COORS ADOLPH CO
S-8, 2000-02-17
MALT BEVERAGES
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    As filed with the Securities and Exchange Commission on February 17, 2000
                                                   Registration No. 333-_______

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                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549


                                    FORM S-8
             REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933


                              ADOLPH COORS COMPANY
             (Exact name of registrant as specified in its charter)


        Colorado                                              84-0178360
(State or Other Jurisdiction of                            (I.R.S. Employer
Incorporation or Organization)                            Identification No.)


311 10TH STREET
P.O. BOX 4030
GOLDEN, COLORADO                                                 80401-0030
(303) 279-6565                                                   (Zip Code)
(Address of principal executive offices)


                        Coors Savings and Investment Plan
                              (Full title of plan)


                                                  --WITH A COPY TO--
PETER H. COORS                                     THOMAS A. RICHARDSON, ESQ.
ADOLPH COORS COMPANY                               HOLME ROBERTS & OWEN LLP
311 10TH STREET                                    1700 LINCOLN STREET
P.O. BOX 4030                                      SUITE 4100
GOLDEN, COLORADO 80401-0030                        DENVER, COLORADO 80203
(303) 279-6565                                     (303) 861-7000

                     (Name and address of agent for service)
          (Telephone number, including area code, of agent for service)


<PAGE>



                         CALCULATION OF REGISTRATION FEE
- ------------------------------------------------------------------------------
                                                     PROPOSED
                                   PROPOSED          MAXIMUM
                       AMOUNT      MAXIMUM           AGGREGATE    AMOUNT OF
TITLE OF SECURITIES    TO BE       OFFERING PRICE    OFFERING     REGISTRATION
TO BE REGISTERED       REGISTERED  PER SHARE(1)      PRICE(1)     FEE
- ------------------------------------------------------------------------------

Class B
Common Stock     2,000,000 shares   $48.28       $96,560,000.00   $25,491.84
                       (2)

- -------------
(1) Estimated  solely for purposes of calculating the  registration fee pursuant
to Rule  457(c) on the  basis of the  average  of the high and low sales  prices
reported on the New York Stock  Exchange on February 10, 2000.  (2) In addition,
pursuant to Rule 416(c)  under the  Securities  Act of 1933,  this  registration
statement also covers an indeterminate amount to interests to be offered or sold
pursuant to the Coors Savings and Investment Plan.


                                       2
<PAGE>


                   Form S-8 Pursuant to General Instruction E

This  Form S-8 is  filed  with  the  Securities  and  Exchange  Commission  (the
"Commission")  pursuant to General Instruction E to Form S-8. The Form S-8 filed
with  the   Commission  on  August  21,  1992,  by  Adolph  Coors  Company  (the
"Registrant" or the "Company"),  File Number 33-51072, is hereby incorporated by
reference  into this Form S-8. All  capitalized  terms not defined  herein shall
have the same meaning as set forth in the August 21, 1992 Form S-8.

The Registrant hereby registers an additional  2,000,000 shares of the Company's
Class B Common Stock.


Item 3.  Incorporation of Documents by Reference

The following  documents filed by the Company and filed by the Coors Savings and
Investment  Plan with the Commission are hereby  incorporated  by reference into
this Registration Statement:

(a) The Registrant's  annual report on Form 10-K for the year ended December 27,
1998, filed with the Commission on March 29, 1999 (File Number 001-14829); and

(b) The Registrant's  quarterly  reports on Form 10-Q, filed with the Commission
on  May  12,  1999  (File  Number  001-14829),  August  11,  1999  (File  Number
001-14829), and November 10, 1999 (File Number 001-14829); and

(c) The description of Class B Common Stock of the Registrant contained in the
Registration Statement on Form 8-A filed with the Commission on February 10,
1999 (File No. 001-14829); and

(d) The latest annual report on Form 11-K for the year ended  December 31, 1998,
of the Coors Savings and Investment  Plan, filed with the Commission on June 29,
1999 (File Number 0-8251).

All documents  subsequently filed by the Registrant and by the Coors Savings and
Investment Plan with the Commission  pursuant to Sections 13(a),  13(c), 14, and
15(d)  of the  Securities  Exchange  Act of  1934,  prior  to  the  filing  of a
post-effective  amendment which indicates that all securities  offered have been
sold, or which deregisters all securities then remaining unsold, shall be deemed
to be incorporated be reference in this Registration  Statement and to be a part
hereof from the date of filing such documents.


Item 8.  Exhibits

5.1        Legality Opinion of Holme Roberts & Owen LLP
23.1       Consent of PricewaterhouseCoopers LLP
23.2       Consent of Holme Roberts & Owen is included in Exhibit 5.1
24.1       Power of Attorney.  See the signature pages hereof.


                                       3
<PAGE>

                                   Signatures


Pursuant to the  requirements  of the  Securities  Act of 1933,  the  Registrant
certifies  that it has  reasonable  grounds to believe  that it meets all of the
requirements  for  filing  on Form S-8 and has  duly  caused  this  registration
statement  to be  signed  on its  behalf  by  the  undersigned,  thereunto  duly
authorized, in Golden, Colorado, on the 15th day of February, 2000.


ADOLPH COORS COMPANY



By: /s/ WILLIAM K. COORS
- ------------------------
        William K. Coors
        Chief Executive Officer and President






Pursuant to the  requirements of the Securities Act of 1933, the  administrators
of the Coors Savings and Investment Plan have caused this Registration Statement
to be signed on its behalf by the  undersigned,  thereunto duly  authorized,  in
Golden, Colorado on the 15th day of February, 2000.


COORS SAVINGS AND INVESTMENT PLAN



By: /s/ BARBARA ALBANESI
     --------------------------
Name:   Barbara Albanesi
Title:  Plan Administrator


                                       4
<PAGE>



                                  Signatures
                              Power of Attorney

We, the  undersigned  officers  and  directors of Adolph  Coors  Company  hereby
severally constitute and appoint,  Peter H. Coors and W. Leo Kiely III, and each
of them singly, our true and lawful attorneys,  with full power to them and each
of them singly,  to sign for us in our names in the capacities  indicated below,
all pre-effective and post-effective  amendments to this Registration  Statement
and any abbreviated  Registration Statement in connection with this Registration
Statement,  including  but not limited to any  Registration  Statement  filed to
register  additional Class B Common Stock which may be acquired  pursuant to the
Coors  Savings and  Investment  Plan;  and to file the same,  with all  exhibits
thereto,  and other documents in connection  therewith,  with the Securities and
Exchange  Commission;   and  to  sign  all  documents  in  connection  with  the
qualification and sale of the Class B Common Stock with Blue Sky authorities and
with the New York Stock  Exchange;  granting  unto said  attorneys-in-fact  full
power and  authority  to  perform  any  other  act on behalf of the  undersigned
required to be done in the premises,  hereby  ratifying and  confirming all that
said attorneys-in-fact lawfully do or cause to be done by virtue hereof.

Pursuant to the  requirements  of the Securities Act of 1933,  this Form S-8 has
been  signed  by the  following  persons  in  the  capacities  and on the  dates
indicated:

NAME                                   TITLE                      DATE


/s/ WILLIAM K. COORS        Chairman of the Board,         February 15, 2000
- --------------------        President, Director,
    William K. Coors        Chief Executive Officer


/s/ JOSEPH COORS            Vice Chairman of the Board,    February 15, 2000
- ------------------------    Director
    Joseph Coors


/s/ PETER H. COORS          Director                       February 15, 2000
- ------------------------
    Peter H. Coors


/s/ W. LEO KIELY III        Director                       February 15, 2000
- ------------------------
    W. Leo Kiely III


/s/ LUIS G. NOGALES          Director                      February 15, 2000
- ------------------------
    Luis G. Nogales


/s/ PAMELA H. PATSLEY        Director                      February 15, 2000
- ------------------------
    Pamela H. Patsley


                                        5
<PAGE>

NAME                                   TITLE                      DATE

/s/ WAYNE R. SANDERS         Director                      February 15, 2000
- ------------------------
    Wayne R. Sanders


/s/ ALBERT C. YATES          Director                      February 15, 2000
- ------------------------
    Albert C. Yates


/s/ OLIVIA M. THOMPSON       Vice President, Controller,   February 15, 2000
- ------------------------     Assistant Treasurer
    Olivia M. Thompson


/s/ TIMOTHY V. WOLF          Vice President,               February 15, 2000
- ------------------------     Chief Financial Officer
    Timothy V. Wolf

                                        6
<PAGE>


                              EXHIBIT INDEX

EXHIBIT
NUMBER     DESCRIPTION
- -------    -----------

5.1        Legality Opinion of Holme Roberts & Owen LLP
23.1       Consent of PricewaterhouseCoopers LLP
23.2       Consent of Holme Roberts & Owen is included in Exhibit 5.1
24.1       Power of Attorney.  See the signature pages hereof.


                                       7


Exhibit 5.1


Holme Roberts & Owen LLP
1700 Lincoln Street
Suite 4100
Denver, CO 80203

February 16, 2000

Securities and Exchange Commission
Judiciary Plaza
450 Fifth Street, N.W.
Washington, D.C. 20549

Re:  Form S-8 Registration Statement for Coors Savings and Investment Plan


Dear Sir or Madam:

Holme  Roberts & Owen LLP has acted as  counsel  to Adolph  Coors  Company  (the
"Company") in connection  with the  preparation  and filing of its  registration
statement on Form S-8 under the  Securities Act of 1933, as amended (the "Act"),
covering an additional 2,000,000 shares of its Class B Common Stock which may be
acquired  through  participation  in the Coors Savings and Investment  Plan (the
"Plan") ("this Form S-8").

As special counsel for the Company, we have examined such documents and reviewed
such questions of law as we have  considered  necessary or  appropriate  for the
purpose of this opinion. Based on the foregoing,  we are of the opinion that the
shares of Class B Common Stock,  when sold and delivered by the Company pursuant
to the Plan, as described in this Form S-8, will be legally issued,  fully paid,
and non-assessable.

We  consent to the  filing of this  opinion  with the  Securities  and  Exchange
Commission  (the  "Commission")  as an exhibit to this Form S-8.  In giving this
consent,  we do not  thereby  admit that we are within the  category  of persons
whose  consent  is  required  under  Section 7 of the Act or under the rules and
regulations of the Commission.

We do not express an opinion on any matters other that those expressly set forth
in this letter.

Very truly yours,


HOLME ROBERTS & OWEN LLP


By: /s/ THOMAS A. RICHARDSON
- ----------------------------
        Thomas A. Richardson


                                       8


Exhibit 23.1

                    CONSENT OF INDEPENDENT ACCOUNTANTS



We  hereby  consent  to the  incorporation  by  reference  in  the  Registration
Statement  on Form S-8 of our report  dated  February  8, 1999,  relating to the
consolidated  financial statements,  which appears in the Adolph Coors Company's
Annual Report on Form 10-K for the year ended December 27, 1998. We also consent
to the  incorporation by reference in the Registration  Statement on Form S-8 of
our report  dated June 25, 1999  relating  to the  financial  statements,  which
appears in the Coors Savings and Investment  Plan Annual Report on Form 11-K for
the year ended December 31, 1998.



/s/ PRICEWATERHOUSECOOPERS LLP
- ----------------------------------------
    PricewaterhouseCoopers LLP

Denver, Colorado
February 15, 2000

                                       9


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