BUREAU OF NATIONAL AFFAIRS INC
8-K, EX-2.1, 2000-11-21
NEWSPAPERS: PUBLISHING OR PUBLISHING & PRINTING
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EXHIBIT 2.1
-----------


                            ASSET PURCHASE AGREEMENT



                                     Between

                            KENNEDY INFORMATION, LLC


                                       and

                      THE BUREAU OF NATIONAL AFFAIRS, INC.







                          Dated as of November 3, 2000





<PAGE>
                                Table of Contents


ARTICLE I.         PURCHASE AND SALE OF ASSETS; ASSUMPTION OF LIABILITIES.....1

   Section 1.1.    Sale and Transfer of Assets................................1
   Section 1.2.    Excluded Assets............................................2
   Section 1.3.    Assumption of Liabilities..................................2
   Section 1.4.    Excluded Liabilities.......................................2

ARTICLE II.        PURCHASE PRICE.............................................3

   Section 2.1.    Purchase Price.............................................3
   Section 2.2.    Balance Sheets; Cash Transfers at Closing;
                   Post-Closing Adjustments...................................4
   Section 2.3.    Purchase Price Allocation..................................8

ARTICLE III.       CLOSING....................................................8

   Section 3.1.    General....................................................8
   Section 3.2.    Deliveries by Seller at the Closing........................9
   Section 3.3.    Deliveries by Buyer at the Closing.........................10
   Section 3.4.    Escrow Agreement...........................................11

ARTICLE IV.        REPRESENTATIONS AND WARRANTIES OF SELLER...................11

   Section 4.1.    Due Formation and Authority of Seller......................11
   Section 4.2.    Authority to Execute and Perform Agreements................11
   Section 4.3.    Capitalization; Subsidiaries...............................11
   Section 4.4.    No Conflict................................................12
   Section 4.5.    Financial Statements.......................................12
   Section 4.6.    Title and Liens............................................13
   Section 4.7.    Acquired Assets; Title to the Acquired Assets..............13
   Section 4.8.    Brokers' or Finders' Fee...................................13
   Section 4.9.    Agreements and Contracts...................................13
   Section 4.10.   Consent and Approvals......................................14
   Section 4.11.   Absence of Litigation......................................14
   Section 4.12.   Intellectual Property Assets...............................14
                   (a)  Intellectual Property Assets..........................14
                   (b)  Intellectual Property Assets Necessary
                        for the Business......................................15
                   (c)  Patents  .............................................15
                   (d)  Marks    .............................................15
                   (e)  Copyrights............................................15
                   (f)  Trade Secrets.........................................16
                   (g)  Proprietary Software..................................16
   Section 4.13.   No Libelous, Obscene or Injurious Material.................16
   Section 4.14.   Compliance.................................................16
   Section 4.15.   Exclusivity of Representations.............................17

ARTICLE V.         REPRESENTATIONS AND WARRANTIES OF BUYER....................17

   Section 5.1.    Due Incorporation and Authority of Buyer...................17
   Section 5.2.    Authority to Execute and Perform Agreements................17
   Section 5.3.    No Conflict................................................17

<PAGE>
   Section 5.4.    Consents and Approvals.....................................18
   Section 5.5.    Absence of Litigation......................................18
   Section 5.6.    Financial Ability..........................................18
   Section 5.7.    Brokers....................................................18

ARTICLE VI.        CONDITIONS TO CLOSING......................................18

   Section 6.1.    Conditions to Buyer's Obligations..........................18
                   (a)  Representations and Warranties........................18
                   (b)  Covenants.............................................18
                   (c)  Material Adverse Change...............................19
                   (d)  Consents..............................................19
                   (e)  No Proceeding or Litigation...........................19
                   (f)  Certificates; Documents...............................19
                   (g)  Employment Agreements.................................19
                   (h)  Transition Services Agreement.........................19
                   (i)  Author Agreement......................................19
   Section 6.2.    Conditions to Seller's Obligations.........................19
                   (a)  Representations and Warranties........................19
                   (b)  Covenants.............................................19
                   (c)  Consents..............................................19
                   (d)  No Proceeding or Litigation...........................20
                   (e)  Certificates; Documents; Payment......................20
                   (f)  Transition Services Agreement.........................20
   Section 6.3.    Waiver of Conditions.......................................20

ARTICLE VII.       COVENANTS..................................................20

   Section 7.1.    Conduct of Business........................................20
   Section 7.2.    Confidentiality of Seller..................................21
   Section 7.3.    Confidentiality of Buyer...................................21
   Section 7.4.    Maintenance of, and Access to, Records.....................21
   Section 7.5.    Agreement to Comply........................................21
   Section 7.6.    Access Prior to the Closing Date...........................22
   Section 7.7.    Accounts Receivable........................................22
   Section 7.8.    Name Change Filings........................................22
   Section 7.9.    Further Assurances.........................................22
   Section 7.10.   Expenses; Transfer Taxes...................................23
   Section 7.11.   Bulk Transfer Laws.........................................23
   Section 7.12.   Press Releases and Disclosure..............................23
   Section 7.13.   Cooperation in the Defense of Claims.......................24
   Section 7.14.   Regulatory Approvals.......................................24
   Section 7.15.   Employee Matters...........................................24
                   (a)  Offer to Hire.........................................24
                   (b)  Transferred Employees.................................25
                   (c)  Terms of Employment...................................25
                   (d)  Assumed Plans.........................................25
                   (e)  ERISA.................................................26

<PAGE>
                   (f)  COBRA.................................................27
                   (g)  Vacation and Sick Leave...............................27
                   (h)  Effect of Transaction.................................27
   Section 7.16.   Seller's Non-Competition and Non-Solicitation..............27
                   (a)      Non-Competition...................................27
                   (b)      Non-Solicitation..................................28

ARTICLE VIII.      INDEMNIFICATION............................................28

   Section 8.1.    Indemnification by Buyer...................................28
   Section 8.2.    Indemnification by Seller..................................29
   Section 8.3.    Notification of Claims.....................................29
   Section 8.4.    Exclusive Remedies.........................................30
   Section 8.5.    Survival...................................................31

ARTICLE IX.        TERMINATION................................................31

   Section 9.1.    Termination................................................31
                   (a)      Mutual Consent....................................31
                   (b)      Closing Date......................................31
                   (c)      Seller Misrepresentation or Breach................31
                   (d)      Buyer Misrepresentation or Breach.................31
                   (e)      Court Order.......................................31
   Section 9.2.    Effect of Termination......................................31

ARTICLE X.         MISCELLANEOUS..............................................32

   Section 10.1.   Amendments.................................................32
   Section 10.2.   Entire Agreement...........................................32
   Section 10.3.   Governing Law..............................................32
   Section 10.4.   Notices....................................................32
   Section 10.5.   Counterparts...............................................33
   Section 10.6.   Assignment.................................................33
   Section 10.7.   Waivers....................................................33
   Section 10.8.   Survival of Covenants......................................34
   Section 10.9.   Schedules, Addenda and Exhibits............................34
   Section 10.10.  Headings...................................................34
   Section 10.11.  Gender and Number..........................................34
   Section 10.12.  Equitable Remedies.........................................34
   Section 10.13.  Seller's Knowledge.........................................34

<PAGE>
                                INDEX OF EXHIBITS



Exhibit A - Bill of Sale
Exhibit B - Opinion of Counsel to Seller
Exhibit C-1 - Wayne E. Cooper Employment Agreement
Exhibit C-2 - Marshall Cooper Employment Agreement
Exhibit D - Opinion of Counsel to Buyer
Exhibit E - Closing Balance Sheet
Exhibit F - Hypothetical Calculations of GEBT
Exhibit G - Agreed Allocation of Purchase Price and Assumed Liabilities
Exhibit H - Escrow Agreement
Exhibit I - Seller's and Escrow Agent's Wire Transfer Instructions
Exhibit J - Transition Services Agreement



<PAGE>
                            ASSET PURCHASE AGREEMENT

         THIS ASSET PURCHASE AGREEMENT (this "Agreement"),  dated as of November
3, 2000, is between The Bureau of National Affairs, Inc., a Delaware corporation
("Buyer"),  and Kennedy  Information,  LLC, a New  Hampshire  limited  liability
company ("Seller").

                              W I T N E S S E T H:

         WHEREAS,  Seller  currently  conducts,  directly  and  through  Kennedy
Professional  Publishing,  LLC, a New York limited liability company ("KPP-NY"),
the  business of  publishing,  producing,  selling,  marketing,  arranging,  and
promoting   professional  and   industry-targeted   newsletters  and  magazines,
tradeshows, expositions,  conferences, seminars, market studies and information,
advisory and research services,  electronic/internet  products and other similar
activities  for and about the  management  consulting,  investor  relations  and
executive recruiting  industries  (collectively,  the "Business") and desires to
sell substantially all of its assets,  properties,  rights and interests and all
of the outstanding membership interests of KPP-NY; and

         WHEREAS,  Buyer  desires to purchase and acquire from Seller,  upon the
terms  and  subject  to the  conditions  hereinafter  set  forth,  such  assets,
properties,  rights and interests,  in  consideration  of a purchase price to be
paid by Buyer and the assumption by Buyer of certain liabilities and obligations
of Seller as hereinafter set forth.

         NOW, THEREFORE,  for good and valuable  consideration,  the receipt and
sufficiency  of which are hereby  acknowledged  by Buyer and  Seller,  Buyer and
Seller agree as follows:

                                   ARTICLE I.
                          PURCHASE AND SALE OF ASSETS;
                            ASSUMPTION OF LIABILITIES

     Section 1.1.   Sale and Transfer of Assets.

     (a) On the terms and subject to the conditions set forth in this Agreement,
at the Closing and  effective  as of the Closing  Date as  hereinafter  defined,
except  with  respect to the  Excluded  Assets (as defined  below),  Buyer shall
purchase  and acquire  from Seller,  and Seller  shall sell,  transfer,  convey,
assign and deliver to Buyer, all of Seller's right,  title and interest of every
nature  (absolute,   contingent,  fee,  leasehold,  statutory,   contractual  or
otherwise) in and to all of its assets, properties and businesses of every kind,
character,  type or  description,  whether real,  personal,  mixed,  tangible or
intangible and wherever situated, as such assets shall exist on the Closing Date
(as defined  below)  including  but not limited  to: the  Intellectual  Property
Assets  (as  defined  in  Section  4.12);  furniture,   fixtures  and  equipment
(including  office  furniture,   machinery,  equipment,  computer  hardware  and
software systems); libraries, plates, films, mechanicals, logos, proofs, masters
and other  artwork  and  graphic  material;  rights  under  existing  agreements
(including  consulting and  employment  agreements,  publications  contracts and
conference  contracts);  leasehold rights;  supplies and inventories;  books and
records;  promotional  materials;  licenses  and  permits;   electronic/internet
products and rights; works in process;  accounts  receivable;  prepaid expenses;
all of the outstanding membership interests of KPP-NY; and all other assets used
in the operation of the Business (collectively, the "Acquired Assets").


<PAGE>2

     (b) Nothing contained in this Agreement shall be construed as an attempt to
agree to assign any contract,  lease,  agreement,  license or permit which is at
law non-assignable  without the consent of any other party thereto,  unless such
consent shall have been given. The parties shall use all commercially reasonable
efforts to obtain all such necessary consents.  In order, however, that the full
value of every such  contract,  lease or agreement  that is included  within the
Acquired  Assets  may be  realized,  Buyer  shall be  entitled  to the  benefits
accruing  after the Closing  Date of any such  non-assigned  contract,  lease or
agreement. Buyer, at its sole expense, shall perform all of Seller's obligations
due to be performed under any such non-assigned contract,  lease or agreement to
the extent (i) Buyer can perform such obligations without violating the terms of
such non-assigned contract,  lease or agreement and (ii) Buyer is being provided
the benefits of such  non-assigned  contract,  lease or agreement.  Seller shall
remit  any  monies  received  under  any such  non-assigned  contract,  lease or
agreement to Buyer within seven (7) business days of collection. Nothing in this
Section  1.1(b) shall be deemed to require Buyer to (i) make any payment,  other
than payments  arising out of  performance  after the Closing Date in accordance
with the  terms  of such  non-assigned  contract,  lease  or  agreement,  to any
counterparty to any such non-assigned contract, lease or agreement or (ii) agree
to any  change  in the  terms  of  any  such  non-assigned  contract,  lease  or
agreement.

     Section 1.2. Excluded Assets. Anything in Section 1.1 hereofto the contrary
notwithstanding,  Seller  shall  retain the  assets set forth in Section  1.2 of
Seller's  Disclosure  Schedule  entitled  "Excluded Assets"  (collectively,  the
"Excluded  Assets"),  and Buyer shall in no way be deemed to have  purchased  or
acquired (or to be obligated to purchase or to acquire) any interest  whatsoever
in any such Excluded Assets.

     Section 1.3.  Assumption  of  Liabilities.  On the terms and subject to the
conditions set forth in this  Agreement,  at the Closing and effective as of the
Closing Date, Buyer shall assume and thereafter as and when due pay, perform and
discharge (a) any and all accounts  payable and accrued  expenses related to the
Business, and (b) any and all debts,  obligations and liabilities arising after,
and relating to acts,  omissions,  events or occurrences after, the Closing Date
with  respect  to  the  Acquired  Assets  or the  Business  conducted  by  Buyer
(collectively, the "Assumed Liabilities").

     Section 1.4.  Excluded  Liabilities.  Anything in Section 1.3 hereof to the
contrary notwithstanding, Buyer shall not assume or in any way become liable for
(a) the debts,  obligations and liabilities relating to acts, omissions,  events
or occurrences  prior to the Closing Date with respect to the Acquired Assets or
the Business  conducted by Seller,  regardless  of when  arising,  except to the
extent accounts  payable and accrued  expenses are reflected or reserved against
on the Final Closing Balance Sheet, or (b) any of Seller's liabilities set forth
in Section 1.4 of Seller's Disclosure  Schedule entitled "Excluded  Liabilities"
(collectively, the "Excluded Liabilities").

<PAGE>3
                                   ARTICLE II.
                                 PURCHASE PRICE

     Section 2.1.  Purchase  Price.  The purchase price for the Acquired  Assets
(the  "Purchase  Price")  shall  be the sum of (i)  Forty-Five  Million  Dollars
($45,000,000)  (the "Cash Payment"),  payable in the manner specified in Section
2.2, (ii) an amount equal to 25% of the Seller's "Deferred  Subscription Income"
liability as of 11:59 P.M.  (Eastern time) on the day immediately  preceding the
Closing Date, as that amount is computed using the Quickfill program utilized by
the Seller,  which shall be initially  equal to the amount  specified in Section
2.2(b)(3),  subject to  adjustment  as described  in Section  2.2(c) and (d) and
(iii) a contingent amount equal to the Earn-Out Payments and Additional Earn-Out
Payment (both as defined below) .

     "Earn-Out  Payments"  shall be equal to one-third of the amount (if any) by
which actual GEBT (as defined below) of the Business exceeds $5.8 million,  $6.4
million,  and $7.1 million (each  individually a "Target GEBT Level") in each of
the calendar years 2001, 2002, and 2003, respectively. Any Earn-Out Payments due
with  respect to  calendar  years 2001 and 2002 shall be paid to Seller no later
than January 31, 2004.  Any Earn-Out  Payments due with respect to calendar year
2003 shall be paid to Seller no later than March 15, 2004. Each Earn-Out Payment
shall be accompanied by an explanation of how GEBT was calculated and supporting
documentation.  If  actual  GEBT in  2001,  2002 or 2003  fails  to  exceed  the
corresponding  Target  GEBT  Level,  at the  joint  option of Wayne  Cooper  and
Marshall Cooper,  the Employment  Agreements of Wayne Cooper and Marshall Cooper
shall automatically be extended for one year and the Seller shall be entitled to
receive an  "Additional  Earn-Out  Payment" equal to one-third of the amount (if
any) by which actual GEBT of the Business  exceeds $7.8 million in calendar year
2004.  Any  Additional  Earn-Out  Payment  shall be paid to Seller no later than
March 15, 2005,  accompanied  by an  explanation  of how GEBT was calculated and
supporting documentation.

     "GEBT"  of  the  Business  shall  mean  its  aggregate  net  earnings  from
operations,  calculated  as  if  it  were  being  operated  as  a  separate  and
independent  corporation,  after deduction of all appropriate expenses,  charges
and  reserves,  but before  adjustment  for  federal,  state and local income or
franchise  taxes,  determined in accordance with generally  accepted  accounting
principles ("GAAP"), but (i) excluding amortization of intangible assets related
to the  transaction  contemplated  herein,  (ii)  including  interest  income or
expense, at the market-based rate applicable under Buyer's  inter-affiliate cash
pooling  agreement,  on the cumulative net balance of cash  transferred to Buyer
from the operation of the Business and by Buyer to the operation of the Business
and inter-affiliate credits and charges during the relevant periods (for greater
clarity,  cash  transferred  to Buyer from the  operation of the Business  would
exclude  cash  transferred  and  inter-affiliate  credits  as the  result of tax
savings  associated with the  amortization  of intangible  assets related to the
transaction  contemplated herein),  (iii) including the financial results of any
subsequent  acquisitions  made by the Business,  inclusive of related  revenues,
expenses, and amortization of intangible assets, (iv) excluding interest related
to  financing  of the  transaction  contemplated  herein  or of  any  subsequent
acquisitions  made by the  Business  and (v)  including  the  total  amounts  of
deferred  revenue items  identified  in Sections  2.2(b)(2) and 2.2(b)(3) to the
extent that they were excluded from the  calculation  of Business  revenues as a
result  of the  transaction  contemplated  by the  Agreement.  For  illustrative
purposes  only,  certain  hypothetical  calculations  of GEBT  are set  forth on
Exhibit  F  attached  hereto.  Seller  shall  have a  right  to  review  Buyer's
calculation  of GEBT and  supporting  documentation  and  comment  thereon for a
period of sixty (60) days  following  the payment of any  Earn-Out  Payments and
Additional Earn-Out Payments. In the event that Buyer and Seller disagree on the
calculation of GEBT for purposes of this Section 2.1, then any differences shall
be resolved pursuant to the procedures described in Section 2.2(c) below.

<PAGE>4
     Section 2.2.     Balance Sheets; Cash Transfers at Closing; Post-Closing
                      Adjustments.
     (a) Seller hereby delivers to Buyer the pro forma statement of the Business
attached as Exhibit E hereto (the "Closing  Balance Sheet") and hereby certifies
that all balances appearing on the Closing Balance Sheet: (i) represent Seller's
good faith estimate as of 11:59 P.M.  (Eastern Time) on the day that is four (4)
business  days after the date hereof;  and (ii) based upon the books and records
of Seller.  The Closing Balance Sheet reflects,  among other things,  the assets
and liabilities that will be transferred to, and assumed by, Buyer.

     (b)(1)  Buyer  will pay to  Seller,  by wire  transfer  to the  account  or
accounts  designated  by Seller and  specified in Exhibit I, at the Closing,  an
aggregate  amount equal to (i) Forty-Five  Million Dollars  ($45,000,000),  plus
(ii)  $499,969  (representing  Seller's  good  faith  estimate,  based  on  data
available  as of the date  hereof,  of 25% of  Seller's  "Deferred  Subscription
Income"  liability as of 11:59 P.M.  (Eastern  time) on the day that is four (4)
business  days  after the date  hereof,  as that  amount is  computed  using the
Quickfill  program  utilized by the  Seller),  plus (iii) the amount of accounts
receivable  (net of  reserves)  and prepaid  expenses  reflected  on the Closing
Balance  Sheet (or  $2,151,622),  minus (iv) the amount of accounts  payable and
accrued   expenses   reflected  on  the  Closing  Balance  Sheet  (or  $449,977)
(collectively, the "Closing Balance Sheet Payment").

     (b)(2) Seller will pay to Buyer, at the Closing, in consideration for Buyer
assuming all of Seller's  obligations to pay, perform and discharge all Seller's
obligations under deferred revenue items, but not deferred  subscription  items,
an amount  equal to  $567,042.  Payment  of this  amount  will be made by offset
against the payment  made by Buyer  pursuant to section  2.2(b)(1).  This amount
represents Seller's good faith estimate,  based on data available as of the date
hereof, of the sum of:

     (i) an amount  equal to the  difference  of (a) one-half the amount of cash
Seller has received as payment for the Conferences (as defined below) subsequent
to  September  17, 2000 but prior to the Closing  Date minus (b) one-half of the
amount of cash Buyer has received or expects to receive for the  Conferences  on
or subsequent to the Closing Date;

     (ii) an amount equal to the difference of (a) all incremental costs, except
payroll-related  payments  made by Buyer  pursuant  to the  Transition  Services
Agreement,  incurred  or  to  be  incurred  by  Buyer  in  connection  with  the
Conferences  minus (b) the sum of (y)  one-half  the  amount of cash  Seller has
received  as payment  for the  Conferences  (as  defined  below)  subsequent  to
September 17, 2000 but prior to the Closing Date plus (z) one-half of the amount
of cash Buyer has  received  or expects to  receive  for the  Conferences  on or
subsequent to the Closing Date;  provided,  however,  if such difference is less
than zero, then such amount shall be equal to zero;

<PAGE>5

     (iii) 5% of Seller's deferred  advertising income as of 11:59 P.M. (Eastern
time) on the day  immediately  preceding the Closing  Date;  and

     (iv) 66 2/3% of Seller's  deferred  advisory  services  revenue as of 11:59
P.M. (Eastern time) on the day immediately preceding the Closing Date.

     For purposes of this section 2.2(b)(2) only,  "Conferences"  shall mean the
conferences  to take place on November 7-8, 2000 (the  "E-Services  Conference")
and November 16-17, 2000 (the "E-Recruiting and Staffing  Conference and Expo"),
only to the extent the E-Services  Conference or the  E-Recruiting  and Staffing
Conference and Expo occur after the Closing Date.

     (b)(3) Seller will pay to Buyer, at the Closing, in consideration for Buyer
assuming all of Seller's  obligations to pay, perform and discharge all Seller's
obligations  for  deferred  subscription  items,  an amount  equal to  $499,969.
Payment of this amount will be made by offset  against the payment made by Buyer
pursuant  to Section  2.2(b)(1).  This  amount  represents  Seller's  good faith
estimate,  based on data  available  as of the date  hereof,  of 25% of Seller's
"Deferred  Subscription Income" liability as of 11:59 P.M. (Eastern time) on the
day immediately preceding the Closing Date, as that amount is computed using the
Quickfill program utilized by the Seller.

     (c)(1) Seller  shall,  on or before the date that is  ninety (90)  calendar
days after the Closing Date,  deliver to Buyer: (i) a pro forma statement of the
Business as of 11:59 P.M.  (Eastern Time) on the day  immediately  preceding the
Closing Date (the "Revised  Closing Balance  Sheet"),  in the same format as the
Closing  Balance  Sheet;  (ii) a calculation of the actual values of the amounts
previously  estimated  by  Seller  pursuant  to  Section  2.2(b)(2)  and  (b)(3)
(collectively,  the  "Specified  Deferred  Revenue  Calculations");  and (iii) a
certification  of the  president  of Seller  that all amounts  appearing  on the
Revised Closing Balance Sheet and the Specified  Deferred  Revenue  Calculations
were (y) based  upon the books and  records of Seller  and (z)  calculated  in a
manner  consistent  with GAAP.  Seller agrees to supply Buyer with a copy of all
computer  runs,  work papers and  supporting  data used in preparing the Revised
Closing Balance Sheet and the Specified  Deferred  Revenue  Calculations.  Buyer
shall  have the  right to  review  the  Revised  Closing  Balance  Sheet and the
Specified  Deferred  Revenue  Calculations  and comment  thereon for a period of
ninety (90)  calendar  days after  receipt  thereof.  Any changes in the Revised
Closing  Balance  Sheet and Specified  Deferred  Revenue  Calculations  that are
agreed to by Buyer and Seller  within such 90-day  period shall be  incorporated
into a final  balance sheet of the Business as of 11:59 P.M.  (Eastern  Time) on
the day  immediately  preceding  the Closing  Date (the "Final  Closing  Balance
Sheet") and a final  calculation of the actual values of the amounts  previously
estimated  by Seller  pursuant  to  Section  2.2(b)(2)  and (b)(3)  (the  "Final
Specified  Deferred  Revenue  Calculations").  In the event Buyer and Seller are
unable to agree on the  manner in which any item or items  should be  treated in
the  Final  Closing  Balance  Sheet  and the Final  Specified  Deferred  Revenue
Calculations within such 90-day period,  Seller and Buyer shall prepare separate
written  reports  of such item or items and refer such  reports  to a  qualified
third party accountant mutually acceptable to Buyer and Seller (the "Third Party
Accountant")  within ten (10) business days after the  expiration of such 90-day
period. The Third Party Accountant shall determine within ten (10) business days
the  manner in which such item or items  shall be  treated in the Final  Closing
Balance Sheet and the Final Specified Deferred Revenue  Calculations;  provided,
however,  that the  dollar  amount of each item in dispute  shall be  determined
within the range of dollar  amounts  proposed  by Seller,  on the one hand,  and
Buyer, on the other hand. The determinations by the Third Party Accountant as to
the items in dispute  shall be in writing  and shall be Final and Binding on the
parties and shall be so reflected  in the Final  Closing  Balance  Sheet and the
Final Specified Deferred Revenue  Calculations.  For purposes of this Agreement,
"Final and Binding" shall mean that the aforesaid  determinations shall have the
same  preclusive  effect for all  purposes  as if such  determinations  had been
embodied in a final judgment, no longer subject to appeal, entered by a court of
competent  jurisdiction.  The fees,  costs and expenses of  retaining  the Third
Party  Accountant  shall be borne  equally  between the parties.  Following  the
resolution of all disputed items (or, if there is no dispute, promptly after the
parties  reach  agreement  on the  Final  Closing  Balance  Sheet  and the Final
Specified Deferred Revenue Calculations), Seller shall prepare the Final Closing
Balance Sheet and the Final Specified  Deferred  Revenue  Calculations and shall
deliver copies thereof to Buyer.


<PAGE>6
     (c)(2)  Buyer  shall,  on or  before  the date  that is  seventy-five  (75)
calendar  days after the Closing Date,  deliver to Seller a  calculation  of the
actual values of the amounts previously  estimated by Seller pursuant to Section
2.2(b)(ii). Buyer agrees to supply Seller with a copy of all computer runs, work
papers and supporting data used in preparing the calculation.  Seller shall have
the right to review the  calculation  and comment thereon for a period of ninety
(90) calendar days after receipt  thereof.  Any changes in the calculation  that
are  agreed  to  by  Buyer  and  Seller  within  such  90-day  period  shall  be
incorporated  into the Final Specified  Deferred  Revenue  Calculations.  In the
event  Buyer and  Seller  are unable to agree on the manner in which any item or
items should be treated, then the procedures described in paragraph (c)(1) shall
be utilized to resolve all differences.

     (d) The  amount  of the  payment  pursuant  to  Section  2.2(b)(1)  will be
recalculated  using the Final  Closing  Balance  Sheet  instead  of the  Closing
Balance  Sheet.  This  recalculated  payment amount shall be known as the "Final
Closing Balance Sheet Payment." The aggregate  amount of the payments that would
have been  required  pursuant to Section  2.2(b)(2)  and (b)(3)  using the Final
Specified  Deferred  Revenue  Calculations  instead  of the  amounts  previously
estimated  by Seller  shall be known as the "Final  Specified  Deferred  Revenue
Payment."

     In the event that the Closing  Balance Sheet Payment is less than the Final
Closing Balance Sheet Payment,  the Buyer shall pay to Seller,  by wire transfer
to an account or accounts  designated by Seller,  the amount of such difference,
together with  interest  thereon from and including the Closing Date to, but not
including, the date of such payment computed at 0.0260271% per day.


<PAGE>7

     In the event that Closing  Balance Sheet Payment is greater than the amount
of the Final Closing  Balance  Sheet  Payment the Seller shall pay to Buyer,  by
wire transfer to an account or accounts  designated by Buyer, the amount of such
difference,  together with interest  thereon from and including the Closing Date
to, but not including, the date of such payment computed at 0.0260271% per day.

     In the event that the  aggregate  amount of the payments  made by Seller at
Closing pursuant to Section  2.2(b)(2) and (b)(3) is less than the amount of the
Final Specified Deferred Revenue Payment, the Seller shall pay to Buyer, by wire
transfer  to an  account or  accounts  designated  by Buyer,  the amount of such
difference,  together with interest  thereon from and including the Closing Date
to, but not including, the date of such payment computed at 0.0260271% per day.

     In the event that the  aggregate  amount of the payments  made by Seller at
Closing  pursuant to Section  2.2(b)(2) and (b)(3) is greater than the amount of
the Final Specified Deferred Revenue Payment,  the Buyer shall pay to Seller, by
wire transfer to an account or accounts designated by Seller, the amount of such
difference,  together with interest  thereon from and including the Closing Date
to, but not including, the date of such payment computed at 0.0260271% per day.

     Amounts  required  to be  transferred  on a given  date  from one  party to
another party  pursuant to any provision of this Section  2.2(d) shall be netted
against one another so that only a single net transfer shall be required on such
date between such  parties.  Any  transfer of cash  required  under this Section
2.2(d) shall be made within ten (10)  business  days of the date of the delivery
of the Final Closing  Balance  Sheet and the Final  Specified  Deferred  Revenue
Calculations  (including,  if applicable,  the determinations of the Third Party
Accountant) to Buyer.

     For purposes of all amounts determined pursuant to Section 2.2(a),  (b)(1),
(b)(2), (b)(3), (c) and (d), the November/December  issue of Consulting magazine
shall be deemed to have been  published  on the day  immediately  preceding  the
Closing  Date,  and  therefore  (among other  things),  all revenue and expenses
attributable  to that  issue  (excluding,  without  limitation,  the  $10,000 in
revenue for the advertising insert for Larstan) will be reflected on the Closing
Balance Sheet and the Revised  Closing  Balance  Sheet.  Buyer will therefore be
able to book and receive the advertising revenue for the $10,000 Larstan insert.

     (e) As soon as  practicable  following  the date that is 180 days after the
Closing  Date,  Buyer  shall  deliver  to  Seller a  statement  of all  accounts
receivable  (net of reserves) that were included in the Acquired Assets but that
have not yet been  collected  as of such  180th day (the  "Uncollected  Accounts
Receivable  Statement").  Within  three  (3)  business  days of  receipt  of the
Uncollected  Accounts Receivable  Statement,  Seller shall pay to Buyer, by wire
transfer to an account or accounts  designated by Buyer, the aggregate amount of
the uncollected  accounts  receivable shown on such statement,  and Seller shall
thereafter be entitled to receive,  and Buyer shall promptly pay over to Seller,
any  amounts  subsequently   collected  (or  subsequently  shown  to  have  been
previously  collected) with respect to the uncollected accounts receivable shown
on such  statement.  In the event Seller disputes the calculation of any item or
items in the Uncollected Accounts Receivable Statement, and Seller and Buyer are
unable to resolve the disputed items by mutual agreement, Seller and Buyer shall
prepare separate written reports of such item or items and refer such reports to
a Third Party  Accountant  within ten (10)  business  days after the delivery of
such  statement by Buyer.  The disputed  item or items shall be resolved by such
Third  Party  Accountant  in the  manner  specified  in Section  2.2(c)  hereof;
provided,  however,  that the prevailing  party shall be entitled to interest on
any amounts paid as a result of such Third Party Accountant's determination from
and  including  the date of  delivery  of the  Uncollected  Accounts  Receivable
Statement to, but not including,  the date of payment computed at 0.0260271% per
day. In the event that subsequent data or calculations  require  revision of the
Uncollected  Accounts Receivable  Statement  (including the determination of any
Third Party Accountant  engaged to resolve disputed items with respect thereto),
the requisite  revisions and appropriate  payments  thereunder shall be made, by
wire  transfer  to an  account or  accounts  designated  by the party  receiving
payment,  within ten (10) business days after the parties  mutually agree on (or
such Third Party Accountant determines) the requisite revisions.


<PAGE>8

     Section 2.3. Purchase Price Allocation.

     The  Purchase  Price  (other  than the  Earn-Out  Payments  and  Additional
Earn-Out Payment) and Assumed Liabilities shall preliminarily be allocated among
the Acquired Assets in accordance  with their  respective fair market values and
in  accordance  with the terms of Exhibit G attached  hereto,  entitled  "Agreed
Allocation of Purchase  Price and Assumed  Liabilities."  No later than 210 days
after the  Closing  Date,  Buyer and  Seller  shall  jointly  prepare a schedule
allocating the Purchase  Price (other than the Earn-Out  Payments and Additional
Earn-Out  Payment)  and  Assumed   Liabilities  among  the  Acquired  Assets  in
accordance with their respective fair market values and with section 1060 of the
Code (as defined in Section 7.15(d) below) and the regulations thereunder. Buyer
and Seller shall report the purchase and sale of the Acquired  Assets on all tax
returns,  including  timely  filed  Internal  Revenue  Service  Forms  8594,  in
accordance  with the  allocation  shown on such  schedule.  Adjustments  to such
allocation  shall be made as  appropriate  to reflect  payment  of the  Earn-Out
Payments  (if any)  and  Additional  Earn-Out  Payment  (if  any) and any  other
relevant  payments made under the Agreement,  in accordance with section 1060 of
the Code and the regulations thereunder.


                                  ARTICLE III.
                                     CLOSING

     Section 3.1.   General.

     The "Closing"  means the time when the Acquired  Assets are  transferred by
Seller to Buyer.  The  Closing  shall take place at the  offices of The  Jordan,
Edmiston Group, Inc., 150 East 52nd Street, 18th Floor, New York, New York 10022
at 10:00 a.m. on the date that is the earlier to occur of (i) five business days
following  the day on which the last of the  conditions to the Closing set forth
in Article VI are satisfied or (ii) at such time and place and on such other day
as is  mutually  agreed  upon in writing by the  parties  hereto  (the  "Closing
Date").  Legal  title,  equitable  title  and risk of loss with  respect  to the
Acquired  Assets shall pass to Buyer at the  Closing,  which  transfer  shall be
deemed  effective for tax,  accounting  and other  computational  purposes as of
12:01 A.M. (Eastern Time) on the Closing Date.


<PAGE>9

     Section 3.2.   Deliveries by Seller at the Closing.

     At the Closing,  Seller  shall  deliver to Buyer the  following;  provided,
however, that Buyer may waive delivery of any of the following:


     (a) The Bill of Sale  attached  hereto as  Exhibit A (the  "Bill of Sale"),
transferring  the  Acquired  Assets to Buyer,  free and clear of liens,  claims,
prior assignments,  mortgages, charges, security interests, pledges, conditional
sales  contracts,  collateral  security  arrangements  and other title retention
arrangements, restrictions or encumbrances ("Liens") except for Permitted Liens.
"Permitted Liens" means the following Liens: (a) Liens for taxes, assessments or
other governmental charges or levies that are not yet due or payable or that are
being contested in good faith by appropriate proceedings; (b) statutory Liens of
landlords and Liens of carriers, warehousemen, mechanics, materialmen, repairmen
and other Liens  imposed by law for amounts not yet due;  (c) Liens  incurred or
deposits  made in the ordinary  course of business in  connection  with worker's
compensation,  unemployment insurance or other types of social security; and (d)
Liens  incurred in the  ordinary  course of  business  securing  obligations  or
liabilities  which are not  individually  or in the  aggregate  material  to the
relevant asset.

     (b)  Instruments of assignment to Buyer,  in a form acceptable to Buyer, of
all Intellectual  Property Assets, the recording costs of which will be borne by
Buyer;

     (c) Such other deeds, bills of sale, endorsements, assignments, affidavits,
and other good and sufficient  instruments of sale,  assignment,  conveyance and
transfer  as are  reasonably  requested  by Buyer  prior to the  Closing  as are
required to vest in Buyer title in and to all of the Acquired  Assets,  free and
clear of Liens except Permitted Liens;

     (d)  Copies  of all  consents  set  forth on  Section  3.2(d)  of  Seller's
Disclosure Schedule entitled "Consents Required for Closing";

     (e) Receipt for payment of the Closing  Balance Sheet  Payment,  reflecting
the offsets contemplated by Section 2.2(b)(2) and (b)(3);

     (f) Short-form  good standing  certificate for Seller from the Secretary of
State of New Hampshire,  dated not more than fifteen (15) business days prior to
the Closing Date;

     (g) Short-form  good standing  certificate for KPP-NY from the Secretary of
State of New York,  dated not more than fifteen (15)  business days prior to the
Closing Date;

     (h) A  Certificate  of Seller's  Secretary  or an  Assistant  Secretary  or
similar  officer,  dated the Closing Date,  (a) certifying the incumbency of the
officers or agents  signing this  Agreement  and the  transactions  contemplated
herein;  and  (b)  certifying  Seller's  organizational  documents  to be  true,
complete and in full force and effect and unmodified as of the Closing Date;


<PAGE>10

     (i) A certificate  signed by the President of Seller to the effect that the
conditions specified in Section 6.1(a), (b), (c) and (e) have been satisfied;

     (j)  Certified  copies of  resolutions  adopted by the Board of Managers of
Seller  authorizing  the execution and delivery of this  Agreement and the other
documents  referred  to herein or  related  hereto and the  consummation  of the
transactions  contemplated hereby, including the transfer of the Acquired Assets
provided for hereunder;

     (k) An opinion, dated as of the Closing Date, of Gardner, Carton & Douglas,
counsel to Seller,  addressed to Buyer, and expressly  providing for reliance by
The Prudential  Insurance  Company of America and its  affiliates  (collectively
"Prudential"), in substantially the form attached hereto as Exhibit B; and

     (l) Evidence of Seller's  compliance with its obligations under the proviso
in Section 4.12(e)(iv).


     Section  3.3.  Deliveries  by Buyer at the Closing.  At the Closing,  Buyer
shall deliver to Seller the following;  provided, however, that Seller may waive
delivery of any of the following:

     (a) Evidence of payment of the Closing Balance Sheet Payment (including the
Cash Payment) less the Escrow Amount (as defined below);

     (b)  Copies of all the  consents  set forth in  Section  3.3(b) of  Buyer's
Disclosure Schedule entitled "Consents Required for Closing;"

     (c) The Employment Agreements, in substantially the form attached hereto as
Exhibit C, with Messrs. Wayne E. Cooper and Marshall Cooper;

     (d) Short-form  good standing  certificate  for Buyer from the Secretary of
State of Delaware,  dated not more than fifteen (15)  business days prior to the
Closing Date;

     (e) A Certificate of Buyer's Secretary or an Assistant Secretary, dated the
Closing  Date,  (a)  certifying  the  incumbency  of the  officers  signing this
Agreement and the transactions  contemplated herein to be executed and delivered
by  Buyer;  and (b)  certifying  Buyer's  organizational  documents  to be true,
complete and in full force and effect and unmodified as of the Closing Date;

     (f) A certificate signed by the President or any Vice President of Buyer to
the effect that the  conditions  specified in Section  6.2(a),  (b) and (d) have
been satisfied;

     (g) Certified  copies of  resolutions  adopted by the Board of Directors of
Buyer  authorizing  the execution and delivery by Buyer of this  Agreement,  the
assumption  of the  Assumed  Liabilities,  and all other  documents  referred to
herein  or  related  hereto,   the  payment  of  the  Purchase  Price,  and  the
consummation of the transactions contemplated hereby by Buyer; and


<PAGE>11

     (h) An  opinion,  dated as of the  Closing  Date,  of  Sutherland  Asbill &
Brennan LLP counsel to Buyer,  addressed to Seller, and expressly  providing for
reliance by Prudential,  in substantially the form attached hereto as Exhibit D.

     Section 3.4. Escrow Agreement.  At the Closing, Buyer and Seller will enter
into an escrow  agreement in the form attached  hereto as Exhibit H (the "Escrow
Agreement") with Levine & Seltzer LLP (the "Escrow  Agent").  In satisfaction of
Seller's obligation to fund the escrow account under the Escrow Agreement, Buyer
shall pay, by wire  transfer to an account  designated  by the Escrow  Agent and
specified in Exhibit I, at the Closing,  $2,250,000 (the "Escrow  Amount"),  and
Buyer  shall  deduct such  amount  from the  payment  made by Buyer  pursuant to
Section 2.2(b)(1).


                                  ARTICLE IV.
                    REPRESENTATIONS AND WARRANTIES OF SELLER

Seller represents and warrants to Buyer:

     Section 4.1. Due  Formation  and  Authority of Seller.  Seller is a limited
liability company duly formed,  validly existing, and in good standing under the
laws of the State of New Hampshire and has all necessary  power and authority to
own its assets,  properties and rights and to carry on its business as now being
conducted.  Seller  is  duly  qualified  to do  business  as a  foreign  limited
liability  company  and is in good  standing  in each  jurisdiction  where  such
qualification is necessary,  except for those jurisdictions where the failure to
be so qualified  would not,  individually  or in the aggregate,  have a material
adverse effect on the liabilities, results of operations, financial condition or
prospects of the Business  considered as a whole (a "Material  Adverse Effect on
the Business").

     Section 4.2.  Authority to Execute and Perform  Agreements.  Seller has all
necessary  power,  authority and approval to enter into this  Agreement to carry
out its obligations  hereunder and to consummate the  transactions  contemplated
hereby. The execution and delivery by Seller of this Agreement,  the performance
by Seller of its  obligations  hereunder and the  consummation  by Seller of the
transactions  contemplated  hereby have been duly  authorized  by all  requisite
action  on the part of Seller  and its  members,  and no member or other  equity
holder of Seller is entitled to exercise any  dissenters',  appraisal or similar
rights with respect thereto. This Agreement has been duly executed and delivered
by Seller,  and assuming the due  authorization,  execution and delivery of this
Agreement by Buyer,  this  Agreement  constitutes  the legal,  valid and binding
obligation of Seller enforceable against Seller in accordance with its terms.

     Section  4.3.  Capitalization;  Subsidiaries.  Each  of  Wayne  E.  Cooper,
Marshall Cooper and Giles Goodhead owns one-third of the membership interests in
Seller, and no other membership interests, equity securities or other securities
of Seller  are  issued and  outstanding.  Except as set forth in Section  4.3 of
Seller's Disclosure Schedule,  there are no agreements relating to the issuance,
sale or  transfer  of any  membership  interests,  equity  securities  or  other
securities of Seller.  Except as set forth in Section 4.3 of Seller's Disclosure
Schedule,  Seller does not own, or have any agreement to acquire, any membership
interests,  equity securities or other securities of any entity or any direct or
indirect equity or ownership interest in any other business.  Seller owns all of
the membership  interests in KPP-NY, and no other membership  interests,  equity
securities or other securities of KPP-NY are issued and  outstanding.  There are
no  agreements  relating to the  issuance,  sale or  transfer of any  membership
interests, equity securities or other securities of KPP-NY.

<PAGE>12

     Section 4.4. No Conflict. Assuming all consents, approvals,  authorizations
and other actions  described in Section 4.10 have been  obtained,  and except as
may  result  from any facts or  circumstances  relating  solely  to  Buyer,  the
execution, delivery and performance by Seller of this Agreement, do not and will
not: (i) violate or conflict with Seller's Certificate of Formation or Operating
Agreement;  (ii) violate any material law, statute,  rule or regulation to which
Seller  is  subject  or  any  material  writ,  injunction,  judgment  or  decree
applicable to Seller;  or (iii) result in any breach of, or constitute a default
(or event  which  with the  giving of  notice or lapse of time,  or both,  would
become a  default)  under,  or give to any  person  any  rights of  termination,
amendment,  acceleration  or  cancellation  of,  or result  in the  creation  or
imposition  of (or the  obligation  to create  or  impose)  any  lien,  security
interest, charge or encumbrance upon any of the Acquired Assets, pursuant to any
contract, license or other instrument to which Seller is a party or by which any
of such Acquired Assets is bound or affected, except in any such case in (ii) or
(iii) above as would not have a Material Adverse Effect on the Business.

     Section 4.5. Financial Statements. Seller has heretofore delivered to Buyer
the following financial  statements which relate to Seller and its subsidiary on
a  consolidated  basis  (collectively,  together  with the  notes  thereto,  the
"Financial Statements"):  (i) the pro forma financial statements with respect to
the investor relations Business (the "Investor Relations Pro Forma Statements"),
and (ii) the  audited  Balance  Sheets  of  Seller  and its  subsidiaries  as of
December 31, 1999 and December 31, 1998,  the audited  Statements  of Income for
the years  ended  December  31,  1999 and  December  31,  1998,  and the audited
Statements of Cash Flows for the years ended  December 31, 1999 and December 31,
1998,  together with the footnotes  thereto and the reports  thereon by Seller's
certified public accountants.

     Each of the  Financial  Statements  is true,  complete  and  correct in all
material  respects,  was prepared  from the books and records kept by Seller and
its subsidiary for the Business,  and fairly presents the financial  position of
Seller and its  subsidiaries as of its date, and the results of Seller's and its
subsidiaries'  operations and Seller's and its  subsidiary's  cash flows for the
periods then ended in accordance with GAAP consistently applied,  except for the
Investor  Relations Pro Forma  Statements  which are not in accordance with GAAP
and are treated differently for presentation purposes.

     Since December 31, 1999,  there has been no material  adverse change in the
liabilities,  results of  operations,  financial  condition  or prospects of the
Business considered as a whole, nor has there been any event or condition of any
character  which is reasonably  likely to have a Material  Adverse Effect on the
Business.


<PAGE>13

     Since  December 31, 1999,  Seller has operated the Business in the ordinary
course  consistent  with past practice.  Without  limiting the generality of the
immediately preceding sentence,  since December 31, 1999, except as set forth in
Section 4.5 of Seller's  Disclosure  Schedule  entitled  "Financial  Statements;
Material Adverse Change;  Conduct of Business,"  Seller has not, with respect to
the Business:  (i) increased the rate of compensation  of, or paid any bonus to,
any of the employees,  or amended,  created or otherwise  established  any plan,
program  or  arrangement   providing  benefits  to  employees,   directors,   or
independent  contractors  of, or  consultants  to,  the  Business  except in the
ordinary course consistent with past practice,  (ii) entered into any employment
contract with any employee not terminable at will or any management, consulting,
deferred compensation, severance or other similar contract or agreement relating
to the Business,  (iii) entered into any contract or commitment  relating to the
Business except as contemplated by this Agreement  except in the ordinary course
consistent with past practice,  (iv) incurred any debt,  liability or obligation
relating to the Business that would  constitute an Assumed  Liability  except in
the ordinary  course  consistent with past practice,  (v) mortgaged,  pledged or
subjected to lien,  charge or any other  encumbrance  any of the Acquired Assets
except for Permitted Liens, (vi) sold,  disposed of or discontinued any material
assets, (vii) entered into any commitments with suppliers, advertisers or others
except in the ordinary  course  consistent  with past practice,  (viii) incurred
commitments for capital  expenditures  except in the ordinary course  consistent
with past practice,  (ix) settled any lawsuits, (x) settled any claims except in
the ordinary  course  consistent  with past practice,  (xi) waived any rights of
substantial  value under the contracts that are to be assigned to Buyer pursuant
to the terms of this Agreement, (xii) materially changed the sales, marketing or
business  practices  utilized by Seller,  KPP-NY or their  employees,  including
without  limitation  any early  subscription  renewal  offers,  acceleration  of
subscription  renewals,  discount  subscription programs or similar transactions
which have resulted or are reasonably  likely to result in the  acceleration  or
deferral of cash receipts or disbursements by Seller, or (xiii) agreed to do any
of the foregoing.

     Section 4.6. Title and Liens. As of the Closing,  Seller shall own outright
and have good and valid title to the assets,  properties and rights  included in
the  Acquired  Assets,  in each  case  free  and  clear  of any  lien  or  other
encumbrance, other than Permitted Liens.

     Section 4.7. Acquired Assets;  Title to the Acquired Assets. Other than the
Excluded Assets,  the Acquired Assets are the only material assets,  properties,
rights and interests used by Seller in connection with the Business.  Other than
the  Excluded  Assets,  the  Acquired  Assets to be conveyed to Buyer under this
Agreement  constitute  all  of  the  material  assets,  properties,  rights  and
interests  necessary to conduct the Business in substantially the same manner as
conducted  by Seller  prior to the date of this  Agreement.  All of the Acquired
Assets  used in  connection  with  the  operation  of the  Business  are in good
operating condition and repair,  subject to normal wear and tear consistent with
the age of the properties or assets, and are suitable for the uses to which they
are put in the Business. To Seller's knowledge,  none of the Acquired Assets has
any  material  defects  or is in need  of  maintenance  or  repair,  except  for
ordinary,  routine maintenance and repairs,  which are not material in nature or
cost.

     Section 4.8.  Brokers' or Finders' Fee.  Except for fees,  commissions  and
expenses  which shall be paid to Jordan,  Edmiston  Group,  Inc.  by Seller,  no
broker,  finder or investment  banker is entitled to any brokerage,  finder's or
other fee or commission in connection with the transactions contemplated by this
Agreement based upon arrangements made by or on behalf of Seller.

     Section 4.9. Agreements and Contracts. Set forth in Section 4.9 of Seller's
Disclosure  Schedule  entitled  "Assigned  Contracts"  is a list, as of the date
hereof, of contracts  (whether or not in writing) by which Seller is bound or to
which  Seller is a party under the terms of which Seller  (assuming  the Closing
did not occur) would be required to pay or otherwise give  consideration of more
than  $5,000  during the  calendar  year ended  December  31,  2000 or more than
$20,000  in  the   aggregate   over  the  remaining   term  of  such   contract,
(collectively,  "Assigned  Contracts").  Except as  specified  in Section 4.9 of
Seller's Disclosure  Schedules,  each Assigned Contract is valid, binding and in
full  force and effect  according  to its terms as against  Seller  and,  to the
Knowledge of Seller, the other party or parties thereto.  Except as specified in
Section  4.9 of  Seller's  Disclosure  Schedules,  neither  Seller  nor,  to the
Knowledge of Seller, any other party to such contract is in violation, breach or
default, of any such contract, except for such violations,  breaches or defaults
that would not, individually or in the aggregate, have a Material Adverse Effect
on the Business.

<PAGE>14

     Section  4.10.  Consent and  Approvals.  Other than where failure to obtain
such  consent,  approval,  authorization  or action  or to make  such  filing or
notification  would not  prevent  Seller  from  performing  any of its  material
obligations  under this  Agreement or any other  agreement or  instrument  to be
executed or delivered by Seller hereunder, or as may be necessary as a result of
any facts or  circumstances  relating  solely to  Buyer,  no order,  permission,
consent,  approval,  license,  authorization,  registration or validation of, or
filing with,  or exemption by, any  governmental  agency,  commission,  board or
public  authority is required to authorize,  or is required in connection  with,
the  execution,  delivery and  performance by Seller of this  Agreement,  or any
other agreement or instrument to be executed or delivered by Seller hereunder.

     Section 4.11.  Absence of  Litigation.  There is no litigation or judicial,
administrative or arbitration proceeding pending or, to the Knowledge of Seller,
threatened against or affecting Seller with respect to the Acquired Assets.

     Section 4.12.  Intellectual Property.

     (a)  The term "Intellectual Property Assets" means:

     (i) the name  "Kennedy  Information,  LLC," all fictional  business  names,
trading  names,   registered  and   unregistered   trademarks,   registered  and
unregistered service marks, domain names and applications  therefore owned, used
or licensed by Seller as licensor or licensee (collectively, "Marks");
     (ii) all patents and patent applications (collectively,  "Patents");

     (iii) all copyrights in both published works and unpublished works owned by
Seller (collectively, "Copyrights");

     (iv) Seller's rights in mask works;

     (v) all proprietary software owned or licensed by Seller; and

     (vi) all know-how, trade secrets,  confidential  information,  and customer
lists,  (collectively,  "Trade Secrets")  owned,  used, or licensed by Seller as
licensee  or  licensor.

<PAGE>15

     (b) The  Intellectual  Property  Assets  are all  those  necessary  for the
operation of Seller's Business as it is currently conducted.  As provided below,
Seller is the owner of all  right,  title,  and  interest  in and to each of the
Intellectual  Property Assets, free and clear of all Liens, and has the right to
use and to transfer to Buyer, in each case without payment to a third party, all
of the Intellectual Property Assets.

     (c)  Patents.  Seller  does not own or  license  any  Patents.  None of the
products or services  manufactured  or created,  and sold or  provided,  nor any
process or know-how  used,  by Seller  infringes  or is alleged to infringe  any
patent or other proprietary right of any other Person.

     (d)  Marks.

     (i) Section 4.12(d)(i) of Seller's  Disclosure Schedule contains a complete
and accurate list of all Marks to the  Knowledge of Seller.  Seller is the owner
of all right,  title, and interest in and to each of the Marks as used by Seller
for Seller's operation of the Business, free and clear of all Liens.

     (ii) All Marks that have been  registered with the United States Patent and
Trademark  Office  and have the status of  registered  as of October 1, 2000 are
currently in compliance with all formal legal requirements (including the timely
post-registration  filing of affidavits of use and  incontestability and renewal
applications), are valid and enforceable, and are not subject to any maintenance
fees or taxes or actions falling due within ninety days after the Closing Date.

     (iii) No Mark has been or is now involved in any opposition,  invalidation,
or  cancellation  and, to the Knowledge of Seller,  no such action is threatened
with respect to any of the Marks.

     (iv)  There  is no  infringing  or  potentially  interfering  trademark  or
trademark application of any third party with regard to any Mark.

     (v) None of the Marks used by Seller  infringes  or is alleged to  infringe
any domain name, trade name, trademark, or service mark of any third party.

     (e) Copyrights.

     (i) Section 4.12(e)(i) of Seller's  Disclosure Schedule contains a complete
and accurate  list of all  Copyrights  which are material to the  operations  of
Seller.  Seller is the owner of all right, title, and interest in and to each of
the Copyrights, free and clear of all Liens.

     (ii)  Except as set forth in Section  4.12(e)(ii)  of  Seller's  Disclosure
Schedule, no Copyright is infringed by any third party. No Copyright has been or
is now involved in any challenge and, to the Knowledge of Seller, no such action
is  threatened  with  respect to any of the  Copyrights.  Except as set forth in
Section 4.12(e)(ii) of Seller's Disclosure Schedule,  none of the content of any
of Seller's  publications  infringes or is alleged to infringe any  copyright of
any third party or is a derivative work based on the work of a third party.


<PAGE>16

     (iii) To the Knowledge of Seller,  Section 4.12(e)(iii) contains a complete
and accurate list of the primary  persons  (other than  employees of Seller) who
have  contributed  at any  time  since  January  1,  1997,  or are  expected  to
contribute, works to any of Seller's publications.

     (iv) All  Copyrights  that  have  been  registered  and have the  status of
registered as of October 1, 2000 are  currently in compliance  with formal legal
requirements,  are valid and enforceable, and are not subject to any maintenance
fees or taxes or actions  falling due within ninety days after the Closing Date;
provided that, that prior to Closing,  Seller will take all actions necessary to
register in the name of Seller each of those registered  copyrighted works shown
on Section 4.12(e)(i) of Seller's  Disclosure  Schedule as being registered in a
name other than Seller's  name.  All works  encompassed  by the  Copyrights  and
published  prior to March 1, 1989 have been  marked  with the  proper  copyright
notice.

     (f)  Trade Secrets.

     (i) Seller has taken  commercially  reasonable  precautions  to protect the
secrecy, confidentiality, and value of its Trade Secrets.

     (ii)  Seller  has good  title and right to use the  Trade  Secrets.  To the
Knowledge of Seller,  the Trade Secrets are not part of the public  knowledge or
literature,  and have not been used,  divulged,  or appropriated  either for the
benefit of any person  (other than  Seller) or to the  detriment  of Seller.  No
Trade Secret is subject to any adverse claim, no, to the Knowledge of Seller, is
any adverse claim threatened.

     (iii) To the  Knowledge of Seller,  with respect to each Trade  Secret,  if
applicable  and necessary for the  protection  and use of the Trade Secret,  the
documentation relating to such Trade Secret is current, accurate, and sufficient
in detail  and  content  to  identify  and  explain it and to allow its full and
proper use without reliance on the knowledge or memory of any individual.

     (g)  Propriety  Software.  To the Knowledge of Seller,  Section  4.12(g) of
Seller's  Disclosure  Schedule  contains a  complete  and  accurate  list of all
proprietary software owned or licensed by Seller.

     Section  4.13.  No  Libelous,  Obscene or Injurious  Material.  None of the
materials  used in the  Business  contains  any  libelous,  obscene or injurious
material.

     Section  4.14.  Compliance.  Seller has complied in all material  respects,
with  all  federal,   state,  county,   local  and  foreign  laws,   ordinances,
regulations, orders, judgments, injunctions, awards or decrees applicable to the
Acquired  Assets  and has not  received  any notice of  violation  of any of the
foregoing.

<PAGE>17

     Section 4.15.  Exclusivity  of  Representations.  THE  REPRESENTATIONS  AND
WARRANTIES  MADE BY SELLER IN THIS AGREEMENT ARE IN LIEU OF AND ARE EXCLUSIVE OF
ALL OTHER  REPRESENTATIONS AND WARRANTIES,  INCLUDING,  WITHOUT LIMITATION,  ANY
IMPLIED   WARRANTIES.   SELLER  HEREBY  DISCLAIMS  ANY  SUCH  OTHER  OR  IMPLIED
REPRESENTATIONS  OR  WARRANTIES,  NOTWITHSTANDING  THE DELIVERY OR DISCLOSURE TO
BUYER OR ITS OFFICERS,  DIRECTORS,  EMPLOYEES,  AGENTS OR REPRESENTATIVES OF ANY
DOCUMENTATION  OR OTHER  INFORMATION  (INCLUDING  ANY FINANCIAL  PREDICTIONS  OR
SUPPLEMENTAL DATA).

                                   ARTICLE V.
                     REPRESENTATIONS AND WARRANTIES OF BUYER

     Buyer represents and warrants to Seller:

     Section  5.1.  Due  Incorporation  and  Authority  of  Buyer.  Buyer  is  a
corporation duly  incorporated,  validly existing and in good standing under the
laws of the  State  of  Delaware  and  has all  necessary  corporate  power  and
authority to own its assets,  properties and rights and to carry on its business
as now being  conducted.  Buyer is duly  qualified  to do  business as a foreign
corporation   and  is  in  good  standing  in  each   jurisdiction   where  such
qualification is necessary,  except for those jurisdictions where the failure to
be so qualified  would not,  individually  or in the aggregate,  have a material
adverse effect on the ability of Buyer to consummate the transaction.


<PAGE>18

     Section  5.2.  Authority to Execute and Perform  Agreements.  Buyer has all
necessary power,  authority and approval to enter into this Agreement,  to carry
out its obligations  hereunder and to consummate the  transactions  contemplated
hereby.  The execution and delivery of this Agreement by Buyer,  the performance
by Buyer  of its  obligations  hereunder  and the  consummation  by Buyer of the
transactions  contemplated  hereby have been duly  authorized  by all  requisite
corporate action on the part of Buyer. This Agreement has been duly executed and
delivered by Buyer, and (assuming due  authorization,  execution and delivery by
Seller) this Agreement constitutes legal, valid and binding obligations of Buyer
enforceable against Buyer in accordance with their terms.

     Section 5.3. No Conflict. Assuming all consents,  approvals,  authorization
and other actions described in Section 5.4 have been obtained, and except as may
result from any facts or circumstances  related solely to Seller, the execution,
delivery and  performance  of this Agreement by Buyer does not and will not: (i)
violate or conflict with the certificate of  incorporation,  other  constitutive
documents  or Bylaws (or other  similar  applicable  documents)  of Buyer,  (ii)
violate any material law, statute,  rule or regulation to which Buyer is subject
or any material writ,  injunction,  judgment or decree  applicable to Buyer;  or
(iii) result in any breach of, or  constitute a default (or event which with the
giving of notice or lapse of time, or both,  would become a default)  under,  or
give to any  person  any  rights  of  termination,  amendment,  acceleration  or
cancellation  of, or result in the creation or imposition of (or the  obligation
to create or impose) any lien, security interest, charge or encumbrance upon any
of the  material  assets of Buyer  pursuant to, any  contract,  license or other
instrument  to which Buyer is a party or by which any of such assets is bound or
affected, except in any such case in (ii) or (iii) above as would not materially
impair the ability of Buyer to consummate the transactions  contemplated by this
Agreement.

     Section 5.4.  Consents and  Approvals.  Other than where  failure to obtain
such  consent,  approval,  authorization  or action  or to make  such  filing or
notification  would  not  prevent  Buyer  from  performing  any of its  material
obligations  under this  Agreement or any other  agreement or  instrument  to be
executed or delivered by Buyer hereunder,  or as may be necessary as a result of
any facts or  circumstances  relating  solely to Seller,  no order,  permission,
consent,  approval,  license,  authorization,  registration or validation of, or
filing with,  or exemption by, any  governmental  agency,  commission,  board or
public  authority is required to authorize,  or is required in connection  with,
the execution, delivery and performance by Buyer of this Agreement, or any other
agreement or instrument to be executed or delivered by Buyer hereunder.

     Section  5.5.  Absence  of  Litigation.  No  action,  litigation,  claim or
proceeding  is pending  or, to the  knowledge  of Buyer,  threatened  before any
governmental authority which seeks to delay or prevent or which would materially
impair the ability of Buyer to consummate the transactions  contemplated by this
Agreement.

     Section 5.6.  Financial  Ability.  Buyer has cash or has existing borrowing
facilities or  unconditional,  binding firm  commitments  that are sufficient to
enable it to consummate the  transaction  contemplated  by this  Agreement.  The
financing required to consummate the transaction  contemplated by this Agreement
is referred to as the  "Financing."  The  conditions to the Financing  have each
been  satisfied and the Financing  will be available on a timely basis to enable
Buyer to consummate the transaction contemplated by this Agreement. There are no
agreements  with respect to the Financing  that would limit  Buyer's  ability to
perform its obligations hereunder.

     Section 5.7. Brokers. Except for fees and commissions which will be paid by
Buyer,  no broker,  finder or  investment  banker is entitled to any  brokerage,
finder's  or  other  fee  or  commission  in  connection  with  the  transaction
contemplated by this Agreement based upon  arrangements  made by or on behalf of
Buyer.

                                  ARTICLE VI.
                              CONDITIONS TO CLOSING

     Section 6.1. Conditions to Buyer's Obligations.  The obligation of Buyer to
consummate  the  transactions  provided for by this  Agreement is subject to the
satisfaction,  on or  prior  to the  Closing  Date,  of  each  of the  following
conditions,  any of which may be waived by Buyer except for conditions  relating
to consents of governmental authorities.

     (a).  Representations  and  Warranties.  Each  of the  representations  and
warranties of Seller made in Article IV and Article VII of this Agreement  shall
be true and correct in all material respects as of the Closing Date.

     (b).  Covenants.  Seller shall have  performed and complied in all material
respects with all covenants and agreements  required to be performed or complied
with by it at or prior to the Closing Date.


<PAGE>19

     (c). Material Adverse Change. Since the date of this Agreement, there shall
have  occurred  no  material  adverse  change  in the  liabilities,  results  of
operations,  financial  condition or prospects of the Business  considered  as a
whole,  nor shall there have  occurred any event or  condition of any  character
which is reasonably likely to have a Material Adverse Effect on the Business.

     (d).  Consents.  All consents of third parties  described in Section 3.2(d)
and Section 3.3(b) hereof and all consents of governmental authorities necessary
to consummate the transactions  contemplated  hereunder shall have been obtained
and satisfied.

     (e).  No  proceeding  or   litigation.   No   litigation,   action,   suit,
investigation,  claim or proceeding  challenging  the legality of, or seeking to
restrain,  prohibit or materially modify, the transactions  provided for in this
Agreement shall have been instituted and not settled or otherwise terminated.

     (f). Certificates; Documents. Seller shall have delivered the certificates,
opinion of counsel and the other documents required by Section 3.2.

     (g).  Employment  Agreements.  Messrs.  Wayne E. Cooper and Marshall Cooper
shall  have  entered  into  Employment  Agreements  in  substantially  the forms
attached  hereto as Exhibit  C-1 and  Exhibit  C-2,  respectively,  with  Buyer,
effective January 1, 2001 (the "Effective Date of Employment").

     (h).  Transition  Services  Agreement.  Seller  shall have  entered  into a
Transition  Services  Agreement in  substantially  the form  attached  hereto as
Exhibit J (the "Transition Service Agreement").

     (i).  Author  Agreement.  Seller  shall  have  entered  into  work-for-hire
agreements and assignments of prior works, each in a form reasonably  acceptable
to  Buyer,  with  each of the  persons  listed on  Section  6.1(i)  of  Seller's
Disclosure Schedule.

     Section 6.2. Conditions to Seller's Obligations.  The obligations of Seller
to consummate the transactions provided for by this Agreement are subject to the
satisfaction,  on or  prior  to the  Closing  Date,  of  each  of the  following
conditions,  any of which may be waived by Seller except for conditions relating
to consents of governmental authorities.

     (a).  Representations  and  Warranties.  Each  of the  representations  and
warranties  of  Buyer  made in  Article  V of this  Agreement  shall be true and
correct in all material respects as of the Closing Date.

     (b).  Covenants.  Buyer shall have  performed  and complied in all material
respects with all covenants and agreements  required to be performed or complied
with by it at or prior to the Closing Date.

     (c).  Consents.  All consents of third parties described in Sections 3.2(d)
and 3.3(b)  hereof and all  consents of  governmental  authorities  necessary to
consummate the transactions contemplated hereunder shall have been obtained.


<PAGE>20

     (d).  No  Proceeding  or   Litigation.   No   litigation,   action,   suit,
investigation,  claim or proceeding  challenging  the legality of, or seeking to
restrain,  prohibit or materially modify, the transactions  provided for in this
Agreement shall have been instituted and not settled or otherwise terminated.

     (e).  Certificates;  Documents;  Payment.  Buyer shall have  delivered  the
certificates, opinion of counsel and the other documents required by Section 3.3
and the payment contemplated by Section 3.3(a).

     (f).  Transition  Services  Agreement.  Buyer shall have  entered  into the
Transition Services Agreement.

     Section  6.3.  Waiver  of  Conditions.  Consummation  of  the  transactions
contemplated  in this Agreement will  constitute a waiver by Seller and Buyer of
all conditions to the Closing benefiting such party.


                                  ARTICLE VII.
                                    COVENANTS

     Section 7.1. Conduct of Business. Seller covenants and agrees that it shall
conduct the  Business in the  ordinary  course  consistent  with past  practice,
including using commercially  reasonable efforts to collect accounts  receivable
and to preserve beneficial  relationships with third parties including,  but not
limited to distributors, brokers, lessors, suppliers, employees and customers in
connection  with the Business,  during the period from the date hereof until the
Closing  Date,  except as  otherwise  agreed to by Buyer.  Without  limiting the
generality  of the  foregoing,  from the date hereof and up to the Closing Date,
without  the prior  consent  of Buyer,  Seller  shall not,  with  respect to the
Business:  (i) increase the rate of compensation of, or pay any bonus to, any of
the  employees,  or amend,  create or otherwise  establish any plan,  program or
arrangement   providing  benefits  to  employees,   directors,   or  independent
contractors of, or consultants to, the Business,  (ii) enter into any employment
contract with any employee not terminable at will or any management, consulting,
deferred compensation, severance or other similar contract or agreement relating
to the  Business,  (iii) enter into any contract or  commitment  relating to the
Business except as contemplated by this Agreement  except in the ordinary course
consistent  with past  practice,  (iv) incur any debt,  liability or  obligation
relating to the Business that would  constitute an Assumed  Liability  except in
the ordinary  course  consistent  with past  practice,  (v) mortgage,  pledge or
subject to lien,  charge or any other  encumbrance  any of the  Acquired  Assets
except for Permitted  Liens,  (vi) sell,  dispose of or discontinue any material
assets,  (vii) enter into any commitments with suppliers,  advertisers or others
except in the  ordinary  course  consistent  with past  practice,  (viii)  incur
commitments for capital  expenditures  except in the ordinary course  consistent
with past  practice,  (ix) settle any lawsuits,  (x) settle any claims except in
the ordinary  course  consistent  with past  practice,  (xi) waive any rights of
substantial  value under the contracts that are to be assigned to Buyer pursuant
to the terms of this  Agreement,  (xii) take any action that would have been, or
resulted  in, a breach of the  representation  and warranty set forth herein had
such action been taken prior to the date of this  agreement,  (xiii)  materially
change the sales,  marketing or business practices utilized by Seller, KPP-NY or
their employees,  including without  limitation any early  subscription  renewal
offers, acceleration of subscription renewals, discount subscription programs or
similar  transactions  which have resulted or are reasonably likely to result in
the  acceleration or deferral of cash receipts or  disbursements  by Seller,  or
(xiv) agree to do any of the foregoing.

<PAGE>21

     Section 7.2. Confidentiality of Seller. Seller shall hold in confidence and
not use any  confidential  information  that  remains  after the  Closing in the
possession  of Seller  concerning  the  Business,  the  Acquired  Assets and the
Assumed  Liabilities.  Seller shall not release or disclose any such information
to  any   person   other  than   Buyer  and  its   authorized   representatives.
Notwithstanding the foregoing,  the confidentiality  obligations of this Section
7.2 shall not apply to information:

     (a) which  Seller is  compelled  to disclose by judicial or  administrative
process, or, in the opinion of counsel, by other mandatory requirements of law;

     (b) which can be shown to have been generally available to the public other
than as a result of a breach of this  Section  7.2; or

     (c) which can be shown to have been provided to Seller by a third party who
obtained such information  other than from Seller or other than as a result of a
breach of this Section  7.2.

     Section 7.3.  Confidentiality  of Buyer. Buyer shall hold in confidence and
not  use  any  confidential  information  that  is in the  possession  of  Buyer
concerning  the  Excluded  Assets.  Buyer shall not release or disclose any such
information to any person other than Seller and its authorized  representatives.
Notwithstanding the foregoing,  the confidentiality  obligations of this Section
7.3 will not apply to information:

     (a) which Buyer is  compelled  to  disclose  by judicial or  administrative
process, or, in the opinion of counsel, by other mandatory requirements of law;

     (b) which can be shown to have been generally available to the public other
than as a result of a breach of this  Section  7.3; or

     (c) which can be shown to have been  provided to Buyer by a third party who
obtained such  information  other than from Buyer or other than as a result of a
breach of this Section 7.3.

     Section  7.4.  Maintenance  of, and Access to,  Records.  After the Closing
Date,  each party shall provide the other party with access (with an opportunity
to make copies),  during normal business hours, and upon reasonable  notice,  to
any records  relating to the  Business  that are in such party's  possession  or
control.  Each party shall preserve and maintain any books and records  relating
to the Business in such party's possession or control pursuant to this Agreement
for at least seven years after the Closing Date.

     Section 7.5. Agreement to Comply. No party shall take any action or fail to
take any action that will make any of its  representations  and  warranties  not
true and correct in all material  respects on the Closing Date. Each party shall
use its commercially  reasonable efforts to satisfy or cause to be satisfied all
of  the  conditions  precedent  to  the  other  party's  obligations  hereunder,
provided, however, that no party's obligations under this sentence shall require
such party to expend  funds or incur debt  beyond  those  expended  or  incurred
customarily  or in  accordance  with past  practices.  Each party shall give the
other  parties  prompt  written  notice  of any  material  change  in any of the
information  contained in the  representations  and warranties  made herein that
occur  prior to the  Closing  Date;  provided,  however,  that any change in the
information  contained in the  representations and warranties or schedules shall
not relieve such party of any obligations  hereunder if such changes result in a
breach of the representations and warranties contained in this Agreement.

<PAGE>22

     Section 7.6.  Access Prior to the Closing Date.  Prior to the Closing Date,
Seller  shall,  upon  reasonable  notice  and  request,  (i) give  Buyer and its
authorized   representatives  and  advisors  (collectively,   "Representatives")
reasonable  access  during normal  business  hours to all  properties  and other
facilities  and books and records of the  Business;  (ii)  permit  Buyer and its
Representatives to make such inspections thereof during normal business hours as
Buyer may reasonably require,  including,  to the extent required to provide for
the  transition in handling of  administrative  functions,  an internal  control
review and systems review by Buyer or its  Representatives;  and (iii) cause its
employees  and  advisors to furnish  Buyer and its  Representatives  on a timely
basis  such   information   with  respect  to  the  Business  as  Buyer  or  its
Representatives may from time to time reasonably request. In the event that as a
result of any such investigation any of the  Representatives  receives notice of
material  facts which,  based on information  actually  known to them,  they and
Buyer  shall  reasonably  determine  would be required  to be  disclosed  in the
Schedules  and are not so  disclosed,  Buyer shall use  commercially  reasonable
efforts promptly to inform Seller of such facts.

     Section 7.7.  Accounts  Receivable.  In the event that Seller  receives any
payment  relating to any account  receivable  relating  to the  Acquired  Assets
outstanding on or after the Closing Date, such payment shall be the property of,
and shall be immediately forwarded and remitted to, Buyer. Seller shall promptly
endorse and deliver to Buyer any cash, checks or other documents  received by it
on account of any such accounts receivable.

     Section 7.8. Name Change  Filings.  Seller shall,  within five (5) business
days  following  January 1, 2001,  deliver to Buyer  evidence of filing with the
Secretary of State of New  Hampshire  of an  amendment  to Seller's  Articles of
Formation  to  change  its  name  from  "Kennedy  Information,  LLC"  to a  name
dissimilar to "Kennedy Information" or "KI", it being understood that, effective
upon the Closing,  from the Closing Date to December 31, 2000, Seller shall have
a  temporary,  nonexclusive,  nontransferable  license to use the name  "Kennedy
Information, LLC" as its company name. Buyer and Seller shall, within sixty (60)
days after the  Closing,  take such  actions and file such  documents  as may be
necessary  to (a)  reflect  such name  changes in all States in which  Seller is
qualified  to do business as a foreign  company and will deliver to Buyer copies
of such documents evidencing such name change filings, (b) change the trademarks
and trade names  associated  with any  products or  services  available  through
Seller  to  discontinue  the  use of  the  trademark  and  trade  name  "Kennedy
Information,  LLC," and any confusingly  similar  trademarks and trade names and
(c)  otherwise  discontinue  the use of  such  trademarks  and  trade  names  in
connection with Seller's business operations.


<PAGE>23

     Section 7.9.   Further Assurances.

     (a) Seller shall use its commercially  reasonable  efforts to implement the
provisions of this  Agreement,  and for such purpose  Seller,  at the request of
Buyer,  at or after the Closing Date,  shall  promptly  execute and deliver,  or
cause to be executed and delivered, to Buyer such deeds,  assignments,  bills of
sale and other  instruments in addition to those required by this Agreement,  in
form and substance  reasonably  satisfactory  to Buyer,  and take all such other
actions, as may be reasonably  necessary or desirable to implement any provision
of this Agreement or to more  effectively  transfer,  convey and assign to Buyer
good and  marketable  title  to,  and to put  Buyer  in  actual  possession  and
operating  control of, all of the Acquired  Assets,  free and clear of all Liens
except for Permitted Liens. Buyer shall use its commercially  reasonable efforts
to implement the provisions of this  Agreement,  and for such purpose Buyer,  at
the request of Seller,  at or after the Closing Date,  shall take all such other
actions as may be  reasonably  necessary or desirable to implement any provision
of this Agreement.

     (b) Each  party has  obtained  or shall  continue  to use its  commercially
reasonable  efforts  to take,  or cause to be  taken by  others,  all  necessary
actions  required to obtain or satisfy,  at the earliest  practicable date after
the Closing,  all consents from any person  necessary to  authorize,  approve or
permit the full and complete sale, conveyance,  assignment, sublease or transfer
of the Acquired Assets, as applicable,  and to consummate and make effective the
transactions   contemplated  by  this  Agreement  to  facilitate  the  full  and
expeditious transfer of legal title, or the sublease, as the case may be, of the
Acquired Assets.

     Section 7.10.  Expenses;  Transfer Taxes.  Each party shall bear the legal,
accounting  and other  expenses  incurred by such party in  connection  with the
negotiation,  preparation  and execution of this Agreement and the  transactions
contemplated  hereby.  All  transfer,  documentary,  sales,  use,  registration,
value-added  and other  similar  taxes  (including  all  applicable  real estate
transfer  taxes)  and  related  fees  (including  any  penalties,  interest  and
additions to tax)  (collectively,  "Transfer Taxes") incurred in connection with
this Agreement and the transactions  contemplated hereby shall be paid by Buyer.
Seller and Buyer shall cooperate in timely making all filings,  returns, reports
and forms as may be required to comply with the  provisions of such transfer tax
laws.  To the  extent  legally  able to do so,  Buyer  shall  deliver  to Seller
exemption certificates satisfactory in form and substance to Seller with respect
to Transfer  Taxes if such  delivery  would reduce the amount of Transfer  Taxes
that would otherwise be imposed.

     Section 7.11. Bulk Transfer Laws. Buyer hereby waives  compliance by Seller
with  the laws of any  jurisdiction  relating  to bulk  transfers  which  may be
applicable in connection with the transfer of the Acquired Assets to Buyer,  and
Seller  agrees to  indemnify  Buyer  against any  liabilities  arising from such
noncompliance.

     Section 7.12. Press Releases and Disclosure. The parties agree that neither
Seller nor Buyer shall issue or cause  publication of any press release or other
announcement  or public  communication  with  respect to this  Agreement  or the
transactions  contemplated  hereby or otherwise  disclose this  Agreement or the
transactions  contemplated  hereby to any third  party  (other  than  attorneys,
advisors and  accountants  to Seller or Buyer)  without the consent of the other
party, which consent shall not be unreasonably withheld; provided, however, that
nothing herein shall  prohibit any party from issuing or causing  publication of
any press release,  announcement or public communication to the extent that such
party  deems such  action to be  required  by law or stock  exchange;  provided,
further,  that such party shall,  whenever  practicable,  consult with the other
party  concerning the timing and content of such press release,  announcement or
communication before the same is issued or published.

<PAGE>24

     Section 7.13.  Cooperation in the Defense of Claims. If a claim is asserted
against  Buyer with  respect to events or  conditions  occurring  or existing in
connection  with, or arising out of, the operation of the Business  prior to the
Closing, or the ownership,  possession, use or sale of the Acquired Assets prior
to the  Closing,  Seller shall  cooperate  with Buyer in the defense of any such
claim.  If a claim  is  asserted  against  Seller  with  respect  to  events  or
conditions  occurring  or existing in  connection  with,  or arising out of, the
operation of the Business after the Closing, or the ownership, possession or use
of the Acquired  Assets after the Closing,  Buyer shall cooperate with Seller in
the defense of any such claim.

     Section 7.14.  Regulatory Approvals.

     (a) To the extent not already  obtained,  Buyer and Seller  shall take,  or
cause to be taken by  others,  all  commercially  reasonable  steps to obtain or
satisfy at the earliest  practicable  date,  all consents  from any  individual,
partnership,   corporation,  association,  joint  stock  company,  trust,  joint
venture,  limited liability company or any governmental  authority  necessary to
authorize,  approve or permit the full and  complete  transfer  of the  Acquired
Assets,  and to consummate and make effective the  transactions  contemplated by
this Agreement.

     (b) To the extent not  already  obtained,  Seller and Buyer shall use their
commercially reasonable efforts to obtain any authorizations,  consents,  orders
and approvals of any governmental authority necessary for the performance of its
respective  obligations pursuant to this Agreement,  and the consummation of the
transactions  contemplated  hereby and thereby,  and shall  cooperate  with each
other  in  all   reasonable   respects  in  promptly   seeking  to  obtain  such
authorizations,  consents, orders and approvals.  Neither Buyer nor Seller shall
take any action that shall have the effect of  delaying,  impairing  or impeding
the receipt of any required regulatory approvals.

     (c)  Each  of  the  parties  acknowledges  that  it is  not  aware  of  any
circumstances  that  would  require  the  parties  to make a  filing  under  the
Hart-Scott-Rodino  Antitrust  Improvements Act of 1976, as amended, with respect
to the transactions contemplated by this Agreement.

     Section 7.15.  Employee Matters.

<PAGE>25

     (a).  Offer to Hire. As of the Effective  Date of  Employment,  Buyer shall
offer to hire, in a comparable position and at the same rate of pay, each active
employee of the  Business  who is involved in the conduct of the Business on the
day immediately  prior to the Closing Date, and all those inactive  employees of
the Business who are on approved leave on the Closing Date because of jury duty,
family or medical  leave,  sick leave,  vacation or military  duty or who are on
long term disability under Seller's long term disability  policy  (collectively,
the "Business  Employees").  Each Business Employee who accepts Buyer's offer of
employment  shall  become  an  employee  of  Buyer as of the  Effective  Date of
Employment; each such employee shall be employed by Buyer as an at will employee
unless Buyer has entered into an  employment  agreement  with the employee  that
specifically provides otherwise.  Buyer shall be responsible for any obligations
or  liabilities  to the  Business  Employees  under the  Worker  Adjustment  and
Retraining  Notification  Act and any similar state or local "plant closing" law
("WARN") to the extent WARN  thresholds are exceeded as a result of action taken
by Buyer on or after the Closing Date with  respect to the  Business  Employees.
Seller shall be responsible  for any  obligations or liabilities to the Business
Employees under WARN as a result of actions taken by Seller prior to the Closing
Date.

     During  the period  between  the  Closing  Date and the  Effective  Date of
Employment,  the Business  Employees  shall remain  employees of Seller.  In the
event that Seller  terminates  a Business  Employee or any  Business  Employee's
employment  terminates  prior to the Effective  Date of Employment for any other
reason and Seller  replaces any such Business  Employee in  accordance  with the
terms of the Transition Services Agreement,  such replacement  employee shall be
deemed to be a Business  Employee for purposes of this Agreement and Buyer shall
offer to hire each such Business Employee as of the Effective Date of Employment
in the same manner as described for each other Business Employee in this Section
7.15(a).

     (b).  Transferred  Employees.  The Business Employees who accept employment
with Buyer  shall be  referred  to herein as  "Transferred  Employees."  Buyer's
obligation with respect to Transferred Employees,  as such, shall commence as of
the Effective  Date of Employment.  Upon request of Buyer,  Seller shall provide
Buyer  reasonable  access to and copies of data regarding  ages,  dates of hire,
compensation,  job  description  and,  subject  to  applicable  law,  such other
personnel  records as Buyer may  reasonably  request in respect of the  Business
Employees.

     (c). Terms of Employment. For the period beginning on the Effective Date of
Employment and ending on the third  anniversary of the Closing Date, Buyer shall
provide Transferred  Employees with benefits which are the same or substantially
equivalent to those provided to such  employees  pursuant to the ERISA Plans set
forth in Section 7.15 of Seller's Disclosure Schedule entitled "Employee Plans."
Employment  with  Seller  prior to the  Effective  Date of  Employment  shall be
treated as service with the Buyer for purposes of eligibility and entitlement to
benefits under any plans providing the same or substantially equivalent benefits
as the ERISA Plans, other than for purposes of the accrual of benefits under any
retirement  plan under Section  401(a) of the Internal  Revenue Code of 1986, as
amended (the "Code").

     (d).  Assumed  Plans.  As of the Effective  Date of  Employment,  Buyer may
assume and become the  sponsoring  employer  under any of the plans set forth in
Section  7.15  of  Seller's   Disclosure   Schedule  entitled  "Employee  Plans"
(collectively, the "Assumed Plans"); provided, that Seller shall indemnify Buyer
for any and all liabilities relating to acts,  omissions,  events or occurrences
prior to the Closing  Date with respect to any Assumed  Plan.  Seller shall take
all actions as may be necessary or appropriate in order to establish  Buyer as a
successor to Seller to all authority, rights and duties under or with respect to
the Assumed Plans, including the Seller's authority,  rights and duties under or
with  respect to any and all  annuity,  insurance,  administrative  services  or
similar  contracts  or  agreements  and/or  trust  agreements  or other  funding
vehicles that may form a part of such plan or be related thereto,  together with
all plan assets. In connection  therewith,  Seller shall execute, or cause to be
executed,  all instruments and documents  (including company resolutions and any
amendments  to any  Assumed  Plans  and  related  trust  agreements,  insurance,
annuity,  administrative services or similar contracts) which, in the reasonable
opinion of Buyer and Seller,  are  necessary or desirable to effect the terms of
this Section 7.15(d).

<PAGE>26

     (e). ERISA

     (i) Section 7.15 on Seller's  Disclosure Schedule entitled "Employee Plans"
sets forth a complete and correct list of all employee benefit plans (as defined
in Section  3(3) of the Employee  Retirement  Income  Security  Act of 1974,  as
amended  ("ERISA"),  and  referred  to herein as "ERISA  Plans") of Seller  that
Seller has maintained or made contributions to during the last six (6) years and
each  other  deferred   compensation,   stock  option,  stock  bonus,  incentive
compensation,  bonus,  fringe  benefit or other plan,  program or  agreement  to
provide benefits other than salary or wages to Business Employees (collectively,
the "Employee Plans").

     (ii) Except as set forth in Section 7.15 on Seller's  Disclosure  Schedule,
Seller has neither  maintained  nor  contributed to any Employee Plan subject to
Title IV of ERISA.  Except as set forth in Section  7.15 on Seller's  Disclosure
Schedule,  to the  knowledge  of Seller,  Seller has no  material  liability  on
account of any Employee Plan, including without limitation for (A) contributions
accruing or required to be paid under the terms of any such  Employee Plan prior
to the date hereof,  (B) fiduciary breaches by Seller, any employee of Seller or
any other  person under ERISA or any other  applicable  law, (C) income taxes by
reason of  non-qualification  of any such  Employee  Plan,  or (D) a partial  or
complete withdrawal within the meaning of Section 4201 of ERISA.

     (iii) Except with respect to amendments  the Internal  Revenue  Service may
require as a condition of issuing a favorable  determination letter and that can
be adopted  retroactively  without an increase in the benefits payable,  each of
the  Employee  Plans which is intended to qualify  under  Section  401(a) of the
Internal  Revenue  Code of 1986,  as amended (the "Code") does so qualify and is
exempt  from  taxation  pursuant to Section  501(a) of the Code,  and the Seller
maintaining   such   Employee   Plan  has  received   favorable   and  unrevoked
determination  letters from the Internal Revenue Service to that effect.  To the
Knowledge  of Seller,  Seller has  complied in all  material  respects  with all
requirements  under  Section  4980(B)  of the  Code  and any  proposed  or final
regulations promulgated thereunder.  To Seller's Knowledge, with respect to each
Employee  Plan,  Seller  is in  compliance  in all  material  respects  with the
requirements  prescribed by all laws applicable to the Employee Plans, and there
is no proceeding  (other than routine  claims for  benefits)  pending or, to the
Knowledge of Seller threatened, with respect to any Employee Plan or against the
assets of any  Employee  Plan.

<PAGE>27

     (f).  COBRA.  Buyer  shall  have  sole   responsibility  for  "continuation
coverage"  benefits  provided after the Effective Date of Employment under group
health  plans  to all  Business  Employees,  and  "qualified  beneficiaries"  of
Business Employees. The terms "continuation coverage," "qualified beneficiaries"
and  "qualifying  event" shall have the meaning  ascribed to them under  Section
4980B of the Code and Sections 601-608 of ERISA.

     (g). Vacation anSick Leave. Each Transferred  Employee shall be credited by
Buyer with any unused vacation and sick leave earned as of the Effective Date of
Employment  under the vacation  and sick leave  policy,  or policies,  of Seller
applicable  to such  Transferred  Employee,  and Seller  shall have no liability
therefor  following the Effective Date of Employment;  provided that, any unused
vacation  and any vested  sick  leave as of the day  immediately  preceding  the
Closing Date is accrued as a liability on the Closing Balance Sheet. Buyer shall
recognize  service by each  Transferred  Employee  with  Seller for  purposes of
determining  entitlement to vacation and sick leave following the Effective Date
of Employment under the vacation and sick leave policy, or policies,  applicable
to the  Transferred  Employees to the extent that the  crediting of such service
does not result in the  duplication  of benefits  provided  under the  preceding
sentence.

     (h).  Effect of  Transaction.  Neither the  execution  and delivery of this
Agreement nor the  consummation  of the  transactions  contemplated  hereby will
(either alone or in  conjunction  with any other event) (A) result in, cause the
accelerated  vesting or  delivery  of, or  increase  the amount or value of, any
payment or benefit  to any  employee,  director,  or former  employee  of Seller
(other than any such payments or benefits to be paid or provided by Seller), (B)
result in or cause the payment of an amount  constituting  an "excess  parachute
payment"  (as such term is defined in section  280G(b)(1)  of the Code),  or (C)
result in a violation of fiduciary  duties imposed by section 404 of ERISA,  the
prohibited  transaction  rules of section  406 of ERISA or  section  4975 of the
Code, or other applicable law.

     Section 7.16.  Seller's Non-Competition and Non-Solicitation.

     (a).  Non-Competition.  Except as  contemplated  by the Transition  Service
Agreement with respect to the period from the Closing Date through  December 31,
2000, from the Closing Date through the seventh anniversary of the Closing Date,
neither Seller nor any individual or entity directly or indirectly  controlling,
controlled  by or under  common  control  with Seller (its  "Affiliates")  shall
engage, directly or indirectly, in any business that competes with the Business.
Notwithstanding  the foregoing,  this Section 7.16(a) shall not prevent Wayne E.
Cooper,  Marshall  Cooper or Giles Goodhead from owning up to a maximum of 1% of
the outstanding shares of any class or series of publicly traded securities of a
company that competes with the Business.

<PAGE>28

     Buyer and Seller  consider the Buyer's  acquisition of the Acquired  Assets
and the Assumed Liabilities to be the sale of Seller's Business. Seller conducts
a substantial part of the Business through the Internet, and accordingly,  Buyer
and Seller consider  geographic scope to be irrelevant to the Business of Seller
for purposes of this  covenant.  Seller  agrees that this covenant is reasonable
with respect to its time and scope.  Seller  agrees that this  covenant does not
place an  unreasonable  burden on Seller or any  member of Seller.  The  parties
acknowledge  that this  covenant is  reasonable  and  necessary to Buyer for the
protection of its legitimate interest in the enjoyment of the Acquired Assets.

     (b).  Non-Solicitation.  Except as contemplated  by the Transition  Service
Agreement with respect to the period from the Closing Date through  December 31,
2000, from the Closing Date through the seventh anniversary of the Closing Date,
Seller shall not,  and shall not permit any of its  Affiliates  to,  directly or
indirectly,  employ or retain as a consultant any individual who was an employee
of the Business, (other than Wayne E. Cooper or Marshall Cooper) in the 12-month
period immediately prior to offering employment or a consulting position to such
person.

                                  ARTICLE VIII.
                                 INDEMNIFICATION

     Section 8.1.   Indemnification by Buyer.

     (a) Subject to the  limitations on  survivability  set forth in Section 8.5
and to the  other  limitations  set  forth in this  Article  VIII,  Buyer  shall
indemnify,  defend  and  hold  harmless  Seller  and its  respective  employees,
officers,  agents, managers,  members and directors  (collectively,  the "Seller
Indemnified  Parties")  against and reimburse any Seller  Indemnified Party for,
any and all losses,  damages,  costs,  expenses,  liabilities,  obligations  and
claims of any kind (including any action brought by an governmental authority or
other person) including reasonable attorneys' and consultants' fees and expenses
and  other  legal  costs  and  expenses   reasonably  incurred  in  prosecution,
investigation, remediation, defense or settlement (collectively, "Losses"), that
such Seller Indemnified Party may at any time suffer or incur, or become subject
to, as a result of or in connection with:

     (i) any inaccuracy in or breach of any  representations and warranties made
by Buyer in either this Agreement or in the documents and instruments  delivered
pursuant hereto;

     (ii) any breach,  non-fulfillment or default by Buyer in the performance of
any of its covenants or agreements under this Agreement and in the documents and
instruments delivered pursuant hereto;

     (iii)any Assumed Liability; and

     (iv) any enforcement of this indemnity.

     (b) In no event shall Buyer be liable under Section 8.1 or otherwise  under
this  Agreement in an amount  aggregating  in excess of $5 Million  Dollars (the
"Buyer Cap").

<PAGE>29

     (c) Buyer  shall  not be  required  to  indemnify,  defend  or hold  Seller
harmless from and against any Losses under  Section  8.1(a) unless and until the
amount of such Losses  equals  $500,000  in the  aggregate  (the  "Buyer  Basket
Amount"),  in which event Buyer shall be  obligated  to  indemnify  Seller,  and
Seller may assert its right to  indemnification  hereunder to the full extent of
all  Losses  up to the  Buyer  Cap,  but only for  Losses in excess of the Buyer
Basket Amount.

     Section 8.2.   Indemnification by Seller.

     (a) Subject to the  limitations on  survivability  set forth in Section 8.5
and to the  other  limitations  set forth in this  Article  VIII,  Seller  shall
indemnify,  defend and hold harmless Buyer, its respective employees,  officers,
agents and directors  (collectively,  "Buyer Indemnified  Parties") against, and
reimburse  any Buyer  Indemnified  Party for, any and all Losses that such Buyer
Indemnified  Party may at any time suffer or incur,  or become  subject to, as a
result of or in connection with:

     (i) the inaccuracy in or breach of any  representations and warranties made
by Seller in either this Agreement or in the documents and instruments delivered
pursuant hereto; or

     (ii) any breach, non-fulfillment or default by Seller in the performance of
any of its covenants or agreements under this Agreement and in the documents and
instruments delivered pursuant hereto;

     (iii) any Excluded Liability; and

     (iv) any  enforcement  of this  indemnity.

     (b) In no event shall Seller be liable under Section 8.2 or otherwise under
this  Agreement in an amount  aggregating  in excess of $5 Million  Dollars (the
"Seller Cap").

     (c)  Seller  shall not be  required  to  indemnify,  defend  or hold  Buyer
harmless from and against any Losses under  Section  8.2(a) unless and until the
amount of such Losses  equals  $500,000 in the  aggregate  (the  "Seller  Basket
Amount"), in which event Seller shall be obligated to indemnify Buyer, and Buyer
may  assert its right to  indemnification  hereunder  to the full  extent of all
Losses up to the Seller Cap, but only for Losses in excess of the Seller  Basket
Amount.

     Section 8.3.   Notification of Claims.

     (a) A party that may be entitled to be indemnified  pursuant to Section 8.1
or 8.2 (the "Indemnified Party') shall promptly notify the party liable for such
indemnification  (the  "Indemnifying  Party")  in  writing  of  any  pending  or
threatened claim or demand which the Indemnified  Party has determined has given
or could give rise to a right of indemnification under this Agreement (including
a pending or  threatened  claim or demand  asserted by a third party against the
Indemnified Party),  describing in reasonable detail the facts and circumstances
with respect to the subject matter of such claim or demand;  provided,  however,
that the failure to provide such notice shall not release the Indemnifying Party
from any of its  obligations  under  this  Article  VIII  except and only to the
extent that the  Indemnifying  Party is  materially  prejudiced by such failure.
Subject to the  Indemnifying  Party's  right to defend in good faith third party
claims as  hereinafter  provided,  the  Indemnifying  Party  shall  satisfy  its
obligations  under this Article VIII within 45 days after the receipt of written
notice thereof from the Indemnified Party.

<PAGE>30

     (b) If the  Indemnified  Party shall notify the  Indemnifying  Party of any
claim or demand pursuant to this Article, and if such claim or demand relates to
a pending or  threatened  claim or demand  asserted by a third party against the
Indemnified Party which the Indemnifying  Party  acknowledges to the Indemnified
Party is a claim or demand for which it must indemnify, defend and hold harmless
the Indemnified Party against or reimburse the Indemnified Party hereunder, then
the  Indemnifying  Party shall have the right to defend such claim or demand and
if it elects to defend such claim or demand, it shall employ counsel  reasonably
acceptable to the Indemnified Party to defend such claim or demand that has been
asserted  against  the  Indemnified   Party.  The  Indemnified   Party  and  the
Indemnifying  Party shall each have the right to  participate  in the defense of
any claim or demand  for which it is not  controlling  the  defense,  at its own
expense.  The Indemnifying  Party shall notify the Indemnified Party in writing,
as promptly  as possible  (but in any case before the due date for the answer or
response  to a  claim)  after  the  date of the  notice  of  claim  given by the
Indemnified Party to the Indemnifying  Party hereunder of its election to defend
in good faith any such third party claim or demand.  So long as the Indemnifying
Party is  defending  in good faith any such claim or demand  asserted by a third
party against the Indemnified  Party, the Indemnified  Party shall not settle or
compromise such claim or demand.  The Indemnified  Party shall make available to
the  Indemnifying  Party or its agents all  records and other  materials  in the
Indemnified Party's possession reasonably required by the Indemnifying party for
its use in  defending  any  third  party  claim or  demand.  Whether  or not the
Indemnifying  Party elects to defend any such claim or demand,  the  Indemnified
Party  shall have no  obligations  to do so. The  Indemnifying  Party  shall not
settle or compromise any such claim or demand,  unless the Indemnified  Party is
given a full and  complete  release  of any and all  liability  by all  relevant
parties relating thereto. In addition, the Indemnifying Party may not consent to
entry of any judgment or settle any such proceeding which judgment or settlement
obligates the  Indemnified  Party to pay any money, to perform  obligations,  to
comply with any material conditions or to admit liability without the consent of
the Indemnified Party, such consent not to be unreasonably withheld.

     (c) Buyer may give  notice of a claim  under the  Escrow  Agreement  in any
amount to which it may become entitled under this Article VIII.

     Section 8.4.  Exclusive  Remedies.  Seller and Buyer  acknowledge and agree
that the  indemnification  provisions  of Sections 8.1 and 8.2 shall be the sole
and exclusive remedies of Seller and Buyer, respectively,  for any breach of the
representations  or warranties herein by the other party;  provided that a party
may seek equitable remedies as provided in Section 10.12.

<PAGE>31

     Section 8.5.   Survival.

     (a) All  representations and warranties of the parties set forth herein and
in the documents and  instruments  delivered  pursuant hereto and all covenants,
undertakings and agreements contained in this Agreement and in the documents and
instruments  delivered pursuant hereto be performed or complied with at or prior
to the Closing Date shall survive the Closing for a period of two (2) years and,
upon the  expiration  of such two  (2)-year  period,  such  representations  and
warranties  shall be deemed to have terminated and been  extinguished  and shall
cease to be of any force or effect, except with respect to matters as to which a
claims  notice  shall have been given  conforming  to the  requirements  of this
Article VIII by a party hereto prior to such expiration date.

     (b) The covenants,  undertakings and agreements of the parties contained in
this Agreement and in the documents and instruments delivered pursuant hereto to
be performed or complied with after the Closing shall survive without limitation
as to time except as may otherwise be provided under the terms of this Agreement
or any documents and instruments delivered pursuant hereto.

                                   ARTICLE IX.
                                   TERMINATION

     Section 9.1. Termination.  This Agreement and the transactions contemplated
hereby may be terminated at any time prior to the Closing:

     (a). Mutual Consent. By mutual written consent of Seller and Buyer;

     (b).  Closing  Date.  By  Seller  or Buyer if the  Closing  shall  not have
occurred on or before November 30, 2000 (the "Termination Date");

     (c).  Seller  Misreprentation  or  Breach.  By  Buyer,  if there has been a
material breach by Seller of any of its representations,  warranties, covenants,
obligations  or  agreements  set  forth  in  this  Agreement  or in any  writing
delivered pursuant hereto by Seller;

     (d).  Buyer  Misrepresentation  or Breach.  By Seller,  if there has been a
material breach by Buyer of any of its representations,  warranties,  covenants,
obligations  or  agreements  set  forth  in  this  Agreement  or in any  writing
delivered pursuant hereto by Buyer; and

     (e). Court Order. By Seller or Buyer if  consummation  of the  transactions
contemplated  hereby shall  violate any  non-appealable  final order,  decree or
judgment of any court or Governmental Authority having competent jurisdiction.

     Section  9.2.  Effect  of  Termination.  If this  Agreement  is  terminated
pursuant to Section 9.1,  written notice thereof shall forthwith be given to the
other party and this Agreement shall thereafter  become void and have no further
force and  effect and all  further  obligations  of Seller and Buyer  under this
Agreement shall terminate without further  liability of Seller or Buyer,  except
that (a) each party will return all documents,  workpapers and other material of
any other party relating to the  transactions  contemplated  hereby,  whether so
obtained before or after the execution hereof, to the party furnishing the same,
and all  confidential  information  received by any party hereto with respect to
the business of any other party shall be treated in accordance  with Section 7.2
or Section 7.3, as  applicable;  and (b) such  termination  (except  pursuant to
Section  9.1(a)) shall not  constitute a waiver by any party of any claim it may
have for damages  caused by reason of, or relieve any party from  liability for,
any breach of this Agreement prior to termination under Section 9.1.


<PAGE>32
                                    ARTICLE X.
                                  MISCELLANEOUS

     Section 10.1.  Amendments.  This Agreement may be amended only by a writing
executed by all of the parties hereto.

     Section 10.2.  Entire  Agreement.  This Agreement and the other  agreements
expressly provided for herein set forth the entire  understanding of the parties
hereto with  respect to the  subject  matter  hereof,  and  supersede  all prior
contracts,    agreements,     arrangements,     communications,     discussions,
representations and warranties, whether oral or written, between the parties.

     Section 10.3.   Governing  Law.  This  Agreement  will in all  respects  be
governed by and construed in accordance  with the laws of the State of New York,
without  regard to its  conflicts of law  doctrine.  Each party hereby agrees to
submit to the personal  jurisdiction  of the state or federal  courts located in
the State of New York. Notwithstanding the foregoing, any party may initiate and
prosecute any legal proceeding or seek enforcement of any judgment in any proper
court having jurisdiction in the United States or elsewhere.

     Section 10.4. Notices. Any notice,  request or other communication required
or permitted  hereunder  will be in writing and will be deemed to have been duly
given (a) when received if personally  delivered,  (b) on the third business day
after being sent by  registered or certified  mail,  return  receipt  requested,
postage  prepaid or (c) as of the date sent by telecopy,  with confirmed  answer
back, to the parties at their respective addresses set forth below.

To Seller:                     Kennedy Information, LLC
                               One Kennedy Place
                               Route 12 South
                               Fitzwilliam, New Hampshire 03447
                               Telecopy:  (603) 585-6402
                               Attention: Wayne E. Cooper, CEO and President

With a copy to:                Gardner, Carton & Douglas
                               321 North Clark Street
                               Suite 3400
                               Chicago, Illinois 60610
                               Telecopy:  (312) 644-3381
                               Attention:  Alex W. Zabrosky

<PAGE>33

To Buyer:                      The Bureau of National Affairs, Inc.
                               1231 Twenty-Fifth Street, NW
                               Washington, DC  20032
                               Telecopy: (202)  452-4226
                               Attention:  Robert L. Velte, Vice President

With a copy to:                The Bureau of National Affairs, Inc.
                               1231 Twenty-Fifth Street, NW
                               Washington, DC  20032
                               Telecopy: (202) 973-3707
                               Attention:  Eunice L. Bumgardner, General Counsel

                               Sutherland Asbill & Brennan LLP
                               1275 Pennsylvania Avenue, NW
                               Washington, DC  20004
                               Telecopy:  (202) 637-3593
                               Attention:  David A. Massey

     Any party by written  notice to the others  given in  accordance  with this
Section  10.4 may change the  address or the  persons to whom  notices or copies
thereof will be directed.

     Section 10.5. Counterparts. This Agreement may be executed in any number of
counterparts,  each of which will be deemed to be an original,  and all of which
together will  constitute  one and the same  instrument.  Each  counterpart  may
consist of a number of copies  hereof each signed by less than all, but together
signed by all, the parties hereto.

     Section 10.6. Assignment. This Agreement shall be binding upon and inure to
the benefit of the successors and assigns of each of the parties, but no rights,
obligations  or liabilities  hereunder  shall be assignable by any party without
the prior written consent of the other parties,  except as expressly provided in
this Section 10.6. Buyer and Seller hereby acknowledge that Seller has the right
to assign its right to receive  the  Purchase  Price as  directed  in writing by
Seller to Buyer. Buyer and Seller hereby further  acknowledge that Buyer has the
right to assign its rights, obligations and liabilities under this Agreement and
the other  Agreements  expressly  provided  for herein to KI  Holdings,  Inc., a
Delaware  corporation,  or any  other  wholly  owned  (directly  or  indirectly)
subsidiary of Buyer;  provided,  that no such assignment  shall relieve Buyer of
any of its  obligations or liabilities to Seller under any such agreement in the
event of non-performance by Buyer's assignee.  No provision of this Agreement is
intended to confer upon any  individual or entity other than the parties  hereto
any rights or remedies hereunder.

     Section 10.7. Waivers. Except as otherwise provided herein, Buyer or Seller
may waive in  writing  compliance  by any of the other  parties  hereto  (to the
extent such  compliance is for the benefit of the party giving such waiver) with
any of the terms,  covenants or conditions  contained in this Agreement  (except
such as may be imposed by law).  Any  waiver by any party of any  violation  of,
breach of, or default under, any provision of this Agreement, by any other party
will not be construed as, or constitute,  a continuing waiver of such provision,
or waiver of any  other  violation  of,  breach  of or  default  under any other
provision of this Agreement.


<PAGE>34

     Section 10.8. Survival of Covenants.  Each of the covenants and obligations
contained in this Agreement will survive in accordance with their terms.

     Section 10.9. Schedules,  Addenda and Exhibits.  The Schedules and Exhibits
attached to this  Agreement  are  incorporated  herein and shall be part of this
Agreement for all purposes.

     Section  10.10.  Headings.  The headings in this  Agreement  are solely for
convenience  of reference and shall not be given any effect in the  construction
or interpretation of this Agreement.

     Section 10.11. Gender and Number. The masculine,  feminine or neuter gender
and the  singular  or plural  number  will each be deemed to include  the others
whenever the context so indicates.

     Section 10.12.  Equitable  Remedies.  Nothing in this Agreement shall limit
either  party's right to seek any  equitable  remedies in any court of competent
jurisdiction.  Without limiting the foregoing,  the parties expressly  recognize
the importance of the  obligations  set forth in Article VII and agree that each
party shall be entitled to seek specific  performance  of such Sections  through
injunction or otherwise to avoid or eliminate any actual or threatened violation
thereof.

     If any of the  covenants  set  forth  in  Section  7.16  are held to be not
reasonable and necessary to Buyer for the protection of its legitimate  interest
in the enjoyment of the Acquired Assets,  to impose an unreasonable  burden on a
member,  to be against  public  policy,  or to be otherwise  unreasonable,  such
covenants  will  be  considered  subject  to  reform  by a  court  of  competent
jurisdiction  to conform its terms to the reasonable  intent of the parties with
respect to scope,  time and geographic  area, and in such lesser scope,  time or
geographic area, will be effective,  binding and enforceable against each member
of Seller.

     Section  10.13.  Seller's  Knowledge.  References in this  Agreement to the
"Knowledge  of Seller" or to  "Seller's  Knowledge"  shall be deemed to mean the
actual  knowledge of Wayne E. Cooper,  Marshall  Cooper or Giles  Goodhead,  and
matters  which  Wayne  E.  Cooper,  Marshall  Cooper  or Giles  Goodhead  should
reasonably have known in the discharge of their duties as managers of Seller.



<PAGE>35


         IN WITNESS  WHEREOF,  the  parties  have caused  their duly  authorized
representatives to execute this Agreement as of the date first above written.

                               KENNEDY INFORMATION, LLC

                               By: /s/ Wayne E. Cooper
                               ------------------------------
                               Name: Wayne E. Cooper
                               Title: CEO and President


                               THE BUREAU OF NATIONAL AFFAIRS, INC.

                               By: /s/ Robert L. Velte
                               -----------------------------
                               Name: Robert L. Velte
                               Title: Vice President for Strategic Development


         THE  UNDERSIGNED,  constituting  all of the  members of Seller,  hereby
confirm that Seller is  authorized to enter into the  foregoing  Asset  Purchase
Agreement  and  that  none  of the  undersigned  is  entitled  to  exercise  any
dissenters',  appraisal or similar rights with respect thereto,  and each of the
undersigned   hereby   agrees  to  be  bound  by  the  terms  of  Section   7.16
(Non-Competition and Non-Solicitation) as if he was both a party thereto and the
"Seller" named therein.

         IN WITNESS  WHEREOF,  each of the undersigned has hereunto set his hand
as of the date first above written.


                               /s/ Wayne E. Cooper
                               --------------------
                               Wayne E. Cooper


                               /s/ Marshall Cooper
                               --------------------
                               Marshall Cooper


                               /s/ Giles Goodhead
                               --------------------
                               Giles Goodhead



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