CONSUMERS WATER CO
424B3, 1997-01-21
WATER SUPPLY
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                             Consumers Water Company

                            DIVIDEND REINVESTMENT AND
                           COMMON SHARE PURCHASE PLAN
                              --------------------

      The Dividend  Reinvestment and Common Share Purchase Plan, as amended (the
"Plan"), of Consumers Water Company (the "Company") provides shareholders of the
Company with a simple and  convenient  method of  purchasing  additional  common
shares,  without  payment of any  brokerage  commission or service  charge.  Any
holder of record of common or  preferred  shares of the  Company is  eligible to
join the Plan.  Participants  who are already enrolled in the Plan will continue
to participate in the Plan without any further action on their part.

      Holders  of the  Company's  common  and/or  preferred  shares who elect to
participate may:

      --    Have cash  dividends  on all or some of their  shares  automatically
            reinvested in additional common shares at current market prices;

      --    Make  optional  cash  investments  of not  less  than  $10 per  Cash
            Investment Date nor more than $50,000 per calendar year;

      --    Have shares held under the Plan for safekeeping only,  provided that
            no optional cash  investments may be made by participants who do not
            have dividends reinvested under the Plan.

      The  price of  common  shares  purchased  directly  from the  Company  for
participants  in the Plan will be the  average  of the  closing  prices  for the
Company's common shares as quoted on the Nasdaq Stock Market ("Nasdaq") for each
of the last  five  trading  days up to and  including  the date as of which  the
investment  is made or, if no such  closing  prices  are  quoted by  Nasdaq,  as
determined  in  accordance  with a method  adopted by the Company.  The Dividend
Investment  Dates are the dividend  payment dates and the Cash Investment  Dates
are the first days of every month.

      The  price of  common  shares  purchased  in the open  market  or  through
negotiated  transactions  will be the  weighted  average  price  for all  shares
purchased by the Agent for the Plan during the Investment Period. The Investment
Period is the 30-day period  beginning on the Dividend  Investment  Date or Cash
Investment Date.

      This  Prospectus  relates to 500,000  common shares of the Company.  It is
suggested that this Prospectus be retained for future reference.

                              --------------------

  THESE SECURITIES HAVE NOT BEEN APPROVED OR DISAPPROVED BY THE SECURITIES AND
      EXCHANGE COMMISSION, NOR HAS THE COMMISSION PASSED UPON THE ACCURACY
           OR ADEQUACY OF THIS PROSPECTUS. ANY REPRESENTATION TO THE
                         CONTRARY IS A CRIMINAL OFFENSE.

                              --------------------


                 The date of this Prospectus is January 21, 1997


                              AVAILABLE INFORMATION

      The Company is subject to the informational requirements of the Securities
Exchange Act of 1934, as amended (the "1934 Act"),  and in accordance  therewith
files reports,  proxy  statements and other  information with the Securities and
Exchange Commission (the "Commission"). Such reports, proxy statements and other
information  can be  inspected  and copied at the Public  Reference  Room of the
Commission, 450 Fifth Street, N.W., Room 1024, Washington, D.C. 20549 and at the
Commission's  regional offices at 500 West Madison Street,  Suite 1400, Chicago,
IL 60661 and 7 World Trade Center,  Suite 1300,  New York,  New York 10048;  and
copies of such material can be obtained from the Public Reference Section of the
Commission,  Washington,  DC 20549,  at  prescribed  rates.  Information,  as of
particular  dates,  concerning  directors  and  officers of the  Company,  their
remuneration, and any material interest of such persons in transactions with the
Company is disclosed in proxy  statements  distributed  to  shareholders  of the
Company and filed with the Commission.


                 INCORPORATION OF CERTAIN DOCUMENTS BY REFERENCE

      There  are  hereby  incorporated  by  reference  in  this  Prospectus  the
following  documents and information  heretofore filed with the Commission (File
No. 0-493):

            1. The  Company's  Annual  Report  on Form  10-K for the year  ended
      December 31, 1995, filed pursuant to the 1934 Act.

            2. The  Company's  Quarterly  Reports on Form 10-Q for the  quarters
      ended March 31, 1996,  June 30, 1996 and September 30, 1996 filed pursuant
      to the 1934 Act.

            3. The Company's  definitive Proxy Statement dated March 29, 1996 in
      connection with its Annual Meeting of Stockholders,  filed pursuant to the
      1934 Act.

            4. The  description  of the common  shares which is contained in the
      Registration  Statement on Form 10 filed under the 1934 Act, including any
      amendment  or report  filed for the purpose of updating  such  description
      under the 1934 Act.

      All reports and other documents  filed by the Company  pursuant to Section
13, 14 or 15(d) of the 1934 Act after the date of this  Prospectus  and prior to
the  termination  of this  offering  of  common  shares  shall be  deemed  to be
incorporated  by reference in this  Prospectus  and to be a part hereof from the
date of filing of such reports and documents.

      The Company hereby  undertakes to provide without charge to each person to
whom a copy of this Prospectus has been delivered, on the written request of any
such person, a copy of any or all of the documents  referred to above which have
been or may be incorporated by reference in this Prospectus, other than exhibits
to such  documents,  unless  such  exhibits  are  specifically  incorporated  by
reference in such documents. Written requests for such copies should be directed
to  Consumers  Water  Company,  P.O.  Box 599,  Portland,  ME 04112,  Attention:
Shareholder Services.


                                   THE COMPANY

      The Company is a holding and management company. Its principal business is
the ownership and operation,  through subsidiary  companies,  of systems for the
collection,  treatment and  distribution  of water for public and private use to
industrial,  commercial and residential consumers, to other utilities for resale
and for  private and  municipal  fire  protection  purposes.  The  Company  owns
directly or indirectly  at least 90% of the voting  shares of 8 water  companies
which  operate 27 separate  systems  providing  water  service to  approximately
223,000  customers  in six  states.  It  also  owns  100% of  Consumers  Applied
Technologies,  Inc.,  which  provides  services  primarily in the areas of meter
installation,   environmental  engineering,   corrosion  engineering,   contract
operations and water conservation.

      The Company's water  subsidiaries are the principal source of consolidated
net income from  operations.  The  Company's  five largest  water  subsidiaries,
Consumers Ohio Water Company;  Consumers  Pennsylvania  Water  Company--Shenango
Valley Water Division;  Consumers  Illinois Water Company;  Consumers New Jersey
Water Company; and Consumers  Pennsylvania Water Company--Roaring Creek Division
accounted for approximately 84% of consolidated  operating revenues of the water
utilities and 84% of consolidated water net utility plant in 1995. The Company's
water  subsidiaries  operate under  regulations  imposed by the respective state
utility regulatory agencies where they carry on their operations.

      The  Company  was  incorporated  under  the laws of  Maine  in  1926.  Its
executive offices are located at Three Canal Plaza,  Portland,  Maine 04101, its
mailing address is P.O. Box 599, Portland, Maine 04112, and its telephone number
is (207)  773-6438.  Inquiries  regarding  the Plan may be made to the Company's
Shareholder  Services  Department  at the  same  address,  or by  calling  (800)
292-2925.


                             DESCRIPTION OF THE PLAN

      The Company has had a dividend  reinvestment  plan for some time. The Plan
as described  herein is an amended form of the Company's  Economic  Recovery Tax
Act of 1981 Qualified Dividend Reinvestment and Common Share Purchase Plan.

      The following is a question and answer  statement of the provisions of the
Plan, as amended.  It summarizes certain provisions of the Plan and is qualified
in its  entirety  by  reference  to the Plan which is filed as an exhibit to the
registration statement.

Purpose

1. What is the purpose of the Plan?

      The purpose of the Plan is to provide  holders of record of the  Company's
common and preferred shares with a convenient method of investing cash dividends
and optional cash investments in additional common shares of the Company without
payment of any brokerage  commission or service  charge.  When common shares are
purchased  under the Plan  directly  from the Company,  the Company will receive
additional  equity funds which will be made  available to its  subsidiaries  for
capital  expenditures  for  extensions,  additions and  improvements  to utility
plant,  or  applied  toward  payment  of  indebtedness  of  the  Company  or its
subsidiaries  incurred for such expenditures or used for potential  acquisitions
or for the Company's other corporate purposes. See "Use of Proceeds".

Advantages

2. What are the advantages of the Plan?

      Participants  in the  Plan  may (a) have  cash  dividends  on all of their
common and/or preferred shares automatically  reinvested in common shares and in
addition  make  optional  cash  investments,  (b) have cash  dividends on only a
portion of their common  and/or  preferred  shares  automatically  reinvested in
common shares and in addition make optional cash investments, or (c) have shares
held  under  the Plan for  safekeeping  only,  provided  that no  optional  cash
investments  may be made by  participants  who do not have dividends  reinvested
under the Plan.  Cash  dividends  upon shares which are not to be reinvested are
paid directly to the participant for whose benefit such shares are held.

      Optional cash  investments  may be made on a monthly basis in amounts from
$10 minimum per Cash  Investment  Date to $50,000  maximum per calendar year. No
commission  or  service  charge  is  paid by  participants  in  connection  with
purchases  under the Plan.  Full  investment of funds is possible under the Plan
because the Plan  permits  fractions of shares,  as well as full  shares,  to be
credited to  participants'  accounts.  In  addition,  dividends  on fractions of
shares, as well as full shares, will be credited to participants'  accounts. The
Company will provide  simplified record keeping for shares held by the Agent (as
defined below) on behalf of participants under the Plan.

      The Plan also provides, at no cost to the participant, for the safekeeping
of share certificates of all participants by the Agent.

Administration

3. Who administers the Plan?

      The Company has appointed First Union National Bank of North Carolina (the
"Agent") to hold shares  purchased under the Plan on behalf of participants  and
make open market and negotiated  purchases of shares as agent for  participants.
The  Company  will  administer  the Plan and keep a  continuous  record  of each
participating  shareholder's  activities and send a statement of account to each
participant  following  each  purchase of shares to be held by the Agent on that
participant's behalf.

Participation

4. Who is eligible to participate?

      All holders of record of common and/or preferred shares of the Company are
eligible to  participate in the Plan.  Beneficial  owners of common or preferred
shares  whose shares are  registered  in names other than their own must arrange
with the  shareholders  of record for  participation.  To facilitate  this,  the
Company will provide forms for brokers and bank nominees to  participate,  after
signing a  contract,  on a  dividend-by-dividend  basis on behalf of  beneficial
owners. If for any reason a beneficial owner is unable to arrange  participation
with his broker or bank nominee, the owner must become a record holder by having
the shares transferred to the owner's name.

5. How does an eligible shareholder participate?

      A holder of record of  common  or  preferred  shares  may join the Plan by
checking the appropriate box on the Authorization Form and signing and returning
it to the Company. A postage-paid,  pre-addressed  envelope is provided for this
purpose.  An Authorization  Form may be obtained by a shareholder at any time by
written  request  to the  Company  at  P.O.  Box  599,  Portland,  Maine  04112,
Attention:   Shareholder  Services,  or  by  calling  the  Shareholder  Services
Department of the Company at (800) 292-2925.

      In all  cases,  an  Authorization  Form or written  notification  of other
instructions must be signed by or on behalf of all owners of record. When shares
are held by joint  tenants,  all  should  sign.  When an  Authorization  Form or
written  notification  is  signed  by an  executor,  administrator,  trustee  or
guardian,  or as  attorney,  the  capacity  in which the  Authorization  Form or
notification  is signed  must be  specified.  An  Authorization  Form or written
notification of a corporate or other organizational owner should be signed by an
authorized officer or other official, identified as such.

6. When may a shareholder join the Plan?

      A holder of record of the  Company's  common or preferred  shares may join
the Plan at any time. If the Authorization Form is received by the Company after
the fifth business day preceding a Dividend  Investment  Date,  reinvestment  of
dividends will not begin until the next following dividend. However, the Company
in its absolute  discretion may accept an Authorization  Form received after the
fifth business day preceding a Dividend  Investment Date but before the Dividend
Investment  Date.  Dividends on the common  shares are  normally  payable on the
twenty-fifth  day of  February,  May,  August  and  November.  Dividends  on the
preferred shares are normally payable on the first day of January,  April,  July
and October.  The record date, from which entitlement to common and/or preferred
dividends is  determined,  is generally  from ten to twenty days  preceding  the
payment date.

7. What does the Authorization Form provide?

      By means of the  Authorization  Form a shareholder  may participate in the
Plan through the following options:

            A shareholder checking the "Full Dividend  Reinvestment" box directs
      the Company to provide for the  investment in additional  common shares to
      be held by the Agent on the shareholder's behalf (i) cash dividends on all
      of the common and/or preferred shares registered in the shareholder's name
      as well as on all of the  shares  credited  to the  shareholder's  account
      under the Plan and (ii) any  optional  cash  investment  made  within  the
      limits described in Question 14 below.

            A shareholder  checking the "Partial Dividend  Reinvestment" box and
      (i) designating in the appropriate space the number of common or preferred
      shares registered in the shareholder's name on which cash dividends are to
      continue to be received, directs the Company to provide for the investment
      in additional  common shares to be held by the Agent on the  shareholder's
      behalf  cash  dividends  on the  remaining  number of common or  preferred
      shares  registered  in the  shareholder's  name  as  well as on all of the
      shares to be credited to the shareholder's  account under the Plan or (ii)
      designating  the amount of  dividends  which are to continue to be paid in
      cash,  directs  the Company to provide for the  investment  in  additional
      common  shares to be held by the Agent on the  shareholder's  behalf  cash
      dividends,  if any, in excess of the amount  specified and payment to such
      shareholder of cash dividends up to the amount specified. Shareholders who
      have  dividends  reinvested  under  the Plan may also make  optional  cash
      investment within the limits described in Question 14 below.

            A   shareholder   checking  the   "safekeeping   only"  box  on  the
      Authorization  Form  provides  for the  safekeeping  of any shares held on
      behalf  of  that  shareholder  under  the  Plan  and the  payment  of cash
      dividends  on such  shares  directly  to the  participant.  Optional  cash
      investments may be made only by participants who have dividends reinvested
      on some or all of their shares in the Plan.  Participants who have elected
      the  "safekeeping  only" option and wish to have all or a portion of their
      dividends reinvested or to make optional cash investments must provide the
      Company with a new  Authorization  Form with the  appropriate  box checked
      off.

      If a signed  Authorization  Form is returned to the Company without one of
the boxes  checked,  the  shareholder  will be enrolled under the "Full Dividend
Reinvestment"  option. If a signed Authorization Form is returned to the Company
with the "Partial  Dividend  Reinvestment" box checked but without the number of
shares designated, the form will be returned to the shareholder for completion.

Cost

8. Are there any expenses to participants in connection with purchases under the
   Plan?

      No. All costs of administration of the Plan are to be paid by the Company.
There will be no service  charges.  There will be no brokerage  commissions when
shares are purchased  under the Plan. In the event a participant  withdraws from
the  Plan  and   requests  the  Company  to  instruct  the  Agent  to  sell  the
participant's  shares held by the Agent  pursuant to the Plan,  the  participant
will be charged a brokerage commission on the sale and any transfer tax.

Purchases

9. What is the source of shares purchased under the Plan?

      Shares  may be  purchased  under  the Plan  directly  from  the  Company's
authorized but unissued common shares,  from the Company's  treasury shares,  by
the Agent on the open market or in negotiated transactions,  or a combination of
the foregoing.  The decision as to whether to purchase  shares directly from the
Company, from the Company's treasury shares, on the open market or in negotiated
transactions  will take into  account  the  Company's  need for  common  equity,
general market conditions, and any other factors considered to be relevant.

10. What will be the price of the common shares purchased under the Plan?

      The price of the common shares  purchased  directly from the Company under
the Plan will be the  average of the  closing  prices for the  Company's  common
shares as quoted on the Nasdaq Stock Market on the Dividend  Investment  Date or
Cash Investment Date and each of the preceding four trading days. If there is no
substantial  trading in the Company's  common shares for any day in the five-day
period, or if Nasdaq does not issue any quotations of the Company's common share
transactions  for any day in the five-day  period,  the purchase  price shall be
determined by the Company on the basis of such market quotations or other method
as the Company deems appropriate.

      The  purchase  price of common  shares  purchased on the open market or in
negotiated  transactions  will be the  weighted  average  price  for all  shares
acquired  by the Agent for the Plan  during the 30-day  Investment  Period.  The
Investment Period is the 30-day period beginning on the Dividend Investment Date
or Cash Investment Date.

11. How many common shares will be purchased for participants?

      The  number  of  shares  to be  purchased  depends  on the  amount  of the
participant's  reinvested  dividends or optional  cash  investments,  and on the
price of the common shares.  Each participant's  account will be credited with a
number of shares, including fractions computed to three decimal places, equal to
the total amount to be invested divided by the purchase price.

12. When shall purchases of common shares be made?

      Purchases  of  common  shares  from  the  Company  shall be made as of the
Dividend  Investment Date or Cash Investment Date. The Dividend  Investment Date
is each of the common  share  dividend  payment  dates and the  preferred  share
dividend  payment dates.  The Cash  Investment  Dates are the first days of each
month.

      Purchases  of  common   shares  in  the  open  market  or  in   negotiated
transactions  shall be made by the Agent  within the 30-day  Investment  Period,
subject to applicable requirements of federal or state securities laws affecting
the timing and manner of purchases of common shares for the Plan.  Common shares
purchased on the open market or in negotiated  transactions  will be credited to
participants'  accounts as of the last day of the Investment Period or as of the
date on which all purchases for the Investment Period are completed.

      Subject to any limitations  imposed by federal or state  securities  laws,
the Agent will have full  discretion  as to all matters  relating to open market
purchases,  including  determination  of the  number of  shares,  if any,  to be
purchased on any day or at any time of day, the price paid for such shares,  the
markets  on  which  such  shares  are  to  be   purchased   (including   in  the
over-the-counter   market  or  in  negotiated   transactions)  and  the  persons
(including  other brokers and dealers)  from or through whom such  purchases are
made.  The Company  reserves  the right to designate  an  independent  broker to
purchase the stock on the open market.

      The transfer of shares to  participants'  accounts  under the Plan will be
made as of the Dividend  Investment Date or Cash  Investment  Date, or as of the
last day of the Investment Period but, for  administrative  reasons,  may not be
effected until up to fourteen days after the related Dividend Investment Date or
Cash Investment Date, or last day of the Investment Period.

      No interest will be paid by the Company or the Agent on cash  dividends or
optional cash investments held under the Plan.

Optional Cash Investments

13. How do optional cash investments work?

      Optional cash  investments  received by the Company from a participant who
has dividends  reinvested  under the Plan on or prior to the fifth  business day
preceding a Cash  Investment  Date will be applied to the purchase of additional
common  shares as of that Cash  Investment  Date.  However,  the  Company in its
absolute  discretion may accept an optional cash  investment  received after the
fifth  business  day  preceding  a Cash  Investment  Date  but  before  the Cash
Investment  Date and apply it on that  Cash  Investment  Date.  The price of the
common  shares  purchased  with  optional  cash  investments  will be the  price
described in Question 10 above.  No interest  will be paid by the Company or the
Agent  on  optional  cash  investments   held  under  the  Plan.   Consequently,
participants are strongly urged to make their optional cash investments  shortly
before a Cash Investment  Date.  However,  participants  should allow sufficient
time to ensure that their  investment  is received by the Company on or prior to
the  fifth  business  day  preceding  a  Cash  Investment  Date.  Optional  cash
investments  should only be sent to the address indicated on the Cash Investment
Forms to be  provided  to  participants  in the  Plan.  Deliveries  to any other
address do not constitute valid delivery.

14. How may optional cash investments be made?

      An optional cash investment may be made by a participant who has dividends
reinvested  under the Plan by enclosing a check made payable to Consumers  Water
Company with a Cash Investment Form to be provided by the Company. Optional cash
investments  may be made through the use of the Cash Investment  Forms,  sent by
the  Company  to   participants   or  by  providing  the  Company  with  written
instructions in a form acceptable to it containing the same information required
by the Cash  Investment  Form.  The same  amount of money  need not be sent each
month,  and there is no obligation to make an optional cash  investment for each
or any  Cash  Investment  Date.  A Cash  Investment  Form may be  obtained  by a
participant  in the Plan at any time by written  request to the  Company at P.O.
Box 599, Portland,  Maine 04112, Attention:  Shareholder Services, or by calling
the Shareholder Services Department of the Company at (800) 292-2925.

      Optional  cash  investments,  if made,  may not be less  than $10 per Cash
Investment  Date. The maximum  optional cash  investment is $50,000 per calendar
year. Optional cash investments will be refunded if a written request for refund
is  received  by the  Company  at least  five  business  days  prior to the Cash
Investment  Date on which the cash  investment  otherwise  would have been made.
However, the Company in its absolute discretion may accept a written request for
refund  received after the fifth business day preceding a Cash  Investment  Date
but before the Cash Investment Date.

Reports to Participants

15. How will participants be advised of their purchase of shares?

      As soon as  practicable  after each purchase a participant  will receive a
statement  reflecting  the  purchase.   These  statements  are  a  participant's
continuing record of the cost of purchases under the Plan and should be retained
for tax  purposes.  In  addition,  each  participant  will  receive a Prospectus
relating to the Plan, and copies of the same  communications sent to every other
shareholder,   including  the  quarterly  reports,   annual  report,  notice  of
shareholders'  meeting  and proxy  statement,  and  income tax  information  for
reporting dividends paid and shares sold.

Dividends on shares held under the Plan

16.  Will  Participants  be  credited  with  dividends  on shares  held in their
     accounts under the Plan?

      Yes. The Company pays dividends, as declared, to the record holders of all
its shares. As the record holder for participants, the Agent will be entitled to
receive  dividends  for all shares  credited  to  participants'  accounts on the
record date. The Company will credit such dividends to participants on the basis
of full and fractional  shares held in their accounts,  and, for dividends which
are to be  reinvested,  will issue  common  shares to the Agent with  respect to
participants'  shares  subject  to the Plan or  instruct  the Agent to make open
market or negotiated  purchases in accordance  with the Plan with cash dividends
paid to the  Agent.  Cash  dividends  on  shares  held  under  the Plan  which a
participant   has  elected  not  to  reinvest  will  be  paid  directly  to  the
participant.

Certificates for Shares

17. Will share certificates be issued for common shares purchased?

      Normally, certificates for common shares purchased under the Plan will not
be issued to participants. The number of shares credited to an account under the
Plan will be shown on the participant's  statements of account.  This additional
service protects against loss, theft or destruction of stock certificates.

      Certificates  for any  number of shares,  up to the number of full  shares
credited to an account under the Plan,  will be issued upon written request of a
participant  even though  such  participant  wishes to remain in the Plan.  This
request should be mailed to the Company at P.O. Box 599, Portland,  Maine 04112,
Attention:  Shareholder Services. Any remaining full shares and fractional share
will continue to be credited to the participant's account.

      Shares credited to the account of a participant  under the Plan may not be
pledged.  A  participant  who wishes to pledge  such shares  must  request  that
certificates for such shares be issued in the participant's name.

      Certificates  for  a  fractional  share  will  not  be  issued  under  any
circumstance.

18. In whose name will accounts be maintained and  certificates  registered when
    issued?

      Accounts  for  participants  will  be  maintained  by the  Company  in the
participants'  names  as  shown  on  the  Company's  records  at  the  time  the
participants  enter the Plan. When issued,  certificates for full shares will be
registered in the account name.

      Upon written  request,  certificates  also can be registered and issued in
names other than the account name subject to compliance with any applicable laws
and the payment by the  participant of any applicable  taxes,  provided that the
certificate  or stock  power  bears the  signature  of the  participant  and the
signature is guaranteed by an eligible  guarantor  institution which is a member
of, or participant in, a signature  guarantee program within the meaning of Rule
17Ad-15  promulgated  under  the  Securities  Exchange  Act of  1934.  The  term
"eligible guarantor institution" includes banks,  registered securities brokers,
credit unions and savings associations who participate in such a program.

Changing Method of Participation and Withdrawal

19. How does a participant change his or her method of participation?

      A participant may change his or her method of participation at any time by
completing  an  Authorization  Form and  returning it to the Company at P.O. Box
599, Portland,  Maine 04112,  Attention:  Shareholder Services. An Authorization
Form and  postage  paid  envelope  may be  obtained as stated in Question 5. The
amount of dividends to be reinvested as of the next Dividend  Payment Date shall
be in accordance with such later-dated  Authorization  Form if it is received by
the Company by the date upon which such  dividend is declared,  but shall be the
amount indicated in the original Authorization Form if it is received after such
date.  However,  the  Company  in its  absolute  discretion  may  accept  such a
later-dated  Authorization Form received after the date upon which a dividend is
declared,  but before the payment  date for such  dividend.  A  participant  who
provides  the  Company  with a  later-dated  Authorization  Form  in  which  the
participant  elects  the  safekeeping  only  option may not make  optional  cash
investments and any optional cash investment held by the Company for application
on  the  next   succeeding  Cash  Investment  Date  shall  be  returned  to  the
participant,  unless such later-dated  Authorization  Form is received after the
fifth business day preceding the next Cash Investment Date. However, the Company
in  its  absolute   discretion   may  in  the  event  that  such  a  later-dated
Authorization  Form is  received  after the  fifth  business  day  before a Cash
Investment Date return to the  participant  any moneys  otherwise being held for
application on such Cash Investment Date.

20. May a participant withdraw from the Plan?

      Yes. The Plan is entirely  voluntary and a participant may withdraw at any
time. In order to withdraw from the Plan, a participant must provide the Company
with a properly executed Plan Withdrawal Form or other written instruction, in a
form acceptable to the Company,  containing the same information required by the
Plan Withdrawal Form.

      If the request to withdraw is received by the Company  after the date upon
which a dividend is declared, but before the Dividend Investment Date upon which
such dividend is to be paid, it shall not be effective  until after the Dividend
Investment  Date.  Thereafter  all  dividends  will  be  paid  in  cash  to  the
shareholder.  A  shareholder  may elect to  re-enroll in the Plan at any time. A
participant  who has  withdrawn  from  the  Plan  may  not  make  optional  cash
investments,   and  any  optional  cash  investment  held  by  the  Company  for
application on the next succeeding Cash Investment Date shall be returned to the
withdrawing  participant,  unless such withdrawal  request is received after the
fifth  business day preceding the next Cash  Investment  Date, in which case the
withdrawal shall be effective after the next Cash Investment Date. However,  the
Company in its absolute  discretion may accept a request for withdrawal received
after the fifth business day preceding the next Cash  Investment Date but before
the Cash Investment  Date and return to the  withdrawing  participant any moneys
otherwise being held for application on such Cash Investment Date.

      As described in Question 17,  certificates  for any number of shares up to
the number of full shares  credited to a  participant's  account  under the Plan
will be issued to a participant upon request.

21. How does a participant withdraw from the Plan?

      In order to withdraw from the Plan, a participant must provide the Company
with a properly executed Plan Withdrawal Form or other written instruction, in a
form acceptable to the Company,  containing the same information required by the
Plan Withdrawal  Form. Plan Withdrawal  Forms should be addressed to the Company
at P.O. Box 599, Portland, Maine 04112, Attention:  Shareholder Services. When a
participant  withdraws  from  the  Plan or upon  termination  of the Plan by the
Company,  certificates  for whole shares credited to the  participant's  account
under the Plan will be issued and a cash  payment  will be made for any fraction
of a share.

      Upon  withdrawal  from the Plan, the  participant  may, if the participant
desires, request that all of the shares, both whole and fractional,  credited to
the  participant's  account in the Plan be sold. If a participant  requests that
such shares be sold, the sale will be made by the Agent in the market within ten
trading days after  receipt of the  request.  The  participant  will receive the
proceeds of the sale less  brokerage  commissions,  transfer  tax and income tax
withheld, if any.

22.  What happens to a fraction of a share when a participant withdraws from the
     Plan?

      When a participant withdraws from the Plan a cash adjustment  representing
any  fraction of a share will be mailed  directly to the  participant.  The cash
payment will be based on the selling price of the whole shares or on the closing
price of the Common Stock on the business day on which the withdrawal request is
received by the Company as published in the Nasdaq  Stock Market  quotations  in
the Eastern Edition of The Wall Street Journal.

Other Information

23.  What  happens  when a  participant  sells or  transfers  all of the  shares
     registered in the participant's name?

      If a  participant  disposes  of all  shares  of  stock  registered  in the
participant's  name,  the  Company  will,  unless  otherwise  instructed  by the
participant,  continue to provide for the  reinvestment  of the dividends on the
shares  held  on  the  participant's   behalf  by  the  Agent  under  the  Plan.
Participants  who desire to dispose  of all shares  held on their  behalf by the
Agent under the Plan must  withdraw  from the Plan as  described  in Question 21
above.

24. If the Company sells additional common shares through a rights offering, how
    will the rights on Plan shares be handled?

      In a rights offering,  a participant will receive rights based upon shares
held of record and whole shares credited to the participant's  account under the
Plan.

25. What happens if the Company declares a stock split or stock dividend?

      Any split shares or stock  dividend  shares  distributed by the Company on
shares credited to the account of a participant  under the Plan will be added to
the shares held on the participant's behalf by the Agent.

26. How will a participant's  shares held under the Plan be voted at meetings of
    shareholders?

      If shares registered in the name of a participant in the Plan are voted by
the participant on any matter submitted to a meeting of shareholders,  the Agent
will vote shares held in the participant's  account under the Plan in accordance
with the  participant's  proxy for the shares  registered  in the  participant's
name. If no shares are registered in a  participant's  name,  shares credited to
the account of a  participant  under the Plan will be voted in  accordance  with
instructions  of the  participant  given on an  instruction  form  which will be
furnished to the  participant.  If the participant  desires to vote in person at
the meeting, a proxy for full shares credited to the participant's account under
the Plan may be obtained upon written  request  received by the Company at least
15 days before the meeting.

      If no  instructions  are received on a returned  proxy card or instruction
form,  properly  signed,   with  respect  to  any  item  thereon,   all  of  the
participant's  shares--those  registered in the participant's  name, if any, and
those credited to the participant's account under the Plan--will be voted in the
same manner as for non-participating  shareholders who return proxies and do not
provide  instructions:  in accordance with the  recommendations of the Company's
management.  If the proxy card or  instruction  form is not returned or if it is
returned  unsigned,  none of the  participant's  shares will be voted unless the
participant votes in person.

27. What are the Federal Income Tax Consequences of Participation in the Plan?

      (a)  Treatment of  Dividends  Generally.  In general,  except as described
below,  the federal  income tax  consequences  to an  individual  or a corporate
participant in the Plan may be summarized as follows:

            (i) With  respect to  reinvested  cash  dividends  used to  purchase
      authorized but unissued common shares or treasury shares directly from the
      Company,  a participant will be treated for federal income tax purposes as
      having received a distribution in an amount equal to the fair market value
      on the dividend  payment date of the full number of common  shares and any
      fractional  share  distributed on that date. The fair market value of such
      shares on the dividend  payment date will be treated as dividend income to
      the participant. The basis of the shares so purchased will be equal to the
      fair market value of such shares on the dividend payment date.

            (ii) With respect to reinvested  cash dividends used by the Agent to
      purchase  shares  for  participants  in the open  market or in  negotiated
      transactions  upon  instruction  from the Company,  a participant  will be
      treated for  federal  income tax  purposes  as having  received a dividend
      distribution  in an amount equal to the cash reinvested plus any brokerage
      commissions  paid by the  Company to obtain the  shares.  The basis of the
      shares so  purchased  will be equal to the  amount  treated  as a dividend
      distribution to the participant.

            (iii) A participant  who purchases  common shares with optional cash
      investments will recognize no taxable income upon such purchases except to
      the extent of any brokerage  commissions paid by the Company. The basis of
      shares  purchased in this manner will be the amount of the  optional  cash
      investment plus brokerage commissions.

            (iv)  Generally,  a  corporation  may  deduct  70% of the  dividends
      received or accrued from a domestic corporation.

            (v) A  participant's  holding  period  for  common  shares  acquired
      pursuant to the Plan will begin on the day  following  the date the shares
      are credited to the participant's account.

            (vi) A participant  will not realize  taxable  income as a result of
      receipt  of   certificates   for  whole  common  shares  credited  to  the
      participant's  account,  either upon the  participant's  request for those
      shares or upon  withdrawal  from  participation  in or  termination of the
      Plan.

            (vii) A participant will realize gain or loss when the common shares
      are sold or exchanged,  and, in the case of a fractional  share,  when the
      participant  receives  a cash  payment  for a fraction  of a common  share
      credited to the participant's account upon termination of participation in
      or  termination  of the Plan.  The amount of such gain or loss will be the
      difference  between  the amount  which the  participant  receives  for the
      shares or fraction of a share and the tax basis therefor.

            (viii) For  participants  who are  subject to federal  and/or  state
      income tax  withholding,  the Company will provide for the  investment  in
      common shares an amount equal to the dividends  less the amount of federal
      and state income tax required to be withheld by the Company.

      (b)  Withholding  on Dividends  Paid.  Payors of reportable  dividends and
reportable  proceeds  from the  redemption  or sale of shares  are  required  to
withhold  federal  income tax equal to 31% from  amounts paid or credited to the
accounts  of  nonexempt  payees  who have  failed  to  furnish  the  payor  with
information relating to their federal income tax status, including their correct
taxpayer  identification  numbers  as  certified  on a Form W-9 or a  substitute
therefor acceptable to the Company in accordance with applicable  Regulations of
the Internal  Revenue  Service.  Several  states have  similar  state income tax
withholding  requirements that may apply. If a participant is subject to the 31%
federal withholding or any applicable state withholding, the Company will deduct
the amount  required to be withheld from such dividends or proceeds  before such
dividends  are used to purchase  shares from the Company or paid to the Agent to
be  used  for the  purchase  of  shares  in the  open  market  or in  negotiated
transactions.  Payments  of  dividends  and  proceeds to  nonexempt  persons and
amounts,  if any,  of tax  withheld  will be reported  to the  Internal  Revenue
Service and the applicable states by the Company as required by law.

      In the case of a foreign shareholder whose dividends are subject to United
States income tax withholding and any applicable  State income tax  withholding,
the  amount  of the tax to be  withheld  will be  deducted  from the  amount  of
dividends to determine the amount of dividends to be reinvested.  The statements
confirming  purchases made for foreign  participants will indicate the amount of
tax withheld.  The taxation of foreign shareholders is complicated,  and, except
as noted, is not discussed in this Prospectus.  Accordingly,  Plan  participants
should  consult with their own tax advisors  with respect to federal and foreign
tax consequences of participation in the Plan.

      (c)  Consultation  with Tax Advisor Urged.  All  participants are urged to
consult  their own tax advisors to determine  the  particular  tax  consequences
which  may  result  from  their  participation  in the Plan  and the  subsequent
disposal  by them of shares  purchased  pursuant  to the Plan.  The  income  tax
consequences  for  participants who do not reside in the United States will vary
from jurisdiction to jurisdiction.

28. May the Plan be changed or discontinued?

      While the Company  hopes to continue  the Plan  indefinitely,  the Company
reserves the right to amend, suspend,  modify or terminate the Plan at any time.
Notice of any such amendment,  suspension,  modification or termination  will be
sent to participants.

29. What is the responsibility of the Company and the Agent under the Plan?

      The  Company  and the Agent  will not be  liable  for any act done in good
faith or for any good faith omission to act, including,  without limitation, any
claim of liability  arising out of failure to terminate a participant's  account
upon participant's death prior to receipt of notice in writing of such death, or
with respect to the prices at which shares are purchased  for the  participant's
account  and the times  when the  purchases  are made,  or with  respect  to any
fluctuation in the market value after purchase or sale of shares.

      The  participant  should  recognize that neither the Company nor the Agent
can assure the  participant of a profit or protect  against a loss on the shares
purchased under the Plan.

30. Who interprets and regulates the Plan?

      The terms and  conditions of the Plan and its operation  shall be governed
by and construed in accordance with the laws of the State of Maine.  The Company
reserves  the right to  interpret  and  regulate the Plan as may be necessary or
desirable in connection with the operation of the Plan.


                                 USE OF PROCEEDS

      The Company does not know whether all of the common shares covered by this
Prospectus  will be sold or the exact prices at which they will be sold. The net
proceeds  from the purchase of common  shares  directly from the Company will be
used for capital expenditures for extensions,  additions and improvements to the
utility plant and properties of the Company's subsidiaries or for the payment of
obligations of the Company or its subsidiaries  incurred for such  expenditures,
for potential  acquisitions and for the other general  corporate  purposes.  The
Company will receive no proceeds from open market or negotiated purchases.


                                  LEGAL OPINION

      The  validity  of the  additional  common  shares was passed  upon for the
Company by its Counsel,  Drummond  Woodsum & MacMahon,  245  Commercial  Street,
Portland,  Maine.  The consent of Drummond  Woodsum & MacMahon to the use of its
opinion and to the reference to it in the  Registration  Statement was contained
in its opinion.


                                     EXPERTS

      The consolidated financial statements and schedules of the Company and its
subsidiaries which are incorporated  herein by reference to the Company's Annual
Report on Form 10-K for the year ended  December 31, 1995,  have been audited by
Arthur  Andersen  LLP,  independent  public  accountants,  as indicated in their
report  with  respect  thereto,  and are  incorporated  herein by  reference  in
reliance upon the  authority of said firm as experts in accounting  and auditing
in giving said report.



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      No dealer,  salesman or any other person has been  authorized  to give any
information  or to make any  representation  other than those  contained in this
Prospectus and, if given or made, such information or  representations  must not
be relied upon as having been  authorized by the Company.  This  Prospectus does
not  constitute  an  offer to sell or a  solicitation  of an offer to buy any of
these  securities  in any  jurisdiction  to any person to whom it is unlawful to
make such offer or solicitation in such jurisdiction.



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                                    Consumers
                                  Water Company



                              Dividend Reinvestment
                                       and
                                  Common Share
                                  Purchase Plan



                                   Prospectus



                                January 21, 1997




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