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AS FILED ON AUGUST 16, 2000
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
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SCHEDULE TO
TENDER OFFER STATEMENT UNDER SECTION 14(D) OR 13(E)(1)
OF THE SECURITIES EXCHANGE ACT OF 1934
Piercing Pagoda, Inc.
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(Name of Subject Company (Issuer))
Zale Corporation
Jewelry Expansion Corp.
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(Names of Filing Persons (Offeror))
Common Stock, Par Value $0.01
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(Title of Class of Securities)
720773100
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(CUSIP Number of Class of Securities)
Alan P. Shor
Executive Vice President and
Chief Operating Officer
Zale Corporation
901 West Walnut Hill Lane
Irving, Texas 75038-1003
Telephone: (972) 580-4576
Copy To:
W. Brinkley Dickerson, Jr.
Troutman Sanders LLP
600 Peachtree Street, Suite 5200
Atlanta, Georgia 30308
Telephone: (404) 885-3822
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(Name, Address and Telephone Numbers of Person
Authorized to Receive Notices and Communications on Behalf of Filing Persons)
CALCULATION OF FILING FEE
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Transaction Valuation Amount of Filing Fee
Not Applicable Not Applicable
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[ ] Check the box if any part of the fee is offset as provided by Rule
0-11(a)(2) and identify the filing with which the offsetting fee was
previously paid. Identifying the previous filing by registration
statement number, or the Form or Schedule and the date of its filing.
Amount Previously Paid: Filing Party
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Form or Registration No.: Date Filed:
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[X] Check the box if the filing relates solely to preliminary
communications made before the commencement of a tender offer.
Check the appropriate boxes below to designate any transactions to
which the statement relates:
[X] third-party tender offer subject to Rule 14d-1.
[ ] issuer tender offer subject to Rule 13e-4.
[ ] going-private transaction subject to Rule 13e-3.
[ ] amendment to Schedule 13D under Rule 13d-2.
Check the following box if the filing is a final amendment reporting
the results of the tender offer: [ ]
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EXHIBIT INDEX
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EXHIBIT DESCRIPTION OF EXHIBIT
NO.
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99.1 Question and Answer Script
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