COLGATE PALMOLIVE CO
424B3, 1998-11-06
PERFUMES, COSMETICS & OTHER TOILET PREPARATIONS
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Pricing Supplement No. 11 dated November 3, 1998     Rule 424(b)(3)
(To Prospectus dated April 1, 1996                   File No. 33-58887
and Prospectus Supplement dated April 1, 1996)

                            Colgate-Palmolive Company

                         Medium-Term Notes - Fixed Rate

                                    Series C

    We are hereby offering to sell Notes having the terms specified below to you
with the  assistance of Goldman,  Sachs & Co.,  acting as principal,  at a fixed
initial public offering price of 100% of the Principal Amount.

<TABLE>
<CAPTION>
<S>                                          <C>    
Principal Amount: $50,000,000                 Original Issue Date:   November 6, 1998
Interest Rate:    5.58% per annum             Net Proceeds to Company:  $49,687,500
Stated Maturity Date: November 6, 2008        Agent's Discount or Commission:    $312,500
</TABLE>

Interest Payment Dates: Semi-Annually (See "Other Provisions - Interest" below).

Redemption:
         [ X ] The Notes  cannot be redeemed by the Company  prior  to the  
               Stated  Maturity Date.
         [   ] The Notes may be redeemed by the Company prior to the Stated
               Maturity Date. Initial Redemption Date:

               Initial Redemption Percentage:   ____%

               Annual Redemption Percentage Reduction: ____% until Redemption
               Percentage is 100% of the Principal amount.

Optional Repayment:
       [ X ]   The Notes cannot be repaid at the option of the holder thereof
               prior to the Stated Maturity Date.
       [   ]   The Notes can be repaid at the option of the holder thereof
               prior to the Stated Maturity Date at Optional Repayment Date(s):

               Repayment Price: ______%

Currency:
         Specified Currency:        U.S. dollars
                  (If other than U.S. dollars, see attached.)
         Minimum Denomination: $___________

          (Applicable only if Specified Currency is other than U.S. dollars.)

Original Issue Discount: [   ]      Yes     [ X ]    No
         Total amount of OID:
         Yield to Maturity:
         Initial Accrual Period:

Form:        [ X ]    Book-entry      [   ]        Certificated

 [ X ]        Other provisions:

<PAGE>

Interest:

         Interest  on the Notes will  accrue  from  November 6, 1998 and will be
         payable in U.S.  dollars on the first day of June and  December of each
         year,  commencing  December  1,  1998 up to and  including  the  Stated
         Maturity Date (each, an "Interest Payment Date").  Interest will accrue
         from and  including  each  Interest  Payment Date (or from  November 6,
         1998,  if no  interest  has  been  paid  or duly  provided  for) to but
         excluding the next  succeeding  Interest  Payment Date. In the event an
         Interest  Payment  Date  falls  on a day  other  than a  Business  Day,
         interest  will be  paid  on the  next  succeeding  Business  Day and no
         interest  on such  payment  shall  accrue for the period from and after
         such Interest Payment Date to such next succeeding Business Day.

Use of Proceeds:
- ---------------
         The net proceeds from the sale of the Notes will be used by the Company
         to retire  commercial paper which was issued by the Company for general
         corporate  purposes and working  capital.  As of October 30, 1998,  the
         Company's outstanding  commercial paper had a weighted average interest
         rate of 5.2904% with maturities ranging from 3 to 89 days.



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