EQUITABLE OF IOWA COMPANIES
10-Q, 1995-05-01
DEPARTMENT STORES
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                  SECURITIES AND EXCHANGE COMMISSION
                       WASHINGTON, D.C.  20549

                              =========

                              FORM 10-Q

(Mark One)

/X/   QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES     
      EXCHANGE ACT OF 1934

      For the quarterly period ended   March 31, 1995

                                  OR


/ /   TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES 
      EXCHANGE ACT OF 1934

      For the transition period from __________ to __________

               Commission file number      0-8590

                     Equitable of Iowa Companies
        (Exact name of registrant as specified in its charter)

          Iowa                                       42-1083593
(State or other jurisdiction of          (IRS employer identification no.)
incorporation or organization)

604 Locust Street, Des Moines, Iowa                     50306
(Address of principal executive offices)              (Zip code)

Registrant's telephone number, including area code  (515) 245-6911

__________________________________________________________________________
Former name, former address and formal fiscal year, if changed since last 
report

  Indicate by check mark whether the registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange
Act of 1934 during the preceding 12 months (or for such shorter period
that the registrant was required to file such reports), and (2) has been 
subject to such filing requirements for the past 90 days.  Yes /X/  No / /

          APPLICABLE ONLY TO ISSUERS INVOLVED IN BANKRUPTCY
             PROCEEDINGS DURING THE PRECEDING FIVE YEARS:

  Indicate by check mark whether the registrant has filed all
documents and reports required to be filed by Section 12, 13 or 15(d)
of the Securities Exchange Act of 1934 subsequent to the distribution
of securities under a plan confirmed by a court.       Yes / /  No / /

                APPLICABLE ONLY TO CORPORATE ISSUERS:

  Indicate the number of shares outstanding of each of the issuer's
classes of common stock, as of the latest practicable date: 31,631,869
shares of Common Stock as of April 27, 1995.

FINANCIAL INFORMATION

Item 1.  FINANCIAL STATEMENTS

Person for whom the Financial Information is given:    EQUITABLE OF IOWA
                                                       COMPANIES AND ITS 
                                                       SUBSIDIARIES

Consolidated Statements of Income (Unaudited):
<TABLE>
<CAPTION>
                                               FOR THE THREE MONTHS ENDED
                                            March 31, 1995     March 31, 1994
                                           _______________    ________________
                                           (Current Year)     (Preceding Year)
                                                 (Dollars in thousands)
<S>                                               <C>                 <C>
REVENUES:
 Universal life and annuity product      
  charges                                         $12,510             $10,504
 Traditional life insurance premiums               11,295              11,810
 Net investment income                            148,246             119,901
 Realized gains on investments                        113               6,009
 Other income                                       6,534               4,395
                                           _______________    ________________
                                                  178,698             152,619
BENEFITS AND EXPENSES:
  Universal life and investment product benefits:
   Interest credited to account balances           93,166              72,837
   Benefit claims incurred in excess of
    account balances                                2,040               1,515
  Traditional life insurance benefits:      
   Death benefits                                   7,109               6,622
   Other benefits                                   8,133               7,635
  Increase in future policy benefits:
   Life and annuity                                 2,177               1,135
   Other contracts                                    332                 205
  Distributions to participating
   policyholders                                    6,242               6,074
  Underwriting, acquisition and insurance expenses:
   Commissions                                     41,799              30,568
   General expenses                                11,071               9,306
   Insurance taxes                                  2,799               2,245
   Policy acquisition costs deferred              (51,455)            (36,429)
   Amortization of deferred policy
    acquisition costs                              14,471              11,020
                                           _______________    ________________
                                                  137,884             112,733

Interest expense                                    2,021               2,190
Other expenses                                      2,119               2,830
                                           _______________    ________________
                                                  142,024             117,753
                                           _______________    ________________
                                                   36,674              34,866
</TABLE>



Consolidated Statements of Income (Unaudited):    (CONTINUATION)
<TABLE>
<CAPTION>
                                               FOR THE THREE MONTHS ENDED
                                            March 31, 1995     March 31, 1994
                                           _______________    ________________
                                           (Current Year)     (Preceding Year)
                                                 (Dollars in thousands,
                                                 except per share data)

<S>                                                <C>               <C>
Income taxes (credit):
 Current                                           $8,607             $10,959
 Deferred                                           4,268               1,193
                                           _______________    ________________
                                                   12,875              12,152
                                           _______________    ________________
                                                   23,799              22,714
Equity loss, net of related tax benefit
  of $3 in 1995 and $52 in 1994                        (5)               (112)
                                           _______________    ________________
         NET INCOME                               $23,794             $22,602
                                           ===============    ================


NET INCOME PER COMMON SHARE (average
  shares used: 1995 - 31,663,427;
    1994 - 31,529,538):                             $0.75               $0.72
                                           ===============    ================


CASH DIVIDENDS PAID PER COMMON SHARE                $0.12              $0.105
</TABLE>



























 Consolidated Balance Sheets (Unaudited):
<TABLE>
<CAPTION>
                                            March 31, 1995    December 31, 1994
                                           _______________    _________________
                                                 (Dollars in thousands)
<S>                                            <C>                  <C>
ASSETS

Investments:
 Fixed maturities:
  Held for investment, at amortized cost
   (market:  1995 - $5,228,261;
    1994 - $5,059,090)                         $5,351,332           $5,393,798
  Available for sale, at market
   (cost:  1995 - $1,208,017;
   1994 - $819,083)                             1,206,123             $778,486
 Equity securities, at market
   (cost:  1995 - $23,349; 1994 - $23,351)         23,664               22,978
 Mortgage loans on real estate                    691,080              613,208
 Real estate, less allowances for
  depreciation of $4,670 in 1995
  and $4,659 in 1994                               15,160               15,668
 Policy loans                                     178,110              176,448
 Short-term investments                            25,286               50,975
                                           _______________    _________________
  TOTAL INVESTMENTS                             7,490,755            7,051,561

Cash and cash equivalents                          11,434               12,674

Securities and indebtedness of
 related parties                                   11,126               11,034

Accrued investment income                         110,634              105,959

Notes and other receivables                        22,367               23,173

Deferred policy acquisition costs                 631,678              607,626

Property and equipment, less
 allowances for depreciation of
 $7,481 in 1995 and $6,795 in 1994                  7,733                7,843

Current income taxes recoverable                    8,601               14,491

Intangible assets                                   3,717                2,605

Other assets                                       41,720               43,664

Separate account assets                           100,128               84,963
                                           _______________    _________________
   TOTAL ASSETS                                $8,439,893           $7,965,593
                                           ===============    =================
</TABLE>






Consolidated Balance Sheets (Unaudited):
<TABLE>
<CAPTION>
                                            March 31, 1995    December 31, 1994
                                           _______________    _________________
                                                 (Dollars in thousands)
<S>                                            <C>                  <C>
LIABILITIES AND STOCKHOLDERS' EQUITY

Policy liabilities and accruals:
 Future policy benefits:
  Universal life and investment products       $6,573,894           $6,237,107
  Traditional life insurance products             779,172              777,100
  Unearned revenue reserve                         13,867               14,317
 Other policy claims and benefits                   8,063                7,785
                                           _______________    _________________
                                                7,374,996            7,036,309
Other policyholders' funds:
 Supplementary contracts without
  life contingencies                               12,591               12,224
 Advance premiums and other deposits                  807                  790
 Accrued dividends                                 12,699               12,761
                                           _______________    _________________
                                                   26,097               25,775

Deferred income taxes                               5,909                1,442

Notes and loans payable:
 Commercial paper notes                            72,200               90,450
 Long-term debt                                   100,000                  -- 
                                           _______________    _________________
                                                  172,200               90,450

Other liabilities                                 127,063              139,324
Separate account liabilities                      100,128               84,963
                                           _______________    _________________
   TOTAL LIABILITIES                            7,806,393            7,378,263

Stockholders' equity:
 Serial preferred stock, without par value,
  authorized 2,500,000 shares                          --                   --
 Common stock, without par value (stated
  value $1.00 per share), authorized 70,000,000
  shares, issued and outstanding 31,631,702
  shares in 1995 and 31,677,891 in 1994            31,632               31,678
 Additional paid-in capital                        78,326               78,661
 Unrealized depreciation on fixed
  maturity securities                                (721)             (26,493)
 Unrealized appreciation (depreciation)
  on marketable equity securities                     315                 (373)
 Retained earnings                                525,599              505,622
 Unearned compensation (deduction)                 (1,651)              (1,765)
                                           _______________    _________________
   TOTAL STOCKHOLDERS' EQUITY                     633,500              587,330
                                           _______________    _________________
TOTAL LIABILITIES AND STOCKHOLDERS'
     EQUITY                                    $8,439,893           $7,965,593
                                           ===============    =================
</TABLE>

Consolidated Statement of Cash Flows (Unaudited):
<TABLE>
<CAPTION>                                 
                                               FOR THE THREE MONTHS ENDED
                                            March 31, 1995     March 31, 1994
                                           _______________    ________________
                                           (Current Year)     (Preceding Year)
                                                 (Dollars in thousands)
<S>                                             <C>                 <C>
OPERATING ACTIVITIES
 Net income                                       $23,794             $22,602
 Adjustments to reconcile net income to
  net cash provided by operations:
  Adjustments related to universal life
   and investment products:
   Interest credited to account balances           93,166              72,837
   Charges for mortality and                
    administration                                (13,034)             (9,170)
   Deferral of unearned revenues                     (145)                 14
   Amortization of unearned revenue reserve          (339)               (358)
  Increase in traditional life policy
   liabilities and accruals                         2,387               1,406
  Increase (decrease) in other policyholders'
   funds                                              322                (433)
  Increase in accrued investment income            (4,675)             (1,904)
  Policy acquisition costs deferred               (51,455)            (36,429)
  Amortization of deferred policy
   acquisition costs                               14,471              11,020
  Change in other assets, other liabilities,
   and accrued income taxes                        (2,425)              6,592
  Provision for depreciation and
   amortization                                      (997)              1,077
  Provision for deferred income taxes               4,281               1,026
  Share of losses of related parties                    7                 148
  Realized gains on investments                      (113)             (6,009)
                                           _______________    ________________
NET CASH PROVIDED BY OPERATING
  ACTIVITIES                                       65,245              62,419

INVESTING ACTIVITIES
 Sale, maturity, or repayment of investments:
  Fixed maturities - held for investment           48,362              92,723
  Fixed maturities - available for sale             9,898              80,405
  Equity securities                                   225                 -- 
  Mortgage loans on real estate                     8,739               8,316
  Real estate                                         749                 -- 
  Policy loans                                      5,797               8,162
  Short-term investments - net                     25,689              57,559
                                           _______________    ________________
                                                   99,459             247,165
 Acquisition of investments:
  Fixed maturities - held for investment           (2,022)           (483,930)
  Fixed maturities - available for sale          (400,436)            (19,151)
  Equity securities                                  (226)                 --
  Mortgage loans on real estate                   (86,331)            (52,812)
  Real estate                                        (335)               (249)
  Policy loans                                     (7,459)             (7,161)
                                           _______________    ________________
                                                 (496,809)           (563,303)
</TABLE>
 Consolidated Statement of Cash Flows (Unaudited): (CONTINUATION)
<TABLE>
<CAPTION>
                                               FOR THE THREE MONTHS ENDED
                                            March 31, 1995     March 31, 1994
                                           _______________    ________________
                                           (Current Year)     (Preceding Year)
                                                 (Dollars in thousands)
<S>                                              <C>                 <C>
INVESTING ACTIVITIES - continued

 Disposal of investments accounted for
  by the equity method                                 $6              $2,790
 Repayments of notes receivable                        91                   1
 Issuance of notes receivable                         --               (1,287)
 Sales of property and equipment                       67                 184
 Purchases of property and equipment                 (679)               (715)
                                           _______________    ________________
NET CASH USED IN INVESTING ACTIVITIES            (397,865)           (315,165)

FINANCING ACTIVITIES
 Issuance of long term debt                       100,000                 -- 
 Repayment of long term debt                          --                 (218)
 Issuance (repayment) of commercial
  paper - net                                     (18,250)             33,500
 Receipts from universal life policies
  and investment contracts credited to
  policyholder account balances                   424,508             323,047
 Return of policyholder account balances
  on universal life policies and
  investment contracts                           (167,853)            (98,162)
 Issuance of stock under employee stock
  plans                                            (3,208)                277
 Cash dividends paid                               (3,817)             (3,322)
                                           _______________    ________________
NET CASH PROVIDED BY FINANCING
  ACTIVITIES                                      331,380             255,122
                                           _______________    ________________

INCREASE (DECREASE) IN CASH AND CASH
  EQUIVALENTS                                      (1,240)              2,376
CASH AND CASH EQUIVALENTS AT
  BEGINNING OF YEAR                                12,674               5,190
                                           _______________    ________________

CASH AND CASH EQUIVALENTS AT
  END OF PERIOD                                   $11,434              $7,566
                                           ===============    ================

SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION
Cash paid during the period for:
  Interest                                         $1,044              $1,696
  Income taxes                                         22               8,142
</TABLE>






NOTES TO FINANCIAL STATEMENTS

NOTE 1 -- BASIS OF PRESENTATION

The accompanying unaudited consolidated financial statements have been
prepared in accordance with generally accepted accounting principles for
interim financial information and the instructions to Form 10-Q and Article
10 of Regulation S-X.  Accordingly, they do not include all of the
information and footnotes required by generally accepted accounting
principles for annual financial statements.  In the opinion of management,
all adjustments considered necessary for a fair presentation have been
included.  All adjustments were of a normal recurring nature, unless
otherwise noted in Management's Discussion and Analysis and the Notes to
Financial Statements.  Operating results for the three months ended March
31, 1995 are not necessarily indicative of the results that may be expected
for the year ended December 31, 1995.  For further information, refer to
the consolidated financial statements and footnotes thereto included in the
company's Annual Report on Form 10-K for the year ended December 31, 1994.


NOTE 2 -- INVESTMENT OPERATIONS

Fixed maturity securities that the company has the positive intent and
ability to hold to maturity are designated as "held for investment".  Held
for investment securities are reported at cost adjusted for amortization of
premiums and discounts.  Changes in the market value of these securities,
except for declines that are other than temporary, are not reflected in the
company's financial statements.  Fixed maturity securities which may be
sold are designated as "available for sale".  Available for sale securities
are reported at market value and unrealized gains and losses on these
securities are included directly in stockholders' equity, after adjustment
for changes in deferred policy acquisition costs, policy reserves and
deferred income taxes.  Transfers of securities between categories are
restricted and are recorded at fair value at the time of transfer.
Securities that are determined to have a decline in value that is other
than temporary are written down to fair value which becomes the security's
new cost basis by a charge to realized losses in the company's Statement of
Income.   Premiums and discounts are amortized/accrued utilizing the
scientific interest method which results in a constant yield over the
securities' expected life.  Amortization/accrual of premiums and discounts
on mortgage-backed securities incorporates a prepayment assumption to
estimate the securities' expected life.

Equity securities (common and nonredeemable preferred stocks) are reported
at market if readily marketable, or at cost if not readily marketable.  The
change in unrealized appreciation and depreciation of marketable equity
securities (net of related deferred income taxes, if any) is included
directly in stockholders' equity. Equity securities that are determined to
have a decline in value that is other than temporary are written down to
estimated fair value which becomes the security's new cost basis by a
charge to realized losses in the company's Statement of Income.

Mortgage loans on real estate are reported at cost adjusted for
amortization of premiums and accrual of discounts.  If the value of any
mortgage loan is determined to be impaired (i.e. when it is probable that
the company will be unable to collect all amounts due according to the
contractual terms of the loan agreement), the carrying value of the
mortgage loan is reduced to the present value of expected future cash flows
from the loan, discounted at the loan's effective interest rate, or to the
loan's observable market price, or the fair value of the underlying
collateral.  The carrying value of impaired loans is reduced by the
establishment of a valuation allowance which is adjusted at each reporting
date for significant changes in the calculated value of the loan.  Changes
in this valuation allowance are charged or credited to income.

Real estate, which includes real estate acquired through foreclosure, is
reported at cost less allowances for depreciation.  Real estate acquired
through foreclosure, or in-substance foreclosure, is recorded at the lower
of cost (which includes the balance of the mortgage loan, any accrued
interest and any costs incurred to obtain title to the property) or fair
value as determined at or before the foreclosure date.  After foreclosure,
foreclosed real estate is carried at the lower of fair value less estimated
sale costs, or cost.

Policy loans are reported at unpaid principal.  Short-term investments are
reported at cost adjusted for amortization of premiums and accrual of
discounts (which approximates estimated market value for these securities).

Estimated market values, as reported herein, of publicly traded  fixed
maturity securities are as reported by an independent pricing service.
Market values of conventional mortgage-backed securities not actively
traded in a liquid market are estimated using a third party pricing system
which uses a matrix calculation assuming a spread over U.S. Treasury bonds
based upon the expected average lives of the securities. Market values of
private placement bonds are estimated using a matrix that assumes a spread
over U.S. Treasury bonds based upon interest rates and a risk assessment of
the bonds.  Market values of redeemable preferred stocks are as reported by
the National Association of Insurance Commissioners ("NAIC").  Market
values of equity securities are based on the latest quoted market prices,
or where not readily marketable, at values which are representative of the
market values of issues of comparable yield and quality.  Realized gains
and losses are determined on the basis of specific identification of
investments.

The company analyzes projected cash flows from investments and policy
liabilities under a variety of economic scenarios to determine what portion
of its investment portfolio might need to be sold under these scenarios.
Based upon this analysis and other factors, the company designates a
portion of its fixed maturity securities portfolio as "available for sale".
On March 31, 1995, fixed income securities with an amortized cost of
$1,208,017,000 and an estimated market value of $1,206,123,000 were
designated as available for sale. Unrealized losses on these securities,
net of adjustments to deferred policy acquisition costs, decreased 
stockholders' equity by $721,000, or $0.02 per share, at March 31, 1995.
















At March 31, 1995 and December 31, 1994, amortized cost, gross unrealized
gains and losses and estimated market values of fixed maturity securities
held for investment are as follows:
<TABLE>
<CAPTION>
HELD FOR INVESTMENT
                                              Gross       Gross     Estimated
                                Amortized  Unrealized  Unrealized    Market
March 31, 1995                    Cost        Gains      Losses       Value
______________________________________________________________________________
                                                (Dollars in thousands)
<S>                            <C>            <C>       <C>        <C>
U.S. government and
 governmental agencies
 and authorities:
 Mortgage-backed securities      $285,496      $5,918     ($6,731)   $284,683
 Other                              4,936         125         (42)      5,019
States, municipalities and
 political subdivisions            15,479         339        (103)     15,715
Foreign governments                10,573       1,137          --      11,710
Public utilities                1,223,082      14,624     (58,218)  1,179,488
Investment grade corporate      1,594,814      55,641     (40,612)  1,609,843
Below investment grade
 corporate                        196,864       1,721      (9,182)    189,403
Mortgage-backed securities      2,019,397      14,138    (101,569)  1,931,966
Redeemable preferred stocks           691          --        (257)        434
                               ___________ ___________ ___________ ___________
TOTAL HELD FOR
  INVESTMENT                   $5,351,332     $93,643   ($216,714) $5,228,261
                               =========== =========== =========== ===========
</TABLE>
<TABLE>
<CAPTION>
                                              Gross       Gross     Estimated
                                Amortized  Unrealized  Unrealized    Market
December 31, 1994                 Cost        Gains      Losses       Value
______________________________________________________________________________
                                                (Dollars in thousands)
<S>                            <C>            <C>       <C>        <C>
U.S. government and
 governmental agencies
 and authorities:
 Mortgage-backed securities      $288,914      $2,971    ($13,949)   $277,936
 Other                              3,980          66        (104)      3,942
States, municipalities and
 political subdivisions            15,557         --       (1,128)     14,429
Foreign governments                10,573         719          --      11,292
Public utilities                1,231,799       7,148     (99,517)  1,139,430
Investment grade corporate      1,594,095      33,750     (80,108)  1,547,737
Below investment grade
 corporate                        223,908         477     (19,074)    205,311
Mortgage-backed securities      2,024,281       4,389    (170,091)  1,858,579
Redeemable preferred stocks           691         --         (257)        434
                               ___________ ___________ ___________ ___________
TOTAL HELD FOR
  INVESTMENT                   $5,393,798     $49,520   ($384,228) $5,059,090
                               =========== =========== =========== ===========
</TABLE>


At March 31, 1995 and December 31, 1994, amortized cost, gross unrealized
gains and losses and estimated market values of fixed maturity securities
designated as available for sale are as follows:

<TABLE>
<CAPTION>
AVAILABLE FOR SALE
                                              Gross       Gross     Estimated
                                Amortized  Unrealized  Unrealized    Market
March 31, 1995                    Cost        Gains      Losses       Value
______________________________________________________________________________
                                                (Dollars in thousands)
<S>                            <C>            <C>        <C>       <C>
U.S. government and
 governmental agencies
 and authorities:
 Mortgage-backed securities       $17,321                   ($147)    $17,174
 Other                             55,627        $989         (78)     56,538
Public utilities                  105,101       1,795      (4,906)    101,990
Investment grade corporate        593,653      19,985     (11,161)    602,477
Below investment grade
 corporate                        231,137       3,271     (16,473)    217,935
Mortgage-backed securities        205,178       4,990        (159)    210,009
                               ___________ ___________ ___________ ___________
TOTAL AVAILABLE FOR SALE       $1,208,017     $31,030    ($32,924) $1,206,123
                               =========== =========== =========== ===========
</TABLE>
<TABLE>
<CAPTION>
                                              Gross       Gross     Estimated
                                Amortized  Unrealized  Unrealized    Market
December 31, 1994                 Cost        Gains      Losses       Value
______________________________________________________________________________
                                                (Dollars in thousands)
<S>                              <C>          <C>        <C>         <C>
U.S. government and
 governmental agencies
 and authorities:
 Mortgage-backed securities       $17,817                   ($730)    $17,087
 Other                             30,624                  (1,178)     29,446
Public utilities                   70,184        $704      (7,173)     63,715
Investment grade corporate        365,162       9,288     (19,574)    354,876
Below investment grade
 corporate                        199,597         589     (23,417)    176,769
Mortgage-backed securities        135,699       1,926      (1,032)    136,593
                               ___________ ___________ ___________ ___________
TOTAL AVAILABLE FOR SALE         $819,083     $12,507    ($53,104)   $778,486
                               =========== =========== =========== ===========
</TABLE>

Short-term investments with maturities of 30 days or less have been
excluded from the above schedules, since amortized cost approximates market
value for those securities.







Amortized cost and estimated market value of debt securities at March 31,
1995, by contractual maturity, are shown below.  Expected maturities will
differ from contractual maturities because borrowers may have the right to
call or prepay obligations with or without call or prepayment penalties.
<TABLE>
<CAPTION>                                                    
                                                                 Estimated
                                                 Amortized        Market
HELD FOR INVESTMENT                                Cost            Value
____________________________________________________________________________
                                                   (Dollars in thousands)
<S>                                              <C>             <C>
Due in one year or less                                $639            $636
Due after one year through five years                58,402          59,807
Due after five years through ten years              566,146         560,443
Due after ten years                               2,421,252       2,390,726
                                               _____________   _____________
                                                  3,046,439       3,011,612
Mortgage-backed securities                        2,304,893       2,216,649
                                               _____________   _____________
TOTAL HELD FOR INVESTMENT                        $5,351,332      $5,228,261
                                               =============   =============
</TABLE>
<TABLE>
<CAPTION>
                                                                 Estimated
                                                 Amortized        Market
AVAILABLE FOR SALE                                 Cost            Value
____________________________________________________________________________
                                                   (Dollars in thousands)
<S>                                              <C>             <C>
Due after one year through five years               $79,007         $79,415
Due after five years through ten years              435,338         437,606
Due after ten years                                 471,173         461,919
                                               _____________   _____________
                                                    985,518         978,940
Mortgage-backed securities                          222,499         227,183
                                               _____________   _____________
TOTAL AVAILABLE FOR SALE                         $1,208,017      $1,206,123
                                               =============   =============
</TABLE>



















Carrying value and estimated market value of mortgage-backed securities,
which comprise 38.6% of the company's investment in fixed maturity
securities as of March 31, 1995, are as follows:
<TABLE>
<CAPTION>                                           
                                                                 Estimated
                                                 Carrying         Market
                                                   Value           Value
                                               _____________________________
                                                   (Dollars in thousands)
<S>                                              <C>             <C>
Mortgage-backed securities:
  Government and agency guaranteed pools:
   Very accurately defined maturities               $17,242         $17,193
   Planned amortization class                        79,561          79,282
   Targeted amortization class                       29,271          27,384
   Sequential pay                                    73,099          70,717
   Pass through                                     103,497         107,281
  Private Label CMOs and REMICs:
   Very accurately defined maturities                30,406          30,527
   Planned amortization class                        25,629          25,737
   Targeted amortization class                      458,895         429,860
   Sequential pay                                 1,647,019       1,592,311
   Mezzanines                                        38,247          36,352
   Private placements and subordinate issues         29,210          27,188
                                               _____________   _____________
TOTAL MORTGAGE-BACKED SECURITIES                 $2,532,076      $2,443,832
                                               =============   =============
</TABLE>
During periods of significant interest rate volatility, the mortgages
underlying mortgage-backed securities may prepay more quickly or more
slowly than anticipated.  If the principal amount of such mortgages are
prepaid earlier than anticipated during periods of declining interest
rates, investment income may decline due to reinvestment of these funds at
lower current market rates.  If principal repayments are slower than
anticipated during periods of rising interest rates, increases in
investment yield may lag behind increases in interest rates because funds
will remain invested at lower historical rates rather than reinvested at
higher current rates.  To mitigate this prepayment volatility, the company
invests primarily in intermediate tranche collateralized mortgage
obligations ("CMOs").  CMOs are pools of mortgages that are segregated into
sections, or tranches, which provide sequential retirement of bonds rather
than pro-rata share of principal return in the pass-through structure.  The
company does not hold any "interest only" or "principal only" mortgage-
backed securities.  Further, the company has not purchased obligations at
significant premiums, thereby limiting exposure to capital loss during
periods of accelerated prepayments.  At March 31, 1995,  unamortized
premiums on mortgage-backed securities totaled $4,588,000 and unaccrued
discounts on mortgage-backed securities totaled $71,459,000.











An analysis of sales, maturities and principal repayments of the company's
fixed maturities portfolio for the three months ended March 31, 1995 and
1994 is as follows:
<TABLE>
<CAPTION>
                                              Gross       Gross     Proceeds
                                Amortized   Realized    Realized      from
                                  Cost        Gains      Losses       Sale
                               _______________________________________________
<S>                               <C>          <C>           <C>      <C>
Three months ended March 31, 1995
- -------------------------------
Scheduled principal repayments
 calls and tenders (available
 for sale only):
  Held for investment             $45,916      $2,481        ($35)    $48,362
  Available for sale                9,904           1          (7)      9,898
                               ___________ ___________ ___________ ___________
TOTAL                             $55,820      $2,482        ($42)    $58,260
                               =========== =========== =========== ===========
</TABLE>
<TABLE>
<CAPTION>
                                              Gross       Gross     Proceeds
                                Amortized   Realized    Realized      from
                                  Cost        Gains      Losses       Sale
                               _______________________________________________
<S>                              <C>           <C>         <C>       <C>
Three months ended March 31, 1994
- -------------------------------
Scheduled principal repayments
 calls and tenders (available
 for sale only):
  Held for investment             $89,497      $3,226      $  --      $92,723
  Available for sale               51,293       1,097         --       52,390
Sales - available for sale         24,913       3,102         --       28,015
                               ___________ ___________ ___________ ___________
TOTAL                            $165,703      $7,425      $  --     $173,128
                               =========== =========== =========== ===========
</TABLE>

There were no transfers between the held for investment and available for
sale portfolios during the three months ended March 31, 1995.  During the
three months ended March 31, 1995, the change in the net unrealized gain or
loss on available for sale securities included in stockholders' equity, net
of adjustments, amounted to $25,772,000 of net appreciation.

At March 31, 1995, the company identified one below investment grade
security as having an impairment in value that was other than temporary.
As a result of this determination, the company recognized a pre-tax loss of
$2,103,000 to reduce the carrying value of this security to its estimated 
fair value of $900,000.  This security was sold in April 1995 at no gain or
loss.  The carrying value of fixed maturity investments considered to have 
other than temporary impairments represent a negligible portion of total 
investments, total assets, or total stockholders' equity at March 31, 1995.

At March 31, 1995, the company owned equity securities with a combined book
value of $23,349,000 and an estimated market value of $23,664,000,
resulting in gross unrealized appreciation of $490,000 and gross unrealized
depreciation of $175,000.

At March 31, 1995, the company had established valuation allowances of $54,000 
on one mortgage loan and $944,000 on one real estate property to reduce the 
carrying value of these investments to their estimated fair value, less costs 
to sell.

The carrying value of investments which have been non-income producing for
the twelve months preceding March 31, 1995 totaled $239,000 related to one
real estate property.

No investment in any person or its affiliates (other than bonds issued by
agencies of the United States government) exceeded ten percent of
stockholders' equity at March 31, 1995.

NOTE 3 -- CREDIT ARRANGEMENTS

In February 1995, the company issued $100 million of 8.5% notes, maturing
on February 15, 2005, receiving net proceeds totaling approximately
$98,826,000, after expenses.  The company contributed $50 million of the
proceeds to its insurance subsidiaries and applied the remaining net
proceeds to the repayment of outstanding commercial paper notes.

The company maintains line of credit arrangements with several banks to
support its commercial paper notes payable and to provide short-term
liquidity.  On March 30, 1995, the company entered into a new agreement
which provides for a line of credit totaling $225,000,000, expiring on
March 30, 2000.

NOTE 4 -- COMMITMENTS AND CONTINGENCIES

In the normal course of business, the company seeks to limit its exposure
to loss on any single insured and to recover a portion of benefits paid by
ceding reinsurance to other insurance enterprises or reinsurers.
Reinsurance coverages for life insurance vary according to the age and risk
classification of the insured with retention limits ranging up to $500,000
of coverage per individual life.  The company does not use surplus relief
reinsurance.

Reinsurance contracts do not relieve the company from its obligations to
its policyholders.  To the extent that reinsuring companies are later
unable to meet obligations under reinsurance agreements, the company's life
insurance subsidiaries would be liable for these obligations and could
result in losses to the company.  To limit the possibility of such losses
the company evaluates the financial condition of its reinsurers, monitors
concentrations of credit risk arising from factors such as similar
geographic regions, and limits its exposure to any one reinsurer.  At March
31, 1995, the company had reinsurance treaties with 18 reinsurers, all of
which are deemed to be long-duration, retroactive contracts, and has
established a receivable totaling $10,885,000 for reserve credits,
reinsurance claims and other receivables from these reinsurers.  No
allowance for uncollectible amounts has been established since none of the
receivables are deemed to be uncollectible, and because such receivables,
either individually or in the aggregate, are not material to the company's
operations.  The company's liability for future policy benefits and notes
and other receivables has been increased by $9,860,000 at March 31, 1995
for reserve credits on reinsured policies.  Insurance premiums and product
charges have been reduced $1,834,000 in the first quarter of 1995 compared
to $1,733,000 in the same period of 1994, as a result of the cession
agreements.   Insurance benefits and expenses have been reduced by
$1,105,000 in the first quarter of 1995 compared to $513,000 in the same
period of 1994. The amount of reinsurance assumed is not significant.

The company's insurance subsidiaries are assessed contributions by life and
health guaranty associations in almost all states to indemnify
policyholders of failed companies.  In some states, such assessments are
offset by reductions in future premium taxes.  The company cannot predict
whether and to what extent legislative initiatives may affect the right to
offset.  The amount of these assessments prior to 1991 was not material.
Failures of substantially larger companies since 1990 could result in
future assessments in material amounts. The company has established a
reserve to cover such assessments and regularly reviews information
regarding known failures and revises its estimate of future guaranty fund
assessments accordingly.   During the first quarter of 1995, the company
accrued and charged to expense an additional $492,000, and at March 31,
1995, the remaining reserve for insurance guaranty fund assessments, net of
expected future premium tax credits, totaled $14,333,000.  The company
believes this reserve is sufficient to cover expected future insurance
guaranty fund assessments related to known insolvencies at this time.

At March 31, 1995, outstanding commitments to fund mortgage loans on real
estate totaled $110,367,000.  In addition, outstanding commitments to
purchase mortgage-backed securities totaled $6,258,000 at March 31, 1995.






































ITEM 2.

MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF
OPERATIONS

The purpose of this section is to discuss and analyze the company's
consolidated financial condition, liquidity and capital resources and
results of operations.  This analysis should be read in conjunction with
the consolidated financial statements and related notes which appear
elsewhere in this report.  The company reports financial results on a
consolidated basis.   The consolidated financial statements include the
accounts of the company and its subsidiaries.  All of the company's
significant subsidiaries are wholly-owned.  The company's primary
subsidiaries are Equitable Life Insurance Company of Iowa ("Equitable
Life") and USG Annuity & Life Company ("USG").

FINANCIAL CONDITION

Investments

The company's total investment portfolio grew $456,853,000, or 6.7%, in the
first three months of 1995 from $6.858 billion to $7.315 billion, as
$431,872,000 of annuity and life insurance premiums were received during
the period.  The company manages the growth of its insurance operations in
order to maintain adequate capital ratios and has established a goal of
growing assets at least 20% in 1995.

To support the company's annuities and life insurance products, cash flow
was invested primarily in fixed income investments.  At March 31, 1995, the
company's investment portfolio was comprised of the following:
<TABLE>
<CAPTION>
                                                    Estimated         Yield at
                                  Carrying   % of     Market    % of  Amortized
                                   Value     Total    Value     Total   Cost
                                _______________________________________________
<S>                              <C>         <C>    <C>         <C>        <C>
Investment cash and short-term
 investments                        $27,601    0.4%    $27,601    0.4%     6.2%
Governments and agency mortgage-
 backed securities                  390,196    5.3%    390,839    5.4%     8.4%
Conventional mortgage-backed
 securities                       2,229,406   30.5%  2,141,975   29.8%     8.0%
Investment grade corporate
 securities                       3,523,054   48.2%  3,494,232   48.7%     8.4%
Below-investment grade corporate
 securities                         414,799    5.7%    407,338    5.7%     9.4%
Mortgage loans                      691,080    9.4%    684,907    9.5%     8.8%
                                _______________________________________________
  Total cash and fixed income
    investments                   7,276,136   99.5%  7,146,892   99.5%     8.4%
Equity securities                    23,664    0.3%     23,664    0.3%     3.9%
Real estate                          15,160    0.2%     15,160    0.2%     2.6%
                                _______________________________________________
  Total investments              $7,314,960  100.0% $7,185,716  100.0%     8.4%
                                ===============================================
<FN>
Note: Estimated market values of publicly traded securities are as reported
      by an independent pricing service.  Market values of conventional
      mortgage-backed securities not actively traded in a liquid market are
      estimated using a third party pricing system, which uses a matrix
      calculation assuming a spread over U.S. Treasury bonds based upon the
      expected average lives of the securities. Market values of private
      placement bonds are estimated using a matrix that assumes a spread
      (based on interest rates and a risk assessment of the bonds) over U.S.
      Treasury bonds.  Estimated market values of redeemable preferred
      stocks are as reported by the National Association of Insurance
      Commissioners ("NAIC").  Market values of mortgage loans on real
      estate are estimated by discounting expected cash flows, using
      interest rates currently being offered for similar loans. Market value
      of owned real estate is estimated to be equal to, or in excess of,
      carrying value based upon appraised values.
</TABLE>

At March 31, 1995, the ratings assigned by Standard & Poor's Corporation
("Standard & Poor's") and Moody's Investors Service ("Moody's") to the
individual securities in the company's fixed maturities portfolio are
summarized as follows:
<TABLE>
<CAPTION>
                                  Carrying     % of     Estimated     % of
                                   Value       Total   Market Value   Total
                                ____________  _______  ____________  _______
                                              (Dollars in thousands)
<S>                              <C>           <C>      <C>           <C>
Ratings assigned by
Standard & Poor's:
 U.S. governments, agencies
  & AAA Corporates               $2,561,522     39.1%   $2,477,131     38.5%
 AA+ to AA-                         302,746      4.6%      296,877      4.6%
 A+ to A-                         2,030,828     31.0%    2,021,274     31.4%
 BBB+ to BBB-                     1,130,305     17.3%    1,116,725     17.4%
 BB+ to BB-                         355,232      5.4%      351,121      5.5%
 B+ to B-                            66,764      1.0%       63,982      1.0%
 C+ to C-                               900      0.0%          900      0.0%
 D                                    4,200      0.1%        4,200      0.1%
Issues not rated by S & P
 (by NAIC rating):
 Rated 1 (AAA to A-)                 22,122      0.3%       21,309      0.3%
 Rated 2 (BBB+ to BBB-)              26,651      0.4%       26,316      0.4%
 Rated 3 (BB+ to BB-)                53,371      0.8%       52,147      0.8%
 Rated 4 (B+ to B-)                   2,123      0.0%        1,968      0.0%
 Redeemable preferred stock             691      0.0%          434      0.0%
                                ____________  _______  ____________  _______
TOTAL FIXED MATURITIES           $6,557,455    100.0%   $6,434,384    100.0%
                                ============  =======  ============  =======
</TABLE>
                                 












<TABLE>
<CAPTION>
                                  Carrying     % of     Estimated     % of
                                   Value       Total   Market Value   Total
                                ____________  _______  ____________  _______
                                              (Dollars in thousands)
<S>                              <C>           <C>      <C>           <C>
Ratings assigned by Moody's:     
 U.S. governments, agencies
 & Aaa Corporates                $2,431,651     37.1%   $2,356,425     36.6%
 Aa1 to Aa3                         394,177      6.0%      378,885      5.9%
 A1 to A3                         2,125,665     32.4%    2,110,206     32.8%
 Baa1 to Baa3                     1,045,443     16.0%    1,036,522     16.1%
 Ba1 to Ba3                         379,911      5.8%      377,789      5.9%
 B1 to B3                            71,819      1.1%       68,582      1.1%
 Caa1 to Caa3                           900      0.0%          900      0.0%
 Ca                                   4,200      0.1%        4,200      0.1%
Issues not rated by Moody's
 (by NAIC rating):
 Rated 1 (Aaa to A3)                 22,122      0.3%       21,309      0.3%
 Rated 2 (Baa1 to Baa3)              26,651      0.4%       26,316      0.4%
 Rated 3 (Ba1 to Ba3)                52,102      0.8%       50,848      0.8%
 Rated 4 (B1 to B3)                   2,123      0.0%        1,968      0.0%
 Redeemable preferred stock             691      0.0%          434      0.0%
                                ____________  _______  ____________  _______
TOTAL FIXED MATURITIES           $6,557,455    100.0%   $6,434,384    100.0%
                                ============  =======  ============  =======
</TABLE>
                                  

The company analyzes projected cash flows from investments and policy
liabilities under a variety of economic scenarios to determine what portion
of its investment portfolio might need to be sold under these scenarios.
Based upon this analysis and other factors, the company designates a
portion of its fixed maturity securities portfolio as "available for sale".
On March 31, 1995, fixed income securities with an amortized cost of
$1,208,017,000 and an estimated market value of $1,206,123,000 were
designated as available for sale. Unrealized holding losses on these
securities, net of adjustments to deferred policy acquisition costs, 
decreased stockholders' equity by $721,000, or $0.02 per share, at 
March 31, 1995.

Net unrealized depreciation of fixed maturity investments of $124,965,000
was comprised of gross appreciation of $124,673,000 and gross depreciation
of $249,638,000.

The percentage of the company's portfolio invested in below investment
grade securities has decreased slightly during the first three months of
1995.  At March 31, 1995 the carrying value of the company's total
investment in below investment grade securities consisted of investments in
86 issuers totaling $414,799,000, or 5.7% of the company's investment
portfolio compared to 80 issuers totaling $400,677,000, or 5.9%, at
December 31, 1994.  The company intends to purchase additional below
investment grade securities but it does not expect the percentage of its
portfolio invested in below investment grade securities to increase
significantly.  At March 31, 1995, the yield on the company's below
investment grade portfolio was 9.4% compared to 8.4% for the company's
investment grade corporate bond portfolio.  The company estimates that the
market value of its below investment grade portfolio was $407,338,000, or
98.2% of carrying value, at March 31, 1995.

Below investment grade securities have different characteristics than
investment grade corporate debt securities.  Risk of loss upon default by
the borrower is significantly greater with respect to below investment
grade securities than with other corporate debt securities. Below
investment grade securities are generally unsecured and are often
subordinated to other creditors of the issuer.   Also, issuers of below
investment grade securities usually have higher levels of debt and are more
sensitive to adverse economic conditions, such as recession or increasing
interest rates, than are investment grade issuers.  The company attempts to
reduce the overall risk in its below investment grade portfolio, as in all
of its investments, through careful credit analysis, strict investment
policy guidelines, and diversification by company and by industry.

The company analyzes its investment portfolio, including below investment
grade securities, at least quarterly in order to determine if its ability
to realize its carrying value on any investment has been impaired.  For
debt and equity securities, if impairment in value is determined to be
other than temporary (i.e. if it is probable that the company will be
unable to collect all amounts due according to the contractual terms of the
security), the cost basis of the impaired security is written down to fair
value, which becomes the security's new cost basis. The amount of the
writedown is included in earnings as a realized loss.  Future events may
occur, or additional or updated information may be received, which may
necessitate future write-downs of securities in the company's portfolio.
Significant write-downs in the carrying value of investments could
materially adversely affect the company's net income in future periods.

At March 31, 1995, the Company identified one below investment grade
security as having an impairment in value that was other than temporary.
As a result of this determination, the Company recognized a pre-tax loss of
$2,103,000 to reduce the carrying value of this security to its fair value
of $900,000.  This security was sold in April 1995 at no gain or loss.  The 
carrying value of fixed maturity investments considered to have other than 
temporary impairments represent a negligible portion of total investments, 
total assets, or total stockholders' equity at March 31, 1995.

During the first three months of 1995, fixed maturity securities designated
as held for investment with a combined amortized cost value of $45,916,000
were called or repaid by their issuers generating net realized gains
totaling $2,446,000. Also during the first three months of 1995, fixed
maturity securities designated as available for sale with a combined
amortized cost value of $9,904,000 were called, repaid or tendered
generating net realized losses totaling $6,000.  In total, pre-tax gains
from sales, calls, repayments, tenders and writedowns of fixed maturity 
investments amounted to $337,000 in the first three months of 1995.

The company's fixed maturity investment portfolio had a combined amortized
cost yield of 8.4% at March 31, 1995 and December 31, 1994 as current
market interest rates are similar to the company's portfolio rate.

Mortgage loans make up approximately 9.4% of the company's investment
portfolio, as compared to an industry average of 16.7%, based on information 
reported in the 1994 ACLI Fact Book.  The company resumed active mortgage 
lending in 1990 to broaden its investment alternatives, and continues to 
increase its investment allocation in this area, due to the availability of 
attractive yields and loan to value ratios.  As a result of this increase in 
lending activity, mortgages outstanding increased to $691,080,000 from 
$613,208,000 during the first three months of 1995. The company expects the 
carrying value of this asset category to continue to grow over the next 
several years.  The company's mortgage loan portfolio includes 305 loans 
with an average size of $2,266,000.  Average seasoning of the company's 
mortgage loan portfolio is 7.2 years if weighted by the number of loans, 
or 2.4 years if weighted by mortgage loan carrying values.  The company's 
mortgage loans are typically secured by occupied buildings in major 
metropolitan locations and not speculative developments, and are diversified 
by type of property and geographic location.  At March 31, 1995, the yield on 
the company's mortgage loan portfolio was 8.8%.

Distribution of these loans by type of collateral and geographic location
is as follows:
<TABLE>
<CAPTION>
                                                       % of
                                # of     Carrying    Mortgage
                               Loans      Value      Portfolio
                               _______________________________
                                     (Dollars in thousands)
<S>                              <C>      <C>           <C>
Collateral Breakdown
- ------------------------------
  Farm                             4          $160        0.0%
  Multi-family residential        51       161,893       23.4%
  Industrial                     120       171,183       24.8%
  Office buildings                43       114,326       16.6%
  Retail                          84       230,825       33.4%
  Other                            3        12,693        1.8%
                               ______  ____________  _________
TOTAL                            305      $691,080      100.0%
                               ======  ============  =========
</TABLE>
<TABLE>
<CAPTION>
                                                       % of
                                # of     Carrying    Mortgage
                               Loans      Value      Portfolio
                               _______________________________
                                     (Dollars in thousands)
<S>                              <C>      <C>           <C>
Geographic Breakdown
- ------------------------------
  New England                      1          $240        0.0%
  Middle Atlantic                 32        98,237       14.2%
  South Atlantic                  38        82,719       12.0%
  East North Central              75       187,650       27.1%
  West North Central              38        94,023       13.6%
  East South Central               9        21,182        3.1%
  West South Central              15        28,812        4.2%
  Mountain                        21        49,812        7.2%
  Pacific                         76       128,405       18.6%
                               ______  ____________  _________
TOTAL                            305      $691,080      100.0%
                               ======  ============  =========
</TABLE>
At March 31, 1995, no mortgage loans were delinquent by 90 days or more.
The company does not expect to incur material losses from its mortgage loan
portfolio since mortgage loans represent less than 10% of the company's
investment portfolio and the company has been able to recover 98% of the
principal amount of problem mortgages that have been resolved in the last
three years.

At March 31, 1995, the company owned real estate totaling $15,160,000,
including properties acquired through foreclosure valued at $11,274,000.
The valuation allowance, established in 1994, or one of the company's real
estate properties totaled $944,000 at March 31, 1995.  

In total, the company has experienced a relatively small number of problems
with its total investment portfolio, with only 0.01% of the company's
investments in default at March 31, 1995.  The company estimates its total
investment portfolio, excluding policy loans, had a market value equal to
98.2% of carrying value at March 31, 1995.

Other assets

Accrued investment income increased $4,675,000 primarily due to an increase
in new fixed income investments and in the overall size of the portfolio.
Deferred policy acquisition costs increased $24,052,000 over year-end 1994
levels as the deferral of current period costs (primarily commissions)
incurred to generate insurance and annuity sales totaled $51,455,000.
Amortization of costs deferred totaled $14,471,000.  In addition, the change
in the adjustment to deferred acquisition costs related to the valuation of 
fixed maturity securities designated as available for sale under SFAS No. 115
reduced deferred acquisition costs by $12,932,000 during the first quarter of
1995.  At March 31, 1995, the company had total assets of $8,439,893,000, an 
increase of 6.0% over total assets at December 31, 1994.

Liabilities

In conjunction with the volume of insurance and annuity sales, and the
resulting increase in business in force, the company's liability for policy
liabilities and accruals increased $338,687,000, or 4.8%, during the first
three months of 1995 and totaled $7,374,996,000 at March 31, 1995.
Reserves for the company's annuity policies increased $320,619,000, or
5.5%, during this period and totaled $6,147,583,000 at March 31, 1995. Life
insurance reserves increased $18,240,000, or 1.5%, during the first three
months of 1995 and totaled $1,205,483,000 at March 31, 1995.

The company incorporates a number of features in its annuity products
designed to reduce the early withdrawal or surrender of the policies and to
partially compensate the company for its costs if policies are withdrawn
early.  Surrender charge periods on annuity policies currently range from
five years to the term of the policy, with 99.6% of such policies being
issued with a surrender charge period of seven years or more during the
first three months of 1995.  The initial surrender charge on annuity
policies ranges from 5% to 20% of the premium and decreases over the
surrender charge period.  The following table summarizes the company's
deferred annuity liabilities and sales at and for the three months ended
March 31, 1995 by surrender charge range category.  Notwithstanding policy
features, the withdrawal rates of policyholder funds may be affected to
some degree by changes in interest rates.










<TABLE>
<CAPTION>
                            Deferred             Deferred
                            Annuity     % of     Annuity     % of
Surrender Charge %           Sales      Total  Liabilities   Total
___________________________________________________________________
                                     (Dollars in thousands)
<S>                          <C>        <C>     <C>          <C>
No surrender charge                               $484,569     8.3%
1 to 4 percent                                     809,544    13.9%
5 to 6 percent                 $1,433     0.4%     682,925    11.7%
7 to 9 percent                319,307    85.5%   2,762,410    47.6%
10 percent and greater         52,547    14.1%   1,075,514    18.5%
                          _________________________________________
                             $373,286   100.0%  $5,814,962   100.0%
                          =========================================
</TABLE>

Total consolidated debt increased $81,750,000 during the first three months
of 1995 as the company issued $100 million of 8.5% notes in February 1995.
Commercial paper, issued to offset timing differences in investment related 
cash receipts and disbursements and to provide for short-term operating needs,
amounted to $72,200,000 at March 31, 1995.  Other liabilities decreased
$12,261,000 from year-end 1994 levels as a result of a decrease in the
liability for securities purchased but not yet paid for, partially offset
by increases in liabilities for outstanding checks and liabilities for
premiums received but not yet applied.

At March 31, 1995, the company had total liabilities of $7,806,393,000
compared to $7,378,263,000 at December 31, 1994, a 5.8% increase.

Equity

At March 31, 1995, stockholders' equity was $633,500,000, or $20.03 per
share, compared to $587,333,000 or $18.54 per common share at year end
1994.  Unrealized depreciation of available for sale fixed maturity
securities reduced stockholders' equity by $721,000, or $0.02 per share,
after adjustments to deferred acquisition costs.  The ratio of consolidated 
debt to total capital was 21.4% at March 31, 1995, up from 13.3% at year-end 
1994 as a result of the increase in long-term borrowings.  At March 31, 1995, 
there were 31,631,702 common shares outstanding compared to 31,677,891 shares 
at December 31, 1994.

The effects of inflation and changing prices on the company are not
material since insurance assets and liabilities are both primarily monetary
and remain in balance.  An effect of inflation, which has been low in
recent years, is a decline in purchasing power when monetary assets exceed
monetary liabilities.

LIQUIDITY AND CAPITAL RESOURCES

The liquidity requirements of the company's subsidiaries are met by cash
flow from insurance and annuity premiums, investment income, and maturities
of fixed maturity investments and mortgage loans.  The company primarily
uses funds for the payment of insurance and annuity benefits, operating
expenses and commissions, and the purchase of new investments.  No material
capital expenditures are planned.

The company issues short-term debt, including commercial paper notes, for
working capital needs and to provide short term liquidity.  At March 31,
1995 the company had $72,200,000 in commercial paper notes outstanding, a
decrease of $18,250,000 from December 31, 1994.  The company issues
commercial paper to fund short-term advances to the company's insurance
subsidiaries to smooth timing differences between investment related cash
receipts and disbursements and to provide for short-term operating needs.
The company's commercial paper is rated A1 by Standard and Poor's, P2 by
Moody's and D1 by Duff & Phelps Credit Rating Co.

To enhance short term liquidity and back up its outstanding commercial
paper notes, the company maintains  a line of credit agreement with several
banks.  On March 30, 1995, the company entered into a new agreement which
provides for a line of credit totaling $225,000,000, expiring on March 30,
2000.

Since Equitable of Iowa Companies is a holding company, funds required to
meet its debt service requirements, dividend payments and other expenses
are primarily provided by its subsidiaries.  The ability of the company's
insurance subsidiaries to pay dividends and other distributions to the
company is regulated by state law.  Iowa law provides that an insurance
company may pay dividends, without prior approval of the Commissioner of
Insurance if, together with all dividends or distributions made during the
preceding twelve month period, the dividends would not exceed the greater
of (a) 10% of the insurer's statutory surplus as of the December 31st next
preceding; or (b) the statutory net gain from operations for the twelve
month period ending as of the next preceding December 31st.  In addition,
the law provides that the insurer may only make dividend payments to its
shareholders from its earned surplus (i.e., its surplus as regards
policyholders less paid-in and contributed surplus).  Equitable Life could
pay dividends to the company without prior approval of the Iowa
Commissioner of Insurance of approximately $63,906,000 during the remainder
of 1995.  The company's insurance subsidiaries have maintained adequate
statutory capital and surplus and have not used surplus relief or financial
reinsurance, which have come under scrutiny by many state insurance
departments.

The NAIC's risk-based capital requirements require insurance companies to
calculate and report information under a risk-based capital formula.  These
requirements are intended to allow insurance regulators to identify
inadequately capitalized insurance companies based upon the type and
mixture of risks inherent in the company's operations.  The formula
includes components for asset risk, liability risk, interest rate exposure
and other factors.  The company's insurance subsidiaries have complied with
the NAIC's risk-based capital reporting requirements.  Amounts reported
indicate that the company's insurance subsidiaries have total adjusted
capital (as defined in the requirements) which is well above all required
capital levels.

The terms of the line of credit agreement totaling $225,000,000 require the
company to maintain certain adjusted consolidated tangible net worth
levels.  "Adjusted consolidated tangible net worth" is defined as
consolidated stockholders' equity, adjusted to exclude the effects of
Statement of Financial Accounting Standards No. 115, "Accounting for
Certain Investments in Debt and Equity Securities", less intangible assets.
The most restrictive of these covenants requires the company to maintain
adjusted consolidated tangible net worth equal to or in excess of the sum
of (i) $490,000,000, plus (ii) 50% of consolidated net income from January
1, 1995 to the end of the most recent quarter, plus (iii) net proceeds from
the issuance of stock from January 1, 1995 to the end of the most recent
quarter.  At March 31, 1995, $128,607,000 of retained earnings were free of
restrictions and could be distributed to the company's public stockholders.

Developing and writing increased volumes of insurance and annuity business
require increased amounts of capital and surplus for the company's
insurance operations including amounts in excess of those which may be
realized from operating results.  The company may also expand its insurance
operations through acquisition of blocks of business from other insurance
companies, or through the acquisition of an insurance company, although no
such acquisitions are currently planned.  In October 1993 the company
completed a primary stock offering of 2,300,000 shares to the public and
received net proceeds of approximately $76,264,000.  The company
contributed $70,000,000 of the proceeds to its insurance subsidiaries.  In
February 1995, the company issued $100 million of 8.5% notes, maturing on
February 15, 2005, receiving net proceeds totaling approximately
$98,826,000, after expenses.  The company contributed $50 million of the
proceeds to its insurance subsidiaries and applied the remaining net
proceeds to the repayment of outstanding commercial paper notes.  Over
time, further growth in the company's insurance operations may require
additional equity capital although the company believes it now has
sufficient resources to support growth in its operations for the next few
years.  The company's primary sources of capital are retained earnings and
the issuance of additional common stock or debt.

The company's insurance subsidiaries operate under the regulatory scrutiny
of each of the state insurance departments supervising business activities
in the states where each company is licensed.  The company is not aware of
any current recommendations by these regulatory authorities which, if they
were to be implemented, would have a material effect on the company's
liquidity, capital resources or operations.

RESULTS OF OPERATIONS

Sales

Total annuity and life insurance sales, as measured by first year and
single premiums, increased $92,040,000, or 30.1%, to $397,444,000 in the
first three months of 1995.  Annuity sales remained strong and increased
$86,573,000, or 28.8%, to $386,915,000 in the first three months of 1995.
The company believes that the growth in its agents, its commitment to
customer service, the quality of its investment portfolio, competitive
pricing and its overall financial strength continue to attract consumers to
its annuity products as consumers seek a secure return on their retirement
savings.  Insurance agents are attracted to sell the company's products by
the same factors, as well as a diversified product portfolio, competitive
commissions, rapid policy issuance and weekly commission payments.  First
year and single life insurance premiums increased $5,467,000, or 108.0%, to
$10,529,000 in the first three months of 1995 due to increases in sales of
the company's universal life and current interest products.

Revenues

Total revenues increased $26,079,000, or 17.1%, to $178,698,000 in the
first three months of 1995. Universal life insurance and annuity product
charges increased $2,006,000, or 19.1%, to $12,510,000 in the first three
months of 1995, as increased withdrawals from the company's annuity
products generated higher surrender charge revenues. In addition to
increased withdrawal levels, withdrawals and surrenders of the company's
annuity products which contain a "market value adjustment" feature generate
greater surrender charge income as interest rates increase.  Surrender
charge income, which allows the company to recover a portion of the
expenses incurred to generate policy sales, was offset by greater
amortization of deferred policy acquisition costs.  Premiums from
traditional life insurance products decreased $515,000, or 4.4%, to
$11,295,000 in the first three months of 1995.  These traditional life
insurance product premium decreases resulted from lower renewal premiums 
although premiums from new sales increased slightly.

Net investment income increased $28,345,000, or 23.6%, to $148,246,000 in
the first three months of 1995 due to the increase in invested assets.
During the first three months of 1995, the company had realized gains on
the sale of investments of $113,000, compared to gains of $6,009,000 in the
same period of 1994.  The level of realized gains has decreased as calls
and repayments of fixed maturity securities have slowed as current market
interest rates are similar to the company's portfolio rate.

Expenses

Total insurance benefits and expenses increased $25,151,000, or 22.3%, to
$137,884,000 in the first three months of 1995.  Interest credited to
universal life and investment product account balances increased
$20,329,000, or 27.9%, to $93,166,000 in the first three months of 1995 as
a result of higher account balances associated with those products.

The company's policy is to change rates credited to inforce policy accounts
as the company's investment portfolio yield changes.  Most of the company's
interest sensitive products, including annuities, universal life-type
policies and participating policies, allow for interest rate adjustments at
least annually.  The following tables summarize the effective average
annual yield on assets invested to support policy accounts for interest-
sensitive products, the average annual interest rate credited to those
products and the interest rate spread at and for the three months ended
March 31, 1994 and 1995.
<TABLE>
<CAPTION>
 Three months ended March 31
                    Yield on         Credited         Interest
                    Assets           Rate             Rate Spread
                    ________         _________        ___________
      <S>               <C>              <C>             <C>           
      1995              8.6%             5.8%            2.8%
                                                      
      1994              8.7%             6.0%            2.7%
</TABLE>
<TABLE>
<CAPTION>                                             
 At March 31                                          
                    Yield on         Credited         Interest
                    Assets           Rate             Rate Spread
                    ________         _________        ___________         
      <S>               <C>              <C>             <C>
      1995              8.6%             5.8%            2.8%
                                                      
      1994              8.6%             5.9%            2.7%
</TABLE>

Death benefits on traditional life products and benefit claims incurred in
excess of account balances increased $1,012,000, or 12.4%, to $9,149,000 in
the first three months of 1995.  Other benefits increased $498,000, or
6.5%, to $8,133,000 in the first three months of 1995.  These changes were
offset by a corresponding change in the reserve for future policy benefits
and, therefore, had a smaller impact on net income.

The withdrawal ratio for the company's annuity products, as calculated by
dividing aggregate surrenders and withdrawals by beginning of period account
balances, was 9.3%, on an annualized basis, for the three months ended
March 31, 1995 compared to 6.3% in the first three months of 1994.  Most of
the company's annuity products have surrender charges which are designed to
discourage early withdrawals and to allow the company to recover a portion
of the expenses incurred to generate annuity sales in the event of early
withdrawal.  Withdrawal rates have been impacted by several factors.  (1)
The company had anticipated an increase in withdrawals as its annuity
liabilities age.  (2) A block of annuity policies sold in 1988 and 1989
primarily by stockbrokers contained a five-year surrender charge and a
portion also contained a five-year interest guarantee.  The company planned
for, and has experienced, higher surrenders related to this block of
business.  Excluding surrenders of the five-year guarantee business, the
company's annuity withdrawal ratio would have been 8.8% in the first three
months of 1995 compared to 7.6% during all of 1994. Excluding the total block 
of business, the company's annuity withdrawal ratio would have been 7.4% in
the first three months of 1995 compared to 6.1% during all of 1994.  The 
company has not actively solicited fixed annuity sales through stockbrokers 
since 1989, although it may in the future.  At March 31, 1995, policies 
issued with a 5 year interest guarantee represent approximately 2.5% ($144
million) of the company's annuity liabilities.  (3) Withdrawals tend to
increase in periods of rising interest rates as policyholders seek higher
returns on their savings.  The company's annualized lapse ratio for life
insurance measured in terms of face amount and using A.M. Best's formula,
was 7.8% in the first three months of 1995 compared to 7.1% in the first
three months of 1994.

Commissions increased $11,231,000, or 36.7%, to $41,799,000 in the first
three months of 1995. General expenses increased $1,765,000, or 19.0%, to
$11,071,000 in the first three months of 1995.  Insurance taxes also
increased $554,000, or 24.7%, to $2,799,000 in the first three months of
1995.  Increases in commissions and insurance taxes are directly related to
life insurance and annuity sales during these periods. General expenses
grew more slowly as they relate more directly to policyholder base and
total assets.  Most costs incurred as the result of new sales and have been
deferred, thus having very little impact on total insurance expenses.

The amortization of deferred policy acquisition costs increased by
$3,451,000, or 31.3%, to $14,471,000 in the first three months of 1995.
Amortization of deferred acquisition costs related to operating earnings
increased $5,677,000 or 64.6%, to $14,471,000 in the first three months of
1995 as the result of a 33.5% increase in the deferred policy acquisition
cost asset since March 31, 1994 as costs of generating sales of the company's 
products are deferred and amortized in later periods.  Also, higher 
withdrawals and surrenders of certain of the company's products have 
accelerated the amortization of deferred acquisition costs related to those 
products although surrender charges assessed on certain withdrawals offset 
some of this accelerated amortization.  There was no amortization related to 
realized gains in the first three months of 1995 compared to $2,226,000 in 
the first three months of 1994 due to the decrease in total realized gains.








Income

Operating income (income excluding realized gains and losses, mortgage
backed securities prepayment gains and related amortization of deferred
policy acquisition costs, net of related income taxes) increased
$3,341,000, or 16.7%, in the first three months of 1995.  Net income
increased $1,192,000 or 5.3%, in the first three months of 1995.  A breakdown
of income is as follows:
<TABLE>
<CAPTION>
                                             1995                  1994
                                    --------------------  --------------------
                                        $      Per Share      $      Per Share
                                    ---------  ---------  ---------  ---------
                                               (Dollars in thousands,
                                               except per share data)
<S>                                  <C>          <C>      <C>          <C>
Three months ended March 31:

  Operating income                   $23,387      $0.74    $20,046      $0.64

  Realized gains (net of tax)

    Gains realized on disposal
      of investments                      73        --       4,003       0.13

    Mortgage backed securities
      prepayment gains                   334       0.01        --         -- 

    Realized gains related
      amortization of DPAC               --         --      (1,447)     (0.05)
                                    ---------  ---------  ---------  ---------
                                         407       0.01      2,556       0.08
                                    ---------  ---------  ---------  ---------
  Net income                         $23,794      $0.75    $22,602      $0.72
                                    =========  =========  =========  =========
</TABLE>

Average shares outstanding totaled 31,663,427 in the first three months of
1995 up from 31,529,538 in the same period of 1994.

Insurance Regulation

Currently, the company's insurance subsidiaries are subject to regulation
and supervision by the states in which they are admitted to transact
business.  State insurance laws generally establish supervisory agencies
with broad administrative and supervisory powers related to granting and
revoking licenses to transact business, establishing guaranty fund
associations, licensing agents, market conduct, approving policy forms,
regulating premium rates for some lines of business, establishing reserve
requirements, prescribing the form and content of required financial
statements and reports, determining the reasonableness and adequacy of
statutory capital and surplus and regulating the type and amount of
investments permitted.

The insurance regulatory framework continues to be placed under increased
scrutiny by various states, the federal government and the NAIC.  Various
states have considered or enacted legislation which changes, and in many
cases increases, the states' authority to regulate insurance companies.
The NAIC, in conjunction with state regulators, has been reviewing existing
insurance laws and regulations.  A committee of the NAIC is developing
proposals to govern insurance company investments and holding company
investments in subsidiaries and affiliates presently anticipated to be
considered for adoption as model laws in 1995.  While the specific
provisions of such model laws are not known at this time, and current
proposals are still being debated, the company is monitoring developments
in this area and the effects any change would have on the company.  A task
force of the NAIC is currently undertaking a project to codify a
comprehensive set of statutory insurance accounting rules and regulations.
This project is not expected to be completed until at least 1996 and
specific recommendations have not been published.  The company is
monitoring and, through an industry trade association, actively
participating in this process, but the potential impact of any changes in
insurance accounting standards is not yet known.

In addition, the NAIC has adopted Guideline XXXIII (formerly known as 
Guideline GGG) effective December 31, 1995 which will require the company to 
increase annuity reserves in its statutory financial statements by 
approximately $25 to $50 million. The guideline allows this increase to be 
phased in over a three year period if approved by the insurance department in 
the state of domicile.  The guideline would have no effect on financial 
statements prepared in accordance with GAAP.

Recent concerns regarding the market conduct in the insurance industry have
resulted in increased scrutiny by insurance regulators and the insurance
industry itself of sales and marketing activities.  The company has
conducted a thorough review of its sales and marketing process and has re-
emphasized its compliance efforts.

Legislative and regulatory initiatives under discussion in Congress
regarding changes in the regulation of banks and other financial services
businesses and restructuring of the federal income tax system could, if
adopted and depending on the form they take, have an adverse impact on the
company by altering the competitive environment for its products.  The
outcome and timing of any such changes cannot be anticipated at this time,
but the company will continue to monitor developments in order to respond
to any opportunities or increased competition that may occur.























                       PART II.  OTHER INFORMATION

Item 1.  LEGAL PROCEEDINGS

         In the ordinary course of business, the company and its
         subsidiaries are engaged in litigation.  Management believes it is
         unlikely that the outcome of any pending litigation will have a
         material adverse effect on the company's financial condition.

Item 5.  OTHER INFORMATION

         None

Item 6.  EXHIBITS AND REPORTS ON FORM 8-K

         (a)  Exhibits

               4(a)  Letter agreement to furnish Commission upon request
                     copies of other long-term debt instruments

              11     Statement re: Computation of per share earnings

              21     Subsidiary list

              27     Financial Data Schedule (electronic filing only)

         (b)  The following reports on Form 8-K were filed during the 
              quarter ended March 31, 1995:

               (i)   Form 8-K filed February 15, 1995 with respect to the
                     Underwriting Agreement, Form of Global Security and
                     Computation of Earnings to Fixed Charges filed as
                     exhibits to Registrant's Registration Statement on 
                     Form S-3, Registration No. 33-57343 filed January 18,
                     1995, as amended.

              (ii)   Form 8-K filed February 9, 1995 with respect to the 
                     Press Release of the Registrant announcing the
                     financial results of the Registrant for year ended
                     December 31, 1994.




















                              SIGNATURES


Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.



DATE:  May 1, 1995               EQUITABLE OF IOWA COMPANIES





                                 By /s/ P. E. Larson
                                 ______________________________________
                                 Executive Vice President and CFO
                                 (Principal Financial Officer)



                                 By /s/ D. A. Terwilliger
                                 ______________________________________
                                 Vice President and Controller
                                 (Principal Accounting Officer)


































                                  INDEX

                          Exhibits to Form 10-Q
                    Three Months ended March 31, 1995
                       EQUITABLE OF IOWA COMPANIES

                                                                   Page Number
3    Articles of Incorporation and By-Laws
     (a)     Restated Articles of Incorporation as amended through 
             April 29, 1993, filed as Exhibit 3(a) to Form 10-Q for 
             the period ended June 30, 1993, is incorporated by 
             reference                                                  --

     (b)     Amended and restated By-Laws filed as Exhibit 2 to 
             Form 8-K dated November 11, 1991, is incorporated by 
             reference                                                  --

4    Instruments Defining the Rights of Security Holders, Including
     Indentures
     (a)     Letter Agreement to furnish Commission upon request copies 
             of other long-term debt instruments                        --

     (b)(i)  Rights Agreement filed as Exhibit 1 to Form 8-K dated 
             April 30, 1992, is incorporated by reference               --

       (ii)  First amendment to Rights Agreement changing Rights Agent 
             filed as Exhibit 4(b)(ii) to Form 10-Q for the period 
             ended September 30, 1992, is incorporated by reference     --

      (iii)  Second amendment to Rights Agreement dated April 29, 1993,
             adjusting Purchase Price filed as Exhibit 2.2 to Form 
             8-A/A dated May 13, 1993, is incorporated by reference     --

10   Material Contracts
     (a)     Executive compensation plans and arrangements *

        (i)  Restated Executive Severance Pay Plan filed as Exhibit 
             10(a) to Form 10-K for the year ended December 31, 1992, 
             is incorporated by reference                               --

       (ii)  Directors' Deferred Compensation Plan filed as Exhibit 
             10(b) to Form 10-K for the year ended December 31, 1989, 
             is incorporated by reference                               --

      (iii)  1982 Stock Incentive Plan filed as Exhibit 10(c) to Form 
             10-K for the year ended December 31, 1989, is incorporated 
             by reference                                               --

       (iv)  Excess Benefit Plan filed as Exhibit 10(d) to Form 10-K 
             for the year ended December 31, 1989, is incorporated by 
             reference                                                  --

        (v)  Supplemental Employee Retirement Plan filed as Exhibit 
             10(e) to Form 10-K for the year ended December 31, 1989, 
             is incorporated by reference                               --

       (vi)  Executive Flexible Perquisite Program filed as Exhibit 
             10(f) to Form 10-K for the year ended December 31, 1992, 
             is incorporated by reference                               --
                                  
                                  INDEX

                          Exhibits to Form 10-Q
                    Three Months ended March 31, 1995
                       EQUITABLE OF IOWA COMPANIES

                                                                   Page Number


      (vii)  Key Employee Incentive Plan filed as Exhibit 10(g) to Form 
             10-K for the year ended December 31, 1992, is incorporated 
             by reference                                               --

     (viii)  1992 Stock Incentive Plan, as amended, Registration 
             Statement No. 33-57492 filed as Exhibit 10(i) to Form 
             10-Q for the period ended March 31, 1993, is incorporated 
             by reference                                               --

       (ix)  James E. Luhrs Consulting Agreement filed as Exhibit 
             10(j) to Form 10-Q for the period ended June 30, 1992, 
             is incorporated by reference                               --

             * Management contracts or compensation plans required to 
               be filed as an Exhibit pursuant to Item 14(c) of Form 
               10(K).

11   Statement re: Computation of Per Share Earnings                    --

21   Subsidiaries List                                                  --

23   Consent of Experts and Counsel

     (a) Consent of independent auditors (not required)                 --
     (b) Consent of counsel (not required)                              --

27   Financial Data Schedule (electronic filing only)                   --

99   Additional Exhibits

     Independence Policy filed as an Exhibit to Form 8-K dated November
     11, 1991, is incorporated by reference                             --




















                                                                  Exhibit 4(a)





May 1, 1995

Securities and Exchange Commission
450 5th Street NW
Washington, DC  20549

Ladies/Gentlemen:

The company agrees to furnish the Commission upon request copies of the
following long-term debt instruments:

1.    Credit Agreement between Equitable of Iowa Companies and Morgan
      Guaranty Trust Company of New York, as Agent, and the Bank of New
      York, as Administrative Agent, and participating banks, dated March
      30, 1995, re:  line of credit in amount of $225,000,000.

2.    Note Purchase Agreement dated August 19, 1986, between Walnut Mall
      Limited Partnership ("Issuer") and Teacher Retirement System of
      Texas ("Purchaser") in the remaining principal amount of $25,721,357
      due through August 19, 1996.

3.    Trust Indenture dated as of January 17, 1995, between Equitable of Iowa
      Companies and The First National Bank of Chicago, as Trustee, relating
      to $100,000,000 of 8.5% Notes due 2005.

4.    Note payable dated February 22, 1995, bearing interest at 8.5%,
      maturing February 15, 2005 with outstanding principal amount of
      $100,000,000.


Very truly yours,

/s/  John A. Merriman

John A. Merriman
General Counsel/Secretary
Equitable of Iowa Companies

















                                                                   Exhibit 11

                       EQUITABLE OF IOWA COMPANIES
              Consolidated Net Income Per Share Computation

<TABLE>
<CAPTION>
                                      Three Months Ended
                                            March 31,
                                      1995        1994
                                   ___________ ___________
                                     (Dollars in thousands
                                     except per share data
<S>                                <C>         <C>
Primary:
  Net income                          $23,794     $22,602
                                   =========== ===========
  Average shares
   outstanding                     31,663,427  31,529,538
                                   =========== ===========
  Net income per share                  $0.75       $0.72
                                   =========== ===========

Fully diluted:
  Net income                          $23,794     $22,602
                                   =========== ===========

  Average shares
   outstanding                     31,663,427  31,529,538

  Add:  Net effect of dilutive
     stock options - based on
     the treasury stock method
     using period-end market
     price, if higher than
     average market
     price                            573,176     683,182
                                   ___________ ___________
        Total                      32,236,603  32,212,720
                                   =========== ===========
  Net income per share                  $0.74       $0.70
                                   =========== ===========

<FN>
NOTE:  This computation is required by Regulation S-K Item 601 and is filed
       as an Exhibit under Item 6(a) of Form 10-Q.  Fully diluted earnings 
       per share calculated above has not been presented on the face of the 
       company's Consolidated Statements of Income because dilution is less
       than three percent and, therefore, presentation is not required by
       Accounting Principles Board Opinion No. 15
</TABLE>









                                                                Exhibit  21




The company's subsidiaries are:

             Name                                      State of Incorporation

  Equitable Life Insurance Company of Iowa                       Iowa
  Equitable Investment Services, Inc.                            Iowa
  Equitable of Iowa Securities Network, Inc.                     Iowa
  Locust Street Securities, Inc.                                 Iowa
  Shiloh Farming Company                                         Louisiana
  Tower Locust, Ltd.                                             Iowa
  Walnut Investments, Ltd.                                       Iowa


All are wholly-owned.

USG Annuity & Life Company, an Oklahoma corporation, and Equitable American
Insurance Company, an Iowa corporation, are wholly-owned subsidiaries of
Equitable Life Insurance Company of Iowa.  In addition, these entities own
other subsidiaries which are not considered in the aggregate to be a
significant subsidiary as defined in Securities and Exchange Commission
rules.

All subsidiaries do business only under their corporate names.
































<TABLE> <S> <C>

<ARTICLE> 7
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY INFORMATION EXTRACTED FROM THE CONSOLIDATED
BALANCE SHEETS AND CONSOLIDATED STATEMENTS OF INCOME AND IS QUALIFIED IN
ITS ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER> 1000
       
<S>                             <C>
<PERIOD-TYPE>                   3-MOS
<FISCAL-YEAR-END>                          DEC-31-1995
<PERIOD-START>                             JAN-01-1995
<PERIOD-END>                               MAR-31-1995
<DEBT-HELD-FOR-SALE>                         1,206,123
<DEBT-CARRYING-VALUE>                        5,351,332
<DEBT-MARKET-VALUE>                          5,228,261
<EQUITIES>                                      23,664
<MORTGAGE>                                     691,080
<REAL-ESTATE>                                   15,160
<TOTAL-INVEST>                               7,490,755
<CASH>                                          11,434
<RECOVER-REINSURE>                                   0
<DEFERRED-ACQUISITION>                         631,678
<TOTAL-ASSETS>                               8,439,893
<POLICY-LOSSES>                              7,353,066
<UNEARNED-PREMIUMS>                             13,867
<POLICY-OTHER>                                   8,063
<POLICY-HOLDER-FUNDS>                           26,097
<NOTES-PAYABLE>                                172,200
<COMMON>                                        31,632
                                0
                                          0
<OTHER-SE>                                     601,868
<TOTAL-LIABILITY-AND-EQUITY>                 8,439,893
                                      11,295
<INVESTMENT-INCOME>                            148,246
<INVESTMENT-GAINS>                                 113
<OTHER-INCOME>                                  19,044
<BENEFITS>                                     119,199
<UNDERWRITING-AMORTIZATION>                     14,471
<UNDERWRITING-OTHER>                             4,214
<INCOME-PRETAX>                                 36,674
<INCOME-TAX>                                    12,875
<INCOME-CONTINUING>                             23,794
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                    23,794
<EPS-PRIMARY>                                     0.75
<EPS-DILUTED>                                     0.74   
<RESERVE-OPEN>                                       0
<PROVISION-CURRENT>                                  0
<PROVISION-PRIOR>                                    0
<PAYMENTS-CURRENT>                                   0
<PAYMENTS-PRIOR>                                     0
<RESERVE-CLOSE>                                      0
<CUMULATIVE-DEFICIENCY>                              0
        

</TABLE>


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