NEW ENGLAND BUSINESS SERVICE INC
10-Q, 1997-02-11
MANIFOLD BUSINESS FORMS
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       				    UNITED STATES
	                   SECURITIES AND EXCHANGE COMMISSION
	                        WASHINGTON, D.C.  20549
    
	                              FORM 10-Q
       

[X]     QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE     
       		SECURITIES EXCHANGE ACT OF 1934
   
        For the quarterly period ended December 28, 1996.

                                OR

[ ]     TRANSITION REPORT PURSUANT TO SECTION 13 OF 15(d) OF THE 
	SECURITIES EXCHANGE ACT OF 1934
  
	For the transition period from  ________  to  ________
	 
  	               	  Commission file number 1-11427
 
       			 NEW ENGLAND BUSINESS SERVICE, INC. 
	                 ---------------------------------- 
	 (Exact name of the registrant as specified in its charter)
	     
	       	Delaware                     04-2942374 
	     	--------                     ----------
        (State or other jurisdiction of     (I. R. S. Employer
	 incorporation or organization)      Identification No.)

                   		 500 Main Street
			   Groton, Massachusetts, 01471
	                   ----------------------------
	           (Address of principal executive offices)
		                 (Zip Code) 
		 
       		           	(508) 448-6111
	                        --------------
       	      (Registrant's telephone number, including area code)

Indicate by check mark whether the registrant (1) has filed all reports 
required to be filed by Sections 13 and 15(d) of the Securities Exchange Act 
of 1934 during the preceding 12 months (or for such shorter period that the 
registrant was required to file such reports), and (2) has been subject to 
such filing requirements for the past 90 days.
	    
   			     Yes     X       No           
	                            ---          ---
						    
The number of common shares of the Registrant outstanding on January 24, 1997 
was 13,093,619.

<PAGE>

               		       NEW ENGLAND BUSINESS SERVICE, INC.
			      CONDENSED CONSOLIDATED BALANCE SHEET
		                       (In Thousands)
		      
					   (unaudited)		
                                             Dec. 28,         June 29,
					       1996             1996   
					     --------         --------
ASSETS
Current Assets
   Cash and cash equivalents                 $  5,302         $  6,508
   Short term investments                       1,603           10,868
   Accounts receivable                         32,768           30,636
   Inventories                                  8,863            8,675
   Direct mail advertising and prepaid exps     5,022            5,176 
   Deferred income tax benefit                  9,473            9,471
         				     --------         --------
       	  Total current assets                 63,031           71,334


Property and equipment - net                   31,219           31,012

Property Held for Sale                            781              631

Other Assets - net                                495              565
                                             --------         --------
TOTAL ASSETS                                 $ 95,526         $103,542
                                             ========         ========

LIABILITIES AND STOCKHOLDERS' EQUITY
Current Liabilities
   Accounts payable                          $ 10,460         $  8,575
   Accrued expenses                            22,507           18,698
                                              -------          -------
	        Total current liabilities      32,967           27,273

  Deferred Income Taxes                           402              353

STOCKHOLDERS' EQUITY
   Preferred stock
   Common stock                                14,077           14,005
   Additional paid in capital                  14,723           13,603
   Cumulative foreign currency translation 
     adjustment                             (   1,405)       (   1,761)
   Retained earnings                           51,084           50,069
                                             --------         --------
	          Total                        78,479           75,916
   Less: treasury stock                     (  16,322)       (       0) 
                                             --------         --------
   Stockholders' Equity                        62,157           75,916
                                             --------         -------- 
TOTAL LIABILITIES & STOCKHOLDERS' EQUITY     $ 95,526         $103,542
                                             ========         ========



              See Notes to Unaudited Consolidated Financial Statements

<PAGE>

                        NEW ENGLAND BUSINESS SERVICE, INC.
                        CONSOLIDATED STATEMENTS OF INCOME
                       (In Thousands Except Per Share Data)
                                 (unaudited)

                               	  Three Months Ended        Six Months Ended 
                                  ------------------        ----------------
				  Dec. 28,  Dec. 30,       Dec. 28,   Dec. 30,
                                    1996      1995           1996       1995  
                                  --------  --------      ---------  ---------

NET SALES                         $ 63,203  $ 67,158      $ 123,905  $ 130,946

OPERATING EXPENSES:
  Cost of sales                     20,646    22,880         42,607     45,110
  Selling and advertising           22,062    25,426         44,431     50,311
  General and administrative        12,832    12,471         23,028     23,890
  Exit costs                          (158)       10          5,043      3,044
                                   -------   -------       --------   --------
    	Total operating expenses    55,382    60,787        115,109    122,355

INCOME FROM OPERATIONS               7,821     6,371          8,796      8,591

OTHER INCOME/(EXPENSE):
  Investment income                     71       241            243        542
  Gain on pension curtailment        1,543         0          1,543	     0
                                   -------   -------       --------   -------- 
INCOME BEFORE INCOME TAXES           9,435     6,612         10,582      9,133

PROVISION FOR INCOME TAXES:
  Federal                            2,704     1,998          3,071      2,682
  State                              1,031       702          1,133        996
                                   -------   -------       --------   -------- 
    Total                            3,735     2,700          4,204      3,678
                                   -------   -------       --------   --------  

NET INCOME BEFORE LOSS ON
  EQUITY METHOD INVESTMENT           5,700     3,912          6,378      5,455

Loss on equity method investment 
                                         0         0              0   (  1,002)
                                   -------   -------       --------   --------
NET INCOME                         $ 5,700   $ 3,912       $  6,378   $  4,453
                                   =======   =======       ========   ========

PER SHARE AMOUNTS:
  Net Income                       $   .43   $  . 26       $    .47   $    .30
                                   =======   =======       ========   ========
 
  Dividends                        $   .20   $   .20       $    .40   $    .40
                                   =======   =======       ========   ======== 

WEIGHTED AVERAGE SHARES 
  OUTSTANDING                       13,273    15,053         13,606     15,015
                                   =======   =======       ========   ========

               See Notes to Unaudited Consolidated Financial Statements

<PAGE>

                          NEW ENGLAND BUSINESS SERVICE, INC.
                    CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS
                                  (In Thousands)
                                    (unaudited)

                                           	   Six Months Ended     
                                                ----------------------     
	                                        Dec. 28,      Dec. 30,
                                              	  1996          1995     
                                                --------      -------- 
CASH FLOWS FROM OPERATING ACTIVITIES:
Net income                                      $  6,378      $  4,453
Adjustments to reconcile net income to cash:
  Depreciation and amortization                    4,915         9,778
  Deferred income taxes                               29     (   2,022)
  Gain on pension curtailment                  (   1,543)            0
  Other non-cash items                             4,973         6,518
Changes in assets and liabilities:
  Accounts receivable                          (   3,522)    (   5,017)
  Inventories, advertising mat'l and prepaid          16     (     111)
  Accounts payable                                 1,872           310
  Accrued expenses                                 1,774     (     881)
                                                --------      --------
Net cash provided by operating activities         14,892        13,028
                                                --------      -------- 

CASH FLOWS FROM INVESTING ACTIVITIES:
  Additions to property and equipment          (   4,920)    (   4,339)
  Purchase of investments                      (   3,800)    (  18,195) 
  Proceeds from sale of investments           	  13,064        13,449
                                                --------      --------
Net cash provided by (used in) investing 
  activities                                       4,344     (   9,085)
                                                --------      --------

CASH FLOWS FROM FINANCING ACTIVITIES:
  Payment of debt                              (   7,850)            0
  Proceeds from credit line                        7,850             0 
  Proceeds from issuing common stock               1,192         1,015
  Purchase of treasury stock                   (  16,322)            0
  Dividends paid                               (   5,363)    (   5,954)
                                                --------      --------
Net cash used in financing activities          (  20,493)    (   4,939)

EFFECT OF EXCHANGE RATE ON CASH                       51           182
                                                --------      --------


<PAGE>						      

                      NEW ENGLAND BUSINESS SERVICE, INC.
            CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (Continued)
                             (In Thousands)
                               (unaudited)

                                            	    Six Months Ended           
                                                 ---------------------
						 Dec. 28,     Dec. 30,
                                           	   1996         1995         
                                                 --------     --------  
NET DECREASE IN CASH AND CASH 
  EQUIVALENTS                                   (   1,206)     (   814)

CASH AND CASH EQUIVALENTS AT BEGINNING 
OF YEAR                                             6,508       11,604          
                                                  -------     --------   

CASH AND CASH EQUIVALENTS AT END OF PERIOD        $ 5,302     $ 10,790
                                                  =======     ========
							      

              See Notes to Unaudited Consolidated Financial Statements

<PAGE>

                  NOTES TO CONSOLIDATED FINANCIAL STATEMENTS


1.  Basis of Presentation
    ---------------------  

    The consolidated financial statements contained in this report are unaudited
    but reflect all adjustments, consisting only of normal recurring 
    adjustments, which are, in the opinion of management, necessary for a fair 
    statement of the results of the interim periods reflected.  Certain 
    information and footnote disclosures normally included in financial 
    statements prepared in accordance with generally accepted accounting 
    principles have been omitted pursuant to applicable rules and regulations of
    the Securities and Exchange Commission.  The results of operations for the
    interim period reported herein are not necessarily indicative of results 
    to be expected for the full year.  


2.  Accounting Policies 
    -------------------
      
    The consolidated financial statements included herein should be read in 
    conjunction with the financial statements and notes thereto, and the 
    Report of Independent Public Accountants incorporated by reference in the
    Company's Annual Report on Form 10-K for the fiscal year ended June 29, 
    1996 from the Company's 1996 Annual Report to Shareholders.

    Reference is made to the accounting policies of the Company described in 
    the notes to consolidated financial statements incorporated by reference in 
    the Company's Annual Report on Form 10-K for the fiscal year ended 
    June 29, 1996 from the Company's 1996 Annual Report to Shareholders.  The 
    Company has consistently followed those policies in preparing this report.


3.  Inventories
    -----------

    Inventories are carried at the lower of first-in, first-out cost or market.
    Inventories at December 28, 1996 and June 29, 1996 consisted of:

                                                   (unaudited)
                                      	             Dec. 28,        June 29,
                                                       1996           1996
                                                  ------------    -----------
     Raw paper                                    $    686,000    $   434,000
     Business forms and related office products      8,177,000      8,241,000
                                                  ------------    -----------
	      Total                                $ 8,863,000    $ 8,675,000
                                                   ===========    ===========
						   
<PAGE>
4.      Exit Costs
	----------

	During the first quarter of fiscal year 1997, the Company reached a
        joint decision with Kinko's Corporation to pursue a new strategy for 
	its retail channel initiative. This decision resulted in the closure
	of the Company's 75 existing NEBS manned print desks in Kinko's 
        stores, its administrative offices in Phoenix and its stationery
        plant in Scottsdale, Arizona. The accompanying consolidated
	statements of income include a $5,201,000 pretax charge for exit costs
	associated with this plan recognized in the first quarter ended 
	September 28, 1996. 

	The $5,201,000 pretax charge for exit costs consisted of estimated 
	costs related to facility closures of $1,160,000, estimated equipment 
	write-offs of $1,815,000 and estimated termination benefits of 
	$2,226,000. Approximately 230 employees have been terminated as a result
	of the restructuring plan. 

	During the second quarter of fiscal year 1997, the Company substantially
	completed a portion of its exit plan associated with the first quarter 
	fiscal year 1997 charge. Accordingly, the above mentioned estimates were
	revised. These revisions include a $500,000 pretax exit credit to 
	reflect a successful sub-lease arrangement of the Scottsdale, Arizona 
	facility and an additional $342,000 pretax exit charge for higher than
	expected employee termination benefits recognized in the second quarter 
	of fiscal year 1997.
	
	The balance of the reserve for exit costs at December 28, 1996 of 
	$3,950,000 represents specifically identified employee termination 
	benefits, equipment write-offs and facility closure costs. Cash payment
	related to these costs are expected to be made during fiscal year 1997.*
        
5.	Pension Plan
	------------

	During the second quarter of fiscal year 1997, the Company amended its
	defined benefit pension plan which provides benefits to the majority
	of its domestic employees. The amendment specifically freezes plan 
	participation at December 31, 1996 and eliminates further benefit 
	accruals after June 28, 1997. The Company currently expects to terminate
	the plan during calendar year 1997.* The Company recorded a plan 
	curtailment gain of $1,543,000 in the second quarter ended December 28, 
	1996 associated with the plan amendment.

6.	Impairment of Long-Lived Assets
        -------------------------------

	As of June 29, 1996, the Company adopted SFAS No. 121, entitled 
 	"Accounting for the Impairment of Long-Lived Assets and for Long-Lived
	Assets to be Disposed Of."  The adoption of this standard did not have
	a material effect on the accompanying consolidated financial statements.

7.      Debt Obligation
	---------------
	
	The Company obtained a $10,000,000 uncommitted line of credit during 
	November 1996 from a major commercial bank, at rates to be quoted at 
	the time of borrowing. At December 28, 1996, no amounts were outstanding
	under this line.

8.	Subsequent Event
      	----------------
	
	On January 8, 1997 the Company announced the completion of the 
	acquisition of Standard Forms Limited, a U.K. based company, for 
	$4.3 million. Standard Forms markets a line of business forms and 
	stationery by direct mail and through a direct sales force principally
	to automotive accounts in the U.K. and in France. The acquisition will
	be accounted for using the purchase method. Accordingly, the purchase 
	price will be allocated to assets acquired based on their fair values.
	The total cost in excess of net assets acquired will be amortized over 
	a period of 25 years.



<PAGE>

             	       MANAGEMENT DISCUSSION AND ANALYSIS

Liquidity and Capital Resources
- -------------------------------

Cash provided by operating activities for the six months ended December 28,
1996 was $14.9 million and represented an increase of $1.9 million from the 
$13.0 million provided in the comparable period last year. The increase in 
operating cash flow was primarily the result of a reduction in cash used to
fund the Company's non-cash working capital requirements.

Working capital at December 28, 1996 amounted to $30.1 million, including 
$6.9 million of cash and short-term investments.  This balance compares to 
working capital of $51.6 million, including cash and short-term investment 
balances of $26.9 million, at the same time last year.  At June 29, 1996, 
working capital amounted to $44.1 million, including cash and short-term 
investments of $17.4 million.  The $14 million reduction in working capital over
the course of the last six months was due principally to cash outflows of $16.8 
million associated with the repurchase of 1,024,800 shares of the Company's 
common stock, offset in part by an increase in accounts payable and accrued 
expenses balances.

Capital expenditures of $4.9 million for the six months ended December 28,
1996 were slightly higher than the $4.3 million expended for the first six 
months in fiscal 1996. The Company had no significant commitments for capital
projects at quarter end.  The Company anticipates that capital outlays will 
continue at the first half pace throughout fiscal year 1997.*  Anticipated 
capital outlays for fiscal year 1997 are primarily related to a plan to 
upgrade the Company's order entry, financial and related systems.
	       
In addition to its present cash and investment balances, the Company has 
consistently generated sufficient cash internally to fund its needs for 
working capital, dividends and capital expenditures.  However, should the 
Company need additional funds, it has unsecured lines of credit with a major
bank for $20.0 million.  At present, there are no outstanding balances against
this line.


Results of Operations
- ---------------------

Net sales decreased 5.9% to $63.2 million in the second quarter of fiscal 1997 
from $67.2 million in last year's second quarter. The sales decrease was 
composed of approximately a $5.0 million or 7.4% decline attributable to 
discontinuation of Kinko's retail activities and the divestiture of the 
One-Write Plus product line, a $1.3 million or 1.9% decline attributable to 
higher promotional discounting, offset by a $1.2 million or 1.8% effective price
increase and a $1.1 million or 1.6% unit volume increase.

Net sales for the six months ended December 28, 1996 decreased 5.3% to $123.9
million from $130.9 million in last year's comparable period. The sales decrease
was composed of a $6.0 million or 4.6% decline attributable to the 
discontinuation of Kinko's retail activities and the divestiture of the 
One-Write Plus product line, a $0.9 million or 0.6% unit volume decline and a
$1.3 million or 1.0% decline attributable to higher promotional discounting,
offset in part by a $1.2 million or 0.9% effective price increase.

For the quarter of fiscal 1997, cost of sales decreased to 32.7% of sales from
34.1% in last year's comparable period and remained level at 34.4% of sales 
on a year to date basis. The second quarter decrease was due to improved 
manufacturing efficiency, reduced material costs, reduced freight costs and
reduced manufacturing overhead expense during the quarter.

Selling and advertising expenses as a percentage of sales decreased to 34.9% in
the second quarter of fiscal 1997 from 37.9% in last year's comparable quarter. 
On a year to date basis, selling and advertising expenses decreased to 35.9% of 
sales in fiscal 1997 from 38.4% in fiscal 1996. These decreases were primarily
associated with reduced software technical support and development costs 
following the divestiture of One-Write Plus and reduced selling expenses related
to the discontination of Kinko's retail activities. These cost savings were 
partially offset by an increase in direct mail advertising expense.

General and administrative expenses increased to 20.3% of sales in the second
quarter of fiscal 1997 from 18.6% in last year's comparable quarter and to 
18.6% in fiscal 1997 from 18.2% in fiscal 1996 on a year to date basis. The 
second quarter increase was primarily due to increased costs related to the 
Company's program to re-engineer its financial and operational information 
systems. The year to date increase was also due primarily to the information 
systems re-engineering cost increase offset by a reduction in expense 
recognized due to the revaluation of certain software-related assets in the
first quarter of 1996.

During the first quarter of fiscal year 1997, the Company recorded a $5.2 
million pre-tax charge, or $.21 per share, related to exit costs associated with
a plan to close the Company's 75 NEBS manned print desks in Kinko's stores, its
administrative offices in Phoenix and its stationery plant in Scottsdale, 
Arizona. The $5,201,000 pretax charge for exit costs consisted of facility 
closure costs of $1,160,000, equipment write-offs of $1,815,000 and 
postemployment benefits of $2,226,000 in conjunction with the termination of
approximately 230 employees. 

As a result of the successful negotiation of a sub-lease agreement on its 
Scottsdale, Arizona manufacturing facility, the Company reduced its estimate of
facility closure costs and recognized a $500,000 exit credit in the second 
quarter of fiscal 1997. In addition, the Company revised its estimate of 
postemployment benefits due to its terminated employees and recognized an 
additional $342,000 in related exit costs during the second quarter. 

The Company also expects to incur an additional $700,000 of operating expense 
during the remainder of fiscal year 1997 associated with the plan to restructure
operations.* As of December 28, 1996 approximately $3,950,000 remains in the 
reserve.  The restructuring plan is expected to be substantially completed 
during fiscal year 1997.*

Investment income decreased from fiscal year 1996 to fiscal 1997 due to lower
investable balances.

The provision for income taxes as a percentage of pre-tax income has remained
constant from fiscal 1996 to fiscal 1997 at approximately 40%.

In 1996 the Company's adoption of Statement of Financial Accounting Standards
(SFAS) No. 121, "Accounting for the Impairment of Long-Lived Assets and for 
Long-Lived Assets to Be Disposed Of", was not significant to the financial
statements.

                      -     -     -     -     -     -     -

* This statement is a forward-looking statement reflecting the Company's current
  expectations. There can be no assurance that the Company's actual results will
  not differ materially from those projected in such forward-looking statements
  due to the important factors described in Exhibit 99 to this Quarterly Report
  on Form 10-Q.



<PAGE>

                 		        PART II - OTHER INFORMATION
		                         ---------------------------


Item 1.  LEGAL PROCEEDINGS 
	
	        To the Company's knowledge, no material legal proceedings are 
pending on the date hereof to which the Company is a party or to which any 
property of the Company is subject.

Item 2.  CHANGES IN SECURITIES

       	 Not applicable.

Item 3.  DEFAULTS UPON SENIOR SECURITIES

       	 Not applicable.
 
Item 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS
 
         Not applicable.

Item 5.  OTHER INFORMATION

         Not applicable.

Item 6.  EXHIBITS AND REPORTS ON FORM 8-K 
	 
       	 a. Exhibits
	   
	    Exhibit No.         Description
	    -----------         -----------
				
	       (2)              Not applicable.
			      
	      (3)(a)            Certificate of Incorporation of the Registrant. 
		                (Incorporated by reference to the Company's 
				Current Report on Form 8-K dated October 31, 
	                        1986.)
    
       	      (3)(b)            Certificate of Merger of New England Business 
				Service, Inc. (a Massachusetts corporation) and 
				the Company, dated October 24, 1986 amending the
                               	Certificate of Incorporation of the Company by 
			        adding Articles 14 and 15 thereto.  
                                (Incorporated by reference to the Company's 
			        Current Report on Form 8-K dated October 31, 
                            	1986.)

              (3)(c)            Certificate of Designations, Preferences and
                         	Rights of Series A Participating Preferred 
			        Stock of the Company, dated October 
	                	27, 1989.  (Incorporated by reference to the 
                            	Company's Annual Report on Form 10-K for the 
                                fiscal year ended June 30, 1995, filed  
                            	September 15, 1995.)
		
	      (3)(d)            By-Laws of the Registrant, as amended.
				(Incorporated by reference to Exhibit 10(a) of 
				the Company's Quarterly Report on Form 10-Q for
				the Quarter ended December 31, 1995, filed 
				February 8, 1996.)
      
	      (4)(a)            Specimen stock certificate for shares of 
			        Common Stock, par value $1.00 per share.  
                                (Incorporated by reference to the Company's 
                          	Annual Report on Form 10-K for the fiscal 
                          	year ended June 30, 1995, filed September 
                          	15, 1995.)
	       
	      (4)(b)            Amended and Restated Rights Agreement, dated 
                            	October 27, 1989 as amended as of October 20, 
                            	1994 (the "Rights Agreement"), between New 
                            	England Business Service, Inc. and The First
                            	National Bank of Boston, National Association, 
                            	as rights agent, including as Exhibit B the 
                            	forms of Rights Certificate Election to Exercise
                            	(Incorporated by reference to Exhibit 4 of the 
				Company's current report on Form 8-K dated 
                            	October 25, 1994.)

       	      (10)(a)           Revolving Credit Agreement between the Company 
				and The First National Bank of Boston dated 
				August 30, 1996. (Incorporated by reference to
				Exhibit 10(b) of the Company's Annual Report 
				on Form 10-K for the Year ended June 29, 1996,
				filed September 11, 1996.)

	      (10)(b)		Uncommitted Line of Credit Agreement between the
				Company and The First National Bank of Boston 
				dated November 19, 1996. 
		 
              (11)              Statement re computation of per share earnings.
	  
	      (15)              Not applicable.
	
	      (18)              Not applicable.
			      
       	      (19)              Not applicable.
	    
	      (22)              Not applicable.
	  
	      (23)              Not applicable.

    	      (24)              Not applicable.
       
              (27)              Article 5 Financial Data Schedule.
		
              (99)		Safe Harbor for Forward Looking Statements      

          b. Reports on Form 8-K.
	    
             No reports on Form 8-K were filed during the Company's second
             quarter.

<PAGE>
	
                             			   SIGNATURES

     Pursuant to the requirements of the Securities Exchange Act of 1934, the 
registrant has duly caused this report to be signed on its behalf by the 
undersigned thereunto duly authorized.



                                  	NEW ENGLAND BUSINESS SERVICE, INC.      
					----------------------------------
			                              (Registrant)   

 
February 11, 1997                       /s/John F. Fairbanks               
- -----------------                       --------------------------
Date                                       John F. Fairbanks                 
				           Principal Financial and 
				           Accounting Officer     





















                         New England Business Service, Inc.
                 Statement Re Computation of Per Share Earnings
                     (In Thousands Except Per Share Data)


                                  Exhibit 11
                                  ----------

                                  Three Months Ended      Six Months Ended
                                   December 28, 1996      December 28, 1996
                                  ------------------     ------------------
                                              Fully                  Fully
                                  Primary    Diluted     Primary    Diluted
                                  -------    -------     -------    -------
Shares
- ------

Weighted Average Shares
  of Common Stock                  13,111     13,111      13,448     13,448

Add:
  Common Stock Equivalents
    in the form of Stock Options      162        246         158        246 
                                  -------    -------     -------    -------
Weighted Average Common Stock
  and Common Stock Equivalents     13,273     13,357      13,606     13,694
                                  =======    =======     =======    =======

Earnings
- --------

Earnings per Consolidated 
  Statement of Income             $ 5,700    $ 5,700     $ 6,378    $ 6,378
                                  =======    =======     =======    =======

Earnings per Share                $   .43    $   .43     $   .47    $   .47
                                  =======    =======     =======    =======






<TABLE> <S> <C>

<ARTICLE> 5
<LEGEND>
THE SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE
CONSOLIDATED BALANCE SHEET OF NEW ENGLAND BUSINESS SERVICE, INC. AND ITS
SUBSIDIARIES AS OF DECEMBER 28, 1996 AND THE RELATED STATEMENTS OF CONSOLIDATED
INCOME AND CASH FLOWS AND IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH
FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER> 1,000
       
<S>                             <C>                     <C>
<PERIOD-TYPE>                   3-MOS                   6-MOS
<FISCAL-YEAR-END>                          JUN-28-1997             JUN-28-1997
<PERIOD-END>                               DEC-28-1996             DEC-28-1996
<CASH>                                           5,302                   5,302
<SECURITIES>                                     1,603                   1,603
<RECEIVABLES>                                   36,602                  36,602
<ALLOWANCES>                                     3,834                   3,834
<INVENTORY>                                      8,863                   8,863
<CURRENT-ASSETS>                                63,031                  63,031
<PP&E>                                         102,805                 102,805
<DEPRECIATION>                                  71,586                  71,586
<TOTAL-ASSETS>                                  95,526                  95,526
<CURRENT-LIABILITIES>                           32,967                  32,967
<BONDS>                                              0                       0
<COMMON>                                        14,077                  14,077
                                0                       0
                                          0                       0
<OTHER-SE>                                      48,080                  48,080
<TOTAL-LIABILITY-AND-EQUITY>                    95,526                  95,526
<SALES>                                         63,203                 123,905
<TOTAL-REVENUES>                                63,203                 123,905
<CGS>                                           20,646                  42,607
<TOTAL-COSTS>                                   34,736                  72,502
<OTHER-EXPENSES>                               (1,614)                 (1,786)
<LOSS-PROVISION>                                   781                   1,455
<INTEREST-EXPENSE>                                  11                      11
<INCOME-PRETAX>                                  9,435                  10,582
<INCOME-TAX>                                     3,735                   4,204
<INCOME-CONTINUING>                              5,700                   6,378
<DISCONTINUED>                                       0                       0
<EXTRAORDINARY>                                      0                       0
<CHANGES>                                            0                       0
<NET-INCOME>                                     5,700                   6,378
<EPS-PRIMARY>                                      .43                     .47
<EPS-DILUTED>                                      .43                     .47
        

</TABLE>

Exhibit 99. Additional Exhibits - Safe Harbor for Forward Looking Statements

From time to time, the Company or its representatives have made or may make
forward-looking statements, orally or in writing, in reports filed under the
Securities Act of 1934, as amended, in press releases or in statements made
with the approval of an authorized executive officer. The words or phrases
"is expected," "will continue," "anticipates," "estimates," or similar
expressions in any of these communications are intended to identify 
"forward-looking statements" within the meaning of Section 21E of the 
Securities Exchange Act of 1934 and Section 27A of the Securities Act of 
1933, as enacted by the Private Securities Litigation Reform Act of 1995.

In connection with the safe harbor provisions of the Private Securities 
Litigation Reform Act of 1995, the Company is hereby filing the following 
cautionary statements identifying important factors that could cause the 
Company's actual results to differ materially from those projected in such 
forward looking statements:

Increasing Competition; Pressure on Price and Margins. 
The Company operates in a highly competitive marketplace, in which it competes
with a variety of mail order marketers, retailers, dealers, distributors and 
local printers in the marketing of business forms, stationery and supplies to 
small businesses. Over the course of the past decade, mail order providers of 
business forms and stationery have experienced growth in excess manufacturing 
capacity. In addition, the Company has faced increasing competition from 
low-price, high-volume office supply chain stores. Improvements in the cost 
and quality of printing technology have increasingly allowed dealers, 
distributors and local printers to gain access to products of complex design
and functionality at competitive prices. The Company currently anticipates that
these trends will continue. No assurance may be given that competition will 
not have an adverse effect on the Company's business. In addition, if any of 
the Company's mail order competitors were to seek to gain or retain market 
share by reducing prices or increasing promotional discounting, the Company 
would be compelled to reduce its prices or match the discounts and thereby 
reduce its gross margin and profitability.

Economic Cycles; Variability of Performance. 
The Company's standardized forms and check business accounts for a large
majority of its sales and profitability. The forms and check industry is 
highly competitive and generally characterized by mature products designed
within well-established industry standards. The Company relies, in part, on
net small business formations for growth in demand for its standardized form
and check products. As a result, the Company's growth rate is closely correlated
to the strength of its target small business market. The Company's revenue 
trends and operating profitability have been materially adversely affected by 
recession-related contractions in the small business economy in the past. The
Company will continue to experience quarterly and annual variations in net sales
and net income as a result of changes in the levels of small business formations
and failures.

Technological Change; Product Obsolescence and Risks to Competitive Advantage.
The Company's standardized business forms and related products are designed to
provide small businesses with the financial and business records required to
manage a business. Steady technological improvements have provided small 
businesses in several market segments with alternative means to enact and record
business transactions. PC-based, point-of-sale, electronic form and electronic
transaction systems have been designed to automate several of the functions
performed by the Company's products. The price and performance characteristics
of personal laser and ink-jet printing equipment have improved markedly in the
recent past; thereby allowing small businesses a cost competitive means to print
low-quality versions of Company forms on plain paper. In addition, the Internet
has the potential to eliminate the Company's advantage of scale in direct 
marketing by providing all competitors with equal access to customers who 
purchase products over the Internet. In response, the Company has focused 
resources on development and procurement of new products less susceptible to 
technological obsolescence and has aggressively moved to develop a comprehensive
electronic catalog of products to be utilized in retail-based kiosks, PC-based
software and over the Internet. It should be noted that the Company's small 
business customers have proven to be relatively slow adapters of new technology 
which has minimized the adverse impact of these technological trends. However, 
the Company may give no assurance that continued technological change will not 
have a material adverse impact on the long-term prospects for the Company's 
business.

Paper Costs and Postal Rates; Risks to Margins.
The cost of paper used to produce the Company's products, catalogs and 
advertising materials constitutes, directly or indirectly, approximately 20% 
of consolidated revenues. In addition, the Company is reliant on the U.S. Postal
Service for delivery of most of the Company's promotional materials. Coated 
paper costs for promotional materials and postal rates for third class mail have
increased significantly over the past decade. In addition, certain segments of
the paper market have demonstrated considerable price volatility over the past
five years. The Company has been able to counteract the impact of postal and 
paper cost increases with cost reduction programs and selected product price
increases. Due to increased competition in the small business forms, stationery
and supplies marketplace, no assurance may be given that the Company will be 
able to increase product pricing to compensate for future paper or postal cost
increases. The inability to raise prices in response to paper or postal cost 
increases could reduce the Company's operating profitability and net income.

Customer Preferences; Investment Requirements & Sales Risk.
The Company's core competency is the direct marketing, manufacturing and 
distribution of standardized forms and related products to small businesses. 
Newly-formed small business owners are increasingly demanding custom and 
color-coordinated products to create an image in addition to enabling the 
management of business transactions. The relative prices charged by local
printers, contract printers and dealers for providing these custom and 
full-color printed products have been declining due to technological advances
in composition systems and printing equipment. As a direct result, the cost
advantage inherent to the Company's standardized forms and related printed 
products has declined. The Company is responding with focused investment in 
the infrastructure required to sell, compose, print and distribute custom and
full-color products. This effort will include installation of an integrated 
and flexible information system architecture and the re-engineering of many of 
the Company's basic business functions. In addition, the Company will continue 
to invest in its dealer and technology-based channels that more readily support 
the interactive marketing required to sell custom and full-color products. 
However, the Company may give no assurance that the rate of decline in demand 
for standardized forms and related printed products will not accelerate, that 
the interactive marketing investments will prove successful, nor that the 
information systems re-engineering effort will not result in operating 
inefficiencies or unplanned expense. If any of such potential risks materialize,
the Company's future net sales and net income could be materially adversely 
affected.

Response Rates and Customer Retention; Sales Risk.
Customer and prospect response rates to the Company's catalogs and promotional 
materials have remained relatively stable over time. Continued stability in 
prospect response and customer retention is primarily dependent on the continued
relevancy of the range of the Company's products to the small business 
marketplace. New product introductions, to date, have generally offset declines 
in response rates and retention attributable to product obsolescence. However, 
the Company can make no assurances that its new product introductions will 
continue to offset the rate of obsolescence of its standardized forms products 
in the future. An increase in the rate of product obsolescence or a decline in 
new product introductions could negatively impact response rates and customer 
retention which, in turn, would have a materially adverse impact on the 
Company's long-term financial performance.

Prospect Lists; Sales Risk.
The Company's direct mail business has been characterized by a consistent level 
of average annual sales per customer. As such, net sales growth is dependent, in
part, on an increase in customers served by the Company. Growth in the total 
number of direct mail customers served by the Company depends upon continued 
access to high-quality lists of newly-formed small businesses. In the past, the 
Company's ability to compile proprietary prospect lists was a distinct 
competitive advantage. However, the external list compilation industry has grown
more sophisticated and currently markets comprehensive lists of newly-formed 
businesses to the Company and its competitors. At present, the Company relies on
the speed of its delivery of promotional materials to prospective customers to 
gain advantage over competitors. However, the Company can make no assurances 
that its promotional material delivery advantage will be maintained over time. A
deterioration in the Company's delivery advantage could have a materially 
adverse impact on the Company's business and financial performance.

Governmental Regulations; Sales Risk.
Future governmental legislation or regulation including, but not limited to, 
the following potential regulatory actions have the potential to have a material
adverse impact on the Company's business prospects: 1) institution of privacy 
laws could constrain the Company's ability to mail promotional materials or to 
telemarket to small businesses; 2) modification to U.S. Postal Service 
regulations with the effect of increasing postal rates or reducing postal 
delivery efficiency could have an adverse impact on the Company's marketing 
efforts; and 3)institution of a "general sales tax", "value added tax" or 
similar national tax could reduce demand for the Company's products. Although 
the Company has no current knowledge or belief that such adverse regulation, or 
similar governmental regulation, is pending or imminent, it may make no 
assurance that adverse governmental regulation will not have a material adverse
impact on the Company's business in the future.

Acquisitions; Inherent Risk
From time to time the Company has acquired, or may acquire in the future, a
majority ownership position in a company or substantially all of the assets
related to a specific line of business. Such acquisitions are undertaken to 
enhance the Company's competitive position in the marketplace or to gain access
to new markets, products, competencies or technologies. The Company has 
performed in the past and will perform in the future a business, financial and
legal due diligence review in advance of an acquisition to corroborate the 
assumptions critical to projected future performance of an acquired entity and
to identify the risks inherent to such projections. However, the Company can 
make no assurances that its due diligence review will identify all potential 
risks associated with the purchase, integration or operation of an acquired 
enterprise. If any of such potential risks materialize, the Company's future 
net sales and net income could be materially adversely affected.

Other Risks; Variability of Performance.
The Company has experienced in the past and will experience in the future 
quarterly and annual variations in net sales and net income as a result of many
factors, including, but not limited to, the timing of catalog mailings, catalog
response rates, product mix, the timing and levels of selling, general and 
administrative expenses, cost reduction programs, timing of holidays and 
inclement weather. The Company's planned operating expenses are based on sales
forecasts. If net sales performance falls below expectations in any given 
quarter or year, the Company's operating results could be materially adversely
affected.




Exhibit 10





						Date: November 19, 1996

Mr. John Fairbanks, CFO
New England Business Service, Inc.
500 Main Street
Groton, MA 01471

Dear John:

	We are pleased to inform you that the necessary internal approval has
been obtained for the establishment of an informal "money market" lending 
arrangement with NEBS. Loans under this arrangement will be at fixed rates 
quoted by the The First National Bank of Boston with maturities of up to thirty
days. Prepayment of loans will not be permitted and if any loans are paid on 
a date other than the maturity date thereof (whether by acceleration or 
otherwise), you shall compensate us for any funding losses and other costs
(including lost profits) incurred as a result of such payment. Each loan must
be at least $1,000,000 and aggregate loans under this arrangement may not exceed
$10,000,000. This arrangement is not a commitment to lend, and from time to time
the Bank may not quote rates on some or all maturities.

	We agree that upon your advice by telephone from time to time to our 
Money Market Desk at (617) 434-7725 that you wish to borrow money under this
facility and our agreement to lend, we will forthwith lend you such amount at 
the quoted rate of interest by crediting such an amount to your demand deposit
account with us, or, upon your instructions, by wiring such amount to such other
account as you may direct. Borrowings shall be evidenced by a Promissory Note in
the form attached hereto. Each borrowing and the corresponding information (see
attached note schedule) will be recorded the day of the telephone call. Our 
corresponding advices of credit and debit will be additional evidence of 
borrowings. You authorize us to keep the official record of all borrowings under
this "money market" lending arrangement in the format described above, and you
agree that this record shall be prima facie evidence of the amount of the 
borrowings under this facility.

	This letter and the Promissory Note evidence your promise to pay all 
such borrowings with interest on their respective maturity dates.

	This "money market" lending arrangement remains in force until 
October 31, 1997.

If the foregoing satisfactorily sets forth the terms and conditions of this 
lending arrangement, please indicate your acceptance thereof by executing and 
returning the attached copy of this letter and the attached Promissory Note, 
along with a $5,000 facility set-up fee.


						Sincerely,

						/s/Christopher D. Francis
						-------------------------
						Christopher D. Francis
						Vice President



Accepted:

BY:    /s/John F. Fairbanks
       --------------------
TITLE: Vice President & CFO

Date:  November 20, 1996


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