TOO INC
8-K, 1999-10-01
WOMEN'S, MISSES', AND JUNIORS OUTERWEAR
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<PAGE>   1

================================================================================

                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                            ------------------------


                                    FORM 8-K

                                 CURRENT REPORT
                     PURSUANT TO SECTION 13 OR 15(d) OF THE
                         SECURITIES EXCHANGE ACT OF 1934



                                 AUGUST 23, 1999
                Date of Report (Date of earliest event reported)



                                    TOO, INC.
             (Exact name of registrant as specified in its charter)



                            ------------------------



          DELAWARE                     1-14987                 31-1333930
(State of other jurisdiction         (Commission              (IRS employer
     of incorporation)                file no.)            identification no.)



            3885 MORSE ROAD                                      43219
              COLUMBUS, OH                                     (Zip code)
(Address of principal executive offices)


                                 (614) 479-3500
                         (Registrant's telephone number,
                              including area code)


================================================================================


<PAGE>   2


ITEM 5. OTHER EVENTS.

         On August 23, 1999, Too, Inc. (formerly named "Limited Too, Inc.") and
The Limited, Inc. ("The Limited") jointly announced the completion of the
spin-off of 100% of the common stock of Too, Inc. to shareholders of record of
the common stock of The Limited as of August 11, 1999, the record date for the
spin-off.

         The spin-off was effected through a distribution of one share of Too,
Inc.'s common stock for every seven shares of The Limited's common stock held at
the close of business on August 11, 1999, the record date for the spin-off.

         The press release-issued on August 23, 1999 is attached as Exhibit 99.1
to this document and incorporated into this document by reference. The press
release announced the completion of the spin-off.


                                  Page 2 of 4

<PAGE>   3


ITEM 7. FINANCIAL STATEMENTS AND EXHIBITS.

         (c)      Exhibits

                  EXHIBIT
                  NO.                     DESCRIPTION
                  -------                 -----------
                  2.1   Distribution Agreement dated as of August 23, 1999
                        between The Limited, Inc. and Too, Inc.

                  3.1   Amended and Restated Certificate of Incorporation of
                        Too, Inc.

                  3.2   Amended and restated Bylaws of Too, Inc.

                  4.1   Specimen certificate of common stock of Too, Inc.

                  10.2  Store Leases Agreement dated as of August 23, 1999 by
                        and among The Limited Stores, Inc., Victoria's Secret
                        Stores, Inc., Lerner New York, Inc., Express, LLC,
                        Structure, Inc., The Limited, Inc. and Too, Inc.

                  10.3  Trademark and Service Mark Licensing Agreement dated as
                        of August 23, 1999 between Limco, Inc. and LimToo, Inc.

                  10.4  Services Agreement dated as of August 23, 1999 by and
                        between Too, Inc. and The Limited, Inc.

                  10.5  Tax Separation Agreement dated as of August 23, 1999
                        between The Limited, Inc., on behalf of itself and the
                        members of The Limited Group, and Too, Inc., on behalf
                        of itself and the members of the Too Group

                  10.7  Amendment to Building Lease Agreement between
                        Distribution Land Corp. and Too, Inc., amending the
                        Building Lease Agreement dated July 1, 1995 between
                        Distribution Land Corp. and Limited Too, Inc. (the
                        predecessor company to Too, Inc.)

                  10.8  Too, Inc. 1999 Incentive Compensation Performance Plan

                  10.9  Too, Inc. 1999 Stock Option and Performance Incentive
                        Plan

                  10.10 Too, Inc. 1999 Stock Plan for Non-Associate Directors

                  10.11 Employment Agreement with Michael W. Rayden dated August
                        24, 1999

                  99.1  Press release dated August 23, 1999

                                  Page 3 of 4

<PAGE>   4


                                    SIGNATURE


         Pursuant to the requirements of the Securities Exchange Act of 1934,
the registrant has duly caused this report to be signed on its behalf by the
undersigned, thereunto duly authorized.

                                    TOO, INC.



                                    By:   /s/ Kent A. Kleeberger
                                       ---------------------------------------
                                        Name:  Kent A. Kleeberger

                                        Title: Vice President, Chief Financial
                                               Officer and Secretary

Dated: October 1, 1999


                                  Page 4 of 4

<PAGE>   5




                                    EXHIBITS

                  EXHIBIT
                  NO.                      DESCRIPTION
                  -------                  -----------

                  2.1   Distribution Agreement dated as of August 23, 1999
                        between The Limited, Inc. and Too, Inc.

                  3.1   Amended and Restated Certificate of Incorporation of
                        Too, Inc.

                  3.2   Amended and restated Bylaws of Too, Inc.

                  4.1   Specimen certificate of common stock of Too, Inc.

                  10.2  Store Leases Agreement dated as of August 23, 1999 by
                        and among The Limited Stores, Inc., Victoria's Secret
                        Stores, Inc., Lerner New York, Inc., Express, LLC,
                        Structure, Inc., The Limited, Inc. and Too, Inc.

                  10.3  Trademark and Service Mark Licensing Agreement dated as
                        of August 23, 1999 between Limco, Inc. and LimToo, Inc.

                  10.4  Services Agreement dated as of August 23, 1999 by and
                        between Too, Inc. and The Limited, Inc.

                  10.5  Tax Separation Agreement dated as of August 23, 1999
                        between The Limited, Inc., on behalf of itself and the
                        members of The Limited Group, and Too, Inc., on behalf
                        of itself and the members of the Too Group

                  10.7  Amendment to Building Lease Agreement between
                        Distribution Land Corp. and Too, Inc., amending the
                        Building Lease Agreement dated July 1, 1995 between
                        Distribution Land Corp. and Limited Too, Inc. (the
                        predecessor company to Too, Inc.)

                  10.8  Too, Inc. 1999 Incentive Compensation Performance Plan

                  10.9  Too, Inc. 1999 Stock Option and Performance Incentive
                        Plan

                  10.10 Too, Inc. 1999 Stock Plan for Non-Associate Directors

                  10.11 Employment Agreement with Michael W. Rayden dated August
                        24, 1999

                  99.1  Press release dated August 23, 1999







<PAGE>   1
                                                                     Exhibit 2.1





                             DISTRIBUTION AGREEMENT


                                     between


                               The Limited, Inc.,


                                       and


                                    Too, Inc.

                           ---------------------------

                           DATED AS OF AUGUST 23, 1999


<PAGE>   2

<TABLE>
<CAPTION>

                                        TABLE OF CONTENTS

                                                                                              PAGE
<S>                                                                                         <C>
ARTICLE 1DEFINITIONS............................................................................4
SECTION 1.1.  Definitions.......................................................................4
ARTICLE 2CONTRIBUTIONS TO TOO, INC..............................................................8
SECTION 2.1.  Contribution of Contributed Subsidiaries..........................................8
SECTION 2.2.  Transfers of Certain Assets; Assumption of Certain Liabilities....................8
SECTION 2.3.  Agreement Relating To Consents Necessary To Transfer Assets......................10
ARTICLE 3THE DISTRIBUTION......................................................................10
SECTION 3.1.  Cooperation Prior to the Distribution............................................10
SECTION 3.2.  The Limited Board Action; Conditions Precedent to the Distribution...............11
SECTION 3.3.  The Distribution.................................................................12
SECTION 3.4.  Subdivision of Too, Inc. Common Stock to Accomplish the Distribution.............12
SECTION 3.5.  Fractional Shares................................................................12
ARTICLE 4INDEMNIFICATION.......................................................................13
SECTION 4.1.  Too, Inc. Indemnification of The Limited Group...................................13
SECTION 4.2.  The Limited Indemnification of Too, Inc. Group...................................13
SECTION 4.3.  Insurance; Third Party Obligations; Tax Benefits.................................14
SECTION 4.4.  Notice and Payment of Claims.....................................................14
SECTION 4.5.  Notice and Defense of Third-Party Claims.........................................15
SECTION 4.6.  Contribution.....................................................................16
SECTION 4.7.  Non-Exclusivity of Remedies......................................................16
ARTICLE 5EMPLOYEE MATTERS......................................................................16
SECTION 5.1.  Employee Matters Generally.......................................................16
SECTION 5.2.  Restriction on Solicitation or Employment of Employees...........................17
ARTICLE 6ACCESS TO INFORMATION.................................................................17
SECTION 6.1.  Provision of Corporate Records...................................................17
SECTION 6.2.  Access to Information............................................................17
SECTION 6.3.  Litigation Cooperation...........................................................18
SECTION 6.4.  Reimbursement....................................................................18
SECTION 6.5.  Retention of Records.............................................................18
SECTION 6.6.  Confidentiality..................................................................18
SECTION 6.7.  Inapplicability of Article 6 to Tax Matters......................................19
ARTICLE 7CERTAIN OTHER AGREEMENTS..............................................................19
SECTION 7.1.  Intercompany Accounts............................................................19
SECTION 7.2.  Certain Rights Upon a Third Party Obtaining Above a Specified Ownership
         Level of Too, Inc. Common Stock.......................................................19
SECTION 7.3.  Further Assurances and Consents..................................................20
ARTICLE 8MISCELLANEOUS.........................................................................20

</TABLE>


<PAGE>   3

<TABLE>
<CAPTION>

<S>                                                                                        <C>
SECTION 8.1.  Notices..........................................................................20
SECTION 8.2.  Amendments; No Waivers...........................................................21
SECTION 8.3.  Expenses.........................................................................21
SECTION 8.4.  Successor and Assigns............................................................22
SECTION 8.5.  Governing Law....................................................................22
SECTION 8.6.  Counterparts; Effectiveness......................................................22
SECTION 8.7.  Entire Agreement.................................................................22
SECTION 8.8.  Tax Separation Agreement; Set-Off; Payment of After-Tax Amounts..................22
SECTION 8.9.  Jurisdiction.....................................................................23
SECTION 8.10. Existing Arrangements............................................................23
SECTION 8.11. Termination Prior to the Distribution............................................24
SECTION 8.12. Termination After the Distribution...............................................24
SECTION 8.13. Captions.........................................................................24

</TABLE>


<PAGE>   4


                                                                        PAGE
                                                                        ----



Schedule 2.01                              --        Contributed Subsidiaries
Schedule 5.01                              --        Employee Matters
Schedule 7.01                              --        Intercompany Accounts



                                      iii
<PAGE>   5


                             DISTRIBUTION AGREEMENT

         DISTRIBUTION AGREEMENT dated as of August 23, 1999 (the "AGREEMENT")
between The Limited, Inc., a Delaware corporation ("THE LIMITED"), and Too,
Inc., a Delaware corporation ("TOO, INC.").



                              W I T N E S S E T H:

         HEREAS, Too, Inc. is presently a wholly owned subsidiary of The
Limited;

         WHEREAS, the Board of Directors of The Limited has determined that it
is in the best interest of The Limited, its shareholders and Too, Inc. that all
shares of Too, Inc. Common Stock owned by The Limited be distributed pro rata to
The Limited's shareholders;

         WHEREAS, The Limited and Too, Inc. are concurrently herewith entering
into the Tax Separation Agreement; and

         WHEREAS, the parties hereto desire to set forth herein the principal
corporate transactions to be effected in connection with the Distribution (as
defined below) and certain other matters relating to the relationship and the
respective rights and obligations of the parties following the Distribution.

         NOW, THEREFORE, the parties hereto agree as follows:



                                    ARTICLE 1

                                   DEFINITIONS

         SECTION 1.1. Definitions. The following terms, as used herein, have the
following meanings:

         "ACTION" means any claim, suit, action, arbitration, inquiry,
investigation or other proceeding by or before any court, governmental or other
regulatory or administrative agency or commission or any other tribunal.

         "AFFILIATE" means, with respect to any Person, any Person directly or
indirectly controlling, controlled by, or under common control with, such other
Person. For the purposes of this definition, "CONTROL" means the possession,
directly or indirectly, of the power to direct or cause the direction of the


<PAGE>   6



management and policies of a Person, whether through the ownership of voting
securities, by contract or otherwise; and the terms "CONTROLLING" and
"CONTROLLED" have meanings correlative to the foregoing.

         "ANCILLARY AGREEMENT" means each of the Tax Separation Agreement, the
Services Agreement, the Store Leases Agreement, the Building Lease Amendment and
the Trademark and Service Mark Licensing Agreement.

         "BUILDING LEASE AMENDMENT" means the Amendment, dated as of the date
hereof, to the Building Lease Agreement dated as of July 1, 1995 between
Distribution Land Corp. and Too, Inc.

         "COMMISSION" means the Securities and Exchange Commission.

         "DISTRIBUTION" means a distribution by The Limited on the Distribution
Date of all Too, Inc. Common Stock owned by it to the holders of The Limited
Common Stock as of the Record Date.

         "DISTRIBUTION AGENT" means EquiServe, First Chicago Division.

         "DISTRIBUTION DATE" means the day as of which the Distribution shall be
effected.

         "DISTRIBUTION DOCUMENTS" means all of the agreements and other
documents entered into in connection with the Distribution as contemplated
hereby, including, without limitation, this Agreement and the other Ancillary
Agreements.

         "ENVIRONMENTAL LAWS" means any and all federal, state, local and
foreign statutes, laws, judicial decisions, regulations, ordinances, rules,
judgments, orders, decrees, codes, plans, permits, licenses and governmental
restrictions, whether now or hereafter in effect, relating to the environment,
the effect of the environment on human health or to emissions, discharges,
releases, manufacturing, storage, processing, distribution, use, treatment,
disposal, transportation or handling of pollutants, contaminants, petroleum or
petroleum products, chemicals or industrial, toxic, radioactive or hazardous
substances or wastes or the clean-up or other remediation thereof.

         "EXCHANGE ACT" means the Securities Exchange Act of 1934, as amended,
and the rules and regulations promulgated thereunder.

         "FINALLY DETERMINED" means, with respect to any Action or other matter,
that the outcome or resolution of such Action or matter has been judicially
determined by judgment or order not subject to further appeal or discretionary
review.

<PAGE>   7



         "FORM 10" means the registration statement on Form 10 filed by Too,
Inc. with the Commission on May 4, 1999 to effect the registration of Too, Inc.
Common Stock pursuant to the Exchange Act in connection with the Distribution,
as such registration statement may be amended from time to time.

         "GROUP" means, as the context requires, the Too, Inc. Group or The
Limited Group.

         "INDEMNIFIED PARTY" has the meaning set forth in Section 4.04.

         "INDEMNIFYING PARTY" has the meaning set forth in Section 4.04.

         "INFORMATION STATEMENT" means the information statement to be sent to
each holder of The Limited Common Stock in connection with the Distribution.

         "IRS" means the Internal Revenue Service.

         "LIABILITIES" means any and all claims, debts, liabilities and
obligations, absolute or contingent, matured or not matured, liquidated or
unliquidated, accrued or unaccrued, known or unknown, whenever arising,
including all costs and expenses relating thereto, and including, without
limitation, those debts, liabilities and obligations arising under this
Agreement, any law, rule, regulation, any action, order, injunction or consent
decree of any governmental agency or entity, or any award of any arbitrator of
any kind, and those arising under any agreement, commitment or undertaking.

         "LIMITED TOO COMMON STOCK" means the common stock, par value $1.00 per
share, of Too, Inc. prior to giving effect to the filing of the Restated Too,
Inc. Charter.

         "LOSSES" means, with respect to any Person, any and all damage, loss,
liability and expense incurred or suffered by such Person (including, without
limitation, reasonable expenses of investigation and reasonable attorneys' fees
and expenses in connection with any and all Actions or threatened Actions).

         "PERSON" means an individual, corporation, limited liability company,
partnership, association, trust or other entity or organization, including a
governmental or political subdivision or an agency or instrumentality thereof.

         "RECORD DATE" means the date determined by The Limited's Board of
Directors (or determined by a committee of such Board of Directors pursuant to
authority delegated to such committee by The Limited's Board of Directors) as
the record date for determining the holders of The Limited Common Stock entitled
to receive the Distribution.


<PAGE>   8


         "RESTATED TOO, INC. CHARTER" has the meaning set forth in Section 3.02.

         "SECURITIES ACT" means the Securities Act of 1933, as amended, and the
rules and regulations promulgated thereunder.

         "SERVICES AGREEMENT" means the Services Agreement dated as of the date
hereof between The Limited and Too, Inc.

         "STORE LEASES AGREEMENT" means the Store Leases Agreement dated as of
the date hereof between The Limited Stores, Inc. and Too, Inc.

         "SUBSIDIARY" means, with respect to any Person, any other entity of
which securities or other ownership interests having ordinary voting power to
elect a majority of the board of directors or other persons performing similar
functions are at the time directly or indirectly owned by such Person.

         "TAX" means Tax as such term is defined in the Tax Separation
Agreement.

         "TAX SEPARATION AGREEMENT" means the Tax Separation Agreement dated as
of the date hereof between The Limited and Too, Inc.

         "THE LIMITED COMMON STOCK" means the common stock, par value $.50 per
share, of The Limited.

         "THE LIMITED GROUP" means The Limited and its Subsidiaries (other than
any Subsidiary or member of, or other entity in, the Too, Inc. Group).

         "THE LIMITED LIABILITIES" means all (i) Liabilities of The Limited
Group under this Agreement and (ii) except as otherwise specifically provided
herein or in any Ancillary Agreements, other Liabilities, whether arising
before, on or after the Distribution Date, of or relating to The Limited Group
or arising from or in connection with the conduct of the businesses of The
Limited Group (other than the Too, Inc. Business) or the ownership or use of
assets in connection therewith, including without limitation any Liabilities
arising under or relating to Environmental Laws. Notwithstanding the foregoing,
"THE LIMITED LIABILITIES" shall exclude (x) any Liabilities for Taxes (since
such Liabilities shall be governed by the Tax Separation Agreement) and (y) any
Liabilities specifically retained or assumed by Too, Inc. pursuant to this
Agreement.

         "THIRD-PARTY CLAIM" has the meaning set forth in Section 4.05.

         "TOO, INC. BUSINESS" means the business of Too, Inc. and its
Subsidiaries as at the date hereof, including the manufacture, packaging,
advertising,

<PAGE>   9


promotion and sale of apparel, accessories, lifestyle and personal care products
for girls approximately 7 to 14 years of age.

         "TOO, INC. COMMON STOCK" means the common stock, par value $.01 per
share, of Too, Inc. after giving effect to the filing of the Restated Too, Inc.
Charter.

         "TOO, INC. GROUP" means Too, Inc. and its Subsidiaries as of and after
the Distribution Date (including all predecessors to such Persons).

         "TOO, INC. LIABILITIES" means all (i) Liabilities of the Too, Inc.
Group under this Agreement, (ii) except as otherwise specifically provided
herein or in any Ancillary Agreement, other Liabilities, whether arising before,
on or after the Distribution Date, of or relating to the Too, Inc. Group or
arising from or in connection with the conduct of the Too, Inc. Business or the
ownership or use of assets in connection therewith, including without limitation
any Liabilities arising under or relating to Environmental Laws, and (iii)
Liabilities of the Too, Inc. Group set forth in Schedule 5.01 hereto.
Notwithstanding the foregoing, "TOO, INC. LIABILITIES" shall exclude: (x) any
Liabilities for Taxes (since such Liabilities shall be governed by the Tax
Separation Agreement) and (y) any Liabilities specifically retained or assumed
by The Limited pursuant to this Agreement.

         "TRADEMARK AND SERVICE MARK LICENSING AGREEMENT" means the Trademark
and Service Mark Licensing Agreement dated as of the date hereof between The
Limited and Too, Inc.



                                    ARTICLE 2

                           CONTRIBUTIONS TO TOO, INC.

         SECTION 2.1. Contribution of Contributed Subsidiaries. Effective prior
to or as of the Distribution Date, The Limited shall contribute or transfer to
Too, Inc. or to one or more wholly owned Subsidiaries of Too, Inc. all the
outstanding shares of capital stock of, or other ownership interests in, each of
the subsidiaries set forth in Schedule 2.01 hereto.

         SECTION 2.2. Transfers of Certain Assets; Assumption of Certain
Liabilities. (a) Effective prior to or as of the Distribution Date or as soon as
practicable after the Distribution Date, subject to receipt of any necessary
consents or approvals of third parties or of governmental or regulatory agencies
or authorities and subject to Section 7.03, (i) The Limited shall, or shall
cause the relevant member of The Limited Group to, assign, contribute, convey,
transfer

<PAGE>   10



and deliver ("TRANSFER") to Too, Inc. or to one or more of Too, Inc.'s wholly
owned Subsidiaries all of the right, title and interest of The Limited or such
member of The Limited Group in and to all assets held by any member of The
Limited Group that relate solely to the Too, Inc. Business (and not to the
businesses of The Limited Group) and Too, Inc. shall assume and take transfer of
all liabilities associated with such assets, and (ii) Too, Inc. shall, or shall
cause the relevant member of the Too, Inc. Group to, Transfer to The Limited or
to one or more members of The Limited Group all of the right, title and interest
of Too, Inc. or such member of the Too, Inc. Group in and to all assets held by
any member of the Too, Inc. Group that relate solely to the businesses of The
Limited Group (and not to the Too, Inc. Business) and The Limited shall assume
and take transfer of all liabilities associated with such assets.

          (b) Without limiting the generality of Section 2.02(a), Too, Inc.
agrees that any rights, claims and refunds that relate to any period ending on
or before the Distribution Date and related to the real estate currently leased
or subleased or previously leased or subleased by any member of The Limited
Group or the Too, Inc. Group are assets relating solely to The Limited Business
and Too, Inc. shall have no rights or claims in respect thereof, and The Limited
or any member of The Limited Group shall have exclusive authority to negotiate
and prosecute such rights, claims and refunds.

          (c) Effective as of the time of Transfer of any asset by The Limited
Group to the Too, Inc. Group pursuant to Section 2.02(a), the Too, Inc. Group
shall assume all Tax liabilities attributable to such asset and the businesses
related thereto (to the extent attributable to the Too, Inc. Business) in
respect of all periods prior to such time.

          (d) Without limiting the generality of Section 2.02(a), Too, Inc.
shall assume its ratable share of any judgment or settlement ultimately reached
in respect of any claims asserted against Too, Inc. or any member of the Too,
Inc. Group, whether arising prior to or after the Distribution Date, including
without limitation any claims for which The Limited or any member of The Limited
Group may be found jointly and severally liable with Too, Inc. or any member of
the Too, Inc. Group. For purposes hereof, Too, Inc.'s ratable share of any
judgment or settlement shall be deemed to be the portion of any judgment or
settlement for which Too, Inc. and any member of the Too, Inc. Group are
determined to be liable by a court of competent jurisdiction or if no such
apportionment is made, Too, Inc.'s ratable share shall be (unless otherwise
agreed to between Too, Inc. and The Limited) the Too, Inc. Group's proportionate
share of Too, Inc. Group's and The Limited Group's combined sales (as measured
by revenue) of the products or services to which the judgment or settlement
relates during the period to which such judgment or settlement relates.


<PAGE>   11


         SECTION 2.3. Agreement Relating To Consents Necessary To Transfer
Assets. Notwithstanding anything in this Agreement to the contrary, this
Agreement shall not constitute an agreement to transfer or assign any asset or
any claim or right or any benefit arising thereunder or resulting therefrom if
an attempted assignment thereof, without the necessary consent of a third party,
would constitute a breach or other contravention thereof or in any way adversely
affect the rights of Too, Inc. or The Limited thereunder. Too, Inc. and The
Limited will, subject to Section 7.03, use their reasonable efforts to obtain
the consent of any third party or any governmental or regulatory agency or
authority, if any, required in connection with the transfer or assignment
pursuant to Section 2.02 of any such asset or any claim or right or any benefit
arising thereunder. If such required consent is not obtained, or if an attempted
assignment thereof would be ineffective or would adversely affect the rights of
the transferor thereunder so that the intended transferee would not in fact
receive all such rights, Too, Inc. and The Limited will cooperate in a mutually
agreeable arrangement under which the intended transferee would obtain the
benefits and assume the obligations thereunder in accordance with this
Agreement, including sub-contracting, sub-licensing or sub-leasing to such
transferee, or under which the transferor would enforce for the benefit of the
transferee, with the transferee assuming the transferor's obligations, any and
all rights of the transferor against a third party thereto.



                                    ARTICLE 3

                                THE DISTRIBUTION

         SECTION 3.1. Cooperation Prior to the Distribution. (a) The Limited and
Too, Inc. shall prepare, and Too, Inc. shall file with the Commission, the Form
10, which shall include or incorporate by reference the Information Statement
which shall set forth appropriate disclosure concerning Too, Inc. and the
Distribution. The Limited and Too, Inc. shall use reasonable efforts to cause
the Form 10 to become effective under the Exchange Act as soon as practicable.
After the Form 10 has become effective, The Limited shall mail the Information
Statement to the holders of The Limited Common Stock as of the Record Date.

          (b) The Limited and Too, Inc. shall cooperate in preparing, filing
with the Commission and causing to become effective any registration statements
or amendments thereto that are appropriate to reflect the establishment of or
amendments to any employee benefit and other plans contemplated by this
Agreement.

<PAGE>   12


          (c) The Limited and Too, Inc. shall take all such action as may be
necessary or appropriate under the securities or blue sky laws of states or
other political subdivisions of the United States in connection with the
transactions contemplated by this Agreement.

          (d) Too, Inc. shall prepare, file and pursue an application to permit
listing of the Too, Inc. Common Stock on the New York Stock Exchange ("NYSE").

         SECTION 3.2. The Limited Board Action; Conditions Precedent to the
Distribution. The Limited's Board of Directors shall, in its discretion,
establish (or delegate authority to establish) the Record Date and the
Distribution Date and any appropriate procedures in connection with the
Distribution. In no event shall the Distribution occur unless the following
conditions shall have been waived by The Limited or shall have been satisfied:

                  (i) the Form 10 shall have become effective under the Exchange
         Act;

                 (ii) the Too, Inc. Common Stock to be delivered in the
         Distribution shall have been approved for listing on the NYSE, subject
         to official notice of issuance;

                (iii) the Board of Directors of The Limited shall be satisfied
         that the Distribution will be made out of surplus within the meaning of
         Section 170 of the General Corporation Law of the State of Delaware;

                 (iv) The Limited's Board of Directors shall have approved the
         Distribution and shall not have abandoned, deferred or modified the
         Distribution at any time prior to the Record Date;

                  (v) the contributions referred to in Section 2.01 of this
         Agreement shall have been effected;

                 (vi) Too, Inc.'s Board of Directors, as named in the
         Information Statement, shall have been elected by The Limited, as sole
         stockholder of Too, Inc., and Too, Inc.'s certificate of incorporation
         (the "RESTATED TOO, INC. CHARTER") and bylaws, in substantially the
         forms attached as Exhibits A and B, respectively, hereto shall be in
         effect;

                (vii) each of the Ancillary Agreements shall have been duly
         executed and delivered by the parties thereto;

<PAGE>   13


               (viii) The Limited shall have received an opinion of Davis Polk &
         Wardwell as to the tax-free nature of the Distribution; and

                 (ix) a credit facility shall have been made available to Too,
         Inc. by its lenders on terms and in an amount satisfactory to The
         Limited and Too, Inc.

         SECTION 3.3. The Distribution. Subject to the terms and conditions set
forth in this Agreement, (i) prior to the Distribution Date, The Limited shall
deliver to the Distribution Agent for the benefit of holders of record of The
Limited Common Stock on the Record Date, a stock certificate or certificates,
endorsed by The Limited in blank, representing all of the then outstanding
shares of Too, Inc. Common Stock owned by The Limited, (ii) the Distribution
shall be effective on the Distribution Date and (iii) The Limited shall instruct
the Distribution Agent to distribute, on or as soon as practicable after the
Distribution Date, to each holder of record of The Limited Common Stock as of
the Record Date one-seventh of one share of Too, Inc. Common Stock for each one
share of The Limited Common Stock so held. Too, Inc. agrees to provide all
certificates for shares of Too, Inc. Common Stock that The Limited shall require
(after giving effect to Section 3.04) in order to effect the Distribution.

         SECTION 3.4. Subdivision of Too, Inc. Common Stock to Accomplish the
Distribution. Effective upon the filing of the Restated Too, Inc. Charter with
the Secretary of State of the State of Delaware, each share of Limited Too
Common Stock then issued and outstanding shall, without any action on the part
of the holder thereof, be subdivided and converted into that number of fully
paid and non-assessable shares of Too, Inc. Common Stock issued and outstanding
equal to the number of shares of The Limited Common Stock outstanding on the
Record Date (excluding shares of restricted stock held by The Limited employees
expected to remain The Limited employees after the Distribution) times
one-seventh divided by the number of shares of Limited Too Common Stock
outstanding immediately prior to such filing.

         SECTION 3.5. Fractional Shares. No certificates representing fractional
shares of Too, Inc. Common Stock will be distributed in the Distribution. The
Distribution Agent will be directed to determine the number of whole shares and
fractional shares of Too, Inc. Common Stock allocable to each holder of The
Limited Common Stock as of the Record Date. Upon the determination by the
Distribution Agent of such number of fractional shares, as soon as practicable
after the Distribution Date, the Distribution Agent, acting on behalf of the
holders thereof, shall sell such fractional shares for cash on the open market
and shall disburse to each holder entitled thereto the appropriate portion of
the resulting cash proceeds (calculated by multiplying the average gross selling
price per share times the number of fractional shares allocable to such holder).
The Limited shall


<PAGE>   14


bear the cost of all commissions incurred in connection with the sale of
fractional shares pursuant to this Section 3.05.



                                    ARTICLE 4

                                 INDEMNIFICATION

         SECTION 4.1. Too, Inc. Indemnification of The Limited Group. (a)
Subject to Section 4.03, on and after the Distribution Date, Too, Inc. shall
indemnify, defend and hold harmless The Limited Group and the respective
directors, officers and Affiliates of each Person in The Limited Group (the
"THE LIMITED INDEMNITEES") from and against any and all Losses incurred or
suffered by any of The Limited Indemnitees arising out of, or due to the
failure of any Person in the Too, Inc. Group to pay, perform or otherwise
discharge, any of the Too, Inc. Liabilities.

          (b) Subject to Section 4.03, Too, Inc. shall indemnify, defend and
hold harmless each of The Limited Indemnitees and each Person, if any, who
controls any The Limited Indemnitee within the meaning of either Section 15 of
the Securities Act or Section 20 of the Exchange Act from and against any and
all Losses caused by any untrue statement or alleged untrue statement of a
material fact contained in the Form 10 or any amendment thereof or the
Information Statement (as amended or supplemented if Too, Inc. shall have
furnished any amendments or supplements thereto), or caused by any omission or
alleged omission to state therein a material fact necessary to make the
statements therein, in the light of the circumstances under which they were
made, not misleading, except insofar as such Losses are caused by any such
untrue statement or omission or alleged untrue statement or omission based upon
information furnished to Too, Inc. in writing by The Limited expressly for use
therein.

         SECTION 4.2. The Limited Indemnification of Too, Inc. Group. (a)
Subject to Section 4.03, on and after the Distribution Date, The Limited shall
indemnify, defend and hold harmless the Too, Inc. Group and the respective
directors, officers and Affiliates of each Person in the Too, Inc. Group (the
"TOO, INC. INDEMNITEES") from and against any and all Losses incurred or
suffered by any of the Too, Inc. Indemnitees and arising out of, or due to the
failure of any Person in The Limited Group to pay, perform or otherwise
discharge, any of The Limited Liabilities.

          (b) Subject to Section 4.03, The Limited shall indemnify, defend and
hold harmless each of the Too, Inc. Indemnitees and each Person, if any, who
controls any Too, Inc. Indemnitee within the meaning of either Section 15 of the


<PAGE>   15



Securities Act or Section 20 of the Exchange Act from and against any and all
Losses caused by any untrue statement or alleged untrue statement of a material
fact contained in the Form 10 or any amendment thereof or the Information
Statement (as amended or supplemented if Too, Inc. shall have furnished any
amendments or supplements thereto), or caused by any omission or alleged
omission to state therein a material fact necessary to make the statements
therein, in the light of the circumstances under which they were made, not
misleading, in each case to the extent, but only to the extent, that such Losses
are caused by any such untrue statement or omission or alleged untrue statement
or omission based upon information furnished to Too, Inc. in writing by The
Limited expressly for use therein.

         SECTION 4.3. Insurance; Third Party Obligations; Tax Benefits. Any
indemnification pursuant to Sections 4.01 or 4.02 shall be paid net of the
amount of any insurance or other amounts that would be payable by any third
party to the Indemnified Party (as defined below) in the absence of this
Agreement (irrespective of time of receipt of such insurance or other amounts)
and net of any tax benefit to the Indemnified Party attributable to the relevant
payment or Liability. Such indemnification shall be increased to reflect any tax
liability of the indemnified party so that the indemnified party receives 100%
of the after-tax amount of any payment or liability. It is expressly agreed that
no insurer or any other third party shall be (i) entitled to a benefit it would
not be entitled to receive in the absence of the foregoing indemnification
provisions, (ii) relieved of the responsibility to pay any claims to which it is
obligated or (iii) entitled to any subrogation rights with respect to any
obligation hereunder.

         SECTION 4.4. Notice and Payment of Claims. If any The Limited
Indemnitee or Too, Inc. Indemnitee (the "INDEMNIFIED PARTY") determines that it
is or may be entitled to indemnification by any party (the "INDEMNIFYING PARTY")
under Article 4 (other than in connection with any Action subject to Section
4.05), the Indemnified Party shall deliver to the Indemnifying Party a written
notice specifying, to the extent reasonably practicable, the basis for its claim
for indemnification and the amount for which the Indemnified Party reasonably
believes it is entitled to be indemnified. Within 30 days after receipt of such
notice, the Indemnifying Party shall pay the Indemnified Party such amount in
cash or other immediately available funds unless the Indemnifying Party objects
to the claim for indemnification or the amount thereof. If the Indemnifying
Party does not give the Indemnified Party written notice objecting to such
indemnity claim and setting forth the grounds therefor within such 30-day
period, the Indemnifying Party shall be deemed to have acknowledged its
liability for such claim and the Indemnified Party may exercise any and all of
its rights under applicable law to collect such amount. In the event of such a
timely objection by the Indemnifying Party, the amount, if any, that is Finally
Determined to be required to be paid by the Indemnifying Party in respect of
such indemnity claim

<PAGE>   16


shall be paid by the Indemnifying Party to the Indemnified Party in cash within
15 days after such indemnity claim has been so Finally Determined.

         SECTION 4.5. Notice and Defense of Third-Party Claims. Promptly
following the earlier of (i) receipt of notice of the commencement by a third
party of any Action against or otherwise involving any Indemnified Party or (ii)
receipt of information from a third party alleging the existence of a claim
against an Indemnified Party, in either case, with respect to which
indemnification may be sought pursuant to this Agreement (a "THIRD-PARTY
CLAIM"), the Indemnified Party shall give the Indemnifying Party written notice
thereof. The failure of the Indemnified Party to give notice as provided in this
Section 4.05 shall not relieve the Indemnifying Party of its obligations under
this Agreement, except to the extent that the Indemnifying Party is prejudiced
by such failure to give notice. Within 15 days after receipt of such notice, the
Indemnifying Party may (i) by giving written notice thereof to the Indemnified
Party, acknowledge liability for such indemnification claim and at its option
elect to assume the defense of such Third-Party Claim at its sole cost and
expense or (ii) object to the claim for indemnification set forth in the notice
delivered by the Indemnified Party pursuant to the first sentence of this
Section 4.05; provided that if the Indemnifying Party does not within such
15-day period give the Indemnified Party written notice objecting to such
indemnification claim and setting forth the grounds therefor, the Indemnifying
Party shall be deemed to have acknowledged its liability for such
indemnification claim. If the Indemnifying Party has elected to assume the
defense of a Third-Party Claim, (x) the defense shall be conducted by counsel
retained by the Indemnifying Party and reasonably satisfactory to the
Indemnified Party, provided that the Indemnified Party shall have the right to
participate in such proceedings and to be represented by counsel of its own
choosing at the Indemnified Party's sole cost and expense; and (y) the
Indemnifying Party may settle or compromise the Third Party Claim without the
prior written consent of the Indemnified Party so long as such settlement
includes an unconditional release of the Indemnified Party from all claims that
are the subject of such Third Party Claim, provided that the Indemnifying Party
may not agree to any such settlement pursuant to which any remedy or relief,
other than monetary damages for which the Indemnifying Party shall be
responsible hereunder, shall be applied to or against the Indemnified Party,
without the prior written consent of the Indemnified Party, which consent shall
not be unreasonably withheld. If the Indemnifying Party does not assume the
defense of a Third-Party Claim for which it has acknowledged liability for
indemnification hereunder, the Indemnified Party may require the Indemnifying
Party to reimburse it on a current basis for its reasonable expenses of
investigation, reasonable attorney's fees and reasonable out-of-pocket expenses
incurred in defending against such Third-Party Claim and the Indemnifying Party
shall be bound by the result obtained with respect thereto by the Indemnified
Party; provided that the Indemnifying Party shall not be liable for any
settlement effected without its consent, which consent shall not be

<PAGE>   17


unreasonably withheld. The Indemnifying Party shall pay to the Indemnified Party
in cash the amount, if any, for which the Indemnified Party is entitled to be
indemnified hereunder within 15 days after such Third Party Claim has been
Finally Determined, in the case of an indemnity claim as to which the
Indemnifying Party has acknowledged liability or, in the case of any indemnity
claim as to which the Indemnifying Party has not acknowledged liability, within
15 days after such Indemnifying Party's objection to liability hereunder has
been Finally Determined.

         SECTION 4.6. Contribution. If for any reason the indemnification
provided for in Section 4.01 or 4.02 is unavailable to any Indemnified Party, or
insufficient to hold it harmless, then the Indemnifying Party shall contribute
to the amount paid or payable by such Indemnified Party as a result of such
Losses in such proportion as is appropriate to reflect all relevant equitable
considerations.

         SECTION 4.7. Non-Exclusivity of Remedies. The remedies provided for in
this Article 4 are not exclusive and shall not limit any rights or remedies
which may otherwise be available to any Indemnified Party at law or in equity.



                                    ARTICLE 5

                                EMPLOYEE MATTERS

         SECTION 5.1. Employee Matters Generally. With respect to employee
matters and employee benefits arrangements, the parties hereto agree as set
forth in Schedule 5.01.

         SECTION 5.2. Restriction on Solicitation or Employment of Employees.
For a period of three years following the Distribution Date, each of The Limited
Group and the Too, Inc. Group agrees that (without the prior written consent of
the other) it will not, directly or indirectly, (i) solicit or otherwise attempt
to induce or influence any associate of the other Group to leave employment with
his or her then-current employer or (ii) employ any exempt or salaried associate
of the other Group other than any such associates who were assigned solely to a
single store location; provided that any and all (x) non exempt labor and (y)
their related or associated supervisory exempt associates assigned to Too,
Inc.'s distribution center services shall be made available to Too, Inc. upon
Too, Inc.'s request and upon completion of its own distribution facilities
located in Columbus, Ohio or the surrounding area.

<PAGE>   18


                                    ARTICLE 6

                              ACCESS TO INFORMATION

         SECTION 6.1. Provision of Corporate Records. Immediately prior to or as
soon as practicable following the Distribution Date, each Group shall provide to
the other Group all documents, contracts, books, records and data (including but
not limited to minute books, stock registers, stock certificates and documents
of title) in its possession relating to such other Group or such other Group's
business and affairs; provided that if any such documents, contracts, books,
records or data relate to both Groups or the business and operations of both
Groups, each such Group shall provide to the other Group true and complete
copies of such documents, contracts, books, records or data.

         SECTION 6.2. Access to Information. From and after the Distribution
Date, each Group shall, for a reasonable period of time, afford promptly to the
other Group and its accountants, counsel and other designated representatives
reasonable access during normal business hours to all documents, contracts,
books, records, computer data and other data in such Group's possession relating
to such other Group or the business and affairs of such other Group (other than
data and information subject to an attorney/client or other privilege), insofar
as such access is reasonably required by such other Group, including, without
limitation, for audit, accounting, litigation, regulatory compliance and
disclosure and reporting purposes.

         SECTION 6.3. Litigation Cooperation. Each Group shall use reasonable
efforts to make available to the other Group and its accountants, counsel, and
other designated representatives, upon written request, its directors, officers,
employees and representatives as witnesses, and shall otherwise cooperate with
the other Group, to the extent reasonably required in connection with any legal,
administrative or other proceedings arising out of either Group's business and
operations prior to the Distribution Date in which the requesting party may from
time to time be involved.

         SECTION 6.4. Reimbursement. Each Group providing information or
witnesses to the other Group, or otherwise incurring any expense in connection
with cooperating, under Sections 6.01, 6.02 or 6.03 shall be entitled to receive
from the recipient thereof, upon the presentation of invoices therefor, payment
for all out-of-pocket costs and expenses as may be reasonably incurred in
providing such information, witnesses or cooperation.

         SECTION 6.5. Retention of Records. Except as otherwise required by law
or agreed to in writing, each party shall, and shall cause the members of its
respective Group to, retain all information relating to the other Group's
business

<PAGE>   19


and operations in accordance with the past practice of such party.
Notwithstanding the foregoing, any party may destroy or otherwise dispose of any
such information at any time, provided that, prior to such destruction or
disposal, (i) such party shall provide not less than 90 days' prior written
notice to the other party, specifying the information proposed to be destroyed
or disposed of, and (ii) if the recipient of such notice shall request in
writing prior to the scheduled date for such destruction or disposal that any of
the information proposed to be destroyed or disposed of be delivered to such
requesting party, the party proposing the destruction or disposal shall promptly
arrange for the delivery of such of the information as was requested at the
expense of the requesting party.

         SECTION 6.6. Confidentiality. Each party shall hold and shall cause its
directors, officers, employees, agents, consultants and advisors
("REPRESENTATIVES") to hold in strict confidence all information (other than any
such information relating solely to the business or affairs of such party)
concerning the other party unless (i) such party is compelled to disclose such
information by judicial or administrative process or, in the opinion of its
counsel, by other requirements of law or (ii) such information can be shown to
have been (A) in the public domain through no fault of such party or (B)
lawfully acquired after the Distribution Date on a non-confidential basis from
other sources. Notwithstanding the foregoing, such party may disclose such
information to its Representatives so long as such Persons are informed by such
party of the confidential nature of such information and are directed by such
party to treat such information confidentially. If such party or any of its
Representatives becomes legally compelled to disclose any documents or
information subject to this Section, such party will promptly notify the other
party so that the other party may seek a protective order or other remedy or
waive such party's compliance with this Section. If no such protective order or
other remedy is obtained or waiver granted, such party will furnish only that
portion of the information which it is advised by counsel is legally required
and will exercise its reasonable efforts to obtain reliable assurance that
confidential treatment will be accorded such information. Such party agrees to
be responsible for any breach of this Section by it and its Representatives.

         SECTION 6.7. Inapplicability of Article 6 to Tax Matters.
Notwithstanding anything to the contrary in Article 6, Article 6 shall not apply
with respect to information, records and other matters relating to Taxes, all of
which shall be governed by the Tax Separation Agreement.



                                    ARTICLE 7

                            CERTAIN OTHER AGREEMENTS
<PAGE>   20

         SECTION 7.1. Intercompany Accounts. All intercompany receivable,
payable and loan balances in existence as of the Distribution Date between The
Limited Group and Too, Inc. Group will be eliminated.

         SECTION 7.2. Certain Rights Upon a Third Party Obtaining Above a
Specified Ownership Level of Too, Inc. Common Stock. No Person or group
(within the meaning of Section 13(d) under the Exchange Act) of Persons shall
become the beneficial owner (within the meaning of Rule 13d-3 under the Exchange
Act) of more than 35% of the Too, Inc. Common Stock unless (i) The Limited shall
have received prior written notice that such Person or group proposes to acquire
beneficial ownership of more than 35% of the Too, Inc. Common Stock and (ii)
prior to such acquisition such Person or group provides to The Limited (unless
waived by The Limited in writing) a guarantee, in form and substance acceptable
to The Limited, of the obligations of Too, Inc. and the Too, Inc. Group under
this Distribution Agreement and each Ancillary Agreement.

         SECTION 7.3. Further Assurances and Consents. In addition to the
actions specifically provided for elsewhere in this Agreement, each of the
parties hereto shall use its reasonable efforts to take, or cause to be taken,
all actions, and to do, or cause to be done, all things, reasonably necessary,
proper or advisable under applicable laws, regulations and agreements or
otherwise to consummate and make effective the transactions contemplated by this
Agreement, including but not limited to using its reasonable efforts to obtain
any consents and approvals and to make any filings and applications necessary or
desirable in order to consummate the transactions contemplated by this
Agreement; provided that no party hereto shall be obligated to pay any
consideration therefor (except for filing fees and other similar charges) to any
third party from whom such consents or approvals are requested or to take any
action or omit to take any action if the taking of or the omission to take such
action would be unreasonably burdensome to the party, its Group or its Group's
business.



                                    ARTICLE 8

                                  MISCELLANEOUS

         SECTION 8.1. Notices. All notices and other communications to any party
hereunder shall be in writing (including telecopy or similar writing) and shall
be deemed given when received addressed as follows:

         If to The Limited, to:

                  The Limited, Inc.

<PAGE>   21

                  Three Limited Parkway
                  Columbus, OH 43230
                  Telecopy: (614) 415-7188
                  Attention: Samuel P. Fried

         With a copy to:

                  Davis Polk & Wardwell
                  450 Lexington Avenue
                  New York, New York  10017
                  Telecopy: (212) 450-4800
                  Attention: Dennis S. Hersch

         If to Too, Inc., to:

                  Too, Inc.
                  3885 Morse Road
                  Columbus, OH 43219
                  Telecopy: (614) 479-3610
                  Attention: Kent A. Kleeberger

         With a copy to:

                  Davis Polk & Wardwell
                  450 Lexington Avenue
                  New York, New York  10017
                  Telecopy: (212) 450-4800
                  Attention: Dennis S. Hersch

         Any party may, by written notice so delivered to the other parties,
change the address to which delivery of any notice shall thereafter be made.

         SECTION 8.2. Amendments; No Waivers. (a) Any provision of this
Agreement may be amended or waived if, and only if, such amendment or waiver is
in writing and signed, in the case of an amendment, by The Limited and Too,
Inc., or in the case of a waiver, by the party against whom the waiver is to be
effective.

          (b) No failure or delay by any party in exercising any right, power or
privilege hereunder shall operate as a waiver thereof nor shall any single or
partial exercise thereof preclude any other or further exercise thereof or the
exercise of any other right, power or privilege. The rights and remedies herein
provided shall be cumulative and not exclusive of any rights or remedies
provided by law.


<PAGE>   22


         SECTION 8.3. Expenses. Except as specifically provided otherwise in
this Agreement or any Ancillary Agreement, all costs and expenses incurred in
connection with the preparation, execution and delivery of the Distribution
Documents and the consummation of the Distribution and the other transactions
contemplated hereby (including the fees and expenses of all counsel, accountants
and financial and other advisors of both Groups in connection therewith, and all
expenses in connection with preparation, filing and printing of the Form 10 and
the Information Statement) shall be paid by The Limited; provided that Too, Inc.
shall be responsible for and pay the fees, expenses and other amounts payable to
the lenders under Too, Inc.'s credit facilities and all other fees and expenses
incurred in connection therewith (including the fees and expenses of Too, Inc.'s
counsel in connection with the preparation and negotiation of all documentation
relating to such credit facilities).

         SECTION 8.4. Successor and Assigns. The provisions of this Agreement
shall be binding upon and inure to the benefit of the parties hereto and their
respective successors and assigns; provided that neither party may assign,
delegate or otherwise transfer any of its rights or obligations under this
Agreement without the consent of the other parties hereto.

         SECTION 8.5. Governing Law. This Agreement shall be construed in
accordance with and governed by the law of the State of Delaware, without regard
to the conflicts of laws rules thereof.

         SECTION 8.6. Counterparts; Effectiveness. This Agreement may be signed
in any number of counterparts, each of which shall be an original, with the same
effect as if the signatures thereto and hereto were upon the same instrument.
This Agreement shall become effective when each party hereto shall have received
a counterpart hereof signed by the other parties hereto.

         SECTION 8.7. Entire Agreement. This Agreement and the other
Distribution Documents constitute the entire understanding of the parties with
respect to the subject matter hereof and thereof and supersedes all prior
agreements, understandings and negotiations, both written and oral, between the
parties with respect to the subject matter hereof and thereof. No
representation, inducement, promise, understanding, condition or warranty not
set forth herein or in the other Distribution Documents has been made or relied
upon by any party hereto. Neither this Agreement nor any provision hereof is
intended to confer upon any Person other than the parties hereto any rights or
remedies hereunder. To the extent that the provisions of this Agreement are
inconsistent with the provisions of any other Distribution Document, the
provisions of such other Distribution Document shall prevail.

<PAGE>   23


         SECTION 8.8. Tax Separation Agreement; Set-Off; Payment of After-Tax
Amounts. (a) Except as otherwise provided herein and not inconsistent with the
Tax Separation Agreement, this Agreement shall not govern any Tax, and any and
all claims, losses, damages, demands, costs, expenses or liabilities relating to
Taxes shall be exclusively governed by the Tax Separation Agreement.

          (b) If, at the time Too, Inc. is required to make any payment to The
Limited under this Agreement, and The Limited owes Too, Inc. any amount under
this Agreement or any Ancillary Agreement, then such amounts shall be offset and
the excess shall be paid by the party liable for such excess. Similarly, if at
the time The Limited is required to make any payment to Too, Inc. under this
Agreement, and Too, Inc. owes The Limited any amount under this Agreement or any
Ancillary Agreement, then such amounts shall be offset and the excess shall be
paid by the party liable for such excess.

          (c) If any amount paid by The Limited, Too, Inc. or their respective
Post-Distribution Affiliates pursuant to Section 4.01 or 4.02 of this Agreement
results in any increased Tax liability or reduction of any Tax Asset of any
member of the Too, Inc. Group, Too, Inc. or its Post-Distribution Affiliates, or
The Limited Group, The Limited or its Post-Distribution Affiliates,
respectively, then The Limited or Too, Inc., as the case may be, shall indemnify
the other party and hold it harmless from any interest or penalty attributable
to such increased Tax liability or the reduction of such Tax asset and shall pay
to the other party, in addition to amounts otherwise owed, 100 percent of the
After-Tax Amount. All capitalized terms used in this Section 8.08(c) and not
otherwise defined in this Agreement are used as defined in the Tax Separation
Agreement. This Section 8.08(c) shall be subject to the dispute resolution
provisions contained in Section 16 of the Tax Separation Agreement.

         SECTION 8.9. Jurisdiction. Any suit, action or proceeding seeking to
enforce any provision of, or based on any matter arising out of or in connection
with, this Agreement or the transactions contemplated hereby may be brought in
the United States District Court for the Southern District of New York or any
other New York State court sitting in New York County, and each of the parties
hereby consents to the jurisdiction of such courts (and of the appropriate
appellate courts therefrom) in any such suit, action or proceeding and
irrevocably waives, to the fullest extent permitted by law, any objection which
it may now or hereafter have to the laying of the venue of any such suit, action
or proceeding in any such court or that any such suit, action or proceeding
which is brought in any such court has been brought in an inconvenient form.
Process in any such suit, action or proceeding may be served on any party
anywhere in the world, whether within or without the jurisdiction of any such
court. Without limiting the foregoing, each party agrees that service of process
on such party as provided in Section 8.01 shall be deemed effective service of
process on such party.

<PAGE>   24


         SECTION 8.10. Existing Arrangements. Except as otherwise contemplated
hereby, all prior agreements and arrangements, including those relating to
goods, rights or services provided or licensed, between the Too, Inc. Group and
The Limited Group shall be terminated effective as of the Distribution Date, if
not theretofore terminated. No such agreements or arrangements shall be in
effect after the Distribution Date unless embodied in the Distribution
Documents.

         SECTION 8.11. Termination Prior to the Distribution. The Limited Board
of Directors may at any time prior to the Distribution abandon the Distribution
and, by notice to Too, Inc., terminate this Agreement (whether or not The
Limited Board of Directors has theretofore approved this Agreement and/or the
Distribution).

         SECTION 8.12. Termination After the Distribution. Except upon the
mutual consent of both parties hereto, this Agreement shall not be terminable
until the third anniversary of the Distribution Date, and thereafter shall be
terminable upon six months' prior written notice by either party to the other
party.

         SECTION 8.13. Captions. The captions herein are included for
convenience of reference only and shall be ignored in the construction or
interpretation hereof.

         IN WITNESS WHEREOF the parties hereto have caused this Distribution
Agreement to be duly executed by their respective authorized officers as of the
date first above written.

                             THE LIMITED, INC.


                             By: /s/ V. Ann Hailey
                                ------------------------------------------
                                 Name:  Ann Hailey
                                 Title: Executive Vice President and Chief
                                        Financial Officer



                             TOO, INC.


                             By: /s/ Kent A. Kleeberger
                                ------------------------------------------
                                 Name:  A. Kleeberger
                                 Title: Vice President - Chief Financial
                                        Officer






<PAGE>   1
                                                                     Exhibit 3.1

                              AMENDED AND RESTATED

                          CERTIFICATE OF INCORPORATION

                                    TOO, INC.

                                     * * * *

         Too, Inc. (the "CORPORATION"), a corporation organized and existing
under and by virtue of the General Corporation Law of the State of Delaware does
hereby amend the Certificate of Incorporation of the Corporation, which was
originally filed with the Secretary of State of the State of Delaware on August
21, 1991, under the name Limited Too, Inc. and which was amended by the
Certificate of Amendment filed with the Secretary of State of the State of
Delaware on August 11, 1999.

         FIRST: The name of the Corporation is: Too, Inc.

         SECOND: The address of the registered office of the Corporation in the
State of Delaware is The Corporation Trust Company, 1209 Orange Street, City of
Wilmington, County of New Castle, Delaware 19801. The name of its registered
agent at such address is The Corporation Trust Company.

         THIRD: The purpose of the Corporation is to engage in any lawful act or
activity for which corporations may be organized under the General Corporation
Law of the State of Delaware as the same exists or may hereafter be amended
("DELAWARE LAW").

         FOURTH:

         SECTION 1. Capital Stock. (a) The total number of shares of stock which
the Corporation shall have authority to issue is 150,000,000, consisting of
100,000,000 shares of Common Stock, par value $.01 per share (the "COMMON
STOCK"), and 50,000,000 shares of Preferred Stock, par value $.01 per share (the
"PREFERRED STOCK"). The Common Stock of the Corporation shall be all of one
class. The Preferred Stock may be issued in one or more series having such
designations as may be fixed by the Board of Directors.



<PAGE>   2



          (b) The Board of Directors is expressly authorized to provide for the
issue of all or any shares of the Common Stock and the Preferred Stock, to
determine the number of shares of each class and to fix for the Common Stock and
for any series of Preferred Stock such voting powers, full or limited, or no
voting powers, and such designations, preferences and relative, participating,
optional or other special rights, and such qualifications, limitations or
restrictions thereof, as shall be stated and expressed in the resolution or
resolutions adopted by the Board of Directors or a duly authorized committee
thereof providing for the issue of such series and as may be permitted by
Delaware Law.

          (c) The number of authorized shares of any class or classes of stock
may be increased or decreased (but not below the number of shares thereof then
outstanding) by the affirmative vote of a majority of the Common Stock of the
Corporation irrespective of the provisions of Section 242(b)(2) of Delaware Law.

         SECTION 2. Common Stock. (a) Issuance and Considerations. Any unissued
or treasury shares of the Common Stock may be issued for such consideration as
may be fixed in accordance with applicable law from time to time by the Board of
Directors.

          (b) Dividends. Subject to the rights of the holders of the Preferred
Stock, the holders of the Common Stock shall be entitled to receive, when and as
declared by the Board of Directors, out of the assets of the Corporation which
are by law available therefor, dividends payable either in cash, in property, or
in shares of stock and the holders of the Preferred Stock shall not be entitled
to participate in any such dividends (unless otherwise provided by the Board of
Directors in any resolution providing for the issue of a series of Preferred
Stock).

          (c) Powers, Preferences, Etc. The following is a statement of the
powers, preferences, and relative participating, optional and other special
rights and qualifications, limitations and restrictions of the Common Stock of
the Corporation:

                  (i) Subject to the rights of the holders of the Preferred
         Stock, and subject to any other provisions of this Amended and Restated
         Certificate of Incorporation, the holders of the Common Stock shall be
         entitled to receive such dividends and other distributions in cash,
         stock of any corporation or property of the Corporation as may be
         declared thereon by the Board of Directors from time to time out of
         assets or funds of the Corporation legally available therefor and shall
         share equally on a per share basis in all such dividends and other
         distributions.

                 (ii) (A) At every meeting of the stockholders of the
         Corporation every holder of Common Stock shall be entitled to one vote
         in person or

                                       2


<PAGE>   3

         by proxy for each share of Common Stock standing in his or her name on
         the transfer books of the Corporation in connection with the election
         of directors and all other matters submitted to a vote of stockholders.
         Except as may be otherwise required by law or by this ARTICLE FOURTH,
         the holders of Common Stock shall vote as a single class, subject to
         any voting rights which may be granted to the holders of Preferred
         Stock, on all matters submitted to a vote of the holders of Common
         Stock.

                  (B) Every reference in this Amended and Restated Certificate
         of Incorporation to a majority or other proportion of shares of Common
         Stock shall refer to such majority or other proportion of the votes to
         which such shares of Common Stock are entitled.

                (iii) In the event of any dissolution, liquidation or winding up
         of the affairs of the Corporation, whether voluntary or involuntary,
         after payment in full of the amounts required to be paid to the holders
         of Preferred Stock, the remaining assets and funds of the Corporation
         shall be distributed pro rata to the holders of Common Stock. For the
         purposes of this paragraph (c)(iii), the voluntary sale, conveyance,
         lease, exchange or transfer (for cash, shares of stock, securities or
         other consideration) of all or substantially all of the assets of the
         Corporation or a consolidation or merger of the Corporation with one or
         more other corporations (whether or not the Corporation is the
         corporation surviving such consolidation or merger) shall not be deemed
         to be a liquidation, dissolution or winding up, voluntary or
         involuntary.

          (d) Immediately upon the effectiveness of this Amended and Restated
Certificate of Incorporation each share of common stock of the Corporation, par
value $1.00 per share, that is issued and outstanding immediately prior to such
effectiveness, shall be changed into and reclassified as 306,737.25 shares of
Common Stock.

         SECTION 3. Series and Limits of Variations between Series of Preferred
Stock. Any unissued or treasury shares of the Preferred Stock may be issued from
time to time in one or more series for such consideration as may be fixed from
time to time by the Board of Directors and each share of a series shall be
identical in all respects with the other shares of such series, except that, if
the dividends thereon are cumulative, the date from which they shall be
cumulative may differ. Before any shares of Preferred Stock of any particular
series shall be issued, a certificate shall be filed with the Secretary of State
of Delaware setting forth the designation, rights, privileges, restrictions, and
conditions to be attached to the Preferred Stock of such series and such other
matters as may be required, and the Board of Directors shall fix and determine,
and is hereby expressly empowered to fix and determine, in the manner provided
by law, the particulars of the shares of


                                       3


<PAGE>   4

such series (so far as not inconsistent with the provisions of this ARTICLE
FOURTH applicable to all series of Preferred Stock), including, but not limited
to, the following:

                  (i) the distinctive designation of such series and the number
         of shares which shall constitute such series, which number may be
         increased (except where otherwise provided by the Board of Directors in
         creating such series) or decreased (but not below the number of shares
         thereof then outstanding) from time to time by like action of the Board
         of Directors;

                 (ii) the annual rate of dividends payable on shares of such
         series, the conditions upon which such dividends shall be payable and
         the date from which dividends shall be cumulative in the event the
         Board of Directors determines that dividends shall be cumulative;

                (iii) whether such series shall have voting rights, in addition
         to the voting rights provided by law and, if so, the terms of such
         voting rights;

                 (iv) whether such series shall have conversion privileges and,
         if so, the terms and conditions of such conversion, including, but not
         limited to, provision for adjustment of the conversion rate upon such
         events and in such manner as the Board of Directors shall determine;

                  (v) whether or not the shares of such series shall be
         redeemable and, if so, the terms and conditions of such redemption,
         including the date or dates upon or after which they shall be
         redeemable, and the amount per share payable in case of redemption,
         which amount may vary under different conditions and at different
         redemption dates;

                 (vi) whether such series shall have a sinking fund for the
         redemption or purchase of shares of that series and, if so, the terms
         and amount of such sinking fund;

                (vii) the rights of the shares of such series in the event of
         voluntary or involuntary liquidation, dissolution or winding up of the
         Corporation, and the relative rights of priority, if any, of payment of
         shares of that series; and

               (viii) any other relative rights, preferences and limitations of
         such series.

         SECTION 4. No Preemptive Rights. Except as otherwise set forth above in
this ARTICLE FOURTH, no holder of shares of this Corporation of any class shall
be entitled, as such, as a matter of right, to purchase or subscribe for shares

                                       4
<PAGE>   5

of any class of stock now or hereafter authorized, or to purchase or subscribe
for securities convertible into or exchangeable for shares of the Corporation or
to which there shall be attached or appertain any warrants or rights entitling
the holders thereof to purchase or subscribe for shares of the Corporation.

         FIFTH:

         SECTION 1. Amendment of Bylaws by Directors. In furtherance and not in
limitation of the powers conferred by statute, the Board of Directors is
expressly authorized to make, repeal, alter, amend and rescind the bylaws of the
Corporation.

         SECTION 2. Amendment of Bylaws by the Stockholders. The bylaws shall
not be made, repealed, altered, amended or rescinded by the stockholders of the
Corporation except by the vote of not less than 75 percent of the outstanding
shares of the Corporation entitled to vote thereon. Any amendment to the
Certificate of Incorporation which shall contravene any bylaw in existence on
the record date of the stockholders meeting at which such amendment is to be
voted upon by the stockholders shall require the vote of not less than 75
percent of the outstanding shares entitled to vote thereon.

         SIXTH:

         SECTION 1. Management of the Corporation. Except as otherwise provided
in ARTICLE TWELFTH, the business and affairs of the Corporation shall be managed
by or under the direction of the Board of Directors. Officers of the Corporation
shall be elected by, or in the manner approved by, the Board of Directors.

         SECTION 2. Number of Directors. The Board of Directors shall consist of
not less than four nor more than nine directors, with the exact number of
directors to be determined from time to time by resolution adopted by the Board
of Directors.

         SECTION 3. Classified Board. Effective immediately upon the issuance of
more than 1,000 shares of Common Stock of the Corporation, the Board of
Directors (exclusive of directors to be elected by the holders of any one or
more series of Preferred Stock voting separately as a class or classes) shall be
divided into three classes, Class A, Class B, and Class C. The number of
directors in each class shall be the whole number contained in the quotient
arrived at by dividing the authorized number of directors by three, and if a
fraction is also contained in such quotient, then if such fraction is one-third,
the extra director shall be a member of Class A and if the fraction is
two-thirds, one of the extra directors shall be a member of Class A and the
other shall be a member of Class B. Each director shall serve for a term ending
on the date of the third annual meeting

                                       5


<PAGE>   6

following the annual meeting at which such director was elected; provided,
however, that the directors first elected to Class A shall serve for a term
ending on the date of the annual meeting next following the end of the calendar
year 1999, the directors first elected to Class B shall serve for a term ending
on the date of the second annual meeting next following the end of the calendar
year 1999, and the directors first elected to Class C shall serve for a term
ending on the date of the third annual meeting next following the end of the
calendar year 1999. Notwithstanding the foregoing formula provisions, in the
event that, as a result of any change in the authorized number of directors, the
number of directors in any class would differ from the number allocated to that
class under the formula provided in this ARTICLE SIXTH immediately prior to such
change, the following rules shall govern:

          (a) each director then serving as such shall nevertheless continue as
a director of the class of which such director is a member until the expiration
of his current term, or his prior death, resignation or removal;

          (b) at each subsequent election of directors, even if the number of
directors in the class whose term of office then expires is less than the number
then allocated to that class under said formula, the number of directors then
elected for membership in that class shall not be greater than the number of
directors in that class whose term of office then expires, unless and to the
extent that the aggregate number of directors then elected plus the number of
directors in all classes then duly continuing in office does not exceed the then
authorized number of directors of the Corporation;

          (c) at each subsequent election of directors, if the number of
directors in the class whose term of office then expires exceeds the number then
allocated to that class under said formula, the Board of Directors shall
designate one or more of the directorships then being elected as directors of
another class or classes in which the number of directors then serving is less
than the number then allocated to such other class or classes under said
formula;

          (d) in the event of the death, resignation or removal of any director
who is a member of a class in which the number of directors serving immediately
preceding the creation of such vacancy exceeded the number then allocated to
that class under said formula, the Board of Directors shall designate the
vacancy thus created as a vacancy in another class in which the number of
directors then serving is less than the number then allocated to such other
class under said formula;

          (e) in the event of any increase in the authorized number of
directors, the newly created directorships resulting from such increase shall be
apportioned by the Board of Directors to such class or classes as shall, so far
as possible, bring

                                       6


<PAGE>   7

the composition of each of the classes into conformity with the formula in this
ARTICLE SIXTH, as it applies to the number of directors authorized immediately
following such increase; and

          (f) designation of directorships or vacancies into other classes and
apportionments of newly created directorships to classes by the Board of
Directors under the foregoing items (c), (d) and (e) shall, so far as possible,
be effected so that the class whose term of office is due to expire next
following such designation or apportionment shall contain the full number of
directors then allocated to said class under said formula.

         Notwithstanding any of the foregoing provisions of this ARTICLE SIXTH,
each director shall serve until his successor is elected and qualified or until
his death, resignation or removal.

         SECTION 4. Voting; Quorum. Subject to ARTICLE TWELFTH, each member of
the Board of Directors shall have one vote on all matters presented to the Board
of Directors, and a majority of the total number of directors at any time shall
constitute a quorum for the transaction of business at that time. Subject to
ARTICLE TWELFTH, the Board of Directors may act by the unanimous written consent
of the directors.

         SECTION 5. Election by Holders of Preferred Stock. During any period
when the holders of any Preferred Stock or any one or more series thereof,
voting as a class, shall be entitled to elect a specified number of directors,
by reason of dividend arrearages or other provisions giving them the right to do
so, then and during such time as such right continues (i) the then otherwise
authorized number of directors shall be increased by such specified number of
directors, and the holders of such Preferred Stock or such series thereof,
voting as a class, shall be entitled to elect the additional directors so
provided for, pursuant to the provisions of such Preferred Stock or series; (ii)
each such additional director shall serve for such term, and have such voting
powers, as shall be stated in the provisions pertaining to such Preferred Stock
or series; and (iii) whenever the holders of any such Preferred Stock or series
thereof are divested of such rights to elect a specified number of directors,
voting as a class, pursuant to the provisions of such Preferred Stock or series,
the terms of office of all directors elected by the holders of such Preferred
Stock or series, voting as a class, pursuant to such provisions or elected to
fill any vacancies resulting from the death, resignation or removal of directors
so elected by the holders of such Preferred Stock or series, shall forthwith
terminate and the authorized number of directors shall be reduced accordingly.

                                       7

<PAGE>   8

         SECTION 6. Ballots. Elections of directors at an annual or special
meeting of stockholders need not be by written ballot unless the bylaws of the
Corporation shall provide otherwise.

         SECTION 7. Elimination of Certain Personal Liability of Directors. A
director of this Corporation shall not be personally liable to the Corporation
or its stockholders for monetary damages for breach of any fiduciary duty as a
director to the fullest extent permitted by Delaware Law.

         SEVENTH: After the issuance of more than 1,000 shares of Common Stock
of the Corporation, no action shall be taken by the stockholders except at an
annual or special meeting of stockholders.

         EIGHTH: The Board of Directors of the Corporation, when evaluating any
offer of another party to (1) make a tender or exchange offer for any equity
security of the Corporation, (2) merge or consolidate the Corporation with
another corporation, or (3) purchase or otherwise acquire all or substantially
all of the properties and assets of the Corporation, shall in connection with
the exercise of its judgment in determining what is in the best interests of the
Corporation and its stockholders, give due consideration to all relevant
factors, including without limitation the social and economic effects on the
employees, customers, suppliers and other constituents of the Corporation and
its subsidiaries and on the communities in which the Corporation and its
subsidiaries operate or are located.

         NINTH: Any director may be removed at any annual or special
stockholders' meeting upon the affirmative vote of not less than 75 percent of
the outstanding shares of the Corporation at that time entitled to vote thereon;
provided, however, that such director may be removed only for cause and shall
receive a copy of the charges against him, delivered to him personally or by
mail at his last known address at least 10 days prior to the date of the
stockholders' meeting; provided further, that directors who shall have been
elected by the holders of a series or class of Preferred Stock, voting
separately as a class, shall be removed only pursuant to the provisions
establishing the rights of such series or class to elect such directors.


                                       8
<PAGE>   9

         TENTH:

         SECTION 1. Amendment of Certain Articles. The provisions set forth in
this ARTICLE TENTH and in ARTICLE FIFTH, Sections 2, 3 and 7 of ARTICLE SIXTH,
and ARTICLES SEVENTH, EIGHTH, NINTH, ELEVENTH AND TWELFTH may not be amended,
altered, changed, or repealed in any respect unless such amendment, alteration,
change or repealing is approved by the affirmative vote of not less than 75
percent of the outstanding shares of the Corporation entitled to vote thereon.

         SECTION 2. Amendments Generally. Subject to the provisions of Section 1
of this ARTICLE TENTH, the Corporation reserves the right to amend, alter,
change or repeal any provision contained in this Amended and Restated
Certificate of Incorporation, in the manner now or hereafter prescribed by
statute, and all rights conferred on stockholders herein are granted subject to
this reservation.

         ELEVENTH:

         SECTION 1. Vote Required for Certain Business Combinations. The
affirmative vote of not less than 75 percent of the outstanding shares of
"VOTING STOCK" (as hereinafter defined) held by stockholders other than the
"INTERESTED PERSON" (as hereinafter defined) seeking to effect a "BUSINESS
COMBINATION" (as hereinafter defined) shall be required for the approval or
authorization of any Business Combination with any Interested Person; provided
that the provisions of this ARTICLE ELEVENTH shall not apply to any Business
Combination, and such Business Combination shall require only such affirmative
vote, if any, as is required by law or otherwise, if such Business Combination
shall have been approved by a majority (whether such approval is made prior or
subsequent to the acquisition of Beneficial Ownership of the Voting Stock that
caused the Interested Person to become an Interested Person) of the Article 11
Continuing Directors (as hereinafter defined).

         SECTION 2. Definitions. Certain words and terms as used in this ARTICLE
ELEVENTH shall have the meanings given to them by the definitions and
descriptions in this Section.

          (a) Business Combination. The term "BUSINESS COMBINATION" shall mean:
(i) any merger or consolidation of the Corporation or a subsidiary of the
corporation with or into an Interested Person, (ii) any sale, lease, exchange,
transfer or other disposition, including without limitation, a mortgage or any
other security device, of all or any "SUBSTANTIAL PART" (as hereinafter defined)
of the assets either of the Corporation (including without limitation, any
voting securities of a subsidiary) or of a subsidiary of the Corporation to an
Interested Person, (iii) any merger or consolidation of an Interested Person
with or into the


                                       9
<PAGE>   10

Corporation or a subsidiary of the Corporation, (iv) any sale, lease, exchange,
transfer or other disposition, including without limitation, a mortgage or other
security device, of all or any Substantial Part of the assets of an Interested
Person to the Corporation or a subsidiary of the Corporation, (v) the issuance
or transfer by the Corporation or any subsidiary of the Corporation of any
securities of the Corporation or a subsidiary of the Corporation to an
Interested Person, (vi) any reclassification of securities, recapitalization or
other comparable transaction involving the Corporation that would have the
effect of increasing the voting power of any Interested Person with respect to
Voting Stock of the Corporation, and (vii) any agreement, contract or other
arrangement providing for any of the transactions described in this definition
of Business Combination.

          (b) Interested Person. The term "INTERESTED PERSON" shall mean and
include any individual, corporation, partnership or other person or entity
which, together with its "AFFILIATES" and "ASSOCIATES" (as defined in Rule 12b-2
of the General Rules and Regulations under the Securities Exchange Act of 1934
as in effect at the date of the adoption of this ARTICLE ELEVENTH by the
stockholders of the Corporation), "BENEFICIALLY OWNS" (as defined in Rule 13d-3
of the General Rules and Regulations under the Securities Exchange Act of 1934
as in effect at the date of the adoption of this ARTICLE ELEVENTH by the
stockholders of the Corporation) in the aggregate five percent or more of the
outstanding Voting Stock of the Corporation, and any Affiliate or Associate of
any such individual, corporation, partnership or other person or entity. Without
limiting the generality of the foregoing, any share of Voting Stock of the
Corporation that any Interested Person has the right to acquire at any time
(notwithstanding that Rule 13d-3 deems such shares to be beneficially owned only
if such right may be exercised within 60 days) pursuant to any agreement, or
upon exercise of conversion rights, warrants or options, or otherwise, shall be
deemed to be Beneficially Owned by the Interested Person and to be outstanding
for purposes of this definition. An Interested Person shall be deemed to have
acquired a share of the Voting Stock of the Corporation at the time when such
Interested Person became the Beneficial Owner thereof.

          (c) Voting Stock. The term "VOTING STOCK" shall mean all of the
outstanding shares of Common Stock of the Corporation and any outstanding shares
of Preferred Stock entitled to vote on each matter on which the holders of
record of Common Stock shall be entitled to vote, and each reference to a
proportion of shares of Voting Stock shall refer to such proportion of the votes
entitled to be cast by such shares.

          (d) Substantial Part. The term "SUBSTANTIAL PART" shall mean more than
20 percent of the fair market value, as determined by two-thirds of the Article
11 Continuing Directors, of the total consolidated assets of the

                                       10
<PAGE>   11

Corporation and its subsidiaries taken as a whole as of the end of its most
recent fiscal year ended prior to the time the determination is being made.

          (e) Article 11 Continuing Director. For purposes of this ARTICLE
ELEVENTH, the term "ARTICLE 11 CONTINUING DIRECTOR" shall mean a Director who
was a member of the Board of Directors of the Corporation immediately prior to
the time that the Interested Person involved in a Business Combination became an
Interested Person or a Director who was elected or appointed by a majority of
the then-current Article 11 Continuing Directors to fill a vacancy after the
date the Interested Person became an Interested Person.

         TWELFTH.

         SECTION 1. Issuance of Rights. Without in any way limiting the
authority of the Board of Directors under the Delaware Law (including without
limitation Sections 141(a) and 157 thereof), the Board of Directors is expressly
authorized to issue rights pursuant to Section 157 of the Delaware Law and, in
that connection, to enter into any agreements necessary or convenient for such
issuance. Any such agreement may include provisions limiting, in certain
circumstances, the ability of future boards of directors of the Corporation to
redeem the securities issued pursuant thereto or to amend or supplement such
rights agreement unless there are Article 12 Continuing Directors (as defined
below) then in office and such redemption, amendment or supplement shall have
been approved by a majority vote of the Article 12 Continuing Directors then in
office at a meeting at which the Article 12 Continuing Directors then in office
are present.

         SECTION 2. Definition. For purposes of this ARTICLE TWELFTH, the term
"ARTICLE 12 CONTINUING DIRECTORS" shall mean those directors who were members of
the Board of Directors of the Corporation at the time the Corporation entered
into such rights agreement and any director who subsequently becomes a member of
the Board of Directors, if such director's nomination for election to the Board
of Directors is recommended or approved by the majority vote of the Article 12
Continuing Directors then in office at a meeting at which the Article 12
Continuing Directors then in office are present.

         SECTION 3. Article 12 Continuing Directors' Powers. Pursuant to Section
141(a) of the Delaware Law, the Article 12 Continuing Directors shall have the
sole power and authority to make all decisions and determinations provided for
in any agreement entered into under Section 1 above.

         IN WITNESS WHEREOF, this Amended and Restated Certificate of
Incorporation, having been duly adopted by the written consent of the sole
stockholder of the Corporation in accordance with the provisions of Sections
228,

                                       11
<PAGE>   12

242 and 245 of the General Corporation Law of the State of Delaware, has been
executed this 23rd day of August 1999.





                                       TOO, INC.

                                       By: /s/ Kenneth B. Gilman

                                           Name:  Kenneth B. Gilman
                                           Title: Vice Chairman and Chief
                                                  Administrative Officer


                                       12

<PAGE>   1

                                                                     Exhibit 3.2

                                     BYLAWS

                                       OF

                                    TOO, INC.

                             Adopted August 23, 1999


                                    ARTICLE 1

                                  STOCKHOLDERS

         SECTION 1.1. Annual Meeting. The annual meeting of the stockholders of
this corporation, for the purpose of fixing or changing the number of directors
of the corporation, electing directors and transacting such other business as
may come before the meeting, shall be held on such date, at such time and at
such place as may be designated by the Board of Directors.

         SECTION 1.2. Special Meetings. Special meetings of the stockholders may
be called at any time by the chairman of the board, the vice chairman of the
board, or in case of the death, absence or disability of the chairman of the
board and the vice chairman of the board, the president, or in case of the
president's death, absence, or disability, the vice president, if any,
authorized to exercise the authority of the president, or a majority of the
Board of Directors acting with or without a meeting; provided, that if and to
the extent that any special meeting of stockholders may be called by any other
person or persons specified in any provision of the certificate of incorporation
or any amendment thereto or any certificate filed under Section 151(g) of the
Delaware General Corporation Law (or its successor statute as in effect from
time to time), then such special meeting may also be called by the person or
persons, in the manner, at the times and for the purposes so specified.

         SECTION 1.3. Place of Meetings. Meetings of stockholders shall be held
at the principal office of the corporation in the State of Ohio, unless the
Board of Directors decides that a meeting shall be held at some other place and
causes the notice thereof to so state.

         SECTION 1.4. Notice of Meetings. (a) Unless waived, a written, printed,
or typewritten notice of each annual or special meeting, stating the date, hour
and place and the purpose or purposes thereof shall be served upon or mailed to
each stockholder of record entitled to vote or entitled to notice, not more than
60 days nor less than 10 days before any such meeting. If mailed, such notice
shall be directed to a stockholder at his or her address as the same appears on
the records


                                       1
<PAGE>   2

of the corporation. If a meeting is adjourned to another time or place and such
adjournment is for 30 days or less and no new record date is fixed for the
adjourned meeting, no further notice as to such adjourned meeting need be given
if the time and place to which it is adjourned are fixed and announced at such
meeting. In the event of a transfer of shares after notice has been given and
prior to the holding of the meeting, it shall not be necessary to serve notice
on the transferee. Such notice shall specify the place where the stockholders
list will be open for examination prior to the meeting if required by Section
1.08 hereof. If the adjournment is for more than 30 days, or after the
adjournment a new record date is fixed for the adjourned meeting, a notice of
the adjourned meeting shall be given to each stockholder of record entitled to
vote at the meeting.

          (b) A written waiver of any such notice signed by the person entitled
thereto, whether before or after the time stated therein, shall be deemed
equivalent to notice. Attendance of a person at a meeting shall constitute a
waiver of notice of such meeting, except when the person attends the meeting for
the express purpose of objecting, at the beginning of the meeting, to the
transaction of any business because the meeting is not lawfully called or
convened. Business transacted at any special meeting of stockholders shall be
limited to the purposes stated in the notice.

         SECTION 1.5. Fixing Date for Determination of Stockholders of Record .
In order that the corporation may determine the stockholders entitled to notice
of or to vote at any meeting of stockholders or any adjournment thereof, or
entitled to receive payment of any dividend or other distribution or allotment
of any rights, or entitled to exercise any rights in respect of any other
change, conversion or exchange of stock or for the purpose of any other lawful
action, the Board of Directors may fix, in advance, a record date, which shall
not be more than 60 nor less than 10 days before the date of such meeting, nor
more than 60 days prior to any other action. If the Board shall not fix such a
record date, (i) the record date for determining stockholders entitled to notice
of or to vote at a meeting of stockholders shall be the close of business on the
day next preceding the day on which notice is given, or, if notice is waived, at
the close of business on the day next preceding the day on which the meeting is
held, and (ii) in any case involving the determination of stockholders for any
purpose other than notice of or voting at a meeting of stockholders, the record
date for determining stockholders for such purpose shall be the close of
business on the day on which the Board of Directors shall adopt the resolution
relating thereto. Determination of stockholders entitled to notice of or to vote
at a meeting of stockholders shall apply to any adjournment of such meeting;
provided, however, that the Board of Directors may fix a new record date for the
adjourned meeting.

         SECTION 1.6. Organization. At each meeting of the stockholders, the
chairman of the board, or in his absence, the vice chairman of the board, or in
his absence, the president, or, in his absence, any vice-president, or, in the
absence of

                                       2
<PAGE>   3

the chairman of the board, the vice chairman of the board, the president and a
vice-president, a chairman chosen by a majority in interest of the stockholders
present in person or by proxy and entitled to vote, shall act as chairman, and
the secretary of the corporation, or, if the secretary of the corporation not be
present, the assistant secretary, or if the secretary and the assistant
secretary not be present, any person whom the chairman of the meeting shall
appoint, shall act as secretary of the meeting.

         SECTION 1.7. Quorum. A stockholders' meeting duly called shall not be
organized for the transaction of business unless a quorum is present. Except as
otherwise expressly provided by law, the certificate of incorporation, these
bylaws, or any certificate filed under Section 151(g) of the Delaware General
Corporation Law (or its successor statute as in effect from time to time), (i)
at any meeting called by the Board of Directors, the presence in person or by
proxy of holders of record entitling them to exercise at least one-third of the
voting power of the corporation shall constitute a quorum for such meeting and
(ii) at any meeting called other than by the Board of Directors, the presence in
person or by proxy of holders of record entitling them to exercise at least a
majority of the voting power of the corporation shall constitute a quorum for
such meeting. The stockholders present at a duly organized meeting can continue
to do business until adjournment, notwithstanding the withdrawal of enough
stockholders to leave less than a quorum. If a meeting cannot be organized
because a quorum has not attended, a majority in voting interest of the
stockholders present may adjourn, or, in the absence of a decision by the
majority, any officer entitled to preside at such meeting may adjourn the
meeting from time to time to such time (not more than 30 days after the
previously adjourned meeting) and place as they (or he) may determine, without
notice other than by announcement at the meeting of the time and place of the
adjourned meeting. At any such adjourned meeting at which a quorum is present
any business may be transacted which might have been transacted at the meeting
as originally called.

         SECTION 1.8. Order of Business and Procedure. The order of business at
all meetings of the stockholders and all matters relating to the manner of
conducting the meeting shall be determined by the chairman of the meeting.
Meetings shall be conducted in a manner designed to accomplish the business of
the meeting in a prompt and orderly fashion and to be fair and equitable to all
stockholders, but it shall not be necessary to follow any manual of
parliamentary procedure.

         SECTION 1.9. Advance Notice of Stockholder Proposals. In order to
properly submit any business to an annual meeting of stockholders, a stockholder
must give timely notice in writing to the secretary of the corporation. To be
considered timely, a stockholder's notice must be delivered either in person or
by United States certified mail, postage prepaid, and received at the principal
executive offices of the corporation (a) not less than 120 days nor more than
150

                                       3

<PAGE>   4

days before the first anniversary date of the corporation's proxy statement in
connection with the last annual meeting of stockholders or (b) if no annual
meeting was held in the previous year or the date of the applicable annual
meeting has been changed by more than 30 days from the date contemplated at the
time of the previous year's proxy statement, not less than a reasonable time, as
determined by the Board of Directors, prior to the date of the applicable annual
meeting.

         Nomination of persons for election to the Board of Directors may be
made by the Board of Directors or any committee designated by the Board of
Directors or by any stockholder entitled to vote for the election of directors
at the applicable meeting of stockholders. However, nominations other than those
made by the Board of Directors or its designated committee must comply with the
procedures set forth in this Section 1.09, and no person shall be eligible for
election as a director unless nominated in accordance with the terms of this
Section 1.09.

         A stockholder may nominate a person or persons for election to the
Board of Directors by giving written notice to the secretary of the corporation
in accordance with the procedures set forth above. In addition to the timeliness
requirements set forth above for notice to the corporation by a stockholder of
business to be submitted at an annual meeting of stockholders, with respect to
any special meeting of stockholders called for the election of directors,
written notice must be delivered in the manner specified above and not later
than the close of business on the seventh day following the date on which notice
of such meeting is first given to stockholders.

         The secretary of the corporation shall deliver any stockholder
proposals and nominations received in a timely manner for review by the Board of
Directors or a committee designated by the Board of Directors.

         A stockholder's notice to submit business to an annual meeting of
stockholders shall set forth (i) the name and address of the stockholder, (ii)
the class and number of shares of stock beneficially owned by such stockholder,
(iii) the name in which such shares are registered on the stock transfer books
of the corporation, (iv) a representation that the stockholder intends to appear
at the meeting in person or by proxy to submit the business specified in such
notice, (v) any material interest of the stockholder in the business to be
submitted and (vi) a brief description of the business desired to be submitted
to the annual meeting, including the complete text of any resolutions to be
presented at the annual meeting, and the reasons for conducting such business at
the annual meeting. In addition, the stockholder making such proposal shall
promptly provide any other information reasonably requested by the corporation.

         In addition to the information required above to be given by a
stockholder who intends to submit business to a meeting of stockholders, if the
business to be submitted is the nomination of a person or persons for election
to the Board of

                                       4
<PAGE>   5

Directors then such stockholder's notice must also set forth, as to each person
whom the stockholder proposes to nominate for election as a director, (a) the
name, age, business address and, if known, residence address of such person, (b)
the principal occupation or employment of such person, (c) the class and number
of shares of stock of the corporation which are beneficially owned by such
person, (d) any other information relating to such person that is required to be
disclosed in solicitations of proxies for election of directors or is otherwise
required by the rules and regulations of the Securities and Exchange Commission
promulgated under the Securities Exchange Act of 1934, as amended, (e) the
written consent of such person to be named in the proxy statement as a nominee
and to serve as a director if elected and (f) a description of all arrangements
or understandings between such stockholder and each nominee and any other person
or persons (naming such person or persons) pursuant to which the nomination or
nominations are to be made by such stockholder.

         Any person nominated for election as director by the Board of Directors
or any committee designated by the Board of Directors shall, upon the request of
the Board of Directors or such committee, furnish to the secretary of the
corporation all such information pertaining to such person that is required to
be set forth in a stockholder's notice of nomination.

         Notwithstanding the foregoing provisions of this Section 1.09, a
stockholder who seeks to have any proposal included in the corporation's proxy
statement shall comply with the requirements of Regulation 14A under the
Securities Exchange Act of 1934, as amended.

         SECTION 1.10. Voting. (a) Each stockholder shall, at each meeting of
the stockholders, be entitled to vote in person or by proxy each share or
fractional share of the stock of the corporation having voting rights on the
matter in question and which shall have been held by him and registered in his
name on the books of the corporation on the date fixed pursuant to Section 1.05
of these bylaws as the record date for the determination of stockholders
entitled to notice of and to vote at such meeting.

          (b) Shares of its own stock belonging to the corporation or to another
corporation, if a majority of the shares entitled to vote in the election of
directors in such other corporation is held, directly or indirectly, by the
corporation, shall neither be entitled to vote nor be counted for quorum
purposes.

          (c) Any such voting rights may be exercised by the stockholder
entitled thereto in person or by his proxy appointed by an instrument in
writing, subscribed by such stockholder or by his attorney thereunto authorized
and delivered to the secretary of the meeting in sufficient time to permit the
necessary examination and tabulation thereof before the vote is taken; provided,
however, that no proxy shall be valid after the expiration of three years after
the date of its

                                       5
<PAGE>   6

execution, unless the stockholder executing it shall have specified therein the
length of time it is to continue in force. At any meeting of the stockholders
all matters, except as otherwise provided in the certificate of incorporation,
in these bylaws or by law, shall be decided by the vote of a majority in voting
interest of the stockholders present in person or by proxy and voting thereon, a
quorum being present. The vote at any meeting of the stockholders on any
question need not be by ballot, unless so directed by the chairman of the
meeting or required by the certificate of incorporation. On a vote by ballot
each ballot shall be signed by the stockholder voting, or by his proxy, if there
be such proxy, and it shall state the number of shares voted.

         SECTION 1.11. Inspectors. The Board of Directors, in advance of any
meeting of the stockholders, may appoint one or more inspectors to act at the
meeting. If inspectors are not so appointed, the person presiding at the meeting
may appoint one or more inspectors. If any person so appointed fails to appear
or act, the vacancy may be filled by appointment made by the Board of Directors
in advance of the meeting or at the meeting by the person presiding thereat.
Each inspector, before entering upon the discharge of his duties, shall take and
sign an oath faithfully to execute the duties of inspector at the meeting with
strict impartiality and according to the best of his ability. The inspectors so
appointed, if any, shall determine the number of shares outstanding, the shares
represented at the meeting, the existence of a quorum and the authenticity,
validity and effect of proxies and shall receive votes, ballots, waivers,
releases, or consents, hear and determine all challenges and questions arising
in connection with the right to vote, count and tabulate all votes, ballots,
waivers, releases, or consents, determine and announce the results and do such
acts as are proper to conduct the election or vote with fairness to all
stockholders. On request of the person presiding at the meeting, the inspectors
shall make a report in writing of any challenge, question or matter determined
by them and execute a certificate of any fact found by them. Any report or
certificate made by them shall be prima facie evidence of the facts stated and
of the vote as certified by them.

                                    ARTICLE 2

                               BOARD OF DIRECTORS

         SECTION 2.1. General Powers of Board. The powers of the corporation
shall be exercised, its business and affairs conducted, and its property
controlled by or under the direction of the Board of Directors, except as
otherwise provided by the law of Delaware or in the certificate of
incorporation.

         SECTION 2.2. Number of Directors. The number of directors of the
corporation (exclusive of directors to be elected by the holders of any one or
more series of Preferred Stock voting separately as a class or classes) shall
not be less than four nor more than nine, the exact number of directors to be
such number as

                                       6


<PAGE>   7

may be set from time to time within the limits set forth above by resolution
adopted by affirmative vote of a majority of the whole Board of Directors. As
used in these Bylaws, the term "whole Board" means the total number of directors
which the corporation would have if there were no vacancies.

         SECTION 2.3. Election of Directors. At each meeting of the stockholders
for the election of directors, the persons receiving the greatest number of
votes shall be the directors. Directors need not be stockholders.

         SECTION 2.4. Nominations. (a) Nominations for the election of directors
may be made by the Board of Directors or by any stockholder entitled to vote for
the election of directors.

          (b) Such nominations, if not made by the Board of Directors, shall be
made by notice in writing, delivered or mailed by first class United States
mail, postage prepaid, to the secretary of the corporation not less than 14 days
nor more than 50 days prior to any meeting of the stockholders called for the
election of directors; provided, however, that if less than 21 days' notice of
the meeting is given to stockholders, such written notice shall be delivered or
mailed, as prescribed, to the secretary of the corporation not later than the
close of the seventh day following the day on which notice of the meeting was
mailed to stockholders. Each such notice shall set forth (i) the name, age,
business address and, if known, residence address of each nominee proposed in
such notice, (ii) the principal occupation or employment of each such nominee,
and (iii) the number of shares of stock of the corporation which are
beneficially owned by each such nominee.

          (c) Notice of nominations which are proposed by the Board of Directors
shall be given on behalf of the Board by the chairman of the meeting.

          (d) The chairman of the meeting may, if the facts warrant, determine
and declare to the meeting that a nomination was not made in accordance with the
foregoing procedure, and if the chairman should so determine, the chairman shall
so declare to the meeting and the defective nomination shall be disregarded.

         SECTION 2.5. Resignations. Any director of the corporation may resign
at any time by giving written notice to the chairman of the board or the
secretary of the corporation. Such resignation shall take effect at the time
specified therein, and, unless otherwise specified therein, the acceptance of
such resignation shall not be necessary to make it effective.

         SECTION 2.6. Vacancies. In the event that any vacancy shall occur in
the Board of Directors, whether because of death, resignation, removal, newly
created directorships resulting from any increase in the authorized number of
directors, the failure of the stockholders to elect the whole authorized number
of directors,

                                       7
<PAGE>   8

or any other reason, such vacancy may be filled by the vote of a majority of the
directors then in office, although less than a quorum. A director elected to
fill a vacancy, other than a newly created directorship, shall hold office for
the unexpired term of his predecessor. Whenever the holders of any class or
classes of stock or series thereof are entitled to elect one or more directors
by the certificate of incorporation, vacancies and newly created directorships
of such class or classes or series may be filled by a majority of directors
elected by such class or classes or series thereof then in office, or by a sole
remaining director so elected.

         SECTION 2.7. Removal of Directors. Directors may be removed only as
provided in the certificate of incorporation.

         SECTION 2.8. Place of Meeting, etc. The Board of Directors may hold any
of its meetings at the principal office of the corporation or at such other
place or places as the Board of Directors (or the chairman in the absence of a
determination by the Board of Directors) may from time to time designate.
Directors may participate in any regular or special meeting of the Board of
Directors by means of conference telephone or similar communications equipment
pursuant to which all persons participating in the meeting of the Board of
Directors can hear each other and such participation shall constitute presence
in person at such meeting.

         SECTION 2.9. Annual Meeting. A regular annual meeting of the Board of
Directors shall be held each year at the same place as and immediately after the
annual meeting of stockholders, or at such other place and time as shall
theretofore have been determined by the Board of Directors and notice thereof
need not be given. At its regular annual meeting the Board of Directors shall
organize itself and elect the officers of the corporation for the ensuing year,
and may transact any other business.

         SECTION 2.10. Regular Meetings. Regular meetings of the Board of
Directors may be held at such intervals at such time as shall from time to time
be determined by the Board of Directors. After such determination and notice
thereof has been once given to each person then a member of the Board of
Directors, regular meetings may be held at such intervals and time and place
without further notice being given.

         SECTION 2.11. Special Meetings. Special meetings of the Board of
Directors may be called at any time by the Board of Directors or by the chairman
or by a majority of directors then in office to be held on such day and at such
time as shall be specified by the person or persons calling the meeting.

         SECTION 2.12. Notice of Meetings. Notice of each special meeting or,
where required, each regular meeting, of the Board of Directors shall be given
to each director either by being mailed on at least the third day prior to the
date of

                                       8


<PAGE>   9


the meeting or by being telegraphed, faxed or given personally or by telephone
on at least 24 hours notice prior to the date of meeting. Such notice shall
specify the place, date and hour of the meeting and, if it is for a special
meeting, the purpose or purposes for which the meeting is called. At any meeting
of the Board of Directors at which every director shall be present, even though
without such notice, any business may be transacted. Any acts or proceedings
taken at a meeting of the Board of Directors not validly called or constituted
may be made valid and fully effective by ratification at a subsequent meeting
which shall be legally and validly called or constituted. Notice of any regular
meeting of the Board of Directors need not state the purpose of the meeting and,
at any regular meeting duly held, any business may be transacted. If the notice
of a special meeting shall state as a purpose of the meeting the transaction of
any business that may come before the meeting, then at the meeting any business
may be transacted, whether or not referred to in the notice thereof. A written
waiver of notice of a special or regular meeting, signed by the person or
persons entitled to such notice, whether before or after the time stated therein
shall be deemed the equivalent of such notice, and attendance of a director at a
meeting shall constitute a waiver of notice of such meeting except when the
director attends the meeting and prior to or at the commencement of such meeting
protests the lack of proper notice.

         SECTION 2.13. Quorum and Voting. At all meetings of the Board of
Directors, the presence of a majority of the directors then in office shall
constitute a quorum for the transaction of business. Except as otherwise
required by law, the certificate of incorporation, or these bylaws, the vote of
a majority of the directors present at any meeting at which a quorum is present
shall be the act of the Board of Directors. At all meetings of the Board of
Directors, each director shall have one vote.

         SECTION 2.14. Committees. The Board of Directors may appoint an
executive committee and any other committee of the Board of Directors, to
consist of one or more directors of the corporation, and may delegate to any
such committee any of the authority of the Board of Directors, however
conferred, other than the power or authority in reference to amending the
certificate of incorporation, adopting an agreement of merger or consolidation,
recommending to the stockholders the sale, lease or exchange of all or
substantially all of the corporation's property and assets, recommending to the
stockholders a dissolution of the corporation or a revocation of a dissolution,
or amending the bylaws of the corporation. No committee shall have the power or
authority to declare a dividend or to authorize the issuance of stock unless the
resolution creating such committee expressly so provides. Each such committee
shall serve at the pleasure of the Board of Directors, shall act only in the
intervals between meetings of the Board of Directors and shall be subject to the
control and direction of the Board of Directors. Any such committee may act by a
majority of its members at a meeting or by a writing or writings signed by all
of its members. Any such

                                       9

<PAGE>   10

committee shall keep written minutes of its meetings and report the same to the
Board of Directors at the next regular meeting of the Board of Directors.

         SECTION 2.15. Compensation. The Board of Directors may, by resolution
passed by a majority of those in office, fix the compensation of directors for
service in any capacity and may fix fees for attendance at meetings and may
authorize the corporation to pay the traveling and other expenses of directors
incident to their attendance at meetings, or may delegate such authority to a
committee of the board.

         SECTION 2.16. Action by Consent. Any action required or permitted to be
taken at any meeting of the board or of any committee thereof may be taken
without a meeting if a written consent thereto is signed by all members of the
board or of such committee, as the case may be, and such written consent is
filed with the minutes of proceedings of the board or such committee.



                                    ARTICLE 3

                                    OFFICERS

         SECTION 3.1. General Provisions. The principal officers of the
corporation shall be the chairman of the board (who shall be a director), a vice
chairman of the board (who shall be a director), a president (who shall be a
director), such number of vice-presidents as the board may from time to time
determine, a secretary and a treasurer. Any person may hold any two or more
offices and perform the duties thereof, except the offices of chairman of the
board and vice chairman of the board, or the offices of president and vice-
president or the offices of president and secretary.

         SECTION 3.2. Election, Terms of Office, and Qualification. The officers
of the corporation named in Section 3.01 of this Article III shall be elected by
the Board of Directors for an indeterminate term and shall hold office at the
pleasure of the Board of Directors.

         SECTION 3.3. Additional Officers, Agents, etc. In addition to the
officers mentioned in Section 3.01 of this Article III, the corporation may have
such other officers or agents as the Board of Directors may deem necessary and
may appoint, each of whom shall hold office for such period, have such authority
and perform such duties as the Board of Directors may from time to time
determine. The Board of Directors may delegate to any officer the power to
appoint any subordinate officers or agents. In the absence of any officer of the
corporation, or for any other reason the Board of Directors may deem sufficient,
the Board of

                                       10


<PAGE>   11

Directors may delegate, for the time being, the powers and duties, or any of
them, of such officer to any other officer, or to any director.

         SECTION 3.4. Removal. Except as set forth below, any officer of the
corporation may be removed, either with or without cause, at any time, by
resolution adopted by the Board of Directors at any meeting, the notice (or
waivers of notice) of which shall have specified that such removal action was to
be considered. Any officer appointed not by the Board of Directors but by an
officer or committee to which the Board of Directors shall have delegated the
power of appointment may be removed, with or without cause, by the committee or
superior officer (including successors) who made the appointment, or by any
committee or officer upon whom such power of removal may be conferred by the
Board of Directors.

         SECTION 3.5. Resignations. Any officer may resign at any time by giving
written notice to the Board of Directors, or to the chairman of the board, the
vice chairman of the board, the president, or the secretary of the corporation.
Any such resignation shall take effect at the time specified therein, and unless
otherwise specified therein, the acceptance of such resignation shall not be
necessary to make it effective.

         SECTION 3.6. Vacancies. A vacancy in any office because of death,
resignation, removal, disqualification, or otherwise, shall be filled in the
manner prescribed in these bylaws for regular appointments or elections to such
office.



                                    ARTICLE 4

                             DUTIES OF THE OFFICERS

         SECTION 4.1. The Chairman of the Board. The chairman of the board shall
have general supervision over the property, business and affairs of the
corporation and over its several officers, subject, however, to the control of
the Board of Directors. The chairman shall, if present, preside at all meetings
of the stockholders and of the Board of Directors. The chairman may sign, with
the secretary, treasurer or any other proper officer of the corporation
thereunto authorized by the Board of Directors, certificates for shares in the
corporation.

         SECTION 4.2. Vice Chairman of the Board. The vice chairman of the board
shall perform such duties as are conferred upon him by these bylaws or as may
from time to time be assigned to him by the chairman of the board or the Board
of Directors. The authority of the vice chairman of the board to sign in the
name of the corporation all certificates for shares and deeds, mortgages,
leases, bonds, contracts, notes and other instruments, shall be coordinate with
like

                                       11


<PAGE>   12

authority of the chairman of the board. In the absence or disability of the
chairman of the board, the vice chairman of the board shall perform all the
duties of the chairman of the board, and when so acting, shall have all the
powers of the chairman of the board.

         SECTION 4.3. The President. The president shall be chief executive
officer of the corporation and shall perform such duties as are conferred upon
him by these bylaws or as may from time to time be assigned to him by the
chairman of the board or the vice chairman of the board or the Board of
Directors. The president may sign, execute and deliver in the name of the
corporation all deeds, mortgages, bonds, leases, contracts, or other instruments
either when specially authorized by the Board of Directors or when required or
deemed necessary or advisable by him in the ordinary conduct of the
corporation's normal business, except in cases where the signing and execution
thereof shall be expressly delegated by these bylaws to some other officer or
agent of the corporation or shall be required by law or otherwise to be signed
or executed by some other officer or agent, and the president may cause the seal
of the corporation, if any, to be affixed to any instrument requiring the same.

         SECTION 4.4. Vice-Presidents. The vice-presidents shall perform such
duties as are conferred upon them by these bylaws or as may from time to time be
assigned to them by the Board of Directors, the chairman of the board, the vice
chairman of the board or the president. At the request of the chairman of the
board, in the absence or disability of the president, the vice-president
designated by the chairman of the board shall perform all the duties of the
president, and when so acting, shall have all of the powers of the president.

         SECTION 4.5. The Treasurer. The treasurer shall be the custodian of all
funds and securities of the corporation. Whenever so directed by the Board of
Directors, the treasurer shall render a statement of the cash and other accounts
of the corporation, and the treasurer shall cause to be entered regularly in the
books and records of the corporation to be kept for such purpose full and
accurate accounts of the corporation's receipts and disbursements. The treasurer
shall have such other powers and shall perform such other duties as may from
time to time be assigned to him by the Board of Directors, the chairman of the
board or the vice chairman of the board.

         SECTION 4.6. The Secretary. The secretary shall record and keep the
minutes of all meetings of the stockholders and the Board of Directors in a book
to be kept for that purpose. The secretary shall be the custodian of, and shall
make or cause to be made the proper entries in, the minute book of the
corporation and such other books and records as the Board of Directors may
direct. The secretary shall be the custodian of the seal of the corporation, if
any, and shall affix such seal to such contracts, instruments and other
documents as the Board of Directors or any committee thereof may direct. The
secretary shall have

                                       12
<PAGE>   13

such other powers and shall perform such other duties as may from time to time
be assigned to him by the Board of Directors, the chairman of the board or the
vice chairman of the board.



                                    ARTICLE 5

                    INDEMNIFICATION OF DIRECTORS AND OFFICERS

         SECTION 5.1. Indemnification. (a) The corporation shall indemnify and
hold harmless any person (and the heirs, executors or administrators of such
person) who was or is a party or is threatened to be made a party to, or is
involved in, any threatened, pending, or completed action, suit, or proceeding,
whether civil, criminal, administrative or investigative, by reason of the fact
that he, his testator, or intestate is or was a director or officer of the
corporation, or is or was serving at the request of the corporation as a
director, officer, employee, or agent of another corporation, partnership, joint
venture, trust or other enterprise, or as a member of any committee or similar
body, to the fullest extent permitted by the laws of Delaware as they may exist
from time to time. The right to indemnification conferred in this Article V
shall also include the right to be paid by the corporation the expenses incurred
in connection with any such proceeding in advance of its final disposition to
the fullest extent permitted by the laws of Delaware as they may exist from time
to time.

          (b) The corporation may, by action of its Board of Directors, provide
indemnification to such of the employees and agents of the corporation to such
extent and to such effect as the Board of Directors shall determine to be
appropriate and authorized by the laws of Delaware as they may exist from time
to time.

         SECTION 5.2. Insurance. The proper officers of the corporation, without
further authorization by the Board of Directors, may in their discretion
purchase and maintain insurance on behalf of any person who is or was a
director, officer, employee or agent of the corporation, or is or was serving at
the request of the corporation as a director, officer, employee or agent for
another corporation, partnership, joint venture, trust or other enterprise,
against any liability.

         SECTION 5.3. ERISA. To assure indemnification under this Article of all
such persons who are or were "fiduciaries" of an employee benefit plan governed
by the Act of Congress entitled "Employee Retirement Income Security Act of
1974", as amended from time to time, the provisions of this Article V shall, for
the purposes hereof, be interpreted as follows: an "other enterprise" shall be
deemed to include an employee benefit plan; the corporation shall be deemed to
have requested a person to serve as an employee of an employee benefit plan

                                       13

<PAGE>   14

where the performance by such person of his duties to the corporation also
imposes duties on, or otherwise involves services by, such person to the plan or
participants or beneficiaries of the plan; excise taxes assessed on a person
with respect to an employee benefit plan pursuant to said Act of Congress shall
be deemed "fines"; and action taken or omitted by a person with respect to an
employee benefit plan in the performance of such person's duties for a purpose
reasonably believed by such person to be in the interest of the participants and
beneficiaries of the plan shall be deemed to be for a purpose which is not
opposed to the best interests of the corporation.

         SECTION 5.4. Contractual Nature. The foregoing provisions of this
Article V shall be deemed to be a contract between the corporation and each
director and officer who serves in such capacity at any time while this Article
is in effect. Neither any repeal or modification of this Article or, to the
fullest extent permitted by the laws of Delaware, any repeal or modification of
laws, shall affect any rights or obligations then existing with respect to any
state of facts then or theretofore existing or any action, suit or proceeding
theretofore or thereafter brought based in whole or in part upon any such state
of facts.

         SECTION 5.5. Construction. For the purposes of this Article V,
references to "the corporation" include in addition to the resulting
corporation, any constituent corporation (including any constituent of a
constituent) absorbed in a consolidation or merger which, if its separate
existence had continued, would have had power and authority to indemnify its
directors, officers and employees or agents, so that any person who is or was a
director or officer of such constituent corporation or is or was serving at the
request of such constituent corporation as a director, officer, employee or
agent of another corporation, partnership, joint venture, trust or other
enterprise or as a member of any committee or similar body shall stand in the
same position under the provisions of this Article with respect to the resulting
or surviving corporation as such person would have with respect to such
constituent corporation if its separate existence had continued.



                                    ARTICLE 6

                  DEPOSITORIES, CONTRACTS AND OTHER INSTRUMENTS

         SECTION 6.1. Depositories. The chairman of the board, the vice chairman
of the board, the president, the treasurer, and any vice-president of the
corporation whom the Board of Directors authorizes to designated depositories
for the funds of the corporation are each authorized to designate depositories
for the funds of the corporation deposited in its name and the signatories and
conditions with respect thereto in each case, and from time to time, to change
such depositories,

                                       14

<PAGE>   15


signatories and conditions, with the same force and effect as if each such
depository, the signatories and conditions with respect thereto and changes
therein had been specifically designated or authorized by the Board of
Directors; and each depository designated by the Board of Directors or by the
chairman of the board, the vice chairman of the board, the president, the
treasurer, or any such vice-president of the corporation, shall be entitled to
rely upon the certificate of the secretary or any assistant secretary of the
corporation setting forth the fact of such designation and of the appointment of
the officers of the corporation or of other persons who are to be signatories
with respect to the withdrawal of funds deposited with such depository, or from
time to time the fact of any change in any depository or in the signatories with
respect thereto.

         SECTION 6.2. Execution of Instruments Generally. In addition to the
powers conferred upon the chairman of the board in Section 4.01 and the vice
chairman of the board in Section 4.02 and except as otherwise provided in
Section 6.01 of this Article VI, all contracts and other instruments entered
into in the ordinary course of business requiring execution by the corporation
may be executed and delivered by the president, the treasurer, or any vice
president and authority to sign any such contracts or instruments, which may be
general or confined to specific instances, may be conferred by the Board of
Directors upon any other person or persons. Any person having authority to sign
on behalf of the corporation may delegate, from time to time, by instrument in
writing, all or any part of such authority to any person or persons if
authorized so to do by the Board of Directors.



                                    ARTICLE 7

                            SHARES AND THEIR TRANSFER

         SECTION 7.1. Certificate for Shares. Every owner of one or more shares
in the corporation shall be entitled to a certificate, which shall be in such
form as the Board of Directors shall prescribe, certifying the number and class
of shares in the corporation owned by him. When such certificate is
counter-signed by an incorporated transfer agent or registrar, the signature of
any of said officers may be facsimile, engraved, stamped or printed. The
certificates for the respective classes of such shares shall be numbered in the
order in which they shall be issued and shall be signed in the name of the
corporation by the chairman of the board or the vice chairman of the board, or
the president or a vice president, and by the secretary or an assistant
secretary or the treasurer or an assistant treasurer. A record shall be kept of
the name of the person, firm, or corporation owning the shares represented by
each such certificate and the number of shares represented thereby, the date
thereof, and in case of cancellation, the date of cancellation. Every
certificate surrendered to the corporation for exchange or transfer shall be


                                       15

<PAGE>   16

cancelled and no new certificate or certificates shall be issued in exchange for
any existing certificates until such existing certificates shall have been so
cancelled.

         SECTION 7.2. Lost, Destroyed and Mutilated Certificates. If any
certificates for shares in the corporation become worn, defaced, or mutilated
but are still substantially intact and recognizable, the directors or authorized
officers, upon production and surrender thereof, shall order the same cancelled
and shall issue a new certificate in lieu of same. The holder of any shares in
the corporation shall immediately notify the corporation if a certificate
therefor shall be lost, destroyed, or mutilated beyond recognition, and the
corporation may issue a new certificate in the place of any certificate
theretofore issued by it which is alleged to have been lost or destroyed or
mutilated beyond recognition, and the Board of Directors may, in its discretion,
require the owner of the certificate which has been lost, destroyed, or
mutilated beyond recognition, or his legal representative, to give the
corporation a bond in such sum and with such surety or sureties as it may
direct, not exceeding double the value of the stock, to indemnify the
corporation against any claim that may be made against it on account of the
alleged loss, destruction, or mutilation of any such certificate. The Board of
Directors may, however, in its discretion, refuse to issue any such new
certificate except pursuant to legal proceedings, under the laws of the State of
Delaware in such case made and provided.

         SECTION 7.3. Transfers of Shares. Transfers of shares in the
corporation shall be made only on the books of the corporation by the registered
holder thereof, his legal guardian, executor, or administrator, or by his
attorney thereunto authorized by power of attorney duly executed and filed with
the secretary of the corporation or with a transfer agent appointed by the Board
of Directors, and on surrender of the certificate or certificates for such
shares properly endorsed or accompanied by properly executed stock powers and
evidence of the payment of all taxes imposed upon such transfer. The person in
whose name shares stand on the books of the corporation shall, to the full
extent permitted by law, be deemed the owner thereof for all purposes as regards
the corporation.

         SECTION 7.4. Regulations. The Board of Directors may make such rules
and regulations as it may deem expedient, not inconsistent with these bylaws
concerning the issue, transfer, and registration of certificates for shares in
the corporation. It may appoint one or more transfer agents or one or more
registrars, or both, and may require all certificates for shares to bear the
signature of either or both.



                                    ARTICLE 8

                                      SEAL

                                       16

<PAGE>   17

         SECTION 8.1. Corporate Seal. The Board of Directors may provide a
corporate seal, which shall be circular and contain the name of the corporation
engraved around the margin and the words "corporate seal", the year of its
organization, and the word "Delaware".



                                       17

<PAGE>   1
                                                                     Exhibit 4.1
                           [PHOTOS] [TOO, INC. LOGO]
<TABLE>
<S>                     <C>                                                                        <C>
                        Incorporated under the laws of the State of Delaware. This certificate is
                                  transferable in Columbus, Ohio or New York, New York

                    This Certifies That

[FLOWER LOGO]                                         PARTNER                                        [FLOWER LOGO]


                    Is the Owner of

[LIMITED TOO LOGO]             FULLY PAID AND NON-ASSESSABLE SHARES OF THE COMMON STOCK OF           [LIMITED TOO LOGO]

                        Too, Inc. transferable on the books of the Corporation by the holder hereof
                    in person or by duly authorized attorney upon surrender of this certificate
                    properly endorsed. This certificate and the shares represented hereby are issued
                    and shall be held subject to all the provisions of the Articles of Incorporation
                    and amendments thereto as filed in the office of the Secretary of State of
                    Delaware, to which the holder by acceptance hereof, assents. This certificate is
                    not valid unless countersigned and registered by the Transfer Agent and
                    Registrar.

                        In Witness Whereof, the Corporation has caused this certificate to be
                    executed by the facsimile signatures of its duly authorized officers.


/s/  Mike Rayden                                                                                       /s/ Kent Kleeberger
                                                                           AUTHORIZED SIGNATURE
  PRESIDENT                                                                                        CHIEF FINANCIAL OFFICER
                         Countersigned and Registered: First Chicago Trust Company of New York,
                                              Transfer Agent and Registrar



                                                     [FLOWERS LOGO]
</TABLE>

<PAGE>   1

                                                                    Exhibit 10.2


                                                                  CONFORMED COPY
                             STORE LEASES AGREEMENT
                             ----------------------

         This STORE LEASES AGREEMENT is entered into as of August 23, 1999 (this
"AGREEMENT"), by and among THE LIMITED STORES, INC. ("TLS"), VICTORIA'S SECRET
STORES, INC. ("VICTORIA'S SECRET"), LERNER NEW YORK, INC. ("LERNER"), EXPRESS,
LLC ("EXPRESS"), STRUCTURE, INC. ("STRUCTURE"), THE LIMITED, INC. ("LIMITED")
and TOO, INC., a Delaware corporation and successor to Limited Too, Inc. ("TOO,
INC.").

                                   WITNESSETH:

         WHEREAS, each of TLS, Victoria's Secret, Lerner, Express and Structure
are subsidiaries of Limited;

         WHEREAS, one of TLS, Victoria's Secret, Lerner, Express or Structure is
the prime tenant (as to each individual lease, the "PRIME TENANT") under each of
the lease agreements described on SCHEDULE 1 hereto;

         WHEREAS, prior to the date hereof, Too, Inc. has occupied all or a
portion of the premises leased by such Prime Tenant under such lease agreements,
as such premises are described on SCHEDULE 1 hereto, without a written
agreement;

         WHEREAS, the parties hereto desire to memorialize their prior
agreements and understandings with respect to such premises, as such agreements
and understandings are amended by this Agreement;

         WHEREAS, Too, Inc. leases directly the additional premises described on
SCHEDULE 2 hereto, all of which are presently guaranteed by Limited;

         WHEREAS, all of Too, Inc.'s premises described on SCHEDULE 1 hereto and
all of Too, Inc.'s directly-leased premises described on SCHEDULE 3 hereto are
adjacent to or shared with premises of a Prime Tenant; and

         WHEREAS, as a consequence of the spin-off of Too, Inc. by Limited
pursuant to the Distribution Agreement dated as of August 23, 1999 between
Limited and Too, Inc. (the "DISTRIBUTION AGREEMENT"), Too, Inc. will no longer
be an Affiliate (as hereafter defined) of Limited or the Prime Tenants, Limited,
each Prime Tenant and Too, Inc. desire to evidence their agreement relating to
the shared occupancy of such premises as well as the continuation of Limited's
guarantees of Too, Inc.'s directly-leased premises, in each case upon the terms
and conditions set forth below.

         NOW, THEREFORE, in consideration of the covenants set forth herein, the
parties agree as follows:


<PAGE>   2


         1. Definitions.
            ------------

         As used in this Agreement the following terms will have the following
meanings, applicable both to the singular and the plural forms of the terms
described:

                  "ADJACENT PREMISES" means premises where, as of the date
         hereof, Too, Inc. stores are either adjacent to, not fully separated
         from or operated as a department within, a Prime Tenant store. As of
         the date hereof, such premises constitute all of the Subleased Premises
         plus the additional premises listed on SCHEDULE 3 hereto.

                  "AFFILIATE" means a corporation, partnership, limited
         liability company or other business entity, which, directly or
         indirectly, controls, is controlled by, or is under common control
         with, another corporation, partnership, limited liability company or
         other business entity. If more than 50 percent of the voting stock of a
         corporation is owned by another corporation, partnership, limited
         liability company or other business entity, the corporation whose stock
         is so owned shall be deemed to be controlled by the corporation,
         partnership, limited liability company or business entity owning such
         stock.

                  "DISTRIBUTION DATE" is defined in the Distribution Agreement.

                  "EXCESS RENT" means, in respect of any Leased Premises, rent
         or any other amount payable under the relevant Prime Lease, which is
         calculated on the basis of a fixed percentage of sales over a
         pre-determined sales level, and is in addition to the fixed base rent
         or other fixed payment required by the relevant Prime Lease.

                  "GROSS SALES" shall mean the term (or any similar term) used
         in the relevant Prime Lease to determine the basis for calculating the
         payments due to the landlord thereunder, regardless of whether the
         relevant Prime Lease refers to such term as gross sales, net sales or a
         similar term. In the absence of any such term being defined in the
         applicable Prime Lease, "GROSS SALES" shall have the meaning attributed
         thereto in the Lease Agreement dated September 10, 1998 between Too,
         Inc. and Charleston Town Center Company, Ltd., for space located at
         Charleston Town Center in Charleston, West Virginia.

                  "GUARANTEED LEASE" means, as of the date hereof, each Too,
         Inc. lease set forth on SCHEDULE 2 hereto, as such Schedule may be
         deemed modified after the date hereof in accordance with Section 23 and
         as such Schedule may be amended from time to time by agreement of all
         parties to


<PAGE>   3


         the relevant Guaranteed Lease; all such leases are collectively
         referred to as the "GUARANTEED LEASES."

                  "LANDLORD" means the landlord under a Prime Lease.

                  "LEASE TERM" means, in respect of any Prime Lease, the initial
         term of such Prime Lease, excluding any renewal or extension option
         thereunder.

                  "LEASED PREMISES" means the premises in which a Prime Tenant
         has a leasehold interest under a Prime Lease or all such premises
         collectively, as the context may require.

                  "PERCENTAGE RENT" means, in respect of any Leased Premises,
         monthly rent which, in lieu of a fixed monthly rent or any other amount
         payable under the relevant Prime Lease, is calculated exclusively as a
         percentage of the gross sales of the tenant of such Leased Premises for
         such month.

                  "PRIME LEASE" means each of the leases described on SCHEDULE
         1; all such leases are collectively referred to as the "PRIME LEASES."

                  "RATABLY" means, in respect of any Leased Premises, divided
         equally among all persons occupying any portion of such Premises
         (regardless of the portion of such Premises which each person occupies
         or uses).

                  "SPACE SIZE RATIOS" means,

                  (i) in respect of any Subleased Premises, the ratio of (x) the
         size of the selling space in the Subleased Premises to (y) the size of
         the selling space in the entire Leased Premises and

                  (ii) in respect of the portion of the Leased Premises retained
         by the Prime Tenant, the ratio of (x) the size of the selling space in
         such retained premises to (y) the size of the selling space in the
         entire Leased Premises.

         All such sizes, as of the date hereof, are as reflected on SCHEDULE 1.
         The applicable Space Size Ratios shall be adjusted accordingly in the
         event of any change in the size of either a Leased Premises or a
         Subleased Premises, or in the event of the presence of any other
         tenants in the Leased Premises, but shall not be adjusted solely due to
         a reallocation between the total amount of selling space and the total
         amount of storage space in a given Leased Premises or Subleased
         Premises.


<PAGE>   4


                  "STORE SEPARATION COSTS" means all costs reasonably necessary
         to physically separate, in a manner and to an extent mutually
         satisfactory to Limited, the applicable Prime Tenant and Too, Inc., the
         Prime Tenant store from the corresponding Too, Inc. Adjacent Premises,
         including any segregation of selling or storage space, construction of
         firewalls, construction of access corridors, necessary modifications to
         the HVAC system or utilities (e.g. to enable separate metering) and,
         where applicable, purchase of cabinets and fixtures for use on the
         newly constructed separation wall, in each case on both sides of a
         separation wall and of comparable quality to other cabinets and
         fixtures already used in the relevant store.

                  "SUBLEASED PREMISES" means the portion of the Leased Premises
         occupied by Too, Inc. in accordance with this Agreement, individually
         or collectively, as the context may require. Each of the Subleased
         Premises on the date hereof is described on SCHEDULE 1 hereto.

         2. Sublease.
            ---------

         Each Prime Tenant, in consideration of the covenants and agreements to
be performed by Too, Inc. and upon the terms and conditions hereinafter stated,
does hereby sublease, demise and let unto Too, Inc., and Too, Inc. does hereby
sublease from each Prime Tenant, each of the Subleased Premises upon the terms
and conditions set forth below.

         3. Priority of Prime Lease.
            ------------------------

         (a) Except to the extent otherwise expressly set forth in this
Agreement, this Agreement, as it relates to the Subleased Premises, is expressly
subject and subordinate to the applicable Prime Lease and all the terms,
conditions and covenants therein contained. Except to the extent otherwise
expressly set forth in this Agreement, in which event the terms of this
Agreement shall prevail, all the terms, covenants and conditions of a Prime
Lease shall be applicable with respect to the corresponding Subleased Premises
with the same force and effect as if Prime Tenant were the landlord under the
Prime Lease and Too, Inc. were the tenant thereunder and the provisions of the
Prime Lease are incorporated herein by reference with the same force and effect
as if they were fully set forth herein.

         (b) Too, Inc. agrees that nothing in this Agreement shall be deemed to
grant Too, Inc. any rights that would conflict with any of the covenants and
conditions of the Prime Lease, and Too, Inc. agrees that it will do nothing in,
on or about the Subleased Premises that would result in the breach by Prime
Tenant of its undertakings and obligations under the Prime Lease. Too, Inc.
hereby assumes and shall fully perform and discharge, with regard to the
Subleased

<PAGE>   5


Premises, all the obligations of Prime Tenant as tenant under the Prime Lease
during the Lease Term and shall abide by and adhere to all restrictions and all
other terms, covenants and conditions of the Prime Lease. Nothing contained in
this Agreement shall be construed as a guarantee by Prime Tenant of any of the
obligations, covenants, warranties, agreements or undertakings of the Landlord
in the Prime Lease, nor as an undertaking by Prime Tenant to Too, Inc. on the
same or similar terms as are contained in the Prime Lease.

         (c) In the event of any breach by Too, Inc. of any term, covenant or
condition of this Agreement, in addition to the rights and remedies provided in
this Agreement, Prime Tenant shall have all the rights against Too, Inc. as
would be available to the Landlord against Prime Tenant as tenant under the
applicable Prime Lease if such breach were by Prime Tenant thereunder, including
the right to terminate the sublease under circumstances and upon notice to Too,
Inc. that is similar to that which the applicable Landlord would be entitled to
assert against Prime Tenant under the applicable Prime Lease.

         4. Term; Renewals.
            ---------------

         (a) The term of the sublease granted herein with respect to each of the
Subleased Premises shall be coextensive, less one day, with the Lease Term of
the corresponding Prime Lease, unless sooner terminated as provided herein. Too,
Inc. acknowledges that the Lease Term shall not include renewal or extension
options exercisable by Prime Tenant (whether or not Prime Tenant in fact
exercises same) and that the exercise of any such option shall be determined by
Prime Tenant in its sole and absolute discretion.

         (b) Prime Tenant will notify Too, Inc. no later than the 60th day prior
to the expiration of any renewal or extension option in respect of the Prime
Lease if Prime Tenant has determined not to exercise any such option, and will
first offer to assign the Prime Lease to Too, Inc., to the extent permitted
under such Prime Lease or by the Landlord, or otherwise to cooperate with Too,
Inc. to allow Too, Inc., in its discretion, to exercise any such option with
respect to the Leased Premises, so long as Limited and its Affiliates have no
responsibility or liability under the Prime Lease after expiration of the Lease
Term (without giving effect to such renewal option). If Too, Inc. decides to,
and is permitted to, assume the Prime Lease on such terms, then Too, Inc. shall
assume responsibility for and pay any and all costs relating to such premises
(including, without limitation, all liabilities and obligations under the Prime
Lease as so extended). Too, Inc. acknowledges that in the event of any
expiration of a Lease Term, this Agreement shall terminate with respect to the
corresponding Prime Lease.

         (c) If Prime Tenant desires to renew or extend a Prime Lease, then it
shall notify Too, Inc. thereof no later then 60 days prior to the expiration of
the applicable Prime Lease. Within 10 days of Too, Inc.'s receiving such notice,
it

<PAGE>   6


shall notify Prime Tenant as to whether it wishes to remain in the Leased
Premises. If both parties have decided to renew or extend their respective lease
arrangements, then, unless otherwise agreed, the parties shall each negotiate
and enter into separate lease arrangements with the applicable Landlord with
respect their respective premises, and the parties shall divide Ratably all
Store Separation Costs relating to such premises. If Prime Tenant intends to
extend or renew the Prime Lease notwithstanding that Too, Inc. has not elected
to continue its sublease arrangements, and Prime Tenant does not intend to use
all of the floor space in the Prime Lease, then Prime Tenant shall assume
responsibility for and pay all Store Separation Costs which the Landlord may
require in relation to such premises in exchange for Landlord's consent to such
renewal or extension.

         5. Utilities/Other Services.
            -------------------------

         (a) Except as otherwise specified herein, the only services, utilities
or rights to which Too, Inc. is entitled under this Agreement with respect to
the Subleased Premises are those to which the applicable Prime Tenant is
entitled from the Landlord under the applicable Prime Lease and Prime Tenant
shall have no liability to Too, Inc. for the failure to provide such services,
utilities or rights unless such failure is the result of some act or omission of
Prime Tenant under the Prime Lease. In addition, Too, Inc. shall not, without
the consent of Prime Tenant, claim any entitlement to utility services greater
than that which it was receiving (if Too, Inc. was in possession) prior to the
date hereof.

         (b) If any utility services to the Leased Premises are not separately
metered as between the Subleased Premises and the remainder of the Leased
Premises, the accounts shall be in the name of Prime Tenant, or the Landlord if
required by the Prime Lease, and the payments to the utility companies or the
Landlord, as the case may be, shall be shared pro rata by Too, Inc., Prime
Tenant and any other occupant of the premises based on their respective Space
Size Ratios, and without regard to consumption. Either party shall have the
right to cause the utility services furnished to their respective premises to be
separately metered or sub-metered, subject to applicable law and the obtaining
of any necessary consent from the Landlord and provided that the party causing
separate metering or sub-metering pays all costs and expenses related thereto
and that the other party's utility services are not thereby diminished. For so
long as utility services in respect of the Subleased Premises are paid for by
Landlord or Prime Tenant, they shall be considered to be "monetary obligations"
for purposes of Section 6 and invoiced and paid in accordance therewith.


<PAGE>   7


         6. Monetary Obligations Under the Prime Lease.
            -------------------------------------------

         (a) Except as specified in Section 7 and except with respect to
Percentage Rent, all monetary obligations of Prime Tenant (including, without
limitation, base, fixed or minimum rent, common area maintenance charges, real
estate taxes and assessments, insurance charges, waste removal, merchants
association dues, marketing, advertising and other promotional fund
contributions, utilities (if applicable), HVAC and chilled water charges,
whether same are payable pursuant to the Prime Lease, any other covenant or
restriction, or otherwise) shall be shared pro rata by Too, Inc. and Prime
Tenant in proportion to their respective Space Size Ratios. Any Excess Rent
payable under a Prime Lease shall be paid exclusively by Prime Tenant, and shall
not be passed on to, or payable by, Too, Inc.

         (b) On or before the 14th day of each fiscal month of Limited, the
Prime Tenant shall provide an invoice to Too, Inc. setting forth Too, Inc.'s pro
rata share of the subsequent fiscal month's estimated monetary obligations for
all Subleased Premises. To the extent that the estimated payment invoiced by
Prime Tenant in respect of any such fiscal month ultimately differs from Too,
Inc.'s pro rata share of the monetary obligations actually incurred by Prime
Tenant in such fiscal month, Prime Tenant's monthly invoice in the following
fiscal month shall include an adjustment to correct such difference; provided
that any failure by Prime Tenant to effect such adjustment shall not preclude
such Prime Tenant from effecting such adjustment at any subsequent time. Too,
Inc. shall pay to the Prime Tenant, on or before the last day of each fiscal
month of Limited, the amount so invoiced. Too, Inc. may request to audit the
source of Prime Tenant's billing records up to twice per year. All costs of any
such audit will be paid by Too, Inc. unless the audit reveals there to have been
an overcharge by Limited in excess of 5%, in which case the costs of such audit
shall be shared equally by Limited and Too, Inc.. The scope of any audits will
be limited to charges paid by the Prime Tenant and invoiced to Too, Inc. All
monthly payments by Too, Inc. will be due regardless of any dispute regarding
any payments hereunder; and retroactive adjustments, if any, will be paid
following dispute resolution procedure set forth in Section 34. Any remedial
payments made by either party shall be without interest, except that remedial
payments relating to a period ending more than 30 days prior to the commencement
of the applicable audit shall bear interest at the prime rate (as quoted from
time to time in the Wall Street Journal).

         (c) If rent under a Prime Lease is based upon Percentage Rent, then
such rent shall be divided between Prime Tenant and Too, Inc. in proportion to
the percentage which each party's Gross Sales in the store occupied under such
Prime Lease represents of the total Gross Sales attributable to such store. Too,
Inc. shall pay its share of the Percentage Rent to Prime Tenant for any fiscal
month on or before the last day of the following fiscal month.


<PAGE>   8


         (d) Too, Inc. agrees to provide the relevant Prime Tenant promptly with
all sales and other information as may be reasonably requested by such Prime
Tenant in connection with the calculation of the Prime Tenant's monetary
obligations to the relevant landlord required under the relevant Prime Lease or
in connection with Prime Tenant's calculation of Percentage Rent or Excess Rent.
At Prime Tenant's request, Too, Inc. shall certify the accuracy of any
information so submitted.

         (e) All obligations of Too, Inc. hereunder shall survive the
termination of the relevant Prime Lease or the sublease hereunder for the same
period that the relevant Prime Tenant has any obligation to the relevant
Landlord.

         7. Non-Monetary Obligations.
            -------------------------

         (a) Except as set forth in subsection (b), if any non-monetary
obligation of the tenant under a Prime Lease, other than those for which
specific provision is made in this Agreement, is not attributable either to the
Subleased Premises exclusively or the remainder of the Leased Premises
exclusively (e.g., the maintenance of insurance or the repair of any HVAC unit
serving the entire Leased Premises or the roof), such obligation shall be
performed by Prime Tenant and the cost of performing same shall be shared pro
rata by Too, Inc. and Prime Tenant based on their respective Space Size Ratios,
unless the parties have agreed to a different cost-sharing arrangement under a
separate written agreement.

         (b) If any individual capital expenditure or repair is estimated to be
in excess of $50,000, Prime Tenant shall notify Too, Inc. of such estimate prior
to entering into any binding agreement with respect thereto, and Too, Inc. shall
have the right (i) to challenge such estimate or find a lower estimate within 10
business days of receiving such notice from Prime Tenant and (ii) to decline to
share the costs of such capital expenditure or repair if the remaining term of
the applicable sublease is less than one year (unless such expenditure or repair
is reasonably necessary or is mandated by the Prime Lease, in which case Too,
Inc. may pay only its ratable share of the costs of any reasonable, lower cost
alternative which would be permissible under the Prime Lease if the Prime Tenant
were not renewing the Prime Lease upon its expiration).

         8. Tenant Inducements.
            -------------------

         (a) The parties acknowledge that all monetary tenant inducements
arising prior to the date hereof, including, without limitation, tenant
improvement allowances and moving allowances, under a Prime Lease have been or
will be received by Prime Tenant for its sole and exclusive benefit, unless the
parties have made prior arrangements (through a written agreement) to share any
such monetary inducement. Except as specified in paragraph (c), all monetary
inducements arising after the date hereof, including, without limitation, tenant
improvement allowances, moving allowances and key money, under a Prime

<PAGE>   9


Lease shall be shared pro rata by Too, Inc. and Prime Tenant based on the
applicable Space Size Ratios, unless otherwise agreed by the parties under a
separate written agreement. Any reporting obligation to Landlord arising under
Section 110 of the Internal Revenue Code in respect of tenant inducements shall
be effected jointly by Prime Tenant and Too, Inc. if such tenant inducements
relate wholly or partially to the Subleased Premises.

         (b) Except as specified in paragraph (c), if a Prime Tenant is entitled
to an abatement or reduction of rent (e.g., as a result of a condemnation or
casualty) under a Prime Lease, as same exists as of the date hereof, Too, Inc.
shall be entitled to a share of such abatement or reduction of rent in an
equitable manner taking into account the extent to which the Subleased Premises
are affected by the circumstances resulting in such abatement or rent reduction.

         (c) If a Prime Tenant or Limited recovers from a landlord under a Prime
Lease, whether before, on or after the Distribution Date, any amounts in respect
of such Prime Lease (including without limitation common area charges,
maintenance or related charges) in respect of any period ending on or prior to
the Distribution Date, such amounts shall belong exclusively to Prime Tenant or
Limited (regardless of whether such amounts are actually paid or take the form
of a reduction or abatement in rent or other charges otherwise subsequently
payable to Landlord under the Prime Lease). If, however, Prime Tenant becomes
entitled at any time after the Distribution Date to any abatement or reduction
in common charges, maintenance or related charges relating, in each case, solely
to the period or periods commencing after the Distribution Date, then Prime
Tenant and Too, Inc. shall share such abatement or reduction in proportion to
their respective Space Size Ratios after the party incurring any out-of-pocket
costs and expenses related to obtaining such abatements and reductions has been
fully reimbursed for such costs and expenses.

         9. Tenant Termination Rights.
            --------------------------

         Subject only to Prime Tenant's obligations set forth in Section 18, all
rights of the tenant to terminate a Prime Lease, including, without limitation,
any "kickout" or "cotenancy" rights or rights to terminate in the event of a
casualty or condemnation or default of the Landlord, shall belong exclusively to
Prime Tenant and may be exercised by Prime Tenant in its sole and absolute
discretion without liability to Too, Inc.; provided, that Prime Tenant will
promptly notify Too, Inc. of its intent to terminate a Prime Lease and will
first offer to assign the Prime Lease to Too, Inc., to the extent permitted
under such Prime Lease or by the Landlord, so long as neither Prime Tenant nor
any of its Affiliates has any responsibility or liability under the Prime Lease
after such assignment. Too, Inc. acknowledges that in the event of any such
termination, this Agreement shall terminate with respect to such Prime Lease.

<PAGE>   10


         10. Access; Alterations.
             --------------------

         (a) The parties acknowledge that certain of the Leased Premises may be
configured in such a manner that Prime Tenant may need access to the Subleased
Premises and Too, Inc. may need access to the remainder of the Leased Premises
for purposes of maintaining or making adjustments or repairs to facilities
(e.g., pipes, conduits, electrical and telecommunication wiring, etc.) serving
such party's premises or for purposes of using restroom facilities or stock or
storage rooms or for such other reasonable purposes. The parties hereby grant
each other access through their respective premises for such purposes, provided
that such access is limited to business hours (or, if outside of regular
business hours, is requested at least 48 hours in advance) and the party
exercising such right does not unreasonably interfere with the business of the
other party.

         (b) No party may make any alterations to its premises that would
adversely affect the other party's business or use or occupancy of its premises,
including without limitation any alterations that would (i) reduce the
availability of utilities, HVAC or other services to the other party's premises,
(ii) impair access to the other party's premises or (iii) cause the other
party's premises not to comply with applicable law. No party make may make any
alterations or effect any renovations to its premises without first obtaining
all necessary consents from the Landlord and any other necessary persons, and
ensuring the compliance of such alterations or renovations with applicable
building codes. The party making such alterations or renovations shall bear the
entire cost of obtaining such consents and ensuring such compliance.

         (c) If either Prime Tenant or Too, Inc. seeks, in one or more projects
in any twelve consecutive months, to remodel premises which are the subject of a
Prime Lease or which otherwise abut upon Adjacent Premises, and the total
budgeted or actual cost of such renovations exceeds $160,000, then the party
undertaking such renovations shall notify the other party of its renovation
plans and budget and Prime Tenant and Too, Inc. shall cooperate and use
reasonable efforts (i) to obtain the consent of the lessor of such premises to
the physical separation of the Prime Tenant store from the Too, Inc. store and
(ii) to ensure that such renovations comply with all applicable building codes.
If such consent is granted and such codes can be complied with, then the party
undertaking such renovations shall pay all Store Separation Costs reasonably
necessary to physically separate, in a manner and to an extent mutually
satisfactory to Prime Tenant and Too, Inc., the Too, Inc. store premises from
the Adjacent Premises.

         11. Assignment and Subletting.
             --------------------------

         (a) Too, Inc. may not assign this Agreement, or allow it to be
assigned, in whole or in part, by operation of law or otherwise or mortgage or
pledge the same, or sublet the Subleased Premises, or any part thereof (any of
the

<PAGE>   11


foregoing transactions is herein referred to as a "TRANSFER"), without the prior
written consent of Prime Tenant, which consent may be withheld by Prime Tenant
in its sole and absolute discretion without regard to standards of
reasonableness. Notwithstanding the foregoing, but subject to the terms of the
Prime Lease, Too, Inc. may effect a Transfer, without the consent of Prime
Tenant, to an Affiliate of Too, Inc., provided that if at any time after such
permitted Transfer the transferee is no longer an Affiliate of Too, Inc., the
event terminating such affiliation shall be deemed a Transfer subject to Prime
Tenant's consent pursuant to the preceding sentence.

         (b) In the event of any Transfer, whether or not Prime Tenant grants
its consent to such Transfer or withholds its consent to such Transfer, Too,
Inc. shall remain fully liable to perform its duties under this Agreement
following a Transfer. If Too, Inc. enters into a Transfer, Too, Inc. shall pay
to Prime Tenant 50% of all consideration received by Too, Inc. in such
transaction (as rent or inducement for such Transfer) that is in excess of the
total sums that Too, Inc. is obligated to pay Prime Tenant under this Agreement,
or the prorated portion thereof if only a portion of the Subleased Premises is
Transferred; provided that if the Prime Lease requires that any such excess
amounts received in connection with any Transfer be remitted to the Landlord
under the Prime Lease, then all such amounts shall be so remitted.

         (c) Any proposed Transfer shall also be subject to the restrictions and
requirements set forth in the Prime Lease. Any purported Transfer consummated in
violation of the provisions of this Section 11 shall be null and void and of no
force or effect.

         (d) If Prime Tenant intends to assign a Prime Lease or further sublet
the Leased Premises exclusive of the Subleased Premises to a person or entity
that is not an Affiliate of Limited, Prime Tenant shall give Too, Inc. written
notice of such proposed assignment or sublease at least 60 days prior to the
effective date of such assignment or sublease, and Too, Inc. shall have the
right to terminate this Agreement with respect to such Prime Lease by giving
written notice thereof to Prime Tenant prior to such effective date. Too, Inc.'s
termination notice shall specify the termination's effective date, which shall
be no later than 60 days after the effective date of Prime Tenant's assignment
or sublease. If Too, Inc. does not elect to terminate this Agreement with
respect to such Prime Lease or such assignment or sublease is to an Affiliate of
Limited, the following shall be conditions precedent to the effectiveness of
such assignment or sublease:

                  (i) in the case of an assignment, Prime Tenant shall cause the
         assignee to assume and be bound by the terms of this Agreement, but
         only to the extent such terms apply to such Prime Lease, and,
         notwithstanding such assignment, Prime Tenant shall not be released
         from and shall remain


<PAGE>   12


         fully liable under the terms of this Agreement with respect to such
         Prime Lease; and

                  (ii) in the case of a sublease, Prime Tenant shall cause the
         transferee to acknowledge the rights of Too, Inc. under this Agreement
         with respect to the Subleased Premises and the remainder of the Leased
         Premises and agree that its possession is subject to such rights of
         Too, Inc.

         Any sublet or assignment by Prime Tenant to a non-Affiliate under this
Section shall not be deemed to be an early termination of the Prime Lease by
Prime Tenant for purposes of Section 18 hereof unless Prime Tenant, in its
discretion, concludes that such sublease or assignment would materially impair
Too, Inc.'s business as then conducted in the adjacent Subleased Premises.
Furthermore, if, as a condition to such sublease or assignment, the Prime Tenant
is obliged to incur Store Separation Costs

                  (x) in excess of $160,000, then such costs shall be paid
         entirely by Prime Tenant, or

                  (y) of $160,000 or less, then such costs shall be divided
         Ratably by Prime Tenant and Too, Inc.,

and, in either case, the sublessee or assignee shall be relieved of any
obligation it might otherwise have hereunder to pay any such costs in respect of
the subleased or assigned premises

         12. Shared Back Rooms in Adjacent Premises.
             ---------------------------------------

         With respect to Adjacent Premises which share back rooms, Prime Tenant
and Too, Inc. agree, as practicable, to take all steps reasonably necessary in
order to physically segregate and secure their respective inventory in such back
rooms. The cost of any renovations necessary to achieve this end shall be
divided Ratably among Prime Tenant, Too, Inc. and any other tenant sharing such
premises.

         13. No Default Under Prime Lease.
             -----------------------------

         (a) Except for any termination or forfeiture of a Prime Lease caused by
an allegation by a Landlord that, as a result of the Distribution (as defined in
the Distribution Agreement), Too, Inc. is not a permitted occupant, Too, Inc.
shall do nothing nor permit anything to be done that would cause the Prime Lease
to be terminated or forfeited because of any right of termination or forfeiture
reserved or vested in the Landlord under the Prime Lease or that would cause
Prime Tenant to be in default under the Prime Lease or to pay damages or any
penalty (e.g., late charges). Except for any termination or forfeiture of a
Prime Lease caused by an allegation by a Landlord that, as a result of the
Distribution, Too, Inc. is not a permitted occupant, or except as may be due to
the default by Prime Tenant under

<PAGE>   13

the Prime Lease, or except as may be due to the negligence or willful misconduct
of Prime Tenant, Too, Inc. shall defend, indemnify and hold harmless Limited and
its Affiliates from and against all claims, damages, losses, liabilities,
obligations and costs (including, without limitation, reasonable attorney's
fees) of any kind arising from any breach or default on the part of Too, Inc. by
reason of which the Prime Lease is or may be terminated or forfeited or Prime
Tenant found to be in default thereunder or the Landlord is or may be entitled
to damages or a penalty.

         (b) Except for any termination or forfeiture of a Prime Lease caused by
an allegation by a Landlord that, as a result of the Distribution, Too, Inc. is
not a permitted occupant, Prime Tenant shall do nothing nor permit anything to
be done that would cause the Prime Lease to be terminated or forfeited because
of any right of termination or forfeiture reserved or vested in the Landlord
under the Prime Lease or that would cause Prime Tenant to be in default under
the Prime Lease or to pay damages or any penalty (e.g., late charges); provided
that the foregoing shall not limit the rights of Prime Tenant to early terminate
a Prime Lease pursuant to Section 18. Except for any termination or forfeiture
of a Prime Lease caused by an allegation by a Landlord that, as a result of the
Distribution, Too, Inc. is not a permitted occupant or except as may be due to
the default by Too, Inc. under this Agreement, or except as may be due to the
negligence or willful misconduct of Too, Inc., Prime Tenant shall defend,
indemnify and hold harmless Too, Inc. from and against all claims, damages,
losses, liabilities, obligations and costs (including, without limitation,
reasonable attorney's fees) of any kind arising from any breach or default on
the part of Prime Tenant by reason of which the Landlord is or may be entitled
to damages or a penalty.

         14. Prime Leases.
             -------------

         Limited shall make available to Too, Inc. a copy of any Prime Lease
requested by Too, Inc.. Too, Inc. acknowledges that it has been provided with an
opportunity to make copies of such Prime Leases as it desires, and that it
accepts to be bound by all of the obligations of the Prime Leases as if it were
a party thereto.

         15. Consent/Approvals.
             ------------------

         To the extent that the Landlord under a Prime Lease has reserved the
power to consent to or to object to an action to be performed by the tenant
under the Prime Lease, Prime Tenant reserves the same right to consent to or
object to such action by Too, Inc. under this Agreement. If Too, Inc. seeks a
consent or approval from Prime Tenant with respect to any matter to which such
consent or approval is required under this Agreement or the Prime Lease, then
(i) the time period, if any, in which Prime Tenant shall be required to respond
to Too, Inc. shall be extended by ten days after the expiration of any time
period in which the Landlord has to respond under the Prime Lease and (ii) the
denial of such consent

<PAGE>   14


or approval by the Landlord shall be conclusive and binding on Too, Inc.;
provided that, where consent or approval of the Landlord under a Prime Lease is
required, Prime Tenant shall use good faith efforts, unless a different standard
is specified herein with respect to a particular matter, to obtain such consent
or approval from the Landlord, except that nothing herein shall require Prime
Tenant to make any payment, or to amend any terms of such Prime Lease in a way
that would have an adverse effect on Prime Tenant, in respect of such consent or
approval.

         16. Default Notice from Landlord.
             -----------------------------

         If Prime Tenant receives a notice of default from the Landlord with
respect to any matter pertaining to the Subleased Premises or any obligation of
Too, Inc. under this Agreement, Prime Tenant shall immediately notify Too, Inc.
of same in writing, and if Too, Inc. fails to promptly commence the cure of such
default or fails to cure such default as of a date that is at least 15 days
prior to the expiration of the applicable cure period under the Prime Lease,
Prime Tenant shall have the right, but no obligation, to immediately cure such
default and Too, Inc. shall reimburse Prime Tenant for the costs incurred in
connection with curing such default within 30 days after receipt of an invoice
therefor from Prime Tenant.

         17. Signage.
             --------

         Too, Inc. shall have the right to maintain any existing signage it may
have in respect of any Subleased Premises. If Too, Inc. does not have a
storefront sign in respect of any Subleased Premises, Too, Inc. shall have the
right to install a sign on the storefront of such Subleased Premises, provided
the same is permitted under the Prime Lease as well as the Trademark and Service
Mark Licensing Agreement, dated the date hereof, between Limco, Inc. and LimToo,
Inc., and does not impair the rights of Prime Tenant to maintain signage on its
storefront. If any Leased Premises does not have a separate storefront for each
party, the parties shall mutually agree on the locations of their respective
signs.

         18. Early Discretionary Termination of Prime Lease by Prime Tenant.
             ---------------------------------------------------------------

         (a) If Prime Tenant decides to early terminate a Prime Lease (other
than pursuant to the exercise of "kickout" rights, "cotenancy" rights or any
right to terminate in the event of a casualty or condemnation or default of the
Landlord), or if any event of default occurs under a Prime Lease attributable to
any cessation of operations by Prime Tenant which could or does give rise to
Landlord's right to early terminate such Prime Lease, then the Prime Tenant
shall offer to assign the Prime Lease to Too, Inc., to the extent permitted
under such Prime Lease or by the Landlord, so long as neither Limited nor any of
its Affiliates has any responsibility or liability under the Prime Lease after
such

<PAGE>   15


assignment. If Too, Inc. elects to assume the entire Prime Lease on such terms,
and the Landlord consents thereto, then the parties shall cause such assignment
to be effective no later than the date on which the Prime Lease would otherwise
have been terminated pursuant to the first sentence hereof (such date, as well
as any date on which a Prime Lease is actually terminated, being herein referred
to as a "LEASE EARLY TERMINATION DATE").

         (b) If a Prime Lease has been early terminated in accordance with this
Section 18 then, subject to subsection (c) hereof, Prime Tenant or its
Affiliates shall provide to Too, Inc. a combination of cash and loans for each
Prime Lease so terminated, as set forth below, in accordance with the number of
years remaining in the applicable Lease Term after the applicable Lease Early
Termination Date:


          Remaining Term of
             Prime Lease                  Cash Payment           Loan Amount
             -----------                  ------------           -----------
          Less than one year                        --           $100,000.00

          One to two years                  $50,000.00           $100,000.00

          Three to four years              $100,000.00           $100,000.00

          Greater than four years          $100,000.00           $150,000.00

All such amounts shall be funded by Limited or one of its Affiliates to Too,
Inc. no later than the 90th day after the applicable Lease Early Termination
Date.

         (c) Too, Inc. shall be entitled to the cash payments and loans pursuant
to subsection (b) or (e) if and only if:

                  (x) (i) Too, Inc. continues to have store operations in excess
         of 1,000 square feet of selling space in the shopping mall or other
         commercial premises in which the relevant Prime Lease was located
         during and after the 90-day period commencing on the applicable Lease
         Early Termination Date, or (ii) Too, Inc. reopens another store within
         such shopping mall or commercial premises within a year of the Lease
         Early Termination Date; and

                  (y) Too, Inc. shall operate a store in the shopping mall or
         other commercial premises in which the corresponding Prime Lease was
         located for (A) more than 18 months after (i) the Lease Early
         Termination Date, if Too, Inc. maintained a store presence in the
         Subleased Premises on and after the Lease Early Termination Date, or
         (ii) the date on which Too, Inc. reopened a store in accordance with
         clause (x)(ii) above, if Too, Inc. vacated the Subleased Premises on or
         before the Lease Early Termination

<PAGE>   16

         Date or (B) the remainder of the lease term for the stores where the
         balance of the Prime Lease term is less than a year.

         (d) Any loans made available by Limited or its Affiliates pursuant to
subsection (b) hereof shall have the following terms: (i) principal of the loan
shall be repaid in one installment on the fifth anniversary of the making of
such loan, (ii) interest shall accrue at a rate equal to Limited's five-year
borrowing rate in effect from time to time and shall be payable annually in
arrears by Too, Inc, (iii) each loan shall be prepayable in whole or in part
(together with accrued but unpaid interest thereon) at any time prior to the due
date, and (iv) each loan shall have other terms and conditions customary for
similar loans.

         (e) At any time after Limited or its Affiliates have closed pursuant to
this Section 18 an aggregate of 98 stores to which Too, Inc. has Adjacent
Premises, Limited or one of its Affiliates shall, subject to subsection (c)
hereof, pay to Too, Inc. no later than the 90th day after the applicable Lease
Early Termination Date an additional cash payment of $50,000 (which amount shall
be in addition to any other cash or loan amount payable to Too, Inc. under this
Section 18) for each additional Limited store (x) which a Prime Tenant closes,
(y) to which Too, Inc. has Adjacent Premises and (z) as to which the remaining
term of the Prime Lease at the time of such closure is greater than four years.

         (f) If, on any date after the payment to Too, Inc. of any compensatory
amounts pursuant to this Section 18, Too, Inc. loses its right to such
compensation pursuant to paragraph (c) hereof, then Too, Inc. shall promptly
after the date of such loss (and in any event no later than the 60th day after
the date of such loss) repay to Limited (x) all cash amounts paid to Too, Inc.
under this Section 18 (together with interest accrued on such cash payments from
the date of Too, Inc.'s non-compliance through the date of repayment by Too,
Inc. at a rate equal to the rate of interest charged to Too, Inc. on the loans
extended pursuant to Section 18) and (y) all loans (together with accrued but
unpaid interest thereon through the date of repayment) extended to Too, Inc., in
each case with respect to the store or stores for which compensation was
provided to Too, Inc. pursuant to paragraphs (b) or (e) hereof.

         (g) Too, Inc. acknowledges that any amount received pursuant to this
Section 18 shall constitute complete satisfaction of any claims that it might
otherwise have against Limited or any Affiliate of Limited, whether in tort or
contract, in any way related to Prime Tenant's early termination of a Prime
Lease, and hereby waives, to the maximum extent permitted by law, any such
claim. Too, Inc. hereby also waives any right, claim or entitlement that it may
have to any other type or amount of payment for any early termination of a Prime
Lease by Prime Tenant, regardless of the actual costs incurred by Too, Inc., any
loss of business to Too, Inc., any consequential damages or losses to Too, Inc.
or any

<PAGE>   17


disruption experienced by Too, Inc. as a result of such early termination by
Prime Tenant.

         (h) Any cash payment made pursuant to this Section 18 (exclusive of
loan amounts) in connection with the termination of a store occupying Subleased
Premises is being made in cancellation of the sublease hereunder, in accordance
with Section 1241 of the Internal Revenue Code. Too, Inc. and each Prime Tenant
hereby expressly acknowledge that Prime Tenant is receiving no present or future
benefit in respect of such cancellation in connection with the Leased Premises
or other premises.

         (i) Too, Inc. agrees that if it enters into any agreement or instrument
providing for an incurrence or guarantee of indebtedness for borrowed money by
Too, Inc. or any of its subsidiaries (including without limitation any agreement
or instrument relating to term loans, revolving loans, lines of credit,
reimbursement obligations in respect of letters of credit, notes or bonds), it
shall provide in such agreement or instrument that all obligations of Too, Inc.
or its subsidiaries thereunder shall be subordinated to the obligations of Too,
Inc. arising under the loans contemplated by this Section 18; provided that the
foregoing shall not apply to the credit agreement to be entered into by Too,
Inc. prior to the Distribution Date in connection with the spin-off of Too, Inc.
to the shareholders of Limited, or any interest rate, currency exchange rate or
commodity price hedging arrangements entered into with lenders party thereto or
any of their affiliates or any refinancing or replacement thereof (unless such
refinancing or replacement of any such credit agreement provides for a maximum
borrowing greater than 104.5% of the maximum borrowing under the original credit
agreement).

         (j) All obligations of Limited under paragraphs (b) and (e) shall
terminate if Too, Inc. fails to comply with its obligations hereunder with
respect to two or more stores and such failure continues for 30 days.

         19. Indemnity; Subrogation.
             -----------------------

         (a) Prime Tenant shall defend, indemnify and hold harmless Too, Inc.
and its employees, officers, directors, partners and agents against and from any
and all claims, liabilities, demands, fines, suits, actions, proceedings,
orders, decrees and judgments (collectively, "CLAIMS") of any kind or nature by,
or in favor of, anyone whomsoever, and against and from any and all costs,
damages and expenses, including attorneys' fees, resulting from, or in
connection with, loss of life, bodily or personal injury or property damage (i)
arising, directly or indirectly, out of, or from, or on account of any accident
or other occurrence in, upon or from the Leased Premises exclusive of the
Subleased Premises or (ii) occasioned in whole or in part through the use and
occupancy of the Leased Premises exclusive of the Subleased Premises or any
construction, repair, alterations or improvements therein or appurtenances
thereto, or by any act or


<PAGE>   18


omission of Prime Tenant or any subtenant, concessionaire or licensee of Prime
Tenant (other than Too, Inc. or any of its Affiliates), or its employees,
agents, contractors or invitees in, upon, at or from the Leased Premises
exclusive of the Subleased Premises.

         (b) Too, Inc. shall defend, indemnify and hold harmless Limited and its
Affiliates, employees, officers, directors, partners and agents against and from
any and all Claims of any kind or nature by, or in favor of, anyone whomsoever,
and against and from any and all costs, damages and expenses, including without
limitation attorneys' fees, resulting from, or in connection with, loss of life,
bodily or personal injury or property damage (i) arising, directly or
indirectly, out of, or from, or on account of any accident or other occurrence
in, upon or from the Subleased Premises or (ii) occasioned in whole or in part
through the use and occupancy of the Subleased Premises or any construction,
repair, alterations or improvements therein or appurtenances thereto, or by any
act or omission of Too, Inc. or any subtenant, concessionaire or licensee of
Too, Inc., or its employees, agents, contractors or invitees in, upon, at or
from the Subleased Premises.

         (c) Each party hereto (the "RELEASING PARTY") hereby releases the other
(the "RELEASED PARTY"), from any loss, damage, claim or liability which the
Released Party would, but for this Section 19(c), have had to the Releasing
Party arising out of or in connection with any damage to the property of the
Releasing Party to the extent such damage or the cause thereof is covered by
insurance maintained by the Releasing Party. Such insurance coverage maintained
shall be deemed to include any deductible or self-insured retention in effect or
permitted pursuant to this Agreement. SUCH RELEASE SHALL EXTEND TO ANY LOSS,
DAMAGE, CLAIM OR LIABILITY THAT MAY HAVE RESULTED IN WHOLE OR IN PART FROM ANY
ACT OR NEGLECT OF THE RELEASED PARTY, ITS OFFICERS, AGENTS OR EMPLOYEES. Each
party hereto shall immediately give to each insurance company which has issued
to it property insurance policies written notice of the terms of such mutual
releases and have such insurance policies properly endorsed, if necessary, to
prevent the invalidation of such insurance coverages by reason of such releases
and to waive the Releasing Party's insurer's right of subrogation that would
exist had the Releasing Party not given the foregoing release.

         20. Required Notice Under Prime Lease.
             ----------------------------------

         Too, Inc. shall promptly give written notice to Prime Tenant of (i) all
claims, demands or controversies by or with the Landlord under the Prime Lease
or (ii) any injury, death or property damage arising on or about the Subleased
Premises. Prime Tenant shall promptly give written notice to Too, Inc. of (i)
all claims, demands or controversies by or with the Landlord under the Prime
Lease with respect to the Subleased Premises or (ii) any injury, death or
property damage arising on or about the Leased Premises.

<PAGE>   19


         21. Accepting Subleased Premises "As Is".
             -------------------------------------

         Too, Inc. represents that it is familiar with the Subleased Premises
and has inspected same prior to the date hereof. Too, Inc. accepts and has
accepted possession of the Subleased Premises "as is". Too, Inc. acknowledges
that, notwithstanding anything to the contrary in the Prime Lease, Prime Tenant
has made no representations or warranties with respect to the Subleased Premises
or to the condition thereof.

         22. No Waiver.
             ----------

         The failure of a party to insist in any instance upon the strict
keeping, observance or performance of any covenant, agreement, term, provision
or condition of this Agreement or to exercise any election herein contained
shall not be construed as a waiver or relinquishment for the future of such
covenant, agreement, term, provision, condition or election, but the same shall
continue and remain in full force and effect. No waiver or modification by a
party of any covenant, agreement, term, provision or condition of this Agreement
shall be deemed to have been made unless expressed in writing and signed by such
party. No surrender by Too, Inc. of possession of the Subleased Premises or of
any part thereof or of any remainder of the term of this Agreement shall release
Too, Inc. from any of its obligations hereunder.

         23. Lease Guarantees.
             -----------------

         (a) Limited shall continue to guarantee the full amount of lease
payments under each Guaranteed Lease until any of the following occurs in
respect of a Guaranteed Lease:

         (i)      the initial Lease Term in respect of such Guaranteed Lease
                  (excluding any renewals or extensions thereunder) expires, or
                  such Guaranteed Lease earlier terminates according to its
                  terms;

         (ii)     the first day on which such Guaranteed Lease is amended,
                  extended or renewed; or

         (iii)    the first day on which the landlord under such Guaranteed
                  Lease consents to any amendment to or waiver under the
                  Guaranteed Lease (other than any consent, amendment or waiver
                  relating to the spin-off of Too, Inc. on the Distribution
                  Date).

Upon the earliest occurrence of any of the preceding with respect to any
Guaranteed Lease, Limited's guarantee obligations in respect of such Guaranteed
Lease shall immediately cease, and such lease shall be deemed to have been
deleted from SCHEDULE 2 hereto.

<PAGE>   20

         (b) Limited shall have no obligation to provide any guarantee or other
assurance for any lease entered into, modified or amended by Too, Inc. after the
Distribution Date.

         24. Amounts Payable Upon Achievement of Threshold Sales.
             ----------------------------------------------------

         (a) No later than the first Sunday of each fiscal month of Limited,
Too, Inc. shall provide to Limited a data file, in a file format acceptable to
both parties, with the following information: (i) for each store occupying
Subleased Premises, the prior fiscal month's Gross Sales and (ii) for each store
which is the subject of a Guaranteed Lease, the prior fiscal month's total sales
and Excess Rent paid to third party landlords. In furtherance of and not in
limitation of the foregoing, Too, Inc. shall provide to Limited such further
information as Limited may request in order to comply with Limited's obligations
to third party landlords.

         (b) In addition to any other amounts payable by Too, Inc. hereunder,
Too, Inc. shall also pay to Limited such additional amounts as are set forth in
SCHEDULE 4 hereto as consideration for Limited's guarantee of the Guaranteed
Leases and for the Prime Tenants' implicit guarantee of Subleased Premises as to
which they are the Prime Tenant. On the 14th day after the end of each fiscal
year of Limited, Limited shall furnish to Too, Inc. an invoice of such
additional amounts, calculated by Limited in accordance with SCHEDULE 4 hereto,
in respect of all Guaranteed Leases and Subleased Premises. Such invoice shall
be accompanied by sufficient supporting detail to enable Too, Inc. to verify the
calculations and the amounts due to Limited. Too, Inc. shall pay all such
amounts in full by no later than 30 days after the submission of such invoice,
whether or not all or any part of any amount so invoiced by Limited is being
disputed by Too, Inc.

         25. Notices.
             --------

         Any notice or demand which either party may or must give to the other
under this Agreement shall be given in the same manner for giving notices under
the Prime Lease, but addressed as follows:

         If to Limited or any
         Prime Tenant:        The Limited, Inc.
                              Three Limited Parkway
                              P.O. Box 16000
                              Columbus, Ohio 43216
                              (Columbus, Ohio 43230 for non-U.S. mail)
                              Attn: C. David Zoba,
                                    Senior Vice President

<PAGE>   21


         If to Too, Inc.:     Too, Inc.
                              3885 Morse Road
                              Columbus, Ohio 43219
                              Attn: Kent A. Kleeberger,
                                    Chief Financial Officer

Either party may, by notice in writing, direct that future notices or demands be
sent to a different address.

         26. Successors.
             -----------

         Subject to Section 11, the covenants and agreements herein contained
shall bind and inure to the benefit of Limited, each Prime Tenant and Too, Inc.
and their respective permitted successors and assigns.

         27. Captions.
             ---------

         The captions or headings of paragraphs in this Agreement are inserted
for convenience only, and shall not be considered in construing the provisions
hereof if any question of intent should arise.

         28. Severability.
             -------------

         If any provisions of this Agreement shall be held to be invalid or
unenforceable, the validity and enforceability of the remaining provisions of
this Agreement shall not be affected thereby.

         29. Governing Law.
             --------------

         This Agreement shall be construed in accordance with, and governed by,
the laws of the State of Ohio.

         30. Further Assurances.
             -------------------

         Limited, each Prime Tenant and Too, Inc. shall execute, acknowledge and
deliver such instruments and take such other action as may be necessary or
advisable to carry out their rights and obligations under this Agreement,
including the execution of any agreement or instrument required by the Landlord
under the Prime Lease. In addition, if Too, Inc. or a Prime Tenant desires to
enter into a direct and separate lease with a Landlord for the Subleased
Premises or the remainder of the Leased Premises, respectively, the other party
shall cooperate in good faith and likewise agree to enter into a direct and
separate lease for its premises; provided that such other party's new lease is
for a term equal to the term remaining under the Prime Lease and is on terms at
least as favorable as the terms of this Agreement, in the case of Too, Inc., or
the terms of the Prime Lease, in the case of Prime Tenant; and provided further
that the party initiating a

<PAGE>   22


separate lease shall (i) pay the full amount of all Store Separation Costs
relating to such premises and (ii) perform all of the construction and other
separation services related to such premises (such construction and other
separation services to be performed in a manner which does not unreasonably
interfere with the operations of the other party hereto).

         31. Amendment to Prime Lease.
             -------------------------

         No Prime Tenant may make any amendment to a Prime Lease that would
impair or reduce the rights or increase the obligations of Too, Inc. under this
Agreement, without the written consent of Too, Inc., except that Prime Tenant
shall have the right, without Too, Inc.'s consent, to amend the Prime Lease to
reduce or enlarge the Leased Premises so long as the size and space of the
Subleased Premises is not thereby changed, and in such event the Space Size
Ratios shall be adjusted. Prime Tenant reserves the right to amend a Prime Lease
to switch the rental payments from fixed amounts to Percentage Basis; provided
that such change shall not impair or reduce the rights or increase the
obligations of Too, Inc. under this Agreement except with the written consent of
Too, Inc. Except as otherwise provided in Section 8(c) hereof, any amendments to
a Prime Lease made after the date hereof by Prime Tenant that increases the
rights or reduces the obligations of, or grants monetary or non-monetary
inducements to, Prime Tenant shall be shared ratably (in proportion to the
parties' respective Space Size Ratios) between Prime Tenant and Too, Inc. Prime
Tenant shall furnish Too, Inc. with a copy of any amendment to the Prime Lease.

         32. Reasonable Efforts of Prime Tenants.
             ------------------------------------

         To the extent in this Agreement that a Prime Tenant has conveyed to
Too, Inc. such utilities, services and similar entitlements as the Landlord may
provide under a Prime Lease, or to which Prime Tenant may be entitled under a
Prime Lease, Prime Tenant agrees and covenants to use its reasonable efforts to
obtain delivery of same to Too, Inc. With respect to all such entitlements, as
well as any covenants, warranties, representations, obligations or other
agreements of the Landlord (not otherwise expressly limited in this Agreement),
Prime Tenant's "reasonable efforts" shall require the performance by such Prime
Tenant, at Too, Inc.'s reasonable request and at Too, Inc.'s sole cost and
expense, of one or more of the following:

                  (i) the execution by Prime Tenant and delivery to the
         Landlord, promptly following receipt of Too, Inc.'s written request
         therefor, of notices, requests and other similar writings; and

                  (ii) the institution by Prime Tenant, promptly following
         receipt of Too, Inc.'s written request therefor, of arbitration (if
         permitted under the Prime Lease) or legal proceedings to enforce,
         interpret or define the Landlord's obligations under the Prime Lease;
         provided that any legal

<PAGE>   23

         proceedings instituted by Prime Tenant hereunder shall be under the
         exclusive control of Prime Tenant and shall include all reasonable
         preliminary and trial proceedings in the court of original
         jurisdiction.

         Too, Inc. shall defend, indemnify and hold Limited and its Affiliates
harmless from and against any and all court costs, costs of filing, attorneys'
fees and awards resulting from, or incurred in connection with, legal
proceedings instituted by Prime Tenant pursuant to this Section 32.

         33. Reasonableness and Good Faith.
             ------------------------------

         Whenever this Agreement grants a Prime Tenant or Too, Inc. the right to
take action, exercise discretion or make other determinations regarding the
Subleased Premises, each party agrees to act reasonably and in good faith unless
a different standard is specified herein.

         34. Arbitration.
             ------------

         Except for the non-payment of rental or other charges due by Too, Inc.
under this Agreement (unless Too, Inc. first pays under protest as provided for
below), or in the event that any action or inaction taken by Too, Inc. would
cause a Prime Tenant to be in default under a Prime Lease, all disputes and
disagreements between such Prime Tenant and Too, Inc. shall be resolved pursuant
to an arbitration proceeding pursuant to the rules of the American Arbitration
Association. The provisions of this Agreement contain the sole and exclusive
method, means and procedure to resolve, as between such Prime Tenant and Too,
Inc., any and all disputes or disagreements, including whether any particular
matter constitutes, or with the passage of time would constitute, a default. As
to any matter submitted to arbitration to determine whether it would, with the
passage of time, constitute a default, such passage of time shall not commence
to run until any such affirmative determination, so long as it is simultaneously
determined that the challenge of such matter as a potential default was made in
good faith, except with respect to the payment of money. With respect to the
payment of money, such passage of time shall not commence to run in the event
that the party which is obligated to make the payment does in fact make payment
to the other party. Such payment can be accompanied by a good-faith notice
stating why the party has elected to make a payment under protest. Such protest
will be deemed waived unless the subject matter identified in the protest is
submitted to arbitration pursuant to this Section 34.

         35. DEFAULTS. If Too, Inc. fails to comply with its obligations
hereunder with respect to five or more stores and such failure continues for 30
days, then Limited and Prime Tenants shall have the right (but not the
obligation) to treat such failure as a default by Too, Inc. of its obligations
hereunder with respect to any or all of the Subleased Premises. In such event,
Limited may exercise all remedies in respect of any or all of the Subleased
Premises (whether

<PAGE>   24


or not such failure relates to the Subleased Premises with respect to which the
remedies are being exercised by Limited) to the same extent that the Landlord of
such Subleased Premises could exercise remedies against Prime Tenant under the
relevant Prime Lease in the event of a default by such Prime Tenant.

         IN WITNESS WHEREOF, the parties hereto have caused these presents to be
executed the day and year first written above.


                                            THE LIMITED STORES, INC.


                                            By: /s/ C. David Zoba
                                               ------------------
                                            Name:   C. David Zoba
                                            Title:  Vice President



                                            VICTORIA'S SECRET STORES, INC.


                                            By: /s/ C. David Zoba
                                               ------------------
                                            Name:   C. David Zoba
                                            Title:  Vice President



                                            LERNER NEW YORK, INC.


                                            By: /s/ C. David Zoba
                                               ------------------
                                            Name:   C. David Zoba
                                            Title:  Vice President



                                            EXPRESS, LLC


                                            By: /s/ C. David Zoba
                                               ------------------
                                            Name:   C. David Zoba
                                            Title:  Vice President

<PAGE>   25


                                    STRUCTURE, INC.


                                    By: /s/ C. David Zoba
                                       ------------------
                                    Name:   C. David Zoba
                                    Title:  Vice President



                                    THE LIMITED, INC.


                                    By: /s/ C. David Zoba
                                       ------------------
                                    Name:   C. David Zoba
                                    Title:  Senior Vice President and Counsel -
                                            Property Services



                                    TOO, INC.


                                    By: /s/ Kent A. Kleeberger
                                       -----------------------
                                    Title:  Kent A. Kleeberger
                                    Name:   Vice President - Chief Financial
                                            Officer




<PAGE>   1
                                                                    Exhibit 10.3












                 TRADEMARK AND SERVICE MARK LICENSING AGREEMENT


                           DATED AS OF AUGUST 23, 1999


                                     BETWEEN


                                   LIMCO, INC.


                                       AND


                                  LIMTOO, INC.




<PAGE>   2


<TABLE>
<CAPTION>

                                TABLE OF CONTENTS
                                                                                             PAGE
                                                                                             ----
<S>                                                                                           <C>
ARTICLE 1DEFINITIONS............................................................................3
SECTION 1.1.  Definitions.......................................................................3
ARTICLE 2GRANT OF LICENSE.......................................................................5
SECTION 2.1.  Grant of License..................................................................5
SECTION 2.2.  License Fee.......................................................................5
SECTION 2.3.  No Sublicense.....................................................................5
SECTION 2.4.  Form of Use.......................................................................5
SECTION 2.5.  Quality Control and Supervision...................................................5
SECTION 2.6.  Inspection and Reports............................................................6
SECTION 2.7.  Submission of Advertising.........................................................7
ARTICLE 3OWNERSHIP OF PROPRIETARY RIGHTS........................................................7
SECTION 3.1.  Licensor Representations and Warranties...........................................7
SECTION 3.2.  Ownership of Proprietary Rights...................................................7
SECTION 3.3.  Maintenance of Licensed Properties................................................8
SECTION 3.4.  Registration......................................................................8
SECTION 3.5.  Use of Licensed Properties by Licensor............................................8
SECTION 3.6.  Use of............................................................................9
ARTICLE 4INFRINGEMENT OF PROPRIETARY RIGHTS.....................................................9
SECTION 4.1.  Infringement of Proprietary Rights................................................9
SECTION 4.2.  Third-Party Actions...............................................................9
SECTION 4.3.  Action by Licensor...............................................................10
ARTICLE 5INDEMNITY, LIMITATION OF LIABILITY....................................................10
SECTION 5.1.  Indemnity........................................................................10
SECTION 5.2.  Limitation of Liability..........................................................10
ARTICLE 6CONFIDENTIALITY.......................................................................11
SECTION 6.1.  Confidentiality..................................................................11
ARTICLE 7DURATION AND TERMINATION..............................................................11
SECTION 7.1.  Term.............................................................................11
SECTION 7.2.  Termination for Default or Breach................................................12
SECTION 7.3.  Other Termination................................................................12
SECTION 7.4.  Effect of Termination; Survival..................................................12
SECTION 7.5.  Preservation of Remedies.........................................................13
ARTICLE 8GENERAL...............................................................................13
SECTION 8.1.  Cooperation......................................................................13
SECTION 8.2.  Independent Contractor...........................................................13
SECTION 8.3.  Amendments; Waivers..............................................................14
SECTION 8.4.  Expenses.........................................................................14
SECTION 8.5.  Notices..........................................................................14
SECTION 8.6.  Governing Law; Severability......................................................16
SECTION 8.7.  Counterparts.....................................................................16
SECTION 8.8.  Entire Agreement.................................................................16
</TABLE>

<PAGE>   3

<TABLE>

<S>                                                                                        <C>
SECTION 8.9.  Binding Effect; Benefit..........................................................16
SECTION 8.10.  Assignment......................................................................16
SECTION 8.11.  Headings........................................................................16

</TABLE>


Schedule A             --        Proprietary Marks
Exhibit A              --        Form of Written Notice for New Marks
Exhibit B              --        Form of Trademark and Service Mark Sublicensing
                                 Agreement


<PAGE>   4


                 TRADEMARK AND SERVICE MARK LICENSING AGREEMENT

         AGREEMENT dated as of August 23, 1999 between Limco, Inc., a
corporation incorporated under the laws of Delaware, and having its principal
office at 1105 North Market Street, Wilmington, Delaware 19801 ("LICENSOR") and
LimToo, Inc., a corporation incorporated under the laws of Delaware, and having
its principal office at 1105 North Market Street, Wilmington, Delaware 19801
("LICENSEE").

                              W I T N E S S E T H:

         WHEREAS, Licensor is the sole and exclusive proprietor of certain
trademarks, trade names and service marks (including designs and logos) and
related applications and registrations in a number of jurisdictions around the
world; and

         WHEREAS, Licensee desires to obtain and Licensor is willing to grant,
certain rights to enable Licensee to use certain of Licensor's trademarks, trade
names and service marks on the terms and conditions hereinafter provided.

         NOW, THEREFORE, in consideration of the mutual undertakings in this
Agreement, the receipt and sufficiency of which are hereby acknowledged, the
parties agree as follows:

                                    ARTICLE 1

                                   DEFINITIONS

         SECTION 1.1. Definitions. (a) The following terms, as used herein, have
the following meanings:

         "AFFILIATE" means, with respect to any Person, any Person directly or
indirectly controlling, controlled by, or under common control with, such other
Person. For the purposes of this definition, "CONTROL" means the possession,
directly or indirectly, of the power to direct or cause the direction of the
management and policies of a Person, whether through the ownership of voting
securities, by contract or otherwise; and the terms "CONTROLLING" and
"CONTROLLED" have meanings correlative to the foregoing.

         "BUSINESS" means (i) the business of Too, Inc. and its Subsidiaries as
of the date hereof, including the manufacture, packaging, advertising, promotion
and sale (whether in stores, catalogs or via the Internet) of apparel,
accessories, lifestyle and personal care products for girls approximately 7 to
14 years of age,

<PAGE>   5


and (ii) any other business of Too, Inc. and its Subsidiaries specifically and
uniquely targeted at girls between the ages of 7 and 14, infants and toddlers.

         "LICENSED PROPERTIES" means certain proprietary marks of Licensor,
consisting of the proprietary trademarks, trade names, service marks, designs
and logos set forth on Schedule A hereto ("PROPRIETARY MARKS"), and such other
marks of Licensor that Licensor shall have specifically authorized Licensee in
writing to use pursuant to a written notice acknowledged by Licensee in the form
of Exhibit A hereto ("NEW MARKS").

         "PERSON" means an individual, corporation, limited liability company,
partnership, association, trust or other entity or organization, including a
governmental or political subdivision or an agency or instrumentality thereof.

         "SUBSIDIARY" means, with respect to any Person, any other entity of
which securities or other ownership interests having ordinary voting power to
elect a majority of the board of directors or other persons performing similar
functions are at the time directly or indirectly owned by such Person.

         "TOO, INC." means Too, Inc., a corporation incorporated under the laws
of Delaware, and having its principal office at 3885 Morse Road, Columbus, Ohio,
43219.

          (b) Each of the following terms is defined in the Section set forth
opposite such term:

                  TERM                               SECTION
                  ----                               -------
                  Damages                            5.01
                  Licensee                           Preamble
                  Licensor                           Preamble
                  Representatives                    6.01

<PAGE>   6


                                    ARTICLE 2

                                GRANT OF LICENSE

         SECTION 2.1. Grant of License. Subject to the terms and conditions of
this Agreement, Licensor hereby grants to Licensee and its Subsidiaries an
exclusive, non-transferable right, permission and privilege to use the Licensed
Properties in connection with the conduct of the Business and the right to grant
to Affiliates the right to use the Licensed Properties in the form of the
agreement attached hereto as Exhibit B.

         SECTION 2.2. License Fee. Licensor's license of the Licensed Properties
to Licensee and its Subsidiaries shall be fully paid-up and royalty free.

         SECTION 2.3. No Sublicense. Except as permitted under Section 2.01
hereof, neither Licensee nor its Subsidiaries shall sublicense its rights to use
the Licensed Properties as granted hereunder without the written consent of
Licensor.

         SECTION 2.4. Form of Use. Licensee shall use, and permit the use by its
Subsidiaries of, the Licensed Properties only in accordance with the
requirements of all applicable laws and regulations and in the manner and form
reasonably stipulated by Licensor and shall conform to and observe, and shall
procure that such Subsidiaries conform to and observe, such standards as
Licensor shall from time to time approve, including, without limitation,
standards relative to the size, design, position, appearance, marking, color of
the Licensed Properties, and the manner, disposition and use of the Licensed
Properties and accompanying designations, on any document or other media.
Without limiting the foregoing, Licensee's and its Subsidiaries' use of the
Licensed Properties shall be subject to all of the restrictions, conditions and
terms set forth in this Agreement.

         SECTION 2.5. Quality Control and Supervision. Licensee acknowledges
Licensor's right to exercise control over the nature and quality of the products
offered and sold and services performed by Licensee and its Subsidiaries under
the Licensed Properties. All products offered and sold and services performed by
Licensee and its Subsidiaries under the Licensed Properties shall at all times
be in compliance with applicable laws, be of at least the same quality as
comparable products currently offered and sold and services performed by
Licensee and its Subsidiaries, with which Licensor is familiar, and be effected
in a manner so as not to bring discredit upon the trademarks, trade names and
service marks included in the Licensed Properties.

         SECTION 2.6. Inspection and Reports. (a) Licensee shall permit Licensor
to inspect any facilities, stores or records, used or maintained by Licensee or
its Subsidiaries in connection with the offer or sale of any products or the


<PAGE>   7

performance of any services under one or more of the Licensed Properties. If at
any time Licensor should find that the use by Licensee or its Subsidiaries of
one or more of the Licensed Properties is not approved and in full compliance
with the quality standards or other specifications as set forth herein or
established in connection herewith, Licensor shall promptly notify Licensee in
writing, describing in detail the non-compliance, and within 60 days thereafter
Licensee shall take, and shall cause its Subsidiaries to take, the necessary
steps to correct any such deficiencies and to fully comply with the Licensor's
quality standards and other specifications. Notwithstanding the foregoing, the
failure by Licensor to notify Licensee shall not affect any claims Licensor may
have against Licensee or its Subsidiaries with respect to any such deficiencies.

         (b) Licensee shall make available, and shall cause its Subsidiaries to
make available, its distribution facility for inspection by Licensor and/or
Licensor's representative and/or cause each Too, Inc. store to be inspected at
least once each year and shall cause approximately one-half of the Too, Inc.
stores to be inspected on a semi-annual basis. Licensee shall submit to Licensor
within 60 days after the end of Licensee's fiscal year a written statement
certified by Licensee to be true and correct showing the following:

                                    (1) The addresses, store numbers or
                           description of locations of the Too, Inc. stores
                           inspected during such fiscal year; and

                                    (2) That each such store that was inspected
                           complies in all material respects with this
                           Agreement, or if the foregoing is untrue, Licensee
                           shall state with particularity (i) the reason
                           therefore and (ii) recommendations of action to be
                           taken to correct any deficiencies disclosed. In the
                           event that Licensee does not receive written notice
                           from Licensor concerning any such noncompliance
                           within 30 days after the mailing of such written
                           statement by Licensee to Licensor, Licensee shall
                           promptly proceed, at its own cost and expense, to
                           implement any such recommendations. In the event that
                           Licensee receives a written notice from Licensor
                           concerning any such noncompliance within such 30
                           days, Licensee shall promptly proceed, at its own
                           cost and expense, to comply with the provisions of
                           such written notice. Nothing herein shall be
                           construed to prevent Licensee from proceeding, at its
                           own cost and expense, to implement any of its
                           recommendations with 30 days from the mailing of such
                           written statement by Licensee to Licensor.

<PAGE>   8


         (c) Licensee shall make available copies of all inspection reports to
Licensor and Licensor's trademark counsel at Licensee's headquarters.

         SECTION 2.7. Submission of Advertising. Licensee shall from time to
time make available to Licensor's trademark counsel at its address as set forth
in Section 8.05 representative samples of advertising, including each different
linear promotional material, key sign, video or other literature, packages,
labels and labeling prepared by or for Licensee or its Subsidiaries which uses
the Licensed Properties for its review and approval.

                                    ARTICLE 3

                         OWNERSHIP OF PROPRIETARY RIGHTS

         SECTION 3.1. Licensor Representations and Warranties. Licensor
represents and warrants to Licensee as of the date hereof that:

          (a) The Licensed Properties are valid, subsisting, outstanding and
uncanceled.

          (b) Licensor has the exclusive right, title and interest to the
Licensed Properties.

          (c) Licensor is not aware of any claims or objections by third parties
that would affect the validity of the Licensed Properties.

         SECTION 3.2. Ownership of Proprietary Rights. Neither this Agreement
nor its performance confer on Licensee or its Subsidiaries any right with
respect to the Licensed Properties other than those rights granted pursuant to
this Agreement with respect to the Licensed Properties. Any use of Licensed
Properties by Licensee inures to the benefit of Licensor. Licensee acknowledges
Licensor's exclusive right, title and interest in and to the Licensed Properties
and shall not, and shall cause its Subsidiaries not to, (a) challenge the
validity or ownership of the Licensed Properties or any other trademarks, trade
names or service marks of Licensor or claim adversely or assist in any claim
adversely to Licensor concerning any right, title or interest in or to the
Licensed Properties or any other trademarks, trade names or service marks of
Licensor, (b) do or permit any act which may directly or indirectly impair or
prejudice Licensor's rights, title or interest in or to the Licensed Properties
or its other trademarks, trade names and service marks, or which is detrimental
to the reputation and goodwill of Licensor, including, without limitation, any
act which might assist or give rise to any application to remove or cancel any
of the Licensed Properties or other trademarks, trade names or service marks of
Licensor or (c) register or use or

<PAGE>   9

attempt to register or use, or aid any third party in registering or using or
attempting to register or use, any trademark, trade name or service mark which
may be similar to any of the Licensed Properties.

         SECTION 3.3. Maintenance of Licensed Properties. During the term of
this Agreement, Licensor will have the sole right at its discretion and expense
to maintain the registration of any of its Licensed Properties. Notwithstanding
this provision, prior to abandoning any Licensed Properties in any jurisdiction,
Licensor will give Licensee at least 90 days written notice. If Licensee wishes
to maintain such Licensed Properties, Licensee will so advise Licensor within 60
days of such notice, and Licensee will then be responsible for all costs
associated with the Licensed Properties, or at either party's request, such
Licensed Property will be assigned to Licensee in such jurisdiction if legally
feasible.

         SECTION 3.4. Registration. Licensor shall assist any of Licensee or any
Subsidiary thereof to apply for (at Licensee's cost) all registrations of the
Licensed Properties (with Licensor as the registered proprietor thereof) in any
location (if and as directed by Licensee and only to the extent that the
Licensed Properties may be registered under the law of such location) where no
such registration has been filed and where Too, Inc. or any of its Subsidiaries
carries on the Business. Licensor shall assist any of Licensee or any Subsidiary
thereof to apply for (at Licensee's cost) all renewals, file all documents and
do all other acts necessary to maintain Licensed Property registrations in any
location where required. Licensor shall cooperate reasonably (on request by
Licensee if Licensee considers it necessary) with Licensee in filing any
application for registered use of any Licensed Properties in any location where
Too, Inc. or any of its Subsidiaries carries on the Business.

         SECTION 3.5. Use of Licensed Properties by Licensor. Licensor agrees
during the term of this Agreement not to make any use of the Licensed Properties
or any confusingly similar mark. However, nothing in this Agreement shall
preclude Licensor or any Affiliate of Licensor, in its sole discretion, from
using, at any time and for any reason, any variation, combination or derivation
of the trademark "The Limited", including, but not limited to, words in English
or any other languages and whether written in Roman script or any other script,
in connection with a business other than the Business. Licensee and its
Subsidiaries shall use their reasonable best efforts (including, without
limitation, providing "no objections" letters in connection therewith in form
and substance satisfactory to Licensor) to assist Licensor or its Affiliates, as
the case may be, to exercise such rights.

         SECTION 3.6. Use of "Too" and "Too, Inc." by Licensor. Licensor has no
objection to the use by Licensee of the trade names, trademarks and/or service
marks "Too" and/or "Too, Inc." to the extent such trade names, trademarks,


<PAGE>   10


and/or service marks are available for use. Licensor agrees not to assert that
it has rights in the trade names, trademarks and/or service marks "Too" and/or
"Too, Inc." that are superior to rights of Licensee.

                                    ARTICLE 4

                       INFRINGEMENT OF PROPRIETARY RIGHTS

         SECTION 4.1. Infringement of Proprietary Rights. Licensee shall
immediately notify Licensor of any unauthorized or improper use of any Licensed
Properties in any location where Too, Inc. or any of its Subsidiaries conducts
the Business and all particulars relating to such infringement, upon Licensee
having knowledge of same.

         SECTION 4.2. Third-Party Actions. Licensee shall immediately inform
Licensor of any allegations, claims or demands (actual or threatened) against
Licensee or its Subsidiaries for infringement of any intellectual property
rights of third parties by reason of the use of the Licensed Properties and
provide all particulars requested by Licensor. At Licensor's request, Licensee
shall defend (at Licensor's cost) such action in accordance with Licensor's
directions. Licensor may at its option assist Licensee in its defense to such
action to the extent reasonable to do so (in Licensor's judgment). In no event
shall Licensee or its Subsidiaries have the right, without the prior consent of
Licensor, to acknowledge the validity of any claim of ownership by a third party
of any intellectual property rights in any of the Licensed Properties, to obtain
or seek a license from such third party or to take any other action which might
impair the ability of Licensor to contest the claim of such third party if
Licensor so elects. Licensee agrees, at the request of Licensor, to make and
have made reasonable modifications in Licensee's and its Subsidiaries' use of
any elements of the Licensed Property in question or to discontinue their use if
Licensor, in its sole discretion, reasonably exercised, determines that such
action is necessary to resolve or settle a claim or suit or to eliminate or
reduce the threat of a claim or suit. The parties shall negotiate in good faith
as to the bearing of expenses of such modification, taking into account the
relative equities of the parties surrounding the dispute. Licensor shall have
the right to participate fully at its own expense in the defense of any claim or
suit instituted against Licensee or its Subsidiaries of any element of any of
the Licensed Properties.

         SECTION 4.3. Action by Licensor. Licensor may, but is not required to,
take any action, legal or otherwise, to halt or otherwise in connection with any
infringement of Licensor's rights to the Licensed Properties. Licensor may
require Licensee and its Subsidiaries to lend its or their names to such
proceedings and provide reasonable assistance. Licensee may, with the prior
written consent of Licensor, initiate proceedings or otherwise take action with


<PAGE>   11


respect to any unauthorized use of the Licensed Properties (at Licensee's cost),
provided that Licensee keeps Licensor fully and promptly informed of the conduct
and progress of such action or proceedings; and provided, further, that Licensee
shall not conduct any settlement negotiations or take any step to terminate such
proceedings without Licensor's prior written consent. Licensor agrees to
cooperate in any such suit subject to being reimbursed for its out-of-pocket
expenses and being held harmless by Licensee from any claim, loss, suit or
damage arising out of said action. All damages recovered shall be retained by
Licensor if it has initiated such lawsuit or otherwise by Licensee. Unless
otherwise agreed, all costs of any action taken under this Section 4.03 by
Licensee shall be borne by Licensee.

                                    ARTICLE 5

                       INDEMNITY, LIMITATION OF LIABILITY

         SECTION 5.1. Indemnity. Licensee shall pay and indemnify Licensor and
each of Licensor's Affiliates from and against all losses, claims, damages,
liabilities, demands, proceedings and costs (including legal costs) ("DAMAGES")
related to or arising out of the use of the Licensed Properties by Licensee or
its Subsidiaries and the exercise of Licensee's rights and obligations under
this Agreement, in either case subsequent to the date of this Agreement.
Licensor shall pay and indemnify Licensee and each Subsidiary from and against
all Damages which are solely attributable to use of the Licensed Properties by
Licensor or its other licensees.

         SECTION 5.2. Limitation of Liability. In no event shall Licensor be
liable for any remote, punitive, exemplary, indirect or consequential damages or
loss of profit. Licensor shall not be responsible for any compromise or
settlement, nor for any costs or expenses incurred in compromising, settling or
defending any claim against Licensee or any of its Subsidiaries for infringement
or otherwise, made or incurred.

                                    ARTICLE 6

                                 CONFIDENTIALITY

         SECTION 6.1. Confidentiality. Each party shall hold and shall cause its
directors, officers, employees, agents, consultants and advisors
("REPRESENTATIVES") to hold in strict confidence all information (other than any
such information relating solely to the business or affairs of such party)
concerning the other party unless (i) such party is compelled to disclose such
information by judicial or administrative process or, in the opinion of its
counsel, by other requirements of law or (ii) such information can be shown to
have been


<PAGE>   12


(A) in the public domain through no fault of such party or (B) lawfully acquired
after the Distribution Date (as defined in the Distribution Agreement dated as
of the date hereof between The Limited, Inc. and Too, Inc.) on a
non-confidential basis from other sources. Notwithstanding the foregoing, such
party may disclose such information to its Representatives so long as such
Persons are informed by such party of the confidential nature of such
information and are directed by such party to treat such information
confidentially. If such party or any of its Representatives becomes legally
compelled to disclose any documents or information subject to this Section 6.01,
such party will promptly notify the other party so that the other party may seek
a protective order or other remedy or waive such party's compliance with this
Section 6.01. If no such protective order or other remedy is obtained or waiver
granted, such party will furnish only that portion of the information which it
is advised by counsel is legally required and will exercise its reasonable
efforts to obtain reliable assurance that confidential treatment will be
accorded such information. Such party agrees to be responsible for any breach of
this Section 6.01 by it and its Representatives.

                                    ARTICLE 7

                            DURATION AND TERMINATION

         SECTION 7.1 Term. This Agreement shall commence on the date hereof and
continue for the initial 5-year period and such additional successive periods of
1 year as Licensee may request by written notice delivered at least 120 days
prior to the expiration of the preceding 1-year period, unless terminated in
accordance with the terms of this Article 7.

         SECTION 7.2. Termination for Default or Breach. If, during the term of
this Agreement, either party shall default in the performance of or breach any
of its material obligations hereunder, and if any such default or breach shall
not be corrected within 60 business days after the same shall have been called
to the attention of the defaulting or breaching party by the other party by
notice, then the notifying party, at its option, may thereupon terminate this
Agreement by notice effective on the date given and/or avail itself of such
rights or remedies as it may have under the laws of the United States.
Notwithstanding the foregoing, if any breach or default by Licensee or any of
its Subsidiaries relates to a health hazard or potential health hazard resulting
from the sale of products or performance of services under the Licensed
Properties, all further distribution and sales of products or performance of
services under the Licensed Properties shall cease immediately upon receipt of
faxed or written notice of such breach or default.

         SECTION 7.3. Other Termination. This Agreement may be terminated:


<PAGE>   13


         (a) automatically by Licensor on notice to Licensee if corporate action
for the voluntary liquidation of Licensee shall be instituted, or a court order
of dissolution shall be made against Licensee, or a receiver of any of the
assets of Licensee shall be appointed and such appointment shall not be vacated
within 60 business days, or Licensee shall become insolvent or bankrupt or shall
enter into an assignment for the benefit of creditors, or shall make a
composition with its creditors; or

          (b) automatically in whole or in part by Licensor in the event of the
Change in Control (as defined in the Services Agreement between The Limited,
Inc. and Too, Inc. dated as of the date hereof); or

         (c) at any time upon the mutual written agreement of the parties.

         SECTION 7.4. Effect of Termination; Survival. (a) Upon termination of
this Agreement and due notice thereof pursuant to Section 7.02 or 7.03 hereof,
the parties agree that Licensor may by notice to Licensee require Licensee and
its Subsidiaries to cease using the Licensed Properties or any derivation
thereof in any form, including words in English or any other languages and
whether written in Roman script or any other script. Immediately after notice of
such request is served, Licensee shall take such actions as are necessary and
appropriate. From the date of the such notice of such request, Licensee shall
ensure that Licensee and its Subsidiaries do not use the Licensed Properties or
any combination or any derivation thereof or any translation of any of such
words into any other language. Any costs associated with the change of name and
logo of Licensee shall be for the account of Licensee.

          (b) Should Licensee or any of its Subsidiaries fail to cease using the
Licensed Properties, Licensee agrees and hereby specifically consents to
Licensor obtaining a decree of a court having jurisdiction over Licensee and/or
such Subsidiary ordering Licensee and/or such Subsidiary to stop the use of the
Licensed Properties in any form. Said consent is based on a recognition by
Licensee that a monetary payment would be inadequate remedy for Licensor.
Nevertheless, it is understood between the parties that, in addition to the
injunctive relief mentioned above, Licensor shall be entitled to any other
relief which may be deemed proper and customary, whether at law or equity, as of
the time such relief is sought.

          (c) Notwithstanding the other provisions of this Article 7, the
provisions of Sections 5.01, 5.02, 6.01, 7.05, 8.04 and 8.06 and this Section
7.04 shall survive any termination of this Agreement.

         SECTION 7.5. Preservation of Remedies. Termination of this Agreement is
without prejudice to the rights of either party with regard to a breach by the



<PAGE>   14


other party of this Agreement, or any obligation surviving termination or
expiration of this Agreement. Full legal remedies remain available for any such
breach or continuing obligation, including the right to recover damages or
secure other appropriate relief.

                                    ARTICLE 8

                                     GENERAL

         SECTION 8.1. Cooperation. The parties agree to use their best efforts
to take, or cause to be taken, all actions and to do, or cause to be done, all
things necessary or desirable under applicable laws and regulations to
consummate or implement expeditiously the transactions contemplated by this
Agreement, including filings with appropriate governmental authorities and the
receipt of any necessary governmental approvals in respect of the transactions
contemplated hereby.

         SECTION 8.2. Independent Contractor. Licensee is not an agent of
Licensor and has no authority to bind Licensor. The employees, agents and
representatives of Licensee are the employees, agents and representatives solely
of Licensee and neither Licensee nor any such persons shall be or act as
employee, agent or representative of Licensor.

         SECTION 8.3. Amendments; Waivers. (a) Any provision of this Agreement
may be amended or waived if, but only if such amendment or waiver is in writing
and is signed, in the case of an amendment, by each party to this Agreement, or
in the case of a waiver, by the party against whom the waiver is to be
effective.

          (b) No failure or delay by any party in exercising any right, power or
privilege hereunder shall operate as a waiver thereof nor shall any single or
partial exercise thereof preclude any other or further exercise thereof or the
exercise of any other right, power or privilege. The rights and remedies herein
provided shall be cumulative and not exclusive of any rights or remedies
provided by law.

         SECTION 8.4. Expenses. Except as specifically provided otherwise
herein, all costs and expenses incurred by a party in connection with this
Agreement shall be paid by the party incurring such costs or expenses.

         SECTION 8.5. Notices. All notices, requests and other communications to
any party hereunder shall be in writing (including facsimile transmission) and
shall be given,


<PAGE>   15


                  if to Licensor, to:

                           Limco, Inc.
                           1105 North Market Street
                           Wilmington, DE 19801
                           Attention: Edward J. Jones
                           Fax: 302-427-7663

                  with copies to:

                           The Limited, Inc.
                           Three Limited Parkway
                           P.O. Box 16000
                           Columbus, OH 43230
                           Attention: Samuel P. Fried
                           Fax: 614-415-7188

                           and

                           Davis Polk & Wardwell
                           450 Lexington Avenue
                           New York, NY 10017
                           Attention: Dennis S. Hersch
                           Fax: 212-450-4800

                  if to Licensor's Trademark Counsel, to:

                           Colucci & Umans
                           101 East 52nd Street
                           16th Floor
                           New York, NY 10022
                           Attention: Frank J. Colucci
                           Fax: 212-935-5728

                  if to Licensee, to:

                           LimToo, Inc.
                           1105 North Market Street
                           Wilmington, DE 19801
                           Attention: Edward J. Jones
                           Fax: 302-427-7663


<PAGE>   16


                  with copies to:

                           Too, Inc.
                           3885 Morse Road
                           Columbus, OH 43219
                           Attention: Kent A. Kleeberger
                           Fax: 614-479-3720

                           and

                           Colucci & Umans
                           101 East 52nd Street
                           16th Floor
                           New York, NY 10022
                           Attention: Frank J. Colucci
                           Fax: 212-935-5728

         All such notices, requests and other communications shall be deemed
received on the date of receipt by the recipient thereof if received prior to 5
p.m. in the place of receipt and such day is a business day in the place of
receipt. Otherwise, any such notice, request or communication shall be deemed
not to have been received until the next succeeding business day in the place of
receipt.

         SECTION 8.6. Governing Law; Severability. This Agreement shall be
governed by, and construed in all respects in accordance with, the laws of the
State of Delaware, without regard to conflict of laws principles thereof. If it
shall be determined by court order not subject to appeal or discretionary review
that any provision or wording of this Agreement shall be invalid or
unenforceable under Delaware law, such invalidity or unenforceability shall not
invalidate the entire Agreement, in which case this Agreement shall be construed
so as to limit any term or provision so as to make it enforceable or valid
within the requirements of Delaware law, and, in the event such term or
provision cannot be so limited, this Agreement shall be construed to omit such
invalid or unenforceable provisions.

         SECTION 8.7. Counterparts. This Agreement may be signed in any number
of counterparts, each of which shall be an original, with the same effect as if
the signatures thereto and hereto were upon the same instrument.

         SECTION 8.8. Entire Agreement. This Agreement constitutes the entire
agreement between the parties with respect to the subject matter hereof and
supersedes all prior agreements and understandings, both oral and written,
between the parties with respect to such subject matter. No representation,


<PAGE>   17


inducement, promise, understanding, condition or warranty not set forth herein
has been made or relied upon by either party hereto.

         SECTION 8.9. Binding Effect; Benefit. This Agreement shall inure to the
benefit of the parties hereto, their successors, legal representatives or
permitted assigns. Nothing in this Agreement, expressed or implied, is intended
to confer on any person other than the parties hereto, and their successors,
legal representatives and permitted assigns, any rights, remedies, obligations
or liabilities under or by reason of this Agreement.

         SECTION 8.10. Assignment. This Agreement may be assigned, in whole or
in part, by Licensor but shall not be assignable or otherwise transferable, in
whole or in part, by Licensee without the prior written consent of Licensor.

         SECTION 8.11. Headings. Section headings contained in this Agreement
are for reference only and are not intended to describe, interpret, define or
limit the scope or intent of this Agreement or any provision hereof.

         IN WITNESS WHEREOF the duly authorized representatives of the parties
have executed this Agreement on the date first above written.


                              LIMCO, INC.

                              By: /s/ Timothy B. Lyons
                                   Name:  Timothy B. Lyons
                                   Title: Vice President and Treasurer


                              LIMTOO, INC.

                              By: /s/ Kent A. Kleeberger
                                   Name:  Kent A. Kleeberger
                                   Title: Vice President and Treasurer




<PAGE>   1
                                                                    Exhibit 10.4


                               SERVICES AGREEMENT

                           dated as of August 23, 1999

                                     between

                                    TOO, INC.

                                       and

                                THE LIMITED, INC.




<PAGE>   2

                                TABLE OF CONTENTS

                                                                         PAGE
                                                                         ----

ARTICLE 1DEFINITIONS


         SECTION 1.01.  Definitions.........................................1
         SECTION 1.02.  Internal References.................................4

ARTICLE 2PURCHASE AND SALE OF SERVICES


         SECTION 2.01.  Purchase and Sale of Services.......................4
         SECTION 2.02.  Additional Services.................................4

ARTICLE 3SERVICE COSTS; OTHER CHARGES


         SECTION 3.01.  Service Costs Generally.............................5
         SECTION 3.02.  Customary Billing...................................5
         SECTION 3.03.  Pass-Through Billing................................5
         SECTION 3.04.  Certain Benefits Matters............................6
         SECTION 3.05.  Cost-per-Square-Foot Billing........................6
         SECTION 3.06.  Invoicing and Settlement of Costs...................6

ARTICLE 4THE SERVICES


         SECTION 4.01.  General Standard of Service.........................7
         SECTION 4.02.  Delegation..........................................7
         SECTION 4.03.  Limitation of Liability.............................8
         SECTION 4.04.  Indemnification of The Limited by Too, Inc..........9
         SECTION 4.05.  Indemnification of Too, Inc. by The Limited.........9
         SECTION 4.06.  Year 2000 Exculpation and Indemnification..........10
         SECTION 4.07.  Further Indemnification............................10
         SECTION 4.08.  Notice of Certain Matters..........................10

ARTICLE 5TERM AND TERMINATION


         SECTION 5.01.  Term...............................................11
         SECTION 5.02.  Termination........................................11
         SECTION 5.03.  Effect of Termination..............................11

                                      i
<PAGE>   3

ARTICLE 6ADDITIONAL AGREEMENTS


         SECTION 6.01.  Confidential Information...........................12
         SECTION 6.02.  Financial Support Arrangements.....................13
         SECTION 6.03.  Insurance Matters..................................14

ARTICLE 7MISCELLANEOUS


         SECTION 7.01.  Prior Agreements...................................15
         SECTION 7.02.  Other Agreements...................................15
         SECTION 7.03.  Future Litigation and Other Proceedings............15
         SECTION 7.04.  No Agency..........................................16
         SECTION 7.05.  Subcontractors.....................................16
         SECTION 7.06.  Force Majeure......................................16
         SECTION 7.07.  Entire Agreement...................................17
         SECTION 7.08.  Information........................................17
         SECTION 7.09.  Notices............................................17
         SECTION 7.10.  Governing Law......................................18
         SECTION 7.11.  Dispute Resolution.................................18
         SECTION 7.12.  WAIVER OF JURY TRIAL...............................18
         SECTION 7.13.  Severability.......................................18
         SECTION 7.14.  Amendment..........................................19
         SECTION 7.15.  Counterparts.......................................19

                                       ii
<PAGE>   4


                                                                           PAGE
                                                                           ----



Schedule I     -    Human Resources and Benefits Services
Schedule II    -    Information Technology Services
Schedule III   -    Distribution Center Services, Transportation,
                    Engineering and Related Services
Schedule IV    -    Store Planning Services
Schedule V     -    Real Estate Services
Schedule VI    -    Tax Services
Schedule VII   -    Treasury Services


                                      iii

<PAGE>   5

                               SERVICES AGREEMENT


         This Services Agreement (this "AGREEMENT") is entered into as of August
23, 1999 by and between Too, Inc., a Delaware corporation ("TOO, INC.") and The
Limited, Inc. a Delaware corporation ("THE LIMITED").

                                    RECITALS

         WHEREAS, The Limited owned 100% of the outstanding common stock of Too,
Inc. prior to the consummation of the Spin-Off (as defined below);

         WHEREAS, The Limited will no longer own any of the outstanding common
stock of Too, Inc. after the consummation of the Spin-Off; and

         WHEREAS, The Limited has heretofore directly or indirectly provided
certain administrative, financial, management and other services to the Too,
Inc. Entities (as defined below).

         NOW, THEREFORE, for good and valuable consideration, the receipt and
sufficiency of which are hereby acknowledged, The Limited and Too, Inc., for
themselves, their successors and assigns, hereby agree as follows:



                                    ARTICLE 1

                                   DEFINITIONS

         SECTION 1.1. Definitions. (a) As used in this Agreement, the following
terms shall have the following meanings, applicable both to the singular and the
plural forms of the terms described:

         "AGREEMENT" has the meaning ascribed thereto in the preamble hereto, as
such agreement may be amended and supplemented from time to time in accordance
with its terms.

         "BUILDING LEASE AGREEMENT" means the Building Lease Agreement dated as
of July 1, 1995 between Distribution Land Corp. and Too, Inc., as amended by the
Amendment to the Building Lease Agreement dated as of the date hereof.

         "BUSINESS DAY" means a day other than a Saturday, Sunday or other day
on which commercial banks in New York, New York or Columbus, Ohio are authorized
or required by law to close.


                                       1
<PAGE>   6

         "CHANGE OF CONTROL" means (i) the direct or indirect acquisition (by
merger, consolidation, business combination or otherwise) by any Person or group
or Persons of beneficial ownership (as defined in Rule 13d-1 and Rule 13d-5
under the Securities Exchange Act of 1934) of 35% or more of the Total Voting
Power of Too, Inc., (ii) any merger, consolidation or other business combination
of Too, Inc. or a Subsidiary of Too, Inc. with any Person after giving effect to
which (x) the shareholders of Too, Inc. immediately prior to such transaction do
not own at least 65% of the Total Voting Power of the ultimate parent entity of
the parties to such transaction or (y) individuals who were directors of Too,
Inc. immediately prior to such transaction (or their designees) do not
constitute a majority of the board of directors of such ultimate parent entity
and (iii) the direct or indirect acquisition by any Person or group of Persons
of all or substantially all of the assets of Too, Inc.

         "COMMON STOCK" means the Common Stock, par value $.01 per share, of
Too, Inc.

         "DISTRIBUTION AGREEMENT" means the Distribution Agreement dated as of
the date hereof between The Limited and Too, Inc.

         "DISTRIBUTION DATE" has the meaning assigned thereto in the
Distribution Agreement.

         "LIMITED ENTITIES" means The Limited and its Subsidiaries, and "LIMITED
ENTITY" shall mean any of the Limited Entities.

         "PERSON" means any individual, partnership, limited liability company,
joint venture, corporation, trust, unincorporated organization, government
(including any department or agency thereof) or other entity.

         "SCHEDULES" means Schedules I, II, III, IV, V, VI and VII hereto.

         "SERVICES" means the various services described in the Schedules.

         "SPIN-OFF" has the meaning assigned thereto in the Distribution
Agreement.

         "STORE LEASES AGREEMENT" means the Store Leases Agreement dated as of
the date hereof among The Limited Stores, Inc., Victoria's Secret Stores, Inc.,
Lerner New York, Inc., Express, LLC, The Limited and Too, Inc.

         "SUBSIDIARY" means, as to any Person, any corporation, association,
partnership, joint venture or other business entity of which more than 50% of
the voting capital stock or other voting ownership interests is owned or
controlled


                                       2
<PAGE>   7


directly or indirectly by such Person or by one or more of the Subsidiaries of
such Person or by a combination thereof.

         "TOO, INC. ENTITIES" means Too, Inc. and its Subsidiaries, and "TOO,
INC. ENTITY" shall mean any of the Too, Inc. Entities.

         "TOTAL VOTING POWER" with respect to any Person means the total
combined voting power of all securities of such Person entitled to vote
generally in the election of directors of such Person.

          (b) Each of the following terms is defined in the Section set forth
opposite such term:
- --------
         TERM                                                SECTION
         Actions                                                   4.04
         Applicable Insurance                                      6.03
         Benefits Services                                         3.04
         Confidential Information                                  6.01
         Cost-per-Square Foot Billing                              3.05
         Customary Billing                                         3.01
         Employee Welfare Plans                                    4.02
         Financial Support Arrangements                         6.02(a)
         force majeure                                             7.06
         Limited Indemnified Person                                4.03
         Non-Compliance Notice                                     4.08
         Pass-Through Billing                                      3.03
         Payment Date                                              3.06
         Prior Agreements                                          7.01
         Service Costs                                             3.01
         The Limited                                           Preamble
         The Limited Plans                                         3.04
         Too, Inc.                                             Preamble
         Too, Inc. Indemnified Person                              4.05
         Year 2000 Ready                                           4.06


         SECTION 1.2. Internal References. Unless the context indicates
otherwise, references to Articles, Sections and paragraphs shall refer to the
corresponding articles, sections and paragraphs in this Agreement and references
to the parties shall mean the parties to this Agreement.


                                       3
<PAGE>   8


                                    ARTICLE 2

                          PURCHASE AND SALE OF SERVICES

         SECTION 2.1. Purchase and Sale of Services. (a) On the terms and
subject to the conditions of this Agreement and in consideration of the Service
Costs described below, The Limited agrees to provide to Too, Inc., or procure
the provision to Too, Inc. of, and Too, Inc. agrees to purchase from The
Limited, the Services. Unless otherwise specifically agreed by The Limited and
Too, Inc., the Services to be provided or procured by The Limited hereunder
shall be substantially similar in scope, quality, and nature to those
customarily provided to, or procured on behalf of, the Too, Inc. Entities prior
to the Distribution Date.

          (b) It is understood that (i) Services to be provided to Too, Inc.
under this Agreement shall, at Too, Inc.'s request, be provided to Subsidiaries
of Too, Inc. and (ii) The Limited may satisfy its obligation to provide or
procure Services hereunder by causing one or more of its Subsidiaries to provide
or procure such Services. With respect to Services provided to, or procured on
behalf of, any Subsidiary of Too, Inc., Too, Inc. agrees to pay on behalf of
such Subsidiary all amounts payable by or in respect of such Services pursuant
to this Agreement;

         SECTION 2.2. Additional Services. In addition to the Services to be
provided or procured by The Limited in accordance with Section 2.01, if
requested by Too, Inc., and to the extent that The Limited and Too, Inc. may
mutually agree, The Limited shall provide additional services (including
services not provided by The Limited to the Too, Inc. Entities prior to the
Distribution Date) to Too, Inc. The scope of any such services, as well as the
term, costs, and other terms and conditions applicable to such services, shall
be as mutually agreed by The Limited and Too, Inc.



                                    ARTICLE 3

                          SERVICE COSTS; OTHER CHARGES

         SECTION 3.1. Service Costs Generally. The Schedules hereto indicate,
with respect to the Services listed therein, whether the costs to be charged to
Too, Inc. for such Service are to be determined by (i) the customary billing
method described in Section 3.02 ("CUSTOMARY BILLING"), (ii) the pass-through
billing method described in Section 3.03 ("PASS-THROUGH Billing"), or (iii) the
cost-per-square-foot billing method described in Section 3.05 ("COST-PER-SQUARE
FOOT BILLING"). The Customary Billing, Pass-Through Billing and Cost-per-Square
Foot Billing methods applicable to Services provided to Too, Inc. are
collectively


                                       4
<PAGE>   9


referred to herein as the "SERVICE COSTS". Too, Inc. agrees to pay to The
Limited in the manner set forth in Section 3.06 the Service Costs applicable to
each of the Services provided or procured by The Limited.

         SECTION 3.2. Customary Billing. The costs of Services as to which the
Customary Billing method applies shall be equal to (i) the costs charged to Too,
Inc. by The Limited for such Services immediately prior to the Distribution Date
(it being understood that from and after the Distribution Date such costs may be
increased by The Limited in a manner consistent with the manner in which such
costs were increased from time to time prior to the Distribution Date) plus (ii)
5 percent. Notwithstanding the foregoing, any third-party expenses as well as
out-of-pocket expenses incurred by The Limited in connection with the provision
of any Services as to which the Customary Billing method applies shall be passed
through to Too, Inc. without the 5 percent mark-up.

         SECTION 3.3. Pass-Through Billing. The costs of Services as to which
the Pass-Through Billing method applies shall be equal to the aggregate amount
of third-party, out-of-pocket costs and expenses incurred by any Limited Entity
on behalf of any Too, Inc. Entity (which costs shall include but not be limited
to the costs incurred in connection with obtaining the consent of any party to a
contract or agreement to which any Limited Entity is a party where such consent
is related to and reasonably required for the provision of any Service). If a
Limited Entity incurs any such costs or expenses on behalf of any Too, Inc.
Entity as well as businesses operated by The Limited, The Limited shall allocate
any such costs or expenses in good faith between the various businesses on
behalf of which such costs or expenses were incurred as The Limited shall
determine in the exercise of The Limited's reasonable judgment. The Limited
shall apply usual and accepted accounting conventions in making such
allocations, and The Limited or its agents shall keep and maintain such books
and records as may be reasonably necessary to make such allocations. The Limited
shall make copies of such books and records available to Too, Inc. upon request
and with reasonable notice.

         SECTION 3.4. Certain Benefits Matters. (a) Prior to the Distribution
Date, certain associates of Too, Inc. participated in certain benefit plans
sponsored by The Limited ("THE LIMITED PLANS").

          (b) The costs payable by Too, Inc. for Services relating to employee
plans and benefit arrangements ("BENEFITS SERVICES") shall be determined and, to
the extent specified in Schedule I, billed as set forth on Schedule I. It is the
express intent of the parties that Service Costs relating to the administration
of Too, Inc. employee plans and the performance of related Services shall not
exceed reasonable compensation for such Services as defined in 29 CFR
Section 2550.408c-2.


                                       5
<PAGE>   10


          (c) The Limited and Too, Inc. agree to cooperate fully with each other
in the administration and coordination of regulatory and administrative
requirements associated with The Limited Plans.

         SECTION 3.5. Cost-per-Square-Foot Billing. The costs of Services as to
which the Cost-per-Square-Foot Billing method applies shall be equal to (a) with
respect to stores the construction of which has commenced prior to or on
December 31, 1999, the total number of square feet under development for the
benefit of Too, Inc. times $5.51 per square foot; and (b) with respect to stores
the construction of which has not commenced but all design work has been
completed, the total number of square feet under development for the benefit of
Too, Inc. times $2.76 per square foot.

         SECTION 3.6. Invoicing and Settlement of Costs. (a) The Limited shall
invoice or notify the Chief Executive Officer or Chief Financial Officer of Too,
Inc. on a monthly basis (not later than the tenth day of each month), in a
manner substantially consistent with the billing practices used in connection
with services provided to the Too, Inc. Entities prior to the Distribution Date
(except as otherwise agreed), of the Service Costs. In connection with the
invoicing described in this Section 3.06(a), The Limited shall provide to Too,
Inc. the same billing data and level of detail as it customarily provided to the
Too, Inc. Entities prior to the Distribution Date and such other data as may be
reasonably requested by Too, Inc.

          (b) Too, Inc. agrees to pay on or before 30 days after the date on
which The Limited invoices or notifies Too, Inc. of the Service Costs (or the
next Business Day, if such day is not a Business Day) (each, a "PAYMENT DATE")
by wire transfer of immediately available funds payable to the order of The
Limited all amounts invoiced by The Limited pursuant to Section 3.06(a) during
the preceding calendar month. If Too, Inc. fails to pay any monthly payment
within 30 days of the relevant Payment Date, Too, Inc. shall be obligated to
pay, in addition to the amount due on such Payment Date, interest on such amount
at the prime, or best, rate (as quoted from time to time in the Wall Street
Journal) compounded monthly from the relevant Payment Date through the date of
payment.



                                    ARTICLE 4

                                  THE SERVICES

         SECTION 4.1. General Standard of Service. Except as otherwise agreed
with Too, Inc. or described in this Agreement, and provided that The Limited is


                                       6
<PAGE>   11


not restricted by contract with third parties or by applicable law, The Limited
agrees that the nature, quality, and standard of care applicable to the delivery
of the Services hereunder shall be substantially the same as that of the
Services which The Limited provides from time to time throughout its businesses.
The Limited shall use its reasonable efforts to ensure that the nature and
quality of Services provided to Too, Inc. associates either by The Limited
directly or through administrators under contract shall be undifferentiated as
compared with the same services provided to or on behalf of The Limited
associates under The Limited Plans. Subject to The Limited's express obligations
under this Agreement, the management of and control over the provision of the
Services shall reside solely with The Limited. Without limiting the generality
of the foregoing, all labor matters relating to associates of The Limited and
its Subsidiaries (including, without limitation, associates involved in the
provision of Services to Too, Inc.) shall be within the exclusive control of The
Limited, and no Too, Inc. Entity shall take any action affecting such matters.

         SECTION 4.2. Delegation. Subject to Section 4.01 above, Too, Inc.
hereby delegates to The Limited final, binding, and exclusive authority,
responsibility, and discretion to interpret and construe the provisions of
employee welfare benefit plans in which Too, Inc. has elected to participate and
which are administered by The Limited under this Agreement (collectively,
"EMPLOYEE WELFARE PLANS"). The Limited may further delegate such authority to
plan administrators to:

                  (i) provide administrative and other services;

                 (ii) reach factually supported conclusions consistent with the
         terms of the Employee Welfare Plans;

                (iii) make a full and fair review of each claim denial and
         decision related to the provision of benefits provided or arranged for
         under the Employee Welfare Plans, pursuant to the requirements of
         ERISA, if within 60 days after receipt of the notice of denial, a
         claimant requests in writing a review for reconsideration of such
         decisions. The plan administrator shall notify the claimant in writing
         of its decision on review. Such notice shall satisfy all ERISA
         requirements relating thereto; and

                 (iv) notify the claimant in writing of its decision on review.

         SECTION 4.3. Limitation of Liability (a) Too, Inc. agrees that none of
the Limited Entities and their respective directors, officers, agents, and
employees (each, a "LIMITED INDEMNIFIED PERSON") shall have any liability,
whether direct or indirect, in contract or tort or otherwise, to any Too, Inc.
Entity or any other Person for or in connection with the Services rendered or to
be rendered by any


                                       7
<PAGE>   12

Limited Indemnified Person pursuant to this Agreement, the transactions
contemplated hereby or any Limited Indemnified Person's actions or inactions in
connection with any such Services or transactions, except for damages which have
resulted from such Limited Indemnified Person's gross negligence or willful
misconduct in connection with any such Services, actions or inactions.

          (b) Notwithstanding the provisions of Section 4.03(a), none of the
Limited Entities shall be liable for any special, indirect, incidental, or
consequential damages of any kind whatsoever (including, without limitation,
attorneys' fees) in any way due to, resulting from or arising in connection with
any of the Services or the performance of or failure to perform The Limited's
obligations under this Agreement. This disclaimer applies without limitation (i)
to claims arising from the provision of the Services or any failure or delay in
connection therewith; (ii) to any claims by any person relating to Too, Inc.'s
failure to render its information technology systems fully Year 2000 Ready (as
defined in Section 4.06 of this Agreement); (iii) to claims for lost profits;
(iv) regardless of the form of action, whether in contract, tort (including
negligence), strict liability, or otherwise; and (v) regardless of whether such
damages are foreseeable or whether The Limited has been advised of the
possibility of such damages.

          (c) None of the Limited Entities shall have any liability to any Too,
Inc. Entity or any other Person for failure to perform The Limited's obligations
under this Agreement or otherwise, where (i) such failure to perform is not
caused by the gross negligence or wilful misconduct of the Limited Entity
providing such Services and (ii) such failure to perform similarly affects the
Limited Entities receiving such Services and does not have a disproportionately
adverse effect on the Too, Inc. Entities, taken as a whole.

          (d) In addition to the foregoing, Too, Inc. agrees that it shall, in
all circumstances, use commercially reasonable efforts to mitigate and otherwise
minimize its damages and those of the other Too, Inc. Entities, whether direct
or indirect, due to, resulting from or arising in connection with any failure by
The Limited to comply fully with its obligations under this Agreement.

          (e) Notwithstanding the foregoing provisions of this Section 4.03, in
the event of a substantial and continuing failure on the part of The Limited to
provide or procure any material Services, where such failure is reasonably
expected to have a material adverse effect on Too, Inc. and its Subsidiaries,
considered as a whole, Too, Inc. shall be entitled to seek specific performance
to cause The Limited to provide or procure such Services.

         SECTION 4.4. Indemnification of The Limited by Too, Inc. Too, Inc.
agrees to indemnify and hold harmless each Limited Indemnified Person from and


                                       8
<PAGE>   13


against any damages, and to reimburse each Limited Indemnified Person for all
reasonable expenses as they are incurred in investigating, preparing, pursuing,
or defending any claim, action, proceeding, or investigation, whether or not in
connection with pending or threatened litigation and whether or not any Limited
Indemnified Person is a party (collectively, "ACTIONS"), arising out of or in
connection with Services rendered or to be rendered by any Limited Indemnified
Person pursuant to this Agreement, the transactions contemplated hereby or any
Limited Indemnified Person's actions or inactions in connection with any such
Services or transactions; provided that Too, Inc. shall not be responsible for
any damages of any Limited Indemnified Person that have resulted from such
Limited Indemnified Person's gross negligence or willful misconduct in
connection with any of the advice, actions, inactions, or Services referred to
above (it being understood and agreed that the provision by any Limited Entity
of any of the Services contemplated by Schedule II hereof without obtaining the
consent of any party to any contract or agreement to which any Limited Entity is
a party as of the date hereof shall not constitute gross negligence or wilful
misconduct by any Limited Entity; provided that the relevant Limited Entity has
used commercially reasonable efforts to obtain the relevant consent).

         SECTION 4.5. Indemnification of Too, Inc. by the Limited. Except as set
forth in Section 4.06, The Limited agrees to indemnify and hold harmless the
Too, Inc. Entities and their respective directors, officers, agents, and
employees (each, a "TOO, INC. INDEMNIFIED PERSON") from and against any damages,
and shall reimburse each Too, Inc. Indemnified Person for all reasonable
expenses as they are incurred in investigating, preparing, or defending any
Action, arising out of the gross negligence or willful misconduct of any Limited
Indemnified Person in connection with the Services rendered or to be rendered
pursuant to this Agreement.

         SECTION 4.6. Year 2000 Exculpation and Indemnification. The Too, Inc.
Entities release and agree to defend, indemnify and hold harmless the Limited
Entities from and against any claim, demand, action, fine, loss or damage caused
by or arising (i) from the Limited Entities' providing any products or services
to Too, Inc. to assist Too, Inc. in making its information technology systems
Year 2000 Ready and (ii) in any respect in connection with the failure of any
information technology system employed by a Too, Inc. Entity to be fully Year
2000 Ready. "YEAR 2000 READY" means that the information technology systems are
able accurately to process (including without limitation calculate, compare and
sequence) date and time data from, into and between the years 1999 and 2000 and
any other years in the 20th and 21st centuries.

         SECTION 4.7. Further Indemnification. To the extent that any other
Person has agreed to indemnify any Limited Indemnified Person or to hold a
Limited Indemnified Person harmless and such Person provides services to The


                                       9
<PAGE>   14


Limited or any affiliate of The Limited relating directly or indirectly to any
employee plan or benefit arrangement for which Benefit Services are provided
under this Agreement, The Limited shall exercise reasonable efforts (a) to make
such agreement applicable to any Too, Inc. Indemnified Person so that each Too,
Inc. Indemnified Person is held harmless or indemnified to the same extent as
any Limited Indemnified Person or (b) otherwise make available to each Too, Inc.
Indemnified Person the benefits of such agreement.

         SECTION 4.8. Notice of Certain Matters. If Too, Inc. at any time
believes that The Limited is not in full compliance with its obligations under
Section 4.01 of this Agreement, Too, Inc. shall so notify The Limited in writing
promptly (but not later than 30 days) after becoming aware of such possible
non-compliance by The Limited. Such notice (a "NON-COMPLIANCE NOTICE") shall set
forth in reasonable detail the basis for Too, Inc.'s belief as well as Too,
Inc.'s view as to the steps to be taken by The Limited to address the possible
non-compliance. For the 30 days after receipt of such a notice, appropriate
representatives of The Limited and Too, Inc. shall work in good faith to develop
a plan to resolve the matters referred to in the Non-Compliance Notice. In the
event such matters are not resolved through such discussions, Too, Inc. may
elect to terminate The Limited's obligation to provide or procure, and its
obligation to purchase, the Service or Services referred to in its
Non-Compliance Notice in accordance with Section 5.02. In the event such matters
are resolved through such discussions and Too, Inc. does not elect to terminate
such Service or Services within 60 days of the end of the 30-day period referred
to in the third sentence of this Section 4.08, Too, Inc. shall not be entitled
to deliver another Non-Compliance Notice or pursue other remedies with respect
to same or any substantially similar matter so long as The Limited complies in
all material respects with the terms of such resolution. In no event shall any
termination of this Agreement pursuant to this Section 4.08 limit or affect Too,
Inc.'s right to seek remedies in accordance with Section 7.11 in respect of any
breach by The Limited of any of its obligations under this Agreement prior to
such termination.



                                    ARTICLE 5

                              TERM AND TERMINATION

         SECTION 5.1. Term. Except as otherwise provided in this Article 5, in
Section 7.06 or as otherwise agreed in writing by the parties, (a) this
Agreement shall have a term of one year from the Distribution Date and (b) The
Limited's obligation to provide or procure, and Too, Inc.'s obligation to
purchase, a Service shall cease as of the applicable date set forth in the
applicable Schedules or such earlier date determined in accordance with Section
5.02.


                                       10
<PAGE>   15

         SECTION 5.2. Termination. (a) Except as otherwise provided in any
Schedule hereto, Too, Inc. may (i) from time to time terminate this Agreement
with respect to one or more of the Services, in whole or in part, upon giving at
least 30 days' prior notice to The Limited or (ii) terminate this Agreement at
any time upon 30 days' written notice.

          (b) The Limited may terminate any Service at any time if Too, Inc.
shall have failed to perform any of its material obligations under this
Agreement relating to any such Service, The Limited has notified Too, Inc. in
writing of such failure and such failure shall have continued for a period of 30
days after receipt of Too, Inc. of written notice of such failure.

          (c) Too, Inc. may terminate any Service at any time if The Limited
shall have failed to perform any of its material obligations under this
Agreement relating to any such Service, Too, Inc. has notified The Limited in
writing of such failure, and such failure shall have continued for a period of
30 days after receipt by The Limited of written notice of such failure.

         SECTION 5.3. Effect of Termination. (a) Other than as required by law,
upon termination of any Service pursuant to Section 5.02, or upon termination of
this Agreement in accordance with its terms, The Limited shall have no further
obligation to provide the terminated Service (or any Service, in the case of
termination of this Agreement) and Too, Inc. shall have no obligation to pay any
fees relating to such Services or make any other payments hereunder; provided
that notwithstanding such termination, (i) Too, Inc. shall remain liable to The
Limited for fees owed and payable in respect of Services provided prior to the
effective date of the termination; (ii) The Limited shall continue to charge
Too, Inc. for administrative and program costs relating to benefits paid after
but incurred prior to the termination of any Service and other services required
to be provided after the termination of such Service and Too, Inc. shall be
obligated to pay such expenses in accordance with the terms of this Agreement;
and (iii) the provisions of Articles 4, 5, 6 and 7 shall survive any such
termination indefinitely. All program and administrative costs attributable to
associates of any of the Too, Inc. Entities for The Limited Plans that relate to
any period after the effective date of any such termination shall be for the
account of Too, Inc.

          (b) Following termination of this Agreement with respect to any
Service, The Limited and Too, Inc. agree to cooperate in providing for an
orderly transition of such Service to Too, Inc. or to a successor service
provider. Without limiting the foregoing, The Limited agrees to (i) provide,
within 30 days of the termination, copies in a usable format designated by The
Limited, of all records relating directly or indirectly to benefit
determinations of Too, Inc. associates, including but not limited to
compensation and service records, correspondence, plan interpretive policies,
plan procedures, administration guidelines, minutes, or


                                       11
<PAGE>   16


any data or records required to be maintained by law and (ii) work with Too,
Inc. in developing a transition schedule.



                                    ARTICLE 6

                              ADDITIONAL AGREEMENTS

         SECTION 6.1. Confidential Information. (a) Too, Inc. and The Limited
hereby covenant and agree to hold in trust and maintain confidential all
Confidential Information relating to the other party or any of such other
party's Subsidiaries. Without limiting the generality of the foregoing,
Confidential Information relating to a party or any of its Subsidiaries shall be
disclosed only to those associates of the other party who need to know such
information in connection with their ordinary course employment activities and
in no event shall any such Confidential Information be disclosed to any other
Person. "CONFIDENTIAL INFORMATION" shall mean all information, materials and
processes relating to a party or any Subsidiary of such party obtained by the
other party or any Subsidiary of such other party at any time (whether prior to
or after the date hereof and whether in connection with this Agreement or
otherwise) in any format whatsoever (whether orally, visually, in writing,
electronically or in any other form) and shall include, but not be limited to,
economic and business information or data, business plans, computer software and
information relating to associates, vendors, customers, products, fashion,
design, stores, financial performance and projections, processes, strategies,
systems and real estate, but shall not include (i) information which becomes
generally available other than by release in violation of the provisions of this
Section 6.01, (ii) information which becomes available on a non-confidential
basis to a party from a source other than the other party to this Agreement,
provided the party in question reasonably believes that such source is not or
was not bound to hold such information confidential and (iii) information
acquired or developed independently by a party without violating this Section
6.01 or any other confidentiality agreement with the other party.
Notwithstanding any provision of this Section 6.01 to the contrary, a party may
disclose such portion of the Confidential Information relating to the other
party to the extent, but only to the extent, the disclosing party reasonably
believes that such disclosure is required under law or the rules of a securities
exchange; provided that the disclosing party first notifies the other party
hereto of such requirement and allows such party a reasonable opportunity to
seek a protective order or other appropriate remedy to prevent such disclosure.
The parties acknowledge that money damages would not be a sufficient remedy for
any breach of the provisions of this Section 6.01 and that the non-breaching
party shall be entitled to equitable relief in a court of law in the event of,
or to prevent, a breach or threatened breach of this Section 6.01.


                                       12
<PAGE>   17

          (b) Notwithstanding the provisions of Section 6.01(a), upon a Change
of Control, Too, Inc. shall (i) promptly (but in no event later than 30 days
after the occurrence of such Change of Control) return to The Limited or destroy
all Confidential Information in its possession (or that of any of its
Subsidiaries) relating to The Limited or any of its Subsidiaries, (ii) no longer
be permitted to use such Confidential Information in its business or operations
(or the business or operations of any of its Subsidiaries) and (iii) promptly
(but in no event later than 30 days after the occurrence of such Change of
Control) deliver a written certificate to The Limited executed by Too, Inc.'s
Chief Executive Officer expressly acknowledging the obligations set forth in
clauses (i) and (ii) of this sentence and certifying that Too, Inc. has and
shall continue to adhere to such requirements.

         SECTION 6.2. Financial Support Arrangements. (a) Too, Inc. agrees to
cooperate reasonably with any efforts undertaken by The Limited or any of its
Subsidiaries intended to release The Limited and its Subsidiaries from their
obligations under any guarantees (including, without limitation, guarantees of
lease obligations), letters of credit, surety bonds and other financial support
arrangements (collectively, the "FINANCIAL SUPPORT ARRANGEMENTS") (other than
Guaranteed Leases, as defined in the Store Leases Agreement) maintained as of
the date hereof by The Limited or any of its Subsidiaries in connection with the
business or operations of Too, Inc. or any of its Subsidiaries.

          (b) If, after the date hereof, (i) any amounts are drawn on or paid
under any Financial Support Arrangement by The Limited or any of its
Subsidiaries or (ii) The Limited or any of its Subsidiaries pays any fees, costs
or expenses relating to any Financial Support Arrangement, then, except as
otherwise specifically provided in the Stores Leases Agreement or the Building
Lease Agreement, Too, Inc. shall reimburse The Limited for such amounts promptly
after receipt from The Limited of notice thereof accompanied by written evidence
of the underlying payment obligation.

          (c) Too, Inc. shall not, and shall not permit any of its Subsidiaries
to, take any action (including, without limitation, entering into any agreement
that could result in a Change of Control) that could materially and adversely
affect the ability of Too, Inc. to satisfy its obligations under any material
contract, agreement or arrangement in respect of which a Financial Support
Arrangement is in place unless, prior to the taking of such action, appropriate
provision is made such that, in the reasonable judgment of The Limited, The
Limited's exposure under any Financial Support Arrangement is not materially
increased as a result of the taking of any such action.

         SECTION 6.3. Insurance Matters. (a) From and after the date of this
Agreement, The Limited shall not, and shall cause each of its Subsidiaries not
to,


                                       13
<PAGE>   18


take or fail to take any action if such action or inaction, as the case may be,
would adversely affect the applicability of any insurance in effect on the date
of this Agreement that covers all or any part of the assets, liabilities,
business or employees of any Too, Inc. Entity with respect to events occurring
prior to the Distribution Date ("APPLICABLE INSURANCE"), it being understood
that in no event shall any Limited Entity be obligated to pay premiums with
respect to periods after the Distribution Date in respect of Applicable
Insurance.

          (b) The Limited agrees that, from and after the Distribution Date, all
Applicable Insurance directly or indirectly applicable to any assets,
liabilities, business or employees of any Too, Inc. entity shall be for the
benefit of the Too, Inc. Entity, it being understood that such Applicable
Insurance shall also be for the benefit of the Limited Entities to the extent
directly or indirectly applicable to any assets, liabilities, business or
employees of the Limited Entities. Without limiting the generality of the
foregoing, from and for one year after the Distribution Date and upon Too,
Inc.'s reasonable request, The Limited shall use its reasonable efforts to
modify, amend or assign all Applicable Insurance policies and arrangements so
that Too, Inc. is the direct beneficiary of such Applicable Insurance with all
rights to enforce, obtain the benefit of and take all other action in respect of
such Applicable Insurance; provided that, if the modifications, amendments or
assignments contemplated by this Section 6.03(b) are not permissible, The
Limited shall, and shall cause each of its Subsidiaries to, use its reasonable
efforts to enter into such other arrangements as Too, Inc. may reasonably
request to ensure that Too, Inc. and the Subsidiaries of Too, Inc. are entitled
to the benefit (to the fullest extent set forth in the relevant policies and
arrangements) of any Applicable Insurance.



                                    ARTICLE 7

                                  MISCELLANEOUS

         SECTION 7.1. Prior Agreements. In the event there is any conflict
between the provisions of this Agreement, on the one hand, and provisions of
prior services agreements among any Limited Entity and any Too, Inc. Entity (the
"PRIOR AGREEMENTS"), on the other hand, the provisions of this Agreement shall
govern and such provisions in the Prior Agreements are deemed to be amended so
as to conform with this Agreement.

         SECTION 7.2. Other Agreements. In the event there is any inconsistency
between the provisions of this Agreement, on the one hand, and the provisions of
the Distribution Agreement, the Store Leases Agreement or the Building Lease
Agreement, on the other hand, the provisions of the Distribution Agreement, the


                                       14
<PAGE>   19


Store Leases Agreement or the Building Lease Agreement, as the case may be,
shall govern.

         SECTION 7.3. Future Litigation and Other Proceedings. In the event that
Too, Inc. (or any of its Subsidiaries or any of its or their officers or
directors) or The Limited (or any of its Subsidiaries or any of its or their
officers or directors) at any time after the date hereof initiates or becomes
subject to any litigation or other proceedings before any governmental authority
or arbitration panel with respect to which the parties have no prior agreements
(as to indemnification or otherwise), the party (and its Subsidiaries and its
and their officers and directors) that has not initiated and is not subject to
such litigation or other proceedings shall comply, at the other party's expense,
with any reasonable requests by the other party for assistance in connection
with such litigation or other proceedings (including by way of provision of
information and making available of employees as witnesses). In the event that
Too, Inc. (or any of its Subsidiaries or any of its or their officers or
directors) and The Limited (or any of its Subsidiaries or any of its or their
officers or directors) at any time after the date hereof initiate or become
subject to any litigation or other proceedings before any governmental authority
or arbitration panel with respect to which the parties have no prior agreements
(as to indemnification or otherwise), each party (and its officers and
directors) shall, at their own expense, coordinate their strategies and actions
with respect to such litigation or other proceedings to the extent such
coordination would not be detrimental to their respective interests and shall
comply, at the expense of the requesting party, with any reasonable requests of
the other party for assistance in connection therewith (including by way of
provision of information and making available of employees as witnesses).

         SECTION 7.4. No Agency. Nothing in this Agreement shall constitute or
be deemed to constitute a partnership or joint venture between the parties
hereto or, except to the extent provided in Section 4.02, constitute or be
deemed to constitute any party the agent or employee of the other party for any
purpose whatsoever and neither party shall have authority or power to bind the
other or to contract in the name of, or create a liability against, the other in
any way or for any purpose.

         SECTION 7.5. Subcontractors. The Limited may hire or engage one or more
subcontractors to perform all or any of its obligations under this Agreement;
provided that, subject to Section 4.03, The Limited shall in all cases remain
primarily responsible for all obligations undertaken by it in this Agreement
with respect to the scope, quality and nature of the Services provided to Too,
Inc.

         SECTION 7.6. Force Majeure. (a For purposes of this Section, "FORCE
MAJEURE" means an event beyond the control of either party, which by its nature
could not have been foreseen by such party, or, if it could have been foreseen,
was


                                       15
<PAGE>   20

unavoidable, and includes without limitation, acts of God, storms, floods,
riots, fires, sabotage, civil commotion or civil unrest, interference by civil
or military authorities, acts of war (declared or undeclared) and failure of
energy sources.

          (b Without limiting the generality of Section 4.03(a), neither party
shall be under any liability for failure to fulfill any obligation under this
Agreement, so long as and to the extent to which the fulfillment of such
obligation is prevented, frustrated, hindered, or delayed as a consequence of
circumstances of force majeure; provided that such party shall have exercised
all due diligence to minimize to the greatest extent possible the effect of
force majeure on its obligations hereunder.

          (c Promptly on becoming aware of force majeure causing a delay in
performance or preventing performance of any obligations imposed by this
Agreement (and termination of such delay), the party affected shall give written
notice to the other party giving details of the same, including particulars of
the actual and, if applicable, estimated continuing effects of such force
majeure on the obligations of the party whose performance is prevented or
delayed. If such notice shall have been duly given, and actual delay resulting
from such force majeure shall be deemed not to be a breach of this Agreement,
and the period for performance of the obligation to which it relates shall be
extended accordingly; provided that if force majeure results in the performance
of a party being delayed by more than 60 days, the other party shall have the
right to terminate this Agreement with respect to any Service affected by such
delay forthwith by written notice.

         SECTION 7.7. Entire Agreement. This Agreement (including the Schedules
constituting a part of this Agreement) and any other writing signed by the
parties that specifically references this Agreement constitute the entire
agreement among the parties with respect to the subject matter hereof and
supersede all prior agreements, understandings and negotiations, both written
and oral, between the parties with respect to the subject matter hereof. This
Agreement is not intended to confer upon any Person other than the parties
hereto any rights or remedies hereunder.

         SECTION 7.8. Information. Subject to applicable law and privileges,
each party hereto covenants and agrees to provide the other party with all
information regarding itself and transactions under this Agreement that the
other party reasonably believes are required to comply with all applicable
federal, state, county and local laws, ordinances, regulations and codes,
including, but not limited to, securities laws and regulations.


                                       16
<PAGE>   21

         SECTION 7.9. Notices. Any notice, instruction, direction or demand
under the terms of this Agreement required to be in writing shall be duly given
upon delivery, if delivered by hand, facsimile transmission, or mail, to the
following addresses:

          (a    If to Too, Inc., to:

                  Too, Inc.
                  3885 Morse Road
                  Columbus, OH 43219
                  Attention:   Kent A. Kleeberger
                  Fax: 614-479-3720

          (b    If to The Limited, to:

                  The Limited, Inc.
                  Three Limited Parkway
                  Columbus, OH 43230
                  Attention:   Samuel P. Fried
                  Fax: 614-415-7199

                  with a copy to:

                  Davis Polk & Wardwell
                  450 Lexington Avenue
                  New York, NY 10017
                  Attention: Dennis S. Hersch
                  Fax: 212-450-4800

or to such other addresses or telecopy numbers as may be specified by like
notice to the other parties.

         SECTION 7.10. Governing Law. This Agreement shall be construed in
accordance with and governed by the substantive internal laws of the State of
New York, except that the laws thereof relating to discovery shall not apply in
the event of a proceeding pursuant to Section 7.11 hereof.

         SECTION 7.11. Dispute Resolution. Subject to Sections 4.03(e) and 6.01,
the parties hereto agree that any dispute arising out of or in connection with
this Agreement or the transactions contemplated hereby shall be submitted to
arbitration. The parties shall negotiate in good faith and use all reasonable
efforts to agree upon a resolution of any dispute after receipt of written
notice of such dispute from a party. If the parties cannot agree on an amicable
settlement within 30 days from written submission of the matter by the party to
the other party, the


                                       17
<PAGE>   22

matter shall be submitted to arbitration. Each party shall select one
arbitrator, and the two arbitrators so appointed shall select a third
arbitrator. In the event such arbitrators cannot agree upon a third arbitrator,
a third arbitrator shall be selected in accordance with the rules as then in
effect of the American Arbitration Association. The decision of two of the three
arbitrators so appointed shall be conclusive and binding upon the parties to
this Agreement. Any such arbitration shall be held in Columbus, Ohio under the
rules to be mutually agreed upon by the arbitrators selected by the parties or,
if no such agreement can be reached, under the rules as then in effect of the
American Arbitration Association. Each party to any such arbitration shall pay
its own expenses; provided that the fees, costs and expenses of the third
arbitrator shall be borne equally by the parties.

         SECTION 7.12. WAIVER OF JURY TRIAL. THE PARTIES HERETO HEREBY
IRREVOCABLY WAIVE ANY AND ALL RIGHT TO TRIAL BY JURY IN ANY LEGAL PROCEEDING
ARISING OUT OF OR RELATED TO THIS AGREEMENT OR THE TRANSACTIONS CONTEMPLATED
HEREBY.

         SECTION 7.13. Severability. If any provision of this Agreement shall be
invalid or unenforceable, such invalidity or unenforceability shall not render
the entire Agreement invalid. Rather, the Agreement shall be construed as if not
containing the particular invalid or unenforceable provision, and the rights and
obligations of each party shall be construed and enforced accordingly.

         SECTION 7.14. Amendment. This Agreement may only be amended by a
written agreement executed by both parties hereto.

         SECTION 7.15. Counterparts. This Agreement may be executed in separate
counterparts, each of which shall be deemed an original and all of which, when
taken together, shall constitute one agreement.


                                       18
<PAGE>   23


         IN WITNESS WHEREOF, the parties have caused this Agreement to be signed
by their duly authorized representatives.

                                         TOO, INC,



                                         By: /s/  Kent A. Kleeberger
                                             -----------------------------------
                                                                        Name:
                                                                        Title:

                                         THE LIMITED, INC.



                                         By: /s/  V. Ann Hailey
                                             -----------------------------------
                                                                        Name:
                                                                        Title:


                                       19

<PAGE>   1
                                                                    Exhibit 10.5





                            TAX SEPARATION AGREEMENT

                                     BETWEEN

                               THE LIMITED, INC.,
                               ON BEHALF OF ITSELF
                                 AND THE MEMBERS
                              OF THE LIMITED GROUP

                                       AND

                                   TOO, INC.,
                               ON BEHALF OF ITSELF
                                 AND THE MEMBERS
                                OF THE TOO GROUP


<PAGE>   2


                            TAX SEPARATION AGREEMENT


         This Agreement is entered into as of the 23rd day of August, 1999
between The Limited, Inc. ("THE LIMITED"), a Delaware corporation, on behalf of
itself and the members of The Limited Group, and Too, Inc. ("TOO, INC."), a
Delaware corporation, on behalf of itself and the members of the Too, Inc.
Group.

                              W I T N E S S E T H:

         WHEREAS, pursuant to the tax laws of various jurisdictions, certain
members of the Too, Inc. Group, as defined below, presently file certain tax
returns on an affiliated, consolidated, combined, unitary, fiscal unit or other
group basis (including as permitted by Section 1501 of the Internal Revenue Code
of 1986, as amended (the "CODE")) with certain members of The Limited Group, as
defined below (each such group, a "CONSOLIDATED GROUP");

         WHEREAS, The Limited and Too, Inc. intend that The Limited distribute
to its shareholders all of the Too, Inc. common stock held by The Limited (the
"DISTRIBUTION");

         WHEREAS, The Limited and Too, Inc. desire to set forth their agreement
on the rights and obligations of The Limited, Too, Inc. and the members of The
Limited Group and the Too, Inc. Group, respectively, with respect to the
handling and allocation of federal, state and local taxes incurred in taxable
periods beginning prior to the Distribution Date, as defined below, and various
other tax matters;

         NOW, THEREFORE, in consideration of the mutual covenants and agreements
hereinafter set forth, the parties agree as follows:

         1.       DEFINITIONS.

                  (a)      As used in this Agreement:

         "AFTER-TAX AMOUNT" shall mean an additional amount necessary to reflect
the hypothetical tax consequences of the receipt or accrual of any payment that
is treated as income of the recipient of such payment, using the maximum
statutory tax rate (or tax rates, in the case of an item that affects more than
one tax) applicable to the recipient of such payment for the relevant year. The
After-Tax Amount shall reflect, for example, the effect of the deductions
available for interest paid or accrued and for taxes such as state and local
income taxes.

         "CODE" shall mean the Internal Revenue Code of 1986, as amended.

<PAGE>   3


         "COMBINED STATE TAX" shall mean, with respect to each state or local
taxing jurisdiction, any income, franchise or similar tax (together with any
related interest or penalty) payable to such state or local taxing jurisdiction
in which a member of the Too, Inc. Group files tax returns with a member of The
Limited Group, on a consolidated, combined or unitary basis.

         "DEFERRED TAX BALANCE" shall mean the amount of deferred tax balance
shown on the schedule attached as Exhibit A, and any amendments thereto.

         "DISTRIBUTION DATE" shall mean the date on which the Distribution is
effected.

         "FEDERAL TAX" shall mean any tax imposed under Subtitle A of the Code
and any related interest or penalty imposed under Subtitle F of the Code.

         "FINAL DETERMINATION" shall mean (i) with respect to Federal Taxes, a
"determination" as defined in Section 1313(a) of the Code or execution of an IRS
Form 870AD and, with respect to taxes other than Federal Taxes, any final
determination of liability in respect of a tax that, under applicable law, is
not subject to further appeal, review or modification through proceedings or
otherwise, (ii) any final disposition of a tax issue by reason of the expiration
of a statute of limitations or (iii) the payment of tax by The Limited with
respect to any item disallowed or adjusted by any taxing authority where The
Limited determines in good faith that no action should be taken to recoup such
payment.

         "FY 1998" shall mean the tax year of The Limited ending on January 30,
1999.

         "FY 1999" shall mean the tax year of The Limited ending on January 29,
2000.

         "IRS" shall mean the Internal Revenue Service.

         "NET BOOK INCOME" shall mean the amount described as "Income before
Income Taxes" (or comparable item if not titled as such) on the Consolidated
Statement of Income for Too, Inc.

         "POST-DISTRIBUTION TAX PERIOD" means (i) any tax period beginning after
the Distribution Date and (ii) with respect to a tax period that begins on or
before and ends after the Distribution Date, the portion of the tax period that
commences on the day immediately after the Distribution Date.

         "POST-DISTRIBUTION FY 1999" means the Post-Distribution Tax Period
ending on or before January 29, 2000.

<PAGE>   4


         "PRE-DISTRIBUTION FY 1999" means (i) a Pre-Distribution Tax Period
commencing on or after January 30, 1999, and (ii) with respect to a
Pre-Distribution Tax Period that begins before and ends after the Distribution
Date, the portion of the tax period ending on and including the Distribution
Date.

         "PRE-DISTRIBUTION TAX PERIOD" means (i) any tax period ending before or
on the Distribution Date and (ii) with respect to a period that begins before
and ends after the Distribution Date, the portion of the tax period ending on
and including the Distribution Date.

         "PRIME" shall mean, the rate announced from time to time as "prime" by
BankOne, Columbus, Ohio, as its prime rate with respect to the applicable
currency.

         "RETURN" shall mean any tax return, statement, report or form
(including estimated tax returns and reports, extension requests and forms, and
information returns and reports) required to be filed with any taxing authority.

         "SEPARATE STATE TAX" shall mean, with respect to each state or local
taxing jurisdiction, any income, franchise or similar tax (together with any
related interest or penalty) payable to such state or local taxing jurisdiction
in which a member of the Too, Inc. Group files a separate state or local tax
return.

         "TAX ASSET" shall mean any net operating loss, net capital loss,
investment tax credit, foreign tax credit, charitable deduction or any other
loss, credit or tax attribute that could be carried forward or back to reduce
taxes (including without limitation deductions and credits related to
alternative minimum taxes).

         "TAX PACKAGES" shall mean one or more packages of information that are
(i) reasonably necessary for the purpose of preparing tax Returns of The Limited
Consolidated Group with respect to any tax period in which the information is
relevant, and (ii) completed in all material respects in accordance with the
standards that The Limited has established for its subsidiaries.

         "TAX PROCEEDING" shall mean any tax audit, dispute or proceeding
(whether administrative or judicial).

         "THE LIMITED CONSOLIDATED GROUP" shall mean The Limited and each direct
and indirect corporate subsidiary, including a member of the Too, Inc. Group,
that is eligible to join with The Limited in the filing of (i) for Federal Tax
purposes, a consolidated federal income tax return, and (ii) for Combined State
Tax purposes, a Combined State Tax Return.

<PAGE>   5

         "THE LIMITED GROUP" shall mean, at any time, The Limited and each of
its direct and indirect corporate subsidiaries other than those subsidiaries
that are members of the Too, Inc. Group.

         "TOO, INC. FEDERAL TAX LIABILITY" shall mean, with respect to any
taxable year, the Too, Inc. Group's Federal Tax liability for such taxable year,
computed as if the Too, Inc. Group were not and never were part of The Limited
Consolidated Group, but rather were a separate affiliated group of corporations
filing a consolidated federal income tax return pursuant to Section 1501 of the
Code; provided, however, that transactions with members of The Limited Group
shall be reflected according to the provisions of the consolidated return
regulations promulgated under the Code governing intercompany transactions, and
that the Distribution will trigger any deferred amounts, excess loss accounts or
similar items. Such computation shall be made (A) without regard to the income,
deductions (including net operating loss and capital loss deductions) and
credits in any year of any member of The Limited Consolidated Group that is not
a member of the Too, Inc. Group, (B) by taking account of any Tax Asset of the
Too, Inc. Group in accordance with Section 3(c)(iii) hereof, (C) including net
operating loss and capital loss carryforwards and carrybacks and minimum tax
credits from earlier years of the Too, Inc. Group, (D) as though the highest
rate of tax specified in subsection (b) of Section 11 of the Code (or any other
similar rates applicable to specific types of income) were the only rates set
forth in that subsection, and with other similar adjustments as described in
Section 1561 of the Code, (E) reflecting the positions, elections and accounting
methods used by The Limited in preparing the consolidated federal income tax
return for The Limited Consolidated Group, (F) by not permitting the Too, Inc.
Group any compensation deductions arising in respect of any exercise of options
on The Limited stock by, or the issuance or vesting of The Limited restricted
stock to, any employee of the Too, Inc. Group prior to the Distribution Date,
and (G) without regard to gain attributable to the recognition by The Limited of
any excess loss account with respect to the stock of Too, Inc. or by Too, Inc.
of any excess loss account with respect to stock of its subsidiaries, in each
case as a result of the Distribution.

         "TOO, INC. GROUP" shall mean, at any time, Too, Inc. and any direct or
indirect corporate subsidiaries of Too, Inc. that would be eligible to join with
Too, Inc., with respect to Federal Taxes, in the filing of a consolidated
federal income tax return and, with respect to Combined State Taxes, in the
filing of a consolidated, combined or unitary income or franchise tax return,
including any predecessors thereto.

         "TOO, INC. STATE TAX LIABILITY" shall mean, with respect to any taxable
year and any jurisdiction, the amount of Separate State Taxes plus the amount of
Combined State Taxes determined in accordance with the principles set forth in
the definition of Too, Inc. Federal Tax Liability; provided, however, that (i)
such

<PAGE>   6


amount shall also include any actual income, franchise or similar state or local
tax liability (a "STATE LIABILITY") owed in a jurisdiction (a "COMBINED
JURISDICTION") in which a member of the Too, Inc. Group files tax returns with a
member of The Limited Group, on a consolidated, combined or unitary basis, to
the extent such liability exceeds the liability that would have been owed had no
member of the Too, Inc. Group been included in such returns, except to the
extent attributable to the recognition by The Limited of any excess loss account
with respect to the stock of Too, Inc. as a result of the Distribution, and (ii)
such amount shall be reduced to the extent that, in any Combined Jurisdiction,
the State Liability of The Limited Consolidated Group is less than the liability
that would have been owed had no member of the Too, Inc. Group been included in
the returns of such Combined Jurisdiction.

         "TOO, INC. TAX LIABILITY" shall mean, with respect to any taxable year,
the sum of Too, Inc. Combined State Tax Liability and Too, Inc. Federal Tax
Liability.

         (b) Any term used in this Agreement that is not defined in this
Agreement shall, to the extent the context requires, have the meaning assigned
to it in the Code or the applicable Treasury regulations thereunder (as
interpreted in administrative pronouncements and judicial decisions) or in
comparable provisions of applicable law.

         2.       ADMINISTRATIVE AND COMPLIANCE MATTERS.

          (a) Sole Tax Sharing Agreement. Any and all existing tax sharing
agreements or arrangements, written or unwritten, between any member of The
Limited Group and any member of the Too, Inc. Group shall be terminated as of
the date of this Agreement. As of the date of this Agreement, neither the
members of the Too, Inc. Group nor the members of The Limited Group shall have
any further rights or liabilities under any such preexisting tax sharing
agreements, and this Agreement shall be the sole tax sharing agreement between
the members of the Too, Inc. Group and the members of The Limited Group.
Notwithstanding the foregoing, if any such termination is not binding on any
taxing authority, the Too, Inc. Group shall hold the affected member of The
Limited Group harmless against any adverse effect that would have been avoided
if such termination had been given effect by such taxing authority.

          (b) Designation of Agent. Each member of the Too, Inc. Group hereby
irrevocably authorizes and designates The Limited as its agent, coordinator, and
administrator, for the purpose of taking any and all actions (including the
execution of waivers of applicable statutes of limitation) necessary or
incidental to the filing of any Return, any amended Return, or any claim for
refund (even where an item or Tax Asset giving rise to an amended Return or
refund claim

<PAGE>   7

arises in a Post-Distribution Tax Period), credit or offset of tax or any other
proceedings, and for the purpose of making payments to, or collecting refunds
from, any taxing authority, in each case relating only to any Pre-Distribution
Tax Period. The Limited covenants to Too, Inc. that it shall be responsible to
see that all such administrative matters relating thereto shall be handled
promptly and appropriately.

          (c)   Pre-Distribution Tax Period Returns.

                  (i) Preparation of Returns. The Limited will prepare,
consistently with past practice and applicable law and with the assistance of
the Too, Inc. Group, the consolidated Federal Tax Returns and Combined State Tax
Returns of The Limited Consolidated Group and the separate returns of Too, Inc
for all Tax Periods that end on or prior to or that include the Distribution
Date. The Limited shall have the right with respect to such Returns to determine
(A) the manner in which such returns, documents or statements shall be prepared
and filed, including, without limitation, the manner in which any item of
income, gain, loss, deduction or credit shall be reported, (B) whether any
extensions should be requested, and (C) the elections that will be made by any
member of The Limited Group or the Too, Inc. Group.

                  (ii) Audits and Refunds. With respect to all consolidated
Federal Tax Returns and Combined State Tax Returns of The Limited Consolidated
Group and separate returns of Too, Inc. for all Tax Periods that end on or prior
to or that include the Distribution Date, The Limited shall have the right to
(A) contest, compromise or settle any adjustment or deficiency proposed,
asserted or assessed as a result of any audit of any return filed by The
Limited, (B) file, prosecute, compromise or settle any claim for refund, and (C)
determine whether any refunds to which The Limited Consolidated Group may be
entitled shall be received by way of refund or credit against the tax liability
of The Limited Consolidated Group; provided that, with respect to separate
returns of Too, Inc. for periods which include a Post-Distribution Tax Period,
The Limited may not take the actions described above in (A), (B), or (C) of this
subparagraph (c)(ii) without the consent of Too, Inc.

                  (iii) Delivery of Tax Packages. No later than 60 days after
the Distribution Date, Too, Inc. shall prepare and deliver to The Limited Tax
Packages that include information of the Too, Inc. Group for the
Pre-Distribution Tax Period that includes the Distribution Date. In addition,
Too, Inc. shall prepare and deliver to The Limited Tax Packages that include
information of the Too, Inc. Group for FY 1999 no later than 60 days after the
end of such tax period.

<PAGE>   8

          (d) Allocation. The Limited may, at its option, elect and Too, Inc.
will join The Limited (if necessary) in electing to ratably allocate items
(other than extraordinary items) of the Too, Inc. Group in accordance with
relevant provisions of Treasury Regulation Section 1.1502-76. If The Limited
exercises its option to make the election, each member of the Too, Inc. Group
will provide a statement stating its consent to such election as required under
the regulations.

          (e) Post-Distribution Tax Period Returns of the Too, Inc. Group. Too,
Inc. shall be solely responsible for the preparation and filing of the Returns
of the Too, Inc. Group for all Post-Distribution Tax Periods that begin after
the Distribution Date.

         (f) Short-Year State and Local Returns. The Limited and Too, Inc. agree
that Combined State Tax Returns and separate state and local returns filed for
tax periods beginning prior to the Distribution Date will reflect a short
taxable year for Too, Inc. ending on the Distribution Date in any state or local
taxing jurisdiction in which such tax year is allowed by administrative
practice, whether or not required by law.

         3.       TAX SHARING.

          (a) FY 1998 Tax Sharing. At the time The Limited files The Limited
Consolidated Group's consolidated Federal Tax return for FY 1998, The Limited
shall determine the amount by which the Deferred Tax Balance should be adjusted
to reflect Federal Taxes actually shown on such return. No later than 15 days
after The Limited provides a statement describing the adjustment to the Deferred
Tax Balance, Too, Inc. shall pay to The Limited, or The Limited shall pay to
Too, Inc., as appropriate, an amount equal to the adjustment.

         (b) FY 1999 Tax Sharing.

                  (i) Distribution Payment. Prior to the Distribution, The
Limited shall determine an estimated amount equal to 40.0% of the Net Book
Income of Too, Inc. for Pre-Distribution FY 1999. Too, Inc. shall pay this
amount to The Limited within 5 days of receipt of notice of the amount.

                  (ii) True Up of Distribution Payment to Reflect Audited
Financial Statements. No later than 5 days after The Limited is advised in
writing by its independent auditors that the audit of its financial statements
for FY 1999 is complete and that such statements are final, The Limited shall
determine the amount of difference between (x) 40.0% of the Net Book Income of
Too, Inc. for Pre-Distribution FY 1999 as stated on the final audited financial
statements for FY 1999 and (y) the estimated amount in paragraph (b)(i) above.
No later than 15 days after The Limited provides a statement stating the
difference, Too, Inc. shall

<PAGE>   9

pay to The Limited, or The Limited shall pay to Too, Inc., as appropriate, an
amount equal to the difference.

                  (iii) True Up of Distribution Payment to Reflect Returns as
Filed. At the time The Limited files The Limited Consolidated Group's
consolidated Federal Tax Returns for FY 1999, The Limited shall determine an
amount equal to 40.2% of the timing differences attributable to Too, Inc. for
Pre-Distribution FY 1999. This amount shall be calculated without regard to any
income reflected in such return solely as a result of making the election
provided for in Treasury Regulation Section 1502-76. No later than 15 days after
The Limited provides a statement stating this amount, Too, Inc. shall pay the
amount to The Limited, or The Limited shall pay the amount to Too, Inc., as
appropriate.

         (c) Provision of Returns to Too, Inc. and Payment of Post-Distribution
Period Taxes.

                  (i) Too, Inc. Returns. At the time The Limited files The
Limited Consolidated Group's consolidated Federal Tax Returns for FY 1998 and FY
1999, The Limited shall deliver to Too, Inc. a copy of the portion of such
returns relating to Too, Inc. At the time The Limited files any Combined State
Tax Returns that include Too, Inc. or any separate state and local tax returns
for Too, Inc., The Limited shall deliver a copy of such returns to Too, Inc.

                  (ii) Federal Allocation Adjustment. If The Limited elects to
ratably allocate the income of Too, Inc. pursuant to Treasury Regulation Section
1502-76, The Limited shall provide a statement at the time The Limited
Consolidated Group's consolidated Federal Tax Return for FY 1999 is filed that
states the increase, if any, of Federal Tax attributable to the election. No
later than 15 days after the receipt of such statement, Too, Inc. shall pay the
amount to The Limited.

                  (iii) State Allocation Adjustment. If, by reason of ratably
allocating the income of the Too, Inc. Group for FY 1999 under any state or
local law, regulation or election comparable to the election provided for in
Treasury Regulation Section 1502-76, any State Return of the Limited
Consolidated Group or separate return filed for Too, Inc. reflects an amount of
income attributable to the Too, Inc. Group as a result of the allocation, The
Limited shall prepare a statement based on a with and without computation which
states the amount of additional tax attributable to the allocation. No later
than 15 days after the receipt of such statement, Too, Inc. shall pay the amount
to The Limited.

                  (iv) State Tax Liability. The Limited shall provide a
statement accompanying each FY 1999 Pro Forma Combined State Return or separate
return filed for Too, Inc. which states the Too, Inc. State Tax Liability with

<PAGE>   10


respect to Post-Distribution FY 1999. No later than 15 days after the receipt of
such statement, Too, Inc. shall pay the amount to The Limited.

                  (v) Tax Assets. If a Pro Forma Return reflects a Tax Asset
that may under applicable law be used to reduce a Federal Tax or Combined State
Tax liability of any member of The Limited Group for any taxable period, The
Limited shall pay to Too, Inc. an amount equal to the actual tax saving (which
would include refunds actually received) produced by such Tax Asset at the time
such tax saving is realized and the future Pro Forma Returns of the Too, Inc.
Group shall be adjusted to reflect such use. The amount of any such tax saving
for any taxable period shall be the amount of the reduction in taxes payable to
a taxing authority with respect to such taxable period as compared to the taxes
that would have been payable to a taxing authority with respect to such taxable
period in the absence of such Tax Asset.

          (d)   Carrybacks From Post-Distribution Years.

                  (i) Too, Inc. agrees not to carry back any Tax Asset of the
Too, Inc. Group from a Post-Distribution Tax Period without the advance written
consent of The Limited. If the Limited consents to such carryback, The Limited
agrees to pay to Too, Inc. the actual tax benefit received by The Limited
Consolidated Group from the use in any Pre-Distribution Tax Period of a
carryback of any Tax Asset of the Too, Inc. Group from a Post-Distribution Tax
Period. Such benefit shall be equal to the excess of (i) the amount of Federal
Taxes, or Combined State Taxes, as the case may be, that would have been payable
by The Limited Consolidated Group in the absence of such carryback, over (ii)
the amount of Federal Taxes or Combined State Taxes, as the case may be,
actually payable by The Limited Consolidated Group. In the case of a tax refund
attributable to such carryback, the actual tax benefit shall be equal to the
amount of the refund that was actually received over the amount of the refund
that would have been received in the absence of such carryback.

                  (ii) If, subsequent to the payment by The Limited Group to the
Too, Inc. Group of any amount, there is (A) a Final Determination that results
in a disallowance or a reduction of the Tax Asset so carried back or (B) a
reduction in the amount of the benefit realized by The Limited Consolidated
Group from such Tax Asset as a result of a Final Determination or the use by The
Limited Consolidated Group of a Tax Asset of The Limited Group, the Too, Inc.
Group shall repay to The Limited, within 90 days of such event described in (A)
or (B) (an "EVENT") any amount which would not have been payable to the Too,
Inc. Group pursuant to this Section 3(e) had the amount of the benefit been
determined in light of such Event. In addition, the Too, Inc. Group shall hold
each member of The Limited Group harmless for any penalty or interest payable by
any member of The Limited Group as a result of any such Event. Any such amount
shall be

<PAGE>   11

paid by the Too, Inc. Group within 90 days of the payment by The Limited Group
of any such interest or penalty. Nothing in this Section 3(e) shall require The
Limited to file a claim for refund of Federal Taxes or Combined State Taxes that
The Limited, in its sole discretion, has determined lacks substantial authority,
as defined in the Code and the regulations thereunder.

         (e)   Audit Payments.

                  (i) Responsibility for Payment. Except as provided in
paragraph (e)(ii) below, The Limited shall be responsible for any payment due to
taxing authorities as a result of an audit adjustment to any Return which
relates solely to a Pre-Distribution Tax Period. Too, Inc. shall be responsible
for any payment due to taxing authorities as a result of an adjustment to any
Return of the Too, Inc. Group which relates solely to a Post-Distribution Tax
Period. In the case of any adjustment not covered in the preceding sentence, The
Limited shall determine the amount to be paid by each party in a manner
consistent with the principles of this Agreement and with past practice.

                  (ii) Timing Differences. To the extent that any audit
adjustment of a Return relating to a Pre-Distribution Tax Period is attributable
to timing differences attributable to Too, Inc., The Limited shall pay to Too,
Inc., or Too, Inc. shall pay to The Limited, as appropriate, an amount
reflecting the timing differences. In the case of a federal Return, this amount
shall be equal to the actual amount of the adjustment to The Limited's tax
liability which is attributable to the timing differences as determined by The
Limited. In the case of a state or local Return, the amount shall be equal to
the difference between the tax actually due on the adjusted Return and the
amount that would have been due on the adjusted Return had Too, Inc. not been
included as a member of The Limited Consolidated Group.

         4.       CERTAIN REPRESENTATIONS AND COVENANTS.

         (a)(i) Too, Inc. Representations. Too, Inc. and each member of the Too,
Inc. Group represent as of the date hereof, and covenant that on the
Distribution Date, there is no plan or intention (A) to liquidate Too, Inc. or
to merge or consolidate Too, Inc., or any member of the Too, Inc. Group
conducting an active trade or business relied upon in connection with the
Distribution, with any other person subsequent to the Distribution, (B) to sell
or otherwise dispose of any asset (or close any store) of Too, Inc. or any
member of the Too, Inc. Group subsequent to the Distribution, except in the
ordinary course of business, (C) to take any action inconsistent with the
information and representations furnished to Davis Polk & Wardwell in connection
with the opinion to be delivered by Davis Polk & Wardwell with respect to
certain federal income tax consequences of the Distribution, (D) to repurchase
stock of Too, Inc. in a manner contrary to the requirements of Revenue Procedure
96-30 or in a manner contrary to the

<PAGE>   12

representations made in connection with the opinion to be delivered by Davis
Polk & Wardwell with respect to certain federal income tax consequences of the
Distribution, or (E) to enter into any negotiations, agreements, or arrangements
with respect to transactions or events (including stock issuances, pursuant to
the exercise of options or otherwise, option grants, capital contributions, or
acquisitions, but not including the Distribution) that may cause the
Distribution to be treated as part of a plan pursuant to which one or more
persons acquire directly or indirectly Too, Inc. stock representing a
"50-percent or greater interest" within the meaning of Section 355(d)(4) of the
Code.

                  (ii) The Limited Representations. The Limited represents as of
the date hereof, and covenants that on the Distribution Date, there is no plan
or intention to take any action inconsistent with the information and
representations furnished to Davis Polk & Wardwell in connection with the
opinion to be delivered by Davis Polk & Wardwell with respect to certain federal
income tax consequences of the Distribution.

                  (iii) Too, Inc. and The Limited Representations. Each of Too,
Inc., The Limited and the members of the Too, Inc. Group, respectively,
represent as of the date hereof, and covenant that on the Distribution Date,
neither Too, Inc., The Limited nor the members of the Too, Inc. Group,
respectively (as applicable), is aware of any present plan or intention by the
current shareholders of The Limited to sell, exchange, transfer by gift, or
otherwise dispose of any of their stock in, or securities of, The Limited or
Too, Inc. subsequent to the Distribution.

         (b) Too, Inc. Covenants. Too, Inc. covenants to The Limited that (i)
during the two-year period following the Distribution Date, neither Too, Inc.
nor any member of the Too, Inc. Group conducting an active trade or business
relied upon in connection with the Distribution will liquidate, merge or
consolidate with any other person, (ii) during the two-year period following the
Distribution Date, Too, Inc. will not sell, exchange, distribute or otherwise
dispose of its assets or those of any member of the Too, Inc. Group, or close
any of its stores or those of any member of the Too, Inc. Group, except in the
ordinary course of business, (iii) following the Distribution, Too, Inc. will,
for a minimum of two years, continue the active conduct of the historic business
that was conducted by Too, Inc. throughout the five year period prior to the
Distribution, (iv) Too, Inc. will not, nor will it permit any member of the Too,
Inc. Group to, take any action inconsistent with the information and
representations furnished to Davis Polk & Wardwell in connection with the
opinion to be delivered by Davis Polk & Wardwell with respect to certain federal
income tax consequences of the Distribution, (v) Too, Inc. will not repurchase
stock of Too, Inc. in a manner contrary to the requirements of Revenue Procedure
96-30 or in a manner contrary to the representations made in connection with the
opinion to be delivered by

<PAGE>   13

Davis Polk & Wardwell with respect to certain federal income tax consequences of
the Distribution, (vi) on or after the Distribution Date, it will not, nor will
it permit any member of the Too, Inc. Group to, make or change any accounting
method, change its taxable year, amend any tax Return or take any tax position
on any Return, take any other action, omit to take any action or enter into any
transaction that results in any increased tax liability or reduction of any Tax
Asset of The Limited Consolidated Group or any member thereof in respect of any
Pre-Distribution Tax Period, (vii) during the tax period of the Too, Inc. Group
that begins immediately after the Distribution Date, Too, Inc. will not, nor
will it permit any member of the Too, Inc. Group to, enter into any transaction
or take any other action that has, as a principal purpose, tax avoidance, (viii)
during the applicable period provided in Section 355(e)(2)(B) of the Code with
respect to the Distribution, it will not enter into any transaction or make any
change in equity structure (including stock issuances, pursuant to the exercise
of options, option grants or otherwise, capital contributions, or acquisitions,
but not including the Distribution) that may cause the Distribution to be
treated as part of a plan pursuant to which one or more persons acquire directly
or indirectly Too, Inc. stock representing a "50-percent or greater interest"
within the meaning of Section 355(d)(4) of the Code, and (ix) it will file
federal consolidated returns with its subsidiaries for the tax period
immediately after the Distribution Date.

         (c) Exceptions. Notwithstanding the foregoing, Too, Inc. and the
members of the Too, Inc. Group may take actions inconsistent with the covenants
contained in Section 4(b)(i) through (vii) above, if:

                  (i) Too, Inc. obtains a ruling from the IRS to the effect that
such actions will not result in the Distribution being taxable to The Limited or
its shareholders; or

                  (ii) Too, Inc. obtains an opinion of counsel recognized as an
expert in federal income tax matters and acceptable to The Limited to the same
effect as in Section 4(c)(i), provided that such opinion is reasonably
acceptable to The Limited.

         (d)  Deductions and Certain Taxes Related to Options.

                  (i) The Limited shall file Returns claiming (x) the tax
deductions attributable to the exercise of options to purchase stock of The
Limited or the vesting of The Limited restricted stock that are held by
employees or former employees of the Too, Inc. Group or (y) any other similar
compensation- related tax deductions. The Returns of The Limited Group and the
Too, Inc. Group shall reflect the entitlement of The Limited Group to such
deductions. To the extent such deductions are disallowed because a taxing
authority determines that the Too, Inc. Group should have claimed such
deductions, as consideration for The Limited's issuance of shares of its stock
as a result of an event described in clause

<PAGE>   14

(x) of the preceding sentence, the Too, Inc. Group shall pay to The Limited
Group an amount equal to the tax paid by The Limited Group as a result of such
disallowance. Upon the exercise of any option or the vesting of any restricted
stock described in clause (x), or the occurrence of any other event that would
result in a compensation-related tax deduction, as the case may be, the Too,
Inc. Group (as agent for The Limited Group) shall prepare and file all
applicable Returns and pay the applicable tax liability under the Federal
Insurance Contributions Act, the Federal Unemployment Tax Act or any state
employment tax law in connection with such event.

                  (ii) Too, Inc. shall file Returns claiming (x) the tax
deductions attributable to the exercise of options to purchase stock of Too,
Inc. that are held by employees or former employees of The Limited Group or (y)
any other similar compensation-related tax deductions. The Returns of The
Limited Group and the Too, Inc. Group shall reflect the entitlement of the Too,
Inc. Group to such deductions. To the extent such deductions are disallowed
because a taxing authority determines that The Limited Group should have claimed
such deductions, as consideration for Too, Inc.'s issuance of shares of its
stock as a result of an event described in clause (x) of the preceding sentence,
The Limited Group shall pay to the Too, Inc. Group an amount equal to the tax
paid by the Too, Inc. Group as a result of such disallowance. Upon the exercise
of any option described in the immediately preceding clause (x), or the
occurrence of any other event that would result in a compensation related tax
deduction, as the case may be, The Limited Group (as agent for the Too, Inc.
Group) shall prepare and file all applicable Returns and pay the applicable tax
liability under the Federal Insurance Contributions Act, the Federal
Unemployment Tax Act or any state employment tax law in connection with such
event.

         5.       INDEMNITIES.

         (a) Too, Inc. Indemnity. Too, Inc. and each member of the Too, Inc.
Group will jointly and severally indemnify The Limited and the members of The
Limited Group that were members of The Limited Consolidated Group (that included
a member of the Too, Inc. Group) against and hold them harmless from:

                  (i) any Too, Inc. Tax Liability which relates to a
Post-Distribution Tax Period;

                  (ii) any liability or damage resulting from a breach by Too,
Inc. or any member of the Too, Inc. Group of any representation or covenant made
by Too, Inc. herein;

                  (iii) any tax liability resulting from the Distribution and
attributable to any action of Too, Inc. or any member of the Too, Inc. Group,

<PAGE>   15


without regard to whether The Limited or any agent or officer of The Limited has
consented to such action; and

                  (iv) all liabilities, costs, expenses (including, without
limitation, reasonable expenses of investigation and attorneys' fees and
expenses), losses, damages, assessments, settlements or judgments arising out of
or incident to the imposition, assessment or assertion of any tax liability or
damage described in (i), (ii) or (iii), including those incurred in the contest
in good faith in appropriate proceedings relating to the imposition, assessment
or assertion of any such tax, liability or damage.

         (b) The Limited Indemnity. The Limited will jointly indemnify Too, Inc.
and the members of the Too, Inc. Group that were members of The Limited
Consolidated Group (that included a member of The Limited Group) against and
hold them harmless from:

                  (i) any tax liability of The Limited Group and any tax
liability resulting from the Distribution, other than any such liabilities
described in Section 5(a);

                  (ii) any Too, Inc. Tax Liability with respect to a
Pre-Distribution Tax Period, except for any payment or liability with respect to
a Pre-Distribution Tax Period provided for or addressed elsewhere in this
Agreement;

                  (iii) any Too, Inc. Tax Liability resulting from an adjustment
to a return filed by The Limited with respect to a Pre-Distribution Tax Period;

                  (iv) any liability or damage resulting from a breach by The
Limited or any member of The Limited Group of any representation or covenant
made by The Limited herein; and

                  (v) all liabilities, costs, expenses (including, without
limitation, reasonable expenses of investigation and attorneys' fees and
expenses), losses, damages, assessments, settlements or judgments arising out of
or incident to the imposition, assessment or assertion of any tax liability or
damage described in (i), (ii) or (iii), including those incurred in the contest
in good faith in appropriate proceedings relating to the imposition, assessment
or assertion of any such tax, liability or damage.

         (c) Discharge of Indemnity. Too, Inc., The Limited and the members of
the Too, Inc. Group, respectively, shall discharge their obligations under
Section 5(a) and 5(b) hereof, respectively, by paying the relevant amount within
30 days of demand therefor. After a Final Determination of an obligation under
Section 5(a) of Too, Inc. or any member of the Too, Inc. Group, The Limited
shall send a statement to Too, Inc. showing the amount due thereunder. After a
Final

<PAGE>   16

Determination of an obligation under Section 5(b) of The Limited Too, Inc. shall
send a statement to The Limited showing the amount due thereunder. Calculation
mechanics relating to items described in Section 5(a)(i) are set forth in
Section 3(c). Notwithstanding the foregoing, if either Too, Inc., The Limited or
any member of the Too, Inc. Group disputes in good faith the fact or the amount
of its obligation under Section 5(a) or Section 5(b), then no payment of the
amount in dispute shall be required until any such good faith dispute is
resolved in accordance with Section 16 hereof; provided, however, that any
amount not paid within 30 days of demand therefor shall bear interest as
provided in Section 9.

         (d) Tax Benefits. If an indemnification obligation of any member of The
Limited Group or any member of the Too, Inc. Group, as the case may be, under
this Section 5 with respect to The Limited Consolidated Group arises in respect
of an adjustment that makes allowable to a member of the Too, Inc. Group or a
member of The Limited Group, respectively, any deduction, amortization,
exclusion from income or other allowance (a "TAX BENEFIT") that would not, but
for such adjustment, be allowable, then any payment by any member of The Limited
Group or any member of the Too, Inc. Group, respectively, pursuant to this
Section 5 shall be an amount equal to (X) the amount otherwise due but for this
subsection (d), minus (Y) the tax savings actually realized as a result of such
Tax Benefit.

         6.       SUBSIDIARIES.

         (a) Performance. The Limited agrees and acknowledges that The Limited
shall be responsible for the performance of the obligations of each member of
The Limited Group hereunder applicable to such member. Too, Inc. agrees and
acknowledges that Too, Inc. shall be responsible for the performance by each
member of the Too, Inc. Group of the obligations hereunder applicable to such
member.

         7.       COMMUNICATION AND COOPERATION.

         (a) Consult and Cooperate. Too, Inc. and The Limited shall consult and
cooperate (and shall cause each member of the Too, Inc. Group or The Limited
Group, respectively, to cooperate) fully at such time and to such extent as are
reasonably requested by the other party in connection with all matters subject
to this Agreement. Such cooperation shall include, without limitation,

                  (i) the retention and provision on reasonable request of any
and all information including all books, records, documentation or other
information pertaining to tax matters relating to The Limited Group and the Too,
Inc. Group, any necessary explanations of information, and access to personnel,
in each case until two years after the expiration of the applicable statute of
limitation (giving effect to any extension, waiver, or mitigation thereof);

<PAGE>   17

                  (ii) the execution of any document that may be necessary or
helpful in connection with any required Return or in connection with any audit,
proceeding, suit or action; and

                  (iii) the use of the parties' best efforts to obtain any
documentation from a governmental authority or a third party that may be
necessary or helpful in connection with the foregoing.

         (b) Provide Information. The Limited and Too, Inc. shall keep each
other fully informed with respect to any material development relating to the
matters subject to this Agreement.

         (c) Tax Attribute Matters. The Limited and Too, Inc. shall advise each
other with respect to any proposed tax adjustments relating to a
Pre-Distribution Tax Period, which are the subject of an audit or investigation,
or are the subject of any proceeding or litigation, and which may affect any tax
liability or any tax attribute of The Limited, Too, Inc., The Limited Group, the
Too, Inc. Group or any member of the Too, Inc. Group or The Limited Group
(including, but not limited to, basis in an asset or the amount of earnings and
profits). Except as otherwise provided herein, The Limited shall determine the
apportionment of tax attributes between The Limited Group and the Too, Inc.
Group in accordance with applicable laws.

         8.       AUDITS AND CONTEST.

         (a) Notwithstanding anything in this Agreement to the contrary, The
Limited shall have full control over all matters relating to any tax return or
any Tax Proceeding relating to any tax matters of The Limited Consolidated
Group. The Limited shall have absolute discretion with respect to any decisions
to be made, or the nature of any action to be taken, with respect to any matter
described in the preceding sentence.

         (b) Too, Inc. and the members of the Too, Inc. Group shall have full
control over all matters relating to any Tax Proceeding with respect to Returns
of the Too, Inc. Group relating to a Post-Distribution Tax Period that does not
include a Pre-Distribution Tax Period. Too, Inc. and the members of the Too,
Inc. Group shall have absolute discretion with respect to any decisions to be
made, or the nature of any action to be taken, with respect to any matter
described in the preceding sentence.

         9.       PAYMENTS.

         All payments to be made hereunder shall be made in immediately
available funds. Except as otherwise provided, all payments required to be made
pursuant to this Agreement will be due 90 days after the receipt of notice of
such

<PAGE>   18

payment or, where no notice is required, 90 days after the fixing of liability
or the resolution of a dispute. Payments shall be deemed made when received. Any
payment that is not made when due shall bear interest at a rate equal to Prime
for each day until paid. If, pursuant to a Final Determination, any amount paid
by The Limited or the members of The Limited Group or Too, Inc. or the members
of the Too, Inc. Group, as the case may be, pursuant to this Agreement results
in any increased tax liability or reduction of any Tax Asset of Too, Inc. or any
member of the Too, Inc. Group or The Limited or any member of The Limited Group,
respectively, then The Limited or Too, Inc., as appropriate, shall indemnify the
other party and hold it harmless from any interest or penalty attributable to
such increased tax liability or the reduction of such Tax Asset and shall pay to
the other party, in addition to amounts otherwise owed, the After-Tax Amount.

         10.      NOTICES.

         Any notice, demand, claim, or other communication under this Agreement
shall be in writing and shall be deemed to have been given upon the delivery or
mailing thereof, as the case may be, if delivered personally or sent by
certified mail, return receipt requested, postage prepaid, to the parties at the
following addresses (or at such other address as a party may specify by notice
to the other):

                           If to The Limited, to:

                           The Limited, Inc.
                           Three Limited Parkway
                           Columbus, OH  43230
                           Attention:  Timothy B. Lyons
                           Fax:  614-479-7020

                           If to Too, Inc., to:

                           Too, Inc.
                           3885 Morse Road
                           Columbus, OH  43219
                           Attention: Kent A. Kleeberger
                           Fax:   614-479-3610

         11.      COSTS AND EXPENSES.

         (a) Reimbursement for Certain Services. The Limited shall provide
services in connection with this Agreement, including but not limited to, those
services relating to the preparation of returns (including Pro Forma Returns)
and determination of Too, Inc. Tax Liability as described in Sections 2 and 3.
As compensation for these services, Too, Inc. shall pay The Limited a fee. The

<PAGE>   19


Limited shall calculate the fee payable and invoice Too, Inc. for such fee, and
Too, Inc. shall pay the invoiced amount, in a manner consistent with the invoice
and payment procedures provided for in the Services Agreement between Too, Inc.
and The Limited, Inc. (the "TRANSITIONAL SERVICES AGREEMENT").

         (b) Additional Services. The Limited will provide the tax services
specified in the Transitional Services Agreement to the Too, Inc. Group that do
not relate to Federal Taxes or Combined State Taxes for any Pre-Distribution Tax
Period. The Limited will be compensated in the same manner as described in
Section 11(a).

         (c) Others. Except as expressly set forth in this Agreement, each party
shall bear its own costs and expenses incurred pursuant to this Agreement. For
purposes of this Agreement, "out-of-pocket" expenses shall include reasonable
attorneys' fees, accountant fees and other related professional fees and
disbursements.

         12.      EFFECTIVENESS; TERMINATION AND SURVIVAL.

         This Agreement shall become effective upon the consummation of the
Distribution. All rights and obligations arising hereunder with respect to a
Pre-Distribution Tax Period shall survive until they are fully effectuated or
performed. Notwithstanding anything in this Agreement to the contrary, this
Agreement shall remain in effect and its provisions shall survive for the full
period of all applicable statutes of limitation (giving effect to any extension,
waiver or mitigation thereof).

         13.      SECTION HEADINGS.

         The headings contained in this Agreement are inserted for convenience
only and shall not constitute a part hereof or in any way affect the meaning or
interpretation of this Agreement.

         14.      ENTIRE AGREEMENT; AMENDMENTS AND WAIVERS; SEVERABILITY.

         (a) Entire Agreement. This Agreement contains the entire understanding
of the parties hereto with respect to the subject matter contained herein. No
alteration, amendment, modification, or waiver of any of the terms of this
Agreement shall be valid unless made by an instrument signed by an authorized
officer of each of The Limited and Too, Inc., or in the case of a waiver, by the
party against whom the waiver is to be effective.

         (b) Amendments and Waivers. No failure or delay by any party in
exercising any right, power or privilege hereunder shall operate as a waiver
thereof nor shall any single or partial exercise thereof preclude any other or

<PAGE>   20


further exercise thereof, or the exercise of any right, power or privilege. This
Agreement shall not be waived, amended or otherwise modified except as in
writing, duly executed by all of the parties hereto.

         (c) Severability. If any provision of this Agreement or the application
of any such provision to any party or circumstances shall be determined by any
court of competent jurisdiction to be invalid, illegal or unenforceable to any
extent, the remainder of this Agreement or such provision or the application of
such provision to such party or circumstances, other than those determined to be
so invalid, illegal or unenforceable, shall remain in full force and effect to
the fullest extent permitted by law and shall not be affected by such
determination, unless such a construction would be unreasonable.

         15.      GOVERNING LAW AND INTERPRETATION.

         This Agreement has been made in, and shall be construed and enforced in
accordance with the laws of, the state of New York without giving effect to laws
and principles relating to conflicts of law.

         16.      DISPUTE RESOLUTION.

         (a) Tax Matters Not Covered In This Agreement. The parties agree that
they will each make a good faith effort to resolve any tax matter not covered in
this Agreement by allocating tax assets and tax liabilities in a manner
consistent with past practice.

         (b) Referee. If the parties hereto are unable to resolve any
disagreement or dispute relating to this Agreement within 20 days, such
disagreement or dispute shall be resolved by a recognized law firm or accounting
firm that is expert in tax matters in the relevant jurisdiction or that is
mutually acceptable to the parties hereto (a "REFEREE"). A Referee so chosen
shall resolve any such disagreement or dispute pursuant to such procedures as it
may deem advisable. Any such resolution shall be binding on the parties hereto
without further recourse. Except as otherwise provided herein, the costs of any
Referee shall be apportioned between The Limited and Too, Inc. as determined by
such Referee in such manner as the Referee deems reasonable, taking into account
the circumstances of the disagreement or dispute, the conduct of the parties and
the result of the disagreement or dispute.

         17.      COUNTERPARTS.

         This Agreement may be executed in any number of counterparts, each of
which shall be deemed an original, but all of which together shall constitute
one and the same Agreement.

<PAGE>   21

         18.      ASSIGNMENTS; THIRD PARTY BENEFICIARIES.

         Except as provided below, this Agreement shall be binding upon and
shall inure only to the benefit of the parties hereto and their respective
successors and assigns, by merger, acquisition of assets or otherwise (including
but not limited to any successor of a party hereto succeeding to the tax
attributes of such party under applicable law). This Agreement is not intended
to benefit any person other than the parties hereto and such successors and
assigns, and no other person shall be a third party beneficiary hereof.

         19.      FURTHER ASSURANCES.

         The Limited and Too, Inc. shall execute, acknowledge and deliver, or
cause to be executed, acknowledged and delivered, such instruments and take such
other action as may be necessary or advisable to carry out their obligations
under this Agreement and under any exhibit, document or other instrument
delivered pursuant hereto.

         20.      AUTHORIZATION.

         Each of the parties hereto hereby represents and warrants that it has
the power and authority to execute, deliver and perform this Agreement, that
this Agreement has been duly authorized by all necessary corporate action on the
part of such party, that this Agreement constitutes a legal, valid and binding
obligation of each such party and that the execution, delivery and performance
of this Agreement by such party does not contravene or conflict with any
provision or law or of its charter or bylaws or any agreement, instrument or
order binding on such party.

         IN WITNESS WHEREOF, the parties have executed and delivered this
Agreement as of the day and year first written above.

                                    The Limited on its own behalf and on
                                    behalf of each member of The Limited
                                    Group.


                                    By: /s/ Timothy B. Lyons
                                    Name:    Timothy B. Lyons
                                    Title:   Senior Vice President - Taxes

<PAGE>   22


                                    Too, Inc. on its own behalf and on behalf
                                    of each member of the Too, Inc. Group.


                                    By: /s/ Kent A. Kleeberger
                                    Name:    Kent A. Kleeberger
                                    Title:   Vice President - Chief Financial
                                             Officer


<PAGE>   1
                                                                    Exhibit 10.7

                                                                  CONFORMED COPY

                      AMENDMENT TO BUILDING LEASE AGREEMENT
                      -------------------------------------

                  This amendment to the Building Lease Agreement dated July 1,
1995 (the "LEASE AGREEMENT") between Distribution Land Corp., a Delaware
corporation (hereinafter referred to as "LANDLORD") and Too, Inc., a Delaware
corporation (successor to Limited Too, Inc., and hereinafter referred to as
"TENANT") is entered into and made as of the 23rd day of August, 1999, by and
between Landlord and Tenant.

                              W I T N E S S E T H:

                  WHEREAS, Tenant leases from Landlord a portion of a certain
office/warehouse distribution facility containing approximately 100,600 square
feet of floor space, identified on Exhibit A attached to the Lease Agreement
(the "BUILDING"), pursuant to the terms of the Lease Agreement; and

                  WHEREAS, the Building is located upon an approximately 11.479
acre parcel of land located on Morse Road, Columbus, Ohio, which land is
depicted on Exhibit A attached to the Lease Agreement (the "CAMPUS"); and

                  WHEREAS, Landlord leases to Tenant the Building and has
granted to Tenant the right to utilize certain common areas and facilities
located within the Campus, all subject to the terms and conditions of the Lease
Agreement; and

                  WHEREAS, The Limited, Inc. ("THE LIMITED") and Tenant are, on
the date hereof, entering into a Distribution Agreement (the "DISTRIBUTION
AGREEMENT") pursuant to which Tenant will become an independent company from The
Limited;

                  WHEREAS, Landlord and Tenant desire to amend the Lease
Agreement as hereinafter provided; and

                  WHEREAS, Landlord is committing to provide approximately
80,000 square feet of floor space pursuant to this Amendment.

                  NOW, THEREFORE, in consideration of the premises described
above and the mutual promises set forth herein, Landlord and Tenant, intending
to be legally bound, hereby agree as follows:

         SECTION 1. Definitions. Any capitalized terms not defined herein shall
have the meanings ascribed to them in the Lease Agreement.

         SECTION 2. Amendments. Effective as of the date hereof, the parties
agree that the Lease Agreement shall be amended as follows:

<PAGE>   2

          (a) Section 1.02.D is deleted in its entirety and replaced with the
following:

                  "D.1     Initial Term: Two (2) years, beginning on the
                           Distribution Date (as defined in the Distribution
                           Agreement) (the "COMMENCEMENT DATE") and ending on
                           the second anniversary thereof (the "EXPIRATION
                           Date")"

                  "D.2     Renewal Option: One (1) one-year Renewal Option (on
                           the terms set forth in Section 3.06 hereof)

          (b) Section 1.02G is deleted in its entirely and replaced with the
following:

                  "G.      Use: office/warehouse distribution use related to
                           distribution for retail sale of girls', infants'
                           and toddlers' apparel, accessories, lifestyle and
                           personal care items and other products, and for all
                           administrative activities relating thereto"

          (c) A new Section 1.02H is added, which reads as follows:

                  "H.      Addresses for Notices and Payments:

                           Tenant:    Too, Inc.
                                      3885 Morse Road
                                      Columbus, Ohio 43219
                                      Attention: Doug Tilson

                           Landlord:  Distribution Land Corp.
                                      c/o The Limited, Inc.
                                      Three Limited Parkway
                                      P.O. Box 16000
                                      Columbus, Ohio 43216
                                      Attention: Corporate Real Estate
                                      Department

         (d) Section 1.03H shall be redesignated as "Section 1.03A" and all
references to Section 1.03H in the Lease Agreement shall be deemed to be
modified accordingly.

         (e) Section 1.03I shall be redesignated as "Section 1.03B" and all
references to Section 1.03I in the Lease Agreement shall be deemed to be
modified accordingly.

         (f) Section 2.04 is deleted in its entirety and replaced with the
following "Intentionally omitted".

         (g) Section 3.05 is deleted in its entirety, and replaced with the
following:

<PAGE>   3

                  "3.05 - RENEWAL OPTION. So long as Tenant is not in default
         under the terms of this Lease, Landlord does hereby grant to Tenant the
         right and option to extend and renew the Initial Term of this Lease for
         one (1) additional period of one (1) year (herein the "RENEWAL TERM"),
         beginning on the date immediately following the Expiration Date of the
         Initial Term, upon the same terms, conditions, covenants and provisions
         as are provided in this Lease (including the Base Rent). Unless Tenant
         notifies Landlord, at least six (6) months prior to the expiration of
         the Initial Term, of Tenant's intent not to extend and renew the Term
         of this Lease, Tenant shall be deemed to have exercised its Renewal
         Option in respect of the Renewal Term. If the Renewal Option is
         exercised as provided herein, then this Lease shall be deemed to have
         been amended on the Expiration Date of the Initial Term to reflect the
         changes which will result from such extension of the Term of this
         Lease, including the modification of all references in the Lease to the
         "Term" thereof (as defined in Section 3.01) to include the Renewal Term
         as well as the Initial Term."

         (h) Section 4.02A is deleted in its entirety and replaced with the
following:

                           "A. ADJUSTMENT OF BASE RENT FOR PARTIAL USE OF
                  BUILDING BY LANDLORD. If, during the Term of this Lease,
                  Landlord (or any person authorized by Landlord) utilizes any
                  portion of the distribution space located in the Building,
                  Tenant's rent for any given month shall be reduced by an
                  amount equal to the product of (a) the number of square feet
                  of distribution space used by Landlord times (b) the Base Rent
                  for such distribution space (as provided in Item 1.02D(iii) of
                  the Basic Lease Provisions) times (c) a fraction, the
                  numerator of which is the number of days during such month
                  during which Landlord used such space and the denominator of
                  which is the number of days in such month."

         (i) Section 4.02B is deleted and replaced in its entirety with the
following:

                           "B. ADJUSTMENT OF BASE RENT FOR CAPITAL IMPROVEMENTS.
                  From and after the Commencement Date, Tenant shall be solely
                  responsible for the costs of installing any equipment or
                  making any other capital improvement to the Building."

         (j) Section 4.03 is deleted in its entirety and replaced with the
following "Intentionally omitted" and all references to "Additional Rent" and
"Operating Expenses" in the Lease Agreement shall be deemed to be deleted.

         (k)      Section 4.04 is deleted in its entirety and replaced with the
following

                  "4.04 - INTEREST DUE UPON LATE PAYMENT. If Tenant fails to pay
         any installment of Base Rent within 30 days of the date on which
         payment is due as provided in Section 4.01 hereof (the "PAYMENT DATE"),
         Tenant shall be obligated to pay in addition to the amount due on such
         Payment Date, interest on such

<PAGE>   4

         amount at the prime, or best, rate (as quoted from time to time in the
         Wall Street Journal) compounded monthly from the relevant Payment Date
         through the date of payment. The provisions of this Section 4.04 shall
         not be construed to extend the date for payment of Base Rent or to
         relieve Tenant of its obligations to pay Base Rent at the time or times
         herein stipulated, and neither demand for, nor collection by Landlord
         of, interest pursuant to this Section 4.04 shall be construed as a cure
         of any default in payment by Tenant."

         (l) Section 5.01 is amended by replacing the words "Item I" with the
words "Item G".

         (m) Section 5.06 is deleted in its entirety and replaced with the
following "Intentionally omitted".

         (n) Section 9.03 is amended by adding the following at the end of the
existing text:

                  "Landlord shall not be responsible for, and shall not be
                  obligated to insure against, any loss or damage to any
                  personal property of Tenant or which Tenant may have in the
                  Building, or any trade fixture installed or paid for by Tenant
                  in the Building, or any additional improvements which Tenant
                  may construct in the Building."

         (o) Section 10.02 is amended by adding the following at the end of the
existing text:

                  "Tenant agrees to maintain liability insurance with a minimum
                  policy limit of $5 million ($5,000,000)."

         (p) Section 19.01 is deleted in its entirety and replaced with the
following:

                  "19.01 - RELOCATION OF TENANT. Tenant acknowledges that
         Landlord retains the right, in its sole discretion, upon ninety (90)
         days' prior written notice, to require Tenant to relocate prior to the
         Expiration Date if Landlord believes such relocation to be necessary to
         enable proposed developments on the present site of the Building. In
         such event, Landlord shall make available approximately 80,000 square
         feet of alternative office and warehouse space to Tenant on terms
         substantially the same as set forth herein. Tenant hereby acknowledges
         that Landlord shall bear no responsibility for any claims of any kind,
         including for disruption of business, which Tenant might otherwise
         bring against Landlord in any respect relating to such relocation. In
         connection with such relocation, Landlord and Tenant shall amend this
         Lease as necessary, including to change the description and square
         footage of the demised premises. Landlord will use reasonable efforts
         to prevent any relocation contemplated by this Section 19.01 from
         occurring, but cannot provide any assurance that a relocation will not
         be required.

<PAGE>   5

         Tenant shall bear all costs of any relocation described in the
         immediately preceding paragraph, including, but not limited to, the
         costs of relocating personnel, systems and fixtures and any costs of
         any modifications or renovations required at such new premises;
         provided, however, that Landlord shall bear all costs of any such
         relocation if all of the following conditions are satisfied: (a)
         Landlord requires Tenant to vacate the Building prior to June 15, 2001,
         (b) Tenant is relocated to space other than the Abercrombie & Fitch
         Home Office space in Reynoldsburg, Ohio (the "A&F OFFICE SPACE") and
         (c) Tenant's relocation is to space that is temporary and not expected
         to be Tenant's ongoing and permanent headquarters location as mutually
         determined in good faith by the Tenant and Landlord. Tenant agrees that
         if (x) Tenant is relocated to the A&F Office Space or (y) Landlord is
         required to bear the costs of Tenant's relocation pursuant to the
         proviso of the immediately preceding sentence, then Landlord shall have
         the right to approve the selection of the contractor AND the final
         modification/renovation plans prior to the commencement of such
         modification/renovation."

         SECTION 3. No Other Modifications. Except as amended hereby, the Lease
Agreement shall remain unchanged and the Lease Agreement as amended hereby shall
remain in full force and effect.

         SECTION 4. Governing Law. This Amendment shall be construed and
enforced in accordance with the laws of the State of Ohio.

         SECTION 5. Successors and Assigns. This Amendment and the respective
rights and obligations of the parties hereto shall inure to the benefit of and
be binding upon the successors and assigns of the parties hereto, as well as the
parties themselves.

         SECTION 6. Counterparts. This Amendment may be executed in any number
of counterparts, each of which shall be deemed an original and said counterparts
shall together constitute one and the same instrument, binding all of the
parties hereto, notwithstanding all of the parties are not signatory to the
original or the same counterparts.

         IN WITNESS WHEREOF, the parties hereto have executed this Agreement as
of the day and year first above written.

Witnesses as to Landlord:           LANDLORD:

                                    DISTRIBUTION LAND CORP.


/s/Debra R. Robinett                By:   /s/ C. David Zoba
- ------------------------------            -----------------------------
Print Name:DEBRA R. ROBINETT                   Name:     C. David Zoba
                                               Title:    Vice President
/s/ Sanfort T. Mathias
- ------------------------------
Print Name: Sanfort T. Mathias
<PAGE>   6


Witnesses as to Tenant:                   TENANT:

                                          TOO, INC.

____________________________              By:  /s/  Kent A. Kleeberger
Print Name:__________________                  ---------------------------------
                                               Name:    Kent A. Kleeberger
                                               Title:   Vice President - Chief
                                                        Financial Officer
____________________________
Print Name:__________________

<PAGE>   7


STATE OF  OHIO,
          ----
COUNTY OF FRANKLIN    , SS:
         -------------
         The foregoing instrument was acknowledged before me this 23rd day of
August, 1999, by C. David Zoba, Vice President of Distribution Land Corp., a
Delaware corporation, on behalf of the corporation.


                                            /s/ Debra R. Robinett
                                            --------------------------
                                            Notary Public

                                            [Notarial Seal]





STATE OF ______________________,
COUNTY OF ____________________, SS:

         The foregoing instrument was acknowledged before me this _____ day of
August, 1999, by Kent A. Kleeberger, Vice President - Chief Financial Officer,
of Too, Inc., a Delaware corporation, on behalf of the corporation.


                                            ----------------------------------
                                            Notary Public

                                            [Notarial Seal]

<PAGE>   1
                                                                    Exhibit 10.8

                                    TOO, INC.
                  1999 INCENTIVE COMPENSATION PERFORMANCE PLAN



         The Too, Inc. 1999 Incentive Compensation Performance Plan (the
"INCENTIVE PLAN") is intended to satisfy the applicable provision of Section
162(m) of the Internal Revenue Code of 1986, as amended (the "CODE"). The
Incentive Plan shall be administered by the Compensation Committee (the
"COMMITTEE") of the Board of Directors of Too, Inc. (the "COMPANY"). The
Committee shall select those key executives of the Company with significant
operating and financial responsibility and who are likely to be "covered
employees" (within the meaning of Section 162(m) of the Code) for the relevant
fiscal year, to be eligible to earn seasonal or annual cash incentive
compensation payments to be paid under the Incentive Plan.

         In respect of each Spring and/or Fall selling season, the Committee may
establish performance goals for the Company. The performance goals selected by
the Committee shall be based on any one or more of the following: price of the
Company's common stock, par value $.01 per share, or the stock of any affiliate,
shareholder return, return on equity, return on investment, sales productivity,
comparable store sales growth, economic profit, net income or market share.
These factors shall have a minimum performance standard below which, and a
maximum performance standard above which, no payments will be made. These
performance goals may be based on an analysis of historical performance and
growth expectations for the business, financial results of other comparable
businesses and progress towards achieving the long-range strategic plan for the
business. These performance goals and determination of results shall be based
entirely on financial measures. The Committee may not use any discretion to
modify award results except as permitted under Section 162(m) of the Code.

         Annual incentive compensation targets may be established for eligible
executives ranging from 10 percent to 150 percent of base salary. Executives may
earn their target incentive compensation if the business achieves the
pre-established performance goals. The target incentive compensation percentage
for each executive will be based on the level and functional responsibility of
his or her position, and competitive practices. The amount of incentive
compensation paid to participating executives may range from zero to double
their targets, based upon the extent to which performance goals are achieved.
Except as otherwise permitted by Section 162(m) of the Code, the minimum level
at which a participating executive will earn any incentive payment, and the
level at which an executive will bear the maximum incentive payment of double
the target, must be established by the Committee prior to the commencement of
each bonus period. Actual payouts must be based on a pre-established
interpolation based on these minimum and maximum levels and the performance
goals.

         The maximum dollar amount to be paid for any year under the Incentive
Plan to any participant may not exceed $3,000,000.

<PAGE>   1

                                                                    Exhibit 10.9

                                    TOO, INC.

                1999 STOCK OPTION AND PERFORMANCE INCENTIVE PLAN


                                    ARTICLE 1

                            ESTABLISHMENT AND PURPOSE

         SECTION 1.1. Establishment and Effective Date. Too, Inc., a Delaware
corporation (the "COMPANY"), hereby establishes a stock incentive plan to be
known as the "Too, Inc. 1999 Stock Option and Performance Incentive Plan" (the
"PLAN"). The Plan shall become effective on the date The Limited, Inc.
distributes (the "DISTRIBUTION") to its shareholders the Company's common stock,
par value $.01 per share (the "COMMON STOCK").

         SECTION 1.2. Purpose. The Company desires to attract and retain the
best available executive and key management associates for itself and its
subsidiaries and to encourage the highest level of performance by such
associates in order to serve the best interests of the Company and its
stockholders. The Plan is expected to contribute to the attainment of these
objectives by offering eligible associates the opportunity to acquire stock
ownership interests in the Company, and other rights with respect to stock of
the Company, and to thereby provide them with incentives to put forth maximum
efforts for the success of the Company and its subsidiaries.



                                    ARTICLE 2

                                     AWARDS

         SECTION 2.1. Form of Awards. Awards under the Plan may be granted in
any one or all of the following forms: (i) incentive stock options ("INCENTIVE
STOCK OPTIONS") meeting the requirements of Section 422 of the Internal Revenue
Code of 1986, as amended (the "CODE"); (ii) nonstatutory stock options
("NONSTATUTORY STOCK OPTIONS") (unless otherwise indicated, references in the
Plan to "OPTIONS" shall include both Incentive Stock Options and Nonstatutory
Stock Options); (iii) stock appreciation rights ("STOCK APPRECIATION RIGHTS"),
as described in Article 7, which may be awarded either in tandem with Options
("TANDEM STOCK APPRECIATION RIGHTS") or on a stand-alone basis ("NONTANDEM STOCK
APPRECIATION RIGHTS"); (iv) shares of Common Stock which are restricted as
provided in Article II ("RESTRICTED SHARES"); (v) units representing shares of
Common Stock, as described in Article 12 ("PERFORMANCE SHARES"); (vi) units
which do not represent shares of Common Stock but which may be paid in the form
of Common Stock, as described in Article 13 ("PERFORMANCE UNITS"); (vii) shares
of unrestricted Common Stock ("UNRESTRICTED SHARES"); and (viii) tax offset
payments ("TAX OFFSET PAYMENTS"), as described in Article 15.

         SECTION 2.2. Maximum Shares Available. The maximum aggregate number of
shares of Common Stock available for award under the Plan is 3,750,00 subject to
adjustment pursuant to Article 16. In addition, Tax Offset Payments which may be
awarded under the Plan will not exceed the number of shares available for
issuance under the Plan. Shares of Common Stock issued pursuant to the Plan may
be either authorized but unissued shares or issued shares reacquired by the
Company. In the event that prior to the end of the period during which Options
may be granted under the Plan, any Option or any Nontandem Stock Appreciation
Right under the Plan expires unexercised or is terminated, surrendered or
canceled (other than in connection with the exercise of a Stock Appreciation
Right) without being exercised in whole or in part for any reason, or any
Restricted Shares, Performance Shares or Performance Units are forfeited, or if
such awards are settled in cash in lieu of shares of Common Stock, then such
shares or units may, at the discretion of the Committee (as defined below) to
the extent permissible under Rule 16b-3 under the Securities Exchange Act of
1934 (the "ACT"), be made available for subsequent awards under the Plan, upon
such terms as the Committee may determine.

<PAGE>   2


         SECTION 2.3. Return of Prior Awards. As a condition to any subsequent
award, the Committee shall have the right, at its discretion, to require
associates to return to the Company awards previously granted under this Plan.
Subject to the provisions of this Plan, such new award shall be upon such terms
and conditions as are specified by the Committee at the time the new award is
granted to the extent permitted by Rule 16b-3 under the Act.



                                    ARTICLE 3

                                 ADMINISTRATION

         SECTION 3.1. Committee. The Plan shall be administered by a Committee
(the "COMMITTEE") appointed by the Board and consisting of not less than two (2)
members of the Board. Each member of the Committee shall be an "outside
director" (within the meaning of Section 162(m) of the Code) and a "non-employee
director" (within the meaning of Rule l6b-3(b)(3)(i) under the Act).

         SECTION 3.2. Powers of Committee. Subject to the express provisions of
the Plan, the Committee shall have the power and authority (i) to grant Options
and to determine the purchase price of the Common Stock covered by each Option,
the term of each Option, the number of shares of Common Stock to be covered by
each Option and any performance objectives or vesting standards applicable to
each Option; (ii) to designate Options as Incentive Stock Options or
Nonstatutory Stock Options and to determine which Options, if any, shall be
accompanied by Tandem Stock Appreciation Rights; (iii) to grant Tandem Stock
Appreciation Rights and Nontandem Stock Appreciation Rights and to determine the
terms and conditions of such rights; (iv) to grant Restricted Shares and to
determine the term of the restricted period and other conditions and
restrictions applicable to such shares; (v) to grant Performance Shares and
Performance Units and to determine the performance objectives, performance
periods and other conditions applicable to such shares or units; (vi) to grant
Unrestricted Shares; (vii) to determine the amount of, and to make, Tax Offset
Payments; and (viii) to determine the associates to whom, and the time or times
at which, Options, Stock Appreciation Rights, Restricted Shares, Performance
Shares, Performance Units and Unrestricted Shares shall be granted.

         SECTION 3.3. Delegation. The Committee may delegate to one or more of
its members or to any other person or persons such ministerial duties as it may
deem advisable; provided, however, that the Committee may not delegate any of
its responsibilities hereunder if such delegation will cause (i) transactions
under the Plan to fail to comply with Section 16 of the Act or (ii) the
Committee to fail to qualify as "outside directors" under Section 162(m) of the
Code. The Committee may also employ attorneys, consultants, accountants or other
professional advisors and shall be entitled to rely upon the advice, opinions or
valuations of any such advisors.

         SECTION 3.4. Interpretations. The Committee shall have sole
discretionary authority to interpret the terms of the Plan, to adopt and revise
rules, regulations and policies to administer the Plan and to make any other
factual determinations which it believes to be necessary or advisable for the
administration of the Plan. All actions taken and interpretations and
determinations made by the Committee in good faith shall be final and binding
upon the Company, all associates who have received awards under the Plan and all
other interested persons.

         SECTION 3.5. Liability; Indemnification. No member of the Committee,
nor any person to whom duties have been delegated, shall be personally liable
for any action, interpretation or determination made with respect to the Plan or
awards made thereunder, and each member of the Committee shall be fully
indemnified and protected by the Company with respect to any liability he or she
may incur with respect to any such action, interpretation or determination, to
the extent permitted by applicable law and to the extent provided in the
Company's Certificate of Incorporation and Bylaws, as amended from time to time.

                                    ARTICLE 4


                                       2
<PAGE>   3



                                   ELIGIBILITY

         Awards shall be limited to executive and key management associates who
are regular, full-time associates of the Company and its present and future
subsidiaries. In determining the associates to whom awards shall be granted and
the number of shares to be covered by each award, the Committee shall take into
account the nature of the services rendered by such associates, their present
and potential contributions to the success of the Company and its subsidiaries
and such other factors as the Committee in its sole discretion shall deem
relevant. As used in this Plan, the term "SUBSIDIARY" shall mean any corporation
which at the time qualifies as a subsidiary of the Company under the definition
of "subsidiary corporation" set forth in Section 424(f) of the Code, or any
successor provision hereafter enacted. No associate may be granted in any
calendar year awards covering more than 1,100,000 shares of Common Stock.



                                    ARTICLE 5

                                  STOCK OPTIONS

         SECTION 5.1. Grant of Options. Options may be granted under this Plan
for the purchase of shares of Common Stock. Options shall be granted in such
form and upon such terms and conditions, including the satisfaction of corporate
or individual performance objectives and other vesting standards, as the
Committee shall from time to time determine.

         SECTION 5.2. Option Price. The option price of each Option to purchase
Common Stock shall be determined by the Committee at the time of the grant, but
shall not be less than 100 percent of the fair market value of the Common Stock
subject to such Option on the date of grant. The option price so determined
shall also be applicable in connection with the exercise of any Tandem Stock
Appreciation Right granted with respect to such Option. The exercise price of an
option previously granted under the Plan shall not thereafter be reduced other
than pursuant to the provisions of Article 16 or Article 17.

         SECTION 5.3. Term of Options. The term of each Option granted under the
Plan shall not exceed ten (10) years from the date of grant, subject to earlier
termination as provided in Articles 9 and 10, except as otherwise provided in
Section 6.01 with respect to ten (10) percent stockholders of the Company.

         SECTION 5.4. Exercise of Options. An Option may be exercised, in whole
or in part, at such time or times as the Committee shall determine. The
Committee may, in its discretion, accelerate the exercisability of any Option at
any time. Options may be exercised by an associate by giving written notice to
the Committee stating the number of shares of Common Stock with respect to which
the Option is being exercised and tendering payment therefor. Payment for the
Common Stock issuable upon exercise of the Option shall be made in full in cash
or by certified check or, if the Committee, in its sole discretion, permits, in
shares of Common Stock (valued at fair market value on the date of exercise). As
soon as reasonably practicable following such exercise, a certificate
representing the shares of Common Stock purchased, registered in the name of the
associate, shall be delivered to the associate.

         SECTION 5.5. Cancellation of Stock Appreciation Rights. Upon exercise
of all or a portion of an Option, the related Tandem Stock Appreciation Rights
shall be canceled with respect to an equal number of shares of Common Stock.



                                    ARTICLE 6

               SPECIAL RULES APPLICABLE TO INCENTIVE STOCK OPTIONS


                                       3
<PAGE>   4


         SECTION 6.1. Ten Percent Stockholder. Notwithstanding any other
provision of this Plan to the contrary, no associate may receive an Incentive
Stock Option under the Plan if such associate, at the time the award is granted,
owns (after application of the rules contained in Section 424(d) of the Code)
stock possessing more than ten (10) percent of the total combined voting power
of all classes of stock of the Company or its subsidiaries, unless (i) the
option price for such Incentive Stock Option is at least 110 percent of the fair
market value of the Common Stock subject to such Incentive Stock Option on the
date of grant and (ii) such Option is not exercisable after the date five (5)
years from the date such Incentive Stock Option is granted.

         SECTION 6.2. Limitation on Grants. The aggregate fair market value
(determined with respect to each Incentive Stock Option at the time such
Incentive Stock Option is granted) of the shares of Common Stock with respect to
which Incentive Stock Options are exercisable for the first time by an associate
during any calendar year (under this Plan or any other plan of the Company or a
subsidiary) shall not exceed $100,000.

         SECTION 6.3. Limitations on Time of Grant. No grant of an Incentive
Stock Option shall be made under this Plan more than ten (10) years after the
earlier of the date of adoption of the Plan by the Board or the date the Plan is
approved by stockholders.



                                    ARTICLE 7

                            STOCK APPRECIATION RIGHTS

         SECTION 7.1. Grants of Stock Appreciation Rights. Tandem Stock
Appreciation Rights may be awarded by the Committee in connection with any
Option granted under the Plan, either at the time the Option is granted or
thereafter at any time prior to the exercise, termination or expiration of the
Option. Nontandem Stock Appreciation Rights may also be granted by the Committee
at any time. At the time of grant of a Nontandem Stock Appreciation Right, the
Committee shall specify the number of shares of Common Stock covered by such
right and the base price of shares of Common Stock to be used in connection with
the calculation described in Section 7.04 below. The base price of a Nontandem
Stock Appreciation Right shall be not less than 100 percent of the fair market
value of a share of Common Stock on the date of grant. Stock Appreciation Rights
shall be subject to such terms and conditions not inconsistent with the other
provisions of this Plan as the Committee shall determine.

         SECTION 7.2. Limitations on Exercise. A Tandem Stock Appreciation Right
shall be exercisable only to the extent that the related Option is exercisable
and shall be exercisable only for such period as the Committee may determine
(which period may expire prior to the expiration date of the related Option).
Upon the exercise of all or a portion of Tandem Stock Appreciation Rights, the
related Option shall be canceled with respect to an equal number of shares of
Common Stock. Shares of Common Stock subject to Options, or portions thereof,
surrendered upon exercise of a Tandem Stock Appreciation Right, shall not be
available for subsequent awards under the Plan. A Nontandem Stock Appreciation
Right shall be exercisable during such period as the Committee shall determine.

         SECTION 7.3. Surrender or Exchange of Tandem Stock Appreciation Rights
 . A Tandem Stock Appreciation Right shall entitle the associate to surrender to
the Company unexercised the related option, or any portion thereof, and to
receive from the Company in exchange therefor that number of shares of Common
Stock having an aggregate fair market value equal to (A) the excess of (i) the
fair market value of one (1) share of Common Stock as of the date the Tandem
Stock Appreciation Right is exercised over (ii) the option price per share
specified in such Option, multiplied by (B) the number of shares of Common Stock
subject to the Option, or portion thereof, which is surrendered. Cash shall be
delivered in lieu of any fractional shares.

         SECTION 7.4. Exercise of Nontandem Stock Appreciation Rights. The
exercise of a Nontandem Stock Appreciation Right shall entitle the associate to
receive from the Company that number of shares of Common Stock having an
aggregate fair market value equal to (A) the excess of (i) the fair market value
of one (1) share of Common Stock as of the date on which the Nontandem Stock
Appreciation Right is exercised over (ii) the base price of the shares covered
by the Nontandem Stock Appreciation Right, multiplied by (B) the number of
shares of


                                       4
<PAGE>   5

Common Stock covered by the Nontandem Stock Appreciation Right, or the portion
thereof being exercised. Cash shall be delivered in lieu of any fractional
shares.

         SECTION 7.5. Settlement of Stock Appreciation Rights. As soon as is
reasonably practicable after the exercise of a Stock Appreciation Right, the
Company shall (i) issue, in the name of the associate, stock certificates
representing the total number of full shares of Common Stock to which the
associate is entitled pursuant to Section 7.03 or 7.04 hereof, and cash in an
amount equal to the fair market value, as of the date of exercise, of any
resulting fractional shares, and (ii) if the Committee causes the Company to
elect to settle all or part of its obligations arising out of the exercise of
the Stock Appreciation Right in cash pursuant to Section 7.06, deliver to the
associate an amount in cash equal to the fair market value, as of the date of
exercise, of the shares of Common Stock it would otherwise be obligated to
deliver.

         SECTION 7.6. Cash Settlement. The Committee, in its discretion, may
cause the Company to settle all or any part of its obligation arising out of the
exercise of a Stock Appreciation Right by the payment of cash in lieu of all or
part of the shares of Common Stock it would otherwise be obligated to deliver in
an amount equal to the fair market value of such shares on the date of exercise.



                                    ARTICLE 8

           NONTRANSFERABILITY OF OPTIONS AND STOCK APPRECIATION RIGHTS

         No Option or Stock Appreciation Right may be transferred, assigned,
pledged or hypothecated (whether by operation of law or otherwise), except as
provided by will or the applicable laws of descent and distribution, and no
Option or Stock Appreciation Right shall be subject to execution, attachment or
similar process. Any attempted assignment transfer, pledge, hypothecation or
other disposition of an Option or a Stock Appreciation Right not specifically
permitted herein shall be null and void and without effect. An Option or Stock
Appreciation Right may be exercised by an associate only during his or her
lifetime, or following his or her death pursuant to Article 10.



                                    ARTICLE 9

                            TERMINATION OF EMPLOYMENT

         SECTION 9.1. Exercise after Termination of Employment. Except as the
Committee may at any time provide, in the event that the employment of an
associate to whom an Option or Stock Appreciation Right has been granted under
the Plan shall be terminated (for reasons other than death or total disability),
such Option or Stock Appreciation Right may be exercised (to the extent that the
associate was entitled to do so at the termination of his employment) at any
time within three (3) months after such termination of employment.

         SECTION 9.2. Total Disability. In the event that an associate to whom
an Option or Stock Appreciation Right has been granted under the Plan shall
become totally disabled, except as the Committee may at anytime provide, such
Option or Stock Appreciation Right may be exercised at any time during the first
nine (9) months that the associate receives benefits under The Company's
Long-Term Disability Plan (the "DISABILITY PLAN"). For purposes hereof, "total
disability" shall have the definition set forth in the Disability Plan, which
definition is hereby incorporated by reference.

                                   ARTICLE 10

                               DEATH OF ASSOCIATE


                                       5
<PAGE>   6

         If an associate to whom an Option or Stock Appreciation Right has been
granted under the Plan shall die while employed by the Company or one of its
subsidiaries or within three (3) months after the termination of such
employment, except as the Committee may at anytime provide, such Option or Stock
Appreciation Right may be exercised to the extent that the associate was
entitled to do so at the time of his or her death, by the associate's estate or
by the person who acquires the right to exercise such Option or Stock
Appreciation Right upon his or her death by bequest or inheritance. Such
exercise may occur at any time within one (1) year after the date of the
associate's death or such other period as the Committee may at anytime provide,
but in no case later than the date on which the Option or Stock Appreciation
Right terminates.



                                   ARTICLE 11

                                RESTRICTED SHARES

         SECTION 11.1. Grant of Restricted Shares. The Committee may from time
to time cause the Company to grant Restricted Shares under the Plan to
associates, subject to such restrictions, conditions and other terms as the
Committee may determine.

         SECTION 11.2. Restrictions. At the time a grant of Restricted Shares is
made, the Committee shall establish a period of time (the "RESTRICTED PERIOD")
applicable to such Restricted Shares. Each grant of Restricted Shares may be
subject to a different Restricted Period. The Committee may, in its sole
discretion, at the time a grant is made, prescribe restrictions in addition to
or other than the expiration of the Restricted Period, including the
satisfaction of corporate or individual performance objectives, which shall be
applicable to all or any portion of the Restricted Shares. Except with respect
to grants of Restricted Shares intended to qualify as performance based
compensation for purposes of Section 162(m) of the Code, the Committee may also,
in its sole discretion, shorten or terminate the Restricted Period or waive any
other restrictions applicable to all or a portion of such Restricted Shares.
None of the Restricted Shares may be sold, transferred, assigned, pledged or
otherwise encumbered or disposed of during the Restricted Period or prior to the
satisfaction of any other restrictions prescribed by the Committee with respect
to such Restricted Shares.

         SECTION 11.3. Restricted Stock Certificates. If the Committee deems it
necessary or appropriate, the Company may issue, in the name of each associate
to whom Restricted Shares have been granted, stock certificates representing the
total number of Restricted Shares granted to the associate, provided that such
certificates bear an appropriate legend or other restriction on transfer. The
Secretary of the Company shall hold such certificates, properly endorsed for
transfer, for the associate's benefit until such time as the Restricted Shares
are forfeited to the Company, or the restrictions lapse.

         SECTION 11.4. Rights of Holders of Restricted Shares. Except as
determined by the Committee either at the time Restricted Shares are awarded or
any time thereafter prior to the lapse of the restrictions, holders of
Restricted Shares shall not have the right to vote such shares or the right to
receive any dividends with respect to such shares. All distributions, if any,
received by an associate with respect to Restricted Shares as a result of any
stock split-up, stock distribution, a combination of shares, or other similar
transaction shall be subject to the restrictions of this Article 11.

         SECTION 11.5. Forfeiture. Except as the Committee may at any time
provide, any Restricted Shares granted to an associate pursuant to the Plan
shall be forfeited if the associate terminates employment with the Company or
its subsidiaries prior to the expiration or termination of the Restricted Period
and the satisfaction of any other conditions applicable to such Restricted
Shares. Upon such forfeiture, the Secretary of the Company shall either cancel
or retain in its treasury the Restricted Shares that are forfeited to the
Company.

         SECTION 11.6. Delivery of Restricted Shares. Upon the expiration or
termination of the Restricted Period and the satisfaction of any other
conditions prescribed by the Committee, the restrictions applicable to the
Restricted Shares shall lapse and a stock certificate for the number of
Restricted Shares with respect to which the restrictions


                                       6
<PAGE>   7

have lapsed shall be delivered, free of all such restrictions, to the associate
or the associate's beneficiary or estate, as the case may be.

         SECTION 11.7. Performance-based Objectives. At the time of the grant of
Restricted Shares to an associate, and prior to the beginning of the performance
period to which performance objectives relate, the Committee may establish
performance objectives based on any one or more of the following: price of
Company Common Stock or the stock of any affiliate, shareholder return, return
on equity, return on investment, return on capital, sales productivity,
comparable store sales growth, economic profit, economic value added, net
income, operating income, gross margin, sales, free cash flow, earnings per
share, operating company contribution or market share. These factors shall have
a minimum performance standard below which, and a maximum performance standard
above which, no payments will be made. These performance goals may be based on
an analysis of historical performance and growth expectations for the business,
financial results of other comparable businesses, and progress towards achieving
the long-range strategic plan for the business. These performance goals and
determination of results shall be based entirely on financial measures. The
Committee may not use any discretion to modify award results except as permitted
under Section 162(m) of the Code.



                                   ARTICLE 12

                               PERFORMANCE SHARES

         SECTION 12.1. Award of Performance Shares. For each Performance Period
(as defined in Section 12.02), Performance Shares may be granted under the Plan
to such associates of the Company and its subsidiaries as the Committee shall
determine. Each Performance Share shall be deemed to be equivalent to one (1)
share of Common Stock. Performance Shares granted to an associate shall be
credited to an account (a "PERFORMANCE SHARE ACCOUNT") established and
maintained for such associate.

         SECTION 12.2. Performance Period. "PERFORMANCE PERIOD" shall mean such
period of time as shall be determined by the Committee in its sole discretion.
Different Performance Periods may be established for different associates
receiving Performance Shares. Performance Periods may run consecutively or
concurrently.

         SECTION 12.3. Right to Payment of Performance Shares. With respect to
each award of Performance Shares under this Plan, the Committee shall specify
performance objectives (the "PERFORMANCE OBJECTIVES") which must be satisfied in
order for the associate to vest in the Performance Shares which have been
awarded to him or her for the Performance Period. If the Performance Objectives
established for an associate for the Performance Period are partially but not
fully met, the Committee may, nonetheless, in its sole discretion, determine
that all or a portion of the Performance Shares have vested. If the Performance
Objectives for a Performance Period are exceeded, the Committee may, in its sole
discretion, grant additional, full vested Performance Shares to the associate.
The Committee may also determine, in its sole discretion, that Performance
Shares awarded to an associate shall become partially or fully vested upon the
associate's death, total disability (as defined in Article 9) or retirement, or
upon the termination of the associate's employment prior to the end of the
Performance Period.

         SECTION 12.4. Payment for Performance Shares. As soon as practicable
following the end of a Performance Period, the Committee shall determine whether
the Performance Objectives for the Performance Period have been achieved (or
partially achieved to the extent necessary to permit partial vesting at the
discretion of the Committee pursuant to Section 12.03). If the Performance
Objectives for the Performance Period have been exceeded, the Committee shall
determine whether additional Performance Shares shall be granted to the
associate pursuant to Section 12.03. As soon as reasonably practicable after
such determinations, or at such later date as the Committee shall determine at
the time of grant, the Company shall pay to the associate an amount with respect
to each vested Performance Share equal to the fair market value of a share of
Common Stock on such payment date or, if the Committee shall so specify at the
time of grant, an amount equal to (i) the fair market value of a share of Common
Stock on the payment date less (ii) the fair market value of a share of Common
Stock on the date of grant


                                       7
<PAGE>   8


of the Performance Share. Payment shall be made entirely in cash, entirely in
Common Stock (including Restricted Shares) or in such combination of cash and
Common Stock as the Committee shall determine.

         SECTION 12.5. Voting and Dividend Rights. Except as the Committee may
otherwise provide, no associate shall be entitled to any voting rights, to
receive any dividends, or to have his or her Performance Share Account credited
or increased as a result of any dividends or other distribution with respect to
Common Stock. Notwithstanding the foregoing, within sixty (60) days from the
date of payment of a dividend by the Company on its shares of Common Stock, the
Committee, in its discretion, may credit an associate's Performance Share
Account with additional Performance Shares having an aggregate fair market value
equal to the dividend per share paid on the Common Stock multiplied by the
number of Performance Shares credited to his or her account at the time the
dividend was declared.



                                   ARTICLE 13

                                PERFORMANCE UNITS

         SECTION 13.1. Award of Performance Units. For each Performance Period
(as defined in Section 12.02), Performance Units may be granted under the Plan
to such associates of the Company and its subsidiaries as the Committee shall
determine. The award agreement covering such Performance Units shall specify a
value for each Performance Unit or shall set forth a formula for determining the
value of each Performance Unit at the time of payment (the "ENDING VALUE"). If
necessary to make the calculation of the amount to be paid to the associate
pursuant to Section 13.03, the Committee shall also state in the award agreement
the initial value of each Performance Unit (the "INITIAL VALUE"). Performance
Units granted to an associate shall be credited to an account (a "PERFORMANCE
UNIT ACCOUNT") established and maintained for such associate.

         SECTION 13.2. Right to Payment of Performance Units. With respect to
each award of Performance Units under this Plan, the Committee shall specify
Performance Objectives which must be satisfied in order for the associate to
vest in the Performance Units which have been awarded to him or her for the
Performance Period. If the Performance Objectives established for an associate
for the Performance Period are partially but not fully met, the Committee may,
nonetheless, in its sole discretion, determine that all or a portion of the
Performance Units have vested. If the Performance Objectives for a Performance
Period are exceeded, the Committee may, in its sole discretion, grant
additional, fully vested Performance Units to the associate. The Committee may
also determine, in its sole discretion, that Performance Units awarded to an
associate shall become partially or fully vested upon the associate's death,
total disability (as defined in Article 9) or retirement, or upon the
termination of employment of the associate by the Company.

         SECTION 13.3. Payment for Performance Units. As soon as practicable
following the end of a Performance Period, the Committee shall determine whether
the Performance Objectives for the Performance Period have been achieved (or
partially achieved to the extent necessary to permit partial vesting at the
discretion of the Committee pursuant to Section 13.02). If the Performance
Objectives for the Performance Period have been exceeded, the Committee shall
determine whether additional Performance Units shall be granted to the associate
pursuant to Section 13.02. As soon as reasonably practicable after such
determinations, or at such later date as the Committee shall determine, the
Company shall pay to the associate an amount with respect to each vested
Performance Unit equal to the Ending Value of the Performance Unit or, if the
Committee shall so specify at the time of grant, an amount equal to (i) the
Ending Value of the Performance Unit less (ii) the Initial Value of the
Performance Unit. Payment shall be made entirely in cash, entirely in Common
Stock (including Restricted Shares) or in such combination of cash and Common
Stock as the Committee shall determine.

                                   ARTICLE 14

                               UNRESTRICTED SHARES


                                       8
<PAGE>   9

         SECTION 14.1. Award of Unrestricted Shares. The Committee may cause the
Company to grant Unrestricted Shares to associates at such time or times, in
such amounts and for such reasons as the Committee, in its sole discretion,
shall determine. No payment shall be required for Unrestricted Shares.

         SECTION 14.2. Delivery of Unrestricted Shares. The Company shall issue,
in the name of each associate to whom Unrestricted Shares have been granted,
stock certificates representing the total number of Unrestricted Shares granted
to the associate, and shall deliver such certificates to the associate as soon
as reasonably practicable after the date of grant or on such later date as the
Committee shall determine at the time of grant.



                                   ARTICLE 15

                               TAX OFFSET PAYMENTS

         The Committee shall have the authority at the time of any award under
this Plan or anytime thereafter to make Tax Offset Payments to assist associates
in paying income taxes incurred as a result of their participation in this Plan.
The Tax Offset Payments shall be determined by multiplying a percentage
established by the Committee by all or a portion (as the Committee shall
determine) of the taxable income recognized by an associate upon (i) the
exercise of a Nonstatutory Stock Option or a Stock Appreciation Right, (ii) the
disposition of shares received upon exercise of an Incentive Stock Option, (iii)
the lapse of restrictions on Restricted Shares, (iv) the award of Unrestricted
Shares, or (v) payments for Performance Shares or Performance Units. The
percentage shall be established, from time to time, by the Committee at that
rate which the Committee, in its sole discretion, determines to be appropriate
and in the best interests of the Company to assist associates in paying income
taxes incurred as a result of the events described in the preceding sentence.
Tax Offset Payments shall be subject to the restrictions on transferability
applicable to Options and Stock Appreciation Rights under Article 8.



                                   ARTICLE 16

                    ADJUSTMENT UPON CHANGES IN CAPITALIZATION

         Notwithstanding any other provision of the Plan, the Committee may at
any time make or provide for such adjustments to the Plan, to the number and
class of shares available thereunder or to any outstanding Options, Stock
Appreciation Rights, Restricted Shares or Performance Shares as it shall deem
appropriate to prevent dilution or enlargement of fights, including adjustments
in the event of changes in the number of shares of outstanding Common Stock by
reason of stock dividends, extraordinary cash dividends, split-ups,
recapitalizations, mergers, consolidations, combinations or exchanges of shares,
separations, reorganizations, liquidations and the like.



                                   ARTICLE 17

                            AMENDMENT AND TERMINATION

         The Board may suspend, terminate, modify or amend the Plan, provided
that any amendment that would (i) materially increase the aggregate number of
shares which may be issued under the Plan or (ii) reduce the exercise price of
options previously granted under the Plan shall be subject to the approval of
the Company's stockholders, except that any such increase or modification that
may result from adjustments authorized by Article 16 does not require such
approval. If the Plan is terminated, the terms of the Plan shall,
notwithstanding such termination, continue to apply to awards granted prior to
such termination. No suspension, termination, modification or


                                       9
<PAGE>   10

amendment of the Plan may, without the consent of the associate to whom an award
shall theretofore have been granted, adversely affect the fights of such
associate under such award.



                                   ARTICLE 18

                                WRITTEN AGREEMENT

         Each award of Options, Stock Appreciation Rights, Restricted Shares,
Performance Shares, Performance Units, Unrestricted Shares and Tax Offset
Payments shall be evidenced by a written agreement, executed by the associate
and the Company, and containing such restrictions, terms and conditions, if any,
as the Committee may require. In the event of any conflict between a written
agreement and the Plan, the terms of the Plan shall govern.



                                   ARTICLE 19

                            MISCELLANEOUS PROVISIONS

         SECTION 19.1. Fair Market Value. For purposes of this Plan, "FAIR
MARKET VALUE" shall be the closing price of the Common Stock as reported on the
principal exchange on which the shares are listed for the date on which the
grant, exercise or other transaction occurs, or if there were no sales on such
date, the most recent prior date on which there were sales.

         SECTION 19.2. Tax Withholding. The Company shall have the right to
require associates or their beneficiaries or legal representatives to remit to
the Company an amount sufficient to satisfy federal, state and local withholding
tax requirements, or to deduct from all payments under this Plan, including Tax
Offset Payments, amounts sufficient to satisfy all withholding tax requirements.
Whenever payments under the Plan are to be made to an associate in cash, such
payments shall be net of any amounts sufficient to satisfy all federal, state
and local withholding tax requirements. The Committee may, in its discretion,
permit an associate to satisfy his or her tax withholding obligation either by
(i) surrendering shares owned by the associate or (ii) having the Company
withhold from shares otherwise deliverable to the associate. Shares surrendered
or withheld shall be valued at their fair market value as of the date on which
income is required to be recognized for income tax purposes. In the case of an
award of Incentive Stock Options, the foregoing fight shall be deemed to be
provided to the associate at the time of such award.

         SECTION 19.3. Compliance with Section 16(b) and Section 162(m). In the
case of associates who are or may be subject to Section 16 of the Act, it is the
intent of the corporation that the Plan and any award granted hereunder satisfy
and be interpreted in a manner that satisfies the applicable requirements of
Rule 16b-3, so that such persons will be entitled to the benefits of Rule 16b-3
or other exemptive rules under Section 16 of the Act and will not be subjected
to liability thereunder. If any provision of the Plan or any award would
otherwise conflict with the intent expressed herein, that provision, to the
extent possible, shall be interpreted and deemed amended so as to avoid such
conflict. To the extent of any remaining irreconcilable conflict with such
intent, such provision shall be deemed void as applicable to associates who are
or may be subject to Section 16 of the Act. If any award hereunder is intended
to qualify as performance-based for purposes of Section 162(m) of the Code, the
Committee shall not exercise any discretion to increase the payment under such
award except to the extent permitted by Section 162(m) and the regulations
thereunder.

         SECTION 19.4. Successors. The obligations of the Company under the Plan
shall be binding upon any successor corporation or organization resulting from
the merger, consolidation or other reorganization of the Company, or upon any
successor corporation or organization succeeding to substantially all of the
assets and businesses of the Company. In the event of any of the foregoing, the
Committee may, at its discretion prior to the


                                       10
<PAGE>   11

consummation of the transaction, cancel, offer to purchase, exchange, adjust or
modify any outstanding awards, at such time and in such manner as the Committee
deems appropriate and in accordance with applicable law.

         SECTION 19.5. General Creditor Status. Associates shall have no right,
title, or interest whatsoever in or to any investments which the Company may
make to aid it in meeting its obligations under the Plan. Nothing contained in
the Plan, and no action taken pursuant to its provisions, shall create or be
construed to create a trust of any kind, or a fiduciary relationship between the
Company and any associate or beneficiary or legal representative of such
associate. To the extent that any person acquires a right to receive payments
from the Company under the Plan, such right shall be no greater than the fight
of an unsecured general creditor of the Company. All payments to be made
hereunder shall be paid from the general funds of the Company and no special or
separate fund shall be established and no segregation of assets shall be made to
assure payment of such amounts except as expressly set forth in the Plan.

         SECTION 19.6. No Right to Employment. Nothing in the Plan or in any
written agreement entered into pursuant to Article 18, nor the grant of any
award, shall confer upon any associate any right to continue in the employ of
the Company or a subsidiary or to be entitled to any remuneration or benefits
not set forth in the Plan or such written agreement or interfere with or limit
the right of the Company or a subsidiary to modify the terms of or terminate
such associate's employment at any time.

         SECTION 19.7. Notices. Notices required or permitted to be made under
the Plan shall be sufficiently made if sent by registered or certified mail
addressed (a) to the associate at the associate's address set forth in the books
and records of the Company or its subsidiaries, or (b) to the Company or the
Committee at the principal office of the Company.

         SECTION 19.8. Severability. In the event that any provision of the Plan
shall be held illegal or invalid for any reason, such illegality or invalidity
shall not affect the remaining parts of the Plan, and the Plan shall be
construed and enforced as if the illegal or invalid provision had not been
included.

         SECTION 19.9. Governing Law. To the extent not preempted by federal
law, the Plan, and all agreements hereunder, shall be construed in accordance
with and governed by the laws of the State of Delaware.

         SECTION 19.10. Term of Plan. Unless earlier terminated pursuant to
Article 17 hereof, the Plan shall terminate on the tenth anniversary of the
Distribution.


                                       11

<PAGE>   1
                                                                   Exhibit 10.10

                                    TOO, INC.

                   1999 STOCK PLAN FOR NON-ASSOCIATE DIRECTORS

     1.   PURPOSE

     The purpose of the Too, Inc. 1999 Stock Plan for Non Associate Directors
(the "PLAN") is to promote the interests of Too, Inc. (the "COMPANY") and its
stockholders by increasing the proprietary interest of non-associate directors
in the growth and performance of the Company by granting such directors options
to purchase shares of common stock, par value $.01 per share, (the "SHARES") of
the Company and by awarding Shares to such directors in respect of a portion of
the Retainer (as defined in Section 6(b)) payable to such directors.

      2.   ADMINISTRATION

     The Plan shall be administered by the Company's Board of Directors (the
"BOARD"). Subject to the provisions of the Plan, the Board shall be authorized
to interpret the Plan, to establish, amend, and rescind any rules and
regulations relating to the Plan and to make all other determinations necessary
or advisable for the administration of the Plan; provided, however, that the
Board shall have no discretion with respect to the selection of directors to
receive options, the number of Shares subject to any such options, the purchase
price thereunder or the timing or term of grants of options under the Plan. The
determinations of the Board in the administration of the Plan, as described
herein, shall be final and conclusive. The Secretary of the Company shall be
authorized to implement the Plan in accordance with its terms and to take such
actions of a ministerial nature as shall be necessary to effectuate the intent
and purposes thereof. The validity, construction and effect of the Plan and any
rules and regulations relating to the Plan shall be determined in accordance
with the laws of the State of Delaware.

      3.   ELIGIBILITY

     The class of individuals eligible to receive grants of options and awards
of Shares in respect of the Retainer under the Plan shall be directors of the
Company who are not associates of the Company or its affiliates ("ELIGIBLE
DIRECTORS"). Any holder of an option or Shares granted hereunder shall
hereinafter be referred to as a "PARTICIPANT."

      4.   SHARES SUBJECT TO THE PLAN

     Subject to adjustment as provided in Section 7, an aggregate of 50,000
Shares shall be available for issuance under the Plan. The Shares deliverable
upon the exercise of options or in respect of the Retainer may be made available
from authorized but unissued Shares or treasury Shares. If any option granted
under the Plan shall terminate for any reason without having been exercised, the
Shares subject to, but not delivered under, such option shall be available for
issuance under the Plan.

      5.   GRANT, TERMS AND CONDITIONS OF OPTIONS

          (a) On the date of an Eligible Director's initial election to the
     Board, such Eligible Director will be granted an option to purchase 5,000
     Shares.

          (b) Subsequently, on the date of each annual meeting of the Company's
     shareholders, each Eligible Director will be granted an option to purchase
     1,000 Shares.

          (c) The options granted will be nonstatutory stock options not
     intended to qualify under Section 422 of the Internal Revenue Code of 1986,
     as amended and shall have the following terms and conditions:

               (i) PRICE. The purchase price per Share deliverable upon the
          exercise of each option shall be one hundred (100) percent of the Fair
          Market Value per Share on the date the option is granted. For purposes
          of the Plan. "FAIR MARKET VALUE" shall be the closing price of the
          Shares as reported on the principal


                                        1
<PAGE>   2

          exchange on which the shares are listed for the date in question, or
          if there were no sales on such date, the most recent prior date on
          which there were sales.

              (ii) PAYMENT. Options may be exercised only upon payment of the
          purchase price thereof in full. Such payment shall be made in cash.

             (iii) EXERCISABILITY AND TERMS OF OPTIONS. Options shall become
          exercisable in annual 25% annual installments commencing on the first
          anniversary of the date of grant, provided the holder of such Option
          is an Eligible Director on such anniversary, and shall be exercisable
          until the earlier of ten (10) years from the date of grant and the
          expiration of the one (1) year period provided in paragraph (iv)
          below.

              (iv) TERMINATION OF SERVICE AS ELIGIBLE DIRECTOR. Upon termination
          of a Participant's service as a director of the Company for any
          reason, all outstanding options held by such Eligible Director, to the
          extent then exercisable, shall be exercisable in whole or in part for
          a period of one (1) year from the date on which the Participant ceases
          to be a Director, provided that in no event shall the options be
          exercisable beyond the period provided for in paragraph (iii) above.

               (v) NONTRANSFERABILITY OF OPTIONS. No option may be assigned
          alienated, pledged, attached, sold or otherwise transferred or
          encumbered by a Participant otherwise than by will or the laws of
          descent and distribution, and during the lifetime of the Participant
          to whom an option is granted it may be exercised only by the
          Participant or by the Participant's guardian or legal representative.
          Notwithstanding the foregoing, options may be transferred pursuant to
          a qualified domestic relations order.

              (vi) OPTION AGREEMENT. Each option granted hereunder shall be
          evidenced by an agreement with the Company which shall contain the
          terms and provisions set forth herein and shall otherwise be
          consistent with the provisions of the Plan.

      6.   GRANT OF SHARES

          (a) Fifty (50) percent of the Retainer of each Eligible Director shall
     be paid in quarterly installments in a number of Shares equal to the
     quotient of (i) fifty (50) percent of the Retainer divided by (ii) the Fair
     Market Value on the Retainer Payment Date. Cash shall be paid to an
     Eligible Director in lieu of a fractional Share.

          (b) For purposes of this Plan "RETAINER" shall mean the portion of the
     annual retainer payable to an Eligible Director (as defined in Section 3)
     for any fiscal quarter of the Company and "RETAINER PAYMENT Date" shall
     mean the last business day of the Company's relevant fiscal quarter.

      7.   ADJUSTMENT OF AND CHANGES IN SHARES

     In the event of a stock split, stock dividend, extraordinary cash dividend,
subdivision or combination of the Shares or other change in corporate structure
affecting the Shares, the number of Shares authorized by the Plan shall be
increased or decreased proportionately, as the case may be, and the number of
Shares subject to any outstanding option shall be increased or decreased
proportionately, as the case may be, with appropriate corresponding adjustment
in the purchase price per Share thereunder.

      8.   NO RIGHTS OF SHAREHOLDERS

     Neither a Participant nor a Participant's legal representative shall be, or
have any of the rights and privileges of, a shareholder of the Company in
respect of any Shares purchasable upon the exercise of any option, in whole or
in part, unless and until certificates for such Shares shall have been issued.


                                       2
<PAGE>   3

      9.   PLAN AMENDMENTS

     The Plan may be amended by the Board as it shall deem advisable or to
conform to any change in any law or regulation applicable thereto subject, to
the extent deemed necessary or desirable to comply with applicable law, to the
approval of the Company's shareholders.

     10.   LISTING AND REGISTRATION

     Each Share shall be subject to the requirement that if at any time the
Board shall determine, in its discretion, that the listing, registration or
qualification of the Shares upon any securities exchange or under any state or
federal law, or the consent or approval of any governmental regulatory body, is
necessary or desirable as a condition of, or in connection with, the granting of
such Shares, no such Share may be disposed of unless such listing, registration,
qualification, consent or approval shall have been effected or obtained free of
any condition not acceptable to the Board.

     11.   EFFECTIVE DATE AND DURATION OF PLAN

     The Plan shall become effective on the date the Company's Shares are
distributed by The Limited, Inc. to its shareholders. The Plan shall terminate
the day following the tenth (10th) Annual Shareholders Meeting of the Company at
which Directors are elected succeeding such distribution, unless the Plan is
extended or terminated at an earlier date by the Company's shareholders or is
terminated by exhaustion of the Shares available for issuance hereunder.


                                       3

<PAGE>   1

                                                                   Exhibit 10.11

                              EMPLOYMENT AGREEMENT


         THIS AGREEMENT is entered into as of August 23, 1999, by and between
Too, Inc., a Delaware corporation (the "Company"), and Michael W. Rayden
(the "Executive") (hereinafter collectively referred to as "the parties").

         WHEREAS, the Executive has served as a key executive of the Company and
possesses an intimate knowledge of the business and affairs of the Company and
its policies, procedures, methods and personnel; and

         WHEREAS, the Company has determined that it is essential and in its
best interests to retain the services of key management personnel and to ensure
their continued dedication and efforts; and

         WHEREAS, the Compensation Committee of the Board of Directors of the
Company (the "Board") has determined that it is in the best interest of the
Company to secure the continued services and employment of the Executive and the
Executive is willing to render such services on the terms and conditions set
forth herein.

         NOW, THEREFORE, in consideration of the foregoing and the respective
agreements of the parties contained herein, the parties hereby agree as
follows:

         1. TERM. The initial term of employment under this Agreement shall be
for the period commencing on August 23, 1999 hereof (the "Commencement Date")
and ending on the sixth anniversary of the Commencement Date (the "Initial
Term"); PROVIDED, HOWEVER, that upon the expiration of the Initial Term, this
Agreement shall be automatically extended for a period of one year, unless
either the Company or the Executive shall have given written notice to the other
at least ninety (90) days prior thereto that the term of this Agreement shall
not be so extended.

         2. EMPLOYMENT.

         (a) POSITION. The Executive shall be employed as the President and
Chief Executive Officer or such other position of reasonably comparable or
greater status and responsibilities as may be determined by the Board. The
Executive shall perform the duties, undertake the responsibilities and exercise
the authority customarily performed, undertaken and exercised by persons
employed in a similar executive capacity.

         (b) OBLIGATIONS. The Executive agrees to devote his full business time
and attention to the business and affairs of the Company. The foregoing,
however, shall not preclude the Executive from serving on corporate, civic or
charitable boards or committees or managing personal investments, so long as
such activities do not interfere with the performance of the Executive's
responsibilities hereunder.


<PAGE>   2

         3. BASE SALARY. The Company agrees to pay or cause to be paid to the
Executive during the term of this Agreement an annual base salary at the rate of
$700,000. This base salary will be subject to annual review and may be increased
from time to time by the Board considering factors such as the Executive's
responsibilities, compensation of executives in other companies, performance of
the Executive and other pertinent factors (hereinafter referred to as the "Base
Salary"). Such Base Salary shall be payable in accordance with the Company's
customary practices applicable to its executives.

         4. EQUITY COMPENSATION. The Company shall grant to the Executive rights
to receive shares of the Company's common stock and options to acquire shares of
the Company's common stock as generally outlined in the attached Exhibit A.

         5. EMPLOYEE BENEFITS. The Executive shall be entitled to participate in
all employee benefit plans, practices, and programs maintained by the Company
and made available to senior executives generally and as may be in effect from
time to time.

         6. BONUS. The Executive shall be entitled to participate in the
Company's applicable incentive compensation plan at a target level of one
hundred ten percent (110%) of the Executive's annual Base Salary or on such
terms and conditions as may be determined from time to time by the Board.

         7.       OTHER BENEFITS.

         (a)      LIFE INSURANCE.

                  (1) During the term of the Agreement, the Company shall
maintain term life insurance coverage on the life of the Executive in the amount
of $5,000,000, the proceeds of which shall be payable to the beneficiary or
beneficiaries designated by the Executive. The Executive agrees to undergo any
reasonable physical examination and other procedures as may be necessary to
maintain such policy. If the Company is not able to obtain such policy due to
Executive's physical examination results, an AD&D (accidental death &
dismemberment) policy of an equivalent amount will be obtained in lieu of the
term life insurance coverage.

                  (2) During the term of this Agreement, the Company shall be
entitled to maintain a "key person" term life insurance policy on the life of
the Executive, the proceeds of which shall be payable to the Company or its
designees. The Executive agrees to undergo any reasonable physical examination
and other procedures as may be necessary to maintain such policy.

         (b) EXPENSES. Subject to applicable Company policies, the Executive
shall be entitled to receive prompt reimbursement of all expenses reasonably
incurred by him in connection with the performance of his duties hereunder or
for promoting, pursuing or otherwise furthering the business or interests of the
Company.


                                       2
<PAGE>   3

                  (c) OFFICE AND FACILITIES. The Executive shall be provided
with appropriate offices and with such secretarial and other support facilities
as are commensurate with the Executive's status with the Company and adequate
for the performance of his duties hereunder.

         8.       VACATION. The Executive shall be entitled to annual
vacation in accordance with the policies as periodically established by the
Board for similarly situated executives of the Company.

         9.       TERMS AND CONDITIONS. The Executive's employment hereunder is
subject to the following terms and conditions:

                  (a) DISABILITY. The Company shall be entitled to terminate the
Executive's employment after having established the Executive's Disability. For
purposes of this Agreement, "Disability" means a physical or mental infirmity
which impairs the Executive's ability to substantially perform those duties
under this Agreement for a period of at least six (6) months in any 12-month
calendar period as determined in accordance with the Company's Long-Term
Disability Plan.

                  (b) CAUSE. The Company shall be entitled to terminate the
Executive's employment for "Cause" without prior written notice. For purposes of
this Agreement, "Cause" shall mean that the Executive (1) willfully failed to
perform his duties with the Company (other than a failure resulting from the
Executive's incapacity due to physical or mental illness); or (2) has plead
"guilty" or "no contest" to or has been convicted of an act which is defined as
a felony under federal or state law; or (3) engaged in willful misconduct in bad
faith which could reasonably be expected to materially harm the Company's
business or its reputation.

                  The Executive shall be given written notice by the Board of
termination for Cause, such notice to state in detail the particular act or acts
or failure or failures to act that constitute the grounds on which the proposed
termination for Cause is based. The Executive shall be entitled to a hearing
before the Board or a committee thereof established for such purpose and to be
accompanied by legal counsel. Such hearing shall be held within fifteen (15)
days of written notice to the Company by the Executive, provided the Executive
requests such hearing within thirty (30) days of the written notice from the
Board of the termination for Cause.


                  (c) TERMINATION BY THE EXECUTIVE. The Executive may terminate
employment hereunder for "Good Reason" by delivering to the Company (1) a
Preliminary Notice of Good Reason (as defined below), and (2) not earlier than
thirty (30) days from the delivery of such Preliminary Notice, a Notice of
Termination. For purposes of this Agreement, "Good Reason" means (i) the failure
to continue the Executive in a capacity as contemplated by Section 2 hereof;
(ii) the assignment to the Executive of any duties materially inconsistent with
the Executive's positions, duties, authority, responsibilities and reporting
requirements as set forth in Section 2 hereof; (iii) a reduction in or a
material delay in payment of the Executive's total cash compensation and
benefits from those required to be provided in accordance with the provisions of
this Agreement; (iv) the Company, the Board or any person controlling the


                                       3
<PAGE>   4

Company requires the Executive to be based outside of the United States, other
than on travel reasonably required to carry out the Executive's obligations
under the Agreement, or (v) the failure of the Company to obtain the assumption
in writing of its obligation to perform this Agreement by any successor to all
or substantially all of the assets of the Company within fifteen (15) days after
a merger, consolidation, sale or similar transaction; PROVIDED, HOWEVER, that
"Good Reason" shall not include (A) acts not taken in bad faith which are cured
by the Company in all respects not later than thirty (30) days from the date of
receipt by the Company of a written notice from the Executive identifying in
reasonable detail the act or acts constituting "Good Reason" (a "Preliminary
Notice of Good Reason") or (B) acts taken by the Company by reason of the
Executive's physical or mental infirmity which impairs the Executive's ability
to substantially perform the duties under this Agreement. A Preliminary Notice
of Good Reason shall not, by itself, constitute a Notice of Termination.


                  (d) NOTICE OF TERMINATION. Subject to Section 9(b), any
purported termination for Cause by the Company or for Good Reason by the
Executive shall be communicated by a written Notice of Termination to the other
two (2) weeks prior to the Termination Date (as defined below). Any termination
by the Company other than for Cause or by the Executive without Good Reason
shall be communicated by a written Notice of Termination to the other two (2)
months prior to the Termination Date. However, the Company may elect to pay the
Executive in lieu of two (2) months written notice. For purposes of this
Agreement, no such purported termination of employment shall be effective
without such Notice of Termination.

                  (e) TERMINATION DATE, ETC. "Termination Date" shall mean in
the case of the Executive's death, the date of death, or in all other cases, the
date specified in the Notice of Termination; PROVIDED, HOWEVER, that if the
Executive's employment is terminated by the Company due to Disability, the date
specified in the Notice of Termination shall be at least thirty (30) days from
the date the Notice of Termination is given to the Executive.

         10.      COMPENSATION UPON TERMINATION.

                  (a) If during the term of this Agreement (including any
extensions thereof), the Executive's employment is terminated by the Company for
Cause, by reason of the Executive's death or if the Executive gives written
notice not to extend the term of this Agreement, the Company's sole obligation
hereunder shall be to pay the Executive the following amounts earned hereunder
but not paid as of the Termination Date: (i) Base Salary, (ii) reimbursement for
any and all monies advanced or expenses incurred pursuant to Section 7(b)
through the Termination Date, and (iii) any earned compensation which the
Executive had previously deferred (including any interest earned or credited
thereon) (collectively, "Accrued Compensation"), PROVIDED, HOWEVER, that if the
Executive gives such written notice not to extend, the Company shall continue to
pay the premiums provided for in Section 7(a)(1) through the end of the calendar
year in which the Executive's termination occurs. The Executive's entitlement to
any other benefits shall be determined in accordance with the Company's employee
benefit plans then in effect.


                                       4
<PAGE>   5


                  (b) If the Executive's employment is terminated by the Company
other than for Cause or by the Executive for Good Reason, the Company's sole
obligation hereunder shall be as follows:


                                    (i) the Company shall pay the Executive the
                  Accrued Compensation;

                                    (ii) the Company shall continue to pay the
                  Executive the Base Salary for a period of one (1) year
                  following the Termination Date; and

                                    (iii) the Company shall continue to pay the
                  premiums provided for in Section 7(a)(1) hereof through the
                  end of the calendar year in which such termination occurs.




                  (c) If the Executive's employment is terminated by the Company
by reason of the Executive's Disability, the Company's sole obligation hereunder
shall be as follows:

                                    (i) the Company shall pay the Executive the
                  Accrued Compensation;

                                    (ii) the Company shall continue to pay the
                  Executive one hundred percent (100%) of the Base Salary for
                  the first twelve (12) months following the Termination Date,
                  eighty percent (8 0%) of the Base Salary for the second twelve
                  (12) months following the Termination Date, and sixty percent
                  (60%) of the Base Salary for the third twelve (12) months
                  following the Termination Date; PROVIDED, HOWEVER, that such
                  Base Salary shall be reduced by the amount of any benefits the
                  Executive receives by reason of his Disability under the
                  Company's relevant disability plan or plans; and


                                    (iii) if the Executive is disabled beyond
                  thirty-six (36) months, the Company shall continue to pay the
                  Executive sixty (60%) of Base Salary up to a maximum of two
                  hundred fifty thousand dollars ($250,000) per year for the
                  period of the Executive's Disability, as defined in the
                  Company's relevant disability plans; PROVIDED, HOWEVER, that
                  such payments shall be reduced by the amount of any benefits
                  the Executive receives by reason of his Disability under the
                  Company's relevant disability plan or plans; and

                                    (iv) the Company shall continue to pay the
                  premiums provided for in Section 7(a)(1) hereof through the
                  end of the calendar year in which such termination occurs.




                  (d) If the Executive's employment is terminated by reason of
the Company's written notice to the Executive of its decision not to extend the
term of this Agreement as contemplated in Section 1 hereof, the Company's sole
obligation hereunder shall be as follows:


                                       5
<PAGE>   6


                                    (i) the Company shall pay the Executive the
                  Accrued Compensation;

                                    (ii) the Company shall continue to pay the
                  Executive the Base Salary for a period of one (1) year
                  following the expiration of such term; and

                                    (iii) the Company shall continue to pay the
                  premiums provided for in Section 7(a)(1) hereof through the
                  end of the calendar year in which the Executive's termination
                  occurs.


                  (e) During the period the Executive is receiving salary
continuation pursuant to Section 10(b)(ii), 10(c)(ii) or 10(d)(ii) hereof,
the Company shall, at its expense, provide to the Executive and the Executive's
beneficiaries medical and dental benefits substantially similar in the aggregate
to those provided to the Executive immediately prior to the Executive's
Termination Date; PROVIDED, HOWEVER, that the Company's obligation with respect
to the foregoing benefits shall be reduced to the extent that the Executive or
the Executive's beneficiaries obtains any such benefits pursuant to a subsequent
employer's benefit plans.

                  (f) The Executive shall not be required to mitigate the amount
of any payment provided for in this Agreement by seeking other employment or
otherwise and no such payment shall be offset or reduced by the amount of any
compensation provided to the Executive in any subsequent employment.

         11.      EMPLOYEE COVENANTS.

                  (a) UNAUTHORIZED DISCLOSURE. The Executive shall not, during
the term of this Agreement and thereafter, make any Unauthorized Disclosure. For
purposes of this Agreement, "Unauthorized Disclosure" shall mean disclosure by
the Executive without the prior written consent of the Board to any person other
than a person to whom disclosure is reasonably necessary or appropriate in
connection with the performance by the Executive of duties as an executive of
the Company or as may be legally required, of any information relating to the
business or prospects of the Company (including, but not limited to, any
confidential information with respect to any of the Company's customers,
products, methods of distribution, strategies, business and marketing plans and
business policies and practices); PROVIDED, HOWEVER, that such term shall not
include the use or disclosure by the Executive, without consent, of any
information known generally to the public (other than as a result of disclosure
by the Executive in violation of this Section 11(a)). This confidentiality
covenant has no temporal, geographical or territorial restriction.

                  (b) NON-COMPETITION. During the Non-Competition Period
described below, the Executive shall not, directly or indirectly, without the
prior written consent of the Company, own, manage, operate, join, control, be
employed by, consult with or participate in the ownership, management, operation
or control of, or be connected with (as a stockholder, partner, or otherwise),
any business, individual, partner, firm, corporation, or other entity that
competes or plans to compete, directly or indirectly, with the Company, its
products, or any


                                       6
<PAGE>   7


division, subsidiary or affiliate of the Company; PROVIDED, HOWEVER, that the
"beneficial ownership" by the Executive after termination of employment with the
Company, either individually or as a member of a "group," as such terms are used
in Rule 13d of the General Rules and Regulations under the Securities Exchange
Act of 1934, as amended (the "Exchange Act"), of not more than two percent (2%)
of the voting stock of any publicly held corporation shall not be a violation of
Section 11 of this Agreement.

                           The "Non-Competition Period" means the period the
Executive is employed by the Company plus one (1) year from the Termination Date
if the Executive's employment is terminated (i) by the Company for any reason,
(ii) by the Executive for any reason, or (iii) by reason of either the Company's
or the Executive's decision not to extend the term of this Agreement as
contemplated by Section 1 hereof.


                  (c) NON-SOLICITATION. During the No-Raid Period described
below, the Executive shall not, either directly or indirectly, alone or in
conjunction with another party, interfere with or harm, or attempt to interfere
with or harm, the relationship of the Company, its subsidiaries and/or
affiliates, with any person who at any time was an employee, customer or
supplier of the Company, its subsidiaries and/or affiliates or otherwise had a
business relationship with the Company, its subsidiaries and/or affiliates.

                      The "No-Raid Period" means the period the Executive is
employed by the Company plus one (1) year from the Termination Date if the
Executive's employment is terminated (i) by the Company for any reason, (ii) by
the Executive for any reason, or (iii) by reason of either the Company's or the
Executive's decision not to extend the term of this Agreement as contemplated
by Section 1 hereof.

                  (d) REMEDIES. The Executive agrees that any breach of the
terms of this Section 11 would result in irreparable injury and damage to the
Company for which the Company would have no adequate remedy at law; the
Executive therefore also agrees that in the event of said breach or any threat
of breach, the Company shall be entitled to an immediate injunction and
restraining order to prevent such breach and/or threatened breach and/or
continued breach by the Executive and/or any and all persons and/or entities
acting for and/or with the Executive, without having to prove damages, and to
all costs and expenses, including reasonable attorneys' fees and costs, in
addition to any other remedies to which the Company may be entitled at law or in
equity. The terms of this paragraph shall not prevent the Company from pursuing
any other available remedies for any breach or threatened breach hereof,
including but not limited to the recovery of damages from the Executive. The
Executive and the Company further agree that the provisions of the covenants not
to compete and solicit are reasonable and that the Company would not have
entered into this Agreement but for the inclusion of such covenants herein.
Should a court determine, however, that any provision of the covenants is
unreasonable, either in period of time, geographical area, or otherwise, the
parties hereto agree that the covenant should be interpreted and enforced to the
maximum extent which such court or arbitrator deems reasonable.


                                       7
<PAGE>   8

                  The provisions of this Section 11 shall survive any
termination of this Agreement, and the existence of any claim or cause of action
by the Executive against the Company, whether predicated on this Agreement or
otherwise, shall not constitute a defense to the enforcement by the Company of
the covenants and agreements of this Section 11; PROVIDED, HOWEVER, that this
paragraph shall not, in and of itself, preclude the Executive from defending
himself against the enforceability of the covenants and agreements of this
Section 11.

         12.      LIMITATION OF PAYMENTS.

                  (a) GROSS-UP PAYMENT. In the event it shall be determined that
any payment or distribution of any type to or for the benefit of the Executive,
by the Company, any of its affiliates, any Person who acquires ownership or
effective control of the Company or ownership of a substantial portion of the
Company's assets [within the meaning of Section 280G of the Internal Revenue
Code of 1986, as amended (the "Code"), and the regulations thereunder] or any
affiliate of such Person, whether paid or payable or distributed or
distributable pursuant to the terms of this Agreement or otherwise (the "Total
Payments"), would be subject to the excise tax imposed by Section 4999 of the
Code or any interest or penalties with respect to such excise tax (such excise
tax, together with any such interest and penalties, are collectively referred to
as the "Excise Tax"), then the Executive shall be entitled to receive an
additional payment (a "Gross-Up Payment") in an amount such that after payment
by the Executive of all taxes (including any interest or penalties imposed with
respect to such taxes), including any Excise Tax, imposed upon the Gross-Up
Payment, the Executive retains an amount of the Gross-Up Payment equal to the
Excise Tax imposed upon the Total Payments (not including any Gross-Up Payment).

                  (b) All determinations as to whether any of the Total Payments
are "parachute payments" (within the meaning of Section 280G of the Code),
whether a Gross-Up Payment is required, the amount of such Gross-Up Payment and
any amounts relevant to the last sentence of Subsection 12(a), shall be made by
an independent accounting firm selected by the Company from among the largest
six accounting firms in the United States (the "Accounting Firm"). The
Accounting Firm shall provide its determination (the "Determination"), together
with detailed supporting calculations regarding the amount of any Gross-Up
Payment and any other relevant matter, both to the Company and the Executive
within five (5) days of the Termination Date, if applicable, or such earlier
time as is requested by the Company or the Executive (if the Executive
reasonably believes that any of the Total Payments may be subject to the Excise
Tax). Any determination by the Accounting Firm shall be binding upon the Company
and the Executive. As a result of uncertainty in the application of Section 4999
of the Code at the time of the initial determination by the Accounting Firm
hereunder, it is possible that the Company should have made Gross-Up Payments
("Underpayment"), or that Gross-Up Payments will have been made by the Company
which should not have been made ("Overpayments"). In either such event, the
Accounting Firm shall determine the amount of the Underpayment or Overpayment
that has occurred. In the case of an Underpayment, the amount of such
Underpayment shall be promptly paid by the Company to or for the benefit of the
Executive. In the case of an Overpayment, the Executive shall, at the direction
and expense of the Company, take such steps as are reasonably necessary


                                       8
<PAGE>   9


(including the filing of returns and claims for refund), follow reasonable
instructions from, and procedures established by, the Company, and otherwise
reasonably cooperate with the Company to correct such Overpayment.

                  13. EMPLOYEE REPRESENTATION. The Executive expressly
represents and warrants to the Company that the Executive is not a party to any
contract or agreement and is not otherwise obligated in any way, and is not
subject to any rules or regulations, whether governmentally imposed or
otherwise, which will or may restrict in any way the Executive's ability to
fully perform the Executive's duties and responsibilities under this Agreement.
The Executive hereby consents to the cancellation of his Employment Agreement
with The Limited, Inc. dated May 20, 1997 and acknowledges that The Limited,
Inc. has fulfilled all of its obligations under said Employment Agreement.

                  14. SUCCESSORS AND ASSIGNS.

                           (a) This Agreement shall be binding upon and shall
inure to the benefit of the Company, its successors and assigns and the Company
shall require any successor or assign to expressly assume and agree to perform
this Agreement in the same manner and to the same extent that the Company would
be required to perform it if no such succession or assignment had taken place.
The term "the Company" as used herein shall include any such successors and
assigns to the Company's business and/or assets. The term "successors and
assigns" as used herein shall mean a corporation or other entity acquiring or
otherwise succeeding to, directly or indirectly, all or substantially all the
assets and business of the Company (including this Agreement) whether by
operation of law or otherwise.


                           (b) Neither this Agreement nor any right or interest
hereunder shall be assignable or transferable by the Executive, the Executive's
beneficiaries or legal representatives, except by will or by the laws of descent
and distribution. This Agreement shall inure to the benefit of and be
enforceable by the Executive's legal personal representative.

                  15. ARBITRATION. Except with respect to the remedies set forth
in Section 11(d) hereof, any controversy or claim between the Company or any of
its affiliates and the Executive arising out of or relating to this Agreement or
its termination shall be settled and determined by binding arbitration. The
American Arbitration Association under its Commercial Arbitration Rules shall
administer the binding arbitration. The arbitration shall take place in
Columbus, Ohio. The Company and the Executive shall each appoint one person to
act as an arbitrator, and a third arbitrator shall be chosen by the first two
arbitrators (such three arbitrators, the "Panel"). The Panel shall have no
authority to award punitive damages against the Company or the Executive. The
Panel shall have no authority to add to, alter, amend or refuse to enforce any
portion of the disputed agreements. The Company and the Executive each waive any
right to a jury trial or to petition for stay in any action or proceeding of any
kind arising out of or relating to this Agreement or its termination.

                  16. NOTICE. For the purposes of this Agreement, notices and
all other communications provided for in the Agreement (including the Notice of
Termination) shall be in


                                       9
<PAGE>   10


writing and shall be deemed to have been duly given when personally delivered or
sent by registered or certified mail, return receipt requested, postage prepaid,
or upon receipt if overnight delivery service or facsimile is used, addressed as
follows:

TO THE EXECUTIVE:

         Michael W. Rayden
         4633 Yantis Drive
         New Albany, Ohio 43054


TO THE COMPANY:

         Too, Inc.
         3885 Morse Road
         Columbus, Ohio 43219
         Attn: Secretary



                  17. SETTLEMENT OF CLAIMS. The Company's obligation to make the
payments provided for in this Agreement and otherwise to perform its obligations
hereunder shall not be affected by any circumstances, including, without
limitation, any set-off, counterclaim, recoupment, defense or other right which
the Company may have against the Executive or others.

                  18. MISCELLANEOUS. No provision of this Agreement may be
modified, waived or discharged unless such waiver, modification or discharge is
agreed to in writing and signed by the Executive and the Company. No waiver by
either party hereto at any time of any breach by the other party hereto of, or
compliance with, any condition or provision of this Agreement to be performed by
such other party shall be deemed a waiver of similar or dissimilar provisions or
conditions at the same or at any prior or subsequent time. No agreement or
representations, oral or otherwise, express or implied, with respect to the
subject matter hereof have been made by either party which are not expressly set
forth in this Agreement.

                  19. GOVERNING LAW. This Agreement shall be governed by and
construed and enforced in accordance with the laws of the State of Ohio without
giving effect to the conflict of law principles thereof.

                  20. SEVERABILITY. The provisions of this Agreement shall be
deemed severable and the invalidity or unenforceability of any provision shall
not affect the validity or enforceability of the other provisions hereof.

                  22. ENTIRE AGREEMENT. This Agreement constitutes the entire
agreement between the parties hereto with respect to the subject matter hereof
and supersedes all prior


                                       10
<PAGE>   11


agreements, if any, understandings and arrangements, oral or written, between
the parties hereto with respect to the subject matter hereof.

         IN WITNESS WHEREOF, the Company has caused this Agreement to be
executed by its duly authorized officer and the Executive has executed this
Agreement as of the day and year first above written.

                         TOO, INC.





                         By:/s/Kent Kleeberger
                            ------------------
                         Name: Kent Kleeberger
                         Title: Vice President and Chief Financial Officer





                         By:/s/Katie Maurer
                            ---------------
                         Name: Katie Maurer
                         Title: Vice President Human Resources




                         /s/Michael W. Rayden
                         --------------------
                         Michael W. Rayden


                                       11

<PAGE>   1

                                                                    Exhibit 99.1

THE LIMITED, INC. COMPLETES SPIN-OFF OF TOO, INC.

COLUMBUS, Ohio, Aug. 23 -- The Limited, Inc. (NYSE: LTD; London) and Too, Inc.
(NYSE: TOO - NEWS) jointly announced today the completion by The Limited of the
spin-off of Too, Inc., formerly named "Limited Too, Inc." Too, Inc. is a
specialty retailer of apparel, underwear, sleepwear, swimwear, lifestyle and
personal care products for fashion-aware, trend-setting young girls and operates
its 332 stores under the "Limited Too" trade name. In the spin-off, The Limited
distributed approximately 30 million shares of Too, Inc.'s common stock by
distributing one share of Too, Inc.'s common stock for every seven shares of The
Limited's common stock held at the close of business on August 11, 1999, the
record date for the spin-off. As previously announced, effective as of today,
EquiServe, First Chicago Division, the distribution agent for the spin-off, will
distribute only whole shares of Too, Inc.'s common stock and a check for the
cash value of any fractional interest in Too, Inc.'s common stock. "Regular way"
trading of Too, Inc.'s common stock on the New York Stock Exchange under the
ticker symbol "TOO" will begin on August 24, 1999.

The Limited, through Express, Lerner New York, Lane Bryant, Limited Stores,
Structure, Galyan's and Henri Bendel, presently operates 3,373 specialty stores.
The Limited also owns approximately 84% of Intimate Brands, Inc. (NYSE: IBI -
NEWS), the leading specialty retailer of intimate apparel, beauty and personal
care products through the Victoria's Secret and Bath & Body Works brands.
Victoria's Secret products are available through 859 lingerie and beauty stores,
The Victoria's Secret Catalogue and online at http://www.victoriassecret.com.
Bath & Body Works products are available in 1,126 stores.

SAFE HARBOR STATEMENT UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF
1995: All forward looking statements made by The Limited and Too, Inc. involve
material risks and uncertainties and are subject to change based on various
important factors which may be beyond the control of The Limited and Too, Inc.
Accordingly, the future performance and financial results of The Limited and
Too, Inc. may differ materially from those expressed or implied in any such
forward-looking statements. Such factors include, but are not limited to; those
described in the filings with the Securities and Exchange Commission of The
Limited and Too, Inc. The Limited and Too, Inc. do not undertake to publicly
update or revise the forward-looking statements even if experience or future
changes make it clear that the projected results expressed or implied therein
will not be realized.

Please contact EquiServe, First Chicago Division, the distribution agent for
the spin-off, for copies of the Information Statement. EquiServe's address is
525 Washington Boulevard, Suite 4690, Jersey City, NJ 07310, and its telephone
number is 800-317-4445.




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