<PAGE> 1
Filed by Silknet Software, Inc.
pursuant to Rule 425 under the Securities Act of 1933, as amended
and deemed filed pursuant to Rule 14a-12 of the
Securities Exchange Act of 1934, as amended
Subject Company: Silknet Software, Inc.
Registration No. 333-32428
ON MARCH 20, 2000, KANA COMMUNICATIONS, INC., A DELAWARE CORPORATION, AND
SILKNET SOFTWARE, INC., A DELAWARE CORPORATION, JOINTLY PUBLISHED THE FOLLOWING
NEWSPAPER ADVERTISEMENT:
What Two Companies Are Joining Forces To Change The Way
E-businesses Communicate With Customers?
Kana And
Silknet.
[Photograph: Individual seated with laptop computer]
The Internet and e-mail have given e-businesses important new ways to
interact with customers. Because Kana and Silknet believe in the power of the
online customer experience, they're teaming to deliver a mission-critical
platform and suite of applications that define successful online customer
communications.
The combined Kana solution improves every important facet of the
customer relationship, giving your customers, partners and your company a 360
degree view across all the marketing, sales and service communications. Kana
does this by providing:
* A range of powerful communication applications and a Web-architected
e-business platform designed for rapid integration and deployment.
* A broad communications system that allows customers and partners to choose
where and how they interact with your company by integrating communications
across all channels - whether e-mail, Web, phone or other traditional
channels.
With more than 450 customers, including twelve of the top twenty most
visited sites on the Internet, the combined Kana solution empowers companies to
improve customer loyalty in a world where the competition is only a mouse click
away.
Visit www.kana.com/seminar to register for a FREE upcoming
Web seminar about the combined solution.
COMPLETE ONLINE
CUSTOMER [KANA CORPORATE LOGO]
COMMUNICATIONS
This advertisement contains "forward-looking statements" within the meaning of
the Private Securities Litigation Reform Act of 1995. These statements are based
on current expectations and are subject to uncertainty and changes in
circumstances. Actual results may vary materially from the expectations
contained herein. ***The proposed merger has not closed and is subject to
approval by Kana and Silknet stockholders. Kana has filed with the U.S.
Securities and Exchange Commission a Registration Statement on SEC Form S-4 in
connection with the merger, and Kana and Silknet expect to mail a Joint Proxy
Statement/Prospectus to Kana and Silknet stockholders. INVESTORS ARE URGED TO
READ THE JOINT PROXY STATEMENT/PROSPECTUS AND ANY OTHER MERGER-RELATED DOCUMENTS
FILED WITH THE SEC, AS THEY CONTAIN IMPORTANT INFORMATION. Investors may obtain
free copies of these documents through the SEC's website at http://www.sec.gov,
Kana Communications, Inc., 740 Bay Road, Redwood City, CA 94063, attn: Investor
Relations, telephone: (650) 298-9282, or Silknet Software, Inc., 50 Phillippe
Cote Street, Manchester, NH 03101, (603) 625-0070 attn: Investor Relations. ***
Kana, Silknet and their respective directors, officers and certain other
employees may be soliciting proxies from Kana and Silknet stockholders in favor
of the merger. Information concerning these solicitation participants is set
forth in the Registration Statement on Form S-4.
(C) 2000 Kana Communications, Inc. Kana Communications and the Kana logo are
trademarks of Kana. All other trademarks are properties of their respective
holders.
