PLAYBOY ENTERPRISES INC
10-K, 2000-03-30
PERIODICALS: PUBLISHING OR PUBLISHING & PRINTING
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                UNITED STATES SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549
                                    FORM 10-K
(Mark One)
 x ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES  EXCHANGE ACT
OF 1934 For the fiscal year ended December 31, 1999
                                       OR
      TRANSITION  REPORT  PURSUANT  TO  SECTION  13 OR 15(d)  OF THE  SECURITIES
EXCHANGE  ACT OF 1934 For the  transition  period  from  ...................  to
 .................... Commission file number 1-6813

                            Playboy Enterprises, Inc.
             (Exact name of registrant as specified in its charter)

         Delaware                                               36-4249478
(State or other jurisdiction of                            (I.R.S. Employer
 incorporation or organization)                          Identification Number)

   680 North Lake Shore Drive, Chicago, IL                           60611
   (Address of principal executive offices)                       (Zip Code)

Registrant's telephone number, including area code: (312) 751-8000

Securities registered pursuant to Section 12(b) of the Act:

                                                           Name of each exchange
       Title of each class                                 on which registered
- -----------------------------------------------          -----------------------
Class A Common Stock, par value $0.01 per share . . . . .New York Stock Exchange
                                                         Pacific Exchange
Class B Common Stock, par value $0.01 per share . . . . .New York Stock Exchange
                                                         Pacific Exchange

Securities registered pursuant to Section 12(g) of the Act:  None

     Indicate  by check mark  whether the  registrant  (1) has filed all reports
required to be filed by Section 13 or 15(d) of the  Securities  Exchange  Act of
1934  during the  preceding  12 months and (2) has been  subject to such  filing
requirements for the past 90 days. Yes X  No


  Indicate by check mark if disclosure of delinquent filers pursuant to Item 405
of Regulation  S-K is not contained  herein,  and will not be contained,  to the
best of registrant's  knowledge,  in definitive proxy or information  statements
incorporated by reference in Part III of this Form 10-K or any amendment to this
Form 10-K.

  The aggregate market value of Class A Common Stock, par value $0.01 per share,
held by  nonaffiliates  (based upon the closing sale price on the New York Stock
Exchange) on February 29, 2000 was  $25,506,332.  The aggregate  market value of
Class B Common Stock, par value $0.01 per share,  held by  nonaffiliates  (based
upon the closing sale price on the New York Stock Exchange) on February 29, 2000
was $287,581,047.

  As of February 29, 2000,  there were 4,859,102 shares of Class A Common Stock,
par value $0.01 per share,  and 19,354,905  shares of Class B Common Stock,  par
value $0.01 per share, outstanding.


DOCUMENTS INCORPORATED BY REFERENCE
Documents                                          Form 10-K Reference
- -------------------------------------------------- -----------------------------
Notice of Annual Meeting of Stockholders and Proxy Part III, Items 10-13, to the
Statement (to be filed) relating to the Annual     extent described therein
Meeting of Stockholders to be held in May 2000



<PAGE>


                            PLAYBOY ENTERPRISES, INC.
                          1999 FORM 10-K ANNUAL REPORT




                                TABLE OF CONTENTS

                                                                           Page
                                     PART I

Item 1.   Business........................................................... 3
Item 2.   Properties.........................................................13
Item 3.   Legal Proceedings..................................................14
Item 4.   Submission of Matters to a Vote of Security Holders................14

                                     PART II

Item 5.   Market for Registrant's Common Stock and
          Related Stockholder Matters........................................15
Item 6.   Selected Financial Data............................................15
Item 7.   Management's Discussion and Analysis of Financial
          Condition and Results of Operations................................17
Item 7A.  Quantitative and Qualitative Disclosures About Market Risk.........27
Item 8.   Financial Statements and Supplementary Data........................28
Item 9.   Changes in and Disagreements With Accountants on
          Accounting and Financial Disclosure................................53

                                    PART III

Item 10.  Directors and Executive Officers of the Registrant.................53
Item 11.  Executive Compensation.............................................53
Item 12.  Security Ownership of Certain Beneficial Owners and Management.....53
Item 13.  Certain Relationships and Related Transactions.....................53

                                     PART IV

Item 14.  Exhibits, Financial Statement Schedules, and
          Reports on Form 8-K................................................53




<PAGE>


                                     PART I

Item 1. Business

       The term "Company"  means Playboy  Enterprises,  Inc.,  together with its
subsidiaries  and  predecessors,  unless the  context  otherwise  requires.  The
Company was  organized in 1953 to publish  Playboy  magazine.  Shortly after its
inception,  the Company  expanded its  operations  by engaging in  entertainment
businesses  that are related to the content and style of Playboy  magazine,  and
licensing  its  trademarks  for use on various  consumer  products and services.
Today it also operates a direct marketing business.

       The Company's  businesses  are classified  into the following  reportable
segments: Publishing,  Entertainment,  Product Marketing, Catalog, Casino Gaming
and Playboy  Online.  Net revenues,  income from  continuing  operations  before
income taxes and cumulative  effect of change in accounting  principle,  EBITDA,
depreciation and amortization and identifiable assets of each reportable segment
are set forth in Note (W) Segment Information of Notes to Consolidated Financial
Statements.

       The  Company's  trademarks  are vital to the success and future growth of
all  of  the  Company's   businesses.   The  trademarks,   which  are  renewable
periodically and which can be renewed indefinitely,  include Playboy,  Playmate,
Rabbit Head Design,  Spice, Sarah Coventry,  Critics' Choice Video,  Collectors'
Choice Music and numerous domain names related to its online business.

       In November  1997,  the Board of Directors  of the Company (the  "Board")
approved a change in the Company's  fiscal year end from June 30 to December 31,
which better aligns the Company's businesses with its customers and partners who
also  operate  and plan on a  calendar-year  basis.  This  change  resulted in a
six-month  transition  period from July 1, 1997  through  December 31, 1997 (the
"transition  period").  The fiscal year ended  December 31, 1998  represents the
first full calendar year subsequent to this change.

PUBLISHING GROUP

       The Company's  Publishing  Group  operations  include the  publication of
Playboy  magazine,  other  domestic  publishing  businesses and the licensing of
international editions of Playboy magazine.

Playboy Magazine

       Founded by Hugh M. Hefner in 1953,  Playboy  magazine is the best-selling
men's  monthly  magazine  in the world.  Worldwide  monthly  circulation,  which
includes   international   editions,   is  approximately   4.7  million  copies.
Approximately 3.2 million copies of the U.S. edition are sold monthly. According
to Fall 1999 data  published  by  Mediamark  Research,  Inc.  ("MRI"),  the U.S.
edition of Playboy magazine is read by  approximately  one in every seven men in
the United States aged 18 to 34.

       Playboy  magazine  is a  general-interest  magazine  for men  offering  a
variety of features.  It has gained a loyal  customer base and a reputation  for
excellence  by  providing  quality  entertainment  and  informative  articles on
celebrities,  current issues and trends. Each issue of Playboy magazine includes
an in-depth, candid interview with a well-known,  thought-provoking personality.
Over  the  magazine's  46-year  history,   exclusive  interviews  have  included
prominent  public figures (such as Martin Luther King, Jr., Jimmy Carter,  Fidel
Castro, Mike Wallace, Rush Limbaugh and James Carville),  business leaders (such
as Bill Gates, David Geffen, Tommy Hilfiger and Ted Turner),  entertainers (such
as Steve Martin,  Jerry Seinfeld,  David Letterman,  Jay Leno, Mel Gibson, Bruce
Willis and John  Travolta),  authors  (such as Salman  Rushdie,  Anne Rice,  Ray
Bradbury,  Alex Haley and James  Michener)  and sports  figures (such as Michael
Jordan, Muhammad Ali and Brett Favre). The magazine also regularly publishes the
works of leading  journalists,  authors  and other  prominent  individuals.  For
example,  Playboy magazine has published  fiction by Scott Turow, Jay McInerney,
John Updike and Margaret Atwood,  articles by Michael  Crichton,  Bill Maher and
William  F.  Buckley,   and  book  adaptations  by  Tony  Horwitz  (Middle  East
correspondent  for The Wall Street  Journal) and Pulitzer  Prize winning  author
William Kennedy.  It has long been known for its graphic excellence and features
and publishes the work of top artists and  photographers.  Playboy magazine also
features  lifestyle  articles on consumer  products,  fashion,  automobiles  and
consumer  electronics and covers the worlds of sports and  entertainment.  It is
also renowned for its  pictorials  of beautiful  women and  frequently  features
celebrities on its cover and in exclusive pictorials (among them Farrah Fawcett,
Pamela Anderson, Elle Macpherson,  Jenny McCarthy, Cindy Crawford, Sharon Stone,
Madonna and Katarina Witt).

                                      3

<PAGE>

       The net circulation  revenues of the U.S. edition of Playboy magazine for
fiscal  years 1999 and 1998,  the  transition  period and fiscal  year 1997 were
$73.9 million, $75.4 million, $37.2 million and $74.9 million, respectively. Net
circulation  revenues are gross revenues less  provisions for newsstand  returns
and unpaid subscriptions,  and commissions.  Circulation revenue comparisons may
be  materially  impacted  with respect to any period which  includes one or more
issues of unusually high public interest.

       According to the Audit Bureau of  Circulations  ("ABC"),  an  independent
audit agency, with a circulation rate base (the total newsstand and subscription
circulation  guaranteed  to  advertisers)  of 3.15 million at December 31, 1999,
Playboy magazine was the 12th highest-ranking U.S consumer publication.  Playboy
magazine's  rate base at December  31, 1999 was larger than each of Newsweek and
Cosmopolitan,  and also greater than the combined  rate bases of Rolling  Stone,
Esquire and GQ, which have substantial adult male audiences.

       Playboy  magazine  has  historically  generated  over  two-thirds  of its
 revenues  from  subscription  and  newsstand  circulation,  with the  remainder
 primarily  from  advertising.  Subscription  copies are  generally 80% of total
 copies sold.  The Company  believes that managing  Playboy's  circulation to be
 primarily subscription driven, like most major magazines, provides a stable and
 desirable circulation base, which is also attractive to advertisers.  According
 to the MRI data previously mentioned, the median age of male Playboy readers is
 32, with a median annual household income of approximately $43,000. The Company
 also derives meaningful income from the rental of Playboy magazine's subscriber
 list, which consists of the subscriber's  name,  address and other  information
 maintained by the Company.

       The Company  attracts new  subscribers  to the  magazine  through its own
 direct  mail  advertising  campaigns,  subscription  agent  campaigns  and  the
 Internet.  The Company recognizes revenues from magazine subscriptions over the
 terms of the subscriptions.  Subscription  copies of the magazine are delivered
 through the U.S.  Postal Service as second class mail. The Company  attempts to
 contain these costs through presorting and other methods.  The Publishing Group
 was impacted by a general postal rate increase of 4% in January 1999. No postal
 rate increases are expected in fiscal year 2000.

       Playboy  magazine is one of the highest  priced  magazines  in the United
States.  The basic  U.S.  newsstand  cover  price is $4.95  ($5.95  for  holiday
issues).  The Canadian  cover price is C$5.95  (C$6.95 for holiday  issues).  In
fiscal  year 1999,  the  Company  published  two  special  issues that sold at a
premium price, the September 1999 issue featuring Rena Mero, the World Wrestling
Federation  champion  formerly known as Sable,  and the January 2000 Collector's
edition.  There were no newsstand price increases in fiscal year 1999 for copies
sold in the United States or Canada,  and none are currently  planned for fiscal
year 2000.

       Distribution  of the magazine to newsstands  and other retail  outlets is
accomplished   through  Warner  Publisher   Services   ("Warner"),   a  national
distributor.  Copies of the  magazine  are  shipped in bulk to the  wholesalers,
which are  responsible  for local retail  distribution.  The Company  receives a
substantial  cash advance  from Warner at the time each issue goes on sale.  The
Company  recognizes  revenues from newsstand sales based on estimated copy sales
at the  time  each  issue  goes on sale,  and  adjusts  for  actual  sales  upon
settlement with Warner.  These revenue adjustments are not material on an annual
basis.  Retailers  return  unsold copies to the  wholesalers  who count and then
shred the returned  magazines and report the returns via affidavit.  The Company
then settles with Warner based on the number of  magazines  actually  sold.  The
number of issues sold on  newsstands  varies from month to month,  depending  in
part on the cover, the pictorials and the editorial features.

                                       4
<PAGE>

       Playboy  magazine  targets a wide range of  advertisers.  Advertising  by
category,  as a percent of total ad pages, and the total number of ad pages were
as follows:

                          Fiscal Year   Fiscal Year    Six Months   Fiscal Year
                                Ended         Ended         Ended         Ended
                             12/31/99      12/31/98      12/31/97       6/30/97
                             --------      --------      --------       -------

  Tobacco.................         26%           25%           23%           21%
  Retail/Direct mail......         22            23            21            23
  Beer/Wine/Liquor........         21            22            22            24
  Toiletries/Cosmetics....          6             6             4             7
  Home electronics........          5             6             9             4
  All other...............         20            18            21            21
                               ------         -----         -----        ------
    Total.................        100%          100%          100%          100%
                               =======        ======        ======       =======

  Total ad pages..........        640           601           273           558
                               ======         =====         =====        ======

       The  Company   continues  to  focus  on  securing  new  advertisers  from
underdeveloped  categories.  The Company implemented 5% and 7% cost per thousand
increases in advertising  rates effective with the January 2000 and 1999 issues,
respectively.

       The  Company  publishes  the  U.S.  edition  of  Playboy  magazine  in 15
advertising editions: one upper income zip-coded,  eight regional, two state and
four metro.  All  contain  the same  editorial  material  but provide  targeting
opportunities for advertisers.  The net advertising revenues of the U.S. edition
of Playboy  magazine for fiscal years 1999 and 1998, the  transition  period and
fiscal year 1997 were $33.9  million,  $30.8  million,  $13.7  million and $28.4
million,   respectively.  Net  advertising  revenues  are  gross  revenues  less
advertising agency commissions, frequency and cash discounts and rebates. Levels
of advertising revenues may be affected by, among other things, general economic
activity and governmental regulation of advertising content.

       Many  magazines  receive  a  significant  portion  of  their  advertising
revenues from companies  selling tobacco  products.  Because only  approximately
25%-30% of Playboy magazine's  revenues are from advertising,  the percentage of
ad pages from tobacco of approximately 25% is a smaller overall  percentage than
for others.  Nevertheless,  significant legislative or regulatory limitations on
the ability of those  companies  to  advertise  in  magazines  could  materially
adversely  affect the  Company's  operating  performance.  The Company  does not
believe that it will be impacted by the Food and Drug Administration (the "FDA")
regulation  announced in August 1996 which  prohibits the publication of tobacco
advertisements  containing  drawings,  colors or pictures because the regulation
does not apply to a magazine which is demonstrated to be an "adult publication."
The Company believes that Playboy magazine  qualifies as an "adult  publication"
and that the  regulation  is not  applicable.  On April 25,  1997,  the  Federal
District Court for the Middle  District of North Carolina ruled that the FDA has
no authority anyway under existing law to restrict the advertising and promotion
of tobacco  products and ordered the FDA not to implement any of the advertising
and promotion restrictions contained in the regulation.  The government appealed
this ruling. On August 14, 1998, a three-judge panel of the Fourth Circuit Court
of Appeals (the "Fourth Circuit Court") invalidated the FDA's authority to issue
regulations  restricting  tobacco  advertising.  The  government  appealed  this
decision to the full Fourth  Circuit  Court,  which in November  1998 denied the
government's  motion for a  rehearing.  The  government  appealed  to the United
States Supreme Court (the "Supreme Court"),  which has heard and will decide the
appeal.

       Playboy magazine and special editions are printed at Quad/Graphics, Inc.,
located in Wisconsin,  which then ships the product to  subscribers  and Warner.
The actual print run varies each month and is determined with input from Warner.
Paper is the principal raw material used in the production of Playboy  magazine.
The  Company  uses a  variety  of types of  high-quality  coated  paper  that is
purchased from a number of suppliers. The market for paper has historically been
cyclical, resulting in volatility in paper prices. Playboy magazine paper prices
decreased  approximately 8% in fiscal year 1999. The Publishing Group expects an
approximate 7% increase in paper prices effective around the July 2000 issue.

       From time to time,  Playboy  magazine,  and  certain of its  distribution
outlets  and  advertisers,  have been the target of  certain  groups who seek to
limit its  availability  because of its  content.  In its 46-year  history,  the
Company  has never sold a product  that has been judged to be obscene or illegal
in any U.S. jurisdiction.


                                       5
<PAGE>


       Magazine  publishing  companies face intense competition for both readers
and  advertising.  Magazines  primarily  aimed  at men  are  Playboy  magazine's
principal competitors. In addition, other types of media that carry advertising,
such  as  newspapers,   radio,   television  and  Internet  sites,  compete  for
advertising revenues with Playboy magazine.

Other Domestic Publishing

       The Publishing Group has also created media extensions,  taking advantage
of the magazine's  reputation for quality and its libraries of art,  photography
and editorial text. These products include special editions (which were formerly
known  as  newsstand  specials)  and  calendars,  which  are  primarily  sold in
newsstand  outlets and use both original  photographs and  photographs  from the
Company's  library.  The group expects to publish 24 special  editions in fiscal
year 2000. In fiscal years 1999 and 1998, the transition  period and fiscal year
1997, the group published 24, 23, 11 and 22 special editions,  respectively. The
newsstand cover price for special editions is $6.95.

       The  Publishing  Group also generates  revenues from related  businesses,
including  books. In conjunction  with an unaffiliated  third party, the Company
released  Inside the  Playboy  Mansion  late in fiscal  year 1998,  featuring  a
private  glimpse,  in  photographs  and  text,  into  the  innersanctums  of the
legendary Playboy Mansions in both Chicago and Los Angeles.  In conjunction with
this same third  party,  the Company also  published  The  Playmate  Book:  Five
Decades of  Centerfolds  in fiscal year 1997,  which  featured  photographs  and
capsule biographies of 514 Playmates.

International Publishing

       The Company  licenses the right to publish 15  international  editions of
Playboy  magazine  in  the  following  countries:  Brazil,  Croatia,  the  Czech
Republic,  Germany,  Greece,  Hungary,  Italy,  Japan, the Netherlands,  Poland,
Romania,  Russia,  Slovakia,  Spain and  Taiwan.  The  Company  owns a  majority
interest  in the Polish  edition of the  magazine  and as such,  its results are
consolidated  in  the  Company's  financial  statements.  The  Company  recently
acquired  a  minority  interest  in  the  Romanian  edition.   Combined  average
circulation of the  international  editions is approximately  1.5 million copies
monthly.

       Local publishing licensees tailor their international  editions by mixing
the work of their  national  writers and artists with  editorial  and  pictorial
material  from the  U.S.  edition.  The  Company  monitors  the  content  of the
international  editions  so that they  retain the  distinctive  style,  look and
quality  of the U.S.  edition,  while  meeting  the  needs  of their  respective
markets.  The terms of the license agreements vary, but in general are for terms
of three or five  years  and carry a  guaranteed  minimum  royalty  as well as a
formula  for  computing  earned  royalties  in  excess of the  minimum.  Royalty
computations are generally based on both  circulation and advertising  revenues.
In  fiscal  year  1999,  two  editions,   Brazil  and  Germany,   accounted  for
approximately 55% of the total licensing revenues from international editions.

ENTERTAINMENT GROUP

       The Company's  Entertainment  Group operations include the production and
marketing of  programming  through  domestic TV networks,  international  TV and
worldwide home video.

       On March  15,  1999,  the  Company  completed  its  acquisition  of Spice
Entertainment Companies,  Inc. ("Spice"), a leading provider of adult television
entertainment.  This acquisition  provides the Company with a strong foothold in
providing adult entertainment to cable operators.

       During the quarter ended  September 30, 1999, the Company  entered into a
joint venture with a wholly-owned subsidiary of the Cisneros Group of Companies.
Playboy TV International,  LLC ("PTVI") will own, operate and launch all Playboy
TV and Spice  networks  outside of the United  States and  Canada.  The  Company
currently  owns a 19.9%  interest in the venture  and has entered  into  program
supply and trademark license agreements with PTVI.


                                       6
<PAGE>


Programming

       The Entertainment  Group develops,  produces and distributes  programming
for worldwide  television and home video markets.  Its productions have included
feature films,  magazine-format  shows,  dramatic  series,  documentaries,  live
events,  anthologies of sexy short stories and celebrity and Playmate  features.
Its programming features stylized eroticism in a variety of entertaining formats
for men and women,  with an emphasis on  programming  for  couples.  It does not
contain  depictions of explicit sex or scenes that link sexuality with violence,
and is  consistent  with the level of taste and quality  established  by Playboy
magazine.  The  Company's  programming  is designed to be adapted  easily into a
number  of  formats,  enabling  the  Company  to  spread  its  relatively  fixed
programming  costs over multiple  product lines. The majority of the programming
that airs on the Spice networks is licensed by the Company from third parties.

       The Company invests in  Playboy-style,  original  quality  programming to
support its expanding  businesses.  The Company  invested $35.3  million,  $25.9
million, $14.4 million and $30.7 million in entertainment  programming in fiscal
years 1999 and 1998, the transition  period and fiscal year 1997,  respectively.
These  amounts,  which  also  include  expenditures  for  licensed  programming,
resulted  in  the  production  of  172,  136,  96  and  166  hours  of  original
programming,  respectively.  At December  31,  1999,  the  Company's  library of
primarily exclusive,  Playboy-branded original programming totaled approximately
1,500 hours.  In fiscal year 2000, the Company  expects to invest  approximately
$38 million in Company-produced and licensed programming,  which would result in
the production of approximately 210 hours of original programming. These amounts
could vary based on the timing of completion of productions.

       The Company has released and continues to sell feature  films,  which are
generally  co-produced,  in the $1 - $2 million  range under the  Playboy  Films
label.  The Company is  responsible  for  distributing  the films and shares the
revenues, less associated costs, with the other party. Playboy Films also air on
the domestic Playboy TV network.

       The  Company  created  and  markets  The  Eros  Collection,   a  line  of
small-budget,  non-Playboy-branded  movies.  These movies are released worldwide
through television and home video. The Company currently distributes films under
the Eros label domestically  through Universal Music & Video Distribution,  Inc.
("Uni"), its regular distributor of domestic home video product.

       The Company has produced or  co-produced a variety of series which air on
the domestic  and  international  Playboy TV networks  and are also  licensed to
distributors internationally.  Additionally, some episodes have been released as
Playboy Home Video titles and/or have been licensed to other  networks,  such as
Showtime.  Some of the series in recent years have  included  Women:  Stories of
Passion, Red Shoe Diaries, which was co-produced with Zalman King Entertainment,
Inc., and Beverly Hills Bordello.

Domestic TV Networks

       The Company  currently  operates  Playboy and Spice  branded  domestic TV
networks.   Playboy  TV  is  offered  on  cable  and   through   the   satellite
direct-to-home  ("DTH") market on a pay-per-view and monthly subscription basis.
The Spice networks are offered on cable on a pay-per-view  basis.  By June 1999,
the majority of  households  from  AdulTVision,  the  Company's  former  flanker
network,  had been merged into the Spice  networks.  The Company also recognizes
royalty  revenues from the license of Playboy TV and Spice  programming to other
pay networks.

       Pay-per-view  programming can be delivered through any number of delivery
methods,  including:  (a) cable  television;  (b) DTH to  households  with large
satellite  dishes receiving a C-band low power analog or digital signal ("TVRO")
or with small dishes  receiving a Ku-band  medium or high power digital  signal,
such as those currently offered by DirecTV,  PrimeStar and EchoStar ("DBS"); (c)
wireless cable  systems;  and (d) new  technologies  such as cable modem and the
Internet.


                                       7
<PAGE>


       The following  table  illustrates  certain  information  regarding  cable
households in general, and Playboy TV and Spice (in thousands):

                                                          Dec. 31,   Dec. 31,
                                                            1999       1998

Total households
   Cable (a)............................................    67,100     65,900
   Cable analog addressable (a) (b).....................    28,500     29,800
   Cable digital (a)....................................     4,700      1,500

Playboy TV households
   Cable analog addressable (b) (c).....................    11,700     11,700
   Cable digital (c)....................................     1,300        200

Spice households
   Cable analog addressable (b) (c).....................    13,600          -
   Cable digital (c)....................................     2,800          -

(a)  Source:  Information  reported by Paul Kagan  Associates,  Inc.  ("Kagan").
     Kagan projects  approximately  1% and 69% average annual increases in cable
     and cable digital households,  respectively, and an average annual decrease
     of approximately 9% in cable analog addressable households through December
     31, 2002.
(b)  Represents the approximate number of cable analog addressable households to
     which pay-per-view was available as of the end of the period.
(c)  Currently  there is an  overlap of cable  analog  addressable  and  digital
     households  due to some cable  operators  offering  both analog and digital
     platforms to the same households.

       Most cable  service in the United  States is  distributed  through  large
multiple system  operators  ("MSOs") and their  affiliated cable systems ("cable
affiliates").  Once  arrangements  are made with an MSO,  the Company is able to
negotiate channel space for its networks with their cable affiliates. Individual
cable  affiliates  determine  the retail price of the  pay-per-view  service and
prices currently  approximate  $6.50 and $7.30 for a block of analog and digital
Playboy TV  programming,  respectively,  and  approximate  $6.60 and $7.10 for a
block of analog and digital Spice  programming,  respectively.  Individual cable
affiliates also determine the retail price of the monthly subscription  service,
where prices average  approximately  $8.65 for Playboy TV, largely  dependent on
the number of premium services to which a household subscribes.

       In February 1996, the Company filed suit  challenging  Section 505 of the
Telecommunications  Act of 1996 (the  "Telecommunications  Act"),  which,  among
other things, regulates the cable transmission of adult programming, such as the
Company's  domestic pay television  programs.  Enforcement of Section 505 of the
Telecommunications  Act ("Section  505")  commenced May 18, 1997.  The Company's
full  case on the  merits  was  heard by the  United  States  District  Court in
Wilmington,  Delaware (the "Delaware District Court") in March 1998. In December
1998,   the  Delaware   District   Court   unanimously   declared   Section  505
unconstitutional.  The  defendants  appealed this judgment and the Supreme Court
heard the appeal on November 30, 1999.  Management  believes  that the effect of
Section 505 on the Company's  financial  performance is likely to continue until
the case is finally decided. See Part I. Item 3. "Legal Proceedings."

       Additionally,  from time to time,  certain  groups have sought to exclude
the Company's programming from local pay television  distribution because of the
adult-oriented content of the programming.  Management does not believe that any
such attempts will materially affect the Company's access to cable systems,  but
the  nature  and  impact  of any  such  limitations  in  the  future  cannot  be
determined.

       Growth  in the  pay-per-view  market is  expected  to result in part from
cable system  upgrades,  utilizing  digital  compression,  fiber optics or other
bandwidth  expansion  methods that provide cable  operators  additional  channel
capacity.  In recent years,  cable operators have begun the shift from analog to
digital  technology  in order to upgrade  their cable  systems and to counteract
competition from DTH operators.  Digital cable television has several advantages
over analog cable  television,  including more channels,  better audio and video
quality and advanced set-top boxes that are addressable,  provide a secure fully
scrambled  signal  and have  integrated  program  guides and  advanced  ordering
technology. As digital technology, which is not impacted by Section 505, becomes
more available, the Company believes that ultimately its pay television networks
will be available to the majority of cable households on a 24-hour basis.



                                       8
<PAGE>


       In  addition  to cable,  the Company  provides  Playboy TV via  encrypted
signal, on both a pay-per-view and monthly subscription basis, to home satellite
dish  viewers.  In recent years,  Playboy TV has added a  significant  number of
viewers through the DBS market, which is not impacted by Section 505. The growth
in the DBS market has provided the Company with an expanded  customer base via a
digital  transmission  which has  historically  produced  higher  buy rates than
analog  cable  markets.   DBS  operators  determine  the  retail  price  of  the
pay-per-view  service and U.S. prices average  approximately $6.00 - $8.00 for a
block of Playboy TV programming.

       Playboy TV was  available to  approximately  12.4 million and 9.8 million
DTH  households at December 31, 1999 and 1998,  respectively.  Playboy TV is the
only adult service to be available on all five DBS services in the United States
and Canada. It is currently available on DirecTV,  PrimeStar and EchoStar in the
United States and ExpressVu and Star Choice in Canada. In April 1999,  PrimeStar
was acquired by Hughes Electronics Corporation, which owns DirecTV. As a result,
there has been a significant  decline in the number of PrimeStar  subscribers as
they  continue to be  transitioned  primarily  to DirecTV or other DBS and cable
services.

       Competition  among television  programming  providers is intense for both
channel  space and viewer  spending.  The Company  competes in the cable and DTH
markets  primarily  on the  basis of its  Playboy  and  Spice  brand  names  and
Playboy's  unique quality  programming.  Its competition  varies in the type and
quality of  programming  offered,  but consists  primarily of other  premium pay
services,  such as general interest movie channels like HBO, and other adult pay
services,  which  typically  provide more  sexually  explicit  programming.  The
Company competes with these other services as it (a) attempts to obtain or renew
carriage with individual cable affiliates and DTH operators,  (b) negotiates fee
arrangements  with these operators and (c) markets its programming to consumers.
Over the past several years,  the Company has been adversely  impacted by all of
these factors.  While there can be no assurance that the Company will be able to
maintain  its current  cable and DTH carriage or fee  structures  in the face of
this  competition,  the Company  believes  that  strong  Playboy and Spice brand
recognition,  the quality of its programming and its resulting ability to appeal
more  effectively  to a broader range of adult  audiences  are critical  factors
which  will  continue  to   differentiate   the  Company's   networks  from  its
competitors.

       The  programming of the Company's  networks is delivered to cable and DTH
operators through communications  satellite transponders.  The Company's current
transponder  leases  contain   protections   typical  in  the  industry  against
transponder  failure,  including  access to spare  transponders,  and conditions
under which the Company's  access may be denied.  The Company  believes that the
transponder  for Playboy TV will  continue to be available to it through the end
of the expected  life of the  satellite  (currently  estimated to be 2004).  The
Company's  current lease term for Playboy TV expires October 30, 2001 and can be
renewed for an additional three years. The Company's  current lease term for the
Spice  networks'  transponder  extends  through the remainder of the satellite's
life (currently estimated to be 2011). Major limitations on the Company's access
to cable or DTH  systems or  satellite  transponder  capacity  could  materially
adversely  affect  the  Company's  operating  performance.  There  have  been no
instances  in which the Company has been denied  access to the  transponders  it
leases.

International TV

       During the quarter ended  September 30, 1999, the Company  entered into a
joint venture with a wholly-owned subsidiary of the Cisneros Group of Companies.
PTVI has the exclusive right to create and launch new television  networks under
the Playboy and Spice  brands in  territories  outside of the United  States and
Canada  and,  under  certain  circumstances,  to  license  programming  to third
parties.  PTVI will also own and operate all existing  international  Playboy TV
and Spice networks. In addition,  the Company and PTVI have entered into program
supply and  trademark  license  agreements.  Currently,  the Company has a 19.9%
interest in PTVI with an option to  increase  up to 50% for a certain  period of
time.

       Under the  arrangements  with  PTVI,  the  Company  will  receive  $100.0
million,  $30.0 million of which was received  during fiscal year 1999, with the
remainder  to be received  over the next five  years.  PTVI also has a long-term
commitment with the Company to license  international  television rights to each
year's  production  output,  with  payments  representing  a  percentage  of the
Company's annual production spending.

       Prior to the  formation of the PTVI joint  venture,  the Company sold its
television  programming  internationally  either on a tier or program-by-program
basis to foreign  broadcasters  and pay  television  services  or, in the United
Kingdom,  Japan,  Iberia  and  approximately  45  Latin  America  countries  and
territories,  through a local  Playboy TV network in which the Company  owned an
equity  interest and from which it received fees for  programming and the use of
the Playboy brand name.


                                      9
<PAGE>

Worldwide Home Video

       The Company also  distributes its original  programming  domestically via
videocassettes, laserdiscs and DVDs which are sold in video and music stores and
other retail  outlets and through the Internet  and direct mail,  including  the
Company's   own  sites  and   catalogs.   Playboy  Home  Video  is  one  of  the
largest-selling brands of nontheatrically  released,  special-interest videos in
the United States,  and has consistently been named one of Billboard  magazine's
"Top Video Sales  Labels." The Playboy Home Video format is consistent  with the
style,  quality and focus of Playboy  magazine.  The Company also  releases home
video titles under its Eros Collection label.

       The Company  plans to release 19 Playboy Home Video titles in fiscal year
2000.  In fiscal  year 1999,  the Company  released  16 new titles,  13 of which
entered the top 20 on Billboard  magazine's  weekly Top Video Sales  Chart.  The
Company  released  16, 8 and 14 new titles in fiscal year 1998,  the  transition
period and fiscal year 1997, respectively.

       The Company's  home video  products are  distributed in the United States
and Canada by Uni.  For new  release  titles,  the  Company is  responsible  for
manufacturing  the video product and for certain  marketing and sales functions.
Uni receives a distribution  fee on sales of these new releases and remits a net
amount  to the  Company.  The  Company  and Uni  have a  different  distribution
agreement  related to backlist titles (titles in release for longer than a year)
that shifts  manufacturing  and marketing  responsibilities  to Uni. The Company
receives annual  guarantees for the backlist titles,  and monies earned on these
titles are offset against the guarantee.

       In addition to retail  sales,  the Company also sells its videos  through
direct-marketing  channels,  including Playboy magazine, direct commerce and the
Company's and other  e-commerce  sites.  The Company also  distributes its video
programming  via laserdiscs and the DVD format,  through  agreements  with Image
Entertainment, Inc. The Company released over 50 DVD titles in fiscal year 1999.

       The Company also distributes,  through separate distribution  agreements,
its U.S. home video  products to countries in North and South  America,  Europe,
Australia,  Asia and Africa. These products are based on the videos produced for
the U.S. market, with the licensee dubbing or subtitling into the local language
where necessary.

PRODUCT MARKETING GROUP

       The Product Marketing Group licenses the Playboy name, Rabbit Head Design
and  other  trademarks  and  artwork  owned  by the  Company  for the  worldwide
manufacture, sale and distribution of a variety of consumer products.

       The Product  Marketing Group works with licensees to develop,  market and
distribute  high-quality,  Playboy branded  merchandise.  The Company's licensed
product lines include men's and women's clothing, accessories,  cigars, watches,
jewelry, fragrances, small leather goods, stationery, eyewear and home fashions.
The group also licenses  art-related  products based on the Company's  extensive
collection of artwork,  many of which were  commissioned  as  illustrations  for
Playboy  magazine and for use in the Company's other  businesses.  Additionally,
the Company  owns all of the  trademarks  and service  marks of Sarah  Coventry,
Inc., which it licenses through mass market distribution  leaders.  Products are
marketed  primarily through retail outlets,  including  department and specialty
stores.

       The Company maintains control of the design and quality specifications of
its licensed products to ensure that products are consistent with the quality of
the Playboy image. To project a consistent  image for  Playboy-branded  products
throughout  the world,  a global  advertising  campaign  and brand  strategy was
created to integrate all of the marketing  efforts of the product  licensees and
to control the brand more effectively. The Company continues to make investments
in brand marketing and product design to further promote a cohesive brand image.

       In general,  royalties are based on a fixed or variable percentage of the
licensee's total net sales, in many cases against a guaranteed  minimum.  During
fiscal  year  1999,  approximately  65% of the  group's  royalties  earned  from
licensing the Company's trademarks were derived from international licensees.

       While the  Company's  branded  products  are  unique,  the  marketing  of
apparel,  jewelry  and  cigars  is an  intensely  competitive  business  that is
extremely sensitive to economic conditions,  shifts in consumer buying habits or
fashion trends, as well as changes in the retail sales environment.

                                       10
<PAGE>

CATALOG GROUP

       The Company's Catalog Group operations have included the direct marketing
of products  through the Critics' Choice Video catalog;  the Collectors'  Choice
Music catalog; the Playboy catalog; and the Spice catalog.  Effective October 1,
1999,  the Playboy and Spice  catalogs have been  integrated as direct  commerce
businesses  with the Company's  branded  e-commerce  business within the Playboy
Online Group.

       The  Critics'  Choice  Video  catalog,  one  of  the  largest-circulation
catalogs of classic,  popular and hard-to-find movies from all of the major film
studios, is published quarterly.

       The  Collectors'  Choice  Music  catalog  contains  titles from all music
genres on CDs and  cassettes  and is a leading  music  catalog  of  imports  and
hard-to-find  reissues.  The Collectors' Choice Music catalog is published three
times annually.

       The Playboy catalog included Playboy-branded  fashions, cigars and gifts,
Playboy Home Video titles, Playboy collectibles,  such as calendars, back issues
of Playboy  magazine  and special  editions,  and CD-ROM  products.  The Playboy
catalog had historically been published three times annually.

       The  Spice  catalog  offered  videos  in the late  night  category,  sexy
lingerie and sensuous life products.

       The  catalog  business  is subject to  competition  from other  catalogs,
e-commerce sites and retail outlets selling similar  merchandise.  The resulting
price competition was a major factor in the Company's decision to transition the
Playboy  and Spice print  catalogs  into direct  commerce  promotion  to support
e-commerce,  while  working to identify  strategic  purchasers  for the Critics'
Choice Video and Collectors' Choice Music catalogs.

       Paper is the  principal  raw material  used in  publishing  the Company's
catalogs.  The market for paper has  historically  been  cyclical,  resulting in
volatility in paper prices.  The Catalog Group was impacted by a general  postal
rate increase in January  1999. No postal rate  increases are expected in fiscal
year 2000.  In  response  to changes in paper and  postage  prices,  the Company
continues to evaluate  different grades of paper and review circulation plans to
operate the business most cost-effectively.

       The Catalog  Group  operates out of a leased  facility  that  features an
automated inventory management system and houses the majority of its operations.

CASINO GAMING GROUP

         The Company  decided to reenter the casino  gaming  business to further
leverage its brand image. The Company expects to complete deals that will obtain
licensing and/or management fees for  gaming-anchored  establishments,  and will
consider making minority investments.

PLAYBOY ONLINE GROUP

       The Playboy Online Group is dedicated to the lifestyle and  entertainment
 interests  of  young  men  around  the  world.  It is  uniquely  positioned  to
 capitalize  on the Playboy  brand,  which is one of the most  recognized in the
 world, to provide a compelling  online  entertainment  experience.  The group's
 online  destinations  combine  Playboy's  distinct  attitude with extensive and
 original  content,  a large community of loyal users and a wealth of e-commerce
 offerings. The group's sites provide the Company with multiple revenue streams,
 including  advertising and  sponsorships,  e-commerce and fees for subscription
 services and pay-per-view events.

       The  Playboy.com  site  offers  original  content  focusing  on  areas of
 interest to its target audience,  including  digital  culture,  love & sex, pop
 culture,  campus life, travel and nightlife,  gaming, sports, Playboy Playmates
 and  celebrities.  The site also  offers  pay-per-view  events such as lingerie
 fashion shows, Mardi Gras and parties at the Playboy Mansion.  The Company also
 offers a members-only  Playboy Cyber Club, which is a  subscription-based  site
 offering  services such as VIP access to over 45,000  photos,  every  interview
 from  Playboy  magazine,  individual  home pages for  Playboy  Playmates,  live
 Playmate chats, video clips and free access to some pay-per-view  specials.  As
 of  December  31,  1999,  the  Playboy  Cyber  Club  had  approximately  40,000
 subscribers.


                                      11
<PAGE>
       The group's e-commerce  offerings include the Playboy Store, which is the
 primary  destination  for  purchasing  over  2,700  different   Playboy-branded
 fashions, videos, jewelry and collectibles.  The Playboy Marketplace allows top
 notch companies to sell products such as movies, CDs, books,  software,  games,
 cigars,  wine,  consumer  electronics and travel packages to the very desirable
 Playboy demographic.  These companies include Amazon.com, CNET, Gourmet Market,
 Sharper Image and College Club.  CCMusic,  an online version of the Collectors'
 Choice Music catalog,  offers approximately 250,000 selections in every musical
 genre,  including  exclusive  releases  and titles not found on any other site.
 CCVideo,  an online  version of the  Critics'  Choice Video  catalog,  offers a
 database of approximately 46,000 videos, with approximately 23,000 in stock for
 immediate shipment,  including many not easily found in local retail outlets or
 other  Internet  sites.  In addition,  in December 1999,  Playboy  Auctions was
 launched  in  order  to   capitalize   on  the  thriving   market  for  Playboy
 collectibles.

       A  separately  branded  online  adult  entertainment  site is  located at
 Cyberspice.com.  Capitalizing on the Company's  acquisition of Spice,  the site
 offers over 3,100 items in the Spice Store,  including  adult videos,  lingerie
 and sensual products.

       Effective  October 1, 1999,  the  Playboy  and Spice  catalogs  have been
 integrated as direct  commerce  within the Playboy  Online  Group's  e-commerce
 business.

       For the month of December 1999,  the sites  generated  approximately  113
 million page views and over 16 million visits,  as audited by ABC  Interactive.
 The group's sites also generate significant  international traffic. In December
 1999,  approximately 25% of the sites' traffic originated outside of the United
 States.

       In January  2000,  Playboy.com,  Inc., a component of the Playboy  Online
Group,  filed a  registration  statement for a planned sale of a minority of its
equity in an Initial Public Offering ("IPO").

SEASONALITY

       The Company's  businesses are generally not seasonal in nature.  Revenues
and  operating  results  for the  quarters  ending  December  31,  however,  are
typically  impacted by higher  newsstand cover prices of holiday  issues.  These
higher prices,  coupled with typically  higher sales of subscriptions of Playboy
magazine  during  those  quarters,  also  results  in an  increase  in  accounts
receivable.  E-commerce revenues and operating results are typically impacted by
the year-end  holiday  buying  season and  decreased  traffic  during the summer
months.

PROMOTIONAL AND OTHER ACTIVITIES

       The Company believes that its sales of products and services are enhanced
by the  public  recognition  of Playboy as a  lifestyle.  In order to  establish
public  recognition,  the Company,  among other  activities,  acquired in 1971 a
mansion  in Holmby  Hills,  California  (the  "Mansion"),  where  the  Company's
founder,  Hugh M.  Hefner,  lives.  The  Mansion is used for  various  corporate
activities,  including  serving as a valuable  location for video production and
magazine  photography,   business  meetings,   enhancing  the  Company's  image,
charitable  functions and a wide variety of promotional and marketing  purposes.
The Mansion  generates  substantial  publicity and  recognition  which  increase
public  awareness of the Company and its products and services.  As indicated in
Part III. Item 13. "Certain  Relationships and Related Transactions," Mr. Hefner
pays rent to the Company for that  portion of the Mansion used  exclusively  for
his and his personal  guests'  residence as well as the value of meals and other
benefits received by him and his personal guests. The Mansion is included in the
Company's financial  statements as of December 31, 1999 at a cost, including all
improvements and after accumulated  depreciation,  of approximately  $2,285,000.
The  operating  expenses  of the  Mansion,  including  depreciation,  taxes  and
security  charges,  net of rent received  from Mr.  Hefner,  were  approximately
$4,395,000,  $4,285,000,  $1,615,000  and  $3,635,000  for fiscal years 1999 and
1998, the transition period and fiscal year 1997, respectively.

       The Company has produced the Playboy Jazz Festival (the "Festival") on an
annual  basis  in  Los  Angeles  at the  Hollywood  Bowl  since  June  1979.  In
conjunction  with the  Festival,  the Company  continued  its  community  events
program by sponsoring free concerts.

       Through  the Playboy  Foundation,  the  Company  supports  not-for-profit
organizations and projects  concerned with issues  historically of importance to
Playboy  magazine  and its readers,  including  anti-censorship  efforts,  civil
rights, AIDS education,  prevention and research,  and reproductive freedom. The
Playboy  Foundation  provides  financial support to many  organizations and also
donates  public  service  advertising  space in  Playboy  magazine  and  in-kind
printing and design services.



                                       12
<PAGE>
       In order to  protect  the  success  and  potential  future  growth of the
Company's businesses, the Company actively defends its trademarks throughout the
world and monitors the marketplace for counterfeit  products.  Consequently,  it
initiates legal proceedings from time to time to prevent unauthorized use of the
trademarks.

EMPLOYEES

       At February  29,  2000,  the Company  employed  792  full-time  employees
compared to 773 at February 28, 1999. No employees are represented by collective
bargaining  agreements.   The  Company  believes  it  maintains  a  satisfactory
relationship with its employees.

Item 2. Properties

Location                       Approximate Size           Primary Use
- --------------------------   --------------------   ----------------------------
                             Office Space Leased:

680 North Lake Shore Drive     130,000 sq. feet     This  space  serves  as  the
Chicago, Illinois                                   Company's          corporate
                                                    This  space  serves  as  the
                                                    Company's          corporate
                                                    headquarters, and is used by
                                                    all   of    the    Company's
                                                    operating groups,  primarily
                                                    Publishing    and    Playboy
                                                    Online,  and  for  executive
                                                    and           administrative
                                                    personnel.

730 Fifth Avenue               60,000 sq. feet      This  space  serves  as  the
New York, New York                                  Company's  Publishing  Group
                                                    headquarters,  and a limited
                                                    amount of this space is used
                                                    by    the     Entertainment,
                                                    Product     Marketing    and
                                                    Playboy  Online  Groups,  as
                                                    well   as   executive    and
                                                    administrative
                                                    personnel.

9242 Beverly Boulevard         45,000 sq. feet      This  space  serves  as  the
Los Angeles, California                             Company's      Entertainment
                                                    Group  headquarters,  and  a
                                                    limited amount of this space
                                                    is  used  by the  Publishing
                                                    Group,  as well as executive
                                                    and           administrative
                                                    personnel.


5055 Wilshire Boulevard        20,000 sq. feet      This space is primarily used
Los Angeles, California                             by       the       Company's
                                                    Entertainment    Group   for
                                                    general  business  and  film
                                                    editing.

                             Operations Facilities Leased:

Itasca, Illinois               105,000 sq. feet     This   warehouse    facility
                                                    space   is   used   by   the
                                                    Company's  Catalog  Group to
                                                    provide direct marketing and
                                                    e-commerce order fulfillment
                                                    and related  activities.  It
                                                    also houses a portion of the
                                                    Company's  data   processing
                                                    operations  and  serves as a
                                                    storage   facility  for  the
                                                    entire Company.

Santa Monica, California       10,000 sq. feet      This  space  is  used by the
                                                    Company's  Publishing  Group
                                                    as a photography studio

Los Angeles, California        10,000 sq. feet      This  space  is  used by the
                                                    Company's      Entertainment
                                                    Group  as a  motion  picture
                                                    production facility.

                             Mansion Owned:

Holmby Hills, California       5 1/2acres           The   Mansion  is  used  for
                                                    various          activities,
                                                    including   serving   as   a
                                                    valuable  location for video
                                                    production    and   magazine
                                                    photography,        business
                                                    meetings,    enhancing   the
                                                    Company's image,  charitable
                                                    functions and a wide variety
                                                    of promotional and marketing
                                                    activities.

The Company considers its properties adequate for its present needs.

                                       13
<PAGE>


Item 3. Legal Proceedings

       The Company is from time to time a defendant in suits for  defamation and
violation of rights of privacy,  many of which allege substantial or unspecified
damages,  which are vigorously defended by the Company. The Company is currently
engaged in other litigation, most of which is generally incidental to the normal
conduct of its business.  Management believes that its reserves are adequate and
that no such  action  will  have a  material  adverse  impact  on the  Company's
financial  condition.  There can be no  assurance,  however,  that the Company's
ultimate  liability will not exceed its reserves.  See Note (R) Contingencies of
Notes to Consolidated Financial Statements.

       In  February  1996,  the  Telecommunications  Act  was  enacted.  Certain
provisions  of the  Telecommunications  Act are  directed  exclusively  at cable
programming in general and adult cable programming in particular.  In some cable
systems,  audio or momentary bits of video of premium or  pay-per-view  channels
may accidentally  become available to  nonsubscribing  cable customers.  This is
called  "bleeding."  The  practical  effect of Section  505 is to  require  many
existing  cable  systems  to  employ  additional  blocking  technology  in every
household  in every cable system that offers  adult  programming  to prevent any
possibility  of  bleeding,   or  to  restrict  the  period  during  which  adult
programming is transmitted from 10:00 p.m. to 6:00 a.m.  Penalties for violation
of  the   Telecommunications   Act  are   significant   and  include  fines  and
imprisonment.

       On February 26, 1996,  one of the  Company's  subsidiaries  filed a civil
suit in the Delaware  District Court  challenging  Section 505 on constitutional
grounds.  The suit names as defendants The United States of America,  The United
States  Department  of  Justice,  Attorney  General  Janet Reno and the  Federal
Communications Commission. On March 7, 1996, the Company was granted a Temporary
Restraining Order ("TRO") staying the  implementation and enforcement of Section
505. In granting the TRO, the Delaware District Court found that the Company had
demonstrated  it was likely to  succeed on the merits of its claim that  Section
505 is  unconstitutional.  On November 8, 1996,  eight  months after the TRO was
granted, a three-judge panel in the Delaware District Court denied the Company's
request for a preliminary  injunction against enforcement of Section 505 and, in
so  denying,  found that the  Company was not likely to succeed on the merits of
its claim.  The Company  appealed the Delaware  District Court's decision to the
Supreme Court and enforcement of Section 505 was stayed pending that appeal.  On
March 24,  1997,  without  opinion,  the Supreme  Court  summarily  affirmed the
Delaware  District  Court's  denial of the  Company's  request for a preliminary
injunction. Enforcement of Section 505 commenced May 18, 1997. On July 22, 1997,
the Company  filed a motion for summary  judgment on the ground that Section 505
is  unconstitutionally  vague based on a Supreme Court decision on June 26, 1997
that certain provisions of the  Telecommunications  Act regulating speech on the
Internet were invalid for numerous reasons,  including vagueness. On October 31,
1997, the Delaware  District Court denied the motion on the grounds that further
discovery in the case was  necessary to assist it in resolving  the issues posed
in the motion.

       The Company's full case on the merits was heard by the Delaware  District
Court in  March  1998.  On  December  28,  1998,  the  Delaware  District  Court
unanimously declared Section 505 unconstitutional.  The defendants appealed this
judgment and the Supreme Court heard the appeal on November 30, 1999. Management
believes that the effect of Section 505 on the Company's  financial  performance
is likely to continue until the case is finally decided.

Item 4. Submission of Matters to a Vote of Security Holders
- -----------------------------------------------------------

       There were no matters  submitted to a vote of security holders during the
quarter ended December 31, 1999.


                                       14
<PAGE>


                                     PART II

Item 5. Market for Registrant's Common Stock and Related Stockholder Matters

       The stock price  information,  as reported in the New York Stock Exchange
Composite  Listing,  is set forth in Note (Y)  Quarterly  Results of  Operations
(Unaudited) of Notes to  Consolidated  Financial  Statements.  The  registrant's
securities  are  traded on the  exchanges  listed on the cover page of this Form
10-K Annual Report.  As of February 29, 2000, there were 8,072 and 9,069 holders
of Class A common stock and Class B common  stock,  respectively.  There were no
cash dividends  declared during fiscal years 1999 and 1998. The Company's credit
agreement prohibits the payment of cash dividends.

Item 6. Selected Financial and Operating Data (1)
<TABLE>
<CAPTION>

                                                          Fiscal Year    Fiscal Year     Six Months     Fiscal Year
                                                                Ended          Ended          Ended           Ended
(in thousands)                                               12/31/99       12/31/98       12/31/97         6/30/97
- -------------------------------------------------------------------------------------------------------------------
Net Revenues
Publishing
   Playboy magazine
<S>                                                        <C>             <C>            <C>            <C>
     Subscription                                          $   51,035      $  53,012      $  25,808      $   52,892
     Newsstand                                                 22,863         22,424         11,345          21,972
     Advertising                                               33,899         30,761         13,718          28,414
     Other                                                         58            604             19              40
- -------------------------------------------------------------------------------------------------------------------
   Total Playboy magazine                                     107,855        106,801         50,890         103,318
   Other domestic publishing                                   18,092         18,285         10,057          20,455
   International publishing                                    11,115         10,981          5,305           9,951
- -------------------------------------------------------------------------------------------------------------------
   Total Publishing                                           137,062        136,067         66,252         133,724
- -------------------------------------------------------------------------------------------------------------------
Entertainment
   Domestic TV networks                                        74,014         63,035         27,243          51,769
   International TV                                            37,966         12,828          4,253           9,108
   Worldwide home video                                        10,534         12,922          3,722          11,625
   Movies and other                                             3,269          2,264          2,138           2,214
- -------------------------------------------------------------------------------------------------------------------
   Total Entertainment                                        125,783         91,049         37,356          74,716
- -------------------------------------------------------------------------------------------------------------------
Product Marketing                                               5,545          7,081          4,199           7,968
- -------------------------------------------------------------------------------------------------------------------
Catalog                                                        60,335         74,393         39,340          75,391
- -------------------------------------------------------------------------------------------------------------------
Casino Gaming                                                     900              -              -               -
- -------------------------------------------------------------------------------------------------------------------
Playboy Online                                                 16,104          7,098          2,317           2,838
- -------------------------------------------------------------------------------------------------------------------
Corporate Marketing                                             2,088          1,930             77           1,986
- -------------------------------------------------------------------------------------------------------------------
Total net revenues                                         $  347,817      $ 317,618      $ 149,541      $  296,623
===================================================================================================================
Operating Income
Publishing                                                 $    5,977      $   6,672      $   4,022      $    8,750
- -------------------------------------------------------------------------------------------------------------------
Entertainment
   Before programming expense                                  78,716         52,575         19,144          39,609
   Programming expense                                       (34,341)        (26,410)       (11,153)        (21,355)
- -------------------------------------------------------------------------------------------------------------------
   Total Entertainment                                         44,375         26,165          7,991          18,254
- -------------------------------------------------------------------------------------------------------------------
Product Marketing                                                 434            365          1,614           3,512
- -------------------------------------------------------------------------------------------------------------------
Catalog                                                           256          4,100          1,835           4,630
- -------------------------------------------------------------------------------------------------------------------
Casino Gaming                                                   (521)         (1,108)          (541)              -
- -------------------------------------------------------------------------------------------------------------------
Playboy Online                                                (9,066)         (6,528)          (943)          (113)
- ------------------------------------------------------------------------------------------------------------------
Corporate Administration and Promotion                       (27,476)        (24,698)        (9,519)        (19,288)
- -------------------------------------------------------------------------------------------------------------------
Total segment profitability                                   13,979           4,968          4,459          15,745
Restructuring expenses                                       (1,091)               -              -               -
- -------------------------------------------------------------------------------------------------------------------
Operating income                                          $   12,888       $   4,968      $   4,459       $  15,745
===================================================================================================================
</TABLE>
                                       15
<PAGE>

<TABLE>
<CAPTION>
Selected Financial and Operating Data (1) (continued)
(in thousands, except per share amounts,
  number of employees and ad pages)
                                                               Fiscal      Fiscal         Six      Fiscal      Fiscal       Fiscal
                                                                 Year        Year      Months        Year        Year         Year
                                                                Ended       Ended       Ended       Ended       Ended        Ended
                                                             12/31/99    12/31/98    12/31/97     6/30/97      6/30/96     6/30/95
                                                             ---------   ---------   ---------   ---------    ---------   ---------
<S>                                                          <C>         <C>         <C>         <C>          <C>         <C>
Selected Financial Data
Net revenues                                                 $ 347,817   $ 317,618   $ 149,541   $ 296,623    $ 276,587   $ 247,249
Interest expense, net                                           (6,179)     (1,424)       (239)       (354)        (592)       (569)
Income (loss) from continuing operations before
 cumulative effect of change in accounting principle            (5,568)      4,320       2,142      21,394       4,252          629
Net income (loss)                                               (5,335)      4,320       1,065      21,394       4,252          629

Basic income (loss) per common share
       Income (loss) from continuing operations before
        cumulative effect of change in accounting principle      (0.24)       0.21        0.10        1.05        0.21         0.03
       Net income (loss)                                         (0.23)       0.21        0.05        1.05        0.21         0.03

Diluted income (loss) per common share
       Income (loss) from continuing operations before
        cumulative effect of change in accounting principle      (0.24)       0.21        0.10        1.03        0.21         0.03
       Net income (loss)                                         (0.23)       0.21        0.05        1.03        0.21         0.03
Cash dividends declared per common share                            -            -           -           -           -            -

EBITDA (2)                                                      58,722      38,889       17,584      41,651      35,470      27,624

Cash flows from operating activities                            15,641     (11,524)      (3,736)      1,539       4,716       3,456
Cash flows from investing activities                           (67,667)     (9,706)      (1,991)     (2,450)     (4,168)       (315)
Cash flows from financing activities                         $  75,213   $  20,624     $  5,371   $    (224)     $  419      (2,928)
- -----------------------------------------------------------------------------------------------------------------------------------
At Period End
Total assets                                                 $ 429,402   $ 212,107    $ 185,947   $ 175,542   $ 150,869   $ 137,835
Long-term financing obligations                              $  75,000   $       -    $       -   $       -   $     347   $     687
Shareholders' equity                                         $ 161,281   $  84,202    $  78,683   $  76,133   $  52,283   $  47,090
Long-term financing obligations as a
 percentage of total capitalization                             31.70%       0.00%        0.00%       0.00%       0.70%       1.40%
Number of common shares outstanding
       Class A voting                                            4,859       4,749        4,749       4,749       4,749       4,714
       Class B nonvoting                                        19,288      15,868       15,775      15,636      15,437      15,276
Number of full-time employees                                      780         758          684         666         621         600
- ------------------------------------------------------------------------------------------------------------------------------------
Selected Operating Data
Playboy magazine ad pages                                          640         601          273         558         569         595
Cash investments in Company-produced and
 licensed entertainment programming                          $  35,262   $  25,902    $  14,359   $  30,747   $  25,549   $  21,313
Amortization of investments in Company-produced
 and licensed entertainment programming                      $  34,341   $  26,410    $  11,153   $  21,355   $  21,263   $  20,130
Domestic Playboy TV households (at period end)
       Cable analog addressable (3)                             11,700      11,700       11,600      11,200      11,300      10,600
       Cable digital (3)                                         1,300         200            -           -           -           -
       Satellite direct-to-home                                 12,400       9,800        6,800       6,300       4,900       3,300
Domestic Spice households (at period end)
       Cable analog addressable (3) (4)                         13,600           -            -           -           -           -
       Cable digital (3) (4)                                     2,800           -            -           -           -           -
- ------------------------------------------------------------------------------------------------------------------------------------
<FN>

For a more detailed description of the Company's financial position,  results of
operations  and  accounting   policies,   please  refer  to  Part  II.  Item  7.
"Management's  Discussion  and  Analysis of Financial  Condition  and Results of
Operations"   ("MD&A")  and  Part  II.  Item  8.   "Financial   Statements   and
Supplementary Data."

(1)  Certain  amounts  reported  for prior  periods  have been  reclassified  to
     conform to the current year's presentation. Relevant financial data for the
     pro forma calendar year ended December 31, 1997 is presented under Part II.
     Item 7. "MD&A."

(2)  EBITDA represents earnings from continuing  operations before income taxes,
     cumulative  effect of change in  accounting  principle,  interest  expense,
     depreciation of property and equipment,  amortization of intangible assets,
     amortization of investments in entertainment  programming,  amortization of
     deferred financing fees related to the Spice acquisition,  expenses related
     to the vesting of restricted  stock awards and equity in operations of PTVI
     and other. EBITDA should not be considered an alternative to any measure of
     performance or liquidity under generally  accepted  accounting  principles.
     Similarly,  it should not be inferred that EBITDA is more  meaningful  than
     any of those measures.

(3)  Currently  there is an  overlap of cable  analog  addressable  and  digital
     households  due to some cable  operators  offering  both analog and digital
     platforms to the same  households.  (4) The Company acquired Spice on March
     15, 1999.
</FN>
</TABLE>
                                       16
<PAGE>
Item 7. Management's  Discussion and Analysis of Financial Condition and Results
of Operations
- --------------------------------------------------------------------------------
       In November  1997,  the Board  approved a change in the Company's  fiscal
year end from June 30 to  December  31. In order to provide  the  reader  with a
clearer understanding of the Company's results of operations, financial data for
the pro forma  calendar  year ended  December  31,  1997 is  included  below for
comparative  purposes.  Certain  amounts  reported  for prior  periods have been
reclassified to conform to the current year's presentation.
<TABLE>
<CAPTION>
                                                                                                 (Unaudited)
                                                                                                   Pro Forma
                                                                  Fiscal Year    Fiscal Year   Calendar Year
                                                                        Ended          Ended           Ended
(in millions, except per share amounts)                              12/31/99       12/31/98        12/31/97
- ------------------------------------------------------------------------------------------------------------
Net Revenues
Publishing
<S>                                                                   <C>            <C>            <C>
   Playboy magazine                                                   $ 107.9        $ 106.8        $  102.4
   Other domestic publishing                                             18.1           18.3            20.3
   International publishing                                              11.1           11.0            10.0
- ------------------------------------------------------------------------------------------------------------
   Total Publishing                                                     137.1          136.1           132.7
- ------------------------------------------------------------------------------------------------------------
Entertainment
   Domestic TV networks                                                  74.0           63.0            54.3
   International TV                                                      38.0           12.9            10.0
   Worldwide home video                                                  10.5           12.9            10.5
   Movies and other                                                       3.3            2.2             3.4
- ------------------------------------------------------------------------------------------------------------
   Total Entertainment                                                  125.8           91.0            78.2
- ------------------------------------------------------------------------------------------------------------
Product Marketing                                                         5.5            7.1             7.9
- ------------------------------------------------------------------------------------------------------------
Catalog                                                                  60.3           74.4            75.6
- ------------------------------------------------------------------------------------------------------------
Casino Gaming                                                             0.9              -               -
- ------------------------------------------------------------------------------------------------------------
Playboy Online                                                           16.1            7.1             3.9
- ------------------------------------------------------------------------------------------------------------
Corporate Marketing                                                       2.1            1.9             1.9
- ------------------------------------------------------------------------------------------------------------
Total net revenues                                                    $ 347.8        $ 317.6        $  300.2
============================================================================================================
Net Income (Loss)
Publishing                                                            $   6.0        $   6.6        $    9.1
- ------------------------------------------------------------------------------------------------------------
Entertainment
   Before programming expense                                            78.7           52.6            41.5
   Programming expense                                                  (34.3)         (26.4)          (22.9)
- ------------------------------------------------------------------------------------------------------------
   Total Entertainment                                                   44.4           26.2            18.6
- ------------------------------------------------------------------------------------------------------------
Product Marketing                                                         0.4            0.4             2.9
- ------------------------------------------------------------------------------------------------------------
Catalog                                                                   0.3            4.1             3.6
- ------------------------------------------------------------------------------------------------------------
Casino Gaming                                                            (0.5)          (1.1)           (0.6)
- ------------------------------------------------------------------------------------------------------------
Playboy Online                                                           (9.1)          (6.5)           (1.2)
- ------------------------------------------------------------------------------------------------------------
Corporate Administration and Promotion                                  (27.5)         (24.7)          (19.9)
- ------------------------------------------------------------------------------------------------------------
Segment profitability                                                    14.0            5.0            12.5
Restructuring expenses                                                   (1.1)             -               -
- ------------------------------------------------------------------------------------------------------------
Operating income                                                         12.9            5.0            12.5
- ------------------------------------------------------------------------------------------------------------
Nonoperating income (expense)
   Investment income                                                      1.8            0.1             0.1
   Interest expense                                                      (8.0)          (1.6)           (0.4)
   Gain on sale of investments                                            1.7            4.3               -
   Equity in operations of PTVI and other                               (13.9)          (0.4)            0.4
   Other, net                                                            (0.9)          (0.4)           (0.9)
- ------------------------------------------------------------------------------------------------------------
     Total nonoperating income (expense)                                (19.3)           2.0            (0.8)
- ------------------------------------------------------------------------------------------------------------
Income (loss) from continuing operations
   before income taxes and cumulative
   effect of change in accounting principle                              (6.4)           7.0            11.7
Income tax benefit (expense)                                              0.9           (2.7)            8.0
- ------------------------------------------------------------------------------------------------------------
Income (loss) from continuing operations
   before cumulative effect
   of change in accounting principle                                     (5.5)           4.3            19.7
Gain on disposal of discontinued
   operations (net of tax)                                                0.2              -               -
- ------------------------------------------------------------------------------------------------------------
Income (loss) before cumulative effect
   of change in accounting principle                                     (5.3)           4.3            19.7
Cumulative effect of change in
   accounting principle (net of tax)                                        -              -            (1.1)
- -----------------------------------------------------------------------------------------------------------
Net income (loss)                                                     $  (5.3)       $   4.3        $   18.6
============================================================================================================
</TABLE>
                                       17
<PAGE>
<TABLE>
<CAPTION>



                                                                                                 (Unaudited)
                                                                                                   Pro Forma
                                                                  Fiscal Year    Fiscal Year   Calendar Year
                                                                        Ended          Ended           Ended
                                                                     12/31/99       12/31/98        12/31/97
- ------------------------------------------------------------------------------------------------------------
Basic Income (Loss) Per Common Share
   Income (loss) before cumulative effect of
     change in accounting principle
<S>                                                                   <C>            <C>            <C>
        From continuing operations                                    $ (0.24)       $  0.21        $   0.96
        From discontinued operations (net of tax)                        0.01              -               -
- ------------------------------------------------------------------------------------------------------------
                Total                                                   (0.23)          0.21            0.96
   Cumulative effect of change in accounting
     principle (net of tax)                                                 -              -           (0.05)
- ------------------------------------------------------------------------------------------------------------
   Net income (loss)                                                  $ (0.23)       $  0.21        $   0.91
============================================================================================================

Diluted Income (Loss) Per Common Share
   Income (loss) before cumulative effect of
     change in accounting principle
        From continuing operations                                    $ (0.24)       $  0.21        $   0.94
        From discontinued operations (net of tax)                        0.01              -               -
- ------------------------------------------------------------------------------------------------------------
                Total                                                   (0.23)          0.21            0.94
   Cumulative effect of change in accounting
     principle (net of tax)                                                 -              -           (0.05)
- ------------------------------------------------------------------------------------------------------------
   Net income (loss)                                                  $ (0.23)       $  0.21        $   0.89
============================================================================================================
</TABLE>

       Beginning  with the quarter  ended March 31, 1999,  certain  Company-wide
marketing  activities,  such as Playboy Jazz  Festival and Playmate  promotions,
that had previously  been reported in the  Publishing  Group are now included in
Corporate  Administration  and Promotion  results.  The international home video
business,  previously combined with international TV results,  has been combined
with the domestic  home video  business  and is now  reported as worldwide  home
video.  Additionally,  programming expense for all of the Entertainment  Group's
businesses,  including certain licensing expenses that were previously  reported
as  direct  costs,  are  now  reported   collectively  as  programming  expense.
Previously,  results from AdulTVision and movies and other had been reported net
of programming  expense.  Beginning with the quarter ended June 30, 1999, all of
the Company's domestic TV networks are reported on a combined basis.

       Several  of  the  Company's  businesses  can  experience   variations  in
quarterly  performance.  As a result, the Company's performance in any quarterly
period is not  necessarily  reflective of full-year or longer-term  trends.  For
example,  Playboy  magazine  newsstand  revenues vary from issue to issue,  with
revenues generally higher for holiday issues and any issues including  editorial
or  pictorial  features  that  generate  unusual  public  interest.  Advertising
revenues also vary from quarter to quarter,  depending on product  introductions
by advertising  customers,  changes in advertising  buying patterns and economic
conditions.  In addition,  international  TV revenues  vary due to the timing of
recognizing library license fees related to PTVI.

RESULTS OF OPERATIONS

FISCAL YEAR ENDED  DECEMBER 31, 1999 COMPARED TO FISCAL YEAR ENDED  DECEMBER 31,
1998

         The Company's  revenues  were $347.8  million for the fiscal year ended
December  31,  1999, a 10%  increase  over fiscal year 1998.  This  increase was
primarily due to higher revenues from the Entertainment  Group,  principally due
to the revenue generated from the sale of the  international  rights to our film
library to PTVI,  a joint  venture the Company  entered  into with the  Cisneros
Television Group during the current year. Also contributing to the increase were
higher revenues from the Playboy Online Group, partially offset by lower Catalog
Group revenues.  The Playboy Online and Catalog Group variances resulted in part
from the  reconfiguration of the e-commerce  business,  resulting in Playboy and
Spice  direct  commerce  results  being  reported  in the Playboy  Online  Group
effective October 1, 1999.


                                       18
<PAGE>


       The Company  reported segment  profitability,  or operating income before
restructuring  expenses,  of $14.0  million  for fiscal  year 1999  compared  to
operating  income of $5.0  million  for fiscal  year  1998.  This  increase  was
primarily due to higher  segment  profitability  from the  Entertainment  Group,
principally due to the PTVI-related  revenues.  Lower segment profitability from
the  Catalog  Group plus  higher  investments  in Playboy  Online and  Corporate
Administration and Promotion,  partially offset the above. The current year also
included $1.1 million of restructuring  expenses related to severance costs as a
result of a reduction in the Company's work force, resulting in operating income
of $12.9 million.

       Net loss for fiscal  year 1999 was $5.3  million,  or $0.23 per basic and
diluted common share, compared to net income of $4.3 million, or $0.21 per basic
and diluted  common  share,  for the prior year.  Net loss for the current  year
included higher interest expense, primarily due to increased debt resulting from
the acquisition of Spice.  The current year also included a $13.9 million charge
principally  related to PTVI.  Such  charge  included  equity in  operations  of
nonconsolidated affiliates, including the 19.9% interest in PTVI, the accounting
effects of the formation of the PTVI venture,  and the elimination of unrealized
profits of certain  transactions  between the Company and PTVI. There was also a
$1.7 million gain from the sale of the  Company's  interest in the Rhodes Casino
in fiscal year 1999,  while the prior year  included a $4.3  million gain on the
sale of the Company's interest in duPont Publishing, Inc. ("duPont").

PUBLISHING GROUP

       Publishing  Group  revenues were $137.1 million for the fiscal year ended
December 31, 1999, a 1% increase over revenues of $136.1  million for the fiscal
year ended December 31, 1998.

       Playboy magazine revenues increased $1.1 million,  or 1%, for fiscal year
1999 compared to the prior year. Advertising revenues increased $3.1 million, or
10%,  due to  increases  in both ad pages and the  average net revenue per page.
Advertising  sales for the fiscal year 2000 first  quarter  magazine  issues are
closed  and the  Company  expects  to report 17% more ad pages and 28% higher ad
revenues compared to the quarter ended March 31, 1999.  Partially offsetting the
increased   advertising  revenues  was  a  $1.5  million,  or  2%,  decrease  in
circulation  revenues  primarily  due to a $2.0  million,  or  4%,  decrease  in
subscription  revenues,  reflecting  in  part  marketing  issues  facing  direct
marketing  stamp  sheet  agents,  partially  offset  by a $0.5  million,  or 2%,
increase in newsstand revenues.

       Revenues  from  other  domestic  publishing   businesses  decreased  $0.2
million,  or 1%, for  fiscal  year 1999  compared  to the prior  year.  This was
primarily due to fewer special editions copies sold, despite an additional issue
in the current year, as a result of increased  competition,  primarily  from the
Internet.  Partially  offsetting  the above  were  higher  ancillary  businesses
revenues.

       International  publishing  revenues  increased  $0.1 million,  or 1%, for
fiscal year 1999  compared to the prior year.  The increase was primarily due to
higher  revenues  from the  Polish  edition of  Playboy  magazine,  in which the
Company owns a majority  interest,  mostly  offset by lower  royalties  from the
Brazilian edition, principally due to economic weakness in that country.

       For fiscal  year  1999,  the  Publishing  Group's  segment  profitability
declined  $0.6  million,  or 10%.  This  decrease  was  primarily  due to higher
overhead,  due in  part  to  higher  performance-related  variable  compensation
expense,  editorial,  partially  related to the higher newsstand  revenues,  and
ancillary  businesses expenses combined with the lower special editions revenues
and international publishing royalties.  Partially offsetting the above were the
higher Playboy magazine advertising  revenues,  lower paper prices and favorable
manufacturing volume variances due to a reduction in print runs.

ENTERTAINMENT GROUP

       For the fiscal year ended December 31, 1999, Entertainment Group revenues
of $125.8 million  increased $34.8 million,  or 38%,  compared to the prior year
primarily due to  international TV revenues in the current year related to PTVI.
Also  contributing  to the  increase  were  higher  revenues  from  domestic  TV
networks,  principally  attributable  to the current year  acquisition of Spice.
Segment  profitability  increased  $18.2  million  primarily  due to the  higher
revenues, which were partially offset by higher related expenses.

       The  following  discussion  focuses  on the profit  contribution  of each
business before programming expense ("profit contribution").

                                       19
<PAGE>




Domestic TV Networks

       For fiscal year 1999, revenues of $74.0 million from domestic TV networks
increased $11.0 million, or 17%, and profit contribution increased $3.2 million.
These increases were primarily due to the Spice acquisition, partially offset by
lower  off-network  productions  and Playboy TV DTH revenues,  principally  from
PrimeStar.   In  April  1999,  PrimeStar  was  acquired  by  Hughes  Electronics
Corporation,  which  owns  DirecTV.  As a result,  there has been a  significant
decline  in  the  number  of  PrimeStar  subscribers  as  they  continue  to  be
transitioned  primarily  to  DirecTV  or other  DTH and cable  services.  Higher
revenues from the growth in digital cable  households  also  contributed  to the
revenue increase.

       The  approximate  number of  households  were as follows  for the periods
indicated below (in millions):

                                        Dec. 31,   Dec. 31,
                                          1999       1998

Cable (1):
    Playboy TV Analog Addressable.......    11.7       11.7
    Playboy TV Digital..................     1.3        0.2
    Spice Analog Addressable............    13.6          -
    Spice Digital.......................     2.8          -

DTH:
    Playboy TV..........................    12.4        9.8

(1)  Currently  there is an  overlap of cable  analog  addressable  and  digital
     households  due to some cable  operators  offering  both analog and digital
     platforms to the same households.

       By June 1999, the majority of AdulTVision households had been merged into
the Spice networks.

       In February 1996, the Company filed suit  challenging  Section 505 of the
Telecommunications   Act,  which,  among  other  things,   regulates  the  cable
transmission of adult programming, such as the Company's domestic pay television
programs.  Enforcement of Section 505 commenced May 18, 1997. The Company's full
case on the merits was heard by the Delaware  District  Court in March 1998.  In
December 1998,  the Delaware  District Court  unanimously  declared  Section 505
unconstitutional.  The  defendants  appealed this judgment and the Supreme Court
heard the appeal on November 30, 1999.  Management  believes  that the effect of
Section 505 on the Company's  financial  performance is likely to continue until
the case is finally decided. See Part I. Item 3. "Legal Proceedings."

International TV

       Profit  contribution  from the  international  TV business in the current
year  increased  $26.4  million on a $25.1 million  increase in revenues.  These
increases were  primarily due to the first year of revenues  related to PTVI for
library license fees, trademark royalties and output license fees.

Worldwide Home Video

       In the current  year,  revenues from the  worldwide  home video  business
decreased  $2.4  million,  or 18%,  while  profit  contribution  decreased  $2.1
million.  These  decreases  were largely due to lower  domestic sales of Playboy
Home Video titles combined with lower revenues from continuity series' programs.
The lower  continuity  series'  revenues were due in part to the transition to a
new distributor.

Movies and Other

       Profit  contribution from movies and other businesses in the current year
increased $1.0 million on a $1.1 million  increase in revenues.  These increases
were  primarily due to library  license fees for movies in the current year from
PTVI.

       The Entertainment Group's administrative  expenses increased $2.4 million
in the  current  year  primarily  due  to  higher  performance-related  variable
compensation expense and staff needed to support the group's growth.




                                       20
<PAGE>




Programming Expense

       Programming  amortization  expense increased $7.9 million for fiscal year
1999  primarily  as a  result  of  the  programming  licensed  to  PTVI.  Higher
amortization  related to regular  programming on the domestic Playboy TV network
and  programming  amortization in the current year related to the Spice networks
also contributed to the increase.

PRODUCT MARKETING GROUP

       Product  Marketing  Group  revenues  of $5.5  million for the fiscal year
ended December 31, 1999 decreased  $1.6 million,  or 22%,  compared to the prior
year. The current year reflects lower international product licensing royalties,
largely due to depressed economic conditions in Asia. Also unfavorably impacting
the  comparison  were lower  revenues as a result of a barter  agreement  in the
prior year  related to the sale of prints and  posters  from the  Company's  art
publishing inventory.

       Segment profitability of $0.4 million was flat compared to the prior year
which included a $1.4 million unfavorable settlement of litigation.

CATALOG GROUP

       For the fiscal year ended  December 31, 1999,  revenues of $60.3  million
decreased  $14.1  million,  or 19%,  compared  to the prior  fiscal  year.  This
decrease  reflected a decline in  revenues  for all of the  Company's  catalogs,
primarily  due to lower  circulation  and response  rates,  except for the Spice
catalog  which was  launched  during  the  summer  of 1998.  The  decrease  also
reflected the absence of fiscal year 1999 fourth quarter revenues related to the
Playboy  and Spice  catalogs,  which  have been  integrated  as direct  commerce
businesses with the Company's branded e-commerce business and, effective October
1, 1999,  have been included in Playboy  Online Group  results.  These lower net
revenues,   largely  offset  by  lower  related   costs,   resulted  in  segment
profitability of $0.3 million for fiscal year 1999, compared to operating income
of $4.1 million in the prior year.

       In addition to refocusing  sales of the former Playboy and Spice catalogs
to the Playboy  Online Group by  transitioning  the print  catalogs  into direct
commerce  promotion to support  e-commerce as  mentioned,  the Catalog Group has
also taken  steps to reduce its cost  structure.  Additionally,  the  Company is
working to identify  strategic  purchasers  for the  Critics'  Choice  Video and
Collectors' Choice Music catalogs.

CASINO GAMING GROUP

       In the quarter ended March 31, 1999, the Company sold its 12% interest in
the Rhodes Casino,  which resulted in a  nonoperating  gain of $1.7 million.  In
connection with the sale, the Company negotiated a minimum guarantee against its
licensing  agreement for the Rhodes  Casino.  The Casino  Gaming Group  reported
licensing revenues of $0.9 million in the fiscal year ended December 31, 1999 as
a result of the opening of the Rhodes Casino in April 1999. The Company recently
filed arbitration  proceedings against Casino Rhodes,  Resido Tourism Investment
and Avalon Casino  Development  seeking to sever its connection  with the Rhodes
Casino as these companies have failed to meet their contractual obligations. For
fiscal year 1999,  the Casino Gaming Group  reported  segment  profitability  of
negative $0.5 million compared to an operating loss of $1.1 million in the prior
year primarily due to the licensing revenues in the current year.

PLAYBOY ONLINE GROUP

       For the  fiscal  year ended  December  31,  1999,  Playboy  Online  Group
revenues of $16.1 million increased $9.0 million, or 127%, compared to the prior
year.  This  increase  was  across  the  board  including   higher   e-commerce,
advertising and  subscription  revenues.  The  significantly  higher  e-commerce
revenues were due in part to the previously mentioned integration of the Playboy
and Spice catalog businesses to e-commerce.

       For  fiscal  year  1999,  the  Playboy  Online  Group  reported   segment
profitability  of negative  $9.1 million  compared to an operating  loss of $6.5
million in the prior year,  reflecting higher planned investments related to the
group's  continued  growth  and  development.  The  Company  does not  recognize
revenues and offsetting  cost of sales from barter  transactions,  which totaled
approximately  $1.2 million in fiscal year 1999,  in  accordance  with  Abstract
99-17 of the Emerging Issues Task Force ("EITF 99-17") and subsequent Task Force
discussions.

        In January 2000,   Playboy.com,  Inc., a component of the Playboy Online
Group,  filed a  registration  statement for a planned sale of a minority of its
equity in an IPO.


                                       21
<PAGE>

CORPORATE ADMINISTRATION AND PROMOTION

       For the fiscal year ended December 31, 1999, Corporate Administration and
Promotion negative segment profitability was $27.5 million. This reflects a $2.8
million, or 11%, increase largely due to higher marketing expenses.

RESTRUCTURING EXPENSES

       In fiscal year 1999,  the Company  began an  assessment  of its structure
directed towards reducing costs which led to a decision to reduce its work force
by  49  employees,   or  approximately  6%,  through  company-wide  layoffs  and
attrition.  As of December 31, 1999,  18 employees had been  terminated.  In the
fourth  quarter of fiscal year 1999,  a $1.1  million  restructuring  charge was
recorded for severance.  An additional  charge of approximately  $0.3 million is
expected to be recorded  in the first  quarter of fiscal year 2000  representing
the termination of an additional  eight  employees.  Additionally,  23 positions
were eliminated  through  attrition.  The Company expects all charges related to
this restructuring to be recorded by the end of the first quarter of fiscal year
2000. The Company  anticipates  savings of approximately  $3.5 million in fiscal
year 2000 as a result of the restructuring.

FISCAL YEAR ENDED  DECEMBER 31, 1998  COMPARED TO PRO FORMA  CALENDAR YEAR ENDED
DECEMBER 31, 1997

       The Company's revenues were $317.6 million for the fiscal year 1998, a 6%
increase over revenues of $300.2 million for calendar year 1997 primarily due to
higher revenues from the Entertainment  Group. Also contributing to the increase
were higher Playboy magazine and Playboy Online Group revenues.

       The Company  reported  operating  income of $5.0  million for fiscal year
 1998 compared to $12.5 million for calendar year 1997. This decrease  reflected
 an increase in operating  income for the  Entertainment  Group,  which was more
 than offset by an increase in planned  investments in the Playboy Online Group,
 higher Corporate  Administration and Promotion net expenses and lower operating
 income for the Publishing and Product  Marketing  Groups.  The lower  operating
 income  for the  Product  Marketing  Group  was  due in part to an  unfavorable
 settlement   of  litigation   in  fiscal  year  1998.   The  higher   Corporate
 Administration  and  Promotion  net  expenses  were  due in part  to  increased
 investments in systems technology, including Year 2000 expenses.

       Net income for fiscal year 1998 was $4.3 million,  or $0.21 per basic and
diluted  common  share,  compared to net income of $18.6  million,  or $0.91 per
basic common share and $0.89 per diluted  common share,  for calendar year 1997.
Net income for fiscal year 1998  included a $4.3 million gain on the sale of the
Company's  interest  in duPont.  Net income for  calendar  year 1997  included a
federal  income tax benefit of $13.5 million  related to net operating  loss and
tax credit  carryforwards  and a charge of $1.1  million,  primarily  related to
development  costs of casino gaming  ventures,  that resulted from the Company's
early adoption of Statement of Position 98-5, Reporting on the Costs of Start-Up
Activities  ("SOP  98-5").  Excluding  the impact of the $13.5  million  federal
income  tax  benefit  and the  $1.1  million  cumulative  effect  of  change  in
accounting  principle,  net income for calendar year 1997 was $6.2  million,  or
$0.30 per basic and diluted common share.

PUBLISHING GROUP

       Publishing  Group  revenues were $136.1 million for the fiscal year ended
December  31,  1998,  a 3%  increase  over  revenues  of $132.7  million for the
calendar year ended  December 31, 1997,  primarily  due to higher  revenues from
Playboy magazine.

       Playboy magazine revenues increased $4.4 million,  or 4%, for fiscal year
1998 compared to the prior calendar year.  Circulation  revenues  increased $1.9
million primarily due to a $1.4 million,  or 7%, increase in newsstand  revenues
principally due to extraordinary sales of the October 1998 issue featuring Cindy
Crawford and the December 1998 issue featuring Katarina Witt, both of which also
carried a $5.95 cover price. Additionally,  subscription revenues increased $0.5
million,  or 1%. Advertising  revenues increased $1.8 million,  or 6%, primarily
due to 6% more ad pages.

       Revenues  from  other  domestic  publishing   businesses  decreased  $2.0
million,  or 10%, for fiscal year 1998 compared to the prior year  primarily due
to fewer special editions copies sold.

       International  publishing  revenues  increased $1.0 million,  or 10%, for
fiscal year 1998 compared to the prior year.  The increase  primarily  reflected
higher revenues from the Polish edition of Playboy magazine.

                                       22
<PAGE>

       For fiscal year 1998,  Publishing  Group  operating  income declined $2.5
million,  or 27%, primarily due to lower subscription  profitability,  the lower
revenues  from special  editions,  higher  average  paper prices and expenses in
fiscal  year  1998  related  to the  search  for the  Playmate  2000.  Partially
offsetting were the higher Playboy magazine  advertising and newsstand  revenues
combined with lower overhead.

ENTERTAINMENT GROUP

       Fiscal year 1998 Entertainment  Group revenues of $91.0 million increased
$12.8 million, or 16%, compared to calendar year 1997. Operating income of $26.2
million increased $7.6 million, or 41%, compared to calendar year 1997 operating
income of $18.6 million.  Both of these  increases were largely  attributable to
improved performance of domestic TV networks.

       The  following  discussion  focuses  on the profit  contribution  of each
business before programming expense ("profit contribution").

Domestic TV Networks

       For fiscal year 1998, revenues of $63.0 million from domestic TV networks
were $8.7  million,  or 16%,  higher,  and profit  contribution  increased  $7.9
million.

       These  increases were  principally due to higher Playboy TV DTH revenues,
primarily due to significant  increases in addressable universes for DirecTV and
PrimeStar, combined with revenues in fiscal year 1998 as a result of fiscal year
1998  launches on EchoStar  and two Canadian DTH  services,  ExpressVu  and Star
Choice.  Revenues from TVRO, or the big-dish  market,  continued to decline,  as
expected, due to the maturity of this platform.

       The  approximate  number of  households  were as follows  for the periods
indicated below (in millions):

                                                        Dec. 31,       Dec. 31,
                                                           1998          1997
                                                         --------      --------
Cable (1):
    Playboy TV Analog Addressable......................      11.7         11.6
    Playboy TV Digital.................................       0.2            -
    AdulTVision Analog Addressable.....................       6.2          3.8
    AdulTVision Digital................................       0.1            -

DTH:
    Playboy TV.........................................       9.8          6.8
    AdulTVision........................................       3.6          2.1

(1) Currently  there is an  overlap  of cable  analog  addressable  and  digital
    households  due to some cable  operators  offering  both  analog and digital
    platforms to the same households.

International TV

       For  fiscal  year  1998,   revenues  and  profit  contribution  from  the
international TV business increased $2.9 million and $2.6 million, respectively,
primarily due to higher  international  network sales and contractual  revenues.
Variances  in quarterly  performance  were caused in part by revenues and profit
contribution  from tier  sales  being  recognized  depending  upon the timing of
program delivery, license periods and other factors.

Worldwide Home Video

       Worldwide  home video  revenues and profit  contribution  increased  $2.4
million and $2.7  million,  respectively,  for fiscal year 1998  compared to the
prior year.  These  increases were primarily due to sales of The Eros Collection
of movies and higher revenues from the sale of DVDs,  partially  offset by lower
international home video sales in fiscal year 1998.


                                       23
<PAGE>


Movies and Other

       Revenues  and  profit  contribution  from  movies  and  other  businesses
decreased  $1.2 million and $1.0  million,  respectively,  for fiscal year 1998,
primarily due to a favorable  settlement  from a distributor of feature films in
the prior year. The Entertainment Group's administrative expenses increased $1.1
million  for fiscal year 1998  compared  to the prior year  largely due to staff
needed to support the group's growth.

Programming Expense

       For fiscal year 1998,  programming  amortization  expense  increased $3.5
million  compared to the prior year. The increase was largely due to domestic TV
networks due in part to higher  amortization  related to regular  programming on
the domestic Playboy TV network.

PRODUCT MARKETING GROUP

       Product  Marketing  Group  revenues  of $7.1  million for the fiscal year
ended December 31, 1998 decreased  $0.8 million,  or 10%,  compared to the prior
calendar year. Fiscal year 1998 reflects lower  international  product licensing
royalties,  principally from Asia, largely  attributable to unfavorable economic
conditions.  Higher  revenues as a result of a barter  agreement  related to the
sale of prints and posters from the Company's art publishing inventory partially
offset the decline.

       The Product Marketing Group reported operating income of $0.4 million for
fiscal year 1998,  a decrease  of $2.5  million,  or 87%,  compared to the prior
calendar  year  due  in  part  to  a  $1.4  million  unfavorable  settlement  of
litigation.  The lower Asian  royalties also  unfavorably  impacted  fiscal year
1998.

CATALOG GROUP

       For the fiscal year ended  December 31, 1998,  revenues of $74.4  million
decreased $1.2 million,  or 2%,  compared to the prior calendar year due in part
to the  timing  of  sales  cut-offs  resulting  in an  additional  week of sales
recorded in the prior year for all of the catalogs. Sales volume for the Playboy
catalog was also lower  primarily  as a result of a lower  response  rate to the
fall catalog.  Partially offsetting these decreases were revenues in fiscal year
1998 from the Spice catalog.

       Operating  income of $4.1  million  for fiscal year 1998  increased  $0.5
million,  or 14%,  compared  to the  prior  calendar  year as a result  of lower
expenses,  primarily  related  to overall  lower  circulation  of the  catalogs,
combined  with  expenses in the prior year  related to the group's move to a new
facility.

CASINO GAMING GROUP

       For the fiscal year ended  December  31,  1998,  the Casino  Gaming Group
incurred an operating loss of $1.1 million compared to $0.6 million for calendar
year 1997.  Fiscal year 1998 reflected a full year of expenses  whereas,  in the
prior year,  expenses  incurred during the first six months were capitalized and
subsequently   written  off  as  "Cumulative  effect  of  change  in  accounting
principle" in accordance with SOP 98-5.

PLAYBOY ONLINE GROUP

       For the  fiscal  year ended  December  31,  1998,  Playboy  Online  Group
revenues of $7.1 million  increased $3.2 million,  or 83%, compared to the prior
calendar year. This increase was across the board coming from higher e-commerce,
subscription and advertising revenues.

       For fiscal year 1998, the Playboy Online Group reported an operating loss
of $6.5 million compared to $1.2 million in the prior calendar year. Fiscal year
1998 included higher planned investments related to the group's continued growth
and development.

CORPORATE ADMINISTRATION AND PROMOTION

       Corporate  Administration and Promotion net expenses of $24.7 million for
the fiscal year ended December 31, 1998 increased $4.8 million, or 24%, compared
to calendar year 1997. This increase was largely due to increased investments in
systems  technology,  including  Year 2000  expenses,  combined  with  increased
investment   spending  on  corporate   marketing  and  promotion  and  strategic
consulting expenses in fiscal year 1998.


                                       24
<PAGE>


LIQUIDITY AND CAPITAL RESOURCES

       At December  31,  1999,  the  Company had $23.5  million in cash and cash
equivalents, no short-term borrowings and $90.0 million in current and long-term
financing  obligations,  compared to $0.3 million in cash and cash  equivalents,
$29.8 million in  short-term  borrowings  and no current or long-term  financing
obligations at December 31, 1998. The increase in cash and cash  equivalents was
primarily due to the Company's  public equity offering in May 1999. The increase
in financing  obligations  was  primarily due to debt  financing  related to the
March 1999  acquisition  of Spice.  In February  2000,  the Company made a $15.0
million  repayment of  financing  obligations.  The Company  expects to meet its
short- and  long-term  cash  requirements  through its  remaining  cash and cash
equivalents and its current unused $35.0 million revolving credit facility.

CASH FLOWS FROM OPERATING ACTIVITIES

       Net cash  provided  by  operating  activities  was $15.6  million for the
fiscal  year  ended  December  31,  1999,  primarily  related  to the PTVI joint
venture.

CASH FLOWS FROM INVESTING ACTIVITIES

       Net cash used for investing  activities was $67.7 million for fiscal year
1999,  primarily due to the Company's  acquisition  of Spice,  resulting in cash
paid of $64.7 million in the current year.

       The Company received $9.7 million in the current year related to the sale
of its  interests  in the  Rhodes  Casino  and  duPont.  See  Note  (E)  Sale of
Investments.  The Company  invested  $8.2 million in the current year related to
its equity  interests in  international  ventures,  including the funding of its
19.9%  interest  in PTVI.  Capital  expenditures  for fiscal year 1999 were $2.4
million.  The Company  also  entered  into  leases of  furniture  and  equipment
totaling  $4.4 million,  largely  attributable  to upgrades and new  information
technology-related  equipment.  The  Company  expects  an  increase  in  capital
expenditures  and  leasing  costs in fiscal  year 2000 to  support  the  growing
Playboy Online infrastructure.

CASH FLOWS FROM FINANCING ACTIVITIES

       Net cash  provided  by  financing  activities  was $75.2  million  in the
current year. This increase was  principally due to the $110.0 million  increase
in current and long-term  financing  obligations  combined with $24.6 million of
net proceeds from the Company's public equity offering. Partially offsetting the
above was the  repayment of $29.8  million of  short-term  borrowings  and $20.0
million of long-term  financing  obligations  combined with the payment of $10.5
million of Spice's debt.

       In connection with the Company's current credit agreement,  tranche A and
B term loans are subject to a quarterly  amortization schedule beginning in 2001
and mature in 2004 and 2006, respectively. The revolving credit facility matures
in 2004. All financial  covenants for the quarters ended  September 30, 1999 and
December  31, 1999 were  waived.  Additionally,  the  financial  covenants  were
amended  beginning with the quarter ended March 31, 2000. See Note (Q) Financing
Obligations.

       In May 1999, the Company  completed a public equity offering of shares of
nonvoting Class B common stock. Net proceeds to the Company of $24.6 million are
being  used  for  general   corporate   purposes  and   repayment  of  financing
obligations. See Note (T) Public Equity Offerings.

Income Taxes

       At  June  30,  1997,  the  Company   evaluated  its  net  operating  loss
carryforwards ("NOLs") and other deferred tax assets and liabilities in relation
to the Company's recent earnings history and its projected future earnings. As a
result of this review,  the Company reduced the valuation  allowance  balance by
$13.5 million due to reevaluating  the  realizability of the deferred tax assets
in future years.

       Associated  with the Spice  acquisition,  $15.7  million of deferred  tax
liabilities  were recorded  under the purchase  method of accounting for certain
identifiable intangible assets, comprising trademarks, noncompete agreements and
a film library. After consideration of this additional $15.7 million of deferred
tax  liabilities,  the  Company's  net  deferred  tax asset at December 31, 1999
declined to $8.3 million  consisting of $2.9 million of current net deferred tax
assets and $5.4 million of noncurrent net deferred tax assets.


                                       25
<PAGE>




       Based on current tax law, the Company will need to generate approximately
$24.0 million of future  taxable income prior to the expiration of the Company's
NOLs for full realization of the $8.3 million net deferred tax asset at December
31, 1999.  At December 31, 1999,  the Company had NOLs of $14.9  million for tax
purposes, with $11.7 million expiring in 2009, $2.5 million expiring in 2012 and
$0.7 million expiring in 2019.

       Management  believes  that it is more likely  than not that the  required
amount of such taxable income will be generated in years  subsequent to December
31, 1999 and prior to the  expiration of the Company's  NOLs to realize the $8.3
million net deferred  tax asset at December 31, 1999.  Following is a summary of
the bases for management's belief that a valuation allowance of $15.9 million at
December 31, 1999 is adequate,  and that it is more likely than not that the net
deferred tax asset of $8.3 million will be realized:

o    In  establishing  the net  deferred  tax  asset,  management  reviewed  the
     components  of the  Company's  NOLs  and  determined  that  they  primarily
     resulted from several nonrecurring events, which were not indicative of the
     Company's ability to generate future earnings.

o    Several of the Company's  operating groups continue to generate  meaningful
     earnings,   particularly  the   Entertainment   Group,  and  the  Company's
     investments in the  Entertainment,  Playboy Online and Casino Gaming Groups
     are anticipated to lead to increased earnings in future years.

o    The Company has  opportunities  to accelerate  taxable  income into the NOL
     carryforward   period.   Tax   planning   strategies   would   include  the
     capitalization and amortization  versus immediate  deduction of circulation
     expenditures,  the  immediate  inclusion  versus  deferred  recognition  of
     prepaid  subscription income, the revision of depreciation and amortization
     methods for tax purposes and the  sale-leaseback  of certain  property that
     would generate taxable income in future years.

Year 2000 Compliance

       The  Company  did  not  experience  any  malfunctions  or  errors  in its
 computerized  business  systems  related  to the Year  2000  problem.  Based on
 operations  since January 1, 2000, the Company does not expect any  significant
 impact to its ongoing  business as a result of the Year 2000 problem.  However,
 it is possible that there may be an impact at a later date. For example,  it is
 possible that Year 2000 or similar issues may occur with billing,  payroll,  or
 financial closings at month, quarter or year end. The Company believes that any
 such problems are likely to be minor and correctable.  In addition, the Company
 could  still be  negatively  affected  if its  customers  or vendors  and other
 service  providers are adversely  affected by the Year 2000 or similar  issues,
 but is not aware of any such problems at this time.

       The  Company  has  expensed  approximately  $1.2  million  on  Year  2000
 readiness   efforts  to  date  through   December  31,  1999,  and  expects  to
 additionally incur  approximately $0.1 million of expenses in fiscal year 2000.
 These  efforts  include  replacing  some  outdated,  noncompliant  hardware and
 software as well as identifying and remediating Year 2000 problems.

Other

       In June 1998,  the  Financial  Accounting  Standards  Board (the  "FASB")
issued  Statement of Financial  Accounting  Standards  No. 133,  Accounting  for
Derivative  Instruments and Hedging Activities  ("Statement 133"). Statement 133
provides  a  comprehensive  and  consistent  standard  for the  recognition  and
measurement of derivatives  and hedging  activities.  The effective date of this
statement  was  delayed  in June 1999  through  the  issuance  of  Statement  of
Financial Accounting Standards No. 137 ("Statement 137"). The effective date has
been  extended to fiscal  years  beginning  after June 15, 2000.  Management  is
evaluating  the effect that adoption of Statement 133 will have on the Company's
financial statements.


                                       26
<PAGE>

FORWARD-LOOKING STATEMENTS

       This Form  10-K  Annual  Report  contains  "forward-looking  statements,"
including statements in "MD&A," as to expectations,  beliefs,  plans, objectives
and future financial  performance,  and assumptions underlying or concerning the
foregoing.  These  forward-looking  statements  involve risks and uncertainties,
which could cause  actual  results or outcomes to differ  materially  from those
expressed  in the  forward-looking  statements.  The  following  are some of the
important  factors  that  could  cause  actual  results  or  outcomes  to differ
materially  from  those  discussed  in  the  forward-looking   statements:   (1)
government actions or initiatives,  including (a) attempts to limit or otherwise
regulate the sale of adult-oriented materials, including print, video and online
materials  or  businesses   such  as  casino  gaming,   (b)  regulation  of  the
advertisement  of  tobacco  products,  or  (c)  substantive  changes  in  postal
regulations or rates; (2) increases in paper prices; (3) changes in distribution
technology and/or unforeseen delays in the  implementation of that technology by
the cable and satellite  industries,  which might affect the Company's plans and
assumptions   regarding   carriage  of  its  program  services;   (4)  increased
competition for  transponders and channel space and any decline in the Company's
access to, and acceptance by, cable and DTH systems;  (5) increased  competition
for advertisers from other publications and media or any significant decrease in
spending by  advertisers,  either  generally  or with  respect to the adult male
market;  (6)  effects  of  the  consolidation  taking  place  nationally  in the
single-copy  magazine  distribution  system;  (7) marketing issues facing direct
marketing  stamp sheet agents (8) new  competition in the cable and DTH markets;
(9)  uncertainty  of  market   acceptance  of  the  Internet  as  a  medium  for
information,   entertainment,   e-commerce  and  advertising,   an  increasingly
competitive  environment for advertising  sales,  the impact of competition from
other content and merchandise  providers,  as well as the Company's  reliance on
third parties for  technology and  distribution  for its online  business;  (10)
potential  problems  associated with the  integration of the Company's  business
with Spice's  business;  and (11) potential  adverse  effects of unresolved Year
2000 problems, including those that may be experienced by key suppliers.

Item 7A. Quantitative and Qualitative Disclosures About Market Risk

       The  Company is exposed to certain  market  risks,  including  changes in
interest rates and foreign currency  exchange rates. In order to manage the risk
associated with its exposure to such  fluctuations,  the Company uses derivative
financial  instruments.  The Company does not enter into derivatives for trading
purposes.

       The Company  prepared  sensitivity  analyses to determine the impact of a
hypothetical  one  percentage  point increase in interest rates on the Company's
consolidated operating results,  financial position and cash flows. Based on its
sensitivity analyses at December 31, 1999, such a change in interest rates would
affect the Company's annual consolidated  operating results,  financial position
and cash flows by  approximately  $0.9  million.  As of December 31,  1999,  the
Company had an interest  rate swap  agreement  in place to  effectively  convert
$45.0  million  of its $90.0  million  floating  rate debt to fixed  rate  debt,
thereby significantly reducing its risk related to interest rate fluctuations.

       The Company also prepared sensitivity analyses to determine the impact of
a  hypothetical  10%  devaluation  of the U.S.  dollar  relative  to the foreign
currencies  of the  countries  to which it has  exposure,  primarily  Japan  and
Germany.  Based on its sensitivity  analyses at December 31, 1999, such a change
in  foreign   currency   exchange  rates  would  affect  the  Company's   annual
consolidated   operating   results,   financial   position  and  cash  flows  by
approximately $0.2 million.  The Company uses foreign currency forward contracts
to manage the risk  associated  with its exposure to foreign  currency  exchange
rate fluctuations.

                                       27
<PAGE>

Item 8. Financial Statements and Supplementary Data

       The following  consolidated  financial  statements of the  registrant and
report of independent  accountants are set forth in this Form 10-K Annual Report
as follows:
                                                                         Page
                                                                      ----------
         Consolidated  Statements of Operations and Comprehensive
         Income - Fiscal Years Ended  December 31, 1999 and 1998,
         Six-Month  Transition Period Ended December 31, 1997 and
         Fiscal Year Ended June 30, 1997                                   29

         Consolidated Balance Sheets - December 31, 1999 and 1998          30

         Consolidated Statements of Shareholders' Equity - Fiscal
         Years  Ended  December  31,  1999  and  1998,  Six-Month
         Transition  Period  Ended  December  31, 1997 and Fiscal
         Year Ended June 30, 1997                                          31

         Consolidated  Statements  of Cash  Flows - Fiscal  Years
         Ended December 31, 1999 and 1998,  Six-Month  Transition
         Period  Ended  December  31,  1997 and Fiscal Year Ended
         June 30, 1997                                                     32

         Notes to Consolidated Financial Statements                     33-50

         Report of Independent Accountants

       The supplementary data regarding  quarterly results of operations are set
forth  in Note (Y)  Quarterly  Results  of  Operations  (Unaudited)  of Notes to
Consolidated Financial Statements.


                               28
<PAGE>
PLAYBOY ENTERPRISES, INC.
CONSOLIDATED STATEMENTS OF OPERATIONS
AND COMPREHENSIVE INCOME
<TABLE>
<CAPTION>

                                                          Fiscal Year    Fiscal Year     Six Months     Fiscal Year
                                                                Ended          Ended          Ended           Ended
(in thousands, except per share amounts)                     12/31/99       12/31/98       12/31/97         6/30/97
- -------------------------------------------------------------------------------------------------------------------
<S>                                                        <C>            <C>            <C>             <C>
Net revenues                                               $  347,817     $  317,618     $  149,541      $  296,623
- -------------------------------------------------------------------------------------------------------------------
Costs and expenses
    Cost of sales                                            (277,448)      (269,478)      (126,658)       (245,023)
    Selling and administrative expenses                       (56,390)       (43,172)       (18,424)        (35,855)
    Restructuring expenses                                     (1,091)             -              -               -
- -------------------------------------------------------------------------------------------------------------------
       Total costs and expenses                              (334,929)      (312,650)      (145,082)       (280,878)
- -------------------------------------------------------------------------------------------------------------------
Operating income                                               12,888          4,968          4,459          15,745
- -------------------------------------------------------------------------------------------------------------------
Nonoperating income (expense)
    Investment income                                           1,798            127             50              73
    Interest expense                                           (7,977)        (1,551)          (289)           (427)
    Gain on sale of investments                                 1,728          4,272              -               -
    Equity in operations of PTVI and other                    (13,871)          (378)           329             132
    Other, net                                                   (996)          (413)          (259)           (772)
- -------------------------------------------------------------------------------------------------------------------
       Total nonoperating income (expense)                    (19,318)         2,057           (169)           (994)
- -------------------------------------------------------------------------------------------------------------------
Income (loss) from continuing operations before income taxes
    and cumulative effect of change in accounting principle    (6,430)         7,025          4,290          14,751
Income tax benefit (expense)                                      862         (2,705)        (2,148)          6,643
- -------------------------------------------------------------------------------------------------------------------
Income (loss) from continuing operations before cumulative
    effect of change in accounting principle                   (5,568)         4,320          2,142          21,394
Gain on disposal of discontinued operations (net of tax)          233              -              -               -
- -------------------------------------------------------------------------------------------------------------------
Income (loss) before cumulative effect of change in
    accounting principle                                       (5,335)         4,320          2,142          21,394
Cumulative effect of change in accounting
    principle (net of tax)                                          -              -         (1,077)              -
- -------------------------------------------------------------------------------------------------------------------
Net income (loss)                                              (5,335)         4,320          1,065          21,394
- -------------------------------------------------------------------------------------------------------------------

Other comprehensive income (loss) (net of tax)
    Foreign currency translation adjustment                       (90)            (4)           (37)            (37)
    Unrealized gain (loss) on marketable securities               252            (21)             -               -
- -------------------------------------------------------------------------------------------------------------------
       Total other comprehensive income (loss)                    162            (25)           (37)            (37)
- -------------------------------------------------------------------------------------------------------------------
Comprehensive income (loss)                                $   (5,173)     $    4,295     $   1,028      $   21,357
===================================================================================================================

Weighted average number of
 common shares outstanding
    Basic                                                      22,872         20,548         20,487          20,318
===================================================================================================================
    Diluted                                                    22,872         21,036         20,818          20,694
===================================================================================================================
Basic EPS
    Income (loss) before cumulative effect of change
       in accounting principle
         From continuing operations                        $   (0.24)     $     0.21     $     0.10      $     1.05
         From discontinued operations (net of tax)              0.01               -              -               -
- -------------------------------------------------------------------------------------------------------------------
             Total                                             (0.23)           0.21           0.10            1.05
    Cumulative effect of change in accounting
       principle (net of tax)                                       -              -          (0.05)              -
- -------------------------------------------------------------------------------------------------------------------
    Net income (loss)                                      $   (0.23)     $     0.21     $     0.05      $     1.05
===================================================================================================================

Diluted EPS
    Income (loss) before cumulative effect of change
       in accounting principle
         From continuing operations                        $   (0.24)     $     0.21     $     0.10      $     1.03
         From discontinued operations (net of tax)              0.01               -              -               -
- -------------------------------------------------------------------------------------------------------------------
             Total                                             (0.23)           0.21           0.10            1.03
    Cumulative effect of change in accounting
       principle (net of tax)                                       -              -          (0.05)              -
- -------------------------------------------------------------------------------------------------------------------
    Net income (loss)                                      $   (0.23)     $     0.21     $     0.05      $     1.03
===================================================================================================================
<FN>

The accompanying Notes to Consolidated Financial Statements are an integral part
of these statements.
</FN>
</TABLE>
                               29
<PAGE>
PLAYBOY ENTERPRISES, INC.
CONSOLIDATED BALANCE SHEETS
<TABLE>
<CAPTION>

                                                                                     Dec. 31,              Dec. 31,
(in thousands, except share data)                                                        1999                  1998
- -------------------------------------------------------------------------------------------------------------------
Assets
<S>                                                                                <C>                   <C>
Cash and cash equivalents                                                          $   23,528            $      341
Marketable securities                                                                   3,064                   505
Receivables, net of allowance for doubtful accounts of
   $5,738 and $4,448, respectively                                                     40,670                46,099
Receivables from related parties, net of allowance for doubtful
   accounts of $2,232 and $1,901, respectively                                         14,225                 3,780
Inventories                                                                            23,831                25,685
Programming costs                                                                      52,546                43,342
Deferred subscription acquisition costs                                                13,579                11,570
Other current assets                                                                   17,367                21,097
- -------------------------------------------------------------------------------------------------------------------
     Total current assets                                                             188,810               152,419
- -------------------------------------------------------------------------------------------------------------------
Property and equipment, net                                                             9,415                 9,157
Receivables from related parties                                                       62,500                 1,193
Programming costs                                                                       3,100                 5,983
Goodwill, net of amortization of $2,490 and $432, respectively                         89,539                 2,053
Trademarks, net of amortization of $11,819 and $9,522, respectively                    48,387                17,294
Net deferred tax assets                                                                 5,390                 6,525
Other noncurrent assets                                                                22,261                17,483
- -------------------------------------------------------------------------------------------------------------------
Total assets                                                                       $  429,402            $  212,107
===================================================================================================================

Liabilities
Short-term borrowings                                                              $        -            $   29,750
Financing obligations                                                                  15,000                     -
Accounts payable                                                                       31,868                30,834
Accounts payable to related parties                                                     2,690                     -
Accrued salaries, wages and employee benefits                                           8,839                 6,024
Deferred revenues                                                                      42,354                41,647
Deferred revenues from related parties                                                  6,525                     -
Other liabilities and accrued expenses                                                 12,395                10,738
- -------------------------------------------------------------------------------------------------------------------
     Total current liabilities                                                        119,671               118,993
- -------------------------------------------------------------------------------------------------------------------
Financing obligations                                                                  75,000                     -
Deferred revenues from related parties                                                 55,225                     -
Other noncurrent liabilities                                                           18,225                 8,912
- -------------------------------------------------------------------------------------------------------------------
     Total liabilities                                                                268,121               127,905
- -------------------------------------------------------------------------------------------------------------------
Commitments and contingencies

Shareholders' Equity
Common stock, $0.01 par value
   Class A voting--7,500,000 shares authorized; 4,859,102
     and 5,042,381 issued, respectively                                                    49                    50
   Class B nonvoting--30,000,000 shares authorized; 19,595,358
     and 17,149,691 issued, respectively                                                  196                   171
Capital in excess of par value                                                        120,337                44,860
Retained earnings                                                                      44,242                49,577
Foreign currency translation adjustment                                                  (275)                 (137)
Unearned compensation restricted stock                                                 (3,624)               (3,716)
Unrealized gain (loss) on marketable securities                                           356                   (32)
Less cost of 0 and 293,427 Class A common shares and 0
   and 951,041 Class B common shares in treasury                                            -                (6,571)
- --------------------------------------------------------------------------------------------------------------------
     Total shareholders' equity                                                       161,281                84,202
- --------------------------------------------------------------------------------------------------------------------
Total liabilities and shareholders' equity                                         $  429,402            $  212,107
====================================================================================================================
<FN>

The accompanying Notes to Consolidated Financial Statements are an integral part
of these statements.
</FN>
</TABLE>
                               30
<PAGE>
PLAYBOY ENTERPRISES, INC.
CONSOLIDATED STATEMENTS OF SHAREHOLDERS' EQUITY
<TABLE>
<CAPTION>

                                                                                                     Unearned
                                                Class A  Class B   Capital in                        Comp.
                                                Common   Common    Excess of   Retained    Treasury  Restricted
(in thousands of dollars)                       Stock    Stock     Par Value   Earnings    Stock     Stock        Other       Total
- -----------------------------------------------------------------------------------------------------------------------------------
<S>                                              <C>      <C>      <C>         <C>         <C>        <C>        <C>       <C>
Balance at June 30, 1996                         $  50    $ 170    $ 40,867    $ 22,798     $(7,036)   $(4,549)   $  (17)  $ 52,283
Net income                                           -        -           -      21,394           -          -         -     21,394
Shares issued, vested or forfeited
    under stock plans, net                           -        -       1,043           -         275        460         -      1,778
Income tax benefit related to stock plans            -        -         735           -           -          -         -        735
Other                                                -        -           -           -           -          -       (57)       (57)
- -----------------------------------------------------------------------------------------------------------------------------------
Balance at June 30, 1997                            50      170      42,645      44,192      (6,761)    (4,089)      (74)    76,133
Net income                                           -        -           -       1,065           -          -         -      1,065
Shares issued, vested or forfeited
    under stock plans, net                           -        1         684           -          69        578         -      1,332
Income tax benefit related to stock plans            -        -         210           -           -          -         -        210
Other                                                -        -           -           -           -          -       (57)       (57)
- -----------------------------------------------------------------------------------------------------------------------------------
Balance at December 31, 1997                        50      171      43,539      45,257      (6,692)    (3,511)     (131)    78,683
Net income                                           -        -           -       4,320           -          -         -      4,320
Shares issued, vested or forfeited
    under stock plans, net                           -        -       1,163           -         121       (205)        -      1,079
Income tax benefit related to stock plans            -        -         158           -           -          -         -        158
Other                                                -        -           -           -           -          -       (38)       (38)
- -----------------------------------------------------------------------------------------------------------------------------------
Balance at December 31, 1998                        50      171      44,860      49,577      (6,571)    (3,716)     (169)    84,202
Net loss                                             -        -           -      (5,335)          -          -         -     (5,335)
Shares issued, vested or forfeited
    under stock plans, net                           2        6       5,454           -          35         92         -      5,589
Shares issued related to the Spice acquisition       -       18      47,505           -         906          -         -     48,429
Shares issued in public equity offering              -        9      24,541           -           -          -         -     24,550
Cancellation of treasury stock                     (3)      (8)     (5,619)           -       5,360          -         -          -
Income tax benefit related to stock plans            -        -       3,596           -           -          -         -      3,596
Other                                                -        -           -           -           -          -       250        250
- -----------------------------------------------------------------------------------------------------------------------------------
Balance at December 31, 1999                     $  49    $ 196   $ 120,337    $ 44,242    $      -   $ (3,624)    $  81  $ 161,281
===================================================================================================================================
<FN>
The accompanying Notes to Consolidated Financial Statements are an integral part
of these statements.
</FN>
</TABLE>


                                       31
<PAGE>
PLAYBOY ENTERPRISES, INC.
CONSOLIDATED STATEMENTS OF CASH FLOWS
<TABLE>
<CAPTION>


                                                   Fiscal Year       Fiscal Year       Six Months       Fiscal Year
Ended                                                    Ended             Ended            Ended             Ended
(in thousands)                                        12/31/99          12/31/98         12/31/97           6/30/97
- -------------------------------------------------------------------------------------------------------------------
Cash Flows From Operating Activities
<S>                                                   <C>               <C>              <C>               <C>
Net income (loss)                                     $ (5,335)         $  4,320         $  1,065          $ 21,394
Adjustments to reconcile net income (loss) to net cash
   provided by (used for) operating activities
     Depreciation of property and equipment              2,055             2,010            1,007             2,210
     Amortization of intangible assets                   6,295             1,893              845             1,893
     Equity in operations of PTVI and other             13,871                 -                -                 -
     Gain on sale of investments                        (1,728)           (4,272)               -                 -
     Income tax benefit related to stock plans           3,596               158              210               735
     Amortization of investments in
       entertainment programming                        34,341            26,410           11,153            21,355
     Investments in entertainment programming          (35,262)          (25,902)         (14,359)          (30,747)
     Changes in current assets and liabilities
       Receivables                                       5,604            (8,357)            (398)           (3,110)
       Receivables from related parties                 (9,342)           (2,317)            (600)             (176)
       Inventories                                       1,854              (309)          (2,072)              195
       Deferred subscription acquisition costs          (2,009)              573           (3,066)              492
       Other current assets                                634            (2,294)             367            (2,146)
       Accounts payable                                    128            (1,434)           5,344             4,169
       Accounts payable to related parties               2,690                 -                -                 -
       Accrued salaries, wages and employee benefits     2,815             1,525           (1,628)            1,428
       Deferred revenues                                   707            (1,569)             943            (2,105)
       Deferred revenues from related parties            6,525                 -                -                 -
       Other liabilities and accrued expenses             (598)            2,353             (831)             (719)
- -------------------------------------------------------------------------------------------------------------------
         Net change in current assets and liabilities    9,008           (11,829)          (1,941)           (1,972)
- -------------------------------------------------------------------------------------------------------------------
     Increase in receivables from related parties      (54,375)                -                -                 -
     Increase in trademarks                             (6,690)          (3,645)           (1,767)           (2,898)
     (Increase) decrease in net deferred tax assets     (6,663)               35              457            (9,954)
     (Increase) decrease in other noncurrent assets       (437)            (843)             (405)             (632)
     Increase in deferred revenues from related
      parties                                           55,225                 -                -                 -
     Increase (decrease) in other noncurrent
      liabilities                                        1,188               548               (3)              106
     Net cash provided by (used for) discontinued
      operations                                            34              (542)             (18)              (79)
     Other, net                                            518               135               20               128
- -------------------------------------------------------------------------------------------------------------------
          Net cash provided by (used for)
           operating activities                         15,641           (11,524)          (3,736)            1,539
- -------------------------------------------------------------------------------------------------------------------
Cash Flows From Investing Activities
Acquisition of Spice                                   (64,720)          (3,345)             (117)                -
Sale of investments                                      9,693               500                -                 -
Additions to property and equipment                     (2,363)          (1,144)             (765)             (671)
Funding of equity interests in
   international ventures                               (8,169)          (5,212)           (1,109)           (1,905)
Purchase of marketable securities                       (2,171)            (537)                -                 -
Other, net                                                  63                32                -               126
- -------------------------------------------------------------------------------------------------------------------
          Net cash used for investing activities       (67,667)           (9,706)          (1,991)           (2,450)
- --------------------------------------------------------------------------------------------------------------------
Cash Flows From Financing Activities
Proceeds from (payments on) short-term borrowings      (29,750)           19,750            5,500              (500)
Proceeds from financing obligations                    110,000                 -                -                 -
Repayment of financing obligations                     (20,000)                -             (350)             (350)
Net proceeds from public equity offering                24,550                 -                -                 -
Payment of debt assumed in acquisition of Spice        (10,471)                -                -                 -
Deferred financing fees                                 (4,669)            (175)                -                 -
Proceeds from employee stock benefit plans               5,553             1,049              221               626
- -------------------------------------------------------------------------------------------------------------------
          Net cash provided by (used for)
           financing activities                         75,213            20,624            5,371              (224)
- --------------------------------------------------------------------------------------------------------------------
Net increase (decrease) in cash and cash equivalents    23,187              (606)            (356)           (1,135)
Cash and cash equivalents at beginning of period           341               947            1,303             2,438
- -------------------------------------------------------------------------------------------------------------------
Cash and cash equivalents at end of period            $ 23,528          $    341         $    947          $  1,303
===================================================================================================================
<FN>

The accompanying Notes to Consolidated Financial Statements are an integral part
of these statements.
</FN>
</TABLE>

                                       32
<PAGE>




NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

(A)  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Principles of Consolidation:  The consolidated  financial statements include the
accounts  of the  Company  and  all  majority-owned  subsidiaries.  Intercompany
accounts  and  transactions,  which  are  immaterial,  have been  eliminated  in
consolidation.

Use of Estimates:  The  preparation of financial  statements in conformity  with
generally accepted  accounting  principles requires management to make estimates
and assumptions that affect the amounts reported in the financial statements and
accompanying notes. Although these estimates are based on management's knowledge
of  current  events  and  actions  it may  undertake  in the  future,  they  may
ultimately differ from actual results.

Reclassifications:   Certain  amounts  reported  for  prior  periods  have  been
reclassified to conform to the current year's presentation.

Change in Fiscal  Year:  In November  1997,  the Board  approved a change in the
Company's  fiscal year end from June 30 to December 31, which better  aligns the
Company's  businesses  with its customers and partners who also operate and plan
on a calendar-year  basis. The Company's  financial  statements and accompanying
notes for the fiscal  year ended  December  31,  1998  represent  the first full
calendar year subsequent to this change.

Revenue  Recognition:  Revenues  from the sale of Playboy  magazine and Internet
subscriptions  are  recognized  over the terms of the  subscriptions.  Newsstand
sales of Playboy magazine and special editions (net of estimated  returns),  and
revenues  from the sale of Playboy  magazine  advertisements,  are recorded when
each  issue  goes on sale.  Domestic  TV  networks  cable and DTH  revenues  are
recognized  based on pay-per-view  buys and monthly  subscriber  counts reported
each month by the system  operators.  International  TV revenues are  recognized
based on existing  library and current  programming  licensed to PTVI.  Domestic
home video revenues  generally are  recognized  based on unit sales reported for
new  releases  each  month  by  the  Company's  distributor  and a  distribution
agreement for backlist titles. Revenues from the direct marketing of catalog and
e-commerce products are recognized when the items are shipped.

Cash  Equivalents:  Cash  equivalents  are temporary  cash  investments  with an
original  maturity of three months or less at date of purchase and are stated at
cost.

Marketable    Securities:    Marketable    securities    are    classified    as
available-for-sale  securities  as defined by Statement of Financial  Accounting
Standards  No.  115,  Accounting  for  Certain  Investments  in Debt and  Equity
Securities.  These  securities are stated at fair value and  unrealized  holding
gains and  losses are  reflected  as a net  amount as a  separate  component  of
shareholders' equity.

Inventories:  Inventories  are  stated  at the lower of cost  (average  cost and
specific cost) or fair value.

Property and Equipment:  Property and equipment is stated at cost.  Depreciation
is provided on the  straight-line  method over the estimated useful lives of the
assets. Leasehold improvements are depreciated on a straight-line basis over the
shorter of their  estimated  useful  lives or the terms of the  related  leases.
Repair and maintenance costs are expensed as incurred, and major betterments are
capitalized.  Sales and  retirements of  depreciable  property and equipment are
recorded by removing  the related  cost and  accumulated  depreciation  from the
accounts. Gains or losses on sales and retirements of property and equipment are
included in nonoperating income or expense.

Deferred Subscription  Acquisition Costs: Costs associated with the promotion of
Playboy magazine  subscriptions,  which consist  primarily of postage,  costs to
produce direct-mail  solicitation materials and other costs to attract and renew
subscribers,  are deferred and amortized over the period during which the future
benefits are expected to be received.  This is consistent with the provisions of
Statement  of  Position  93-7,  Reporting  on  Advertising  Costs.  See Note (O)
Advertising Costs.


                                      33
<PAGE>




Programming   Costs  and   Amortization:   Programming  costs  include  original
programming  and film  acquisition  costs,  which are generally  capitalized and
amortized. The portion of original programming costs assigned to the domestic TV
networks market is principally  amortized on the straight-line method over three
years.  The  portion of  current  original  programming  costs  assigned  to the
international TV market is fully amortized upon  availability to PTVI.  Existing
library original  programming costs allocated to the international TV market are
amortized  proportionately  with  license  fees  recognized  related to the PTVI
agreement.  The portion of original  programming costs assigned to the worldwide
home video  market is amortized  using the  individual-film-forecast-computation
method.  Film  acquisition  costs  assigned  to domestic  markets are  amortized
principally on the straight-line  method over the license term,  generally three
years or less,  while those  assigned to the  international  TV market are fully
amortized  upon  availability  to PTVI.  Management  believes that these methods
provide a reasonable matching of expenses with total estimated revenues over the
periods  that  revenues  associated  with films and  programs are expected to be
realized.  Film and program  amortization  is adjusted  periodically  to reflect
changes in the estimates of amounts of related future revenues. Film and program
costs are stated at the lower of  unamortized  cost or estimated net  realizable
value as determined on a specific  identification  basis.  Based on management's
estimate of future total gross  revenues as of December 31, 1999,  substantially
all unamortized  programming  costs applicable to released programs are expected
to be amortized during the next three years. See Note (N) Programming Costs.

Intangible  Assets:  Goodwill,  the  excess of the  purchase  price of  acquired
businesses  over the fair  value of net assets  acquired,  is  amortized  on the
straight-line  method generally over 40 years.  Trademark  acquisition costs are
capitalized and amortized on the straight-line  method over 40 years.  Trademark
and copyright  defense,  registration  and/or renewal costs are  capitalized and
amortized on the  straight-line  method over 15 years.  A  noncompete  agreement
related to the Spice acquisition is amortized on the  straight-line  method over
five years, and is included in "Other noncurrent assets."

Financial  Instruments:  Financial  instruments  are  primarily  utilized by the
Company to manage  risks  associated  with  interest  rate and foreign  exchange
volatility. The Company does not hold or issue financial instruments for trading
purposes.  In May 1999, the Company  entered into a two-year  interest rate swap
agreement which effectively allows the Company to exchange its floating interest
rate on  $45.0  million  of its  financing  obligations  for a fixed  rate.  The
differential  to be paid or  received  is accrued  monthly as an  adjustment  to
interest  expense.  The Company also utilizes forward  contracts to minimize the
impact  of  currency  movements  on  royalties  received  and  certain  payments
denominated in foreign currencies  primarily in Japan and Germany.  The terms of
these  contracts  are generally  one year or less.  Gains and losses  related to
these  agreements  are recorded in operating  results as part of, and concurrent
with,  the  transaction.  As of  December  31,  1999 and 1998,  the  Company had
approximately  $1,700,000 and $2,155,000,  respectively,  in outstanding foreign
exchange forward contracts.

Income  (Loss) per Common  Share:  During the  transition  period,  the  Company
adopted the provisions of Statement of Financial  Accounting  Standards No. 128,
Earnings per Share  ("Statement  128").  Statement 128  simplifies  the previous
standards   for   computing   earnings  per  share  ("EPS")  and  requires  dual
presentation  of basic and diluted EPS on the face of the income  statement  for
all entities  with complex  capital  structures.  See Note (J) Income (Loss) per
Common Share.

Equity in  Operations  of PTVI and Other:  Equity in operations of PTVI includes
the Company's  19.9% interest in the results of PTVI, the accounting  effects of
the  formation  of the  venture and the  elimination  of  unrealized  profits of
certain transactions between the Company and PTVI.

Other in fiscal year 1999  included the equity in results of the United  Kingdom
television networks prior to the PTVI transaction,  and in years prior to fiscal
year 1999 included the equity results in duPont.

Minority Interest:  The Company owns a majority interest in VIPress Poland Sp. z
o.o.  ("VIPress"),  publisher  of the Polish  edition of Playboy  magazine.  The
financial  statements  of  VIPress  are  included  in  the  Company's  financial
statements.  The minority  interest in the results of  operations  of VIPress is
included  in  nonoperating  income or expense and the  minority  interest in the
equity of VIPress is included in "Other noncurrent liabilities."

Foreign Currency  Translation:  Assets and liabilities in foreign currencies are
translated into U.S.  dollars at the exchange rate existing at the balance sheet
date.  The net  exchange  differences  resulting  from  these  translations  are
recorded as a separate component of shareholders' equity.  Revenues and expenses
are translated at average rates for the period.


                                       34
<PAGE>




New  Accounting  Pronouncements:  In June 1998,  the FASB issued  Statement 133,
Accounting  for Derivative  Instruments  and Hedging  Activities.  Statement 133
provides  a  comprehensive  and  consistent  standard  for the  recognition  and
measurement of derivatives  and hedging  activities.  The effective date of this
statement  was delayed in June 1999 through the  issuance of Statement  137. The
effective date has been extended to fiscal years  beginning after June 15, 2000.
Management is evaluating  the effect that adoption of Statement 133 will have on
the Company's financial statements.

(B)   ACQUISITION

On March 15, 1999,  the Company  completed its  acquisition  of Spice, a leading
provider of adult  television  entertainment.  The current  determination of the
purchase price,  including  transaction  costs and Spice debt, is  approximately
$127 million.  The purchase  price and its allocation are subject to change upon
final  determination.   The  purchase  was  financed  through  the  issuance  of
approximately $48 million, or approximately two million shares, of the Company's
Class B common  stock,  and the  remainder  through the payment and  issuance of
long-term  debt.  See  Note  (Q)  Financing  Obligations.  The  acquisition  was
accounted for under the purchase  method of  accounting  and,  accordingly,  the
results of Spice since the acquisition  date have been included in the Company's
Consolidated  Statements of Operations  and  Comprehensive  Income.  Goodwill of
approximately  $90  million has been  recorded  and is being  amortized  over 40
years. Immediately preceding the acquisition,  Spice sold certain of its assets.
Receivables  of $10.0  million  related to this sale and related gains have been
deferred by the Company in accordance with Staff  Accounting  Bulletin 81 due to
the capitalization and leverage levels of the purchaser.

       The following  unaudited pro forma information  presents a summary of the
results of  operations  of the  Company  assuming  the  acquisition  occurred on
January 1, 1998 (in thousands, except per share amounts):

                                                          Dec. 31,    Dec. 31,
                                                           1999         1998
- ----------------------------------------------------------------------------
Net revenues                                             $354,875    $ 342,659
Net loss                                                    (6,905)       (754)
Basic and diluted EPS                                    $   (0.30)  $   (0.03)
- ------------------------------------------------------------------------------

These  unaudited pro forma results have been prepared for  comparative  purposes
only and include certain  adjustments,  such as additional  amortization expense
primarily related to goodwill and increased interest expense related to the debt
financing.  They do not purport to be  indicative  of the results of  operations
which  actually would have resulted had the  acquisition  occurred on January 1,
1998, or of future results of operations.

(C)      PLAYBOY TV INTERNATIONAL, LLC JOINT VENTURE

 During the quarter ended  September 30, 1999, the Company  entered into a joint
venture with a wholly-owned subsidiary of the Cisneros Group of Companies.  PTVI
has the exclusive  right to create and launch new television  networks under the
Playboy and Spice brands in territories  outside of the United States and Canada
and, under certain circumstances,  to license programming to third parties. PTVI
will  also own and  operate  all  existing  international  Playboy  TV and Spice
networks. In addition, the Company and PTVI have entered into program supply and
trademark  license  agreements.  Currently,  the Company has a 19.9% interest in
PTVI with an option to increase up to 50% for a certain period of time.

       Under the agreements  with PTVI, the Company will receive $100.0 million,
$30.0 million of which was received  during fiscal year 1999, with the remainder
to be received  over the next five years.  PTVI also has a long-term  commitment
with the  Company  to license  international  television  rights to each  year's
production  output,  with  payments  representing  a percentage of the Company's
annual production spending. In fiscal year 1999, the Company recognized revenues
related to PTVI of $35.2 million.

       Summarized  financial  information  for PTVI for the fiscal  period ended
December  31,  1999,  which has been  derived  from the PTVI  audited  financial
statements, is presented below (in thousands):

 Revenues                                                           $  9,403
 Gross profit                                                          7,263
 Net loss                                                            (3,029)

 Current assets                                                       21,609
 Noncurrent assets                                                    67,461
Current liabilities                                                   14,986
 Noncurrent liabilities                                             $ 45,717
 ---------------------------------------------------------------------------


                                       35
<PAGE>


(D)   RESTRUCTURING EXPENSES

In fiscal year 1999,  the Company began an assessment of its structure  directed
towards  reducing  costs  which led to a decision to reduce its work force by 49
employees,  or approximately 6%, through company-wide layoffs and attrition.  As
of December 31, 1999, 18 employees had been terminated. In the fourth quarter of
fiscal year 1999, a $1,091,000  restructuring charge was recorded for severance,
of which  $43,000  was paid by  December  31,  1999.  An  additional  charge  of
approximately $255,000 is expected to be recorded in the first quarter of fiscal
year  2000  representing  the  termination  of an  additional  eight  employees.
Additionally,  23  positions  were  eliminated  through  attrition.  The Company
expects all charges related to this  restructuring  to be recorded by the end of
the first quarter of fiscal year 2000.

(E)      SALE OF INVESTMENTS

In the  quarter  ended  March  31,  1999,  the  Company  sold  its  wholly-owned
subsidiary, Playboy Gaming Greece Ltd., which owned a 12% interest in the Rhodes
Casino. Total proceeds of $5.2 million were received.  These proceeds included a
repayment of a loan of $1.2  million  owed to the Company by the Rhodes  Casino.
The Company realized a gain before income taxes of $1.7 million on the sale. The
taxable gain on the sale was immaterial  and was offset by the  application of a
capital loss carryforward.

       On December 31, 1998, the Company sold back to duPont the 20% interest in
duPont's  common stock owned by the Company.  Sale  proceeds  were $5.0 million,
which  consisted  of $0.5  million of cash and a $4.5  million  promissory  note
bearing  interest  at the prime  rate,  which was paid on January  4, 1999.  The
Company  realized a gain before and after  income  taxes of $4.3  million on the
sale. There was no income tax effect related to this gain due to the application
of a capital loss carryforward.

(F)   INCOME TAXES

The income tax provision (benefit) consisted of the following (in thousands):
<TABLE>
<CAPTION>

                                                          Fiscal Year    Fiscal Year     Six Months     Fiscal Year
                                                                Ended          Ended          Ended           Ended
                                                             12/31/99       12/31/98       12/31/97         6/30/97
- -------------------------------------------------------------------------------------------------------------------
Current:
<S>                                                         <C>            <C>             <C>            <C>
   Federal                                                  $       -      $     208       $      -       $     354
   State                                                          740            557            180             501
   Foreign                                                      1,591          1,747            747           1,721
- -------------------------------------------------------------------------------------------------------------------
     Total current                                              2,331          2,512            927           2,576
- -------------------------------------------------------------------------------------------------------------------
Deferred:
   Federal                                                     (8,690)            35            457          (9,954)
   State                                                       (1,309)             -              -               -
   Foreign                                                          -              -              -               -
- -------------------------------------------------------------------------------------------------------------------
     Total deferred                                            (9,999)            35            457          (9,954)
- -------------------------------------------------------------------------------------------------------------------
Benefit of stock compensation recorded
   in capital in excess of par value                            3,596            158            210             735
Benefit of pre-acquisition losses recorded
   in goodwill                                                  3,336              -              -               -
Benefit recorded as part of cumulative
   effect of change in accounting principle                         -              -            554               -
- -------------------------------------------------------------------------------------------------------------------
Total income tax provision (benefit)                        $    (736)     $   2,705       $  2,148       $  (6,643)
===================================================================================================================
Income tax provision (benefit) applicable to:
   Continuing operations                                    $    (862)     $   2,705       $  2,148       $  (6,643)
   Discontinued operations                                        126              -              -               -
- -------------------------------------------------------------------------------------------------------------------
Total income tax provision (benefit)                        $    (736)     $   2,705       $  2,148       $  (6,643)
===================================================================================================================

</TABLE>
                                       36
<PAGE>


The income tax provision  (benefit) from continuing  operations  differed from a
provision  (benefit)  computed  at the U.S.  statutory  tax rate as follows  (in
thousands):
<TABLE>
<CAPTION>

                                                          Fiscal Year    Fiscal Year     Six Months     Fiscal Year
                                                                Ended          Ended          Ended           Ended
                                                             12/31/99       12/31/98       12/31/97         6/30/97
- -------------------------------------------------------------------------------------------------------------------
<S>                                                         <C>            <C>             <C>            <C>
Statutory rate tax provision (benefit)                      $  (2,251)     $   2,459       $  1,459       $   5,163
Increase (decrease) in taxes resulting from:
   Foreign withholding tax on licensing income                  1,591          1,368            747           1,452
   Foreign income tax in excess of statutory rates                  -            127              -               -
   State income taxes                                            (569)           557            180             501
   Nondeductible expenses                                         903            399            180             342
   Reduction in valuation allowance                                 -         (1,543)             -         (13,486)
   Tax benefit of foreign taxes paid or accrued                  (516)          (465)          (328)           (538)
   Effect of rate increase                                          -           (225)             -               -
   Other                                                          (20)            28            (90)            (77)
- -------------------------------------------------------------------------------------------------------------------
Total income tax provision (benefit)
   from continuing operations                               $    (862)     $   2,705       $  2,148       $  (6,643)
===================================================================================================================
</TABLE>

The U.S.  statutory tax rate applicable to the Company for fiscal years 1999 and
1998,  the  transition  period and fiscal year 1997 was 35%,  35%,  34% and 35%,
respectively.

       Deferred  tax assets and  liabilities  are  recognized  for the  expected
future tax  consequences  attributable  to  differences  between  the  financial
statement  and tax bases of  assets  and  liabilities  using  enacted  tax rates
expected to apply in the years in which the temporary  differences  are expected
to reverse.

       At June 30, 1997,  the Company  evaluated its NOLs and other deferred tax
assets and liabilities in relation to the Company's  recent earnings history and
its projected future earnings.  As a result of this review,  the Company reduced
the  valuation  allowance  balance  by $13.5  million  due to  reevaluating  the
realizability of the deferred tax assets in future years.

       The  significant  components  of the  Company's  deferred  tax assets and
deferred tax  liabilities  as of December 31, 1998 and 1999 are presented  below
(in thousands):
<TABLE>
<CAPTION>

                                                                            Dec. 31,            Net        Dec. 31,
                                                                                1998         Change            1999
- -------------------------------------------------------------------------------------------------------------------
Deferred tax assets:
<S>                                                                       <C>             <C>            <C>
   Net operating loss carryforwards                                       $    4,972      $     226      $    5,198
   Capital loss carryforwards                                                  8,914              -           8,914
   Tax credit carryforwards                                                   10,349            957          11,306
   Temporary difference related to PTVI                                            -          4,449           4,449
   Other deductible temporary differences                                     13,023          6,179          19,202
- -------------------------------------------------------------------------------------------------------------------
     Total deferred tax assets                                                37,258         11,811          49,069
     Valuation allowance                                                     (15,438)          (439)        (15,877)
- ------------------------------------------------------------------------------------------------------------------
       Deferred tax assets                                                    21,820         11,372          33,192
- -------------------------------------------------------------------------------------------------------------------
Deferred tax liabilities:
   Deferred subscription acquisition costs                                    (4,270)        (1,857)         (6,127)
   Intangible assets                                                               -        (14,409)        (14,409)
   Other taxable temporary differences                                        (3,616)          (772)         (4,388)
- ------------------------------------------------------------------------------------------------------------------
       Deferred tax liabilities                                               (7,886)       (17,038)        (24,924)
- ------------------------------------------------------------------------------------------------------------------
Net deferred tax assets                                                   $   13,934      $  (5,666)     $    8,268
===================================================================================================================
</TABLE>

At December 31, 1998,  $7.4 million of the $13.9  million net deferred tax asset
was included in "Other  current  assets" and $6.5 million was segregated as "Net
deferred tax assets."  Associated with the Spice  acquisition,  $15.7 million of
deferred tax  liabilities  were recorded under the purchase method of accounting
for certain identifiable  intangible assets,  comprising trademarks,  noncompete
agreements and a film library. At December 31, 1999, after consideration of this
additional $15.7 million of deferred tax  liabilities,  $2.9 million of the $8.3
million net deferred tax asset was included in "Other  current  assets" and $5.4
million was segregated as "Net deferred tax assets."

                                       37
<PAGE>



       Realization of the net deferred tax asset is dependent upon the Company's
ability to generate  taxable income in future years. The recognition of benefits
in the financial  statements is based upon  projections  by management of future
operating income and the anticipated reversal of temporary differences that will
result in taxable income.  Projections of future earnings were based on adjusted
historical earnings.

       In order to fully  realize the net  deferred tax asset of $8.3 million at
December 31, 1999,  the Company will need to generate  future  taxable income of
approximately  $24.0  million prior to the  expiration  of the  Company's  NOLs.
Management  believes that it is more likely than not that the required amount of
such taxable income will be realized.  Management will  periodically  reconsider
the assumptions utilized in the projection of future earnings and, if warranted,
increase or decrease the amount of deferred tax assets  through an adjustment to
the valuation allowance.

       At December  31, 1999,  the Company had NOLs of $14.9  million with $11.7
 million  expiring  in 2009,  $2.5  million  expiring  in 2012 and $0.7  million
 expiring in 2019. The Company had capital loss  carryforwards  of $25.5 million
 expiring  in 2004.  In  addition,  foreign  tax  credit  carryforwards  of $9.3
 million,  investment tax credit  carryforwards  of $0.9 million and minimum tax
 credit  carryforwards  of $1.1  million  are  available  to reduce  future U.S.
 federal  income  taxes.  The  foreign tax credit  carryforwards  expire in 2000
 through 2004 and the investment tax credit carryforwards expire in 2000 through
 2001. The minimum tax credit carryforwards have no expiration.

(G)   DISCONTINUED OPERATIONS

During the fiscal year ended June 30, 1986, the Company discontinued  operations
at its company-owned and operated clubs. A reserve was established for estimated
costs to fulfill the  court-approved  settlement  of the Playboy Club  keyholder
lawsuits.  During the fourth quarter of fiscal year 1999,  the Company  reversed
its estimate of the remaining liabilities related to the lawsuits,  resulting in
a gain on disposal of  discontinued  operations  of $168,000,  net of $90,000 of
income tax expense.

       In January 1993,  the Company  received a General  Notice from the United
States Environmental Protection Agency (the "EPA") as a "potentially responsible
party" ("PRP") in connection with a site identified as the Southern Lakes Trap &
Skeet  Club,  located  at  the  Resort-Hotel  in  Lake  Geneva,  Wisconsin  (the
"Resort"), formerly owned by a subsidiary of the Company. The Resort was sold by
the Company's  subsidiary to LG  Americana-GKP  Joint Venture in 1982. Two other
entities  were also  identified  as PRPs in the  notice.  The notice  related to
actions  that  may  be  ordered  taken  by the  EPA to  sample  for  and  remove
contamination  in soils and  sediments,  purportedly  caused  by skeet  shooting
activities at the Resort  property.  On September 10, 1998, the Company  entered
into a consent  decree  settling  this  matter,  which was entered by the United
States  District  Court for the Eastern  District of  Wisconsin  on November 25,
1998. The Company had established  adequate  reserves to cover its approximately
$525,000 share of the cost (based on an agreement with one of the other PRPs) of
the agreed upon remediation,  which was paid in December 1998. During the fourth
quarter of fiscal year 1999, the Company  reversed its estimate of the remaining
liabilities  related  to  this  matter,  resulting  in a  gain  on  disposal  of
discontinued operations of $65,000, net of $36,000 of income tax expense.

(H)   CUMULATIVE EFFECT OF CHANGE IN ACCOUNTING PRINCIPLE

A $1,077,000 charge,  net of an income tax benefit of $554,000,  was reported in
the transition period as "Cumulative  effect of change in accounting  principle"
as a result of the Company's  change in accounting for certain start-up costs to
conform  to the  accounting  required  by SOP  98-5,  Reporting  on the Costs of
Start-Up Activities. This statement requires the expense recognition, as opposed
to capitalization,  of costs related to start-up  activities.  The expenses were
primarily  related  to  development  costs of casino  gaming  ventures  that had
previously  been  capitalized  prior to July 1, 1997,  the date of the Company's
early adoption.  The impact of this change in accounting  principle on operating
income in the transition period resulted in expenses of $576,000.


                                       38
<PAGE>




       Pro forma amounts, assuming SOP 98-5 was applied beginning in fiscal year
1997, follow with comparisons to actual results (in thousands,  except per share
amounts):

                                                     Six Months     Fiscal Year
                                                          Ended           Ended
                                                       12/31/97         6/30/97
- -------------------------------------------------------------------------------
Income before cumulative effect of
   change in accounting principle
     As reported                                       $  2,142        $ 21,394
     Pro forma                                            2,142          20,857

Net income
     As reported                                          1,065          21,394
     Pro forma                                            2,142          20,857

Income per common share before
   cumulative effect of change in
   accounting principle
     Basic, as reported                                    0.10            1.05
     Basic, pro forma                                      0.10            1.03
     Diluted, as reported                                  0.10            1.03
     Diluted, pro forma                                    0.10            1.01

Net income per common share
     Basic, as reported                                    0.05            1.05
     Basic, pro forma                                      0.10            1.03
     Diluted, as reported                                  0.05            1.03
     Diluted, pro forma                                $   0.10        $   1.01
- -------------------------------------------------------------------------------

(I)   COMPREHENSIVE INCOME

During  fiscal year 1998,  the Company  adopted the  provisions  of Statement of
Financial   Accounting   Standards  No.  130,  Reporting   Comprehensive  Income
("Statement   130").   Statement   130  requires   that  the  Company   disclose
comprehensive income in addition to net income (loss). Comprehensive income is a
more inclusive  financial  reporting  methodology  that  encompasses  net income
(loss)  and all other  nonshareholder  changes  in equity  (other  comprehensive
income or loss).

      The  following  sets forth the  components of other  comprehensive  income
 (loss),  and the related  income tax expense or benefit  allocated to each item
 (in thousands):
<TABLE>
<CAPTION>

                                                          Fiscal Year    Fiscal Year     Six Months     Fiscal Year
                                                                Ended          Ended          Ended           Ended
                                                             12/31/99       12/31/98       12/31/97         6/30/97
- -------------------------------------------------------------------------------------------------------------------
<S>                                                         <C>            <C>            <C>              <C>
Foreign currency translation adjustment (1)                 $    (90)      $      (4)     $     (37)       $    (37)
Unrealized gain (loss) on marketable securities (2)         $     252      $     (21)     $       -        $      -
- -------------------------------------------------------------------------------------------------------------------
<FN>

(1)  Net of a related tax benefit of $48,  $2, $20 and $20 for fiscal years 1999
     and 1998, the transition period and fiscal year 1997, respectively.

(2)  Net of  related  tax  expense  of $136 and a tax  benefit of $11 for fiscal
     years 1999 and 1998, respectively.
</FN>
</TABLE>

                                       39
<PAGE>


(J)   INCOME (LOSS) PER COMMON SHARE

The  following  table sets forth the  computation  of basic and  diluted EPS (in
thousands, except per share amounts):
<TABLE>
<CAPTION>

                                                          Fiscal Year    Fiscal Year     Six Months     Fiscal Year
                                                                Ended          Ended          Ended           Ended
                                                             12/31/99       12/31/98       12/31/97         6/30/97
- -------------------------------------------------------------------------------------------------------------------
<S>                                                          <C>            <C>            <C>             <C>
Numerator:
    For basic and diluted EPS--
       Income (loss) from continuing operations before
         cumulative effect of change in accounting
           principle                                         $ (5,568)      $  4,320       $  2,142        $ 21,394
       Gain on disposal of discontinued
          operations (net of tax)                                 233              -              -               -
- -------------------------------------------------------------------------------------------------------------------
       Income (loss) before cumulative effect of change
          in accounting principle                              (5,335)         4,320          2,142          21,394
       Cumulative effect of change
         in accounting principle (net of tax)                       -              -         (1,077)              -
- -------------------------------------------------------------------------------------------------------------------
       Net income (loss)                                     $ (5,335)      $  4,320       $  1,065        $ 21,394
===================================================================================================================

Denominator:
    Denominator for basic EPS--
       weighted-average shares                                 22,872         20,548         20,487          20,318
- -------------------------------------------------------------------------------------------------------------------
    Effect of dilutive potential common shares:
       Stock options                                                -            488            331             315
       Nonvested restricted stock awards                            -              -              -              61
- -------------------------------------------------------------------------------------------------------------------
         Dilutive potential common shares                           -            488            331             376
- -------------------------------------------------------------------------------------------------------------------
    Denominator for diluted EPS--
       adjusted weighted-average shares                        22,872         21,036         20,818          20,694
===================================================================================================================

Basic EPS
    Income (loss) before cumulative effect of change
       in accounting principle
         From continuing operations                          $  (0.24)      $   0.21        $  0.10        $   1.05
         From discontinued operations (net of tax)               0.01              -              -               -
- -------------------------------------------------------------------------------------------------------------------
              Total                                             (0.23)          0.21           0.10            1.05
    Cumulative effect of change in accounting
       principle (net of tax)                                       -              -          (0.05)              -
- -------------------------------------------------------------------------------------------------------------------
    Net income (loss)                                        $  (0.23)      $   0.21       $   0.05        $   1.05
===================================================================================================================

Diluted EPS
    Income (loss) before cumulative effect of change
       in accounting principle
         From continuing operations                          $  (0.24)      $   0.21       $   0.10        $   1.03
         From discontinued operations (net of tax)               0.01              -              -               -
- -------------------------------------------------------------------------------------------------------------------
              Total                                             (0.23)          0.21           0.10            1.03
    Cumulative effect of change in accounting
       principle (net of tax)                                       -              -          (0.05)              -
- -------------------------------------------------------------------------------------------------------------------
    Net income (loss)                                        $  (0.23)      $   0.21       $   0.05        $   1.03
===================================================================================================================
</TABLE>

During  the  fiscal  year  ended  December  31,  1999,   approximately   325,000
weighted-average  shares of Class B restricted stock awards outstanding were not
included in the  computation of diluted EPS as the operating  income  objectives
applicable to these restricted  awards were not met during that period.  Options
to  purchase  approximately  300,000  weighted-average  shares of Class B common
stock were  outstanding  during  fiscal  year 1999 but were not  included in the
computation of diluted EPS as the options' exercise prices were greater than the
average  market  price of the  Class B common  stock,  the  effect  of which was
antidilutive.   Additionally,  approximately  715,000  potential  common  shares
related to stock  options were not included in the fiscal year 1999  computation
as their effect was antidilutive. See Note (S) Stock Plans.


                                       40
<PAGE>





(K)      FAIR VALUE OF FINANCIAL INSTRUMENTS

The fair  value of a  financial  instrument  represents  the amount at which the
instrument could be exchanged in a current  transaction between willing parties,
other than in a forced sale or liquidation. For cash and cash equivalents, trade
receivables,  certain other current assets,  short-term borrowings,  and current
maturities of long-term debt, the amounts reported approximate fair value due to
their short-term  nature.  For long-term debt, the amount reported  approximates
fair value as the interest rate on the debt is reset  generally every quarter to
reflect current rates. For interest rate swap agreements, the fair value of $0.6
million  reflects the estimated  amount that the Company would expect to receive
if it  terminated  the  agreement  at December 31,  1999.  For foreign  currency
forward  contracts,  the fair value is  estimated  using  quoted  market  prices
established  by  financial  institutions  for  comparable   instruments,   which
approximates the contracts' values.

(L)      MARKETABLE SECURITIES

Marketable  securities,  purchased in  connection  with the  Company's  deferred
compensation plans, consisted of the following (in thousands):

                                                       Dec. 31,        Dec. 31,
                                                           1999            1998
- -------------------------------------------------------------------------------
Cost of marketable securities                          $  2,708        $    537
Gross unrealized holding gains                              432               -
Gross unrealized holding losses                             (76)            (32)
- -------------------------------------------------------------------------------
Fair value of marketable securities                    $  3,064        $    505
===============================================================================

There were no proceeds from the sale of marketable  securities  for fiscal years
1999 and 1998, respectively, and therefore no gains or losses were realized. The
net unrealized holding gain included in shareholders'  equity during fiscal year
1999 was $0.4 million.

(M)   INVENTORIES

Inventories consisted of the following (in thousands):
                                                       Dec. 31,        Dec. 31,
                                                           1999            1998
- -------------------------------------------------------------------------------
Paper                                                  $  6,226        $  8,277
Editorial and other prepublication costs                  6,432           6,052
Merchandise finished goods                               11,173          11,356
- -------------------------------------------------------------------------------
Total inventories                                      $ 23,831        $ 25,685
===============================================================================

(N)   PROGRAMMING COSTS

Current programming costs consisted of the following (in thousands):
                                                       Dec. 31,        Dec. 31,
                                                           1999            1998
- -------------------------------------------------------------------------------
Released, less amortization                            $ 39,332        $ 34,573
Completed, not yet released                              13,214           8,769
- -------------------------------------------------------------------------------
Total current programming costs                        $ 52,546        $ 43,342
===============================================================================

Noncurrent  programming  costs of $3.1  million and $6.0 million at December 31,
1999 and 1998, respectively, consisted of programs in the process of production.

                                       41
<PAGE>




(O)   ADVERTISING COSTS

The Company expenses  advertising costs as incurred,  except for direct-response
advertising.  Direct-response advertising consists primarily of costs associated
with the  promotion of magazine  subscriptions,  principally  the  production of
direct-mail solicitation materials and postage, and the distribution of catalogs
and direct  commerce  mailings for use in the Catalog and Playboy Online Groups.
The capitalized  direct-response advertising costs are amortized over the period
during which the future  benefits are expected to be received,  generally six to
12 months.

       At December  31, 1999 and 1998,  advertising  costs of $10.0  million and
$9.9 million, respectively, were deferred and included in "Deferred subscription
acquisition  costs" and "Other current  assets." For fiscal years 1999 and 1998,
the transition  period and fiscal year 1997, the Company's  advertising  expense
was $53.5 million, $49.5 million, $23.9 million and $46.2 million, respectively.

(P)      PROPERTY AND EQUIPMENT, NET

Property and equipment, net consisted of the following (in thousands):

                                                       Dec. 31,        Dec. 31,
                                                           1999            1998
- -------------------------------------------------------------------------------
Land                                                 $      292     $       292
Buildings and improvements                                8,467           8,412
Furniture and equipment                                  15,778          22,068
Leasehold improvements                                    8,681           8,270
- -------------------------------------------------------------------------------
Total property and equipment                             33,218          39,042
Accumulated depreciation                                (23,803)        (29,885)
- -------------------------------------------------------------------------------
Total property and equipment, net                     $   9,415       $   9,157
===============================================================================

The Company retired  approximately  $8.1 million of fully depreciated  assets in
fiscal year 1999.

(Q)   FINANCING OBLIGATIONS

Financing obligations consisted of the following (in thousands):
<TABLE>
<CAPTION>
                                                                                                Dec. 31,   Dec. 31,
                                                                                                    1999       1998
- -------------------------------------------------------------------------------------------------------------------
<S>                                                                                            <C>        <C>
Short-term borrowings, weighted average interest of 7.16% at December 31, 1998                  $      -   $ 29,750
===================================================================================================================
Long-term financing obligations:
   Tranche A term loan, interest at 2.75% over LIBOR, due in installments through 2004            18,400          -
   Tranche B term loan, interest at 3.25% over LIBOR, due in installments through 2006            71,600          -
   Less current maturities                                                                       (15,000)         -
- -------------------------------------------------------------------------------------------------------------------
Total long-term financing obligations                                                           $75,000       $   -
===================================================================================================================
</TABLE>

The aggregate  minimum amount of long-term debt payable is  approximately  $15.0
million,  $3.9  million,  $5.2 million,  $6.7 million and $23.3  million  during
fiscal years 2000,  2001, 2002, 2003 and 2004,  respectively,  and $35.9 million
thereafter.

       In connection  with  financing the Company's  acquisition  of Spice,  the
Company entered into a $150.0 million credit  agreement dated as of February 26,
1999. The agreement  provided  financing to (a) purchase all of the  outstanding
shares of Spice and pay related  acquisition  costs; (b) repay the existing debt
of the  Company  and Spice;  and (c) fund  future  general  working  capital and
investment  needs.  This agreement  replaced an existing $40.0 million revolving
credit  agreement  in  place at  December  31,  1998  which  covered  short-term
borrowings  and the  issuance  of letters of credit,  of which $0.2  million was
outstanding at December 31, 1998.


                                       42
<PAGE>



       The $150.0 million agreement originally consisted of three components:  a
$40.0 million  revolving  credit  facility with a $10.0 million letter of credit
sublimit,  of which $0.2 million was  outstanding  at December 31, 1999; a $35.0
million  tranche  A term  loan;  and a $75.0  million  tranche B term  loan.  On
September  16, 1999,  the Company used $20.0  million of the cash  proceeds from
PTVI to repay the term debt which reduced the credit facility to $130.0 million.
The revolving  credit facility and tranche A term loan mature on March 15, 2004.
The tranche B term loan matures on March 15, 2006. Loans bear interest at a rate
equal  to  specified  index  rates  plus  margins  that  fluctuate  based on the
Company's ratio of consolidated  debt to consolidated  adjusted EBITDA (earnings
before income taxes,  interest expense and depreciation and  amortization,  less
cash investments in programming).  The Company is assessed a 0.5% commitment fee
on  the  unused  portion  of  its  revolving  credit  facility.   The  Company's
obligations  under the agreement are  unconditionally  guaranteed by each of the
Company's existing and subsequently  acquired domestic  restricted  subsidiaries
(all domestic subsidiaries except Playboy.com,  Inc.). The agreement and related
guarantees  are  collateralized  by  substantially  all of Playboy  Enterprises,
Inc.'s and its domestic restricted subsidiaries' assets.

       The  agreement  contained  financial  covenants  requiring the Company to
maintain  certain  leverage,  cash  flow,  interest  coverage  and fixed  charge
coverage ratios.  Other covenants  included  limitations on other  indebtedness,
investments,  capital  expenditures  and dividends.  The agreement also required
mandatory  prepayments  with net cash proceeds  resulting from excess cash flow,
asset sales and the issuance of certain debt  obligations or equity  securities,
with certain exceptions as described in the agreement.

       Effective  February 3, 2000,  the  agreement  was amended and the Company
made a $15.0  million  repayment on the term loans,  which reduced the term debt
from $90.0 million to $75.0 million and the revolving credit facility, which had
not been drawn  upon since its  establishment,  was  reduced by $5.0  million to
$35.0 million.  The interest rate margin on all future  borrowings was increased
by 0.25%  from the terms of the  original  agreement.  The  amendment  primarily
changed the agreement in the areas of the financial  covenant ratios,  mandatory
prepayment  obligations  and funding of the Company's  unrestricted  subsidiary,
Playboy.com, Inc.

       The  amendment  waived the  financial  covenants  for the quarters  ended
September 30, 1999 and December 31, 1999. Beginning with the quarter ended March
31, 2000, the minimum cash flow covenant was eliminated and the required  ratios
for the leverage,  interest  coverage and fixed charge  coverage  covenants were
adjusted to reflect the Company's revised financial  projections.  The amendment
also eliminated the mandatory  prepayment provision associated with the proceeds
from the anticipated Playboy.com,  Inc. IPO, as well as from certain asset sales
under the condition that the sale proceeds are reinvested  within 36 months from
the sale date.

       In connection  with the  anticipated  Playboy.com,  Inc. IPO, the Company
agreed to reduce the revolving  credit facility by an additional $5.0 million to
$30.0 million,  effective with the funding date of the IPO. The cash proceeds of
the IPO are expected to provide the required  liquidity  for  Playboy.com,  Inc.
Until then, the maximum allowable funding from the Company to Playboy.com,  Inc.
is limited to $10.0 million, effective January 1, 2000.

(R)   CONTINGENCIES

The  programming  of the  Company's  networks  is  delivered  to  cable  and DTH
operators through communications  satellite transponders.  The Company's current
transponder  leases  contain   protections   typical  in  the  industry  against
transponder  failure,  including  access to spare  transponders,  and conditions
under which the Company's  access may be denied.  The Company  believes that the
transponder  for Playboy TV will  continue to be available to it through the end
of the expected  life of the  satellite  (currently  estimated to be 2004).  The
Company's  current lease term for Playboy TV expires October 30, 2001 and can be
renewed for an additional three years. The Company's  current lease term for the
Spice  networks'  transponder  extends  through the remainder of the satellite's
life (currently estimated to be 2011). Major limitations on the Company's access
to cable or DTH  systems or  satellite  transponder  capacity  could  materially
adversely  affect  the  Company's  operating  performance.  There  have  been no
instances  in which the Company has been denied  access to the  transponders  it
leases.

       In February 1996, the Company filed suit  challenging  Section 505 of the
Telecommunications   Act,  which,  among  other  things,   regulates  the  cable
transmission of adult programming, such as the Company's domestic pay television
programs.  Enforcement of Section 505 commenced May 18, 1997. The Company's full
case on the merits was heard by the Delaware  District  Court in March 1998.  In
December 1998,  the Delaware  District Court  unanimously  declared  Section 505
unconstitutional.  The  defendants  appealed this judgment and the Supreme Court
heard the appeal on November 30, 1999.  Management  believes  that the effect of
Section 505 on the Company's  financial  performance is likely to continue until
the case is finally decided.


                                       43
<PAGE>




 (S)  STOCK PLANS

The Company has various stock plans for key employees and nonemployee  directors
which provide for the grant of  nonqualified  and incentive  stock options,  and
shares of restricted stock,  deferred stock and other  performance-based  equity
awards.  The  exercise  price of options  granted  must equal or exceed the fair
value at the grant date. In general,  options become  exercisable over a two- or
four-year  period  from the grant date and expire 10 years from the grant  date.
Restricted stock awards provide for the issuance of Class B common stock ("Class
B stock")  subject to  restrictions  that lapse if the Company  meets  specified
operating income objectives  pertaining to a fiscal year.  Vesting  requirements
for certain  restricted  stock awards will lapse  automatically,  regardless  of
whether or not the Company has  achieved  those  objectives,  generally 10 years
from the award date. In addition,  one of the plans  pertaining  to  nonemployee
directors  also  allows for the  issuance of Class B stock as awards and payment
for annual retainers and meeting fees.

       At December 31,  1999, a total of 1,546,462  shares of Class B stock were
available for future grants under the various stock plans combined. Stock option
transactions are summarized as follows:
<TABLE>
<CAPTION>

 Stock Options Outstanding
                                                                                                Weighted Average
                                                                      Shares                     Exercise Price
- ---------------------------------------------------------------------------------------------------------------
                                                              Class A        Class B        Class A         Class B
- -------------------------------------------------------------------------------------------------------------------
<S>                                                           <C>          <C>                <C>           <C>
Outstanding at June 30, 1996                                  115,000      1,146,500          $6.72         $  7.97
Granted                                                             -        477,500              -           13.87
Exercised                                                           -        (57,500)             -            7.55
Canceled                                                            -        (51,250)             -           12.72
- ------------------------------------------------------------------------------------
Outstanding at June 30, 1997                                  115,000      1,515,250           6.72            9.74
Granted                                                             -         70,000              -           15.03
Exercised                                                           -        (15,000)             -            7.96
Canceled                                                            -              -              -               -
- ------------------------------------------------------------------------------------
Outstanding at December 31, 1997                              115,000      1,570,250           6.72            9.99
Granted                                                             -        167,500              -           16.15
Exercised                                                           -       (76,250)              -           10.96
Canceled                                                            -       (140,000)             -           13.60
- ------------------------------------------------------------------------------------
Outstanding at December 31, 1998                              115,000      1,521,500           6.72           10.29
Granted                                                             -      1,008,000              -           23.67
Exercised                                                   (110,000)       (578,500)          6.69            7.90
Canceled                                                            -       (115,500)             -           17.89
- ------------------------------------------------------------------------------------
Outstanding at December 31, 1999                                5,000      1,835,500          $7.38          $17.91
===================================================================================================================
</TABLE>

The weighted average exercise prices for Class A and Class B exercisable options
at June 30, 1997 were $6.72 and $7.59,  respectively,  and at December  31, 1997
were $6.72 and $8.00,  respectively.  The weighted  average  exercise prices for
Class A and Class B  exercisable  options at  December  31,  1998 were $6.72 and
$8.54, respectively.  The following table summarizes information regarding stock
options at December 31, 1999:
<TABLE>
<CAPTION>

                                                     Options Outstanding                    Options Exercisable
                                        -------------------------------------------    ------------------------
                                                           Weighted        Weighted                        Weighted
                                                            Average         Average                         Average
Range of                                     Number       Remaining        Exercise          Number        Exercise
Exercise Prices                         Outstanding            Life           Price     Exercisable           Price
- -------------------------------------------------------------------------------------------------------------------
<S>                                       <C>                  <C>          <C>             <C>             <C>
Class A
$7.38                                         5,000            1.66         $  7.38           5,000         $  7.38


Class B
$5.38-$13.63                                615,500            4.35         $  9.65         547,375         $  9.24
14.75-22.63                                 872,500            8.50           19.37         287,500           18.64
$25.56-$31.50                               347,500            9.07           28.87               -               -
- -------------------------------------------------------------------------------------------------------------------
Total Class B                             1,835,500            7.22         $ 17.91         834,875         $ 12.47
- -------------------------------------------------------------------------------------------------------------------
</TABLE>
                                       44
<PAGE>


The following table summarizes transactions related to restricted stock awards:

Restricted Stock Awards Outstanding
                                                                      Class B
- -----------------------------------------------------------------------------
Outstanding at June 30, 1996                                          486,250
Awarded                                                                68,750
Vested                                                               (121,564)
Canceled                                                             (28,125)
- ----------------------------------------------------------------------------
Outstanding at June 30, 1997                                          405,311
Awarded                                                                37,500
Vested                                                              (115,939)
Canceled                                                                    -
- -----------------------------------------------------------------------------
Outstanding at December 31, 1997                                      326,872
Awarded                                                                46,250
Vested                                                                      -
Canceled                                                             (42,500)
- ----------------------------------------------------------------------------
Outstanding at December 31, 1998                                      330,622
Awarded                                                                26,250
Vested                                                                      -
Canceled                                                             (49,374)
- ----------------------------------------------------------------------------
Outstanding at December 31, 1999                                      307,498
=============================================================================

Effective July 1, 1996, the Company  established an Employee Stock Purchase Plan
to  provide   substantially  all  regular  full-  and  part-time   employees  an
opportunity to purchase shares of its Class B stock through payroll  deductions.
The funds are withheld and then used to acquire stock on the last trading day of
each quarter,  based on the closing  price less a 15% discount.  At December 31,
1999, a total of approximately 87,000 shares of Class B stock were available for
future purchases under this plan.

       Stock options are accounted for under Accounting Principles Board Opinion
No. 25, Accounting for Stock Issued to Employees,  and related  Interpretations.
Accordingly,  no  compensation  expense  has been  recognized  related  to these
options.  Under Statement of Financial  Accounting Standards No. 123, Accounting
for Stock-Based Compensation ("Statement 123"), compensation expense is measured
at the grant date based on the fair  value of the award and is  recognized  over
the vesting period.  The Company has adopted the  disclosure-only  provisions of
Statement  123.  Had  compensation  expense for these  options  been  determined
consistent  with  Statement  123, the Company's net income and basic and diluted
EPS would have been reduced to the following  pro forma  amounts (in  thousands,
except per share amounts):

                     Fiscal Year    Fiscal Year     Six Months     Fiscal Year
                           Ended          Ended          Ended           Ended
                        12/31/99       12/31/98       12/31/97         6/30/97
- ------------------------------------------------------------------------------
Net income (loss)
   As reported          $(5,335)       $  4,320       $  1,065        $ 21,394
   Pro forma            (10,121)          3,194            658          21,008
Basic EPS
   As reported            (0.23)           0.21           0.05            1.05
   Pro forma              (0.44)           0.16           0.03            1.03
Diluted EPS
   As reported            (0.23)           0.21           0.05            1.03
   Pro forma            $ (0.44)       $   0.15       $   0.03        $   1.02
- ------------------------------------------------------------------------------

The fair value of each option  grant was  estimated  on the grant date using the
Black-Scholes   option-pricing   model  with  the  following   weighted  average
assumptions:

                           Fiscal Year   Fiscal Year   Six Months   Fiscal Year
                                 Ended         Ended        Ended         Ended
                              12/31/99      12/31/98     12/31/97       6/30/97
- -------------------------------------------------------------------------------
Risk-free interest rate          4.86%         5.63%        6.14%         6.56%
Expected stock price
  volatility                    44.11%        41.47%       40.07%        40.00%
Expected dividend yield              -             -            -             -
- -------------------------------------------------------------------------------


                                       45
<PAGE>




 For fiscal year 1997, the transition  period and fiscal years 1998 and 1999, an
expected life of six years was used for all of the stock  options  except one as
noted below,  and the weighted  average fair value of options granted was $6.87,
$7.35, $7.91 and $9.72, respectively.  For one incentive stock option granted in
fiscal year 1997 with a shorter  term,  an expected life of five years was used,
and the weighted  average  fair value of that option was $6.17.  For fiscal year
1997, the transition period and fiscal years 1998 and 1999, the weighted average
fair value of restricted  stock awarded was $13.67,  $14.05,  $16.14 and $22.13,
respectively.

       The pro forma  effect on net  income  (loss) for  fiscal  year 1997,  the
transition  period and fiscal years 1998 and 1999 may not be  representative  of
the pro forma effect on net income  (loss) in future years as the  Statement 123
method of accounting for pro forma compensation  expense has not been applied to
options granted prior to July 1, 1995.

(T)   PUBLIC EQUITY OFFERINGS

In May 1999, the Company  completed a public equity offering of 2,875,000 shares
of nonvoting  Class B common  stock at a price of $30.00 per share.  Two million
shares  were sold by a trust  established  by, and for the  benefit  of, Hugh M.
Hefner, the Company's founder and principal stockholder, and 875,000 shares were
sold by the Company. Of the Company's shares, 375,000 were sold upon exercise by
the underwriters of their over-allotment option. The Company did not receive any
of the proceeds from the sale of Class B common stock by Mr. Hefner.  Mr. Hefner
paid for expenses  related to this  transaction  proportionate  to the number of
shares he sold to the total number of shares sold in the offering.  Net proceeds
to the Company of $24.6  million are being used for general  corporate  purposes
and repayment of financing obligations.

     In January  2000,  Playboy.com,  Inc.,  a component  of the Playboy  Online
Group,  filed a  registration  statement for a planned sale of a minority of its
equity in an IPO.

(U)   CONSOLIDATED STATEMENTS OF CASH FLOWS

Cash paid for interest and income taxes was as follows (in thousands):

                       Fiscal Year    Fiscal Year     Six Months     Fiscal Year
                             Ended          Ended          Ended           Ended
                          12/31/99       12/31/98       12/31/97         6/30/97
- --------------------------------------------------------------------------------
Interest                   $ 7,706        $ 1,505         $  268         $   480
Income taxes               $ 2,756        $ 2,367         $1,545         $ 2,293
- --------------------------------------------------------------------------------

During fiscal years 1999 and 1998, the Company had noncash investing  activities
related to the sale of investments. See Note (E) Sale of Investments.

The following  summarizes noncash investing and financing  activities related to
the Spice acquisition (in thousands):

                                                                  Fiscal Year
                                                                        Ended
                                                                     12/31/99
- -----------------------------------------------------------------------------
Fair value of net assets acquired, including goodwill               $ 127,409
Acquisition liabilities                                               (3,462)
Payment of debt assumed                                              (10,471)
Common stock issued                                                  (48,429)
- ----------------------------------------------------------------------------
Cash paid                                                              65,047
Less: cash acquired                                                     (327)
- ----------------------------------------------------------------------------
Net cash paid for the Spice acquisition                             $  64,720
=============================================================================

See Note (B) Acquisition.

(V)   LEASE COMMITMENTS

The  Company's  principal  lease  commitments  are for office  space,  satellite
transponders used in its domestic pay television  operations,  and furniture and
equipment.   The  office  leases  provide  for  the  Company's  payment  of  its
proportionate  share of operating  expenses and real estate taxes in addition to
monthly base rent.
                                       46
<PAGE>


       The Company's corporate headquarters located in Chicago is under terms of
an 18-year lease, which commenced September 1, 1989 and has a renewal option for
an additional  five years.  The Company  exercised its options to expand in July
1998 due to growth of the Playboy Online Group.  The  Entertainment  Group's Los
Angeles  principal  office is under terms of a 10-year  lease,  which  commenced
April 1, 1992.  The  Publishing  Group's New York office is under a lease with a
term of  approximately  11 years,  which  commenced  April 1, 1993.  The Catalog
Group's  suburban  Chicago  operations  facility is under terms of a 10 1/2 year
lease,  which  commenced  June 1,  1997.  These  leases  provide  for base  rent
abatements;   however,  rent  expense  is  being  charged  to  operations  on  a
straight-line basis over the terms of the leases.

       The Company's lease for its current satellite transponder which transmits
Playboy TV programming  commenced January 1, 1993. This operating lease is for a
term of  approximately  nine years.  Subsequent  to the Spice  acquisition,  the
Company  leases  satellite  transponder  space  for the  transmission  of  Spice
programming.   This  operating  lease  extends  through  the  remainder  of  the
satellite's life (currently estimated to be 2011).

       The  Company  leases  certain  furniture  and  equipment  for  use in its
operations.  The leases are for terms of two to five years and generally include
end-of-lease purchase options.

       Rent expense for fiscal years 1999 and 1998,  the  transition  period and
fiscal  year  1997 was  $14,282,000,  $11,250,000,  $5,232,000  and  $9,611,000,
respectively.  There was no contingent rent expense or sublease income in any of
these periods.

       The minimum commitments at December 31, 1999, under operating leases with
noncancelable terms in excess of one year, were as follows (in thousands):
                                                                    Operating
Fiscal year ending December 31                                         Leases
- -----------------------------------------------------------------------------
2000                                                               $   13,832
2001                                                                   12,264
2002                                                                    6,780
2003                                                                    5,614
2004                                                                    4,655
Later years                                                            12,683
- -----------------------------------------------------------------------------
Total minimum lease payments                                       $   55,828
=============================================================================

(W)   SEGMENT INFORMATION

During  fiscal year 1998,  the Company  adopted the  provisions  of Statement of
Financial  Accounting  Standards  No.  131,  Disclosures  about  Segments  of an
Enterprise and Related  Information  ("Statement 131").  Statement 131, which is
based on the management approach to segment reporting,  includes requirements to
report  selected  segment   information   quarterly,   and  annual   entity-wide
disclosures  related  to  products  and  services,  geographic  areas  and major
customers.  The  adoption  of  Statement  131  did not  affect  the  results  of
operations or financial  position of the Company,  but did affect the disclosure
of segment information.

       The   Company's   reportable   segments   are  as  follows:   Publishing,
Entertainment,  Product  Marketing,  Catalog,  Casino Gaming and Playboy Online.
Publishing Group operations  include the publication of Playboy magazine;  other
domestic  publishing  businesses,  comprising  special  editions,  calendars and
ancillary  businesses;  and the licensing of  international  editions of Playboy
magazine. Entertainment Group operations include the production and marketing of
programming  through domestic Playboy TV and Spice networks,  other domestic pay
television,  international TV and worldwide home video businesses as well as the
production or co-production and distribution of feature films. Product Marketing
Group operations  include  licensing the  manufacture,  sale and distribution of
consumer  products  carrying  one or more of the  Company's  trademarks  and the
licensing of artwork owned by the Company.  Catalog Group operations include the
direct marketing of the Company's print catalogs. Casino Gaming Group operations
include the development of casino gaming opportunities. The Playboy Online Group
operates Playboy.com, the Company's network of sites on the Internet, a pay site
called Playboy Cyber Club and e-commerce sites.

       These  reportable  segments  are  based  on the  nature  of the  products
offered. The chief operating decision maker of the Company evaluates performance
and allocates resources based on several factors, of which the primary financial
measures are segment  operating results and EBITDA.  The accounting  policies of
the reportable  segments are the same as those  described in Note (A) Summary of
Significant  Accounting  Policies.  The  following  table  represents  financial
information by reportable segment:

                                       47
<PAGE>
<TABLE>
<CAPTION>
                                                          Fiscal Year    Fiscal Year     Six Months     Fiscal Year
                                                                Ended          Ended          Ended           Ended
(in thousands)                                               12/31/99       12/31/98       12/31/97         6/30/97
- -------------------------------------------------------------------------------------------------------------------
<S>                                                        <C>             <C>            <C>            <C>
Net Revenues (1)
Publishing                                                 $  137,062      $ 136,067      $  66,252      $  133,724
Entertainment                                                 125,783         91,049         37,356          74,716
Product Marketing                                               5,545          7,081          4,199           7,968
Catalog                                                        60,335         74,393         39,340          75,391
Casino Gaming                                                     900              -              -               -
Playboy Online                                                 16,104          7,098          2,317           2,838
Corporate Marketing                                             2,088          1,930             77           1,986
- -------------------------------------------------------------------------------------------------------------------
Total                                                      $  347,817       $317,618      $149,541       $  296,623
===================================================================================================================

Income (Loss) from Continuing Operations before
   Income Taxes and Cumulative Effect
   of Change in Accounting Principle
Publishing                                                 $    5,977      $   6,672      $   4,022      $    8,750
Entertainment                                                  44,375         26,165          7,991          18,254
Product Marketing                                                 434            365          1,614           3,512
Catalog                                                           256          4,100          1,835           4,630
Casino Gaming                                                    (521)        (1,108)          (541)              -
Playboy Online                                                 (9,066)        (6,528)          (943)          (113)
Corporate Administration and Promotion                        (27,476)       (24,698)        (9,519)       (19,288)
Restructuring expenses                                         (1,091)              -              -               -
Investment income                                               1,798            127             50              73
Interest expense                                               (7,977)        (1,551)          (289)          (427)
Gain on sale of investments                                     1,728          4,272              -               -
Equity in operations of PTVI and other                        (13,871)          (378)           329             132
Other, net                                                       (996)          (413)          (259)          (772)
- ------------------------------------------------------------------------------------------------------------------
Total                                                      $   (6,430)     $   7,025      $   4,290      $   14,751
===================================================================================================================

EBITDA
Publishing                                                 $    6,570      $   7,313      $   4,347      $    9,796
Entertainment                                                  83,557         52,997         19,347          40,281
Product Marketing                                                 599            520          1,692           3,688
Catalog                                                           500          4,564          2,072           5,281
Casino Gaming                                                    (521)        (1,108)          (541)              -
Playboy Online                                                 (9,037)        (6,500)          (943)          (113)
Corporate Administration and Promotion                        (21,855)       (18,897)        (8,390)       (17,282)
Restructuring expenses                                         (1,091)             -              -               -
- -------------------------------------------------------------------------------------------------------------------
Total                                                      $   58,722      $  38,889      $  17,584      $   41,651
===================================================================================================================
Depreciation and Amortization (2) (3)
Publishing                                                 $      593      $     641      $     325      $    1,046
Entertainment                                                  39,182         26,832         11,356          22,027
Product Marketing                                                 165            155             78             176
Catalog                                                           244            464            237             651
Casino Gaming                                                       -              -              -               -
Playboy Online                                                     29             28              -               -
Corporate Administration and Promotion                          2,478          2,193          1,009           2,573
- -------------------------------------------------------------------------------------------------------------------
Total                                                      $   42,691      $  30,313      $  13,005$     26,473
===============================================================================================================
Identifiable Assets (2) (4)
Publishing                                                 $   51,273      $  50,171      $  46,511      $   37,372
Entertainment                                                 281,167         85,783         71,353          72,251
Product Marketing                                               4,938          5,764          6,589           6,404
Catalog                                                        13,599         17,871         18,931          15,338
Casino Gaming                                                   2,043          4,416          1,863           2,936
Playboy Online                                                  4,924          1,282            636             704
Corporate Administration and Promotion                         71,458         46,820         40,064          40,537
- -------------------------------------------------------------------------------------------------------------------
Total                                                      $  429,402      $212,107       $185,947       $  175,542
===================================================================================================================
<FN>
(1)  Net revenues include revenues attributable to foreign countries of $70,596,
     $45,231,  $21,292 and $42,956 in fiscal years 1999 and 1998, the transition
     period and fiscal year 1997, respectively. Revenues from individual foreign
     countries were not material. Revenues are generally attributed to countries
     based on the location of  customers,  except  Product  Marketing  royalties
     where  revenues are  attributed  based upon the location of  licensees.  In
     fiscal year 1999,  revenues from PTVI  exceeded 10% of the Company's  total
     net revenues. See Note (C) Playboy TV International, LLC Joint Venture.
(2)  Substantially  all  property and  equipment  and capital  expenditures  are
     reflected in Corporate Administration and Promotion; depreciation, however,
     is allocated to the reporting segments.
(3)  Amounts  include  depreciation  of property and equipment,  amortization of
     intangible assets,  amortization of investments in entertaining programming
     and expenses related to the vesting of restricted stock awards.

(4)  Long-lived  assets of the  Company  located in foreign  countries  were not
     material.
</FN>
</TABLE>

                                       48
<PAGE>


(X)   BENEFIT PLANS

The Company's Employees  Investment Savings Plan is a defined  contribution plan
consisting  of two  components,  a profit  sharing plan and a 401(k)  plan.  The
profit sharing plan covers all employees who have completed 12 months of service
of at least 1,000 hours. The Company's discretionary  contribution to the profit
sharing plan is  distributed  to each eligible  employee's  account in an amount
equal to the ratio of each eligible employee's compensation, subject to Internal
Revenue  Service  limitations,  to the  total  compensation  paid  to  all  such
employees.  Contributions  for fiscal years 1999 and 1998, the transition period
and  fiscal  year 1997  were  approximately  $890,000,  $420,000,  $275,000  and
$1,035,000, respectively.

       Eligibility  for the 401(k)  plan is either upon date of hire or after an
employee has  completed 12 months of service of at least 1,000 hours,  depending
on the employee's  annual salary.  Effective  January 1, 2000, all employees may
participate  in the  plan  upon the date of hire.  The  Company  makes  matching
contributions  to  the  401(k)  plan  based  on  each  participating  employee's
contributions  and eligible  compensation.  In fiscal  years 1999 and 1998,  the
transition period and fiscal year 1997, the maximum matching  contributions were
3 1/2% of each employee's  eligible  compensation,  subject to Internal  Revenue
Service  limitations.  For fiscal year 2000, the maximum  matching  contribution
will  continue  to be 3  1/2%  of  such  compensation.  The  Company's  matching
contributions  for fiscal years 1999 and 1998, the transition  period and fiscal
year  1997  related  to this  plan were  approximately  $1,160,000,  $1,015,000,
$455,000 and $920,000, respectively.

       The Company  has two  nonqualified  deferred  compensation  plans,  which
permit certain employees and nonemployee  directors to annually elect to defer a
portion of their compensation.  The deferred  compensation plan for employees is
available  to  approximately  85  of  the  Company's  most  highly   compensated
employees.  The Board's deferred  compensation  plan is available to nonemployee
directors.  Effective  January 1, 1998,  the Company  amended  both plans which,
among other  things,  increased  the  maximum  deferral  percentages,  added new
investment  alternatives,  and added a Company  match  which  applies to certain
contributions made by employees.  Employee participants can defer between 6% and
25% (in 1% increments) of salary, and up to 100% (in 10% increments) of payments
due under executive incentive compensation plans or sales commissions. A Company
match is provided to employees  who  participate  in the  deferred  compensation
plan, at a certain  specified  minimum level, and whose annual eligible earnings
exceed  the  salary  limitation  contained  in the 401(k)  plan.  Directors  are
entitled to receive annual retainers,  payable in cash and/or Class B stock, and
meeting fees, payable in Class B stock, for their services.  Directors may elect
to defer between 25% and 100% (in 25% increments) of their annual retainers, and
all or none of their  meeting  fees.  Amounts  deferred  under  these  plans are
credited  each  quarter  with (a)  interest  at a rate  equal  to the  preceding
quarter's  average  composite  yield on corporate  bonds as published by Moody's
Investor's  Service,  Inc. or (b) earnings equal to the  performance of selected
mutual  funds,  depending  on  the  participant's  investment  allocations.   In
addition,  stock  deferrals  by  the  directors  track  the  performance  of the
Company's Class B stock. All amounts deferred and earnings  credited under these
plans are 100% immediately  vested and are general unsecured  obligations of the
Company.  Such obligations  totaled  approximately  $4,215,000 and $2,580,000 at
December 31, 1999 and 1998, respectively,  and are included in "Other noncurrent
liabilities."

(Y)   QUARTERLY RESULTS OF OPERATIONS (UNAUDITED)

The following is a summary of the unaudited  quarterly results of operations for
fiscal years 1999 and 1998 (in thousands, except per share amounts):
<TABLE>
<CAPTION>
                                                                                                        Fiscal Year
                                                                      Quarters Ended                          Ended
                                                       ----------------------------------------------
Fiscal Year Ended December 31, 1999                       Mar. 31      June 30    Sept. 30     Dec. 31     12/31/99
- -------------------------------------------------------------------------------------------------------------------
<S>                                                     <C>         <C>          <C>         <C>         <C>
Net revenues                                            $  73,384   $   77,759   $ 104,240   $  92,434   $  347,817
Gross profit                                               10,076       12,338      32,690      15,265       70,369
Operating income (loss)                                     (1,991)       (980)     15,420         439       12,888
Net loss                                                    (1,042)     (2,972)     (1,078)       (243)     (5,335)
Basic and diluted EPS                                        (0.05)      (0.13)      (0.05)       0.00   $   (0.23)
Common stock price
   Class A high                                            25 1/8           32    24 11/16      22 3/8
   Class A low                                             16 1/8       20 3/8    16 11/16      16 5/8
   Class B high                                          28 11/16       36 1/8     28 9/16      26 1/2
   Class B low                                          $17 15/16   $  23 5/16   $18 11/16   $19 11/16
- ------------------------------------------------------------------------------------------------------

</TABLE>
                                       49
<PAGE>
<TABLE>
<CAPTION>


                                                                                                        Fiscal Year
                                                                         Quarters Ended                       Ended
                                                         --------------------------------------------
Fiscal Year Ended December 31, 1998                       Mar. 31      June 30    Sept. 30     Dec. 31     12/31/98
- -------------------------------------------------------------------------------------------------------------------
<S>                                                     <C>         <C>          <C>         <C>         <C>
Net revenues                                            $  71,762   $   77,820   $  75,655   $  92,381   $  317,618
Gross profit                                               10,002       14,352       9,097      14,689       48,140
Operating income (loss)                                     1,244        3,991      (2,442)      2,175        4,968
Net income (loss)                                              60        2,079      (2,689)      4,870        4,320
Basic and diluted EPS                                        0.00         0.10       (0.13)       0.24   $     0.21
Common stock price
   Class A high                                          16 11/16       18 3/8          17      20 1/4
   Class A low                                             13 1/2       15 3/4      11 1/8          11
   Class B high                                          17 13/16     19 11/16      18 3/4     22 7/16
   Class B low                                          $  14 5/8   $       17   $ 12 3/16   $  11 7/8
- ------------------------------------------------------------------------------------------------------
</TABLE>


Revenues  and  offsetting  cost of sales for the first three  quarters of fiscal
year 1999 have been  adjusted by $0.2  million,  $0.3  million and $0.2 million,
respectively,  to eliminate  barter  transactions  related to the Playboy Online
Group in  accordance  with EITF 99-17 and  subsequent  Task  Force  discussions.
Additionally,  net income (loss) and basic and diluted EPS for the quarter ended
September 30, 1999 have been  adjusted by $7.4  million,  or $0.33 per basic and
diluted common share, to reflect  revised results  attributable to the Company's
19.9%  interest in PTVI,  the  accounting  effects of the  formation of the PTVI
venture  and the  elimination  of  unrealized  profits of  certain  transactions
between the Company and PTVI

       The net loss for the quarter ended March 31, 1999 includes a gain on sale
of investment of $1.7 million. See Note (E) Sale of Investments.

       The financial  results for the quarter  ended  September 30, 1999 include
annual  library   license  fees  related  to  PTVI.  See  Note  (C)  Playboy  TV
International, LLC Joint Venture.

       The  net  loss  for  the  quarter   ended   December  31,  1999  includes
restructuring  expenses of $1.1 million.  See Note (D)  Restructuring  Expenses.
Additionally,  the net loss for the quarter also  includes a gain on disposal of
discontinued  operations of $0.2 million,  net of tax. See Note (G) Discontinued
Operations.

       Net income for the quarter  ended  December  31, 1998  includes a gain on
sale of investment of $4.3 million. See Note (E) Sale of Investments.

(Z)   SUBSEQUENT EVENT

In  February  2000,  one  of  the  Company's  subsidiaries,  Playboy.com,  Inc.,
purchased  substantially  all of the assets and assumed  certain  liabilities of
Rouze  Media,  Inc.  ("Rouze"),  which  operated  an  Internet  site  located at
www.rouze.com. A majority of the employees of Rouze, including its two founders,
also joined the Company as part of the transaction. The aggregate purchase price
consisted of $1.2 million in cash, certain assumed liabilities plus direct costs
of the transaction.



                                       50
<PAGE>

REPORT OF INDEPENDENT ACCOUNTANTS

To the Shareholders and Board of Directors
Playboy Enterprises, Inc.

       In our opinion, based on our audits and the report of other auditors, the
accompanying consolidated balance sheets and the related consolidated statements
of operations and  comprehensive  income,  of  shareholders'  equity and of cash
flows  present  fairly,  in all material  respects,  the  financial  position of
Playboy  Enterprises,  Inc. and its  subsidiaries at December 31, 1999 and 1998,
and the  results of their  operations  and  comprehensive  income and their cash
flows for the fiscal  years  ended  December  31, 1999 and 1998,  the  six-month
transition  period  ended  December  31, 1997 and the fiscal year ended June 30,
1997, in conformity with accounting  principles generally accepted in the United
States.  These  financial  statements  are the  responsibility  of the Company's
management;  our  responsibility  is to express  an  opinion on these  financial
statements  based on our audits.  We did not audit the  financial  statements of
Playboy TV International,  LLC ("PTVI"),  an unconsolidated  affiliate accounted
for using the equity method. Such investment aggregated $723,264 at December 31,
1999, and equity in operations of PTVI was  $(12,744,717) in 1999. The financial
statements of PTVI (Note C) were audited by other  auditors whose report thereon
has been furnished to us, and our opinion,  insofar as it relates to the amounts
included  for PTVI is based  solely on the  report of such  other  auditors.  We
conducted our audits of these  statements in accordance with auditing  standards
generally accepted in the United States,  which require that we plan and perform
the audit to obtain reasonable  assurance about whether the financial statements
are free of material misstatement. An audit includes examining, on a test basis,
evidence  supporting the amounts and  disclosures  in the financial  statements,
assessing the  accounting  principles  used and  significant  estimates  made by
management,  and evaluating the overall  financial  statement  presentation.  We
believe  that our audits and the report of other  auditors  provide a reasonable
basis for the opinion expressed above.

       As  discussed  in Note (H)  Cumulative  Effect of  Change  in  Accounting
Principle to the  Consolidated  Financial  Statements,  the Company  changed its
method of  recognizing  costs  related to start-up  activities  in the six-month
transition period ended December 31, 1997.

PricewaterhouseCoopers LLP

Chicago, Illinois
March 30, 2000


                                       51
<PAGE>



REPORT OF MANAGEMENT

       The  consolidated   financial   statements  and  all  related   financial
information  in this Form  10-K  Annual  Report  are the  responsibility  of the
Company.  The financial  statements,  which include  amounts based on judgments,
have been prepared in accordance with accounting  principles  generally accepted
in the United  States.  Other  financial  information  in this Form 10-K  Annual
Report is consistent with that in the financial statements.

       The  Company  maintains a system of  internal  controls  that it believes
provides reasonable  assurance that transactions are executed in accordance with
management's   authorization  and  are  properly   recorded,   that  assets  are
safeguarded  and that  accountability  for assets is  maintained.  The system of
internal controls is characterized by a control-oriented  environment within the
Company,  which includes written policies and procedures,  careful selection and
training of personnel, and internal audits.

       PricewaterhouseCoopers  LLP,  independent  accountants,  have audited and
reported on the Company's consolidated  financial statements.  Their audits were
performed in accordance with auditing standards generally accepted in the United
States.

       The  Audit  Committee  of the  Board  of  Directors,  composed  of  three
nonmanagement  directors,  meets periodically with  PricewaterhouseCoopers  LLP,
management representatives and the Company's internal auditor to review internal
accounting  control  and  auditing  and  financial   reporting   matters.   Both
PricewaterhouseCoopers  LLP and the internal auditor have unrestricted access to
the Audit  Committee  and may meet with it  without  management  representatives
being present.

Christie Hefner
Chairman of the Board and Chief Executive Officer
(Principal Executive Officer)

Linda G. Havard
Executive Vice President, Finance and Operations,
and Chief Financial Officer
(Principal Financial and Accounting Officer)



                                       52
<PAGE>


Item  9.  Changes  in and  Disagreements  With  Accountants  on  Accounting  and
Financial Disclosure

- --------------------------------------------------------------------------------

None

                                    PART III

     Information  required  by  Items  10,  11,  12 and 13 is  contained  in the
registrant's Notice of Annual Meeting of Stockholders and Proxy Statement (to be
filed)  relating to the Annual Meeting of  Stockholders  to be held in May 2000,
which will be filed within 120 days after the close of the  registrant's  fiscal
year ended December 31, 1999, and is incorporated herein by reference.

                                     PART IV

Item 14. Exhibits, Financial Statement Schedules, and Reports on Form 8-K
- -------------------------------------------------------------------------

(a)  Certain Documents Filed as Part of the Form 10-K

Financial  Statements of the registrant  and report of  independent  accountants
following are as set forth under Item 8 of this Form 10-K Annual Report:

                                                                         Page
                                                                      ----------
         Consolidated  Statements of Operations and Comprehensive
         Income - Fiscal Years Ended  December 31, 1999 and 1998,
         Six-Month  Transition Period Ended December 31, 1997 and
         Fiscal Year Ended June 30, 1997                                   29

         Consolidated Balance Sheets - December 31, 1999 and 1998          30

         Consolidated Statements of Shareholders' Equity - Fiscal
         Years  Ended  December  31,  1999  and  1998,  Six-Month
         Transition  Period  Ended  December  31, 1997 and Fiscal
         Year Ended June 30, 1997                                          31

         Consolidated  Statements  of Cash  Flows - Fiscal  Years
         Ended December 31, 1999 and 1998,  Six-Month  Transition
         Period  Ended  December  31,  1997 and Fiscal Year Ended
         June 30, 1997                                                     32

         Notes to Consolidated Financial Statements                     33-50

         Report of Independent Accountants                                 51


         Report of Independent Accountants on Financial Statement Schedule 66

         Schedule II - Valuation and Qualifying Accounts                   67

(b)  Reports on Form 8-K

     No reports on Form 8-K were filed  during the quarter  ended  December  31,
1999.

(c)  Exhibits

         2.1      Agreement and Plan of Merger, dated as of May 29, 1998, by and
                  among Playboy  Enterprises,  Inc., New Playboy,  Inc., Playboy
                  Acquisition   Corp.,   Spice   Acquisition   Corp.  and  Spice
                  Entertainment  Companies,  Inc.  (incorporated by reference to
                  Exhibit  2.1 from the  Company's  Registration  Statement  No.
                  333-68139 on Form S-4 dated December 1, 1998 (the "December 1,
                  1998 Form S-4"))
         2.2      Amendment, dated as of November 16, 1998, to the Agreement and
                  Plan of Merger by and among  Playboy  Enterprises,  Inc.,  New
                  Playboy,  Inc.,  Playboy  Acquisition Corp., Spice Acquisition
                  Corp. and Spice Entertainment Companies, Inc. (incorporated by
                  reference to Exhibit 2.2 from the December 1, 1998 Form S-4)
         2.3      Amendment, dated as of February 26, 1999, to the Agreement and
                  Plan of Merger by and among  Playboy  Enterprises,  Inc.,  New
                  Playboy,  Inc.,  Playboy  Acquisition Corp., Spice Acquisition
                  Corp. and Spice Entertainment Companies, Inc. (incorporated by
                  reference  to Exhibit 2.1 from the Current  Report on Form 8-K
                  dated March 9, 1999 (the "March 9, 1999 Form 8-K"))

                                       53
<PAGE>

         3.1      Amended  and  Restated  Certificate  of  Incorporation  of the
                  Company  (incorporated  by  reference  to Exhibit 3.1 from the
                  Current  Report on Form 8-K dated  March 15,  1999 (the "March
                  15, 1999 Form 8-K"))
         3.2      Certificate   of   Amendment   of  the  Amended  and  Restated
                  Certificate of Incorporation  of the Company,  dated March 15,
                  1999  (incorporated by reference to Exhibit 3.2 from the March
                  15, 1999 Form 8-K)
         3.3      Certificate   of   Amendment   of  the  Amended  and  Restated
                  Certificate of Incorporation  of the Company,  dated March 15,
                  1999  (incorporated by reference to Exhibit 3.3 from the March
                  15, 1999 Form 8-K)
         3.4      Amended and Restated  Bylaws of the Company  (incorporated  by
                  reference to Exhibit 3.4 from the March 15, 1999 Form 8-K)
         #10.1    Playboy  Magazine  Printing and Binding  Agreement dated as of
                  October  22,  1997  between  Playboy  Enterprises,   Inc.  and
                  Quad/Graphics, Inc. (incorporated by reference to Exhibit 10.4
                  from the Company's  transition  period report on Form 10-K for
                  the six months ended December 31, 1997 (the "Transition Period
                  Form 10-K"))
         10.2     Playboy  Magazine  Distribution  Agreement dated as of July 2,
                  1999 between Playboy  Enterprises,  Inc. and Warner  Publisher
                  Services, Inc. (incorporated by reference to Exhibit 10.4 from
                  the  Company's  quarterly  report on Form 10-Q for the quarter
                  ended September 30, 1999 (the "September 30, 1999 Form 10-Q"))
         10.3     Playboy Magazine Subscription Fulfillment Agreement
                  a        July 1, 1987  agreement  between  Communication  Data
                           Services,   Inc.   and  Playboy   Enterprises,   Inc.
                           (incorporated  by reference to Exhibit  10.12(a) from
                           the Company's annual report on Form 10-K for the year
                           ended June 30, 1992 (the "1992 Form 10-K"))
                  b        Amendment   dated   as  of  June  1,   1988  to  said
                           Fulfillment  Agreement  (incorporated by reference to
                           Exhibit  10.12(b) from the Company's annual report on
                           Form 10-K for the year ended June 30, 1993 (the "1993
                           Form 10-K"))
                  c        Amendment   dated   as  of  July  1,   1990  to  said
                           Fulfillment  Agreement  (incorporated by reference to
                           Exhibit  10.12(c) from the Company's annual report on
                           Form 10-K for the year ended June 30, 1991 (the "1991
                           Form 10-K"))
                  d        Amendment   dated   as  of  July  1,   1996  to  said
                           Fulfillment  Agreement  (incorporated by reference to
                           Exhibit  10.5(d) from the Company's  annual report on
                           Form 10-K for the year ended June 30, 1996 (the "1996
                           Form 10-K"))
                  #e       Amendment  dated  July 7,  1997  to said  Fulfillment
                           Agreement   (incorporated  by  reference  to  Exhibit
                           10.6(e) from the Transition Period Form 10-K)
         10.4     Transponder  Lease  Agreement  dated as of  December  31, 1992
                  between Playboy Entertainment Group, Inc. and General Electric
                  Capital Corporation (incorporated by reference to Exhibit 10.3
                  from  the  Company's  quarterly  report  on Form  10-Q for the
                  quarter ended  December 31, 1992 (the  "December 31, 1992 Form
                  10-Q"))
         10.5     Agreement for Compressed  Transponder Services effective as of
                  March 15, 1999 between Califa  Entertainment  Group,  Inc. and
                  Playboy Entertainment Group, Inc.
         10.6     Distribution  License to Exploit Home Video  Rights  effective
                  October 1, 1991 between  Playboy Video  Enterprises,  Inc. and
                  Uni Distribution  Corp.  (incorporated by reference to Exhibit
                  10.16 from the 1991 Form 10-K)
         10.7     Distribution  Agreement between Playboy  Entertainment  Group,
                  Inc. and Universal  Music & Video  Distribution  (formerly Uni
                  Distribution  Corp.) regarding  licensing and sale of domestic
                  home video product
                  a        Agreement dated as of March 24, 1995 (incorporated by
                           reference to Exhibit 10.8 from the  Company's  annual
                           report on Form 10-K for the year ended June 30,  1995
                           (the "1995 Form 10-K"))
                  b        Amendment to March 24, 1995 agreement  dated February
                           28, 1997  (incorporated  by reference to Exhibit 10.6
                           from the Company's  quarterly report on Form 10-Q for
                           the quarter ended March 31, 1997 (the "March 31, 1997
                           Form 10-Q"))
                  #c       Agreement  dated  June  5,  1998   (incorporated   by
                           reference   to  Exhibit   10.1  from  the   Company's
                           quarterly  report on Form 10-Q for the quarter  ended
                           June 30, 1998 (the "June 30, 1998 Form 10-Q"))
         #10.8    Program  Supply  Agreement  between  SEI Inc ApS and SEI 1 ApS
                  dated June 30, 1999 (incorporated by reference to Exhibit 10.2
                  from  the  Company's  quarterly  report  on Form  10-Q for the
                  quarter ended June 30, 1999 (the "June 30, 1999 Form 10-Q"))
         10.9     Agreements  between  Playboy  Entertainment  Group,  Inc.  and
                  Bloomfield    Mercantile   Inc.    related   to   establishing
                  international networks in Latin America, Spain and Portugal
                  #a       Agreement outline as of March 29, 1996
                  #b       Letter agreement dated January 13, 1997
                  (items  (a) and (b)  incorporated  by  reference  to  Exhibits
                  10.4(a)  and (b),  respectively,  from the March 31, 1997 Form
                  10-Q)

                                       54
<PAGE>
         #10.10   Operating Agreement for Playboy TV International, LLC dated as
                  of August 31, 1999 between Playboy  Entertainment  Group, Inc.
                  and  Victoria  Springs   Investments  Ltd.   (incorporated  by
                  reference  to Exhibit  10.1 from the  September  30, 1999 Form
                  10-Q)
         #10.11   Program Supply  Agreement  dated as of August 31, 1999 between
                  Playboy  Entertainment  Group,  Inc., Playboy TV International
                  LLC and PTV U.S.,  LLC  (incorporated  by reference to Exhibit
                  10.2 from the September 30, 1999 Form 10-Q)
         #10.12   Trademark  License  Agreement  dated  as of  August  31,  1999
                  between Playboy Enterprises International, Inc. and Playboy TV
                  International,  LLC (incorporated by reference to Exhibit 10.3
                  from the September 30, 1999 Form 10-Q)
         10.13    Distribution  Agreements between Playboy  Entertainment Group,
                  Inc.,  Orion Home Video and  Metro-Goldwyn-Mayer  Studios Inc.
                  regarding the  distribution of certain home video programs and
                  product
                  a        Agreement  dated  June  27,  1996   (incorporated  by
                           reference to Exhibit 10.12 from the 1996 Form 10-K)
                  b        First Amendment to June 27, 1996 agreement dated July
                           29, 1996  (incorporated  by reference to Exhibit 10.7
                           from the March 31, 1997 Form 10-Q)
                  #c       Second  Amendment  to June 27, 1996  agreement  dated
                           December  31,  1997  (incorporated  by  reference  to
                           Exhibit  10.18(c)  from the  Transition  Period  Form
                           10-K)
         10.14    Letter  Agreement  dated as of January 5, 1998 between Playboy
                  Entertainment Group, Inc. and Metro-Goldwyn-Mayer Studios Inc.
                  in reference to Metro-Goldwyn-Mayer Studios Inc. assuming full
                  right,  power and  authority  over  certain  distribution  and
                  production agreements on behalf of other parties (incorporated
                  by reference to Exhibit 10.19 from the Transition  Period Form
                  10-K)
         10.15    Affiliation  Agreement  between Playboy  Entertainment  Group,
                  Inc. and DirecTV, Inc. regarding the satellite distribution of
                  Playboy TV
                  a        Agreement dated November 15, 1993
                  b        First  Amendment to November 15, 1993 agreement dated
                           as of April 19, 1994
                  c        Second Amendment to November 15, 1993 agreement dated
                           as  of  July  26,  1995
                  (items (a), (b) and (c)  incorporated by reference to Exhibits
                  10.13(a), (b) and (c), respectively, from the 1996 Form 10-K)
                  #d       Third  Amendment to November 15, 1993 agreement dated
                           August 26, 1997 (incorporated by reference to Exhibit
                           10.3 from the Company's quarterly report on Form 10-Q
                           for  the  quarter  ended   September  30,  1997  (the
                           "September 30, 1997 Form 10-Q"))
                  #e       Fourth Amendment to November 15, 1993 agreement dated
                           March 15, 1999  (incorporated by reference to Exhibit
                           10.1 from the June 30, 1999 Form 10-Q)
         #10.16   DBS  License  Agreement  dated April 1, 1997  between  Playboy
                  Entertainment   Group,  Inc.  and  PrimeStar  Partners,   L.P.
                  regarding  the  satellite  distribution  of  Playboy TV or any
                  other  service mark that retains a Playboy Mark  (incorporated
                  by  reference  to Exhibit  10.1 from the  Company's  quarterly
                  report on Form 10-Q for the quarter  ended March 31, 1998 (the
                  "March 31, 1998 Form 10-Q"))
         10.17    Product License Agreements between Playboy  Enterprises,  Inc.
                  and Chaifa Investment, Limited
                  a        Agreement  dated  September  26, 1989  related to the
                           Hong Kong territory
                  b        Agreement dated March 4, 1991 related to the People's
                           Republic of China territory
                  c        Amendment dated July 21, 1992 related to the March 4,
                           1991 agreement
                  d        Amendment  dated  August  17,  1993  related  to  the
                           agreements dated September 26, 1989 and March 4, 1991
                  e        Amendment  dated  January  23,  1996  related  to the
                           agreements dated September 26, 1989 and March 4, 1991
                  (items (a) through (e)  incorporated  by reference to Exhibits
                  10.16(a) through (e), respectively, from the 1996 Form 10-K)
                  f        Amendment   dated  May  12,   1997   related  to  the
                           agreements dated September 26, 1989 and March 4, 1991
                           (incorporated  by reference to Exhibit  10.18(f) from
                           the Company's annual report on Form 10-K for the year
                           ended June 30, 1997 (the "1997 Form 10-K"))
         10.18    Credit Agreement
                  a        Credit  Agreement,  dated as of  February  26,  1999,
                           among New Playboy,  Inc.,  PEI  Holdings,  Inc.,  the
                           Lenders  named in this Credit  Agreement,  ING (U.S.)
                           Capital LLC, as Syndication  Agent, and Credit Suisse
                           First Boston, as Administrative  Agent, as Collateral
                           Agent and as Issuing Bank
                  b        Subsidiary Guarantee Agreement, dated as of March 15,
                           1999,   among   certain   subsidiaries   of   Playboy
                           Enterprises,  Inc. and Credit Suisse First Boston, as
                           Collateral Agent
                  c        Indemnity,  Subrogation and  Contribution  Agreement,
                           dated   as  of  March   15,   1999,   among   Playboy
                           Enterprises,  Inc., PEI Holdings, Inc., certain other
                           subsidiaries of Playboy Enterprises, Inc., and Credit
                           Suisse First Boston, as Collateral Agent

                                       55
<PAGE>
                  d        Pledge  Agreement,  dated as of March 15, 1999, among
                           Playboy  Enterprises,   Inc.,  PEI  Holdings,   Inc.,
                           certain other  subsidiaries  of Playboy  Enterprises,
                           Inc.,  and Credit Suisse First Boston,  as Collateral
                           Agent
                  e        Security Agreement, dated as of March 15, 1999, among
                           Playboy  Enterprises,   Inc.,  PEI  Holdings,   Inc.,
                           certain other  subsidiaries  of Playboy  Enterprises,
                           Inc.,  and Credit Suisse First Boston,  as Collateral
                           Agent
                  (items   (a) through (e) incorporated by reference to Exhibits
                  10.21(a) through (e), respectively,  from the Company's annual
                  report on Form 10-K for the year ended  December 31, 1998 (the
                  "1998 Form  10-K"))
                  f        First Amendment to February 26, 1999 Credit Agreement
                           dated as of June 14, 1999
                  g        Second   Amendment   to  February   26,  1999  Credit
                           Agreement dated as of January 31, 2000
         10.19    Playboy  Mansion  West Lease  Agreement,  as amended,  between
                  Playboy Enterprises, Inc. and Hugh M. Hefner
                  a        Letter of Interpretation of Lease
                  b        Agreement of lease
                  (items  (a) and (b)  incorporated  by  reference  to  Exhibits
                  10.3(a) and (b), respectively, from the 1991 Form 10-K)
                  c        Amendment to lease  agreement dated as of January 12,
                           1998  (incorporated by reference to Exhibit 10.2 from
                           the March 31, 1998 Form 10-Q)
         10.20    Los Angeles Offices Lease Documents
                  a        Office  lease  dated  as of  July  25,  1991  between
                           Playboy Enterprises, Inc. and Beverly Mercedes Place,
                           Ltd.  (incorporated  by reference to Exhibit  10.6(c)
                           from the 1991 Form 10-K)
                  b        Amendment to July 25, 1991 lease dated June 26, 1996
                  c        Amendment to July 25, 1991 lease dated  September 12,
                           1996
                  (items  (b) and (c)  incorporated  by  reference  to  Exhibits
                  10.19(b)  and (c),  respectively,  from the 1996 Form  10-K)
                  d        Office  lease  dated  January  6, 1999  between  5055
                           Wilshire Limited Partnership and Playboy Enterprises,
                           Inc.  (incorporated  by reference to Exhibit 10.24(d)
                           from the 1998 Form 10-K)
         10.21    Chicago Office Lease Documents
                  a        Office  Lease  dated  April  7,  1988 by and  between
                           Playboy  Enterprises,  Inc. and LaSalle National Bank
                           as Trustee  under Trust No. 112912  (incorporated  by
                           reference to Exhibit 10.7(a) from the 1993 Form 10-K)
                  b        First  Amendment to April 7, 1988 lease dated October
                           26,  1989   (incorporated  by  reference  to  Exhibit
                           10.15(b) from the 1995 Form 10-K)
                  c        Second Amendment to April 7, 1988 lease dated June 1,
                           1992  (incorporated by reference to Exhibit 10.1 from
                           the December 31, 1992 Form 10-Q
                  d        Third  Amendment  to April 7, 1988 lease dated August
                           30,  1993   (incorporated  by  reference  to  Exhibit
                           10.15(d) from the 1995 Form 10-K)
                  e        Fourth  Amendment to April 7, 1988 lease dated August
                           6,  1996   (incorporated   by  reference  to  Exhibit
                           10.20(e) from the 1996 Form 10-K)
                  f        Fifth  Amendment  to April 7, 1988 lease  dated March
                           19, 1998  (incorporated  by reference to Exhibit 10.3
                           from the March 31, 1998 Form 10-Q)
         10.22    New York Office Lease  Agreement dated August 11, 1992 between
                  Playboy   Enterprises,   Inc.  and   Lexington   Building  Co.
                  (incorporated  by reference  to Exhibit  10.9(b) from the 1992
                  Form 10-K)
         10.23    Itasca Warehouse Lease Documents
                  a        Agreement  dated  as of  September  6,  1996  between
                           Centerpoint   Properties   Corporation   and  Playboy
                           Enterprises,   Inc.  (incorporated  by  reference  to
                           Exhibit 10.23 from the 1996 Form 10-K)
                  b        Amendment  to  September  6, 1996 lease dated June 1,
                           1997  (incorporated  by reference to Exhibit 10.25(b)
                           from the 1997 Form 10-K)
         *10.24   Selected Company Remunerative Plans
                  a        Executive  Protection  Program  dated  March 1,  1990
                           (incorporated  by reference to Exhibit  10.18(c) from
                           the 1995 Form 10-K)
                  b        Amended and Restated  Deferred  Compensation Plan for
                           Employees effective January 1, 1998
                  c        Amended and Restated  Deferred  Compensation Plan for
                           Board of Directors' effective January 1, 1998
                  (items  (b) and (c)  incorporated  by  reference  to  Exhibits
                  10.2(a)  and (b),  respectively,  from the June 30,  1998 Form
                  10-Q)
         *10.25   1989 Option Plan
                  a        Playboy Enterprises,  Inc. 1989 Stock Option Plan, as
                           amended, For Key Employees (incorporated by reference
                           to Exhibit 10.4(mm) from the 1991 Form 10-K)

                                       56
<PAGE>
                  b        Playboy Enterprises, Inc. 1989 Stock Option Agreement
                  c        Letter  dated July 18,  1990  pursuant to the June 7,
                           1990 recapitalization regarding adjustment of options
                  (items  (b) and (c)  incorporated  by  reference  to  Exhibits
                  10.19(c)  and (d),  respectively,  from the 1995 Form  10-K) d
                  Consent  and   Amendment   regarding   the  1989  Option  Plan
                  (incorporated  by reference to Exhibit  10.4(aa) from the 1991
                  Form 10-K)
         *10.26   1991 Directors' Plan
                  a        Playboy  Enterprises,  Inc. 1991 Non-Qualified  Stock
                           Option Plan for Non-Employee Directors, as amended
                  b        Playboy  Enterprises,  Inc. 1991 Non-Qualified  Stock
                           Option Agreement for Non-Employee Directors
                           (items  (a)  and (b)  incorporated  by  reference  to
                           Exhibits  10.4(rr) and (nn),  respectively,  from the
                           1991 Form 10-K)
         *10.27   1995 Stock Incentive Plan
                  a        Amended and Restated Playboy  Enterprises,  Inc. 1995
                           Stock  Incentive Plan  (incorporated  by reference to
                           Exhibit 10.3 from the June 30, 1999 Form 10-Q)
                  b        Form of  Non-Qualified  Stock  Option  Agreement  for
                           Non-Qualified  Stock  Options  which  may be  granted
                           under the Plan
                  c        Form  of  Incentive   Stock  Option   Agreement   for
                           Incentive  Stock  Options  which may be granted under
                           the Plan

                  d        Form of Restricted  Stock  Agreement  for  Restricted
                           Stock issued under the Plan
                  (items (b), (c) and (d)  incorporated by reference to Exhibits
                  4.3,   4.4  and  4.5,   respectively,   from   the   Company's
                  Registration  Statement  No.  33-58145 on Form S-8 dated March
                  20, 1995 (the "March 20, 1995 Form S-8"))
                  e        Form of Section 162(m) Restricted Stock Agreement for
                           Section 162(m) Restricted Stock issued under the Plan
                           (incorporated  by reference  to Exhibit  10.1(e) from
                           the 1997 Form 10-K)
         *10.28   1997 Directors' Plan
                  a        1997  Equity  Plan  for  Non-Employee   Directors  of
                           Playboy Enterprises,  Inc., as amended  (incorporated
                           by reference to Exhibit  10.3(a) from the  Transition
                           Period Form 10-K)
                  b        Form of Restricted  Stock  Agreement  for  Restricted
                           Stock   issued  under  the  Plan   (incorporated   by
                           reference to Exhibit  10.1(b) from the  September 30,
                           1997 Form 10-Q)
         *10.29   Form  of  Nonqualified   Option   Agreement   between  Playboy
                  Enterprises,  Inc. and each of Dennis S.  Bookshester  and Sol
                  Rosenthal  (incorporated  by reference to Exhibit 4.4 from the
                  Company's  Registration  Statement  No.  333-30185 on Form S-8
                  dated November 13, 1996 (the "November 13, 1996 Form S-8"))
         *10.30   Employee Stock Purchase Plan
                  a        Playboy  Enterprises,  Inc.  Employee  Stock Purchase
                           Plan,  as  amended  and  restated   (incorporated  by
                           reference  to  Exhibit  10.2 from the March 31,  1997
                           Form 10-Q)
                  b        Amendment to Playboy Enterprises, Inc. Employee Stock
                           Purchase Plan, as amended and restated  (incorporated
                           by  reference  to Exhibit 10.4 from the June 30, 1999
                           Form 10-Q)
         *10.31   Selected Employment, Termination and Other Agreements
                  a        Playboy   Enterprises,   Inc.   Severance   Agreement
                           (incorporated  by reference to Exhibit  10.4(vv) from
                           the 1991 Form 10-K)
                  b        Employment  Agreement  dated  May  21,  1992  between
                           Playboy   Enterprises,   Inc.  and  Anthony  J.  Lynn
                           (incorporated by reference to Exhibit  10.4(bbb) from
                           the 1992 Form 10-K)
                  c        Amendment   dated  August  15,  1996   regarding  the
                           Employment  Agreement  dated  May  21,  1992  between
                           Playboy   Enterprises,   Inc.  and  Anthony  J.  Lynn
                           (incorporated  by reference to Exhibit  10.25(i) from
                           the 1996 Form 10-K)
                  d        Agreement   dated   October  16,  1996  amending  the
                           Employment  Agreement  dated  May  21,  1992  between
                           Playboy Enterprises, Inc. and Anthony J. Lynn
                  e        Playboy Enterprises, Inc. Incentive Compensation Plan
                           for Anthony J. Lynn
                  f        Letter  Agreement  dated  April  18,  1997  regarding
                           employment of Linda Havard
                  (items (d) through (f)  incorporated  by reference to Exhibits
                  10.3(a),  (b) and (f),  respectively,  from the March 31, 1997
                  Form 10-Q)
                  g        Letter  Agreement  dated September 25, 1997 regarding
                           employment of Helen Isaacson
                  h        Letter  Agreement  dated September 26, 1997 regarding
                           employment  of  Garry  Saunders
                  (items  (g) and (h)  incorporated  by  reference  to  Exhibits
                  10.5(a) and (b),  respectively,  from the  September  30, 1997
                  Form 10-Q)

                                       57
<PAGE>

                  i        Letter  Agreement  dated  January 25, 1999  regarding
                           employment  of  Alex  Mironovich   (incorporated   by
                           reference   to  Exhibit   10.1  from  the   Company's
                           quarterly  report on Form 10-Q for the quarter  ended
                           March 31, 1999 (the "March 31, 1999 Form 10-Q"))
                  j        1999-2000  Special  Incentive/Bonus  Plans  for Garry
                           Saunders

         21       Subsidiaries

         23.1     Consent of PricewaterhouseCoopers LLP

         23.2     Consent of Deloitte & Touche LLP

         27       Financial Data Schedule

         99       Playboy  TV   International,   LLC  Joint  Venture   financial
                  statements for the period ended December 31, 1999
- --------------
*       Indicates management compensation plan
#       Certain  information  omitted  pursuant  to a request  for  confidential
        treatment  filed  separately  with and  granted  by the  Securities  and
        Exchange Commission (the "SEC")

(d)     Financial Statement Schedules

        See Item 14(a) above


                                       58
<PAGE>



                                   SIGNATURES

       Pursuant  to the  requirements  of Section 13 or 15(d) of the  Securities
Exchange Act of 1934, the registrant has duly caused this report to be signed on
its behalf by the undersigned thereunto duly authorized.

                                       PLAYBOY ENTERPRISES, INC.


March 30, 2000                         By s/Linda Havard
                                          --------------------------------------
                                          Linda G. Havard
                                          Executive Vice President,
                                          Finance and Operations,
                                          and Chief Financial Officer
                                          (Authorized Officer)

       Pursuant to the requirements of the Securities Exchange Act of 1934, this
report  has  been  signed  below  by the  following  persons  on  behalf  of the
registrant and in the capacities and on the dates indicated.


s/Christie Hefner                                                 March 30, 2000
- ----------------------------------------------
Christie Hefner
Chairman of the Board,
Chief Executive Officer and Director
(Principal Executive Officer)

s/Richard S. Rosenzweig                                           March 30, 2000
- ----------------------------------------------
Richard S. Rosenzweig
Executive Vice President and Director

s/Dennis S. Bookshester                                           March 30, 2000
- ----------------------------------------------
Dennis S. Bookshester
Director

s/David I. Chemerow                                               March 30, 2000
- ----------------------------------------------
David I. Chemerow
Director

s/Donald G. Drapkin                                               March 30, 2000
- ----------------------------------------------
Donald G. Drapkin
Director

s/Sol Rosenthal                                                   March 30, 2000
- ----------------------------------------------
Sol Rosenthal
Director

s/Sir Brian Wolfson                                               March 30, 2000
- ----------------------------------------------
Sir Brian Wolfson
Director

s/Linda Havard                                                    March 30, 2000
- ----------------------------------------------
Linda G. Havard
Executive Vice President,
Finance and Operations,
and Chief Financial Officer
(Principal Financial and
Accounting Officer)

                                       59
<PAGE>
                                  EXHIBIT INDEX

All agreements listed below may have additional exhibits which are not attached.
All such exhibits are  available  upon request,  provided the  requesting  party
shall pay a fee for copies of such  exhibits,  which fee shall be limited to the
Company's reasonable expenses incurred in furnishing these documents.

                                                                    Sequentially
Exhibit                                                                 Numbered
Number            Description                                               Page
- ------   --------------------------------------------------------------    -----
2.1      Agreement and Plan of Merger, dated as of May 29, 1998, by and
         among Playboy  Enterprises,  Inc., New Playboy,  Inc., Playboy
         Acquisition   Corp.,   Spice   Acquisition   Corp.  and  Spice
         Entertainment  Companies,  Inc.  (incorporated by reference to
         Exhibit  2.1 from the  Company's  Registration  Statement  No.
         333-68139 on Form S-4 dated December 1, 1998 (the "December 1,
         1998 Form S-4"))

2.2      Amendment, dated as of November 16, 1998, to the Agreement and
         Plan of Merger by and among  Playboy  Enterprises,  Inc.,  New
         Playboy,  Inc.,  Playboy  Acquisition Corp., Spice Acquisition
         Corp. and Spice Entertainment Companies, Inc. (incorporated by
         reference to Exhibit 2.2 from the December 1, 1998 Form S-4)

2.3      Amendment, dated as of February 26, 1999, to the Agreement and
         Plan of Merger by and among  Playboy  Enterprises,  Inc.,  New
         Playboy,  Inc.,  Playboy  Acquisition Corp., Spice Acquisition
         Corp. and Spice Entertainment Companies, Inc. (incorporated by
         reference  to Exhibit 2.1 from the Current  Report on Form 8-K
         dated March 9, 1999 (the "March 9, 1999 Form 8-K"))

3.1      Amended  and  Restated  Certificate  of  Incorporation  of the
         Company  (incorporated  by  reference  to Exhibit 3.1 from the
         Current  Report on Form 8-K dated  March 15,  1999 (the "March
         15, 1999 Form 8-K"))

3.2      Certificate   of   Amendment   of  the  Amended  and  Restated
         Certificate of Incorporation  of the Company,  dated March 15,
         1999  (incorporated by reference to Exhibit 3.2 from the March
         15, 1999 Form 8-K)

3.3      Certificate   of   Amendment   of  the  Amended  and  Restated
         Certificate of Incorporation  of the Company,  dated March 15,
         1999  (incorporated by reference to Exhibit 3.3 from the March
         15, 1999 Form 8-K)

3.4      Amended and Restated  Bylaws of the Company  (incorporated  by
         reference to Exhibit 3.4 from the March 15, 1999 Form 8-K)

#10.1    Playboy  Magazine  Printing and Binding  Agreement dated as of
         October  22,  1997  between  Playboy  Enterprises,   Inc.  and
         Quad/Graphics, Inc. (incorporated by reference to Exhibit 10.4
         from the Company's  transition  period report on Form 10-K for
         the six months ended December 31, 1997 (the "Transition Period
         Form 10-K"))

10.2     Playboy  Magazine  Distribution  Agreement dated as of July 2,
         1999 between Playboy  Enterprises,  Inc. and Warner  Publisher
         Services, Inc. (incorporated by reference to Exhibit 10.4 from
         the  Company's  quarterly  report on Form 10-Q for the quarter
         ended September 30, 1999 (the "September 30, 1999 Form 10-Q"))

10.3     Playboy Magazine Subscription Fulfillment Agreement

         a        July 1, 1987  agreement  between  Communication  Data
                  Services,   Inc.   and  Playboy   Enterprises,   Inc.
                  (incorporated  by reference to Exhibit  10.12(a) from
                  the Company's annual report on Form 10-K for the year
                  ended June 30, 1992 (the "1992 Form 10-K"))
         b        Amendment   dated   as  of  June  1,   1988  to  said
                  Fulfillment  Agreement  (incorporated by reference to
                  Exhibit  10.12(b) from the Company's annual report on
                  Form 10-K for the year ended June 30, 1993 (the "1993
                  Form 10-K"))
         c        Amendment   dated   as  of  July  1,   1990  to  said
                  Fulfillment  Agreement  (incorporated by reference to
                  Exhibit  10.12(c) from the Company's annual report on
                  Form 10-K for the year ended June 30, 1991 (the "1991
                  Form 10-K"))
         d        Amendment   dated   as  of  July  1,   1996  to  said
                  Fulfillment  Agreement  (incorporated by reference to
                  Exhibit  10.5(d) from the Company's  annual report on
                  Form 10-K for the year ended June 30, 1996 (the "1996
                  Form 10-K"))
         #e       Amendment  dated  July 7,  1997  to said  Fulfillment
                  Agreement   (incorporated  by  reference  to  Exhibit
                  10.6(e) from the Transition Period Form 10-K)

10.4     Transponder  Lease  Agreement  dated as of  December  31, 1992
         between Playboy Entertainment Group, Inc. and General Electric
         Capital Corporation (incorporated by reference to Exhibit 10.3

                                      60
<PAGE>

         from  the  Company's  quarterly  report  on Form  10-Q for the
         quarter ended  December 31, 1992 (the  "December 31, 1992 Form
         10-Q"))

@10.5    Agreement for Compressed  Transponder Services effective as of    68-72
         March 15, 1999 between Califa  Entertainment  Group,  Inc. and
         Playboy Entertainment Group, Inc.

10.6     Distribution  License to Exploit Home Video  Rights  effective
         October 1, 1991 between  Playboy Video  Enterprises,  Inc. and
         Uni Distribution  Corp.  (incorporated by reference to Exhibit
         10.16 from the 1991 Form 10-K)

10.7     Distribution  Agreement between Playboy  Entertainment  Group,
         Inc. and Universal  Music & Video  Distribution  (formerly Uni
         Distribution  Corp.) regarding  licensing and sale of domestic
         home video product
         a        Agreement dated as of March 24, 1995 (incorporated by
                  reference to Exhibit 10.8 from the  Company's  annual
                  report on Form 10-K for the year ended June 30,  1995
                  (the "1995 Form 10-K"))
         b        Amendment to March 24, 1995 agreement  dated February
                  28, 1997  (incorporated  by reference to Exhibit 10.6
                  from the Company's  quarterly report on Form 10-Q for
                  the quarter ended March 31, 1997 (the "March 31, 1997
                  Form 10-Q"))
         #c       Agreement  dated  June  5,  1998   (incorporated   by
                  reference   to  Exhibit   10.1  from  the   Company's
                  quarterly  report on Form 10-Q for the quarter  ended
                  June 30, 1998 (the "June 30, 1998 Form 10-Q"))

#10.8    Program  Supply  Agreement  between  SEI Inc ApS and SEI 1 ApS
         dated June 30, 1999 (incorporated by reference to Exhibit 10.2
         from  the  Company's  quarterly  report  on Form  10-Q for the
         quarter ended June 30, 1999 (the "June 30, 1999 Form 10-Q"))

10.9     Agreements  between  Playboy  Entertainment  Group,  Inc.  and
         Bloomfield    Mercantile   Inc.    related   to   establishing
         international networks in Latin America, Spain and Portugal
         #a       Agreement outline as of March 29, 1996
         #b       Letter agreement dated January 13, 1997
         (items  (a) and (b)  incorporated  by  reference  to  Exhibits
         10.4(a)  and (b),  respectively,  from the March 31, 1997 Form
         10-Q)

#10.10   Operating Agreement for Playboy TV International, LLC dated as
         of August 31, 1999 between Playboy  Entertainment  Group, Inc.
         and  Victoria  Springs   Investments  Ltd.   (incorporated  by
         reference  to Exhibit  10.1 from the  September  30, 1999 Form
         10-Q)

#10.11   Program Supply  Agreement  dated as of August 31, 1999 between
         Playboy  Entertainment  Group,  Inc., Playboy TV International
         LLC and PTV U.S.,  LLC  (incorporated  by reference to Exhibit
         10.2 from the September 30, 1999 Form 10-Q)

#10.12   Trademark  License  Agreement  dated  as of  August  31,  1999
         between Playboy Enterprises International, Inc. and Playboy TV
         International,  LLC (incorporated by reference to Exhibit 10.3
         from the September 30, 1999 Form 10-Q)

10.13    Distribution  Agreements between Playboy  Entertainment Group,
         Inc.,  Orion Home Video and  Metro-Goldwyn-Mayer  Studios Inc.
         regarding the  distribution of certain home video programs and
         product
         a        Agreement  dated  June  27,  1996   (incorporated  by
                  reference to Exhibit 10.12 from the 1996 Form 10-K)
         b        First Amendment to June 27, 1996 agreement dated July
                  29, 1996  (incorporated  by reference to Exhibit 10.7
                  from the March 31, 1997 Form 10-Q)
         #c       Second  Amendment  to June 27, 1996  agreement  dated
                  December  31,  1997  (incorporated  by  reference  to
                  Exhibit  10.18(c)  from the  Transition  Period  Form
                  10-K)

10.14    Letter  Agreement  dated as of January 5, 1998 between Playboy
         Entertainment Group, Inc. and Metro-Goldwyn-Mayer Studios Inc.
         in reference to Metro-Goldwyn-Mayer Studios Inc. assuming full
         right,  power and  authority  over  certain  distribution  and
         production agreements on behalf of other parties (incorporated
         by reference to Exhibit 10.19 from the Transition  Period Form
         10-K)

                                       61
<PAGE>

10.15    Affiliation  Agreement  between Playboy  Entertainment  Group,
         Inc. and DirecTV, Inc. regarding the satellite distribution of
         Playboy TV
         a        Agreement dated November 15, 1993
         b        First  Amendment to November 15, 1993 agreement dated
                  as of April 19, 1994
         c        Second Amendment to November 15, 1993 agreement dated
                  as  of  July  26,  1995
         (items (a), (b) and (c)  incorporated by reference to Exhibits
         10.13(a), (b) and (c), respectively, from the 1996 Form 10-K)
         #d       Third  Amendment to November 15, 1993 agreement dated
                  August 26, 1997 (incorporated by reference to Exhibit
                  10.3 from the Company's quarterly report on Form 10-Q
                  for  the  quarter  ended   September  30,  1997  (the
                  "September 30, 1997 Form 10-Q"))
         #e       Fourth Amendment to November 15, 1993 agreement dated
                  March 15, 1999  (incorporated by reference to Exhibit
                  10.1 from the June 30, 1999 Form 10-Q)

#10.16   DBS  License  Agreement  dated April 1, 1997  between  Playboy
         Entertainment   Group,  Inc.  and  PrimeStar  Partners,   L.P.
         regarding  the  satellite  distribution  of  Playboy TV or any
         other  service mark that retains a Playboy Mark  (incorporated
         by  reference  to Exhibit  10.1 from the  Company's  quarterly
         report on Form 10-Q for the quarter  ended March 31, 1998 (the
         "March 31, 1998 Form 10-Q"))

10.17    Product License Agreements between Playboy  Enterprises,  Inc.
         and Chaifa Investment, Limited
         a        Agreement  dated  September  26, 1989  related to the
                  Hong Kong territory
         b        Agreement dated March 4, 1991 related to the People's
                  Republic of China territory
         c        Amendment dated July 21, 1992 related to the March 4,
                  1991 agreement
         d        Amendment  dated  August  17,  1993  related  to  the
                  agreements dated September 26, 1989 and March 4, 1991
         e        Amendment  dated  January  23,  1996  related  to the
                  agreements dated September 26, 1989 and March 4, 1991
         (items (a) through (e)  incorporated  by reference to Exhibits
         10.16(a) through (e), respectively, from the 1996 Form 10-K)
         f        Amendment   dated  May  12,   1997   related  to  the
                  agreements dated September 26, 1989 and March 4, 1991
                  (incorporated  by reference to Exhibit  10.18(f) from
                  the Company's annual report on Form 10-K for the year
                  ended June 30, 1997 (the "1997 Form 10-K"))

10.18    Credit Agreement
         a        Credit  Agreement,  dated as of  February  26,  1999,
                  among New Playboy,  Inc.,  PEI  Holdings,  Inc.,  the
                  Lenders  named in this Credit  Agreement,  ING (U.S.)
                  Capital LLC, as Syndication  Agent, and Credit Suisse
                  First Boston, as Administrative  Agent, as Collateral
                  Agent and as Issuing Bank
         b        Subsidiary Guarantee Agreement, dated as of March 15,
                  1999,   among   certain   subsidiaries   of   Playboy
                  Enterprises,  Inc. and Credit Suisse First Boston, as
                  Collateral Agent
         c        Indemnity,  Subrogation and  Contribution  Agreement,
                  dated   as  of  March   15,   1999,   among   Playboy
                  Enterprises,  Inc., PEI Holdings, Inc., certain other
                  subsidiaries of Playboy Enterprises, Inc., and Credit
                  Suisse First Boston, as Collateral Agent
         d        Pledge  Agreement,  dated as of March 15, 1999, among
                  Playboy  Enterprises,   Inc.,  PEI  Holdings,   Inc.,
                  certain other  subsidiaries  of Playboy  Enterprises,
                  Inc.,  and Credit Suisse First Boston,  as Collateral
                  Agent
         e        Security Agreement, dated as of March 15, 1999, among
                  Playboy  Enterprises,   Inc.,  PEI  Holdings,   Inc.,
                  certain other  subsidiaries  of Playboy  Enterprises,
                  Inc.,  and Credit Suisse First Boston,  as Collateral
                  Agent
         (items   (a) through (e) incorporated by reference to Exhibits
         10.21(a) through (e), respectively,  from the Company's annual
         report on Form 10-K for the year ended  December 31, 1998 (the
         "1998 Form  10-K"))
        @f        First Amendment to February 26, 1999 Credit Agreement    73-76
                  dated as of June 14, 1999
        @g        Second   Amendment   to  February   26,  1999  Credit    77-89
                  Agreement dated as of January 31, 2000

                                       62
<PAGE>
10.19    Playboy  Mansion  West Lease  Agreement,  as amended,  between
         Playboy Enterprises, Inc. and Hugh M. Hefner
         a        Letter of Interpretation of Lease
         b        Agreement of lease
         (items  (a) and (b)  incorporated  by  reference  to  Exhibits
         10.3(a) and (b), respectively, from the 1991 Form 10-K)
         c        Amendment to lease  agreement dated as of January 12,
                  1998  (incorporated by reference to Exhibit 10.2 from
                  the March 31, 1998 Form 10-Q)

10.20    Los Angeles Offices Lease Documents
         a        Office  lease  dated  as of  July  25,  1991  between
                  Playboy Enterprises, Inc. and Beverly Mercedes Place,
                  Ltd.  (incorporated  by reference to Exhibit  10.6(c)
                  from the 1991 Form 10-K)
         b        Amendment to July 25, 1991 lease dated June 26, 1996
         c        Amendment to July 25, 1991 lease dated  September 12,
                  1996
         (items  (b) and (c)  incorporated  by  reference  to  Exhibits
         10.19(b)  and (c),  respectively,  from the 1996 Form  10-K)
         d        Office  lease  dated  January  6, 1999  between  5055
                  Wilshire Limited Partnership and Playboy Enterprises,
                  Inc.  (incorporated  by reference to Exhibit 10.24(d)
                  from the 1998 Form 10-K)

10.21    Chicago Office Lease Documents
         a        Office  Lease  dated  April  7,  1988 by and  between
                  Playboy  Enterprises,  Inc. and LaSalle National Bank
                  as Trustee  under Trust No. 112912  (incorporated  by
                  reference to Exhibit 10.7(a) from the 1993 Form 10-K)
         b        First  Amendment to April 7, 1988 lease dated October
                  26,  1989   (incorporated  by  reference  to  Exhibit
                  10.15(b) from the 1995 Form 10-K)
         c        Second Amendment to April 7, 1988 lease dated June 1,
                  1992  (incorporated by reference to Exhibit 10.1 from
                  the December 31, 1992 Form 10-Q
         d        Third  Amendment  to April 7, 1988 lease dated August
                  30,  1993   (incorporated  by  reference  to  Exhibit
                  10.15(d) from the 1995 Form 10-K)
         e        Fourth  Amendment to April 7, 1988 lease dated August
                  6,  1996   (incorporated   by  reference  to  Exhibit
                  10.20(e) from the 1996 Form 10-K)
         f        Fifth  Amendment  to April 7, 1988 lease  dated March
                  19, 1998  (incorporated  by reference to Exhibit 10.3
                  from the March 31, 1998 Form 10-Q)

10.22    New York Office Lease  Agreement dated August 11, 1992 between
         Playboy   Enterprises,   Inc.  and   Lexington   Building  Co.
         (incorporated  by reference  to Exhibit  10.9(b) from the 1992
         Form 10-K)

10.23    Itasca Warehouse Lease Documents
         a        Agreement  dated  as of  September  6,  1996  between
                  Centerpoint   Properties   Corporation   and  Playboy
                  Enterprises,   Inc.  (incorporated  by  reference  to
                  Exhibit 10.23 from the 1996 Form 10-K)
         b        Amendment  to  September  6, 1996 lease dated June 1,
                  1997  (incorporated  by reference to Exhibit 10.25(b)
                  from the 1997 Form 10-K)

*10.24   Selected Company Remunerative Plans
         a        Executive  Protection  Program  dated  March 1,  1990
                  (incorporated  by reference to Exhibit  10.18(c) from
                  the 1995 Form 10-K)
         b        Amended and Restated  Deferred  Compensation Plan for
                  Employees effective January 1, 1998
         c        Amended and Restated  Deferred  Compensation Plan for
                  Board of Directors' effective January 1, 1998
         (items  (b) and (c)  incorporated  by  reference  to  Exhibits
         10.2(a)  and (b),  respectively,  from the June 30,  1998 Form
         10-Q)

*10.25   1989 Option Plan
         a        Playboy Enterprises,  Inc. 1989 Stock Option Plan, as
                  amended, For Key Employees (incorporated by reference
                  to Exhibit 10.4(mm) from the 1991 Form 10-K)

                                       63
<PAGE>
         b        Playboy Enterprises, Inc. 1989 Stock Option Agreement
         c        Letter  dated July 18,  1990  pursuant to the June 7,
                  1990 recapitalization regarding adjustment of options
         (items  (b) and (c)  incorporated  by  reference  to  Exhibits
         10.19(c)  and (d),  respectively,  from the 1995 Form  10-K) d
         Consent  and   Amendment   regarding   the  1989  Option  Plan
         (incorporated  by reference to Exhibit  10.4(aa) from the 1991
         Form 10-K)

*10.26   1991 Directors' Plan
         a        Playboy  Enterprises,  Inc. 1991 Non-Qualified  Stock
                  Option Plan for Non-Employee Directors, as amended
         b        Playboy  Enterprises,  Inc. 1991 Non-Qualified  Stock
                  Option Agreement for Non-Employee Directors
                  (items  (a)  and (b)  incorporated  by  reference  to
                  Exhibits  10.4(rr) and (nn),  respectively,  from the
                  1991 Form 10-K)

*10.27   1995 Stock Incentive Plan
         a        Amended and Restated Playboy  Enterprises,  Inc. 1995
                  Stock  Incentive Plan  (incorporated  by reference to
                  Exhibit 10.3 from the June 30, 1999 Form 10-Q)
         b        Form of  Non-Qualified  Stock  Option  Agreement  for
                  Non-Qualified  Stock  Options  which  may be  granted
                  under the Plan
         c        Form  of  Incentive   Stock  Option   Agreement   for
                  Incentive  Stock  Options  which may be granted under
                  the Plan
         d        Form of Restricted  Stock  Agreement  for  Restricted
                  Stock issued under the Plan
         (items (b), (c) and (d)  incorporated by reference to Exhibits
         4.3,   4.4  and  4.5,   respectively,   from   the   Company's
         Registration  Statement  No.  33-58145 on Form S-8 dated March
         20, 1995 (the "March 20, 1995 Form S-8"))
         e        Form of Section 162(m) Restricted Stock Agreement for
                  Section 162(m) Restricted Stock issued under the Plan
                  (incorporated  by reference  to Exhibit  10.1(e) from
                  the 1997 Form 10-K)

*10.28   1997 Directors' Plan
         a        1997  Equity  Plan  for  Non-Employee   Directors  of
                  Playboy Enterprises,  Inc., as amended  (incorporated
                  by reference to Exhibit  10.3(a) from the  Transition
                  Period Form 10-K)
         b        Form of Restricted  Stock  Agreement  for  Restricted
                  Stock   issued  under  the  Plan   (incorporated   by
                  reference to Exhibit  10.1(b) from the  September 30,
                  1997 Form 10-Q)

*10.29   Form  of  Nonqualified   Option   Agreement   between  Playboy
         Enterprises,  Inc. and each of Dennis S.  Bookshester  and Sol
         Rosenthal  (incorporated  by reference to Exhibit 4.4 from the
         Company's  Registration  Statement  No.  333-30185 on Form S-8
         dated November 13, 1996 (the "November 13, 1996 Form S-8"))

*10.30   Employee Stock Purchase Plan
         a        Playboy  Enterprises,  Inc.  Employee  Stock Purchase
                  Plan,  as  amended  and  restated   (incorporated  by
                  reference  to  Exhibit  10.2 from the March 31,  1997
                  Form 10-Q)
         b        Amendment to Playboy Enterprises, Inc. Employee Stock
                  Purchase Plan, as amended and restated  (incorporated
                  by  reference  to Exhibit 10.4 from the June 30, 1999
                  Form 10-Q)

*10.31   Selected Employment, Termination and Other Agreements
         a        Playboy   Enterprises,   Inc.   Severance   Agreement
                  (incorporated  by reference to Exhibit  10.4(vv) from
                  the 1991 Form 10-K)
         b        Employment  Agreement  dated  May  21,  1992  between
                  Playboy   Enterprises,   Inc.  and  Anthony  J.  Lynn
                  (incorporated by reference to Exhibit  10.4(bbb) from
                  the 1992 Form 10-K)
         c        Amendment   dated  August  15,  1996   regarding  the
                  Employment  Agreement  dated  May  21,  1992  between
                  Playboy   Enterprises,   Inc.  and  Anthony  J.  Lynn
                  (incorporated  by reference to Exhibit  10.25(i) from
                  the 1996 Form 10-K)

                                       64
<PAGE>
         d        Agreement   dated   October  16,  1996  amending  the
                  Employment  Agreement  dated  May  21,  1992  between
                  Playboy Enterprises, Inc. and Anthony J. Lynn
         e        Playboy Enterprises, Inc. Incentive Compensation Plan
                  for Anthony J. Lynn
         f        Letter  Agreement  dated  April  18,  1997  regarding
                  employment of Linda Havard
         (items (d) through (f)  incorporated  by reference to Exhibits
         10.3(a),  (b) and (f),  respectively,  from the March 31, 1997
         Form 10-Q)
         g        Letter  Agreement  dated September 25, 1997 regarding
                  employment of Helen Isaacson
         h        Letter  Agreement  dated September 26, 1997 regarding
                  employment  of  Garry  Saunders
         (items  (g) and (h)  incorporated  by  reference  to  Exhibits
         10.5(a) and (b),  respectively,  from the  September  30, 1997
         Form 10-Q)
         i        Letter  Agreement  dated  January 25, 1999  regarding
                  employment  of  Alex  Mironovich   (incorporated   by
                  reference   to  Exhibit   10.1  from  the   Company's
                  quarterly  report on Form 10-Q for the quarter  ended
                  March 31, 1999 (the "March 31, 1999 Form 10-Q"))
        @j        1999-2000  Special  Incentive/Bonus  Plans  for Garry    90-91
                  Saunders

        @21       Subsidiaries                                                92

        @23.1     Consent of PricewaterhouseCoopers LLP                       93

        @23.2     Consent of Deloitte & Touche LLP                            94

        @27       Financial Data Schedule                                     95

        @99       Playboy  TV   International,   LLC  Joint
                  Venture   financial statements for the period
                  ended December 31, 1999                                 96-108
- --------------
*       Indicates management compensation plan
#       Certain  information  omitted  pursuant  to a request  for  confidential
        treatment  filed  separately  with and  granted  by the  Securities  and
        Exchange Commission (the "SEC")
@       Filed herewith


                                       65
<PAGE>


                        REPORT OF INDEPENDENT ACCOUNTANTS
                         ON FINANCIAL STATEMENT SCHEDULE



To the Shareholders and Board of Directors
Playboy Enterprises, Inc.

       Our  report  on  the   consolidated   financial   statements  of  Playboy
Enterprises,  Inc. and its Subsidiaries is included on page 51 of this Form 10-K
Annual Report.  In connection with our audits of such financial  statements,  we
have also audited the related financial  statement  schedule listed in the index
on page 53 of this Form 10-K Annual Report.

       In our opinion,  the financial statement schedule referred to above, when
considered  in  relation  to the basic  financial  statements  taken as a whole,
presents  fairly,  in all  material  respects,  the  information  required to be
included therein.

PricewaterhouseCoopers LLP

Chicago, Illinois
March 30, 2000




                                       66
<PAGE>
<TABLE>
<CAPTION>




                   PLAYBOY ENTERPRISES, INC. AND SUBSIDIARIES
                                   SCHEDULE II
                        VALUATION AND QUALIFYING ACCOUNTS
                                 (in thousands)
- ---------------------------------------------------------------------------------------------------------------------------
              COLUMN A                     COLUMN B                    COLUMN C                 COLUMN D         COLUMN E
- ---------------------------------------------------------------------------------------------------------------------------
                                                                      Additions
                                                            ----------------------------
                                           Balance at        Charged to      Charged to                          Balance at
                                            Beginning         Cost and          Other                                End
                  Description              of Period          Expenses        Accounts         Deductions        of Period
- ----------------------------------------  -----------       -----------      -----------       ----------       -----------
Allowance deducted in the balance sheet
  from the asset to which it applies:
<S>                                       <C>               <C>              <C>               <C>              <C>

Fiscal Year Ended December 31, 1999:
  Allowance for doubtful accounts         $     6,349       $     1,920      $   11,670(a)     $    1,969(b)    $    17,970
                                          ===========       ===========      ===========       ==========       ===========

  Allowance for returns                   $    21,644       $         -      $   56,024(c)     $   56,373(d)    $    21,295
                                          ===========       ===========      ==========        ==========       ===========

  Deferred tax asset valuation allowance  $    15,438       $         -      $      439(e)     $        -       $    15,877
                                          ===========       ===========      ==========        ==========       ===========

Fiscal Year Ended December 31, 1998:

  Allowance for doubtful accounts         $     4,467       $     2,371      $    1,810(a)     $    2,299(b)    $     6,349
                                          ===========       ===========      ==========        ==========       ===========

  Allowance for returns                   $    27,187       $         -      $   58,880(c)     $   64,423(d)    $    21,644
                                          ===========       ===========      ==========        ==========       ===========

  Deferred tax asset valuation allowance  $    16,504       $         -      $        -        $    1,066(e)    $    15,438
                                          ===========       ===========      ==========        ==========       ===========

Six-Month Transition Period
  Ended December 31, 1997:

  Allowance for doubtful accounts         $     3,882       $     1,053      $      702(a)     $    1,170(b)    $     4,467
                                          ===========       ===========      ==========        ==========       ===========

  Allowance for returns                   $    22,747       $         -      $   32,774(c)     $   28,334(d)    $    27,187
                                          ===========       ===========      ==========        ==========       ===========

  Deferred tax asset valuation allowance  $    15,870       $         -      $      634(e)     $        -       $    16,504
                                          ===========       ===========      ==========        ==========       ===========

Fiscal Year Ended June 30, 1997:

  Allowance for doubtful accounts         $     3,009       $     1,241      $    1,522(a)     $    1,890(b)    $     3,882
                                          ===========       ===========      ==========        ==========       ===========

  Allowance for returns                   $    21,939       $         -      $   64,197(c)     $   63,389(d)    $    22,747
                                          ===========       ===========      ==========        ==========       ===========

  Deferred tax asset valuation allowance  $    27,971       $         -      $    1,385(e)     $   13,486(f)    $    15,870
                                          ===========       ===========      ==========        ==========       ===========
<FN>

Notes:

(a)      Represents  primarily  a $10,300  net  provision  charged  to  goodwill
         related to the Spice  acquisition  in fiscal year 1999,  and provisions
         for unpaid subscriptions charged to net revenues.
(b)      Represents uncollectible accounts less recoveries.
(c)      Represents  provisions charged to net revenues for estimated returns of
         Playboy magazine,  other domestic publishing products and domestic home
         videos.
(d)      Represents settlements on provisions previously recorded.
(e)      Represents the unrealizable portion of the change in the gross deferred
         tax asset.
(f)      Represents a federal income tax benefit  resulting from a change in the
         realizability of the gross deferred tax asset.
</FN>
</TABLE>
                                       67


                                  AGREEMENT FOR
                         COMPRESSED TRANSPONDER SERVICES

      THIS SERVICES AGREEMENT (the "Agreement") is made and entered into
effective as of March 15, 1999 and between Califa Entertainment Group, Inc.,
("Califa"), and Playboy Entertainment Group, Inc. ("Playboy"). (Califa and
Playboy are together referred to as the "Parties".)

RECITALS

         WHEREAS, pursuant to a Transponder Service Agreement between Califa and
Loral Skynet ("Loral") dated February 8, 1998 (the "Loral Agreement") Califa
obtained transponder services on fully-protected transponder 5 (the
"Transponder") of the C-Band Telstar 5 satellite.

      WHEREAS, the Service agreement shall not become effective until the
closing of that certain merger between Playboy Enterprises, Inc. and Spice
Entertainment Companies, Inc. ("Spice") (the "Closing").

      WHEREAS, pursuant to Satellite Services Agreements, one between Califa and
Directrix, Inc. ("Directrix"), and the other between Playboy and Directrix,
Directrix shall, among other things, digitally compress the analog transponder
signal into multiple digital streams (the "Mandatory Services Agreements")

      WHEREAS, the Mandatory Services Agreements shall not become effective
until the Closing.

      WHEREAS, The Transponder signal shall be compressed into four (4) digital
steams, of which Playboy shall utilize three (3) streams and Califa shall
utilize one (1) stream, and Playboy and Califa shall share one (1) spare stream.
The parties intend to add additional capacity commencing at or about June 1,1999
that will increase the total channel capacity to eight (8) channels. Playboy
shall utilize four (4) of such eight (8) channels, and Califa shall utilize two
(2) of such eight (8) channels, and Playboy and Califa shall each have one (1)
spare stream exclusively. Playboy shall be solely entitled to any additional
capacity added thereafter.

      WHEREAS, it shall be a condition precedent to the effectiveness of this
Agreement that the Closing occur.

      NOW THEREFORE, in consideration of the foregoing and of the mutual
covenants and agreements hereinafter set forth, the Parties hereby agree as
follows:

1. Provision of Services. Califa hereby agrees to provide 24 hour a day
transponder services to Playboy for digitally compressed television channels on
the Transponder (such services are referred to as the "Compressed Transponder
Services").

2. Term. The Compressed Transponder Services shall be effective simultaneously
with the Loral Agreement and shall continue up to and including the termination
date of the Loral Agreement with Loral (the "Term"), unless terminated earlier
as provided herein.

3. Service Fees; Option for Additional Services.

      3.1 Playboy shall pay service fees ("Fee") to Califa during the Term for
the Compressed Transponder Services of Seventy-Two Thousand, Five Hundred
Dollars ($72,500) payable monthly to Califa, prorated for any period of less
than a month. Fees shall be payable five days in advance of each month during
the Term. Playboy may, at its sole discretion, opt to increase the

<PAGE>

channel capacity on the Transponder, in which case Playboy agrees to solely bear
such cost, as well as the cost of any additional capacity thereafter, provided
that Playboy shall be entitled to all such additional capacity other than the
one (1) additional stream (bringing Califa's total channel capacity to two
channels) and the one (1) spare stream to be utilized exclusively by Califa, as
mentioned hereinabove. In the event that Playboy opts to not increase channel
capacity, then Califa shall have the right to a second digital stream on the
Transponder commencing no later than June 1, 1999.

      3.2 Califa agrees that it shall not exercise the option to acquire
capacity on an additional transponder pursuant to paragraph 3.1 of the Loral
Agreement without prior written consent from Playboy, and that any additional
capacity acquired on another transponder shall be deemed automatically assigned
to Playboy hereunder. Califa shall, upon Playboy's request, however, exercise
such option. Playboy shall remit to Califa the fees set forth in the Loral
Agreement for any additional capacity.

4. Representations and Warranties.

      4.1 Califa and Playboy each represents and warrants to the other that (i)
each is organized and validly existing under the laws of the State of their
formation, (ii) each has all necessary power and authority to enter into this
Agreement and has taken all requisite corporate action, as appropriate, to
approve the execution, delivery, and performance of this Agreement, and (iii)
this Agreement constitutes a legal, valid, and binding obligation of the Parties
in" accordance with its terms.

      4.2 Califa hereby represents and warrants that the Service Agreement shall
be in full force and effect as of the date of the Closing and Califa has not
received any notices from any third party to the contrary.

5. Limitation of Liability.

      5.1 Neither Party to this Agreement shall be held liable or responsible
for the degradation or failure or any Compressed Transponder Services or
signals, contracts, obligations, or facilities if caused by an act of God,
weather, fire, flood, epidemic, earthquake, casualty, lockout, boycott, strike
or other labor dispute, riot, civil commotion, failure or technical
difficulties, acts of public enemy, enactment, order, rule, or action of any
international, federal, state or local government agency, or instrumentality,
failure of electrical or telephone power transmission lines or facilities, or
any other cause beyond the reasonable control of either Party. Upon the
happening of any of the above-described events, the Parties shall promptly
notify each other of said event and shall thereafter use their best efforts to
perform their obligations pursuant to this Agreement.

      5.2 Except as otherwise provided for in 6.3, both Parties expressly
acknowledge and agree that in no event shall a Party be liable to any third
party whatsoever in contract, tort, or any other theory at law, or in equity,
for any damages of any nature arising out of any breach or alleged breach by
such Party of its obligations under this Agreement, including but not limited
to, the use by Playboy of the Compressed Transponder Service, as provided
herein.

      5.3 Neither party shall, under the foregoing or any other circumstances,
be liable for incidental, consequential or special damages, including, without
limitation, loss of profits or revenues, damage to or loss of personal property
or claim of the other party.

6. Indemnification.


                                       2
<PAGE>

      6.1 Playboy and Califa shall each indemnify, defend and forever hold the
other, its affiliated corporations and other entities, partners, officers,
directors, employees and agents (collectively the "Indemnitees") harmless from
all liabilities, claims, costs, damages and expenses (including without
limitation, reasonable counsel fees of counsel of the applicable party's choice)
(collectively "Claims") of third parties arising from the performance of each
party hereunder, provided that in each case where such indemnification is
sought:

      a) the Indemnitee promptly notifies the other of the Claim to which the
      indemnification relates;

      b) the party giving indemnification rights to the other shall control
      fully any litigation, compromise, settlement or other resolution or
      disposition of such Claim; and

      c) the Indemnitee fully cooperates with the reasonable requests of the
      other party in its defense of such claim.

      6.2. Notwithstanding the above, Playboy's indemnification of Califa will
be valid in the event of a prosecution or claim involving an allegation of
violation of the laws insofar as the content of the any channel for which
Playboy is utilizing the Compressed Transponder services is concerned, only in
the event each of the following conditions is met:

      a) Immediate telephone contact be made with both the General Counsel's
      office of Playboy in Chicago at (312) 751-8000 and Playboy's President in
      Beverly Hills at (310) 246-4000, or other numbers hereafter specified by
      Playboy. Such telephone notification should be immediately followed with a
      letter containing copies of all papers that have been served and giving
      complete information then available regarding the incident.

      b) Playboy shall have the right to approve Califa's choice of counsel and
      to determine in advance the terms of retention.

      c) Playboy will assist in defended actions only and will not be
      responsible in cases where there is any admission of guilt by anyone
      charged with violation of the law as to the content of Service
      programming. Settlement or dismissal of any case will not be allowed,
      except with Playboy's prior written consent.

      d) Actual or prospective parties involved in such prosecution shall make
      no voluntary disclosure regarding support or lack thereof by Playboy under
      this policy.

7. Termination. This agreement shall terminate prior to the expiration of the
Term only in the event that the Loral Agreement is terminated. Califa shall not
have the right to terminate the Loral Agreement for any reason, including for
reasons of Loral's breach, without prior written approval of Playboy. In the
event that any circumstances arise pursuant to the Loral Agreement that allow
Califa to terminate the Agreement, including for Loral's failure to meet the
performance standards set forth therein, Califa shall be obligated to terminate
the Loral Agreement if so requested by Playboy and seek transponder services
from another provider approved by Playboy.

8. General Provisions.

      10.1 Counterparts. This agreement may be executed in one or more
counterpart copies. Each counterpart copy shall constitute an agreement and all
of the counterpart copies shall constitute one fully executed agreement. This
Agreement may be executed on facsimile counterparts. The signature of any party
to any counterpart shall be deemed a signature to, and may be appended to, any
other counterpart.


                                       3
<PAGE>

      10.2 Assignment. Califa may not assign this Agreement without Playboy's
prior written consent. Furthermore, Califa agrees that Playboy shall have the
option, exercisable at any time upon the payment of Five Thousand Dollars
($5,000) consideration, to compel Califa to assign Califa's rights and
obligations under the Loral Agreement (provided Loral consents to such
assignment as provided in the Loral agreement) to a third party designated by
Playboy. In the event Califa's rights and obligations under the Loral agreement
are assigned to another party, this Agreement shall be deemed automatically
assigned by Califa to such other party. Playboy may assign this Agreement
provided prompt notice of such assignment is provided to Califa of such
assignment.

      10.3 Entire Agreement. This Agreement constitutes the entire agreement
between the parties hereto, and may not be modified or changed except in a
writing executed by all parties hereto. This Agreement supersedes any prior
written or oral understanding between the parties. Each party acknowledges that
it is entering into this Agreement in reliance only upon the provisions herein
set forth, and not upon any covenants, representations, warranties or other
considerations not set forth herein.

      10.4 Governing Law. This Agreement shall be governed by and interpreted
under the laws of the State of California.

      10.5 Notices. All notices or other formal communications under this
Agreement must be in writing. They may be sent by personal delivery, facsimile,
prepaid recognized overnight air express delivery or prepaid certified mail,
return receipt requested. The notices and other formal communications should be
sent to the attention of the following persons:

            (a)   Playboy: 9242 Beverly Blvd., 3rd Floor, Beverly Hills, CA
                  90210
                  Attn. Jim English

                  With a copy to: Bill Tillson, 2467 Nalin Drive, Los Angeles,
                  CA 90077

            (b)   Califa: 15500 Erwin Street, Suite 247, Van Nuys, CA 91411;
                  Attn: Steve Hirsch

                  With a copy to: Lipsitz, Green, Gahringer, Roll, Salisbury and
                  Cambria,
                  42 Delaware Avenue, Suite 300, Buffalo, NY 14202
                  Attn: Paul Cambria, Esq.

      10.6 Headings, etc. Paragraph headings are for convenience only. If any
provision of this Agreement is prohibited or unenforceable in any jurisdiction,
the provision shall, as to that jurisdiction only, be ineffective to the extent
of the prohibition or unenforcability without invalidating the remaining
provisions.

      10.7 No Waiver. No waiver of any provision of this Agreement by either
party shall be deemed to be a waiver of any other provision hereof, or of any
subsequent similar breach or default by the other. All remedies hereunder shall
be cumulative and not exclusive.

      10.8 Relationship of Parties. It is expressly understood and agreed that
the execution and performance of this Agreement shall not be construed to create
a relationship between the Parties as partners, joint ventures, or as principal
and agent. Neither Party shall have any authority to bind the other in any
fashion.

      10.9. Severability. In the event any provision or portion of this
Agreement shall be deemed invalid, canceled, or unenforceable, the remaining
rights and obligations of the Parties


                                       4
<PAGE>

under this Agreement shall remain in full force and effect and shall be
construed and enforced accordingly.

      10.10 Confidentiality. Neither Playboy nor Califa shall disclose to any
third party (other than its respective employees, in their capacity as such),
without the other party's written approval, any information with respect to the
terms and provisions of this Agreement except: (i) to the extent necessary to
comply with law or the valid order of a court of competent jurisdiction, in
which event the party making such disclosure shall so notify the other and shall
seek confidential treatment of such information, (ii) as part of its normal
reporting or review procedure to its parent company, its auditors and its
attorneys, provided, however, that such parent company, auditors and attorneys
agree to be bound by the provisions of this paragraph and (iii) in order to
enforce its rights pursuant to this Agreement.

      IN WITNESS WHEREOF, the Parties hereto have caused this Agreement to be
executed by their respective duly authorized officers.


CALIFA ENTERTAINMENT GROUP, INC.

By: /s/ Steven Hirsch
   ----------------------------------

Name: Steven Hirsch
     --------------------------------

Title: President
      -------------------------------

Date: 3/11/99
     --------------------------------


AGREED TO AND ACCEPTED BY:

PLAYBOY ENTERTAINMENT GROUP, INC.

By: /s/ Anthony J. Lynn
   ----------------------------------

Name: Anthony J. Lynn
     --------------------------------

Title: President
      -------------------------------

Date: 3/10/99
     --------------------------------



                        FIRST AMENDMENT dated as of June 14,1999 (this
                  "Amendment") to the Credit Agreement dated as of February 26,
                  1999, among PLAYBOY ENTERPRISES, INC. (formerly known as New
                  Playboy, Inc.), a Delaware corporation (the "Company"), PET
                  HOLDINGS, INC., a Delaware corporation and wholly owned
                  subsidiary of the Company ("PHI"), the Lenders (as defined in
                  Article I thereof), and CREDIT SUISSE FIRST BOSTON, a bank
                  organized under the laws of Switzerland, acting through its
                  New York Branch ("CSFB"), as administrative agent (in such
                  capacity, the "Administrative Agent"), as collateral agent
                  (in such capacity, the "Collateral Agent"), and as issuing
                  bank (in such capacity, the "Issuing Bank").

            A. The Company and PHI have requested that the Lenders enter into
this Amendment to amend certain provisions of the Credit Agreement. The Lenders
are willing to enter into this Amendment, subject to the terms and conditions of
this Amendment.

            B. Capitalized terms used and not otherwise defined herein shall
have the meanings assigned to them in the Credit Agreement.

            Accordingly, in consideration of the agreements, provisions and
consents herein contained, the parties hereto hereby agree as follows:

            SECTION 1. Amendment to Section 1.01 of the Credit Agreement.
Section 1.01 of the Credit Agreement is hereby amended by adding the following
new definitions in their proper alphabetical order:

            "'First Amendment Effective Date' shall mean the date on which each
condition to effectiveness set forth in Section 9 of the First Amendment dated
as of June 14, 1999 to this Agreement has been satisfied."

            "'Option' shall mean a call option the value of which is a function
of the value of the Philadelphia Semiconductor index and the relevant exercise
price."

            "'Options Transactions' shall mean the simultaneous purchase of
approximately 15,000 Options and sale of an equal number of Options, in each
case (a) with the same expiry date, (b) with an exercise price not in excess of
$35 for the initial transaction and not in excess of $40 in any subsequent
transactions, (c) with an exercise price not in excess of $5 less or greater
than that of the offsetting Options for the initial transaction and not in
excess of $10 less or greater than that of the offsetting Options in any
subsequent transactions and (d) in the case of the initial transaction,
purchased or sold at a time when the Philadelphia Semiconductor Index is valued
at not less than $350."

            "'Unhedged Exposure' shall mean that at any time prior to the expiry
of any Options, the Company fails to hold a like number of offsetting Options
meeting all the requirements set forth in the definition of 'Options
Transactions.'"

<PAGE>
                                                                               2


            SECTION 2. Amendment to Section 5.10 of the Credit Agreement.
Section 5.10 of the Credit Agreement is hereby amended by deleting "90th"
therefrom and replacing it with "135th".

            SECTION 3. Amendment to Article V of the Credit Agreement. Article V
of the Credit Agreement is hereby amended by inserting at the end thereof the
following:

            "SECTION 5.12. Payment of Fees and Expenses. Within 30 days after
the First Amendment Effective Date pay to the Administrative Agent all fees and
other amounts due and payable in connection with the First Amendment dated as of
June 14, 1999 to this Agreement, including, to the extent invoiced,
reimbursement or payment of all out-of-pocket expenses."

            SECTION 4. Amendment to Section 6.01 of the Credit Agreement.
Section 6.01 of the Credit Agreement is hereby amended by inserting immediately
following the phrase "under Section 5.10" in clause (f) thereof the following:

            ", incurred as part of the Options Transactions (to the extent such
transactions constitute Hedging Agreements)".

            SECTION 5. Amendment to Section 6.02 of the Credit Agreement.
Section 6.02 of the Credit Agreement is hereby amended by deleting the word
"and" from clause (s) thereof, and by deleting the period at the end of clause
(t) thereof and replacing it with the following:

            "; and (u) the Lien on the Options granted to Bear, Stearns & Co.
Inc. (or one of its Affiliates) pursuant to the OTC Agreement as part of the
Options Transactions."

            SECTION 6. Amendment to Section 6.04 of the Credit Agreement.
Section 6.04 of the Credit Agreement is hereby amended by deleting the word
"and" from clause (p) thereof, and by deleting the period at the end of clause
(q) thereof and replacing it with the following:

            "and (r) during the period of 90 days immediately following the
First Amendment Effective Date, investments by the Company made as part of the
Options Transactions in an aggregate amount not to exceed $20,000,000."

            SECTION 7. Amendment to Article VI of the Credit Agreement. Article
VI of the Credit Agreement is hereby amended by inserting at the end thereof the
following:

            "SECTION 6.18. Unhedged Exposure. Permit at any time Unhedged
Exposure in connection with the Options Transactions."

            SECTION 8. Representations and Warranties. Each of the Company and
PHI hereby represents and warrants to each Lender, on and as of the First
Amendment Effective Date, that:

<PAGE>
                                                                               3


            (a) This Amendment has been duly authorized, executed and delivered
by each of the Company and PHI, and each of this Amendment and the Credit
Agreement as amended by this Amendment constitutes a legal, valid and binding
obligation of each of the Company and PHI, enforceable in accordance with its
terms.

            (b) After giving effect to this Amendment, no Event of Default or
Default will have occurred and be continuing.

            SECTION 9. Conditions to Effectiveness. This Amendment shall become
effective when the following conditions are satisfied:

            (a) The Administrative Agent shall have received counterparts hereof
executed by the Company, PHI and the Required Lenders.

            (b) The Administrative Agent shall have received a certificate,
dated the First Amendment Effective Date and signed by a Financial Officer of
the Company, confirming that after giving effect to this Amendment (i) the
representations and warranties set forth in Article III of the Credit Agreement
are true and correct in all material respects, with the same effect as though
made on and as of the First Amendment Effective Date, except to the extent that
such representations and warranties expressly relate to an earlier date, and
(ii) no Default or Event of Default has occurred and is continuing.

            SECTION 10. Applicable Law. THIS AMENDMENT SHALL BE GOVERNED BY AND
CONSTRUED IN ACCORDANCE WITH THE LAWS OF THE STATE OF NEW YORK.

            SECTION 11. Counterparts. This Amendment may be executed in two or
more counterparts, each of which shall constitute an original but all of which
when taken together shall constitute but one contract.

            IN WITNESS WHEREOF, the parties hereto have caused this Amendment to
be duly executed by their respective authorized officers as of the day and year
first written above.

                                       PLAYBOY ENTERPRISES, INC.
                                       (formerly known as New Playboy, Inc.),


                                       by

                                          /s/ Robert D. Campbell
                                       -----------------------------------------
                                       Name: Robert D. Campbell
                                       Title: V.P., Treasurer

<PAGE>
                                                                              4


                                       PEI HOLDINGS, INC.,


                                       by

                                       /s/ Robert D. Campbell
                                       -----------------------------------------
                                       Name: Robert D. Campbell
                                       Title: Treasurer

                                       CREDIT SUISSE FIRST BOSTON,
                                       individually and as Administrative Agent,
                                       Collateral Agent and Issuing Bank,

                                       by

                                       -----------------------------------------
                                       Name:
                                       Title:

                                       by

                                       -----------------------------------------
                                       Name:
                                       Title:

                                       ING (U.S.) CAPITAL LLC, individually and
                                       as Syndication Agent,

                                       by

                                       -----------------------------------------
                                       Name:
                                       Title:

                                       LASALLE NATIONAL BANK,

                                       by

                                       -----------------------------------------
                                       Name:
                                       Title:

                                       BANK OF AMERICA NATIONAL
                                       TRUST AND SAVINGS ASSOCIATION,

                                       by

                                       -----------------------------------------
                                       Name:
                                       Title:



                        SECOND AMENDMENT dated as of January 31, 2000 (this
                  "Amendment"), to the Credit Agreement dated as of February 26,
                  1999 (the "Credit Agreement"), among PLAYBOY ENTERPRISES,
                  INC., a Delaware corporation (the "Company"), PEI HOLDINGS,
                  INC., a Delaware corporation and wholly owned subsidiary of
                  the Company ("PHI"), the financial institutions from time to
                  time party thereto (the "Lenders") and CREDIT SUISSE FIRST
                  BOSTON, a bank organized under the laws of Switzerland, acting
                  through its New York branch, as administrative agent (in such
                  capacity, the "Administrative Agent"), as collateral agent and
                  as issuing bank.

            A. The parties hereto have entered into the Credit Agreement,
pursuant to which the Lenders have agreed to extend credit to the Borrower (as
defined in the Credit Agreement) on the terms and subject to the conditions set
forth therein.

            B. The Company and PHI have requested that the Lenders agree to
amend certain provisions of the Credit Agreement, and the Lenders are willing,
on the terms and subject to the conditions set forth below, to amend the Credit
Agreement as provided herein.

            C. Capitalized terms used and not otherwise defined herein shall
have the meanings assigned to them in the Credit Agreement.

            Accordingly, in consideration of the mutual agreements herein
contained and other good and valuable consideration, the sufficiency and receipt
of which are hereby acknowledged, the parties hereto hereby agree as follows:

            SECTION 1. Amendment of Credit Agreement. The Credit Agreement is
hereby amended as follows:

            (a) The Table of Contents of the Credit Agreement is hereby amended
(i) by replacing the words "Annual EBITDA" following "SECTION 6.13" with
"[deleted]" and (ii) by inserting at the end of the list of Exhibits to the
Credit Agreement the following:

            "EXHIBIT J Form of Subordination Agreement".

            (b) The table in the definition of "Applicable Percentage" in
Section 1.01 of the Credit Agreement is hereby deleted and replaced with the
following table:

                                                             Eurodollar    ABR
Consolidated Leverage Ratio                                    Spread     Spread
- ---------------------------                                    ------     ------

Category 1
- ----------
Greater than or equal to 5.00 to 1.00                           3.50%      2.50%

Category 2
- ----------
Less than 5.00 to 1.00 but greater than or equal to 4.00 to     3.25%      2.25%

<PAGE>

                                                             Eurodollar    ABR
Consolidated Leverage Ratio                                    Spread     Spread
- ---------------------------                                    ------     ------

1.00

Category 3
- ----------
Less than 4.00 to 1.00 but greater than or equal to 3.00 to     3.00%      2.00%
1.00

Category 4
- ----------
Less than 3.00 to 1.00                                          2.75%      1.75%

            (c) The definition of "Asset Sale" in Section 1.01 of the Credit
Agreement is amended by (i) inserting in clause (vi)(y), after the words "in the
business of the Borrower or the Restricted Subsidiaries within nine months", the
words "(or 36 months, in the case of a Catalog Operations Sale)" and (ii)
inserting in the final sentence thereof, after the words "the aggregate amount
of Net Cash Proceeds", the words "(other than Net Cash Proceeds resulting from a
Catalog Operations Sale)".

            (d) The definition of "Consolidated EBITDA" in Section 1.01 of the
Credit Agreement is amended by (i) deleting therefrom the phrase "(x) the
Playboy International Rights Acquisition Fee for such period," and (ii)
replacing clause (ii) of the last sentence thereof with the following:

            "(ii) following a Catalog Operations Sale, for any four-fiscal
            quarter period that includes a fiscal quarter ending on or prior to
            December 31, 2000, Consolidated EBITDA for such period shall be
            increased by the product of (x) $1,800,000 and (y) a fraction, the
            numerator of which is the number of days in fiscal year 2000
            included in such four-fiscal quarter period which occurred after the
            consummation of the Catalog Operations Sale and the denominator of
            which is three hundred sixty six and (iii) Consolidated EBITDA for
            any period shall be increased by the amount of restructuring costs
            incurred on or after December 1, 1999 in connection with workforce
            reductions to the extent such costs have actually been paid by the
            Company and the Restricted Subsidiaries in such period; provided,
            that any such increase, together with all other increases made in
            the same period or any other period pursuant to this clause (iii),
            shall not exceed $3,000,000 in the aggregate.

            (e) The definition of "Consolidated Fixed Charge Coverage Ratio" in
Section 1.01 of the Credit Agreement is hereby amended by (i) deleting the word
"Adjusted" in clause (i) thereof, (ii) replacing "and" with a comma at the end
of clause (vi) thereof, (iii) inserting, at the end of clause (vii) thereof
before the final parenthetical phrase in such definition, "and (viii) cash
investments in programming during such period", and (iv) changing "(vii)" to
"(viii)" in the final parenthetical phrase thereof.

            (f) The definition of "Playboy Online" is amended by deleting
"Playboy Online, Inc." and replacing such phrase with "Playboy.com, Inc."

            (g) The following definitions are added to Section 1.01 of the
Credit Agreement in their appropriate alphabetical positions:

      "Catalog Operations Sale" shall mean any sale, transfer or other
disposition of all or substantially all of the catalog sales operations
conducted by Critics' Choice Video, Inc. and the

<PAGE>
                                                                               3


assets and property used to conduct such operations (it being understood that
such assets and property include, but are not limited to, leasehold interests of
Playboy Enterprises International, Inc. and the Company used by Critics' Choice
Video, Inc.).

      "SAG Liens" shall mean Liens granted to the Screen Actors Guild by the
Borrower or any Subsidiary in specific items of Product to secure amounts
payable by the Borrower or such Subsidiary to members of the Screen Actors Guild
in respect of the production of such items of Product.

      "Second Amendment Effective Date" shall mean the date on which the
amendments provided for in Section 1 of the Second Amendment dated as of January
31, 2000, to this Agreement become effective.

      "Subordination Agreement" shall mean a subordination agreement
substantially in the form of Exhibit J hereto, together with such other changes
as the Collateral Agent may deem appropriate.

            (h) The following new paragraph (j) is inserted at the end of
Section 2.09 of the Credit Agreement:

            (j) The aggregate Revolving Credit Commitments shall be decreased
      (i) by $5,000,000 on the Second Amendment Effective Date and (ii) by an
      additional $5,000,000 upon the closing of any sale of Equity Interests of
      Playboy Online to a person other than the Company or a Subsidiary
      consisting of an underwritten primary initial public offering (other than
      a public offering pursuant to a registration statement on Form S-8) of the
      common stock of Playboy Online pursuant to an effective registration
      statement filed with the Securities and Exchange Commission in accordance
      with the Securities Act of 1933, as amended (whether alone or in
      connection with a secondary public offering).

            (i) Section 2.13(c) of the Credit Agreement is amended by (A)
deleting from clause (i) thereof the phrase "in an aggregate amount not greater
than $25,000,000", (B) deleting from clause (ii) thereof the phrase "minus the
aggregate Net Cash proceeds of Equity Issuances referred to in the preceding
clause (i)" and (C) inserting in clause (ii) thereof after the words "the
Company and Restricted Subsidiaries that" the phrase ", after subtracting any
such Net Cash Proceeds used to prepay Term Loans on the Second Amendment
Effective Date,".

            (j) Section 2.13(d) of the Credit Agreement is amended by deleting
the date "December 31, 1999" and inserting in its place "December 31, 2000".

            (k) Section 6.02(m) of the Credit Agreement is amended by inserting
the phrase "(including SAG Liens)" after the word "Liens" therein.

            (l) Section 6.04(e) of the Credit Agreement is amended to read as
follows:

<PAGE>
                                                                               4


            "(e) investments in and loans and advances to Playboy Online that
      are (A) made during the fiscal year ended December 31, 1999 and that do
      not exceed $6,500,000 in the aggregate or (B) made after December 31, 1999
      but prior to the initial public offering of Equity Interests of Playboy
      Online and that do not exceed $10,000,000 in the aggregate".

            (m) Section 6.04(j) of the Credit Agreement is amended to read as
follows:

            "(j) investments in and loans and advances to Restricted
      Subsidiaries to procure assets, properties or contract rights to be used
      in gaming operations, but only to the extent such investments, loans and
      advances are made with and do not in the aggregate exceed the cash
      proceeds received by the Borrower from a Catalog Operations Sale to
      persons other than the Company and the Subsidiaries after the Second
      Amendment Effective Date".

            (n) Clause (c) of Section 6.05 of the Credit Agreement is amended by
the insertion at the end thereof of the following proviso:

      "; provided, that a Catalog Operations Sale may be made for consideration
      consisting of cash or publicly-traded Equity Interests in other persons
      and shall not be subject to or included in the computation of such
      $10,000,000 limit".

            (o) The text of Section 6.13 of the Credit Agreement is hereby
replaced with "[deleted]".

            (p) The table appearing in Section 6.14 of the Credit Agreement is
hereby replaced with the following table and text:

                Date                                Ratio
                -----                               -----

                March 31, 2000                      5.95 to 1.00
                June 30, 2000                       5.95 to 1.00
                September 30, 2000                  5.95 to 1.00
                December 31, 2000                   5.95 to 1.00
                March 31, 2001                      5.95 to 1.00
                June 30, 2001                       5.75 to 1.00
                September 30, 2001                  5.50 to 1.00
                December 31, 2001                   4.50 to 1.00
                March 31, 2002                      4.00 to 1.00
                June 30, 2002                       3.50 to 1.00
                September 30, 2002 and thereafter   3.00 to 1.00

            Notwithstanding the definition of "Consolidated Adjusted EBITDA", in
determining the Consolidated Leverage Ratio, (i) Consolidated Adjusted EBITDA
for the period of three fiscal quarters ended December 31, 1999 shall be deemed
to total $21,000,000 for the purpose of calculating Consolidated Adjusted EBITDA
for the period of four fiscal quarters ended March 31, 2000, (ii) Consolidated
Adjusted EBITDA for the period of two fiscal quarters

<PAGE>
                                                                               5


ended December 31, 1999 shall be deemed to total $23,000,000 for the purpose of
calculating Consolidated Adjusted EBITDA for the period of four fiscal quarters
ended June 30, 2000, and (iii) Consolidated Adjusted EBITDA for the fiscal
quarter ended December 31, 1999 shall be deemed to be $15,000,000 for the
purpose of calculating Consolidated Adjusted EBITDA for the period of four
fiscal quarters ended September 30, 2000."

            (q) The table appearing in Section 6.15 of the Credit Agreement is
hereby replaced with the following table:

                Date                                Ratio
                -----                               -----

                March 31, 2000                      1.75 to 1.00
                June 30, 2000                       1.75 to 1.00
                September 30, 2000                  1.75 to 1.00
                December 31, 2000                   1.60 to 1.00
                March 31, 2001                      1.65 to 1.00
                June 30, 2001                       1.75 to 1.00
                September 30, 2001                  2.00 to 1.00
                December 31, 2001                   2.25 to 1.00
                March 31, 2002                      2.50 to 1.00
                June 30, 2002                       2.75 to 1.00
                September 30, 2002 and thereafter   3.00 to 1.00

            Notwithstanding the definition of "Consolidated Adjusted EBITDA", in
determining the Consolidated Interest Expense Coverage Ratio under this Section
6.15, (i) Consolidated Adjusted EBITDA for the period of three fiscal quarters
ended December 31, 1999 shall be deemed to total $21,000,000 for the purpose of
calculating Consolidated Adjusted EBITDA for the period of four fiscal quarters
ended March 31, 2000, (ii) Consolidated Adjusted EBITDA for the period of two
fiscal quarters ended December 31, 1999 shall be deemed to total $23,000,000 for
the purpose of calculating Consolidated Adjusted EBITDA for the period of four
fiscal quarters ended June 30, 2000, and (iii) Consolidated Adjusted EBITDA for
the fiscal quarter ended December 31, 1999 shall be deemed to be $15,000,000 for
the purpose of calculating Consolidated Adjusted EBITDA for the period of four
fiscal quarters ended September 30, 2000. In determining the Consolidated
Interest Expense Coverage Ratio under this Section 6.15 for the periods of four
fiscal quarters ended March 31, 2000, June 30, 2000 and September 30, 2000,
respectively, Consolidated Interest Expense for such periods shall be deemed to
be (i) the actual Consolidated Interest Expense for the fiscal quarter ended
March 31, 2000, multiplied by four, (ii) the actual Consolidated Interest
Expense for the period of two fiscal quarters ended June 30, 2000, multiplied by
two, and (iii) the actual Consolidated Interest Expense for the period of three
fiscal quarters ended September 30, 2000, multiplied by four thirds,
respectively."

            (r) The table appearing in Section 6.16 of the Credit Agreement is
hereby replaced with the following table:

<PAGE>
                                                                               6


                Date                                Ratio
                -----                               -----

                Prior to March 31, 2001             Unlimited
                March 31, 2001                      0.90 to 1.00
                June 30, 2001                       0.90 to 1.00
                September 30, 2001                  0.90 to 1.00
                December 31, 2001                   1.00 to 1.00
                March 31, 2002                      1.00 to 1.00
                June 30, 2002                       1.10 to 1.00
                September 30, 2002                  1.20 to 1.00
                December 31, 2002 and thereafter    1.25 to 1.00

            (s) Article VIII of the Credit Agreement is amended by the insertion
at the end of the first paragraph thereof of the following sentence: "The Agents
are further expressly authorized, at their discretion, to execute Subordination
Agreements or other instruments or agreements recognizing the subordination of
the Liens created by the Security Documents to Liens permitted under paragraphs
(m), (p) and (r) of section 6.02 ."

            (t) A new Exhibit J, in the form of Exhibit J to this Amendment, is
hereby added to the Credit Agreement.

            SECTION 2. Representations and Warranties. Each of the Company and
PHI represents and warrants to each Lender that, on and as of the date hereof,
and after giving effect to the amendments provided for in Section 1 of this
Amendment:

            (a) The representations and warranties set forth in Article III of
      the Credit Agreement are true and correct in all material respects with
      the same effect as if made on and as of the date hereof, except to the
      extent such representations and warranties expressly relate to an earlier
      date.

            (b) No Event of Default or Default has occurred and is continuing.

            SECTION 3. Effectiveness. This Amendment shall become effective upon
the execution of counterparts of the signature pages hereto by the Company, PHI,
the Administrative Agent and Lenders constituting the Required Lenders;
provided, that the amendments set forth in Section 1 shall not become effective
until each of the following conditions precedent shall have been satisfied, and
if any of such conditions shall not have been satisfied by February 3, 2000,
then the provisions of Section 1 shall terminate and cease to be of any force or
effect:

            (a) The Administrative Agent shall have received from the Borrower
      immediately available funds in the amount of $15,000,000 as a prepayment,
      without premium or penalty, of the Term Loans. It is agreed that such
      prepayment shall be applied ratably to the outstanding Tranche A Term
      Borrowings and Tranche B Term Borrowings, and that the amounts allocated
      to each of the Tranche A Term Borrowings and the Tranche B Term Borrowings
      shall be applied (i) first, to satisfy the installments of principal due
      in respect of the Term Borrowings of such class during calendar year

<PAGE>
                                                                               7


      2000 and then (ii) pro rata against the remaining scheduled installments
      of principal due in respect of the Term Borrowings of such class;
      provided, that any amounts that but for this proviso would be used to
      prepay Tranche B Term Loans of Lenders listed on Schedule I hereto in
      accordance with clause (ii) above, shall be applied to prepay Tranche A
      Term Loans in accordance with this sentence.

            (b) The Borrower shall have prepaid Revolving Loans to the extent
      required under Section 2.13(i) of the Credit Agreement as a result of the
      reduction in the Revolving Credit Commitments on the Second Amendment
      Effective Date pursuant to Section 2.09(j) of the Credit Agreement as
      amended hereby.

            (c) The Borrower shall have paid to the Administrative Agent, for
      the account of each Lender that shall have executed this Amendment at or
      prior to noon New York City time on January 31, 2000, in immediately
      available funds, an amendment fee equal to .25% of the aggregate
      outstanding Term Loans, Revolving Credit Exposure and unused Revolving
      Credit Commitment of such Lender on the date hereof (determined after
      giving effect to the prepayments and Commitment reductions that will occur
      on the Second Amendment Effective Date, as provided for herein).

            (d) The Administrative Agent shall have received (i) such evidence
      as the Administrative Agent or Cravath, Swaine & Moore, counsel to the
      Administrative Agent, shall reasonably have requested as to the corporate
      power and authority of the Company and PHI to enter into and perform their
      obligations under this Amendment and (ii) an opinion from each of Paul,
      Weiss, Rifkind, Wharton & Garrison, special counsel for the Company and
      PHI, and Howard Shapiro, Esq., General Counsel of the Company, in each
      case reasonably satisfactory in form and substance to the Administrative
      Agent and to Cravath, Swaine & Moore.

The Administrative Agent shall notify the Lenders of the satisfaction of the
foregoing conditions, and such notice shall, in the absence of manifest error,
conclusively evidence the satisfaction of such conditions.

            SECTION 4. Governing Law. THIS AGREEMENT SHALL BE CONSTRUED IN
ACCORDANCE WITH AND GOVERNED BY THE LAW OF THE STATE OF NEW YORK.

            SECTION 5. Expenses. The Borrower shall pay all reasonable
out-of-pocket fees and expenses incurred by the Administrative Agent in
connection with the preparation, negotiation, execution and delivery of this
Amendment, including, but not limited to, the reasonable fees, disbursements and
other charges of Cravath, Swaine & Moore, counsel to the Administrative Agent.

            SECTION 6. Counterparts. This Amendment may be executed in any
number of counterparts, each of which shall be an original but all of which,
when taken together, shall constitute but one instrument. Delivery of an
executed counterpart of a signature page of this

<PAGE>
                                                                               8


Amendment by facsimile transmission shall be as effective as delivery of a
manually executed counterpart of this Amendment.

            SECTION 7. Headings. Section headings used herein are for
convenience of reference only, are not part of this Amendment and are not to
affect the construction of, or to be taken into consideration in interpreting,
this Amendment.

            SECTION 8. Effect of Amendment. Except as specifically stated
herein, the Credit Agreement shall continue in full force and effect in
accordance with the provisions thereof. As used therein, the terms "Agreement",
"herein", "hereunder", "hereinafter", "hereto", "hereof" and words of similar
import shall, unless the context otherwise requires, refer to the Credit
Agreement as modified hereby. Upon effectiveness of this Amendment in accordance
with Section 3, the Required Lenders hereby waive any failure by the Borrower to
comply prior to the Second Amendment Effective Date with the covenants in
Sections 6.13, 6.14, 6.15 and 6.16.

            IN WITNESS WHEREOF, the parties hereto have caused this Amendment to
be duly executed by their respective authorized officers as of the date first
above written.


                                     PLAYBOY ENTERPRISES, INC,

                                        by /s/ Robert D. Campbell
                                           -------------------------------------
                                            Name: Robert D. Campbell
                                            Title: Sr. Vice President, Treasurer


                                     PEI HOLDINGS, INC.,

                                        by /s/ Robert D. Campbell
                                           -------------------------------------
                                            Name: Robert D. Campbell
                                            Title: Treasurer


                                     CREDIT SUISSE FIRST BOSTON, individually
                                     and as Administrative Agent, Collateral
                                     Agent and Issuing Bank,

                                        by /s/ Bill O'Daly
                                           -------------------------------------
                                            Name: Bill O'Daly
                                            Title: Vice President

                                        by /s/ Kristen Lepri
                                           -------------------------------------
                                            Name: Kristen Lepri
                                            Title: Associate

<PAGE>

                                     BANK OF AMERICA, N.A.,

                                        by /s/ Peter J. Gates Jr.
                                           -------------------------------------
                                            Name: Peter J. Gates Jr.
                                            Title: Vice President


                                     EATON VANCE SENIOR INCOME TRUST,
                                     By EATON VANCE MANAGEMENT as Investment
                                     Advisor,

                                        by /s/ Payson F. Swaffield
                                           -------------------------------------
                                            Name: Payson F. Swaffield
                                            Title: Vice President


                                     FIRST DOMINION FUNDING II,

                                        by /s/ Andrew Marshak
                                           -------------------------------------
                                            Name: Andrew Marshak
                                            Title: Authorized Signator


                                     FRANKLIN FLOATING RATE TRUST,

                                        by /s/ Chauncey Lufkin
                                           -------------------------------------
                                            Name: Chauncey Lufkin
                                            Title: Vice President


                                     MOUNTAIN CAPITAL CLO I LTD.,

                                        by /s/ Darren P. Riley
                                           -------------------------------------
                                            Name: Darren P. Riley
                                            Title: Director


                                     GALAXY CLO 1999-1, LTD.,

                                        by /s/ Sabur Moini
                                           -------------------------------------
                                            Name: Sabur Moini
                                            Title: Authorized Signatory

<PAGE>

                                     HARRIS TRUST & SAVINGS BANK,

                                        by /s/ Scott F. Geik
                                           -------------------------------------
                                            Name: Scott F. Geik
                                            Title: Managing Director


                                     ING BANK,

                                        by /s/ William James
                                           -------------------------------------
                                            Name: William James
                                            Title: Vice President


                                     KZH ING-2 LLC,

                                        by /s/ Peter Chin
                                           -------------------------------------
                                            Name: Peter Chin
                                            Title: Authorized Agent


                                     KZH ING-3 LLC,

                                        by /s/ Peter Chin
                                           -------------------------------------
                                            Name: Peter Chin
                                            Title: Authorized Agent


                                     KZH SOLEIL-2 LLC,

                                        by /s/ Peter Chin
                                           -------------------------------------
                                            Name: Peter Chin
                                            Title: Authorized Agent


                                     LASALLE BANK N.A.,

                                        by /s/ Kyle Freimuth
                                           -------------------------------------
                                            Name: Kyle Freimuth
                                            Title: Assistant Vice President


                                     PPM AMERICA, INC., as Attorney-in-fact, on
                                     behalf of Jackson National Life Insurance
                                     Company,

                                        by /s/ John Walding
                                           -------------------------------------
                                            Name: John Walding

<PAGE>

                                            Title: Managing Director


                                     PPM SPYGLASS FUNDING TRUST,

                                        by /s/ Kelly C. Walker
                                           -------------------------------------
                                            Name: Kelly C. Walker
                                            Title: Authorized Agent

<PAGE>

                                     SENIOR DEBT PORTFOLIO
                                     by BOSTON MANAGEMENT AND RESEARCH as
                                     Investment Advisor,

                                        by /s/ Payson F. Swaffield
                                           -------------------------------------
                                            Name: Payson F. Swaffield
                                            Title: Vice President


                                     SRF TRADING, INC.,

                                        by /s/ Kelly C. Walker
                                           -------------------------------------
                                            Name: Kelly C. Walker
                                            Title: Vice President


                                     STEIN ROE FLOATING RATE LIMITED LIABILITY
                                     COMPANY,

                                        by /s/ James R. Fellows
                                           -------------------------------------
                                            Name: James R. Fellows
                                            Title: Vice President, Stein Roe &
                                                   Farnham Incorporated, as
                                                   Advisor to the Stein Roe
                                                   Floating Rate Limited
                                                   Liability Company


                                     EATON VANCE INSTITUTIONAL SENIOR LOAN FUND,

                                     by: Eaton Vance Management as Investment
                                         Advisor

                                        by /s/ Payson F. Swaffield
                                           -------------------------------------
                                            Name: Payson F. Swaffield
                                            Title: Vice President

<PAGE>
                                                                              13


                                                                      Schedule I

                                Declining Lenders

                                      None.



- --------------------------------------------------------------------------------

1999 - 2000 SPECIAL INCENTIVE/BONUS PLANS
Garry Saunders

- --------------------------------------------------------------------------------

The two-part incentive/bonus plan approved by the Board of Directors is
effective for 1999.

ANNUAL INCENTIVE PLAN

      The annual incentive portion of the plan is based 50% on PEI financial
      performance as defined for the Management Incentive Plan and 50% on Casino
      Gaming Operating Income with a maximum opportunity of $100,000. This
      portion of the plan is reviewed and subject to change each year consistent
      with the incentive plan for all senior managers. Payouts under this plan
      will be calculated and paid as soon after the plan year-end as the
      financial objectives can be measured and the outside audit is completed.

SPECIAL BONUS PLAN

      The Special Bonus Plan is effective for calendar years 1999 and 2000.
      Payouts will be made annually at the same time as the annual incentive
      plan and will be based on the achievement of the performance measures
      defined on the matrix for that calendar year.

      The award for the opening of the property is payable if the property opens
      during the term of the contract period, i.e., on or before 12/31/2000.

      The profit participation award is a one-time payment based on operating
      and non-operating income for each project. The award is payable if the
      project reaches its expected profit level within the first twelve months
      of operation and is based on a percentage of Playboy's portion of the
      total profits. The project must be completed during the term of the
      contract period.

ELIGIBILITY

      The participant must be an active employee (i.e., not on a Leave of
      Absence, either medical or personal, not on Special Compensation or Salary
      Continuation) on the last day of the calendar year to be eligible for the
      bonus earned for that year.

      If the participant is terminated for cause, performance or resigns, that
      participant will not be eligible for any bonus earned in the calendar year
      the termination or resignation took place.

Playboy reserves the right to change, modify or terminate this plan, with or
without notice, in whole or in part, at any time.

<PAGE>

                            PLAYBOY ENTERPRISES, INC.
                               SPECIAL BONUS PLAN
                          CALENDAR YEARS 1999 AND 2000
                                 GARRY SAUNDERS

<TABLE>
<CAPTION>
                                      ===================================================================================

                                                               PROJECTED PLAYBOY PROFIT

                                      -----------------------------------------------------------------------------------

                                            $1M<$2M              $2M<$3M              $3M<$5M              $5M<$10M

                                      -----------------------------------------------------------------------------------

                                       (Assume $2M Profit)  (Assume $3M Profit)  (Assume $4M Profit)  (Assume $8M Profit)

=========================================================================================================================

<S>                                         <C>                  <C>                  <C>                  <C>
                Bonus                        $60,000              $80,000             $100,000             $200,000
           Signed Contract

- -------------------------------------------------------------------------------------------------------------------------

                Bonus                        $20,000              $40,000              $60,000             $120,000
    Opening of Property (prior to
             12/31/2000)

- -------------------------------------------------------------------------------------------------------------------------

             Total Bonus                     $80,000             $120,000             $160,000             $320,000

=========================================================================================================================

 Profit Participation=1% of profit if        $20,000              $30,000              $40,000              $80,000
expected profit achieved within first
       12 months of operation.

- -------------------------------------------------------------------------------------------------------------------------

                        Total Payout:       $100,000             $150,000             $200,000             $400,000
                                            --------             --------             --------             --------

=========================================================================================================================


                                      ========================

                                      PROJECTED PLAYBOY PROFIT

                                      ------------------------

                                              $10M and over

                                      ------------------------

                                           (Assume $12M Profit)

===============================================================

<S>                                             <C>
                Bonus                           $300,000
           Signed Contract

- ---------------------------------------------------------------

                Bonus                           $170,000
    Opening of Property (prior to
             12/31/2000)

- ---------------------------------------------------------------

             Total Bonus                        $470,000

===============================================================

 Profit Participation=1% of profit if           $130,000
expected profit achieved within first
       12 months of operation.

- ---------------------------------------------------------------

                        Total Payout:           $600,000
                                                --------

===============================================================
</TABLE>

All bonuses based on Playboy's portion of the profit levels (projected and
achieved). Profit participation based on operating and non-operating income.


                   PLAYBOY ENTERPRISES, INC. AND SUBSIDIARIES
                                   EXHIBIT 21
                                  SUBSIDIARIES

The accounts of all of the subsidiaries are included in the Company's
Consolidated Financial Statements. Set forth below are the names of certain
active corporate subsidiaries of the Company as of December 31, 1999. Certain
subsidiaries are omitted because, when considered individually or in the
aggregate, they would not constitute a significant subsidiary.

Indented names are subsidiaries of the company under which they are indented:

<TABLE>
<CAPTION>
                                                                                     Percent
                                                            Jurisdiction in        Ownership
                                                         which Incorporated     By Immediate
Name of Company                                                or Organized           Parent
- ---------------                                                ------------           ------

<S>                                                         <C>                         <C>
Playboy Enterprises, Inc. (parent)                                 Delaware
  PEI Holdings, Inc.                                               Delaware             100%
    Spice Entertainment, Inc.                                      Delaware             100%
       CPV Productions, Inc.                                       Delaware             100%
       Cyberspice, Inc.                                            Delaware             100%
       MH Pictures, Inc.                                         California             100%
       SEI 4 ApS                                                    Denmark             100%
       Spice Direct, Inc.                                          Delaware             100%
       Spice International, Inc.                                   Delaware             100%
       Spice Networks, Inc.                                        New York             100%
       Spice Productions, Inc.                                       Nevada             100%
    Playboy Enterprises International, Inc.                        Delaware             100%
       Critics' Choice Video, Inc.                                 Illinois             100%
       EuroEast Publishing Ventures, B.V. Inc.              The Netherlands             100%
       Lake Shore Press, Inc.                                      Delaware             100%
       Lifestyle Brands, Ltd.                                      Delaware             100%
       Playboy International, Inc.                                 Delaware             100%
       Playboy Australia Pty. Ltd.                                Australia             100%
       Playboy Clubs International, Inc.                           Delaware             100%
         Playboy Preferred, Inc.                                   Illinois             100%
       Playboy Entertainment Group, Inc.                           Delaware             100%
         AdulTVision Communications, Inc.                          Delaware             100%
         After Dark Video, Inc.                                    Delaware             100%
         Alta Loma Distribution, Inc.                              Delaware             100%
         Alta Loma Entertainment, Inc.                           California             100%
         Impulse Productions, Inc.                                 Delaware             100%
         Indigo Entertainment, Inc.                                Illinois             100%
         Mystique Films, Inc.                                    California             100%
         Precious Films, Inc.                                    California             100%
         Women Productions, Inc.                                 California             100%
       Playboy.com, Inc.                                           Delaware             100%
       Playboy Gaming International, Ltd.                          Delaware             100%
         Playboy Cruise Gaming, Inc.                                Florida             100%
       Playboy Gaming Nevada, Inc.                                   Nevada             100%
       Playboy Japan, Inc.                                         Delaware             100%
       Playboy Models, Inc.                                        Illinois             100%
       Playboy Products and Services International, B.V.    The Netherlands             100%
       Playboy Properties, Inc.                                    Delaware             100%
       SEI, Inc. ApS                                                Denmark             100%
       Playboy Shows, Inc.                                         Delaware             100%
       Special Editions, Ltd.                                      Delaware             100%
       Telecom International, Inc.                                  Florida             100%
       VIPress Poland Sp. z o.o.                                     Poland              82%
</TABLE>



                   PLAYBOY ENTERPRISES, INC. AND SUBSIDIARIES
                                  EXHIBIT 23.1
                    CONSENT OF INDEPENDENT PUBLIC ACCOUNTANTS

      We consent to the incorporation by reference in the registration
statements on Form S-8 (File No. 333-30185) and Form S-8 POS (File No.
333-74451, as amended) of our report dated March 30, 2000, on our audit of the
consolidated financial statements and financial statement schedule of Playboy
Enterprises, Inc. as of December 31, 1999 and 1998, and for the fiscal years
ended December 31, 1999 and 1998, the six-month transition period ended December
31, 1997, and the fiscal year ended June 30, 1997, which report is included in
this Annual Report on Form 10-K.


PricewaterhouseCoopers LLP

Chicago, Illinois
March 30, 2000



                                  EXHIBIT 23.2

INDEPENDENT AUDITORS' CONSENT

We consent to the incorporation by reference in Registration Statement No.
333-30185 on Form S-8 and No. 333-74451, as amended, on Form S-8 POS of Playboy
Enterprises, Inc of our report dated March 24, 2000 on the consolidated
financial statements of Playboy TV International, LLC. as of December 31, 1999
and for the period from August 31, 1999 (date of commencement) to December 31,
1999, appearing in this Annual Report on Form 10-K of Playboy Enterprises, Inc.
for the year ended December 31, 1999.


DELOITTE & TOUCHE LLP
Certified Public Accountants


Miami, Florida
March 30, 2000


<TABLE> <S> <C>


<ARTICLE>                     5
<MULTIPLIER>                                   1,000

<S>                             <C>
<PERIOD-TYPE>                   YEAR
<FISCAL-YEAR-END>                              DEC-31-1999
<PERIOD-START>                                 JAN-01-1999
<PERIOD-END>                                   DEC-31-1999
<CASH>                                              23,528
<SECURITIES>                                         3,064
<RECEIVABLES>                                       46,408
<ALLOWANCES>                                         5,738
<INVENTORY>                                         23,831
<CURRENT-ASSETS>                                   188,810
<PP&E>                                              33,218
<DEPRECIATION>                                      23,803
<TOTAL-ASSETS>                                     429,402
<CURRENT-LIABILITIES>                              119,671
<BONDS>                                             75,000
                                    0
                                              0
<COMMON>                                               245
<OTHER-SE>                                         161,036
<TOTAL-LIABILITY-AND-EQUITY>                       429,402
<SALES>                                            347,817
<TOTAL-REVENUES>                                   347,817
<CGS>                                              277,448
<TOTAL-COSTS>                                      334,929
<OTHER-EXPENSES>                                         0
<LOSS-PROVISION>                                         0
<INTEREST-EXPENSE>                                   7,977
<INCOME-PRETAX>                                     (6,430)
<INCOME-TAX>                                          (862)
<INCOME-CONTINUING>                                 (5,568)
<DISCONTINUED>                                         233
<EXTRAORDINARY>                                          0
<CHANGES>                                                0
<NET-INCOME>                                        (5,335)
<EPS-BASIC>                                          (0.23)
<EPS-DILUTED>                                        (0.23)



</TABLE>


                                                                      Exhibit 99

                 ---------------------------------------------------------------

                 PLAYBOY TV INTERNATIONAL, LLC
                   AND SUBSIDIARIES

                 Consolidated Financial Statements as of December 31, 1999 and
                 for the Period from August 31, 1999 (Date of Commencement)
                 through December 31, 1999 and Independent Auditors' Report
                 ---------------------------------------------------------------

<PAGE>

PLAYBOY TV INTERNATIONAL, LLC AND SUBSIDIARIES

CONSOLIDATED BALANCE SHEET
DECEMBER 31, 1999
(in thousands)
- --------------------------------------------------------------------------------

ASSETS

CURRENT ASSETS:
Cash and cash equivalents                                                $ 2,436
Accounts receivable, net                                                   7,689
Programming rights                                                        11,232
Other current assets                                                         252
                                                                         -------

Total current assets                                                      21,609

PROPERTY AND EQUIPMENT, net                                                1,258

PROGRAMMING RIGHTS, net                                                   41,471

INVESTMENT IN UNCONSOLIDATED SUBSIDIARY, at cost                           3,306

INTANGIBLE AND OTHER ASSETS, net                                          21,426
                                                                         -------

TOTAL                                                                    $89,070
                                                                         =======

LIABILITIES AND OWNERS' EQUITY

CURRENT LIABILITIES:
Accounts payable, accrued expenses and other
 current liabilities                                                     $ 4,634
Due to related parties                                                     2,852
Current portion of rights acquisition fee payable                          7,500
                                                                         -------

Total current liabilities                                                 14,986

RIGHTS ACQUISITION FEE PAYABLE, net of current portion                    45,717

COMMITMENTS AND CONTINGENCIES (Note 8)

OWNERS' EQUITY                                                            28,367
                                                                         -------

TOTAL                                                                    $89,070
                                                                         =======

See notes to consolidated financial statements.


                                       1
<PAGE>

PLAYBOY TV INTERNATIONAL, LLC AND SUBSIDIARIES

CONSOLIDATED STATEMENT OF OPERATIONS AND COMPREHENSIVE LOSS
FOR THE PERIOD FROM AUGUST 31, 1999 (DATE OF COMMENCEMENT) THROUGH DECEMBER
31, 1999
(in thousands)
- --------------------------------------------------------------------------------

REVENUES:
Program licensing                                                      $  5,893
Direct-to-home-subscriber fees                                            2,205
Cable subscriber fees                                                       971
Advertising                                                                 113
Other                                                                       221
                                                                       --------

Total revenues                                                            9,403
                                                                       --------

COSTS AND EXPENSES:
Programming, production and related                                       1,494
Selling, general and administrative                                       5,551
Amortization of programming rights                                        3,456
Other amortization and depreciation                                         646
Interest expense                                                          1,285
                                                                       --------

Total costs and expenses                                                 12,432
                                                                       --------

NET LOSS                                                                 (3,029)

COMPREHENSIVE INCOME - Foreign currency translation                         189
                                                                       --------

COMPREHENSIVE LOSS                                                     $ (2,840)
                                                                       ========

See notes to consolidated financial statements.


                                       2
<PAGE>

PLAYBOY TV INTERNATIONAL, LLC AND SUBSIDIARIES

CONSOLIDATED STATEMENT OF OWNERS' EQUITY
FOR THE PERIOD FROM AUGUST 31, 1999 (DATE OF COMMENCEMENT) THROUGH DECEMBER
31, 1999
(in thousands)
- --------------------------------------------------------------------------------

<TABLE>
<CAPTION>
                                                           Victoria             Playboy           Other
                                                           Springs           Entertainment     Comprehensive
                                                       Investments, Ltd.      Group, Inc.         Income           Total
<S>                                                        <C>                  <C>               <C>           <C>
INITIAL CASH CAPITAL CONTRIBUTIONS                         $ 33,996             $  8,446          $     --      $ 42,442

  Adjustment for historical carryover basis (See Note 1)         --              (11,235)               --       (11,235)

  Foreign currency transalation                                  --                   --               189           189

  Net loss                                                   (2,426)                (603)               --        (3,029)
                                                           --------             --------          --------      --------

BALANCE, DECEMBER 31, 1999                                 $ 31,570             $ (3,392)         $    189      $ 28,367
                                                           ========             ========          ========      ========
</TABLE>

See notes to consolidated financial statements.


                                       3
<PAGE>

PLAYBOY TV INTERNATIONAL, LLC AND SUBSIDIARIES

CONSOLIDATED STATEMENT OF CASH FLOWS
FOR THE PERIOD FROM AUGUST 31, 1999 (DATE OF COMMENCEMENT) THROUGH DECEMBER
31, 1999
(in thousands)
- --------------------------------------------------------------------------------

<TABLE>
<S>                                                                      <C>
CASH FLOWS FROM OPERATING ACTIVITES:
  Net loss                                                               $ (3,029)
  Adjustments to reconcile net loss to net cash used in
    operating activities:
    Depreciation and amortization                                           4,102
    Accretion of interest expense                                           1,285
    Changes in operating assets and liabilities:
      Accounts receivable                                                  (4,443)
      Other assets                                                           (342)
      Programming rights                                                   (8,644)
      Accounts payable, accrued expenses and other current liabilities      1,748
      Due to related parties                                               (1,018)
                                                                         --------

        Net cash used in operating activities                             (10,341)
                                                                         --------

CASH FLOWS FROM INVESTING ACTIVITIES:
  Acquisition of property and equipment                                    (1,164)
  Net cash acquired in acquisition                                          1,310
                                                                         --------

Net cash provided by investing activities                                     146
                                                                         --------

CASH FLOWS FROM FINANCING ACTIVITIES:
  Initial cash capital contributions                                       42,442
  Payment of rights acquisition fee payable                               (30,000)
                                                                         --------

        Net cash provided by financing activities                          12,442
                                                                         --------

EFFECT OF FOREIGN CURRENCY TRANSLATION                                        189
                                                                         --------

CASH AND CASH EQUIVALENTS, DECEMBER 31, 1999                             $  2,436
                                                                         ========

SUPPLEMENTAL DISCLOSURE OF NONCASH INVESTING
  AND FINANCING ACTIVITIES - Acquisition of certain net assets
    as described in Note 1
</TABLE>

See notes to consolidated financial statements.


                                       4
<PAGE>

PLAYBOY TV INTERNATIONAL, LLC AND SUBSIDIARIES

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
FOR THE PERIOD FROM AUGUST 31, 1999 (DATE OF COMMENCEMENT) THROUGH DECEMBER 31,
1999
- --------------------------------------------------------------------------------

1. GENERAL AND ORGANIZATION

      General - Playboy TV International, LLC ("PTVI") and subsidiaries
      (collectively the "Company") was created to own and operate on an
      exclusive basis adult-oriented television services worldwide outside of
      North America under the Playboy TV and Spice brand names. The Company
      presently owns and operates an adult-oriented television service in the
      United Kingdom. The Company also owns a minority interest (19.9%) in an
      adult-oriented television service in Japan. The Company derives a majority
      of its revenues from the licensing of programming rights. The Company also
      generates a significant portion of its revenues from fees charged to cable
      system and direct-to-home ("DTH") operators who distribute the Company's
      branded television channels.

      The Company's business plan provides for operating losses in the initial
      years, requires further capital contributions, and is ultimately expected
      to result in positive cash flow. The funding of the capital requirements
      of the Company are established annually in connection with the approval of
      the business plan and annual budget, which under the operating agreement
      has proportional voting and veto rights. There can be no assurance,
      however, that the Company's business plan and cash flow projections will
      be met.

      Organization - PTVI was formed in June 1999 by Victoria Springs
      Investments, Inc. ("VSI") and Playboy Entertainment Group, Inc. ("PEGI")
      with initial cash capital contributions of $33.9 million and $8.4 million,
      respectively. VSI acquired an 80.1% interest in the Company and PEGI
      acquired a 19.9% interest. PEGI has the right to increase its interest in
      the Company to 50% by buying such additional interest from VSI for cash.
      The net income or loss of the Company is allocated to the owners in
      accordance with their respective ownership interests.

      On August 31, 1999 (Date of Commencement) the Company entered into several
      agreements in which, among other things, PTVI acquired certain assets,
      subject to certain liabilities, from PEGI and PEGI's parent company,
      including the right to use certain trademarks for a specified number of
      years (see Note 6) and a 100% ownership interest in a subsidiary in the
      United Kingdom ("UK Subsidiary"). The following is a summary of the assets
      acquired, liabilities assumed and consideration given (in thousands):

      Cash                                                         $ 1,310

      Accounts receivable                                            3,246

      Programming rights                                            47,515

      Property and equipment                                           174
      Investment in unconsolidated subsidiary                        3,306

      Intangible assets                                             12,063
                                                                   -------

                Total assets acquired                               67,614
                                                                   -------


                                       5
<PAGE>

            Accounts payable, accrued expenses
              and other current liabilities - assumed            2,886
            Due to related parties - assumed                     3,870
            Rights acquisition fee payable                      81,932
                                                              --------

                        Total consideration                     88,688
                                                              --------

            Excess of consideration
            Adjustment for historical carryover basis           21,074

                                                               (11,235)
                                                              --------

            Excess cost over net assets acquired (goodwill)   $  9,839
                                                              ========

      The above transaction was recorded in the accompanying consolidated
      financial statements by carrying over PEGI's historical basis in the net
      assets sold to the extent that PEGI continues to have an interest in those
      assets (i.e. 19.9%). The net assets attributable to VSI were recorded at
      their estimated fair market value.

2. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

      Principles of Consolidation - The consolidated financial statements of the
      Company include the accounts of PTVI and its wholly-owned subsidiaries.
      All significant intercompany balances and transactions have been
      eliminated in consolidation.

      Use of Estimates - The preparation of financial statements in conformity
      with generally accepted accounting principles requires management to make
      estimates and assumptions that affect the reported amounts of assets and
      liabilities and disclosure of contingent assets and liabilities at the
      date of the financial statements and the reported amounts of revenues and
      expenses during the reporting period. Actual results could differ from
      those estimates.

      Foreign Currency Translation - The accounts of the UK Subsidiary were
      translated into United States dollars in accordance with the provisions of
      Statement of Financial Accounting Standards ("SFAS") No. 52, Foreign
      Currency Translation. Management has determined that the pound is the
      functional currency of the UK Subsidiary. Certain assets and liabilities
      of the UK Subsidiary are denominated in currencies other than the
      functional currency; transaction gains and losses on these assets and
      liabilities are included in the results of operations for the relevant
      period.


                                       6
<PAGE>

      Cash and Cash Equivalents - Cash and cash equivalents include cash and
      interest-bearing deposits held in banks with an original maturity date of
      three months or less when acquired.

      Allowance for Doubtful Accounts Receivable - The Company carries accounts
      receivable at the amount it deems to be collectible. Accordingly, the
      Company provides allowances for accounts receivable deemed to be
      uncollectible based on management's best estimates. Recoveries are
      recognized in the period they are received. The ultimate amount of
      accounts receivables that become uncollectible could differ from those
      estimated. As of December 31, 1999 the allowance for doubtful accounts
      receivable amounted to $0.1 million.

      Programming Rights - Programming rights consists of the rights to
      broadcast and distribute acquired programming. The programming rights are
      amortized on varying bases related to the license periods, anticipated
      usage and the expected revenues to be derived from the licensing of rights
      to third parties. In the event that an acquired program is replaced and no
      longer used or determined to have no future licensing value, the Company
      will reduce the carrying value of programming rights accordingly. The
      programming rights are segregated on the balance sheet between current and
      non-current based on management's estimate of usage. As of December 31,
      1999 accumulated amortization of programming rights amounted to $3.5
      million.

      Property and Equipment - Property and equipment is stated at cost and is
      depreciated using the straight-line method over the estimated useful lives
      of the respective assets, which range from three to five years. Leasehold
      improvements are amortized over the lesser of the term of the lease or the
      useful life of the respective improvement (from 4 to 5 years).

      Investment in Unconsolidated Subsidiary - Investment in unconsolidated
      subsidiary consists of a 19.9% minority interest in an adult-oriented
      television service in Japan. The Company accounts for this investment
      under the cost method of accounting.

      Intangible Assets - Intangible assets primarily consist of trademarks and
      goodwill resulting from the net assets acquired as described in Note 1.
      The trademarks are amortized on a straight-line basis over their
      contractual life of ten years. Goodwill is amortized on a straight-line
      basis over an estimated life of twenty years. The carrying value of
      intangible assets is periodically reviewed by the Company and impairments,
      if any, are recognized when the expected future undiscounted cash flows
      derived from such intangible assets are less than their carrying value.
      Measurement of any impairment loss would be based on discounted operating
      cash flows.

      Revenue Recognition - Revenues from program licensing are recognized when
      the license period begins and a contractual obligation exists. The Company
      enters into distribution agreements with cable and DTH distributors
      pursuant to which it receives a monthly license fee, typically based on
      the number of subscribers. Revenues from this monthly license fee are
      recorded as the Company provides the television signal to the distributor.
      Advertising revenue is recognized at the time the advertisement is aired.

      For the period from August 31, 1999 (Date of Commencement) through
      December 31, 1999 revenues from any one customer exceeding ten percent of
      total revenues amounted to $2.1 million (22%); $1.5 million (16%); and
      $1.4 million (15%).


                                       7
<PAGE>

      Income Taxes - PTVI is not subject to income taxes. The income or loss of
      PTVI is passed directly to the owners for inclusion in their tax returns.
      PTVI's subsidiaries that are subject to income taxes account for them in
      accordance with the provisions of SFAS No. 109, Accounting for Income
      Taxes. SFAS No. 109 requires an asset and liability approach for
      differences in financial accounting and income tax purposes. Under this
      method, a deferred tax asset or liability is recognized with respect to
      all temporary differences between the carrying amounts and the tax bases
      of assets and liabilities, and the benefit from utilizing tax loss
      carryforwards and asset tax credits is recognized in the year in which the
      loss or credit arise (subject to a valuation allowance with respect to any
      tax benefits not expected to be realized). As of December 31, 1999 there
      were no significant deferred tax assets or liabilities.

      Advertising Costs - Advertising costs are expensed as incurred. For the
      period from August 31, 1999 (Date of Commencement) through December 31,
      1999, advertising expense amounted to $0.9 million.

      Comprehensive Income (Loss) - The Company complies with the provisions of
      SFAS No. 130, Reporting Comprehensive Income. SFAS No. 130 establishes
      standards for reporting comprehensive income (loss) and its components in
      the financial statements. Comprehensive income (loss) as defined, includes
      all changes in equity during a period from non-owner sources.

      New Accounting Pronouncement - In June 1998, the Financial Accounting
      Standards Board issued SFAS No. 133, Accounting for Derivative Instruments
      and Hedging Activities ("SFAS No. 133"). Among other provisions, SFAS No.
      133 establishes accounting and reporting standards for derivative
      instruments and hedging activities. It also requires that an entity
      recognize all derivatives as either assets or liabilities in the statement
      of financial position and measure those instruments at fair value. In June
      1999, the FASB issued SFAS No. 137, Accounting for Derivative Instruments
      and Hedging Activities - Deferral of the Effective Date of FASB Statement
      No. 137 ("SFAS No. 137"). SFAS No. 137 deferred the effective date of
      adoption of SFAS No. 133 to fiscal years beginning after June 15, 2000.
      Management has not determined what impact, if any, the adoption of SFAS
      No. 133 will have on the Company's financial statements.

3. PROPERTY AND EQUIPMENT

      Property and equipment consists of the following as of December 31, 1999
      (in thousands):

      Furniture and equipment                              $      536
      Leasehold improvements                                      802
                                                           ----------

      Total                                                     1,338

      Less accumulated depreciation and amortization              (80)
                                                           ----------
      Property and equipment, net                          $    1,258
                                                           ==========


                                       8
<PAGE>

4. INTANGIBLE AND OTHER ASSETS

      Intangible assets consists of the following as of December 31, 1999 (in
      thousands):

      Trademarks                                           $   11,995
      Goodwill                                                  9,839
      Other                                                       158
                                                           ----------

      Total                                                    21,992

      Less accumulated amortization                              (566)
                                                           ----------

      Intangible assets, net                               $   21,426
                                                           ==========

5. RIGHTS ACQUISITION FEE PAYABLE

      The rights acquisition fee payable arose in connection with the net assets
      acquired as described in Note 1. The rights acquisition fee is
      non-interest bearing and has been recorded at its present value using an
      imputed interest rate of 8.25%. The rights acquisition fee matures as
      follows (in thousands):

      2000                                                $  7,500
      2001                                                   5,000
      2002                                                   7,500
      2003                                                  25,000
      2004                                                  25,000
                                                          --------

      Total gross payments                                  70,000

      Less amounts representing interest                   (16,783)
                                                          --------

      Present value of net future rights
       acquisition fee payments                             53,217

      Less current portion of rights acquisition fee        (7,500)
                                                          --------

      Rights acquisition fee, net of current portion      $ 45,717
                                                          ========

6. RELATED PARTY TRANSACTIONS

      Program Supply Agreement - On August 31, 1999 the Company and PEGI entered
      into a program supply agreement in which PEGI agreed to license to the
      Company all of the programs to be produced by PEGI, or for which PEGI
      obtains the rights, as specified by the agreement ("Annual Output"). In
      exchange for the rights to the Annual Output, the Company will pay to PEGI
      a license fee to be generally determined as a percentage of the cost of
      the Annual Output. For the period from August 31, 1999 (Date of
      Commencement) through December 31, 1999 the Company purchased $8.6 million
      of Annual Output pursuant to this agreement.


                                       9
<PAGE>

      Trademark Agreement - The Company has entered into a trademark license
      agreement with PEGI's parent company ("Licensor") in which the Company has
      been granted the right to use certain trademarks. The license fee for the
      trademark license granted for years one through ten were included in the
      purchase price as discussed in Note 1. Beginning in year eleven and for
      each fiscal year through the end of the agreement (year fifty) the Company
      agrees to pay to the Licensor a license fee to be determined as a
      percentage of the Company's total revenues as specified in the agreement.

      Management Services - Cisneros Television Services, Inc. ("CTSI"), an
      affiliated entity, performs certain "back office" management services for
      the Company. Included in selling, general and administrative expense for
      the period from August 31, 1999 (Date of Commencement) through December
      31, 1999 is $30,000 for management services provided by CTSI. As of
      December 31, 1999 this amount had not been paid and was included in the
      balance of due to related parties.

      Due to Related Parties - As of December 31, 1999, the Company had
      liabilities to related parties amounting to approximately $2.9 million.
      These liabilities are primarily due to PEGI and relate to amounts due for
      the purchase of Annual Output, as described above, and a liability to PEGI
      assumed as part of the acquisition of net assets described in Note 1.
      These amounts do not bear interest and are expected to be paid within a
      year.

      Revenues - For the period from August 31, 1999 (Date of Commencement)
      through December 31, 1999 the Company recognized program license revenues
      in the amount of $2.6 million from two affiliates. Included in accounts
      receivable as of December 31, 1999 is $2.3 million due from these
      affiliates.

7. GEOGRAPHICAL INFORMATION

      Revenues - The Company's sales were made to customers located in, or for
      distribution in, the following countries for the period from August 31,
      1999 (Date of Commencement) through December 31, 1999 (in thousands):

<TABLE>
<CAPTION>
                                          Direct-to
                                             Home        Cable
                               Program    Subscriber   Subscriber   Advertising
                              Licensing      Fees         Fees        and Other    Total
                              ---------   ----------    ------      ------------   ------
<S>                             <C>         <C>         <C>            <C>         <C>
      United Kingdom            $   95      $1,454      $  768         $  213      $2,530
      Germany                    1,455          --          --             --       1,455
      Latin America              1,573          --          --             --       1,573
      Spain and Portugal           530          --          --             --         530
      Turkey                       425          --          --             --         425
      Japan                        520          --          --             --         520
      Israel                       340          --          --             --         340
      Scandinavia                  367          --          --             --         367
      Poland                       210          --          --             --         210
      Other                        378         751         203            121       1,453
                                ------      ------      ------         ------      ------

          Total revenues        $5,893      $2,205      $  971         $  334      $9,403
                                ======      ======      ======         ======      ======
</TABLE>


                                       10
<PAGE>

      Foreign Assets - Identifiable assets are those assets which are identified
      with operations of a particular geographic area. Corporate assets include
      cash and cash equivalents and goodwill generated as a result of the
      acquisition of net assets described in Note 1. As of December 31, 1999
      identifiable assets and corporate assets of the UK Subsidiary amounted to
      $3.4 million and $8.2 million, respectively.

8. COMMITMENTS AND CONTINGENCIES

      Leases - The Company's headquarter offices are leased through an
      affiliate. In addition, the Company leases transponders and office space
      in the United Kingdom. Future minimum lease payments under these
      noncancellable operating lease agreements are as follows for each of the
      years (in thousands):

      2000                                      $ 2,530
      2001                                        1,159
      2002                                          740
      2003                                          743
      2004                                          363
      Thereafter                                     --
                                                -------

      Total                                     $ 5,535
                                                =======

      For the period from August 31, 1999 (Date of Commencement) through
      December 31, 1999 total lease expense for transponder and office space
      amounted to $0.9 million.

      Contingent Acquisition Payment - As part of the acquisition of the UK
      subsidiary, the Company assumed a contingent liability in the amount of
      approximately $10 million payable to the predecessor stockholders (prior
      to PEGI) of the UK subsidiary. This amount is payable from the profits of
      the UK subsidiary and is therefore contingent upon the ability of the UK
      subsidiary to make profits as defined in the applicable agreement. As of
      December 31, 1999 the Company has not recorded any liability in connection
      with this contingency as it has not concluded that it is probable that any
      payments will ultimately need to be made.

                                  * * * * * * *


                                       11


<PAGE>

INDEPENDENT AUDITORS' REPORT

To the Board of Directors and Owners of Playboy TV International, LLC.:

We have audited the accompanying consolidated balance sheet of Playboy TV
International, LLC. and subsidiaries (the "Company") as of December 31, 1999,
and the related consolidated statements of operations and comprehensive loss, of
owners' equity and of cash flows for the period from August 31, 1999 (date of
commencement) through December 31, 1999. These financial statements are the
responsibility of the Company's management. Our responsibility is to express an
opinion on these financial statements based on our audit.

We conducted our audit in accordance with generally accepted auditing standards.
Those standards require that we plan and perform the audit to obtain reasonable
assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audit provides a reasonable basis for our opinion.

In our opinion, such consolidated financial statements present fairly, in all
material respects, the financial position of the Company at December 31, 1999
and the results of its operations and its cash flows for the period from August
31, 1999 (date of commencement) through December 31, 1999, in conformity with
generally accepted accounting principles.


Deloitte & Touche LLP
Certified Public Accountants

Miami, Florida
March 24, 2000



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