LIFEMINDERS INC
S-8, EX-23.1, 2000-09-29
BUSINESS SERVICES, NEC
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                                                                    Exhibit 23.1

                      CONSENT OF INDEPENDENT ACCOUNTANTS



We hereby consent to the incorporation by reference in this Registration
Statement on Form S-8 of our report dated February 10, 2000 relating to the
financial statements, which appear in LifeMinders.com, Inc.'s Annual Report on
Form 10-K for the year ended December 31, 1999.  We also consent to the
incorporation by reference of our report dated February 10, 2000 relating to the
financial statement schedule, which appears in such Annual Report on Form 10-K.


/s/ PricewaterhouseCoopers LLP



McLean, Virginia
September 28, 2000


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