MARKETING SERVICES GROUP INC
SC 13D, 1999-04-20
BUSINESS SERVICES, NEC
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                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                  SCHEDULE 13D

                    Under the Securities Exchange Act of 1934
                               (Amendment No. 4)*

                         MARKETING SERVICES GROUP, INC.
                                (Name of Issuer)

                          Common Stock, par value $.01
                         (Title of Class of Securities)

                                    570907105
                                 (CUSIP Number)
                                 Laura Huberfeld
                 152 West 57th Street, New York, New York 10019
                                  212-581-0500
                  (Name, Address and Telephone Number of Person
                Authorized to Receive Notices and Communications)

                                 March 15, 1999
             (Date of Event which Requires Filing of this Statement)

         If the filing person has  previously  filed a statement of Schedule 13G
to report the  acquisition  which is the subject of this  Schedule  13D,  and is
filing this schedule because of Rule 13d-I(b)(3) or (4), check the following box
[ ]

         Check the following box if a fee is being paid with the statement.  [ ]
(A fee  is not  required  only  if the  reporting  person:  (1)  has a  previous
statement on file  reporting  beneficial  ownership of more than five percent of
the class of  securities  described  in Item 1; and (2) has  filed no  amendment
subsequent  thereto  reporting  beneficial  ownership of five percent or less of
such class.) (See Rule 13d-7)

         NOTE: Six copies of this  statement,  including all exhibits  should be
filed with the  Commission.  See Rule  13d-1(a) for other parties to whom copies
are to be sent.

                         (Continued on following pages)

                               (Page 1 of 8 Pages)

*The  remainder of this cover page shall be filled out for a reporting  person's
initial filing on this form with respect to the subject class of securities, and
for  any  subsequent   amendment   containing   information  which  would  alter
disclosures provided in a prior cover page.

         The information  required on the remainder of this cover page shall not
be deemed to be "filed" for the purpose of Section 18 of the Securities Exchange
Act of 1934 ("Act") or otherwise  subject to the  liabilities of that section of
the Act but shall be subject to all other  provisions of the Act  (however,  see
the Notes).


<PAGE>


                                  Schedule 13D

CUSIP NO. 570907105        13D      Page 2 of 8 Pages

1.       NAME OF REPORTING PERSON
         S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON
         Laura Huberfeld

2.       CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*(a) [ ]
                                                        (b)      [X]

3.       SEC USE ONLY


4.       SOURCE OF FUNDS*


5.       CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED
         PURSUANT TO ITEMS 2(d) OR 2(E)                          [ ]

6.       CITIZENSHIP OR PLACE OF ORGANIZATION
                               New York

7.       SOLE VOTING POWER


8.       SHARED VOTING POWER


9.       SOLE DISPOSITIVE POWER


10.      SHARED DISPOSITIVE POWER


11.      AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON


12.      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES
         CERTAIN SHARES*                                        [ ]

13.      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)
                                  Less than 5%

14.      TYPE OF REPORTING PERSON*
                                       IN



                      *SEE INSTRUCTIONS BEFORE FILLING OUT

<PAGE>

                                  Schedule 13D

CUSIP NO. 570907105        13D      Page 3 of 8 Pages
          ---------                                  


1.       NAME OF REPORTING PERSON
         S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON
         Laura Huberfeld/Naomi Bodner Partnership

2.       CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*    (a) [ ]
                                                              (b) [X]

3.       SEC USE ONLY


4.       SOURCE OF FUNDS*


5.       CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED
         PURSUANT TO ITEMS 2(d) OR 2(E)                           [ ]

6.       CITIZENSHIP OR PLACE OF ORGANIZATION
                                    New York

7.       SOLE VOTING POWER


8.       SHARED VOTING POWER


9.       SOLE DISPOSITIVE POWER


10.      SHARED DISPOSITIVE POWER


11.      AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON


12.      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES
         CERTAIN SHARES*                                          [ ]

13.      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)
                                  Less than 5%

14.      TYPE OF REPORTING PERSON*
                                  PN


                      *SEE INSTRUCTIONS BEFORE FILLING OUT

<PAGE>

                                  Schedule 13D

CUSIP NO. 570907105        13D      Page 4 of 8 Pages
          ---------                                  


1.       NAME OF REPORTING PERSON
         S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON
         Huberfeld-Bodner Family Foundation, Inc.

2.       CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*    (a) [ ]
                                                              (b) [X]

3.       SEC USE ONLY


4.       SOURCE OF FUNDS*


5.       CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED
         PURSUANT TO ITEMS 2(d) OR 2(E)                           [ ]

6.       CITIZENSHIP OR PLACE OF ORGANIZATION
                                    New York

7.       SOLE VOTING POWER


8.       SHARED VOTING POWER


9.       SOLE DISPOSITIVE POWER


10.      SHARED DISPOSITIVE POWER


11.      AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON


12.      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES
         CERTAIN SHARES*                                          [ ]

13.      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)
                                  Less than 5%

14.      TYPE OF REPORTING PERSON*
                                       CO



                      *SEE INSTRUCTIONS BEFORE FILLING OUT


<PAGE>

                                                          Page 5 of 8 Pages

Item 1.  Security and Issuer

         This  statement  relates to Common  Stock,  par value $.01 (the "Common
Stock"),  of Marketing Services Group, Inc. (the "Company").  The address of the
principal  executive office of the Company is 333 Seventh Avenue, New York. This
is  amendment  No.  4 to a  Schedule  13D that  was  filed on June 19,  1996 (as
previously amended, the "Schedule 13D"). Terms not defined herein shall have the
meaning ascribed to them in the Schedule 13D. Unless amended hereby, information
contained in the Schedule 13D is confirmed in all respects.

Item 5.  Interest in Securities of the Issuer.

         (a) Reporting  Persons own in the  aggregate  less than five percent of
the Company's securities.

         (c) The  following  tables  set forth the sales  made by the  Reporting
Persons.

                                 Laura Huberfeld


Date                  Transaction Code   Number of Shares  Price @ Share
- --------------------- ------------------ ----------------- ---------------------
3/5/99                s                             9,300              $7.4375
- --------------------- ------------------ ----------------- ---------------------
3/5/99                s                             9,400              $7.4063
- --------------------- ------------------ ----------------- ---------------------
3/5/99                s                            10,100              $7.4688
- --------------------- ------------------ ----------------- ---------------------
3/5/99                s                            10,200              $7.50
- --------------------- ------------------ ----------------- ---------------------
3/5/99                s                            11,000              $7.4844
- --------------------- ------------------ ----------------- ---------------------
3/5/99                s                            50,000              $7.427
- --------------------- ------------------ ----------------- ---------------------
3/10/99               s                               100              $8.50
- --------------------- ------------------ ----------------- ---------------------
3/10/99               s                            15,000              $9.2813
- --------------------- ------------------ ----------------- ---------------------
3/10/99               s                             7,000              $9.4844
- --------------------- ------------------ ----------------- ---------------------
3/10/99               s                            43,500              $10.9844
- --------------------- ------------------ ----------------- ---------------------
3/10/99               s                             1,900              $11
- --------------------- ------------------ ----------------- ---------------------
3/10/99               s                               200              $11
- --------------------- ------------------ ----------------- ---------------------
3/10/99               s                            10,500              $9.1094
- --------------------- ------------------ ----------------- ---------------------
3/10/99               s                            15,400              $9.1094
- --------------------- ------------------ ----------------- ---------------------
3/10/99               s                             3,000              $9.1094
- --------------------- ------------------ ----------------- ---------------------
3/10/99               s                             3,000              $9.0313
- --------------------- ------------------ ----------------- ---------------------

<PAGE>


3/10/99               s                             4,000              $11
- --------------------- ------------------ ----------------- ---------------------
3/12/99               s                             1,000              $8.50
- --------------------- ------------------ ----------------- ---------------------
3/15/99               s                             1,700              $8.25
- --------------------- ------------------ ----------------- ---------------------
3/15/99               s                            30,500              $8.4844
- --------------------- ------------------ ----------------- ---------------------
3/16/99               s                             6,948              $8.6094
- --------------------- ------------------ ----------------- ---------------------
3/16/99               s                             7,600              $8.5469
- --------------------- ------------------ ----------------- ---------------------
3/16/99               s                            14,000              $8.4844
- --------------------- ------------------ ----------------- ---------------------
3/17/99               s                             2,400              $8.4844
- --------------------- ------------------ ----------------- ---------------------
3/17/99               s                             8,700              $8.125
- --------------------- ------------------ ----------------- ---------------------
3/17/99               s                             8,100              $8
- --------------------- ------------------ ----------------- ---------------------
3/17/99               s                             9,200              $8.25
- --------------------- ------------------ ----------------- ---------------------
3/18/99               s                            15,000              $8.1623
- --------------------- ------------------ ----------------- ---------------------
3/19/99               s                            66,800              $8.0469
- --------------------- ------------------ ----------------- ---------------------
3/22/99               s                             5,100              $8.0625
- --------------------- ------------------ ----------------- ---------------------
3/22/99               s                            52,000              $8.0469
- --------------------- ------------------ ----------------- ---------------------
3/23/99               s                             5,800              $7.8594
- --------------------- ------------------ ----------------- ---------------------
3/24/99               s                            21,100              $7.9844
- --------------------- ------------------ ----------------- ---------------------
3/24/99               s                             6,300              $7.875
- --------------------- ------------------ ----------------- ---------------------
3/24/99               s                            35,000              $7.91
- --------------------- ------------------ ----------------- ---------------------
3/24/99               s                             5,500              $7.8594
- --------------------- ------------------ ----------------- ---------------------
3/24/99               s                             2,000              $7.9688
- --------------------- ------------------ ----------------- ---------------------
3/25/99               s                            19,300              $7.9844
- --------------------- ------------------ ----------------- ---------------------
3/25/99               s                            30,000              $8.1094
- --------------------- ------------------ ----------------- ---------------------
3/25/99               s                             1,500              $8.3125
- --------------------- ------------------ ----------------- ---------------------
3/25/99               s                            10,900              $8.50
- --------------------- ------------------ ----------------- ---------------------
3/26/99               s                             5,000              $8.7344
- --------------------- ------------------ ----------------- ---------------------
3/26/99               s                            20,400              $8.4844
- --------------------- ------------------ ----------------- ---------------------
3/26/99               s                               100              $8.75
- --------------------- ------------------ ----------------- ---------------------

<PAGE>

                                                             Page 7 of 8 Pages

                     The Huberfeld-Bodner Family Foundation


Date                  Transaction Code Number of Shares Price @ Share
- --------------------- ---------------- ---------------- ------------------------
3/1/99                s                          55,820                 $6.73
- --------------------- --------------------------------- ------------------------
3/1/99                s                          50,000                 $6.4688
- --------------------- --------------------------------- ------------------------
3/4/99                s                          13,140                 $6.625
- --------------------- --------------------------------- ------------------------
3/4/99                s                           8,180                 $6.6875
- --------------------- --------------------------------- ------------------------


         (e)  On or  about  March  15,  Reporting  Persons  ceased  to  be  the
beneficial owners of more than five percent of the Company's securities.


<PAGE>

                                                             Page 8 of 8 Pages


                                   SIGNATURES

         After reasonable  inquiry and to the best of each of the  undersigneds'
knowledge and belief, the undersigned  certify that the information set forth in
this statement is true, complete and correct.

Dated: April 20, 1999


                                              LAURA HUBERFELD/NAOMI BODNER
                                              PARTNERSHIP


                                               By:   /s/
                                               Laura Huberfeld, General Partner

                                                     /s/
                                               Laura Huberfeld



                                               HUBERFELD-BODNER FAMILY
                                               FOUNDATION, INC.


                                                By: /s/
                                                Laura Huberfeld, VP




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