CHAMPION INDUSTRIES INC
10-Q, 1996-09-16
COMMERCIAL PRINTING
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<PAGE>

                                   FORM 10-Q

                      SECURITIES AND EXCHANGE COMMISSION
                            Washington, DC  20549

              QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF
                    THE SECURITIES EXCHANGE ACT OF 1934


For the quarterly period ended July 31, 1996       Commission File No. 0-21084

                                -----------------

                           CHAMPION INDUSTRIES, INC.
             (Exact name of Registrant as specified in its charter)

        West Virginia                                          55-0717455
(State or other jurisdiction of                              (I.R.S. Employer
 incorporation or organization)                             Identification No.)



                      2450 First Avenue, P. O. Box 2968
                          Huntington, West Virginia
                                    25728
                   (Address of principal executives offices)
                                  (Zip Code)


                                (304) 528-2791
                         (Registrant's telephone number,
                             including area code)

                                -----------------                         

                                                                        

Indicate by check mark whether the Registrant (1) has filed all reports 
required to be filed by Section 13 or 15(d) of the Securities Exchange Act 
of 1934 during the preceding 12 months (or for such shorter period that the 
Registrant was required to file such reports), and (2) has been subject to 
such filing requirements for the past 90 days. Yes  X       No        .
                                                  ------       -------

6,483,926 shares of common stock of the Registrant were outstanding at 
July 31, 1996.

<PAGE>

                           CHAMPION INDUSTRIES, INC.

                                     INDEX
<TABLE>
<CAPTION>

                                                                      Page No.
<S>                                                                   <C>
Part I. Financial Information

  Item 1. Financial Statements

    Consolidated Balance Sheets  . . . . . . . . . . . . . . . . . . . .  2

    Consolidated Income Statements . . . . . . . . . . . . . . . . . . .  4

    Consolidated Statements of Cash Flows  . . . . . . . . . . . . . . .  5

    Notes to the Consolidated Financial Statements . . . . . . . . . . .  6

  Item 2. Management's Discussion and Analysis of Financial Condition
            and Results of Operations  . . . . . . . . . . . . . . . . .  8

Part II.  Other Information

  Item 6. Exhibits and Reports on Form 8-K . . . . . . . . . . . . . . . 10

Signatures . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11

Exhibit 11 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12

Exhibit 99.1 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13

Exhibit 99.2 . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27
</TABLE>
                                       1

<PAGE>

                 CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES

                         Consolidated Balance Sheets
                                  (Unaudited)

                                     ASSETS
<TABLE>
<CAPTION>
                                                      JULY          OCTOBER
                                                       31,             31,
                                                      1996            1995
                                                   -----------     -----------
<S>                                                <C>             <C>
Current assets 
  Cash and cash equivalents                        $ 1,992,336     $ 1,350,806
  Accounts receivable, net of allowance 
    of $363,000 and $399,000                         9,165,009       7,727,176
  Inventories                                        7,075,583       5,339,592
  Other current assets                                 580,348         162,850
  Deferred tax assets                                  272,657         272,657
                                                   -----------     -----------
    Total current assets                            19,085,933      14,853,081
Property and equipment, at cost:                                              
  Land                                                 647,340         347,340
  Buildings and improvements                         3,123,824       2,290,002
  Machinery and equipment                           12,846,644      10,029,560
  Equipment under a capital lease                    1,698,990       1,161,590
  Furniture and fixtures                             1,295,960         992,658
  Vehicles                                           1,000,356         467,774
                                                   -----------     -----------
                                                    20,613,114      15,288,924
    Less accumulated depreciation                   (8,444,248)     (7,353,794)
                                                   -----------     -----------
                                                    12,168,866       7,935,130
Cash surrender value of officer's 
  life insurance                                       430,907         447,407

Goodwill, net of accumulated amortization            2,250,023       1,689,780

Other assets                                           263,967          94,678
                                                   -----------     -----------
                                                     2,944,897       2,231,865
                                                   -----------     -----------
    Total assets                                   $34,199,696     $25,020,076
                                                   -----------     -----------
                                                   -----------     -----------
</TABLE>

  The accompanying notes are an integral part of these financial statements.

                                  2
<PAGE>


                 CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES

                       Consolidated Balance Sheets
                               (Unaudited)

                   LIABILITIES AND SHAREHOLDERS' EQUITY
<TABLE>
<CAPTION>
                                                        JULY          OCTOBER
                                                        31,             31,
                                                        1996           1995
                                                     -----------    ----------
<S>                                                  <C>            <C>
Current liabilities:                                                                                 
  Notes payable                                      $ 1,131,000    $       --
  Accounts payable                                     1,126,933       692,319
  Accrued payroll                                      1,182,361     1,278,825
  Taxes accrued and withheld                             263,353       369,765
  Accrued income taxes                                   734,427       649,406
  Accrued expenses                                       522,235       218,219
  Current portion of long-term debt:                                                                
    Notes payable                                        781,563       392,007
    Capital lease obligations                            430,627       208,092
                                                     -----------   -----------
      Total current liabilities                        6,172,499     3,808,633

Long-term debt, net of current portion:                                                              
  Notes payable                                        2,601,157       736,198
  Capital lease obligations                            1,184,490       820,389
Deferred income tax liability                          1,490,941       932,633
Deferred gain                                            340,203       353,703
                                                     -----------   -----------
      Total liabilities                               11,789,290     6,651,556

Commitments and contingencies                                 --            --

Shareholders' equity: 

  Common stock, $1 par value, 
   10,000,000 shares authorized; 
   6,483,926 and 6,333,946 shares 
   issued and outstanding                              6,483,926     6,333,946

  Additional paid-in capital                           9,342,075     6,788,474
  Retained earnings                                    6,584,405     5,246,100
                                                     -----------   -----------
Total shareholders' equity                            22,410,406    18,368,520
                                                     -----------   -----------
      Total liabilities and shareholders' equity     $34,199,696   $25,020,076
                                                     -----------   -----------
                                                     -----------   -----------
</TABLE>



   The accompanying notes are an integral part of these financial statements.

                                       3

<PAGE>

                 CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES

                       Consolidated Income Statements
                                (Unaudited)
<TABLE>
<CAPTION>
                                                  Three Months Ended             Nine Months Ended
                                                       July 31,                        July 31, 
                                                 1996            1995           1996            1995
                                             -----------     -----------     -----------     -----------
<S>                                          <C>             <C>             <C>             <C>
Revenues: 
  Printing                                   $ 9,971,364     $ 7,575,036     $30,699,386     $21,789,919
  Office products and office furniture         3,986,020       3,588,580      11,967,586      10,368,571
                                             -----------     -----------     -----------     -----------
    Total revenues                            13,957,384      11,163,616      42,666,972      32,158,490

Cost of sales:
  Printing                                     6,646,570       4,758,015     20,734,624       13,681,815
  Office products and office furniture         2,424,267       2,201,775      7,628,119        6,607,729
                                             -----------     -----------    -----------      -----------
    Total cost of sales                        9,070,837       6,959,790     28,362,743       20,289,544

Selling, general and administrative 
   expenses                                    3,699,874       3,147,417     10,387,747        8,525,806
                                             -----------     -----------    -----------      -----------
Income from operations                         1,186,673       1,056,409      3,916,482        3,343,140

Other income (expense): 
  Interest income                                 10,514           1,150         13,463            9,923
  Interest expense                              (116,437)        (51,950)      (260,758)        (120,538)
  Other                                          113,845          13,989        130,491           80,487
                                             -----------     -----------    -----------      -----------
                                                   7,922         (36,811)      (116,804)         (30,128)
                                             -----------     -----------    -----------      -----------
Income before income taxes                     1,194,595       1,019,598      3,799,678        3,313,012
  Income taxes                                  (490,000)       (418,000)    (1,558,000)      (1,358,000)
                                             -----------     -----------    -----------      -----------
Net income                                   $   704,595     $   601,598    $ 2,241,678      $ 1,955,012
                                             -----------     -----------    -----------      -----------
                                             -----------     -----------    -----------      -----------
Earnings per share                                  $.11            $.09           $.35             $.31
                                             -----------     -----------    -----------      -----------
                                             -----------     -----------    -----------      -----------
Weighted average shares outstanding            6,439,724       6,336,539      6,420,856        6,305,853
                                             -----------     -----------    -----------      -----------
                                             -----------     -----------    -----------      -----------
</TABLE>
 The accompanying notes are an integral part of these financial statements.

                                       4
<PAGE>



                CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES

                   Consolidated Statements of Cash Flows
                               (Unaudited)
<TABLE>
<CAPTION>
                                                         Nine Months Ended 
                                                              July 31,
                                                          1996        1995
                                                       ----------   ----------
<S>                                                    <C>          <C>
CASH FLOWS FROM OPERATING ACTIVITIES: 
Net income                                             $2,241,678   $1,955,012
  Adjustments to reconcile net income to cash 
     provided by operating activities:
     Depreciation, amortization and accretion           1,190,798      817,021
     Deferred gain on sale of assets                      (13,500)     (24,000)
     Changes in assets and liabilities:   
       Accounts receivable                               (219,792)      85,434
       Inventories                                        (85,237)  (1,106,209)
       Other current assets                              (401,879)     (22,732)
       Accounts payable                                  (407,186)    (182,790)
       Accrued payroll                                    (96,464)     (28,943)
       Taxes accrued and withheld                        (262,335)    (186,213)
       Accrued income taxes                                85,021   (1,510,259)
       Accrued expenses                                    72,082      109,860
                                                       ----------   ----------
Net cash (used in) provided by operations               2,103,186      (93,819)

CASH FLOWS FROM INVESTING ACTIVITIES:
Purchase of property and equipment                     (2,042,198)  (2,151,558)
Business acquisitions, net of cash                       (648,676)      18,206
Increase in cash surrender value of 
  officer's life insurance                                 16,500      (16,200)
Other assets                                              (43,748)       9,517
                                                       ----------   ----------
Net cash (used in) provided by investing 
  activities                                           (2,718,122)  (2,140,035)

CASH FLOWS FROM FINANCING ACTIVITIES: 
Net borrowings (payments) of notes payable              1,131,000      150,000
Proceeds from term debt and leases                      2,698,523    1,455,068
Principal payments on long term debt                   (1,671,898)    (479,618)
Dividends paid                                           (901,160)    (708,285)
                                                       ----------   ----------
Net cash (used in) provided by financing activities     1,256,465      417,165
                                                       ----------   ----------
Net (decrease) increase in cash                           641,529   (1,816,689)
Cash and cash equivalents, beginning of period          1,350,807    3,626,321
                                                       ----------   ----------
Cash and cash equivalents, end of period               $1,992,336   $1,809,632
                                                       ----------   ----------
                                                       ----------   ----------
</TABLE>
 The accompanying notes are an integral part of these financial statements.

                                       5
<PAGE>


                 CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES

           NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)

1. BUSINESS OPERATIONS AND BASIS OF PRESENTATION

      The foregoing financial information is unaudited and has been 
prepared from the records of Champion Industries, Inc., ("Champion" or  
the "Company"). In the opinion of management, the financial  
information reflects all adjustments (consisting of items of a normal 
recurring nature) necessary for a fair presentation of financial 
position, results of operations and cash flows in conformity with generally 
accepted accounting principles. These interim financial statements should  
be read in conjunction with the financial statements for the year ended 
October 31, 1995 and related notes thereto contained in the Company's Form  
10-K dated January 25, 1996. The accompanying unaudited financial  
statements are presented in accordance with generally accepted 
accounting principles and instructions to the Securities and Exchange 
Commission Form 10-Q. The preparation of the financial statements in 
conformity with generally accepted accounting principles requires management 
to make estimates and assumptions that effect the amounts reported in the 
financial statements. Actual results could differ from these estimates.

     The accompanying consolidated financial statements of Champion 
Industries, Inc. and Subsidiaries (the "Company") include the accounts of 
The Chapman Printing Company, Inc., Bourque Printing, Inc., Dallas Printing 
Company, Inc., Carolina Cut Sheets, Inc., U.S. Tag & Ticket Company, Inc., 
Donihe Graphics, Inc., Stationers, Inc. and Smith & Butterfield Co., Inc.

2. INVENTORIES

     Inventories are stated at the lower of first-in, first-out cost or 
market. Manufactured finished goods and work in process inventories include 
material, direct labor and overhead based on standard costs, which 
approximate actual costs. The Company utilizes an estimated gross profit 
method for determining cost of sales in interim periods.

     Inventories consisted of the following:

<TABLE>
<CAPTION>
                                                   JULY 31,     OCTOBER 31,
                                                     1996           1995
                                                  ----------     ----------
<S>                                               <C>            <C>
Printing: 
  Raw materials                                   $1,943,356     $1,457,025
  Work in process                                  1,362,408      1,021,460
  Finished goods                                     777,686        583,067
Office products and office furniture               2,992,133      2,278,040
                                                  ----------     ----------
                                                  $7,075,583     $5,339,592
                                                  ----------     ----------
                                                  ----------     ----------
</TABLE>


3. EARNINGS PER SHARE

    Earnings per share were computed based upon the weighted average shares 
of Common Stock outstanding for the period, plus the shares that would  
be outstanding assuming the exercise of dilutive stock options. The  
Company had 6,439,724, 6,336,539, 6,420,856 and 6,305,853 weighted average 
shares issued and outstanding for the three and nine months ended July 31, 
1996 and 1995, as adjusted for a 25% stock dividend (see Note 4).

                                      6
<PAGE>

                 CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES

       NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED), CONTINUED


4. Shareholders  Equity

     The Company paid a 25% stock dividend, accounted for as a 5 for 4 
stock split, on January 22, 1996 to stockholders of record on January 2, 
1996. 1,266,789 shares were issued in the split of which 2,736 fractional 
shares were repurchased.

     The Company declared a dividend of five cents per share to be paid on 
September 27, 1996, to stockholders of record on September 6, 1996. Dividends 
paid for the three and nine months ended July 31, 1996 and 1995 totaled 
$.05, $.04, $.14 and $.11 per share.

5. ACQUISITIONS

     On November 13, 1995, the Company acquired through merger Donihe 
Graphics, Inc. ("Donihe"), a web printer located in Kingsport, Tennessee. 
The Company issued 66,768 shares of common stock valued at $1.5 million 
and $950,000 in cash in exchange for all the issued and outstanding common 
stock of Donihe. The Company obtained a loan from a bank of $950,000 to 
finance the Donihe acquisition. The transaction was accounted for under the 
purchase method. As of September 30, 1995, Donihe had total assets of $2.7 
million and annual sales of $6.5 million.

     On February 2, 1996, the Company purchased various assets and assumed 
certain liabilities of E.S. Upton Printing Company, Inc. ("Upton"), for 
approximately $750,000 in cash. The Company obtained a loan from a bank of 
$750,000 to finance the Upton acquisition. The transaction was accounted for 
under the purchase method. As of December 31, 1995, Upton had total assets of 
approximately $750,000 and annual sales of $2.5 million.

     On July 1, 1996, the Company acquired through merger Smith & 
Butterfield Co., Inc. ("S & B"), an office products company located in 
Evansville, Indiana and Owensboro, Kentucky. The company issued 66,666 
shares of common stock valued at $1.2 million in exchange for all of the 
issued and outstanding shares of common stock of S & B. The transaction 
was accounted for under the purchase method. As of March 31, 1996, S & B 
had total assets of $1.5 million and annual sales of $5.0 million.

     The following summarizes the unaudited consolidated pro forma results 
of operations for the three and six months ended July 31, 1996, assuming the 
acquisition had been consummated at the beginning of the periods presented.

<TABLE>
<CAPTION>
                                 1996              1995
                                 Nine              Nine
                                 Months            Months
                               ----------        ------------
<S>                            <C>               <C>
Revenues                       43,001,000        $42,208,000
Net income                      1,961,000          1,843,000
Net income per share                  .30                .28
Common shares outstanding       6,566,681          6,506,681
</TABLE>

                                      7
<PAGE>

                   MANAGEMENT'S DISCUSSION AND ANALYSIS OF
                FINANCIAL CONDITION AND RESULTS OF OPERATIONS

RESULTS OF OPERATIONS

     The following table sets forth, for the periods indicated, information 
derived from the Consolidated Income Statements as a percentage of total 
revenues.

<TABLE>
<CAPTION>
                                                  Percentage of  Total Revenues
                                             Three Months Ended      Nine Months Ended
                                                  July 31,                July 31, 
                                              1996         1995      1996         1995
                                             -----        -----     -----        -----
<S>                                          <C>          <C>       <C>          <C>
Revenues: 
  Printing                                    71.4%        67.8%     72.0%        67.8%
  Office products and office furniture        28.6         32.2      28.0         32.2
                                             -----        -----     -----        -----
    Total revenues                           100.0        100.0     100.0        100.0

Cost of sales:                                                                                       
  Printing                                    47.6         42.6      48.6         42.5
  Office products and office furniture        17.4         19.7      17.9         20.6
                                             -----        -----     -----        -----
    Total cost of sales                       65.0         62.3      66.5         63.1

Selling, general and administrative 
   expenses                                   26.5         28.2      24.3         26.5
                                             -----        -----     -----        -----
Income from operations                         8.5          9.5       9.2         10.4
  Interest income                              0.1          0.0       0.0          0.0
  Interest (expense)                          (0.8)        (0.5)     (0.6)        (0.4)
  Other income                                 0.8          0.1       0.3          0.3
                                             -----        -----     -----        -----
Income before taxes                            8.6          9.1       8.9         10.3
  Income tax expense                          (3.5)        (3.7)     (3.6)        (4.2)
                                             -----        -----     -----        -----
Net income                                     5.1%         5.4%      5.3%         6.1%
                                             -----        -----     -----        -----
                                             -----        -----     -----        -----

</TABLE>

THREE MONTHS ENDED JULY 31, 1996 COMPARED TO THREE MONTHS ENDED JULY 31, 1995

     Total revenues increased 25.0% in the third quarter 1996 to $14.0 
million from $11.1 million in the third quarter 1995. Printing revenue 
increased 31.6% in third quarter 1996 to $10.0 million from $7.6 million in 
1995. This increase was achieved largely through new acquisitions, which 
increased printing sales by $2.4 million. Office products and office 
furniture revenue increased 11.1% to $4.0 million in the third quarter 1996 
from $3.6 million from the third quarter 1995.

     Total cost of sales increased 30.3% in the third quarter 1996 to $9.1 
million from $7.0 million in the third quarter 1995. Printing cost of sales 
increased 39.7% in the third quarter 1996 to $6.6 million from $4.8 million 
in the third quarter 1995, due primarily to increased sales volume. Office 
products and office furniture cost of sales increased 10.1% in the third 
quarter 1996 to $2.4 million from $2.2 million in the third quarter 1995 due 
primarily to volume increases. Selling, general and administrative expenses 
decreased slightly as a percentage of total revenues to 26.5% in the third 
quarter of 1996 from 28.2% in the third quarter 1995.

                                       8
<PAGE>

     Income from operations increased 12.3% in the third quarter 1996 to $1.2 
million from $1.1 million in the third quarter 1995. Interest expense on a 
comparative basis increased by $64,000, reflecting an increase in debt and 
prime rate increases. For the third quarter 1996, net income increased 17.1% 
to $705,000 from $602,000 in the third quarter 1995.

NINE MONTHS ENDED JULY 31, 1996 COMPARED TO NINE MONTHS ENDED JULY 31, 1995

     Total revenues increased 32.7% for the nine months ended July 31, 1996 
to $42.7 million from $32.2 million for the nine months ended July 31, 1995. 
Printing revenue increased 40.9% for the nine months ended July 31, 1996 to 
$30.7 million from $21.8 million in 1995. This increase was achieved through 
new acquisitions and pass through of paper price increases to customers. 
Office products and office furniture revenue increased 15.4% to $12.0 million 
for the nine months ended July 31, 1996 from $10.4 million in 1995.

     Total cost of sales increased 39.8% for the nine months ended July 31, 
1996 to $28.4 million from $20.3 million for the nine months ended July 31, 
1995. Printing cost of sales increased 51.6% for the nine months ended July 
31, 1996 to $20.7 million from $13.7 million for the nine months ended July 
31, 1995 due primarily to increased sales volume. Office products and office 
furniture cost of sales increased 15.4% for the nine months ended July 31, 
1996 to $7.6 million from $6.6 million in 1995 due primarily to increased 
sales volume. Selling, general and administrative expenses decreased as a 
percentage of total revenues to 24.3% for the nine months ended July 31, 1996 
from 26.5% for the nine months ended July 31, 1995.

Income from operations increased 17.2% for the nine months ended July 31, 1996 
to $3.9 million from $3.3 million in 1995. Interest expense on a comparative 
basis increased by $140,000, reflecting an increase in debt and prime rate 
increases. For the nine months ended July 31, 1996, net income increased 
14.7% to $2.2 million from $2.0 million in 1995.

SEASONALITY

     Historically, the Company has experienced  a greater portion of  its 
annual sales and  net income in the second  and fourth quarters than in  the 
first and third  quarters. The second quarter  generally reflects increased 
orders  for printing of corporate annual reports and proxy statements. A 
post-Labor Day increase in demand for printing services and office 
products coincides with the Company's fourth quarter.

ACQUISITIONS

     See Note 5 on page 7 for acquisition details.

LIQUIDITY AND CAPITAL RESOURCES

     Champion's primary sources of funding for the first half 1996 were net 
income and borrowings, including capital leases. Funds were used primarily to 
fund acquisitions, purchase equipment, the funding of a decrease in accounts 
payable, the payment of accrued payroll and accrued payroll taxes, and the 
payment of regular cash dividends.

     Working capital on July 31, 1996 was $12.9 million, an increase of $2.5 
million from a year ago. The Company's cash balance was $2.0 million on 
July 31, 1996, a portion of which was invested in highly liquid 
instruments with maturities of 90 days or less.

     The Company has short term credit facilities with banks permitting 
aggregate borrowings of $2.8 million. On July 31, 1996, $1.1 million 
had been drawn under these facilities. The Company's

                                      9
<PAGE>


president personally guarantees a small portion of these credit facilities. 
There is no assurance that he will continue to do so.

     The Company has a leasing facility with a bank permitting aggregate 
financing of $2.0 million in equipment. On July 31, 1996, nothing had been 
drawn under this facility.

     The Company expects that the combination of funds available from 
working capital, borrowings available under the Company's credit facilities 
(including leases as required) and anticipated cash flows from operations 
will provide sufficient capital resources for the foreseeable future. In 
the event the Company seeks to accelerate internal growth or make 
acquisitions beyond these sources, additional financing would be necessary. 

ENVIRONMENTAL REGULATION

     The Company is subject to the environmental laws and regulations of 
the United States, and the states in which it operates, concerning 
emissions into the air, discharges into the waterways and the 
generation, handling and disposal of waste materials. The Company's past 
expenditures relating to environmental compliance have not had a material 
effect on the Company. These laws and regulations are constantly evolving, 
and it is impossible to predict accurately the effect they may have upon 
the capital expenditures, earnings, and competitive position of the 
Company in the future. Based upon information currently available, 
management believes that expenditures relating to environmental compliance 
will not have a material impact on the financial position of the Company.


                          PART II -- OTHER INFORMATION

ITEM 6.  EXHIBITS AND REPORTS ON FORM 8-K

a)  Exhibits filed for this part of the report are filed as a separate 
section following the signature page.

    1)   Exhibit 11, Statement Re Computation of Per Share Earnings, is filed 
         herewith on page 12.

    2)   Exhibit 27, Financial Data Schedule, is filed herewith (electronic 
         version only).

    3)   Exhibit 99.1, Financial Statements of Smith & Butterfield Co., 
         Inc., is filed herewith on page 13.

    4)   Exhibit 99.2, Pro Forma Unaudited Condensed Consolidated Financial 
         Statements, is filed herewith on page 27.

b)  The following current reports on Form 8-K were filed during the quarter 
for which this report is filed:

    1)   Form 8-K dated July 2, 1996, and filed July 11, 1996, informing of   
         the completion of the Company's merger with Smith & Butterfield Co., 
         Inc., of Evansville, Indiana.

    2)   Form 8-K dated August 21, 1996, and filed August 23, 1996, informing 
         of the Company's purchase of substantially all of the assets of The 
         Merten Company of Cincinnati, Ohio.

                                     10
<PAGE>


                                  SIGNATURES

Pursuant to the requirement of the Securities Exchange Act of 1934, the 
registrant has duly caused this report to be signed on its behalf by the 
undersigned thereunto duly authorized.

                                   CHAMPION INDUSTRIES, INC.

Date:  September 12, 1996          /s/ Marshall T. Reynolds
                                   --------------------------------------
                                   Marshall T. Reynolds
                                   President and Chief Executive Officer

Date:  September 12, 1996          /s/ Joseph C. Worth, III
                                   --------------------------------------
                                   Joseph C. Worth, III
                                   Vice President and Chief Financial Officer


                                      11

<PAGE>

                  CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES

                                  EXHIBIT 11

                STATEMENT RE COMPUTATION OF PER SHARE EARNINGS

<TABLE>
<CAPTION>

                                                                THREE MONTHS                     NINE MONTHS
                                                               ENDED JULY 31,                   ENDED JULY 31,
                                                           1996             1995             1996             1995
                                                         ---------        ---------       ----------       ----------
<S>                                                      <C>              <C>             <C>              <C>
PRIMARY:
  Average shares outstanding                             6,413,435        6,311,882        6,395,364        6,283,098
  Net effect of dilutive stock options - based on 
    treasury stock method using average market price        26,289           24,657           25,492           22,755
                                                         ---------        ---------       ----------       ----------
  Totals                                                 6,439,724        6,336,539        6,420,856        6,305,853
                                                         ---------        ---------       ----------       ----------
                                                         ---------        ---------       ----------       ----------
Net income                                                $704,595         $601,598       $2,241,678       $1,955,012
                                                         ---------        ---------       ----------       ----------
                                                         ---------        ---------       ----------       ----------
Per share amount                                             $0.11            $0.09            $0.35            $0.31
                                                         ---------        ---------       ----------       ----------
                                                         ---------        ---------       ----------       ----------
FULLY DILUTED:
  Average shares outstanding                             6,413,435        6,311,882        6,395,364        6,283,098
  Net effect of dilutive stock options - based on 
    treasury stock method using period end market 
    price, if greater than the average market price         26,289           28,744           26,433           24,118
                                                         ---------        ---------       ----------       ----------
  Totals                                                 6,439,724        6,340,626        6,421,797        6,307,216
                                                         ---------        ---------       ----------       ----------
                                                         ---------        ---------       ----------       ----------
Net income                                                $704,595         $601,598       $2,241,678       $1,955,012
                                                         ---------        ---------       ----------       ----------
                                                         ---------        ---------       ----------       ----------
Per share amount                                             $0.11            $0.09            $0.35            $0.31
                                                         ---------        ---------       ----------       ----------
                                                         ---------        ---------       ----------       ----------
</TABLE>

                                      12

<TABLE> <S> <C>

<PAGE>
<ARTICLE> 5
<CIK> 0000019149
<NAME> CHAMPION INDUSTRIES
<MULTIPLIER> 1
       
<S>                             <C>
<PERIOD-TYPE>                   9-MOS
<FISCAL-YEAR-END>                          OCT-31-1996
<PERIOD-START>                              NOV-1-1995
<PERIOD-END>                               JUL-31-1996
<CASH>                                         1992336
<SECURITIES>                                         0
<RECEIVABLES>                                  9528009
<ALLOWANCES>                                    363000
<INVENTORY>                                    7075583
<CURRENT-ASSETS>                              19085933
<PP&E>                                        20613114
<DEPRECIATION>                                 8444248
<TOTAL-ASSETS>                                34199696
<CURRENT-LIABILITIES>                          6172499
<BONDS>                                              0
                                0
                                          0
<COMMON>                                       6483926
<OTHER-SE>                                    15926480
<TOTAL-LIABILITY-AND-EQUITY>                  34199696
<SALES>                                       42666972
<TOTAL-REVENUES>                              42666972
<CGS>                                         28362743
<TOTAL-COSTS>                                 28362743
<OTHER-EXPENSES>                              10095793
<LOSS-PROVISION>                                148000
<INTEREST-EXPENSE>                              260758
<INCOME-PRETAX>                                3799678
<INCOME-TAX>                                   1558000
<INCOME-CONTINUING>                            2241678
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                   2241678
<EPS-PRIMARY>                                      .35
<EPS-DILUTED>                                      .35
        

</TABLE>


<PAGE>

                  CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES

                                 EXHIBIT 99.1

            FINANCIAL STATEMENTS OF SMITH & BUTTERFIELD, CO., INC.

                                   CONTENTS

<TABLE>
<CAPTION>
                                                                Page
                                                                ----
<S>                                                             <C>
Independent Auditor's Report                                     2
Financial Statements:
  Statement of Income (Loss) and Retained Earnings               3
  Balance Sheet                                                  4
  Statement of Cash Flows                                        5
  Notes to Financial Statements                                  7
</TABLE>

                                      13

<PAGE>

                         INDEPENDENT AUDITOR'S REPORT

Board of Directors
Smith and Butterfield Co., Inc.
P. O. Box 3446
Evansville, Indiana  47733

     We have audited the accompanying balance sheet of Smith and 
Butterfield Co., Inc., as of March 31, 1996, and the related 
statements of income (loss), retained earnings, and cash flows for 
the year then ended. These financial statements are the 
responsibility of the Company's management. Our responsibility is to 
express an opinion on these financial statements based on our audit.

     We conducted our audit in accordance with generally accepted auditing 
standards. Those standards require that we plan and perform the audit to 
obtain reasonable assurance about whether the financial statements are free 
of material misstatement. An audit includes examining, on a test basis, 
evidence supporting the amounts and disclosures in the financial statements. 
An audit also includes assessing the accounting principles used and 
significant estimates made by management, as well as evaluating the overall 
financial statement presentation. We believe that our audit provides a 
reasonable basis for our opinion.

     In our opinion, the financial statements referred to above present 
fairly, in all material respects, the financial position of Smith and 
Butterfield Co., Inc., as of March 31, 1996, and the results of its 
operations and its cash flows for the year then ended in conformity 
with generally accepted accounting principles.

/s/ Harding Shymanski and Company P.C.

August 16, 1996

                                      14

<PAGE>

                        SMITH AND BUTTERFIELD CO., INC.

               STATEMENT OF INCOME (LOSS) AND RETAINED EARNINGS

                           Year Ended March 31, 1996

<TABLE>
<S>                                              <C>          <C>
Net sales                                        5,032,486    100.0
Cost of sales                                    3,544,504     70.4
                                                 ---------    -----
    GROSS PROFIT                                 1,487,982     29.6
Operating expenses                               1,549,230     30.8
                                                 ---------    -----
    OPERATING INCOME (LOSS)                        (61,248)    (1.2)
Other Income (expense)
  Interest                                         (42,749)     (.8)
  Other - net                                        6,714       .1
                                                 ---------    -----
                                                   (36,035)     (.7)
                                                 ---------    -----
    INCOME (LOSS) BEFORE INCOME TAXES              (97,283)    (1.9)
Income taxes (benefit)                              (4,195)     (.1)
                                                 ---------    -----
    NET INCOME (LOSS)                              (93,088)    (1.8)
                                                              -----
                                                              -----
  Retained earnings at beginning of year           413,414
                                                 ---------
  Retained earnings at end of year                 320,326
                                                 ---------
                                                 ---------
</TABLE>

                  See auditor's report and accompanying notes

                                      15

<PAGE>

                        SMITH AND BUTTERFIELD CO., INC.

                                 BALANCE SHEET

                                 March 31, 1996

<TABLE>
<S>                                                           <C>
ASSETS
Current Assets
  Cash                                                            1,425
  Accounts and notes receivable
    Trade, less allowance for doubtful accounts $4,200          504,800
    Shareholder                                                  10,000
  Inventories                                                   660,943
  Other current assets                                           53,921
                                                              ---------
    TOTAL CURRENT ASSETS                                      1,231,089
                                                              ---------
Other Assets
  Notes receivable                                               84,959
  Other                                                          89,814
                                                              ---------
                                                                174,773
                                                              ---------
Property and Equipment                                          406,386
  Less accumulated depreciation                                (296,377)
                                                              ---------
                                                                110,009
                                                              ---------
                                                              1,515,871
                                                              ---------
                                                              ---------
</TABLE>

                  See auditor's report and accompanying notes

                                      16

<PAGE>

                        SMITH AND BUTTERFIELD CO., INC.

                           BALANCE SHEET (CONTINUED)

                                March 31, 1996

<TABLE>
<S>                                                           <C>
LIABILITIES AND SHAREHOLDERS' EQUITY
Current Liabilities
  Checks written against future deposits                         48,448
  Notes payable                                                 321,399
  Current maturities of long-term debt                           59,129
  Accounts payable                                              269,301
  Accrued expenses                                               39,515
  Accrued taxes                                                  95,529
                                                              ---------
    TOTAL CURRENT LIABILITIES                                   833,321
                                                              ---------
Long-Term Debt                                                  110,587
                                                              ---------
Shareholders' Equity
  Common stock, no par value; authorized 1,000 shares;
    issued and outstanding 500 shares                           200,400
  Additional paid-in capital                                     51,237
  Retained earnings                                             320,326
                                                              ---------
                                                                571,963
                                                              ---------
                                                              1,515,871
                                                              ---------
                                                              ---------
</TABLE>

                  See auditor's report and accompanying notes

                                    17

<PAGE>

                        SMITH AND BUTTERFIELD CO., INC.

                            STATEMENT OF CASH FLOWS

                           Year Ended March 31, 1996

<TABLE>
<S>                                                           <C>
Cash Flows from Operating Activities
  Net income (loss)                                           (93,088)
  Adjustments to reconcile net income (loss) to net 
    cash provided by operating activities
    Depreciation                                               22,296
    Amortization                                               10,800
    Provision for doubtful accounts                             2,526
    Changes in assets and liabilities:
      Decrease (increase)
        Accounts and notes receivable                         (83,789)
        Inventories                                           177,543
        Other current assets                                   (8,290)
      Increase (decrease)
        Accounts payable                                       35,990
        Accrued expenses                                         (200)
        Accrued taxes                                          (2,572)
                                                              -------
          NET CASH PROVIDED BY OPERATING ACTIVITIES            61,216
                                                              -------
Cash Flows from Investing Activities
  Payments for other assets                                    (3,301)
  Purchase of property and equipment                           (1,689)
                                                              -------
          NET CASH USED IN INVESTING ACTIVITIES                (4,990)
                                                              -------
</TABLE>

                  See auditor's report and accompanying notes

                                    18

<PAGE>

                        SMITH AND BUTTERFIELD CO., INC.

                      STATEMENT OF CASH FLOWS (CONTINUED)

                           Year Ended March 31, 1996

<TABLE>
<S>                                                           <C>
Cash Flows from Financing Activities
  Decrease in checks written against future deposits          (28,363)
  Net payments on short-term debt                             (61,772)
  Principal payments on long-term borrowings                  (53,652)
  Proceeds from long-term borrowings                           87,661
                                                              -------
    NET CASH USED IN FINANCING ACTIVITIES                     (56,126)
                                                              -------
Net increase in cash                                              100
Cash at beginning of year                                       1,325
                                                              -------
Cash at end of year                                             1,425
                                                              -------
                                                              -------
Supplemental Disclosures of Cash Flow Information
  Cash payments for:
    Interest                                                   42,749
                                                              -------
                                                              -------
    Income tax refunds received                                 6,267
                                                              -------
                                                              -------
</TABLE>

                  See auditor's report and accompanying notes

                                    19

<PAGE>

                        SMITH AND BUTTERFIELD CO., INC.

                         NOTES TO FINANCIAL STATEMENTS

                                March 31, 1996

NOTE 1 - NATURE OF BUSINESS AND SIGNIFICANT ACCOUNTING POLICIES

NATURE OF BUSINESS

     The Company is a wholesaler and retailer of office supplies, equipment, 
and furniture, selling primarily to customers in the Evansville, Indiana 
and Owensboro, Kentucky area.

CONCENTRATION OF CREDIT RISK

     Financial instruments which potentially subject the Company to 
concentrations of credit risk consist principally of receivables. The 
Company attempts to minimize accounts receivable credit risk by 
reviewing customer credit history before extending credit and by 
monitoring customers' credit exposure on a continuing basis. The Company 
establishes an allowance for possible losses on accounts receivable, 
when necessary, based upon factors surrounding the credit risk of 
specific customers, historical trends, and other information.

INVENTORIES

     Inventories are stated at the lower of cost (first-in, first-out method) 
or market.

PROPERTY, EQUIPMENT, AND DEPRECIATION

     Property and equipment are stated at cost. Provisions for depreciation 
of property and equipment have been computed on the straight-line and 
accelerated methods using estimated useful lives.

OTHER ASSETS

     Provisions for amortization of noncompetition agreements have been 
computed on the straight-line method over ten years.

DEFERRED TAXES

     Deferred taxes are provided on temporary differences between the  
financial reporting and tax basis of certain assets and liabilities. 
Those temporary differences relate primarily to accrued expenses and net 
operating loss carryforwards. Deferred tax assets are reduced by a 
valuation allowance when, in the opinion of management, it is more 
likely than not that some portion or all of the deferred tax assets will 
not be realized.

                                      20

<PAGE>

                        SMITH AND BUTTERFIELD CO., INC.

                         NOTES TO FINANCIAL STATEMENTS

                                March 31, 1996

NOTE 1 - NATURE OF BUSINESS AND SIGNIFICANT ACCOUNTING POLICIES (CONTINUED)

FAIR VALUE OF FINANCIAL INSTRUMENTS

     Due to their short maturities, carrying amounts approximate fair value 
for cash, accounts and notes receivable, accounts payable, short-term 
borrowings, and other accrued liabilities. The estimated fair value of 
long-term debt is based on borrowing rates currently available to the 
Company for loans with similar terms and maturities. This fair value 
approximates the carrying amount of long-term debt.

USE OF ESTIMATES

     The preparation of financial statements in conformity with generally 
accepted accounting principles requires management to make estimates and 
assumptions that affect certain reported amounts and disclosures. 
Accordingly, actual results could differ from those estimates.

NOTE 2 - PROPERTY AND EQUIPMENT

     Property and equipment at March 31, 1996 consisted of the following:

<TABLE>
<CAPTION>
                                                             Accumulated
                                                  Cost       Depreciation
                                                 -------     ------------
<S>                                              <C>         <C>
Leasehold improvements                           191,770       101,607
Furniture and equipment                          151,845       138,616
Autos and trucks                                  62,771        56,154
                                                 -------       -------
                                                 406,386       296,377
                                                 -------       -------
                                                 -------       -------
</TABLE>

     Depreciation expense for the year ended March 31, 1996 was $22,296.

                                      21

<PAGE>

                        SMITH AND BUTTERFIELD CO., INC.

                         NOTES TO FINANCIAL STATEMENTS

                                March 31, 1996

NOTE 3 - NOTES PAYABLE

     Notes payable at March 31, 1996 consisted of the following:

<TABLE>
<S>                                                                       <C>
Note payable to bank, prime plus 1%, secured by accounts receivable,
  inventories, equipment, and personal guaranty of shareholder, due
  July, 1996                                                              277,399
Notes payable to bank, prime plus 1%, unsecured, due July, 1996            44,000
                                                                          -------
                                                                          321,399
                                                                          -------
                                                                          -------
</TABLE>

     The Company has an unused letter of credit of $50,000 at March 31, 1996.

NOTE 4 - LONG-TERM DEBT

     Long-term debt at March 31, 1996 consisted of the following:

<TABLE>
<CAPTION>
                                                                     Current     Long-Term
                                                                     -------     ---------
<S>                                                                  <C>         <C>
Note payable to individual, 12.25%, $1,449 monthly, unsecured,
due May, 1999                                                        11,239       30,301

Note payable to bank, prime plus 1%, $1,831 monthly plus
interest, unsecured, due November, 1996                              12,125          -0-

Covenant not-to-compete, $900 monthly, unsecured, due June,
1999                                                                 10,800       23,400

Note payable to finance company, 11.7%, $2,766 monthly,
secured by equipment, due January, 1999                              24,965       56,886
                                                                     ------      -------
                                                                     59,129      110,587
                                                                     ------      -------
                                                                     ------      -------
</TABLE>

                                      22

<PAGE>

                        SMITH AND BUTTERFIELD CO., INC.

                         NOTES TO FINANCIAL STATEMENTS

                                March 31, 1996

NOTE 4 - LONG-TERM DEBT (CONTINUED)

     Long-term debt maturities are as follows:

<TABLE>
<S>                                                         <C>
1997                                                         59,129
1998                                                         52,332
1999                                                         54,977
2000                                                          3,278
                                                            -------
                                                            169,716
                                                            -------
                                                            -------
</TABLE>

     Interest cost for short-term and long-term debt for the year ended March 
31, 1996 was $42,749.

NOTE 5 - CONTINGENCY

     It is the policy of the Company to act as a self-insurer for its 
employee health insurance programs. Losses and claims are accrued as 
incurred. Amounts charged to income for such losses were $119,563 for 
the year ended March 31, 1996.

NOTE 6 - INCOME TAXES (BENEFIT)

     The components of the income taxes (benefit) for the year ended March 
31, 1996 are as follows:

<TABLE>
<S>                                                          <C>
Current:
  State                                                      (4,195)
                                                             ------
                                                             ------
</TABLE>

     The provision for income taxes (benefit) for the year ended March 31, 
1996 differs from the amount obtained by applying the U.S. federal 
income tax rate to pretax income due to the following:

<TABLE>
<S>                                                         <C>
Computed expected tax expense (benefit)                     (21,326)
Increase (decrease) in taxes resulting from:
  Income taxes at highest rates                               7,459
  State income taxes (benefit), net of federal expense       (3,566)
  Change in valuation allowance                              13,238
                                                            -------
                                                             (4,195)
                                                            -------
                                                            -------
</TABLE>

                                      23

<PAGE>

                        SMITH AND BUTTERFIELD CO., INC.

                         NOTES TO FINANCIAL STATEMENTS

                                March 31, 1996

NOTE 6 - INCOME TAXES (CONTINUED)

     At March 31, 1996, the Company had approximately $304,000 of net 
operating loss carryforwards to reduce future federal taxable income. 
These carryforwards expire in various years through 2010.

     Net deferred tax assets at March 31, 1996 are comprised of the following:

<TABLE>
<S>                                                         <C>
Accrued vacations                                             4,954
Shareholder accrual                                             717
Contributions carryover                                       2,102
Net operating loss carryforward                              55,292
                                                            -------
                                                             63,065
Valuation allowance for deferred tax assets                 (61,063)
                                                            -------
                                                              2,002
                                                            -------
                                                            -------
</TABLE>

NOTE 7 - EMPLOYEE BENEFIT PLAN

     The Company has a defined benefit pension plan covering substantially 
all employees. The Company's policy is to make annual contributions to 
the plan equal to the amount accrued for pension expense. 

     The following table sets forth the plan's funded status and amounts 
recognized in the Company's balance sheet at March 31, 1996:

<TABLE>
<S>                                                       <C>
Actuarial present value of the accumulated benefit 
  obligation, including vested benefits of $1,907,284     1,979,369
                                                          ---------
                                                          ---------
</TABLE>

                                      24

<PAGE>

                        SMITH AND BUTTERFIELD CO., INC.

                         NOTES TO FINANCIAL STATEMENTS

                                March 31, 1996

NOTE 7 - EMPLOYEE BENEFIT PLAN (CONTINUED)

<TABLE>
<S>                                                            <C>
Actuarial present value of projected benefit 
  obligation, for service rendered to date                     1,979,369
Plan assets at fair value                                      1,960,843
                                                               ---------
Projected benefit obligation in excess of plan assets            (18,526)
Unrecognized net loss from past experience different 
  from that assumed and effect of changes in assumptions         108,697
Unrecognized net asset at March 31, 1995 being 
  recognized over 15 years                                       (67,896)
                                                               ---------
Prepaid pension cost included in other assets                     22,275
                                                               ---------
                                                               ---------
Net pension cost consists of:
  Service cost--benefits earned during the period                 22,576
  Interest cost on projected benefit obligation                  148,195
  Actual return on plan assets                                  (183,808)
  Net amortization and deferral                                   19,426
                                                               ---------
Net periodic pension cost                                          6,389
                                                               ---------
                                                               ---------
</TABLE>

     The weighted average discount rate and rate of increase in future 
compensation levels used in determining the actuarial present value of 
the projected benefit obligation were 7.5 percent and 3 percent, 
respectively. The expected long-term rate of return on assets was 8.5 
percent.

     Effective October 31, 1995, the Company froze the accrued benefits of 
this plan. Annuity contracts were purchased for the accumulated benefits 
of retired employees subsequent to the year ended March 31, 1996.

     The Company adopted a 401(k) plan on January 1, 1996 for all employees 
who have completed one year of service and attained the age of 21. 
Employees may participate by contributing a percentage of their salary, 
a portion of which is matched by the Company. The Company's matching 
contribution is payable at the end of the plan year.

                                      25

<PAGE>

                        SMITH AND BUTTERFIELD CO., INC.

                         NOTES TO FINANCIAL STATEMENTS

                                March 31, 1996

NOTE 8 - LEASES

     The Company rents its facilities under various operating lease 
agreements. The total rental expense for year ended March 31, 1996 was 
$224,617.

     The Company paid rent to a shareholder of the Company in the amount of 
$20,393 for the year ended March 31, 1996.

     In addition, the Company paid rent to a related trust under long-term 
real estate leases totaling $126,771 for the year ended March 31, 1996.

     At March 31, 1996, aggregate future minimum rental payments required 
under the noncancelable operating leases are as follows:

<TABLE>
<CAPTION>
YEARS ENDING MARCH 31,        RELATED PARTIES        OTHER        TOTAL
- ----------------------        ---------------        -----        -----
<S>                           <C>                    <C>         <C>
1997                              121,140            55,200      176,340
1998                              116,640            24,600      141,240
1999                              116,640            14,400      131,040
2000                               68,040            14,400       82,440
2001                                  -0-            14,400       14,400
Thereafter                            -0-            16,800       16,800
                                  -------           -------      -------
                                  422,460           139,800      562,260
                                  -------           -------      -------
                                  -------           -------      -------
</TABLE>

NOTE 9 - SUBSEQUENT EVENTS

     The Company and its sole shareholder entered into an agreement of merger 
with Champion Industries, Inc. to be effective May 14, 1996. Under this 
agreement, the Company will merge with a wholly-owned subsidiary of 
Champion and the surviving company shall retain the name "Smith and 
Butterfield Co., Inc."

                                      26


<PAGE>

                    CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES


                           EXHIBIT 99.2


     PRO FORMA UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS



CHAMPION INDUSTRIES, INC., DONIHE GRAPHICS, INC. AND SMITH & BUTTERFIELD CO., 
INC.


On November 13, 1995, Champion Industries, Inc. ("Champion") acquired all the
outstanding common stock of Donihe Graphics, Inc. ("Donihe") in exchange for
cash of $950,000 and 66,768 (83,460 post-split) shares of its common stock with
a fair market value of $1,500,000. On July 1, 1996, Champion exchanged 66,666
shares of its common stock with a fair market value of $1,200,000 for all the
issued and outstanding common stock of Smith & Butterfield Co., Inc. ("S & B").
These transactions were accounted for using the purchase method of accounting.

The following pro forma condensed consolidated balance sheet as of April 30,
1996, and the pro forma condensed consolidated income statement for the six
months ended April 30, 1996, and for the year ended October 31, 1995, give
effect to the acquisition of 100% of the outstanding common shares of Donihe and
S & B by Champion. The pro forma information is based on the historical
financial statements of Champion as of and for the six months ended April 30,
1996; Donihe for the year ended September 30, 1995; and S & B as of and for the
six months ended March 31, 1996 and for the twelve months ended September
30,1995.

The pro forma consolidated financial statements have been prepared by Champion
management based upon the financial statements of Donihe and S & B. These pro
forma consolidated financial statements may not be indicative of the results
that actually would have occurred if the combination had been in effect on the
dates indicated or which may be obtained in the future. The pro forma
consolidated financial statements should be read in conjunction with the audited
consolidated financial statements and notes of Champion and Donihe contained in
Champion's Form 10-K dated January 25, 1996, and the audited financial
statements and notes of S & B contained elsewhere herein.


                                      27


<PAGE>

                  CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES

                PRO FORMA CONDENSED CONSOLIDATED BALANCE SHEETS

                                  (UNAUDITED)

                                    ASSETS

<TABLE>
<CAPTION>
                                      CHAMPION
                                  INDUSTRIES, INC.      SMITH &
                                  AND SUBSIDIARIES     BUTTERFIELD                                PRO FORMA
                                     HISTORICAL        HISTORICAL                                CONSOLIDATED
                                      APRIL 30,         MARCH 31,                PRO FORMA        APRIL 30,
                                        1996              1996                  ADJUSTMENTS         1996
                                  ----------------     -----------              -----------      -----------
<S>                               <C>                  <C>                       <C>             <C>
Current assets:
  Cash                               $ 1,535,341         ($47,023)               $       --      $ 1,488,318
  Accounts receivable                  9,237,433          514,800                        --        9,752,233
  Inventories                          6,034,149          660,943                        --        6,695,092
  Other current assets                   320,218           53,921                        --          374,139
  Deferred tax asset                     272,657               --                        --          272,657
                                     -----------       ----------                ----------      -----------
                                      17,399,798        1,182,641                        --       18,582,439
                                     -----------       ----------                ----------      -----------
Property and equipment, at cost:
  Land                                   647,340               --                        --          647,340
  Buildings and improvements           3,033,824          209,193(1)(4)            (149,193)       3,093,824
  Machinery and equipment             11,932,163               --                        --       11,932,163
  Equipment under capital lease        1,698,990               --                        --        1,698,990
  Furniture and fixtures               1,207,539          128,535(4)                (68,535)       1,267,539
  Vehicles                               758,698           68,658(4)                (38,658)         788,698
                                     -----------       ----------                ----------      -----------
                                      19,278,554          406,386                  (256,386)      19,428,554
Less accumulated depreciation         (8,043,955)        (296,377)(1)(4)(5)         286,627       (8,053,705)
                                     -----------       ----------                ----------      -----------
                                      11,234,599          110,009                    30,241       11,374,849
                                     -----------       ----------                ----------      -----------
Cash surrender value of officers' 
  life insurance                         436,307               --                        --          436,307
Excess cost over net assets of 
  acquired business, net of
  amortization                         1,622,884               --(2)(4)(6)          791,981        2,414,865
  Other assets                           160,011          174,773(3)                 34,546          369,330
                                     -----------       ----------                ----------      -----------
                                       2,219,202          174,773                   826,527        3,220,502
                                     -----------       ----------                ----------      -----------
                                     $30,853,599       $1,467,423                $  856,768      $33,177,790
                                     -----------       ----------                ----------      -----------
                                     -----------       ----------                ----------      -----------
</TABLE>

                See notes to the pro forma unaudited condensed
                      consolidated financial statements.

                                      28


<PAGE>

                  CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES

                PRO FORMA CONDENSED CONSOLIDATED BALANCE SHEETS

                                  (UNAUDITED)

                     LIABILITIES AND SHAREHOLDERS' EQUITY

<TABLE>
<CAPTION>
                                     CHAMPION
                                  INDUSTRIES, INC.      SMITH &
                                  AND SUBSIDIARIES     BUTTERFIELD                                Pro Forma
                                     HISTORICAL         HISTORICAL                               Consolidated
                                      APRIL 30,         MARCH 31,                Pro Forma        April 30,
                                        1996              1996                  Adjustments         1996
                                  ----------------     -----------              -----------      -----------
<S>                               <C>                  <C>                       <C>             <C>

Current liabilities:
  Notes payable                      $   900,000       $  321,399                $       --      $ 1,221,399
  Term debt, current portion             671,821           59,129                        --          730,950
  Capital lease obligation, current      343,884               --                        --          343,884
  Accounts payable                       919,227          269,301(3)                 38,384        1,226,912
  Accrued payroll                        823,001               --                        --          823,001
  Taxes accrued and withheld             269,990           95,529                        --          365,519
  Accrued income taxes                   897,906               --(7)                 (5,000)         892,906
  Accrued expenses                       480,903           39,515(2)                172,470          692,888
                                     -----------       ----------                ----------      -----------
  Total current liabilities            5,306,732          784,873                   205,854        6,297,459
Term debt, net of current portion      1,908,725          110,587                        --        2,019,312
Capital lease obligation, long-term      976,324               --                        --          976,324
Intercompany                                  --               --                        --               --
Deferred income taxes                  1,490,941               --(4)                 31,000        1,521,941
Deferred gain                            344,703               --                        --          344,703
                                     -----------       ----------                ----------      -----------
  Total liabilities                   10,027,425          895,460                   236,854       11,159,739
                                     -----------       ----------                ----------      -----------
Shareholders' equity:
  Common stock                         6,417,260          200,400(4)               (133,734)       6,483,926
  Additional paid-in capital           8,208,741               --(4)              1,133,334        9,342,075
  Retained earnings                    6,200,173          371,563(4)               (379,686)       6,192,050
                                     -----------       ----------                ----------      -----------
  Total shareholders' equity          20,826,174          571,963                   619,914       22,018,051
                                     -----------       ----------                ----------      -----------
                                     $30,853,599       $1,467,423                $  856,768      $33,177,790
                                     -----------       ----------                ----------      -----------
                                     -----------       ----------                ----------      -----------
</TABLE>

                See notes to the pro forma unaudited condensed
                      consolidated financial statements.

                                      29


<PAGE>

                  CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES

             PRO FORMA CONDENSED CONSOLIDATED INCOME STATEMENTS
                                 (UNAUDITED)

                      SIX MONTHS ENDED APRIL 30, 1996

<TABLE>
<CAPTION>

                                       CHAMPION                                         
                                      INDUSTRIES,
                                       INC. AND         SMITH &
                                      SUBSIDIARIES     BUTTERFIELD                                 PRO FORMA
                                       HISTORICAL       HISTORICAL                                CONSOLIDATED
                                        APRIL 30,        MARCH 31,              PRO FORMA          APRIL 30,
                                          1996             1996                ADJUSTMENTS            1996
                                      --------------  -------------            -----------        ------------
<S>                                   <C>             <C>                      <C>                <C>
Revenues:              
  Printing                             $20,728,022               $0                    $0          $20,728,022
  Office products and office  
    furniture                            7,981,566        2,576,502                     0           10,558,068
                                       -----------        ---------             ---------          -----------
  Total revenues                        28,709,588        2,576,502                     0           31,286,090
                                       -----------        ---------             ---------          -----------
Cost of sales: 
  Printing                              14,088,054                0                     0           14,088,054
  Office products and office  
    furniture                            5,203,852        1,760,389                     0            6,964,241
                                       -----------        ---------             ---------          -----------
  Total cost of sales                   19,291,906        1,760,389                     0           21,052,295
                                       -----------        ---------             ---------          -----------
Selling, general and                                                (2)(3)    
administrative expenses                  6,687,873          802,351 (5)(6)        (21,518)           7,468,706
                                       -----------        ---------             ---------          -----------
Income from operations                   2,729,809           13,762                21,518            2,765,089
                                       -----------        ---------             ---------          -----------
Other income (expense):                                                                               
  Interest  (expense)                     (144,321)         (20,313)                    0             (164,634)
  Interest income                            2,949                0                     0                2,949
  Other                                     16,646            5,794 (1)           (34,641)             (12,201)
                                       -----------        ---------             ---------          -----------
                                          (124,726)         (14,519)              (34,641)            (173,886)
                                       -----------        ---------             ---------          -----------
Income before income taxes               2,605,083             (757)              (13,123)           2,591,203
  Income tax expense                    (1,068,000)           4,195 (7)             5,000           (1,058,805)
                                       -----------        ---------             ---------          -----------
Net income                              $1,537,083           $3,438               ($8,123)          $1,532,398
                                       -----------        ---------             ---------          -----------
                                       -----------        ---------             ---------          -----------

Earnings per share                        $0.24                                                        $0.24
                                          -----                                                        -----
                                          -----                                                        -----
Weighted average shares 
  outstanding                            6,436,359                                                   6,503,025
                                         ---------                                                   ---------   
                                         ---------                                                   ---------   
</TABLE>

                 See notes to the pro forma unaudited condensed 
                       consolidated financial statements.

                                       30
<PAGE>

                   CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES 
 
               PRO FORMA CONDENSED CONSOLIDATED INCOME STATEMENTS
          
                                  (UNAUDITED) 
 
                                
                          Year Ended October 31, 1995 
<TABLE>
<CAPTION>
 
                                           HISTORICAL                                                              
                                            CHAMPION         HISTORICAL                             PRO FORMA 
                                          INDUSTRIES,          DONIHE                               CONSOLIDATED
                                             INC. &         GRAPHICS,                               DONIHE AND
                                          SUBSIDIARIES         INC.                                  CHAMPION 
                                           OCTOBER 31,     SEPTEMBER 30,          PRO FORMA         OCTOBER 31,
                                              1995             1995               ADJUSTMENTS           1995     
<S>                                       <C>            <C>                     <C>               <C>           
Revenues:                                                                                                        
  Printing                                $30,269,131        $6,484,150           $          -      $36,753,281  
  Office products and                                                 -                      -       14,532,229  
     office furniture                      14,532,229                                                            
                                         ------------------------------------------------------------------------
  Total revenues                           44,801,360         6,484,150                      -       51,285,510  
                                         ------------------------------------------------------------------------
Cost of sales:                                       
  Printing                                 18,971,767         5,319,795                      -       24,245,812  
  Office products and                                                                                 9,405,212
     office furniture                       9,670,370                 - (8)             33,436                   
                                         ------------------------------------------------------------------------
  Total cost of sales                      28,642,137         5,319,795                 33,436       33,651,024  
                                         ------------------------------------------------------------------------
Selling, general and                                                    (9)                              
  administrative expenses                  11,162,197         1,355,012 (10)             4,842       12,866,395  
Income from operations                      4,997,026          (190,657)               (38,278)       4,768,091  
                                         ------------------------------------------------------------------------
Other income (expense):                              
  Interest  (expense)                        (185,255)          (39,936)(11)           (62,078)        (287,267)
  Interest income                              10,705            30,553                      -           41,258  
  Other                                       113,505           107,793                      -          221,298  
                                         ------------------------------------------------------------------------
                                              (61,045)           98,410                (62,076)         (24,711) 
                                         ------------------------------------------------------------------------
Income before income taxes                  4,935,981           (92,247)              (100,354)       4,743,380  
  Income tax expense                       (1,995,000)             (600)(12)            34,120       (1,961,480) 
                                         ------------------------------------------------------------------------
Net income                                 $2,940,981          ($92,847)              ($66,234)     $ 2,781,900  
                                         ------------------------------------------------------------------------
                                         ------------------------------------------------------------------------
Earnings per share                              $0.47                 -                      -            $0.43  
                                         ------------------------------------------------------------------------
                                         ------------------------------------------------------------------------
Weighted average shares                              
  outstanding                               6,319,153                 -                      -        6,402,613  
                                         ------------------------------------------------------------------------
                                         ------------------------------------------------------------------------

<CAPTION>
                                     
                                           HISTORICAL                                           
                                             SMITH &                                                
                                            BUTTERFIELD                             PRO FORMA    
                                           HISTORICAL                              CONSOLIDATED  
                                          SEPTEMBER 30,          PRO FORMA          OCTOBER 31,   
                                             1996              ADJUSTMENTS              1995 
<S>                                         <C>                 <C>                <C>             
Revenues:                                                                                       
  Printing                                  $       -           $     -            $36,753,281  
  Office products and                                                                           
     office furniture                       5,105,683                 -             19,637,912  
                                         -------------------------------------------------------
  Total revenues                            5,105,683                 -             56,391,193  
                                         -------------------------------------------------------
Cost of sales:                                                                                  
  Printing                                          -                 -             24,245,812  
  Office products and                                                                           
     office furniture                       3,687,521                 -             13,092,733  
                                         -------------------------------------------------------
  Total cost of sales                       3,687,521                 -             37,338,545  
                                         -------------------------------------------------------
Selling, general and                                   (2)(3)                                   
  administrative expenses                   1,581,692  (5)      (43,036)            14,405,051  
Income from operations                       (163,530)           43,036              4,647,597  
                                         -------------------------------------------------------
Other income (expense):                                                                         
  Interest  (expense)                         (45,531)                -               (332,798) 
  Interest income                                   -                 -                 41,258  
  Other                                         5,598  (1)      (34,641)               192,255  
                                         -------------------------------------------------------
                                              (39,933)          (34,641)               (99,285) 
                                         -------------------------------------------------------
Income before income taxes                   (203,463)            8,395              4,548,312  
  Income tax expense                             (154) (7)       (3,000)            (1,964,634) 
                                         -------------------------------------------------------
Net income                                  ($203,617)           $5,395             $2,583,678  
                                         -------------------------------------------------------
                                         -------------------------------------------------------
Earnings per share                                                                       $0.40  
                                         -------------------------------------------------------
                                         -------------------------------------------------------
Weighted average shares                                                                         
  outstanding                                       -                 -              6,469,819  
                                         -------------------------------------------------------
                                         -------------------------------------------------------

</TABLE>
      See notes to the pro forma unaudited condensed consolidated financial
statements. 


                                       31 


<PAGE>


                   CHAMPION INDUSTRIES, INC. AND SUBSIDIARIES

  NOTES TO THE PRO FORMA UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS


Certain reclassifications have been made to S & B historical financial 
statements to conform to Champion classifications.

(1)   To record effect of abandoning leases on capitalized leasehold 
      improvements. 

<TABLE>
<CAPTION>
            <S>                                     <C>
            Accumulated depreciation                $ 28,323
            Loss on abandonment                       34,641
                                                    -------- 
            Building & improvements                 $ 62,964
                                                    -------- 
                                                    -------- 

</TABLE>

(2)   To record acceleration of lease obligations that were canceled.

(3)   To record capitalization of organization expenses and amortize these 
      expenses for periods presented over five years.

(4)   Under purchase accounting, S & B's assets and liabilities are required 
      to be adjusted to their estimated fair values. The estimated fair 
      values have been determined by Champion based upon the most current 
      information. The following are the pro forma adjustments made to 
      reflect S & B's assets and liabilities at their respective fair values.

<TABLE>
<CAPTION> 

      DESCRIPTION                     FAIR VALUE          S & B HISTORICAL      ADJUSTMENT
      <S>                             <C>                 <C>                  <C>
      Building & improvements         $   60,000              $146,229         ($   86,229)
      Furniture & fixtures                60,000               128,535             (68,535)
      Vehicles                            30,000                68,658             (38,658)
      Accumulated depreciation                 0              (263,160)            263,160
                                      ----------              --------          ---------- 
                                        $150,000              $ 80,262          $   69,738
                                      ----------              --------          ---------- 
                                      ----------              --------          ---------- 
      Common stock                    $   66,666              $200,400         ($  133,734)
      Additional paid-in capital       1,134,334                     0           1,134,334 
      Retained earnings                        0               371,563            (371,563)
                                      ----------              --------          ---------- 
                                      $1,200,000              $571,963          $  628,037
                                      ----------              --------          ---------- 
                                      ----------              --------          ---------- 

</TABLE>


                                       32

<PAGE>

            CHAMPION INDUSTRIES, INC. AND SMITH & BUTTERFIELD COMPANY, INC.

               NOTES TO THE PRO FORMA UNAUDITED CONDENSED CONSOLIDATED
                          FINANCIAL STATEMENTS, CONTINUED

<TABLE>
<CAPTION>

<S>                                                         <C>

Purchase price allocation:

      Total purchase price                                   $1,200,000
                 
      Allocation of purchase price:
          Building & improvements                               (69,738)
          Accrued other expenses                                218,845
          Deferred taxes                                         31,000
          Book value of assets acquired                        (571,963)
                                                             ----------
      Excess cost over net assets of acquired
          business (goodwill)                                $  808,144
                                                             ----------
                                                             ----------

</TABLE>

(5)   To record depreciation at the stepped up values and reverse 
      depreciation taken at historical cost. The estimated useful lives are 
      as follows:

<TABLE>
<CAPTION>

          <S>                                                 <C>   
          Building & improvements                              8 years
          Furniture & fixtures                                10 years
          Vehicles                                             5 years

</TABLE>

(6)   To record amortization expense of goodwill based on a useful life of 
      25 years.

(7)   To record income taxes at an applicable tax rate of 41%.


(8)   To record depreciation at the stepped-up values.  The estimated useful 
      lives are as follows:


<TABLE>
<CAPTION>

          <S>                                                 <C>   
          Building & improvements                             15 Years
          Machinery & equipment                               10 Years
          Equipment under capital leases                      10 Years
          Furniture & fixtures                                 5 Years
</TABLE>

(9)  To reflect capitalization and amortization of loan origination costs:

<TABLE>
<CAPTION>

          <S>                                                 <C>   
          Total loan costs                                    $ 2,375
          Less current amortizaton                                396
                                                              -------
                                                              $ 1,979
                                                              -------
                                                              -------
</TABLE>


                                       33

<PAGE>

         CHAMPION INDUSTRIES, INC. AND SMITH & BUTTERFIELD COMPANY, INC.


  NOTES TO THE PRO FORMA UNAUDITED CONDENSED CONSOLIDATED FINANCIAL STATEMENTS,
CONTINUED



(10)  To reflect capitalization and amortization of organizational costs:

               Total organization costs       $ 22,231
               Less current amortization         4,446
                                            -----------
                                              $ 17,785
                                             ---------
                                             ---------
     
     
(11)  To record first year's debt, principal reduction of $135,720 plus interest
      expense of $62,078.
     
     
(12)  To reflect income tax effect of pro forma adjustments at a 34% rate.


                                       34


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