AMERICANA PUBLISHING INC
10QSB, 2000-08-14
MISCELLANEOUS PUBLISHING
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                     U.S. SECURITIES AND EXCHANGE COMMISSION
                             Washington, D. C. 20549

                                   FORM 10-QSB

[X] QUARTERLY REPORT UNDER SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF
1934

For the quarterly period ended June 30, 2000
                               -------------

                                       OR

[ ]      TRANSITION REPORT UNDER SECTION 13 OR 15(d) OF THE EXCHANGE ACT

For the transition period from                     to

Commission file number

                           AMERICANA PUBLISHING, INC.
      ---------------------------------------------------------------------
        (Exact name of small business issuer as specified in its charter)

           COLORADO                               84-1453702
         ------------                          --------------
  (State or other jurisdiction of            (I.R.S. Employer
  incorporation or organization)             Identification No.)

               303 SAN MATEO NE, SUITE 104A, ALBUQUERQUE, NM 87108
               ---------------------------------------------------
                    (Address of principal executive offices)

                                  505-265-6121
                           (Issuer's telephone number)

--------------------------------------------------------------------------------
              (Former name, former address, and former fiscal year,
                          if changed since last report)

Check  whether the issuer (1) filed all reports  required to be filed by Section
13 or 15(d) of the  Exchange  Act of 1934 during the past 12 months (or for such
shorter period that the  registrant was required to file such reports),  and (2)
has been subject to such filing requirements for the past 90 days. Yes X . No .

                APPLICABLE ONLY TO ISSUERS INVOLVED IN BANKRUPTCY
                   PROCEEDINGS DURING THE PRECEDING FIVE YEARS

Check whether the  registrant  filed all  documents  and reports  required to be
filed by Section 12, 13 or 15(d) of the Exchange Act after the  distribution  of
securities under a plan confirmed by a court. Yes_____. No_____.

                      APPLICABLE ONLY TO CORPORATE ISSUERS

As of June 30, 2000, there were 5,543,250 shares of common stock outstanding.

Transitional Small Business Disclosure Format (Check one):  Yes_____. No_____.






<PAGE>





                                      INDEX




                                                                        PAGE
                                                                        ----

PART I.  FINANCIAL INFORMATION

Item 1.  Financial Statements

                Condensed Balance Sheets
                      June 30, 2000 (Unaudited) and
                      December 31, 1999                                  3

                Condensed Statements of Operations
                      Three months and Six Months
                      ended June 30, 2000 and
                      June 30, 1999 (Unaudited)                          4

                Condensed Statements of Cash Flows
                      Six months ended June 30, 2000 and
                      June 30, 1999(Unaudited)                           5

                Notes to Condensed Financial Statements                  6

Item 2.  Management's Discussion and Analysis of
         Financial Condition and Results of Operations                   8-10

Part II. OTHER INFORMATION

Item 1.         Legal Proceedings                                        10

Item 2.         Changes in Securities                                    10

Item 3.         Defaults Upon Senior Securities                          10

Item 5.         Other Information

Item 6.         Exhibits and Reports on Form 8-K

                (a)  Exhibits - Press Releases and
                     other Exhibits
                (b)  Reports on Form 8-K

SIGNATURES




                                       2
<PAGE>


                          PART I. FINANCIAL INFORMATION

Item 1.  Financial statements

                           Americana Publishing, Inc.
                               Condensed Balance Sheet
                               For Periods Ending

                                              June 30, 2000    December 31, 1999
Assets                                         (Unaudited)

Current Assets
    Cash                                        $ 61,695          $   308,376
    Marketable Securities                         95,210              199,370
    Accounts Receivable                           38,849                  892
    Prepaid                                      274,345              197,231
                                                -----------       -------------
          Total Current Assets                  $470,099              705,869

Property & Equipment
    Music                                          6,000
    Telephone System                              15,820
    Audio Equipment                                2,558                2,558
    Database & Circulation                        28,518               23,881
    Computer Equipment                            95,304               48,360
    Software                                      13,032                4,014
    Furniture & Fixtures                          40,591               20,207
    Website Development                           40,963               36,713
    Audio Production                             140,398
    Leasehold Improvements                         5,299
      Less: Accumulated Depreciation
        and Amortization                         (42,986)             (26,162)
                                                -----------       -------------
        Total Property & Equipment               345,497              109,571

Total Asset                                     $815,596          $   815,440
                                                ===========       =============
Liabilities & Stockholders Equity

Current Liabilities
    Accounts Payables                           $ 10,000
    Accrued Liabilities                            1,016                3,894
                                                -----------       -------------
        Total Current Liabilities                 11,016                3,894

Stockholders Equity
    Preferred Stock 20,000,000 Shares
      No Par Value, Authorized, None Issued
    Common stock 100,000,000 Shares Authorized
      $.001 Par Value 5,543,250 & 4,283,000        5,543                4,283
      Issued and outstanding for March 31, 2000
      and December 31, 1999, respectively
    Paid-In Capital                            4,649,144            3,043,648
    Accumulated Deficit                       (3,850,107)          (2,236,385)
                                               ----------          ----------
      Total Stockholders' Equity                 804,580              811,546

Total Liabilities & Stockholders Equity         $815,596          $   815,440
                                               ==========         ===========



                 See Accompanying Notes to Financial Statements.




                                       3
<PAGE>
<TABLE>
<CAPTION>
                           Americana Publishing, Inc.
                       Condensed Statements of Operations
                                  (Unaudited)

                                       FOR THE THREE MONTHS       FOR THE SIX MONTHS
                                           ENDED JUNE 30             ENDED JUNE 30
                                       2000            1999          2000         1999
                                      -------         -------       -------      ------
<S>                                   <C>             <C>           <C>          <C>
Net Revenues                            4,093             586       20,191        9,909

  Cost of Goods Sold                    5,668               -        8,251            -
                                        -----            -----      ------        -----
  Gross Profit                         (1,575)            586       11,940        9,909

Administration Expense
  Compensation Expense                517,066         115,593    1,107,047      228,093
  Outside Consulting Fees             196,587          22,777      264,198      210,001
  Depreciation                          9,919           3,571       16,824        6,204
  Other Operating Expense             105,443          63,216      247,126       81,190
                                      -------         -------    ---------      -------
  Total Expense                       829,015         205,157    1,635,195      525,488

Net Operating Income (Loss)          (830,590)       (204,571)  (1,623,255)    (515,579)

Other Income (Expense)
  Interest Income                       1,373               -        9,533           -
  Income Tax Deferred                       -           7,471            -       8,392
                                     --------        --------    ---------     --------
                                     (829,217)       (212,042)  (1,613,722)    (523,971)
                                     ========        ========   ==========     ========

Weighted Average Number
 of Common Shares Outstanding       4,928,085       2,873,985    4,548,788    2,873,985

Income (Loss) Per Share - Basic          (.17)           (.07)        (.35)        (.18)

Income (Loss) Per Share -  Diluted       (.17)           (.07)        (.35)        (.18)

Dividends Per Common Share         $        -      $        -   $        -   $        -







                See Accompanying Notes to Financial Statements.




                                       4
<PAGE>

                           Americana Publishing, Inc.
                        Condensed Statement of Cash Flows
                                  (Unaudited)

                                             Six Months Ended          Six Months Ended
                                              June 30, 2000              June 30, 1999
                                           --------------------      --------------------

Cash Flows From Operating Activities:
   Net Loss                                   $(1,613,722)              $    (523,971)
   Adjustments to Reconcile Net Income(Loss)
    To Net Cash Provided by Operating
    Activities:
     Depreciation                                  16,824                       6,204
     Capital Transactions                       1,196,756                     398,743
     (Increase)Decrease in Accounts Receivable    (37,957)
     (Increase)Decrease in Prepaids               (77,114)
     Increase (Decrease) in Accounts Payable
        and Accrued Liabilities                     7,122                       6,789
     Increase (Decrease) in Tax Payable                                         8,392
     (Increase) Decrease in Marketable Securities 104,160                           -
                                                  -------                     -------
          Total Adjustments                     1,209,791                     420,128
                                                  -------                     -------
Net Cash Used by Operating Activities            (403,931)                   (103,843)

Cash Flows From Financing Activities:
   Proceeds From Sale of Common Stock             310,000                     232,500
   Proceeds From Borrowings                             -                      48,000
                                                  -------                      ------
Net Cash Provided by Financing                    310,000                     280,500

Cash Flows From Investing Activities:
   Purchase of Property and Equipment            (152,750)                    (33,581)
                                                 --------                     -------
Net Cash Used in Investing Activities            (152,750)                    (33,581)

Net Increase (Decrease) in Cash                  (246,681)                    143,076

Cash and Cash Equivalents at
  Beginning of Period                             308,376                         667
                                                  -------                     -------
Cash and Cash Equivalents at
  End of Period                               $    61,695               $     143,743
                                              =============             ================
Non Cash Transactions:
  Property Plant and Equipment
   Exchanged for Common Stock                     100,000                           -

Supplemental Disclosures:
    Interest Paid                             $         0               $         168
    Taxes Paid                                $         0               $           0







                See Accompanying Notes to Financial Statements.

</TABLE>


                                       5
<PAGE>

                           AMERICANA PUBLISHING, INC.
                          (A DEVELOPMENT STAGE COMPANY)
                     NOTES TO CONDENSED FINANCIAL STATEMENTS
                                   (UNAUDITED)


NOTE 1.

The unaudited  internal  condensed  financial  statements and related notes have
been prepared by Americana Publishing,  Inc. (the "Company"), and not subject to
an audit  pursuant to the rules and  regulations  of the Securities and Exchange
Commission.  In the opinion of management,  all adjustments  (which include only
normal  recurring   adjustments)  necessary  to  present  fairly  the  financial
position,  results of  operations  and cash flows at June 30, 2000,  and for all
periods presented, have been made.

Certain  information  and footnote  disclosures  normally  included in financial
statements prepared in accordance with generally accepted accounting  principles
have been omitted. It is suggested that these condensed financial  statements be
read in conjunction with the Company's  audited  financial  statements and notes
thereto for the fiscal year ended  December 31, 1999.  The results of operations
for the three and six months ended June 30, 2000 are not necessarily  indicative
of the operating results for the full year.

NOTE 2.  LIQUIDITY

The Company has historically  financed its operations through the sale of common
stock.  Since  inception  the Company has raised  approximately  $1.3 million in
capital.  The proceeds have been used from start up activities including website
development and the  registration  of its common stock.  The Company at June 30,
2000 had a working  capital  surplus of $0.4 million and does not anticipate the
need for any  additional  financing.  Although the Company has not yet secured a
financing  commitment  from a commercial  financing  institution  or a letter of
intent with an investment banker/underwriter, the Company remains confident that
the  financing  resources  should  be  available  to meet the  Company's  future
financing needs. There can be no assurance that favorable financing terms may be
available to Americana at the time financing is desired. Further, poor financial
performance  may adversely  effect  Americana's  ability to attract a commercial
lending source or investment banker to underwrite any future financings or stock
offering.

Should the Company  require the rapid  infusion of capital it would consider the
sale of a land  asset it owns.  This  property  was given to the  Company by Mr.
Lovato in  exchange  for  common  stock  for the  purpose  to either  sell or to
leverage and secure future borrowings for the Company.  The value of the land is
estimated at $25,000. Although the Company does not anticipate the need for such
a transaction, the land remains available as a potentially liquiditable asset.

The Company will require future financing in various forms. The Company proposes
to finance  working  capital  timing  differences  with an  asset-based  line of
credit.  Capital improvements should be financed by intermediate-term  debt. The
Company is not in  possession of any  commercial  bank  commitment  letters or a
letter of intent from a capable underwriter at this time.

Note 3. Stock Transactions

During the first six months of 2000 the Company  issued 950,000 shares of common
stock to various  employees  and  consultants.  The fair value of this stock was
booked as compensation expense and consulting expense.

During March 2000 the Company sold 310,000 of common  shares for $310,000  under
regulation 4(2).  Regulation 4(2) provides for the sale of restricted  shares of
common stock without the preparation of a prospectus. The share offered in March
cannot be sold for a period of one year.


                                       6
<PAGE>
                        Independent Accountant's Report
                        -------------------------------

We  have  reviewed  the  accompanying   condensed  balance  sheet  of  Americana
Publishing,  Inc.  as of June 30, 2000 and the related  condensed  statement  of
operations for the three and six month periods ending June 30, 2000 and 1999 and
of cash flows for the six month  periods  ending June 30,  2000 and 1999.  These
financial statements are the responsibility of the Company's management.

We conducted our review in accordance with standards established by the American
Institute  of  Certified  Public  Accountants.  A review  of  interim  financial
information consists principally of applying analytical  procedures to financial
data and making  inquiries of persons  responsible  for financial and accounting
matters. It is substantially less in scope than an audit conducted in accordance
with auditing standards generally accepted in the United States of America,  the
objective  of which is the  expression  of an opinion  regarding  the  financial
statements taken as a whole. Accordingly, we do not express such an opinion.

Based on our review, we are not aware of material  modifications  that should be
made to the accompanying  financial statements for them to be in conformity with
generally accepted accounting principles.

/s/ Null Lairson

Houston, Texas
August 11, 2000


                                       7
<PAGE>


Item 2. Management's  Discussion and Analysis of Financial Condition and Results
of Operations

GENERAL

All phases of the Company's  operations are subject to influences outside of the
Company's control. Any one, or a combination,  of these factors could materially
affect  the  results  of  the  Company's   operations.   These  factors  include
competition pressures, inflation, trade restrictions, interest rate fluctuations
and other capital  market  conditions,  weather,  future and options  trading or
paper  commodities,  and the availability of natural resources and services from
other  sources.  Forward-looking  statements  are  made by or on  behalf  of the
Company's  knowledge of its business and the  environment  in which it operates,
but because of the factors listed above, as well as other environmental  factors
over which the Company has no control,  actual  results may differ from those in
the  forward-looking  statements.   Consequently,  all  of  the  forward-looking
statements made are qualified in their entirety by these  cautionary  statements
and  there  can  be  no  assurance  that  the  actual  results  or  developments
anticipated by the Company will be realized, or even if substantially  realized,
that they will have the expected effect on the business and/or operations of the
Company.

The Company currently has limited internal and external sources of liquidity.

At this time, the Company has no material commitment for capital expenditures.

There are no known trends,  events or uncertainties  that are expected to have a
material  impact  on the  net  sales  and  income  from  continuing  operations.
Americana Publishing is not subject to seasonal aspects, but by selling books it
is expected  that the  Christmas  season will be the busiest  part of its fiscal
year.

The fiscal year ended December 31, 1999, was marked by a number of events, which
in the opinion of management will strengthen the Company and ensure a continuous
growth pattern.

In the  second  quarter  of 2000  Ingram  Books  became an equity  partner  with
americanabooks.com.  Ingram Books  provided their database of 530,000 books plus
other enhancements to Americana.

In May the Company moved into an 8,000 square foot facility.  The rent is $2,000
per month for the next twelve months, which has been paid.

Site Development

The active operating pages for the americanasongs.com  website are complete. The
site is now accepting uploads of music from independent record producers, labels
and artists.  Further,  the Company has uploaded an array of over 3,000 songs it
has licensed for sale from this site. The Company fully intends to pay royalties
to all artists and recording companies.  All recordings sold from this site will
be protected as much as possible from unauthorized duplication. Americana is now
in the process of  installing  a  commercial  database  operating  system.  This
process  is  expected  to be  completed  by August  2000 and the site  should be
operational  for  consumer  use by this same date.  Americana  has  purchased  a
library of rare music on a non-exclusive basis, of some 3,000 songs ranging from
music of the 30's and 40's all the way to music of the 70's.  Americana and John
Wagner  Studios are working on the  conversion of this music to a digital format
so that  it may be  easily  sold  and  downloaded  from  the  americanasongs.com
website.

Ann  Edenfield has been hired as director of  development  and marketing for the
americanatextbooks.com  website.  An employment  and stock option  agreement was
executed on March 15,  2000,  which  included  performance  based stock  options
totaling 95,000 shares over three years.

The  americanatextbooks.com   website  design  and  operating  pages  have  been
completed.  Americana is now in the process of installing a commercial  database
program. The site is expected to be fully operational by the August 15th, 2000.

The  databases  for  both  the  americanasongs.com  and   americanatextbooks.com
websites  are to be  modified  and  accessed  along with the  americanabooks.com
database from a unified database server and platform.

This  programming  project is  expected to be  completed  by August  2000.  This
project includes the  installation of book  distributor  database such as Ingram
Books,   which  Americana  has  executed  database  licensing  and  distribution
agreements.


                                       8

<PAGE>

Audio Book Development

Americana has purchased the audio production rights to over fifty (50) books. In
cooperation with John Wagner Studios. Americana is currently producing recording
and duplicating these books in preparation for sale to some 17,000 retail stores
and 3,000  libraries  around the United States.  It is expected by year-end that
Americana  will have produced all fifty titles and will be available for sale as
a download from the americanabooks.com website.

Liquidity and Capital Resources

The Company has historically financed its operations through capital infusion by
Mr. George Lovato,  Jr., the Chairman of the Board and Chief Executive  Officer.
Mr.  Lovato has also paid  certain  expenses on behalf of the Company from other
business,  such as B. H. Capital Limited,  of which he is sole owner. Mr. Lovato
has provided  office  space,  complete  use of his  equipment,  facilities,  and
personnel  free of charge up to March  1st,  1999.  The  Company as of that date
began to pay B. H. Capital Limited the Corporate  Finance  Consulting  Agreement
dated  January  1st,  1998.  The Company  will be obligated to pay B. H. Capital
Limited a monthly  retainer/lease  payment of $3,000 per month for continued use
of Mr. Lovato's equipment and facility, along with some personnel.

The  Company  completed  the sale of  $700,000  of  securities  under  4(2)as of
November 4th, 1999 and 310,000 as of March 2000.  The use of these  proceeds for
the $700,000 will be used for working  capital,  including the completion of the
website(s),  for an  acquisition  and  advertising.  The use of proceeds for the
310,000 was for  leasehold  improvements,  furniture,  fixtures,  equipment  and
pre-paid rent on Americana's new facility.  Any future capital infused in to the
Company is expected to be used to support working capital and acquisitions.

The Company is currently in  discussion  with a number of private and  corporate
investors concerning a private placement.

The Company proposes to utilize the common stock to acquire other sponsored book
publishing companies and other business enterprises.  Therefore,  active trading
of the stock  will be  important  to the  principals  of the  target  companies.
Americana is very  dependent on the active  trading of its stock.  Currently the
Company's  stock has not been actively  trading.  The Company plans on using the
stock to acquire publishing companies and other enterprises that benefit growth.
If the stock  continues  to trade  flatly,  the ability of  Americana to acquire
these companies would be seriously jeopardized.  Without financing,  it would be
difficult to cover working capital requirements and future capital expenditures.
No  assurance  can be given  that the  stock  will be  actively  traded  or that
Americana will be able to find financing.

In June of 2000 audio  book  production  commenced  and as of August 1, 2000 ten
audio books had been produced and were  available  for sale.  It is  anticipated
that by  September  1,  2000 a total  of 18 audio  books  will be  complete  and
available for  distribution.  We also anticipate a production rate of one to two
audio books per week.

Capital Expenditure

During  the  second  quarter  Americana  made  approximately  $88,000 in capital
expenditures.  The expenditures were for an improved telephone system,  computer
equipment and furniture and fixtures,  plus additional  capitalization  of audio
production equipment.


                                       9
<PAGE>

Acquisition

As part of the  "Integrated  Publishing  Plan" the Company  anticipates  it will
acquire small sponsored book publishing  companies and list their book titles on
its  website as well as list book titles they do not own,  that  complement  and
enhance the consumer appeal of the catalogue  overall.  These  enterprises  will
account for the  majority  of revenue of the Company in the future.  The Company
has  identified  hundreds  of  potential  targets.  These  acquisitions  will be
transacted  with the use of the  Company's  common stock.  Americana  executed a
direct  mail  campaign to over 4,000 book  publishers  nationwide  to  encourage
responses  concerning  interest in selling their  companies to Americana.  As of
April 15, 2000  Americana has received 12  communications  from various  quality
publishing  enterprises  that  have  expressed  interest  in  a  potential  sale
transaction.  Americana has been actively  evaluating  these  businesses and has
issued two letters of intent. These letters of intent indicate to the interested
party that Americana is interested in pursuing negotiations and issuing a letter
of intent as a formal  purchase  and sale  agreement.  On June 30,  2000  formal
purchase  agreements were sent to two publishers,  it is anticipated  that these
may result in actual acquisitions.

The Company intends to acquire a state of the art digital recording studio, heat
set web  press  company,  and  book  binding  company.  These  enterprises  will
vertically  integrate  production  and control of quality audio books as well as
re-print books for its family of over 100 publishers now supplying books through
americanabooks.com.  The Company  currently has upgraded its existing  recording
studio to accommodate  digital equipment.  This currently serves as the facility
to record audio books.

Results of Operations

Quarter Ended June 30, 2000 Compared to Quarter Ended June 30, 1999

Revenue  increased  598% from $586 to  $4,093.  Compensation  expense  increased
$401,473  due to the  addition  of staff and the  issuance of $375,000 of common
stock to employees and directors.  Outside consulting fees increased $173,810 in
which  common  stock was issued to a number of employees  and  consultants.  The
$170,000 represents the fair market value of the common stock.

Year to Date Ended June 30,2000 Compared to Year to Date Ended June 30, 1999

Revenue doubled from $9,909 to $20,191 primarily due to the sale of audio books.
During  this  same  period  compensation  expense  increased  from  $228,093  to
$1,107,047.  Of this $879,000 increase $85,000 is represented by the increase of
stock to key employees and consultants, as a non-cash expense.

Part II. Other Information

Item 1. Legal Proceedings - None

Item 2. Changes in Security - None

Item 3. Defaults upon Senior Securities


                                       10


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