MEDIA GENERAL INC
S-8, 1998-12-22
NEWSPAPERS: PUBLISHING OR PUBLISHING & PRINTING
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   As filed with the Securities and Exchange Commission on December 22, 1998.
                                                 Registration No. 333-
================================================================================

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    FORM S-8

                             REGISTRATION STATEMENT
                        UNDER THE SECURITIES ACT OF 1933

                               MEDIA GENERAL, INC.
             (Exact Name of Registrant as Specified in its Charter)

        Commonwealth of Virginia                            54-0850433
      (State or Other Jurisdiction                       (I.R.S. Employer
    of Incorporation or Organization)                  Identification Number)

               333 East Franklin Street, Richmond, Virginia 23219
               (Address of Principal Executive Offices) (Zip Code)
                               ------------------

                              MEDIAL GENERAL, INC.
                           DEFERRED COMPENSATION PLAN
                            (Full Title of the Plan)

                           George L. Mahoney, Esquire
                          General Counsel and Secretary
                               Media General, Inc.
                            333 East Franklin Street
                            Richmond, Virginia 23219
                                 (804) 649-6000
                      (Name, Address and Telephone Number,
                   Including Area Code, of Agent for Service)
                                   -----------
<TABLE>
<CAPTION>

                         CALCULATION OF REGISTRATION FEE
====================================== ================= ==================== ==================== ============
                                                           Proposed Maximum     Proposed Maximum     Amount of
                                         Amount to be     Offering Price per   Aggregate Offering  Registration
Title of Securities to be Registered      Registered          Obligation             Price              Fee
- -------------------------------------- ----------------- -------------------- -------------------- ------------
<S>                                     <C>                       <C>            <C>                 <C>
Deferred Compensation
  Obligations (1).....................  $30,000,000 (2)           100%           $30,000,000 (2)      $8,340
====================================== ================= ==================== ==================== ============
</TABLE>

(1)   The Deferred  Compensation  Obligations are unsecured obligations of Media
      General,  Inc. to pay deferred  compensation  in the future in  accordance
      with the terms of the Media General, Inc. Deferred Compensation Plan.

(2)   Estimated solely for the purpose of calculating the registration fee. Such
      estimate  has been  computed in  accordance  with Rule 457(h) and is based
      upon  an  estimate  of  the  amount  of  compensation  to be  deferred  by
      participants.

================================================================================

<PAGE>

                                     PART II

               INFORMATION REQUIRED IN THE REGISTRATION STATEMENT


Item 3      Incorporation of Documents by Reference

         The following  documents  previously  filed by the Registrant  with the
Securities and Exchange Commission (the "Commission") are incorporated herein by
reference and made a part hereof:

         (1)     the Registrant's Annual Report on Form 10-K for the fiscal year
                 ended  December 28, 1997, as amended by Form 10-K/A  (Amendment
                 No. 1), filed June 29, 1998, File No. 1-6383; and

         (2)     the  Registrant's  Quarterly  Reports  on  Form  10-Q  for  the
                 quarters ended March 29, 1998,  June 28, 1998 and September 27,
                 1998, File No. 1-6383.

         All documents subsequently filed by the Registrant pursuant to Sections
13(a),  13(c),  14 and 15(d) of the Securities  Exchange Act of 1934, as amended
(the "Exchange Act"),  prior to the filing of a  post-effective  amendment which
indicates that all securities  offered have been sold or which  deregisters  all
securities then remaining unsold shall be deemed to be incorporated by reference
herein and to be a part  hereof from the date of filing of such  documents.  Any
statement  contained  herein  or in a  document  incorporated  or  deemed  to be
incorporated  by reference  herein shall be deemed to be modified or  superseded
for  purposes  of this  Registration  Statement  to the extent  that a statement
contained herein or in any other subsequently filed document which also is or is
deemed to be  incorporated  by  reference  herein  modifies or  supersedes  such
earlier  statement.  Any such  statement so modified or superseded  shall not be
deemed,  except as so  modified  or  superseded,  to  constitute  a part of this
Registration Statement.

Item 4      Description of Securities

         The securities being registered are deferred  compensation  obligations
("Deferred Compensation Obligations") of the Registrant under the Media General,
Inc. Deferred  Compensation Plan (the "Plan"). The following  description of the
Deferred  Compensation  Obligations is qualified in its entirety by reference to
the  complete  text of the Plan set forth as  Exhibit  4.3 to this  Registration
Statement.  Capitalized  terms used in this Item 4 and not otherwise  defined in
this  Registration  Statement shall have the respective  meanings  attributed to
such terms in the Plan.

         The Deferred Compensation  Obligations incurred by the Registrant under
the Plan are unsecured  general  obligations  of the  Registrant,  and will rank
equally with other unsecured and  unsubordinated  indebtedness of the Registrant
outstanding  from time to time. The Plan is unfunded,  and the Registrant is not
required to set aside assets to be used for payment of the Deferred Compensation
Obligations.  Because the  Registrant  is a holding  company  and its  principal
assets are its operating subsidiaries, the Registrant's ability to make payments
to Participants in connection with Deferred  Compensation  Obligations under the
Plan may be subject to the  availability  of funds  from such  subsidiaries.  In
addition,  the right of the Registrant (and hence the rights of creditors of the
Registrant, including Participants in the Plan) to participate in a distribution
of the  assets  of a  subsidiary  of the  Registrant  upon  its  liquidation  or
reorganization  or  otherwise  necessarily  is  subject  to the prior  claims of
creditors  of the  subsidiary,  except to the extent  that claims of the Company
itself as a creditor may be recognized.



                                      II-1
<PAGE>

         Under  the  Plan,  the  Registrant  will  provide  a  select  group  of
management  or  highly   compensated   employees  of  the   Registrant  and  its
subsidiaries   with  the  opportunity  to  elect  to  defer  a  portion  of  the
compensation  otherwise  payable to such  employees  during  any Plan  Year.  An
employee who elects to  participate  in the Plan  ("Participant")  may defer the
receipt of Base Annual  Salary  and/or Bonus  payable by the  Registrant  to the
Participant ("Deferral Contribution").  This elective Deferral Contribution will
be credited by the Registrant to a Deferral  Contribution Account established in
the name of the  Participant.  A Participant may designate a fixed dollar amount
to be  deducted  from his or her Base  Annual  Salary and may  designate a fixed
dollar amount or a percentage to be deducted from his or her Bonus.  The minimum
amount of Base Annual Salary  and/or Bonus that may be deferred  during any Plan
Year is $4,000.  The maximum deferral during any Plan Year is 80% of Base Annual
Salary and 100% of the amount of any Bonus.

         The  amounts  deferred  by  Participants  under the Plan  represent  an
obligation of the Registrant to make payments to the  Participants  at some time
in the  future.  The  amount  that  the  Registrant  is  required  to pay to any
Participant  under the terms of the Plan is equal to the Deferral  Contributions
made  by  the  Participant,   as  adjusted  for  hypothetical  gains  or  losses
attributable  to  the  deemed  investment  of  such  Deferral  Contributions  in
hypothetical investment alternatives chosen by the Participant,  all of which is
reflected  in  the  Participant's  Deferral  Contribution  Account  (bookkeeping
accounts maintained by the Registrant for each of the Participants).

         At the beginning of each Plan Year,  the  Registrant  shall provide the
Participants with a list of hypothetical  investments  available under the Plan.
In the sole discretion of the Registrant, the hypothetical investments available
under the Plan may be changed and Participants may be required to reallocate and
redirect the investment of their Deferral Contributions.  A Participant may make
changes in his or her choice of  hypothetical  investments on a monthly basis to
reallocate the manner in which earlier  Deferral  Contributions,  as well as any
appreciation or depreciation  with respect thereto,  are invested under the Plan
and to  redirect  the  investment  of future  Deferral  Contributions.  Any cash
earnings  generated  under a  hypothetical  investment  (such as interest,  cash
dividends and other  distributions)  shall, in the Registrant's sole discretion,
either be deemed to be reinvested in such hypothetical  investment or reinvested
in one or more other hypothetical investments designated by the Registrant. With
respect to any distribution or reallocation of Deferral  Contribution  Accounts,
the Registrant is granted the authority under the Plan to select the dates to be
used for valuation purposes.

         Each   Participant  is  at  all  times  100%  vested  in  all  Deferral
Contributions,  as well as in any appreciation  (or  depreciation) in the amount
thereof due to gains and losses from the hypothetical investments.

         The Plan provides for the  suspension of  Participant  deferrals  under
certain circumstances,  including financial  emergencies,  disability and unpaid
leave of absences.  The Plan also provides for interim  distributions of amounts
payable from the Participant's  Deferral Contribution Account and for withdrawal
of Plan amounts in the event of a financial emergency.

         The amounts payable to  Participants  under the Plan are distributed in
accordance  with  the  distribution  provisions  of the  Plan.  Generally,  such
distributions  are made upon  termination  of employment,  retirement,  death or
disability.  Payment of benefits may either be in a lump sum or in  installments
at the  Participant's  election.  The  Registrant  is entitled  to withhold  all
federal,  state and local  income,  employment  and other  taxes  required to be
withheld  by  the  Registrant  in  connection   with  payments  to  be  made  to
Participants under the Plan.



                                      II-2
<PAGE>

         The  Registrant  reserves  the  right to amend or  terminate  the Plan,
provided  that any such  amendment  does not decrease or restrict the value of a
Participant's  account  balance  under  the  Plan in  existence  at the time the
amendment is made, and provided  further that no amendment shall be made after a
change in  control  that would  adversely  affect the  vesting,  calculation  or
payment of benefits  under the Plan or diminish any other rights or  protections
any Participant  has under the Plan (unless the Participant  consents in writing
to such amendment).

Item 5      Interests of Named Experts and Counsel

         The validity of the securities  offered hereby has been passed upon for
the Registrant by George L. Mahoney, Esquire, General Counsel of the Registrant.
As of December 21, 1998, Mr. Mahoney  beneficially  owned an aggregate of 10,816
shares of the Registrant's Class A Common Stock.

Item 6      Indemnification of Directors and Officers

         Article  10 of  Chapter 9 of Title  13.1 of the Code of  Virginia  (the
"Code") permits a Virginia  corporation to indemnify any director or officer for
reasonable  expenses  incurred  in any  legal  proceeding  in  advance  of final
disposition  of the  proceeding,  if  the  director  or  officer  furnishes  the
corporation  a written  statement  of his good faith  belief that he has met the
standard of conduct  prescribed by the Code and a  determination  is made by the
board of directors that such standard has been met. In a proceeding by or in the
right of the  corporation,  no  indemnification  shall be made in respect of any
matter  as to which an  officer  or  director  is  adjudged  to be liable to the
corporation,  unless the court in which the  proceeding  took  place  determines
that,   despite  such   liability,   such  person  is  reasonably   entitled  to
indemnification  in  view of all of the  relevant  circumstances.  In any  other
proceeding,  no  indemnification  shall be made if the  director  or  officer is
adjudged  liable to the  corporation  on the basis  that  personal  benefit  was
improperly  received by him.  Corporations are given the power to make any other
or further indemnity,  including advance of expenses, to any director or officer
that may be authorized by the articles of incorporation or any bylaw made by the
shareholders,  or any  resolution  adopted,  before or after the  event,  by the
shareholders,  except  an  indemnity  against  willful  misconduct  or a knowing
violation of the criminal law. Unless limited by its articles of  incorporation,
indemnification  of a director or officer is mandatory when he entirely prevails
in the defense of any  proceeding  to which he is a party because he is or was a
director or officer.

         Article  IV of the  Registrant's  Restated  Articles  of  Incorporation
provides that the Registrant shall indemnify each of its directors and officers,
and the directors and officers of its subsidiaries, against liabilities incurred
in  connection  with any actual or  threatened  suit or proceeding to which such
director or officer was a party by reason of his being or having been a director
or officer,  except in circumstances  where such director or officer is adjudged
liable because of willful  misconduct,  bad faith,  gross negligence or reckless
disregard  of  the  duties  of  such  person's  office.  In  the  event  of  the
satisfaction  of a judgment or fine in any proceeding in which no  determination
is made as to any of the foregoing  types of  misfeasance,  or in the event of a
settlement or other disposition of a proceeding,  the Registrant shall indemnify
the subject  director or officer against  payments made or obligations  incurred
(including  reasonable  attorneys'  fees, costs and expenses) if a disinterested
majority  of the Board of  Directors  (acting in certain  cases upon the written
advice of counsel) find that such director or officer had no liability by reason
of misfeasance and the payments sought are reasonable.

         In addition,  the Registrant  shall pay for or reimburse the reasonable
expenses of any such director or officer incurred by reason of his being a party
to a  proceeding  if the  director  or  officer  furnishes  a  statement  to the
Registrant stating his good faith belief that he has met the standard of conduct
that would entitle him to  indemnification  under Article IV and such  statement
includes an



                                      II-3
<PAGE>

undertaking to repay any advance if it is ultimately  determined that he did not
meet the required  standard of conduct.  The Registrant  carries  directors' and
officers' liability insurance.

Item 7      Exemption from Registration Claimed

         Not applicable.

Item 8      Exhibits

         The following exhibits are filed on behalf of the Registrant as part of
this Registration Statement:

         4.1      Restated  Articles of  Incorporation  of Media General,  Inc.,
                  incorporated  by reference to Exhibit 3.1 of the  Registrant's
                  Annual Report on Form 10-K for the fiscal year ended  December
                  31, 1989, File No. 1-6383.

         4.2      Bylaws of Media General, Inc., amended and restated as of July
                  31, 1997,  incorporated  by reference to Exhibit  3(ii) of the
                  Registrant's  Form 10-Q for the  period  ended  September  28,
                  1997, File No. 1-6383.

         4.3      Media General, Inc. Deferred Compensation Plan.*

         5.1      Opinion of George L. Mahoney, Esquire.*

         23.1     Consent of George L. Mahoney (included in Exhibit 5.1).

         23.2     Consent of Ernst & Young LLP.*

         24       Powers of Attorney (included on Signature Page).*

         --------------

         *Filed herewith

Item 9      Undertakings

         (a)     The undersigned Registrant hereby undertakes:

                 (1)     To file, during any period in which offers or sales are
                         being  made,   a   post-effective   amendment  to  this
                         registration statement:

                         (i)     To include any  prospectus  required by section
                                 10(a)(3) of the Securities Act of 1933;

                         (ii)    To  reflect  in the  prospectus  any  facts  or
                                 events  arising after the effective date of the
                                 registration  statement  (or  the  most  recent
                                 post-effective    amendment   thereof)   which,
                                 individually  or in the aggregate,  represent a
                                 fundamental change in the information set forth
                                 in the registration statement; and



                                      II-4
<PAGE>

                         (iii)   To  include  any  material   information   with
                                 respect  to  the  plan  of   distribution   not
                                 previously   disclosed   in  the   registration
                                 statement  or  any  material   change  to  such
                                 information in the registration statement;

                         provided,   however,   that  paragraphs  (a)(1)(i)  and
                         (a)(1)(ii) do not apply if the information  required to
                         be  included  in a  post-effective  amendment  by those
                         paragraphs is contained in periodic  reports filed with
                         or  furnished  to  the  Commission  by  the  Registrant
                         pursuant to Section 13 or Section 15(d) of the Exchange
                         Act  that  are   incorporated   by  reference  in  this
                         Registration Statement.

                 (2)     That,  for the  purpose of  determining  any  liability
                         under   the   Securities   Act  of  1933,   each   such
                         post-effective  amendment  shall be  deemed to be a new
                         registration   statement  relating  to  the  securities
                         offered therein, and the offering of such securities at
                         that time shall be deemed to be the  initial  bona fide
                         offering thereof;

                 (3)     To   remove   from   registration   by   means   of   a
                         post-effective  amendment any of the  securities  being
                         registered  which remain unsold at the  termination  of
                         the offering.

         (b)     The undersigned Registrant hereby undertakes that, for purposes
                 of determining  any liability under the Securities Act of 1933,
                 each  filing of the  Registrant's  annual  report  pursuant  to
                 Section 13(a) or Section 15(d) of the Exchange Act (and,  where
                 applicable,  each filing of an employee  benefit  plan's annual
                 report  pursuant to Section  15(d) of the Exchange Act) that is
                 incorporated by reference in the  registration  statement shall
                 be deemed to be a new  registration  statement  relating to the
                 securities  offered herein, and the offering of such securities
                 at that  time  shall be  deemed  to be the  initial  bona  fide
                 offering thereof.

         (c)     Insofar as  indemnification  for liabilities  arising under the
                 Securities Act of 1933 may be permitted to directors,  officers
                 and  controlling  persons  of the  Registrant  pursuant  to the
                 foregoing  provisions,  or otherwise,  the  Registrant has been
                 advised   that  in  the   opinion   of  the   Commission   such
                 indemnification  is against  public  policy as expressed in the
                 Act and is, therefore, unenforceable. In the event that a claim
                 for  indemnification  against such liabilities  (other than the
                 payment by the  Registrant  of  expenses  incurred or paid by a
                 director,  officer or  controlling  person of the Registrant in
                 the  successful  defense of any action,  suit or proceeding) is
                 asserted by such  director,  officer or  controlling  person in
                 connection with the securities being registered, the Registrant
                 will,  unless in the opinion of its counsel the matter has been
                 settled  by  controlling  precedent,   submit  to  a  court  of
                 appropriate   jurisdiction   the   question  of  whether   such
                 indemnification  by it is against public policy as expressed in
                 the Act and will be governed by the final  adjudication of such
                 issue.




                                      II-5
<PAGE>

                                   SIGNATURES

         Pursuant to the requirements of the Securities Act of 1933, as amended,
the Registrant certifies that it has reasonable grounds to believe that it meets
all of the  requirements  for  filing  on  Form  S-8 and has  duly  caused  this
Registration Statement to be signed on its behalf by the undersigned,  thereunto
duly authorized, in the City of Richmond, Commonwealth of Virginia, on this 22nd
day of December, 1998.


                             MEDIA GENERAL, INC.



                             By: /s/ J. Stewart Bryan III
                                 ----------------------------------------------
                                 J. Stewart Bryan III
                                 Chairman, President and Chief Executive Officer


                                POWER OF ATTORNEY

         Each of the undersigned  hereby appoints  Marshall N. Morton and George
L. Mahoney, either of whom may act individually, as attorneys-in-fact and agents
for the undersigned, with full power of substitution, for and in the name, place
and stead of the undersigned,  to sign and file with the Securities and Exchange
Commission under the Securities Act of 1933, as amended,  any and all amendments
(including  post-effective  amendments) to this Registration Statement, with any
exhibits  thereto,  and any other  documents to be filed with the Securities and
Exchange Commission pertaining to the registration of securities covered hereby,
with full  power and  authority  to do and  perform  any and all acts and things
whatsoever requisite or desirable.

         Pursuant to the requirements of the Securities Act of 1933, as amended,
this  Registration  Statement  has been signed by the  following  persons in the
capacities and on the dates indicated.

<TABLE>
<CAPTION>

                  Signature                                       Title                                Date
<S>                                               <C>                                           <C>
/s/  J. Stewart Bryan III                                Chairman, President and                December 22, 1998
- -------------------------------------------       Chief Executive Officer and Director          
            J. Stewart Bryan III                      (Principal Executive Officer)    
                                                  


/s/ Marshall N. Morton                                  Senior Vice President and               December 22, 1998
- -------------------------------------------       Chief Financial Officer and Director
             Marshall N. Morton                       (Principal Financial Officer)   
                                                                                      
                                                  
/s/ Stephen Y. Dickinson                                       Controller                       December 22, 1998    
- -------------------------------------------          (Principal Accounting Officer)                                  
            Stephen Y. Dickinson                     


<PAGE>

                                                                Director                        December __, 1998
- -------------------------------------------                                             
              Charles A. Davis


                                                                Director                        December __, 1998
- -------------------------------------------                                             
           Robert V. Hatcher, Jr.


/s/  John G. Medlin, Jr.                                        Director                        December 22, 1998
- -------------------------------------------                                             
             John G. Medlin, Jr.


/s/  Robert P. Black                                            Director                        December 22, 1998
- -------------------------------------------                                             
               Robert P. Black


                                                                Director                        December __, 1998
- -------------------------------------------                                             
                Roger H. Mudd


/s/ Wyndham Robertson                                           Director                        December 22, 1998
- -------------------------------------------                                             
              Wyndham Robertson


                                                                Director                        December __, 1998
- -------------------------------------------                                           
           Henry L. Valentine, II

</TABLE>


<PAGE>


                                  EXHIBIT INDEX


Exhibit No.                                          Document

    4.1        Restated  Articles  of  Incorporation  of  Media  General,  Inc.,
               incorporated  by  reference  to Exhibit  3.1 of the  Registrant's
               Annual Report on Form 10-K for the fiscal year ended December 31,
               1989, File No. 1-6383.

    4.2        Bylaws of Media  General,  Inc.,  amended and restated as of July
               31,  1997,  incorporated  by  reference  to Exhibit  3(ii) of the
               Registrant's  Form 10-Q for the period ended  September 28, 1997,
               File No. 1-6383.

    4.3        Media General, Inc. Deferred Compensation Plan.*

    5.1        Opinion of George L. Mahoney, Esquire.*

    23.1       Consent of George L. Mahoney (included in Exhibit 5.1).

    23.2       Consent of Ernst & Young LLP.*

    24         Powers of Attorney (included on Signature Page).*

- --------------

*Filed herewith




                                                                     Exhibit 4.3


                               MEDIA GENERAL, INC.
                       DEFERRED COMPENSATION PLAN ("Plan")
                   Amended and Restated as of January 1, 1999


                                     Purpose

         This Plan  document  amends  and  restates  in its  entirety  the Media
General,  Inc. Deferred Compensation Plan, as previously amended and restated as
of November  17,  1994.  This Plan is  maintained  for the purpose of  providing
Participants  an  opportunity  to defer  compensation  that would  otherwise  be
currently payable to such Participants.  This Plan is intended to be an unfunded
plan maintained primarily for the purpose of providing deferred compensation for
a select group of management or highly compensated  employees within the meaning
of Title I of the Employee Income Retirement Security Act of 1974, as amended.

                                    ARTICLE 1

                                   Definitions

         For purposes of this Plan,  unless otherwise  clearly apparent from the
context, the following phrases or terms shall have the meanings indicated:

1.1      "Account  Balance" shall mean as of any given  measurement  date called
         for  under  the  Plan  the  balance  of  the   Participant's   Deferral
         Contribution  Account,  adjusted to reflect all  applicable  Investment
         Adjustments and all prior withdrawals and distributions,  in accordance
         with Article 3 of the Plan.

1.2      "Administrator"  shall mean the Company  acting as plan  administrator,
         subject to oversight and direction by the Committee.  References to the
         "Administrator"  herein shall be deemed to include the Committee  where
         the context requires.

1.3      "Base Annual Salary" shall mean the base annual compensation payable to
         a Participant by an Employer for services  rendered during a Plan Year,
         (i) excluding  Bonus,  commissions,  director fees or other  additional
         incentives  or  awards  payable  to the  Participant,  but (ii)  before
         reduction for any Elective Deductions.

1.4      "Beneficiary" shall mean one or more persons,  trusts, estates or other
         entities,  designated by the Participant in accordance with Article 10,
         to receive the  Participant's  undistributed  Account  Balance,  in the
         event of the Participant's death.

1.5      "Beneficiary  Designation  Form" shall mean the document which shall be
         used by the Participant to designate his Beneficiary for the Plan.

<PAGE>

1.6      "Benefit  Distribution  Date" shall mean the date  distribution  of the
         Participant's  Account  Balance is triggered  and it shall be deemed to
         occur as of the date on which the Participant's  employment  terminates
         for  any  reason  whatsoever,  including  but  not  limited  to  death,
         Disability  or any other  reason.  Notwithstanding  the language of the
         prior sentence,  if the Participant's  employment terminates due to his
         Retirement,  his Benefit  Distribution Date shall be deemed to occur as
         of the January 1st immediately following such Participant's  Retirement
         or on one of the next two (2)  successive  January  1st,  as elected in
         advance by the  Participant on his Benefit  Distribution  Form.  Upon a
         Benefit  Distribution  Date  triggered  due to:  (i) a  Termination  of
         Employment  (including  a  Constructive  Termination),  as such term is
         defined in Section 1.36 (or 1.14),  the  Participant's  Account Balance
         shall be payable pursuant to Article 6; (ii) a Retirement, as such term
         is defined in Section 1.33, the Participant's  Account Balance shall be
         payable  pursuant  to  Article  7; (iii) a  pre-retirement  death,  the
         Participant's  Account Balance shall be payable  pursuant to Article 8;
         and (iv) a  Disability  as such term is defined in  Section  1.17,  the
         Participant's Account Balance shall be payable pursuant to Article 9.

1.7      "Benefit  Distribution  Form" shall mean the document,  executed by the
         Participant,  which specifies the manner in which the Participant shall
         have his Account  Balance  attributable  to each Plan Year  distributed
         commencing on his Benefit  Distribution  Date. The Participant shall be
         entitled to make an election to have his Account Balance distributed in
         the form of a lump sum or in annual  payments over a period of up to 20
         years,  in the event a Retirement  Benefit is due and payable under the
         terms  of the  Plan.  The  Participant  shall be  entitled  to make one
         election to have his Account Balance  distributed in the form of a lump
         sum or in annual payments over a period of up to ten (10) years, in the
         event any of the following benefits are due and payable under the terms
         of the Plan:  (i) a Termination  Benefit  pursuant to Article 6, (ii) a
         Pre-Retirement   Death  Benefit  pursuant  to  Article  8  or  (iii)  a
         Disability Benefit pursuant to Article 9. The Benefit Distribution Form
         must be provided to the  Administrator  along with all other Enrollment
         Forms,  pursuant  to  Article 2,  prior to  participating  in the Plan.
         Notwithstanding the prior language of this Section, the Participant may
         submit a subsequent  Benefit  Distribution  Form in order to change the
         form of distribution,  provided  however,  such form shall be effective
         only if (i) it is  submitted  at least  thirteen  (13) months prior the
         Participant's  actual Benefit Distribution Date and (ii) it is approved
         by the Administrator, in its sole discretion.

1.8      "Board" shall mean the board of directors of the Company.

1.9      "Bonus" shall mean the amounts  payable to a Participant  during a Plan
         Year under any bonus or incentive plan or  arrangement  sponsored by an
         Employer,  before reduction for any Elective Deductions,  but excluding
         commissions, stock-related awards and other non-monetary incentives.



                                       2
<PAGE>

1.10     "Change in Control"  shall mean the earliest to occur of the  following
         events:

         (a)      The  consummation of any transaction or series of transactions
                  as a result of which any  "Person" (as the term person is used
                  for  purposes  of  Section  13(d) or  14(d) of the  Securities
                  Exchange Act of 1934, as amended (the  "Exchange  Act")) other
                  than an  "Excluded  Person" (as  hereinafter  defined)  has or
                  obtains ownership or control, directly or indirectly, of fifty
                  percent  (50%) or more of the combined  voting power of either
                  (i) all  securities  or (ii) the  Class B Common  Stock of the
                  Company  or any  successor  or  surviving  corporation  of any
                  merger,  consolidation or reorganization involving the Company
                  (the "Voting  Securities").  The term "Excluded  Person" means
                  any one or  more of the  following:  (i)  the  Company  or any
                  majority-owned  subsidiary  of the  Company,  (ii) an employee
                  benefit plan (or a trust forming a part thereof) maintained by
                  (A) the Company or (B) any  majority-owned  subsidiary  of the
                  Company, (iii) any Person who as of the initial effective date
                  of this Plan owned or controlled,  directly or indirectly, ten
                  percent  (10%)  or  more  of  the  then   outstanding   Voting
                  Securities,  or any individual,  entity or group that was part
                  of such a Person;

         (b)      A  merger,   consolidation  or  reorganization  involving  the
                  Company as a result of which the holders of Voting  Securities
                  immediately    before   such    merger,    consolidation    or
                  reorganization  do  not  immediately  following  such  merger,
                  consolidation or  reorganization  own or control,  directly or
                  indirectly,  at  least  fifty  percent  (50%)  of  the  Voting
                  Securities  in  substantially  the  same  proportion  as their
                  ownership  or  control of the  Voting  Securities  immediately
                  before such merger, consolidation or reorganization; or

         (c)      The sale or other  disposition of all or substantially  all of
                  the assets of the Company to any Person (other than a transfer
                  to a majority-owned subsidiary of the Company).

1.11     "Claimant"  shall mean the person or persons  described in Section 14.1
         who apply for benefits or amounts that may be payable under the Plan.

1.12     "Code" shall mean the Internal  Revenue Code of 1986,  as amended,  and
         the  regulations  and  other   authority   issued   thereunder  by  the
         appropriate  governmental  authority.  References  to  the  Code  shall
         include references to any successor section or provision of the Code.

1.13     "Committee" shall mean the Compensation Committee of the Board.

1.14     "Company" shall mean Media General,  Inc., a Virginia corporation,  and
         any successor or assigns.



                                       3
<PAGE>

1.15     "Constructive  Termination"  of the  Participant's  employment with the
         Employer  shall be deemed to occur for purposes of this Plan if, during
         the six (6) months  preceding a Change of Control or during the two (2)
         years  following  a Change  in  Control  the  following  occurs:  (i) a
         diminution   in  the   Participant's   status,   title,   position   or
         responsibilities,  or  an  assignment  to  the  Participant  of  duties
         inconsistent  with the  Participant's  status,  title or position,  for
         reasons  other  than for  cause  or (ii) a  material  reduction  in the
         Participant's aggregate annualized compensation rate solely as a result
         of a change adopted unilaterally by the Company or Employer.

1.16     "Deferral  Contribution" shall mean the aggregate amount of Base Annual
         Salary or Bonus  deferred by a Participant  during a given Plan Year in
         accordance  with the terms of the Plan and the  Participant's  Election
         Form,  and  "credited"  to  the  Participant's   Deferral  Contribution
         Account.  Deferral Contributions shall be deemed to be made to the Plan
         by the Participant on the date the Participant would have received such
         compensation  had  it not  been  deferred  pursuant  to  the  Plan.  In
         addition,   the  term   "Deferral   Contribution"   shall  include  the
         Participant's accumulated Account Balance (if any) from the predecessor
         deferral  Plan.   The  Deferral   Contribution   attributable   to  and
         accumulated  by the  Participant  under the  predecessor  deferral plan
         shall be deemed to be made to the Plan as of the first day of the first
         Plan Year following implementation.

1.17     "Deferral  Contribution  Account" shall mean a Participant's  aggregate
         Deferral  Contributions,  as well as any appreciation (or depreciation)
         specifically   attributable  to  such  Deferral  Contributions  due  to
         Investment Adjustments,  reduced to reflect all prior distributions and
         withdrawals. The Deferral Contribution Account shall be utilized solely
         as a  device  for  the  measurement  of  amounts  to  be  paid  to  the
         Participant under the Plan. The Deferral Contribution Account shall not
         constitute or be treated as an escrow, trust fund, or any other type of
         funded  account for Code or ERISA  purposes and,  moreover,  contingent
         amounts  credited  thereto  shall not be  considered  "plan assets" for
         ERISA  purposes.  The Deferral  Contribution  Account merely provides a
         record of the bookkeeping  entries relating to the contingent  benefits
         that the Employer intends to provide Participant and shall thus reflect
         a mere unsecured promise to pay such amounts in the future.

1.18     "Disability" shall mean a period of disability,  commencing on the date
         a Participant  qualifies for total permanent  disability benefits under
         his Employer's long-term disability plan, or, if a Participant does not
         participate  in such a plan,  commencing  on the date  the  Participant
         would have qualified for total  permanent  disability  benefits had the
         Participant  been a  participant  in such a plan,  as determined in the
         sole discretion of the  Administrator.  If the  Participant's  Employer
         does not sponsor such a plan, or  discontinues  to sponsor such a plan,
         Disability  shall  be  determined  by the  Administrator  in  its  sole
         discretion.

1.19     "Disability Benefit" shall mean the benefit set forth in Article 9.



                                       4
<PAGE>

1.20     "Election Form" shall mean the document  required by the  Administrator
         to be submitted by a Participant,  on a timely basis,  which  specifies
         (i) the amount of Base Annual Salary and/or Bonus the  Participant  has
         elected to defer with respect to a given Plan Year and (ii) the portion
         (if any) which shall be distributable upon an Interim Distribution Date
         rather than upon the Benefit  Distribution Date. An Election Form shall
         continue to be  effective  until the earlier of (i) the end of the Plan
         Year to which it relates  or (ii) the  effective  date of a  subsequent
         Election Form,  which has been filed in a timely manner with respect to
         the same Plan Year,  in accordance  with the  deadlines and  procedures
         established  by the  Administrator.  An  Election  Form  must  have  an
         effective  date  concurrent  with the beginning of the Plan Year or any
         Plan  quarter  (January  1, April 1, July 1, or October 1). An Election
         Form shall only be effective  with  respect to: (i) Base Annual  Salary
         which shall be earned after the  effective  date of the  Election  Form
         and/or (ii) Bonus not yet payable or declared by the Employer as of the
         effective date of such Election Form. In the event a Participant  fails
         to submit an Election  Form  properly or fails to submit such form on a
         timely basis,  Participant shall not make Deferral Contributions during
         the affected period.

1.21     "Elective  Deductions" shall mean those deductions from a Participant's
         Base  Annual  Salary  or Bonus  for  amounts  voluntarily  deferred  or
         contributed   by  the   Participant   pursuant  to  any   qualified  or
         non-qualified   deferred   compensation   plan,   including,    without
         limitation,  amounts deferred  pursuant to Code Section 125,  402(e)(3)
         and 402(h),  provided,  however,  that all such amounts would have been
         payable to the Participant in cash had there been no such deferral.

1.22     "Employer" shall mean the Company and/or any of its  subsidiaries  (now
         in  existence  or  hereafter  formed  or  acquired)  that (i) have been
         selected  by the  Board  to  participate  in the  Plan  and  (ii)  have
         affirmatively adopted the Plan.

1.23     "Enrollment  Forms" shall mean the initial  Election  Form, the Benefit
         Distribution  Form  and any  other  forms  or  documents  which  may be
         required of a Participant by the Administrator, in its sole discretion,
         prior to and as a condition of participating in the Plan.

1.24     "ERISA" shall mean the Employee Retirement Income Security Act of 1974,
         as amended,  and the regulations and other authority issued  thereunder
         by the appropriate  governmental  authority.  References  herein to any
         section of ERISA shall include  references to any successor  section or
         provision of ERISA.

1.25     "Financial  Emergency"  shall mean an  unforeseen  emergency and severe
         financial  hardship  to the  Participant  resulting  from a sudden  and
         unexpected illness or accident of the Participant or a dependent of the
         Participant,  a loss of the Participant's  property due to casualty, or
         such other extraordinary and unforeseeable  circumstances  arising as a
         result  of  events   beyond  the  control  of  the



                                       5
<PAGE>

         Participant.  The  circumstances  that will constitute an unforeseeable
         emergency  will  be  determined  by  the   Administrator  in  its  sole
         discretion  and will  depend  upon the facts of each case,  however,  a
         Financial  Emergency  shall not be deemed to exist to the  extent  that
         such hardship is or may be relieved

                  (i)      through reimbursement or compensation by insurance or
                           otherwise,

                  (ii)     by liquidation or the  Participant's  assets,  to the
                           extent  the  liquidation  of such  assets  would  not
                           itself cause severe financial hardship, or

                  (iii)    by  cessation  of  Deferral  Contributions  under the
                           Plan.

         By way of example, the need to send a Participant's child to college or
         the  desire to  purchase  a home would not be  considered  a  Financial
         Emergency.  As a further  example,  a Financial  Emergency  that may be
         relieved by cessation of Deferral  Contributions  will be considered to
         be a Financial Emergency until such time as it is relieved by cessation
         of Deferral Contributions or by other means.

1.26     "Hypothetical  Investment"  shall mean an investment  fund or benchmark
         made available to  Participants  by the  Administrator  for purposes of
         valuing amounts contributed to the Plan.

1.27     "Interim  Distribution  Date" shall mean the January 1 of any  calendar
         year, selected by the Participant,  during which the designated portion
         of  the  Deferral   Contributions  (as  well  as  any  appreciation  or
         depreciation   of  such   amounts   due  to   Investment   Adjustments)
         attributable  to a given Plan Year shall be  distributed  in a lump sum
         payment,   prior  to  such  Participant's  Benefit  Distribution  Date.
         Notwithstanding the prior sentence,  in no event shall a Participant be
         permitted  to select a January 1 which is less than four (4) years from
         the beginning of the Plan Year during which the Deferral Contributions,
         subject to the Interim Distribution Date, were made to the Plan.

1.28     "Investment  Adjustment(s)" shall mean any appreciation credited to (as
         income  or  gains)  or   depreciation   deducted  from  (as  losses)  a
         Participant's   Deferral   Contribution   Account,   periodically,   in
         accordance   with  such   Participant's   selection   of   Hypothetical
         Investments  pursuant  to the  Participant's  Investment  Re-Allocation
         Form(s) and/or Investment Allocation Form(s).

1.29     "Investment  Allocation  Form" (i) shall  apply  with  respect to those
         Deferral Contributions made to the Plan after the effective date of the
         Investment  Allocation  Form  but  prior  to  the  timely  filing  of a
         subsequent  Investment  Allocation  Form and (ii) shall  determine  the
         manner  in  which  such  Deferral   Contributions  shall  be  initially
         allocated by the Participant among the various Hypothetical Investments
         within the Plan. A new Investment  Allocation  Form



                                       6
<PAGE>

         may be submitted  by the  Participant  at the  beginning of each month,
         provided  that such new  Investment  Allocation  Form is submitted in a
         timely manner. An Investment  Allocation Form shall be deemed timely if
         submitted to the Administrator at least ten (10) business days prior to
         the beginning of the applicable month.

1.30     "Investment  Re-allocation  Form" shall  re-direct  the manner in which
         earlier  Deferral  Contributions,  as  well  as  any  appreciation  (or
         depreciation) to-date, are invested within the Hypothetical Investments
         available  in  the  Plan.  An  Investment  Re-Allocation  Form  may  be
         submitted  by the  Participant  at the  beginning  of each  month  with
         respect to the  balance of the  Deferral  Contribution  Account at such
         time, provided that such Investment  Re-Allocation Form is submitted on
         a timely basis. An Investment Re-Allocation Form shall be deemed timely
         if submitted to the Administrator at least ten (10) business days prior
         to the beginning of the applicable month.

1.31     "Participant"   shall  mean  any   employee  (i)  who  is  selected  to
         participate in the Plan in accordance with Section 2.1, (ii) who elects
         to participate in the Plan,  (iii) who signs the applicable  Enrollment
         Forms (and  other  forms  required  by the  Administrator)  on a timely
         basis,  and (iv) whose  signed  Enrollment  Forms  (and other  required
         forms) are accepted by the Administrator.

1.32     "Plan" shall mean the Media General,  Inc., Deferred Compensation Plan,
         which shall be  evidenced  by this  instrument  and by each  Enrollment
         Form, as they may be amended from time to time.

1.33     "Plan Year" shall mean the initial period beginning on January 1, 1999,
         and ending on December 31, 1999. Thereafter, the term "Plan Year" shall
         mean the period beginning on January 1 of each year and ending December
         31.  Accordingly,  Plan quarters  shall commence on January 1, April 1,
         July 1 and October 1 of each year.

1.34     "Retirement,"  "Retires"  or "Retired"  shall mean,  with respect to an
         Employee, severance from employment from the Employer(s) for any reason
         other than an authorized leave of absence,  Disability, or death, on or
         after (i) the attainment of age sixty-five  (65) or (ii) the attainment
         of both age fifty-five (55) and five (5) Years of Service.

1.35     "Retirement Benefit" shall mean the benefit set forth in Article 7.

1.36     "Termination Benefit" shall mean the benefit set forth in Article 6.

1.37     "Termination  of  Employment"  shall mean the voluntary or  involuntary
         severing  of  employment,  with any and all  Employers,  for any reason
         other than Retirement, Disability, or death.



                                       7
<PAGE>

1.38     "Years of  Service"  shall mean the total  number of twelve  (12) month
         periods during which a Participant  has been  continuously  employed by
         one or more Employers

                                    ARTICLE 2

                       Eligibility, Selection, Enrollment

2.1      Eligibility,  Selection by  Administrator.  Those employees who are (i)
         determined by the Company (or Employer, as applicable) to be includable
         in a select group of management or highly compensated  employees of the
         Company (or Employer,  as applicable),  (ii) specifically chosen by the
         Company (or Employer,  as  applicable)  to participate in the Plan, and
         (iii) approved for such participation by the Administrator, in its sole
         discretion, shall be eligible to participate in the Plan subject to the
         enrollment requirements described in Section 2.2.

2.2      Enrollment  Requirements.  Each employee deemed eligible to participate
         in  the  Plan  pursuant  to  Section  2.1,  shall,  as a  condition  to
         participating in the Plan, complete and return to the Administrator all
         of the required  Enrollment Forms, on a timely basis. In addition,  the
         Administrator  shall  in its  sole  discretion,  establish  such  other
         enrollment  requirements  necessary for continued  participation in the
         Plan.

2.3      Commencement  of  Participants.  Provided  a  Participant  has  met all
         enrollment  requirements  set  forth in this Plan and  required  by the
         Administrator,  including  returning  the  Enrollment  Forms  and other
         required  documents  to the  Administrator  within the  specified  time
         period, the Participant's  participation  shall commence as of the date
         established  by  the  Administrator  in  its  sole  discretion.   If  a
         Participant  fails to meet all such  requirements  within the specified
         time period with respect to any Plan quarter, the Participant shall not
         be eligible to participate during that Plan quarter.

                                    ARTICLE 3

        Deferral Contributions, Investment Adjustments, Taxes and Vesting

3.1      Deferral Contributions.

         (a)      Election to Defer. A Participant may make an election to defer
                  the receipt of amounts payable to the Participant, in the form
                  of Base Annual Salary or Bonus,  with respect to any Plan Year
                  (or Plan quarter, as applicable).  The Participant's intent to
                  defer shall be evidenced by an Election  Form,  which has been
                  completed  and  submitted to the  Administrator  in accordance
                  with such  procedures and time frames as may be established by
                  the Administrator in its sole discretion.  Amounts deferred by
                  a  Participant



                                       8
<PAGE>

                  with  respect  to a given  Plan  Year  shall  be  referred  to
                  collectively as a Deferral  Contribution and shall be credited
                  to a Deferral  Contribution Account established in the name of
                  the Participant.

         (b)      Components of Deferral Contributions.

                  (i)      Base Annual  Salary.  A  Participant  may designate a
                           fixed  dollar  amount  to be  deducted  from his Base
                           Annual  Salary.  Such amount  shall be  withheld,  in
                           substantially equal installments, from each regularly
                           scheduled payment of Base Annual Salary.

                  (ii)     Bonus.  A  Participant  may  designate a fixed dollar
                           amount or a percentage to be deducted from his Bonus.
                           If  a  fixed  dollar  amount  is  designated  by  the
                           Participant to be deducted from any Bonus payment and
                           such fixed dollar amount  exceeds the Bonus  actually
                           payable to the Participant, the entire amount of such
                           Bonus shall be withheld.

         (c)      Minimum Deferral.

                  (i)      Minimum.  During any Plan Year the  Administrator may
                           permit a Participant  to elect to defer,  pursuant to
                           an Election Form,  Base Annual Salary and/or Bonus in
                           a minimum  amount of $4,000.  If an Election  Form is
                           submitted  which  would  yield  less than the  stated
                           minimum amount, the amount deferred shall be zero.

                  (ii)     Short  Plan  Year.  If an  Employee  first  becomes a
                           Participant after the first day of any Plan Year, the
                           minimum  deferral  amount shall be an amount equal to
                           the  minimum  set  forth  above,   multiplied   by  a
                           fraction,  the  numerator  of which is the  number of
                           complete  months  remaining  in the Plan Year and the
                           denominator of which is 12:

         (d)      Maximum  Deferral.  For any given Plan Year the  Administrator
                  may permit a  Participant  to defer,  pursuant  to an Election
                  Form, one or more of the following forms of compensation up to
                  the following maximum percentages:

                                                               Maximum
                           Deferral                           Percentage

                           Base Annual Salary                     80%
                           Bonus                                 100%

3.2      Selection of Hypothetical  Investments.  The Participant shall, via his
         Investment Allocation Form(s), as more fully described in Section 1.29,
         and his Investment



                                        9
<PAGE>

         Re-Allocation  Form(s), as more fully described in Section 1.30, select
         one  or  more   Hypothetical   Investments   among  which  his  various
         contributions shall be distributed. At the beginning of each Plan Year,
         the  Administrator  shall  provide  the  Participant  with  a  list  of
         Hypothetical  Investments  available.  From  time to time,  in the sole
         discretion of the Administrator, the Hypothetical Investments available
         within the Plan may be revised. All Hypothetical  Investment selections
         must be  denominated  in whole  percentages  unless  the  Administrator
         determines that lower increments are acceptable. A Participant may make
         changes in his selected Hypothetical Investments on a monthly basis via
         submission  of a new  Investment  Allocation  Form, as described in and
         subject  to  the  language  of  Section  1.29  or  submission  of a new
         Investment  Re-Allocation  Form,  as  described  in and  subject to the
         language of Section 1.30.

3.3      Adjustment of Participant Accounts.  While a Participant's  accounts do
         not represent the Participant's ownership of, or any ownership interest
         in,  any  particular  assets,  the  Participant's   accounts  shall  be
         adjusted,   periodically,   in   accordance   with   the   Hypothetical
         Investment(s)   chosen  by  the   Participant  on  his  (i)  Investment
         Allocation Form or (ii) Investment  Re-Allocation  Form, subject to the
         conditions  and  procedures  set  forth  herein or  established  by the
         Administrator  from time to time. Any cash earnings  generated under an
         Hypothetical  Investment  (such  as  interest  and cash  dividends  and
         distributions) shall, at the Administrator's sole discretion, either be
         deemed to be reinvested in that  Hypothetical  Investment or reinvested
         in one or  more  other  Hypothetical  Investment(s)  designated  by the
         Administrator.   All  notional   acquisitions   and   dispositions   of
         Hypothetical  Investments which occur within a Participant's  accounts,
         pursuant  to the  terms of the  Plan,  shall be deemed to occur at such
         times  as the  Administrator  shall  determine  to be  administratively
         feasible in its sole discretion and the Participant's accounts shall be
         adjusted accordingly.  Accordingly,  if a distribution or re-allocation
         must occur pursuant to the terms of the Plan and all or some portion of
         the Account Balance must be valued in connection  such  distribution or
         re-allocation (to reflect  Investment  Adjustments),  the Administrator
         may in its sole discretion,  unless otherwise provided for in the Plan,
         select a date or dates  which  shall  be used for  valuation  purposes.
         Notwithstanding  anything to the contrary,  any Investment  Adjustments
         made to any Participants'  accounts following a Change in Control shall
         be  made in a  manner  no  less  favorable  to  Participants  than  the
         practices and  procedures  employed  under the Plan, or as otherwise in
         effect, as of the date of the Change in Control.

3.4      Withholding of Taxes.

         (a)      Annual  Withholding  from  Compensation.  For any Plan Year in
                  which  Deferral  Contributions  are  made  to  the  Plan,  the
                  Employer  shall withhold the  Participant's  share of FICA and
                  other employment  taxes from the portion of the  Participant's
                  Base  Annual  Salary  and/or  Bonus  not  deferred.  If deemed
                  appropriate by the Administrator,  the Participant's  Election



                                       10
<PAGE>

                  Form may be reduced in certain  instances  where  necessary to
                  facilitate    compliance    with    applicable     withholding
                  requirements.  If a  Participant  elects to defer  his  entire
                  Bonus, the Employer shall withhold the Participant's  share of
                  FICA and other  employment taxes from such Bonus before giving
                  effect to the Participant's Election.

         (b)      Withholding  from  Benefit  Distributions.  The  Participant's
                  Employer   shall   withhold   from  any  payments  made  to  a
                  Participant  under  this  Plan all  federal,  state  and local
                  income,  employment and other taxes required to be withheld by
                  the Employer, in connection with such payments, in amounts and
                  in a manner to be  determined  in the sole  discretion  of the
                  Employer.

3.5      Vesting.  The  Participant  shall at all times be one  hundred  percent
         (100%)  vested  in  all  Deferral  Contributions,  as  well  as in  any
         appreciation  (or  depreciation)   specifically  attributable  to  such
         contributions due to Investment Adjustments.

                                    ARTICLE 4

                             Suspension of Deferrals

4.1      Financial  Emergencies.   If  a  Participant  experiences  a  Financial
         Emergency,  the Participant may petition the  Administrator  to suspend
         any deferrals  required to be made by the  Participant  pursuant to his
         current Election Form. The Administrator  shall determine,  in its sole
         discretion,  whether  to approve  the  Participant's  petition.  If the
         petition for a suspension is approved,  suspension  shall commence upon
         the date of approval  and shall  continue  until the earlier of (i) the
         date the  Participant's  current  Election  Form ceases to be effective
         (i.e., the end of the Plan quarter or Plan Year, as applicable) or (ii)
         the date the Financial  Emergency ceases to exist, as determined by the
         Administrator in its sole discretion.

4.2      Disability.  From and after the date  that a  Participant  is deemed to
         have  suffered a Disability,  as defined in Section  1.18,  any current
         Election Form of the Participant  shall  automatically be suspended and
         no further  deferrals  shall be required to be made by the  Participant
         pursuant to his current Election Form.

4.3      Leave of Absence.  If a Participant is authorized by the  Participant's
         Employer  for any reason to take an unpaid  leave of  absence  from the
         employment  of the  Employer,  the  Participant's  deferrals  shall  be
         suspended  until  the  earlier  of (i) the  date the  leave of  absence
         expires or (i) the date the  Participant  returns to a paid  employment
         status. Upon such expiration or return,  deferrals shall resume for the
         remaining  portion of the Plan Year in which the  expiration  or return
         occurs, based on the Election Form, if any, made for that Plan Year. If
         no election was made for that Plan Year, no deferral shall be withheld.
         If a Participant  is authorized by the  Participant's  Employer for any
         reason  to take a paid  leave of  absence  from the  employment  of the
         Employer,  the Participant shall continue to be considered



                                       11
<PAGE>

         employed by the Employer and the appropriate  amounts shall continue to
         be  withheld  from  the  Participant's  compensation  pursuant  to  the
         Participant's then current Election Form.

                                    ARTICLE 5

                       Interim and Hardship Distributions

5.1      Interim  Distributions.  A Participant may make an advance election, at
         the time he files any  Election  Form for a given  Plan  Year,  to have
         certain  amounts payable from his Deferral  Contribution  Account at an
         Interim  Distribution  Date designated by the  Participant,  instead of
         payable at the Participant's  Benefit Distribution Date. Such amount(s)
         shall be measured on the applicable Interim Distribution Date and shall
         be payable within thirty (30) days of such Interim  Distribution  Date.
         The Participant's selection of an Interim Distribution Date must comply
         with the  language of Section  1.27.  Notwithstanding  a  Participant's
         advance  election to designate an Interim  Distribution  Date or Dates,
         the  amounts   which  would   otherwise  be  subject  to  such  Interim
         Distribution   Date  or   Dates   shall  be   distributable   upon  the
         Participant's Benefit Distribution Date (pursuant to Article 6, 7, 8 or
         9 as applicable), if such date occurs prior to any Interim Distribution
         Date.

5.2      Withdrawal in the Event of a Financial  Emergency.  A  Participant  who
         believes  he has  experienced  a  Financial  Emergency  may  request in
         writing a withdrawal of a portion of his accounts  necessary to satisfy
         the  emergency.   The  Administrator  shall  determine,   in  its  sole
         discretion,  (i) whether a Financial  Emergency has occurred,  (ii) the
         amount reasonably  required to satisfy the Financial  Emergency as well
         as  (iii)  the  accounts  from  which  the  withdrawal  shall  be made;
         provided,   however,   that  the   withdrawal   shall  not  exceed  the
         Participant's  Account Balance. In making any determinations under this
         Section  5.2,  the  Administrator  shall be  guided  by the  prevailing
         authorities  under the Code. If, subject to the sole  discretion of the
         Administrator,   the  petition  for  a  withdrawal  is  approved,   the
         distribution  shall  be made  within  sixty  (60)  days of the  date of
         approval by the Administrator.

                                    ARTICLE 6

                               Termination Benefit

6.1      Termination   Benefit.   In  the   event  the   Participant's   Benefit
         Distribution Date is triggered due to his Termination of Employment (as
         such  term  is  defined  in  Section  1.37)  or due  to a  Constructive
         Termination (as such term is defined in Section 1.15),  the Participant
         shall  receive a  Termination  Benefit and no other  benefits  shall be
         payable under the Plan.



                                       12
<PAGE>

6.2      Payment  of  Termination  Benefit.  The  Termination  Benefit  shall be
         payable in the form  previously  selected  by the  Participant,  on his
         Benefit Distribution Form, and shall commence (or be fully paid, in the
         event a lump sum form of distribution) within sixty (60) days following
         the  occurrence  of  his  Benefit  Distribution  Date.  If  installment
         payments  were chosen,  the initial  installment  shall be based on the
         value of the  Participant's  Account  Balance,  measured on his Benefit
         Distribution  Date and shall be equal to 1/n (where `n' is equal to the
         total  number  of  annual  benefit   payments  not  yet   distributed).
         Subsequent  installment  payments  shall be  computed  in a  consistent
         fashion,  with  the  measurement  date  being  the  anniversary  of the
         original measurement date.

6.3      Death Prior to Completion of Termination Benefit. If a Participant dies
         after his  Termination of Employment or  Constructive  Termination,  as
         applicable,  but before the  Termination  Benefit has commenced or been
         paid in full, the Participant's unpaid Account Balance shall be paid to
         the Participant's  Beneficiary in a lump sum, within sixty (60) days of
         the Participant's death.

                                    ARTICLE 7

                               Retirement Benefit

7.1      Retirement Benefit. In the event the Participant's Benefit Distribution
         Date is  triggered  due to his  Retirement  (as such term is defined in
         Section 1.34), the Participant shall receive the Retirement Benefit and
         no other benefit shall be payable under the Plan.

7.2      Payment of Retirement Benefit.  The Retirement Benefit shall be payable
         in the form  previously  selected  by the  Participant,  on his Benefit
         Distribution  Form,  and shall commence on the January 1st (or be fully
         paid,  in the event a lump sum form of  distribution)  also  previously
         selected by the  Participant  via his  Benefit  Distribution  Form.  If
         installment  payments  were chosen,  the initial  installment  shall be
         based on the value of the  Participant's  Account Balance,  measured on
         his selected Benefit Distribution Date and shall be equal to 1/n (where
         `n' is equal to the total  number of annual  benefit  payments  not yet
         distributed).  Subsequent  installment  payments shall be computed in a
         consistent fashion,  with the measurement date being the anniversary of
         the original measurement date.

7.3      Death Prior to Completion of Retirement  Benefit. If a Participant dies
         after  Retirement  but before the  Retirement  Benefit has commenced or
         been paid in full, the Participant's unpaid Retirement Benefit payments
         shall be paid to the  Participant's  beneficiary  in the same manner as
         would have been paid to the Participant.



                                       13
<PAGE>

                                    ARTICLE 8

                          Pre-Retirement Death Benefit

8.1      Pre-Retirement  Death Benefit.  In the event the Participant's  Benefit
         Distribution Date is triggered due to his death during employment,  the
         Participant's   Beneficiary  shall  receive  the  pre-retirement  death
         benefit  described  below and no other  benefits shall be payable under
         the Plan.

8.2      Payment of  Pre-Retirement  Death  Benefit.  The  pre-retirement  death
         benefit  shall  be  payable  in the  form  previously  selected  by the
         Participant,  on his Benefit  Distribution Form, and shall commence (or
         be fully  paid,  in the event a lump sum form of  distribution)  within
         sixty (60) days  following the  occurrence of his Benefit  Distribution
         Date.  If  installment  payments were chosen,  the initial  installment
         shall be  based on the  value  of the  Participant's  Account  Balance,
         measured  on his  Benefit  Distribution  Date and shall be equal to 1/n
         (where `n' is equal to the total number of annual benefit  payments not
         yet distributed).  Subsequent installment payments shall be computed in
         a consistent  fashion,  with the measurement date being the anniversary
         of the original measurement date.

                                    ARTICLE 9

                               Disability Benefit

9.1      Disability Benefit. In the event the Participant's Benefit Distribution
         Date is  triggered  due to his  Disability  (as such term is defined in
         Section 1.18), the Participant  shall receive a Disability  Benefit and
         no other benefits shall be payable under the Plan.  Notwithstanding the
         prior  sentence,  if the  Participant  is otherwise  eligible to Retire
         pursuant  to the  terms of the  Plan,  he  shall  be paid a  Retirement
         Benefit  in  accordance   with  Article  7;  Article  9  shall  not  be
         controlling with respect to such Participant.

9.2      Payment of Disability Benefit.  The Disability Benefit shall be payable
         in the form  previously  selected  by the  Participant,  on his Benefit
         Distribution Form, and shall commence (or be fully paid, in the event a
         lump sum form of  distribution)  within sixty (60) days  following  the
         occurrence of his Benefit  Distribution  Date. If installment  payments
         were chosen, the initial installment shall be based on the value of the
         Participant's  Account  Balance,  measured on his Benefit  Distribution
         Date and shall be equal to 1/n (where `n' is equal to the total  number
         of annual benefit payments not yet distributed). Subsequent installment
         payments  shall  be  computed  in  a  consistent   fashion,   with  the
         measurement  date being the  anniversary  of the  original  measurement
         date.



                                       14
<PAGE>

9.3      Death Prior to Completion of Disability  Benefit. If a Participant dies
         after  suffering a  Disability  but before the  Disability  Benefit has
         commenced  or been  paid in  full,  the  Participant's  unpaid  Account
         Balance shall be paid to the  Participant's  Beneficiary in a lump sum,
         within sixty (60) days of the Participant's death.

                                   ARTICLE 10

                             Beneficiary Designation

10.1     Beneficiary.  Each  Participant  shall have the right,  at any time, to
         designate a Beneficiary or  Beneficiaries  to receive,  in the event of
         the  Participant's  death,  those benefits  payable under the Plan. The
         Beneficiary(ies)  designated  under  this  Plan  may be the  same as or
         different from the Beneficiary designation made under any other plan of
         the Employer.

10.2     Beneficiary  Designation;  Change; Spousal Consent. A Participant shall
         designate  his  Beneficiary  by  completing  and signing a  Beneficiary
         Designation  Form,  and  returning  it  to  the  Administrator  or  its
         designated  agent.  A  Participant  shall  have the right to change his
         Beneficiary by completing,  signing and submitting to the Administrator
         a  revised   Beneficiary   Designation  Form  in  accordance  with  the
         Administrator's  rules and procedures,  as in effect from time to time.
         If  the   Participant   names  someone  other  than  his  spouse  as  a
         Beneficiary,   a  spousal  consent,  in  the  form  designated  by  the
         Administrator, must be signed by that Participant's spouse and returned
         to the  Administrator.  Upon  acknowledgement by the Administrator of a
         revised  Beneficiary  Designation  Form, all  Beneficiary  designations
         previously filed shall be deemed canceled.  The Administrator  shall be
         entitled  to rely on the last  Beneficiary  Designation  Form  both (i)
         filed by the  Participant and (ii)  acknowledged by the  Administrator,
         prior to his death.

10.3     Acknowledgment.   No   designation   or  change  in  designation  of  a
         Beneficiary   shall  be   effective   until   received,   accepted  and
         acknowledged in writing by the Administrator or its designated agent.

10.4     No  Beneficiary  Designation.  If a  Participant  fails to  designate a
         Beneficiary  as  provided  above  or, if all  designated  Beneficiaries
         predecease the Participant or die prior to complete distribution of the
         Participant's benefits,  then the Participant's  designated Beneficiary
         shall be deemed to be the Participant's estate.

10.5     Doubt as to Beneficiary.  If the  Administrator has any doubt as to the
         proper  Beneficiary  to receive  payments  pursuant  to this Plan,  the
         Administrator shall have the right,  exercisable in its discretion,  to
         cause the  Participant's  Employer to withhold such payments until this
         matter is resolved to the Administrator's satisfaction.



                                       15
<PAGE>

10.6     Discharge of  Obligations.  The payment of benefits under the Plan to a
         Beneficiary shall fully and completely  discharge all Employers and the
         Administrator from all further obligations under this Plan with respect
         to the Participant.

                                   ARTICLE 11

                     Termination, Amendment or Modification

11.1     Termination.  Although the Employers anticipate that they will continue
         the Plan for an indefinite  period of time,  there is no guarantee that
         any Employer  will  continue the Plan or will not terminate the Plan at
         any time in the future.  Accordingly,  each Employer reserves the right
         to discontinue  its  sponsorship of the Plan and to terminate the Plan,
         at any time, with respect to its  participating  Employees by action of
         its board of directors.  Upon the  termination of the Plan with respect
         to any  Employer,  all  amounts  credited  to each  of the  Participant
         accounts  shall  be  paid to the  Participant  or,  in the  case of the
         Participant's  death, to the Participant's  Beneficiary,  in a lump sum
         notwithstanding any elections made by the Participant.

11.2     Amendment.  The Company  may, at any time,  amend or modify the Plan in
         whole or in part with respect to any or all Employers by the actions of
         the Board;  provided,  however,  that (i) no amendment or  modification
         shall be effective to decrease or restrict the value of a Participant's
         Account  Balance in existence at the time the amendment or modification
         is made, calculated as if the Participant had experienced a Termination
         of  Employment   as  of  the   effective   date  of  the  amendment  or
         modification,  or, if the  amendment or  modification  occurs after the
         date upon which the Participant  was eligible to Retire,  calculated as
         if  the  Participant  had  Retired  as of  the  effective  date  of the
         amendment or modification,  and (ii) no amendment or modification shall
         be made after a Change in Control which adversely  affects the vesting,
         calculation  or payment of benefits  hereunder or diminishes  any other
         rights or protections  any  Participant or Beneficiary  would have had,
         but  for  such   amendment  or   modification,   unless  each  affected
         Participant or Beneficiary consents in writing to such amendment.

11.3     Effect of Payment. The full payment of the applicable benefit under the
         provisions of the Plan shall completely  discharge all obligations to a
         Participant and his designated Beneficiaries under this Plan.

                                   ARTICLE 12

                                 Administration

12.1     Administrator   Duties.   This  Plan  shall  be   administered  by  the
         Administrator as defined in Section 1.2. The  Administrator  also shall
         have the discretion and authority to (i) make,  amend,  interpret,  and
         enforce all appropriate rules and



                                       16
<PAGE>

         regulations  for the  administration  of this  Plan and (ii)  decide or
         resolve any and all questions  including  interpretations of this Plan,
         as may arise in connection  with the Plan.  When making a determination
         or  calculation,  the  Administrator  shall  be  entitled  to  rely  on
         information furnished by a Participant or the Company.

12.2     Agents. In the administration of this Plan, the Administrator may, from
         time to time,  employ  agents and delegate to them such  administrative
         duties  as it sees  fit  (including  acting  through  a duly  appointed
         representative)  and may from time to time consult with counsel who may
         be counsel to any Employer.

12.3     Binding   Effect  of   Decisions.   The   decision  or  action  of  the
         Administrator  with  respect  to  any  question  arising  out  of or in
         connection with the  administration,  interpretation and application of
         the Plan and rules and regulations promulgated hereunder shall be final
         and  conclusive and binding upon all persons having any interest in the
         Plan.

12.4     Indemnity of Administrator and Committee. All Employers shall indemnify
         and hold harmless the Administrator  and members of the Committee,  and
         any  Employee to whom  duties of the  Administrator  may be  delegated,
         against any and all claims,  losses,  damages,  expenses or liabilities
         arising  from any action or  failure to act with  respect to this Plan,
         except in case of willful  misconduct  by the  Committee  or any of its
         members or any such employee.

12.5     Employer  Information.  To enable  the  Administrator  to  perform  its
         functions,  each Employer  shall supply full and timely  information to
         the  Administrator  on all matters  relating to the compensation of its
         Participants, the date and circumstances of the Retirement, Disability,
         death or Termination of Employment of its Participants,  and such other
         pertinent information as the Administrator may reasonably require.

                                   ARTICLE 13

                          Other Benefits and Agreements

         The benefits provided for a Participant and  Participant's  Beneficiary
under  the  Plan  are in  addition  to any  other  benefits  available  to  such
Participant  under any other plan or program for employees of the  Participant's
Employer. The Plan shall supplement and shall not supersede, modify or amend any
other such plan or programs except as may otherwise be expressly provided.



                                       17
<PAGE>

                                   ARTICLE 14

                                Claims Procedures

14.1     Presentation  of Claim.  Any  Participant  or Beneficiary of a deceased
         Participant (such Participant or Beneficiary being referred to below as
         a "Claimant")  may deliver to the  Administrator  a written claim for a
         determination  with  respect  to  the  amounts  distributable  to  such
         Claimant  from the Plan.  If such a claim  relates to the contents of a
         notice  received by the  Claimant,  the claim must be made within sixty
         (60) days after such  notice was  received by the  Claimant.  The claim
         must  state  with  particularity  the  determination   desired  by  the
         Claimant. All other claims must be made within one hundred eighty (180)
         days of the date on which  the  event  that  caused  the claim to arise
         occurred.  The claim must state with  particularity  the  determination
         desired by the Claimant.

14.2     Notification of Decision. The Administrator shall consider a Claimant's
         claim  within a  reasonable  time,  and shall  notify the  Claimant  in
         writing:

         (a)      that the Claimant's requested determination has been made, and
                  that the claim has been allowed in full; or

         (b)      that the Administrator has reached a conclusion  contrary,  in
                  whole or in part, to the Claimant's  requested  determination,
                  and such  notice must set forth in a manner  calculated  to be
                  understood by the Claimant:

                  (i)      the specific  reason(s)  for the denial of the claim,
                           or any part of it;

                  (ii)     specific  reference(s) to pertinent provisions of the
                           Plan upon which such denial was based;

                  (iii)    a   description   of  any   additional   material  or
                           information necessary for the Claimant to perfect the
                           claim,  and an  explanation  of why such  material or
                           information is necessary; and

                  (iv)     an  explanation  of the claim  review  procedure  set
                           forth in Section 14.3 below.

14.3     Review of a Denied  Claim.  Within  sixty (60) days after  receiving  a
         notice from the Administrator that a claim has been denied, in whole or
         in part, a Claimant (or the Claimant's duly authorized  representative)
         may file with the  Administrator  a written request for a review of the
         denial of the claim.  Thereafter,  but not later than  thirty (30) days
         after the review  procedure began, the Claimant (or the Claimant's duly
         authorized representative):

         (a)      may review pertinent documents;


                                       18
<PAGE>

         (b)      may submit written comments or other documents; and/or

         (c)      may request a hearing,  which the  Administrator,  in its sole
                  discretion, may grant.

14.4     Decision on Review.  The  Administrator  shall  render its  decision on
         review promptly, and not later than sixty (60) days after the filing of
         a written request for review of the denial, unless a hearing is held or
         other special  circumstances require additional time, in which case the
         Administrator's  decision  must be rendered  within one hundred  twenty
         (120) days after such date.  Such  decision must be written in a manner
         calculated to be understood by the Claimant, and it must contain:

         (a)      specific reasons for the decision;

         (b)      specific  reference(s)  to the pertinent Plan  provisions upon
                  which the decision was based; and

         (c)      such other matters as the Administrator deems relevant.

                                   ARTICLE 15

                                      Trust

15.1     Establishment  of the Trust.  The  Company  may  establish  one or more
         Trusts to which the Employers may transfer such assets as the Employers
         determine  in  their  sole   discretion  to  assist  in  meeting  their
         obligations under the Plan.

15.2     Interrelationship of the Plan and the Trust. The provisions of the Plan
         shall  govern the  rights of a  Participant  to  receive  distributions
         pursuant to the Plan.  The  provisions  of the Trust  shall  govern the
         rights  of  the  Employers,  Participants  and  the  creditors  of  the
         Employers to the assets transferred to the Trust.

15.3     Distributions  From the Trust.  Each Employer's  obligations  under the
         Plan may be  satisfied  with Trust assets  distributed  pursuant to the
         terms  of the  Trust,  and  any  such  distribution  shall  reduce  the
         Employer's obligations under this Agreement.

                                   ARTICLE 16

                                  Miscellaneous

16.1     Status of Plan. The Plan is intended to be a plan that is not qualified
         within the meaning of Code Section  401(a) and that "is unfunded and is
         maintained  by an  employer  primarily  for the  purpose  of  providing
         deferred  compensation  for a select  group  of  management  or  highly
         compensated  employee"  within the meaning of



                                       19
<PAGE>

         ERISA.  The Plan shall be  administered  and  interpreted to the extent
         possible  in a manner  consistent  with that  intent.  All  Participant
         accounts  and all credits  and other  adjustments  to such  Participant
         accounts shall be bookkeeping entries only and shall be utilized solely
         as a device for the measurement and determination of amounts to be paid
         under the Plan. No Participant  accounts,  credits or other adjustments
         under the Plan shall be interpreted as an indication  that any benefits
         under the Plan are in any way funded.

16.2     Unsecured  General  Creditor.  Participants  and  their  Beneficiaries,
         heirs,  successors and assigns shall have no legal or equitable rights,
         interests  or claims in any  property  or  assets of an  Employer.  For
         purposes of the payment of benefits  under this Plan, any and all of an
         Employer's  assets,  shall  be,  and  remain,  the  general,  unpledged
         unrestricted  assets of the Employer.  Any Employer's  obligation under
         the Plan shall be merely that of an unfunded and  unsecured  promise to
         pay money in the future.

16.3     Employer's  Liability.  An  Employer's  liability  for the  payment  of
         benefits  shall be defined only by the Plan. An Employer  shall have no
         obligation to a Participant under the Plan except as expressly provided
         in the Plan.

16.4     Nonassignability. Neither a Participant nor any other person shall have
         any right to  commute,  sell,  assign,  transfer,  pledge,  anticipate,
         mortgage or  otherwise  encumber,  transfer,  hypothecate,  alienate or
         convey in actual receipt, the amount, if any, payable hereunder, or any
         part thereof, which are, and all rights to which are expressly declared
         to be,  unassignable  and  non-transferable.  No  part  of the  amounts
         payable  shall,  prior  to  actual  payment,  be  subject  to  seizure,
         attachment,  garnishment or sequestration for the payment of any debts,
         judgments,  alimony or separate  maintenance  owned by a Participant or
         any other person, be transferable by operation of law in the event of a
         Participant's  or any other  person's  bankruptcy  or  insolvency or be
         transferable  to a  spouse  as a result  of a  property  settlement  or
         otherwise.

16.5     Not a Contract of  Employment.  The terms and  conditions  of this Plan
         shall not be deemed to constitute a contract of employment  between any
         Employer and the Participant. Such employment is hereby acknowledged to
         be an "at will" employment  relationship  that can be terminated at any
         time for any reason,  or no reason,  with or without cause, and with or
         without notice,  except as otherwise  provided in a written  employment
         agreement.  Nothing in this Plan shall be deemed to give a  Participant
         the right to be retained in the service of any  Employer as an Employee
         or to  interfere  with  the  right of any  Employer  to  discipline  or
         discharge the Participant at any time.

16.6     Furnishing Information. A Participant or his Beneficiary will cooperate
         with the Administrator by furnishing any and all information  requested
         by the Administrator and take such other actions as may be requested in
         order to facilitate the



                                       20
<PAGE>

         administration  of the Plan and the  payments  of  benefits  hereunder,
         including but not limited to taking such physical  examinations  as the
         Administrator may deem necessary.

16.7     Terms. Whenever any words are used herein in the masculine,  they shall
         be  construed  as though  they were in the  feminine in all cases where
         they  would so apply;  and  whenever  any words are used  herein in the
         singular or in the plural,  they shall be construed as though they were
         used in the  plural or the  singular,  as the case may be, in all cases
         where they would so apply.

16.8     Captions. The captions of the articles,  sections or paragraphs of this
         Plan are for  convenience  only and shall  not  control  or affect  the
         meaning or construction of any of its provisions.

16.9     Governing Law.  Subject to ERISA,  the provisions of this Plan shall be
         construed  and  interpreted  according  to  the  internal  laws  of the
         Commonwealth  of  Virginia  without  regard  to its  conflicts  of laws
         principles.

16.10    Notice.  Any notice or filing  required or permitted to be given to the
         Administrator  under this Plan shall be  sufficient  if in writing  and
         hand-delivered, or sent by registered or certified mail, to the address
         below:

                  Media General, Inc.
                  333 East Franklin Street
                  Richmond, Virginia 23219
                  Attn:  Treasurer

         Such notice  shall be deemed  given as of the date of  delivery  or, if
         delivery is made by mail,  as of the date shown on the  postmark or the
         receipt for registration or certification.

         Any notice or filing required or permitted to be given to a Participant
         under this Plan shall be sufficient  if in writing and  hand-delivered,
         or sent by mail, to the last known address of the Participant.

16.11    Successors.  The  provisions  of this Plan  shall bind and inure to the
         benefit of the  Participant's  Employer and its  successors and assigns
         and the Participant and the Participant's designated Beneficiaries.

16.12    Validity.  In case any  provision  of this  Plan  shall be  illegal  or
         invalid for any reason,  said illegality or invalidity shall not affect
         the  remaining  parts  hereof,  but this Plan  shall be  construed  and
         enforced  as if such  illegal  or  invalid  provision  had  never  been
         inserted herein.



                                       21
<PAGE>

16.13    Incompetent.  If the Administrator  determines in its discretion that a
         benefit  under  this Plan is to be paid to a minor,  a person  declared
         incompetent  or to a person  incapable of handling the  disposition  of
         that person's  property,  the  Administrator may direct payment of such
         benefit to the guardian, legal representative or person having the care
         and  custody  of such  minor,  incompetent  or  incapable  person.  The
         Administrator may require proof of minority,  incompetence,  incapacity
         or guardianship,  as it may deem  appropriate  prior to distribution of
         the  benefit.  Any  payment  of a benefit  shall be a  payment  for the
         account of the Participant and the  Participant's  Beneficiary,  as the
         case may be, and shall be a complete  discharge of any liability  under
         the Plan for such payment amount.

16.14    Distribution in the Event of Taxation.  If, for any reason,  all or any
         portion of a  Participant's  benefit under this Plan becomes taxable to
         the  Participant  prior to a receipt,  a  Participant  may petition the
         Administrator  or  the  trustee  of the  Trust,  as  applicable,  for a
         distribution  of that portion of his benefit  that has become  taxable.
         Upon  the  grant  of  such  a  petition,   which  grant  shall  not  be
         unreasonably withheld, a Participant's Employer shall distribute to the
         Participant  immediately,  funds  in an  amount  equal  to the  taxable
         portion of his benefit  (which amount shall not exceed a  Participant's
         unpaid Account Balance under the Plan). If the petition is granted, the
         tax liability distribution shall be made within ninety (90) days of the
         date when the  Participant's  petition is granted.  Such a distribution
         shall affect and reduce the benefits to be paid under this Plan.

16.15    Insurance.  The  Employers,  on their  own  behalf  or on behalf of the
         trustee of the Trust, and, in their sole discretion,  may apply for and
         procure  insurance on the life of the Participant,  in such amounts and
         in such forms as the Trust may choose.  The Employers or the trustee of
         the Trust,  as the case may be, shall be the sole owner and beneficiary
         of  any  such  insurance.   The  Participant  shall  have  no  interest
         whatsoever  in any such policy or  policies,  and at the request of the
         Employers  shall  submit  to  medical   examinations  and  supply  such
         information  and  execute  such  documents  as may be  required  by the
         insurance  company or companies to whom the Employers  have applied for
         insurance.


IN  WITNESS   WHEREOF,   the  Company  has  signed  this  Plan  document  as  of
December 22, 1998.

                                     MEDIA GENERAL, INC., a Virginia corporation


                                     By: /s/ J. Stewart Bryan III
                                        ----------------------------------------
                                     Name:   J. Stewart Bryan III               
                                          --------------------------------------
                                                     (printed name)
                                     Title:  Chairman, President and      
                                           -------------------------------------
                                             Chief Executive Officer
                                           -------------------------------------

                                       22



                                                           Exhibits 5.1 and 23.1


                           [MEDIA GENERAL LETTERHEAD]

                                December 22, 1998




Board of Directors
Media General, Inc.
333 East Franklin Street
Richmond, Virginia  23219

         Re:      Media General, Inc. Deferred Compensation Plan

Lady and Gentlemen:

         This letter is delivered to you in  connection  with the actions  taken
and proposed to be taken by Media  General,  Inc., a Virginia  corporation  (the
"Company"), with respect to the offer and sale from time to time pursuant to the
Media  General,   Inc.  Deferred  Compensation  Plan  (the  "Plan"),  of  up  to
$30,000,000 of unsecured obligations of the Company to pay deferred compensation
in the  future  in  accordance  with  the  terms  of  the  Plan  (the  "Deferred
Compensation  Obligations").  I have reviewed the Registration Statement on Form
S-8  (the  "Registration  Statement")  to be  filed  by  the  Company  with  the
Securities and Exchange  Commission to effect the  registration  of the Deferred
Compensation Obligations under the Securities Act of 1933, as amended.

         In this regard, I have examined the Restated  Articles of Incorporation
and Bylaws of the Company,  records of  proceedings of the Board of Directors of
the  Company,  the Plan and such other  records and  documents  as I have deemed
necessary or advisable in connection with the opinions set forth herein.

         Based  upon my  examination,  I am of the  opinion  that  the  Deferred
Compensation  Obligations,  when issued  pursuant to the terms and conditions of
the Plan,  will be legal,  valid and binding  obligations  of the  Company.  The
foregoing opinion is limited to the laws of the Commonwealth of Virginia,  and I
express no opinion as to the effect of the laws of any other jurisdiction.

         I hereby  consent  to the  filing of this  opinion as an exhibit to the
Registration Statement.

                                            Very truly yours,

                                            /s/ George L. Mahoney

                                            George L. Mahoney



                                                                    Exhibit 23.2







               CONSENT OF ERNST & YOUNG LLP, INDEPENDENT AUDITORS

The Board of Directors and Shareholders
Media General, Inc.

We consent to the incorporation by reference in the Registration Statement (Form
S-8) pertaining to the Media General,  Inc.  Deferred  Compensation  Plan of our
reports  dated  January 26,  1998,  with respect to the  consolidated  financial
statements  of Media  General,  Inc.,  incorporated  by  reference in its Annual
Report  (Form  10-K)  for the year  ended  December  28,  1997  and the  related
financial  statement  schedule included  therein,  filed with the Securities and
Exchange Commission.





                                             /s/ Ernst & Young LLP




Richmond, Virginia
December 21, 1998



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