KITZE CHRISTOPHER
SC 13D, 1999-12-09
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<PAGE>

                      SECURITIES AND EXCHANGE COMMISSION
                             Washington, DC 20549

                                 SCHEDULE 13D
                                (Rule 13d-101)

                INFORMATION TO BE INCLUDED IN STATEMENTS FILED
               PURSUANT TO RULE 13d-1(a) AND AMENDMENTS THERETO
                        FILED PURSUANT TO RULE 13d-2(a)


                              NBC Internet, Inc.
- --------------------------------------------------------------------------------
                               (Name of Issuer)

                   Common Stock, par value $0.0001 per share
- --------------------------------------------------------------------------------
                        (Title of Class of Securities)

                                  628730-10-5
- --------------------------------------------------------------------------------
                                 (CUSIP Number)

                                  Chris Kitze
                            Chief Executive Officer
                              NBC Internet, Inc.
                                225 Bush Street
                        San Francisco, California 94104
                                (415) 288-2500
- --------------------------------------------------------------------------------
                 (Name, Address and Telephone Number of Person
               Authorized to Receive Notices and Communications)

                               November 29, 1999
- --------------------------------------------------------------------------------
            (Date of Event Which Requires Filing of This Statement)

     If the Filing person has previously filed a statement on Schedule 13G to
report the acquisition which is the subject of this Schedule 13D, and is filing
this schedule because of Rule 13d-1 (e), 13d-1(f) or 13d-1 (g), check the
following box [_].
<PAGE>

                                 SCHEDULE 13D
- --------------------------------                ------------------------------
CUSIP No.[62873D-10-5]                                     Page 2 of 6 Pages
- --------------------------------                ------------------------------

1    NAME OF REPORTING PERSONS
     S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSONS

          Christopher A. Kitze and Christina M. Kitze, as individuals and as
     general partners of Flying Disc Investments Limited Partnership, a Nevada
     limited partnership
- -------------------------------------------------------------------------------
2    CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*                (a) [X]
                                                                      (b) [_]

- -------------------------------------------------------------------------------
3    SEC USE ONLY

- -------------------------------------------------------------------------------
4    SOURCE OF FUNDS*
     00
- -------------------------------------------------------------------------------
5    CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS
     IS REQUIRED PURSUANT TO ITEM 2(d) or 2(e)
                                                                          [_]
- -------------------------------------------------------------------------------
6    CITIZENSHIP OR PLACE OF ORGANIZATION

               United States
- -------------------------------------------------------------------------------
                  7     SOLE VOTING POWER
  NUMBER OF             -0-

   SHARES
             ------------------------------------------------------------------
                  8     SHARED VOTING POWER
BENEFICIALLY            3,350,680 Class A common stock**

  OWNED BY
             ------------------------------------------------------------------
                  9     SOLE DISPOSITIVE POWER
    EACH                -0-

  REPORTING
             ------------------------------------------------------------------
                 10     SHARED DISPOSITIVE POWER
   PERSON               3,350,680 Class A common stock**

     WITH
             ------------------------------------------------------------------
11  AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
    3,350,680 Class A common stock**

- -------------------------------------------------------------------------------
12  CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES*
                                                                          [_]

- -------------------------------------------------------------------------------
13   PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)
     6.5%***

- -------------------------------------------------------------------------------
14   TYPE OF REPORTING PERSON*

     Christopher A. Kitze:  IN, Christina M. Kitze:  IN
- -------------------------------------------------------------------------------

                     *SEE INSTRUCTIONS BEFORE FILLING OUT!

**All shares are held by Flying Disc Investments Limited Partnership, a Nevada
limited partnership, of which Mr. and Mrs. Kitze are the general partners.  Mr.
and Mrs. Kitze share voting and dispositive power over those shares.

***In calculating the percentage of the class of securities beneficially owned
by the Reporting Persons, such percentage was computed on the total number of
shares of Class A common stock and Class B common stock outstanding.
<PAGE>

                                                               Page 3 of 6 Pages

Item 1.  Security and Issuer:

          This Schedule 13D relates to the common stock, $.0001 par value per
share, of NBC Internet, Inc. ("NBCi") whose principal executive offices are
located at 300 Montgomery Street, Suite 300, San Francisco, California 94104.
The common stock of NBCi is divided into two classes:  the Class A common stock
and the Class B common stock, both of which are voting securities.  The Class A
common stock and the Class B common stock are the same in all respects except
for important governance rights, the fact that only the Class A common stock
will be publicly traded and that only National Broadcasting Company, Inc.
("NBC") and its affiliates may hold shares of Class B common stock.  In
calculating the percentage of the class of securities beneficially owned by the
Reporting Persons, such percentage was computed on the total number of shares of
Class A common stock and Class B common stock outstanding.

Item 2.  Identity and Background:

          This statement is being filed by Christopher A. Kitze and Christina M.
Kitze, as individuals and as general partners of Flying Disc Investments Limited
Partnership, a Nevada limited partnership, each referred to herein as the
"Reporting Persons."

<TABLE>
<CAPTION>
                                Present Business Address or
                                ---------------------------
     Name/Citizenship                 Residence                  Present Principal Occupation
- ------------------------------        ---------                  -----------------------------
<S>                             <C>                              <C>

Christopher A. Kitze            NBC Internet, Inc.               Chief Executive Officer of NBC
United States                   300 Montgomery Street            Internet, Inc.
                                Suite 300
                                San Francisco, CA  94104

Christina M. Kitze              30 Kite Hill Lane                Herself
United States                   Mill Valley, CA  94941
</TABLE>

         During the last five years none of the Reporting Persons has been (i)
convicted of any criminal proceeding (excluding traffic violations or similar
misdemeanors) or (ii) a party to a civil proceeding of a judicial or
administrative body of competent jurisdiction and as a result of such proceeding
was or is subject to a judgment, decree or final order enjoining future
violations of, or prohibiting or mandating activities subject to federal or
state securities laws or finding any violation with respect to such laws.

Item 3.  Source and Amount of Funds or Other Consideration:

         The Reporting Persons acquired the shares of Class A common stock in
the merger of XOOM.com, Inc. ("Xoom") with and into Xenon 3, Inc., a wholly
owned subsidiary of NBCi, with Xoom being the surviving corporation, pursuant to
the terms and provisions of the Agreement and Plan of Contribution and Merger
dated May 9, 1999, as amended on October 20, 1999 among NBCi, Xoom, Xenon 3,
Inc., CNET, Inc. and SNAP! LLC (the "Merger Agreement").  Pursuant to the terms
of the Merger Agreement each outstanding share of Xoom was converted into one
(1) share of Class A common stock.  The merger was effective
<PAGE>
                                                               Page 4 of 6 Pages

November 29, 1999. As a result of the merger the 3,350,680 shares of common
stock of Xoom held by the Reporting Persons were converted into 3,350,680 shares
of Class A common stock of NBCi.

Item 4.  Purpose of Transaction:

         As discussed in Item 3 of this Schedule 13D, the Reporting Persons
acquired the Class A common stock pursuant to the terms of the Merger Agreement.
The transactions contemplated by the Merger Agreement were part of a series of
transactions that formed NBCi.  These transactions are discussed in detail in
the proxy statement/prospectus dated November 2, 1999 which forms a part of
NBCi's Registration Statement on Form S-4 (Registration Number 333-82639).

         None of the Reporting Persons has any present plans or proposals which
relate to or would result in any actions described in subparagraphs (a) through
(j) of Item 4 of Schedule 13D.

Item 5.  Interest in Securities of the Issuer:

         (a) The responses of the Reporting Persons to Rows (7) through (13) of
the cover page of this Schedule 13D are incorporated herein by reference.  As of
November 29, 1999, the Reporting Persons owned 3,350,680 shares of NBCi's Class
A common stock.

         (b) Except as disclosed in Item 5(a), none of the Reporting Persons,
nor, to the best of their knowledge, any of their directors or executive
officers, beneficially owns any shares of the common stock of NBCi.

         (c) The response to

         (d) Not Applicable.

         (e) Not Applicable.

Item 6.  Contracts, Arrangements, Understandings or Relationships with Respect
to Securities of the Issuer:

         Flying Disc Investments Limited Partnership ("Flying Disc") and
Christopher A. Kitze have entered into a registration rights agreement dated
November 30, 1999 with NBCi, NBC, GE Investments Subsidiary, Inc. and CNET, Inc.
Under the registration rights agreement NBCi, upon the request of Mr. Kitze and
Flying Disc, among others, is obligated to file a shelf registration statement
at any time following the later of November 30, 2000 or the date NBCi is first
able to file a Registration Statement on Form S-3.  In addition, Mr. Kitze, on
behalf of himself or Flying Disc, has three demand rights, one of which can be
made on Form S-1 and one of which can be for a shelf registration.  CNET, Inc.
will be entitled to exercise its initial demand right before other parties for a
period of 60 days following consummation of the contribution agreement.  In such
event, the Class A common stock requested by CNET, Inc. to be included in such
offering may be reduced to the lesser of 50% of the securities to be sold or all
of the securities requested to be included by CNET, Inc., with the remainder to
be allocated between NBCi and Mr. Kitze.
<PAGE>

                                                               Page 5 of 6 Pages

          Except as set forth in this Schedule 13D, to the best knowledge of the
Reporting Persons, there are no other contracts, arrangements, understandings or
relationships (legal or otherwise) among the persons named in Item 2 and between
such persons and any person with respect to any securities of NBCi, including,
but not limited to, transfer or voting of any of the securities of NBCi, joint
ventures, loan or option arrangements, puts or calls, guarantees of profits,
division of profits or loss, or the giving or withholding of proxies, or a
pledge or contingency the occurrence of which would give another person voting
power or investment power over the securities of NBCi.

Item 7.  Material to be Filed as Exhibits:

Exhibit 1.  Registration Rights Agreement dated November 30, 1999 among
            Christopher A. Kitze, Flying Disc Investments Limited Partnership,
            NBC Internet, Inc., National Broadcasting Company, Inc., GE
            Investments Subsidiary, Inc. and CNET, Inc.
<PAGE>

                                                               Page 6 of 6 Pages

                                  SIGNATURES

          After reasonable inquiry and to the best of my knowledge and belief, I
certify that the information set forth in this statement is true, complete and
correct.

                              December 9, 1999
                              ----------------


                                   /s/ Christopher A. Kitze
                              -------------------------------------
                              Christopher A. Kitze
                              An Individual and as General Partner
                              of Flying Disc Investments Limited Partnership


                                   /s/ Christina A. Kitze
                              -------------------------------------
                              Christina A. Kitze
                              An Individual and as General Partner
                              of Flying Disc Investments Limited Partnership


<PAGE>

                                                                       EXHIBIT 1

  ---------------------------------------------------------------------------


                         Registration Rights Agreement


                                     among


                      National Broadcasting Company, Inc.


                        GE Investments Subsidiary, Inc.


                                  CNET, Inc.


                  Flying Disc Investments Limited Partnership


                                Mr. Chris Kitze



                                      and


                              NBC Internet, Inc.
                      (formerly known as "Xenon 2, Inc.")

                           Dated: November 30, 1999


  ---------------------------------------------------------------------------
<PAGE>

                               TABLE OF CONTENTS
                               -----------------

<TABLE>
<CAPTION>
                                                                            Page
                                                                            ----
<S>                                                                         <C>
Section 1.  Definitions....................................................   2
            -----------

Section 2.  Shelf Registration of Resales..................................   3
            -----------------------------

       (a)  Shelf Registration Statement...................................   3
            ----------------------------

       (b)  Maintenance of Effectiveness...................................   3
            ----------------------------

       (c)  Offerings and Sales............................................   4
            -------------------

       (d)  Postponement of Shelf Registration.............................   4
            ----------------------------------

Section 3.  Demand Registration............................................   5
            -------------------

       (a)  Requests for Registration by Holders...........................   5
            ------------------------------------

       (b)  Filing and Effectiveness.......................................   6
            ------------------------

       (c)  Priority on Demand Registration................................   6
            -------------------------------


       (d)  Postponement of Demand Registration............................   8
            -----------------------------------

Section 4.  Piggyback Registration.........................................   8
            ----------------------

       (a)  Right to Piggyback.............................................   8
            ------------------

       (b)  Priority on Piggyback Registrations............................   9
            -----------------------------------

Section 5.  Registration Procedures........................................   9
            -----------------------

Section 6.  Information....................................................  14
            -----------

Section 7.  Suspension.....................................................  15
            ----------

Section 8.  Registration Expenses..........................................  15
            ---------------------

Section 9.  Indemnification................................................  16
            ---------------

       (a)  Indemnification by NBCi........................................  16
            -----------------------
</TABLE>

                                      ii
<PAGE>

<TABLE>
<CAPTION>
                                                                            Page
                                                                            ----
<S>                                                                         <C>
       (b)  Indemnification by Holders.....................................  16
            --------------------------

       (c)  Conduct of Indemnification Proceedings.........................  17
            --------------------------------------

       (d)  Contribution...................................................  17
            ------------

Section 10. Underwritten Registrations.....................................  18
            --------------------------

       (a)  Initial CNET Demand............................................  18
            -------------------

       (b)  Other Demand Registrations.....................................  19
            --------------------------

Section 11. Miscellaneous..................................................  19
            -------------

       (a)  Remedies.......................................................  19
            --------

       (b)  Amendments and Waivers.........................................  19
            ----------------------

       (c)  Notices........................................................  19
            -------

       (d)  Merger or Consolidation of NBCi................................  21
            -------------------------------

       (e)  Successors and Assigns.........................................  21
            ----------------------

       (f)  Counterparts...................................................  21
            ------------

       (g)  Headings.......................................................  22
            --------

       (h)  Governing Law..................................................  22
            -------------

       (i)  Severability...................................................  22
            ------------

       (j)  Termination....................................................  22
            -----------

       (k)  Entire Agreement...............................................  22
            ----------------
</TABLE>
                                      iii
<PAGE>


                         REGISTRATION RIGHTS AGREEMENT


     THIS REGISTRATION RIGHTS AGREEMENT (this "Agreement") is made and entered
                                               ---------
into as of November 30, 1999, by and among NBC Internet, Inc., a Delaware
corporation (formerly known as Xenon 2, Inc., and together with is successors
and assigns, "NBCi"), National Broadcasting Company, Inc., a Delaware
              ----
corporation (together with its successors and assigns, "NBC"), GE Investments
                                                        ---
Subsidiary, Inc., a Delaware corporation ("GE Sub"), CNET, Inc. (together with
                                           ------
its successors and assigns, "CNET"), Flying Disc Investments Limited
                             ----
Partnership, a Nevada limited partnership ("Disc"), Mr. Chris Kitze ("Kitze")
                                            ----                      -----
and each other person who becomes a holder hereunder (collectively, with NBC, GE
Sub, CNET, Disc and Kitze, the "Holders").
                                -------

                                   RECITALS
                                   --------

     WHEREAS, Xoom.com, Inc., a Delaware corporation ("Xoom"), NBCi, Xenon 3,
                                                       ----
Inc., a Delaware corporation ("Xenon 3"), Snap! LLC, a Delaware limited
                               -------
liability company ("Snap"), and CNET, are parties to an Agreement and Plan of
                    ----
Contribution and Merger, dated as of May 9, 1999, as amended (the "Merger
                                                                   ------
Agreement"), pursuant to which, among other things, the parties thereto have
- ---------
agreed that (i) Xenon 3 will merge with and into Xoom, with Xoom as the
surviving corporation, and each outstanding share of common stock, par value
$0.0001 per share, of Xoom (the "Common Stock") will be converted into the right
                                 ------------
to receive one share of Class A common stock, par value $0.0001 per share, of
NBCi (the "Class A Common Stock") and (ii) CNET will contribute its ownership
           --------------------
interest in Snap to NBCi in exchange for 7,147,584 shares of Class A Common
Stock;

     WHEREAS, Xoom, NBCi, NBC, Neon Media Corporation, a Delaware corporation
("NMC"), and GE Sub, are parties to a Second Amended and Restated Agreement and
  ---
Plan of Contribution, Investment and Merger, dated as of July 8, 1999, as
amended (the "Contribution Agreement" and together with the  Merger Agreement,
              ----------------------
the "Merger Agreements"), pursuant to which, among other things, the parties
     -----------------
thereto have agreed that (i) NMC will merge with and into NBCi, with NBCi as the
surviving corporation and each share of NMC common stock will be converted into
one share of Class B Common Stock of NBCi (the "Class B Common Stock") which
                                                --------------------
will result in the issuance of 12,173,111 shares of Class B Common Stock to NBC
Multimedia Inc., a wholly owned subsidiary of NBC, (ii) a subsidiary of NBC will
transfer its ownership interest in Snap and certain other assets to NBCi in
exchange for 11,417,569 shares of Class B Common Stock and a convertible note
from NBCi which will be convertible into 471,031 shares of Class B Common Stock
and (iii) an affiliate of NBC will purchase a convertible note from NBCi, which
will be convertible into 5,338,357 shares of Class B Common Stock, in exchange
for the assignment to NBCi of a note issued by NBC; and

     WHEREAS, the execution and delivery of this Agreement by the parties hereto
is a condition to the closing of the transactions contemplated by the Merger
Agreements.

                                       1
<PAGE>

     NOW, THEREFORE, in consideration of the mutual promises and agreements set
forth herein and in the Merger Agreements, and other valuable consideration, the
receipt and sufficiency of which is hereby acknowledged, the parties hereto
hereby agree as follows:

I.        Section  Definitions.  For purposes of this Agreement, the following
                   -----------
capitalized terms have the following meanings:

          "Initial CNET Demand":  A Demand Notice delivered by CNET pursuant to
           -------------------
Section 3(a)(iv) or 3(a)(v).

          "Initial Holders":  NBC, GE Sub, CNET, Disc and Kitze.
           ---------------

          "Prospectus":  The prospectus included in any Registration Statement
           ----------
(including, without limitation, a prospectus that discloses information
previously omitted from a prospectus filed as part of an effective registration
statement in reliance upon Rule 430A under the Securities Act), as amended or
supplemented by any prospectus supplement, with respect to the terms of the
offering of any portion of the Registrable Securities covered by such
Registration Statement and all other amendments and supplements to such
prospectus, including post-effective amendments, and all material incorporated
by reference or deemed to be incorporated by reference in such prospectus.

          "Registrable Securities": All shares of Class A Common Stock (i) held
           ----------------------
by the Initial Holders from time to time, (ii) held by transferees of the
Initial Holders, but only with respect to securities transferred in accordance
with Section 11(e); (iii) issuable by NBCi or (iv) issued or issuable upon the
conversion of Class B Common Stock, including shares of Class B Common Stock
issuable to NBC or its affiliates upon conversion of the convertible notes held
on the date hereof, into Class A Common Stock, excluding in each case shares of
Class A Common Stock that have been disposed of pursuant to a Registration
Statement relating to the sale thereof that has become effective under the
Securities Act or pursuant to Rule 144 or Rule 145 under the Securities Act.
Registrable Securities shall also include any shares of Class A Common Stock or
other securities (or shares of Class A Common Stock underlying such other
securities) that may be received by the Holders (x) as a result of a stock
dividend on or stock split of Registrable Securities or Class B Common Stock or
(y) on account of Registrable Securities or Class B Common Stock in a
recapitalization of or other transaction involving NBCi.

          "Registration Statement": Any registration statement of NBCi under the
           ----------------------
Securities Act that covers any of the Registrable Securities pursuant to the
provisions of this Agreement, including the related Prospectus, any preliminary
prospectus, all amendments and supplements to such registration statement
(including post-effective amendments), all exhibits and all material
incorporated by reference or deemed to be incorporated by reference in such
registration statement.

          "SEC":  The Securities and Exchange Commission.
           ---

          "Securities Act":  The Securities Act of 1933, as amended.
           --------------

                                       2
<PAGE>

          "Underwritten Offering":  A distribution, registered pursuant to the
           ---------------------
Securities Act, in which securities of NBCi are sold to the public through one
or more underwriters.

          "Voting Agreement": means the Voting Agreement dated as of May 9,
           ----------------
1999, among Xoom, certain holders of the capital stock of NBCi, NBC and CNET, as
the same may be amended, supplemented or otherwise modified from time to time.

     Section 2.   Shelf Registration of Resales.
                  -----------------------------

          (a)  Shelf Registration Statement. Within 45 days of receipt by NBCi
               ----------------------------
of a written notice as described in Section 3(a) which is requested to be
effected as a shelf registration pursuant to Rule 415 under the Securities Act
(such Demand Registration, a "Shelf Registration") (which request shall not be
                              -------------------
made at any time prior to the later of the twelve month anniversary of the date
hereof or the date on which NBCi first becomes eligible to file a registration
statement on Form S-3), NBCi shall file with the SEC a registration statement
for an offering to be made on a continuous basis pursuant to Rule 415 under the
Securities Act (a "Shelf Registration Statement") covering all of the
                   ----------------------------
Registrable Securities of the requesting Holder included in the Demand Notice
and any additional Registrable Securities requested to be included by the other
Holders pursuant to the terms of Sections 3(c) and 4(b) (collectively, in such
capacity, the "Registering Holders"). The Shelf Registration Statement shall be
               -------------------
on the appropriate form and shall comply as to form in all material respects
with the requirements of the Securities Act and the sales and regulations
promulgated thereunder, permitting registration of such Registrable Securities
for resale by the Registering Holders in the manner designated by them
(including, without limitation, one or more Underwritten Offerings). NBCi shall
use all commercially reasonable efforts to cause the Shelf Registration
Statement to be declared effective by the SEC as promptly as practicable. NBCi
will notify the Registering Holders in writing when such Shelf Registration
Statement becomes effective.

          (b)  Maintenance of Effectiveness.  NBCi agrees to use commercially
               ----------------------------
reasonable efforts to keep the Shelf Registration Statement (including the
preparation and filing of any amendments and supplements necessary for that
purpose) continuously effective until the earlier of (a) the date on which the
Registering Holders (or distributees or transferees of such Registering Holders)
no longer hold any Registrable Securities or (b) the date on which all the
Registrable Securities of the Registering Holders are eligible for sale pursuant
to Rule 144(k) (or any successor provision) or in one day without registration
pursuant to Rule 144(e) (or any successor provision) under the Securities Act
(such period, the "Effective Period").  Each Registering Holder seeking to offer
                   ----------------
and sell Registrable Securities upon exercise of the rights hereunder agrees to
provide information to NBCi in a timely manner regarding the proposed
distribution by such Registering Holder of the Registrable Securities and such
other information reasonably requested by NBCi in connection with the
preparation of the Shelf Registration Statement.  If the Shelf Registration
Statement ceases to be effective for any reason or at any time during the
Effective Period (other than because of the sale of all the securities
registered thereunder), NBCi shall use commercially reasonable efforts to obtain
the prompt withdrawal of any order suspending the effectiveness thereof.  Upon
written request from a Registering Holder

                                       3
<PAGE>

during the Effective Period, NBCi shall, subject to the other provisions of this
Agreement, promptly supplement the Shelf Registration Statement to reflect
resales of Class A Common Stock by any distributees or other transferees of any
Holder who received their Class A Common Stock in accordance with this Agreement
and who have been identified in writing to NBCi.

          (c) Offerings and Sales. At any time during the Effective Period, any
              -------------------
Registering Holder may exercise its Shelf Registration rights hereunder with
respect to the Registrable Securities.  If any Registering Holder desires to
offer and sell Registrable Securities under the Shelf Registration Statement
pursuant to an underwritten public offering, such Registering Holder shall
deliver a written notice (the "Registration Notice") to NBCi at least 20 days
                               -------------------
prior to the date on which such Registering Holder desires to consummate the
sale of Registrable Securities.  Any Registration Notice shall be subject to
revocation by the Registering Holder initiating the request by delivery of a
subsequent written notice to NBCi no later than the fifth business day prior to
the contemplated offering commencement date.

          Upon receipt of a Registration Notice, NBCi shall, within 30 days of
receipt thereof, give written notice to the other Registering Holders of NBCi's
receipt thereof.  Within 15 days of receipt of such a notice from NBCi, any
other Registering Holder desiring to offer and sell any Registrable Securities
in the subject offering shall give written notice to NBCi, the Registering
Holder who delivered the Registration Notice to NBCi, and the lead managing
underwriter, if any, which notice shall specify the number of shares of
Registrable Securities such Registering Holder desires to offer for sale.  NBCi
shall not be permitted to participate in such an offering without the written
consent of the Registering Holder initiating the offering (which consent shall
not be unreasonably withheld).  In the event the Registrable Securities
requested to be included by the Registering Holders in the aggregate exceeds the
number of Registrable Securities to be included in the Underwritten Offering,
priority will be determined in accordance with Section 3(c).

          (d) Postponement of Shelf Registration. NBCi will be entitled to
              ----------------------------------
postpone the obligation to file any Shelf Registration Statement for a
reasonable period not in excess of 90 calendar days if NBCi's Board of Directors
determines, in the good faith exercise of its business judgment, that such
registration and offering would materially interfere with bona fide financing
                                                          ---- ----
plans or strategic acquisition, disposition or alliance of NBCi that would
require disclosure of information, the premature disclosure of which could
materially and adversely affect NBCi. Notwithstanding the foregoing, in no event
shall the aggregate number of days during any period of 12 consecutive months
during which the Registering Holders are subject to (i) postponement pursuant to
this Section 2(d), (ii) postponement pursuant to Section 3(d) and (iii) Black-
Out pursuant to Section 7 exceed 90 days. If NBCi postpones the filing of a
Shelf Registration Statement, it will promptly notify the Holders in writing (i)
when the events or circumstances permitting such postponement have ended and
(ii) that the decision to postpone was made by the Board of Directors of NBCi in
accordance with this Section 2(d).

                                       4
<PAGE>

     Section 3.  Demand Registration.
                 -------------------

          (a)  Requests for Registration by Holders. At any time and from time
               ------------------------------------
to time during which there is no Shelf Registration Statement that is effective
under the Securities Act so as to permit the offer and sale of all Registrable
Securities thereunder, subject to the conditions set forth in this Agreement one
or more Holders will have the right, by written notice delivered to NBCi (a
"Demand Notice"), to require NBCi to register Registrable Securities under and
 -------------
in accordance with the provisions of the Securities Act (a "Demand
                                                            ------
Registration"), provided that effective on the date of this Agreement and
- ------------    --------
subject to the conditions set forth herein (i) NBC, on behalf of NBC or GE Sub,
may not make more than four (4) Demand Registrations in total, one of which can
be made on Form S-1 and one of which can be for a Shelf Registration, and CNET
and Kitze, on behalf of Kitze or Disc (for Registrable Securities held by Disc
on the date hereof), may not make more than three (3) Demand Registrations each,
of which, in the case of each of CNET and Kitze, one of which can be for a Shelf
Registration and of which two (2) can be made on Form S-1 in the case of CNET
and its transferees, and one (1) can be made on Form S-1 in the case of Kitze,
Disc and their respective transferees, (ii) no Demand Notice may be given prior
to six (6) months after the effective date of the immediately preceding Demand
Registration, (iii) no such Demand Registration may be required unless the
Holders requesting such Demand Registration provide to NBCi a certificate (the
"Authorizing Certificate"), seeking to include Registrable Securities in such
 -----------------------
Demand Registration with a market value of at least $25,000,000 (or $50,000,000
in the case of a Demand Notice for a Shelf Registration) (calculated based on
the average closing sale price of such securities on the principal securities
exchange or quotation system where such securities are listed on the five
business days immediately preceding the date of the Demand Notice) as of the
date the Demand Notice is given, (iv) if a Demand Notice is delivered to NBCi
during the 60 day period commencing on the closing date of the Contribution
Agreement by CNET, such Demand Notice will be given priority over any Demand
Registrations or Shelf Registrations of Registrable Securities until such
registration for CNET is effected, (v) if a Demand Notice is delivered to NBCi
during the 60 day period commencing on the closing date of the Contribution
Agreement from a Holder other than CNET, NBCi will provide CNET with the
opportunity to deliver a Demand Notice, which Demand Notice by CNET will be
given priority over the previously delivered Demand Notice and any other Demand
Notice until such registration for CNET is effected, (vi) if a Demand Notice is
delivered to NBCi during the 12 month period commencing on the closing date of
the Contribution Agreement, such Demand Registration shall be an Underwritten
Offering in accordance with Section 10, and (vii) in any Underwritten Offering,
shares may be excluded by the underwriters based on market conditions and
marketing factors. The Authorizing Certificate shall set forth (A) the name of
each Holder signing such Authorizing Certificate, (B) the number of Registrable
Securities held by each such Holder, and, if different, the number of
Registrable Securities such Holder has elected to have registered, and (C) the
intended methods of disposition of the Registrable Securities. Notwithstanding
the foregoing, a good faith decision by a Holder to withdraw Registrable
Securities from registration will not affect NBCi's obligations under this
Section 3(a) unless the amount remaining to be registered has a market value of
less than $25,000,000 (or $50,000,000 in the case of a Shelf Registration)
(calculated as aforesaid).

                                       5
<PAGE>

          (b) Filing and Effectiveness. NBCi will file a Registration Statement
              ------------------------
relating to any Demand Registration as soon as practicable but in no event later
than 45 days following the date on which the Demand Notice is given, or 90 days
in the case of the first Demand Registration, and will use its best efforts to
cause the same to be declared effective by the SEC as soon as practicable
thereafter. If any Demand Registration is requested to be effected as a Shelf
Registration by the Holders demanding such Demand Registration, NBCi will keep
the Registration Statement filed in respect thereof effective for the Effective
Period.

          Within ten (10) business days after receipt of such Demand Notice,
NBCi will serve written notice thereof (the "Notice") to all other Holders and
                                             ------
will, subject to the provisions of Section 3(c), include in such registration
all Registrable Securities with respect to which NBCi receives written requests
for inclusion therein ("Request for Inclusion") within ten (10) business days
                        ---------------------
after receipt of the Notice by the applicable Holder. In the event that any
other Holder has the right to request a Demand Registration pursuant to the
provisions of Section 3(a), and provided that more than 60 days have elapsed
                                --------
since the closing date of the Contribution Agreement, if such Request for
Inclusion includes a Demand Notice on behalf of such Holder, such Holder will be
treated as an initiating Holder for purposes of the Demand Registration. Any
Holder will be permitted to withdraw in good faith all or part of the
Registrable Securities from a Demand Registration at any time prior to the
effective date of such Demand Registration, in which event NBCi will promptly
amend or, if applicable, withdraw the related Registration Statement. In the
event the withdrawing Holder is the sole initiating Holder of such Demand
Registration pursuant to Section 3(a), such demand will count as a Demand
Registration of such Holder unless the withdrawing Holder pays all registration
expenses in connection with such withdrawn registration as described in Section
8; provided that in the event there has been a Material Adverse Change in the
   --------
business or financial condition of NBCi between the date of the Demand Notice
relating to such Demand Registration and the date of the withdrawal, NBCi shall
pay all registration expenses and such registration shall not be counted as a
Demand Registration to which such Holder is entitled pursuant to Section 3(a)
hereof. In the event all of the initiating Holders withdraw, such demand will
count as a Demand Registration of each such Holder unless, in the case of each
such Holder, such Holder pays its pro rata portion of all registration expenses
in connection with such withdrawn registration as described in Section 8;
provided that in the event there has been a Material Adverse Change in the
- --------
business or financial condition of NBCi between the date of the Demand Notice
relating to such Demand Registration and the date of the withdrawal, NBCi shall
pay all registration expenses and such registration shall not be counted as a
Demand Registration to which such Holders are entitled pursuant to Section 3(a)
hereof. For the purpose of this Section 3(b), "Material Adverse Change" shall
mean any change that, individually or in the aggregate with all other changes,
is materially adverse to the business, financial condition or results of
operation of NBCi and its subsidiaries taken as a whole other than any change or
circumstance arising from a decrease of less than 25% of the closing price of
NBCi on the National Association of Securities Dealers Automated Quotation
System ("Nasdaq") or the National Market System of Nasdaq from the date of the
         ------
Demand Notice or the Request for Inclusion, as the case may be.

          (c) Priority on Demand Registration. Subject to the provisions set
              -------------------------------
forth in Sections 3(a)(iv) and (v) and Section 3(b) regarding CNET's priority,
if Registrable Securities

                                       6
<PAGE>

are to be registered pursuant to a Demand Registration, NBCi shall provide
written notice to the other Holders and will permit all such Holders who request
to be included in the Demand Registration to include any or all Registrable
Securities held by such Holders in such Demand Registration. In connection with
any Demand Registration, NBCi may include securities for its own account and/or
for the account of other holders of NBCi's securities in such registration to
the extent agreed to by the underwriters. If the managing underwriter or
underwriters of an Underwritten Offering to which such Demand Registration
relates advises the Holders that the total amount of Registrable Securities that
such Holders intend to include in such Demand Registration is in the aggregate
such as to materially and adversely affect the success of such offering, then
the number of Registrable Securities to be included in such Demand Registration
will, if necessary, be reduced and there will be included in such Underwritten
Offering the number of Registrable Securities that, in the opinion of such
managing underwriter or underwriters, can be sold without materially and
adversely affecting the success of such Underwritten Offering, the Registrable
Securities of the Holder or Holders initiating the Demand Registration and NBCi
shall receive priority in such Underwritten Offering to the full extent of the
Registrable Securities such Holder or Holders (including NBCi) desire to sell,
provided that, in the event the Registrable Securities requested to be included
- --------
by the initiating Holders and NBCi in the aggregate exceeds the number of
Registrable Securities to be included in the Underwritten Offering, then:

          (i)  Registrable Securities requested to be included by CNET in the
          Initial CNET Demand will comprise the lesser of (A) at least 50% of
          the Registrable Securities included in such offering or (B) all of the
          Registrable Securities requested to be included by CNET, with the
          remainder of the Registrable Securities in such offering being
          allocated to NBCi and Kitze as a direct holder or as the beneficial
          owner of Registrable Securities held by Disc as determined in good
          faith by the mutual agreement of NBCi and Kitze, it being understood
          that the current intention of such parties is that Kitze's allocation
          will be in the range of 10% - 15% of the Underwritten Offering;

          (ii) if any Registration Statement is proposed to be filed by NBCi
          whether or not for sale for NBCi's own account during the six month
          period after the Effective Date of the Initial CNET Demand,
          Registrable Securities requested to be included by CNET will comprise
          the lesser of (A) at least 25% of the Registrable Securities included
          in such offering or (B) all of the Registrable Securities requested to
          be included by CNET; provided that in no event will CNET be entitled
                               --------
          to include more than 1,000,000 Registrable Securities in such
          offering; provided further that, (A) if the number of shares included
                    -------- -------
          by CNET is 500,000 or less, then such inclusion shall be in addition
          to the rights contained in this Section 3 and shall not be deemed the
          exercise by CNET of one of its Demand Registrations and (B) if the
          number of shares included by CNET is more than 500,000, then such
          inclusion shall be deemed the exercise by CNET of one of its Demand
          Registrations pursuant to this Section 3; and

                                       7
<PAGE>

          (iii)   except as provided in 3(c)(ii) above, following the Initial
          CNET Demand, or, if no such demand is made, following the 60 day
          period commencing on the closing date of the Contribution Agreement,
          (A) Registrable Securities requested to be included by NBCi will
          comprise the lesser of (1) at least 50% of the Registrable Securities
          included in such offering or (2) all of the Registrable Securities
          requested to be included by NBCi and (B) of the remaining securities
          to be included in such Underwriting Offering, Registrable Securities
          of each initiating Holder will be included pro rata on the basis of
                                                     --- ----
          the amount of Registrable Securities requested to be included therein
          by each such Holder.  Any remaining allocation available for sale
          shall be allocated pro rata among the other Holders on the basis of
                             --- ----
          the amount of Registrable Securities requested to be included therein
          by each such Holder.

          (d)  Postponement of Demand Registration.  NBCi will be entitled to
               -----------------------------------
postpone the obligation to file any Demand Registration for a reasonable period
of time not exceeding 90 calendar days (other than the Demand Registration for
the Initial CNET Demand which may be postponed for a reasonable period of time
not exceeding 60 calendar days, provided that NBCi will file the Demand
                                --------
Registration for the Initial CNET Demand no later than 120 days following the
date on which the Demand Notice is given, and the Initial CNET Demand will not
be subject to any additional Black-Out period pursuant to Section 7) if NBCi's
Board of Directors determines, in the good faith exercise of its business
judgment, that such registration and offering would materially interfere with
bona fide financing plans or strategic acquisition, disposition or alliance of
- ---- ----
NBCi that would require disclosure of information, the premature disclosure of
which could materially and adversely affect NBCi.  Notwithstanding the
foregoing, in no event shall the aggregate number of days during any period of
12 consecutive months during which the Registering Holders are subject to (i)
postponement pursuant to this Section 3(d), (ii) postponement pursuant to
Section 2(d) and (iii) Black-Out pursuant to Section 7 exceed 90 days;
provided, however, that any postponement with respect to an Initial CNET Demand
- --------  -------
shall be disregarded in determining the aggregate number of days during any 12-
month period.  If NBCi postpones the filing of a Registration Statement, it will
promptly notify the Holders in writing (i) when the events or circumstances
permitting such postponement have ended and (ii) that the decision to postpone
was made by the Board of Directors of NBCi in accordance with this Section 3(d).

     Section 4.   Piggyback Registration.
                  ----------------------

          (a)  Right to Piggyback.  If at any time NBCi proposes to file a
               ------------------
Registration Statement whether or not for sale for NBCi's own account, on a form
and in a manner that would also permit registration of Registrable Securities,
including, without limitation, pursuant to Sections 2 and 3 hereof, NBCi shall
give to Holders holding Registrable Securities, written notice of such proposed
filing at least thirty (30) days before the anticipated filing.  The notice
referred to in the preceding sentence shall offer Holders the opportunity to
register such amount of Registrable Securities as each Holder may request (a
"Piggyback Registration").  Subject to Section 4(b), NBCi will include in each
 ----------------------
such Piggyback Registration all Registrable Securities with respect to which
NBCi has received written requests for inclusion therein.  The Holders will

                                       8
<PAGE>

be permitted to withdraw all or part of the Registrable Securities from a
Piggyback Registration at any time prior to the effective date of such Piggyback
Registration.

          NBCi will not be obligated to effect any registration of Registrable
Securities under this Section 4 as a result of the registration of any of its
securities in connection with mergers, acquisitions, exchange offers, dividend
reinvestment, transfers of assets, reclassifications and share purchase plans
offered solely to current holders of Class A Common Stock, rights offerings or
option or other employee benefit plans.

          (b)  Priority on Piggyback Registrations. NBCi will cause the managing
               -----------------------------------
underwriter or underwriters of a proposed Underwritten Offering on behalf of
NBCi to permit Holders to include therein all such Registrable Securities
requested to be so included on the same terms and conditions as any securities
of NBCi included therein. Notwithstanding the foregoing, if the managing
underwriter or underwriters of such Underwritten Offering delivers an opinion to
the Holders to the effect that (i) the total amount of securities that such
Holders and NBCi propose to include in such Underwritten Offering or (ii) the
effect of the potential withdrawal of any Registrable Securities by any Holder
(except any Holder who has theretofore waived such Holder's right to withdraw
all or part of its Registrable Securities pursuant to Section 4(a)) prior to the
effective date of the Registration Statement relating to such Underwritten
Offering, is such as to materially and adversely affect the success of such
offering, then the amount of securities to be included therein for the account
of Holders will, if necessary, be reduced and there will be included in such
Underwritten Offering the number of Registrable Securities that, in the opinion
of such managing underwriter or underwriters, can be sold without materially and
adversely affecting the success of such Underwritten Offering. The securities of
any Holder or Holders of securities initiating the registration and NBCi shall
receive priority in such Underwritten Offering to the full extent of the
Registrable Securities such Holder or Holders and NBCi desire to sell and the
remaining allocation available for sale, if any, shall be allocated pro rata
among the other Holders on the basis of the amount of Registrable Securities
requested to be included therein by each such Holder; provided, however, if any
                                                      --------  -------
Registration Statement is proposed to be filed by NBCi whether or not for sale
for NBCi's own account during the six month period after the Effective Date of
the Initial CNET Demand, Registrable Securities requested to be included by CNET
will comprise the lesser of (A) at least 25% of the Registrable Securities
included in such offering or (B) all of the Registrable Securities requested to
be included by CNET; provided that in no event will CNET be entitled to include
                     --------
more than 1,000,000 Registrable Securities in such offering; provided further
                                                             -------- -------
that, (A) if the number of shares included by CNET is 500,000 or less, then such
inclusion shall be in addition to the rights contained in this Section 3 and
shall not be deemed the exercise by CNET of one of its Demand Registrations and
(B) if the number of shares included by CNET is more than 500,000, then such
inclusion shall be deemed the exercise by CNET of one of its Demand
Registrations pursuant to this Section 3. The managing underwriter or
underwriters, applying the same standard, may also exclude entirely from such
offering all Registrable Securities proposed to be included in such offering to
the extent the Registrable Securities are not of the same class as securities of
NBCi included in such offering.

          Section 5.  Registration Procedures.  In connection with NBCi's
                      -----------------------
registration obligations pursuant to Sections 2, 3 and 4, NBCi will effect such
registrations to permit the sale of such

                                       9
<PAGE>

Registrable Securities in accordance with the intended method or methods of
disposition thereof, and pursuant thereto NBCi will as soon as practicable, but
in no event later than 45 days after delivery of the Demand Notice, or 90 days
in the case of the initial Demand Registration, and in each case to the extent
applicable:

          (a)  prepare and file with the SEC a Registration Statement or
Registration Statements on any appropriate form under the Securities Act
available for the sale of the Registrable Securities by the Holders thereof in
accordance with the intended method or methods of distribution thereof, and use
its best efforts to cause each such Registration Statement to become effective
and remain effective as provided herein; provided, however, that before filing a
                                         --------  -------
Registration Statement or Prospectus or any amendments or supplements thereto
(including documents that would be incorporated or deemed to be incorporated
therein by reference) NBCi will furnish to the Holders copies of all such
documents proposed to be filed (but excluding schedules, documents to be
incorporated or deemed incorporated therein by reference and exhibits, unless
requested in writing by such Holders or their counsel), which documents will be
subject to the review of such Holders and any underwriters, and NBCi will not
file any such Registration Statement or amendment thereto or any Prospectus or
any supplement thereto (including such documents that, upon filing, will be
incorporated or deemed to be incorporated by reference therein) to which any
Holder of the Registrable Securities covered by such Registration Statement or
the managing underwriter, if any, shall reasonably object on a timely basis;

          (b)  prepare and file with the SEC such amendments and post-effective
amendments to each Registration Statement as may be necessary to keep such
Registration Statement effective as provided herein; cause the related
Prospectus to be supplemented by any required Prospectus supplement, and as so
supplemented to be filed pursuant to Rule 424 (or any similar provisions then in
force) under the Securities Act; and comply with the provisions of the
Securities Act with respect to the disposition of all securities covered by such
Registration Statement during the applicable period in accordance with the
intended methods of disposition by the sellers thereof set forth in such
Registration Statement as so amended or in such Prospectus as so supplemented;

          (c)  notify the selling Holders and the managing underwriters, if any,
promptly, and (if requested by any such person) confirm such notice in writing,
(i) when a Prospectus or any Prospectus supplement or post-effective amendment
has been filed, and, with respect to a Registration Statement or any post-
effective amendment, when the same has become effective, (ii) of any request by
the SEC or any other federal or state governmental authority for amendments or
supplements to a Registration Statement or related Prospectus or for additional
information, (iii) of the issuance by the SEC or any other federal or state
governmental authority of any stop order suspending the effectiveness of a
Registration Statement or the initiation of any proceedings for that purpose,
(iv) if at any time the representations and warranties of NBCi contained in any
agreement contemplated by Section 5(n) (including any underwriting agreement)
cease to be true and correct in any material respect, (v) of the receipt by NBCi
of any notification with respect to the suspension of the qualification or
exemption from qualification of any of the Registrable Securities for sale in
any jurisdiction or the initiation or threatening of any

                                       10
<PAGE>

proceeding for such purpose and (vi) of the occurrence of any event that makes
any statement made in such Registration Statement or related Prospectus or any
document incorporated or deemed to be incorporated therein by reference untrue
in any material respect or that requires the making of any changes in a
Registration Statement, Prospectus or any such document so that, in the case of
the Registration Statement, it will not contain any untrue statement of a
material fact or omit to state any material fact required to be stated therein
or necessary to make the statements therein not misleading and, in the case of
the Prospectus, it will not contain any untrue statement of a material fact or
omit to state any material fact required to be stated or necessary to make the
statements therein, in light of the circumstances under which they were made,
not misleading;

          (d)  use every reasonable effort to obtain the withdrawal of any order
suspending the effectiveness of a Registration Statement, or the lifting of any
suspension of the qualification (or exemption from qualification) of any of the
Registrable Securities for sale in any jurisdiction, at the earliest possible
moment;

          (e)  if requested by the managing underwriters, if any, or any Holder
of the Registrable Securities being registered, (i) promptly incorporate in a
Prospectus supplement or post-effective amendment such information as the
managing underwriters, if any, and such Holders agree should be included therein
as may be required by applicable law and (ii) make all required filings of such
Prospectus supplement or such post-effective amendment as soon as practicable
after NBCi have received notification of the matters to be incorporated in such
Prospectus supplement or post-effective amendment; provided, however, that NBCi
                                                   --------  -------
will not be required to take any actions under this Section 5(e) that are not,
in the opinion of counsel for NBCi, in compliance with applicable law;

          (f)  furnish to each selling Holder and each managing underwriter, if
any, without charge, at least one conformed copy of the Registration Statement
and any post-effective amendment thereto, including financial statements (but
excluding schedules, all documents incorporated or deemed incorporated therein
by reference and all exhibits, unless requested in writing by such Holder, such
Holder's counsel or such underwriter);

          (g)  deliver to each selling Holder and the underwriters, if any,
without charge as many copies of the Prospectus or Prospectuses relating to such
Registrable Securities (including each preliminary prospectus) and any amendment
or supplement thereto as such persons may reasonably request; and NBCi hereby
consents to the use of such Prospectus or each amendment or supplement thereto
by each of the selling Holders and the underwriters, if any, in connection with
the offering and sale of the Registrable Securities covered by such Prospectus
or any amendment or supplement thereto;

          (h)  prior to any public offering of Registrable Securities, to
register or qualify or cooperate with the selling Holders, the underwriters, if
any, and their respective counsel in connection with the registration or
qualification (or exemption from such registration or qualification) of such
Registrable Securities for offer and sale under the securities or blue sky laws
of such jurisdictions within the United States as any seller or underwriter
reasonably requests in writing; use all reasonable efforts to keep such
registration or qualification (or

                                       11
<PAGE>

exemption therefrom) effective during the period the applicable Registration
Statement is required to be kept effective and do any and all other acts or
things necessary or advisable to enable the disposition in each such
jurisdiction of the Registrable Securities covered by the applicable
Registration Statement; provided, however, that NBCi will not be required to (i)
                        --------  -------
qualify to do business in any jurisdiction where it is not then so qualified or
(ii) take any action that would subject it to service of process in any such
jurisdiction where it is not then so subject;

          (i)  cooperate with the selling Holders and the managing underwriters,
if any, to facilitate the timely preparation and delivery of certificates
representing Registrable Securities to be sold and enable such Registrable
Securities to be in such denominations and registered in such names as the
managing underwriters, if any, shall request at least two business days prior to
any sale of Registrable Securities to the underwriters;

          (j)  use all reasonable efforts to cause the Registrable Securities
covered by the applicable Registration Statement to be registered with or
approved by such other governmental agencies or authorities within the United
States except as may be required solely as a consequence of the nature of any
selling Holder's business, in which case NBCi will cooperate in all reasonable
respects with the filing of such Registration Statement and the granting of such
approvals as may be necessary to enable the seller or sellers thereof or the
underwriters, if any, to consummate the disposition of such Registrable
Securities;

          (k)  upon the occurrence of any event contemplated by Section
5(c)(vi), prepare a supplement or post-effective amendment to each Registration
Statement or a supplement to the related Prospectus or any document incorporated
therein by reference or file any other required document so that, as thereafter
delivered to the purchasers of the Registrable Securities being sold thereunder,
such Prospectus will not contain an untrue statement of a material fact or omit
to state a material fact required to be stated therein or necessary to make the
statements therein, in light of the circumstances under which they were made,
not misleading;

          (l)  use its best efforts to cause all Registrable Securities covered
by such Registration Statement to be either (i) listed on each securities
exchange, if any, on which similar securities issued by NBCi are then listed or,
if no similar securities issued by NBCi are then so listed, on the New York
Stock Exchange or another national securities exchange if the securities qualify
to be so listed or (ii) authorized to be quoted on Nasdaq or the National Market
System of Nasdaq, if the securities qualify to be so quoted;

          (m)  as needed, (i) engage an appropriate transfer agent and provide
the transfer agent with printed certificates for the Registrable Securities in a
form eligible for deposit with The Depository Trust Company and (ii) provide a
CUSIP number for the Registrable Securities;

          (n)  enter into such customary agreements (including, in the event of
an Underwritten Offering, an underwriting agreement in form, scope and substance
as is customary in underwritten offerings) and take all such other commercially
reasonable and customary actions in connection therewith (including, without
limitation, entering into and causing its officers, directors and affiliates to
enter into customary lock-up agreements and taking other actions

                                       12
<PAGE>

reasonably requested by the initiating Holder or, if none, the Holders holding a
majority of the Registrable Securities being sold or, in the event of an
Underwritten Offering, those reasonably requested by the managing underwriters)
in order to expedite or facilitate the disposition of such Registrable
Securities and in such connection, whether or not an underwriting agreement is
entered into and whether or not the registration is an underwritten
registration, (i) make such representations and warranties to the selling
Holders holding such Registrable Securities and the underwriters, if any, with
respect to the businesses of NBCi and its subsidiaries, the Registration
Statement, Prospectus and documents incorporated by reference or deemed
incorporated by reference therein, if any, in each case, in form, substance and
scope as are customarily made by issuers to underwriters in underwritten
offerings and confirm the same if and when requested; (ii) obtain opinions of
counsel to NBCi and updates thereof, which counsel and opinions (in form, scope
and substance) shall be reasonably satisfactory to the managing underwriters, if
any, and the initiating Holder or, if none, the Holders holding a majority of
the Registrable Securities being sold, addressed to such selling Holder and each
of the underwriters, if any, covering the matters customarily covered in
opinions requested in underwritten offerings and such other matters as may be
reasonably requested by such Holders and underwriters; (iii) use reasonable
efforts to obtain "comfort" letters and updates thereof from the independent
certified public accountants of NBCi (and, if necessary, any other certified
public accountants of any subsidiary of NBCi or of any business acquired by NBCi
for which financial statements and financial data is, or is required to be,
included in the Registration Statement), addressed to each selling Holder and
each of the underwriters, if any, such letters to be in customary form and
covering matters of the type customarily covered in "comfort" letters in
connection with underwritten offerings; and (iv) deliver such documents and
certificates as may be reasonably requested by the initiating Holder or, if
none, the Holders holding a majority of the Registrable Securities being sold,
and the managing underwriters, if any, to evidence the continued validity of the
representations and warranties of NBCi and its subsidiaries made pursuant to
clause (i) above and to evidence compliance with any customary conditions
contained in the underwriting agreement or similar agreement entered into by
NBCi. The foregoing actions will be taken in connection with each closing under
such underwriting or similar agreement as and to the extent required thereunder;

          (o)  make available for reasonable inspection during normal business
hours by a representative of the Holders holding Registrable Securities being
sold, any underwriter participating in any disposition of Registrable
Securities, and any attorney or accountant retained by such selling Holders or
underwriter, all financial and other records, pertinent corporate documents and
properties of NBCi and its subsidiaries, and cause the officers, directors and
employees of NBCi and its subsidiaries to supply all information reasonably
requested by any such representative, underwriter, attorney or accountant in
connection with such Registration Statement; provided, however, that any
                                             --------- -------
records, information or documents that are designated by NBCi in writing as
confidential at the time of delivery of such records, information or documents
will be kept confidential by such persons unless (i) such records, information
or documents are in the public domain or otherwise publicly available, (ii)
disclosure of such records, information or documents is required by court or
administrative order or is necessary to respond to inquiries of regulatory
authorities, or (iii) disclosure of such records, information or documents, upon
advice of counsel to such person, is otherwise required by law (including,
without limitation, pursuant to the requirements of the Securities Act);
provided further however that in the case of (ii) or (iii)
- -------- -------

                                       13
<PAGE>

NBCi shall only be required to disclose that portion which counsel advises NBCi
is legally required and the Holders shall use their commercially reasonable
efforts (at NBCi's expense) to preserve the confidentiality of such documents
including, without limitation, by cooperating with NBCi to obtain an appropriate
protective order or other reliable assurance that confidentiality will be
accorded and maintained to the maximum extent possible;

          (p)  comply with all applicable rules and regulations of the SEC and
make generally available to its security holders earning statements satisfying
the provisions of Section 1l(a) of the Securities Act and Rule 158 thereunder
(or any similar rule promulgated under the Securities Act) no later than 45
calendar days after the end of any 12-month period (or 90 calendar days after
the end of any 12-month period if such period is a fiscal year) (i) commencing
at the end of any fiscal quarter in which Registrable Securities are sold to
underwriters in a firm commitment or best efforts Underwritten Offering, or (ii)
if not sold to underwriters in such an offering, commencing on the first day of
the first fiscal quarter of NBCi, after the effective date of a Registration
Statement, which statements shall cover said 12-month period;

          (q)  take any and all actions necessary to become eligible, and use
all reasonable efforts to remain eligible to file registration statements on
Form S-3 and do any and all other acts or things necessary or advisable to
comply with applicable rules and regulations regarding Form S-3, including, but
not limited to, making all filings required by the SEC and complying with any
and all time limits in connection therewith;

          (r)   use all reasonable efforts to file the reports required to be
filed by it under the Securities Act and the Exchange Act in a timely manner
and, if at any time NBCi is not required to file such reports, it will, upon the
request of any of the Holders of the Registrable Securities, make publicly
available other information so long as necessary to permit sales of Registrable
Securities pursuant to Rule 144 and 144A; will take such further action as any
Holder of the Registrable Securities may reasonably request, all to the extent
required from time to time to enable such Holder to sell Registrable Securities
without registration under the Securities Act within the limitation of the
exemptions provided by Rules 144 and 144A; and upon the request of any Holder
shall deliver to the such Holder a written statement as to whether it has
complied with this paragraph (r); and

          (s)  in connection with any Underwritten Offering, cause appropriate
members of management, including, without limitation, NBCi's Chief Executive
Officer, to cooperate and participate on a reasonable basis in the underwriters'
"road show" conferences related to such offering.

          Section 6.   Information.  NBCi may require each selling Holder of
                       -----------
Registrable Securities as to which any registration is being effected pursuant
to Section 2, 3 or 4 to furnish to NBCi such information regarding the
distribution of such Registrable Securities as NBCi may, from time to time,
reasonably request in writing and NBCi may exclude from such registration the
Registrable Securities of any selling Holder who unreasonably fails to furnish
such information within a reasonable time after receiving such request. Each
such selling Holder promptly will

                                       14
<PAGE>

notify NBCi of the occurrence of any event that makes any of such information
untrue in any material respect or that requires making a change in such
information so that it will not contain any untrue statement of a material fact
or omit to state any material fact required to be stated or necessary to make
the statement therein, in light of the circumstances under which they were made,
not misleading.

     Section 7.   Suspension.  Each Holder will be deemed to have agreed by
                  ----------
virtue of its acquisition of Registrable Securities that, in connection with any
registrations of Registrable Securities effected pursuant to Section 2, 3 or 4,
upon receipt of any notice from NBCi of the occurrence of any event of the kind
described in Section 5(c)(ii), 5(c)(iii), 5(c)(v) or 5(c)(vi) ("Suspension
                                                                ----------
Notice"), NBCi's obligation to cause any Registration Statement to become
- ------
effective or to amend or supplement such Registration Statement shall be
suspended and such Holder will forthwith discontinue disposition of such
Registrable Securities covered by such Registration Statement or Prospectus (a
"Black-Out") until such Holder's receipt of the copies of the supplemented or
 ---------
amended Prospectus contemplated by Section 5(k), or until it is advised in
writing (the "Advice") by NBCi that the use of the applicable Prospectus may be
              ------
resumed, and such Holder has received copies of any additional or supplemental
filings that are incorporated or deemed to be incorporated by reference in such
Prospectus.  Except as expressly provided herein, there shall be no limitation
with regard to the number of Suspension Notices that NBCi is entitled to give
hereunder; provided, however, that in no event shall the aggregate number of
           --------  -------
days during any period of 12 consecutive months during which the Holders are
subject to (i) postponement pursuant to Section 2(d), (ii) postponement pursuant
to Section 3(d) and (iii) Black-Out pursuant to this Section 7 exceed 90 days ;
provided, further, that any postponement with respect to an Initial CNET Demand
- --------  -------
shall be disregarded in determining the aggregate number of days during any 12-
month period.  In the event NBCi shall give a Suspension Notice, the time period
prescribed in Section 2 or Section 3 will be extended by the number of days
during the time period from and including the date of the giving of such notice
to and including the date when each seller of Registrable Securities covered by
such Registration Statement shall have received (x) the copies of the
supplemented or amended Prospectus contemplated by Section 5(k) or (y) the
Advice.

     Section 8.   Registration Expenses.  Except as described in Section 3(b),
                  ---------------------
all fees and expenses incident to the performance of or compliance with this
Agreement by NBCi will be borne by NBCi whether or not any of the Registration
Statements become effective.  Such fees and expenses will include, without
limitation, (i) all registration and filing fees (including, without limitation,
fees and expenses for compliance with securities or "blue sky" laws), (ii)
printing expenses (including, without limitation, expenses of printing
certificates for Registrable Securities in a form eligible for deposit with The
Depository Trust Company and of printing a reasonable number of prospectuses if
the printing of such prospectuses is requested by any Holder of Registrable
Securities included in any Registration Statement), (iii) messenger, telephone
and delivery expenses incurred by NBCi, (iv) fees and disbursements of counsel
for NBCi incurred by NBCi, (v) fees and disbursements of all independent
certified public accountants referred to in Section 5(n)(iii) (including the
expenses of any special audit and "comfort" letter required by or incident to
such performance) incurred by NBCi, (vi) Securities Act liability insurance, if
any, if customarily incurred and (vii) reasonable fees and expenses of

                                       15
<PAGE>

one counsel retained by the Holders in connection with the registration and sale
of their Registrable Securities (which counsel will be selected by the Holders
of a majority of the Registrable Securities being sold). In addition, NBCi will
pay internal expenses (including without limitation all salaries and expenses of
its officers and employees performing legal or accounting duties), the expense
of any annual audit, the fees and expenses incurred in connection with the
listing of the securities to be registered on any securities exchange or
quotation system on which similar securities issued by NBCi are then listed and
the fees and expenses of any person, including special experts, retained by
NBCi. In no event, however, will NBCi be responsible for any underwriting
discount or selling commission with respect to any sale of Registrable
Securities pursuant to this Agreement.

     Section 9.   Indemnification.
                  ---------------

             (a)  Indemnification by NBCi. NBCi will, without limitation as to
                  -----------------------
time, indemnify and hold harmless, to the fullest extent permitted by law, each
Holder holding Registrable Securities registered pursuant to this Agreement, the
officers, directors and agents and employees of each of them, each person who
controls such a Holder (within the meaning of Section 15 of the Securities Act
or Section 20 of the Exchange Act) and the officers, directors, agents and
employees of any such controlling person, from and against all losses, claims,
damages, liabilities, costs (including without limitation the costs of
investigation and attorneys' fees) and expenses (collectively, "Losses"), as
                                                                ------
incurred, arising out of or based upon any untrue or alleged untrue statement of
a material fact contained in any Registration Statement, Prospectus or form of
Prospectus or in any amendment or supplement thereto or in any preliminary
prospectus, or arising out of or based upon any omission or alleged omission to
state therein a material fact required to be stated therein or necessary to make
the statements therein not misleading, except insofar as the same are based upon
information furnished in writing to NBCi by such Holder expressly for use
therein.

             (b)  Indemnification by Holders. In connection with any
                  --------------------------
Registration Statement in which a Holder is participating, such Holder will
furnish to NBCi in writing such information as NBCi reasonably requests for use
in connection with any Registration Statement, Prospectus or preliminary
prospectus and will indemnify, to the fullest extent permitted by law, NBCi, its
directors and officers, agents and employees, each person who controls NBCi
(within the meaning of Section 15 of the Securities Act and Section 20 of the
Exchange Act), and the directors, officers, agents or employees of such
controlling persons, from and against all Losses, as incurred, arising out of or
based upon any untrue or alleged untrue statement of a material fact contained
in any Registration Statement, Prospectus or form of Prospectus or in any
amendment or supplement thereto or in any preliminary prospectus, or arising out
of or based upon any omission or alleged omission to state therein of a material
fact required to be stated therein or necessary to make the statements therein
not misleading, to the extent, but only to the extent, that such untrue
statement or omission is contained in any information so furnished in writing by
such Holder to NBCi expressly for use in such Registration Statement, Prospectus
or preliminary prospectus and was used by NBCi in the preparation of such
Registration Statement, Prospectus or preliminary prospectus. In no event will
the liability of any selling Holder hereunder be greater in amount than the
dollar amount of the proceeds (net of payment of all expenses)

                                       16
<PAGE>

received by such Holder upon the sale of the Registrable Securities giving rise
to such indemnification obligation.

             (c)  Conduct of Indemnification Proceedings. If any person shall
                  --------------------------------------
become entitled to indemnity hereunder (an "indemnified party"), such
                                            -----------------
indemnified party shall give prompt notice to the party from which such
indemnity is sought (the "indemnifying party") of any claim or of the
                          ------------------
commencement of any action or proceeding with respect to which such indemnified
party seeks indemnification or contribution pursuant hereto; provided, however,
                                                             --------  -------
that the failure to so notify the indemnifying party will not relieve the
indemnifying party from any obligation or liability except to the extent that
the indemnifying party has been prejudiced materially by such failure. The
indemnifying party shall have the right to participate in, and, to the extent
the indemnifying party so desires, jointly with any other indemnifying party
similarly noticed, to assume the defense thereof with counsel mutually
satisfactory to the parties; provided, however, that an indemnified party
                             --------  -------
(together with all other indemnified parties which may be represented without
conflict by one counsel) shall have the right to retain one separate counsel,
with the fees and expenses to be paid by the indemnifying party, if
representation of such indemnified party by the counsel retained by the
indemnifying party would be inappropriate due to actual or potential differing
interest between such indemnified party and any other party represented by such
counsel in such proceeding. All fees and expenses (including any fees and
expenses incurred in connection with investigating or preparing to defend such
action or proceeding) will be paid to the indemnified party, as incurred, within
five calendar days of written notice thereof to the indemnifying party
(regardless of whether it is ultimately determined that an indemnified party is
not entitled to indemnification hereunder). The indemnifying party will not
consent to entry of any judgment or enter into any settlement or otherwise seek
to terminate any action or proceeding in which any indemnified party is or could
be a party and as to which indemnification or contribution could be sought by
such indemnified party under this Section 9, unless such judgment, settlement or
other termination includes as an unconditional term thereof the giving by the
claimant or plaintiff to such indemnified party of a release, in form and
substance satisfactory to the indemnified party, from all liability in respect
of such claim or litigation for which such indemnified party would be entitled
to indemnification hereunder.

             (d)  Contribution. If the indemnification provided for in this
                  ------------
Section 9 is unavailable to an indemnified party under Section 9(a) or 9(b) in
respect of any Losses or is insufficient to hold such indemnified party
harmless, then each applicable indemnifying party, in lieu of indemnifying such
indemnified party, will, severally but not jointly, contribute to the amount
paid or payable by such indemnified party as a result of such Losses, in such
proportion as is appropriate to reflect the relative fault of the indemnifying
party or indemnifying parties, on the one hand, and such indemnified party, on
the other hand, in connection with the actions, statements or omissions that
resulted in such Losses as well as any other relevant equitable considerations.
The relative fault of such indemnifying party or indemnifying parties, on the
one hand, and such indemnified party, on the other hand, will be determined by
reference to, among other things, whether any action in question, including any
untrue or alleged untrue statement of a material fact or omission or alleged
omission of a material fact, has been taken or made by, or related to
information supplied by, such indemnifying party or indemnified party, and the
parties' relative intent, knowledge, access to information and opportunity to
correct or prevent such

                                       17
<PAGE>

action, statement or omission. The amount paid or payable by a party as a result
of any Losses will be deemed to include any legal or other fees or expenses
incurred by such party in connection with any action or proceeding.

             The parties hereto agree that it would not be just and equitable if
contribution pursuant to this Section 9(d) were determined by pro rata
                                                              --- ----
allocation or by any other method of allocation that does not take into account
the equitable considerations referred to in the immediately preceding paragraph.
Notwithstanding the provisions of this Section 9(d), an indemnifying party that
is a selling Holder will not be required to contribute any amount in excess of
the amount by which the net proceeds which the Registrable Securities sold by
such indemnifying party and distributed to the public were offered to the public
exceeds the amount of any damages that such indemnifying party has otherwise
been required to pay by reason of such untrue or alleged untrue statement or
omission or alleged omission. No person guilty of fraudulent misrepresentation
(within the meaning of Section 1l(f) of the Securities Act) will be entitled to
contribution from any person who was not guilty of such fraudulent
misrepresentation.

             The indemnity, contribution and expense reimbursement obligations
of NBCi hereunder will be in addition to any liability NBCi may otherwise have
hereunder or otherwise. The provisions of this Section 9 will survive so long as
Registrable Securities remain outstanding, notwithstanding any permitted
transfer of the Registrable Securities by any Holder thereof or any termination
of this Agreement.

     Section 10.  Underwritten Registrations.
                  --------------------------

             (a)  Initial CNET Demand. For the Demand Registration effecting the
                  -------------------
Initial CNET Demand, CNET shall have the right to appoint the investment banker
or manager to act as lead underwriter for the Underwritten Offering, provided
                                                                     --------
that (i) such underwriter is a first-class, nationally recognized underwriter
who is prepared to underwrite the offering and (ii) NBCi has given its prior
written consent to the appointment, which consent shall not be unreasonably
withheld; provided that an underwriter's lack of commitment to provide customary
          --------
market-making and research support services to NBCi following the offering would
constitute a reasonable ground for NBCi to withhold its consent.  For the Demand
Registration effecting the Initial CNET Demand, NBCi shall have the right to
appoint the investment banker or manager to act as co-lead underwriter for the
Underwritten Offering, provided that such underwriter is a first-class,
                       --------
nationally recognized underwriter who is prepared to underwrite the offering.
The co-lead underwriters for the Demand Registration effecting the Initial CNET
Demand shall be treated equally in terms of percentage of the gross underwriting
spread.  Further, CNET and NBCi may each appoint one investment banker to act as
co-manager for the Underwritten Offering provided that (i) such manager is a
                                         --------
first-class, nationally recognized manager who is prepared to manage the
offering and (ii) NBCi has given its prior written consent to the appointment of
the co-manager by CNET, which consent shall not be unreasonably withheld;
provided that a co-manager's lack of commitment to provide customary market-
- --------
making and research support services to NBCi following the offering would
constitute a reasonable ground for NBCi to withhold its consent.

                                       18
<PAGE>

             (b)  Other Demand Registrations. If any of the Registrable
                  --------------------------
Securities included in any Demand Registration other than the Initial CNET
Demand are to be sold in an Underwritten Offering, the Holders holding a
majority of the Registrable Securities included in the Demand Notice may select
an investment banker or investment bankers and manager or managers to manage the
Underwritten Offering. If any Piggyback Registration is an Underwritten
Offering, NBCi will have the exclusive right to select the investment banker or
investment bankers and managers to administer the offering. Each party hereto
agrees that, in connection with any Underwritten Offering hereunder, it shall
undertake to offer customary indemnification to the participating underwriters.
No Holder of Registrable Securities shall be entitled to participate in an
Underwritten Offering unless such Holder enters into, and performs its
obligations under, one or more underwriting agreements and any related
agreements and documents in the form that such Holder shall agree to with the
lead managing underwriter of the transaction. If any Holder disapproves of the
terms of any underwriting, it may elect, prior to the execution of any
underwriting agreement, to withdraw therefrom by written notice to NBCi and the
lead managing underwriter.

     Section 11.  Miscellaneous.
                  -------------

             (a)  Remedies. In the event of a breach by any party of its
                  --------
obligations under this Agreement, each party, in addition to being entitled to
exercise all rights granted by law, including recovery of damages, will be
entitled to specific performance of its rights under this Agreement. Each party
agrees that monetary damages would not be adequate compensation for any loss
incurred by reason of a breach by it of any provision of this Agreement and
hereby further agrees that, in the event of any action for specific performance
in respect of such breach, it will waive the defense that a remedy at law would
be adequate.

             (b)  Amendments and Waivers. The provisions of Section 2 of this
                  ----------------------
Agreement may only be amended, modified or supplemented with the prior written
consent of each of NBCi, NBC, CNET and Kitze, and each of their respective
transferees permitted under this Agreement, so long as such Holder holds
Registrable Securities with a market value of at least $50,000,000. The
provisions of Section 3 of this Agreement may only be amended, modified or
supplemented with the prior written consent of each of NBCi, NBC, CNET and
Kitze, and each of their respective transferees permitted under this Agreement,
so long as such Holder holds Registrable Securities with a market value of at
least $25,000,000. The provisions of Sections 1 and 4 through 11 of this
Agreement may only be amended, modified or supplemented with the prior written
consent of each of NBCi, NBC, CNET and Kitze, and each of their respective
transferees, so long as such Holder holds Registrable Securities with a market
value of at least $5,000,000. Upon the effectuation of each such amendment or
waiver, NBCi shall as soon as reasonably practicable give written notice thereof
to the Holders who have not previously consented thereto in writing.

             (c)  Notices.  Except as set forth below, all notices and other
                  -------
communications provided for or permitted hereunder shall be in writing and shall
be deemed to have been duly given if delivered personally or sent by telex or
telecopier, registered or certified mail (return receipt requested), postage
prepaid or courier or overnight delivery service to NBCi and each

                                       19
<PAGE>

Holder, respectively, at the following addresses (or at such other address for
any party as shall be specified by like notice, provided that notices of a
                                                --------
change of address shall be effective only upon receipt thereof):

If to NBCi:            NBC Internet, Inc.
                       300 Montgomery Street
                       Suite 300
                       San Francisco, California 94104
                       Attn.: General Counsel
                       Telecopy:  (415) 288-2578

With copies to:        Morrison & Foerster LLP
                       425 Market Street
                       San Francisco, California 94105
                       Attn.: Bruce Alan Mann
                       Telecopy: (415) 268-7522
                       Morrison & Foerster LLP
                       1290 Avenue of the Americas
                       New York, NY 10104
                       Attn.: Allen L. Weingarten
                       Telecopy: (212) 468-7900

If to CNET:            CNET, Inc.
                       150 Chestnut Street
                       San Francisco, California 94111
                       Attn.: Douglas N. Woodrum, Chief Financial Officer
                       Telecopy: (415) 395-9330

With a copies to:      CNET, Inc.
                       150 Chestnut Street
                       San Francisco, California 94111
                       Attn.: Sharon Le Duy, General Counsel
                       Telecopy: (415) 395-9330

                       Hughes & Luce, L.L.P.
                       1717 Main Street, Suite 2800
                       Dallas, Texas 75201
                       Attn.: R. Clayton Mulford
                       Telecopy: (214) 939-5849
If to Disc or Kitze:   Chris Kitze
                       300 Montgomery Street
                       Suite 300
                       San Francisco, California 94104
                       Telecopy: (415) 288-2580

                                       20
<PAGE>

If to NBC or GE Sub:   National Broadcasting Company, Inc.
                       30 Rockefeller Plaza
                       New York, NY 10022
                       Attn.: Marty Yudkovitz
                       Telecopy: (212) 664-5561

With a copy to:        Simpson Thacher & Bartlett
                       425 Lexington Avenue
                       New York, New York 10017
                       Attn.: Richard Capelouto, Esq.
                       Telecopy: (212) 455-2502

             (d)  Merger or Consolidation of NBCi. If NBCi is a party to any
                  -------------------------------
merger or consolidation pursuant to which the Registrable Securities are
converted into or exchanged for securities or the right to receive securities of
any other person ("Conversion Securities"), the issuer of such Conversion
                   ---------------------
Securities shall assume (in a writing delivered to all Holders) all obligations
of NBCi hereunder. NBCi will not effect any merger or consolidation described in
the immediately preceding sentence unless the issuer of the Conversion
Securities complies with this Section 11(d).

             (e)  Successors and Assigns. Any Holder may assign, in whole or in
                  ----------------------
part, any of its rights and obligations hereunder to any person who acquires
from such Holder at least $5 million worth of such Holder's Registrable
Securities (calculated based on the average closing price of such securities on
the principal securities exchange or quotation system where such securities are
listed on the five business days immediately preceding the date of such
assignment); provided, however, that any rights pursuant to Section 2 of this
             --------  -------
Agreement can only be assigned to (i) a person who acquires at least $50 million
of such Holder's Registrable Securities (calculated as aforesaid), (ii) a
person, in whole and not in part, and (iii) a person who is not a Newco
Competitor, as such term is defined in the Brand Integration and License
Agreement, dated as of May 8, 1999, between NBC Multimedia, Inc. and NBC or,
with respect to an assignment by CNET, a person (including a Newco Competitor)
who has acquired all or substantially all of the stock or assets of CNET through
merger, stock purchase, asset sale or otherwise; provided that in the event of
                                                 --------
such an assignment by CNET, (i) such assignee shall not have the right to cause
an Initial CNET Demand, and (ii) the number of days for which a Shelf
Registration that registers only such assignee's shares (and/or shares issuable
by NBCi) may be postponed or Blacked-Out shall be increased from 90 days to 180
days.  Any transferee of all or a portion of the Registrable Securities shall
assume all of the rights and obligations of a Holder hereunder to the extent it
agrees in writing, to be bound by all of the provisions applicable hereunder to
the transferring Holder (such acknowledgment being evidenced by execution of a
Counterpart and Acknowledgment substantially in the form of Exhibit A).  Subject
                                                            ---------
to the requirements of this Section 11(e), this Agreement shall inure to the
benefit of and be binding upon the successors and assigns of the parties hereto.

             (f)  Counterparts.  This Agreement may be executed in any number of
                  ------------
counterparts and by the parties hereto in separate counterparts, each of which
when so executed

                                       21
<PAGE>

will be deemed to be an original and all of which taken together will constitute
one and the same instrument.

             (g)  Headings. The headings in this Agreement are for convenience
                  --------
of reference only and will not limit or otherwise affect the meaning.

             (h)  Governing Law. This agreement will be governed by and
                  -------------
construed in accordance with the laws of the State of New York applicable to
contracts executed and performed within such State.

             (i)  Severability. If any term, provision, covenant or restriction
                  ------------
of this Agreement is held by a court of competent jurisdiction to be invalid,
void or unenforceable, the remainder of the terms, provisions, covenants and
restrictions set forth herein will remain in full force and effect and will in
no way be affected, impaired or invalidated, and the parties hereto will use
their best efforts to find and employ an alternative means to achieve the same
or substantially the same result as that contemplated by such term, provision,
covenant or restriction. It is hereby stipulated and declared to be the
intention of the parties that they would have executed the remaining terms,
provisions, covenants and restrictions without including any of such which may
be hereafter declared invalid, void or unenforceable.

             (j)  Termination. This Agreement shall terminate with respect to
                  -----------
each Holder and transferee permitted under this Agreement, including, without
limitation, any rights of such Holder or transferee pursuant to Section 11(b),
on the date upon which such Holder or transferee shall be able to dispose of all
of their remaining Registrable Securities in one day without registration
pursuant to Rules 144 or 145 of the Securities Act.

             (k)  Entire Agreement. This Agreement is intended by the parties as
                  ----------------
a final expression of their agreement and intended to be the complete and
exclusive statement of the agreement and understanding of the parties hereto in
respect of the subject matter contained herein. There are no restrictions,
promises, warranties or undertakings, other than those set forth or referred to
herein, with respect to such subject matter. This Agreement supersedes all prior
agreements and understandings between the parties with respect to such subject
matter.

                           [Signature page follows]

                                       22
<PAGE>

     IN WITNESS WHEREOF, the parties have executed this Agreement as of the date
first written above.


                              NBC Internet, Inc.


                              By:   /s/ Chris Kitze
                                 --------------------------------
                                 Name: Chris Kitze
                                 Title: Chief Executive Officer


                              National Broadcasting Company, Inc.


                              By:   /s/ Mark W. Begor
                                 --------------------------------
                                 Name: Mark W. Begor
                                 Title: Executive Vice President and
                                         Chief Financial Officer


                              GE Investments Subsidiary, Inc.


                              By:  /s/ Robert E. Healing
                                 --------------------------------
                                 Name: Robert E. Healing
                                 Title: Vice President


                              CNET, Inc.


                              By:  /s/ Douglas N. Woodrum
                                 --------------------------------
                                 Name: Douglas N. Woodrum
                                 Title: Executive Vice President and
                                         Chief Financial Officer

                                       23
<PAGE>

                              Flying Disc Investments Limited Partnership


                              By:  /s/ Chris Kitze
                                 --------------------------------
                                 Name: Chris Kitze
                                 Title: General Manager


                                   /s/ Chris Kitze
                              -----------------------------------
                              Chris Kitze

                                       24
<PAGE>

                                   EXHIBIT A

                         REGISTRATION RIGHTS AGREEMENT
                        COUNTERPART AND ACKNOWLEDGMENT
                        ------------------------------


TO:    NBC Internet, Inc.

RE:    The Registration Rights Agreement (the "Agreement") dated as of November
       30, 1999, by and among NBCi and the Holders (as defined in the Agreement)


       The undersigned hereby agrees to be bound by the terms of the Agreement
as a party to the Agreement, and shall be entitled to all benefits of the
Holders (as defined in the Agreement) and shall be subject to all obligations
and restrictions of the Holders pursuant to the Agreement, as fully and
effectively as though the undersigned had executed a counterpart of the
Agreement together with the other parties to the Agreement. The undersigned
hereby acknowledges having received and reviewed a copy of the Agreement.

       DATED this _____ day of ____________, _____



                                        ____________________________________
                                        By:_________________________________
                                        Title:______________________________



                                             Number of
                                             Shares of
                                             Registrable Securities:________

                                       25


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