WRIGLEY WILLIAM JR CO
10-Q, 1996-08-13
SUGAR & CONFECTIONERY PRODUCTS
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<PAGE>

                                   FORM 10-Q

                      SECURITIES AND EXCHANGE COMMISSION

                            WASHINGTON, D.C. 20549


(Mark One)

[x] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
    SECURITIES EXCHANGE ACT OF 1934

For the quarterly period ended            June 30, 1996  

[ ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE
    SECURITIES EXCHANGE ACT OF 1934

For the transition period from                  to                


For Quarter Ended   June 30, 1996     Commission file number 1-800



                          WM. WRIGLEY JR. COMPANY                
             (Exact name of registrant as specified in its charter)


         DELAWARE                                36-1988190      
(State or other jurisdiction of             (I.R.S. Employer
 incorporation or organization)              Identification No.)

     410 North Michigan Avenue
        Chicago, Illinois                                 60611   
(Address of principal executive offices)                (Zip Code)


(Registrant's telephone number, including area code) 312-644-2121

Indicate by check mark whether the registrant (1) has filed all
reports required to be filed by Section 13 or 15(d) of the
Securities Exchange Act of 1934 during the preceding 12 months (or
for such shorter period that the registrant was required to file
such reports), and (2) has been subject to such filing requirements
for the past 90 days. Yes     x    .
No        .

91,727,556 shares of Common Stock and 24,458,659 shares of Class B
Common Stock were outstanding as of July 15, 1996.

<PAGE>
<TABLE>

                                                                           FORM 10-Q

                                                            PART I - FINANCIAL INFORMATION - ITEM 1

                                                                    WM. WRIGLEY JR. COMPANY

                                                        STATEMENT OF CONSOLIDATED EARNINGS (CONDENSED)

 
                                    Three Months Ended           Six Months Ended 
                                          June 30,                  June 30,       
                                      1996         1995         1996         1995  
<S>                               <C>          <C>           <C>           <C>
Revenues:
  Net sales                       $   483,625      470,648      910,299     880,807
  Investment and other income           3,308        4,478        6,489       7,547
                                      
      Total revenues                  486,933      475,126      916,788     888,354

Costs and expenses:
  Cost of sales                       214,217      208,076      402,081     389,837
  Factory closure and related costs    17,586            0       17,586           0
  Selling, distribution, and
    general administrative            163,380      164,640      314,346     310,799
  Interest                                152        1,154          403       1,353

      Total costs and expenses        395,335      373,870      734,416     701,989

Earnings before income taxes           91,598      101,256      182,372     186,365

Income taxes                           34,555       37,360       67,716      67,193

Net earnings                      $    57,043       63,896      114,656     119,172 

Net earnings per average share of
  common stock                    $       .49          .55         0.99        1.03

Average number of shares 
  outstanding for the period      115,975,497  116,079,772  115,981,397 116,131,727
                    




All dollar amounts in thousands except for per share values.

SEE ACCOMPANYING NOTES ON PAGE 5

</TABLE>

<PAGE>
<TABLE>

                                                                           FORM 10-Q

                                                       PART I - FINANCIAL INFORMATION - ITEM 1 (Cont'd)
                                                                    WM. WRIGLEY JR. COMPANY
                                                       STATEMENT OF CONSOLIDATED CASH FLOWS (CONDENSED)

                                                           Six Months Ended
                                                                June 30,     
                                                          1996         1995
<S>                                                     <C>          <C> 
CASH FLOWS - OPERATING ACTIVITIES

   Net earnings                                        $ 114,656     119,172
   Adjustments to reconcile net earnings to net
    cash flows from operating activities:         
     Depreciation                                         22,497      21,262
     Gain on sales of property, plant, and 
      equipment                                           (1,133)       (570)
     (Increase) decrease in:
       Accounts receivable                               (34,278)    (49,939)
       Inventories                                         4,776      23,342 
       Other current assets                               (4,827)      1,409 
       Other assets and deferred charges                 (15,762)        750 
     Increase (decrease) in:
       Accounts payable                                   13,756       6,729
       Accrued expenses                                   17,301       9,277
       Income and other taxes payable                      1,312       8,527 
       Deferred taxes                                     (3,790)        125 
       Other noncurrent liabilities                       19,659       5,822

   Net cash flows - operating activities                 134,167     145,906

CASH FLOWS - INVESTING ACTIVITIES

   Additions to property, plant, and equipment           (38,386)    (44,084)
   Proceeds from property retirements                      2,784       3,433
   Purchases of short-term investments                  (277,531)   (136,763)
   Maturities of short-term investments                  268,199     129,921
   
   Net cash flows - investing activities                 (44,934)    (47,493)
 
CASH FLOWS - FINANCING ACTIVITIES

   Dividends paid                                       (39,436)     (32,520)
   Common stock purchased                                (3,705)     (11,677)
   Net increase in Notes Payable                              0       52,876

   Net cash flows - financing activities                (43,141)       8,679 

Effect of exchange rate changes on cash and
  cash equivalents                                       (1,350)        (739) 

Net increase in cash and cash equivalents                44,742      106,353
Cash and cash equivalents at beginning of period        125,725      127,569

Cash and cash equivalents at end of period             $170,467      233,922               
SUPPLEMENTAL DISCLOSURE OF CASH FLOW INFORMATION

Income taxes paid                                      $ 73,219       63,630
Interest paid                                          $    380        1,331 
Interest and dividends received                        $  6,284        7,156


All dollar amounts in thousands.
SEE ACCOMPANYING NOTES ON PAGE 5.


</TABLE>

<PAGE>
<TABLE>

                                                                           FORM 10-Q
                                                       PART I - FINANCIAL INFORMATION - ITEM 1 (Cont'd)
                                                                    WM. WRIGLEY JR. COMPANY
                                                            CONSOLIDATED BALANCE SHEET (CONDENSED)

                                                        June 30,        December 31,
                                                          1996             1995   
<S>                                                  <C>               <C>
Current assets:
  Cash and cash equivalents                           $ 170,467            125,725
  Short-term investments                                115,761            105,947
  Accounts receivable                                   201,416            170,803
   (less allowance for doubtful accounts;
    6/30/96- $7,510; 12/31/95-$9,060)
  Inventories -
    Finished goods                                       51,061             54,231 
    Raw materials and supplies                          177,081            181,116
                                                        228,142            235,347 
  Other current assets                                   28,575             24,683 
  Deferred income taxes - current                         9,272              9,591
     Total current assets                               753,633            672,096    
Marketable equity securities at fair value               18,730             19,827

  Other assets and deferred charges                      55,640             39,696
  Deferred income taxes - Noncurrent                     24,990             20,109 

Property, plant and equipment, at cost                  752,670            730,498
Less accumulated depreciation                           396,339            383,007
                                                        356,331            347,491
      Total assets                                   $1,209,324           1,099,219 

Current liabilities:
  Accounts payable                                   $   88,112             75,815
  Accrued expenses                                       83,838             67,958
  Dividends payable                                      19,715             19,720 
  Income and other taxes payable                         50,027             49,152 
  Deferred income taxes - current                           563                768 
     
      Total current liabilities                         242,255            213,413

Deferred income taxes - noncurrent                       20,289             19,536
Other noncurrent liabilities                             88,175             69,418

Stockholders' equity:
  Preferred stock - no par value
      Authorized - 20,000,000 shares
      Issued - None
  Common stock - no par value
      Authorized - 400,000,000 shares
      Issued - 91,737,509 shares at 6/30/96;                                      
               91,540,696 shares at 12/31/95             12,232             12,205           
  Class B Common Stock - convertible                  
      Authorized - 80,000,000 shares           
      Issued and outstanding -
              24,482,980 shares at 6/30/96                                        
              24,679,793 shares at 12/31/95               3,264              3,291 

  Additional paid-in capital                              1,108              1,625 

  Retained earnings                                     861,768            786,543
  Foreign currency translation adjustment               (18,491)            (8,038)
  Unrealized holding gain                                10,946             11,404      
  Common Stock in treasury, at cost - (6/30/96-
    245,211 shares; 12/31/95-219,394 shares)            (12,222)           (10,178)
       Total stockholders' equity                       858,605            796,852

       Total liabilities & stockholders' equity     $ 1,209,324          1,099,219

All dollar amounts in thousands.
SEE ACCOMPANYING NOTES ON PAGE 5.

</TABLE>

<PAGE>

                                   FORM 10-Q

               PART I - FINANCIAL INFORMATION - ITEM 1  (Cont'd)

                            WM. WRIGLEY JR. COMPANY

            NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONDENSED)


1.    The Statement of Consolidated Earnings (Condensed) for the 
      three and six month periods ended June 30, 1996 and 1995,
      the Statement of Consolidated Cash Flows (Condensed) for
      the six month periods ended June 30, 1996 and 1995, and the
      Consolidated Balance Sheet (Condensed) at June 30, 1996 are
      unaudited.  In the Company's opinion, the accompanying 
      financial statements reflect all adjustments (which include
      only normal recurring adjustments) necessary to present fairly
      the results for the periods, and have been prepared on a basis
      consistent with the 1995 audited consolidated financial 
      statements.  These condensed financial statements should be
      read in conjunction with the 1995 consolidated financial 
      statements and related notes.

2.    An analysis of the cumulative foreign currency translation 
      adjustment follows (in thousands of dollars).

                                            Decrease (Increase) to
                                             Stockholders' Equity 

      Second Quarter                          1996           1995 

      Balance at April 1                   $ 11,284         4,174
      Translation adjustment for 
       the second quarter                     7,207         1,170 

      Balance at June 30                   $ 18,491         5,344 
      
      Six Months

      Balance at January 1                 $  8,038        13,502 
      Translation adjustment for
       the six-month period                  10,453        (8,158)
      
      Balance at June 30                   $ 18,491         5,344
 
3.    Conformity with generally accepted accounting principles
      requires management to make estimates and assumptions when
      preparing financial statements that affect assets,
      liabilities, revenues and expenses.  Actual results may vary
      from those estimates.

4.    In April, 1996 the Company adopted and announced a plan to
      close its Santa Cruz, California factory and transfer, retire
      or terminate the 311 employees at that factory by the
      second quarter of 1997.  This factory closure is part of a
      plan to realign U.S. production capacity.  Operating income
      for the second quarter of 1996 reflects a $17.6 million charge
      consisting of a $17 million reserve for expected factory
      closure costs and $.6 million for relocation, training and
      other costs incurred in the second quarter of 1996. 
      The second quarter net income effect is $.10 per share for
      these charges.  This reserve consists of $7 million for
      employee severance related costs and $10 million for
      maintaining and selling the property.  In addition to the $.6
      million relocation, training and other costs incurred in the
      second quarter of 1996, the Company expects to incur another
      $6 million in transition related costs during the remainder of
      1996 and into 1997.

      At June 30, 1996 a total of 28 employees have been
      transferred, retired or terminated and $.1 million in
      severance costs for the terminated employees has been incurred
      and charged to the factory closure reserve.

<PAGE>

                                   FORM 10-Q
                    PART I - FINANCIAL INFORMATION - ITEM 2

                   MANAGEMENT'S DISCUSSION AND ANALYSIS OF 
                 RESULTS OF OPERATIONS AND FINANCIAL CONDITION


RESULTS OF OPERATIONS

Revenues

Net Sales

Net sales for the second quarter and first six months of 1996
exceeded the respective periods last year by 2.8% and 3.3%,
respectively.  Increases are due to higher overseas volume and
selected price increases partially offset by exchange rate
translation to a stronger U.S. dollar.


Investment and Other Interest Income

Investment and Other Interest Income for the second quarter and
first six months of 1996 decreased by 26% and 14% respectively when
compared with the same periods in 1995.  The decreases, primarily
in the U.S., are due to lower invested balances.  


Costs and Expenses

Cost of Sales

Cost of sales for the second quarter and first six months of 1996
increased by 3.0% and 3.1% respectively, compared with the same
periods last year.  The increases were primarily due to higher
international shipment volume and higher product costs in 1996. 
Exchange rate translation to a stronger U.S. dollar reduced the
increases.

The Company's consolidated gross profit percentages for the second
quarter and the first half of 1996 and 1995 were:  

                                   1996         1995

        Second Quarter             55.7%        55.8% 
        First Half                 55.8%        55.7%

FACTORY CLOSURE

In April, 1996 the Company adopted and announced a plan to close
its Santa Cruz, California factory.  This factory closure is part
of a plan to realign U.S. production capacity.  The Company
provided a $17 million reserve in the second quarter of 1996 for
related costs including employee severance and costs to hold and
sell the factory.  In addition, the Company incurred $.6 million in
the second quarter for employee relocation and training.  It is
expected that another $6 million in transition related costs will
be incurred over the remainder of 1996 and into 1997.  With this
realignment of production and related efficiencies, U.S. operating
costs are expected to be lower by about $6 million in 1997 and $12
to $13 million annually starting in 1998.  At June 30, 1996 a total
of 28 employees have been transfered, retired or terminated.

Selling, Distribution, and General Administrative

The selling, distribution, and general administrative expenses for
the second quarter decreased by .8%, and increased by 1.1% for the
first six months of 1996.  These changes were primarily due to
higher advertising, marketing and selling expenses in International
operations, but offset by exchange rate translation to a strong
U.S. dollar primarily during the second quarter.

<PAGE>

                    MANAGEMENT'S DISCUSSION AND ANALYSIS OF
                 RESULTS OF OPERATIONS AND FINANCIAL CONDITION

                                   (Cont'd)




Income Taxes

The effective tax rates for the second quarter and first half of
1996 and 1995 are shown below:
 
                               1996             1995
         
    Second quarter             37.7%            36.9%
    First half                 37.1%            36.1%

The 1995 effective rate benefited primarily from use of foreign tax
credits.

Net Earnings

Consolidated net earnings totaled $57.0 million or $.49 per share
for the second quarter of 1996, a decrease of $6.9 million (10.7%)
and $.06 per share from the second quarter of 1995.  Excluding the
Santa Cruz factory closure costs, consolidated net earnings totaled
$68.2 million or $.59 per share for the second quarter of 1996, an
increase of $4.3 million (6.8%) and $.04 per share.

Total net earnings for the first half of 1996 were $114.7 million,
a decrease of $4.5 million or 3.8%.  On a per share basis, earnings
were $.99, a decrease of $.04 or 3.9%.  Excluding the Santa Cruz
factory closure costs, consolidated net earnings for the first half
of 1996 were $125.8 million and $1.09 per share, an increase of
$6.7 million (5.6%) and $.06 per share.  

LIQUIDITY AND CAPITAL RESOURCES

At June 30, 1996, the Company's cash and cash equivalents and
short-term investments totaled $286.2 million compared to $231.7
million at December 31, 1995 - an increase of $54.5 million.  The
ratio of current assets to current liabilities (current ratio) at
June 30, 1996 was 3.11 to 1 compared to 3.15 to 1 at December 31,
1995.

Capital expenditures for 1996 are expected to be higher than 1995's
expenditures of $102.8 million and are expected to be funded from
the Company's operations and internal sources.  

<PAGE>

                                   FORM 10-Q 

                          PART II - OTHER INFORMATION

 
Item 5 - Other Information


At its meeting of August 18, 1993, the Board of Directors adopted
a resolution authorizing the Company to purchase from time to
time shares of the Company's Common Stock not to exceed
$100,000,000 in aggregate price.

The Company's Management Incentive Plan (MIP) authorizes the
granting of up to 5,400,000 shares of the Company's Common Stock
(including 492,222 shares issued under the predecessor 1984 Stock
Award Plan) to key managers in various forms including stock
grants and stock appreciation rights.  Shares so awarded may be
issued from the Company Treasury or purchased in the open market.

The Company Stock Retirement Plan for Non-employee Directors
authorizes the award of up to 300,000 shares in the aggregate to
non-employee directors upon their retirement from the Board. 
Shares so awarded may be issued from the Company Treasury or
purchased in the open market.

Under this resolution and these plans, the Company acquired and
distributed stock in the first half of 1996 as follows: 

<TABLE>

                                    Aggregate                  Shares
                         Shares      Purchase     Shares         in
 Period                 Acquired      Price     Distributed   Treasury                                                         
<S>                     <C>        <C>          <C>           <C>
1st Quarter               60,772   $ 3,653,618     35,903       24,869
2nd Quarter                  948        51,701          0          948
 Total-1996               61,720   $ 3,705,319     35,903       25,817

Treasury shares held at 12/31/95                               219,394
Total Treasury shares at 6/30/96                               245,211

</TABLE>
 
Item 6 - Exhibits and Reports on Form 8-K

(b)  The Company has not filed a Form 8-K for the three month
     period ended June 30, 1996.

<PAGE>

                                   FORM 10-Q

                                  SIGNATURES



Pursuant to the requirements of the Securities Exchange Act of
1934, the registrant has duly caused this report to be signed on
its behalf by the undersigned thereunto duly authorized.

                                  WM. WRIGLEY JR. COMPANY
                                        (Registrant)

                                  By  DENNIS J. YARBROUGH   
                                      Dennis J. Yarbrough 
                                      Corporate Controller


                                  By  DUSHAN PETROVICH   
                                      Dushan Petrovich
                                      Vice President - Treasurer



Date     August 13, 1996   



<TABLE> <S> <C>

<ARTICLE> 5
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   6-MOS
<FISCAL-YEAR-END>                          DEC-31-1996
<PERIOD-START>                             JAN-01-1996
<PERIOD-END>                               JUN-30-1996
<CASH>                                         170,467
<SECURITIES>                                   134,491
<RECEIVABLES>                                  208,926
<ALLOWANCES>                                     7,510
<INVENTORY>                                    228,142
<CURRENT-ASSETS>                               753,633
<PP&E>                                         752,670
<DEPRECIATION>                                 396,339
<TOTAL-ASSETS>                               1,209,324
<CURRENT-LIABILITIES>                          242,255
<BONDS>                                              0
                                0
                                          0
<COMMON>                                        15,496
<OTHER-SE>                                     843,109
<TOTAL-LIABILITY-AND-EQUITY>                 1,209,324
<SALES>                                        910,299
<TOTAL-REVENUES>                               916,788
<CGS>                                          419,667
<TOTAL-COSTS>                                  734,416
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                                 403
<INCOME-PRETAX>                                182,372
<INCOME-TAX>                                    67,716
<INCOME-CONTINUING>                            114,656
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                   114,656
<EPS-PRIMARY>                                     0.99
<EPS-DILUTED>                                     0.99
        

</TABLE>


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