ALL-COMM MEDIA CORP
SB-2, 1996-10-17
BUSINESS SERVICES, NEC
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<PAGE>
 

<PAGE>
    AS FILED WITH THE SECURITIES AND EXCHANGE COMMISSION ON OCTOBER 17, 1996
 
                                                     REGISTRATION NO. 333-
________________________________________________________________________________
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549
                            ------------------------
 
                                   FORM SB-2
                             REGISTRATION STATEMENT
                                   UNDER THE
                             SECURITIES ACT OF 1933
                            ------------------------
 
                           ALL-COMM MEDIA CORPORATION
              (EXACT NAME OF SMALL BUSINESS ISSUER IN ITS CHARTER)
<TABLE>
                      <S>                          <C>                         <C>
                    NEVADA                         7389
           (STATE OF INCORPORATION)     (PRIMARY STANDARD INDUSTRIAL        88-0085608
                                         CLASSIFICATION CODE NUMBER)    IDENTIFICATION NO.)
                                                                       (I.R.S. EMPLOYER
</TABLE>
                             ------------------------
                         400 CORPORATE POINTE, SUITE 780
                         CULVER CITY, CALIFORNIA 90230
                                 (310) 342-2800
         (ADDRESS AND TELEPHONE NUMBER OF PRINCIPAL EXECUTIVE OFFICES)
                            ------------------------
                                 MR. BARRY PETERS
               CHAIRMAN OF THE BOARD AND CHIEF EXECUTIVE OFFICER
                           ALL-COMM MEDIA CORPORATION
                        400 CORPORATE POINTE, SUITE 780
                         CULVER CITY, CALIFORNIA 90230
                                 (310) 342-2800
           (NAME, ADDRESS AND TELEPHONE NUMBER OF AGENT FOR SERVICE)
                            ------------------------
                                    COPIES TO:
 
<TABLE>
<S>                                                                                       <C>
                       ROBERT A. ZUCCARO, ESQ.                                           IRWIN M. ROSENTHAL, ESQ.
                     JONES, DAY, REAVIS & POGUE                                    RUBIN BAUM LEVIN CONSTANT & FRIEDMAN
                        599 LEXINGTON AVENUE                                               30 ROCKEFELLER PLAZA
                      NEW YORK, NEW YORK 10022                                           NEW YORK, NEW YORK 10112
                           (212) 326-3939                                                     (212) 698-7700
</TABLE>
 
                            ------------------------
 
     APPROXIMATE  DATE OF  COMMENCEMENT OF PROPOSED  SALE TO PUBLIC:  As soon as
practicable after this Registration Statement becomes effective.
     If any of the securities being registered on this Form are to be offered on
a delayed or continuous basis pursuant to  Rule 415 under the Securities Act  of
1933, as amended (the 'Securities Act') check the following box. [x]
     If  this Form  is filed to  register additional securities  for an offering
pursuant to Rule 462(b)  under the Securities Act,  check the following box  and
list  the Securities Act registration statement  number of the earlier effective
registration statement for the same offering. [ ]
     If this Form is  a post-effective amendment filed  pursuant to Rule  462(c)
under  the Securities Act, check  the following box and  list the Securities Act
registration statement number  of the earlier  effective registration  statement
for the same offering. [ ]
     If  delivery of the prospectus is expected to be made pursuant to Rule 434,
please check the following box. [ ]
                            ------------------------
                        CALCULATION OF REGISTRATION FEE
<TABLE>
<CAPTION>

                                                                                       PROPOSED
                                                                                       MAXIMUM
                                                                     NUMBER TO      OFFERING PRICE   PROPOSED MAXIMUM  AMOUNT OF
                                                                         BE          PER SHARE OR        AGGREGATE    REGISTRATION
         TITLE OF EACH CLASS OF SECURITIES TO BE REGISTERED          REGISTERED       WARRANT(1)     OFFERING PRICE(1)   FEE
 
<S>                                                                  <C>            <C>              <C>                   <C>
 Common Stock, par value $.01 per share(2)........................    1,725,000      $     5 1/32       $ 8,678,907     $2,630
 Representative's Warrants(3).....................................      150,000      $   --             $  --           $- 0 -(4)
 Common Stock, par value $.01 per share(5)(6).....................      150,000      $     5 1/32       $   754,688     $  229
 Common Stock, par value $.01 per share(7)........................    1,344,468      $     5 1/32       $ 6,764,355     $2,050
                                                                                                                        ---------
     Total Registration Fee.......................................                                                      $4,909
</TABLE>
 
(1) Estimated solely  for  the  purpose  of  calculating  the  registration  fee
    pursuant to Rule 457(c) under the Securities Act.
(2) Includes  225,000 shares subject to the Underwriters' over-allotment options
    granted by the Company and certain selling stockholders.
(3) To be issued to LT Lawrence & Co., Inc. (the 'Representative').
(4) Pursuant to Rule 457(g), no registration fee is payable.
(5) Represents shares issuable upon exercise of the Representative's Warrants.
(6) Pursuant to Rule 416, the Company is also registering such additional shares
    as may  become issuable  to  the holders  of the  Representative's  Warrants
    pursuant to the anti-dilution provisions thereof.
(7) Represents  94,468 shares owned outright  and 1,250,000 shares issuable upon
    conversion of the Company's Class  B Convertible Preferred Stock, par  value
    $.01  per share,  to be  sold by certain  selling stockholders  on a delayed
    basis, and not as part of the underwritten offering.
                            ------------------------
     THE REGISTRANT HEREBY AMENDS  THIS REGISTRATION STATEMENT  ON SUCH DATE  OR
DATES AS MAY BE NECESSARY TO DELAY ITS EFFECTIVE DATE UNTIL THE REGISTRANT SHALL
FILE  A  FURTHER  AMENDMENT  WHICH SPECIFICALLY  STATES  THAT  THIS REGISTRATION
STATEMENT SHALL THEREAFTER BECOME EFFECTIVE  IN ACCORDANCE WITH SECTION 8(a)  OF
THE  SECURITIES ACT  OF 1933 OR  UNTIL THIS REGISTRATION  STATEMENT SHALL BECOME
EFFECTIVE ON SUCH DATE AS THE COMMISSION, ACTING PURSUANT TO SAID SECTION  8(a),
MAY DETERMINE.
 
________________________________________________________________________________

<PAGE>
 

<PAGE>
                 SUBJECT TO COMPLETION, DATED OCTOBER 17, 1996
 
PROSPECTUS
 
                           ALL-COMM MEDIA CORPORATION
                              1,500,000 SHARES OF
                                  COMMON STOCK
 
     AS  DESCRIBED  BELOW, THE  OFFERING OF  AN  ADDITIONAL 1,344,468  SHARES OF
COMMON STOCK IS  BEING REGISTERED BY  CERTAIN STOCKHOLDERS OF  THE COMPANY  (THE
'DELAYED  SELLING STOCKHOLDERS');  HOWEVER SUCH SHARES  OF COMMON  STOCK WILL BE
OFFERED ON A DELAYED BASIS, AND NOT AS PART OF THE UNDERWRITTEN OFFERING.
                            ------------------------
 
     This Prospectus relates to an offering (the 'Offering') of 1,500,000 shares
of common  stock,  par value  $.01  per share  (the  'Common Stock'),  of  which
1,400,000  shares are being offered by All-Comm Media Corporation ('All-Comm' or
the 'Company') and 100,000 shares are  being offered by certain stockholders  of
the  Company (the 'Selling  Stockholders'). The Company will  not receive any of
the proceeds from the sale of the Common Stock by the Selling Stockholders.  See
'Principal  and Selling Stockholders.' The Common  Stock is quoted on The Nasdaq
SmallCap MarketSM under  the symbol 'ALCM.'  On October 16,  1996 the last  sale
price  of  the  Company's  Common  Stock, as  reported  by  The  Nasdaq SmallCap
MarketSM, was $5 1/32 per share. See 'Price Range of Common Stock.'
 
     This Prospectus also  relates to  the sale  of 1,344,468  shares of  Common
Stock  (the 'Delayed Stock') by the Delayed Selling Stockholders of which 94,468
shares are currently owned  by certain of the  Delayed Selling Stockholders  and
1,250,000  shares are issuable upon conversion of shares of the Company's Series
B Convertible Preferred Stock, par value $.01 per share (the 'Series B Preferred
Stock'). The Delayed Stock will be offered on a delayed basis and not as part of
the Offering. The Company  will not receive  any proceeds from  the sale of  the
Delayed  Stock  by  the  Delayed  Selling  Stockholders.  See  'Delayed  Selling
Stockholders and Plan of Distribution.'
 
     SEE 'RISK FACTORS' BEGINNING ON PAGE 9 FOR A DISCUSSION OF CERTAIN MATERIAL
FACTORS THAT SHOULD BE CONSIDERED BY PROSPECTIVE PURCHASERS OF THE COMMON  STOCK
OFFERED HEREBY.
                            ------------------------
 
THESE  SECURITIES HAVE NOT  BEEN APPROVED OR DISAPPROVED  BY THE SECURITIES AND
 EXCHANGE  COMMISSION  OR  ANY  STATE  SECURITIES  COMMISSION  NOR  HAS   THE
   SECURITIES  AND EXCHANGE  COMMISSION OR ANY  STATE SECURITIES COMMISSION
     PASSED  UPON   THE   ACCURACY   OR  ADEQUACY   OF   THIS   PROSPECTUS.
       ANY   REPRESENTATION  TO   THE  CONTRARY  IS   A  CRIMINAL  OFFENSE.

<TABLE>
<CAPTION>
                                                              UNDERWRITING                                   PROCEEDS TO
                                           PRICE              DISCOUNTS AND           PROCEEDS TO              SELLING
                                         TO PUBLIC           COMMISSIONS(1)           COMPANY(2)            STOCKHOLDERS
<S>                                <C>                    <C>                    <C>                    <C>
 Per Share.......................            $                      $                      $                      $
  Total(3).......................            $                      $                      $                      $
</TABLE>
 
(1) Does not include (a) warrants (the 'Representative's Warrants') to be issued
    to LT  Lawrence  &  Co.,  Inc. (the  'Representative'),  in  its  individual
    capacity  and not as representative of the underwriters (the 'Underwriters')
    to purchase 150,000 shares  of Common Stock at  an exercise price per  share
    equal  to 120%  of the  initial public  offering price  per share  and (b) a
    non-accountable expense allowance payable to the Representative equal to  3%
    of  the gross  proceeds of the  Offering. The  Representative's Warrants are
    exercisable for a period of four years commencing one year from the date  of
    this  Prospectus. The Representative may allow  to certain dealers, and such
    dealers may  reallow,  concessions and  a  portion of  the  Representative's
    Warrants.  The Company has agreed to  indemnify the Underwriters against, or
    contribute  to  losses  arising  out  of,  certain  liabilities,   including
    liabilities   under   the  Securities   Act   of  1933,   as   amended.  See
    'Underwriting.'
 
(2) Before deducting expenses payable by the Company estimated to be $       .
 
(3) The Company, the  Selling Stockholders and  certain other stockholders  (the
    'Over-Allotment  Selling  Stockholders')  have granted  to  the Underwriters
    options, exercisable within 45 days of the date hereof, to purchase, in  the
    aggregate,  up to 225,000  additional shares of Common  Stock, upon the same
    terms and conditions as the shares of Common Stock offered hereby, solely to
    cover  over-allotments,   if  any.   If   the  Underwriters   exercise   the
    over-allotment  options  in full,  the total  Price to  Public, Underwriting
    Discounts  and  Commissions,  Proceeds  to  Company,  Proceeds  to   Selling
    Stockholders  and the  proceeds to  the Over-Allotment  Selling Stockholders
    will be $      , $       , $       , $       and $      , respectively.  The
    Company  will not receive any proceeds from  the sale of Common Stock by the
    Selling  Stockholders  and  the  Over-Allotment  Selling  Stockholders.  See
    'Principal and Selling Stockholders' and 'Underwriting.'
                            ------------------------
     The  shares of Common  Stock are being offered  by the several Underwriters
named herein, subject to prior sale, when,  as and if issued to and accepted  by
them,  subject  to the  approval of  certain  legal matters  by counsel  for the
Underwriters and to certain  other conditions. It is  expected that delivery  of
the shares to the Underwriters will be made against payment therefor on or about
                  ,  1996, at the office of LT  Lawrence & Co., Inc., 3 New York
Plaza, New York, New York 10004.
                            ------------------------
                            LT LAWRENCE & CO., INC.
 
                                            , 1996
 
INFORMATION  CONTAINED  HEREIN  IS  SUBJECT   TO  COMPLETION  OR  AMENDMENT.   A
REGISTRATION  STATEMENT RELATING  TO THESE  SECURITIES HAS  BEEN FILED  WITH THE
SECURITIES AND EXCHANGE  COMMISSION. THESE SECURITIES  MAY NOT BE  SOLD NOR  MAY
OFFERS  TO BUY BE ACCEPTED PRIOR TO  THE TIME THE REGISTRATION STATEMENT BECOMES
EFFECTIVE. THIS  PROSPECTUS  SHALL  NOT  CONSTITUTE AN  OFFER  TO  SELL  OR  THE
SOLICITATION  OF AN OFFER TO BUY NOR SHALL THERE BE ANY SALE OF THESE SECURITIES
IN ANY STATE IN WHICH SUCH OFFER,  SOLICITATION OR SALE WOULD BE UNLAWFUL  PRIOR
TO REGISTRATION OR QUALIFICATION UNDER THE SECURITIES LAWS OF ANY SUCH STATE.
 
<PAGE>
 

<PAGE>
                                 [Photographs]
 
     IN CONNECTION WITH THIS OFFERING, THE UNDERWRITERS MAY OVER-ALLOT OR EFFECT
TRANSACTIONS WHICH STABILIZE OR MAINTAIN THE MARKET PRICE OF THE COMMON STOCK ON
THE  OVER-THE-COUNTER  MARKET OR  OTHERWISE AT  A LEVEL  ABOVE THAT  WHICH MIGHT
OTHERWISE PREVAIL IN  THE OPEN MARKET.  SUCH STABILIZING, IF  COMMENCED, MAY  BE
DISCONTINUED AT ANY TIME.
 
                                       2

<PAGE>
 

<PAGE>
                               PROSPECTUS SUMMARY
 
     The following summary is qualified in its entirety by reference to the more
detailed  information, including the financial statements and the notes thereto,
included elsewhere in  this Prospectus. All-Comm  conducts its business  through
two  wholly-owned  operating  subsidiaries:  Stephen  Dunn  &  Associates,  Inc.
('SD&A') and Metro Services Group, Inc. ('Metro'). SD&A was acquired by Alliance
Media  Corporation  ('Alliance'),  which  was  simultaneously  acquired  by  the
Company,  in April  1995. Metro  was acquired  by the  Company in  October 1996.
References to 'All-Comm'  and the 'Company'  include All-Comm Media  Corporation
(and predecessor entities) and its consolidated subsidiaries, Alliance, SD&A and
Metro,  unless the context  otherwise requires. Unless  indicated otherwise, the
information in  this Prospectus  assumes that  the Underwriters'  over-allotment
options will not be exercised. The Company's fiscal year ends on June 30 of each
year.  All  share and  per  share information  has  been adjusted  to  reflect a
one-for-four reverse stock split of the  Common Stock effected August 22,  1995.
Certain  capitalized terms used in the  Prospectus Summary are defined elsewhere
in this Prospectus. Certain totals contained herein may not add due to  rounding
adjustments.
 
                                  THE COMPANY
 
     All-Comm provides database management services, custom
telemarketing/telefundraising  services and other direct marketing services to a
diverse group of approximately 600 clients located throughout the United States.
These services include customer and market data analysis, database creation  and
analysis,  data warehousing,  merge/purge, predictive  behavioral modeling, list
processing, brokerage and management,  data enhancement, other direct  marketing
information services and custom outbound telemarketing/telefundraising services.
Through  this  combination  of  services, the  Company  assists  its  clients in
defining target  markets and  uses sophisticated  data analysis  to support  and
track  the results of clients' direct  marketing campaigns. The Company believes
its  expertise  in   applying  these  direct   marketing  tools  increases   the
productivity of its clients' marketing expenditures.
 
     The  Company's value-added  premium services  have enabled  it to  become a
leading provider of database management services, custom
telemarketing/telefundraising services and  other direct  marketing services  to
performing  arts and cultural  institutions in the  United States. The Company's
clients include Lincoln Center for the  Performing Arts, Kennedy Center for  the
Performing  Arts, Art Institute of Chicago,  Dallas Symphony, Carnegie Hall, New
York Philharmonic,  Los Angeles  Philharmonic, Boston  Symphony, Atlanta  Opera,
Detroit  Symphony, New  York University,  UCLA and  numerous public broadcasting
stations. In  addition,  the  Company renders  database  management  and  direct
marketing services to such commercial clients as The Shubert Organization, Crain
Communications,  The  CIT Group,  3Com  Corporation, Mitsubishi  Electronics and
UNOCAL. Since January  1996, the  Company has  begun providing  services to  new
clients  including  Seattle Art  Museum,  Walt Disney  Company,  Avery Dennison,
Countrywide Insurance and Nomura Asset Capital Corporation. Giving effect to the
Company's acquisition of Metro, on a pro forma basis, revenues for the Company's
fiscal year ended June 30, 1996 were $24.0 million.
 
     The Company utilizes industry  specific knowledge and proprietary  database
software  applications developed at its data center  in New York City to produce
customized data management and direct  marketing solutions for its clients.  The
Company's  custom  telemarketing/telefundraising  services  are  conducted  both
on-site at client-provided facilities and  also at the Company's calling  center
in  Berkeley,  California. By  providing these  services,  the Company  seeks to
become an integral part  of its clients' marketing  programs, which the  Company
believes  fosters long-term client relationships  and provides opportunities for
recurring revenues and business growth.
 
     All-Comm's objective is to further capitalize on its competitive  strengths
to  become  a  leading  provider  of  value-added  premium  services  beyond the
performing arts and cultural markets. To achieve this goal, the Company plans to
(i) increase the  range of  services provided,  through acquisitions,  strategic
alliances  and internal  growth, to  include or  expand services  such as direct
mail, print and lettershop services, media services and creation of content  for
electronic  and  interactive  media  including the  Internet  and  other on-line
services, and (ii) utilize its technological  skills and depth of experience  in
direct  marketing  services in  order to  increase  its penetration  of targeted
industries. These targeted industries include publishing, live entertainment and
events marketing, public broadcasting, financial
 
                                       3
 
<PAGE>
 

<PAGE>
services (including  credit  card,  home mortgage  and  home  equity  services),
education, travel and leisure and healthcare.
 
     The  Company is  considering several acquisitions  in order  to enlarge its
core competencies and enable it to enter new markets and increase its  potential
for  cross-selling, although no agreement, definitive or otherwise, with respect
to any of  such potential  acquisitions has been  reached. No  assurance can  be
given  that the  Company will complete  either the  acquisitions currently under
consideration or any other acquisitions  or that any acquisition, if  completed,
will be successful.
 
INDUSTRY OVERVIEW
 
     The  use of direct  marketing by businesses to  target and communicate with
customers has increased over the last few years due in part to the relative cost
efficiency of direct marketing  compared to mass marketing  methods, as well  as
the  rapid  development of  more  powerful and  more  cost-effective information
technology and  data capture  capabilities. According  to the  Direct  Marketing
Association (the 'DMA'), expenditures for direct marketing services in 1995 were
approximately $134.0 billion, the largest component of which, $54.1 billion, was
attributable  to telemarketing. The DMA  has estimated that annual telemarketing
expenditures may grow  to $78.9  billion by the  year 2000.  According to  other
industry  sources, total  expenditures for  database management  services in the
United States, including services used by direct marketing and other industries,
were estimated to have been $3.2 billion in 1993 and are projected to grow at  a
compound annual rate of 29% through 1998.
 
     The  direct  marketing  industry  is  extremely  fragmented.  According  to
industry sources, there are  over 11,000 direct  marketing service and  database
service  businesses in the United States. The Company believes that most of such
businesses are small, specialized companies which offer limited services  and/or
limited  expertise and industry  specialization. However, industry consolidation
has increased in  the last  few years  resulting in  a greater  number of  large
companies  providing  services similar  to those  provided  by the  Company. The
Company believes that much of this consolidation is due to: (i) the economies of
scale expected to be obtained by direct marketing service providers in hardware,
software and other marketing resources;  (ii) the objective of direct  marketing
service  providers  to  cross-sell  services;  and  (iii)  the  growing  need to
coordinate various components of  direct marketing and  media programs within  a
single,  reliable environment. The  Company believes these  trends are likely to
continue due in part to client demand for more cost-effective service to perform
increasingly complex functions that support such marketing and media programs.
 
     The Company believes that more businesses will seek to utilize providers of
marketing information  systems and  data  analysis, enhancement  and  management
services, such as the Company, to identify customer attributes and behaviors, in
order  to apply  direct marketing  methodologies to  a wider  range of marketing
mediums.
 
STRATEGY
 
     All-Comm's strategy  to  enhance  its position  as  a  value-added  premium
provider  of database management,  custom telemarketing/telefundraising services
and other direct marketing services is to:
 
      Increase revenues  by  expanding the  range  of services  offered  and  by
      cross-selling;
 
      Deepen market penetration in new industries and market segments as well as
      those currently served by the Company;
 
      Further  develop existing and create new proprietary database software and
      database management applications;
 
      Increase capacity for  telemarketing/telefundraising services and  enhance
      on-site data and calling systems; and
 
      Pursue  strategic acquisitions, joint ventures  and marketing alliances to
      expand services offered and industries served.
 
                            ------------------------
 
     The Company's  principal executive  offices are  located at  400  Corporate
Pointe,  Suite 780,  Culver City, California  90230 and its  telephone number is
(310) 342-2800.
 
                                       4
 
<PAGE>
 

<PAGE>
                                  THE OFFERING
 
<TABLE>
<S>                                                  <C>
Common Stock Offered by the Company................  1,400,000 shares(1)
 
Common Stock Offered by the Selling Stockholders...  100,000 shares(1)
     Total Common Stock Offered Pursuant to the
       Offering....................................  1,500,000 shares(1)
 
Common Stock Offered by the Delayed Selling
  Stockholders.....................................  This Prospectus  also  relates  to the  offer  and  sale  of
                                                     1,344,468  shares  of Common  Stock  by the  Delayed Selling
                                                     Stockholders. See 'Delayed Selling Stockholders and Plan  of
                                                     Distribution.'(2)
 
Common Stock to be Outstanding Following the
  Offering.........................................  6,505,407 shares(1)(3)
 
Use of Proceeds....................................  Of  the estimated $6.2 million  net proceeds of the Offering
                                                     to the Company, approximately  $4.0 million will be  applied
                                                     to expand the Company's business by investing in technology,
                                                     technical  support,  sales and  marketing personnel  and for
                                                     advertising  and  promoting   the  Company's  services.   In
                                                     addition, approximately $1.0 million of such proceeds may be
                                                     used to repay indebtedness related to the Metro acquisition.
                                                     The  balance  of  such  proceeds will  be  used  for general
                                                     corporate purposes, including possible future  acquisitions.
                                                     See 'Use of Proceeds.'
 
Dividend Policy....................................  The  Company intends to  retain future earnings,  if any, to
                                                     finance the  growth  and  development of  its  business  and
                                                     therefore  does not anticipate paying  cash dividends on the
                                                     Common  Stock  in  the  foreseeable  future.  See  'Dividend
                                                     Policy.'
 
Listing............................................  The Common Stock is quoted and traded on The Nasdaq SmallCap
                                                     MarketSM under the symbol 'ALCM.'
 
Risk Factors.......................................  See  'Risk Factors' beginning on page  9 for a discussion of
                                                     certain  material  factors  that  should  be  considered  by
                                                     prospective purchasers of the Common Stock.
</TABLE>
 
- ------------
 
(1) Does  not include up to  225,000 shares of Common Stock  that may be sold by
    the Company,  certain  of  the  Selling  Stockholders  and  certain  of  the
    Over-Allotment   Selling   Shareholders   pursuant   to   the  Underwriters'
    over-allotment  options.  See  'Principal  and  Selling  Stockholders'   and
    'Underwriting.'
 
(2) 94,468  of  these shares  of Common  Stock are  currently owned  outright by
    certain of the Delayed  Selling Stockholders and  1,250,000 of these  shares
    are  issuable upon conversion of  shares of the Series  B Preferred Stock by
    certain of the Delayed Selling Stockholders.
 
(3) Does not  include up  to 12,025,092  shares of  Common Stock  issuable  upon
    conversion or exercise of certain securities or other contractual rights, as
    follows:  (i)  6,200  shares of  the  Series  B Preferred  Stock,  which are
    currently convertible  into 2,480,000  shares of  Common Stock;  (ii)  2,000
    shares of the Company's Series C Convertible Preferred Stock, par value $.01
    per  share (the 'Series C Preferred Stock'), which are currently convertible
    into 166,666 shares  of Common Stock;  (iii) warrants issued  to holders  of
    Series  B  Preferred Stock,  which are  currently exercisable  for 3,100,000
    shares of  Common  Stock;  (iv)  warrants issued  to  holders  of  Series  C
    Preferred  Stock, which  are currently  exercisable for  3,000,000 shares of
    Common Stock; (v) warrants to be issued upon consummation of the Offering to
    the Representative, exercisable  for 150,000  shares of  Common Stock;  (vi)
    warrants  to  be  issued  upon  consummation  of  the  Offering  to  certain
    stockholders of the Company as consideration for their agreement to  certain
    lock-up arrangements, exercisable for an aggregate of up to 1,192,913 shares
    of Common Stock, depending on the extent to
 
                                       5
 
<PAGE>
 

<PAGE>
    which   the  Underwriters'  over-allotment  options  are  exercised,  if  at
    all -- see 'Shares Eligible for  Future Sale' and 'Underwriting;' (vii)  all
    other  outstanding options,  warrants and  other contractual  rights, all of
    which are currently exercisable for 1,570,135 shares of Common Stock in  the
    aggregate;  (viii) the promissory notes issued to the former shareholders of
    Metro in  connection with  the  Company's acquisition  of Metro,  which  are
    currently  convertible into 185,874 shares of Common Stock; and (ix) 179,504
    shares of Common Stock  reserved for issuance but  not yet issued under  the
    Company's  1991 Stock  Option Plan. See  'Management --  Stock Option Plan,'
    'Description of Capital Stock' and 'Underwriting.' Although no assurance can
    be given that any  of the foregoing options,  warrants or other  contractual
    rights  will  be  exercised, if  all  of  such options,  warrants  and other
    contractual rights having  exercise prices  at or below  the assumed  public
    offering price of $5 3/8 per share were exercised, the aggregate proceeds to
    the  Company  resulting  therefrom  would be  approximately  $28.7  to $28.8
    million, depending on the extent  to which the Underwriters'  over-allotment
    options  are exercised. The Company expects that it would use such proceeds,
    if  any,  for   general  corporate  purposes,   including  possible   future
    acquisitions.
 
                                       6
 
<PAGE>
 

<PAGE>
                         SUMMARY FINANCIAL INFORMATION
 
     The following table sets forth (i) summary historical financial data of the
Company  as of June  30, 1996, in  the case of  balance sheet data,  and for the
years ended June  30, 1995 and  1996, in the  case of operating  data, and  (ii)
unaudited  summary pro forma as adjusted financial data of the Company as of and
for the year ended June 30, 1996.  The summary historical financial data of  the
Company  as of June  30, 1996, in  the case of  balance sheet data,  and for the
years ended June 30,  1995 and 1996,  in the case of  operating data, have  been
derived  from the  Company's audited consolidated  financial statements included
elsewhere in  this  Prospectus. The  summary  unaudited pro  forma  as  adjusted
financial  data give effect to  the Offering and the  acquisition of Metro as if
the Offering and such acquisition had occurred as of June 30, 1996, in the  case
of  balance sheet data, and as  of July 1, 1995, in  the case of operating data.
The unaudited  summary  pro  forma  as adjusted  financial  information  is  for
illustrative  purposes only and is not necessarily indicative of what the actual
results of operations and financial position  of the Company would have been  as
of and for the periods indicated, nor does it purport to represent the Company's
future  financial  position and  results  of operations.  The  summary financial
information should  be read  in conjunction  with 'Management's  Discussion  and
Analysis  of Financial  Condition and Results  of Operations'  and the financial
statements and notes thereto included  elsewhere in this Prospectus. See  'Index
to Financial Statements.'
 
<TABLE>
<CAPTION>
                                                                                    YEAR ENDED JUNE 30,(1)
                                                                               ---------------------------------
                                                                                   HISTORICAL         PRO FORMA
                                                                               ------------------    AS ADJUSTED
                                                                               1995(2)     1996         1996
                                                                               -------    -------    -----------
                                                                                  (IN THOUSANDS, EXCEPT SHARE
                                                                                    AND PER SHARE AMOUNTS)
 
<S>                                                                            <C>        <C>        <C>
OPERATING DATA:(3)
Revenues....................................................................   $ 3,631    $15,889      $23,983
Salaries and benefits.......................................................   $ 3,139    $12,712      $14,690
Direct costs................................................................   $   102    $   807      $ 5,357
Selling, general and administrative.........................................   $ 1,121    $ 1,843      $ 2,804
Amortization of intangible assets...........................................   $    65    $   362      $   770
Total operating costs and expenses..........................................   $ 4,887    $16,350      $24,429
Loss from operations........................................................   $(1,256)   $  (460)     $  (446)
Total other income (expense)................................................   $ 1,200    $  (475)     $  (581)
Loss from continuing operations before income taxes.........................   $   (56)   $  (936)     $(1,027)
Net income (loss)...........................................................   $   110    $(1,077)     $(1,197)
Net income (loss) attributable to common stockholders.......................   $   110    $(1,094)     $(1,215)
Weighted average common and common equivalent shares outstanding(4)......... 1,807,540  3,068,278    6,282,278
Net income (loss) per common share(5).......................................     $0.06     ($0.36)      ($0.19)
                                                                                 -----      -----        -----
                                                                                 -----      -----        -----
</TABLE>
 
<TABLE>
<CAPTION>
                                                                                               JUNE 30, 1996(1)
                                                                                            ----------------------
                                                                                                        PRO FORMA
                                                                                            ACTUAL     AS ADJUSTED
                                                                                            -------    -----------
                                                                                                (IN THOUSANDS)
 
<S>                                                                                         <C>        <C>
BALANCE SHEET DATA:(3)
Cash and cash equivalents................................................................   $ 1,393      $ 7,581
Working capital..........................................................................   $ 1,651      $ 7,592
Intangible assets at cost, net...........................................................   $ 7,851      $16,187
Total assets.............................................................................   $13,301      $29,391
Long-term obligations to related parties less current portion(6).........................   $ 1,517      $ 2,437
Total stockholders' equity...............................................................   $ 8,251      $21,707
</TABLE>
 
                                                        (footnotes on next page)
 
                                       7
 
<PAGE>
 

<PAGE>
(footnotes from previous page)
 
- ------------
 
(1) Each  of SD&A and  Metro had a fiscal  year ending December  31 prior to its
    acquisition by the Company.
 
(2) Reflects operations of Alliance and SD&A  for the period beginning with  the
    acquisition by the Company of Alliance on April 25, 1995.
 
(3) See 'Management's Discussion and Analysis of Financial Condition and Results
    of  Operations' for  discussion of  businesses discontinued  and acquired in
    fiscal 1995 and 1996.
 
(4) Pro forma as adjusted data includes 1,814,000 shares of Common Stock  issued
    to  the  former  shareholders  of Metro  in  connection  with  the Company's
    acquisition of Metro and 1,400,000 shares being sold in the Offering by  the
    Company,  but  does not  include  up to  12,025,092  shares of  Common Stock
    issuable  upon  conversion  or  exercise  of  certain  securities  or  other
    contractual   rights  as   described  in  footnote   (3)  under  'Prospectus
    Summary -- The Offering.'
 
(5) Primary and fully diluted income (loss) per common share are the same in all
    fiscal years  presented.  See Note  2  of Notes  to  Consolidated  Financial
    Statements of All-Comm.
 
(6) Pro  forma as adjusted  data includes $1.0 million  aggregate face amount of
    promissory notes issued by the Company to the former shareholders of  Metro,
    discounted  to $0.9 million to reflect  an estimated effective interest rate
    of 10%, which is in excess of the stated rate of 6%, in connection with  the
    Company's acquisition of Metro.
 
                     FUTURE NONRECURRING CHARGE TO EARNINGS
 
     The  Company will incur a nonrecurring non-cash charge estimated to be $0.5
million in the fiscal quarter in which  the Offering is consummated as a  result
of the issuance by the Company of warrants exercisable for an aggregate of up to
1,192,913  shares  of Common  Stock to  certain stockholders  of the  Company as
consideration  for  the  agreement  of  such  stockholders  to  certain  lock-up
arrangements. See 'Shares Eligible For Future Sale.'
 
     Although  the nonrecurring charge to be  taken by the Company will increase
the  Company's  accumulated  deficit,  such   increase  will  be  offset  by   a
corresponding   increase  in  additional   paid-in-capital.  Accordingly,  total
stockholders' equity will be unchanged. The recording of such charge will have a
material adverse effect on the Company's  results of operations, and may  result
in  a loss  for the  fiscal quarter  in which  the Offering  is consummated. See
'Management's Discussion  and Analysis  of Financial  Condition and  Results  of
Operations -- Future Nonrecurring Charge to Earnings.'
 
                                       8

<PAGE>
 

<PAGE>
                                  RISK FACTORS
 
     LIMITED  BUSINESS HISTORY; ABSENCE  OF COMBINED OPERATING  HISTORY; LACK OF
CONSOLIDATED PROFITABLE OPERATIONS; FUTURE NONRECURRING CHARGE. All-Comm may  be
considered  to be a new company without an operating history because of: (i) the
recent date of the acquisitions of All-Comm's operating subsidiaries, Metro  and
SD&A;  (ii) the change in All-Comm's management  and its board of directors (the
'Board of Directors' and each member thereof individually a 'Director')  arising
out  of the Company's acquisition  of Alliance on April  25, 1995; and (iii) the
related sale in March 1995 of  the Company's then principal operating  business,
Sports-Tech  International, Inc. ('STI'). Accordingly, there can be no assurance
that the Company will be able to successfully manage or integrate Metro and SD&A
and their separate operations,  employees and management  or that the  Company's
overall operations will be successful. For fiscal 1995 and 1996, the Company had
losses from operations of $1.3 million and $0.5 million, respectively.
 
     The  Company will incur a nonrecurring non-cash charge estimated to be $0.5
million in the fiscal quarter in which  the Offering is consummated as a  result
of the issuance by the Company of warrants exercisable for an aggregate of up to
1,192,913  shares  of Common  Stock to  certain stockholders  of the  Company as
consideration  for  the  agreement  of  such  stockholders  to  certain  lock-up
arrangements.  See  'Shares Eligible  For Future  Sale.'  The recording  of such
charge  will  have  a  material  adverse  effect  on  the  Company's  result  of
operations,  and  may result  in  a loss  for the  fiscal  quarter in  which the
Offering is consummated. See 'Management's Discussion and Analysis of  Financial
Condition and Results of Operations -- Future Non-recurring Charge to Earnings.'
 
     RISKS  ASSOCIATED WITH ACQUISITION AND GROWTH  STRATEGY. As a key component
of its  growth strategy,  the Company  has pursued  and intends  to continue  to
pursue  acquisitions of companies that provide direct marketing, interactive and
other media  services. The  Company acquired  SD&A in  April 1995  and Metro  in
October  1996, for  a total  of approximately  $15.0 million  (not including any
earn-out or other contingent payments that may be payable after the date of this
Prospectus in connection therewith), and seeks to acquire additional  companies.
Execution  of its  growth strategy requires  the Company's  management to, among
other things:  (i) identify  new industries  and market  segments in  which  the
Company  can successfully compete; (ii)  identify acquisition candidates who are
willing to be  acquired at prices  acceptable to the  Company; (iii)  consummate
identified  acquisitions;  and (iv)  obtain  financing for  future acquisitions.
Certain risks  are inherent  in an  acquisition strategy,  such as  dilution  of
outstanding  equity securities, increased leverage and debt service requirements
and the difficulty in combining  different company cultures and facilities,  any
of  which could materially  adversely affect the  Company's operating results or
the market price of the Common Stock  prevailing from time to time. The  success
of  any completed acquisition  will depend in  part on the  Company's ability to
effectively integrate  the  acquired  business, which  integration  may  involve
unforeseen   difficulties  and   may  require   a  disproportionate   amount  of
management's attention and the Company's financial and other resources.
 
     The Company  is  currently considering  several  acquisitions in  order  to
enlarge  its core competencies and enable it  to enter new industries and market
segments and increase  its potential for  cross-selling, although no  agreement,
definitive  or otherwise, with respect to any of such potential acquisitions has
been reached. From time to time the Company has, and in the future may  continue
to,  enter into  negotiations with  respect to  potential acquisitions,  some of
which have resulted or  may result in preliminary  agreements. In the course  of
the  Company's  negotiations  and/or due  diligence,  these  negotiations and/or
preliminary agreements may be abandoned or terminated. No assurance can be given
that the Company will complete  the acquisitions currently under  consideration,
that  additional suitable acquisition  candidates will be  identified, that such
future acquisitions  will be  financed and  made on  acceptable terms,  or  that
future  acquisitions,  if  completed, will  be  successful. In  March  1996, the
Company's agreement to acquire Bullseye Database Marketing, Inc. was  terminated
and,  in February 1996, the Company  abandoned its negotiations to acquire Forms
Direct, Inc.
 
     The Company's  business  has  changed  significantly  since  the  Company's
acquisitions  of Alliance  and SD&A, which  has placed demands  on the Company's
administrative, operational and financial resources. Any continued growth of the
Company's client base and its services  could place an additional strain on  its
capacity,  management  and  operations.  The  Company's  future  performance and
profitability will  depend in  part  on its  ability to  successfully  implement
improved financial and management systems,
 
                                       9
 
<PAGE>
 

<PAGE>
to add capacity as and when needed and to hire qualified personnel to respond to
changes  in its business.  The failure to  implement such systems,  add any such
capacity or hire such qualified personnel may have a material adverse effect  on
the  Company's  business, financial  condition  and results  of  operations. See
'Management's Discussion  and Analysis  of Financial  Condition and  Results  of
Operations.'
 
     MARKET  FOR COMMON STOCK; POSSIBLE VOLATILITY  OF STOCK PRICE. Although the
Common Stock is  quoted on  The Nasdaq SmallCap  MarketSM, at  times the  Common
Stock  has been and  may be thinly  traded. Such quotation  does not provide any
assurance that an active public market for  the Common Stock will develop or  be
sustained.  If an active public market does not develop or is not sustained, the
market price and  liquidity of the  Common Stock may  be adversely affected.  In
addition,  the stock  market in recent  years has experienced  extreme price and
volume fluctuations that often  have been unrelated  or disproportionate to  the
operating  performance  of  companies.  These fluctuations  as  well  as general
economic and market  conditions may  adversely affect  the market  price of  the
Common Stock prevailing from time to time.
 
     SHARES  ELIGIBLE FOR  FUTURE SALE. Sales  of substantial  amounts of Common
Stock in the public market, or the perception that such sales could occur, could
adversely affect  prevailing  market prices  of  the Common  Stock.  Immediately
following  the Offering, the Company will  have 6,505,407 shares of Common Stock
outstanding. At such time, up to an additional 12,025,092 shares of Common Stock
will be issuable upon  the conversion or exercise  of outstanding securities  or
other contractual rights, all of which are currently exercisable or convertible.
 
     Of  the  Common  Stock  outstanding  immediately  following  the  Offering,
3,424,529  shares  will  be  freely  tradeable  without  restriction  under  the
Securities  Act of 1933, as amended (the  'Securities Act'), or will be eligible
for sale in  the public  market without regard  to the  availability of  current
public  information, volume limitations,  manner of sale  restrictions or notice
requirement under Rule 144(k)  except for any such  shares held by or  purchased
from  persons deemed  to be  'affiliates' of  the Company  which are  subject to
certain resale limitations pursuant  to Rule 144 under  the Securities Act.  The
remaining 3,080,878 shares of Common Stock outstanding (the 'Restricted Shares')
will  be 'restricted securities' within the meaning of Rule 144. As of April 25,
1997, approximately  935,532  Restricted Shares  may  become eligible  for  sale
pursuant to Rule 144, or continue to be eligible for sale under other exemptions
from registration, under the Securities Act.
 
     Holders  of  an  aggregate of  up  to  11,562,309 shares  of  Common Stock,
consisting  of  up  to  2,431,280  Restricted  Shares  outstanding   immediately
following  the Offering and up to  9,131,029 Restricted Shares issuable upon the
conversion or  exercise of  other securities  or other  contractual rights  then
outstanding  and then convertible or exercisable,  in each case depending on the
extent to which the  Underwriters' over-allotment options  are exercised, if  at
all,  will have  demand and/or piggyback  rights to have  such Restricted Shares
registered under  the Securities  Act pursuant  to various  registration  rights
agreements with the Company. The Company, its Directors and officers and certain
of  its stockholders and holders of options, warrants, conversion or contractual
rights to acquire Common Stock, who will hold in the aggregate up to  14,142,237
Restricted  Shares outright or issuable upon  exercise of such rights, depending
on the extent to which  the Underwriters' over-allotment options are  exercised,
if  at all, have agreed to  certain lock-up arrangements. The Representative may
from time to time in its sole discretion release some or all of the stockholders
who have agreed to such lock-up arrangements from the restrictions thereof.  See
'Shares Eligible for Future Sale.'
 
     No  prediction can be made  as to the effect, if  any, that future sales of
additional Common Stock  or the  availability of  such shares  for sale,  either
pursuant  to exercised registration rights  or under Rule 144,  will have on the
market price of the Common Stock  prevailing from time to time. The  possibility
that  substantial amounts of Common  Stock may be sold  in the public market may
adversely affect the market  price of the Common  Stock prevailing from time  to
time  and could impair the  ability of the Company  to raise capital through the
sale of its equity securities.
 
     POSSIBLE NEED  FOR  ADDITIONAL FINANCING.  In  addition to  the  management
challenges  presented by  the continued  implementation of  the Company's growth
strategy,  future  growth  will  require  significant  capital.  The   Company's
acquisition  of  SD&A  was  financed with  seller  financing  and  the Company's
acquisition of Metro  was financed  with both  seller financing  and equity.  No
assurance can be given that
 
                                       10
 
<PAGE>
 

<PAGE>
the Company will be able to finance possible future acquisitions on those or any
other  terms. Although the Company currently  estimates that the net proceeds of
the Offering, together with cash  generated from operations, will be  sufficient
to  finance its current operations  and planned capital expenditure requirements
through fiscal 1998, there can be no assurance that the Company will not require
additional capital at  an earlier  date, especially  in light  of the  Company's
acquisition program. The Company may, from time to time, seek additional funding
through  public or private financing, including  debt or equity financing. There
can be no assurance  that adequate funding  will be available  as needed or,  if
available, on terms acceptable to the Company. If additional funds are raised by
issuing  equity  securities,  existing  stockholders  may  experience  dilution.
Insufficient funds may require the Company to scale back or eliminate some or  a
significant  part of its  services or possible future  acquisitions. See 'Use of
Proceeds' and 'Management's Discussion and  Analysis of Financial Condition  and
Results of Operations -- Liquidity and Capital Resources.'
 
     FLUCTUATIONS  IN QUARTERLY  OPERATING RESULTS.  The Company's  revenues and
operating  results  are  subject  to  significant  fluctuation  between   fiscal
quarters.  A significant portion of the  Company's quarterly revenues is derived
from new projects  and contracts for  direct marketing services,  the timing  of
which  is subject to a variety of factors outside the Company's control, such as
client marketing budgets and modifications in client strategies. In part due  to
certain seasonal marketing patterns and subscriptions, the Company generated net
losses during the second and third quarters of fiscal 1996. Metro (which was not
acquired  until October 1996) generated net losses during its fiscal equivalents
of the Company's third  and fourth quarters of  fiscal 1996. The Company  cannot
predict  the  degree  to  which,  on a  consolidated  basis,  these  trends will
continue. Additionally, the  Company periodically incurs  cost increases due  to
both  hiring and  training of  new employees  and computer  capacity upgrades in
anticipation of future growth. In addition, the size, timing and integration  of
possible  future acquisitions  may cause  substantial fluctuations  in operating
results from quarter to quarter. As  a result, operating results for any  fiscal
quarter  may  not be  indicative of  the results  that may  be achieved  for any
subsequent fiscal quarter or  for a full fiscal  year. These fluctuations  could
adversely affect the market price of the Common Stock.
 
     AMORTIZATION  OF INTANGIBLE ASSETS. Approximately $16.2 million, or 55%, of
the Company's pro forma total assets as  of June 30, 1996 consisted of  goodwill
arising  from  the Company's  acquisitions  of Metro  and  SD&A. Goodwill  is an
intangible asset that represents the  difference between the aggregate  purchase
price for the assets acquired and the amount of such purchase price allocated to
the  tangible assets so acquired for purposes of the Company's pro forma balance
sheet. Goodwill is amortized over a 40-year period, with the amount amortized in
a particular  period constituting  a non-cash  expense that  would decrease  the
Company's net income (or increase its net loss) in that period. The reduction in
net income (or increase in net loss) resulting from the amortization of goodwill
as  a result of past or possible  future acquisitions may have an adverse impact
upon the market price of the Common Stock prevailing from time to time.
 
     LACK OF LONG-TERM CONTRACTS. The Company's contracts or other  arrangements
with  its clients  are generally  entered into  on a  project by  project basis.
Moreover, if the  Company were to  lose a long-standing  client, replacing  such
client  with a comparable client may require significant lead time. In addition,
new client programs often begin  with a pilot project  that is smaller in  scale
and  more limited  in scope  and has  a smaller  marketing budget  than projects
conducted  with  long-standing  clients.  Although  the  Company  believes  that
historically  SD&A  and  Metro  have  achieved  satisfactory  levels  of  client
retention, no assurance can be given that the  Company will be able to do so  in
the future.
 
     GOVERNMENT  REGULATION AND  PRIVACY ISSUES. The  telemarketing industry has
become subject to an  increasing amount of federal  and state regulation  during
the  past five years. The federal Telephone Consumer Protection Act of 1991 (the
'TCPA') limits  the hours  during  which telemarketers  may call  consumers  and
prohibits  the  use of  automated telephone  dialing  equipment to  call certain
telephone numbers.  The  federal  Telemarketing and  Consumer  Fraud  and  Abuse
Prevention  Act  of 1994  (the 'TCFAPA')  broadly  authorizes the  Federal Trade
Commission (the 'FTC')  to issue regulations  prohibiting misrepresentations  in
telemarketing   sales.  The   FTC's  new  telemarketing   sales  rules  prohibit
misrepresentations of the cost, terms, restrictions, performance or duration  of
products  or services offered by telephone solicitation, prohibit a telemarketer
from calling a consumer when that consumer
 
                                       11
 
<PAGE>
 

<PAGE>
has  instructed  the  telemarketer  not  to  contact  him  or  her,  prohibit  a
telemarketer from calling prior to 8:00 a.m. or after 9:00 p.m. and specifically
address  other perceived telemarketing abuses in  the offering of prizes and the
sale of  business opportunities  or investments.  Violation of  these rules  may
result  in injunctive relief, monetary penalties  or disgorgement of profits and
can give rise to private actions for damages. While the FTC's new rules have not
caused the  Company to  alter its  operating procedures,  additional federal  or
state  consumer-oriented legislation could limit the telemarketing activities of
the Company or  its clients  or significantly  increase the  Company's costs  of
regulatory compliance.
 
     Several of the industries which the Company intends to serve, including the
financial  services and healthcare industries, are subject to varying degrees of
government regulation. Although compliance  with these regulations is  generally
the  responsibility of the Company's clients, the  Company could be subject to a
variety of enforcement or private actions for its failure or the failure of  its
clients to comply with such regulations.
 
     In  addition, the growth  of information and  communications technology has
produced a proliferation of information of various types and has raised many new
issues concerning the privacy  of such information.  Congress and various  state
legislatures have considered legislation which would restrict access to, and the
use of, credit and other personal information for direct marketing purposes. The
direct  marketing services industry, including  the Company, could be negatively
impacted in the event any of these or similar types of legislation are enacted.
 
     LIMITED PROPRIETARY PROTECTION.  The Company holds  no registered  patents,
trademarks  or copyrights.  The Company  depends in  part upon  its know-how and
proprietary applications of computer  programs and database information  systems
to  differentiate its services  from those of its  competitors. The Company also
relies on a combination of contract rights (including non-competition agreements
with key employees) and trade secret laws to protect its know-how. There can  be
no  assurance, however, that competitors will  not obtain unauthorized access to
the Company's know-how or that the Company's contractual or legal remedies  will
be sufficient to protect the Company's interests.
 
     RAPID  TECHNOLOGICAL  CHANGE.  The  market for  the  Company's  services is
characterized by  rapidly  changing technology  and  frequent new  and  enhanced
services.  The Company believes that its future success will be highly dependent
upon its ability to enhance existing  services and to develop and introduce  new
services to respond to changing client needs. There can be no assurance that the
Company  can successfully identify, develop and  bring new and enhanced services
to market in a timely manner, that such services will be commercially successful
or that  services  or technologies  developed  by  others will  not  render  the
Company's services non-competitive.
 
     RISK OF EQUIPMENT FAILURE. SD&A maintains a telemarketing calling center in
Berkeley, California which contributed 16.7% of the Company's revenues in fiscal
1996.  Although SD&A maintains business interruption insurance and has not had a
major failure of  equipment at  its Berkeley calling  center, the  risk of  such
failure  does exist and,  if the Company's  back-up procedures prove inadequate,
such failure could  have a material  adverse effect on  the Company's  business.
Similarly,  Metro  maintains  extensive  computer  processing  equipment  at its
facilities in New York City, which equipment represents the substantial majority
of its data services capability. Although back-up client files and databases are
maintained off-site and Metro maintains business interruption insurance and  has
not  had a major failure  of its equipment, the risk  of such failure does exist
and, if Metro's  back-up systems  and databases prove  inadequate, such  failure
could have a material adverse effect on the Company's business.
 
     CYCLICALITY.  The direct marketing services  industry relies upon marketing
expenditures by  clients. Such  expenditures  are dependent  upon the  level  of
economic  activity,  in general,  and  the specific  industry  of the  client in
respect of cyclical effects that may  bear upon that industry. Various  segments
of  the direct marketing industry,  such as business to  business or business to
consumer activity,  may be  affected by  business cycle  conditions. Insofar  as
marketing  budgets are  related to  availability of  funds and  general economic
conditions, product  manufacturers or  service providers  may choose  to  reduce
expenditures for direct marketing services.
 
     LACK  OF UNDERWRITING HISTORY. The Representative was organized in February
1992 and first registered  as a broker-dealer in  1994. Prior to this  Offering,
the  Representative  has participated  as a  sole or  co-manager in  four public
offerings.   Prospective    purchasers    of   the    Common    Stock    offered
 
                                       12
 
<PAGE>
 

<PAGE>
hereby  should consider the lack of experience  of the Representative in being a
manager of an underwritten public offering. See 'Underwriting.'
 
     CERTAIN ANTI-TAKEOVER  PROVISIONS. The  Amended  and Restated  Articles  of
Incorporation  of the Company, as amended (the 'Restated Articles'), the by-laws
of the Company, as  amended (the 'By-Laws'),  and certain employment  agreements
between  the Company  and certain executives  may have the  effect of hindering,
delaying or deterring  a third party  acquisition of the  Company which may,  in
turn,  adversely affect the  market price of  the Common Stock.  Pursuant to the
terms  of   the   Restated   Articles,   certain   business   combinations   and
reclassifications  involving the Company require the  approval of the holders of
75% of  the outstanding  Common  Stock and  the holders  of  a majority  of  the
outstanding   Common   Stock   not   held  by   the   potential   acquiror.  See
'Management --  Change  in Control  Provisions  of the  Restated  Articles.'  In
addition,  the Restated Articles  establish a classified  Board of Directors and
provide that Directors may only be removed  upon the affirmative vote of 75%  of
the   outstanding  Common  Stock.  See   'Management  --  Board  of  Directors.'
Furthermore, upon a  change in  control of the  Company, each  of the  Company's
Chief  Executive Officer and President has the right to terminate his respective
employment contract, whereupon he becomes  entitled to severance payments  equal
to  two year's salary.  See 'Management --  Executive Compensation -- Employment
Agreements.'
 
     The Company has unissued preferred stock, which could be issued to a  third
party  selected by current management, or used  as the basis for a stockholders'
rights plan, which  could have  the effect  of deterring  a potential  acquiror.
Pursuant  to the Restated Articles, shares  of the Company's preferred stock may
be issued in the future without further stockholder approval and upon such terms
and conditions, and  having such rights,  privileges and preferences  (including
the  right to vote and the  right to convert into Common  Stock) as the Board of
Directors may determine. Furthermore, certain provisions of the By-Laws may have
the effect of limiting or delaying a change in control of the Company.
 
     The effect of such provisions,  together with certain provisions of  Nevada
law  limiting the voting  rights of an  acquiror of a  controlling interest in a
Nevada corporation (such  as the Company),  as well as  restrictions on  certain
business  combinations  (including certain  mergers  and exchanges),  may  be to
reduce the probability of,  or the premiums that  stockholders would receive  in
connection with, an acquisition of the Company.
 
     RISK  OF  DILUTION.  Purchasers  of  Common  Stock  in  the  Offering  will
experience immediate dilution in pro forma net tangible book value per share  of
Common  Stock offered hereby in an amount estimated at $4.52 per share of Common
Stock. See 'Dilution.'
 
     The Company's acquisitions of SD&A and Metro involved, and possible  future
acquisitions  may  involve,  the  issuance  of  additional  Common  Stock and/or
payments based  on  earnings  formulas  which  could  require  the  issuance  of
additional  Common Stock. See 'Management's Discussion and Analysis of Financial
Condition  and  Results  of  Operation  --  Liquidity  and  Capital  Resources.'
Moreover,  certain employees and Directors of the Company have received, and may
receive, options to  purchase Common  Stock at the  discretion of  the Board  of
Directors.  No assurance can be given that any future share issuances will be at
a valuation that would avoid potential dilution to existing stockholders.
 
     NO INTENTION TO PAY DIVIDENDS. The Company does not intend to pay any  cash
dividends  on its Common Stock  for the foreseeable future.  The Company has not
paid cash dividends on any of its capital stock in at least the last six  years.
It  is anticipated that future earnings, if  any, will be used to finance future
growth of the Company.  In addition, there can  be no assurance that  operations
will  generate  sufficient revenues  to  enable the  Company  to declare  or pay
dividends.
 
     RELIANCE UPON SUBSIDIARIES. The  parent company's assets consist  primarily
of the stock of its subsidiaries. Accordingly, the Company's ability to meet its
cash  obligations is partially dependent upon the ability of its subsidiaries to
make cash distributions to the  Company. No assurance can  be given that any  or
all  of its subsidiaries  will be able  to make such  cash distributions, or, if
made, that such distributions will be  adequate to meet the Company's  financial
obligations. Accordingly the Company may be dependent upon external financing to
continue its business plan.
 
     POSSIBLE   DECLINE   IN  EFFECTIVENESS   OF  TELEMARKETING.   Although  the
telemarketing industry has grown significantly in the last five years,  advances
in  new  forms  of direct  marketing,  such  as the  development  of interactive
commerce through television, computer networks, interactive media (including the
 
                                       13
 
<PAGE>
 

<PAGE>
Internet) and  other media,  could have  an  adverse effect  on the  demand  for
telemarketing  as a form of direct marketing. As the industry continues to grow,
telemarketing's effectiveness as a direct marketing tool may also decrease as  a
result   of  consumer  saturation  and   consumer  resistance  to  telemarketing
generally. Although  the Company  attempts  to monitor  industry trends  and  to
respond  accordingly, the Company may not be able to anticipate and successfully
respond to such trends in a timely manner.
 
     POSSIBLE LIMITATION  ON  ABILITY  TO DO  BUSINESS  WITH  CERTAIN  POTENTIAL
CLIENTS.  The Company  may determine from  time to  time in the  exercise of its
business judgment that it is not  prudent to pursue business opportunities  with
or  accept business  from competitors of  existing or potential  clients or from
groups which may have interests adverse  to interests of the Company's  clients.
Although  to  date  such  considerations  have  not  significantly  impaired the
Company's ability to  do business with  new clients, no  assurance can be  given
that   these  considerations  will  not  increase   in  the  future  and  reduce
opportunities that would otherwise be available to the Company.
 
     COMPETITION. Many of the Company's services, and service capabilities  that
the  Company may acquire, are  sold in highly competitive  markets in the United
States, including  the  markets for  planning  and developing  direct  marketing
strategies  and  the implementation  of various  direct marketing  programs that
include gathering  information and  tracking and  analysis of  direct  marketing
campaigns.   In  addition,   many  formats,  including   television,  radio  and
newspapers, compete for the marketing expenditures of the Company's clients. The
Company competes with a  number of entities, or  divisions of entities, many  of
which  have more extensive  financial, technical, marketing  and other resources
than the Company  and may be  able to respond  more quickly to  new or  emerging
technologies and other competitive pressures. Some of these entities have growth
strategies  that involve the acquisition of companies which the Company may have
identified as acquisition  candidates. The Company  also competes with  in-house
telemarketing  and direct mail operations of certain of its clients or potential
clients. See 'Business -- Competition.'
 
     DEPENDENCE ON LABOR FORCE. As is common in the telemarketing industry,  the
Company's   telemarketing/telefundraising   services  are   labor-intensive  and
historically have  been characterized  by a  high level  of personnel  turnover.
Unskilled  and  semi-skilled  employees  typically  work  part-time  and receive
relatively modest hourly  wages; skilled employees  commonly work full-time  and
command  higher wages.  Increases in  the turnover  rate would  result in higher
recruiting and training costs. If the Company were unable to recruit and  retain
a  sufficient number  of employees, it  would be  forced to limit  its growth or
possibly modify its operations. The Company may not be able to continue to  hire
and  retain  a sufficient  number  of qualified  personnel,  which would  have a
material adverse  effect  on the  Company's  business, financial  condition  and
results of operations. See 'Business -- Personnel and Training.'
 
     DEPENDENCE  UPON  KEY  PERSONNEL.  The  Company's  decentralized management
philosophy delegates day-to-day operating decisions to the subsidiary  managers.
As  a result, the Company is highly  dependent upon the effectiveness of a small
group of people  at the  subsidiary level  and a small  group of  people at  the
corporate  level. The loss  of any key  person could have  a significant bearing
upon the Company's profitability, its ability to consummate future  acquisitions
and  its ability to finance, manage or develop marketing programs. The Company's
operational success is  contingent upon  its ability  to retain  and expand  its
staff  of qualified personnel on a timely  basis. There can be no assurance that
adequate replacements could be found if the Company were to lose the services of
any key employees. The Company is also dependent upon the specialized skills  of
certain  other personnel and may need to hire additional skilled personnel if it
experiences growth in its  business. Competition for  such personnel is  intense
and  the inability to  attract or maintain  qualified employees could materially
and adversely affect the Company's business, financial condition and results  of
operations.
 
     DEPENDENCE  ON RELATIONSHIPS  WITH DATA  COMPILERS. The  Company's database
management  services   utilize  both   clients'  proprietary   information   and
information  licensed by the Company from  leading data compilers. Such licenses
generally have a one year term. While such information is presently available to
the Company from  several sources, there  can be no  assurance that the  Company
will  be able to economically access such  information in the future. Failure to
do so  could  have  an  adverse effect  on  the  Company's  business,  financial
condition  and  results of  operations. See  'Business  -- Services  -- Database
Management Services.'
 
                                       14
 
<PAGE>
 

<PAGE>
     DEPENDENCE ON TELEPHONE AND POSTAL  SERVICE. Certain aspects of the  direct
marketing  services industry depend upon services  provided by various local and
long distance telephone companies and the United States Postal Service ('USPS').
Possible future modifications by the USPS of its rate structure or increases  in
the  rates currently paid by  the Company for local  and long distance telephone
service could have an adverse effect on the Company's operating expenses  which,
in  turn, may materially  adversely affect its operating  results, to the extent
that the Company is unable to pass any such increase through to its clients. Any
significant interruption or capacity limitation in any such services could  also
have  an  adverse  effect on  the  Company's business,  financial  condition and
results of operations.
 
               SPECIAL NOTE REGARDING FORWARD-LOOKING STATEMENTS
 
     Certain Statements in the Prospectus  Summary and under the captions  'Risk
Factors,'  'Use of Proceeds,' 'Dilution,'  'Management's Discussion and Analysis
of Financial Condition and Results  of Operations,' 'Business' and elsewhere  in
this  Prospectus constitute  'forward-looking statements' within  the meaning of
the Private Securities Litigation  Reform Act of 1995  (the 'Reform Act').  Such
forward-looking  statements involve  known and unknown  risks, uncertainties and
other factors which may cause the actual results, performance or achievements of
the Company, or  industry results, to  be materially different  from any  future
results,   performance   or   achievements   expressed   or   implied   by  such
forward-looking statements. Such  factors include, among  others, the  following
general  economic and  business conditions: industry  capacity; direct marketing
and other industry  trends; demographic  changes; competition; the  loss of  any
significant  customers;  changes  in  business  strategy  or  development plans;
availability and successful integration of acquisition candidates; availability,
terms and deployment of capital; advances in technology; quality of  management;
business   abilities  and  judgment  of  personnel;  availability  of  qualified
personnel; changes in, or  the failure to  comply with, government  regulations;
computer,  telephone  and  postal costs;  and  other factors  discussed  in this
Prospectus. See 'Risk Factors.'
 
                                USE OF PROCEEDS
 
     The net proceeds to the Company from the sale of 1,400,000 shares of Common
Stock offered by the Company hereby are estimated to be $6.2 million based on an
assumed offering price of $5 3/8 per share of Common Stock.
 
     Of such net  proceeds to the  Company, approximately $4.0  million will  be
applied to expand the Company's business by investing approximately $2.3 million
for   technology  (including   computer  systems,   software  and  telemarketing
equipment),  approximately  $1.2  million  for  technical  support,  sales   and
marketing personnel and approximately $0.5 million for advertising and promotion
of  the  Company's services.  In addition,  approximately  $1.0 million  of such
proceeds may  be  used  to repay  the  promissory  notes issued  to  the  former
shareholders of Metro in connection with the Company's acquisition of Metro. The
balance  will be used for general  corporate purposes, including possible future
acquisitions. Pending application of such net proceeds as described above,  such
net  proceeds  will be  invested  in short-term,  interest-bearing  money market
instruments. The  foregoing  represents  the  Company's  best  estimate  of  the
allocation  of the net  proceeds to the  Company of the  Offering. Future events
such as changes in economic or competitive conditions may result in the  Company
re-allocating  such proceeds.  In addition, there  can be no  assurance that the
Company's estimates will prove to be  accurate or that unforeseen expenses  will
not occur.
 
     The  Company will not receive  any of the proceeds  from the sale of Common
Stock by the  Selling Stockholders, the  Over-Allotment Selling Stockholders  or
the Delayed Selling Stockholders.
 
                                DIVIDEND POLICY
 
     The  Company has not paid any cash dividends on any of its capital stock in
at least the last six years. The  Company intends to retain future earnings,  if
any,  to finance the growth  and development of its  business and therefore does
not anticipate paying  cash dividends on  the Common Stock  for the  foreseeable
future. See 'Risk Factors -- No Intention to Pay Dividends.'
 
                                       15

<PAGE>
 

<PAGE>
                          PRICE RANGE OF COMMON STOCK
 
     The Common Stock is quoted on The Nasdaq SmallCap MarketSM under the symbol
'ALCM.'  Prior to  August 1995,  when the Company  changed its  name to All-Comm
Media Corporation, the  Common Stock  was quoted  under the  symbol 'SPTK.'  The
following  table sets forth the  high and low sales  prices for the Common Stock
for the fiscal quarters indicated, as  furnished by the National Association  of
Securities  Dealers, Inc. ('NASD'),  adjusted to reflect  a one-for-four reverse
stock split of the Common Stock effected August 22, 1995:
 
<TABLE>
<CAPTION>
                                                                                    HIGH             LOW
                                                                                ------------     ------------
 
<S>                                                                             <C>              <C>
Fiscal 1997
     Second Quarter (through October 16).....................................   $5 5/8           $5
     First Quarter...........................................................   6 1/8            4 5/8
Fiscal 1996
     Fourth Quarter..........................................................   $6 3/8           $2 1/8
     Third Quarter...........................................................   4 7/16           3
     Second Quarter..........................................................   5                1 7/8
     First Quarter...........................................................   8 1/4            3 5/8
Fiscal 1995
     Fourth Quarter..........................................................   $9 3/4           $6 1/2
     Third Quarter...........................................................   8                5 1/4
     Second Quarter..........................................................   6 3/4            3 1/2
     First Quarter...........................................................   6                3
</TABLE>
 
     As of September 30, 1996,  there were approximately 850 registered  holders
of record of the Common Stock.
 
                                       16
 
<PAGE>
 

<PAGE>
                                 CAPITALIZATION
 
     The  following table sets  forth the capitalization of  the Company: (i) at
June 30, 1996; (ii) pro forma to give  effect to the acquisition of Metro as  if
it had occurred on June 30, 1996; and (iii) pro forma as adjusted to give effect
to  such acquisition and to the Offering and the application of the net proceeds
to the Company therefrom as if each such event had occurred on June 30, 1996.
 
<TABLE>
<CAPTION>
                                                                                        AS OF JUNE 30, 1996
                                                                                -----------------------------------
                                                                                                         PRO FORMA
                                                                                ACTUAL     PRO FORMA    AS ADJUSTED
                                                                                -------    ---------    -----------
                                                                                          (IN THOUSANDS)
 
<S>                                                                             <C>        <C>          <C>
Cash and cash equivalents....................................................   $ 1,393     $ 1,381       $ 7,581
                                                                                -------    ---------    -----------
Long-term obligations to related parties less current portion(1).............     1,517       2,437         2,437
                                                                                -------    ---------    -----------
Stockholders' equity:
     Convertible Preferred Stock, $.01 par value; 50,000 shares authorized
       consisting of:
          6,200 shares of Series B Convertible Preferred Stock issued and
            outstanding actual, pro forma and pro forma as adjusted; and
          2,000 shares of Series C Convertible Preferred Stock issued and
            outstanding actual, pro forma and pro forma as adjusted..........      *          *             *
     Common Stock, $.01 par value; 6,250,000 shares authorized at June 30,
       1996, increased to 36,250,000 on August 14, 1996; 3,198,534 issued and
       3,186,734 outstanding; 5,012,534 issued and 5,000,734 outstanding pro
       forma; 6,412,534 issued and 6,400,734 outstanding pro forma as
       adjusted(2)...........................................................        32          50            64
Additional paid-in capital...................................................    14,462      21,700        28,411
Accumulated deficit..........................................................    (6,108)     (6,108)       (6,633)
Less 11,800 shares of common stock in treasury, at cost......................      (135)       (135)         (135)
                                                                                -------    ---------    -----------
     Total stockholders' equity..............................................     8,251      15,507        21,707
                                                                                -------    ---------    -----------
          Total capitalization...............................................   $11,161     $19,325       $31,725
                                                                                -------    ---------    -----------
                                                                                -------    ---------    -----------
</TABLE>
 
- ------------
 
*  Less than $1,000.
 
(1) The pro  forma and  pro forma  as adjusted  data each  include $1.0  million
    aggregate  face  amount of  promissory notes  issued by  the Company  to the
    former shareholders of Metro in connection with the Company's acquisition of
    Metro. The promissory notes, which have  a stated interest rate of 6%,  were
    discounted  to $0.9 million to reflect  an estimated effective interest rate
    of 10%.
 
(2) Includes the  following issuances:  (a)  pro forma  -- 1,814,000  shares  of
    Common  Stock issued to former shareholders  of Metro in connection with the
    Company's acquisition of Metro and (b)  pro forma as adjusted -- the  shares
    described  in clause (a) above  plus the 1,400,000 shares  being sold in the
    Offering by the Company. Does not include up to 12,025,092 shares of  Common
    Stock  issuable upon conversion  or exercise of  certain securities or other
    contractual  rights  as   described  in  footnote   (3)  under   'Prospectus
    Summary -- The Offering.'
 
                                       17
 
<PAGE>
 

<PAGE>
                                    DILUTION
 
     Purchasers  of the Common Stock offered hereby will experience an immediate
dilution in the pro forma net tangible book value of their Common Stock from the
assumed initial public offering price of $5 3/8 per share. As of June 30,  1996,
after  giving  pro forma  effect to  the  Metro acquisition,  the Company  had a
deficit in pro forma net  tangible book value of  $(0.7) million or $(0.14)  per
share  of Common  Stock. The deficit  in pro  forma net tangible  book value per
share represents the amount by which total liabilities exceed total net tangible
assets, divided by the number of outstanding shares of Common Stock. As of  June
30,  1996, after giving effect to the  application of the estimated net proceeds
to the Company  from the sale  of the 1,400,000  shares of Common  Stock by  the
Company  at  an  assumed initial  offering  price  of $5  3/8  per  share, after
deducting the  estimated underwriting  discounts and  commissions and  estimated
Offering expenses payable by the Company, the pro forma as adjusted net tangible
book  value of the  Company would have been  $5.5 million or  $0.86 per share of
Common Stock. This represents  an immediate increase in  pro forma net  tangible
book value of $1.00 per share to existing stockholders and an immediate dilution
of  $4.52 per  share to  new investors  purchasing shares  in the  Offering. The
following table illustrates the dilution per share as described above:
 
<TABLE>
<S>                                                                  <C>       <C>
Assumed initial public offering price.............................              $5.38
Deficit in pro forma net tangible book value before the
  Offering........................................................   $(0.14)
Increase attributable to new investors............................     1.00
                                                                     ------
Pro forma as adjusted net tangible book value after the
  Offering........................................................               0.86
                                                                               ------
Dilution in pro forma net tangible book value to new investors....              $4.52
                                                                               ------
                                                                               ------
</TABLE>
 
     Based on the foregoing assumptions, the  following table sets forth, as  of
June  30, 1996, giving  effect to the  Offering, the number  of shares of Common
Stock purchased from the Company, the total consideration paid to the Company by
the existing  stockholders and  the new  investors purchasing  shares of  Common
Stock in the Offering and the average price per share paid by each group:
 
<TABLE>
<CAPTION>
                                                             SHARES PURCHASED     TOTAL CONSIDERATION      AVERAGE
                                                            ------------------    --------------------    PRICE PER
                                                             NUMBER        %        AMOUNT         %        SHARE
                                                            ---------    -----    -----------    -----    ---------
 
<S>                                                         <C>          <C>      <C>            <C>      <C>
Existing stockholders(1).................................   5,000,734     78.1%   $17,927,056     70.4%     $3.58
New investors(1).........................................   1,400,000     21.9%   $ 7,525,000     29.6%     $5.38
                                                            ---------    -----    -----------    -----    ---------
     Total...............................................   6,400,734    100.0%   $25,452,056    100.0%     $3.98
                                                            ---------    -----    -----------    -----    ---------
                                                            ---------    -----    -----------    -----    ---------
</TABLE>
 
- ------------
 
(1) Does  not  include up  to 12,025,092  shares of  Common Stock  issuable upon
    conversion or exercise of certain securities or other contractual rights, as
    follows: (i)  6,200  shares of  the  Series  B Preferred  Stock,  which  are
    currently  convertible  into 2,480,000  shares of  Common Stock;  (ii) 2,000
    shares of the Series C Preferred Stock, which are currently convertible into
    166,666 shares of Common Stock; (iii) warrants issued to holders of Series B
    Preferred Stock, which  are currently  exercisable for  3,100,000 shares  of
    Common  Stock; (iv) warrants issued to  holders of Series C Preferred Stock,
    which are currently exercisable  for 3,000,000 shares  of Common Stock;  (v)
    warrants   to  be   issued  upon  consummation   of  the   Offering  to  the
    Representative,  exercisable  for  150,000  shares  of  Common  Stock;  (vi)
    warrants  to  be  issued  upon  consummation  of  the  Offering  to  certain
    stockholders of the Company as consideration for their agreement to  certain
    lock-up arrangements, exercisable for an aggregate of up to 1,192,913 shares
    of  Common  Stock,  depending  on  the  extent  to  which  the Underwriters'
    over-allotment options are exercised, if at all -- see 'Shares Eligible  for
    Future  Sale'  and  'Underwriting;'  (vii)  all  other  outstanding options,
    warrants  and  other  contractual  rights,   all  of  which  are   currently
    exercisable  for 1,570,135 shares  of Common Stock  in the aggregate; (viii)
    the  promissory  notes  issued  to  the  former  shareholders  of  Metro  in
    connection  with  the Company's  acquisition of  Metro, which  are currently
    convertible into 185,874 shares of Common Stock; and (ix) 179,504 shares  of
    Common  Stock reserved for  issuance but not yet  issued under the Company's
    1991 Stock Option Plan. See 'Management -- Stock Option Plan,'  'Description
    of Capital Stock' and 'Underwriting.'
 
                                       18
 
<PAGE>
 

<PAGE>
               PRO FORMA CONDENSED COMBINED FINANCIAL INFORMATION
 
     The  following Unaudited Pro  Forma Condensed Combined  Balance Sheets have
been prepared based upon  the audited historical  consolidated balance sheet  of
the  Company as of June 30, 1996  and the unaudited historical condensed balance
sheet of  Metro as  of  June 30,  1996  and give  effect  to (i)  the  Company's
acquisition  of Metro and (ii) the application  of the estimated net proceeds to
the Company  from  the  Offering (after  deducting  underwriting  discounts  and
commissions  and estimated expenses of the  Offering payable by the Company), as
if each had  occurred as of  June 30,  1996. The following  Unaudited Pro  Forma
Condensed  Combined Statements of Operations for  the fiscal year ended June 30,
1996 have been prepared based  on the audited historical consolidated  statement
of  operations of the Company for the year ended June 30, 1996 and the unaudited
historical statements of operations of Metro for the last six months of the year
ended December 31, 1995 and the six  months ended June 30, 1996 and give  effect
to  the acquisition of Metro and the Offering as if each such event had occurred
as of July  1, 1995. Pro  forma adjustments  for each such  pro forma  financial
statement are described in the accompanying notes.
 
     The  following unaudited pro forma condensed combined financial information
is not necessarily indicative of the  actual results of operations or  financial
condition  of the Company that would have  been reported if the events described
above had occurred as of July 1, 1995 or June 30, 1996, as the case may be,  nor
does  such information purport  to indicate either the  results of the Company's
future operations or the Company's future financial condition. In the opinion of
management, all adjustments necessary to present fairly such pro forma financial
information have been made.
 
     The pro forma condensed  combined financial information  should be read  in
conjunction  with 'Capitalization' and 'Management's  Discussion and Analysis of
Financial Condition and Results of Operations' and with the financial statements
and notes thereto included elsewhere in this Prospectus.
 
                                       19
 
<PAGE>
 

<PAGE>
             UNAUDITED PRO FORMA CONDENSED COMBINED BALANCE SHEETS
                              AS OF JUNE 30, 1996
                                 (IN THOUSANDS)
 
<TABLE>
<CAPTION>
                                                                   HISTORICAL
                                                        --------------------------------           PRO FORMA
                                                        ALL-COMM MEDIA    METRO SERVICES    -----------------------
                                                         CORPORATION       GROUP, INC.      ADJUSTMENTS    COMBINED
                                                        --------------    --------------    -----------    --------
 
<S>                                                     <C>               <C>               <C>            <C>
                       ASSETS
Current assets:
     Cash and cash equivalents.......................      $  1,393           $  138          $ 6,200(A)   $ 7,581
                                                                                                 (150)(B)
     Accounts receivable.............................         2,682            1,412               --        4,094
     Land held for sale at cost......................           921               --               --          921
     Other current assets............................           108               23               --          130
                                                        --------------       -------        -----------    --------
                                                              5,104            1,573            6,050       12,727
     Property and equipment, net.....................           299               82               --          381
     Intangible assets, net..........................         7,851               --            8,186(B)    16,187
                                                                                                  150(B)
     Other assets....................................            47               50               --           97
                                                        --------------       -------        -----------    --------
          Total assets...............................      $ 13,301           $1,704          $14,386      $29,391
                                                        --------------       -------        -----------    --------
                                                        --------------       -------        -----------    --------
 
        LIABILITIES AND STOCKHOLDERS' EQUITY
Current liabilities:
     Short-term borrowings...........................      $    500               --               --      $   500
     Trade accounts payable..........................           471           $1,634               --        2,105
     Accrued salaries and wages......................           706               --               --          706
     Accrued expenses................................           758               --               --          758
     Income taxes payable............................            10               15               --           25
     Current portion of long-term obligations to
       related parties...............................           583               --               --          583
     Related parties payable.........................           425               32               --          457
                                                        --------------       -------        -----------    --------
          Total current liabilities..................         3,453            1,681               --        5,135
Long-term portion of long-term obligations to related
  parties............................................         1,517               --          $   920(B)     2,437
Other liabilities....................................            80               33               --          113
                                                        --------------       -------        -----------    --------
          Total liabilities..........................         5,050            1,714              920        7,685
                                                        --------------       -------        -----------    --------
Stockholders' equity:
     Convertible preferred stock.....................             *               --               --            *
     Common stock....................................            32                1               14(A)        64
                                                                                                   18(B)
                                                                                                   (1)(B)
     Additional paid-in capital......................        14,462               --            6,186(A)    28,411
                                                                                                7,238(B)
                                                                                                  525(C)
     Accumulated deficit.............................        (6,108)             (11)              11(B)    (6,633)
                                                                                                 (525)(C)
     Treasury stock..................................          (135)              --               --         (135)
                                                        --------------       -------        -----------    --------
          Total stockholders' equity (deficit).......         8,251              (10)          13,466       21,707
                                                        --------------       -------        -----------    --------
               Total liabilities and stockholders'
                 equity..............................      $ 13,301           $1,704          $14,386      $29,391
                                                        --------------       -------        -----------    --------
                                                        --------------       -------        -----------    --------
</TABLE>
 
- ------------
* Less than $1,000.
 
         The accompanying Notes are an integral part of these unaudited
                  pro forma condensed combined balance sheets.
 
                                       20
 
<PAGE>
 

<PAGE>
NOTES TO UNAUDITED PRO FORMA CONDENSED COMBINED BALANCE SHEETS
 
     The Unaudited  Pro  Forma Condensed  Combined  Balance Sheets  present  the
historical  balance sheets of All-Comm and Metro and pro forma adjustments as if
the Offering and the acquisition of Metro  by the Company had taken place as  of
June  30, 1996. The pro forma  purchase accounting adjustments are summarized as
follows:
 
          (A) Represents $7.5 million in cash  proceeds to the Company from  the
     Offering  of 1,400,000  shares of  Common Stock at  $5 3/8  per share, less
     estimated offering costs of $1.3 million.
 
          (B) Represents the purchase of Metro, which had a shareholder  deficit
     of $10,000, for $8.2 million (1,814,000 shares of Common Stock valued at $4
     per share and $1.0 million aggregate face amount of promissory notes issued
     by  the Company to the former  shareholders of Metro; the promissory notes,
     which have a stated interest rate of 6%, were discounted to $0.9 million to
     reflect an estimated effective  interest rate of  10%). In connection  with
     the  acquisition, the Company obtained three  year covenants not to compete
     from the former shareholders of  Metro. Acquisition costs are estimated  to
     be $0.2 million.
 
          The  acquisition  was  accounted  for as  a  purchase  and  assets and
     liabilities were recorded  at fair  market values,  which approximated  net
     book values. The purchase is summarized as follows (in thousands):
 
<TABLE>
<S>                                                                          <C>        <C>
Value of stock paid.......................................................   $ 7,256
Promissory notes payable..................................................       920
                                                                             -------
     Total purchase price.................................................     8,176
Acquisition costs.........................................................       150
                                                                             -------
     Total cost...........................................................               8,326
Less fair market value of:
     Assets acquired......................................................    (1,704)
     Liabilities assumed..................................................     1,714
                                                                             -------
     Deficit in net tangible assets.......................................                  10
                                                                                        ------
Costs in excess of tangible net assets....................................               8,336
Less estimated value of covenants not to compete..........................                 650
                                                                                        ------
Goodwill..................................................................              $7,686
                                                                                        ------
                                                                                        ------
</TABLE>
 
          (C)  Represents the estimated value of  warrants issued by the Company
     in connection with the Offering to certain holders of Restricted Shares and
     warrants having registration rights  relating thereto in consideration  for
     such   holders  consent  to  certain   modifications  of  their  respective
     registration rights. See 'Shares Eligible for Future Sale.' The expense  is
     non-recurring  and  will be  charged  in the  fiscal  quarter in  which the
     Offering is consummated.
 
                                       21
 
<PAGE>
 

<PAGE>
        UNAUDITED PRO FORMA CONDENSED COMBINED STATEMENTS OF OPERATIONS
                    FOR THE FISCAL YEAR ENDED JUNE 30, 1996
               (IN THOUSANDS, EXCEPT SHARE AND PER SHARE AMOUNTS)
 
<TABLE>
<CAPTION>
                                                             HISTORICAL
                                                  ---------------------------------             PRO FORMA
                                                  ALL-COMM MEDIA     METRO SERVICES     --------------------------
                                                    CORPORATION       GROUP, INC.       ADJUSTMENTS      COMBINED
                                                  ---------------    --------------     -----------      ---------
 
<S>                                               <C>                <C>                <C>              <C>
Revenues.......................................     $    15,889          $8,094                  --      $  23,983
                                                  ---------------       -------         -----------      ---------
Salaries and benefits..........................          12,712           1,978                  --         14,690
Direct costs...................................             807           4,550                  --          5,357
Selling, general and administrative............           1,843             961                  --          2,804
Professional fees..............................             626             181                  --            806
Amortization...................................             362              --         $       409(A)         770
                                                  ---------------       -------         -----------      ---------
     Total operating expenses..................          16,350           7,670                 409         24,429
                                                  ---------------       -------         -----------      ---------
Income (loss) from operations..................            (460)            424                (409)          (446)
Interest income................................              12              --                  --             12
Interest expense...............................            (488)             --                (106)(B)       (594)
                                                  ---------------       -------         -----------      ---------
Income (loss) before income taxes..............            (936)            424                (515)        (1,027)
Provision for income taxes.....................            (141)            (29)                 --(C)        (170)
                                                  ---------------       -------         -----------      ---------
Net income (loss)..............................     $    (1,077)         $  395         $      (515)     $  (1,197)
                                                  ---------------       -------         -----------      ---------
                                                  ---------------       -------         -----------      ---------
     Net income (loss) attributable to common
       stockholders............................     $    (1,094)         $  395         $      (515)     $  (1,215)
                                                  ---------------       -------         -----------      ---------
                                                  ---------------       -------         -----------      ---------
     Primary and fully diluted loss per
       share...................................          $(0.36)                                            $(0.19)
                                                         ------                                             ------
                                                         ------                                             ------
Weighted average common and common equivalent
  shares outstanding...........................       3,068,278                           3,214,000(D)   6,282,278
                                                  ---------------                       -----------      ---------
                                                  ---------------                       -----------      ---------
</TABLE>
 
         The accompanying Notes are an integral part of these unaudited
             pro forma condensed combined statements of operations.
 
                                       22
 
<PAGE>
 

<PAGE>
NOTES TO UNAUDITED PRO FORMA CONDENSED COMBINED STATEMENTS OF OPERATIONS
 
     The Unaudited Pro Forma Condensed Combined Statements of Operations combine
the results of operations of the Company for its fiscal year ended June 30, 1996
with the results of operations  of Metro for the  year then ended. The  revenues
and  results of operations of the combined businesses included in such pro forma
financial statements are not  considered by management to  be indicative of  the
anticipated   results  of  the  business  for  the  periods  subsequent  to  the
acquisition by the  Company, nor  are they considered  to be  indicative of  the
results of operations which might have been attained for the period presented.
 
     The  pro forma  purchase accounting adjustments  reflect the  effect on the
combined results for the fiscal year ended June 30, 1996 as if the Offering  and
the acquisition of Metro by the Company had taken place at the beginning of such
year. The adjustments are summarized as follows:
 
          (A)  Reflects amortization of $8.3 million in excess of costs over the
     fair value  of the  net deficit  acquired, including  $0.7 million  in  the
     aggregate  in covenants  not to compete.  The covenants  are amortized over
     their three  year durations  and the  remainder over  its expected  benefit
     period of 40 years.
 
          (B)  Reflects interest expense incurred on $1.0 million aggregate face
     amount of 6%  promissory notes issued  to former shareholders  of Metro  in
     connection  with the Company's  acquisition of Metro.  The promissory notes
     were discounted to $0.9 million to reflect an estimated effective  interest
     rate of 10%.
 
          (C)  Prior to  its acquisition  by All-Comm,  Metro had  elected to be
     taxed under the provisions of Subchapter S of the Internal Revenue Code  of
     1986,  as amended  (the 'Code') and,  as a result,  Metro's federal taxable
     income or  loss and  tax  credits were  passed  through to  Metro's  former
     shareholders. Metro's provision for income taxes resulted from income taxes
     due  on  taxable  income  for  states which  did  not  recognize  Metro's S
     corporation status. No pro  forma tax provision has  been made for  federal
     taxes  in the pro forma condensed  combined statements of operations due to
     the availability of All-Comm's net operating loss carryforwards.
 
          (D) Pro forma primary and fully diluted earnings per share include the
     effect of issuance of 1,814,000 shares  of Common Stock in connection  with
     the  Company's acquisition of Metro and 1,400,000 shares of Common Stock in
     connection with the Offering, as if each such event had occurred on July 1,
     1995.
 
                                       23
 
<PAGE>
 

<PAGE>
                            SELECTED FINANCIAL DATA
 
     The following selected financial data of  the Company as of June 30,  1996,
in  the case of  balance sheet data, and  for the years ended  June 30, 1995 and
1996, in  the case  of operating  data,  have been  derived from  the  Company's
audited consolidated financial statements included elsewhere in this Prospectus.
 
     The  following selected financial data of Metro as of December 31, 1995, in
the case of balance sheet  data, and for the years  ended December 31, 1994  and
1995,  in the  case of  operating data, have  been derived  from Metro's audited
financial  statements  included  elsewhere  in  this  Prospectus.  The  selected
financial  data of Metro presented below as of and for the six months ended June
30, 1995 and 1996 have been derived from Metro's unaudited financial  statements
included  elsewhere in  this Prospectus. Metro's  unaudited financial statements
include all  adjustments,  consisting of  normal  recurring accruals,  that  the
Company  considers  necessary  for  a  fair  presentation  of  Metro's financial
position and results of operations for those periods. Operating results for  the
six  months ended June 30, 1996 are not necessarily indicative of the results of
operations for any subsequent period.
 
     The data set forth below should  be read in conjunction with  'Management's
Discussion  and Analysis of  Financial Condition and  Results of Operations' and
the  financial  statements  and  notes   thereto  included  elsewhere  in   this
Prospectus.
 
ALL-COMM MEDIA CORPORATION
 
<TABLE>
<CAPTION>
                                                                                          YEAR ENDED JUNE 30,(1)
                                                                                         ------------------------
                                                                                          1995(2)         1996
                                                                                         ----------    ----------
                                                                                          (IN THOUSANDS, EXCEPT
                                                                                           SHARE AND PER SHARE
                                                                                                 AMOUNTS)
 
<S>                                                                                      <C>           <C>
OPERATING DATA:(3)
     Revenues.........................................................................   $    3,631    $   15,889
     Salaries and benefits............................................................   $    3,139    $   12,712
     Direct costs.....................................................................   $      102    $      807
     Selling, general and administrative..............................................   $    1,121    $    1,843
     Professional fees................................................................   $      459    $      626
     Amortization of intangible assets................................................   $       65    $      362
     Total operating costs and expenses...............................................   $    4,887    $   16,350
     Loss from operations.............................................................   $   (1,256)   $     (460)
     Total other income (expenses)....................................................   $    1,200    $     (475)
     Loss from continuing operations before income taxes..............................   $      (56)   $     (936)
     Provision for income taxes.......................................................   $      (75)   $     (141)
     Loss from continuing operations before discontinued operations...................   $     (131)   $   (1,077)
     Net gain from discontinued operations............................................   $      241    $       --
     Net income (loss)................................................................   $      110    $   (1,077)
     Net income (loss) attributable to common stockholders............................   $      110    $   (1,094)
     Weighted average common and common equivalent shares outstanding.................    1,807,540     3,068,278
     Net income (loss) per common share(4)............................................   $     0.06    $    (0.36)
</TABLE>
 
<TABLE>
<CAPTION>
                                                                                                      JUNE 30, 1996
                                                                                                      --------------
                                                                                                      (IN THOUSANDS)
 
<S>                                                                                                   <C>
BALANCE SHEET DATA:(3)
     Cash and cash equivalents.....................................................................      $  1,393
     Working capital...............................................................................      $  1,651
     Intangible assets, net........................................................................      $  7,851
     Total assets..................................................................................      $ 13,301
     Long-term obligations to related party less current portion...................................      $  1,517
     Total stockholders' equity....................................................................      $  8,251
</TABLE>
 
                                                        (footnotes on next page)
 
                                       24
 
<PAGE>
 

<PAGE>
(footnotes from previous page)
 
- ------------
 
(1) SD&A  had a fiscal year  ending December 31 prior  to its acquisition by the
    Company.
 
(2) Reflects operations of Alliance and SD&A  for the period beginning with  the
    Company's acquisition of Alliance on April 25, 1995.
 
(3) See 'Management's Discussion and Analysis of Financial Condition and Results
    of  Operations' for  discussion of  businesses discontinued  and acquired in
    1995.
 
(4) Primary and fully  diluted income (loss)  per common share  are the same  in
    both  fiscal years presented. See Note  2 of Notes to Consolidated Financial
    Statements of All-Comm.
 
METRO SERVICES GROUP, INC.
 
<TABLE>
<CAPTION>
                                                   YEAR ENDED DECEMBER 31,(1)   SIX MONTHS ENDED JUNE 30,
                                                   --------------------------- ---------------------------
                                                       1994          1995          1995          1996
                                                   ------------- ------------- ------------- -------------
                                                                       (IN THOUSANDS)
 
<S>                                                <C>           <C>           <C>           <C>
OPERATING DATA:
     Revenues..................................... $    5,914    $    8,096    $     3,555   $     3,553
     Direct costs................................. $    3,290    $    4,653    $     2,022   $     1,919
     Salaries and wages........................... $    1,672    $    1,792    $       855   $     1,041
     Selling, general and administrative.......... $      868    $      899    $       442   $       504
     Total operating expenses..................... $    5,964    $    7,520    $     3,417   $     3,567
     Income (loss) before provision for income
       taxes...................................... $      (50)   $      576    $       138   $       (14)
     Provision for income taxes(2)................ $        7    $       35    $         7   $        --
     Net income (loss)............................ $      (57)   $      541    $       131   $       (14)
</TABLE>
 
<TABLE>
<CAPTION>
                                                                               DECEMBER 31, 1995(1)    JUNE 30, 1996
                                                                               --------------------    -------------
                                                                                          (IN THOUSANDS)
 
<S>                                                                            <C>                     <C>
BALANCE SHEET DATA:
     Cash...................................................................          $    8              $   138
     Working capital (deficit)..............................................          $  178              $  (109)
     Total assets...........................................................          $2,505              $ 1,704
     Total shareholders' equity (deficit)...................................          $  235              $   (10)
</TABLE>
 
- ------------
 
(1) Metro had a fiscal year ending December  31 prior to its acquisition by  the
    Company.
 
(2) Prior to its acquisition by the Company, Metro had elected to be taxed under
    the provisions of Subchapter S of the Code and, as a result, Metro's federal
    taxable income or loss and tax credits were passed through to Metro's former
    shareholders.  Metro's provision for income taxes resulted from income taxes
    due on  taxable  income  for  states  which  did  not  recognize  Metro's  S
    corporation status.
 
                                       25

<PAGE>
 

<PAGE>
                    MANAGEMENT'S DISCUSSION AND ANALYSIS OF
                 FINANCIAL CONDITION AND RESULTS OF OPERATIONS
 
     The  following discussion  should be  read in  conjunction with All-Comm's,
Metro's and SD&A's financial statements and notes thereto included elsewhere  in
this  Prospectus  and the  other  financial and  operating  information included
elsewhere  in   this  Prospectus.   Certain   statements  under   this   caption
'Management's  Discussion  and Analysis  of Financial  Condition and  Results of
Operations' constitute 'forward-looking  statements' under the  Reform Act.  See
'Special  Note  Regarding  Forward-Looking  Statements.'  For  a  more  complete
understanding of the Company's operations, see 'Risk Factors' and 'Business.'
 
OVERVIEW
 
     The Company acquired Alliance, which simultaneously acquired SD&A, on April
25, 1995. Accordingly, the Company's  consolidated statements of operations  and
consolidated  statements of  cash flows include  the operations  of Alliance and
SD&A starting on April 25, 1995. Because the Company's fiscal year ends on  June
30  of  each  year,  only  approximately two  months  of  Alliance's  and SD&A's
operations were included in the Company's results of operations for fiscal  1995
but  their results  of operations  for the entire  year were  included in fiscal
1996.
 
     In addition, because the  Company acquired Metro  in October 1996,  Metro's
operations  are not  included in  any of  the Company's  historical consolidated
financial statements contained in this Prospectus, but are included  separately.
See  'Index to Financial  Statements.' For certain  pro forma condensed combined
financial information which gives effect to  the acquisition of Metro, see  'Pro
Forma  Condensed  Combined  Financial  Information.' In  order  to  conform with
industry standards and to provide for  a more meaningful comparison between  the
Company's   historical  financial  statements  and   such  pro  forma  financial
information (and  future financial  statements),  the Company  has  reclassified
certain  accounts. See Note  2 of Notes to  Consolidated Financial Statements of
All-Comm.
 
     The Company has accounted  for the acquisitions of  Alliance and SD&A,  and
will  account  for  the  acquisition  of Metro,  under  the  purchase  method of
accounting.
 
     During 1991,  under  the prior  management,  the Company  acquired  a  100%
interest  in STI and changed  the Company's name from  Bristol Holdings, Inc. to
Sports-Tech, Inc. In  1993, the  Company acquired  the business  of High  School
Gridiron  Report  ('HSGR').  STI  and  HSGR  supplied  information  services and
technology as well as academic, athletic and video data to high school,  college
and  professional coaches and student athletes. In November 1994, after a failed
business strategy,  the  prior  management of  the  Company  discontinued  these
operations  through the sale of STI and  the cessation of the HSGR operation and
the Company's consolidated financial statements were reclassified to report  the
net  assets,  operating results,  gain on  disposition and  cash flows  of these
operations  as   discontinued  operations.   In  August   1995,  following   the
acquisitions  of  Alliance and  SD&A, the  Company again  changed its  name from
Sports-Tech, Inc. to All-Comm Media Corporation.
 
     As a  result  of  the  Alliance  and  SD&A  acquisitions  and  discontinued
operations,  the Company's results of operations  for fiscal years 1995 and 1996
are not directly comparable and  the Company's historical results of  operations
may not be indicative of future results.
 
     The Company's revenues in fiscal 1995 and fiscal 1996 consisted principally
of  fees earned by the Company  from telemarketing and telefundraising campaigns
conducted on-site  at client  locations and  off-site at  the Company's  calling
center  in Berkeley,  California. Revenues  from on-site  campaigns are recorded
when pledged cash is received by the Company's clients. Revenues from operations
at the Berkeley  calling center  are recorded  when the  services are  provided.
On-site  telemarketing and telefundraising fees are generally based on an agreed
upon percentage of amounts received by  a client from a campaign. Off-site  fees
are typically based on an agreed upon amount per contact with a potential donor.
During  fiscal  1995  and  1996,  the  Company's  margins  relating  to off-site
campaigns were generally higher than margins relating to on-site campaigns.
 
     For fiscal  1995  and  1996,  salaries  and  benefits  were  the  Company's
principal  expense category and accounted for  86.5% and 80.0%, respectively, of
revenues, and 64.2% and 77.8%, respectively, of total operating expenses.
 
                                       26
 
<PAGE>
 

<PAGE>
     Selling, general and administrative expenses were the Company's second most
significant expense  category in  fiscal  1995 and  fiscal 1996.  Such  expenses
include  the  cost of  services  the Company  provides  to manage  its operating
subsidiaries, and in  fiscal 1995, its  discontinued operations. These  expenses
include rent, depreciation, public relations costs, insurance premiums and costs
relating  to  the identification  and evaluation  of potential  acquisitions and
financing sources (excluding professional fees).
 
     Direct costs include telephone, postage  and other sales expenses  relating
to  the Berkeley calling center and  costs associated with advertising for staff
for on-site campaigns. Professional fees  include fees for outside  consultants,
accountants  and  attorneys  principally related  to  acquisition  and financing
efforts and recurring audit and public reporting requirements.
 
     Amortization of intangible assets relates to intangible assets acquired  in
the  simultaneous  acquisitions of  Alliance  and SD&A  on  April 25,  1995. The
purchase prices for these acquisitions were substantially in excess of the  book
value  of  the  acquired  assets.  As  a  consequence,  these  acquisitions have
generated  significant  goodwill  and  have  generated,  and  will  continue  to
generate,  significant  levels  of  amortization.  Although  amortization  is  a
non-cash charge, it  decreases reported  net income (or  increases reported  net
losses).   Accordingly,  the   faster  the   Company  expands   by  making  such
acquisitions, the  more  likely it  will  be to  incur  additional  amortization
charges.  See Notes  2 and  3 of Notes  to Consolidated  Financial Statements of
All-Comm.
 
     Interest expense for fiscal 1995  and fiscal 1996 is principally  comprised
of  interest on  indebtedness of the  Company to  the former owner  of SD&A (the
'SD&A Seller Debt').  See 'Certain  Transactions --  Transactions Under  Current
Management After Alliance Acquisition -- Transactions With Mr. Dunn.'
 
     As  of  June 30,  1996,  the Company  had  consolidated net  operating loss
carryforwards of $2.0 million  which may offset future  income for U.S.  federal
income  tax purposes. The Company incurs state income taxes on taxable income at
the subsidiary level which cannot be reduced by losses incurred at the corporate
level.
 
FUTURE NONRECURRING CHARGE TO EARNINGS
 
     The Company will incur a nonrecurring non-cash charge estimated to be  $0.5
million  in the fiscal quarter in which  the Offering is consummated as a result
of the issuance by the Company of warrants exercisable for an aggregate of up to
1,192,913 shares  of Common  Stock to  certain stockholders  of the  Company  as
consideration  for  the  agreement  of  such  stockholders  to  certain  lock-up
arrangements. See 'Shares Eligible For Future Sale.'
 
     Although the nonrecurring charge to be  taken by the Company will  increase
the  Company's accumulated  deficit, there will  be a  corresponding increase in
additional paid-in-capital, and, accordingly, total stockholders' equity will be
unchanged. The recording of such charge  will have a material adverse effect  on
the  Company's results of  operations, and may  result in a  loss for the fiscal
quarter in which the Offering is consummated.
 
RESULTS OF OPERATIONS
 
     The following  table  sets  forth  for the  fiscal  periods  indicated  (i)
information   derived  from   the  Company's   audited  historical  consolidated
statements of operations for the fiscal years  ended June 30, 1995 and 1996  and
(ii)  information derived from the unaudited historical statements of operations
of Metro for the six months ended June 30, 1995 and 1996, in each case expressed
as a percentage of revenues.
 
                                       27
 
<PAGE>
 

<PAGE>
 
<TABLE>
<CAPTION>
                                                                                                METRO SERVICES
                                                                          ALL-COMM MEDIA         GROUP, INC.
                                                                           CORPORATION         ----------------
                                                                         ----------------
                                                                                               SIX MONTHS ENDED
                                                                         YEAR ENDED JUNE
                                                                               30,                 JUNE 30,
                                                                         ----------------      ----------------
                                                                         1995       1996       1995       1996
                                                                         -----      -----      -----      -----
 
<S>                                                                      <C>        <C>        <C>        <C>
Revenues..............................................................   100.0%     100.0%     100.0%     100.0%
                                                                         -----      -----      -----      -----
Salaries and benefits.................................................    86.5       80.0       24.0       29.3
Direct costs..........................................................     2.8        5.1       56.9       54.0
Selling, general and administrative...................................    30.9       11.6       12.4       14.2
Professional fees.....................................................    12.7        3.9        2.8        2.9
Amortization of intangible assets.....................................     1.8        2.3         --         --
                                                                         -----      -----      -----      -----
        Total operating costs and expenses............................   134.6      102.9       96.1      100.4
                                                                         -----      -----      -----      -----
Income (loss) from operations.........................................   (34.6)      (2.9)       3.9       (0.4)
Other income (expense)................................................    33.1       (3.0)        --         --
Provision for income taxes............................................    (2.1)      (0.9)      (0.2)        --
                                                                         -----      -----      -----      -----
Income (loss) from continuing operations before discontinued
  operations..........................................................    (3.6)      (6.8)       3.7       (0.4)
Net gain from discontinued operations.................................     6.6         --         --         --
                                                                         -----      -----      -----      -----
Net income (loss).....................................................     3.0%      (6.8)%      3.7%      (0.4)%
                                                                         -----      -----      -----      -----
                                                                         -----      -----      -----      -----
</TABLE>
 
ALL-COMM MEDIA CORPORATION
FISCAL YEARS ENDED JUNE 30, 1996 AND 1995
 
     Revenues of $15.9 million  in fiscal 1996 increased  by $12.3 million  over
fiscal  1995  revenues, principally  due  to the  inclusion  of a  full  year of
operations of SD&A in fiscal 1996 as  compared with the period from the date  of
acquisition  (April  25, 1995)  to June  30,  1995 in  fiscal 1995.  Fiscal 1996
revenues from on-site telemarketing and telefundraising campaigns totaled  $13.2
million  (83.3% of revenues)  and revenues from  off-site campaigns totaled $2.7
million (16.7% of revenues).
 
     Salaries and benefits  of $12.7 million  in fiscal 1996  increased by  $9.6
million  over salaries and benefits of  $3.1 million in fiscal 1995, principally
due to the inclusion of a full year  of operations of SD&A in fiscal 1996. As  a
percentage  of revenues, however,  salaries and benefits  declined from 86.5% to
80.0% because, in fiscal 1995  and fiscal 1996, the Company  had a full year  of
administrative   salaries  and  benefits   at  the  corporate   level  but  only
approximately two months of revenues from the operations of SD&A in fiscal 1995.
 
     Direct costs of $0.8 million in fiscal 1996 increased by $0.7 million  over
direct costs of $0.1 million in fiscal 1995, principally due to the inclusion of
costs  associated with the Berkeley calling  center operations for all of fiscal
1996 as well as $0.2 million in costs associated with advertising for staff  for
on-site campaigns in fiscal 1996.
 
     Selling, general and administrative expenses of $1.8 million in fiscal 1996
increased  by $0.7  million, or  64.4%, over  $1.1 million  of such  expenses in
fiscal 1995, principally due to  the inclusion of a  full year of operations  of
SD&A  in fiscal  1996. Professional  fees of $0.6  million in  1996 increased by
approximately $0.2 million, or 36.2%, over professional fees of $0.5 million  in
fiscal 1995, principally due to legal and accounting fees incurred in connection
with the evaluation of potential acquisitions and financing sources.
 
     Amortization  of intangible assets of $0.4 million in fiscal 1996 increased
by $0.3 million over amortization of  approximately $65,000 in fiscal 1995,  due
to  the amortization  of the  goodwill and  a covenant-not-to-compete associated
with the Alliance and SD&A acquisitions on April 25, 1995.
 
     The Company had other  expense of $0.5 million  in fiscal 1996 compared  to
other  income  of $1.2  million  in fiscal  1995,  a decrease  of  $1.7 million,
principally due to increases in fiscal 1996 interest expense related to the SD&A
Seller Debt. In fiscal 1995, the  Company had nonrecurring net gains from  sales
of  securities of $1.6 million, which were partially offset by a loan commitment
fee of $0.3 million in connection with the original purchase of such securities.
See 'Certain  Transactions  --  Transaction Under  Former  Management  Prior  to
Alliance Acquisition -- Florida Gaming Corporation Loan.'
 
                                       28
 
<PAGE>
 

<PAGE>
     The  provision for  income taxes  in fiscal  1996 of  $141,000 increased by
approximately $66,000, or 88.1%, over the provision for income taxes of  $75,000
in  1995.  The  provision  for  income  taxes  increased,  despite  losses  from
continuing operations, as a result of state and local taxes incurred on  taxable
income  at the operating subsidiary level.  Under applicable tax law, such taxes
at the operating subsidiary level could not be offset by losses incurred at  the
corporate level.
 
     The  gain on sale of, and loss from, discontinued operations in fiscal 1995
relates to the  STI and  HSGR operations  which were  either sold  or closed  in
fiscal  1995 as a condition precedent to the acquisition of Alliance. No amounts
related to discontinued operations were incurred in fiscal 1996.
 
     As a result of the  foregoing factors, the Company had  a net loss of  $1.1
million in fiscal 1996 as compared to net income of $0.1 million in 1995.
 
METRO SERVICES GROUP, INC.
SIX MONTHS ENDED JUNE 30, 1996 AND 1995
 
     Metro   generates   revenues  from   the   development  and   marketing  of
information-based services  used  primarily  in direct  marketing  programs  and
fundraising  campaigns. These  services, which are  usually integrated, include:
(i)  database  management,  which  includes  updating  and  maintaining   client
databases;  (ii) data processing; (iii) list  services; and (iv) as an ancillary
service (through outsourcing), creating, printing and mailing of brochures.  See
'Business  -- Services.'  Metro recognizes  revenues as  services are performed.
Revenues of $3.6  million remained  constant for the  first six  months of  1996
compared  to  the prior  year period,  notwithstanding the  loss of  Metro's two
largest clients. Such  clients were  to be acquired  by other  firms during  the
first  quarter of 1996 and, as a result, no longer required Metro's services. On
a combined  basis, those  two clients  accounted for  17.0%, 14.5%  and 3.5%  of
Metro's  revenues for the year ended December  31, 1995 and the six months ended
June 30, 1995 and 1996, respectively. The loss of such revenues in the first six
months of 1996  was offset  by $0.6  million in  revenues from  new clients  and
increased  business from existing clients during  the same period. Subsequent to
June 30, 1996, one  such client resumed business  with Metro after its  proposed
acquisition was not consummated.
 
     Salaries  and benefits of  $1.0 million for  the six months  ended June 30,
1996 increased by approximately $0.2 million, or 21.8%, compared to $0.9 million
for the first six months  of the prior year. The  increase was primarily due  to
staffing  increases in  the 1996  period in  connection with  anticipated client
activity.
 
     Direct costs for Metro  are principally the costs  of lists and other  data
purchased  for clients from  third parties. Direct costs  for Metro also include
commissions payable to third party list  owners for lists rented to clients,  as
well  as printing  and fulfillment costs  incurred on behalf  of clients. Direct
costs of  $1.9 million  for  the first  six months  of  1996 decreased  by  $0.1
million, or 5.0%, from direct costs of $2.0 million for the comparable period in
1995  reflecting the approximately equal revenues in both years. As a percentage
of revenues,  direct costs  decreased  from 56.9%  to  54.0%, which  levels  are
consistent with historical patterns.
 
     Selling,  general  and administrative  expenses  for Metro  are principally
comprised of rent,  promotion, insurance, utilities,  and postage and  delivery.
Selling,  general and administrative expenses of  $0.5 million for the first six
months of 1996 increased by approximately  $62,000, or 14.0%, from $0.4  million
for  the first six  months of 1995.  The increase was  principally the result of
increases in promotional expenses relating to advertising, partially offset by a
decrease in rent expense relating to the expiration of a lease for the Company's
former facilities which the Company had sublet at a loss.
 
     Prior to its acquisition by All-Comm,  Metro had elected to be taxed  under
the  provision of  Subchapter S of  the Code  and, as a  result, Metro's federal
taxable income or  loss and tax  credits were passed  through to Metro's  former
shareholders.  Metro's provision for income taxes resulted from income taxes due
on taxable  income for  states which  did not  recognize Metro's  S  corporation
status.
 
     Primarily  as a result of the foregoing factors, the Company had a net loss
of approximately $14,000 for the first six months of 1996 compared to net income
of approximately $0.1 million for the first six months of 1995.
 
                                       29
 
<PAGE>
 

<PAGE>
METRO SERVICES GROUP, INC.
YEARS ENDED DECEMBER 31, 1995 AND 1994
 
     Revenues of $8.1 million in 1995 increased by $2.2 million, or 36.9%,  over
revenues  of $5.9 million in 1994, principally due to increases in revenues from
database management  and  list  brokerage, and  increasing  penetration  of  the
financial  services sector. In 1995, 17.0% of Metro's revenues were generated by
two clients as compared to 10.9% in 1994.
 
     Salaries and benefits of $1.8 million in 1995 increased by $0.1 million, or
7.2%, over $1.7 million in 1994, principally due to merit pay increases in 1995.
As a percentage of revenues, however, salaries and benefits decreased from 28.3%
in 1994  to  22.1% in  1995,  principally due  to  Metro's limiting  its  hiring
activities  in 1995  to active  projects rather  than hiring  in anticipation of
growth as had been done in 1994.
 
     Direct costs of $4.7 million in  1995 increased by $1.4 million, or  41.4%,
from  direct  costs of  $3.3 million  in 1994,  principally as  a result  of the
related increases  in revenues.  As a  percentage of  revenues, however,  direct
costs increased from 55.6% in 1994 to 57.5% in 1995, which levels are consistent
with historical patterns.
 
     Selling,  general  and  administrative  expenses of  $0.9  million  in 1995
increased by approximately $31,000, or 3.6%, compared to the 1994 level, due  in
part  to increased travel and entertainment  expenses associated with the growth
of Metro's out-of-state business.
 
     Prior to its acquisition by All-Comm,  Metro had elected to be taxed  under
the  provision of  Subchapter S of  the Code  and, as a  result, Metro's federal
taxable income or  loss and tax  credits were passed  through to Metro's  former
shareholders.  Metro's provision for income taxes resulted from income taxes due
on taxable  income for  states which  did not  recognize Metro's  S  corporation
status.
 
     Principally  as  a result  of the  foregoing factors,  the Company  had net
income of $0.5 million in 1995 compared  to a net loss of approximately  $57,000
in 1994.
 
LIQUIDITY AND CAPITAL RESOURCES
 
ALL-COMM MEDIA CORPORATION
 
     The  parent  company's  assets  consist  primarily  of  the  stock  of  its
subsidiaries. At June 30,  1996, on a consolidated  basis, the Company had  cash
and  cash equivalents of $1.4 million  and accounts receivable, net of allowance
for doubtful accounts, of $2.7 million. On August 16, 1996, the Company sold its
land in Laughlin, Nevada for $1.0 million in cash.
 
     The Company generated losses from operations of $1.3 million in fiscal 1995
and $0.5 million in fiscal 1996.  The Company met its liquidity requirements  in
fiscal  1995 and  1996 principally through  financing activities in  the form of
private placements  of Common  Stock, preferred  stock and  warrants. In  fiscal
1996,  the Company's financing activities provided  $1.6 million. See Note 13 of
Notes to Consolidated Financial Statements of  All-Comm. At June 30, 1996,  SD&A
had  a $0.5 million  line of credit with  a bank, which was  fully drawn at such
date. The Company is exploring the  possible replacement of such line of  credit
with  a larger credit facility with a different institution. No assurance can be
given that  the  Company  will be  able  to  obtain such  a  replacement  credit
facility,  or that any such replacement credit  facility will be larger than the
existing facility.
 
     In fiscal  1996,  the Company  used  $0.9  million in  cash  for  operating
activities,  principally due to  net losses incurred during  the first full year
following the  acquisition of  SD&A. While  the SD&A  operations generated  both
income  from operations  and net  income during  fiscal 1996,  such amounts were
offset by legal, accounting and other expenditures of approximately $1.4 million
incurred by the  parent company  in connection  with the  implementation of  the
Company's   business  strategy,  including   identification  and  evaluation  of
potential acquisitions and financing sources, and obligations associated with  a
prior registration statement and other remaining obligations associated with the
activities  of  the prior  management.  The Company's  management  has satisfied
substantially all known remaining payment obligations arising from activities of
the prior  management. Additional  cash used  in fiscal  1996 resulted  from  an
increase  in accounts  receivable at  SD&A of $0.6  million due  to increases in
sales.
 
                                       30
 
<PAGE>
 

<PAGE>
     In fiscal 1996, the Company used $0.6 million in investing activities, most
of which ($0.5 million) was a contingent  cash payment to Mr. Stephen Dunn,  the
former  shareholder and current President of SD&A, as a result of SD&A's meeting
specified  financial  targets  with  respect   to  such  fiscal  year.   Capital
expenditures   in  fiscal  1996  of  $0.1  million  were  principally  leasehold
improvements to increase the usable space  at SD&A's offices. The Company  moved
its  Berkeley calling  center in  August 1996  at a  cost of  approximately $0.1
million. In the first quarter of  fiscal 1997, the Company expanded the  calling
capacity  at such calling center at a cost of approximately $75,000. The Company
intends to refinance approximately $.14 million of the expansion and  relocation
costs through bank borrowings under SD&A's credit facility.
 
     On  April 25, 1995, Alliance and SD&A were acquired for 1,025,000 shares of
Common  Stock  valued  at  $2.7  million  plus  approximately  $0.5  million  of
acquisition  costs. Liabilities assumed as a result of such acquisitions totaled
$6.7 million including the SD&A Seller Debt in the original aggregate  principal
amount  of $4.5 million, payable with interest at prime over a four year period.
Payments due in  fiscal 1996  on the SD&A  Seller Debt  originally totaled  $1.5
million, payable in quarterly installments. Additional contingent payments of up
to $0.85 million per year over the three year period ending June 30, 1998 may be
required  to be  made to  Mr. Dunn  based on  achievement of  defined results of
operations of SD&A. At the  Company's option, up to  one half of the  additional
contingent  payments may  be made  with restricted  Common Stock  of the Company
subject to certain  registration rights.  SD&A achieved its  defined results  of
operations  during fiscal 1996  and $0.425 million  was paid in  cash and $0.425
million   accrued   in   stock,   as   of   June   30,   1996.   See    'Certain
Transactions   --   Transactions   Under  Current   Management   After  Alliance
Acquisition -- Transactions with Mr. Dunn.'
 
     In October 1995, the Company increased  its cash balances by entering  into
an  option agreement whereby, in consideration of  a cash payment to the Company
of $.15 million, an unaffiliated third  party was granted an option to  purchase
the Company's undeveloped land in Laughlin, Nevada, for $2.0 million. The option
agreement  expired on April  8, 1996, and  was extended until  July 8, 1996. The
Company bought back the option in July 1996 for $0.15 million, pursuant to a put
provision in the  option agreement.  On August  16, 1996  the land  was sold  to
another unaffiliated third party, by auction, for $1.0 million in cash.
 
     In  June  1996,  the Company  completed  a private  placement  with certain
accredited investors  of 6,200  shares  of Series  B  Preferred Stock  for  $3.1
million and 2,000 shares of Series C Preferred Stock for $1.0 million.
 
     In  addition, the Company  issued warrants to  the holders of  the Series B
Preferred Stock to purchase a  total of 3,100,000 shares  of Common Stock at  an
exercise price of $2.50 per share exercisable for three years, starting with and
subject  to the  availability of  shares following  stockholder authorization of
additional common shares.  The Company also  issued warrants to  holders of  the
Series  C Preferred  Stock to  purchase 3,000,000 shares  of Common  Stock at an
exercise price of $3.00 per share exercisable for three years, starting with and
subject to the  availability of  shares following  stockholder authorization  of
additional common shares.
 
     The  proceeds of  the sale  of Series  B Preferred  Stock and  the Series C
Preferred Stock were used  by the Company to  pay approximately $2.0 million  on
account  of  the  SD&A Seller  Debt.  The  remaining $2.1  million  of long-term
obligations to Mr. Dunn are payable in 36 monthly principal payments of  $58,333
plus  interest at 8%,  beginning September 19,  1996. In June  1996, the Company
paid $0.8  million  in  connection  with the  repurchase  of  10,000  shares  of
previously  outstanding Series A Preferred Stock issued in the private placement
in May 1996. The balance of the proceeds are being used for working capital  and
general corporate purposes.
 
     In  connection with  the Metro  acquisition, the  Company issued promissory
notes to the former  shareholders of Metro in  an aggregate principal amount  of
$1.0  million. Such notes bear interest at 6% per annum, are scheduled to mature
June 30, 1998  and are convertible  at the  option of the  holders thereof  into
185,874 shares of Common Stock.
 
     Due  to contingent  payments earned  as of  June 30,  1996 based  on SD&A's
earnings,  amortization  expense  will  increase  by  $22,000  in  fiscal  1997.
Additional  contingent payments may be  due at the end  of fiscal 1997 and 1998,
which will continue to increase amortization expense in subsequent years.  Also,
 
                                       31
 
<PAGE>
 

<PAGE>
the  acquisition of Metro in October  1996 will result in increased amortization
expense during fiscal  1997, currently estimated  to be $0.3  million in  fiscal
1997.
 
     Due  to prepayment  and restructuring  in June  1996, interest  on the SD&A
Seller  Debt  will   decrease  significantly  in   fiscal  1997.  See   'Certain
Transactions   --   Transactions   Under  Current   Management   After  Alliance
Acquisition -- Transactions with Mr. Dunn.'
 
     In July  1996,  All-Comm publicly  announced  the proposed  acquisition  of
Metro.  The announcement contained a  forward-looking statement that the Company
expected Metro's revenues 'to  be comfortably in excess  of $10 million for  the
fiscal  year ending  June 30, 1997.'  Such forward-looking statement  is only an
estimate and is  not a guarantee  of future results.  Metro's revenues for  such
year  may vary from the  estimate and such variations  may be material. Numerous
factors, many of  which are beyond  the Company's control,  could cause  Metro's
actual  revenues for such year to be materially different from those expected at
the time of the public announcement. Such factors include those listed under the
heading 'Risk  Factors,'  in particular  those  under the  subheadings  'Limited
Operating  History; Absence of Combined  Operating History; Lack of Consolidated
Profitable Operations,' 'Risks Associated with Acquisition and Growth Strategy,'
'Lack of  Long-Term  Contracts,'  'Government Regulation  and  Privacy  Issues,'
'Rapid  Technological  Change,'  'Risk  of  Equipment  Failure,'  'Cyclicality,'
'Competition,' 'Dependence upon Key Personnel' and 'Dependence on  Relationships
with Data Suppliers.'
 
     The  Company believes that the net  proceeds of the Offering, together with
funds available from operations, including the operations of Metro, and from the
August 1996 sale of the Laughlin, Nevada land should be adequate to finance  its
operations  and enable the Company to meet interest and debt obligations through
its fiscal  year  ending  June  30, 1998.  In  conjunction  with  the  Company's
acquisition  and  growth  strategy,  additional  financing  may  be  required to
complete  such  acquisitions  and  to  meet  potential  contingent   acquisition
payments.  There can be  no assurance, however, that  such capital, if required,
will be available  on terms  acceptable to  the Company,  if at  all. See  'Risk
Factors -- Possible Need for Additional Financing.'
 
     In  addition,  up to  9,198,922 shares  of Common  Stock are  issuable upon
exercise of certain options, warrants or other contractual rights, depending  on
the  extent to which the Underwriters'  over-allotment options are exercised, if
at all. Although no assurance can be given that any of such options, warrants or
other contractual rights will be exercised, if all of such options, warrants and
other contractual rights having exercise prices  at or below the assumed  public
offering  price for  the Common Stock  of $5  3/8 per share  were exercised, the
aggregate proceeds to  the Company  resulting therefrom  would be  approximately
$28.7 to $28.8 million, depending on the extent to which the Underwriters' over-
allotment  options are  exercised. The  Company expects  that it  would use such
proceeds, if  any, for  general corporate  purposes, including  possible  future
acquisitions.
 
METRO SERVICES GROUP, INC.
 
     Metro's  primary source  of working capital  is cash  provided by operating
activities. In the  year ended December  31, 1995  and the first  six months  of
1996,  Metro generated cash  from operating activities  of approximately $39,000
and $0.4 million, respectively. The cash provided by operating activities in the
first six months of 1996 was generated largely from increases in collections  of
accounts receivable. Cash at June 30, 1996 was approximately $0.1 million. Metro
had  no committed  lines of credit  at such date  and does not  have any current
plans to obtain any such commitment.
 
     Metro's  capital  expenditures  consist  primarily  of  computer  hardware,
software  and related equipment and office  equipment. Investments in such fixed
assets in 1995 and the first six  months of 1996 were approximately $43,000  and
$17,000,  respectively.  Metro expects  to  receive from  All-Comm  between $1.7
million and $2.0 million of the net proceeds of the Offering for investments  in
such fixed assets, principally computer hardware and software.
 
     Prior  to its acquisition by All-Comm, Metro  had elected to be taxed under
the provisions of Subchapter  S of the  Code and, as  a result, Metro's  federal
taxable  income or loss  and tax credits  were passed through  to Metro's former
shareholders. Metro's provision for income taxes resulted from income taxes  due
on  taxable  income for  states which  did not  recognize Metro's  S corporation
status. In
 
                                       32
 
<PAGE>
 

<PAGE>
addition, in order  to permit  its shareholders  to meet  their tax  obligations
resulting  from Metro's  1995 operations,  during the  first six  months of 1996
Metro paid dividends  of approximately $0.2  million to its  shareholders. As  a
result  of All-Comm's acquisition of Metro, Metro is no longer an S corporation.
During the  first six  months of  1996, Metro  advanced $50,000  to one  of  its
shareholders. See 'Certain Transactions -- Transactions Under Current Management
After Alliance Acquisition -- Indebtedness of Management.'
 
NEW ACCOUNTING PRONOUNCEMENTS
 
     Adoption of the Financial and Accounting Standards Board ('FASB') Statement
of  Financial Accounting No.  121, 'Accounting for  the Impairment of Long-Lived
Assets for  Long-Lived  Assets  to  be Disposed  of,'  which  is  effective  for
financial  statements for fiscal years beginning after December 15, 1995, is not
anticipated to have a  material effect on  the Company's consolidated  financial
statements.
 
     The  FASB  recently  issued  Statement  of  Financial  Accounting  No. 123,
'Accounting for Stock-Based Compensation' ('SFAS  123'), which is effective  for
financial  statements for fiscal  years beginning after  December 15, 1995. SFAS
123 establishes new financial accounting and reporting standards for stock-based
compensation plans. Entities will  be allowed to  measure compensation cost  for
stock-based  compensation under SFAS 123 or  APB Opinion No. 25, 'Accounting for
Stock Issued to Employees.' The Company  has elected to continue the  accounting
treatment of such compensation pursuant to APB Opinion No. 25. However, starting
in  the first quarter  of fiscal 1997 the  Company will be  required to make pro
forma disclosure of net income  and earnings per share  as if the provisions  of
SFAS 123 had been applied.
 
                                    BUSINESS
 
     All-Comm provides database management services, custom
telemarketing/telefundraising  services and other direct marketing services to a
diverse group of approximately 600 clients located throughout the United States.
These services include customer and market data analysis, database creation  and
analysis,  data warehousing,  merge/purge, predictive  behavioral modeling, list
processing, brokerage and management,  data enhancement, other direct  marketing
information services and custom outbound telemarketing/telefundraising services.
Through  this  combination  of  services, the  Company  assists  its  clients in
defining target  markets and  uses sophisticated  data analysis  to support  and
track  the results of clients' direct  marketing campaigns. The Company believes
its  expertise  in   applying  these  direct   marketing  tools  increases   the
productivity of its clients' marketing expenditures.
 
     The  Company's value-added  premium services  have enabled  it to  become a
leading provider of database management services, custom
telemarketing/telefundraising services and  other direct  marketing services  to
performing  arts and cultural  institutions in the  United States. The Company's
clients include Lincoln Center for the  Performing Arts, Kennedy Center for  the
Performing  Arts, Art Institute of Chicago,  Dallas Symphony, Carnegie Hall, New
York Philharmonic,  Los Angeles  Philharmonic, Boston  Symphony, Atlanta  Opera,
Detroit  Symphony, New  York University,  UCLA and  numerous public broadcasting
stations. In  addition,  the  Company renders  database  management  and  direct
marketing services to such commercial clients as The Shubert Organization, Crain
Communications,  The  CIT Group,  3Com  Corporation, Mitsubishi  Electronics and
UNOCAL. Since January  1996, the  Company has  begun providing  services to  new
clients  including  Seattle Art  Museum,  Walt Disney  Company,  Avery Dennison,
Countrywide Insurance and Nomura Asset Capital Corporation.
 
     The Company utilizes industry  specific knowledge and proprietary  database
software  applications developed at its data center  in New York City to produce
customized data management and direct  marketing solutions for its clients.  The
Company's  custom  telemarketing/telefundraising  services  are  conducted  both
on-site at client-provided facilities and  also at the Company's calling  center
in  Berkeley,  California. By  providing these  services,  the Company  seeks to
become an integral  part of its  clients' marketing programs  which the  Company
believes  fosters long-term client relationships  and provides opportunities for
recurring revenues and business growth.
 
                                       33
 
<PAGE>
 

<PAGE>
THE DIRECT MARKETING INDUSTRY
 
     Overview. Direct  marketing is  used for  a variety  of purposes  including
lead-generation  and prospecting for the acquisition of new customers, enhancing
existing customer relationships,  exploring the potential  for new products  and
services and establishing new products. Unlike traditional mass marketing, which
aims  at a  broad audience and  focuses on  creating image and  general brand or
product awareness, successful direct  marketing requires the identification  and
sophisticated  analysis of relationships between  customers and their purchasing
patterns. Such patterns enable businesses to  more easily identify and create  a
customized  message aimed  at a highly  defined audience.  This communication is
intended to produce  more favorable  responses from customers  or prospects  who
have  been  approached  in a  more  individualized  manner as  compared  to mass
marketing. Previously, direct marketing activity consisted principally of direct
mail,  but  now  has  expanded  into  the  use  of  multiple  mediums  including
telemarketing,  print, television,  radio, video, CD-ROM,  on-line services, the
Internet and a variety of other interactive marketing formats.
 
     The analysis,  enhancement  and  management  of  customer  information  and
related marketing data are integral to the successful implementation of a direct
marketing  program. Database management  capabilities allow for  the creation of
lists of  customers with  specific,  identifiable attributes.  Direct  marketers
utilize  such lists to  customize messages and  marketing programs that generate
new customers whose purchasing patterns can be statistically analyzed to isolate
key determinants. In turn, this enables direct marketers to continually evaluate
and adjust their marketing programs, and  to measure customer response rates  in
order  to assess returns  on marketing expenditures,  which the Company believes
increases the effectiveness of such marketing programs.
 
     Database management covers a range of services, including general marketing
consultation, execution of marketing programs  and the creation and  development
of  customer  databases  and sales  tracking  and data  analysis  software. Data
analysis software consolidates and analyzes customer profile information to find
common characteristics among  buyers of  certain products. The  results of  such
tracking  and  analysis  are  used  to define  and  match  customer  and product
attributes from millions of available database files for future direct marketing
applications. The  process is  one of  continual refinement,  as the  number  of
points  of contact with customers increases,  together with the proliferation of
mediums available to reach customers.
 
     Telemarketing/telefundraising  projects   generally   require   significant
amounts  of customer information supplied by  the client or third party sources.
Custom telemarketing/  telefundraising  programs  seek to  maximize  a  client's
direct   marketing  project  results  by   utilizing  appropriate  databases  to
communicate with a  highly specific audience  having identifiable  demographics.
This  customization is  often achieved  through sophisticated  and comprehensive
data analysis which identifies  psychographic, cultural and behavioral  patterns
and preferences, in specific geographic markets.
 
     Industry  Growth. The use  of direct marketing  by businesses has increased
over the last few years  due in part to the  relative cost efficiency of  direct
marketing  compared to mass marketing, as well  as the rapid development of more
powerful  and  more  cost-effective  information  technology  and  data  capture
capabilities.  According to industry sources,  over the next decade, demographic
shifts and changes in lifestyle, combined with a proliferation of new  marketing
mediums,  are expected  to create  higher demand  for marketing  information and
services that provide  businesses with direct  access to their  customers and  a
more  efficient means of  targeting specific audiences  and developing long-term
customer relationships. According to the DMA, expenditures for direct  marketing
services  in 1995  were approximately $134.0  billion, the  largest component of
which, $54.1 billion, was attributable  to telemarketing. The DMA has  estimated
that  annual telemarketing  expenditures may grow  to $78.9 billion  by the year
2000. According  to  other industry  sources,  total expenditures  for  database
management  services in  the United  States, including  services used  by direct
marketing and other industries, were estimated to have been $3.2 billion in 1993
and are projected to grow at a compound annual rate of 29% through 1998.
 
     The Company believes that  more businesses will  seek to utilize  marketing
information  systems and data  analysis, enhancement and  management to identify
customer  attributes  and  behaviors,  in   order  to  apply  direct   marketing
methodologies  to a wider  range of marketing  and media applications. Corporate
marketing departments often lack the  technical expertise to create, manage  and
control these aspects of
 
                                       34
 
<PAGE>
 

<PAGE>
the  direct marketing process. As a result, the Company believes that there is a
growing trend among direct marketers to utilize or rely on service providers  to
implement direct marketing programs.
 
     Industry   Consolidation.  The  direct   marketing  industry  is  extremely
fragmented.  According  to  industry  sources,  there  are  over  11,000  direct
marketing  service and  database service  businesses in  the United  States. The
Company believes that most of  such businesses are small, specialized  companies
which   offer   limited   services  and/or   limited   expertise   and  industry
specialization. However, industry  consolidation has increased  in the last  few
years  resulting  in  a greater  number  of large  companies  providing services
similar to those  provided by the  Company. See '  -- Competition.' The  Company
believes  that much of this consolidation is  due to: (i) the economies of scale
expected to  be obtained  by  direct marketing  service providers  in  hardware,
software  and other marketing resources; (ii)  the objective of direct marketing
service providers  to  cross-sell  services;  and  (iii)  the  growing  need  to
coordinate  various components of  direct marketing and  media programs within a
single, reliable environment. The  Company believes these  trends are likely  to
continue due in part to client demand for more cost-effective service to perform
increasingly complex functions that support such marketing and media programs.
 
SERVICES
 
     The   Company's   operating  businesses   provide   comprehensive  database
management services,  custom  telemarketing/telefundraising services  and  other
direct marketing services. The principal advantages of these customized services
include: (i) the ability to expand and adapt a database to the client's changing
business  needs; (ii) the ability  to have these services  operate on a flexible
basis consistent with the client's goals;  and (iii) the integration with  other
direct  marketing services of  database management services  and list processing
services, which  is necessary  to keep  a given  database current.  Some of  the
services offered by the Company are described below.
 
     Database  Management  Services.  The  Company's  broad  range  of  database
management services begins with the Company's approach to database creation  and
development.  This includes several planning  stages and analytical processes by
which all of the client's customer and operational files are analyzed. Utilizing
both proprietary applications and commercial software, the Company  consolidates
all  of the  separate information  and relationships  across multiple  files and
converts the  client's raw  information  into a  consolidated format.  Once  the
client's  customer data  is consolidated and  the database  created, the Company
enhances the  data by  utilizing a  wide selection  of demographic,  geographic,
census   (age,  approximate   income  level,   education  level   and  household
composition) and lifestyle information  for over 95  million households and  153
million  individuals  to identify  patterns and  probabilities of  behavior. The
Company licenses this information from a variety of leading data compilers.  See
'Risk Factors -- Dependence on Relationships with Data Compilers.'
 
     The  combination  of each  client's  proprietary customer  information with
these external data files provides a  customized profile of a client's  customer
base,  enabling the client,  through the use of  the Company's behavior modeling
and analysis services, to design a  direct marketing program for its  customers.
Through  the development of a scoring model, the client can segment its database
and determine its best customers and  prospects in each marketplace. The  entire
process results in a customized direct marketing program that can be targeted to
distinct  audiences  with a  high  propensity to  buy  the client's  products or
services. Because  of the  dynamic  nature and  complexity of  these  databases,
clients  frequently  request that  the Company  update  such databases  with the
results of recent  marketing programs and  periodically perform list  processing
services as part of the client's ongoing direct marketing efforts.
 
     Data  Processing.  The  Company's  primary data  processing  service  is to
manage, on  a cost-effective  basis from  the Company's  data center,  all or  a
portion  of a client's marketing information processing needs. After migrating a
client's raw data to the Company's data center, the Company's technology  allows
the  client to  continue to  request and  access all  available information from
remote sites. Further, the database can  be verified for accuracy and  overlayed
with external data elements to further identify specific consumer behavior.
 
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     Other  data processing  services provided  include migration  (takeover and
turnover) support  for  database  maintenance  or  creation,  merge/purge,  data
overlay  and postal  qualification. The  Company also  offers on-line  and batch
processing capacity, technical support, and data back-up and recovery.
 
     List Services. List processing includes  the preparation and generation  of
comprehensive  name  and  address  lists  which  are  used  in  direct marketing
promotions. The  Company's state-of-the-art  data center  in New  York City  and
large  volume  processing  capabilities  allow  the  Company  to  meet  the list
processing needs of its  clients through its  advanced list processing  software
applications,  list  brokerage  and  list  management  operations.  The  Company
customizes list processing solutions by utilizing a variety of licensed software
products  and  services,  such  as  Address  Conversion  and  Reformat,  Address
Standardization  and Enhanced Merge/Purge, as well as National Change of Address
(NCOA), Delivery Sequence  File and Locatable  Address Conversion System.  Other
licensed  products include databases used for  suppressions such as the DMA Mail
Preference File and the American Correctional Association Prison Suppress File.
 
     The  Company  also  offers  an   array  of  list  acquisition   techniques.
Approximately  12,000 lists are  available for rental in  the list industry. The
Company's account  managers,  most  of  whom are  hired  from  existing  Company
accounts,  use  their  industry  experience as  well  as  sophisticated computer
profiles to recommend particular lists  for customer acquisition campaigns.  The
Company   acquires  hundreds  of  millions  of  records  annually  for  customer
acquisition campaigns.  The  Company  also  manages over  75  lists  for  rental
purposes on behalf of list owners.
 
     Database  Product Development. To further  leverage its database management
and list processing  services, the  Company has  developed a  new product  using
client/server  technology. The product is a scalable, three-tiered client/server
data warehouse  system that  provides desktop,  real-time decision  support  and
marketing  analysis to a  non-technical user. This  application is an intuitive,
graphical user interface tool  that offers both flexibility  and the ability  to
access  and  analyze large  customer files  exceeding  100 million  records. The
incorporation of third-party software, relational and multidimensional  database
technology  in an  open system  environment is  intended to  allow the Company's
clients to take advantage  of the latest  developments in high-speed  computing,
utilizing  both single  and multi-processor hardware,  as well  as the Company's
experience in  the development  and integration  of database  marketing  systems
applications. See 'Risk Factors -- Rapid Technological Change.'
 
     Custom Telemarketing/Telefundraising Services. Custom
telemarketing/telefundraising  services are  designed according  to the client's
existing database and any  other databases which may  be purchased or rented  on
behalf  of  the  client to  create  a  direct marketing  program  or fundraising
campaign to achieve  specific objectives, such  as renewing annual  memberships,
season  ticket purchases, enlarging the  general constituency of an institution,
capital projects financing,  establishing a  new donor  pledge base,  soliciting
donations  and  other programs  which may  be annually  recurring or  limited in
duration. After designing  the program  according to  the marketing  information
derived  from the  database analysis, it  is conceptualized in  terms of message
content and  values  to  be contained  in  the  offer or  solicitation,  and  an
assessment  is made of  other supporting elements,  such as the  use of a direct
mail letter campaign, to precede the initial contact call.
 
     Typically, a campaign is  designed in collaboration  with a client,  tested
for  accuracy and responsiveness and adjusted  accordingly, after which the full
campaign is commenced.  The full  campaign runs  for a  mutually agreed  period,
which can be shortened or extended depending on the results achieved.
 
     A   distinguishing  feature  of  the  custom  telemarketing/telefundraising
campaign is  that it  can be  implemented either  on-site at  a  client-provided
facility  or at  the Company's calling  center in  Berkeley, California. On-site
campaigns are generally based on what  is called a 'relationship' or  'affinity'
sale. Telemarketing campaigns often require multiple calls whereby a caller must
be  knowledgeable about the organization and the subject matter and will seek to
engage  a  prospect  selected  from   the  client's  database  in  an   extended
conversation  which serves  to: (i) gather  information; (ii)  convey the offer,
describe its merits and cost, and solicit gifts or donations; and (iii) conclude
with a purchase, donation or pledge. Telefundraising from the Company's  calling
center  usually involves campaigns that do not use the multiple call format, but
instead use computer  driven predictive  dialing systems which  are designed  to
maximize  the usage  rate for  all telephones  as the  system works  through the
calling database.
 
                                       36
 
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<PAGE>
     Market Analysis.  The Company's  market research  services include  problem
conceptualization,  program design, data gathering from relational databases and
data tabulation  and results  analysis, conducted  through telephone,  mail  and
focus  groups. Through the use  of data capture technology,  the Company is also
able to obtain  data from a  statistically projectable sample  of market  survey
contacts.   The  Company  then   tabulates  and  analyzes   fielded  data  using
multi-variate statistical  techniques, and  produces detailed  reports that  can
answer clients' marketing questions and suggest further avenues of inquiry where
appropriate.
 
     Direct  Mail Support Services.  The Company's direct  mail support services
include preparing and coordinating direct marketing database services and custom
telemarketing/telefundraising  services  for  use  in  addressing  and   mailing
materials  to  current and  potential customers  of  the Company's  clients. The
Company obtains name and address data  from clients and other external  sources,
processes  the data to  eliminate duplicates, corrects  errors, sorts for postal
discounts and  electronically  prepares the  data  for other  vendors  who  will
address  pre-printed materials,  in some  cases with  personalized greetings and
messages.
 
     Custom  Value-Added  Premium  Services.   The  Company  offers   additional
value-added   premium  services,  such  as  strategic  marketing,  planning  and
consulting services, and  management training  to complement  its core  database
management  services,  custom telemarketing/telefundraising  services  and other
direct marketing services.
 
MARKETING AND SALES
 
     The  Company's  marketing  strategy  is  to  offer  customized  value-added
solutions to its clients' database management, telemarketing/telefundraising and
other  direct  marketing  requirements.  Historically,  the  Company's operating
businesses have acquired new  clients and marketed  their services primarily  by
attending  trade  shows,  advertising in  industry  publications,  responding to
requests for proposals, pursuing client referrals and cross-selling to  existing
clients.  The Company targets those companies that it believes have the greatest
propensity to  generate  recurring  revenues because  of  their  ongoing  direct
marketing  needs, and also those companies  which have large customer bases that
can benefit  from targeted  direct marketing  database services  and  customized
telemarketing/telefundraising services.
 
     The    Company   markets   its   database   management   services,   custom
telemarketing/telefundraising  services  and  other  direct  marketing  services
through  a  sales  force  consisting of  both  salaried  and  commissioned sales
persons. In many  instances, account  representatives, when  servicing the  same
client,    will   coordinate   such   client's   database   management,   custom
telemarketing/telefundraising and/or other direct  marketing needs in an  effort
to  provide  the  highest  performance possible  and  to  identify cross-selling
opportunities.
 
     Account representatives are responsible for keeping existing and  potential
clients  informed of the results of  recent marketing campaigns, industry trends
and new developments in the  Company's technical database resources. Often,  the
Company  develops  an initial  pilot  program for  new  or potential  clients to
demonstrate the  Company's  abilities and  the  effectiveness of  its  services.
Access  to data captured during  such pilot programs allows  the Company and its
clients to identify previously unrecognized  target market opportunities and  to
modify   or  enhance  the  client's  marketing  effort  on  the  basis  of  such
information. Additionally,  the Company  is  able to  provide its  clients  with
current updates on the progress of ongoing direct marketing programs.
 
     Pricing for database management services, custom
telemarketing/telefundraising  services and  other direct  marketing services is
dependent upon the complexity of the services required. In general, the  Company
establishes  pricing for clients  by detailing a broad  range of service options
and quotation proposals for specific  components of a direct marketing  program.
These  quotes are based in part on the volume of records to be processed and the
level  of  customization  required.  Additionally,  if  the  level  of  up-front
customization  is high, the Company charges  a one-time development fee. Pricing
for data processing services is dependent upon the anticipated range of computer
resource consumption. Typically, clients are  charged a flat or stepped-up  rate
for  data  processing  services  provided  under  multi-year  contracts.  If the
processing time, data storage, retrieval  requirements and output volume  exceed
 
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the budgeted amounts, the client may be subject to an additional charge. Minimum
charges  and early  termination charges are  typically included  in contracts or
other arrangements between the Company and the client.
 
     On-site telemarketing and  telefundraising fees  are generally  based on  a
mutually  agreed percentage of  amounts received from  a campaign. Off-site fees
are typically based  on a mutually  agreed amount per  contact with a  potential
donor.
 
PERSONNEL AND TRAINING
 
     The  Company believes that the  quality and training of  its employees is a
key element  of  client satisfaction.  The  Company further  believes  that  its
strategy  of recruiting  personnel with industry  specific experience, technical
knowledge or particular affinities or experience related to the client's purpose
or activities, particularly with respect to its custom
telemarketing/telefundraising on-site calling services, attracts a high-quality,
effective and dedicated work  force. The Company  offers extensive in-house  and
on-the-job  training programs  for its  personnel, including  instruction on the
nature  and   purpose  of   the  specific   database  management   projects   or
telemarketing/telefundraising campaigns, as well as regular briefings concerning
regulatory  matters relating to privacy issues and proper telemarketing and data
capture techniques. With respect to telemarketing projects, calls are  typically
made  from a lead provided  by the client or  other third party sources. Callers
are always required to identify  themselves and the institution they  represent,
in  advance  of any  dialogue. Since  calls  are meant  to be  non-intrusive and
friendly, it often takes two or more calls to a customer to confirm a  purchase,
renewal, new subscription or contribution.
 
     In  addition,  as is  typical  in the  telemarketing  industry as  a whole,
approximately  80%  of  the  Company's  service  representatives  are  part-time
employees  who  are compensated  on  an hourly  basis  with a  commission and/or
performance bonus. The Company's decision to use calling facilities provided  by
a  client relates in part to the  Company's high level of dedication to customer
service and  to the  localized  talent pool  found by  the  Company to  be  most
effective for promoting employee retention. As of June 30, 1996, the Company had
approximately  135 full-time  employees. In  addition, during  peak periods, the
Company has employed as many as 1,000 part-time or temporary employees. None  of
the Company's employees is represented by a labor union and the Company believes
it has satisfactory relations with its employees.
 
CLIENT BASE
 
     The  Company  believes that  its  large and  diversified  client base  is a
primary asset which contributes to stability  and the opportunity for growth  in
revenues. The Company has approximately 600 clients who utilize various database
management  services,  custom telemarketing/telefundraising  services  and other
direct marketing  services. These  clients  are comprised  of leading  arts  and
cultural   institutions,  advocacy  groups,  and  commercial  companies  in  the
publishing,  live  entertainment  and  events  marketing,  public  broadcasting,
financial  services  (including  credit  card,  home  mortgage  and  home equity
services), education, travel  and leisure and  healthcare industries. No  single
client  accounted for more than 8% of such total revenue in fiscal 1996 on a pro
forma basis.
 
QUALITY ASSURANCE
 
     Each of  the Company's  operating  businesses has  consistently  emphasized
quality  service and extensive  employee training. In  particular, the Company's
quality assurance  program  with respect  to  its  telemarketing/telefundraising
services   includes   the   selection   and   training   of   qualified  calling
representatives, the  training  and  professional  development  of  call  center
management  personnel, monitoring of  calls and sales  verification and editing.
Both the Company  and its  clients are  able to  perform real  time on-site  and
remote  call monitoring to maintain  quality and efficiency. Sales confirmations
may be recorded  (with customer  consent), and calls  may also  be monitored  by
management personnel to verify the accuracy and authenticity of transactions.
 
     The  Company diligently pursues  its policies of good  practice and has had
satisfactory experience with regulators concerning its activities. Although  the
telemarketing  industry  has had,  in certain  instances,  a history  of abusive
practices, many  of  which have  been  targeted  at the  elderly  or  uneducated
 
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<PAGE>
segments  of the population,  the individuals targeted  by the Company generally
consist of  affinity  group  members  who are  receptive  to  the  calls,  often
volunteering  valuable marketing  information to  the institution  for which the
representative is calling.
 
COMPETITION
 
     The direct marketing  services industry  in which the  Company operates  is
highly  competitive  and fragmented,  with  no single  dominant  competitor. The
Company regularly competes  with companies that  have more extensive  financial,
marketing and other resources and substantially greater assets than those of the
Company,  thereby enabling  such competitors to  have an  advantage in obtaining
client contracts where sizable asset purchases or investments are required.  The
Company also competes with in-house database management,
telemarketing/telefundraising  and  direct  mail operations  of  certain  of its
clients or potential clients.
 
     Competition is  based  on  the  quality and  reliability  of  products  and
services,  technological  expertise, historical  experience, ability  to develop
customized solutions for clients, technological capabilities and price. Based on
these factors, together with its extensive list of nationally known clients  and
the  longevity of  the Company's  relationships with  many of  such clients, the
Company believes that it competes favorably, especially in the performing  arts,
and  cultural  sectors.  The  Company's principal  competitors  in  the database
management services field are Acxiom, Inc., Dimac Corporation, Direct  Marketing
Technology, Fair - Isaac, Inc., Harte-Hanks Communications, Inc. and May & Speh,
Inc. The Company's principal competitors in the custom
telemarketing/telefundraising field are Arts Marketing, Inc. and Ruffalo, Cody &
Associates,  and, with  respect to the  operation of calling  centers, The Share
Group and Great Lakes Communications.
 
COMPETITIVE STRENGTHS
 
     Customized Value-Added Premium Services. The Company believes that many  of
its  services can be distinguished from those  of its competitors because of the
custom nature and value-added component it provides within the client's  overall
marketing  process.  This customization  and  value-added component  arises from
enhancing and integrating data provided by  or generated for clients to  achieve
the  most  productive  and  cost-effective marketing  program  for  the client's
particular goals  and target  audience.  The Company,  as a  value-added  custom
service  provider, not only collaborates on message content but also assists its
client in  identifying which  medium or  mix of  mediums, such  as print,  mail,
telephone,  television, on-line computer network or  other media, is best suited
to implement the client's marketing program.
 
     Large Number  of  Long-Term  Client  Relationships  and  Recurring  Revenue
Streams.  The  Company has  over  600 clients  and  believes that  the  reason a
substantial majority of its clients have been clients for many years is  because
of  its ability  to continue to  provide quality  service with added  value on a
customized basis, and because such services produce satisfying results for  such
clients.  This relationship  has benefited  the Company  in its  ability to gain
knowledge of and experience with a client's customer base and market dynamics as
well as in-depth knowledge of the industry in which the client participates. The
Company seeks recurring revenues by becoming  an integral part of such  clients'
marketing  programs by offering a wide breadth of ongoing interrelated services.
Although many of the Company's arrangements  with clients are entered into on  a
project by project basis, it has been the Company's experience that its database
management clients cannot easily change service providers due to the breadth and
nature  of the ongoing  services provided by the  Company, largely because these
services often become  a key element  of the clients'  marketing operations  and
there  are significant  costs associated  with making  such a  change. See 'Risk
Factors -- Lack of Long-Term Contracts.'
 
     Continuity of  Management, Industry  Specific Expertise  and Investment  in
Technical  Personnel. The  Company believes  that its  industry focused approach
creates a competitive  advantage over  other providers  of database  management,
custom   telemarketing/telefundraising  services  and   other  direct  marketing
services who have a more generalized  approach. The Company has hired and  seeks
to  hire  many  individuals  with  extensive  industry  specific  experience who
understand the nature of the clients'  customers and donors and the dynamics  of
the    marketplace    in    which    the    clients    operate.    The   Company
 
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considers such personnel better able to apply the Company's proprietary know-how
and software programs to meet the client's direct marketing and data  processing
needs.
 
     State-of-the-Art  Technology. The Company's  investment in state-of-the-art
technology has enabled it to provide  premium quality service to its clients  to
whom  the use  of timely,  accurate data  is critical  for the  success of their
direct marketing  programs.  This  is  particularly true  with  respect  to  the
Company's  database  management  services  that  are  designed  to  drive higher
response rates within the specific time period allotted for a marketing program.
In addition, much of the data processing  which is outsourced to the Company  by
its  clients requires prompt turnaround time  for marketing decisions to be made
in the development and application of time sensitive customer information.
 
TECHNOLOGICAL RESOURCES AND FACILITIES
 
     The Company maintains a state-of-the-art outbound
telemarketing/telefundraising  calling  center  in  Berkeley,  California.   The
Berkeley  calling center  increases the  efficiency of  its outbound  calling by
using an EIS Systems  predictive dialing system supported  by a UNIX-based  call
processing server system and networked computers. The predictive dialing system,
using  relational  database  software, supports  72  outbound  telemarketers and
maximizes calling efficiency by reducing the time between calls for each calling
station and reducing the number of  calls connected to wrong numbers,  answering
machines and electronic devices. The system provides on-line real time reporting
of  caller  efficiency and  client program  efficiency as  well as  flexible and
sophisticated reports analyzing caller sales results and client program  results
against  Company and client selected parameters. The Berkeley calling center has
the capacity to serve up to  15 separate clients or projects simultaneously  and
can produce 27,000 valid contacts per week (1,400,000 per year) or 3,400 calling
hours  per week  (176,800 per  year) on  a single  shift basis.  A valid contact
occurs when the  caller speaks with  the intended person  and receives a  'yes,'
'no'  or  'will consider'  response. The  existing platform  can be  expanded to
accommodate 100  predictive dialing  stations with  a single  shift capacity  of
approximately 1,900,000 valid contacts per year.
 
INTELLECTUAL PROPERTY RIGHTS
 
     The   Company  relies  upon   its  trade  secret   protection  program  and
non-disclosure safeguards  to  protect its  proprietary  computer  technologies,
software  applications and systems know-how. In the ordinary course of business,
the Company enters into license agreements and contracts which specify terms and
conditions prohibiting  unauthorized  reproduction  or usage  of  the  Company's
proprietary  technologies and  software applications.  In addition,  the Company
generally enters into  confidentiality agreements with  its employees,  clients,
potential  clients and suppliers with access to sensitive information and limits
the  access  to  and  distribution  of  its  software  documentation  and  other
proprietary  information.  No assurance  can be  given that  steps taken  by the
Company will be adequate to deter misuse or misappropriation of its  proprietary
rights  or  trade secret  know-how.  The Company  believes  that there  is rapid
technological change  in  its  business  and, as  a  result,  legal  protections
generally   afforded  through  patent  protection  for  its  products  are  less
significant than the knowledge,  experience and know-how  of its employees,  the
frequency  of product  enhancements and the  timeliness and  quality of customer
support in the usage of such products.
 
GROWTH STRATEGY
 
     As the markets for the  Company's services continue to demand  increasingly
sophisticated database management services, custom telemarketing/telefundraising
services  and other direct  marketing services, the  Company believes that there
are significant growth  opportunities to  continue to expand  its business.  The
Company seeks to become a leading provider of these services by providing a more
comprehensive  approach  to  servicing  the  needs  of  its  clients'  marketing
programs. Accordingly, the key elements of the Company's growth strategy are  as
follows:
 
     Increase  Revenues  by  Expanding  the Range  of  Services  Offered  and by
Cross-Selling. The Company intends to generate additional revenues from existing
clients by offering a wider range of direct marketing services while maintaining
its current  level of  quality and  performance. To  effect this  strategy,  the
Company  is focused on  assembling a sophisticated  spectrum of direct marketing
services, including enhancing and expanding outbound custom
telemarketing/telefundraising services, market research,
 
                                       40
 
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<PAGE>
training, marketing,  consulting, and  database management  services and  making
available  to its clients an array of ancillary services that include electronic
and other multimedia mediums, including the Internet and other on-line services,
for inclusion within their marketing  programs. In particular, the Company  will
utilize  its technological and industry  expertise to provide flexible solutions
designed to meet  its clients'  specialized requirements  through an  integrated
approach  to  direct marketing  programs and  improved coordination  between its
database capabilities and its value-added premium telemarketing services.
 
     Deepen Market Penetration. The Company  intends to capitalize on its  areas
of  core  competencies  and  industry specific  expertise,  particularly  in the
performing arts  and cultural  markets,  which it  believes  will enable  it  to
maintain  a competitive  advantage within these  markets. For  example, the live
entertainment and  events  marketing  industry  spends  substantial  amounts  on
advertising  and direct marketing  programs which utilize  many of the Company's
services, such as audience analysis,  customer profiling, database creation  and
management,  list  processing services,  telemarketing  for products  and ticket
sales, and direct marketing support for media events, retail and catalog  sales.
The   Company  believes  its   expertise  in  database   management  and  custom
telemarketing will permit  it, over  time, to gain  an increasing  share of  the
industries which it currently serves.
 
     The  Company also intends to apply  its expertise and know-how with respect
to industries  served to  a more  limited  extent by  the Company.  The  Company
believes  that its broad and well-known client base, and its quality service and
performance, will  enable  the  Company  to  gain  further  acceptance  in  such
industries  as  publishing,  live  entertainment  and  events  marketing, public
broadcasting, financial services (including credit card, home mortgage and  home
equity  services), education,  travel and leisure  and healthcare,  all of which
have been identified by the Company as potential growth areas.
 
     Further Develop Existing and Create  New Proprietary Software and  Database
Management Applications. The Company intends to continue to develop existing and
new  proprietary  software  products  and services  that  allow  customized data
processing and  enhancement  of a  client's  direct marketing  databases.  These
software  products and services also  improve the effectiveness of telemarketing
programs and  the  management of  client  information. The  Company  intends  to
continue  to expand  its direct  marketing service  offerings, particularly with
software designed to create and manage large relational and/or  multidimensional
databases,  and  its ability  to integrate  such  data with  different marketing
programs developed in collaboration with its clients.
 
     Increase Capacity  for Telemarketing/Telefundraising  Services and  Enhance
On-Site  Data and Calling Systems. The Company has recently expanded its calling
center facilities in Berkeley, California  to accommodate more calling  stations
and  upgraded  technology in  order to  increase  revenues, improve  margins and
afford greater  efficiency  in client  direct  marketing programs.  The  Company
intends to implement similar technological improvements at its on-site locations
through new technology configurations and software systems that link information
with  client databases and direct marketing programs and to further upgrade both
the Berkeley calling center and these on-site locations as needed.
 
     Pursue Strategic Acquisitions, Joint Ventures and Marketing Alliances.  The
Company  believes that as the direct marketing industry consolidates, breadth of
skills, industry knowledge and size  will be increasingly critical to  providing
value-added  premium services.  As a result,  the Company intends  to expand its
direct marketing  service capabilities  to increase  its breadth  of skills  and
industry  knowledge  and  help clients  to  improve their  returns  on marketing
expenditures. The Company is currently considering several acquisitions in order
to enlarge its core  competencies, enable it to  enter new markets and  increase
its  potential for  cross-selling. See  'Risk Factors  -- Risks  Associated with
Acquisition Strategy.'
 
     The Company also  intends to continue  to grow internally  by investing  in
systems,  technology and personnel development to enable its clients to utilize,
within a single environment,  various services such  as database creation,  data
warehousing,   database  management  and  decision  support  capabilities,  list
processing, modeling,  and  response  measurement and  analysis.  Because  these
services  provide the fundamental  support systems for  the direct marketing and
media selection  processes,  the  Company  will  seek  to  expand  its  base  of
technology  and know-how, and  its telemarketing services,  often in conjunction
with direct mail, television, print and various electronic mediums.
 
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GOVERNMENT REGULATION AND PRIVACY ISSUES
 
     The telemarketing industry has  become subject to  an increasing amount  of
federal  and state regulation  during the past  five years. The  TCPA limits the
hours during which  telemarketers may call  consumers and prohibits  the use  of
automated  telephone dialing  equipment to  call certain  telephone numbers. The
TCFAPA  broadly   authorizes   the   FTC  to   issue   regulations   prohibiting
misrepresentations  in telemarketing  sales. The  FTC's new  telemarketing sales
rules prohibit misrepresentations of the cost, terms, restrictions,  performance
or  duration of products or services offered by telephone solicitation, prohibit
a telemarketer from  calling a consumer  when that consumer  has instructed  the
telemarketer  not to  contact him or  her, prohibit a  telemarketer from calling
prior to 8:00 a.m. or after  9:00 p.m. and specifically address other  perceived
telemarketing  abuses  in  the  offering  of prizes  and  the  sale  of business
opportunities or investments. Violation of these rules may result in  injunctive
relief,  monetary  penalties or  disgorgement of  profits and  can give  rise to
private actions for damages.
 
     While the  FTC's  new  rules have  not  caused  the Company  to  alter  its
operating  procedures, additional federal or state consumer-oriented legislation
could limit  the telemarketing  activities  of the  Company  or its  clients  or
significantly increase the Company's costs of regulatory compliance.
 
     Several of the industries which the Company intends to serve, including the
financial services, and healthcare industries, are subject to varying degrees of
government  regulation. Although compliance with  these regulations is generally
the responsibility of the Company's clients,  the Company could be subject to  a
variety  of enforcement or private actions for its failure or the failure of its
clients to comply with such regulations.
 
     In addition, the  growth of information  and communications technology  has
produced a proliferation of information of various types and has raised many new
issues  concerning the privacy  of such information.  Congress and various state
legislatures have considered legislation which would restrict access to, and the
use of, credit and other personal information for direct marketing purposes. The
direct marketing services industry, including  the Company, could be  negatively
impacted in the event any of these or similar types of legislation are enacted.
 
     Currently   the  Company  trains  its  service  representatives  and  other
personnel to comply with the regulations of the TCPA, the TCFAPA and the FTC and
the Company  believes  that  it  is in  substantial  compliance  with  all  such
regulations.
 
LEGAL PROCEEDINGS
 
     The  Company is, and,  from time to time  may be, a  party to routine legal
proceedings incidental to its business.  The outcome of these legal  proceedings
are not expected to have a material adverse effect on the consolidated financial
condition,  liquidity or  expectations of  the Company,  based on  the Company's
current understanding of the relevant facts and law.
 
                                       42

<PAGE>
 

<PAGE>
                                   MANAGEMENT
 
DIRECTORS AND EXECUTIVE OFFICERS
 
     The  Company's executive officers, Directors  and significant employees and
their positions with the Company are as follows:
 
<TABLE>
<CAPTION>
NAME                                   AGE                            POSITION
- ------------------------------------   ---   -----------------------------------------------------------
 
<S>                                    <C>   <C>
Barry Peters........................   55    Chairman of the Board of Directors and Chief Executive
                                               Officer
E. William Savage...................   54    Director, President, Chief Operating Officer, Secretary and
                                               Treasurer
S. James Coppersmith................   63    Director
Seymour Jones.......................   65    Director
C. Anthony Wainwright...............   63    Director
J. Jeremy Barbera...................   40    Director and Vice President of All-Comm and President and
                                               Chief Executive Officer of Metro
Stephen Dunn........................   46    Vice President of All-Comm and President and Chief
                                               Executive Officer of SD&A
Robert M. Budlow....................   35    Vice President of All-Comm and Executive Vice President and
                                               Chief Operating Officer of Metro
Scott A. Anderson...................   39    Chief Financial Officer
Thomas Scheir.......................   43    Vice President and Chief Operating Officer of SD&A
</TABLE>
 
     Mr. Peters has been  Chairman of the Board  and Chief Executive Officer  of
the  Company since the acquisition of Alliance in April 1995 and has 26 years of
experience in business  development and  corporate finance.  Prior thereto,  Mr.
Peters  served as  Chairman and  Chief Executive  Officer of  Alliance, which he
co-founded, since its  formation in 1994.  Prior to the  formation of  Alliance,
from  1972  to  1993, Mr.  Peters  served  as the  Managing  Director  of Vector
Holdings, Inc.  and  its  predecessor companies,  an  investment  concern  which
specialized  in sponsoring management  groups for buyouts  and restructurings of
companies including:  ESB Ray-O-Vac  Corp.,  Time, Inc.,  Avco/Embassy  Pictures
Corp.,  Signal Companies, Inc., ITT  Corporation, Borg-Warner Corporation and F.
Schumacher & Co., Inc.
 
     Mr. Savage  has been  a Director  and President,  Chief Operating  Officer,
Secretary  and Treasurer  of the  Company since  the acquisition  of Alliance in
April 1995 and has  27 years of executive  business experience with emphasis  on
operations,  marketing  and business  development. Prior  thereto, he  served as
President of Alliance,  which he  co-founded, since  its formation  in 1994.  In
addition,  Mr. Savage has been serving since 1991 as a director and as President
of Movie Theatre Associates,  Inc. and Movie Theatre  Holdings, Inc., a  general
partner and a limited partner, respectively, of Movie Theatre Investors Ltd., an
investment partnership that owns and operates movie theatres.
 
     Mr.  Coppersmith has been a Director of  the Company since June 1996. Since
1994, Mr. Coppersmith  has been Chairman  of the Board  of Trustees of  Boston's
Emerson  College. Until his retirement in 1994, he held various senior executive
positions  with  Metromedia  Broadcasting   where  he  managed  its   television
operations  in Los Angeles,  New York, and  Boston, and served  as President and
General Manager  of Boston's  WCVB-TV,  an ABC  affiliate  owned by  The  Hearst
Corporation.  Mr. Coppersmith  also serves  as a  director for  WABAN, Inc., Sun
America Asset Management Corporation, Chyron Corporation, Uno Restaurant  Corp.,
Kushner/Locke, Inc., and The Boston Stock Exchange.
 
     Mr.  Jones has been a  Director of the Company  since June 1996. From April
1974 to September 1995, Mr. Jones was a senior partner of the accounting firm of
Coopers & Lybrand L.L.P.  Mr. Jones has over  35 years of accounting  experience
and  over 10  years of  experience as  an arbitrator  and as  an expert witness,
particularly in the area of mergers and acquisitions.
 
     Mr. Wainwright has  been a Director  of the Company  since August 1996  and
also  served as a Director of the Company from the acquisition of Alliance until
May 1996. Prior thereto, he was a director of Alliance. Mr. Wainwright also  has
been  Chairman and Chief Executive Officer  of the advertising firm Harris Drury
Cohen, Inc. since 1995. Prior thereto, from 1994 to 1995, he served as a  senior
executive  with Cordiant  P.L.C.'s Compton Partners,  a unit  of the advertising
firm Saatchi &
 
                                       43
 
<PAGE>
 

<PAGE>
Saatchi World  Advertising,  and, from  1989  to  1994, as  Chairman  and  Chief
Executive  Officer  of Campbell  Mithun  Esty, a  unit  of the  advertising firm
Saatchi & Saatchi World Advertising, in New York. Mr. Wainwright also serves  as
a  director of  Gibson Greeting, Inc.,  Del Webb  Corporation, American Woodmark
Corporation and Specialty Retail Group, Inc.
 
     Mr. Barbera has  been a Director  and Vice President  of the Company  since
October  1996  and President  and  Chief Executive  Officer  of Metro  since its
formation in 1987.  Mr. Barbera has  15 years of  experience in data  management
services, and over 20 years of experience in the entertainment marketing area.
 
     Mr.  Dunn has been Vice  President of the Company  since September 1996 and
has  also  been  President  and  Chief  Executive  Officer  of  SD&A,  which  he
co-founded,  since  its formation  in  1983. Previously,  Mr.  Dunn served  as a
consultant for the Los Angeles Olympic Organizing Committee for the Olympic Arts
Festival, as Director of Marketing for the  New World Festival of the Arts,  and
as Director of Marketing for the Berkeley Repertory Theater.
 
     Mr.  Budlow has been Vice  President of the Company  since October 1996 and
Executive Vice President and Chief Operating Officer of Metro since 1990. He has
10 years  of  experience  in  database  management  services  and  subscription,
membership and donor renewal programs.
 
     Mr. Anderson has been Chief Financial Officer of the Company since May 1996
and  was Controller from May 1995 to May 1996 and a Director of the Company from
May 1996 to August 1996. Prior thereto, from December 1994 to April 1995, he was
associated with the accounting firm of Coopers & Lybrand L.L.P., and, from  1988
to  1994, he was  a manager in the  assurance department of  an affiliate of the
accounting firm of Deloitte  & Touche, LLP. Mr.  Anderson is a Certified  Public
Accountant.
 
     Mr.  Scheir has  been Vice  President and  Chief Operating  Officer of SD&A
since September 1996. Prior thereto, from  1990 to September 1996, he was  Chief
Financial  Officer of SD&A, and from 1983 to 1990, he served as Business Manager
of SD&A.  Prior to  joining  SD&A, Mr.  Scheir was  List  Manager with  the  San
Francisco Symphony's marketing department.
 
BOARD OF DIRECTORS
 
  Classification of Board
 
     The Board of Directors of the Company currently consists of six members and
is  divided into  three classes  (designated Class I,  Class II  and Class III).
Class I consists  of Messrs.  Peters and Savage,  Class II  consists of  Messrs.
Jones  and Barbera and Class III consists of Messrs. Coppersmith and Wainwright,
each of whom will serve until the annual  meetings of the Company to be held  in
1996,  in the case of the Class I and  Class II Directors, and 1997, in the case
of the Class III Directors. At the  1996 annual meeting of the Company, each  of
the  Class I and Class  II Directors will stand  for re-election for terms which
will expire in 1998, in the case of the Class I Directors, and 1999, in the case
of the  Class II  Directors.  At each  annual stockholders'  meeting,  Directors
nominated  to  the class  of Directors  whose  term is  expiring at  that annual
meeting will be elected for a term  of three years, and the remaining  Directors
will  continue in  office until their  respective terms  expire. Accordingly, at
each annual meeting at least two of the Company's six Directors will be elected,
and each Director will be required to stand for election once every three years.
In addition, the Restated  Articles provide that Directors  may only be  removed
upon the affirmative vote of 75% of the outstanding Common Stock.
 
  Compensation of Directors
 
     Directors  who are not employees of the Company currently receive an annual
retainer fee of  $10,000 for serving  on the  Board of Directors  and an  annual
retainer  fee of $1,500 for  serving as a member  of any committee thereof. Such
Directors will also be  reimbursed for their  reasonable expenses for  attending
board  and  committee meetings.  Any Director  who  is also  an employee  of the
Company is not  entitled to any  compensation or reimbursement  of expenses  for
serving as a Director of the Company or a member of any committee thereof.
 
                                       44
 
<PAGE>
 

<PAGE>
  Committees
 
     The  Board of  Directors has established  two directorate  committees -- an
audit review committee (the 'Audit Committee'), comprised of Messrs. Coppersmith
and  Jones,  and  a  compensation  committee  (the  'Compensation   Committee'),
comprised  of Messrs.  Coppersmith and Wainwright,  all of  whom are independent
Directors and are  not eligible  to receive options  or other  rights under  any
employee stock or other benefit plan for so long as such Director is a member of
the  Compensation  Committee (other  than  the right  of  each such  Director to
receive options exercisable for 15,000 shares  of Common Stock granted in  April
of  each year, if such Director is then  serving in such capacity, pursuant to a
resolution adopted  by the  Board  of Directors).  The  functions of  the  Audit
Committee are to recommend annually to the Board of Directors the appointment of
the  independent public accountants of the Company, discuss and review the scope
and the fees of  the prospective annual audit,  review the results thereof  with
the  Company's independent  public accountants, review  compliance with existing
major accounting and financial policies of  the Company, review the adequacy  of
the  financial organization of  the Company, review  management's procedures and
policies relative to the adequacy of the Company's internal accounting  controls
and compliance with federal and state laws relating to accounting practices, and
review  and  approve (with  the  concurrence of  a  majority of  the independent
Directors of the  Company) transactions,  if any, with  affiliated parties.  The
functions of the Compensation Committee are to formulate the Company's policy on
compensation  of executive officers,  to review and  approve annual salaries and
bonuses for  all officers,  to review,  approve and  recommend to  the Board  of
Directors  the terms  and conditions  of all  employee benefit  plans or changes
thereto, and to administer the Company's stock option plans.
 
EXECUTIVE COMPENSATION
 
  Summary Compensation Table
 
     The following table (the 'Summary Compensation Table') provides information
relating to compensation for the fiscal years  ended June 30, 1996 and June  30,
1995  for the Chairman of the Board and  Chief Executive Officer and each of the
other executive officers  of the Company  whose compensation is  required to  be
disclosed by the rules and regulations of the Securities and Exchange Commission
(the  'Commission') during such  years as shown in  the table (collectively, the
'Named Executive Officers').
<TABLE>
<CAPTION>
                                                                                                LONG-TERM COMPENSATION
                                                                                                -----------------------
                                                                                                        AWARDS
                                                                                                -----------------------
                                       FISCAL                 ANNUAL COMPENSATION                            SECURITIES
                                        YEAR        ----------------------------------------    RESTRICTED   UNDERLYING
                                        ENDED                                 OTHER ANNUAL        STOCK       OPTIONS/
NAME AND PRINCIPAL POSITION          JUNE 30,(1)    SALARY($)    BONUS($)    COMPENSATION($)    AWARDS($)     SARS(#)
- ----------------------------------   -----------    ---------    --------    ---------------    ---------    ----------
 
<S>                                  <C>            <C>          <C>         <C>                <C>          <C>
Barry Peters .....................       1996        100,626          --              --          32,058       150,000
  Chairman of the Board and Chief        1995         26,442          --              --              --            --
  Executive Officer
E. William Savage ................       1996        100,626          --              --          32,058       150,000
  President, Chief Operating             1995         26,442          --              --              --            --
  Officer, Secretary and Treasurer
Stephen Dunn .....................       1996        228,462          --              --              --         5,000
  Vice President of All-Comm and         1995         42,308          --              --              --            --
  President and Chief Executive
  Officer of SD&A
Thomas Scheir ....................       1996        128,461          --              --              --        12,500
  Executive Vice President of SD&A       1995         21,635          --              --              --            --
 
<CAPTION>
 
                                       LONG-TERM COMPENSATION
                                    -----------------------------
                                     PAYOUTS
                                    ----------
                                       LTIP          ALL OTHER
NAME AND PRINCIPAL POSITION         PAYOUTS($)    COMPENSATION($)
- ----------------------------------  ----------    ---------------
<S>                                  <C>          <C>
Barry Peters .....................         --              --
  Chairman of the Board and Chief          --              --
  Executive Officer
E. William Savage ................         --              --
  President, Chief Operating               --              --
  Officer, Secretary and Treasurer
Stephen Dunn .....................         --              --
  Vice President of All-Comm and           --              --
  President and Chief Executive
  Officer of SD&A
Thomas Scheir ....................         --              --
  Executive Vice President of SD&A         --              --
</TABLE>
 
- ------------
 
(1) Prior to  the acquisition  of Alliance  in  April 1995,  none of  the  Named
    Executive  Officers was  an officer or  employee of  the Company. Therefore,
    compensation for each of the Named Executive Officers is shown only for  the
    prior  two fiscal  years. In addition,  because the  acquisition of Alliance
    took place  in April  1995, the  compensation shown  for each  of the  Named
    Executive Officers for the fiscal year ended June 30, 1995 reflects only two
    months of compensation in such fiscal year.
 
                                       45
 
<PAGE>
 

<PAGE>
     In  October  1996,  the  Company acquired  Metro.  Based  on  their current
arrangements with the Company, if Messrs. Jeremy Barbera, Vice President of  the
Company  and President and Chief Executive  Officer of Metro, and Robert Budlow,
Vice President of the  Company and Executive Vice  President of Metro, had  been
executive  officers of the Company  at the beginning of  fiscal 1996, they would
have been among the  most highly compensated executive  officers of the  Company
for  such fiscal year. Based on their current arrangements with the Company, the
Company expects that Messrs. Barbera and Budlow will be among the Company's most
highly compensated executive officers for fiscal 1997. See
'Management -- Executive Compensation -- Employment Contracts.'
 
  Stock Option Grants
 
     The table below provides information  relating to stock options granted  to
the Named Executive Officers during the fiscal year ended June 30, 1996.
 
<TABLE>
<CAPTION>
                                                          INDIVIDUAL GRANTS(1)                            POTENTIAL REALIZABLE
                                     --------------------------------------------------------------      VALUE AT ASSUMED ANNUAL
                                      NUMBER OF        % OF TOTAL                                            RATES OF STOCK
                                      SECURITIES      OPTIONS/SARS                                       PRICE APPRECIATION FOR
                                      UNDERLYING       GRANTED TO       EXERCISE OR                          OPTION TERM(2)
                                     OPTIONS/SARS     EMPLOYEES IN     BASE PRICE($)     EXPIRATION    ---------------------------
NAME                                  GRANTED(#)     FISCAL YEAR(3)    (PER SHARE(4))       DATE            5%             10%
- ----------------------------------   ------------    --------------    --------------    ----------    ------------    -----------
 
<S>                                  <C>             <C>               <C>               <C>           <C>             <C>
Barry Peters......................      150,000            29%             $ 2.00         12/01/02       $122,130       $ 284,615
E. William Savage.................      150,000            29%               2.00         12/01/02        122,130         284,615
Stephen Dunn......................        5,000             1%               3.38         01/08/99          2,660           5,586
Thomas Scheir.....................       12,500             2%               2.00         12/01/02         10,178          23,718
</TABLE>
 
- ------------
 
(1) Since  June 30, 1996 through the  date hereof, options currently exercisable
    for 300,000 shares of Common Stock have  been granted to each of Mr.  Peters
    and  Mr. Savage. No  other additional options have  been granted during this
    period to any of the Named Executive Officers.
 
(2) Potential realizable value was calculated using an assumed annual compounded
    growth rate over the term of the option of 5% and 10%, respectively. Use  of
    this  model should  not be  viewed in any  way as  a forecast  of the future
    performance of the Common Stock, which  will be determined by future  events
    and unknown factors.
 
(3) During  the  fiscal  year  ended  June  30,  1996,  all  employees  and  all
    non-employee Directors of the Company received stock options for a total  of
    525,003 shares of Common Stock.
 
(4) Exercise price is the closing sales price of the Common Stock as reported on
    The Nasdaq SmallCap MarketSM on the date of the grant.
 
     The  following  table  sets  forth information  regarding  the  exercise of
options during the Company's fiscal year ended June 30, 1996 and the number  and
value  of  securities underlying  unexercised stock  options  held by  the Named
Executive Officers as of June 30, 1996.
 
<TABLE>
<CAPTION>
                                                                                        NUMBER OF
                                                                                        SECURITIES
                                                                                        UNDERLYING
                                                                                       UNEXERCISED     VALUE OF UNEXERCISED
                                                                                       OPTIONS/SARS        IN-THE-MONEY
                                                                                        AT FISCAL        OPTIONS/SARS AT
                                                                                           YEAR          FISCAL YEAR END
                                                              SHARES                      END(#)              ($)(1)
                                                            ACQUIRED ON     VALUE      ------------    --------------------
                                                             EXERCISE      REALIZED    EXERCISABLE/        EXERCISABLE/
NAME                                                            (#)          ($)       UNEXERCISABLE      UNEXERCISABLE
- ---------------------------------------------------------   -----------    --------    ------------    --------------------
 
<S>                                                         <C>            <C>         <C>             <C>
Barry Peters.............................................          --            --      150,000/0           506,250/0
E. William Savage........................................          --            --      150,000/0           506,250/0
Stephen Dunn.............................................          --            --        5,000/0            10,000/0
Thomas Scheir............................................          --            --       12,500/0            42,188/0
</TABLE>
 
- ------------
 
(1) Fair market value of $5 3/8 per share at June 30, 1996 was used to determine
    the value of in-the-money options.
 
  Stock Option Plan
 
     The following summary  of the material  features of the  1991 Stock  Option
Plan  is qualified  in its entirety  by reference to  the full text  of the 1991
Stock Option Plan.
 
     Purpose, Participants, Effective Date and  Duration. On April 15, 1992  the
Company's  stockholders  ratified and  approved  the All-Comm  Media Corporation
(formerly, Bristol Holdings,  Inc.) 1991  Stock Option Plan  (the 'Stock  Option
Plan').  The purpose of the Stock Option Plan is to advance the interests of the
Company by providing an additional incentive to attract and retain qualified and
 
                                       46
 
<PAGE>
 

<PAGE>
competent employees upon whose efforts and  judgment the success of the  Company
is  largely dependent, through stock ownership in the form of options to acquire
Common Stock ('Options'). The Stock Option Plan will terminate 10 years from the
date of  its adoption,  unless earlier  terminated by  the Board  of  Directors.
Termination  of  the Stock  Option Plan  will  not affect  awards made  prior to
termination, but awards will not be made after termination.
 
     Eligibility. Officers, directors and employees of, and consultants to,  the
Company,  its  subsidiaries and  other companies  in which  the Company  holds a
substantial ownership interest (collectively, the 'Optionees'), are eligible  to
be  granted Options under the Stock Option  Plan. Participation is solely at the
discretion  of   the   Option   Plan   Committee   (as   defined   below   under
' -- Administration').
 
     Shares  Subject to  the Stock  Option Plan. The  total number  of shares of
Common Stock  that  may  be subject  to  Options  under the  Stock  Option  Plan
(including  any Options granted and outstanding as  of October 10, 1996) may not
exceed 1,450,000 or such other number as the Board of Directors may, in its sole
discretion, determine from time to time,  of which 179,504 remain available  for
issuance  (the 'Reserved Shares').  These shares may  be authorized but unissued
shares or treasury shares. In the event of  any change in the number or kind  of
Common   Stock  outstanding  pursuant  to  a  reorganization,  recapitalization,
exchange  of  shares,  stock  dividend  or  split  or  combination  of   shares,
appropriate  adjustments to the Reserved Shares and the number of shares subject
to outstanding grants or awards, in the exercise price per share of  outstanding
Options  and in  the kind  of shares  which may  be distributed  under the Stock
Option Plan, will be made. Under the  Stock Option Plan, there is no maximum  or
minimum  number of  shares that may  be covered  by Options granted  to a single
person. Shares will be  deemed issued under  the Stock Option  Plan only to  the
extent actually issued pursuant to an award or settled in cash or shares. To the
extent  that an award  under the Stock  Option Plan lapses  or is forfeited, any
shares subject to  such award will  again become available  for grant under  the
terms of the Stock Option Plan.
 
     As  of October 10, 1996,  Options for 1,112,058 shares  of Common Stock had
been granted and were outstanding under the Stock Option Plan at exercise prices
ranging from $2.00 to $16.00, and 179,504 shares of Common Stock were  available
for grants of Options under the Stock Option Plan.
 
     Administration.  The  Stock  Option  Plan is  administered  by  a committee
appointed by the Board  of Directors (the 'Option  Plan Committee'). The  Option
Plan  Committee consists  of three  or more  persons appointed  by the  Board of
Directors, each of whom  may be a 'disinterested  person' within the meaning  of
former  Rule 16b-3(d)(3)  promulgated by the  Staff of the  Commission under the
Securities Exchange Act of 1934, as  amended (the 'Exchange Act'), as such  Rule
was  in effect  prior to  May 1, 1991.  Because the  Board of  Directors has not
appointed such an Option Plan Committee, as  required by the terms of the  Stock
Option  Plan, the  term 'Option  Plan Committee' refers  to the  entire Board of
Directors.
 
     Subject to the terms  of the Stock Option  Plan, the Option Plan  Committee
has authority to:
 
          (i)  construe and interpret the provisions of the Stock Option Plan or
     of any Option  or Option  Agreement (as  defined below),  adopt, amend  and
     rescind  all  rules,  regulations  and procedures  and  otherwise  make any
     determinations which it deems necessary or advisable for the administration
     of  the  Stock   Option  Plan,  such   interpretations,  rule  making   and
     determinations to be final, conclusive
     and binding on all persons having any interest therein;
 
          (ii) determine who shall be granted Options;
 
          (iii)  determine the  number of shares  with respect  to which Options
     shall be granted and the exercise  price per share of any Options  granted;
     and
 
          (iv)  subject to the terms of the Stock Option Plan, specify the terms
     and conditions of any Options  granted, including, without limitation,  (A)
     prescribing  the date or dates on  which an Option becomes exercisable, (B)
     providing that an  Option accrues  or becomes  exercisable in  installments
     over a period of years or upon the attainment of stated goals, or both, and
     (C)  relating an Option to  the continued employment of  the Optionee for a
     stated period of time, provided that such terms and conditions are not more
     favorable to an Optionee than those expressly permitted in the Stock Option
     Plan.
 
                                       47
 
<PAGE>
 

<PAGE>
     Stock Options.  The Option  Plan Committee  may grant  awards to  Optionees
under  the Stock Option Plan solely in the  form of Options. With regard to each
Option, the Option  Plan Committee  determines the  number of  shares of  Common
Stock  subject to the Option,  the exercise price of  the Option, and the manner
and time of exercise of the Option. Options granted under the Stock Option  Plan
are non-qualified stock options, which are not entitled to special tax treatment
afforded 'incentive stock options,' as defined in Section 422 of the Code.
 
     The  duration of  the Options  granted under the  Stock Option  Plan may be
specified  pursuant  to   each  respective  stock   option  agreement   ('Option
Agreement'),  but in no event can any Option be exercisable after the expiration
of 10  years  after  the date  of  grant.  The Option  Plan  Committee,  in  its
discretion,  may  provide  that  any Option  is  exercisable  during  its entire
duration or during any lesser period of  time. The option exercise price may  be
paid  in cash,  by certified  or cashier's check,  by money  order, surrender of
Common Stock, or a combination of the foregoing. The Stock Option Plan  includes
provisions  that limit  the duration of  an Option following  the termination of
employment of an Optionee for a reason other than death, disability (as defined)
or cause (as defined) and that terminate unexercised Options upon termination of
the Optionee's  employment for  cause  (as defined).  The resale  of  securities
obtained under the Stock Option Plan is subject to limitations of the Securities
Act  and must be sold in connection with a registration statement or pursuant to
Rule 144  of the  Securities Act.  In addition,  the Stock  Option Plan  is  not
qualified under Section 401(a) of the Code.
 
     As  a condition  of any  sale or  issuance of  Shares upon  exercise of any
Option, the Stock Option Committee may require such agreements or  undertakings,
if  any, as the Stock Option Committee may deem necessary or advisable to assure
compliance with any federal or state securities law or regulation including, but
not limited to, the following: (a) a representation and warranty by the Optionee
to the Company,  at the  time any  Option is  exercised, that  such Optionee  is
acquiring the shares to be issued to such Optionee for investment and not with a
view  to, or for sale  in connection with, the  distribution of any such shares;
and (b) a representation, warranty or agreement to be bound by any legends  that
are,  in the opinion of the Stock  Option Committee, necessary or appropriate to
comply with the provisions of any law  or regulation deemed by the Stock  Option
Committee  to be applicable to the issuance  of the shares and are endorsed upon
the Share  certificates. Furthermore,  an  Option is  only transferable  by  the
Optionee by will or the laws of descent and distribution.
 
     The following description of the federal income tax consequences of Options
is general and does not purport to be complete.
 
     Tax  Treatment of Options.  An Optionee realizes no  taxable income when an
Option is granted. Instead, the difference between the fair market value of  the
Common  Stock subject  to the  Option and  the exercise  price paid  is taxed as
ordinary compensation income  when the  Option is exercised.  The difference  is
measured  and taxed as of the date of exercise  if the stock is not subject to a
'substantial risk of forfeiture,' or as of  the date or dates on which the  risk
terminates  in other cases. An Optionee may  elect to be taxed on the difference
between the exercise price and the fair market value of the Common Stock on  the
date  of  exercise, even  though some  or all  of the  Common Stock  acquired is
subject to a substantial risk of forfeiture. Gain on the subsequent sale of  the
Common  Stock is taxed as capital gain. The Company receives no tax deduction on
the grant of an  Option, but is  entitled to a tax  deduction when the  Optionee
recognizes taxable income on or after exercise of the Option, in the same amount
as the income recognized by the Optionee.
 
     Parachute  Payments. Under certain circumstances, an accelerated vesting or
the cash out of Options in connection  with the events discussed below might  be
deemed  an 'excess parachute  payment' for purposes of  the golden parachute tax
provisions of Section 280G of  the Code. To the extent  it is so considered,  an
Optionee  may be subject  to a 20% excise  tax and the Company  may be denied an
income tax deduction.
 
     Effect of Certain Corporate Transactions. Unless otherwise provided in  any
Option  Agreement, each  outstanding Option  shall become  immediately and fully
exercisable (i) if there occurs any transaction (which shall include a series of
transactions occurring within 60  days or occurring pursuant  to a plan),  which
has  the  result  that  stockholders  of  the  Company  immediately  before such
transaction cease to own at least 51% of  the voting stock of the Company or  of
any   entity  which  results  from  the   participation  of  the  Company  in  a
reorganization,   consolidation,   merger,   liquidation   or   any   form    of
 
                                       48
 
<PAGE>
 

<PAGE>
corporate  transaction; (ii) if the stockholders  of the Company shall approve a
plan of  merger, consolidation,  reorganization, liquidation  or dissolution  in
which  the Company does not survive  (unless the approved merger, consolidation,
reorganization, liquidation or dissolution is subsequently abandoned); or  (iii)
if  the stockholders of  the Company shall  approve a plan  for the sale, lease,
exchange or  other disposition  of all  or substantially  all the  property  and
assets  of the Company  (unless such plan is  subsequently abandoned). The Stock
Option Committee may, in its sole  discretion, accelerate the date on which  any
Option  may be exercised and may accelerate the vesting of an Option that is not
immediately exercisable. The Stock Option Committee, in its sole discretion,  by
giving a written cancellation notice to all Optionees may cancel, effective upon
the  date of the consummation of  any corporate transaction described in clauses
(ii) and (iii), above, any Option  which remains unexercised on such date.  Such
cancellation  notice shall  be given  a reasonable period  of time  prior to the
proposed date  of such  cancellation and  may be  given either  before or  after
stockholder approval of such corporate transaction.
 
     Amendments  to Stock Option Plan. The Board of Directors may modify, revise
or terminate the Stock  Option Plan at  any time and from  time to time,  except
that  no amendment of the Stock Option Plan or any Option issued under the Stock
Option Plan  shall substantially  impair any  Option previously  granted to  any
Optionee  without the consent  of such Optionee,  or make any  other change that
requires stockholder approval under applicable law.
 
  Options Issuable to Directors
 
     Pursuant to a resolution of the Board of Directors on November 29, 1995, in
April of each year commencing in April  1996, each Director who is then  serving
in  such capacity  is granted  options exercisable  for 15,000  shares of Common
Stock at  an exercise  price  equal to  the market  price  of the  Common  Stock
prevailing  on the  date such  options are  granted. The  right to  receive such
options was suspended pursuant to a resolution of the Board of Directors on  May
30,  1990  until  additional  shares  of  Common  Stock  were  authorized, which
authorization was approved by  resolution of the Board  of Directors on June  6,
1996 and by the stockholders at a special meeting on August 14, 1996.
 
  Employment Contracts
 
     Effective  as  of  July  1,  1995,  the  Company  entered  into  a separate
employment agreement with  each of Mr.  Barry Peters and  Mr. E. William  Savage
providing  for  Mr.  Peters'  employment  as Chairman  of  the  Board  and Chief
Executive Officer of the Company and for Mr. Savage's employment as President of
the Company, respectively. Each such agreement  provides for an initial term  of
employment  of three  years expiring on  June 30,  1998 and is  renewable for an
additional three-year term at  the discretion of  the employee covered  thereby,
subject  to  termination as  provided therein.  The base  salary for  Mr. Peters
during the term  of his  employment agreement is  $137,500 for  the first  year,
$195,000  for the second year  and $270,500 for the  third year. The base salary
for Mr. Savage during the term of  his employment agreement is $125,000 for  the
first  year, $175,000 for  the second year  and $245,000 for  the third year. In
addition, pursuant to the  terms of the relevant  employment agreement, each  of
Mr.  Peters and Mr. Savage has options to acquire 300,000 shares of Common Stock
at an exercise price of $2.50 per  share for the first 150,000 shares and  $3.00
per  share  for the  remaining 150,000  shares, which  exercise prices  were set
pursuant to a resolution of the Board of Directors on September 26, 1996. At the
end of  each  year, or  as  otherwise may  be  deemed appropriate  in  the  sole
discretion  of the Board of Directors, each of  Mr. Peters and Mr. Savage may be
paid a bonus, payable in  whole or part in Common  Stock at the election of  the
employee. In addition, each year the Board of Directors may grant to each of Mr.
Peters  and Mr. Savage such number of options to purchase shares of Common Stock
at such prices as the Board of Directors  may determine from time to time to  be
appropriate.  During the  first year  of his  employment, Mr.  Peters elected to
receive less than the full amount of cash salary due to him under his employment
agreement and was paid a  total of $100,626 in cash  and $32,058 in the form  of
16,029  shares of Common Stock. During the second year of Mr. Peters' employment
up to and including September 30, 1996, Mr. Peters again elected to receive less
than the full amount of  cash salary due to  him under his employment  agreement
and was paid a total of $18,750 in cash. Similarly, during the first year of his
employment,  Mr. Savage  elected to  receive less than  the full  amount of cash
salary due to
 
                                       49
 
<PAGE>
 

<PAGE>
him under his employment agreement and was paid a total of $100,626 in cash  and
$32,058  in the form of 16,029 shares of Common Stock. During the second year of
Mr. Savage's employment up to and including September 30, 1996, Mr. Savage again
elected to receive less than the full amount of cash salary due to him under his
employment agreement and was paid a total of $18,750 in cash. Each of Mr. Peters
and Mr. Savage has agreed in his respective employment agreement not to  compete
with the Company or engage in any business similar to that of the Company during
the term of such employment agreement. In the event Mr. Peters or Mr. Savage, as
the  case may be, is terminated  for other than good cause,  or if Mr. Peters or
Mr. Savage, as the case  may be, resigns for  'good reason' (as defined  below),
then  Mr. Peters or Mr. Savage, as the  case may be, will be entitled to receive
severance pay in an amount equal to  (i) one year's base salary then in  effect,
payable  in accordance  with normal payroll  practices for the  remainder of the
term, plus (ii) the amount determined under clause (i) but payable in a lump sum
on the effective date of such termination.
 
     For purposes of each of Mr. Peters' and Mr. Savage's respective  employment
agreement, 'good reason' includes a Change in Control of the Company (as defined
therein),  which is deemed to occur if  (a) after a merger or consolidation, the
Company is not the surviving corporation  and the Company's stockholders do  not
continue  to own at  least 80% of the  Company's assets, (b) there  is a sale of
substantially all of the assets of  the Company, (c) the stockholders approve  a
plan for the liquidation or dissolution of the Company, (d) any person becomes a
30%  or  more beneficial  owner  of the  outstanding  Common Stock,  or  (e) the
employee ceases  to be  a Director  for  any reason,  other than  his  voluntary
resignation or voluntary election not to stand for re-election as a Director.
 
     Effective  as of  April 25, 1995,  SD&A entered into  a separate employment
agreement with each of Mr. Stephen Dunn and Mr. Thomas Scheir providing for  Mr.
Dunn's  employment as  President of  SD&A and  Mr. Scheir's  employment as Chief
Financial Officer of  SD&A, respectively.  Each such agreement  provides for  an
initial  term expiring  on April  25, 1997  and is  renewable for  an additional
one-year term at  the discretion  of the  employee covered  thereby, subject  to
termination as provided therein. The base salary for Mr. Dunn during the term of
his employment agreement is $225,000 for the first year, $250,000 for the second
year  and $275,000 for the third year. The base salary for Mr. Scheir during the
term of his employment is $125,000 for  the first year, $150,000 for the  second
year  and $175,000  for the third  year. At  the end of  each year,  in the sole
discretion of the board of  directors of SD&A, each of  Mr. Dunn and Mr.  Scheir
may  be paid a cash bonus. The agreements also provide for other fringe benefits
as may be approved by the board of  directors of SD&A. Each of Mr. Dunn and  Mr.
Scheir  has agreed in his respective employment agreement not to (i) own, become
employed by, or become a partner of any similar business during the term of  his
employment  agreement,  except that  each  may own  1%  or less  of  any similar
business or  (ii) compete  with  SD&A for  a period  of  three years  after  the
termination of his employment.
 
     Effective  as of October 1, 1996,  Metro entered into a separate employment
agreement with  each of  Mr. Jeremy  Barbera, Mr.  Robert Budlow  and Ms.  Janet
Sautkulis  providing  for  Mr.  Barbera's  employment  as  President  and  Chief
Executive Officer of Metro, Mr. Budlow's employment as Executive Vice  President
and  Chief Operating Officer of Metro and Ms. Sautkulis' employment as Executive
Vice President and General Manager  of Metro, respectively. Each such  agreement
provides  for an  initial term expiring  on September 30,  1999 (the 'Employment
Term') and is renewable  for an additional three-year  term unless Metro or  the
employee gives written notice to the other party, at least sixty (60) days prior
to  the expiration  of the Employment  Term, of  its intention not  to renew the
employment agreement. The base salary for Mr. Barbera during the Employment Term
is $150,000 for the first  year, $200,000 for the  second year and $250,000  for
the  third year. Pursuant to the  relevant employment agreement, the base salary
for each of Mr. Budlow and Ms. Sautkulis during the Employment Term is  $125,000
for  the first  year, $165,000 for  the second  year and $200,000  for the third
year. Pursuant to the terms of the  relevant agreement, during each year of  the
Employment  Term, Mr. Barbera, Mr. Budlow and Ms. Sautkulis are each eligible to
receive raises and  bonuses based  upon the  achievement of  earnings and  other
targeted  criteria if  and as  determined by  the Compensation  Committee of the
Board of Directors. The agreements also provide for the granting to Mr. Barbera,
Mr. Budlow  and Ms.  Sautkulis of  options to  acquire Common  Stock if  and  as
determined by the Option Plan Committee. Each of Mr. Barbera, Mr. Budlow and Ms.
Sautkulis  has agreed in his  or her respective employment  agreement (i) not to
compete with Metro or  to be associated with  any other similar business  during
the
 
                                       50
 
<PAGE>
 

<PAGE>
Employment  Term, except that Mr. Barbera, Mr. Budlow and Ms. Sautkulis may each
own up  to  5% of  the  outstanding common  stock  of certain  corporations,  as
described  more  fully  in  the relevant  employment  agreement,  and  (ii) upon
termination of  employment  with Metro,  not  to solicit  or  encourage  certain
clients of Metro (as more fully described in the relevant employment agreement),
to  cease  doing business  with Metro,  and not  to do  business with  any other
similar business, for a period of three years from the date of such termination.
Metro has the right to  terminate the employment of  Mr. Barbera, Mr. Budlow  or
Ms.  Sautkulis, as the case may be, 'for cause' (as defined below), after giving
notice to such employee, in which event  such employee will be entitled only  to
receive  his or  her salary  at the  rate provided  above to  the date  on which
termination takes effect, plus any compensation  which is accrued but unpaid  on
the  date of termination. In the event of a disposition after October 1, 1996 of
the properties and business of Metro  by merger, consolidation, sale of  assets,
sale  of stock,  or otherwise,  Metro has  the right  to assign  each employment
agreement and all of Metro's rights and obligations thereunder to the  acquiring
or surviving corporation. If, for any reason, such employment agreements are not
assigned  to,  or  assumed  by, such  acquiring  or  surviving  corporation, the
employee covered  thereby  may terminate  such  employment agreement  by  giving
written  notice thereof within six months of the date of any such acquisition or
disposition, and  upon such  termination,  or, if  the employment  agreement  is
terminated  by Metro  without cause, such  employee will be  entitled to receive
severance pay consisting  of a  single lump  sum distribution  (with no  present
value  adjustment) equal to the base salary  as provided above for the year then
in effect for a  period of one year,  notwithstanding that such one-year  period
might extend beyond the Employment Term.
 
     For  purposes of  each of  Mr. Barbera's,  Mr. Budlow's  and Ms. Sautkulis'
respective employment contract, 'for  cause' includes circumstances whereby  the
relevant  employee shall (i) be convicted of a felony crime, (ii) commit any act
or omit to take  any action in bad  faith and to the  detriment of Metro,  (iii)
commit  an act of moral turpitude to the  detriment of Metro, (iv) commit an act
of fraud against  Metro, or  (v) materially breach  any term  of the  employment
agreement  and fail to  correct the breach  within 10 days  after written notice
thereof; provided that in the  case of clauses (ii),  (iii) or (iv) above,  such
determination  must be made by  the Board of Directors  after a meeting at which
such employee shall have been given an opportunity to explain such actions.
 
  Consulting Agreements
 
     On April 15, 1996, the Company  entered into an agreement with Mr.  Seymour
Jones  to  retain his  services as  a  financial consultant  and advisor  to the
Company on a non-exclusive basis for a period of one year. Effective July  1996,
the  agreement was terminated. Notwithstanding such termination, pursuant to the
terms of such agreement,  in August 1996 Mr.  Jones purchased from the  Company,
for  $2,500 in the  aggregate, warrants exercisable for  50,000 shares of Common
Stock at an exercise price of $2.50 per share for the first 25,000 shares, $3.00
per share for  the next  15,000 shares  and $3.50  per share  for the  remaining
10,000  shares. The warrants  are currently exercisable and  expire on April 15,
2000.
 
     On April 17,  1996, the Company  entered into an  agreement with Mr.  James
Coppersmith  to retain his services as a financial consultant and advisor to the
Company on a non-exclusive basis for a period of one year. Effective July  1996,
the  agreement was terminated. Notwithstanding such termination, pursuant to the
terms of such agreement,  in September 1996 Mr.  Coppersmith purchased from  the
Company,  for $2,500 in the aggregate, warrants exercisable for 50,000 shares of
Common Stock  at an  exercise price  of $2.50  per share  for the  first  25,000
shares,  $3.00 per share for the next 15,000  shares and $3.50 per share for the
remaining 10,000 shares. The  warrants are currently  exercisable and expire  on
May 15, 2000.
 
     On  June 3, 1996, the Company entered into an agreement with Mr. C. Anthony
Wainwright to retain his services as  a financial consultant and advisor to  the
Company  on a non-exclusive basis for a period of two years. As compensation for
such services, Mr. Wainwright is entitled to receive the sum of $1,000 per month
for the term of  the agreement plus all  out-of-pocket expenses incurred by  Mr.
Wainwright   in  the   performance  of   such  services,   provided  that  prior
authorization from the Company shall have been received with respect to any such
expense. In addition, pursuant  to the terms of  such agreement, Mr.  Wainwright
has  the right, which right,  as of the date hereof,  has not been exercised, to
purchase from the Company, for $2,500 in the aggregate warrants exercisable  for
50,000 shares of
 
                                       51
 
<PAGE>
 

<PAGE>
Common  Stock  at an  exercise price  of $4.00  per share  for the  first 25,000
shares, $4.50 per share for the next  15,000 shares and $5.00 per share for  the
remaining  10,000 shares. The warrants may  be exercised over a four-year period
commencing June 3,  1996. The  agreement is  only assignable  without the  prior
written  consent  of  the  other  party  in  the  event  of  a  sale  of  all or
substantially all of the business of the party desiring to assign the agreement.
The agreement  also  provides for  indemnification  of Mr.  Wainwright  and  his
affiliates  (and their respective directors, officers, stockholders, general and
limited partners, employees, agents and  controlling persons and the  successors
and  assigns of all  of the foregoing) by  the Company for  any losses or claims
arising out of  the rendering  of the services  provided for  in the  agreement,
other than for negligence or willful misconduct.
 
CHANGE IN CONTROL PROVISIONS OF THE RESTATED ARTICLES
 
     The  Restated Articles require  certain specified supermajority stockholder
approvals (the 'Business Combination Special Vote') for 'Business  Combinations'
with an 'Other Entity,' which is defined generally as any corporation, person or
other  entity (excluding  certain employee plans)  that is not  controlled by or
under common control with the  Company. Such Business Combinations include:  (i)
any  merger or consolidation of  the Company, or any  of its affiliates, with or
into any other corporation; (ii) any sale, lease, exchange, loan,  distribution,
dividend  or other disposition of  all, or a substantial  part, of the assets of
the Company; or (iii) any sale, lease, exchange, loan, distribution, dividend or
other disposition of all, or a substantial part, of the assets of another entity
in exchange for equity securities of the Company or its affiliates. The Business
Combination Special  Vote required  to  approve a  Business Combination  is  the
affirmative  vote of both  (i) the holders  of 75% of  the outstanding shares of
stock entitled to vote for the election of Directors, and (ii) the holders of  a
majority of the outstanding shares of stock entitled to vote for the election of
Directors, other than those beneficially owned by the Other Entity.
 
     A  Business Combination Special Vote is  not required to approve a Business
Combination, if certain conditions  are met which include,  but are not  limited
to: (i) that the consideration to be received by the holders of the Common Stock
is  not less than (a) the  highest per share price paid  by such Other Entity in
acquiring any shares of  Common Stock and  (b) the highest  market price of  the
Common  Stock (I)  during the  30 trading days  immediately prior  to the public
announcement of such  Business Combination  and (II) during  the thirty  trading
days immediately prior to the public announcement or the commencement, whichever
occurs  first, of the acquisition of any Common Stock by such Other Entity; (ii)
that after such Other Entity has acquired 10% of the Common Stock, and prior  to
the consummation of such Business Combination, the Board of Directors shall have
included  at all times one or more Directors  of the Company who shall have been
in office on October 1, 1988 (a 'Continuing Director'), or a Director designated
as a Continuing Director by such  Director or other Continuing Directors;  (iii)
that  after such Other  Entity has acquired  10% of the  Common Stock, the Other
Entity has  not  (a)  received  the  benefit,  directly  or  indirectly  (except
proportionately,  as a stockholder), of any loans, advances, guarantees, pledges
or other  financial  assistance or  any  tax  credits or  other  tax  advantages
provided  by the Company or (b) received the benefit, directly or indirectly, or
the extension of trade  terms by the  Company, which are  less favorable to  the
Company  than those made  available to a  majority of the  Company's clients for
similar products; and (iv) except as may have been approved by a unanimous  vote
of  the  entire Board  of  Directors, made  any  major change  in  the Company's
business or equity capital structure.
 
     The Restated  Articles  further provide  that  certain  'Reclassifications'
require  the affirmative vote (the 'Reclassification  Special Vote') of both (i)
the holders of 75% of the outstanding  shares of stock entitled to vote for  the
election  of Directors  and (ii)  the holders of  a majority  of the outstanding
shares of stock entitled to vote for the election of Directors other than  those
beneficially  owned by any Other Entity.  Such Reclassifications include (a) any
reclassification of  securities (including  any  reverse stock  split),  reverse
capitalization,  reorganization, issuer tender offer,  purchase of shares by the
Company or by its  affiliates, exchange offer  by the Company or  by any of  its
affiliates,  or any other  transaction designed to  reduce materially, or having
the effect of reducing materially, the  percentage of Common Stock which is  not
held  by affiliates of the  Company or (b) the adoption  of any plan or proposal
for the liquidation or dissolution of the Company. The Reclassification  Special
Vote is only required if there is
 
                                       52
 
<PAGE>
 

<PAGE>
an  Other Entity for which a Business Combination Special Vote would be required
in the event  of a  Business Combination,  and it is  not required  if any  such
amendment  is  unanimously recommended  to  the stockholders  by  the Continuing
Directors.
 
     Other provisions of  the Restated  Articles and  the By-Laws  may have  the
effect  of limiting,  or delaying,  a change  in control  of the  Company. These
provisions include: provisions of the By-Laws which provide for 60 days'  notice
by  the stockholders  of any  business they wish  to conduct  at a stockholders'
meeting, a prohibition of stockholder action by written consent, and  provisions
of  the Restated Articles that limit the  ability to remove Directors. See 'Risk
Factors -- Certain Anti-Takeover Provisions' and ' -- Board of Directors.'
 
                                       53

<PAGE>
 

<PAGE>
                       PRINCIPAL AND SELLING STOCKHOLDERS
 
     The following table sets forth certain information regarding the beneficial
ownership  of Common Stock as of October 10, 1996 and as adjusted to reflect the
sale of shares of Common Stock offered hereby by: (i) each Director and each  of
the  Named Executive Officers; (ii) all  executive officers and Directors of the
Company as a group; (iii) each person  known by the Company to own  beneficially
more  than  5% of  the outstanding  shares  of Common  Stock; (iv)  each Selling
Stockholder; and (v) each Over-Allotment Selling Stockholder.
 
<TABLE>
<CAPTION>
                                                                                        COMMON STOCK            COMMON STOCK
                                                                                     BENEFICIALLY OWNED      BENEFICIALLY OWNED
                                                                                     AFTER THE OFFERING      AFTER THE OFFERING
                                                     COMMON STOCK                   ASSUMING NO EXERCISE       ASSUMING FULL
                                                  BENEFICIALLY OWNED                OF THE UNDERWRITERS'      EXERCISE OF THE
                                                     PRIOR TO THE                     OVER- ALLOTMENT       UNDERWRITERS' OVER-
                                                       OFFERING          SHARES           OPTIONS            ALLOTMENT OPTIONS
                                                 --------------------     BEING     --------------------    --------------------
                   NAME(1)                        NUMBER      PERCENT    OFFERED     NUMBER      PERCENT     NUMBER      PERCENT
- ----------------------------------------------   ---------    -------    -------    ---------    -------    ---------    -------
 
<S>                                              <C>          <C>        <C>        <C>          <C>        <C>          <C>
DIRECTORS AND NAMED EXECUTIVE OFFICERS
Barry Peters(2)...............................     676,536      12.2%      --         676,536       9.7%      676,536       9.6%
E. William Savage(3)..........................     672,868      12.1       --         672,868       9.7       672,868       9.6
S. James Coppersmith(4).......................      50,000       1.0       --          50,000      *           50,000      *
Seymour Jones(4)..............................      50,000       1.0       --          50,000      *           50,000      *
C. Anthony Wainwright(5)......................      68,408       1.3       --          68,408       1.0        68,408       1.0
J. Jeremy Barbera(6)..........................   1,199,924      23.0       --       1,199,924      18.1     1,199,924      18.0
Stephen Dunn..................................     138,716       2.7       --         138,716       2.1       138,716       2.1
Thomas Scheir(7)..............................      12,875      *          --          12,875      *           12,875      *
All Directors and Named Executive Officers as
  a group (8 persons).........................   2,869,327      45.5       --       2,869,327      37.3     2,869,327      37.0
 
5% STOCKHOLDERS(8)
Naomi Bodner(9)...............................   2,011,500      28.3       --       2,458,300      28.9     2,458,300      28.7
Laura Huberfeld(9)............................   2,011,500      28.3       --       2,458,300      28.9     2,458,300      28.7
Newark Sales Corp.(10)........................   1,583,333      23.7       --       1,583,333      19.6     1,583,333      19.4
Saleslink Ltd.(10)............................   1,583,333      23.7       --       1,583,333      19.6     1,583,333      19.4
Robert Budlow(11).............................     599,962      11.6       --         599,962       9.1       599,962       9.1
Seth Antine(12)...............................     360,000       6.6       --         440,000       6.4       440,000       6.4
Irwin Gross(13)...............................     270,000       5.0       --         270,000       4.0       270,000       3.9
 
SELLING STOCKHOLDERS AND OVER-ALLOTMENT
  SELLING STOCKHOLDERS
Kenneth Berg(14)..............................      36,968      *        16,838        20,130      *           --          --
Sheldon Finkel(14)............................       6,722      *         3,062         3,660      *           --          --
ForwardIssue Ltd.(14)(15).....................      18,484      *          --          27,726      *           20,795      *
Juliet Gal(14)(16)............................       9,242      *          --          13,863      *            7,863      *
Norton Herrick(14)............................     110,902       2.2     50,513        60,839      *           --          --
Harry Karten(14)(17)..........................      18,484      *          --          27,726      *           13,863      *
Millennium Capital Corp.(14)(18)..............      19,000      *         4,270        14,730      *            9,625      *
David Miller(14)..............................      18,484      *         8,419        10,065      *           --          --
Mark Schachner(14)............................      18,484      *         8,419        10,065      *           --          --
Claudia Kaufmann Walters(14)..................       9,242      *         4,209         5,033      *           --          --
Whale Securities Co., L.P. (14)(19)...........      19,300      *         4,270        15,030      *            9,925      *
Mark Zborowski(14)(20)........................      19,722      *          --          29,583      *           15,720      *
Jewish Communal Fund, Inc.(14)(21)............      35,416      *          --          53,124      *           26,561      *
</TABLE>
 
- ------------
 
*   Less than 1%.
 
 (1) Unless otherwise indicated  in these footnotes,  each stockholder has  sole
     voting  and investment power with respect to the shares beneficially owned.
     All share amounts reflect beneficial ownership determined pursuant to  Rule
     13d-3  under the Exchange  Act. All information  with respect to beneficial
     ownership has been furnished by the respective Director, executive  officer
     or stockholder, as the case may be.
 
 (2) Includes  450,000 beneficially owned  shares of Common  Stock issuable upon
     the exercise of currently exercisable options and 31,375 beneficially owned
     shares of Common Stock  owned by family members  with respect to which  Mr.
     Peters disclaims beneficial ownership.
 
                                              (footnotes continued on next page)
 
                                       54
 
<PAGE>
 

<PAGE>
(footnotes continued from previous page)
 
 (3) Includes  450,000 beneficially owned  shares of Common  Stock issuable upon
     the exercise of currently exercisable options and 21,878 beneficially owned
     shares of Common Stock  owned by family members  with respect to which  Mr.
     Savage disclaims beneficial ownership.
 
 (4) Includes 50,000 beneficially owned shares of Common Stock issuable upon the
     exercise of currently exercisable warrants.
 
 (5) Includes 15,000 beneficially owned shares of Common Stock issuable upon the
     exercise  of currently  exercisable options  and 50,000  beneficially owned
     shares of Common Stock issuable upon the exercise of a contractual right to
     purchase warrants  exercisable  for  such  Common  Stock  pursuant  to  Mr.
     Wainwright's consulting agreement with the Company.
 
 (6) Includes  111,524 beneficially owned  shares of Common  Stock issuable upon
     conversion of a convertible promissory note of the Company in the aggregate
     face amount  of $600,000  issued  to Mr.  Barbera  in connection  with  the
     Company's acquisition of Metro.
 
 (7) Includes  12,500 beneficially  owned shares  of Common  Stock issuable upon
     exercise of currently exercisable warrants.
 
 (8) The address  for each  of the  5%  Stockholders is  as follows:  c/o  Broad
     Capital Associates, Inc., 152 West 57th Street, New York, New York 10019.
 
 (9) Prior  to the Offering, 1,000,000 of  this 5% Stockholder's total number of
     beneficially owned shares  of Common  Stock are issuable  upon exercise  of
     currently  exercisable warrants  and 800,000  beneficially owned  shares of
     Common Stock are issuable upon conversion  of shares of Series B  Preferred
     Stock, subject in each case to this 5% Stockholder's sole investment power.
     The  remaining 211,500 beneficially owned shares  of Common Stock are owned
     by the Bodner/Huberfeld Partnership and are subject to a shared  investment
     power.  After the Offering, 1,400,000 of this 5% Stockholder's total number
     of beneficially owned shares of Common Stock will be issuable upon exercise
     of then  exercisable  warrants and  800,000  beneficially owned  shares  of
     Common  Stock  will  be issuable  upon  conversion  of shares  of  Series B
     Preferred Stock,  subject  in  each  case to  this  5%  Stockholder's  sole
     investment power. The remaining 258,300 beneficially owned shares of Common
     Stock  will  be  beneficially  owned by  the  Laura  Huberfeld/Naomi Bodner
     Partnership (the  'Bodner/Huberfeld  Partnership'), consisting  of  211,500
     shares  of Common  Stock owned outright  and 46,800 shares  of Common Stock
     issuable upon exercise of then  exercisable warrants, in each case  subject
     to  a shared  investment power.  Each of  Naomi Bodner  and Laura Huberfeld
     disclaims beneficial ownership of the  shares of Common Stock  beneficially
     owned by the other and the shares of Common Stock beneficially owned by the
     Bodner/Huberfeld Partnership.
 
(10) 83,333  of this 5% Stockholder's total  number of beneficially owned shares
     of Common  Stock  are  issuable  upon conversion  of  shares  of  Series  C
     Preferred  Stock and  1,500,000 beneficially  owned shares  of Common Stock
     issuable upon exercise of currently exercisable warrants.
 
(11) Includes 55,762 beneficially  owned shares  of Common  Stock issuable  upon
     conversion of a convertible promissory note of the Company in the aggregate
     face  amount  of  $300,000 issued  to  Mr.  Budlow in  connection  with the
     Company's acquisition of Metro.
 
(12) Prior to the  Offering, 200,000 of  this 5% Stockholder's  total number  of
     beneficially  owned  shares  of  Common  Stock  issuable  upon  exercise of
     currently exercisable warrants,  and 160,000 beneficially  owned shares  of
     Common  Stock are issuable upon conversion  of shares of Series B Preferred
     Stock. After the Offering, 280,000 of this 5% Stockholder's total number of
     beneficially owned shares of Common Stock will be issuable upon exercise of
     then exercisable warrants and 160,000  beneficially owned shares of  Common
     Stock  will be  issuable upon  conversion of  shares of  Series B Preferred
     Stock.
 
(13) 150,000 of this 5% Stockholder's total number of beneficially owned  shares
     of  Common  Stock  are  issuable  upon  exercise  of  currently exercisable
     warrants, and  120,000  beneficially  owned  shares  of  Common  Stock  are
     issuable upon conversion of shares of Series B Preferred Stock.
 
                                              (footnotes continued on next page)
 
                                       55
 
<PAGE>
 

<PAGE>
(footnotes continued from previous page)
 
(14) The  number of  shares subject  to the  Underwriters' over-allotment option
     from this  stockholder is  as set  forth next  to such  stockholder's  name
     below:
 
<TABLE>
<CAPTION>
                                                                     SHARES SUBJECT TO
                           NAME                              UNDERWRITERS OVER-ALLOTMENT OPTION
- ----------------------------------------------------------   ----------------------------------
 
<S>                                                          <C>
     Kenneth Berg.........................................                  20,130
     Sheldon Finkel.......................................                   3,660
     ForwardIssue, Ltd....................................                   4,621
     Juliet Gal...........................................                   4,000
     Norton Herrick.......................................                  60,389
     Harry Karten.........................................                   9,242
     Millennium Capital Corp..............................                   5,105
     David Miller.........................................                  10,065
     Mark Schachner.......................................                  10,065
     Claudia Kaufmann Walters.............................                   5,033
     Whale Securities Co., L.P............................                   5,105
     Mark Zborowski.......................................                   9,242
     Jewish Communal Fund, Inc............................                  17,708
                                                                        ----------
          Total...........................................                 160,635
                                                                        ----------
                                                                        ----------
</TABLE>
 
     In  addition,  the Company  has granted  to the  Underwriters an  option to
     purchase up to 60,635 shares of  Common Stock to cover over-allotments,  if
     any. See 'Underwriting.'
 
(15) After   the  Offering,  (i)  assuming  no  exercise  of  the  Underwriters'
     over-allotment option,  9,242,  and  (ii) assuming  full  exercise  of  the
     Underwriters'  over-allotment option, 6,932, of this Over-Allotment Selling
     Stockholder's total number  of beneficially  owned shares  of Common  Stock
     will be issuable upon exercise of then exercisable warrants.
 
(16) After   the  Offering,  (i)  assuming  no  exercise  of  the  Underwriters'
     over-allotment option,  4,621,  and  (ii) assuming  full  exercise  of  the
     Underwriters'  over-allotment option, 2,621, of this Over-Allotment Selling
     Stockholder's total number  of beneficially  owned shares  of Common  Stock
     will be issuable upon exercise of then exercisable warrants.
 
(17) After   the  Offering,  (i)  assuming  no  exercise  of  the  Underwriters'
     over-allotment option,  9,242,  and  (ii) assuming  full  exercise  of  the
     Underwriters'  over-allotment option, 4,621, of this Over-Allotment Selling
     Stockholder's total number  of beneficially  owned shares  of Common  Stock
     will be issuable upon exercise of then exercisable warrants.
 
(18) 9,625  of  this Selling  Stockholder's total  number of  beneficially owned
     shares of Common Stock are issuable upon exercise of currently  exercisable
     warrants.
 
(19) 9,925  of  this Selling  Stockholder's total  number of  beneficially owned
     shares of Common Stock are issuable upon exercise of currently  exercisable
     warrants.
 
(20) 1,238   of  this  Over-Allotment  Selling  Stockholder's  total  number  of
     beneficially owned shares  of Common  Stock are issuable  upon exercise  of
     currently exercisable warrants.
 
(21) After   the  Offering,  (i)  assuming  no  exercise  of  the  Underwriters'
     over-allotment option,  17,708,  and (ii)  assuming  full exercise  of  the
     Underwriters'  over-allotment option, 8,854, of this Over-Allotment Selling
     Stockholder's total number  of beneficially  owned shares  of Common  Stock
     will be issuable upon exercise of then exercisable warrants.
 
                                       56
 
<PAGE>
 

<PAGE>
             DELAYED SELLING STOCKHOLDERS AND PLAN OF DISTRIBUTION
 
DELAYED SELLING STOCKHOLDERS
 
     The Company has agreed to include the Delayed Stock, for the benefit of the
holders  thereof, in  the Registration Statement  of which this  Prospectus is a
part.
 
     The following table sets forth certain information regarding the beneficial
ownership of Common Stock by the Delayed Selling Stockholders as of October  10,
1996.
 
<TABLE>
<CAPTION>
                                                                  COMMON STOCK                  COMMON STOCK
                                                               BENEFICIALLY OWNED              COVERED BY THIS
                                                             AS OF OCTOBER 10, 1996              PROSPECTUS
                     NAME OF DELAYED                        -------------------------      -----------------------
                   SELLING STOCKHOLDER                       NUMBER        PERCENT(1)      NUMBER       PERCENT(1)
- ---------------------------------------------------------   ---------      ----------      -------      ----------
 
<S>                                                         <C>            <C>             <C>          <C>
Seth Antine(2)...........................................     360,000          6.6%         51,000         *
Bais Kaila Torah Preparatory H.S. for Girls(2)...........      22,500         *              3,200         *
Birdsall Corp., N.V.(2)..................................      45,000         *              6,400         *
Ezra Birnbaum(2).........................................       4,500         *                640         *
Naomi Bodner(2)(3).......................................   2,011,500         28.3         500,000          7.0
Congregation Ahavas Tzdokoh Vchesed, Inc.(2).............      67,500          1.3           9,600         *
Israel A. Englander(2)...................................     180,000          3.4          26,000         *
Bryan I. Finkel(2).......................................      18,000         *              2,500         *
Seth Fireman(2)..........................................      90,000          1.7          12,820         *
Rita Folger(2)...........................................      45,000         *              6,400         *
Friends of Kiryat Meor Chaim, Inc.(2)....................      45,000         *              6,400         *
Irwin L. Gross(2)........................................     270,000          5.0          38,000         *
Laura Huberfeld(2)(3)....................................   2,011,500         28.3         500,000          7.0
Symour Huberfeld(2)......................................      45,000         *              6,400         *
Keren M.Y.C.B. Elias Foundation(2).......................      45,000         *              6,400         *
Chanie Lerner(2).........................................      45,000         *              6,400         *
Jonathan Mayer(2)........................................      13,500         *              2,000         *
Mighty Net, Inc..........................................      57,500         *             57,500         *
Gloria Lee Morgan........................................       9,242         *              9,242         *
Moshe Mueller(2).........................................      54,000          1.1           7,000         *
The Nais Corp.(2)........................................      45,000         *              6,400         *
Namax Corp.(2)...........................................      45,000         *              6,400         *
Charles Nebenzahl(2).....................................      45,000         *              6,400         *
OHR Somayach Tanenbaum Educational Center(2).............      45,000         *              6,400         *
Fred Rudy(2).............................................      45,000         *              6,400         *
Malca Sand(2)............................................      45,000         *              6,400         *
Joshua Schwartz(2).......................................       4,500         *                640         *
Shekel Hakodesh(2).......................................      54,000          1.1           7,000         *
Richard Stadtmauer(2)....................................      45,000         *              6,400         *
Gregory Welter...........................................      10,634         *              9,242         *
Brian Welter.............................................       9,242         *              9,242         *
Neil and Betty Joan Welter, as joint tenants.............       9,242         *              9,242         *
Yeshiva of Telshe Alumni(2)..............................      45,000         *              6,400         *
</TABLE>
 
- ------------
 
*  Less than 1%
 
(1) Does not give effect to the Offering.
 
(2) All  of this Delayed Selling Stockholder's shares of Common Stock covered by
    this Prospectus are issuable upon conversion of shares of Series B Preferred
    Stock. This  Delayed  Selling  Stockholder's beneficially  owned  shares  of
    Common  Stock  as  of October  10,  1996  consist of  the  number  of shares
 
                                              (footnotes continued on next page)
 
                                       57
 
<PAGE>
 

<PAGE>
(footnotes continued from previous page)
    of Common Stock  issuable upon  conversion of  Series B  Preferred Stock  or
    warrants  as is set  forth below next to  such Delayed Selling Stockholder's
    name:
 
<TABLE>
<CAPTION>
                                                   SHARES OF COMMON STOCK       SHARES OF COMMON STOCK
                                                  ISSUABLE UPON CONVERSION      ISSUABLE UPON EXERCISE
                     NAME                        OF SERIES B PREFERRED STOCK         OF WARRANTS
- ----------------------------------------------   ---------------------------    ----------------------
 
<S>                                              <C>                            <C>
Seth Antine...................................              160,000                      200,000
Bais Kaila Torah Preparatory H.S. for Girls...               10,000                       12,500
Birdsall Corp., N.V...........................               20,000                       25,000
Ezra Birnbaum.................................                2,000                        2,500
Naomi Bodner(A)...............................            1,011,000                    1,000,000
Congregation Ahavas Tzdokoh Vchesed, Inc......               30,000                       37,500
Israel A. Englander...........................               80,000                      100,000
Bryan I. Finkel...............................                8,000                       10,000
Seth Fireman..................................               40,000                       50,000
Rita Folger...................................               20,000                       25,000
Friends of Kiryat Meor Chaim, Inc.............               20,000                       25,000
Irwin L. Gross................................              120,000                      150,000
Laura Huberfeld(A)............................            1,011,000                    1,000,000
Symour Huberfeld..............................               20,000                       25,000
Keren M.Y.C.B. Elias Foundation...............               20,000                       25,000
Chanie Lerner.................................               20,000                       25,000
Jonathan Mayer................................                6,000                        7,500
Moshe Mueller.................................               24,000                       30,000
The Nais Corp. ...............................               20,000                       25,000
Namax Corp....................................               20,000                       25,000
Charles Nebenzahl.............................               20,000                       25,000
OHR Somayach Tanenbaum Educational Center.....               20,000                       25,000
Fred Rudy.....................................               20,000                       25,000
Malca Sand....................................               20,000                       25,000
Joshua Schwartz...............................                2,000                        2,500
Shekel Hakodesh...............................               24,000                       30,000
Richard Stadtmauer............................               20,000                       25,000
Yeshiva of Telshe Alumni......................               20,000                       25,000
</TABLE>
 
       -------------------
 
       (A) 211,500  of  this  Delayed  Selling  Stockholder's  total  number  of
           beneficially owned shares of Common Stock issuable upon conversion of
           shares  of Series B Preferred Stock are owned by the Bodner/Huberfeld
           Partnership and are  subject to  a shared investment  power. Each  of
           Naomi  Bodner and  Laura Huberfeld disclaims  beneficial ownership of
           the shares of Common  Stock beneficially owned by  the other and  the
           shares  of Common  Stock beneficially  owned by  the Bodner/Huberfeld
           Partnership.
 
(3) 1,000,000 of this Delayed Selling Stockholder's total number of beneficially
    owned  shares  of  Common  Stock   are  subject  to  warrants  and   800,000
    beneficially owned shares of Common Stock are convertible shares of Series B
    Preferred  Stock, subject in each case to this Delayed Selling Stockholder's
    sole investment power.  The remaining 211,500  beneficially owned shares  of
    Common  Stock are owned by the  Bodner/Huberfeld Partnership and are subject
    to a  shared investment  power. Each  of Naomi  Bodner and  Laura  Huberfeld
    disclaims  beneficial ownership of  the shares of  Common Stock beneficially
    owned by the other and the shares of Common Stock beneficially owned by  the
    Bodner/Huberfeld Partnership.
 
                                       58
 
<PAGE>
 

<PAGE>
PLAN OF DISTRIBUTION
 
     The shares of Delayed Stock covered by this Prospectus are being registered
by  the Company for the account of the Delayed Selling Stockholders. The Company
has been  informed by  the  Delayed Selling  Stockholders  that they  intend  to
distribute the Delayed Stock in the following manner.
 
     The  shares  may  be  sold  from  time  to  time  by  the  Delayed  Selling
Stockholders, either directly  in privately negotiated  transactions or  through
one  or more brokers  or dealers (which  may include the  Representative) on the
over-the-counter  market,  at  such  prices  and  upon  such  terms  as  may  be
obtainable.  In  connection  therewith,  the  Delayed  Selling  Stockholders and
participating brokers or dealers may be deemed to be 'underwriters' as that term
is defined in  the Securities Act,  and commissions or  discounts or any  profit
realized  on the sale of shares received by the Delayed Selling Stockholders and
such brokers  or  dealers  may  be deemed  to  be  underwriting  commissions  or
discounts  within  the  meaning of  the  Securities  Act. The  Company  has been
informed that the Delayed Selling  Stockholders do not have,  as of the date  of
this  Prospectus, any agreement, arrangement or understanding with any broker or
dealer concerning the  distribution of the  shares of Delayed  Stock covered  by
this Prospectus.
 
                              CERTAIN TRANSACTIONS
 
TRANSACTIONS UNDER CURRENT MANAGEMENT AFTER ALLIANCE ACQUISITION
 
     Transactions  with Mr. Dunn. In connection  with the acquisition of SD&A on
April 25,  1995, Alliance  issued  promissory notes  in an  aggregate  principal
amount  of $4.5 million to Mr. Dunn.  Interest on such notes was payable monthly
at a rate equal to the prime rate of Bank of America, N.T. & S.A., as in  effect
from  time to time, subject to  a maximum of 10% and  a minimum of 8%. Principal
payments were due quarterly,  and originally $1.5 million  was due in  quarterly
installments  during fiscal 1996.  All of the outstanding  common shares of SD&A
were initially pledged  to collateralize such  notes but were  released in  June
1996.  In connection with  such notes, an  operating covenants agreement between
the Company and Mr. Dunn included, among other things, provisions requiring that
SD&A have  a  minimum level  of  working capital  and  cash levels,  subject  to
periodic increases based on sales, before dividend payments could be made to the
parent company. In June 1996, the operating covenants agreement was terminated.
 
     Prior  to October 1995,  the Company made all  principal payments when due.
Each of the principal payments due October 1, 1995, January 1, 1996 and April 1,
1996 were deferred as they became due and thereafter from time to time. In  June
1996,  principal  payments  of  approximately $2.0  million  were  made  and the
remaining obligations were restructured such that the remaining $2.1 million  is
now  payable in installments of $58,333 per month, plus interest at 8%, starting
September 19, 1996.
 
     SD&A leases  its  corporate business  premises  from Mr.  Dunn.  The  lease
requires  monthly rental  payments of $11,805  through January 1,  1999, with an
option to renew. SD&A incurs all costs of insurance, maintenance and  utilities.
Total rent paid by SD&A to Mr. Dunn during 1996 and from the date of acquisition
to June 30, 1995 was approximately $138,000 and $26,000, respectively.
 
     Indebtedness   of  Management.  In  February  1996,  Mr.  Barbera,  then  a
shareholder of Metro, borrowed $50,000 from Metro. Interest on such indebtedness
accrues at a rate of 6% per annum. The principal of such indebtedness,  together
with accrued interest thereon, is repayable in four equal quarterly installments
starting March 31, 1998.
 
     Bank  Credit Line.  Mr. Dunn is  currently a guarantor  of SD&A's unsecured
credit line. If such credit line  is replaced with another credit facility,  the
Company  does not currently  expect that Mr.  Dunn would be  a guarantor of such
replacement credit facility. See 'Management's Discussion of Financial Condition
and Results of Operations -- Liquidity  and Capital Resources -- All-Comm  Media
Corporation.'
 
     Transactions  With  Certain 10%  Stockholders.  As consideration  for their
agreement to certain lock-up arrangements for  a period of nine months from  the
date of this Prospectus with respect to shares of Common Stock issuable upon the
conversion  of  shares of  Series  B Preferred  Stock  or upon  the  exercise of
warrants issued in connection therewith, upon consummation of the Offering  (the
'Closing'), the Company will issue warrants exercisable for 400,000, 400,000 and
46,800 shares of Common Stock to Naomi Bodner, in her individual capacity, Laura
Huberfeld,  in her  individual capacity,  and the  Bodner/Huberfeld Partnership,
respectively. As of October 10, 1996, each of Ms. Bodner and Ms. Huberfeld is  a
beneficial  holder of  more than  10% of  the Common  Stock. See  'Principal and
Selling Stockholders.'
 
                                       59
 
<PAGE>
 

<PAGE>
TRANSACTIONS UNDER FORMER MANAGEMENT PRIOR TO ALLIANCE ACQUISITION
 
     Former Company Counsel. Robert L. McDonald,  Sr., a former director of  the
Company  who resigned in  April 1995, is  a senior partner  of McDonald, Carano,
Wilson, McCune, Bergin, Frankovich &  Hicks ('McDonald Carano'), former  general
counsel  to  the Company.  The  total amount  of fees  paid  by the  Company for
services rendered by McDonald  Carano for the fiscal  years ended June 30,  1995
and  1994 did not exceed 5% of the firm's total revenues. Additionally, Mr. A.J.
Hicks, a partner in McDonald Carano, previously served as Assistant Secretary to
the Company and to its subsidiaries.
 
     Investment Banking Services. Marshall S.  Geller, a former director of  the
Company  who  resigned  in  April  1995 and  former  chairman  of  its Executive
Committee, was a Senior Managing Director of Golenberg & Geller, Inc., a private
merchant banking firm. The former management of the Company retained Golenberg &
Geller, Inc. during the 1995 and 1994 fiscal years to perform investment banking
and financial advisory  services. The  amount of fees  paid by  the Company  for
services  rendered by Mr. Geller's firm for the fiscal years ended June 30, 1995
and 1994 were $5,700 and $21,000,  respectively. At that time, the Company  also
retained  Golenberg & Geller,  Inc. and Whale Securities  Co., L.P. ('Whale') to
perform investment banking  and financial advisory  services in connection  with
the  acquisition by  the Company of  Alliance. In connection  with the Company's
acquisition of Alliance, a finder's fee in the aggregate amount of $200,000  was
paid  as follows: $100,000  to Golenberg &  Geller, Inc.; $50,000  to Whale; and
$50,000 to Millennium Capital  Corp., one of the  co-finders in the  transaction
('Millennium').  In  addition,  each of  Mr.  Geller, Mr.  Golenberg,  Whale and
Millennium received 9,375 shares of Common  Stock and a warrant exercisable  for
6,250 shares of Common Stock over a period of three years from the date of issue
at an exercise price of $8.00 per share in further payment for their services.
 
     Florida  Gaming Corporation Loan.  On July 15,  1994, in order  to fund the
exercise price  of the  warrant which  the Company  owned to  acquire shares  of
Florida Gaming Corporation ('FGC'), the former management of the Company entered
into  a loan agreement (the  'FGC Loan') for $1,000,000  with a group of lenders
(the 'Lenders'),  which  included  Messrs. Marshall  Geller  (former  director),
Arnold  Rosenstein (former president),  and Neil Rosenstein  (former Chairman of
the Board and Chief Executive  Officer) (the 'Affiliated Lenders'). The  Company
borrowed  the $1,000,000  available under the  Loan Agreement on  July 22, 1994.
Borrowings were secured by  a pledge of  the common stock  of FGC issuable  upon
exercise  of the warrant. Each of the Affiliated Lenders lent the Company 20% of
the total FGC Loan, or $200,000.
 
     Pursuant to the  terms of the  FGC Loan, borrowings  accrued interest at  a
rate  of 7.75%  per annum.  In addition,  the Company  was obligated  to pay the
Lenders, pro rata, a  commitment fee of  $0.3 million, and  to pay the  Lenders'
attorneys'  fees and other expenses incurred in connection with the extension of
the FGC Loan. The FGC Loan, including interest of $9,000 and the commitment fee,
was repaid prior  to September 21,  1994. During  the period from  July 1994  to
March 1995, the Company sold the FGC common stock.
 
     Mortgage  Loan to Subsidiary. On June  9, 1994, under the former management
of  the  Company,  All-Comm  Holdings,  Inc.  (formerly  named  Bullhead  Casino
Corporation),  a wholly-owned subsidiary of  the Company, borrowed $350,000 from
the Company's former chief executive officer  and its president, evidenced by  a
promissory  note and secured  by a mortgage  on its parcel  of land in Laughlin,
Nevada. All-Comm Holdings, Inc.  loaned the borrowed funds  to the Company.  The
note was due July 31, 1995 with interest at the rate of 7.75% per annum, but was
repaid in October 1994.
 
     Purchase of Property and Equipment. In April 1995, prior to the acquisition
of Alliance, the Company's former chairman purchased property and equipment, for
$11,000,  owned by the Company  having a cost of $160,000  and net book value of
$6,000.
 
     Indebtedness of Former Management. Pursuant to the terms of his  employment
agreement  with the  Company, which  has expired,  Arnold Rosenstein  was issued
25,000 shares of Common Stock in exchange for a promissory note in the principal
amount of $0.2 million. The promissory note accrued interest at 10.5% per  annum
payable  at maturity on  November 1, 1994.  On January 21,  1994, Mr. Rosenstein
paid $133,333, per  resolutions of  the Company's  Board of  Directors, for  the
early  retirement of the $0.2 million note  receivable for shares issued to him.
The $66,667 allowance  was charged  to additional  paid-in capital  in the  1994
fiscal  year.  Also,  on December  31,  1993,  accrued interest  of  $87,500 was
discounted to $58,334 and paid to the Company.
 
                                       60
 
<PAGE>
 

<PAGE>
                          DESCRIPTION OF CAPITAL STOCK
 
     The following  is  a  summary of  certain  of  the material  terms  of  the
Company's  capital stock  which are contained  in the Restated  Articles and the
By-Laws, which are filed as exhibits to the Registration Statement of which this
Prospectus is a part.  Reference is made  to such exhibits  for a more  complete
description of the Company's capital stock.
 
DESCRIPTION OF COMMON STOCK
 
  General
 
     The  Company is  authorized to issue  36,250,000 shares of  Common Stock in
accordance with an amendment to its Restated Articles approved by the  Company's
Board of Directors and stockholders effective August 1996.
 
  Quorum and Voting Rights
 
     Each  share of Common  Stock is entitled to  one vote on  all matters as to
which the holders of Common Stock are entitled to vote. The affirmative vote  of
a majority of the stock having voting power present or represented by a proxy at
a  meeting at  which a  quorum is  present is  required as  to any  matter which
requires the  approval  of the  holders  of Common  Stock,  other than  (i)  the
approval  of certain Business Combinations  and Reclassifications (as such terms
are defined above in 'Management -- Change in Control Provisions of the Restated
Articles'), (ii) the amendment of  certain provisions of the Restated  Articles,
and  (iii) the amendment of certain provisions of the By-Laws, which require the
approval of 75%  of the outstanding  shares of  stock entitled to  vote for  the
election  of  Directors.  In  the  case  of  certain  Business  Combinations and
Reclassifications, the approval of a majority of the outstanding shares of stock
entitled to vote  for the election  of Directors other  than those  beneficially
owned by the other party to the Business Combination is required.
 
     At  any meeting of the stockholders of  the Company at which the holders of
Common Stock are entitled  to vote, the  presence, in person or  by proxy, of  a
majority  of the  stock issued  and outstanding,  and entitled  to vote thereat,
constitutes a quorum.  No action  may be  taken at  any meeting,  other than  to
adjourn such meeting, unless a quorum of each class entitled to vote is present.
 
  Dividends
 
     The  Board of Directors  may cause dividends  to be paid  to the holders of
Common Stock from time to time out of funds legally available therefor. When and
as dividends are declared, they may be payable in cash, in property or in shares
of Common Stock. See 'Risk Factors -- No Intention to Pay Dividends.'
 
DESCRIPTION OF PREFERRED STOCK
 
  General
 
     The Company has  authorized 50,000 shares  of Convertible Preferred  Stock,
which  the Company has issued from time to time in the form of designated series
as set forth below.
 
     Series A Preferred Stock. In May 1996, the Company issued 10,000 shares  of
Series  A  Preferred  Stock.  Subsequently,  in  June  1996  these  shares  were
repurchased and canceled as a condition precedent to the purchase of the  Series
B  Preferred Stock and the Series C  Preferred Stock by the holders thereof, and
are currently held by the Company as authorized but unissued shares.
 
     Series B Preferred Stock. In June 1996, the Company issued 6,200 shares  of
Series  B Preferred Stock. The holders of  Series B Preferred Stock are entitled
to receive a dividend payable only on redemption or credited against conversion,
which shall accrue at the rate of 6% per annum. The Company also issued warrants
to holders of  Series B  Preferred Stock for  3,100,000 shares  of Common  Stock
exercisable  at $2.50  per share for  three years.  The holders of  the Series B
Preferred Stock have the right, at any  time prior to the second anniversary  of
the  date of issuance, to convert, first, the outstanding accrued dividends, and
then  the   Series  B   Preferred  Stock,   in  whole   or  in   part,  into   a
 
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<PAGE>
number of shares of Common Stock equal to the amount of dividends and redemption
value  converted  divided by  the conversion  price for  the Series  B Preferred
Stock. The conversion price for the Series  B Preferred Stock means a price  per
share  equal to  the lessor  of (i)  $1.25 and  (ii) 80%  of the  average of the
closing bid price of the Common Stock during the five trading days prior to such
conversion. If  not  theretofore converted,  the  Series B  Preferred  Stock  is
automatically  deemed converted at  such price on the  second anniversary of the
date of issuance, unless (i) the Common  Stock is not then trading on NASDAQ  or
another  U.S. securities  exchange or (ii)  the Company has  not theretofore had
declared effective a  registration statement  with respect to  the Common  Stock
issuable  upon conversion of the Series B Preferred Stock or the exercise of the
warrants issued to  the holders  of the Series  B Preferred  Stock. See  'Shares
Eligible   for  Future   Sale  --   Registration  Rights   and  Certain  Lock-up
Arrangements -- Holders of Series B Preferred Stock.' In such event, the Company
is required to redeem the Series B Preferred Stock at a redemption price payable
in cash equal to $5.00 per share plus all accrued and unpaid dividends thereon.
 
     Series  C  Preferred  Stock.  In   September  1996,  the  Company   issued,
retroactive  to June 1996, 2,000 shares of Series C Preferred Stock. The Company
also issued  warrants  to  the holders  of  the  Series C  Preferred  Stock  for
3,000,000 shares of Common Stock exercisable at $3.00 per share for three years.
The  holders of  Series C  Preferred Stock  are entitled  to receive  a dividend
payable only on redemption or credited against conversion, which shall accrue at
the rate of 8% per annum. The holders  of the Series C Preferred Stock have  the
right,  at any time  prior to June  7, 1998, to  convert, first, the outstanding
accrued dividends, and then the Series C  Preferred Stock, in whole or in  part,
into  a number of  shares of Common Stock  equal to the  amount of dividends and
redemption value converted  divided by  a conversion  price equal  to $6.00  per
share.   If  not  theretofore  converted,  the   Series  C  Preferred  Stock  is
automatically deemed converted  at such price  on June 7,  1998, unless (i)  the
Common  Stock is not then listed on NASDAQ (or another U.S. securities exchange)
or (ii) the Company  has not theretofore had  declared effective a  registration
statement  with  respect to  the Common  Stock issuable  upon conversion  of the
Series C Preferred Stock or the exercise  of the warrants issued to the  holders
of  the Series  C Preferred  Stock. In  such event,  the Company  is required to
redeem the Series C Preferred Stock at a redemption price payable in cash  equal
to  $5.00 per share plus all accrued  and unpaid dividends thereon. In addition,
if the  Company  has not  had  declared effective  by  October 7,  1996  such  a
registration  statement, the dividend rate is increased to 24% per annum and, at
the option  of  the holders  of  the Series  C  Preferred Stock,  the  Series  C
Preferred  Stock  will  not  be  redeemable  by  the  Company,  and  will remain
convertible and accrue dividends, until the  earlier of (x) the date  designated
by  such holders and (y) the date  180 days after such registration statement is
declared effective.This requirement to have such registration statement declared
effective by October  7, 1996 has  been waived by  the holders of  the Series  C
Preferred  Stock until 120 days after the expiration of the lock-up arrangements
described under  'Shares Eligible  for Future  Sale --  Registration Rights  and
Certain Lock-up Arrangements -- Holders of Series C Preferred Stock.'
 
OTHER OPTIONS AND WARRANTS
 
     In  addition to the warrants  attached to the shares  of Series B Preferred
Stock and Series  C Preferred  Stock described  above, the  Company, on  various
dates  ranging from  April 21,  1995 to  September 20,  1996, issued  to several
persons 458,077 warrants that are fully vested as of the date of this Prospectus
including the  Other Warrants  as described  under 'Shares  Eligible for  Future
Sale  -- Registration Rights and Certain  Lock-up Arrangements -- Warrants' (the
'Warrants'). Each Warrant entitles  the holder to one  share of Common Stock  at
exercise  prices ranging from $1.60  to $8.00 per share.  The Warrants expire on
dates ranging from April 21, 1998 to  February 26, 2001. The Company granted  to
the  holders  of  118,077  of the  Warrants  piggyback  registration  rights, as
described more fully below.
 
     Upon  consummation  of  the  Offering,  the  Company  will  issue  warrants
exercisable  for an  aggregate of  1,192,913 shares  of Common  Stock to certain
stockholders as consideration for such stockholders' agreement to certain of the
lock-up arrangements described under 'Shares Eligible for Future Sale.'
 
                                       62
 
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<PAGE>
LIMITATION OF DIRECTORS LIABILITY; INDEMNIFICATION
 
     The Restated Articles provide  that Directors and  officers of the  Company
shall  not be personally liable  to the Company or  its stockholders for damages
for breach of fiduciary duty  as a Director or officer,  except for (i) acts  or
omissions which involve intentional misconduct, fraud, or a knowing violation of
law  or (ii) the payment of dividends  in violation of the provisions of Chapter
78 of the Nevada General Corporation Law, as amended (the 'NGCL'). The  Restated
Articles  further provide  that, if the  NGCL is amended  to authorize corporate
action further eliminating or limiting  the personal liability of Directors  and
officers,  then the liability of  a Director or officer  of the Company shall be
eliminated or limited to the  full extent permitted by  the NGCL. Any repeal  or
modification  of all or any portion of  the limitation on liability contained in
the Restated Articles  by the stockholders  of the Company  shall not  adversely
affect  any right  or protection of  a Director  or officer of  the Company with
respect to any acts or omissions occurring  prior to the time of such repeal  or
modification.
 
     The  By-Laws provide for  indemnification of the  officers and Directors of
the Company, as the case may be, against any liability, cost or expense incurred
by such Director or officer by reason of  the fact that such person is or was  a
Director,  officer, employee or agent of the  Company, except to the extent that
such indemnification is prohibited by Chapter 78 of the NGCL.
 
     Section 78.751 of the NGCL provides that a corporation may, and in  certain
cases,  must, indemnify any person who was or is a party, or is threatened to be
made a party, to any threatened, pending or completed action, suit or proceeding
(other than certain actions by, or in  right of, the Corporation), by reason  of
the  fact that such person  is or was a director,  officer, employee or agent of
the corporation, or is  or was serving  at the request of  the corporation as  a
director,  officer, employee or agent of another corporation, partnership, joint
venture, trust or other enterprise, against expenses, including attorneys' fees,
and, in the case of a  non-derivative action, judgments, fines and amounts  paid
in  settlement, actually and  reasonably incurred by  such person, in connection
with the action, suit or proceeding, if,  in either type of action, such  person
acted  in good faith and in a manner which such person reasonably believed to be
in, or not opposed to, the best interests of the corporation. The termination of
any action, suit  or proceeding  by judgment, order,  settlement, conviction  or
upon  a plea of nolo contendere or its  equivalent does not, of itself, create a
presumption that the person did not act in good faith and in a manner which such
person reasonably believed to be  in, or not opposed  to, the best interests  of
the  corporation and  that, with respect  to any criminal  action or proceeding,
such person  had reasonable  cause to  believe that  such person's  conduct  was
unlawful.
 
     Indemnification  may not  be made, in  a derivative action,  for any claim,
issue or matter  as to  which such  a person  had been  adjudged by  a court  of
competent  jurisdiction, after exhaustion of all appeals therefrom, to be liable
to the  corporation, or  for  amounts paid  in  settlement to  the  corporation,
unless,  and only to the extent that, the  court in which the action or suit was
brought or other  court of  competent jurisdiction  determines upon  application
that,  in view of  all the circumstances of  the case, the  person is fairly and
reasonably entitled to indemnity for such expenses as the court deems proper.
 
     The Company's By-Laws provide that  the expenses of officers and  Directors
incurred  in defending a  civil or criminal  action, suit or  proceeding must be
paid by  the corporation  as they  are incurred,  and in  advance of  the  final
disposition  of the action, upon receipt of  an undertaking by, or on behalf of,
the Director or officer to repay the amount if it is ultimately determined by  a
court  of  competent  jurisdiction  that  such  person  is  not  entitled  to be
indemnified by  the corporation,  unless  ordered by  a  court or  advanced  (as
described  above), any indemnification must be  made by the corporation, only as
authorized in the specific case,  upon a determination that the  indemnification
of  the Director, officer, employee or agent is proper in the circumstances. The
determination must  be made  either by  the  stockholders, or  by the  Board  of
Directors  by a majority vote  of a quorum consisting  of Directors who were not
parties to  the  act,  suit or  proceeding.  If  a majority  vote  of  a  quorum
consisting  of Directors who were not parties  to the act, suit or proceeding so
orders, or if a quorum consisting of Directors who were not parties to the  act,
suit  or  proceeding  cannot be  obtained,  the  determination must  be  made by
independent legal counsel in a written opinion.
 
     Insofar as indemnification for Directors, officers and controlling  persons
of  the Company with respect to liabilities arising under the Securities Act may
be granted pursuant to the provisions described above, or otherwise, the Company
has   been    advised    that,   in    the    opinion   of    the    Commission,
 
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<PAGE>
such indemnification is against public policy as expressed in the Securities Act
and is, therefore, unenforceable.
 
LISTING
 
     The  Common  Stock is  quoted on  The Nasdaq  SmallCap MarketSM,  under the
symbol 'ALCM.'
 
TRANSFER AGENT AND REGISTRAR
 
     The Transfer Agent and Registrar for the Common Stock is Continental  Stock
Transfer  & Trust  Company and  its address  is 2  Broadway, New  York, New York
10004.
 
                        SHARES ELIGIBLE FOR FUTURE SALE
 
     The following discussion of shares eligible for future sale excludes up  to
12,025,092  shares  of Common  Stock  (subject to  lock-up  provisions described
below) which may be issued  pursuant to currently outstanding options,  warrants
and  conversion rights. Upon completion of the Offering, the Company will have a
total of  6,505,407  shares  of  Common  Stock  outstanding  (6,566,042  if  the
Underwriters' over-allotment option is exercised in full). Immediately following
the  Offering, 3,424,529 shares  of the outstanding  Common Stock, including the
1,500,000 shares of  Common Stock  offered hereby  and the  1,344,468 shares  of
Common Stock being sold by the Delayed Selling Stockholders, (plus an additional
225,000 shares if the Underwriters' over-allotment option is exercised in full),
will   be  freely  tradeable  without  restriction  or  registration  under  the
Securities Act or will be eligible for sale in the public market without  regard
to the availability of current public information, volume limitations, manner of
sale  restrictions or  notice requirements  under Rule  144(k), in  each case by
persons other than  'affiliates' (as defined  under the Securities  Act) of  the
Company.
 
     All  the remaining 3,080,878 Restricted Shares  were issued and sold by the
Company in private transactions in reliance upon the exemption from registration
contained in Section 4(2)  of the Securities Act  and are restricted  securities
under  Rule 144 of the Securities Act.  Restricted Shares may not be sold unless
they are  registered  under  the Securities  Act  or  are sold  pursuant  to  an
applicable  exemption  from registration,  including  pursuant to  Rule  144. In
general, under Rule  144 as currently  in effect, beginning  90 days after  this
Offering  a person (or persons whose shares are aggregated) who has beneficially
owned Restricted Shares  for at  least two  years, including  affiliates of  the
Company,  would be entitled to sell in brokers' transactions or to market makers
within any three-month period a number of Restricted shares that does not exceed
the greater  of (i)  1%  of the  then outstanding  shares  of the  Common  Stock
(approximately  65,054 shares, based  on the number of  shares to be outstanding
after the Offering,  assuming no  exercise of  the Underwriter's  over-allotment
option)  or (ii) the  average weekly trading  volume of the  Common Stock on The
Nasdaq SmallCap MarketSM during  the four calendar weeks  preceding the date  on
which  notice of the sale is filed with the Commission. Sales under Rule 144 are
also subject to certain manner of  sale provisions, notice requirements and  the
availability  of current public  information about the Company.  A person who is
not an affiliate of the Company at any time during the 90 days preceding a sale,
and who has beneficially  owned Restricted Shares for  at least three years,  is
currently  entitled to  sell such  Restricted Shares  under Rule  144(k) without
regard to the  availability of current  public information, volume  limitations,
manner  of sale  restrictions or notice  requirements. However,  under Rule 144,
Restricted Shares held by affiliates must continue, after the three-year holding
period, to be sold in brokers' transactions  or to market makers subject to  the
volume  limitations described above. The  above is a summary  of Rule 144 and is
not intended  to  be a  complete  description thereof.  As  of April  25,  1997,
approximately 935,532 Restricted Shares may become eligible for sale pursuant to
Rule  144,  or continue  to be  eligible  for sale  under other  exemptions from
registration, under the Securities Act.
 
     The Company, its Directors and officers and certain of its stockholders and
holders of options, warrants, conversion or contractual rights to acquire Common
Stock, who  will  hold in  the  aggregate  up to  14,142,237  Restricted  Shares
outright  or issuable upon exercise  of such rights, depending  on the extent to
which  the  Underwriters'  over-allotment  options  are  exercised,  if  at  all
(14,119,831  Restricted Shares  if the Underwriters'  over-allotment options are
exercised in full), have agreed that they will not,
 
                                       64
 
<PAGE>
 

<PAGE>
directly or indirectly, offer,  sell, offer to sell,  contract to sell,  pledge,
grant  any option to purchase  or otherwise dispose of  or transfer (or announce
any offer, sale, offer of sale, pledge, contract of sale, grant of any option to
purchase or other disposition or transfer of) any shares of Common Stock or  any
capital  stock or any  other securities convertible into  or exercisable for, or
any right to purchase or acquire, Common Stock or any other capital stock, for a
period of nine months after the date of this Prospectus, subject to  termination
if  the  final  Prospectus  relating  to the  Offering  is  not  filed  with the
Commission by March 31,  1997 pursuant to Rule  424(b) under the Securities  Act
(such  period being the 'Lock-Up Period'),  without the prior written consent of
LT Lawrence & Co., Inc., on behalf  of the Underwriters, except (x) in the  case
of  the  Company,  with respect  to  (i)  private issuances  in  connection with
acquisitions if  the  holders  thereof  agree  to  be  bound  by  the  foregoing
nine-month  restriction to  the same  extent as the  Company and  (ii) grants of
Options and other  rights pursuant  to the Stock  Option Plan  and issuances  of
Common  Stock pursuant to the exercise of currently outstanding employee options
and (y) in the case of the holders, with respect to bona fide gifts of shares of
Common Stock or  securities convertible  into or exchangeable  for Common  Stock
provided  that  the  donee  agrees  in writing  to  be  bound  by  the foregoing
provisions. See ' -- Registration Rights and Certain Lock-up Arrangements.'
 
     The Representative may  from time to  time in its  sole discretion  release
some  or all of the stockholders who have executed such a lock-up agreement from
the restrictions thereof. The determination whether to grant such a release will
be  made  by  the  Representative  on  a  case-by-case  basis,  based  on   such
considerations  as  the  Representative  may deem  relevant,  including  but not
limited to market conditions and public demand for additional securities of  the
Company.  In connection with any such  release, the Representative may negotiate
with any such stockholder for the purchase (for the Representative's own account
or the account of others) of the  securities held by such stockholder at  prices
which  may or  may not  relate to the  then current  market price  of the Common
Stock. As  of the  date of  this Prospectus,  no definitive  agreement has  been
reached  between the Representative and any stockholder regarding the release of
any such lock-up agreement.
 
     The Company currently expects  to file a  registration statement under  the
Securities  Act to register shares reserved  for issuance under the Stock Option
Plan. Shares  issued pursuant  to the  Stock  Option Plan  or upon  exercise  of
outstanding  Options after  the effective  date of  such registration statement,
other than shares held by  affiliates of the Company  (which are subject to  the
resale   restrictions  of  Rule  144),   generally  will  be  tradeable  without
restriction  under  the  Securities  Act,  subject  to  the  lock-up  provisions
described above.
 
REGISTRATION RIGHTS AND CERTAIN LOCK-UP ARRANGEMENTS
 
     The following summaries are qualified in their entirety by the full text of
the   various  registration  rights  ageements  and  other  registration  rights
provisions filed  as  exhibits  to  the Registration  Statement  of  which  this
Prospectus forms a part.
 
     There  are ten sources of registration  rights applicable to the Company as
of the  date of  this Prospectus:  (1) the  registration rights  granted to  the
holders  of  Alliance  common stock  (the  'Reg  D Investors')  pursuant  to the
Placement Memorandum dated February, 1995 (the 'Placement Memorandum'); (2)  the
registration  rights granted to Mr. Glenn  Golenberg, Mr. Marshall Geller, Whale
Securities Co.,  L.P.  ('Whale')  and Millennium  Capital  Corp.  ('Millennium')
pursuant  to an aggrement  dated February 7,  1995 among the  Company, Whale and
Golenberg and Geller, Inc., and a letter dated March 21, 1995 from Whale to  the
Company (the 'Finder's Fee Agreements') in connection with certain finder's fees
related  to the Company's  acquisition of Alliance;  (3) the registration rights
granted to  Mr.  Golenberg  and  Mr. Geller  pursuant  to  two  agreements  (the
'Golenberg/Geller  Agreements') dated May  19, 1995 between  the Company and Mr.
Golenberg and the  Company and  Mr. Geller, respectively;  (4) the  registration
rights  attached to  the 62,500  shares issued  to Mighty  Net, Inc. (previously
named Membership  Development,  Inc.)  ('MNI')  by the  Company  pursuant  to  a
Settlement  and  Release  Agreement dated  June  17, 1994  between  the Company,
Sheldon Kasower ('Kasower') and MNI; (5) the registration rights granted to  the
holders  of the Series B Preferred Stock; (6) the registration rights granted to
the holders of Series C Preferred Stock; (7) the registration rights attached to
the warrants issued by the Company pursuant to various warrant certificates; (8)
the registration
 
                                       65
 
<PAGE>
 

<PAGE>
rights granted to Mr. Stephen Dunn pursuant to the Stock Purchase Agreement (the
'Stock Purchase  Agreement')  dated  January  31,  1995  between  Mr.  Dunn  and
Alliance; (9) the registration rights granted to Mr. Barbera, Mr. Budlow and Ms.
Sautkulis  pursuant  to  the Registration  Rights  Agreement  (the 'Registration
Agreement') dated as of  October 9, 1996 between  the Company, Mr. Barbera,  Mr.
Budlow  and  Ms. Sautkulis;  and (10)  the registration  rights attached  to the
Representative's Warrants.
 
     Reg  D  Investors.  Subject  to  certain  conditions  and  limitations,  in
connection  with the issuance of 563,750 shares  of Common Stock pursuant to the
Placement Memorandum (the  'Reg D  Registrable Securities'), the  holders of  an
aggregate  of at least two-thirds  of the Reg D  Registrable Securities have the
right to require  one time that  the Company use  its best efforts  to effect  a
registration  of all the Reg D  Registrable Securities. This demand registration
right may not  be exercised before  the date which  is the earlier  of (i)  nine
months  from  the date  of  the closing  of the  'Offering'  (as defined  in the
Placement Memorandum) and (ii)  six months after  a 'Qualified Public  Offering'
(as defined in the Placement Memorandum).
 
     Subject  to certain  conditions and limitations,  the Reg  D Investors also
have piggyback registration rights pursuant to which the Company must notify the
Reg D Investors of the Company's intention to register any Common Stock for  its
own  account and include  in such registration all  Reg D Registrable Securities
requested by the Reg D Investors to be so included.
 
     All of the Reg D Registrable Securities of the Reg D Investors who are also
Delayed Selling Stockholders (an aggregate of 36,968 shares of Common Stock) are
being registered under the Securities Act by the registration statement of which
this Prospectus forms a part for resale on a delayed basis pursuant to Rule  415
under  the  Securities  Act.  See  'Delayed  Selling  Stockholders  and  Plan of
Distribution.'
 
     Reg D Investors who  are also Selling Stockholders  have agreed, except  as
set  forth  in the  next sentence,  to irrevocably  waive any  and all  of their
piggyback and demand registration  rights and not to  sell any shares of  Common
Stock  or certain related securities except: (i) pursuant to the Offering or the
exercise of the  Underwriters' over-allotment options;  (ii) in accordance  with
all  of the applicable provisions of Rule 144 under the Securities Act; or (iii)
in transactions exempt from the registration requirements of the Securities Act.
Such agreements terminate if  the final Prospectus relating  to the Offering  is
not  filed with the Commission  by March 31, 1997  pursuant to Rule 424(b) under
the Securities Act.
 
     All of the Reg  D Investors (other  than the Reg D  Investors who are  also
Delayed  Selling  Stockholders  or  Selling Stockholders,  as  described  in the
preceding  two  paragraphs),  including  the  Reg  D  Investors  who  are   also
Over-Allotment Selling Stockholders, have agreed not to exercise their demand or
piggyback  registration rights and not to make  sales of Common Stock or certain
related securities  during  the  Lock-Up  Period  with  respect  to  any  Reg  D
Registrable  Securities held by them that are  not sold pursuant to the Offering
or the exercise  of the Underwriters'  over-allotment options. As  consideration
for these lock-ups, upon consummation of the Offering, the Company will issue to
the  Reg D  Investors agreeing  thereto, warrants  exercisable for  one share of
Common Stock  for each  two shares  of Common  Stock that  are subject  to  such
lock-ups  (such new warrants to be exercisable for an aggregate of up to 145,133
shares of Common Stock). Such warrants will  be exercisable for a period of  two
years  from  the date  of  the Closing  (except that,  in  the case  of warrants
exercisable for up to  9,861 shares of Common  Stock issued to one  stockholder,
such  warrants will be exercisable for a period  of three years from the date of
issue thereof) at an exercise price  equal to the initial public offering  price
of  the  Common Stock  in the  Offering (except  that, in  the case  of warrants
exercisable for  up  to  9,386  shares  of Common  Stock  issued  to  two  other
stockholders, the exercise  price with  respect to  such warrants  will be $1.00
above such initial public offering price).
 
     Recipients of Finder's Fee. Subject  to certain conditions and  limitations
and  pursuant to the  Finder's Fee Agreements,  Whale, Millennium, Mr. Golenberg
and Mr. Geller have piggyback registration  rights with respect to an  aggregate
of  37,500 shares  of Common  Stock owned  outright and  an aggregate  of 25,000
shares of Common Stock issuable upon the exercise of warrants (the 'Finder's Fee
Warrants').
 
     Whale and Millennium have agreed, except as set forth in the next sentence,
to irrevocably waive any and all of their piggyback registration rights and  not
to sell any shares of Common Stock or certain
 
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<PAGE>
 

<PAGE>
related  securities except: (i) pursuant to the  Offering or the exercise of the
Underwriters' over-allotment  options;  (ii)  in  accordance  with  all  of  the
applicable  provisions  of  Rule  144  under the  Securities  Act;  or  (iii) in
transactions exempt from  the registration requirements  of the Securities  Act.
Such  agreements terminate if  the final Prospectus relating  to the Offering is
not filed with the Commission  by March 31, 1997  pursuant to Rule 424(b)  under
the Securities Act.
 
     Mr.  Golenberg and Mr.  Geller have agreed not  to exercise their piggyback
registration rights and  not to make  sales of Common  Stock or certain  related
securities  during the Lock-Up Period. As consideration for these lock-ups, upon
consummation of the Offering,  the Company will issue  to each of Mr.  Golenberg
and  Mr. Geller warrants exercisable for one  share of Common Stock for each two
shares of Common Stock that are subject  to such lock-ups (such new warrants  to
be exercisable for an aggregate of 15,626 shares of Common Stock). Such warrants
will  be exercisable for a period of three years from the date of the Closing at
an exercise price equal to the initial public offering price of the Common Stock
in the Offering.
 
     Golenberg and Geller.  Subject to  certain conditions  and limitations  and
pursuant  to the Golenberg/Geller  Agreements, the Company  agreed to include an
aggregate of 56,250 shares of Common Stock held by Mr. Golenberg and Mr.  Geller
outright  or  issuable  upon  the exercise  of  warrants  (the 'Golenberg/Geller
Warrants') in a  registration statement  to be filed  on or  before December  1,
1995.
 
     Mr. Golenberg and Mr. Geller have agreed not to exercise their registration
rights  and not  to make  sales of  Common Stock  or certain  related securities
during  the  Lock-Up   Period.  As  consideration   for  these  lock-ups,   upon
consummation  of the Offering, the  Company will issue to  each of Mr. Golenberg
and Mr. Geller warrants exercisable for one  share of Common Stock for each  two
shares  of Common Stock that are subject  to such lock-ups (such new warrants to
be exercisable for an aggregate of 28,125 shares of Common Stock). Such warrants
will be exercisable for a period of three years from the date of the Closing  at
an exercise price equal to the initial public offering price of the Common Stock
in the Offering.
 
     Kasower  and MNI. Pursuant to a Settlement and Release Agreement dated June
17, 1994 between  the Company, Kasower  and MNI,  the Company agreed  to file  a
registration  statement with respect to 15,625  shares of Common Stock delivered
to MNI in connection with such settlement and release not later than sixty  (60)
days  after the filing of the Company's Form 10-K for the fiscal year ended June
30, 1994.
 
     Pursuant to such obligations, the Company filed a registration statement on
Form S-3 on  June 17,  1995 and Amendment  No. 1  thereto on July  25, 1996  (as
amended,  the 'S-3') with respect to which the Company has submitted a letter to
the Commission requesting withdrawal. See ' -- S-3.' Kasower and MNI have agreed
to the Company's withdrawal  of the S-3  and MNI has  included 57,500 shares  of
Common Stock in the registration statement of which this Prospectus forms a part
for resale on a delayed basis pursuant to Rule 415 under the Securities Act. See
'Delayed Selling Stockholders and Plan of Distribution.'
 
     Holders of Series B Preferred Stock. Pursuant to an agreement dated June 7,
1996  with the holders  of the Series  B Preferred Stock,  the Company agreed to
file a registration statement on Form S-3  or Form S-1 for the public resale  of
all  of  the shares  of  Common Stock  issuable on  conversion  of the  Series B
Preferred Stock and all of the shares of Common Stock issuable upon exercise  of
the  warrants  issued in  connection  with such  Series  B Preferred  Stock (the
'Series B Warrants'). Subject to certain conditions and limitations, the Company
is required to  use its  best efforts to  cause such  registration statement  to
become  effective not later than  90 days after the date  of filing, and to keep
such registration statement effective for two years, in the case of Common Stock
issued upon conversion of the Series B Preferred Stock, and for three years,  in
the case of Common Stock issued upon exercise of the Series B Warrants.
 
     Holders  of the Series B Preferred Stock  have agreed not to exercise their
registration rights and  agreed not  to make sales  of Common  Stock or  certain
related  securities during the  Lock-Up Period. As  consideration for certain of
the foregoing  lock-ups, upon  consummation of  the Offering,  the Company  will
issue  to certain holders  of Series B Preferred  Stock warrants exercisable for
one share of Common
 
                                       67
 
<PAGE>
 

<PAGE>
Stock for each two shares of Common Stock issuable upon exercise of the Series B
Warrants or conversion  of Series  B Preferred Stock  that are  subject to  such
lock-ups (such new warrants to be exercisable for an aggregate of 946,800 shares
of  Common Stock). The  warrants will be  exercisable for a  period of two years
from the date of the  Closing at an exercise price  equal to the initial  public
offering  price of  the Common  Stock in  the Offering.  Certain holders  of the
Series B Preferred  Stock have  included in  the aggregate  1,250,000 shares  of
Common Stock (issuable upon conversion of shares of Series B Preferred Stock) in
the registration statement of which this Prospectus forms a part for resale on a
delayed  basis pursuant to Rule 415 under the Securities Act, which Common Stock
will be subject to such lock-ups. See 'Delayed Selling Stockholders and Plan  of
Distribution' and 'Certain Transactions.'
 
     Holders  of  Series  C Preferred  Stock.  Pursuant to  a  Private Placement
Purchase Agreement  dated September  10,  1996, the  Company  agreed to  file  a
registration  statement on Form S-3 or Form S-1  for the public resale of all of
the shares of  Common Stock  issuable on conversion  of the  Series C  Preferred
Stock  and  all of  the shares  of Common  Stock issuable  upon exercise  of the
warrants issued in connection with such Series C Preferred Stock (the 'Series  C
Warrants').  Subject  to  certain  conditions and  limitations,  the  Company is
required to use its best efforts to cause such registration statement to  become
effective  not later  than 90 days  after the date  of filing, and  to keep such
registration statement effective  for two  years, in  the case  of Common  Stock
issued  upon conversion of the Series C Preferred Stock, and for three years, in
the case of Common Stock issued upon exercise of the Series C Warrants.
 
     Holders of the Series C Preferred  Stock have agreed not to exercise  their
registration  rights and  agreed not  to make sales  of Common  Stock or certain
related securities during the Lock-Up Period.
 
     Warrants. In addition  to the Finder's  Fee Warrants, the  Golenberg/Geller
Warrants,  the Series  B Warrants  and the  Series C  Warrants, the  Company has
issued warrants containing registration rights  (the 'Other Warrants'), as  more
fully  described below, exercisable for an  aggregate of 40,577 shares of Common
Stock to various persons  (the 'Warrant Holders'). The  Other Warrants (and  the
related  registration rights)  expire on various  dates ranging  from January 8,
1999 to July 15, 2000. Pursuant to such Other Warrants, the Company must provide
each Warrant Holder with at least  forty-five (45) days prior written notice  of
any registration of any securities of the Company. Subject to certain conditions
and  limitations, all such Warrant Holders have the right to require the Company
to include such number of shares  of Common Stock underlying the Other  Warrants
held by them in any registered offering of Common Stock by the Company.
 
     Such   Warrant  Holders  have  agreed   not  to  exercise  their  piggyback
registration rights and  agreed not  to make sales  of Common  Stock or  certain
related securities during the Lock-Up Period. As consideration for the foregoing
lock-ups,  upon consummation  of the  Offering, the  Company will  issue to such
Warrant Holders, new warrants exercisable for one share of Common Stock for each
two shares of Common Stock issuable upon exercise of the Other Warrants held  by
such  Warrant Holders that are subject to such lock-ups (such new warrants to be
exercisable for  an aggregate  of  16,068 shares  of  Common Stock).  These  new
warrants  will be  exercisable for a  period of two  years from the  date of the
Closing at an exercise price equal to  the initial public offering price of  the
Common Stock in the Offering.
 
     In  addition, pursuant to an option agreement dated October 1, 1995 between
the Company and the three individuals named therein, the Company agreed to  file
with  the  Commission,  on or  before  December  1, 1995,  a  shelf registration
statement with regard to 30,000 shares of Common Stock issuable to such  persons
upon  exercise of warrants granted to them  in such option agreement. Subject to
certain conditions and limitations, the Company  agreed to use its best  efforts
to have such registration statement declared effective as soon as possible after
the  filing thereof  and to keep  the shelf  registration statement continuously
effective thorough  December  31, 1996.  In  addition, in  connection  with  the
extension  of such option  agreement in April  1996, the Company  issued to such
three individuals warrants exercisable for 22,500 shares of Common Stock in  the
aggregate,   together  with  piggyback  registration  rights  having  terms  and
conditions similar to those given to the Warrant Holders.
 
     Each of such persons has agreed not to exercise his registration rights and
not to  make sales  of Common  Stock or  certain related  securities during  the
Lock-Up Period. As consideration for each of the foregoing lock-ups, the Company
will   issue   to  each   of  such   persons,   new  warrants   exercisable  for
 
                                       68
 
<PAGE>
 

<PAGE>
one share of  Common Stock for  each two  shares of Common  Stock issuable  upon
exercise  of the warrants granted to such person under the option agreement that
are subject  to  such lock-ups  (such  new warrants  to  be exercisable  for  an
aggregate  of 26,250 shares of Common Stock). These warrants will be exercisable
for a period  of two years  from the date  of the Closing  at an exercise  price
equal to the initial public offering price of the Common Stock in the Offering.
 
     Stephen  Dunn. Pursuant  to a  Stock Purchase  Agreement dated  January 31,
1995, the Company may satisfy any part of any contingent payment due in  respect
of the purchase price for SD&A with restricted Common Stock. With respect to any
such  Common Stock  issued to  Mr. Dunn in  satisfaction of  any such contingent
payment, Mr. Dunn  has the right  to make two  demands, commencing in  September
1997,   that  the  Company  prepare,  file  and  cause  to  become  effective  a
registration statement as to such number of shares of Common Stock so issued  to
Mr. Dunn as he may request to be included therein in a notice to the Company.
 
     Mr. Dunn has agreed not to exercise such registration rights and agreed not
to  make sales of Common Stock or  certain related securities during the Lock-Up
Period.
 
     Metro. In connection with the  Company's acquisition of Metro, the  Company
issued  1,814,000 shares  of Common Stock  to the former  shareholders of Metro.
Pursuant to a Registration Rights Agreement dated as of October 9, 1996, subject
to certain conditions and limitations contained therein, commencing nine  months
after  the consummation of an underwritten public offering by the Company of its
securities,  (or,  if  such  an  underwritten  public  offering  has  not   been
consummated  by  March  31, 1997,  commencing  December 31,  1997),  such former
shareholders or  any permitted  transferee or  assignee thereof  have  piggyback
registration  rights with respect to  the Common Stock so  issued to them in the
event the Company files a registration  statement on any form that would  permit
the  registration of  their Common Stock  (other than on  Form S-4 or  S-8 or in
connection with an  exchange offer or  an offering of  securities solely to  the
Company's   existing  stockholders).  The  Company  is  required  to  give  such
stockholders or any permitted transferee or  assignee thereof at least 40  days'
prior  written  notice of  the  filing of  any  such registration  statement. In
addition, in the event  that such a registration  statement is not filed  within
nine  months  of the  consummation  of an  underwritten  public offering  by the
Company of its securities (or, if  such an underwritten public offering has  not
been  consummated by March  31, 1997, prior  to December 31,  1997), such former
shareholders or any permitted transferee or  assignee thereof have the right  to
demand  one time that the Company file  a registration statement with respect to
the Common  Stock so  issued to  them  and use  its best  efforts to  have  such
registration statement declared effective.
 
     The  former shareholders of Metro have  agreed not to exercise their demand
registration rights and their  piggyback registration rights  and agreed not  to
make  sales of  Common Stock  or certain  related securities  during the Lock-Up
Period.
 
     Representative's Warrants. Upon the completion of the Offering, the Company
will sell to the Representative, individually  and not as representative of  the
Underwriters, the Representative's Warrants for consideration of one mil ($.001)
per  Representative's Warrant, exercisable for 150,000 shares of Common Stock in
the aggregate.  Each  Representative's  Warrant shall  (i)  entitle  the  holder
thereof to purchase one share of Common Stock at an exercise price equal to 120%
of  the initial public offering  price per share of  the Common Stock offered by
the Company hereby; (ii)  be exercisable for a  period of four years  commencing
one  year  after the  date  of this  Prospectus;  and (iii)  contain appropriate
anti-dilution  provisions.  Such  anti-dilution  provisions  include  protection
against  dilution in  both price  and percentage of  the Company  (to the extent
permitted by the  rules and regulations  of the  NASD upon (a)  any issuance  of
Common  Stock, warrants or  other securities convertible into  Common Stock at a
price below the then market  value of the Common Stock  during a period of  five
years  from  the date  of this  Prospectus;  (b) any  issuance of  Common Stock,
warrants or other securities convertible into Common Stock as a dividend; or (c)
a subdivision or combination of the outstanding Common Stock, warrants or  other
securities   convertible  into  Common   Stock  as  the   result  of  a  merger,
consolidation, spin-off or otherwise.
 
     During the  four-year period  commencing one  year from  the date  of  this
Prospectus,  the  Company is  required to  use  its best  efforts to  assist the
holders of  the  Representative's  Warrants and  the  underlying  securities  in
publicly  selling such Representative's Warrants  and the underlying securities,
 
                                       69
 
<PAGE>
 

<PAGE>
when and if requested by the holders  of a majority thereof. These best  efforts
include the preparation and filing of one or more registration statements during
such  four-year period at the demand of the  holders of not less than a majority
of the Representative's Warrants or  underlying securities, and the  maintenance
of  the effectiveness thereof for  at least six months,  the first of which such
filings  is  at  the  Company's  sole  cost  and  expense,  including,   without
limitation,  blue sky fees and expenses and the fees and expenses (not to exceed
$15,000) of  one counsel  to the  holders of  the Representative's  Warrants  or
underlying   securities,  but   not  including   any  underwriting   or  selling
commissions, discounts or other charges of any broker-dealer acting on behalf of
such holders. In  addition, for the  period from the  first through the  seventh
anniversary  of the date of  this Prospectus, the Company  is required to notify
all holders of the  Representative's Warrants and  underlying securities of  the
Company's  intention  to  undertake  another public  offering  of  the Company's
securities (whether by the Company or by any security holder of the Company). If
requested by any holder of Representative's Warrants, the Company is required to
include in such  public offering  any Representative's  Warrants and  underlying
securities  of such  requesting holder  at the  Company's sole  cost and expense
(other  than  (i)  fees  and  disbursements   of  counsel  for  any  holder   of
Representative's  Warrants  and (ii)  any  applicable underwriting  discounts or
commissions, but including, without limitation, blue sky fees and expenses)  and
maintain the effectiveness of any registration statement relating to such public
offering  for at least six months after  the date such registration statement is
declared effective.  The Representative's  Warrants  will not  be  transferable,
saleable,  assignable or  hypothecatable for  one year  except that  they may be
assigned in whole or in part during  such year to any NASD member  participating
in  the Offering or any  officer or representative of  the Representative or any
such NASD member.
 
     S-3. In addition to Kasower and MNI,  all of the other persons referred  to
in  the S-3 as 'Selling Stockholders' have agreed to the Company's withdrawal of
the S-3.
 
     Other Lock-Up Arrangements. The Company and  its  Directors  and  executive
officers  have  agreed not  to  make  sales of  Common Stock  or certain related
securities  during the Lock-Up Period.
 
     New  Warrants. All of  the  warrants  to  be  issued  by  the  Company upon
consummation  of  the Offering as consideration  for  certain  of   the  lock-up
arrangements  described  above, exercisable for an aggregate of 1,192,193 shares
of Common Stock, will grant to the holders thereof the  same registration rights
as the underlying  securities subject  to the lock-up  arrangement in respect of
which such  new warrants are being issued.
 
                                       70
 
<PAGE>
 

<PAGE>
                                  UNDERWRITING
 
     The Underwriters named below for whom LT Lawrence & Co., Inc. is acting  as
the  Representative have severally  agreed, subject to  the terms and conditions
contained in the Underwriting Agreement, to purchase from the Company the number
of shares of Common Stock set forth below opposite their respective names:
 
<TABLE>
<CAPTION>
                                                                                     NUMBER
                                  UNDERWRITERS                                      OF SHARES
- ---------------------------------------------------------------------------------   ---------
 
<S>                                                                                 <C>
LT Lawrence & Co., Inc. .........................................................
 
                                                                                    ---------
          Total..................................................................   1,500,000
                                                                                    ---------
                                                                                    ---------
</TABLE>
 
     The Company and  the Selling Stockholders  are obligated to  sell, and  the
Underwriters  are  obligated to  purchase,  all of  the  shares of  Common Stock
offered hereby through the Representative, if any are purchased.
 
     Through the Representative, the Underwriters  have advised the Company  and
the  Selling Stockholders  that they  propose initially  to offer  the shares of
Common Stock to  the public on  the terms set  forth on the  cover page of  this
Prospectus. The Underwriters may allow a concession of not more than $.      per
share  to selected dealers; and the Underwriters may allow, and such dealers may
reallow, a concession  of not  more than $.         per share  to certain  other
dealers.  After the  consummation of  the Offering,  the concession  to selected
dealers and the reallowance to other dealers may be changed by the Underwriters.
The shares of Common Stock are offered subject to receipt and acceptance by  the
Underwriters  and to  certain other  conditions, including  the right  to reject
orders in whole or in part.
 
     The Company,  the  Selling  Stockholders  and  the  Over-Allotment  Selling
Stockholders  have granted to the Underwriters options to purchase up to 225,000
additional shares of Common Stock solely  to cover over-allotments, if any.  The
options  are exercisable within 45 days from  the date of this Prospectus at the
initial public offering price, less the  underwriting discount set forth on  the
cover  page of this  Prospectus. To the extent  the Representative exercises the
options, the Underwriters will be  committed, subject to certain conditions,  to
purchase  the  additional  shares.  The  Company  has  agreed  with  the Selling
Stockholders and the Over-Allotment Selling Stockholders that the first  164,365
shares  as to which the Underwriters'  over-allotment options are exercised will
be sold by such Selling Stockholders and Over-Allotment Selling Stockholders  on
a  pro rata basis based on the relative  amounts subject to sale by such persons
as set  forth  under  'Principal  and Selling  Stockholders,'  and  any  of  the
remaining 60,635 shares as to which the Underwriters' over-allotment options are
exercised will be sold by the Company.
 
     See  'Shares Eligible for Future Sale' for a description of certain lock-up
agreements.
 
     The Company,  the  Selling  Stockholders  and  the  Over-Allotment  Selling
Stockholders have agreed to indemnify the Underwriters against, or contribute to
losses  arising out of, certain liabilities, including liabilities arising under
the Securities Act.
 
     The Representative was organized in February  1992 and was registered as  a
broker-dealer   in  1994.  Prior  to   this  Offering,  the  Representative  has
participated as  a  sole or  co-manager  in  four public  offerings.  See  'Risk
Factors -- Lack of Underwriting History.'
 
     The  Representative has informed  the Company that  the Underwriters do not
intend to confirm sales to any  accounts over which they exercise  discretionary
authority.
 
                                       71
 
<PAGE>
 

<PAGE>
                               VALIDITY OF SHARES
 
     The  validity  of the  securities offered  hereby  and certain  other legal
matters are being passed upon  for the Company by  Lionel Sawyer & Collins,  Las
Vegas,  Nevada and Jones,  Day, Reavis & Pogue,  New York, New  York and for the
Underwriters by Rubin Baum Levin Constant & Friedman, New York, New York.
 
                                    EXPERTS
 
     The Company's  consolidated balance  sheet  as of  June  30, 1996  and  the
consolidated  statements of operations, stockholders'  equity and cash flows for
each of  the two  years in  the  period ended  June 30,  1996 included  in  this
Prospectus  have been  included herein  in reliance on  the report  of Coopers &
Lybrand L.L.P., independent accountants, given on the authority of that firm  as
experts in accounting and auditing. The balance sheet of SD&A as of December 31,
1994  and the statements of income, shareholder's  equity and cash flows for the
year ended December  31, 1994  included in  this Prospectus  have been  included
herein  in  reliance on  the  report of  Coopers  & Lybrand  L.L.P., independent
accountants, given on the  authority of that firm  as experts in accounting  and
auditing.  Metro's balance sheet as  of December 31, 1995  and the statements of
operations, shareholders' equity and cash flows for each of the two years in the
period ended December 31,  1995 included in this  Prospectus have been  included
herein  in  reliance  on the  report  of  Coopers &  Lybrand  L.L.P. independent
accountants, given on the  authority of that firm  as experts in accounting  and
auditing.
 
                             AVAILABLE INFORMATION
 
     The  Company  has  filed  with the  Commission,  Washington,  D.C.  20549 a
Registration Statement on Form SB-2 under the Securities Act with respect to the
shares of Common Stock offered hereby.  This Prospectus does not contain all  of
the  information set  forth in the  Registration Statement and  the exhibits and
schedules thereto. For further information pertaining to the securities  offered
hereby  and to the Company, reference is  made to the Registration Statement and
the  exhibits  and  schedules  filed  therewith.  Statements  contained  in  the
Prospectus  concerning the provisions of any document to which reference is made
are not necessarily  complete and, in  each instance, reference  is made to  the
copy  of such document filed  as an exhibit to  the Registration Statement. Each
such statement is qualified  in its entirety  by such reference.  A copy of  the
Registration  Statement may  be inspected without  charge at the  offices of the
Commission in Washington,  D.C. 20549,  and copies  of all  or any  part of  the
Registration  Statement may be obtained from the Public Reference Section of the
Commission at 450 Fifth Street, N.W., Washington, D.C. 20549 upon the payment of
the fees prescribed by the Commission.
 
     The Company is subject to  the informational reporting requirements of  the
Securities  Exchange Act, and accordingly,  files, reports, proxy statements and
other information are filed with the Commission. Such reports, proxy  statements
and other information filed with the Commission are available for inspection and
copying  at the public reference facilities maintained by the Commission at Room
1025, 450 Fifth  Street, N.W., Judiciary  Plaza, Washington, D.C.  20549 and  at
certain  regional offices of the Commission, located at Suite 1400, Northwestern
Atrium Center, 500  West Madison  Street, Chicago, IL  60621 and  7 World  Trade
Center,  New York, NY  10048. Copies of  such material can  be obtained from the
Public Reference Section of  the Commission, 450  Fifth Street, N.W.,  Judiciary
Plaza,  Washington, D.C. 20549  upon the payment  of the fees  prescribed by the
Commission. In  addition,  the  Commission maintains  a  website  that  contains
reports,  proxy statements and other information  filed with the Commission. The
address of such site is http://www.sec.gov.
 
                                       72

<PAGE>
 

<PAGE>
                         INDEX TO FINANCIAL STATEMENTS
 
<TABLE>
<S>                                                                                                           <C>
FINANCIAL STATEMENTS OF ALL-COMM MEDIA CORPORATION
     Report of Independent Accountants.....................................................................    F-2
     Consolidated Balance Sheet
       June 30, 1996.......................................................................................    F-3
     Consolidated Statements of Operations
       Years Ended June 30, 1995 and 1996..................................................................    F-4
     Consolidated Statements of Stockholders' Equity
       Years Ended June 30, 1995 and 1996..................................................................    F-5
     Consolidated Statements of Cash Flows
       Years Ended June 30, 1995 and 1996..................................................................    F-6
     Notes to Consolidated Financial Statements............................................................    F-8
 
FINANCIAL STATEMENTS OF METRO SERVICES GROUP, INC.
     Report of Independent Accountants.....................................................................   F-20
     Balance Sheets
       December 31, 1995 and June 30, 1996 (unaudited).....................................................   F-21
     Statements of Operations
       Years Ended December 31, 1994 and 1995 and Six Months Ended June 30, 1995 (unaudited) and 1996
      (unaudited)..........................................................................................   F-22
     Statements of Shareholders' Equity (Deficit)
       Years Ended December 31, 1994 and 1995 and Six Months Ended June 30, 1996 (unaudited)...............   F-23
     Statements of Cash Flows
       Years Ended December 31, 1994 and 1995 and Six Months Ended June 30, 1995 (unaudited) and 1996
      (unaudited)..........................................................................................   F-24
     Notes to Financial Statements.........................................................................   F-25
 
SELECTED FINANCIAL STATEMENTS OF STEPHEN DUNN & ASSOCIATES, INC.
  Audited
     Report of Independent Accountants.....................................................................   F-28
     Balance Sheet
       December 31, 1994...................................................................................   F-29
     Statement of Operations
       Year Ended December 31, 1994........................................................................   F-30
     Statement of Shareholder's Equity
       Year Ended December 31, 1994........................................................................   F-31
     Statement of Cash Flows
       Year Ended December 31, 1994........................................................................   F-32
     Notes to Financial Statements.........................................................................   F-33
  Unaudited
     Balance Sheet
       March 31, 1995......................................................................................   F-37
     Statement of Operations
       Three Months Ended March 31, 1995...................................................................   F-38
     Statement of Shareholder's Equity
       Three Months Ended March 31, 1995...................................................................   F-39
     Statement of Cash Flows
       Three Months Ended March 31, 1995...................................................................   F-40
     Notes to Interim Financial Statements.................................................................   F-41
</TABLE>
 
                                      F-1

<PAGE>
 

<PAGE>
                       REPORT OF INDEPENDENT ACCOUNTANTS
 
The Stockholders of
ALL-COMM MEDIA CORPORATION
 
     We   have  audited  the  consolidated   balance  sheet  of  All-Comm  Media
Corporation and Subsidiaries as  of June 30, 1996  and the related  consolidated
statements  of operations, stockholders'  equity and cash flows  for each of the
two years in the period ended June 30, 1996. These financial statements are  the
responsibility of All-Comm Media Corporation's management. Our responsibility is
to express an opinion on these financial statements based on our audits.
 
     We  conducted  our audits  in accordance  with generally  accepted auditing
standards. Those standards require that we plan and perform the audit to  obtain
reasonable assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also  includes
assessing  the  accounting principles  used  and significant  estimates  made by
management, as well as evaluating the overall financial statement  presentation.
We believe that our audits provide a reasonable basis for our opinion.
 
     In  our opinion, the financial statements referred to above present fairly,
in all material respects, the consolidated financial position of All-Comm  Media
Corporation  and Subsidiaries as of June  30, 1996, and the consolidated results
of their operations and their cash flows for each of the two years in the period
ended  June  30,  1996,  in   conformity  with  generally  accepted   accounting
principles.
 
                                          /s/ COOPERS & LYBRAND L.L.P.
 
Los Angeles, California
September 19, 1996
 
                                      F-2
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
                           CONSOLIDATED BALANCE SHEET
                                 JUNE 30, 1996
 
<TABLE>
<CAPTION>
                                              ASSETS
<S>                                                                                                   <C>
Current assets:
     Cash and cash equivalents.....................................................................   $ 1,393,044
     Accounts receivable, net of allowance for doubtful accounts of $34,906........................     2,681,748
     Land held for sale at cost....................................................................       921,465
     Other current assets..........................................................................       107,658
                                                                                                      -----------
          Total current assets.....................................................................     5,103,915
Property and equipment at cost, net................................................................       299,045
Intangible assets at cost, net.....................................................................     7,851,060
Other assets.......................................................................................        47,046
                                                                                                      -----------
          Total assets.............................................................................   $13,301,066
                                                                                                      -----------
                                                                                                      -----------
 
                               LIABILITIES AND STOCKHOLDERS' EQUITY
Current liabilities:
     Short-term borrowings.........................................................................   $   500,000
     Trade accounts payable........................................................................       470,706
     Accrued salaries and wages....................................................................       706,039
     Other accrued expenses........................................................................       758,112
     Income taxes payable..........................................................................        10,000
     Long-term obligations to related party, current portion.......................................       583,333
     Related party payable.........................................................................       425,000
                                                                                                      -----------
          Total current liabilities................................................................     3,453,190
Long-term obligations to related party less current portion........................................     1,516,667
Other liabilities..................................................................................        80,315
                                                                                                      -----------
          Total liabilities........................................................................     5,050,172
                                                                                                      -----------
Commitments and contingencies
Stockholders' equity:
     Convertible Preferred Stock, $.01 par value; 50,000 shares authorized consisting of: 6,200
      shares of Series B Convertible Preferred Stock issued and outstanding; 2,000 shares of Series
      C Convertible Preferred Stock issued and outstanding.........................................            82
     Common stock -- authorized 6,250,000 shares of $.01 par value at June 30, 1996, increased in
      August 1996 to 36,250,000; 3,198,534 shares issued...........................................        31,985
     Additional paid-in capital....................................................................    14,462,306
     Accumulated deficit...........................................................................    (6,108,010)
     Less 11,800 shares of common stock in treasury, at cost.......................................      (135,469)
                                                                                                      -----------
          Total stockholders' equity...............................................................     8,250,894
                                                                                                      -----------
               Total liabilities and stockholders' equity..........................................   $13,301,066
                                                                                                      -----------
                                                                                                      -----------
</TABLE>
 
                See Notes to Consolidated Financial Statements.
 
                                      F-3
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
                     CONSOLIDATED STATEMENTS OF OPERATIONS
                       YEARS ENDED JUNE 30, 1995 AND 1996
 
<TABLE>
<CAPTION>
                                                                                         1995           1996
                                                                                      -----------    -----------
 
<S>                                                                                   <C>            <C>
Revenues...........................................................................   $ 3,630,828    $15,889,210
                                                                                      -----------    -----------
Operating costs and expenses:
     Salaries and benefits.........................................................     3,139,232     12,712,150
     Direct costs..................................................................       102,052        807,057
     Selling, general and administrative...........................................     1,121,023      1,843,236
     Professional fees.............................................................       459,344        625,667
     Amortization of intangible assets.............................................        65,101        361,537
                                                                                      -----------    -----------
          Total operating costs and expenses.......................................     4,886,752     16,349,647
                                                                                      -----------    -----------
          Loss from operations.....................................................    (1,255,924)      (460,437)
                                                                                      -----------    -----------
Other income (expense):
     Gain from sales of securities.................................................     1,579,539             --
     Loan commitment fee...........................................................      (300,000)            --
     Interest income...............................................................        13,679         12,276
     Interest expense..............................................................       (94,200)      (487,638)
     Other, net....................................................................         1,047             --
                                                                                      -----------    -----------
          Total....................................................................     1,200,065       (475,362)
                                                                                      -----------    -----------
     Loss from continuing operations before income taxes...........................       (55,859)      (935,799)
     Provision for income taxes....................................................       (75,000)      (141,084)
                                                                                      -----------    -----------
Loss from continuing operations before discontinued operations.....................      (130,859)    (1,076,883)
Gain on sale of discontinued operations............................................       322,387             --
Loss from discontinued operations..................................................       (81,131)            --
                                                                                      -----------    -----------
          Net income (loss)........................................................   $   110,397    $(1,076,883)
                                                                                      -----------    -----------
                                                                                      -----------    -----------
          Net income (loss) attributable to common stockholders....................   $   110,397    $(1,094,373)
                                                                                      -----------    -----------
                                                                                      -----------    -----------
Income (loss) per common share:
     From continuing operations....................................................   $      (.07)   $      (.36)
     From discontinued operations..................................................   $       .13             --
                                                                                      -----------    -----------
Net income (loss) per common share.................................................   $       .06    $      (.36)
                                                                                      -----------    -----------
                                                                                      -----------    -----------
 
Weighted average common and common equivalent shares outstanding...................     1,807,540      3,068,278
                                                                                      -----------    -----------
                                                                                      -----------    -----------
 
Primary and fully diluted income (loss) per common share are the same in fiscal years 1995 and 1996.
</TABLE>
 
                See Notes to Consolidated Financial Statements.
 
                                      F-4
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
                CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY
                       YEARS ENDED JUNE 30, 1995 AND 1996
<TABLE>
<CAPTION>
                                                                                                NET
                                                                                            UNREALIZED
                                            CONVERTIBLE                                       GAIN ON                 TREASURY
                                          PREFERRED STOCK     COMMON STOCK     ADDITIONAL   AVAILABLE-                STOCK
                                          ---------------  ------------------    PAID-IN     FOR-SALE    ACCUMULATED  -------
                                          SHARES   AMOUNT   SHARES    AMOUNT     CAPITAL    INVESTMENTS    DEFICIT    SHARES
                                          -------  ------  ---------  -------  -----------  -----------  -----------  -------
 
<S>                                       <C>      <C>     <C>        <C>      <C>          <C>          <C>          <C>
Balance June 30, 1994                                      1,436,833  $14,368  $ 5,928,542               $(5,141,524) (11,800)
Effect of change in accounting
  principle..............................                                                   $ 1,579,539
Change in net unrealized gain on
  available-for-sale investments.........                                                    (1,579,539)
Issuance of restricted shares for
  litigation settlement..................                     37,500      375      149,625
Issuance of restricted shares for merger
  with Alliance Media Corporation........                  1,025,000   10,250    2,734,750
Issuance of restricted shares as finder's
  fees...................................                     42,500      425      138,325
Private placement of shares -- cash......                    413,759    4,138    1,014,537
Shares issued upon exercise of stock
  options and warrants...................                     72,500      725      207,193
Discounts granted on exercise of
  options................................                                          127,875
Net income...............................                                                                   110,397
                                                           ---------  -------  -----------  -----------  -----------  -------
 
Balance June 30, 1995....................                  3,028,092   30,281   10,300,847      --       (5,031,127)  (11,800)
Issuance of common shares as compensation
  to employees, directors and
  consultants............................                     95,442      954      218,974
Sale of shares (including 12,500 to
  related parties).......................                     75,000      750      119,250
Sale of Series A Convertible Preferred
  Stock..................................  10,000  $ 100                           686,669
Sale of Series B Convertible Preferred
  Stock..................................   6,200     62                         1,044,682
Sale of Series C Convertible Preferred
  Stock..................................   2,000     20                           166,626
Repurchase of Series A Convertible
  Preferred Stock........................ (10,000)  (100)                         (812,400)
Warrants issued with Series B and Series
  C Convertible Preferred Stock..........                                        2,672,522
Warrants issued to consultants...........                                           82,626
Accrued dividends on Series B and Series
  C Convertible Preferred Stock..........                                          (17,490)
Net loss.................................                                                                 (1,076,883)
                                          -------  ------  ---------  -------  -----------  -----------  -----------  -------
Balance June 30, 1996....................   8,200  $  82   3,198,534  $31,985  $14,462,306  $   --       $(6,108,010) (11,800)
                                          -------  ------  ---------  -------  -----------  -----------  -----------  -------
                                          -------  ------  ---------  -------  -----------  -----------  -----------  -------
 
<CAPTION>
 
                                         TREASURY STOCK
                                         --------------
                                            AMOUNT      TOTALS
                                           ---------  -----------
<S>                                        <C>        <C>
Balance June 30, 1994                      $(135,469) $   665,917
Effect of change in accounting
  principle..............................               1,579,539
Change in net unrealized gain on
  available-for-sale investments.........              (1,579,539)
Issuance of restricted shares for
  litigation settlement..................                 150,000
Issuance of restricted shares for merger
  with Alliance Media Corporation........               2,745,000
Issuance of restricted shares as finder's
  fees...................................                 138,750
Private placement of shares -- cash......               1,018,675
Shares issued upon exercise of stock
  options and warrants...................                 207,918
Discounts granted on exercise of
  options................................                 127,875
Net income...............................                 110,397
                                           ---------  -----------
Balance June 30, 1995....................   (135,469)   5,164,532
Issuance of common shares as compensation
  to employees, directors and
  consultants............................                 219,928
Sale of shares (including 12,500 to
  related parties).......................                 120,000
Sale of Series A Convertible Preferred
  Stock..................................                 686,769
Sale of Series B Convertible Preferred
  Stock..................................               1,044,744
Sale of Series C Convertible Preferred
  Stock..................................                 166,646
Repurchase of Series A Convertible
  Preferred Stock........................                (812,500)
Warrants issued with Series B and Series
  C Convertible Preferred Stock..........               2,672,522
Warrants issued to consultants...........                  82,626
Accrued dividends on Series B and Series
  C Convertible Preferred Stock..........                 (17,490)
Net loss.................................              (1,076,883)
                                           ---------  -----------
Balance June 30, 1996....................  $(135,469) $ 8,250,894
                                           ---------  -----------
                                           ---------  -----------
</TABLE>
 
                See Notes to Consolidated Financial Statements.
 
                                      F-5
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
                     CONSOLIDATED STATEMENTS OF CASH FLOWS
                       YEARS ENDED JUNE 30, 1995 AND 1996
 
<TABLE>
<CAPTION>
                                                                                                        1995          1996
                                                                                                     -----------   -----------
<S>                                                                                                  <C>           <C>
Operating activities:
     Net income (loss).............................................................................  $   110,397   $(1,076,883)
     Adjustments to reconcile loss to net cash used in operating activities:
          Gains from sales of securities...........................................................   (1,579,539)      --
          Gain on sale of discontinued operations..................................................     (322,387)      --
          Depreciation.............................................................................       52,348       139,881
          Amortization.............................................................................       65,101       361,537
          Loss on disposal of assets...............................................................       30,319       --
          Discount on exercise of options..........................................................      127,875       --
          Stock issuances to employees, directors and consultants..................................      --            193,677
          Warrant issuances to consultants.........................................................      --             82,626
     Changes in assets and liabilities net of effects from acquisition:
          Accounts receivable......................................................................     (377,631)     (613,771)
          Other current assets.....................................................................      (16,844)       38,710
          Other assets.............................................................................       20,519        (8,346)
          Trade accounts payable...................................................................     (147,360)      105,068
          Accrued expenses and other current liabilities...........................................        6,757       (21,674)
          Income taxes payable.....................................................................       55,000       (84,565)
          Discontinued operations, net.............................................................     (152,662)      --
                                                                                                     -----------   -----------
          Net cash used in operating activities....................................................   (2,128,107)     (883,740)
                                                                                                     -----------   -----------
Investing activities:
     Proceeds from sales of investments in securities..............................................    2,682,811       --
     Purchase of investment in securities..........................................................   (1,063,272)      --
     Proceeds from sale of discontinued operations.................................................      800,000       --
     Proceeds from sales of fixed assets...........................................................       11,000       --
     Acquisition of Alliance Media Corporation, net of cash acquired of $567,269...................      259,088       --
     Payments relating to acquisition of Alliance and SD&A.........................................      --           (477,704)
     Purchase of property and equipment............................................................      (43,905)      (94,772)
     Land development costs........................................................................      (10,526)      --
                                                                                                     -----------   -----------
          Net cash provided by (used in) investing activities......................................    2,635,196      (572,476)
                                                                                                     -----------   -----------
Financing activities:
     Repurchase of Series A Convertible Preferred Stock............................................      --           (812,500)
     Proceeds from issuances of common stock.......................................................    1,226,593       120,000
     Proceeds from issuances of Series B and Series C Convertible Preferred Stock and warrants.....      --          4,570,682
     Proceeds from land option.....................................................................      --            150,000
     Proceeds from bank loans......................................................................      --            500,000
     Repayments of bank loans......................................................................     (513,059)      (49,694)
     Proceeds from note payable other..............................................................    1,000,000       --
     Repayments of note payable other..............................................................   (1,072,000)      (72,000)
     Related party repayment.......................................................................     (350,000)   (2,775,000)
                                                                                                     -----------   -----------
     Net cash provided by financing activities.....................................................      291,534     1,631,488
                                                                                                     -----------   -----------
Net increase in cash and cash equivalents..........................................................      798,623       175,272
     Cash and cash equivalents at beginning of year................................................      419,149     1,217,772
                                                                                                     -----------   -----------
Cash and cash equivalents at end of year...........................................................  $ 1,217,772   $ 1,393,044
                                                                                                     -----------   -----------
                                                                                                     -----------   -----------
Supplemental disclosures of cash flow data:
     Cash paid during the year for:
          Interest.................................................................................  $    60,422   $   455,276
          Financing charge.........................................................................  $   300,000       --
          Income taxes.............................................................................  $    15,000   $   155,025
</TABLE>
 
                See Notes to Consolidated Financial Statements.
 
                                      F-6
 
<PAGE>
 

<PAGE>
Supplemental Schedule of Non-cash Investing and Financing Activities:
 
          In  fiscal 1995,  the Company  purchased all  of the  capital stock of
     Alliance Media Corporation for 1,025,000  shares of common stock valued  at
     $2,745,000.  Additionally, 37,500 shares of common stock valued at $100,000
     were issued  as a  finder's  fee. Other  direct  costs of  the  acquisition
     totaled  approximately $500,000.  In conjunction with  the acquisition, net
     assets acquired and liabilities assumed,  less payments prior to year  end,
     were:
 
<TABLE>
<S>                                                                               <C>
Working capital, other than cash...............................................   $   601,729
Property and equipment.........................................................      (326,320)
Costs in excess of net assets of companies acquired............................    (7,337,870)
Other assets...................................................................       (23,451)
Long-term debt.................................................................     4,500,000
Common stock issued............................................................     2,845,000
                                                                                  -----------
                                                                                  $   259,088
                                                                                  -----------
                                                                                  -----------
</TABLE>
 
          Five  thousand shares of common stock valued at $38,750 were issued as
     a commission on the sale of Sports-Tech International, Inc. during 1995.
 
          The Company issued 37,500 shares of common stock valued at $150,000 in
     fiscal 1995 in settlement  of a 1994 liability  for early termination of  a
     consulting agreement.
 
          In October, 1995, in accordance with the acquisition agreement between
     Alliance Media Corporation and the former owner of SD&A, the purchase price
     was increased by $85,699.
 
          In  October, 1995, the Company issued  6,250 shares of common stock in
     settlement of a liability of $26,250.
 
          In November,  1995,  a special  county  bond measure,  with  principal
     totaling $154,814, was assessed on the Company's land and was recorded as a
     land improvement, offset by a liability in accrued other expenses.
 
          In  April, 1996, the  Company issued 89,192 shares  of common stock in
     settlement of  liabilities  to  employees,  directors  and  consultants  of
     $193,678.
 
          During  the year ended  June 30, 1996, the  Company issued warrants to
     consultants valued at $82,626.
 
          Accrued and unpaid dividends on shares of Convertible Preferred  Stock
     during fiscal 1996 totaled $17,490.
 
          On  June 30,  1996, intangible assets  were increased  by $425,000 for
     accrued restricted common stock payable to  the former owner of SD&A as  an
     additional  payment  resulting  from  achievement  of  defined  results  of
     operations. See Note 3.
 
                See Notes to Consolidated Financial Statements.
 
                                      F-7

<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
 
1. GENERAL
 
     All-Comm   Media  Corporation   (the  'Company')  was   formerly  known  as
Sports-Tech, Inc.  The  name  change  was  approved  at  a  Special  Meeting  of
Stockholders  held on August 22, 1995. On April 25, 1995, the Company, through a
wholly-owned subsidiary, was merged with Alliance Media Corporation ('Alliance')
and its wholly-owned subsidiary, Stephen  Dunn & Associates, Inc. ('SD&A').  The
shareholders  of  Alliance received  1,025,000  shares of  the  Company's common
stock, par  value $.01  per share  ('Common Stock').  Upon consummation  of  the
merger,  the  members of  the board  of directors  of the  Company ('Directors')
resigned and a  new board  was appointed.  Through SD&A,  the Company  currently
operates in one industry segment, providing telemarketing and telefundraising to
not-for-profit  arts and other  organizations principally in  the United States.
The Company's mission is to create a growth-oriented direct marketing and  media
services  company  through acquisitions  and internal  growth. The  Company also
owned approximately seven acres of  undeveloped land in Laughlin, Nevada,  which
was sold on August 16, 1996.
 
     Prior  to the merger with Alliance, the Company's principal activities were
the investigation  of  non-gaming  acquisitions. In  fiscal  1992,  the  Company
acquired  a 100%  interest in  Sports-Tech International,  Inc. ('STI'),  and in
fiscal 1993 acquired 100% of the  assets and certain liabilities of High  School
Gridiron  Report  ('HSGR'). STI  was  engaged in  the  development, acquisition,
integration and  sale  of advanced  computer  software, computer  equipment  and
computer  aided  video  systems used  by  sports programs  at  the professional,
collegiate and high school levels. HSGR provided academic and video data to  aid
in  pre-qualifying high school athletes to  colleges and universities. In fiscal
1995, the Company discontinued the operations of STI and HSGR.
 
     The Company  believes that  funds available  from operations  and from  the
August,  1996 sale of the Laughlin, Nevada  land will be adequate to finance its
current operations and  meet interest and  debt obligations in  its fiscal  year
ending  June  30,  1997.  Thereafter,  and  in  conjunction  with  the Company's
acquisition and growth strategy,  additional financing may  be required to  meet
potential acquisition payment requirements. The Company believes that it has the
ability  to raise funds  through private placements or  public offerings of debt
and/or equity securities to meet these requirements. There can be no  assurance,
however,  that such capital will be required or available at terms acceptable to
the Company, if at all.
 
2. SIGNIFICANT ACCOUNTING POLICIES
 
Principles of Consolidation
 
     The consolidated financial statements include  the accounts of the  Company
and  its wholly-owned  subsidiaries, All-Comm Holdings,  Inc. (formerly Bullhead
Casino Corporation), All-Comm Acquisition Corporation (formerly BH Acquisitions,
Inc.), STI (sold during  fiscal year 1995), HSGR  (dissolved during fiscal  year
1996),  Alliance, SD&A  and BRST  Mining Company  (dissolved during  fiscal year
1996). STI and HSGR are presented as discontinued operations in the consolidated
financial statements. All  material intercompany accounts  and transactions  are
eliminated in consolidation.
 
Use of Estimates
 
     The  preparation  of  financial  statements  in  conformity  with generally
accepted  accounting  principles  requires  management  to  make  estimates  and
assumptions  that affect the  reported amounts of assets  and liabilities at the
date of  the financial  statements  and the  reported  amounts of  revenues  and
expenses  during the reporting period. The estimates and assumptions made in the
preparation of the consolidated financial statements relate to the assessment of
the carrying value of assets and  liabilities. Actual results could differ  from
those estimates.
 
                                      F-8
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
Cash and Cash Equivalents/Statement of Cash Flows
 
     Highly liquid investments with an original maturity of three months or less
are considered to be cash equivalents.
 
Available-for-sale Investments
 
     Pursuant  to SFAS No. 115, 'Accounting  for Certain Investments in Debt and
Equity Securities,' the Company's marketable equity securities are accounted for
at market  value  (Note 15).  The  fair market  value  of short-  and  long-term
investments is determined based on quoted market prices for those investments.
 
Land Held for Sale
 
     The  cost of acquiring, improving and  planning the development of land was
capitalized. Costs related to development were written off when such plans  were
abandoned.  Interest  cost  was  capitalized  in  periods  in  which  activities
specifically related to  the development of  the land took  place. The land  was
valued  at lower of  cost or market. The  land was sold on  August 16, 1996. See
Note 6.
 
Property and Equipment
 
     Property and equipment is recorded  at cost less accumulated  depreciation.
Maintenance  and  repairs  are  expensed  as  incurred.  The  cost  and  related
accumulated depreciation  and amortization  of property  and equipment  sold  or
retired are removed from the accounts and resulting gains or losses are included
in   current  operations.  Depreciation  and  amortization  are  provided  on  a
straight-line basis over the useful lives of the assets involved, limited as  to
leasehold improvements by the term of the lease, as follows:
 
<TABLE>
<S>                                             <C>
Equipment.....................................  5 years
Furniture and fixtures........................  2 to 7 years
Computer equipment and software...............  3 to 5 years
Leasehold improvements........................  over the useful life of the assets or term of
                                                  the lease, whichever is shorter
</TABLE>
 
Intangible Assets
 
     Excess of cost over net assets acquired in connection with the Alliance and
SD&A  acquisitions are being amortized over the period of expected benefit of 40
years. Covenants not to compete  are stated at cost  and are amortized over  the
period  of expected  benefit of  five years.  For each  of its  investments, the
Company assesses the recoverability of  its goodwill by determining whether  the
amortization  of the goodwill  balance over its remaining  life can be recovered
through projected undiscounted future cash flows over the remaining amortization
period. If projected future cash  flows indicate that unamortized goodwill  will
not  be recovered, an adjustment  will be made to reduce  the net goodwill to an
amount consistent with projected future  cash flows discounted at the  Company's
incremental  borrowing  rate.  Cash  flow projections  are  based  on  trends of
historical performance and management's  estimate of future performance,  giving
consideration to existing and anticipated competitive and economic conditions.
 
Revenue Recognition
 
     Revenues represent fees earned by SD&A which are recorded when pledged cash
is  received for on-site  campaigns and when services  are provided for off-site
campaigns.
 
                                      F-9
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
Income taxes
 
     Deferred tax assets and liabilities are determined based on the  difference
between  the financial statement  and tax basis of  assets and liabilities using
enacted tax rates and laws applicable to the years in which the differences  are
expected  to  reverse.  Valuation  allowances,  if  any,  are  established  when
necessary to reduce deferred tax assets to  the amount that is more likely  than
not to be realized. Income tax expense is the tax payable for the period and the
change during the period in deferred tax assets and liabilities.
 
Concentration of Credit Risk
 
     Financial instruments that potentially subject the Company to concentration
of  credit  risk  consist  primarily of  temporary  cash  investments  and trade
receivables. The Company restricts investment  of temporary cash investments  to
financial   institutions  with  high  credit  standing.  Credit  risk  on  trade
receivables is minimized  as a result  of the  large and diverse  nature of  the
Company's customer base.
 
Earnings (Loss) Per Share
 
     Primary earnings (loss) per common and common equivalent share and earnings
per common and common equivalent share assuming full dilution are computed based
on  the weighted  average number of  common shares outstanding  and common share
equivalents attributable to the effects, if dilutive, of the assumed exercise of
outstanding stock options and  warrants, and the  conversion of all  Convertible
Preferred Stock.
 
Reclassifications
 
     Certain  prior year  items have been  reclassified to  conform with current
year presentation.  Certain  amounts  have been  reclassified  to  conform  with
industry standards.
 
3. ACQUISITION OF ALLIANCE AND SD&A
 
     On April 25, 1995, the Company, through a statutory merger, acquired all of
the  outstanding common shares of Alliance. The purchase price was approximately
$2,745,000, consisting  of issuance  of 1,025,000  shares of  restricted  Common
Stock to former stockholders of Alliance valued at $2.68 per share. These shares
have registration rights as of December 1, 1995. Direct costs of the acquisition
approximated  $500,000.  Pursuant to  the terms  of  the merger  agreement, upon
consummation of the merger the then current Directors resigned, and a new  board
consisting of six persons designated by Alliance was appointed.
 
     The  assets of Alliance acquired by the Company consisted primarily of: (i)
all the  issued and  outstanding  stock of  SD&A,  which Alliance  had  acquired
simultaneously  with the merger; (ii)  a five year covenant  not to compete with
the former owner  of SD&A; and  (iii) the  cash proceeds of  $1,509,750 (net  of
certain  payments, including  the payment of  $1.5 million made  pursuant to the
acquisition of SD&A) of  a private placement of  equity securities of  Alliance,
which  securities, upon consummation  of the merger,  were converted into Common
Stock. The purchase price  of SD&A paid  by Alliance was  $1.5 million in  cash,
plus  $4.5 million  in long-term obligations  yielding prime  rate, payable over
four years. Additional contingent payments of  up to $850,000 per year over  the
period  ending June 30, 1998 may be required based on the achievement of defined
results of operations of SD&A after its acquisition. At the Company's option, up
to one half of  the additional contingent payments  may be made with  restricted
Common Stock. These additional shares have demand registration rights commencing
in  September  1997.  Alliance  and  SD&A  entered  into  an  operating covenant
agreement relating to  the operations of  SD&A and Alliance  pledged all of  the
common  shares  of SD&A  acquired to  collateralize  its obligations  under that
agreement.
 
                                      F-10
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     These acquisition  terms  were  revised pursuant  to  the  Company  private
placement   financing  which  occurred  on  June  7,  1996  (see  'Stockholders'
Equity -- Preferred Stock') whereby  the long-term obligations were revised  and
approximately  $2.0 million was paid in June,  1996. The balance of $2.1 million
is payable in  36 monthly principal  payments of $58,333,  plus interest at  8%,
starting September 19, 1996.
 
     The  assets of SD&A acquired by Alliance (and therefore by the Company upon
consummation of the merger)  consisted primarily of  cash and cash  equivalents,
accounts receivable and furniture, fixtures and equipment.
 
     These  acquisitions  were  accounted  for using  the  purchase  method. The
purchase price was allocated  to assets acquired based  on their estimated  fair
value.  This treatment initially resulted in approximately $6.3 million of costs
in excess of net assets required, after  recording a covenant not to compete  of
approximately  $1.0 million.  The excess was  increased by $850,000  on June 30,
1996, due to achievement of defined results  of operations of SD&A for the  year
ended  June 30, 1996. Such excess, which may increase for any further contingent
payments, is  being amortized  over  the remainder  of  the expected  period  of
benefit of 40 years.
 
     The   operating  results  of   these  acquisitions  are   included  in  the
consolidated results of operations from  the date of acquisition. The  following
summary,  prepared on  a pro forma  basis, combines the  consolidated results of
operations as if Alliance and SD&A had been acquired as of the beginning of  the
period  presented, after including  the impact of  certain adjustments, such as:
amortization of intangibles,  increased interest  on the  acquisition debt,  and
adjustment of officer salary for new contract.
 
<TABLE>
<CAPTION>
                                                                           1995
                                                                        -----------
                                                                        (UNAUDITED)
 
<S>                                                                     <C>
Revenues.............................................................   $15,013,000
Income (loss) from continuing operations.............................      (113,911)
Income (loss) from continuing operations per common share............        $(.04)
</TABLE>
 
     The  unaudited pro forma information is provided for informational purposes
only. It is based on historical information and is not necessarily indicative of
the actual results that would have occurred nor is it necessarily indicative  of
future results of operations of the combined entities.
 
4. DISCONTINUED OPERATIONS
 
     On  December 7, 1994,  the Company entered into  a definitive agreement for
the sale of the Company's subsidiary, STI. The proposed purchase price for STI's
operations was $1,100,000 of which $300,000 was paid as of the agreement date.
 
     By mutual agreement, the closing date was accelerated to March 8, 1995, and
the purchase price reduced to $800,000, a reduction of $300,000 on the  original
sales  price, out  of which  $80,000 was  paid as  a commission  to STI's former
president. The former president of STI also received $38,750 in Common Stock and
warrants to  purchase  2,500  shares of  Common  Stock  at $8.00  per  share  in
connection  with such transaction.  The Company realized  a gain on  the sale of
$322,387.  No  tax  is  allocable  to  this  gain  due  to  net  operating  loss
carryforwards.
 
     Concurrent  with the  closing of  the sale of  STI, all  operations of HSGR
ceased and  all  unrecoverable  assets  were  written  off,  which  amounted  to
approximately  $22,000. Accordingly, STI  and HSGR are  reported as discontinued
operations at June 30, 1995, and the consolidated financial statements have been
reclassified to report  separately the  net assets, operating  results, gain  on
disposition and cash flows of these operations.
 
     Revenues of these discontinued operations for fiscal 1995 were $1,147,829.
 
                                      F-11
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
5. PROPERTY AND EQUIPMENT
 
     Property  and equipment of continuing operations at June 30, 1996 consisted
of the following:
 
<TABLE>
<S>                                                                        <C>
Office furnishings and equipment........................................   $302,607
Leasehold improvements..................................................    169,771
                                                                           --------
                                                                            472,378
Less accumulated depreciation and amortization..........................   (173,333)
                                                                           --------
                                                                           $299,045
                                                                           --------
                                                                           --------
</TABLE>
 
6. LAND HELD FOR SALE
 
     The Company, through its wholly-owned subsidiary, All-Comm Holdings,  Inc.,
owned  approximately seven acres of undeveloped  land in Laughlin, Nevada, which
had a carrying value of $921,465 as of June 30, 1996. During fiscal 1996, a bond
measure was passed by Clark County,  Nevada authorities, resulting in a  special
assessment  to fund  improvements which  would benefit  the land.  The principal
balance assessed to the Company totaled  $154,814 plus interest at 6.4% and  was
payable  in  semi-annual  installments  over  twenty  years.  The  principal was
capitalized by the Company in fiscal 1996. On August 16, 1996, the land was sold
to, and  liability assumed  by, an  unaffiliated third  party, by  auction,  for
$952,000 in cash, resulting in a net gain of approximately $114,000.
 
7. INTANGIBLE ASSETS
 
     Intangible assets at June 30, 1996, consisted of the following:
 
<TABLE>
<S>                                                                      <C>
Covenant not to compete...............................................   $1,000,000
Goodwill..............................................................    7,277,698
                                                                         ----------
                                                                          8,277,698
Less accumulated amortization.........................................     (426,638)
                                                                         ----------
                                                                         $7,851,060
                                                                         ----------
                                                                         ----------
</TABLE>
 
     Intangible assets increased during fiscal 1996 principally due to recording
of  a contingent payment of $850,000 due  to the former owner of SD&A subsequent
to the achievement  of defined  results of operations  of SD&A  during the  year
ended June 30, 1996.
 
8. SHORT-TERM BORROWINGS AND NOTE PAYABLE TO BANK
 
     During  fiscal  1996,  SD&A's  $350,000  line of  credit  from  a  bank was
increased to  $500,000 and  was fully  used at  June 30,  1996. The  line  bears
interest  at prime  plus 1/2%  (8.75% at  June 30,  1996), is  collateralized by
substantially all  of  SD&A's assets  and  is personally  guaranteed  by  SD&A's
president.  The  line  of  credit  also  contains  certain  financial covenants,
including  current  ratio,  working  capital,   debt  and  net  worth,   capital
expenditure, and cash flow requirements.
 
     At  June 30,  1995, SD&A had  a note payable  outstanding totaling $49,694,
which bore  interest at  the bank's  prime  rate plus  1.75%. The  note  payable
required  monthly principal repayments  of $6,529 plus interest  and was paid in
full during 1996.
 
                                      F-12
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
9. OTHER ACCRUED EXPENSES
 
     Accrued expenses at June 30, 1996 consisted of the following:
 
<TABLE>
<S>                                                                        <C>
Accrued professional fees...............................................   $290,897
Other...................................................................    467,215
                                                                           --------
     Total..............................................................   $758,112
                                                                           --------
                                                                           --------
</TABLE>
 
10. LONG-TERM OBLIGATIONS TO RELATED PARTY
 
     In connection with  the acquisition  of SD&A  on April  25, 1995,  Alliance
issued  promissory  notes totaling  $4,500,000 to  SD&A's current  president and
former sole shareholder. The  notes bore interest at  prime rate, not to  exceed
10%  or drop  below 8%,  and were payable  monthly. Principal  payments were due
quarterly, and originally  $1,500,000 was due  in quarterly installments  during
fiscal 1996. All the outstanding common shares of SD&A were initially pledged to
collateralize  these notes  but were released  in June 1996.  In connection with
these notes,  an  operating covenant  agreement  included, among  other  things,
provisions  requiring that SD&A have a minimum level of working capital and cash
levels, subject to periodic increases  based on sales, before dividend  payments
could  be  made to  the  parent company.  In  June 1996  the  operating covenant
agreement was terminated.
 
     During 1996 the July 1, 1996 principal payment of $375,000 was made and the
long-term obligations were restructured to defer principal payments due  October
1,  1995, January  1, 1996 and  April 1, 1996,  until June 1996.  In June, 1996,
principal payments  of $2,025,000  were made  and the  remaining obligations  of
$2,100,000  are now payable at $58,333 per  month, plus interest at 8%, starting
September 19, 1996.
 
11. EMPLOYMENT CONTRACTS
 
     Subject to execution of definitive agreements, the Company has entered into
three-year employment arrangements  with current  officers of  the Company.  The
arrangements  provide for annual base salaries,  base increases, cash and option
bonuses which  are  payable if  specified  management goals  are  achieved,  and
certain   termination  benefits.  The  aggregate   liability  in  the  event  of
termination by the Company without cause  or by the executives for 'good  cause'
as  defined in  such employment agreements  of these  employees is approximately
$1,000,000 based on current salary levels.
 
     The Company also had employment contracts with certain members of the prior
management  of  the  Company.  In   fiscal  1995  severance  payments   totaling
approximately  $60,000 were  fully paid under  the contracts. A  contract with a
prior key member of  management also required the  issuance of 25,000 shares  of
Common Stock in exchange for a $200,000 non-recourse promissory note receivable.
The  note receivable was due on November 1, 1994, along with accrued interest at
10.5% per annum. In  fiscal 1994, the  Company's Directors approved  discounting
the  interest receivable and note  receivable by one third.  The discount of the
interest receivable of $29,166  was charged against  operations and the  $66,667
discount of the note receivable was charged to additional paid in capital.
 
12. COMMITMENTS AND CONTINGENCIES
 
Leases
 
     SD&A leases its corporate business premises from its former owner, who is a
current  stockholder  and officer  of the  Company.  The lease  requires monthly
rental payments of  $11,805 through January  1, 1999, with  an option to  renew.
SD&A incurs all costs of insurance, maintenance and utilities. Also, the Company
leases  its  corporate  office  space,  copier,  phones  and  automobiles  under
long-term leases.
 
                                      F-13
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
     Future minimum rental  commitments under all  non-cancelable leases, as  of
fiscal years ending June 30, are as follows:
 
<TABLE>
<S>                                                            <C>
1997........................................................   $  324,978
1998........................................................      310,968
1999........................................................      199,609
2000........................................................      130,858
2001........................................................      130,858
                                                               ----------
                                                               $1,097,271
                                                               ----------
                                                               ----------
</TABLE>
 
     Rent  expense  for  continuing  operations  was  approximately  $89,000 and
$297,000 for fiscal years 1995 and  1996, respectively. Total rent paid by  SD&A
to  its former owner  from the date of  acquisition to June  30, 1995 and during
1996 was approximately $26,000 and $138,000, respectively.
 
Litigation
 
     Pursuant to a  Settlement and Release  Agreement dated June  17, 1994  with
Membership  Development, Inc. ('MDI'), a non-affiliated direct marketing company
that was providing marketing services to STI, in fiscal 1994 the Company  issued
25,000   shares  of  STI  stock  valued   at  $250,000,  executed  an  unsecured
non-interest bearing promissory note for $144,000  and in fiscal 1995 issued  an
additional 37,500 shares of stock valued at $150,000. In May 1995, MDI exercised
its  right to require  the Company to file  a registration statement registering
these securities for sale.  A registration statement was  filed but has not  yet
been  declared effective. The  entire $544,000 of  consideration was expensed in
fiscal 1994 in discontinued operations.
 
     The Company is party to various routine legal proceedings incidental to its
business. The outcomes  of these legal  proceedings are not  expected to have  a
material  adverse effect on the financial  condition or operation of the Company
based on the Company's current understanding of the relevant facts and law.
 
13. STOCKHOLDERS' EQUITY
 
Preferred Stock
 
     On May  9,  1996, the  Company  completed  the private  placement  with  an
institutional investor of 10,000 shares of Series A Convertible Preferred Stock,
par value $.01 per share (the 'Series A Preferred Stock') for $750,000, $687,000
net  after offering  costs. The  Series A  Preferred Stock  was convertible into
shares of Common Stock at the lesser of the price paid divided by $2.50, or  80%
of  the average closing bid price of the  Common Stock for the five trading days
immediately  prior  to  the  conversion   date,  and  was  subject  to   certain
restrictions.
 
     On  June  7,  1996,  the  Company  completed  the  private  placements with
accredited investors of 6,200  shares of Series  B Convertible Preferred  Stock,
par  value $.01 per  share (the 'Series  B Preferred Stock')  for $3,100,000. In
addition, the Company  issued warrants in  connection with the  issuance of  the
Series  B Preferred Stock  for 3,100,000 shares of  Common Stock exercisable for
three years at $2.50 per share. The Series B Preferred Stock is preferred as  to
the  Company's  assets  over  the  Common Stock  in  the  event  of liquidation,
dissolution or winding-up of the Company, prior to distribution of assets to the
Company's common stockholders. The holders of  the Series B Preferred Stock  are
entitled  to their  original investment, plus  accrued, unpaid  dividends or, if
unavailable, a ratable distribution of existing assets. The holders of Series  B
Preferred Stock are entitled to receive a dividend payable only on redemption or
credited against conversion, which shall accrue at the rate of 6% per annum. The
holders of the Series B Preferred Stock have the right, at any time prior to the
second  anniversary of the date of  issuance, to convert, first, the outstanding
accrued   dividends,   and   then   the    Series   B   Preferred   Stock,    in
 
                                      F-14
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
whole  or in  part, into a  number of  shares of the  Common Stock  equal to the
amount of dividends  and redemption  value converted divided  by the  conversion
price  for the Series B  Preferred Stock. The conversion  price for the Series B
Preferred Stock means a  price per share  equal to the lessor  of (i) $1.25  and
(ii)  80% of the average of the closing bid price of the Common Stock during the
five trading days prior  to such conversion. If  not theretofore converted,  the
Series  B Preferred Stock is automatically deemed converted at such price on the
second anniversary of the date of issuance,  unless (i) the Common Stock is  not
then  trading on NASDAQ or another U.S.  securities exchange or (ii) the Company
has not theretofore had declared effective a registration statement with respect
to the Common Stock issuable upon conversion of the Series B Preferred Stock  or
the   exercise   of   such   warrants.   See   'Shares   Eligible   for   Future
Sale --  Registration Rights  -- Holders  of Series  Preferred Stock.'  In  such
event,  the Company  is required  to redeem  the Series  B Preferred  Stock at a
redemption price payable in cash equal to  $5.00 per share plus all accrued  and
unpaid dividends thereon.
 
     On  June  7,  1996,  the  Company  completed  the  private  placements with
accredited investors  of  $1,000,000  of  convertible  notes  and  warrants  for
3,000,000 shares of Common Stock. Subsequent to year end, the notes and warrants
were  rescinded retroactive to  June 7, 1996  and replaced with  2,000 shares of
Series C Convertible Preferred  Stock, par value $.01  per share (the 'Series  C
Preferred  Stock') for $1,000,000.  In addition, the  Company issued warrants in
connection with  the issuance  of the  Series C  Preferred Stock  for  3,000,000
shares  of Common  Stock exercisable  at $3.00  per share  for three  years. The
Series C Preferred Stock is preferred as to the Company's assets over the Common
Stock in the  event of liquidation,  dissolution or winding-up  of the  Company,
prior  to  distribution  of assets  to  the Company's  common  stockholders. The
holders of  the  Series  C  Preferred  Stock  are  entitled  to  their  original
investment,  plus  accrued  unpaid  dividends  or,  if  unavailable,  a  ratable
distribution of existing assets. The holders of the Series C Preferred Stock are
entitled to receive a  dividend payable only on  redemption or credited  against
conversion,  which shall accrue at the rate of  8% per annum. The holders of the
Series C Preferred Stock have the right, at  any time prior to June 7, 1998,  to
convert,  first,  the  outstanding  accrued dividends,  and  then  the  Series C
Preferred Stock, in whole or  in part, into a number  of shares of Common  Stock
equal  to the amount  of dividends and  redemption value converted  divided by a
conversion price equal  to $6.00 per  share. If not  theretofore converted,  the
Series C Preferred Stock is automatically deemed converted at such price on June
7,  1998, unless (i) the  Common Stock is not then  listed on NASDAQ (or another
U.S. securities exchange) or (ii) the  Company has not theretofore had  declared
effective  a registration  statement with respect  to the  Common Stock issuable
upon conversion  of  the  Series C  Preferred  Stock  or the  exercise  of  such
warrants. See 'Shares Eligible for Future Sale -- Registration Rights -- Holders
of  Series C Preferred Stock.' In such  event, the Company is required to redeem
the Series C  Preferred Stock at  a redemption  price payable in  cash equal  to
$5.00  per share plus all accrued and  unpaid dividends thereon. In addition, if
the Company has not had declared effective by October 7, 1996 such  registration
statement,  the dividend rate is increased to 24% per annum and at the option of
the holders of the  Series Preferred Stock, the  Series C Preferred Stock  shall
not  be  redeemable by  the  Company, and  shall  remain convertible  and accrue
dividends, until the earlier of (x) the date designated by such holders and  (y)
the date 180 days after such registration statement is declared effective.
 
     The Company allocated the net proceeds received on the sales of each series
of  preferred  shares and  warrants based  on  the relative  fair values  of the
securities at the time of issuance.
 
     In connection with the  June 7, 1996  transactions, the Company  reacquired
the 10,000 shares of Series A Preferred Stock for $800,000 plus fees of $12,500.
 
Common Stock
 
     The  Directors approved a one-for-four reverse stock split of the Company's
authorized and issued  Common Stock,  effective August 22,  1995. The  Directors
also  approved  reducing the  number  of authorized  shares  of Common  Stock to
6,250,000  with  a   par  value  of   $.01  per  share,   from  the   25,000,000
 
                                      F-15
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
shares  of Common  Stock previously authorized.  Accordingly, all  share and per
share data, as appropriate, reflect the effect of the reverse split.
 
     Effective August 1996, the number of authorized shares of Common Stock  was
increased from 6,250,000 to 36,250,000.
 
     During 1996, the Company issued 95,442 shares of restricted Common Stock as
compensation to various employees, Directors and consultants.
 
     In  March 1996, the  Company sold 75,000 shares  of restricted Common Stock
for $120,000 to four individuals, including 12,500 shares to related parties.
 
     In May 1995, the Company completed a private placement of 413,759 shares of
restricted Common  Stock, at  $2.68 per  share. These  shares have  registration
rights  as  of  December  1,  1995.  Net  proceeds  from  this  offering totaled
$1,018,675.
 
     As discussed in Note 3, in connection with the acquisition of Alliance  and
SD&A,  the Company  issued 1,025,000  restricted shares  of Common  Stock to the
former shareholders of Alliance. These shares have registration rights. Also  in
connection  with the acquisition, the Company issued 37,500 restricted shares of
Common Stock valued at $100,000 and warrants to purchase 43,077 shares of Common
Stock at exercise  prices ranging from  $6.00 to $8.00  per share to  investment
banking  firms, a shareholder, a  director and a law  firm which represented the
Company. These warrants expire between April 25, 1998 and April 25, 2000.
 
     In connection with the  sale of STI, the  Company approved the issuance  to
its  former  president of  5,000  restricted shares  of  Common Stock  valued at
$38,750 and warrants  to purchase 2,500  shares of Common  Stock at an  exercise
price of $8.00 per share through April 25, 1995.
 
     On July 26, 1991, the Company sold warrants to purchase up to 62,500 shares
of Common Stock to a private investor for $250 in cash, exercisable at $6.00 per
share  through  July 31,  1996. This  investor was  subsequently elected  to the
Company's board  of directors.  On  January 31,  1994, this  Director  exercised
warrants to purchase 25,000 shares of Common Stock at $4.00 per share (which had
previously been reduced by the Directors from $6.00 to $4.00) by paying $100,000
to  the Company. On June 9, 1994,  this Director sold, in a private transaction,
18,750 of these warrants  to another stockholder of  the Company. In May,  1995,
the  Directors approved the  temporary reduction of the  exercise price of these
warrants from $6.00 to $2.68  and, on May 31,  1995, these 37,500 warrants  were
exercised for $100,500 in cash payments.
 
     As  of June 30, 1996, the Company has the following outstanding warrants to
purchase 6,370,577 shares of Common Stock:
 
<TABLE>
<CAPTION>
                                            DATE          SHARES OF COMMON       EXERCISE PRICE PER
DATE ISSUED                              EXERCISABLE     STOCK UPON EXERCISE    SHARE OF COMMON STOCK
- ------------------------------------   ---------------   -------------------    ---------------------
 
<S>                                    <C>               <C>                    <C>
April 1995..........................   April 1995                33,750              $6.00 - $8.00
May 1995............................   May 1995                  11,827               $6.00
October 1995........................   October 1995              30,000               $2.50
January 1996........................   January 1996              32,500              $3.375 - 8.00
February 1996.......................   February 1996             15,000               $3.00 - 4.00
April 1996..........................   April 1996                22,500               $1.60
May 1996............................   May 1996                 100,000               $4.50
June 1996...........................   June 1996                 25,000               $4.50
June 1996...........................   August 1996            6,100,000              $2.50 - $3.00
                                                         -------------------
     Total as of June 30, 1996........................        6,370,577
                                                         -------------------
                                                         -------------------
</TABLE>
 
     In addition, warrants for  150,000 shares at  exercise prices ranging  from
$2.50  to $3.50  per share, and  exercisable at  dates through May  2000, may be
purchased for a total of $7,500.
 
                                      F-16
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
Stock Options
 
     In 1991, the Company adopted a non-qualified stock option plan (the  'Stock
Option Plan') for key employees, officers, directors and consultants to purchase
up to 250,000 shares of Common Stock. In November, 1995, the Directors increased
the number of available shares by 600,000. The Stock Option Plan is administered
by  the Directors, who  have the authority  to determine which  officers and key
employees of  the  Company will  be  granted  options to  acquire  Common  Stock
('Options'),  the exercise price of the Options  and the term of the Options. In
no event shall an Option expire more than 10 years after grant.
 
     The following summarizes  the Option  transactions under  the Stock  Option
Plan for the two fiscal years ended June 30, 1996:
 
<TABLE>
<CAPTION>
                                                                             NUMBER       OPTION PRICE
                                                                            OF SHARES       PER SHARE
                                                                            ---------    ---------------
 
<S>                                                                         <C>          <C>
Outstanding at June 30, 1994.............................................    107,892     $6.00 to $22.00
     Granted.............................................................      8,750     $5.24 to $7.00
     Exercised...........................................................    (22,500)    $2.68 to $5.24
     Canceled............................................................     (3,334)         $6.00
                                                                            ---------
Outstanding at June 30, 1995.............................................     90,808
     Granted.............................................................    525,003     $2.00 to $3.00
     Canceled............................................................    (91,004)    $6.00 to $22.00
                                                                            ---------
Outstanding at June 30, 1996.............................................    524,807
                                                                            ---------
                                                                            ---------
</TABLE>
 
     All the outstanding Options under the Stock Option Plan are exercisable and
expire  as  follows: fiscal  1998  -- 2,084,  fiscal  2000 --  5,000  and fiscal
2003 -- 517,723. All Options granted in  fiscal years 1995 and 1996 were  issued
at  fair market value. In  May, 1995, a $128,000 discount  was given to a former
Director of  the  Company to  exercise  18,750  Options and  was  recognized  as
compensation  expense.  At June  30, 1996,  179,504  Options were  available for
grant.
 
     In addition  to  the  Stock  Option Plan,  the  Company  has  other  option
agreements  with former officers, directors, employees and owners of an acquired
company.
 
     The following summarizes transactions outside the Stock Option Plan for the
two fiscal years ended June 30, 1996:
 
<TABLE>
<CAPTION>
                                                                             NUMBER       OPTION PRICE
                                                                            OF SHARES       PER SHARE
                                                                            ---------    ---------------
 
<S>                                                                         <C>          <C>
Outstanding at June 30, 1994.............................................     73,791     $3.00 to $16.00
     Exercised...........................................................    (12,500)         $3.00
     Canceled............................................................    (28,875)    $6.00 to $16.00
                                                                            ---------
Outstanding at June 30, 1995.............................................     32,416
     Canceled............................................................    (30,166)    $4.50 to $6.00
                                                                            ---------
Outstanding at June 30, 1996.............................................      2,250
                                                                            ---------
                                                                            ---------
</TABLE>
 
     All the  outstanding Options  under these  agreements are  exercisable  and
expire  in  fiscal 1999.  A one-third  discount, totaling  $86,334 was  given to
non-affiliates when  36,083  Options were  exercised  in January  1994  and  was
recognized as compensation expense.
 
Common Stock in Treasury
 
     The  Company has purchased  26,800 shares of  its Common Stock  for a total
cost of $214,579  (or an average  of $8.00  per share). In  connection with  the
acquisition  of HSGR assets, 15,000 shares  were issued from the treasury stock.
The remaining treasury shares have  a total cost of  $135,469 (or an average  of
$11.48 per share).
 
                                      F-17
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
14. INCOME TAXES
 
     Income tax expense from continuing operations is as follows:
 
<TABLE>
<CAPTION>
                                                                                 YEARS ENDED JUNE 30,
                                                                                 ---------------------
                                                                                  1995          1996
                                                                                 -------      --------
<S>                                                                              <C>          <C>
Current:
     Federal..................................................................     --            --
     State and local..........................................................   $75,000      $141,084
Deferred......................................................................     --            --
                                                                                 -------      --------
 
          Total...............................................................   $75,000      $141,084
                                                                                 -------      --------
                                                                                 -------      --------
</TABLE>
 
     A  reconciliation of the federal statutory income tax rate to the effective
income tax rate based on pre-tax loss from continuing operations follows:
 
<TABLE>
<CAPTION>
                                                                                  1995          1996
                                                                                 -------       -------
 
<S>                                                                              <C>           <C>
Statutory rate................................................................     (34)%         (34)%
Increase (decrease) in tax rate resulting from:
     Loss limitations and valuation allowance.................................      34            34
     State income taxes.......................................................     134            15
                                                                                 -------       -------
 
     Effective rate...........................................................     134%           15%
                                                                                 -------       -------
                                                                                 -------       -------
</TABLE>
 
     Deferred tax assets and liabilities at June 30, are as follows:
 
<TABLE>
<CAPTION>
                                                                                 1995           1996
 
<S>                                                                              <C>          <C>
Deferred tax assets:
     Net operating loss carryforwards.........................................   $ 374,000    $ 691,100
     Amortization of intangibles..............................................     133,000      142,300
     Other....................................................................     158,800       95,900
                                                                                 ---------    ---------
Total deferred tax assets.....................................................     665,800      929,300
     Valuation allowance......................................................    (364,400)    (789,800)
                                                                                 ---------    ---------
Net deferred tax assets.......................................................     301,400      139,500
                                                                                 ---------    ---------
Deferred tax liabilities:
     Cash to accrual adjustment...............................................    (262,500)    (139,500)
     Other....................................................................     (38,900)      --
                                                                                 ---------    ---------
          Total deferred tax liabilities......................................    (301,400)    (139,500)
                                                                                 ---------    ---------
          Total deferred taxes, net...........................................   $  --        $  --
                                                                                 ---------    ---------
                                                                                 ---------    ---------
</TABLE>
 
     The Company has a net operating loss of approximately $2,032,000  available
which  expires  from 2008  through  2011. These  losses  can only  offset future
income.
 
     No income  taxes  are  allocable  to  the  gain  on  sale  of  discontinued
operations during 1995 due to utilization of net operating loss carryforwards.
 
15. GAINS FROM SALES OF SECURITIES
 
     In  July, 1994, the Company borrowed $1,000,000 to fund the exercise by the
Company of a  common stock purchase  warrant. The loan  was collateralized by  a
pledge  of such common  stock pursuant to  the terms of  a pledge agreement. The
parties to  the $1,000,000  loan included,  among others,  the Company's  former
chairman,  former  president,  a former  director  and a  stockholder,  who each
provided $200,000. The other lenders  were non-affiliates. The lenders  received
the  repayment of the $1,000,000  loan, interest at 7.75%  totaling $9,493 and a
$300,000 commitment fee from the proceeds of the subsequent sales of such common
stock. Effective July 1, 1994, the Company adopted SFAS No. 115, 'Accounting for
Certain Investments in Debt and Equity Securities.' In accordance with SFAS  No.
115,    the   Company's    marketable   equity    securities   were   considered
'available-for-sale' investments and were
 
                                      F-18
 
<PAGE>
 

<PAGE>
                  ALL-COMM MEDIA CORPORATION AND SUBSIDIARIES
           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS -- (CONTINUED)
 
carried at  market value  with  the difference  between  cost and  market  value
recorded  as a component of stockholders' equity. The cost of available-for-sale
investments that were  sold was  based on specific  identification. The  Company
subsequently  sold all these  securities and recognized a  gain of $1,580,000 in
fiscal 1995.
 
16. RELATED PARTY TRANSACTIONS
 
     A former  Director of  the Company  is the  senior managing  director of  a
private   merchant  banking  firm,  which  was  paid  approximately  $5,700  for
investment advisory services in fiscal 1995. In connection with the  acquisition
of  Alliance, a finder's  fee totaling $100,000  was paid in  fiscal 1995 to the
merchant banking firm. In addition, the former director and the other  principal
owner  of the  merchant banking  firm each  received 9,375  restricted shares of
Common Stock valued at $2.67 per share and warrants to purchase 6,250 shares  of
Common Stock exercisable at $8.00 per share.
 
     On  June 9, 1994,  the Company borrowed $350,000  from the Company's former
chief executive officer and its former president and pledged its equity interest
in the Laughlin land  as security for  repayment of the loan.  The note was  due
July  31, 1995 with  interest at the rate  of 7.25% (the  Bank of America Nevada
prime rate at the time of execution). The promissory note and interest of $8,695
were repaid in advance on October 4, 1994.
 
     A former Director of the Company,  and another person serving as  assistant
secretary in 1993, were each partners in different law firms that provided legal
services  for which  the Company  recognized expenses  aggregating approximately
$31,000 in 1995.
 
     In April 1995, the  former chairman of the  Company purchased property  and
equipment  owned by the  Company with a cost  of $160,109 and  net book value of
$5,870 for a discounted appraised value of $11,000 in cash.
 
     See  Notes  3,  10,  11,  12,  13  and  15  for  additional  related  party
transactions.
 
17. NEW ACCOUNTING PRONOUNCEMENTS
 
     Adoption of the Financial and Accounting Standards Board ('FASB') Statement
of  Financial Accounting No.  121, 'Accounting for  the Impairment of Long-Lived
Assets for  Long-Lived  Assets  to  be Disposed  of,'  which  is  effective  for
financial  statements for fiscal years beginning after December 15, 1995, is not
anticipated to have a  material effect on  the Company's consolidated  financial
statements.
 
     The  FASB  recently  issued  Statement  of  Financial  Accounting  No. 123,
'Accounting for Stock-Based Compensation' ('SFAS  123'), which is effective  for
financial  statements for fiscal  years beginning after  December 15, 1995. SFAS
123 establishes new financial accounting and reporting standards for stock-based
compensation plans. Entities will  be allowed to  measure compensation cost  for
stock-based  compensation under SFAS 123 or  APB Opinion No. 25, 'Accounting for
Stock Issued to Employees.' The Company  has elected to continue the  accounting
treatment of such compensation pursuant to APB Opinion No. 25. However, starting
in  the first quarter of  fiscal 1997, the Company will  be required to make pro
forma disclosure of net income  and earnings per share  as if the provisions  of
SFAS 123 had been applied.
 
18. PENDING ACQUISITION
 
     On  May 30, 1996,  the Company signed  a letter of  intent to acquire Metro
Services Group, Inc. ('Metro').  Metro is a private  company based in New  York,
New  York, with offices in Michigan, Illinois and California. Metro develops and
markets a variety of  direct marketing services. Terms  of the acquisition  call
for a tax-free exchange of stock and incentive option package for key employees,
as  well  as contingent  payments based  on  operating profits  and performance.
Consummation of the acquisition is subject to a number of conditions,  including
the   negotiation  of  a  definitive   agreement  and  completion  of  financing
arrangements. Accordingly, no assurance can  be given that the acquisition  will
be consummated. Metro provides information-based services to direct marketers.
 
                                      F-19

<PAGE>
 

<PAGE>
                       REPORT OF INDEPENDENT ACCOUNTANTS
 
To the Shareholders of
METRO SERVICES GROUP, INC.:
 
     We  have audited  the accompanying balance  sheet of  Metro Services Group,
Inc. as  of  December  31,  1995, and  the  related  statements  of  operations,
shareholders'  equity (deficit), and cash flows for each of the two years in the
period  ended   December  31,   1995.  These   financial  statements   are   the
responsibility  of the Company's management. Our responsibility is to express an
opinion on these financial statements based on our audits.
 
     We conducted  our audits  in accordance  with generally  accepted  auditing
standards.  Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence  supporting
the  amounts and disclosures in the financial statements. An audit also includes
assessing the  accounting  principles used  and  significant estimates  made  by
management,  as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.
 
     In our opinion, the financial statements referred to above present  fairly,
in  all material respects, the financial  position of Metro Services Group, Inc.
at December 31, 1995, and the results of its operations, and its cash flows  for
each  of the two years in the period ended December 31, 1995, in conformity with
generally accepted accounting principles.
 
                                          /s/ COOPERS & LYBRAND L.L.P.
 
New York, New York
August 29, 1996.
 
                                      F-20
 
<PAGE>
 

<PAGE>
                           METRO SERVICES GROUP, INC.
                                 BALANCE SHEETS
             AS OF DECEMBER 31, 1995 AND JUNE 30, 1996 (UNAUDITED)
 
<TABLE>
<CAPTION>
                                                                                        DECEMBER 31,     JUNE 30,
                                                                                            1995           1996
                                                                                        ------------    -----------
                                                                                                        (UNAUDITED)
<S>                                                                                     <C>             <C>
                                       ASSETS
Current assets:
     Cash............................................................................    $    7,918     $   138,004
     Accounts receivable billed, net of allowance of $82,118 and $34,051 (unaudited),
      respectively...................................................................     1,168,602         822,133
     Accounts receivable, unbilled...................................................     1,233,596         589,977
     Other...........................................................................         7,663          22,635
                                                                                        ------------    -----------
          Total current assets.......................................................     2,417,779       1,572,749
     Due from shareholder............................................................            --          50,000
     Fixed assets, net...............................................................        87,522          81,637
                                                                                        ------------    -----------
          Total assets...............................................................    $2,505,301     $ 1,704,386
                                                                                        ------------    -----------
                                                                                        ------------    -----------
 
                   LIABILITIES AND SHAREHOLDERS' EQUITY (DEFICIT)
Current liabilities:
     Accounts payable................................................................    $2,142,688     $ 1,634,219
     Due to shareholders and other related parties, net..............................        31,797          31,797
     Sales and income taxes payable..................................................        65,273          15,367
                                                                                        ------------    -----------
          Total current liabilities..................................................     2,239,758       1,681,383
Deferred rent........................................................................        30,583          32,958
                                                                                        ------------    -----------
          Total liabilities..........................................................     2,270,341       1,714,341
                                                                                        ------------    -----------
Commitments
Shareholders' equity (deficit):
     Common stock, no par value; 200 shares authorized, 100 shares issued and
      outstanding....................................................................         1,000           1,000
     Retained earnings (accumulated deficit).........................................       233,960         (10,955)
                                                                                        ------------    -----------
          Total shareholders' equity (deficit).......................................       234,960          (9,955)
                                                                                        ------------    -----------
               Total liabilities and shareholders' equity (deficit)..................    $2,505,301     $ 1,704,386
                                                                                        ------------    -----------
                                                                                        ------------    -----------
</TABLE>
 
    The accompanying Notes are an integral part of the financial statements.
 
                                      F-21
 
<PAGE>
 

<PAGE>
                           METRO SERVICES GROUP, INC.
                            STATEMENTS OF OPERATIONS
               FOR THE YEARS ENDED DECEMBER 31, 1994 AND 1995 AND
            THE (UNAUDITED) SIX MONTHS ENDED JUNE 30, 1995 AND 1996
 
<TABLE>
<CAPTION>
                                                                  DECEMBER 31,          SIX MONTHS ENDED JUNE 30,
                                                            ------------------------    --------------------------
                                                               1994          1995          1995           1996
                                                            ----------    ----------    -----------    -----------
                                                                                               (UNAUDITED)
 
<S>                                                         <C>           <C>           <C>            <C>
Revenues.................................................   $5,914,079    $8,096,307    $ 3,555,155    $ 3,552,708
                                                            ----------    ----------    -----------    -----------
Operating expenses:
     Direct costs........................................    3,290,265     4,652,820      2,021,634      1,918,736
     Salaries and benefits...............................    1,672,496     1,792,203        854,582      1,040,646
     Selling, general and administrative.................      867,845       899,323        441,660        503,582
     Professional fees...................................      133,073       175,855         99,275        104,236
                                                            ----------    ----------    -----------    -----------
          Total operating expenses.......................    5,963,679     7,520,201      3,417,151      3,567,200
                                                            ----------    ----------    -----------    -----------
          Income (loss) before provision for income
            taxes........................................      (49,600)      576,106        138,004        (14,492)
Provision for income taxes...............................        7,072        35,490          6,540             --
                                                            ----------    ----------    -----------    -----------
          Net income (loss)..............................   $  (56,672)   $  540,616    $   131,464    $   (14,492)
                                                            ----------    ----------    -----------    -----------
                                                            ----------    ----------    -----------    -----------
Pro forma data (unaudited) (Note 10):
     Historical income (loss) before provision for income
       taxes.............................................   $  (49,600)   $  576,106    $   138,004    $   (14,492)
     Pro forma benefit (provision) for income taxes......       (7,072)     (224,681)       (53,822)         5,652
                                                            ----------    ----------    -----------    -----------
     Pro forma net income (loss).........................   $  (56,672)   $  351,425    $    84,182    $    (8,840)
                                                            ----------    ----------    -----------    -----------
                                                            ----------    ----------    -----------    -----------
</TABLE>
 
    The accompanying Notes are an integral part of the financial statements.
 
                                      F-22
 
<PAGE>
 

<PAGE>
                           METRO SERVICES GROUP, INC.
                  STATEMENTS OF SHAREHOLDERS' EQUITY (DEFICIT)
               FOR THE YEARS ENDED DECEMBER 31, 1994 AND 1995 AND
                 THE (UNAUDITED) SIX MONTHS ENDED JUNE 30, 1996
 
<TABLE>
<CAPTION>
                                                                                           RETAINED
                                                                       COMMON STOCK        EARNINGS
                                                                     ----------------    (ACCUMULATED
                                                                     SHARES    AMOUNT      DEFICIT)         TOTAL
                                                                     ------    ------    -------------    ---------
 
<S>                                                                  <C>       <C>       <C>              <C>
Balance at January 1, 1994........................................     100     $1,000      $(249,984)     $(248,984)
     Net loss.....................................................      --        --         (56,672)       (56,672)
                                                                     ------    ------    -------------    ---------
Balance at December 31, 1994......................................     100     1,000        (306,656)      (305,656)
     Net income...................................................      --        --         540,616        540,616
                                                                     ------    ------    -------------    ---------
Balance at December 31, 1995......................................     100     1,000         233,960        234,960
     Dividends paid...............................................      --        --        (230,423)      (230,423)
     Net loss.....................................................      --        --         (14,492)       (14,492)
                                                                     ------    ------    -------------    ---------
Balance at June 30, 1996 (unaudited)..............................     100     $1,000      $ (10,955)     $  (9,955)
                                                                     ------    ------    -------------    ---------
                                                                     ------    ------    -------------    ---------
</TABLE>
 
    The accompanying Notes are an integral part of the financial statements.
 
                                      F-23
 
<PAGE>
 

<PAGE>
                           METRO SERVICES GROUP, INC.
                            STATEMENTS OF CASH FLOWS
               FOR THE YEARS ENDED DECEMBER 31, 1994 AND 1995 AND
            THE (UNAUDITED) SIX MONTHS ENDED JUNE 30, 1995 AND 1996
 
<TABLE>
<CAPTION>
                                                                                              SIX MONTHS ENDED
                                                                    DECEMBER 31,                  JUNE 30,
                                                               ----------------------    --------------------------
                                                                 1994         1995          1995           1996
                                                               ---------    ---------    -----------    -----------
                                                                                                (UNAUDITED)
<S>                                                            <C>          <C>          <C>            <C>
Cash flows from operating activities:
     Net income (loss)......................................   $ (56,672)   $ 540,616     $ 131,464      $ (14,492)
     Adjustments to reconcile net income (loss) to net cash
       provided by operating activities:
          Provision for allowances..........................      32,414       56,342        15,291         34,051
          Depreciation......................................      63,263       59,436        29,719         22,590
          Deferred rent.....................................      10,833       19,750         9,875          2,375
          Changes in assets and liabilities:
               (Increase) decrease in accounts receivable...    (331,821)    (483,614)       13,188        956,037
               Increase in other assets.....................      (1,176)        (848)         (848)       (14,972)
               Increase (decrease) in accounts payable......     266,272       18,917        18,110       (508,469)
               Increase (decrease) in accrued expenses......      87,915     (219,952)     (219,952)            --
               (Decrease) increase in sales and income taxes
                 payable....................................     (17,425)      48,086          (185)       (49,906)
                                                               ---------    ---------    -----------    -----------
                    Net cash provided by (used in) operating
                      activities............................      53,603       38,733        (3,338)       427,214
                                                               ---------    ---------    -----------    -----------
Cash flows from investing activities:
     Purchase of fixed assets...............................     (78,344)     (42,704)       (1,887)       (16,705)
                                                               ---------    ---------    -----------    -----------
                    Net cash used in investing activities...     (78,344)     (42,704)       (1,887)       (16,705)
                                                               ---------    ---------    -----------    -----------
Cash flows from financing activities:
     Advance to shareholder.................................          --           --            --        (50,000)
     Dividends paid.........................................          --           --            --       (230,423)
                                                               ---------    ---------    -----------    -----------
                    Net cash used in financing activities...          --           --            --       (280,423)
                                                               ---------    ---------    -----------    -----------
                    Net (decrease) increase in cash.........     (24,741)      (3,971)       (5,225)       130,086
Cash, beginning of period...................................      36,630       11,889        11,889          7,918
                                                               ---------    ---------    -----------    -----------
Cash, end of period.........................................   $  11,889    $   7,918     $   6,664      $ 138,004
                                                               ---------    ---------    -----------    -----------
                                                               ---------    ---------    -----------    -----------
Supplemental disclosure of cash flow information:
     Cash paid during the period for:
          Interest..........................................   $  14,070    $  24,405     $   4,000      $   4,610
          Income taxes......................................   $     665    $  13,054     $  11,525      $  17,600
</TABLE>
 
    The accompanying Notes are an integral part of the financial statements.
 
                                      F-24

<PAGE>
 

<PAGE>
                           METRO SERVICES GROUP, INC.
                         NOTES TO FINANCIAL STATEMENTS
(INFORMATION PERTAINING TO JUNE 30, 1996 AND THE SIX MONTHS ENDED JUNE 30, 1995
                             AND 1996 IS UNAUDITED)
 
1. DESCRIPTION OF THE BUSINESS
 
     Metro  Services Group, Inc. ('Metro' or the 'Company') develops and markets
information-based services used primarily  in direct marketing  by a variety  of
commercial and not-for-profit organizations principally in the United States.
 
2. SIGNIFICANT ACCOUNTING POLICIES
 
Revenue Recognition
 
     Revenue is recognized as services are performed.
 
     Unbilled  receivables represent the portion of revenue recognized in excess
of revenue billed due to completion of services performed.
 
Fixed Assets
 
     Fixed assets  are stated  at  cost. Computer  equipment and  furniture  and
fixtures  are depreciated  using the  straight-line method  over their estimated
useful lives of three to seven years.
 
     Expenditures for maintenance  and repairs, which  do not materially  extend
the useful lives of the assets, are charged to expense as incurred. The cost and
related  accumulated depreciation of assets retired or sold are removed from the
respective accounts, and any gain or loss is recognized in income.
 
Income Taxes
 
     The Company has elected to  be treated as an  S corporation for income  tax
reporting  purposes, which requires the Company's income or loss for federal and
certain  state  tax  jurisdictions  to   be  recognized  by  its   shareholders.
Consequently,  the Company provides for income taxes only in those jurisdictions
which do not recognize its S corporation status, mainly New York City. See  Note
10.
 
     The  Company recognizes deferred taxes by the asset and liability method of
accounting for  those jurisdictions  which do  not recognize  its S  corporation
status.  Under  the  asset  and  liability  method,  deferred  income  taxes are
recognized for  differences between  the financial  statement and  tax bases  of
assets and liabilities at enacted tax rates applicable to the years in which the
differences  are  expected to  reverse.  In addition,  valuation  allowances are
established when necessary to reduce deferred tax assets to the amounts expected
to be realized.
 
Use of Estimates
 
     The preparation  of  financial  statements  in  conformity  with  generally
accepted  accounting  principles  requires  management  to  make  estimates  and
assumptions that  affect the  reported  amounts of  assets and  liabilities  and
disclosure  of contingent assets  and liabilities at the  dates of the financial
statements and  the  reported  amounts  of  revenues  and  expenses  during  the
reporting periods. Actual results could differ from those estimates.
 
Recently Issued Pronouncements
 
     In  March 1995,  the Financial  Accounting Standards  Board ('FASB') issued
Statement of  Financial  Accounting  Standards  No.  121,  'Accounting  for  the
Impairment  of Long-Lived  Assets and for  Long-Lived Assets to  be Disposed of'
('SFAS 121').  SFAS 121  requires  that an  impairment  loss be  recognized  for
long-lived  assets and certain identifiable intangibles when the carrying amount
of these assets may not be  recoverable. The Company believes that the  adoption
of  SFAS 121  in fiscal 1996  will not have  a material impact  on the Company's
results of operations or financial position.
 
                                      F-25
 
<PAGE>
 

<PAGE>
                           METRO SERVICES GROUP, INC.
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
(INFORMATION PERTAINING TO JUNE 30, 1996 AND THE SIX MONTHS ENDED JUNE 30, 1995
                             AND 1996 IS UNAUDITED)
 
3. FIXED ASSETS
 
     Fixed assets comprise:
 
<TABLE>
<CAPTION>
                                                                                   JUNE 30, 1996
                                                              DECEMBER 31, 1995    -------------
                                                              -----------------     (UNAUDITED)
 
<S>                                                           <C>                  <C>
Furniture and fixtures.....................................       $  37,327          $  43,791
Computer equipment.........................................         273,463            283,704
                                                              -----------------    -------------
     Total.................................................         310,790            327,495
Less: Accumulated depreciation.............................        (223,268)          (245,858)
                                                              -----------------    -------------
                                                                  $  87,522          $  81,637
                                                              -----------------    -------------
                                                              -----------------    -------------
</TABLE>
 
     Depreciation expense for the years ended December 31, 1994 and 1995 and the
six  months  ended  June  30,  1995  and  1996  was  $63,263,  $59,436,  $29,719
(unaudited) and $22,590 (unaudited), respectively.
 
4. COMMITMENTS
 
Operating Lease
 
     Metro is obligated under a 10 year lease for office space. Rent expense for
the  years ended December  31, 1994 and 1995  and the six  months ended June 30,
1995 and 1996 amounted to  $108,365, $162,262, $91,410 (unaudited), and  $81,819
(unaudited), respectively.
 
     Modified  in June 1994, this lease includes  rent escalations at the end of
the third, fourth and eighth years of this lease. At December 31, 1995 and  June
30,  1996,  Metro  has recorded  deferred  rent  expense of  $19,750  and $2,375
(unaudited), respectively.
 
     Minimum annual  lease  commitments under  the  terms of  the  noncancelable
operating leases are as follows:
 
<TABLE>
<CAPTION>
              YEAR ENDING
             DECEMBER 31,                 COMMITMENTS
- ---------------------------------------   -----------
 
<S>                                       <C>
   1996................................   $  155,250
   1997................................      164,000
   1998................................      164,000
   1999................................      164,000
   2000................................      167,708
   Thereafter..........................      269,958
                                          -----------
                                          $1,084,916
                                          -----------
                                          -----------
</TABLE>
 
Employment Contracts
 
     In 1993, Metro had entered into a contractual arrangement with a consultant
to  provide services  to the  Company. The  contract provides  for approximately
$11,000 per year in future minimum consulting compensation through 1997.
 
5. RELATED PARTIES
 
     In January 1990, a related party loaned $50,000 to the Company in the  form
of  a promissory note (the '1990 Note'). The loan is collateralized by a portion
of the Company's receivables. The  note bears interest at  12% per annum and  is
due  in equal monthly installments on the  last day of each month. The principal
balance is payable at any time upon 30 days' written notice by either party.  In
1993,  the Company made a $25,000 advance to a party related to the owner of the
1990 Note, and in 1994,  recorded the advance as a  reduction of the 1990  Note.
Additionally,  in 1993, approximately $18,000 of Metro's expenses were paid by a
shareholder related  to  the  owner  of  the  1990  Note,  and,  in  1994,  this
 
                                      F-26
 
<PAGE>
 

<PAGE>
                           METRO SERVICES GROUP, INC.
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
(INFORMATION PERTAINING TO JUNE 30, 1996 AND THE SIX MONTHS ENDED JUNE 30, 1995
                             AND 1996 IS UNAUDITED)
 
receivable was applied against the 1990 Note to reduce its outstanding principal
balance  to approximately $7,000 at December 31, 1995. Interest expense incurred
and paid in connection with this loan for the years ended December 31, 1994  and
1995, was approximately $6,000 and $4,000, respectively.
 
     In  December 1992, a minority shareholder  loaned $50,000 to the Company in
the form of a  promissory note. The loan  is collateralized by certain  accounts
receivable.  The note bears interest at 12% per year and is due in equal monthly
installments on the last day of each month. The principal balance is payable  at
any  time upon 30 day's written notice by  either party. As of December 31, 1995
the outstanding principal  balance relating  to the loan  was $25,000.  Interest
expense  incurred and paid relating to this note was $3,000 per year in 1994 and
1995.
 
6. MAJOR CUSTOMERS
 
     For the years ended December 31, 1994 and 1995, sales to a single  customer
amounted to 12% and 10% of revenues, respectively. Accounts receivable from this
customer  at December 31, 1995 and  June 30, 1996 totaled approximately $470,000
and $1,000,  respectively.  Subsequent to  1995,  the Company  ceased  providing
services  to this customer. However, management  believes that there will not be
an adverse effect on the  Company's financial position due  to the loss of  this
customer.
 
7. EMPLOYEE BENEFIT PLANS
 
     On  January 1, 1994, the Company  established a 401(k) retirement plan (the
'Metro Retirement  Plan')  for  certain  of  its  employees  to  make  qualified
contributions,   in  1%   increments,  limited   to  20%   of  the  contributing
participant's annual  compensation.  The  Company did  not  match  any  employee
contributions  in 1994 and 1995. Effective May  1, 1996, Metro amended the Metro
Retirement Plan to provide for  employer contributions to match  up to 2% of  an
employee's contribution.
 
8. SUBSEQUENT EVENTS
 
     In  February  1996,  the  Company  declared  and  paid  a  dividend  to its
shareholders in the aggregate amount of $230,423.
 
     In May  1996, Metro  entered into  a  non-binding letter  of intent  to  be
acquired by All-Comm Media Corporation.
 
9. INTERIM FINANCIAL STATEMENTS (UNAUDITED)
 
     (a) Basis  of Presentation  -- The  interim unaudited  financial statements
         reflect adjustments,  consisting  only of  normal  recurring  accruals,
         which  are, in the opinion of the Company's management, necessary for a
         fair presentation of the financial  position and results of  operations
         for  the  periods presented.  Revenues and  net  income (loss)  for any
         interim period are not necessarily indicative of the results for a full
         year.
 
     (b) In February 1996, a  shareholder of the  Company borrowed $50,000  from
         the Company.
 
     (c) The  Company is  contingently liable  for guarantees  of lease payments
         owed by a related party of approximately $28,000. The Company is of the
         opinion that such  related party will  be able to  perform its  payment
         obligations  in connection with such guaranteed lease payments and that
         no payments will  be required  and no losses  will be  incurred by  the
         Company under such guarantees.
 
10. PRO FORMA DATA (UNAUDITED)
 
     The  pro forma  financial information is  provided to  show the significant
effects on the historical financial information had the Company operated as a  C
corporation.  Historically,  the  Company  has elected  to  be  taxed  under the
provisions of Subchapter S of the Internal Revenue Code of 1986, as amended, and
comparable provisions of state income tax laws.
 
                                      F-27

<PAGE>
 

<PAGE>
                       REPORT OF INDEPENDENT ACCOUNTANTS
 
To the Shareholder of
STEPHEN DUNN & ASSOCIATES, INC.
 
     We  have audited the balance sheet of Stephen Dunn & Associates, Inc. as of
December 31, 1994 and the related statements of income, shareholder's equity and
cash flows  for  the  year  then  ended.  These  financial  statements  are  the
responsibility  of the Company's management. Our responsibility is to express an
opinion on these financial statements based on our audit.
 
     We conducted  our  audit in  accordance  with generally  accepted  auditing
standards.  Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence  supporting
the  amounts and disclosures in the financial statements. An audit also includes
assessing the  accounting  principles used  and  significant estimates  made  by
management,  as well as evaluating the overall financial statement presentation.
We believe that our audit provides a reasonable basis for our opinion.
 
     In our opinion, the financial statements referred to above present  fairly,
in  all material respects, the financial  position of Stephen Dunn & Associates,
Inc. as of  December 31, 1994  and the results  of its operations  and its  cash
flows  for the year then ended  in conformity with generally accepted accounting
principles.
 
                                          /s/ COOPERS & LYBRAND L.L.P.
 
Los Angeles, California
June 2, 1995
 
                                      F-28
 
<PAGE>
 

<PAGE>
                        STEPHEN DUNN & ASSOCIATES, INC.
                                 BALANCE SHEET
                            AS OF DECEMBER 31, 1994
 
<TABLE>
<S>                                                                                                    <C>
                                               ASSETS
Current assets:
     Cash...........................................................................................   $  164,910
     Accounts receivable, less allowance for doubtful accounts of $8,000............................    1,473,712
     Prepaid expenses and other current assets......................................................       58,818
                                                                                                       ----------
          Total current assets......................................................................    1,697,440
Property and equipment -- at cost, less accumulated depreciation of $702,842 -- Note 2..............      352,309
Deposits............................................................................................       23,452
                                                                                                       ----------
          Total assets..............................................................................   $2,073,201
                                                                                                       ----------
                                                                                                       ----------
 
                                LIABILITIES AND SHAREHOLDER'S EQUITY
Current liabilities:
     Accounts payable...............................................................................   $  195,203
     Accrued wages and payroll taxes................................................................      262,586
     Accrued expenses and other current liabilities.................................................       70,956
     Current portion of long-term debt -- Note 5....................................................       78,353
     Income taxes payable...........................................................................       55,270
     Deferred income taxes -- Note 8................................................................       30,600
                                                                                                       ----------
          Total current liabilities.................................................................      692,968
                                                                                                       ----------
Long-term liabilities:
     Long-term debt, less current portion -- Note 5.................................................       10,517
     Other taxes and licenses -- Note 6.............................................................       72,000
                                                                                                       ----------
          Total long-term liabilities...............................................................       82,517
                                                                                                       ----------
Commitments and contingencies -- Notes 6 and 7
Shareholder's equity:
Common stock:
     Authorized -- 1,000 shares of no par common stock, issued and
       outstanding -- 400 shares....................................................................          400
     Retained earnings..............................................................................    1,464,839
     Loan receivable, shareholder...................................................................     (167,523)
                                                                                                       ----------
          Total shareholder's equity................................................................    1,297,716
                                                                                                       ----------
               Total liabilities and shareholder's equity...........................................   $2,073,201
                                                                                                       ----------
                                                                                                       ----------
</TABLE>
 
   The accompanying Notes are an integral part of these financial statements.
 
                                      F-29
 
<PAGE>
 

<PAGE>
                        STEPHEN DUNN & ASSOCIATES, INC.
                              STATEMENT OF INCOME
                      FOR THE YEAR ENDED DECEMBER 31, 1994
 
<TABLE>
<S>                                                                                                   <C>
Revenues...........................................................................................   $13,595,763
                                                                                                      -----------
Salaries and benefits..............................................................................    10,344,131
Direct costs.......................................................................................       497,383
Selling, general and administrative................................................................     1,928,980
Professional fees..................................................................................        99,012
                                                                                                      -----------
          Total operating expenses.................................................................    12,869,506
                                                                                                      -----------
          Income from operations...................................................................       726,257
     Interest income...............................................................................         7,485
     Interest expense..............................................................................       (36,855)
                                                                                                      -----------
          Income before income taxes...............................................................       696,887
Provision for income taxes.........................................................................       (48,405)
                                                                                                      -----------
          Net income...............................................................................   $   648,482
                                                                                                      -----------
                                                                                                      -----------
     Pro forma data (unaudited) (Note 10):
     Historical income before income taxes.........................................................   $   696,887
     Pro forma provision for income taxes..........................................................      (271,786)
                                                                                                      -----------
          Pro forma net income.....................................................................   $   425,101
                                                                                                      -----------
                                                                                                      -----------
</TABLE>
 
   The accompanying Notes are an integral part of these financial statements.
 
                                      F-30
 
<PAGE>
 

<PAGE>
                        STEPHEN DUNN & ASSOCIATES, INC.
                       STATEMENT OF SHAREHOLDER'S EQUITY
                      FOR THE YEAR ENDED DECEMBER 31, 1994
 
<TABLE>
<CAPTION>
                                                                COMMON     RETAINED      LOANS TO
                                                                STOCK      EARNINGS     SHAREHOLDER      TOTAL
                                                                ------    ----------    -----------    ----------
 
<S>                                                             <C>       <C>           <C>            <C>
Balance, December 31, 1993...................................    $400     $  816,357     $  --         $  816,757
     Net income..............................................    --          648,482        --            648,482
     Loans to shareholder....................................    --           --         ($167,523)      (167,523)
                                                                ------    ----------    -----------    ----------
Balance, December 31, 1994...................................    $400     $1,464,839     ($167,523)    $1,297,716
                                                                ------    ----------    -----------    ----------
                                                                ------    ----------    -----------    ----------
</TABLE>
 
   The accompanying Notes are an integral part of these financial statements.
 
                                      F-31
 
<PAGE>
 

<PAGE>
                        STEPHEN DUNN & ASSOCIATES, INC.
                            STATEMENT OF CASH FLOWS
                      FOR THE YEAR ENDED DECEMBER 31, 1994
 
<TABLE>
<S>                                                                                                      <C>
Cash flows from operating activities:
     Net income.......................................................................................   $648,482
     Adjustments to reconcile net income to net cash provided by (used in) operating activities:
          Depreciation................................................................................    166,671
          Provision for doubtful accounts.............................................................      2,000
          Increase in:
               Accounts receivable....................................................................   (380,219)
               Prepaid expense and other current assets...............................................    (31,739)
          Increase (decrease) in:
               Accounts payable.......................................................................    114,740
               Accrued wages and payroll taxes........................................................     73,483
               Accrued expenses and other current liabilities.........................................      6,029
               Income taxes payable...................................................................     54,205
               Deferred income taxes..................................................................      2,300
               Other taxes and licenses...............................................................     (4,300)
                                                                                                         --------
                    Net cash provided by operating activities.........................................    651,652
                                                                                                         --------
Cash flows from investing activities:
     Purchase of equipment............................................................................    (84,444)
                                                                                                         --------
                    Net cash used in investing activities.............................................    (84,444)
                                                                                                         --------
Cash flows from financing activities:
     Payments to shareholder..........................................................................   (293,626)
     Loans to shareholder.............................................................................   (167,523)
     Repayment of notes payable.......................................................................    (78,353)
                                                                                                         --------
                    Net cash used in financing activities.............................................   (539,502)
                                                                                                         --------
                    Net increase in cash..............................................................     27,706
Cash at beginning of year.............................................................................    137,204
                                                                                                         --------
Cash at end of year...................................................................................   $164,910
                                                                                                         --------
                                                                                                         --------
Supplemental disclosures of cash flow information:
     Cash paid during the year for:
          Interest....................................................................................   $ 37,050
          Income taxes................................................................................      4,065
</TABLE>
 
   The accompanying Notes are an integral part of these financial statements.
 
                                      F-32

<PAGE>
 

<PAGE>
                        STEPHEN DUNN & ASSOCIATES, INC.
                         NOTES TO FINANCIAL STATEMENTS
                      FOR THE YEAR ENDED DECEMBER 31, 1994
 
1. SIGNIFICANT ACCOUNTING POLICIES
 
     Stephen  Dunn & Associates, Inc. (the 'Company') provides telemarketing and
other services related to fund-raising campaigns for non-profit entities located
throughout the United States.
 
Use of Estimates
 
     The preparation  of  financial  statements  in  conformity  with  generally
accepted  accounting  principles  requires  management  to  make  estimates  and
assumptions that affect the  reported amounts of assets  and liabilities at  the
date  of  the financial  statements  and the  reported  amounts of  revenues and
expenses during the reporting period. The estimates and assumptions made in  the
preparation of the consolidated financial statements relate to the assessment of
the  carrying value of assets and  liabilities. Actual results could differ from
those estimates.
 
Recognition of Revenue
 
     Revenues from on-site campaigns are  earned when pledged cash is  received.
Revenues  from off-site  campaigns are earned  when the  Company's services have
been provided.
 
Property and Depreciation
 
     Property and equipment are reported at cost. Expenditures which improve  or
extend  the life  of the  asset are  capitalized, while  maintenance and repairs
which do  not appreciably  extend the  useful lives  of the  related assets  are
charged to expenses as incurred.
 
     Depreciation  is provided using the straight-line method over the estimated
useful lives of the assets.
 
Income Taxes
 
     The Company has elected to be taxed under the provision of Subchapter S  of
the  Internal Revenue Code  of 1986, as  amended, and as  a result the Company's
federal taxable  income  or loss  and  tax credits  are  passed through  to  the
individual  shareholder  --  see  Note  10. However,  the  Company  does  have a
liability for income taxes on its net income in prior years to the extent of the
built-in gain which existed  at the time  of the S  corporation election --  see
Note 6.
 
     Some  states either do not recognize  the Company's S corporation status or
require income taxes  at a  reduced rate. The  income tax  provision relates  to
income  taxes due on taxable income for those states plus deferred taxes related
primarily to the differences that exist between the financial statement and  the
tax  bases  of the  assets and  liabilities. These  differences are  primarily a
result of differences in depreciation methods and  the use of the cash basis  of
accounting for tax reporting.
 
Cash and Cash Equivalents
 
     For  purposes of  the Statement  of Cash  Flows, the  Company considers all
highly liquid investments purchased with a  maturity of three months or less  to
be cash equivalents.
 
                                      F-33
 
<PAGE>
 

<PAGE>
                        STEPHEN DUNN & ASSOCIATES, INC.
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
                      FOR THE YEAR ENDED DECEMBER 31, 1994
 
2. PROPERTY AND EQUIPMENT
 
     Property and equipment consist of the following:
 
<TABLE>
<S>                                                            <C>
Office furniture and equipment..............................   $  805,383
Automobile..................................................       26,581
Leasehold improvements......................................      223,187
                                                               ----------
                                                                1,055,151
Less accumulated depreciation...............................     (702,842)
                                                               ----------
                                                               $  352,309
                                                               ----------
                                                               ----------
</TABLE>
 
     Depreciation expense for the year ended December 31, 1994 was $166,671.
 
3. RELATED PARTY
 
     The  Company was indebted to its sole shareholder in the amount of $293,626
as of December 31, 1993. Interest was payable at 10%. This amount was repaid  in
1994.  The debt at December 31, 1993  included unpaid interest of $331. Interest
expense for the year ended December 31, 1994 was $9,799.
 
     The Company  advanced  funds to  its  sole  shareholder in  the  amount  of
$166,179 as of December 31, 1994. The advance accrues interest at 10% per annum,
does  not have  a specified maturity  date, and  is reflected as  a reduction in
Shareholder's Equity. At December 31, 1994 the advance included unpaid  interest
of $1,344. Interest income for the year ended December 31, 1994 was $1,344.
 
     The  Company leases its  corporate business premises  in Venice, California
from its sole shareholder  requiring monthly rental  payments of $9,905  through
January  1994 and $11,805 until the lease  term expires on January 1, 1999, with
an option for renewal at such time.  The Company incurs all costs of  insurance,
maintenance  and  utilities.  Total  rent  paid  by  the  Company  to  its  sole
shareholder for the year  ended December 31, 1994  was $139,754. Future  minimum
rental payments for this lease are as follows:
 
<TABLE>
<S>                                                              <C>
1995..........................................................   $141,654
1996..........................................................    141,654
1997..........................................................    141,654
1998..........................................................    141,654
                                                                 --------
                                                                 $566,616
                                                                 --------
                                                                 --------
</TABLE>
 
4. CONCENTRATIONS OF CREDIT RISK
 
     The   Company  maintains   cash  deposits  with   primarily  one  financial
institution amounting  to $254,051  at  December 31,  1994. These  deposits  are
insured for up to $100,000 by the U.S. Federal Deposit Insurance Corporation.
 
     Concentrations of credit risk with respect to trade receivables are limited
due to the large number of customers comprising the Company's customer base, and
their  dispersion across many  different geographical regions  within the United
States. At December 31, 1994, the  Company had no significant concentrations  of
credit risk.
 
5. LONG-TERM DEBT
 
     During  the year ended December 31,  1993, the Company refinanced two loans
into a  single bank  loan.  The bank  note  payable requires  monthly  principal
payments  of $6,529  plus interest  based on the  bank's prime  rate of interest
(8.5% at December 31, 1994)  plus 1.75%. The note  matures on January 15,  1996.
The  note is collateralized by substantially all  of the Company's assets and is
guaranteed by the shareholder. The debt to the shareholder is subordinate to the
bank debt. The bank loan contains
 
                                      F-34
 
<PAGE>
 

<PAGE>
                        STEPHEN DUNN & ASSOCIATES, INC.
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
                      FOR THE YEAR ENDED DECEMBER 31, 1994
 
financial covenants including current ratio and working capital, debt/net worth,
capital expenditure limits and cash flows.
 
     Maturity of the bank note payable is as follows:
 
<TABLE>
<CAPTION>
                          YEAR ENDED
                         DECEMBER 31,
- ---------------------------------------------------------------
 
<S>                                                               <C>
   1995........................................................   $78,353
   1996........................................................    10,517
                                                                  -------
                                                                   88,870
   Less current maturities.....................................    78,353
                                                                  -------
                                                                  $10,517
                                                                  -------
                                                                  -------
</TABLE>
 
     The Company also  has available  an unsecured  $350,000 line  of credit  at
December 31, 1994. There were no borrowings from the line at December 31, 1994.
 
     Total  interest incurred  during the year  ended December 31,  1994 on bank
borrowings was $17,089.
 
6. COMMITMENTS AND CONTINGENCIES
 
     Effective October  1,  1990,  the Company  elected  to  be taxed  as  an  S
corporation.  As a result, the Company is  required to pay taxes on the built-in
gain which existed  when the  Company converted  from a  C corporation  to an  S
corporation. The Company estimates that the minimum tax on the built-in gain was
$25,500.  The actual  liability may  be higher if  goodwill for  tax purposes is
determined to  have existed  at October  1, 1990.  A provision  for the  minimum
expected  liability has been  made. Interest and penalties  of $15,045 have been
estimated and recorded at  December 31, 1994. Subsequent  to December 31,  1994,
the Company will be taxed as a C corporation -- see Note 9.
 
7. LEASE COMMITMENTS
 
     In  addition to leasing corporate office space (Note 3), the Company leases
office space  in  Berkeley, California,  requiring  monthly rental  payments  of
$9,135.  The lease term expired on October  22, 1994 and was extended to January
31, 1996 at $9,610 per month. There are no further options to renew this  lease.
Total rent paid by the Company for this location for the year ended December 31,
1994 was $110,570. Future minimum rental payments for this lease are as follows:
 
<TABLE>
<S>                                                              <C>
1995..........................................................   $115,320
1996..........................................................      9,610
                                                                 --------
                                                                 $124,930
                                                                 --------
                                                                 --------
</TABLE>
 
     The  Company also leases office space in New York, requiring monthly rental
payments of $550. Total rent paid by the Company for this location for the  year
ended December 31, 1994 was $6,600.
 
8. INCOME TAXES
 
     As  of December  31, 1994,  deferred state  tax liabilities  recognized for
taxable temporary differences totalled $30,600. There were no deferred state tax
assets or valuation allowances recognized as of December 31, 1994.
 
     The provision for state income taxes consists of the following components:
 
<TABLE>
<S>                                                               <C>
Current taxes..................................................   $46,105
Deferred taxes.................................................     2,300
                                                                  -------
                                                                  $48,405
                                                                  -------
                                                                  -------
</TABLE>
 
                                      F-35
 
<PAGE>
 

<PAGE>
                        STEPHEN DUNN & ASSOCIATES, INC.
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
                      FOR THE YEAR ENDED DECEMBER 31, 1994
 
     The Company has a capital loss carryforward of $10,000 available for offset
against future capital gains.
 
9. SUBSEQUENT EVENTS
 
     On April 25, 1995, all of the  outstanding common stock of the Company  was
acquired   by  Alliance  Media  Corporation  ('Alliance')  and  subsequently  by
Sports-Tech, Inc. ('Sports-Tech')  upon consummation of  the merger between  STI
Merger  Corporation, a wholly-owned subsidiary  of Sports-Tech and Alliance. The
Company has consequently changed  its fiscal year-end from  December 31 to  June
30,  and  as a  result of  the acquisition,  the Company  will be  taxed as  a C
corporation.
 
10. PRO FORMA DATA (UNAUDITED)
 
     The pro forma  financial information  is provided to  show the  significant
effects  on the historical financial information had the Company operated as a C
corporation. Historically,  the  Company  has  elected to  be  taxed  under  the
provisions of Subchapter S of the Internal Revenue Code of 1986, as amended, and
comparable provisions of state income tax laws.
 
                                      F-36

<PAGE>
 

<PAGE>
                        STEPHEN DUNN & ASSOCIATES, INC.
                                 BALANCE SHEET
                                 MARCH 31, 1995
                                  (UNAUDITED)
 
<TABLE>
<S>                                                                                                    <C>
                                               ASSETS
Current assets:
     Cash...........................................................................................   $  445,897
     Accounts receivable, less allowance for doubtful accounts of $6,000............................    1,578,099
     Prepaid expenses and other current assets......................................................       70,636
                                                                                                       ----------
          Total current assets......................................................................    2,094,632
Property and equipment -- at cost, less accumulated depreciation of $744,504........................      317,958
Deposits............................................................................................       23,452
                                                                                                       ----------
          Total assets..............................................................................   $2,436,042
                                                                                                       ----------
                                                                                                       ----------
                                LIABILITIES AND SHAREHOLDER'S EQUITY
Current liabilities:
     Accounts payable...............................................................................   $   30,745
     Accrued wages and payroll taxes................................................................      628,413
     Accrued expenses and other current liabilities.................................................      165,508
     Current portion of long-term debt..............................................................       78,353
     Income taxes payable...........................................................................       55,270
     Deferred income taxes..........................................................................       30,600
                                                                                                       ----------
          Total current liabilities.................................................................      988,889
Long-term liabilities:
     Long-term debt, less current portion...........................................................       90,929
     Other taxes and licenses.......................................................................       72,000
                                                                                                       ----------
          Total liabilities.........................................................................    1,151,818
                                                                                                       ----------
Commitments and contingencies
Shareholder's equity:
Common stock:
     Authorized -- 1,000 shares of no par common stock; issued and outstanding  -- 400 shares.......          400
     Retained earnings..............................................................................    1,450,003
     Loan receivable, shareholder...................................................................     (166,179)
                                                                                                       ----------
          Total shareholder's equity................................................................    1,284,224
                                                                                                       ----------
               Total liabilities and shareholder's equity...........................................   $2,436,042
                                                                                                       ----------
                                                                                                       ----------
</TABLE>
 
   The accompanying Notes are an integral part of these financial statements.
 
                                      F-37
 
<PAGE>
 

<PAGE>
                        STEPHEN DUNN & ASSOCIATES, INC.
                            STATEMENT OF OPERATIONS
                   FOR THE THREE MONTHS ENDED MARCH 31, 1995
                                  (UNAUDITED)
 
<TABLE>
<S>                                                                                                    <C>
Revenues............................................................................................   $3,551,095
                                                                                                       ----------
Salaries and benefits...............................................................................    2,620,585
Direct costs........................................................................................      187,442
Selling, general and administrative.................................................................      666,322
Professional fees...................................................................................       89,418
                                                                                                       ----------
     Total operating expenses.......................................................................    3,563,767
                                                                                                       ----------
Loss from operations................................................................................      (12,672)
Interest expense....................................................................................       (2,164)
                                                                                                       ----------
Loss before income taxes............................................................................      (14,836)
Provision for income taxes..........................................................................            0
                                                                                                       ----------
Net loss............................................................................................   $  (14,836)
                                                                                                       ----------
                                                                                                       ----------
Pro forma data (Note 10):
Historical loss before income taxes.................................................................   $  (14,836)
Pro forma benefit for income taxes..................................................................        5,786
                                                                                                       ----------
Pro forma net loss..................................................................................   $   (9,050)
                                                                                                       ----------
                                                                                                       ----------
</TABLE>
 
   The accompanying Notes are an integral part of these financial statements.
 
                                      F-38
 
<PAGE>
 

<PAGE>
                        STEPHEN DUNN & ASSOCIATES, INC.
                       STATEMENT OF SHAREHOLDER'S EQUITY
                   FOR THE THREE MONTHS ENDED MARCH 31, 1995
                                  (UNAUDITED)
 
<TABLE>
<CAPTION>
                                                                COMMON     RETAINED      LOANS TO
                                                                STOCK      EARNINGS     SHAREHOLDER      TOTAL
                                                                ------    ----------    -----------    ----------
 
<S>                                                             <C>       <C>           <C>            <C>
Balance, December 31, 1994...................................    $400     $1,464,839     ($167,523)    $1,297,716
Net loss.....................................................    --          (14,836)       --            (14,836)
Payments by shareholder......................................    --           --             1,344          1,344
                                                                ------    ----------    -----------    ----------
Balance, March 31, 1995......................................    $400     $1,450,003     ($166,179)    $1,284,224
                                                                ------    ----------    -----------    ----------
                                                                ------    ----------    -----------    ----------
</TABLE>
 
   The accompanying Notes are an integral part of these financial statements.
 
                                      F-39
 
<PAGE>
 

<PAGE>
                        STEPHEN DUNN & ASSOCIATES, INC.
                            STATEMENT OF CASH FLOWS
                   FOR THE THREE MONTHS ENDED MARCH 31, 1995
                                  (UNAUDITED)
 
<TABLE>
<S>                                                                                                      <C>
Cash flows from operating activities:
     Net loss.........................................................................................   $(14,836)
     Adjustments to reconcile net loss to net cash provided by (used in) operating activities:
          Depreciation................................................................................     41,952
     Increase in:
          Accounts receivable.........................................................................   (104,387)
          Prepaid expenses and other current assets...................................................    (11,818)
     Increase (decrease) in:
          Accounts payable............................................................................   (164,458)
          Accrued wages and payroll taxes.............................................................    365,827
          Accrued expenses and other current liabilities..............................................     94,552
                                                                                                         --------
               Net cash provided by operating activities..............................................    206,832
                                                                                                         --------
Cash flows from investing activities:
     Purchase of equipment............................................................................     (7,601)
     Payments by shareholder..........................................................................      1,344
                                                                                                         --------
               Net cash used in investing activities..................................................     (6,257)
                                                                                                         --------
Cash flows from financing activities:
     Borrowings on bank line of credit................................................................    100,000
     Payments on bank line of credit..................................................................    (19,588)
                                                                                                         --------
               Net cash provided by financing activities..............................................     80,412
                                                                                                         --------
Net increase in cash..................................................................................    280,987
Cash at beginning of period...........................................................................    164,910
                                                                                                         --------
Cash at end of period.................................................................................   $445,897
                                                                                                         --------
                                                                                                         --------
</TABLE>
 
   The accompanying Notes are an integral part of these financial statements.
 
                                      F-40
 
<PAGE>
 

<PAGE>
                        STEPHEN DUNN & ASSOCIATES, INC.
                     NOTES TO INTERIM FINANCIAL STATEMENTS
                   FOR THE THREE MONTHS ENDED MARCH 31, 1995
                                  (UNAUDITED)
 
1. GENERAL
 
     The  interim financial statements included  herein were prepared by Stephen
Dunn & Associates, Inc. (the  'Company') without audit. Certain information  and
footnote  disclosures  normally  included in  financial  statements  prepared in
accordance with generally accepted accounting principles have been condensed  or
omitted.  The Company  believes that  the disclosures  are adequate  to make the
information presented not misleading.  The interim financial statements  reflect
all  adjustments that are, in the opinion  of management, necessary for the fair
presentation of the results  for the interim  period presented. All  adjustments
are  of a recurring nature. These interim financial statements should be read in
conjunction with the financial statements of the Company as of December 31, 1994
and the Notes thereto.
 
2. SUBSEQUENT EVENT
 
     On April 25, 1995, all of the  outstanding common stock of the Company  was
acquired   by  Alliance  Media  Corporation  ('Alliance')  and  subsequently  by
Sports-Tech, Inc. ('Sports-Tech')  upon consummation of  the merger between  STI
Merger  Corporation, a wholly-owned subsidiary  of Sports-Tech and Alliance. The
Company has consequently changed its fiscal year-end from December 31 to June 30
and, as  a  result  of the  acquisition,  the  Company  will be  taxed  as  a  C
corporation.
 
3. PRO FORMA DATA
 
     The  pro forma  financial information is  provided to  show the significant
effects on the historical financial information had the Company operated as a  C
corporation.  Historically,  the  Company  has elected  to  be  taxed  under the
provisions of Subchapter S of the Internal Revenue Code of 1986, as amended, and
comparable provisions of state income tax laws.
 
                                      F-41

<PAGE>
 

<PAGE>
_______________________________                  _______________________________
 
     NO  UNDERWRITER, DEALER,  SALESMAN OR OTHER  PERSON HAS  BEEN AUTHORIZED TO
GIVE ANY INFORMATION  OR TO  MAKE ANY  REPRESENTATIONS IN  CONNECTION WITH  THIS
OFFERING,  OTHER THAN THOSE CONTAINED IN THIS PROSPECTUS, AND, IF GIVEN OR MADE,
SUCH INFORMATION  OR REPRESENTATIONS  MUST NOT  BE RELIED  UPON AS  HAVING  BEEN
AUTHORIZED  BY  THE  COMPANY  OR  THE  UNDERWRITERS.  THIS  PROSPECTUS  DOES NOT
CONSTITUTE AN  OFFER  TO  SELL, OR  A  SOLICITATION  OF AN  OFFER  TO  BUY,  ANY
SECURITIES  OFFERED HEREBY BY ANYONE IN ANY  JURISDICTION IN WHICH SUCH OFFER OR
SOLICITATION IS  NOT AUTHORIZED  OR IN  WHICH THE  PERSON MAKING  SUCH OFFER  OR
SOLICITATION  IS NOT QUALIFIED TO DO  SO OR TO ANYONE TO  WHOM IT IS UNLAWFUL TO
MAKE SUCH OFFER OR SOLICITATION. NEITHER THE DELIVERY OF THIS PROSPECTUS NOR ANY
SALE MADE HEREUNDER SHALL, UNDER ANY CIRCUMSTANCES, CREATE ANY IMPLICATION  THAT
THE  INFORMATION CONTAINED HEREIN  IS CORRECT AS  OF ANY TIME  SUBSEQUENT TO THE
DATE OF THIS PROSPECTUS.
 
                            ------------------------
 
                               TABLE OF CONTENTS
 
<TABLE>
<CAPTION>
                                                  PAGE
                                                  ----
 
<S>                                               <C>
Prospectus Summary.............................     3
Risk Factors...................................     9
Special Note Regarding Forward-Looking
  Statements...................................    15
Use of Proceeds................................    15
Dividend Policy................................    15
Price Range of Common Stock....................    16
Capitalization.................................    17
Dilution.......................................    18
Pro Forma Condensed Combined Financial
  Information..................................    19
Selected Financial Data........................    24
Management's Discussion and Analysis of
  Financial Condition and Results of
  Operations...................................    26
Business.......................................    33
Management.....................................    43
Principal and Selling Stockholders.............    54
Delayed Selling Stockholders and Plan of
  Distribution.................................    57
Certain Transactions...........................    59
Description of Capital Stock...................    61
Shares Eligible for Future Sale................    64
Underwriting...................................    71
Validity of Shares.............................    72
Experts........................................    72
Available Information..........................    72
Index to Financial Statements..................   F-1
</TABLE>
 
 
                                 ALL-COMM MEDIA
                                  CORPORATION
 
                                1,500,000 SHARES
                                       OF
                                  COMMON STOCK
 
                                1,344,468 SHARES
                                       OF
                                  COMMON STOCK
                        BY DELAYED SELLING STOCKHOLDERS
 
                           -------------------------
                                   PROSPECTUS
                           -------------------------
 
                            LT LAWRENCE & CO., INC.
 
                                         , 1996
 
_______________________________                  _______________________________

<PAGE>
 

<PAGE>
                                    PART II
                     INFORMATION NOT REQUIRED IN PROSPECTUS
 
ITEM 24. INDEMNIFICATION OF DIRECTORS AND OFFICERS.
 
     Section 78.751 of the Nevada General Corporation Law (the 'NGCL') provides,
in effect, that any person made a party to any action by reason of the fact that
such  person is or was a director, officer, employee or agent of the Company may
and, in certain cases, must be indemnified  by the Company against, in the  case
of  a non-derivative  action, judgments, fines,  amounts paid  in settlement and
reasonable expenses (including  attorney's fees)  incurred by such  person as  a
result  of such action, and in the case of a derivative action, against expenses
(including attorney's fees), if  in either type of  action such person acted  in
good  faith and  in a  manner such person  reasonably believed  to be  in or not
opposed to the  best interests  of the  Company. This  indemnification does  not
apply,  in a derivative action,  to matters as to which  it is adjudged that the
director, officer, employee or agent is liable to the Company, unless upon court
order it is determined that, despite such adjudication of liability, but in view
of all  the circumstances  of the  case, such  person is  fairly and  reasonably
entitled  to indemnity  for expenses,  and, in  a non-derivative  action, to any
criminal proceeding in which  such person had reasonable  cause to believe  such
person's conduct was unlawful.
 
     Article  Seventh, Section 6 of the by-laws  of the Company, as amended (the
'By-Laws') provides that the Company shall  indemnify each person who is or  was
an officer or director of the Company to the fullest extent permitted by Chapter
78 of the NGCL.
 
     In  addition,  the  Company  maintains  customary  directors,  officers and
corporate liability insurance policies.
 
     Reference is  made to  Section    of  the Underwriting  Agreement filed  as
Exhibit  1 hereto, pursuant  to which the Underwriters  have agreed to indemnify
officers and directors of the Company against certain liabilities.
 
ITEM 25. OTHER EXPENSES OF ISSUANCE AND DISTRIBUTION.
 
     The following  table  sets  forth the  expenses,  other  than  underwriting
discounts  and commissions, paid or payable  in connection with the issuance and
distribution of the Common Stock being  registered hereby (as such expenses  are
estimated except as noted):
 
<TABLE>
<S>                                                                                          <C>
Securities and Exchange Commission Registration Fee.......................................   $  4,909*
National Association of Securities Dealers, Inc. Filing Fee...............................      1,368*
Nasdaq SmallCap MarketSM Listing Fee......................................................      **
Printing and Engraving Expenses...........................................................      **
Legal Fees and Expenses...................................................................      **
Accounting Fees and Expenses..............................................................      **
Blue Sky Fees and Expenses................................................................      **
Transfer Agent and Registrar Fees.........................................................      **
Miscellaneous Fees and Expenses...........................................................      **
                                                                                             --------
     Total................................................................................   $  **
                                                                                             --------
                                                                                             --------
</TABLE>
 
- ------------
 
*  Actual
 
** To be provided by Amendment.
 
                                      II-1
 
<PAGE>
 

<PAGE>
ITEM 26. RECENT SALES OF UNREGISTERED SECURITIES.
 
MERGERS WITH ALLIANCE
 
Common Stock
 
     During fiscal 1996, the Company issued 95,441 shares of its common stock as
compensation  to various employees, directors and consultants. These shares were
issued without registration under  the Securities Act of  1933, as amended  (the
'Securities  Act'), pursuant  to the exemption  afforded by Section  4(2) of the
Securities Act.
 
     In October 1996, the Company issued  1,814,000 shares of its common  stock,
valued  at  $7,256,000 in  the  aggregate to  the  former shareholders  of Metro
Services Group, Inc. ('Metro'), in connection with the Company's acquisition  of
Metro.  These shares were issued without  registration under the Securities Act,
pursuant to  the exemption  afforded by  Section 4(2)  and Regulation  D of  the
Securities Act.
 
     In March 1996, the Company issued 75,000 shares of its common stock to four
individuals,  including  12,500  shares  to related  parties,  for  an aggregate
consideration of $120,000. There were  no fees, commissions or discounts.  These
shares were issued without registration under the Securities Act pursuant to the
exemption afforded by Section 4(2) and Regulation D of the Securities Act.
 
     On  May 31, 1995, the Company issued  413,759 shares of its common stock to
certain accredited  investors for  aggregate consideration  of $1,108,875,  less
fees, commissions and/or discounts aggregating $90,200. These shares were issued
without registration under the Securities Act pursuant to the exemption afforded
by Section 4(2) and Regulation S of the Securities Act.
 
     On  April  25, 1995,  in  connection with  the  merger with  Alliance Media
Corporation ('Alliance') and pursuant to  the Acquisition Agreement dated as  of
February  7, 1995,  as amended, relating  thereto, the  Company issued 1,025,000
shares of its common stock, valued at $2,745,000 in the aggregate, to the former
stockholders of Alliance. The  Company also issued 37,500  shares of its  common
stock,  valued at $100,000 to former stockholders, to an investment banking firm
and to a  former officer  as payment  for certain  finders fees  related to  the
Merger.  These shares  and warrants were  issued without  registration under the
Securities Act pursuant to the exemption afforded by Section 4(2) and Regulation
D of the Securities Act.
 
     Also on  April  25,  1995,  in connection  with  the  sale  of  Sports-Tech
International,  Inc.  ('STI'), the  Company issued  5,000  shares of  its common
stock, valued at $38,750 in the aggregate, and warrants relating to 2,500 shares
of its common stock to  the former president of  STI. These shares and  warrants
were  issued  without registration  under the  Securities  Act, pursuant  to the
exemption afforded by Section 4(2) of the Securities Act.
 
Convertible Preferred Stock
 
     On May  9,  1996,  the  Company  issued  10,000  shares  of  its  Series  A
Convertible  Preferred  Stock  to an  institutional  investor,  convertible into
300,000 shares of  the Company's  common stock, for  aggregate consideration  of
$750,000,  less fees,  commissions and/or  discounts aggregating  $63,000. These
shares were issued without registration under the Securities Act pursuant to the
exemption afforded by Section  4(2) and Regulation S  of the Securities Act.  On
June  7, 1996, in connection  with the issuance of  the Series B Preferred Stock
and the convertible notes referred to below, the Company repurchased all of  the
outstanding  shares of its  Series A Preferred  Stock for $800,000  plus fees of
$12,500.
 
     On June  7,  1996,  the  Company  issued  6,200  shares  of  its  Series  B
Convertible  Preferred Stock, convertible into 2,480,000 shares of the Company's
common stock, for aggregate consideration  of $3,100,000, less fees,  commission
and/or discounts aggregating $218,914, and warrants relating to 3,100,000 shares
of  its common  stock to  accredited investors.  These shares  and warrants were
issued without registration under the  Securities Act pursuant to the  exemption
afforded by Section 4(2) and Regulation D of the Securities Act.
 
     Also  on June 7,  1996, the Company issued  $1,000,000 of convertible notes
due June 1, 1998 to two accredited investors and warrants relating to  3,000,000
shares  of its common stock. There were no fees, commissions or discounts. These
notes   and   warrants    were   issued   without    registration   under    the
 
                                      II-2
 
<PAGE>
 

<PAGE>
Securities Act pursuant to the exemption afforded by Section 4(2) and Regulation
D of the Securities Act.
 
     On September 10, 1996, the convertible notes and the warrants issued to the
holders of the convertible notes referred to above were rescinded retroactive to
June  7, 1996 and replaced with 2,000 shares of the Company's Series C Preferred
Stock (as defined  in the Prospectus),  convertible into 166,666  shares of  the
Company's  common stock, for aggregate consideration of $1,000,000, and warrants
relating to 3,000,000 shares of the Company's common stock. There were no  fees,
commissions  or  discounts.  These  shares  and  warrants  were  issued  without
registration under  the Securities  Act pursuant  to the  exemption afforded  by
Sections 4(2) and 3(a)(9) of the Securities Act.
 
ITEM 27. EXHIBITS AND FINANCIAL STATEMENTS SCHEDULES.
 
(a) Exhibits
 
<TABLE>
<CAPTION>
 EXHIBIT
 NUMBER                                         ITEM                                                 EXHIBIT
- ---------  -------------------------------------------------------------------------------     --------------------
                                                                                                  (SEE NOTES)(*)
<S>        <C>                                                                                 <C>  <C>
 1.1       Form of Underwriting Agreement                                                      B
 2.1       Acquisition  Agreement dated as of February  7, 1995 between Sports-Tech, Inc.,
           STI Merger Corporation and Alliance Media Corporation                               G    (1)
 2.2       Amendment No. 1 to the Acquisition Agreement dated April 21, 1995                   H    (2)
 2.3       Merger Agreement dated as of April 21, 1995 between STI Merger Corporation  and
           Alliance Media Corporation                                                          H    (3)
 2.4       Stock  Purchase Agreement dated  as of January 31,  1995 between Alliance Media
           Corporation and Mr. Stephen Dunn                                                    H    (4)
 2.5       Agreement and Plan of Merger dated as of October 1, 1996 between All-Comm Media
           Corporation,  Metro  Services   Group,  Inc.,  Metro   Merger  Corp.  and   the
           Shareholders named therein                                                          K    (2.1)
 3.1       Amended and Restated Articles of Incorporation                                      C    (3(a)(1))
 3.2       Certificate of Amendment to the Amended and Restated Articles of Incorporation      B
 3.3       Certificate of Amendment to the Amended and Restated Articles of Incorporation      D    (3(iii))
 3.4       Certificate of Amendment to the Amended and Restated Articles of Incorporation      E    (3(v))
 3.5       By-Laws                                                                             C    (3(c)(2))
 3.6       Certificate of Designation for Series B Convertible Preferred Stock, as amended     A
 3.7       Certificate of Designation for Series C Convertible Preferred Stock                 A
 5.1       Opinion of Lionel Sawyer & Collins                                                  B
10.1       1991 Stock Option Plan                                                              F    (28.1)
10.2       Operating  Covenants  Agreement dated  April  25, 1995  between  Alliance Media
           Corporation and Mr. Stephen Dunn                                                    H    (5)
10.3       Pledge Agreement dated as of April 25, 1995 between Alliance Media  Corporation
           and Mr. Stephen Dunn                                                                H    (6)
10.4       Lease  Agreement dated January 1, 1989  between Stephen Dunn & Associates, Inc.
           and Mr. Stephen Dunn relating to 1728 Abbott Kinney Boulevard                       A
10.5       Form of promissory note  of Alliance Media Corporation  payable to Mr.  Stephen
           Dunn with respect to sale of SD&A (included in Exhibit 2.4)                         H    (4)
10.6       Memorandums  of  Understanding relating  to deferral  of payments  on long-term
           obligations payable to seller of SD&A                                               J    (10.6)
10.7       Letter from  Mr. Stephen  Dunn  agreeing to  long-term obligation  payment  and
           restructuring                                                                       I    (10.9)
10.8       Form of Private Placement Purchase Agreement for Convertible Notes                  I    (10.8)
10.9       Form of Warrant Certificate (without registration rights)                           A
10.10      Form  of  promissory  note  of  All-Comm  Media  Corporation  issued  to former
           shareholders of Metro Services Group, Inc. (included in Exhibit 2.5)                K    (2.1)
</TABLE>
 
                                      II-3
 
<PAGE>
 

<PAGE>
 
<TABLE>
<CAPTION>
 EXHIBIT
 NUMBER                                         ITEM                                                 EXHIBIT
- ---------  -------------------------------------------------------------------------------     --------------------
                                                                                                  (SEE NOTES)(*)
<S>        <C>                                                                                 <C>  <C>
10.11(a)   Form of  Registration Rights  Agreement  dated as  of  October ,  1996  between
           All-Comm  Media  Corporation and  the Shareholders  named therein  (included in
           Exhibit 2.5)                                                                        K
10.11(b)   Amendment No. 1 to the Registration Rights Agreement dated as of October 9, 1996    B
10.12      Form of Employment Agreement between  All-Comm Media Corporation and Mr.  Barry
           Peters                                                                              A
10.13      Form  of Employment  Agreement between  All-Comm Media  Corporation and  Mr. E.
           William Savage                                                                      A
10.14      Form of Employment Agreement  between Stephen Dunn &  Associates, Inc. and  Mr.
           Stephen Dunn (included in Exhibit 2.4)                                              H    (4)
10.15      Form  of Employment Agreement  between Stephen Dunn &  Associates, Inc. and Mr.
           Thomas Scheir (included in Exhibit 2.4)                                             H    (4)
10.16      Form of Employment  Agreement between  Metro Services  Group, Inc.  and Mr.  J.
           Jeremy Barbera (included in Exhibit 2.5)                                            K    (2.1)
10.17      Form  of Employment Agreement between Metro Services Group, Inc. and Mr. Robert
           M. Budlow (included in Exhibit 2.5)                                                 K    (2.1)
10.18      Form of Employment Agreement between Metro  Services Group, Inc. and Ms.  Janet
           Sautkulis (included in Exhibit 2.5)                                                 K    (2.1)
10.19      Form of Consulting Agreement between All-Comm Media Corporation and Mr. Seymour
           Jones                                                                               A
10.20      Form  of Consulting  Agreement between  All-Comm Media  Corporation and  Mr. S.
           James Coppersmith                                                                   A
10.21      Form of  Consulting Agreement  between All-Comm  Media Corporation  and Mr.  C.
           Anthony Wainwright                                                                  A
10.22      Excerpt  from Confidential Private Placement  dated February 1995 Memorandum of
           Alliance Media Corporation relating to Common Stock registration rights             A
10.23(a)   Letter agreement dated  February 7,  1995 between  Alliance Media  Corporation,
           Sports-Tech,  Inc., Whale  Securities Co.,  L.P. and  Golenberg &  Geller, Inc.
           relating in part to Common Stock registration rights                                A
10.23(b)   Letter agreement  dated May  19, 1995  between All-Comm  Media Corporation  and
           Marshall Geller relating in part to Common Stock registration rights                A
10.23(c)   Letter  agreement dated  May 19,  1995 between  All-Comm Media  Corporation and
           Glenn Golenberg relating in part to Common Stock registration rights                A
10.24(a)   Settlement and Release  Agreement dated  as of  June 17,  1994 between  Sheldon
           Kasower, Membership Development, Inc. and Sports-Tech, Inc. relating in part to
           Common Stock registration rights                                                    A
10.24(b)   Letter  agreement dated January  13, 1995 between  Membership Development, Inc.
           and Sports-Tech, Inc. relating to Common Stock registration rights                  A
10.25      Form of Series B Convertible Preferred Stock Subscription Agreement relating in
           part to Common Stock registration rights                                            A
10.26      Form of  Series  C  Convertible  Preferred  Stock  Private  Placement  Purchase
           Agreement                                                                           A
10.27      Form of Warrant Certificate (with registration rights)                              A
10.28(a)   Option Agreement dated as of October 1, 1995 between All-Comm Media Corporation
           and certain individuals named therein                                               D    (10.4)
10.28(b)   Amendment to Option Agreement dated April 19, 1996                                  J    (10.5)
10.29      Form of Transfer and Registration Rights Agreement between Mr. Stephen Dunn and
           Sports-Tech, Inc. (included in Exhibit 2.4)                                         H    (4)
11.1       Statement Regarding Computation of Net Income Per Share                             E    (11)
21.1       List of Subsidiaries of the Company                                                 E    (22.1)
23.1       Consent of Lionel Sawyer & Collins (included in Exhibit 5.1)                        B
23.2       Consent of Coopers & Lybrand L.L.P. (Los Angeles)                                   A
23.3       Consent of Coopers & Lybrand L.L.P. (New York)                                      A
</TABLE>
 
                                      II-4
 
<PAGE>
 

<PAGE>
 
<TABLE>
<CAPTION>
 EXHIBIT
 NUMBER                                         ITEM                                                 EXHIBIT
- ---------  -------------------------------------------------------------------------------     --------------------
                                                                                                  (SEE NOTES)(*)
<S>        <C>                                                                                 <C>  <C>
24.1       Power  of Attorney executed by Barry Peters, E. William Savage, Scott Anderson,
           S. James Coppersmith, Seymour Jones, C. Anthony Wainwright and Jeremy Barbera       L
27.1       Financial Data Schedule                                                             A
</TABLE>
 
(b) Financial Statement Schedules
 
     None.
 
Notes relating to Exhibits
 
     A  Filed herewith.
 
     B  To be filed by amendment.
 
     C  Incorporated  by reference  to the Company's  Registration Statement  on
        Form S-4 No. 33-45192, declared effective on February 12, 1992.
 
     D  Incorporated  by reference to the Company's  Report on Form 10-K for the
        fiscal year ended June 30, 1995.
 
     E  Incorporated  by reference to the Company's Report on Form 10-K for  the
        fiscal year ended June 30, 1996.
 
     F  Incorporated  by  reference  to the Company's  Registration Statement on
        Form S-8 No. 33-43520, declared effective on                      .
 
     G  Incorporated by  reference to  the Company's  Report on  Form 8-K  dated
        February 7, 1995.
 
     H  Incorporated  by reference  to the  Company's Report  on Form  8-K dated
        April 25, 1995.
 
     I  Incorporated  by reference  to the  Company's Report on  Form 8-K  dated
        June 7, 1996.
 
     J  Incorporated  by  reference to the Company's Report on Form 10-Q for the
        quarter ended March 31, 1996.
 
     K  Incorporated  by reference  to the  Company's Report on  Form 8-K  dated
        October 11, 1996.
 
     L  Included  on  the  signature page,  at Page  II-7, to  this Registration
        Statement on Form SB-2.
 
*  Numbers in parentheses next to any of the above letters C through K refer  to
   the   exhibit  numbers  within  each  document  from  which  the  Exhibit  is
   incorporated by reference herein.
 
ITEM 28. UNDERTAKINGS.
 
     The Company hereby undertakes to provide to the Underwriters at the closing
specified in the Underwriting Agreement, certificates in such denominations  and
registered  in  such names  as  required by  the  Underwriters to  permit prompt
delivery to each purchaser.
 
     Insofar as indemnification for liabilities arising under the Securities Act
may be permitted to directors, officers  and controlling persons of the  Company
pursuant to the foregoing provisions, or otherwise, the Company has been advised
that  in the  opinion of the  Commission such indemnification  is against public
policy as expressed in the Securities  Act and is, therefore, unenforceable.  In
the  event that a claim for indemnification against such liabilities (other than
the payment by the Company of expenses  incurred or paid by a director,  officer
or  controlling person of the  Company in the successful  defense of any action,
suit or proceeding) is asserted by such director, officer or controlling  person
in  connection with the  securities registered, the Company  will, unless in the
opinion of its  counsel the matter  has been settled  by controlling  precedent,
submit  to  a  court  of  appropriate  jurisdiction  the  question  whether such
indemnification by it is  against public policy as  expressed in the  Securities
Act and will be governed by the final adjudication of such issue.
 
     The Company hereby undertakes that:
 
          (1)  For purposes  of determining  any liability  under the Securities
     Act, the information omitted from the  form of prospectus filed as part  of
     this registration statement in reliance upon Rule 430A
 
                                      II-5
 
<PAGE>
 

<PAGE>
     and contained in a form of prospectus filed by the Company pursuant to Rule
     424(b)(1)  or (4) or 497(h) under the  Securities Act shall be deemed to be
     part of  this  registration  statement  as of  the  time  it  was  declared
     effective.
 
          (2)  For the purpose of determining any liability under the Securities
     Act, each post-effective amendment that contains a form of prospectus shall
     be deemed to  be a new  registration statement relating  to the  securities
     offered  therein, and the offering of such securities at that time shall be
     deemed to be the initial bona fide offering thereof.
 
                                      II-6

<PAGE>
 

<PAGE>
                                   SIGNATURES
 
     In  accordance with  the requirements  of the  Securities Act  of 1933, the
registrant certifies that it has reasonable grounds to believe that it meets all
of the requirements  for filing on  Form SB-2 and  authorized this  Registration
Statement  to be signed on its behalf by  the undersigned, in the City of Culver
City, in the State of California, on October 17, 1996.
 
                                          ALL-COMM MEDIA CORPORATION
 
                                          By:       /s/ BARRY PETERS
                                              ............................
                                                        BARRY PETERS
                                                 CHAIRMAN OF THE BOARD AND
                                                  CHIEF EXECUTIVE OFFICER
 
                               POWER OF ATTORNEY
 
     KNOW ALL MEN  BY THESE PRESENTS  that each person  whose signature  appears
below does hereby constitute and appoint Barry Peters, E. William Savage, Robert
A.  Zuccaro, and Pamela Monahan, and each of them, such person's true and lawful
attorneys-in-fact and agents, with full power of substitution and resubstitution
in each of them, to do any and  all acts and things in such person's  respective
name  and on such person's respective behalf in any and all capacities that they
or any  of  them  may deem  necessary  or  advisable to  enable  All-Comm  Media
Corporation  to  comply  with  the  Securities  Act  of  1933,  as  amended (the
'Securities Act'), and any rules, regulations and requirements of the Securities
and Exchange Commission,  in connection  with a Registration  Statement on  Form
SB-2  to be filed by All-Comm Media Corporation, including specifically, but not
limited to, power and authority to sign  for such respective person any and  all
amendments  (including post-effective  amendments and filings  under Rule 462(b)
under the  Securities Act)  thereto and  to  file the  same, with  all  exhibits
thereto  and  other  documents  therewith,  with  the  Securities  and  Exchange
Commission; and each such person does hereby ratify and confirm all that they or
any of them, shall do or cause by  virtue hereof. This power of attorney may  be
signed in counterparts.
 
     In   accordance  with  the   requirements  of  the   Securities  Act,  this
registration  statement  has  been  signed  by  the  following  persons  in  the
capacities and on the dates stated.
 
<TABLE>
<CAPTION>
                SIGNATURE                                     TITLE                                DATE
- ------------------------------------------  ------------------------------------------  ---------------------------
 
<C>                                         <S>                                         <C>
             /s/ BARRY PETERS               Chairman of the Board and Chief Executive        October 17, 1996
 .........................................    Officer
               BARRY PETERS                   (Principal Executive Officer)
 
          /s/ E. WILLIAM SAVAGE             Director, President, Chief Operating             October 17, 1996
 .........................................    Officer, Secretary and Treasurer (Chief
            E. WILLIAM SAVAGE                 Operating Officer)
 
            /s/ SCOTT ANDERSON              Chief Financial Officer                          October 17, 1996
 .........................................    (Principal Financial and Accounting
              SCOTT ANDERSON                  Officer)
 
         /s/ S. JAMES COPPERSMITH           Director                                         October 17, 1996
 .........................................
           S. JAMES COPPERSMITH
 
            /s/ SEYMOUR JONES               Director                                         October 17, 1996
 .........................................
              SEYMOUR JONES
 
        /s/ C. ANTHONY WAINWRIGHT           Director                                         October 17, 1996
 .........................................
          C. ANTHONY WAINWRIGHT
 
            /s/ JEREMY BARBERA              Director                                         October 17, 1996
 .........................................
              JEREMY BARBERA
</TABLE>
 
                                      II-7

<PAGE>




<PAGE>



              AMENDMENT TO CERTIFICATE OF THE DESIGNATIONS, VOTING
                POWERS, PREFERENCES AND RELATIVE, PARTICIPATING,
             OPTIONAL AND OTHER SPECIAL RIGHTS AND QUALIFICATIONS,
              LIMITATIONS OR RESTRICTIONS OF SERIES B CONVERTIBLE
                 PREFERRED STOCK OF ALL-COMM MEDIA CORPORATION
                     ('Amended Certificate of Designation')



     The  undersigned  hereby  certifies  that he is the duly elected and acting
President and Secretary of ALL-COMM  MEDIA  CORPORATION,  a Nevada  corporation,
(the 'Company'),  and pursuant to Nev. Rev. Stat.  Section 78.1955,  DOES HEREBY
CERTIFY:



     I. That, a certificate of designation  creating a series of Preferred Stock
designated  as Series B  Convertible  Preferred  Stock was filed with the Nevada
Secretary  of State  on June 7,  1996  ('Original  Designation').  The  Original
Designation is a follows:

                      SERIES B CONVERTIBLE PREFERRED STOCK

     1. The shares of such series shall be  designated  as 'Series B Convertible
Preferred Stock' (the 'Preferred  Stock') and the number of shares  constituting
the  Preferred  Stock  shall be 6,200.  The  holders of the  Preferred  Stock in
preference  to the holders of Junior  Stock (as  hereinafter  defined)  shall be
entitled to receive a dividend  payable only upon redemption or credited against
conversion  which  shall  accrue at the rate of $30.00  (6%) per annum per share
(pro rated for any portion thereof) from and after the date of issuance.

     2. The  Preferred  Stock  shall be  preferred  as to assets over the Junior
Stock so  that,  in the  event  of the  voluntary  or  involuntary  liquidation,
dissolution or winding-up of the Company,  the holders of Preferred  Stock shall
be  entitled  to have set apart for them or to be paid out of the  assets of the
Company,  before any  distribution  is made to, or set apart for, the holders of
Junior Stock, an amount in cash equal to, and in no event more than, $50,000 per
share of Preferred  Stock,  plus all accrued and unpaid dividends  thereon.  If,
upon such liquidation,  dissolution or winding-up of the Company,  the assets of
the  Company  available  for  distribution  to  the  holders  of  its  stock  be
insufficient  to permit the  distribution  in full of the amounts  receivable as
aforesaid by the holders of Preferred Stock, then all such assets of the Company
shall be distributed  ratably among the holders of Preferred Stock in proportion
to the  amounts  which each would have been  entitled  to receive if such assets
were  sufficient  to  permit  distribution  in full as  aforesaid.  Neither  the
consolidation nor merger of the Company,  nor the sale, lease or transfer by the
Company of all, or any part of, its assets shall be deemed to be a  liquidation,
dissolution or winding-up of the Company for the purposes of this paragraph.

     3. The Company shall be obliged to redeem all of the Preferred Stock on the
second  anniversary of the date of issuance of the Preferred Stock to the extent
that the Preferred Stock has not theretofore been converted under Section 4. The
Preferred Stock shall  automatically be deemed converted under Section 4 on such
second anniversary  unless the registration  statement

                                       1


<PAGE>
<PAGE>

referred to below has not  theretofore  been  declared  effective  or unless the
Company's common stock is not then trading on NASDAQ. The redemption price shall
be payable in cash and shall be equal to $50,000 per share, plus all accrued and
unpaid  dividends  thereon.  The  registration  statement means the registration
statement which the Company is required by separate agreement to file in respect
of the shares of common stock issuable on conversion of the Preferred Stock.

     4. The holder  shall have the right at any time prior to  maturity,  in its
sole discretion, to convert first the outstanding accrued dividends and then the
Preferred  Stock, in whole or in part, into a number of shares (the  'Conversion
Shares') of the Company's  common stock (the 'Common Stock') equal to the amount
of dividends and redemption value converted divided by the Conversion Price. The
Conversion Price means a price per share equal to the lesser of (1) $1.25 or (2)
80% of the average of the  closing  bid price of a share of Common  Stock of the
Company during the five trading days prior to such conversion. In the event that
the holder elects to exercise its conversion rights hereunder,  it shall give to
the Company  written  notice of such election and shall  surrender his Preferred
Stock to the Company for cancellation.  Notwithstanding  anything else herein to
the contrary, the Preferred Stock shall be convertible,  or be deemed converted,
as the case may be, only to the extent that  authorized  but unissued  shares of
Common Stock of the Company are available for such conversion.

     In case the Company  shall  issue  common  stock as a dividend  upon common
stock or in  payment  of a  dividend  thereon,  shall  subdivide  the  number of
outstanding  shares of its common stock into a greater number of shares or shall
contract  the number of  outstanding  shares of its  common  stock into a lesser
number of  shares,  the  number  of  Conversion  Shares  to which the  holder is
entitled to receive shall be adjusted, effective at the close of business on the
date such shares of common stock are to be issued, so that the Conversion Shares
shall be equal to the product  obtained by multiplying the Conversion  Shares in
effect  immediately  prior to the close of  business on such date by a fraction,
the  denominator  of  which  shall be the  number  of  shares  of  common  stock
outstanding immediately prior to such dividend,  subdivision or contraction, and
the numerator of which shall be the number of shares of common stock outstanding
immediately  after such dividend,  subdivision,  or contraction.  If any capital
reorganization or  reclassification  of the common stock, or  consolidation,  or
merger  of the  Company  with  or  into  another  corporation,  or the  sale  or
conveyance  of all or  substantially  all of its  assets to another  corporation
shall be effected,  then,  as a condition  precedent of such  reorganization  or
sale, the following  provision  shall be made: The holder of the Preferred Stock
shall, from and after the date of such reorganization or sale, have the right to
receive  (in lieu of the  shares  of  common  stock of the  Company  immediately
theretofore receivable with respect to such Preferred Stock, upon the exercise
of conversion rights), such shares of stock, securities  or assets as would have
been  issued or payable  with  respect  to, or in  exchange  for,  the number of
outstanding shares of such common stock immediately  theretofore receivable with
respect to such Preferred Stock. In any such case,  appropriate  provision shall
be made with respect to the rights and  interests of the holders to the end that
such  conversion  rights   (including,   without   limitation,   provisions  for
appropriate  adjustments)  shall  thereafter be applicable,  as nearly as may be
practicable in relation to any shares of stock,  securities or assets thereafter
deliverable upon the exercise thereof.


                                       2


<PAGE>
<PAGE>

     5. The holders of the Preferred Stock shall have no voting rights except as
expressed provided by law.

     6. The term  'Junior  Stock'  shall  mean the Common Stock and those series
of Preferred Stock which, by the terms of the Certificate of Incorporation or of
the  instrument  by which the Board of Directors,  acting  pursuant to authority
granted in the Certificate of Incorporation, shall designate the  special rights
and  limitations  of each such class and series of stock and series of Preferred
Stock,  shall be subordinate  to the Preferred  Stock in respect of the right of
the holders thereof to receive dividends or to participate  in the assets of the
Company  distributable  to  stockholders  upon any  liquidation,  dissolution or
winding-up of the Company.

     7. Subject to the immediately  proceeding provisions of this Certificate of
Designation,  the  Board of  Directors  of the  Company  may  amend  the  powers
preferences  and relative,  participating,  optional and other special rights of
the Preferred Stock as provided herein without vote of the shareholders.

II. That, pursuant to the authority conferred upon the Board of Directors of the
Company  by  ARTICLE  VI of the  Company's  Amended  and  Restated  Articles  of
Incorporation (the   'Articles'),  and  paragraph 6 of the Original  Designation
the Board of Directors of the Corporation by unanimous  written consent  adopted
a resolution amending the Original  Designation  ('New  Designation').  The  New
Designation is as follows:

                      SERIES B CONVERTIBLE PREFERRED STOCK


     1. The shares of such series shall be  designated  as 'Series B Convertible
Preferred  Stock' (the 'Preferred  Stock') and the number of shares constituting
the  Preferred  Stock  shall be 6,200.  The  holders of the  Preferred  Stock in
preference  to the holders of Junior  Stock (as  hereinafter  defined) shall  be
entitled to receive a dividend  payable only upon redemption or credited against
conversion  which  shall  accrue at the  rate of $30.00 [6%] per annum per share
(pro rated for any portion thereof) from and after the date of issuance.

     2. The  Preferred  Stock  shall be  preferred  as to assets over the Junior
Stock  so  that,  in the event  of the  voluntary  or  involuntary  liquidation,
dissolution or winding-up of the Company,  the holders of Preferred  Stock shall
be  entitled  to have set apart for them or to be paid out of the  assets of the
Company,  before any  distribution  is made to, or set apart for, the holders of
Junior  Stock,  an amount in cash equal to, and in no event more than,  $500 per
share of Preferred  Stock,  plus all accrued and unpaid dividends  thereon.  If,
upon such liquidation,  dissolution or winding-up of the Company,  the assets of
the  Company  available  for  distribution  to  the  holders  of  its  stock  be
insufficient  to permit the  distribution  in full of the amounts  receivable as
aforesaid by the holders of Preferred Stock, then all such assets of the Company
shall be distributed ratably among the holders of  Preferred Stock in proportion
to the  amounts  which each would have been  entitled  to receive if such assets
where  sufficient  to permit  distribution  in full as  aforesaid.  Neither  the
consolidation nor merger of the Company,  nor the sale, lease or transfer by the
Company of all, or any part of, its assets s hall be deemed to be a liquidation,
dissolution or winding-up of the Company for the purposes of this paragraph.

                                        3

<PAGE>
<PAGE>

     3. The Company shall be obliged to redeem all of the Preferred Stock on the
second  anniversary of the date of issuance of the Preferred Stock to the extent
that the Preferred Stock has not theretofore been converted under Section 4. The
Preferred Stock shall automatically be deemed converted under Section 4 on  such
second  anniversary unless the registration statement  referred to below has not
theretofore been declared effective or unless the Company's common stock is  not
then  trading on NASDAQ. The redemption price shall be payable in cash and shall
be equal to $500 per share, plus  all accrued and unpaid dividends thereon.  The
registration  statement means  the registration  statement which  the Company is
required by separate agreement to file in respect of the shares of common  stock
issuable on conversion of the Preferred Stock.
 
     4.  The holder shall have  the right at any time  prior to maturity, in its
sole discretion, to convert first the outstanding accrued dividends and then the
Preferred Stock, in whole or in part,  into a number of shares (the  'Conversion
Shares')  of the Company's common stock (the 'Common Stock') equal to the amount
of dividends and redemption  value converted divided  by  the Conversion  Price.
The Conversion Price means a price per share equal to the lesser of (1) $1.25 or
(2)  80% of the average of  the closing bid price of  a share of Common Stock of
the Company during the five trading days prior to such conversion. In the  event
that  the holder  elects to exercise  its conversion rights  hereunder, it shall
give to the  Company written  notice of such  election and  shall surrender  his
Preferred  Stock to the Company  for cancellation. Notwithstanding anything else
herein to the contrary,  the Preferred Stock shall  be convertible, or be deemed
converted,  as the case may be, only  to the extent that authorized but unissued
shares of Common Stock of the Company are available for such conversion.
 
     In case  the  Company  shall issue  common stock as a dividend upon  common
stock  or  in payment  of  a dividend  thereon,  shall subdivide  the  number of
outstanding shares of its common stock into a greater number of shares or  shall
contract  the number  of outstanding  shares of its  common stock  into a lesser
number of  shares,  the number  of  Conversion Shares  to  which the  holder  is
entitled to receive shall be adjusted, effective at the close of business on the
date such shares of common stock are to be issued, so that the Conversion Shares
shall  be equal to the product obtained  by multiplying the Conversion Shares in
effect immediately prior to the  close of business on  such date by a  fraction,
the  denominator  of  which  shall  be the  number  of  shares  of  common stock
outstanding immediately prior to such dividend, subdivision or contraction,  and
the numerator of which shall be the number of shares of common stock outstanding
immediately  after such  dividend, subdivision,  or contraction.  If any capital
reorganization or  reclassification  of the  common  stock or  consolidation  or
merger  of  the  Company  with  or into  another  corporation,  or  the  sale or
conveyance of all  or substantially  all of  its assets  to another  corporation
shall  be effected,  then, as  a condition  precedent of  such reorganization or
sale, the following provision shall be  made: The holder of the Preferred  Stock
shall, from and after the date of such reorganization or sale, have the right to
receive  (in  lieu of  the shares  of  common stock  of the  Company immediately
theretofore receivable with respect to  such Preferred Stock, upon the  exercise
of  conversion rights), such shares of stock, securities or assets as would have
been issued  or payable  with respect  to, or  in exchange  for, the  number  of
outstanding  shares of such common stock immediately theretofore receivable with
respect to such Preferred Stock. In  any such case, appropriate provision  shall
be made with respect to the rights and interests of the
 
                                        4

<PAGE>
<PAGE>

holders to the end that such conversion rights (including,  without  limitation,
provisions for  appropriate  adjustments)  shall  thereafter be  applicable,  as
nearly as may be practicable  in relation to any shares of stock,  securities or
assets thereafter deliverable upon the exercise thereof.
 
     5. The holders of the Preferred Stock shall have no voting rights except as
expressly provided by law.
 
     6. The term 'Junior Stock' shall mean the Common Stock and those series  of
Preferred  Stock which, by the  terms of the Certificate  of Incorporation or of
the instrument by  which the Board  of Directors, acting  pursuant to  authority
granted  in the Certificate of Incorporation, shall designate the special rights
and limitations of each such class and  series of stock and series of  Preferred
Stock,  shall be subordinate to  the Preferred Stock in  respect of the right of
the holders thereof to receive dividends or to participate in the assets of  the
Company  distributable  to  stockholders upon  any  liquidation,  dissolution or
winding-up of the Company.
 
     7. Subject to the immediately preceeding provisions of this Certificate  of
Designation,  the  Board  of  Directors  of the  Company  may  amend  the powers
preferences  and  relative,  participating, optional and other special rights of
the Preferred Stock as provided herein without vote of the shareholders.
 
IN  WITNESS  WHEREOF, the  Corporation has  caused this  Certificate to  be duly
executed in its corporate name on this 15th day of August 1996.
 
                                          ALL-COMM MEDIA CORPORATION
 
                                          By:         E. WILLIAM SAVAGE
                                            ------------------------------------
                                            Name: E. William Savage
                                            Title: President and Secretary
 
State of California
County of Los Angeles
 
     This instrument was acknowledged before me on August 15, 1996 by E. William
Savage, as President and Secretary of ALL-COMM MEDIA CORPORATION.
 
                                                       JAMES G. KING            
                                           -------------------------------------
                                          Notary Public
 
                                          My Commission expires     11/29/96    
                                                                ----------------
(seal)                                                                    [seal]
 
                                       5

<PAGE>


<PAGE>


                CERTIFICATE OF THE DESIGNATIONS, VOTING POWERS,
             PREFERENCES AND RELATIVE, PARTICIPATING, OPTIONAL AND
              OTHER SPECIAL RIGHTS AND QUALIFICATIONS, LIMITATIONS
               OR RESTRICTIONS OF SERIES C CONVERTIBLE PREFERRED
                      STOCK OF ALL-COMM MEDIA CORPORATION
                         ("CERTIFICATE OF DESIGNATION")

     The  undersigned  hereby  certifies  that he is the duly elected and acting
President and Secretary of ALL-COMM  MEDIA  CORPORATION,  a Nevada  corporation,
(the  "Company"),  and pursuant to Nev. Rev. Stat. Section  78.1955, DOES HEREBY
CERTIFY:

     That,  pursuant to the authority  conferred  upon the Board of Directors of
the Company by ARTICLE VI of the Amended and Restated  Articles of Incorporation
(the  "Articles"),  the Board of Directors  of the Company by unanimous  written
consent,  adopted the following  resolution creating a series of Preferred Stock
designated as Series C Convertible Preferred Stock:

     RESOLVED that the designation of the above referenced stock shall be:

                      SERIES C CONVERTIBLE PREFERRED STOCK

     1. The shares of such series shall be designated as "Series C Convertible
Preferred Stock" (the "Preferred Stock") and the number of shares constituting
the Preferred Stock shall be 2,000. The holders of the Preferred Stock in
preference to the holders of Junior Stock (as hereinafter defined) shall be
entitled to receive a dividend payable only upon redemption or credited against
conversion which shall accrue at the rate of $40.00 [8%] per annum per share
(pro rated for any portion thereof) from and after June 7, 1996. A separate
agreement provides for the filing by the Company of a registration statement for
the sale of the shares issuable on conversion of the Preferred Stock.
Notwithstanding anything to the contrary set forth herein, if the registration
statement is not effective by October 7, 1996, then, in addition to the holders'
other remedies:

     a) the dividend rate under the Preferred Stock shall be increased to 24%
        per annum (or, if less, the highest rate permitted by law) until the
        registration statement is declared effective, and

     b) at holders' option, the Preferred Stock shall not be redeemed by the
        Company and shall remain convertible and accrue dividends, until such
        date as is designated by Subscriber but not later than 180 days after
        the effectiveness of the registration statement

     2. The Preferred Stock shall be preferred as to assets over the Junior
Stock so that, in the event of the voluntary or involuntary liquidation,
dissolution or winding-up of the Company, the holders of Preferred Stock shall
be entitled to have set apart for them or to be paid out of the assets of the
Company, before any distribution is made to or set apart for the holders of
Junior Stock, an amount in cash equal to, and in no event more than, $500 per
share or Preferred Stock,

                                       1


<PAGE>
<PAGE>

plus all accrued and unpaid dividends thereon. If, upon such liquidation,
dissolution or winding-up of the Company, the assets of the Company available
for distribution to the holders of its stock be insufficient to permit the
distribution in full of the amounts receivable as aforesaid by the holders of
Preferred Stock, then all such assets of the Company shall be distributed
ratably among the holders of Preferred Stock in proportion to the amounts which
each would have been entitled to receive if such assets were sufficient to
permit distribution in full as aforesaid. Neither the consolidation nor merger
of the Company nor the sale, lease or transfer by the Company of all or any part
of its assets shall be deemed to be a liquidation, dissolution or winding-up of
the Company for the purposes of this paragraph.

     3. The Company shall be obligated to redeem all of the Preferred Stock on
June 7, 1998 to the extent that the Preferred Stock has not theretofore been
converted under Section 4. The Preferred Stock shall automatically be deemed
converted under Section 4 on June 7, 1998 unless the registration statement
referred to below has not theretofore been declared effective, or unless the
Company's common stock is not then trading on NASDAQ. The redemption price shall
be payable in cash and shall be equal to $500 per share, plus all accrued and
unpaid dividends thereon. The registration statement means the registration
statement which the Company is required by separate agreement to file in respect
of the shares of common stock issuable on conversion of the Preferred Stock.

     4. The holder shall have the right at any time prior to maturity, in its
sole discretion, to convert first then outstanding accrued dividends and then
the Preferred Stock, in whole or in part, into a number of shares (the
"Conversion Shares") of the Company's common stock (the "Common Stock") equal to
the amount of dividends and redemption value converted divided by the Conversion
Price. The Conversion Price means a price per share equal to $6.00 per share. In
the event that the holder elects to exercise its conversion rights hereunder, it
shall give to the Company written notice of such election and shall surrender
his Preferred Stock to the Company for cancellation. The Company shall at all
times reserve and keep available out of its authorized and unissued common
stock, solely for issuance upon the conversion of the Preferred Stock as herein
provided, such number number of shares of common stock as shall from time to
time be issuable upon the conversion of the Preferred Stock. The Preferred Stock
shall be convertible only to the extent that authorized but unissued shares of
Common Stock of the Company are available for such conversion.

     In case the Company shall issue common stock as a dividend upon common
stock or in payment of a dividend thereon, shall subdivide the number of
outstanding shares of its common stock into a greater number of shares or shall
contract the number of outstanding shares of its common stock into a lesser
number of shares, the number of Conversion Shares to which the holder is
entitled to receive shall be adjusted, effective at the close of business on the
date such shares of common stock are to be issued, so that the Conversion Shares
shall be equal to the product obtained by multiplying the Conversion Shares in
effect immediately prior to the close of business on such date by a fraction,
the denominator of which shall be the number of shares of common stock
outstanding immediately prior to such dividend, subdivision, or contraction,
and the numerator of which shall be the number of shares of common stock
outstanding immediately after such dividend, subdivision or contraction. If
any capital reorganization or reclassification of the common stock, or
consolidation, or merger of the Company with or into another corporation, or
the sale or conveyance of all or substantially all of its assets to another
corporation shall

                                       2


<PAGE>
<PAGE>






be effected, then, as a condition precedent of such reorganization or sale, the
following provision shall be made: The holder of the Preferred Stock shall from
and after the date of such reorganization or sale have the right to receive (in
lieu of the shares of common stock of the Company immediately theretofore
receivable with respect to such Preferred Stock, upon the exercise of conversion
rights), such shares of stock, securities or assets as would have been issued or
payable with respect in or in exchange for the number of outstanding shares of
such common stock immediately theretofore receivable with respect to such
Preferred Stock. In any such case, appropriate provision shall be made with
respect to the rights and interests of the holders to the end that such
conversion rights (including, without limitation, provisions for appropriated
adjustments) shall thereafter be applicable, as nearly as may be practicable in
relation to any shares of stock, securities or assets thereafter deliverable
upon the exercise thereof.


     5. The holders of the Preferred Stock shall have no voting rights except as
expressly provided by law.


     6. The term "Junior Stock" shall mean the Common Stock and those series of
Preferred Stock which, by the terms of the Certificate of Incorporation or of
the instrument by which the Board of Directors, acting pursuant to authority
granted in the Certificate of Incorporation, shall designate the special rights
and limitations of each such class and series of stock and series of Preferred
Stock, shall be subordinate to the Preferred Stock in respect of the right of
the holders thereof to receive dividends or to participate in the assets of the
Company distributable to stockholders upon any liquidation, dissolution or
winding-up of the Company.


     7. Subject to the immediately proceeding provisions of this Certificate of
Designation, the Board of Directors of the Company may amend the powers
preferences and relative, participating optional and other special rights of the
Preferred Stock as provided herein without vote of the shareholders.


     IN WITNESS WHEREOF, the Corporation has caused this Certificate to be duly
executed in its corporate name on this 10th day of September 1996.


                                       ALL-COMM MEDIA CORPORATION

                                       By    /s/   E. William Savage
                                             -----------------------------
                                       Name:  E. William Savage
                                       Title: President and Secretary

State of California
County of Los Angeles

     This instrument was acknowledged before me on September 10th, 1996 by E.
William Savage, as President and Secretary of ALL-COMM MEDIA CORPORATION.


[SEAL]                               /s/   
                                     -------------------------------------
                                     Notary Public
                                     My Commission expires 6/7/97

<PAGE>


<PAGE>

                                COMMERCIAL LEASE
 
     This  lease is made between Stephen Dunn, herein called Lessor, and Stephen
Dunn & Associates, Inc., herein called Lessee.
 
     Lessee hereby offers to lease from Lessor the premises situated in the City
of Los Angeles, County  of Los Angeles, State  of California, described as  1728
Abbot Kinney Blvd., Venice, upon the following TERMS and CONDITIONS:
 
1.  TERM AND  RENT. Lessor  demises the above  premises for  a term  of (10) TEN
years, commencing Jan.  1st, 1989 and terminating on Jan 1st, 1999  or sooner as
provided  herein at  the annual rental  of One Hundred  Eighteen Thousand, Eight
Hundred  Fifty  Four  Dollars ($118,854.-),  payable  in  equal  installments in
advance on the first day of each month for that month's rental,  during the term
of  this lease.  All rental  payments shall  be made to  Lessor, at  the address
specified above.
 
2. USE. Lessee shall use and occupy  the premises for office work. The  premises
shall  be used  for no  other purpose. Lessor  represents that  the premises may
lawfully be used for such purpose.
 
3. CARE AND MAINTENANCE OF PREMISES.  Lessee acknowledges that the premises  are
in  good order and  repair, unless otherwise indicated  herein. Lessee shall, at
his own  expense  and  at all  times, maintain  the premises  in good  and  safe
condition,  including  plate  glass,  electrical  wiring,  plumbing  and heating
installations and any  other system  or equipment  upon the  premises and  shall
surrender  the same,  at termination hereof,  in as good  condition as received,
normal wear  and tear  excepted. Lessee  shall be  responsible for  all  repairs
required,  excepting  the  roof, exterior  walls,  structural  foundations, and:
                                                         ,   which   shall    be
maintained by Lessor. Lessee shall also maintain in good condition such portions
adjacent  to the  premises, such as  sidewalks, driveways,  lawns and shrubbery,
which would otherwise be required to be maintained by Lessor.
 
4. ALTERATIONS. Lessee shall not, without first obtaining the written consent of
Lessor, make any alterations,  additions, or improvements, in,  to or about  the
premises.
 
5.  ORDINANCES AND STATUTES.  Lessee shall comply  with all statutes, ordinances
and requirements of all municipal, state  and federal authorities now in  force,
or which may hereafter be in force, pertaining to the premises, occasioned by or
affecting the use thereof by Lessee.
 
6.  ASSIGNMENT AND SUBLETTING. Lessee shall not  assign this lease or sublet any
portion of the premises without prior written consent of the Lessor, which shall
not be unreasonably withheld. Any such assignment or subletting without  consent
shall be void and, at the option of the Lessor, may terminate this lease.
 
7. UTILITIES. All applications and connections for necessary utility services on
the  demised premises shall be made in the name of Lessee only, and Lessee shall
be solely liable  for utility charges  as they become  due, including those  for
sewer, water, gas, electricity, and telephone services.
 
8.  ENTRY AND INSPECTION. Lessee shall permit Lessor or Lessor's agents to enter
upon the  premises at  reasonable  times and  upon  reasonable notice,  for  the
purpose  of inspecting the same, and will permit Lessor at any time within sixty
(60) days prior to the expiration of this lease, to place upon the premises  any
unusual  'To Let' or 'For Lease' signs, and permit persons desiring to lease the
same to inspect the premises thereafter.
 
9. POSSESSION. If Lessor is unable to deliver possession of the premises at  the
commencement  hereof, Lessor shall not be  liable for any damage caused thereby,
nor shall this lease be void or voidable, but Lessee shall not be liable for any
rent  until  possession  is  delivered.  Lessee  may  terminate  this  lease  if
possession  is not delivered within                     days of the commencement
of the term hereof.
 
10. INDEMNIFICATION OF  LESSOR. Lessor  shall not be  liable for  any damage  or
injury  to Lessee,  or any other  person, or  to any property,  occurring on the
demised premises or any part thereof, and Lessee agrees to hold Lessor  harmless
from any claims for damages, no matter how caused.
 
11.  INSURANCE. Lessee,  at his expense,  shall maintain plate  glass and public
liability insurance including bodily injury and property damage insuring  Lessee
and Lessor with minimum coverage as follows:
 
     Lessee  shall provide Lessor with a Certificate of Insurance showing Lessor
as additional  insured. The  Certificate  shall provide  for a  ten-day  written
notice to Lessor in the event of cancellation or material change of coverage. To
the   maximum   extent   permitted   by   insurance   policies   which   may  be
owned by Lessor or  Lessee, Lessee and  Lessor, for the  benefit of each  other,
waive any and all rights of subrogation which might otherwise exist.



<PAGE>
<PAGE>
12.  EMINENT DOMAIN. If the premises or  any part thereof or any estate therein,
or any  other part  of the  building materially  affecting Lessee's  use of  the
premises,  shall be taken by  eminent domain, this lease  shall terminate on the
date when title  vests pursuant  to such taking.  The rent,  and any  additional
rent, shall be apportioned as of the termination date, and any rent paid for any
period  beyond that date shall be repaid to Lessee. Lessee shall not be entitled
to any part of  the award for such  taking or any payment  in lieu thereof,  but
Lessee  may file a  claim for any  taking of fixtures  and improvements owned by
Lessee, and for moving expenses.
 
13. DESTRUCTION  OF PREMISES.  In the  event  of a  partial destruction  of  the
premises  during the term hereof, from  any cause, Lessor shall forthwith repair
the same, provided that such  repairs can be made  within sixty (60) days  under
existing  governmental laws and regulations,  but such partial destruction shall
not  terminate  this  lease,  except  that   Lessee  shall  be  entitled  to   a
proportionate  reduction of rent  while such repairs are  being made, based upon
the extent to which the making of such repairs shall interfere with the business
of Lessee on the premises. If such repairs cannot be made within said sixty (60)
days, Lessor, at his option,  may make the same  within a reasonable time,  this
lease  continuing in effect  with the rent  proportionately abated as aforesaid,
and in the event that Lessor shall  not elect to make such repairs which  cannot
be  made within (60) days, this lease may  be terminated at the option of either
party. In the  event that  the building  in which  the demised  premises may  be
situated is destroyed to an extent of not less than one-third of the replacement
costs  thereof, Lessor  may elect  to terminate  this lease  whether the demised
premises be injured or  not. A total  destruction of the  building in which  the
premises may be situated shall terminate this lease.
 
14.  LESSOR'S REMEDIES ON DEFAULT. If Lessee defaults in the payment of rent, or
any additional  rent,  or  defaults in  the  performance  of any  of  the  other
covenants  or conditions hereof,  Lessor may give Lessee  notice of such default
and if Lessee does not cure any such default within    days, after the giving of
such notice (or if such default is  of such nature that it cannot be  completely
cured  within such period, if  Lessee does not commence  such curing within such
   days and thereafter  proceed with reasonable  diligence an in  good faith  to
cure  such default), then Lessor may  terminate this lease on not  less than
days' notice to Lessee. On  the date specified in such  notice the term of  this
lease  shall terminate, and Lessee shall then quit and surrender the premises to
Lessor, but Lessee shall  remain liable as hereinafter  provided. If this  lease
shall  have been  so terminated  by Lessor,  Lessor may  at any  time thereafter
resume possession of the premises by any lawful means and remove Lessee or other
occupants and their effects. No  failure to enforce any  term shall be deemed  a
waiver.
 
15.  SECURITY DEPOSIT. Lessee shall  deposit with Lessor on  the signing of this
lease the sum of Fifteen Thousand Three Hundred Ninety Nine Dollars ($15,399.00)
as security  for  the  performance  of Lessee's  obligations under  this  lease,
including  without limitation  the surrender  of possession  of the  premises to
Lessor as herein provided. If Lessor applies any part of the deposit to cure any
default of Lessee,  Lessee shall  on demand deposit  with Lessor  the amount  so
applied  so that Lessor shall have the full  deposit on hand at all times during
the term of this lease.
 
16. TAX INCREASE. In the event there is any increase during any year of the term
of this lease in the City, County or State real estate taxes over and above  the
amount  of such taxes  assessed for the tax  year during which  the term of this
lease commences, whether because  of increased rate  or valuation, Lessee  shall
pay  to Lessor upon presentation of paid tax bills an  amount equal to      % of
the increase  in  taxes upon  the land and building in which the leased premises
are situated. In the event that such taxes are assessed for a tax year extending
beyond the term of the lease, the obligation of Lessee shall be proportionate to
the portion of the lease term included in such year. 


17.  COMMON AREA EXPENSES. In  the event the demised  premises are situated in a
shopping center or  in a commercial  building in which  there are common  areas,
Lessee agrees to pay his pro-rata share of maintenance, taxes, and insurance for
the common area.
 
18.  ATTORNEY'S  FEES.  In case  suit  should  be brought  for  recovery  of the
premises, or for any sum  due hereunder, or because of  any act which may  arise
out  of the possession  of the premises,  by either party,  the prevailing party
shall be  entitled  to  all  costs incurred  in  connection  with  such  action,
including a reasonable attorney's fee.
 
19.  NOTICES. Any notice which either party may or is required to give, shall be
given by mailing the same, postage prepaid, to Lessee at the premises, or Lessor
at the address shown below, or at such other places as may be designated by  the
parties from time to time.
 
20.  HEIRS, ASSIGNS, SUCCESSORS.  This lease is  binding upon and  inures to the
benefit of the heirs, assigns and successors in interest to the parties.
 
21. OPTION TO RENEW. Provided that Lessee  is not in default in the  performance
of this lease, Lessee shall have the option to renew the lease for an additional
term  of         months commencing at  the expiration of the initial lease term.
All of the terms and conditions of the lease shall apply during the renewal term
except that the monthly rent shall be the sum of $                  . The option
shall be exercised by written notice  given to Lessor not less than         days
prior to the expiration of the initial lease term. If notice is not given in the
manner provided herein within the time specified, this option shall expire.
 
22.  SUBORDINATION. This lease is and shall  be subordinated to all existing and
future liens and encumbrances against the property.
 
23. ENTIRE AGREEMENT. The foregoing constitutes the entire agreement between the
parties and  may be  modified only  by a  writing signed  by both  parties.  The
following  Exhibits, if  any, have  been made  a part  of this  lease before the
parties' execution hereof:
 
Signed this 1st day of Jan, 1989.
 
<TABLE>

<S>                                   <C>

By__________________________________  By________________________________________
Lessee                                Lessor

</TABLE>
 


<PAGE>
<PAGE>
                                    ADDENDUM
 
This addendum, dated February  1, 1994, modifies the  Commercial Lease made  and
entered into on January 1, 1989, between Stephen Dunn (Lessor), and Stephen Dunn
& Associates, Inc. (Lessee).
 
As  of February 1, 1994,  Stephen Dunn & Associates,  Inc. will lease additional
office space (Suite 101) at 1728 Abbot Kinney Boulevard, Venice. Therefore,  the
annual rent will increase to $141,654.00.
 
All  other terms  and conditions  of the  original Commercial  Lease referred to
herein shall remain in full force and effect.
 
<TABLE>
<S>                                    <C>

STEPHEN DUNN                           STEPHEN DUNN & ASSOCIATES

By:                                    By: _____________________________________
   __________________________________ 

</TABLE>

<PAGE>


<PAGE>

                           ALL-COMM MEDIA CORPORATION

                               WARRANT CERTIFICATE

         THIS WARRANT CERTIFICATE (the "Warrant Certificate") certifies that for
value received,                        , having an address at
                                     (the "Holder") is the owner of this warrant
(the "Warrant"), which entitles the Holder thereof to purchase at any time on or
before the  Expiration  Date (as defined below)             shares (the "Warrant
Shares") of fully paid non-assessable shares of the common stock, par value $.01
per share,  (the  "Common  Stock"),  of  ALL-COMM  MEDIA  CORPORATION,  a Nevada
corporation (the "Company"), at a purchase price of $________ per Warrant Share,
in lawful  money  of  the  United  States of America by bank or certified check,
subject to adjustment as hereinafter provided.

               THE  WARRANT   REPRESENTED  BY  THIS  CERTIFICATE  HAS  NOT  BEEN
               REGISTERED  UNDER THE  SECURITIES  ACT OF 1933,  AS AMENDED  (THE
               "ACT"),  AND IS SUBJECT TO RESTRICTIONS ON TRANSFERABILITY AS SET
               FORTH  IN  THIS  CERTIFICATE.  THIS  WARRANT  MAY  NOT  BE  SOLD,
               TRANSFERRED,  OR  OTHERWISE  DISPOSED  OF IN  THE  ABSENCE  OF AN
               EFFECTIVE  REGISTRATION  STATEMENT UNDER THE ACT OR AN OPINION OF
               COUNSEL, REASONABLY ACCEPTABLE TO COUNSEL FOR THE COMPANY, TO THE
               EFFECT THAT THE PROPOSED SALE,  TRANSFER,  OR DISPOSITION  MAY BE
               EFFECTUATED WITHOUT REGISTRATION UNDER THE ACT.

1.      WARRANT; PURCHASE PRICE.

        This Warrant  shall  entitle the Holder  thereof to purchase 
shares of Common Stock.  The purchase price payable upon exercise of the Warrant
(the  "Purchase  Price") shall be $_______ per share. The Purchase Price and the
number of Warrant Shares  evidenced by this Warrant  Certificate  are subject to
adjustment as provided in Article 6.




<PAGE>
<PAGE>

2.      EXERCISE; EXPIRATION DATE.

        (a) This  Warrant is  exercisable,  at the option of the Holder,  at any
time after date of  issuance  and on or before the  Expiration  Date (as defined
below) by delivering to the Company  written  notice of exercise (the  "Exercise
Notice"),  stating  the  number  of  Warrant  Shares  to be  purchased  thereby,
accompanied  by bank or certified  check payable to the order of the Company for
the Warrant  Shares being  purchased.  Within  twenty (20)  business days of the
Company's  receipt of the Exercise Notice  accompanied by the  consideration for
the Warrant Shares being  purchased,  the Company shall issue and deliver to the
Holder a certificate  representing  the Warrant Shares being  purchased.  In the
case of exercise  for less than all of the Warrant  Shares  represented  by this
Warrant Certificate,  the Company shall cancel this Warrant Certificate upon the
surrender  thereof and shall execute and deliver a new Warrant  Certificate  for
the balance of such Warrant Shares.

        (b)  Expiration.  The term  "Expiration  Date"  shall  mean  5:00  p.m.,
California time, on                       or, if such date shall in the State of
California be a holiday or a day on which banks are  authorized  to close,  then
5:00  p.m.,  California  time,  the next  following  day  which in the  State of
California is not a holiday or a day on which banks are authorized to close.

3.      RESTRICTIONS ON TRANSFER.

        (a)  Restrictions.  This  Warrant,  and the Warrant  Shares or any other
security   issuable   upon  exercise  of  this  Warrant  may  not  be  assigned,
transferred,  sold,  or  otherwise  disposed  of unless (i) there is in effect a
registration  statement  under the Act covering  such sale,  transfer,  or other
disposition  or (ii) the Holder  furnishes to the Company an opinion of counsel,
reasonably  acceptable  to  counsel  for the  Company,  to the  effect  that the
proposed  sale,   transfer,   or  other  disposition  may  be  effected  without
registration under the Act, as well as such other documentation incident to such
sale,  transfer,  or other disposition as the Company's counsel shall reasonably
request.




<PAGE>
<PAGE>

         (b) Legend. Any Warrant Shares issued upon the exercise of this Warrant
shall bear the following legend:

               "The  shares  evidenced  by this  certificate  were  issued  upon
               exercise  of a  Warrant  and may  not be  sold,  transferred,  or
               otherwise disposed of in the absence of an effective registration
               under the  Securities  Act of 1933 (the  "Act") or an  opinion of
               counsel, reasonably acceptable to counsel for the Company, to the
               effect that the proposed sale,  transfer,  or disposition  may be
               effectuated without registration under the Act."

4.      RESERVATION OF SHARES.

        The  Company  covenants  that it  will  at all  time  reserve  and  keep
available out of its authorized Common Stock, solely for the purpose of issuance
upon  exercise of this  Warrant,  such number of shares of Common Stock as shall
then be issuable upon the exercise of this Warrant.  The Company  covenants that
all shares of Common Stock which shall be issuable upon exercise of this Warrant
shall be duly and validly issued and fully paid and non-assessable and free from
all taxes, liens, and charges with respect to the issue thereof.

5.      LOSS OR MUTILATION.

        Upon receipt by the Company of reasonable  evidence of the loss,  theft,
destruction, or mutilation of this Warrant Certificate and, in the case of loss,
theft, or destruction,  of indemnity reasonably  satisfactory to the Company, or
in the case of  mutilation,  upon  surrender and  cancellation  of the mutilated
Warrant  Certificate,  the Company shall execute and deliver in lieu thereof,  a
new  Warrant  Certificate   representing  an  equal  number  of  Warrant  Shares
exercisable thereunder.

6.      ANTI-DILUTION PROVISIONS.

        (a) The  number of shares of  Common  Stock and the  Purchase  Price per
Warrant Share pursuant to this Warrant shall be subject to adjustment  from time
to time as provided  for in this Section  6(a).  Notwithstanding  any  provision
contained herein,  the aggregate  Purchase Price for the total number of Warrant
Shares  issuable  pursuant to this Warrant shall remain  unchanged.  In case the
Company shall at





<PAGE>
<PAGE>

any time change as a whole,  by  subdivision  or combination in any manner or by
the making of a stock dividend, the number of outstanding shares of Common Stock
into a different number of shares,  (i) the number of shares which the Holder of
this Warrant shall have been entitled to purchase pursuant to this Warrant shall
be increased or decreased in direct  proportion  to such increase or decrease of
shares,  as the case may be, and (ii) the Purchase  Price per Warrant Share (but
not the aggregate  Purchase  Price) in effect  immediately  prior to such change
shall be  increased  or  decreased  in inverse  proportion  to such  increase or
decrease of shares, as the case may be.

        (b) In case of any capital reorganization or any reclassification of the
capital  stock of the Company or in case of the  consolidation  or merger of the
Company with another corporation (or in the case of any sale, transfer, or other
disposition  to another  corporation of all or  substantially  all the property,
assets, business, and goodwill of the Company), the Holder of this Warrant shall
thereafter  be  entitled  to  purchase  the kind and amount of shares of capital
stock which this Warrant  entitled the Holder to purchase  immediately  prior to
such capital reorganization,  reclassification of capital stock,  consolidation,
merger, sale, transfer,  or other disposition;  and in any such case appropriate
adjustments shall be made in the application of the provisions of this Section 6
with respect to rights and interests thereafter of the Holder of this Warrant to
the end that the provisions of this Section 6 shall thereafter be applicable, as
near as  reasonably  may  be,  in  relation  to any  shares  or  other  property
thereafter purchasable upon the exercise of this Warrant.

        (c) Fractional  Shares - No certificate  for fractional  shares shall be
issued upon the exercise of this Warrant,  but in lieu thereof the Company shall
purchase any such fractional shares calculated to the nearest cent.

        (d)  Rights  of the  Holder.  The  Holder of this  Warrant  shall not be
entitled to any rights of a shareholder of the Company in respect of any Warrant
Shares  purchasable upon the exercise hereof until such Warrant Shares have been
paid for in full and issued to it. As soon as  practicable  after such exercise,
the Company shall deliver a certificate or  certificates  for the number of full
shares of Common Stock





<PAGE>
<PAGE>

issuable upon such  exercise,  to the person or persons  entitled to receive the
same.

7.      REPRESENTATIONS AND WARRANTIES.

        The Holder,  by acceptance of this Warrant,  represents and warrants to,
and covenants and agrees with, the Company as follows;

           (i) The Warrant is being  acquired  for the  Holder's own account for
investment  and not  with a view  toward  resale  or  distribution  of any  part
thereof,  and the Holder has no  present  intention  of  selling,  granting  any
participation in, or otherwise distributing the same.

           (ii) The Holder is aware that the Warrant is not registered under the
Act or any  state  securities  or blue sky laws and,  as a  result,  substantial
restrictions  exist with respect to the  transferability  of the Warrant and the
Warrant Shares to be acquired upon exercise of the Warrant.

           (iii) The Holder is an accredited investor, as defined in Rule 501(a)
of Regulation D under the Act and is a sophisticated  investor familiar with the
type of risks inherent in the acquisition of securities such as the Warrant, and
its financial  position is such that it can afford to retain the Warrant and the
Warrant Shares for an indefinite  period of time without realizing any direct or
indirect cash return on this investment.

8.      FURNISH INFORMATION.

        The Company  agrees  that,  upon  receipt of written  request,  it shall
promptly deliver to the Holder copies of all financial  statements,  reports and
proxy  statements  which the  Company is  required  to send to its  shareholders
generally.

9.      MISCELLANEOUS.

        (a)  Transfer  Taxes;  Expenses.  The  Holder  shall  pay  any  and  all
underwriters' discounts, brokerage fees, and transfer taxes incident to the sale
or  exercise  of this  Warrant  or the sale of the  underlying  shares  issuable
thereunder,  and shall pay the fees and  expenses  of any special  attorneys  or
accountants retained by it.




<PAGE>
<PAGE>

        (b) Notice. Any notice or other  communication  required or permitted to
be given to the Company  shall be in writing and shall be delivered by certified
mail with return receipt or delivered in person against receipt, as follows:

                           ALL-COMM MEDIA CORPORATION
                         400 Corporate Pointe, Suite 780
                          Culver City, California 90230

         (c) Governing Law. This Warrant  Certificate  shall be governed by, and
construed in accordance with, the laws of the State of Nevada, without reference
to the conflicts of laws.




<PAGE>
<PAGE>



        IN WITNESS WHEREOF,  the Company has caused this Warrant  Certificate to
be duly executed as of the date set forth below.

                                       ALL-COMM MEDIA CORPORATION

                                       By: _______________________________
                                           Name:
                                           Title:

Attest: ___________________________
        Name:
        Title:

[SEAL]

Date: 




<PAGE>
<PAGE>


                           FORM OF EXERCISE OF WARRANT

        The  undersigned  hereby  elects to exercise this Warrant as to ________
Common Shares covered thereby. Enclosed herewith is a bank or certified check in
the amount of $_______.

Date:__________________________                 _______________________________
                                                Name:
                                                Address:

                                                Signature
                                                Guarantor:_____________________

<PAGE>


<PAGE>

                              EMPLOYMENT AGREEMENT

         This EMPLOYMENT  AGREEMENT (the  "Agreement") is entered into as of the
1st day of July,  1996 but shall be deemed to have become  effective  on July 1,
1995 by and  between  All-Comm  Media  Corporation,  a Nevada  corporation  (the
"Company"), and Barry Peters (Employee").

         A.  The  Company  is a  holding  company  engaged  in the  business  of
acquiring and operating direct marketing and media service companies.

         B. The Company  agreed,  on May 30, 1996, to enter into certain  equity
financing  arrangements with Broad Capital Associates,  Inc. and its affiliates,
which  financing  was  conditional  upon  Employee  accepting  the terms of this
Agreement.

         C. The  Company  desires to retain  Employee  as the  President  of the
Company,  and  Employee  desires  to  accept  such  employment  on the terms and
conditions set forth herein.

         NOW,  THEREFORE,  based upon the following  covenants,  conditions  and
promises the parties hereto do hereby agree as follows:

         1. Employment and Duties. Subject to the terms and conditions set forth
herein,  the Company hereby employs  Employee,  and Employee hereby accepts such
employment with the Company,  as the Chairman and Chief Executive Officer of the
Company, and Employee's duties shall be consistent with such position.

         2.  Term of  Employment.  The term of  Employee's  employment  with the
Company  commenced  prior to July 1, 1995 but shall,  under this  Agreement,  be
deemed to have  begun on July 1, 1995 and  shall  continue  from that date for a
period of three (3) years,  plus, at Employee's  sole  election,  one additional
consecutive  period of three (3)  years,  and,  in any  event,  subject to early
termination  as provided  for  elsewhere in this  Agreement.  The "term" of this
Agreement  shall mean and refer to such three (3) year period plus,  if Employee
so elects,  such  consecutive  additional  three (3) year period (or any earlier
termination  thereof pursuant to the terms hereof).  If Employee shall elect, in
its sole  discretion,  to extend the term of this Agreement by such  consecutive
additional  three (3) year  period,  then  Employee  shall do so, if at all,  by
written  notice  given to the  Company on or before the date  occurring  90 days
prior to the date on which the term would otherwise expire.

         3.  Extent of  Service.  During  the term  hereof,  Employee  agrees to
devote,  during regular business hours,  Employee's full time to the performance
of Employee's duties  hereunder,  it being the intent of the parties hereto that
Employee  shall devote  Employee's  best efforts to  furthering,  promoting  and
developing the business and activities of the Company.

         4.       Compensation.

                  (a) As  compensation  for the  services  which  Employee is to
render to the Company  hereunder,  the Company  shall pay Employee the following
aggregate annual salary for and with respect to each year (annual periods ending
with the anniversary date of the date of this Agreement) during the term hereof:


                                       -1-




<PAGE>
<PAGE>



                          Year               Salary
                          ----               ------
                           1                $137,500
                           2                $195,000; and
                           3                $270,500;

or such amounts as otherwise may be deemed acceptable by Employee.

If Employee elects to extend the term of this Agreement as provided in Paragraph
2, then the annual  salary  during each year of such  extension  period shall be
negotiated in good faith between the Board of Directors and Employee,  but shall
not be less than $300,000 for the initial year of such extension period.

At the end of each year during the term  hereof,  or at any other time as may be
deemed  appropriate  by the  Board of  Directors  of the  Company,  the Board of
Directors of the Company may review the  compensation of Employee  hereunder and
if it, in its sole discretion,  believes it to be justified, may pay to Employee
a cash bonus plus a grant of common  stock for and with respect to such year and
upon such terms as the Board of  Directors  of the  Company  may  determine.  In
addition, and subject to the prior written concurrence of Employee in Employee's
sole discretion,  the Board of Directors,  in its sole discretion,  may elect to
cause  some or all of any such  cash  bonus to be paid  instead  in stock of the
Company,  whether  registered or unregistered and otherwise valued at such price
per share as shall be  agreed  upon at such  time by  Employee  and the Board of
Directors.

                  (b) The  Board of  Directors  of the  Company  shall  grant to
Employee,  from time to time,  each year so many  options  to  purchase  so many
shares of common  stock of the  Company and at such price or prices as the Board
of Directors may determine,  from time to time, to be appropriate.  In addition,
subject to and in  accordance  with the terms and  conditions  of the  Company's
option  plan,  as it exists as of the date hereof and as it may be amended  from
time to time hereafter and subject to the Company having a sufficient  number of
authorized  shares to effect the issuance of the underlying  optioned  shares at
the time of vesting of the options,  the Company  hereby  grants to Employee two
tranches of options:  an initial  150,000  options and,  second,  an  additional
150,000 options,  each option being for the purchase of 1 share of the Company's
common  stock.  The exercise  price of each tranche of the options  shall be the
same as the exercise price of each tranche of the common stock purchase warrants
issued to Broad Capital  Associates,  Inc. and/or its affiliates or clients as a
result of the financing  agreement  reached on the price measurement date of May
30, 1996. Therefore,  the exercise price of the options, with respect to each of
the first 150,000  options,  shall be $2.50 per share and the exercise  price of
each of the  additional  150,000  options shall be $3.00 per share.  All of such
options shall be immediately  vested and shall expire,  if and to the extent not
previously  exercised,  on July 1, 2001.  Employee shall be entitled to exercise
all or any  portion of such  options,  from time to time and in such  order,  as
Employee may deem appropriate.

                  (c) The Company will provide  Employee  with such other fringe
benefits  and  compensation  programs,  as are  within the  Company's  policy as
approved  by the  Board  of  Directors  of the  Company.  Without  limiting  the
generality  of the  immediately  preceding  sentence,  the Company  will provide
Employee  with 4 weeks of paid  vacation per year plus the use of an  automobile
and shall reimburse Employee for the insurance,  maintenance and repair costs of
such automobile, promptly after presentation to the Company of receipts or other
documents evidencing the incurrence of such expenses.  Additionally, the Company
shall  reimburse  Employee  for  expenses  reasonably  incurred  by  Employee in
carrying out Employee's duties hereunder, including travel,

                                       -2-




<PAGE>
<PAGE>



lodging  and reasonable  entertainment expenses,  promptly after presentation to
the  Company  of receipts  or  other documents evidencing the incurrence of such
expenses.

         5.  Termination of Employment for Good Cause. The Company may terminate
the  employment of Employee for "good cause" by giving written notice thereof to
Employee.  For the  purposes of this  Agreement,  "good  cause"  shall mean only
Employee's (i) drug,  alcohol or other substance  abuse during regular  business
hours or to such extent as to materially  affect the  performance  of Employee's
duties  hereunder,  (ii)  commission of a crime  directly  related to Employee's
employment  hereunder,  (iii)  conviction of a felony involving moral turpitude,
(iv) negligence,  gross mismanagement or willful misconduct in the management of
the business and affairs of the Company or failure to perform such duties as may
reasonably  be  directed  by the  Board of  Directors  and as may be  reasonably
consistent with the duties and obligations of Employee's  office,  or (v) breach
of any material provision of this Agreement.  In the event the employment of the
Employee is terminated  pursuant to this  Paragraph 5, the Company shall have no
further  liability to Employee  other than for  compensation  earned but not yet
paid. In the event the Company  contends that it had good cause to terminate the
employment of Employee  pursuant to clause (i), (ii) or (iii) of this  Paragraph
5, the  Company  shall  specify in said  written  notice the  effective  date of
termination  of Employee's  employment,  which date may, in the  Company's  sole
discretion,  be the date of such notice.  In the event the Company contends that
it has good cause to terminate  the  employment  of Employee  pursuant to clause
(iv) or (v) of this  Paragraph  5, the Company  shall set forth in said  written
notice  reasonable  details  of  Employee's  acts or conduct  which the  Company
alleges constitutes a willful and gross mismanagement of business and affairs of
the Company or a breach of material provision of this Agreement, as the case may
be. The written  notice shall also specify what, if anything,  Employee could do
to cure or eliminate the alleged "good cause" for  termination  if the matter is
susceptible  of cure.  If Employee  performs the  required  services or modifies
Employee's  performance  to correct the matters  complained of within sixty (60)
days of receipt of the notice,  Employee's breach will be deemed cured. However,
if the nature of the  matters  complained  of are such that more than sixty (60)
days are  reasonably  required  to  correct  the  matters  complained  of,  then
Employee's  breach will be deemed  cured if Employee  commences  to correct such
matters  within the sixty (60) day period and thereafter  diligently  prosecutes
such correction to completion,  but not to exceed one additional  sixty (60) day
period.  If  Employee  does not  modify  Employee's  performance  to  correct or
commence to correct the matter complained of within the sixty (60) day period of
the  extension  thereof,  the  Company  shall have the right to  terminate  this
Agreement  at the end of such (60) day period or any  extension  thereof.  It is
understood   that   Employee's   performance   hereunder  shall  not  be  deemed
unsatisfactory  solely on the basis of any economic  performance  of the Company
because such  performance will depend in part on a variety of factors over which
Employee has little control.

         6.  Termination of Employment by Death or  Incapacity.  The Company may
terminate the  employment  of Employee by written  notice to Employee if, during
the term of this  Agreement,  Employee  shall  become  incapable  of  fulfilling
Employee's obligations hereunder because of injury or physical or mental illness
which shall exist or may  reasonably be anticipated to exist for a period of one
hundred  fifty (150)  consecutive  days or for an aggregate of one hundred fifty
(150) days during the term hereof.  Notwithstanding the foregoing,  however, the
Company shall never be obligated to pay Employee for more than ninety (90) days,
in the aggregate,  during the term during which Employee shall become  incapable
of fulfilling  Employee's  obligations  hereunder  because of injury or physical
illness.The  death  of  Employee  shall  automatically  terminate  the  term  of
Employee's employment.  In the event the employment of Employee is terminated by
Employee's  death or by the  Company  pursuant  to this  Paragraph  6 because of
injury or  physical  or mental  illness,  the  Company  shall pay  Employee,  or
Employee's heir(s) (in the event of death), all compensation of Employee 


                                       -3-




<PAGE>
<PAGE>



earned but not yet paid up to and  through the day upon which  Employee's  death
occurs  or  this  Agreement  is  terminated  by the  Company  due to  Employee's
incapacity, as applicable,  plus an amount equal to the greater of (i) such base
salary,  less all lawfully  required  deductions and  withholdings,  as Employee
would have earned had  Employee  been  employed  for the balance of the term and
(ii) one year's base salary,  at Employee's then current annual rate, again less
all lawfully required deductions and withholdings.  Any amount paid pursuant to,
as  applicable,  the foregoing  clauses (i) or (ii) shall be paid,  from time to
time, in accordance with the Company's normal payroll practices.

         7. Termination of Employment  Without Good Cause or for Good Reason. If
the Company  shall  terminate the  employment of Employee,  other than for "good
cause"  pursuant  to  Paragraph  5, for  death  or for  disability  pursuant  to
Paragraph 6, or if Employee shall elect to resign from the employ of the Company
for "good  reason"  (as  defined  below),  then  Employee  shall be  entitled to
receive, in addition to any other amounts due Employee, from time to time, under
this  Agreement,  additional  severance pay in an amount equal to (i) one year's
base salary, at the rate in effect on the date of termination or resignation, as
applicable,  payable in  accordance  with the normal  payroll  practices  of the
Company for the  remainder  of the term plus (ii) an amount  equal to the amount
described in the immediately  preceding clause (i), but payable on the effective
date of such termination or resignation,  as applicable. Any payment required to
be made, from time to time,  pursuant to either of the foregoing  clauses (i) or
(ii) shall be net of all lawfully required  deductions and  withholdings.  "Good
reason"  shall mean a "change in control" of the Company,  a removal of Employee
from his current  position with the Company without his consent and without good
cause, or a material change in Employee's  duties,  responsibilities  or status,
again  without his consent and without good cause.  A "change in control" of the
Company  shall be deemed to occur if (a) there is a  consolidation  or merger of
the  Company  where  the  Company  is not  the  surviving  corporation  and  the
shareholders  prior to such  transaction  do not continue to own at least 80% of
the common  stock of the  surviving  corporation,  (b) there is a sale of all or
substantially all of the assets of the Company,  (c) the stockholders  approve a
plan for the liquidation or  dissolution of the Company,  (d) any person becomes
the  beneficial  owner, directly or indirectly, of 30% or more of  the Company's
outstanding common stock or (e)  Employee  shall  cease to be a director  of the
Company for any reason, other than Employee's voluntary resignation or voluntary
election not to stand for re-election as director of the Company.

         8. Noncompetition; Nonsolicitation; Confidential Information.

                  (a)  Except  for any  common  stock of the  Company,  Employee
covenants and agrees that, during the term of this Agreement, Employee will not,
directly  or  indirectly,  whether  individually  or  as an  officer,  director,
employee  or  consultant,  become  employed  by,  or  become a  partner  in or a
stockholder  owning more than one percent (1%) of, any business which is engaged
in the business of providing  direct  marketing  services or any other  business
which is similar to or  competitive  with the business now or at any time during
the term of this Agreement being conducted by the Company.

                  (b) Employee acknowledges that it is the policy of the Company
(for  purposes of this  Paragraph  8, the term  Company  shall also refer to any
subsidiary,  parent or other affiliate of the Company) to maintain as secret and
confidential  all  valuable  and  unique  information  heretofore  or  hereafter
acquired, developed or used by the Company relating to the business, operations,
employees,  and/or  clients of the Company which gives the Company a competitive
advantage in its industry, including, without limitation,  information about net
costs,  profits,  markets,  suppliers,  sales products,  key personnel,  pricing
policies, operational methods, technical processes and other


                                       -4-




<PAGE>
<PAGE>



business  affairs  and  methods  and  other   information  not readily available
to the public and plans for future  developments,  operating  manuals,  computer
software for any marketing tracking system of the Company, financial statements,
forecasts  and  operating   data  and  business  plans  (all such information is
hereinafter referred to as "Confidential Information"). Employee recognizes that
the  services  to be  performed by  Employee are special and unique, and that by
reason of  Employee's  duties,  Employee  will acquire Confidential Information.
Employee recognizes that all such  Confidential  Information is the  property of
the Company.  In consideration  of the Company's  entering into this  Agreement,
Employee agrees that: (i) Employee shall  never,  directly  or indirectly,  use,
publish,  disseminate  or   otherwise  disclose  any  Confidential   Information
obtained  during  Employee's  employment  by the Company (whether obtained prior
to,  during  or after the term  of  this  Agreement)  without the  prior written
consent  of  the  Company's Board of Directors; and (ii) during the term of this
Agreement, Employee  shall  exercise all due and diligent precautions to protect
the integrity of the Company's mailing  lists and  sources  thereof, statistical
data  and  compilations,  agreements,  contracts,  manuals  or  other  documents
embodying   any  Confidential  Information.   Upon  termination  of   Employee's
employment  by the  Company and at any other time upon  request of the  Company,
Employee  shall return all such  documents  (and copies  thereof)  embodying any
Confidential  Information in Employee's  possession or control.  Employee agrees
that the  provisions of this  subparagraph  (b) are  reasonable and necessary to
protect the proprietary  rights of the Company in the  Confidential  Information
and  its  trade  secrets,  goodwill  and  reputation.  The  provisions  of  this
subparagraph (b) shall not apply to Confidential  Information (i) which is known
generally  to the  public,  (ii) which  otherwise  comes into the public  domain
without the fault of  Employee,  or (iii) which  Employee  obtains  from sources
other than the Company  (provided that such exception shall not be applicable to
Confidential  Information  disclosed  to Employee in  Employee's  position as an
officer and employee of the Company).

         9. Life Insurance.  If requested by the Company,  Employee shall submit
to such physical  examinations  and otherwise  take such actions and execute and
deliver such documents as may be reasonably  necessary to enable the Company, at
its expense and for its own  benefit,  to obtain life  insurance  on the life of
Employee.  Employee has no reason to believe that his life is not insurable with
a reputable insurance company at rates now prevailing in the City of Los Angeles
for healthy men of his age.

         10. Employee's Rights, Benefits, and Obligations.  The rights, benefits
and  obligations of Employee under this Agreement are personal to Employee,  and
no such  rights,  benefits  or  obligations  shall be  subject to  voluntary  or
involuntary alienation, assignment or transfer.

         11. Entire Agreement;  Modification; Waiver. This Agreement constitutes
the entire  agreement  between the  parties  pertaining  to the  subject  matter
contained  in  it  and  supersedes   all  prior  written  or  oral   agreements,
representations,  understandings  and/or discussion between the parties relating
thereto.  No supplement,  modification  or amendment of this Agreement  shall be
binding unless executed in writing by the party making the waiver.

         12. Notices.  Any notice required or permitted hereunder shall be given
in writing and shall be  conclusively  deemed  effectively  given upon  personal
delivery, or three (3) business days after deposit in the United States mail, by
registered  or certified  mail (or air mail, if notice shall be sent outside the
United States),  postage prepaid, return receipt requested or two (2) days after
delivery to a nationally known air courier or delivery company, addressed to the
applicable party hereto at the address specified below (or as otherwise directed
in a notice given in accordance herewith):


                                       -5-




<PAGE>
<PAGE>




                  If to Company, to:     All-Comm Media Corporation
                                         400 Corporate Pointe
                                         Suite 780
                                         Culver City, California 90230

                  If to Employee, to:    Barry Peters
                                         680 Harbor Street
                                         Unit #6
                                         Venice, California 90291

         13.  Effect of Headings.  The subject  headings of this  Agreement  are
included for purposes of convenience only, and shall not affect the construction
or interpretation of any of its provisions.

         14.  Attorneys' Fees. If any action or proceeding is brought to enforce
any provisions of this Agreement,  the prevailing party shall be entitled to its
costs and  expenses in  connection  therewith,  including,  without  limitation,
reasonable attorneys' fees.

         15.  Applicable  Law. The validity,  interpretation  and enforcement of
this Agreement shall be governed by the laws of the State of California.

         16.  Counterparts.  This  Agreement  may be  executed  in  one or  more
counterparts,  each of which shall be deemed an original,  but all of which when
taken together shall constitute one and the same Agreement.

         17. Severability.  If any provision of this Agreement shall be declared
invalid,  illegal and/or unenforceable,  such provision shall be severed and the
remaining provisions shall continue in full force and effect.

         18.  Successor and Assigns.  The  provisions  hereof shall inure to the
benefit of, be binding upon, and be enforceable by the successors and assigns of
the Company.

         19. Further Assurances.  The Company and Employee each agree to execute
and  deliver  any and all  additional  instruments  and to  perform  any and all
additional  acts deemed by either  party to be necessary or proper to carry into
effect the terms, conditions and provisions of this Agreement.

         IN WITNESS  WHEREOF,  the parties  have  executed  and  delivered  this
Agreement as of the day and year first above written.


EMPLOYEE:


                                            THE COMPANY:

                                            All-Comm Media Corporation,
                                            a Nevada corporation


_______________________________
        Barry Peters                        By:________________________________
                                            ______
                                            Its:_______________________________


                                       -6-

<PAGE>


<PAGE>

                              EMPLOYMENT AGREEMENT

         This  Employment  Agreement  is entered into as of the 1st day of July,
1996 but shall be deemed to have become effective on July 1, 1995 by and between
All-Comm Media Corporation,  a Nevada  corporation (the "Company"),  and William
Savage ("Employee").

         A.  The  Company  is a  holding  company  engaged  in the  business  of
acquiring and operating direct marketing and media service companies.

         B. The Company  agreed,  on May 30, 1996, to enter into certain  equity
financing  arrangements with Broad Capital Associates,  Inc. and its affiliates,
which  financing  was  conditional  upon  Employee  accepting  the terms of this
Agreement.

         C. The  Company  desires to retain  Employee  as the  President  of the
Company,  and  Employee  desires  to  accept  such  employment  on the terms and
conditions set forth herein.

         NOW,  THEREFORE,  based upon the following  covenants,  conditions  and
promises the parties hereto do hereby agree as follows:

         1. Employment and Duties. Subject to the terms and conditions set forth
herein,  the Company hereby employs  Employee,  and Employee hereby accepts such
employment  with the Company,  as the President of the Company,  and  Employee's
duties shall be consistent with such position.

         2.  Term of  Employment.  The term of  Employee's  employment  with the
Company  commenced  prior to July 1, 1995 but shall,  under this  Agreement,  be
deemed to have  begun on July 1, 1995 and  shall  continue  from that date for a
period of three (3) years,  plus, at Employee's  sole  election,  one additional
consecutive  period of three (3)  years,  and,  in any  event,  subject to early
termination  as provided  for  elsewhere in this  Agreement.  The "term" of this
Agreement shall mean and refer to such three (3) year period,  plus, if Employee
so elects,  such  consecutive  additional  three (3) year period (or any earlier
termination  thereof pursuant to the terms hereof).  If Employee shall elect, in
its sole  discretion,  to extend the term of this Agreement by such  consecutive
additional  three (3) year  period,  then  Employee  shall do so, if at all,  by
written  notice  given to the  Company on or before the date  occurring  90 days
prior to the date on which the term would otherwise expire.

         3.  Extent of  Service.  During  the term  hereof,  Employee  agrees to
devote,  during regular business hours,  Employee's full time to the performance
of Employee's duties  hereunder,  it being the intent of the parties hereto that
Employee  shall devote  Employee's  best efforts to  furthering,  promoting  and
developing the business and activities of the Company.

         4.       Compensation.

                  (a) As  compensation  for the  services  which  Employee is to
render to the Company  hereunder,  the Company  shall pay Employee the following
aggregate annual salary for and with respect to each year (annual periods ending
with the anniversary date of the date of this Agreement) during the term hereof:


                                       -1-




<PAGE>
<PAGE>

                          Year               Salary
                          ----               ------
                           1                $125,000;
                           2                $175,000; and
                           3                $245,000;

or such amounts as otherwise may be deemed acceptable by Employee.

If Employee elects to extend the term of this Agreement as provided in Paragraph
2, then the annual  salary  during each year of such  extension  period shall be
negotiated in good faith between the Board of Directors and Employee,  but shall
not be less than $300,000 for the initial year of such extension period.

At the end of each year during the term  hereof,  or at any other time as may be
deemed  appropriate  by the  Board of  Directors  of the  Company,  the Board of
Directors of the Company may review the  compensation of Employee  hereunder and
if it, in its sole discretion,  believes it to be justified, may pay to Employee
a cash bonus plus a grant of common  stock for and with respect to such year and
upon such terms as the Board of  Directors  of the  Company  may  determine.  In
addition, and subject to the prior written concurrence of Employee in Employee's
sole discretion,  the Board of Directors,  in its sole discretion,  may elect to
cause  some or all of any such  cash  bonus to be paid  instead  in stock of the
Company,  whether  registered or unregistered and otherwise valued at such price
per share as shall be  agreed  upon at such  time by  Employee  and the Board of
Directors.

                  (b) The  Board of  Directors  of the  Company  shall  grant to
Employee,  from time to time,  each year so many  options  to  purchase  so many
shares of common  stock of the  Company and at such price or prices as the Board
of Directors may determine,  from time to time, to be appropriate.  In addition,
subject to and in  accordance  with the terms and  conditions  of the  Company's
option  plan,  as it exists as of the date hereof and as it may be amended  from
time to time hereafter and subject to the Company having a sufficient  number of
authorized  shares to effect the issuance of the underlying  optioned  shares at
the time of vesting of the options,  the Company  hereby  grants to Employee two
tranches of options:  an initial  150,000  options and,  second,  an  additional
150,000 options,  each option being for the purchase of 1 share of the Company's
common  stock.  The exercise  price of each tranche of the options  shall be the
same as the exercise price of each tranche of the common stock purchase warrants
issued to Broad Capital  Associates,  Inc. and/or its affiliates or clients as a
result of the financing  agreement  reached on the price measurement date of May
30, 1996. Therefore,  the exercise price of the options, with respect to each of
the first 150,000  options,  shall be $2.50 per share and the exercise  price of
each of the  additional  150,000  options shall be $3.00 per share.  All of such
options shall be immediately  vested and shall expire,  if and to the extent not
previously  exercised,  on July 1, 2001.  Employee shall be entitled to exercise
all or any  portion of such  options,  from time to time and in such  order,  as
Employee may deem appropriate.

                  (c) The Company will provide  Employee  with such other fringe
benefits  and  compensation  programs,  as are  within the  Company's  policy as
approved  by the  Board  of  Directors  of the  Company.  Without  limiting  the
generality  of the  immediately  preceding  sentence,  the Company  will provide
Employee  with 4 weeks of paid  vacation per year plus the use of an  automobile
and shall reimburse Employee for the insurance,  maintenance and repair costs of
such automobile, promptly after presentation to the Company of receipts or other
documents evidencing the incurrence of such expenses.  Additionally, the Company
shall  reimburse  Employee  for  expenses  reasonably  incurred  by  Employee in
carrying out Employee's duties hereunder, including travel,

                                       -2-




<PAGE>
<PAGE>



lodging  and  reasonable  entertainment expenses, promptly after presentation to
the Company  of  receipts  or  other documents evidencing the incurrence of such
expenses.

         5.  Termination of Employment for Good Cause. The Company may terminate
the  employment of Employee for "good cause" by giving written notice thereof to
Employee.  For the  purposes of this  Agreement,  "good  cause"  shall mean only
Employee's (i) drug,  alcohol or other substance  abuse during regular  business
hours or to such extent as to materially  affect the  performance  of Employee's
duties  hereunder,  (ii)  commission of a crime  directly  related to Employee's
employment  hereunder,  (iii)  conviction of a felony involving moral turpitude,
(iv) negligence,  gross mismanagement or willful misconduct in the management of
the business and affairs of the Company or failure to perform such duties as may
reasonably  be  directed  by the  Board of  Directors  and as may be  reasonably
consistent with the duties and obligations of Employee's  office,  or (v) breach
of any material provision of this Agreement.  In the event the employment of the
Employee is terminated  pursuant to this  Paragraph 5, the Company shall have no
further  liability to Employee  other than for  compensation  earned but not yet
paid. In the event the Company  contends that it had good cause to terminate the
employment of Employee  pursuant to clause (i), (ii) or (iii) of this  Paragraph
5, the  Company  shall  specify in said  written  notice the  effective  date of
termination  of Employee's  employment,  which date may, in the  Company's  sole
discretion,  be the date of such notice.  In the event the Company contends that
it has good cause to terminate  the  employment  of Employee  pursuant to clause
(iv) or (v) of this  Paragraph  5, the Company  shall set forth in said  written
notice  reasonable  details  of  Employee's  acts or conduct  which the  Company
alleges constitutes a willful and gross mismanagement of business and affairs of
the Company or a breach of material provision of this Agreement, as the case may
be. The written  notice shall also specify what, if anything,  Employee could do
to cure or eliminate the alleged "good cause" for  termination  if the matter is
susceptible  of cure.  If Employee  performs the  required  services or modifies
Employee's  performance  to correct the matters  complained of within sixty (60)
days of receipt of the notice,  Employee's breach will be deemed cured. However,
if the nature of the  matters  complained  of are such that more than sixty (60)
days are  reasonably  required  to  correct  the  matters  complained  of,  then
Employee's  breach will be deemed  cured if Employee  commences  to correct such
matters  within the sixty (60) day period and thereafter  diligently  prosecutes
such correction to completion,  but not to exceed one additional  sixty (60) day
period.  If  Employee  does not  modify  Employee's  performance  to  correct or
commence to correct the matter complained of within the sixty (60) day period of
the  extension  thereof,  the  Company  shall have the right to  terminate  this
Agreement  at the end of such (60) day period or any  extension  thereof.  It is
understood   that   Employee's   performance   hereunder  shall  not  be  deemed
unsatisfactory  solely on the basis of any economic  performance  of the Company
because such  performance will depend in part on a variety of factors over which
Employee has little control.

         6.  Termination of Employment by Death or  Incapacity.  The Company may
terminate the  employment  of Employee by written  notice to Employee if, during
the term of this  Agreement,  Employee  shall  become  incapable  of  fulfilling
Employee's obligations hereunder because of injury or physical or mental illness
which shall exist or may  reasonably be anticipated to exist for a period of one
hundred  fifty (150)  consecutive  days or for an aggregate of one hundred fifty
(150) days during the term hereof.  Notwithstanding the foregoing,  however, the
Company shall never be obligated to pay Employee for more than ninety (90) days,
in the aggregate,  during the term during which Employee shall become  incapable
of fulfilling  Employee's  obligations  hereunder  because of injury or physical
illness.  The  death  of  Employee  shall  automatically  terminate  the term of
Employee's employment.  In the event the employment of Employee is terminated by
Employee's  death or by the  Company  pursuant  to this  Paragraph  6 because of
injury or  physical  or mental  illness,  the  Company  shall pay  Employee,  or
Employee's heir(s) (in the event of death), all compensation of Employee


                                       -3-




<PAGE>
<PAGE>



earned but not yet paid up to and  through the day upon which  Employee's  death
occurs  or  this  Agreement  is  terminated  by the  Company  due to  Employee's
incapacity, as applicable,  plus an amount equal to the greater of (i) such base
salary,  less all lawfully  required  deductions and  withholdings,  as Employee
would have earned had  Employee  been  employed  for the balance of the term and
(ii) one year's base salary,  at Employee's then current annual rate, again less
all lawfully required deductions and withholdings.  Any amount paid pursuant to,
as  applicable,  the foregoing  clauses (i) or (ii) shall be paid,  from time to
time, in accordance with the Company's normal payroll practices.

         7. Termination of Employment  Without Good Cause or for Good Reason. If
the Company  shall  terminate the  employment of Employee,  other than for "good
cause"  pursuant  to  Paragraph  5, for  death  or for  disability  pursuant  to
Paragraph 6, or if Employee shall elect to resign from the employ of the Company
for "good  reason"  (as  defined  below),  then  Employee  shall be  entitled to
receive, in addition to any other amounts due Employee, from time to time, under
this  Agreement,  additional  severance pay in an amount equal to (i) one year's
base salary, at the rate in effect on the date of termination or resignation, as
applicable,  payable in  accordance  with the normal  payroll  practices  of the
Company for the  remainder  of the term plus (ii) an amount  equal to the amount
described in the immediately  preceding clause (i), but payable on the effective
date of such termination or resignation,  as applicable. Any payment required to
be made, from time to time,  pursuant to either of the foregoing  clauses (i) or
(ii) shall be net of all lawfully required  deductions and  withholdings.  "Good
reason"  shall mean a "change in control" of the Company,  a removal of Employee
from his current  position with the Company without his consent and without good
cause, or a material change in Employee's  duties,  responsibilities  or status,
again  without his consent and without good cause.  A "change in control" of the
Company  shall be deemed to occur if (a) there is a  consolidation  or merger of
the  Company  where  the  Company  is not  the  surviving  corporation  and  the
shareholders  prior to such  transaction  do not continue to own at least 80% of
the common  stock of the  surviving  corporation,  (b) there is a sale of all or
substantially all of the assets of the Company,  (c) the stockholders  approve a
plan for the  liquidation or dissolution of the Company,  (d) any person becomes
the beneficial  owner,  directly or indirectly,  of 30% or more of the Company's
outstanding  common  stock or (e)  Employee  shall cease to be a director of the
Company for any reason, other than Employee's voluntary resignation or voluntary
election not to stand for re-election as director of the Company.

         8. Noncompetition; Nonsolicitation; Confidential Information.

                  (a)  Except  for any  common  stock of the  Company,  Employee
covenants and agrees that, during the term of this Agreement, Employee will not,
directly  or  indirectly,  whether  individually  or  as an  officer,  director,
employee  or  consultant,  become  employed  by,  or  become a  partner  in or a
stockholder  owning more than one percent (1%) of, any business which is engaged
in the business of providing  direct  marketing  services or any other  business
which is similar to or  competitive  with the business now or at any time during
the term of this Agreement being conducted by the Company.

                  (b) Employee acknowledges that it is the policy of the Company
(for  purposes of this  Paragraph  8, the term  Company  shall also refer to any
subsidiary,  parent or other affiliate of the Company) to maintain as secret and
confidential  all  valuable  and  unique  information  heretofore  or  hereafter
acquired, developed or used by the Company relating to the business, operations,
employees,  and/or  clients of the Company which gives the Company a competitive
advantage in its industry, including, without limitation,  information about net
costs,  profits,  markets,  suppliers,  sales products,  key personnel,  pricing
policies, operational methods, technical processes and other 


                                       -4-




<PAGE>
<PAGE>



business affairs and methods and other  information not readily available to the
public and plans for future developments,  operating manuals,  computer software
for  any  marketing  tracking  system  of  the  Company,  financial  statements,
forecasts  and  operating  data and  business  plans  (all such  information  is
hereinafter referred to as "Confidential Information"). Employee recognizes that
the services to be  performed  by Employee  are special and unique,  and that by
reason of Employee's  duties,  Employee will acquire  Confidential  Information.
Employee  recognizes that all such  Confidential  Information is the property of
the Company.  In  consideration  of the Company's  entering into this Agreement,
Employee  agrees that:  (i) Employee shall never,  directly or indirectly,  use,
publish, disseminate or otherwise disclose any Confidential Information obtained
during  Employee's  employment by the Company (whether obtained prior to, during
or after the term of this  Agreement)  without the prior written  consent of the
Company's  Board of  Directors;  and  (ii)  during  the term of this  Agreement,
Employee  shall  exercise  all due  and  diligent  precautions  to  protect  the
integrity of the Company's  mailing lists and sources thereof,  statistical data
and compilations,  agreements,  contracts,  manuals or other documents embodying
any Confidential  Information.  Upon termination of Employee's employment by the
Company and at any other time upon request of the Company, Employee shall return
all such documents (and copies thereof)  embodying any Confidential  Information
in Employee's possession or control. Employee agrees that the provisions of this
subparagraph (b) are reasonable and necessary to protect the proprietary  rights
of the Company in the Confidential  Information and its trade secrets,  goodwill
and  reputation.  The  provisions  of this  subparagraph  (b) shall not apply to
Confidential  Information (i) which is known generally to the public, (ii) which
otherwise  comes into the public domain without the fault of Employee,  or (iii)
which Employee  obtains from sources other than the Company  (provided that such
exception  shall not be  applicable  to  Confidential  Information  disclosed to
Employee in Employee's position as an officer and employee of the Company).

         9. Life Insurance.  If requested by the Company,  Employee shall submit
to such physical  examinations  and otherwise  take such actions and execute and
deliver such documents as may be reasonably  necessary to enable the Company, at
its expense and for its own  benefit,  to obtain life  insurance  on the life of
Employee.  Employee has no reason to believe that his life is not insurable with
a reputable insurance company at rates now prevailing in the City of Los Angeles
for healthy men of his age.

         10. Employee's Rights, Benefits, and Obligations.  The rights, benefits
and  obligations of Employee under this Agreement are personal to Employee,  and
no such  rights,  benefits  or  obligations  shall be  subject to  voluntary  or
involuntary alienation, assignment or transfer.

         11. Entire Agreement;  Modification; Waiver. This Agreement constitutes
the entire  agreement  between the  parties  pertaining  to the  subject  matter
contained  in  it  and  supersedes   all  prior  written  or  oral   agreements,
representations,  understandings  and/or discussion between the parties relating
thereto.  No supplement,  modification  or amendment of this Agreement  shall be
binding unless executed in writing by the party making the waiver.

         12. Notices.  Any notice required or permitted hereunder shall be given
in writing and shall be  conclusively  deemed  effectively  given upon  personal
delivery, or three (3) business days after deposit in the United States mail, by
registered  or certified  mail (or air mail, if notice shall be sent outside the
United States),  postage prepaid, return receipt requested or two (2) days after
delivery to a nationally known air courier or delivery company, addressed to the
applicable party hereto at the address specified below (or as otherwise directed
in a notice given in accordance herewith):



                                       -5-




<PAGE>
<PAGE>



                  If to Company, to:   All-Comm Media Corporation
                                       400 Corporate Pointe
                                       Suite 780
                                       Culver City, California 90230

                  If to Employee, to:  William Savage
                                       P.O. Box 9729
                                       Marina del Rey, California 90295

         13.  Effect of Headings.  The subject  headings of this  Agreement  are
included for purposes of convenience only, and shall not affect the construction
or interpretation of any of its provisions.

         14.  Attorneys' Fees. If any action or proceeding is brought to enforce
any provisions of this Agreement,  the prevailing party shall be entitled to its
costs and  expenses in  connection  therewith,  including,  without  limitation,
reasonable attorneys' fees.

         15.  Applicable  Law. The validity,  interpretation  and enforcement of
this Agreement shall be governed by the laws of the State of California.

         16.  Counterparts.  This  Agreement  may be  executed  in  one or  more
counterparts,  each of which shall be deemed an original,  but all of which when
taken together shall constitute one and the same Agreement.

         17. Severability.  If any provision of this Agreement shall be declared
invalid,  illegal and/or unenforceable,  such provision shall be severed and the
remaining provisions shall continue in full force and effect.

         18.  Successor and Assigns.  The  provisions  hereof shall inure to the
benefit of, be binding upon, and be enforceable by the successors and assigns of
the Company.

         19. Further Assurances.  The Company and Employee each agree to execute
and  deliver  any and all  additional  instruments  and to  perform  any and all
additional  acts deemed by either  party to be necessary or proper to carry into
effect the terms, conditions and provisions of this Agreement.

         IN WITNESS  WHEREOF,  the parties  have  executed  and  delivered  this
Agreement as of the day and year first above written.


EMPLOYEE:                                      THE COMPANY:

                                               All-Comm Media Corporation,
                                               a Nevada corporation


_______________________________                By:_____________________________
        William Savage                         ______
                                               Its: ___________________________


                                       -6-

<PAGE>


<PAGE>

                                  SEYMOUR JONES
                     4 WASHINGTON SQUARE VILLAGE, APT. K-12
                               NEW YORK, NY 10012
                                 (212) 433-8699

Mr. Barry Peters                                                 April 15, 1996
Chairman/CEO
All-Comm Media Corporation
400 Corporate Pointe, Suite 780
Culver City, CA  90230

Dear Mr. Peters,

This will confirm the arrangements,  terms,  and conditions  pursuant  to  which
Seymour Jones  (the "Consultant")  shall  be  retained  to  serve as a financial
consultant  and advisor to All-Comm Media (the "Company"),  on  a  non-exclusive
basis for a one (1) year period. The undersigned hereby agrees to the  following
terms and conditions:

      1.  Duties of the  Consultant:  Consultant  shall,  at the  request of the
Company,  upon reasonable  notice,  render the following services to the Company
from time to time:

         (a)  Consulting  Services:  Consultant  shall  provide  such  financial
consulting  services and advice pertaining to the Company's  business affairs as
the Company may from time to time reasonably  request,  providing the Consultant
is  reasonably  available  to  provide  such  services.   Without  limiting  the
generality of the foregoing, Consultant shall assist the Company in studying and
evaluating   financing,   merger  and  acquisitions   proposals  and  assist  in
negotiations and discussions pertaining thereto.

         (b) Financial  Liaison:  Consultant shall,  when  appropriate,  prepare
reports,  arrange meetings  between  representatives  of the Company,  financial
institutions and acquisition candidates.

The services described in this Section 1 shall be rendered by Consultant without
any direct supervision by the Company and at such time and place and in such
manner (whether by conference, letter, or otherwise) as Consultant may
determine.

      2. Compensation:

      (a) As compensation for Consultant's services hereunder, the Company shall
pay to the  Consultant  or its designee the sum of $1,000 per month for a period
of twelve months.

         (b) As  further  inducement  to  provide  assistance  to  the  Company,
Consultant  shall be  permitted  to acquire a warrant  certificate  to  purchase
50,000 shares of the common stock of the Company.  The warrant certificate shall
provide  for the  warrants  to be  exercisable  at $2.50 per share for the first
25,000 shares;  $3.00 per share for the next 15,000 shares;  and $3.50 per share
for  the  remaining  10,000  shares.  The  warrants  may be  exercised  in  such
transactions  over a four year  period and the  warrants  may be  acquired  upon
execution  of  this  agreement,  commencing  April  15,  1996,  for  the  sum of
$2,500.00.

         (c) All reasonable out-of-pocket expenses incurred by Consultant in the
performance of the services to be rendered hereunder shall be borne by the
Company, provided prior authorization is received therefor.




<PAGE>
<PAGE>

                                                            Consulting Agreement
                                                                  April 15, 1996
                                                                          Page 2


      3.  Available  Time:  Consultant  shall  make  available  such  time as is
reasonably   necessary  for  the  performance  of  its  obligations  under  this
agreement.

      4. Relationship: Nothing herein shall constitute Consultant as an employee
or agent of the Company, except to such extent as might hereafter be agreed upon
for a particular  purpose.  Except as might  hereinafter  be  expressly  agreed,
Consultant shall not have the authority to obligate or commit the Company in any
such matter whatsoever.

      5. Assignment and  Termination:  This Agreement shall not be assignable by
any party for any reason  whatsoever  without the prior  written  consent of the
other  party,  which  consent  may be  arbitrarily  withheld  by the party whose
consent is  required,  except that either  party may assign  this  Agreement  to
successors to all or substantially all of the business of such party.

      6.  Indemnification:  Subject  to the  procedures  set  forth  in the next
paragraph,  the Company  agrees to indemnify  Consultant  and its affiliates and
their  respective  directors,  officers,   stockholders,   general  and  limited
partners,  employees,  agents,  and  controlling  persons and the  successor and
assigns of all of the foregoing (each such person being an "Indemnified  Party")
from and against any and all losses,  claims,  damages or liabilities,  joint or
several, to which such Indemnified Party may become subject under any applicable
federal or state law, or  otherwise,  related to or arising out of  Consultant's
rendering   services  pursuant  to  this  Agreement,   and  will  reimburse  any
Indemnified Party periodically for all reasonable expenses (including reasonable
counsel fees and  expenses)  and the costs of and amount of any  settlement,  as
they are incurred in connection with the  investigation  of,  preparation for or
defense of any pending or threatened  claim or any action or proceeding  arising
therefrom. The indemnification  agreement contained in this paragraph,  however,
shall not extend to any loss,  claim  damage,  expense,  liability  or action or
right to reimbursement  if and to the extent such loss,  claim damage,  expense,
liability or action or right to reimbursement  arose (a) by reason of negligence
on  Indemnified  Party's  part or (b) as a result of  willful  misconduct  by an
Indemnified Party.

      7.  Governing  Law: This  agreement  shall be deemed to be a contract made
under the laws of the State of New York and for all purposes  shall be construed
in accordance with the laws of said State.

Please execute one copy of this letter agreement and return it to us.

                                                   Very truly yours,

                                                   SEYMOUR JONES

AGREED AND ACCEPTED:

All-Comm Media Corporation

by: _________________________                      by: ________________________
Barry Peters                                       Seymour Jones
Chairman and Chief Executive Officer               Consultant

<PAGE>


<PAGE>

                                JAMES COPPERSMITH
                                 7 Elmwood Road
                              Marblehead, MA 09145
                    Phone: (617) 631-2097 Fax: (617) 639-2986


Mr. Barry Peters                                                  April 17, 1996
Chairman/CEO
All-Comm Media Corporation
400 Corporate Pointe, Suite 780
Culver City, CA  90230

Dear Mr. Peters,

This will confirm the arrangements, terms and conditions pursuant to which James
Coppersmith  (the  "Consultant")  shall be  retained  to  serve  as a  financial
consultant  and advisor to All-Comm  Media  Corporation  (the  "Company"),  on a
non-exclusive basis, for a one (1) year period. The undersigned hereby agrees to
the following terms and conditions:

      1.  Duties of the  Consultant:  Consultant  shall,  at the  request of the
Company,  upon reasonable  notice,  render the following services to the Company
from time to time:

         (a)  Consulting  Services:  Consultant  shall  provide  such  financial
consulting  services and advice pertaining to the Company's  business affairs as
the Company may from time to time reasonably  request,  providing the Consultant
is  reasonably  available  to  provide  such  services.   Without  limiting  the
generality of the foregoing, Consultant shall assist the Company in studying and
evaluating   financing,   merger  and  acquisitions   proposals  and  assist  in
negotiations and discussions pertaining thereto.

         (b) Financial  Liaison:  Consultant shall,  when  appropriate,  prepare
reports and arrange meetings between  representatives of the Company,  financial
institutions and acquisition candidates.

The services described in this Section 1 shall be rendered by Consultant without
any direct  supervision  by the  Company  and at such time and place and in such
manner  (whether  by  conference,   letter,  or  otherwise)  as  Consultant  may
determine.

      2. Compensation:

         (a) As compensation for Consultant's  services  hereunder,  the Company
shall pay to the  Consultant  or its  designee the sum of $1,000 per month for a
period of twelve months.

         (b) As  further  inducement  to  provide  assistance  to  the  Company,
Consultant  shall be  permitted  to acquire a warrant  certificate  to  purchase
50,000 shares of the common stock of the Company.  The warrant certificate shall
provide  for the  warrants  to be  exercisable  at $2.50 per share for the first
25,000 shares;  $3.00 per share for the next 15,000 shares;  and $3.50 per share
for  the  remaining  10,000  shares.  The  warrants  may be  exercised  in  such
transactions  over a four year  period and the  warrants  may be  acquired  upon
execution of this agreement, commencing May 15, 1996, for the sum of $2,500.00.

         (c) All reasonable out-of-pocket expenses incurred by Consultant in the
performance  of the  services  to be  rendered  hereunder  shall be borne by the
Company, provided prior authorization is received therefor.




<PAGE>
<PAGE>

                                                            Consulting Agreement
                                                                  April 17, 1996
                                                                          Page 2


      3.  Available  Time:  Consultant  shall  make  available  such  time as is
reasonably   necessary  for  the  performance  of  its  obligations  under  this
agreement.

      4. Relationship: Nothing herein shall constitute Consultant as an employee
or agent of the Company, except to such extent as might hereafter be agreed upon
for a particular  purpose.  Except as might  hereinafter  be  expressly  agreed,
Consultant shall not have the authority to obligate or commit the Company in any
such matter whatsoever.

      5. Assignment and  Termination:  This Agreement shall not be assignable by
any party for any reason  whatsoever  without the prior  written  consent of the
other  party,  which  consent  may be  arbitrarily  withheld  by the party whose
consent is  required,  except that either  party may assign  this  Agreement  to
successors to all or substantially all of the business of such party.

      6.  Indemnification:  Subject  to the  procedures  set  forth  in the next
paragraph,  the Company  agrees to indemnify  Consultant  and its affiliates and
their  respective  directors,  officers,   stockholders,   general  and  limited
partners,  employees,  agents and  controlling  persons,  and the  successor and
assigns of all of the foregoing (each such person being an "Indemnified  Party")
from and against any and all losses,  claims,  damages or liabilities,  joint or
several, to which such Indemnified Party may become subject under any applicable
federal or state law, or  otherwise,  related to or arising out of  Consultant's
rendering   services  pursuant  to  this  Agreement,   and  will  reimburse  any
Indemnified Party periodically for all reasonable expenses (including reasonable
counsel fees and  expenses)  and the costs of and amount of any  settlement,  as
they are incurred in connection with the  investigation  of,  preparation for or
defense of any pending or threatened  claim or any action or proceeding  arising
therefrom. The indemnification  agreement contained in this paragraph,  however,
shall not extend to any loss,  claim  damage,  expense,  liability  or action or
right to reimbursement  if and to the extent such loss,  claim damage,  expense,
liability or action or right to reimbursement  arose (a) by reason of negligence
on  Indemnified  Party's  part or (b) as a result of  willful  misconduct  by an
Indemnified Party.

      7.  Governing  Law: This  agreement  shall be deemed to be a contract made
under the laws of the State of New York and for all purposes  shall be construed
in accordance with the laws of said State.

Please execute one copy of this letter agreement and return it to us.

                                                   Very truly yours,

                                                   JAMES COPPERSMITH

AGREED AND ACCEPTED:

All-Comm Media Corporation

by: __________________________                     by: ________________________
Barry Peters                                       James Coppersmith
Chairman and Chief Executive Officer               Consultant

<PAGE>


<PAGE>

                              C. ANTHONY WAINWRIGHT
                                 898 Drury Place
                          W. Palm Beach, Florida 33411
                    Phone: (407) 791-2553 Fax: (407) 793-5361

Mr. Barry Peters                                                    June 3, 1996
Chairman/CEO
All-Comm Media Corporation
400 Corporate Pointe, Suite 780
Culver City, CA  90230

Dear Mr. Peters,

This will confirm the arrangements,  terms, and conditions  pursuant to which C.
Anthony Wainwright (the "Consultant")  shall be retained to serve as a financial
consultant and advisor to All-Comm  Media (the  "Company"),  on a  non-exclusive
basis for a two (2) year period.  The undersigned hereby agrees to the following
terms and conditions:

      1.  Duties of the  Consultant:  Consultant  shall,  at the  request of the
Company,  upon reasonable  notice,  render the following services to the Company
from time to time:

         (a)  Consulting  Services:  Consultant  shall  provide  such  financial
consulting  services and advice pertaining to the Company's  business affairs as
the Company may from time to time reasonably  request,  providing the Consultant
is  reasonably  available  to  provide  such  services.   Without  limiting  the
generality of the foregoing, Consultant shall assist the Company in studying and
evaluating   financing,   merger  and  acquisitions   proposals  and  assist  in
negotiations and discussions pertaining thereto.

         (b) Financial  Liaison:  Consultant shall,  when  appropriate,  prepare
reports,  arrange meetings  between  representatives  of the Company,  financial
institutions and acquisition candidates.

The services described in this Section 1 shall be rendered by Consultant without
any direct  supervision  by the  Company  and at such time and place and in such
manner  (whether  by  conference,   letter,  or  otherwise)  as  Consultant  may
determine.

      2. Compensation:

         (a) As compensation for Consultant's  services  hereunder,  the Company
shall pay to the  Consultant  or its  designee the sum of $1,000 per month for a
period of twenty four months.

         (b) As  further  inducement  to  provide  assistance  to  the  Company,
Consultant  shall be  permitted  to acquire a warrant  certificate  to  purchase
50,000 shares of the common stock of the Company.  The warrant certificate shall
provide  for the  warrants  to be  exercisable  at $4.00 per share for the first
25,000 shares;  $4.50 per share for the next 15,000 shares;  and $5.00 per share
for  the  remaining  10,000  shares.  The  warrants  may be  exercised  in  such
transactions  over a four year  period and the  warrants  may be  acquired  upon
execution of this agreement, commencing June 3, 1996, for the sum of $2,500.00.

         (c) All reasonable out-of-pocket expenses incurred by Consultant in the
performance  of the  services  to be  rendered  hereunder  shall be borne by the
Company, provided prior authorization is received therefor.




<PAGE>
<PAGE>
                                                            Consulting Agreement
                                                                  April 15, 1996
                                                                          Page 2

         3.  Available  Time:  Consultant  shall make  available such time as is
reasonably   necessary  for  the  performance  of  its  obligations  under  this
agreement.

      4. Relationship: Nothing herein shall constitute Consultant as an employee
or agent of the Company, except to such extent as might hereafter be agreed upon
for a particular  purpose.  Except as might  hereinafter  be  expressly  agreed,
Consultant shall not have the authority to obligate or commit the Company in any
such matter whatsoever.

      5. Assignment and  Termination:  This Agreement shall not be assignable by
any party for any reason  whatsoever  without the prior  written  consent of the
other  party,  which  consent  may be  arbitrarily  withheld  by the party whose
consent is  required,  except that either  party may assign  this  Agreement  to
successors to all or substantially all of the business of such party.

      6.  Indemnification:  Subject  to the  procedures  set  forth  in the next
paragraph,  the Company  agrees to indemnify  Consultant  and its affiliates and
their  respective  directors,  officers,   stockholders,   general  and  limited
partners,  employees,  agents,  and  controlling  persons and the  successor and
assigns of all of the foregoing (each such person being an "Indemnified  Party")
from and against any and all losses,  claims,  damages or liabilities,  joint or
several, to which such Indemnified Party may become subject under any applicable
federal or state law, or  otherwise,  related to or arising out of  Consultant's
rendering   services  pursuant  to  this  Agreement,   and  will  reimburse  any
Indemnified Party periodically for all reasonable expenses (including reasonable
counsel fees and  expenses)  and the costs of and amount of any  settlement,  as
they are incurred in connection with the  investigation  of,  preparation for or
defense of any pending or threatened  claim or any action or proceeding  arising
therefrom. The indemnification  agreement contained in this paragraph,  however,
shall not extend to any loss,  claim  damage,  expense,  liability  or action or
right to reimbursement  if and to the extent such loss,  claim damage,  expense,
liability or action or right to reimbursement  arose (a) by reason of negligence
on  Indemnified  Party's  part or (b) as a result of  willful  misconduct  by an
Indemnified Party.

      7.  Governing  Law: This  agreement  shall be deemed to be a contract made
under the laws of the State of Florida and for all  purposes  shall be construed
in accordance with the laws of said State.

Please execute one copy of this letter agreement and return it to us.

                                                   Very truly yours,

                                                   C. ANTHONY WAINWRIGHT

AGREED AND ACCEPTED:

All-Comm Media Corporation

by: _____________________________                  by: ________________________
Barry Peters                                       C. Anthony Wainwright
Chairman and Chief Executive Officer                      Consultant

<PAGE>


<PAGE>


Registration Rights

Commencing  nine  months  from the date of the  closing of the  Offering  or six
months  after a Qualified  Public  Offering  (as defined  above),  holders of an
aggregate  of a least  two-thirds  or  more  of the  Common  Stock  issued  (the
"Registrable  Securities")  may require on one occasion  that the Company to use
its best efforts to effect a  registration  under the Securities Act of 1933, as
amended (the "Act"), of all Registrable Securities.  In addition, if the Company
proposes to register  any of its  securities  under the Act for its own account,
the  Company is required  each such time to notify  each  holder of  Registrable
Securities and to include in the registration  all Registrable  Securities which
such holders may request to be included.  The registration rights of the holders
of the Registrable  Securities are subject to certain conditions and limitations
including  the  right of an  underwriter  to limit the  number  of shares  being
registered, and for the Company to complete its audited financial statements and
the requisite  fining of its annual report (Form 10-K) with the  Securities  and
Exchange Commission.

<PAGE>


<PAGE>



                           WHALE SECURITIES CO., L.P.
                               Investment Bankers
                                650 Fifth Avenue
                               New York, NY 10019
                                 (212) 484-2000

                                February 7, 1995

Mr. Neil Rosenstein
Chairman and Chief Executive Officer
Sports-Tech, Inc.
345 North Maple Drive
Suite 9-305
Beverly Hills, CA 90210

Dear Mr. Rosenstein:


          This  agreement will hereby  confirm that Whale  Securities  Co., L.P.
("Whale") has introduced  Sports-Tech,  Inc.  ("Sports-Tech")  to Alliance Media
Corporation   ("Alliance").   In  consideration  for  the  benefit  received  by
Sports-Tech  by  virtue of the  foregoing  introduction  and for other  good and
valuable  consideration,  if and only if  Alliance is acquired by or merged into
Sports-Tech  upon  terms  substantially  equivalent  to those  set  forth in the
Acquisition  Agreement  dated  February  7,  1995 by and  among  Sports-Tech,  a
subsidiary  of  Sports-Tech  formed  solely to  participate  in the  merger  and
Alliance  (the  "Agreement"),  Sports-Tech  agrees  to  pay  Whale  and  Whale's
designee,  Golenberg & Geller, Inc.  ("Golenberg") or their respective designees
the following finder's fee:


     1)   $200,000 in cash;

     2)   150,000 shares of common stock of the surviving  entity  following the
          merger,  acquisition,  etc. All of the shares issued  pursuant  hereto
          will be validly issued,  fully paid and  nonassessable and the holders
          thereof will not be subject to personal  liability solely by reason of
          being a holder of such shares; and


     3)   a  3  year  Warrant  to  purchase  150,000 [*]  shares of common stock
          exercisable at $2.00 subject to adjustment  for stock splits,  reverse
          stock splits and recapitalizations.

          Whale and Golenberg will be granted unlimited  piggyback  registration
rights with respect to the shares issuable hereunder and underlying the Warrants
on terms  satisfactory  to them.  The  finder's  fee shall be due and payable at
closing.  Whale and Golenberg have agreed to split this finder's fee equally and
will have the same rights of registration.

          This agreement will be governed by the laws of the State


[* Subsequently reduced to 100,000]



<PAGE>
<PAGE>


of New York  applicable to agreements  made and to be performed  entirely in New
York.  The  parities  hereby  waive  trial by jury in any  action or  proceeding
involving,  directly or  indirectly,  any matter in any way arising out of or in
connection with this agreement. This agreement shall be binding upon, and insure
to the  benefit  of, the  parties  hereto and their  respective  successors  and
assigns.


          Notwithstanding  anything  to the  contrary  herein,  in the  event  a
closing fails to occur under the Agreement  for any reason  whatsoever,  neither
Sports-Tech  nor  Alliance  (nor any of their  respective  officers,  directors,
stockholders  or  agents)  shall  have  any  liability  to  Whale  or  Golenberg
hereunder.


          Please execute one copy of this two page letter  agreement and return
it to me.


          THIS  AGREEMENT  IS SUBJECT TO RECEIPT OF A  "FAIRNESS  AGREEMENT"  AS
OUTLINED IN THE FEB 7, DOCUMENT REFERRED TO IN PARAGRAPH 1 /s/ /s/ /s/


                                       Very truly yours,


                                       WHALE SECURITIES CO., L.P.,

                                       By: Whale Securities Corp.,
                                           General Partner


                                            By: /s/ William Walters
                                                --------------------------------
                                                William Walters
                                                President


                                       GOLENBERG & GELLER, INC.

                                       By: /s/ Glenn Golenberg
                                           -------------------------------------
                                           Glenn Golenberg
                                           President



Agreed this 7th day of February, 1995

SPORTS-TECH, INC.

By: /s/ Neil Rosenstein
- --------------------------------------
    Neil Rosenstein, Chairman and
    Chief Executive Officer

Agreed this 7th day of February, 1995



ALLIANCE MEDIA CORPORATION

By: E. William Savage
    -----------------------------------
    E. William Savage, President

<PAGE>


<PAGE>




                                 ALL-COMM MEDIA


                                                 400 Corporate Pointe, Suite 780
                                                           Culver City, CA 90230
                                               (310) 342-2800 FAX (310) 342-2801


                              M E M O R A N D U M


VIA FAX

May 19, 1995

TO:      Marshall Gellar

FROM:    Bill Savage

SUBJECT: Stock Options and Warrants


Dear Marshall:


This is to confirm that we have conferred with our board of directors regarding
the exercise of your warrants and options and have the authority to accept your
offer to exercise them at $.67 per share, providing they are exercised in their
entirety and payment occurs prior to June 1, 1995.


Moreover,  this letter will serve to further confirm that the underlying  shares
of the  warrants  and  options  exercised  will be  included  in a  registration
statement  to be filed by the Company on or before  December  1, 1995,  and that
such underlying shares may not be sold prior to such registration.


If you wish to proceed, please counter-sign this letter and return a copy by fax
to our office to verify your understanding of the terms and conditions
associated with the exercise of the warrants and options.


Sincerely,

/s/ E. William Savage
- -----------------------------
E. William Savage
President


                                       Agreed to this 19 day of May, 1995

                                       By /s/ Marshall Geller
EWS:smk                                -----------------------------------------

<PAGE>


<PAGE>

                          [ALL-COMM MEDIA LETTERHEAD]


                              M E M O R A N D U M


VIA FAX

May 19, 1995

     TO:  Glenn Golenberg
   FROM:  Bill Savage
SUBJECT:  Stock Warrants

Dear Glenn:

This is to confirm that we have conferred with our board of directors  regarding
the exercise of  your warrants and have  the authority to  accept your  offer to
exercise them at $.67 per share, providing they are exercised in their  entirety
and payment occurs prior to June 1, 1995.

Moreover, this letter will serve to further confirm that  the underlying  shares
of  the warrants exercised will be included in  a registration  statement to  be
filed  by the Company on or  before  December 1, 1995, and that such  underlying
shares may not be sold prior to such registration.

If you wish to proceed, please counter-sign  this letter  and return  a  copy by
fax  to  our office  to verify  your understanding of  the terms and  conditions
associated with the exercise of the warrants.

Sincerely,

E. WILLIAM SAVAGE

E. William Savage
President


                                           Agreed to this 22nd day of May, 1995

                                           By /s/ GLENN GOLENBERG
                                              ---------------------------------
                                                  Glenn Golenberg

EWS:smk

<PAGE>


<PAGE>

                         SETTLEMENT AND LEASE AGREEMENT



     This Settlement and Lease Agreement  ("Agreement") is made and entered into
as of June 17, 1994, by and between SHELDON  KASOWER  ("Kasower") and MEMBERSHIP
DEVELOPMENT,   INC.   ("MDI"),   on  the  one   hand   and   SPORTS-TECH,   INC.
("Sports-Tech"), on the other hand.

                                    RECITALS


     A. Since on or about August 31, 1992, MDI has provided marketing consulting
and related  services to  Sports-Tech.  Kasower,  in his capacity as Chairman of
MDI, was involved in such marketing consulting and related services.

     B.  Pursuant  to  the  arrangements  for  MDI  to  provide  such  services,
Sports-Tech has made certain payments to MDI and has undertaken to issue certain
shares of Sports-Tech's common stock to MDI in consideration of those services.

     C.  Disputes  have  arisen  about  the  nature  and  terms of the  parties'
relationship,  and the parties  have agreed to resolve all  disputes  and claims
between them under the terms of this Agreement.

     NOW THEREFORE,  in consideration of the covenants and agreements  contained
herein  and  for  other  good  and  valuable  consideration,   the  receipt  and
sufficiency of which are hereby acknowledged, it is agreed as follows:


                                   AGREEMENTS


     1.  Termination  of All  Existing  Arrangements.  Upon  execution  of  this
Agreement, the parties shall have no further obligations to each other except as
specified in this Agreement. All arrangements for MDI to provide services of any
kind to Sports-Tech  are  terminated by mutual consent  effective June 30, 1994,
and MDI shall have no further  authority  to act on behalf of  Sports-Tech.  MDI
represents  and  warrants  that it has not made any  commitment  or incurred and
obligation on behalf of Sports-Tech on or after June 1, 1994.

     2.  Ownership of  Equipment.  MDI shall retain  possession of and is hereby
granted  all  of  Sports-Tech's  right,  title  and  interest  in  the  computer
equipment and software now in MDI's possession. The equipment is accepted by MDI
"as is and where is." Sports-Tech gives no warranty whatsoever to MDI about such
equipment, including any warranties of merchantability, quality or fitness.


<PAGE>
<PAGE>

     3. Ownership of Products and Services. All products, services, intellectual
property, data bases, goodwill, enhancements,  trademarks,  copyrights and other
materials developed by MDI for Sports-Tech  relating to the High School Athletic
Pool,  the  Collegiate  Athletic  Network  and  Sports-Tech  Sports  Cards ("the
Properties")  are  and  remain  the  exclusive  property  of  Sports-Tech.   MDI
acknowledges that it has no rights whatsoever in the Properties.

     4. MDI's  Covenant  Not to  Compete.  In  consideration  of the  payment by
Sports-Tech  to MDI  of the  Sum of  One  Hundred  Forty-Four  Thousand  Dollars
($144,000) in the manner  specified in Paragraph 5, below,  and in consideration
of the shares issued pursuant to Paragraph 7, below,  MDI agrees that neither it
nor any of its officers, directors or shareholders shall, at any time during the
period from the date of this Agreement until June 30, 1997, in the United states
or its territories and possessions:

     (a) Accept  employment  with,  become  involved with, or otherwise engaged,
directly  or  indirectly,  in any  business  or venture  involving  development,
marketing  or  manufacturing  of sports  video  editing  systems or  products or
services substantially identical to the Properties ("a Competitive Business");

     (b)  Solicit  directly  or  indirectly  customers  or former  customers  of
Sports-Tech   with  the  intent  or  effect  of  making  them   customers  of  a
substantially  identical  Competitive Business through the use of customer lists
or other devices which involve  identification of present or former customers as
such; or

     (c)  For  the  purposes  of  employment  in  any  substantially   identical
Competitive  Business,  entice or offer  employment  to any employee who at that
time is employed by Sports-Tech.

     These  restrictions  do not preclude  MDI or its  officers,  directors  and
shareholders from involvement in any other sports-related  business which is not
a Competitive Business.

     5. Installment Note Payable to MDI. Sports-Tech shall pay to MDI the sum of
Six Thousand Dollars ($6,000) per month for twenty-four (24) consecutive months,
beginning  July 1, 1994.  This  obligation  shall be evidenced by  Sports-Tech's
unsecured  promissory  note in the  amount of One  Hundred  Forty-Four  Thousand
Dollars  ($144,000),  bearing  no  interest,  in the form of  Exhibit 1 attached
hereto.  Payments shall be sent by Sports-Tech on the first business day of each
month to MDI at 23501 Park Sorrento,  Suite 102, Calabasas, CA 91302, or to such
other address as MDI shall  designate in writing.  If any monthly payment is not
received by MDI by the  seventh  (7th) day of any month,  then MDI shall  notify
Sports-Tech by facsimile  that the payment is past due.  After such notice,  the
promissory  note  shall be in  default  unless the  overdue  monthly  payment is
transmitted to MDI by any method and received by


                                       2


<PAGE>
<PAGE>

MDI on or before the  fifteenth  (15th)  day of the month or unless the  monthly
payment is transmitted by MDI by Sports-Tech  via overnight  courier  service on
the  fifteenth  (15th)  day of the  month  providing  for  delivery  to MDI  the
following  business day. In the event of such default,  MDI may  accelerate  the
balance due.

     6. Cancellation of All Options and Warrants.  All warrants and options held
by MDI with  respect  to any  shares of  Sports-Tech's  common  stock are hereby
canceled by mutual agreement.

     7.  Issuance  of Shares to MDI.  Concurrently  with the  execution  of this
Agreement,   Sports-Tech   shall   deliver   100,000   unregistered   shares  of
Sports-Tech's common stock, represented by Certificate No. SPTK 1009, dated June
9, 1994.  Upon  execution  of this  Agreement,  Sports-Tech  shall  instruct its
transfer  agent to  immediately  issue and  deliver  to MDI  150,000  additional
unregistered shares of Sports-Tech's  common stock.  Sports-Tech shall cause its
counsel  to file a  registration  statement  with  the SEC as to  these  250,000
unregistered shares ("the Shares") not later than sixty (60) days after the date
of filing  Sports-Tech's  Form 10-K for the fiscal year ended June 30, 1994. MDI
represents  and warrants  that it is acquiring the Shares for its own account as
principal,  for investment  purposes only, and not with a view to or for sale in
connection with any distribution  thereof,  within the meaning of the Securities
Act of 1933, as amended. MDI shall sign such documentation as may be required by
the SEC to obtain  registration of the Shares.  In the event litigation is filed
to enforce this paragraph 7, the  prevailing  party shall be entitled to recover
its attorneys' fees and litigation expenses.

     8.  Restriction  on Sale of the Shares.  During the period to and including
October 31, 1994, MDI shall sell no more than fifteen  thousand  (15,000) of the
Shares in any calendar month, except that, so long as the average trading volume
of Sports-Tech's  common stock exceeds ten thousand  (10,000) shares per day for
the ten (10) consecutive trading days ending the day prior to the date of a sale
by MDI, this  restriction  shall not apply.  Any shares sold by MDI shall not be
included in the trading  volume for purposes of  determining  this average.  MDI
agrees and  acknowledges  that injunctive  relief is one appropriate  remedy for
violation of this  provision.  In the event  litigation is filed to enforce this
paragraph 8, the  prevailing  party shall be entitled to recover its  attorneys'
fees and litigation expenses.

     9. MDI's Release of Sports-Tech.  In  consideration  of the mutual promises
and  releases  exchanged  herein,  and  except  for  the  obligations  expressly
undertaken  in this  Agreement,  MDI, on behalf of itself,  and on behalf of its
respective successors,  trustees and assigns,  hereby forever and fully releases
Sports-Tech,  and its  past  and  present  employees,  agents,  representatives,
affiliates, successors, predecessors, assigns, partners, accountants, attorneys,
shareholders, officers and directors, from any and all, known


                                       3

<PAGE>
<PAGE>

or unknown,  anticipated or  unanticipated,  accrued or unaccrued,  suspected or
unsuspected, or fixed, conditional or contingent actions or causes of action, at
law or in equity, suits, demands, debts, defenses, claims, contracts, covenants,
liens,  liabilities,  losses,  costs,  accounts,  expenses  and damages of every
nature, kind and description, existing as of the date of this Agreement.

     10.  Kasower's  Release  of  Sports-Tech.  In  consideration  of the mutual
promises and releases exchanged herein, and except for the obligations expressly
undertaken in this Agreement,  Kasower,  on behalf of himself,  and on behalf of
his respective heirs, administrators,  successors,  trustees and assigns, hereby
forever and fully  releases  Sports-Tech,  and its past and  present  employees,
agents,  representatives,   affiliates,   successors,   predecessors,   assigns,
partners, accountants, attorneys, shareholders, officers and directors, from any
and all, known or unknown,  anticipated or unanticipated,  accrued or unaccrued,
suspected or unsuspected,  or fixed, conditional or contingent actions or causes
of  action,  at law or in  equity,  suits,  demands,  debts,  defenses,  claims,
contracts,  covenants, liens, liabilities, losses, costs, accounts, expenses and
damages of every nature,  kind and description,  existing as of the date of this
Agreement.

     11.  Sports-Tech's  Release of Kasower  and MDI.  In  consideration  of the
mutual promises and releases  exchanged  herein,  and except for the obligations
expressly undertaken in this Agreement,  Sports-Tech on behalf of itself and its
successors,  trustees and assigns, hereby fully and forever releases Kasower and
MDI, and each of them, and their respective past and present employees,  agents,
representatives,   affiliates,  successors,   predecessors,  assigns,  partners,
accountants,  attorneys, shareholders, officers and directors, from any and all,
known or unknown, anticipated or unanticipated,  accrued or unaccrued, suspected
or unsuspected, or fixed, conditional or contingent actions or causes of action,
at law  or in  equity,  suits,  demands,  debts,  defenses,  claims,  contracts,
covenants, liens, liabilities,  losses, costs, accounts, expenses and damages of
every nature, kind and description, existing as of the date of this Agreement.

     12. Waiver of Civil Code Section 1542.  With respect to the releases  given
in paragraphs 9, 10 and 11, of this Agreement, the parties expressly acknowledge
and agree that this Agreement  fully and finally  releases and forever  resolves
the claims  released and discharged in paragraphs 9, 10 and 11,  including those
which are unknown,  unanticipated or unsuspected or which may hereafter arise as
a result of the  discovery of new or additional  facts,  and the parties to this
Agreement  hereby  expressly waive all of the benefits under Section 1542 of the
Civil Code of California,  as well as under any other statutes, legal decisions,
or common law principles of similar effect, to the extent that such benefits may
contravene the provisions of paragraphs 9, 10 and 11, of this


                                       4


<PAGE>
<PAGE>

Agreement.  The parties  acknowledge that they have read and understand  Section
1542, which provides:


          "A  GENERAL  RELEASE  DOES NOT  EXTEND TO  CLAIMS  WHICH THE
          CREDITOR  DOES NOT KNOW OR  SUSPECT TO EXIST IN HIS FAVOR AT
          THE TIME OF  EXECUTING  THE  RELEASE,  WHICH IF KNOWN BY HIM
          MUST  HAVE  MATERIALLY  AFFECTED  HIS  SETTLEMENT  WITH  THE
          DEBTOR."


     13. Warranty of No Assignment.  The parties to this Agreement each warrant,
represent  and   agree   that  they  have  not  heretofore assigned, subrogated,
licensed,   pledged,   hypothecated,   sold   or   transferred   to  any  person
whatsoever  any claim or interest  released in  paragraphs 9, 19 and 11, of this
Agreement,  and that  they are  authorized  to  execute  this  Agreement  in all
respects.  In the event  any claim is made  against  any  party  because  of any
purported  assignment,  subrogation,  license,  pledge,  hypothecation,  sale or
transfer of any claim or interest  released in  paragraphs 9, 10 and 11, of this
Agreement, the party who purportedly assigned,  subrogated,  pledged,  licensed,
hypothecated,  sold or transferred the claim or interest shall defend, indemnify
and hold  harmless  the party  against  whom the  claim is made,  from any loss,
damages, costs and attorneys' fees incurred.

     14.  Indemnity of MDI by Sports-Tech.  Notwithstanding  the general release
given is this Agreement, in the event a claim or suit is asserted against MDI by
a person  not a party to this  Agreement  on the  basis  that MDI is  liable  on
account of any act or omission  committed  by  Sports-Tech  prior to the date of
this Agreement,  Sports-Tech shall defend,  indemnify and hold MDI harmless from
any loss, damage or attorneys' fees incurred.

     15.  Indemnity of Sports-Tech by MDI.  Notwithstanding  the general release
given  in this  Agreement,  in the  event a claim  or suit is  asserted  against
Sports-Tech  by a  person  not a  party  to this  Agreement  on the  basis  that
Sports-Tech  is liable on account of any act or omission  committed by MDI prior
to the date of this  Agreement,  or on the basis that  Sports-Tech is liable for
any  obligation  or commitment  undertaken by MDI on or after June 1, 1994,  MDI
shall defend,  indemnify and hold Sports-Tech  harmless from any loss, damage or
attorneys' fees incurred.

     16. No  Admission  of  Liability.  Each  party  expressly  understands  and
acknowledged that this Agreement is entered into for the purpose of compromising
disputed claims and avoiding the expense and inconvenience of litigation, and is
not,  and shall not be construed to be, an admission on the part of any party of
any unlawful or wrongful conduct or any liability whatsoever.

     17. Entire  Agreement.  This  Agreement  constitutes  the entire  agreement
between the parties. Each party expressly acknowledges


                                       5


<PAGE>
<PAGE>


that in entering into this Agreement, it or he has not relied upon any statement
or representation made by the other parties or the other parties' representative
which is not set forth herein. Without limiting the generality of the foregoing,
MDI expressly  acknowledges that neither  Sports-Tech nor any  representative of
Sports-Tech has made any  representations  about the financial  condition of the
company,  the price or expected  price of shares of the  company's  stock or the
solvency of the company now or in the future.

     18.  No  Construction  Against  Any  Party.  Each  of  the  parties  hereto
acknowledges  that this  Agreement  has been  negotiated  at arm's  length among
persons  knowledgeable in the matters dealt with herein,  and that they have had
the  opportunity to be represented by counsel in connection  with the making and
execution of this  Agreement,  but that MDI elected  voluntarily  not to consult
with counsel.  Any rule of law,  including but not limited to,  California Civil
Code  Section  1654,  or any other  statutes,  legal  decisions  or  common  law
principles  of  similar  effect,  that  would  require   interpretation  of  any
ambiguities  in this  Agreement  against  the  party  who  drafted  it, is of no
application  and is hereby  expressly  waived.  The provisions of this Agreement
shall be  interpreted  in a reasonable  manner to effect the  intentions  of the
parties hereto.

     19.  Inferences  Not  Permissible.  Nothing  in  this  Agreement  shall  be
construed to permit any inference that Kasower  maintains any relationship  with
MDI other than that of the duly  elected  Chairman  of the Board  serving at the
pleasure of the shareholders of MDI.

     20.  Applicable Law. The validity of this Agreement and any of its terms or
provisions, as well as the rights and duties of the parties hereunder,  shall be
governed by the laws of the State of Nevada.

     21. No Modification  Unless in Writing.  This Agreement may not be modified
except by a writing signed by all parties.

     22. Further Assurances.  The parties agree to cooperate with one another to
sign, execute and deliver any and all documents or writings necessary, proper or
helpful  in order to  carry  out or  effectuate  any of the  provisions  of this
Agreement.

     23.  Severability.  If any clause or  paragraph or any part thereof in this
Agreement  is  held  to  be  unenforceable,  void  or  voidable,  all  remaining
provisions shall nevertheless continue in full force and effect.

     24.   Counterparts.   This  Agreement  may  be  executed  in  two  or  more
counterparts,  each of which shall be deemed an original, but all of which taken
together shall constitute one and the same document.


                                       6




<PAGE>
<PAGE>


     IN WITNESS WHEREOF, the parties have executed this agreement as of the date
written above:


SPORTS-TECH, INC.                              MEMBERSHIP DEVELOPMENT, INC.


By /s/ ARNOLD ROSENSTEIN                          By /s/ SHELDON KASOWER
   ---------------------                          ----------------------
    President                                     Chairman

                                                  /s/ SHELDON KASOWER
                                                  ----------------------
                                                  Sheldon Kasower
  









                                       7


<PAGE>
<PAGE>





                                PROMISSORY NOTE



$144,000                                               Beverly Hills, California
                                                       June 17, 1994




     For  value  received,   the  undersigned  promises  to  pay  to  Membership
Development,  Inc. at Calabasas,  California,  in installments as herein stated,
the sum of One Hundred Forty-Four Thousand Dollars ($144,000), without interest.
Payment shall be made in installments of Six Thousand Dollars ($6,000) per month
for twenty-four (24) consecutive  months,  beginning July 1, 1994. Payment shall
be sent on the first business day of each month.

     There shall be a default under this note if any installment is not received
by the holder of this note by the next  business day after the  fifteenth day of
the month,  provided written default notice has been given to maker by facsimile
at (310) 274-3285 (or such other facsimile number as maker may designate) by the
seventh  day of the  month.  Should  default  be  made  in  the  payment  of any
installment,  the whole  unpaid sum balance  shall become  immediately  due upon
notice at the option of the holder of this note.

     This note may be prepaid at any time in whole or in part without premium or
penalty.  If action be  instituted  on this  note,  the  maker  promises  to pay
reasonable attorneys' fees to the holder.


                                       SPORTS-TECH, INC.



                                       By: /s/ ARNOLD ROSENSTEIN
                                           ------------------------
                                            ARNOLD ROSENSTEIN
                                            PRESIDENT





                                   EXHIBIT 1

<PAGE>


<PAGE>



                               SPORTS-TECH, INC.
                             345 North Maple Drive
                                   Suite 305
                        Beverly Hills, California 90210
                           Telephone: (310) 274-6688
                            Fax: (310) 274-274-3285




                                January 13, 1995


Membership Development, Inc.
23501 Park Sorrento
Suite 102
Calabasas, CA 91302

Gentlemen:

     This letter modifies the Sports-Tech, Inc ('STI') contractual obligation to
file a  registration  statement  with the  Securities  and  Exchange  Commission
covering  250,000 shares of STI common stock owned  by  Membership  Development,
Inc. ('MDI'). The modifications described below are made solely because of STI's
pending  negotiations  for a combination of STI with Alliance Media  Corporation
('Alliance').

     STI agrees and covenants to MDI as follows:

     1. STI will cause a registration  statement  covering the 250,000 shares of
STI common  stock  owned by MDI to be filed no later  than  June 1, 1995,  which
date  is an  absolute  date  certain  regardless  of the  STI  combination  with
Alliance.

     2.  Notwithstanding  the STI  commitment  made in  paragraph 1  immediately
above, in the event that negotiations between STI and Alliance terminate without
the execution and delivery of a definitive  acquisition agreement by January 31,
1995,  then  STI  agrees  to file  the  registration  statement  referred  to in
paragraph 1  immediately.  Additionally, in the event that STI and Alliance have
executed and delivered a definitive  acquisition  agreement which is terminated,
whether  by  mutual  agreement  or  otherwise,  then  STI  agrees  to  file  the
registration statement referred to in paragraph 1 above within five (5) business
days following the date of the termination of such agreement.

     3.  No  registration   statements  will  be  filed  by  STI  prior  to  the
registration  statement to be filed  covering  the 250,000  shares of STI common
stock owned by MDI. By execution of this letter,



<PAGE>
<PAGE>

Membership Development, Inc.
January 13, 1995
Page 2


Alliance  covenants  and agrees  to the  commitment  of  STI  set  forth  in the
immediately preceding sentence.

     4. In the event  that MDI is  required  to enforce  its  rights  hereunder,
whether  by  judicial  action  or  otherwise,  STI  agrees  to  pay all of MDI's
out-of-pocket  costs (including  reasonable legal fees and expenses) incurred in
litigating or otherwise settling or resolving any dispute hereunder. STI further
agrees that reasonable  legal fees shall mean for purposes of this provision the
statement of fees and expenses as presented without adjustment to MDI from a law
firm or attorney with an 'Av' rating from Martindale-Hubbell, the national legal
rating and listing  directory;  provided  only that such law firm or  attorney's
statement  has  been  prepared  on the  basis  of such  law  firm or  attorney's
customary billing rates and provided further that such counsel shall be entitled
to enforce  directly  against STI the right to legal fees and expenses  provided
hereunder and to collect from STI its out-of-pocket costs of any such collection
action on the same basis as MDI.



                                                     Very truly yours,

                                                     SPORTS-TECH, INC.



                                                     By: /s/
                                                         ----------------------
                                                            Neil Rosenstein
                                                           Chairman and Chief
                                                            Executive Officer


ACKNOWLEDGED AND AGREED:

MEMBERSHIP DEVELOPMENT, INC.

By:
   ----------------------
   Sheldon Kasowar, a duly
   authorized representative



The  undersigned,  ALLIANCE MEDIA CORPORATION,  hereby  acknowledges  that it is
aware of the  contractual  obligation  of STI  to  register  the  250,000 shares
of STI common stock owned by MDI, and



<PAGE>
<PAGE>


Membership Development, Inc.
January 13, 1995
Page 3


in the  event  that the  STI/Alliance  combination  is  consummated,  agrees  to
paragraphs 1, 3, and 4 of the foregoing letter.



                                               ALLIANCE MEDIA CORPORATION


                                               By:  /s/ Barry Peters 1/17/95
                                                    ------------------------
                                                    Barry Peters, Chairman

<PAGE>


<PAGE>
                                    EX.10.25
                                                                    June 7, 1996

All-Comm Media Corporation
400 Corporate Pointe
Suite 780
Culver City, California 90230-7615

Gentlemen:

1. At a  closing  to  occur  at the  offices  of your  company  (the  "Company")
simultaneously  herewith,  the undersigned  ("Subscriber")  will for $50,000 per
Unit (as defined  below)  purchase  from you,  and you will sell,  the number of
Units set forth  below  opposite  Subscriber's  name  below.  Such  purchase  by
Subscriber is part of an offering in which an aggregate of 62 Units will be sold
simultaneously with such sale to Subscriber. Each Unit consists of 100 shares of
Series B Convertible  Preferred  Stock having a redemption  value of $50,000 per
share (the  "Preferred") and warrants to purchase 60,000 shares  of common stock
of the Company (the "Warrants").

2. The  Certificate  of  Designation  for the Preferred  shall be in the form of
Exhibit A. The Preferred shall at the option of the holder be convertible at any
time into  common  stock at the lesser of $1.25 per share or 80% of the  average
closing  sales  price of the common  stock on NASDAQ  (or such other  securities
exchange where the common stock may then be listed) during the last five trading
days prior to conversion.  If not  theretofore  converted,  the Preferred  shall
automatically  be deemed converted into common stock at such price on the second
anniversary  of the  date of  issuance.  However,  the  Preferred  shall  not be
redeemed  under  the  preceding  sentence,  but shall  instead  be  redeemed  at
redemption value,  together with dividends  accruing thereon at 6% per annum, on
the second  anniversary of the date of issuance if the Company's common stock is
not then trading on NASDAQ (or another U.S.  securities exchange approved by the
Securities and Exchange Commission where the common stock may then be listed) or
if the  registration  statement  referred  to  below  has not  theretofore  been
declared  effective.  The Preferred  shall also be entitled to priority over the
common stock in liquidation.

3. The  Warrants  shall  be in the form of  Exhibit  B.  The  Warrants  shall be
exercisable  only to the extent that  authorized  but unissued  shares of Common
Stock of the Company are available for such exercise.  The Company shall as soon
as practicable call a special stockholders' meeting to approve the  amendment of
the  Certificate  of  Incorporation  of  the  Company  to  authorize  30,000,000
additional  shares  of Common  Stock  and the  directors  of the  Company  shall
recommend  to the  stockholders  that they vote in favor of such  amendment.  By
separate  agreement,  executive officers of the Company who own an  aggregate of
11.4% of the Company's outstanding Common Stock have agreed to vote their shares
in favor of such  amendment.  If at any time  thereafter  that the  Warrants are
exercised there are not a sufficient number of authorized but unissued shares of
Common Stock of the Company  available for such exercise,  the Company  promptly
will  take all  necessary  steps  to  secure  the  authorization  of  sufficient
additional shares of Common Stock to permit such exercise. The Warrants shall be
exercisable at $2.50 per share and shall expire on the third  anniversary of the
date on which they are first exercisable or, if earlier, on the first (1st) date
on which both (a) and (b) shall be true,  namely (a) the registration  statement
referred to below shall be in effect and shall have been  effective for not less
than the ninety  consecutive  days  immediately  preceding such date and (b) the
closing price per share of the  Company's  common stock on NASDAQ (or such other
securities exchange where the common stock may then be listed) shall not be less
than $8.00 per share and shall  have been not less than  $8.00 per share  during
the twenty  consecutive  trading  days  immediately  preceding  such  date.  For
example, assume


<PAGE>
<PAGE>

that the closing price per share shall have been $9.00 per share through October
1,  1996,  that the  closing  price per share  shall  have been  $7.00 per share
through  March 1, 1997,  and that the  closing  price per share  shall have been
$8.00 per share for 20 consecutive trading days thereafter.  Assume further that
the  Registration  Statement shall have been in effect at all times from July 1,
1996. The expiration  date of the Warrants shall be the close of business on the
20th  trading  day after March 31, 1997.  All dates set forth in this  paragraph
shall be  extended by one day for each day after  December 31. 1996 on which the
registration statement referred to in Section 3 is not in effect with respect to
the shares purchasable under the Warrants.

3a. The Company will on or before the 120th day after the date of this Agreement
file a  registration  statement  on Form  S-3 or  Form  S-l  (the  "Registration
Statement")  for the public sale by the holders of the shares which are issuable
on conversion  of the  Preferred or upon  exercise of the Warrants.  The Company
shall  use its best  efforts  to cause  the  Registration  Statement  to  become
effective  not  later  than 90 days  after  the date of  filing,  and to  remain
effective  for two years with respect to Common Stock issued upon  conversion of
Preferred  Stock and three  years  with  respect  to Common  Stock  issued  upon
exercise  of  Warrants.  The  registration  shall  be  accompanied  by blue  sky
clearances  in such states as the holders may  reasonably  request.  The Company
shall pay all expenses of the  registration  hereunder,  other than the holders'
underwriting discounts.  Registration rights may be assigned to assignees of the
Preferred, the Warrants or the underlying stock.

4. (a) Subscriber represents and warrants that it is purchasing the Units solely
for  investment  solely  for its own  account  and not with a view to or for the
resale or distribution thereof.

     (b)  Subscriber  understands  that it may sell or  otherwise  transfer  the
Units,  the  Preferred,  the Warrants or the shares of Common Stock  issuable on
conversion or exercise of the Preferred or the Warrants only if such transaction
is duly  registered  under the  Securities  Act of 1933,  as amended,  under the
Registration  Statement or otherwise,  or if Subscriber  shall have received the
favorable  opinion of counsel to the holder,  which  opinion shall be reasonably
satisfactory  to counsel to the  Company,  to the effect that such sale or other
transfer may be made in the absence of registration  under the Securities Act of
1933, as amended,  and registration or qualification in every applicable  state.
The  certificates  representing  the  aforesaid  securities  will be legended to
reflect  these  restrictions,   and  stop  transfer   instructions  will  apply.
Subscriber realizes that the Units are not a liquid  investment.

5. (a) Subscriber has not relied upon the advice of a "Purchaser Representative"
(as defined in Regulation D of the  Securities  Act) in evaluating the risks and
merits of this  investment.  Subscriber  has the  knowledge  and  experience  to
evaluate the Company and the risks and merits relating thereto.

     (b) Subscriber  represents  and warrants that  Subscriber is an "accredited
investor"  as such  term is  defined  in Rule 501 of  Regulation  D  promulgated
pursuant to the  Securities  Act of 1933,  as amended,  and shall be such on the
date  any  shares   are  issued  to the  holder;  Subscriber  acknowledges  that
Subscriber  is  able  to bear  the economic risk of losing  Subscriber's  entire
investment  in the shares and  understands  that an  investment  in the  Company
involves substantial risks; Subscriber has the power and authority to enter into
this agreement,  and the execution and delivery of, and  performance  under this
agreement  shall not conflict with any rule,  regulation,  judgment or agreement
applicable  to  the   Subscriber;   and  Subscriber  has  invested  in  previous
transactions involving restricted securities.

6. This Agreement may not be changed or terminated except by written  agreement.
It shall be

                                                                               2


<PAGE>
<PAGE>

binding on the  parties  and on their  personal  representatives  and  permitted
assigns. It sets forth all agreements of the parties. It shall be enforceable by
decrees of specific performance (without posting bond or other security) as well
as by other available remedies.

Subscriber:                             ALL-COMM MEDIA CORPORATION


_____________________________________   By: ____________________________________

Number of Units: ____________________   Title:

                                                                              3


<PAGE>
<PAGE>

                                                                       Exhibit A

Exhibit A intentionally  omitted.  See Exhibit 3.6,  "Certificate of Designation
for Series B Convertible Preferred Stock, as amended."



<PAGE>
<PAGE>

                                                                       Exhibit B

Neither this Warrant nor the shares of Common Stock issuable on exercise of this
Warrant have been  registered  under the  Securities  Act of 1933.  None of such
securities may be transferred in the absence of  registration  under such Act or
an opinion of counsel to the effect that such registration is not required.

                           ALL-COMM MEDIA CORPORATION

          WARRANT

          DATED: June __, 1996

Number of Shares:

Holder:

Address:


__________________________________

THIS  CERTIFIES  THAT the  holder of this  Warrant  ("Holder")  is  entitled  to
purchase from ALL-COMM  MEDIA  CORPORATION,  a Nevada  corporation  (hereinafter
called  the  "Company"),  at the  exercise  price per share set forth  below the
number of shares of the Company's common stock set forth above ("Common Stock").
The  Warrants  shall be  exercisable  only to the  extent  that  authorized  but
unissued  shares of Common Stock of the Company are available for such exercise.
The Company shall as soon as practicable call a special stockholders' meeting to
approve the  amendment of the  Certificate  of  Incorporation  of the Company to
authorize 30,000,000  additional shares of Common Stock and the directors of the
Company  shall  recommend  to the  stockholders  that they vote in favor of such
amendment.  By separate agreement,  executive officers of the Company who own an
aggregate of 11.4% of the Company's outstanding Common Stock have agreed to vote
their  shares in favor of such  amendment.  If at any time  thereafter  that the
Warrants are  exercised  there are not a  sufficient  number of  authorized  but
unissued shares of Common Stock of the Company available for such exercise,  the
Company  promptly will take all necessary steps to secure the  authorization  of
sufficient additional  shares of  Common  Stock to permit  such  exercise.  This
Warrant shall be exercisable  at S2.50 per share until the third  anniversary of
the date on which they are first  exercisable or, if earlier,  on the first date
on which both (a) and (b) shall be true,  namely (a) the registration  statement
referred to below shall be in effect and shall have been  effective for not less
than the ninety  consecutive  days  immediately  preceding such date and (b) the
closing  price per share of the  company's  common  stock on Nasdaq shall not be
less than  $8.00 per  share  and shall  have been not less than  $8.00 per share
during the twenty consecutive trading days immediately  preceding such date. For
example, assume that the closing price per share shall have been $9.00 per share
through  October 1, 1996, that the closing price per share shall have been $7.00
per share through March 1, 1997, and that the closing price per share shall have
been $8.00 per share for 20 consecutive  trading days thereafter. Assume further
that the Registration Statement shall have been in effect at all times from July
1, 1996. The expiration date of the Warrants shall be the close of business on

                                                                               6



<PAGE>
<PAGE>

the 20th trading day after March 31, 1997. All dates set forth in this paragraph
shall be  extended  by one day for each day after  February 1, 1997 on which the
registration  statement referred to in an agreement of even date herewith is not
in effect with respect to the shares purchasable under the Warrant.

1. This Warrant and the Common  Stock  issuable on exercise of this Warrant (the
"Underlying Shares") may be transferred, sold, assigned or hypothecated, only if
registered by the Company under the Securities Act of 1933 (the "Act") or if the
Company has received from counsel to the Company a written opinion to the effect
that  registration  of the Warrant or the Underlying  Shares is not necessary in
connection with such transfer,  sale,  assignment or hypothecation.  The Warrant
and the  Underlying  Shares  shall be  appropriately  legended  to reflect  this
restriction and stop transfer instructions shall apply. The Holder shall through
its counsel  provide such  information as is reasonably  necessary in connection
with such opinion.

2. The Holder is entitled to certain  registration  rights under an agreement of
even date herewith.

3. (a) Any permitted  assignment of this Warrant shall be effected by the Holder
by (i) executing the form of assignment at the end hereof, (ii) surrendering the
Warrant  for  cancellation  at the  office of the  Company,  accompanied  by the
opinion  of  counsel  to the  Company  referred  to above;  and (iii)  unless in
connection  with an effective  registration  statement  which covers the sale of
this Warrant and or the shares  underlying the Warrant,  delivery to the Company
of a statement by the  transferee  (in a form  acceptable to the Company and its
counsel) that such Warrant is being  acquired by the Holder for  investment  and
not with a view to its  distribution  or resale;  whereupon  the  Company  shall
issue, in the name or names  specified by the Holder  (including the Holder) new
Warrants  representing  in the  aggregate  rights to purchase the same number of
Shares as are purchasable under the Warrant surrendered.  Such Warrants shall be
exercisable  immediately  upon any such  assignment  of the  number of  Warrants
assigned.  The  transferor  will pay all relevant  transfer  taxes.  Replacement
warrants shall bear the same legend as is borne by this Warrant.

4. The term "Holder" should be deemed to include any permitted record transferee
of this Warrant.

5. The Company covenants and agrees that all shares of Common Stock which may be
issued upon exercise  hereof will,  upon issuance,  be duly and validly  issued,
fully paid and  non-assessable  and no  personal  liability  will  attach to the
holder  thereof.  The Company  further  covenants  and agrees  that,  during the
periods  within  which this  Warrant may be  exercised,  the Company will at all
times have authorized and reserved a sufficient number of shares of Common Stock
for issuance upon exercise of this Warrant and all other Warrants.

6. This  Warrant  shall not  entitle  the Holder to any  voting  rights or other
rights as a stockholder of the Company.

7. In the  event  that as a result  of  reorganization,  merger,  consolidation,
liquidation,  recapitalization,  stock  split,  combination  of  shares or stock
dividends  payable with respect to such Common Stock, the outstanding  shares of
Common  Stock of the Company are at any time  increased  or decreased or changed
into or exchanged for a different  number or kind of share or other  security of
the  Company or of another  corporation,  then  appropriate  adjustments  in the
number and kind of such

                                                                               7


<PAGE>
<PAGE>

securities  then subject to this Warrant shall be made  effective as of the date
of such  occurrence so that the position of the Holder upon exercise will be the
same as it would have been had it owned  immediately  prior to the occurrence of
such events the Common Stock subject to this Warrant.  Such adjustment  shall be
made  successively  whenever  any event listed above shall occur and the Company
will notify the Holder of the Warrant of each such adjustment. Any fraction of a
share resulting from any adjustment  shall be eliminated and the price per share
of the remaining shares subject to this Warrant adjusted accordingly.

8. The rights  represented  by this  Warrant may be exercised at any time within
the period above  specified by (i)  surrender of this Warrant (with the purchase
form at the end hereof properly  executed) at the  principal executive office of
the Company (or such other  office or agency of the Company as it may  designate
by notice in writing to the Holder at the address of the Holder appearing on the
books of the Company); (ii) payment to the Company of the exercise price for the
number of Shares  specified in the  above-mentioned  purchase form together with
applicable  stock transfer taxes, if any; and (iii) unless in connection with an
effective  registration statement which covers the sale of the shares underlying
the Warrant, the delivery to the Company of a statement by the Holder (in a form
acceptable to the Company and its counsel)  that such Shares are being  acquired
by the  Holder  for  investment  and not  with a view to their  distribution  or
resale.

The  certificates  for the Common Stock so  purchased  shall be delivered to the
Holder within a reasonable  time, not exceeding ten (10) business days after all
requisite  documentation has been provided, after the rights represented by this
Warrant shall have been so exercised,  and shall bear a restrictive  legend with
respect to any applicable securities laws.

9. This Warrant shall be governed by and  construed in accordance  with the laws
of  the  State  of  California.  The  California  courts  shall  have  exclusive
jurisdiction  over this  instrument  and the  enforcement  thereof.  Service  of
process shall be effective if by certified mail, return receipt  requested.  All
notices  shall be in writing and shall be deemed given upon receipt by the party
to whom addressed.  This instrument  shall be enforceable by decrees of specific
performances well as other remedies.

IN WITNESS  WHEREOF,  ALL-COMM MEDIA  CORPORATION  has caused this Warrant to be
signed by its duly authorized officers under Its corporate seal, and to be dated
as of the date set forth above.

                                        ALL-COMM MEDIA CORPORATION

                                        By ____________________________________

                                        Title:_________________________________

In the presence of:

                                                                               8

<PAGE>


<PAGE>


                      PRIVATE PLACEMENT PURCHASE AGREEMENT

                                                         September 10, 1996, but
                                                    effective as of June 7, 1996

All-Comm Media Corporation
400 Corporate Pointe
Suite 780
Culver City, California, 90230-7615

Gentlemen;

1. At a closing to occur at the offices of your company (the "Company")
simultaneously herewith, the undersigned ("Subscriber") will for $50,000 per
Unit (as defined below) purchase from you, and you will sell, the number of
Units set forth below opposite Subscriber's name below. Such purchase by
Subscriber is part of an offering in which an aggregate of 20 Units will be sold
simultaneously with such sale to Subscriber. Each Unit consists of 100 shares of
Series C Convertible Preferred Stock having a redemption value of $500 per share
(the "Preferred") and warrants to purchase 150,000 shares of common stock of
the Company (the "Warrants").

2. The Certificate of Designation for the Preferred shall be in the form of
Exhibit A. The Preferred shall at the option of the holder be convertible at any
time into common stock at $6.00 per share. If not theretofore converted, the
Preferred shall automatically be deemed converted into common stock at such
price on June 7, 1998. However, the Preferred shall not be redeemed under the
preceding sentence, but shall instead be redeemed at redemption value, together
with dividends accruing thereon at 8% per annum, on June 7, 1998 if the
Company's common stock is not then trading on NASDAQ (or another U.S. securities
exchange approved by the Securities and Exchange Commission where the common
stock may then be listed) or if the registration statement referred to below has
not theretofore been declared effective. The Preferred shall also be entitled to
priority over the common stock in liquidation.

3. The Warrants shall be in the form of Exhibit B. The Warrants shall be
exercisable at $3.00 per share and shall expire on the third anniversary of the
date on which they are first exercisable or, if earlier, on the first (1st) date
on which both (a) and (b) shall be true, namely (a) the registration statement
referred to below shall be in effect and shall have been effective for not less
than the ninety consecutive days immediately preceding such date and (b) the
closing price per share of the Company's common stock on NASDAQ (or such other
securities exchange where the common stock may then be listed) shall not be less
than $8.00 per share and shall have been not less than $8.00 per share during
the twenty consecutive trading days immediately preceding such date. For
example, assume that the closing price per share shall have been $9.00 per share
through October 1, 1996, that the closing price per share shall have been $7.00
per share through March 1, 1997, and that the closing price per share shall have
been $8.00 per share for 20 consecutive trading days thereafter. Assume further
that the Registration Statement shall have been in effect at all times from July
1, 1996. The expiration date of the Warrants shall be the close of business on
the 20th trading day after March 1, 1997. All dates set forth in this paragraph
shall be extended by one day for each day after December 31, 1996 on which the
registration statement referred to in Section 3 is not in effect with respect to
the shares purchasable under the Warrants.

3a. The Company will on or before October 7, 1996 file a registration statement
on Form S-3 or Form S-l (the "Registration Statement") for the public sale by
the holders of the shares which are issuable on conversion of the Preferred or
upon exercise of the Warrants. The Company shall use its best efforts to cause
the Registration

                                       53


<PAGE>
<PAGE>

Statement to become effective not later than 90 days after the date of
filing, and to remain effective for two years with respect to Common Stock
issued upon conversion of Preferred Stock and three years with respect to Common
Stock issued upon exercise of Warrants. The registration shall be accompanied
by blue sky clearances in such states as the holders may reasonably request. The
Company shall pay all expenses of the registration hereunder, other than the
holders' underwriting discounts. Registration rights may be assigned to
assignees of the Preferred, the Warrants or the underlying stock.

4. (a) Subscriber represents and warrants that it is purchasing the Units solely
for investment solely for its own account and not with a view to or for the
resale or distribution thereof.

     (b) Subscriber understands that it may sell or otherwise transfer the
Units, the Preferred, the Warrants or the shares of Common Stock issuable on
conversion or exercise of the Preferred or the Warrants only if such transaction
is duly registered under the Securities Act of 1933, as amended, under the
Registration Statement or otherwise, or if Subscriber shall have received the
favorable opinion of counsel to the holder, which opinion shall be reasonably
satisfactory to counsel to the Company, to the effect that such sale or other
transfer may be made in the absence of registration under the Securities Act of
1933, as amended, and registration or qualification in every applicable state.
The certificates representing the aforesaid securities will be legended to
reflect these restrictions, and stop transfer instructions will apply.
Subscriber realizes that the Units are not a liquid investment.

5. (a) Subscriber has not relied upon the advice of a "Purchaser Representative"
(as defined in Regulation D of the Securities Act) in evaluating the risks and
merits of this investment. Subscriber has the knowledge and experience to
evaluate the Company and the risks and merits relating thereto.

     (b) Subscriber represents and warrants that Subscriber is an "accredited
investor" as such term is defined in Rule 501 of Regulation D promulgated
pursuant to the Securities Act of 1933, as amended, and shall be such on the
date any shares are issued to the holder; Subscriber acknowledges that
Subscriber is able to bear the economic risk of losing Subscriber's entire
investment in the shares and understands that an investment in the Company
involves substantial risks; Subscriber has the power and authority to enter into
this agreement, and the execution and delivery of, and performance under this
agreement shall not conflict with any rule, regulation, judgment or agreement
applicable to the Subscriber; and Subscriber has invested in previous
transactions involving restricted securities.

6. This Agreement may not be changed or terminated except by written agreement.
It shall be binding on the parties and on their personal representatives and
permitted assigns. It sets forth all agreements of the parties. It shall be
enforceable by decrees of specific performance (without posting bond or other
security) as well as by other available remedies.

Subscriber:                             ALL-COMM MEDIA CORPORATION

___________________________________     By:_________________________________
                                             Barry Peters
                                        Title: Chairman and CEO
Number of Units: _________ Units

                                       54


<PAGE>
<PAGE>

                                                                       Exhibit A

Exhibit A intentionally  omitted.  See Exhibit 3.7,  "Certificate of Designation
for Series C Convertible Preferred Stock."



<PAGE>
<PAGE>

Exhibit B

Neither this Warrant nor the shares of Common Stock issuable on exercise of this
Warrant have been registered under the Securities Act of 1933. None of such
securities may be transferred in the absence of registration under such Act or
an opinion of counsel to the effect that such registration is not required.

                           ALL-COMM MEDIA CORPORATION

               WARRANT

               DATED: September 10, 1996

Number of Shares:

Holder:

Address:

______________________________________

THIS CERTIFIES THAT the holder of this Warrant (the "Holder") is entitled to
purchase from ALL-COMM MEDIA CORPORATION, a Nevada corporation (hereinafter
called the "Company"), at the exercise price per share set forth below the
number of shares of the Company's common stock set forth above (the "Common
Stock"). This Warrant shall be exercisable at $3.00 per share until August 14th,
1999 or, if earlier, on the first date on which both (a) and (b) shall be true
namely (a) the registration statement referred to below shall be in effect and
shall have been effective for not less than the ninety consecutive days
immediately preceding such date and (b) the closing price per share of the
company's common stock on Nasdaq shall not be less than $8.00 per share and
shall have been not less than $8.00 per share during the twenty consecutive
trading days immediately preceding such date. For example, assume that the
closing price per share shall have been $9.00 per share through October 1, 1996,
that the closing price per share shall have been $7.00 per share through March
1, 1997, and that the closing price per share shall have been $8.00 per share
for 20 consecutive trading days thereafter. Assume further that the Registration
Statement shall have been in effect at all times from July 1, 1996. The
expiration date of the Warrants shall be the close of business on the 20th
trading day after March 31, 1997. All dates set forth in this paragraph shall be
extended by one day for each day after February 1, 1997 on which the
registration statement referred to in an agreement of even date herewith is not
in effect with respect to the shares purchasable under the Warrant.

     1. This Warrant and the Common Stock issuable on exercise of this Warrant
(the "Underlying Shares") may be transferred, sold, assigned or hypothecated,
only if registered by the Company under the Securities Act of 1933 (the "Act")
or if the Company has received from counsel to the Company a written opinion to
the effect that registration of the Warrant or the Underlying Shares is not
necessary in connection with such transfer, sale, assignment or hypothecation.
The Warrant and the Underlying Shares shall be appropriately legended to reflect

                                                                               6


<PAGE>
<PAGE>

this restriction and stop transfer instructions shall apply. The Holder shall
through its counsel provide such information as is reasonably necessary in
connection with such opinion.

     2. The Holder is entitled to certain registration rights under an agreement
of even date herewith.

     3. (a) Any permitted assignment of this Warrant shall be effected by the
Holder by (i) executing the form of assignment at the end hereof, (ii)
surrendering the Warrant for cancellation at the office of the Company,
accompanied by the opinion of counsel to the Company referred to above; and
(iii) unless in connection with an effective registration statement which covers
the sale of this Warrant and or the shares underlying the Warrant, delivery to
the Company of a statement by the transferee (in a form acceptable to the
Company and its counsel) that such Warrant is being acquired by the Holder for
investment and not with a view to its distribution or resale; whereupon the
Company shall issue, in the name or names specified by the Holder (including the
Holder) new Warrants representing in the aggregate rights to purchase the same
number of Shares as are purchasable under the Warrant surrendered. Such Warrants
shall be exercisable immediately upon any such assignment of the number of
Warrants assigned. The transferor will pay all relevant transfer taxes.
Replacement warrants shall bear the same legend as is borne by this Warrant.

     4. The term "Holder" should be deemed to include any permitted record
transferee of this Warrant

     5. The Company covenants and agrees that all shares of Common Stock which
may be issued upon exercise hereof will, upon issuance, be duly and validly
issued, fully paid and non-assessable and no personal liability will attach to
the holder thereof. The Company further covenants and agrees that, during the
periods within which this Warrant may be exercised, the Company will at all
times have authorized and reserved a sufficient number of shares of Common Stock
for issuance upon exercise of this Warrant and all other Warrants.

     6. This Warrant shall not entitle the Holder to any voting rights or other
rights as a stockholder of the Company.

     7. In the event that as a result of reorganization, merger, consolidation,
liquidation, recapitalization, stock split, combination of shares or stock
dividends payable with respect to such Common Stock, the outstanding shares of
Common Stock of the Company are at any time increased or decreased or changed
into or exchanged for a different number or kind of share or other security of
the Company or of another corporation, then appropriate adjustments in the
number and kind of such securities then subject to this Warrant shall be made
effective as of the date of such occurrence so that the position of the Holder
upon exercise will be the same as it would have been had it owned immediately
prior to the occurrence of such events the Common Stock subject to this Warrant.
Such adjustment shall be made successively whenever any event listed above shall
occur and the Company will notify the Holder of the Warrant of each such
adjustment. Any fraction of a share resulting from any adjustment shall be
eliminated and the price per share of the remaining shares subject to this
Warrant adjusted accordingly.

     8. The rights represented by this Warrant may be exercised at any time
within the period above specified by (i) surrender of this Warrant (with the
purchase form at the end hereof properly executed) at the principal executive
office of the Company (or such other office or

                                                                               7


<PAGE>
<PAGE>

agency of the Company as it may designate by notice in writing to the Holder at
the address of the Holder appearing on the books of the Company); (ii) payment
to the Company of the exercise price for the number of Shares specified in the
above-mentioned purchase form together with applicable stock transfer taxes, if
any; and (iii) unless in connection with an effective registration statement
which covers the sale of the shares underlying the Warrant, the delivery to the
Company of a statement by the Holder (in a form acceptable to the Company and
its counsel) that such Shares are being acquired by the Holder for investment
and not with a view to their distribution or resale.

     The certificates for the Common Stock so purchased shall be delivered to
the Holder within a reasonable time, not exceeding ten (10) business days after
all requisite documentation has been provided, after the rights represented by
this Warrant shall have been so exercised, and shall bear a restrictive legend
with respect to any applicable securities laws.

     9. This Warrant shall be governed by and construed in accordance with the
laws of the State of Nevada. The Nevada courts shall have exclusive jurisdiction
over this instrument and the enforcement thereof; Service of process shall be
effective if by certified mail, return receipt requested. All notices shall be
in writing and shall be deemed given upon receipt by the party to whom
addressed. This instrument shall be enforceable by decrees of specific
performances well as other remedies.

   IN  WITNESS WHEREOF, ALL-COMM MEDIA CORPORATION has caused this Warrant to
be signed by its duly authorized officers under its corporate seal and to be
dated as of the date set forth above.

                                   ALL-COMM MEDIA CORPORATION

                                   By:______________________________________
                                   Title: Chairman & CEO

In the presence of:

                                                                               8

<PAGE>


<PAGE>

                           ALL-COMM MEDIA CORPORATION

                               WARRANT CERTIFICATE

         THIS WARRANT CERTIFICATE (the "Warrant Certificate") certifies that for
value received,             , having an address at
                    (the "Holder") is the owner of this warrant (the "Warrant"),
which  entitles  the  Holder  thereof to  purchase  at any time on or before the
Expiration Date (as defined below)                                        shares
(the "Warrant Shares") of fully paid non-assessable  shares of the common stock,
par value $.01 per share, (the "Common Stock"), of ALL-COMM MEDIA CORPORATION, a
Nevada corporation  (the  "Company"),  at  a  purchase price  of $__________ per
Warrant  Share,  in  lawful  money  of the United  States of  America by bank or
certified check, subject to adjustment as hereinafter provided.

               THE  WARRANT   REPRESENTED  BY  THIS  CERTIFICATE  HAS  NOT  BEEN
               REGISTERED  UNDER THE  SECURITIES  ACT OF 1933,  AS AMENDED  (THE
               "ACT"),  AND IS SUBJECT TO RESTRICTIONS ON TRANSFERABILITY AS SET
               FORTH  IN  THIS  CERTIFICATE.  THIS  WARRANT  MAY  NOT  BE  SOLD,
               TRANSFERRED,  OR  OTHERWISE  DISPOSED  OF IN  THE  ABSENCE  OF AN
               EFFECTIVE  REGISTRATION  STATEMENT UNDER THE ACT OR AN OPINION OF
               COUNSEL, REASONABLY ACCEPTABLE TO COUNSEL FOR THE COMPANY, TO THE
               EFFECT THAT THE PROPOSED SALE,  TRANSFER,  OR DISPOSITION  MAY BE
               EFFECTUATED WITHOUT REGISTRATION UNDER THE ACT.

1.      WARRANT; PURCHASE PRICE.

         This Warrant shall entitle the Holder thereof to purchase
shares of Common Stock.  The purchase price payable upon exercise of the Warrant
(the  "Purchase  Price") shall be  $__________ per share. The Purchase Price and
the number of Warrant Shares  evidenced by this Warrant  Certificate are subject
to adjustment as provided in Article 6.




<PAGE>
<PAGE>

2.      EXERCISE; EXPIRATION DATE.

        (a) This  Warrant is  exercisable,  at the option of the Holder,  at any
time after date of  issuance  and on or before the  Expiration  Date (as defined
below) by delivering to the Company  written  notice of exercise (the  "Exercise
Notice"),  stating  the  number  of  Warrant  Shares  to be  purchased  thereby,
accompanied  by bank or certified  check payable to the order of the Company for
the Warrant  Shares being  purchased.  Within  twenty (20)  business days of the
Company's  receipt of the Exercise Notice  accompanied by the  consideration for
the Warrant Shares being  purchased,  the Company shall issue and deliver to the
Holder a certificate  representing  the Warrant Shares being  purchased.  In the
case of exercise  for less than all of the Warrant  Shares  represented  by this
Warrant Certificate,  the Company shall cancel this Warrant Certificate upon the
surrender  thereof and shall execute and deliver a new Warrant  Certificate  for
the balance of such Warrant Shares.

        (b)  Expiration.  The term  "Expiration  Date"  shall  mean  5:00  p.m.,
California time, on                   or,  if such  date  shall in the  State of
California be a holiday or a day on which banks are  authorized  to close,  then
5:00  p.m.,  California  time,  the next  following  day  which in the  State of
California is not a holiday or a day on which banks are authorized to close.

3.      RESTRICTIONS ON TRANSFER.

        (a)  Restrictions.  This  Warrant,  and the Warrant  Shares or any other
security   issuable   upon  exercise  of  this  Warrant  may  not  be  assigned,
transferred,  sold,  or  otherwise  disposed  of unless (i) there is in effect a
registration  statement  under the Act covering  such sale,  transfer,  or other
disposition  or (ii) the Holder  furnishes to the Company an opinion of counsel,
reasonably  acceptable  to  counsel  for the  Company,  to the  effect  that the
proposed  sale,   transfer,   or  other  disposition  may  be  effected  without
registration under the Act, as well as such other documentation incident to such
sale,  transfer,  or other disposition as the Company's counsel shall reasonably
request.




<PAGE>
<PAGE>

         (b) Legend. Any Warrant Shares issued upon the exercise of this Warrant
shall bear the following legend:

               "The  shares  evidenced  by this  certificate  were  issued  upon
               exercise  of a  Warrant  and may  not be  sold,  transferred,  or
               otherwise disposed of in the absence of an effective registration
               under the  Securities  Act of 1933 (the  "Act") or an  opinion of
               counsel, reasonably acceptable to counsel for the Company, to the
               effect that the proposed sale,  transfer,  or disposition  may be
               effectuated without registration under the Act."

4.      RESERVATION OF SHARES.

        The  Company  covenants  that it  will  at all  time  reserve  and  keep
available out of its authorized Common Stock, solely for the purpose of issuance
upon  exercise of this  Warrant,  such number of shares of Common Stock as shall
then be issuable upon the exercise of this Warrant.  The Company  covenants that
all shares of Common Stock which shall be issuable upon exercise of this Warrant
shall be duly and validly issued and fully paid and non-assessable and free from
all taxes, liens, and charges with respect to the issue thereof.

5.      LOSS OR MUTILATION.

        Upon receipt by the Company of reasonable  evidence of the loss,  theft,
destruction, or mutilation of this Warrant Certificate and, in the case of loss,
theft, or destruction,  of indemnity reasonably  satisfactory to the Company, or
in the case of  mutilation,  upon  surrender and  cancellation  of the mutilated
Warrant  Certificate,  the Company shall execute and deliver in lieu thereof,  a
new  Warrant  Certificate   representing  an  equal  number  of  Warrant  Shares
exercisable thereunder.

6.      ANTI-DILUTION PROVISIONS.

        (a) The  number of shares of  Common  Stock and the  Purchase  Price per
Warrant Share pursuant to this Warrant shall be subject to adjustment  from time
to time as provided  for in this Section  6(a).  Notwithstanding  any  provision
contained herein,  the aggregate  Purchase Price for the total number of Warrant
Shares  issuable  pursuant to this Warrant shall remain  unchanged.  In case the
Company shall at





<PAGE>
<PAGE>

any time change as a whole,  by  subdivision  or combination in any manner or by
the making of a stock dividend, the number of outstanding shares of Common Stock
into a different number of shares,  (i) the number of shares which the Holder of
this Warrant shall have been entitled to purchase pursuant to this Warrant shall
be increased or decreased in direct  proportion  to such increase or decrease of
shares,  as the case may be, and (ii) the Purchase  Price per Warrant Share (but
not the aggregate  Purchase  Price) in effect  immediately  prior to such change
shall be  increased  or  decreased  in inverse  proportion  to such  increase or
decrease of shares, as the case may be.

        (b) In case of any capital reorganization or any reclassification of the
capital  stock of the Company or in case of the  consolidation  or merger of the
Company with another corporation (or in the case of any sale, transfer, or other
disposition  to another  corporation of all or  substantially  all the property,
assets, business, and goodwill of the Company), the Holder of this Warrant shall
thereafter  be  entitled  to  purchase  the kind and amount of shares of capital
stock which this Warrant  entitled the Holder to purchase  immediately  prior to
such capital reorganization,  reclassification of capital stock,  consolidation,
merger, sale, transfer,  or other disposition;  and in any such case appropriate
adjustments shall be made in the application of the provisions of this Section 6
with respect to rights and interests thereafter of the Holder of this Warrant to
the end that the provisions of this Section 6 shall thereafter be applicable, as
near as  reasonably  may  be,  in  relation  to any  shares  or  other  property
thereafter purchasable upon the exercise of this Warrant.

        (c) Fractional  Shares - No certificate  for fractional  shares shall be
issued upon the exercise of this Warrant,  but in lieu thereof the Company shall
purchase any such fractional shares calculated to the nearest cent.

        (d)  Rights  of the  Holder.  The  Holder of this  Warrant  shall not be
entitled to any rights of a shareholder of the Company in respect of any Warrant
Shares  purchasable upon the exercise hereof until such Warrant Shares have been
paid for in full and issued to it. As soon as  practicable  after such exercise,
the Company shall deliver a certificate or  certificates  for the number of full
shares of Common Stock 





<PAGE>
<PAGE>

issuable upon such  exercise,  to the person or persons  entitled to receive the
same.

7.      REPRESENTATIONS AND WARRANTIES.

        The Holder,  by acceptance of this Warrant,  represents and warrants to,
and covenants and agrees with, the Company as follows;

           (i) The Warrant is being  acquired  for the  Holder's own account for
investment  and not  with a view  toward  resale  or  distribution  of any  part
thereof,  and the Holder has no  present  intention  of  selling,  granting  any
participation in, or otherwise distributing the same.

           (ii) The Holder is aware that the Warrant is not registered under the
Act or any  state  securities  or blue sky laws and,  as a  result,  substantial
restrictions  exist with respect to the  transferability  of the Warrant and the
Warrant Shares to be acquired upon exercise of the Warrant.

           (iii) The Holder is an accredited investor, as defined in Rule 501(a)
of Regulation D under the Act and is a sophisticated  investor familiar with the
type of risks inherent in the acquisition of securities such as the Warrant, and
its financial  position is such that it can afford to retain the Warrant and the
Warrant Shares for an indefinite  period of time without realizing any direct or
indirect cash return on this investment.

8.      REGISTRATION

        (a) Piggyback  Registration.  The Company agrees that if, at any time on
or before the Expiration Date the Company  registers any of its securities under
the Act,  whether for its own account or on behalf of selling  stockholders  the
Company will provide the Holder with at least forty-five (45) days prior written
notice of such  intention  and,  upon  request  from the Holder,  will cause the
underlying  shares  issuable  under this Warrant  designated by the Holder to be
registered under the Act (such event, a "Piggyback Registration").

         (b)  Piggyback  Registration   Procedures.   A  registration  statement
referred to in Section 8(a) shall be prepared and processed in  accordance  with
the following terms and conditions:




<PAGE>
<PAGE>

           (i) The Holder  agrees to  cooperate  in  furnishing  promptly to the
Company in writing any  information  requested by the Company in connection with
the preparation, filing, and processing of such registration statement.

           (ii) The Company  shall  include in the  registration  statement  the
shares of Common Stock  proposed to be included in the  Piggyback  Registration,
subject to the limitations set forth in Section 8(c).

           (iii) The  Company  shall  prepare and file with the  Securities  and
Exchange  Commission  (the  "SEC")  such  amendments  and  supplements  to  such
registration  statement and the prospectuses used in connection therewith as may
be required to comply with the provisions of the Act.

           (iv) The Company shall furnish to the Holder such number of copies of
each  prospectus,  including  preliminary  prospectuses,  in conformity with the
requirements of the Act, and such other documents,  as the Holder may reasonably
request in order to  facilitate  the  public  sale or other  disposition  of the
shares owned by it.

           (v) The Company shall provide a transfer  agent and registrar for all
such  Common  Stock  registered  pursuant  to this  Section 8 not later than the
Effective Date of such registration statement.

           (vi) The Company shall, in connection with an underwritten  offering,
enter  into  an  underwriting   agreement  on  terms  customarily  contained  in
underwriting  agreements  with  respect to secondary  distributions  or combined
primary and secondary distributions, as appropriate.

           (vii) The Company shall make available for inspection upon reasonable
terms by the Holder, any underwriter  participating in any disposition  pursuant
to such registration  statement,  and any attorney,  accountant,  or other agent
retained by any such Holder or  underwriter,  all financial  and other  records,
pertinent  corporate  documents  and  properties  of the Company,  and cause the
Company's officers, directors and employees to supply all information reasonably
requested  by any such Holder,  underwriter,  attorney,  accountant  or agent in
connection with the preparation of such registration statement, provided that as
a  condition  precedent  to  such  inspection,  the  Company  may  require  such
inspecting party to execute and deliver a confidentiality agreement in a form to
be provided by the Company.




<PAGE>
<PAGE>

        (viii) The Holder shall not (until  further  notice) effect sales of the
shares  covered by the  registration  statement  after receipt of telegraphic or
written  notice  from the  Company  to suspend  sales to permit  the  Company to
correct or update a registration statement or prospectus.

        (c)  Limitations.   Notwithstanding   the  foregoing,   if  a  Piggyback
Registration is an underwritten  offering and the managing  underwriter  advises
the  Company in  writing  that in its  opinion  the total  amount of  securities
requested to be included in such  registration  exceeds the amount of securities
which  can  be  sold  in  such  offering,  the  Company  will  include  in  such
registration:  (i) first,  all securities the Company proposes to sell, and (ii)
second,  up to such  amount  of  securities  requested  to be  included  in such
registration  by the  Holders  of the  Company,  which  in the  opinion  of such
managing underwriter can be sold.

9.      FURNISH INFORMATION.

        The Company agrees that it shall  promptly  deliver to the Holder copies
of all financial  statements,  reports and proxy statements which the Company is
required to send to its shareholders generally.

10.     INDEMNIFICATION.

        (a) The Company may  require,  as a condition  to  including  any Common
Stock in any  Piggyback  Registration  pursuant  to  Section  8 hereof  that the
Company shall have received an undertaking satisfactory to it from the Holder to
indemnify  and hold  harmless the Company,  each  director of the Company,  each
officer of the Company who shall sign such registration  statement,  each person
who  participates  as an  underwriter  (if such  underwriter so requests) in the
offering or sale of such securities and each other person,  if any, who controls
such  underwriter  within the  meaning of Section 15 of the Act or Section 20 of
the Exchange Act (each, an "Indemnified  Person"),  against any losses,  claims,
damages,  liabilities  or expenses,  joint or several,  to which such person may
become  subject  under the Act or  otherwise,  insofar as such  losses,  claims,
damages,  liabilities or expenses (or actions or proceedings in respect thereof)
arise  out of or are based  upon (i) any  untrue  statement  or  alleged  untrue
statement of any





<PAGE>
<PAGE>

material  fact  contained  in  any  registration   statement  under  which  such
securities were  registered  under the Act, any  preliminary  prospectus,  final
prospectus or summary prospectus  contained therein, or any amendment thereof or
supplement thereto,  or any document  incorporated by reference therein, or (ii)
any omission or alleged omission to state therein a material fact required to be
stated therein or necessary to make the statements  therein not  misleading,  if
such actual or alleged statement or omission  described in (i) or (ii) above was
made in reliance upon and in conformity  with written  information  furnished to
the  Company by such  Holder  for use in the  preparation  of such  registration
statement,   preliminary  prospectus,  final  prospectus,   summary  prospectus,
amendment or supplement.  Such  indemnity  shall remain in full force and effect
regardless of any investigation  made by or on behalf of the Company or any such
director, officer,  participating person or controlling person and shall survive
the transfer of such securities by such Holder.

        (b) The  Company  shall  agree,  in  connection  with  any  registration
statement  filed pursuant to Section 8 hereof,  that the Company shall indemnify
each Holder  selling Common Stock  pursuant to such  registration  statement and
each other  person,  if any,  who  controls  such  Holder  within the meaning of
Section 15 of the Act or Section 20 of the  Exchange  Act,  against  any losses,
claims, damages, liabilities or expenses, joint or several, to which such person
may become subject under the Act or otherwise,  insofar as such losses,  claims,
damages,  liabilities or expenses (or actions or proceedings in respect thereof)
arise  out of or are based  upon (i) any  untrue  statement  or  alleged  untrue
statement of any material fact  contained in any  registration  statement  under
which such securities were registered under the Act, any preliminary prospectus,
final  prospectus  or summary  prospectus  contained  therein,  or any amendment
thereof  or  supplement  thereto  or any  document  incorporated  by  referenced
therein,  or (ii) any omission or alleged  omission to state  therein a material
fact required to be stated therein or necessary to make the  statements  therein
not  misleading,  provided that the Company shall not be liable in any such case
to the extent that any such loss, claim, damage, liability or expense arises out
of or is based upon an untrue  statement or alleged untrue statement or omission
or  alleged  omission  made in  reliance  upon and in  conformity  with  written





<PAGE>
<PAGE>

information  furnished  to the Company by the Holder for use in  preparation  of
such registration statement,  preliminary prospectus, final prospectus,  summary
prospectus, amendment or supplement.

        (c) If the indemnification provided for in Sections 10(a) or 10(b) above
is unavailable to an indemnified party in respect of any losses, claims, damages
or  liabilities  referred to therein,  then each  indemnifying  party in lieu of
indemnifying  such  indemnified  party thereunder shall contribute to the amount
paid or payable by such  indemnified  party as a result of such losses,  claims,
damages or  liabilities,  in such  proportion as is  appropriate  to reflect the
relative fault of the indemnifying  party on the one hand and of the indemnified
parties  on the other in  connection  with the  statements  or  omissions  which
resulted in such losses,  claims,  damages or liabilities,  as well as any other
relevant equitable considerations.  The relative fault of the indemnifying party
and of the indemnified  parties shall be determined by reference to, among other
things, whether the untrue or alleged untrue statement of a material fact or the
omission  to state a  material  fact  relates  to  information  supplied  by the
indemnifying  party, or by the indemnified  parties,  and the parties'  relative
intent,  knowledge,  access to information and opportunity to correct or prevent
such statement or omission.

        The Company and the Holder agree that it would not be just and equitable
if  contribution  pursuant to this  Section  10(c) were  determined  by pro rata
allocation or by any her method of  allocation  which does not take into account
the equitable considerations referred to in the immediately preceding paragraph.
The amount  paid or payable by an  indemnified  party as a result of the losses,
claims, damages and liabilities or actions in respect thereof referred to in the
immediately  preceding  paragraph  shall be deemed to  include,  subject  to the
limitations set forth above, any legal or other expenses  reasonably incurred by
such  indemnified  party in connection with  investigating or defending any such
action or claim.  No person guilty of fraudulent  misrepresentation  (within the
meaning  of  Section  11(f)  of  the  Securities   Act)  shall  be  entitled  to
contribution   from  any  person   who  was  not   guilty  of  such   fraudulent
misrepresentation.

11.     MISCELLANEOUS.




<PAGE>
<PAGE>

        (a)  Transfer  Taxes;  Expenses.  The  Holder  shall  pay  any  and  all
underwriters' discounts, brokerage fees, and transfer taxes incident to the sale
or  exercise  of this  Warrant  or the sale of the  underlying  shares  issuable
thereunder,  and shall pay the fees and  expenses  of any special  attorneys  or
accountants retained by it.

        (b) Notice. Any notice or other  communication  required or permitted to
be given to the Company  shall be in writing and shall be delivered by certified
mail with return receipt or delivered in person against receipt, as follows:

                           All-Comm Media Corporation
                         400 Corporate Pointe, Suite 780
                              Culver City, CA 90230

         (c) Governing Law. This Warrant  Certificate  shall be governed by, and
construed in accordance with, the laws of the State of Nevada, without reference
to the conflicts of laws.




<PAGE>
<PAGE>



        IN WITNESS WHEREOF,  the Company has caused this Warrant  Certificate to
be duly executed as of the date set forth below.
  
                                    ALL-COMM MEDIA CORPORATION
 
                                    By: ________________________________
                                        Name:
                                        Title:

Attest: ________________________
        Name:
        Title:

[SEAL]

Date: __________________________




<PAGE>
<PAGE>





                           FORM OF EXERCISE OF WARRANT

        The  undersigned  hereby  elects to exercise this Warrant as to ________
Common Shares covered thereby. Enclosed herewith is a bank or certified check in
the amount of $ .

Date: ________________________                   _______________________________
                                                 Name:
                                                 Address:

                                                 Signature
                                                 Guarantor: ____________________

<PAGE>



<PAGE>



CONSENT OF INDEPENDENT ACCOUNTANTS

We consent to the inclusion in this registration statement on Form SB-2 (File
No. 333- ) of our report dated September 19, 1996, on our audits of the
consolidated financial statements of All-Comm Media Corporation as of June 30,
1996 and for each of the two years ended June 30, 1996. We also consent to the
inclusion in this registration statement on Form SB-2 (File No. 333- ) of our
report dated June 2, 1995, on our audit of the financial statements of Stephen
Dunn & Associates, Inc. as of December 31, 1994 and for the year then ended. We
also consent to the reference to our firm under the caption "Experts."


                                         /s/ Coopers & Lybrand L.L.P.
                                         _______________________________________
                                             Coopers & Lybrand L.L.P.



Los Angeles, California
October 16, 1996.




<PAGE>



<PAGE>


CONSENT OF INDEPENDENT ACCOUNTANTS

We consent to the inclusion in this registration statement on Form SB-2 (File
No. 333- ) of our report dated August 29, 1996, on our audits of the financial
statements of Metro Services Group, Inc. as of December 31, 1995 and for each of
the two years ended December 31, 1995. We also consent to the reference to our
firm under the caption "Experts."



                                         /s/ Coopers & Lybrand L.L.P.
                                         _______________________________________
                                             Coopers & Lybrand L.L.P.

New York, New York
October 16, 1996.







<PAGE>


<TABLE> <S> <C>

<ARTICLE>                              5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE
CONSOLIDATED FINANCIAL STATEMENTS OF METRO SERVICES GROUP, INC. AS OF AND FOR
THE YEARS ENDED DECEMBER 31, 1995, AND THE SIX MONTHS ENDED JUNE 30, 1996
INCLUDED IN THIS REGISTRATION STATEMENT ON FORM SB-2 AND IS QUALIFIED IN
ITS ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS
</LEGEND>
       
<S>                             <C>                   <C>
<CURRENCY>                      U.S. DOLLARS          U.S. DOLLARS
<PERIOD-TYPE>                           YEAR                 6-MOS
<FISCAL-YEAR-END>                DEC-31-1995           JUN-30-1996
<PERIOD-START>                   JAN-01-1995           JAN-01-1996
<PERIOD-END>                     DEC-31-1995           JUN-30-1996
<EXCHANGE-RATE>                            1                     1
<CASH>                                 7,918               138,004
<SECURITIES>                               0                     0
<RECEIVABLES>                      2,484,316             1,446,161
<ALLOWANCES>                         (82,118)              (34,051)
<INVENTORY>                                0                     0
<CURRENT-ASSETS>                   2,417,779             1,572,749
<PP&E>                               310,790               327,495
<DEPRECIATION>                      (223,268)             (245,858)
<TOTAL-ASSETS>                     2,505,301             1,704,386
<CURRENT-LIABILITIES>              2,239,758             1,681,383
<BONDS>                               30,583                32,958
<COMMON>                               1,000                 1,000
                      0                     0
                                0                     0
<OTHER-SE>                           233,960               (10,955)
<TOTAL-LIABILITY-AND-EQUITY>       2,505,301             2,505,301
<SALES>                            8,096,307             3,552,708
<TOTAL-REVENUES>                   8,096,307             3,552,708
<CGS>                              4,652,820             1,918,736
<TOTAL-COSTS>                      4,652,820             1,918,736
<OTHER-EXPENSES>                           0                     0
<LOSS-PROVISION>                      15,291                34,051
<INTEREST-EXPENSE>                         0                     0
<INCOME-PRETAX>                      576,106               (14,492)
<INCOME-TAX>                          35,490                     0
<INCOME-CONTINUING>                  540,616               (14,492)
<DISCONTINUED>                             0                     0
<EXTRAORDINARY>                            0                     0
<CHANGES>                                  0                     0
<NET-INCOME>                         540,616               (14,492)
<EPS-PRIMARY>                       5,406.16               (144.92)
<EPS-DILUTED>                       5,406.16               (144.92)

        




<PAGE>





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