Exhibit 20.1
MARKETING SERVICES GROUP ENGAGES GOLDMAN SACHS TO ASSIST IN REVIEW OF
STRATEGIC ALTERNATIVES
Marketing Services Group, Inc. (Nasdaq: MSGI), a leading provider of integrated
marketing solutions, today announced that the Company has retained Goldman Sachs
as its financial advisor. Goldman Sachs will assist MSGi in exploring possible
strategic alternatives designed to maximize shareholder value. Such alternatives
may include a possible sale of the Company or an investment in the company by a
strategic partner. The Company notes there is no assurance that any transaction
will be consummated.
Jeremy Barbera, Chairman and Chief Executive Officer of Marketing Services
Group, commented, "Over the last several years, Marketing Services Group has
invested in various initiatives which have brought significant value to our
clients and dramatically increased our capabilities. We have also taken steps to
fully integrate our business and to streamline our finances. Largely as a result
of these actions, the December quarter was our most successful operational
quarter to date as a public company. Unfortunately, we don't believe that our
current stock price fairly reflects the value of our company today. To that end,
we have retained Goldman Sachs to help us evaluate alternatives aimed at
allowing our shareholders to maximize the value of their investment in Marketing
Services Group."
Matters discussed in this release include forward-looking statements that
involve risks and uncertainties, and actual results may be materially different.
Factors that could cause actual results to differ are stated in the company's
reports to the Securities and Exchange Commission including its annual report on
Form 10-K for the year ended June 30, 2000 and 10-Q for the period ending
September 30, 2000.
About Marketing Services Group, Inc.
Marketing Services Group, Inc. is a leading provider of integrated marketing
solutions. The Company provides seamless and cohesive traditional and
interactive marketing programs to leading companies around the world, including
American Express, Chase Manhattan, Columbia House, General Electric, Lincoln
Center for the Performing Arts, Madison Square Garden, Salvation Army, Sierra
Club, Verizon and Walt Disney.
Marketing Services Group is a dominant player in the entertainment, publishing,
fundraising and financial service sectors as well as other key vertical markets.
Marketing Services Group provides marketing solutions to nearly 5,000 clients
worldwide with pro-forma revenues for the current fiscal year of approximately
$200 million. The Company has over 1,000 employees with material offices in New
York, Boston, Philadelphia, Atlanta, Houston, Los Angeles, San Francisco and
London.
Marketing Services Group provides a wide range of services including strategic
planning, creative, direct marketing, database marketing, database management,
telemarketing, telefundraising, print production and mailing, media planning and
buying, e-commerce applications, Web development and hosting, and online ad
sales and consulting. Corporate headquarters are located at 333 Seventh Avenue,
New York, NY 10001. Telephone: 917-339-7100. Additional information is available
on the company's Website: http://www.msginet.com
# # #
Contact:
Jamie Karlin
Marketing Services Group
917-339-7100
[email protected]
Adam Miller/Amanda McDonald
The Abernathy MacGregor Group
212-371-5999
[email protected]
