CAMPBELL SOUP CO
10-K, 1995-10-06
FOOD AND KINDRED PRODUCTS
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<PAGE>   1
================================================================================


                      SECURITIES AND EXCHANGE COMMISSION
                           WASHINGTON, D.C.   20549

                                   FORM 10-K
   
              -------------------------------------------------

                 ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(D)
                     OF THE SECURITIES EXCHANGE ACT OF 1934

 FOR THE FISCAL YEAR ENDED                              COMMISSION FILE NUMBER
     JULY 30, 1995                                                1-3822
                                                        

                             CAMPBELL SOUP COMPANY


             NEW JERSEY                                21-0419870
     STATE OF INCORPORATION                  I.R.S. EMPLOYER IDENTIFICATION NO.


                                CAMPBELL PLACE
                        CAMDEN, NEW JERSEY  08103-1799
                         PRINCIPAL EXECUTIVE OFFICES

                       TELEPHONE NUMBER: (609) 342-4800

              -------------------------------------------------
   

          SECURITIES REGISTERED PURSUANT TO SECTION 12(b) OF THE ACT:

<TABLE>
<CAPTION>
   TITLE OF EACH CLASS                 NAME OF EACH EXCHANGE ON WHICH REGISTERED
   -------------------                 -----------------------------------------
   <S>                                       <C>
   CAPITAL STOCK                             NEW YORK STOCK EXCHANGE
                                             PHILADELPHIA STOCK EXCHANGE
</TABLE>


       SECURITIES REGISTERED PURSUANT TO SECTION 12(g) OF THE ACT:  NONE

              -------------------------------------------------
   

        Indicate by check mark whether the registrant: (1) has filed all 
reports required to be filed by Section 13 or 15(d) of the Securities
Exchange Act of 1934 during the preceding 12 months (or for such shorter period
that the registrant was required to file such reports), and (2) has been
subject to such filing requirements for the past 90 days.

                            Yes    X       No 
                               --------       ------.

        Indicate by check mark if disclosure of delinquent filers pursuant 
to Item 405 of Regulation S-K is not contained herein, and will not be
contained, to the best of registrant's knowledge, in definitive proxy or
information statements incorporated by reference in Part III of this Form 10-K
or any amendment to this Form 10-K. / /

        As of September 18, 1995, the aggregate market value of Capital 
Stock held by non-affiliates of the Registrant was $5,910,581,338.50.
(The exclusion of the market value of shares owned by any person shall not be
deemed an admission that such person is an "affiliate" of the Registrant.)
There were 248,439,373 shares of Capital Stock outstanding as of September 18,
1995.

        Notice of Annual Meeting and Proxy Statement dated October 6, 1995, 
for the Annual Meeting of Shareowners to be held on November 16, 1995, are 
incorporated by reference into Part III.

================================================================================
This Form 10-K contains 114 pages including exhibits.  An index to exhibits is
on page 39.
<PAGE>   2
                                     PART I

ITEM 1.   BUSINESS

                                  THE COMPANY

Campbell Soup Company, together with its consolidated subsidiaries, is a
leading manufacturer and marketer of high quality, branded convenience food
products.  Campbell was incorporated as a business corporation under the laws
of New Jersey on November 23, 1922; however, through predecessor organizations,
its beginnings in the food business can be traced back to 1869.

During 1995, the company acquired Pace Foods, the world's leading producer and
marketer of Mexican sauces; Fresh Start Bakeries, Inc., a food service baking
company with operations in the U.S., Europe and South America; and
Stratford-upon-Avon Foods, a canned vegetable and fruit company in England.
The company also acquired additional shares in Arnotts Limited, Australia's
leading biscuit manufacturer, boosting its share ownership to 65%.

                                    PRODUCTS

The company produces and sells a wide array of food products including canned
foods such as soups, juices, gravies, pasta, meat and vegetables; frozen foods
such as dinners, breakfasts, entrees, garlic breads and rolls, sandwiches, meat
pies, seafood, vegetables, pastries and cakes; pickles, olives, peppers and
relishes; fresh bread and rolls; croutons and stuffing; cookies, crackers and
snacks; dry soups; refrigerated foods such as salads, antipasto, salad
dressings, cheese spreads and dips, sauces, desserts and entrees; vinegar,
vegetable oils, mayonnaise and mustard; beverage and dessert mixes; sauces,
including salsa, picante, pasta and barbecue sauces; nuts; pates; chocolates
and other confectionery items; bubble gum; fish; poultry; and fresh mushrooms.
The company's food products are for the most part prepared from confidential
recipes developed in its kitchens and research laboratories.  To assure
wholesome, attractive and uniform products, high standards of quality are
maintained by a rigorous system of quality assurance.

In the United States, sales solicitation activities are conducted by the
company's own sales force and through broker and distributor arrangements.  No
material part of the business is dependent upon a single customer.  Shipments
are made promptly by the company after receipt and acceptance of orders.

                                   TRADEMARKS

The company markets its food products under a number of significant trademarks.
The company considers such trademarks, taken as a whole, to be of material
importance to its business and, consequently, aggressively seeks to protect its
rights in them.  In the United States, these include: Campbell's, M'm! M'm!
Good!, Pepperidge Farm, Godiva, Vlasic, Swanson, Pace, Mrs. Paul's, V8,
Franco-American, Prego, SpaghettiOs, Marie's, Open Pit, Healthy Request, Home
Cookin', Goldfish, Hungry-Man, Mac & More, Lunch and More, Great Starts, and
others.





                                      -2-
<PAGE>   3
Trademarks used outside the United States include: Delacre, Arnott's, Swift,
Habitant, Lacroix, Fray Bentos, Kohi, Exeter, Plate, Ace, La Patrona, MacFarms,
La Main Bleue, Royal Mail, Candy Man, Tubble Gum, Roll Up, Beeck, Kattus,
Probare, Granny's, Devos-Lemmens, Imperial, Kwatta, Lutti, Leo and others.

The company's trademarks also include federally registered depictions of
certain characters and designs such as the "Campbell Kids", the "Campbell's"
condensed soup can label, the "Vlasic" stork, the "Godiva" Gold Ballotin box,
the "Goldfish" cracker shape, the "Pace" salsa and picante sauce jar shape, and
others.

Although the company owns a number of valuable patents, its business is not
dependent upon any single patent or any group of related patents.

                                 COMPETITION

The company experiences vigorous competition for sales of all its principal
products in its major markets from numerous competitors of varying sizes. The
principal areas of competition are quality, price, advertising, promotion, and
service.  The company is the largest manufacturer in the United States of
condensed and ready-to-serve soups, vegetable juice, tomato juice, pickles,
Mexican sauces, and canned poultry; and has a strong position in the canned
beans, canned gravies, canned pasta products, pasta sauces, frozen breakfasts
and frozen prepared dinners segments.

                                  INGREDIENTS

Most ingredients required for the manufacture of the company's food products
are purchased from others, except for mushrooms, poultry and beef.
Swift-Armour Sociedad Anonima Argentina, an Argentine corporation and a
wholly-owned subsidiary, has been the principal supplier of cooked beef to the
company.

In general, satisfactory sources of supply of ingredients are available.
Ingredient inventories are at a peak during the late fall and decline during
the winter and spring.  Since many ingredients of suitable quality are
available in sufficient quantities only at certain seasons, the company makes
heavy purchases of such ingredients during their respective seasons.  As a
result of factors not within the company's control, the prices of ingredients
fluctuate significantly from time to time.

                                WORKING CAPITAL

Information relating to the company's cash and other working capital items is
set forth in Part II of this Report on pages F-2 through F-7 in the section
entitled "Management's Discussion and Analysis of Results of Operations and
Financial Condition".





                                     -3-
<PAGE>   4
                            RESEARCH AND DEVELOPMENT

During the last three fiscal years, the company's expenditures on research
activities relating to new products and the improvement of existing products
were approximately $88 million in 1995, $78 million in 1994, and $69 million in
1993.  The company conducts this research at the Campbell Institute for
Research and Technology at the company's headquarters in Camden, New Jersey,
and in other locations in the United States and foreign countries.

                             ENVIRONMENTAL MATTERS

The company has programs for the operation and design of its facilities which
meet or exceed applicable environmental rules and regulations.  The company's
expenditures for capital improvements during fiscal 1995 were approximately
$391 million, of which, according to company estimates, approximately $7.2
million was for compliance with environmental laws and regulations in the
United States.  The company further estimates that approximately $6.0 million
of the capital expenditures anticipated during fiscal 1996 will be for
compliance with such environmental laws and regulations.  The company believes
that continued compliance with existing environmental laws and regulations will
not have a material effect on capital expenditures, earnings or the competitive
position of the company.

                                  EMPLOYEES

At July 30, 1995, there were 43,781 persons employed by the company.

                              FOREIGN OPERATIONS

Information with respect to the revenue, operating profitability and
identifiable assets attributable to the company's foreign operations is set
forth in Part II of this Report on page F-16 in the section of the Notes to
Consolidated Financial Statements entitled "Geographic Area Information".

                            FINANCIAL INFORMATION

Information with respect to the revenue, operating profit and identifiable
assets for the company's only industry segment is set forth in Part II hereof
on page F-16 in the section of the Notes to Consolidated Financial Statements
entitled "Geographic Area Information".

ITEM 2.   PROPERTIES AT JULY 30, 1995

The company's principal manufacturing and processing operations in the United
States are located in Arkansas (frozen foods; ingredients), California (heat
processed; dried and frozen foods; condiments; bakery; mushrooms; ingredients),
Connecticut (bakery), Delaware (condiments), Florida (bakery; biscuit), Georgia
(dry and heat processed foods; ingredients; mushrooms), Hawaii (nuts; bakery),
Illinois (bakery; mushrooms), Kansas (bakery), Michigan (condiments; heat
processed foods;





                                      -4-
<PAGE>   5
mushrooms), Nebraska (frozen foods; ingredients), New Jersey (ingredients),
North Carolina (heat processed foods), Ohio (heat processed; biscuit),
Pennsylvania (confectionery; biscuit; bakery; mushrooms), South Carolina
(bakery), Texas (heat processed foods; ingredients), Utah (biscuit; bakery;
frozen foods) and Wisconsin (ingredients; condiments).

Outside the U.S., the company has manufacturing and distribution facilities in
Argentina (meat products; heat processed and chilled foods), Australia
(biscuit; heat processed foods; juices; mushrooms), Belgium (confectionery;
biscuit; heat processed foods), Brazil (bakery), Canada (heat processed and
frozen foods), Chile (bakery), England (heat processed and frozen foods),
France (confectionery; biscuit; heat processed foods), Germany (refrigerated
and heat processed foods; bakery; distribution), Hong Kong (distribution),
Japan (distribution), Mexico (ingredients; heat processed and frozen foods;
distribution), the Netherlands (confectionery; frozen foods; biscuit;
distribution), New Zealand (biscuit; distribution), Papua New Guinea (biscuit)
and Scotland (frozen foods).

The company also operates 126 retail confectionery shops in the United States,
Canada and Europe; 88 retail bakery thrift stores in the United States; 1 mail
order facility; and other plants and facilities at various locations in the
United States and abroad.

The company's manufacturing and processing plants are efficient and well
maintained.  In the design of plant facilities, particular emphasis is placed
on quality assurance in the finished products, safety in the operations, and
avoidance or abatement of pollution.  The company maintains its own engineering
staff, which monitors these facilities with a view toward continuously
upgrading and modernizing their design and construction.

ITEM 3.   LEGAL PROCEEDINGS

In management's opinion, there are no pending claims or litigation, the outcome
of which would have a material effect on the consolidated financial position of
the company.  Campbell has received a notice of violation from the United
States Environmental Protection Agency relating to certain air emission permits
at its Sacramento, CA facility.  Campbell is disputing the alleged violations.
The company has been named as a potentially responsible party in a number of
proceedings brought under the Comprehensive Environmental Response,
Compensation and Liability Act, commonly known as Superfund.  The ultimate
impact of these environmental proceedings cannot be predicted at this time due
to the large number of other potentially responsible parties and the
speculative nature of clean-up cost estimates, but it is not expected to be
material either individually or in the aggregate.

ITEM 4.   SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

          None.





                                     -5-
<PAGE>   6
EXECUTIVE OFFICERS OF CAMPBELL AT OCTOBER 2, 1995

The following list of executive officers as of October 2, 1995, is included
herein as an item in Part I of this Form 10-K:

<TABLE>
<CAPTION>
                                                                                                                     Date First
                                                                                                                      Elected
Name                                            Present Title                                       Age               Officer  
- ----                                            -------------                                       ---              ----------
<S>                                            <C>                                                   <C>                <C>
David W. Johnson  . . . . . . . . . . . . . .  Chairman, President and                               63                 1990
                                               Chief Executive Officer.

John M. Coleman . . . . . . . . . . . . . . .  Senior Vice President - Law and                       45                 1989
                                               Public Affairs.

James R. Kirk . . . . . . . . . . . . . . . .  Senior Vice President -                               53                 1983
                                               Research & Development and
                                               Quality Assurance.
                                               President - Campbell Institute
                                               for Research and Technology.

Robert Subin  . . . . . . . . . . . . . . . .  Senior Vice President - Finance.                      57                 1988

Frank E. Weise, III . . . . . . . . . . . . .  Senior Vice President.                                51                 1992
                                               President - Bakery & Confectionery.

Robert F. Bernstock . . . . . . . . . . . . .  Vice President.                                       44                 1990
                                               President - International Grocery.

Francis A. DuVernois  . . . . . . . . . . . .  Vice President.                                       62                 1988
                                               Vice President - Global Operations.

Brenda E. Edgerton  . . . . . . . . . . . . .  Vice President - Finance, U.S. Soup.                  46                 1989

Ronald E. Elmquist  . . . . . . . . . . . . .  Vice President.                                       49                 1994
                                               President - Global Food Service.

John L. Forbis  . . . . . . . . . . . . . . .  Vice President - Strategic Planning and               53                 1994
                                               Corporate Development.

Leo J. Greaney  . . . . . . . . . . . . . . .  Vice President - Controller.                          61                 1989

Ralph A. Harris . . . . . . . . . . . . . . .  Vice President - Corporate                            49                 1990
                                               Development.
</TABLE>





                                     -6-
<PAGE>   7
EXECUTIVE OFFICERS OF CAMPBELL AT OCTOBER 2, 1995

<TABLE>
<CAPTION>
                                                                                                                     Date First
                                                                                                                      Elected
Name                                           Present Title                                        Age               Officer  
- ----                                           -------------                                        -----            ----------
<S>                                            <C>                                                   <C>                <C>
Gerald S. Lord  . . . . . . . . . . . . . . .  Vice President - Treasurer.                           49                 1993

Kathleen MacDonnell . . . . . . . . . . . . .  Vice President.                                       47                 1990
                                               President - Frozen Foods Group.

Dale F. Morrison  . . . . . . . . . . . . . .  Vice President.                                       46                 1995
                                               President - Pepperidge Farm
                                               North America.

Daniel J. O'Neill . . . . . . . . . . . . . .  Vice President.                                       43                 1995
                                               President - Campbell Sales Company.

Alfred Poe  . . . . . . . . . . . . . . . . .  Vice President.                                       46                 1991
                                               President - Meal Enhancement Group.

J. Neil Stalter . . . . . . . . . . . . . . .  Vice President - Public Affairs.                      57                 1991

F. Martin Thrasher  . . . . . . . . . . . . .  Vice President.                                       44                 1992
                                               President - U.S. Soup.

Edward F. Walsh . . . . . . . . . . . . . . .  Vice President - Human Resources.                     54                 1993
</TABLE>


Each of the above-named officers has been employed by the company in an
executive or managerial capacity for at least five years, except Frank E.
Weise, III, Ronald E. Elmquist, John L. Forbis, Dale F. Morrison, Daniel J.
O'Neill, Alfred Poe, J. Neil Stalter and Edward F. Walsh.  Frank E. Weise, III
served as Comptroller (chief financial officer), Food and Beverage Sector, of
The Procter & Gamble Company prior to joining Campbell in 1992.   Ronald E.
Elmquist served as Chairman and Chief Executive Officer of White Swan, Inc.
prior to joining Campbell in 1994.  John L. Forbis was a partner at Arthur D.
Little prior to joining Campbell in 1994.  Dale F. Morrison served as
President, Frito Lay North America (1993-1995), and headed PepsiCo, Inc.
businesses in the United Kingdom (1990-1993) prior to joining Campbell in 1995.
Daniel J. O'Neill served as Vice President - Group Managing Director, Europe
(1993-1994), Vice President - Group Business Manager, North America (1992-1993)
and Vice President U.S. Consumer Products, Homecare (1990-1992) of S.C. Johnson
prior to  joining Campbell in 1994.  Alfred Poe served as Vice President -
Sales (1991) and Vice President - Brands (1988-1991) of M&M/Mars prior to
joining Campbell in 1991.  J. Neil Stalter served as Vice President - Corporate
Communications of Eastman Kodak Company prior to joining Campbell in 1991.
Prior to joining Campbell in 1993, Edward F. Walsh served as Senior Vice
President - Administration of Nutri-System, Inc. (1990-1993).





                                      -7-
<PAGE>   8
There is no family relationship between any of the above named officers or
between any such officer and any director of Campbell.  Each officer of
Campbell is elected at the meeting of the Board of Directors next following the
Annual Meeting of Shareowners to serve one year or until his or her successor
is elected and qualified.


                                   PART II

ITEM 5.   MARKET FOR THE REGISTRANT'S COMMON STOCK AND RELATED
          SHAREOWNER MATTERS

Campbell's Capital Stock is listed on the New York and Philadelphia Stock
Exchanges, The Stock Exchange-London and the Swiss Stock Exchanges.  On
September 18, 1995, there were 30,748 holders of record of Campbell's Capital
Stock.  The market price and dividend information with respect to Campbell's
Capital Stock are set forth on page F-26 of this Report in the section of the
Notes to Consolidated Financial Statements entitled "Quarterly Data
(unaudited)".  Future dividends will be dependent upon future earnings,
financial requirements and other factors.

ITEM 6.   SELECTED FINANCIAL DATA

The information called for by this Item is set forth on page F-1 of this
Report.  Such information should be read in conjunction with the Consolidated
Financial Statements and Notes thereto of the company included in Item 8 of
this Report.

ITEM 7.   MANAGEMENT'S DISCUSSION AND ANALYSIS OF RESULTS OF OPERATIONS
          AND FINANCIAL CONDITION

Management's Discussion and Analysis of Results of Operations and Financial
Condition is presented on pages F-2 through F-7 of this Report.

ITEM 8.   FINANCIAL STATEMENTS
          
The information called for by this Item is contained in a separate section of
this Report.  See the Index to Financial Statements on page F-8 of the Report.

ITEM 9.   CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING
          AND FINANCIAL DISCLOSURE

          None.





                                     -8-
<PAGE>   9
                                   PART III

ITEM 10.  DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT

The sections entitled "Election of Directors" and "Compliance with Section 16
of the Exchange Act" set forth on pages 1 through 3 and page 27 of Campbell's
Notice of Annual Meeting and Proxy Statement dated October 6, 1995 (the "1995
Proxy Statement") are incorporated herein by reference.

The information required by this Item relating to the executive officers of
Campbell is set forth in Part I of this Report on pages 6 through 8 under the
heading "Executive Officers of Campbell at October 2, 1995".

ITEM 11.  EXECUTIVE COMPENSATION

The information set forth on pages 9 through 14 of the 1995 Proxy Statement in
the section entitled "Compensation of Executive Officers" is incorporated
herein by reference.

ITEM 12.  SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND 
          MANAGEMENT

The information required by this Item is set forth at pages 4 and 5 and pages
26 and 27 of the 1995 Proxy Statement in the sections entitled "Election of
Directors" and "Security Ownership of Certain Beneficial Owners" and is
incorporated herein by reference.

ITEM 13.  CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

          None.





                                     -9-
<PAGE>   10

                                   PART IV

ITEM 14.  EXHIBITS, FINANCIAL STATEMENT SCHEDULES AND REPORTS ON 
          FORM 8-K

(a)  1.   All Financial Statements
          
          The Index of Financial Statements is included on page F-8 of this 
          Report.

     2.   Financial Statement Schedules
     
          None.
          
     3.   Exhibits
          

<TABLE>
<CAPTION>
NO.                         DESCRIPTION
- ---                         -----------
<S>       <C>
2         Campbell Soup Company's  Form 8-K, reporting the purchase on
          January 30, 1995, of the assets and business of Pace Foods
          Ltd, was filed with the Securities and Exchange Commission on
          February 9, 1995, and is incorporated herein by reference.
          
3(a)      Campbell's Restated Certificate of Incorporation as amended
          through November 21, 1991, was filed with the Securities and
          Exchange Commission ("SEC") with Campbell's Form 10-K for the
          fiscal year ended August 2, 1992, and is incorporated herein
          by reference.
          
3(b)      Campbell's By-Laws, effective as of June 1, 1995.
          
4         There is no instrument with respect to long-term debt of the
          company that involves indebtedness or securities authorized
          thereunder exceeding 10 percent of the total assets of the
          company and its subsidiaries on a consolidated basis.  The
          company agrees to file a copy of any instrument or agreement
          defining the rights of holders of long-term debt of the
          company upon request of the Securities and Exchange
          Commission.
          
9         Major Stockholders' Voting Trust Agreement dated June 2, 1990,
          as amended, was filed with the SEC by the Trustees of the
          Major Stockholders' Voting Trust as Exhibit A to Schedule 13D
          dated June 5, 1990, and is incorporated herein by reference.
          
10(a)     Campbell Soup Company 1984 Long-Term Incentive Plan, as
          amended on November 17, 1994.*

10(b)     Campbell Soup Company 1994 Long-Term Incentive Plan was filed
          with the SEC with Campbell's 1994 Proxy Statement and is
          incorporated herein by reference.*
          
10(c)     Campbell Soup Company Management Worldwide Incentive Plan, as
          amended on November 17, 1994, was filed with the SEC with
          Campbell's 1994 Proxy Statement and is incorporated herein by
          reference.*
</TABLE>
          




                                     -10-
<PAGE>   11
3.        Exhibits (Cont'd.)


<TABLE>
<CAPTION>
 NO.                        DESCRIPTION
 ---                        -----------
<S>       <C>
10(d)     Retirement Benefit Plan for Directors, effective December 1,
          1991, was filed with the SEC with Campbell's 10-K for the
          fiscal year ended August 2, 1992, and is incorporated herein
          by reference.*

10(e)     Supplemental Retirement Benefit Program, as amended on June
          24, 1993.*

10(f)     Personal Choice, A Flexible Reimbursement Program for Campbell
          Soup Company Executives, effective August 1, 1994.*

10(g)     Supplemental Savings Plan, as amended on May 25, 1995.*
          
10(h)     Employment Agreement dated January 2, 1990, with David W.
          Johnson, President and Chief Executive Officer, was filed with
          the SEC with Campbell's Form 10-K for the fiscal year ended
          July 29, 1990, and is incorporated herein by reference.*
          
10(i)     Severance Protection Agreement dated May 18, 1990, with John
          M. Coleman, Senior Vice President - Law and Public Affairs,
          was filed with the SEC with Campbell's Form 10-K for the
          fiscal year ended August 2, 1992, and is incorporated herein
          by reference.  Agreements with eight (8) other Executive
          Officers are in all material respects the same as that with
          Mr. John M. Coleman.*
          
10(j)     Special incentive arrangements for the Chairman, President and
          Chief Executive Officer, approved by the Board in fiscal 1994,
          under which he can earn from $0 to $5 million in addition to
          his other compensation if specified aggressive sales goals are
          achieved for certain businesses in fiscal 1996.*
          
21        Subsidiaries of Campbell.
          
23        Consent of Independent Accountants.
          
24(a)     Power of Attorney.
          
24(b)     Certified copy of the resolution of Campbell's Board of
          Directors authorizing signatures pursuant to a power of
          attorney.
          
27        Financial Data Schedule
</TABLE>

- ---------------------------------
* A management contract, compensatory plan or arrangement required to be filed
  by Item 14(c) of this Report.

(b)       Reports on Form 8-K

          There were no reports on Form 8-K filed by Campbell during the
          fourth quarter of fiscal 1995.





                                     -11-
<PAGE>   12
                                   SIGNATURES

Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange
Act of 1934, Campbell has duly caused this report to be signed on its behalf by
the undersigned, thereunto duly authorized.

Date:  October 6, 1995
                                         CAMPBELL SOUP COMPANY
                                         
                                         
                                         By:/s/ Robert Subin                  
                                            -----------------------------------
                                            Robert Subin
                                            Senior Vice President - Finance

Pursuant to the requirements of the Securities Exchange Act of 1934, this
report has been signed below by the following persons on behalf of Campbell and
in the capacity and on the date indicated.

Date:  October 6, 1995


  (a)  /s/ David W. Johnson              (b)  /s/ Leo J. Greaney       
       ------------------------------         ------------------------------
       David W. Johnson                       Leo J. Greaney
       Chairman, President and Chief          Vice President - Controller
       Executive Officer                      (Principal financial and       
       (Principal executive officer)          accounting officer)


                           (c)  Directors


                                /s/ David W. Johnson                 
                                -------------------------
                                David W. Johnson
                                            and:
                                
            Alva A. App                                 Mary Alice Malone
            Robert A. Beck                              Charles H. Mott
            Edmund M. Carpenter                         Ralph A. Pfeiffer, Jr.
            Bennett Dorrance, Vice Chairman             George M. Sherman
            Thomas W. Field, Jr.                        Donald M. Stewart
            David K. P. Li                              George Strawbridge, Jr.
            Philip E. Lippincott                        Robert J. Vlasic
                                                        Charlotte C. Weber
                                                        
                                                        
            
                         By:  /s/ John J. Furey                                
                              ---------------------------------------
                              John J. Furey, Corporate Secretary
                              as Attorney-in-Fact





                                     -12-
<PAGE>   13
ITEM 6.   SELECTED FINANCIAL DATA

Campbell Soup Company
ELEVEN-YEAR REVIEW - CONSOLIDATED
(millions, except per share amounts)
<TABLE>
<CAPTION>
Fiscal Year                      1995    1994    1993    1992   1991     1990    1989    1988    1987    1986       1985   
- -------------------------------  ----   ------ -------  -----  ------  ------- -------  ------  ------  ------     ------- 
                                                  (a)                     (b)     (c)     (d)                               
<S>                             <C>     <C>     <C>     <C>     <C>     <C>     <C>     <C>     <C>     <C>        <C>        
SUMMARY OF OPERATIONS                                                                                                        
                                                                                                                 
Net sales                       $7,278  $6,690  $6,586  $6,263  $6,204  $6,206  $5,672  $4,869  $4,490  $4,287     $3,917    
                                                                                                                 
Earnings before interest     
and taxes                        1,147   1,027     594     886     758     273     162     409     440     416        366    
                                                                                                                 
Earnings before taxes            1,042     963     520     799     667     179     107     389     418     387        334    
                                                                                                                             
Earnings before cumulative   
effect of accounting changes       698     630     257     491     402       4      13     242     247     223        198    
                                                                                                                 
Net earnings                       698     630       8     491     402       4      13     274     247     223        198    
                                                                                                                 
  Percent of sales                 9.6%    9.4%     .1%    7.8%    6.5%     .1%     .2%    5.6%    5.5%    5.2%       5.1%   
                                                                                                                 
  Return on average          
  shareowners' equity             31.3%   34.1%     .4%   25.7%   23.0%     .3%     .7%   15.1%   15.1%   15.3%      15.0%   
                                                                                                                 
Cash margin (f)                   20.0%   19.5%   18.6%   17.6%   15.6%   13.2%   12.8%   13.3%   13.2%   12.7%      12.6%   
                                                                                                                             
FINANCIAL POSITION                                                                                                           
                                                                                                                 
Operating working capital (g)   $  456  $  599  $  614  $  586  $  660  $  819  $  799  $  660  $  838  $  798     $  692    
                                                                                                                 
Plant assets - net               2,584   2,401   2,265   1,966   1,790   1,718   1,541   1,509   1,349   1,168      1,028    
                                                                                                                 
Total assets                     6,315   4,992   4,898   4,354   4,149   4,116   3,932   3,610   3,097   2,763      2,438    
                                                                                                                             
Total debt                       1,722     994   1,131     987   1,055   1,008     901     540     474     451        389    
                                                                                                                 
Shareowners' equity              2,468   1,989   1,704   2,028   1,793   1,692   1,778   1,895   1,736   1,539      1,383    
                                                                                                                             
PER SHARE DATA                                                                                                               
                                                                                                                 
Earnings before cumulative   
effect of accounting changes    $ 2.80  $ 2.51  $ 1.02  $ 1.95  $ 1.58  $  .02  $  .05  $  .93  $  .95  $  .86    $   .77    
                                                                                                                 
Net earnings                      2.80    2.51     .03    1.95    1.58     .02     .05    1.06     .95     .86        .77    
                                                                                                                 
Dividends declared                1.21    1.09    .915     .71     .56     .49     .45     .41     .35     .33        .31    
                                                                                                                 
Shareowners' equity               9.90    7.93    6.76    8.06    7.06    6.53    6.88    7.32    6.68    5.94       5.35    
                                                                                                                             
OTHER STATISTICS                                                                                                             
                                                                                                                             
Salaries, wages, pensions,   
etc.                            $1,626  $1,460  $1,371  $1,400  $1,401  $1,423  $1,334  $1,223  $1,137  $1,061    $   950    
                                                                                                                 
Capital expenditures               391     421     371     362     371     397     302     262     328     251        213    
                                                                                                                 
Number of shareowners        
(in thousands)                      43      43      43      41      38      43      44      43      41      51(e)      50(e) 
                                                                                                                 
Weighted average shares      
outstanding                        249     251     252     252     254     259     259     259     260     259        258    
                                ----------------------------------------------- ---------------------------------------------
<FN>
(a) 1993 includes pre-tax divestiture and restructuring charges of $353 million; $300 million after taxes or $1.19 per share. 1993 
    also includes the cumulative effect of changes in accounting of $249 million or $.99 per share.
(b) 1990 includes pre-tax divestiture and restructuring charges of $339 million; $302 million after taxes or $1.16 per share. 
(c) 1989 includes pre-tax restructuring charges of $343 million; $261 million after taxes or $1.01 per share. 
(d) 1988 includes pre-tax restructuring charges of $41 million; $29 million after taxes or 12 cents per share.  1988 also includes 
    the cumulative effect of a change in accounting for income taxes of $32 million or 13 cents per share. 
(e) Includes employees under the Employee Stock Ownership Plan terminated in 1987. 
(f) Cash margin equals earnings before interest and taxes plus translation, depreciation, amortization, minority interest expense 
    and divestiture and restructuring charges divided by net sales. 
(g) Operating working capital equals current assets minus current liabilities (excluding notes payable, dividend payable and 
    divestiture and restructuring reserves).
</TABLE>





                                      F-1
<PAGE>   14
             CAMPBELL SOUP COMPANY AND CONSOLIDATED SUBSIDIARIES


ITEM 7.   MANAGEMENT'S DISCUSSION AND ANALYSIS OF
          RESULTS OF OPERATIONS AND FINANCIAL CONDITION


RESULTS OF OPERATIONS

OVERVIEW

Net sales rose 9% to $7.28 billion compared to $6.69 billion in the prior year,
with strategic acquisitions contributing a third of the company's sales growth.
Net earnings climbed 11% to $698 million versus $630 million last year.
Earnings per share were $2.80, after $.08 dilution from acquisitions, up 12%
over $2.51 for the previous year.

All three operating divisions - U.S.A., Bakery & Confectionery and
International Grocery delivered record-breaking sales and earnings in 1995.

Global soup volume increased 2% as U.S. soup volume increased 1% and
international soup volume increased 8%.

Cash generated from operations climbed 22% to a record $1,185 million with a
major contribution coming from reductions in working capital, particularly
inventories which declined $63 million.


1995 COMPARED TO 1994

RESULTS BY DIVISION

U.S.A. - Net sales increased 8% to $4.3 billion in 1995 compared to $3.96
billion last year, with acquisitions contributing 50% of the sales growth.
Operating earnings rose 13% to $885 million.

Soup volume increased 1%, with continued improvement throughout the year, led
by "Home Cookin'" and "Healthy Request" soups and "Swanson" broths.  "Swanson"
frozen dinners and canned poultry achieved double-digit growth, and the new
"Swanson Mac n' More" single-serving dishes won excellent consumer reception.
New Vlasic "Sandwich Stackers" pickles and "Franco-American" pasta driven by
new shapes also achieved double-digit volume growth.  Pasta sauces, aided by
the recently introduced "Barilla" brand, posted solid volume gains, as did "V8"
vegetable juice and a wide range of Food Service products.

BAKERY & CONFECTIONERY - This division consists of Pepperidge Farm in the U.S.,
Arnotts Limited in Australia, Delacre and Lamy Lutti in Europe, and Godiva
Chocolatier worldwide.





                                      F-2
<PAGE>   15
Net sales grew 8% in fiscal 1995 to $1.63 billion, from $1.51 billion last
year.  Operating earnings increased 8% to $182 million, led by Pepperidge Farm
and the confectionery businesses.

Pepperidge Farm cookies, frozen garlic bread and "Goldfish" crackers all
achieved solid volume growth.  The acquisition of Greenfield Healthy Foods gave
impetus to Pepperidge Farm's initiatives in the rapidly growing market for
fat-free cookies.  Godiva Chocolatier reported double-digit volume growth in
the U.S., Europe and Japan, and the Lamy Lutti confectionery business reported
good gains in France.

INTERNATIONAL GROCERY - International Grocery consists of soup, sauces, juices
and frozen businesses outside the U.S.

Net sales were $1.41 billion in fiscal 1995, up 10% from $1.28 billion last
year.  The Stratford-upon-Avon Foods acquisition in the United Kingdom
contributed 30% of the sales growth.  Operating earnings were $135 million, 12%
over the prior year.  The devaluation of the Mexican peso reduced earnings by
$4 million for the year.

Soup volume outside the U.S. rose 8%, paced by continuing gains in Canada and
Asia.  The company's businesses in Argentina also achieved exceptional sales
and earnings gains.

STATEMENTS OF EARNINGS

Gross margins improved .9 percentage points to 41.4% as a result of higher
selling prices and manufacturing efficiencies.

Marketing and selling expenses remained relatively flat at 19.1% of sales
versus 19.0% in 1994.  Advertising expenses increased .2% of sales from last
year due largely to the aggressive advertising strategy of Pace Foods and
additional advertising support for Pepperidge Farm "Goldfish" Crackers and
Vlasic "Sandwich Stackers".

Administrative expenses increased .1% of sales from 1994 due mainly to higher
management incentive plan costs.

Research and development increased 13% due to new product development
activities.

Other expense increased 54% due principally to amortization of intangibles
associated with acquisitions.

Interest expense increased 55% as a result of financing costs associated with
acquisitions.

The effective tax rate declined to 33% from 34.6% reflecting the benefit of tax
planning strategies and utilization of tax loss carryforwards.

Net margins increased to 9.6%, the highest level since the company went public
in 1954.





                                      F-3
<PAGE>   16
1994 COMPARED TO 1993

RESULTS BY DIVISION

U.S.A. - Operating earnings for U.S.A. were $783 million in 1994 compared to
$780 million in 1993, before 1993 special charges of $175 million.  Net sales
were $3.96 billion in 1994, 3% below 1993.

These results reflect decisions by the U.S. Soup unit to level production and
ship to customer demand.  "Swanson" dinners, "Great Starts" breakfasts and
"Prego" spaghetti sauces achieved solid volume growth.  Food Service products
continued rapid growth led by frozen entrees and custom packed products for
quick-service restaurants.

BAKERY & CONFECTIONERY - Operating earnings rose 47% to $169 million in 1994
from $115 million in 1993 before special charges of $5 million.  The division
achieved net sales of $1.5 billion, a 19% increase.  This performance reflects
a full year of results for Arnotts in Australia, which was acquired in the
third quarter of 1993, a turnaround at Delacre in Europe and a strong
performance by Campbell's confectionery business.  Excluding the effect of the
additional investment in Arnotts, earnings increased 28% and sales were flat.

Pepperidge Farm's frozen pastry products and garlic breads achieved solid
volume gains.  At Arnotts, volume gains were strong in the chocolate category
and flavored snacks.  Sales at Delacre were down due to the lingering effects
of recession in Europe, but earnings were up significantly on lower
manufacturing costs.

INTERNATIONAL GROCERY - Operating earnings increased 18% to $120 million in
1994, from $102 million in 1993 before special charges of $173 million.
Operating earnings improvements were achieved in all International Grocery
locations with the United Kingdom, Argentina and Mexico turning in strong
performances.

Net sales were $1.28 billion in 1994, a 2% decline from $1.31 billion in 1993.
Net sales before divestitures and currency fluctuations increased 6.5%.  Soup
in the United Kingdom, Mexico, Australia and Hong Kong achieved very strong
volume growth.  Sales in the United Kingdom also benefited from the 1993
acquisition of "Fray Bentos".

STATEMENTS OF EARNINGS

Gross margins improved 1.7 points to 40.5% as a result of higher selling
prices.

Marketing and selling expenses increased to 19.0% of sales from 18.3% in 1993.
Growth in marketing spending was substantially less than in prior years as a
result of company efforts to refocus trade promotional activities on the
consumer and better match shipments to consumption.  Advertising was even with
1993.

Administrative expenses declined to 4.4% of sales from 4.6% a year ago, due
principally to lower management incentive plan expenses and cost controls.





                                      F-4
<PAGE>   17
Research and development increased 13% due to new product development and the
opening of a new research and test facility in Camden, New Jersey.

Other expense increased $13 million because of minority owners' share of
Arnotts' earnings for the full year in 1994 versus five months in 1993.

Interest expense decreased 11% principally as a result of a decline in the
company's average effective interest rate to 7.6%.

The effective tax rate declined to 34.6% from 50.5% in 1993.  The higher rate
in 1993 reflected non-deductible divestiture and restructuring charges.

SPECIAL CHARGES

On January 28, 1993, the company's Board of Directors approved a divestiture
and restructuring program which specifically identified six manufacturing
plants to be closed and fourteen businesses to be sold.  This action was taken
to consolidate high cost, underutilized plants into more cost effective
locations; and to prune out low return, non-strategic businesses which were
detracting from the company's earnings and returns and were requiring an
inordinate amount of management's time and attention.

At the time of the Board's approval, charges of $353 million, $300 million
after tax or $1.19 per share, were recorded for the estimated loss on
disposition of plant assets, cost of closing each plant and loss on each
business divestiture.  Of the total charge of $353 million, non-cash charges of
$275 million represent the excess of net book value of plants to be closed and
businesses to be sold over the estimated sales proceeds.  The balance of the
charges represents cash outflows of $78 million which occurred or are expected
to occur as follows:  1993 and 1994 - $38 million, 1995 - $22 million, and 1996
- - $18 million.  The remaining reserve balance at July 30, 1995 is $96 million.
The company plans to complete the program in 1996.

The businesses to be divested represent approximately $340 million in annual
sales.  The entire program anticipates an annual improvement in net earnings of
$28 million when fully implemented.  This total includes savings after tax of
$19 million from direct labor and plant overhead reductions and $6 million in
non-cash savings principally from reductions in depreciation and amortization.
Cash outflows do not adversely affect the company's liquidity.  See Note 5 to
the Consolidated Financial Statements for further discussion of divestiture and
restructuring charges.

Effective August 3, 1992, the company adopted Statements of Financial
Accounting Standards No. 106, "Employers' Accounting for Postretirement
Benefits Other Than Pensions," No. 109, "Accounting for Income Taxes," and No.
112, "Employers' Accounting for Postemployment Benefits".  The after-tax effect
of these accounting changes was a "one-time" charge to 1993 earnings of $249
million or $.99 per share.  These accounting changes are more fully described
in Note 2 to the Consolidated Financial Statements.





                                      F-5
<PAGE>   18
LIQUIDITY AND CAPITAL RESOURCES

Increasingly strong cash flows, a strong balance sheet and an "AA" credit
rating demonstrate the company's continued superior financial strength.

CASH FLOWS FROM OPERATING ACTIVITIES provided $1,185 million in 1995, an
increase of $217 million or 22% over 1994.  Over the last three years,
operating cash flow totaled $2.8 billion.  This strong cash generating
capability provides the company substantial financial flexibility in meeting
operating and investing objectives.

CAPITAL EXPENDITURES were $391 million in 1995, down $30 million from the prior
year as the company completed several cost saving and restructuring programs in
the prior year.  Construction of a new $150 million world-class manufacturing
facility by Arnotts began in the third quarter of 1995 with completion planned
for 1997.  Capital expenditures are projected to reach $450 million in 1996.

ACQUISITIONS in 1995 totaled $1.26 billion and included Pace Foods, the world's
leading producer and marketer of Mexican sauces; Fresh Start Bakeries, a food
service baking concern with operations in the U.S., Europe and South America;
Stratford-upon-Avon Foods, a canned fruit and vegetable company in England; and
Greenfield Foods, a U.S. baking operation specializing in low-fat cakes and
cookies.  The company also acquired additional shares in Arnotts Limited
boosting its share ownership in this Australian public company to 65%.  The
company is the "ultimate holding company" of Arnotts under Australian
Corporations Law.

These acquisitions were funded through cash generated from operations and short
and long-term borrowings of different maturities and interest rates.

LONG-TERM DEBT increased due to issuance of $300 million of notes bearing an
interest rate of 7.75% with a maturity in fiscal 1997.  This debt issuance
replaced a portion of the short-term borrowings that financed 1995
acquisitions.

SHORT-TERM BORROWINGS increased $431 million in 1995 to assist in meeting the
financing requirements of the company's acquisitions.

The company has ample financial resources, including unused lines of credit
totaling $722 million  and has ready access to financial markets around the
world.  The pre-tax interest coverage ratio was 9.4 for 1995 compared to 12.2
for 1994 reflecting the increase in debt relating to the acquisition program.

DIVIDEND payments increased $29 million or 11% to $295 million in 1995,
compared to $266 million in 1994.  Dividends declared in 1995 totaled $1.21 per
share, up from $1.09 per share in 1994.  The 1995 fourth quarter rate was 31
cents.

COMMON STOCK REPURCHASES for the treasury totaled 500 thousand shares at a cost
of $24 million during 1995, compared to repurchases of 4 million shares at a
cost of $145 million in the same period for 1994.





                                      F-6
<PAGE>   19
TOTAL ASSETS increased 27% to a record $6.3 billion during 1995.  Intangible
assets increased $1.1 billion due to acquisitions and plant assets increased
$183 million due to acquisitions and capital expenditures.

TOTAL LIABILITIES increased $844 million or 28% with total borrowings
increasing $728 million in order to fund the acquisition program.

INFLATION

Inflation during recent years has not had a significant effect on the company.
The company  mitigates the effects of inflation by increasing selling prices
where appropriate and aggressively pursuing an ongoing cost-improvement effort
which includes capital investments in more efficient plants and equipment and
low cost business systems.  The divestiture and restructuring programs
instituted since 1988 have significantly improved the company's overall
productivity with sales per employee increasing 64% from $101 thousand to $166
thousand.





                                      F-7
<PAGE>   20



                         INDEX TO FINANCIAL STATEMENTS


Financial Statements

<TABLE>
   <S>                                                                                              <C>
   Report of Independent Accountants                                                                F-9
   
   Consolidated Statements of Earnings for 1995, 1994 and 1993                                      F-10
   
   Consolidated Balance Sheets as of July 30, 1995 and  July 31, 1994                               F-11
   
   Consolidated Statements of Cash Flows for 1995, 1994 and 1993                                    F-12
   
   Consolidated Statements of Shareowners' Equity for 1995, 1994 and 1993                           F-13
   
   Changes in Number of Shares                                                                      F-14
   
   Summary of Significant Accounting Policies                                                       F-15
   
   Notes to Consolidated Financial Statements                                                       F-15 to F-26
</TABLE>





                                      F-8
<PAGE>   21

                      REPORT OF INDEPENDENT ACCOUNTANTS





To the Shareowners and Directors
of Campbell Soup Company





    In our opinion, the consolidated financial statements listed in the
accompanying index present fairly, in all material respects, the financial
position of Campbell Soup Company and its subsidiaries at July 30, 1995 and
July 31, 1994, and results of their operations and their cash flows for each of
the three years in the period ended July 30, 1995 in conformity with generally
accepted accounting principles.  These financial statements are the
responsibility of the company's management; our responsibility is to express an
opinion on these financial statements based on our audits.  We conducted our
audits of these statements in accordance with generally accepted auditing
standards which require that we plan and perform the audit to obtain reasonable
assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence
supporting the amounts and disclosures in the financial statements, assessing
the accounting principles used and significant estimates made by management,
and evaluating the overall financial statement presentation.  We believe that
our audits provide a reasonable basis for the opinion expressed above.

    As discussed in Note 2, the company changed its methods of accounting for
income taxes, postretirement benefits and postemployment benefits in 1993.



PRICE WATERHOUSE LLP



Thirty South Seventeenth Street
Philadelphia, Pennsylvania 19103
September 6, 1995





                                      F-9
<PAGE>   22
Campbell Soup Company
CONSOLIDATED STATEMENTS OF EARNINGS
(millions, except per share amounts)

<TABLE>
<CAPTION>
                                                                       1995                  1994                   1993
                                                                       ----                  ----                 ------
 <S>                                                                <C>                   <C>                    <C>
 NET SALES                                                           $7,278                $6,690                 $6,586
- ----------------------------------------------------------------------------------------------------------------------------
 Costs and expenses
   Cost of products sold                                              4,264                 3,978                  4,028
   Marketing and selling expenses                                     1,390                 1,269                  1,208
   Administrative expenses                                              326                   297                    306
   Research and development expenses                                     88                    78                     69
   Other expense (Note 4)                                                63                    41                     28
   Divestiture and restructuring charges (Note 5)                         -                     -                    353
- ----------------------------------------------------------------------------------------------------------------------------
    Total costs and expenses                                          6,131                 5,663                  5,992
- ----------------------------------------------------------------------------------------------------------------------------
 EARNINGS BEFORE INTEREST AND TAXES                                   1,147                 1,027                    594

 Interest expense (Note 6)                                              115                    74                     83
 Interest income                                                         10                    10                      9
- ----------------------------------------------------------------------------------------------------------------------------
 Earnings before taxes                                                1,042                   963                    520

 Taxes on earnings (Note 9)                                             344                   333                    263
- ----------------------------------------------------------------------------------------------------------------------------
 Earnings before cumulative effect of
   accounting changes                                                   698                   630                    257

 Cumulative effect of accounting changes (Note 2)                         -                     -                    249
- ----------------------------------------------------------------------------------------------------------------------------

 NET EARNINGS                                                       $   698               $   630                $     8
============================================================================================================================

 EARNINGS PER SHARE (NOTE 20)

 Before cumulative effect of
   accounting changes                                               $  2.80               $  2.51                  $1.02

 Cumulative effect of accounting changes                                  -                     -                    .99
- ----------------------------------------------------------------------------------------------------------------------------

 EARNINGS PER SHARE                                                 $  2.80               $  2.51                $   .03
============================================================================================================================

 Weighted average shares outstanding                                    249                   251                    252
============================================================================================================================
</TABLE>

The accompanying Summary of Significant Accounting Policies and Notes on pages
F-15 to F-26 are an integral part of the financial statements.





                                      F-10
<PAGE>   23
 Campbell Soup Company
 CONSOLIDATED BALANCE SHEETS
 (millions)

<TABLE>
<CAPTION>
                                                                                    July 30,            July 31,
                                                                                      1995               1994  
                                                                                   ---------           --------
 <S>                                                                               <C>                  <C>
 CURRENT ASSETS
 Cash and cash equivalents (Note 10)                                                 $   53              $   96
 Accounts receivable (Note 11)                                                          631                 578
 Inventories (Note 12)                                                                  755                 786
 Prepaid expenses (Note 13)                                                             142                 141

- -------------------------------------------------------------------------------------------------------------------
    Total current assets                                                              1,581               1,601
- -------------------------------------------------------------------------------------------------------------------

 PLANT ASSETS, NET OF DEPRECIATION (NOTE 14)                                          2,584               2,401
 INTANGIBLE ASSETS, NET OF AMORTIZATION (NOTE 15)                                     1,715                 582
 OTHER ASSETS (NOTE 16)                                                                 435                 408

- -------------------------------------------------------------------------------------------------------------------
    Total assets                                                                     $6,315              $4,992
===================================================================================================================

 CURRENT LIABILITIES
 Notes payable (Note 17)                                                             $  865              $  434
 Payable to suppliers and others                                                        556                 473
 Accrued liabilities                                                                    545                 570
 Dividend payable                                                                        78                  71
 Accrued income taxes                                                                   120                 117

- -------------------------------------------------------------------------------------------------------------------
    Total current liabilities                                                         2,164               1,665
- -------------------------------------------------------------------------------------------------------------------

 LONG-TERM DEBT (NOTE 17)                                                               857                 560
 NONPENSION POSTRETIREMENT BENEFITS (NOTE 8)                                            434                 402
 OTHER LIABILITIES (NOTE 18)                                                            392                 376

- -------------------------------------------------------------------------------------------------------------------
    Total liabilities                                                                 3,847               3,003
- -------------------------------------------------------------------------------------------------------------------

 SHAREOWNERS' EQUITY (NOTE 20)
 Preferred stock; authorized 40 shares; none issued                                       -                   -
 Capital stock, $.075 par value; authorized
   280 shares; issued 271 shares                                                         20                  20
 Capital surplus                                                                        165                 155
 Earnings retained in the business                                                    2,755               2,359
 Capital stock in treasury, 22 shares in 1995
   and 23 shares in 1994, at cost                                                      (550)               (559)
 Cumulative translation adjustments                                                      78                  14

- -------------------------------------------------------------------------------------------------------------------
    Total shareowners' equity                                                         2,468               1,989
- -------------------------------------------------------------------------------------------------------------------

    Total liabilities and shareowners' equity                                        $6,315              $4,992
===================================================================================================================
</TABLE>

The accompanying Summary of Significant Accounting Policies and Notes on pages
F-15 to F-26 are an integral part of the financial statements.





                                     F-11
<PAGE>   24

 Campbell Soup Company
 CONSOLIDATED STATEMENTS OF CASH FLOWS
 (millions)

<TABLE>
<CAPTION>
                                                                               1995            1994               1993
                                                                               ----            ----               ----
 <S>                                                                         <C>             <C>                 <C>
  CASH FLOWS FROM OPERATING ACTIVITIES:
  Net earnings                                                               $  698           $ 630               $  8
  Non-cash charges to net earnings
     Accounting changes and divestiture
        and restructuring charges                                                 -               -                602
     Depreciation and amortization                                              294             255                242
     Deferred income taxes                                                       40              34                (48)
     Other, net                                                                  48              46                 41
  Changes in working capital
     Accounts receivable                                                        (18)             73                (73)
     Inventories                                                                 63              18                (90)
     Other current assets and liabilities                                        60             (88)               (30)
- -------------------------------------------------------------------------------------------------------------------------
        Net cash provided by operating activities                             1,185             968                652
- -------------------------------------------------------------------------------------------------------------------------
 CASH FLOWS FROM INVESTING ACTIVITIES:
 Purchases of plant assets                                                     (391)           (421)              (366)
 Sales of plant assets                                                           21              42                 37
 Businesses acquired                                                         (1,255)            (14)              (262)
 Sales of businesses                                                             12              27                 10
 Net change in other assets and liabilities                                     (45)            (41)               (20)
- -------------------------------------------------------------------------------------------------------------------------
        Net cash used in investing activities                                (1,658)           (407)              (601)
- -------------------------------------------------------------------------------------------------------------------------
 CASH FLOWS FROM FINANCING ACTIVITIES:
 Long-term borrowings                                                           312             115                  2
 Repayments of long-term borrowings                                             (29)           (117)              (223)
 Short-term borrowings                                                        1,087             (50)               445
 Repayments of short-term borrowings                                           (662)            (87)               (98)
 Dividends paid                                                                (295)           (266)              (216)
 Treasury stock purchases                                                       (24)           (145)               (42)
 Treasury stock issued                                                           37              16                 35
- -------------------------------------------------------------------------------------------------------------------------
        Net cash provided by (used in) financing activities                     426            (534)               (97)
- -------------------------------------------------------------------------------------------------------------------------

 Effect of exchange rate changes on cash                                          4               6                 (3)

 NET CHANGE IN CASH AND CASH EQUIVALENTS                                        (43)             33                (49)

 Cash and cash equivalents at beginning of year                                  96              63                112
- -------------------------------------------------------------------------------------------------------------------------

 CASH AND CASH EQUIVALENTS AT END OF YEAR                                    $   53           $  96               $ 63
=========================================================================================================================
</TABLE>


The accompanying Summary of Significant Accounting Policies and Notes on pages
F-15 to F-26 are an integral part of the financial statements.





                                     F-12
<PAGE>   25
Campbell Soup Company
CONSOLIDATED STATEMENTS OF SHAREOWNERS' EQUITY
(millions)

<TABLE>
<CAPTION>
                                                                             Earnings      Capital     
                                                                             retained        stock      Cumulative           Total
                                        Preferred    Capital      Capital      in the           in     translation     shareowners'
                                            stock      stock      surplus    business     treasury     adjustments          equity
                                       -------------------------------------------------------------------------------------------
<S>                                        <C>           <C>         <C>       <C>           <C>             <C>            <C>
Balance at August 2, 1992                   -            $20         $116      $2,225        $(402)          $  68          $2,027
Net earnings                                                                        8                                            8
Dividends ($.915 per share)                                                      (231)                                        (231)
Treasury stock purchased                                                                       (42)                            (42)
Treasury stock issued under Management                                                                                
  incentive and Stock option plans                                     33                       16                              49
Translation adjustments                                                                                       (107)           (107)
- ----------------------------------------------------------------------------------------------------------------------------------
                                                                                                                      
Balance at August 1, 1993                  -              20          149       2,002         (428)            (39)          1,704
Net earnings                                                                      630                                          630
Dividends ($1.09 per share)                                                      (273)                                        (273)
Treasury stock purchased                                                                      (145)                           (145)
Treasury stock issued under Management                                                                                
incentive and Stock option plans                                        6                       14                              20
Translation adjustments                                                                                         53              53
- ----------------------------------------------------------------------------------------------------------------------------------
                                                                                                                      
Balance at July 31, 1994                    -             20          155       2,359         (559)             14           1,989
NET EARNINGS                                                                      698                                          698
DIVIDENDS ($1.21 PER SHARE)                                                      (302)                                        (302)
TREASURY STOCK PURCHASED                                                                       (24)                            (24)
TREASURY STOCK ISSUED UNDER MANAGEMENT                                                                                
INCENTIVE AND STOCK OPTION PLANS                                       10                       33                              43
TRANSLATION ADJUSTMENTS                                                                                         64              64
- ----------------------------------------------------------------------------------------------------------------------------------
                                                                                                                      
BALANCE AT JULY 30, 1995                   -             $20         $165      $2,755        $(550)          $  78          $2,468
==================================================================================================================================
</TABLE>

The accompanying Summary of Significant Accounting Policies and Notes on pages
 F-15 to F-26 are an integral part of the financial statements.





                                      F-13
<PAGE>   26


CHANGES IN NUMBER OF SHARES
(thousands)


<TABLE>
<CAPTION>
                                                                 Issued         Outstanding        In treasury
- ----------------------------------------------------------------------------------------------------------------
<S>                                                             <C>                 <C>                 <C>
Balance at August 2, 1992                                       271,245             251,168             20,077
Treasury stock purchased                                                             (1,104)             1,104
Treasury stock issued under Management
  incentive and Stock option plans                                                    1,642             (1,642)
- ----------------------------------------------------------------------------------------------------------------

Balance at August 1, 1993                                       271,245             251,706             19,539
Treasury stock purchased                                                             (3,989)             3,989
Treasury stock issued under Management
incentive and Stock option plans                                                        602               (602)
- ----------------------------------------------------------------------------------------------------------------


Balance at July 31, 1994                                        271,245             248,319             22,926
TREASURY STOCK PURCHASED                                                               (506)               506
TREASURY STOCK ISSUED UNDER MANAGEMENT
   INCENTIVE AND STOCK OPTION PLANS                                                   1,418             (1,418)
BALANCE AT JULY 30, 1995                                        271,245             249,231             22,014
================================================================================================================
</TABLE>



The accompanying Summary of Significant Accounting Policies and
Notes on pages F-15 to F-26 are an integral part of the financial
statements.





                                     F-14
<PAGE>   27
CAMPBELL SOUP COMPANY

NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
(MILLION DOLLARS)

1.     SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

       CONSOLIDATION - The consolidated financial statements include the
       accounts of the company and its majority-owned subsidiaries.
       Significant intercompany transactions are eliminated in consolidation.
       Investments of 20% or more in affiliates are accounted for by the equity
       method.

       FISCAL YEAR - The company's fiscal year ends on the Sunday nearest July
       3l.

       CASH AND CASH EQUIVALENTS - All highly liquid debt instruments purchased
       with a maturity of three months or less are classified as Cash
       equivalents.

       INVENTORIES - Substantially all domestic inventories are priced at the
       lower of cost or market, with cost determined by the last-in, first-out
       (LIFO) method.  Other inventories are priced at the lower of average
       cost or market.

       PLANT ASSETS - Plant assets are stated at historical cost.  Alterations
       and major overhauls which extend the lives or increase the capacity of
       plant assets are capitalized.  The amounts for property disposals are
       removed from plant asset and accumulated depreciation accounts and any
       resultant gain or loss is included in earnings.  Ordinary repairs and
       maintenance are charged to operating costs.

       DEPRECIATION - Depreciation provided in costs and expenses is calculated
       using the straight-line method.  Buildings and machinery and equipment
       are depreciated over periods not exceeding 45 years and 15 years,
       respectively.  Accelerated methods of depreciation are used for income
       tax purposes in certain jurisdictions.

       INTANGIBLES - Intangible assets consist principally of excess purchase
       price over net assets of businesses acquired.  Intangibles are amortized
       on a straight-line basis over periods not exceeding 40 years.

       ASSET VALUATION - The company periodically reviews the recoverability of
       plant assets and intangibles based principally on an analysis of cash
       flows.

       PENSION AND RETIREE BENEFIT PLANS - Costs are accrued over employees'
       careers based on plan benefit formulas.

       INCOME TAXES - Deferred taxes are provided in accordance with Statement
       of Financial Accounting Standards (FAS) No. 109.





                                     F-15
<PAGE>   28
2.     ACCOUNTING CHANGES

       In 1993, the company adopted Statements of Financial Accounting
       Standards No. 106, "Employers' Accounting for Postretirement Benefits
       Other Than Pensions," No. 109, "Accounting for Income Taxes," and No.
       112, "Employers' Accounting for Postemployment Benefits."

       FAS No. 106 requires accrual of the cost of retiree health and life
       insurance benefits during the years that employees render service.
       These costs were previously expensed as claims were paid.  The company
       elected to recognize the effect of the transition liability for past
       service costs by recording a one-time, non-cash charge against 1993
       earnings of $230 or $.91 per share.  The incremental annual charge
       decreased 1995 and 1994 earnings by $.08 per share and 1993 earnings by
       $.07 per share.

       FAS No. 112 requires the company to account for postemployment benefits
       on the accrual basis.  The cumulative effect of this change in
       accounting decreased 1993 net earnings by $22 or $.09 per share.

       FAS No. 109 requires the company to recognize the benefit of certain
       deferred tax assets,  increasing 1993 net earnings by $3 or $.01 per
       share.

3.     GEOGRAPHIC AREA INFORMATION

       The company is predominantly engaged in the manufacture and sale of
       prepared convenience foods.  The following presents information about
       operations in different geographic areas:

<TABLE>
<CAPTION>
                                                                            1995           1994                1993
                                                                            ----           ----                ----
       <S>                                                                <C>             <C>               <C>
       Net sales
         United States                                                    $5,012          $4,639            $4,743
         Europe                                                            1,143           1,041             1,050
         Australia                                                           549             507               256
         Other countries                                                     658             604               661
         Adjustments and eliminations                                        (84)           (101)             (124)
                                                                          ------          ------            ------ 
         Consolidated                                                     $7,278          $6,690            $6,586
                                                                          ======          ======            ======

<CAPTION>
                                                                            1995            1994              1993
                                                                            ----            ----              ----
       <S>                                                               <C>              <C>               <C>
       Earnings (loss) before taxes
         United States                                                    $  957          $  854            $  715
         Europe                                                               74              64              (170)
         Australia                                                            81              81                48
         Other countries                                                      90              73                51
         Unallocated corporate expenses                                      (55)            (45)              (50)
                                                                          ------          ------            ------ 
         Earnings before interest and taxes                                1,147           1,027               594
         Interest, net                                                      (105)            (64)              (74)
                                                                          ------          ------            ------ 
         Consolidated                                                     $1,042          $  963            $  520
                                                                          ======          ======            ======
</TABLE>





                                     F-16
<PAGE>   29

<TABLE>
<CAPTION>
                                                                            1995            1994              1993
                                                                            ----           -----             -----
       <S>                                                                <C>             <C>               <C>
       Identifiable assets
         United States                                                    $4,171          $2,992            $2,961
         Europe                                                              814             724               669
         Australia                                                           773             732               691
         Other countries                                                     557             544               577
                                                                          ------          ------            ------
         Consolidated                                                     $6,315          $4,992            $4,898
                                                                          ======          ======            ======
</TABLE>

       Transfers between geographic areas are recorded at cost plus markup or
       at market.  1993 divestiture and restructuring charges of $353 were
       allocated to geographic areas as follows:  United States - $126, Europe
       - $210 and Other - $17.

4.     OTHER EXPENSE

<TABLE>
<CAPTION>
                                                                            1995            1994              1993
                                                                            ----           -----             -----
       <S>                                                                   <C>             <C>               <C>
       Stock price related incentive programs                                $20             $12               $13
       Amortization of intangible and other assets                            34              18                19
       Minority interests                                                     17              25                 9
       Other, net                                                             (8)            (14)              (13)
                                                                             ---             ---               --- 
                                                                             $63             $41               $28
                                                                             ===             ===               ===
</TABLE>

5.     DIVESTITURE AND RESTRUCTURING CHARGES

       On January 28, 1993, the company's Board of Directors approved a
       divestiture and restructuring program which specifically identified six
       manufacturing plants to be closed and fourteen businesses to be sold.
       At the time of the Board's approval, charges of $353 ($300 after tax or
       $1.19 per share) were recorded for the estimated loss on disposition of
       plant assets, cost of closing each plant and loss on each business
       divestiture.

       Components of the original reserve and charges are as follows:

<TABLE>
<CAPTION>
                                         Original                        Balance                      Balance
                                          Reserve         Charges        7/31/94        Charges       7/30/95
                                          -------        --------        -------      ----------      -------
 <S>                                        <C>            <C>              <C>           <C>             <C>
 Loss on disposal of assets                 $275           $(145)           $130          $(52)           $78
 Severance and benefits                       52             (28)             24           (19)             5
 Other                                        26             (10)             16            (3)            13
                                            ----           -----            ----          ----           ----
    Total                                   $353           $(183)           $170          $(74)           $96
                                            ====           =====            ====          ====            ===
 Current                                    $153                            $170                          $96
 Non-current                                 200                               -                            - 
                                            ----                            ----                          ---
    Total                                   $353                            $170                          $96
                                            ====                            ====                          ===
</TABLE>





                                     F-17
<PAGE>   30
       Five plant closings were completed and one plant was restructured.  Ten
       businesses were divested through July 30, 1995.  The company plans to
       complete the program in 1996.

       In the second quarter of 1995, the Board of Directors approved the sale
       of two additional businesses not included in the original Board
       authorization.  Based on current estimates, existing reserves are
       adequate to cover the cost of disposing of these businesses because one
       business included in the original program will not be sold.

6.     INTEREST EXPENSE

<TABLE>
<CAPTION>
                                                                            1995            1994              1993
                                                                            ----            ----              ----
       <S>                                                                  <C>              <C>               <C>
       Interest expense                                                     $123             $85               $96
       Less:  Interest capitalized                                             8              11                13
                                                                            ----             ---               ---
                                                                            $115             $74               $83
                                                                            ====             ===               ===
</TABLE>

7.     ACQUISITIONS

       During 1995, 1994 and 1993 the company made several acquisitions.  These
       acquisitions were accounted for as purchase transactions, and operations
       of the acquired companies are included in the financial statements from
       the dates the acquisitions were consummated.  The final allocation of
       the purchase price of 1995 acquisitions will be completed during 1996
       when appraisals and other studies have been finalized.  The preliminary
       allocation of the purchase price to assets acquired and liabilities
       assumed was based upon fair value estimates as follows:

<TABLE>
<CAPTION>
                                                                            1995            1994              1993 
                                                                            ----           ------            ------
       <S>                                                               <C>                 <C>             <C>
       Working capital                                                    $   19             $ 1              $  1
       Fixed assets                                                           93               7               272
       Intangibles, principally goodwill                                   1,150               6               131
       Other assets                                                            4               -                11
       Other liabilities                                                     (25)              -               (72)
       Minority interest                                                      14               -               (81)
                                                                          ------             ---              ---- 
                                                                          $1,255             $14              $262
                                                                          ======             ===              ====
</TABLE>

       During 1995, the company acquired Pace Foods, the world's leading
       producer and marketer of Mexican sauces; Fresh Start Bakeries, a food
       service baking concern with operations in the U.S., Europe and South
       America; Stratford-upon-Avon Foods, a canned fruit and vegetable company
       in England; and Greenfield Foods, a U.S. baking operation specializing
       in low-fat cakes and cookies.  The company also acquired additional
       shares in Arnotts Limited, Australia's leading biscuit manufacturer,
       boosting its share ownership to 65%.

       The Pace Foods acquisition was consummated on January 30, 1995 and based
       on unaudited data, net sales for 1995 and 1994 would have increased $127
       and $225, respectively, and net earnings would have decreased $16 and
       $31, respectively, had the acquisition occurred at the beginning of
       fiscal 1995 and 1994.  Proforma financial information for the other
       acquisitions would not have a material effect on the company's net sales
       and earnings in fiscal 1995 and 1994.

       Acquisitions in 1994 consisted of the Australian mushroom business,
       Dandy Mushrooms, and the Australian canned-meat business, "Fray Bentos".





                                     F-18
<PAGE>   31
       During 1993, the company increased its ownership of Arnotts to 58% from
       33% prior to fiscal 1993.

8.     PENSION PLANS AND RETIREMENT BENEFITS

       PENSION PLANS - Substantially all of the company's U.S. and certain
       non-U.S. employees are covered by noncontributory defined benefit
       pension plans.  Plan benefits are generally based on years of service
       and employees' compensation during the last years of employment.
       Benefits are paid from funds previously provided to trustees and
       insurance companies or are paid directly by the company from general
       funds.  Actuarial assumptions and provisions for funded plans are
       reviewed regularly by the company and its independent actuaries to
       ensure that plan assets will be adequate to provide pension and survivor
       benefits.  Plan assets consist primarily of investments in common stock,
       fixed income securities, real estate and money market funds.

       Pension expense included the following:

<TABLE>
<CAPTION>
                                                                            1995             1994             1993 
                                                                            ----             ----           -------
       <S>                                                                 <C>               <C>              <C>
         Benefits earned during the year                                   $  29             $ 31             $ 26
         Interest cost                                                        90               82               78
         Net amortization and deferrals                                       59               (7)              38
         Less:  Return on plan assets                                        158               82              115
                                                                            ----             ----             ----
                                                                              20               24               27
         Other pension expense                                                10                7                7
                                                                           -----             ----             ----
         Consolidated pension expense                                      $  30             $ 31             $ 34
                                                                           =====             ====             ====

       Weighted average rates for principal
         actuarial assumptions were:
         Discount rate                                                      7.75%            8.25%            7.50%
         Long-term rate of compensation increase                            5.00%            5.50%            5.00%
         Long-term rate of return on plan assets                            9.25%            9.25%            9.25%
</TABLE>

       The funded status of the plans was as follows:

<TABLE>
<CAPTION>
                                                     
                                                                                          JULY 30,         July 31,
                                                                                            1995             1994 
                                                                                         ---------        --------
       <S>                                                                               <C>               <C>
       Actuarial present value of benefit obligations:
         Vested                                                                           $(1,023)          $ (909)
         Non-vested                                                                           (42)             (44)
                                                                                        ---------          ------- 
         Accumulated benefit obligation                                                    (1,065)            (953)
         Effect of projected future salary increases                                         (127)            (143)
                                                                                         --------           ------ 
         Projected benefit obligation                                                      (1,192)          (1,096)
       Plan assets at market value                                                          1,269            1,171
                                                                                         --------           ------
       Plan assets in excess of projected benefit obligation                                   77               75
       Unrecognized net loss                                                                  216              217
       Unrecognized prior service cost                                                         81               87
       Unrecognized net assets at transition                                                  (53)             (62)
                                                                                         --------           ------ 
       Prepaid pension expense                                                           $    321           $  317
                                                                                         ========           ======
</TABLE>





                                      F-19
<PAGE>   32
       Pension coverage for employees of certain non-U.S. subsidiaries are
       provided to the extent determined appropriate through their respective
       plans.  Obligations under such plans are systematically provided for by
       depositing funds with trusts or under insurance contracts.  The assets
       and obligations of these plans are not material.

       SAVINGS PLANS - The company sponsors employee savings plans which cover
       substantially all U.S. employees.  After one year of continuous service,
       the company generally matches 50% of employee contributions up to five
       percent of compensation.  In fiscal 1995, 1994 and 1993, the company
       increased its contribution to 60% because earnings goals were achieved.
       Amounts charged to costs and expenses were $14 in 1995 and 1994 and $13
       in 1993.

       RETIREE BENEFITS -  The company provides certain health care and life
       insurance benefits (postretirement benefits) to substantially all
       retired U.S. employees and their dependents.  Employees who have 10
       years of service after the age of 45 and retire from the company are
       eligible to participate in the postretirement benefit plans.

       Postretirement benefit expense was comprised of the following:

<TABLE>
<CAPTION>
                                                                            1995             1994             1993
                                                                            ----             ----             ----
       <S>                                                                   <C>              <C>              <C>
       Benefits earned during the year                                       $18              $19              $16
       Interest cost                                                          34               31               30
                                                                             ---              ---              ---
         Postretirement benefit expense                                      $52              $50              $46
                                                                             ===              ===              ===
</TABLE>

       Healthcare claims and death benefits paid totaled $20 in 1995 and $18 in
       1994 and 1993.

<TABLE>
<CAPTION>
                                                                                          JULY 30,         July 31,
                                                                                            1995            1994  
                                                                                         ---------        --------
       <S>                                                                                   <C>              <C>
       Actuarial present value of benefit obligations:
           Retirees                                                                          $276             $285
           Fully eligible active plan participants                                             68               81
           Other active plan participants                                                      92               93
                                                                                             ----             ----
       Accumulated benefit obligation                                                         436              459
       Unrecognized net gain (loss)                                                            17              (38)
                                                                                             ----             ---- 
           Accrued postretirement benefit liability                                          $453             $421
                                                                                             ====             ====
</TABLE>

       The discount rate used to determine the accumulated postretirement
       benefit obligation was 7.75% in 1995 and 8.25% in 1994.  The assumed
       initial healthcare cost trend rate used to measure the accumulated
       postretirement benefit obligation was 10%, declining to 5.5% over a
       period of 10 years and continuing at 5.5% thereafter.  A
       one-percentage-point change in the assumed healthcare cost trend rate
       would have changed the 1995 accumulated postretirement benefit
       obligation by $46 and postretirement benefit expense by $8.

       Obligations related to non-U.S. postretirement benefit plans are not
       significant since these benefits are generally provided through
       government-sponsored plans.

       Estimated postretirement benefits payable in fiscal 1996 of $19 are
       included in "Accrued liabilities."





                                      F-20
<PAGE>   33

9.     TAXES ON EARNINGS

       The provision for income taxes consists of the following:

<TABLE>
<CAPTION>
                                                                            1995             1994             1993
                                                                            ----             ----             ----
       <S>                                                               <C>                 <C>              <C>
       Income taxes:
          Currently payable
                Federal                                                     $208             $216             $241
                State                                                         28               24               27
                Non-U.S.                                                      68               59               43
                                                                            ----             ----             ----
                                                                             304              299              311
                                                                            ----             ----             ----
          Deferred
                Federal                                                       33               34              (39)
                State                                                          5                -               (1)
                Non-U.S.                                                       2                -               (8)
                                                                            ----             ----             ---- 
                                                                              40               34              (48)
                                                                            ----             ----             ---- 
                                                                            $344             $333             $263
                                                                            ====             ====             ====
       Earnings before income taxes and
         cumulative effect of accounting change:
                United States                                             $  840             $622             $614
                Non-U.S.                                                     202              341              (94)
                                                                          ------             ----             ---- 
                                                                          $1,042             $963             $520
                                                                          ======             ====             ====
</TABLE>

       The deferred tax credit in 1993 resulted principally from charges for
       restructuring and other postretirement benefits.

       The following is a reconciliation of effective income tax rates with the
       U.S. Federal statutory income tax rate:
 
<TABLE>
<CAPTION>
                                                                          1995             1994             1993
                                                                          ----             ----             ----
       <S>                                                                <C>              <C>              <C>
       Federal statutory income tax rates                                 35.0%            35.0%            34.0%
       State income taxes (net of Federal tax benefit)                     2.1              2.4              2.6
       Nondeductible divestiture and restructuring
         charges                                                             -                -             14.3
       Non-U.S. earnings taxed at other
         than Federal statutory rate                                       (.2)             (.2)              .4
       Tax loss carryforwards                                             (3.0)               -                -
       Other                                                               (.9)            (2.6)             (.8)
                                                                          ----            -----            ----- 
       Effective income tax rate                                          33.0%            34.6%            50.5%
                                                                          ====            =====            ===== 
</TABLE>





                                     F-21
<PAGE>   34
       Deferred tax liabilities and assets are comprised of the following:

<TABLE>
<CAPTION>
                                                                                          JULY 30,         July 31,
                                                                                           1995             1994  
                                                                                         --------          -------
       <S>                                                                                   <C>              <C>
       Depreciation                                                                          $178             $200
       Pensions                                                                               113              108
       Other                                                                                  123               87
                                                                                             ----             ----
       Deferred tax liabilities                                                               414              395
                                                                                             ----             ----

       Restructuring accruals                                                                  53               88
       Benefits and compensation                                                              189              170
       Tax loss carryforwards                                                                  52               91
       Other                                                                                   38               55
                                                                                             ----             ----
       Gross deferred tax assets                                                              332              404
       Deferred tax asset valuation allowance                                                 (84)            (135)
                                                                                             ----             ---- 
       Net deferred tax assets                                                                248              269
                                                                                             ----             ----

       Net deferred tax liability                                                            $166             $126
                                                                                             ====             ====
</TABLE>

       For income tax purposes, subsidiaries of the company have tax loss
       carryforwards of approximately $154 of which $6 relate to periods prior
       to acquisition of the subsidiaries by the company.  Of these
       carryforwards, $40 expire in 1999, $32 expire through 2005 and $82 may
       be carried forward indefinitely.  The current statutory tax rates in
       these countries range from 30% to 40%.

       Income taxes have not been accrued on undistributed earnings of non-U.S.
       subsidiaries of $414 which are invested in operating assets and are not
       expected to be remitted.  If remitted, tax credits are available to
       substantially reduce any additional taxes.

10.    CASH AND CASH EQUIVALENTS

       Cash and cash equivalents includes cash equivalents of $36 at July 30,
       1995 and $32 at July 31, 1994.

11.    ACCOUNTS RECEIVABLE

<TABLE>
<CAPTION>
                                                                                             1995             1994
                                                                                             ----            -----
       <S>                                                                                   <C>              <C>
       Customers                                                                             $599             $535
         Allowances for cash discounts and bad debts                                          (30)             (29)
                                                                                             ----             ---- 
                                                                                              569              506
       Other                                                                                   62               72
                                                                                             ----             ----
                                                                                             $631             $578
                                                                                             ====             ====
</TABLE>

12.    INVENTORIES

<TABLE>
<CAPTION>
                                                                                             1995             1994
                                                                                             ----             ----
       <S>                                                                                   <C>              <C>
       Raw materials, containers and supplies                                                $317             $368
       Finished products                                                                      505              483
                                                                                             ----             ----
                                                                                              822              851
       Less-Adjustment to LIFO basis                                                           67               65
                                                                                             ----             ----
                                                                                             $755             $786
                                                                                             ====             ====
</TABLE>





                                     F-22
<PAGE>   35
       Inventories for which the LIFO method of determining cost is used
       represented approximately 63% of consolidated inventories in 1995 and
       70% in 1994.

13.    PREPAID EXPENSES
<TABLE>
<CAPTION>
                                                                                             1995             1994
                                                                                             ----            -----
       <S>                                                                                  <C>              <C>
       Current prepaid pensions                                                             $  21              $ 19
       Deferred taxes                                                                          69                85
       Other                                                                                   52                37
                                                                                             ----              ----
                                                                                             $142              $141
                                                                                             ====              ====
</TABLE>

14.    PLANT ASSETS
<TABLE>
<CAPTION>
                                                                                             1995              1994
                                                                                             ----              ----
       <S>                                                                                <C>               <C>
       Land                                                                                $  101            $  110
       Buildings                                                                            1,182             1,092
       Machinery and equipment                                                              2,734             2,461
       Projects in progress                                                                   237               185
                                                                                          -------           -------
                                                                                            4,254             3,848
       Accumulated depreciation                                                            (1,670)          (1,447)
                                                                                           ------           ------ 
                                                                                           $2,584            $2,401
                                                                                           ======            ======
</TABLE>
       Depreciation provided in costs and expenses was $261 in 1995, $237 in
       1994 and $223 in 1993. Approximately $220 of capital expenditures are
       required to complete projects in progress at July 30, 1995.

15.    INTANGIBLE ASSETS
<TABLE>
<CAPTION>
                                                                                             1995             1994
                                                                                             ----             ----
       <S>                                                                                 <C>                <C>
       Purchase price in excess of net
         assets of businesses acquired (goodwill)                                          $1,716             $542
       Other intangibles                                                                      132              130
                                                                                           ------             ----
                                                                                            1,848              672
       Accumulated amortization                                                              (133)             (90)
                                                                                           ------             ---- 
                                                                                           $1,715             $582
                                                                                           ======             ====
</TABLE>

16.    OTHER ASSETS
<TABLE>
<CAPTION>
                                                                                             1995             1994
                                                                                             ----            -----
       <S>                                                                                   <C>              <C>
       Noncurrent prepaid pensions                                                           $300             $298
       Other noncurrent investments                                                           100               76
       Other                                                                                   35               34
                                                                                             ----             ----
                                                                                             $435             $408
                                                                                             ====             ====
</TABLE>

17.    NOTES PAYABLE AND LONG-TERM DEBT

       Notes payable consists of the following:
<TABLE>
<CAPTION>
                                                                                             1995              1994
                                                                                             ----             -----
       <S>                                                                                   <C>              <C>
       Commercial paper                                                                      $840             $401
       Banks                                                                                   19               20
       Other                                                                                    6               13
                                                                                             ----             ----
                                                                                             $865             $434
                                                                                             ====             ====
</TABLE>




                                     F-23
<PAGE>   36
       The amount of unused lines of credit at July 30, 1995 approximates $722.
       The lines of credit are unconditional and generally cover loans for a
       period of one year at prime commercial interest rates.

       Long-term debt consists of the following:

<TABLE>
<CAPTION>
           Type                   Fiscal Year Maturity                 Rate                   1995             1994
       -------------         -----------------------------   ------------------               ----             ----
       <S>                       <C>                              <C>                        <C>            <C>
       Notes                        1997                              7.75%                  $300           $    -
       Notes                        1998                              9.00%                   100              100
       Notes                         2001*                         8.58%-8.75%                100              100
       Notes                        2004                              5.63%                   100              100
       Debentures                   2021                              8.88%                   200              200
       Notes                     1997-2010                        7.60% average                26               29
       Capital lease
         obligations              Varies                             Varies                    31               31
                                                                                             ----             ----
                                                                                             $857             $560
                                                                                             ====             ====
</TABLE>

       * $50 redeemable in 1998

       The cost to retire the company's long-term debt was $905 at July 30,
       1995 and $585 at July 31, 1994.

       Principal amounts of long-term debt mature as follows:  1996 - $10 (in
       current liabilities); 1997 - $316; 1998 - $101; 1999 - $2; 2000 - $2;
       and beyond - $436.

       Future minimum capital lease payments are $62, including implicit
       interest of $27.

18.    OTHER LIABILITIES

<TABLE>
<CAPTION>
                                                                                             1995             1994
                                                                                             ----             ----
       <S>                                                                                   <C>              <C>
       Deferred income taxes                                                                 $235             $211
       Minority interests                                                                     106              121
       Postemployment benefits                                                                 18               17
       Other liabilities                                                                       33               27
                                                                                             ----             ----
                                                                                             $392             $376
                                                                                             ====             ====
</TABLE>

19.    FINANCIAL INSTRUMENTS

       The book values of cash and cash equivalents, accounts and notes
       receivable, accounts payable and short-term debt approximate fair value.
       The fair value of financial instruments, non-current investments and
       long-term debt is based on quoted market prices.

       The company utilizes derivative financial instruments to enhance its
       ability to manage risk, including interest rate and foreign currency
       exposures which exist as part of its ongoing business operations.

       The company utilizes interest rate swap agreements to minimize its
       worldwide financing costs and to achieve a desired proportion of
       variable versus fixed rate debt, based on current and projected market
       conditions.  When interest rates change, the difference to be paid or
       received is recognized as an adjustment to interest expense over the
       lives of the agreements.  At times, the company utilizes forward foreign
       exchange contracts to hedge foreign currency exposures.  Gains and
       losses resulting from these instruments are recognized in the same
       period as the underlying hedged transaction.





                                     F-24
<PAGE>   37
       The notional amounts of interest rate swaps were $337 at July 30, 1995
       and $300 at July 31, 1994.  In addition, the company has swap agreements
       with  financial institutions which cover both foreign currency and
       interest rates.  The notional amounts of these swaps were $32 at July
       30, 1995 and $10 at July 31, 1994.  These agreements hedge currency
       exposures arising from strategies which replaced certain local currency
       debt with lower cost U.S. dollar financing.  The cost to settle all
       swaps was $20 at July 30, 1995, of which $5 was accrued.

       The company is exposed to credit loss in the event of nonperformance by
       the counterparties; however, the company does not anticipate any
       nonperformance.  The company's credit risk on swap transactions is
       minimized by its policy of dealing only with leading, credit-worthy
       financial institutions having long-term credit ratings of "A" or better.

       At July 30, 1995, the company also had contracts to purchase or sell
       approximately $84 in foreign currency versus $31 at July 31, 1994.  The
       contracts are mostly for Canadian and European currencies and have
       maturities through 1996.

       The company uses a mix of equity, intercompany debt and local currency
       borrowings to finance its foreign operations.   Gains and losses, both
       realized and unrealized, on financial instruments that hedge the
       company's investments in foreign operations are recognized in the
       Cumulative translation adjustments account in Shareowners' equity.

20.    SHAREOWNERS' EQUITY

       The company has authorized 280 million shares of Capital Stock of $.075
       par value and 40 million shares of Preferred Stock, issuable in one or
       more classes, with or without par as may be authorized by the Board of
       Directors.  No Preferred Stock has been issued.

       The following summarizes the activity in the company's long-term
       incentive plans:

<TABLE>
<CAPTION>
                                                                            1995             1994             1993
                                                                            ----            -----            -----
                                                                                     (thousands of shares)
       <S>                                                                <C>              <C>            <C>
       RESTRICTED SHARES
        Granted                                                              483               19              374
       STOCK OPTION PLANS
        Beginning of year                                                  9,915            9,261           10,142
        Granted                                                            1,376            1,377            1,239
        Exercised                                                         (1,498)            (604)          (1,858)
        Terminated                                                          (137)            (119)            (262)
                                                                           -----            -----            ----- 
        End of year                                                        9,656            9,915            9,261
                                                                           =====            =====            =====

        Exercisable at end of year                                         6,861            7,185            5,519
                                                                           =====            =====            =====
<CAPTION>
                                                                                      (per share prices)
       <S>                                                                <C>              <C>            <C>
        Granted                                                           $49.19           $36.63           $43.79
        Exercised                                                         $23.35           $21.14           $18.59
        Not exercised:  Low                                               $15.38           $ 9.58           $ 7.34
                        High                                              $49.19           $43.81           $43.81
                        Average                                           $34.05           $30.41           $28.99
</TABLE>





                                     F-25
<PAGE>   38

       As of July 30, 1995, 10.7 million shares remain available for grant
       under the 1994 long-term incentive plan.

       All net earnings per share data is based on the weighted average shares
       outstanding during the applicable periods.  The potential dilution from
       the exercise of stock options is not material.

21.    STATEMENTS OF CASH FLOWS

<TABLE>
<CAPTION>
                                                                             1995            1994              1993
                                                                             ----           -----              ----
       <S>                                                                 <C>             <C>               <C>
       Interest paid, net of amounts capitalized                           $  102          $   77            $   87
       Interest received                                                   $   10          $   13            $    9
       Income taxes paid                                                   $  290          $  271            $  305
</TABLE>

22.    QUARTERLY DATA (UNAUDITED)

<TABLE>
<CAPTION>
                                                                                               1995 
                                                                                              ------

                                                                    FIRST            SECOND          THIRD         FOURTH
                                                                    -----            ------          -----         ------
       <S>                                                         <C>              <C>             <C>          <C>
       NET SALES                                                   $1,864           $2,040          $1,744       $1,630
       COST OF PRODUCTS SOLD                                        1,088            1,176           1,045          955
       NET EARNINGS                                                   197              231             127          143
       PER SHARE
         NET EARNINGS                                                 .79              .93             .51          .57
         DIVIDENDS                                                    .28              .31             .31          .31
       MARKET PRICE
         HIGH                                                       41.25            46.00           51.25        51.00
         LOW                                                        37.00            40.63           42.38        45.63
</TABLE>

<TABLE>
<CAPTION>
                                                                                               1994 
                                                                                              ------

                                                                    First            Second           Third        Fourth
                                                                    -----            ------           -----        ------
       <S>                                                        <C>               <C>             <C>           <C>
       Net sales                                                   $1,763            $1,894          $1,568        $1,465
       Cost of products sold                                        1,058             1,104             946           870
       Net earnings                                                   166               203             119           142
       Per share
         Net earnings                                                 .66               .81             .47           .57
         Dividends                                                    .25               .28             .28           .28
       Market price
         High                                                       42.88             43.25           42.13         39.38
         Low                                                        35.25             38.25           37.13         34.25
</TABLE>





                                      F-26
<PAGE>   39
                              INDEX OF EXHIBITS

<TABLE>
<CAPTION>

Document                                                                                                                Page
- --------                                                                                                                ----
<S>          <C>                                                                                                        <C>

2            Campbell Soup Company's Form 8-K, reporting the purchase on January 30, 1995, of the assets and
             business of Pace Foods Ltd., was filed with the Securities and Exchange Commission on February 9,
             1995, and is incorporated herein by reference.

3(a)         Campbell's Restated Certificate of Incorporation as amended through November 21, 1991, was filed with
             the Securities and Exchange Commission ("SEC") with Campbell's Form 10-K for the fiscal year ended
             August 2, 1992, and is incorporated herein by reference.

3(b)         Campbell's By-Laws, effective as of June 1, 1995.                                                            41
                                                                                                                                
4            There is no instrument with respect to long-term debt of the company that involves indebtedness or                 
             securities authorized thereunder exceeding 10 percent of the total assets of the company and its                   
             subsidiaries on a consolidated basis.  The company agrees to file a copy of any instrument or                      
             agreement defining the rights of holders of long-term debt of the company upon request of the                      
             Securities and Exchange Commission.                                                                                
                                                                                                                                
9            Major Stockholders' Voting Trust Agreement dated June 2, 1990, as amended, was filed with the SEC by               
             the Trustees of the Major Stock- holders' Voting Trust as Exhibit A to Schedule 13D dated June 5,                  
             1990, and is incorporated herein by reference.                                                                     
                                                                                                                                
10(a)        Campbell Soup Company 1984 Long-Term Incentive Plan, as amended on November 17, 1994.                        49
                                                                                                                                
10(b)        Campbell Soup Company 1994 Long-Term Incentive Plan was filed with the SEC with Campbell's 1994 Proxy              
             Statement and is incorporated herein by reference.                                                                 
             Campbell Soup Company Management Worldwide Incentive Plan, as amended on November 17, 1994, was filed              
             with the SEC with Campbell's 1994 Proxy Statement, and is incorporated herein by reference.                        
                                                                                                                                
10(c)        Campbell Soup Company Management Worldwide Incentive Plan, as amended on November 17, 1994, was filed              
             with the SEC with Campbell's 1994 Proxy Statement, and is incorporated herein by reference.                        
                                                                                                                                
10(d)        Retirement Benefit Plan for Directors, effective December 1, 1991, was filed with the SEC with                     
             Campbell's 10-K for the fiscal year ended August 2, 1992, and is incorporated herein by reference.                 
                                                                                                                                
10(e)        Supplemental Retirement Benefit Program, as amended on June 24, 1993.                                        69
                                                                                                                                
10(f)        Personal Choice, a Financial Reimbursement Program for Campbell Soup Company Executives, effective           95
             August 1, 1994.
</TABLE>





                                     I-1
<PAGE>   40
                         INDEX OF EXHIBITS (cont'd.)

<TABLE>
<CAPTION>
Document                                                                                                                 Page
- --------                                                                                                                 ----
<S>          <C>                                                                                                         <C>

10(g)        Supplemental Savings Plan, as amended on May 25, 1995.                                                       103
                                                                                                                                 
10(h)        Employment Agreement dated January 2, 1990, with David W. Johnson, President and Chief Executive                    
             Officer, was filed with the SEC with Campbell's Form 10-K for the fiscal year ended July 29, 1990,                  
             and is incorporated herein by reference.                                                                            
                                                                                                                                 
10(i)        Severance Protection Agreement dated May 18, 1990, with John M. Coleman, Senior Vice President - Law                
             and Public Affairs, was filed with the SEC with Campbell's Form 10-K for the fiscal year ended August               
             2, 1992, and is incorporated herein by reference.  Agreements with eight (8) other Executive Officers               
             are in all material respects the same as that with Mr. John M. Coleman.                                             
                                                                                                                                 
10(j)        Special incentive arrangements for the Chairman, President and Chief Executive Officer, approved by                 
             the Board in fiscal 1994, under which he can earn from $0 to $5 million in addition to his other                    
             compensation if specified aggressive sales goals are achieved for certain businesses in fiscal 1996.               
                                                                                                                                 
21           Subsidiaries (Direct and Indirect) of Campbell.                                                               109
                                                                                                                                 
23           Consent of Independent Accountants.                                                                           110
                                                                                                                                 
24(a)        Power of Attorney.                                                                                            111
                                                                                                                                 
24(b)        Certified copy of the resolution of Campbell's Board of Directors authorizing signatures pursuant to          112
             a power of attorney.                                                                                                
                                                                                                                                 
27           Financial Data Schedule                                                                                       114
                                                                                                                                 
</TABLE>





                                     I-2

<PAGE>   1
                                                                    EXHIBIT 3(b)





                             CAMPBELL SOUP COMPANY





                            -----------------------

                                    BY-LAWS

                            -----------------------





                             EFFECTIVE JUNE 1, 1995
<PAGE>   2

                             CAMPBELL SOUP COMPANY

                                    BY-LAWS

                            -----------------------

                                   ARTICLE I.

                                  Stockholders

         Section 1.  The annual meeting of the stockholders of the Corporation
shall be held at the principal office of the Corporation in New Jersey, or at
such other place, within or without New Jersey, as may from time to time be
designated by the Board of Directors and stated in the notice of the meeting,
on the third Thursday in November in each year (or if said day be a legal
holiday, then on the next succeeding day, not earlier than the following
Tuesday, not a legal holiday), at such time as may be fixed by the Board of
Directors, for the purpose of electing directors of the Corporation, and for
the transaction of such other business as may properly be brought before the
meeting.

         Section 2.  Special meetings of the stockholders shall be held at the
principal office of the Corporation in New Jersey, or at such other place,
within or without New Jersey, as may from time to time be designated by the
Board of Directors and stated in the notice of the meeting, upon the call of
the Chairman of the Board or of the President, or upon the call of a majority
of the members of the Board of Directors, and shall be called upon the written
request of stockholders of record holding a majority of the capital stock of
the Corporation issued and outstanding and entitled to vote at such meeting.

         Section 3.  Notice of the time and place of every meeting of
stockholders shall be delivered personally or mailed at least ten but not more
than sixty calendar days before the meeting to each stockholder of record
entitled to vote at the meeting.

         Section 4.  The holders of record of a majority of the shares of the
capital stock of the Corporation issued and outstanding and entitled to vote,
present in person or represented by proxy, shall constitute a quorum at all
meetings of the stockholders.  If there be no such quorum present, the holders
of a majority of such shares so present or represented may adjourn the meeting
from time to time, without notice other than announcement at the meeting, until
such quorum shall have been obtained, when any business may be transacted which
might have been transacted at the meeting as first convened, had there been a
quorum.  Once a quorum is established, the stockholders present in person or by
proxy may continue to do business until adjournment, notwithstanding the
withdrawal of enough stockholders to leave less than a quorum.
<PAGE>   3
         Section 5.  The Board of Directors shall in advance of each meeting of
stockholders appoint one or more inspectors of election, to act unless the
performance of the inspector's function shall be unanimously waived by the
stockholders present in person or represented by proxy at such meeting.  Each
inspector, before entering upon the discharge of his duties, shall first take
and subscribe an oath or affirmation to execute the duties of inspector as
prescribed by law at such meeting with strict impartiality and according to the
best of his ability.  The inspector or inspectors shall take charge of the
polls and shall make a certificate of the results of the vote taken.  No
director or candidate for the office of director shall be appointed as such
inspector.

         Section 6.  All meetings of the stockholders shall be presided over by
the Chairman of the Board, or if he shall not be present, by the Vice Chairman
of the Board.  If neither the Chairman of the Board nor the Vice Chairman of
the Board shall be present, such meeting shall be presided over by the
President.  If none of the Chairman of the Board, the Vice Chairman of the
Board and the President shall be present, such meeting shall be presided over
by a Vice President, or if none shall be present, then by a Chairman to be
elected by the holders of a majority of the shares present or represented at
the meeting.

         The Secretary of the Corporation, or if he is not present, an
Assistant Secretary of the Corporation, if present, shall act as secretary of
the meeting.  If neither the Secretary nor an Assistant Secretary is present,
then the Chairman shall appoint a Secretary of the meeting.

         Section 7.  The Board of Directors shall fix in advance a date, not
exceeding sixty nor less than ten calendar days preceding the date of any
meeting of the stockholders or the date for the payment of any dividend, or the
date for the allotment of rights, or the date when any change or conversion or
exchange of stock shall go into effect, as a record date for the determination
of the stockholders entitled to notice of and to vote at any such meeting, or
entitled to receive payment of any such dividend, or any such allotment of
rights, or to exercise the rights in respect of any such change, conversion or
exchange of stock, and in such case only stockholders of record on the date so
fixed shall be entitled to such notice of and to vote at such meeting, or to
receive payment of such dividend, or allotment of rights, or exercise such
rights, as the case may be, notwithstanding any transfer of any stock on the
books of the Corporation after any such record date fixed as aforesaid.

                                  ARTICLE II.

                                   Directors

         Section 1.  The business and property of the Corporation shall be
managed and controlled by a board of sixteen directors.  This number may be
changed from time to time by amendment of these





                                       2
<PAGE>   4
By-Laws, but the term of office of no director shall be shortened after his or
her election by reduction in the number of directors.

         Upon election each director shall be the holder of at least one
hundred shares of the Corporation's capital stock having voting power and
within one year of election shall be the holder of at least one thousand shares
of capital stock.  In the event the number of shares of capital stock is
increased at any time after January 28, 1993, by a stock split, stock dividend,
or by any other extraordinary distribution of shares, the one thousand shares
ownership requirement shall be proportionately adjusted.  The director, upon
ceasing to hold the required number of shares, shall cease to be a director.

         The directors shall hold office until the next annual meeting of the
stockholders and until their successors are elected and shall have qualified.

         Section 2.  Regular meetings of the Board of Directors shall be held
at such times and at such places as may from time to time be fixed by
resolution of the Board of Directors.  Special meetings of the Board of
Directors may be held at any time upon call of the Chairman of the Board or of
the Vice Chairman of the Board or of the President or of three directors.
Oral, telegraphic or written notice of the time and place of a special meeting
shall be duly served on, or given or sent or mailed to, each director not less
than two calendar days before the meeting.  An organizational meeting of the
Board of Directors shall be held, of which no notice shall be necessary, as
soon as convenient after the annual meeting of the stockholders.  Notice need
not be given of regular meetings of the Board of Directors held at the times
fixed by resolution of the Board of Directors.  Meetings may be held at any
time without notice if all of the directors are present or if those not present
waive notice of the meeting in writing.

         Section 3.  Six members of the Board of Directors shall constitute a
quorum for the transaction of business.  If at any meeting of the Board of
Directors there shall be less than a quorum present, a majority of the
directors present may adjourn the meeting from time to time, without notice
other than announcement at the meeting, until a quorum shall have been
obtained, when any business may be transacted which might have been transacted
at the meeting as first convened, had there been a quorum.

         Section 4.  Any vacancy occurring among the directors may be filled by
the affirmative vote of a majority of the remaining members of the Board of
Directors at the time in office; provided that in case of an increase in the
number of directors pursuant to an amendment to these By-Laws made by the
stockholders, the stockholders may fill the vacancy or vacancies so created at
the meeting at which such amendment is effected or may authorize the Board of
Directors to fill such vacancy or vacancies.





                                       3
<PAGE>   5
         Section 5.  The Board of Directors, by an affirmative vote of a
majority of the members of the Board of Directors at the time in office, may
appoint an Executive Committee to consist of such directors as the Board of
Directors may from time to time determine.  The Executive Committee shall have
and may exercise, when the Board of Directors is not in session, all of the
powers vested in the Board of Directors, except as otherwise provided by law.
The Board of Directors shall have the power at any time to fill vacancies in,
to change the membership of, or to dissolve, the Executive Committee.  The
Executive Committee may make rules for the conduct of its business and may
appoint such committees and assistants as it shall from time to time deem
necessary, unless the Board of Directors shall otherwise provide.  A majority
of the members of the Executive Committee at the time in office shall
constitute a quorum for the transaction of business.  A record shall be kept of
all proceedings of the Executive Committee which shall be submitted to the
Board of Directors at or before the next succeeding meeting of the Board of
Directors.

         Section 6.  The Board of Directors may appoint one or more other
committees, to consist of such number of the directors and to have such powers
as the Board of Directors may from time to time determine.  The Board of
Directors shall have power at any time to fill vacancies in, to change the
membership of, or to dissolve, any such committee.  A majority of any such
committee may determine its action and fix the time and place of its meetings,
unless the Board of Directors shall otherwise provide.

         Section 7.  In addition to reimbursement of reasonable expenses
incurred in attending meetings or otherwise in connection with his or her
attention to the affairs of the Corporation, each director as such, as Chairman
or Vice Chairman of the Board and as a member of the Executive Committee or of
any other committee of the Board of Directors, shall be entitled to receive
such remuneration as may be fixed from time to time by the Board of Directors,
in the form either of fees for attendance at meetings of the Board of Directors
and committees thereof or annual retainers, or both; but no director who
receives a salary or other remuneration as an employee of the Corporation or
any subsidiary thereof shall receive any additional remuneration as a director
or member of any committee of the Board of Directors.

                                  ARTICLE III.

                                    Officers

         Section 1.  The Board of Directors, at its organizational meeting or
as soon as may be after the election of directors held in each year, shall
elect one of its number Chairman of the Board and one of its number President,
and shall also elect a Secretary and a Treasurer, and from time to time may
elect or appoint one of its number Vice Chairman of the Board, one or more Vice
Presidents, a Controller, and such Assistant Secretaries, Assistant Treasurers





                                       4
<PAGE>   6
and other officers, agents and employees as it may deem proper.  More than one
office may be held by the same person.

         Section 2.  The term of office of all officers shall be until the next
organizational meeting of the Board of Directors or until their respective
successors are elected and have qualified, but any officer may be removed from
office at any time by the affirmative vote of a majority of the members of the
Board of Directors at the time in office.

         Any other employee of the Corporation, whether appointed by the Board
of Directors or otherwise, may be removed at any time by the Board of Directors
or by any committee or officer or employee upon whom such power of removal may
be conferred by the By-Laws or by the Board of Directors.

         The Board of Directors shall have power to fill for the unexpired term
any vacancy which shall occur in any office by reason of death, resignation,
removal or otherwise.

         Section 3.  The Chairman of the Board shall preside at all meetings of
the stockholders and of the Board of Directors and shall perform such other
duties as shall from time to time be prescribed by the Board of Directors.

         The Vice Chairman of the Board shall in the absence of the Chairman of
the Board preside at all meetings of the stockholders and of the Board of
Directors and shall perform such other duties as shall from time to time be
prescribed by the Board of Directors or the Chairman of the Board.

         The President shall be the Chief Executive Officer of the Corporation
and shall perform such duties as are usually performed by that officer; he
shall, in the absence of the Chairman and Vice Chairman of the Board, preside
at all meetings of the stockholders and of the Board of Directors; and shall
perform such other duties as shall from time to time be prescribed by the Board
of Directors.

         The other officers of the Corporation shall have such powers and shall
perform such duties as generally pertain to their offices respectively, as well
as such powers and duties as shall from time to time be conferred by the Board
of Directors.

                                  Article IV.

                    Indemnification of Directors and Others

         Section 1.  The Corporation shall indemnify to the full extent from
time to time permitted by law any present, former or future director, officer,
or employee ("Corporate Agent") made, or threatened to be made, a party to, or
a witness or other participant in, any threatened, pending or completed action,
suit or proceeding, whether civil, criminal, administrative, arbitrative,
legislative, investigative, or of any other kind,





                                       5
<PAGE>   7
including by or in the right of the Corporation ("Proceeding"), by reason of
the fact that such person is or was a Corporate Agent of the Corporation or any
subsidiary of the Corporation or, while serving as a Corporate Agent of the
Corporation or any subsidiary of the Corporation, serves or served another
enterprise (including, without limitation, any sole proprietorship,
association, corporation, partnership, joint venture or trust), whether or not
for profit, at the request of the Corporation as a director, officer, employee
or agent thereof (including service with respect to any employee benefit plan
of the Corporation or any subsidiary of the Corporation), against expenses
(including attorneys' fees), judgments, fines, penalties, excise taxes and
amounts paid in settlement, actually and reasonably incurred by such person in
connection with such Proceeding or any appeal therein.  No indemnification
pursuant to this Article IV shall be required with respect to any settlement or
other nonadjudicated disposition of any threatened or pending Proceeding unless
the Corporation has given its prior consent to such settlement or other
disposition.

         Section 2.  Expenses incurred in connection with a Proceeding shall be
paid by the Corporation for any Corporate Agent of the Corporation in advance
of the final disposition of such Proceeding promptly upon receipt of an
undertaking by or on behalf of such person to repay such amount unless it shall
ultimately be determined that such person is entitled to be indemnified by the
Corporation.  Such an undertaking shall not, however, be required of a nonparty
witness.

         Section 3.  The foregoing indemnification and advancement of expenses
shall not be deemed exclusive of any other rights to which any person
indemnified may be entitled.

         Section 4.  The rights provided to any person by this Article IV shall
be enforceable against the Corporation by such person, who shall be presumed to
have relied upon it in serving or continuing to serve as a Corporate Agent.  No
elimination of or amendment to this Article IV shall deprive any person of
rights hereunder arising out of alleged or actual occurrences, acts or failures
to act occurring prior to such elimination or amendment.  The rights provided
to any person by this Article IV shall inure to the benefit of such person's
legal representative and shall be applicable to Proceedings commenced or
continuing after the adoption of this Article IV, whether arising from acts or
omissions occurring before or after such adoption.

         Section 5.  The Corporation's Board of Directors may from time to 
time delegate

         (i) to a Committee of the Board of Directors of the Corporation or to
         independent legal counsel the authority to determine whether a
         Director or officer of the Corporation, and





                                       6
<PAGE>   8
         (ii) to one or more officers of the Corporation the authority to
         determine whether an employee of the Corporation or any subsidiary,
         other than a Director or officer of the Corporation,

is entitled to indemnification or advancement of expenses pursuant to, and in
accordance with, applicable law and this Article IV, subject to such conditions
and limitations as the Board of Directors may prescribe.

                                   ARTICLE V.

                                  Fiscal Year

  The fiscal year shall begin in each calendar year on the Monday following the
Sunday which is nearest to July 31, and shall end on the Sunday which is
nearest to July 31 of the following year.


                                  ARTICLE VI.

                                 Corporate Seal

  The Board of Directors shall provide a suitable seal, bearing the name of the
Corporation, which seal shall be in the charge of the Secretary; provided that
the use of a facsimile of such seal is hereby authorized.

                                  ARTICLE VII.

                                   Amendment

  The Board of Directors shall have the power to make, amend and repeal the
By-Laws of the Corporation by a vote of a majority of the members of the Board
of Directors at the time in office at any regular or special meeting of the
Board of Directors.  The stockholders, by a majority of the votes cast at a
meeting of the stockholders, may adopt, alter, amend or repeal the By-Laws,
whether made by the Board of Directors or otherwise.





                                       7

<PAGE>   1
================================================================================

                                                                   Exhibit 10(a)





                             CAMPBELL SOUP COMAPNY





                            -----------------------





                      Campbell Soup Company 1984 Long-Term
                                 Incentive Plan





                            -----------------------





                        As amended on November 17, 1994





================================================================================
<PAGE>   2
                               TABLE OF CONTENTS




<TABLE>
<CAPTION>
Article                                                             Page
- -------                                                             ----
<S>         <C>                                                      <C>
I.          Purpose and Effective Date . . . . . . . . . . . . .      1
                                                                 
II.         Definitions  . . . . . . . . . . . . . . . . . . . .      1
                                                                 
III.        Administration . . . . . . . . . . . . . . . . . . .      3
                                                                 
IV.         Awards . . . . . . . . . . . . . . . . . . . . . . .      4
                                                                 
V.          Stock Options and Stock Appreciation                 
              Rights . . . . . . . . . . . . . . . . . . . . . .      4
                                                                 
VI.         Restricted Stock . . . . . . . . . . . . . . . . . .      8
                                                                 
VII.        Award of Performance Units . . . . . . . . . . . . .      8
                                                                 
VIII.       Deferral of Payments . . . . . . . . . . . . . . . .     10
                                                                 
IX.         Miscellaneous Provisions . . . . . . . . . . . . . .     13
                                                                 
X.          Change in Control of the Company . . . . . . . . . .     14
                                                                 
XI.         Unrestricted Campbell Stock Awards for               
              Non-Employee Directors . . . . . . . . . . . . . .     18
                                                                 
XII.        Unrestricted Campbell Stock Awards for               
              Key Employees  . . . . . . . . . . . . . . . . . .     19

</TABLE>

<PAGE>   3
              CAMPBELL SOUP COMPANY 1984 LONG-TERM INCENTIVE PLAN
                                   ARTICLE I
                           PURPOSE AND EFFECTIVE DATE

            Section 1.1  Purpose.  The purpose of the Plan is to provide
financial incentives for selected Key Employees of the Campbell Group and for
the non-employee directors of the Company, thereby promoting the long-term
growth and financial success of the Campbell Group by (i) attracting and
retaining employees and directors of outstanding ability, (ii) strengthening
the Campbell Group's capability to develop, maintain, and direct a competent
management team, (iii) providing an effective means for selected Key Employees
and non-employee directors to acquire and maintain ownership of Campbell Stock,
(iv) motivating Key Employees to achieve long-range performance goals and
objectives, and (v) providing incentive compensation opportunities competitive
with those of other major corporations.

            Section 1.2  Effective Date and Expiration of Plan.  The Plan is
subject to approval by a majority of the votes cast at the annual meeting of
stockholders of the Company to be held on November 16, 1984, or at any
adjournment thereof, by the holders of shares of Campbell Stock entitled to
vote thereon, and, if so approved, shall be effective as of such date.  Unless
earlier terminated by the Board pursuant to Section 9.3, the Plan shall
terminate on the tenth anniversary of its Effective Date.  No Award shall be
made pursuant to the Plan after its termination date, but Awards made prior to
the termination date may extend beyond that date.

                                   ARTICLE II
                                  DEFINITIONS

            The following words and phrases, as used in the Plan, shall have
these meanings:

            Section 2.1  "Award" means, individually or collectively, any
Option, SAR, Restricted Stock Award, current Campbell Stock or Performance Unit
Award.

            Section 2.2  "Board" means the Board of Directors of the Company.

            Section 2.3  "Campbell Group" means the Company and all of its
Subsidiaries on and after the Effective Date.

            Section 2.4  "Campbell Stock" means Capital Stock of the Company.

            Section 2.5  "Capital and Income Retained in the Business" means
capital and income, retained in the business of the Campbell Group as reported
to the Company on a consolidated basis by its independent public accountants.

            Section 2.6  "Code" means the Internal Revenue Code of 1986, as
amended.

            Section 2.7  "Committee" means those members, not to be less than
three, of the Compensation Committee of the Board who, at the time of service
on the Committee hereunder, are, and at all times within one year prior thereto
shall have been, not eligible for selection as persons to whom Awards may be
made or to whom Options may be granted pursuant to the Plan or any other plan
of the Campbell Group, except for non-discretionary Awards pursuant to Article
XI.

            Section 2.8  "Company" means Campbell Soup Company and its
successors and assigns.

            Section 2.9  "Deferred Award Account" means an account established
for a Participant under Section 8.1(a).





                                       1
<PAGE>   4
            Section 2.10  "Effective Date" means the date on which the Plan is
approved by the stockholders of the Company, as provided in Section 1.2.

            Section 2.11  "Fair Market Value" means, as of any specified date,
an amount equal to the highest of the following:

                          (i)  the mean between the reported high and low
            prices of Campbell Stock on the New York Stock Exchange composite
            tape on the specified date;

                          (ii)  the mean between the reported high and low
            prices of Campbell Stock on the New York Stock Exchange composite
            tape on the market day preceding the specified date;

                          (iii)  the five-day average mean between the reported
            high and low prices of Campbell Stock on the New York Stock
            Exchange composite tape during the five market days immediately
            preceding the specified date.

            Section 2.12  "Fiscal Year" means the fiscal year of the Company,
which is the 52- or 53-week period ending on the Sunday closest to July 31.

            Section 2.13  "Incentive Stock Option" means an option within the
meaning of Section 422A of the Code.

            Section 2.14  "Income before Taxes on Income" means income before
taxes on income of the Campbell Group as reported to the Company on a
consolidated basis by its independent public accountants.

            Section 2.15  "Key Employee" means an employee of the Campbell
Group who occupies a responsible executive, professional, or administrative
position and who has the capacity to contribute to the success of the Campbell
Group.

            Section 2.16  "Market Price" means the price of the closing sale
(or last bid on a day when no sale occurs) of Campbell Stock on the New York
Stock Exchange composite tape.

            Section 2.17  "Nonqualified Stock Option" means an Option granted
under the Plan other than an Incentive Stock Option.

            Section 2.18  "Option" means both a Nonqualified Stock Option and
an Incentive Stock option to purchase Campbell Stock.

            Section 2.19  "Option Price" means the price at which Campbell
Stock may be purchased under an Option as provided in Section 5.4.

            Section 2.20  "Participant" means a Key Employee or a non-employee
director to whom an Award has been made under the Plan.

            Section 2.21  "Performance Period" means a period of time over
which a Participant's performance is measured under Section 7.2.

            Section 2.22  "Performance Unit" means the unit of measure
determined under Article VII by which is expressed the value of a Performance
Unit Award.

            Section 2.23  "Performance Unit Award" means an Award granted under
Article VII.

            Section 2.24  "Performance Unit Agreement" means an agreement
entered into between a Participant and the Company under Section 7.8.





                                       2
<PAGE>   5
            Section 2.25  "Personal Representative" means the person or persons
who, upon the death, disability, or incompetency of a Participant, shall have
acquired, by will or by the laws of descent and distribution or by other legal
proceedings, the right to exercise an Option or the right to any Restricted
Stock Award or Performance Unit Award theretofore granted or made to such
Participant.

            Section 2.26  "Plan" means Campbell Soup Company 1984 Long-Term
Incentive Plan.

            Section 2.27  "Restricted Stock" means Campbell Stock subject to
the terms and conditions provided in Article VI.

            Section 2.28  "Restricted Stock Award" means an Award granted under
Article VI.

            Section 2.29  "Restriction Period" means a period of time
determined under Section 6.2 during which Restricted Stock is subject to the
terms and conditions provided in Section 6.3.

            Section 2.30  "S & P Index" means the daily stock price index for
industrial companies as published by Standard & Poor's Corporation.

            Section 2.31  "S & P Units" means cash measured by the S & P Index.

            Section 2.32  "SAR" means a stock appreciation right granted under
Section 5.8.

            Section 2.33  "Stock Option Agreement" means an agreement entered
into between a Participant and the Company under Section 5.3.

            Section 2.34  "Subsidiary" means a corporation, domestic or
foreign, the majority of the voting stock of which is owned directly or
indirectly by the Company.


                                  ARTICLE III
                                 ADMINISTRATION

            Section 3.1  Committee to Administer.  The Plan shall be
administered by the Committee.  The Committee shall have full power and
authority to interpret and administer the Plan and to establish and amend rules
and regulations for its administration.  The Committee's decisions shall be
final and conclusive with respect to the interpretation of the Plan and any
Award made under it.

            A majority of the members of the Committee shall constitute a
quorum for the conduct of business at any meeting.  The Committee shall act by
majority vote of the members present at a duly convened meeting, which may
include a meeting by conference telephone call held in accordance with
applicable law.  Action may be taken without a meeting if written consent
thereto is given in accordance with applicable law.

            Section 3.2  Powers of Committee.  (a) Subject to the provisions of
the Plan, the Committee shall have authority, in its discretion, to determine
those Key Employees who shall receive an Award, the time or times when such
Award shall be made, and the type of Award to be granted, whether an Incentive
Stock Option or a Nonqualified Stock Option shall be granted, the number of
shares to be subject to each Option and Restricted Stock Award, and the value
of each Performance Unit.

            (b) An Option, an SAR, a Restricted Stock Award, an unrestricted
Campbell Stock Award, or a Performance Unit Award may be granted by the





                                       3
<PAGE>   6
Committee to a Key Employee who is a Director of the Company only if approved
by the Board. A Director shall not participate in a vote approving a grant to
himself or herself of an Option, an SAR, a Restricted Stock Award, an
unrestricted Campbell Stock Award, or a Performance Unit Award.

            (c) The Committee shall determine the terms, restrictions, and
provisions of the agreement relating to each Award, including such terms,
restrictions, and provisions as shall be necessary to cause certain options to
qualify as Incentive Stock Options.  The Committee may correct any defect or
supply any omission or reconcile any inconsistency in the Plan or in any
agreement relating to an Award, in such manner and to the extent the Committee
shall determine in order to carry out the purposes of the Plan.  The Committee
may, in its discretion, accelerate (i) the date on which any Option or SAR may
be exercised, (ii) the date of termination of the restrictions applicable to a
Restricted Stock Award, or (iii) the end of a Performance Period under a
Performance Unit Award, if the Committee determines that to do so will be in
the best interests of the Company and the Participants in the Plan.


                                   ARTICLE IV
                                     AWARDS

            Section 4.1  Awards.  Awards under the Plan shall consist of
Incentive Stock Options, Nonqualified Stock Options, SARs, Restricted Stock,
unrestricted Campbell Stock and Performance Units.  All Awards shall be subject
to the terms and conditions of the Plan and to such other terms and conditions
consistent with the Plan as the Committee deems appropriate.  Awards under a
particular section of the Plan need not be uniform and Awards under two or more
sections may be combined in one agreement.  Any combination of Awards may be
granted at one time and on more than one occasion to the same Key Employee.

            Section 4.2  Eligibility For Awards.  An Award may be made to any
Key Employee selected by the Committee.  In making this selection and in
determining the form and amount of the Award, the Committee may give
consideration to the functions and responsibilities of the respective Key
Employee, his or her present and potential contributions to the success of the
Campbell Group, the value of his or her services to the Campbell Group, and
such other factors deemed relevant by the Committee.  Non-employee directors
are eligible to receive non-discretionary Awards of current Campbell Stock
pursuant to Article XI.

            Section 4.3  Shares Available Under the Plan.  The Campbell Stock
to be offered under the Plan pursuant to Options, SARs, Performance Unit
Awards, and Restricted Stock and unrestricted Campbell Stock Awards must be
Campbell Stock previously issued and outstanding and reacquired by the Company.
Subject to adjustment under Section 9.2, no more than 12,000,000 shares of
Campbell Stock shall be issuable upon exercise of Options, SARs, or pursuant to
Performance Unit Awards, Restricted Stock or unrestricted Campbell Stock Awards
granted under the Plan.  Any shares of Campbell Stock subject to an Option
which for any reason is cancelled (excluding shares subject to an Option
cancelled upon the exercise of a related SAR) or terminated without having been
exercised, or any shares of Restricted Stock which are forfeited, shall again
be available for Awards under the Plan.  Shares subject to an Option cancelled
upon the exercise of an SAR shall not again be available for Awards under the
Plan.

            Section 4.4  Limitation on Performance Unit Awards.  For each
fiscal year included in a Performance Period, the maximum aggregate dollar
value of the Performance Units awarded to any Key Employee with respect to such
Performance Period may not exceed 75% of his or her annual salary at the time
such Performance Units are awarded.





                                       4
<PAGE>   7

                                   ARTICLE V
                  STOCK OPTIONS AND STOCK APPRECIATION RIGHTS

            Section 5.1  Award of Stock Options.  The Committee may, from time
to time, subject to Section 3.2(b) and other provisions of the Plan and such
terms and conditions as the Committee may prescribe, award Incentive Stock
Options and Nonqualified Stock Options to any Key Employee.  Awards of
Incentive Stock Options and Nonqualified Stock Options may be separate and not
in tandem.

            Section 5.2  Period of Option.  (a) Unless otherwise provided in
the related Stock Option Agreement, an Option granted under the Plan shall be
exercisable only after twelve months have elapsed from the date of grant.
After the twelve-month waiting period, the Option may be exercised at any time
during the term of the Option, in whole or in installments, as specified in the
related Stock Option Agreement.  Subject to Section 5.6, the duration of each
Option shall not be more than ten years from the date of grant.

            (b) Except as provided in Section 5.6, an Option may not be
exercised by a Participant unless such Participant is then, and continually
(except for sick leave, military service, or other approved leave of absence)
after the grant of the Option has been, an employee of the Campbell Group.

            Section 5.3  Stock Option Agreement.  Each Option shall be
evidenced by a Stock Option Agreement, in such form and containing such
provisions not inconsistent with the provisions of the Plan as the Committee
from time to time shall approve.

            Section 5.4  Option Price, Exercise and Payment.  The Option Price
of Campbell Stock under each Option shall be determined by the Committee but
shall be a price not less than 100 percent of the Fair Market Value of Campbell
Stock at the date such Option is granted, as determined by the Committee.

            Options may be exercised from time to time by giving written notice
to the Treasurer of the Company, specifying the number of shares to be
purchased.  No Option may be exercised for less than 40 shares unless the issue
of a lesser number is enough to exhaust the Option.  The notice of exercise
shall be accompanied by payment in full of the Option Price in cash or its
equivalent, provided, however, that if the Committee, in its discretion, so
provides in the related Stock Option Agreement, the Option Price may be paid in
whole or in part through the transfer to the Company of shares of Campbell
Stock previously acquired by the Participant, provided the shares so
transferred have been held by the Participant for a period of more than one
year and, further provided, that no Restricted Stock may be transferred as
payment of the Option Price.  In the event such Option Price is paid in whole
or in part, with shares of Campbell Stock, the portion of the Option Price so
paid shall be equal to the value, as of the date of exercise of the Option, of
such shares.  The value of such shares shall be equal to the number of such
shares multiplied by the average of the high and low sales prices of Campbell
Stock quoted on the New York Stock Exchange composite tape on the trading day
coincident with the date of exercise of such Option (or the immediately
preceding trading day if the date of exercise is not a trading day).  Such
shares must be delivered (along with the portion to be paid in cash) within
five days after the date of exercise.  If the Participant fails to pay the
Option Price within such five-day period, the Committee shall have the right to
take whatever action it deems appropriate, including voiding the exercise of
the Option.  The Company shall not issue or transfer Campbell Stock upon
exercise of an Option until the Option Price is fully paid.  If the related
Stock Option Agreement so provides, the Participant may satisfy any amounts
required to be withheld by the Company under applicable federal, state and
local tax laws in effect from time to time, by electing to have the Company
withhold a portion of the shares of Campbell Stock to be delivered for





                                       5
<PAGE>   8
the payment of such taxes on such terms and conditions as the Stock Option
Agreement specifies.

            Section 5.5  Limitations on Incentive Stock Options.  (a)(1) For
Incentive Stock Options granted prior to January 1, 1987, the aggregate Fair
Market Value (determined as of the time such Option is granted) of Campbell
Stock for which a Key Employee may be granted Incentive Stock Options in any
calendar year (under all plans of the Company, its parent, and Subsidiaries
which provide for the granting of Incentive Stock Options) shall not exceed
$100,000, plus any unused limit carryover (as provided by Section 422A(c)(4) of
the Code, prior to its amendment by Pub.  L. No. 99-514) to such year.  If
$100,000 exceeds the aggregate Fair Market Value (determined as of the time the
Option is granted) of the Campbell Stock for which a Key Employee is granted
Incentive Stock Options in any calendar year (under all plans of the Company,
its parent, and Subsidiaries which provide for the granting of Incentive Stock
Options) one-half of such excess shall be an unused limit carryover to each of
the three succeeding calendar years.

            (a)(2) For Incentive Stock Options granted after December 31, 1986,
there is no annual dollar limit on the amount of Incentive Stock Options which
may be granted to a Key Employee, but there is a $100,000 per Key Employee
limit on the Fair Market Value of stock covered by such Options (determined at
the time the Option is granted) that are exercisable by a Key Employee in any
one calendar year.

            (b)(1) Each Incentive Stock Option granted prior to January 1,
1987, shall not be exercisable while there is outstanding any Incentive Stock
Option that was previously granted to the Participant by the Company, its
parent, or a Subsidiary (determined as of the time such Option was granted) or
a predecessor of any of such corporations.  An Incentive Stock Option shall be
treated as outstanding for this purpose until it is deemed exercised in full or
expires by reason of lapse of time.

            (b)(2) For Incentive Stock Options granted after December 31, 1986,
the rules set forth in Section 5.5(b)(1) above, (pertaining to the requirement
that Incentive Stock Options granted prior to January 1, 1987, be exercised in
the order granted), are not applicable.

            (c) An Incentive Stock Option shall not be awarded to any Key
Employee who, at the time of award, owns stock possessing more than ten percent
of the total combined voting power of all classes of stock of the Company or of
any Subsidiary or parent of the Company.

            Section 5.6  Termination of Employment.  (a) If the employment of a
Participant with the Campbell Group is terminated for reasons other than (i)
death, (ii) discharge for cause, (iii) retirement, or (iv) resignation, the
Participant may exercise an Option at any time within three years after such
termination, to the extent of the number of shares covered by such Option which
were purchasable at the date of such termination; provided, however, that an
Option shall be so exercisable only until the earlier of the expiration of such
three-year period or the expiration date of such Option.

            (b) If the employment of a Participant with the Campbell Group is
terminated for cause, any Options of such Participant shall expire and any
rights thereunder shall terminate immediately.  Any Option of a Participant
whose service is terminated (i) by retirement may be exercised at any time
within three years of such retirement, or (ii) by resignation may be exercised
at any time within three months of such resignation to the extent that the
number of shares covered by such Option were purchasable at the date of such
resignation, except that an Option shall not be exercisable on any date beyond
the expiration date of such Option.





                                       6
<PAGE>   9
            (c)  Should a Participant die either while in the employ of the
Campbell Group or after termination of such employment (other than discharge
for cause), the Option rights, except Incentive Stock Option Rights, of such
deceased Participant may be exercised by his or her Personal Representative at
any time within three years after the Participant's death to the extent of the
number of shares covered by such Option which were exercisable at the date of
such death, except that an Option shall not be so exercisable on any date
beyond the expiration date of such Option.

            If a Participant who was granted a Stock Option should die within
180 days of the expiration date of such Option, and if on the date of death the
Participant was then entitled to exercise such Option, and if the Option
expires without being exercised, the Personal Representative of the Participant
shall receive in settlement a cash payment from the Company of a sum equal to
the amount, if any, by which the Fair Market Value (determined on the
expiration date of the Option) of Campbell Stock subject to the Option exceeds
the Option Price.

            Section 5.7  Shareholder Rights and Privileges.  A Participant
shall have no rights as a stockholder with respect to any shares of Campbell
Stock covered by an Option until the issuance of a stock certificate to the
Participant representing such shares.

            Section 5.8  Award of SARs.  (a) At any time prior to six months
before an Option's expiration date, the Committee may award to the Participant
an SAR related to the Option.

            (b)  The SAR shall represent the right to receive payment of an
amount not greater than the spread, if any, by which the average of the high
and low sales prices of Campbell Stock quoted on the New York Stock Exchange
composite tape on the trading day immediately preceding the date of exercise of
the SAR exceeds the Option Price.

            (c) SARs awarded under the Plan shall be evidenced by either the
Stock Option Agreement or a separate agreement between the Company and the
Participant.

            (d) An SAR shall be exercisable only at the same time and to the
same extent and subject to the same conditions as the Option related thereto is
exercisable, except that the Committee may prescribe additional conditions and
limitations on the exercise of any SAR.  An SAR shall be transferable only when
the related Option is transferable, and under the same conditions.  The
exercise of an SAR shall cancel the related Option.  SARs may be exercised only
when the value of a share of Campbell Stock subject to the related Option
exceeds the Option Price.  Such value shall be determined in the manner
specified in Section 5.8(b).

            (e)  An SAR shall be exercisable only by written notice to the
Treasurer of the Company and only to the extent that the related Option is
exercisable.  However, an SAR shall in no event be exercisable during the first
six months of its term, except in the event of death or disability of the
Participant prior to the expiration of such six-month period.

            (f)  All SARs shall automatically be exercised on the last trading
day prior to the expiration of the related Option, so long as the value of a
share of Campbell Stock exceeds the Option Price, unless prior to such day the
holder instructs the Treasurer otherwise in writing.  Such value shall be
determined in the manner specified in Section 5.8(b).

            (g)  Payment of the amount to which a Participant is entitled upon
the exercise of an SAR shall be made in cash, Campbell Stock, or partly in





                                       7
<PAGE>   10
cash and partly in Campbell Stock.  The shares shall be valued in the manner
specified in Section 5.8(b).

            (h)  At any time when a Participant is, in the judgment of the
Treasurer of the Company, subject with respect to Campbell Stock to Section 16
of the Securities Exchange Act of 1934:

                          (i) any election by such Participant to receive cash
            in whole or in part upon the exercise of such SAR, shall be made
            only during the period beginning on the third business day
            following the date of release by the Company for publication of any
            quarterly or annual summary statement of its sales and earnings and
            ending on the twelfth business day following such date of release,
            and

                          (ii) in the event the Committee has not determined
            the form in which such SAR will be paid (i.e., cash, shares of
            Campbell Stock, or any combination thereof), any election to
            exercise such right in whole or in part for cash shall be subject
            to the subsequent consent thereto, or disapproval thereof, by the
            Committee in its sole discretion.

            (i)  Each SAR shall expire on a date determined by the Committee at
the time of Award, or, if later, upon the termination of the related Option.

                                   ARTICLE VI
                                RESTRICTED STOCK

            Section 6.1  Award of Restricted Stock.  (a) The Committee may make
a Restricted Stock Award to any Participant, subject to this Article VI and to
such other terms and conditions as the Committee may prescribe.

            (b)  Each certificate for Restricted Stock shall be registered in
the name of the Participant and deposited by him or her, together with a stock
power endorsed in blank, with the Company, unless the Participant has elected
to defer pursuant to Section 8.1.

            Section 6.2  Restriction Period.  At the time of making a
Restricted Stock Award, the Committee shall establish the Restriction Period
applicable to such Award.  The Committee may establish different Restriction
Periods from time to time and each Restricted Stock Award may have a different
Restriction Period, in the discretion of the Committee.  Restriction Periods,
when established for each Restricted Stock Award, shall not be changed except
as permitted by Section 6.3.

            Section 6.3  Other Terms and Conditions.  Campbell Stock, when
awarded pursuant to a Restricted Stock Award, will be represented by a stock
certificate registered in the name of the Participant who receives the
Restricted Stock Award, unless the Participant has elected to defer pursuant to
Section 8.1.  Such certificate shall be deposited with the Company as provided
in Section 6.1(b).  The Participant shall be entitled to receive dividends
during the Restriction Period and shall have the right to vote such Campbell
Stock and all other shareholder's rights, with the exception that (i) the
Participant will not be entitled to delivery of the stock certificate during
the Restriction Period, (ii) the Company will retain custody of the Campbell
Stock during the Restriction Period, (iii) a breach of a restriction or a
breach of the terms and conditions established by the Committee pursuant to the
Restricted Stock Award will cause a forfeiture of the Restricted Stock Award.
The Committee may, in addition, prescribe additional restrictions, terms, or
conditions upon or to the Restricted Stock Award.

            Section 6.4  Restricted Stock Award Agreement.  Each Restricted
Stock Award shall be evidenced by a Restricted Stock Award Agreement in such
form and





                                       8
<PAGE>   11
containing such terms and conditions not inconsistent with the provisions of
the Plan as the Committee from time to time shall approve.  If the Restricted
Stock Award Agreement so provides, the Participant may satisfy any amounts
required to be withheld by the Company under applicable federal, state and
local tax laws in effect from time to time, by electing to have the Company
withhold a portion of the Restricted Stock Award to be delivered for the
payment of such taxes on such terms and conditions as the Restricted Stock
Award Agreement specifies.

            Section 6.5  Termination of Employment.  The Committee may, in its
sole discretion, establish rules pertaining to the Restricted Stock Award in
the event of termination of employment (by retirement, disability, death, or
otherwise) of a Participant prior to the expiration of the Restriction Period.

            Section 6.6  Payment for Restricted Stock.  Restricted Stock Awards
may be made by the Committee under which the Participant shall not be required
to make any payment for the Campbell Stock or, in the alternative, under which
the Participant, as a condition to the Restricted Stock Award, shall pay all
(or any lesser amount than all) of the Fair Market Value of the Campbell Stock,
determined as of the date the Restricted Stock Award is made.  If the latter,
such purchase price shall be paid in cash as provided in the Restricted Stock
Award Agreement.

                                  ARTICLE VII
                           AWARD OF PERFORMANCE UNITS

            Section 7.1  Award of Performance Units.  The Committee may award
Performance Units to any Participant.  Each Performance Unit shall represent
the right of a Participant to receive an amount equal to the value of the
Performance Unit, determined in the manner established by the Committee at the
time of Award.

            Section 7.2  Performance Period.  At the time of each Performance
Unit Award, the Committee shall establish, with respect to each such Award, a
Performance Period over which the performance of the Participant shall be
measured.  There may be more than one Award in existence at any one time, and
Performance Periods may differ.

            Section 7.3  Performance Measures.  (a) Performance Units shall be
awarded to a Participant contingent upon the future performance of the Company
and/or of the Subsidiary, division, or department for which he or she is
employed over the Performance Period, or contingent upon such other performance
measures as the Committee may deem appropriate.  The Committee shall establish
the performance measures applicable to the Participant prior to the beginning
of each Performance Period, but such performance measures may be subject to
such later revisions to reflect significant unforeseen events or changes as the
Committee shall deem appropriate.

            (b)  At the time of each Performance Unit Award, the Committee
shall establish target performance goals to be achieved with the Performance
Period.

            Section 7.4  Performance Unit Value.  Each Performance Unit shall
have a maximum dollar value established by the Committee at the time of the
Award.  The earned value of a Performance Unit will be determined by the
Committee in respect of a Performance Period in relation to the degree of
attainment of target performance.  The value of a Performance Unit may, in the
discretion of the Committee, be equal to the Fair Market Value of one share of
Campbell Stock.

            Section 7.5  Award Criteria.  In determining the number of
Performance Units to be granted to any Participant, the Committee shall take
into account the Participant's responsibility level, performance, potential,
cash compensation





                                       9
<PAGE>   12
level, other incentive awards, and such other considerations as it deems
appropriate.

            Section 7.6  Payment.  (a) Following the end of Performance Period,
a Participant holding Performance Units will be entitled to receive payment of
an amount, not exceeding the maximum value of the Performance Units, based on
the achievement of the performance measures for such Performance Period, as
determined by the Committee.

            (b)  Payment of Performance Units shall be made in cash, whether
payment is made at the end of the Performance Period or is deferred pursuant to
Section 8.1, except that Performance Units which are valued using Campbell
Stock shall be paid in Campbell Stock.  Payment shall be made in a lump sum or
in installments and shall be subject to such other terms and conditions as
shall be determined by the Committee.

            Section 7.7  Termination of Employment.  (a) A Performance Unit
Award shall terminate for all purposes if the Participant does not remain
continuously in the employ of the Campbell Group at all times during the
applicable Performance Period, except as may otherwise be determined by the
Committee.

            (b)  In the event that a Participant holding a Performance Unit
ceases to be an employee of the Campbell Group following the end of the
applicable Performance Period but prior to full payment according to the terms
of the Performance Unit Award, payment shall be made in accordance with terms
established by the Committee for the payment of such Performance Unit.

            Section 7.8  Performance Unit Agreements.  Performance Unit Awards
shall be evidenced by Performance Unit Agreements in such form and containing
such provisions not inconsistent with the provisions of the Plan as the
Committee shall determine.


                                  ARTICLE VIII
                              DEFERRAL OF PAYMENTS

            Section 8.1  Election to Defer.  (a) Except with respect to
Restricted Stock which is restricted only by a length of service condition, a
Participant may elect, no later than June 30 of the Fiscal Year preceding the
last Fiscal Year of any Performance Period, to defer until the termination of
his or her employment with the Campbell Group by retirement or otherwise, all
or a portion of any related earned Performance Units or Restricted Stock.  With
respect to Restricted Stock which is restricted only by a length of service
condition, a participant may elect, no later than 180 days before the
expiration of the length of service condition (or within such other time period
as may be provided in a Restricted Stock Award Agreement), to defer for a set
number of years (not less than two) or until the termination of his or her
employment with the Campbell Group by retirement or otherwise, all or a portion
of his or her related award.  The value of the Performance Units or Restricted
Stock so deferred shall be allocated to a Deferred Award Account established
for the Participant.  Participants who are subject to tax in a foreign country
are not eligible to defer payment of Performance Units unless a deferral
election has been approved for the Participant by the Treasurer of the Company.

            (b)  A Participant's Deferred Award Account for the deferral of
Performance Units shall be credited at the end of the Performance Period with
Campbell Stock, cash, or S & P Units as the Participant shall have elected in
writing at the time of his or her election under Section 8.1(a) above.  A
Participant who elects to defer Restricted Stock shall be credited at the time
of election with Campbell Stock in the Participant's Deferred Award Account.





                                       10
<PAGE>   13
The Participant's Deferred Award Account shall be an unfunded bookkeeping
account only.

            Section 8.2  Deferral Procedures and Measurement of Deferred
Account.  The Committee, or the Treasurer of the Company, if designated by the
Committee, shall establish procedures and rules regarding the timing of
deferred elections, the time period for deferral, the maximum number of annual
installment payments, the measurement units for valuing Deferred Accounts,
transfer of the balances in Deferred Accounts among measurement units,
statements of Deferred Accounts, the time and manner of payment of Deferred
Accounts, and other administrative items for Deferred Accounts.

            Section 8.3  Payment in the Event of Death.  If the Participant
dies (before or after his or her retirement), any portion of his or her
Deferred Award Account then unpaid shall be paid to the beneficiaries named in
the most recent beneficiary designation filed with the Treasurer of the Company
or, in the absence of such designation, paid to, or as directed by, his or her
Personal Representative, in such one or more installments as the Participant
may have elected, in writing, coincident with the election made pursuant to
Section 8.1.

            Section 8.4  Financial Hardship.  (a) In the event a Participant,
before termination of his or her employment, experiences financial hardship,
the Participant may request, and the Committee in its sole discretion may
grant, a distribution in one lump sum of such portion of the amount credited to
the Participant's Deferred Award Account as is required to relieve such
financial hardship and is not reasonably available from the Participant's other
resources. Such request shall be irrevocable and shall be made at least six
months in advance of the distribution.

            (b)  In the event a Participant, after termination of his or her
employment, experiences financial hardship, the Participant may request, and
the Committee in its sole discretion may grant, an acceleration of the
Participant's elected number of installments under Section 8.3, to the extent
necessary to relieve such financial hardship.

            (c)  For purposes of this Section 8.4, a distribution will be on
account of "financial hardship" if the distribution is necessary due to severe
and unanticipated financial hardship caused by an event beyond the control of
the Participant.  The Committee, in its sole discretion, shall determine
whether or not a Participant has experienced "financial hardship" within the
meaning of this Section 8.4.

            Section 8.5  Conditions of Payment of Deferred Award Accounts.
Prior to a Change in Control (as hereinafter defined), a Participant who is
discharged for willful, deliberate or gross misconduct as determined by the
Company shall, unless otherwise determined by the Committee in connection with
the termination of his or her employment, lose any right to receive payment of
his or her Deferred Award Account.

            No installment of a Deferred Award Account of a Participant whose
service with the Campbell Group shall have terminated by retirement or
otherwise shall be paid unless, from the time of termination until the time for
such payment or until his or her death, whichever happens first, the
Participant shall have continuously refrained from engaging in any business
directly or indirectly competitive with the Campbell Group.  If the Participant
violates this condition, all rights in the unpaid portion of his or her
Deferred Award Account shall be forfeited to the Company.  The Committee may
waive this condition, upon the written request of a Participant, if in its sole
judgment the nonfulfillment of the condition will have no substantial adverse
effect upon the Campbell Group.  The request shall fully





                                       11
<PAGE>   14
describe the proposed competitive activity, and the waiver shall be limited to
the specific competitive activity so described.


                                   ARTICLE IX
                            MISCELLANEOUS PROVISIONS

            Section 9.1  Nontransferability.  Unless otherwise provided by the
Committee, no option, SAR, share of Restricted Stock, or Performance Unit under
the Plan shall be transferable by the Participant otherwise than by will or, if
the Participant dies intestate, by the laws of descent and distribution.  All
Awards shall be exercisable or received during the Participant's lifetime only
by such Participant or his Personal Representative.  Any transfer contrary to
this Section 9.1 will nullify the Option, SAR, Performance Unit, or share of
Restricted Stock.

            Section 9.2  Adjustments Upon Changes in Stock.  In case of any
reorganization, recapitalization, stock split, stock dividend, combination of
shares, merger, consolidation, rights offering, or any other changes in the
corporate structure or shares of the Company, appropriate adjustments may be
made by the Committee (or if the Company is not the surviving corporation in
any such transaction, the board of directors of the surviving corporation) in
the aggregate number and kind of shares subject to the Plan, and the number and
kind of shares and the price per share subject to outstanding Options or which
may be issued under outstanding Restricted Stock Awards or pursuant to
unrestricted Campbell Stock Awards.  Appropriate adjustments may also be made
by the Committee in the terms of any Awards under the Plan, subject to Article
XI, to reflect such changes and to modify any other terms of outstanding Awards
on an equitable basis, including modifications of performance goals and changes
in the length of Performance Periods.

            Section 9.3  Amendment, Suspension, and Termination of Plan.  (a)
The Board may suspend or terminate the Plan or any portion thereof at any time,
and may amend, subject to Section 11.6, the Plan from time to time in such
respects as the Board may deem advisable in order that any Awards thereunder
shall conform to any change in applicable laws or regulations or in any other
respect the Board may deem to be in the best interests of the Company;
provided, however, that no such amendment shall, without stockholder approval,
(i) except as provided in Section 9.2, increase the number of shares of
Campbell Stock which may be issued under the Plan, (ii) modify the requirements
as to eligibility for participation in the Plan, (iii) materially increase the
benefits accruing to Participants under the Plan, (iv) make any other change
that would disqualify the Plan for purposes of the exemption provided by Rule
16b-3(c)(2) of the Securities and Exchange Commission, (v) reduce the Option
Price below the Fair Market Value of Campbell Stock on the day the Option is
awarded, (vi) permit the award of SARs other than in tandem with an Option,
(vii) permit the exercise of an SAR during the first six months of its term
except as otherwise provided herein, (viii) permit the exercise of an Option or
SAR without surrender of the related SAR or Option, or (ix) extend the
termination date of the Plan.  No such amendment, suspension, or termination
shall alter or impair any outstanding Options, SARs, shares of Restricted
Stock, or Performance Units without the consent of the Participant affected
thereby.

            (b)  With the consent of the Participant affected thereby, the
Committee may amend or modify any outstanding Options.  Restricted Stock
Awards, or Performance Unit Awards in any manner to the extent that the
Committee would have had the authority under the Plan initially to award such
Options, SARs, Restricted Stock Awards, or Performance Unit Awards as so
modified or amended, including without limitation, to change the date or dates
as of which such Options or SARs may be exercised, to remove the restrictions





                                       12
<PAGE>   15
on shares of Restricted Stock, or to modify the manner in which Performance
Units are determined and paid.

            Section 9.4  Nonuniform Determinations.  The Committee's
determinations under the Plan, including without limitation, (i) the
determination of the Key Employees to receive Awards, (ii) the form, amount,
and timing of such Awards, (iii) the terms and provisions of such Awards and
(iv) the agreements evidencing the same, need not be uniform and may be made by
it selectively among Key Employees who receive, or who are eligible to receive,
Awards under the Plan, whether or not such Key Employees are similarly
situated.  This Section 9.4 shall not apply to current Campbell Stock Awards to
non-employee directors which shall be uniform and non-discretionary in
accordance with Article XI.

            Section 9.5  General Restriction.  Each Award under the Plan shall
be subject to the condition that, if at any time the Committee shall determine
that (i) the listing, registration, or qualification of the shares of Campbell
Stock subject or related thereto upon any securities exchange or under any
state or federal law (ii) the consent or approval of any government or
regulatory body, or (iii) an agreement by the Participant with respect thereto,
is necessary or desirable, then such Award shall not become exercisable in
whole or in part unless such listing, registration, qualification, consent,
approval, or agreement shall have been effected or obtained free of any
conditions not acceptable to the Committee.

            Section 9.6  No Right To Employment.  Neither the action of the
Company in establishing the Plan, nor any action taken by it or by the Board or
the Committee under the Plan, nor any provision of the Plan, shall be construed
as giving to any person the right to be retained in the employ of the Company
or any Subsidiary.

                                   ARTICLE X
                        CHANGE IN CONTROL OF THE COMPANY

            Section 10.1  Contrary Provisions.  Notwithstanding anything
contained in the Plan to the contrary, the provisions of this Article X shall
govern and supersede any inconsistent terms or provisions of the Plan.

            Section 10.2  Definitions.

            Change in Control. For purposes of the Plan "Change in Control"
shall mean any of the following events: (a) The acquisition in one or more
transactions by any "Person" (as the term person is used for purposes of
Section 13(d) or 14(d) of the Securities Exchange Act of 1934, as amended (the
"1934 Act")) of "Beneficial Ownership" (within the meaning of Rule 13d-3
promulgated under the 1934 Act) of twenty-five percent (25%) or more of the
combined voting power of the Company's then outstanding voting securities (the
"Voting Securities"), provided, however, that for purposes of this Section
10.2(a), the Voting Securities acquired directly from the Company by any Person
shall be excluded from the determination of such Person's Beneficial Ownership
of Voting Securities (but such Voting Securities shall be included in the
calculation of the total number of Voting Securities then outstanding); or

            (b) The individuals who, as of January 25, 1990, are members of the
Board (the "Incumbent Board"), cease for any reason to constitute at least
two-thirds of the Board; provided, however, that if the election, or nomination
for election by the Company's stockholders, of any new director was approved by
a vote of at least two-thirds of the Incumbent Board, such new director shall,
for purposes of the Plan, be considered as a member of the Incumbent Board; or





                                       13
<PAGE>   16
            (c) Approval by stockholders of the Company of (1) a merger or
consolidation involving the Company if the stockholders of the Company,
immediately before such merger or consolidation, do not own, directly or
indirectly immediately following such merger or consolidation, more than eighty
percent (80%) of the combined voting power of the outstanding voting securities
of the corporation resulting from such merger or consolidation in substantially
the same proportion as their ownership of the Voting Securities immediately
before such merger or consolidation or (2) a complete liquidation or
dissolution of the Company or an agreement for the sale or other disposition of
all or substantially all of the assets of the Company; or

            (d) Acceptance of stockholders of the Company of shares in a share
exchange if the stockholders of the Company, immediately before such share
exchange, do not own, directly or indirectly immediately following such share
exchange, more than eighty percent (80%) of the combined voting power of the
outstanding voting securities of the corporation resulting from such share
exchange in substantially the same proportion as their ownership of the Voting
Securities outstanding immediately before such share exchange.

            Notwithstanding the foregoing, a Change in Control shall not be
deemed to occur solely because twenty-five percent (25%) or more of the then
outstanding Voting Securities is acquired by (i) a trustee or other fiduciary
holding securities under one or more employee benefit plans maintained by the
Company or any of its subsidiaries, (ii) any corporation which, immediately
prior to such acquisition, is owned directly or indirectly by the stockholders
of the Company in the same proportion as their ownership of stock in the
Company immediately prior to such acquisition, (iii) any "Grandfathered
Dorrance Family Stockholder" (as hereinafter defined) or (iv) any Person who
has acquired such Voting Securities directly from any Grandfathered Dorrance
Family Stockholder but only if such Person has executed an agreement which is
approved by two-thirds of the Board and pursuant to which such Person has
agreed that he (or they) will not increase his (or their) Beneficial Ownership
(directly or indirectly) to 30% or more of the outstanding Voting Securities
(the "Standstill Agreement") and only for the period during which the
Standstill Agreement is effective and fully honored by such Person.  For
purposes of this Section, "Grandfathered Dorrance Family Stockholder" shall
mean at any time a "Dorrance Family Stockholder" (as hereinafter defined) who
or which is at the time in question the Beneficial Owner solely of (v) Voting
Securities Beneficially Owned by such individual on January 25, 1990, (w)
Voting Securities acquired directly from the Company, (x) Voting Securities
acquired directly from another Grandfathered Dorrance Family Stockholder, (y)
Voting Securities which are also Beneficially Owned by other Grandfathered
Dorrance Family Stockholders at the time in question, and (z) Voting Securities
acquired after January 25, 1990 other than directly from the Company or from
another Grandfathered Dorrance Family Stockholder by any "Dorrance Grandchild"
(as hereinafter defined) provided that the aggregate amount of Voting
Securities so acquired by each such Dorrance Grandchild shall not exceed five
percent (5%) of the Voting Securities outstanding at the time of such
acquisition.  A "Dorrance Family Stockholder" who or which is at the time in
question the Beneficial Owner of Voting Securities which are not specified in
clauses (v), (w), (x), (y) and (z) of the immediately preceding sentence shall
not be a Grandfathered Dorrance Family Stockholder at the time in question.
For purposes of this Section, "Dorrance Family Stockholders" shall mean
individuals who are descendants of the late Dr. John T. Dorrance, Sr. and/or
the spouses, fiduciaries and foundations of such descendants.  A "Dorrance
Grandchild" means as to each particular grandchild of the late Dr. John T.
Dorrance, Sr., all of the following taken collectively: such grandchild, such
grandchild's descendants and/or the spouses, fiduciaries and foundations of
such grandchild and such grandchild's descendants.





                                       14
<PAGE>   17
            Moreover, notwithstanding the foregoing, (i) a Change in Control
shall not be deemed to occur solely because any Person (the "Subject Person")
acquired Beneficial Ownership of more than the permitted amount of the
outstanding Voting Securities as a result of the acquisition of Voting
Securities by the Company which, by reducing the number of Voting Securities
outstanding, increases the proportional number of shares Beneficially Owned by
the Subject Person, provided that if a Change in Control would occur (but for
the operation of this sentence) as a result of the acquisition of Voting
Securities by the Company, and after such share acquisition by the Company, the
Subject Person becomes the Beneficial Owner of any additional Voting Securities
which increases the percentage of the then outstanding Voting Securities
Beneficially Owned by the Subject Person, then a Change in Control shall occur
and (ii) a Change in Control described in Section 10.2(a) with respect to any
Participant shall not be deemed to occur by reason of the Participant's
acquisition of Beneficial Ownership (including the acquisition of Beneficial
Ownership by a group of which the Participant is a member) with respect to any
transaction on which the Participant would rely on Rule 16b-3(e) promulgated
under the Exchange Act.

            Cause.  For purposes of the Plan the term, "Cause" shall mean the
termination of a Participant's employment by reason of his or her (a)
conviction of a felony or (b) engaging in conduct which constitutes willful
gross misconduct which is demonstrably and materially injurious to the Company,
monetarily or otherwise.  No act, nor failure to act, on the Employee's part,
shall be considered "willful" unless he or she has acted, or failed to act,
with an absence of good faith and without a reasonable belief that his or her
action or failure to act was in the best interest of the Company.

            Section 10.3  "Adjusted Fair Market Value" means, in the event of a
Change in Control, the greater of (a) the highest price per share of Campbell
Stock paid to holders of the shares of Campbell Stock in any transaction (or
series of transactions) constituting or resulting in a Change in Control or (b)
the highest Fair Market Value of a share of Campbell Stock during the ninety
(90) day period ending on the date of a Change in Control.

            Section 10.4  Upon a Change in Control, (a) all Options and SARs
outstanding on the date of such Change in Control (other than any Options or
SARs granted to David W. Johnson) shall become immediately and fully
exercisable and (b) any Participant who may be subject to liability under
Section 16(b) of Securities Exchange Act of 1934, as amended, (other than any
Options or SARs granted to David W. Johnson) will be permitted to surrender for
cancellation for a period of sixty (60) days commencing after the later of such
Change in Control or the expiration of six months from the date of grant, any
Option or SAR (or portion of an Option or SAR), other than an Incentive Stock
Option granted prior to January 25, 1990, to the extent not yet exercised and
the Participant will be entitled to receive a cash payment in an amount equal
to the excess, if any, in respect of each Option or SAR surrendered, (1)(i)
except as described in clause (ii) below, the greater of (x) the Fair Market
Value, on the date preceding the date of surrender of the shares subject to the
Option or SAR (or portion thereof) surrendered or (y) the Adjusted Fair Market
Value of the Shares subject to the Option or SAR (or portion thereof)
surrendered or (ii) in the case of an Incentive Stock Option or an SAR issued
in connection with an Incentive Stock Option, the Fair Market Value, on the
date preceding the date of surrender, of the Shares subject to the Option or
SAR (or portion thereof) surrendered, over (2) the aggregate purchase price for
such Shares under the Option or SAR.

            Section 10.5  Upon a Change in Control, all restrictions upon any
shares of Restricted Stock (other than Restricted Stock which is subject to
performance related restrictions ("Performance Restricted Stock") and
Restricted Stock granted to David W. Johnson) shall lapse immediately and all
such shares shall





                                       15
<PAGE>   18
become fully vested in the Participant and shall promptly be delivered to the
Participant.

            Section 10.6  (a) Upon a Change in Control, the Participant (other
than David W. Johnson) shall (1) become vested in, and restrictions shall lapse
on, the greater of (i) fifty percent (50%) of the Performance Restricted Stock
or Performance Units or (ii) a pro rata portion of such Performance Restricted
Campbell Stock based on the portion of the Performance Period that has elapsed
to the date of the Change in Control and the aggregate vesting percentage
determined pursuant to this clause (ii) shall be applied to vesting first such
awards granted the farthest in time preceding the Change in Control (the
"Vested Performance Awards") and (2) be entitled to receive (A) in respect of
all Performance Units which become vested as a result of a Change in Control, a
cash payment within thirty (30) days after such Change in Control equal to the
product of the then current value of a Performance Unit multiplied by the
number of Performance Units which become vested in accordance with this Section
10.6 and (B) in respect of all shares of Performance Restricted Stock which
become vested as a result of a Change in Control, the prompt delivery of such
shares.

            (b) With respect to any shares of Performance Restricted Stock or
Performance Units which do not become vested pursuant to Section 10.6(a) (the
"Continuing Awards"), such shares or units (or the proceeds thereof) shall
continue to be outstanding for the remainder of the applicable Performance
Period (as if such shares or units were the only shares or units granted in
respect of each such Performance Period) and subject to the applicable Award
Criteria as modified below.

            Section 10.7  Deferred Awards Accounts.  (a) Upon a Change in
Control, each share of Campbell Stock credited to a Participant's Deferred
Award Account shall be converted into cash in an amount equal to the greater of
(a) the Fair Market Value per share of the Campbell Stock or (b) Adjusted Fair
Market Value and shall thereafter be credited with interest as provided in
Section 8.2(b) of Article VIII.

            (b) Upon a Participant's termination of employment by the
Participant or by his or her employer for any reason (other than for Cause)
within two years following a Change in Control, the Company shall pay in a lump
sum cash payment the value of his or her Deferred Award Account (together with
any interest accrued thereon to the date of payment).

            Section 10.8  Amendment or Termination.  (a) This Article X shall
not be amended or terminated at any time if any such amendment or termination
would adversely affect the rights of any Participant under the Plan.

            (b) For a period of twenty-four (24) months following a Change in
Control, the Plan shall not be terminated (unless replaced by a comparable
long-term incentive plan) and during such period the Plan (or such replacement
plan) shall be administered in a manner such that Participants will be provided
with long-term incentive awards producing reward opportunities generally
comparable to those provided prior to the Change in Control.  Any amendment or
termination of the Plan prior to a Change in Control which (1) was at the
request of a third party who has indicated an intention or taken steps
reasonably calculated to effect a Change in Control or (2) otherwise arose in
connection with or in anticipation of a Change in Control, shall be null and
void and shall have no effect whatsoever.

            (c) Following a Change in Control, the Plan shall be amended as
necessary to make appropriate adjustments to the Award Criteria for the
Continuing Awards for (a) any negative effect that the costs and expenses
incurred by the Company and its Subsidiaries in connection with the Change in
Control may have on the achievement of performance goals under the Plan and (b)
any changes to the Company and/or its Subsidiaries (including, but not





                                       16
<PAGE>   19
limited to, changes in corporate structure, capitalization and increased
interest expense as a result of the incurrence or assumption by the Company of
acquisition indebtedness) following the Change in Control so as to preserve the
reward opportunities and Award Criteria for comparable performance under the
Plan as in effect on the date immediately prior to the Change in Control.

            Section 10.9  Trust Arrangement.  All benefits under the Plan
represent an unsecured promise to pay by the Company.  The Plan shall be
unfunded and the benefits hereunder shall be paid only from the general assets
of the Company resulting in the Participants having no greater rights than the
Company's general creditors; provided, however, nothing herein shall prevent or
prohibit the Company from establishing a trust or other arrangement for the
purpose of providing for the payment of the benefits payable under the Plan.


                                   ARTICLE XI
         UNRESTRICTED CAMPBELL STOCK AWARDS FOR NON-EMPLOYEE DIRECTORS

            Section 11.1  Award of Current Campbell Stock to Non-Employee
Directors.  An award of 200 shares of Campbell Stock (based on Company
capitalization on September 23, 1991, and adjusted for any change in such
capital structure pursuant to Section 11.2) shall be made on December 1, 1991,
to each non-employee director who is elected at the Annual Meeting of
Shareowners on November 21, 1991.  Thereafter, awards of 200 shares of Campbell
Stock shall be made on December 1 of succeeding years to each non-employee
director who is elected at subsequent Annual Meetings of Shareowners.
Non-employee directors who are not initially elected at an Annual Meeting of
Shareowners shall receive a pro rata portion of 200 shares of Campbell Stock
within 10 business days of his or her election based on the number of months
remaining from date of election until the next Annual Meeting of Shareowners
divided by twelve.  Any fractional shares resulting from such calculation shall
be rounded up to the nearest whole number.

            Section 11.2  Stock Split, Stock Dividend, or Extraordinary
Distribution.  In the event the number of shares of Campbell Stock is increased
at any time after September 23, 1991, by a stock split, by declaration by the
Board of a dividend payable only in shares of such stock, or by any other
extraordinary distribution of shares, the number of shares granted pursuant to
Section 11.1 shall be proportionately adjusted.

            Section 11.3  Organizational Changes.  In the event a merger,
consolidation, reorganization, or other change in corporate structure which
materially changes the terms or value of the Campbell Stock, the number of
shares granted pursuant to Section 11.1 shall be adjusted in such manner as the
Board in its sole discretion shall determine to be equitable and consistent
with the purposes of this Article XI.  Such determination shall be conclusive
for all purposes with respect to the grant made in Section 11.1 Such adjustment
shall comply with the restriction on amendments set forth in Section 11.6

            Section 11.4  Election by Non-employee Directors to Receive
Campbell Stock.  Each non-employee director may elect to receive all or a
portion (in 10% increments) of the annual cash retainer for Board service and
other cash compensation in shares of Campbell Stock, which will be issued
quarterly.  Such election shall be irrevocable and shall be made at least six
months in advance of the date the non-employee director receives the quarterly
payment.  Only whole numbers of shares will be issued and any fractional shares
shall be paid in cash.  For purposes of computing the number of shares earned
and their taxable value each quarter, the value of each share shall be equal to
the mean between the reported high and low prices of Campbell Stock on the New
York Stock Exchange composite tape on the last business day of the quarter.  If
a Participant dies prior to payment of all shares earned, the balance due





                                       17
<PAGE>   20
shall be payable in full to the Participant's designated beneficiary under the
Director's Retirement Program, or, if none, to the Participant's estate, in
cash.

            Section 11.5  No right to Continuance as a director.  Neither the
action of the Company in establishing the Plan, nor the awarding of current
Campbell Stock shall be deemed (i) to create any obligation on the part of the
Board to nominate any director for reelection by the Company's shareowners or
(ii) to be evidence of any agreement or understanding, express or implied, that
the director has a right to continue as a director for any period of time or at
any particular rate of compensation.

            Section 11.6  Amendment.  The amount, pricing and timing of
unrestricted Campbell Stock Awards set forth in Section 11.1 shall not be
amended (including amendments to reflect adjustments pursuant to Section 11.3)
more than once every six months, other than to comport with changes in the
Code, the Employee Retirement Income Security Act of 1974, as amended, or the
rules thereunder.


                                  ARTICLE XII
              UNRESTRICTED CAMPBELL STOCK AWARDS FOR KEY EMPLOYEES

            Section 12.1  The Committee may make awards of unrestricted
Campbell Stock to Key Employees in recognition of outstanding achievements or
as a supplemental award for Key Employees who receive Restricted Stock Awards
when Company performance exceeds the established financial goals.

            Section 12.2  Each certificate for unrestricted Campbell Stock
shall be registered in the name of the Participant and immediately be delivered
to him or her.





                                       18


<PAGE>   1
                                                                   Exhibit 10(e)
                             CAMPBELL SOUP COMPANY

                    SUPPLEMENTAL RETIREMENT BENEFIT PROGRAM
                           (As Amended June 24, 1993)



SECTION 1.     PURPOSE

         The purpose of the Program is to provide selected management or highly
compensated employees of the Company and its Subsidiaries who are or were hired
as executives in key management positions in the midst of their business
careers with retirement benefits that may supplement the retirement income that
they receive from designated Company sources, including the Qualified Plan and
the Nonqualified Plans.

SECTION 2.       DEFINITIONS

         The following words and phrases, as used in the Program, shall have
these meanings:

         (a)     "Board" means the Board of Directors of the Company.

         (b)     "Committee" means the Compensation and Organization Committee
of the Board.

         (c)     "Company" means Campbell Soup Company, its successors and
assigns.

         (d)     "Effective Date" means the date on which this Program becomes
effective pursuant to the provisions of Section 7 below.

         (e)     "Nonqualified Plans" means the Company's excess benefit and
supplemental pension arrangements as in effect from time to time on and after
the Effective Date, but not including this Program or any other supplemental
pension arrangement adopted on or after the Effective Date.

<PAGE>   2

         (f)     "Program" means the Company's Supplemental Retirement Benefit
Program set forth herein and as amended from time to time.

         (g)     "Qualified Plan" means the Campbell Soup Company Retirement
and Pension Plan for Salaried Employees as in effect from time to time on and
after the Effective Date.

         (h)     "Subsidiary" means a domestic corporation, the majority of the
voting stock of which is owned directly or indirectly by the Company.

         (i)     "Supplemental Retirement Benefit Agreement" means a written
agreement, containing the terms and conditions set forth in Attachment A to the
Program or such other terms and conditions as the Committee may, in its
discretion, determine in accordance with Section 3 below, which may be entered
into between the Company and an eligible individual pursuant to Section 3
below.

         (j)     "Years of Service" means all the Executive's Years of Service,
as that term is defined in the Qualified Plan, in the employ of the Company and
any Subsidiary.

SECTION 3.       SUPPLEMENTAL RETIREMENT BENEFIT AGREEMENTS FOR
                 SELECTED EXECUTIVES

         The individuals eligible for Supplemental Retirement Benefit
Agreements under the Program are employees of the Company or a Subsidiary who
were hired before, on or after the Effective Date as executives in key
management positions.  The individuals to be covered by Supplemental Retirement
Benefit Agreements shall be selected from among those eligible at any time and
from time to time by the Committee in its sole discretion on recommendation of





                                     - 2 -
<PAGE>   3
the Chief Executive Officer of the Company.  Each individual so selected, in
order to receive benefits under the Program, must enter into with the Company a
Supplemental Retirement Benefit Agreement, to be properly signed by the
individual and by a duly authorized officer of the Company; provided that in no
event shall any benefits be payable hereunder if the individual shall
voluntarily and without the written consent of the Company terminate his
employment with the Company or Subsidiary within one year after being so
selected or such longer period as the Committee may determine.  The grant of
benefits under the Program to an individual shall not imply or preclude the
grant of benefits under other programs of the Company.

SECTION 4.       GENERAL PROVISIONS

         (a)     Adoption of Program by Subsidiaries.

                 (i)  Any Subsidiary may, with the consent of its board of
         directors and the approval of the Committee, participate in the
         Program for the benefit of one or more of its employees.

                 (ii)  The costs of the Program (including benefits paid
         thereunder) shall be shared by the participating Subsidiaries on a pro
         rata basis as determined by the Committee.

         (b)     Construction.  This Program (i) is not intended to be
qualified under section 401(a) of the Internal Revenue Code of 1954, as
amended, and (ii) is intended to meet the requirements of sections 201(2),
301(a)(3) and 401(a)(1) of the Employee





                                     - 3 -
<PAGE>   4
Retirement Income Security Act of 1974.  This Program shall be administered,
interpreted and construed to carry out such intentions, and any provision
hereof that cannot be so administered, interpreted and construed shall to that
extent be disregarded.

         (c)     Qualified and Nonqualified Plans not Affected.  Any benefits
payable pursuant to this Program are intended to be in excess of those, if any,
payable under the Qualified Plan and the Nonqualified Plans.

         (d)     Administration; Finality of Decisions.  The Program shall be
administered by the Committee.  The Committee shall have all necessary powers
to administer and interpret the Program, as well as any Supplemental Retirement
Benefit Agreement issued thereunder. The Committee shall have full power and
authority to adopt such rules, regulations and instruments for the
administration of the Program as it deems necessary or advisable.  The
Committee's interpretations of the Program and of any Supplemental Retirement
Benefit Agreement issued thereunder, as well as all actions taken and
determinations made by the Committee pursuant to the powers vested in it
hereunder, shall be conclusive and binding on all parties concerned.

         (e)     Failure to Satisfy Conditions.  If the Executive shall fail to
satisfy any of the conditions set forth in Section 2 of the Supplemental
Retirement Benefit Agreement, the Company shall not be obligated after such
failure to pay any benefits remaining to be paid to or on behalf of the
Executive, provided that, in the case of any alleged failure to satisfy the
conditions set





                                     - 4 -
<PAGE>   5
forth in Sections 2(b) or 2(c) of the Supplemental Retirement Benefit
Agreement, all of the following shall have taken place:

                 (i) the Secretary of the Company, at the direction of the
         Committee, shall have given written notice to the Executive (hereafter
         referred to as the "Notice") setting forth with reasonable specificity
         (A) the alleged failure, and (B) the loss of rights to benefits that
         will occur unless the Executive rectifies such failure to the
         satisfaction of the Committee within 30 days after his receipt of the
         Notice;

                 (ii)  the Executive shall not have rectified such failure to
         the satisfaction of the Committee within 30 days after his receipt of
         the Notice; and

                 (iii)  the Secretary of the Company at the direction of the
         Committee and after the expiration of the 30-day period referred to in
         clause (ii) above, shall have given written notice to the Executive
         that, in the opinion of the Committee, he has not rectified the
         failure.

         (f)     Acceleration on Default.  If the Company fails to pay in a
timely manner the benefits due an Executive or his beneficiary under this
Program and his Supplemental Retirement Benefit Agreement and if the Company
neglects to remedy such failure within thirty days after having received
written notice of it from the Executive or his beneficiary, then the Company
shall thereupon pay to the Executive or his beneficiary as the case may be in
full discharge of its obligations the lump-sum actuarial equivalent of all
benefits remaining to be paid.





                                     - 5 -
<PAGE>   6
         (g)     Actuarial Calculations.  Whenever it shall be necessary or
appropriate to make an actuarial calculation under this Program the same
actuarial factors, assumptions and procedures shall be followed as are used
under the Qualified Plan.

         (h)     Withholding.  The Company may withhold from any benefits to be
paid under this Program such amounts as it determines are required to be
withheld under the laws or regulations of any governmental authority.

         (i)     Claims Procedure.  Any claim for benefits under this Program
shall be delivered in writing by the Executive or his representative to the
Committee in accordance with such rules as the Committee may from time to time
establish.  Within a reasonable time after receiving any claim for benefits
under the Program, the Committee shall inform the claimant in writing whether
such claim is allowed or denied.  Any denial by the Committee of any claim for
benefits under the Program shall be stated in writing by the Committee and
delivered or mailed to the claimant and such notice shall be written in a
manner calculated to be understood by the claimant and shall include (i) the
specific reasons for the denial, including where appropriate, references to the
Program, (ii) any additional information necessary to perfect the claim with an
explanation of why the information is necessary and (iii) an explanation of the
procedure for perfecting the claim.  The claimant shall have 60 days after
receipt of written notification of denial of his claim in which to file a
written appeal with the Committee.  As a part of any such appeal, the claimant
may submit issues and comments





                                     - 6 -
<PAGE>   7
in writing and shall, on request, be afforded an opportunity to review any
documents pertinent to the perfection of his claim.  The Committee shall render
a written decision on the claimant's appeal ordinarily within 60 days of
receipt thereof but, in no case, later than 120 days.

         (j)     No Employment Rights.  Neither the action of the Company in
establishing the Program, nor any action taken by it or by the Board or the
Committee under the Program, nor any provision of the Program, shall be
construed as giving to any person the right to be retained in the employ of the
Company or any Subsidiary.

         (k)     Unfunded Obligation.  The Executive and his beneficiary shall
not have any right, title or interest whatsoever in any investments which the
Company or a Subsidiary may make to aid it in meeting its obligations under
this Program.  All benefits under the Program represent an unsecured promise to
pay by the Company.  The Program shall be unfunded and the benefits hereunder
shall be paid only from the general assets of the Company resulting in the
Executives having no greater rights than the Company's general creditors;
provided, however, nothing herein shall prevent or prohibit the Company from
establishing a trust or other arrangement for the purpose of providing for the
payment of the benefits payable under the Program.

         (l)     Rights Non-Transferable.  To the extent permitted by law, no
benefit under this Program shall be transferable, alienable or assignable by
the Executive or any beneficiary, nor shall any such right, interest or benefit
be subject to





                                     - 7 -
<PAGE>   8
anticipation, encumbrance, garnishment, attachment, execution or levy of any
kind, voluntary or involuntary.  Any attempt, voluntary or otherwise, to effect
any such action shall, to the full extent permitted by law, be null and void.
If, by reason of any attempt of the Executive or any beneficiary to alienate,
charge, encumber or otherwise dispose of any benefit under this Program, or by
reason of bankruptcy or insolvency, or because of any attachment, garnishment
or other judicial or administrative proceedings, such benefit of the Executive
or his beneficiary would (except for this paragraph) be payable to some person
other than the Executive or his beneficiary, then the Committee may (in its
sole discretion) terminate such benefit.  Thereafter, the Committee may, in its
sole discretion, apply all or any portion of the benefits that would otherwise
have been payable, but for such termination, to the support and maintenance of
the Executive or his beneficiary, as the case may be, or of a dependent family
member.

         (m)     Facility of Payment.  If the Committee finds that the
Executive or any beneficiary to whom a benefit is payable hereunder is unable
to care for his affairs because of physical, mental or legal incompetence, the
Committee, in its sole discretion, may cause any payment due to him hereunder
for which prior claim has not been made by a duly qualified guardian or other
legal representative to be paid to the person deemed by the Committee to be
maintaining or responsible for the maintenance of the Executive or his
beneficiary; and any such payment shall be deemed a





                                     - 8 -
<PAGE>   9
payment for the account of the Executive or his beneficiary and shall
constitute a complete discharge of any liability therefor under this Program.
If an individual dies before receiving all the payments due him and without
having a designated beneficiary, such payments may be made to his estate or to
such relative or relatives of the deceased as the Committee deems advisable,
preference being given to the following classes in the order named:  (i)
spouse, (ii) children, (iii) parents or (iv) other relatives by blood, marriage
or adoption; and the receipt of such relative or relatives shall be a valid and
complete discharge for the payment of such benefit.

         (n)     Severability.  In the event that any provision of this
Program, or of any Supplemental Retirement Benefit Agreement issued thereunder,
shall be determined to be invalid or unenforceable for any reason, the
remaining provisions shall be unaffected thereby and shall remain in full force
and effect.

         (o)     Notices.

                 (i)  Any instrument to be delivered under this Program, or any
         Supplemental Retirement Benefit Agreement issued thereunder, to the
         Committee shall be deemed to have been properly delivered if and when
         received by the Secretary of the Company at the Company's General
         Offices.

                 (ii)  Any instrument to be delivered under this Program to the
         Executive or his beneficiary shall be deemed to have been properly
         delivered in each case if and when received by the Executive or his
         beneficiary or upon deposit thereof, in a post office box regularly
         maintained by the United States





                                     - 9 -
<PAGE>   10
         Government, in an envelope, properly stamped, addressed to the
         Executive or his beneficiary at his address as it appears from time to
         time on the books of the Company.

         (p)     Miscellaneous.  Use of the masculine gender in the Program and
in any Supplemental Retirement Benefit Agreement issued thereunder shall be
deemed to include the feminine gender.  Headings are given to sections and
paragraphs solely as a convenience to facilitate reference; such headings shall
not affect the construction of any provision of the Program or any Supplemental
Retirement Benefit Agreement issued thereunder.

SECTION 5.       AMENDMENT, SUSPENSION OR TERMINATION

         The Board may amend, suspend or terminate the Program in whole or
part; but no such amendment, suspension or termination may adversely affect
payment to an individual of benefits based upon his Years of Service to the
date of such amendment, suspension or termination so long as he has previously
entered into a Supplemental Retirement Benefit Agreement with the Company.

SECTION 6.       GOVERNING LAW

         The provisions of the Program and of any Supplemental Retirement
Benefit Agreement issued thereunder shall be construed, administered and
enforced in accordance with the laws of the State of New Jersey.

SECTION 7.       EFFECTIVE DATE





                                     - 10 -
<PAGE>   11
         The Program shall become effective when adopted by the Board, and
shall continue in effect until terminated in accordance with Section 5 above.

SECTION 8.  CHANGE IN CONTROL

         (a)  Contrary Provisions. Notwithstanding anything contained in the
Program or in any Supplemental Retirement Benefit Agreement (an "Agreement") to
the contrary, the provisions of this Section 8 shall govern and supercede any
inconsistent terms or provisions of the Program or any Agreement.

         (b) Definitions.

                 Change in Control.  For purposes of the Program "Change in
                 Control" shall mean any of the following events:

                          (A)  The acquisition in one or more transactions by
                 any "Person" (as the term person is used for purposes of
                 Section 13(d) or 14(d) of the Securities Exchange Act of 1934,
                 as amended (the "1934 Act")) of "Beneficial Ownership" (within
                 the meaning of Rule 13d-3 promulgated under the 1934 Act) of
                 twenty-five percent (25%) or more of the combined voting power
                 of the Company's then outstanding voting securities (the
                 "Voting Securities"), provided, however, that for purposes of
                 this Section 8(b)(A), the Voting Securities acquired directly
                 from the Company by any Person shall be excluded from the
                 determination of such Person's Beneficial Ownership of Voting
                 Securities (but such Voting Securities shall be included in
                 the calculation





                                     - 11 -
<PAGE>   12
                 of the total number of Voting Securities then outstanding); or

                          (B)  The individuals who, as of January 25, 1990, are
                 members of the Board (the "Incumbent Board"), cease for any
                 reason to constitute at least two-thirds of the Board;
                 provided, however, that if the election, or nomination for
                 election by the Company's stockholders, of any new director
                 was approved by a vote of at least two-thirds of the Incumbent
                 Board, such new director shall, for purposes of the Program,
                 be considered as a member of the Incumbent Board; or

         (C)  Approval by stockholders of the Company of (1) a merger or
              consolidation involving the Company if the stockholders of the
              Company, immediately before such merger or consolidation, do not
              own, directly or indirectly immediately following such merger or
              consolidation, more than eighty percent (80%) of the combined
              voting power of the outstanding voting securities of the
              corporation resulting from such merger or consolidation in
              substantially the same proportion as their ownership of the
              Voting Securities immediately before such merger or consolidation
              or (2) a complete liquidation or dissolution of the Company or an
              agreement for the sale or other disposition of all or
              substantially all of the assets of the Company; or

                          (D)  Acceptance of stockholders of the Company of 
                 shares in a share exchange if the stockholders of the





                                     - 12 -
<PAGE>   13
                 Company, immediately before such share exchange, do not own,
                 directly or indirectly immediately following such share
                 exchange, more than eighty percent (80%) of the combined
                 voting power of the outstanding voting securities of the
                 corporation resulting from such share exchange in
                 substantially the same proportion as their ownership of the
                 Voting Securities outstanding immediately before such share
                 exchange.

         Notwithstanding the foregoing, a Change in Control shall not be deemed
         to occur solely because twenty-five percent (25%) or more of the then
         outstanding Voting Securities is acquired by (i) a trustee or other
         fiduciary holding securities under one or more employee benefit plans
         maintained by the Company or any of its subsidiaries, (ii) any
         corporation which, immediately prior to such acquisition, is owned
         directly or indirectly by the stockholders of the Company in the same
         proportion as their ownership of stock in the Company immediately
         prior to such acquisition, (iii) any "Grandfathered Dorrance Family
         Stockholder" (as hereinafter defined) or (iv) any Person who has
         acquired such Voting Securities directly from any Grandfathered
         Dorrance Family Stockholder but only if such Person has executed an
         agreement which is approved by two-thirds of the Board and pursuant to
         which such Person has agreed that he (or they) will not increase his
         (or their) Beneficial Ownership (directly or indirectly) to 30%





                                     - 13 -
<PAGE>   14
         or more of the outstanding Voting Securities (the "Standstill
         Agreement") and only for the period during which the Standstill
         Agreement is effective and fully honored by such Person.  For purposes
         of this Section, "Grandfathered Dorrance Family Stockholder" shall
         mean at any time a "Dorrance Family Stockholder" (as hereinafter
         defined) who or which is at the time in question the Beneficial Owner
         solely of (v) Voting Securities Beneficially Owned by such individual
         on January 25, 1990, (w) Voting Securities acquired directly from the
         Company, (x) Voting Securities acquired directly from another
         Grandfathered Dorrance Family Stockholder, (y) Voting Securities which
         are also Beneficially Owned by other Grandfathered Dorrance Family
         Stockholders at the time in question, and (z) Voting Securities
         acquired after January 25, 1990 other than directly from the Company
         or from another Grandfathered Dorrance Family Stockholder by any
         "Dorrance Grandchild" (as hereinafter defined) provided that the
         aggregate amount of Voting Securities so acquired by each such
         Dorrance Grandchild shall not exceed five percent (5%) of the Voting
         Securities outstanding at the time of such acquisition.  A "Dorrance
         Family Stockholder" who or which is at the time in question the
         Beneficial Owner of Voting Securities which are not specified in
         clauses (v), (w), (x), (y) and (z) of the immediately preceding
         sentence shall not be a Grandfathered Dorrance Family Stockholder at
         the time in question.  For purposes of this Section, "Dorrance Family
         Stockholders"





                                     - 14 -
<PAGE>   15
         shall mean individuals who are descendants of the late Dr. John T.
         Dorrance, Sr. and/or the spouses, fiduciaries and foundations of such
         descendants.  A "Dorrance Grandchild" means as to each particular
         grandchild of the late Dr. John T.  Dorrance, Sr., all of the
         following taken collectively:  such grandchild, such grandchild's
         descendants and/or the spouses, fiduciaries and foundations of such
         grandchild and such grandchild's descendants.

         Moreover, notwithstanding the foregoing, a Change in Control shall not
         be deemed to occur solely because any Person (the "Subject Person")
         acquired Beneficial Ownership of more than the permitted amount of the
         outstanding Voting Securities as a result of the acquisition of Voting
         Securities by the Company which, by reducing the number of Voting
         Securities outstanding, increases the proportional number of shares
         Beneficially Owned by the Subject Person, provided that if a Change in
         Control would occur (but for the operation of this sentence) as a
         result of the acquisition of Voting Securities by the Company, and
         after such share acquisition by the Company, the Subject Person
         becomes the Beneficial Owner of any additional Voting Securities which
         increases the percentage of the then outstanding Voting Securities
         Beneficially Owned by the Subject Person, then a Change in Control
         shall occur.





                                     - 15 -
<PAGE>   16
         Cause.  For purposes of the Program, a termination for "Cause" is a
         termination evidenced by a resolution adopted in good faith by
         two-thirds of the Board that the Executive (a) intentionally and
         continually failed to substantially perform his duties with the
         Company (other than a failure resulting from the Executive's
         incapacity due to physical or mental illness) which failure continued
         for a period of at least thirty (30) days after a written notice of
         demand for substantial performance has been delivered to the Executive
         specifying the manner in which the Executive has failed to
         substantially perform, or (b) intentionally engaged in conduct which
         is demonstrably and materially injurious to the Company, monetarily or
         otherwise; provided, however that no termination of the Executive's
         employment shall be for Cause as set forth in clause (b) above until
         (x) there shall have been delivered to the Executive a copy of a
         written notice setting forth that the Executive was guilty of the
         conduct set forth in clause (b) and specifying the particulars thereof
         in detail, and (y) the Executive shall have been provided an
         opportunity to be heard by the Board (with the assistance of the
         Executive's counsel if the Executive so desires).  No act, nor failure
         to act, on the Executive's part, shall be considered "intentional"
         unless he has acted, or failed to act, with an absence of good faith
         and without a reasonable belief that his action or failure to act was
         in the best interest of the Company.  Notwithstanding anything
         contained in the Program to the





                                     - 16 -
<PAGE>   17
         contrary, in the case of any Executive who is a party to a severance
         protection agreement, no failure to perform by the Executive after a
         Notice of Termination (as defined in the Executive's severance
         protection agreement) is given by the Executive shall constitute Cause
         for purposes of the Program.

         (c)  Termination of Employment.  If an Executive's employment is
         terminated by the Company (other than for Cause) or by the Executive
         for any reason within two (2) years following a Change in Control, the
         Company shall, within thirty (30) days, pay to the Executive a lump
         sum cash payment equal to the lump sum Actuarial Equivalent of his
         accrued benefit as of the date of his termination of employment
         whether or not the Executive is otherwise vested in his accrued
         benefit; provided, however, that for this purpose, the term Actuarial
         Equivalent shall have the same meaning as such term is used in
         Campbell's Soups Retirement and Pension Plan for Salaried Employees as
         in effect from time to time on or after the Effective Date.

         (d)  Amendment or Termination.

                 (i) This Section 8 shall not be amended or terminated at any 
                 time.

                 (ii) For a period of two (2) years following a Change in
                 Control, the Program shall not be terminated or amended in any
                 way, nor shall the manner in which the Program is administered
                 be changed in a way that





                                     - 17 -
<PAGE>   18
                 adversely affects the Executive's right to existing or future
                 Company provided benefits or contributions provided hereunder,
                 including, but not limited to, any change in, or to, the
                 eligibility requirements, benefit formulae and manner and
                 optional forms of payments.

                 (iii)  Any amendment or termination of the Program prior to a
                 Change in Control which (A) was at the request of a third
                 party who has indicated an intention or taken steps reasonably
                 calculated to effect a Change in Control or (B) otherwise
                 arose in connection with, or in anticipation of, a Change in
                 Control, shall be null and void and shall have no effect
                 whatsoever.





                                     - 18 -
<PAGE>   19
                                                                    Attachment A

                   SUPPLEMENTAL RETIREMENT BENEFIT AGREEMENT
                          (As Amended March 28, 1991)

         SUPPLEMENTAL RETIREMENT BENEFIT AGREEMENT ("Agreement") between
CAMPBELL SOUP COMPANY, a New Jersey corporation ("Company"), and
("Executive"), dated the     day of           , 19   ("Effective Date" of the
Agreement).

                                  WITNESSETH:

         WHEREAS, the Executive is a management or highly compensated employee
of the Company or one of its Subsidiaries;

         WHEREAS, the Company maintains certain retirement plans known as the
Campbell's Soups Retirement and Pension Plan for Salaried Employees and the
Company's excess benefit and supplemental pension arrangements (collectively,
"Retirement Plans");

         WHEREAS, the Company has adopted the Supplemental Retirement Benefit
Program ("Program"), the text of which is attached to and made a part of this
Agreement; and

         WHEREAS, the Company, as an inducement for the Executive to enter into
or remain in its employ or the employ of a Subsidiary, wishes to provide some
assurance to the Executive, on the terms and conditions stated in the Program
and in this Agreement, that his retirement income from designated Company
sources, including the Retirement Plans, will meet a specified minimum level;

NOW, THEREFORE, the parties hereby agree as follows:





                                      A-1
<PAGE>   20
1.       DEFINITIONS

         The following words and phrases, as used in this Agreement, shall have
these meanings:

         (a)     "Adjusted Final Pay" means the Executive's Final Pay as that
term is defined in the Qualified Plan, but for that purpose including in
"Annualized Earnings", as that term is defined in the Qualified Plan, any
contingent awards of incentive compensation awarded to him under Campbell's
Soups Management Worldwide Incentive Plan.

         (b)     "Board", "Committee", "Nonqualified Plans", "Qualified Plan",
"Subsidiary" and "Years of Service" shall have the same meanings as indicated
in Section 2 of the Program.

         (c)     "Effective Retirement Date" means the Executive's Effective
Retirement Date as that term is defined in the Qualified Plan.

         (d)     "Normal Retirement Date" means the Executive's Normal
Retirement Date as that term is defined in the Qualified Plan.

         (e)   "Social Security Covered Compensation" means the average annual
amount of compensation on which the old age benefits for an individual age 65
would be computed under the Federal Social Security Act in effect at the time
of termination of his employment, assuming such individual had always earned
compensation at least equal to the wage base subject to tax under the Federal
Insurance Contributions Act.

2.       CONDITIONS TO BENEFIT ENTITLEMENT





                                      A-2
<PAGE>   21
         Subject to the provisions of Section 4(e) of the Program, each payment
of benefits under this Agreement shall be subject to the conditions that:

         (a)     the Executive's employment with the Company and its
Subsidiaries shall not have terminated as a result of dismissal, or resignation
without the consent of the Company, within five (5) years after the Effective
Date of this Agreement, provided that the termination of employment as a result
of death or Total Disability, as that term is defined in the Qualified Plan, at
any time after the Effective Date of this Agreement shall not deprive the
Executive of benefits based upon his Years of Service to the date of his death
or Total Disability.

         (b)     the Executive's employment with the Company and its
Subsidiaries shall not have been terminated for willful, deliberate or gross
misconduct; and

         (c)     prior to such payment, the Executive shall not have engaged in
conduct materially detrimental to the interests of the Company or any
Subsidiary, including, without limitation, engaging in any business competitive
with a business in which the Company or a Subsidiary (i) was engaged at any
time during the Executive's employment with the Company and its Subsidiaries
and (ii) is engaged at the time the Executive is engaged in the competitive
business.

3.       BENEFITS

         A.       Benefit Formula





                                      A-3
<PAGE>   22
         The Executive shall, subject to the terms and conditions of Section 2
above and the other provisions of the Program and this Agreement, upon
retirement on his Effective Retirement Date, be entitled to a straight life
annuity, payable in monthly installments commencing on his Normal Retirement
Date and with 60 monthly installments guaranteed, equal to the excess, if any,
of (a) over (b) where

                 (a) is the sum of:

                 (i)  two and four-tenths (2.4%) of his Adjusted Final Pay up
         to the Social Security Covered Compensation multiplied by his Years of
         Service not in excess of five (5), plus one and two tenths percent
         (1.2%) of his Adjusted Final Pay up to the Social Security Covered
         Compensation multiplied by his Years of Service, if any, in excess of
         five (5) but not in excess of twenty (20), plus

                 (ii)  three and six tenths percent (3.6%) of his Adjusted
         Final Pay in excess of the Social Security Covered Compensation
         multiplied by his Years of Service not in excess of five (5) plus one
         and eight tenths (1.8%) of his Adjusted Final Pay in excess of the
         Social Security Covered Compensation multiplied by his Years of
         Service, if any, in excess of five (5) but not in excess of twenty
         (20); and

                 (b) is the sum of:

                 (i)  the straight life annuity payable to the Executive in
         monthly installments, commencing on his Normal Retirement





                                      A-4
<PAGE>   23
         Date and with 60 monthly installments guaranteed, under the Qualified 
         Plan, and

                 (ii)  the annual retirement benefit payable to the Executive
         on a five-year certain and life annuity basis commencing on his Normal
         Retirement Date under the Nonqualified Plans.

B.       Maximum Benefit

         Notwithstanding the foregoing calculation, the Executive's benefit
under the Program shall not exceed the excess of (a) over (b) where

                 (a)      is a straight life annuity retirement benefit
         calculated under the applicable provisions of the Campbell's Soups
         Retirement and Pension Plan for Salaried Employees calculated as if
         the Executive had years of service equal to (i) his pensionable
         service with the Company and prior employers, or (ii) his service with
         the Company calculated as if he had been employed at age 30, whichever
         is greater; and

                 (b)      is the sum of:

                 (i)  the straight life annuity payable to the Executive in
         monthly installments, commencing on his Normal Retirement Date and
         with 60 monthly installments guaranteed, under the Qualified Plan;

                 (ii)  the annual retirement benefit payable to the Executive
         on a five-year certain and life annuity basis





                                      A-5
<PAGE>   24
         commencing on his Normal Retirement Date under the Nonqualified Plans;
         and

                 (iii)  the annual retirement benefit payable to the Executive
         on a life annuity basis commencing on his Normal Retirement Date under
         all defined benefit pension plans of prior employers.

         4.      TIME AND FORM OF PAYMENT; BENEFICIARY

         (a)     Subject to the provisions of the Program, Section 2 above and
the other provisions of this Agreement, the annual retirement benefit payable
under Section 3 above shall be paid commencing at the same time and with the
same reductions, if any, for commencement of benefits before Normal Retirement
Date, and in the same optional form, and shall be provided with the same death
benefits, if any, as the Executive's retirement benefits under the Qualified
Plan.  Any adjustments and reductions shall be made using the same actuarial
factors as apply under the Qualified Plan.

         (b)     Subject to the provisions of the Program, Section 2 above and
the other provisions of this Agreement, if no retirement benefits are payable
to the Executive under the Qualified Plan, then the Executive

                 (i)  may elect a joint and survivor or any other optional form
         of payment provided under the Qualified Plan for payment of his
         benefits under Section 3 above;

                 (ii)  may elect to receive his benefits under Section 3 above
         commencing at the same time as he would be permitted





                                      A-6
<PAGE>   25
         to receive retirement benefits under the Qualified Plan if he were
         fully vested thereunder; and

                 (iii)  shall be provided the same death benefits and optional
         forms of payment with respect to his benefits under Section 3 above as
         would be provided under the Qualified Plan if the Executive were fully
         vested thereunder.

In clauses (i), (ii) and (iii) above, the same terms and conditions (including
without limitation actuarial adjustments, early retirement reduction factors,
coverage charges, and election requirements) shall apply as would apply under
the Qualified Plan.

         (c)     The beneficiary of the Executive under the Qualified Plan
shall automatically be deemed to be designated as the recipient of the
retirement benefits, if any, payable under Section 3 in the event of the
Executive's death.  If no benefits are payable to the Executive under the
Qualified Plan, the Executive may designate a beneficiary to receive the
portion, if any, of the benefits payable under Section 3 above in the event of
the Executive's death, on the same terms and conditions as apply to the
designation of a beneficiary under the Qualified Plan.

         IN WITNESS WHEREOF, the parties have executed this Agreement as of the
above-recited Effective Date.


[SEAL]                    CAMPBELL SOUP COMPANY





                                      A-7
<PAGE>   26


ATTEST:                   By:                            
                             ----------------------------
                                   President



                       
- -----------------------
     Secretary




                                                         
                          -------------------------------
                                      Executive





                                      A-8

<PAGE>   1
                                                                   EXHIBIT 10(f)

PERSONAL CHOICE

A Flexible Reimbursement Program for Campbell Soup Company Executives

IN RECOGNITION OF YOUR LEADERSHIP

Campbell Soup Company depends on you for a great many things. Our shareowners
look to you to guide the Company through increasingly challenging times. And
your employees count on you to set the direction, tone, and example for how we
do business.

To reward you for your ongoing contributions to the Company, Campbell is
introducing Personal Choice. It signals the Company's appreciation for your
leadership and commitment and is designed to make your life a little easier to
manage.

This brochure offers a brief description of the new program - how it works,
what it offers, and how you use it. However, you'll find here just a
description of the program. The true value of the program can only be realized
by using it.

So, please spend a few minutes reviewing the information here. Then begin
taking advantage of the new rewards that accompany the challenge of your
leadership position.

HOW THE PROGRAM WORKS

For Executives Only

Personal Choice is a special program that is available only to the executive
team of Campbell Soup Company. Your membership in the program is a reflection
of your position in the Company, and all the unique challenges that come with
it.

Supplemental Compensation by Level

Personal Choice provides you with access to supplemental compensation above and
beyond the total compensation you receive as a Campbell executive.
<PAGE>   2
Your level of participation depends on your level of responsibility within the
Company. The greater your responsibility at Campbell, the higher your Personal
Choice compensation.

The Company provides different amounts for each of the four executive groups
that qualify for participation in Personal Choice. The letter that accompanies
this brochure describes your Personal Choice compensation amount.

These are the four executive groups that participate in Personal Choice:

<TABLE>
<CAPTION>
Group            Level                           Amount Reimbursed
- -----            -----                           -----------------
<S>              <C>                               <C>    

Group I          C E O                             20,000

Group II         Level 50 and above                12,000  receipts
                                                   12,000  car allowance

Group III        Levels 46 and 48                  12,000

Group IV         Levels 40-44                      6,000
</TABLE>

FLEXIBILITY IS THE KEY

Personal Choice gives you the flexibility to choose how your supplemental
compensation is spent. You may be reimbursed for any eligible expenses
(described in the Personal Choice Menu) - up to your supplemental compensation
limit.

Under this approach, you tailor the program to fit your lifestyle, preferences,
and needs. And, you help ensure that the Company's contribution is applied
toward those items that you and your family value most.

EXPENSES YOU MAY RECOVER

Personal Choice offers reimbursement for a wide array of personal expenses you
may incur in managing the many aspects of your personal and professional life.

A brief description of coverage follows each item.
<PAGE>   3
PERSONAL CHOICE MENU

Personal Choice will reimburse you for:

Airline VIP Club Memberships
The cost of participating in any airline's OVIPO club or program.

Automobile Security System
Any devices or systems you use to prevent or deter theft of your car or its
components.

Dining/University Club
Initial and ongoing fees for membership in a dining or university/college club.

Exercise Equipment
The purchase of any type of equipment used to maintain your physical fitness
and health. For example, treadmills, stationary bicycles, weights and weight
systems, and rowing machines.

Financial Planning & Tax Preparation
Fees associated with services rendered by a professional financial planner,
attorney or accounting firm. Does not include cost of services rendered by
employees of Campbell Soup Company, or by relatives of the participating
executive.

Health/Sport Club Membership
Membership fees, dues, or maintenance costs associated with your participation
in health, fitness, or athletic clubs (such as tennis, swimming, squash, or
racquetball clubs).

Home Computers
The cost of personal computers and supporting hardware and software for
non-business use. (Campbell provides for business computing needs.)

Home Maintenance Services
Expenses related to the regular, ongoing maintenance and upkeep of your home.
Typically includes lawn care, cleaning, and snow removal. Does not cover
capital improvements.
<PAGE>   4
Legal Counsel
Expenses related to services provided by a certified, practicing attorney or
legal assistant for any type of legal counsel. Does not include cost of
services rendered by employees of Campbell Soup Company, or by relatives of the
participating executive. Also does not apply to fees incurred in any action in
which your interest conflicts with the Company's.

Personal Excess Liability Insurance
The cost of OumbrellaO or OcatastrophicO insurance, which supplements your
normal coverage.

Residential Security System or Service
The cost of any electronic systems you purchase or services you engage for the
protection of your private residence. Applies to both your primary and
secondary homes.

Social Club
Initial and ongoing fees for membership in a social, golf, or country
club.

Spousal Travel
Travel expenses incurred as a result of your spouse accompanying you on
business trips when his/her presence is not a business requirement.

Will Preparation
Legal and other professional service fees you incur in the process of preparing
a legally recognized will. Also applies to preparation of living will,
power-of-attorney, and related documents.

How You Are Reimbursed

Receiving reimbursement for your expenditures is a simple, straightforward
process:

Step 1: You purchase an item, or pay a service fee, for anything listed on the
Personal Choice menu.
<PAGE>   5
Step 2: At the end of each fiscal quarter, you attach all bills and receipts to
a completed Personal Choice reimbursement form. Mail or deliver the form to:
                 Corporate Compensation
                 Box 35-G
                 Campbell Soup Company
                 Campbell Place
                 Camden, NJ 08103

Step 3: Your Personal Choice account will be debited the gross amount of the
approved menu item(s) for which you provided documentation - up to the maximum
amount available in your account.

Step 4: Your reimbursement request will be forwarded to your local Payroll
department for processing with the next regular payroll.

Step 5: You will receive your reimbursement check through the U.S. mail at your
home in the pay period that follows Payroll's receipt of your claim. Your
reimbursement check will be for the total amount of eligible expenses
submitted, less applicable withholding taxes.

Your Personal Choice Compensation Is Taxable

Your Personal Choice compensation is taxable, which means that, according to
current tax law:

- -Your gross reimbursement from the Plan will be included as taxable income in
your W-2 statement each year, and subject to federal, state, and local taxes;
and

- -Your reimbursement checks will be subject to 28% federal income tax
withholding (the supplemental rate), as well as state and local taxes, where
applicable.

For example, if you purchase exercise equipment for home use at a cost of
$1,000, your reimbursement check would withhold $280 (or 28%), as well as state
and local taxes that apply. At the end of the year, the full $1,000
reimbursement amount would be included in your W-2 statement, along with the
full amount of any other reimbursements from the Plan.
<PAGE>   6
(Keep in mind: Certain amounts may be deductible on your income tax return for
the year in which you pay them - for example, the amount you pay for income tax
preparation.)

A WORD ABOUT REMAINING BALANCES

Under the provisions of the program, any portion of your Personal Choice amount
that is not used during each fiscal year will be forfeited.

IF YOUR ASSIGNMENT CHANGES...

If you are promoted during the fiscal year and become newly eligible for
membership in the program, or qualify for a higher reimbursement level, the
reimbursement amount that applies to your new level will be prorated for the
portion of the year remaining.

If you retire or terminate during the year, your reimbursement amount will be
prorated on the same basis, using your termination date as the last date of
eligibility.

If You Have Questions

Personal Choice is a powerful yet simple way for Campbell Soup Company to
acknowledge your importance to the organization. And because this program is
new, it is likely that you may have questions about the program after your
participation begins.

If you have questions at any time about the program, contact:

         Edward F. Walsh
         Vice President - Human Resources
                  or
         Sarah J. Armstrong
         Corporate Director - Compensation

The material in this brochure is presented to you by Campbell Soup Company for
information purposes only. It is designed to help you understand the Personal
Choice supplemental compensation program for Campbell executives, but it
creates no contract between you and Campbell Soup Company. The final decision
as to whether an expense
<PAGE>   7
is eligible for reimbursement is at the discretion of Campbell Soup Company.
The program is subject to change from time to time, and may be discontinued at
any time, at the sole discretion of the Company.

Campbell Soup Company Campbell Place Camden, NJ 08103
<PAGE>   8
PERSONAL CHOICE MENU

Additional Menu Choices Available for Fiscal '96

Auto Leasing
Initial and ongoing expenses for leasing an automobile.

Child Care
Any child care expenses you incur to perform work for Campbell Soup. Includes
expenses not covered by the Dependent Care Spending Account, as well as those
that are. (If you maintain a Dependent Care Spending Account and have a
sufficient balance, you'll probably want to submit eligible expenses to that
account rather than to the Personal Choice program. Reimbursements from the
Dependent Care Spending Account are made on a before-tax basis).

Health/Fitness Consultant
The cost of receiving instruction, guidance, or therapy from a professional
health consultant or fitness trainer. For example, includes diet/nutrition
counseling, fitness management, and massage therapy.

Pet Boarding
The cost of providing care and boarding for your pet when you must travel for
business or personal reasons.

Spousal/Family Club Memberships
Initial and ongoing fees incurred by your spouse or dependent children for
memberships in any airline, dining/university, health/sports, or social club.
Covers membership expenses only, not the costs for club activities.

<PAGE>   1
                                              Exhibit 10(g)


                          SUPPLEMENTAL SAVINGS PLAN

                   (As amended effective May 25, 1995)

PURPOSE

The Supplemental Savings Plan ("Supplemental Plan") is designed to (i) encourage
Executives to participate in Campbell Soup Company Savings and 401(k) Plan for
Salaried Employees ("401(k) Plan") and (ii) provide Matching Company
Contributions to Executives who are prohibited from receiving such contributions
because of certain limitations contained in the Code. Capitalized terms in the
Supplemental Plan shall have the same meaning as set forth in the 401(k) Plan.

EFFECTIVE DATE

The Supplemental Plan was effective April 1, 1981.

PARTICIPANTS

Participants in the Supplemental Plan will be limited to those Executives (i)
who participate in the 401(k) Plan, (ii) whose annual compensation exceeds the
annual dollar limit (as adjusted from time to time) set by the U.S. Secretary of
the Treasury for tax-qualified employee benefit plans ("Treasury Limit"), and
(iii) who contribute to the 401(k) Plan the maximum before tax contribution
allowed by Section 401(k) of the Code.

SUPPLEMENTAL BENEFIT

Benefits under the Supplemental Plan shall vest in the same manner as under the
401(k) Plan in accordance with the following schedule:

Completed Years of Service           Vested Percentage
- --------------------------           -----------------
         1                                   20%
         2                                   40%
         3                                   60%
         4                                   80%
         5                                  100%

The Supplemental Plan provides a benefit for a Plan Year equal to the difference
between 1.) the Matching Company Contributions that would have been made to the
401(k) Plan on behalf of the Executive using the Executive's total Compensation
and 2.) the actual Matching Company Contributions made to the 401(k) Plan taking
into account the Treasury Limit. The benefit so calculated shall be credited to
a bookkeeping account for the Executive and adjusted in accordance with the
investment options offered under the Company's Deferred Compensation
<PAGE>   2

Program. No benefit shall accrue during any period of time when a Participant in
the Supplemental Plan is not also an active participant in the 401(k) Plan.

FORM OF BENEFIT

After retirement or termination of a Participant, the benefit under the
Supplemental Plan, if vested, shall be paid in accordance with the Deferred
Compensation Program.

ADMINISTRATION

The Supplemental Plan shall be administered by the Compensation Committee of the
Board of Directors. The Committee or its delegate shall have full power and
authority to establish rules and regulations for the administration of the
Supplemental Plan. Any decision made or taken by the Committee or its delegate
arising out of, or in connection with, the construction, interpretation and
administration of the Supplemental Plan shall be conclusive and binding upon all
parties, including Participants and all persons claiming under or through any
Participant.

LIMITATIONS

The Company shall be under no obligation to earmark, set aside, or segregate any
of its funds in anticipation of the payment of benefits hereunder.

No person shall at any time have any right to be granted a benefit hereunder and
no person shall have any authority to enter into an agreement committing the
Company to make or pay a benefit, nor shall any person have any authority to
make any representation of warranty on behalf of the Company with respect
thereto.

A benefit of this Supplemental Plan may not be assigned or transferred except by
will or the laws of descent and distribution.

Neither the action of the Company in establishing the Supplemental Plan, nor any
action taken by the President of the Company thereunder, shall be construed as
giving any person the right to be retained in the employ of the Company or any
subsidiary.

CHANGE IN CONTROL

1.1 Contrary Provisions. Notwithstanding anything contained in the Plan to the
contrary, the provisions of this Section shall govern and supersede any
inconsistent terms or provisions of the Plan.

1.2 Change in Control. For purposes of the Plan "Change in Control" shall mean
any of the following events:

                                     -2-

<PAGE>   3

         (a) The acquisition in one or more transactions by any "Person" (as
      the term person is used for purposes of Section 13(d) or 14(d) of the
      Securities Exchange Act of 1934, as amended (the "1934 Act")) of
      "Beneficial Ownership" (within the meaning of Rule 13d-3 promulgated under
      the 1934 Act) of twenty-five percent (25%) or more of the combined voting
      power of the Company's then outstanding voting securities (the "Voting
      Securities"), provided, however, that for purposes of this Section 1a, the
      Voting Securities acquired directly from the Company by any Person shall
      be excluded from the determination of such Person's Beneficial Ownership
      of Voting Securities (but such Voting Securities shall be included in the
      calculation of the total number of Voting Securities then outstanding); or

         (b) The individuals who, as of January 25, 1990, are members of the
      Board (the "Incumbent Board"), cease for any reason to constitute at least
      two-thirds of the Board; provided, however, that if the election, or
      nomination for election by the Company's stockholders, of any new director
      was approved by a vote of at least two-thirds of the Incumbent Board, such
      new director shall, for purposes of the Plan, be considered as a member of
      the Incumbent Board; or

         (c) Approval by stockholders of the Company of (1) a merger or
      consolidation involving the Company if the stockholders of the Company,
      immediately before such merger or consolidation, do not own, directly or
      indirectly immediately following such merger or consolidation, more than
      eighty percent (80%) of the combined voting power of the outstanding
      voting securities of the corporation resulting from such merger or
      consolidation in substantially the same proportion as their ownership of
      the Voting Securities immediately before such merger or consolidation or
      (2) a complete liquidation or dissolution of the Company or an agreement
      for the sale or other disposition of all or substantially all of the
      assets of the Company; or

         (d) Acceptance of stockholders of the Company of shares in a share
      exchange if the stockholders of the Company, immediately before such share
      exchange, do not own, directly or indirectly immediately following such
      share exchange, more than eighty percent (80%) of the combined voting
      power of the outstanding voting securities of the corporation resulting
      from such share exchange in substantially the same proportion as their
      ownership of the Voting Securities outstanding immediately before such
      share exchange.

      Notwithstanding the foregoing, a Change in Control shall not be deemed to
      occur solely because twenty-five percent (25%) or more of the then
      outstanding Voting Securities is acquired by (i) a trustee or other
      fiduciary holding securities under one or more employee benefit plans
      maintained by the Company or any of its subsidiaries, (ii) any corporation
      which, immediately prior to such acquisition, is owned directly or
      indirectly by the stockholders of the Company in the same proportion as
      their ownership of stock in the Company immediately prior to such
      acquisition, (iii) any "Grandfathered Dorrance Family Stockholder" (as
      hereinafter defined) or (iv) any Person who has acquired such Voting
      Securities directly from any Grandfathered Dorrance Family Stockholder but
      only if such Person has executed an agreement which is approved by
      two-thirds of the Board and pursuant to which such Person has agreed that
      he (or they) will not increase his (or their) Beneficial Ownership
      (directly or




                                     -3-
<PAGE>   4

      indirectly) to 30% or more of the outstanding Voting Securities (the
      "Standstill Agreement") and only for the period during which the
      Standstill Agreement is effective and fully honored by such Person. For
      purposes of this Section, "Grandfathered Dorrance Family Stockholder"
      shall mean at any time a "Dorrance Family Stockholder" (as hereinafter
      defined) who or which is at the time in question the Beneficial Owner
      solely of (v) Voting Securities Beneficially Owned by such individual on
      January 25, 1990, (w) Voting Securities acquired directly from the
      Company, (x) Voting Securities acquired directly from another
      Grandfathered Dorrance Family Stockholder, (y) Voting Securities which
      are also Beneficially Owned by other Grandfathered Dorrance Family
      Stockholders at the time in question, and (z) Voting Securities acquired
      after January 25, 1990 other than directly from the Company or from
      another Grandfathered Dorrance Family Stockholder by any "Dorrance
      Grandchild" (as hereinafter defined) provided that the aggregate amount of
      Voting Securities so acquired by each such Dorrance Grandchild shall not
      exceed five percent (5%) of the Voting Securities outstanding at the time
      of such acquisition. A "Dorrance Family Stockholder" who or which is at
      the time in question the Beneficial Owner of Voting Securities which are
      not specified in clauses (v), (w), (x), (y) and (z) of the immediately
      preceding sentence shall not be a Grandfathered Dorrance Family
      Stockholder at the time in question. For purposes of this Section,
      "Dorrance Family Stockholders" shall mean individuals who are descendants
      of the late Dr. John T. Dorrance, Sr. and/or the spouses, fiduciaries and
      foundations of such descendants. A "Dorrance Grandchild" means as to each
      particular grandchild of the late Dr. John T. Dorrance, Sr., all of the
      following taken collectively: such grandchild, such grandchild's
      descendants and/or the spouses, fiduciaries and foundations of such
      grandchild and such grandchild's descendants.

      Moreover, notwithstanding the foregoing, a Change in Control shall not be
      deemed to occur solely because any Person (the "Subject Person") acquired
      Beneficial Ownership of more than the permitted amount of the outstanding
      Voting Securities as a result of the acquisition of Voting Securities by
      the Company which, by reducing the number of Voting Securities
      outstanding, increases the proportional number of shares Beneficially
      Owned by the Subject Person, provided that if a Change in Control would
      occur (but for the operation of this sentence) as a result of the
      acquisition of Voting Securities by the Company, and after such share
      acquisition by the Company, the Subject Person becomes the Beneficial
      Owner of any additional Voting Securities which increases the percentage
      of the then outstanding Voting Securities Beneficially Owned by the
      Subject Person, then a Change in Control shall occur.

      1.3 Cause. For purposes of the Plan, a termination for "Cause" is a
      termination evidenced by a resolution adopted in good faith by two-thirds
      of the Board that the Executive (a) intentionally and continually failed
      to substantially perform his duties with the Company (other than a failure
      resulting from the Executive's incapacity due to physical or mental
      illness) which failure continued for a period of at least thirty (30) days
      after a written notice of demand for substantial performance has been
      delivered to the Executive specifying the manner in which the Executive
      has failed to substantially perform, or (b) intentionally engaged in
      conduct which is demonstrably and materially injurious to the Company,
      monetarily or otherwise; provided, however that no termination of the
      Executive's employment shall be for Cause as set forth in clause (b) above
      until (x) there shall have been delivered to the

                                     -4-

<PAGE>   5

      Executive a copy of a written notice setting forth that the Executive
      was guilty of the conduct set forth in clause (b) and specifying the
      particulars thereof in detail, and (y) the Executive shall have been
      provided an opportunity to be heard by the Board (with the assistance
      of the Executive's counsel if the Executive so desires). No act, nor
      failure to act, on the Executive's part, shall be considered
      "intentional" unless he has acted, or failed to act, with an absence of
      good faith and without a reasonable belief that his action or failure
      to act was in the best interest of the Company. Notwithstanding anything
      contained in the Plan to the contrary, in the case of any Executive who
      is a party to a severance protection agreement, no failure to perform by
      the Executive after a Notice of Termination (as defined in the
      Executive's severance protection agreement) is given by the Executive
      shall constitute Cause for purposes of the Plan.

1.4  Accrued Benefit.

         (a) Upon a Change in Control, the funds accrued as if invested in
      Company stock shall be converted into cash in an amount equal to the
      greater of (1) the highest price per share of the Company's common stock
      (a "Share") paid to holders of the Shares in any transaction (or series of
      transactions) constituting or resulting in a Change in Control or (2) the
      highest fair market value per Share during the ninety (90) day period
      ending on the date of a Change in Control multiplied by the number of
      shares of Company Stock credited to an Executive's cash benefit under the
      Plan.

         (b) Upon an Executive's termination of employment by the Company
      (other than for Cause) or by the Executive for any reason within two (2)
      years following a Change in Control, the Company shall, within thirty (30)
      days, pay to the Executive a lump sum cash payment equal to the lump sum
      of his accrued benefit as of the date of his termination of employment
      whether or not the Executive is otherwise vested in his accrued benefit.

1.5  Amendment or Termination.

         (a) This Section 1 shall not be amended or terminated at any time.

         (b) For a period of two (2) years following a Change in Control,
      the Plan shall not be terminated or amended in any way, nor shall the
      manner in which the Plan is administered be changed in a way that
      adversely affects the Executive's right to existing or future Company
      provided benefits or contributions provided hereunder. Furthermore, the
      Plan may not be merged or consolidated with any other program during said
      two (2) year period.

         (c) Any amendment or termination of the Plan prior to a Change in
      Control which (1) was at the request of a third party who has indicated an
      intention or taken steps reasonably calculated to effect a Change in
      Control or (2) otherwise arose in connection with or in anticipation of a
      Change in Control, shall be null and void and shall have no effect
      whatsoever.


                                     -5-
<PAGE>   6


1.6 Trust Arrangement. All benefits under the Plan represent an unsecured
promise to pay by the Company. The Plan shall be unfunded and the benefits
hereunder shall be paid only from the general assets of the Company resulting in
the Executives having no greater rights than the Company's general creditors;
provided, however, nothing herein shall prevent or prohibit the Company from
establishing a trust or other arrangement for the purpose of providing for the
payment of the benefits payable under the Plan.

ATTEST:                                 CAMPBELL SOUP COMPANY


/s/ JOHN J. FURY                        /S/ EDWARD F. WALSH
- ------------------------------          -----------------------------
Corporate Secretary                     Vice President - Human Resources





                                     -6-


<PAGE>   1
                                                                      EXHIBIT 21


                           SUBSIDIARIES OF CAMPBELL



<TABLE>
<CAPTION>
NAME OF SUBSIDIARY AND NAME                                                 JURISDICTION OF
                                                                            
UNDER WHICH IT DOES BUSINESS                                                 INCORPORATION 
- ----------------------------                                                ---------------
<S>                                                                               <C>
Arnotts Limited                                                                   Australia
Campbell Finance Corp.                                                            Delaware
Campbell Investment Company                                                       Delaware
Campbell Sales Company                                                            New Jersey
Campbell Soup Company Ltd--Les Soupes Campbell Ltee                               Canada
Campbell's Australasia Pty. Limited                                               Australia
Campbell's de Mexico, S.A. de C. V.                                               Mexico
Campbell's Fresh, Inc.                                                            Ohio
Campbell's U.K. Limited                                                           England
Continental Foods Espanola S.A.                                                   Spain
Fresh Start Bakeries, Inc.                                                        Delaware
Godiva Chocolatier, Inc.                                                          New Jersey
The Greenfield Healthy Foods Company                                              Connecticut
Herider Farms, Inc.                                                               Texas
Joseph Campbell Company                                                           New Jersey
N.V. Biscuits Delacre S.A.                                                        Belgium
N.V. Campbell Food & Confectionery Coordination Center                      
   Continental Europe S.A.                                                        Belgium
N.V. Godiva Belgium S.A.                                                          Belgium
Pepperidge Farm, Incorporated                                                     Connecticut
Sanwa Foods, Inc.                                                                 California
Societe Francaise des Biscuits Delacre S.A.                                       France
Swift-Armour Sociedad Anonima Argentina                                           Argentina
Vlasic Foods, Inc.                                                                Michigan
</TABLE>                                                                    
                                                                            

The foregoing does not constitute a complete list of all subsidiaries of the
registrant.  The subsidiaries which have been omitted do not, in the aggregate,
(i) represent more than 10% of the assets of Campbell and its consolidated
subsidiaries, (ii) contribute more than 10% of the total sales and revenues of
Campbell and its consolidated subsidiaries or (iii) contribute more than 10% of
the income before taxes and extraordinary items of Campbell and its
consolidated subsidiaries.  Campbell owns 65% of the outstanding shares of
Arnotts Limited.





                                     I-3

<PAGE>   1
                                                                      EXHIBIT 23


                       CONSENT OF INDEPENDENT ACCOUNTANTS




    We hereby consent to the incorporation by reference in the Registration
Statements on Form S-8 (Nos. 33-26444, 33-59797, 33-39032, 33-14009 and
33-56899) of Campbell Soup Company of our report dated September 6, 1995
appearing on page F-9 of this Form 10-K.




PRICE WATERHOUSE LLP



Thirty South Seventeenth Street
Philadelphia, Pennsylvania  19103
October 5, 1995





                                     I-4

<PAGE>   1
                                                                   EXHIBIT 24(a)
                              POWER OF ATTORNEY

                   FORM 10-K ANNUAL REPORT FOR FISCAL 1995

        KNOW ALL MEN BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints John M.  Coleman and John J. Furey, each of them,
until December 31, 1995, their true and lawful attorneys-in-fact and agents,
with full power of substitution and revocation, for them and in their name,
place and stead, in any and all capacities, to sign Campbell Soup Company's Form
10-K Annual Report to the Securities and Exchange Commission for the fiscal year
ended July 30, 1995, and any amendments thereto, and to file the same with all
exhibits thereto, and other documents in connection therewith, with the
Securities and Exchange Commission, granting unto said attorneys-in-fact and
agents, full power and authority to do and perform each and every act and thing
requisite and necessary to be done, as fully to all intents and purposes as he
or she might or could do in person, hereby ratifying and confirming all that
said attorneys-in-fact and agents may lawfully do or cause to be done by virtue
hereof.

                            CAMPBELL SOUP COMPANY


<TABLE>
<CAPTION>
          Signature                                         Dated as of September 28, 1995
          ---------                                         ------------------------------
<S>                                                        <C>
/s/ Alva A. App                                            /s/Mary Alice Malone               
- ----------------------------------------------             -----------------------------------
Alva A. App                                                Mary Alice Malone


/s/ Robert A. Beck                                         /s/Charles H. Mott                   
- ---------------------------------------------              -------------------------------------
Robert A. Beck                                             Charles H. Mott


/s/Edmund M. Carpenter                                     /s/Ralph A. Pfeiffer, Jr.            
- ----------------------------------------                   -------------------------------------
Edmund M. Carpenter                                        Ralph A. Pfeiffer, Jr.


/s/Bennett Dorrance                                        /s/George M. Sherman              
- --------------------------------------------               ----------------------------------
Bennett Dorrance                                           George M. Sherman


                                                           /s/Donald M. Stewart                
- -------------------------------------------                ------------------------------------
John T. Dorrance, III                                      Donald M. Stewart


/s/Thomas W. Field, Jr.                                    /s/George Strawbridge, Jr.         
- -----------------------------------------                  -----------------------------------
Thomas W. Field, Jr.                                       George Strawbridge, Jr.


/s/David W. Johnson                                        /s/Robert J. Vlasic                    
- ------------------------------------------                 ---------------------------------------
David W. Johnson                                           Robert J. Vlasic


/s/David K. P. Li                                          /s/Charlotte C. Weber               
- --------------------------------------------               ------------------------------------
David K. P. Li                                             Charlotte C. Weber


/s/Philip E. Lippincott                    
- -------------------------------------------
Philip E. Lippincott

</TABLE>




                                     I-5

<PAGE>   1

                                                                   EXHIBIT 24(b)





                             CAMPBELL SOUP COMPANY


                                 CERTIFICATION



        I, the undersigned Corporate Secretary of Campbell Soup Company, a New
Jersey corporation, certify that the attached document, entitled


                          "FORM 10-K ANNUAL REPORT"


is a true copy of a resolution adopted by the Board of Directors of
Campbell Soup Company on September 28, 1995, at a meeting throughout which a
quorum was present, and that the same is still in full force and effect.

        IN WITNESS WHEREOF, I have hereunto set my hand and affixed the seal of
Campbell Soup Company this 6th day of October, 1995.





                                       /s/ John J. Furey       
                                       -------------------------------------
                                       Corporate Secretary





                                     I-6
<PAGE>   2
                                                                   EXHIBIT 24(b)
                                                                        (Cont'd)


                             CAMPBELL SOUP COMPANY

                         Board of Directors Resolution

                               September 28, 1995

                                  *    *    *

                            FORM 10-K ANNUAL REPORT

        RESOLVED, that the Form 10-K Annual Report for fiscal 1995 of Campbell
Soup Company in the form presented to this meeting, is hereby approved.

        FURTHER RESOLVED, that the Chief Executive Officer, the Senior Vice
President - Law and Public Affairs, the Senior Vice President- Finance and the
Vice President - Controller of Campbell Soup Company are authorized to execute
the Form 10-K Annual Report for fiscal 1995 approved by this resolution and to
cause such Form 10-K to be filed with the Securities and Exchange Commission
pursuant to the Securities Exchange Act of 1934, with such modifications as may
be required by the Commission or as may be desirable in the opinion of such
officers.

        FURTHER RESOLVED, that each of the directors, the Chairman, President
and Chief Executive Officer of Campbell Soup Company are each hereby authorized
to execute in their respective capacities, a power of attorney in favor of John
M. Coleman and John J. Furey designating each of them as the true and lawful
attorneys-in-fact and agents of the signatory with full power and authority to
execute and to cause to be filed with the Securities and Exchange Commission the
Form 10-K Annual Report for fiscal 1995 with all exhibits and other documents in
connection therewith as such attorneys-in-fact, or either one of them, may deem
necessary or desirable; and to do and perform each and every act and thing
necessary or desirable to be done in and about the premises as fully to all
intents and purposes as such officers and directors could do themselves.





                                     I-7

<TABLE> <S> <C>

<ARTICLE> 5
<LEGEND>
FINANCIAL DATA SCHEDULE EXHIBIT 27
</LEGEND>
<MULTIPLIER> 1,000,000
       
<S>                             <C>
<PERIOD-TYPE>                   12-MOS
<FISCAL-YEAR-END>                          JUL-30-1995
<PERIOD-START>                             AUG-01-1994
<PERIOD-END>                               JUL-30-1995
<CASH>                                              53
<SECURITIES>                                         0
<RECEIVABLES>                                      661
<ALLOWANCES>                                        30
<INVENTORY>                                        755
<CURRENT-ASSETS>                                 1,581
<PP&E>                                           4,255
<DEPRECIATION>                                   1,671
<TOTAL-ASSETS>                                   6,315
<CURRENT-LIABILITIES>                            2,164
<BONDS>                                            857
<COMMON>                                            20
                                0
                                          0
<OTHER-SE>                                       2,448
<TOTAL-LIABILITY-AND-EQUITY>                     6,315
<SALES>                                          7,278
<TOTAL-REVENUES>                                 7,278
<CGS>                                            4,264
<TOTAL-COSTS>                                    4,264
<OTHER-EXPENSES>                                 1,478
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                                 115
<INCOME-PRETAX>                                  1,042
<INCOME-TAX>                                       344
<INCOME-CONTINUING>                                698
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                       698
<EPS-PRIMARY>                                    $2.80
<EPS-DILUTED>                                    $2.80
        

</TABLE>


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