MINDARROW SYSTEMS INC
10-12G, 2000-04-12
BUSINESS SERVICES, NEC
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                      SECURITIES AND EXCHANGE COMMISSION

                            WASHINGTON, D.C. 20549

                                 -------------

                                    FORM 10

                  General Form For Registration of Securities

                      Pursuant to Section 12(b) or (g) of

                      The Securities Exchange Act of 1934



                            MINDARROW SYSTEMS,INC.
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                (Name of small business issuer in its charter)


                 Delaware                            77-0511097
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       (State or jurisdiction of                (I.R.S. Employer
      incorporation or organization)           Identification No.)


  101 Enterprise, Suite 340, Aliso Viejo, California 92656 - (949) 916-8705
- --------------------------------------------------------------------------------
         (Address and telephone number of principal executive offices)


Securities to be registered pursuant to Section 12(b) of the Act:

       Title of each class               Name of each exchange on which
       To be so registered               each class is to be registered

- --------------------------------------------------------------------------------


- --------------------------------------------------------------------------------
Securities to be registered pursuant to Section 12(g) of the Act:


                                 Common Stock
- --------------------------------------------------------------------------------
                               (Title of class)


- --------------------------------------------------------------------------------
                               (Title of class)
<PAGE>

ITEM 1: BUSINESS

Overview

   MindArrow Systems, Inc. provides proprietary interactive sales and marketing
automation or SMA systems designed to enhance customer relationships. Our one-
to-one Virtual Prospector systems are designed to enable our clients to
increase sales by significantly improving their sales and marketing response
rates, at a lower cost, while enhancing the relationships they have with their
customers. Similarly, our one-to-many Internet Relationship Marketing systems
are designed to enable our clients to improve the effectiveness of their
marketing campaigns targeted to larger groups.

Industry Background

   The Internet. The Internet and electronic commerce are fundamentally
changing the way businesses interact with customers, suppliers, employees and
other interested constituents. Companies across most industries are using the
Internet and electronic commerce to redefine the way that goods and services
are marketed, sold and distributed. They are also using this new medium to
redefine how they communicate with their customers and constituents. Some key
Internet statistics include:

  . Access: In February 2000, the Strategis Group reported the number of
    households in the US with Internet access had increased from 14.9 million
    in 1995 to 46.5 million. By 2005, that number is expected to increase to
    90 million.

  . Use: Email is the most widely used Internet application, with the number
    of email boxes expected to increase from 234 million worldwide in 1998 to
    409 million in 1999, according to eMarketer.

  . Commerce: The amount of merchandise sold over the Internet is expected to
    increase to $3.2 trillion in 2003, according to Forrester Research.

  . Advertising: Worldwide Internet advertising is expected to grow from $3.3
    billion in 1999 to $33 billion in 2004, according to Forrester Research.

   This growth has been spurred by developments such as easy-to-use Web
browsers, the availability of inexpensive multimedia PCs and Internet access,
the adoption of more robust network architectures, and the emergence of
compelling Web-based content and commerce applications. The proliferation of
email accounts has enabled businesses to use email as the primary means to
proactively communicate with their customers online. For example, email is
often used to confirm electronic transactions and to notify customers of
important new developments or product offerings.

   Much of the Internet's rapid evolution towards becoming a mass medium can be
attributed to the accelerated pace of technological innovation, which has
expanded the Web's capabilities and improved users' experiences. Most notably,
the Internet has evolved from a mass of static, text-oriented Web pages and
email services to a much richer environment, capable of delivering graphical,
interactive and multimedia content.

   Remaining Competitive. Many websites, particularly consumer-oriented sites,
rely on heavy spending to encourage current and prospective customers to visit
regularly. Concurrently, these companies also spend heavily to understand how
they interact with their website once they have arrived. Our technologies allow
companies to deliver targeted rich media information to their audience via
email, reducing the need for broad-based advertising and fostering a one-to-one
relationship. To remain competitive in this dynamic business environment, many
companies desire to improve both their profitability and their customer
relationships, We believe that companies that are able to improve their sales
and marketing response rates at a lower cost will significantly improve their
overall top-line growth and profitability. In addition, we believe companies
that provide rich, interactive communication to their customers will also
improve their relationships with them.

   Direct Marketing. Direct marketing, always a significant portion of overall
advertising spending, is becoming a significant force on the Internet. Some key
statistics:

  . Overall: Businesses and other organizations spent approximately $285
    billion on general advertising in 1998, of which $163 billion (57%) was
    spent on direct marketing, according to the Direct Marketing Association.

  . Internet-based: According to a study by CE Underberg Towbin, interactive
    marketing expenditures will grow from approximately $1 billion in 1998 to
    an estimated $9 billion in 2003.

   Online marketing allows businesses to cost-effectively target online
customers through customized email campaigns. Email did not initially gain wide
acceptance as a marketing tool because of concerns regarding privacy and
unsolicited communication. With the recent advent of permission-based email,
where individuals sign up or "opt-in" to receive information from specific
sources on topics of interest to them, email has become an increasingly
important direct marketing tool. Email campaigns offer significant advantages
over traditional direct mail, including shorter production times, reduced cost
and more rapid delivery, which increase flexibility and make it easier to add
greater degrees of personalization. Further, response rates for direct email
campaigns can be much higher than for traditional direct mail campaigns.


                                       1
<PAGE>

Products and Services

   General. Companies can use our interactive SMA systems to enhance their per-
customer profitability while improving their customer relationships. Our
systems improve response rates, which may translate into additional sales on
the same number of contacted customers. Further, when compared with traditional
paper collateral and postal delivery, our systems are often much more cost
effective on a per customer basis. Moreover, our activity tracking provides
important feedback to companies using our systems, allowing them to efficiently
tailor their sales and marketing message over time.

   Our systems enable companies to provide rich content to their target
audience, which we believe enhances the experience of the recipient, resulting
in greater company loyalty. In addition, our systems enable the recipient to
immediately contact a sales or customer support representative of the company
at their convenience, further improving the sales process and strengthening the
customer relationship.

   Finally, our SMA systems are very complementary to website content
management systems because our systems drive traffic to websites and can be
configured to work with content management systems to improve the communication
between companies and their customers.

   Our proprietary technology enables our clients to deliver a "website" to
their customers via email. eCommercials are highly compressed, multimedia files
that combine high quality audio and video, graphics, animation, chat, hypertext
links, and telecommunication links. eCommercials typically generate very high
response rates because:

  . the recipient is not required to be connected to the Internet when
    viewing:

  . the recipient is not required to have a high speed or "broadband" Internet
    connection; and

  . the recipient is not required to install any other software to view the
    eCommercial.

   Activity tracking, reporting and analysis. Our systems offer technology that
allows for activity tracking and reporting which automatically tracks:

  . the email address of the initial recipient of the eCommercial;

  . whether the initial recipient forwarded the eCommercial to others; and

  . the content reviewed by each recipient, including referrals.

   This information allows our clients to accurately measure the interest and
attention generated by their sales and marketing efforts, including the so-
called viral or "pass-along" impact of their content.

   Web-based technology. Our Virtual Prospector system is accessible via any
Internet browser and is easy to use, which enables rapid wide-scale deployment.
Our software systems are offered from offsite computer operations centers on
what is known as an Application Service Provider or ASP basis and larger
clients can license our systems and deploy our technology at their locations.

   Immediate customer-initiated feedback. Our systems are designed to generate
immediate feedback using embedded telecommunication links that allow recipients
to respond via links to our clients' websites.

   Categories. Our systems generally fall into two categories, both utilizing
proprietary eCommercial technologies:

  . One-to-One--"Virtual Prospecting": Our business-to-business clients use
    our "Virtual Prospector" system to manage the delivery, tracking and
    linking of electronic brochures and other rich content to current and
    prospective customers.

   Our Virtual Prospecting service utilizes Virtual Prospector, our patent-
pending system which is deployed over the Internet on an Application Service
Provider (ASP) basis. Licensed users use the Virtual Prospector system to
deliver eCommercials to individuals with whom they have relationships, much the
same way individual sales representatives deliver printed collateral to
interested parties upon request. Delivering collateral over the Internet is
faster, significantly less expensive, interactive and can yield better results
than traditional paper collateral delivered via postal or overnight delivery.
Virtual Prospector is almost exclusively a business-to-business solution.

   We intend to establish Virtual Prospector as a cost-effective alternative to
printed collateral by providing a compelling value proposition for our clients.
The Virtual Prospector system is designed to improve the efficiency and
effectiveness of sales representatives by enabling Internet-based delivery of
electronic collateral and providing reports that help them prioritize their
callbacks. The immediacy of delivery and the compelling nature of rich-media
brochures can help a sales representative turn an unqualified prospect into a
qualified prospect.

  . One-to-Many--"Internet Relationship Marketing": We help our clients build
    "clubs" or "communities" of interested parties who receive eCommercials
    with relevant and compelling content.

   Our Internet Relationship Marketing (IRM) systems enable our clients to use
our technology to provide eCommercials or other rich content to a constituent
group such as customers, employees or shareholders, generally comprised of
people who have signed up to receive it. Client companies can use our IRM
services to communicate Business-to-Business or Business-to-Consumer messages
to wide audiences.

   Our eCommercial technology offers compelling content that is not deliverable
via text or graphic. Such content can be entertaining, educational or
persuasive. Delivering content desired by affinity groups is an excellent use
of the technology.

   Other important aspects. Other important aspects of our products and
services include the ability to integrate our products and services with those
currently deployed by our clients, the ability to view eCommercials without a
current web connection, and our technology as a "front-end" for streaming.

   Integrate with enterprise systems. We intend to help our clients to
integrate our Virtual Prospector system with their Website Content Management,
Sales Force Automation, Enterprise Resource Planning and Enterprise
Relationship Management packages to enable information sharing between the
systems.

   View without a current web connection. Our technology has significant
advantages over on-line, or streaming media content delivery. Recipients can
interact with an eCommercial and can view and respond when convenient, rather
than requiring online viewing. Rather than providing streaming multimedia
content delivery services in which users must have an active connection to the
content provider in order to view rich media content, we deliver eCommercials
in a manner that allows end users to view them at their leisure. In addition,
our technologies allow us to provide highly specific feedback on the
effectiveness of each campaign to our customers.

   Front-end for streaming technologies. While eCommercials can generally be
viewed offline, they can also serve as a "front end" for streaming
technologies, which require users to connect to content broadcast over the
Internet. An eCommercial can serve as a viewer and buffer for the Internet
broadcast, by delivering the first 15 to 30 seconds of rich media content then
delivering the remainder using streaming media. For example, if the content is
an announcement by a company CEO, the eCommercial can deliver the first 15
seconds, then seamlessly serve the remainder of the message via streaming
media.
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   Sources of revenue and internal organization. We generate revenue, and
deliver our products and services through three principal business units:
eComNetwork, eComTracker and eComstudio.

   eCommercial Network Deliveries--eComNetwork. eCommercials are typically
delivered as email attachments and are generally the responsibility of our
eComNetwork business unit. Clients that license our architecture and SMA
systems deliver their eCommercials themselves. eCommercial delivery is
generally handled in one of three ways:

  . Targeted deliveries to a subscriber base;

  . Sent individually using our Virtual Prospector system; and

  . For recipients not included in subscriber mailing lists, eCommercials may
    be downloaded from ecommerce and other web sites.

   eCommercial Activity Tracking and Reporting--eComTracker. Activity tracking
and reporting is handled by our eComTracker unit. eCommercials use industry-
standard web logging techniques to track the effectiveness of a campaign. We
gather information about how often each eCommercial is opened and viewed and
track the activity on related websites that we host.

   At the request of our client, when a recipient views or interacts with an
eCommercial, our servers can be configured to automatically log and/or
recognize the following information:

  . the email address of the initial recipient of the eCommercial;

  . whether the initial recipient forwarded the eCommercial to others; and

  . the content reviewed by each recipient; including referrals.

This information allows the sender to accurately measure the interest and
attention generated by a single eCommercial or eCommercial campaign, and this
tracking data may be provided to the marketing partner sponsoring the
eCommercial.

   eCommercial Consultation and Production--eComStudio. eCommercial
consultation and production is managed by our eComStudio production unit and
third-party ad agencies. Sound and video production can involve simple editing
or more elaborate on-location filming or special effects. We anticipate that
company-licensed third-party firms such as advertising agencies will
increasingly provide this service. Consultation charges vary depending on the
size, scope and length of a given campaign.

   Additional Sources of Revenue. In addition to licensing revenue received
from larger users, per-item delivery and tracking charges, and consultation and
studio services, we receive revenue from revenue sharing and ad-sponsorship.
Sales of products or services through eCommercials may result in variable
commission revenues to us depending on the product or service being sold. In
addition, our clients may choose to sell or have us sell sponsorship
advertisements on their eCommercial. Each eCommercial can support multiple
sponsorships.

Business Strategy

   We intend to create significant shareholder value by becoming a leading
provider of interactive SMA systems to companies seeking to improve their
profitability and enhance their customer relationships, and by successfully
commercializing our proprietary technology in non-SMA industries. The principal
elements of our strategy include:

   Market leadership adoption across critical industries. By offering what we
believe is a compelling value proposition, we intend to win the adoption of the
market-leading companies across several critical industries, including the
information technology and telecommunication, financial services,
pharmaceutical, media and entertainment, travel, e-commerce, industrial product
and public sector industries.

   Increase market penetration by strategic partnerships. We intend to quickly
increase our market penetration through partnerships with companies that enable
us to extend and strengthen our sales presence, including value-added resellers
("VARs"), database management and analytical customer relationship firms,
Information Technology ("IT") firms, advertising agencies, and companies
focused on providing robust solutions to the small and medium-sized business
market.

   Expanding our business into global markets. Because we believe that
significant commercial opportunities exist outside of the United States, we
intend to rapidly expand our business to promising global markets, principally
through the adoption of our systems and technology by dominant international
companies and VARs, and by partnering with market-leading local firms.

   Partnering to commercialize non-SMA technology applications. We intend to
commercialize our technology in other industries by partnering with market-
leading firms in those industries where our technology provides a compelling
application.


Sales and Marketing

   Our key marketing objective is to brand ourselves as the leading Internet
sales and marketing automation company. To achieve this objective, we have a
national team of sales people and are pursuing direct sales and sales via
resellers to market leaders in several industries, including, but not limited
to:
  . Computer hardware/software
  . Financial services
  . Entertainment
  . Electronic commerce web sites
  . Telecommunications
  . Travel
  . Industrial products
  . Government

   In addition, we intend to quickly increase our market penetration across
other industries and with smaller and medium-sized businesses by partnering
with companies that enable us to extend and strengthen our sales presence,
including Value Added Resellers, database management and analytical customer
relationship firms, information technology solutions/service firms, advertising
agencies, and companies focused on providing robust solutions to the small and
medium-sized business market.

   As previously indicated under "Business Strategy," we intend to profitably
commercialize our technology in other industries by partnering with market-
leading firms in those industries where our technology provides a compelling
application.

   We are currently in negotiations with prospective clients from each of the
areas noted above.

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<PAGE>

Strategic Relationships

   As noted in our strategy, we intend to enter into strategic relationships to
increase the breadth of market acceptance of our SMA systems and to more
effectively and efficiently commercialize our technology. A summary of our
current strategic relationships is set forth below.

   Lockheed Martin: We have a strategic relationship agreement with Lockheed
Martin Integrated Business Solutions (Lockheed), a leading systems integrator,
which provides for joint marketing and service delivery efforts and allows us
to utilize Lockheed in establishing and managing e-commerce projects. Our
Virtual Prospector solution is designed to be integrated with Enterprise
Resource Planning and Enterprise Relationship Management packages. As a premier
systems integrator, Lockheed is in the position to lead integrations for our
large customers. In addition, Lockheed has established relationships with
companies we believe can be key customers for us. Our cross-marketing
arrangement provides for Lockheed to recommend eCommercial solutions to their
customers and for us to recommend Lockheed system integration solutions to our
customers who require systems integration capabilities. We issued 30,000 shares
of our common stock to Lockheed as compensation for them entering into this
arrangement with us. All other aspects of our arrangement are expected to be at
our normal pricing.

   eContributor.com: We have entered into a strategic relationship with
eContributor.com, Inc. that provides for joint integration of technologies and
cross-promotion of services. We have also made an equity investment into
eContributor.com in the amount of $100,000 and we intend to share revenues
generated from projects in which we work together. eContributor.com is an
Internet-based fundraising management and donation processing firm. They have
developed proprietary technologies that streamline charitable giving, which we
intend to integrate into related eCommercials. We have worked together on the
Steve Forbes presidential campaign and have several other prospective customers
in common.

   The Gingrich Group: We have entered into a strategic relationship with The
Gingrich Group, which is headed by former Speaker of the House, Newt Gingrich.
As a technology and political consultancy to senior management of Fortune 100
companies, The Gingrich Group is in a unique position to introduce eCommercial
solutions to its client base. We receive consulting services at a discounted
rate, and have discounted our pricing for services that they employ in
marketing their services.

   Eurpsville USA: We have entered into a strategic relationship with
Eurpsville USA, Inc., a creator of licensed properties dedicated to creating
quality children's properties, storybooks, and products that blend children's
entertainment and literacy. We will act as a distribution channel for
Eurpsville content.

   We are currently negotiating several additional strategic relationships,
primarily with technology companies that provide products or services which
enhance the functionality or marketing of our technologies.

Intellectual Property

   We regard our copyrights, trademarks, trade secrets and similar intellectual
property as critical to our success, and we rely on a combination of copyright
and trademark laws, trade secret protection, confidentiality and non-disclosure
agreements and contractual provisions with our employees and with third parties
to establish and protect our proprietary rights.

   We have filed fourteen patent applications through the U.S. Patent and
Trademark Office (USPTO) under the Patent Cooperation Treaty designating all
member countries, including the United States, essentially all of Europe,
Japan, Korea, China, Canada and Mexico. These patent applications were filed in
October 1999 and cover aspects of our proprietary eCommercial authoring
software and our network architecture, as well as methods of using eCommercials
and related media in marketing. The USPTO is currently reviewing the
applications, and we plan to file additional patent applications in the future
with respect to various additional aspects of these and other technologies.

   We continue to develop proprietary computer software. We mark our software
with copyright notices, and intend to file copyright registration applications
where appropriate. We have also filed several federal trademark registration
applications for trademarks and service marks we use. In addition, we seek to
protect certain proprietary aspects of our products through nondisclosure
agreements with our employees, contractors and other third parties. There can,
however, be no assurance that any patents, copyright registrations, or
trademark registrations applied for by us will be issued, or if issued, will
sufficiently protect our proprietary rights.

   We intend to continue to seek patent protection for technologies that we
consider important to the development of our business. We also intend to rely
upon copyright, trademark, trade secrets, know-how, and continuing
technological innovations to develop and maintain a competitive advantage.

Government Regulation

   Although there are currently few laws and regulations directly applicable to
the Internet, it is likely that new laws and regulations will be adopted in the
United States and elsewhere covering issues such as broadcast license fees,
copyrights, privacy, pricing, sales taxes and characteristics and quality of
Internet services. The adoption of restrictive laws or regulations could slow
Internet growth. The application of existing laws and regulations governing
Internet issues such as property ownership, libel and personal privacy is also
subject to substantial uncertainty. There can be no assurance that current or
new government laws and regulations, or the application of existing laws and
regulations (including laws and regulations governing issues such as property
ownership, taxation, defamation and personal injury), will not expose us to
significant liabilities, slow Internet growth or otherwise hurt us financially.

   We currently do not collect nor do we intend to collect sales or other taxes
with respect to the sale of services or products in states and countries where
we believe we are not required to do so. We do collect sales and other taxes in
the states in which we have offices and believe we are required by law to do
so. One or more states or countries have sought to impose sales or other tax
obligations on companies that engage in online commerce within their

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<PAGE>

jurisdictions. A successful assertion by one or more states or countries that
we should collect sales or other taxes on products and services, or remit
payment of sales or other taxes for prior periods, could have a material
adverse effect on our business, results of operations and financial condition.

   The Communications Decency Act of 1996 (the "CDA") was enacted in 1996.
Although those sections of the CDA that, among other things, proposed to impose
criminal penalties on anyone distributing "indecent" material to minors over
the Internet were held to be unconstitutional by the U.S. Supreme Court, there
can be no assurance that similar laws will not be proposed and adopted.
Although we do not currently distribute the types of materials that the CDA may
have deemed illegal, the nature of such similar legislation and the manner in
which it may be interpreted and enforced cannot be fully determined, and
legislation similar to the CDA could subject us to potential liability, which
in turn could have an adverse effect on our business, financial condition and
results of operations. Such laws could also damage the growth of the Internet
generally and decrease the demand for our products and services, which could
adversely affect our business, results of operations and financial condition.

Competition

   Although our marketing automation solutions and rich media asynchronous
messaging are rapidly emerging Internet marketing technologies, the market for
Internet marketing and marketing automation services is highly competitive and
we expect that competition will continue to intensify. We compete with other
marketing automation companies that provide various components of our product
and service offerings, including online thin media and streaming media
services, as well as traditional media such as television, radio and print, for
a share of the total budget for production and distribution of marketing
materials and targeted content.

   Many of our competitors have longer operating histories and significantly
greater financial, technical, marketing and other resources than we do and thus
may be able to respond more quickly to new or changing opportunities,
technologies and customer requirements. Also, many current and potential
competitors have wider name recognition and more extensive customer bases that
could be leveraged, thereby gaining market share to our detriment. Such
competitors may be able to undertake more extensive promotional activities,
adopt more aggressive pricing policies, and offer more attractive terms to
purchasers than we can. In addition, current and potential competitors have
established or may establish cooperative relationships among themselves or with
third parties to enhance their products.

   Accordingly, it is possible that new competitors or alliances among
competitors may emerge and rapidly acquire significant market share. Such
competition could materially and adversely affect our ability to obtain
revenues from either license or service fees from new or existing customers on
terms favorable to us. Further, competitive pressures may require us to reduce
the price of our software and services. In either case, our business, operating
results and financial condition would be materially and adversely affected.
There can be no assurance that we will be able to compete successfully with
existing or new competitors or that competition will not have a material
adverse effect on our business, financial condition and operating results.

Research and Development

   We have developed several proprietary technologies which are used in a
variety of Internet-related products and services. These products and services
are continually being enhanced to meet the needs of the Internet advertiser and
retailer. The Research and Development department is organized by area of
interest including Multimedia Development, Database Development, Web
Development, and Networking. Each development area requires highly specialized
individuals with extensive backgrounds in their respective disciplines.

   Through December 31, 1999, we had incurred $706,417 of research and
development expenses in the engineering of our software tools and the
eComNetwork.

Employees

  As of February 29, 2000, we had 57 full-time employees. None of our employees
are subject to a collective bargaining agreement and we believe that our
relations with our employees are good.

                                       5
<PAGE>

ITEM 2: FINANCIAL INFORMATION

                            Selected Financial Data

   The following summary financial data should be read together with
"Management's Discussion and Analysis of Financial Condition and Results of
Operations" and our financial statements and the notes thereto included
elsewhere in this Registration Statement. The Statement of Operations Data for
the period ending September 30, 1999 and the Balance Sheet Data as of September
30, 1999 are derived from, and are qualified by reference to, our audited
financial statements included elsewhere in this Registration Statement. The
selected financial data for the three months ended December 31, 1999 is
unaudited. The results for the period ended December 31, 1999 are not
necessarily indicative of results that may be expected for any other interim
period or for a full year.

<TABLE>
<CAPTION>
                                                               Cumulative from
                           For the period                         inception
                           from inception      For the Three   (March 26, 1999)
                         (March 26, 1999) to   Months Ended    to December 31,
                         September 30, 1999  December 31, 1999       1999
                         ------------------- ----------------- ----------------
                                                (unaudited)      (unaudited)
<S>                      <C>                 <C>               <C>
Statement of Operations
 Data
Revenues................     $     6,250        $    29,390      $    35,640
                             -----------        -----------      -----------
Operating expenses:
  Development...........         320,766            385,651          706,417
  Production............         139,674            164,814          304,488
  Sales and marketing...       1,060,795            715,090        1,775,885
  General and
   administration.......         684,343            671,223        1,355,566
  Depreciation and
   amortization.........         107,892            122,069          229,961
                             -----------        -----------      -----------
    Total operating
     expenses...........       2,313,470          2,058,847        4,372,317
                             -----------        -----------      -----------
  Operating loss........      (2,307,220)        (2,029,457)      (4,336,677)
Interest income.........          24,274             52,269           76,543
Provision for income
 taxes..................          (1,600)            (1,600)          (3,200)
                             -----------        -----------      -----------
  Net loss..............     $(2,284,546)       $(1,978,788)     $(4,263,334)
                             ===========        ===========      ===========
Net loss per common
 share outstanding           $     (0.26)       $     (0.21)     $     (0.47)
                             ===========        ===========      ===========
Weighted average common
 shares outstanding.....       8,751,760          9,556,737        9,016,188
                             ===========        ===========      ===========
</TABLE>

<TABLE>
<CAPTION>
                                            September 30, 1999 December 31, 1999
                                            ------------------ -----------------
                                                                  (unaudited)
<S>                                         <C>                <C>
Balance Sheet Data
Cash and cash equivalents..................     $4,744,741        $4,661,219
Working capital............................      2,351,053         2,319,699
                                                ----------        ----------
Total assets...............................      6,886,141         7,471,732
Total liabilities..........................      2,543,090         2,594,177
                                                ----------        ----------
Stockholders' equity.......................     $4,343,051        $4,877,555
                                                ==========        ==========
</TABLE>

                                       6
<PAGE>


   Management's Discussion and Analysis of Financial Condition and Results of
                                   Operations

   The following discussion contains forward-looking statements that involve
risks and uncertainties. Our actual results could differ substantially from
those anticipated in these forward-looking statements as a result of many
factors, including those set forth under "Risk Factors" in our Registration
Statement on Form S-1 (No. 333-91819) filed on April 3, 2000. The following
discussion should be read together with our financial statements and related
notes included herein.

Overview

   Our business was founded in March 1999 and we had our first revenues in
August 1999.

   Through December 31, 1999, our revenues were derived from the production and
delivery of eCommercials. eCommercial production services include theme
development, eCommercial design and layout, video production, special effects,
hyperlink recommendations, hyperlink page design and creation, reporting and
sales cycle consultation. In addition, we may generate revenues from corporate
sponsorships and from revenue-sharing arrangements with our clients. We have
made sponsorship arrangements with customers and we have entered into revenue
sharing arrangements with clients, but they have not generated material
revenues to date.

   Revenues are recognized when the consulting or production services are
rendered and delivery revenues are recognized when the eCommercials are
delivered. We will recognize software license fee revenue when persuasive
evidence of an agreement exists, the product has been delivered, we have no
remaining significant obligations with regard to implementation, the license
fee is fixed or determinable and collection of the fee is probable.

   We record cash receipts from clients and billed amounts due from clients in
excess of revenue recognized as deferred revenue. The timing and amount of cash
receipts from clients can vary significantly depending on specific contract
terms and can therefore have a significant impact on the amount of deferred
revenue in any given period.

   We currently sell our products and services through a direct sales force and
are developing a network of resellers to expand our ability to identify
potential clients and develop relationships with them.

Results of operations

   For the period from March 26, 1999 (inception) to September 30, 1999,
revenues totaled $6,250 as we focused on developing our technologies and
increasing our ability to serve clients. For the quarter ended December 31,
1999, revenues increased to $29,390.

   For the period ended September 30, 1999 our net loss was $2,284,546 or $0.26
per share. For the quarter ended December 31, 1999, our net loss was $1,978,788
or $0.21 per share. The loss for both periods can be attributed to development,
marketing and selling, and general and administrative expenses incurred during
our development stage.

   Development expenses consist primarily of salaries and related expenses for
design engineers and other technical personnel, including consultants, and were
focused on continued advancements in eCommercial technology and development of
the eComNetwork. Total costs for the period ended September 30, 1999 and the
quarter ended December 31, 1999 amounted to $320,766 and $385,651. We charge all
research and development expenses to operations as incurred. We believe that
continued investment in research and development is critical to our long-term
success. Accordingly, we expect that our research and development expenses will
increase in future periods.

   Production efforts focused on building a team of creative and client service
people and producing eCommercials and related websites. Total costs for the
period ended September 30, 1999 and the quarter ended December 31, 1999
amounted to $139,674 and $164,814.

   Sales and marketing expenses for the period ended September 30, 1999 and for
the quarter ended December 31, 1999 amounted to $1,060,795 and $715,090 and
consisted primarily of salaries and related expenses for developing our direct
and reseller organizations, as well as marketing expenses designed to create
and promote brand awareness for eCommercials. Included in this amount for the
period ended September 30, 1999 is a non-cash charge of $240,000, which
represents the value of the common stock issued upon the signing of a strategic
partnership with Lockheed Martin Corporation, and a non-cash charge of $78,780,
which represents compensation expense related to the issuance of stock options.
Included in the amount for the quarter ended December 31, 1999 is a non-cash
charge of $77,773, which represents compensation expense related to the
issuance of stock options. We intend to pursue aggressive selling and marketing
campaigns and to expand our network of resellers, continue branding efforts and
identifying strategic partners. We therefore expect that our sales and
marketing expenses will increase in future periods.

   General and administrative costs of $684,343 for the period ended September
30, 1999 and $671,223 for the quarter ended December 31, 1999 primarily
included salaries and related expenses for administrative, finance and human
resources personnel, professional fees and other corporate expenses related to
establishing our operations. Included in these amounts are non-cash charges of
$86,455 for the period ended September 30, 1999 and $38,576 for the quarter
ended December 31, 1999, which represent compensation expense related to the
issuance of stock options. We expect that, in support of our continued growth
and our operations as a public company, general and administrative expenses
will increase in the foreseeable future.

                                       7

<PAGE>

Recent Financing

   In December 1999, we completed a private placement offering of 1,388,073
shares of Series B preferred stock at $8 per share. Gross proceeds amounted to
$11,104,584. The shares were sold to approximately 185 accredited investors. Net
proceeds to us, after selling commissions of $829,242 and direct offering costs
of $121,869, totaled $10,153,473, of which $2,392,981 was received after
September 30, 1999. We intend to use the net proceeds in our continuing
operations.

   In March 2000, we began a private placement offering of up to 3 million
shares of Series C preferred stock at $25 per share. We have received
commitments totaling approximately $45 million for approximately 1.8 million
shares, of which approximately $10 million had been received by March 24, 2000.

Liquidity and Sources of Capital

   As a service company, we do not expect the liquidity constraints that face
companies that must maintain significant inventories. However, we anticipate
that we will have negative cash flow for the forseeable future. We also
currently anticipate that we will invest $2 to $4 million in capital
expenditures in the next twelve months to expand our infrastructure.

   Since our inception, we have funded our operations by selling stock. As of
December 31, 1999, our strong cash position reduced short-term liquidity
problems. While we expect to begin generating significant revenues during fiscal
2000, we do not anticipate that revenues will be sufficient to offset expected
expenditures. Accordingly, we expect we will need to rely on proceeds from the
private placement offering described above to finance our operations.

   As of September 30, 1999 and December 31, 1999, we had current assets of
$4,894,143 and $4,913,876, respectively, and current liabilities of $2,543,090
and $2,594,177, respectively. This represents working capital of $2,351,053 at
September 30, 1999 and $2,319,699 at december 31, 1999. Current liabilities at
December 31, 1999 included $2,118,809 of liabilities acquired in acquisitions,
of which $1,800,000 is reserved to pay the judgment in the Vixel matter. In
January 2000, we appealed the judgement and pledged a $2 million certificate of
deposit with the court. One of our significant shareholders, who is also an
officer and director, has agreed to repay to us in common stock or cash, at his
option, any amounts we must pay to the plaintiffs in this matter. See "Business-
Legal Proceedings."

   For the period ended September 30, 1999, we used $2,013,188 of cash for
operating activities and for the quarter ended December 31, 1999, we used
$1,761,460 of cash for operating activities, which were primarily focused on
growing our organizational infrastructure to be able to service our clients.
During the same periods, $1,263,133 and $715,564, respectively, was used in
investing activities, primarily for acquisitions of fixed assets used to expand
our technology infrastructure and the eComNetwork. During the periods ended
September 30, 1999 and December 31, 1999, $8,021,062 and $2,393,502 was
provided by financing activities, primarily from issuance of preferred stock.

   While we expect to begin generating significant revenues during the next
twelve months, it is likely that we will need to pursue additional funding in
order to continue the development of our technology infrastructure and add to
our capacity to provide services to our clients. We also expect the number of
employees to increase during that time. We expect that we will need to rely on
proceeds from the current private placement offering to continue to grow as
planned.

   There can be no assurance the current private placement offering will
completely fund on terms that are acceptable, or at all. If we are unable to
obtain sufficient funding, our business will suffer significantly, as we would
need to cut back research and development, scale back sales and marketing
activities and reduce staffing, all of which could harm our ability to generate
revenues and continue as a going concern.

                                       8
<PAGE>

ITEM 3: PROPERTIES

   Our headquarters and production facilities are at 101 Enterprise, Suite 340,
Aliso Viejo, California 92656. The base rent is $29,642 per month and the lease
expires in November 2004. In March 2000, we leased additional sales offices in
San Clemente, California at a monthly rental of $3,675 through February 2001.
We also lease an office in Cupertino, California at a current monthly rent of
$12,251, a portion of which will be subleased to an unrelated party. This lease
expires September 1, 2004. In addition, effective December 1, 1999, we opened
an office in New York City, in space we are subleasing for $2,883 per month.

   We anticipate that we will require additional space within the next
12 months and that suitable additional space will be available on commercially
reasonable terms, although there can be no assurance in this regard. We do not
own any real estate.


                                       9
<PAGE>

ITEM 4: SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

   The following sets forth certain information as of February 29, 2000 (the
"Reference Date") with respect to the beneficial ownership of our common stock,
(i) by each person known by us to own beneficially more than five percent of
our common stock, (ii) by each executive officer and director, and (iii) by all
officers and directors as a group. Unless otherwise indicated, all persons have
sole voting and investment powers over such shares, subject to community
property laws. As of the Reference Date, there were 9,692,295 shares of common
stock and 1,388,073 shares of preferred stock outstanding.

<TABLE>
<CAPTION>
                                                            Number of Percent
   Name and Address of Owner(1)                             Shares(2) of Class
   ----------------------------                             --------- --------
   <S>                                                      <C>       <C>
   Thomas J. Blakeley, CEO, President, Chairman...........  2,000,000   20.9%

   Eric A. McAfee, EVP, Corporate Secretary, Director.....  2,036,567   21.2

   Mark Grundy, COO, EVP, Director........................    120,293    1.2

   John Troiano, Director(3)..............................    549,500    5.5
    c/o @ONEX LLC, 712 Fifth Avenue, 40th Floor New York,
    NY 10019

   Michael R. Friedl, CFO, Treasurer......................     60,000    0.6

   Ross Teasley, VP, Marketing(5).........................        --     --

   All directors and executive officers taken as a group..  4,487,360   44.8

   Clyde Berg.............................................    933,333    9.7
    10050 Bandley Drive Cupertino, CA 95014

   @ONEX LLC(4)...........................................    525,000    5.2
    712 Fifth Avenue, 40th Floor New York, NY 10019

   Joseph McCarthy........................................    480,000    5.0
    PO Box 361256, Milpitas, CA 95036-1256
</TABLE>
- --------
(1) Except as otherwise noted, the address for each person is c/o MindArrow
    Systems, Inc., 101 Enterprise Suite 340, Aliso Viejo, CA 92656.

(2) Unless otherwise noted, we believe that all persons named in the table have
    sole voting and investment power with respect to all shares of common stock
    listed as beneficially owned by them. A person is deemed to be the
    beneficial holder of securities that can be acquired within 60 days from
    the Reference Date upon the exercise of warrants or options. Each
    beneficial owner's percentage ownership is determined by including shares,
    underlying options or warrants which are exercisable currently, or within
    60 days following the Reference Date, and excluding shares underlying
    options and warrants held by any other person.

(3) Mr. Troiano is the managing director of @ONEX LLC.

(4) @ONEX LLC is wholly-owned by Onex Corporation. Mr. Gerald W. Schwartz is
    the Chief Executive Officer of Onex Corporation and owns stock having a
    majority of the voting power of Onex Corporation's outstanding stock. Onex
    Corporation and Mr. Schwartz may also be deemed beneficial owners of the
    shares owned by @ONEX LLC. The business address of Onex Corporation and Mr.
    Schwartz is 161 Bay Street, Toronto, Ontario M5J 2S1, Canada.

(5) Effective March 2000, Mr. Teasley left the company.

                                      10
<PAGE>

ITEM 5: DIRECTORS AND EXECUTIVE OFFICERS

Directors and Executive Officers

   The directors and executive officers of the company, their respective ages
and positions with us as of February 29, 2000 are as follows:

<TABLE>
<CAPTION>
   Name                     Age Position
   ----                     --- --------
   <S>                      <C> <C>
   Thomas J. Blakeley......  41 Chief Executive Officer, President, Chairman of the Board
   Eric A. McAfee..........  37 Executive Vice President, Corporate Secretary, Director
   Mark Grundy.............  38 Chief Operating Officer, Executive Vice President, Director
   John Troiano............  29 Director
   Michael R. Friedl.......  36 Chief Financial Officer, Treasurer
   Rick McEwan.............  35 Executive Vice President of Engineering
   Michael Briola..........  29 Executive Vice President, Creative Director
   Donald R. Howren........  40 Vice President of Sales
</TABLE>

   Thomas J. Blakeley, 41, CEO, President and Chairman of the Board. Mr.
Blakeley co-founded MindArrow Systems, and currently serves as President, Chief
Executive Officer and Chairman of the Board. From 1998 until founding the
Company, Mr. Blakeley served as Vice President of Sales for Zap International,
which was subsequently acquired by eCommercial.com. From 1996 to 1998, he
served as director of marketing and sales for Cubic Videocomm, creators of
CVideo-Mail, one of the first retail video email products. From 1987 until
1996, he was a principal of Blakeley & Associates, a marketing consulting and
training organization which produced training seminars for marketing
executives.

   Eric A. McAfee, 37, Executive Vice President and Director. Mr. McAfee is the
co-founder of MindArrow Systems and currently serves as Executive Vice
President, Corporate Secretary and a Director of the company. Mr. McAfee is
also a principal at Berg McAfee Companies, a venture capital partnership based
in Cupertino, California, with investments in Internet, software and
telecommunications companies. From 1995 until joining us, he operated McAfee
Capital, a venture capital firm. In 1992, Mr. McAfee co-founded New Media
Corporation, a PC-card manufacturing company and served as its Chief Financial
Officer and Director until 1995. Mr. McAfee has also served for six years as a
member of the Board of Directors of the California Manufacturer's Association.
Mr. McAfee is a graduate of Fresno State University with a B.S. in Management
(with an emphasis in statistics) and the Stanford Graduate School of Business
Executive Program.

   Mark Grundy, 38, Executive Vice President, Chief Operating Officer and
Director. Mr. Grundy joined the Company in May 1999 as Executive Vice
President, Chief Operating Officer and a director. In 1990, he founded
Destination America, Inc. a company that provided English language tours of the
United States. Mr. Grundy served as President of Destination America from its
inception until joining eCommercial.com in May 1999. From 1981 to 1990, he
developed sales and marketing strategies for Americantours International, Inc.,
where he served as Vice President, Sales and Marketing.

   John Troiano, 29, Director. Mr. Troiano, who joined our Board in November
1999, is the Managing Director of @ONEX LLC, a significant shareholder of the
Company. @ONEX LLC is wholly-owned by Onex Corporation. Mr. Troiano has led
Onex' strategic investments in a number of areas, particularly e-commerce and
the Internet. He has also initiated and developed value creation ideas in a
number of other industry sectors where Onex may now invest, specifically
telecommunications, financial services and consumer products. Before joining
Onex, he was employed by Donaldson, Lufkin & Jenrette in both the Investment
Banking and Merchant Banking Groups. He also worked in corporate finance for
Gleacher & Co. in New York. Mr. Troiano received his B.S. in Economics (summa
cum laude) from the Wharton School, University of Pennsylvania; and his M.B.A.
from the Harvard Graduate School of Business Administration. Mr. Troiano was
elected to our Board in November 1999 as a representative of @ONEX LLC as a
result of our Series B preferred stock financing.

                                       11
<PAGE>

   Michael R. Friedl, CPA, 36, Chief Financial Officer. Mr. Friedl joined the
company as Chief Financial Officer and Treasurer in May 1999. Prior to joining
us, Mr. Friedl served as President of DialRight Software, Inc., a database
utility company for which he continues to serve as a member of its board of
directors. Prior to joining DialRight, Mr. Friedl was the Chief Financial
Officer of V-Systems, Inc., a software company that spun out DialRight as a
separate venture. From 1995 to 1997, Mr. Friedl served as Chief Financial
Officer for publicly-held Grip Technologies, Inc., an Irvine, California,
manufacturer of golf club components. From 1993 to 1995, Mr. Friedl served as
Corporate Controller for New Media Corporation, a high-tech manufacturing
company. From 1986 to 1993, Mr. Friedl worked in public accounting, most
recently for Arthur Andersen & Co. where he served as an Audit Manager. Mr.
Friedl is a graduate of Kent State University and is a Certified Public
Accountant licensed in Ohio and California.

   Richard R. McEwan, 35, Executive Vice President of Engineering. Mr. McEwan
joined the company in April 1999 as Vice President of Engineering. Prior to
joining us, Mr. McEwan served as President, CEO, and a co-founder of Zap
International, a video compression technology company which was acquired by
the Company in April 1999. Prior to co-founding Zap International, Mr. McEwan
was a manager with Fourth Communications Network from 1993 through 1998, where
he managed the development of Internet systems for the hotel industry based on
Microsoft Windows NT Server, Windows 3.1/95, and NT Workstation as well as the
database systems for statistical gathering for all of Fourth Communications'
Internet-related advertising and commerce information. Prior to joining Fourth
Communications, Mr. McEwan ran his own consulting business where he created
custom sales information databases for various organizations. Before entering
the consulting field, Mr. McEwan spent over eight years in several technical
and marketing duties for SuperMac Technology, RasterOps Corporation, and
Ramtek Corporation.

   Michael Briola, 29, Vice President, Creative Director. Mr. Briola joined
the company in April 1999 as Vice President, Creative Director. Prior to
joining us, Mr. Briola founded and served as Vice President of Marketing and a
director of Zap International, where he played a major role in the development
of the Zap Media Messenger technology. Prior to his work at Zap International,
Mr. Briola co-founded Cameo International (now AnTares Systems) where he
served as Vice President of Technology and Marketing. Prior to founding Cameo,
Mr. Briola worked for MegaChips Corporation, a Japanese semiconductor design
firm specializing in audio/video codec and systems technologies. Previously,
Mr. Briola served as Technical Sales Director, Professional Products Division
for InVision Interactive, Inc. and was responsible for developing and
maintaining sales channels in the United States and abroad. From 1993 to 1996,
Mr. Briola maintained a consulting practice dedicated to supplying high-end
computer-based multimedia design and production equipment where he designed
facilities and equipment systems for clients.

   Donald R. Howren, 40, Vice President of Sales. Mr. Howren joined us in
January 2000. Prior to joining us, he served as Vice President and General
Manager for the Analytic Applications Products division of Best Software,
which in 1999 acquired Omni Vista Software, a company Mr. Howren served as
Vice President of Marketing and Business Development since 1998. From 1995 to
1997, he served as Vice President of Marketing and Strategic Partners for
Epicor Software, a provider of enterprise business software.


Other Significant Employees

   Other significant employees of the company, their respective ages and
positions with us are as follows:

<TABLE>
<CAPTION>
   Name                           Age Position
   ----                           --- --------
   <C>                            <C> <S>
   Serge Herring.................  51 Vice President of Research & Development
   Adrian Turcotte...............  49 Vice President of Media Development
</TABLE>

                                       12
<PAGE>

   Serge Herring, 51, Vice President of Research & Development. Mr. Herring
joined the company in April 1999 as Director of Program Development, and was
named Vice President of Research & Development in November 1999. Prior to
joining us, Mr. Herring was Senior Software Engineer for Zap International, a
video compression technology company which was acquired by the company in April
1999. From 1997 to 1998, Mr. Herring worked in research and development for
Innovacom, Inc., a video compression company serving the broadcast industry.
From 1996 to 1997, he worked as a Principle Engineer for Intellect Electronics,
Inc., a developer of point-of-sale terminals for the retail and banking
industries.

   Adrian Turcotte, 49, Vice President of Media Development. Mr. Turcotte
joined the company as Vice President of Media Development in April 1999. From
1987 until joining us, he was Executive Producer for Odyssey Productions, a
producer of video presentations for the educational and entertainment markets.
Mr. Turcotte holds a Master's Degree from UCLA.

                                      13
<PAGE>

ITEM 6: EXECUTIVE COMPENSATION

   The following table sets forth the total compensation for each of our most
highly compensated executive officers whose total salary and bonus for the year
ended September 30, 1999 would have exceeded $100,000 on an annualized basis
(collectively, the "Named Executive Officers"):

                           Summary Compensation Table
<TABLE>
<CAPTION>
   Name and Principal Position                          Salary   Bonus  Options
   ---------------------------                         -------- ------- -------
   <S>                                                 <C>      <C>     <C>
   Thomas Blakeley, Chief Executive Officer(1)........ $178,000 $   --      --
   Eric A. McAfee, Executive Vice President(1)........  172,000     --      --
   Mark Grundy, Chief Operating Officer(1)............  168,000  10,000 225,000
   Michael Friedl, Chief Financial Officer............  110,000   3,000 100,000
   Deborah Olinto, Vice President of Sales(2).........  130,000     --  100,000
   Ross Teasley, Vice President of Marketing(3).......  120,000     --   85,000
</TABLE>
- --------
(1) Effective October 1, 1999, we entered into employment contracts with these
    executives specifying levels of compensation, duties and cause for
    termination.

(2) Effective October 1999, Ms. Olinto left the company.

(3) Effective March 2000, Mr. Teasley left the company.

Fiscal 1999 Stock Option Grants to Executives

   The following table sets forth for each of the Named Executive Officers
certain information concerning stock options granted during fiscal 1999.

<TABLE>
<CAPTION>
                                                                                  Potential
                                                                                 Realizable
                                                                              Value at Assumed
                                                                               Annual Rates of
                                                                                 Stock Price
                                                                                Appreciation
                                                                               for Option Term
   Name and Principal                                                         -----------------
   Position                 Options      % of Total Exercise Price Expiration    5%      10%
   ------------------       -------      ---------- -------------- ---------- -------- --------
   <S>                      <C>          <C>        <C>            <C>        <C>      <C>
   Thomas Blakeley, Chief
    Executive Officer......     --          --            --           --          --       --
   Eric A. McAfee,
    Executive Vice
    President..............     --          --            --           --          --       --
   Mark Grundy, Chief
    Operating Officer...... 175,000(1)        8%         $  1         2005    $ 59,517 $135,023
                             50,000(2)        2             8         2005     136,038  308,624
   Michael Friedl, Chief
    Financial Officer...... 100,000(3)        5             1         2004      27,628   61,051
   Deborah Olinto, Vice
    President of Sales..... 100,000(4,5)      5             8         2005     272,077  617,249
   Ross Teasley, Vice
    President of
    Marketing..............  85,000(4,6)      4             8         2005     231,265  524,661
</TABLE>

   Potential realizable values are net of exercise price, but before the
payment of taxes associated with exercise. Amounts represent hypothetical gains
that could be achieved for the respective options if exercised at the end of
the option term. The 5% and 10% assumed annual rates of compounded stock price
appreciation are mandated by rules of the Securities and Exchange Commission
and do not represent our estimate or projection of our future common stock
prices. These amounts represent assumed rates of appreciation in the value of
the common stock from the fair market value on the date of grant. Actual gains,
if any, on stock option exercises are dependent on the future performance of
our common stock and overall stock market conditions. The amounts reflected in
the table may not necessarily be achieved.
- --------
(1) This option was granted in April 1999 and vests one-third in April 2000
    with the remainder vesting quarterly over the following two years.

(2) This option was granted in September 1999 and vests one-third in September
    2000 with the remainder vesting quarterly over the following two years.

(3) This option was granted in April 1999. 60,000 shares of which are
    immediately vested, 40,000 shares of which vest one-third in April 2000
    with the remainder vesting quarterly over the following two years.

(4) These options were granted in August 1999 and vest one-third in August 2000
    with the remainder vesting quarterly over the following two years.

(5) Effective October 1999, Ms. Olinto left the company.

(6) Effective March 2000, Mr. Teasley left the company.

                                      14
<PAGE>

Stock Option Exercises And Year-End Value Table

   The following table reflects the number of shares covered by both
exercisable and non-exercisable stock options as of September 30, 1999 for the
Named Executive Officers. Values for "in-the-money" options represent the
spread between the exercise price of existing options and the market value for
our common stock on September 30, 1999, which was $8.125 per share.

<TABLE>
<CAPTION>

                                                               Value of
                                Options Outstanding      In-the-Money Options
                             ------------------------- -------------------------
   Name and Principal
   Position                  Exercisable Unexercisable Exercisable Unexercisable
   ------------------        ----------- ------------- ----------- -------------
   <S>                       <C>         <C>           <C>         <C>
   Thomas Blakeley, Chief
    Executive Officer......       --            --           --            --
   Eric A. McAfee,
    Executive Vice
    President..............       --            --           --            --
   Mark Grundy, Chief
    Operating Officer......       --        225,000          --     $1,603,125
   Michael Friedl, Chief
    Financial Officer......    60,000        40,000     $427,500       285,000
   Deborah Olinto, Vice
    President of Sales(1)..       --        100,000          --         12,500
   Ross Teasley, Vice
    President of Marketing
    (2)....................       --         85,000          --         10,625
</TABLE>
- --------

(1) Effective October 1999, Ms. Olinto left the company.

(2) Effective March 2000, Mr. Teasley left the company.

Compensation of Directors

   We may reimburse directors for reasonable expenses pertaining to attending
meetings, including travel, lodging and meals but we do not pay directors for
their service as directors, as all of our directors are either executive
officers or significant shareholders.

Employment Agreements

   As of September 30, 1999, each of the Named Executive Officers was a party
to a Change in Control Agreement with us, which provides for payment of two
years' salary to the executive if we are acquired by another company and he (or
she) loses his (or her) job for other than cause, as defined in the agreement.

   In addition, effective October 1, 1999, we entered into three-year
employment contracts with Messrs. Blakeley, Grundy and McAfee, setting forth
terms of their employment, as follows:

<TABLE>
<CAPTION>
                                                     Year   Base Salary Bonus(1)
                                                     -----  ----------- --------
   <S>                                               <C>    <C>         <C>
   Thomas Blakeley, Chief Executive Officer.........  2000   $198,000     3.7%
                                                      2001    248,000
                                                      2002    298,000

   Eric A. McAfee, Executive Vice President.........  2000    182,000     2.4%
                                                      2001    232,000
                                                      2002    282,000

   Mark Grundy, Chief Operating Officer.............  2000    178,000     1.9%
                                                      2001    228,000
                                                      2002    278,000
</TABLE>
- --------
(1) Bonus is based upon a percentage of operating income.

   Each of these employment agreements provides for payment in the amount of
two years salary if we terminate their employment. In addition, each contract
provides a $1 million life insurance policy, a car allowance of $750 per month,
and a car down payment reimbursement of $5,000 every two years.

Stock Option Plans

   Our Board of Directors adopted our 1999 Stock Option Plan (the "Plan") in
April 1999. The Plan as amended in December 1999, was established to furnish
incentives for employees, directors and consultants to continue their service
to us. We reserved 3,000,000 shares of common stock for issuance upon exercise
of options granted under the Plan, which have vesting schedules up to 3 years.
However, in the event we undergo a change in control, as defined in the Plan,
all unvested options immediately become fully vested. Under the Plan, options
are granted at a price equal to the fair market value on the date of grant.

   As of February 29, 2000, options to purchase 2,802,100 shares of common
stock at exercise prices ranging from $1 to $25 had been issued under the Plan.
Our Board of Directors administers the Plan. We intend to issue additional
options or other incentives to attract and retain qualified management and
directors. Such plans and incentives could have a dilutive effect on our common
stock.

                                      15
<PAGE>

ITEM 7: CERTAIN RELATIONSHIPS AND TRANSACTIONS

   Certain executive officers and directors of the company are former
shareholders of eCommercial.com, Inc., a California corporation ("eCommercial
California"). Pursuant to the terms of the Merger Agreement dated as of April
19, 1999, between us and the shareholders of eCommercial California, those
executive officers and directors acquired an aggregate of 4,000,000 shares of
our common stock in exchange for their eCommercial California shares.

   In September 1999, the Company entered into a non-cancelable five-year
sublease for a satellite office in Cupertino, California. The sublease calls
for minimum monthly rental payments ranging from $10,091 per month at the start
of the lease and gradually increasing to $13,358 per month by the end of the
lease. The sublessor is a company related to Clyde Berg, a significant
stockholder and Eric McAfee, an officer, director and significant stockholder.
The sublease terms are identical to the terms of the sublessor's lease with the
landlord, and are favorable to the terms we would have been able to acquire on
our own.

ITEM 8: LEGAL PROCEEDINGS

   Although we have not become a party to any material legal proceeding since
eCommercial.com was founded, we are named as a defendant in a lawsuit filed on
March 25, 1999 in the US Bankruptcy Court. The lawsuit arises from an Asset
Purchase Agreement, dated November 25, 1998, pursuant to which our predecessor,
Wireless Netcom, had proposed to acquire the assets of Voxel, Inc. for $5
million. A dispute about the terms of the agreement arose, and Wireless Netcom
did not complete the acquisition. The Bankruptcy trustee then sold the assets
of Voxel for less and sued Wireless Netcom for the difference. We acquired this
lawsuit when we subsequently merged with Wireless on April 19, 1999.

   On October 27, 1999, the trial judge granted a summary judgment motion in
favor of the plaintiffs in the amount of $1.8 million. In January 2000, we
appealed the decision and pledged a $2 million certificate of deposit to the
court. We plan to aggressively pursue a resolution of this matter.

   Pursuant to an indemnity agreement, one of our significant shareholders, who
is also an officer and director, has agreed to reimburse to us in common stock
or cash, at his option, any amounts we must pay to the plaintiffs. Accordingly,
we have recorded the entire amount as part of our current liabilities of
September 30, 1999, and will record any reductions in the balance due or
amounts received in repayment as additional paid-in capital at the time such
amounts are received.

ITEM 9: MARKET PRICE OF AND DIVIDENDS ON THE REGISTRANT'S COMMON EQUITY AND
        RELATED STOCKHOLDER MATTERS

   The principal United States market for our common stock is the OTC Bulletin
Board. Our common stock began trading on the OTC Bulletin Board on April 29,
1999. The high and low bid prices for shares of our common stock for each
quarter since April 29, 1999 were as follows:

<TABLE>
<CAPTION>
                                                                  Low    High
                                                                  ---    ----
   <S>                                                            <C>    <C>
   Quarter ended June 30, 1999:..................................  6 1/2 16
   Quarter ended September 30, 1999:.............................  7     10
   Quarter ended December 31, 1999...............................  7 1/8 29 1/8
   Quarter ended March 31, 2000.................................. 18 7/8 55
</TABLE>
- --------
Source: www.otcbb.com

   These quotations represent inter-dealer prices, without retail mark-up,
markdown or commission, and may not represent actual transactions. On March 31,
2000, there were approximately 2,300 holders of record of our common stock and
185 holders of record of our preferred stock.

                                       16
<PAGE>

ITEM 10: RECENT SALES OF UNREGISTERED SECURITIES

   Transactions prior to April 1999 were initiated by Wireless Netcom and its
predecessor company, Rubicon Sports. As described in the following paragraphs,
all preferred shares and convertible debt balances were converted into common
stock upon the merger of Wireless Netcom and eCommercial California in April
1999. As of February 29, 2000, we had only Series B preferred stock and common
stock outstanding.

   On May 23, 1997, we undertook a private debt offering of $130,000 (the
"Bridge Financing"), pursuant to the exemption from registration provided by
Rule 506 of the Act. The Bridge Notes had a term of six (6) months, and bore
simple interest at the rate of 8.5% per annum, payable at maturity. Investors
in the Bridge Financing were issued warrants to purchase an aggregate of 5,000
shares of our common stock ("Bridge Financing Investor Warrants"). Bridge
Financing Investor Warrants are exercisable for a term of three (3) years at an
exercise price of the lesser of $.10 per share, or 50% of the initial public
offering price of the common stock. The Bridge Notes were secured by our assets
as evidenced by the filing of a Financing Statement pursuant to the Uniform
Commercial Code. In addition, the Placement Agent received warrants to purchase
5,000 shares of common stock, exercisable on terms equivalent to the Bridge
Financing Investor Warrants. The Bridge Notes have been paid in full.

   In June 1997, we undertook a private offering of 9% Series A Cumulative
Convertible preferred stock ("Series A preferred") at the price of $2.50 per
share. The June 1997 Offering was made pursuant to the exemptions from
registration provided by Rule 506 of Regulation D and Section 4(2) of the Act
and applicable Blue Sky laws. We sold 892,400 shares of Series A preferred to
67 accredited investors and received gross proceeds of $2,231,000. We issued
warrants to purchase 7,428 shares of common stock at a price of $0.10 in
connection with this Offering. Concurrent with the merger of Wireless Netcom
and eCommercial California, all Series A preferred shares were converted into
743,658 shares of our common stock.

   In June 1998, we undertook a private offering of non-interest bearing
Promissory Notes (the "Notes") maturing twelve (12) months from the date of
issuance. Originally, the Notes were convertible into common stock by each
investor no earlier than thirty (30) days following commencement of trading of
our common stock on the OTC Bulletin Board. We received subscriptions totaling
$500,000 from 16 accredited investors. Concurrent with the merger of Wireless
Netcom and eCommercial California, these Notes were converted into 166,667
shares of our common stock.

   In July 1998, we undertook a $500,000 private offering of 6% Convertible
Promissory Notes to six accredited investors. Originally, the Notes matured
twelve (12) months from the date of issuance and were convertible into common
stock thirty (30) days following commencement of trading of our common stock on
the OTC Bulletin Board. The number of shares into which the Notes were
convertible was determined by dividing the dollar amount of such amount by the
preceding five (5) day average closing bid price of the Shares, discounted by
twenty percent (20%), as quoted on the OTC Bulletin Board. Concurrent with the
merger of Wireless Netcom and eCommercial California, these Notes were
converted into 166,667 shares of our common stock.

   In April 1999, we undertook a private placement of our common stock, at a
price of from $1 to $4 per share ("April 1999 Offering"). The April 1999
Offering was made pursuant to the exemptions from registration provided by
Section 4(2) of the Act, and Rule 505 promulgated thereunder, and the
applicable blue sky laws. We received proceeds of $942,404 and issued 475,118
shares of common stock thereunder. The April 1999 Offering closed in May 1999.

   In July 1999, we undertook a private placement of our Series B preferred
stock, at a price of $8 per share ("July 1999 Offering"). The July 1999
Offering was made pursuant to the exemptions from registration provided by
Section 4(2) of the Act, and Rule 505 promulgated thereunder, and the
applicable Blue Sky laws. We received proceeds of $10,153,473 and issued
1,388,073 shares of Series B preferred stock and 635,091 warrants thereunder.
We also issued an option to purchase an additional 125,000 shares of Series B
preferred at $8.00 per share and receive an additional 12,500 warrants,
expiring March 31, 2000. The July 1999 Offering closed in December 1999.

   In March 2000, we undertook a private placement of our Series C preferred
stock, at a price of $25 per share ("March 2000 Offering"). The March 2000
Offering was made pursuant to the exemptions from registration provided by
Section 4(2) of the Act, and Rule 505 promulgated thereunder, and the
applicable Blue Sky laws. Through March 24, 2000, we received proceeds of
$10,225,625 and issued 409,025 shares of Series C preferred stock and
40,903 warrants thereunder.

                                      17
<PAGE>

ITEM 11: DESCRIPTION OF REGISTRANT'S SECURITIES TO BE REGISTERED

   We are authorized to issue up to 30,000,000 shares of common stock, par
value $.001 per share, and 10,000,000 shares of preferred stock, par value
$.001 per share. We have designated 1,750,000 shares as Series B preferred
stock and 3 million shares as Series C preferred stock. As of February 29,
2000, there were issued and outstanding 9,692,295 shares of common stock,
1,388,073 shares of Series B preferred stock, options to purchase
2,802,100 shares of common stock and warrants to purchase 664,027 shares of
common stock. In addition, through March 24, 2000, we had issued 409,225 shares
of Series C preferred stock.

Common Stock

   Common stockholders are entitled to one vote per share. Subject to the
preferences of outstanding preferred stock, common stockholders are entitled to
receive dividends, if and when they are declared by our Board of Directors. If
we go out of business and are liquidated, common stockholders will receive
their proportionate share of our assets that are available to be distributed,
after all other debts have been paid and the Preferred stockholders receive
their distribution. The common shares have no preemptive, subscription or
conversion rights nor may we redeem them.

Warrants

   We have outstanding warrants to purchase common stock prices ranging from
$0.10 to $11.25 per share, expiring at various dates through October 2004. The
warrants for shares registered under this Registration Statement include
warrants for 396,941 shares issuable at $8 per share expiring at various dates
from August through November 2001, 250,000 shares issuable at $7 per share
expiring in October 2004, and 15,000 shares issuable at $11.25 per share
expiring in 2001.

Transfer Agent and Registrar

   The Transfer Agent and Registrar for our common stock is RTT Transfers, Inc.

                                      18
<PAGE>

ITEM 12: INDEMNIFICATION OF OFFICERS AND DIRECTORS

   Our Bylaws provide for indemnification of our directors, officers and
employees as follows: Any person made a party to an action, suit or proceeding,
by reason of the fact that he/she, his/her testator or intestate representative
is or was a director, officer or general manager of the Corporation, or of any
Corporation in which he/she served as such at the request of the Corporation,
shall be indemnified by the Corporation against the reasonable expenses,
including attorney's fees, actually and necessarily incurred by him/her in
connection with any appeal therein, except in relation to matters as to which
it shall be adjudged in such action, suit or proceeding, or in connection with
any appeal therein that such officer, director or general manager is liable for
negligence or misconduct in the performance of his/her duties.

   Our Bylaws further state that the foregoing right of indemnification shall
not be deemed exclusive of any other rights to which any officer or director or
general manager may be entitled apart from the provisions of this section.

   The amount of indemnity to which any officer, director or general manager
may be entitled shall be fixed by the board of directors, except that in any
case where there is no disinterested majority of the board available, the
amount shall be fixed by arbitration pursuant to the then existing rules of the
American Arbitration Association. In the event that whatever liability
insurance is procured for the protection of the company, its officers,
directors or management, then the indemnification shall not exceed the maximum
percent of policy coverage procured. We have also entered into indemnification
agreements with each of our directors.

                                      19
<PAGE>

ITEM 13: FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

                  MindArrow Systems, Inc. and Subsidiary

                         INDEX TO FINANCIAL STATEMENTS

<TABLE>
<S>                                                                         <C>
Report of Independent Certified Public Accountants......................... F-2
Financial Statements:
 Consolidated Balance Sheets, September 30, 1999 and December 31, 1999..... F-3
 Consolidated Statements of Operations, Period from Inception (March 26,
  1999) to September 30, 1999 and the three months ended December 31,
  1999..................................................................... F-4
 Consolidated Statements of Changes in Stockholders' Equity, Period from
  Inception (March 26, 1999) to September 30, 1999 and the three months
  ended December 31, 1999.................................................. F-5
 Consolidated Statements of Cash Flows, Period from Inception (March 26,
  1999) to September 30, 1999 and the three months ended December 31,
  1999..................................................................... F-6
 Notes to Consolidated Financial Statements................................ F-7
</TABLE>

                                      F-1
<PAGE>

               Report of Independent Certified Public Accountants

Board of Directors
MindArrow Systems, Inc. and Subsidiary

   We have audited the accompanying consolidated balance sheet of MindArrow
Systems, Inc. and Subsidiary (a development stage company) as of September 30,
1999, and the related consolidated statements of operations, stockholders'
equity, and cash flows for the period from inception (March 26, 1999) through
September 30, 1999. These financial statements are the responsibility of the
Company's management. Our responsibility is to express an opinion on these
financial statements based on our audit.

   We conducted our audit in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of
material misstatement. An audit includes examining, on a test basis, evidence
supporting the amounts and disclosures in the financial statements. An audit
also includes assessing the accounting principles used and significant
estimates made by management, as well as evaluating the overall financial
statement presentation. We believe that our audit provides a reasonable basis
for our opinion.

   In our opinion, the financial statements referred to above present fairly,
in all material respects, the consolidated financial position of MindArrow
Systems Inc. and Subsidiary as of September 30, 1999, and the consolidated
results of their operations and their consolidated cash flows for the period
from inception (March 26, 1999) through September 30, 1999 in conformity with
generally accepted accounting principles.

Grant Thornton LLP
Reno, Nevada

October 25, 1999 (Except for the second paragraph
 of Note H-1, as to which the date is November 5, 1999,
 and the third paragraph of Note H-1, as to which the date is March 24, 2000)

                                      F-2
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary
                         (a development stage company)

                        CONSOLIDATED BALANCE SHEETS

<TABLE>
<CAPTION>
                                                      September 30, December 31,
                                                          1999          1999
                                                      ------------- ------------
<S>                                                   <C>           <C>
                                                                     (unaudited)
                       ASSETS
Current Assets:
 Cash................................................ $ 4,744,741   $ 4,661,219
 Accounts receivable.................................      25,500        52,549
 Prepaid expenses....................................     108,961       184,744
 Other current assets................................      14,941        15,364
                                                      -----------   -----------
  Total current assets...............................   4,894,143     4,913,876
Cash, pledged........................................     233,890       263,820
Fixed Assets, net ...................................     936,336     1,494,238
Intangible Assets, net ..............................     744,797       750,460
Deposits.............................................      76,975        49,338
                                                      -----------   -----------
  Total assets....................................... $ 6,886,141   $ 7,471,732
                                                      ===========   ===========

                      LIABILITIES AND STOCKHOLDERS' EQUITY
Current Liabilities:
 Accounts payable and accrued liabilities............ $   312,178   $   419,868
 Customer deposits...................................      30,500        55,500
 Judgement payable from acquired company.............   1,800,000     1,800,000
 Accounts payable remaining from acquired companies..     400,412       318,809
                                                      -----------   -----------
  Total current liabilities..........................   2,543,090     2,594,177
                                                      -----------   -----------
Stockholders' Equity:
 Series B Convertible Preferred Stock, $0.001 par
  value; 2,000,000 shares authorized; 1,085,573 and
  1,388,073 shares issued and outstanding as of
  September 30, 1999 and December 31, 1999;
  $8,684,584 and $11,104,584 aggregate liquidation
  preference as of September 30, 1999 and
  December 31, 1999..................................       1,086         1,388
 Common Stock, $0.001 par value; 20,000,000 shares
  authorized; 9,536,623 and 9,585,583 shares issued
  and outstanding as of September 30, 1999 and
  December 31, 1999 .................................       9,537         9,586
 Additional paid-in capital..........................   7,211,449     9,680,990
 Deficit accumulated during the development stage....  (2,284,546)   (4,263,334)
 Unearned stock-based compensation...................    (594,475)     (551,075)
                                                      -----------   -----------
  Total stockholders' equity.........................   4,343,051     4,877,555
                                                      -----------   -----------
                                                      $ 6,886,141   $ 7,471,732
                                                      ===========   ===========
</TABLE>

     The accompanying notes are an integral part of these statements.

                                      F-3
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary
                         (a development stage company)

                   CONSOLIDATED STATEMENTS OF OPERATIONS


<TABLE>
<CAPTION>
                                For the period                   Cumulative
                                from inception  Three Months   from inception
                               (March 26, 1999)    Ended      (March 26, 1999)
                               to September 30, December 31,  to December 31,
                                     1999           1999            1999
                               ---------------- ------------  ----------------
                                                (Unaudited)     (Unaudited)
<S>                            <C>              <C>           <C>
Revenues......................   $     6,250    $    29,390     $    35,640
                                 -----------    -----------     -----------
Operating expenses:
 Development..................       320,766        385,651         706,417
 Production...................       139,674        164,814         304,488
 Sales and marketing..........     1,060,795        715,090       1,775,885
 General and administration...       684,343        671,223       1,355,566
 Depreciation and
  amortization................       107,892        122,069         229,961
                                 -----------    -----------     -----------
                                   2,313,470      2,058,847       4,372,317
                                 -----------    -----------     -----------
Operating loss................    (2,307,220)    (2,029,457)     (4,336,677)
Interest income...............        24,274         52,269          76,543
Provision for income taxes....        (1,600)        (1,600)         (3,200)
                                 -----------    -----------     -----------
  Net loss....................   $(2,284,546)   $(1,978,788)    $(4,263,334)
                                 ===========    ===========     ===========
Basic and diluted loss per
 share........................   $     (0.26)   $     (0.21)    $     (0.47)
                                 ===========    ===========     ===========
Shares used in computation of
 basic and diluted loss per
 share........................     8,751,760      9,556,737       9,016,188
                                 ===========    ===========     ===========
</TABLE>

     The accompanying notes are an integral part of these statements.

                                      F-4
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary
                         (a development stage company)

        CONSOLIDATED STATEMENTS OF CHANGES IN STOCKHOLDERS EQUITY

<TABLE>
<CAPTION>
                                                                                       Deficit
                        Series B                                                     Accumulated
                    Preferred Stock     Common Stock      Additional                 During the     Unearned
                    ---------------- -------------------    Paid-In    Subscriptions Development  Stock-Based
                     Shares   Amount   Shares    Amount     Capital     Receivable      Stage     Compensation    Total
                    --------- ------ ----------  -------  -----------  ------------- -----------  ------------ -----------
<S>                 <C>       <C>    <C>         <C>      <C>          <C>           <C>          <C>          <C>
Balance, March
 26, 1999.......          --  $  --         --   $   --   $       --     $    --     $       --    $     --    $       --
Sale of common
 stock, net of
 issuance
 costs..........          --     --   4,000,000    4,000          595         --             --          --          4,595
Issuance of
 common stock
 for acquisition
 of Zap
 International,
 Inc. ..........          --     --   2,640,000    2,640          --          --             --          --          2,640
Reclassifications
 of $.001 common
 stock..........          --     --  (6,640,000)  (6,640)        (595)        --             --          --         (7,235)
Issuance of
 $.001 common
 stock in
 connection with
 reclassification
 of equity......          --     --   8,758,033    8,758          595         --             --          --          9,353
Assumption of
 liabilities and
 subscription
 receivable in
 connection with
 recapitalization..       --     --         --       --    (2,570,000)    (47,000)           --          --     (2,617,000)
Sale of common
 stock, net of
 issuance
 costs..........          --     --     475,118      475      941,929         --             --          --        942,404
Issuance of
 common stock
 pursuant to
 exercise of
 warrants.......          --     --     233,613      234       23,123         --             --          --         23,357
Issuance of
 common stock at
 a discount as
 compensation
 for services...          --     --      39,859       40       54,028         --             --          --         54,068
Issuance of
 common stock as
 compensation
 for services...          --     --      30,000       30      239,970         --             --          --        240,000
Sales of
 preferred
 stock, net of
 issuance
 costs..........    1,085,573  1,086        --       --     7,759,406         --             --          --      7,760,492
Compensation
 expense on
 option and
 warrant
 grants.........          --     --         --       --       167,923         --             --          --        167,923
Unearned
 compensation on
 option and
 warrant
 grants.........          --     --         --       --       594,475         --             --     (594,475)          --
Collection of
 subscriptions
 receivable.....          --     --         --       --           --       47,000            --          --         47,000
Net loss........          --     --         --       --           --          --      (2,284,546)        --     (2,284,546)
                    --------- ------ ----------  -------  -----------    --------    -----------   ---------   -----------
Balance,
 September 30,
 1999...........    1,085,573  1,086  9,536,623    9,537    7,211,449         --      (2,284,546)   (594,475)    4,343,051
Sales of
 preferred
 stock, net of
 issuance
 costs..........      302,500    302        --       --     2,392,679         --             --          --      2,392,679
Issuance of
 common stock
 pursuant to
 exercise of
 options and
 warrants.......          --     --      48,960       49          472         --             --          --            521
Compensation
 expense on
 option and
 warrant
 grants.........          --     --         --       --        76,390         --             --       43,400       119,790
Net loss........          --     --         --       --           --          --      (1,978,788)        --     (1,978,788)
                    --------- ------ ----------  -------  -----------    --------    -----------   ---------   -----------
Balance,
 December 31,
 1999
 (Unaudited)....    1,388,073 $1,388  9,585,583  $ 9,586  $ 9,680,990    $    --     $(4,263,334)  $(551,075)  $ 4,877,555
                    ========= ====== ==========  =======  ===========    ========    ===========   =========   ===========
</TABLE>

     The accompanying notes are an integral part of these statements.

                                      F-5
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary
                         (a development stage company)

                   CONSOLIDATED STATEMENTS OF CASH FLOWS

<TABLE>
<CAPTION>
                                       For the
                                     period from    For the
                                      inception      three     Cumulative From
                                     (March 26,     months        Inception
                                      1999) to       ended     (March 26, 1999)
                                    September 30,  December    to December 31,
                                        1999       31, 1999          1999
                                    ------------- -----------  ----------------
                                                  (unaudited)    (unaudited)
<S>                                 <C>           <C>          <C>
Cash flows from operating
 activities:
 Net loss..........................  $(2,284,546) $(1,978,788)   $(4,263,334)
 Adjustments to reconcile net loss
  to net cash used in operations:
  Depreciation and amortization....      107,892      122,069        229,961
  Non-cash charges due to stock
   issuances.......................      294,068          --         294,068
  Non-cash charges due to stock
   option and warrant grants.......      167,923      119,790        287,713
  Increase in accounts receivable..      (24,500)     (27,049)       (51,549)
  Increase in prepaid expenses.....      (98,743)     (75,783)      (174,526)
  Increase in other current
   assets..........................      (14,941)        (423)       (15,364)
  Decrease (Increase) in deposits..      (76,975)      27,637        (49,338)
  Increase (Decrease) in accounts
   payable and accrued
   liabilities.....................     (113,866)     107,690         (6,176)
  Decrease in accounts payable from
   acquired companies..............          --       (81,603)       (81,603)
  Increase in customer deposits....       30,500       25,000         55,500
                                     -----------  -----------    -----------
   Net cash used in operations.....   (2,013,188)  (1,761,460)    (3,774,648)
                                     -----------  -----------    -----------
Cash flows from investing
 activities:
 Increase in cash--pledged.........     (233,890)     (29,930)      (263,820)
 Cash acquired in acquisition......        2,898          --           2,898
 Purchases of fixed assets.........     (987,915)    (653,025)    (1,640,940)
 Purchases of patents and
  trademarks.......................      (44,226)     (32,609)       (76,835)
                                     -----------  -----------    -----------
   Net cash used in investing
    activities.....................   (1,263,133)    (715,564)    (1,978,697)
                                     -----------  -----------    -----------
Cash flows from financing
 activities:
 Principal payments on notes
  payable..........................     (756,786)         --        (756,786)
 Payment received on subscriptions
  receivable.......................       47,000          --          47,000
 Proceeds from issuance of
  preferred stock..................    7,760,492    2,392,981     10,153,473
 Proceeds from issuance of common
  stock............................      970,356          --         970,356
 Proceeds from warrant exercises...          --           521            521
                                     -----------  -----------    -----------
   Net cash provided by financing
    activities.....................    8,021,062    2,393,502     10,414,564
                                     -----------  -----------    -----------
Net Increase (Decrease) in cash....    4,744,741      (83,522)     4,661,219
Cash, beginning of period..........          --     4,744,741            --
                                     -----------  -----------    -----------
Cash, end of period................  $ 4,744,741  $ 4,661,219    $ 4,661,219
                                     ===========  ===========    ===========
Cash paid for income taxes.........  $       --   $       --     $       --
                                     ===========  ===========    ===========
Cash paid for interest.............  $       --   $       --     $       --
                                     ===========  ===========    ===========
Supplemental disclosure of noncash
 investing and financing
 activities:
 The Company acquired its
  subsidiary (Zap International,
  Inc.) for 2,640,000 shares of
  common stock.....................  $     2,640  $       --     $     2,640
                                     ===========  ===========    ===========
 Assumption of liabilities in
  connection with
  recapitalization.................  $(2,570,000) $       --     $(2,570,000)
                                     ===========  ===========    ===========
</TABLE>

     The accompanying notes are an integral part of these statements.

                                      F-6
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary

                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

   September 30, 1999 (data relating to December 31, 1999 is unaudited)

Note A--The Company and Summary of Significant Accounting Policies

   MindArrow Systems, Inc., a Delaware corporation ("MindArrow" or the
"Company"), develops and markets proprietary interactive sales and marketing
automation ("SMA") systems, the goal of which is to enhance profitability of
the Company's customers and improve their customer relationships.

   The Company's proprietary technology enables companies to deliver highly
compressed, rich content, multimedia files as email attachments that combine
high quality audio and video, graphics, animation, chat, hypertext links, and
telecommunication links (an "eCommercial"). This asynchronous delivery and
compression technology embedded in an eCommercial provides very high response
rates without requiring online connectivity.

   The Company was founded on March 26, 1999 and incorporated as
eCommercial.com, Inc., a California corporation, on April 9, 1999.

   On April 16, 1999, the Company acquired all of the outstanding common stock
of Zap International, ("Zap"), in exchange for 2,640,000 shares of Common
Stock. The transaction was recorded using the purchase method of accounting
(see Note F). Pro forma disclosures are not meaningful as Zap did not have
significant operations.

   On April 19, 1999, Wireless Netcom, Inc. (a non-operating Nevada
corporation) acquired all of the outstanding shares of the Company. For
accounting purposes, the acquisition is treated as a recapitalization with the
Company as the acquirer (a reverse acquisition). Pro forma information is not
presented since the transaction is not a business combination (see Note F).

   Effective March 31, 2000, the Company changed its name from eCommercial.com,
Inc. to MindArrow Systems, Inc. and its state of incorporation from Nevada to
Delaware. There was no impact to the Company's financial condition or results
of operations as a result of the reincorporation and name change.

1. Principles of Consolidation

   The consolidated financial statements include the accounts of the Company
and its wholly owned subsidiary. All significant intercompany balances and
transactions have been eliminated.

2. Interim Financial Statements

   The financial statements for the three months ended December 31, 1999 are
unaudited; however, in the opinion of management, all adjustments, consisting
of normal recurring adjustments necessary for a fair presentation of the
Company's financial position and results of operations for such period have
been included. The results for the three months ended December 31, 1999 are not
necessarily indicative of the results that may be expected for the year ending
September 30, 2000.

3. Revenue Recognition

   The Company's revenues are derived from the production and delivery of
eCommercials as a part of comprehensive direct-response advertising campaigns
developed for each of its customers. eCommercials are delivered to targeted
email subscribers through email subscriber programs utilizing the Company's
unique personalization technology. The Company's eCommercial production
services include theme development, eCommercial design and layout, video
production, special effects, link recommendations, hyperlink page design

                                      F-7
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary

            NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

and creation, reporting and sales cycle consultation. Revenue for consultation
and production services is recognized when the services are rendered. Revenue
for delivery services is recognized when the eCommercials are delivered.
Revenues from sponsorship arrangements will be recognized at the time of
delivery. Revenues from revenue-sharing arrangements will be recognized as
transactions are completed.

   Customers are generally billed in advance of production and delivery of
eCommercials. Accordingly, customer deposits include the customer prepayments
less the portion of service that has been completed.

4. Product Development

   The company expenses costs associated with software developed or obtained
for internal use in the preliminary project stage and, thereafter, capitalizes
costs incurred in the developing or obtaining of internal use software.
Capitalized costs are amortized over their useful life. Periodically,
management evaluates the estimated useful life of intangible assets based upon
projected future undiscounted cash flows. Other costs incurred in the research
and development of new products and enhancements to existing products are
charged to expense as incurred.

5. Depreciation and Amortization

   Property and equipment, including leasehold improvements, are stated at cost
and depreciated using the straight-line method over the estimated useful lives
of the assets, generally two to five years. Goodwill, patents, and trademarks
are included in intangible assets and carried at cost less accumulated
amortization, which is being provided on a straight-line basis over the
economic lives of the respective assets, generally seven years. The Company
periodically evaluates the recoverability of its long-lived assets based on
expected undiscounted cash flows and recognizes impairments, if any, based on
expected discounted future cash flows.

6. Income Taxes

   Income taxes are computed using the asset and liability method. Under the
asset and liability method, deferred income tax assets and liabilities are
determined based on the differences between the financial reporting and tax
bases of assets and liabilities and are measured using the currently enacted
tax rates and laws. A valuation allowance is provided for the amount of
deferred tax assets that, based on available evidence, are not expected to be
realized.

   At September 30, 1999, the Company has a deferred tax asset of approximately
$342,000 resulting from net operating loss for the period March 26, 1999
through September 30, 1999. The Company has provided for a valuation allowance
of $342,000 at September 30, 1999. The Provision for Income taxes on the
accompanying Consolidated Statement of Operations represents the minimum
California franchise tax.

7. Stock-Based Compensation

   The Company accounts for stock-based employee compensation arrangements in
accordance with the provisions of Accounting Principles Board Opinion ("APB")
No. 25, "Accounting for Stock Issued to Employees," and complies with the
disclosure provisions of Statement of Financial Accounting Standards ("SFAS")
No. 123, "Accounting for Stock-Based Compensation." Under APB 25, compensation
expense is recognized over the vesting period based on the difference, if any,
on the date of grant between the fair value of the Company's stock and the
amount an employee must pay to acquire the stock.

                                      F-8
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary

            NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

8. Basic and Diluted Net Income (Loss) Per Share

   Basic net income (loss) per share is computed using the weighted average
number of common shares outstanding during the period. Diluted net income
(loss) per share is computed using the weighted average number of common and
common equivalent shares outstanding during the period. Common equivalent
shares consist of the incremental common shares issuable upon conversion of
convertible preferred stock (using the if-converted method) and shares issuable
upon the exercise of stock options and warrants (using the treasury stock
method). Common equivalent shares were excluded from the computation as their
effect was anti-dilutive (see Note H).

9. Use of Estimates

   The preparation of financial statements in conformity with generally
accepted accounting principles requires management to make estimates and
assumptions that affect the reported amounts of assets and liabilities,
disclosure of contingent assets and liabilities at the date of the financial
statements, and the reported amounts of revenues and expenses during the
reported period. Actual results could differ from those estimates.

10. Cash and Cash Equivalents

   All highly liquid instruments with an original maturity of three months or
less are considered cash equivalents, those with original maturities greater
than three months and current maturities less than twelve months from the
balance sheet date are considered short-term investments, and those with
maturities greater than twelve months from the balance sheet date are
considered long-term investments.

   As of September 30, 1999, the Company had a Certificate of Deposit account
that was pledged to collateralize an irrevocable letter of credit related to
the lease for the Company's headquarters. The letter of credit amount will
decrease by 50% in December 2000 and expire in December 2001. Additionally in
December 1999 a second Certificate of Deposit was pledged related to the New
York office space. The pledged cash is carried as a long-term asset on the
accompanying consolidated balance sheet.

11. Concentration of Credit Risk

   Financial instruments that potentially subject the Company to significant
concentration of credit risk consist primarily of cash, cash equivalents, and
accounts receivable. Substantially all of the Company's cash and cash
equivalents are held in one financial institution. As of September 30, 1999 and
December 31, 1999, the carrying amount of cash in bank was $4,978,631 and
$4,925,039, and the bank balance was $5,239,321 and $5,009,458, of which
$100,000 was FDIC insured. Accounts receivable are typically unsecured and are
derived from revenues earned from customers primarily located in the United
States. The Company performs ongoing credit evaluations of its customers and
will maintain reserves for potential credit losses as the need arises.

12. Comprehensive Income

   In June 1997, the Financial Accounting Standards Board ("FASB") issued SFAS
130, "Reporting Comprehensive Income," which has been adopted by the Company.
SFAS 130 establishes standards for reporting comprehensive income and its
components in a financial statement. Comprehensive income as defined includes
all changes in equity (net assets) during a period from non-owner sources.
Examples of items to be included in comprehensive income, which are excluded
from net income, include foreign currency translation

                                      F-9
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary

            NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

adjustments and unrealized gains and losses on available-for-sale securities.
As none of these components have impacted the Company, adjustments for
comprehensive income have not been made to the accompanying consolidated
financial statements.

13. Segments

   In June 1997, the FASB issued SFAS 131, "Disclosures About Segments of an
Enterprise and Related Information," which establishes standards for the way
companies report information about operating segments in annual financial
statements. It also establishes standards for related disclosures about
products and services, geographic areas, and major customers. The Company
believes that it does not operate in more than one segment.

14. Fair Value of Financial Instruments

   The fair value of financial instruments approximates their carrying amounts.

   In June 1998, the Financial Accounting Standards Board issued Statement of
Financial Accounting Standard No. 133, "Accounting for Derivative Instruments
and Hedging Activities" (SFAS 133), and in July 1999 issued Financial
Accounting Standard No. 137,"Accounting for Derivative Instruments and Hedging
Activities--Deferral of the Effective Date of FASB Statement No. 133, an
Amendment of FASB Statement No. 133" (SFAS 137). SFAS 137 delayed the effective
date for SFAS 133 to fiscal years beginning after June 15, 2000. The Company
does not believe that this statement will have a material effect on its
financial position or results of operations.

Note B--Development Stage

   From inception (March 26, 1999) to December 31, 1999, the Company was a
development-stage company. In January 2000, significant principal operations
commenced. As shown in the accompanying financial statements, the Company
incurred a net loss of $2,284,546 for the period ended September 30, 1999 and
$1,978,788 for the three months ended December 31, 1999 and did not have
significant revenues. The future of the Company is dependent upon its ability
to generate sufficient cash flows from revenues to cover operating costs. Until
such time, however, the Company expects to seek financing through a combination
of private placements and/or public offerings. There is no assurance, however,
that such plans will be completed or, if completed, will generate sufficient
funds to enable the Company to meet its obligations as they come due. As of
March 24, 2000, the Company had issued 409,025 shares of Series C Preferred
Stock for $25 per share. Net proceeds were $10,225,625 (see Note H-1).

                                      F-10
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary

            NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)


Note C--Fixed Assets

   Fixed assets, at cost, consist of the following:

<TABLE>
<CAPTION>
                                                      September 30, December 31,
                                                          1999          1999
                                                      ------------- ------------
                                                                    (Unaudited)
<S>                                                   <C>           <C>
Computer equipment...................................   $668,361     $  944,734
Office equipment.....................................     10,723         18,975
Furniture and fixtures...............................    118,246        147,522
Leasehold improvements...............................        --         362,036
Production equipment.................................        --         140,630
Software.............................................     21,451         33,927
                                                        --------     ----------
                                                         818,781      1,647,824
Less accumulated depreciation........................    (58,463)      (153,586)
                                                        --------     ----------
                                                         760,318      1,494,238
Construction in progress.............................    176,018            --
                                                        --------     ----------
                                                        $936,336     $1,494,238
                                                        ========     ==========
</TABLE>

Note D--Intangible Assets

   Intangible assets consist of the following:

<TABLE>
<CAPTION>
                                                      September 30, December 31,
                                                          1999          1999
                                                      ------------- ------------
                                                                    (Unaudited)
<S>                                                   <C>           <C>
Patents and trademarks...............................   $ 44,226      $ 76,835
Goodwill.............................................    750,000       750,000
                                                        --------      --------
                                                         794,226       826,835
Less accumulated amortization........................    (49,429)      (76,375)
                                                        --------      --------
                                                        $744,797      $750,460
                                                        ========      ========
</TABLE>

Note E--Commitments and Contingencies

1. Operating Leases

   In June 1999, the Company entered into a non-cancelable five-year operating
lease for its primary facilities in Aliso Viejo, California and took occupancy
in December 1999. Rent expense increased to $29,642 per month through May 2002
and $30,878 per month through the remaining term of the lease, which expires in
November 2004. The lease contains a five-year renewal option from the date of
expiration.

                                      F-11
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary

            NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)


   In September 1999, the Company entered into a non-cancelable five-year
sublease for a satellite office in Cupertino, California. The lease calls for
minimum monthly rental payments ranging from $10,091 per month at the start of
the lease and gradually increasing to $13,358 per month by the end of the
lease. The sublessor is a company related to two significant stockholders, one
of whom is an officer and director of the Company. The sublease terms are
identical to the terms of the sublessor's lease with the landlord, and are
favorable to the terms the Company would have been able to acquire on its own.

   The minimum lease payments for operating leases for the years ending
September 30 are as follows:

<TABLE>
<CAPTION>
   Year ending September 30,
   -------------------------
   <S>                                                               <C>
   2000............................................................. $  459,896
   2001.............................................................    506,972
   2002.............................................................    518,305
   2003.............................................................    529,629
   2004.............................................................    519,668
   Thereafter.......................................................     61,755
                                                                     ----------
                                                                     $2,596,225
                                                                     ==========
</TABLE>

Rent expense for the period from inception (March 26, 1999) to September 30,
1999 amounted to $43,148.

Rent expense for the three months ended December 31, 1999 amounted to $108,761.

2. Legal Proceedings

   From time to time the Company is subject to legal proceedings and claims in
the ordinary course of business, including claims of alleged infringement of
trademarks, copyrights and other intellectual property rights. Except as
described below, the Company is not currently aware of any legal proceedings or
claims that the Company believes will have, individually or in the aggregate, a
material adverse effect on the Company's consolidated financial position or
results of operations.

   The Company has been named as a defendant in an action seeking damages, (the
"Voxel Claim") in connection with an Asset Purchase Agreement, dated as of
November 25, 1998, pursuant to which Wireless Netcom, Inc. had proposed to
acquire the assets of Voxel, Inc. The Company has accrued $1.8 million in
estimated damages as a portion of the liabilities assumed during the
recapitalization. Pursuant to an indemnity agreement, a significant
shareholder, who is also an officer and director, has agreed to reimburse the
Company in common stock or cash, at his option, any amounts paid to the
plaintiffs. Any reduction in the amount due or any amounts received in
reimbursement will be recorded as additional paid-in capital at the time such
amounts are received.

   In October 1999, the court ruled in favor of the plaintiffs and awarded them
$1.8 million in damages. In January 2000 the Company appealed the judgement and
pledged a $2 million Certificate of Deposit with the court.

Note F--Acquisition

1. Acquisition of Zap International, Inc.

   On April 16, 1999, the Company completed the acquisition of all outstanding
shares of Zap International, Inc. ("Zap"), for 2,640,000 shares of Common
Stock. Zap was a software company which had developed technology that enabled
generation of highly compressed multimedia files that combine audio, video,
graphics and hypertext links, and form the foundation of eCommercials. The
acquisition was accounted for as a

                                      F-12
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary

            NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

purchase. Under the purchase method of accounting, the purchase price is
allocated to the assets acquired and liabilities assumed based on their
estimated fair values at the date of the acquisition. Zap is now a wholly owned
subsidiary of the Company.

   The total purchase price of the acquisition was $2,640, which is 2,640,000
shares at a value of $.001. The purchase price was allocated to the assets
acquired and liabilities assumed based on their estimated fair values. Goodwill
has resulted from the excess costs over fair value of net assets acquired.

<TABLE>
   <S>                                                                <C>
   Goodwill.......................................................... $ 750,000
   Tangible assets acquired..........................................     1,000
   Liabilities assumed...............................................  (748,360)
                                                                      ---------
                                                                      $   2,640
                                                                      =========
</TABLE>

   Goodwill is being amortized on a straight-line basis over seven years.
Amortization expense of goodwill was $49,107 for the period from inception
(March 26, 1999) to September 30, 1999 and $26,786 for the three months ended
December 31, 1999.

2. Recapitalization

   On April 19, 1999, Wireless Netcom, Inc. (a Nevada corporation) acquired all
of the outstanding common stock of the Company. For accounting purposes, the
acquisition is treated as a recapitalization with the Company as the acquirer
(a reverse acquisition). Pro forma information is not presented since the
transaction is not a business combination. The founding stockholders of
eCommercial.com., Inc. exchanged their common stock for 6,640,000 shares of
common stock (approximately 76% of the outstanding common stock) of Wireless
Netcom, Inc. In connection with the recapitalization, Wireless Netcom, Inc.
changed its name to eCommercial.com, Inc., and the Company assumed liabilities
of $2,570,000.

   At the time of the recapitalization described above, Wireless Netcom had
178,502 common stock warrants outstanding. The exercise price of the warrants
was $0.10 per share, and they generally expire on May 15, 2000.

Note G--Strategic Alliances

   In July 1999, the Company entered into a strategic alliance with Lockheed
Martin ("Lockheed"), whereby, Lockheed and the Company will work together to
serve mutual customers. Lockheed was issued 30,000 shares of common stock as
part of the agreement, for which the Company recognized a non-cash charge of
$240,000.

Note H--Stockholders' Equity

1. Series B and C Convertible Preferred Stock

   As of December 31, 1999, the Company had issued 1,388,073 shares of Series B
Preferred Stock for $8 per share in a private placement which closed in
December 1999. Net proceeds were $10,153,473.

   In October 1999, the Company entered into a strategic investment agreement
with @ONEX LLC, ("Onex"). Under the terms of the agreement, Onex made a
$1,000,000 investment into the private placement of Series B Convertible
Preferred Stock, and has the option to invest another $1,000,000 under the same
terms. The option expires on March 31, 2000. Further, Onex received warrants to
purchase 250,000 shares of common stock at the price of $7 per share.

                                      F-13
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary

            NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

   As of March 24, 2000, the Company had issued 409,025 shares of Series C
preferred stock for $25 per share. Net proceeds were $10,225,625. Dividends are
payable to holders of Series B and C Preferred Stock when and if declared by
the Company and will be non-cumulative. No dividends (other than those payable
solely in Common Stock) will be declared or paid with respect to shares of
Common Stock until dividends in the aggregate amount of at least $0.90 and
$2.25 per share, have been paid or declared on the Series B and C Preferred,
respectively.

   Holders of shares of Series B and C Preferred are entitled to vote on all
matters submitted to a vote of the stockholders. Each share of Series B and C
Preferred entitles the holder to the number of votes equal to the number of
shares of Common Stock into which the Series B and C Preferred is convertible
as of the record date established for the vote of the stockholders.

   Each share of Series B and C Preferred may be converted into one share of
common stock at any time upon the stockholder's election. The shares of Series
B and C Preferred will be automatically converted into shares of common stock
upon (i) the effective date of a firm commitment, underwritten public offering
of common stock pursuant to an effective registration statement under the
Securities Act, other than a registration relating solely to a transaction
under Rule 145 of the Securities Act or to any employee benefit plan of the
Company, generating aggregate proceeds to the Company of not less than
$15,000,000 (after deducting underwriters' discounts and all expenses relating
to the offering) and with a per share offering price (prior to underwriters'
discounts and expenses) of not less than $15.00 per share, as such per share
price may be adjusted to reflect stock subdivisions, combinations or dividends
with respect to such shares, or (ii) the date specified by affirmative vote or
written consent or agreement of the holders of not less than two-thirds ( 2/3)
of the then outstanding shares of Series B and C Preferred.

   In the event of liquidation, the holders of the Series B and C Preferred
shall be entitled to receive, prior to and in preference to any distributions
to the holders of common stock, $8.00 per share of Series B and C Preferred
plus any accrued but unpaid dividends if and when declared by the Board of
Directors.

   In connection with the private placement of Series B Preferred stock,
warrants to purchase 385,091 shares of common stock at $8 per share were
granted to investors and the placement agent. These warrants expire in August
to December 2001.

   In connection with the private placement of Series C Preferred stock,
warrants to purchase 40,903 shares of common stock at $25 per share were
granted to investors. These warrants expire in March 2002.

2. Common Stock

   Upon initial incorporation, the Company issued 4,000,000 shares of common
stock with a par value of $0.001 to its founders at par. It subsequently issued
475,118 shares in a private placement. Net proceeds from both transactions were
$946,999.

   During the period from inception (March 26, 1999) to September 30, 1999, a
total of 233,613 shares of common stock were issued upon warrant exercises.
Total proceeds amounted to $23,357. During the three months ended December 31,
1999 48,960 shares were issued upon warrant and option exercises. Total
proceeds amounted to $521.

   During the period from inception (March 26, 1999) to September 30, 1999, a
total of 69,859 shares were issued as compensation for services. The Company
recorded compensation expense in the amount of $294,068. Such amounts are
inclusive of the shares issued to Lockheed (see Note G).

                                      F-14
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary

            NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)


3. Warrants

   At the time of its acquisition of Zap, warrants to purchase 5,200 shares of
common stock at $5 per share were granted to a former Zap creditor. These
warrants expire in April 2004. In connection with the issuance of the warrants,
the Company recognized an expense of $1,508, which was the fair value of the
warrants at the time of issuance.

   In connection with the private placement of common stock, warrants to
purchase 183,500 shares were granted at exercise prices ranging from $0.10 per
share to $0.50 per share, and expire in May 2000.

   Warrants to purchase 15,000 shares of common stock at $11.25 per share have
been granted to a customer. They expire in May 2001. In connection with the
issuance of the warrants, the Company recognized an expense of $25,950, which
was the fair value of the warrants at the time of issuance.

   Warrants to purchase 635,091 shares of common stock were issued in
connection with the placement of the Series B preferred stock.

   As of September 30, 1999 and December 31, 1999, a total of 476,340 and
764,970 warrants were outstanding, with exercise prices ranging from $0.10 to
$11.25 and expiring at various times through April 2004.

4. Options

   In April 1999, the Company adopted the 1999 Stock Option Plan (the "Plan").
As amended, the Plan reserves 3,000,000 shares of common stock for grants to
employees.

   Pursuant to the consummation of the reverse merger of Wireless Netcom, the
Company assumed and discontinued the Wireless Netcom 1997 Stock Option Plan
(the "Wireless Plan"). There were no outstanding options under the Wireless
Plan.

   Under the Plan, incentive stock options may be granted to employees,
directors, and officers of the Company and non-qualified stock options and
stock purchase rights may be granted to consultants, employees, directors, and
officers of the Company. Options granted under the Plan are for periods not to
exceed ten years and must be issued at prices not less than 100% and 85%, for
incentive and nonqualified stock options, respectively, of the fair market
value of the stock on the date of grant, as determined by the Board of
Directors. Options granted to shareholders who own greater than 10% of the
outstanding stock are for periods not to exceed five years and must be issued
at prices not less than 110% of the fair market value of the stock on the date
of grant, as determined by the Board of Directors. Options granted under the
Stock Plan generally vest 33% after the first year of service and ratably each
quarter over the remaining twenty-four month period.

   The Company has adopted the disclosure-only provisions of SFAS No. 123,
Accounting for Stock-Based Compensation, but applies Accounting Principles
Board Opinion No. 25 and related interpretations in accounting for its plans.
If the Company had elected to recognize compensation cost on the fair market
value at the grant dates for awards under the stock option plan, consistent
with the method prescribed by SFAS No. 123, net income and income per share
would have been changed to the pro forma amounts indicated below:

<TABLE>
<CAPTION>
                                             Period ended    Three months ended
                                          September 30, 1999 December 31, 1999
                                          ------------------ ------------------
                                                                (Unaudited)
   <S>                                    <C>                <C>
   Net loss--
     As reported.........................    $(2,284,546)       $(1,978,788)
     Pro forma...........................     (2,434,063)        (2,167,627)
   Basic and diluted loss per share--
     As reported.........................    $     (0.26)       $     (0.21)
     Pro forma...........................          (0.28)             (0.23)
</TABLE>

                                      F-15
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary

            NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

   The fair value of the Company's stock options was estimated as of the grant
date using the Black-Scholes option pricing model with the following weighted
average assumptions for the period ended September 30, 1999 and December 31,
1999: dividend yield of 0.0%, expected volatility of 50%, risk free interest
rate of 6.5%, and an expected holding period from 1 to 3 years. The following
table summarizes activity under the Company's stock option plan:

<TABLE>
<CAPTION>
                                                          Three months ended
                                 Period ended             December 31, 1999
                              September 30, 1999             (Unaudited)
                          --------------------------- ---------------------------
                                     Weighted Average            Weighted Average
                           Shares     Exercise Price   Shares     Exercise Price
                          ---------  ---------------- ---------  ----------------
<S>                       <C>        <C>              <C>        <C>
Outstanding at beginning
 of period..............        --          --        2,070,500        3.13
Granted.................  2,131,500       $3.08         828,000        9.86
Exercised...............        --          --          (43,750)       1.00
Forfeited/expired.......    (61,000)       1.11        (178,250)       6.11
                          ---------                   ---------
Outstanding at end of
 period.................  2,070,500       $3.13       2,676,500       $5.02
                          =========                   =========
Weighted average fair
 value of options
 granted during period..      $1.03                       $2.71
                          =========                   =========
</TABLE>

<TABLE>
<CAPTION>
                                                                      Stock Options
                                 Stock Options Outstanding at         Exercisable at
                                      September 30, 1999            September 30, 1999
                               --------------------------------- ------------------------
      Range of                 Weighted Average Weighted Average         Weighted Average
   Exercise Prices    Shares   Contractual Life  Exercise Price  Shares   Exercise Price
   ---------------   --------- ---------------- ---------------- ------- ----------------
   <S>               <C>       <C>              <C>              <C>     <C>
   $1.00 to
   $4.00             1,503,000       5.0             $1.20       359,666      $1.33
   $7.00 to
  $10.00               567,500       5.6              8.26        31,000       8.65
                     ---------                                   -------
                     2,070,500       5.1             $3.08       390,666      $1.91
                     =========                                   =======

<CAPTION>
                                                                       Stock Options
                                 Stock Options Outstanding at         Exercisable at
                                       December 31, 1999             December 31, 1999
                               --------------------------------- ------------------------
      Range of                 Weighted Average Weighted Average         Weighted Average
   Exercise Prices    Shares   Contractual Life  Exercise Price  Shares   Exercise Price
   ---------------   --------- ---------------- ---------------- ------- ----------------
   <S>               <C>       <C>              <C>              <C>     <C>
    $1.00 to
    $4.00            1,421,000       4.7             $1.21       419,332      $1.29
    $7.00 to
   $10.00              976,000       5.6              8.35        51,000       8.78
   $12.00 to
   $15.00              279,500       6.0             12.79           --         --
                     ---------                                   -------
                     2,676,500       5.2             $5.02       470,332      $2.10
                     =========                                   =======
</TABLE>

   Through September 30, 1999, the Company recorded compensation expense in the
amount of $167,923 related to certain stock options and warrants. As of
December 31, 1999 approximately $551,000 remains to be amortized over the
remaining vesting periods of the options. For the three months ended December
31, 1999 the Company recorded compensation expense in the amount of $119,790
related to certain stock options and warrants.

Note I--Employment Contracts

   The Company has employment agreements and arrangements with certain
executive officers. The agreements generally continue until terminated by the
executive or the Company, and provide for severance payments under certain
circumstances. As of September 30, 1999 and December 31, 1999, if all of the
employees under these contracts were to be terminated by the Company, the
Company's liability would be approximately $1.3 million.

                                      F-16
<PAGE>


                  MindArrow Systems, Inc. and Subsidiary

            NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

Note J--Profit Sharing Plan


   Effective October 1, 1999, the Company implemented a 401(k) Profit Sharing
Plan (the "Plan") for its full-time employees. Each participant in the Plan may
elect to contribute from 1% to 17% of his or her annual compensation to the
Plan. The Company does not yet make matching contributions. However, at its
option, the Company may match employee contributions at a rate of 25%, up to 6%
of the Employee's salary. Employee contributions are fully vested, whereas
vesting in matching Company contributions occurs at a rate of 33.3% per year of
employment.

                                      F-17
<PAGE>

ITEM 15: EXHIBITS

<TABLE>
<CAPTION>
 Exhibit No.                             Description
 -----------                             -----------
 <C>         <S>
    2.1*     Agreement and Plan of Merger between MindArrow Systems, Inc. (DE)
             and eCommercial.com, Inc. (NV)
    3.1*     Certificate of Incorporation of the Registrant
    3.2*     Bylaws of the Registrant
    4.1*     Investor Rights Agreement
    4.2*     Form of Registrant's Specimen Common Stock Certificate
    4.3*     Form of Registrant's Specimen Series B Preferred Stock Certificate
    4.4*     Form of Common Stock Warrants
    4.5*     Certificate of Designation--Series B Preferred
    4.6*     Certificate of Designation--Series C Preferred
   10.1*     Stock Purchase Agreement, dated as of April 16, 1999 between the
             Company and Shareholders of Zap International
   10.2*     Merger Agreement, dated as of April 19, 1999, between Wireless
             Netcom, Inc. and the shareholders of eCommercial.com, Inc.
   10.3*     Employment Agreement--Thomas Blakeley
   10.4*     Employment Agreement--Mark Grundy
   10.5*     Employment Agreement--Eric A. McAfee
   10.6*     Form of Change in Control Executive Retention Agreement
   10.7*     Registrant's 1999 Stock Option Plan
   10.8*     Agreement between Registrant and Eric McAfee regarding Voxel
   10.9*     Form of Indemnification Agreement between Registrant and each of
             its directors
  10.10*     Lease Agreement--Aliso Viejo, CA
  10.11*     Sublease Agreement--Cupertino, CA
  10.12*     Strategic Relationship Agreement between Registrant and ONEX
             Ventures LLC
  10.13*     Strategic Relationship Agreement between Registrant and Lockheed
             Martin Corporation
   23.1*     Consent of experts
   23.2*     Consent of Counsel
   24.1*     Power of Attorney (included on signature page)
   27.1      Financial Data Schedule
</TABLE>
- --------

*Previously filed
<PAGE>

                               POWER OF ATTORNEY

   KNOW ALL MEN BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints Thomas J. Blakeley, Mark Grundy, and Michael R.
Friedl and each of them, his true and lawful attorneys-in-fact and agents, with
full power of substitution and resubstitution, for him and in his name, place
and stead, in any and all capacities, to sign any and all amendments (including
post-effective amendments) to this Registration Statement, and any subsequent
registration statements pursuant to Section 12 of the Securities Exchange Act of
1934, and to file the same, with all exhibits thereto, and other documents in
connection therewith, with the Securities and Exchange Commission, granting unto
said attorneys-in-fact and agents, and each of them, full power and authority to
do and perform each and every act and thing requisite and necessary to be done
in and about the premises, as fully to all intents and purposes as he might or
could do in person, hereby ratifying and confirming all that each said attorney-
in-fact, or his substitute or substitutes, may lawfully do or cause to be done
by virtue hereof.

   IN WITNESS WHEREOF, each of the undersigned has exercised this power of
attorney as of the date indicated.

   In accordance with the requirements of Section 12 of the Securities Exchange
Act of 1934, this Registration Statement has been signed by the following
persons in the capacities and on the dates stated.

<TABLE>
<CAPTION>
             Signature                           Title                   Date
             ---------                           -----                   ----

<S>                                  <C>                           <C>
     /s/ Thomas J. Blakeley          Chairman of the Board         April 7, 2000
____________________________________  Chief Executive Officer
         Thomas J. Blakeley           President (Principal
                                      Executive Officer)

        /s/ Mark Grundy              Chief Operating Officer       April 7, 2000
____________________________________  Executive Vice President
            Mark Grundy               Director

       /s/ Eric A. McAfee            Executive Vice President      April 7, 2000
____________________________________  Secretary, Director
           Eric A. McAfee

     /s/ Michael R. Friedl           Chief Financial Officer       April 7, 2000
____________________________________  Treasurer (Principal
         Michael R. Friedl            Finance and Accounting
                                      Officer)

        /s/ John Troiano             Director                      April 7, 2000
____________________________________
            John Troiano
</TABLE>



<TABLE> <S> <C>

<PAGE>

<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE BALANCE
SHEETS AS OF SEPTEMBER 30, 1999 AND DECEMBER 31, 1999 AND THE STATEMENTS OF
OPERATIONS FROM INCEPTION (MARCH 26, 1999) TO SEPTEMBER 30, 1999 AND FROM
INCEPTION (MARCH 26, 1999) TO DECEMBER 31, 1999 AND IS QUALIFIED IN ITS ENTIRETY
BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>

<S>                             <C>                       <C>
<PERIOD-TYPE>                   OTHER                     3-MOS
<FISCAL-YEAR-END>                          SEP-30-1999    SEP-30-2000
<PERIOD-START>                             MAR-26-1999    OCT-01-1999
<PERIOD-END>                               SEP-30-1999    DEC-31-1999
<CASH>                                       4,744,741      4,661,219
<SECURITIES>                                         0              0
<RECEIVABLES>                                   25,500         52,549
<ALLOWANCES>                                         0              0
<INVENTORY>                                          0              0
<CURRENT-ASSETS>                             4,894,143      4,913,876
<PP&E>                                         994,799      1,647,824
<DEPRECIATION>                                  58,463        153,586
<TOTAL-ASSETS>                               6,886,141      7,471,732
<CURRENT-LIABILITIES>                        2,543,090      2,594,177
<BONDS>                                              0              0
                                0              0
                                      1,086          1,388
<COMMON>                                         9,537          9,586
<OTHER-SE>                                   4,332,428      4,866,581
<TOTAL-LIABILITY-AND-EQUITY>                 6,886,141      7,471,732
<SALES>                                          6,250         29,390
<TOTAL-REVENUES>                                 6,250         29,390
<CGS>                                                0              0
<TOTAL-COSTS>                                2,313,470      2,058,847
<OTHER-EXPENSES>                                     0              0
<LOSS-PROVISION>                                     0              0
<INTEREST-EXPENSE>                                   0              0
<INCOME-PRETAX>                            (2,282,946)    (1,977,188)
<INCOME-TAX>                                     1,600          1,600
<INCOME-CONTINUING>                        (2,284,546)    (1,978,788)
<DISCONTINUED>                                       0              0
<EXTRAORDINARY>                                      0              0
<CHANGES>                                            0              0
<NET-INCOME>                               (2,284,546)    (1,978,788)
<EPS-BASIC>                                     (0.26)         (0.21)
<EPS-DILUTED>                                   (0.26)         (0.21)


</TABLE>


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