CHESAPEAKE CORP /VA/
DEF 14A, 1997-03-21
PAPERBOARD MILLS
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                            SCHEDULE 14A INFORMATION

          Proxy Statement Pursuant to Section 14(a) of the Securities
                     Exchange Act of 1934 (Amendment No.  )

Filed by the Registrant (X)
Filed by a Party other than the Registrant ( )

Check the appropriate box:


( )  Preliminary Proxy Statement           (  )  Confidential, for Use of the
                                                 Commission Only (as permitted
                                                 by Rule 14a-6(e)(2))
(X)  Definitive Proxy Statement
( )  Definitive Additional Materials
( )  Soliciting Material Pursuant to Section 240.14a-11(c) or Section 240.14a-12


                             CHESAPEAKE CORPORATION
                (Name of Registrant as Specified in its Charter)


      (Name of Person(s) Filing Proxy Statement, if other than Registrant)

Payment of Filing Fee (Check the appropriate box):

(X) No fee required

( )  Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

     1)  Title of each class of securities to which transaction applies:

     2)  Aggregate number of securities to which transaction applies:

     3)  Per unit price or other underlying value of transaction computed
         pursuant to Exchange Act Rule 0-11 (Set forth the amount on which the
         filing fee is calculated and state how it was determined):

     4)  Proposed maximum aggregate value of transaction:

     5)  Total fee paid:

( )  Fee paid previously with preliminary materials.

( )  Check box if any part of the fee is offset as provided by Exchange Act
     Rule 0-11(a)(2) and identify the filing for which the offsetting fee was
     paid previously. Identify the previous filing by registration statement
     number, or the Form or Schedule and the date of its filing.

     1)  Amount Previously Paid:

     2)  Form, Schedule, or Registration Statement No.:

     3)  Filing Party:

     4)  Date Filed:

<PAGE>

                              [L O G O] Chesapeake
                                        Corporation



                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS



                                                                  March 21, 1997



To the Stockholders of
Chesapeake Corporation:



         We  are  pleased  to  invite  you  to  attend  the  annual  meeting  of
stockholders of Chesapeake  Corporation to be held at the Exhibition Hall at the
Fairgrounds on Strawberry Hill, 600 East Laburnum Avenue, Richmond, Virginia, on
Wednesday, April 23, 1997, at 11:00 A.M., for the following purposes:

          (1)  to elect four directors to serve until the 2000 annual meeting of
               stockholders;

          (2)  to approve the  Chesapeake  Corporation  1997 Incentive Plan (the
               "1997 Incentive Plan");

          (3)  to ratify the  appointment by the Board of Directors of Coopers &
               Lybrand L.L.P. as independent accountants for 1997; and

          (4)  to transact  such other  business as may properly come before the
               meeting.

         Only  stockholders of record at the close of business on March 7, 1997,
are entitled to notice of, to vote at and to participate in the meeting.

         You are requested to mark,  date,  sign and return the enclosed form of
proxy in the enclosed  envelope  whether or not you expect to attend the meeting
in person.



                                      By  order of the Board of Directors:


                                                J. P. Causey Jr.
                                                Secretary


<PAGE>



                                 PROXY STATEMENT

                         ANNUAL MEETING OF STOCKHOLDERS



                              [L O G O] Chesapeake
                                        Corporation





                               GENERAL INFORMATION

         Solicitation  of the  enclosed  proxy  is  made  by and  on  behalf  of
Chesapeake  Corporation for use at the annual meeting of stockholders to be held
at the Exhibition Hall at the Fairgrounds on Strawberry  Hill, 600 East Laburnum
Avenue,  Richmond,   Virginia,  on  Wednesday,   April  23,  1997,  and  at  any
adjournments of such meeting. An annual report,  including financial  statements
for the year ended December 31, 1996, is enclosed with this proxy statement.

         The  expense  of this  solicitation  will  be paid by the  Corporation.
Officers,  directors and employees of the Corporation may make  solicitations of
proxies by telephone or telegraph or by personal calls.  The firm of D.F. King &
Co.,  Inc. has been retained to assist in the  solicitation  of proxies at a fee
estimated not to exceed $7,000, plus direct  out-of-pocket  expenses.  Brokerage
houses, nominees and fiduciaries have been requested to forward proxy soliciting
material to the  beneficial  owners of the stock held of record by them, and the
Corporation will reimburse them for their charges and expenses.

         The Corporation's  charter  authorizes the issuance of up to 60,000,000
shares of Common  Stock ($1 par value)  ("Common  Stock") and 500,000  shares of
Preferred  Stock ($100 par value).  Only  stockholders of record at the close of
business  on March  7,  1997,  are  entitled  to  notice  of,  to vote at and to
participate in the meeting. On the record date, the stock issued and outstanding
consisted of  23,434,708  shares of Common  Stock.  Holders of Common Stock will
vote as a single  class at the  annual  meeting.  Each  outstanding  share  will
entitle the holder to one vote. All shares  represented by properly executed and
delivered proxies will be voted at the meeting or any adjournments.

         A majority of the votes entitled to be cast on matters to be considered
at the meeting  constitutes a quorum.  If a share is represented for any purpose
at the meeting,  it is deemed to be present for quorum  purposes for all matters
considered at the meeting.  Abstentions and shares held of record by a broker or
its  nominee  ("Broker  Shares")  that are voted on any matter are  included  in
determining  the number of votes present or represented  at the meeting.  Broker
Shares that are not voted on any matter at the  meeting  will not be included in
determining  whether a quorum is present at such meeting.  Directors are elected
by a  plurality  of the votes cast by  holders  of Common  Stock at a meeting at
which a quorum is present.  Votes that are withheld  and Broker  Shares that are
not voted in the election of directors will not be included in  determining  the
number  of  votes  cast.  Approval  of the  1997  Incentive  Plan  requires  the
affirmative  vote of the  holders  of a majority  of the shares of Common  Stock
present or represented by properly executed and delivered proxies,  and entitled
to vote  with  respect  thereto,  at a  meeting  at which a quorum  is  present.
Abstentions  will  have the same  effect  as a  negative  vote for  purposes  of
approving the 1997 Incentive Plan. Broker Shares that are not voted with respect
to the approval of the 1997  Incentive  Plan will not be included in determining
the number of shares entitled to vote thereon.

         This proxy  statement  and the enclosed form of proxy were first mailed
to stockholders on March 21, 1997.


                                        1


<PAGE>



                              ELECTION OF DIRECTORS
                                  (PROPOSAL 1)

         The Corporation's  Board of Directors is divided into three classes. At
the annual  meeting,  four  directors  are expected to be elected to Class II to
hold office for a term of three years and until their respective  successors are
duly elected and qualified.

                         Information Concerning Nominees

                                     Name and Age;                    Director
                               Principal Occupation or              Continuously
                          Employment During Last Five Years            Since

        Class II (to serve until the 2000 annual meeting of stockholders)


                    C. Elis Olsson, 32                                   1994


PHOTO               Vice President - Operations,  Mid-South  Division,
                    Color-Box,  Inc., a subsidiary of the  Corporation
                    (since  1995) and former  Midwest  Regional  Sales
                    Manager,  Color-Box,  Inc. (1994- 1995), Assistant
                    to the  President,  Chesapeake  Packaging  Co.,  a
                    subsidiary of the  Corporation  (1994),  Assistant
                    Manager of  Manufacturing  (1993-1994),  Manager -
                    Maintenance  Planning (1992-1993) and Assistant to
                    the Vice President of  Manufacturing  (1991-1992),
                    Chesapeake Paper Products Company, a subsidiary of
                    the Corporation.




                    Wallace Stettinius, 64                               1980


PHOTO               Retired  (since  1995);  former  Chairman  of  the
                    Board,  Cadmus   Communications   Corporation,   a
                    graphic communications  holding company;  Director
                    of  American   Filtrona   Corporation  and  Cadmus
                    Communications Corporation.





                    Joseph P. Viviano, 58                                1988


PHOTO               President and Chief Operating Officer (since 1993)
                    and  Director,   Hershey  Foods   Corporation,   a
                    manufacturer of confectionery products, and former
                    President, Hershey Chocolate U.S.A., a division of
                    Hershey  Foods  Corporation;   Director  of  Huffy
                    Corporation.





                    Harry H. Warner, 61                                  1978


PHOTO               Financial Consultant;  Director of Allied Research
                    Corporation,  American  Filtrona  Corporation  and
                    Pulaski Furniture Corporation.



                                        2


<PAGE>





Unless authority to do so is withheld,  shares  represented by properly executed
proxies in the enclosed  form will be voted for the election of the four persons
named  above.  Each of the  nominees  is  currently  a  director  and has served
continuously  since the year he joined the  Corporation's  Board.  If any of the
nominees  should  become  unavailable,  the  Board of  Directors  may  designate
substitute nominees, for whom the proxies will be voted. In the alternative, the
Board may reduce the size of the Class to the number of remaining nominees,  for
whom the proxies will be voted.

         THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS A VOTE FOR PROPOSAL 1
TO ELECT MESSRS. OLSSON, STETTINIUS, VIVIANO AND WARNER TO THE BOARD OF
DIRECTORS TO SERVE UNTIL THE 2000 ANNUAL MEETING.


                                        3


<PAGE>



                         Directors Continuing in Office

         There are eight  directors  whose  present term of office will continue
until 1998 or 1999, as indicated below,  and until their  respective  successors
are duly elected and qualified.  Each has served  continuously since the year he
or she joined the Corporation's Board.

                                     Name and Age;                    Director
                               Principal Occupation or              Continuously
                          Employment During Last Five Years            Since


        Class I (to serve until the 1999 annual meeting of stockholders)




                    William D. McCoy, 67                                 1985


PHOTO               Retired  (since  1994);  former  Chairman  of  the
                    Board, Chief Executive Officer and Director,  Koch
                    Label  Co.,  a consumer  products  label  printing
                    company.









                    John W. Rosenblum, 53                                1984


PHOTO               Dean,   Jepson  School  of   Leadership   Studies,
                    University of Richmond (since 1996); former Tayloe
                    Murphy   Professor   of  Business   Administration
                    (1993-1996)  and former Dean (1982- 1993),  Darden
                    Graduate   School  of   Business   Administration,
                    University   of   Virginia;   Director  of  Cadmus
                    Communications  Corporation,  Comdial Corporation,
                    Cone   Mills   Corporation,   Providence   Journal
                    Telecommunications,   Inc.   and  T.  Rowe   Price
                    Associates, Inc.





                    John Hoyt Stookey, 67                                1990

PHOTO               Nonexecutive Chairman of the Board and Director of
                    Suburban   Propane   Partners,   L.P.,  a  propane
                    distribution    company   (since   1996);   former
                    Nonexecutive   Chairman  of  the  Board,   Quantum
                    Chemical  Corporation,   a  subsidiary  of  Hanson
                    Industries,   a  British   industrial   management
                    corporation  (1993-1995),  and former  Chairman of
                    the Board, Chief Executive Officer and Director of
                    Quantum  Chemical  Corporation;  Director  of  ACX
                    Technologies,  Inc.,  Cyprus Amax Minerals Company
                    and U.S. Trust Corporation.












                                        4


<PAGE>





                    Richard G. Tilghman, 56                              1986


PHOTO               Chairman of the Board, Chief Executive Officer and
                    Director,  Crestar Financial  Corporation,  a bank
                    holding company.






       Class III (to serve until the 1998 annual meeting of stockholders)



                    M. Katherine Dwyer, 48                               1995


PHOTO               President, Revlon Cosmetics U.S.A. and Senior Vice
                    President,    Revlon,   Inc.,   an   international
                    fragrance and cosmetics  company (since 1995), and
                    former   Executive   Vice  President  and  General
                    Manager for Mass  Cosmetics,  Revlon  Group,  Inc.
                    (1995),  Executive  Vice  President  -  Marketing,
                    Revlon Group, Inc.  (1993-1994) and Vice President
                    - Marketing, Clairol, Inc. (1991-1993).




                    J. Carter Fox, 57                                    1980


PHOTO               Chairman,  President & Chief Executive  Officer of
                    the Corporation (since 1996) and former Chairman &
                    Chief  Executive  Officer  (1995-1996),  Chairman,
                    President & Chief  Executive  Officer  (1994-1995)
                    and   President   &   Chief   Executive    Officer
                    (1980-1994)  of  the   Corporation;   Director  of
                    Crestar Financial Corporation.





                    Robert L. Hintz, 66                                  1985


PHOTO               Chairman of the Board, R. L. Hintz and Associates,
                    a management services consulting firm; Director of
                    Ashland Coal,  Inc.,  Reynolds  Metals Company and
                    Scott & Stringfellow Financial, Inc.






                    Frank S. Royal, 57                                   1990


PHOTO               Physician;    Director   of   Crestar    Financial
                    Corporation, CSX Corporation,  Dominion Resources,
                    Inc. and Columbia/HCA Healthcare Corporation.





                                        5


<PAGE>




         The Board of Directors  meets  regularly every two months and following
each  annual  meeting of  stockholders.  During the last year,  there were eight
meetings of the Board.

         The Board has standing  Executive,  Audit,  Executive  Compensation and
Nominating  Committees.  Members of the  Executive  Committee  are Messrs.  Fox,
Stettinius,  Tilghman, Viviano and Warner. During the last year, there were five
meetings of the Executive  Committee.  The Executive  Committee  reviews various
matters and submits proposals or recommendations to the Board of Directors.  The
Executive  Committee  is empowered to and does act for the Board of Directors on
certain matters.

         Members  of the  Audit  Committee  are Ms.  Dwyer  and  Messrs.  Hintz,
Rosenblum, Tilghman and Viviano. During the last year, there were three meetings
of the Audit Committee. The Audit Committee recommends an independent accounting
firm to be selected by the Board of Directors for the upcoming  year.  The Audit
Committee  reviews and approves  various audit functions  including the year-end
audit performed by the Corporation's independent accountants.  The Corporation's
internal auditors and independent  accountants  regularly report directly to the
Audit Committee.

         Members of the  Executive  Compensation  Committee  (the  "Compensation
Committee") are Messrs. McCoy, Royal, Stettinius, Stookey and Warner. During the
last  year,  there  were  six  meetings  of  the  Compensation  Committee.   The
Compensation  Committee approves officer incentive awards,  grants stock options
and  performance   share  awards  and  recommends  to  the  Board  of  Directors
remuneration levels for officers,  general remuneration plans for all management
personnel and other employee remuneration plans.

         Members of the  Nominating  Committee  are  Messrs.  Rosenblum,  Royal,
Stettinius  and  Stookey.  During  the last year,  there was one  meeting of the
Nominating  Committee.  The Nominating  Committee  reviews the  performance  and
attendance  of directors,  recommends to the full Board of Directors  persons to
serve as directors of the  Corporation  and  establishes  such  procedures as it
deems proper to receive and review information  concerning  potential candidates
for election or reelection to the Board of Directors.  Stockholders  entitled to
vote for the election of directors may nominate  candidates for consideration by
the  Nominating  Committee.  Notice of  nominations  made by  stockholders  with
respect to the 1998 annual  meeting must be received in writing by the Secretary
of the  Corporation  no earlier than January 5, 1998,  and no later than January
30, 1998, and must set forth (i) the name, age,  business address and, if known,
residence  address  of each  such  nominee,  (ii) the  principal  occupation  or
employment  of each such nominee and (iii) the number of shares of capital stock
of the Corporation beneficially owned by each such nominee.

         The Board of  Directors  has also  established  a Committee  of Outside
Directors  composed of those directors who are not and have never been employees
of the Corporation.  The Committee of Outside Directors meets regularly, usually
in  conjunction  with,  but separately  from,  regular  meetings of the Board of
Directors.  The Committee of Outside Directors  evaluates the performance of the
Chief Executive  Officer of the Corporation,  reviews the senior  organizational
structure of the Corporation and, when  appropriate,  will recommend a successor
for the Chief  Executive  Officer.  The  chairman  of the  Committee  of Outside
Directors acts as  spokesperson  for the outside  directors and as their liaison
with the Chief Executive Officer.

         During 1996, all directors attended at least 75% of the meetings of the
Board of Directors and the  committees to which they were  assigned,  except Mr.
Stookey. As Chairman of Quantum Chemical Corporation ("Quantum"), Mr. Stookey, a
director of the Corporation, served from 1989 to 1993 as an executive officer of
Petrolane  Incorporated,  Petrolane  Finance Corp. and QJV Corp.,  affiliates of
Quantum,  which  companies were  reorganized  on July 15, 1993,  under the U. S.
Bankruptcy Code. Mr. McCoy, a director of the  Corporation,  retired as Chairman
of the Board, Chief Executive Officer and Director of Koch Label Co. ("Koch") on
January 1, 1994.  Koch filed for protection  under the U.S.  Bankruptcy  Code in
September 1994.




                                        6


<PAGE>



                            Compensation of Directors

         Employee directors of the Corporation are not paid for their service on
the Board of Directors or any Board committee. Non-employee directors receive an
annual  retainer of $15,000 for Board service and an  attendance  fee of $1,000,
plus travel expenses,  for each day attending a Board or committee meeting.  The
chairman of the Committee of Outside  Directors  receives an  additional  annual
retainer of $30,000 and the other committee  chairmen each receive an additional
annual retainer of $5,000.

         Prior to 1997, the Corporation had a Directors'  Deferred  Compensation
Plan  under  which  directors  could  defer all or a portion of their fees until
their retirement or another  specified date.  Interest accrues on the balance of
the deferred  account at a New York bank's prime rate. The Corporation  also has
an unfunded Outside Directors'  Retirement Plan (the "Outside Directors' Plan").
Under the Outside Directors' Plan,  non-employee  directors retiring at or after
age 65 after at least  five  years of  service or prior to age 65 after at least
ten years of service are paid an amount  equal to their  retainer at the time of
their retirement for a period equal to their period of service, up to ten years.

         At the 1992 annual meeting, the stockholders  approved the Non-Employee
Director  Stock  Option  Plan  (the  "1992  Directors'  Plan").  Under  the 1992
Directors'  Plan,  each  non-employee  director  received an annual  award of an
option to purchase Common Stock (an "Automatic Award").  The number of shares of
Common Stock  covered by Automatic  Awards  reflected  assumptions  made in 1992
regarding (i) future  increases in directors' fees that would have been approved
but for adoption of the 1992 Directors'  Plan, and (ii) the fair market value of
the  option  privilege.  Based  on the  advice  of an  independent  compensation
consultant,  the value of an  option to  purchase  Common  Stock  under the 1992
Directors'  Plan was set at $8.00 per  share.  Pursuant  to the 1992  Directors'
Plan, each non-employee  director received on May 1, 1996, an Automatic Award of
a stock option to purchase  750 shares of Common  Stock at an exercise  price of
$32.24 per share.  Unless the director's  service terminates earlier for reasons
other than death or disability, these options are first exercisable on April 22,
1997, and remain exercisable for a period of ten years from their date of grant.
Non-employee  directors  were also eligible to choose to receive an annual award
pursuant to the 1992  Directors' Plan in lieu of all or a part of the director's
cash retainer for a period of one or more future years (an "Elective  Award"). A
non-employee  director  choosing to receive an Elective Award received an option
to purchase  125 shares of Common  Stock for each  $1,000 of foregone  retainer.
Elective Awards are first  exercisable on the day before the annual meeting next
following the date of grant in installments,  the number of which corresponds to
the number of years  covered by the Elective  Award.  The option price per share
for  Automatic  and Elective  Awards was the average  closing sales price of the
Common  Stock  for  the  twenty  trading  days  before  the  October  31st  that
immediately  preceded the date of grant. No Automatic  Awards will be made under
the 1992 Directors' Plan after December 31, 1996 and Elective Awards will not be
made for compensation after December 31, 1996.

         Effective January 1, 1997,  non-employee  directors  participate in the
Chesapeake  Corporation  Directors' Stock Option and Deferred Compensation Plan,
which was  approved by the  stockholders  at the 1996 annual  meeting (the "1996
Plan").  The 1996 Plan provides that each non-employee  director will receive an
annual grant of stock options each May 1st beginning May 1, 1997, and ending May
1, 2007.  The number of shares of Common Stock covered by such options  reflects
assumptions made in 1996 regarding (i) the future amount of directors' fees that
would be  approved  but for the  adoption  of the 1996  Plan,  and (ii) the fair
market  value of the option  privilege.  An option to purchase  1,500  shares of
Common Stock will be granted to each  non-employee  director on May 1, 1997. The
exercise  price of such options will be the average  closing price of the Common
Stock for the 20 trading days  preceding  May 1, 1997.  Such options will become
exercisable  on the day before the 1998 annual meeting of  stockholders,  except
that the  exercisability of such options will be accelerated in the event of the
director's  death or  disability  or in the event of a "change in  control"  (as
defined below under the heading  "Description of Compensation  Plans").  Options
that are not exercisable on the date that a participant  ceases to be a director
will be  forfeited.  No option may be  exercised  more than ten years  after its
grant date. In addition,  non-employee  directors may elect to defer all or part
of their annual  retainer or meeting  fees,  or both,  under the 1996 Plan.  The
deferred  fees may be held,  at the  election  of the  participant,  in either a
deferred cash account or a deferred  stock  account.  Deferred cash accounts are
not funded and are maintained for recordkeeping purposes only. Interest will


                                        7


<PAGE>



be credited to a  participant's  deferred  cash account  based on the prime rate
established from time to time by the Corporation's  principal  lender.  Deferred
fees that are  credited to the  participant's  deferred  stock  account  will be
recorded by  reference  to the number of whole and  fractional  shares of Common
Stock  that could  have been  purchased  with the  deferred  amount.  Additional
credits  will be made to the deferred  stock  account,  in whole and  fractional
shares of Common Stock, based on the value of dividends paid on the Common Stock
and the fair market value of the Common Stock on the date that the dividends are
paid.  Deferred  stock  accounts are not funded,  and no actual shares of Common
Stock are purchased or held by or on behalf of the  accounts;  such accounts are
maintained for recordkeeping purposes only.

         The cash retainer and attendance  fees described  above,  together with
annual  awards  under  the  1996  Plan,  represent  the  Corporation's  standard
arrangements for compensation of its non-employee directors.



                                        8


<PAGE>



         SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

         The  following  table  shows,  as of February  1, 1997,  the direct and
indirect beneficial ownership of Common Stock by: each director;  each executive
officer  named in the Summary  Compensation  Table;  all directors and executive
officers of the Corporation as a group; and all persons beneficially owning more
than 5% of the outstanding Common Stock.
<TABLE>
<CAPTION>


                                         Sole Voting and                                              Aggregate
                                           Investment                                                Percentage
        Name                                Power (1)           Other (2)              Total          Owned (3)
<S> <C>
Thomas Blackburn......................        26,227                                 26,227
J.P. Causey Jr........................        41,970               2,346             44,316
M. Katherine Dwyer....................           625                                    625
J. Carter Fox.........................       236,305              23,658            259,963             1.1%
Robert L. Hintz.......................         6,650                                  6,650
Andrew J. Kohut.......................        30,299               5,863             36,162
William D. McCoy......................         4,750                                  4,750
C. Elis Olsson........................        39,833              33,082(4)          72,915
William A. Raaths.....................        23,443                 910             24,353
John W. Rosenblum.....................         2,750                                  2,750
Frank S. Royal........................         6,750                                  6,750
Wallace Stettinius....................         7,750                                  7,750
John Hoyt Stookey.....................         2,750                                  2,750
Richard G. Tilghman...................         3,248               1,308              4,556
Joseph P. Viviano.....................        16,544                                 16,544
Harry H. Warner.......................         4,400                                  4,400
All Directors and
  Executive Officers as
  a Group (18 persons)................       488,696              67,346            556,042             2.4
Crestar Bank
  919 E. Main Street
  Richmond, Virginia..................     1,449,939           1,846,685(4)(5)    3,296,624(4)(5)      14.1
Sture G. Olsson
  Box 311
  West Point, Virginia................       848,355           1,600,494(5)       2,448,849(5)         10.5
MacKay-Shields Financial Corporation
  9 West 57th Street
  New York, New York..................                         2,266,550          2,266,550             9.7
FMR Corp.
  82 Devonshire Street
  Boston, Massachusetts 02109.........       866,300             865,600          1,731,900             7.4
</TABLE>
- ---------------
     (1)  Includes  shares held in  fiduciary  capacities  and (a) an  aggregate
192,341 shares that may be acquired by employee  directors and the Corporation's
executive  officers within 60 days under the  Corporation's  1993 Incentive Plan
and 1987 Stock  Option  Plan,  and (b) an  aggregate  32,250  shares that may be
acquired  by  certain  non-employee  directors  within  60 days  under  the 1992
Directors' Plan.
     (2) Includes shares,  if any: (a) owned by certain  relatives;  (b) held in
various fiduciary capacities; (c) held by certain corporations;  and (d) held by
the Corporation's  401(k) Savings Plan for Salaried Employees.  These shares may
be deemed to be  beneficially  owned  under  the  rules and  regulations  of the
Securities and Exchange Commission (the "SEC"), but the inclusion of such shares
in the table does not constitute an admission of beneficial  ownership.  Certain
shares may be deemed to be  beneficially  owned by more than one person or group
listed and, accordingly, must be reported as being beneficially owned by each.
     (3) Except as indicated,  each person or group  beneficially owns less than
1% of the outstanding Common Stock.
     (4)  Includes  27,500 held in a trust as to which  Crestar  Bank and Mr. C.
Elis Olsson may be deemed to share beneficial ownership.
     (5) Includes  1,661,130  shares held in various  trusts as to which Crestar
Bank and Mr. Sture G. Olsson may be deemed to share beneficial ownership.


                                        9


<PAGE>




                             EXECUTIVE COMPENSATION

             Compensation Committee Report on Executive Compensation


         The Corporation's  executive  compensation programs are administered by
the  Compensation  Committee.  The  Compensation  Committee  is  composed of the
individuals  listed  below,  each  of  whom is a  non-employee  director  of the
Corporation. The Compensation Committee grants stock options, stock appreciation
rights ("SARs"),  performance shares ("Performance Shares") and stock units, and
approves  incentive  awards,  under  the  1993  Incentive  Plan  for  management
employees  and  recommends  to the Board of  Directors  the  salary  levels  for
executive officers.  The Compensation  Committee has retained Frederic W. Cook &
Co., Inc., an independent  compensation  consultant,  to advise the Compensation
Committee with respect to executive compensation matters.

Overview of Compensation Philosophy

         The Corporation's  executive compensation program is designed to enable
the Corporation to attract,  develop and retain  executives and motivate them to
attain the Corporation's  business goals. The Compensation  Committee intends to
keep executive  compensation  externally competitive and internally equitable to
reflect differences in job responsibility and individual contribution to company
success.  The  Corporation's  goal  is to  pay  base  salaries  that  are in the
mid-range  of  salaries  offered in the  packaging,  paper and  forest  products
industry,  local  competing  industries or industry in general,  as appropriate,
while  offering  appropriate   incentive   opportunities  for  executives.   The
Corporation's intent with respect to incentive programs is to provide executives
the opportunity to earn total  compensation that exceeds the targeted  mid-range
in return for superior  Corporation,  individual  business  unit and  individual
executive  performance.   The  compensation  programs  also  encourage  employee
ownership of the Corporation's Common Stock.

         The individual  elements of the  Corporation's  executive  compensation
program are (i) base salaries, (ii) annual incentive opportunities,  which focus
on  short-term  objectives,  and (iii)  grants of stock  options  and  long-term
incentive opportunities,  which focus on long-term objectives.  In designing and
administering the individual elements of the executive compensation program, the
Compensation  Committee  strives  to  balance  short-  and  long-term  incentive
objectives.  In the  case of the  Corporation's  Chief  Executive  Officer  (the
"CEO"), the individual  elements have been set by the Compensation  Committee to
provide  that more than 50% of total  compensation  will  consist  of short- and
long-term  incentive  opportunities,  with  long-term  elements  being  the more
significant.  This results in the expected value of the CEO's total compensation
being set at the mid-range of competitive  levels,  as discussed  below,  with a
large portion of such compensation being at risk based on actual performance.

         The  Compensation  Committee's  policy  on  the  tax  deductibility  of
compensation  for  the CEO and  other  executive  officers  is to  maximize  the
deductibility,  to  the  extent  possible,  while  preserving  the  Compensation
Committee's  flexibility  to maintain a competitive  compensation  program.  All
executive  compensation  paid or awarded  during 1996 is  considered to be fully
deductible by the Corporation under the Revenue Reconciliation Act of 1993.

1996 Compensation

         Base Salaries. Base salaries for executive officers are approved by the
Board of Directors based upon recommendations by the Compensation Committee. The
Compensation  Committee's  recommendations  result from a  subjective  review of
individual  performances  and competitive  data supplied by its consultant.  The
Compensation Committee first establishes a pay range for each job classification
by  reference  to the Project 777  Executive  Compensation  Survey  published by
Management  Compensation  Services  (the  "MCS  Survey").  The MCS  Survey  is a
broad-based survey of U.S.  industrial  companies,  including most publicly held
paper and forest  products  companies and most companies  represented in the S&P
Paper and Forest Products Group used in the stock


                                       10


<PAGE>



performance  graph.  The  MCS  Survey  is  used  because  it  provides  detailed
compensation information by job classification (weighted to reflect the relative
sizes of the  participating  companies)  for a diverse  sample of  participating
companies.  The  midpoint  of the  base  salary  range  for each  executive  job
classification  is set at the average salary for similar  positions  reported in
the MCS Survey (subject to adjustment by the Compensation Committee based on its
subjective evaluation of the relationship of various job classifications  within
the  Corporation).  In  determining  recommendations  for specific  salaries for
executive officers within the resulting pay ranges,  the Compensation  Committee
considered  the  individual  officer's  performance  and  the  position  of each
individual's salary within the respective pay range.

         The  Compensation  Committee  recommended  and the  Board of  Directors
approved an increase in the CEO's salary of  approximately  4.2% in 1996.  As in
the case of executive  officers  generally,  the  Compensation  Committee  first
established  a pay range for the CEO based on the MCS Survey.  In  determining a
recommendation  for the CEO's  salary  within  that  range,  in  addition to the
considerations  stated above for executive officers generally,  the Compensation
Committee  considered  his  achievement  of individual  goals,  which  primarily
involved the strategic  direction of the  Corporation  and personal  performance
objectives,  and the Compensation Committee's subjective evaluation of the CEO's
performance based on the Corporation's  financial performance,  both in absolute
terms and in comparison  with an  internally-generated  peer group of companies.
The peer group used for this purpose (the "Compensation Peer Group") consists of
16 paper and  forest  products  companies  with which the  Corporation  competes
(including  most of the  companies  represented  in the  S&P  Paper  and  Forest
Products  Group used in the stock  performance  graph),  which the  Compensation
Committee  believes is an appropriate  comparison group for evaluating  relative
financial  performance.  In evaluating the Corporation's  financial performance,
several measures were reviewed, including absolute and relative earnings, return
on equity,  cash flow  generated  by  operations  and stock  price  performance.
Without assigning relative weights to the different  measures,  the Compensation
Committee  placed primary  emphasis on cash flow  generated by  operations.  The
Compensation  Committee noted that the Corporation's  financial results for 1996
were below the record levels  achieved in 1995, but compared  favorably with the
financial performance of the Compensation Peer Group. The Compensation Committee
also concluded that the CEO's achievement of his individual goals  substantially
met  the  Compensation  Committee's  expectations.  The  CEO's  performance  was
evaluated in the aggregate without assigning  specific weights to the individual
elements upon which his performance was evaluated.

         Annual  Incentive  Program.  The  Compensation  Committee also approves
annual incentive  awards to executive  officers in the form of bonuses under the
1993  Incentive  Plan.  The  Compensation   Committee   reviewed  and  discussed
Chesapeake's  1996 financial  performance  and compared it to the  Corporation's
1995  financial  performance,  the 1996 business  plan,  long-term  standards of
financial performance and the relative financial performance of the Compensation
Peer Group (based on the same criteria  discussed under "Base Salaries"  above).
The  Compensation  Committee  did not  determine  the  awards  based on  pre-set
performance targets, but subjectively evaluated the various performance measures
and the aggregate amount deemed appropriate for incentive awards.  Based on this
review,  the  Compensation  Committee  established  a total  award pool for 1996
incentive  awards for executive  officers  other than the CEO. The  Compensation
Committee  then  allocated the pool among the  individual  officers based on the
recommendations  of the  CEO  and a  subjective  evaluation  of  each  officer's
individual  performance  and,  where  applicable,  the financial  performance of
certain  business  units of the  Corporation.  The financial  performance of the
business units was evaluated primarily based on earnings and cash flow generated
by  operations.  The  incentive  award for the CEO was $265,000 for 1996,  which
represented a 45% reduction from his award for 1995 and which was  approximately
53% of his year-end base salary,  compared to incentive  awards of approximately
100% of  year-end  base  salary for 1995 and 50% for 1994.  The CEO's  incentive
award was based upon the Compensation  Committee's  subjective assessment of his
individual performance against his individual goals approved by the Compensation
Committee  at the  beginning  of  the  year  (primarily  relating  to  achieving
profitability,  managing  cash  flow and  operating  safely in  compliance  with
applicable   laws)  and  the   Compensation   Committee's   evaluation   of  the
Corporation's financial performance,  both in absolute terms and relative to the
Compensation Peer Group (based on the same criteria  discussed above under "Base
Salaries").  The  CEO's  performance  was  evaluated  in the  aggregate  without
assigning specific weights to the individual elements upon which his performance
was evaluated.


                                       11


<PAGE>




         Long-Term Incentive Programs.  The Compensation Committee also approves
long-term  incentive awards to executive  officers in the form of stock options,
Performance   Shares  and  other  incentive   opportunities.   The  Compensation
Committee's  recommendations  result  from a  subjective  review  of  individual
performance and competitive  data supplied by its consultant.  The  Compensation
Committee  first  considers  competitive  data supplied by its  consultant  with
respect to average long-term  incentive levels, by job  classification,  derived
from the consultant's  proprietary data base of long-term incentive practices of
approximately  35 U.S.  industrial  companies,  which is weighted to reflect the
relative sizes of the  participating  companies.  The data base does not include
any of the companies represented in the S&P Paper and Forest Products Group used
in the  stock  performance  graph.  The  Compensation  Committee  relies  on the
consultant's data base for this purpose based in part on the consultant's advice
that the data base provides a fair comparison group for determining  competitive
long-term incentive  practices,  and because the data base provides a consistent
methodology for valuing and comparing grants. In determining recommendations for
specific  long-term  incentive  awards to executive  officers,  the Compensation
Committee adjusts the average reflected in the consultant's data in light of its
subjective evaluation of: the relationship of various job classifications within
the  Corporation;  contributions  by each executive  officer to overall  company
performance  and such officer's  potential to contribute in the future;  and, in
the case of stock option awards, prior grant levels.

         Stock  options are awarded to  executives  as a long-term  incentive to
align  the  executives'  interests  with  those  of  other  stockholders  and to
encourage  significant  stock  ownership.  In 1996, the  Compensation  Committee
granted  options to purchase an aggregate  of 220,200  shares of Common Stock to
the  Corporation's  employees,  including  a grant of  nonqualified  options  to
purchase 12,000 shares of Common Stock and a grant of incentive stock options to
purchase an additional 12,000 shares that were granted to the CEO (which, in the
case of the CEO,  totaled grants for 24,000  shares,  and  represented  the same
total  number  of  options  that  were  granted  in each of 1995 and  1994).  In
determining a  recommendation  for the CEO's option  grants,  in addition to the
factors set forth  above for  executive  officers  generally,  the  Compensation
Committee  considered his individual  performance  against his individual  goals
approved by the  Compensation  Committee at the beginning of the year (primarily
relating to sustained growth,  cash flow generated by operations and returns for
stockholders) and the overall financial performance of the Corporation,  both in
absolute  terms and relative to the  Compensation  Peer Group (based on the same
criteria  discussed under "Base Salaries"  above).  The  Compensation  Committee
noted  that the  Corporation's  financial  results  trailed  the  record  levels
achieved in 1995, but compared  favorably with the financial  performance of the
Compensation  Peer Group.  The  Compensation  Committee  also concluded that the
CEO's  achievement of his individual  goals  substantially  met the Compensation
Committee's  expectations.  The CEO's performance was evaluated in the aggregate
without  assigning  specific  weights to the individual  elements upon which his
performance  was evaluated.  The stock options  become  exercisable in one-third
installments on each of the first three  anniversaries of the date of grant. The
grant price for the  nonqualified  options was the average of the closing prices
of the  Corporation's  Common Stock on the twenty days up to and  including  the
date of the grant, while the grant price for the incentive stock options was the
closing price for the Common Stock on the date of grant. The option  recipients,
including the CEO, will receive value from these grants only if the price of the
Common Stock increases above the grant price.

         Opportunities  for  long-term  incentives  are  awarded  under the 1993
Incentive  Plan,  and are  intended to focus the  executives'  attention  on the
long-term growth and financial  success of the Corporation.  The opportunity may
be in the form of an incentive award, based on achieving pre-set objectives,  or
Performance Shares. A Performance Share award represents the opportunity to earn
up to the  specified  number of shares of Common  Stock  over the  course of the
designated performance cycle by achieving certain performance criteria specified
by the Compensation  Committee.  During 1996, the Compensation Committee granted
the CEO the  opportunity to earn an incentive  award of up to $360,000 and up to
4,900 Performance Shares for the 1996-2000  performance  cycle.  Incentive award
opportunities  and  Performance  Shares  were also  granted  to other  executive
officers and key employees. Each year of the performance cycle, a portion of the
incentive award may be earned based upon the Corporation's  cumulative cash flow
during the performance cycle and on individual goals relating to cumulative cash
flow, sales growth or volume growth for each business unit. In addition,  during
each year of the performance  cycle, a portion of the Performance  Shares may be
earned based on the price of the  Corporation's  Common Stock.  A portion of the
Performance  Share  award will be earned when the Common  Stock price  equals or
exceeds $35 and at each $5


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<PAGE>



increment in excess thereof up to $60. The incentive  award  opportunity for the
1996-2000  performance  cycle will be deemed to have been  earned in full in the
event of a "change in control" of the  Corporation  (as defined  below under the
caption "Description of Compensation Plans"), while a portion of the Performance
Shares granted for the 1996-2000  performance  cycle will be deemed to have been
earned in the event of a "change  in  control"  based on the price of the Common
Stock.  As Performance  Shares are earned,  the  participant  receives shares of
Restricted  Stock and Stock  Units,  each as  defined  below  under the  caption
"Description of Compensation  Plans," that remain  forfeitable  until the end of
the  performance  cycle  (except that such shares will become  transferable  and
nonforfeitable,  and such  units  will  become  nonforfeitable,  upon the death,
disability  or  retirement  of the  executive or upon the  occurrence of certain
events  following a "change in control" of the  Corporation).  The CEO earned an
estimated 2,450 Performance  Shares during 1996 pursuant to previously  reported
grants for the 1994-1997  performance  cycle.  No awards were earned during 1996
under the 1996-2000 performance cycle.

Executive Compensation Committee

Wallace Stettinius, Chairman
William D. McCoy
Frank S. Royal
John Hoyt Stookey
Harry H. Warner



                        Description of Compensation Plans


         Executive  officers of the Corporation  were entitled to participate in
the compensation plans described below during 1996.

         1993  Incentive  Plan.  The  1993  Incentive  Plan  provides  that  the
Compensation  Committee or its delegate (the  "Administrator") may, from time to
time, grant stock options, SARs, stock awards, Performance Shares or stock units
and may make incentive  awards to the  Corporation's  key employees and officers
("Participants").  Options  granted under the 1993  Incentive Plan may be either
incentive stock options ("ISOs") or nonqualified  stock options.  A stock option
entitles the Participant to purchase shares of Common Stock from the Corporation
at the option price. The option price will be fixed by the  Administrator at the
time the option is  granted,  but the price  cannot be less than the fair market
value of the  stock  on the date of grant in the case of an ISO,  or 85% of that
amount in the case of a nonqualified stock option.

         SARs may be granted in relation to option grants ("Corresponding SARs")
or  independently  of option grants.  The difference  between these two types of
SARs is that to exercise a  Corresponding  SAR, the  Participant  must surrender
unexercised  that  portion of the stock  option to which the  Corresponding  SAR
relates. SARs entitle the Participant to receive the lesser of (i) the excess of
the fair market  value of a share of Common  Stock on the date of exercise  over
the initial  value of the SAR, or (ii) the initial value of the SAR. The initial
value of the SAR is the  option  price of the  related  option  in the case of a
Corresponding  SAR,  and the fair market value of a share of Common Stock on the
date of grant in the case of independent SARs.

         Participants  may also be awarded  shares of Common Stock pursuant to a
stock award. Such shares may either be fully vested and transferable at the time
of grant,  or may be  non-transferable  and subject to forfeiture  until certain
conditions  prescribed  by the  Administrator  (such  as a  specific  period  of
employment with the Corporation) are satisfied  ("Restricted Stock").  Shares of
Restricted  Stock may either be granted alone or together with Restricted  Stock
Units ("Stock  Units") that are to be used to satisfy the  Participant's  income
and  employment  tax  withholding   obligations  with  respect  to  the  related
Restricted  Stock as such stock  vests in  accordance  with its terms.  The 1993
Incentive  Plan also provides for the award of Performance  Shares,  stated with
reference to a specified


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<PAGE>



number of shares of Common Stock,  that may entitle the  Participant  to receive
shares of Restricted  Stock together with Stock Units.  The  Administrator  will
prescribe the  requirements  (such as a specified  period of employment with the
Corporation  or the attainment by the  Corporation  of certain stated  financial
objectives) that must be satisfied  before a Performance  Share award is earned.
To the extent that Performance Shares are earned, the obligation will be settled
in shares of Restricted  Stock and Stock Units.  The Corporation pays to holders
of Stock  Units  amounts  equal to the  dividends  that  would be payable on the
number of shares of Common Stock represented thereby, less applicable income and
employment taxes required to be withheld.

         The 1993 Incentive Plan also allows the Administrator to make incentive
awards  to  Participants  on such  terms  and  conditions  as the  Administrator
prescribes.  To the extent that any  incentive  awards are granted,  they may be
settled in cash, in Common Stock or by a combination of the two.

         The 1993 Incentive Plan provides that outstanding options and SARs will
become  exercisable,  outstanding  stock  awards  will be  earned  in  full  and
outstanding  Performance  Shares  will be deemed  to have  been  earned in their
entirety and converted  into shares of  Restricted  Stock and Stock Units in the
event of a "change in  control" of the  Corporation  (as  defined  below).  Such
Restricted Stock and Stock Units, together with all other outstanding Restricted
Stock  and  Stock  Unit  awards,   will  thereafter   become   transferable  and
nonforfeitable  upon the  earlier  of (i) the  vesting  dates  set  forth in the
agreements  governing their grant, or (ii) the termination of the  Participant's
employment  without  cause or  following  the  Participant's  refusal to move to
another location or upon a material reduction in the Participant's  compensation
or duties.

         Salaried  Employees' Stock Purchase Plan. Under the Salaried Employees'
Stock Purchase Plan (the "Stock Purchase Plan"),  approximately  1,700 full-time
salaried employees of the Corporation or one of its designated  subsidiaries may
authorize a  contribution  of up to 5% of their basic  compensation  to the plan
through payroll  deductions.  At the end of each plan year,  each  participant's
employer  makes a specific  matching  contribution,  from which is deducted  the
amount  required to be withheld  under income tax,  FICA and similar  laws.  The
amount  of  the  matching  contribution,   which  may  not  exceed  60%  of  the
participant's  contribution,  or the manner in which the  matching  contribution
will be determined  (such as a formula relating to the  Corporation's  financial
performance),  is prescribed by the  Compensation  Committee  prior to each plan
year. The matching  contribution for the plan year that commenced April 1, 1996,
was set at 3.5 times the  Corporation's  return on equity,  subject to a minimum
matching contribution of 20% and a maximum of 60%. The amount contributed by the
participants  and the net amount  contributed by their  employers are applied to
purchase Common Stock.

         401(k) Savings Plan for Salaried  Employees.  All salaried employees of
the  Corporation  who have  attained age 18 are eligible to  participate  in the
Chesapeake  Corporation 401(k) Savings Plan for Salaried Employees (the "Savings
Plan") after completing six months of employment. Plan participants may elect to
reduce their current compensation and have pre-tax contributions of 1% to 10% of
their gross earnings,  up to maximum amounts allowable under applicable Internal
Revenue  Service  regulations  ($9,500  in  1996),  made on their  behalf to the
Savings Plan. The Corporation makes a matching contribution equal to one-half of
the pre-tax  contribution  made on behalf of the employee.  The maximum matching
contribution  that may be made by the  Corporation  is 2 1/2% of the  employee's
gross earnings (up to $150,000 for 1996).

         401(k)  Restoration  Plan.  Under  the  Chesapeake  Corporation  401(k)
Restoration Plan (the "401(k)  Restoration Plan"),  employees  designated by the
Compensation   Committee   may  elect  to  defer  up  to  10%  of  their  annual
compensation.  At the  election of the  participant,  amounts  deferred  will be
invested  either in (i) an interest fund,  which is credited with earnings based
on the prime rate of interest established from time to time by the Corporation's
principal  lender, or (ii) a stock fund, which is recorded with reference to the
number of whole and  fractional  shares of Common  Stock  that  could  have been
purchased with the deferred amount and which earns  additional  credits based on
the value of dividends paid on the Common Stock. The 401(k)  Restoration Plan is
not funded,  and no actual shares of Common Stock are purchased,  and no cash is
held, by or on behalf of the deferred accounts.  The accounts are maintained for
recordkeeping purposes only.



                                       14


<PAGE>



         Benefits   Continuation  Plan.  The  Chesapeake   Corporation  Salaried
Employee's  Benefits  Continuation Plan (the "Benefits  Continuation Plan") will
provide  benefits  to  all  salaried   employees  of  the  Corporation  and  its
subsidiaries, including the executive officers named in the Summary Compensation
Table, who are terminated within  twenty-four months of a "change in control" of
the  Corporation  (as defined below).  The Benefits  Continuation  Plan provides
severance pay based on the participant's credited service and compensation, with
such  severance  pay  not  to  exceed  twenty-four  months'  compensation.   The
participant's  health and life insurance  benefits also will be provided for the
period  during  which  the  participant  receives  severance  pay or  until  the
participant obtains other employment, whichever is earlier.

         Definition of "Change in Control."  For purposes of the 1993  Incentive
Plan, the Benefits  Continuation  Plan and the 1997 Incentive  Plan,  "change in
control" means, in general,  the occurrence of any of the following events:  (i)
any person or group becomes the beneficial  owner of 20% or more of the combined
voting  power  of the  then-outstanding  voting  securities  of the  Corporation
entitled  to  vote  generally  in  the  election  of  directors   (with  certain
exceptions);  (ii) those persons who were members of the Corporation's  Board of
Directors prior to the adoption of such plan, and those persons whose subsequent
nominations  were approved by such directors,  cease to constitute a majority of
the Board of Directors (with certain exceptions);  (iii) the stockholders of the
Corporation  approve a reorganization,  merger,  share exchange or consolidation
involving the Corporation unless  immediately  following such transaction all or
substantially all of the persons who beneficially own Common Stock and any other
then-outstanding voting securities of the Corporation  beneficially own at least
80% of the common stock and voting  securities,  respectively,  of the surviving
entity  in such  transaction  in  substantially  the same  proportions  as their
ownership immediately prior to such transaction; or (iv) the stockholders of the
Corporation approve a complete  liquidation or dissolution of the Corporation or
the sale of all or  substantially  all of its assets (with certain  exceptions).
The foregoing  summary is qualified in its entirety by reference to the terms of
the 1993 Incentive Plan, the Benefits  Continuation  Plan and the 1997 Incentive
Plan,  copies of which will be provided promptly upon request and without charge
to each person to whom a copy of this proxy  statement  is  delivered.  Requests
should be directed to: J. P. Causey Jr., Secretary, Chesapeake Corporation, 1021
East Cary Street, Box 2350, Richmond, Virginia 23218-2350.


                                       15


<PAGE>



                                  Summary of Cash and Certain Other Compensation

         The  following  table shows,  for the fiscal  years ended  December 31,
1994,  1995 and 1996,  the cash  compensation  paid by the  Corporation  and its
subsidiaries,  as well as certain  other  compensation  paid or accrued,  to the
Corporation's CEO and its four other most highly compensated  executive officers
(the "Named Executive Officers").
<TABLE>

                                            SUMMARY COMPENSATION TABLE
<CAPTION>

                                                     Annual Compensation                  Long-Term Compensation
                                            -----------------------------------------     ----------------------
                                                                                          Awards         Payouts
        Name and                                                                          ------         -------       All Other
   Principal Position                                             Other Annual            Options/         LTIP         Compen-
as of December 31, 1996          Year       Salary       Bonus    Compensation(1)           SARs         Payouts (2)    sation (3)
- ---------------------------------------------------------------------------------------------------------------------------------
<S> <C>
J. Carter Fox                    1996      $490,000    $265,000                            24,000        $ 77,788       $17,925
 Chairman, President             1995       465,000     480,000                            24,000         311,833         8,813
 & Chief Executive               1994       433,000     225,000                            24,000         149,160         9,990
 Officer

William A. Raaths                1996       191,250     170,000                             9,500          20,003         8,906
 Group Vice President            1995       166,254     180,000                             7,500          80,195         5,438
 - Tissue Products
 (since 1995)

Thomas Blackburn                 1996       230,667     110,000                            13,500          26,670        10,065
 Group Vice                      1995       207,000     200,000                             7,500         106,917         6,000
 President -                     1994       190,250     150,000   $25,731                   7,500          51,150        43,286
 Kraft, Packaging
 & Organizational
 Development

Andrew J. Kohut                  1996       215,000     110,000                            13,500          17,780         9,750
 Group Vice                      1995       196,971     185,000                             7,500          71,278         5,767
 President - Specialty           1994       166,500     110,000                             6,000          34,089         6,120
 Packaging &
 Merchandizing
 Services

J. P. Causey Jr.                 1996       180,000      87,500                             9,500          17,780         8,887
 Senior Vice                     1995       167,500     170,000                             6,500          71,278         5,550
 President, Secretary            1994       143,000     110,000                             6,000          34,089         5,940
 & General Counsel
</TABLE>
- --------------------
         (1) None of the Named Executive Officers received  perquisites or other
personal  benefits,  securities or property with an aggregate value in excess of
the lesser of $50,000 or 10% of the total of his salary and bonus shown above.
         (2) The amounts  appearing in the  long-term  incentive  plan  ("LTIP")
payouts  column  represent the value of Restricted  Stock and Stock Units earned
for the  1994-1997  performance  cycle  under the 1993  Incentive  Plan for 1996
(estimated),  1995  (actual)  and 1994  (actual).  The  amounts are based on the
closing  price for the Common  Stock of $31.375,  $29.625 and $33.00 on December
31,  1996,  1995 and 1994,  respectively.  As of December  31,  1996,  the Named
Executive Officers held the following shares of Restricted Stock: Mr. Fox, 9,630
shares; Mr. Raaths, 1,732 shares; Mr. Blackburn,  3,302 shares; Mr. Kohut, 2,201
shares;  and Mr.  Causey,  2,201 shares.  Each of the Named  Executive  Officers
earned  shares  of  Restricted  Stock  under the 1993  Incentive  Plan for 1996;
however, the definitive number of such shares earned will not be determined, and
such  shares will not be issued,  until later in 1997.  None of such shares will
vest,  in whole or in part,  in less than three  years from the date of grant of
the  underlying  Performance  Share award (except upon the death,  disability or
retirement of the executive or upon the occurrence of certain events following a
"change in control" of the  Corporation,  as  described  above under the caption
"Description  of  Compensation  Plans").  Dividends  will be paid on  shares  of
Restricted  Stock at the same rate and  times as on all  other  shares of Common
Stock.
     (3) "All Other  Compensation"  for 1996  includes  the  following:  (a) the
Corporation's  50%  matching  contributions  under the Savings Plan of $3,750 on
behalf  of each  of the  Named  Executive  Officers;  and (b) the  Corporation's
matching  contribution  under the Stock  Purchase Plan of the following  amounts
made to the Named Executive Officers:  Mr. Fox, $14,175; Mr. Raaths, $5,156; Mr.
Blackburn, $6,315; Mr. Kohut, $6,000; and Mr. Causey, $5,137.


                                       16


<PAGE>



                             Stock Options and SARs

         The  following  table  contains  information  concerning  the grants of
options  and SARs made during  1996 under the 1993  Incentive  Plan to the Named
Executive Officers.
<TABLE>

                                       OPTION/SAR GRANTS IN LAST FISCAL YEAR
<CAPTION>

                                                                                                Potential Realizable Value at
                                                                                             Assumed Annual Rates of Stock Price
                                 Individual Grants                                             Appreciation for Option Term (1)
- ---------------------------------------------------------------------------------         ------------------------------------------
                                                                           


                                              % of Total
                                 Number of     Options/
                                Securities       SARs
                                Underlying     Granted to
                                 Options/      Employees      Exercise    Expira-
                                   SARs        in Fiscal      or Base      tion
          Name                   Granted (2)     Year         Price (3)    Date             0%             5% (4)            10%(4)
- ----------------------------------------------------------------------------------        ------------------------------------------
<S> <C>

J. Carter Fox                     12,000         5.45%        $24.50      8/11/06            $0         $184,920           $468,600
                                  12,000         5.45          24.28      8/11/06             0          183,300            464,460

William A. Raaths                  9,500         4.31          24.50      8/11/06             0          146,395            370,975

Thomas Blackburn                   4,000         1.82          27.13      3/03/06             0           68,260            172,980
                                   9,500         4.31          24.50      8/11/06             0          146,395            370,975

Andrew J. Kohut                    4,000         1.82          27.13      3/03/06             0           68,260            172,980
                                   9,500         4.31          24.50      8/11/06             0          146,395            370,975

J. P. Causey Jr.                   9,500         4.31          24.50      8/11/06             0          146,395            370,975
</TABLE>
- --------------------
         (1) The potential  realizable value is based upon assumed future prices
for the Common  Stock  that are  derived  from the  specified  assumed  rates of
appreciation.  Actual gains, if any, on stock option  exercises and Common Stock
holdings are  dependent on the actual  future  performance  of the Common Stock.
There can be no  assurance  that the  amounts  reflected  in this  table will be
achieved.
         (2) The option  granted to Mr. Fox for 12,000  shares  with an exercise
price of $24.28 and the options  granted to each of Messrs.  Blackburn and Kohut
for  4,000  shares  are  nonqualified  options.  All  other  grants to the Named
Executive Officers were ISOs. All grants were made under the 1993 Incentive Plan
and become  exercisable  in  one-third  installments  on each of the first three
anniversaries of the date of grant.
         (3) The exercise  price was set at the average of the closing prices of
Common  Stock on the twenty  trading  days up to and  including  the date of the
grant for the nonqualified options and at the closing price on the date of grant
for the ISOs.  The exercise  price may be paid in cash or in Common Stock valued
at  fair  market  value  on the  date  preceding  the  date  of  exercise,  or a
combination of cash and Common Stock.
         (4) The 5% and 10% assumed  annual  rates of stock  price  appreciation
used to calculate  potential  option gains shown above are required by the rules
of the SEC.  The  actual  gains  that  will be  realized,  if and when the Named
Executive  Officers  exercise the options  granted in 1996, will be dependent on
the future  performance of the Common Stock. To put the hypothetical gains shown
in the table into perspective, the following is provided:
<TABLE>
<CAPTION>

                                                                                         Annual Rate of Stock Price
                                                                                                 Appreciation
                                                                                   -------------------------------------
                                                                                          5%                 10%
                                                                                   ----------------      ---------------
<S> <C>
Resulting stock price based on $24.50 starting price                               $          39.91      $         63.55

Per share gain                                                                                15.51                39.05

Aggregate hypothetical gain that would be realized by all stockholders (based on
23,689,017 shares outstanding on August 12, 1996)                                       365,047,752          925,056,114

Aggregate hypothetical gain on all 1996 options granted to the Named Executive Officers
if assumed prices are achieved                                                            1,090,320            2,762,920

Hypothetical aggregate gains for the Named Executive Officers as a percentage of all
stockholders' gains                                                                            0.3%                 0.3%

</TABLE>



                                        17


<PAGE>



                        Option/SAR Exercises and Holdings

         The following  table sets forth  information  with respect to the Named
Executive Officers  concerning the exercise of options and SARs during 1996, and
unexercised options and SARs held by them on December 31, 1996.
<TABLE>

             AGGREGATED OPTION/SAR EXERCISES IN LAST FISCAL YEAR AND FISCAL YEAR-END OPTION/SAR VALUES
<CAPTION>

                                                                              Number of Securities        Value of Unexercised
                                                                             Underlying Unexercised   In-the-Money Options/SARs
                                                                                  Options/SARs at            at Year-End (1)
                                                                                     Year-End

                                    Shares Acquired                Value            Exercisable/                Exercisable/
          Name                        on Exercise                Realized        Unexercisable (2)           Unexercisable (2)
          ----                        -----------                --------        -----------------           -----------------
<S> <C>
J. Carter Fox                                 0                      $0             115,100/48,000         $1,044,461/$196,220

William A. Raaths                             0                       0              10,433/15,667               71,182/69,473

Thomas Blackburn                              0                       0               7,000/21,000               33,363/91,225

Andrew J. Kohut                               0                       0              19,500/20,500              151,000/89,443

J. P. Causey Jr.                              0                       0              23,666/15,834              199,000/72,443
</TABLE>
- --------------------

         (1) The value of unexercised  in-the-money  options/SARs represents the
positive  spread  between the December 31, 1996,  closing  price of Common Stock
($31.375) and the exercise price of any unexercised options and SARs.
         (2) The shares represented could not be acquired by the named executive
as of December 31, 1996, and future  exercisability  is subject to the executive
remaining  employed  by the  Corporation  for up to three years from the date of
grant, subject to acceleration for retirement,  death or total disability of the
executive  or a "change in control" of the  Corporation  (as defined in the 1993
Incentive Plan and the 1987 Stock Option Plan).

                            Long-Term Incentive Awards

         The  following  table  contains  information  concerning  the  award of
Performance  Shares made during 1996 under the 1993  Incentive Plan to the Named
Executive Officers for the 1996-2000 performance cycle.
<TABLE>
                              LONG-TERM INCENTIVE PLANS - AWARDS IN LAST FISCAL YEAR
<CAPTION>
                                                              Performance         Estimated Future Payouts
                         Number of                          or Other Period  Under Non-Stock Price-Based Plans(1)
                      Shares, Units or                     Until Maturation  ------------------------------------
Name                  Other Rights(1)                          or Payout       Threshold     Target      Maximum
- ----                  ---------------                          ---------       ---------     ------      -------
<S> <C>
J. Carter Fox                  4,900  Performance Shares       1996-2000
                            $360,000  Incentive Opportunity    1996-2000        $135,000   $360,000     $360,000

William A. Raaths              4,100  Performance Shares       1996-2000
                            $300,000  Incentive Opportunity    1996-2000         112,500    300,000      300,000

Thomas Blackburn               4,100  Performance Shares       1996-2000
                            $300,000  Incentive Opportunity    1996-2000         112,500    300,000      300,000

Andrew J. Kohut                4,100  Performance Shares       1996-2000
                            $300,000  Incentive Opportunity    1996-2000         112,500    300,000      300,000

J. P. Causey Jr.               4,100  Performance Shares       1996-2000
                            $300,000  Incentive Opportunity    1996-2000         112,500    300,000      300,000
</TABLE>
- --------------------

         (1) Awards consist of incentive  award  opportunities  and  Performance
Shares  granted  under the 1993  Incentive  Plan for the  1996-2000  performance
cycle. A portion of the incentive  award  opportunities  will be earned when the
Corporation's  cumulative  cash  flow  from  operating  activities  exceeds  the
threshold amount and any of the business units exceeds the threshold performance
(cumulative  cash flow,  sales growth or volume growth) for the individual unit.
The  target  and  maximum  amounts  will be earned if the  Corporation  and each
business  unit  achieves  100% of their goals during the  performance  cycle.  A
portion of the  Performance  Shares will be earned  when the Common  Stock price
equals or exceeds $35 and at each $5 increment in excess thereof, with the total
award earned when the Common Stock price equals $60.  Performance  Shares earned
each year are settled with Restricted Stock and Stock Units. See "Description of
Compensation Plans - 1993 Incentive Plan."


                                        18


<PAGE>



                               Pension Plans Table

         The  following  table  illustrates  the  approximate  aggregate  annual
retirement benefits payable to covered participants  retiring at age 65 pursuant
to the  Corporation's  funded  retirement  plan for its salaried  employees  and
unfunded  supplemental  retirement  plan for  certain  officers  and  other  key
employees.
<TABLE>
<CAPTION>
                                        Estimated Annual Retirement Benefit at Age 65
                              -----------------------------------------------------------------

                                                Years of Credited Service (2)
                              -----------------------------------------------------------------
          Annual
      Compensation (1)             15              20            25          30            35
      ------------                ----            ----          ----        ----          ----
<S> <C>
       $   200,000              $ 60,000       $ 80,000      $ 96,000     $112,000     $128,000
           400,000               120,000        160,000       192,000      224,000      256,000
           600,000               180,000        240,000       288,000      336,000      384,000
           800,000               240,000        320,000       384,000      448,000      512,000
         1,000,000               300,000        400,000       480,000      560,000      640,000
         1,200,000               360,000        480,000       576,000      672,000      768,000
</TABLE>
- -----------------

         (1) Annual  compensation is the average of the highest five consecutive
years' salary and bonus paid during the last ten  consecutive  years and, in the
case of the Named Executive Officers,  approximates such amounts as set forth in
the Summary Compensation Table.
         (2) The years of credited  service for the Named Executive  Officers as
of March 1, 1997,  were:  Mr. Fox, 33; Mr.  Raaths,  17; Mr.  Blackburn,  6; Mr.
Kohut,  17; and Mr. Causey,  13 (Mr. Raaths has 11 years credited  service under
the supplemental retirement plan).

         The above amounts are stated as payments in the form of a life annuity.
Other actuarially equivalent forms of benefit may be selected. The amounts shown
in the table are subject to reduction for a portion of Social Security benefits.

                              Certain Transactions

         C. Elis Olsson, a member of the Board of Directors,  served during 1996
as Vice  President-Operations  for the Mid-South Division of Color-Box,  Inc., a
subsidiary of the Corporation.  During 1996, the total cash compensation paid by
the Corporation  and its  subsidiaries  to Mr. Olsson  (including  bonus and the
Corporation's  contributions under certain employee benefit plans) was $105,175.
Mr. Olsson's  compensation  was consistent with that paid by the Corporation and
its  subsidiaries  in 1996 to  other  employees  with  similar  job  titles  and
responsibilities.




                                       19


<PAGE>





                                Performance Graph

         The following graph compares the cumulative total return for the Common
Stock to the  cumulative  total returns for the S&P 500 Composite  Index and the
S&P Paper & Forest  Products Group Index for the  Corporation's  last ten fiscal
years.  The graph  assumes an investment of $100 in the Common Stock and in each
index as of December 31, 1991, and that all dividends were reinvested.

                10 Year Compararison: Chesapeake Corporation vs.
                 S&P 500 vs. S&P Paper & Forest Products Group


                            (Decemeber 31st of each year)
               86   87   88   89   90   91   92   93   94   95   96
              ------------------------------------------------------
CSK            60   60   75   77   55  100   88  151  151  139  152 
S&P 500        49   52   60   79   77  100  108  118  120  165  203 
S&P Paper &    60   66   72   87   79  100  114  126  131   45  160
Forest


                                       20


<PAGE>



                   PROPOSAL TO APPROVE THE 1997 INCENTIVE PLAN
                                  (PROPOSAL 2)


         The  Corporation  proposes  that  the  stockholders  approve  the  1997
Incentive Plan. The 1997 Incentive Plan was adopted by the Board of Directors on
February 11, 1997, subject to the approval of the Corporation's stockholders.

         The more significant  features of the 1997 Incentive Plan are described
below.  This  summary  is  subject,  in all  respects,  to the terms of the 1997
Incentive  Plan,  which  terms  are  incorporated   herein  by  reference.   The
Corporation  will provide  promptly,  upon request and without charge, a copy of
the full text of the 1997  Incentive  Plan to each person to whom a copy of this
proxy statement is delivered.  Requests should be directed to: J. P. Causey Jr.,
Secretary,  Chesapeake  Corporation,  1021 East Cary Street, Box 2350, Richmond,
Virginia 23218- 2350.

Purposes

         For  many  years  the  Corporation  has  provided  cash  incentive  and
stock-based compensation opportunities for its executives and key employees. The
1993  Incentive  Plan  is  currently   maintained  for  this  purpose.   If  the
stockholders  approve the 1997 Incentive Plan, the  Compensation  Committee will
not approve additional grants or awards under the 1993 Incentive Plan.

         The  Board of  Directors  believes  that the 1997  Incentive  Plan will
benefit  the  Corporation  by  (i)  assisting  it in  recruiting  and  retaining
employees  with ability and  initiative,  (ii) providing  greater  incentive for
employees of the  Corporation  and its related  entities and (iii) enabling such
employees  to  participate  in the  future  success  of the  Corporation  and to
associate their interests with those of the Corporation and its stockholders.

Administration

         The Compensation Committee will administer the 1997 Incentive Plan. The
Compensation  Committee  will have the authority to select the  individuals  who
will  participate  in the  1997  Incentive  Plan  ("Participants")  and to grant
options,  SARs, stock awards,  incentive awards and awards of Performance Shares
and Stock  Units upon such terms  (not  inconsistent  with the terms of the 1997
Incentive  Plan)  as  the  Compensation  Committee  considers  appropriate.   In
addition,  the Compensation  Committee will have complete authority to interpret
all provisions of the 1997  Incentive  Plan, to prescribe the form of agreements
evidencing  awards under the 1997  Incentive  Plan, to adopt,  amend and rescind
rules and  regulations  pertaining to the  administration  of the 1997 Incentive
Plan  and to make  all  other  determinations  necessary  or  advisable  for the
administration of the 1997 Incentive Plan.

         The Compensation Committee may delegate its authority to administer the
1997  Incentive  Plan  to  an  officer  of  the  Corporation.  The  Compensation
Committee,  however,  may not delegate its authority with respect to individuals
who are subject to Section 16 of the Securities Exchange Act of 1934, as amended
(the "Exchange Act"). As used in this summary,  the term  "Administrator"  means
the Compensation Committee and any delegate, as appropriate.


Eligibility

         Any employee of the  Corporation or a related entity of the Corporation
is eligible to participate in the 1997 Incentive Plan if the  Administrator,  in
its sole discretion,  determines that such person has contributed  significantly
or can be expected to contribute  significantly  to the profits or growth of the
Corporation or a related  entity.  The  Corporation is not able to determine the
number of individuals that the  Administrator  will select to participate in the
1997  Incentive Plan or the type or size of awards that the  Administrator  will
approve.  The Corporation  also cannot  determine the number of individuals that
the Administrator would have selected to participate in the 1997 Incentive Plan,
or the type or size of awards that the  Administrator  would have approved,  had
the plan been in effect for the last fiscal year.


                                       21


<PAGE>



Awards

         The 1997 Incentive Plan permits the grant of options to purchase shares
of Common Stock from the Corporation,  SARs, stock awards,  incentive awards and
awards of Performance Shares and Stock Units.

         Options.  Options  granted under the 1997 Incentive Plan may be ISOs or
nonqualified  stock options. A stock option entitles the Participant to purchase
shares of Common  Stock from the  Corporation  at the option  price.  The option
price will be fixed by the Administrator at the time the option is granted,  but
the price cannot be less than the shares' fair market value on the date of grant
in the case of an ISO, or 85% of that amount in the case of a nonqualified stock
option.  The fair market value of the Common Stock for purposes of option grants
is determined by the Administrator. By way of example, for purposes of grants of
nonqualified  options under the 1993 Incentive Plan, the Compensation  Committee
has generally determined that fair market value equals the average closing price
of the Common Stock for the twenty  trading days up to and including the date of
grant. The option price may be paid in cash, a cash equivalent acceptable to the
Administrator, with shares of Common Stock, or a combination thereof.

         An  option  may be  granted  with the  right to  receive  a new  option
covering  the  number of shares  surrendered  pursuant  to the  exercise  of the
related  option.  The new option will have an  exercise  price equal to the fair
market  value of Common Stock on the date such shares are  surrendered,  will be
exercisable  six months from the date of grant and will  otherwise be subject to
the terms and  conditions  applicable  to the related  option.  In addition,  an
option may be granted with a deferral feature allowing a Participant to elect to
defer the receipt of Common  Stock  otherwise  issuable  upon the exercise of an
option.

         Options may be  exercised in whole or in part at such times and subject
to such conditions as may be prescribed by the Administrator. The maximum period
in which an option may be exercised  will be fixed by the  Administrator  at the
time the option is granted but, in the case of an ISO,  cannot  exceed ten years
from  the date of  grant.  No  employee  may be  granted  ISOs  (under  the 1997
Incentive Plan or any other plan of the Corporation)  that are first exercisable
in a calendar  year for Common  Stock  having an  aggregate  fair  market  value
(determined as of the date the option is granted) exceeding $100,000.

         SARs.  SARs may be  granted as  Corresponding  SARs or  independent  of
option grants.  SARs generally  entitle the Participant to receive the lesser of
(i) the excess of the fair market  value of a share of Common  Stock on the date
of exercise  over the initial value of the SAR, or (ii) the initial value of the
SAR. The initial  value of the SAR is the fair market value of a share of Common
Stock on the date of grant in the case of independent  SARs, or the option price
per share of the related option in the case of a Corresponding  SAR. To exercise
a Corresponding SAR, the Participant must surrender  unexercised that portion of
the stock option to which the Corresponding SAR relates.

         SARs may be exercised at such times and subject to such  conditions  as
may be prescribed by the Administrator. The maximum period in which a SAR may be
exercised  will be fixed by the  Administrator  at the time the SAR is  granted,
except that no Corresponding  SAR that is related to an ISO shall have a term of
more than ten years from the date such related  option was  granted.  The amount
payable upon the exercise of a SAR may, in the  Administrator's  discretion,  be
settled in cash, Common Stock or a combination of cash and Common Stock.

         Stock Awards.  The 1997 Incentive Plan also permits the grant of shares
of Common  Stock as stock  awards.  A stock award may be, but is not required to
be, forfeitable or otherwise  restricted until certain conditions are satisfied.
These  conditions may include,  for example,  a requirement that the Participant
complete a specified period of service or the attainment of certain  performance
objectives.  Any restrictions imposed on a stock award will be prescribed by the
Administrator.  As described below, stock awards may be used to settle incentive
awards.

         Performance Shares. The 1997 Incentive Plan also provides for the award
of Performance  Shares.  A Performance  Share award entitles the  Participant to
receive a payment equal to the fair market value of a specified number of shares
of Common Stock. The Administrator  will prescribe the requirements that must be
satisfied  before a Performance  Share award is earned.  The  Performance  Share
award requirements may include,  for example, a requirement that the Participant
continue employment with the Corporation or a related entity for a


                                       22


<PAGE>



specified  period or that the  Corporation,  a related entity or the Participant
achieve stated objectives. To the extent that Performance Shares are earned, the
obligation  will be settled in Common  Stock,  cash or a  combination  of Common
Stock and cash.

         Stock Units.  A  Participant  also may be awarded Stock Units under the
1997  Incentive  Plan.  A Stock Unit is an award,  stated  with  reference  to a
specified  number of shares of Common Stock,  that entitles the  Participant  to
receive a payment for each specified share equal to the fair market value of the
Common  Stock  on  the  date  of  settlement  and  accumulated  dividends.   The
Administrator,  in its discretion,  may prescribe that a Participant's rights in
Stock Units will be  forfeitable  or otherwise  terminable  for a period of time
unless  certain  conditions  are satisfied.  These  conditions may include,  for
example,  a  requirement  that  the  Participant  continue  employment  with the
Corporation or a related entity for a specified  period or that the Corporation,
a related entity or the  Participant  achieve stated  objectives.  To the extent
that any such requirements are satisfied, the obligation may be settled in cash,
in Common Stock or by a combination of the two.

         Incentive Awards. The 1997 Incentive Plan also allows the Administrator
to make  incentive  awards to  Participants  on such terms and conditions as the
Administrator  prescribes.  To the extent that any incentive awards are granted,
they may be settled in cash,  in Common  Stock or by a  combination  of cash and
Common  Stock.  No  Participant,  however,  may receive in any calendar  year an
incentive  award that  exceeds  $1.5  million.  Subject to  approval of the 1997
Incentive  Plan by the  stockholders,  the  Compensation  Committee  expects  to
establish at year end a total award pool for 1997 incentive  awards based on its
review of the financial performance of the Corporation for 1997. In that review,
the Compensation Committee will evaluate the Corporation's  performance compared
to its prior year's performance,  the business plan, long-term standards and the
Compensation Peer Group. The Compensation  Committee will then allocate the pool
among individual officers based on each officer's individual  performance during
1997.  The  Compensation  Committee  has  determined  that a portion of any 1997
incentive awards may be settled with Common Stock rather than a cash payment and
that  Participants  will be afforded the opportunity to defer the receipt of all
or part of any incentive award that is earned for 1997.

Transferability

         In general,  options, SARs, Performance Shares and stock awards will be
nontransferable  except  by will or the laws of  descent  and  distribution.  If
provided in the  agreement  governing the grant,  options  (other than ISOs) and
SARs  (other  than  Corresponding  SARs  that  are  related  to  ISOs),  may  be
transferred by the Participant to his spouse,  children or grandchildren or to a
trust or trusts for the benefit of such family  members or to a  partnership  in
which such family members are the only partners,  on such terms as are permitted
by Rule 16b-3 under the Exchange Act.

Performance Objectives

         The Compensation  Committee may prescribe that: (i) an option or SAR is
exercisable; (ii) a stock award is vested or transferable or both; or (iii) that
payment under a Performance  Share award,  an incentive  award, or an award of a
Stock Unit is earned only upon the attainment of certain performance objectives.
Such performance objectives may be based on one or more of the Corporation's,  a
related  entity's or an  operating  unit's (i) gross,  operating or net earnings
before or after  taxes,  (ii) return on equity,  (iii)  return on capital,  (iv)
return on sales,  (v) return on assets or net assets,  (vi)  earnings per share,
(vii) cash flow per share,  (viii) book value per share,  (ix) earnings  growth,
(x) sales  growth,  (xi)  volume  growth,  (xii)  cash flow (as  defined  by the
Compensation  Committee),  (xiii) fair market value,  (xiv) share price or total
shareholder return, (xv) market share, (xvi) economic value added, (xvii) market
value added, (xviii) productivity,  (xix) level of expenses, (xx) quality, (xxi)
safety, (xxii) customer satisfaction or (xxiii) peer group comparisons of any of
the aforementioned objectives.

Change in Control

         The 1997 Incentive Plan provides that outstanding options and SARs will
become  exercisable,  and that outstanding stock awards will become transferable
and  nonforfeitable,  in the event that,  following  a "change in  control"  (as
described above under the caption  "Description of Compensation  Plans") (i) the
Participant's employment is terminated without cause or following his refusal to
move to another location, or (ii) there is a


                                       23


<PAGE>



material  reduction in the  Participant's  compensation or duties.  In addition,
each  Performance  Share will be earned in full and converted into a stock award
which will become  transferable and  nonforfeitable as provided in the preceding
sentence.

Share Authorization

         The  maximum  aggregate  number of shares of Common  Stock  that may be
issued under the 1997 Incentive Plan is the sum of 5% of the outstanding  shares
of Common  Stock as of December  31,  1996,  plus the number of shares of Common
Stock  surrendered  in payment of all or part of the option price of any option.
In addition,  the maximum aggregate number of shares of Common Stock that may be
covered by Performance  Share awards and that may be issued in any calendar year
pursuant to a stock award,  incentive award or the settlement of Stock Units, is
30% of the limit  described in the  preceding  sentence.  The maximum  aggregate
number of shares that may be issued  pursuant to the exercise of options may not
exceed  the  lesser  of (i)  1,100,000  shares,  or  (ii)  the  sum of 5% of the
outstanding  shares of Common Stock as of December 31, 1996,  plus the number of
shares of Common Stock surrendered in payment of all or part of the option price
of any option. These limitations will be adjusted as the Compensation  Committee
determines is  appropriate in the event of a change in the number of outstanding
shares of Common Stock by reason of a stock dividend, stock split,  combination,
reclassification,  recapitalization  or  other  similar  events.  The  terms  of
outstanding awards and the limitations on individual grants also may be adjusted
by the  Administrator  to reflect  such  changes.  On March 10,  1997,  the last
reported  sale price of the  Common  Stock on the New York  Stock  Exchange  was
$29.75 per share.

Individual Limitations

         No individual may be granted or awarded, in any calendar year, options,
Corresponding SARS and SARS granted  independently of options covering more than
100,000 shares of Common Stock in the aggregate. In addition, no individual may,
in any calendar  year,  be granted or awarded in the  aggregate,  stock  awards,
Performance Shares, Stock Units or an incentive award covering more than 100,000
shares of Common Stock.

Amendment and Termination

         No option,  SAR or stock award may be granted and no Performance Shares
may be awarded under the 1997  Incentive Plan after December 16, 2006. The Board
may,  without  further  action by  shareholders,  terminate  or suspend the 1997
Incentive  Plan in whole or in part. The Board also may amend the 1997 Incentive
Plan, except that no amendment that materially increases the number of shares of
Common  Stock  that may be issued  under  the 1997  Incentive  Plan,  materially
changes the class of individuals  who may be selected to participate in the 1997
Incentive  Plan or materially  increases the benefits that may be provided under
the Incentive Plan will become effective until it is approved by stockholders.

Federal Income Tax Consequences

         The  Corporation  has been  advised by counsel  regarding  the  federal
income tax consequences of the 1997 Incentive Plan. No income is recognized by a
Participant at the time an option is granted. If the option is an ISO, no income
will be  recognized  upon the  Participant's  exercise of the option.  Income is
recognized by a Participant  when he disposes of shares  acquired  under an ISO.
The exercise of a  nonqualified  stock option  generally is a taxable event that
requires the  Participant  to  recognize,  as ordinary  income,  the  difference
between the shares' fair market value and the option price.

         The Participant will recognize income on account of the settlement of a
Performance  Share award or Stock Unit and the making of an incentive award. The
Participant  will  recognize  income equal to any cash that is paid and the fair
market value of Common Stock (on the date that the shares are first transferable
or not subject to a substantial  risk of forfeiture)  that is received under the
award.

         Income is  recognized on account of the grant of a stock award when the
shares first become  transferable or are no longer subject to a substantial risk
of forfeiture.  At that time the Participant recognizes income equal to the fair
market value of the Common Stock.


                                       24


<PAGE>




         No income is recognized on account of the award of Performance  Shares.
The  Participant  must  recognize  income equal to any cash that is paid and the
fair  market  value  of  Common  Stock  that  is  received  in  settlement  of a
Performance Share award.

         The employer (either the Corporation or its affiliate) will be entitled
to claim a  federal  income  tax  deduction  on  account  of the  exercise  of a
nonqualified  stock  option  or SAR or  the  vesting  of a  stock  award  or the
settlement of Performance Shares or the making of an incentive award. The amount
of the deduction is equal to the ordinary income  recognized by the Participant.
The employer  will not be entitled to a federal  income tax deduction on account
of the grant or the exercise of an ISO. The employer may claim a federal  income
tax  deduction  on account  of certain  dispositions  of stock  issued  upon the
exercise of an ISO.

         THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS A VOTE FOR PROPOSAL 2
TO APPROVE THE 1997 INCENTIVE PLAN.


                              SELECTION OF AUDITORS
                                  (PROPOSAL 3)

         The Board of Directors has appointed  Coopers & Lybrand L.L.P. to serve
as  independent   certified  public  accountants  of  the  Corporation  and  its
subsidiaries for 1997.  Stockholders  are requested to ratify this  appointment.
Representatives  of Coopers & Lybrand  L.L.P.  are expected to be present at the
meeting and will be given an  opportunity  to make a statement and to respond to
appropriate questions.

         THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS A VOTE FOR PROPOSAL 3
TO RATIFY THE APPOINTMENT OF COOPERS & LYBRAND L.L.P. AS INDEPENDENT CERTIFIED
PUBLIC ACCOUNTANTS FOR 1997.




                                       25


<PAGE>




               MATTERS TO BE PRESENTED FOR INCLUSION IN THE PROXY
              STATEMENT FOR THE 1998 ANNUAL MEETING OF STOCKHOLDERS

         Any proposal  submitted  by a  stockholder  for  inclusion in the proxy
materials for the annual  meeting of  stockholders  in 1998 must be delivered to
the  Corporation  at its principal  office in Richmond,  Virginia not later than
November 21, 1997.



                                  OTHER MATTERS

         As of the date of this proxy statement, management knows of no business
that will be presented for  consideration  at the annual meeting of stockholders
other  than that  stated  herein.  As to other  business,  if any,  and  matters
incident  to the  conduct  of the  meeting  that may  properly  come  before the
meeting,  it is intended that proxies in the accompanying  form will be voted in
respect  thereof in  accordance  with the best judgment of the person or persons
voting the proxies.


         Stockholders,  whether or not they expect to attend the annual  meeting
in person, are requested to mark, date and sign the enclosed proxy and return it
to the Corporation. Please sign exactly as your name appears on the accompanying
proxy.  Stockholders  may revoke their proxy by  delivering a written  notice of
revocation to the  Corporation at its principal  office to the attention of J.P.
Causey Jr., Secretary, at any time before the proxy is exercised.

                                                J. P. Causey Jr.
                                                Secretary


March 21, 1997


                                       26
<PAGE>

PROXY                   CHESAPEAKE CORPORATION                   PROXY
                       RICHMOND, VIRGINIA 23218

           Proxy Solicited on Behalf of the Board of Directors
          for the Annual Meeting of Stockholders, April 23, 1997

The undersigned  hereby appoints J. Carter Fox, Wallace  Stettinius and Harry H.
Warner  and each of them as  proxies  (and if the  undersigned  is a  proxy,  as
substitute proxies),  each with the power to appoint his substitute,  and hereby
authorizes them to represent and to vote, as designated below, all of the shares
of Common Stock of the Corporation held of record by the undersigned on March 7,
1997, at the annual  meeting of  stockholders  to be held at 11:00 a.m. on April
23, 1997, or any adjournments thereof.


                                                 PLEASE  MARK,  SIGN,  DATE  AND
                                                   MAIL THE PROXY CARD  PROMPTLY
                                                   USING THE ENCLOSED ENVELOPE.

                                                  (Continued on reverse side.)

<PAGE>

                          CHESAPEAKE CORPORATION
    PLEASE MARK VOTE IN OVAL IN THE FOLLOWING MANNER USING DARK INK ONLY.
[                                                                             ]

<TABLE>


<S>                                                         <C>     <C>         <C>          <C>
1. ELECTION OF FOUR DIRECTORS FOR A THREE-YEAR TERM:                            For All
   Class II (to serve until the 2000 annual meeting of      For     Withhold    Except those whose name(s) appear below.
           stockholders)                                    [ ]     [ ]         [ ]
   Nominees: C. Ellis Olsson, Wallace Stettinius,
   Joseph P. Viviano and Harry H. Warner.                                                    _______________________________________

                                                            For     Against     Abstain      4. In their discretion, the proxies are
2. To approve the Chesapeake Corporation 1997 Incentive     [ ]     [ ]         [ ]             authorized to vote upon such other
   Plan.                                                                                        business  and  matters incident to
                                                                                                the  conduct of the meeting as may
                                                                                                properly come before the meeting.
                                                            For     Against     Abstain
3. To ratify the appointment of Coopers & Lybrand L.L.P. as [ ]     [ ]         [ ]          The  Board  of  Directors   unanimously
   independent accountants for 1997.                                                         recommends a vote FOR each of  the
                                                                                             above proposals.

                                                                                             This proxy when  properly executed will
                                                                                             be voted in  the  manner  directed
                                                                                             herein    by    the    undersigned
                                                                                             stockholder. If  no  direction  is
                                                                                             made, this proxy will be voted for
                                                                                             each proposal presented.

                                                                                             Dated:___________________________, 1997

                                                                                             Signature(s)___________________________

                                                                                             ---------------------------------------

                                                                                             Please   sign   exactly  as  your  name
                                                                                             appears. Joint owners should each  sign
                                                                                             personally.  Where applicable, indicate
                                                                                             your      official      position     or
                                                                                             representative capacity.
</TABLE>



<PAGE>
TO:      BANK OF NEW YORK
         Trustee of the Chesapeake Corporation 401(k) Savings
         Plan for Salaried Employees, the Chesapeake Packaging Co.
         401(k) Savings Plan for Hourly Employees and the Chesapeake
         Paper Products Company 401(k) Plan for Hourly Employees

         With  respect to the shares of Common Stock of  Chesapeake  Corporation
represented  by my  interest in the Trust  Funds of the  Chesapeake  Corporation
401(k) Savings Plan for Salaried Employees,  the Chesapeake Packaging Co. 401(k)
Savings Plan for Hourly  Employees,  and the Chesapeake  Paper Products  Company
401(k) Plan for Hourly  Employees,  you are directed to sign and forward a proxy
in the form being solicited by the Board of Directors of Chesapeake  Corporation
to  instruct  the  persons  named  therein,  or  their  substitutes,  to vote in
accordance with the proxy statement as designated on the reverse.

                       PLEASE SIGN AND DATE ON THE REVERSE

                         (Continued on the reverse side)




<PAGE>



- -------------------------------------------------------------------------------


SALARIED 401(K)  00.0000    PACKAGING 401(K)  00.0000      PAPER 401(k)  00.0000

The Board of Directors Unanimously Recommends a Vote FOR Each of the Following
Proposals:

(1)  Election of Four Directors For a Three Year Term.  Class II (To serve until
     the  2000  annual  meeting  of  stockholders):   C.  Elis  Olsson,  Wallace
     Stettinius, Joseph P. Viviano and Harry H. Warner.
<TABLE>
<S> <C>
      /_/    FOR                           /_/     WITHHOLD            /_/   EXCEPTIONS: Withhold vote
all nominees listed above                vote for all nominees            on the following nominee(s) only

                                                                       ------------------------------------
</TABLE>
(2)  To approve the Chesapeake Corporation 1997 Incentive Plan.

          /_/    FOR             /_/     AGAINST                 /_/     ABSTAIN


(3)  To ratify  the  appointment  of  Coopers & Lybrand  L.L.P.  as  independent
     accountants for 1997.

          /_/    FOR             /_/     AGAINST                 /_/     ABSTAIN


(4)  In their  discretion,  the proxies are  authorized  to vote upon such other
     business and matters incident to the conduct of the meeting as may properly
     come before the meeting and any adjournments.

                                 PLEASE MARK ALL
                              CHOICES LIKE THIS [X]

- ----------------------
    Account Number

Signature________________________              Date _____________________, 1997.




<PAGE>


                                                      April 7, 1997





                                   A REMINDER




Dear Stockholder:

         Proxy  material for the annual  meeting of  stockholders  of Chesapeake
Corporation was sent to you under date of March 21, 1997.

         According to our records,  your proxy for this  meeting,  which will be
held on Wednesday, April 23, 1997, has not yet been received.  Regardless of the
number of shares you may own, it is important that they be represented.

         If you have not already  returned  your proxy card, I urge you to sign,
date and mail the enclosed duplicate promptly. If you returned the original card
but did so more than a week  ago,  I  request  that you sign,  date and mail the
enclosed duplicate.

                                              Sincerely,



                                              J. P. Causey Jr.
                                              Secretary





kmh
Enclosure


<PAGE>


                                                                  March 21, 1997





TO:      Participants in the Wisconsin Tissue Mills Inc. 401(k) Savings Plan
         for Hourly Employees


         Enclosed   are  proxy   materials   in   connection   with   Chesapeake
Corporation's  stockholders  meeting to be held on April 23, 1997. Also enclosed
are the  instructions for Associated Bank to vote your full shares of Chesapeake
Corporation  common stock held in the Wisconsin Tissue Mills Inc. 401(k) Savings
Plan for Hourly  Employees  (the  "Plan").  It is  important  that you  instruct
Associated  Bank,  the trustee of the Plan, to vote your shares held in the Plan
and  allocated to your account by  completing  and  returning  the  instructions
enclosed. All voting instructions given to Associated Bank will be confidential.

         To be effective,  your proxy must be received by Associated Bank by the
close of business (4:00 p.m. CDT), April 21, 1997. If you do not direct the vote
of the shares of common stock  allocated to your account,  Associated  Bank will
not vote those shares.  You may revoke your proxy by delivering a written notice
of revocation  to Associated  Bank at the address below by the close of business
(4:00 p.m. CDT),  April 21, 1997.  Any notice of change must be timely,  contain
your name, your social security number, and be signed and dated.

                            Associated Bank, Trustee
                                  P. O. Box 408
                          Neenah, Wisconsin 54957-0408

         As a  participant  in the Plan,  you are  entitled to attend the annual
meeting of stockholders  of Chesapeake  Corporation to be held at the Exhibition
Hall at the Fairgrounds on Strawberry Hill, 600 East Laburnum Avenue,  Richmond,
Virginia, on Wednesday,  April 23, 1997, at 11:00 A.M. If you plan to attend the
meeting and have not otherwise  received an admittance  card, you may request an
admittance  card by contacting  the Chesapeake  corporate  office in Richmond at
(804) 697-1000.

                                                  Sincerely,



                                                  J. P. Causey Jr.
                                                  Secretary


         NOTE:         PLEASE MARK THE ENCLOSED VOTING
                       INSTRUCTIONS AND MAIL TO ASSOCIATED
                       BANK IN THE ENVELOPE PROVIDED.


<PAGE>
                               VOTING INSTRUCTIONS


TO:      ASSOCIATED BANK

         Trustee of the  Wisconsin  Tissue  Mills Inc.  401(k)  Savings Plan for
         Hourly Employees


         With  respect  to  the  full  shares  of  Common  Stock  of  Chesapeake
Corporation  allocated to my account in the Wisconsin  Tissue Mills Inc.  401(k)
Savings Plan for Hourly Employees,  you are directed to sign and forward a proxy
in the form being solicited by the Board of Directors of Chesapeake  Corporation
to  instruct  the  persons  named  therein,  or  their  substitutes,  to vote in
accordance with the proxy statement as designated below.

         The Board of  Directors  unanimously  recommends a vote FOR each of the
following proposals:


(1)  Election of Four Directors For a Three Year Term.  Class II (To serve until
     the  2000  annual  meeting  of  stockholders):   C.  Elis  Olsson,  Wallace
     Stettinius, Joseph P. Viviano, and Harry H. Warner.
<TABLE>
<S> <C>
                  /_/    FOR                            /_/     WITHHOLD                    /_/    EXCEPTIONS: Withhold vote
         all nominees listed above            vote for all nominees                      on the following nominee(s) only

                                                                                      ---------------------------------------
</TABLE>

(2)  To approve the Chesapeake Corporation 1997 Incentive Plan.

                  /_/    FOR           /_/     AGAINST           /_/     ABSTAIN


(3)  To ratify  the  appointment  of  Coopers & Lybrand  L.L.P.  as  independent
     accountants for 1997.

                  /_/    FOR           /_/     AGAINST           /_/     ABSTAIN


(4)  In their  discretion,  the proxies are  authorized  to vote upon such other
     business and matters incident to the conduct of the meeting as may properly
     come before the meeting and any adjournments.

                                 PLEASE MARK ALL
                              CHOICES LIKE THIS [X]






Signature_______________________________       Date _____________________, 1997.




   PLEASE MAIL THESE INSTRUCTIONS IN THE ENCLOSED ENVELOPE TO ASSOCIATED BANK


<PAGE>




                             CHESAPEAKE CORPORATION

                               1997 INCENTIVE PLAN


<PAGE>



                             Chesapeake Corporation
                               1997 Incentive Plan


                                    ARTICLE I

                                   DEFINITIONS


1.01.  Administrator  means the Committee and any delegate of the Committee that
is appointed in accordance with Article III.

1.02. Agreement means a written agreement (including any amendment or supplement
thereto)  between  the  Company  and a  Participant  specifying  the  terms  and
conditions  of an award of  Performance  Shares or Stock Units or a Stock Award,
Option or SAR granted to such Participant.

1.03. Board means the Board of Directors of the Company.

1.04.  Change in  Control  has the same  meaning  as such term is defined in the
Chesapeake Corporation Long-Term Incentive Plan.

1.05. Code means the Internal Revenue Code of 1986, and any amendments thereto.

1.06. Committee means the Executive Compensation Committee of the Board.

1.07. Common Stock means the common stock of the Company.

1.08. Company means Chesapeake Corporation.

1.09.  Control  Change Date has the same  meaning as such term is defined in the
Chesapeake Corporation Long-Term Incentive Plan.

1.10. Corresponding SAR means an SAR that is granted in relation to a particular
Option  and that  can be  exercised  only  upon the  surrender  to the  Company,
unexercised, of that portion of the Option to which the SAR relates.

1.11.  Deferral  Feature  means the right to receive an award of Stock  Units in
connection  with a related Option  subject to the  conditions  described in Plan
section 4.03.

1.12.  Exchange Act means the Securities Exchange Act of 1934, as amended and as
in effect on the date of this Agreement.



<PAGE>



1.13.  Fair Market Value means,  on any given date, the closing price of a share
of Common  Stock as reported on the New York Stock  Exchange  composite  tape on
such date, or if the Common Stock was not traded on the New York Stock  Exchange
on such day, then on the next  preceding day that the Common Stock was traded on
such exchange, all as reported by such source as the Administrator may select.

1.14. Incentive Award means an award which, subject to such terms and conditions
as may be prescribed by the Administrator, entitles the Participant to receive a
cash payment from the Company or a Related Entity.

1.15. Initial Value means, with respect to a Corresponding SAR, the option price
per share of the related Option and, with respect to a SAR granted independently
of an Option,  the Fair Market Value of one share of Common Stock on the date of
grant.

1.16.  Option means a stock option that entitles the holder to purchase from the
Company a stated  number of shares of Common  Stock at the price set forth in an
Agreement.

1.17.  Participant  means  an  employee  of the  Company  or a  Related  Entity,
including  an  employee  who  is a  member  of  the  Board,  who  satisfies  the
requirements  of Article IV and is selected by the  Administrator  to receive an
award of Performance Shares or Stock Units, a Stock Award, an Option, an SAR, or
an Incentive Award or a combination thereof.

1.18. Performance Shares means an award which, in accordance with and subject to
an Agreement, will entitle the Participant,  or his estate or beneficiary in the
event  of the  Participant's  death,  to  receive  cash  or a Stock  Award  or a
combination thereof.

1.19. Plan means the Chesapeake Corporation 1997 Incentive Plan.

1.20.  Related Entity means (i) any entity that directly or indirectly,  through
one or more  intermediaries,  controls,  or is controlled by, or is under common
control with,  the Company or (ii) any entity that is designated by the Board as
a participating company in the Plan.

1.21.  Restoration  Feature means the right to receive a new Option covering the
number of shares  surrendered  pursuant to the exercise of a related Option. The
new Option shall have an exercise price equal to the Fair

                                       -2-

<PAGE>



Market Value of Common Stock on the date such shares are  surrendered,  shall be
exercisable  six months from the date of grant and shall otherwise be subject to
the same terms and conditions applicable to a related Option.

1.22. SAR means a stock  appreciation right that entitles the holder to receive,
with respect to each share of Common Stock  encompassed  by the exercise of such
SAR,  the  lesser  of (a) the  excess  of the Fair  Market  Value at the time of
exercise over the Initial Value, or (b) the Initial Value.  References to "SARs"
include  both  Corresponding  SARs and SARs  granted  independently  of Options,
unless the context requires otherwise.

1.23.  Stock Award means Common Stock awarded to a Participant  under Article IX
or in accordance with an award of Performance Shares.

1.24. Stock Unit means an award, in the amount  determined by the  Administrator
and specified in an Agreement,  stated with  reference to a specified  number of
shares of Common  Stock,  that entitles the holder to receive a payment for each
specified  share equal to the Fair Market  Value of Common  Stock on the date of
payment and the  accumulated  dividends on such share, in the form of additional
Stock  Units as if such  dividends  had been  invested  in  Common  Stock on the
dividend payment date, from the date of grant to the date of payment.

                                   ARTICLE II

                                    PURPOSES

             The Plan is intended to assist the Company and Related  Entities in
recruiting and retaining key employees by enabling such employees to participate
in the future  success of the Company and the Related  Entities and to associate
their  interests  with those of the  Company and its  shareholders.  The Plan is
intended to permit the award of Performance Shares and Stock Units, the grant of
Stock Awards,  SARs, the grant of both Options  qualifying  under Section 422 of
the Code  ("incentive  stock  options") and Options not so  qualifying,  and the
grant of Incentive  Awards.  No Option that is intended to be an incentive stock
option shall be invalid for failure to qualify as an incentive stock option. The
proceeds  received by the Company from the sale of Common Stock pursuant to this
Plan shall be used for general corporate purposes.



                                       -3-

<PAGE>
                                   ARTICLE III

                                 ADMINISTRATION

             The  Plan  shall  be   administered  by  the   Administrator.   The
Administrator  shall have authority to award Performance  Shares and Stock Units
and to grant Stock Awards,  Incentive  Awards,  Options and SARs upon such terms
(not  inconsistent  with the provisions of this Plan) as the  Administrator  may
consider  appropriate.  Such terms may include  conditions (in addition to those
contained in this Plan) on the exercisability of all or any part of an Option or
SAR or on the  transferability  or  forfeitability  of a Stock Award,  Incentive
Award,  Performance Shares, or Stock Units,  including by way of example and not
limitation, conditions on which Participants may defer receipt of benefits under
the Plan,  requirements  that the  Participant  complete a  specified  period of
employment  with the Company or a Related  Entity,  that the  Company  achieve a
specified level of financial performance or that the Company achieve a specified
level of financial return.  Notwithstanding  any such conditions,  the Committee
may, in its  discretion,  accelerate  the time at which any Option or SAR may be
exercised,  or the  time at  which a Stock  Award  may  become  transferable  or
nonforfeitable  or the  time at which a Stock  Unit or  Incentive  Award  may be
settled.  In  addition,  the  Administrator  shall have  complete  authority  to
interpret all provisions of this Plan; to prescribe the form of  Agreements;  to
adopt, amend, and rescind rules and regulations pertaining to the administration
of the Plan; and to make all other determinations necessary or advisable for the
administration of this Plan. The express grant in the Plan of any specific power
to the  Administrator  shall not be construed as limiting any power or authority
of the  Administrator.  Any decision made, or action taken, by the Administrator
or in  connection  with the  administration  of this  Plan  shall  be final  and
conclusive.  Neither the  Administrator nor any member of the Committee shall be
liable  for  any act  done  in  good  faith  with  respect  to this  Plan or any
Agreement,  Option, SAR, Stock Award, Incentive Award or an award of Performance
Shares or Stock Units. All expenses of administering this Plan shall be borne by
the Company.

             The  Committee,  in its  discretion,  may  delegate  to one or more
officers of the Company all or part of the Committee's authority and duties with
respect to grants and awards to individuals who are not subject to the reporting
and other provisions of Section 16 of the Exchange Act. The Committee may revoke
or amend  the  terms of a  delegation  at any time  but such  action  shall  not
invalidate any prior actions of the Committee's  delegate or delegates that were
consistent with the terms of the Plan.

                                       -4-

<PAGE>




                                   ARTICLE IV

                                   ELIGIBILITY


4.01.  General.  Any  employee of the Company or a Related  Entity  (including a
corporation  that  becomes a Related  Entity after the adoption of this Plan) is
eligible  to  participate  in  this  Plan  if the  Administrator,  in  its  sole
discretion,  determines that such person has contributed significantly or can be
expected to contribute  significantly to the profits or growth of the Company or
a Related Entity. Directors of the Company who are employees of the Company or a
Related  Entity may be selected to  participate  in this Plan. A person who is a
member of the  Committee  may not be granted  Options,  SARs or Stock  Awards or
awarded Performance Shares, Stock Units or Incentive Awards under this Plan.

4.02. Grants.  The Administrator will designate  individuals to whom an award of
Stock Units or  Performance  Shares are to be granted and to whom Stock  Awards,
Incentive Awards, Options and SARs are to be granted and will specify the number
of shares of Common  Stock  subject  to each  award or grant.  An Option  may be
granted with or without a related SAR, with or without a Restoration Feature, or
with or without a  Deferral  Feature.  An SAR may be  granted  with or without a
related Option.  Each award of Performance  Shares or Stock Units, and all Stock
Awards,  Options  and  SARs  granted  under  this  Plan  shall be  evidenced  by
Agreements which shall be subject to the applicable  provisions of this Plan and
to such other provisions as the  Administrator  may adopt. No Participant may be
granted  incentive  stock  options or related  SARs (under all  incentive  stock
option plans of the Company and any Related Entity) which are first  exercisable
in any calendar year for stock having an aggregate Fair Market Value (determined
as of the date an Option is granted)  that exceed the  limitation  prescribed by
Code  section  422(d).  The  preceding  annual  limitation  shall not apply with
respect to Options that are not incentive stock options.

4.03.   Deferral   Feature.   In  accordance   with  rules   prescribed  by  the
Administrator,  the  Participant  may elect to defer  receipt  of  Common  Stock
otherwise issuable upon the exercise of an Option.



                                       -5-

<PAGE>
                                    ARTICLE V

                              STOCK SUBJECT TO PLAN

5.01.  Shares  Issued.  Upon the award of shares of Common  Stock  pursuant to a
Stock  Award,  or when an award of Stock Units is earned,  the Company may issue
shares of Common Stock from its authorized but unissued  Common Stock.  Upon the
exercise of any Option or SAR,  the Company may deliver to the  Participant  (or
the Participant's broker if the Participant so directs),  shares of Common Stock
from its authorized but unissued Common Stock.

5.02.  Aggregate Limit.  The maximum  aggregate number of shares of Common Stock
that may be issued under this Plan is the sum of 5% of the outstanding shares of
Common Stock as of December 31, 1996,  plus the number of shares of Common Stock
surrendered  in  payment  of all or  part of the  option  price  of any  Option.
Moreover,  the maximum  aggregate  number of shares of Common  Stock that may be
covered by Performance  Share awards and that may be issued in any calendar year
pursuant to Stock Award,  Incentive  Award, or the settlement of Stock Units, is
30% of the aggregate limitation described above. The maximum aggregate number of
shares of Common Stock that may be issued under this Plan and the maximum number
of shares that may be issued as Stock Awards and in  settlement  of  Performance
Shares or Stock  Units  shall be subject to  adjustment  as  provided in Article
XIII.

5.03.  Individual  Limitations.  Subject  to the  limitations  set  forth in the
preceding  sections,  no  individual  may, in any calendar  year,  be granted or
awarded (i) in the  aggregate,  Options,  Corresponding  SARs,  and SARs granted
independently  of Options covering more than 100,000 shares of Common Stock, and
(ii) in the  aggregate,  Stock  Awards,  Performance  Shares,  Stock Units or an
Incentive Award covering more than 100,000 shares of Common Stock.

5.04.  Stock  Options.  Subject to the  limitations  set forth in the  preceding
sections,  the maximum aggregate number of shares that may be issued pursuant to
the exercise of Options is 1,100,000  shares.  The maximum  aggregate  number of
shares of Common  Stock that may be issued  pursuant to the  exercise of Options
under this Plan shall be subject to adjustment as provided in Article XIII.

5.05.  Reallocation of Shares. If an Option is terminated,  in whole or in part,
for any reason other than its exercise or the exercise of a  Corresponding  SAR,
the number of shares of Common Stock  allocated to the Option or portion thereof
may be  reallocated  to other  Options,  SARs,  Stock Awards and awards of Stock
Units and

                                       -6-

<PAGE>



Performance  Shares to be granted under this Plan. If an SAR is  terminated,  in
whole or in part,  for any reason  other than its  exercise or the exercise of a
related  Option,  the number of shares of Common  Stock  allocated to the SAR or
portion  thereof may be  reallocated to other  Options,  SARs,  Stock Awards and
awards of Stock Units and  Performance  Shares to be granted under this Plan. If
an award of Performance  Shares is forfeited,  in whole or in part,  without the
issuance of a Stock Award, the number of shares of Common Stock allocated to the
Performance  Share Award or portion thereof may be reallocated to other Options,
SARs,  Stock  Awards  and  awards of Stock  Units and  Performance  Shares to be
granted under this Plan. If an award of Stock Units is forfeited, in whole or in
part, to the extent that no settlement is made for such Stock Units,  the number
of shares of Common  Stock  allocated  to the  awards of Stock  Units or portion
thereof may be reallocated to other  Options,  SARs,  Stock Awards and awards of
Stock Units and Performance Shares to be granted under this Plan.

                                   ARTICLE VI

                                  OPTION PRICE


             The price per share for Common  Stock  purchased on the exercise of
an  Option  shall be  determined  by the  Administrator  on the  date of  grant;
provided,  however,  that (i) the price per share for Common Stock  purchased on
the  exercise of any Option  shall not be less than 85% of the Fair Market Value
on the date the Option is  granted,  (ii) the price per share for  Common  Stock
purchased on the  exercise of an Option that is an incentive  stock option shall
not be less than the Fair  Market  Value on the date the Option is  granted  and
(iii) the price per share for  Common  Stock  purchased  on the  exercise  of an
Option shall not be repriced  unless  shareholder  approval is obtained for such
repricing.

                                   ARTICLE VII

                          EXERCISE OF OPTIONS AND SARS


7.01. Maximum Option or SAR Period. The maximum period in which an Option or SAR
may be exercised shall be determined by the  Administrator on the date of grant,
except that no Option that is an incentive stock option or its Corresponding SAR
shall be exercisable after the expiration of ten years from the date such Option
or Corresponding SAR was granted. The terms of any Option

                                       -7-

<PAGE>



or SAR may provide  that it is  exercisable  for a period less than such maximum
period.

7.02.  Nontransferability.  Any Option or SAR  granted  under this Plan shall be
nontransferable  except by will or by the laws of descent and  distribution.  In
the  event of any such  transfer,  the  Option  and any  Corresponding  SAR that
relates to such Option  must be  transferred  to the same  person or  person(s).
During the lifetime of the Participant to whom the Option or SAR is granted, the
Option or SAR may be exercised only by the Participant.  No right or interest of
a Participant in any Option or SAR shall be liable for, or subject to, any lien,
obligation, or liability of such Participant.

7.03.   Transferable   Options   and  SARs.   Section   7.02  to  the   contrary
notwithstanding,  if the Agreement provides,  an Option that is not an incentive
stock  option or an SAR,  other than a  Corresponding  SAR that is related to an
incentive stock option, may be transferred by a Participant to the Participant's
children,  grandchildren,  spouse,  one or more  trusts for the  benefit of such
family  members or a  partnership  in which  such  family  members  are the only
partners,  on such terms and  conditions  as may be permitted  under  Securities
Exchange  Commission Rule 16b-3 as in effect from time to time. The holder of an
Option or SAR  transferred  pursuant to this section  shall be bound by the same
terms and  conditions  that governed the Option or SAR during the period that it
was held by the  Participant;  provided,  however,  that such transferee may not
transfer  the  Option  or  SAR  except  by  will  or the  laws  of  descent  and
distribution.  In the  event  of any  transfer  of an  Option  or  SAR  (by  the
Participant  or his  transferee),  any  Corresponding  SAR that  relates to such
Option or  Corresponding  SAR and related Option must be transferred to the same
person or persons or entity or entities.

7.04.  Employee Status. For purposes of determining the applicability of Section
422 of the Code (relating to incentive stock options),  or in the event that the
terms  of any  Option  or SAR  provide  that  it may be  exercised  only  during
employment or within a specified period of time after termination of employment,
the  Administrator  may decide to what extent leaves of absence for governmental
or military service,  illness,  temporary disability, or other reasons shall not
be deemed interruptions of continuous employment.

7.05. Change in Control. Section 7.01 to the contrary  notwithstanding,  after a
Control Change Date each Option or SAR shall be fully exercisable thereafter in

                                       -8-

<PAGE>



accordance with the terms of the applicable Agreement. If not sooner exercisable
under the terms of the applicable Agreement, a Participant's Option or SAR shall
be fully  exercisable  (i) as of his termination of employment if his employment
terminates  after a Control  Change Date and he is  terminated  without cause or
following  his  refusal to move to another  location or (ii) as of the date that
there is a material  reduction in the  Participant's  compensation  or duties if
such reduction occurs after a Control Change Date. For purposes of the preceding
sentence the term "cause"  means a willful  neglect of  responsibilities  to the
Company or a Related Entity.

7.06. Performance Objectives.  The Committee may prescribe that an Option or SAR
is  exercisable  only to the extent  that  certain  performance  objectives  are
attained.  Such  performance  objectives  may be  based  on one or  more  of the
Company's,  Related Entity's or an operating unit's (i) gross,  operating or net
earnings before or after taxes, (ii) return on equity,  (iii) return on capital,
(iv) return on sales,  (v) return on assets or net  assets,  (vi)  earnings  per
share,  (vii) cash flow per share,  (viii) book value per share,  (ix)  earnings
growth, (x) sales growth, (xi) volume growth, (xii) cash flow (as defined by the
Committee),  (xiii) Fair Market  Value,  (xiv) share price or total  shareholder
return,  (xv) market  share,  (xvi)  economic  value added,  (xvii) market value
added,  (xviii)  productivity,  (xix) level of  expenses,  (xx)  quality,  (xxi)
safety, (xxii) customer  satisfaction,  or (xxiii) peer group comparisons of any
of the aforementioned  objectives.  If the Committee,  on the date of the award,
prescribes  that an  Option  or SAR  shall  become  exercisable  only  upon  the
attainment of performance  objectives  stated with respect to one or more of the
foregoing  criteria,  the  Option or SAR shall  become  exercisable  only to the
extent the Committee certifies that such objectives have been achieved.

                                  ARTICLE VIII

                               METHOD OF EXERCISE


8.01. Exercise.  Subject to the provisions of Articles VII and XIV, an Option or
SAR may be  exercised  in whole at any time or in part from time to time at such
times  and in  compliance  with such  requirements  as the  Administrator  shall
determine;  provided,  however,  that a Corresponding  SAR that is related to an
incentive stock option may be exercised only to the extent that the

                                       -9-

<PAGE>



related Option is exercisable  and when the Fair Market Value exceeds the option
price of the related  Option.  An Option or SAR  granted  under this Plan may be
exercised  with  respect to any number of whole shares less than the full number
for which the Option or SAR could be exercised.  A partial exercise of an Option
or SAR shall not  affect  the right to  exercise  the Option or SAR from time to
time in accordance  with this Plan and the applicable  Agreement with respect to
the remaining  shares  subject to the Option or related to the SAR. The exercise
of either an Option or Corresponding  SAR shall result in the termination of the
other to the extent of the number of shares with  respect to which the Option or
Corresponding SAR is exercised.

8.02. Payment. Unless otherwise provided by the Agreement, payment of the Option
price  shall  be  made  in  cash  or  a  cash   equivalent   acceptable  to  the
Administrator.  Subject to rules established by the Committee, payment of all or
part of the Option price may be made with shares of Common Stock to the Company.
If Common Stock is used to pay all or part of the Option  price,  the sum of the
cash and cash  equivalent  and the Fair  Market  Value of the shares (on the day
preceding  the  exercise  date) must not be less than the Option Price of shares
for which the Option is being exercised.

8.03. Determination of Payment of Cash and/or Common Stock Upon Exercise of SAR.
At the  Administrator's  discretion,  the  amount  payable  as a  result  of the
exercise of an SAR may be settled in cash,  Common Stock,  or a  combination  of
cash and Common  Stock.  A fractional  share shall not be  deliverable  upon the
exercise of an SAR but a cash payment will be made in lieu thereof.

8.04.  Shareholder Rights. No Participant shall have any rights as a stockholder
with  respect to shares  subject to his Option or SAR until the date of exercise
of such Option or SAR.

                                   ARTICLE IX

                                  STOCK AWARDS


9.01.  Awards.  In accordance  with the provisions of Article IV, and subject to
the limitations set forth in Plan section 5.03, the Administrator will designate
each  individual to whom a Stock Award is to be made and will specify the number
of shares of Common Stock covered by such awards.  The preceding  sentence shall
not limit the

                                      -10-

<PAGE>



issuance of Stock Awards in settlement of Performance Share awards.

9.02. Vesting. The Administrator, on the date of the award, may prescribe that a
Participant's  rights in the  Stock  Award  shall be  forfeitable  or  otherwise
restricted  for a period  of time set  forth in the  Agreement.  The  period  of
restriction shall be at least one year. By way of example and not of limitation,
the restrictions may postpone transferability of the shares until the attainment
of performance objectives prescribed by Committee or may provide that the shares
will be forfeited if the  Participant  separates from the service of the Company
and its Related Entities before the expiration of a stated term.

 9.03.  Performance  Objectives.  In accordance with Section 9.02, the Committee
may prescribe that Stock Awards will become vested or transferable or both based
on  objectives  stated with respect to one or more of the  Company's,  a Related
Entity's or an operating  unit's (i) gross,  operating or net earnings before or
after  taxes,  (ii) return on equity,  (iii)  return on capital,  (iv) return on
sales, (v) return on assets or net assets,  (vi) earnings per share,  (vii) cash
flow per share,  (viii) book value per share,  (ix) earnings  growth,  (x) sales
growth,  (xi)  volume  growth,  (xii) cash flow (as  defined by the  Committee),
(xiii) Fair Market Value,  (xiv) share price or total shareholder  return,  (xv)
market share,  (xvi)  economic value added,  (xvii) market value added,  (xviii)
productivity,  (xix) level of  expenses,  (xx)  quality,  (xxi)  safety,  (xxii)
customer  satisfaction,  or  (xxiii)  peer  group  comparisons  of  any  of  the
aforementioned  objectives.  If  the  Committee,  on  the  date  of  the  award,
prescribes that a Stock Award shall become nonforfeitable and transferrable only
upon the attainment of performance objectives stated with respect to one or more
of the foregoing  criteria,  the shares subject to such Stock Award shall become
nonforfeitable and transferrable only to the extent the Committee certifies that
such objectives have been achieved.

 9.04.   Change   in   Control.   Sections   9.02  and  9.03  to  the   contrary
notwithstanding,  after a Control  Change  Date each  Stock  Award  will  become
transferable and  nonforfeitable  thereafter in accordance with the terms of the
applicable  Agreement.  If not sooner transferable and nonforfeitable  under the
terms of the applicable  Agreement,  a  Participant's  interest in a Stock Award
shall be transferable and nonforfeitable (i) as of his termination of employment
if his  employment  terminates  after a Control Change Date and he is terminated
without

                                      -11-

<PAGE>



cause or  following  his  refusal to move to another  location or (ii) as of the
date that there is a material  reduction in the  Participant's  compensation  or
duties if such reduction occurs after a Control Change Date. For purposes of the
preceding sentence the term "cause" means a willful neglect of  responsibilities
to the Company or a Related Entity.

9.05.  Shareholder  Rights.  Prior to their  forfeiture (in accordance  with the
terms of the Agreement and while the shares of Common Stock granted  pursuant to
the Stock  Award may be  forfeited),  a  Participant  will have all  rights of a
shareholder  with  respect  to a Stock  Award,  including  the right to  receive
dividends and vote the shares; provided, however, that (i) a Participant may not
sell, transfer, pledge, exchange, hypothecate, or otherwise dispose of shares of
Common Stock  granted  pursuant to a Stock Award,  (ii) the Company shall retain
custody of the certificates  evidencing  shares of Common Stock granted pursuant
to a Stock Award,  and (iii) the Participant will deliver to the Company a stock
power,  endorsed in blank, with respect to each Stock Award. The limitations set
forth in the preceding sentence shall not apply after the shares of Common Stock
granted under the Stock Award are no longer forfeitable.

                                    ARTICLE X

                            PERFORMANCE SHARE AWARDS


10.01. Award. In accordance with the provisions of Article IV and subject to the
limitations  set forth in  paragraph  5.03,  the  Administrator  will  designate
individuals  to whom an award of  Performance  Shares is to be granted  and will
specify the number of shares of Common Stock covered by the award.

10.02.  Earning  the Award.  The  Administrator,  on the date of the grant of an
award, may prescribe that the Performance  Shares,  or portion thereof,  will be
earned, and the Participant will be entitled to receive Common Stock pursuant to
a Stock  Award  only  upon  the  satisfaction  of  certain  requirements  or the
attainment of certain objectives.  By way of example and not of limitation,  the
restrictions may provide that  Performance  Shares shall be earned only upon the
Participant's completion of a specified period of employment with the Company or
Related Entity or upon the attainment of stated performance objectives or goals.
Such  performance  objectives  or  goals  may be  based  on one or  more  of the
Company's, a Related Entity's or an operating unit's (i)

                                      -12-

<PAGE>



gross,  operating or net earnings before or after taxes,  (ii) return on equity,
(iii)  return on  capital,  (iv)  return on sales,  (v)  return on assets or net
assets,  (vi) earnings per share,  (vii) cash flow per share,  (viii) book value
per share,  (ix) earnings growth,  (x) sales growth,  (xi) volume growth,  (xii)
cash flow (as defined by the Committee),  (xiii) Fair Market Value,  (xiv) share
price or total  shareholder  return,  (xv) market share,  (xvi)  economic  value
added, (xvii) market value added, (xviii) productivity, (xix) level of expenses,
(xx) quality, (xxi) safety, (xxii) customer satisfaction,  or (xxiii) peer group
comparisons of any of the aforementioned  objectives.  If the Committee,  on the
date of the award,  prescribes that Performance Shares shall be earned only upon
the attainment of performance  objectives  stated with respect to one or more of
the  foregoing  criteria,  such  Performance  Shares shall be earned only to the
extent the Committee certifies that such objectives have been achieved.

10.03. Change in Control.  Section 10.02 to the contrary  notwithstanding,  each
Performance  Share shall be earned in its  entirety and  converted  into a Stock
Award as of a Control  Change  Date.  Each  Performance  Share award will become
transferable and nonforfeitable  thereafter as described in Plan section 9.04 in
accordance with the terms of the applicable Agreement.

10.04.  Shareholder  Rights.  No Participant  shall, as a result of receiving an
award of Performance  Shares,  have any rights as a shareholder until and to the
extent that the award of Performance Shares is earned and a Stock Award is made.
If the Agreement so provides,  a Participant may receive a cash payment equal to
the  dividends  that are payable  with respect to the number of shares of Common
Stock covered by the award between the date the  Performance  Shares are awarded
and the date a Stock  Award is  made.  A  Participant  may not  sell,  transfer,
pledge, exchange, hypothecate, or otherwise dispose of a Performance Share award
or the right to receive Common Stock  thereunder  other than by will or the laws
of descent and distribution.  After an award of Performance Shares is earned and
a Stock Award is made, a  Participant  will have all the rights of a shareholder
as described in Plan section 9.05.

                                   ARTICLE XI

                                   STOCK UNITS

11.01.  Award.  In accordance  with the provisions of Article IV, and subject to
the limitations set forth in Plan section 5.03, the Administrator will designate
individuals to whom an award of Stock Units is to be made

                                      -13-

<PAGE>



and will  specify  the  number of Stock  Units  covered  by the award  provided,
however, that no Participant may be awarded Stock Units in any calendar year for
more than 100,000 shares of Common Stock.

11.02. Vesting. The Administrator,  on the date of the award, may prescribe that
the  Participant's  right to  receive a payment  pursuant  to a Stock Unit award
shall be forfeitable  or otherwise  terminated for a period of time set forth in
the  Agreement  or upon the  failure to satisfy  such  other  conditions  as the
Administrator may prescribe  consistent with the Plan. The period of restriction
shall  be at  least  one  year.  By way  of  example  and  not  limitation,  the
restrictions  may  provide  that  the  shares  shall  be  earned  only  upon the
Participant's completion of a specified period of employment with the Company or
Related Entity or upon the attainment of stated performance objectives of goals.
Such  performance  objectives  or  goals  may be  based  on one or  more  of the
Company's, a Related Entity's or an operating unit's (i) gross, operating or net
earnings before or after taxes, (ii) return on equity,  (iii) return on capital,
(iv) return on sales,  (v) return on assets or net  assets,  (vi)  earnings  per
share,  (vii) cash flow per share,  (viii) book value per share,  (ix)  earnings
growth, (x) sales growth, (xi) volume growth, (xii) cash flow (as defined by the
Committee),  (xiii) Fair Market  Value,  (xiv) share price or total  shareholder
return,  (xv) market  share,  (xvi)  economic  value added,  (xvii) market value
added,  (xviii)  productivity,  (xix) level of  expenses,  (xx)  quality,  (xxi)
safety, (xxii) customer  satisfaction,  or (xxiii) peer group comparisons of any
of the aforementioned  objectives.  If the Committee,  on the date of the award,
prescribes  that  Stock  Units  shall be  earned  only  upon the  attainment  of
performance  objectives  stated  with  respect  to one or more of the  foregoing
criteria,  such Stock  Units  shall be earned  only to the extent the  Committee
certifies that such objectives have been achieved.

11.03.  Payment.  In accordance  with the Agreement,  the amount payable when an
award of  Stock  Units is  earned  may be  settled  in cash,  Common  Stock or a
combination  of  cash  and  Common  Stock.  A  fractional  share  shall  not  be
deliverable  when a award of Stock Units is earned,  but a cash  payment will be
made in lieu thereof.

11.04.  Shareholder  Rights.  No Participant  shall,  as a result of receiving a
Stock Unit  award,  have any rights as a  shareholder  of the Company or Related
Entity. A Participant may not sell, transfer, pledge, exchange,  hypothecate, or
otherwise dispose of a Stock Unit award

                                      -14-

<PAGE>



other than by will or the laws of descent and distribution.  The limitations set
forth in the  preceding  sentence  shall  not apply to  Common  Stock  issued as
payment pursuant to a Stock Unit award.

                                   ARTICLE XII

                                INCENTIVE AWARDS

12.01. Awards. The Administrator shall designate  Participants to whom Incentive
Awards are made for annual  incentive  payments.  All Incentive  Awards shall be
finally  determined  exclusively  by  the  Administrator  under  the  procedures
established by the Administrator;  provided,  however, that in any calendar year
no Participant may receive an Incentive Award that exceeds $1.5 million.

12.02. Terms and Conditions.  The Administrator,  at the time an Incentive Award
is made,  shall specify the terms and  conditions  which govern the award.  Such
terms and  conditions  may  include,  by way of example  and not of  limitation,
requirements that the Participant complete a specified period of employment with
the Company or a Related Entity or that the Company,  a Related  Entity,  or the
Participant attain stated objectives or goals as a prerequisite to payment under
an Incentive Award. Such performance  objectives or goals may be based on one or
more of the  Company's,  a Related  Entity's or an  operating  unit's (i) gross,
operating or net earnings  before or after taxes,  (ii) return on equity,  (iii)
return on  capital,  (iv)  return on sales,  (v) return on assets or net assets,
(vi) earnings per share, (vii) cash flow per share, (viii) book value per share,
(ix) earnings growth, (x) sales growth, (xi) volume growth,  (xii) cash flow (as
defined by the Committee),  (xiii) Fair Market Value, (xiv) share price or total
shareholder return, (xv) market share, (xvi) economic value added, (xvii) market
value added, (xviii) productivity,  (xix) level of expenses, (xx) quality, (xxi)
safety, (xxii) customer  satisfaction,  or (xxiii) peer group comparisons of any
of the aforementioned  objectives.  If the Committee,  on the date of the award,
prescribes  that the Incentive Award shall be earned only upon the attainment of
performance  objectives  stated  with  respect  to one or more of the  foregoing
criteria,  such  Incentive  Award  shall be earned  only to the extent  that the
Committee certifies that such objectives have been achieved.  The Administrator,
at the time an Incentive Award is made, shall also specify when amounts shall be
payable  under the Incentive  Award and whether  amounts shall be payable in the
event of the Participant's death, disability, or retirement.

                                      -15-

<PAGE>





             Except with respect to those Participants who are covered employees
(as  determined  under Code section  162(m)(3))  and  notwithstanding  any other
provision  of the Plan,  the  Administrator,  in its  discretion  may adjust the
terms,  conditions or other requirements  applicable to Incentive Awards and may
increase or decrease the amounts  otherwise payable under an Incentive Award, to
reflect unusual or extraordinary  transactions or events.  The Administrator may
make such adjustments with respect to one or more Participants,  with respect to
all  Participants as to Incentive  Awards made during a particular year, or with
respect to all outstanding Incentive Awards.

                                  ARTICLE XIII

                     ADJUSTMENT UPON CHANGE IN COMMON STOCK


             The maximum number of shares as to which Options that are incentive
stock options and SARs may be granted  under this Plan shall be  proportionately
adjusted,  and the terms of  outstanding  awards of  Performance  Shares,  Stock
Awards, Stock Units, Options, and SARs shall be adjusted, as the Committee shall
determine to be equitably required in the event that (a) the Company (i) effects
one or more stock dividends, stock split-ups,  subdivisions or consolidations of
shares or (ii) engages in a transaction to which Section 424 of the Code applies
or (b) there  occurs any other event  which,  in the  judgment of the  Committee
necessitates such action.  Any determination made under this Article XIII by the
Committee shall be final and conclusive.

             The  issuance  by the  Company of shares of stock of any class,  or
securities  convertible into shares of stock of any class, for cash or property,
or for labor or services, either upon direct sale or upon the exercise of rights
or warrants to subscribe  therefor,  or upon conversion of shares or obligations
of the  Company  convertible  into such  shares or other  securities,  shall not
affect,  and no  adjustment  by reason  thereof  shall be made with  respect to,
outstanding awards of Performance Shares,  Stock Awards, Stock Units, Options or
SARs.

             The  Committee  may make  Stock  Awards  and may  grant  awards  of
Performance  Shares,  Stock  Units,   Options,  and  SARs  in  substitution  for
performance  shares,   phantom  shares,  stock  awards,  stock  options,   stock
appreciation  rights,  or similar  awards held by an  individual  who becomes an
employee of the Company or a Related Entity in

                                      -16-

<PAGE>



connection  with a transaction  described in the first paragraph of this Article
XIII.  Notwithstanding  any provision of the Plan (other than the  limitation of
Article V), the terms of such substituted  awards of Performance  Shares,  Stock
Units,  Stock  Awards,  Option or SAR grants shall be as the  Committee,  in its
discretion, determines is appropriate.

                                   ARTICLE XIV

                             COMPLIANCE WITH LAW AND
                          APPROVAL OF REGULATORY BODIES


             No Option or SAR shall be  exercisable,  no Common  Stock  shall be
issued,  no certificates  for shares of Common Stock shall be delivered,  and no
payment shall be made under this Plan except in compliance  with all  applicable
federal  and  state  laws  and  regulations   (including,   without  limitation,
withholding tax  requirements),  any listing agreement to which the Company is a
party,  and the rules of all domestic  stock  exchanges  on which the  Company's
shares may be listed.  The Company shall have the right to rely on an opinion of
its  counsel as to such  compliance.  Any share  certificate  issued to evidence
Common  Stock when a Stock  Award is  granted,  in payment  when a Stock Unit is
earned  or for which an Option or SAR is  exercised  may bear such  legends  and
statements as the  Administrator  may deem advisable to assure  compliance  with
federal and state laws and  regulations.  No Option or SAR shall be exercisable,
no Stock Award shall be granted, no Common Stock shall be issued, no certificate
for shares  shall be  delivered,  and no  payment  shall be made under this Plan
until the Company has obtained such consent or approval as the Administrator may
deem advisable from regulatory bodies having jurisdiction over such matters.

                                   ARTICLE XV

                               GENERAL PROVISIONS


15.01.  Effect on Employment.  Neither the adoption of this Plan, its operation,
nor any  documents  describing  or referring to this Plan (or any part  thereof)
shall confer upon any  individual any right to continue in the employ or service
of the  Company or a Related  Entity or in any way affect any right and power of
the Company or a Related  Entity to terminate  the  employment or service of any
individual at any time with or without assigning a reason therefor.

                                      -17-

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15.02.  Unfunded  Plan.  The Plan,  insofar as it provides for grants,  shall be
unfunded, and the Company shall not be required to segregate any assets that may
at any time be  represented  by grants  under this Plan.  Any  liability  of the
Company to any person  with  respect to any grant under this Plan shall be based
solely upon any  contractual  obligations  that may be created  pursuant to this
Plan.  No such  obligation  of the Company  shall be deemed to be secured by any
pledge of, or other encumbrance on, any property of the Company.

15.03. Disposition of Stock. A Participant shall notify the Administrator of any
sale or other  disposition of Common Stock  acquired  pursuant to an Option that
was an incentive stock option if such sale or disposition  occurs (i) within two
years of the grant of an Option or (ii)  within one year of the  issuance of the
Common Stock to the Participant. Such notice shall be in writing and directed to
the Secretary of the Company.

15.04. Rules of Construction. Headings are given to the articles and sections of
this Plan solely as a convenience to facilitate reference.  The reference to any
statute,  regulation,  or other  provision of law shall be construed to refer to
any amendment to or successor of such provision of law.

15.05.  Employee Status. In the event that the terms of any award of Performance
Shares,  Stock Unit or Stock Award or Incentive Award or the grant of any Option
or  SAR  provide  that  shares  may  be  issued  or  become   transferable   and
nonforfeitable  thereunder  only  after  completion  of a  specified  period  of
employment,  the  Administrator may decide in each case to what extent leaves of
absence for governmental or military service, illness,  temporary disability, or
other reasons shall not be deemed interruptions of continuous employment.

15.06.  Withholding  Taxes. Each Participant shall be responsible for satisfying
any  income  and  employment  tax   withholding   obligations   attributable  to
participation in the Plan. Unless otherwise provided by the Agreement,  any such
withholding  tax  obligations  may be satisfied in cash (including from any cash
payable in settlement  of an award of  Performance  Shares,  an SAR or Incentive
Award) or a cash  equivalent  acceptable to the Committee.  Any  withholding tax
obligations may also be satisfied by surrendering  shares of Common Stock to the
Company,  by  withholding  or  reducing  the  number of  shares of Common  Stock
otherwise issuable to the Participant upon the exercise of an Option or SAR, the
settlement of an award

                                      -18-

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of Performance  Shares or the grant or vesting of a Stock Award, or by any other
method as may be approved by the  Committee.  If shares of Common Stock are used
to pay all or part of such withholding tax obligation,  the Fair Market Value of
the shares  surrendered,  withheld or reduced  shall be determined as of the day
preceding the date the Option or SAR is exercised,  the Stock Award vests or the
Performance Shares or Stock Units are earned, as applicable.

15.07.  Certain  Reduction  of  Restrictive  Payments.  Any  benefit,   payment,
accelerated  vesting or other right under this Plan may  constitute a "parachute
payment" (as defined in Code section  280G(b)(2)(A),  but without regard to Code
section  280G(b)(2)(A)(ii)),  with respect to a Participant  and the Participant
may incur a liability  under Code section 4999. In accordance  with the terms of
an Agreement, the Company shall reduce any such parachute payments, if, and only
to the extent that a reduction  will allow the  Participant to receive a greater
"net after-tax  amount" than such Participant  would receive absent a reduction.
For purposes of this Plan  section,  "net after tax amount"  means the amount of
any parachute payments, as applicable,  net of taxes imposed under Code sections
1,  3101(b)  and 4999 and any  State or local  income  taxes  applicable  to the
Participant as in effect on the date of the first payment under this  Agreement.
The  determination of the net after tax amount shall be imposed by the foregoing
taxes on  income  of the same  character  as the  parachute  payments  or capped
parachute  payments,  as  applicable,  in  effect  for  the  year in  which  the
determination is made.  "Capped parachute  payments" means the largest amount of
parachute payments that may be paid without liability under Code section 4999.

                                   ARTICLE XVI

                                    AMENDMENT


             The  Board  may  amend or  terminate  this  Plan from time to time;
provided,  however,  that no amendment may become  effective  until  shareholder
approval is obtained if (i) the  amendment  increases  the  aggregate  number of
shares of Common Stock that may be issued  under the Plan or (ii) the  amendment
changes the class of individuals eligible to become  Participants.  No amendment
shall,  without a  Participant's  consent,  adversely  affect any rights of such
Participant  under any outstanding award of Performance  Shares,  Stock Unit, or
under any Stock Award,  Option or SAR  outstanding at the time such amendment is
made.

                                      -19-

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                                  ARTICLE XVII

                                DURATION OF PLAN


             No  Performance  Shares or Stock  Units may be awarded and no Stock
Award,  Option,  SAR or Incentive Award may be granted under this Plan more than
ten years after the earlier of the date that the Plan is adopted by the Board or
the date that the Plan is approved by shareholders as provided in Article XVIII.
Performance Shares and Stock Units awarded, and Stock Awards,  Options, SARs and
Incentive  Awards granted before that date shall remain valid in accordance with
their terms.

                                  ARTICLE XVIII

                             EFFECTIVE DATE OF PLAN


             Performance Shares and Stock Units may be awarded and Stock Awards,
Options,  SARs and  Incentive  Awards  may be  granted  under this Plan upon its
adoption by the Board, provided that no award of Performance Shares, Stock Unit,
Stock Award,  Option or SAR will be effective  unless this Plan is approved by a
majority of the votes entitled to be cast by the Company's shareholders,  voting
either in person or by proxy,  at a duly held  shareholders'  meeting  or by the
unanimous consent of shareholders within twelve months of such adoption.





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