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EXHIBIT 23.1
CONSENT OF INDEPENDENT PUBLIC ACCOUNTANTS
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As independent public accountants, we hereby consent to the incorporation by
reference in this registration statement of our report dated March 10, 2000
(except for the matters discussed in Note 13, as to which the date is April 14,
2000) in Alloy Online, Inc.'s Form 10-K for the year ended January 31, 2000 and
to all references to our Firm included in this registration statement.
ARTHUR ANDERSEN LLP
/s/ Arthur Andersen LLP
New York, New York
June 15, 2000
