URBAN COOL NETWORK INC
S-1/A, 2000-04-20
BUSINESS SERVICES, NEC
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     As filed with the Securities and Exchange Commission on April 20, 2000
                           Registration No. 333-92223


================================================================================

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                   ----------


                               Amendment No. 3 to
                                    FORM S-1


                             REGISTRATION STATEMENT
                                      UNDER
                           THE SECURITIES ACT OF 1933

                                   ----------

                            Urban Cool Network, Inc.
                       (Name of Registrant in its charter)


         Delaware                         7375                    75-2753953
       (State or other             (Primary Standard           (I.R.S. Employer
jurisdiction of incorporation   Industrial Classification    Identification No.)
      or organization)               Code Number)

                           1401 Elm Street, Suite 1955
                               Dallas, Texas 75202
                                 (214) 752-5818

(Address, including zip code, and telephone number, including area code, of
Registrant's principal executive offices)

                  Jacob R. Miles, III, Chief Executive Officer
                            Urban Cool Network, Inc.
                           1401 Elm Street, Suite 1955
                               Dallas, Texas 75202
                                 (214) 752-5818

(Name, address, including zip code, and telephone number, including area code,
of agent for service)
                                   ----------
                                   Copies to:


       Martin C. Licht, Esq.                          Jay M. Kaplowitz, Esq.
Silverman, Collura & Chernis, P.C.               Gersten Savage & Kaplowitz, LLP
       381 Park Avenue South                           101 East 52nd Street
     New York, New York 10016                        New York, New York 10022
     Telephone: (212) 779-8600                       Telephone (212) 752-9700
     Facsimile: (212) 779-8858                       Facsimile (212) 980-5192


                                   ----------
      Approximate date of proposed sale to the public: As soon as practicable
after the effective date of this Registration Statement.

      If any of the securities being registered on this Form are to be offered
on a delayed or continuous basis pursuant to Rule 415 under the Securities Act
of 1933, check the following box. [ ]


      If this Form is filed to register additional securities pursuant to Rule
462(b) under the Securities Act, please check the following box and list the
Securities Act Registration Statement number of the earlier effective
Registration Statement for the same offering. [ ]


      If this Form is a post-effective amendment filed pursuant to Rule 462(c)
under the Securities Act, check the following box and list the Securities Act
Registration Statement number of the earlier effective Registration Statement
for the same offering. [ ]

      If this Form is a post-effective amendment filed pursuant to Rule 462(d)
under the Securities Act, check the following box and list the Securities Act
Registration Statement number of the earlier effective Registration Statement
for the same offering. [ ]

      If delivery of the prospectus is expected to be made pursuant to Rule 434,
please check the following box.

Registrant hereby amends this Registration Statement on such date or dates as
may be necessary to delay its effective date until the Registrant shall file a
further amendment which specifically states that this Registration Statement
shall thereafter become effective in accordance with Section 8(a) of the
Securities Act of 1933 or until the Registration Statement shall become
effective on such date as the Commission, acting pursuant to Section 8(a), may
determine.

================================================================================


<PAGE>


                   Preliminary Prospectus Dated April 20, 2000
                              Subject to Completion


                    [ICON] Logo of Urban Cool Network, Inc.

                                       UCN

                                2,000,000 Shares

                             Urban Cool Network,Inc.

                                  Common Stock


      This is an initial public offering. No public market currently exists for
our shares. We anticipate that the initial public offering price of the common
stock will be between $9.00 and $11.00 per share. We have applied for listing of
our common stock on The American Stock Exchange under the symbol "UBN."


                                                      Per Share          Total
                                                      ---------          -----
Initial public offering price ..................     $                  $
Underwriting discount ..........................     $                  $
Proceeds, before expenses, to us ...............     $                  $

      Please see the risk factors beginning on page 6 to read about factors you
should consider before buying shares of our common stock.

      Neither the Securities and Exchange Commission nor any other regulatory
body has approved or disapproved of these securities or passed upon the accuracy
or adequacy of this prospectus. Any representation to the contrary is a criminal
offense.

      The underwriters may purchase up to 300,000 additional shares from us at
the initial public offering price less the underwriting discount.

                                   ----------

      Delivery of the shares of common stock will be made on or about _________,
2000, in New York, New York.


Kashner Davidson Securities Corp.

                                                         Nutmeg Securities, Ltd.

                         Prospectus dated       , 2000

The  information in this  prospectus is not complete and may be changed.  We may
not sell  these  securities  until the  registration  statement  filed  with the
Securities and Exchange Commission is effective. This prospectus is not an offer
to  sell  these  securities  and it is not  soliciting  an  offer  to buy  these
securities in any state where the offer or sale is not permitted.


<PAGE>


                   [The inside front cover contains a graphic
                    showing pages from Urban Cool's website.]


<PAGE>




                                TABLE OF CONTENTS

PROSPECTUS SUMMARY ...................................................         3

RISK FACTORS .........................................................         6

CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS .................        10

USE OF PROCEEDS ......................................................        11

DIVIDEND POLICY ......................................................        12

DILUTION .............................................................        13

PRIVATE FINANCINGS ...................................................        14

CAPITALIZATION .......................................................        15

SELECTED FINANCIAL DATA ..............................................        16

PLAN OF OPERATION ....................................................        17

BUSINESS .............................................................        22

MANAGEMENT ...........................................................        32

PRINCIPAL STOCKHOLDERS ...............................................        37

CERTAIN TRANSACTIONS .................................................        38

DESCRIPTION OF SECURITIES ............................................        39

SHARES ELIGIBLE FOR FUTURE SALE ......................................        42

PLAN OF DISTRIBUTION .................................................        43

LEGAL MATTERS ........................................................        45

EXPERTS ..............................................................        45

HOW TO GET MORE INFORMATION ..........................................        45

Financial Statements .................................................       F-1


                                   ----------

You should rely only on the information contained in this document or to which
we have referred you. We have not authorized anyone to provide you with
information that is different. This document may be used only where it is legal
to sell these securities. The information in this document may only be accurate
on the date of this document.


<PAGE>

- --------------------------------------------------------------------------------

                               PROSPECTUS SUMMARY

      This summary highlights some information from this prospectus. You should
carefully read the entire prospectus, including the "Risk Factors" section and
the financial statements and the notes to the financial statements. This summary
does not contain all of the information that investors should consider before
investing in our common stock.

Our business


      We operate urbancool.com, an online network targeted to the urban consumer
that provides a forum for communications, information and electronic commerce.
Our online network, which has been operational since January 1999, consists of
15 channels with original content organized by subject matter, and includes a
search engine for users. The channels cover topics of interest to urban
consumers such as arts and literature, health and fitness, sports, education,
children, entertainment, finance, women's issues and travel. In addition, our
online network includes urbanmall.net, a shopping site, urbanjobs.com, a job
site and urbancoolnet.com and urbantrends.com, business-to-business sites.
Through our search engine, our online network of web sites is linked to more
than 2,000 web sites. According to Web Trends, page view impressions from
January 1999 through December 31, 1999 exceeded 500,000.


      Our objective is to establish our online network as a leading online
destination of urban consumers and businesses who market their products to urban
consumers.

Our strategy


      We plan to establish the Urban Cool brand name through advertising, and
through the use of NetStand kiosks and CyberCenters. NetStand kiosks are
individual kiosks that we intend to place in high-traffic locations, and will
contain computers that feature high-speed Internet access to use our online
network. CyberCenters are intended to be central meeting areas that will contain
between 10 and 20 computers, which will provide users with a place to access the
Internet through our online network. Our business strategy also includes web
site development, hosting, application services and marketing electronic
commerce capable web sites to urban-based small businesses.


Corporate background


      We were incorporated in Delaware in January 1998. Our principal executive
office is located at 1401 Elm Street, Dallas, Texas 75202. Our telephone number
is (214) 752-5818. Our Internet address is urbancoolnet.com. Information
contained in our web sites is not intended to be part of this prospectus.


- --------------------------------------------------------------------------------

                                       3
<PAGE>

- --------------------------------------------------------------------------------

                                  The Offering

Shares offered by us ..........     2,000,000 shares of common stock.


Shares outstanding upon             6,225,000 shares of common stock. This
completion of this offering ...     number excludes:

                                    o        an aggregate of 2,520,000 shares of
                                             common stock reserved for issuance
                                             upon the exercise of outstanding
                                             options, warrants and contingent
                                             shares, excluding options to
                                             purchase 767,850 shares of common
                                             stock issuable upon the exercise of
                                             options granted under our stock
                                             option plans, as discussed below;

                                    o        500,000 shares of common stock
                                             reserved for issuance upon the
                                             exercise of options issuable
                                             pursuant to our employee stock
                                             option plan, of which options to
                                             purchase 267,850 shares of common
                                             stock have been granted;

                                    o        500,000 shares of common stock
                                             reserved for issuance upon the
                                             exercise of options issuable under
                                             our executive stock option plan,
                                             all of which have been granted;


                                    o        200,000 shares of common stock
                                             reserved for issuance upon the
                                             exercise of warrants granted to the
                                             underwriters of this offering; and


                                    o        300,000 shares reserved for
                                             issuance upon exercise of the
                                             underwriters' over-allotment
                                             option.

Use of   proceeds .............     We intend  to use the net proceeds  from the
                                    sale  of  the common stock for:

                                    o        advertising, sales and marketing;

                                    o        capital expenditures;


                                    o        development and marketing of
                                             electronic commerce capable web
                                             sites and other services offered by
                                             e-commerce solutions, our
                                             subsidiary;


                                    o        development and acquisition of web
                                             sites, content and procurement of
                                             traffic;

                                    o        repayment of debt;

                                    o        accrued expenses and other
                                             payments; and


                                    o        working capital and general
                                             corporate purposes.

- --------------------------------------------------------------------------------

                                       4
<PAGE>

- --------------------------------------------------------------------------------

                             Summary Financial Data

<TABLE>
<CAPTION>

                                                                              Period From         Period From
                                                                              January 23,         January 23,
                                                                                 1998                1998
                                                             Year             (Inception)         (Inception)
                                                             Ended              Through             Through
                                                         December 31,        December 31,        December 31,
                                                             1999                1998                1999
                                                         ------------        ------------        ------------
<S>                                                         <C>              <C>              <C>
Statement of operations data:
Revenues ..............................................            --                 --                  --
                                                          -----------        -----------         -----------
Costs and expenses:
Content costs for website .............................   $   421,000        $   130,000         $   551,000
General and administrative ............................     2,481,000            198,000           2,679,000
Amortization of software costs ........................       126,000                 --             126,000
                                                          -----------        -----------         -----------
Total costs and expenses ..............................    (3,028,000)          (328,000)         (3,356,000)
Amortization of debt discounts ........................     2,482,000                 --           2,482,000
Amortization of debt issuance costs ...................       142,000                 --             142,000
Interest and related costs ............................        34,000                 --              34,000
                                                          -----------        -----------         -----------
Loss before income tax benefit and minority interest ..    (5,686,000)          (328,000)         (6,014,000)
Income tax benefit                                                 --                 --                  --
                                                          -----------        -----------         -----------
Loss before minority interest .........................    (5,686,000)          (328,000)         (6,014,000)
Loss of investee attributable
to minority interest ..................................       (17,000)                --             (17,000)
                                                          -----------        -----------         -----------
Net loss/comprehensive loss ...........................   $(5,669,000)       $  (328,000)        $(5,997,000)
                                                          ===========        ===========         ===========
Loss per share -- basic and diluted ...................   $     (1.98)       $     (0.16)
                                                          ===========        ===========
Weighted average number of shares
outstanding -- basic and diluted ......................     2,858,559          2,066,082
                                                          ===========        ===========
</TABLE>

            The following table provides a summary of our balance sheet at
      December 31, 1998 (on an actual basis) and at December 31, 1999:

      o     on an actual basis;

      o     on a pro forma basis to reflect:

            o     the borrowing of $315,000, pursuant to a loan of up to
                  $1,000,000 with The Elite Funding Group, Inc., in the first
                  quarter of 2000; and

            o     the issuance of 580,000 shares of common stock in connection
                  with the acquisition of all of the capital stock of
                  WilhelminaUrbanCool.com Inc. in March 2000.


      o     on a pro forma as adjusted basis to further reflect:

            o     the issuance of an aggregate of 15,000 shares of common stock
                  to three non-employee directors upon the consummation of this
                  offering;

            o     the capital contribution of $2,950,000 to e-commerce Solutions
                  and the resulting minority interest therein;

            o     the receipt of the net proceeds from our sale of 2,000,000
                  shares of common stock in this offering, at an estimated
                  initial public offering price of $10.00 per share,
                  representing the mid-point of the filing range, after
                  deducting underwriting discounts and commissions and our
                  estimated offering expenses and the anticipated application of
                  the estimated net proceeds, including repayment of debt. See
                  also "Use of Proceeds" and "Capitalization."

<TABLE>
<CAPTION>

Balance sheet data:                         December 31, 1998             At December 31, 1999
                                           ------------------   ------------------------------------------
                                                                           (unaudited)      (unaudited)
                                                 Actual        Actual       Pro Forma  Pro Forma as Adjusted
                                               ----------    ----------    ----------- --------------------
<S>                                              <C>         <C>            <C>             <C>
Cash .....................................     $   2,000    $  118,000     $  433,000       $15,311,000
Working capital (deficit) ................     $(220,000)   $ (842,000)    $ (527,000)      $14,913,000
Total assets .............................     $  88,000    $3,406,000     $9,521,000       $23,533,000
Total long-term debt .....................            --            --             --                --
Total liabilities ........................     $ 222,000    $  972,000     $  972,000       $   410,000
Minority interest ........................            --            --             --       $   983,000
Total stockholders' equity (deficiency) ..     $(134,000)   $2,434,000     $8,549,000       $22,140,000
</TABLE>


- --------------------------------------------------------------------------------

                                       5
<PAGE>

                                  RISK FACTORS

      This offering involves a high degree of risk. You should carefully
consider the following factors and other information in this prospectus before
deciding to invest in shares of our common stock.

      We have a limited operating history and will face difficulties encountered
by early stage companies in new and rapidly evolving markets.

      Because we have a limited operating history, we will face difficulties
encountered by early stage companies in new and rapidly evolving markets. Our
online network commenced operating in January 1999. Accordingly, an investor
must consider the risks and uncertainties we will face as an early stage
company. These risks include our ability to: o attract a larger audience to our
online network;

      o     increase awareness of our brand;

      o     attract a large number of advertisers from a variety of industries;

      o     manage growth and respond effectively to competitive pressures; and

      o     attract, retain and motivate qualified personnel.

      See "Plan of Operation" for detailed information on our limited operating
history.

      We may have to cease or curtail our operations if we are unable to obtain
sufficient financing or achieve profitability.


      The independent auditor's report on our financial statements contains
explanatory language that substantial doubt exists about our ability to continue
as a going concern. The report states that we have incurred net losses, and have
a working capital deficiency. If we are unable to obtain sufficient financing in
the near term or achieve profitability, then we would, in all likelihood,
experience severe liquidity problems and may have to curtail or cease our
operations.


      We may never be profitable since we have no revenues, have incurred net
losses since our inception and anticipate continuing losses.


      To date, we have had no revenue. We expect to continue to incur
significant operating losses and net losses for at least the next 12 months. As
of December 31, 1999, our accumulated deficit was $5,997,000 and our working
capital deficit was $842,000. In addition, as of the date of this prospectus, we
have failed to make the monthly payments to Analysts International pursuant to a
promissory note in the principal amount of approximately $400,000. We intend to
expand our marketing of products and services, and expect that our operating
expenses will increase substantially. As a result, we will need to generate
substantial revenues to achieve profitability. We may never be profitable. If
profitability is achieved, we may not be able to sustain it.


      If we are unable to raise additional capital in the future to implement
our plan to become a leading online destination for urban consumers, then we may
have to curtail or cease operations.

      We anticipate that the net proceeds from the sale of the shares of our
common stock in this offering will be sufficient to satisfy our contemplated
cash requirements for the 12 month period following the consummation of this
offering. We may then require additional funding in order to implement our
business plan to become a leading online destination for urban consumers. We
have no current arrangements with respect to sources of additional financing,
which may not be available on commercially reasonable terms, or at all. If we do
not obtain necessary financing, then we may have to curtail or cease operations.
If any future financing involves the sale of our equity securities, the shares
of our common stock held by our stockholders would be substantially diluted. If
we incur indebtedness, then we may not be able to pay principal or interest.


                                       6
<PAGE>

      If we are unable to derive substantial revenues from sponsorship and
advertising, we may have to curtail operations and reevaluate our business
strategy.

      We expect to derive a substantial portion of our revenues from
sponsorships and advertising on our online network and our NetStand kiosks.
Because we have not had revenues to date, demand and market acceptance for
sponsorships and advertising on our online network and NetStand kiosks is
uncertain. If we cannot derive substantial revenues from the sale of advertising
and sponsorships, our business may not succeed or we may have to curtail
operations and reevaluate our business strategy.

      If we are unable to effectively manage our plan of rapid expansion, we
will not achieve profitability.

      We plan to rapidly expand all aspects of our operations. As a result, we
need to expand our financial and management controls, reporting systems and
procedures. We will also have to expand, train and manage our work force for
marketing, sales and technical support, product development, site design, and
network and equipment repair and maintenance, and manage multiple relationships
with various customers, strategic partners and other third parties. We will need
to continually expand and upgrade our technology infrastructure and systems and
ensure continued high levels of service, speedy operation, and reliability. If
we are unable to manage our growth effectively, we may be unable to handle our
operations, control costs or otherwise function in a profitable manner, or at
all.

      Because users seek out reliable web sites, system failures that interfere
with users' access to our online network could harm our reputation.

      Our business depends on the efficient and uninterrupted operation of our
computer and communications hardware and software systems. Substantially all of
our computer and communications hardware operations are located in Dallas,
Texas. Fire, floods, earthquakes, power loss, telecommunications failures and
similar events could damage these systems. Computer viruses, electronic
break-ins or other similar disruptive problems could also adversely affect our
web sites. If our systems were shut down by any of these occurrences, our
reputation and ability to attract and retain users could be irreparably harmed.
Our insurance policies may not adequately compensate us for any losses that may
occur due to failures or interruptions in our systems. We do not presently have
any secondary "off-site" systems or a formal disaster recovery plan.

      If we do not establish the Urban Cool brand name and reputation, then we
may not be able to attract and retain users.

      We believe our success depends on our ability to successfully establish
and maintain our brand recognition and reputation with urban consumers. Growing
the popularity of our web sites and the Urban Cool brand name requires that we
are perceived as offering trendsetting and "cool" sites for urban consumers. We
believe that we need to invest heavily in our marketing and maintain high
standards to establish brand recognition. However, we cannot assure you that our
marketing efforts will attract urban consumers to our web sites. Even if our
marketing efforts are successful in attracting urban consumers, we may not be
able to retain users.

      If we are unable to respond to rapid technological changes in our
industry, we may be unable to attract and retain users.

      The Internet is characterized by rapidly changing technologies, frequent
new product and service introductions and evolving industry standards. We must
continue to develop, enhance and improve the responsiveness and features of our
web sites and develop new features to meet users needs. We also need to
integrate the various software programs and tools required to enhance and
improve our product offerings and manage our business. We may experience
difficulties that could delay or prevent the successful development,
introduction or marketing of new products and services. If we are unable to
respond to the rapid technological changes in our industry and integrate new
software products and services into our network, then we may be unable to
attract and retain users. We could also incur substantial costs if we need to
modify our services or infrastructure to adapt to these changes.


      We must expand quickly or competitors may copy or block our strategy.


      We believe we must rapidly establish Urban Cool as a leading online
destination for urban consumers in order to maximize traffic to our web sites
and increase our customer base. If we fail to do so, competitors may copy our
business strategy or take other steps to prevent us from achieving our goal. In
addition, a competing kiosk program could dilute our sales and the marketing
effectiveness of the NetStand kiosks, which are a central part of our business
strategy.


                                       7
<PAGE>

      If we are unable to complete the development of our proprietary software
to construct electronic commerce capable web sites on a timely basis, we may
lose all or a portion of our investment in e-commerce Solutions.

      In November 1999, we acquired a 66 2/3% interest in e-commerce Solutions,
which is developing proprietary software to construct electronic commerce
capable web sites for small businesses. We have no experience with software
development. We cannot assure you that we will be able to complete development
of the software on a timely basis, or at all. If we do not complete development
of the software on a timely basis, we may lose all or a portion of our
investment in e-commerce Solutions.

      If we are unable to successfully market low-cost electronic commerce
capable web sites, we may incur substantial losses.

      The demand and market acceptance for low-cost electronic commerce capable
web sites is uncertain. We have no experience in marketing electronic commerce
capable web sites and we cannot predict if a market will develop, or if it will
develop more slowly than anticipated. If we are unable to market the electronic
commerce web sites, we may incur substantial losses.

      If we are unable to develop a substantial sales force to market electronic
commerce capable web sites, we will not generate significant revenue.

      We believe that we need to develop a substantial sales force to market
electronic commerce capable web sites. We currently do not have such a sales
force and we cannot assure you we will be able to build a substantial sales
force. Moreover, even if we build a substantial sales force, we cannot assure
you that our sales force will be able to attract customers and generate revenue,
or that our operations will achieve profitably.

      We may be unable to successfully market web site design services in the
face of competition from many proven, well-established companies.


      We have no experience in web site design services, but we expect to
compete with IBM, EDS, and many other local, regional and national competitors
for web site design services that we will offer through e-commerce solutions. We
have limited marketing and sales capabilities and name recognition. Many of our
competitors have well established, large and experienced marketing and sales
capabilities and greater name recognition. As a result, our competitors may be
in a stronger position to respond quickly to new or emerging technologies and
changes in client requirements. They may also develop and promote their services
more effectively than we do. In addition, since barriers to entry into our
market are low, we expect additional competitors to enter our market.


      If we are unable to license third-party content on our web sites, we may
not be able to attract and retain users.

      We intend to license third-party content, including news reports and
features. We believe that in order to attract and retain web site users we will
need to significantly increase the content on our web sites. If we are unable to
obtain desirable content, it could reduce visits to our web sites. If we are not
able to attract and retain users for our web site, we will not be able to
generate sponsorship and advertising revenue. If we are unable to obtain content
at an acceptable cost, it could materially harm our ability to compete and
operate profitably. In addition, even if we are able to license third party
content, we could be subject to possible copyright infringement actions based
upon such content since third-party sites may not have licenses for the use of
the intellectual property they display. Any such claim, with or without merit
could subject us to costly litigation.

      If we are unable to protect our domain names our brand recognition may be
harmed.


      We currently utilize various web domain names relating to our brand,
including urbancoolnet.com urbancool.com, urbantrends.com and urbanmall.net. The
acquisition and maintenance of domain names generally is regulated by
governmental agencies and their designees. The regulation of domain names in the
United States and in foreign countries is expected to change in the near future.
As a result, we may be unable to acquire or maintain relevant domain names in
all places in which we may conduct business. If our ability to acquire or
maintain domain names is limited, it could harm our ability to establish brand
recognition, which we believe is essential to our success.



                                       8
<PAGE>

      Our reliance on third parties to provide NetStand kiosks and other
computer hardware may impair our ability to operate and maintain our network and
fulfill our commitments to advertisers.

      Although our computer and network hardware and our NetStand kiosks are
assembled from standard components which may be outsourced from a number of
manufacturers and distributors, we have no equipment manufacturing capacity and
we have no agreements with any manufacturers or distributors. We rely upon the
timely delivery of quality equipment by third-party manufacturers and
distributors. We also depend upon third-parties for the timely, cost-effective,
and proper installation, maintenance, and repair of our NetStand kiosks and for
the maintenance and repair of our equipment and network infrastructure. Failure
by any of these third-parties to perform as we require could impair our ability
to operate and maintain our network, and to fulfill our commitments to
advertisers.

      Possible infringement by others of our intellectual property rights could
Iharm our business.

      Although we have filed for trademark protection for the Urban Cool brand
name, we cannot be certain that the steps we have taken to protect the Urban
Cool brand name, or any other intellectual property rights, will be adequate or
that third parties will not infringe or misappropriate our proprietary rights.
Any such infringement or misappropriation could result in a significant claim
for damages which, whether or not successful, could seriously damage our
reputation and our business.

      We may be subject to future government regulation and legal liabilities
that may be costly and may interfere with our ability to conduct business.

      There are currently few laws or regulations that specifically regulate
communications or commerce on the Internet. However, laws and regulations may be
adopted in the future that address issues such as user privacy, pricing, and the
characteristics and quality of products and services. These laws and regulations
could expose us to compliance costs and substantial liability. In addition, the
growth of the Internet, coupled with publicity regarding Internet fraud, may
lead to the enactment of more stringent consumer protection laws. These laws
would also be likely to impose additional burdens on our business.

      Several members of senior management have only recently joined us and may
not work together effectively.

      Several members of our senior management joined us in 1999, including our
Chief Operating Officer and Chief Financial Officer. These individuals have not
previously worked together and are becoming integrated as a management team. As
a result, our senior managers may not work together effectively as a team to
successfully manage our growth.


      Management will control approximately 39% of Urban Cool after completion
of this offering; management's interests may differ and conflict with yours.


      Upon completion of this offering, our directors and executive officers
will own approximately 39% of the then outstanding shares of our common stock.
Accordingly, these stockholders will possess substantial control over our
operations. This control may allow them to amend corporate filings, elect all of
our board of directors, other than the director to be designated by the
representative, and substantially control all matters requiring approval by our
stockholders, including approval of significant corporate transactions. If you
purchase our common stock, you may have no effective voice in our management.

      You will incur immediate and substantial dilution.


      The initial public offering price substantially exceeds the amount of our
assets minus our liabilities on a per share basis. Investors in this offering
will contribute 59% of total capital contributed to Urban Cool, but will receive
only 32% of the shares of common stock. In addition, you will suffer immediate
and substantial dilution of $7.72 per share, or approximately 77.2% of the
estimated initial public offering price of $10.00 per share. The dilution to an
investor represents the comparison of the assets minus liabilities of Urban
Cool, including pro forma, adjustments, before and after the offering on a per
share basis. In addition, the exercise of options and warrants currently
outstanding could cause additional, substantial dilution to you. See "Dilution"
for more detailed information regarding the potential dilution you may incur.



                                       9
<PAGE>

      Shares eligible for future sale after this offering could impair our stock
price.


      The market price of our common stock could drop due to sales of a large
number of shares of our common stock or the perception that these sales could
occur. These factors could also make it more difficult to raise funds through
future offerings of common stock. Our officers, directors and substantially all
of our stockholders have entered into lock-up agreements under which they have
agreed not to offer or sell any shares of common stock or securities convertible
into or exchangeable or exercisable for shares of common stock for various
periods without the prior written consent of Nutmeg Securities on behalf of the
underwriters or The American Stock Exchange, as the case may be. See "Shares
Eligible for Future Sale" for further information concerning potential sales of
our shares after this offering.


      Failure of computer systems and software products to be Year 2000
compliant could negatively impact our business.

      To date, customers have not reported any problems with our online network
as a result of the commencement of year 2000. Similarly, we have not experienced
any internal impairment in our operations associated with the year 2000 issue.
Nevertheless, in the future, we may experience year 2000 compliance issues with
our online network and/or our internal systems. Our failure to adequately
address any year 2000 compliance issues could result in claims against us, lost
revenue, increased operating expenses and other business interruptions. We have
not developed any specific contingency plans for year 2000 issues.

              CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS

      This prospectus contains forward-looking statements. These forward-looking
statements are not historical facts, but rather are based on our current
expectations, estimates and projections about our industry, our beliefs and
assumptions. Words including "may," "could," "would," "will," "anticipates,"
"expects," "intends," "plans," "projects," "believes," "seeks," "estimates" and
similar expressions are intended to identify forward-looking statements. These
statements are not guarantees of future performance and are subject to risks,
uncertainties and other factors, some of which are beyond our control, are
difficult to predict and could cause actual results to differ materially from
those expressed or forecasted in the forward-looking statements. These risks and
uncertainties are described in "Risk Factors" and elsewhere in this prospectus.
We caution you not to place undue reliance on these forward-looking statements,
which reflect our management's view only as of the date of this prospectus. We
are not obligated to update these statements or publicly release the result of
any revisions to them to reflect events or circumstances after the date of this
prospectus or to reflect the occurrence of unanticipated events.


                                       10
<PAGE>

                                 USE OF PROCEEDS


      We will receive net proceeds from the sale of the shares of common stock
in this offering of approximately $17,035,000, or $19,735,000 if the
underwriters' over-allotment option is exercised in full, based upon an
estimated initial offering price of $10.00 per share, representing the midpoint
of the filing range. These numbers take into account underwriting discounts and
commissions, and other estimated offering expenses that we will pay.


      We intend to use the net proceeds as follows:


<TABLE>
<CAPTION>
                                                                                                    Approximate
                                                                                    Amount of      Percentage of
Application of Net Proceeds                                                       Net Proceeds     Net Proceeds
- ---------------------------                                                      -------------     ------------
<S>                                                                              <C>                   <C>
Advertising, sales and marketing .............................................   $  4,750,000          27.9%
Capital expenditures .........................................................      4,000,000          23.5%
Development and marketing of electronic commerce capable web sites
  and other services offered by e-commerce solutions .........................      2,950,000          17.3%
Development and acquisition of web sites, content and procurement of traffic..      2,000,000          11.7%
Repayment of debt ............................................................      2,420,000          14.2%
Accrued expenses and other payments ..........................................        600,000           3.5%
Working capital and general corporate purposes ...............................        315,000           1.9%
                                                                                  -----------         -----
  Total ......................................................................    $17,035,000         100.0%
                                                                                  ===========         =====
</TABLE>


      Advertising, sales and marketing. We intend to utilize outdoor, radio,
print, Internet and television advertising in order to promote the Urban Cool
brand name and increase traffic on our web sites. We also intend to open
regional sales offices to market our products and services.

      Capital expenditures. We intend to deploy NetStand kiosks in major urban
areas.


      Development and marketing of electronic commerce capable web sites and
other services offered by e-commerce solutions. We intend to sell electronic
commerce capable web sites to urban-based small businesses through e-commerce
solutions. We intend to utilize a portion of the net proceeds of the offering to
make our required capital contribution in the aggregate amount of $3,000,000 to
e-commerce solutions, which will be utilized to complete the development of
proprietary software to construct these web sites and to set up a sales and
marketing organization for the sale of electronic commerce capable web sites. In
addition, it is anticipated that a portion of such funds will be utilized by
e-commerce solutions for other e-commerce and business related services,
including consulting, financing, reciprocal trade and barter services and
infrastructure related services for e-commerce, Internet and other related
businesses.

      Development and acquisition of web sites, content and procurement of
traffic. We intend to develop original content, acquire web sites, license
third-party content, including financial information, news reports,
entertainment reports, features, and enter into content agreements to increase
and maintain traffic on our web sites.


      Repayment of debt. We intend to repay:

      o     $1,050,000 in promissory notes issued during July through November
            in a private financing transaction plus accrued interest, at the
            rate of 10% per annum

      o     a promissory note in the amount of approximately $400,000 payable to
            Analysts International Corporation plus accrued interest at the rate
            of 18% per annum,


      o     a loan in the amount of up to $1,000,000 from The Elite Funding
            Group, of which approximately $815,000 has been drawn as of the date
            of this prospectus plus accrued interest at the rate of 10% per
            annum plus an extension fee in the amount of $75,000 and


      o     accrued salary in the amount of $131,000 payable to Jacob R. Miles,
            III, our Chairman, Chief Executive Officer and majority stockholder.


                                       11
<PAGE>


      Accrued expenses and other payments: We intend to utilize a portion of the
net proceeds of the offering to pay:

      o     $112,500 to RMH Consulting, an affiliate of The Elite Funding Group
            and our lender and a principal stockholder, pursuant to the
            consulting agreement between us and RMH;

      o     approximately $100,000 to Sheila Creque, Vice President of Celebrity
            Relations and Merchandising;

      o     $175,000 to our executive officers for unpaid compensation and
            expense reimbursements; and

      o     $212,500 for other miscellaneous accrued expenses and payments.

      We anticipate that the net proceeds from this offering and cash provided
by operations will be sufficient to fund our operations and cash requirements
for at least the 12 months following the date of this prospectus. We cannot
assure you, however, that such funds will not be expended earlier due to
unanticipated changes in economic conditions or other circumstances that we
cannot foresee. In the event our plans or assumptions change or prove to be
inaccurate, we might seek additional financing sooner than currently
anticipated. Any net proceeds from the sale of the underwriters' over-allotment
option will be allocated to working capital and general corporate purposes.


      The proposed allocation of the net proceeds represents our management's
best estimate of its current intentions concerning the expected use of funds to
finance our activities in accordance with our management's current objectives
and current market conditions. Our management and board of directors may
allocate the funds in significantly different proportions, depending on their
needs at the time.

      Pending use of the net proceeds of this offering, we intend to invest the
net proceeds in short-term, interest-bearing, investment-grade securities.

                                 DIVIDEND POLICY

      We have never paid any dividends on our common stock. We do not intend to
declare or pay dividends on our common stock; rather, we intend to retain our
earnings, if any, for the operation and expansion of our business. Dividends
will be subject to the discretion of our board of directors and will be
contingent on future earnings, if any, our financial condition, capital
requirements, general business conditions and other factors as our board of
directors deems relevant.


                                       12
<PAGE>

                                    DILUTION


      Purchasers of our shares of common stock will experience immediate and
substantial dilution in the net tangible book value of their investment. The
difference between the initial public offering price per share of common stock
and the pro forma net tangible book value per share of common stock after this
offering constitutes the dilution per share of common stock to investors in this
offering. Pro forma net tangible book value per share represents Urban Cool's
total tangible assets less total liabilities, divided by the number of issued
and outstanding shares of common stock at December 31, 1999, after giving effect
to:

      o     the borrowing of $315,000 pursuant to a loan of up to $1,000,000,
            from The Elite Funding Group, Inc., in the first quarter of 2000;

      o     the issuance of 580,000 shares of common stock in connection with
            the acquisition of all of the capital stock of
            WilhelminaUrbanCool.com, Inc. in March 2000;

      As of December 31, 1999, we had a pro forma net tangible book value of
$(279,000), $(.07) per share of common stock. Giving effect to the sale of
2,000,000 shares of common stock at the estimated initial public offering price
of $10.00 per share, representing the midpoint of the filing range, and after
deducting underwriting discounts and commissions and estimated offering
expenses, our pro forma as adjusted net tangible book value on December 31, 1999
would have been $14,178,000 or $2.28 per share. This represents an immediate
increase in the net tangible book value of approximately $2.35 per share to
existing stockholders and an immediate and substantial dilution of $7.72 per
share to new investors. The following table illustrates this per share dilution:

<TABLE>
<S>                                                                                       <C>          <C>
      Assumed initial public offering price per share ..............................                $10.00
      Pro forma net tangible book value per share as of December 31, 1999 ..........      (.07)
      Increase per share attributable to new investors .............................      2.35
                                                                                          ----
      Pro forma as adjusted net tangible book value per share after this offering ..                 $2.28
                                                                                                    ------
      Dilution per share to new investors ..........................................                 $7.72
                                                                                                    ======
</TABLE>

      Giving effect to the sale of 2,300,000 shares of our common stock, which
assumes the underwriters exercise the over-allotment option in full, at the
estimated initial public offering price of $10.00 per share, representing the
midpoint of the filing range, the pro forma adjusted net tangible book value on
December 31, 1999 would have been $2.59 per share. This represents an immediate
increase in the net tangible book value of approximately $2.66 per share to
existing stockholders and an immediate and substantial dilution of $7.41 per
share to new investors.

      The following table summarizes, on a pro forma basis, as of December 31,
1999, the number of shares of common stock purchased from us, the total
consideration paid to us and the average price per share paid by existing
stockholders and by new investors. The following table excludes the deduction of
underwriting discounts and commissions and other estimated expenses payable by
us.

<TABLE>
<CAPTION>
                                                      Shares Purchased         Total Consideration     Average
                                                    ---------------------   -----------------------    Price per
                                                      Number      Percent      Amount       Percent      Share
                                                    ----------    -------   -------------   -------    --------
<S>                                                  <C>             <C>     <C>               <C>      <C>
Existing stockholders ...........................    4,210,000       68%     $13,796,000       41%      $ 3.28
New investors ...................................    2,000,000       32%     $20,000,000       59%      $10.00
                                                     ---------      ---      -----------      ---
Total ...........................................    6,210,000      100%     $33,796,000      100%      $ 5.44
                                                     =========      ===      ===========      ===
</TABLE>



                                       13
<PAGE>

                               PRIVATE FINANCINGS


      From July through November 1999, we completed the sale of 105 units at a
price of $10,000 per unit in a private financing transaction. Each unit in the
private financing consisted of a promissory note in the principal amount of
$10,000, 1,000 shares of common stock and warrants to purchase 5,000 shares of
common stock. The warrants are exercisable at an exercise price of $2.00 per
share commencing January 2000 through May 2000 and expire July 2004 through
November 2004. The notes bear interest at the rate of 10% per annum and are
payable on the earlier of 24 months from the date of issuance or upon the
closing of an initial public offering of our securities.

      In addition, the holders of at least 50% of the shares of common stock and
the shares of common stock underlying the warrants issued in the private
financing have the right to demand the registration of their shares on one
occasion. The holders of the shares of common stock and the warrants have agreed
not to sell, transfer, assign or otherwise dispose of the shares of common
stock, the warrants and the shares of common stock underlying the warrants for a
period of 12 months from the date of this prospectus.


      Security Capital acted as the placement agent for the private financing.
We paid Security Capital a fee of $105,000, which was equal to 10% of the
aggregate purchase price of the units sold, a portion of which was re-allowed to
a sub-placement agent, and a non-accountable expense allowance of $31,500 which
was equal to 3% of the aggregate purchase price of the units sold.


      On November 23, 1999, we entered into a loan agreement with The Elite
Funding Group, Inc. which provides for a loan in an amount of up to $1,000,000
at an interest rate of 10% per annum, payable monthly. On the date we entered
into the agreement, we issued to the lender common stock purchase warrants for
the purchase of up to 750,000 shares of common stock at an as adjusted exercise
price of $1.00 per share. However if we issue shares of common stock or
securities convertible into shares of common stock at a lower price, then the
exercise price will be reduced to such amount. We have received advances in the
aggregate amount of $815,000 through March 31, 2000. The warrants are
exercisable by the lender at any time for a period of ten years. To secure the
repayment of advances under the loan agreement, we have pledged substantially
all of our assets to the lender. We must prepay any outstanding advances under
the loan agreement to the extent of any proceeds available to us from the sale
of our assets outside of the ordinary course of business, the issuance of any
indebtedness or the sale of any equity securities. We must pay the full amount
of all outstanding advances under the loan agreement on the earlier of May 18,
2000 or the closing of this offering. In April 2000 we agreed to pay the lender
an extension fee of $75,000 payable upon the maturity of the loan to extend the
maturity date from April 14, 2000 to May 18, 2000.

      We have also granted registration rights to the lender for the
registration of the shares of common stock underlying the warrants, including
demand and "piggy-back" registration rights. Pursuant to an agreement with the
lender, the shares of common stock underlying the lender's warrant may not be
sold for a period of 12 months from the date of this prospectus. However, we
have agreed to cooperate with the lender to modify the lock-up, if the lender
obtains the consent of The American Stock Exchange.

      We have also entered into a consulting agreement with RMH Consulting
Corp., an affiliate of The Elite Funding Group, a principal stockholder and our
lender. The consulting agreement is for a period of two years commencing as of
November 1, 1999 and requires us to pay the consultant a fee of $6,250 per
month. In April 2000 we agreed to pay an additional $75,000 to the consultant
upon the closing of the offering. Pursuant to the consulting agreement we issued
150,000 shares of common stock to the consultant and we will be required to
issue additional shares of common stock to the consultant if we commence an
initial public offering at a price of $9.00 or less per share, so that the total
number of shares issued to the consultant will be equal to the number of shares
which could have been purchased in the initial public offering for $1,500,000.
We have also granted registration rights to the consultant for the registration
of the shares of common stock, including demand and "piggy-back" registration
rights. Pursuant to an agreement with the consultant, the shares of common stock
may not be sold for a period of 12 months from the date of this prospectus.
However, we have agreed to cooperate with the consultant to modify the lock-up,
if the consultant obtains the consent of The American Stock Exchange.


      Security Capital and May Davis Group assisted us in procuring the loan
from The Elite Funding Group and as compensation for such services received
warrants to purchase 40,000 shares of common stock and 20,000 shares of common
stock, respectively.


                                       14
<PAGE>

                                 CAPITALIZATION


      The following table sets forth our capitalization as of December 31, 1999:


      o     on an actual basis;

      o     on a pro forma basis to reflect:


            o     the  borrowing  of  $315,000,  pursuant  to a  loan  of  up to
                  $1,000,000,  with The Elite Funding Group,  Inc., in the first
                  quarter 2000; and

            o     the issuance of 580,000  shares of common stock in  connection
                  with  the   acquisition   of  all  of  the  capital  stock  of
                  WilhelminaUrbanCool.com, Inc. in March 2000.


      o     on a pro forma as adjusted basis to further reflect:

            o     the issuance of an aggregate of 15,000  shares of common stock
                  to three non-employee  directors upon the consummation of this
                  offering;

            o     the capital contribution of $2,950,000 to e-commerce Solutions
                  and the resulting minority interest therein;

            o     the receipt of the net proceeds  from our sale of common stock
                  in this  offering,  at an estimated  initial  public  offering
                  price of $10.00 per share,  representing  the  midpoint of the
                  filing  range,  and  the  anticipated  application  of the net
                  proceeds,  including  repayment  of  debt.  See  also  "Use of
                  Proceeds."

      The pro forma as adjusted table does not give effect to the following:

      o     300,000 shares of our common stock issuable upon exercise of the
            underwriters' over-allotment option;


      o     200,000 shares of our common stock reserved for issuance upon the
            exercise of the warrants granted to the underwriters of this
            offering exercisable during the four-year period commencing one year
            from the date of this prospectus at an exercise price of 120% of the
            public offering price; and

      o     500,000 shares of our common stock reserved for issuance upon the
            exercise of options pursuant to our employee stock option plan, of
            which options to purchase 267,850 shares of common stock have been
            granted and 500,000 shares of common stock reserved for issuance
            upon the exercise of options pursuant to our executive stock option
            plan, all of which have been granted.


      You should read this table in conjunction with our financial statements,
including the notes to our financial statements, which appear elsewhere in this
prospectus.


<TABLE>
<CAPTION>
                                                                          As of December 31, 1999
                                                                          -----------------------
                                                                                                   Pro Forma
                                                                Actual           Pro Forma        as adjusted
                                                              -----------       -----------      -------------
                                                                                (unaudited)       (unaudited)
<S>                                                            <C>               <C>               <C>
Notes payable (face value--$1,050,000, actual, and
  $1,050,000, pro forma) ................................     $        --       $        --       $        --
                                                               ----------        ----------        ----------
Minority interest .......................................              --                --           983,000
                                                               ----------        ----------        ----------
Stockholders equity:
Preferred stock--authorized 3,000,000 shares,
  $.01 par value: none outstanding,
  actual, pro forma and pro forma as adjusted                          --
Common stock--authorized 30,000,000 shares,
  $.01 par value: 3,630,000 outstanding(actual),
  4,210,000 outstanding (pro forma), 6,225,000
  outstanding (pro forma as adjusted) ...................          36,000            42,000            62,000
Additional paid-in capital ..............................      22,477,000        28,586,000        45,751,000
Unearned compensation ...................................      (6,139,000)       (6,139,000)       (6,139,000)
Deficit accumulated during the development stage ........      (5,997,000)       (5,997,000)      (17,534,000)
Unamortized debt discount in excess of
  notes payable .........................................      (7,943,000)       (7,943,000)               --
                                                              -----------       -----------       -----------
Total stockholders' equity ..............................     $ 2,434,000       $ 8,549,000       $22,140,000
                                                              -----------       -----------       -----------
Total capitalization ....................................     $ 2,434,000       $ 8,549,000       $23,123,000
                                                              ===========       ===========       ===========
</TABLE>



                                       15
<PAGE>

                             SELECTED FINANCIAL DATA


      The following table sets forth our selected financial information as of
and for the periods indicated. We derived the statement of operations data for
year ended December 31, 1999, for the period January 23, 1998 (inception)
through December 31, 1998, for the period January 23, 1998 (inception) through
December 31, 1999 and the balance sheet data as of December 31, 1998 and 1999
from our audited financial statements included elsewhere in this prospectus. You
should read the selected financial information in conjunction with our financial
statements, the notes to our financial statements, and the discussion under
"Plan of Operation" included elsewhere in this prospectus.

<TABLE>
<CAPTION>
                                                                               Period From        Period From
                                                                               January 23,        January 23,
                                                                                  1998               1998
                                                              Year             (Inception)        (Inception)
                                                              Ended              Through            Through
                                                          December 31,        December 31,       December 31,
                                                              1999                1998               1999
                                                          ------------        ------------       ------------
<S>                                                         <C>              <C>              <C>
Statement of operations data:
Revenues ..............................................            --                 --                  --
                                                           ----------           --------          ----------
Costs and expenses:
Content costs for website .............................   $   421,000        $   130,000         $   551,000
General and administrative ............................     2,481,000            198,000           2,679,000
Amortization of software costs ........................       126,000                 --             126,000
                                                           ----------           --------          ----------
Total costs and expenses ..............................    (3,028,000)          (328,000)         (3,356,000)
Amortization of debt discounts ........................     2,482,000                 --           2,482,000
Amortization of debt issuance costs ...................       142,000                 --             142,000
Interest and related costs ............................        34,000                 --              34,000
                                                           ----------           --------          ----------
Loss before income tax benefit and minority interest ..    (5,686,000)          (328,000)         (6,014,000)
Income tax benefit ....................................            --                 --                  --
                                                           ----------           --------          ----------
Loss before minority interest .........................    (5,686,000)          (328,000)         (6,014,000)
Loss of investee attributable
to minority interest ..................................       (17,000)                --             (17,000)
                                                           ----------           --------          ----------
Net loss/comprehensive loss ...........................   $(5,669,000)       $  (328,000)        $(5,997,000)
                                                          ===========        ===========         ===========
Loss per share -- basic and diluted ...................   $     (1.98)       $     (0.16)
                                                          ===========        ===========
Weighted average number of shares
outstanding -- basic and diluted ......................     2,858,559          2,066,082
                                                          ===========        ===========
</TABLE>

<TABLE>
<CAPTION>
Balance sheet data:                                                  December 31, 1998   December 31, 1999
                                                                     -----------------   -----------------
<S>                                                                       <C>                <C>
Cash ................................................................    $   2,000           $  118,000
Working capital (deficit) ...........................................    $(220,000)          $ (842,000)
Total assets ........................................................    $  88,000           $3,406,000
Total long-term debt ................................................    $      --           $       --
Total liabilities ...................................................    $ 222,000           $  972,000
Stockholders' equity (deficiency) ...................................    $(134,000)          $2,434,000
</TABLE>



                                       16
<PAGE>

                               PLAN OF OPERATION

      You should read the following discussion and analysis of our financial
condition and results of operations in conjunction with our financial
statements, the notes to our financial statements and the other financial
information contained elsewhere in this prospectus.

Overview


      We are a development stage company. We were incorporated in January 1998,
and have not generated any revenues in offering products or services for sale.
Since our inception, we have primarily been engaged in the initial planning and
development of our web sites and operations, negotiating agreements with content
providers and raising capital. As a result, there has not been any operating
revenue generated by our web sites through the year ended December 31, 1999.

      We believe that the minority segment of the urban population has not been
meaningfully targeted for Internet services. Accordingly, we believe there is a
significant opportunity for Urban Cool to capitalize upon the demand for
Internet access in the urban market. Our objective is to establish Urban Cool as
a leading online destination of the urban consumer (B2C) and businesses (B2B)
who market their products to urban consumers. Our strategy is to establish the
Urban Cool brand name and utilize our urbancool.com online network, NetStand
kiosks and CyberCenter locations to reach our target market of urban consumers
and businesses who market their products to urban consumers.


      During  the next  twelve  months,  we  intend to pursue  our  strategy  by
substantially following tIhe plan of operation discussed below.

Plan of operation


      We believe creating brand recognition will be critical to attracting urban
consumers to our web sites, NetStand kiosks, CyberCenters and businesses to our
business to business services. We intend to utilize approximately $4,750,000
from the net proceeds of the offering for advertising, sales and marketing in
order to help establish brand recognition. We intend to utilize outdoor,
television, print, Internet and radio advertising as well as displays, events,
direct mail, telemarketing and public relations efforts to promote the Urban
Cool brand name. We plan to co-market our services through strategic alliances
with major corporations. In addition, we intend to utilize celebrities,
primarily on a volunteer basis, to promote technology within our urban markets.
Our advertising and marketing efforts will also include radio giveaways and
in-house promotions. We have retained McCann-Erickson to develop and manage our
brand building campaign.

      We intend to use approximately $4,000,000 of the net proceeds of this
offering for capital expenditures, of which approximately $3,000,000 will be
utilized to deploy NetStand kiosks. We intend to deploy the PC based NetStand
kiosk in at least 500 locations in urban markets. We anticipate that the cost of
each NetStand kiosk will be approximately $4,000 We intend to locate the
NetStand kiosks in high-traffic locations such as shopping malls, small
businesses, community centers, bus terminals and multi-family housing
developments.

      We intend to open a model CyberCenter at 439 West 125th Street in Harlem,
New York in the third quarter of 2000. The CyberCenters are intended to provide
users with a place to socialize and access the Internet. The CyberCenters will
be 1,000 to 2,000 square feet and will contain 10 to 20 computers that provide
Internet access through our online network. We currently have no operating
CyberCenters. We intend to utilize approximately $200,000 from the net proceeds
of the offering to complete the development of the CyberCenter in Harlem. We
intend to license future CyberCenters to urban non-profit organizations, which
will own and operate the CyberCenters. The cost for each CyberCenter is
anticipated to range from $50,000 to $100,000. We plan to offer corporate
sponsorships of the CyberCenters in order to derive sponsorship revenue. We
intend to charge users a fee for the use of the Internet access stations at the
CyberCenters and charge a management fee to the non-profit organization which
will own and operate the CyberCenters. We plan to offer introductory classes at
the CyberCenters on the use of computers and the Internet.



                                       17
<PAGE>

      We plan to pursue relationships with membership-based groups such as
non-profit organizations, churches, alumni organizations, fraternities and other
similar organizations for brand building and membership acquisitions. We also
plan to pursue relationships with local and national businesses for content,
products, services and the sponsoring of our NetStand kiosks We may utilize a
portion of the net proceeds of this offering to make strategic acquisitions.


      We plan to derive a substantial portion of our revenue from advertising
and sponsorships. We believe that a major portion of our revenue will be derived
from our NetStand kiosks, including corporate sponsorships, billboard treatment
of the NetStand kiosks, advertising, web site development, hosting and
application services. We initially plan to generate revenue of approximately
$10,000 per NetStand kiosk. We also plan to offer corporate sponsorship and
advertising packages for the CyberCenters. In addition, we plan to generate
revenue from other advertising sponsorship packages including banner
advertising, e-mail advertising, outdoor advertising, live and broadcast events
and contest promotions. We are uncertain as to whether we will be able to
generate revenue from our NetStand kiosks or CyberCenters or the sale of
advertising on our online network. However, even if we do not generate any
revenue, we believe that the net proceeds of the offering will be sufficient to
meet our anticipated needs for working capital for at least 12 months.


      We also will seek to promote electronic commerce through our online
network. For example, we offer links to major Internet retailers and service
providers who have entered into revenue sharing agreements with us. The
agreements generally provide that we receive a commission for products purchased
through a link from our web site.


      Pursuant to an agreement in November 1999, we acquired a 66 2/3% interest
in e-commerce solutions, Inc., which is developing proprietary software to
construct electronic commerce capable web sites and electronic commerce
communities. We intend to utilize approximately $2,950,000 of the net proceeds
of the offering to complete development of the software and to fund the start-up
costs for e-commerce solutions. In addition, it is anticipated that a portion of
such funds will be utilized by e-commerce solutions for other e-commerce and
business related services, including consulting, financing, reciprocal trade and
barter services and infrastructure related services for e-commerce, Internet and
other related businesses. We intend to market electronic commerce web sites
through e-commerce solutions to small businesses. We initially believe that a
basic electronic commerce capable web site can be marketed to small business
owners at a reasonable price. In addition, we believe that the sales of
electronic commerce web sites will provide us with additional opportunities to
increase revenue. However, we may not be able to develop the proprietary
technology on a timely basis, or at all, or generate significant revenues from
the sales of electronic commerce capable web sites.

Results of operations

      From inception, operations have been in the early stages of development.
We had no revenues for the period ended December 31, 1998, and year ended
December 31, 1999. We incurred losses of $328,000 and $5,669,000, respectively,
for those periods, in connection with web site development costs, interest
expenses and other general and administrative expenses. The increase in expenses
for the year ended December 31, 1999 as compared to the period ended December
31, 1998 was primarily attributable to a $291,000 increase in content costs for
our web site, a $2,658,000 increase in interest expenses and amortization of
debt discount and a $2,223,000 increase in general and administrative expenses
consisting primarily of consulting and professional fees of $907,000, employee
compensation of $1,078,000 (which includes compensatory stock options) and
advertising, marketing and promotional expenses of $131,000.

      As of December 31, 1999 we had net operating loss carryforwards for
federal income tax purposes of approximately $2,237,000. There can be no
assurance that we will realize the benefit of the net operating loss
carryforwards. The federal net operating loss carryforward will expire in 2019.
We have established a valuation allowance with respect to these federal net
operating loss carryforward.

      For the period commencing on December 31, 1999 through the completion of
the offering, we will incur charges in the aggregate amount of approximately
$10,554,000 attributable to debt issuance costs, original issue discount and
estimated interest expenses incurred in connection with the sale of $1,050,000
of our promissory notes, the loan agreement with respect to The Elite Funding
Group loan in an amount up to $1,000,000, and the issuance of shares of common
stock to directors. Additionally, we will record a charge in the amount of
$983,000 directly to stockholders' equity representing a portion of our capital
contribution to e-commerce solutions, Inc., which reflects the minority
interest. An additional $6,139,000 of equity instrument compensatory charges are
attributable to various consulting agreements and an employee option, which are
amortizeable over



                                       18
<PAGE>


the term of such agreements. In addition, upon the vesting of warrants to
purchase up to 800,000 shares of common stock issued to Stanley Wolfson in
connection with the acquisition of a 66 2/3% interest in e-commerce solutions we
will record a charge equal to the fair value of such warrants upon such vesting
in accordance with performance criteria. In connection with the acquisition of
all of the capital stock of Wilhelmina UrbanCool.com in March 2000 for 580,000
shares of common stock we will record an annual charge of $1,160,000 for a
period of five years.


      We expect operating results to fluctuate significantly in the future as a
result of a variety of factors, many of which are outside our control. These
factors include:

      o     our ability to derive sponsorship and advertising revenue for our
            online network;


      o     our ability to generate revenue from web site development, hosting
            and application services


      o     obtaining licenses of third-party content;

      o     consumers' acceptance of electronic commerce;

      o     the development of our software to market electronic commerce
            capable web sites;

      o     the level of traffic on our web sites;

      o     the amount and timing of the deployment of NetStand kiosks and other
            capital expenditures and other costs relating to the expansion of
            our operations;

      o     the success of our efforts to market electronic commerce capable web
            sites;

      o     the introduction of new or enhanced services by us or our
            competitors, including low-cost electronic commerce capable web
            sites;

      o     the availability of desirable products and services for sale through
            our web sites;

      o     the loss of a key affiliation or relationship by us;

      o     changes in our pricing policy or those of our competitors;

      o     technical difficulties with our web sites;

      o     incurrence of costs relating to general economic conditions; and

      o     economic conditions specific to the Internet or all or a portion of
            the technology market.

      As a strategic response to changes in the competitive environment, we may
from time to time make pricing, service or marketing decisions or business
combinations that could have a material adverse effect on our business, results
of operations and financial co Indition. In addition, in order to accelerate the
promotion of our brand name, we intend to significantly increase our sales and
marketing budget, which could materially and adversely affect our business,
results of operations and financial condition.

Liquidity and capital resources


      We have funded our requirements for working capital to support operations
primarily from private placements of our securities, credit from our web site
developer, Analysts International Corp., and borrowings under a loan agreement.
As of December 31, 1999, we had a working capital deficit of ($842,000).

      The independent auditor's report on our financial statements contains
explanatory language that substantial doubt exists about our ability to continue
as a going concern. The report specifies that we have incurred net losses, and
have a working capital deficiency. If we are unable to obtain sufficient
financing in the near term or achieve profitability, then we would, in all
likelihood, experience severe liquidity problems and may have to curtail our
operations.

      For the period ended December 31, 1998, net cash provided by operating
activities was $73,000, which was primarily attributable to increases in
accounts payable, accrued expenses and a payable to officer/stockholder of
$222,000, offset by our net loss of $328,000 and increased by non-cash expenses
in the amount of $179,000. For the year ended December 31, 1999, cash used in
operating activities was $748,000. The cash used by operating activities for the
year ended December 31, 1999 was attributable to a net loss of $5,669,000 and
offset by non-cash expenses in the amount of $4,203,000 and an increase in
accounts payable, accrued expenses, payable to officer/stockholder, note payable
and net of an increase in other assets and minority interest in subsidiary in
the amount of $718,000.



                                       19
<PAGE>


      For the period ended December 31, 1998, net cash used in investing
activities was $86,000, which was attributable to the purchase of computer
equipment and software and web site development. For the year ended December 31,
1999, net cash used in investing activities was $219,000 which was attributable
to the purchase of computer equipment and software.

      For the period ended December 31, 1998, net cash provided by financing
activities was $15,000, which was attributable to the sale of common stock. For
the year ended December 31, 1999, net cash provided by financing activities was
$1,083,000. The increase in net cash provided by financing activities was
primarily attributable to proceeds from the sale of our common stock of
$177,000, proceeds from a line of credit of $500,000 and net proceeds from a
private financing transaction of $791,000 offset by deferred offering costs of
$385,000.

      In November 1999, we delivered a promissory note to Analysts
International, our web site developer, in the amount of $400,432, representing
the amount of the accounts payable plus accrued interest owed to Analysts
International. The note bears interest at the rate of 18% per annum, requires
monthly payments of $25,000 and is payable on the earlier of the closing of this
offering or June 1, 2000. We have not made the monthly payments due in December
1999 through April 2000.

      In December 1999, we contributed $50,000 to e-commerce Solutions, Inc. in
connection with our acquisition of a 66 2/3% interest in e-commerce Solutions.
We have also agreed to contribute an additional $2,950,000 to e-commerce
solutions upon the closing of this offering.


      In July through November, 1999, we completed the sale of 105 units at a
price of $10,000 per unit in a private financing transaction. Each unit in the
private financing consisted of a promissory note in the amount of $10,000, 1,000
shares of common stock and warrants to purchase 5,000 shares of common stock.
The warrants are exercisable at an exercise price of $2.00 per share commencing
January 2000 through November 2000 expiring in July 2004 through November 2004.
The notes bear interest at the rate of 10% per annum and are payable on the
earlier of 24 months from the date of issuance or upon the closing of this
offering.


      On November 23, 1999, we entered into a loan agreement with The Elite
Funding Group, Inc. which provides for a loan in an amount of up to $1,000,000
at an interest rate of 10% per annum, payable monthly. On the date we entered
into the agreement, we issued to the lender common stock purchase warrants for
the purchase of up to 750,000 shares of common stock at an exercise price of
$1.00 per share, subject to adjustment, exercisable at any time for a period of
ten years. We have received advances in the aggregate amount of $815,000. We
must prepay any outstanding advances under the loan agreement to the extent of
any proceeds available to us from the sale of our assets outside of the ordinary
course of business, the issuance of any indebtedness or the sale of any equity
securities. We must pay the full amount of all outstanding advances under the
loan agreement on the earlier of May 18, 2000 or the closing of this offering.
In April 2000 we agreed to pay the lender an extension fee of $75,000 payable
upon the maturity of the loan to extend the maturity date from April 14, 2000 to
May 18, 2000. To secure the repayment of advances under the loan agreement, we
have pledged substantially all of our assets to the lender.

      In November 1999, Jacob R. Miles, III, our Chairman, Chief Executive
Officer and majority stockholder entered into a deferred compensation agreement
with us which provides that Mr. Miles shall receive accrued salary in the amount
of $131,250, payable out of the net proceeds of this offering, which amount was
accrued from January 1, 1999 through September 30, 1999. As of December 31, 1999
we owed Mr. Miles approximately $11,000 for expenses he paid on our behalf which
has been recorded as a non-interest bearing loan.

      We have also entered into a consulting agreement with RMH Consulting
Corp., an affiliate of The Elite Funding Group, a principal stockholder and our
lender. The consulting agreement is for a period of two years commencing as of
November 1, 1999 and requires us to pay the consultant a fee of $6,250 per month
and $75,000 upon the closing of this offering. Pursuant to the consulting
agreement we issued 150,000 shares of common stock to the consultant. See
"Management--Consulting Agreements" and "Certain Transactions."

      In January 2000, we entered into a one-year agreement with Ask Jeeves
which provides for payments in the aggregate amount of $437,000 during the term
of the agreement. Ask Jeeves has developed a proprietary search engine which
utilizes a question and answer format. Pursuant to the agreement, Ask Jeeves
will customize its search engine with an urban theme for use and resale by Urban
Cool.



                                       20
<PAGE>

      Our capital requirements depend on numerous factors, including, market
acceptance of our products and services, the resources we devote to marketing
and selling our services and our brand promotions, capital expenditures and
other factors. We have experienced a substantial increase in our capital
expenditures since our inception consistent with the growth in our operations
and staffing. We anticipate this increase will continue for the foreseeable
future particularly relating to our development of NetStand kiosks, creation of
CyberCenters and systems infrastructure. We believe that, together with the
proceeds of the offering and anticipated revenues from operations, our current
cash will be sufficient to meet our anticipated needs for working capital,
capital expenditures and business expansion for the next 12 months. After 12
months, if cash generated from operations is insufficient to satisfy our
liquidity requirements, we may seek to sell additional equity or debt securities
or to obtain a credit facility. The sale of additional equity or convertible
debt securities could result in additional dilution to our stockholders. There
can be no assurance that financing will be available in amounts or on terms
acceptable to us, if at all. If we do not obtain such financing, we may have to
curtail or cease our operations.

Recent accounting pronouncements

      In March 1998, the Accounting Standards Executive Committee issued AICPA
Statement of Position 98-5, "Reporting on the Costs of Start-up Activities."
This statement provides guidance on the financial reporting of start-up costs
and organization costs. It requires that the cost of start-up activities and
organization costs be expensed as incurred. This statement of position is
effective for financial statements for fiscal years beginning after December 15,
1998. We do not expect adoption of this statement to have a material impact on
our financial statements.

      We are required to adopt Statement of Financial Accounting Standards No.
131, "Disclosures about Segments of an Enterprise and Related Information."
Statement No. 131 superseded statement No. 14, "Financial Reporting for Segments
of a Business Enterprise" and is effective for years beginning after December
31, 1997. Statement 131 establishes standards for the way that public business
enterprises report selected information about operating segments in financial
reports. Statement 131 also establishes standards for related disclosures about
products and services, geographic areas, and major customers. The addition of
statement 131 will not affect our results of operations or financial position,
but may affect the disclosure of the segment information in the future.

      In June 1998, the Financial Accounting Standards Board or "FASB," issued
statement No. 133, "Accounting for Derivative Instruments and Hedging
Activities." This statement changes the previous accounting definition of
derivative, which focused on freestanding contracts such as options and
forwards, including futures and swaps, expanding it to include embedded
derivatives and many commodity contracts. Under the statement, every derivative
is recorded in the balance sheet as either an asset or liability measured at its
fair value. The statement requires that changes in the derivative's fair value
be recognized currently in earnings unless specific hedge accounting criteria
are met. Statement No. 133 is effective for fiscal years beginning after June
15, 2000. Earlier application is allowed as of the beginning of any quarter
beginning after issuance. We do not anticipate that the adoption of statement
No. 133 will have a material impact on our financial position or results of
operations.


                                       21
<PAGE>

                                    BUSINESS

General


      We operate urbancool.com, an online network targeted to urban consumers
that provides a forum for communications, information and electronic commerce.
Our online network, which has been operational since January 1999, consists of
15 channels with original content organized by subject matter, and includes a
search engine for users. The channels cover topics of interest to urban
consumers such as arts and literature, health and fitness, sports, education,
children, entertainment, finance, women's issues and travel. In addition, our
online network includes urbanmall.net, a shopping site and business to business
sites urbancoolnet.com, an Internet services site and urbantrends.com, a
business information site. Through our search engine, our online network of web
sites is linked to more than 2,000 web sites. According to Web Trends, page view
impressions from January 1999 through December 1999 exceeded 500,000.

      We are a development stage company. We were incorporated in January 1998,
and have not generated any revenues in offering products or services for sale.
Since our inception, we have primarily been engaged in the initial planning and
development of an infrastructure, our web sites and operations, negotiating
agreements with infrastructure companies, marketing partners, content providers
and raising capital.


      Our objective is to establish our online network as a leading online
destination of urban consumers and businesses who market their products to urban
consumers. We intend to provide:

      o     urban residents with a local competitive means of accessing
            information, technology, communications and financial products and
            services as well as transportation products and services such as
            bus, train and airline information and ticketing; and


      o     businesses with Internet services and access to the urban
            marketplace for additional sales and customer service opportunities,
            while providing exposure in the urban marketplace for their brands,
            including utilizing our Netstand kiosks for web site development,
            hosting, application services and content distribution services.


The Internet

      Internet access among U.S. households is increasing at a rapid rate.
According to a July 1999 study published by the U.S. Department of Commerce,
approximately 42% of U.S. households own computers. Approximately 26% of U.S.
households now have Internet access, and Internet access has increased for all
demographic groups in all locations. In 1998, Internet access increased 52.8%
for White households, 52% for African American households and 48.3% for Hispanic
households.

      We believe that the rapid increase in Internet usage by U.S. households
represents a substantial opportunity for companies to conduct business online.
The functionality and accessibility of the Internet have made it an attractive
commercial medium by providing features that historically have been unavailable
through traditional distribution channels. Applications that allow consumers to
comparison shop or choose from a large selection of goods or services have
flourished on the Internet. Because of these advantages, an increasingly broad
base of products and services is sold online, including consumer goods such as
automobiles, books and CDs, and a variety of services, including travel,
securities trading and other financial services. Forrester Research estimates
that revenues from electronic commerce consumer spending in the U.S. will
increase from approximately $20.2 billion in 1999 to approximately $184 billion
in 2004.

      Advertisers and direct marketers are also increasingly using the Internet
to locate and market to customers. Forrester Research estimates that U.S.
Internet advertising will grow from approximately $2.8 billion in 1998 to
approximately $22 billion in 2004.

Urban consumer market segment

      Our target audience for our web sites is America's urban residents. The
1990 U.S. Census states that approximately 160 million out of 250 million
Americans live in an urban environment. Within this urban market, we believe the
minority population will be attracted to Urban Cool as one of its primary online
destinations since we believe it has not been meaningfully and directly targeted
for Internet access.


                                       22
<PAGE>

      According to the Census, approximately 80% of the U.S. minority population
lives in an urban environment, which includes 24 million African Americans and
18 million Hispanics. Minorities trail whites in computer ownership and usage.
The U.S. Department of Commerce report states that African American and Hispanic
households have far lower ownership levels of computers (at 23% and 26%) and
Internet access levels (11% and 13%) as compared to White household computer
ownership of 47% and Internet access of 30%. However, both African American and
Hispanic households are twice as likely to own computers as they were in 1994
and this rate of increase is greater than the rate of increase for White
ownership of computers. Because minorities are increasing their use of
computers, we believe there is a significant opportunity for Urban Cool to
capitalize on new urban minority demand for Internet access.

Strategy

      General


      Our objective is to establish our online network as a leading online
destination for the urban consumer. Our strategy is to attract urban consumers
to our online network, NetStand kiosks and CyberCenter locations for
information, products and services and to develop revenue generating
relationships with businesses which desire to reach urban consumers. Our
strategy also includes marketing electronic commerce capable web sites to
urban-based small businesses as well as web site development, hosting,
application services and other Internet services. The key elements of our
strategy are described below.

      Create brand recognition

      We believe creating brand recognition will be critical to attracting urban
consumers to our web sites, NetStand kiosks and CyberCenters and building brand
awareness among urban businesses. We intend to differentiate our business from
other online networks through our focus on America's inner city residents and
our use of NetStand kiosks and CyberCenters which are intended to introduce and
promote our web sites to urban consumers. We intend to utilize outdoor,
television, print, Internet and radio advertising as well as displays, events,
direct mail, telemarketing and public relations efforts to promote the Urban
Cool brand name. We plan to co-market our services through strategic alliances
with major corporations. In addition, we intend to utilize celebrities,
primarily on a volunteer basis, to promote technology within our urban markets.
We believe celebrities will volunteer their services based on discussions we
have had with several of them who have given exclusive interviews on our online
network. Our advertising and marketing efforts will also include radio giveaways
and in-house promotions. We have retained McCann-Erickson to develop and manage
our brand building campaign.

      Develop NetStands

      We intend to use a portion of the net proceeds of this offering to place
PC-based NetStand kiosks in at least 500 locations in urban markets. Sites for
Netstand kiosks are initially planned within six urban markets: Brooklyn and
Harlem in New York City, and several areas within Dallas, Detroit, Los Angeles,
Miami and San Francisco Bay area. We intend to locate the NetStand kiosks in
high-traffic locations such as shopping malls, small businesses, community
centers, bus terminals and multi-family housing developments. We have built
seven NetStand kiosks which are fully operational and, in September 1999, we
entered into an agreement with a shopping center in Dallas, Texas to deploy five
NetStand kiosks. We believe that the NetStand kiosks will be an integral part of
our network. The NetStand kiosks provide Internet access in inner city locations
and are designed to be easily operated by people with no previous Internet or
computer experience.

      Individuals will be able to use the NetStand kiosks to visit our web
sites, search the Internet, purchase tickets, send money, access local
information and engage in electronic commerce transactions. We intend to rely on
independent third parties to manufacture, install and service the NetStand
kiosks. We anticipate that the cost of each NetStand kiosk will be approximately
$4,000. The NetStand kiosks will be networked, designed and programmed for the
local urban market in which they are deployed. The users of the NetStand kiosks
will be provided with high-speed Internet access and charged fees for certain
functions. The NetStand kiosks are designed to accept cash as well as major
credit and debit cards. We also plan to offer corporate sponsorship programs and
advertising on the NetStand kiosks, which we believe will constitute a major
portion of our revenue. We also intend to utilize the NetStand kiosks to build a
data base of consumers for targeted marketing, consumer surveys and data mining
opportunities.



                                       23
<PAGE>

      Build CyberCenters

      We intend to open a model CyberCenter at 439 West 125th Street in Harlem,
New York in the third quarter of 2000. The CyberCenters are intended to provide
users with a place to socialize and access the Internet. The CyberCenters will
be 1,000 to 2,000 square feet and will contain 10 to 20 computers in NetStand
kiosks and multi-media computer stations that provide Internet access through
our online network. We currently have no operating CyberCenters. We also intend
to provide technology focused business services at the CyberCenters, such as
computer enhanced photos, Internet telephone service, database research, urban
research and to offer telecommunication products and services.


      We intend to license future CyberCenters to urban non-profit
organizations, which will own and operate the CyberCenters. The cost for each
CyberCenter is anticipated to range from $50,000 to $100,000. We anticipate the
non-profit organization will have capital expenditures of between $20,000 to
$40,000 in connection with opening the CyberCenter. We plan to offer corporate
sponsorships of the CyberCenter in order to derive sponsorship revenue. We
intend to charge users a fee for the use of the Internet access stations at the
CyberCenters and charge a management fee to the non-profit organizations which
will own and operate the CyberCenters. We plan to offer introductory classes at
the CyberCenters on the use of computers and the Internet.

      Generate sponsorship, advertising revenues and other NetStand kiosk
revenue

      We plan to derive a substantial portion of our revenue from Internet
services, advertising and sponsorships. We believe that a major portion of our
revenue will be derived as a result of our NetStand kiosks, including corporate
sponsorships, billboard treatment, advertising, web site development, hosting
and application services. We initially plan to generate revenue of approximately
$10,000 per NetStand kiosk. We also plan to offer corporate sponsorship and
advertising packages for the CyberCenters. In addition we plan to offer other
advertising sponsorship packages including banner advertising, e-mail
advertising, outdoor advertising, live and broadcast events and contest
promotions.

      Promote electronic commerce

      We also offer links to major Internet retailers and service providers who
have agreed to revenue sharing agreements with us based on either a percentage
of sales or a set fee basis. The agreements generally provide that we receive a
commission for products purchased through a link from our web site. Currently,
through our agreements with Internet retailers and service providers, we sell
gifts, flowers, travel, computer hardware and software, video game hardware and
software, fine art, music, videos and film, entertainment and sports branded
clothing and products, health products and haircare and beauty products. We also
plan to offer auction services, telecommunications products and services,
Internet services, financial services, transportation information and tickets.
We have had discussions with several telephone companies, a financial services
company, and Internet services companies to market their products and services.
Although no definitive agreements have been reached, we believe, although there
can be no assurance, that we will be able to offer their products and services
through our online network.


      We also intend to offer merchandise through our online network including
Urban Cool branded and co-branded merchandise. Products anticipated to be
offered include t-shirts and caps, gift products, music and music video
products, video game products, posters, stickers and other printed merchandise
and low cost computers.

      Pursue strategic acquisitions and alliances

      We plan to pursue relationships with membership-based groups such as
non-profit organizations, churches, alumni organizations, fraternities and other
similar organizations for brand building and membership acquisitions. We also
plan to pursue relationships with local and national businesses for content,
products, services and the sponsoring of our NetStand kiosks. Additionally, we
plan to pursue strategic acquisitions of Internet-related companies, other web
sites and local urban weekly newspapers that have viewers/subscribers that reach
our target market segment and generate advertising revenue. We may utilize a
portion of the net proceeds of this offering to make strategic acquisitions.


                                       24
<PAGE>

      We have entered into a non-binding letter of intent with Bloomberg, L.P.
Pursuant to the letter of intent, Bloomberg will provide content for our web
sites and promote our web sites and, in return, we will pay Bloomberg $66,666
per month. The proposed term of the agreement is three years. However, we have
not reached a definitive agreement with Bloomberg and we cannot assure you that
an agreement will be reached. As of the date of this prospectus, we do not have
any other understandings, commitments or agreements concerning these types of
transactions.


      We have entered into a marketing alliance agreement with Navisite, Inc.
Navisite provides web site hosting services, bandwidth and computer equipment to
businesses. Pursuant to the alliance agreement with Navisite, we will resell
Navisite services and receive a commission equal to 10% of all revenue which we
generate for Navisite. We have also entered into an agreement with Akamai
Technologies, Inc. Akamai provides services to businesses which will enhance the
performance and functionality of their web sites. Our web sites will contain a
link to Akamai's site and Akamai's site will contain a link to our site. We
intend to enter into similar agreements with other technology and
telecommunication companies which provide business-to-business services. We
believe that other companies will enter into strategic alliances with us because
of their desire to market their products and services to our target market of
urban consumers and businesses.

      Other Business to Business Services

      We have recently acquired a 66 2/3% interest in e-commerce solutions -- in
exchange for warrants to purchase up to 1,050,000 shares of common stock and our
agreement to contribute $3,000,000 -- which is developing proprietary software
to construct electronic commerce capable web sites and electronic commerce
communities. We anticipate completing the development of the software for the
design of the web sites in the third quarter of 2000. We intend to utilize a
portion of the net proceeds of the offering to make a required capital
contribution to e-commerce solutions which will be utilized to complete
development of the software and to set up a sales and marketing organization.
Using the software, our in-house personnel will consult with business customers,
and will design and sell customized electronic commerce capable web sites for
the business customer. We intend to market the electronic commerce web sites to
small urban-based businesses at a relatively low cost. Our goal is to develop a
substantial sales force to market the web sites.


      In addition, we believe that the sales of electronic commerce web sites
will provide us with additional opportunities to increase revenue. We intend to
offer purchasers of web sites various services including:

      o     web hosting services;

      o     additional sophisticated web site development services; and

      o     specialized marketing into the African-American and Hispanic
            markets.


      We intend to enter into agreements with purchasers of web sites to provide
direct links to urbancool.com and to our other web sites.

      e-commerce solutions also intends to offer other e-commerce and business
related services, including consulting, financing, reciprocal trade and barter
services and infrastructure related services for e-commerce, Internet and other
related businesses.

      Provide other services

      Urban Cool, together with non-profit organizations, intends to participate
in providing introductory computer training programs in select cities. By
providing introductory classes, we intend to build a client base familiar with
our services. We do not plan, however, on generating revenue from the classes.
Other services which we plan to offer through our online network, NetStand
kiosks and CyberCenters include money transfer, transportation tickets and
public transportation information. We intend to offer web hosting and related
services pursuant to our marketing alliance agreement with Navisite and
application services and content distribution services pursuant to our agreement
with Akamai.



                                       25
<PAGE>

      In addition,  we intend to offer via  urbancool.com,  NetStand  kiosks and
CyberCenters  financial  services  such  as  bill  paying  and a  full  line  of
telecommunication  products  and  services  including  prepaid  local  and  long
distance phone usage, prepaid cellular phones, pagers, prepaid home and business
      phone services. We have entered into an agreement with NatioNet Online, an
Internet service provider, that offers Internet access to subscribers.

Urban Cool Online Network


      Our online network is organized around consumer focused sites anchored by
urbancool.com with 15 content specific channels and three business focused Urban
Cool web sites. Our channels, web sites and special features are described
below.


      Arts & literature channel

      The Arts & Literature channel provides original content and links to web
sites related to the arts, culture, dance, genealogy, literature, performing
arts and theatre.

      Health and fitness channel

      The Health and Fitness channel provides news stories on health and fitness
topics as well as links to web sites related to medicine and drugs, diseases,
fitness, medical references, insurance, mental health, natural health,
organ-tissue donation, health organizations and vision.

      Sports channel

      The Sports channel provides original content, sports news and stories as
well as links to sports magazines and numerous professional and amateur sports
and sporting events.

      Education channel

      The Education channel provides links to web sites related to education,
including careers, college guides, curriculum, scholarships, educational
organizations and educational references.

      U' Cool kids channel

      The U' Cool Kids channel provides links to web sites related to books and
stories, clubs, education, games, girls only, holiday fun, museums and
television.

      Urban styles channel

      The Urban styles channel provides links to web sites related to autos,
auctions, toys, fashion and beauty, men's topics, hip hop and shopping
destinations.

      Entertainment channel

      The Entertainment channel provides special interest stories and interviews
as well as links to web sites related to entertainment awards, celebrities,
music, entertainment magazines, movies, films, television, games, history,
entertainment organizations, comics, radio and hobbies.

      Living and family channel

      The Living and Family channel provides top news stories and features as
well as links to web sites related to religions, adoption, gardening, home
improvement, real estate, parenting, environment, organizations, pets,
inspirational stories, seniors, singles, insurance, spiritual well-being and
time management.

      Cool technology channel

      The Cool Technology channel contains news stories as well as links to web
sites related to computers, stereo and television, telecommunications,
magazines, museums, technology-related organizations and video games.


                                       26
<PAGE>

      Food and beverage channel

      The Food and Beverage channel provides links to web sites related to food
and beverage, recipes, food and beverage magazines and restaurants.

      Money talks channel

      The Money talks channel provides links to web sites related to financial
news, careers, financial topics and business, consumer and professional
organizations.

      Travel and events channel

      The Travel and Events channel provides links to web sites related to city
guides, travel, state guides, events and holidays.

      Street watch channel

      The Street Watch channel provides links to web sites related to law
enforcement agencies, drugs and crime.

      News and government channel

      The News and Government channel provides top news stories, as well as
links to web sites related to government, legal information, magazines, news
services, newspapers and organizations.

      For women channel

      The For Women channel provides original content and links to web sites for
women, related to health issues, business, careers, magazines, organizations and
weddings.

      Urbancool.com


      Urbancool.com is our consumer focused site for urban consumers and others
who follow trends in the urban community, which contains links to our 15 content
specific channels and our other web sites.

      Urbancoolnet.com

      The urbancoolnet.com site is our corporate and business to business web
site.


      Urbanmall.net

      The urbanmall.net site is a shopping site which offers software, videos,
books, music, CDs, Urban Cool caps, t-shirts and backpacks.

      Urbantrends.com

      The urbantrends.com site is a business-to-business site that provides
information about trends in the urban community and links to urban magazines,
advertising agencies and research about the urban community.


      Urbanjobs.com


      Urbanjobs.com is a site focused on career development, job searches and
business services for corporate personnel departments.

      Future web sites


      We intend to develop Urban Cool Magazine, a print and online technology
lifestyle magazine focused on the urban consumer. We also intend to develop
urbanauctions.com, a collection of web pages focused on celebrity, business and
charity auctions.



                                       27
<PAGE>

U' Cool Crew

      We intend that each channel will be hosted by one of our 12 proprietary
fictional characters known as part of the U' Cool Crew, presenting original
content, link recommendations and acting as sales persons for
electronic-commerce products and services. Our web sites contain a
computer-generated likeness and description of each of the characters, including
their favorite food, dessert, sport and other interests. We intend to further
develop the personalities of each of these characters, including animating and
casting for the characters and providing scripts for the characters. We also
intend to utilize the characters in television, radio and print advertising, to
make personal appearances and to promote the Urban Cool brand name and
electronic commerce products. Network users are able to send e-mail to the
characters and to vote for their favorite characters. We believe that the U'
Cool Crew will build brand awareness and brand loyalty for the Urban Cool brand
name.

Sales and marketing


      We intend to establish a direct sales organization consisting of national,
regional and local sales representatives. Our sales organization will provide
input on design and placement of our Internet-based advertising and the content
on local web sites. The sales representatives' objective will be to provide a
high level of customer service and satisfaction to business customers. We also
intend to have our sales representatives focus on selling sponsorship packages
and banner advertising programs together with web site development services,
hosting and application services.


      We intend to utilize a number of methods to promote the Urban Cool brand
name including outdoor advertising, advertising on other Internet sites,
targeted publications, radio stations, cable television and cross promotional
arrangements to secure advertising and other promotional considerations. We have
distributed promotional material at select targeted events such as Black expo,
cinco de mayo events, concerts and other community events. To further promote
the Urban Cool brand name, we intend to enter into strategic alliances with
consumer products and technology companies.

      We intend to develop relationships with urban non-profit groups and with
other urban consumer membership based groups, such as churches, alumni
organizations, fraternities and similar organizations, for brand building and
membership acquisitions. We plan to meet with urban non-profit organizations and
other urban consumer membership based groups to identify sponsorship and grass
roots marketing opportunities. We also intend to sponsor events, concerts and
other community activities to promote the Urban Cool brand name.

Distribution - internet service provider

      We have entered into an agreement with NatioNet Online, an Internet
service provider, to provide Internet access to our users. Pursuant to the
agreement, we will receive 5.1% of the monthly fee paid by each subscriber. We
intend to promote Internet service access by distributing Urban Cool co-branded
software via direct mail, magazine insertions, at concerts, seminars and events
as well as through our CyberCenters and NetStand kiosk locations. We also will
distribute our software in computer stores, record stores, discount stores,
grocery stores and through churches, community events and other community-based
organizations and membership based groups.


WilhelminaUrbanCool.com Inc.

      In March 2000 we acquired all of the capital stock of
WilhelminaUrbanCool.com, Inc. in exchange for 580,000 shares of our common
stock. WilhelminaUrbanCool.com, Inc. was formed in February 2000 in order to
license the Wilhelmina trademark from Wilhelmina Artist Management LLC. The
license agreement provides for an initial term of 25 years and successive
five-year renewal options. Wilhelmina Models which was founded in 1967 is one of
the leading modeling agencies in the industry. Wilhelmina Models is an agent for
over 1,000 models and its current roster of models, athletes and musical talent
includes Mia Tyler, Kevin Garnett, Kate Dillon, Katerina Witt, Jenna Elfman,
Brandy, Paula Cole, Kid Rock, Kool and the Gang, Hootie and the Blowfish, and
Sugar Ray. Pursuant to the license agreement, WilhelminaUrbanCool.com, Inc. has
been granted the license to utilize the Wilhelmina trademark in connection with
a web site known as



                                       28
<PAGE>


WilhelminaUrbanCool.com. Wilhelmina Artist Management, LLC has agreed to provide
to WilhelminaUrbanCool.com, Inc. all head shots, photographs and other materials
which Wilhelmina has the right to utilize for self-promotion and to provide
content for the WilhelminaUrbanCool.com web site. In addition, it is anticipated
that WilhelminaUrbanCool.com will market merchandise, sponsor contests, model
searches and engage in other promotions utilizing the web site.

Web site design services

      In November 1999, we entered into an agreement to acquire 66 2/3% of the
capital stock of e-commerce solutions, Inc. In connection with the acquisition,
we have advanced $50,000 of capital to e-commerce solutions and have agreed to
contribute an additional $2,950,000 of capital to e-commerce solutions upon the
completion of the offering. In addition, we issued warrants to purchase up to
1,050,000 shares of common stock to Stanley Wolfson, exercisable are as follows:

      o     warrants to purchase 50,000 shares of common stock are exercisable
            immediately at an exercise price of $2.00 per share;

      o     warrants to purchase 200,000 shares of common stock are exerciseable
            immediately at an exercise price of $1.00 per share;

      o     warrants to purchase 200,000 shares of common stock are exercisable
            provided that e-commerce solutions has gross sales of at least
            $2,500,000 within 24 months of our contribution of $3,000,000 to
            e-commerce solutions at an exercise price of $1.00 per share;

      o     warrants to purchase an additional 200,000 shares of common stock
            are exercisable provided that e-commerce solutions has gross sales
            of at least $7,500,000 within 24 months of our contribution of
            $3,000,000 to e-commerce solutions at an exercise price of $1.00 per
            share;

      o     warrants to purchase an additional 200,000 shares of common stock
            are exercisable provided that e-commerce solutions has gross sales
            of at least $15,000,000 within 24 months of our contribution of
            $3,000,000 to e-commerce solutions at an exercise price of $1.00
            per share and

      o     warrants to purchase an additional 200,000 shares of common stock
            are exercisable provided that e-commerce solutions has gross sales
            of at least $25,000,000 within 24 months of our contribution of
            $3,000,000 to e-commerce solutions at an exercise price of $1.00 per
            share.

      e-commerce solutions has entered into a three-year employment agreement
with Stanley Wolfson to serve as the president. Mr. Wolfson shall receive a
salary of $175,000 per annum plus 2% of gross sales commencing as of November 1,
1999. Pursuant to our shareholder's agreement with Stanley Wolfson and
e-commerce solutions, Mr. Wolfson has the ability to manage the affairs of
e-commerce solutions, subject to our right to vote on certain shareholder
matters. In connection with the shareholder's agreement, the vote of 70% of the
shares of common stock outstanding is required in connection with a vote of the
shareholders.

      e-commerce solutions owns partially developed proprietary software to
construct electronic commerce capable web sites and electronic commerce
communities. We intend to utilize a portion of the net proceeds of the offering
to complete development of the software and to fund the start-up costs for
e-commerce solutions. We anticipate completing the development of the software
in the third quarter of 2000. e-commerce solutions also intends to offer other
e-commerce and business related services, including consulting, financing,
reciprocal trade and barter services and infrastructure services for e-commerce,
Internet and other related businesses. We intend to market electronic commerce
web sites through e-commerce solutions to urban-based small businesses. We
believe that a basic electronic commerce capable web site can be marketed to
urban-based small business owners at a relatively low cost. We plan to utilize a
substantial telemarketing effort and a dedicated sales force to market the web
site design services. We cannot assure you that we will be able to develop such
a sales force or develop web site design services. We intend to offer
competitive performance-based compensation packages to our sales representatives
and telemarketers.



                                       29
<PAGE>

Revenue sharing agreements

      We have entered into revenue sharing agreements, none of which are
material to our revenue, with Music Boulevard/CD Now, car prices.com,
electronics.net, Yahoo store, and buydirect.com. The agreements generally
provide that we receive a commission for products purchased through a link on
our web site. We intend to enter into agreements to offer Internet links to
other Internet retailers, including telecommunications and Internet services,
financial services, and transportation services.

Web site management and development


      Analysts International designed our initial web sites. We presently
develop, manage and maintain our network of web sites. Our web site management
and development is supervised by our Vice President of Technology and Internet
Services and is assisted by employees, strategic partners and subcontractors.

Technology

      Technology is a critical part of our business and affects our business in
a variety of ways. We intend to upgrade and modify our network hardware systems
and software in order to provide faster, more robust and more reliable
communications, entertainment and Internet services to our customers. We intend
to have servers in multiple locations in order to provide back-up of our
computer systems, quicker access to our online network and the ability to handle
the anticipated increased use of our online network. We intend to utilize
Navisite and Akamai for technology infrastructure support and Ask Jeeves for
search and customer service applications.


Competition

      The market for Internet products and services is highly competitive and
competition is expected to continue to increase significantly. There are no
substantial barriers to entry in these markets, and we expect that competition
will continue to intensify. We compete with many other providers of information
and community services such as AOL, Excite, Inc. Infoseek Corporation, Lycos,
Inc., and Yahoo Inc. as well as other web sites including bet.com,
starmedia.com, and quepasa.com. As we expand the scope of our Internet services,
we will compete directly with a greater number of Internet sites and other media
companies. A large number of web sites and online services also offer electronic
commerce products, informational and community features. There can be no
assurance that we will be able to compete successfully or that the competitive
pressures faced by us will not have a material adverse effect on our business.

      We compete with IBM and EDS for web site design services as well as other
local, regional and national web site designers. As we expand our web site
design services we will compete directly with other web site design services
offering similar products. In addition, other web site designers may offer
reasonably priced electronic commerce capable web sites or develop similar or
superior software. We cannot assure you that we will be able to compete
successfully.

      There are other web sites that attract segments of our potential market.
We believe that we will be able to differentiate Urban Cool from competitors by
promoting the Urban Cool brand name and through access to our online network
through NetStand kiosks and CyberCenters.

      Many of our existing competitors, as well as a number of potential new
competitors, have significantly greater financial, technical, marketing and
distribution resources. In addition, other web sites and online networks may be
acquired by, receive investments from, or enter into other commercial
relationships with larger, well-established and well financed companies. Greater
competition resulting from these types of strategies relationships could have a
material adverse effect on our business, operating results and financial
condition.

Government regulation

      Due to the increasing popularity and use of the Internet, it is possible
that a number of laws and regulations may be adopted with respect to the
Internet, covering issues such as user privacy, defamation, pricing, taxation,
content regulation, quality of products and services, and intellectual property
ownership and infringement. Such legislation could dampen the growth in use of
the Internet generally, decrease the


                                       30
<PAGE>

acceptance of the Internet as a communications and commercial medium and require
us to incur expense in complying with any new regulations. Other nations have
taken actions to restrict the free flow of material deemed to be objectionable
on the Internet. In addition, several telecommunications carriers are seeking to
have telecommunications over the Internet regulated by the Federal
Communications Commission in the same manner as other telecommunications
services. Such laws and regulations if enacted in the United States or abroad
could have a material adverse effect on our business. Moreover, the
applicability to the Internet of the existing laws governing issues such as
property ownership, copyright, defamation, obscenity, and personal privacy is
uncertain, and we may be subject to claims that our services violate these laws.
Any new legislation or regulation in the United States or abroad or the
application of existing laws and regulations to the Internet could have a
material adverse effect on our business.

      Due to the global nature of the Internet, it is possible that, although
transmissions by us over the Internet originate primarily in the State of Texas,
the governments of other states and foreign countries might attempt to regulate
our transmissions or prosecute us for violations of their laws. There can be no
assurance that violations of local laws will not be alleged or charged by state
or foreign governments, that we might not unintentionally violate such law or
that such laws will not be modified, or new laws enacted, in the future. Any of
the foregoing developments could have a material adverse effect on our business.

Trademarks and proprietary rights

      We regard our copyrights, trademarks, trade names, trade dress, trade
secrets, and similar intellectual property as critical to our success, and we
intend to rely on trademark and copyright law, trade secret protection and
confidentiality and/or license agreements with our employees, customers,
independent contractors, partners and others to protect our proprietary rights.
We pursue the registration of our trademarks and service marks in the United
States, and have applied for and obtained registration in the United States for
the Urban Cool brand name. We are in the process of filing for additional
protection. Effective trademark, service mark, copyright and trade secret
protection may not be available in every country in which our products and
services are made available online.

      There can be no assurance that the steps taken by us to protect our
proprietary rights will be adequate or that third parties will not infringe or
misappropriate our copyrights, trademarks, trade dress and similar proprietary
rights. In addition, there can be no assurance that other parties will not
assert claims of infringement of intellectual property or alter proprietary
rights against us.

      We may be required to obtain licenses from others to refine, develop,
market and deliver new services. There can be no assurance that we will be able
to obtain any license on commercially reasonable terms, or at all or that rights
granted pursuant to any licenses will be valid and enforceable.

Employees

      We have nine full-time employees, four of which are involved in marketing
and sales and five in general management, technology and administration. We also
have two part time employees. We have no collective bargaining agreement with
our employees. We believe that our relationship with our employees is
satisfactory.

Legal proceedings

      Urban Cool is not currently involved in any material legal proceedings. We
may from time to time become a party to various legal proceedings arising in the
ordinary course of our business.

Properties


      Our Internet hosting and co-location servers are located at 1950 Stemmons
Freeway, Dallas Texas. Our lease is month to month at a monthly rate of $1,200
per month. We also have leased 1,350 square feet at 1401 Elm Street, Dallas,
Texas at a monthly rental of $1,635. We lease space at 439 West 125th Street in
the Harlem area of New York City at a monthly rate of $880 per month, for our
model CyberCenter. e-commerce solutions leases office space at 600 West 57th
Street, New York, New York at a monthly rate of $5,000 per month, which lease
expires in October 2002. We are in the process of locating additional space for
our expanded operations. However, no definitive agreements have been executed.



                                       31
<PAGE>

                                   MANAGEMENT

Directors and executive officers

      The following table sets forth information concerning our directors and
executive officers as of the date of this prospectus. Sir Brian Wolfson has
agreed to serve as a director of Urban Cool upon the completion of the offering.

<TABLE>
<CAPTION>
      Name                                   Age                  Position
      -----                                 ----                  --------


<S>                                          <C>     <C>
 Jacob R. Miles, III* ....................   45      Chairman, Chief Executive Officer and Director

 Terrence B. Reddy .......................   57      President, Chief Operating Officer and Director

 Barry M. Levine .........................   56      Secretary, Treasurer and Chief Financial Officer

 Tony Winston ............................   33      Vice President of Technology and Internet Services

 Rosalind Bell ...........................   41      Director

 Rex Cumming* ............................   36      Director

 Sir Brian Wolfson* ......................   64      Director Nominee
</TABLE>

- ----------------------

* We intend to elect such individuals to the audit and compensation committees.

      The following is a brief summary of the background of each executive
officer and director:

      Jacob R. Miles, III, our founder, has been Chairman and Chief Executive
Officer since inception. From 1996 to 1998, Mr. Miles was President of Miles
Companies, an entertainment- and technology-focused consulting firm. From 1993
to 1996, he was Chairman and Chief Executive Officer of Cultural Exchange
Entertainment Corp., a developer and marketer of entertainment properties, toys
and electronic learning aids targeted at urban markets, which filed for
protection from its creditors under Chapter 7 of the Bankruptcy Code in United
States Bankruptcy Court for the Southern District of New York in January 1998
and was discharged in July 1998. Prior to 1993, Mr. Miles held engineering
operations and senior management positions with Tonka Corp. and General Mills
Toy Group. He received an engineering management certificate from Xavier
University in 1980. Mr. Miles is the husband of Rosalind Bell, a director of
ours.

      Terrence B. Reddy became our President, Chief Operating Officer in
September 1999 and a director in November 1999. From 1993 to August 1999, he
served as President of TransMedia Resources, a media research company that
services the broadcasting industry in markets in the state of Texas. Prior to
1993, Mr. Reddy held sales and general manager positions with various television
and cable network companies.

      Barry M. Levine became our Secretary, Treasurer and Chief Financial
Officer in November 1999. From October 1996 to August 1999, Mr. Levine was a
director and the President and Chief Executive Officer of Millennium Sports
Management, Inc., a publicly-traded stadium management company. From April 1996
through September 1996 Mr. Levine was unemployed. From December 1991 through
March 1996, Mr. Levine held various offices and was a director of Sports Heroes,
Inc., a publicly-traded sports memorabilia company. Mr. Levine resigned from
Sports Heroes in March 1996, and subsequently, in May 1996, Sports Heroes, Inc.
filed a voluntary petition for reorganization under Chapter 11 of the United
States Bankruptcy Code; in October 1996, this case was converted to a proceeding
under Chapter 7 of the United States Bankruptcy Code. Mr. Levine is also a
certified public accountant. Mr. Levine received a B.B.A. in accounting from
Pace University in 1967.


      Rosalind Bell became a director in November 1999. Ms. Bell has been a
marketing consultant from January 2000 to the present. From May 1999 to January
2000, Ms. Bell was Vice President of Marketing for Optel, a telecommunications
cable and Internet company, from May 1999 to the present. From April 1998 to
April 1999, Ms. Bell was a Vice President of Marketing for the Don Pablo
division of Avado Corporation. From October 1997 to April 1998, she served as
Vice President-Marketing for Time Warner's Six Flags Amusement Parks. From 1994
to 1997, Ms. Bell was Group Marketing Director at Pillsbury Company. Ms. Bell
received a B.A. in Business from Washington University in 1980 and an M.B.A.
from Northwestern University in 1981. Ms. Bell is the wife of Mr. Miles, the
Chairman and Chief Executive Officer, and majority stockholder of Urban Cool.



                                       32
<PAGE>

      Rex Cumming became a director in November 1999. Mr. Cumming, a co-founder
of Worksoft Inc., an enterprise productivity solutions company that builds
software testing tools, has been Worksoft's Chief Financial Officer since 1998.
From 1994 to 1998, Mr. Cumming was a co-founder and director of Silicon Reef,
Inc., an Internet service company. From 1992 to the present, Mr. Cumming has
been the President of Hytec Data System, Inc., a consulting firm which provides
investment, development and financial advisory services to start-up companies.


      Sir Brian Wolfson has agreed to become a director of ours upon completion
of the offering. Sir Brian served as Chairman of Wembley, PLC from 1986 to 1995.
Sir Brian is currently a director of Fruit of the Loom, Inc., Kepner-Tregoe,
Inc., Playboy Enterprises, Inc., and Autotote Corporation, Inc.


      Tony Winston has been Vice President of Technology and Internet Services
since August 1999. From 1994 to 1999, Mr. Winston was the founder and President
of Software Developers and Systems Integrations, Inc., a technology and services
firm, implementing applications for telecommunications, and financial services
companies. Mr. Winston received a Bachelors Degree in Business, with a
concentration in Management Information Systems, from Boston University School
of Business in 1988.

Board composition

      Upon the consummation of this offering our board of directors will consist
of five directors. At each annual meeting of our stockholders, all of our
directors are elected to serve from the time of election and qualification until
the next annual meeting following election. In addition, our bylaws provide that
the maximum authorized number of directors, which is currently five, may be
changed by resolution of the stockholders or by resolution of the board of
directors.


      We have granted to Nutmeg Securities and RMH Consulting the right, for a
period of five years and 15 months, respectively from the closing of this
offering, to nominate a designee for election to our board of directors. Neither
Nutmeg Securities nor RMH Consulting has indicated who they intend to designate
to our board. If Nutmeg Securities or RMH Consulting exercises its right to
nominate a designee to serve on our board of directors, then we will increase
the size of the board of directors. If in the future either Nutmeg Securities or
RMH Consulting elects not to exercise this right, then Nutmeg Securities or
RMH Consulting may designate one person to attend meetings of our board of
directors.


      Each officer is elected by, and serves at the discretion of, our board of
directors. Each of our officers and directors, other than independent directors,
devotes his full time to our affairs. Our independent directors devote such time
to our affairs as is necessary to discharge their duties. There are no family
relationships among any of our directors, officers or key employees, except for
Mr. Miles and Ms. Bell, who are husband and wife.

Board committees

      Prior to the completion of this offering, we intend to establish an audit
committee and a compensation committee and that Jacob R. Miles, III, Rex
Cumming, and Sir Brian Wolfson will be members of the audit committee and
compensation committee. The audit committee will make recommendations to the
board of directors regarding the independent auditors for us, approve the scope
of the annual audit activities of our independent auditors, review audit results
and will have general responsibility for all of our auditing related matters.
The compensation committee will review and recommend to the board of directors
the compensation structure of our officers and other management personnel,
including salary rates, participation in incentive compensation and benefit
plans, fringe benefits, non-cash perquisites and other forms of compensation. No
interlocking relationships exist between Urban Cool's board of directors or
compensation committee and the board of directors or compensation committee of
any other company, nor has any such interlocking relationship existed in the
past.

Directors' compensation

      Independent directors will receive 5,000 shares of common stock and
options to purchase 10,000 shares of common stock at the initial public offering
price upon completion of the offering. Independent directors will also receive
an annual director's fee of $10,000. Employee directors will not receive
additional compensation for serving on the board of directors. All directors
will be reimbursed for out-of-pocket expenses incurred in attending meetings of
the board of directors and committee meetings.

                                       33
<PAGE>

Executive compensation

                                            Summary Compensation Table


      The following table provides a summary of cash and non-cash compensation
for the year ended December 31, 1999 with respect to the following officer of
Urban Cool:

<TABLE>
<CAPTION>
                                                    Annual Compensation        Long-Term Compensation
                                                    ---------------------      ------------------------
                                                                                     Awards
                                                                                    ---------
                                                                                   Securities
                                                                       Restricted   Underlying
                                                        Other Annual     Stock       Options     LTIP                   All Other
Name and Principal Positions        Year     Salary($)    Bonus($)   Compensation  Award(s)($)  SARs(#)  Payouts($)   Compensation
- ----------------------------       ------  ------------  ----------  ------------  -----------  -------  ----------    -----------
<S>                                 <C>     <C>               <C>          <C>          <C>        <C>        <C>           <C>
Jacob R. Miles, III                 1999    $175,000(1)       0            0            0          0          0             0
</TABLE>

- -------------
(1) We accrued $131,250 of salary which will be payable out of the net proceeds
of this offering.


Employment agreements

      Urban Cool has entered into a three-year employment agreement, commencing
as of July 1, 1999, with Jacob R. Miles, III, our Chairman, President and Chief
Executive Officer, which provides for an annual salary of $175,000. The
employment agreement provides that Mr. Miles is eligible to receive incentive
bonus compensation, at the discretion of the board of directors based on his
performance and contributions to our success. The employment agreement provides
for termination based on death, disability or voluntary resignation and for
severance payments upon termination in the event that he is terminated without
cause, as described in the agreement, or he terminates his employment for good
reason as described in the agreement, or in the event of a change in control of
Urban Cool as described in the agreement. If the employment agreement is
terminated without cause, as a result of a change of control, or terminated by
Mr. Miles for good reason the amount of the severance payment shall be equal to
three times the average annual compensation payable under the employment
agreement.

      Urban Cool has entered into one-year employment agreements, effective upon
completion of the offering, with Barry M. Levine, our Chief Financial Officer,
and Terrence B. Reddy, our President and Chief Operating Officer, which each
provide for an annual salary of $125,000. In addition, we have entered into a
one-year employment agreement effective upon completion of the offering with
Tony Winston, our Vice President of Technology and Internet Services, which
provides for an annual salary of $100,000. Each employment agreement provides
that the executive is eligible to receive short-term incentive bonus
compensation at the discretion of the board of directors based on his
performance and contributions to our success. Each employment agreement provides
for termination based on death, disability or voluntary resignation and for
severance payments upon termination in the event that the executive is
terminated without cause, as described in the agreement, or he terminates his
employment for good reason as described in the agreement. In the event the
employment agreement is terminated other than for good cause by us, then the
executive shall receive severance payments equal to the compensation payable
through the balance of the term.


      In November 1999, Stanley Wolfson entered into a three-year employment
agreement with e-commerce Solutions pursuant to which Mr. Wolfson shall receive
an annual salary of $175,000 plus an amount equal to 2% of the gross sales of
e-commerce solutions. The agreement commences as of November 1, 1999. Mr.Wolfson
will be entitled to receive short term incentive bonus compensation at the
discretion of the board of directors based on his performance and contribution
to the company's success. The employment agreement provides for termination
based on death, disability or voluntary resignation and for severance payments
upon termination in the event that Mr.Wolfson is terminated without cause.

      We have entered into a one year employment agreement with Sheila Creque as
Vice President of Celebrity Relations and Merchandising commencing upon the
completion of this offering pursuant to which Ms. Creque shall receive an annual
salary of $125,000. In addition, upon completion of this offering, Ms. Creque
shall receive a signing bonus of $35,000, accrued salary from January 1, 2000
through the closing of the offering and $25,000 attributable to the fourth
quarter of 1999. Ms. Creque shall also receive up to 35,000 shares of common
stock upon obtaining agreements from up to three celebrities to join our
advisory board. The employment agreement provides for termination based on
death, disability or voluntary resignation and for severance payments upon
termination in the event that Ms. Creque is terminated without cause.



                                       34
<PAGE>



      Options Granted in Last Fiscal Year. The following table sets forth
certain information with respect to option grants during the fiscal year ended
December 31, 1999 to the named executive officers.

<TABLE>
<CAPTION>
                                              Percent of Total
                          Number of          Options Granted to       Exercise of
                    Securities Underlying       Employees in           Base Price
Name                    Options Granted          Fiscal Year             ($.SH)                 Expiration Date
- ----                ----------------------   ------------------       ------------              ---------------
<S>                         <C>                   <C>          <C>                               <C>
Jacob R. Miles, III         250,000               39.7%        initial public offering price     November 2004

                            250,000               39.7%        110% of initial public            November 2004
                                                               offering price
</TABLE>

      Year-end Option Table. During the fiscal year ended December 31, 1999,
none of the named executive officers exercised any options issued by us. The
following table sets forth information regarding the stock options held as of
December 31, 1999 by the named executive officers.

<TABLE>
<CAPTION>
                               Number of Securities Underlying        Value of Unexercised In-the-Money Options
                           Unexercised Options at Fiscal Year End                 at Fiscal Year-End
                           --------------------------------------     -----------------------------------------
Name                           Exercisable        Unexercisable         Exercisable        Unexercisable
- ----                           -----------        -------------         -----------        -------------
<S>                              <C>                 <C>                    <C>                 <C>
Jacob R, Miles, III              250,000             250,000                $0                  $0
</TABLE>


Consulting agreements

      In November 1999 we entered into a consulting agreement with RMH
Consulting Corp., an affiliate of The Elite Funding Group, a lender to us and a
principal stockholder of ours, to provide us with consulting services, including
assisting us with implementation of our business plans and strategies. The
consulting agreement is for a period of two years commencing as of November 1,
1999 and requires us to pay the consultant a fee of $6,250 per month and $75,000
upon the closing of the offering. Pursuant to the consulting agreement, we have
issued 150,000 shares of common stock to the consultant and we will be required
to issue additional shares of common stock to the consultant if we commence an
initial public offering at a price of $9.00 or less per share, so that the total
number of shares issued to the consultant will be equal to the number of shares
which could have been purchased in the initial public offering for $1,500,000.


      In September 1999, we entered into a three-year consulting agreement with
Surrey Associates, Inc. and issued 200,000 shares of common stock to Surrey.
Pursuant to the consulting agreement, Surrey will assist us in developing a
marketing plan for the deployment of NetStand kiosks in shopping centers. In
September 1999, we entered into a three-year consulting agreement with Upway
Enterprises, Inc. and issued 150,000 shares of common stock to Upway. Pursuant
to the agreement, Upway will consult with us with regard to marketing and
mergers and acquisitions. In October 1999, we entered into a two-year consulting
agreement with Sea Breeze Associates, Inc., and issued 175,000 shares of common
stock to Sea Breeze. Pursuant to the agreement, Sea Breeze will consult with us
with regard to corporate development and mergers and acquisitions.

Stock option plan


      In November 1999, we adopted the 1999 Stock Option Plan. The purpose of
the plan is to enable us to attract, retain and motivate key employees,
directors, and consultants, by providing them with stock options. Options
granted under the plan may be either incentive stock options, as defined in
Section 422A of the Internal Revenue Code of 1986, or non-qualified stock
options. We have reserved 500,000 shares of common stock for issuance under the
plan. As of the date of this prospectus, 267,850 options have been granted
pursuant to the plan.


      Our board of directors will administer the plan. Our board has the power
to determine the terms of any options granted under the plan, including the
exercise price, the number of shares subject to the option, and conditions of
exercise. Options granted under the plan are generally not transferable, and
each option is generally exercisable during the lifetime of the holder only by
the holder. The exercise price of all incentive stock options granted under the
plan must be at least equal to the fair market value of the shares of common
stock on the date of the grant. With respect to any participant who owns stock
possessing more than 10% of the voting power of all classes of our stock, the
exercise price of any incentive stock option granted must be equal to at least
110% of the fair market value on the grant date. Our board of directors approves
the terms of each option. These terms are reflected in a written stock option
agreement.


                                       35
<PAGE>

      The board of directors has the right to grant options pursuant to the plan
whereby the holder, under the conditions of exercise, may, in lieu of payment of
the exercise price in cash, surrender the option and receive a net amount of
shares. Such number of shares will be based upon the fair market value of Urban
Cool's common stock at the time of the exercise of the option, after deducting
the aggregate exercise price.

Executive stock option plan

      In November 1999, we adopted the 1999 Executive Stock Option Plan. We have
reserved 500,000 shares of common stock for issuance under the plan. Pursuant to
the plan, we granted options to purchase an aggregate of 500,000 shares of
common stock to Jacob R. Miles, III, our Chairman and Chief Executive Officer.
Of these options, options to purchase 250,000 shares of common stock are
exercisable immediately at an exercise price equal to the initial public
offering price. The balance of these options are exercisable for a period of
five years from the date of grant at an exercise price equal to 110% of the
initial public offering price. Such options are exercisable only if Urban Cool
achieves the annual audited gross revenue as outlined in the table below and
will become exercisable immediately following the fiscal year indicated.

      Years Ending         Number of Options Exercisable        Gross Revenue
      ------------        ------------------------------     -------------------
         2001                         125,000                    $17,500,000
         2002                         125,000                    $25,000,000

      These options have net exercise provisions under which Mr. Miles may, in
lieu of payment of the exercise price in cash, surrender the option and receive
a net amount of shares, based on the fair market value of Urban Cool's common
stock at the time of the exercise of the option, after deducting the aggregate
exercise price.

Limitations of liability and indemnification of directors and officers

      Our certificate of incorporation, as amended, and bylaws, as amended,
limit the liability of directors and officers to the maximum extent permitted by
Delaware law. We will indemnify any person who was or is a party, or is
threatened to be made a party to, an action, suit or proceeding, whether civil,
criminal, administrative or investigative, if that person is or was a director,
officer, employee, consultant or agent of us or serves or served any other
enterprise at our request.

      In addition, our certificate of incorporation provides that generally a
director shall not be personally liable to us or our stockholders for monetary
damages for breach of the director's fiduciary duty. However, in accordance with
Delaware law, a director will not be indemnified for a breach of its duty of
loyalty, acts or omissions not in good faith or involving intentional misconduct
or a knowing violation or any transaction from which the director derived
improper personal benefit.

      We intend to purchase and will maintain directors' and officers'
insurance, the amount of which has not yet been determined. This insurance will
insure directors against any liability arising out of the director's status as
our director, regardless of whether we have the power to indemnify the director
against the liability under applicable law.

      The underwriting agreement also contains provisions whereby we agree to
indemnify the underwriters, each officer and director of the underwriters, and
each person who controls the underwriters within the meaning of Section 15 of
the Securities Act, against any losses, liabilities, claims or damages arising
out of alleged untrue statements or alleged omissions of material facts
contained in the registration statement or prospectus.

      We have been advised that it is the position of the Commission that
insofar as the indemnification provisions referenced above may be invoked to
disclaim liability for damages arising under the Securities Act, these
provisions are against public policy as expressed in the Securities Act and are,
therefore, unenforceable.


                                       36
<PAGE>

                             PRINCIPAL STOCKHOLDERS


      The following table sets forth as of April 1, 2000, and as adjusted for
the 2,000,000 shares of our common stock offered by this prospectus, the number
and percentage of outstanding shares of common stock beneficially owned by:


      o  each person who we know beneficially owns more than 5% of the
         outstanding shares of our common stock;

      o  each of our officers and directors; and

      o  all of our officers and directors as a group.


      Except as otherwise noted, the persons named in this table, based upon
information provided by these persons, have sole voting and investment power
with respect to all shares of common stock beneficially owned by them. The
number of shares of common stock outstanding used in calculating the percentage
for each listed person includes the shares of common stock underlying options or
warrants held by such person that are exercisable within 60 days of April 1,
2000, but excludes shares of common stock underlying options or warrants held by
any other person. Unless otherwise indicated, the address of each beneficial
owner is c/o Urban Cool, 1401 Elm Street, Dallas, Texas 75202.

<TABLE>
<CAPTION>
                                                                                                  Percentage of
                                                                              Percentage of          common
                                                                              common stock            stock
Name and address of                                        Number of          beneficially        beneficially
beneficial owner                                             shares               owned               owned
- -------------------                                        ---------          -------------       -------------
                                                                            (Before Offering)   (After Offering)
<S>                                                          <C>            <C>                  <C>
Jacob R. Miles, III ....................................     2,336,493(1)           52.4%               36.1%
Terrence B. Reddy ......................................            --               *                   *
Rosalind Bell ..........................................     2,336,493(2)(3)        52.4%               36.1%
Rex Cumming ............................................         5,000(3)            *                   *
Sir Brian Wolfson ......................................         5,000(3)            *                   *
The Elite Funding Group, Inc. ..........................       853,124(4)           14.6%               10.6%
Wilhelmina Artist Management, LLC ......................       580,000(5)           13.8%                9.3%
Stanley Wolfson ........................................       250,000(6)            5.6%                3.9%
All executive officers and directors as a group
  (7 persons) ..........................................     2,446,493              53.5%               38.6%
</TABLE>

- ----------
(1)   Includes (a) 20,608 shares of common stock owned by Rosalind Bell, Mr.
      Miles' wife, (b) 5,000 shares of common stock issuable to Rosalind Bell
      upon the consummation of this offering and (c) 250,000 shares of common
      stock issuable upon the exercise of options that are currently exercisable
      at an exercise price equal to the initial public offering price, but does
      not include options to purchase 302,500 shares of common stock which are
      not presently exerciseable.


(2)   Includes 2,310,885 shares of common stock beneficially owned by Ms. Bell's
      husband, Jacob R. Miles, III.

(3)   Includes 5,000 shares of common stock issuable to independent directors
      upon the consummation of this offering.


(4)   Includes (a) warrants to purchase 703,124 shares of common stock
      connection with a loan in an amount of up to $1,000,000 which are
      presently exercisable, and (b) 150,000 shares of common stock owned by RMH
      Consulting Corp., a consultant and an affiliate of The Elite Funding
      Group. Pursuant to the consulting agreement, we are required to issue
      additional shares of common stock in the event that the initial public
      offering price is less than $9.00 per share.

(5)   The address of Wilhelmina Artist Management LLC is 300 Park Avenue South,
      New York, New York 10010.

(6)   Includes warrants to purchase 250,000 shares of common stock, but does not
      include warrants to purchase 800,000 shares of common stock which are not
      presently exerciseable.


* Represents less than 1% of the applicable number of shares of common stock
  outstanding.


                                       37
<PAGE>

                              CERTAIN TRANSACTIONS


      In November 1999, Jacob R. Miles, III, our Chairman, Chief Executive
Officer and majority stockholder entered into a deferred compensation agreement
with us which provides that Mr. Miles shall receive accrued salary in the amount
of $131,250, payable out of the net proceeds of this offering, which amount was
accrued from January 1, 1999 through September 30, 1999. As of December 31, 1999
we owed Mr. Miles approximately $11,000 for expenses he paid on our behalf which
has been recorded as a non-interest bearing loan.


      In November 1999, we entered into a consulting agreement with RMH
Consulting Corp., an affiliate of The Elite Funding Group, a lender to us and a
principal stockholder of ours, to provide us with consulting services, including
assisting us with implementation of our business plans and strategies. We
believe that the terms of the consulting agreement are on terms at least as
favorable as those that could have been obtained from an unrelated third party.
See "Management -- Consulting Agreements."


      In November 1999, e-commerce solutions subleased office space at 600 West
57th Street, New York, New York from MEI Associates, Inc., at a monthly rate of
$5,000 per month. Stanley Wolfson, a principal stockholder of ours, is an
affiliate of MEI Associates.



                                       38
<PAGE>

                            DESCRIPTION OF SECURITIES

      The following section should be read in conjunction with detailed
provisions of our certificate of incorporation and bylaws, copies of which have
been filed with our registration statement of which this prospectus forms a
part. Our capital stock is also governed by the provisions of applicable
Delaware law.

General


      Our authorized capital stock consists of 30,000,000 shares of common
stock, $.01 par value and 3,000,000 shares of preferred stock, $.01 par value.
As of April 1, 2000, 4,210,000 shares of common stock were issued and
outstanding. As of the date of this prospectus, we have approximately 60 holders
of our common stock. No shares of preferred stock are outstanding.


Common stock

      Each holder of common stock is entitled to one vote per share, either in
person or by proxy, on all matters that may be voted upon by the owners of our
shares at meetings of our stockholders. There is no provision for cumulative
voting with respect to the election of directors by the holders of common stock.
Therefore, the holders of more than 50% of our shares of outstanding common
stock can, if they choose to do so, elect all of our directors and approve
significant corporate transactions. In this event, the holders of the remaining
shares of common stock will not be able to elect any directors.

      The holders of common stock:

      o  have equal rights to dividends from funds legally available therefor,
         when and if declared by our board of directors;

      o  are entitled to share ratably in all of our assets available for
         distribution to holders of common stock upon liquidation, dissolution
         or winding up of our affairs; and

      o  do not have preemptive rights, conversion rights, or redemption of
         sinking fund provisions.

      The rights, preferences and privileges of the holders of common stock may
be adversely affected by the rights of the holders of shares of any series of
preferred stock that we designate in the future.

Preferred stock

      The board of directors is authorized, without stockholder approval, from
time to time to issue up to an aggregate of 3,000,000 shares of preferred stock
in one or more series. The board of directors can fix the rights, preferences
and privileges of the shares of each series and any qualifications, limitations
or restrictions. Issuance of preferred stock, while providing desirable
flexibility in connection with possible acquisitions and other corporate
purposes, could have the effect of making it more difficult for a third-party to
acquire, or of discouraging a third-party from attempting to acquire a majority
of our outstanding voting stock. We have no present plans to issue any shares of
preferred stock.


Outstanding options, warrants and contingent shares

      As of the date of this prospectus, up to 3,287,850 shares of common stock
are issuable pursuant to outstanding options, warrants and contingent shares. Of
such options, warrants and contingent shares, excluding the 200,000 shares of
common stock reserved for issuance upon the exercise of warrants granted to the
underwriters:

      o  675,000 shares of common stock are issuable at an exercise price of
         $2.00 per share;

      o  1,750,000 shares of common stock are issuable at an exercise price of
         $1.00 per share;

      o  310,000  shares of common stock are issuable at an exercise  price of
         equal to 110% of the initial  public offering price;

      o  517,850 shares of common stock are issuable at an exercise price equal
         to the initial public offering price per share; and

      o  35,000 shares of common stock are issuable upon achieving certain
         performance criteria.



                                       39
<PAGE>

      These options and warrants generally have net exercise provisions under
which the holder may, in lieu of payment of the exercise price in cash,
surrender the option or warrant and receive a net amount of shares, based on the
fair market value of Urban Cool's common stock at the time of the exercise of
the warrant, after deducting the aggregate exercise price. These warrants expire
on dates ranging from July 2004 to November 2009.


Underwriters' warrants

      We have agreed to issue to the underwriters, for a total of $20.00,
warrants to purchase an aggregate of 200,000 shares of common stock exercisable
for a period of four years commencing one year after the effective date of the
registration statement of which this prospectus is a part, at a price equal to
120% of the initial public offering price of the shares of common stock. The
underwriters' warrants contain anti-dilution provisions providing for automatic
adjustments of the exercise price and number of shares issuable on exercise
price and number of shares issuable on exercise of the underwriters' warrants
upon the occurrence of some events, including stock dividends, stock splits,
mergers, acquisitions and recapitalizations.

      The underwriters' warrants contain demand and piggyback registration
rights relating to the issuance of 200,000 shares of common stock. For the life
of the underwriters' warrants, the underwriters will have the opportunity to
profit from a rise in the market price for the 200,000 shares of common stock.
The holders of the underwriters' warrants will have no voting, dividend or other
stockholder rights with respect to those warrants. The holders of shares of
common stock issued upon exercise of those warrants will have the voting,
dividend and other stockholder rights of holders of shares of common stock. The
underwriters' warrants are restricted from sale, transfer, assignment or
hypothecation for the one year period from the date of this prospectus, except
to officers or partners of the underwriters and members of the selling group
and/or their officers or partners.


Registration rights


      In July through November, 1999, we completed the sale of 105 units at a
price of $10,000 per unit in a private financing transaction. Each unit in the
private financing consisted of a promissory note in the amount of $10,000, 1,000
shares of common stock and warrants to purchase 5,000 shares of common stock.
The holders of at least 50% of the shares of common stock and the shares of
common stock underlying the warrants issued in the private financing have the
right to demand the registration of their shares on one occasion and such
holders have "piggyback registration rights" commencing 12 months from the date
of this prospectus.

      We entered into a loan agreement with The Elite Funding Group, Inc. which
provides for a loan in an amount of up to $1,000,000 at an interest rate of 10%
per annum, payable monthly. In connection with the loan, we issued to the lender
common stock purchase warrants for the purchase of up to 750,000 shares of
common stock at an as adjusted exercise price of $1.00 per share, subject to
adjustment. We have granted registration rights to the lender for the
registration of the shares of common stock underlying the warrants in this
offering, including demand registration rights, and certain additional
"piggy-back" registration rights. We have granted similar registration rights to
RMH Consulting Corp., a consultant who is an affiliate of the lender with
respect to 150,000 shares of common stock.

      Security Capital and May Davis Group assisted us in procuring the
$1,000,000 loan from The Elite Funding Group and received warrants to purchase
40,000 shares of common stock and warrants to purchase 20,000 shares of common
stock, respectively.


      Delaware law and certificate of incorporation and bylaw provisions

      Urban Cool is subject to Section 203 of the Delaware General Corporation
Law regulating corporate takeovers. This section prevents Urban Cool from
engaging, under some circumstances, in a business combination, which includes a
merger or sale of more than 10% of its assets, with any interested stockholder,
defined as a stockholder who owns 15% or more of its outstanding voting stock,
as well as affiliates and associates of any such persons, for three years
following the date such stockholder became an interested stockholder unless:


                                       40
<PAGE>

      o  the transaction in which the stockholder became an interested
         stockholder is approved by the board of directors prior to the date the
         interested stockholder attained that status;

      o  upon consummation of the transaction which resulted in the stockholder
         becoming an interested stockholder, the interested stockholder owned at
         least 85% of Urban Cool's voting stock outstanding at the time the
         transaction commenced, excluding shares owned by persons who are
         directors or officers and shares owned by employee stock plans; or

      o  the business combination is approved by the board of directors and
         authorized by the affirmative vote of at least two-thirds of the
         outstanding voting stock not owned by the interested stockholder.

      Some of the provision of our certificate of incorporation and bylaws could
discourage, delay or prevent an acquisition of Urban Cool at a premium price.
Our bylaws provide that any vacancy on the board of directors may be filled by a
majority of the directors then in office. Our bylaws provide that special
meetings of stockholders may be called only by a majority of the directors of
our board or the President or by at least 25% of the holders of shares of common
stock.

      In addition, the certificate of incorporation also authorizes the board of
directors to issue preferred stock with voting or other rights or preferences
that could impede the success of any attempt to change control of Urban Cool.

Transfer agent

      We intend to appoint Continental Stock Transfer & Trust Company as the
transfer agent and registrar for our shares of common stock.


                                       41
<PAGE>

                         SHARES ELIGIBLE FOR FUTURE SALE

      Prior to this offering, there has been no public market for our common
stock. Future sales of substantial amounts of common stock in the public market,
or the availability of shares for sale, could adversely affect the prevailing
market price of our common stock and our ability to raise capital through an
offering of equity securities.


      Upon completion of this offering, we will have 6,225,000 shares of common
stock outstanding, assuming no exercise of outstanding options or warrants or
the underwriters' over-allotment option. After the offering, the 2,000,000
shares sold in this offering will be immediately tradeable without restriction
under the Securities Act, except for any shares purchased by an "affiliate" of
ours, as that term is defined in the Securities Act. Affiliates will be subject
to the resale limitations of Rule 144 under the Securities Act.

      We issued the remaining 4,225,000 shares of common stock in private
transactions in reliance upon one or more exemptions contained in the Securities
Act. These shares will be deemed "restricted securities" as defined in Rule 144.
Of these restricted securities 2,602,692 shares have been held for more than one
year as of the date of this prospectus. Therefore, 2,602,692 of these shares
will be eligible for public sale beginning 90 days after the date of this
prospectus in accordance with the requirements of Rule 144, subject to the
lock-up agreements described below.


      In general, under Rule 144, a stockholder, or stockholder whose shares are
aggregated, who has beneficially owned "restricted securities" for at least one
year will be entitled to sell an amount of shares within any three month period
equal to the greater of:

      o  1% of the then outstanding shares of common stock; or

      o  the average weekly trading volume in the common stock during the four
         calendar weeks immediately preceding the date on which notice of the
         sale is filed with the Commission, provided certain requirements are
         satisfied.

      In addition, our affiliates must comply with additional requirements of
Rule 144 in order to sell shares of common stock, including shares acquired by
affiliates in this offering. Under Rule 144, a stockholder who had not been our
affiliate at any time during the 90 days preceding a sale by him, would be
entitled to sell those shares without regard to the Rule 144 requirements if he
owned the restricted shares of common stock for a period of at least two years.
The foregoing summary of Rule 144 is not a complete description. Non-affiliates
may resell our securities issued under Rule 701 in reliance upon Rule 144
without having to comply with Rule 144's public information holding, volume and
notice requirements.


      Substantially all of our stockholders, our warrant holders and our
officers and directors, have agreed to not directly or indirectly, offer, sell,
pledge, grant any option to purchase, or otherwise sell or dispose of any of our
shares for a period of at least 12 months after the offering without the prior
written consent of Nutmeg Securities or The American Stock Exchange, as the case
may be.



                                       42
<PAGE>

                              PLAN OF DISTRIBUTION


      The underwriters named below, for whom Kashner Davidson Securities Corp.
is acting as representative, have severally agreed, subject to the terms and
conditions contained in the underwriting agreement, to purchase from us, and we
have agreed to sell to the underwriters on a firm commitment basis, the
respective number of shares of common stock set forth opposite their names:

                                                                    Number of
         Underwriters                                                Shares
         ------------                                               ---------
         Kashner Davidson Securities Corp. .....................
         Nutmeg Securities, Ltd. ...............................
         Security Capital Trading, Inc. ........................
           Total ...............................................    2,000,000


      The underwriters are committed to purchase all the securities offered by
this prospectus, if any of the securities are purchased. The underwriting
agreement provides that the obligations of the several underwriters are subject
to the conditions specified in the underwriting agreement.

      The representative has advised us that it initially proposes to offer the
common stock to the public at the public offering price set forth on the cover
page of this prospectus, and to certain dealer concessions not in excess of
$____ per share of common stock. The dealers may reallow a concession not in
excess of $____ per share of common stock to other dealers. After completion of
the offering, the public offering price, concessions and reallowances may be
changed by the representative. The representative has informed us that it does
not expect sales to discretionary accounts by the representative to exceed five
percent of the shares of common stock offered by us in this prospectus.

      We have granted to the underwriters an over-allotment option, exercisable
during the 45-day period from the date of this prospectus, to purchase from us
up to an additional 300,000 shares of common stock at the initial public
offering price, less underwriting discounts and the non-accountable expense
allowance. This option may be exercised only for the purpose of covering
over-allotments, if any, incurred in the sale of the shares of common stock. To
the extent this option is exercised in whole or in part, each underwriter will
have a firm commitment, subject to some conditions, to purchase the number of
the additional shares of common stock proportionate to its initial commitment.

      We have agreed to pay to the representative a non-accountable expense
allowance equal to three percent of the gross proceeds derived from the sale of
the shares of common stock underwritten, of which $70,000 has been paid to date.
We have agreed to indemnify the underwriters against some liabilities, including
liabilities under the Securities Act arising out of alleged untrue statements or
alleged omissions of material facts contained in the registration statement or
prospectus. We have also agreed to pay all expenses in connection with
qualifying the securities under the laws of those states the underwriter may
designate, including fees and expenses of counsel retained for such purposes by
the representative and the costs and disbursements in connection with qualifying
the offering with the National Association of Securities Dealers, Inc.


      Substantially all of our stockholders, our warrant holders and our
officers and directors, have agreed to not directly or indirectly, offer, sell,
pledge, grant any option to purchase, or otherwise sell or dispose of any of our
shares for a period of at least 12 months after the offering without the prior
written consent of Nutmeg Securities, or The American Stock Exchange, as the
case may be. An appropriate legend shall be placed on the certificates
representing the securities. The representative has no general policy with
respect to the release of shares prior to the expiration of the lock-up period
and has no present intention to waive or modify any of these restrictions on the
sale of our securities.


      Security Capital acted as the placement agent for the private financing in
July through November, 1999. We paid Security Capital a fee of $105,000, which
was equal to 10% of the aggregate purchase price of the units sold, a portion of
which was reallowed to a sub-placement agent, May Davis Group, and a
non-accountable expense allowance of $31,500, which was equal to 3% of the
aggregate purchase price of the units sold.


                                       43
<PAGE>

      Security Capital and May Davis Group also assisted us in procuring the
$1,000,000 loan with The Elite Funding Group, Inc. and received warrants to
purchase 40,000 shares of common stock and warrants to purchase 20,000 shares of
common stock at an exercise price equal to 110% of the initial public offering
price, respectively.


      In connection with this offering, we have agreed to sell to the
underwriters, and/or their designees, for nominal consideration, five-year
underwriters' warrants to purchase up to 200,000 shares of our common stock. The
underwriters' warrants are initially exercisable at any time during a period of
four years beginning one year from the date of the prospectus at a price equal
to 120% of the initial public offering price per share. The shares of common
stock underlying the warrants are identical to those offered to the public. The
underwriters' warrants provide for adjustment in the number of securities
issuable upon their exercise as a result of certain subdivisions and
combinations of the common stock. The underwriters' warrants grant to the
holders rights of registration for the securities issuable upon exercise of the
warrants. In addition, the underwriters' warrants may not be sold, transferred,
assigned, hypothecated or otherwise disposed of, in whole or in part, for a
period of one year from the date of the prospectus, except to officers of the
underwriters.

      We have also granted to Nutmeg Securities, the right, for a period of five
years from the closing of the offering, to nominate a designee of the
representative for election to our board of directors. Our officers, directors
and principal stockholders have agreed to vote their shares in favor of this
designee.


      In connection with this offering, certain underwriters and selling group
members and their respective affiliates may engage in transactions that
stabilize, maintain or otherwise affect the market price of the securities. The
transactions may include stabilization transactions effected in accordance with
Rule 104 of Regulation M, pursuant to which the persons may bid for or purchase
our common stock for the purpose of stabilizing their respective market prices.

      The underwriters also may create a short position for the account of the
underwriters by selling more shares of common stock in connection with the
offering than they are committed to purchase from us. In that case they may
purchase shares of common stock in the open market following completion of the
offering to cover all or a portion of the short position. The underwriters may
also cover all or a portion of the short position, up to 300,000 shares of
common stock, by exercising the over-allotment option referred to above. In
addition, the representative may impose "penalty bids" under contractual
arrangements with the underwriters whereby it may reclaim from an underwriter,
or dealer participating in the offering, for the account of other underwriters,
the selling concession with respect to the shares of common stock that are
distributed in the offering but subsequently purchased for the account of the
underwriters in the open market. Any of the transactions described in this
paragraph may result in the maintenance of the prices of the shares of common
stock at a level above that which might otherwise prevail in the open market.
None of the transactions described in this paragraph is required, and, if they
are undertaken, they may be discontinued at any time.

      Prior to this offering, there has been no public market for our common
stock. Consequently, the initial public offering price of the common stock has
been determined by negotiation between us and the representative and does not
necessarily bear any relationship to our asset value, net worth or other
established criteria of value. The factors considered in these negotiations, in
addition to prevailing market conditions, included the history of and prospects
for the industry in which we compete, an assessment of our management, our
prospects, our capital structure and other factors as were deemed relevant.

      The foregoing is a summary of the principal terms of the agreements
described above. Reference is made to a copy of each agreement that is filed as
an exhibit to the registration statement of which this prospectus is a part.


                                       44
<PAGE>

                                  LEGAL MATTERS


      The validity of the common stock being offered in this prospectus will be
passed upon for us by Silverman, Collura & Chernis, P.C., New York, New York.
Gersten, Savage & Kaplowitz, LLP, New York, New York is acting as counsel for
the underwriters in connection with this offering.


                                     EXPERTS


      The financial statements of Urban Cool as of December 31, 1999 and 1998
and for the year ended December 31, 1999, for the period January 23, 1998
through December 31, 1998 and for the period January 23, 1998 through December
31, 1999 appearing in this prospectus and registration statement have been
audited by Richard A. Eisner & Company, LLP, independent auditors, as set forth
in their report thereon which contains an explanatory paragraph with respect to
the substantial doubt about our ability to continue as a going concern, as
discussed in Note A to the Financial Statements appearing in the registration
statement, and are included in reliance upon such report given upon the
authority of such firm as experts in accounting and auditing.


                           HOW TO GET MORE INFORMATION

      We have filed with the Securities and Exchange Commission a registration
statement on Form S-1 under the Securities Act with respect to the securities
offered by this prospectus. This prospectus, which forms a part of the
registration statement, does not contain all the information set forth in the
registration statement, as permitted by the rules and regulations of the
Commission. For further information with respect to us and the securities
offered by this prospectus, reference is made to the registration statement.
Statements contained in this prospectus as to the contents of any contract or
other document that we have filed as an exhibit to the registration statement
are qualified in their entirety by reference to the to the exhibits for a
complete statement of their terms and conditions. The registration statement and
other information may be read and copied at the Commission's Public Reference
Room at 450 Fifth Street N.W., Washington, D.C. 20549, and at the Commission's
Regional Offices located at 7 World Trade Center, Suite 1300, New York, New York
10048 and 500 West Madison Street, Suite 1400, Chicago, Illinois 60661. The
public may obtain information on the operation of the Public Reference Room by
calling the Commission at 1-800-SEC-0330. The Commission maintains a web site at
http://www.sec.gov that contains reports, proxy and information statements, and
other information regarding issuers that file electronically with the
Commission.

      Upon effectiveness of the registration statement, we will be subject to
the reporting and other requirements of the Securities Exchange Act of 1934 and
we intend to furnish our stockholders annual reports containing financial
statements audited by our independent auditors and to make available quarterly
reports containing unaudited financial statements for each of the first three
quarters of each year.

      We have applied for the listing of our common stock on The American
Stock Exchange under the symbol "UBN." After this offering is effective, you may
obtain certain information about us on The American Stock Exchange's Internet
site (http://www.Nasdaq-Amex.com).


                                       45
<PAGE>

<TABLE>
<CAPTION>

                     URBAN COOL NETWORK, INC. and subsidiary
                          (a development stage company)

                                    Contents

<S>                                                                                                       <C>
                                                                                                         Page
                                                                                                         ----

Independent auditors' report                                                                              F-2

Consolidated balance sheets as of December 31, 1999 and 1998                                              F-3

Consolidated statements of operations for the year ended December 31, 1999, for
  the period from January 23, 1998 (inception) through December 31, 1998, and
  for the period from January 23, 1998 (inception) through December 31, 1999                              F-4

Consolidated statements of changes in stockholders equity/(capital deficiency)
  for the year ended December 31, 1999, and for the period from January 23, 1998
  (inception) through December 31, 1998                                                                   F-5

Consolidated statements of cash flows for the year ended December 31, 1999, for
  the period from January 23, 1998 (inception) through December 31, 1998, and
  for the period from January 23, 1998 (inception) through December 31, 1999                              F-6

Notes to financial statements                                                                             F-7

</TABLE>


                                       F-1
<PAGE>

                          INDEPENDENT AUDITORS' REPORT


Board of Directors and Stockholders
Urban Cool Network, Inc.
Dallas, Texas

      We have audited the accompanying consolidated balance sheets of Urban Cool
Network, Inc. and subsidiary (the "Company") (a development stage company) as of
December 31, 1999 and 1998 and the related consolidated statements of
operations, changes in stockholders' equity (capital deficiency) and cash flows
for the year ended December 31, 1999, for the period from January 23, 1998
(inception) through December 31, 1998 and for the period from January 23, 1998
(inception) through December 31, 1999. These consolidated financial statements
are the responsibility of the Company's management. Our responsibility is to
express an opinion on these consolidated financial statements based on our
audits.

      We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.

      In our opinion, the financial statements enumerated above present fairly,
in all material respects, the consolidated financial position of Urban Cool
Network, Inc. and subsidiary as of December 31, 1999 and 1998 and the
consolidated results of their operations and their consolidated cash flows for
the year ended December 31, 1999, for the period from January 23, 1998
(inception) through December 31, 1998 and for the period from January 23, 1998
(inception) through December 31, 1999, in conformity with generally accepted
accounting principles.

      The accompanying financial statements have been prepared assuming that the
Company will continue as a going concern. As discussed in Note A to the
financial statements, the Company has experienced net losses, has a working
capital deficiency and is past due on vendor obligation that raises substantial
doubt about the ability of the Company to continue as a going concern.
Management's plans in regard to these matters are also described in Note A. The
financial statements do not include any adjustments that might result from the
outcome of this uncertainty.

                                           /s/ Richard A. Eisner & Company, LLP

New York, New York
April 13, 2000
with respect to the second paragraph of Note (H)
April 19, 2000



                                      F-2
<PAGE>


                     URBAN COOL NETWORK, INC. and Subsidiary
                          (a development stage company)

                           Consolidated Balance Sheets

<TABLE>
<CAPTION>
                                                                                                              December 31,
                                                                                                  ----------------------------------
                                                                                                      1999                 1998
                                                                                                  ------------         ------------
<S>                                                                                               <C>                  <C>
ASSETS (Note H)
Current assets:
   Cash ..................................................................................        $    118,000         $      2,000
   Other current assets ..................................................................              12,000
                                                                                                  ------------         ------------
     Total current assets ................................................................             130,000                2,000
                                                                                                  ------------         ------------
Computer equipment .......................................................................             224,000               23,000
Website development costs ................................................................              63,000               63,000
                                                                                                  ------------         ------------
                                                                                                       287,000               86,000
Less accumulated depreciation and amortization ...........................................             (42,000)
                                                                                                  ------------         ------------
                                                                                                       245,000               86,000
                                                                                                  ------------         ------------
Software costs, net of amortization of $126,000 ..........................................           2,162,000
Debt issuance costs, net .................................................................             481,000
Deferred offering costs ..................................................................             385,000
Other assets .............................................................................               3,000
                                                                                                  ------------         ------------
                                                                                                     3,031,000
                                                                                                  ------------         ------------
                                                                                                  $  3,406,000         $     88,000
                                                                                                  ============         ============


LIABILITIES
Current liabilities:
   Note payable -- vendor ................................................................        $    400,000
   Note payable -- line of credit (face value -- $500,000), net of
     debt discount .......................................................................                   0
   Accounts payable and accrued expenses .................................................             430,000         $    209,000
   Payable to officer/stockholder ........................................................             142,000               13,000
                                                                                                  ------------         ------------
     Total current liabilities ...........................................................             972,000              222,000
                                                                                                  ============         ============
Notes payable (face value -- $1,050,000), net of debt discount ...........................                   0
Minority interest ........................................................................                   0
Commitments and other matters


STOCKHOLDERS' EQUITY (CAPITAL DEFICIENCY)
Preferred stock -- authorized 3,000,000 shares, $.01 par value;
   none outstanding
Common stock -- authorized 30,000,000 shares, $.01 par value; 3,630,000 and
   2,121,475 shares outstanding at December 31, 1999
   and 1998, respectively ................................................................              36,000               21,000
Additional paid-in capital ...............................................................          22,477,000              173,000
Deficit accumulated during the development stage .........................................          (5,997,000)            (328,000)
Unearned compensation ....................................................................          (6,139,000)
Unamortized debt discount in excess of notes payable .....................................          (7,943,000)
                                                                                                  ------------         ------------
                                                                                                     2,434,000             (134,000)
                                                                                                  ------------         ------------
                                                                                                  $  3,406,000         $     88,000
                                                                                                  ============         ============
</TABLE>


                        See notes to financial statements



                                      F-3
<PAGE>


                     URBAN COOL NETWORK, INC. and Subsidiary
                          (a development stage company)

                      Consolidated Statements of Operations

<TABLE>
<CAPTION>
                                                                                  Period From       Period From
                                                                                  January 23,    January 23, 1998
                                                                               1998 (Inception)     (Inception)
                                                                  Year Ended        Through           Through
                                                                 December 31,    December 31,      December 31,
                                                                     1999            1998              1999
                                                                 ------------------------------------------------
<S>                                                                 <C>             <C>             <C>
Revenues
                                                                  -----------     ----------      -----------
Costs and expenses:
Content costs for website .....................................   $   421,000     $  130,000      $   551,000
General and administrative ....................................     2,481,000        198,000        2,679,000
Amortization of software costs ................................       126,000                         126,000
                                                                  -----------     ----------      -----------
Total costs and expenses ......................................    (3,028,000)      (328,000)      (3,356,000)
Amortization of debt discounts ................................     2,482,000                       2,482,000
Amortization of debt issuance costs ...........................       142,000                         142,000
Interest and related costs ....................................        34,000                          34,000
                                                                  -----------     ----------      -----------
Loss before income tax benefit and minority interest ..........    (5,686,000)      (328,000)      (6,014,000)
Income tax benefit
                                                                  -----------     ----------      -----------
Loss before minority interest .................................    (5,686,000)      (328,000)      (6,014,000)
Loss of investee attributable to minority interest ............       (17,000)                        (17,000)
                                                                  -----------     ----------      -----------
Net loss/comprehensive loss ...................................   $(5,669,000)    $ (328,000)     $(5,997,000)
                                                                  ===========     ==========      ===========
Loss per share -- basic and diluted ...........................   $     (1.98)    $    (0.16)
                                                                  ===========     ==========
Weighted average number of shares outstanding --
   basic and diluted ..........................................     2,858,559      2,066,082
                                                                  ===========     ==========
</TABLE>


                        See notes to financial statements



                                      F-4
<PAGE>


                     URBAN COOL NETWORK, INC. and Subsidiary
                          (a development stage company)

<TABLE>
<CAPTION>
                      Consolidated Statements of Changes in Stockholders' Equity (Capital Deficiency)

                                                                                                        Unamortized
                                                                                           Deficit         Debt
                                                                                         Accumulated     Discount
                                       Common Stock           Additional                  During the     in Excess
                                    ------------------         Paid-in       Unearned    Development     of Notes
                                      Shares      Amount       Capital     Compensation     Stage         Payable         Total
                                    -----------------------------------------------------------------------------------------------
<S>                                 <C>         <C>         <C>            <C>           <C>            <C>           <C>
Shares issued to founder .........  2,060,885    $ 20,000   $    (15,000)                                             $      5,000

Issuance of common stock
  for cash ($.23 per share):
  November .......................     13,602                      3,000                                                     3,000
  December .......................     30,501       1,000          6,000                                                     7,000

Issuance of common stock
  for consulting services --
  November .......................     16,487                      4,000                                                     4,000

Value of services contributed by
  an officer/stockholder .........                               175,000                                                   175,000

Net loss/comprehensive loss for
  the period from January 23, 1998
  (inception) through
  December 31, 1998 ..............                                                       $   (328,000)                    (328,000)
                                    ---------    --------   ------------                 ------------                 -----------
Balance -- December 31, 1998 .....  2,121,475      21,000        173,000                     (328,000)                    (134,000)

Issuance of common stock
  for cash ($.24 per share):
  March ..........................    637,844       6,000        149,000                                                   155,000
  June ...........................      8,245                      2,000                                                     2,000
  July ...........................     82,436       1,000         19,000                                                    20,000

Issuance of common stock and
  warrants in private placements .    105,000       1,000      5,396,000                                                 5,397,000

Issuance of common stock
  for consulting services --
  September ......................    350,000       4,000      3,496,000   $ (3,500,000)                                        --

Issuance of common stock
  for consulting services --
  October/November ...............    325,000       3,000      3,247,000     (3,250,000)                                        --

Value of warrants issued
  in connection with
  loan agreement -- November .....                             6,942,000                                                 6,942,000

Value of warrants issued re:
  e-Commerce Solutions
  Inc. -- November ...............                             2,270,000                                                 2,270,000

Compensatory options
  granted to employee ............                               800,000                                                   800,000

Amortization of
  unearned compensation ..........                                              611,000                                    611,000

Unamortized debt discount
  in excess of notes payable
  and loan .......................                                                                      $(10,425,000)  (10,425,000)

Amortization of debt discount ....                                                                         2,482,000     2,482,000

Share of minority interest
  for investment in subsidiary:
    Cash invested ................                               (17,000)                                                  (17,000)

Net loss/comprehensive loss
  for the year ended
  December 31, 1999 ..............                                                         (5,669,000)                  (5,669,000)
                                    ---------    --------   ------------   ------------  ------------   ------------   -----------
Balance -- December 31, 1999 .....  3,630,000    $ 36,000   $ 22,477,000   $ (6,139,000) $ (5,997,000)  $ (7,943,000)  $ 2,434,000
                                    =========    ========   ============   ============  ============   ============   ===========
</TABLE>

                        See notes to financial statements



                                      F-5
<PAGE>


                     URBAN COOL NETWORK, INC. and Subsidiary
                          (a development stage company)

                      Consolidated Statements of Cash Flows

<TABLE>
<CAPTION>
                                                                                                   Period From       Period From
                                                                                                January 23, 1998  January 23, 1998
                                                                                                   (Inception)       (Inception)
                                                                                   Year Ended       Through            Through
                                                                                  December 31,     December 31,      December 31,
                                                                                      1999            1998               1999
                                                                                  ------------  ---------------   ----------------
<S>                                                                               <C>             <C>             <C>
Cash flows from operating activities:
  Net loss ...................................................................    $(5,669,000)    $  (328,000)    $(5,997,000)
  Adjustments to reconcile net loss to net cash
    (used in) provided by operating activities:
      Value of services contributed by an officer/
        stockholder charged as compensation and
        treated as additional paid-in capital ................................                        175,000         175,000
      Depreciation and amortization ..........................................         42,000                          42,000
      Issuance of stock for services rendered ................................                          4,000           4,000
      Amortization of unearned compensation ..................................        611,000                         611,000
      Issuance of options for services rendered ..............................        800,000                         800,000
      Amortization of software costs .........................................        126,000                         126,000
      Amortization of debt discount and
         issuance costs ......................................................      2,624,000                       2,624,000
      Payable to officer/stockholder .........................................        129,000          13,000         142,000
      Loss of investee attributable to
        minority interest ....................................................        (17,000)                        (17,000)
      Changes in:
        Note payable -- vendor ...............................................        400,000                         400,000
        Accounts payable and accrued
          expenses ...........................................................        221,000         209,000         430,000
      Other current assets and other assets ..................................        (15,000)                        (15,000)
                                                                                  -----------     -----------     -----------
          Net cash (used in) provided by
            operating activities .............................................       (748,000)         73,000        (675,000)
                                                                                  -----------     -----------     -----------
Cash flows from investing activities:
  Purchase of computer equipment and
    software .................................................................       (219,000)        (23,000)       (242,000)
  Costs of developing website and related
    software .................................................................                        (63,000)        (63,000)
                                                                                  -----------     -----------     -----------
          Net cash used in investing
            activities .......................................................       (219,000)        (86,000)       (305,000)
                                                                                  -----------     -----------     -----------
Cash flows from financing activities:
  Proceeds from sale of common stock .........................................        177,000          15,000         192,000
  Proceeds from private placement, net .......................................        791,000                         791,000
  Proceeds from line of credit ...............................................        500,000                         500,000
  Deferred offering costs ....................................................       (385,000)                       (385,000)
                                                                                  -----------     -----------     -----------
          Net cash provided by financing
            activities .......................................................      1,083,000          15,000       1,098,000
                                                                                  -----------     -----------     -----------
Net increase in cash .........................................................        116,000           2,000         118,000
Cash at beginning of period ..................................................          2,000
                                                                                  -----------     -----------     -----------
Cash at end of period ........................................................    $   118,000     $     2,000     $   118,000
                                                                                  ===========     ===========     ===========
Interest paid                                                                              --              --              --
Income tax paid                                                                            --              --              --
Supplemental disclosures of non-cash investing
  and financing activity:
  Value of common stock for consulting
    services .................................................................    $ 6,750,000                     $ 6,750,000
  Value of common stock and warrants issued
    in private placement .....................................................    $ 5,397,000                     $ 5,397,000
  Value of warrants issued in connection with
    loan agreement ...........................................................    $ 6,942,000                     $ 6,942,000
  Value of warrants issued to e-Commerce
    Solutions, Inc. ..........................................................    $ 2,270,000                     $ 2,270,000
  Minority interest for investment in subsidiary .............................    $    17,000                     $    17,000

</TABLE>

                        See notes to financial statements

                                      F-6
<PAGE>


                     URBAN COOL NETWORK, INC. and Subsidiary

                          (a development stage company)

                          Notes to Financial Statements
                           December 31, 1999 and 1998

NOTE A -- THE COMPANY AND BASIS OF PRESENTATION


Urban Cool Network, Inc. (the "Company") was incorporated in Delaware in January
1998. The Company operates an online network that became operational in January
1999, and provides a forum for communications, information and electronic
commerce. The online network has 15 channels with original content including a
search engine for users. The Company intends to derive its revenue primarily
from sponsorship and advertising. The Company is in the development stage and
has not yet generated any revenue.

The Company's primary market is residents of inner city or urban areas. The
Company's strategy is to utilize its online network to reach its target market
of urban consumers and businesses that market their products to urban consumers.
The Company intends to utilize NetStands, which are PC-based kiosks, which will
be located in selected inner cities. The Company also intends to license
CyberCenters, which are central meeting areas that will contain between ten and
twenty computers, to urban nonprofit organizations.

As reflected in the accompanying financial statements, the Company has not
generated any revenues, has incurred substantial losses since inception and such
losses are expected to continue in the near future. As of December 31, 1999, the
Company had a working capital deficiency of $842,000 and deficit accumulated
during the development stage of $5,997,000. The Company is delinquent with
regard to notes payable issued to a vendor. These factors raise substantial
doubt about the Company's ability to continue as a going concern. The financial
statements do not include any adjustments that might result from the outcome of
this uncertainty. The Company's continued existence is dependent on its ability
to obtain additional debt or equity financing.

The Company is attempting to raise additional financing through a proposed
public offering (see Note F). There is no assurance that the proposed financing
can be accomplished or that profitable operations can be achieved.



NOTE B -- SIGNIFICANT ACCOUNTING POLICIES


[1]   Principles of consolidation:


      The consolidated financial statements include the accounts of Urban Cool
      Network, Inc. and its majority owned subsidiary, e-Commerce Solutions,
      Inc. (collectively, the "Company") (see Note 1).


[2]   Purchased computer equipment and software:

      Computer equipment and software are stated at cost less accumulated
      depreciation. Depreciation is computed using the straight-line method over
      their estimated useful lives of the assets which range from three to five
      years.

[3]   Website development costs:


      In accordance with Statement of Position 98-1, costs of design, software
      configuration, coding, installation to hardware and testing expenses
      incurred during application development stage activities are capitalized.
      Costs incurred during the preliminary software project stage activities
      and post-implementation/operation stage activities are expensed. The
      capitalized costs will be amortized using the straight-line method over an
      estimated useful life of two years beginning when the website is ready for
      its intended use.


                                      F-7
<PAGE>


                     URBAN COOL NETWORK, INC. and Subsidiary
                          (a development stage company)


                    Notes to Financial Statements (continued)
                           December 31, 1999 and 1998

NOTE B -- SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

[4]   Income taxes:

      The Company accounts for income taxes using the liability method. Deferred
      income taxes are measured by applying enacted statutory rates to net
      operating loss carryforwards and to the differences between the financial
      reporting and tax bases of assets and liabilities. Deferred tax assets are
      reduced, if necessary, by a valuation allowance for any tax benefits which
      are not expected to be realized.

[5]   Use of estimates:

      The preparation of financial statements in conformity with generally
      accepted accounting principles requires management to make estimates and
      assumptions that affect the reported amounts of assets and liabilities and
      disclosure of contingent assets and liabilities at the date of the
      financial statements and the reported amounts of revenues and expenses
      during the reporting period. Actual results could differ from those
      estimates.

[6]   Loss per common share:

      Basic loss per share is calculated by dividing net loss by the weighted
      average number of outstanding common shares during the period. No effect
      has been given to potential issuances of common stock including
      outstanding options and warrants in the diluted computation as their
      effect would be antidilutive.


      The supplemental basic and diluted loss per share for the year ended
      December 31, 1999 would have been ($1.96) giving effect to 40,500 shares
      that would need to be issued to raise the net proceeds to repay the debt
      on consummation of the proposed initial public offering.


[7]   Stock-based compensation:


      The Company has adopted Statement of Financial Accounting Standards No.
      123, "Accounting for Stock-Based Compensation" ("SFAS No. 123"). The
      provisions of SFAS No. 123 allow companies to either expense the estimated
      fair value of stock options or to apply the intrinsic value method set
      forth in Accounting Principles Board Opinion No. 25, "Accounting for Stock
      Issued to Employees" ("APB 25") but disclose the pro forma effects on net
      income (loss) had the fair value of the options been expensed. The Company
      has elected to apply APB 25 in accounting for its employee stock options.


NOTE C -- COMMITMENTS AND OTHER MATTERS

[1]   Leases:


      During 1999, the Company entered into operating lease agreements for its
      CyberCenter Facility, and administrative offices expiring in March 2014
      and March 2003, respectively. During November 1999, the Company's
      subsidiary subleased office space from an affiliate of a principal
      stockholder of the Company through, October 2002. As of December 31, 1999,
      future monthly minimum rental payments under these leases are as follows:


          Year Ending
         September 30,
         -------------
         2000 ...............................................  $ 90,000
         2001 ...............................................    90,000
         2002 ...............................................    86,000
         2003 ...............................................    16,000
         2004 ...............................................    12,000
         2005 and thereafter ................................   133,000
                                                               --------
                                                               $427,000
                                                               ========

Rent expense amounted to approximately $20,000 for the year ended December 31,
1999.


                                      F-8
<PAGE>


                     URBAN COOL NETWORK, INC. and Subsidiary
                          (a development stage company)


                    Notes to Financial Statements (continued)
                           December 31, 1999 and 1998

NOTE C -- COMMITMENTS AND OTHER MATTERS (CONTINUED)

[2]   Employment agreements:

      On July 1, 1999, the Company entered into a three-year employment
      agreement with its Chief Executive Officer ("CEO") who is also a principal
      stockholder. The agreement is automatically renewed on an annual basis for
      an additional year unless terminated. The agreement provides for an annual
      base salary of $175,000 and an incentive bonus and stock options to
      purchase shares of common stock to be determined by the Board of
      Directors.


      In November 1999, the Company entered into employment agreements
      commencing on the consummation of the proposed public offering with its
      President and Chief Operating Officer, Chief Financial Officer ("CFO") and
      Vice President of Technology and Internet services ("VP"). The agreements
      are for a period of one year. The agreements provide for a total annual
      base compensation aggregating $350,000 plus incentive bonuses to be
      determined by the Board of Directors. The officers received options to
      purchase an aggregate of 30,000 shares of common stock exerciseable at the
      proposed public offering price expiring in November 2004. The Company's
      financial statements do not reflect any compensation charge for these
      conditional options granted. In addition, the VP received options to
      purchase 100,000 shares of common stock at an exercise price of $2.00
      expiring November 2004. In addition, in January 2000 the Company issued to
      these officers, options to purchase 157,500 shares of common stock
      exercisable for a period of five years at the proposed public offering
      price.

      The Company has also entered into a one year employment agreement with
      Vice President of Celebrity Relations and Merchandising, contingent upon
      consummation of the public offering. The agreement provides for an annual
      salary of $125,000 plus a signing bonus of $35,000 effective October 1,
      1999. For the year ended December 31, 1999 the Company has accrued $60,000
      as compensation payable. The Company has also agreed to issue 35,000
      shares of common stock to the employee upon obtaining agreements from up
      to three celebrities to join the Company's advisory board.


[3]   Consulting agreements:

      In April 1999, the Company entered into an agreement with a marketing firm
      whereby the Company has agreed to pay a fee based upon certain benchmarks
      and to grant options to purchase 2,060 shares of restricted common stock
      with the opening of each CyberCenter and 412 shares with the placement and
      live operation of a CyberStation in a single location at an exercise price
      of $0.24 per share. The agreement is in effect until terminated by either
      party for cause. In connection therewith the Company will record a charge
      equal to the fair value of the option on the opening of each CyberCenter
      and operation of each CyberStation.


      In September 1999, the Company entered into two consulting agreements each
      for a period of three years. In connection with these agreements, the
      Company issued unconditionally 150,000 and 200,000 shares of common stock
      which are valued at $10.00 per share and will be amortized over a period
      of three years. The consultants are to provide consulting services with
      respect to marketing and mergers and acquisitions.

      In October 1999, the Company issued unconditionally 175,000 shares of
      common stock to a consultant to provide corporate development consulting
      services over a period of two years which the Company valued at $10.00 per
      share.


[4]   Related party transactions:

      The Company's CEO served without pay from inception through December 31,
      1998. The Company, based on employment agreement effective July 1, 1999,
      valued such services at $175,000 per year. In this connection, the Company
      recognized a compensation expense and a credit to paid-in capital.


                                      F-9
<PAGE>


                     URBAN COOL NETWORK, INC. and Subsidiary
                          (a development stage company)


                    Notes to Financial Statements (continued)
                           December 31, 1999 and 1998



NOTE C -- COMMITMENTS AND OTHER MATTERS (CONTINUED)

      At December 31, 1999 the Company has accrued salary of $131,000 to the
      CEO/stockholder and the CEO has agreed to defer the payment of such
      salaries until the consummation of a proposed public offering which
      results in a gross proceeds of at least $10,000,000. In addition from
      inception through December 31, 1999, the CEO paid certain operating
      expenses of $11,000 on behalf of the Company. These amounts have been
      recorded as noninterest bearing loans with no fixed date of repayment.

      The Company has received from the CEO the right to the domain name "urban
      trends.com" for nominal consideration.

[5]   Other commitment:

      In January 2000, the Company entered into an agreement with a software
      provider, for a period of one year. Under the agreement, the Company has
      agreed to pay an aggregate of $437,000. The software provider has
      developed a proprietary search engine which utilizes a question and answer
      format. Pursuant to the agreement, the software provider will customize
      its search engine for use by the Company.

NOTE D -- STOCKHOLDERS' EQUITY


[1]   Stock split:

      The Board of Directors approved a 8.24354 for one stock split effective in
      July 1999. All information regarding shares of common stock have been
      restated to give retroactive recognition to the stock split for all the
      periods presented, including all references to number of shares and per
      share amounts.

[2]   Stock options:

      In November 1999, the Board of Directors and the stockholders of the
      Company approved a Stock Option Plan (the "1999 Plan") which provides for
      the granting of options to purchase up to 500,000 shares of common stock,
      pursuant to which key employees, directors and consultants are eligible to
      receive incentive and/or nonqualified stock options. The exercise period
      and price of options granted under the 1999 Plan are determined by the
      Board of Directors. The exercise price for incentive stock options must
      not be less than the fair market value of the shares of common stock on
      the date of the grant, except that the exercise price of options granted
      to a stockholder owning more than 10% of the outstanding capital stock may
      not be less than 110% of the fair value of the common stock at date of
      grant.


      In November 1999, the Board of Directors and stockholders approved the
      1999 Executive Stock Option Plan (the "Executive Plan") which provides for
      the granting of up to 500,000 options to purchase shares of common stock
      to the CEO of the Company. The Company has granted the entire 500,000
      options to the CEO of the Company. Of these options, options to purchase
      250,000 shares of common stock of the Company are exercisable immediately
      for a period of five years at an exercise price equal to the proposed
      public offering price. The balance of such options are exercisable for a
      period of five years at an exercise price equal to 110% of the proposed
      public offering price. Options to purchase 125,000 shares of common stock
      are exercisable in each of the year 2001 and 2002 upon achieving gross
      sales revenue of $17,500,000 and $25,000,000 respectively.

      The Company has granted stock options to outside directors to purchase
      30,000 shares of common stock, including options to purchase 10,000 shares
      of common stock to the spouse of the CEO and principal stockholder,
      contingent upon consummation of the proposed public offering. These
      options are exercisable commencing 90 days after the consummation of the
      proposed public offering at an exercise price equal to the proposed public
      offering price expiring five years after the consummation of the proposed
      public offering.



                                      F-10
<PAGE>


                     URBAN COOL NETWORK, INC. and Subsidiary
                          (a development stage company)


                    Notes to Financial Statements (continued)
                           December 31, 1999 and 1998

NOTE D -- STOCKHOLDERS' EQUITY (CONTINUED)

[2]   Stock options: (continued)


      The following table summarizes information about stock options outstanding
      at December 31, 1999:

                             Number of          Weighted
                              Options            Average
                              Granted          Contractual           Number of
           Exercise             and               Life                Options
             Price          Outstanding         Remaining           Exercisable
           --------         -----------        -----------          -----------
             Note(1)           60,000            5 years               60,000
             Note(1)          250,000            5 years              250,000
             $ 2.00           100,000            5 years              100,000
                             --------                                --------
                              410,000                                 410,000
                             ========                                ========

      Note(1): The exercise price is equal to the proposed public offering
      price. The exercise price of options granted to a stockholder owning more
      than 10% of the outstanding capital stock may not be less than 110% of the
      fair value of the common stock at date of grant.

      At December 31, 1999, the Company had available 440,000 options under the
      Company's 1999 plan.


      The Company has elected to continue to account for stock option grants in
      accordance with APB 25 and related interpretations. Accordingly, no
      compensation cost has been recognized for fixed options because the
      exercise prices of the stock options on the date of grant equal the market
      values of the Company's common stock.


      Had the compensation costs for the plans been determined based upon the
      fair value at the grant date consistent with SFAS No. 123, the Company's
      net (loss) and net (loss) per share on a pro forma basis would have been
      the amounts indicated below:

                                                                 Year Ended
                                                                December 31,
                                                                    1999
                                                                ------------
                  Net (loss):
                    As reported .............................    $(5,669,000)
                    Pro forma ...............................     (6,296,000)
                  Net (loss) per share:
                    As reported
                      Basic and diluted .....................         $(1.98)
                    Pro forma
                      Basic and diluted .....................         $(2.20)


      The Company has not included potential common shares pro forma diluted
      loss per share computation, since the result would be antidilutive.

      The pro forma amounts may not be representative of future disclosures due
      to, among other things: (i) the estimated fair value of stock option is
      amortized over the vesting period and (ii) additional options may be
      granted in future years.


      The weighted average fair value at date of grant for unconditional options
      granted during the year 1999, was $6.27 using the Black-Scholes
      option-pricing model with the following assumptions:

                  Dividend yield ................................     0.00%
                  Expected volatility ...........................      .70
                  Risk-free interest rate .......................     5.76%
                  Expected life in years ........................        5



                                      F-11
<PAGE>


                     URBAN COOL NETWORK, INC. and Subsidiary
                          (a development stage company)


                    Notes to Financial Statements (continued)
                           December 31, 1999 and 1998


NOTE D -- STOCKHOLDERS' EQUITY (CONTINUED)


[3]   Warrants:

      In connection with certain units sold in a private placement (see Note E)
      the Company has issued warrants to purchase 525,000 shares of common
      stock.

      The above warrants are exercisable commencing January, 2000 at an exercise
      price of $2.00 per share expiring five years from the issue date in 1999.

NOTE E -- PRIVATE PLACEMENT


In 1999, the Company sold 105 units, aggregating $1,050,000. Each unit consists
of a $10,000 promissory note, 1,000 shares of common stock and a warrant to
purchase 5,000 shares of common stock (see Note D[3]). The promissory notes bear
interest at 10% per annum and are due the earlier of 24 months from date of
issuance or the closing of the proposed initial public offering. The common
stock and warrants have been valued at $10.00 and $8.28, respectively, by using
the proposed public offering price and the application of the Black-Scholes
model and is being accounted for as debt discount which is being amortized over
the life of the loan. The aggregate value of the common stock and warrants is
calculated to be $5,397,000.

The Company incurred costs in connection with obtaining the financing of
approximately $259,000 which is amortized over the life of the loans. The
effective interest rate on the notes is 300% excluding debt issuance costs.


NOTE F -- PROPOSED PUBLIC OFFERING


The Company signed a letter of intent with an underwriter with respect to a
proposed public offering of shares of common stock. There is no assurance that
such offering will be consummated. The Company anticipates incurring substantial
expenses in connection with the proposed public offering which, if the offering
is not consummated, will be charged to expense. Upon consummation of the public
offering outside directors are to receive an aggregate of 15,000 shares of
common stock of the Company, including 5,000 shares of common stock to be issued
to the spouse of the CEO and principal stockholder.


NOTE G -- INCOME TAXES


At December 31, 1999, the Company had available federal net operating loss
carryforward to reduce future taxable income of approximately $2,327,000. The
net operating loss carryforwards expire in 2018 and 2019. The Company's ability
to utilize its net operating loss carryforwards may be subject to annual
limitations pursuant to Section 382 of the Internal Revenue Code if future
changes in ownership occur.

At December 31, 1999 and December 31, 1998, the Company has a deferred tax asset
of approximately $1,380,000 and $83,000, respectively, representing the benefits
of its net operating loss carryforwards and certain start up costs capitalized
for tax purposes. The Company has not recorded a benefit from its net operating
loss carryforward because realization of the benefit is uncertain and therefore
a valuation allowance has been fully provided against the deferred tax asset.
The difference between statutory rate of 40% and the Company's effective tax
rate of 0% is due to an increase in the valuation allowance of $1,297,000 and
$83,000 in 1999 and 1998, respectively.



                                      F-12
<PAGE>


                     URBAN COOL NETWORK, INC. and Subsidiary
                          (a development stage company)

                    Notes to Financial Statements (continued)
                           December 31, 1999 and 1998

NOTE G -- INCOME TAXES (CONTINUED)

A reconciliation of income tax expense to amounts computed using federal
statutory rates is as follows:

<TABLE>
<CAPTION>
                                                                                        Year Ended December 31,
                                                                                       ------------------------

                                                                                         1999           1998
                                                                                       --------       --------

<S>                                                                                    <C>            <C>
Income tax benefit computed at federal statutory rate ............................     $2,266,000     $111,000
Nondeductible salary to officer                                                                        (28,000)
Nondeductible amortization of discount on debt ...................................       (833,000)
Nondeductible amortization of consulting fees ....................................       (156,000)

Startup costs ....................................................................         20,000      (83,000)
                                                                                       ----------      -------
                                                                                        1,297,000            0
Valuation allowance ..............................................................     (1,297,000)           0
                                                                                       ----------      -------
                                                                                                0            0
                                                                                       ==========      =======

The deferred tax assets are recorded as follows:

                                                                                       Year Ended December 31,
                                                                                     --------------------------

                                                                                         1999           1998
                                                                                       --------       --------

Loss carryforwards ...............................................................      $ 930,000
Deferred startup costs ...........................................................         78,000     $ 83,000
Salary to officer/stockholder ....................................................         52,000
Options to employee ..............................................................        320,000
                                                                                     ------------    ---------
                                                                                        1,380,000       83,000
Valuation allowance ..............................................................     (1,380,000)     (83,000)
                                                                                     ------------    ---------

Net deferred tax assets ..........................................................              0            0
                                                                                     ============    =========
</TABLE>

NOTE H -- NOTE PAYABLE/LOAN PAYABLE

In November 1999, the Company issued an unsecured note payable for $400,000 to
its website developer for accounts payable. The note bears interest at 18% per
annum, payable in monthly installments of $25,000 beginning December 1, 1999,
with the outstanding balance due at the earlier of a public offering of the
Company's securities resulting in gross proceeds of at least $10,000,000 or June
1, 2000. The Company failed to make monthly payments due on December 1, 1999
through April 1, 2000.

In November 1999, the Company entered into a loan agreement with a lender
pursuant to which the lender has agreed to loan advances up to $1,000,000. The
loan matures on the earlier of consummation of the proposed public offering or
May 18, 2000 (as amended) and bears interest at 10% per annum. In consideration
for the extension of the original due date, the Company has agreed to pay
$75,000 to the lender on the maturity date. In connection with the loan
agreement the Company issued to the lender warrants to purchase 750,000 shares
of common stock at an exercise price of $1.00 per share which has been valued at
$8.77 per warrant by application of the Black-Scholes model and will be treated
as debt discount and amortized over the term of the loan. The warrants are
exercisable by the lender at any time for a period of ten years. The aggregate
value of the warrant is calculated to be $6,578,000. The loan is secured by all
of the assets of the Company, including intangibles, intellectual property and
internet websites. Through December 1999, the Company drew down $500,000 under
the loan agreement. Through March 2000, the Company has $815,000 outstanding
under the loan agreement.

Under the loan agreement, the Company had agreed with the lender to use its best
efforts to convert the repayment of the loan balance into shares of common stock
of the Company in the proposed public offering at the proposed initial public
offering price. Subsequently the lender has agreed not to excercise such rights.




                                      F-13
<PAGE>


                     URBAN COOL NETWORK, INC. and Subsidiary
                          (a development stage company)


                    Notes to Financial Statements (continued)
                           December 31, 1999 and 1998

NOTE H -- NOTE PAYABLE/LOAN PAYABLE (CONTINUED)


In November 1999, the Company entered into a consulting agreement with an
affiliate of the lender to implement its business plans and strategies for a
period of two years with a right to terminate by either party upon written
notice as of the end of the first year. Under the agreement, the Company will
pay a fee of $6,250 per month and the Company issued unconditionally 150,000
shares of common stock valued at $10.00 per share. The consultant will receive
additional shares if the offering price in the contemplated public offering is
$9.00 or less. In April 2000, the Company agreed to pay an additional consulting
fee of $75,000 on completion of the proposed public offering.

In connection with the loan agreement, the Company issued warrants to purchase
40,000 and 20,000 shares of common stock at an exercise price equal to 110% of
the initial public offering price each expiring in 2004 to brokerage firms. The
aggregate value of the warrants is calculated to be $364,000.


NOTE I -- INVESTMENT IN TECHNOLOGY


In November 1999, the Company entered into a shareholders' agreement with
e-commerce Solutions, Inc., ("ESI"), a corporation formed in November 1999 and
Stanley Wolfson ("SW") to acquire 66 2/3% of the common stock of ESI. SW
contributed certain intellectual property in exchange for his ownership in ESI.
ESI had no material operating activities and has had no other assets and
liabilities since inception. The intellectual property represents a computer
software platform engine in development that will attempt to create an ability
to mass produce e-commerce websites, manage and administer said sites. Under the
amended agreement, SW has the right to manage the affairs of ESI subject to the
Company's right to vote on certain shareholder matters. Under the agreements as
amended the Company has granted warrants to SW for purchase of up to 1,050,000
shares of common stock at an exercise price of $1.00 per share with respect to
1,000,000 shares of common stock and $2.00 per share with respect to 50,000
shares of common stock, each expiring on the fifth anniversary of the date of
issuance. The warrants to purchase 250,000 shares of common stock were
exercisable immediately and the balance of 800,000 warrants become exercisable
upon ESI achieving certain gross sales within 24 months of a capital
contribution by the Company aggregating $3,000,000. The Company accounted for
this asset purchase at the fair value of the warrants immediately exercisable
equal to $2,270,000. Such fair value is amortized over three years. The Company
will record an additional charge based on the fair value of the warrants upon
achieving the sales targets.

The Company has agreed to contribute $2,950,000 to ESI upon the completion of
the proposed public offering. In the event that the proposed public offering is
consummated and the Company fails to contribute $2,950,000 within three days
after the receipt of the net proceeds of the proposed public offering or if the
proposed public offering is not consummated on or before July 1, 2000, ESI will
have the right to cancel the shares of common stock issued to the Company and
will terminate the shareholders' agreement. This will also result in expensing
of unamortized portion of the capitalized software which at December 31, 1999
was $2,144,000.


ESI also entered into an employment agreement with SW for a period of three
years commencing November 1, 1999 at an annual salary of $175,000 per year and
plus an amount equal to 2% of the gross sales of ESI.


NOTE J -- SUBSEQUENT EVENT

In March 2000, the Company acquired all of the issued and outstanding shares of
WilhelminaUrbanCool.com ("WilhelminaUrbanCool"), a wholly owned subsidiary of
Wilhelmina Artist Management LLC ("LLC") for 580,000 shares of the Company's
common stock, which has been valued at $5,800,000 based on the proposed initial
public offering price.

WilhelminaUrbanCool was formed in February 2000 in order to license the
Wilhelmina trademark from the LLC. The license agreement provides for an initial
term of 25 years and successive five-year renewal options. Pursuant to the
license agreement, WilhelminaUrbanCool has been granted the licenses to utilize
the Wilhelmina trademark in connection with a website known as
WilhelminaUrbanCool.com. LLC has agreed to provide all head shots, photographs
and other materials which the subsidiary has the right to utilize for
self-promotion and to provide the Company with content for the
WilhelminaUrbanCool.com website.



                                      F-14
<PAGE>

      We have not authorized any dealer, salesperson or other person to give any
information or represent anything not contained in this prospectus. You must not
rely on any unauthorized information. This prospectus does not offer to sell or
buy any shares in any jurisdiction where it is unlawful. The information in this
prospectus is current only as of the date of this prospectus.

                            Urban Cool Network, Inc.


                             -----------------------


                        2,000,000 Shares of Common Stock


                             -----------------------


                                     , 2000


                             -----------------------





Kashner Davidson Securities Corp.

                                                         Nutmeg Securities, Ltd.


      Until        , 2000 (25 days after the date of this prospectus), all
dealers that buy, sell or trade these securities, whether or not participating
in this offering, may be required to deliver a prospectus. This is in addition
to the dealers' obligation to deliver a prospectus when acting as underwriters
and with respect to their unsold allotments or subscriptions.


<PAGE>

                                     PART II

                     INFORMATION NOT REQUIRED IN PROSPECTUS

Item 13. Other Expenses of Issuance and Distribution.

      The following table sets forth the various expenses (other than
underwriting commissions and discounts payable to the underwriters) payable by
Urban Cool in connection with the issuance and distribution of the securities
being registered. With the exception of the registration fee, the NASD filing
fee and The American Stock Exchange listing fees, all amounts shown are
estimates.


Registration fee ..................................................  $ 11,101
The American Stock Exchange listing fees ..........................    32,500
NASD filing fee ...................................................     4,705
Printing and engraving expenses ...................................   125,000
Legal fees and expenses (other than Blue Sky) .....................   450,000
Accounting fees and expenses ......................................   240,000
Blue Sky fees and expenses (including legal and filing) ...........    25,000
Transfer agent fees and expenses ..................................     5,000
Miscellaneous expenses ............................................    71,694
                                                                     --------
    Total .........................................................  $965,000


Item 14. Indemnification of Officers and Directors.

      Section 145 of the Delaware General Corporation Law ("DGCL") permits, in
general, a Delaware corporation to indemnify any person made, or threatened to
be made, a party to an action or proceeding by reason of the fact that he or she
was a director or officer of the corporation, or served another entity in any
capacity at the request of the corporation, against any judgment, fines, amounts
paid in settlement and expenses, including attorney's fees actually and
reasonably incurred as a result of such action or proceeding, or any appeal
therein, if such person acted in good faith, for a purpose he or she reasonably
believed to be in, or, in the case of service for another entity, not opposed
to, the best interests of the corporation and, in criminal actions or
proceedings, in addition had no reasonable cause to believe that his or her
conduct was unlawful. Section 145(e) of the DGCL permits the corporation to pay
in advance of a final disposition of such action or proceeding the expenses
incurred in defending such action or proceeding upon receipt of an undertaking
by or on behalf of the director or officer to repay such amount as, and to the
extent, required by statute. Section 145(f) of the DGCL provides that the
indemnification and advancement of expense provisions contained in the DGCL
shall not be deemed exclusive of any rights to which a director or officer
seeking indemnification or advancement of expenses may be entitled.

      Urban Cool's certificate of incorporation provides, in general, that we
shall indemnify, to the fullest extent permitted by Section 145 of the DGCL, any
and all persons whom it shall have power to indemnify under said section from
and against any and all of the expenses, liabilities or other matters referred
to in, or covered by, said section. The certificate of incorporation also
provides that the indemnification provided for therein shall not be deemed
exclusive of any other rights to which those indemnified may be entitled under
any bylaw, agreement, vote of stockholders or disinterested directors or
otherwise, both as to actions taken in his or her official capacity and as to
acts in another capacity while holding such office.

      In accordance with that provision of the certificate of incorporation,
Urban Cool shall indemnify any officer or director (including officers and
directors serving another corporation, partnership, joint venture, trust, or
other enterprise in any capacity at Urban Cool's request) made, or threatened to
be made, a party to an action or proceeding (whether civil, criminal,
administrative or investigative) by reason of the fact that he or she was
serving in any of those capacities against judgments, fines, amounts paid in
settlement and reasonable expenses (including attorney's fees) incurred as a
result of such action or proceeding. Indemnification would not be available if a
judgment or other final adjudication adverse to such director or officer
establishes that (i) his or


                                      II-1
<PAGE>

her acts were committed in bad faith or were the result of active and deliberate
dishonesty or (ii) he or she personally gained in fact a financial profit or
other advantage to which he or she was not legally entitled.

      The Form of Underwriting Agreement filed as Exhibit 1.1 hereto also
contains, among other things, provisions whereby the underwriters agree to
indemnify Urban Cool, each officer and director of Urban Cool who has signed the
registration statement, and each person who controls Urban Cool within the
meaning of Section 15 of the Securities Act, against any losses, liabilities,
claims or damages arising out of alleged untrue statements or alleged omissions
of material facts with respect to information furnished to Urban Cool by the
underwriters for use in the registration statement or prospectus.

      The Underwriting Agreement also contains provisions whereby Urban Cool
agrees to indemnify the underwriters, each officer and director of the
underwriters, and each person who controls the underwriters within the meaning
of Section 15 of the Securities Act, against any losses, liabilities, claims or
damages arising out of alleged untrue statements or alleged omissions of
material facts contained in the registration statement or prospectus.

      Urban Cool has been advised that it is the position of the Commission that
insofar as the indemnification provisions referenced above may be invoked to
disclaim liability for damages arising under the Securities Act, these
provisions are against public policy as expressed in the Securities Act and are,
therefore, unenforceable.

Item 26. Recent Sales of Unregistered Securities.

      Unless otherwise noted, the sale of the securities were exempt from
registration under the Securities Act under Section 4(2) and/or Regulation D
promulgated thereunder. All such sales being made to sophisticated investors
and/or accredited investors who had access to information about Urban Cool and
were able to bear the risk of loss of their investment.

      (1)   On January 23, 1998, Jacob R. Miles was issued 2,040,276 shares of
            common stock upon our formation under Section 4(2) of the Securities
            Act.

      (2)   On November 4, 1998, Rosalind Bell was issued 4,122 shares of common
            stock for a purchase price of $1,000 under Section 4(2) of the
            Securities Act.

      (3)   On November 4, 1998, Bettye Bell was issued 412 shares of common
            stock for an aggregate purchase price of $100 under Section 4(2) of
            the Securities Act.

      (4)   On November 4, 1998 Rosalind Bell was issued 16,487 shares of common
            stock for services rendered under Section 4(2) of the Securities
            Act.

      (5)   On November 30, 1998, Omni Source Events was issued 8,244 shares of
            common stock for an aggregate purchase price of $2,000 under Section
            4(2) of the Securities Act.

      (6)   On November 30, 1998, Crystal R. Smith was issued 412 shares of
            common stock for an aggregate purchase price of $100 under Section
            4(2) of the Securities Act.

      (7)   On November 30, 1998, Jennifer L. Smith was issued 412 shares of
            common stock for an aggregate purchase price of $100 under Section
            4(2) of the Securities Act.

      (8)   On December 7, 1998, Robert A. and Jacqueline M. Smith were issued
            1,649 shares of common stock for an aggregate purchase price of $400
            under Section 4(2) of the Securities Act.

      (9)   On December 7, 1998, Karen Miles was issued 1,649 shares of common
            stock for an aggregate purchase price of $400 under Section 4(2) of
            the Securities Act.

      (10)  On December 7, 1998, Venture Partners was issued 4,122 shares of
            common stock for an aggregate purchase price of $1,000 under Section
            4(2) of the Securities Act.

      (11)  On December 7, 1998, James Hurley, Jr. was issued 20,609 shares of
            common stock for an aggregate purchase price of $5,000 under Section
            4(2) of the Securities Act.

      (12)  On November 4, 1998 Jacob R. Miles was issued 20,609 shares of
            common stock for an aggregate purchase price of $5,000 under
            Section 4(2) of the Securities Act.


                                      II-2
<PAGE>

      (13)  On March 3, 1999, James and Gloria Austin were issued 164,871 shares
            of common stock for an aggregate purchase price of $40,000 under
            Section 4(2) of the Securities Act.

      (14)  On March 1, 1999, Geraldine Miles was issued 1,649 shares of common
            stock for an aggregate purchase price of $400 under Section 4(2) of
            the Securities Act.

      (15)  On December 7, 1998, Eva G. Miles was issued 824 shares of common
            stock for an aggregate purchase price of $200 under Section 4(2) of
            the Securities Act.

      (16)  On March 3, 1999, Gary Fargusson was issued 82,435 shares of common
            stock for an aggregate purchase price of $20,000 under Section 4(2)
            of the Securities Act.

      (17)  On March 3, 1999, the Brannon-Cottrell Group was issued 61,826
            shares of common stock for an aggregate purchase price of $15,000
            under Section 4(2) of the Securities Act.

      (18)  On March 9, 1999, Black Urban Investors of Arlington were issued
            163,840 shares of common stock for an aggregate purchase price of
            $39,750 under Section 4(2) of the Securities Act.

      (19)  On March 9, 1999, Teddy Bosey, Jr. was issued 41,218 shares of
            common stock for an aggregate purchase price of $10,000 under
            Section 4(2) of the Securities Act.

      (20)  On March 10, 1999, Monte E. Ford was issued 41,218 shares of common
            stock for an aggregate purchase price of $10,000 under Section 4(2)
            of the Securities Act.

      (21)  On March 10, 1999, Paul R. Martinez was issued 41,218 shares of
            common stock for an aggregate purchase price of $10,000 under
            Section 4(2) of the Securities Act.

      (22)  On March 4, 1999, Larry D. Whiting was issued 41,218 shares of
            common stock for an aggregate purchase price of $10,000 under
            Section 4(2) of the Securities Act.

      (23)  On April 3, 1999, Debra Perk Haynes and Frederick D. Haynes were
            issued 8,244 shares of common stock for an aggregate purchase price
            of $2,000 under Section 4(2) of the Securities Act.

      (24)  On July 1, 1999, Bertram Denson was issued 41,218 shares of common
            stock for an aggregate purchase price of $10,000 under Section 4(2)
            of the Securities Act.

      (25)  On July 1, 1999, H. Ron and Rita White were issued 41,218 shares of
            common stock for an aggregate purchase price of $10,000 under
            Section 4(2) of the Securities Act.

      (26)  On September 17, 1999, Upway Enterprises, Inc. was issued an
            aggregate of 150,000 shares of common stock for consulting services
            under Section 4(2) of the Securities Act.

      (27)  On September 19, 1999, Surrey Associates, Inc. was issued an
            aggregate of 200,000 shares of common stock for consulting services
            under Section 4(2) of the Securities Act.

      (28)  On October 31, 1999, Sea Breeze Associates, Inc. was issued an
            aggregate of 175,000 shares of common stock for consulting services
            under Section 4(2) of the Securities Act.

      (29)  As of November 1, 1999, RMH Consulting Corp. was issued an aggregate
            of 150,000 shares of common stock for consulting services under
            Section 4(2) of the Securities Act.


      (30)  In November, 1999 and March 2000, Stanley Wolfson was issued
            warrants to purchase up to 1,050,000 shares of common stock in
            connection with the acquisition of e-commerce Solutions, Inc under
            Section 4(2) of the Securities Act.


      (31)  On November 23, 1999 we issued warrants to purchase 750,000 shares
            of common stock to the Elite Funding Group, Inc. in connection with
            a loan in the amount up to $1,000,000 under Section 4(2) of the
            Securities Act.

      (32)  From July through November 1999, in connection with a private
            financing transaction to accredited investors pursuant to Regulation
            D, the Company sold 105 units at a price of $10,000 per unit to the
            individuals listed below. Each unit in the private financing
            consisted of a promissory note in the amount of $10,000, 1,000
            shares of common stock and warrants to purchase 5,000 shares of
            common stock. The warrants are exercisable at an exercise price of
            $2.00 per share commencing January,


                                      II-3
<PAGE>

            2000 through November, 2004. The notes bear interest at the rate of
            10% per annum and are payable on the earlier of 24 months from the
            date of issuance or upon the closing of this offering.

            Security Capital acted as the placement agent for the private
            financing. We paid Security Capital a fee of $105,000, which was
            equal to 10% of the aggregate purchase price of the units sold, a
            portion of which was re-allowed to other registered broker-dealers,
            and a non-accountable expense allowance of $31,500 which was equal
            to 3% of the aggregate purchase price of the units sold.

<TABLE>
<CAPTION>
                                                                                                 Number of
Date of Closing                     Name                                                           Units
- ---------------                     ------                                                       ---------
<S>                                <C>                                                           <C>
July 21, 1999                      Jeffrey E. Levine                                             20
July 21, 1999                      Michael Kessler                                               5
July 21, 1999                      Jay Konesey                                                   10
October 12, 1999                   Julius Smith Young, Jr.                                       15
October 12, 1999                   Gerald Holland, Kathleen Holland, JTWROS                      5
October 29, 1999                   Charles P. Atkins                                             5
October 29, 1999                   Bella Figura, LLC                                             3
October 29, 1999                   Tom Hogan                                                     3
October 29, 1999                   Arnold Eisenstadt                                             2
October 29, 1999                   Jeffrey George                                                2
October 29, 1999                   Henry Volquardsen                                             2
October 29, 1999                   Morton Mower                                                  2
October 29, 1999                   Jeffrey Hrutkay                                               2
October 29, 1999                   John C. Kroening and Sherri L. Kroening                       2
October 29, 1999                   Keith M. Ganzer                                               1.5
October 29, 1999                   Insurance Planning Consultants Pension Plan                   1
October 29, 1999                   Kenneth W. Forbes                                             1
October 29, 1999                   International Premium Associates, Inc.                        1
October 29, 1999                   Fran Bader & Allan Bader                                      1
October 29, 1999                   E.H. Tepe Co., Inc.                                           1
November 16, 1999                  Sigma Services Corp.                                          2
November 16, 1999                  Howard B. Culang                                              1.5
November 16, 1999                  Russell P. Truitt                                             1
November 16, 1999                  Rodney Grebe                                                  1
November 16, 1999                  Michael Spindel                                               2
November 16, 1999                  Loni Z. Spurkeland                                            5
November 16, 1999                  Lennart Dahlgren                                              2.5
November 23, 1999                  Greg Tucker                                                   3
November 23, 1999                  Phelps Hoyt                                                   2.5
Total                                                                                            105
</TABLE>


      (33)  In March 2000 we issued 580,000 shares of common stock in connection
            with the registration of WilhelminaUrbanCool.com Inc. to Wilhemina
            Asset Management llc. under Section 4(2) of the Securities Act.



                                      II-4
<PAGE>

Item 27. Exhibits.

      The following documents (unless indicated) are filed herewith and made a
part of this Registration Statement.

<TABLE>
<CAPTION>
Number                                        Description of Exhibit
- --------                                      ----------------------

<S>         <C>
   1.1      Form of Underwriting Agreement.(2)

   3.1      Certificate of Incorporation.(1)

   3.2      By-laws.(1)

   4.1      Specimen Certificate of the Common Stock.

   4.2      Form of Representative's Warrants.(2)

   5.1      Opinion of Silverman, Collura & Chernis, P.C., counsel to Urban Cool.


  10.1      Employment agreement dated November 22, 1999 between Urban Cool Network, Inc. and Jacob R. Miles, III.(1)

  10.2      Employment agreement dated November 22, 1999 between Urban Cool Network, Inc. and Barry Levine.(1)

  10.3      Employment agreement dated November 22, 1999 between Urban Cool Network, Inc. and Terrence B. Reddy.(1)

  10.4      Employment agreement dated November 22, 1999 between Urban Cool Network, Inc. and Anthony Winston.(1)

  10.5      Executive Stock Option Plan.(1)

  10.6      1999 Stock Option Plan.(1)

  10.7      Common Stock Purchase Warrant Agreement dated November 21, 1999 between Stanley Wolfson and Urban Cool Network, Inc.(1)

  10.8      Shareholders' Agreement, dated November 21, 1999, between Urban Cool Network, Inc. and Stanley Wolfson.(1)

  10.9      Sale of Technology Agreement, dated November 21, 1999, between e-commerce Solutions, Inc. and Stanley Wolfson.(1)

  10.10     Employment agreement, dated November 21, 1999, between e-commerce Solutions, Inc. and Stanley Wolfson.(1)

  10.11     Promissory Note, dated November 18, 1999, between Urban Cool Network, Inc. and Analysts International, Inc.(1)

  10.12     Loan Agreement, dated November 23, 1999, between Urban Cool Network, Inc. and The Elite Funding Group, Inc.(1)

  10.13     Subscription Agreement and Investment Representation, dated November 23, 1999, between Urban Cool Network, Inc.
            and The Elite Funding Group, Inc.(1)

  10.14     Common Stock Purchase Warrant Agreement dated November 23, 1999 between The Elite Funding Group, Inc. and
            Urban Cool Network, Inc.(1)

  10.15     Security Agreement, dated November 23, 1999, between The Elite Funding Group, Inc. and Urban Cool Network, Inc.(1)

  10.16     Subscription Agreement and Investment Representation, dated as of November 1, 1999, between Urban Cool Network,
            Inc. and RMH Consulting Group.(1)

  10.17     Consulting agreement dated as of November 1, 1999 between Urban Cool Network, Inc. and RMH Consulting Corp.(1)

  10.18     Consulting agreement dated September 17, 1999 between Urban Cool Network, Inc. and Upway Enterprises.(1)

  10.19     Consulting agreement dated September 19, 1999 between Urban Cool Network, Inc. and Surrey Associates, Inc.(1)
</TABLE>


                                      II-5
<PAGE>

<TABLE>
<CAPTION>
Number                                        Description of Exhibit
- --------                                      ----------------------

<S>         <C>
  10.20     Consulting agreement dated October 31, 1999 between Urban Cool Network, Inc. and Sea Breeze Associates, Inc.(1)

  10.21     Letter Agreement between Urban Cool Network, Inc. and The Elite Funding Group, Inc.(1)

  10.22     Letter of Intent, dated October 12, 1999, by Bloomberg, L.P. to Urban Cool Network, Inc.(1)

  10.23     Network Access Agreement dated August 16, 1998 between Urban Cool Network, Inc. and Connect Ten LLC.(1)

  10.24     Form of Common Stock Purchase Warrant Agreement between Urban Cool Network, Inc. and the investors in the
            private financing transaction.(1)

  10.25     Form of Promissory Note between Urban Cool Network, Inc. and the investors in the private financing
            transaction.(1)

  10.26     Form of Subscription Agreement and Investment Representation between Urban Cool Network, Inc. and the
            investors in the private financing transaction.(1)

  10.27     Sublease Agreement, dated August 13, 1999, between Urban Cool Network, Inc. and Focus Communications, Inc.(1)

  10.28     Sublease Agreement and Rider, dated February 8, 1999, between Urban Cool Network, Inc. and Ecumenical
            Community Development Organization.(1)

  10.29     Deferred Compensation Agreement dated November 22, 1999 between Urban Cool Network, Inc. and Jacob R. Miles III.(1)

  10.30     Alliance Partnering Agreement, dated as of December 30, 1999, between Urban Cool Network, Inc. and Akamai
            Technologies, Inc.(1)

  10.31     Letter of Agreement, dated January 6, 2000, between Urban Cool Network, Inc. and NaviSite, Inc.(1)

  10.32     Memorandum of Understanding, dated as of November 29, 1999, between Urban Cool Network, Inc. and NatioNet Online.(1)

  10.33     Amendment dated December 27, 1999, between Urban Cool Network Inc. and Stanley Wolfson to the Shareholder
            Agreement, dated November 21, 1999, between Urban Cool Network Inc. and Stanley Wolfson.(1)


  10.34     Ask Jeeves Question and Answer Service Agreement, dated January 10, 2000, between Urban Cool Network, Inc. and
            Ask Jeeves, Inc.

  10.35     Employment Agreement, by and between Urban Cool Network, Inc. and Sheila Creque.

  10.36     First Amendment to Employment Agreement, dated April 13, 2000, by and between Urban Cool Network, Inc. and
            Sheila Creque.

  10.37     Second Amendment to Shareholders' Agreement, dated as of March 16, 2000, by and among Urban Cool Network, Inc., Stanley
            Wolfson and e-Commerce Solutions, Inc.

  10.38     Amended and Restated Warrant, dated March 30, 2000, between Stanley Wolfson and Urban Cool Network, Inc.

  10.39     Amendment No. 3 to Consulting Agreement, dated April 17, 2000, between Urban Cool Network, Inc. and RMH
            Consulting Corp.

  10.40     Amendment No. 1 to Subscription Agreement, dated April 17, 2000, between Urban Cool Network, Inc. and RMH
            Consulting Corp.

  10.41     Amendment No. 1 to Warrant, dated April 17, 2000, between Urban Cool Network, Inc. and The Elite Funding Group, Inc.

  10.42     Sublease Agreement, dated November 1, 1999, by and between e-Commerce Solutions, Inc. and MEI Associates, Inc.

  10.43     Stock Purchase Agreement, dated March 22, 2000, by and among Urban Cool Network, Inc. and Wilhelmina Artist
            Management, LLC.

  10.44     License Agreement, dated March 22, 2000, by and between Wilhelmina Artist Management, LLC, and Urban Cool Network, Inc.

  21.1      List of Subsidiaries.(1)

  23.1      Consent of Richard A. Eisner & Company, LLP.


  23.2      Consent of Silverman, Collura & Chernis, P.C. (contained in Exhibit 5.1).


  24.1      Power of Attorney (included on the signature page of this Registration Statement).(1)
</TABLE>


                                      II-6
<PAGE>

Number                                        Description of Exhibit
- --------                                      ----------------------

  27.1    Financial Data Schedule

  99.1    Consent to Identification as Director Nominee of Sir Brian Wolfson.(1)

- ----------
(1)  Previously filed

(2)  To be filed by amendment

Item 28. Undertakings.

      1.  Urban Cool hereby undertakes:

           (a) To file, during any period in which offers or sales are being
      made, a post-effective amendment(s) to this Registration Statement:

                (1) To include any prospectus required by Section 10(a)(3) of
            the Securities Act;

                (2) To reflect in the prospectus any facts or events arising
           after the effective date of the registration statement (or the most
           recent post-effective amendment thereof) which, individually or
           together, represent a fundamental change in the information in the
           Registration Statement. Notwithstanding the foregoing any increase or
           decrease in the volume of securities offered (if the total dollar
           value of securities offered would not exceed that which was
           registered) and any deviation from the low or high end of the
           estimated maximum offering range may be reflected in the form of
           prospectus filed with the Commission pursuant to Rule 424(b) if, in
           the aggregate, the changes in volume and price represent no more than
           20 percent change in the maximum aggregate offering price set forth
           in the "Calculation of Registration Fee" table in the effective
           registration statement; and

                (3) To include any additional or changed material information
           with respect to the plan of distribution not previously disclosed in
           the Registration Statement or any material change to such information
           in the Registration Statement;

           (b) To remove from registration by means of a post-effective
      amendment any of the securities being registered which remain unsold at
      the termination of the offering; and

           (c) To provide to the underwriters at the closing specified in the
      Underwriting Agreement certificates in such denominations and registered
      in such names as required by the underwriters to permit prompt delivery to
      each purchaser.

           (d) That, for the purpose of determining any liability under the
      Securities Act, each such post-effective amendment shall be deemed to be a
      new registration statement relating to the securities offered therein, and
      the offering of such securities at that time shall be deemed to be the
      initial bona fide offering thereof.

      2. Insofar as indemnification for liabilities arising under the Securities
Act may be permitted to directors, officers and controlling persons of Urban
Cool pursuant to the foregoing provisions, or otherwise, Urban Cool has been
advised that in the opinion of the Commission such indemnification is against
public policy as expressed in the Securities Act and is, therefore,
unenforceable. In the event that a claim for indemnification against such
liabilities (other than the payment by Urban Cool of expenses incurred or paid
by a director, officer or controlling person of Urban Cool in the successful
defense of any action, suit or proceeding) is asserted by such director, officer
or controlling person in connection with the securities being registered, Urban
Cool will, unless in the opinion of its counsel the matter has been settled by
controlling precedent, submit to a court of appropriate jurisdiction the
question of whether such indemnification by it is against public policy as
expressed in the Securities Act and will be governed by the final adjudication
of such issue.

      3. Urban Cool will:

           (a) For determining any liability under the Securities Act, treat the
      information omitted from the form of Prospectus filed as part of this
      Registration Statement in reliance upon Rule 430A and contained in a form
      of Prospectus filed by Urban Cool under Rule 424(b)(1), or (4), or 497(h)
      under the Securities Act as part of this Registration Statement as of the
      time the Commission declared it effective; and

           (b) For purpose of determining any liability under the Securities
      Act, each post-effective amendment that contains a form of prospectus
      shall be deemed to be a new registration statement relating to the
      securities offered therein and the offering of such securities at that
      time shall be deemed to be the initial bona fide offering thereof.


                                      II-7
<PAGE>

                                   SIGNATURES


      In accordance with the requirements of the Securities Act of 1933, the
registrant certifies that it has reasonable grounds to believe that it meets all
of the requirements for filing this Amendment No. 3 to Form S-1 and has
authorized this registration statement to be signed on its behalf by the
undersigned, thereunto duly authorized, in the City of Dallas, Texas on April
19, 2000.


                              URBAN COOL NETWORK,INC.

                              By: /s/ Jacob R. Miles, III
                                  ----------------------------------------
                                      Jacob R. Miles, III
                                      Chairman and Chief Executive Officer

      KNOW ALL MEN BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints JACOB R. MILES, III his true and lawful
attorney-in-fact and agent, with full power of substitution and resubstitution,
for him and in his name, place and stead, in any and all capacities, to sign any
and all amendments (including post-effective amendments) to this Registration
Statement, and to file the same, with all exhibits thereto and other documents
in connection therewith, with the Securities and Exchange Commission, granting
unto said attorney-in-fact and agent, full power and authority to do and perform
each and every act and thing requisite or necessary to be done in and about the
premises, as fully to all intents and purposes as he might or could do in
person, hereby ratifying and confirming all that said attorney-in-fact and agent
or either of them or their or his substitute or substitutes, may lawfully do or
cause to be done by virtue hereof.

      In accordance with the requirements of the Securities Act of 1933, this
Registration Statement has been signed by the following persons in the
capacities and on the dates indicated.

<TABLE>
<CAPTION>
          Signature                                      Title                                               Date
          ---------                                      -----                                               ----

<S>                                                    <C>                                                   <C>

/s/ Jacob R. Miles, III
- -------------------------------------                  Chairman, Chief Executive Officer and Director        April 19, 2000
Jacob R. Miles, III

/s/ Terrence B. Reddy
- -------------------------------------                  President, Chief Operating Officer and Director       April 19, 2000
Terrence B. Reddy

/s/ Barry M. Levine
- -------------------------------------                  Chief Financial Officer and Treasurer                 April 19, 2000
Barry M. Levine                                        (principal accounting officer)

/s/ Rosalind Bell
- -------------------------------------                  Director                                              April 19, 2000
Rosalind Bell

/s/ Rex Cumming
- -------------------------------------                  Director                                              April 19, 2000
Rex Cumming
</TABLE>



                                      II-8
<PAGE>

                                  Exhibit Index

<TABLE>
<CAPTION>
Number                                        Description of Exhibit
- ------                                        ----------------------

<S>         <C>

   1.1      Form of Underwriting Agreement.(2)

   3.1      Certificate of Incorporation.(1)

   3.2      By-laws.(1)

   4.1      Specimen Certificate of the Common Stock.

   4.2      Form of Representative's Warrants.(2)

   5.1      Opinion of Silverman, Collura & Chernis, P.C., counsel to Urban Cool.


  10.1      Employment agreement dated November 22, 1999 between Urban Cool Network, Inc. and Jacob R. Miles, III.(1)

  10.2      Employment agreement dated November 22, 1999 between Urban Cool Network, Inc. and Barry Levine.(1)

  10.3      Employment agreement dated November 22, 1999 between Urban Cool Network, Inc. and Terrence B. Reddy.(1)

  10.4      Employment agreement dated November 22, 1999 between Urban Cool Network, Inc. and Anthony Winston.(1)

  10.5      Executive Stock OptionPlan.(1)

  10.6      1999 Stock Option Plan.(1)

  10.7      Common Stock Purchase Warrant Agreement dated November 21, 1999 between Stanley Wolfson and Urban Cool Network, Inc.(1)

  10.8      Shareholders' Agreement, dated November 21, 1999, between Urban Cool Network, Inc. and Stanley Wolfson.(1)

  10.9      Sale of Technology Agreement, dated November 21, 1999, between e-commerce Solutions, Inc. and Stanley Wolfson.(1)

  10.10     Employment agreement, dated November 21, 1999, between e-commerce Solutions, Inc. and Stanley Wolfson.(1)

  10.11     Promissory Note, dated November 18, 1999, between Urban Cool Network, Inc. and Analysts International, Inc.(1)

  10.12     Loan Agreement, dated November 23, 1999, between Urban Cool Network, Inc. and The Elite Funding Group, Inc.(1)

  10.13     Subscription Agreement and Investment Representation, dated November 23, 1999, between Urban Cool Network, Inc.
            and The Elite Funding Group, Inc.(1)

  10.14     Common Stock Purchase Warrant Agreement dated November 23, 1999 between The Elite Funding Group, Inc. and
            Urban Cool Network, Inc.(1)

  10.15     Security Agreement, dated November 23, 1999, between The Elite Funding Group, Inc. and Urban Cool Network, Inc.(1)

  10.16     Subscription Agreement and Investment Representation, dated as of November 1, 1999, between Urban Cool Network,
            Inc. and RMH Consulting Group.(1)

  10.17     Consulting agreement dated as of November 1, 1999 between Urban Cool Network, Inc. and RMH Consulting Corp.(1)

  10.18     Consulting agreement dated September 17, 1999 between Urban Cool Network, Inc. and Upway Enterprises.(1)

  10.19     Consulting agreement dated September 19, 1999 between Urban Cool Network, Inc. and Surrey Associates, Inc.(1)

  10.20     Consulting agreement dated October 31, 1999 between Urban Cool Network, Inc. and Sea Breeze Associates, Inc.(1)

  10.21     Letter Agreement between Urban Cool Network, Inc. and The Elite Funding Group, Inc.(1)

  10.22     Letter of Intent, dated October 12, 1999, by Bloomberg, L.P. to Urban Cool Network, Inc.(1)

  10.23     Network Access Agreement dated August 16, 1998 between Urban Cool Network, Inc. and Connect Ten LLC.(1)
</TABLE>


<PAGE>

<TABLE>
<CAPTION>
Number                                        Description of Exhibit
- ------                                        ----------------------

<S>         <C>
  10.24     Form of Common Stock Purchase Warrant Agreement between Urban Cool Network, Inc. and the investors in the
            private financing transaction.(1)

  10.25     Form of Promissory Note between Urban Cool Network, Inc. and the investors in the private financing transaction.(1)

  10.26     Form of Subscription Agreement and Investment Representation between Urban Cool Network, Inc. and the
            investors in the private financing transaction.(1)

  10.27     Sublease Agreement, dated August 13, 1999, between Urban Cool Network, Inc. and Focus Communications, Inc.(1)

  10.28     Sublease Agreement and Rider, dated February 8, 1999, between Urban Cool Network, Inc. and Ecumenical
            Community Development Organization.(1)

  10.29     Deferred Compensation Agreement dated November 22, 1999 between Urban Cool Network, Inc. and Jacob R. Miles III.(1)

  10.30     Alliance Partnering Agreement, dated as of December 30, 1999, between Urban Cool Network, Inc. and Akamai
            Technologies, Inc.(1)

  10.31     Letter of Agreement, dated January 6, 2000, between Urban Cool Network, Inc. and NaviSite, Inc.(1)

  10.32     Memorandum of Understanding, dated as of November 29, 1999, between Urban Cool Network, Inc. and NatioNet Online.(1)

  10.33     Amendment dated December 27, 1999, between Urban Cool Network Inc. and Stanley Wolfson to the Shareholder
            Agreement, dated November 21, 1999, between Urban Cool Network Inc. and Stanley Wolfson.(1)


  10.34     Service Agreement dated January 10, 2000, between Urban Cool Network, Inc. and Ask Jeeves, Inc.

  10.35     Employment Agreement, by and between Urban Cool Network, Inc. and Sheila Creque.

  10.36     First Amendment to Employment Agreement, dated April 13, 2000, by and between Urban Cool Network, Inc. and
            Sheila Creque.

  10.37     Second Amendment to Shareholders' Agreement, dated as of March 16, 2000, by and among Urban Cool Network, Inc.,
            Stanley Wolfson and e-Commerce Solutions, Inc.

  10.38     Amended and Restated Warrant, dated March 30, 2000, between Stanley Wolfson and Urban Cool Network, Inc.

  10.39     Amendment No. 3 to Consulting Agreement, dated April 17, 2000, between Urban Cool Network, Inc. and RMH
            Consulting Corp.

  10.40     Amendment No. 1 to Subscription Agreement, dated April 17, 2000, between Urban Cool Network, Inc. and RMH
            Consulting Corp.

  10.41     Amendment No. 1 to Warrant, dated April 17, 2000, between Urban Cool Network, Inc. and The Elite Funding Group, Inc.

  10.42     Sublease Agreement, dated November 1, 1999, by and between e-Commerce Solutions, Inc. and MEI Associates, Inc.

  10.43     Stock Purchase Agreement, dated March 22, 2000, by and among Urban Cool Network, Inc. and Wilhelmina Artist
            Management, LLC.

  10.44     License Agreement, dated March 22, 2000, by and between Wilhelmina Artist Management, LLC, and Urban Cool Network, Inc.

  21.1      List of Subsidiaries.(1)

  23.1      Consent of Richard A. Eisner & Company, LLP.

  23.2      Consent of Silverman, Collura & Chernis, P.C. (contained in Exhibit 5.1).

  24.1      Power of Attorney (included on the signature page of this Registration Statement).(1)

  27.1      Financial Data Schedule

  99.1      Consent to Identification as Director Nominee of Sir Brian Wolfson.(1)
</TABLE>

- --------------
(1)  Previously filed
(2)  To be filed by amendment


                                                                     Exhibit 4.1
                                     [LOGO]
COMMON                                                                   COMMON

NUMBER                       URBAN COOL NETWORK, INC.                    SHARES

INCORPORATED UNDER THE LAWS                  SEE REVERSE FOR CERTAIN DEFINITIONS
OF THE STATE OF DELAWARE
                                                            CUSIP 091703M 10 09


THIS CERTIFIES that




is the owner of

FULLY PAID AND NONASSESSABLE SHARES OF THE COMMON STOCK, PAR VALUE $.01 PER
                                   SHARE, OF

Urban Cool Network,  Inc.  transferable  on the books of the  Corporation by the
holder  hereof in person or by duly  authorized  attorney,  on surrender of this
certificate properly endorsed.

   This  certificate is not valid until  countersigend  and registered by the
   Transfer Agent and Registrar.

   Witness the facsimile seal of the Corporation and the facsimile signatures
   of its duly authorized officers.

                              CERTIFICATE OF STOCK

Dated:

                                                         /s/ Barry Levine
COUNTERSIGNED AND REGISTERED:                            -----------------------
  CONTINENTAL STOCK TRANSFER                                   SECRETARY
  & TRUST COMPANY
  (NEW YORK, NEW YORK)
  TRANSFER AGENT            URBAN COOL NETWORK, INC.
  AND REGISTRAR                    CORPORATE
                                      ---
                                      SEAL               /s/ Jacob R. Miles, III
                                    DELAWARE             -----------------------
                                                               CHAIRMAN

  AUTHORIZED SIGNATURE


<PAGE>

      The  Corporation  is  authorized to issue more than one class or series of
      stock. The Corporation will furnish without charge to each stockholder who
      so  requests a  statement  of the powers,  designations,  preferences  and
      relative, participating, optional or other special rights of each class of
      stock  or  series   thereof  and  the   qualifications,   limitations   or
      restrictions of such preferences  and/or rights.  Such request may be made
      to the Secretary of the Corporation.

      The following  abbreviations,  when used in the inscription on the face of
this  certificate,  shall be  construed  as though they were written out in full
according to applicable laws or regulations:

TEN COM -- as tenants in common         UNIF GIFT MIN ACT-______Custodian_______
TEN ENT -- as tenants by the entireties                   (Cust)         (Minor)
JT TEN  -- as joint tenants with right of                 under Uniform Gifts to
           survivorship and not as tenants                Minors
           in common                                      Act___________________
                                                                   (State)

     Additional abbreviations may also be used though not in the above list.

For value received, _________________ hereby sell, assign and transfer unto

PLEASE INSERT SOCIAL SECURITY OR OTHER
    IDENTIFYING NUMBER OF ASSIGNEE
- ---------------------------------------


- --------------------------------------------------------------------------------


- --------------------------------------------------------------------------------
  (PLEASE PRINT OR TYPEWRITE NAME AND ADDRESS, INCLUDING ZIP CODE OF ASSIGNEE)

- --------------------------------------------------------------------------------


- --------------------------------------------------------------------------------

                                                                          shares
- --------------------------------------------------------------------------
of the  capital  stock  represented  by the  within  Certificate,  and do hereby
irrevocably constitute and appoint
                                  ----------------------------------------------

                                                                        Attorney
- ------------------------------------------------------------------------
to transfer  the said stock on the books of the within  named  Corporation  with
full power of substitution in the premises.



Dated
     -----------------------


        ------------------------------------------------------------------------
NOTICE: THE  SIGNATURE  TO THIS  ASSIGNMENT  MUST  CORRESPOND  WITH  THE NAME AS
        WRITTEN UPON THE FACE OF THE  CERTIFICATE IN EVERY  PARTICULAR,  WITHOUT
        ALTERATION OR ENLARGEMENT OR ANY CHANGE WHATEVER.


Signature(s) Guaranteed:


- --------------------------------------------------------------------------------
THE SIGNATURE SHOULD BE GUARANTEED BY AN ELIGIBLE GUARANTOR INSTITUTION (BANKS,
STOCKBROKERS, SAVINGS AND LOAN ASSOCIATIONS AND CREDIT UNIONS WITH MEMBERSHIP IN
AN APPROVED SIGNATURE GUARANTEE MEDALLION PROGRAM), PURSUANT TO S.E.C. RULE
17aD-15.



               [LETTERHEAD OF SILVERMAN, COLLURA & CHERNIS, P.C.]

                                                                     Exhibit 5.1

                                 April 14, 2000

Urban Cool Network, Inc.
1401 Elm Street, Suite 1955
Dallas, Texas 75202
Attn: Jacob R. Miles, III, Chief Executive Officer

      Re:   Registration  Statement on Form S-1, as amended  (the  "Registration
            Statement") SEC File No. 333-92223

Gentlemen:

      We  refer  to the  public  offering  (the  "Offering")  of  the  following
securities  (collectively,  the  "Securities")  of Urban Cool Network.,  Inc., a
Delaware corporation (the "Company"), as described in the Registration Statement
on Form S-1:

      o     2,300,000 shares of common stock of the Company, $.01 par value (the
            "Common Stock");

      In furnishing  our opinion,  we have examined  copies of the  Registration
Statement  and the Exhibits  thereto.  We have  conferred  with  officers of the
Company and have examined the originals or certified,  conformed or  photostatic
copies of such records of the Company,  certificates of officers of the Company,
certificates  of public  officials,  and such other  documents as we have deemed
relevant  and  necessary  under the  circumstances  as the basis of the  opinion
expressed herein. In all such examinations,  we have assumed the authenticity of
all  documents  submitted  to  us  as  originals  or  duplicate  originals,  the
conformity to original documents of all document copies, the authenticity of the
respective  originals  of  such  latter  documents,   and  the  correctness  and
completeness of such  certificates.  Finally,  we have obtained from officers of
the Company such assurances as we have considered  necessary for the purposes of
this opinion.

      Based upon and subject to the foregoing and such other matters of fact and
questions  of law as we  have  deemed  relevant  in  the  circumstances,  and in
reliance  thereon,  it is our  opinion  that,  when and if (a) the  Registration
Statement shall have become effective, as the same may hereafter be amended; and
(b) the  Securities  to be sold  for the  account  of the  Company  for full and
adequate consideration as contemplated in the Registration  Statement,  then all
of the Securities,  upon correct  execution and delivery of proper  certificates
therefor,  will be duly authorized,  validly issued and outstanding,  fully paid
and nonassessable.


<PAGE>

                       SILVERMAN, COLLURA & CHERNIS, P.C.

Urban Cool Network, Inc.
April 14, 2000
Page 2

      The undersigned hereby consents to the use of its name in the Registration
Statement and in the  prospectus  forming a part of the  Registration  Statement
(the  "Prospectus"),  to references to this opinion  contained therein under the
caption of the Prospectus entitled "Legal Matters," and to the inclusion of this
opinion in the Exhibits to the Registration Statement.

      We are  members of the Bar of the State of New York and we do not  express
herein any opinion as to any  matters  governed by any law other than the law of
the State of New  York,  the  corporate  law of the  State of  Delaware  and the
Federal laws of the United States.

      This  opinion is limited to the matters  herein and may not be relied upon
in any matter by any other  person or used for any other  purpose  other than in
connection  with the  corporate  authority  for the  issuance of the  Securities
pursuant to and as contemplated by the Registration Statement.

                                              Very truly yours,

                                              SILVERMAN, COLLURA & CHERNIS, P.C.



                                                                   Exhibit 10.34

             ASK JEEVES QUESTION & ANSWER SERVICE AGREEMENT *_____
- --------------------------------------------------------------------------------

CUSTOMER ("Customer") as set            Ask Jeeves, Inc. ("Ask Jeeves")
forth on Service Order

     /s/ Jacob R. Miles, III                 /s/ Amy Slater
- ----------------------------            ------------------------
Signature                               Signature

         Jacob R. Miles, III                     Amy Slater
- ----------------------------            ------------------------
Print Name                              Print Name

         CEO                                     General Counsel
- ----------------------------            ------------------------
Title                                   Title

         12/29/99                                1/10/00
- ----------------------------            ------------------------
Date                                    Date

This ASK  JEEVES  QUESTION  & ANSWER  SERVICE  AGREEMENT  is a master  agreement
between Ask Jeeves and Customer which governs the use of the Question and Answer
Service by Customer  and the  performance  of services by Ask Jeeves,  (together
with the Service  Order  describing  specifics  of the  Services to be rendered,
payments, the "Agreement").

1. Definitions.

      1.1  "Answer  Content"  means the web  contents  for which Ask Jeeves will
develop and maintain a question & answer  system.  The initial Answer Content is
specified in the Statement of Work.

      1.2  "Knowledgebase(s)"  means the set(s) of  proprietary  Ask Jeeves data
files, developed and compiled by Ask Jeeves, that, when used in conjunction with
software  delivered  under  the  Service,  allow  web  users  access  to  online
information  contained  within the Answer  Content  using the  question & answer
format.

      1.3 "Service"  includes the Ongoing  Knowledgebase  Services under Section
3.1 Knowledgebase(s), any software Ask Jeeves delivers for use with the services
rendered by Ask Jeeves,  and other items that Ask Jeeves may deliver to Customer
from time to time under this Agreement.  Unless otherwise specified in the Order
Form, the Service will be the English-language version.

      1.4 "Site(s)" means the website(s) (or part of website(s) specified on the
Service  Order on which  Customer may make the Service  available to users.  The
Site  includes  co-branded  (where both  Customer and a third party  prominently
brand)  or  framed  versions  of the Site but does not  include  any  customized
version of the Site not primarily branded as a Customer site.

2. Knowledgebase Build Services.

      2.1 Creation.  Ask Jeeves will build the  Knowledgebase(s) as set forth in
the Statement of Work, and deliver the completed Knowledgebases(s) to Customer.

      2.2  Customer  Assistance.  Customer  agrees to assist Ask Jeeves with the
creation of the  Knowledgebase(s),  including but not limited to (i) providing a
designated  employee  to act as  liaison  with Ask  Jeeves  for the build of the
Knowledebase(s),  (ii) modifying the web content (e.g.  adding location tags) in
order to maximize the efficacy of the  Knowledgebase(s),  (iii) providing access
to website  content that will be  referenced by the  Knowledgebase(s),  and (iv)
providing  timely  information  about any  planned  changes  to the  content  or
organization  of the Site(s)  that  materially  affects the  development  of the
Knowledgebase(s).  Customer acknowledges that Ask Jeeves' timely delivery of the
Knowledgebase(s) is dependent on Customer's assistance.

      2.3 License to Materials.  Customer  acknowledges that in order to perform
the  Services  Ask Jeeves may be  required  to have  access to certain  Customer
software,  equipment,  the Answer  Content,  and other  material  of Customer or
Customer's  suppliers  ("Customer  Materials").  Customer grants to Ask Jeeves a
non-exclusive,  non-transferable  license to use the Customer Materials for this
purpose.

      2.4 Changes to Creation  Services Scope. If Customer desires to change the
Statement  of  Work,  Customer  will  submit a  written  request  to Ask  Jeeves
detailing  the  proposed  changes.  Ask Jeeves will notify  Customer of resource
availability,  resulting  cost, and schedule  changes and whether Ask Jeeves has
the  resources  available  to make these  changes.  If Ask  Jeeves has  adequate
resources to make the change it will so advise the Customer,  and the amendments
will be made in writing to reflect the  changes.  If Customer and Ask Jeeves are
not able to agree to the  proposed  changes to the  Statement  of Work,  it will
remain unchanged.

      2.5  Content and  Creation  of Site.  Unless  otherwise  specified  on the
Service Order,  Customer agrees that it shall be responsible for the creation of
all Customer Materials and all contents of the Site other than the Services.

3. Ongoing Knowledgebase Services.

      3.1 Ongoing  Knowledgebase  Service  Offering.  Following  delivery of the
Service under Section 2.1, and while  Customer is current in its payments of the
Ongoing Knowledgebase Services fees listed on the Service Order, Ask Jeeves will
provide   services  to  Customer   under  Ask   Jeeves'   then-current   Ongoing
Knowledgebase Services Program for the Knowledgebases(s) created pursuant to the
Agreement. Ask Jeeves' current program provides the following services:

            a. New Content Mapping. As Customer adds Answer Content to the Site,
Ask Jeeves will map questions to the new content

            b. Ongoing  Question  Refinement.  Based on and user use, Ask Jeeves
will refine the questions in the Knowledgebase to provide for improved relevance
of answers.

            c. Analysis of Missing Content. Ask Jeeves will analyze areas of the
Answer Content for which answers to  questions are  not available and refine the
Knowledgebases.

      d. Reports.  Based on user logs  delivered to Ask Jeeves by Customer under
Section 6, Ask Jeeves will  generate  standard  reports  setting  forth end user
activity and make these

================================================================================
     Ask Jeeves internet use only: signatures below are not from authorized
             individuals and do not constitute acceptance of terms.
    T&C Approvals: Production (Holtmann or Lomond):____ | Finance (Davis):____
                            | Legal (Jha or Slater):____
       Internal approvals must be obtained by sales on hard copy prior to
                             Ask Jeeves signature.
================================================================================


QUESTION & ANSWER SERVICE AGREEMENT PAGE 1      CONFIDENTIAL

<PAGE>

reports available to Customer via the Ask Jeeves reporting extranet.

Ask Jeeves  will  provide  up to the  number of hours of  Ongoing  Knowledgebase
Services  listed on the Service  Order.  Ask Jeeves may from time to time revise
its Ongoing Knowledgebase Services Program offerings at its discretion, provided
that Ask Jeeves will apply the changes equally to all program participants.

4. License to Ask Jeeves Service.

      4.1 License.  Subject to the terms of this  Agreement,  Ask Jeeves  grants
Customer a limited,  nonsublicensable,  nontransferable,  non-exclusive right to
use the Service  solely to permit  users of the Site(s)  access to the  software
portions of the  Service on the  Site(s).  Customer  may only make copies of the
Service (i) for  installation and use on the Sites and (ii) backup copies of the
Service made  incidentally to backing up the Sites.  Customer must reproduce and
include the  copyright  notice and any other notices that appear on the Service,
including  on the  copy's  media.  Customer  will  only use the  Service  in the
Technical Environment described on the Service Order.

      4.2  Restrictions.  Customer  will not, and will not allow any third party
to: (i) decompile, disassemble, or otherwise reverse engineer the Service by any
means  whatsoever,  (ii) provide,  lease,  lend, use for  timesharing or service
bureau  purposes or otherwise  use the Service for or with a third party (except
as end users may use the Service  over  Customer's  web site),  (iii) modify the
Service or incorporate  it into software,  except to the extent that the Service
may be used on the Site in accordance with its  documentation,  (iv) disseminate
performance information or analysis relating to the Service; (v) use any portion
of the Service to create a competitive service,  product or technology;  or (vi)
enter  into  any  arrangement  with a third  party  to use the  Service  without
displaying  the Site itself (such as querying the Site or displaying the answers
without  taking the user to the Site).  Customer may not use the Service for any
purpose or in any manner not expressly permitted in this agreement. Customer has
no right to receive  any source  code or design  documentation  relating  to the
Service. If the laws of any applicable  jurisdiction limit the enforceability of
these restrictions, they will be limited so that they prohibit the activity only
to the maximum extent permitted by law, and Customer agrees to negotiate in good
faith  with Ask Jeeves the terms of a license  prior to  engaging  in any of the
above activities.

      4.3 Updates and Fixes.  During the term of this  Agreement Ask Jeeves will
provide bug fixes,  software  updates  and  enhancements  to Customer  under Ask
Jeeves' then-current Update Program.  Customer acknowledges that the functioning
of the  Service  depends  on  Customer  using the most  current  version  of the
Service,  and agrees to use the most current version of the Service delivered to
Customer  under the Update  Program.  All bug fixes,  updates  and  enhancements
provided  will be  Services  for the  purposes  of this  Agreement.  Ask Jeeves'
current  Update  Program  provides  customers  with bug  fixes  and  performance
enhancements  to the  software  portions  of the  Service;  but does not include
platform  extensions (such as product extensions to different hardware platforms
or different operating system platforms) or new functionality in new releases of
the  Services;  Ask  Jeeves  may from time to time  revise  its  Update  Program
offerings  at its  discretion,  provided  that Ask Jeeves will apply the changes
equally to all program participants.

5. Ownership.  The Customer  Materials are the property of Customer.  Ask Jeeves
retains ownership of the Service and all copies and portions of the Service. All
rights not expressly granted under this Agreement are reserved by Ask Jeeves.

6. Payment and Records.

      6.1 Payment.  Customer  agrees to pay Ask  Jeeves the  amounts  and on the
schedule set forth on the Service Order.

      6.2 Records and Audit.  Each party agrees that it will  maintain  complete
records, including usage records of the Service and Knowledgebase,  for a period
of two  years.  Each  Party  will have the right to  examine  the other  party's
records or reports made under this  Agreement from time to time to determine the
correctness  of  any  report  or  payment  made  under  this  Agreement.  If any
inspection  shows that the other party  underpaid the sums due, then the audited
party will  immediately  pay any deficiency with interest at a rate equal to the
lower of one and a half  percent  per month from the date due,  or at such lower
rate as is the maximum rate permitted by applicable law. If any audit reveals an
underpayment  of more  than  five  percent  of the  correct  amount  of fees due
hereunder, the audit will be at the expense of the underpaying party.

      6.3 User Logs.  Customer  agrees to provide log files  generated  from the
software  portion of the  Services  to Ask Jeeves  daily.  Customer  agrees that
failure to timely  deliver the user logs will  excuse Ask Jeeves from  rendering
Ongoing Knowledgebase Services to the extent these Services utilize these logs.

7. Term and Termination. This Agreement will be effective for the term set forth
on the  applicable  Service  Order.  Following the  expiration of this term this
Agreement will  automatically  renew for additional one year terms unless either
party gives the other party written  notice that it elects not to renew at least
60 days  prior to the  expiration  of a term.  Ask  Jeeves  agrees  that it will
negotiate  in good  faith  and  under its  then-current  pricing  the terms of a
renewal of this Agreement,  which will not be unreasonably  withheld or delayed.
This Agreement will  terminate  automatically  if either party fails to cure any
material  breach of this Agreement  within 30 days after the breach first occurs
(or  immediately  in the  case  of a  breach  of  Section  4)  Upon  either  any
termination for Customer's  breach or any expiration,  Customer will immediately
(i) cease all use of the Service and return or destroy all copies of the Service
and all  portions  thereof  and so certify in writing to Ask Jeeves and (ii) pay
Ask Jeeves all amounts  due under  Section  6.1.  Upon any  termination  for Ask
Jeeves'  breach,  Customer  may  continue  to use the  software  portions of the
Service  under the terms  hereof for a period of time equal to the  remainder of
the then-current term. Sections  1,5,6.2,7,8.5,9,10.2,11,15  and 16 will survive
any expiration or termination of this Agreement.

8. Limited Warranty and Disclaimer.

      8.1 Development Warranty.  Ask Jeeves will perform the development efforts
in a good and workmanlike manner.

      8.2 Limited  Warranty.  Ask Jeeves  warrants  that for a period of 30 days
from Customer's  receipt of the Service that the Service will materially conform
to Ask  Jeeves'  then-current  published  documentation  for the  Service.  This
warranty  covers only problems  reported to Ask Jeeves during the 30 day period.
Ask Jeeves warrants that it has the right to provide the Service.

      8.3 Year 2000  Compliance.  Ask Jeeves  warrants that it has made diligent
efforts to ensure that date  calculations,  including sorting data by date, will
neither cause an abnormal  termination nor generate  inconsistent  results.  The
foregoing warranty will not apply to output, results, errors, or abnormal


QUESTION & ANSWER SERVICE AGREEMENT PAGE 2      CONFIDENTIAL

<PAGE>

termination  caused on whole or in part but (i) any functionality of the Service
not  created by Ask Jeeves or use of the Service in  combination  with any other
service not created by Ask Jeeves, (ii) errors not attributable to date-specific
data,  (iii) any  modifications  of the Service not made by Ask Jeeves, and (iv)
any data  provided  to the  Service  which does not  specify  the  century or is
incorrect or ambiguous.

      8.4 Sole  Remedy.  The sole and  exclusive  remedy  for any  breach of the
warranties  in  this  Section  8 will  be for  Ask  Jeeves  to use  commercially
reasonable  efforts to promptly correct or replace the Service or re-perform the
development  so that it  complies  with the  terms of the  warranties  set forth
above.

      8.5 Warranty  Disclaimer.  EXCEPT FOR THE  WARRANTIES IN SECTIONS 8.1, 8.2
and 8.3,  THE SERVICE IS PROVIDED  "AS IS" WITHOUT  WARRANTY OF ANY KIND AND ASK
JEEVES HEREBY EXPRESSLY  DISCLAIMS ANY AND ALL WARRANTIES OF ANY KIND OR NATURE,
WHETHER EXPRESS, IMPLIED OR STATUTORY,  INCLUDING WITHOUT LIMITATION THE IMPLIED
WARRANTIES  OF  TITLE,  NON-INFRINGEMENT,  MERCHANTABILITY  AND  FITNESS  FOR  A
PARTICULAR  PURPOSE,  EXCEPT FOR THE EXPRESS WARRANTIES IN SECTIONS 8.1, 8.2 and
8.3, ASK JEEVES DOES NOT WARRANT OR REPRESENT THAT THE SERVICE WILL BE FREE FROM
BUGS OR THAT ITS USE  WILL BE  INITERRUPTED  OR  ERROR-FREE  OR MAKE  ANY  OTHER
REPRESENTATIONS  REGARDING  THE  UPTIME,  USE OR THE  RESULTS OF THE USE, OF THE
SERVICE OR WRITTEN MATERIALS IN TERMS OF CORRECTNESS,  ACCURACY, RELIABILITY, OR
OTHERWISE.  Customer understands that Ask Jeeves is not responsible for and will
have no  liability  for  hardware,  software,  or other  items  or any  services
provided by any persons other than Ask Jeeves.

9. Limitations of Liability.  ASK JEEVES WILL NOT BE LIABLE FOR ANY LOSS OF USE,
LOSS OF DATA, INTERRUPTION OF BUSINESS, DOWNTIME, LOST PROFITS, OR ANY INDIRECT,
SPECIAL, INCIDENTAL, OR CONSEQUENTIAL DAMAGES OF ANY KIND REGARDLESS OF THE FORM
OF ACTION  WHETHER IN CONTRACT,  TORT  (INCLUDING  NEGLIGENCE),  STRICT  PRODUCT
LIABILITY,  OR OTHERWISE,  EVEN IF ASK JEEVES HAS BEEN ADVISED OF THE POSSIBILTY
OF  DAMAGES.  IN NO EVENT WILL ASK  JEEVES'  LIABILITY  TO  CUSTOMER  INDER THIS
AGREEMENT  EXCEED  PAYMENTS  RECEIVED  BY ASK JEEVES  FROM  CUSTOMER  UNDER THIS
AGREEMENT WTHIN THE PRECEDING TWELVE MONTHS. THE EXISTENCE OF ONE OR MORE CLAIMS
WILL NOT ENLARGE THIS LIMIT. THE PARTIES ACKNOWLEDGE AND AGREE THAT THIS SECTION
IS AN ESSENTIAL  ELEMENT OF THE AGREEMENT AND THAT IN ITS ABSENSE,  THE ECONOMIC
TERMS OF THIS  AGREEMENT  WOULD BE  SUBSTATNTIALLY  DIFFERENT.  THIS  SECTION IS
SEVERABLE AND SHALL SURVIVE ANY TERMINATION OR EXPIRATION OF THIS AGREEMENT.

10. Indemnity.

      10.1.  Ask Jeeves  Indemnity.  Ask Jeeves agrees to indemnify,  defend and
hold harmless Customer from and against any and all liabilities,  damages, loss,
demands, fees, expenses, fines, penalties and direct costs (including attorneys'
fees)  incurred by  Customer  and arising  from any  claims,  suits,  actions or
proceedings  brought  against  Customer by any third party that alleges that the
Service  infringes  any U.S.  patent,  trademark  or  copyright of a third party
existing as of the effective  date of this  Agreement or  misappropriates  third
party any trade secret;  provided  that Customer  provides Ask Jeeves (i) prompt
written notice of the existence of the claim,  suit, action or proceeding,  (ii)
sole control over the defense or settlement of the claim,  and (iii)  assistance
at Ask Jeeves' request to the extent reasonably necessary for the defense of the
claim or suit.  Ask Jeeves will not  indemnify  Customer for any claims based on
(a) any  non-Ask  Jeeves  intellectual  property or Service  incorporated  in or
combined with the Service  where in the absence of the  incorporated  item,  the
Service  would not have been  infringing,  (b) Service which has been altered or
modified by any other  party  other than Ask Jeeves  where in the absence of the
alteration or modification the Service would not be infringing,  and (c) any use
of an outmoded version of the Service for which Ask Jeeves has made available an
updated,  revised or repaired version which is not infringing.  The indemnity in
this  Section  10.1 sets forth Ask Jeeves'  sole and  exclusive  obligation  and
Customer's  sole and  exclusive  remedy for any claim of  intellectual  property
infringement or misappropriation.

      10.2 Customer  Indemnity.  Customer  agrees to indemnify,  defend and hold
harmless  Ask Jeeves from and against any and all  liabilities,  damages,  loss,
demands, fees, expenses, fines, penalties and direct costs (including attorneys'
fees)  incurred by Ask Jeeves and arising  from any  claims,  suits,  actions or
proceedings  brought  against Ask Jeeves by any third  party  arising out of the
content of the Site or alleging  that all or any part of the Customer  Materials
or the Site  infringe any patent,  copyright,  trademark  or other  intellectual
property right of a third party or misappropriate  any third party trade secret;
provided  that Ask Jeeves  provides  Customer (i) prompt  written  notice of the
existence of the claim,  suit, action or proceeding,  (ii) sole control over the
defense or settlement of the claim, and (iii)  assistance at Customer's  request
to the extent reasonably necessary for the defense of the claim or suit Customer
will not indemnify Customer for any claims to the extent based on the Service as
it exists without combination with other materials. Customer agrees to indemnify
and defend Ask Jeeves  from and against  any claims of injury  arising  from Ask
Jeeves' work on Customer's premises.

      10.3  Mitigation.  Upon  notice  of any  claim  of  infringement  or  upon
reasonable belief of the likelihood of such a claim, an indemnifying party under
this Section 10 will have the right, as its option,  (i) to obtain the rights to
continued use of the allegedly  infringing item, (ii) substitute other suitable,
functionally-equivalent,  non-infringing  items,  (iii)  replace  or modify  the
allegedly infringing item or its design so that it is no longer infringing.

11. Confidentiality. In the course of performing this Agreement, the parties may
disclose to each other  information  identified as  confidential  at the time of
disclosure  ("Confidential  Information"),  including  information  about  their
technology  and  businesses.  The  terms  of  this  Agreement  are  Confidential
Information of Ask Jeeves,  subject to  requirements  for  government  authority
disclosure  set  forth  below.  Customer  acknowledges  that the user  logs will
contain certain Ask Jeeves  Confidential  Information (such as payments due) and
agrees not to disclose user logs to third parties. All Confidential  Information
will remain the sole property of the disclosing  party,  and the receiving party
will have no interest in or rights with  respect to it except as  expressly  set
forth  in this  Agreement.  Each  party  agrees  to  maintain  all  Confidential
Information of the other party in


QUESTION & ANSWER SERVICE AGREEMENT PAGE 3      CONFIDENTIAL

<PAGE>

confidences and further agrees to take all reasonable precautions to prevent any
unauthorized disclosure of the information.  This restriction on disclosure will
not apply with respect to any information  which (a) becomes  generally known or
publicly available through no act or failure to act on the part of the receiving
party;  (b) is  known  by the  receiving  party  at the  time of  receiving  the
information  as  evidenced by its  records;  (c) is  hereafter  furnished to the
receiving party by a third party,  as a matter of right and without  restriction
on  disclosure;  or (d) is delivered to Ask Jeeves by Customer for  placement on
the  Service  during  the  development  of the  Service.  A party  may  disclose
Confidential  Information  to the extent  required by law (for example,  as this
Agreement may be required to be filed as a material  agreement  with the SEC) or
government order, provided that it notifies the other party promptly and informs
the requesting entity of the confidential nature of the information. If Customer
is required to file this  Agreement as a material  agreement,  it shall  request
redaction  of  the  price  terms  hereof.  This  Section  11  will  survive  any
termination of the Agreement for a period of five years.

12. No Export. Customer acknowledges that the laws and regulations of the United
States  restrict the export and re-export of  commodities  and technical data of
United States origin,  including the software portion of the Services.  Customer
agrees that it will not export or re-export  the software from the United States
or the  country  originally  shipped to by Ask Jeeves in any form,  without  the
appropriate  United States and foreign  governmental  licenses.  Customer agrees
that its  obligations  pursuant to this section will survive and continue  after
any termination or expiration of rights under this Agreement.

13.  Publicity and Branding.  Customer  agrees to the branding and press release
terms of the Branding  Schedule  attached to the Service Order Form.  Subject to
the terms and  conditions  of this  Agreement,  Ask  Jeeves  grants  Customer  a
non-exclusive, non-transferable license to use the Ask Jeeves marks and logos as
set forth in the  Branding  Schedule on the Site solely in  connection  with the
Service.

14. Assignment. This Agreement is assignable by Customer only in connection with
an assignment of all assets  relating to the Site and if the assignee  agrees in
writing to be bound by the terms of this  Agreement.  Ask Jeeves may assign this
agreement in connection with the sale of all or substantially  all of its assets
relating to the Services.  All other assignments are without effect and shall be
void.

15.  Governing Law. This Agreement will be deemed to have been made in, and will
be  construed  pursuant  to the laws of the State of  California  and the United
States without regard to conflicts of laws provisions thereof and without regard
to the United  Nations  Convention  on Contracts for the  International  Sale of
Goods. Any suit or proceeding  arising out of or relating to this Agreement will
be commenced in a federal  court in the Northern  District of  California  or in
state court in Alameda County, California, and each party irrevocably submits to
the jurisdiction and venue of these courts.

16.  Miscellaneous.  Both parties  recognize and agree that there is no adequate
remedy  at  law  for a  breach  of  this  agreement  that  such a  breach  would
irreparably  harm the other  party,  and that  each  party is  entitled  to seek
equitable  relief in  additional  to any other  remedies  available at law. Each
party is an  independent  contractor  of the other and  neither is an  employee,
agent,  partner  or joint  venturer  of the other.  Neither  party will make any
commitment,  by contract or otherwise,  binding upon the other or represent that
it has any authority to do so. Any notice, report,  approval or consent required
or permitted under this agreement will be in writing to the address specified in
the Service Order,  Any waiver by either party of any breach of this  Agreement,
whether  express  or  implied,  will not  constitute  a waiver  of any  other or
subsequent  breach.  No  provision of the  Agreement  will be waived by any act,
omission  or  knowledge  of a party or its  agents  or  employees  except  by an
instrument  in writing  expressly  waiving  the  provision  and signed by a duly
authorized  officer of the waiving  party.  Any claim by  Customer of  deficient
performance  of the  Services  must be  brought  within one year of the date the
allegedly  deficient  Service was delivered.  No handwritten  markings  changing
terms of this  Agreement  will be  effective,  and are  rejected  by Ask Jeeves,
unless the change is expressly noted as accepted by both parties by signature in
the margin next to the change. If any provision of this Agreement is adjudged by
any  court of  competent  jurisdiction  to be  unenforceable  or  invalid,  that
provision will be limited or eliminated to the minimum extent  necessary so that
this Agreement will otherwise  remain in full force and effect and  enforceable.
The headings  contained in this  Agreement are for  reference  purposes only and
will not affect in any way the meaning or interpretation of this Agreement.  The
parties agree that this Agreement is the complete and exclusive statement of the
mutual  understanding  of the parties,  and  supercedes and cancels all previous
written and oral agreements and communications relating to the subject matter of
this Agreement.


QUESTION & ANSWER SERVICE AGREEMENT PAGE 4      CONFIDENTIAL

<PAGE>

                  Addendum to the Order Form Agreement between
                             UrbanCool.Network.com
                                      And
                                Ask Jeeves, Inc.

The order form dated  December  29, 1999 shall be amended to read the  following

Initial payment of $80,000 for the build shall be paid as follows

$15,000 upon invoice
$65,000 due on or before February 29, 2000.

Upon completion of this agreement,  UrbanCool.Network.com  and Ask Jeeves,  Inc.
will work to establish a referral program for  UrbanCool.Network.com  to receive
referrals  fees  of  not  less  that  5% and up to 10%  for  helping  to  create
additional  corporate  accounts  for Ask  Jeeves in  perpetuity  of  contractual
relationship.

Urban Cool Network has the right to use any  character of its choice  throughout
its website and marketing  relationships at no additional charge for development
or use.

Urban Cool Network, Inc.                Ask Jeeves, Inc.

/s/ Jacob R. Miles, III                 /s/ Amy Slater
- ----------------------------------      ----------------------------------
Signature of Authorized Individual      Signature of Authorized Individual

        12/29/99                                1/10/00
- ----------------------------------      ----------------------------------
Date                                    Date



                                                                   Exhibit 10.35

                              EMPLOYMENT AGREEMENT
                              --------------------

      AGREEMENT  made and  entered  into as of this 17th day of  December,  1999
between Urban Cool Network,  Inc., a Delaware  corporation  (the  "Corporation")
having an address at 1401 Elm Street, Dallas, Texas 75202 and Sheila Creque (the
"Executive"), residing at 1 Park Lane, Mount Vernon, New York 10552.

                              W I T N E S S E T H:

      WHEREAS,  the Company and the  Executive  desire to set forth the terms of
Executive's  employment  with the Company,  pursuant to the terms and conditions
hereof.

      NOW,  THEREFORE,  in consideration of the covenants and agreements  herein
contained, the parties hereto agree with each other as follows:

      1. Term of Employment.  The  Corporation  agrees to and does hereby employ
Executive,  and  Executive  agrees to and does hereby  accept  employment by the
Corporation,  as the Vice President of Celebrity  Relations and Merchandising of
the Corporation, subject to the supervision and direction of its Chief Executive
Officer and its Board of  Directors,  for the one (1) year period  commencing on
the consummation of the initial public offering of the Corporation's  securities
(the "Term").

      2. Duties of Executive.  Executive  shall devote such time,  attention and
energy to the affairs of Corporation as shall be reasonably  required to perform
her duties  hereunder,  and, in pursuance of the policies and  directions of the
CEO and Board of Directors,  Executive shall use her best efforts to promote the
business and affairs of the Corporation.


<PAGE>

      3.  Base  Compensation.

            (a) In  consideration of the Executive's  services  pursuant to this
Agreement,  Corporation shall pay to Executive, during the period of Executive's
employment under this Agreement (the "Base Compensation"),  a salary at the rate
of Seventy Five Thousand Dollars ($75,000) per year. The Base Compensation shall
be payable in equal installments, in accordance with the Corporation's customary
procedures  for  executive  employees,  subject to  applicable  tax and  payroll
deductions.

            (b)  Commission:  The  Corporation  will pay  Executive 10% of gross
sales less returns and discounts of merchandise  related to co-developed  and/or
managed by Executive.  On a quarterly basis  Corporation will provide  Executive
with monthly certified sales reports of these activities.

      4. Incentive Compensation.

            (a) Provided  Executive has duly performed her obligations  pursuant
to this  Agreement,  Executive  shall be  eligible  to  receive,  as  additional
compensation  for the services to be rendered by Executive under this Agreement,
incentive compensation. The amount of such incentive compensation, if any, shall
be  determined  by the Board of  Directors in its sole  discretion  based on the
Executive's performance and contributions to the Corporation's success.

            (b) Provided Executive's employment continues during the term hereof
and she is in good  standing  with the Company,  Executive  shall be eligible to
receive, as additional  compensation pursuant to a separate option agreement for
the services to be rendered by Executive under this Agreement, 25,000 options to
purchase  shares of the Company's  common stock  pursuant to the Company's  1999
Stock Option Plan. Such options shall vest  immediately upon the consummation of
the IPO.

      5. Other  Benefits.

            (a)  During  the  term of this  Agreement  the  Executive  shall  be
entitled to participate in any benefit plans adopted by the  Corporation for the
general and overall  benefit of all employees  and/or for key  executives of the
Corporation such as health care, life insurance, disability, stock option plans,
tax, legal and financial planning services, pension, profit sharing and savings.

            (b) During the term of this  agreement,  Executive shall be entitled
to a monthly car allowance in the amount of $400.


                                      -2-
<PAGE>

      6. Vacation. Executive shall be entitled to a fully paid vacation of three
(3) weeks per calendar  year,  which vacation shall be scheduled at such time or
times  as  the  Corporation  in  consultation   with  Executive  may  reasonably
determine.

      7.  Expenses.  The  Corporation  shall pay or reimburse  Executive for all
reasonable and necessary  expenses incurred by her in connection with her duties
hereunder,  upon  submission by Executive to the  Corporation of such reasonable
evidence of such expenses as the Corporation may require.

      8. Insurance.  The Corporation may from time to time apply for policies of
life, health and accident  insurance or disability  insurance upon the Executive
in such amounts as the Corporation  deems  appropriate.  The Executive agrees to
aid the  Corporation  in procuring  such  insurance,  including  submitting to a
physical examination, if required, and completing any and all forms required for
application for any insurance policy.

      9. Disclosure of Information.  The Executive shall,  during her employment
under  this  Agreement  and  thereafter,  keep  confidential  and  refrain  from
disclosing to any unauthorized  persons all data and information relating to the
respective businesses of the Corporation or any of its subsidiaries.

      10.  Intellectual  Property  Rights.

            (a) The Executive  shall  promptly  disclose to the  Corporation  in
writing,  any  and  all  charts,   layouts,  maps,   inventions,   improvements,
techniques, markets, sales and advertising plans, processes, concepts and plans,
whether or not  copyrightable  or patentable,  secret  processes and "know-how,"
conceived by the Executive  during the term of her employment by the Corporation
(the "Executive's Work Product"), whether alone or with others and


                                      -3-
<PAGE>

whether  during  regular  working  hours and through the use of  facilities  and
property of the Corporation or otherwise,  which directly relates to the present
business of the Corporation.  Upon the Corporation's request at any time or from
time to time during the Term of the Executive's employment,  the Executive shall
(i) deliver to the Corporation  copies of the Executive's  Work Product that may
be in her possession or otherwise available to her, and (ii) execute and deliver
to the Corporation such applications,  assignments and other documents as it may
reasonably require in order to apply for and obtain copyrights or patents in the
United  States of America and other  countries  with respect to any  Executive's
Work Product that it deems to be copyrightable  or patentable,  and/or otherwise
to vest in itself full title thereto.

            (b) All documents that pertain to the Corporation, including but not
limited  to the  Executive's  Work  Product,  shall be the  sole  and  exclusive
property of the Corporation. Upon the termination of the Executive's employment,
all such documents  that may be in her possession or otherwise  available to her
or shall  thereafter  come into her  possession  or  control  shall be  promptly
returned to the Corporation without the necessity of a request therefor.

      11.  Non-Competition  Covenant.

            (a)  The  Executive   shall  not,   during  her  employment  by  the
Corporation,  engage,  directly or indirectly,  in any business competitive with
the business of the Corporation without the consent of the Board of Directors.

            (b) For a  period  of one (1)  year  after  the  termination  of the
Executive's employment hereunder (the "Non-Competition  Period"), for any reason
whatsoever,  other than a termination by the Corporation without good cause, the
Executive shall not (i) engage, directly or indirectly, as an officer, director,
shareholder, owner, partner, joint venturer or in a managerial capacity, whether
as an employee, independent contractor, consultant or advisor, or as a sales


                                      -4-
<PAGE>

representative  in any business related to Internet  products and services,  and
related activities  throughout the United States (the "Territory"),  without the
permission of the Board of Directors, which permission shall not be unreasonably
withheld or delayed or (ii) induce or actively  attempt to  influence  any other
employee or consultant of the  Corporation to terminate his or her employment or
consultancy  with the  Corporation.  Nothing herein contained shall be deemed to
prevent  ownership by Executive and her  associates  (as said term is defined in
regulation  14(A)  promulgated  under the Securities  Exchange Act of 1934 as in
effect on the date hereof), collectively, of not more than 5% of the outstanding
capital stock of a corporation listed on a national securities exchange.

            (c) (i) The  parties to this  Agreement  consider  the  restrictions
contained herein reasonable as to the duration of the Non-Competition Period and
the extent of the  Territory.  However,  if the duration of the  Non-Competition
Period  or the  extent  of the  Territory  herein  specified  should  be  judged
unreasonable by any Court or arbitration proceeding,  the validity and effect of
the remaining  provisions of this Agreement  shall not be affected  thereby and,
the  duration of the  Non-Competition  Period shall be reduced by such number of
months  and/or  the  area of the  Territory  shall be  reduced  such  that,  the
Territory and the Non-Competition  Period shall be deemed reasonable so that the
foregoing covenant not to compete may be enforced.

                  (ii) Executive  agrees and  recognizes  that in the event of a
breach or  threatened  breach by Executive of the  provisions  of the  foregoing
covenants,  the Corporation may suffer  irreparable harm, and that money damages
may not be an adequate remedy. Therefore, the Corporation shall be entitled as a
matter of right to specific  performance of the covenants of Executive contained
herein  by way of  temporary  or  permanent  injunctive  relief  in a  Court  of
competent jurisdiction.


                                      -5-
<PAGE>

      12.  Termination.   This  Agreement  and  Executive's  employment  may  be
terminated in any one of the followings ways:

            (a) Death. The death of Executive shall  immediately  terminate this
Agreement with no severance compensation due to Executive's estate.

            (b)  Disability.  If, as a result of  incapacity  due to physical or
mental  illness or injury,  Executive  shall have been absent from her full-time
duties hereunder for three (3) consecutive  months,  then thirty (30) days after
receiving written notice (which notice may occur before or after the end of such
three (3) month period,  but which shall not be effective  earlier than the last
day of such three (3) month period),  the Corporation may terminate  Executive's
employment hereunder provided Executive is unable to resume her full-time duties
at the  conclusion of such notice  period.  Also,  Executive may terminate  this
employment  hereunder  if her health  should  become  impaired to an extent that
makes  the  continued  performance  of her  duties  hereunder  hazardous  to her
physical  or mental  health or her life,  provided  that  Executive  shall  have
furnished the Corporation  with a written  statement from a qualified  doctor to
such effect and  provided,  further,  that,  at the  Corporation's  request made
within thirty (30) days of the date of such written  statement,  Executive shall
submit  to an  examination  by a  doctor  selected  by  the  Corporation  who is
reasonably  acceptable to Executive or Executive's  doctor and such doctor shall
have  concurred  in the  conclusion  of  Executive's  doctor.  In the event this
Agreement is terminated as a result of Executive's  disability,  Executive shall
(i) receive from the Company,  in a lump-sum payment due within thirty (30) days
of the  effective  date of  termination,  the base salary for the balance of the
Term  and  (ii) the  Corporation  shall  make  the  insurance  premium  payments
contemplated  by  COBRA  for  a  period  of  eighteen  (18)  months  after  such
termination.


                                      -6-
<PAGE>

            (c) Good Cause.  The  Corporation  may terminate  this Agreement ten
(10) days after  written  notice to Executive for "Good Cause," which shall mean
any  one or  more  of the  following:  (1)  Executive's  willful,  material  and
irreparable  breach of this Agreement;  (2) Executive's  gross negligence in the
performance or intentional  nonperformance  (continuing  for ten (10) days after
receipt of written notice of need to cure) of any of Executive's material duties
and  responsibilities  hereunder;  (3) Executive's willful dishonesty,  fraud or
misconduct  with  respect to the  business or affairs of the  Corporation  which
materially   and  adversely   affects  the   operations  or  reputation  of  the
Corporation;  (4)  Executive's  conviction of a felony  crime;  or (5) confirmed
positive illegal drug test result. In the event of a termination for Good Cause,
as  enumerated   above,   Executive   shall  have  no  right  to  any  severance
compensation.

            (d)  Without  Good  Cause.  At any time  after the  commencement  of
employment,   Executive  may,  without  cause,   terminate  this  Agreement  and
Executive's  employment,  effective  thirty  (30) days after  written  notice is
provided to the Corporation. Executive may only be terminated without Good Cause
by the Corporation  during the Term hereof if such  termination is approved by a
majority  of the  members  of the  Board of  Directors  of the  Corporation  and
provided that the Executive  receives at least one (1) month written notice.  In
the event that  Executive  is  terminated  without  Good Cause  during the Term,
Executive shall receive from the  Corporation,  on such dates as would otherwise
be paid by the  Corporation,  the lesser of the base  salary at the rate then in
effect for a period of one (1) year,  or the base  salary then in effect for the
balance of the Term. Further, if Executive is terminated without Good Cause, (a)
the Corporation shall make the insurance premium payments  contemplated by COBRA
for a period of six (6) months after such  termination,  (b) the Executive shall
be entitled to receive a prorated portion of any annual


                                      -7-
<PAGE>

bonus and other  incentive  compensation  to which the Executive would have been
entitled for the year during which the  termination  occurred had the  Executive
not been terminated,  (c) all options to purchase the Corporation's Common Stock
based upon the schedule set forth in paragraph  4(b) shall vest  thereupon,  and
(d) the Executive shall be entitled to receive all other unpaid benefits due and
owing  through  Executive's  last day of  employment.  If  Executive  resigns or
otherwise terminates her employment, rather than the Corporation terminating her
employment  pursuant to this paragraph 12,  Executive shall receive no severance
compensation.

            (e) Corporation's  Failure to Consummate Initial Public Offering. In
the event that the  Corporation  does not complete an initial public offering of
the  Corporation's  securities which does not result in the gross proceeds of at
least  $10,000,000 by April 15, 2000, the  Corporation  hereunder shall have the
right to terminate the employment agreement without any liability.

      13.  Indemnification.  In the  event  Executive  is  made a  party  to any
threatened,  pending or completed  action,  suit or  proceeding,  whether civil,
criminal,   administrative  or  investigative  (other  than  an  action  by  the
Corporation  against  Executive),  by  reason  of the  fact  that  she is or was
performing  services under this Agreement,  then the Corporation shall indemnify
Executive against all expenses (including attorneys' fees), judgments, fines and
amounts paid in settlement,  as actually and reasonably incurred by Executive in
connection  therewith to the maximum  extent  permitted by  applicable  law. The
advancement of expenses shall be mandatory. In the event that both Executive and
the Corporation are made a party to the same third-party action, complaint, suit
or proceeding,  the Corporation agrees to engage competent legal representation,
and Executive  agrees to use the same  representation,  provided that if counsel
selected by the Corporation shall have a conflict of interest that prevents such
counsel from representing Executive, Executive may


                                      -8-
<PAGE>

engage  separate  counsel and the  Corporation  shall pay all attorneys' fees of
such separate counsel.  Further, while Executive is expected at all times to use
her best  efforts  to  faithfully  discharge  her duties  under this  Agreement,
Executive  cannot be held liable to the Corporation for errors or omissions made
in good faith  where  Executive  has not  exhibited  gross,  willful  and wanton
negligence  and  misconduct  or  performed  criminal and  fraudulent  acts which
materially damage the business of the Corporation.

      14.  Effect of  Waiver.  The  waiver  by  either  party of a breach of any
provision of this Agreement shall not operate or be construed as a waiver of any
subsequent breach thereof.

      15. Notices. Any notice permitted,  required,  or given hereunder shall be
in writing  and shall be  personally  delivered;  or  delivered  by any  prepaid
overnight courier delivery service then in general use; or mailed, registered or
certified mail, return receipt requested,  to the addresses designated herein or
at such other address as may be designated by notice given hereunder:

           If to:                             Sheila Creque
                                              1 Park Lane
                                              Mt. Vernon, N.Y. 10582

           If to:                             Urban Cool Network, Inc.
                                              1401 Elm Street
                                              Dallas, Texas 75202

           With a copy to:                    Marc G. Rosenberg, Esq.
                                              Silverman, Collura & Chernis, P.C.
                                              381 Park Avenue
                                              New York, New York 10016

      Delivery shall be deemed made when actually delivered, or if mailed, three
days after delivery to a United States Post Office.


                                      -9-
<PAGE>

      16.  Assignment.  Executive  shall not be  entitled  to assign her rights,
duties or obligations under this Agreement.

      17. Amendments.  The terms and provisions of this Agreement may be amended
or modified only by mutual agreement and a written  instrument  executed by both
parties to be charged by such amendment or modification.

      18.  Governing Law. The terms and provisions  herein contained and all the
disputes or claims relating to this Agreement shall be governed by,  interpreted
and  construed in  accordance  with the internal  laws of the State of New York,
without reference to its conflict of laws principles.

      19. Arbitration.

            (a) In the event of a dispute  between the parties arising out of or
relating to this Agreement,  or the breach thereof, the parties shall make every
effort to amicably  resolve,  reconcile,  and settle such dispute  between them.
Should  an  amicable  resolution  not  be  possible,  either  party  may  invoke
arbitration.

            (b)  Subject to the  provisions  of Section  11(c)(ii)  hereof,  all
claims,  disputes and other matters in controversy  arising out of or related to
this Agreement or the performance or breach hereof,  shall be decided by binding
arbitration in accordance with the Commercial  Arbitration Rules of the American
Arbitration  Association (the "AAA Rules"), by a panel of three (3) arbitrators,
in New York, New York. One (1) such arbitrator shall be appointed by each of the
parties within three (3) weeks after being  requested by the other party to make
such  appointment  and the third  arbitrator  shall be  appointed by the two (2)
arbitrators appointed by the parties. In the event that a party does not appoint
its  arbitrator  within such three (3) week period,  or the two (2)  arbitrators
appointed by the parties shall fail to agree on the third arbitrator, such


                                      -10-
<PAGE>

appointed   arbitrator  or  arbitrators  shall  be  appointed  by  the  American
Arbitration  Association in accordance with the AAA Rules. The award shall state
the facts and  findings  and shall be  rendered  with  reasons in  writing.  The
arbitrators  shall have no  authority  or power to alter or modify  any  express
condition or provision  of this  Agreement,  or to render any award which by its
terms shall have the effect of altering or modifying  any express  conditions or
provisions of this  Agreement.  The award rendered by the  arbitrators  shall be
final and  judgement  may be entered  upon it in any court  having  jurisdiction
thereof.  The successful party to the arbitration  shall be entitled to an award
for reasonable attorney's fees, as determined by the arbitrators.

      20.  Captions.  The  captions of the  sections of this  Agreement  are for
convenience of reference only and in no way define, limit or affect the scope or
substance of any section of this Agreement.

      21. Merger and  Severability.  This Agreement shall  constitute the entire
Agreement  between the  Corporation  and  Executive  with respect to the subject
matter hereof. The invalidity or  unenforceability of any provision hereof shall
in no way affect the validity or enforceability of any other provision.

      22. Counterparts;  Facsimile.  This Agreement may be executed by facsimile
and in two (2) or more  counterparts,  each of which shall be deemed an original
and all of which together shall constitute but one and the same instrument.


                                      -11-
<PAGE>

      IN WITNESS  WHEREOF,  the parties hereto have affixed their signatures the
day and year first above written.

                                              URBAN COOL NETWORK, INC.

                                              By:      /s/ Jacob R. Miles, III
                                                       -------------------------
                                                       Name: Jacob R. Miles, III
                                                       Title: CEO

                                                       /s/ Sheila Creque
                                                       -----------------
                                                       SHEILA CREQUE


                                      -12-



                                                                   Exhibit 10.36

      THIS FIRST AMENDMENT TO EMPLOYMENT  AGREEMENT  (this  "Agreement") is made
and entered into as of the 13th day of April,  2000,  by and between  Urban Cool
Network,  Inc., a Delaware corporation (the "Corporation")  having an address at
1401 Elm Street,  Dallas,  Texas 75202 and Sheila Creque (the  "Executive"),  an
individual residing at 1 Park Lane, Mount Vernon, New York 10552.


                                   BACKGROUND
                                   ----------

      WHEREAS,  the  Corporation  and the  Executive are parties to that certain
Employment Agreement dated as of the 17th day of December, 1999 (the "Employment
Agreement"); and

      WHEREAS,  the  Corporation  and the  Executive  each  desire  to amend and
supplement the Employment Agreement by way of this Agreement.


                                   AGREEMENT
                                   ---------

      NOW THEREFORE,  in consideration of the premises and agreements  contained
herein, and other good and valuable  consideration,  the receipt and adequacy of
which are hereby  acknowledged,  the  parties,  intending  to be legally  bound,
hereby agree as follows;

1.    Amendment to Existing Terms of Employment Agreement

      1.1. Amendment to Section 3(a).  Section 3(a) of the Employment  Agreement
is hereby amended so that the phrase  "Seventy Five Thousand  Dollars  ($75,000)
per year" is hereby  stricken and in its place the  following  phrase  inserted:
"One Hundred Twenty-Five Thousand Dollars ($125,000.00) per year."

2.    Additional Terms to Employment Agreement

      2.1. Compensation for Services Performed Prior to Term. The parties hereby
acknowledge  that during the period from January 1, 2000, until the consummation
of an initial public  offering of the  Corporation's  securities  (the "Pre-Term
Period"),  the  Executive  has been  performing  and will  continue  to  perform
services for the Corporation.  Accordingly, in order to compensate Executive for
the  performance  of such  services,  the  Corporation  hereby  agrees to pay to
Executive,   upon  the  consummation  of  an  initial  public  offering  of  the
Corporation's securities, an amount equal to the amount the Executive would have
received  as base  salary  during the  Pre-Term  Period if the  Corporation  had
consummated  an initial  public  offering  of the  Corporation's  securities  on
January 1, 2000, assuming the Executive's base annual salary at the time of such
consummation was One Hundred Twenty-Five Thousand Dollars ($125,000.00).

      2.2. Compensation for Work Previously Performed.  Upon the consummation of
an initial public  offering of the  Corporation's  securities,  the  Corporation
shall pay Executive an amount equal to Twenty-Five Thousand Dollars ($25,000.00)
as consideration  for services  performed by Executive during the fourth quarter
of the calendar year ended December 31, 1999.

                                       1

<PAGE>

      2.3. Signing Bonus. Upon the consummation of an initial public offering of
the  Corporation's  securities,  the  Corporation  shall pay Executive an amount
equal to Thirty-Five Thousand Dollars ($35,000.00) as a signing bonus.

      2.4. Advisory Board. In addition to other incentive  compensation provided
for in the Employment Agreement, the Corporation hereby agrees to compensate the
Executive, as follows

      (a) Fifteen thousand (15,000) shares of common stock of Urban Cool payable
      upon the later of: (1) the  consummation  of an initial public offering of
      the Corporation's securities;  and (2) the agreement by Danny Glover to be
      on an advisory board of Urban Cool;

      (b) Ten thousand  (10,000)  shares of common stock of Urban Cool,  payable
      upon the later of: (1) the  consummation  of an initial public offering of
      the Corporation's  securities;  and (2) the agreement by Celia Cruze to be
      an advisory board of Urban Cool; and

      (c) Ten Thousand  (10,000)  shares of common stock of Urban Cool,  payable
      upon the later of: (1) the  consummation  of an initial public offering of
      the Corporation's securities;  and (2) the agreement by Wanya Morris to be
      on an advisory board of Urban Cool.

The parties hereby  acknowledge that all shares payable pursuant to this Section
2.4 are payable to Executive as compensation  for Executive's  services and that
Mr.  Glover,  Ms.  Cruze  and  Mr.  Morris,  respectively,  will  be  separately
compensated for agreeing to join the advisory board.

      2.5. Lock-Up Agreement. Simultaneous with the execution of this Agreement,
the Executive shall execute the Lock-Up Agreement attached hereto as "Annex I".

3.    Miscellaneous.

      3.1.   Consent  to   Jurisdiction.   The  parties  hereby  submit  to  the
jurisdiction and venue of the Courts of the State of New York.

      3.2. Headings.  The Section and Subsection headings have been included for
convenience  only, are not a part of this Agreement and shall not be taken as an
interpretation of any provision thereof.

      3.3.  Integration.  This Agreement and the Employment Agreement represents
the  parties'  final  understanding  as to  all  matters  included  herein,  and
supersedes  all prior  written  or oral  agreements  of the  parties  concerning
matters covered herein.

      3.4. Further Actions.  The parties shall take such actions and execute and
deliver such  instruments  and documents as may reasonably be required from time
to time to effect and complete the transactions set forth in this Agreement.

                                       2

<PAGE>

      3.5. Amendments and Modifications.  This Agreement may be amended, waived,
changed, modified or discharged only by an Agreement in writing signed by all of
the parties.

      3.6.  Governing  Law.  The laws of the State of New York shall  govern the
validity and construction of this Agreement, without regard to the principles of
conflicts of laws.

      3.7.  Binding  Effect.  This Agreement  shall inure to the benefit of, and
shall be  binding  upon the  parties  hereto  and their  respective  successors,
permitted assigns and personal representatives.

      3.8. Background. The Background is a part of this Agreement.

      3.9.  Counterparts.  This  Agreement  may  be  executed  in  one  or  more
counterparts,  each of which shall be deemed an original, but all of which taken
together shall constitute a single agreement.  In proving this Agreement against
any party  hereto it shall only be  necessary  to  produce  or  account  for the
counterpart signed by the party against whom the proof is being presented.

      3.10.  Effectiveness.  This Agreement  shall become  effective and binding
when one or more counterparts hereof, individually or taken together, shall bear
the signatures of all the parties reflected hereon as the signatories.

                    [Remainder Of Page Intentionally Blank]

                                       3

<PAGE>

      IN WITNESS WHEREOF, each of the parties hereto has executed this Agreement
as of the day and year first above written.



                                              Urban Cool Network, Inc.

                                              By:
                                                 -------------------------------
                                              Name: Jacob R. Miles, III
                                                   -----------------------------
                                              Title: CEO
                                                    ----------------------------

                                              Sheila Creque

                                              /s/ Sheila Creque
                                              -----------------


                                       4



                                                                   Exhibit 10.37

                              SECOND AMENDMENT TO
                            SHAREHOLDERS' AGREEMENT
                            -----------------------

      SECOND AMENDMENT TO SHAREHOLDERS' AGREEMENT, dated as of March __, 2000
(the "Second Amendment") by and among URBAN COOL NETWORK, INC., a Delaware
corporation ("UCN") having an office at 1401 Elm Street, Dallas, Texas 75202,
STANLEY WOLFSON ("Wolfson") having an address at 1030 Fifth Avenue, New York,
New York 10022 and E-COMMERCE SOLUTIONS, INC., a New York Corporation (the
"Company") having an address at 600 West 57th Street, Second Floor, New York,
New York 10019 (UCN and Wolfson are hereinafter sometimes, collectively,
referred to as the "Shareholders" and, individually, as a "Shareholder.")

                              W I T N E S S E T H:

      WHEREAS, UCN, Wolfson and the Company (collectively, the "Parties") have
heretofore entered into a Shareholders' Agreement dated as of November 21, 1999
(the "Shareholders' Agreement"); and

      WHEREAS, the Parties entered into an Amendment dated December 27, 1999,
(the "First Amendment") to the Shareholders' Agreement; and

      WHEREAS, the Parties acknowledge that UCN has complied with its
obligations under Section 2(b) of the First Amendment; and

      WHEREAS, two (2) shares of the no par value Common Stock of the Company
have been issued to UCN, and such shares are fully paid and non-assessable;

      WHEREAS, the Parties acknowledge that under the Shareholders' Agreement,
as amended by the First Amendment, UCN is obligated to contribute to the Company
an additional $2,950,000 upon the consummation of a public offering of UCN's
securities; and

      WHEREAS, the Parties desire to further amend and modify the Shareholders'
Agreement, as amended by the First Amendment.

      NOW, THEREFORE, in consideration of the premises and the mutual covenants
hereinafter set forth, the Parties hereby agree, as follows:

      1. Section 1(a) of the Shareholders' Agreement is hereby amended by
deleting Section 1(a) in its entirety and inserting in lieu thereof a new
Section 1(a) to read in its entirety, as follows:

      "1. Governance. (a) The Board of Directors of the Company shall consist of
      two members. Each Shareholder agrees that during the term of this
      Agreement each Shareholder shall vote for Jacob R. Miles, III and Stanley
      Wolfson as the members of the Board of


<PAGE>

      Directors."

      2. Section 1(b) of the Shareholders' Agreement is hereby modified to
delete any reference to Barry M. Levine as Secretary and Treasurer of the
Company.

      3. Section 3 of the Shareholders' Agreement is hereby amended by deleting
Section 3 in its entirety and inserting in lieu thereof a new Section 3 to read
in its entirety, as follows:

      "3. Management of the Company. The Company and each Shareholder agree that
      any action taken by the Shareholders shall require not less than the
      affirmative votes of 70% of the outstanding shares of the Company for the
      transaction of any business, including amendments to the certificate of
      incorporation. The Company and each Shareholder agree that any action
      taken by the Board of Directors shall require not less than the
      affirmative votes of 70% of the directors shall be necessary for the
      transaction of any business at any meeting of the Board of Directors.

      Each of the Shareholders agree that they shall cause the By-laws of the
      Company to be amended to provide for the creation of an Executive
      Committee of the Board. The Executive Committee shall consist of one
      member, and each of the Shareholders agree that during the term of this
      Agreement, Stanley Wolfson shall be the sole member of such Executive
      Committee. The Executive Committee shall be vested with and granted the
      power to exercise all the authority of the Board of Directors, provided,
      however, that the power and authority of the Executive Committee shall not
      include: (a) the submission to Shareholders of any action that needs
      Shareholders' approval under the Business Corporation Law of the State of
      New York; (b) the filling of vacancies in the Board of Directors or in any
      committee; (c) the fixing of compensation of the Directors for serving on
      the Board or any committee; (d) the amendment or repeal of the By-laws, or
      the adoption of new Bylaws; (e) the amendment or repeal of any resolution
      of the Board of Directors which by its terms shall not be so amendable or
      repealable; (e) any amendment to or restatement of the certificate of
      incorporation ; (f) any change to the number of directors of the Company;
      (g) the liquidation or dissolution of the company; (h), any
      recapitalization, restatement of assets, redemption of shares, reduction
      of capital or other change in the capitalization of the Company; (i) the
      authorization, issuance, reissuance or sale, or the entering into of any
      material agreement providing for the issuance or sale (contingent or
      otherwise) of any equity securities of the Company or the issuance, sale
      or grant of any security, option,


                                       2
<PAGE>

      warrant or right to acquire, convert into or otherwise dispose of any
      equity securities of the Company (collectively, the "Securities"), in any
      case, whether or not authorized, issued or held in treasury; (j) the
      direct or indirect redemption, purchase or sale or other acquisition or
      disposition of any of the Company's Securities; (k) any change in the name
      of the Company; (l) any change in the salary of Wolfson or any amendment
      to any employment agreement between the Company and Wolfson; (m) the
      declaration or payment of any dividends or distributions in excess of
      $10,000 in cash, property, securities or otherwise, upon any of the
      Company's Securities; and (n) any change in the Company's independent
      certified accountant."

      4. The sixty (60) day period referred to in Section 7(a) of the
Shareholders' Agreement and the thirty (30) day period referred to in Section
7(b) of the Shareholders' Agreement shall not apply to the fiscal year of the
Company ending December 31, 1999 or the quarter ending December 31, 1999. The
Company shall provide the Shareholders with the information, reports or other
documents required by Sections 7(a) and 7(b) of the Shareholders' Agreement as
soon as practicable.

      5. Pursuant to Section 11 of the Shareholders' Agreement, notice is hereby
deemed to have been given that the Company's address for purposes of notice is
hereby changed to the address first set forth above with respect to the Company.

      7. In the event that: (a) the public offering of UCN's securities is
consummated and UCN fails to make the additional contribution of $2,950,000 to
the Company as required by Section 2(a) of the First Amendment within three (3)
days after the receipt of the net proceeds from such consummated public
offering, or (b) the public offering of UCN's securities is not consummated on
or before July 1, 2000, then, pursuant to the provisions of Section 506(j) of
the Business Corporation Law of the State of New York, the Company shall have,
in addition to any other legal or equitable remedies it may have, the right to
cancel the shares of the common stock of the Company issued to UCN, retain the
$50,000 heretofore contributed to the Company by UCN and terminate the
Shareholders' Agreement, as amended by the First Amendment and this Second
Amendment.

      8. Wolfson and UCN hereby agree that they take such steps as are necessary
to cause the Certificate of Incorporation and the By-laws of the Company to be
amended to effectuate the terms and provisions of the Shareholders' Agreement,
as amended by the First Amendment and this Second Amendment. Wolfson and UCN
further agree that they will vote in favor of such resolutions of the
Shareholders and the Board of Directors as are necessary to effectuate the terms
and provisions of the Shareholders' Agreement, as amended by the First Amendment
and this Second Amendment.

      9. To the extent that this Second Amendment conflicts with the
Shareholders' Agreement or the First Amendment, this Second Amendment shall be
deemed superseding and


                                       3
<PAGE>

controlling.

      IN WITNESS WHEREOF, the Parties have executed this Second Amendment to
Shareholders' Agreement as of the day and year first above written.

                                              URBAN COOL NETWORK, INC.

                                              By
                                                --------------------------------
                                                  Name: Jacob R. Miles III
                                                  Title: Chief Executive Officer


                                              ----------------------------------
                                              STANLEY WOLFSON

                                              E-COMMERCE SOLUTIONS, INC.

                                              By
                                                --------------------------------
                                                  Name: Stanley Wolfson
                                                  Title: President and
                                                  Chief Executive Officer

                                       4



                                                                   Exhibit 10.38

                          AMENDED AND RESTATED WARRANT

NEITHER THE SECURITIES  REPRESENTED HEREBY NOR THE SECURITIES  ISSUABLE UPON THE
EXERCISE  HEREOF  HAVE BEEN  REGISTERED  UNDER THE  SECURITIES  ACT OF 1933,  AS
AMENDED (THE  "SECURITIES  ACT"),  OR ANY STATE  SECURITIES  LAWS AND MAY NOT BE
OFFERED,  SOLD,  PLEDGED,  ASSIGNED,  OR  OTHERWISE  TRANSFERRED  UNLESS  (1)  A
REGISTRATION  STATEMENT WITH RESPECT  THERETO IS EFFECTIVE  UNDER THE SECURITIES
ACT AND ANY APPLICABLE  STATE  SECURITIES  LAWS, OR (2) THE COMPANY  RECEIVES AN
OPINION  OF COUNSEL TO THE  HOLDER OF THIS  WARRANT  OR SUCH  SECURITIES,  WHICH
COUNSEL  AND OPINION  ARE  REASONABLY  SATISFACTORY  TO THE  COMPANY,  THAT THIS
WARRANT OR SUCH  SECURITIES,  AS  APPLICABLE,  MAY BE  OFFERED,  SOLD,  PLEDGED,
ASSIGNED,  OR  OTHERWISE  TRANSFERRED  IN THE  MANNER  CONTEMPLATED  WITHOUT  AN
EFFECTIVE  REGISTRATION  STATEMENT UNDER THE SECURITIES ACT OR APPLICABLE  STATE
SECURITIES LAWS.

         THE TRANSFER OF THIS WARRANT IS RESTRICTED AS DESCRIBED HEREIN.

                            URBAN COOL NETWORK, INC.

                  Warrants for the Purchase of 1,050,000 Shares
                   of Common Stock, Par Value $ 0.01 per share

No. ______                                                        March 30, 2000

      THIS CERTIFIES that, for value received  Stanley  Wolfson.  (together with
all permitted assigns,  the "Holder") is entitled to subscribe for, and purchase
from, Urban Cool Network, Inc., a Delaware corporation (the "Company"), upon the
terms and conditions set forth herein,  1,050,000  shares of common stock of the
Company,  par value $.01 per share ("Common  Stock").  This Warrant shall become
exercisable as follows:

      (i)   warrants  to  purchase  50,000  shares  of  Common  Stock  shall  be
            immediately exercisable;

      (ii)  warrants  to  purchase  200,000  shares  of  Common  Stock  shall be
            immediately  granted and  exercisable  upon the  consummation  of an
            initial public offering of the Company's securities;

      (iii) warrants to purchase an  additional  200,000  shares of Common Stock
            shall be  exercisable  upon  e-commerce  solutions,  Inc. and its at
            least  80% owned  subsidiaries,  achieving  gross  sales of at least
            $2,500,000 within 24 months of the Funding Date, as defined below;

      (iv)  warrants to purchase an  additional  200,000  shares of Common Stock
            shall be  exercisable  upon  e-commerce  solutions,  Inc. and its at
            least  80% owned  subsidiaries,  achieving  gross  sales of at least
            $7,500,000 within 24 months of the Funding Date, as defined below;

      (v)   warrants to purchase an  additional  200,000  shares of Common Stock
            shall be  exercisable  upon  e-commerce  solutions,  Inc. and its at
            least 80% owned


<PAGE>

            subsidiaries,  achieving gross sales of at least $15,000,000  within
            24 months of the Funding Date, as defined below; and

      (vi)  warrants to purchase an  additional  200,000  shares of Common Stock
            shall be  exercisable  upon  e-commerce  solutions,  Inc. and its at
            least  80% owned  subsidiaries,  achieving  gross  sales of at least
            $25,000,000 within 24 months of the Funding Date, as defined below.

      The determination of gross sales of e-commerce solutions,  Inc. and its at
least 80% owned subsidiaries  shall be made by the independent  certified public
accountants employed by e-commerce  solutions,  Inc. The Funding Date shall mean
the date that the Company has provided funding to e- commerce solutions, Inc. of
at least $3,000,000, or such lesser amount as agreed to by Stanley Wolfson.

      The rights to subscribe for and purchase  shares of Common Stock  pursuant
to this Warrant shall  terminate at 5:00 p.m.,  New York City local time, on the
date which is the fifth anniversary of the date hereof (such five year term, the
"Exercise  Period") or in the event that this Warrant is to be canceled pursuant
to the terms of the Shareholders'  Agreement dated November 21, 1999, as amended
by an Amendment  dated  December 27,  1999,  and as further  amended by a Second
Amendment to Shareholders'  Agreement dated March 30, 2000, between the Company,
the Holder and e-commerce solutions, Inc.

      During the Exercise  Period,  this Warrant is  exercisable  at an exercise
price of $2.00 per share with respect to the shares of Common Stock  referred to
in (i)  above,  and $1.00 per share with  respect to the shares of Common  Stock
referred  to in (ii)  through  (vi)  above  (the  "Exercise  Price");  provided,
however,  that upon the  occurrence of any of the events  specified in Section 5
hereof,  the rights  granted by this Warrant,  including the number of shares of
Common  Stock to be received  upon such  exercise,  shall be adjusted as therein
specified.

      This Warrant  supersedes  and  replaces the warrant  granted to the Holder
dated November 21, 1999.

      Section 1     Exercise of Warrant.

      (a) This Warrant may be exercised  during the Exercise  Period,  either in
whole or in part, by the surrender of this Warrant (with the election at the end
hereof duly  executed) to the Company,  at Urban Cool  Network,  Inc.,  1401 Elm
Street,  Dallas, Texas 75226, or at such other place as is designated in writing
by the Company, together with a certified or bank cashier's check payable to the
order of the Company in an amount equal to the product of the Exercise Price and
the number of Warrant Shares for which this Warrant is being exercised.

      (b) At any time during the term, the Holder may, at its election, exchange
these Warrants, in whole or in part (an "Warrant Exchange"),  into the number of
shares  determined in accordance with this paragraph 1(b) by surrendering  these
Warrants at the principal office of the Company, accompanied by a notice stating
the  Holder's  intent  to  effect  such  exchange,  the  number  of shares to be
exchanged and the date on which the Holder  requests that such Warrant  Exchange
occur (the "Notice of Exchange").  The Warrant  Exchange shall take place on the
date  specified in the Notice of Exchange  or, if later,  the date the Notice of
Exchange is received by the Company (the "Exchange Date").  Certificates for the
shares issuable upon such Warrant Exchange and, if applicable,  a new Warrant of
like  tenor  evidencing  the  balance of the  shares  remaining  subject to this
Warrant,  shall be issued as of the  Exchange  Date and  delivered to the Holder
within five (5) business days following the Exchange


                                      -2-
<PAGE>

Date. In connection with any Warrant Exchange,  this Warrant shall represent the
right to  subscribe  for and acquire  the number of shares  (rounded to the next
highest  integer)  equal to (i) the number of shares  specified by the Holder in
its Notice of Exchange (the "Total Number") less (ii) the number of shares equal
to the quotient obtained by dividing (A) the product of the Total Number and the
then  existing  exercise  price by (B) the  closing  bid price of a share of the
Company's  Common Stock (prior to an initial  public  offering of the  Company's
securities the closing bid price shall be deemed to be $10.00).

      Section 2     Rights Upon Exercise; Delivery of Securities.

      Upon each exercise of the Holder's rights to purchase Warrant Shares,  the
Holder  shall be deemed  to be the  holder  of  record  of the  Warrant  Shares,
notwithstanding  that the transfer  books of the Company shall then be closed or
certificates  representing the Warrant Shares with respect to which this Warrant
was exercised shall not then have been actually delivered to the Holder. As soon
as practicable after each such exercise of this Warrant, the Company shall issue
and deliver to the Holder a certificate or certificates representing the Warrant
Shares issuable upon such exercise,  registered in the name of the Holder or its
designee.  If this Warrant  should be exercised in part only, the Company shall,
upon surrender of this Warrant for  cancellation,  execute and deliver a Warrant
evidencing  the right of the Holder to  purchase  the  balance of the  aggregate
number of Warrant Shares purchasable  hereunder as to which this Warrant has not
been exercised or assigned.

      Section 3     Registration of Transfer and Exchange.

      Any Warrants  issued upon the transfer or exercise in part of this Warrant
shall be numbered and shall be  registered  in a warrant  register (the "Warrant
Register")  as they are  issued.  The  Company  shall be  entitled  to treat the
registered  holder of any Warrant on the  Warrant  Register as the owner in fact
thereof for all  purposes,  and shall not be bound to recognize any equitable or
other claim to, or interest  in, such  Warrant on the part of any other  person,
and shall not be liable for any  registration  or transfer of Warrants which are
registered  or to be  registered  in the name of a fiduciary or the nominee of a
fiduciary  unless made with the actual  knowledge that a fiduciary or nominee is
committing a breach of trust in requesting  such  registration  of transfer,  or
with the knowledge of such facts that its  participation  therein amounts to bad
faith.  This Warrant shall be transferable on the books of the Company only upon
delivery thereof duly endorsed by the Holder or by his duly authorized  attorney
or representative, or accompanied by proper evidence of succession,  assignment,
or  authority to  transfer.  In all cases of transfer by an attorney,  executor,
administrator,  guardian,  or other  legal  representative,  duly  authenticated
evidence of his, her, or its authority shall be produced.  Upon any registration
of transfer,  the Company  shall deliver a new Warrant or Warrants to the person
entitled  thereto.  This Warrant may be  exchanged,  at the option of the Holder
thereof, for another Warrant, or other Warrants of different  denominations,  of
like tenor and representing in the aggregate the right to purchase a like number
of Warrant  Shares (or portions  thereof),  upon surrender to the Company or its
duly authorized agent.  Notwithstanding the foregoing, the Company shall have no
obligation to cause Warrants to be transferred on its books to any person if, in
the opinion of counsel to the Company,  such  transfer  does not comply with the
provisions of the Securities Act and the rules and regulations thereunder.

      Section 4     Reservation of Shares.


                                      -3-
<PAGE>

      The  Company  shall at all times  reserve  and keep  available  out of its
authorized  and unissued  Common Stock,  solely for the purpose of providing for
the  exercise of the  Warrants,  such number of shares of Common Stock as shall,
from time to time,  be  sufficient  therefor.  The Company  represents  that all
shares  of  Common  Stock  issuable  upon  exercise  of this  Warrant  are  duly
authorized and, upon receipt by the Company of the full payment for such Warrant
Shares,  will be validly  issued,  fully paid,  and  nonassessable,  without any
personal liability  attaching to the ownership thereof and will not be issued in
violation of any preemptive or similar rights of stockholders.

      Section 5     Antidilution.

      (a) In the event  that the  Company  shall at any time  after the  Initial
Exercise Date: (i) declare a dividend on the outstanding Common Stock payable in
shares of its capital stock; (ii) subdivide the outstanding  Common Stock; (iii)
combine the  outstanding  Common Stock into a smaller number of shares;  or (iv)
issue any shares of its capital  stock by  reclassification  of the Common Stock
(including  any such  reclassification  in connection  with a  consolidation  or
merger in which the Company is the continuing corporation),  then, in each case,
the  Exercise  Price per Warrant  Share in effect at the time of the record date
for the  determination  of  stockholders  entitled to receive  such  dividend or
distribution  or of the  effective  date of such  subdivision,  combination,  or
reclassification  shall be adjusted so that it shall equal the price  determined
by multiplying  such Exercise Price by a fraction,  the numerator of which shall
be the number of shares of Common Stock  outstanding  immediately  prior to such
action,  and the  denominator  of which  shall be the number of shares of Common
Stock outstanding  after giving effect to such action.  Such adjustment shall be
made  successively  whenever any event listed above shall occur and shall become
effective  at the  close of  business  on such  record  date or at the  close of
business on the date immediately preceding such effective date, as applicable.

      (b) All  calculations  under this  Section 5 shall be made to the  nearest
cent or to the nearest one-hundredth of a share, as the case may be.

      (c) In any case in which this Section 5 shall  require that an  adjustment
in the  number of Warrant  Shares be made  effective  as of a record  date for a
specified  event,  the Company may elect to defer,  until the occurrence of such
event,  issuing to the Holder,  if the Holder  exercised this Warrant after such
record date, the Warrant  Shares,  if any,  issuable upon such exercise over and
above the number of Warrant  Shares  issuable upon such exercise on the basis of
the  number  of  shares of  Common  Stock in  effect  prior to such  adjustment;
provided,  however,  that the Company  shall deliver to the Holder a due bill or
other  appropriate  instrument  evidencing  the  Holder's  right to receive such
additional  shares of Common Stock upon the  occurrence  of the event  requiring
such adjustment.

      (d) Whenever  there shall be an  adjustment as provided in this Section 5,
the Company shall within 15 days  thereafter  cause written notice thereof to be
sent by registered mail,  postage prepaid,  to the Holder,  at its address as it
shall appear in the Warrant  Register,  which notice shall be  accompanied by an
officer's  certificate  setting forth the number of Warrant Shares  issuable and
the Exercise  Price  thereof  after such  adjustment  and setting  forth a brief
statement of the facts


                                      -4-
<PAGE>

requiring  such  adjustment  and  the  computation   thereof,   which  officer's
certificate  shall  be  conclusive  evidence  of the  correctness  of  any  such
adjustment absent manifest error.

      (e) The  Company  shall not be required  to issue  fractions  of shares of
Common  Stock or other  capital  stock of the Company  upon the exercise of this
Warrant.  If any  fraction  of a share of Common  Stock would be issuable on the
exercise of this Warrant (or specified portions thereof),  the Company shall pay
lieu of such  fraction  an  amount  in cash  equal to the same  fraction  of the
average  closing sale price (or average of the closing bid and asked prices,  if
closing  sale price is not  available)  of Common  Stock for the 10 trading days
ending on and including the date of exercise of this Warrant.

      (f) No  adjustment  in the  Exercise  Price  per  Warrant  Share  shall be
required  if such  adjustment  is less than $.01;  provided,  however,  that any
adjustments  which by reason of this Section 5 are not required to be made shall
be carried forward and taken into account in any subsequent adjustment.

      (g) Whenever the Exercise  Price  payable upon exercise of this Warrant is
adjusted pursuant to subsection (a) above, the number of Warrant Shares issuable
upon exercise of this Warrant shall  simultaneously  be adjusted by  multiplying
the number of Warrant Shares  issuable upon exercise of this Warrant on the date
hereof by the  Exercise  Price in effect on the date  hereof  and  dividing  the
product so obtained by the Exercise Price, as adjusted.

      Section 6     Reclassification; Reorganization; Merger.

      (a) In  case  of any  capital  reorganization,  other  than  in the  cases
referred  to in  Section  5(a)  hereof,  or the  consolidation  or merger of the
Company with or into another  corporation  (other than a merger or consolidation
in which the Company is the continuing  corporation and which does not result in
any reclassification of the outstanding shares of Common Stock or the conversion
of such  outstanding  shares of Common Stock into shares of other stock or other
securities or  property),  or in the case of any sale,  lease,  or conveyance to
another  corporation  of the property and assets of any nature of the Company as
an entirety or  substantially  as an entirety  (such actions  being  hereinafter
collectively  referred  to as  "Reorganizations"),  there  shall  thereafter  be
deliverable  upon  exercise  of this  Warrant  (in lieu of the number of Warrant
Shares  theretofore  deliverable)  the  number  of  shares  of  stock  or  other
securities  or  property to which a holder of the  respective  number of Warrant
Shares which would  otherwise  have been  deliverable  upon the exercise of this
Warrant would have been entitled  upon such  Reorganization  if this Warrant had
been exercised in full immediately prior to such Reorganization.  In case of any
Reorganization, appropriate adjustment, as determined in good faith by the Board
of Directors of the Company,  shall be made in the application of the provisions
herein set forth with respect to the rights and  interests of the Holder so that
the  provisions set forth herein shall  thereafter be  applicable,  as nearly as
possible,  in relation to any shares or other  property  thereafter  deliverable
upon exercise of this  Warrant.  Any such  adjustment  shall be made by, and set
forth  in, a  supplemental  agreement  between  the  Company,  or any  successor
thereto,  and the  Holder,  with  respect  to this  Warrant,  and  shall for all
purposes  hereof  conclusively  be deemed to be an appropriate  adjustment.  The
Company shall not effect any such  Reorganization  unless,  upon or prior to the
consummation thereof, the successor corporation,  or if the Company shall be the
surviving corporation in any such Reorganization and is not the


                                      -5-
<PAGE>

issuer of the shares of stock or other securities or property to be delivered to
holders of shares of the Common Stock outstanding at the effective time thereof,
then such issuer,  shall assume by written  instrument the obligation to deliver
to the Holder such shares of stock, securities,  cash, or other property as such
Holder  shall  be  entitled  to  purchase  in  accordance   with  the  foregoing
provisions.  In the event of sale, lease, or conveyance or other transfer of all
or  substantially  all of the  assets  of the  Company  as  part  of a plan  for
liquidation of the Company,  all rights to exercise this Warrant shall terminate
30 days after the Company gives  written  notice to the Holder that such sale or
conveyance or other transfer has been consummated.

      (b) In case of any  reclassification  or  change  of the  shares of Common
Stock  issuable upon exercise of this Warrant  (other than a change in par value
or from a specified  par value to no par value,  or as a result of a subdivision
or combination,  but including any change in the shares into two or more classes
or series  of  shares),  or in case of any  consolidation  or merger of  another
corporation into the Company in which the Company is the continuing  corporation
and in which there is a  reclassification  or change  (including a change to the
right to receive  cash or other  property)  of the shares of Common Stock (other
than a change in par value, or from no par value to a specified par value, or as
a result of a subdivision or combination, but including any change in the shares
into two or more  classes  or series of  shares),  the Holder or holders of this
Warrant shall have the right thereafter to receive upon exercise of this Warrant
solely  the kind and amount of shares of stock and other  securities,  property,
cash, or any combination thereof receivable upon such reclassification,  change,
consolidation,  or merger by a holder of the number of Warrant  Shares for which
this   Warrant   might   have   been   exercised   immediately   prior  to  such
reclassification,  change,  consolidation,  or merger.  Thereafter,  appropriate
provision shall be made for adjustments  which shall be as nearly  equivalent as
practicable to the adjustments in Section 5.

      (c) The  above  provisions  of this  Section  6 shall  similarly  apply to
successive  reclassifications  and  changes  of shares  of  Common  Stock and to
successive consolidations, mergers, sales, leases, or conveyances.

      Section 7     Notice of Certain Events.

      In case at any time the Company shall propose:

      (a) to pay any dividend or make any distribution on shares of Common Stock
in shares of Common Stock or make any other  distribution  (other than regularly
scheduled  cash  dividends  which are not in a greater amount per share than the
most recent such cash dividend) to all holders of Common Stock; or

      (b) to issue any rights,  warrants,  or other securities to all holders of
Common Stock entitling them to purchase any additional shares of Common Stock or
any other rights, warrants, or other securities; or

      (c) to effect  any  reclassification  or change of  outstanding  shares of
Common  Stock or any  consolidation,  merger,  sale,  lease,  or  conveyance  of
property, as described in Section 6; or

      (d) to effect any liquidation,  dissolution, or winding-up of the Company;
or


                                      -6-
<PAGE>

      (e) to take any  other  action  which  would  cause an  adjustment  to the
Exercise Price per Warrant Share;

then,  and in any one or more of such  cases,  the  Company  shall give  written
notice  thereof  by  registered  mail,  postage  prepaid,  to the  Holder at the
Holder's address as it shall appear in the Warrant Register,  mailed at least 15
days  prior  to:  (i) the date as of which  the  holders  of record of shares of
Common Stock to be entitled to receive any such dividend, distribution,  rights,
warrants,  or other securities are to be determined;  (ii) the date on which any
such   reclassification,   change  of   outstanding   shares  of  Common  Stock,
consolidation,   merger,  sale,  lease,  conveyance  of  property,  liquidation,
dissolution,  or winding-up  is expected to become  effective and the date as of
which it is expected  that  holders of record of shares of Common Stock shall be
entitled to exchange  their shares for  securities  or other  property,  if any,
deliverable   upon  such   reclassification,   change  of  outstanding   shares,
consolidation,   merger,  sale,  lease,  conveyance  of  property,  liquidation,
dissolution, or winding-up; or (iii) the date of such action which would require
an adjustment to the Exercise Price per Warrant Share.

      Section 8     Charges and Taxes.

      The issuance of any shares or other  securities  upon the exercise of this
Warrant and the delivery of certificates or other instruments  representing such
shares or other  securities  shall be made without  charge to the Holder for any
tax or other charge in respect of such issuance. The Company shall not, however,
be  required  to pay any tax which may be payable  in  respect  of any  transfer
involved in the issue and delivery of any  certificate in a name other than that
of the Holder and the Company shall not be required to issue or deliver any such
certificate  unless and until the person or persons requesting the issue thereof
shall have paid to the Company the amount of such tax or shall have  established
to the satisfaction of the Company that such tax has been paid.

      Section 9     Periodic Reports.

      The Company  agrees that until all the Warrant Shares shall have been sold
pursuant to Rule 144 under the Securities Act or a Registration  Statement under
the Securities Act, it shall keep current in filing all reports, statements, and
other  materials  required to be filed with the  Commission to permit holders of
the Warrant Shares to sell such  securities  under Rule 144 under the Securities
Act.

      Section 10    Legend.

      Until sold pursuant to the provisions of Rule 144 or otherwise  registered
under the Securities  Act, the Warrant Shares issued on exercise of the Warrants
shall be subject to a stop transfer order and the  certificate  or  certificates
representing the Warrant Shares shall bear the following legend:

      THE  SECURITIES  REPRESENTED  HEREBY  HAVE NOT BEEN  REGISTERED  UNDER THE
      SECURITIES ACT OF 1933, AS AMENDED (THE  "SECURITIES  ACT"),  OR ANY STATE
      SECURITIES  LAWS  AND MAY NOT BE  OFFERED,  SOLD,  PLEDGED,  ASSIGNED,  OR


                                      -7-
<PAGE>

      OTHERWISE  TRANSFERRED  UNLESS (1) A  REGISTRATION  STATEMENT WITH RESPECT
      THERETO IS EFFECTIVE  UNDER THE SECURITIES  ACT AND ANY  APPLICABLE  STATE
      SECURITIES  LAWS, OR (2) THE COMPANY RECEIVES AN OPINION OF COUNSEL TO THE
      HOLDER  OF THE  SECURITIES,  WHICH  COUNSEL  AND  OPINION  ARE  REASONABLY
      SATISFACTORY TO THE COMPANY,  THAT SUCH  SECURITIES MAY BE OFFERED,  SOLD,
      PLEDGED,  ASSIGNED,  OR OTHERWISE  TRANSFERRED IN THE MANNER  CONTEMPLATED
      WITHOUT AN EFFECTIVE  REGISTRATION  STATEMENT  UNDER THE SECURITIES ACT OR
      APPLICABLE STATE SECURITIES LAWS.

      Section 11    Loss; Theft; Destruction; Mutilation.

      Upon receipt of evidence  satisfactory to the Company of the loss,  theft,
destruction,  or mutilation of any Warrant (and upon surrender of any Warrant if
mutilated),   and  upon  receipt  by  the  Company  of  reasonably  satisfactory
indemnification,  the Company shall execute and deliver to the Holder  thereof a
new Warrant of like date, tenor, and denomination.

      Section 12    Stockholder Rights.

      The  Holder  of any  Warrant  shall not have,  solely on  account  of such
status, any rights of a stockholder of the Company,  either at law or in equity,
or to any notice of meetings of stockholders or of any other  proceedings of the
Company, except as provided in this Warrant.

      Section 13    Governing Law.

      This Warrant shall be construed in  accordance  with the laws of the State
of New York  applicable  to  contracts  made and  performed  within  such State,
without regard to principles of conflicts of law.

      IN WITNESS  WHEREOF,  the Company has executed this Warrant as of the date
first above written.

                                                        URBAN COOL NETWORK, INC.

                                                        By:
                                                           ---------------------
                                                           Name:
                                                           Title:

                               FORM OF ASSIGNMENT

(To be executed by the registered  holder if such holder desires to transfer the
attached Warrant.)

      FOR VALUE  RECEIVED,  ______________________  hereby sells,  assigns,  and
transfers  unto  _________________  a Warrant to purchase  __________  shares of
Common Stock, par value


                                      -8-
<PAGE>

$.01 per share, of Urban Cool Network,  Inc., a Delaware
corporation (the "Company"),  and does hereby irrevocably constitute and appoint
___________ attorney to transfer such Warrant on the books of the Company,  with
full power of substitution.

Dated:
      ---------------

                                                     Signature
                                                              ------------------

                                     NOTICE

      The signature on the foregoing  Assignment  must correspond to the name as
written upon the face of this Warrant in every particular, without alteration or
enlargement or any change whatsoever.


                                      -9-



                                                                   Exhibit 10.39

                     AMENDMENT NO. 3 TO CONSULTING AGREEMENT

      Amendment  No. 3 dated April 17,  2000 to the  Consulting  Agreement  (the
"Consulting  Agreement") dated as of the 1st day of November, 1999 by Urban Cool
Network, Inc. (the "Company") and RMH Consulting Corp. (the "Consultant").

                               W I T N E S S E T H

      WHEREAS,  the parties hereto hereby agree that it would be in their mutual
best interest to amend the Consulting Agreement in the manner set forth herein;

      NOW,  THEREFORE,  in  consideration  of the above  premises and the mutual
promises  contained  herein,  and other  good and  valuable  consideration,  the
receipt and  sufficiency  of which are hereby  acknowledged,  the parties hereto
hereby agree that the Consulting Agreement is amended as follows:

            I. Modifications.

                  A.    The first  sentence of paragraph 1.3 of the Agreement is
                        deleted in its entirety and amended to read as follows:

                        The  term of this  Agreement  shall  commence  on and be
                        effective as of November 1, 1999  ("Commencement  Date")
                        and shall continue for two years after the  Commencement
                        Date (the "Term"),  unless either party  provides to the
                        other written  notice  terminating  this Agreement as of
                        the  end  of  the  date  which  is 15  months  from  the
                        consummation  of  an  initial  public  offering  of  the
                        Company's securities,  which notice must be delivered at
                        least 15 days prior to such date.

                  B.    Section 2.1 of the  Agreement is deleted in its entirety
                        and is amended to read as follows:

                        Fees.  In  consideration  for  the  performance  of  the
                        Services to be provided by the  Consultant,  the Company
                        shall pay a fee to the  Consultant  equal to $6,250  per
                        month, payable in advance on the first day of each month
                        (the "Compensation")  during the Term of this Agreement,
                        commencing on the Commencement Date and $75,000 upon the
                        consummation  of  an  initial  public  offering  of  the
                        Company's securities.  Notwithstanding the foregoing, no
                        amount of the Compensation shall be currently payable as
                        provided in the foregoing  sentence until the earlier of
                        (i) the  consummation  of the initial public offering of
                        the securities of the Company or (ii) July 15, 2000 (the
                        "Payment  Date").  On the Payment Date,  the  Consultant
                        shall receive,  without  interest,  from the Company all
                        Compensation  that was otherwise due and payable through
                        the Payment  Date and shall begin to receive the monthly
                        Compensation as otherwise provided in this Agreement.

                  C.    The  following  paragraphs  are hereby added as Sections
                        4.13 through 4.16:

                        4.13 Board of Directors

                        (a) The Company agrees that it will,  upon  consummation
                        of its proposed initial


<PAGE>

                        public  offering,  for a period of not less than fifteen
                        (15) months,  appoint a designee of the Consultant as an
                        advisor to its Board of Directors and such advisor shall
                        be entitled to attend meetings of the Board, receive all
                        notices and other correspondence and communications sent
                        by the Company to members of its Board of Directors.  In
                        lieu of the  Consultant's  right to designate an advisor
                        to the Board, the Consultant shall have the right during
                        such fifteen (15) month period,  in its sole discretion,
                        to  designate  one person for  election as a director of
                        the  Company,  who  is  reasonably   acceptable  to  the
                        Company,  and the Company  will utilize its best efforts
                        to obtain  the  election  of such  person.  The  Company
                        agrees that Mark  Herskowitz  or Robert  Herskowitz  are
                        acceptable as directors.

                        The Company  agrees  that such  advisor or member of the
                        Board  shall be entitled  to the same  reimbursement  as
                        provided  to  other  directors  for  costs  incurred  in
                        attending  such  meetings,  including but not limited to
                        food,  lodging  and  transportation  and (as to a member
                        other  than  Mark   Herskowitz  or  Robert   Herskowitz)
                        compensation and fees.

                        (b)  For a  period  of  fifteen  (15)  months  from  the
                        consummation  of the Company's  proposed  initial public
                        offering of the Company's securities, the Company agrees
                        to  consult  with  the  Consultant  or its  designee  in
                        connection with any transaction  outside of the ordinary
                        course of its business. Such consultation shall occur at
                        the earliest practicable time, to assure that the advice
                        of the Consultant or its designee would be meaningful in
                        connection with such transaction.

                        (c) The rights  granted to the  Consultant  pursuant  to
                        this  Section 4.13 shall expire on the earlier of (i) 15
                        months  from  the  consummation  of  an  initial  public
                        offering of the  Company's  securities  or (ii) 120 days
                        from the  termination  of the lock-up  period imposed by
                        the  American  Stock  Exchange  on the  shares of Common
                        Stock held by the Consultant and its affiliates.

                        4.14 Lock-Up Agreement.

                        (a) The  Company  hereby  agrees  to  utilize  its  best
                        efforts  to  obtain  the   agreement   of  each  of  its
                        securityholders,  officers and  directors  not to issue,
                        offer, agree or offer to sell, sell, grant an option for
                        the  purchase  or sale  of,  transfer,  pledge,  assign,
                        hypothecate, distribute or otherwise encumber or dispose
                        of (whether  pursuant  to Rule 144 of the General  Rules
                        and  Regulations  under the  Securities  Act of 1933, as
                        amended,  or otherwise)  any  securities of the Company,
                        including common stock or options,  rights,  warrants or
                        other   securities    underlying,    convertible   into,
                        exchangeable  or exercisable for or evidencing any right
                        to purchase or subscribe  for any common  stock,  or any
                        beneficial  interest therein for a period of at least 12
                        months  from  the  effective  date  of the  registration
                        statement  in  connection  with the  Company's  proposed
                        initial public offering. The Company agrees that it will
                        not file a registration statement (except a registration
                        statement on Form S-4 (in connection with an acquisition
                        and provided that the Company obtains a fairness opinion
                        from  one of the ten  largest  accounting  firms  in the
                        United  States)  or Form S-8  with  respect  to  100,000
                        shares of Common Stock and  additional  shares of Common
                        Stock upon the prior written  consent of the  Consultant
                        which shall not be  unreasonably  withheld or delayed or
                        other similar


                                      -2-
<PAGE>

                        form)  covering any shares of its Common  Stock  without
                        consent of the Consultant  until the Common Stock of the
                        Consultant is tradeable without restriction,  unless the
                        shares  of  Common  Stock  held  by the  Consultant  are
                        included in such registration statement.

                        (b) The Company agrees to obtain an agreement from Jacob
                        R. Miles,  III,  Stanley  Wolfson and Wilhelmina  Artist
                        Management, LLC as described in Section 4.14 (a).

                        (c) The Company agrees not to release any securityholder
                        from the lock-up agreement  described in Section 4.14(a)
                        unless the Company  releases  The Elite  Funding  Group,
                        Inc.  and  RMH  Consulting   Corp.   from  such  lock-up
                        agreement at such time.

                        4.15 Reimbursement and Cooperation

                        (a) In addition to its other obligations with respect to
                        legal  fees  incurred  prior  to the  date  hereof,  the
                        Company  hereby agrees to reimburse the  Consultant  for
                        any legal fees and expenses in an amount of up to $7,500
                        incurred   from  and  after  the  date   hereof  by  the
                        Consultant in connection with the Consultant  contesting
                        the  requirement  imposed by The American Stock Exchange
                        of a 12 months lock-up period with respect to the shares
                        of common stock of the Company held by the Consultant or
                        its affiliates.

                        (b) The Company  agrees to cooperate with the Consultant
                        in connection  with the  Consultant's  efforts to obtain
                        the waiver or  relaxation  of the lock-up  period by the
                        American Stock Exchange.

                        4.16 Specific Performance

                        The Company acknowledges that the Consultant's  remedies
                        at law may not be  adequate,  therefore,  in addition to
                        the  Consultant's  remedies at law, the Consultant shall
                        have the remedy of specific  performance in the event of
                        the Company's breach of the terms of this Agreement.  In
                        the event that the  Consultant  elects to  exercise  the
                        remedy  of  specific  performance,  the  Company  hereby
                        waives its right to request a bond from the  Consultant.
                        The  Company  shall be  responsible  for all legal  fees
                        incurred by Consultant in enforcing this Agreement.

            II.  Confirmation.  Except as expressly  specified herein, all other
terms,  conditions  and  provisions  of  the  Consulting  Agreement  are  hereby
confirmed and shall remain in full force and effect without modification.


                                      -3-
<PAGE>

      IN WITNESS WHEREOF,  the parties hereto have executed this Amendment as of
the day and year first above written.

                                                     URBAN COOL NETWORK, INC.

                                                     By:
                                                        ------------------------
                                                         Name:
                                                         Title:

                                                     RMH CONSULTING CORP.

                                                     By:
                                                        ------------------------
                                                        Name:
                                                        Title:

                                      -4-



                                                                   Exhibit 10.40

                    AMENDMENT NO. 1 TO SUBSCRIPTION AGREEMENT

      Amendment No. 1 dated April 17, 2000 to the  Subscription  Agreement  (the
"Subscription  Agreement")  dated as of the 23rd  day of  November,  1999 by and
between Urban Cool Network,  Inc. (the "Company") and RMH Consulting  Corp. (the
"Holder").

                               W I T N E S S E T H

      WHEREAS,  the parties hereto hereby agree that it would be in their mutual
best  interest  to amend the  Subscription  Agreement  in the  manner  set forth
herein;

      NOW,  THEREFORE,  in  consideration  of the above  premises and the mutual
promises  contained  herein,  and other  good and  valuable  consideration,  the
receipt and  sufficiency  of which are hereby  acknowledged,  the parties hereto
hereby agree that the Subscription Agreement is amended as follows:

            I. Modifications.

                  A.    Section 4.2(a) of the  Subscription  Agreement is hereby
                        deleted in its entirety.

                  B.    Section 4.2(b) of the  Subscription  Agreement is hereby
                        deleted in its entirety and amended to read as follows:

                  At any time  during the  five-year  period  commencing  on the
                  earlier of (i) ten months after the consummation of an initial
                  public offering of the Company's securities or (ii) the waiver
                  or the relaxation of the restrictions  imposed by The American
                  Stock  Exchange  of a  lock-up  agreement  for a period  of 12
                  months, the Consultant shall have the right (which right is in
                  addition to the registration rights under Section 4.1 hereof),
                  exercisable  by  written  notice to the  Company,  to have the
                  Company  prepare  and file with the  Securities  and  Exchange
                  Commission  (the  "Commission"),   on  one  occasion,  at  the
                  Company's  expense,  a  registration  statement and such other
                  documents,  including a prospectus, as may be necessary in the
                  opinion of both  counsel  for the  Company and counsel for the
                  Underwriter,  if any, and the  Consultant,  in order to comply
                  with the provisions of the  Securities  Act, so as to permit a
                  public  offering and sale of its Common Stock for  twenty-four
                  (24)  consecutive  months by the Consultant.  Upon notice from
                  the Holder,  the Company  will use its best  efforts to file a
                  registration  statement  at the earliest  possible  time which
                  shall, in any event, not be later than 30 days from the demand
                  therefor.

            II.  Confirmation.  Except as expressly  specified herein, all other
terms,  conditions  and  provisions  of the  Subscription  Agreement  are hereby
confirmed and shall remain in full force and effect without modification.

      IN WITNESS WHEREOF,  the parties hereto have executed this Amendment as of
the day and year first above written.

                                                     URBAN COOL NETWORK, INC.

                                                     By:
                                                        ------------------------
                                                        Name:
                                                        Title:

                                                     RMH CONSULTING CORP.

                                                     By:
                                                        ------------------------
                                                        Name:
                                                        Title:



                                                                   Exhibit 10.41

                           AMENDMENT NO. 1 TO WARRANT

      Amendment No. 1 dated April 17, 2000 to the Warrant (the "Warrant")  dated
as of the 23rd day of November,  1999 by and between  Urban Cool  Network,  Inc.
(the "Company") and The Elite Funding Group, Inc. (the "Holder").

                               W I T N E S S E T H

      WHEREAS,  the parties hereto hereby agree that it would be in their mutual
best interest to amend the Warrant in the manner set forth herein;

      NOW,  THEREFORE,  in  consideration  of the above  premises and the mutual
promises  contained  herein,  and other  good and  valuable  consideration,  the
receipt and  sufficiency  of which are hereby  acknowledged,  the parties hereto
hereby agree that the Warrant is amended as follows:

            I. Modifications.

                  A.    Section  3.2(a) of the Warrant is hereby  deleted in its
                        entirety.

                  B.    Section  3.2(b) of the Warrant is hereby  deleted in its
                        entirety and amended to read as follows:

                  At any time  during the  five-year  period  commencing  on the
                  earlier of (i) ten months after the consummation of an initial
                  public offering of the Company's securities or (ii) the waiver
                  or the relaxation of the restrictions  imposed by The American
                  Stock  Exchange  of a  lock-up  agreement  for a period  of 12
                  months, the Holder as represented by Mark Herskowitz or Robert
                  Herskowitz shall have the right (which right is in addition to
                  the registration rights under Section 3.3 hereof), to have the
                  Company  prepare  and file with the  Securities  and  Exchange
                  Commission  (the   "Commission"),   on  one  occasion  at  the
                  Company's  expense,  a  registration  statement and such other
                  documents,  including a prospectus, as may be necessary in the
                  opinion  of  counsel  for the  Company,  and  counsel  for the
                  Holder,  if any,  and the Holder,  in order to comply with the
                  provisions  of the  Securities  Act,  so as to permit a public
                  offering  and  sale  of  the  Holder's  Shares  for  nine  (9)
                  consecutive  months.  Upon notice from the Holder, the Company
                  will use its best efforts to file a registration  statement at
                  the earliest  possible time which shall, in any event,  not be
                  later than 30 days from the demand therefor.

            II.  Confirmation.  Except as expressly  specified herein, all other
terms,  conditions and provisions of the Warrant are hereby  confirmed and shall
remain in full force and effect without modification.

      IN WITNESS WHEREOF,  the parties hereto have executed this Amendment as of
the day and year first above written.

                                                   URBAN COOL NETWORK, INC.

                                                   By:
                                                      --------------------------
                                                       Name:
                                                       Title:

                                                   THE ELITE FUNDING GROUP, INC.

                                                   By:
                                                      --------------------------
                                                       Name:
                                                       Title:




                                                                   Exhibit 10.42

                               SUBLEASE AGREEMENT


                 The parties agree as follows:

    Date of this
       Sublease:   NOV. 1, 1999

 Parties to this   Overtenant:  MEI Associates, Inc.
       Sublease:   Address for notices: 600 W. 57th Street, N.Y. N.Y. 10019

                   You, the Undertenant:  e-COMMERCE Solutions, Inc.
                   Address for notices: 600 W. 57th Street, N.Y.N.Y. 10019

                   If there are more than one  Overtenant  or  Undertenant,  the
                   words  "Overtenant" and  "Undertenant"  used in this Sublease
                   includes them.

Information from   Landlord:             Big Lio Realty
     Over-Lease:   Address for notices:  600 W. 57th St., NY NY 10019

                   Overtenant:
                   Address for notices:

                   Date of Over-Lease:

                   Term: 5 years    from: Nov. 1, 1999       to: Oct. 31, 2002
                   A copy of the Over-Lease  is  attached  as an  important part
                   of the Sublease.

           Term:   1. 3 year     years:     months:      Beginning: Nov. 1, 1999
                   ending: Oct. 31, 2002

Premises rented:   2.

Use of premises:   3. The premises may be used for                      only.

           Rent:   4. The yearly rent is $60,000.00, You, the Undertenant,  will
                      pay this yearly  rent to the  Overtenant  in twelve  equal
                      monthly  payments of $5,000.00.  Payments shall be paid in
                      advance on the first day of each month during the Term.

       Security:   5. The  security  for  the   Undertenant's   performance   is
                      $10,000.00. Overtenant states that Overtenant has received
                      it.  Overtenant shall hold the security in accordance with
                      Paragraph        of the Over-Lease.

  Agreement to     6. Overtenant  sublets the premises to you, the  Undertenant,
     lease and        for the Term.  Overtenant states that it has the authority
      pay rent:       to do so. You, the Undertenant,  agree to pay the Rent and
                      other  charges  as  required  in the  Sublease.  You,  the
                      Undertenant, agree to do everything required of you in the
                      Sublease.

       Notices:    7. All  notices in the  Sublease  shall be sent by  certified
                      mail, "return receipt requested".

    Subject to:    8. The  Sublease  is  subject to the  Over-Lease.  It is also
                      subject  to any  agreement  to  which  the  Over-Lease  is
                      subject.  You, the  Undertenant,  state that you have read
                      and  initialed the  Over-Lease  and will not violate it in
                      any way.

Overtenant's
        duties:    9. The  Over-Lease   describes  the  Landlord's  duties.  The
                      Overtenant  is not  obligated  to perform  the  Landlord's
                      duties.  If  the  Landlord  fails  to  perform,  you,  the
                      Undertenant,  must  send the  Overtenant  a  notice.  Upon
                      receipt of the notice,  the Overtenant shall then promptly
                      notify  the  Landlord  and  demand  that  the   Over-Lease
                      agreements be carried out. The  Overtenant  shall continue
                      the demands until the Landlord performs.

       Consent:   10. If the  Landlord's  consent to the  Sublease is  required,
                      this consent must be received within 10 days from the date
                      of  this  Sublease.  If  the  Landlord's  consent  is  not
                      received  within this time,  the Sublease will be void. In
                      such event all parties are automatically  released and all
                      payments shall be refunded to you, the Undertenant.

  Adopting the    11. The   provisions  of  the  Over-Lease  are  part  of  this
Over-Lease and        Sublease. All the provisions of the Over-Lease applying to
    exceptions:       the Overtenant are binding on you, the Undertenant, except
                      these:
                         a) These numbered paragraphs of the Over-Lease shall
                            not apply:

                         b) These numbered paragraphs of the Over-Lease are
                            changed as follows:

<PAGE>

                  12. You, the Undertenant, have no authority to contact or make
                      any agreement  with the Landlord about the premises or the
                      Over-Lease.  You,  the  Undertenant,  may not pay  rent or
                      other charges to the Landlord, but only to the Overtenant.

    Successors:   13. Unless  otherwise  stated,  the Sublease is binding on all
                      parties  who  lawfully  succeed  to the rights or take the
                      place of the Overtenant or you, the Undertenant.  Examples
                      are an assign,  heir, or a legal representative such as an
                      executor of your will or administrator of your estate.

       Changes:   14. This sublease can be changed only by an agreement in
                      writing signed by the parties to the Sublease.

    Signatures:                                      OVERTENANT:

                                                     MEI ASSOCIATES, INC.
                                                     ---------------------------

                                                     [ILLEGIBLE SIGNATORY]
                                                     ---------------------------

                                                     You, the UNDERTENANT:

Witness:                                             e-COMMERCE Solutions, Inc.
                                                     ---------------------------

- -------------------------------                      ---------------------------

GUARANTY OF PAYMENT WHICH IS PART OF THE SUBLEASE

Date of Guaranty:

       Guarantor
     and address:

     Reason for  1. I know that the  Overtenant  would not rent the  premises to
       Guaranty:    the   Undertenant    unless   I   guarantee    Undertenant's
                    performance.  I have also  requested the Overtenant to enter
                    into the Sublease with the Undertenant. I have a substantial
                    interest  in  making  sure  that the  Overtenant  rents  the
                    premises to the Undertenant.

       Guaranty: 2. The following is my Guaranty:
                    I  guaranty  the full  performance  of the  Sublease  by the
                    Undertenant.  This  Guaranty  is  absolute  and  without any
                    condition.  It includes,  but is not limited to, the payment
                    of rent and other money charges.

                 In addition, I agree to these other terms:
     Changes in  3. This  Guaranty  will not be  affected  by any changes in the
  Sublease have     Sublease,  whatsoever. This includes, but is not limited to,
      no effect:    any  extention  of time or renewals.  The  Guaranty  will be
                    binding even if I am not a party to these changes.

      Waiver of
        notice:  4. I  do  not  have  to  be  informed   about  any  failure  of
                    performance by Undertenant,  I waive notice of nonpayment or
                    nonperformance.

    Performance: 5. If the Undertenant fails to perform under the Sublease,  the
                    Overtenant may require me to perform without first demanding
                    that the Undertenant perform.

Waiver of jury
          trial: 6. I give up my right to trial by jury in any claim  related to
                    the Sublease or this Guaranty.

        Changes: 7. This Guaranty of payment and performance can be changed only
                    by written agreement signed by all parties to the Sublease
                    and Guaranty.

     Signatures:                                  GUARANTOR:
                    WITNESS:
                                                  ------------------------------

                    -----------------------------

- --------------------------------------------------------------------------------
       EPA and HUD Lead Paint Regulations, Effective September 6, 1996(1)

Landlords must disclose known  lead-based  paint and lead-based paint hazards of
pre-1978 housing to tenant.(2) Use the following  BLUMBERG LAW PRODUCTS (800 LAW
MART) to comply:

  3140 Lead Paint Information Booklet   3141 Lead Paint Lease Disclosure Form

(1) December 6, 1996 for owners of 1 to 4 residential dwellings.

(2) Leases for less than 100 days,  0-bedroom  units,  elderly  and  handicapped
    housing (unless  children live there) and housing found to be lead-free by a
    certified inspector are excluded.
- --------------------------------------------------------------------------------



                                                                   Exhibit 10.43

                            STOCK PURCHASE AGREEMENT

         This STOCK PURCHASE  AGREEMENT (the  "Agreement"),  is made and entered
into as of March 22,  2000,  by and among  Urban Cool  Network,  Inc.  ("UCN") a
Delaware  corporation,  and Wilhelmina Artist Management LLC, a New York limited
liability company ("WAM").

                                    RECITALS

I.    WAM owns 500  shares  of  common  stock of  WilhelminaUrbanCool.com,  Inc.
      ("WUC"),  a  Delaware  corporation,   which  constitutes  all  issued  and
      outstanding  shares  of  capital  stock of WUC  (such  shares  hereinafter
      referred to as the "WUC Stock"); and

II.   WAM desires to transfer  to UCN one hundred  percent  (100%) of the issued
      and outstanding shares of WUC stock, in exchange for 580,000 shares of UCN
      common shares of the 3,630,000 million currently outstanding in a tax-free
      stock for stock  transaction,  on the terms and subject to the  conditions
      set forth in this Agreement (the "Acquisition").

      NOW,  THEREFORE,  in  consideration  of the foregoing  and the  respective
covenants,  promises,  representations  and warranties set forth herein, and for
other good and valuable consideration, intending to be legally bound hereby, the
parties agree as follows:

SECTION 1.  EXCHANGE OF  SECURITIES

1.1   Exchange  of Stock:  Subject to the terms and  conditions  hereof,  at the
      Closing  (as  hereinafter  defined),  WAM will  transfer to UCN all right,
      title  and  interest  of WAM in the WUC Stock  for  580,000  shares of UCN
      common  stock,  $.001 par value,  to be issued to WAM at the Closing  (the
      "UCN Stock").

1.2   The Closing:  The closing of the  Acquisition  (the  "Closing")  will take
      place as promptly as practicable, but no later than five (5) business days
      following satisfaction or waiver of the conditions set forth in Article 6,
      at the offices of WAM located at 300 Park Avenue South, New York, New York
      10010, unless another place or time is agreed to by the parties.  The date
      upon  which the  Closing  actually  occurs is  herein  referred  to as the
      "Closing  Date." On the Closing Date,  the parties  hereto shall cause the
      Acquisition to be consummated in accordance  with the relevant  provisions
      of applicable  law. The parties intend that the Closing Date will occur on
      or prior to March 31, 2000.

      (a)  Procedure at the Closing: At the Closing,  the parties agree that the
           following shall occur:

           (i)   The parties shall have  satisfied  each of the  conditions  set
                 forth  in  Sections  5 and 6,  and  shall  deliver  any and all
                 documents  required by such  Sections,  unless such delivery is
                 waived.

<PAGE>

           (ii)  WAM will assign and transfer to UCN all of WAM's right,  title,
                 and  interest  in and to the WUC Stock by  delivering  to UCN a
                 certificate  or  certificates  representing  the WUC Stock,  in
                 genuine  and  unaltered   form,   duly  endorsed  in  blank  or
                 accompanied  by duly executed  stock powers  endorsed in blank,
                 with requisite stock transfer tax stamps, if any, attached.

           (iii) UCN shall execute,  provide and deliver to WAM a certificate or
                 certificates   representing  the  UCN  Stock,  in  genuine  and
                 unaltered form, with requisite stock transfer  stamps,  if any,
                 attached.

1.3   Taking of  Necessary  Action;  Further  Action:  If, at any time after the
      Closing,  any such  further  action is necessary or desirable to carry out
      the purposes of this Agreement and to vest UCN with full right,  title and
      possession to the WUC Stock,  or to vest WAM with full right,  title,  and
      possession  to the UCN Stock,  the officers and  directors of both UCN and
      WAM are fully authorized in the name of their  respective  corporations or
      otherwise to take, and will take, all such lawful and necessary action.

1.4   Restrictions on UCN Stock:

      (a)  The UCN Stock has not been  registered  under the Securities  Act, by
           reason of a specific  exemption from the  registration  provisions of
           the Securities Act of 1933, as amended (the  "Securities  Act").  WAM
           understands that the shares of UCN Stock are "restricted  securities"
           under   applicable  U.S.  federal  and  state  securities  laws  and,
           therefore,  that WAM must hold the UCN Stock indefinitely unless such
           shares are registered by UCN and qualified by state  authorities,  or
           an exemption from such registration is available.

      (b)  Legend.  Each  certificate  evidencing  the UCN Stock  subject to the
           terms and conditions of this Agreement and each certificate issued in
           exchange for or upon the transfer of any shares  subject to the terms
           and  conditions of this  Agreement (if such shares remain  subject to
           the terms and conditions of this Agreement after such transfer) shall
           be stamped or  otherwise  imprinted  with a  conspicuous  legend,  in
           substantially the following form:

                  "THE  SHARES  REPRESENTED  BY THIS  CERTIFICATE  HAVE NOT BEEN
                  REGISTERED  UNDER THE  SECURITIES  ACT OF 1933, AS AMENDED AND
                  HAVE BEEN ACQUIRED FOR INVESTMENT PURPOSES ONLY AND NOT WITH A
                  VIEW TO,  OR IN  CONNECTION  WITH,  THE  SALE OR  DISTRIBUTION
                  THEREOF.  NO SUCH SALE OR DISTRIBUTION MAY BE EFFECTED WITHOUT
                  AN  EFFECTIVE  REGISTRATION  STATEMENT  RELATED  THERETO OR AN
                  OPINION OF COUNSEL IN A FORM SATISFACTORY TO THE UCN THAT SUCH
                  REGISTRATION  IS NOT  REQUIRED  UNDER  THE  SECURITIES  ACT OF
                  1933."


                                       2
<PAGE>

SECTION 2. CONTENT SHARING AND STRATEGIC ALLIANCES

      (a)  WAM  Services,  Alliances  and Added Value:  WAM's  Public  Relations
           Department,  Special Events  Promotion,  Co-creation of International
           Events  (i.e.,  World Wide  Internet  Talent/Model  Search on the UCN
           Platform) shall be available for marketing and platform  construction
           purposes. In addition, WAM shall use reasonable commercial efforts to
           include  all  other  strategic  partners  in the  UCN  agreement  for
           cross-linkages,  partnerships  and  alliances.  The list of companies
           that have already concluded a partnership agreement with WAM include:

           1. OnlyReal.com- women's plus size fashion site

           2. Verius.com- sports, events, and language instruction site

           3. OrbitTravel.com- travel destination site

           The companies with which WAM is currently in negotiation with respect
           to the formation of a partnership or strategic alliance include:

           1.  Wirebreak.com- live entertainment site

           2.  ShopPlanetX- 3rd world ecommerce site

           3.  Gloss.com- beauty site

           4.  AKA.com- hip-hop site

           5.  MuzicDepot.com- music site

           6.  EUniverse.com- entertainment site

           7.  GoHastings.com- entertainment site

           8.  MSGonline.com- teen girls site

           9.  ICanBuy.com- teen ecommerce site

           10. CyberRetail.com- fashion site

           11. Graffitionline- teen fashion site

           12. Inchant.com- intimate apparel site

           13. Pseudo.com- digital content site

           Subject  to the  License  Agreement,  WAM may  attempt  to enter into
           negotiations with additional  partners.  In addition,  if applicable,
           the content platform residing on the AOL Keyword "Wilhelmina" will be
           accessible among all partners.


                                       3
<PAGE>

      (b)  WAM Talent: Talent represented by WAM is not included as part of this
           Agreement. The engagement of any WAM talent shall be negotiated in an
           arms-length transaction in order to avoid a conflict of interest.

SECTION 3. REPRESENTATIONS AND WARRANTIES OF WAM

      WAM hereby represents and warrants to UCN as follows:

3.1   Organization, Standing, and Power: WAM is a limited liability company duly
      organized,  validly  existing,  and in good standing under the laws of the
      State of New York.

      (a)   WUC is a corporation duly organized,  validly existing,  and in good
            standing under the laws of the State of Delaware;  has all requisite
            corporate  power to own,  lease,  and operate its  properties and to
            carry  on  its  business  as  currently  being  conducted;  is  duly
            qualified  to  do  business   and  is  in  good   standing  in  each
            jurisdiction  in which the  failure to be so  qualified  and in good
            standing  would  have a  material  adverse  effect on the  business,
            assets  (including  intangible  assets),   properties,   liabilities
            (contingent or  otherwise),  financial  condition,  or operations (a
            "Material  Adverse  Effect")  of WUC;  and WUC does not  directly or
            indirectly  own any equity or similar  interest  in, or any interest
            convertible or exchangeable or exercisable for any equity or similar
            interest in, any corporation,  partnership,  joint venture, or other
            business  association  or entity.  WUC is not in violation of any of
            the provisions of its Certificate of Incorporation or Bylaws.

3.2   WUC Capital Structure: The authorized capital stock of WUC consists of One
      Thousand  (1,000)  shares of WUC Common Stock,  $1.00 par value,  of which
      Five  Hundred  (500)  shares are issued  and  outstanding  and are held of
      record  by WAM.  All  outstanding  shares  of WUC  Stock  have  been  duly
      authorized and validly issued, are fully paid and  nonassessable,  and are
      subject  to no  preemptive  rights or rights of first  refusal  created by
      statute,  the  Certificate  of  Incorporation,  or  Bylaws  of  WUC or any
      agreement to which WUC is a party or by which it is bound. WAM owns all of
      the  issued  and  outstanding  capital  stock of WUC free and clear of any
      mortgage,  pledge,  assessment,  security  interest,  lease, lien, adverse
      claim,  levy, charge, or other encumbrance of any kind, or any contract or
      agreement  to grant any of the  foregoing  ("Liens").  The  delivery  of a
      certificate or certificates at the Closing representing the WUC Stock will
      transfer to UCN good and valid  title to the WUC Stock,  free and clear of
      all Liens.

      (a)  There  are  (i)  no  equity  securities  of any  class  of WUC or any
           securities   exchangeable   into  or  exercisable   for  such  equity
           securities issued,  reserved for issuance, or outstanding and (ii) no
           outstanding subscriptions, options, warrants, puts, calls, rights, or
           other  commitments  or  agreements of any character to which WUC is a
           party or by which it is bound obligating WUC to issue, deliver, sell,
           repurchase,  or  redeem,  or cause  to be  issued,  delivered,  sold,
           repurchased,  or redeemed, any equity securities of WUC or obligating
           WUC to grant, extend, accelerate the vesting of, change the price of,
           or  otherwise  amend or enter into any such  option,  warrant,  call,
           right, commitment, or agreement.


                                       4
<PAGE>

3.3   Authority:  WAM has all  requisite  limited  liability  company  power and
      authority to enter into this Agreement and the other documents required to
      be  executed  and  delivered  by WAM  hereunder  (collectively,  the  "WAM
      Transaction  Documents") and to consummate the  transactions  contemplated
      hereby and thereby.  The execution and delivery of this  Agreement and the
      other WAM Transaction  Documents and the  consummation of the transactions
      contemplated hereby and thereby have been duly authorized by all necessary
      corporate  action  on the part of WAM.  This  Agreement  and the other WAM
      Transaction  Documents  have been duly  executed and  delivered by WAM and
      constitute the valid and binding  obligations of WAM,  enforceable against
      WAM in accordance with their terms,  except as such  enforceability may be
      limited  by  bankruptcy,  insolvency,  moratorium  or other  similar  laws
      affecting  or  relating  to  creditors'  rights  generally,   and  general
      principles of equity.

      (a)  The execution and delivery by WAM of this Agreement and the other WAM
           Transaction   Documents   do  not,  and  the   consummation   of  the
           transactions  contemplated  hereby and thereby will not: (i) conflict
           with,  or result in any  violation or breach of any  provision of the
           Certificate  of  Formation  or  Operating  Agreement  of  WAM  or the
           Certificate  of  Incorporation  or Bylaws of WUC,  (ii) result in any
           violation  or breach of, or  constitute  (with or  without  notice or
           lapse of time, or both) a default  under,  or give rise to a right of
           termination, cancellation, or acceleration of any material obligation
           or loss of any benefit under any note,  mortgage,  indenture,  lease,
           contract,  or other  agreement or obligation to which WAM or WUC is a
           party or by which WAM or WUC or any of their properties or assets may
           be bound;  (iii)  conflict  with or violate any  permit,  concession,
           franchise, license, judgment, order, decree, statute, law, ordinance,
           rule,  or  regulation  applicable  to WAM  or  WUC  or  any of  their
           properties  or  assets;  or (iv)  require  WAM or WUC to  obtain  any
           consent,  approval,  or action of,  make any filing  with or give any
           notice to any  entity or person as a result or under the terms of any
           contract  or  agreement  to  which  WAM or WUC is a party or by which
           their properties or assets are bound,  except in the case of (ii) and
           (iii) for such violations,  breaches,  defaults, rights, or conflicts
           which  would  not be  reasonably  likely to have a  Material  Adverse
           Effect on WUC or  materially  affect the ability of WAM to consummate
           the  transactions  contemplated  by this Agreement in accordance with
           its  terms,  and,  except  in the  case of (iv)  for  such  consents,
           approvals or actions  which,  if not  obtained or made,  would not be
           reasonably  likely  to  have  a  Material  Adverse  Effect  on WUC or
           materially  adversely  affect the  ability of WAM to  consummate  the
           transactions  contemplated  by this Agreement in accordance  with its
           terms.

      (b)  No consent,  approval,  order, or authorization  of, or registration,
           declaration,  or filing with, any governmental  entity is required by
           WAM or WUC in  connection  with the  execution  and  delivery of this
           Agreement or the other WAM Transaction  Documents or the consummation
           of the  transactions  contemplated  hereby or thereby except for such
           consents,  authorizations,   filings,  approvals,  and  registrations
           which,  if not obtained or made,  would not be  reasonably  likely to
           have a Material Adverse Effect on WUC or materially  adversely affect
           the ability


                                       5
<PAGE>


           of WAM to consummate the transactions  contemplated by this Agreement
           in accordance with its terms.

3.4   Absence of  Undisclosed  Liabilities:  WUC does not have any  liabilities,
      either accrued or contingent, and whether due or to become due, other than
      liabilities  incurred  since its  formation in connection  therewith,  and
      liabilities incurred or to be incurred pursuant to the License Agreement.

3.5   Absence of Certain Changes or Events: Since its date of formation, WUC has
      not  conducted  any business and has not suffered any event or  occurrence
      that has had or could  reasonably  be expected to have a Material  Adverse
      Effect on WUC;

3.6   Intellectual  Property:  WUC owns,  or is licensed or otherwise  possesses
      legally enforceable rights to use, all patents,  trademarks,  trade names,
      service marks, and copyrights,  and any applications for and registrations
      of such  Intellectual  Property,  and all  processes,  formulae,  methods,
      schematics,   technology,   know-how,   computer   software   programs  or
      applications,  and  tangible  or  intangible  proprietary  information  or
      materials  that are  necessary to conduct the business of WUC as currently
      conducted.

3.7   WUC License:  WUC is a party to a binding agreement with WAM that provides
      a renewable twenty-five year,  royalty-free,  exclusive (as it pertains to
      urban sites where the urban  market is targeted as its  principal  form of
      business) license (the "License  Agreement"),  a true and accurate copy of
      which is attached hereto as Exhibit "A" and by this reference incorporated
      herein,  to use,  reproduce,  transmit,  display and otherwise exploit the
      trademarks, tradenames, service marks, designs, logo and other proprietary
      marks  of WAM  (the  "Marks")  in  connection  with  the (i)  development,
      exploitation,  marketing, promotion, positioning, and branding of UCN, its
      affiliates,  and it and its affiliates'  respective  businesses,  and (ii)
      development,    reproduction,    transmission,   display,   communication,
      distribution  and  other  exploitation  of  programming  and  content  (in
      whatever form UCN deems appropriate)  featuring or otherwise involving the
      Marks and the models,  athletes and other talent  represented by WAM or an
      affiliate of WAM.

3.8   Contracts:  WUC is not a party or subject to any other binding agreements,
      obligations, or commitments, written or oral:

      (a)  that call for any fixed and/or  contingent  payment or expenditure or
           any related series of fixed an/or contingent payments or expenditures
           by or to WUC totaling more than $25,000.00 in any calendar year;

      (b)  with agents, advisors,  salesmen,  representatives,  contractors,  or
           consultants that are not cancelable by it on no more than thirty (30)
           days notice and without liability, penalty, or premium;

      (c)  that  restricts  WUC from  carrying  on  anywhere  in the  world  its
           business or any portion thereof as currently conducted;

      (d)  to provide funds to or to make any  investment in any other person or
           entity (in the form of a loan, capital contribution, or otherwise);


                                       6
<PAGE>

      (e)  with  respect  to  obligations  as  guarantor,   surety,   co-signer,
           endorser,  co-maker,  indemnitor,  or  otherwise  in  respect  of the
           obligation of any other person or entity;

      (f)  for any line of credit, standby financing, revolving credit, or other
           similar financial arrangement;

      (g)  with any distributor,  original equipment  manufacturer,  value added
           remarketer or other person for the distribution of any WUC products.

WUC is not in material  default under or in material breach or violation of, nor
is there any valid  basis for any claim of  material  default by WUC  under,  or
material breach or violation by WUC of, any contract, commitment, or restriction
to which  WUC is a party or by which WUC or any of its  properties  or assets is
bound (including the License Agreement).  To WUC's or WAM's knowledge,  no other
party is in material default under or in material breach or violation of, nor is
there any valid basis for any claim of material default by any other party under
any contract, commitment, or restriction to which WUC is a party or by which WUC
or any of its properties or assets is bound.

3.9   Compliance  with Laws: WUC has complied in all material  respects with, is
      not in  material  violation  of,  and  has not  received  any  notices  of
      violation with respect to, any statute,  law, or regulation  applicable to
      the ownership or operation of its business.

3.10  Litigation:  There is no action, suit, proceeding,  claim, arbitration, or
      investigation pending before any agency, court, or tribunal,  or, to WAM's
      and WUC's  knowledge,  threatened  against WUC or any of its properties or
      officers or directors (in their capacities as such). There is no judgment,
      decree,  or order against WUC or, to WAM's or WUC's knowledge,  any of its
      directors or officers (in their  capacities  as such) that could  prevent,
      enjoin, or materially alter or delay any of the transactions  contemplated
      by this Agreement, or that could reasonably be expected to have a Material
      Adverse Effect on WUC.

3.11  Restrictions  on Business:  There is no agreement,  judgment,  injunction,
      order,  or  decree  binding  upon WUC  which  has or could  reasonably  be
      expected to have the effect of  prohibiting  or  materially  impairing any
      current  business  practice  of WUC  or the  conduct  of its  business  as
      currently conducted.

3.12  Governmental  Authorization:  WUC has obtained each governmental  consent,
      license,  permit,  grant, or other  authorization of a governmental entity
      that is required  for the  operation  of the  business of WUC as currently
      conducted,  except  for  those  which,  if  not  obtained,  would  not  be
      reasonably likely to have a Material Adverse Effect on WUC.

3.13  Broker's  and  Finder's  Fees:  WAM has not  incurred,  nor will it incur,
      directly or  indirectly,  any  liability for brokerage or finders' fees or
      agents'  commissions  or any  similar  charges  in  connection  with  this
      Agreement or any transaction contemplated hereby.

3.14  Investment Representations:


                                       7
<PAGE>

      (a)  The UCN Stock is being acquired for WAM's own account, for investment
           and not  with a view  to,  or for  resale  in  connection  with,  any
           distribution  or public  offering  thereof  within the meaning of the
           Securities Act of 1933, as amended,  or other  applicable  securities
           laws.

      (b)  WAM is an  "Accredited  Investor" as that term is defined in Rule 501
           of  Regulation D  promulgated  under the  Securities  Act of 1933, as
           amended.

3.15  No Sale or  Transfer  of UCN Stock:  WAM  hereby  agrees to sign a lock-up
      agreement  as  requested  by UCN,  in the  same  form as  executed  by the
      directors and officers of UCN, attached hereto as Schedule 1.

      (a)  In the event that the effective date of UCN's Registration  Statement
           does not occur on or before May 31, 2000, the provisions hereof shall
           forthwith terminate and be of no further force or effect.

      (b)  WAM  shall  be  entitled  to  transfer  the  UCN  Stock  (i) to a WAM
           subsidiary,   or   affiliate,   (ii)  to  a  survivor  by  merger  or
           consolidation, or any other successor in interest of WAM or any other
           entity  referred to in (i), or (iii) to the  employees  of WAM or any
           other entity related to WAM and referred to in the foregoing  clauses
           (i) or (ii), pursuant to an employee stock option plan.

      (c)  In each  instance of a transfer  pursuant to clauses  (i),  (ii),  or
           (iii) above,  such  transferee  shall be subject to the provisions of
           this paragraph.

3.16  No  Misrepresentation:  No  representation  or  warranty  by WAM  in  this
      Agreement, and no written statement, certificate, or schedule furnished or
      to be furnished by or on behalf of WAM  pursuant to this  Agreement,  when
      taken together,  contains any untrue statement of a material fact or omits
      to state a material  fact  required to be stated  therein or  necessary in
      order to make such statements,  in light of the circumstances  under which
      they were made, not misleading.

SECTION 4. REPRESENTATIONS AND WARRANTIES OF UCN

      UCN represents and warrants to WAM as follows:

4.1   Organization,  Standing,  and Power:  UCN is a corporation duly organized,
      validly  existing  and in good  standing  under  the laws of the  State of
      Delaware.  UCN has the corporate  power to own its properties and to carry
      on its business as now being conducted.

4.2   UCN Capital  Structure:  The  authorized  capital stock of UCN consists of
      thirty-three  million  (33,000,000)  shares of UCN Common Stock, $.001 par
      value,  of which shares are issued and  outstanding and are held of record
      by UCN. All outstanding  shares of UCN Stock have been duly authorized and
      validly issued,  are fully paid and  nonassessable,  and are subject to no
      preemptive  rights or rights of first  refusal  created  by  statute,  the
      Certificate of  Incorporation,  or Bylaws of UCN or any agreement to which
      UCN is a party or by which it is bound.  The delivery of a certificate  or
      certificates at the Closing


                                       8
<PAGE>

      representing  the UCN Stock will  transfer  to WAM good and valid title to
      the UCN Stock, free and clear of all Liens.

      (a)  Except as set forth on Schedule 2, there are (i) no equity securities
           of  any  class  of  UCN  or  any  securities   exchangeable  into  or
           exercisable for such equity securities issued, reserved for issuance,
           or  outstanding  and  (ii)  no  outstanding  subscriptions,  options,
           warrants,  puts, calls, rights, or other commitments or agreements of
           any  character  to  which  UCN is a party  or by  which  it is  bound
           obligating UCN to issue,  deliver,  sell,  repurchase,  or redeem, or
           cause to be issued,  delivered,  sold, repurchased,  or redeemed, any
           equity  securities  of  UCN  or  obligating  UCN  to  grant,  extend,
           accelerate the vesting of, change the price of, or otherwise amend or
           enter into any such option,  warrant,  call,  right,  commitment,  or
           agreement.

4.3   Authority:  UCN has all requisite  corporate  power and authority to enter
      into this  Agreement and the other  documents  required to be executed and
      delivered by UCN hereunder (collectively, the "UCN Transaction Documents")
      and to consummate the transactions  contemplated  hereby and thereby.  The
      execution  and delivery of this  Agreement  and the other UCN  Transaction
      Documents and the consummation of the transactions contemplated hereby and
      thereby have been duly authorized by all necessary corporate action on the
      part of UCN.  This  Agreement and the other UCN  Transaction  Documents to
      which they are parties  have been duly  executed an  delivered  by UCN and
      constitute the valid and binding  obligations of UCN,  enforceable against
      UCN in accordance with their terms,  except as such  enforceability may be
      limited by (i)  bankruptcy,  insolvency,  moratorium or other similar laws
      affecting  creditors'  rights  generally,  and (ii) general  principles of
      equity.

      (a)  The execution and delivery by UCN of this Agreement and the other UCN
           Transaction   Documents   do  not,  and  the   consummation   of  the
           transactions  contemplated  hereby and thereby will not: (i) conflict
           with,  or result in any  violation or breach of any  provision of the
           Certificate  of  Incorporation  or Bylaws of UCN,  (ii) result in any
           violation  or breach of, or  constitute  (with or  without  notice or
           lapse of time, or both) a default  under,  or give rise to a right of
           termination, cancellation, or acceleration of any material obligation
           or loss of any benefit under any note,  mortgage,  indenture,  lease,
           contract, or other agreement or obligation to which UCN is a party or
           by which UCN or any of its  properties or assets may be bound;  (iii)
           conflict with or violate any permit, concession,  franchise, license,
           judgment, order, decree, statute, law, ordinance, rule, or regulation
           applicable to UCN or any of its properties or assets; or (iv) require
           UCN to obtain any  consent,  approval,  or action of, make any filing
           with, or give any notice to any entity or person as a result or under
           the terms of any  contract or agreement to which UCN is a party or by
           which  their  properties  or assets are bound,  except in the case of
           (ii) and (iii) for such violations,  breaches,  defaults,  rights, or
           conflicts  which  would not be  reasonably  likely to have a Material
           Adverse  Effect on UCN and its parents and  subsidiaries,  taken as a
           whole,  or  materially  affect the ability of UCN to  consummate  the
           transactions  contemplated  by this Agreement in accordance  with its
           terms.


                                       9
<PAGE>

      (b)  No consent,  approval,  order, or authorization  of, or registration,
           declaration,  or filing with, any governmental  entity is required by
           UCN in connection  with the execution and delivery of this  Agreement
           or the other UCN  Transaction  Documents or the  consummation  of the
           transactions   contemplated  hereby  or  thereby,   except  for  such
           consents,  authorizations,   filings,  approvals,  and  registrations
           which,  if not obtained or made,  would not be  reasonably  likely to
           have a Material Adverse Effect on UCN or materially  adversely affect
           the ability of UCN to consummate  the  transactions  contemplated  by
           this Agreement in accordance with its terms.

4.4   Absence of Undisclosed  Liabilities:  Except as disclosed in the Company's
      Registration Statement on Form S-1 dated February 3, 2000, as amended from
      time to  time,  UCN  does not have  any  liabilities,  either  accrued  or
      contingent,  and  whether  due or to  become  due,  other  than  normal or
      recurring  liabilities incurred since its formation in the ordinary course
      of business.

4.5   Absence of Certain Changes or Events: Except as disclosed in the Company's
      Registration Statement on Form S-1 dated February 3, 2000, as amended from
      time to time, since its date of formation,  UCN has conducted its business
      in the ordinary course and in a manner consistent with past practices, and
      has not suffered any event or occurrence that has had or could  reasonably
      be expected to have a Material Adverse Effect on UCN;

4.6   Intellectual  Property:  Except as disclosed in the Company's Registration
      Statement  on Form S-1 dated  February  3, 2000,  as amended  from time to
      time, UCN owns, or is licensed or otherwise  possesses legally enforceable
      rights to use, all patents,  trademarks,  trade names,  service marks, and
      copyrights,   and  any   applications   for  and   registrations  of  such
      Intellectual Property, and all processes,  formulae, methods,  schematics,
      technology,  know-how,  computer  software  programs or applications,  and
      tangible or  intangible  proprietary  information  or  materials  that are
      necessary to conduct the business of UCN as currently conducted.

4.7   Investment Representations:

      (a)  The WUC Stock is being acquired for UCN's own account, for investment
           and not  with a view  to,  or for  resale  in  connection  with,  any
           distribution  or public  offering  thereof  within the meaning of the
           Securities Act of 1933, as amended,  or other  applicable  securities
           laws.

      (b)  UCN is an  "Accredited  Investor" as that term is defined in Rule 501
           of  Regulation D  promulgated  under the  Securities  Act of 1933, as
           amended.

4.8   Registration  Rights:  No director or officer of UCN has any  registration
      rights or other rights to transfer or dispose of UCN common stock pursuant
      to this  agreement  or  otherwise,  except as  provided by Rule 144 of the
      Securities Act of 1933, as amended ("Rule 144")


                                       10
<PAGE>

4.9   The UCN Stock: The UCN Stock to be issued in accordance with the terms and
      provisions of this  Agreement  will be duly  authorized,  validly  issued,
      fully paid, and non-assessable.

4.10  No Sale or Transfer of UCN Common Stock:

      (a)  Directors  and  officers  of UCN  hereby  agree  to  sign  a  lock-up
           agreement,  attached  hereto as Schedule 1, which shall  prevent such
           director  and officer  from  selling or  otherwise  transferring  UCN
           common  stock;  provided,  however,  that UCN shall  provide  written
           notice to WAM within  five (5)  business  days,  if the  restrictions
           contained  therein  are  lifted or  changed  for any reason or in any
           manner.

      (b)  If UCN proposes to  prepare and file with the Securities and Exchange
           Commission ("SEC") a  form S-1, or any other similar form registering
           any  UCN  common  stock  held by directors and officers of UCN (other
           that pursuant to Forms S-4, S-8  or any successor to such forms), UCN
           shall provide written notice  to WAM of such registration within five
           (5) business days and register  the  same proportionate amount of UCN
           stock held by WAM, as the directors or officers of UCN  are proposing
           to register pursuant to that registration statement.

4.11  Compliance  with Laws: UCN has complied in all material  respects with, is
      not in  material  violation  of,  and  has not  received  any  notices  of
      violation with respect to, any statute,  law, or regulation  applicable to
      the ownership or operation of its business.

4.12  Litigation:  There is no action, suit, proceeding,  claim, arbitration, or
      investigation pending before any agency, court, or tribunal,  or, to UCN's
      knowledge,  threatened against UCN or any of its properties or officers or
      directors (in their capacities as such). There is no judgment,  decree, or
      order against UCN or, to UCN's knowledge, any of its directors or officers
      (in their  capacities as such) that could prevent,  enjoin,  or materially
      alter or delay any of the transactions  contemplated by this Agreement, or
      that could  reasonably  be expected to have a Material  Adverse  Effect on
      UCN.

4.13  Restrictions  on Business:  There is no agreement,  judgment,  injunction,
      order,  or  decree  binding  upon UCN  which  has or could  reasonably  be
      expected to have the effect of  prohibiting  or  materially  impairing any
      current  business  practice  of UCN  or the  conduct  of its  business  as
      currently conducted.

4.14  Governmental  Authorization:  UCN has obtained each governmental  consent,
      license,  permit,  grant, or other  authorization of a governmental entity
      that is required  for the  operation  of the  business of UCN as currently
      conducted,  except  for  those  which,  if  not  obtained,  would  not  be
      reasonably likely to have a Material Adverse Effect on UCN.

4.15  Brokers'  and  Finders'  Fees:  UCN has not  incurred,  nor will it incur,
      directly or  indirectly,  any  liability for brokerage or finders' fees or
      agent's  commissions  or any  similar  charges  in  connection  with  this
      Agreement or any transaction contemplated hereby.


                                       11
<PAGE>

4.15  No  Misrepresentation:  No  representation  or  warranty  by UCN  in  this
      Agreement, and no written statement, certificate, or schedule furnished or
      to be furnished by or on behalf of UCN  pursuant to this  Agreement,  when
      taken together,  contains any untrue statement of a material fact or omits
      to state a material  fact  required to be stated  therein or  necessary in
      order to make such statements,  in light of the circumstances  under which
      they were made, not misleading.

SECTION 5. ADDITIONAL AGREEMENTS

5.1   Confidentiality:  "Confidential  Information"  as used  in this  Agreement
      shall mean any information,  not generally known in the trade or industry,
      which  was  obtained  from the  parties  to this  Agreement,  or which was
      learned, discovered,  developed, conceived, originated, or prepared during
      or as a result of any  performance  hereunder  and which falls  within the
      following general categories: (i) information relating to trade secrets of
      the  parties;  (ii)  information  relating  to  existing  or  contemplated
      products,  services,  technology,   designs,  computer  systems,  computer
      software and research,  or developments of the parties;  (iii) information
      relating to business plans, sales or marketing  methods,  methods of doing
      business,  customer lists,  customer usages and/or requirements,  names of
      sales  representatives,  and supplier  information  of the  parties;  (iv)
      information  relating to proprietary computer software not generally known
      to the public; and (v) any other confidential information that the parties
      may wish to protect by patent,  copyright,  or by keeping such information
      secret and confidential.

      (a)  The party  which  receives  confidential  information  from the other
           party agrees to maintain  such  information  in secrecy at all times,
           and to take  reasonable  steps,  including  such steps as it takes to
           protect its own proprietary information, prior to and (if applicable)
           after  termination of this  Agreement,  to prevent the duplication or
           disclosure  of any such  confidential  and  proprietary  information,
           other than by or to its own  employees or agents who must have access
           to such  information to perform such party's  obligations  hereunder.
           Information  of either party shall not be subject to the  obligations
           imposed by this Section if such information is publicly  available or
           is lawfully obtained by the disclosing party from another source free
           of  restrictions  or is  independently  developed  by the  disclosing
           party.

5.2   Expenses:  Regardless  of whether the  transaction  provided for herein is
      consummated,  all fees and expenses incurred in connection with such share
      exchange including,  without limitation, all legal, accounting,  financial
      advisory,  consulting  and all other fees and  expenses  of third  parties
      incurred by a party in connection with the negotiation and effectuation of
      the  terms  and  conditions  of  this   Agreement  and  the   transactions
      contemplated  hereby,  shall be the  obligation  of the  respective  party
      incurring such fees and expenses.

5.3   Public Disclosure:  Following the execution of this Agreement, the parties
      shall  agree  to the  text of the  initial  public  disclosure  to be made
      concerning the transaction discussed in this Agreement.  The parties shall
      further  agree on the  timing and  nature of such  disclosure.  Disclosure
      (whether or not in response to an inquiry) of the  existence  or nature of
      this  Agreement  shall be made by any  party  hereto  unless  approved  in
      writing by


                                       12
<PAGE>

      duly  authorized  officers of all parties prior to release,  provided that
      such approval shall not be unreasonably  withheld and subject in any event
      to UCN's  obligation to comply with  applicable  securities laws and stock
      market regulations.

5.4   Reasonable  Efforts:  Subject to the terms and conditions provided in this
      Agreement,  each of the parties hereto shall use its reasonable efforts to
      take promptly,  or cause to be taken, all actions, and to do promptly,  or
      cause  to be  done,  all  things  necessary,  proper  or  advisable  under
      applicable  laws and  regulations  to  consummate  and make  effective the
      transactions   contemplated  hereby,  to  obtain  all  necessary  waivers,
      consents  and  approvals  and to effect all  necessary  registrations  and
      filings  and to remove any  injunctions  or other  impediments  or delays,
      legal or  otherwise,  in  order  to  consummate  and  make  effective  the
      transactions contemplated by this Agreement for the purpose of securing to
      the parties hereto the benefits contemplated by this Agreement.

5.5   Notification of Certain Matters:  WAM shall give prompt notice to UCN, and
      UCN  shall  give  prompt   notice  to  WAM,  of  (a)  the   occurrence  or
      non-occurrence  of any event, the occurrence or non-occurrence of which is
      likely to cause any representation or warranty of any party, respectively,
      contained  in this  Agreement to be untrue or  inaccurate  in any material
      respect  at or  prior  to the  Closing  except  as  contemplated  by  this
      Agreement,  and (b) any  failure  of WAM or UCN,  as the case  may be,  to
      comply with or satisfy any covenant, condition or agreement to be complied
      with or satisfied by it hereunder; provided, however, that the delivery of
      any  notice  pursuant  to this  Section  5.5 shall not limit or  otherwise
      affect any remedies available to the party receiving such notice.

5.6   Use of UCN Corporate  Name: UCN hereby  consents to WUC's use of the words
      "Urban Cool" in WUC's corporate name.

5.7   Tax-Free  Acquisition:  Each  WAM  and  UCN  hereby  agree  to  treat  the
      Acquisition  as a tax-free  exchange of shares in any and all tax or other
      filings,   documents   or   agreements   relating  to  or   containing   a
      characterization  of the  Acquisition,  and  neither  party shall take any
      position  in any such  filing  that is  inconsistent  with  this  intended
      characterization.

SECTION 6. CONDITIONS TO THE CLOSING

6.1   Conditions to  Obligations of Each Party:  The  respective  obligations of
      each party to this  Agreement  to effect  the  transactions  provided  for
      herein shall be subject to the  satisfaction at or prior to the Closing of
      the following conditions:

      (a)  Director and/or  Stockholder  Approval:  Director and/or  Stockholder
           approval shall have been obtained;

      (b)  No Injunctions or Restraints;  Illegality:  No temporary  restraining
           order, preliminary or permanent injunction,  or other order issued by
           any court of  competent  jurisdiction  or other  legal or  regulatory
           restraint  or  prohibition   preventing  the   consummation   of  the
           transactions provided for herein shall be in effect;


                                       13
<PAGE>

      (c)  Regulatory  Approvals and Third Party Consents:  All governmental and
           third party consents,  orders and approvals  legally required for the
           consummation  of  the  transactions   provided  for  herein  and  the
           transactions  contemplated hereby, shall have been obtained and be in
           effect as of the Closing;

6.2   Additional Conditions to the Obligations of UCN: The obligations of UCN to
      effect  the   transactions   provided   for  herein  are  subject  to  the
      satisfaction of each of the following additional conditions,  any of which
      may be waived in writing exclusively by UCN:

      (a)  The representations and warranties of WAM set forth in this Agreement
           shall be true and correct in all material  respects as of the date of
           this  Agreement  and (except to the extent such  representations  and
           warranties  speak  as of an  earlier  date) as of the  Closing  Date,
           except for changes contemplated by this Agreement.

      (b)  WAM shall have  performed  in all material  respects all  obligations
           required to be  performed  by it under this  Agreement at or prior to
           the Closing Date.

      (c)  The  license  granted to WUC by WAM shall be in full force and effect
           in accordance with its terms as of the Closing Date.

6.3   Additional Conditions to the Obligations of WAM: The obligations of WAM to
      effect  the   transactions   provided   for  herein  are  subject  to  the
      satisfaction of each of the following additional conditions,  any of which
      may be waived in writing exclusively by WAM:

      (a)  The representations and warranties of UCN set forth in this Agreement
           shall be true and correct in all material  respects as of the date of
           this  Agreement  and (except to the extent such  representations  and
           warranties speak as of an earlier date) as of the Closing Date.

      (b)  UCN shall have  performed  in all material  respects all  obligations
           required to be  performed  by it under this  Agreement at or prior to
           the Closing Date.

SECTION 7. TERMINATION, AMENDMENT, AND WAIVER

7.1   Termination:   This  Agreement  may  be  terminated  and  the  transaction
      abandoned at any time prior to the Closing:

      (a)  By mutual consent of the parties;

      (b)  By either  party if: (i) the  Closing  has not  occurred by March 31,
           2000 (provided that the right to terminate this Agreement  under this
           clause  7.1(b)(i)  shall not be available to any party whose  willful
           failure to fulfill any obligation hereunder has been the cause of, or
           resulted  in, the  failure of the  Closing to occur on or before such
           date); (ii) there shall be a final  non-appealable order of a federal
           or state court in effect preventing  consummation of the transactions
           contemplated  hereby;  or (iii)  there  shall be any  statute,  rule,
           regulation  or  order  enacted,   promulgated  or  issued  or  deemed
           applicable   to  the   transactions   provided   for  herein  by  any


                                       14
<PAGE>

           governmental  entity that would make consummation of the transactions
           provided for herein illegal; or

      (c)  By either party if there shall be any action  taken,  or any statute,
           rule,  regulation or order  enacted,  promulgated or issued or deemed
           applicable   to  the   transactions   provided   for  herein  by  any
           governmental entity, which would: (i) prohibit UCN's ownership of the
           WUC Stock;  (ii) prohibit WAM's  ownership of the UCN Stock; or (iii)
           compel  UCN to  dispose  of or  hold  separate,  as a  result  of the
           Acquisition, any material portion of the business or assets of WUC.

      Where action is taken to terminate this Agreement pursuant to this Section
      7.1, it shall be sufficient  for such action to be authorized by the Board
      of Directors (as applicable) of the party taking such action.

7.2   Effect of  Termination:  In the event of  termination of this Agreement as
      provided in Section 7.1, this Agreement  shall  forthwith  become void and
      there shall be no liability or  obligation  on the part of either party or
      their respective officers,  directors or stockholders,  provided that each
      party shall remain liable for any breaches of this Agreement  prior to its
      termination and WAM shall liquidate WUC.

7.3   Amendment:  Except  as is  otherwise  required  by  applicable  law,  this
      Agreement  may be  amended  by the  parties  hereto  at any  time  only by
      execution  of an  instrument  in  writing  signed on behalf of each of the
      parties hereto.

7.4   Extension;  Waiver: At any time prior to the Closing, either party may, to
      the extent legally allowed, (a) extend the time for the performance of any
      of the obligations of the other party hereto,  (b) waive any  inaccuracies
      in the  representations and warranties made to such party contained herein
      or in any document  delivered  pursuant  hereto,  and (c) waive compliance
      with any of the  agreements  or  conditions  for the benefit of such party
      contained herein.  Any agreement on the part of a party hereto to any such
      extension or waiver shall be valid only if set forth in an  instrument  in
      writing  signed on behalf of such  party.  The failure of any party at any
      time or times to require  performance of any provision  hereof shall in no
      manner  affect the right of such party at a later time to enforce the same
      or any other provision of this Agreement. No waiver of any condition or of
      the breach of any term in this Agreement in one or more instances shall be
      deemed  to be or  construed  as a  further  or  continuing  waiver of such
      condition or breach or a waiver of any other condition or of the breach of
      any other term of this Agreement.

SECTION 8. INDEMNIFICATION

8.1   Survival of Representations and Warranties: All of the representations and
      warranties  of WAM and UCN contained in this  Agreement  shall survive the
      Closing Date for a period of twelve (12) months;  provided,  however, that
      the  representation and warranty made by WAM and UCN in Sections 3.1, 3.2,
      3.3, 4.1,  4.2, 4.3 and 4.8 shall  survive the Closing Date  indefinitely.
      After the expiration of such twelve-month period, such representations and
      warranties  shall  expire and be of no further  force or effect other than
      those specifically listed above.


                                       15
<PAGE>

8.2   WAM Indemnification: WAM hereby agrees to indemnify and hold harmless UCN,
      including its affiliates,  subsidiaries,  successors,  assigns,  officers,
      directors,   agents,   and  employees,   from  and  against  any  and  all
      liabilities,  damages, losses, expenses, claims, demands, suits, fines, or
      judgments (including,  but not limited to, attorneys' fees, expert witness
      costs,  court  costs,  and  expenses)  that may at any time be  threatened
      against, suffered by, accrued against, charged to, or recoverable from UCN
      in any forum, by reason of:

      (a)  The breach in any material respect of any  representation or warranty
           of WAM contained in or made pursuant to this Agreement; or

      (b)  A material  breach in any covenant or  agreement of WAM  contained in
           this Agreement.

8.3   UCN Indemnification: UCN hereby agrees to indemnify and hold harmless WAM,
      including its affiliates,  subsidiaries,  successors,  assigns,  officers,
      directors,   agents,   and  employees,   from  and  against  any  and  all
      liabilities,  damages, losses, expenses, claims, demands, suits, fines, or
      judgments (including,  but not limited to, attorneys' fees, expert witness
      costs,  court  costs,  and  expenses)  that may at any time be  threatened
      against, suffered by, accrued against, charged to, or recoverable from WAM
      in any forum, by reason of:

      (a)  The breach in any material respect of any  representation or warranty
           of UCN contained in or made pursuant to this Agreement;

      (b)  A material  breach in any covenant or  agreement of UCN  contained in
           this Agreement.

SECTION 9. GENERAL PROVISIONS

9.1   Non-Survival of Representations  and Warranties:  Except as explicitly set
      forth in this Agreement,  the  representations and warranties set forth in
      this Agreement shall not survive beyond the Closing.

9.2   Notices:  All  notices  and  other  communications  hereunder  shall be in
      writing,  shall be  effective  when  received,  and  shall in any event be
      deemed to have been received (a) when delivered,  if delivered  personally
      or by  commercial  delivery  service,  (b) three (3)  business  days after
      deposit with U.S.  Mail, if mailed by registered or certified mail (return
      receipt  requested),  (c) one (1)  business  day after the business day of
      deposit with Federal Express or similar  nationally  recognized  overnight
      courier  for next day  delivery  (or,  two (2)  business  days  after such
      deposit if deposited for second  business day  delivery),  if delivered by
      such  means,  or (d) one (1)  business  day after  delivery  by  facsimile
      transmission  with copy by U.S. Mail, if sent via facsimile plus mail copy
      (with  acknowledgment  of  complete  transmission),  to the parties at the
      following  addresses  (or at such  other  address  for a party as shall be
      specified by like notice):


                                       16
<PAGE>

      if to UCN, to:

             Urban Cool Network, Inc.
             1401 Elm Street
             Dallas, Texas  75202
             Attention:  Jacob R. Miles III, Chairman & CEO

      if to WAM, to:

             Wilhelmina Artist Management, LLC
             300 Park Avenue South
             2nd Floor
             New York, NY 10010
             Attention:  Dieter Esch

9.3   Interpretation:  The words "include," "includes" and "including" when used
      herein  shall be deemed in each case to be followed by the words  "without
      limitation." The word "agreement" when used herein shall be deemed in each
      case to mean any contract,  commitment or other agreement, whether oral or
      written,  that is legally  binding.  The table of  contents  and  headings
      contained in this Agreement are for reference  purposes only and shall not
      affect in any way the meaning or  interpretation  of this Agreement.  When
      reference is made herein to "the  business of" an entity,  such  reference
      shall be deemed  to  include  the  business  of all  direct  and  indirect
      subsidiaries  of such entity.  Reference to the  subsidiaries of an entity
      shall be deemed to include all direct and  indirect  subsidiaries  of such
      entity.

9.4   Counterparts:  This Agreement may be executed in one or more counterparts,
      all of which  shall be  considered  one and the same  agreement  and shall
      become effective when one or more counterparts have been signed by each of
      the parties and delivered to the other party, it being understood that all
      parties need not sign the same  counterpart.  Execution of this  Agreement
      via  facsimile  shall  have the same  force of  authority  as an  original
      signature.

9.5   Entire Agreement:  This Agreement,  the schedules and Exhibits hereto, and
      the  documents  and  instruments  and other  agreements  among the parties
      hereto  referenced  herein:  (a) constitute the entire agreement among the
      parties with respect to the subject  matter hereof and supersede all prior
      agreements and  understandings,  both written and oral,  among the parties
      with  respect to the subject  matter  hereof;  and (b) are not intended to
      confer upon any other person any rights or remedies hereunder.

9.6   Severability:  In the event that any  provision  of this  Agreement or the
      application  thereof  becomes  or is  declared  by a  court  of  competent
      jurisdiction to be illegal,  void or unenforceable,  the remainder of this
      Agreement  will continue in full force and effect and the  application  of
      such  provision to other persons or  circumstances  will be interpreted in
      such a manner so as reasonably to effect the intent of the parties hereto.
      The parties further agree to replace such void or unenforceable  provision
      of this  Agreement  with a


                                       17
<PAGE>

      valid and enforceable  provision that will achieve, to the greatest extent
      possible,  the  economic,  business  and  other  purposes  of such void or
      unenforceable provision.

9.7   Other Remedies:  Except as otherwise provided herein, any and all remedies
      herein expressly conferred upon a party will be deemed cumulative with and
      not exclusive of any other remedy  conferred  hereby,  or by law or equity
      upon such  party,  and the  exercise by a party of any one remedy will not
      preclude the exercise of any other remedy.

9.8   Specific  Performance:  The parties hereto agree that  irreparable  damage
      would occur in the event that any of the provisions of this Agreement were
      not performed in accordance  with their  specific  terms or were otherwise
      breached.  It is accordingly  agreed that the parties shall be entitled to
      an injunction or injunctions to prevent  breaches of this Agreement and to
      enforce  specifically the terms and provisions  hereof in any court of the
      United  States or any state  having  jurisdiction,  this  remedy  being in
      addition  to any other  remedy  to which  they are  entitled  at law or in
      equity.

9.9   Governing  Law:  This  Agreement  shall be  governed by and  construed  in
      accordance  with the  laws of the  State of New  York,  regardless  of the
      conflicts of law principles  thereof.  Each of the parties hereto consents
      to the exclusive  jurisdiction of the courts of the State of New York, and
      any Federal  Court  sitting in the  Southern  District of the State of New
      York, and that process may be served upon them in any manner authorized by
      the  laws of the  State  of New  York for  such  persons  and  waives  and
      covenants not to assert or plead any objection  which they might otherwise
      have to such jurisdiction and such process.

9.10  Assignment:  No party  may  assign  either  this  Agreement  or any of its
      rights,  interests,  or  obligations  hereunder  without the prior written
      approval of the other parties hereto.  Subject to the preceding  sentence,
      this Agreement shall be binding upon and shall inure to the benefit of the
      parties hereto and their respective successors and permitted assigns.

9.11  Absence of Third Party Beneficiary Rights: No provisions of this Agreement
      are  intended,  nor shall be  interpreted,  to provide or create any third
      party  beneficiary  rights or any other  rights of any kind in any client,
      customer,  affiliate,  partner of any party  hereto or any other person or
      entity unless specifically provided otherwise herein.

                 REMAINDER OF THIS PAGE INTENTIONALLY LEFT BLANK

                    The following page is the signature page


                                       18
<PAGE>


      IN WITNESS  WHEREOF,  the parties  hereto have caused this Stock  Purchase
Agreement to be signed by their duly authorized  respective officers,  as of the
date first written above.


                                          URBAN COOL NETWORK, INC.

                                          By:
                                             -----------------------------------
                                             Jacob R. Miles III
                                             Chairman and CEO


                                          WILHELMINA ARTIST MANAGEMENT, LLC

                                          By:
                                             -----------------------------------
                                              Dieter Esch
                                              Managing Member


                                       19
<PAGE>


Schedule 1

                             URBAN COOL NETWORK INC.
                           1401 Elm Street, Suite 2955
                                Dallas, TX 75202

      The  undersigned,  a beneficial  owner of an aggregate of shares of common
stock of Urban Cool  Network,  Inc. (the  "Company"),  par value $0.01 per share
(the  "Common  Stock"),  and/or  warrants,  options  or rights to  purchase,  or
securities  convertible  into,  Common Stock,  understands  that the Company has
filed with the Securities and Exchange Commission a registration  statement (the
"Registration  Statement") for the  registration  of 2,000,000  shares of Common
Stock.

      In order to induce Security Capital Trading,  Inc. (the  "Representative")
and Urban Cool Network,  Inc.  (together with its  predecessors,  successors and
assigns,  the "Company) to enter into an underwriting  agreement with respect to
the public offering of securities issued by the Company,  the undersigned hereby
agrees that for a period of thirteen (13) months following the effective date of
the  Company's  Registration  Statement  relating  to  the  underwritten  public
offering of securities by the Company (the "Lock-up Period"), he, she or it will
not,  without the prior written consent of the  Representative  and the Company,
directly or indirectly,  issue,  offer,  agree or offer to sell,  sell, grant an
option for the  purchase  or sale of,  transfer,  pledge,  assign,  hypothecate,
distribute or otherwise  encumber or dispose of (whether pursuant to Rule 144 of
the General Rules and Regulations  under the Securities Act of 1933, as amended,
or otherwise) any securities of the Company,  including common stock or options,
rights, warrants or other securities underlying,  convertible into, exchangeable
or  exercisable  for or  evidencing  any right to purchase or subscribe  for any
common stock  (whether or not  beneficially  owned by the  undersigned),  or any
beneficial interest therein (collectively, the "Securities").

      Further,  the  undersigned  hereby waives,  from the date hereof until the
expiration  of the Lock-up  Period,  any and all rights to request or demand the
registration  pursuant  to  the  Securities  Act of  1933,  as  amended,  of any
Securities  of the Company which are  registered in the name of or  beneficially
owned by the undersigned.

      In order to enable the aforesaid covenants to be enforced, the undersigned
hereby consents to the placing of legends and/or  stop-transfer  orders with the
transfer agent of the Company's securities with respect to any of the Securities
registered  in  the  name  of  the  undersigned  or  beneficially  owned  by the
undersigned, and the undersigned hereby confirms the undersigned's investment in
the Company.

Dated: March __, 2000

                                                  ------------------------------
                                                  By:
                                                  Title:


                                                  ------------------------------
                                                  Print Social Security Number
                                                  or Taxpayer I.D. Number


                                       20



                                                                   Exhibit 10.44

                                LICENSE AGREEMENT

      THIS AGREEMENT is made this 22nd day of March, 2000 by and between
Wilhelmina Artist Management LLC, a New York Limited Liability Company with a
principal place of business at 300 Park Avenue South, New York, NY 10010
(hereinafter, collectively, the "Licensor"); and WilhelminaUrbanCool.com, Inc.,
a Delaware corporation, with a principal place of business at 300 Park Avenue
South, New York, NY 10010 (hereinafter, the "Licensee").

      WHEREAS, Licensor is the owner of the trademark "Wilhelmina" that it has
used since at least as early as 1970 in connection with modeling services and
subsequent to 1970 in connection with management services for musical performers
(hereinafter, the "Mark"), which Mark has become well-known and recognized by
the general public and associated in the public mind with Licensor; and

      WHEREAS, Licensee desires to utilize the Mark in connection with content
for its network of web sites and a web site to be created by Licensee (the "Web
Site") located at "WilhelminaUrbanCool.com" (the "Domain Name") that provides a
broad array of information, entertainment, on-line services and products
targeted to urban inner city residents as further described in this Agreement
(hereinafter, the "Services"), which Services will be marketed in part through
and by professional models, music celebrities and others (each of whose
engagements shall be subject to separately negotiated agreements for specific
services, except as described in this Agreement) who are approved in advance by
Licensor.

      NOW, THEREFORE, in consideration of the promises and covenants contained
herein and for other good and valuable consideration, the receipt and
sufficiency of which is hereby acknowledged, the parties hereto hereby agree as
follows:

      1. LICENSE: Licensor hereby grants Licensee the right to use the Mark
solely in connection with the above-mentioned Services and in all advertising
and promotion for said Services, provided that Licensee offers the Services in
accordance with the normal quality standards and specifications approved by
Licensor which approval shall not be unreasonably withheld or delayed. Nothing
in this Agreement shall be construed to prevent Licensor from granting any other
licenses for the use of the Mark or from utilizing the Mark in any manner
whatsoever, except that Licensor agrees that except as provided herein it will
grant no other licenses during the Term of this Agreement (as hereinafter
defined) for use of the Mark in connection with a web site that principally
offers a broad array of information, entertainment, on-line services and
products targeted to urban residents and businesses, African-Americans,
Hispanic-Americans and other minorities in the United States, including but not
limited to the web sites or similar web sites listed on Schedule 1; provided,
that, the foregoing shall not prevent or limit the right of Licensor to license
the Mark in connection with web sites that target one or more aspects of
African-American, Hispanic-American, or other minority communities, as long as
such web sites are not portals providing a broad array of information,
entertainment, on-line services and products targeted to urban residents and
businesses. For purposes of this definition, urban residents shall include
residents living in urban areas as described in the most recent U.S. Census
data. All rights not specifically licensed hereunder are reserved by Licensor.

<PAGE>


2. QUALITY  CONTROL:

            a. Licensee agrees to use the Mark only in connection with the
      above-mentioned Services and in accordance with the reasonable standards,
      specifications, directions, information and know-how provided by Licensor
      from time to time in order to protect Licensor's rights in the Mark. In
      furtherance of, and without limiting, the foregoing, Licensee agrees to
      comply with any reasonable requirements established by Licensor concerning
      the style, design, display and use of the Mark including, without
      limitation, any requirement to use a trademark symbol ((TM) or (R)) with
      any or all uses of the Mark, and Licensee agrees that it will take all
      steps reasonably necessary to ensure that Licensor's ownership of the Mark
      is recognized and afforded protection wherever the Mark is used.

            b. Licensee agrees that (i) any and all uses of the Mark by
      Licensee, (ii) any and all content of the Web Site, (iii) any person or
      model whose name or likeness is used on or in connection with the Web
      Site, and (iv) any and all advertising and promotion related to the Web
      Site shall be subject to the advance written approval of Licensor, which
      approval shall not be unreasonably withheld or delayed and which approval
      shall be deemed to have been given if Licensor does not notify Licensee of
      its objections thereto within three (3) business days following Licensor's
      receipt of written request to Licensor for Licensor's approval of such.

            c. Upon written request from Licensor, Licensee shall submit for
      Licensor's review such materials and documents as Licensor shall
      reasonably require in order for Licensor to ensure that Licensee is in
      compliance with the terms of this Agreement, including compliance with all
      such standards, specifications, directions, information and know-how
      provided by Licensor to Licensee pursuant to the terms hereof.

            d. Licensee agrees to maintain the reasonable standards of quality
      established by Licensor including those standards provided to Licensee by
      Licensor pursuant to this Agreement. Licensor shall be the sole determiner
      of whether Licensee has maintained said standards of quality provided that
      Licensor utilizes reasonable discretion.

      3. OWNERSHIP/POLICING OF MARK: Licensee agrees that ownership of the Mark
and the goodwill relating thereto shall remain vested in Licensor and that
Licensee's use of the Mark inures to the benefit of Licensor both during the
Term of this Agreement and thereafter, and Licensee further agrees never to
challenge, contest or question the validity of Licensor's ownership of the Mark
or any registrations thereof by Licensor. Licensee agrees to inform Licensor of
the use of any marks similar to the Mark and any potential infringements of
Licensor's Mark which come to its attention.

      4. LITIGATION: In the event Licensee is named as defendant in any action
based on its use of the Mark, Licensee agrees to immediately notify Licensor,
and Licensor shall have the right to intervene in any such action and to control
and direct the defense thereof, including the right to select defense counsel,
provided that in the event Licensor chooses to exercise control it agrees to
immediately reimburse Licensee for the cost of its defense and to indemnify it
against


                                       2
<PAGE>

all damages arising therefrom, provided that Licensee has compiled with all its
obligations under this Agreement.


      5. DOMAIN NAME: Licensee agrees that during the Term of this Agreement
that it shall maintain in its own name a valid and operable registration for the
Domain Name and shall not transfer or assign to any third party or otherwise
encumber said Domain Name registration. Licensor shall not have the right to
utilize the Domain Name after the Term of this Agreement.

      6. INDEMNIFICATION:

            a. Licensee hereby assumes all responsibility for and agrees to
      defend, indemnify, and hold harmless Licensor against any and all damages,
      losses, claims, suits or other expenses whatsoever, including Licensor's
      reasonable attorneys' fees, arising out of (i) the negligent or
      intentional acts or omissions of Licensee or its employees or agents, (ii)
      any of Licensee's promotion, advertising, use or sale of the Mark and
      Services or (iii) any breach by Licensee of any covenant, representation
      or agreement of Licensee contained in this Agreement.

            b. Licensor hereby assumes all responsibility for and agrees to
      defend, indemnify, and hold harmless Licensee against any and all damages,
      losses, claims, suits or other expenses whatsoever, including Licensee's
      reasonable attorneys' fees, arising out of (i) alleged trademark
      infringement arising out of Licensee's use of the Mark itself (i.e., as
      distinguished from the Domain Name and any variations thereof) in
      accordance with the provisions of this Agreement, (ii) any breach by
      Licensor of any covenant, representation or agreement of Licensor
      contained in this Agreement, (iii) the negligent or intentional acts or
      omissions of Licensor or its employees or agents or (iv) any of Licensor's
      promotion, advertising, use or sale of the Mark.

      7. REPRESENTATIONS AND WARRANTIES:

            a. Licensee represents, warrants, and covenants that (i) it has the
      full power and authority to enter into this Agreement, (ii) it will use
      its best efforts to market and sell the Services in a commercially
      reasonable and ethical manner, (iii) it will market and sell the Services
      in accordance with all applicable laws and regulations and (iv) it will
      not disclose to any third party, without Licensor's consent, any
      information relating to or disclosed to it in connection with this
      Agreement, which is or reasonably should be understood to be confidential
      or proprietary, except as required in connection with filings as required
      by law or by a national securities exchange.

            b. Licensor represents, warrants and covenants that (i) it has full
      power and authority to enter into this Agreement, (ii) it has the right to
      license the Mark to Licensee, (iii) without limiting the Licensor's
      obligations hereunder, which are absolute and unconditional, it will
      utilize its best efforts to provide the content requested by Licensee
      pursuant to this Agreement and (iv) it will not disclose to any third
      party, without Licensor's consent, any information relating to or
      disclosed to it in connection with this Agreement, which is or reasonably
      should be understood to be confidential or proprietary.


                                       3
<PAGE>

      8. TERM: The term of this Agreement shall commence on the date hereof and
shall remain in full force and effect for a period of twenty-five (25) years
(the "Initial Term"), unless earlier terminated pursuant to the provisions
hereof. At the end of each five (5) year term beginning with the end of the
Initial Term, this license shall be automatically renewed for a further five (5)
year term upon all the terms and conditions contained herein, unless the
Licensor shall be given written notice to the contrary by Licensee at least
thirty (30) days prior to the expiration date or unless earlier terminated
pursuant to the provisions hereof. The Initial Term and any subsequent five (5)
year terms are sometimes collectively referred to herein as the "Term."

      9. COVENANTS AND REPRESENTATIONS OF LICENSOR:

            a. Licensee shall have the right to utilize on its Web Site or
      network of web sites any and all information, head shots, photographs, and
      other material cleared for such use to be furnished by Licensor, or its
      affiliates, or developed by Licensor, which Licensor, or its affiliates,
      has the right to utilize for self-promotion, as determined by Licensor, in
      connection with its capacity as agent for models and other talent which it
      represents. Licensor agrees to make all of such material available to
      Licensee at Licensee's request for use on Licensee's Web Site or network
      of web sites. Licensor hereby represents to Licensee that Licensor has
      full power and capacity to assign such rights to Licensee to utilize such
      material to Licensee.

            b. Licensor agrees during the term of this Agreement to assist
      Licensee in creating content for the Licensee's Web Site or network of web
      sites, such content shall include, but not be limited to the items
      described in Schedule 2, annexed hereto. Licensor, at its own cost, shall
      provide the underlying materials necessary to produce such content and
      Licensee shall be responsible for converting such materials for use on the
      Web Site and shall bear the cost and expense thereof.

            c. Licensor hereby agrees to provide a cross link in a form
      reasonably acceptable to Licensee to Licensee's Web Site on any web site
      that is owned or operated by Licensor or to Licensor's affiliates and
      Licensor agrees to utilize its best efforts to provide a cross link for
      Licensee on any web site in which Licensor or its affiliates have an
      ownership interest.

      10. REVENUE SHARING: Licensor and Licensee shall negotiate in good faith
to establish revenue sharing arrangements with respect to (i) third-party
modeling jobs initiated by Licensee (for which a 10% finder's fee shall apply),
(ii) joint contests and (iii) merchandising, subject to Licensor's approval of
the use of the Mark in each case.

      11. TERMINATION:

            a. Except as otherwise provided herein, this Agreement may only be
      terminated by written agreement of both parties signed by their officers
      or representatives. Licensor may terminate this Agreement:

                  i) on not less than thirty (30) days written notice in the
            event that Licensee defaults on or fails to comply with any
            provision of this Agreement,


                                       4
<PAGE>

            unless within such thirty (30) day period Licensee shall remedy such
            default or failure to comply or diligently commences to remedy such
            default or failure to comply and consummates such remedy as soon as
            practicable thereafter.

                  ii) if Licensee, or its shareholders, officers, directors,
            employees, or agents take any action in connection with the sale,
            advertising, distribution, dissemination or promotion of the
            Services and/or the Mark which damages or reflects adversely upon
            the Licensor or the Mark materially, as determined reasonably by
            Licensor;


                  iii) if Licensee fails to make commercial use of the Mark for
            a period of twelve (12) months or more; or

                  iv) if Licensee ceases its business operations or makes any
            assignments of assets or business for the benefit of creditors, or a
            trustee or receiver is appointed to conduct its business or affairs,
            or if Licensee files a petition in bankruptcy or is adjudicated
            bankrupt or insolvent.

            b. Licensee acknowledges that its failure to cease use of the Mark
      after the termination or expiration of this Agreement will result in
      immediate and irreparable harm to Licensor and to the rights of any
      subsequent licensee of Licensor such that Licensor would have no adequate
      remedy at law, and that in such event, Licensor shall be entitled to seek
      equitable relief including injunctive relief, as well as such other relief
      as a court of competent jurisdiction may deem just and proper.

            c. Licensor acknowledges that its failure to cease use of the Domain
      Name after the termination or expiration of this Agreement will result in
      immediate and irreparable harm to Licensee and to the rights of any
      subsequent licensee of Licensee such that Licensee would have no adequate
      remedy at law, and that in such event, Licensee shall be entitled to seek
      equitable relief including injunctive relief, as well as such other relief
      as a court of competent jurisdiction may deem just and proper.

      12. SUBLICENSING/ASSIGNMENT: Except for sublicenses to affiliates of
Licensee which for purposes hereof shall mean entities which directly or
indirectly are controlled by the Licensee or Urban Cool Network, Inc., as
defined by Rule 405 promulgated by the Securities and Exchange Commission
("SEC") under the Securities Act of 1933, as amended, Licensee may not
sublicense any of the rights granted herein and may not assign any of its rights
hereunder without the prior written consent of Licensor which shall be exercised
in good faith. This Agreement will inure to the benefit of the Licensor, its
successors and assigns.

      13. ATTORNEY'S FEES: In the event of any breach or alleged breach, under
this Agreement, the prevailing party shall be entitled to reasonable attorney's
fees and costs.

      14. REMEDIES: In the event of either party's failure to perform hereunder,
in addition to any other remedies available at law or in equity, the parties
shall have the right to enforce specific performance of the obligations under
this Agreement.


                                       5
<PAGE>

      15. CHOICE OF LAW: This Agreement shall be interpreted under the laws of
the State of New York.

      16. RELATIONSHIP OF PARTIES: Nothing contained herein shall be construed
to create, expressly or by implication, an employment relationship, joint
venture, partnership, or other association between the parties, and neither
party may bind the other party in any dealings with any third parties. For
purposes of this Agreement references to Licensee's Web Site or network of web
sites shall include Urban Cool Network, Inc.'s web sites. Nothing herein shall
entitle Licensor to any rights to the Urban Cool brand, name or any rights in
Urban Cool's web sites.

      17. WAIVER: The waiver by either party of a breach of a provision of this
Agreement shall not operate or be construed to invalidate the balance of the
provisions contained in this Agreement, which shall continue to remain in
effect.

      18. SEVERABILITY: The finding by any court that a provision of this
Agreement is invalid shall not operate or be construed to invalidate the balance
of the provisions contained in this Agreement, which provisions shall continue
to remain in full force and effect.

      19. ENTIRE AGREEMENT: This Agreement contains the entire agreement between
the parties relating to the subject matter hereof, and all prior proposals,
discussions or writings are superseded hereby. The terms of this License shall
be binding upon and shall inure to the benefit of the parties and their
successors, heirs and assigns.

      20. COUNTERPARTS: This Agreement may be executed in one or more
counterparts, each of which shall be deemed to be an original of the party or
parties executing the same and all of which together shall be deemed to
constitute one and the same agreement.


                                       6
<PAGE>

      IN WITNESS WHEREOF, the parties hereto execute this License Agreement by
their duly authorized representatives on the date set forth above.

                                            WILHELMINA ARTIST MANAGEMENT, LLC


                                            By:
                                                --------------------------------
                                                Name:
                                                Title:

                                            WILHELMINAURBANCOOL.COM, INC.


                                            By:
                                                --------------------------------
                                                Name:
                                                Title:

ACKNOWLEDGED AND AGREED
WITH RESPECT TO SECTION 9 OF THE
FOREGOING AGREEMENT:

WILHELMINA MODELING AGENCY

By:
   ---------------------------------

Name:
Title:


                                       7
<PAGE>



SCHEDULE 1

                                List of Web Sites

urban box office
urbanmagic.com
BET.com
BlackPlanet.com
Blackvoices.com
Blackfamily.com
NetNoir.com
PeopleofColor.com
LatinaOnline
OneNetNow.com
NationNet
Latinobay.com


                                       8
<PAGE>



                                   SCHEDULE 2

      NOTE: Notwithstanding anything to the contrary herein set forth, the
services of models and other talent represented by Licensor (and any use of
their photos or likenesses other than to promote Licensor or Licensee) shall be
subject to separately-negotiated arrangements between Licensee and Licensor on
behalf of such models and other talent for the applicable services involved;
provided, however, that Licensor's supplying of models for launch events and
model headshots for display on the Web Site shall be at no cost to Licensee.

      1. Launch Events: Licensor shall provide models to Licensee for web
casting on the Licensee's Web Site. The Licensee shall have the right to request
models from one of the following categories: Wilhelmina Sports, Creative
Management and Music artists. The launch event will be conducted by Licensee
semi-annually, at the option of the Licensee. The Licensee shall have the right
to utilize the launch event, among other uses, (i) to signal the launch of a new
site, channel or feature on the Licensee's Web Site or (ii) in conjunction with
industry trade shows in North America, South America and Europe.

            a. NetStand Kiosks and CyberCenter Events: Licensor shall supply
      models and celebrities for participation at trade shows attended by
      Licensee and for launch events for netstand kiosks and cyber-centers
      sponsored by Licensee. The talent supplied will be featured on Licensee's
      Web Site.

      2. Model Search: Licensor shall conduct an annual high profile urban
themed model search, upon the request of the Licensee, utilizing the Licensee's
Web Site and NetStand kiosks as requested by Licensee. The parties anticipate
seeking a multi-media partner (either television, radio or print) in connection
with the model search. The parties anticipate that the model search will consist
of one of the following categories: (i) high fashion runway model (female), (ii)
children, (iii) sports model (male) and (iv) plus size model (women).

      3. Profile: Licensor shall supply a model or celebrity, to be featured
weekly on Licensee's Web Site. The feature shall include an interview, pictures,
video clip, e-mail program on live chats as agreed by Licensor and Licensee.

      4. Wilhelmina Agency Feature: Licensor shall supply information to
Licensee for use on the Licensee's Web Site, which shall be updated not less
than quarterly, with respect to the following: (i) the modeling agency business,
(ii) how to become a model agent, (iii) how to obtain a model agent, (iv) behind
the scenes at the Wilhelmina Agency and (v) the importance of having a model
agent.

      5. Wilhelmina Urban Cool Merchandise: Licensor and Licensee shall sell
merchandise, subject to Licensor's approval of the use of the Mark in each case,
on the Licensee's Web Site and shall share in the revenues on terms to be
negotiated in good faith. Licensor shall assist Licensee in developing three
calendars on an annual basis (female, male and children), for which Licensee
shall be entitled to any revenues except as otherwise agreed if Licensor
contributes to the cost of production thereof. Licensee's Web Site shall be used
to select the models and determine the month in which they should be featured.
Licensee shall design the calendar (subject to Licensor's approval) with an
urban international theme. Licensor shall cooperate


                                       9
<PAGE>


with Licensee's promotion of the calendar in the third quarter of each year.
Licensor shall cooperate with Licensee in seeking a retail partner for the
calendars, such as Saks Fifth Avenue (female), Barney's (male) or Gap Kids
(Children). The parties shall seek to sell other merchandise on-line such as
t-shirts, caps, mugs, backpacks and other items. Licensee shall share in
revenues of Wilhelmina Urban Cool merchandise sold on Licensor's web sites.

      6. Wilhelmina Urban Cool Monthly Contest: Licensee, at its option, shall
design a monthly contest with the assistance of the Licensor that requires the
user to answer questions in one of the following categories: models/fashion,
entertainment and sports. The answers to the questions will be found in areas on
the Web Site. Licensee anticipates that there will be several prizes leading to
a grand prize. The Licensee intends to seek corporate partners for the contest.

      7. History of Wilhelmina: Licensor shall supply content to Licensee for a
standard channel feature which shall include historical, current material and
upcoming events.

      8. Wilhelmina Urban Cool Auctions: Licensor shall consult with Licensee
with respect to content for Licensee to feature in connection with celebrity
merchandise, trips and ticket packages. The merchandise shall have an urban
theme and may be auctioned on-line. The celebrities will host on line auctions
on Licensee's Web Site. Licensee will offer additional auctions upon
consultation with Licensor.


                                       10



                                                                    EXHIBIT 23.1

INDEPENDENT AUDITORS' CONSENT

We consent to the inclusion in this Amendment No. 3 to the Registration
Statement on Form S-1 of our report dated April 13, 2000 (with respect to the
second paragraph, Note (H) April 19, 2000), on our audits of the consolidated
financial statements of Urban Cool Network, Inc. and subsidiary as of December
31, 1999 and 1998, for year ended December 31, 1999, for the period from January
23, 1998 (inception) through December 31, 1998 and for the period from January
23, 1998 (inception) through December 31, 1999 and to the reference of our firm
under the caption "Experts".

Richard A. Eisner & Company, LLP

New York, New York
April 19, 2000


<TABLE> <S> <C>


<ARTICLE>                     5

<S>                             <C>
<PERIOD-TYPE>                    12-MOS
<FISCAL-YEAR-END>                               DEC-31-1999
<PERIOD-START>                                  JAN-01-1999
<PERIOD-END>                                    DEC-31-1999
<CASH>                                              118,000
<SECURITIES>                                              0
<RECEIVABLES>                                             0
<ALLOWANCES>                                              0
<INVENTORY>                                               0
<CURRENT-ASSETS>                                    130,000
<PP&E>                                              287,000
<DEPRECIATION>                                       42,000
<TOTAL-ASSETS>                                    3,406,000
<CURRENT-LIABILITIES>                               972,000
<BONDS>                                                   0
                                     0
                                               0
<COMMON>                                             36,000
<OTHER-SE>                                        2,398,000
<TOTAL-LIABILITY-AND-EQUITY>                      3,406,000
<SALES>                                                   0
<TOTAL-REVENUES>                                          0
<CGS>                                                     0
<TOTAL-COSTS>                                     3,028,000
<OTHER-EXPENSES>                                          0
<LOSS-PROVISION>                                          0
<INTEREST-EXPENSE>                                2,658,000
<INCOME-PRETAX>                                  (5,686,000)
<INCOME-TAX>                                              0
<INCOME-CONTINUING>                                       0
<DISCONTINUED>                                            0
<EXTRAORDINARY>                                           0
<CHANGES>                                           (17,000)
<NET-INCOME>                                     (5,669,000)
<EPS-BASIC>                                           (1.98)
<EPS-DILUTED>                                         (1.98)


</TABLE>


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