COTTER & CO
S-4, 1996-12-20
HARDWARE
Previous: LEE SARA CORP, S-3, 1996-12-20
Next: COUSINS PROPERTIES INC, 8-K, 1996-12-20



<PAGE>   1
   AS FILED WITH THE SECURITIES AND EXCHANGE COMMISSION ON DECEMBER 20, 1996
                                                  REGISTRATION NO.  333-
- --------------------------------------------------------------------------------
- --------------------------------------------------------------------------------

                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C.  20549       

                             -----------------------

                                    FORM S-4

                             REGISTRATION STATEMENT

                                     UNDER

                           THE SECURITIES ACT OF 1933      

                             -----------------------

                                COTTER & COMPANY
             (EXACT NAME OF REGISTRANT AS SPECIFIED IN ITS CHARTER)

                                    DELAWARE
         (STATE OR OTHER JURISDICTION OF INCORPORATION OR ORGANIZATION)

                                      5072
            (PRIMARY STANDARD INDUSTRIAL CLASSIFICATION CODE NUMBER)

                                   36-2099896
                      (I.R.S. EMPLOYER IDENTIFICATION NO.)

                           8600 WEST BRYN MAWR AVENUE
                             CHICAGO, IL 60631-3505
                                 (773) 695-5000
  (ADDRESS, INCLUDING ZIP CODE, AND TELEPHONE NUMBER, INCLUDING AREA CODE, OF
                   REGISTRANT'S PRINCIPAL EXECUTIVE OFFICES)

                               DANIEL A. COTTER
                     PRESIDENT AND CHIEF EXECUTIVE OFFICER
                                COTTER & COMPANY
                           8600 WEST BRYN MAWR AVENUE
                             CHICAGO, IL 60631-3505
                                 (773) 695-5000
 (NAME, ADDRESS, INCLUDING ZIP CODE, AND TELEPHONE NUMBER, INCLUDING AREA CODE,
                             OF AGENT FOR SERVICE)

                                   COPIES TO:

                             DANIEL T. BURNS, ESQ.
                                COTTER & COMPANY
                           8600 WEST BRYN MAWR AVENUE
                             CHICAGO, IL 60631-3505
                                 (773) 695-6601

                          WILLIAM K. BLOMQUIST, ESQ.
                               ARNSTEIN & LEHR
                            120 S. RIVERSIDE PLAZA
                                  SUITE 1200
                            CHICAGO, IL 60606-3913
                                (312) 876-7128
                                      
      Approximate date of commencement of proposed sale of the securities to the
public: As soon as practicable after the effective date of this Registration
Statement.

      If the securities being registered on this form are being offered in
connection with the formation of a holding company and there is compliance with
General Instruction G, check the following box:   /   /

- --------------------------------------------------------------------------------
<PAGE>   2



                        CALCULATION OF REGISTRATION FEE


<TABLE>
<CAPTION>
                                                                                PROPOSED
                                                PROPOSED                        MAXIMUM
                                                MAXIMUM                         AGGREGATE                AMOUNT OF
TITLE OF SECURITIES        AMOUNT TO BE         OFFERING PRICE                  OFFERING                 REGISTRATION
TO BE REGISTERED           REGISTERED (1)       PER SHARE (2)                   PRICE (2)                FEE                    
- ------------------------------------------------------------------------------------------------------------------------------------
<S>                           <C>               <C>                             <C>                     <C>
Class A
Common Stock, par value       692,230           $100.00 per share               $69,223,000             $20,977.00
$100.00 per share      
- ------------------------------------------------------------------------------------------------------------------------------------
</TABLE>

(1) Represents the maximum number of shares of Cotter Class A Common Stock, par
    value $100.00 per share issuable upon the consummation of the merger (the
    "Merger") of SERVISTAR COAST TO COAST Corporation, a Pennsylvania
    corporation ("SCC") with and into Cotter & Company ("Cotter").

(2) Based on Rule 457(f) and estimated solely for the purpose of calculating
    the registration fee.  This figure is based on the price per share of SCC's
    Common Stock and Series A Stock charged to SCC Members to purchase such
    shares, which are to be exchanged in the Merger.

    THE REGISTRANT HEREBY AMENDS THIS REGISTRATION STATEMENT ON SUCH DATE OR 
DATES AS MAY BE NECESSARY TO DELAY ITS EFFECTIVE DATE UNTIL THE REGISTRANT 
SHALL FILE A FURTHER AMENDMENT WHICH SPECIFICALLY STATES THAT THIS REGISTRATION
STATEMENT SHALL THEREAFTER BECOME EFFECTIVE IN ACCORDANCE WITH SECTION 8 (A) OF
THE SECURITIES ACT OF 1933 OR UNTIL THE REGISTRATION STATEMENT SHALL BECOME
EFFECTIVE ON SUCH DATE AS THE COMMISSION, ACTING PURSUANT TO SAID SECTION 8
(A), MAY DETERMINE.
- --------------------------------------------------------------------------------
- --------------------------------------------------------------------------------

Pursuant to Rule 429 under the Securities Act of 1933, as amended, this
Joint Proxy Statement/Prospectus also relates to Registration Statements Nos.
33-39477 and 33-64669.

<PAGE>   3

                                COTTER & COMPANY

                             CROSS REFERENCE SHEET

                     PURSUANT TO ITEM 501 OF REGULATION S-K


<TABLE>
<CAPTION>                                                            
         S-4 ITEM NUMBER AND HEADING                                      LOCATION IN PROSPECTUS
         ---------------------------                                      ----------------------
<S>                                                                       <C>
1.  Forepart of Registration Statement and Outside Front             
         Cover Page of Prospectus....................................     Facing Page of Registration Statement; Cross-Reference
                                                                          Sheet; Outside Front Cover Page
2.  Inside Front and Outside Back Cover Pages of                     
         Prospectus..................................................     Inside Front Cover Page; Available Information;
                                                                          Incorporation of Certain Documents by Reference;
                                                                          Outside Back Cover Page
3.  Risk Factors, Ratio of Earnings to Fixed Charges and             
         Other Information...........................................     Summary; Risk Factors
4.  Terms of the Transaction.........................................     Summary; The Merger; The Merger Agreement
5.  Pro Forma Financial Information..................................     Summary; Unaudited Pro Forma Consolidated Financial
                                                                          Statements; Notes to Unaudited Pro Forma Consolidated 
                                                                          Financial Statements
6.  Material Contacts with the Companies being Acquired..............     Summary; The Cotter Annual Meeting; the SCC Special
                                                                          Meeting; The Merger Agreement
7.  Additional Information Required for Reoffering by Persons        
         and Parties Deemed to be Underwriters.......................     Inapplicable
8.  Interests of Named Experts and Counsel...........................     Legal Matters
9.  Disclosure of Commission Position on Indemnification             
         for Securities Act Liabilities..............................     Inapplicable
10. Information with Respect to S-3 Registrants......................     Inapplicable
11. Incorporation of Certain Information by Reference................     Inapplicable
12. Information with Respect to S-2 or S-3 Registrants...............     Summary; Available Information; Incorporation of
                                                                          Certain Documents by Reference
13. Incorporation of Certain Information by Reference................     Available Information; Incorporation of Documents by
                                                                          Reference
14. Information with Respect to Registrants Other than               
         S-3 or S-2 Registrants......................................     Inapplicable
15. Information with Respect to S-3 Companies                             Inapplicable
16. Information with Respect to S-2 or S-3 Companies.................     Inapplicable
17. Information with Respect to Companies Other                      
         than S-3 or S-2 Companies...................................     Summary - The Companies; Selected Historical Financial
                                                                          Data; Business of SCC
18. Information if Proxies, Consents or Authorizations               
         are to be Solicited.........................................     The Merger Agreement
19. Information if Proxies, Consents or Authorizations               
         are not to be Solicited, or in an Exchange Offer............     Inapplicable
</TABLE>                                                             
                                                                     
 
<PAGE>   4

                         COTTER LETTER TO STOCKHOLDERS

                          COTTER & COMPANY LETTERHEAD

Date


Dear Stockholder and Member:

Your Cotter Management Team and I cordially invite you to attend the Annual
Meeting of Stockholders of Cotter & Company ("Cotter") to be held on April 1,
1997 at Rosemont Convention Center, 9301 West Bryn Mawr Avenue, Rosemont,
Illinois, commencing at 10:00 a.m., Chicago time.  You will be asked to
consider and vote upon, among other things, a proposal to approve the Agreement
and Plan of Merger dated December 9, 1996 (the "Merger Agreement") by and
between Cotter & Company and ServiStar Coast to Coast Corporation, a
Pennsylvania corporation ("ServiStar Coast"), the issuance of shares of common
stock, $100 par value per share, of Cotter & Company, and a proposal to approve
amendments to Cotter & Company's Amended and Restated Certificate of
Incorporation, increasing the number of authorized shares of Cotter Class A
Common Stock to 750,000 shares and Cotter Class B Common Stock to 4,000,000
shares, and eliminating cumulative voting.

Pursuant to the Merger Agreement, ServiStar Coast will merge with and into
Cotter (the "Merger") and each outstanding share of Common Stock, $100 par
value, and Series A Common Stock, $100 par value, of ServiStar Coast will be
converted into the right to receive one share of Cotter Class A Common Stock,
and each two outstanding shares of ServiStar Coast Preferred, par value $50,
will be converted into the right to receive one share of Cotter Class B Common
Stock.  There will be a cash adjustment for any fractional shares of Class A
Common Stock or Class B Common Stock that would otherwise be issued.

This exchange will take place upon the effective date, July 1, 1997, and at
that time, the name of Cotter & Company will be changed to TruServ Corporation.
After the Merger, each Member will maintain a $6,000 investment in Class A
Common Stock per store, to a maximum of five stores.  There will be various
ways to provide for the Class A Stock increase.  One of these ways will be to
convert currently held Class B Stock.

Your Cotter Management Team and I envision many anticipated benefits of the
Merger, but the main objectives are:

    -    Improved retail opportunities
    -    Strengthen wholesale market position
    -    Lower cost of operation
    -    Greater financial strength and improved asset utilization
    -    Improved efficiencies in manufacturing
    -    Better service levels
    -    Faster technology development
                                      
<PAGE>   5

YOUR BOARD OF DIRECTORS HAS UNANIMOUSLY APPROVED THE TERMS OF THE MERGER
AGREEMENT, BELIEVES THAT THE TERMS OF THE MERGER AGREEMENT ARE FAIR,
REASONABLE, AND IN THE BEST INTEREST OF COTTER & COMPANY AND ITS STOCKHOLDERS,
AND UNANIMOUSLY RECOMMENDS THAT HOLDERS OF VOTING SHARES OF COTTER & COMPANY
COMMON STOCK VOTE FOR APPROVAL OF THE PROPOSED MERGER.

The complete text of the Merger Agreement is attached as Appendix A to the
joint proxy statement and prospectus, which is also attached.

In the required vote, Cotter Member/Stockholders must approve the Merger
Agreement by a majority of the total number of shares issued and outstanding,
which are entitled to vote.  Accordingly, a failure to submit a proxy card, or
to vote in person at the meeting, could affect the voting on the Merger, as it
will have the same affect as a vote against approval of the Merger Agreement.

It is important that your shares of stock be represented and voted at the
Annual Meeting.  Therefore, please complete, sign, date and return your proxy
card as soon as possible, whether or not you plan to attend the meeting.  You
may revoke your proxy at any time prior to its exercise by filing your written
notice of such revocation with the Secretary of Cotter or by signing and
delivering to the Secretary a proxy bearing a later date.  In addition, you may
attend the meeting and vote your shares in person if you wish, even though you
have previously returned your proxy.

                                                    Sincerely,
                                                    
                                                    
                                                    
                                                    Daniel A. Cotter
                                                    President &
                                                    Chief Executive Officer
                                                                           
<PAGE>   6

                                COTTER & COMPANY
                           8600 West Bryn Mawr Avenue
                            Chicago, Illinois 60631


                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS

                                 April 1, 1997



TO THE STOCKHOLDERS OF COTTER & COMPANY:

The Annual Meeting of Stockholders of COTTER & COMPANY, a Delaware Corporation,
will be held at  the Rosemont Convention Center, 9301 West Bryn Mawr Avenue,
Rosemont, Illinois, Tuesday, April 1, 1997, at the hour of 10:00 in the
morning, local time, for the following purposes:

    1.   To approve the Agreement and Plan of Merger, and related transactions,
         including amendment of the Amended and Restated Certificate of
         Incorporation; and

    2.   To consider and act upon such further business as may properly come
         before the meeting or any adjournments thereof.


THE BOARD OF DIRECTORS RECOMMENDS A VOTE FOR THE PROPOSALS PRESENTED.

Only holders of record of the Common Stock of the Company at the close of
business on February 10, 1997, will be entitled to notice of and to vote at
said meeting.  The Proxy solicited by the Board will be voted in favor of (FOR)
all proposals unless a contrary decision is made by the Stockholders, and of
all other matters to come before the meeting, or any adjournments thereof, in
the discretion of the Proxies therein.

STOCKHOLDERS WHO DO NOT EXPECT TO BE PRESENT AT THE ANNUAL MEETING IN PERSON
ARE ASKED TO SIGN, DATE, AND RETURN THE ENCLOSED PROXY TO THE COMPANY IN THE
ENCLOSED, STAMPED ENVELOPE, ADDRESSED TO COTTER & COMPANY, C/O HARRIS TRUST AND
SAVINGS, P.O. BOX 2702, CHICAGO, ILLINOIS 60690- 9402.
<PAGE>   7

                             YOUR VOTE IS IMPORTANT


YOU ARE URGED TO SIGN, DATE AND RETURN YOUR PROXY WITHOUT DELAY, TO INSURE ITS
ARRIVAL IN TIME FOR THE MEETING.  THIS WILL ENSURE THE PRESENCE OF A QUORUM AT
THE MEETING.


                                      
                                      By Order of the Board of Directors
                                      
                                      
                                      
                                      ___________________________
                                      Daniel T. Burns
                                      Secretary
                                      
                                      

Chicago, Illinois
Date of Mailing: __________, 1997





<PAGE>   8

                           SCC LETTER TO SHAREHOLDERS

                                [SCC LETTERHEAD]


                               January ___, 1997



Dear Fellow Owner:

You are cordially invited to attend a Special Meeting of the shareholders of
SERVISTAR COAST TO COAST Corporation to be held on April 1, 1997 beginning at
10:00 a.m., local time, at the headquarters of SERVISTAR COAST TO COAST
Corporation, One SERVISTAR Way, East Butler, PA 16029.

At this Special Meeting, you will be asked to consider and vote upon the
proposed merger (the "Merger") of SERVISTAR COAST TO COAST Corporation ("SCC")
with and into Cotter & Company ("Cotter") which would then change its name to
TruServ Corporation ("TruServ").  Upon consummation of the Merger, shares of
SCC held by you will be converted on a dollar-for-dollar basis as follows:

    (i) As to each SCC retail location owned by you, (up to a total of five
locations), your eight shares of SCC Common Stock (total par value $800) and
fifty-two shares of SCC Common Stock, Series A (total par value $5,200) will be
converted into 60 voting shares of TruServ Class A Common Stock (total par
value of $6,000 per store, up to a maximum of five stores); as to any shares of
SCC Common Stock in excess of forty shares (i.e., for more than five retail
locations), such shares will be canceled and repurchased at par by TruServ,
either for cash or through a credit against amounts still owed by you for the
SCC Series A stock.

    (ii)  Each two shares of SCC Preferred Stock, par value $50 per share, will
be converted into one share of TruServ Class B Common Stock, par value $100 per
share.

Your Board has reviewed financial projections; fees for services; stock
transfer proposals; advertising, merchandising, and marketing plans; risk
factors; and the relative health of Cotter and SCC.  It is the unanimous
conclusion of your Board of Directors that this proposed Merger is in the best
interests of SCC, and that it clearly provides a great opportunity for our
retailers.

There are many anticipated benefits of the Merger, but the main objectives are:

    -    Improvement of retail market position and profitability
    -    Assistance to update retail operations
    -    Improved wholesale market position
    -    Lower cost of operation
    -    Greater financial strength and improved asset utilization
                                                                  
<PAGE>   9

    -    Greater efficiencies in manufacturing
    -    Improved service levels
    -    Faster technology development

Consummation of the Merger requires its approval by a majority of the votes
cast by the holders of each class or series of outstanding capital stock
entitled to vote.  Holders of Common Stock, Common Stock, Series A, and
Preferred Stock are entitled to vote on the Merger.

YOUR BOARD OF DIRECTORS HAS UNANIMOUSLY APPROVED THE PROPOSED TRANSACTION       
AND RECOMMENDS THAT YOU VOTE FOR THE MERGER.  The Board has reached this
decision after extensive discussion and consideration.  The enclosed Joint
Proxy Statement, with Exhibits, describes and explains the proposed Merger in
greater detail.  Also enclosed are the Notice of Special Meeting and a Proxy
card and return envelope.  Please read all the materials carefully.

I urge you to take the time to consider this very important matter and vote
now.  In order to make sure that your vote is represented, indicate your vote
on the enclosed Proxy card, date and sign it, and return it in the enclosed
envelope regardless of whether you plan to attend the meeting.  You may revoke
your proxy at any time prior to its exercise by filing your written notice of
revocation with the Secretary, and if you attend the meeting you may revoke
your proxy in writing at that time and vote in person.  If you have any
questions, please call any member of your Board of Directors or any Corporate
Officer.

Sincerely,



Peter G. Kelly
Chairman of the Board
SERVISTAR COAST TO COAST Corporation
<PAGE>   10

                   NOTICE OF SPECIAL MEETING OF SHAREHOLDERS

                      SERVISTAR COAST TO COAST CORPORATION
                               ONE SERVISTAR WAY
                        EAST BUTLER, PENNSYLVANIA 16029
                            TO BE HELD APRIL 1, 1997



TO THE SHAREHOLDERS:

    NOTICE IS HEREBY GIVEN that a Special Meeting ("Special Meeting") of the
holders of the Stock of SERVISTAR COAST TO COAST Corporation ("SCC") will be
held at the principal office of SCC, One SERVISTAR Way, East Butler,
Pennsylvania 16029, on Tuesday, April 1, 1997 at 10:00 a.m. local time for the
following purposes:

         1.      To consider and take action upon a proposal to approve an
Agreement and Plan of Merger in the form attached as Appendix A to the enclosed
Joint Proxy Statement (the "Plan").  Pursuant to the Plan, SERVISTAR COAST TO
COAST Corporation ("SCC") will merge with and into Cotter & Company ("Cotter")
effective July 1, 1997, at which time Cotter will change its name to TruServ
Corporation, which will continue the operation of the existing businesses of
Cotter and of SCC; and

         2.      Such other business as may properly come before the Special
Meeting or any adjournment or adjournments thereof.

    Notice is being sent to all shareholders of record entitled to vote at the
close of business on January ___, 1997 which is the record date.  Only holders
of SCC Common Stock, SCC Common Stock, Series A, and SCC Preferred Stock
(collectively "SCC Stock") at the close of business on the record date are
entitled to vote at the meeting.  SCC Common Preference Stock, Series AA, which
was issued in connection with the recent merger of Speer Hardware Company, is
not entitled to vote on the Merger.  Each share of SCC Stock will entitle the
holder thereof to one vote at the Special Meeting.

    The Plan provides in part that those shares of SCC Common Stock owned by
any SCC Common Stock holder in excess of forty (40) shall be canceled and the
holder thereof entitled to payment therefor at par value.  By reason of the
special treatment given such shares in excess of forty (40), those SCC Common
Stock shareholders holding in excess of forty (40) shares (and only those
shareholders) shall have a right to dissent and obtain fair value for their
remaining shares by complying with the terms of Subchapter D of Chapter 15 the
Pennsylvania Business Corporation Law, a copy of which, as to such
shareholders, is enclosed.


                                       
                                       By Order of the Board of Directors
                                       
                                       Wendy M. Rouda,
                                       Secretary to the Board
                                       
January ___, 1997                      


                             YOUR VOTE IS IMPORTANT
<PAGE>   11




                 SUBJECT TO COMPLETION, DATED DECEMBER 20, 1996

                      SERVISTAR COAST TO COAST CORPORATION
                                      AND
                                COTTER & COMPANY

                             JOINT PROXY STATEMENT

                                COTTER & COMPANY

                                   PROSPECTUS

    This Joint Proxy Statement/Prospectus ("JOINT PROXY STATEMENT/PROSPECTUS")
is being furnished to the holders of Voting Class A Common Stock, $100.00 par
value per share (the "CLASS A COMMON STOCK") and Non-Voting Class B Common
Stock, $100.00 par value per share ("CLASS B COMMON STOCK", together with the
Class A Common Stock, the "COTTER STOCK" and following the Merger, as defined
below, the "TRUSERV STOCK") of Cotter & Company, a Delaware corporation
("COTTER"), in connection with the solicitation of proxies by the Board of
Directors of Cotter for use at the Annual Meeting of Stockholders of Cotter to
be held at the Rosemont Convention Center, 9301 West Bryn Mawr Avenue,
Rosemont, Illinois, on April 1, 1997, commencing at 10:00 a.m., local time, and
at any and all adjournments or postponements thereof (the "COTTER ANNUAL
MEETING").


    This Joint Proxy Statement/Prospectus also is being furnished to the
holders of Common Stock, par value $100.00 per share ("SCC COMMON STOCK"),
Series A Stock, par value $100.00 per share ("SCC SERIES A STOCK")  and
Preferred Stock, par value $50.00 per share ("SCC PREFERRED", together with the
SCC Common Stock and the SCC Series A Stock, the "SCC STOCK") of SERVISTAR
COAST TO COAST Corporation, a Pennsylvania corporation ("SCC"), in connection
with the solicitation of proxies by the Board of Directors of SCC for use at
the Special Meeting of Shareholders of SCC to be held at One ServiStar Way,
East Butler, Pennsylvania on April 1, 1997 at 10:00 a.m., local time, and at
any and all adjournments or postponements thereof (the "SCC SPECIAL MEETING").

MEMBERS WHO BELONG TO BOTH COTTER AND SCC WILL RECEIVE TWO COPIES OF THIS JOINT
PROXY STATEMENT/PROSPECTUS AND RELATED PROXIES.  PLEASE VOTE BOTH PROXIES IN
FAVOR OF THE MATTERS DESCRIBED HEREIN.

    This Joint Proxy Statement/Prospectus relates to the Agreement and Plan of
Merger, dated as of December 9, 1996 (the "MERGER AGREEMENT"), by and between
Cotter and SCC, pursuant to which SCC will be merged with and into Cotter (the
"MERGER") and Cotter will be the surviving corporation, thereafter known as
TRUSERV CORPORATION ("TRUSERV").  A copy of the Merger Agreement is attached as
APPENDIX A to this Joint Proxy Statement/Prospectus.  In the Merger, each
outstanding share of SCC Common Stock and SCC Series A Stock (excluding those
shares thereof canceled pursuant to Article III of the Merger Agreement) will
be converted into the right to receive one fully paid and





<PAGE>   12

nonassessable share of TruServ Class A Common Stock and each two outstanding
shares of SCC Preferred will be converted into the right to receive one fully
paid and non-assessable share of TruServ Class B Common Stock. No fractional
shares of TruServ Stock will be issued in connection with such exchange.  Cash
will be delivered in lieu of fractional or canceled shares.

    Consummation of the Merger is subject to various conditions, including
approval and adoption of the Merger Agreement and the transactions contemplated
thereby (i) by the favorable vote of a majority of the votes cast by the
holders of each class or series of shares of outstanding capital stock of SCC
entitled to vote thereon at a Shareholders meeting at which a quorum is
present, and (ii) by the favorable vote of a majority of the shares of
outstanding capital stock, or where applicable, classes thereof, of Cotter
entitled to vote thereon.  At the Cotter Annual Meeting, and as part of the
Merger Proposal, Cotter Stockholders will also be asked to approve an Amended
and Restated Certificate of Incorporation of Cotter which, among other things,
increases the number of authorized shares of TruServ Class A Common Stock to
750,000 shares and the number of TruServ Class B Common Stock to 4,000,000
shares,  eliminates cumulative voting, eliminates required uniform ownership of
TruServ Class A Common Stock and changes the corporate name to "TruServ
Corporation" as well as voting on the adoption of a new form of Retail Member
Agreement and amended By-Laws.

    This Joint Proxy Statement/Prospectus also constitutes a prospectus of
Cotter for the issuance of up to 692,230 shares of TruServ Class A Common
Stock, to be issued in connection with the Merger.

    All information contained in this Joint Proxy Statement/Prospectus with
respect to Cotter has been provided by Cotter.  All information contained in
this Joint Proxy Statement/Prospectus with respect to SCC has been provided by
SCC.  This Joint Proxy Statement/Prospectus and the accompanying forms of proxy
are first being mailed to Stockholders of Cotter and Shareholders of SCC on or
about ______ __, 1997.  A Stockholder or Shareholder who has given a proxy may
revoke it in the manner hereinafter described at any time prior to its
exercise.  SEE "THE COTTER ANNUAL MEETING-RECORD DATE; VOTING RIGHTS; PROXIES"
AND "THE SCC SPECIAL MEETING -- RECORD DATE; VOTING RIGHTS; PROXIES."

    SEE "RISK FACTORS" BEGINNING ON PAGE 14 FOR CERTAIN INFORMATION
THAT SHOULD BE CONSIDERED BY BOTH COTTER STOCKHOLDERS AND SCC SHAREHOLDERS.

    IF YOU HAVE ANY QUESTIONS CONCERNING THE MERGER, OR IF YOU NEED ASSISTANCE
IN VOTING YOUR PROXY, COTTER MEMBERS SHOULD CALL HARRIS TRUST AND SAVINGS BANK,
AT 1-312-461-5527 AND SCC MEMBERS SHOULD CALL WENDY M. ROUDA AT 1-412-477-4000.









                                      2
<PAGE>   13




THESE SECURITIES HAVE NOT BEEN APPROVED OR DISAPPROVED BY THE SECURITIES AND
EXCHANGE COMMISSION OR ANY STATE SECURITIES COMMISSION NOR HAS THE SECURITIES
AND EXCHANGE COMMISSION OR ANY STATE SECURITIES COMMISSION PASSED UPON THE
ACCURACY OR ADEQUACY OF THIS PROXY STATEMENT/PROSPECTUS.  ANY REPRESENTATION TO
THE CONTRARY IS A CRIMINAL OFFENSE.


                      ____________________________________





     THE DATE OF THIS JOINT PROXY STATEMENT/PROSPECTUS IS ______ __, 1997.





                                       i
<PAGE>   14

                             AVAILABLE INFORMATION

    Cotter has filed with the Securities and Exchange Commission (the
"COMMISSION") a Registration Statement on Form S-4 (including all amendments,
exhibits, annexes and schedules thereto, the "REGISTRATION STATEMENT"),
pursuant to the Securities Act of 1933, as amended (the "SECURITIES ACT"), and
the rules and regulations promulgated thereunder, covering the Cotter Class A
Common Stock.  This Joint Proxy Statement/Prospectus does not contain all of
the information set forth in the Registration Statement, certain parts of which
are omitted in accordance with the rules and regulations of the Commission.
For further information, reference is hereby made to the Registration
Statement.  Statements made in this Joint Proxy Statement/Prospectus as to the
contents of any contract, agreement or other document are not necessarily
complete.  With respect to each such contract, agreement or other document
filed as an exhibit to the Registration Statement or incorporated by reference
herein, reference is made to the exhibit for a more complete description of the
matters involved, and each such statement shall be deemed qualified in its
entirety by such reference.  The Registration Statement, including exhibits
filed as a part thereof, is available at the Commission for inspection and
copying as set forth below.

    Cotter is subject to the informational requirements of the Securities
Exchange Act of 1934, as amended (the "EXCHANGE ACT"), and in accordance
therewith file reports and other information with the Commission.  Such reports
and other information may be inspected and copied at the public reference
facilities maintained by the Commission at Room 1024, Judiciary Plaza, 450
Fifth Street, N.W., Washington, D.C.  20549 and at the following Regional
Offices of the Commission: Chicago Regional Office, Citicorp Center, 500 West
Madison Street, Suite 1400, Chicago, Illinois 60661-2511; and New York Regional
Office, 7 World Trade Center, Suite 1300, New York, New York 10048.  Copies of
such materials can be obtained at prescribed rates from the Public Reference
Section of the Commission at Judiciary Plaza, 450 Fifth Street, N.W.,
Washington, D.C.  20549.  Such reports and other information may also be
obtained from the Commission's Web site which is maintained at
http://www.sec.gov.

                          REPORTS TO SECURITY HOLDERS

    Each year Cotter distributes to its Members an annual report containing
consolidated financial statements reported upon by a firm of independent
auditors. Cotter may, from time to time, also furnish to its Members interim
reports, as determined by management.

    THIS JOINT PROXY STATEMENT/PROSPECTUS INCORPORATES BY REFERENCE DOCUMENTS
RELATING TO COTTER THAT ARE NOT PRESENTED HEREIN OR DELIVERED HEREWITH.  COTTER
WILL PROVIDE WITHOUT CHARGE TO ANY PERSON TO WHOM THIS JOINT PROXY
STATEMENT/PROSPECTUS IS DELIVERED, INCLUDING ANY BENEFICIAL OWNER OF COTTER
STOCK OR SCC STOCK, UPON WRITTEN OR ORAL REQUEST OF SUCH PERSON, A COPY OF ANY
OR ALL SUCH DOCUMENTS RELATING TO COTTER (OTHER THAN EXHIBITS TO SUCH DOCUMENTS
THAT ARE NOT SPECIFICALLY INCORPORATED HEREIN BY REFERENCE).  WRITTEN REQUESTS
FOR SUCH DOCUMENTS





                                       ii
<PAGE>   15

SHOULD BE DIRECTED TO KERRY J. KIRBY, VICE PRESIDENT, TREASURER AND CHIEF
FINANCIAL OFFICER,  COTTER & COMPANY, 8600 WEST BRYN MAWR AVENUE, CHICAGO,
ILLINOIS 60631-3505 ; AND TELEPHONE REQUESTS MAY BE MADE TO MR. KIRBY AT
773-695-5000.  IN ORDER TO ENSURE TIMELY DELIVERY OF THE DOCUMENTS, ANY
REQUESTS SHOULD BE MADE BY MARCH 15, 1997.  COPIES OF DOCUMENTS SO REQUESTED
WILL BE SENT BY FIRST CLASS MAIL, POSTAGE PAID, WITHIN ONE BUSINESS DAY OF THE
RECEIPT OF SUCH REQUEST.





                                      iii
<PAGE>   16

                    INCORPORATION OF DOCUMENTS BY REFERENCE

    The following documents previously filed by Cotter with the Commission
pursuant to the Exchange Act are hereby incorporated by reference into this
Joint Proxy Statement/Prospectus.

    1.  Cotter's Annual Report on Form 10-K for the year ended December 30,
        1995;

    2.  Cotter's Quarterly Reports on Form 10-Q for the quarters ended 
        March 30, 1996, June 29, 1996 and September 28, 1996; and

    3.  Cotter's Current Report on Form 8-K dated December 12, 1996.

    In addition, all reports and other documents filed by Cotter pursuant to
Section 15(d) of the Exchange Act subsequent to the date hereof and prior to
the date of the Cotter Annual Meeting shall be deemed to be incorporated by
reference herein and to be a part hereof from the date of filing of such
reports and documents.  Any statement contained in a document incorporated or
deemed to be incorporated by reference herein shall be deemed to be modified or
superseded for purposes of this Joint Proxy Statement/Prospectus to the extent
that a statement contained herein, or in any other subsequently filed document
that also is incorporated or deemed to be incorporated by reference herein,
modifies or supersedes such statement.  Any such statement so modified or
superseded shall not be deemed, except as so modified or superseded, to
constitute a part of this Joint Proxy Statement/Prospectus.

    NO PERSON IS AUTHORIZED TO GIVE ANY INFORMATION OR TO MAKE ANY
REPRESENTATIONS WITH RESPECT TO THE MATTERS DESCRIBED IN THIS JOINT PROXY
STATEMENT/PROSPECTUS OTHER THAN THOSE CONTAINED HEREIN OR IN THE DOCUMENTS
INCORPORATED BY REFERENCE HEREIN.  ANY INFORMATION OR REPRESENTATIONS WITH
RESPECT TO SUCH MATTERS NOT CONTAINED HEREIN OR THEREIN MUST NOT BE RELIED UPON
AS HAVING BEEN AUTHORIZED BY COTTER OR SCC.  THIS JOINT PROXY
STATEMENT/PROSPECTUS DOES NOT CONSTITUTE AN OFFER TO SELL, OR A SOLICITATION OF
AN OFFER TO BUY, SECURITIES, OR THE SOLICITATION OF A PROXY, IN ANY
JURISDICTION TO OR FROM ANY PERSON TO OR FROM WHOM IT IS UNLAWFUL TO MAKE SUCH
OFFER, SOLICITATION OF AN OFFER OR PROXY SOLICITATION IN SUCH JURISDICTION.
NEITHER THE DELIVERY OF THIS JOINT PROXY STATEMENT/PROSPECTUS NOR ANY SALE MADE
HEREUNDER SHALL, UNDER ANY CIRCUMSTANCES, CREATE ANY IMPLICATION THAT THERE HAS
BEEN NO CHANGE IN THE AFFAIRS OF COTTER OR SCC SINCE THE DATE HEREOF OR THAT
THE INFORMATION IN THIS JOINT PROXY STATEMENT/PROSPECTUS OR IN THE DOCUMENTS
INCORPORATED BY REFERENCE HEREIN IS CORRECT AS OF ANY TIME SUBSEQUENT TO THE
DATES HEREOF OR THEREOF.

                               _________________





                                       iv
<PAGE>   17


                               TABLE OF CONTENTS


<TABLE>       
<S>                                                                                                          <C>
AVAILABLE INFORMATION . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ii
                                                                                                   
REPORTS TO SECURITY HOLDERS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ii
                                                                                                   
INCORPORATION OF DOCUMENTS BY REFERENCE . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . iv
                                                                                                   
SUMMARY . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  1
    The Companies   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  1
    The Meetings  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  5
    Common Preference Stock, Series AA  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  5
    PBCL section 1906 requirements  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  5
    Surrender of Stock Certificates   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  6
    Recommendations of the Boards of Directors  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  6
    Risk Factors  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  7
    The Merger  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  7
    Opinion of Financial Advisor  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  9
    Conflicts of Interest   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
    Certain Federal Income Tax Consequences   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
    Comparative Rights of Stockholders  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11
    Comparative Per Share Prices and Dividend Policies  . . . . . . . . . . . . . . . . . . . . . . . . . . . 11
    Selected Historical Financial Data  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11
    Comparative Per Share Data  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14
                                                                                                   
RISK FACTORS  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14
    Uncertainties Associated with the Integration of Cotter and SCC.  . . . . . . . . . . . . . . . . . . . . 14
    Uncertain Impact of Growth  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14
    Impact of Increasing Competition and Market Changes   . . . . . . . . . . . . . . . . . . . . . . . . . . 15
    Potential Loss of Members   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
    Volatility of Merchandise and Inventory Prices  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
    Difficulties in Integrating Information Management and Technology Systems   . . . . . . . . . . . . . . . 15
    Impact of Environmental Issues  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16
    Difficulties of Combining Logistic Distribution Facilities and Systems Operations                         16
    Regional Variations in Marketing Opportunities  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16
    Commonization   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16
    Impact of Franchising and Licensing Laws  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17
                                                                                                   
BUSINESS OF COTTER & COMPANY  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
    General   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
    Patronage Dividends   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20
    Payment of Patronage Dividends in Accordance with the Internal Revenue Code . . . . . . . . . . . . . . . 21
</TABLE>                             
                                     




                                       v
<PAGE>   18
<TABLE>
<S>                                                                                                                    <C>
BUSINESS OF SCC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
    General   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
    Patronage Dividends   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25
                                                                                                             
THE COTTER ANNUAL MEETING . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
    Purpose of the Cotter Annual Meeting  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
    Record Date; Voting Rights; Proxies   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26
    Solicitation of Proxies   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27
    Quorum  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27
    Required Vote   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27
                                                                                                             
THE SCC SPECIAL MEETING . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
    Purpose of the SCC Special Meeting  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
    Record Date; Voting Rights; Proxies   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
    Solicitation of Proxies   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
    Quorum  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
    Required Vote   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30
    PBCL Section 1906 Provisions; Special Treatment   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 30
                                                                                                             
THE MERGER  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31
    General   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31
    Effective Time  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31
    Conversion of Shares; Procedures for Exchange of Certificates   . . . . . . . . . . . . . . . . . . . . . . . . . . 32
    Notification of By-Law Consent and Its Significance   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32
    Retail Member Agreement; Franchise and License Agreements   . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33
    Private Labels  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35
    Retail Conversion Funds Agreement   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35
    Background of the Merger  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 36 
    Recommendation of the Cotter Board; Reasons for the Merger  . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37
    Recommendation of the SCC Board; Reasons for the Merger   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38
    Opinions of William Blair & Company, LLC  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39
    Conflicts of Interest   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42
    Agreements With Respect to Directors  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42
    Certain Federal Income Tax Consequences   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43
    Accounting Treatment  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44
    Regulatory Approvals  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44
                                                                                                             
THE MERGER AGREEMENT  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46
    The Merger  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46
    Effective Time of the Merger  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46
    Additional Stock Purchases  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46
    Additional Rights and Obligations   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47
    Conversion of Securities  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47
</TABLE>                                               
                                                       
                                                       
                                                    
                                                    

                                       vi
<PAGE>   19

<TABLE>          
<S>                                                                                                                     <C>
    Representations and Warranties  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 48
    Certain Covenants   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 49
    No Solicitation   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 50
    Certain Employee Benefit Plan Matters   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 50
    Director and Officer Indemnification  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 50
    Management After the Merger   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 51
    Patronage Dividends After the Merger  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 51
    Operations After the Merger   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 53
    Store Competition   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 53
    Conditions  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 55
    Termination   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 56
    Amendment; Waiver   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 56
    Expenses  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 56
                                                                                                                       
COMPARATIVE PER SHARE PRICES AND DIVIDEND POLICIES  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 57
                                                                                                                       
UNAUDITED PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 57
                                                                                                                       
NOTES TO UNAUDITED PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS  . . . . . . . . . . . . . . . . . . . . . . . . . . . . 59
SCC HISTORICAL FINANCIAL STATEMENTS   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 62
SCC MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS   . . . . . . . . . . . . . . 74

COMPARISON OF STOCKHOLDER RIGHTS  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 75 
    General   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 75
    Common Stock--Cotter/TruServ  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 75
    SCC Common Stock and Series A Stock   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 77
    SCC Preferred Stock   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 77
    Dividends   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 77
    Election and Number of Directors; Filling Vacancies; Removal  . . . . . . . . . . . . . . . . . . . . . . . . . . . 79
    Stockholders Meetings   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 80
    Limitation of Liability of Directors  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 81
    Indemnification of Directors and Officers   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 81
    Dissenters' Rights  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 82
    Inspection of Stockholder List  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 83
    Loans to Officers and Employees   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 83
    Dissolution   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 83
    Dissenters Rights for Special Class of SCC Stock  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 83
                                                                                                                       
PROPOSAL NO. 1  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 84
                                                                                                                       
PROPOSAL NO. 2  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 85

OTHER MATTERS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 85
                                                                                                                       
LEGAL AND TAX MATTERS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 85
</TABLE>                                              
                                                      




                                      vii
<PAGE>   20
<TABLE>           
<S>                                                                                                                     <C>
EXPERTS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 86
                                                                                                                       
STOCKHOLDER PROPOSALS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 86  
                                                                                                                       
APPENDIX A--AGREEMENT AND PLAN OF MERGER  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . A-1
                                                                                                                       
APPENDIX B--FAIRNESS OPINIONS OF WILLIAM BLAIR & COMPANY, LLC   . . . . . . . . . . . . . . . . . . . . . . . . . . . . B-1
                                                                                                                       
APPENDIX C--FORM OF NEW RETAIL MEMBER AGREEMENT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C-1
                                                                                                                       
APPENDIX D--BY LAWS OF TRUSERV  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . D-1
                                                                                                                       
APPENDIX E--AMENDED AND RESTATED COTTER CERTIFICATE OF INCORPORATION  . . . . . . . . . . . . . . . . . . . . . . . . . E-1
                                                                                                                       
APPENDIX F--DISSENTERS RIGHTS PROVISIONS  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . F-1
                                                                                                                       
APPENDIX G--FORM OF COTTER PROXY  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . G-1
                                                                                                                       
APPENDIX H--FORM OF SCC PROXY  . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .  H-1
</TABLE>



                                                               viii



<PAGE>   21

                                    SUMMARY

    The following is a summary of certain information contained elsewhere in
this Joint Proxy Statement/Prospectus, the Appendices hereto and documents
incorporated by reference herein.  This summary does not contain a complete
statement of any material information relating to the Merger Agreement, the
Merger and the other matters discussed herein and is subject to, and is
qualified in its entirety by, the more detailed information and financial
statements contained or incorporated by reference in this Joint Proxy
Statement/Prospectus.  Stockholders of Cotter and Shareholders of SCC should
read carefully this Joint Proxy Statement/Prospectus in its entirety.  Certain
capitalized terms used in this summary are defined elsewhere in this Joint
Proxy Statement/Prospectus.

    This Joint Proxy Statement/Prospectus and the documents incorporated herein
by reference contain forward-looking statements about future results that are
subject to risks and uncertainties.  Cotter's and SCC's actual results may
differ significantly from the results discussed in the forward-looking
statements.  Factors that might cause such a difference include, but are not
limited to, those discussed in "Risk Factors."

THE COMPANIES

    Cotter & Company.  Cotter was organized as a Delaware corporation in
1953.  Upon its organization, it succeeded to the business of Cotter & Company,
an Illinois corporation organized in 1948.  Cotter's principal executive
offices are located at 8600 West Bryn Mawr Avenue, Chicago, Illinois,
60631-3505.  The telephone number is (773) 695-5000. Cotter is a Member-owned
wholesaler of hardware and related merchandise.  It has historically been the
largest cooperative wholesaler of hardware and related merchandise in the
United States.  Cotter also manufactures paint and paint applicators.  For
reporting purposes, Cotter operates in a single industry as a Member-owned
wholesaler cooperative.

    Cotter serves approximately 5,400 True Value(R) Hardware Stores throughout
the United States.  Primary concentrations of Members exist in California
(approximately 7%), Illinois and New York (approximately 6% each), Pennsylvania
and Texas (approximately 5% each) and Michigan and Wisconsin (approximately 4%
each).

    Cotter's Class A Common Stock is owned exclusively by retailers of hardware
and related merchandise, who are Members of Cotter.  The Cotter Class A Common
Stock (which is the sole voting stock) is currently offered only in ten (10)
share units, and no party may acquire more than one unit.  Effective upon the
Merger described herein, such stock will be offered only in sixty (60) share
units and no party may acquire more than five units (at the rate of one unit
per Store (as hereinafter defined)).  Therefore, at the Effective Time (as
hereinafter defined), each Cotter Member will be required to purchase fifty
(50) additional shares of Cotter Class A Common Stock at their par value
($100.00 per share) or an aggregate of $5,000.00, for such Member's first Store
and sixty (60) additional shares of Cotter Class A Common Stock at their par
value ($100.00 per share) or an aggregate


                                      1
<PAGE>   22

of $6,000.00, for each of his or her second, third, fourth and fifth Stores.
Payment for the foregoing purchases may be made, at the election of the
purchasing Cotter Member,  (i) in cash and in full immediately upon the
Effective Time or (ii) by surrendering Class B Common Stock (at its par value
of $100 per share), and, to the extent such purchasing Cotter Member does not
possess sufficient Class B Common Stock to satisfy such obligation, by
surrendering Cotter patronage dividend subordinated promissory notes.  If not
otherwise elected by the Cotter Member in writing prior to the Effective Time,
such Cotter Member will be deemed to have elected to surrender Class B Common
Stock, to the extent available therefor, and in satisfaction of any deficiency,
to surrender Patronage Dividend Promissory (Subordinated) Notes.  In the event
any Cotter Member does not have sufficient Patronage Dividend Promissory
(Subordinated) Notes or Class B Common Stock sufficient to satisfy his or her
obligations, any remaining deficiency must be paid in cash in sixty (60) equal
monthly installments. See "THE MERGER AGREEMENT--ADDITIONAL STOCK PURCHASES"
below.

    The Class B Common Stock, which is non-voting stock, is issuable only in
connection with the Members' patronage dividends (SEE "PATRONAGE DIVIDENDS"
BELOW).

    Membership entitles a Cotter Member to use certain Cotter trademarks and
trade names, including the federally registered True Value(R) collective
membership mark indicating membership in "True Value(R) Hardware Stores".
Generally speaking, after the Merger former Cotter Members and former SCC
Members will continue to conduct their businesses under the same retail banners
as before the Merger, except to the extent permitted by TruServ on a case by
case basis.  As soon as permitted by anticipated operating synergies, those
Members and new Members joining TruServ after the Merger will have access to
all private labels, except with respect to paint, mower and outdoor power
equipment, the private labels of which will be limited to use by their
respective retail organizations.

    For information concerning the right to use True Value(R) and other
trademarks after the Effective Time of the Merger, SEE "THE MERGER-- PRIVATE
LABELS" BELOW.  Membership also entitles the Member to receive annual patronage
dividends based upon the Member's purchases from Cotter.  In accordance with
Cotter's By-Laws and Retail Member Agreement (the "RETAIL MEMBER AGREEMENT"),
the annual patronage dividend is paid to Members out of the gross margins from
operations and other patronage source income, after deduction for expenses,
reserves and provisions authorized by the Board of Directors.

    As used herein, the term "Cotter" refers to Cotter & Company and its
subsidiaries,  unless the context otherwise requires.


    SERVISTAR COAST TO COAST Corporation.  SERVISTAR COAST TO COAST Corporation
(hereinafter "SCC" shall refer to SERVISTAR COAST TO COAST Corporation and its
subsidiaries) began operations in 1910 in Pittsburgh, Pennsylvania as American
Hardware Supply Company.  It was incorporated on February 15, 1935 under the
laws of





                                       2
<PAGE>   23

the Commonwealth of Pennsylvania.  Its executive offices are now located at One
Servistar Way, East Butler, Pennsylvania 16029, and the telephone number at
that address is (412) 283-4567.  It presently has distribution centers at
Brookings, South Dakota; East Butler, Pennsylvania; Charleston, Illinois; Ft.
Smith, Arkansas; Greenville, South Carolina; Parkesburg, Pennsylvania;
Springfield, Oregon; and Westfield, Massachusetts.

    SCC operates substantially in one industry segment, as a marketing and
purchasing cooperative for its approximately 4800 Member-dealers.  Effective as
of July 1, 1996, SERVISTAR Corporation merged with Coast to Coast Stores, Inc.,
also a hardware purchasing cooperative, to form SCC as the surviving
corporation, integrating those two companies which had been affiliated since
1990.  SCC's subsidiaries provide trucking and warehousing support through
Advocate Services, Inc., provide convention exhibitor services through Total
Exposition Concepts, Inc., and manufacture paints and coatings through KCI
Coatings, Inc.

    Member-dealers of SCC operate SERVISTAR Hardware Stores, SERVISTAR
Lumberyards, SERVISTAR Home Centers, Coast to Coast Hardware Stores, Coast to
Coast Home & Auto Stores, Grand Rental Stations, Taylor Rental Centers, Home &
Garden Showplaces and INDUSERVE Supply Distributors throughout the United
States.  Each Member-dealer of SCC owns eight (8) shares of voting Common Stock
and fifty-two (52) shares of non-voting Series A Stock for each retail
location, up to five (5) locations.  Member-dealers also currently own eight
(8) shares of Common Stock for each retail location in excess of five (5).  The
Common Stock and Series A Stock of SCC has a par value of $100 per share.
Effective upon the Merger described herein, Member-dealers which have more than
five (5) retail locations will have their shares of SCC Common Stock in excess
of forty (40) shares, representing retail locations in excess of five (5),
redeemed.  SCC Preferred Stock is issuable only in connection with the
Member-dealers' patronage dividends (SEE "PATRONAGE DIVIDENDS" BELOW).
Patronage dividends are paid to Member-dealers out of gross margins from
operations and other patronage source income, after deductions for expenses,
reserves and other amounts authorized by the Board of Directors of SCC.

    Each SCC Member-dealer enters into an agreement to use certain SCC
trademarks and trade names, including SERVISTAR and COAST TO COAST and other
proprietary marks of SCC pertaining to a particular Member's business.

    THE MEETINGS

    Time, Place and Date.  The Annual Meeting of Stockholders of Cotter will be
held at the Rosemont Convention Center, 9301 West Bryn Mawr Avenue, Rosemont,
Illinois, on April 1, 1997, at 10:00 a.m., Local Time (including any and all
adjournments or postponements thereof, the "COTTER ANNUAL MEETING").





                                       3
<PAGE>   24

    A Special Meeting of Shareholders of SCC will be held at One ServiStar Way,
East Butler, Pennsylvania, on April 1, 1997, at 10:00 a.m., Local Time
(including any and all adjournments or postponements thereof, the "SCC SPECIAL
MEETING").

    Purpose of the Meetings.  At the Cotter Annual Meeting, holders of Cotter
Class A Common Stock will be asked to consider and vote upon a proposal to
approve the Merger Agreement, a copy of which is attached to this Joint Proxy
Statement/Prospectus as APPENDIX A, including the issuance of the shares of
Cotter Stock pursuant to the Merger Agreement, amendment and restatement of the
Cotter Certificate of Incorporation as set forth in the Merger Agreement,
ratification of revised By-Laws for TruServ, and ratification of the revised
form of the Cotter Retail Member Agreement as set forth in the Merger Agreement
(the "MERGER PROPOSAL").  The Amended and Restated Certificate of Incorporation
of Cotter will, among other things, increase the number of authorized shares of
Cotter Class A Common Stock to 750,000 shares and the number of Cotter Class B
Common Stock to 4,000,000 shares,  eliminate cumulative voting, eliminate
required uniform ownership of Cotter Class A Common Stock and change the name
of Cotter to TruServ Corporation ("TRUSERV").  At the same meeting, holders of
Cotter Class B Common Stock will be asked to consider and vote upon approving
the increase in the number of authorized shares of Cotter Class B Common Stock
to 4,000,000 shares.

    AT THE SCC SPECIAL MEETING, HOLDERS OF SCC STOCK WILL BE ASKED TO CONSIDER
AND VOTE UPON A PROPOSAL TO APPROVE THE MERGER AGREEMENT AND APPROVE A NEW
RETAIL MEMBER AGREEMENT.  SEE "THE MERGER," "THE MERGER AGREEMENT," "PROPOSAL
- -- APPROVAL OF THE MERGER AGREEMENT AND RELATED TRANSACTIONS."

    All shares of Cotter and SCC Common Stock represented by properly executed
proxies will be voted at the respective Cotter and SCC meetings in accordance
with the directions on the proxies, unless such proxies have been previously
revoked.  If no direction is indicated, the shares will be voted FOR the Merger
Proposal. Any Cotter Stockholder or SCC Shareholder giving a proxy may revoke
his or her proxy at any time before its exercise at the Cotter Annual Meeting or
the SCC Special Meeting, as the case may be, by (1) filing written notice of
such revocation with the Secretary of Cotter or SCC, as the case may be, or (2)
as to Cotter, signing and delivering to the Secretary of Cotter a proxy bearing
a later date.  However, the mere presence at the Annual or Special Meeting of a
Cotter Stockholder or SCC Shareholder who has delivered a valid proxy will not
in and of itself revoke that proxy.  SEE "COTTER ANNUAL MEETING -- RECORD DATE;
VOTING RIGHTS; PROXIES" AND "THE SCC SPECIAL MEETING--RECORD DATE; VOTING
RIGHTS; PROXIES."

    Votes Required; Record Date. Approval of the Merger Proposal requires the
affirmative vote of the holders of a majority of the outstanding shares of
Cotter Class A Common Stock.  Holders of Class A Common Stock are entitled to
one vote per share on all matters. Approval of the proposal to increase the
maximum authorized amount of Class B Common Stock requires the affirmative vote
of the holders of a majority of the outstanding shares of  Class B Common
Stock. Holders of Class B Common Stock are entitled to one vote per share on
such proposal.  Only holders of Cotter Common Stock at the close of business





                                       4
<PAGE>   25

on February 10, 1997 (the "COTTER RECORD DATE") are entitled to notice of and
to vote at the Cotter Annual Meeting.  See "COTTER ANNUAL MEETING."

    As of November 23, 1996, directors and executive officers of Cotter and
their affiliates were beneficial owners of an aggregate of 150 shares of Cotter
Class A Common Stock and 17,734 shares of Cotter Class B Common Stock, or
approximately 0.3% of the 48,520 shares of Cotter Common Class A Stock and
approximately 1.7% of the 1,040,283 shares of the Cotter Class B Common Stock
that were issued and outstanding as of such date.  Each of the directors and
executive officers of Cotter has indicated an intention to vote all shares of
Cotter Stock beneficially owned by him or her in favor of approval of the
Merger Proposal.

    Consummation of the Merger also requires approval of the proposal to adopt
the Merger Agreement by the affirmative vote of the majority of the votes cast
by the holders of each class or series of shares of outstanding capital stock
of SCC entitled to vote thereon at the SCC Special Meeting provided that a
quorum is present in accordance with the Pennsylvania Business Corporation Law
("PBCL"). Holders of SCC Common Stock are entitled to one vote per share and
holders of SCC Series A Stock and SCC Preferred will be permitted one vote per
share on the proposal to approve the Merger Agreement. Only holders of SCC
Stock at the close of business on __________ __, 1997 (the "SCC RECORD DATE")
are entitled or permitted to notice of and to vote (except as provided below)
at the SCC Special Meeting.  SEE "THE SCC SPECIAL MEETING." As of the SCC
Record Date, directors of SCC and their affiliates were beneficial owners of an
aggregate of _________ shares of SCC Common Stock, ____________ shares of SCC
Series A Stock and  _______________ shares of SCC Preferred Stock, or
approximately ___% of the ____________ shares of SCC Common Stock,
approximately ___% of the  _____________ shares of SCC Series A Stock and
approximately ___% of the ___________ shares of the SCC Preferred Stock that
were issued and outstanding as of such date. Each of the directors of SCC has
indicated an intention to vote all shares of SCC Stock beneficially owned by
him or her in favor of approval of the Merger Proposal.  None of SCC's
executive officers own any shares of SCC Stock.

COMMON PREFERENCE STOCK, SERIES AA

    At the Record Date, there were also approximately 8,000 shares of SCC
Common Preference Stock Series AA Stock issued, which shares were issued solely
to facilitate the merger of an SCC subsidiary, Speer Hardware Company
("Speer"), into SCC effective January 1, 1997.  These shares will either be
converted into SCC Common Stock, SCC Series A Stock, or SCC Preferred Stock, or
will be converted to the right to receive cash, on or before January 31, 1997.
There were approximately 105 members of Speer, approximately 60 of which were
also SCC Members.  Pursuant to the PBCL, the holders of Series AA Stock are
entitled to notice of the SCC Special Meeting because they held such shares on
the Record Date, but are not entitled to vote at such meeting, nor are they
entitled to dissenters rights.

PBCL Section 1906 REQUIREMENTS





                                       5
<PAGE>   26

    Holders of SCC Common Stock who own more than five (5) retail locations own
more than forty (40) shares of SCC Common Stock, at the rate of eight (8)
shares of SCC Common Stock for each retail location (the "SPECIAL CLASS").  The
Special Class of holders of SCC Common Stock will have their shares of SCC
Common Stock in excess of forty (40) canceled and the par value thereof paid to
such holders by TruServ promptly after the Effective Time (the "SPECIAL
TREATMENT").  The Special Treatment of the Special Class must be authorized by
a majority of the votes cast by the holders of SCC Stock, and by a majority of
the votes cast by the holders of the SCC Common Stock.  Upon approval of the
provision for Special Treatment, the Special Class only shall be entitled to
dissenter's rights as described hereinafter.

SURRENDER OF STOCK CERTIFICATES

    Cotter has authorized Harris Trust and Savings Bank to act as Exchange
Agent under the Merger Agreement (the "EXCHANGE AGENT").  SCC issues
Transaction Statements in lieu of stock certificates, although there may be
some SCC shareholders who have stock certificates from many years ago, when
such certificates were still issued.  Any shares represented by such
certificates, however, have been included on the Transaction Statements.
Therefore, any certificates will be automatically canceled at the Effective
Time, and need not be forwarded to TruServ.  In the event that any certificates
are presented to TruServ, such certificates shall not entitle the holder to any
shares of TruServ or to any other rights, since the shares represented by such
certificates will have been reflected on a Transaction Statement, and all
rights related to those shares will have been conferred based upon such
Transaction Statements.  SEE "THE MERGER--CONVERSION OF SHARES; PROCEDURES FOR
EXCHANGE OF CERTIFICATES."

    SCC SHAREHOLDERS SHOULD NOT FORWARD ANY CERTIFICATES FOR SCC STOCK TO THE
EXCHANGE AGENT OR RETURN STOCK CERTIFICATES WITH THE ENCLOSED PROXY.

RECOMMENDATIONS OF THE BOARDS OF DIRECTORS

    THE BOARDS OF DIRECTORS OF COTTER AND SCC HAVE EACH UNANIMOUSLY  APPROVED
THE MERGER AGREEMENT.  THE BOARD OF DIRECTORS OF COTTER (THE "COTTER BOARD")
BELIEVES THAT THE TERMS OF THE MERGER AGREEMENT ARE FAIR TO, AND IN THE BEST
INTERESTS OF, COTTER AND ITS STOCKHOLDERS, AND UNANIMOUSLY RECOMMENDS THAT
HOLDERS OF SHARES OF COTTER STOCK VOTE "FOR" APPROVAL OF THE MERGER PROPOSAL.
THE BOARD OF DIRECTORS OF SCC (THE "SCC BOARD") BELIEVES THAT THE TERMS OF THE
MERGER AGREEMENT ARE FAIR TO, AND IN THE BEST INTERESTS OF, SCC AND ITS
SHAREHOLDERS, AND UNANIMOUSLY RECOMMENDS THAT HOLDERS OF SHARES OF SCC STOCK
VOTE "FOR" APPROVAL OF THE MERGER AGREEMENT.  THE APPROVAL OF THE MERGER
AGREEMENT BY THE STOCKHOLDERS OF COTTER AND SHAREHOLDERS OF SCC SHALL
CONSTITUTE ADOPTION OF THE MERGER AGREEMENT AND, TO THE EXTENT APPLICABLE,





                                       6
<PAGE>   27

EACH OF THE TRANSACTIONS CONTEMPLATED THEREBY.  SEE "THE MERGER -- BACKGROUND
OF THE MERGER"; "-- RECOMMENDATION OF COTTER BOARD; REASONS FOR THE MERGER";
"-- RECOMMENDATION OF THE SCC BOARD; AND REASONS FOR THE MERGER".

RISK FACTORS

    In addition to the conditions to consummation of the Merger set forth below
under "THE MERGER AGREEMENT -- CONDITIONS," the Merger and the business of
Cotter and SCC after the Merger will be subject to a number of risks,
including: the uncertainties associated with the integration of the business of
SCC with Cotter;  the uncertain impact of the growth in the hardware,
lumber/building materials, home center, do-it-yourself, rental and
industrial/commercial industries; the impact of increasingly intense
competition and market changes; the potential impact of future litigation; the
impact of various environmental issues; the volatility of merchandise and
inventory prices; the failure to achieve anticipated economies of scale and
operating efficiencies of the post-Merger cooperative; difficulties in
integrating merchandise ordering and purchasing systems, difficulties in
integrating wholesale technology and technical support, the difficulties of
combining logistic/distribution facilities and systems operations; regional
variations in marketing opportunities; the combination of disparate pricing
strategies and the potential impact of franchising and licensing laws on
TruServ's operations.  IN CONSIDERING WHETHER TO APPROVE  THE MERGER AGREEMENT,
COTTER STOCKHOLDERS AND SCC SHAREHOLDERS, AS THE CASE MAY BE, SHOULD CAREFULLY
REVIEW AND CONSIDER THE INFORMATION CONTAINED BELOW UNDER THE CAPTION "RISK
FACTORS."

THE MERGER

    Conversion of Securities.  Upon consummation of the transactions
contemplated by the Merger Agreement, (i) SCC will be merged with and into
Cotter, with Cotter being the surviving corporation (and thereafter known as
TruServ Corporation), and (ii) each outstanding share of SCC Common Stock and
SCC Series A Stock (excluding those shares thereof canceled pursuant to Article
III of the Merger Agreement) will be converted into the right to receive one
fully paid and nonassessable share of TruServ Class A Common Stock and each two 
outstanding shares of SCC Preferred will be converted into the right to receive
one fully paid and non-assessable share of TruServ Class B Common Stock.  No
fractional shares of TruServ Stock will be issued in connection with such
exchange.  Cash will be delivered in lieu of fractional or canceled shares.
Based on the number of shares of SCC Stock outstanding on the SCC Record Date,
it is expected that approximately 100,000 and 1,070,000 shares of TruServ Class
A Common Stock and Class B Common Stock, respectively, will be issued in
connection with the Merger.  It is anticipated that an additional approximately
250,000 shares of TruServ Class A Common Stock will be purchased by those 
pre-Merger Stockholders of Cotter to satisfy the new Class A Common Stock
ownership requirement applicable to such Members as contemplated by the Merger
Proposal.  SEE "THE MERGER -- CONVERSION OF SHARES; PROCEDURES FOR EXCHANGE OF
CERTIFICATES" AND "THE MERGER AGREEMENT -- CONVERSION OF SECURITIES".





                                       7
<PAGE>   28

    Retail Member Agreement.  After the Effective Time of the Merger, all
Cotter Members, and those SCC Members who voted in favor of the Merger
Agreement, will be governed by the form of Retail Member Agreement attached to
the Merger Agreement as EXHIBIT 3.8.  A VOTE TO APPROVE THE MERGER AGREEMENT BY
AN SCC MEMBER WILL BE DEEMED TO CONSTITUTE THAT MEMBER'S AGREEMENT TO ACCEPT
AND BE BOUND BY THE TERMS OF THE RETAIL MEMBER AGREEMENT, IN CANCELLATION AND
REPLACEMENT OF SUCH SCC MEMBER'S EXISTING RETAILERS/DISTRIBUTORS AGREEMENT(S)
WITH SCC.  THE HARDWARE/LUMBER OPERATIONS OF SUCH MEMBER WILL AFTER THE
EFFECTIVE TIME BE CONDUCTED AS PART OF THE COOPERATIVE ACTIVITIES OF TRUSERV
AND BE GOVERNED BY THE CERTIFICATE OF INCORPORATION, BY-LAWS AND RETAIL MEMBER
AGREEMENT OF TRUSERV AS IN EFFECT FROM TIME TO TIME.  The SCC Membership
Agreement of each SCC Member voting against the Merger, or abstaining with
respect thereto, together with any related license or franchise agreements,
shall be assigned by SCC to TruServ without further action, subject to any
terminations and replacements as may be agreed upon between each such SCC
Member and TruServ.   Whether or not an individual Member votes for, against or
abstains from the Merger, if the Merger is approved by the requisite vote of
SCC and Cotter Members, going forward all Members will belong to and be a part
of TruServ, sharing in the benefits and advantages of membership in the new
cooperative. The TruServ Class A shares received by SCC Members as a result of
the Merger will satisfy applicable Class A stock ownership requirements for
such Members.  See "THE MERGER AGREEMENT" below. As members of TruServ, all
Members will be bound by TruServ's By-Law consent provision.  SEE "NOTIFICATION
OF BY-LAW CONSENT AND ITS SIGNIFICANCE."

    Franchises and Licenses.    After the Effective Time, TruServ will review
any retail activities which continue to be carried out as franchises.  It is
anticipated that after the Effective Time additional licenses may be entered
into periodically with respect to the Taylor Rental Centers, Grand Rental
Stations, Home & Garden Showplace and Induserve Supply retail programs. The
parties expect that after the Effective Time it is less likely that any
additional franchise or license agreements will be entered into with respect to
the other retail programs operated as franchises by SCC prior to the Merger.
Rather it is contemplated that these programs will initially be operated as
part of the cooperative activities of TruServ.

    Retail Conversion Funds Agreement. In connection with the Merger, TruServ 
will make available to its Members an aggregate amount of $40,000,000 to assist
store owners in defraying various conversion costs associated with the Merger,
and costs associated with certain upgrades and expansions of stores.  Of this
aggregate amount, $14,000,000 will be made available to former SCC Members to
assist in defraying the costs of converting to certain Cotter wholesale
ordering and retail systems.  In addition, the amount of $10,000,000 will be
available to former Cotter Members and former SCC Members (one-half thereof to
each such group) to assist in defraying a portion of the costs of software
consolidation of the businesses.  Finally, the amount of $16,000,000 will be
made available to former Cotter Members and former SCC Members (one-half
thereof to each such group) to assist in defraying a portion of the





                                       8
<PAGE>   29

costs of certain retrofitting and expansion projects at stores which are
preapproved by TruServ.  Members requesting disbursements from these Funds will
agree to remain Members in good standing of TruServ for a period of five years,
without material reductions in purchases, and, should they fail to do so, a
prorated portion of a disbursement from the funds must be repaid by the Member
to TruServ. See Exhibit 10-L.

    Conditions to the Merger; Termination.  The obligations of Cotter and SCC
to effect the Merger are subject to the satisfaction of certain conditions
(which may be waived by the parties), including, among others: (i) obtaining
the approval of Cotter Stockholders and SCC Shareholders, (ii) the absence of
any injunction prohibiting consummation of the Merger, (iii) receipt of all
necessary government and other consents and approvals, and the satisfaction of
any conditions with respect thereto (other than the filing of the Certificate
of Merger or Articles of Merger (as hereinafter defined)); (iv) the absence of
any action by any federal or state governmental entity that imposes any
condition upon Cotter or SCC that would so impact the Merger as to render the
Merger inadvisable; (v) receipt of a private letter ruling from the Internal
Revenue Service  with respect to certain tax consequences of the Merger; (vi)
receipt of certain legal and accounting opinions, (vii) the absence of any
change, or any event involving a prospective change, in the other party's
business, assets, financial condition or results of operation which has had, or
is reasonably likely to have, in the aggregate a material adverse effect on
such party and its subsidiaries taken as a whole; and (viii) the absence of any
environmental condition likely to have a Material Adverse Effect .  SEE "THE
MERGER AGREEMENT -- CONDITIONS."

    The Merger Agreement is subject to termination by either Cotter or SCC if,
among other things, the Merger is not consummated by December 31, 1997.  The
Merger Agreement also may be terminated by either Cotter or SCC under other
circumstances, including the failure of Cotter's Stockholders to approve the
Merger Proposal or the failure of SCC's Shareholders to approve the Merger
Agreement. The parties have agreed to share certain costs regardless whether
the Merger is consummated. SEE "THE MERGER AGREEMENT--TERMINATION" AND
"EXPENSES."

    Dissenters Rights.  Under the General Corporation Law of the State of
Delaware (the "DGCL"), the holders of Cotter Stock are not entitled to
appraisal or dissenters rights with respect to the Merger Proposal.  Under the
PBCL, except for the Special Treatment of the Special Class, the holders of SCC
Stock are not entitled to appraisal or dissenters' rights with respect to the
Merger Proposal.

    Governmental Approvals Required.  Certain aspects of the Merger will
require notifications to, and/or approvals from, certain United States
authorities.  Cotter and SCC believe that all material notifications, filings
and approvals have been made or obtained, or will be made or obtained prior to
the Effective Date, as the case may be.  SEE "THE MERGER -- REGULATORY
APPROVALS."

OPINION OF FINANCIAL ADVISOR





                                       9
<PAGE>   30

    William Blair & Company, LLC ("BLAIR") has acted as financial advisor to
Cotter and SCC in connection with the Merger and has delivered written
opinions, dated December 9, 1996, to the Cotter Board and SCC Board that,
subject to certain assumptions, the consideration received by Cotter and SCC in
the Merger was fair from a financial point of view to the Stockholders of both
parties, as of the date of such opinion.

    Copies of the written opinions of Blair which set forth the assumptions
made, matters considered and limitations on the review undertaken, are attached
as APPENDIX B  to this Joint Proxy Statement/Prospectus and should be read
carefully in its entirety.  SEE "THE MERGER- OPINIONS OF BLAIR."

CONFLICTS OF INTEREST

    In considering the recommendation of the Cotter Board and the SCC Board
with respect to the approval by the Cotter Stockholders and the SCC
Shareholders of the proposal to adopt the Merger Agreement and the transactions
contemplated thereby, Shareholders should be aware that certain Members of
Cotter and SCC management and the Cotter Board and SCC Board have certain
interests in the Merger that are in addition to the interests of Shareholders
of Cotter and SCC generally.  These interests arise from, among other things,
certain indemnification and insurance arrangements and employment contracts,
benefit plans and director fee arrangements among Cotter, SCC and directors and
certain executive officers of Cotter and SCC.

    In addition, (i) all rights of indemnification and reimbursement of
expenses existing on the Effective Date under SCC's Articles of Incorporation,
By-Laws and indemnification agreements in favor of officers and directors of
SCC will survive as obligations of TruServ; and (ii) TruServ will indemnify and
advance expenses to such persons to the full extent required or permitted by
SCC's Articles of Incorporation, By-Laws and such indemnification agreements.
SEE "CONFLICTS OF INTEREST -- INDEMNIFICATION AND INSURANCE."

CERTAIN FEDERAL INCOME TAX CONSEQUENCES

    It is anticipated that the Merger will constitute a "reorganization" for
federal income tax purposes and, accordingly, that no gain or loss will be
recognized by SCC Shareholders (except with respect to fractional or canceled
shares, the treatment of which may depend on the Member's individual tax
circumstances), Cotter Stockholders (except with respect to the redemption of
certain shares of Class B Common Stock, the treatment of which may depend on
the Member's individual tax circumstances), Cotter or SCC as a result of the
Merger.  Unless otherwise waived by the parties, consummation of the Merger is
conditioned upon the delivery of a private letter ruling from the Internal
Revenue Service to the effect that the continuity of interest requirements for
qualification as a tax-free reorganization have been met.  Members of SCC and
Cotter are urged to consult with their own tax advisors.  SEE "THE MERGER --
CERTAIN FEDERAL INCOME TAX CONSEQUENCES" AND "THE MERGER AGREEMENT --
CONDITIONS."





                                       10
<PAGE>   31

COMPARATIVE RIGHTS OF STOCKHOLDERS

    The rights of SCC Shareholders are currently governed by the PBCL, SCC's
Articles of Incorporation and SCC's By-Laws.  Upon consummation of the Merger,
SCC Shareholders will become Stockholders of TruServ, which is a Delaware
corporation, and their rights as TruServ Stockholders will be governed by the
DGCL, TruServ's Amended and Restated Certificate of Incorporation, and
TruServ's By-Laws.  FOR A DISCUSSION OF THE VARIOUS DIFFERENCES BETWEEN THE
RIGHTS OF SHAREHOLDERS OF SCC AND STOCKHOLDERS OF COTTER, SEE "COMPARISON OF
STOCKHOLDER RIGHTS."  In addition, SCC Members and Cotter Members are governed
by their own respective retail member agreements.

COMPARATIVE PER SHARE PRICES AND DIVIDEND POLICIES

    Neither the Cotter Stock nor the SCC Stock is listed or traded on any
national securities exchange or on Nasdaq.  Both the Cotter Stock and the SCC
Stock are offered exclusively to retailers or renters of hardware, lumber and
related products, in connection with becoming or continuing as Members of such
respective companies, at a purchase price equal to their respective par values.
The SCC Stock and the Cotter Stock are restricted as to transferability and no
public market for such stocks exists or is anticipated to develop in the
future.  Neither Cotter nor SCC pays dividends with respect to its respective
stock.  For information with respect to payment of patronage dividends, SEE
"PATRONAGE DIVIDENDS" below.


SELECTED HISTORICAL FINANCIAL DATA

    The following selected historical financial data of Cotter and SCC have
been derived from their respective historical financial statements and should
be read in conjunction with such financial statements and the notes thereto
included or incorporated by reference herein.  The Cotter historical financial
data as of and for the nine months ended September 28, 1996 and September 30,
1995, and the SCC historical financial data as of and for the three months
ended September 30, 1996 and 1995, have been derived from unaudited financial
statements of Cotter or SCC, as the case may be, and have been prepared on the
same basis as the historical information derived from audited financial
statements.  In the opinion of the managements of Cotter and SCC, respectively,
the unaudited financial statements of Cotter or SCC, as the case may be, from
which such data have been derived, contain all adjustments, consisting only of
normal recurring accruals, necessary for the fair presentation of the results
for, and as of the end of, such periods.  The operating results of Cotter for
the nine months ended September 28, 1996, and the operating results of SCC for
the three months ended September 30, 1996 are not necessarily indicative of the
results that may be expected for the years ending December 28, 1996, in the
case of Cotter, and June 30, 1997, in the case of SCC.





                                       11
<PAGE>   32
                      SELECTED HISTORICAL FINANCIAL DATA

COTTER


<TABLE>
<CAPTION>
                                  NINE MONTHS ENDED                                  FOR THE FISCAL YEARS
                                  -----------------                                  --------------------
                     SEPTEMBER 28, 1996     SEPTEMBER 30, 1995     1995         1994          1993          1992         1991
                     ------------------     ------------------     ----         ----          ----          ----         ---- 
<S>                             <C>             <C>            <C>           <C>           <C>          <C>           <C>
                                                                   (000'S OMITTED)
Revenues                  $ 1,822,901           $ 1,840,663    $ 2,437,002   $ 2,574,445   $2,420,727   $ 2,356,468   $ 2,139,887
Gross margins                 149,421               154,003    $   202,068   $   223,331   $  217,921   $   216,608   $   197,745
Net margins                    23,635                34,591    $    59,037   $    60,318   $   57,023   $    60,629   $    59,425
Total assets                  868,686               840,022    $   819,576   $   868,785   $  803,528   $   833,372   $   763,109
Long-term debt and                                            
   obligations under                                          
   capital leases              75,551                74,904    $    79,213   $    75,756   $   69,201   $    72,749   $    13,335
Promissory                                                    
  (subordinated) and                                          
  instalment notes                                            
   payable                    179,124               191,340    $   186,335   $   199,099   $  217,996   $   235,695   $   235,289
Class A common stock            4,902                 5,482    $     5,294   $     6,370   $    6,633   $     6,857   $     7,077
Class B common stock          107,072               108,292    $   113,062   $   116,663   $  110,773   $   108,982   $   104,151
</TABLE>                                                      
                                                              
                                                              



                                       12
<PAGE>   33

SERVISTAR COAST TO COAST
SELECTED FINANCIAL DATA

<TABLE>
<CAPTION>
                           3 Month Periods
                           Ended September 30                                   Fiscal Years Ended  June 30
                           ------------------                                   ---------------------------
                     1996          1995             1996             1995             1994           1993           1992        
                  -----------   -----------    -------------     ------------     ------------    -----------   ----------- 
<S>               <C>           <C>            <C>               <C>              <C>             <C>           <C>               
                                                                 (000's Omitted)
Revenues          $ 464,483     $ 414,890      $  1,729,908      $ 1,802,103      $  1,734,905    $ 1,619,001   $ 1,417,716       
Gross Margins     $  37,553     $  36,200      $    118,734      $   122,488      $    121,648    $   116,433   $   115,832       
Net Margins       $   3,664     $   2,265      $     19,034      $    23,370      $     25,432    $    23,208   $    29,518       
Total Assets      $ 453,788     $ 445,412      $    467,782      $   466,830      $    476,711    $   472,373   $   454,027       
Long-term debt                                                                                                                    
 and obligations                                                                                                                  
  under capital                                                                                                                   
   leases         $  88,735     $  53,142      $    118,476      $   108,592      $     96,147    $   133,352   $   129,374       
Common Stock      $   9,693     $   8,637      $      8,487      $     8,754      $      8,806    $     8,551   $     7,601       
Preferred Stock   $ 117,939     $ 116,062      $    118,359      $   117,306      $    113,421    $   107,329   $    99,309       
</TABLE>                          





                                       13
<PAGE>   34

COMPARATIVE PER SHARE DATA

         Because of the absence of any public market for either the Cotter
Stock or the SCC Stock, and the sale or issuance thereof at its par value and
any repurchase thereof at par, in the case of SCC and at book, historically, in
the case of Cotter (which is being changed, no later than the Effective Time of
the Merger, to repurchasing at par), the concept of comparative per share data
is inapplicable.


                                  RISK FACTORS

This Joint Proxy Statement/Prospectus contains forward-looking statements which
involve risks and uncertainties.  TruServ's actual results may differ
significantly from the results discussed in the forward-looking statements.
Factors that might cause such a difference include, but are not limited to,
those discussed below.  Such factors, together with the other information in
this Joint Proxy Statement/Prospectus, should be considered carefully.


UNCERTAINTIES ASSOCIATED WITH THE INTEGRATION OF COTTER AND SCC.

         The Merger involves the integration of SCC and Cotter's business
activities.   Among the factors considered by the Cotter Board and SCC Board in
connection with their approval of the Merger Agreement were the opportunities
for operating efficiencies that they expect will ultimately result from the
Merger.  The integration of TruServ's operations  following the Merger will
require the dedication of management resources in order to achieve the
anticipated operating efficiencies of the Merger.  No assurance can be given
that difficulties encountered in integrating TruServ's on-going operations will
be overcome or that the benefits expected from such integration will be
realized.  The difficulties of combining the SCC operations and Cotter's are
increased by the necessity of coordinating geographically separated
organizations, integrating personnel with disparate business backgrounds and
combining different corporate cultures. Difficulties encountered in connection
with the Merger and the integration of the operations of SCC and Cotter could
have an adverse effect on the business, results of operations or financial
condition of TruServ.  Loss of key employees may also adversely affect TruServ.


UNCERTAIN IMPACT OF GROWTH

         Cotter is unable to predict the impact anticipated growth in the
hardware, DIY and rental industries may have on the future business activities
of TruServ.  While Cotter and SCC believe such growth will be beneficial to the
new cooperative and its Members, no assurances can be given as to whether,
when or at what cost these benefits may be achieved.





                                       14
<PAGE>   35

IMPACT OF INCREASING COMPETITION AND MARKET CHANGES

         In recent years, the hardware, DIY and rental businesses have become
increasingly competitive.  Cotter and SCC have experienced, and expect that
TruServ will continue to experience, intense competition from so-called "Big
Box" stores such as Home Depot, Menards, Builders Square and Lowes, as well as
from additional emphasis on directly competitive lines of business by
diversified retailers such as Sears.  In many instances, these competitors have
greater resources, larger market shares and more widespread presence than
TruServ will have.  While Cotter and SCC believe that because of its structure
as a cooperative, TruServ represents the best opportunity for its Members to
compete with the Big Boxes and general retailers, no assurances can be given
that such competition will be successful in any individual case or as a whole.


POTENTIAL LOSS OF MEMBERS

         While Cotter and SCC have approved the Merger and recommended it to
their Members as being in their best interests, it is possible that not all
Members will view the Merger favorably and some of them may exercise their
rights to terminate their memberships upon appropriate written notice.  If
either a significant number of Members or Members representing a
disproportionate amount of the Members' aggregate purchases from Cotter or SCC
choose to terminate their memberships, the effect on TruServ could be adverse.
Cotter and SCC believe that various competing cooperative organizations will
attempt to persuade present Members of SCC and Cotter to terminate those
relationships and become members of such competing organizations.  To the
extent these recruitment efforts are successful, the effect on TruServ and its
Members after the Merger could be adverse.


VOLATILITY OF MERCHANDISE AND INVENTORY PRICES

         Merchandise and inventory prices in the lumber and building material
businesses can change rapidly and as a result of such fluctuations may have
periodic adverse effects on TruServ's profit margins and competitive abilities.
Generally speaking, prices for goods is higher when purchased in smaller lots.
While SCC and Cotter believe the cooperative structure of TruServ presents the
best opportunity for Members to maximize their purchasing power and acquire
merchandise for their Members at lower prices, no assurances can be given that
such will be the case for any individual Member or as a whole.


DIFFICULTIES IN INTEGRATING INFORMATION MANAGEMENT AND TECHNOLOGY SYSTEMS

         The current Management Information Systems and other technological
aspects of the businesses of Cotter and SCC, such as ordering systems,
differing types of SKU's,





                                       15
<PAGE>   36

and Member communication systems, among others, are not compatible.  Cotter and
SCC expect to integrate these systems as rapidly as possible after the
consummation of the Merger, but it is possible that currently unanticipated
delays in time and increased costs in achieving such systems integration may be
encountered as the business of TruServ goes forward.


IMPACT OF ENVIRONMENTAL ISSUES

         Certain aspects of the current business activities of SCC and Cotter,
and the anticipated activities of TruServ after the Merger, such as the
manufacture of paint and related products, are carried on in environmentally
sensitive areas.  Cotter and SCC are unable to predict whether, or to what
extent, such business activities may result in future costs or liabilities
which are not currently known.  In addition, the environmental area is under
constant review and scrutiny by governmental authorities at the federal, state
and local levels.  No assurances can be given that such governmental scrutiny
may not have a material adverse effect on TruServ at some time after the
Merger.
        

DIFFICULTIES OF COMBINING DISTRIBUTION FACILITIES AND SYSTEMS OPERATIONS

         Because of the disparate nature of existing distribution facilities
and methods, SCC and Cotter expect to spend significant time, effort and funds
after the Merger in commonizing those activities of TruServ.  While they have
no reason to expect that such commonization will not be achieved over time, the
cost of doing so may be material.


REGIONAL VARIATIONS IN MARKETING OPPORTUNITIES

         Because TruServ will transact business nationwide, there may from time
to time be significant variations in marketing opportunities available to its
Members depending on economic conditions in the specific geographic region in
which that Member conducts his or her primary business.  To the extent that
specific geographic regions experience more favorable or unfavorable economic
conditions than other areas of the country, the business of Members in those
regions would be affected accordingly.  Neither Cotter nor SCC are able to
predict whether the effect of such regional variations might be material to any
individual Member.


COMMONIZATION

         Prior to the Merger, Members of SCC and Cotter utilized different
pricing strategies in the conduct of their separate businesses, disparate
merchandise assortments and merchandise identification systems, procurement and
distribution methods, vendor selection rationales, and stock keeping unit
systems.  Upon the consummation of the





                                       16
<PAGE>   37

Merger, these various items will be commonized over time for all Members.  SCC
and Cotter are not currently able to predict the costs of such commonization,
which may be material, or the effect on anticipated operating synergies
resulting from the Merger.


IMPACT OF FRANCHISING AND LICENSING LAWS

         Prior to the Merger, SCC has conducted a significant portion of its
business in the form of franchise and license arrangements with Members.  As
part of this process, SCC has complied with various franchise registration and
related laws in approximately fifteen  states.  Cotter has not conducted any
portion of its business as a franchise prior to the Merger.  To the extent that
additional business activities of TruServ after the Merger are required to
comply with various franchise or licensing laws, rules or regulations,
additional costs would be incurred.  Cotter cannot currently quantify the
potential cost of such compliance.  Furthermore, such franchise and license
compliance issues could adversely impact the relationship between TruServ and
its Members, as well as the manner in which TruServ is expected to conduct its
operations, and lead to loss of management flexibility and related synergies.





                                       17
<PAGE>   38

                          BUSINESS OF COTTER & COMPANY


GENERAL

         Cotter is a Member-owned wholesaler of hardware and related
merchandise.  Historically, it has been the largest wholesaler of hardware and
related merchandise in the United States.  Cotter also manufactures paint and
paint applicators.  For reporting purposes, Cotter operates in a single
industry as a Member-owned wholesaler cooperative.

         Membership entitles Cotter Members to use certain  trademarks and
trade names, including the federally registered True Value(R) collective
membership mark indicating membership in "True Value(R) Hardware Stores".  The
"True Value(R)" collective membership mark has a present expiration date of
January 2, 2003.  For information concerning the right to use True Value(R) and
other trademarks after the Effective Time of the Merger, SEE "THE MERGER" AND
"THE MERGER AGREEMENT" BELOW.

         Cotter serves approximately 5,400 True Value(R) Hardware Stores
throughout the United States.  Primary concentrations of Members exist in
California (approximately 7%), Illinois and New York (approximately 6% each),
Pennsylvania and Texas (approximately 5% each) and Michigan and Wisconsin
(approximately 4% each).

         Cotter's total sales of merchandise to its U.S. Members were divided
among the following general classes of merchandise:

<TABLE>
<CAPTION>                                           
                                                    For the Fiscal Years
                                                    --------------------
                                               1995         1994         1993
                                               ----         ----         ----
         <S>                                    <C>          <C>          <C>
         Hardware Goods                         22.3%        20.1%        20.0%
         Electrical and Plumbing                17.7%        15.8%        16.3%
         Painting and Cleaning                  13.3%        14.4%        14.9%
         Farm and Garden                        13.3%        12.5%        12.3%
         Lumber and Building Materials          12.7%        12.9%        12.3%
         Appliances and Housewares              11.7%        10.4%        10.3%
         Sporting Goods and Toys                 9.0%        13.9%        13.9%
</TABLE>                                    

         Cotter serves its Members by functioning as a low cost distributor of
goods and maximizing its volume purchasing abilities for the benefit of its
Members.  These benefits are passed along to its Members in the form of lower
prices and/or patronage dividends.  Cotter holds conventions and meetings for
its Members in order to keep them better informed as to industry trends and the
availability of new merchandise.  Cotter also provides each of its Members with
an illustrated price catalog showing the products available from Cotter.
Cotter's sales to its Members are divided into three categories, as follows:
(1) warehouse shipment sales (approximately 48% of total sales); (2) direct
shipment sales (approximately 42% of total sales); and (3) relay sales
(approximately 10%





                                       18
<PAGE>   39

of total sales).  Warehouse shipment sales are sales of products purchased,
warehoused, and resold by Cotter upon orders from the Members.  Direct shipment
sales are sales of products purchased by Cotter but delivered directly to
Members from manufacturers.  Relay sales are sales of products purchased by
Cotter in response to the requests of several Members for a product which is
not normally held in inventory and is not susceptible to direct shipment.
Generally, Cotter will give notice to all Members of its intention to purchase
products for relay shipment and then purchases only so many of such products as
the Members order.  When the product shipment arrives at Cotter, it is not
warehoused; rather, Cotter breaks up the shipment and "relays" the appropriate
quantities to the Members who placed orders.

         Cotter also manufactures paint and paint applicators.  The principal
raw materials used by Cotter are chemicals.  All raw materials are purchased
from outside sources.  Cotter has been able to obtain adequate sources of raw
materials and other items used in production and no shortages of such materials
which will materially impact operations are currently anticipated.

         Cotter annually sponsors two "markets" (one in the Spring and one in
the Fall).  In fiscal year 1996, these markets were held in St.  Louis,
Missouri and in fiscal year 1997 will be held in Atlanta and New Orleans.
Members are invited to the markets and generally place substantial orders for
delivery during the period prior to the next market.  During such markets, new
merchandise and seasonal merchandise for the coming season is displayed to
attending Members.

         As of November 23, 1996 and November 25, 1995, Cotter had a backlog of
firm orders (including relay orders) of approximately $49,700,000 and
$54,100,000 respectively.  It is anticipated that the entire backlog existing
at November 23, 1996 will be filled by April 1, 1997.  Cotter's backlog at any
given time is made up of two principal components: (i) normal resupply orders
and (ii) market orders for future delivery.  Resupply orders are orders from
Members for merchandise to keep inventories at normal levels.  Generally, such
orders are filled the day following receipt, except that relay orders for
future delivery (which are in the nature of resupply orders) are not intended
to be filled for several months.  Market orders for future delivery are Member
orders for new or seasonal merchandise given at Cotter's two markets, for
delivery during the several months subsequent to the markets.  Thus, Cotter
will have a relatively high backlog at the end of each market which will
diminish in subsequent months until the next market.

         The retail hardware industry is characterized by intense competition.
Independent retail hardware businesses served by Cotter continue to face
intense competition from chain stores, discount stores, home centers, and
warehouse operations.  Increased operating expenses for the retail stores,
including increased costs due to longer open-store hours and higher rental
costs of retail space, have cut into operating margins and brought pressures
for lower merchandise costs, to which Cotter has been responsive through a
retail oriented competitive pricing strategy on high turnover, price sensitive
items (Pinpoint Pricing program).  The trueAdvantage(TM) program was introduced
in 1995 to promote





                                       19
<PAGE>   40

higher retail standards in order to build consumer goodwill and create a
positive image for all True Value(R) stores.

         Cotter competes with other Member-owned and non-member-owned
wholesalers as a source of supply and merchandising support for independent
retailers.  Competitive factors considered by independent retailers in choosing
a source of supply include pricing, servicing capabilities, promotional support
and merchandise selection and quality.  Increased operating expenses and
decreased margins have resulted in several non-member-owned wholesalers
withdrawing from business.

         Cotter, through a Canadian subsidiary, owns a majority equity interest
in Cotter Canada Hardware and Variety Cooperative, Inc., a Canadian wholesaler
of hardware, variety and related merchandise.  This cooperative serves
approximately 490 True Value(R) and V&S(R) Stores, all located in Canada.  The
cooperative has approximately 330 employees and generated less than 5% of
Cotter's consolidated revenue in fiscal year 1995.

         Cotter operates several other subsidiaries, most of which are engaged
in businesses providing additional services to Cotter's Members.  In the
aggregate, these subsidiaries are not significant to Cotter's results of
operations.

         Cotter employs approximately 3,500 persons in the United States on a
full-time basis.  Due to the widespread geographical distribution of Cotter's
operations, employee relations are governed by the practices prevailing in the
particular area and are generally dealt with locally.  Approximately 34% of
Cotter's hourly-wage employees are covered by collective bargaining agreements
which are generally effective for periods of three or four years.  In general,
Cotter considers its relationship with its employees to be good.

PATRONAGE DIVIDENDS

         Cotter operates on a cooperative basis with respect to business done
with or for Members.  All Members are entitled to receive patronage dividend
distributions from Cotter on the basis of gross margins of merchandise and/or
services purchased by each Member.  In accordance with Cotter's By-Laws and
Retail Member Agreement; the annual patronage dividend is paid to Members out
of the gross margins from operations and other patronage source income, after
deduction for expenses, reserves and provisions authorized by the Board of
Directors.

         Patronage dividends are usually paid to Members within 60 days after
the close of Cotter's fiscal year; however, the U. S. Internal Revenue Code of
1986, as amended (the "CODE"), permits distribution of patronage dividends as
late as the 15th day of the ninth month after the close of Cotter's fiscal
year, and Cotter may elect to distribute the annual patronage dividend at a
later time than usual in accordance with the provisions of the Code.





                                       20
<PAGE>   41

         Cotter's By-Laws provide for the payment of year-end patronage
dividends, after payment of at least 20% of such patronage dividends in cash,
in qualified written notices of allocation including (i) Cotter Class B Common
Stock based on par value thereof, to a maximum of 2% of the Member's net
purchases of merchandise from Cotter for the year (except in unusual
circumstances of individual hardships, in which case the Board of Directors
reserves the right to make payments in cash), (ii) promissory (subordinated)
notes, or (iii) other property.  Cotter may also issue nonqualified written
notices of allocation to its Members as part of its annual patronage dividend.

         In determining the form of the annual patronage dividend, a Member's
required investment in Cotter Class B Common Stock has previously been limited
by the Board of Directors to an amount in the aggregate not exceeding an amount
(computed on the basis of par value thereof and to the nearest multiple of
$100) equal to (i) two percent (2%) of a Member's net purchases of direct
shipment sales from Cotter and purchases of direct shipment sales of
"Competitive Edge Program Lumber" materials computed separately at one percent
(1%), (ii) four percent (4%) of a Member's net purchases of relay sales from
Cotter and (iii) eight percent (8%) of a Member's net warehouse purchases from
Cotter in the year of the highest total net purchases of the three preceding
years.  In 1995, the Board of Directors adopted a plan to continue to
adequately capitalize Cotter.  In that each Member currently has equal voting
power (voting rights being limited to Class A common stock), acquisition of
Class B common stock as patronage dividends generally results in the
larger-volume Members having greater common stock equity in Cotter but a lesser
proportionate voting power per dollar of common stock owned than smaller-volume
Members.  See "THE MERGER--"GENERAL" AND "CONVERSION OF SHARES" AND EXHIBITS
3.2(c) and 3.3 TO THE MERGER AGREEMENT for a discussion of the post-Merger
equity structure of TruServ and information concerning anticipated patronage
dividend practices after the Merger.  
        
         For a discussion of patronage dividend methodologies which are
anticipated to be in effect after the Merger, SEE "THE MERGER
AGREEMENT--PATRONAGE DIVIDENDS AFTER THE MERGER".

PAYMENT OF PATRONAGE DIVIDENDS IN ACCORDANCE WITH THE INTERNAL REVENUE CODE

         The Code specifically provides for the taxation of cooperatives (such
as Cotter) and their patrons (such as Cotter's Members) so as to ensure that
the business earnings of cooperatives are currently taxable either to the
cooperatives or to the patrons.

         The shares of Class B Common Stock and the promissory (subordinated)
notes distributed by Cotter to its Members as partial payment of the patronage
dividend are "written notices of allocation" within the meaning of that phrase
as used in the Code.  In order that such written notices of allocation shall be
deducted from earnings in determining taxable income of Cotter, it is necessary
that Cotter pay 20% or more of the annual patronage dividend in cash and that
the Members consent to having the allocations (at their stated dollar amount)
treated as being constructively received by them and includable in their gross
income.  These conditions being met, the shares of Class B Common Stock





                                       21
<PAGE>   42

and the promissory (subordinated) notes distributed in payment of patronage
dividends become "qualified written notices of allocation" as that phrase is
used in the Code.  Section 1385(a) of the Code provides, in substance, that the
amount of any patronage dividend which is paid in money or in qualified written
notices of allocation shall be included in the gross income of the patron
(Member) for the taxable year in which it receives such money or such qualified
written notices of allocation.

         Thus, every year each Member may receive, as part of the Member's
patronage dividend, non-cash "qualified written notices of allocation", which
may include Class B Common Stock or promissory (subordinated) notes, the stated
dollar amount of which must be recognized as gross income for the taxable year
in which received.  The portion of the patronage dividend paid in cash (at
least 20%) may be insufficient, depending on the tax bracket in each Member's
case, to provide funds for the payment of income taxes for which the Member
will be liable as a result of the receipt of the entire patronage dividend,
including cash, Class B Common Stock and promissory (subordinated) notes.

         In response to the provisions of the Code, Cotter's By-Laws provide
for the treatment of the shares of Class B Common Stock, promissory
(subordinated) notes and such other notices as the Board of Directors may
determine, distributed in payment of patronage dividends as "qualified written
notices of allocation." The By-Laws provide in effect:

                 (i)  for payment of patronage dividends partly in cash, partly
         in qualified written notices of allocation (including the Class B
         Common Stock and promissory (subordinated) notes as described above),
         other property or in nonqualified written notices of allocation, and

                 (ii)  that membership in the organization (i.e.  the status of
         being a Member of Cotter) shall constitute consent by the Member to
         take the qualified written notices of allocation or other property
         into account in the Member's gross income as provided in Section
         1385(a) of the Code.

         Under the provisions of the Code, persons who become or became Members
of Cotter or who retained their status as Members after adoption of the By-Laws
providing that membership in the organization constitutes consent, and after
receiving written notification and a copy of the By-Laws are deemed to have
consented to the tax treatment of the cash and the qualified written notices of
allocation in which the patronage dividends are paid, in accordance with
Section 1385(a) of the Code.  Written notification of the adoption of the
By-Laws and its significance, and a copy of the By-Laws, were sent to each then
existing Member and have been, and will continue to be, delivered to each party
that became, or becomes a Member thereafter.  Such consent is then effective
except as to patronage occurring after the distributee ceases to be a Member of
the organization or after the By-Laws of the organization cease to contain the
provision with respect to the above described consent.  Such consent may
be revoked by the Member only by terminating its membership in TruServ in the
manner provided in its Retail Member Agreement.

         Each year since 1978, Cotter has paid its Members 30% of the annual
patronage dividend in cash in respect to patronage (excluding nonqualified
written notices of allocation) occurring in the preceding year.  It is the
judgment of management that the





                                       22
<PAGE>   43

payment of 30% or more of patronage dividends in cash will not have a material
adverse effect on the operations of Cotter or its ability to maintain adequate
working capital for the normal requirements of its business.  However, Cotter
is obligated to distribute only 20% of the annual patronage dividend (excluding
nonqualified written notices of allocation) in cash and it may distribute this
lesser percentage in future years.

         In order to avoid the administrative inconvenience and expense of
issuing separate certificates representing shares of Class B Common Stock and
separate promissory (subordinated) notes to each Member, Cotter deposits a bulk
certificate and a bulk promissory (subordinated) note with Harris Trust and
Savings Bank, Chicago, Illinois for safekeeping for and on behalf of its
Members and sends a written notice to each Member of these deposits and the
allocation thereof to such Member.  Each Member is, and is shown on the books
of Cotter as, the registered owner of his allocation of Class B Common Stock
and promissory (subordinated) notes.  Upon written request to Cotter, a Member
can obtain a certificate for all or any portion of his Class B Common Stock and
a note or notes for all or any portion of the amount allocated to his account.





                                       23
<PAGE>   44

                                BUSINESS OF SCC


GENERAL

         SCC is a Member-owned wholesaler of hardware, lumber and building
materials and related merchandise.  It is the third largest wholesaler of
hardware and related merchandise in the United States.  SCC, through a wholly
owned subsidiary, KCI Coatings, Inc., also manufactures paint.  For reporting
purposes, SCC operates in a single industry as a Member-owned wholesaler
cooperative.

         Membership entitles a Member to use certain SCC trademarks and trade
names, including the federally registered service marks SERVISTAR(R) and COAST
TO COAST(R).  The SERVISTAR(R) mark has a present expiration date of September
13, 1997 and the expiration date for the mark COAST TO COAST(R) is November 3,
2004.  For information concerning the right to use SERVISTAR(R), COAST TO
COAST(R) and other marks after the Effective Time of the Merger, SEE "THE
MERGER" AND "THE MERGER AGREEMENT" BELOW.

         SCC serves approximately 4,800 Members throughout the United States
and abroad.  Primary concentrations of Members exist in Pennsylvania
(approximately 10%), New York (approximately 10%), Florida (approximately 4%)
and Minnesota and Virginia (approximately 3%).

         SCC serves its Members by purchasing products in quantity lots and
selling them to Members in smaller lots, passing along any savings to Members
in the form of lower prices and/or patronage dividends.  SCC holds conventions
and meetings for its Members in order to keep them better informed as to
industry trends and the availability of new merchandise.  SCC also provides
each of its Members with an illustrated price catalog showing the products
available from SCC.  SCC's sales to its Members are divided into three
categories, as follows: (1) handled sales; (2) direct shipment and lumber
sales; and (3) pool/relay sales.

         SCC also manufactures paint through a subsidiary, KCI Coatings, Inc.
The principal raw material used by SCC are chemicals.  All raw materials are
purchased from outside sources.  SCC has been able to obtain adequate sources
of raw materials and other items used in production and no shortages of such
materials which will materially impact operations are currently anticipated.

         SCC annually sponsors eight "markets."  Members are invited to the
markets and generally place substantial orders for delivery during the period
prior to the next market.  During such markets, new merchandise and seasonal
merchandise for the coming season is displayed to attending Members.

         SCC's backlog at any given time is made up of two principal
components: (i) normal resupply orders and (ii) market orders for future
delivery.  Resupply orders are orders from Members for merchandise to keep
inventories at normal levels.  Market orders for future delivery are Member
orders for new or seasonal merchandise given at SCC's two markets, for delivery
during the several months subsequent to the markets.  Thus, SCC will have a
relatively high backlog at the end of each market which will diminish in
subsequent months until the next market.





                                       24
<PAGE>   45

         The retail hardware industry is characterized by intense competition.
Independent retail hardware businesses served by SCC continue to face intense
competition from chain stores, discount stores, home centers, and warehouse
operations.  Increased operating expenses for the retail stores, including
increased costs due to longer open-store hours and higher rental costs of
retail space, have cut into operating margins and brought pressures for lower
merchandise costs, to which SCC has been responsive through a retail oriented
competitive pricing strategy across many of the merchandise lines handled
through SCC warehouses (E.V.P. program).  The E.V.P. program was introduced in
fiscal 1994 to provide lower costs of merchandise on an every day basis out of
SCC warehouses in order to build consumer goodwill and create a positive
competitive price image for Member stores.

         SCC competes with other Member-owned and non-member-owned wholesalers
as a source of supply and merchandising support for independent retailers.
Competitive factors considered by independent retailers in choosing a source of
supply include pricing, servicing capabilities, promotional support and
merchandise selection and quality.  Increased operating expenses and decreased
margins have resulted in several non-member-owned wholesalers withdrawing from
business.

         SCC operates several subsidiaries, most of which are engaged in
businesses providing additional services to SCC's Members.  In the aggregate,
these subsidiaries are not significant to SCC's results of operations.

         SCC employs approximately 2,000 persons in the United States on a
full-time basis.  Due to the widespread geographical distribution of SCC's
operations, employee relations are governed by the practices prevailing in the
particular area and are generally dealt with locally.  No SCC hourly-wage
employees are covered by collective bargaining agreements.  In general, SCC
considers its relationship with its employees to be good.

PATRONAGE DIVIDENDS

         Pursuant to the Bylaws of SCC, the Board of Directors annually
declares patronage dividends to its Members based upon the quantity or the
value of the business which is done with or for the Member during each fiscal
year.  Patronage dividends represent substantially all the excess of sales
receipts from Members over the aggregate costs of merchandise, SCC's expenses
and such reserves and working capital provisions as are reasonably determined
by the Board of Directors.

         Patronage dividends may be paid in cash or partially in cash and
qualified checks, notes, debentures, Preferred and Common Stock, or other
qualified SCC obligations as determined by the Board of Directors.  It is SCC's
present policy to declare patronage dividends payable in cash and Preferred
Stock.  Under this policy, Members receive at least 20% and as much as 100% of
their dividends in cash and the balance in Preferred Stock.

         To obtain cash in excess of 20% of the patronage dividends, a Member
must meet certain Preferred Stock investment requirements and any other
criteria established from time to time by the Board of Directors.  Members
agree to include patronage dividends in their gross income for federal tax
purposes in the taxable year in which received.





                                       25
<PAGE>   46

                           THE COTTER ANNUAL MEETING

PURPOSE OF THE COTTER ANNUAL MEETING

         At the Cotter Annual Meeting, holders of Cotter Class A Common Stock
and Class B Common Stock will consider and vote upon the Merger Proposal and
such other matters as may properly come before the Meeting.

         For a description of the Merger Proposal, SEE "PROPOSAL 
NO.  1 -- APPROVAL OF THE MERGER PROPOSAL."

         For a description of the proposal to be acted on at the Annual Meeting
with respect to any other business which may come before the Annual Meeting,
SEE "PROPOSAL NO.  2, OTHER BUSINESS", below.

         Stockholders of Cotter will not be asked to vote separately on the
annual election of directors.  It is the intention of Cotter that, if the
Merger is approved by the Stockholders, those directors whose terms would
otherwise expire at the 1997 Annual Meeting will continue in office until the
Effective Time of the Merger, which is currently anticipated to be on or about
July 1, 1997.  In the event the Merger is not approved by the Stockholders, or
for any reason is abandoned or otherwise not consummated despite such approval,
it is Cotter's present intention to hold a special meeting for the election of
directors to serve for three year terms beginning in the Fall of 1997 and
continuing until the annual meeting in the year 2000.

         THE COTTER BOARD HAS UNANIMOUSLY APPROVED THE MERGER PROPOSAL
INCLUDING THE MERGER AGREEMENT, BELIEVES THAT THE TERMS OF THE MERGER AGREEMENT
ARE FAIR TO, AND IN THE BEST INTERESTS OF, COTTER AND ITS STOCKHOLDERS, AND
UNANIMOUSLY RECOMMENDS THAT HOLDERS OF SHARES OF COTTER STOCK VOTE "FOR"
APPROVAL OF THE MERGER PROPOSAL.

RECORD DATE; VOTING RIGHTS; PROXIES

         Only holders of Cotter Stock at the close of business on February 10,
1997 (the "COTTER RECORD DATE") are entitled to notice of and to vote at the
Cotter Annual Meeting.

         As of November 23, 1996 there were 48,520 shares of Cotter Class A
Common Stock issued and outstanding and 1,040,283 shares of Cotter Class B
Common Stock issued and outstanding. Each share of Cotter Class A Common Stock
is entitled to one vote on all matters coming before the Stockholders.  Class B
Common Stock is non-voting common stock, but the DGCL permits holders of the
Cotter Class B Common Stock to vote on the proposed increase in the number of
authorized shares of such class. Each share of Cotter Class B Common Stock will
be entitled to one vote with respect thereto.

         All shares of Cotter Stock represented by properly executed proxies
will, unless such proxies have been previously revoked, be voted in accordance
with the instructions indicated in such proxies.  IF NO INSTRUCTIONS ARE
INDICATED, SUCH SHARES OF COTTER  STOCK WILL BE VOTED "FOR" THE MERGER
PROPOSAL.  Cotter does not know of any matters other than as described in the
Notice of Annual Meeting and as described under the





                                       26
<PAGE>   47

"Purpose of the Cotter Annual Meeting" above that are to come before the Cotter
Annual Meeting.  If any other matter or matters are properly presented for
action at the Cotter Annual Meeting, the persons named in the enclosed form of
proxy and acting thereunder will have the discretion to vote on such matters in
accordance with their best judgment.  A Stockholder who has given a proxy may
revoke it at any time prior to its exercise by giving written notice thereof to
the Secretary of Cotter, by signing and returning a later dated proxy, or by
voting in person at the Cotter Annual Meeting.  However, mere attendance at the
Cotter Annual Meeting will not in and of itself have the effect of revoking the
proxy.  Votes cast by proxy or in person at the Cotter Annual Meeting will be
tabulated by the inspectors of election appointed for the meeting.

SOLICITATION OF PROXIES

         Proxies are being solicited by and on behalf of the Cotter Board.
Cotter will bear all expenses in connection with such solicitation.  In
addition to solicitation by use of the mails, proxies may be solicited by
directors, officers and employees of Cotter in person or by telephone, telegram
or other means of communication.  Such directors, officers and employees will
not be additionally compensated for, but may be reimbursed for out-of-pocket
expenses incurred in connection with, such solicitation.  All Cotter Stock is
held of record and beneficially by Cotter Members and therefore no forwarding
arrangements have been made with respect to brokerage firms, banks, custodians,
nominees and fiduciaries for the forwarding of proxy and solicitation materials
to owners of Cotter Stock held of record by such persons. Cotter has retained
Harris Trust and Savings Bank  to aid in the solicitation of proxies from
Stockholders of Cotter.  The aggregate fees of such firm for such solicitation
of proxies are estimated to be $10,000.00 plus reimbursement of out-of-pocket
expenses.

MEMBERS WHO BELONG TO BOTH COTTER AND SCC WILL RECEIVE TWO COPIES OF THIS JOINT
PROXY STATEMENT/PROSPECTUS AND RELATED PROXIES.  PLEASE VOTE BOTH PROXIES IN
FAVOR OF THE MATTERS DESCRIBED HEREIN.


QUORUM

         The presence in person or by properly executed proxy of holders of a
majority of all of the issued and outstanding shares of Cotter Stock entitled
or permitted to vote is necessary to constitute a quorum at the Cotter Annual
Meeting.  For purposes of determining whether a quorum is present, the
inspectors of election will include shares the holders of which abstain from
voting on any particular matter ("ABSTENTIONS").

REQUIRED VOTE

         Approval of the Merger Proposal requires the affirmative vote of the
holders of a majority of the Cotter Class A Common Stock.  Approval of the
amendment to Cotter's Amended and Restated Certificate of Incorporation to
increase from 2,000,000 to 4,000,000 the maximum number of shares of Class B
Common Stock authorized to be outstanding, as contemplated by the Merger
Proposal, also requires the affirmative vote of the holders of a majority of
the Cotter Class B Common Stock.

         Abstentions will have the effect of a "NO" vote on the Merger
Proposal.





                                       27
<PAGE>   48

         As of November 23, 1996, directors and executive officers of Cotter
and their affiliates were beneficial owners of an aggregate of 150 shares of
Cotter Class A Common Stock and 17,734 shares of Cotter Class B Common Stock,
or approximately 0.3% of the 48,520 shares of Cotter Class A Common Stock and
approximately 1.7% of the 1,040,283 shares of Cotter Class B Common Stock that
were issued and outstanding as of such date.  Each of the directors and
executive officers of Cotter has indicated an intention to vote all shares of
Cotter Stock beneficially owned by him or her in favor of approval of the
Merger Proposal.

         THE MATTERS TO BE CONSIDERED AT THE COTTER ANNUAL MEETING ARE OF GREAT
IMPORTANCE TO THE STOCKHOLDERS OF COTTER.  ACCORDINGLY, STOCKHOLDERS ARE URGED
TO READ AND CAREFULLY CONSIDER THE INFORMATION PRESENTED IN THIS JOINT PROXY
STATEMENT/PROSPECTUS, AND TO COMPLETE, DATE, SIGN AND PROMPTLY RETURN THE
ENCLOSED PROXY IN THE ENCLOSED POSTAGE-PAID ENVELOPE.





                                       28
<PAGE>   49

                            THE SCC SPECIAL MEETING


PURPOSE OF THE SCC SPECIAL MEETING

         At the SCC Special Meeting, holders of SCC Stock will consider and
vote to approve the Merger Agreement.  As a result of the Merger, SCC will
merge with and into Cotter and Cotter will be the surviving corporation,
thereafter known as TruServ.

         THE SCC BOARD HAS UNANIMOUSLY APPROVED THE MERGER PROPOSAL, BELIEVES
THAT THE TERMS OF THE MERGER AGREEMENT ARE FAIR TO, AND IN THE BEST INTERESTS
OF, SCC AND ITS SHAREHOLDERS, AND UNANIMOUSLY RECOMMENDS THAT HOLDERS OF SHARES
OF SCC STOCK VOTE "FOR" APPROVAL OF THE MERGER AGREEMENT.

RECORD DATE; VOTING RIGHTS; PROXIES

         All holders of SCC Stock at the close of business on ___________, __
1997 (the "SCC RECORD DATE") are entitled to notice of and to vote at the SCC
Special Meeting.

         As of the SCC Record Date, there were ___________ shares of SCC Common
Stock issued and outstanding, each of which entitled the holder thereof to one
vote; and _____ shares of SCC Series A Stock and _____ shares of SCC Preferred
issued and outstanding, each of which will be permitted to cast one vote on the
Merger Proposal.

         All shares of SCC Stock represented by properly executed proxies will,
unless such proxies have been previously revoked, be voted in accordance with
the instructions indicated in such proxies.  IF NO INSTRUCTIONS ARE INDICATED,
SUCH SHARES OF SCC STOCK WILL BE VOTED IN FAVOR OF APPROVAL OF THE MERGER
PROPOSAL.  A Shareholder who has given a proxy may revoke it at any time prior
to its exercise by giving written notice thereof to the Secretary of SCC, and
if you attend the meeting you may revoke your proxy in writing at that time and
vote in person.  However, mere attendance at the SCC Special Meeting will not
in and of itself have the effect of revoking the proxy.  Votes cast by proxy or
in person at the SCC Special Meeting will be tabulated by the judges of
election appointed for the meeting.

SOLICITATION OF PROXIES

         Proxies are being solicited by and on behalf of the SCC Board.  SCC
will bear all expenses in connection with such solicitation.  In addition to
solicitation by use of the mails, proxies may be solicited by directors,
officers and employees of SCC in person or by telephone, telegram or other
means of communication.  Such directors, officers and employees will not be
additionally compensated for, but may be reimbursed for out-of-pocket expenses
incurred in connection with, such solicitation.  All SCC Stock is held of
record and beneficially by SCC Members and therefore no forwarding arrangements
have been made with respect to brokerage firms, banks, custodians, nominees and
fiduciaries for the forwarding of proxy and solicitation materials to the
owners of SCC Stock held of record by such persons.

QUORUM





                                       29
<PAGE>   50

         The presence in person or by properly executed proxy of holders of a
majority of all of the issued and outstanding shares of each class or series of
SCC Stock entitled or permitted to vote is necessary to constitute a quorum at
the SCC Special Meeting.  For purposes of determining whether a quorum is
present, the judges of election will include shares the holders of which
abstain from voting on any particular matter ("ABSTENTIONS").

REQUIRED VOTE

         Approval of the Merger Agreement requires the affirmative vote of a
majority of the votes cast by the holders of each class or series of
outstanding shares of SCC entitled to vote thereon present by person or by
proxy at the special meeting provided that a quorum is present thereat.

         As of the SCC Record Date, directors of SCC and their affiliates were
beneficial owners of an aggregate of _________ shares of SCC Common Stock,
_______ shares of SCC Series A Stock and ________ shares of SCC Preferred
Stock, or approximately ___%, ___%, and ___% of the __________, ___________,
and __________ issued and outstanding shares of each such class as of such
date.  Each of the directors has indicated an intention to vote all shares of
SCC Stock beneficially owned by him or her in favor of approval of the Merger
Proposal.  No executive officers of SCC own any SCC Stock.

PBCL SECTION 1906 PROVISIONS; SPECIAL TREATMENT

         Holders of SCC Common Stock who own more than five (5) retail
locations own more than forty (40) shares of SCC Common Stock, at the rate of
eight (8) shares of SCC Common Stock for each retail location (the "SPECIAL
CLASS").  The Special Class of holders of SCC Common Stock will have their
shares of SCC Common Stock in excess of forty (40) canceled and the par value
thereof paid to such holders by TruServ promptly after the Effective Time (the
"SPECIAL TREATMENT").  The Special Treatment of the Special Class must be
authorized by a majority of the votes cast by the holders of each class or
series of SCC Stock, and by a majority of the votes cast by the holders of the
SCC Common Stock.  Upon approval of the provision for Special Treatment, the
Special Class only shall be entitled to dissenter's rights as described
hereinafter.


         THE MATTERS TO BE CONSIDERED AT THE SCC SPECIAL MEETING ARE OF GREAT
IMPORTANCE TO THE SHAREHOLDERS OF SCC.  ACCORDINGLY, SHAREHOLDERS ARE URGED TO
READ AND CAREFULLY CONSIDER THE INFORMATION PRESENTED IN THIS JOINT PROXY
STATEMENT/PROSPECTUS, AND TO COMPLETE, DATE, SIGN AND PROMPTLY RETURN THE
ENCLOSED PROXY IN THE ENCLOSED POSTAGE-PAID ENVELOPE.





                                       30
<PAGE>   51

                                   THE MERGER

         This section of the Joint Proxy Statement/Prospectus describes certain
aspects of the proposed Merger.  To the extent that it relates to the Merger
Agreement and the terms of the Merger, the following description does not
purport to be complete and is qualified in its entirety by reference to the
Merger Agreement which is attached as APPENDIX A to this Joint Proxy
Statement/Prospectus and is incorporated herein by reference.  All Stockholders
are urged to read the Merger Agreement.

GENERAL

         The Merger Agreement provides that the Merger will be consummated if
the approvals of Cotter Stockholders and SCC Shareholders required therefor are
obtained and all other conditions to the Merger are satisfied or waived as
provided in the Merger Agreement.

         Upon consummation of the transactions contemplated by the Merger
Agreement, (i) SCC will be merged with and into Cotter, with Cotter being the
surviving corporation, known thereafter as TruServ, and (ii) each outstanding
share of SCC Common Stock and SCC Series A Stock (excluding those shares
thereof canceled pursuant to Article III of the Merger Agreement) will be
converted into the right to receive 1 fully paid and nonassessable share of
TruServ Class A Common Stock and each 2 outstanding shares of SCC
Preferred will be converted into the right to receive one fully paid and
non-assessable share of TruServ Class B Common Stock. No fractional shares of
TruServ Stock will be issued in connection with such conversion.  Cash will be
delivered in lieu of fractional and canceled shares. Based on the number of
shares of SCC Stock outstanding on the SCC Record Date, it is expected that
approximately 100,000 and 1,070,000 shares of TruServ Class A Common Stock and
Class B Common Stock, respectively, will be issued in connection with the
Merger.  It is also anticipated that an additional approximately 250,000 shares
of TruServ Class A Common Stock will be purchased by those  pre-Merger
Stockholders of Cotter to satisfy the new Class A Common Stock ownership
requirement applicable to such Members as contemplated by the Merger Proposal.

         Based upon the capitalization of Cotter and SCC as of the Cotter
Record Date, the Shareholders of SCC will own approximately 46% of the
outstanding TruServ Class A Common Stock and 68% of the outstanding TruServ
Class B Common Stock  following consummation of the Merger.

EFFECTIVE TIME

         The effective time of the Merger (the "EFFECTIVE TIME") will occur
upon the filing of a Certificate of Merger with the Secretary of State of the
State of Delaware ("CERTIFICATE OF MERGER") and Articles of Merger with the
Secretary of the Commonwealth of the Commonwealth of Pennsylvania ("ARTICLES OF
MERGER")  or at such later time as specified on such Certificate and Articles.
The filing of the Certificate of Merger and Articles of Merger will occur as
soon as practicable after the closing of the transactions contemplated by the
Merger Agreement.  The parties currently anticipate that the Merger will become
effective on or about July 1, 1997. The Merger Agreement may be terminated by
either party if the Merger has not been consummated on or before December 31,
1997 and under





                                       31
<PAGE>   52

certain other conditions.  SEE "THE MERGER AGREEMENT -- CONDITIONS" AND "--
TERMINATION."

CONVERSION OF SHARES; PROCEDURES FOR EXCHANGE OF CERTIFICATES

         The conversion of SCC Common Stock, Series A Stock and Preferred into
the right to receive TruServ Class A Common Stock and TruServ Class B Common
Stock and cash in lieu of canceled and fractional shares will occur
automatically at the Effective Time.

         SCC issues Transaction Statements in lieu of stock certificates,
although there may be some SCC shareholders who have stock certificates from
many years ago, when such certificates were still issued.  Any shares
represented by such certificates, however, have been included on the
Transaction Statements.  Therefore, any certificates will be automatically
canceled at the Effective Time, and need not be forwarded to TruServ.  In the
event that any certificates are presented to TruServ, such certificates shall
not entitle the holder to any shares of TruServ or to any other rights, since
the shares represented by such certificates will have been reflected on a
Transaction Statement, and all rights related to those shares will have been
conferred based upon such Transaction Statements.

         With respect to any shares of SCC Stock evidenced by a Transaction
Statement, as soon as practical after the Merger, TruServ will notify the
holders thereof of the type and amount of TruServ Stock into which such SCC
Stock has been converted.  A check representing the amount of cash in lieu of
fractional or canceled shares, if any, which such holder has the right to
receive in respect thereof will be delivered to such holders of
non-certificated stock, except to the extent of any amounts applied to balances
owed with respect to the unpaid purchase price of any shares of Series A Stock.

         If any issuance of shares of TruServ  Stock in exchange for shares of
SCC  Stock is to be made to a person other than the SCC Shareholder in whose
name the shares are registered at the Effective Time, it will be a condition of
such exchange that the SCC Shareholder requesting such issuance either pay any
transfer or other tax required or establish to the satisfaction of the Exchange
Agent that such tax has been paid or is not payable.

         After the Effective Time, there will be no further transfers of SCC
Stock on the stock transfer books of SCC.

         After the Effective Time, shares of SCC Stock will be deemed for all
corporate purposes to evidence ownership of the number of full shares of
TruServ Stock into which such shares of SCC Stock were converted at the
Effective Time.

         SCC SHAREHOLDERS SHOULD NOT FORWARD CERTIFICATES FOR SCC STOCK TO THE
EXCHANGE AGENT OR RETURN STOCK CERTIFICATES WITH THE ENCLOSED PROXY.

NOTIFICATION OF BY-LAW CONSENT AND ITS SIGNIFICANCE

         The By-Laws of TruServ (SEE APPENDIX D) contain what is known as a
"By-Law membership consent" provision.  Article IX, section 2(b) of the TruServ
By-Laws provides:





                                       32
<PAGE>   53

                 "(b)  Tax Treatment of Patronage Dividend by Members.  Each
         person who is a Member of the Corporation on the effective date of
         this section 2(b) of this Article IX of the By-Laws and continues as a
         Member after such date and each person who becomes a member of the
         Corporation after such effective date shall, by such act alone,
         consent and be deemed to have consented that the amount of any
         distributions with respect to the Member's patronage which are made in
         written notices of allocation (as defined in section 1388 of the IRC)
         and which are received by the Member from the Corporation, will be
         taken into account by the Member at their stated dollar amounts in the
         manner provided in section 1385(a) of the IRC in the taxable year in
         which such written notices of allocation are received by the Member.
         This consent, however, shall not extend to written notices of
         allocation received by the Member as part of a nonqualified payment of
         patronage which clearly indicate on their face that they are
         nonqualified.  By way of illustration, the term "written notice of
         allocation" shall include such items as the Promissory Notes, the
         shares of Class B Common Stock, a notice or statement that such
         securities have been deposited with a bank or other qualified agent on
         behalf of the Member, a notice of credit to the account of the Member
         on the books of the Corporation (against stock subscription or any
         other indebtedness as the Corporation may elect) and such other forms
         of notice as the Board of Directors may determine, distributed by the
         Corporation in payment, or part payment of the Patronage Dividends.
         The stated dollar amount of the Promissory Notes is the principal
         amount thereof and the stated dollar amount of the shares of Class B
         Common Stock is the par value thereof."

         This section of the By-Laws is binding upon all persons who become
members of TruServ after receiving a copy of the By-Law and notification of its
significance.  Members of SCC who become Class A common stockholders of TruServ
will become members of TruServ and will thus be bound by the By-Law consent.

         The By-Law consent requires that, for federal income tax purposes,
members of TruServ report, in the year received, patronage dividends which are
paid by TruServ in the form of qualified written notices of allocation in
accordance with the rules of Section 1385(a) of the IRC.  Section 1385(a) of
the IRC requires members of a cooperative to include in gross income patronage
dividends paid in money, qualified written notices of allocation or other
property.  In the case of patronage dividends paid in qualified written notices
of allocation (which include such instruments as promissory notes and shares of
stock), a member is required to include in income an amount equal to the stated
dollar amount of the notice.  For a note, the stated dollar amount is the
principal amount.  For stock, the stated dollar amount is par value.  For a
detailed description of the rules of taxation applicable to a cooperative and
its patrons, SEE "BUSINESS OF COTTER & COMPANY - PATRONAGE DIVIDENDS" AND
"BUSINESS OF COTTER & COMPANY - PAYMENT OF PATRONAGE DIVIDENDS IN ACCORDANCE
WITH THE INTERNAL REVENUE CODE."


RETAIL MEMBER AGREEMENT; FRANCHISE AND LICENSE AGREEMENTS





                                       33
<PAGE>   54

         Each Cotter Member's Retail Member Agreement in effect at the
Effective Time of the Merger shall be automatically amended and restated in the
form attached to the Merger Agreement as EXHIBIT 3.8.

         The new form of Retail Member Agreement provides, among other things,
that each Member :

         (i) will be required to own 60 shares of Class A Common Stock of
TruServ for each store owned by such Member (up to a maximum of 300 shares for
five or more stores);

         (ii) will after the Effective Time of the Merger,  continue to conduct
its businesses under the True Value(R), Servistar(R) or Coast to Coast(R) names
(or other affiliated names or marks) used by such Members immediately prior to
the Effective Time, unless use of a different name or mark is permitted by
TruServ, and to use any permitted marks only in accordance with and subject to
the terms of the Retail Member Agreement;

         (iii) will conduct a retail hardware, lumber, building materials, home
center,  rental or industrial/commercial operation at a designated location;

         (iv) will comply with TruServ's By-Laws as in effect from time to
time;

         (v) will accept patronage dividends in a form complying with the
requirement of the Internal Revenue Code for deduction from gross income by
TruServ;

         (vi) may receive different services and pay different charges based on
the volume of merchandise purchased by the Member;

         (vii) agrees to have its Retail Member Agreement terminated in certain
circumstances by unilateral action by TruServ's Board of Directors;

         (viii) agrees to have its Retail Member Agreement automatically
modified upon notice to the Member by TruServ of any change in its Certificate
of Incorporation or By-Laws or any resolution of the Board of Directors;

         (ix) agrees to have its Retail Member Agreement governed by Illinois
law, and enforced or interpreted only in courts located in Cook County,
Illinois or any contiguous county; and

         (x) may terminate the Retail Member Agreement upon 60 days written
notice to TruServ.

         FOR A FULLER DESCRIPTION OF THE MATTERS SUMMARIZED ABOVE AND OTHER
PROVISIONS OF THE NEW RETAIL MEMBER AGREEMENT, MEMBERS SHOULD READ THAT
AGREEMENT CAREFULLY AND IN ITS ENTIRETY.

         The Member Agreement of each SCC Member ("SCC MEMBERSHIP AGREEMENTS")
voting to approve the Merger shall also be automatically terminated and
superseded by the form attached to the Merger Agreement as EXHIBIT 3.8 and the
hardware/lumber operations of such Member will after the Effective Time be
conducted as part of the cooperative activities of TruServ and be governed by
the Certificate of Incorporation, By-





                                       34
<PAGE>   55

Laws and Retail Member Agreement of TruServ as in effect from time to time.
Each SCC Member voting to approve the Merger who receives shares of Class A
Common Stock of TruServ will become a member of TruServ and will be bound by
TruServ's By-Law membership consent.  SEE "NOTIFICATION OF BY-LAW CONSENT AND
ITS SIGNIFICANCE."  License/franchise operations of any such Member other than
with respect to his or her hardware/lumber operations are described below.

         The SCC Membership Agreement of each SCC Member voting against the
Merger and any related transactions contemplated thereby, or abstaining with
respect thereto, together with any related license or franchise agreements,
will be assigned by SCC to TruServ without further action, subject to any
terminations and replacements as may be agreed upon between each such SCC
Member and TruServ. Each SCC Member voting against the Merger who receives
shares of Class A Common Stock of TruServ will become a member of TruServ and
will be bound by TruServ's By-law membership consent.  See "NOTIFICATION OF
BY-LAW CONSENT AND ITS SIGNIFICANCE."

         As soon as practical after the Effective Time, all licenses and
franchise agreements referred to above may be assigned by TruServ to a new
majority owned subsidiary or other affiliate which will be created for the
purpose of continuing to operate any license or franchise activities which may
be continued in that format after the Effective Time.  After the Effective
Time, TruServ will review any retail activities which continue to be carried
out as franchises. It is anticipated that after the Effective Time additional
licenses may be entered into periodically with respect to the Taylor Rental
Centers, Grand Rental Stations, Home & Garden Showplace and Induserve Supply
retail programs.  The parties expect that after the Effective Time it is less
likely that any additional franchise or license agreements will be entered into
with respect to the other retail programs operated as franchises by SCC prior
to the Merger.  Rather, it is contemplated that these programs will initially
be operated as part of the cooperative activities of TruServ.

PRIVATE LABELS

         Generally speaking, after the Merger, TruServ Members will continue to
conduct their businesses under the same respective retail banners as utilized
by pre-Merger Cotter Members and pre-Merger SCC Members, except to the extent
permitted by TruServ on a case by case basis.  As soon as permitted by
anticipated operating synergies, those Members and new Members joining TruServ
after the Merger will have access to all private labels, except with respect to
paint, mower and outdoor power equipment, the private labels of which will be
limited to use by participants in their respective retail organizations.

RETAIL CONVERSION FUNDS AGREEMENT

         In connection with the Merger, TruServ will make available to its
Members an aggregate amount of $40,000,000 to assist store owners in defraying
various conversion costs associated with the Merger, and costs associated with
certain upgrades and expansions of stores.  Of this aggregate amount,
$14,000,000 will be made available to former SCC Members to assist in
defraying the costs of converting to certain Cotter retail systems.  In
addition, the amount of $10,000,000 will be available to former Cotter Members
and former SCC Members (one-half thereof to each such group) to assist in
defraying a portion of the costs of software consolidation of the businesses. 
Finally, the amount of $16,000,000 will be made available to former Cotter
Members and former SCC Members (one-half thereof to each such group)to assist
in defraying a portion of the costs of certain retrofitting and expansion
projects at stores which are preapproved by





                                       35
<PAGE>   56

TruServ.  Members requesting disbursements from these Funds will agree to
remain Members in good standing of TruServ for a period of five years, without
material reductions in purchases, and, should they fail to do so, a prorated
portion of a disbursement from the funds must be repaid by the Member to
TruServ.

BACKGROUND OF THE MERGER

         In early 1996, Daniel A. Cotter, Chief Executive Officer of Cotter &
Company, telephoned and arranged a meeting with Paul Pentz, Chief Executive
Officer of SCC to discuss potential business combinations.  Because of a
variety of other pressing business matters with SCC, including a pending merger
with Coast To Coast, Mr. Pentz declined any additional meetings or discussions,
until the ServiStar Coast To Coast merger was completed.  At that time, both
parties executed a confidentiality agreement.

         In early July, 1996 Messrs. Cotter and Pentz met and discussed the
possibility of a business combination involving Cotter and SCC.  At this
meeting, Mr. Cotter suggested a stock transaction in which SCC shareholders
would receive Cotter Stock in exchange for their shares of SCC Stock.  Both
parties agreed that, if it happened, the name of the surviving company would
immediately be changed to reflect a new approach to the future in the industry.
This meeting did not result in an agreement, but did result in additional
meetings being scheduled between the executives.

         On July 15, 1996, key executives from each company met in Cleveland,
Ohio.   Mr. Pentz and Mr. Cotter met alone, and with their executive teams, who
also met separately, and discussed a business consolidation to enable both
companies to grow and prosper in the future.  The actual price or mechanics of
the transaction was not discussed, although the advantages to members of
combining the companies and the conversion costs of SCC Members to the Cotter
buying and warehouse system was the primary subject of discussion. Mr. Cotter
discussed the idea of a merger at the regular Board of Directors' meeting, July
25, 1996. At that meeting he identified his executive negotiating team, and was
directed by the Board to continue discussions and negotiations.

         Through November 5th, members of the senior management of Cotter  and
SCC, together with their legal and financial advisors negotiated the
terms of the Agreement and Plan of Merger and discussed various ways to join
the companies to create a stronger and more prosperous cooperative.  During
this time, the parties also exchanged financial and legal due diligence
materials, performed additional due diligence, and hired other advisors to
assist, evaluate, and analyze the combination of these companies.

         At Cotter's regular Board meeting on September 26, 1996, Mr. Cotter
presented key elements of the transaction, and described the rationale of the
combination to the Board.  After this meeting, members of Mr. Cotter's
executive management negotiating team continued meetings and discussions with
SCC representatives.  Four Special Board of Directors meetings were held
October 8th, November 7th, November 16th/17th and  November 27th, either
through physical or telephonic meetings, for the purpose of continuing to
inform the Board of the background of the proposed merger, various terms,
provisions, benefits and risks, financial, legal, and strategic reviews,
Cotter's and SCC's goals, the preliminary financial evaluation and analysis,
and the fairness of the transaction, the targeted operating synergies, and in
general, the terms of the Agreement and Plan of Merger.

     At Cotter's Board meeting on December 7, 8, and 9, 1996, the Board received
presentations from its advisors on their respective relevant aspects of the
proposed transaction, including due diligence, fairness and related matters. The
Board unanimously approved the Merger on December 9, 1996.


                                       36
<PAGE>   57


     The SCC Board received a preliminary report on the purposes for, and
possible basic structure of, a business combination at its Regular Meeting held
August 5, 1996.  At the Regular Meeting held October 7, 1996, extensive
discussion occurred as to all aspects of the proposed transaction.  As
negotiations continued and additional details developed, telephonic Board
meetings were arranged for November 7, 1996 and for November 16, 1996.  At its
rescheduled Regular Meeting on December 7, 8 and 9, 1996, the Board received
presentations from its advisors on their respective relevant aspects of the
proposed transaction, including due diligence, fairness and related matters.
The Board unanimously approved the Merger on December 9, 1996.

         The Agreement and Plan of Merger was executed on December 9, 1996,
immediately following its approval by the Boards of Directors of both SCC and
Cotter.

RECOMMENDATION OF THE COTTER BOARD; REASONS FOR THE MERGER

         THE COTTER BOARD HAS UNANIMOUSLY APPROVED THE TERMS OF THE MERGER
PROPOSAL, BELIEVES THAT THE TERMS OF THE MERGER PROPOSAL ARE FAIR TO, AND IN
THE BEST INTERESTS OF, COTTER AND ITS STOCKHOLDERS, AND UNANIMOUSLY RECOMMENDS
THAT HOLDERS OF SHARES OF COTTER STOCK VOTE "FOR" APPROVAL OF THE MERGER
PROPOSAL.

The Merger

         The Cotter Board has concluded that the terms of the proposed Merger
are in the best interests of Cotter and its Stockholders.  The Cotter Board has
reached this conclusion because, among other reasons, the Merger would further
Cotter's strategic goals of strengthening its position in the extremely
competitive retail hardware and home center business, primarily by growth
through acquisition or business combination, leveraging physical assets for
increased sales, developing necessary retail and wholesale technology, and cost
control through a variety of operating and financial synergies.

         As part of their consideration of the Merger Proposal, the Cotter
Board discussed a wide range of combinations between the two companies and the
resulting services and products to be provided for the benefit of the Cotter
Member/Stockholder.  In this connection, the Cotter Board received information
on marketing, freight, inventory, labeling, and sales opportunities, as well as
SKU assortments, purchasing efficiencies, dividend formulas and paint programs.
The Board discussed the material terms of the proposed Merger Agreement, which
had been previously furnished to the Board and a range of valuation issues.
The Cotter Board also considered the fact that representatives of William Blair
& Company, LLC indicated that, subject to certain assumptions and limitations,
the Merger was fair from a financial point of view for the stockholders of both
Cotter and SCC.  The Board also considered financial and strategic concepts of
the Merger as described by Cotter management.

         The Cotter Board discussed the competitive position of Cotter, and
other hardware cooperatives and wholesalers, and the possibility for future
growth and financial viability with and without the Merger.

         The Cotter Board did not quantify or assign respective weights to
specific factors but concluded that the growth strategy and potential cost
savings, asset utilization, and





                                       37
<PAGE>   58

business synergies resulting from long term reductions in facilities and
personnel were to the overall and ultimate benefit of its Stockholders.

Cumulative Voting

         The holders of Class A Common Stock are presently permitted to
cumulate their votes in the election of directors of Cotter.  Pursuant to the
cumulative voting provisions, each holder is entitled to cast, for every share
held, a number of votes equal to the number of directors to be elected.  Each
such holder may cast such whole number of votes for one nominee, or distribute
such whole number of votes among two or more nominees in any manner.  The
proposed Amended and Restated Certificate of Incorporation of TruServ
eliminates the cumulative voting provisions.

         One of the principal effects of cumulative voting is to make it more
likely that an individual or group of individuals who own less than a plurality
of the voting stock would be able to obtain representation on a board of
directors.  Such an individual or group may have interests and goals which are
not consistent with and might be in conflict with those of a majority of
Stockholders.  Cotter's Board of Directors believes that each Director should
represent the interests of all Stockholders, rather than the interests of any
special constituency, and that the presence on the Board of one or more
directors representing such a constituency could disrupt and impair the
efficient management of TruServ.

Per Store Class A Common Stock Ownership Requirements

         The Cotter Board has approved, and recommends that the Stockholders
vote in favor of, the amendment to the Certificate of Incorporation of the
TruServ eliminating the requirement that all Members own the same number of
shares of Class A Common Stock and incorporating in the Retail Member Agreement
a requirement to own 60 shares of such stock for each such Member's stores (up
to a maximum of five stores, or 300 shares) because such an ownership
methodology more fairly reflects the relative interests of the owners in
TruServ.

Increase in Authorized Shares of Cotter Stock

         The Cotter Board has approved, and recommends that the Stockholders
vote in favor of, the amendment to the Certificate of Incorporation of Cotter
increasing the maximum number of authorized shares of Class A Common Stock and
Class B Common Stock to 750,000 and 4,000,000 respectively, because without
such an increase there will be insufficient shares of such stock to implement
the terms of the Merger and to declare patronage dividends on an on-going
basis.

RECOMMENDATION OF THE SCC BOARD; REASONS FOR THE MERGER

         THE SCC BOARD HAS UNANIMOUSLY APPROVED THE TERMS OF THE MERGER
PROPOSAL, BELIEVES THAT THE TERMS OF THE MERGER PROPOSAL ARE FAIR TO, AND IN
THE BEST INTERESTS OF, SCC AND ITS SHAREHOLDERS, AND UNANIMOUSLY RECOMMENDS
THAT HOLDERS OF SHARES OF SCC STOCK VOTE "FOR" APPROVAL OF THE MERGER PROPOSAL.





                                       38
<PAGE>   59

         The SCC Board, after review of extensive information from management
and outside advisors, concluded that the terms of the proposed Merger are fair
to, and in the best interests of, SCC and its Shareholders because of the many
opportunities it presents, the main benefits of which are:

         -       Improved retail market position
         -       Improved profitability
         -       Improved wholesale market position
         -       Lower costs of operation
         -       Improved service levels
         -       Greater financial strengths
         -       Improved asset utilization
         -       Greater manufacturing efficiencies
         -       Faster technology development

         In view of the variety of factors considered in connection with its
evaluation of the Merger Proposal, the SCC Board did not find it practicable
to, and did not, quantify or otherwise assign relative weights to the specified
factors considered in reaching this determination.  In addition, individual
Members of the SCC Board may have given different weights to different factors.


OPINIONS OF WILLIAM BLAIR & COMPANY, LLC

         Cotter and SCC retained William Blair & Company, LLC ("BLAIR") to
opine as to the fairness, from a financial point of view, of the consideration
received by the stockholders of Cotter and SCC in the proposed Merger.  Blair
was retained based on its experience as a financial advisor in connection with
mergers and acquisitions as well as Blair's industry knowledge and familiarity
with the parties.  In its analysis, Blair considered both the relevant value of
the shares exchanged in the Merger and the relative value to Members from
participation (i.e.  relative prices, fees and services) in the cooperative
before and after the Merger.

         In connection with the evaluation of the Merger by the Board of
Directors of Cotter and SCC, Blair advised the Board of Directors of Cotter on
November 18, 1996 that, subject to confirming certain additional due diligence
matters, that the consideration was fair from a financial point of view for the
stockholders of both Cotter and SCC.  On December 9, 1996, Blair met separately
with both Boards of Directors to review the Merger and Blair delivered its
written opinion to each of Cotter and SCC, that, as of the date of such
opinions, and subject to certain assumptions, factors and limitations set forth
in such written opinions as described below, the consideration from the Merger
was fair from a financial point of view for stockholders of both Cotter and
SCC.  Blair did not recommend to Cotter or SCC any specific terms of the
Merger.  Blair's opinions address only the fairness of the consideration from
the Merger to the stockholders of Cotter and SCC from a financial point of
view, and does not constitute a recommendation to any stockholder as to how
such stockholder should vote at the Cotter Annual and SCC Special Meetings.
Blair expresses no opinion as to the tax consequences of the Merger, and
Blair's opinions as to the fairness of the Merger does not take into account
the particular tax status or position of any holder of Cotter Stock or SCC
Stock.  In rendering its opinions, Blair was not engaged as an agent or
fiduciary of either Cotter or SCC stockholders or any third party.





                                       39
<PAGE>   60

        WHILE THE FOLLOWING DESCRIPTION REVIEWS ALL OF THE MATERIAL ANALYSES
PERFORMED BY BLAIR, THE COMPLETE TEXT OF THE OPINIONS DATED DECEMBER 9, 1996
ARE ATTACHED HERETO AS APPENDIX B AND THE SUMMARY OF THE OPINIONS SET FORTH
BELOW IS QUALIFIED IN ITS ENTIRETY BY REFERENCE TO THE FULL TEXT OF SUCH
OPINIONS.  STOCKHOLDERS OF BOTH COTTER AND SCC ARE URGED TO READ SUCH OPINIONS
CAREFULLY AND IN ITS ENTIRETY FOR A DESCRIPTION OF THE PROCEDURES FOLLOWED, THE
FACTORS CONSIDERED, THE ASSUMPTIONS MADE AND SCOPE OF THE REVIEW UNDERTAKEN BY,
AS WELL AS LIMITATIONS ON THE REVIEW UNDERTAKEN BY, BLAIR IN RENDERING ITS
OPINIONS.

         In connection with Blair's review of the Merger and the preparation of
its opinions dated December 9, 1996, Blair examined, among other things:  (i)
the Merger Agreement dated as of December 9, 1996; (ii)  audited financial
statements of Cotter and SCC for each of the three years ended December 30,
1995 and June 30, 1996, respectively; (iii)  unaudited financial statements of
Cotter for the three quarters ended September 28, 1996 and the unaudited
financial statements of SCC for the one quarter ended September 30, 1996; (iv)
certain internal financial information and forecasts for Cotter and SCC
prepared by the respective management of each company; and (v)  certain other
publicly available information on Cotter and SCC.  Blair also held discussions
with the management of Cotter and SCC to discuss the foregoing, and considered
other matters which it deemed relevant to its inquiry.  Blair was not requested
to, nor did Blair solicit the interest of any other third party in acquiring or
merging with SCC or Cotter.

         In the course of its engagement Blair made investigations of each of
Cotter and SCC.  In arriving at its opinions, however, Blair did not
independently verify any of the foregoing information and relied on all such
information being complete and accurate in all material respects.  Furthermore,
Blair did not obtain any independent evaluation or appraisal of the properties
or assets and liabilities of Cotter or SCC or of any of their subsidiaries, nor
was Blair furnished with any such evaluations or appraisals.  The opinions are
necessarily based upon market, economic and other conditions that existed and
could be evaluated as of the date of the opinion, and on information available
to Blair as of such date.  It should be understood that, although subsequent
developments may affect its opinions, Blair does not have any obligation to
update, revise or reaffirm its opinions.

         The summary set forth below does not purport to be a complete
description of the analyses performed by Blair in arriving at its opinions.
Arriving at opinions of fairness is a complex process that involves various
determinations as to the most appropriate and relevant methods of financial
analysis and the applications of those methods to the particular circumstances
and, therefore, such opinions are not necessarily susceptible to partial
analysis or summary description.  Blair believes that its analyses must be
considered as a whole and that selecting portions of its analyses or portions
of the factors considered by it, without considering all analyses and factors,
could create an incomplete view of the valuation process and other analyses
underlying its opinions.

         In performing its analyses, Blair used and relied upon projections
from Cotter that were provided by Cotter's management, and projections from SCC
that were provided by SCC's management, and estimates of the potential
financial benefits of the Merger jointly developed by both companies.  With
respect to the financial and operating forecasts and the potential financial
benefits of the Merger (and the assumptions and bases therefor) of Cotter and
SCC which Blair reviewed, Blair assumed that such forecasts and estimates had
been reasonably prepared in good faith on the basis of reasonable assumptions
and





                                       40
<PAGE>   61

reflected the best available estimates and judgments of the respective
management of Cotter and SCC, and assumed that such forecasts will be realized
in the amounts and in the time periods currently estimated by such management
of Cotter and SCC.  The forecasts, estimates and judgments of Cotter and SCC on
which Blair relied constitute forward-looking information, are based on
numerous factors and events beyond the control of the parties, and are
inherently subject to significant uncertainty.  In its analyses, Blair made
numerous assumptions with respect to industry performance, general business and
other conditions and matters; many of which are beyond the control of Cotter
and SCC.  Accordingly, actual future results may vary materially from those
projected.  Additionally, estimates of the value of the businesses and
securities neither purport to be appraisals nor necessarily reflect the prices
at which businesses or securities may actually be sold.  Accordingly, such
analyses and estimates are inherently subject to substantial uncertainty.  No
public company analyzed is identical to Cotter or SCC, and none of the similar
transactions utilized as a comparison is identical to the Merger.  Accordingly,
an analysis of publicly traded comparable companies and comparable acquisition
transactions is not mathematical; rather it involves complex considerations and
judgments concerning differences in financial and operating characteristics of
the comparable companies or the companies involved in comparable acquisition
transactions and other factors that could affect the public trading value of
the comparable companies or the transaction to which they are being compared.

         In rendering its opinions of fairness for the stockholders of Cotter
and SCC, Blair analyzed both the relevant value of the shares exchanged in the
Merger and the relative value to Members from participation in the cooperative
before and after the Merger.  In order for the Merger to be considered fair
from a financial point of view, both aspects (share valuation and Member usage)
of the Merger had to be deemed to be fair for the stockholders of each
respective company.  The valuation of the shares exchanged was accomplished
using comparable companies analysis, comparable acquisitions analysis and
discounted cash flow analysis.  These analyses showed a range of reference
values for stockholders of Cotter, SCC and the pro forma combined company
including potential financial benefits of the Merger ("COMBINED COMPANY").  The
value to Cotter and SCC stockholders after the merger was calculated by
multiplying the value of the Combined Company by each company's shareholders
percentage ownership in the Combined Company.  Analyses of the relative value
to Members from participation in the cooperative before and after the Merger
compared what Blair deemed to be the relevant and material benefits to the
stockholders of Cotter and SCC before and after the Merger.  The primary
benefits analyzed included, but were not limited to, pricing, fees and
services.

         Cotter and SCC engaged Blair on October 17, 1996 by means of
engagement letters to provide financial advisory and investment banking
services in connection with the possible Merger.  The engagement letters
provide that, for its services, Blair is to be paid by each of Cotter and SCC
(i) a $20,000 fee, payable upon execution of the engagement letter, (ii) a
$20,000 fee payable after completion of familiarizing itself to the extent it
deems appropriate, including discussions with senior management of each
company, with the business, operations and financial condition and prospects of
Cotter and SCC and the preparation and delivery of a valuation of each company
and the financial benefits of the Merger in such a form as it deems appropriate
to the Board of Directors of both Cotter and SCC, and (iii) a $60,000 fee
payable in the event that Blair renders an opinion as to the fairness, from a
financial point of view, to the stockholders of Cotter and SCC or advises the
Board of Directors that it is unable to render such an opinion due to the
adequacy of





                                       41
<PAGE>   62

such consideration.  In addition, if requested to perform other services, Blair
will be paid an additional fee.  It is currently expected that Blair will not
be requested to render these additional services.  Furthermore, pursuant to the
engagement letter, Cotter and SCC have agreed to each pay for one half of
Blair's out-of-pocket expenses reasonably incurred by it in connection with its
engagement hereunder.  Cotter and SCC have also agreed to indemnify Blair for
certain liabilities, including liabilities under the federal securities laws or
relating to or arising out of Blair's engagement as financial advisor to Cotter
and SCC.

         William Blair & Company, LLC has been engaged in the investment
banking business since 1935.  Blair undertakes the valuation of investment
securities in connection with public offerings, private placements, business
combinations, estate and gift tax valuations and similar transactions.

CONFLICTS OF INTEREST

         In considering the recommendations of the Cotter Board and the SCC
Board with respect to the Merger Agreement and the transactions contemplated
thereby, Stockholders should be aware that certain Members of the management of
Cotter and SCC have interests in the Merger that are in addition to the
interests of Stockholders of Cotter and SCC generally. These interests arise
from, among other things, certain indemnification and insurance arrangements
and with respect to certain executive officers of Cotter and SCC, various
existing two to five year employment contracts, benefit plans and director fee
arrangements among Cotter, SCC and directors and certain executive officers of
Cotter and SCC.

AGREEMENTS WITH RESPECT TO DIRECTORS.

         After the Merger, members of the Board of Directors will be compensated
for their services in that capacity.  Each Vice-Chairman will be paid $54,000.00
per year.  The initial Chairman of the Board of TruServ, who will also be an
officer and employee of TruServ, will not receive any additional compensation
for serving as Chairman. Regular members of the Board will be paid $24,000.00
per year.  Those members of the Cotter and SCC Boards not continuing to serve as
regular members of the TruServ Board after the Merger will become Advisory
Directors and serve on TruServ's Advisory Boards and be paid $12,000.00 per
year.  It is anticipated that the Advisory Boards will dissolve after two 
years.  

         The officers and directors of TruServ will be as set forth on EXHIBITS
2.3(a) AND 2.3(b) to the Merger Agreement. Copies of such exhibits are attached
to the Merger Agreement which is Appendix A to this Joint Proxy
Statement/Prospectus.  The initial Board of Directors of TruServ will consist
of seventeen persons and will be comprised of the current Chief Executive
Officers of Cotter and SCC, eight directors selected by the current Cotter
Board of Directors and seven directors selected by the current SCC Board of
Directors.  Commencing on the Effective Time of the Merger, such seventeen
directors will be divided into classes and serve for terms of one, two or three
years as set forth in TruServ's By-Laws.  Those By-Laws impose certain
qualifications for and limitations on service as a director.  TruServ is
expected to provide by Board resolution that in certain circumstances if a
director ceases to serve as such, he or she must be replaced by a participant
in the same retail program (True Value(R), ServiStar(R) or Coast to Coast(R)).
TruServ also expects that its Board of Directors will elect the current Chief
Executive Officer of Cotter as chairman of its Board of Directors for not less
than three consecutive





                                       42
<PAGE>   63
 
one year terms after the Effective Time and the current Chief Executive Officer
of SCC as a Director and President and Chief Operating Officer of TruServ.  In
addition, the parties expect that the current Chief Executive Officer of SCC
will be renominated for a second three year term as a Director in 1999.

INDEMNIFICATION AND INSURANCE

         Under the terms of the Merger Agreement, Cotter has agreed that after
the Effective Time, for acts occurring prior to the Merger (i) all rights to
indemnification and advancement of expenses existing in favor of the directors
and officers of SCC and its current or former subsidiaries (the "INDEMNIFIED
PARTIES") under the provisions existing on the date of the Merger Agreement in
the Articles of Incorporation, By-Laws and indemnification agreements of SCC
will survive the Merger, and (ii) TruServ will indemnify and advance expenses
to the Indemnified Parties to the full extent required or permitted under the
provisions existing on the date of the Merger Agreement in the Articles of
Incorporation, By-Laws and indemnification agreements of SCC.


CERTAIN FEDERAL INCOME TAX CONSEQUENCES

         Coopers & Lybrand, SCC's certified public accountants, is of the
opinion that the material federal income tax consequences of the Merger,
insofar as they relate to SCC and its Shareholders, will be as follows:

                 (i)      the Merger will constitute a reorganization within
         the meaning of Section 368(a) of the Code, and Cotter and SCC will
         each be a party to that reorganization within the meaning of Section
         368(b) of the Code;

                 (ii)     no gain or loss will be recognized by Cotter or SCC,
         as the case may be, as a result of the Merger;

                 (iii)    Except as otherwise described below, no gain or loss
         will be recognized by the shareholders of SCC upon the conversion of
         their SCC Stock into shares of TruServ Stock pursuant to the
         Merger.

                 (iv)     The aggregate tax basis of the shares of TruServ
         Stock received in exchange for shares of SCC Stock pursuant to the
         Merger (including a fractional share for which cash is received) will
         be the same as the aggregate tax basis for such shares of SCC Stock
         decreased by (i) the amount of any tax basis allocable to the
         fractional share interest for which cash is received, (ii) the amount
         of any tax basis of SCC Common Stock exchanged for cash or a reduction
         of an outstanding obligation of the SCC Member, and (iii) the amount
         of any tax basis of SCC Preferred exchanged for unsecured promissory
         notes, and increased by the amount of any unrecognized loss; 

                 (v)      Although the matter is not free from doubt, the
         holders of SCC Preferred who receive Class B Common Stock in the
         Merger and who also receive the right to exchange the Class B Common
         Stock for unsecured promissory notes pursuant to the Conversion of
         Securities provisions in Article 3.2(c) of the Merger Agreement (the
         "Exchange Right") should not recognize gain in connection with the
         receipt of the Exchange Right. However, the Internal Revenue Service
         may assert that such holders must recognize gain. Such taxable gain,
         if any, would be equal to the fair market value, if any, of the
         Exchange Right on the date of the Merger and would be recognized only
         in an amount equal to the excess, if any, of (i) the fair market value
         of the TruServ Stock received (including a fractional share treated as
         received), the fair market value of the Exchange Right received, and
         cash received (including the fair market value of any reduction of an
         outstanding obligation received in lieu of cash) for SCC Common Stock 
         by such holder over (ii) the tax basis of all SCC Stock exchanged by 
         the holder in the Merger. Any such gain generally will be treated as 
         capital gain. If the tax basis of all the SCC Stock exchanged by the 
         holder in the Merger exceeds the fair market value of the TruServ 
         Stock received (including a fractional share treated as received), the
         fair market value of the Exchange Right received, and cash received 
         (including the fair market value of any reduction of an outstanding
         obligation received in lieu of cash) for SCC Common Stock by 
         such holder in the Merger, no loss would be recognized by the holder. 

         The holders of SCC Stock who have received cash in lieu of a fractional
         share of TruServ Stock generally will be treated as if the fractional
         share had been distributed to such holder as part of the Merger and
         then redeemed by TruServ in exchange for the cash distributed in
         lieu of the fractional share in a transaction qualifying as an exchange
         under Section 302 of the Code.  As a result, a holder of SCC Common
         Stock generally will recognize capital gain or loss with respect to
         the cash payment received in lieu of a fractional share.

         The holders of SCC Preferred who have received Class B Common Stock in
         the Merger and who also receive an Exchange Right, and who subsequently
         exercise that Exchange Right, generally will be treated as if the Class
         B Common Stock sold pursuant to the Exchange Right, was redeemed by
         TruServ in a transaction qualifying as an exchange under Section 302 of
         the Code. Such holder generally will recognize gain equal to the
         difference in the fair market value of the unsecured promissory notes
         received over the holder's tax basis in the Class B Common Stock
         exchanged (plus an amount equal to any gain recognized as a result of
         receiving the Exchange Right). Any such gain generally will be treated
         as capital gain. Although the matter is not free from doubt, any loss
         arising from an exercise of the Exchange Right may not be recognized.
         Any holders of Exchange Rights who fail to exercise those rights prior
         to their expiration should not recognize any loss upon such expiration
         unless an amount was included in income upon receipt of the Exchange
         Right. 

         The holders of SCC Common Stock who receive cash, or a reduction of an
         outstanding obligation, in exchange for shares of SCC Common Stock
         exceeding forty (40) shares of SCC Common Stock (i.e., common stock
         relating to more than  five stores owned by any one SCC Member)
         pursuant to Article 3.2 of the Merger Agreement generally will be
         treated as if the SCC Common Stock exceeding forty (40) shares was
         redeemed by TruServ in a transaction qualifying as an exchange under
         Section 302 of the Code. The shareholder will recognize gain, but not
         loss, if any, in the exchange. Such gain, if any, would equal the
         difference between (i) the cash received, if any, and the fair market
         value of any reduction in an outstanding obligation, and (ii) the
         holder's tax basis in the SCC Common Stock. Any such gain generally
         will be treated as capital gain. 

                 (vi) the aggregate tax basis of the shares of TruServ Stock 
         received in exchange for shares of SCC Stock pursuant to the Merger 
         (including fractional shares for which cash is received) will be the 
         same as the aggregate tax basis for such shares of SCC Stock decreased
         by the amount of any tax basis allocable to the fractional share 
         interests for which cash is received; and

                 (vii)    the holding period for shares of TruServ Stock
         received in exchange for shares of SCC Stock pursuant to the Merger
         will include the period that such shares of SCC Stock were held by the
         holder, provided such shares of SCC Stock were held as capital assets
         by the holder at the Effective Time.





                                       43
<PAGE>   64

          Ernst & Young LLP, Cotter's certified public accountants, has
rendered its opinion with regard to the material federal income tax consequences
of the Merger, insofar as they relate to Cotter and its Stockholders.  Their
opinion is attached as Exhibit 8-A hereto wherein they have opined that:

   (i)    the Merger will constitute a reorganization within the meaning of
          Section 368(a) of the Code, and Cotter and SCC will each be a party to
          the reorganization within the meaning of Section 368(b) of the Code;

   (ii)   no gain or loss will be recognized to Cotter or SCC as a result of the
          Merger;

   (iii)  neither gain nor loss will be recognized by the Cotter Stockholders as
          a result of the conversion of their Cotter Common Stock into shares of
          TruServ Stock;

   (iv)   the aggregate tax basis of the shares of the TruServ Class A Common
          stock received in the conversion of the Cotter Class A Common Stock
          and the aggregate tax basis of the shares of the TruServ Class B
          Common Stock received in the conversion of the Cotter Class B Common
          Stock shall be the same as that of the shares exchanged;

   (v)    the holding period of the TruServ Class A Common Stock and the TruServ
          Class B Common Stock received in the conversion of the Cotter Class A
          and Class B Common shares, respectively, shall include the period that
          the Cotter Common shares were held;

   (vi)   an exchange of shares of Class B Common Stock for TruServ Class A
          Common Stock in the Recapitalization(1) will constitute a
          reorganization within the meaning of Section 368(a)(1) of the Code.
          TruServ will be a party to a reorganization within the meaning of
          Section 368(b) of the Code;

   (vii)  no gain or loss will be recognized by the Cotter members upon the
          exchange, in each instance, of shares of Class B Stock for TruServ
          Class A Common Stock;

   (viii) the basis of the TruServ Class A Common Stock to be received by the
          Cotter members who exchange Class B Common Stock in the
          Recapitalization will be, in each instance, the same as the basis of
          their Class B Common Stock surrendered in exchange therefor;

   (ix)   the holding period of the TruServ Class A Common Stock to be received
          by the Cotter members who surrender Class B Common Stock in exchange
          therefor will include in each instance the period during which the
          Cotter member held the Class B Common Stock surrendered in the
          exchange assuming that the Class B Common Stock was a capital asset in
          the hands of the holder;

   (x)    the receipt of the contingent right to convert Patronage Dividend
          Subordinated Notes into TruServ Class B Common Stock during the 5 year
          period commencing on the effective date of the merger ("Rights"), by
          the former Cotter members should not result in the recognition of
          income or loss.  Pursuant to recently issued Regulations, a
          modification of the underlying terms of a debt instrument will be
          treated as an exchange of the "old" debt instrument for the modified
          debt instrument.  In general, modification will create an exchange
          only if the modification is significant.  The type of modification
          created by the Rights would be deemed significant only if the rights
          of the holder are altered in an economically significant manner.
          Since it is highly unlikely that the Rights would be exercised, it is
          unlikely that a holder's rights have been altered in an economically
          significant manner.  However, since these Regulations have been
          finalized within the last six months, it is possible that the IRS
          would contend that the Patronage Dividend Subordinated Notes were
          exchanged.  Further, a deemed exchange would be unlikely to create an
          adverse tax consequence to the members.  Since the Patronage Dividend
          Subordinated Notes were issued as patronage, most holders should have
          a basis equal to the principal amount of the debt, and a taxable
          exchange would not create a gain.

   (xi)   the redemption of a Cotter member's TruServ Class B Common Stock
          should be nontaxable to the extent that the proceeds received with
          respect to each share equal the amount previously included in income
          as patronage pursuant to Subchapter T of the Code.  To the extent that
          the proceeds are less than the amount previously included in income,
          the Cotter member should be entitled to an ordinary loss deduction.
          If the redemption proceeds exceed the amount previously included in
          income, such excess will be subject to the normal rules of stock
          redemptions found in Subchapter C of the Code.  Subchapter C generally
          treats redemption proceeds as distributions (dividends) unless the
          shareholder has a meaningful reduction in his ownership of the
          distributor.  If there has been a meaningful reduction, the
          transaction should be treated as a sale or exchange of a capital
          asset.

- ---------------

(1) The Recapitalization is the required acquisition by the Cotter members of
additional Class A TruServ Stock in exchange for either Cotter Class B Common
Stock and/or Patronage Dividend Subordinated Notes.  Stock exchanges pursuant
to the Recapitalization are transactions described in Section 1036 of the Code.
The tax consequences as described herein shall be the same whether the
Recapitalization is deemed a reorganization or a Section 1036 transaction.

         It is a condition to the consummation of the Merger (which may be
waived by the consent of both of Cotter and SCC) that SCC has received a
favorable IRS private letter ruling to the effect that the proposed Merger will
comply with the continuity of interest requirements for a tax free
reorganization under Section 368 of the Code.  The opinions expressed herein are
conditioned upon receipt of such letter and are also based, and such opinions to
be issued later will be based, upon the Code, its legislative history, existing
and proposed regulations thereunder, published rulings and court decisions, all
as in effect as of the time such opinions were issued and all of which are
subject to change, which change could be retroactive.

         THE DISCUSSION SET FORTH ABOVE IS INCLUDED FOR GENERAL INFORMATION
ONLY.  IT DOES NOT ADDRESS THE STATE, LOCAL OR FOREIGN TAX ASPECTS OF THE
MERGER.  IN ADDITION, IT DOES NOT DISCUSS THE FEDERAL INCOME TAX CONSIDERATIONS
THAT MAY BE RELEVANT TO CERTAIN PERSONS, AND MAY NOT APPLY TO CERTAIN HOLDERS
SUBJECT TO SPECIAL TAX RULES.

         EACH SHAREHOLDER SHOULD CONSULT HIS OR HER OWN TAX ADVISOR WITH
RESPECT TO THE SPECIFIC TAX CONSEQUENCES OF THE MERGER TO HIM OR HER, INCLUDING
THE APPLICATION AND EFFECT OF STATE, LOCAL AND FOREIGN TAX LAWS.


ACCOUNTING TREATMENT

         The Merger will be accounted for by TruServ using the purchase method
of accounting in accordance with generally accepted accounting principles.
Therefore, the aggregate consideration paid by Cotter in connection with the
Merger will be allocated to SCC's assets and liabilities based on their fair
values, and the results of operations of SCC will be included in the results of
operations of TruServ only for periods subsequent to the Effective Time of the
Merger.


REGULATORY APPROVALS

         Under the Hart-Scott-Rodino Antitrust Improvements Act of 1976 (the
"HSR ACT"), and the rules promulgated thereunder by the Federal Trade
Commission (the "FTC"), the Merger cannot be consummated until notifications
have been given and certain information has been furnished to the FTC and the
Antitrust Division of the Department of Justice (the "ANTITRUST DIVISION") and
specified waiting period requirements have been satisfied.  Cotter and SCC each
filed the required notification and report forms under the HSR Act with the FTC
and the Antitrust Division.

1.               At any time before or after consummation of the Merger, the 
         Antitrust Division or the FTC, or any state, could take such action
         under the antitrust laws as it deems necessary or desirable in the
         public interest, including seeking to enjoin the consummation of the
         Merger or seeking divestiture of substantial assets of Cotter





                                       44
<PAGE>   65

         or SCC.  Private parties may also seek to take legal action under the
         antitrust laws under certain circumstances. There can be no assurance
         that a challenge to the Merger will not be made or, if such challenge
         is made, that Cotter or TruServ, as the case may be, will prevail.
         However, management of SCC and Cotter each believe that the Merger does
         not present any material anti-competitive effects.

         The obligations of Cotter and SCC to consummate the Merger are subject
to the condition that there be no preliminary or permanent injunction or other
order by any federal, state or foreign court of competent jurisdiction that
prevents consummation of the Merger, and that there be no statute, rule,
regulation.  executive order, stay, decree or judgment by any court or
governmental authority that prohibits or restricts the consummation of the
Merger.  SEE "THE MERGER AGREEMENT -- CONDITIONS." Either Cotter or SCC may
terminate the Merger Agreement if any court of competent jurisdiction in the
United States or other United States governmental body shall have issued an
order, decree or ruling or taken any other action restraining, enjoining or
otherwise prohibiting the Merger and such order, decree, ruling or any other
action shall have become final and non-appealable, provided that the party
seeking to terminate the Merger Agreement for such reason shall have used all
reasonable efforts to remove such order, decree or ruling.  SEE "THE MERGER
AGREEMENT-TERMINATION."





                                       45
<PAGE>   66

                              THE MERGER AGREEMENT

         The following is a brief summary of certain provisions of the Merger
Agreement, a copy which is attached as Appendix A to this Joint Proxy
Statement/Prospectus and is incorporated herein by reference.  This summary is
qualified in its entirety by reference to the full text of the Merger
Agreement.

THE MERGER

         Pursuant to the Merger Agreement, and subject to the terms and
conditions thereof, at the Effective Time SCC will be merged with and into
Cotter, with Cotter as the surviving corporation (to be known thereafter as
TruServ Corporation).  The Merger will have the effects specified in Section
259 of the DGCL and Section 1929 of the PBCL.

         Cotter's Amended and Restated Certificate of Incorporation and
Cotter's By-laws will be TruServ's Certificate of Incorporation and By- laws.
The initial directors and the initial officers of TruServ will be as set forth
on EXHIBITS 2.3(a) and EXHIBITS 2.3(b) of the Merger Agreement.

EFFECTIVE TIME OF THE MERGER

         The closing of the transactions contemplated by the Merger Agreement
(the "CLOSING") will take place on the first business day (the "CLOSING DATE")
after the later of (i) the date on which both SCC and Cotter Stockholders
meetings approving the Merger have occurred, and (ii) the day on which all of
the conditions to the Merger are satisfied or waived, or at such other date as
Cotter and SCC agree.  SEE "THE MERGER AGREEMENT -- CONDITIONS."

         As soon as practicable after the Closing, a Certificate of Merger (the
"CERTIFICATE OF MERGER") will be filed with the Secretary of State of the State
of Delaware as provided in Section 252 of the DGCL and Articles of Merger
("ARTICLES OF MERGER") will be filed with the Secretary of the Commonwealth of
the Commonwealth of Pennsylvania as provided by Sections 1926, 1927 and 1928 of
the PBCL.  The time specified in the Certificate of Merger and Articles of
Merger for the consummation of the Merger is referred to as the Effective Time.

ADDITIONAL STOCK PURCHASES

         Upon the Effective Time, each Cotter Member will be required to own
sixty (60) shares of Class A Common Stock, par value $100.00 per share, for
each separate retail location ("STORE") up to a maximum of five (5) Stores or
three hundred (300) such shares in the aggregate.  Therefore, at the Effective
Time, each Cotter Member will be required to purchase fifty (50) additional
shares of Cotter Class A Common Stock at their par value ($100.00 per share) or
an aggregate of $5,000.00, for such Member's first Store and sixty (60)
additional shares of Cotter Class A Common Stock at their par value ($100.00
per share) or an aggregate of $6,000.00, for each of his or her second, third,
fourth and fifth Stores.  No additional Cotter Class A Common Stock will be
required to be purchased by such Member for any Stores above five (5) in
number.





                                       46
<PAGE>   67

         Payment for the foregoing purchases may be made, at the election of
the purchasing Cotter Member,  (i) in cash and in full immediately upon the
Effective Time or (ii) by surrendering Class B Common Stock (at its par value
of $100 per share), and, to the extent such purchasing Cotter Member does not
possess sufficient Class B Common Stock to satisfy such obligation, by
surrendering Cotter patronage dividend subordinated promissory notes
("PATRONAGE DIVIDEND PROMISSORY (SUBORDINATED) NOTES") at their principal
amount.  If not otherwise elected by the Cotter Member in writing prior to the
Effective Time, such Cotter Member will be deemed to have elected to surrender
Class B Common Stock, to the extent available therefor, and in satisfaction of
any deficiency, to surrender Patronage Dividend Promissory (Subordinated)
Notes.  In the event any Cotter Member does not have sufficient Patronage
Dividend Promissory (Subordinated) Notes or Class B Common Stock sufficient to
satisfy his or her obligations, any remaining deficiency must be paid in cash
in sixty (60) equal monthly installments.

ADDITIONAL RIGHTS AND OBLIGATIONS

         As soon as practical after the Effective Time, TruServ will redeem, on
a pro rata basis, $17 million of Cotter Class B Common Stock (at the par value
thereof) held by Cotter Members immediately prior to the Effective Time (the
"REDEMPTION").  Any shares of Cotter Class B Common Stock which are redeemed
pursuant to the Redemption will be applied as a credit towards the minimum
investment requirements set forth on EXHIBIT 3.2(c) to the Merger Agreement
applicable to the Stockholder from whom such shares were redeemed.  Commencing
on the fifth anniversary of the Effective Time of the Merger, any Stockholder
of Cotter Class B Common Stock which was redeemed pursuant to the Redemption
and who is still a Member of TruServ will be required during the ensuing two
year period, ending on the seventh anniversary of the Effective Time, to
acquire from TruServ, at a price equal to the par value thereof and in such
amounts as TruServ may from time to time determine, a number of shares of
TruServ Class B Common Stock equal to the number of shares of Cotter Class B
Common stock so redeemed, provided however, that any Stockholder after the
Redemption who nonetheless holds the then required  amount of Class B Common
Stock will not be required to purchase any additional shares thereof.

         In the event, at any time between the Effective Time of the Merger and
the fifth anniversary thereof, of any dissolution of TruServ, termination of
corporate existence of TruServ, sale of substantially all of its assets or
acquisition of a majority of TruServ's Class A Common Stock by any one person
(including for such purposes, all affiliates of such person), including,
without limitation, by reason of a future merger, consolidation or combination,
all Patronage Dividend Promissory (Subordinated) Notes as are outstanding as of
the Effective Time and held by a Cotter Member and which remain outstanding at
the time of such event may, at the election of the holder thereof, be converted
into an equal amount of Class B Common Stock (on the basis of the principal
amount of and any accrued but unpaid interest on such Patronage Dividend
Promissory (Subordinated) Notes and the par value of such Class B Common Stock,
disregarding any fractional shares, in lieu of which cash shall be paid to such
electing holders).


CONVERSION OF SECURITIES



                                       47
<PAGE>   68

         As a result of the Merger and without any action on the part of the
holders thereof,  each outstanding share of SCC Common Stock and SCC Series A
Stock (excluding those shares in excess of 40 shares of SCC Common Stock held
by certain SCC Members who own more than five stores which will be canceled
pursuant to Article III of the Merger Agreement) will be converted into the
right to receive one (1) fully paid and nonassessable share of TruServ Class A
Common Stock and each two (2) outstanding shares of SCC Preferred will be
converted into the right to receive one (1) fully paid and non-assessable share
of TruServ Class B Common Stock. All such TruServ Class B Common Stock held by
an SCC Member as a result of such conversion, and any TruServ Class B Common
Stock held by a former Cotter Member,  which exceeds the investment
requirements specified in EXHIBIT 3.2(c) to the Merger Agreement shall be
convertible, at the option of the holder (exercised within sixty (60) days of
the Effective Time), into five (5) year unsecured promissory notes.  No
fractional shares of TruServ Stock will be issued in connection with such
exchange.  Cash will be delivered in lieu of fractional and canceled shares,
based on the par value thereof, except where applied against balances owed for
SCC Series A stock.

     Each holder of a certificate (or any other evidence of ownership)
representing any such shares of SCC Stock (a "CERTIFICATE") will upon
consummation of the Merger cease to have any rights with respect to such SCC
Stock, except the right to receive, without interest, shares of TruServ Stock
and cash in lieu of fractional or canceled shares upon the surrender of such
Certificate, or where applicable to exercise dissenters rights as described
herein.

REPRESENTATIONS AND WARRANTIES

         The Merger Agreement contains certain representations and warranties
by SCC relating to, among other things: (a) due organization, power and
standing; (b) capital structure and ownership of subsidiaries; (c) the
authorization, execution, delivery and enforceability of the Merger Agreement;
(d) required consents and approvals and the absence of breaches or violations
of the Articles of Incorporation and By-Laws, agreements and instruments, and
law; (e) certain reports and financial statements; (f) the absence of certain
changes or events; (g) the accuracy of information in this Joint Proxy
Statement/Prospectus; (h) litigation; (i) certain contracts and agreements; (j)
employee benefit plans; (k) taxes; (l) compliance with applicable law; (m)
subsidiaries; (n) interested party transactions; (o) labor and employment
matters; (p) insurance; (q) contracts and agreements with physicians, hospitals
and third party providers; (r) environmental matters; (s) intellectual property
rights; (t) real property; (u) the provision of complete copies of all
documents to Cotter; (v) complete representations; and (w) takeover statutes.

         The Merger Agreement also contains certain representations and
warranties by Cotter relating to, among other things: (a) due organization,
power and standing; (b) capital structure and ownership of subsidiaries; (c)
the authorization, execution, delivery and enforceability of the Merger
Agreement; (d) required consents and approvals and the absence of breaches or
violations of the Certificate of Incorporation and By-Laws, agreements and
instruments, and law; (e) reports and financial statements; (f) absence of
certain changes or events; (g) the accuracy of information in this Joint Proxy
Statement/Prospectus; (h) litigation; (i) certain contracts and agreements; (j)
employee benefit plans; (k) taxes; (l) compliance with applicable law; (m)
subsidiaries; (n) interested party transactions; (o) labor and employment
matters; (p) insurance; (q) contracts and agreements with physicians, hospitals
and third party providers; (r) environmental matters; (s) intellectual property
rights; (t) real property; (u) the provision of complete copies of all





                                       48
<PAGE>   69

documents to SCC; (v) complete representations; (w) certain employee benefit
matters; and (x) certain share ownership information.

CERTAIN COVENANTS

         Cotter and SCC agreed that, prior to the Effective Time and except as
set forth in its respective Disclosure Schedule, each of them will, among other
things: (i) conduct its business only in the ordinary and usual course,
consistent with past practices; (ii) use its best efforts to preserve intact
its business organization, to retain its and its subsidiaries' present officers
and key employees, and to preserve the goodwill of those having business
relationships with it and its subsidiaries; (iii) frequently report to the
other the general status of its ongoing operations, deliver to the other
financial reports and promptly notify the other of material changes in its or
its subsidiaries' business or properties; (iv)  use all reasonable efforts to
deliver to the other a letter from its independent auditors in connection with
the Registration Statement; and (v)  through the Effective Time, afford the
other access to all of its records, and each will furnish to the other all
information concerning its business, properties and personnel as the other
party may reasonably request.

         Cotter and SCC also agreed that, prior to the Effective Time, neither
of them will, among other things: (i) make any amendment to its By-laws,
Certificate or Articles of Incorporation; (ii) make or agree to make any change
in its capitalization; (iii) dispose of any of its intellectual property
rights; (iv) enter into any operating leases as lessor in excess of an
aggregate of $750,000 per year and for more than 5 years; (v) satisfy or
discharge any claim, liability or obligation in excess of $3,000,000
individually and in the aggregate; (vi) materially reduce its existing
insurance coverage; (vii) acquire  any other business entities; (viii) make any
material changes with respect to their tax reporting or accounting principles;
or (ix) alter their methodology of computing, determining the payment date or
distributing patronage dividends.

         In addition, SCC agreed that, prior to the Effective Time, neither it
nor any of its subsidiaries will, among other things: (i) purchase or dispose
of any material long term assets nor (ii) except as required by law, or
pursuant to existing contractual arrangements, or solely to the extent
necessary to make compensation increases in the ordinary course of business
consistent with past practices or make available existing benefit arrangements
to new or promoted employees in the ordinary course of business consistent with
past practice (a) make any compensation increases; (b) enter into, adopt or
amend any bonus, profit sharing, compensation, stock option, pension,
retirement, deferred compensation, employment, severance or other employee
benefit plan, agreement, trust, plan, fund or other arrangement between SCC and
one or more of its officers, directors or employees (collectively,
"COMPENSATION PLANS"), (c) institute any new employee benefit, welfare program
or Compensation Plan, (d) make any change in any Compensation Plan or other
employee welfare or benefit arrangement or enter into any written employment or
similar agreement or arrangement with any employee, or (e) enter into or renew
any contract, agreement, commitment or arrangement providing for the payment to
any director, officer or employee of compensation or benefits contingent, or
the terms of which are materially altered in favor of such individual, upon the
occurrence of any of the transactions contemplated by the Merger Agreement.

         Cotter and SCC also agreed that each will use all reasonable efforts
(a) to take all actions necessary to comply promptly with all legal
requirements which may be imposed





                                       49
<PAGE>   70
on such party with respect to the Merger and the consummation of the
transactions contemplated by the Merger Agreement, subject to the appropriate
vote or consent of Stockholders and (b) to obtain (and to cooperate with the
other party to obtain) any consent, authorization, order or approval of, or
any exemption by, any governmental entity or any other public or private third
party which is required to be obtained or made by such party in connection with
the Merger and the transactions contemplated by the Merger Agreement.

         Cotter and SCC agreed that Cotter will use reasonable efforts to take
any action required by state securities or blue sky laws in connection with the
issuance of the shares of TruServ Stock pursuant to the Merger Agreement, and
that SCC will furnish Cotter with all information concerning SCC and the
holders of its capital stock and take such other action as Cotter may
reasonably request in connection with the Registration Statement and such
issuance of shares of TruServ Stock.

         SCC and Cotter agreed, except to the extent required in the exercise
of the fiduciary duties of the Board of Directors of SCC or Cotter, as the case
may be, under applicable law as advised by independent counsel, to recommend
approval and adoption of the Merger Agreement by their respective Stockholders
and to use their respective best efforts to obtain such approval.

NO SOLICITATION

         Until the consummation of the Merger, Cotter and SCC may not, except
to the extent required in the exercise of the fiduciary duties of the Board of
Directors of Cotter or SCC under applicable laws as advised by independent
counsel in connection with an unsolicited proposal, solicit, encourage or
engage or participate in negotiations concerning any acquisition, tender offer,
merger, consolidation, business combination or similar transaction other than
the Merger (such proposals being referred to as "ACQUISITION PROPOSALS").

         Each of Cotter and SCC has agreed to notify the other if any such
Acquisition Proposals (including the identity of the persons making such
proposals and, subject to the fiduciary duties of the party's Board of
Directors, the terms of such proposals) are received and furnish to Cotter a
copy of any written proposal.

CERTAIN EMPLOYEE BENEFIT PLAN MATTERS

         Cotter has represented to SCC that, to the extent medical and dental
employee benefits are provided following consummation of the Merger, it shall
(i) cause all pre-existing condition exclusions and "actively-at-work"
requirements to be waived, and (ii) provide that any expenses incurred on or
before the consummation of the Merger will be taken into account for purposes
of satisfying deductible, coinsurance and maximum out-of-pocket provisions for
such employees and their covered dependents under TruServ employee benefit
plans.

DIRECTOR AND OFFICER INDEMNIFICATION

         Cotter and the SCC have agreed that for acts occurring prior to the
Effective Time, all rights to indemnification and advancement of expenses
existing in favor of the directors





                                       50
<PAGE>   71
and officers of SCC (the "INDEMNIFIED PARTIES") under the provisions existing
on the date of the Merger Agreement under the Articles of Incorporation,
By-Laws and indemnification agreements of SCC shall survive the Effective Time.
In addition, TruServ will indemnify and advance expenses to the Indemnified
Parties to the full extent required or permitted under the provisions existing
on the date of the Merger Agreement under SCC's Articles of Incorporation and
By-Laws and indemnification agreements of SCC.  SEE "THE MERGER -- CONFLICTS OF
INTEREST,"


MANAGEMENT AFTER THE MERGER

         The officers and directors of  TruServ will be as set forth on
EXHIBITS 2.3(a) AND 2.3(b) to the Merger Agreement.  Copies of such exhibits
are attached to the Merger Agreement which is APPENDIX A to this Joint Proxy
Statement/Prospectus.  The initial Board of Directors of TruServ will consist
of seventeen persons, serving staggered one, two or three year terms, and will
be comprised of the current Chief Executive Officers of Cotter and SCC, eight
directors selected by the current Cotter Board of Directors and seven directors
selected by the current SCC Board of Directors.

         For information with respect to the compensation anticipated to be
paid to members of the TruServ Board of Directors after the Merger, SEE "THE
MERGER--CONFLICTS OF INTEREST--AGREEMENTS WITH RESPECT TO DIRECTORS."

         The following provides certain information with respect to the
executive compensation of those persons who will  serve as executive officers
of TruServ after the Merger:

<TABLE>
<CAPTION>
                                                                                                        Long-
                  Name and                     Fiscal                                    Other          Term
              Principal Position                Year       Salary           Bonus     Compensation    Incentives
              ------------------                ----       ------         --------   ---------------  ----------
                                                                           (1)            (2) 
<S>                                             <C>     <C>               <C>         <C>              <C>
Daniel A. Cotter  . . . . . . . . . . . . .     1995    $  500,000        $250,000    $  6,305         $    --
    President and Chief                         1994       500,000         375,000       4,430           250,000
    Executive Officer of Cotter                 1993       500,000           --          4,996              --
                                                                                                        
Kerry J. Kirby  . . . . . . . . . . . . . .     1995       250,000          75,000       6,750              --
    Vice President, Treasurer and               1994       225,000         101,250       6,930            45,000
    Chief Financial Officer of Cotter           1993       225,000          25,313       6,746              --
                                                                                (3)         (4)               (5)     
Paul E. Pentz . . . . . . . . . . . . . . .     1996    $  395,833        $134,752    $248,543         $ 159,563
    President and Chief                         1995       350,000         162,517         900           191,228
    Executive Officer of SCC                    1994       283,088         147,749                       169,637
                                                                                                        
Eugene J. O'Donnell . . . . . . . . . . . .     1996       263,550          76,783       1,388            93,774
    Exec VP, Merchandise                        1995       252,000          78,144       1,870           113,953
    Advertising, Inv Control of SCC             1994       210,702         143,212         ---           114,000
                                                                                                        
Donald J. Hoye  . . . . . . . . . . . . . .     1996       244,584          92,159       1,375           102,299
    Exec VP, Sales,                             1995       220,008          58,186         900            96,708
    MIS, Operations of SCC                      1994       165,828          47,515                        71,686
</TABLE>            
                    
(1)     Annual bonus amounts are earned and accrued during the fiscal years
        indicated, and paid subsequent to the end of each fiscal year.

(2)     Other compensation consists primarily of Cotter contributions to the
        Cotter & Company Employee's Savings and Compensation Deferral Plan (the
        "Savings Plan"). Under the Savings Plan, each participant may elect to
        make a contribution in an amount of up to ten percent (10%) of his or
        her annual compensation a year, of which a maximum of $9,240 of the
        executive officer's salary in fiscal year 1995 may be deferred. The
        Cotter contribution to the Savings Plan is equal to seventy-five percent
        (75%) of the participant's contribution, but not to exceed four and
        one-half percent (4 1/2%) of the participant's annual compensation. 

(3)     Annual bonus amounts are earned and accrued during the fiscal years
        indicated, and paid subsequent to the end of each fiscal year.

(4)     Other compensation consists primarily of life insurance premiums and
        company car taxable benefit. Mr. Pentz's other compensation in 1996
        included $247,643 payable under the executive retirement program.

(5)     The Board of Directors adopted a long-term incentive plan to attract,
        retain, and reward executives and other key employees. Cash payment is
        based on average percent of Company performance to goal for the most
        recent three fiscal years, impact level of the executive and salary
        range mid-point for the specific executive.

        Daniel A. Cotter is employed under a long-term contract which commenced
January 1, 1985 for a period of 15 years terminating December 31, 1999. Mr.
Cotter agreed, in 1990, to revise his contract to conform his compensation to
that applicable to all other executives. His base salary has remained the same
from 1990 to 1995.

        Cotter has a severance policy providing termination benefits based upon
annual compensation and years of service. Officers of Cotter are also offered
agreements providing for severance in the event of termination with the
imposition of certain restrictions regarding competition and confidentiality.

        No reportable loans were made by Cotter to its executive officers or to
its directors during the last three fiscal years.

LONG-TERM PERFORMANCE CASH AWARDS

        The Cotter Board of Directors adopted a long-term incentive plan for
selected senior executive officers of Cotter. Senior executives of Cotter are
eligible for cash payouts ranging from 10% to 75% of their annual salary if
performance goals established for the plan are met. Performance goals for the
current plans relate to the achievement of revenue growth.
        




                                       51
<PAGE>   72





        A new plan starts each year with goals set for the next three-year
period. A range of estimated payouts which could be earned by the individuals
listed in the Summary Compensation Table in fiscal year 1996, and paid in
fiscal year 1997 is shown in the following table:

<TABLE>
<CAPTION>
Name                                       Performance Period             Threshold    Target         Maximum
- ----                                       ------------------             ---------    ------         -------
<S>                                             <C>                    <C>            <C>          <C>
Daniel A. Cotter  . . . . . . . . . . . . .     1994-1996              $   143,750    $287,500     $   431,250
Kerry J. Kirby  . . . . . . . . . . . . . .     1994-1996                   25,000      50,000          75,000
</TABLE>

DEFINED BENEFIT RETIREMENT PLANS

    Cotter has a defined benefit pension plan, the Cotter & Company Defined
Lump Sum Pension Plan (the "Plan"), which is qualified under the Code. The Plan
was amended and restated effective January 1, 1996. The amount of Cotter's
annual contribution to the Plan is determined for the total of all participants
covered by the Plan, and the amount of payment with respect to a specified
person is not and cannot readily be separated or individually calculated by the
actuaries for the Plan. The Plan provides fully vested lump sum benefits to
eligible employees who have served a minimum of five years of service.
Annuities are also available and are the actuarial equivalent of the lump sum
payment. Each of the Cotter executive officers listed in the foregoing Summary
Compensation Table is a participant in the Plan.

    For each year of service, a participant receives a percentage of his or her
"average compensation" in the form of a lump sum. The percentages range from
two percent of average compensation for years of service performed prior to age
26, to twelve percent of average compensation for years of service performed at
or after age 61. Participants with average compensation in excess of two-thirds
of the Social Security Taxable Wage Base in the year of termination of
employment or retirement receive an additional benefit on this excess
compensation equal to half of the percentage applied to their full average
compensation. Participants who were age 50 with at least fifteen years of
service as of January 1, 1996 receive an additional 25% of their average
compensation. The benefits under the Plan cannot be less than benefits already
earned by the participant under the Plan as it existed prior to its amendment.

    "Average compensation" means the average of the compensation received by an
eligible employee during the three highest consecutive calendar years within
the ten consecutive calendar years immediately preceding the date of
termination of employment. Compensation considered in determining benefits
includes salary, overtime pay, commissions, bonuses, deferral contributions
under the Savings Plan, and pre-tax medical premiums.

    Cotter amended and restated effective January 1, 1996, a Supplemental
Retirement Plan (the "Supplemental Plan") for certain employees as designated
by Cotter's President and Chief Executive Officer. For each year of
service, participants receive a percentage of their "average compensation" in
the form of a lump sum. The percentages are 22 percent of average compensation
for years of service performed prior to age 55, to 28 percent of average
compensation for years of service performed at or after age 55. Service is
limited to 20 years, and the maximum aggregate percentage is 500%. This amount
is reduced by any benefits payable under the Plan and eight times the
participant's primary Social Security benefit. "Average Compensation" for the
Supplemental Plan is defined the same as for the Plan, as discussed above. The
benefits under the Supplemental Plan cannot be less than benefits already
earned by the participant under the Supplemental Plan as it existed prior to
its amendment.

    The Supplemental Plan is not a qualified plan under the Code. Benefits
payable under the Supplemental Plan will be financed through internal
operations. The estimated annual retirement benefits which may be payable
pursuant to the Plan to the officers named in the Summary Compensation Table is
currently limited under Section 401(a)(17) of the Code, which outlines the
maximum earnings amounts which may be considered under the Plan in determining
retirement benefits. This limit is $150,000 for 1996. Section 415 of the Code
outlines the maximum annual benefit which may be payable from the Plan during
the year. The 




                                       52
<PAGE>   73


dollar limit is 120,000 for 1996 for a participant retiring at age 65, with 
reduced amounts at younger ages. The actuarial equivalent of the annual amount
may be payable as a lump sum.
              
    The following table reflects the combined estimated annual retirement
benefits which may be payable pursuant to the Plan and the Supplemental Plan to
the Cotter officers named in the Summary Compensation Table at retirement under
various assumed conditions, assuming retirement at age 65.

<TABLE>
<CAPTION>
                                                                        Years of Service
     Average                                     ------------------------------------------------------------
   Compensation                                     10          15            20           25           30
   ------------                                  --------    --------      --------     --------     --------
<S>                                             <C>          <C>           <C>          <C>         <C>
$   1,000,000 . . . . . . . . . . . . . . .      $255,122    $360,535      $465,948     $465,948     $465,948
      900,000 . . . . . . . . . . . . . . .       228,290     323,162       418,033      418,033      418,033
      800,000 . . . . . . . . . . . . . . .       201,458     285,788       370,118      370,118      370,118
      700,000 . . . . . . . . . . . . . . .       174,625     248,414       322,203      322,203      322,203
      600,000 . . . . . . . . . . . . . . .       147,793     211,041       274,288      274,288      274,288
      500,000 . . . . . . . . . . . . . . .       120,960     173,667       226,373      226,373      226,373
      400,000 . . . . . . . . . . . . . . .        94,128     136,293       178,458      178,458      178,458
      300,000 . . . . . . . . . . . . . . .        67,296      98,920       130,543      130,543      130,543
      200,000 . . . . . . . . . . . . . . .        40,463      61,546        82,628       82,628       82,628
      100,000 . . . . . . . . . . . . . . .        13,631      24,172        34,713       34,713       34,713
</TABLE>        
                
        The present credited years of service for the officers listed in the
above table are as follows: Daniel A. Cotter, 30 years and Kerry J.  Kirby, 20
years.

        There is no existing market for Cotter's common stock and there is no
expectation that any market will develop. There are no broad market or peer
group indexes Cotter believes would render meaningful comparisons. Accordingly,
a performance graph of Cotter's cumulative total shareholder return for the
previous five years, with a performance indicator of the overall stock market
for Cotter's peer group, has not been prepared.

        In fiscal year 1995 directors of Cotter were each paid $1,000 per
month.  Effective 1996, this amount was $1,500 per month.  The Chairman of
the Board is paid $1,000 per day to a maximum of $100,000 per year, when
serving in the capacity as Chairman.

DEFINED BENEFIT RETIREMENT PLANS

SCC has a defined benefit pension plan, SERVISTAR Corporation Retirement Income
Plan (the Plan), which is qualified under the Internal Revenue Code.  The Plan
was amended as a cash-balance plan and restated effective July 1, 1996.  The
amount of SCC annual contribution to the plan is determined for the total of
all participants covered by the Plan.  Eligibility to participate is age 21
and a 1,000-hour year of service.  Plan vesting is five years of service.  Each
of the executive officers is a participant in the plan.

Under the Plan definition, SCC credits annually a percentage of annual
compensation to each eligible employees' cash-balance account.  The percentage
ranges between 4% for up to 10 years of service to 8.5% for thirty or more
years of service.  Interest credits are earned and credited annually at the end
of each plan year.  Interest rate is set equal to the 30-year Treasury Constant
Maturity rate each April, for use during the entire plan year beginning July 1.

Annual compensation includes salary, overtime, bonuses, and most other types of
special pay except taxable fringe benefits and capital income.

SCC also has a Supplemental Executive Retirement Plan (SERP) for certain
employees as designated by the Board of Directors.  The SERP provides for a
total benefit level (including qualified plan benefits) of 2% of final
earnings times credited service up to 25 years plus 1/2% of final earnings
times credited service over 25 years.  This amount is reduced by 3/4% of offset
earnings (up to Social Security Covered Compensation) times credited service up
to 25 years plus 1/4% of offset earnings (up to the lesser of Social Security
Covered Compensation or final earnings) times credited service over 25 years
when full Social Security Benefits are received.  Final earnings is defined as
highest earnings for five consecutive plan years.  Offset earnings is average
plan earnings for three years before the plan year in which the employee 
terminated.

Social Security Covered Compensation is the 35-year average of the maximum
amount on which Social Security taxes are paid, projected to the year of full
Social Security benefits, based on year of birth.

The following table reflects the combined estimated annual retirement benefits
which may be payable based on the Plan and the SERP at retirement at age 65
under various assumed conditions.

<TABLE>
<CAPTION>
                                                         YEARS OF SERVICE at age 65
                            ---------------------------------------------------------------------------------------
   Average                  10                   15                 20                 25                 30
Compensation
<S>                       <C>                  <C>                <C>                <C>                <C>
  $1,000,000                 $197,975             $296,963            $395,950          $494,938           $519,600
     900,000                  177,975              266,963             355,950           444,938            467,100
     800,000                  157,975              236,963             315,950           394,938            414,600
     700,000                  137,975              206,963             275,950           344,938            362,100
     600,000                  117,975              176,963             235,950           294,938            309,600
     500,000                   97,975              146,963             195,950           244,938            257,100
     400,000                   77,975              116,963             155,950           194,938            204,600
     300,000                   57,975               86,963             115,950           144,938            152,100
     200,000                   37,975               56,963              75,950            94,938             99,600
     100,000                   17,975               26,963              35,950            44,938             47,100
</TABLE>

Note: For officers born after 1938, one year temporary supplement is payable in
addition to the above figures.

The present credited years of service for the officers listed in the table are
as follows:  Paul E. Pentz, 18 years; Eugene J. O'Donnell, 4 years and Donald
J. Hoye, 26 years.  

PATRONAGE DIVIDENDS AFTER THE MERGER

        For a period of not less than one year after the Effective Time, the
methodologies of computing and distributing patronage dividends of both Cotter
and SCC for their former Members shall be as set forth on EXHIBIT 3.3 to the
Merger Agreement.   During such period of time, TruServ will diligently and in
good faith develop a common patronage dividend methodology for use thereafter
by all TruServ Members.  During such period of time, new Members who join
TruServ will have their patronage dividend computed and distributed in
accordance with the method used by the constituent corporation offering the
retail program prior to the Effective Time which is elected by such new Member.

OPERATIONS AFTER THE MERGER

        It is presently intended that as soon as possible after the effective
date of the Merger, the headquarters of TruServ will be combined in Chicago.
This process is expected to take several years, essentially resulting in all
major departments being located in Chicago, with the exception of Lumber and
Building Materials, the rental and





                                       53
<PAGE>   74





industrial/commercial programs, as well as the Member Accounting Services 
department, which will be operated in Butler, Pennsylvania.

        In Management Information Services' areas, a systems transition plan
will be developed. A common point of sales system will be developed for the
Members retail stores, beginning with a basic system permitting owners to
perform certain business activities with TruServ.  In addition, a common
inventory management and distribution system will be developed. 
Initially, portions of the MIS department will be located in both Chicago and
Butler.

        As soon as possible, the paint manufacturing and delivery operations of
both companies will be transitioned to Cary, Illinois, the location of Cotter's
paint facility.  The printing operations, of which there are presently three,
are intended to be consolidated in Butler, PA.

        The following Member programs will be combined with various effects on
Members, although it is anticipated that the overall end result will be neutral
or favorable:

        Catalog
        MSDS
        Telxon (electronic ordering)
        Non-Electronic Ordering
        Minimum Freight
        Late Payment Fee
        Price Tickets
        Purchase History Report
        Variable Pricing

        The present intention is to provide a complete assortment of
merchandise and highly competitive prices to Members by combining merchandise
selection and inventory control functions of the companies. It is intended that
the merchandise assortment will be common by the third year following the
Merger .

  In addition:
            
       -    A new central ship logistics plan will be implemented and
            utilized for slow moving SKUs;
            
       -    Private label SKUs will be maintained in key categories (i.e.,
            paint, applicators, outdoor power equipment); and
            
       -    Captive label lines will be sold to all owner groups.
            
        In marketing, each company's brand names and programs will be
maintained, with some programs such as Tools for Tomorrow being made available
to all TruServ Members.

        An immediate review of distribution facilities will be made to identify
locations to consolidate and reduce manpower and inventory requirements.  Long
term plans will be developed for construction of new and larger facilities to
replace multiple less productive locations.  One warehouse operating system 
will be adopted and implemented.  Where





                                       54
<PAGE>   75





feasible, the outbound transportation departments will be combined through
a series of cross-docking programs cutting expense through reduced miles and
equipment needs. Vendor backhauls will be consolidated.  All logistic staffing
will be evaluated and combined to eliminate duplication and complexity.

        Decisions will be finalized on the number of these centers, if any,
which can or should be closed to reduce the unnecessary assets.

STORE COMPETITION

        After the Effective Time of the Merger, there will be both Cotter and
SCC stores owned by Members operating in certain areas.  In the future, the
long-range policies of TruServ with respect to store competition in overlapping
markets will be determined on a case-by-case basis as such situations arise.
SCC and Cotter have agreed that none of such competing stores will be required
to relocate, terminate or otherwise alter or amend their businesses, as a
result of the Merger.

CONDITIONS

        The obligations of Cotter and SCC to effect the Merger are subject to
the satisfaction of certain conditions, including, among others: (i) obtaining
Cotter and SCC Stockholder and Shareholder approvals; (ii) the absence of any
injunction prohibiting consummation of the Merger; (iii) receipt of all
necessary government and other consents and approvals, and the satisfaction of
any conditions with respect thereto (other than the filing of the Certificate
of Merger and Articles of Merger); (iv) the absence of any action by any
federal or state governmental entity that imposes any condition upon Cotter or
SCC that would so impact the Merger as to render the Merger inadvisable; (v)
the waiting period applicable to the consummation of the Merger under the HSR
Act shall have expired or been terminated; (vi) other than the filing of the
Certificate of Merger and Articles of Merger, all authorizations, consents,
orders or approvals of, or declarations or filings with, and all expirations of
waiting periods imposed by, any governmental entity (all of the foregoing,
"CONSENTS") which are necessary for the consummation of the Merger, have been
filed, occurred or been obtained (all such permits, approvals, filings and
consents and the lapse of all such waiting periods being referred to as the
"REQUISITE REGULATORY APPROVALS") and be in full force and effect; and (vii)
receipt by SCC of a favorable IRS private letter ruling to the effect that the
proposed Merger will comply with the continuity of interest requirements for a
tax free reorganization under Section 368 of the Code.

        The obligation of each of Cotter and SCC to effect the Merger is also
subject to the satisfaction of the following additional conditions, among other
things: (i) the other party has performed in its obligations under the Merger
Agreement prior to the Effective Time and the representations and warranties of
the other party contained in the Merger Agreement are true and correct in all
material respects at and as of the Effective Time as if made at and as of such
time, except as contemplated by the Merger Agreement; (ii) each has received an
opinion of its certified public accountants, substantially to the effect that
the Merger will be treated for federal income tax purposes as a reorganization
within the meaning of Section 368(a) of the Code and that Cotter and SCC will
each be a party to the reorganization within the meaning of Section 368(b) of
the Code; and (iii) each of Cotter and SCC has received an opinion of counsel
to the other.





                                       55
<PAGE>   76





TERMINATION

        The Merger Agreement may be terminated and the Merger abandoned at any
time prior to the Effective Time, whether before or after approval by the
Stockholders of Cotter and SCC: (i) by mutual written consent of Cotter and
SCC; (ii) by either Cotter or SCC, if the Merger has not been consummated on or
before December 31, 1997; (iii) by either Cotter or SCC, if there has been any
material breach of a representation or warranty or material obligation of the
other under the Merger Agreement and, if such breach is curable, such default
has not been remedied within 10 days (subject to certain extensions) after
receipt by such other party of notice in writing from such party specifying
such breach and requesting that it be remedied; (iv) by Cotter, if the Board of
Directors of SCC has (a) withdrawn or modified in a manner adverse to it such
Board's approval or recommendation (or failed to make such recommendation) of
the Merger Agreement or the Merger, or has resolved to do any of the foregoing,
or (b) recommended an Acquisition Proposal other than the Merger;  (v) by SCC,
if the Board of Directors of Cotter has (a) withdrawn or modified in a manner
adverse to it such Board's approval or recommendation (or failed to make such
recommendation) of the Merger Agreement or the Merger, or has resolved to do
any of the foregoing, or (b) recommended an Acquisition Proposal other than the
Merger; (vi) by either Cotter or SCC if any court of competent jurisdiction in
the United States or other United States governmental body has issued an order,
decree or ruling or taken any other action restraining, enjoining or otherwise
prohibiting the Merger and such order, decree, ruling or any other action has
become final and non-appealable; or (vii) by either of Cotter or SCC, if any
approval of the Stockholders or Shareholders of the other required for the
consummation of the Merger submitted for approval has not been obtained by
reason of the failure to obtain the required vote at a duly held meeting of
Stockholders or Shareholders or at any adjournment thereof.

        In the event of termination, the Merger Agreement is of no further
effect and, except for a termination resulting from a breach by a party of the
Merger Agreement, there is no liability or obligation on the part of either
Cotter or SCC or their respective officers or directors, except as specifically
provided in the Merger Agreement.

AMENDMENT; WAIVER

        The Merger Agreement may be amended by written action taken by Cotter
and SCC at any time before or after approval thereof by the Shareholders of SCC
or Stockholders Cotter, but, after any such approval, no amendment may be made
which alters the terms of the conversion of stock provided for in the Merger
Agreement or in any way materially adversely affects the rights of such
Shareholders or Stockholders, or the Certificate of Incorporation of TruServ,
without the further approval of such Shareholders or Stockholders.

        At any time prior to the Effective Time, Cotter and SCC may, by written
instrument, (i) extend the time for the performance of any of the obligations
or other acts of the other parties to the Merger Agreement, (ii) waive any
inaccuracies in the representations and warranties contained in the Merger
Agreement or in any document delivered pursuant to the Merger Agreement, and
(iii) waive compliance with any of the agreements or conditions contained in
the Merger Agreement.

EXPENSES





                                       56
<PAGE>   77





        If the Merger is consummated, TruServ will pay up to $2 million of
SCC's particular and peculiar expenses incurred in connection therewith.  If
the Merger is not consummated, all costs and expenses incurred in connection
with the Merger Agreement and the transactions contemplated hereby shall be
paid by the party or parties incurring such expenses, except that Cotter and
SCC shall share equally the expenses incurred in connection with filings under
the HSR Act, printing and mailing the Joint Proxy Statement, all aspects of the
Registration Statement, including any registration or filing fees relating
thereto, both federal and state, the investment banking fee of William Blair &
Company, LLC, the human resources consulting fee of Towers, Perrin and any
other expenses incurred for the mutual benefit of both parties to the
transaction.


        COMPARATIVE PER SHARE PRICES AND DIVIDEND POLICIES

        Neither the Cotter Stock nor the SCC Stock is listed or traded on any
national securities exchange or on Nasdaq.  There is no public market for any
such securities nor is any expected to develop.  The Cotter Stock and the SCC
Stock has heretofore been issued only in connection with the acquirors thereof
becoming Members of Cotter or SCC, respectively, and after the Merger the same
restrictions will continue in effect.  Such stock is always sold at its par
value.  No dividends are paid to Members with respect to either the Cotter
Stock or the SCC Stock. Patronage dividends to Members are based on purchasing
volumes and other criteria, rather than ownership of stock in Cotter or SCC.


        UNAUDITED PRO FORMA CONSOLIDATED FINANCIAL STATEMENTS

        The following unaudited pro forma consolidated financial statements are
based on the historical financial statements of Cotter and SCC adjusted to give
effect to the Merger.  The unaudited pro forma consolidated balance sheet as of
September 28, 1996 has been prepared as if the Merger had occurred on September
28, 1996.  The unaudited pro forma consolidated statements of operations for
the nine months ended September 28, 1996 and the year ended December 30, 1995
have been prepared as if the Merger had occurred on December 31, 1995 and
January 1, 1995, respectively.

        The Merger will be accounted for by TruServ using the purchase method of
accounting.  The pro forma adjustments are based upon currently available
information and certain assumptions that management believes are reasonable.
Under the proposed terms of the Merger, SCC Members will exchange their
Common Stock and Preferred Stock for TruServ Common Stock at a par value of
$100.00 per share. The actual purchase price adjustments and other Merger
related adjustments will be determined based on the fair value of the assets
and liabilities acquired and, after appraisals are completed, may differ 
significantly from the amounts reflected in the pro forma adjustments.

        The unaudited pro forma consolidated statements of operations do not
include the effects of certain cost savings that are expected to be realized as
a result of the actions TruServ management plans to take following the Merger.
When fully implemented, such cost savings are estimated to be approximately $50
million annually and include savings from reductions in employees and duplicate
facilities following the Merger as well as from increased vendor credits and
lower merchandise costs based on increased purchasing volumes.

                                       57
<PAGE>   78
        The unaudited pro forma consolidated financial statements are intended
for informational purposes only and are not necessarily indicative of the
financial position or results of operations which would have been achieved had
the Merger occurred on the indicated dates, nor are they necessarily indicative
of the results of future operations.  The unaudited pro forma consolidated
financial statements should be read in conjunction with the financial
statements and notes thereto of Cotter and SCC included or incorporated by
reference in this Proxy Statement/Prospectus.

                               COTTER & COMPANY
                 UNAUDITED PRO FORMA CONSOLIDATED BALANCE SHEET
                            AS OF SEPTEMBER 28, 1996
                                (000'S omitted)

<TABLE>
<CAPTION>
                                                                AS REPORTED              PRO FORMA       PRO FORMA
                                                        --------------------------      -----------     ------------
                                                          COTTER           SCC          ADJUSTMENTS     CONSOLIDATED
                                                        ----------      ----------      -----------     ------------
<S>                                                     <C>             <C>             <C>             <C>
ASSETS
Current Assets:
  Cash and cash equivalents                             $    1,570      $    1,800                      $    3,370
  Accounts and notes receivable                            302,196         180,822      $   (5,000)(1)     478,018
  Inventories                                              368,612         175,752          (6,000)(2)     538,364
  Prepaid expenses                                          16,796           3,848                          20,644
                                                        ----------      ----------      ----------      ----------
  Total current assets                                     689,174         362,222         (11,000)      1,040,396

Properties owned, less accumulated depreciation            167,811          80,068                         247,879

Properties under capital leases,                             4,026                                           4,026
  less accumulated amortization

Goodwill                                                                                    47,286(3)       47,286

Other assets                                                 7,675          11,498          (1,000)(4)      18,173
                                                        ----------      ----------      ----------      ----------
TOTAL ASSETS                                            $  868,686      $  453,788      $   35,286      $1,357,760
                                                        ==========      ==========      ==========      ==========

LIABILITIES AND CAPITALIZATION
Current liabilities:
  Accounts payable and accrued expenses                 $  340,190      $  197,523      $   29,500(5)   $  567,213
  Short-term borrowings                                     78,039          30,000          17,000(6)      125,039
   Current maturities of notes,
     long-term debt and lease obligations                   61,198           5,544                          66,742
  Patronage dividends payable in cash                        7,075          10,140                          17,215
                                                        ----------      ----------      ----------      ----------
  Total current liabilities                                486,502         243,207          46,500         776,209
                                                        ----------      ----------      ----------      ----------
Long-term debt and obligations under capital leases         75,551          88,735                         164,286
                                                        ----------      ----------      ----------      ----------

Capitalization:
  Estimated patronage dividends to be distributed
    principally by the issuance of promissory
    (subordinated) notes and redeemable Class B
    nonvoting common stock                                  13,642                                          13,642
  Promissory (subordinated) and instalment notes           179,124                          10,000(7)      189,124
  Redeemable Class A common stock and partially
    paid subscriptions and common stock of SCC               4,902           9,693(10)      25,100(8)       39,695
  Redeemable Class B nonvoting common stock and
    paid-in capital and preferred shares of SCC            107,072         117,939(10)     (52,100)(9)     172,911
  Retained earnings (deficit)                                2,712          (5,786)          5,786(10)       2,712
                                                        ----------      ----------      ----------      ----------
                                                           307,452         121,846         (11,214)        418,084
Foreign currency translation adjustment                       (819)                                           (819)
                                                        ----------      ----------      ----------      ----------
Total capitalization                                       306,633         121,846         (11,214)        417,265
                                                        ----------      ----------      ----------      ----------
TOTAL LIABILITIES AND CAPITALIZATION                    $  868,686      $  453,788      $   35,286      $1,357,760
                                                        ==========      ==========      ==========      ==========
</TABLE>

See accompanying Notes to Unaudited Pro Forma Consolidated Balance Sheet.


                                       58



<PAGE>   79
             NOTES TO UNAUDITED PRO FORMA CONSOLIDATED BALANCE SHEET

<TABLE>
<S>                                                                                           <C>    
(1) Adjustment to reflect potential added risk of collectibility of receivables 
resulting from Members withdrawing subsequent to the Merger. 

(2) Represents markdown of SCC's inventories due to commonizing of merchandise mix.

(3) Represents preliminary estimate of goodwill resulting from the Merger.         

(4) Adjustment to other intangibles.                               

(5) Represents accrual of certain expenses and purchase accounting adjustments as set 
    forth below:
                                                                                              (000's omitted)

        Employee benefits - elimination of the transition asset in post retirement
         benefit obligation and adjustment of vacation accrual.                                  $10,000

        Closure of facilities - severance payments, lease and asset disposal costs
         associated with the closure of SCC's Butler office facility, paint plant
         and certain distribution centers.                                                        $9,300

        Legal, accounting and other transaction costs.                                            $7,000

        Other                                                                                     $3,200
                                                                                                 -------
                                                                                                 $29,500
                                                                                                 =======
(6) Adjustment to reflect short-term borrowings for redemption of Cotter Class B
Common Stock at par value.

(7) Adjustment to reflect promissory notes issued to SCC members in connection with the
redemption of SCC Preferred Stock.  Such redemption relates to certain SCC members with
Preferred Stock investments in excess of the proposed TruServ investment requirements.

(8) Represents the conversion of Cotter Class B Common Stock to Class A Common Stock.
Under the proposed terms of the Merger, the additional Class A Common Stock investment 
is required for Cotter members for up to five stores.

(9) Items (6), (7) and (8).

(10) Acquisition of SCC's capital stock through exchange of TruServ shares and
elimination of SCC's retained deficit.

</TABLE>


                                       59



<PAGE>   80
                                COTTER & COMPANY
            UNAUDITED PRO FORMA CONSOLIDATED STATEMENT OF OPERATIONS
               FOR THE THIRTY-NINE WEEKS ENDED SEPTEMBER 28, 1996
                                (000'S omitted)

<TABLE>
<CAPTION>
                                                        AS REPORTED              PRO FORMA        PRO FORMA
                                                --------------------------      -----------     -------------
                                                  COTTER            SCC         ADJUSTMENTS      CONSOLIDATED
                                                ----------      ----------      -----------     -------------
<S>                                             <C>             <C>             <C>             <C>
Revenues                                        $1,822,901      $1,345,363      $               $3,168,264
                                                ----------      ----------      ----------      ----------
Cost and expenses:

  Cost of revenues                              1,673,480        1,252,910                       2,926,390
  Warehouse, general and administrative           103,787           70,473             887(1)      175,147
  Interest paid to Members                         13,778                              600(2)       14,378
  Other interest expense                            7,606            7,328             701(3)       15,635
  Other income, net                                   135           (3,659)                         (3,524)
  Income tax expense                                  480             (239)                            241
                                                ----------      ----------      ----------      ----------
                                                 1,799,266       1,326,813           2,188       3,128,267
                                                ----------      ----------      ----------      ----------

Net margins                                     $   23,635      $   18,550      $   (2,188)     $   39,997
                                                ==========      ==========      ==========      ==========
</TABLE>

See accompanying Notes to Unaudited Pro Forma Consolidated Statements of
Operations.




                                       60


<PAGE>   81
                                COTTER & COMPANY
            UNAUDITED PRO FORMA CONSOLIDATED STATEMENT OF OPERATIONS
                      FOR THE YEAR ENDED DECEMBER 30, 1995
                                (000'S omitted)

<TABLE>
<CAPTION>
                                                        AS REPORTED              PRO FORMA        PRO FORMA
                                                --------------------------      -----------     ------------
                                                  COTTER            SCC         ADJUSTMENTS     CONSOLIDATED
                                                ----------      ----------      -----------     ------------
<S>                                             <C>             <C>             <C>             <C>
Revenues                                        $2,437,002      $1,719,851      $               $4,156,853
                                                ----------      ----------      -----------     ----------
Cost and expenses:

  Cost of revenues                               2,234,934       1,594,737                       3,829,671
  Warehouse, general and administrative            114,107         102,451            1,182(1)     217,740
  Interest paid to Members                          20,627                              800(2)      21,427
  Other interest expense                             9,298          11,109              935(3)      21,342
  Other income, net                                 (1,177)         (7,746)                         (8,923)
  Income tax expense                                   176             389                             565
                                                ----------      ----------      -----------     ----------
                                                 2,377,965       1,700,940            2,917      4,081,822
                                                ----------      ----------      -----------     ----------

Net margins                                     $   59,037      $   18,911      $    (2,917)    $   75,031
                                                ==========      ==========      ===========     ==========
</TABLE>

See accompanying Notes to Unaudited Pro Forma Consolidated Statements of 
Operations.


       NOTES TO UNAUDITED PRO FORMA CONSOLIDATED STATEMENTS OF OPERATIONS

(1)   Adjustment for amortization of goodwill. Amortization has been calculated
using the straight-line method over an estimated useful life of 40 years.

(2)   Adjustment for interest expense on promissory notes to be issued in
connection with the Merger.  Such interest was calculated at an assumed
interest rate of 8%.

(3)   Adjustment for interest expense on short-term borrowings to be issued in
connection with the Merger.  Such interest was calculated at an assumed
interest rate of 5.5%.



                                       61


<PAGE>   82


                       REPORT OF INDEPENDENT ACCOUNTANTS



To the Owners of
  SERVISTAR Corporation:

We have audited the accompanying balance sheets of SERVISTAR Corporation as
described in Note B to the financial statements as of June 30, 1996 and 1995 
and the related statements of income and retained earnings (deficit) and
cash flows for each of the three years in the period ended June 30, 1996.  These
financial statements are the responsibility of the Corporation's management.
Our responsibility is to express an opinion on these financial statements based
on our audits.

We conducted our audits in accordance with generally accepted auditing
standards.  Those standards require that we plan and perform the audit to
obtain reasonable assurance about whether the financial statements are free of
material misstatement.  An audit includes examining, on a test basis, evidence
supporting the amounts and disclosures in the financial statements.  An audit
also includes assessing the accounting principles used and significant
estimates made by management, as well as evaluating the overall financial
statement presentation.  We believe that our audits provide a reasonable basis
for our opinion.

In our opinion, the financial statements referred to above present fairly, in
all material respects, the financial position of SERVISTAR Corporation as of
June 30, 1996 and 1995, and the results of its operations and cash flows for
each of the three years in the period ended June 30, 1996 in conformity with
generally accepted accounting principles.



                                        COOPERS & LYBRAND LLP


Pittsburgh, Pennsylvania
July 26, 1996





                                     62


<PAGE>   83

                             SERVISTAR CORPORATION
                                 BALANCE SHEETS
                                 as of June 30
                                (In thousands)

<TABLE>
<CAPTION>
                                  ASSETS                                        1996        1995      
                                                                            -----------   ---------    
<S>                                                                         <C>           <C>       
Current assets:
  Cash and cash equivalents                                                 $     5,172   $   5,833 

  Receivables, less allowance for doubtful accounts of $1,557 in 1996
      and $1,547 in 1995                                                        192,299     193,001 

  Merchandise inventory                                                         171,976     173,706 

  Prepaid expenses                                                                8,314       7,653 
                                                                            -----------   --------- 


             Total current assets                                               377,761     380,193 


Property and equipment, at cost:
  Buildings                                                                      81,272      77,365 

  Office and warehouse equipment                                                 62,013      57,520 
                                                                            -----------   --------- 

                                                                                143,285     134,885 

  Less accumulated depreciation                                                  70,276      63,872 
                                                                            -----------   --------- 

                                                                                 73,009      71,013 
  Land                                                                            5,405       4,674 
                                                                            -----------   --------- 

                                                                                 78,414      75,687 
Other assets                                                                     11,607      10,950 
                                                                            -----------   --------- 

             Total assets                                                   $   467,782   $ 466,830 
                                                                            ===========   ========= 
                                                                                                               
</TABLE>

The accompanying notes are an integral part of the financial statements.

                                      63


<PAGE>   84
                             SERVISTAR CORPORATION
                                BALANCE SHEETS
                                 as of June 30
                       (In thousands except share data)


<TABLE>
<CAPTION>
LIABILITIES AND OWNERS' EQUITY                                                  1996         1995    
                                                                             ----------    --------  
<S>                                                                         <C>           <C>        
Current liabilities:
  Accounts payable                                                            $ 183,357   $ 191,981  
  Accrued liabilities                                                            29,255      27,513  
  Patronage dividends payable - SERVISTAR                                         7,172       7,957  
  Patronage dividends payable - Coast to Coast Stores, Inc.                       2,484       3,182  
  Current portion of long-term debt                                               5,645       6,171  
                                                                              ---------   ---------  

             Total current liabilities                                          227,913     236,804  

Long-term debt, less current portion                                            118,476     108,592  
                                                                              ---------   ---------  

             Total liabilities                                                  346,389     345,396  


Owners' equity:
  Capital stock:
    Preferred (as to assets only) nonparticipating, $50 par value;
      authorized shares, 3,000,000; outstanding shares:
      1996, 1,858,940; 1995, 1,813,480                                           92,947      90,674  
    Common, $100 par value; authorized shares, 300,000; outstanding
      shares:  1996, 31,840; 1995, 32,072                                         3,184       3,207  
    Common preference redeemable, $100 par value; authorized
      shares, 5,000; outstanding shares:  1995, 1,000                                 -         100  
  Amounts due owners in preferred stock - SERVISTAR                               8,269       9,439  
  Amounts due owners in preferred stock - Coast to Coast Stores, Inc.             2,138       2,947  
  Capital stock of subsidiary                                                       819         790  
  Capital stock of Coast to Coast Stores, Inc.:
    Preferred (as to assets only) nonparticipating, $50 par value;
      authorized shares, 3,000,000; outstanding shares:  1996,
      300,100; 1995, 284,920                                                     15,005      14,246  
    Common, $600 par value; authorized shares, 300,000;
      outstanding shares:  1996, 8,390; 1995, 8,450                
      (net of stock subscriptions receivable of:  1996, $550;
      1995, $413)                                                                 4,484       4,657  
  Retained earnings (deficit):

    Parent                                                                           76          76  
    Subsidiaries                                                                 (5,529)     (4,702) 
                                                                              ---------   ---------  

             Total owners' equity                                               121,393     121,434  
                                                                              ---------   ---------  

             Total liabilities and owners' equity                             $ 467,782   $ 466,830  
                                                                              =========   =========  
</TABLE>


The accompanying notes are an integral part of the financial statements.






                                      64
<PAGE>   85

                             SERVISTAR CORPORATION
              STATEMENTS OF INCOME AND RETAINED EARNINGS (DEFICIT)
                          for the years ended June 30
                                 (In thousands)

                                  -----------

<TABLE>
<CAPTION>                                                                                                                  
                                                                                1996             1995             1994     
                                                                            ------------      ----------       ----------
<S>                                                                         <C>               <C>              <C>        
Net revenues                                                                 $1,729,908       $1,802,103       $1,734,905  

Costs and expenses:                                                                                                        
  Cost of goods sold                                                          1,611,174        1,679,615        1,613,257  
  Distribution, selling and administrative                                                                                 
      expenses                                                                   93,080           95,179           93,006  
  Interest expense                                                               10,091           10,825           10,076  
  Other income, net                                                              (3,471)          (6,886)          (6,866) 
                                                                             ----------       ----------       ----------  
                                                                                                                           
             Total costs and expenses                                         1,710,874        1,778,733        1,709,473  
                                                                             ----------       ----------       ----------  
Net income                                                                   $   19,034       $   23,370       $   25,432  
                                                                             ==========       ==========       ==========  
                                                                                                                           
Retained deficit at beginning of year                                        $   (4,626)      $   (4,675)      $   (4,043) 
                                                                                                                           
Net income                                                                       19,034           23,370           25,432  
                                                                                                                           
Patronage dividends                                                             (19,861)         (23,321)         (26,064) 
                                                                             ----------       ----------       ----------  
Retained deficit at end of year                                              $   (5,453)      $   (4,626)      $   (4,675) 
                                                                             ==========       ==========       ==========  
</TABLE>       
               
               



                     The accompanying notes are an integral
                       part of the financial statements.





                                      65

<PAGE>   86

                             SERVISTAR CORPORATION
                            STATEMENTS OF CASH FLOWS
                          for the years ended June 30
                                 (In thousands)

                                  -----------



<TABLE>
<CAPTION>
                                                                                1996         1995        1994
                                                                            ------------  ----------  ----------
<S>                                                                         <C>           <C>         <C>
Cash flows from operating activities:
  Net income                                                                $    19,034   $  23,370   $  25,432
  Adjustments to reconcile net income to net cash provided
     by operating activities:
        Depreciation                                                              7,187       7,110       6,285
        Amortization                                                              2,343       3,698       3,048
        Gain on disposition of property and equipment                              (410)       (152)          -
        Increase (decrease) from changes in:
           Receivables                                                              702       5,627      (4,108)
           Merchandise inventory                                                  1,730       2,443      (4,406)
           Prepaid expenses                                                        (661)        655        (211)
           Accounts payable and accrued expenses                                 (6,882)    (24,183)     41,150
           Other adjustments, net                                                    15      (3,028)        317
                                                                            -----------   ---------   ---------

                Net cash provided by operating activities                        23,058      15,540      67,507

Cash flows from investing activities:
  Proceeds from sale of property and equipment                                    1,507         431          56
  Purchases of property and equipment                                           (11,011)     (7,518)     (2,714)
  (Increase) decrease in other assets                                            (3,014)       (236)        842
                                                                            -----------   ---------   ---------

                Net cash used in investing activities                           (12,518)     (7,323)     (1,816)

Cash flows from financing activities:
  Proceeds from long-term debt                                                   20,245      34,400     (12,800)
  Payments on long-term debt                                                    (10,887)    (22,453)    (35,974)
  Proceeds from issuance of capital stock                                           333         333         597
  Repurchase of capital stock                                                    (9,963)     (8,539)     (7,770)
  Payment of cash portion of patronage dividends                                (10,929)    (12,803)     (9,419)
                                                                            -----------   ---------   ---------

                Net cash used in financing activities                           (11,201)     (9,062)    (65,366)
                                                                            -----------   ---------   ---------

Net (decrease) increase in cash and cash equivalents                               (661)       (845)        325

Cash and cash equivalents at beginning of year                                    5,833       6,678       6,353
                                                                            -----------   ---------   ---------

Cash and cash equivalents at end of year                                    $     5,172   $   5,833   $   6,678
                                                                            ===========   =========   =========

Supplemental disclosure of cash flow information:
  Cash paid during the year for interest                                    $     9,430   $  10,049   $   8,639
                                                                            ===========   =========   =========

Non-cash financing activities:
  SERVISTAR preferred stock patronage dividend                              $     9,439   $   8,631   $   9,777
                                                                            ===========   =========   =========

  Coast to Coast Stores, Inc. preferred stock patronage dividends           $     2,947   $   4,914   $   4,549
                                                                            ===========   =========   =========

  Deferred acquisition payments in conjunction with the acquisition              -            -       $   3,000
                                                                            ===========   =========   =========
</TABLE>

                     The accompanying notes are an integral
                       part of the financial statements.




                                      66
<PAGE>   87

                             SERVISTAR CORPORATION
                         NOTES TO FINANCIAL STATEMENTS
                             (Dollars in thousands)

                                  -----------

     A.    Organization:

     SERVISTAR Corporation (SERVISTAR) and Coast to Coast Stores, Inc. (CTC) are
     marketing and purchasing cooperatives.  SERVISTAR/Coast to Coast
     Corporation (SCC) is a hardlines wholesaler.  SERVISTAR's wholly-owned
     subsidiaries include SCC, KCI Coatings, Inc. (Kurfees), Speer Hardware
     Company, Taylor Rental Corporation (Taylor), and Advocate Services, Inc.
     and its subsidiaries, Total Exposition Concepts, Inc. and Advocate Retail
     Services, Inc.  SERVISTAR, its wholly-owned subsidiaries and CTC are
     collectively referred to as the Corporation.


     B.    Summary of Significant Accounting Policies:

     Basis of Presentation:

     The financial statements include the consolidated accounts of SERVISTAR and
     its wholly-owned subsidiaries combined with the accounts of CTC. These
     consolidated and combined statements have been presented to reflect the
     common management of, and the interlocking business arrangements between,
     SCC and CTC.  All intercompany balances and transactions have been
     eliminated.  On July 1, 1996, SCC and CTC were merged into SERVISTAR on a
     tax free basis as described in Note C.

     Estimates:

     The preparation of financial statements requires management to make
     estimates and assumptions that affect the reported amounts of assets and
     liabilities, disclosure of contingent assets and liabilities and reported
     amounts of revenues and expenses.  Actual results could differ from those
     estimates.

     Cash and Cash Equivalents:

     The Corporation considers all highly liquid investments with an original
     maturity of three months or less to be cash equivalents.

     Merchandise Inventory:

     Merchandise inventory is stated at the lower of cost or market, with cost
     determined on the first-in, first-out method.

     Property and Equipment:

     Depreciation is taken over the estimated useful lives of the assets using
     the straight-line method.  When properties are retired or otherwise
     disposed of, the cost and the related accumulated depreciation are removed
     from the accounts, and gains and losses resulting from such transactions
     are reflected in operations.  Included in property and equipment are
     certain costs, net of amortization, associated with the capitalization of
     internally developed software totaling $5,317, and $5,461 in 1996, and
     1995, respectively.





                                      67

<PAGE>   88

                    NOTES TO FINANCIAL STATEMENTS, Continued
                             (Dollars in thousands)

                                  -----------


B.    Summary of Significant Accounting Policies, continued:

      Other Assets:

      Other assets include prepaid pension costs and amortized costs related to
      various projects which benefit future periods.  Amortization of other
      assets, excluding the amount related to Taylor, is computed using the
      straight-line method over a five year period.

      Credit Concentration:

      Customers of the Corporation are not concentrated in any specific
      geographic region, but are concentrated in the retail hardware store,
      lumber and building supply industries. No single customer accounted for a
      significant amount of the Corporation's sales and receivables.

      Income Taxes:

      SERVISTAR and CTC operate as cooperatives under the Internal Revenue Code
      and distribute substantially all of their earnings to their owners
      through patronage dividends.

      SERVISTAR and its wholly-owned subsidiaries constitute a consolidated
      group for federal income tax purposes and file a consolidated federal
      income tax return.  CTC files a separate federal income tax return.

      The Corporation provides for deferred income taxes on all amounts which
      are reported in different time periods for income tax and financial
      reporting purposes.  Valuation allowances are established when necessary
      to reduce deferred tax assets to the amount expected to be realized.  The
      Corporation's principal temporary differences relate to receivable
      reserves, depreciation of property and equipment and pension costs.

      Revenue Recognition:

      Revenues are recognized in the period inventory is shipped to owners.

      Reclassifications:

      Certain amounts in the 1995 financial statements have been reclassified
      for comparative purposes.


C.    Merger:

      In March 1996, SERVISTAR, SCC and CTC entered into a Plan and Agreement
      of Merger (the Merger), which provided for the merger of SCC and CTC into
      SERVISTAR.  The merger was completed on July 1, 1996 and resulted in
      SERVISTAR changing its name to SERVISTAR COAST TO COAST Corporation (the
      Surviving Corporation).  All assets and liabilities of SCC and CTC were
      transferred to the Surviving Corporation, which continues to operate as a
      marketing and purchasing cooperative.







                                      68
<PAGE>   89

                    NOTES TO FINANCIAL STATEMENTS, Continued
                             (Dollars in thousands)

                                  -----------


C.    Merger, continued:

      Common and preferred stock of CTC was converted to common and preferred
      stock of the Surviving Corporation.  All other stock of CTC and SCC was
      canceled and retired.

      Patronage dividends for 1996 will be determined in a manner consistent
      with prior years based on the separate operations of SERVISTAR and CTC
      and will be paid subsequent to June 30, 1996.

      In connection with the Merger, the borrowing facilities of SCC described
      in Note D were retired on July 1, 1996 and replaced by increased credit
      lines available to the Surviving Corporation.

      As a result of the Merger, the Corporation incurred a restructuring
      charge of $2,113 in 1996.  Included in this restructuring charge were
      costs pertaining to severance, relocation, facility closure and
      professional fees.  These costs were shared by SERVISTAR and CTC in a
      plan that was reviewed by the respective Boards of Directors.


D.    Long-Term Debt:

      Long-term debt at June 30, 1996 and 1995 consisted of the following:

<TABLE>
<CAPTION>
                                                                          1996          1995    
                                                                        --------     ---------- 
            <S>                                                         <C>          <C>        
            SERVISTAR revolving credit agreement                        $ 18,000     $  12,000  
            SERVISTAR uncollateralized lines of credit                    19,000        18,000  
            SCC revolving credit agreements                               43,200        30,900  
            Notes, due September 1, 2000                                  40,950        44,350  
            Notes, due December 1, 1998                                     -            6,286  
            IDA bonds, due October 1, 1997                                   540         1,090  
            Other loans and notes with interest rates of                                        
                 6.0% with due dates ranging from 1997 to 2001             2,431         2,137  
                                                                        --------     ---------  
                                                                                                
                                                                         124,121       114,763  
                                                                                                
            Less current portion                                           5,645         6,171  
                                                                        --------     ---------  
                                                                                                
                                                                        $118,476     $ 108,592  
                                                                        ========     =========  


</TABLE>                                                       


      SERVISTAR and certain subsidiaries maintain a revolving credit agreement
      with a group of banks which provides a revolving line of credit of
      $87,500 until January 31, 1999.  The expiration date of the revolving
      line of credit may be extended by mutual consent.  SERVISTAR may select
      among various interest rate options on outstanding borrowings during the
      term of the revolving credit agreement.  The weighted average interest
      rate on amounts outstanding at June 30, 1996 and 1995 was 6.4% and
      7.2%, respectively.  SERVISTAR is required to pay a commitment
      fee of 1/4 of 1% per annum on the daily unborrowed amount.  On July 1,
      1996, this facility was amended to increase the line of credit to
      $115,000.




                                      69

<PAGE>   90

                    NOTES TO FINANCIAL STATEMENTS, Continued
                             (Dollars in thousands)

                                  ----------

D.    Long-Term Debt, continued:

      SERVISTAR has uncollateralized lines of credit with banks providing for
      borrowings of up to $29,000 with interest at variable rates as determined
      periodically by the banks.  The amounts under these borrowings are
      classified as long-term debt as SERVISTAR has the ability and the intent
      to refinance the debt on a long-term basis.  Borrowings under these
      facilities were $19,000 and $18,000 at June 30, 1996 and 1995,
      respectively.  The interest rate on amounts outstanding at June 30, 1996
      and 1995 was 6.4% and 7.0%, respectively.  In connection with the Merger,
      available uncollateralized lines of credit were increased to $40,000
      effective July 1, 1996.

      SCC's $40,000 revolving credit agreement, as amended, was retired on July
      1, 1996 in conjunction with the Merger.  The weighted average interest
      rate on amounts outstanding at June 30, 1996 and 1995 was 6.7% and
      7.4%, respectively.  This revolving line of credit is guaranteed
      by CTC.  Borrowings under this facility were $33,200 and $27,500 
      at June 30, 1996 and 1995,  respectively.

      SCC also has a $5,000 revolving line of credit and a $5,000 uncommitted
      short-term borrowing agreement which were retired effective July 1, 1996.
      The borrowings under these agreements are classified as long-term debt
      since the Surviving Corporation has the ability and the intent to
      refinance the debt on a long-term basis.  Borrowings under the $5,000
      revolving line of credit facility were $5,000 and $3,400 at June 30, 1996
      and 1995, respectively.  The effective rate on outstanding borrowings was
      6.4% and 7.0% at June 30, 1996 and 1995, respectively.  Outstanding
      borrowings on the uncommitted borrowing facilities were $5,000 and -0- at
      June 30, 1996 and 1995, respectively.  The effective interest rate on
      outstanding borrowings was 6.4% at June 30, 1996.

      The notes due September 1, 2000 were issued in September 1990, and bear
      interest at a fixed interest rate of 10.23% per annum.  Interest is
      payable semi-annually on the first day of March and September through
      maturity.  Annual principal payments commenced on September 1, 1993 and
      will continue through September 1, 1999 in amounts varying between $2,250
      and $4,550.  A final balloon payment of $22,750 is due September 1, 2000.

      The notes due December 1, 1998 were issued in December 1988, and bore
      interest at an amended rate of 10.57%.  Annual principal payments of
      $1,571 commenced on December 1, 1992.  The notes were paid in full
      December 1, 1995.

      Interest on the IDA bonds reflects a variable tax-free interest rate
      which changes based on market conditions.  The bonds can be tendered at
      any time at the option of the holder, at a purchase price equal to 100%
      of the principal amount of the bonds plus accrued interest.  The bonds
      may be remarketed at the time of such tender.  At June 30, 1996, the
      interest rate was 3.38%.  The bonds are backed by an irrevocable letter
      of credit of $567.  The letter of credit fee is 1-3/8%.  During 1995, the
      expiration date of the irrevocable letter of credit was extended to
      December 15, 1996.

      The SERVISTAR revolving credit agreement and various note agreements
      require SERVISTAR and certain subsidiaries to maintain certain specified
      financial ratios.  The most restrictive of these provisions requires
      SERVISTAR and those subsidiaries to maintain a ratio of net income before
      interest expense to interest expense of 2.6 at June 30, 1996 for which
      the ratio was 3.45 at June 30, 1996.  The SCC revolving credit agreement
      also requires SCC and CTC to maintain certain specified financial ratios.





                                      70

<PAGE>   91

                    NOTES TO FINANCIAL STATEMENTS, Continued
                             (Dollars in thousands)

                                  ----------


D.    Long-Term Debt, continued:

      The prime rate at June 30, 1996 was 8.25%.

      Principal payments on long-term debt become due in the years ending June
      30 as follows:  1997 - $5,645; 1998 - $5,272; 1999 - $85,281; 2000 -
      $4,951; 2001 - $22,943; and thereafter - $29.

      The carrying value of long-term debt approximates fair value since the
      interest rates on existing debt approximate the rates at which the
      Corporation believes it could obtain new debt.


E.    Leases:

      The Corporation has various noncancelable lease agreements which provide
      for basic rent over a specified period.  Rent expense for the years ended
      June 30, 1996, 1995 and 1994 was $7,859,  $8,435, and $8,072,
      respectively.

      Future minimum rental commitments for years ending June 30 are: 1997 -
      $6,564; 1998 - $6,058; 1999 - $5,019; 2000 - $3,256; 2001 - $1,110; and
      thereafter - $2,144.


F.    Employee Benefit Plans:

      SERVISTAR has a noncontributory, defined benefit pension plan covering
      substantially all employees.  Effective June 30, 1996, the plan has been
      amended to a cash balance plan, where the benefit formula in effect prior
      to June 30,1996 was frozen.  The plan amendment provides for
      contributions based upon length of service and percent of compensation.
      Interest earned on cash balance contributions is based on the 30-year
      treasury maturity rate set each April for the following year.  Pension
      costs accrued are funded on a current basis, as required by statutory
      funding standards.

      Pension expense included the following components:




<TABLE>
<CAPTION>                                                     
                                                                     1996         1995        1994
                                                                    -------     -------     --------
          <S>                                                      <C>         <C>         <C>
          Service cost-benefits earned                              $ 3,077     $ 2,259     $ 1,848
                                                              
          Interest cost on projected benefit obligations              5,588       4,857       4,088
                                                              
          Actual investment income earned on assets                  (7,728)     (6,382)        300
                                                                      
          Net amortization and deferral                               3,152       1,787      (5,730)
                                                                    -------     -------     -------
          Net pension expense                                       $ 4,089     $ 2,521     $   506
                                                                    =======     =======     =======
                                                                                                  
</TABLE>                                                      


                                      71


<PAGE>   92

                    NOTES TO FINANCIAL STATEMENTS, Continued
                             (Dollars in thousands)


F.    Employee Benefit Plans, continued:

      The funded status of the plan and the prepaid pension cost follow:

<TABLE>
<CAPTION>
                                                                            1996          1995    
                                                                         ---------     ---------  
           <S>                                                           <C>           <C>        
           Accumulated benefit obligations, including vested
                benefits of $53,776 in 1996 and $50,020 in 1995          $  59,400     $  54,844  
                                                                         =========     =========  

           Plan assets at fair value, primarily commingled funds,
                corporate and government debt securities,
                marketable equity securities and privately
                placed debt                                                 62,946        56,029  

           Projected benefit obligation for participants' service
                rendered to date                                            59,400        70,854  
                                                                         ---------     ---------  

           Plan assets greater than (less than) projected benefit
                obligation                                                   3,546       (14,825) 

           Unrecognized net loss and effects of changes in
                actuarial assumptions                                       19,611        21,399  

           Unrecognized prior service costs                                (18,841)        1,174  

           Remaining unrecognized net assets being recognized
                over participants' average remaining service period         (4,211)       (4,679) 
                                                                         ---------     ---------  

           Prepaid pension cost                                          $     105     $   3,069  
                                                                         =========     =========  
</TABLE>

      The projected benefit obligation was determined using an assumed discount
      rate of 8% in 1996 and 1995 and 9% in 1994.  The assumed rate of increase
      in future compensation was 4.75% for 1996, 1995 and 1994.  The expected
      long-term rate of return on plan assets was 9% in 1996, 1995 and 1994.
      The decrease in the projected benefit obligation and unrecognized prior
      service charge relates to the cash balance plan amendment effective June
      30, 1996.

      The discount rate on the long-term rate of return can have a significant
      effect on the accumulated benefit obligation and pension cost.  A 1%
      decrease in the discount rate would have increased the accumulated
      benefit obligation by $9,007 at June 30, 1996.  A 1% decrease in the
      discount rate and the long-term rate of return would have increased the
      pension cost by $1,890 at June 30, 1996.

      SERVISTAR also has a defined contribution profit-sharing plan which
      covers substantially all employees.  Contributions are based on a fixed
      yearly percentage of participating employee compensation adjusted by
      performance under SERVISTAR's annual profit goals.  Additional
      contributions may be made to the plan on a discretionary basis.
      Profit-sharing expense was -0- in 1996, $1,934 in 1995 and $1,813 in
      1994.


                                      72

<PAGE>   93

                    NOTES TO FINANCIAL STATEMENTS, Continued
                             (Dollars in thousands)

                                  ----------

F.    Employee Benefit Plans, continued:

      In addition to providing pension benefits, SERVISTAR provides certain
      health care and life insurance benefits for retired employees.  SERVISTAR
      adopted Statement of Financial Accounting Standards No. 106, "Employers'
      Accounting for Postretirement Benefits other than Pensions" in the first
      quarter of 1996 using the delayed recognition method.  The accumulated
      postretirement benefit obligation (APBO) was $5,700 at July 1, 1995,
      which is being amortized over a 20 year period.  Postretirement benefit
      cost was approximately $850 in 1996.

      The health care cost trend rate assumption can have a significant effect
      on the APBO, health care and death benefit liabilities and net periodic
      benefit costs.  For 1996, a 1% increase in the trend rate for health care
      costs would have increased the APBO by 11% and the service and interest
      costs by 10%.

      SCC has adopted a profit-sharing 401(k) plan covering substantially all
      employees.  Employees may contribute up to 16% of their compensation to
      the plan, which remains fully vested with the employee.  The plan
      provides for a discretionary annual contribution by SCC based on its
      profits and an annual matching contribution based on the achievement of
      various profit targets for SCC.  Employees vest in discretionary
      contributions of SCC over a five-year period and in the matching
      contributions immediately, if profit targets are met.  SCC accrued total
      contributions of $555, $673, and $788 to the plan in 1996, 1995 and 1994,
      respectively.  Contributions for 1994 were paid in August 1994.
      Contributions for 1995 were paid in August 1995 and payment for 1996
      contributions will be made subsequent to June 30, 1996.  This plan was
      combined with SERVISTAR's defined contribution plan in July 1996 in
      connection with the Merger.


G.    Capital Stock:

      An analysis of the changes in issued shares of capital stock follows:


<TABLE>
<CAPTION>
                                                                                  SERVISTAR
                                                              --------------------------------------------------
                                                               Preferred Stock                Common Stock
                                                              --------------------        ----------------------
                                                              Number of     Par            Number of      Par
                                                               Shares       Value            Shares      Value
                                                              ----------  --------        ----------     -------
                                                              (000's)                     (000's)
          <S>                                                   <C>      <C>                  <C>    <C>
          Balance, June 30, 1994                                1,785     $  89,239             32     $  3,220
             Shares issued                                        169         8,450              3          268
             Shares acquired                                     (141)       (7,015)            (3)        (281)
                                                              -------     ---------           -----    --------   

          Balance, June 30, 1995                                1,813        90,674             32        3,207
             Shares issued                                        189         9,450              3          280
             Shares acquired                                     (143)       (7,177)            (3)        (303)
                                                              -------     ---------           -----    --------   

          Balance, June 30, 1996                                1,859     $  92,947             32     $  3,184
                                                              =======     =========           =====    ========   
</TABLE>




                                      73

<PAGE>   94

                    NOTES TO FINANCIAL STATEMENTS, Continued
                             (Dollars in thousands)

                                  ---------


G.    Capital Stock, continued:

      In connection with the acquisition of Taylor, SERVISTAR issued 5,000
      shares of redeemable common preference stock during the year ended June
      30, 1993.  SERVISTAR redeemed 1,000 and 3,000 shares during 1995 and
      1994, respectively, at par value.  During fiscal year 1996 SERVISTAR
      redeemed, at par value, the remaining 1,000 shares.

      Shares of CTC common stock issued during the years ended June 30, 1996
      and 1995 were 1,090 and 630, respectively.  Shares of CTC
      common stock redeemed during the years ended June 30, 1996 and 1995 
      were 1,150 and 740, respectively.

      Amounts due owners in preferred stock represent the portion of the
      patronage dividend to be distributed to the owners in preferred stock in
      the following fiscal year.

      Preferred and common shares of SERVISTAR and CTC stock are redeemable at
      their respective par values.  Payment of the redemption price can be made
      by issuing a note to the member-owner maturing over an extended period,
      normally five years, or in cash immediately upon termination of
      membership, as defined by SERVISTAR's and CTC's Membership Termination
      Policies.  On July 1, 1996, substantially all of the preferred and common
      stock of CTC was converted into stock of the Surviving Corporation
      effective with the Merger.

      Capital stock of subsidiary shown on the accompanying balance sheets of
      $819 for 1996 and $790 for 1995 represents the common preference stock
      and the preferred stock held by the owners of Speer Hardware
      Company.


H.    Income Taxes:

      The Corporation has minimal expense for income taxes for financial
      reporting purposes for the years ended June 30, 1996, 1995 and 1994,
      because the volume rebate owed to CTC eliminates all of SCC's income and
      all of SERVISTAR's and CTC's incomes are distributed to their owners in
      the form of patronage dividends.




I.    Contingencies:

      SERVISTAR is involved in various litigation arising in the ordinary
      course of business.  Although the final outcome of these legal matters
      cannot be determined, it is management's opinion that these matters will
      not have a material adverse effect on SERVISTAR's financial condition or
      results of operations.


               MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL
                      CONDITION AND RESULTS OF OPERATIONS

FISCAL 1996 COMPARED WITH FISCAL 1995

Net Revenues decreased $72,195,000 or 4% from the prior year as a result of a
25% decline in the pricing of lumber products, implementation of Everyday Value
Pricing (EVP) for the Coast to Coast store owner segment which reduced the
selling price of nearly all warehouse products and unseasonably cool spring
weather that negatively impacted lawn & garden and paint sales categories.
Additionally, revenues were also impacted by a soft retail economic climate.

Merchandise gross margin as a percentage of net revenues was comparable to 1995
as vendor consolidations enabled that Company to lower merchandise acquisition
cost to support EVP price reductions at Coast to Coast.

Distribution, selling and administrative expense decreased by $2,099,000 from
Cost reduction measures in Fiscal 1995.  

Interest expense decreased 6.9% from the prior year as average interest rates
declined slightly from 1995.

Other income, net of expense in Fiscal 1996 reflects a one time restructuring
charge of $2,113,000 relating to the merger of SERVISTAR and Coast to Coast.
These costs pertain to severance, relocation, facility closure and
professional fees related to the merger and closure of Coast to Coast office
headquarters. 

FISCAL 1995 COMPARED WITH 1994

Net revenues increased $67,198,000 or 3.9% over 1994 as the full benefit of the
previous year's implementations of EVP on SERVISTAR store owners resulted in
added sales.

Merchandise gross margins were down to 6.8% of net revenues from 7.0% in the
prior year as a result of the implementation of EVP pricing strategies at
SERVISTAR. 

Distribution, selling and administrative expenses were higher in Fiscal 1995 by
$2,173,000 as a result of the lifting of a wage and salary freeze initiated in
the previous year.

Interest expense increased from the prior year as a result of higher average
interest rates.

INFLATION

Inflation did not have a significant effect on the Company's operations during
the three years ended June 30, 1996.

LIQUIDITY AND CAPITAL RESOURCES

During the three years ended June 30, 1996, the Company and its subsidiaries
have funded working capital requirements, debt repayments, additions to
property and equipment through depreciation and amortization of property and
other assets, borrowings under revolving credit facilities and uncollateralized
lines of credit with banks and proceeds from the sale of assets.

The company's primary source of capital is derived from the issuance of
preferred stock in connection with the payment of annual patronage dividends to
owners.  Funds provided from these resources are generally sufficient to
satisfy long-term capital needs.

Capital expenditures increased during the past two fiscal years as investment
was made in technology, expansion of existing distribution facilities and
acquisition of additional office building space.

                    Selected Quarterly Financial Highlights

Net revenues for the three months ended September 30, 1996 grew over the same
period last year by $49,593,000 or 12%. This increase came from Lumber and
Building Materials sales, up approximately $36 million, and additional Direct
Ship Hardware sales, up $8 million. Lumber and Building Materials sales growth
was attributed to added volume coupled with price inflation on lumber products.

Merchandise gross profit increased $1,353,000 from the prior year. Gross margin
as a percent of revenues decreased from 8.7% for the three months ended
September 30, 1995 to 8.1% at September 30, 1996. The decrease in gross margin
as a percent of revenues resulted from the implementation of Everyday Value
Pricing at Coast to Coast, which was completed during fiscal 1996, coupled with
a slightly higher sales mix to lower margin sales categories such as Lumber and
Building Materials.

Distribution, selling and administrative expenses decreased during the three
months ended September 30, 1996 by $219,000. This decrease related to labor
productivity improvements in the distribution centers and cost reductions as a
result of the consolidation of headquarters support functions between SERVISTAR
and Coast to Coast in fiscal 1996.

Interest expense for the three month period in 1996 decreased $44,000 from the
same period a year ago due to lower effective interest rates on indebtedness.




                                      74
<PAGE>   95




                        COMPARISON OF STOCKHOLDER RIGHTS

GENERAL

         As a result of the Merger (including the change of Cotter's name to
TruServ), holders of SCC Stock will become Stockholders of TruServ and the
rights of all such former SCC Shareholders will thereafter be governed by the
TruServ Amended and Restated Certificate of Incorporation and By-Laws and the
Delaware General Corporation Law ("DGCL").  The rights of the holders of SCC
Stock are currently governed by the SCC Articles of Incorporation and By-Laws
and the Pennsylvania Business Corporation law ("PBCL"). The following summary,
which does not purport to be a complete statement of the general differences
between the rights of the Stockholders of Cotter and the Shareholders of SCC,
sets forth certain differences between the Cotter Amended and Restated
Certificate of Incorporation and By-Laws (which, as further amended as
contemplated by the Merger Agreement and attached thereto as EXHIBITS 2.1 AND
2.2, respectively, will be the governing instruments of TruServ) and the DGCL,
and the SCC Articles of Incorporation and By-Laws and the PBCL.  Accordingly,
SCC's Shareholders should carefully review the following summary, which Cotter
and SCC believe addresses all material differences in the rights of SCC
Shareholders upon consummation of the Merger, to understand how certain of
their rights as Shareholders will be affected upon completion of the Merger.
This summary is qualified in its entirety by reference to the full text of each
of such documents, the DGCL and the PBCL.  For information as to how such
documents may be obtained, see "AVAILABLE INFORMATION."

         For information concerning the form of TruServ Retail Member Agreement
which will control certain aspects of the business relationships between
TruServ and its Members after the Effective Time, see "THE MERGER--RETAIL
MEMBER AGREEMENT; FRANCHISE AND LICENSE AGREEMENTS".

COMMON STOCK--COTTER/TRUSERV

         VOTING RIGHTS  The TruServ Class A Common Stock, which is the sole
voting stock, will be offered only in sixty (60) share units, and no party may
acquire more than five units.  The holders of Class A Common Stock have the
exclusive voting power upon all questions submitted to Stockholders, being
entitled to one vote per share. Such Stockholders will not have the right of
"cumulative voting" in the election of directors.  Class B Common stock, par
value $100.00 per share, is non-voting stock issuable only in connection with
the payment of patronage dividends to TruServ Members.  Neither the Class A nor
the Class B Common Stock will have any pre-emptive rights.

         LIQUIDATION RIGHTS  Upon dissolution, liquidation or winding up of
TruServ, voluntary or involuntary, the assets are to be divided among and
distributed ratably to the holders of shares of Class A Common Stock and Class
B Common Stock pro rata in accordance with their holdings and without
preference as between the classes.  In the event of certain significant
corporate events in the first five years after the Merger, all





                                      75
<PAGE>   96





Cotter Patronage Dividend Promissory (Subordinated) Notes as are outstanding as
of the Effective Time and remain outstanding at the time of such event may, at
the election of the holder thereof, be converted into an equal amount of Class
B Common Stock (on the basis of the principal amount of and any accrued but
unpaid interest on such Patronage Dividend Promissory (Subordinated) Notes and
the par value of such Class B Common Stock, disregarding any fractional shares,
in lieu of which cash shall be paid to such electing holders).

         REDEMPTION PROVISIONS A TruServ Member's Retail Member Agreement may
be terminated by either TruServ or the Member on sixty (60) days' written
notice.  Termination by TruServ requires approval by a two-thirds vote of the
Board of Directors, except in the following circumstances where TruServ has the
right to immediately terminate the Retail Member Agreement:  the Member becomes
insolvent, commits any act of bankruptcy, files a voluntary petition in
bankruptcy, is adjudicated as bankrupt, or commits a breach of any obligation
under the Retail Member Agreement, which breach is not cured within ten (10)
days after written notice to the Member by TruServ.  In the event the Retail
Member Agreement is terminated, TruServ undertakes to purchase and the Member
is required to sell all of his Class A Common Stock and Class B Common Stock at 
a price equal to the par value thereof, subject to any existing rights of
set-off.  Payment for the Class A Common Stock will be in cash.  Payment for
the Class B Common Stock will be a note payable in five equal annual
installments which bears interest at the same rate per annum as the Promissory
(Subordinated) Notes most recently issued as part of TruServ's annual patronage
dividend or at such other rate as may be determined by TruServ's Board.

         CLASS VOTING  With certain exceptions, the DGCL does not require class
voting.  One such exception is if the holders of a particular class of stock are
being asked to approve and increase in the maximum number of authorized shares 
of such class.  Because the Stockholders of Cotter Class A and Class B Common 
Stock are being asked to authorized such an increase, those holders are 
entitled to vote as a class on that proposed increase.

         OTHER RESTRICTIONS AND RIGHTS

         (a) There are no conversion rights, sinking fund provisions, or
liability to further calls or assessment by Cotter in regard to the Class A
Common Stock.  For certain limited rights of conversion of Cotter Patronage
Dividend Promissory (Subordinated) Notes into Class B Common Stock and of Class
B Common Stock into five year promissory notes in certain circumstances, see
"THE MERGER AGREEMENT--CONVERSION OF SECURITIES."

         (b)  There is no existing market for the Cotter Class A or Class B
Common Stock.  Whenever any Stockholder desires to dispose in any manner, by
sale, gift or otherwise, all or any part of his shares of either class of
common stock, and whenever any Stockholder dies or suffers any other event
giving rise to voluntary or involuntary transfer, by operation of law or
otherwise, of all or part of his shares, Cotter is given the option,
exercisable within ninety (90) days following the date upon which it receives
written notice from the Stockholder, his heirs, executors, personal
representatives or





                                      76
<PAGE>   97





other party in interest, as the case may be, of the intended disposition or of
the death of the Stockholder or other event giving rise to voluntary or
involuntary transfer of the shares, to repurchase all shares referred to in the
notice.  The option price in the case of either class of common stock is the
par value thereof. Any disposition or attempted disposition or transfer,
voluntary or involuntary, of Cotter Common Stock is null and void and confers
no rights upon the transferee unless and until Cotter has been given the
required notice and has failed to exercise its option to purchase within the
specified time.  The above restrictions do not apply, in the case of a pledge
by a Stockholder of any of his shares in a bona fide transaction as security
for a debt, until the pledge or lienholder forecloses the pledge or lien.  The
above restrictions do not apply at all in the case of a Class B Common Stock
disposition to a person who is then an owner of shares of Class A Common Stock
of Cotter.

         (c) TruServ is given an automatic lien to secure the payment of any
indebtedness due TruServ from any Stockholder of record upon the Class A Common
Stock and Class B Common Stock shares of such Stockholder and upon any declared
and unpaid dividends thereon.

SCC COMMON STOCK AND SERIES A STOCK

         The capital stock of SCC offered to applicants is authorized but
unissued Common Stock and authorized but unissued non-voting Series A Stock,
each having a par value of $100 per share.

         Each owner of Common Stock, other than owners of multiple business
premises, is entitled to one vote for each share of Common Stock owned on all
matters voted upon by Members.

         The Articles of Incorporation provide that owners, or beneficial
owners or groups of owners, of multiple business premises holding 80 shares or
more of Common Stock shall not be entitled to vote in the aggregate more than
80 votes for the election of directors or in any other matter coming before the
shareholders.

         Upon liquidation, the right to share in the assets follows the rights
of the Members holding Preferred Stock at its par value, then Series A Stock at
its par value.  There are no preemptive or conversion rights.

         Members may redeem their shares of Common Stock at par value upon
termination within one year after acceptance into membership as a matter of
contract.  There is, however, no redemption right of a Member after the first
year of membership.  It has been SCC's practice to purchase at par value the
Common Stock of any Member who withdraws from SCC.

         Upon termination of membership, SCC currently has been offering to
exchange and purchase the Series A Stock, at par value for promissory notes of
SCC maturing annually during each of the five years after termination and each
representing 20% of the exchange price as adjusted.  The terms and conditions
of any redemption of Series




                                      77
<PAGE>   98





A Stock are at the discretion of the Board of Directors of SCC and may be
changed or terminated as deemed appropriate for business reasons.

         SCC is given the option to purchase the shares of Common Stock and
Series A Stock, at par value per share upon termination of Member's membership,
sale of business, insolvency and for other reasons as stated in the Membership
Agreement and SCC may issue notes or debentures maturing over five years in
exchange and payment therefore.

         There are no sinking fund provisions and the Member is not subject to
assessment on this stock.  Since SCC operates as a purchasing cooperative,
there are no ordinary dividends.  There are no options or warrants presently
outstanding or proposed to be granted to purchase securities of the SCC.  Only
Members may own shares of Common Stock and Series A Stock and each Member may
purchase only eight (8) shares of Common Stock and fifty-two (52) shares of
Series A Stock for each retail outlet.

SCC PREFERRED STOCK

         Since 1965 SCC has issued Preferred Stock as part of its annual
Patronage Dividend program.  Preferred Stock is not offered or available for
purchase.

         The Preferred Stock has a par value of $50 per share.  The shares bear
no dividends or interest and have no participation in management.  In the event
of liquidation, the Preferred Stock takes precedence over the Common Stock and
Series A Stock to the extent of the par value but will not be entitled to
further distributions.  There are no sinking fund provisions, and the Member is
not subject to assessment on this stock.  SCC is given the option to purchase
the shares of Preferred Stock at par value per share upon termination of
Member's membership, sale of business, insolvency, and for other reasons as
stated in the Membership Agreement and SCC may issue notes or debentures
maturing over a period of years in exchange and payment therefor.  Upon
termination of membership, SCC currently has been offering to exchange and
purchase the Preferred Shares at par value for promissory notes of SCC maturing
annually during each of the five years after termination and each representing
20% of the exchange price as adjusted.

         The terms and conditions of any redemptions of the Preferred Stock are
at the discretion of the Board of Directors of SCC and may be changed or
terminated as deemed appropriate for business reasons.

DIVIDENDS

         Generally, under the PBCL a corporation may pay dividends unless such
distribution would render the corporation insolvent or unable to meet certain
obligations.  Other than the payment of patronage dividends, SCC has not paid
dividends on its Stock.  The Board of Directors of SCC does not plan to pay
dividends on either class of stock.





                                      78
<PAGE>   99





         Under the DGCL, a corporation may pay dividends out of surplus or out
of its net profits for the fiscal year in which the dividend is declared or its
net profits for the preceding fiscal year, subject to certain limitations for
the benefit of certain preference shares.  Other than the payment of patronage
dividends, including the redemption of some nonqualified written notices of
allocation, Cotter has not paid dividends on its Class A Common Stock or Class
B Common Stock.  The Board of Directors of Cotter does not plan to pay
dividends on either class of stock.   Dividends (other than patronage
dividends) on the Class A Common Stock and the Class B Common Stock, subject to
the provisions of Cotter's Amended and Restated Certificated of incorporation,
may be declared out of gross margins of Cotter, other than gross margins from
operations with or for Members and other patronage source income, after
deduction for expenses, reserves and provisions authorized by the Board of
Directors.  Dividends may be paid in cash, in property, or in shares of the
common stock, subject to the provisions of the Amended and Restated Certificate
of Incorporation.

ELECTION AND NUMBER OF DIRECTORS; FILLING VACANCIES; REMOVAL

         The TruServ By-Laws provide that elections of directors are by written
ballot. The TruServ Amended and Restated Certificate of Incorporation and
By-Laws will not provide for cumulative voting rights in elections of
directors.  The TruServ By-Laws will also disqualify from nomination to the
TruServ Board any person 70 years of age or older, subject to certain
exceptions.  Pursuant to TruServ's Amended and Restated Certificate of
Incorporation and By-Laws, the Board of Directors will consist of directors who
are elected for staggered three-year terms.  The SCC Articles of Incorporation
provide that the Shareholders do not have  cumulative voting rights in
elections for directors and the By-Laws provide that the directors are elected
by written ballot.

         The TruServ By-Laws provide that the number of directors immediately
after the effective time of the Merger shall be between nine and 17. The
initial board shall consist of 17 directors made up of eight former Cotter
Members, seven former SCC Members and the chief executive officers of Cotter
and SCC. The board will decrease to 16 members upon the retirement of TruServ's
initial chief executive officer (who is the current chief executive officer of
Cotter and who is expected to be elected as TruServ's chief executive officer
through the Annual Meeting in 2000).  The current Chief Executive Officer of
SCC is expected to be elected as a Director, President and Chief Operating
Officer of TruServ.  The SCC By-Laws state that the number of directors is to
be not more than 20 members, with the exact number being fixed from time to
time by resolution of the Board of Directors and subject to certain
requirements of geographical diversity.  Currently,  SCC has 18 directors.

         The TruServ By-Laws provide that any vacancies (including newly
created directorships) may be filled by a majority of the remaining directors,
though less than a quorum.  The SCC By-Laws contain a comparable provision but
are subject to restrictions based on geographical criteria.




                                      79
<PAGE>   100
         Under the DGCL and the PBCL, unless otherwise provided in the
certificate of incorporation or  the By-Laws, members of a classified board of
directors such as TruServ's may be removed only for cause.

         The TruServ By-Laws permit its board of directors to establish various
committees, consisting of three or more directors. The SCC By- Laws provide
only for an executive committee consisting of the chairman and the vice
chairman of the board and four other directors, although the SCC Board has
historically named other committees from time to time.

STOCKHOLDERS MEETINGS

         Under the DGCL, a special meeting may be called by the board of
directors or such other persons as may be authorized by the certificate of
incorporation or the By-Laws.  The TruServ By-Laws will provide that special
meetings of TruServ Stockholders may be called by TruServ's chairman of the
board with the approval of a majority of the board of directors, by the chief
executive officer or president, and shall be called by the chief executive
officer or secretary at the written request of a majority of the directors or
Stockholders owning at least 10% of TruServ's shares of voting stock issued,
outstanding and entitled to vote.

         Under the PBCL, a special meeting of the Shareholders may be called by
the Board of Directors, by Shareholders entitled to cast at least 20% of the
votes entitled to be cast at such meeting or by such other persons as may be
provided in the by-laws.  The SCC By-Laws provide that special meetings of SCC
Shareholders may be called by the chairman of the board, the president, or
Shareholders owning a majority of SCC's issued and outstanding voting stock.

         The SCC By-Laws provide a procedure for nominating directors,
including, among other things, the formation of a nominating committee and the
submissions of the names of nominees at the annual meeting of Shareholders.
TruServ's By-Laws will not specify any procedures for the nomination of
directors for election to the board, but the board may from time to time
establish procedures and requirements therefor by resolution.

         The TruServ By-Laws will provide that any notice requirements for
Stockholders meetings may be waived in writing and the DGCL provides that
attendance by a Stockholder thereat similarly constitutes such waiver, except
when the Stockholder attends a meeting for the express purpose of objecting, at
the beginning of the meeting, to the transaction of any business because the
meeting is not lawfully called or convened.  The PBCL contains substantially
similar provisions. The SCC By-Laws do not contain similar provisions.

         Under the DGCL (unless otherwise provided in the certificate of
incorporation), any action that is required to be taken or may be taken at a
meeting of Stockholders may be taken by a written consent signed by the holders
of outstanding stock having not less than the minimum number of votes that
would be necessary to take such action




                                      80
<PAGE>   101
at a meeting.  The TruServ charter contains no provisions to the contrary.
Under the PBCL such written consent in lieu of a meeting must be signed by all
shareholders entitled to vote.

LIMITATION OF LIABILITY OF DIRECTORS

         Both the DGCL and the PBCL permit a corporation to include a provision
in its charter or By-Laws respectively eliminating or limiting the personal
liability of a director to the corporation or its Stockholders or its
Shareholders for damages for a breach of the director's fiduciary duty, subject
to certain limitations.  Section 102(b)(7) of the DGCL provides that a
corporation may include in its certificate of incorporation a provision
eliminating or limiting the personal liability of a director to the corporation
or its Stockholders for monetary damages for breach of fiduciary duty as a
director, except for liability (i) for any breach of the director's duty of
loyalty to the corporation or its Stockholders, (ii) for acts or omissions not
in good faith or which involve intentional misconduct or a knowing violation of
law, (iii) under Section 174 of the DGCL, which concerns unlawful payments of
dividends, stock purchases or redemptions or (iv) for any transaction from
which the director derived an improper personal benefit.

         The TruServ Amended and Restated Certificate of Incorporation includes
such a provision, to the maximum extent permitted by Section 102(b)(7) of the
DGCL. The SCC By-Laws contain a similar provision regarding the corresponding
section of the PBCL.

INDEMNIFICATION OF DIRECTORS AND OFFICERS

         The DGCL and the PBCL permit a corporation to indemnify officers,
directors, employees and agents for actions taken in good faith and in a manner
they reasonably believe to be in, or not opposed to, the best interest of the
corporation, and with respect to any criminal action, which they had no
reasonable cause to believe was unlawful.  The DGCL and the PBCL provide that a
corporation may advance expenses of defense (upon receipt of a written
undertaking to reimburse the corporation if indemnification is not appropriate)
and must reimburse a successful defendant for expenses, and permits a
corporation to purchase and maintain liability insurance for its directors and
officers.  The DGCL and the PBCL provide that indemnification may not be made
for any claim, issue or matter as to which a person has been adjudged to be
liable to the corporation, unless and only to the extent a court determines
that the person is entitled to indemnity for such expenses as the court deems
proper.

         The TruServ By-Laws will provide that TruServ will indemnify its
directors to the fullest extent permitted by the DGCL and that TruServ has the
power to indemnify its officers, employees and other agents as set forth in the
DGCL.

         The indemnification and advancement rights conferred by the TruServ
By-Laws are not exclusive of any other right to which persons seeking
indemnification may be entitled under any statute, provision of the TruServ
Amended and Restated Certificate of Incorporation or By- Laws, agreement, or
vote of the Stockholders or disinterested





                                       81
<PAGE>   102
directors.  In addition, the TruServ By-Laws specifically authorize TruServ to
enter into contracts with directors, officers, employees or agents respecting
indemnification and advances, to the fullest extent permitted by the DGCL.  
Finally, the TruServ By-Laws authorize TruServ, upon approval of its Board of
Directors, to purchase insurance on behalf of any person required or permitted
to be indemnified pursuant to such By-Laws.

         The SCC By-Laws provide similar indemnification rights.

DISSENTERS' RIGHTS

         Under the DGCL, appraisal rights are generally available for the
shares of any class or series of stock of a corporation in a merger or
consolidation; provided that no appraisal rights are available for the shares
of any class or series of stock which, at the record date for the meeting held
to approve such transaction, were either (i) listed on a national securities
exchange, or (ii) held of record by more than 2,000 holders; and further
provided that no appraisal rights are available to Stockholders of the
surviving corporation if the merger did not require their approval.  Appraisal
rights are, however, available for such class or series if the holders thereof
receive in the merger or consolidation anything except: (i) shares of stock of
the corporation surviving or resulting from such merger or consolidation or
depository receipts in respect thereof; (ii) shares of stock of any other
corporation or depository receipts in respect thereof which at the effective
date of the merger or consolidation is either listed on a national securities
exchange or the Nasdaq National Market or held of record by more than 2,000
Stockholders; (iii) cash in lieu of fractional shares or fractional depository
receipts; or (iv) any combination of the foregoing.  Therefore, holders of
Cotter Stock are not entitled to any appraisal rights under the DGCL.

         Under the PBCL, appraisal rights are generally available for the
shares of any class or series of stock of a corporation in a merger or
consolidation; provided that no appraisal rights are available for the shares
of any class or series of stock which, at the record date fixed to determine
the shareholders entitled to vote at the meeting held to approve such
transaction, were either (i) listed on a national securities exchange, or (ii)
held of record by more than 2000 shareholders.  Nevertheless, appraisal rights
are available in a merger where (i) shares converted by a merger plan are not
converted solely into shares of the surviving corporation or solely into such
shares and money in lieu of fractional shares, (ii) shares of any preferred or
special class are not entitled by the merger plan to vote thereon as a class
requiring for the adoption of the plan the affirmative vote of a majority of
the votes cast by all shareholders of the class, and (iii) shares of a Special
Class entitled to Special Treatment pursuant to Section 1906(c) of the PBCL.
Therefore, holders of SCC Stock, including SCC Common Stock, SCC Series A Stock
and SCC Preferred Stock, are not entitled to any appraisal rights under the
PBCL, except for those shares of the Special Class entitled to Special
Treatment pursuant to Section 1906(c) of the PBCL.





                                       82
<PAGE>   103
INSPECTION OF STOCKHOLDER LIST

         The DGCL and the PBCL allow any Stockholder to inspect the Stockholder
list for a purpose reasonably related to such person's interest as a
Stockholder.

LOANS TO OFFICERS AND EMPLOYEES

         Under the DGCL, a corporation may make loans to or guarantee the
obligations of its officers or other employees and those of its subsidiaries
when such action, in the judgment of the directors, may reasonably be expected
to benefit the corporation.  Under the PBCL, Under the PBCL a corporation may
lend money or credit to its directors, officers, employees or agents.

DISSOLUTION

         While the DGCL allows a Delaware corporation to include in its
certificate of incorporation a supermajority voting requirement in connection
with dissolutions, Cotter has not done so and therefore only the approval of a
majority of Cotter's stock entitled to vote thereon is required to approve any
proposed dissolution of the corporation.

          While the PBCL allows a Pennsylvania corporation to include in its
by-laws a supermajority voting requirement in connection with dissolutions, SCC
has not done so and therefore only the approval of a majority of SCC's vote
thereon (assuming the presence of a quorum) is required to approve any proposed
dissolution of the corporation.

DISSENTERS RIGHTS FOR SPECIAL CLASS OF SCC STOCK

          Holders of SCC Common Stock constituting the Special Class who own
more than five (5) retail locations and therefore more than forty (40) shares of
SCC Common Stock will, upon the approval of the provision providing for the
cancellation of their shares in excess of forty (40) constituting their Special
Treatment by a majority of the votes cast by the holders of SCC Stock and by a
majority of the votes cast by the holders of the SCC Common Stock, be entitled
to dissenters rights.  The shareholders of the Special Class only are entitled
to dissent from the Merger and be paid the fair value of their shares of SCC
Stock.  A "no" vote on the Merger does not require that a Special Class
shareholder dissent, but a Special Class shareholder must not vote in favor of
the Merger in order to be entitled to exercise dissenters rights.  There are
several other requirements which must be met in order to exercise dissenters
rights:  (i) a dissenting Special Class shareholder must, prior to the vote to
be taken on the Merger, file with the Secretary of SCC a written notice of
intention to demand that he be paid the fair value of his shares upon approval
of the Merger, (ii) he must effect no change in the beneficial ownership of the
Special Class of SCC Stock owned by him, and (iii) he must refrain from voting
in favor of the Merger.  Thereafter, in the event the Merger is approved, SCC
will mail to each dissenting shareholder of the Special Class a notice in accord
with 15 Pa.C.S. Section 1575, a copy of which is included as a part of APPENDIX
F hereto ("DISSENTERS RIGHTS PROVISION").  Each dissenting Special Class

        



                                       83
<PAGE>   104
shareholder must forward a demand for payment in accordance with and within the
time set forth in such Section 1575 Notice.  SCC shareholders of the Special
Class are urged to carefully read APPENDIX F  which contains the relevant
provisions of the PBCL pertaining to dissenters rights.

       To Be Voted on by Cotter Class A Common Stock and, to the extent
                      indicated, by Cotter Class B Common Stock

                                 PROPOSAL NO. 1

APPROVAL OF THE MERGER AGREEMENT, INCLUDING (i) ADDITIONAL CAPITAL
REQUIREMENTS, (ii) NEW FORM OF RETAIL MEMBER AGREEMENT, (iii) REVISED  BY-
LAWS, AND  (iv) RESTATEMENT OF THE CERTIFICATE OF INCORPORATION, INCLUDING,
WITHOUT LIMITATION, (a) AUTHORIZING INCREASES IN THE MAXIMUM OUTSTANDING CLASS
A AND CLASS B COMMON STOCK, (b) ELIMINATION OF CUMULATIVE VOTING, (c) 
ELIMINATION OF REQUIRED UNIFORM OWNERSHIP OF CLASS A COMMON STOCK AND (d) 
CHANGING THE CORPORATE NAME.

         At the Cotter Annual Meeting, the holders of Cotter Class A Common
Stock will vote upon a proposal to approve the Merger Agreement, including in
connection therewith adopting additional capital requirements, approving a new
form of Retail Member Agreement, increasing the maximum authorized
number of shares of Class A Common Stock and together with the holders
of Cotter Class B Common Stock, increasing the maximum authorized
number of shares of Class B Common Stock from 2,000,000 to 4,000,000;
eliminating cumulative voting, eliminating required uniform ownership of Class
A Common Stock and changing the corporate name to "TruServ Corporation".  SEE
"COTTER ANNUAL MEETING" AND "THE MERGER."   The affirmative vote of the holders
of a majority of the issued and outstanding Cotter Class A Common Stock is
required to approve the Merger Proposal.  The affirmative vote of the holders
of a majority of the issued and outstanding Cotter Class B Common Stock, voting
separately as a class, is required to approve the increase in the maximum
authorized number of shares of Class B Common Stock.

         At the SCC Special Meeting, the SCC Shareholders will vote upon a
proposal to approve the Merger Agreement, including the cancellation and
repurchase by SCC of certain outstanding shares of SCC Common Stock held by
Members with more than five SCC stores, and canceling existing SCC Retail
Member Agreements and superseding the same with the new form of TruServ Retail
Member Agreement, attached to the Merger Agreement as EXHIBIT 3.8.  SEE "THE
SCC SPECIAL MEETING" AND "THE MERGER."

         The affirmative vote of a majority of the votes cast by the holders of
each class or series entitled to vote thereon, (assuming the presence of a
quorum), is required to approve the Merger Agreement.  The Special Treatment
must be approved by a majority of the votes cast by the holders of the SCC
Common Stock and the holders of SCC Stock.





                                       84
<PAGE>   105
               To Be Voted on by Cotter Class A Common Stock Only

                                 PROPOSAL NO. 2

                                 OTHER BUSINESS

         At the Cotter Annual Meeting, the holders of Cotter Common Stock will
also consider and act upon such further business as may properly come before
the meeting or any adjournment thereof.


                                 OTHER MATTERS

         It is not expected that any matters other than those described in this
Joint Proxy Statement/Prospectus will be brought before the Cotter Annual
Meeting.  If any other matters are presented, however, it is the intention of
the persons named in the Cotter proxy to vote such proxies in accordance with
their respective discretion.

         It is expected that representatives of Ernst & Young LLP, Cotter's
independent accountants, will be present at the Cotter Annual Meeting and
representatives of Coopers & Lybrand LLP, SCC's independent accountants, will be
present at the SCC Special Meeting where they will have an opportunity to
respond to appropriate questions of Stockholders of Cotter and Shareholders of
SCC, respectively, and to make statements if they so desire.


                             LEGAL AND TAX MATTERS

         Certain legal matters with respect to the validity of the securities
offered hereby will be passed upon for Cotter by Arnstein & Lehr.  Certain tax
matters with respect to the federal income tax consequences of the Merger will
be passed upon for Cotter by Ernst & Young LLP.  Certain tax matters with
respect to the federal income tax consequences of the Merger will be passed
upon for SCC by Coopers & Lybrand LLP.





                                       85
<PAGE>   106
                                    EXPERTS

         The consolidated financial statements of Cotter, as of December 30,
1995 and December 31, 1994, and for each of the three years in the period ended
December 30, 1995, appearing in Cotter's Annual Report on Form 10-K for the
independent accountants, as set forth in their report thereon included therein
and incorporated herein by reference.  Such financial statements are
incorporated herein by reference in reliance upon such report given upon the
authority of such firm as experts in accounting and auditing.
        
         The Consolidated Combined Financial Statements of ServiStar 
Corporation and Coast to Coast Stores, Inc. at June 30, 1995 and 1996 and for
each of the three years in the period ended June 30, 1996, included in this
Joint Proxy Statement/Prospectus and Registration Statement, have been audited
by Coopers & Lybrand LLP, independent accountants, as set forth in their report
appearing elsewhere herein, and are included in reliance upon such report given
upon the authority of such firm as experts in accounting & auditing.
        
                             STOCKHOLDER PROPOSALS

         The deadline for proposals of Stockholders of Cotter to be considered
for inclusion in the proxy statement of the 1998 Annual Meeting of Stockholders
of TruServ, assuming approval of the Merger or of Cotter, if the Merger is not
approved, which is expected to be held April 1, 1998, is October 12, 1997.




                                      86
<PAGE>   107
                                   APPENDIX A








                               AGREEMENT AND PLAN
                                   OF MERGER


                                 BY AND BETWEEN


                                COTTER & COMPANY


                                      AND


                      SERVISTAR COAST TO COAST CORPORATION




<PAGE>   108




                              TABLE OF CONTENTS




<TABLE>
<S>            <C>                                                                    <C>           
ARTICLE I
        THE MERGER   ...............................................................    1
        1.1    The Merger   ........................................................    1
        1.2    Effective Time of the Merger   ......................................    1
        1.3    Objectives of the Merger   ..........................................    2

ARTICLE II
        THE CONTINUING CORPORATION   ...............................................    2
        2.1    Certificate of Incorporation   ......................................    2
        2.2    By-laws   ...........................................................    2
        2.3    Directors and Officers of TruServ  ..................................    2

ARTICLE III 
        CONVERSION OF SECURITIES AND MEMBERSHIP AGREEMENTS  ........................    3

        3.1    Cotter Shares, Etc.   ...............................................    3
        3.2    SCC Shares, Etc.  ...................................................    5
        3.3    Patronage Dividends   ...............................................    6
        3.4    No Fractional Shares   ..............................................    6 
        3.5    Closing of SCC Transfer Books  ......................................    6
        3.6    Closing  ............................................................    7
        3.7    Stock Increase  .....................................................    7
        3.8    Membership Agreements  ..............................................    7
        3.9    SCC Dissenters' Rights  .............................................    8

ARTICLE IV
        REPRESENTATIONS AND WARRANTIES OF SCC  .....................................    8
        4.1    Organization  .......................................................    9
        4.2    Capitalization  .....................................................    9
        4.3    Authority Relative to this Agreement  ...............................   10
        4.4    Consents and Approvals; No Violations  ..............................   10
        4.5    Reports, Financial Statements and Inventory  ........................   11
        4.6    Absence of Certain Changes or Events  ...............................   11
        4.7    Information in Registration Statement and Joint Proxy Statement  ....   12
        4.8    Litigation  .........................................................   12
        4.9    Contracts  ..........................................................   12
        4.10   Employee Benefit Plans  .............................................   13
        4.11   Tax Matters  ........................................................   15
        4.12   Compliance With Applicable Law  .....................................   17
        4.13   Subsidiaries  .......................................................   18
</TABLE>


                                      i


<PAGE>   109
<TABLE>
<S>            <C>                                                                    <C>           
        4.14   Interested Party Transactions  ......................................   18
        4.15   Labor and Employment Matters  .......................................   18
        4.16   Insurance  ..........................................................   18
        4.17   Contracts with Physicians, Hospitals, HMOs and Third Party Providers    18
        4.18   Environmental Protection  ...........................................   18
        4.19   Intellectual Property Rights  .......................................   20
        4.20   Real Property  ......................................................   20
        4.21   Complete Copies of Requested Documents  .............................   21
        4.22   Representations Complete  ...........................................   21
        4.23   Takeover Statutes  ..................................................   21

ARTICLE V
        REPRESENTATIONS AND WARRANTIES OF COTTER  ..................................   21
        5.1    Organization  .......................................................   22
        5.2    Capitalization  .....................................................   22
        5.3    Authority Relative to this Agreement  ...............................   23
        5.4    Consents and Approvals; No Violations  ..............................   23
        5.5    Reports and Financial Statements  ...................................   24
        5.6    Absence of Certain Changes or Events  ...............................   24
        5.7    Information in Registration Statement and Joint Proxy Statement  ....   24
        5.8    Litigation  .........................................................   25
        5.9    Contracts  ..........................................................   25
        5.10   Employee Benefit Plans  .............................................   26
        5.11   Tax Matters  ........................................................   28
        5.12   Compliance With Applicable Law  .....................................   30
        5.13   Subsidiaries  .......................................................   30
        5.14   Interested Party Transactions  ......................................   30
        5.15   Labor and Employment Matters  .......................................   30
        5.16   Insurance  ..........................................................   31
        5.17   Contracts with Physicians, Hospitals, HMOs and Third Party Providers    31
        5.18   Environmental Protection  ...........................................   31
        5.19   Intellectual Property Rights  .......................................   32
        5.20   Real Property  ......................................................   33
        5.21   Complete Copies of Requested Documents  .............................   33
        5.22   Representations Complete  ...........................................   33
        5.23   Certain Employee Benefit Plans Matters  .............................   34
        5.24   Share Ownership  ....................................................   34

ARTICLE VI
        CONDUCT OF BUSINESS PENDING THE MERGER  ....................................   34
        6.1    Conduct of Business by SCC and Cotter Pending the Merger  ...........   34
        6.2    Compensation Plans  .................................................   35
        6.3    Current Information  ................................................   36
</TABLE>
                                      ii
<PAGE>   110
<TABLE>
<S>            <C>                                                                    <C>           
        6.4    Letters of SCC's and Cotter's Auditors  .............................   36
        6.5    Advice of Changes; Government Filings  ..............................   36
        6.6    New Franchises  .....................................................   37

ARTICLE VII
        ADDITIONAL AGREEMENTS  .....................................................   37
        7.1    Access and Information  .............................................   37
        7.2    No Solicitation of Transactions  ....................................   37
        7.3    Registration Statement  .............................................   38
        7.4    Joint Proxy Statement; Stockholder Approval  ........................   38
        7.5    Post Merger Signage, Etc.  ..........................................   39
        7.6    Store Competition  ..................................................   39
        7.7    Antitrust Laws  .....................................................   40
        7.8    Takeover Statutes  ..................................................   40
        7.9    Director and Officer Indemnification, Etc.  .........................   40
        7.10   Public Announcements  ...............................................   40
        7.11   Expenses  ...........................................................   41
        7.12   Additional Agreements  ..............................................   41
        7.13   FIRPTA  .............................................................   41

ARTICLE VIII
        CONDITIONS TO CONSUMMATION OF THE MERGER   .................................   42
        8.1    Conditions to Each Party's Obligation to Effect the Merger  .........   42
        8.2    Conditions to Obligation of SCC to Effect the Merger  ...............   43
        8.3    Conditions to Obligation of Cotter to Effect the Merger  ............   44

ARTICLE IX
        TERMINATION, AMENDMENT AND WAIVER  .........................................   45
        9.1    Termination  ........................................................   45
        9.2    Effect of Termination  ..............................................   46
        9.3    Amendment  ..........................................................   46
        9.4    Extension; Waiver  ..................................................   47

ARTICLE X
        GENERAL PROVISIONS  ........................................................   47
        10.1   Survival of Representations, Warranties and Agreements  .............   47
        10.2   Brokers  ............................................................   47
        10.3   Notices  ............................................................   47
        10.4   Descriptive Headings  ...............................................   48
        10.5   Entire Agreement  ...................................................   48
        10.6   Governing Law  ......................................................   48
        10.7   Jurisdiction and Venue  .............................................   49
        10.8   Counterparts  .......................................................   49
</TABLE>

                                     iii
<PAGE>   111
<TABLE>
<S>            <C>                                                                    <C>           
        10.9   Validity  ...........................................................   49
        10.10  Investigation  ......................................................   49
        10.11  Consents  ...........................................................   49
        10.12  Material Adverse Effect Defined  ....................................   49
</TABLE>


                                      iv
<PAGE>   112





                         AGREEMENT AND PLAN OF MERGER


        This AGREEMENT AND PLAN OF MERGER, dated as of December 9, 1996 is made
and entered into by and among Cotter & Company,  a Delaware corporation
("COTTER"), and SERVISTAR COAST TO COAST Corporation, a Pennsylvania corporation
("SCC").

        WHEREAS, the Boards of Directors of Cotter and SCC each have determined
that a strategic business combination between Cotter and SCC is in the best
interests of their respective companies and stockholders and presents an
opportunity for their respective companies to achieve long-term strategic and
financial benefits, and accordingly have agreed to effect the merger provided
for herein upon the terms and subject to the conditions set forth herein; and

        WHEREAS, for federal income tax purposes, it is intended that the merger
contemplated herein shall qualify as a reorganization within the meaning of
Section 368 of the Internal Revenue Code of 1986, as amended (the "CODE").

        NOW, THEREFORE, in consideration of the foregoing and the respective
representations, warranties, covenants and agreements set forth herein, the
parties hereto agree as follows:

                                   ARTICLE I
                                   THE MERGER

        1.1 The Merger. Subject to the terms and conditions of this Agreement,
at the Effective Time (as defined in SECTION 1.2 hereof), SCC shall be merged
with  and into Cotter, Cotter shall be the surviving corporation (herein
referred to as the "CONTINUING CORPORATION") and the separate existence of SCC
shall thereupon cease (the "MERGER").  The Continuing Corporation will operate
under the name "TRUSERV CORPORATION" ("TRUSERV") from and after the Merger. The
Merger shall be a statutory merger and have the effects set forth in Section 259
of the General Corporation Law of the State of Delaware (the "DGCL") and Section
1929 of the Pennsylvania Business Corporation Law (the "PBCL").  TruServ will
carry on business on and following the Effective Time of the Merger operating as
a cooperative under Subchapter T of the Code.  As of the Effective Time of the
Merger all of the members of SCC ("SCC MEMBERS") shall become members of
TruServ, and all agreements between SCC and the SCC Members shall be dealt with
in accordance with the provisions of SECTION 3.8 below.

        1.2  Effective Time of the Merger. The Merger shall become effective
when properly executed Articles and a Certificate of Merger (as defined in the
DGCL and PBCL. respectively) are duly filed with the Secretary of State of the
State of Delaware and the Secretary of the Commonwealth of the Commonwealth of
Pennsylvania, which filings shall




                                     A-1
<PAGE>   113


be made as soon as practicable after the closing of the transactions 
contemplated by this Agreement in accordance with SECTION 3.6 hereof upon 
satisfaction or waiver of the conditions set forth in ARTICLE VIII. When used 
in this Agreement, the term "EFFECTIVE TIME" shall mean the date and time at 
which such Articles and Certificate of Merger are so filed in both Delaware and
Pennsylvania or such later date and time for effectiveness of the Merger as may
be specified therein.

        1.3 Objectives of the Merger.  The parties hereby express their mutual
desire to achieve the following objectives as a result of the Merger (it being
expressly understood that these objectives represent the present, good faith
intentions of the parties, and the parties acknowledge that facts, circumstances
and business necessities may change, resulting in modifications or alterations
to these objectives and therefore agree that failure to reach or implement any
particular objective or objectives shall not constitute a breach of this
Agreement by either party hereto).  The objectives of the parties are to develop
a common retail system and improve both retail and wholesale market positions,
realizing growth potential and purchasing leverage of all members of both
constituent corporations; to develop a mutually beneficial advertising system;
to preserve and strengthen the individual identities of the stores; to develop a
common and mutually beneficial pricing structure and patronage dividend formula,
within two years; to develop as soon as reasonably practical common programs
which emphasize the strengths and market expertise of all members; to improve
service levels and lower costs of operation for the joint benefit of all members
by various economies of scale, including  combination of functions and
departmental restructuring; to achieve greater efficiencies in manufacturing
facilities, with faster development of retail and wholesale technology and
improved technical support by emphasizing greater cooperation and synergy among
all members and management; to develop a common approach to transportation of
merchandise within two years, taking into account the unique needs of the
various members; and to develop capital structures with greater financial
strength and resources and improved asset utilization for all members.

                                  ARTICLE II
                          THE CONTINUING CORPORATION


        2.1  Certificate of Incorporation. The Certificate of Incorporation of 
TruServ shall be in the form of EXHIBIT 2.1 hereto.

        2.2  By-laws. The By-laws of TruServ shall be in the form of EXHIBIT 2.2
hereto.

        2.3  Directors and Officer of TruServ.



                                     A-2

<PAGE>   114


        (a) The initial directors of TruServ shall be as set forth on EXHIBIT
2.3(A) hereto and shall hold office from the Effective Time until their
respective successors are duly elected or appointed and qualified in the manner
provided in the Certificate of Incorporation and By-laws of TruServ, or as
otherwise provided by law.

        (b) The initial executive officers of TruServ at the Effective Time
shall be as set forth on EXHIBIT 2.3(B) hereto and shall hold office from the
Effective Time until removed or until their respective successors are duly
elected or appointed and qualified in the manner provided in the Certificate of
Incorporation and By-laws of TruServ, or as otherwise provided by law.


                                 ARTICLE III
              CONVERSION OF SECURITIES AND MEMBERSHIP AGREEMENTS


        3.1  Cotter Shares, Etc.

        (a) At the Effective Time, Cotter's capital stock will consist of two
classes of common stock:  Voting Class A Common Stock, par value $100 per share
("CLASS A COMMON STOCK") and Non-Voting Class B Common Stock, par value $100 per
share ("CLASS B COMMON STOCK" and together with the Class A Common Stock,
"COTTER STOCK").  At the Effective Time, without any action on the part of the
holders thereof, all outstanding shares of the Class A Common Stock and the
Class B Common Stock shall continue unchanged.

        (b) Prior to the Effective Time, each Cotter member ("COTTER MEMBER")
has paid or is obligated to pay an amount equal to the par value, $100.00, for
each share of his or her Cotter Class A Common Stock, or an aggregate of
$1,000.00 for such Cotter Member's required ten share ownership of Cotter Class
A Common Stock, which is the pre-Merger required level of ownership of Class A
Common Stock.

        (c) Upon the Effective Time, each Cotter Member will be required to own
sixty (60) shares of Class A Common Stock, par value $100.00 per share, for each
separate retail location ("STORE") up to a maximum of five (5) Stores or three
hundred (300) such shares in the aggregate.  Therefore, upon the Effective Time,
each Cotter Member will be required to purchase fifty (50) additional shares of
TruServ Class A Common Stock at their par value ($100.00 per share) or an
aggregate of $5,000.00, for such Member's first Store and sixty (60) additional
shares of TruServ Class A Common Stock at their par value ($100.00 per share) or
an aggregate of $6,000.00, for each of his or her second, third, fourth and
fifth Stores.  No additional TruServ Class A Common Stock will be required to be
purchased by such Member for any Stores above five (5) in number.  Payment for
any such additional shares of TruServ Class A Common Stock may be made as set
forth in subsection (d) below.




                                     A-3
<PAGE>   115

        (d) Payment of any amounts required under subparagraph (c) above may be
made as follows, at the election of the purchasing Cotter Member:  (i) in cash
and in full immediately upon the Effective Time or (ii) by surrendering Class B
Common Stock (at its par value of $100 per share), and, to the extent such
purchasing Cotter Member does not possess sufficient Class B Common Stock to
satisfy such obligation, by surrendering Cotter patronage dividend subordinated
promissory notes ("PATRONAGE DIVIDEND PROMISSORY (SUBORDINATED) NOTES") at their
principal amount.  If not otherwise elected by the Cotter Member in writing
prior to the Effective Time, such Cotter Member will be deemed to have elected
to surrender Class B Common Stock, to the extent available therefor, and in
satisfaction of any deficiency, to surrender Patronage Dividend Promissory
(Subordinated) Notes.  In the event any Cotter Member does not have sufficient
Patronage Dividend Promissory (Subordinated) Notes or Class B Common Stock
sufficient to satisfy his or her obligations under this Section 3.1 (d), any
remaining deficiency shall be paid in cash in sixty (60) equal monthly
installments.

        (e) In the event, at any time between the Effective Time of the Merger
and the fifth anniversary thereof, of any dissolution of TruServ,  termination
of corporate existence of TruServ, sale of substantially all of its assets or
acquisition of a majority of TruServ's Class A Common Stock by any one person
(including for such purposes, all affiliates of such person), including, without
limitation, by reason of a future merger, consolidation or combination, all
Patronage Dividend Promissory (Subordinated) Notes as are outstanding as of the
Effective Time and held by a Cotter member and remain outstanding at the time of
such event may, at the election of the holder thereof, be converted into an
equal amount of Class B Common Stock (on the basis of the principal amount of
and any accrued but unpaid interest on such Patronage Dividend Promissory
(Subordinated) Notes and the par value of such Class B Common Stock,
disregarding any fractional shares, in lieu of which cash shall be paid to such
electing holders);

        (f) The parties have agreed that as soon as practical after the
Effective Time TruServ shall redeem $17 million of TruServ Class B Common Stock
(based on the par value thereof) held by Cotter Members immediately prior to the
Effective Time (the "REDEMPTION").  The Redemption shall be effected on a pro
rata basis, with each holder of Cotter Class B Common Stock immediately prior to
the Effective Time having an amount thereof redeemed equal to $17 million
multiplied by a fraction, the numerator of which is the number of shares of
Cotter Class B Common Stock then held by such stockholder and the denominator of
which is the total number of shares of Cotter Class B Common Stock held by all
Cotter Members immediately prior to the Effective Time.  Anything herein to the
contrary notwithstanding, only Cotter Class B Common Stock held by Cotter
Members immediately prior to the Effective Time shall be entitled to participate
in the Redemption.

        (g) Any shares of TruServ Class B Common Stock which are redeemed
pursuant to the Redemption will also be applied as a credit towards the minimum
investment




                                     A-4
<PAGE>   116

requirements set forth on EXHIBIT 3.2(C) referred to below and applicable to 
the Cotter Member from whom such shares were redeemed.

        (h) Commencing on the fifth anniversary of the Effective Time of the
Merger, any stockholder of TruServ Class B Common Stock which was redeemed
pursuant to the Redemption and who is still a Member of TruServ will be required
during the ensuing two year period, ending on the seventh anniversary of the
Effective Time, to purchase from TruServ, at a price equal to the par value
thereof and in such amounts as TruServ may from time to time determine, an
aggregate number of shares of TruServ Class B Common Stock equal to the number
of shares of TruServ Class B Common stock so redeemed, provided however, that
any such stockholder who after such redemption nonetheless holds more than the
then required  amount of Class B Common Stock will not be required to purchase
any additional shares thereof.  See EXHIBIT 3.2(c).

        3.2  SCC Shares, Etc.  Prior to the Effective Time, each SCC Member has
or is obligated to have the following investment in SCC Common Stock, par value
$100.00 per share ("SCC COMMON STOCK") and SCC Series A Stock, par value $100.00
per share ("SCC SERIES A STOCK"): (i) for each such Member's first five stores,
eight (8) shares of SCC Common Stock and fifty-two (52) shares of SCC Series A
Stock, for an aggregate investment of $6,000.00 per store; and (ii) for stores
in excess of five, eight (8) shares of SCC Common Stock per store, for an
aggregate common stock investment of $800.00 per store. At the Effective Time,
by virtue of the Merger and without any action on the part of the holder
thereof:

        (a) All shares of  SCC Common Stock owned by any SCC Member in excess of
forty (40) shares (i.e. common stock relating to more than five stores owned by
any one SCC Member) shall be canceled and the holder thereof shall be entitled
to payment therefor at the par value of such shares, provided however that any
amounts to which such Member is so entitled shall be first offset against and
reduce any outstanding obligation of such Member to SCC for any purchase of SCC
Common Stock or shares of SCC Series  A  Stock.  Section 1906 of the PBCL shall
apply to the plan of merger described herein with respect to the special
treatment provided to the holders of SCC Common Stock, holding in excess of
forty (40) shares, as described in this Section 3.2(a).

        (b) After the cancellation of SCC Common Stock contemplated by
subsection (a) above, each remaining outstanding share of SCC Common Stock
(eight shares per store) and each  outstanding share of SCC Series A Stock (52
shares per store) shall be converted at the Effective Time into the right to
receive one (1) share of TruServ Class A Common Stock, with the result that each
SCC Member shall have the right to receive sixty (60) shares of TruServ Class A
Common Stock for each store owned by such Member, up to a maximum of five
stores.



                                     A-5
<PAGE>   117


        (c) Each two (2) outstanding shares of SCC Preferred Stock, par value
$50 per share ("SCC PREFERRED", and together with the SCC Common Stock and SCC
Series A Stock, sometimes herein collectively referred to as the "SCC STOCK")
shall be converted into the right to receive one share of TruServ Series B
Common Stock.  All such TruServ Series B Common Stock held by a former SCC
Member as a result of such conversion, and any TruServ Series B Common Stock
held by a former Cotter Member, which exceeds the investment requirements
specified in EXHIBIT 3.2(c) shall be convertible, at the option of the holder
(exercised within sixty (60) days of the Effective Time) and at the par value
thereof, into unsecured promissory notes due five (5) years after such
conversion.

        (d) Any obligations of SCC Members to pay for SCC Stock purchased prior
to the Effective Time but not yet fully paid for at such time, shall survive the
Merger and remain in effect as an obligation to TruServ, subject to any offset
pursuant to subsection (a) above.

        3.3  Patronage Dividends. During the time between the execution of this
Agreement and the Effective Time, and for a period of not less than one year
after the Effective Time, the methodologies of computing and distributing
patronage dividends of each of the constituent corporations for their respective
members shall be as set forth on EXHIBIT 3.3 hereto.   During such period of
time,  TruServ will diligently and in good faith develop a common patronage
dividend methodology for use thereafter by all members of TruServ.  During such
period of time, new members who join TruServ will have their patronage dividend
computed and distributed in accordance with the method used by the constituent
corporation offering the retail program prior to the Effective Time which is
elected by such new member.

        3.4  No Fractional Shares. No fractional shares of TruServ Class A
Common Stock or TruServ Class B Common Stock shall be issued pursuant to the
Merger.  In lieu of the issuance of any such fractional share thereof, cash
adjustments will be paid to holders of SCC Stock in respect of any fractional
share of TruServ Class A Common Stock or TruServ Class B Common Stock that would
otherwise be issuable.

        3.5 Closing of SCC Transfer Books. At the Effective Time, the stock
transfer books of SCC shall be closed and no transfer of shares of SCC Stock
shall thereafter be made. If, after the Effective Time, certificates or other
evidence of ownership of SCC Stock are presented to TruServ, they shall be
canceled and exchanged for the TruServ securities, cash in lieu of fractional
shares or other payment to which they are entitled in accordance with the terms
hereof.  At and after the Effective Time, the holders of shares of SCC Stock to
be exchanged pursuant to this Agreement shall cease to have any rights as
stockholders of SCC, except for the right to surrender such Certificates or
other evidence of ownership in exchange as provided hereunder or such rights as
are provided under Pennsylvania law as to dissenters' rights.




                                     A-6
<PAGE>   118

        3.6  Closing. The closing of the transactions contemplated by this
Agreement (the "CLOSING") shall take place at the offices of Arnstein & Lehr,
120 South Riverside Plaza,  12th Floor, Chicago, Illinois 60606 at 9:00 a.m.,
local time, on the first business day (the "CLOSING DATE") after the later of
(a) the date on which the SCC and Cotter stockholders' meetings referred to in
SECTION 7.4 hereof shall have occurred, and (b) the day on which all of the
conditions set forth in ARTICLE VIII hereof are satisfied or waived, or at such
other date, time and place as Cotter and SCC shall agree.

        3.7  Stock Increase. Prior to the Effective Time, and as part of the
approval of the Merger, it is contemplated that Cotter and its stockholders
shall approve an amendment to Cotter's Certificate of Incorporation increasing
the number of authorized shares of Class A Common Stock to not less than 750,000
shares and an increase in Class B Common Stock to an aggregate of not less than
4,000,000 shares.

        3.8  Membership Agreements.

        (a) Each Cotter Member's membership agreement ("COTTER MEMBERSHIP
AGREEMENT") in effect at the Effective Time of the Merger shall be automatically
amended and restated in the form attached hereto as EXHIBIT 3.8, which provides
among other things  that each Cotter Member shall be required to own 60 shares
of Class A Common Stock of TruServ for each store owned by such Cotter Member
(up to a maximum of 300 shares for five or more stores); and after the Effective
Time of the Merger, members of TruServ shall continue to conduct their
businesses under the True Value, Servistar or Coast to Coast names (or other
affiliated names or marks) used by such members immediately prior to the
Effective Time, unless use of a different name or mark is permitted by TruServ.

        (b) The Member Agreement of each SCC Member ("SCC MEMBERSHIP
AGREEMENTS") voting to approve the Merger, including any related transactions
contemplated thereby, shall also be automatically terminated and superseded by
the form attached hereto as EXHIBIT 3.8 and the hardware/lumber operations of
such Member will after the Effective Time be conducted as part of the
cooperative activities of TruServ and be governed by the Certificate of
Incorporation, By-Laws and Retail Member Agreement of TruServ as in effect from
time to time. License/franchise operations of any such Member other than with
respect to his or her hardware/lumber operations will be dealt with as set forth
in subsection (e) below.

        (c) The SCC Membership Agreement of each SCC Member voting against the
Merger and any related transactions contemplated thereby, or not voting at all
with respect thereto, together with any related license or franchise agreements,
shall be assigned by SCC to TruServ without further action, subject to any
terminations and replacements as may be agreed upon between each such SCC Member
and TruServ.


                                     A-7

<PAGE>   119


        (d) If the Merger is approved, each Member of TruServ (whether or not
any individual Member voted for, against or abstained from voting on the Merger)
will thereafter be governed by the Certificate of Incorporation of TruServ and
TruServ's By-Laws, including the provision of such By-Laws (Article IX, Section
2(b)) which requires each such Member to take patronage dividends received into
account at the stated dollar amounts of certain specified written notices of
allocation, all in accordance with Sections 1385 and 1388 of the Internal
Revenue Code of 1986, as amended.

        (e) As soon as practical after the Effective Time, all licenses and
franchise agreements referred to in subsections (b) or (c) above may be assigned
by TruServ to a new majority owned subsidiary or other affiliate which may be
created for the purpose of continuing to operate any license or franchise
activities which may be continued in that format after the Effective Time. 
After the Effective Time, TruServ will review any retail activities which
continue to be carried out as franchises.  It is anticipated that after the
Effective Time additional licenses may be entered into periodically with respect
to the Taylor Rental Center, Grand Rental Station, Home & Garden Showplace and
Induserve Supply retail programs.  The parties expect that after the Effective
Time it is less likely that any additional franchise or license agreements will
be entered into with respect to the other retail programs operated as franchises
by SCC prior to the Merger.

        3.9  SCC Dissenters' Rights. If any holders of SCC Stock are entitled to
dissent from the Merger and demand appraisal of any such SCC Stock in accordance
with the provisions of Section 1906 of the PBCL (each person electing to
exercise such rights, a "DISSENTING HOLDER"), any shares of SCC Stock held by a
Dissenting Holder as to which appraisal has been so demanded ("EXCLUDED SHARES")
shall not be converted as described in SECTION 3.2, but shall from and after the
Effective Time represent only the right to receive such consideration as may be
determined to be due such Dissenting Holder pursuant to the PBCL provided,
however, that each share of SCC Stock held by a Dissenting Holder who shall,
after the Effective Time, withdraw his demand for appraisal or lose his right of
appraisal with respect to such shares of SCC Stock, in either case pursuant to
the PBCL, shall not be deemed an Excluded Share but shall be deemed to be
converted, as of the Effective Time, into the right to receive TruServ stock
(and cash in lieu of canceled or fractional shares) in accordance with the terms
of this Agreement.


                                  ARTICLE IV
                    REPRESENTATIONS AND WARRANTIES OF SCC

        Except as set forth in the disclosure letter delivered to Cotter at or
prior to the execution of this Agreement ("SCC DISCLOSURE SCHEDULE"), in the
financial statements  referred to in SECTION 4.5 below (the "SCC FINANCIAL
STATEMENTS") or in the basic form of SCC Franchise Offering Circular dated July
1, 1996 and heretofore delivered to Cotter



                                     A-8


<PAGE>   120

(the "OFFERING CIRCULAR"), SCC represents and warrants to Cotter as of the date
hereof as follows:

        4.1  Organization. SCC is a corporation duly organized, validly existing
and in good standing under the laws of the Commonwealth of Pennsylvania and has
the corporate power to carry on its business as it is now being conducted. SCC
is duly qualified as a foreign corporation to do business, and is in good
standing (to the extent the concept of good standing exists), in each
jurisdiction where the character of its properties owned or held under lease or
the nature of its activities makes such qualification necessary, except where
the failure to be so qualified or in good standing will not in the aggregate
have a Material Adverse Effect (as hereinafter defined).  Each subsidiary of SCC
is a corporation duly organized, validly existing and in good standing (to the
extent the concept of good standing exists) under the laws of its jurisdiction
of incorporation or organization, has the corporate power to carry on its
business as it is now being conducted and is duly qualified as a foreign
corporation to do business, and is in good standing (to the extent the concept
of good standing exists), in each jurisdiction where the character of its
properties owned or held under lease or the nature of its activities makes such
qualification necessary, except where the failure to be so duly organized,
validly existing and in good standing, to have such corporate power or to be so
qualified will not in the aggregate have a Material Adverse Effect. SCC has
delivered to Cotter or its counsel complete and correct copies of its Articles
of Incorporation and Bylaws.

        4.2  Capitalization.

        (a) As of October 31,  1996, the authorized capital stock of SCC
consisted of the following: 600,000 shares of common stock (250,000 shares of
SCC Common Stock and 350,000 shares of SCC Series A Stock) and 3,000,000 shares
of SCC Preferred.  As of such date, the issued and outstanding capital stock of
SCC consisted of the following: 38,136 share of SCC Common Stock, 231,140 shares
of SCC Series A Stock and 2,322,051 shares of SCC Preferred Stock.  There are no
stock options or similar rights to acquire any shares of SCC Stock.  No changes
have occurred in such capitalization since October 31, 1996 that, in the
aggregate, would be material to SCC. All of the issued and outstanding shares of
SCC Stock are validly issued, fully paid, nonassessable and free of preemptive
rights or similar rights created by statute, the Articles of Incorporation or
Bylaws of SCC or any agreement to which SCC or any of its subsidiaries is a
party or by which SCC or any of its subsidiaries is bound.

        (b) There are not now, and at the Effective Time there will not be, any
shares of capital stock of SCC issued or outstanding or any options, warrants,
subscriptions, calls, rights, convertible securities or other agreements or
commitments obligating SCC to issue, transfer or sell any shares of its capital
stock.  Except as provided in this Agreement, after the Effective Time, SCC will
have no obligation to issue, transfer or sell any shares of its capital stock
pursuant to any employee benefit plan or otherwise.  All outstanding shares



                                     A-9
<PAGE>   121


of the capital stock of SCC's subsidiaries are validly issued, fully paid,
non-assessable and owned by SCC or one of its subsidiaries free and clear of
any liens, security interest, pledges, agreements, claims, charges or
encumbrances of any nature whatsoever. There are no voting trust or other
agreements or understandings to which SCC is a party with respect to the voting
of the capital stock of SCC or any of its subsidiaries. None of SCC or its
subsidiaries is required to redeem, repurchase or otherwise acquire shares of
capital stock of SCC, or any of its subsidiaries, respectively, as a result of
the transactions contemplated by this Agreement.

        4.3  Authority Relative to this Agreement. SCC has the corporate power
to enter into this Agreement and to carry out its obligations hereunder. The
execution and delivery of this Agreement by SCC and the consummation by SCC of
the transactions contemplated hereby have been duly authorized by SCC's Board of
Directors and, except for the favorable vote of a majority of the votes cast by
the holders of each class or series of shares of outstanding capital stock of
SCC voted thereon at a stockholders meeting at which a quorum is present in
accordance with Section 1924 of the PBCL, no other corporate proceedings on the
part of SCC are necessary to approve this Agreement or the transactions
contemplated hereby. This Agreement has been duly and validly executed and
delivered by SCC and constitutes a valid and binding agreement of SCC,
enforceable against SCC in accordance with its terms.

        4.4  Consents and Approvals: No Violations. Except for applicable
requirements of the Hart-Scott-Rodino Antitrust Improvements Act of 1976 (the
"HSR ACT"), the Securities Act of 1933, as amended (the "SECURITIES ACT"), the
Securities Exchange Act of 1934, as amended (the "EXCHANGE ACT"), state or
foreign laws relating to takeovers, if applicable, state franchise, securities
or blue sky laws, and the filing and recordation of a Certificate or Articles of
Merger, as the case may be, as required by the PBCL and the DGCL, no filing
with, and no permit, authorization, consent or approval of, any public or
governmental body or authority is necessary for the consummation by SCC of the
transactions contemplated by this Agreement except where a failure to make such
filing or to obtain such permit, registration, authorization, consent or
approval will not in the aggregate have a Material Adverse Effect. Neither the
execution and delivery of this Agreement by SCC, nor the consummation by SCC of
the transactions contemplated hereby, nor compliance by SCC with any of the
provisions hereof, will (a) conflict with or result in any breach of any
provisions of the Articles of Incorporation or By-laws of SCC or any of its
subsidiaries, (b) result in a violation or breach of, or constitute (with or
without due notice or lapse of time or both) a default (or give rise to any
right of termination, cancellation, acceleration or change in the award, grant,
vesting or determination) under, or give rise to creation of any lien, charge,
security interest or encumbrance upon any of the respective properties or assets
of SCC or any of its subsidiaries under, any of the terms, conditions or
provisions of any note, bond, mortgage, indenture, deed of trust, license,
contract, lease, agreement, arrangement or other instrument or obligation to
which SCC or any of its subsidiaries is a party or by which any of them or any
of their properties

                                     A-10

<PAGE>   122

or assets may be bound or affected or (c) violate any order, writ, injunction,
decree, statute, rule or regulation of any court or government authority
applicable to SCC, any of its subsidiaries or any of their properties or
assets, except in the case of clauses (b) and (c) for violations, breaches,
defaults (or rights of termination, cancellation, acceleration or change),
liens, charges, security interests or encumbrances which would not in the
aggregate have a Material Adverse Effect.

        4.5  Reports, Financial Statements and Inventory. SCC has delivered to
Cotter true, accurate and complete copies of  its audited financial statements
for the fiscal year ended June 30, 1996 and the three preceding fiscal years,
together with the accompanying opinions of Coopers & Lybrand L.L.P. ("C&L"), and
all unaudited interim financial statements for any subsequent quarterly or
monthly periods ending after June 30, 1996 and prior to the execution of this
Agreement.  Prior to the Effective Time, SCC will deliver the physical inventory
to be performed by SCC pursuant to SECTION 7.1(d) below.

        None of such SCC Financial Statements, as of their respective dates (as
amended through the date hereof), contained or, with respect to any SCC
financial statements  prepared after the date hereof, will contain any untrue
statement of a material fact or omitted or will omit to state a material fact
required to be stated therein or necessary to make the statements therein, in
light of the circumstances under which they were made, not misleading. Each of
the balance sheets (including the related notes) included in the SCC Financial
Statements fairly presents the consolidated financial position of SCC and its
subsidiaries as of the date thereof, and the other related statements (including
the related notes) included therein fairly present the results of operations and
the changes in cash flows of SCC and its subsidiaries for the respective periods
set forth therein, all in conformity with generally accepted accounting
principles  consistently applied during the periods involved, except as
otherwise noted therein and except for unaudited interim financial statements
which are not prepared in conformity with generally accepted accounting
principles and subject, in the case of any unaudited interim financial
statements, to (i) normal year end adjustments which would not in the aggregate
be material in amount or effect; and (ii) the permitted exclusion of all
footnotes that would otherwise be required by generally accepted accounting
principles.

        4.6  Absence of Certain Changes or Events. Except as disclosed in the
SCC Financial Statements or otherwise disclosed in writing to Cotter, since June
30, 1996  neither SCC nor any of its subsidiaries has: (a) taken any of the
actions prohibited in SECTION 6.1 or SECTION 6.2 hereof; (b) incurred any
material liability, except in the ordinary course of its business, consistent
with past practices; (c) suffered any change, or any event involving a
prospective change, in its business, assets, financial condition or results of
operation which has had, or is reasonably likely to have, in the aggregate a
Material Adverse Effect, or (d) subsequent to the date hereof, except as
permitted by SECTION 6.1 or SECTION 6.2 hereof, conducted its business and
operations other than in the ordinary course of business and consistent with
past practices.



                                     A-11
<PAGE>   123


        4.7  Information in Registration Statement and Joint Proxy Statement. 
The information relating to SCC and its subsidiaries to be contained in (a) the
Registration Statement on Form S-4 to be filed with the United States Securities
and Exchange Commission ("SEC") by Cotter under the Securities Act for the
purpose of registering the shares of Cotter Class A Common Stock to be issued in
the Merger or pursuant to this Agreement (the "REGISTRATION STATEMENT") and (b) 
the joint proxy statement to be distributed in connection with SCC's and
Cotter's meetings of stockholders to vote upon this Agreement and related
matters (the "JOINT PROXY STATEMENT"), will not contain any untrue statement of
a material fact or omit to state any material fact required to be stated therein
or necessary in order to make the statements therein, in light of the
circumstances under which they are made, not misleading.

        4.8  Litigation. As of the date of this Agreement, (a) there is no
material action, suit, judicial or administrative proceeding, arbitration or
investigation pending or, to the best knowledge of SCC, threatened against or
involving SCC or any of its subsidiaries; and (b) there is no judgment, decree,
injunction, rule or order of any court, governmental department, commission,
agency, instrumentality or arbitrator outstanding against SCC or any of its
subsidiaries, except in each case for such thereof as would not individually or
in the aggregate have a Material Adverse Effect.

        4.9  Contracts.

        (a) Each of the material contracts, instruments, mortgages, notes,
security agreements, leases, agreements or understandings, whether written or
oral, to which SCC or any of its subsidiaries is a party that relates to or
affects the assets or operations of SCC or any of its subsidiaries or to which
SCC or any of its subsidiaries or its or their respective assets or operations
may be bound or subject is a valid and binding obligation of SCC and in full
force and effect with respect to SCC or such subsidiary and, to the knowledge of
SCC, with respect to all other parties thereto; and except to the extent that
the consummation of the transactions contemplated by this Agreement may require
the consent of third parties, there are no existing defaults by SCC or any of
its subsidiaries thereunder or, to the knowledge of SCC, by any other party
thereto, and no event of default has occurred, and no event, condition or
occurrence exists, that (whether with or without notice, lapse of time, the
declaration of default or other similar event) would constitute a default by SCC
or any of its subsidiaries thereunder, other than defaults that would not in the
aggregate have a Material Adverse Effect. SECTION 4.9(a) of the SCC Disclosure
Schedule lists all consents of third parties required for the consummation of
the transactions contemplated by this Agreement, except where the failure to
obtain such consent will not, individually or in the aggregate, have a Material
Adverse Effect.

        (b) Except for this Agreement, as of the date of this Agreement neither
SCC nor any of its subsidiaries is a party to any oral or written agreement that
restricts any of them from engaging in a line of business.



                                     A-12
<PAGE>   124


        (c) SCC has no agreements or arrangements to sell or otherwise dispose
of, or lease, acquire or otherwise invest in, any property, lines of business or
other assets that are in the aggregate material to the business of SCC and its
subsidiaries taken as a whole other than agreements and arrangements for such
sale, disposition, lease, acquisition or investment that are in the ordinary
course of SCC's business.

        (d) Copies of all documents referred to in this Agreement, furnished or
to be furnished by SCC in connection with the transaction contemplated hereby,
are or will be true, correct and complete copies thereof in all material
respects and include all amendments, supplements and modifications thereto and
all waivers thereunder.

        4.10  Employee Benefit Plans.

        (a) Section 4.10(a) of the SCC Disclosure Schedule sets forth a true and
complete list of each (i) employee benefit plan (including, without limitation,
any "employee benefit plan" as defined in Section 3 (3) of the Employee
Retirement Income Security Act of 1974, as amended ("ERISA")), (ii) policy,
(iii) trust agreement or (iv) agreement (including, without limitation, any
employment agreement or severance agreement) that is maintained (all of the
foregoing, the "SCC PLANS"), or is or was contributed to by SCC or pursuant to
which SCC is still potentially liable for payments, benefits or claims.  A copy
of each SCC Plan as currently in effect and, if applicable, the most recent
Annual Report, Actuarial Report or Valuation, Summary Plan Description, Trust
Agreement and a Determination Letter issued by the IRS for each SCC Plan have
heretofore been delivered to Cotter or its counsel. Neither SCC nor any trade or
business, whether or not incorporated (an "ERISA AFFILIATE"), which together
with SCC would be deemed a "single employer" within the meaning of Section 4001
of ERISA, has maintained or contributed to any plan subject to Title IV of ERISA
or Section 412 of the Code (including any "multiemployer plan," as defined in
Section 3(37) of ERISA ("MULTIEMPLOYER PLAN")) during the six calendar years
preceding the date of this Agreement.

        (b) Each SCC Plan which is an "employee benefit plan," as defined in
Section 3(3) of ERISA, complies by its terms and in operation with all
applicable legal  requirements, including but not limited to ERISA and the Code,
and all reports, forms and other documents required to be filed with any
government entity (including without limitation, summary plan descriptions,
Forms 5500 and summary annual reports) have been timely filed and are accurate,
except for instances of noncompliance or failure to file that would not in the
aggregate have a Material Adverse Effect.  None of the officers, directors,
employees or agents of SCC or any "disqualified persons" (as defined in Section
3 of ERISA and Section 4975 of the Code) has engaged in or been a party to any
"prohibited transaction" (as such term is defined in Section 4975 of the Code or
Section 406 of ERISA with respect to any SCC Plan, which is not exempt under
ERISA and the Code and which would result in material liability, nor has any
such party who is a "fiduciary" (as such term is defined in Section 3 of ERISA)
committed any breach of any duty or



                                     A-13
<PAGE>   125

responsibility imposed by ERISA in connection with which SCC, any director, 
officer, or employee of SCC or any SCC Plan or related funding medium could 
be subject to any material liability under Title 1 of ERISA or a tax imposed 
by Section 4975 of the Code.

        (c) Each SCC Plan intended to qualify under Section 401 (a) of the Code
has been determined by the Internal Revenue Service to so qualify after January
1, 1989, and each trust maintained pursuant thereto has been determined by the
Internal Revenue Service to be exempt from taxation under Section 501 of the
Code. Nothing has occurred since the date of the Internal Revenue Service's
favorable determination letter that could adversely affect the qualification of
the SCC Plan and its related trust, except such adverse effects as would not in
the aggregate constitute a Material Adverse Effect. SCC and each ERISA Affiliate
of SCC have timely and properly applied for a written determination by the
Internal Revenue Service on the qualification of each such SCC Plan and its
related trust under Section 401 (a) of the Code, as amended by the Tax Reform
Act of 1986 and subsequent legislation enacted through the date hereof, and
Section 501 of the Code.

        (d) All contributions or other amounts payable by SCC or its
subsidiaries as of the Effective Time with respect to each SCC Plan and in
respect of current or prior plan years have been or will be (prior to the
Effective Time) either paid or accrued on the Financial Statements of SCC in
accordance with past practice and the recommended contribution in any actuarial
report.

        (e) SCC has provided or has caused to be provided a true and accurate
summary to Cotter of (i) all benefits, whether or not insured, provided by any
SCC Plan; (ii) insurance payments paid with respect to the five preceding plan
years for all SCC Plans, (iii) any benefit liabilities exceeding the assets of
any SCC Plan, and (iv) any completely or partially terminated SCC Plan.  SCC is
not aware of any reason why the SCC Plans cannot be combined with the Cotter
Plans referred to in SECTION 5.10 below.

        (f) With respect to each SCC Plan, (i) no prohibited transactions (as
defined in Section 406 or 407 of ERISA or Section 4975 of the Code) have
occurred for which a statutory exemption is not available and (ii) no reportable
event (as defined in Section 4043 of ERISA) has occurred as to which a notice
would be required to be filed with the Pension Benefit Guaranty Corporation.

        (g) Neither SCC nor any ERISA Affiliate of SCC has any liability or is
threatened with any liability (whether joint or several) (i) for the termination
of any single employer plan under Sections 4062 or 4064 of ERISA or any multiple
employer plan under Section 4063 of ERISA, (ii) for any lien imposed under
Section 302(f) of ERISA or Section 412(n) of the Code, (iii) for any interest
payments required under Section 302 (e) of ERISA or Section 412 (m) of the Code,
(iv) for any excise tax imposed by Sections 4971, 4972, 4975, 4976, 4977 or 4979
of the Code, (v) for any minimum funding contributions under Section 302(c) (11)
of ERISA or Section 412(c)(11) of the Code, (vi) to a fine under Section 502 of
ERISA,




                                     A-14
<PAGE>   126


(vii) for any transaction within the meaning of Section 4069 of ERISA, (viii)
any multiple group withdrawal liability under Section 4063 of ERISA or (ix) any
tax on reversion of qualified plan assets under Section 4980 of the Code,
except in each case for such liabilities that would not in the aggregate have a
Material Adverse Effect.

        (h) SCC has not incurred any withdrawal liability with respect to any
Multiemployer Plan within the meaning of Sections 4201 and 4204 of ERISA, and no
liabilities exist with respect to withdrawals from any Multiemployer Plans which
could subject SCC to any controlled group liability under Section 4001 (b) of
ERISA, except in each case for such liabilities that would not in the aggregate
have a Material Adverse Effect.

        (i) All of the SCC Plans, to the extent applicable, are in compliance
with the continuation of group health coverage provisions contained in Section
4980B of the Code and Section 601 through 609 of ERISA, except for such
instances of noncompliance which would not in the aggregate have a Material
Adverse Effect.

        (j) SCC has delivered copies off all employment and benefit contracts
and arrangements for its employees in effect as of the date hereof.  No SCC
Plan, or other plan, contract, agreement or arrangement  provides any officer or
employee of SCC benefits or compensation or altered or guaranteed terms of
employment, which is contingent upon the consummation of the Merger and the
amount of any of which after the Merger would be material in comparison to the
amount of such compensation or benefits immediately prior to the Merger.

        (k) There is no lien in favor of the Pension Benefit Guaranty Board
("PBGC") on any assets of any SCC Plan under Section 4068 of ERISA.

        (l) No multi-employer plan which includes any SCC Plan is or has been in
reorganization under Section 418(A) through (E) of the Code.

        (m) None of the participants in any SCC Plan have made any health or
welfare plan contribution in excess of the maximum amounts allowed therefor
under the limits imposed by Sections 419 or 419A of ERISA.

        4.11  Tax Matters. SCC makes the following representations and
warranties with respect to tax matters.

        (a) Definitions.  For purposes of this Section 4.11, the following
definitions shall apply:

           (i) The term "SCC GROUP" shall mean, individually and collectively,
      (A) SCC and (B) any individual, trust, corporation, partnership or any
      other entity as to



                                     A-15
<PAGE>   127

      which SCC is liable for Taxes incurred by such individual or entity 
      either as a transferee, or pursuant to Treasury Regulations Section 
      1.1502-6, or pursuant to any other provision of federal, territorial, 
      state, local or foreign law or regulations.

           (ii) The term "TAXES" shall mean all taxes, however denominated,
      including any interest, penalties or other additions to tax that may
      become payable in respect thereof, imposed by any federal, territorial,
      state, local or foreign government or any agency or political subdivision
      of any such government, which taxes shall include, without limiting the
      generality of the foregoing, all income or profits taxes (including, but
      not limited to, federal income taxes and state income taxes), payroll and
      employee withholding taxes, unemployment insurance, social security
      taxes, sales and use taxes, ad valorem taxes, excise taxes, franchise
      taxes, gross receipts taxes, business license taxes, occupation taxes,
      real and personal property taxes, stamp taxes, transfer taxes, workers'
      compensation, Pension Benefit Guaranty Corporation premiums and other
      governmental charges, and other obligations of the same or of a similar
      nature to any of the foregoing, which the SCC Group is required to pay,
      withhold or collect.

           (iii) The term "RETURNS" shall mean all reports, estimates,
      declarations of estimated tax, information statements and returns
      relating to, or required to be filed in connection with, any Taxes,
      including information returns or reports with respect to backup
      withholding and other payments to third parties.

     (b) Returns Filed and Taxes Paid.  (i) All Returns required to be filed by
or on behalf of members of the SCC Group have been duly filed on a timely basis
and such Returns are true, complete and correct in all material respects, (ii)
all Taxes shown to be payable on the Returns or on subsequent assessments with
respect thereto have been paid in full on a timely basis, and (iii) no other
Taxes, the payment of which would have a Material Adverse Effect, are payable
by the SCC Group with respect to items or periods covered by such Returns
(whether or not shown on or reportable on such Returns) or with respect to any
period prior to the Effective Time. Each member of the SCC Group has withheld
and paid over all Taxes required to have been withheld and paid over, except
for such Taxes which the failure to withhold or pay over would not in the
aggregate have a Material Adverse Effect on SCC, and complied with all
information reporting and backup withholding requirements, including
maintenance of required records with respect thereto, in connection with
amounts paid or owing to any employee, creditor, independent contractor, or
other third party. There are no liens on any of the assets of any member of the
SCC Group with respect to Taxes, other than liens for Taxes not yet due and
payable or for Taxes that a member of the SCC Group is contesting in good faith
through appropriate proceedings and for which appropriate reserves have been
established.

     (c) Tax Reserves.  The amount of SCC's liability for unpaid Taxes for all
periods ending on or before the date of this Agreement does not in the
aggregate exceed the




                                     A-16
<PAGE>   128

amount of the current liability accruals for Taxes (excluding reserves for 
deferred Taxes) reflected on the consolidated balance sheet of SCC included in
the SCC Financial Statements for the quarter ending closest to the date of this
Agreement, and the amount of SCC's liability for unpaid Taxes for all periods
ending on or before the Effective Time shall not in the aggregate exceed the
amount of the current liability accruals for Taxes (excluding reserves for
deferred Taxes), as such accruals are reflected on the consolidated balance
sheet of SCC included in the SCC Financial Statements for the quarter ending
closest to the Effective Time (plus additions thereto accrued through the
Effective Time which are consistent with the ordinary course), except in each
case for any excess which does not have a Material Adverse Effect on SCC.

        (d) Consolidated Returns Furnished.  Cotter has been furnished by SCC
true and complete copies of (i) income tax audit reports, statements of
deficiencies, closing or other agreements received by the SCC Group or on behalf
of the SCC Group relating to federal income taxes, and (ii) all federal income
tax returns for the SCC Group, in each case for all periods ending on and after
June 30, 1993. SCC has never been a member of an affiliated group filing
consolidated returns other than a group of which SCC was the common parent.

        (e) Tax Deficiencies; Audits; Statutes of Limitations.  No deficiencies
exist or have been asserted (either in writing or verbally, formally or
informally) or are expected to be asserted with respect to Taxes of the SCC
Group that would cause SCC's reserves for taxes to be understated by an amount
which would have a Material Adverse Effect on SCC. No tax returns of the SCC
Group are currently under audit, and no waiver or extension of the statute of
limitations is in effect with respect to any tax returns.

        (f) Tax Sharing Agreements.  SCC is not (nor has it ever been) a party
to any tax sharing agreement.

        (g) Special Tax Status.  SCC operates as a cooperative organization
under Subchapter T of the Code and is not aware of any reason why, after the
Effective Time of the Merger, TruServ will not continue to so operate.

        4.12  Compliance With Applicable Law. SCC and each of its subsidiaries
holds all licenses, franchises, permits, variances, exemptions, orders,
approvals and authorizations necessary for the lawful conduct of its business
under and pursuant to, and the business of each of SCC and its subsidiaries is
not being conducted in violation of, any provision of any federal, state, local
or foreign statute, law, ordinance, rule, regulation, judgment, decree, order,
concession, grant, franchise, permit or license or other governmental
authorization or approval applicable to SCC or any of its subsidiaries, except
to the extent that the failure or violation would not in the aggregate have a
Material Adverse Effect.




                                     A-17
<PAGE>   129


        4.13  Subsidiaries. EXHIBIT 4.13 hereto lists all the subsidiaries of
SCC as of the date of this Agreement and indicates for each such subsidiary the
jurisdiction of incorporation or organization, capitalization and share
ownership.

        4.14  Interested Party Transactions. Neither SCC nor any of its
subsidiaries is indebted to any director, officer, employee or agent of SCC or
any of its subsidiaries (except for amounts due as normal salaries and benefits
and in reimbursement of ordinary expenses), and no such person is indebted to
SCC or any of its subsidiaries, except for amounts the failure of which to pay
or collect would not have a Material Adverse Effect.

        4.15  Labor and Employment Matters.

        (a) Except for such matters that would not in the aggregate have a
Material Adverse Effect, SCC is and its subsidiaries are and have been in
compliance with all applicable laws respecting employment and employment
practices, terms and conditions of employment and wages and hours and are not
engaged in and have not engaged in any unfair labor practice.

        (b) Except for benefits provided under agreements and plans described in
the SCC Financial Statements, the SCC Disclosure Schedule or the Offering
Circular in the event of termination of the employment of any officers,
directors, employees or agents of SCC or any of its subsidiaries, neither SCC,
any of its subsidiaries, Cotter, TruServ, nor any other subsidiaries of Cotter,
will pursuant to any agreement or by reason of anything done prior to the
Effective Time by SCC or any of its subsidiaries be liable to any of said
officers, directors, employees or agents for so-called "severance pay" or any
other similar payments or benefits, including, without limitation,
post-employment healthcare (other than pursuant to COBRA) or insurance benefits.

        4.16  Insurance. As of the date hereof, SCC and each of its subsidiaries
are insured by insurers reasonably believed by SCC to be of recognized financial
responsibility against such losses and risks and in such amounts as are
customary in the businesses in which they are engaged.

        4.17  Contracts with Physicians, Hospitals. HMOs and Third Party
Providers. SCC has made available to representatives of Cotter a list of all
outstanding agreements between SCC or any of its subsidiaries and any
third-party health care provider that is material to its business.

        4.18  Environmental Protection.

        (a) To the knowledge of SCC and its subsidiaries, none of SCC, SCC's
subsidiaries or any SCC Property (as defined in subsection (d) below) is or has
been in violation of any federal, state or local law, ordinance or regulation
concerning industrial





                                     A-18
<PAGE>   130
hygiene or environmental conditions, including, but not limited to, soil and 
groundwater conditions ("ENVIRONMENTAL LAWS"), the violation of which would 
have a Material Adverse Effect on TruServ.

        (b) Neither SCC nor any of its subsidiaries has reported any, or has had
knowledge of any circumstances giving rise to any reporting requirement under
applicable Environmental Laws as to any, spills or releases of any Hazardous
Material, nor has SCC or any of its subsidiaries received any notices of spills
or releases of Hazardous Materials, the consequences of which would have a
Material Adverse Effect on TruServ. "HAZARDOUS MATERIAL" shall mean any
substance, chemical, waste or other material which is listed, defined or
otherwise identified as hazardous, toxic or dangerous under any applicable law;
as well as any petroleum, petroleum product or by-product, crude oil, natural
gas, natural gas liquids, liquefied natural gas, or synthetic gas useable for
fuel, and "source," "special nuclear," and "byproduct" material as defined in
the Atomic Energy Act of 1954, 42 U.S.C. Section Section  2011 et seq.

        (c) To the knowledge of SCC, there is no proceeding or investigation
pending or threatened by any governmental entity or other person with respect to
the presence of Hazardous Material on SCC Properties or the migration thereof
from or to other property. Neither SCC nor any of its subsidiaries has ever been
required by any governmental entity to treat, clean up, or otherwise dispose of,
remove or neutralize any Hazardous Material from or on any SCC Property.

        (d) Neither SCC, any current or former subsidiary of SCC, nor to SCC's
knowledge, any other person, has engaged in any activity that might reasonably
be expected to involve the generation, use, manufacture, treatment,
transportation, storage in tanks or otherwise, or disposal of Hazardous Material
on or from any property that SCC or any of its current or former subsidiaries
now owns or leases or has previously owned or leased or in which SCC or any such
subsidiary now holds or has previously held any security interest, mortgage, or
other lien or interest ("SCC PROPERTY") which generation, use, manufacture,
treatment, transportation, storage or disposal would in the aggregate have a
Material Adverse Effect, and there is no failure to obtain any required permits
or approvals of any governmental entity or violation of any terms or conditions
of such permits, or any other violation of Environmental Laws other than those
that would not have a Material Adverse Effect.  There are no pending, or to
SCC's knowledge, threatened  claims or investigations relating to any of the
foregoing.

        (e) To the knowledge of SCC, there are no substances or conditions in or
on SCC Property which may support claims or causes of action under any
applicable Environmental Law, which would, if adversely determined, have a
Material Adverse Effect on TruServ.



                                     A-19
<PAGE>   131

        (f) For purposes of this SECTION 4.18, the term "MATERIAL ADVERSE
EFFECT" as defined in SECTION 10.12 hereof also includes (i) any material
injunction or criminal action or proceeding against or involving SCC and (ii)
any requirement that executive officers of Cotter or SCC be subjected to a
consent decree or become individually involved in any proceeding in clause (i)
above.

        4.19  Intellectual Property Rights.

        (a) SECTION 4.19(a) of the SCC Disclosure Schedule sets forth an
accurate and complete list of all (i) patents, applications for patents,
registrations of trademarks (including service marks) and applications therefor
and registrations of copyrights and applications therefor that are owned by SCC
or any of SCC's subsidiaries; (ii) other material Intellectual Property Rights
(as defined below) that are owned by SCC or SCC's subsidiaries; (iii) unexpired
licenses (other than to or with present or former SCC Members) relating to SCC
Intellectual Property Rights (as defined below) that have been granted to or by
SCC or any of SCC's subsidiaries; and (iv) other material agreements relating to
Intellectual Property Rights.

        (b) As used in this Agreement, the term "INTELLECTUAL PROPERTY RIGHTS"
means intellectual property rights, including, without limitation, patents,
patent applications, patent rights, trademarks, trademark applications, trade
names, service marks, service mark applications, copyrights, copyright
applications, publication rights, computer programs and other computer software
(including source codes and object codes), inventions, know-how, trade secrets,
technology, proprietary processes and formulae.  As used in this Agreement, the
term "SCC INTELLECTUAL PROPERTY RIGHTS" means all Intellectual Property Rights
that are part of the conduct of the business of SCC.

        (c) SCC and SCC's subsidiaries collectively own and have the right to
use, and to license others to use, all SCC Intellectual Property Rights, free
and clear of, and without liability under, all claims and rights of third
parties.

        (d) Neither SCC nor any of SCC's subsidiaries (i) is infringing in the
conduct of SCC's business, and  the execution, delivery and performance of this
Agreement by SCC, and the consummation by SCC of the transactions contemplated
hereby, will not infringe, any right or claimed right of any other party with
respect to any Intellectual Property Rights known to SCC, or (ii) has knowledge
of any alleged or claimed infringement by any product or process manufactured,
used, sold or under development by or for SCC or SCC's subsidiaries in the
conduct of their business.

        4.20  Real Property.

        (a) SECTION 4.20(a) of the SCC Disclosure Schedule lists all of the real
property owned or currently used by SCC or any subsidiary in the course of its
business (the "SCC




                                     A-20
<PAGE>   132

REAL PROPERTY"). SECTION 4.20(a) of the SCC Disclosure Schedule also lists all
material real property owned or used by SCC in the course of SCC's business at
any time since June 30, 1993, other than SCC's Real Properly.

        (b) All SCC Real Property, including without limitation, all buildings,
structures, fixtures and other improvements thereon, is in all material respects
suitable and adequate for the uses for which it is currently devoted. SCC has
good and marketable title in fee simple absolute to SCC Real Property indicated
on SECTION 4.20(a) of the SCC Disclosure Schedule to be owned by it, and to the
buildings, structures and improvements thereon, and a valid leasehold interest
in all other SCC Real Property, in each case free and clear of all material
claims, liens or encumbrances.

        4.21  Complete Copies of Requested Documents. SCC has delivered or made
available true and complete copies of each document that has been reasonably
requested by Cotter or its counsel in connection with their legal and accounting
review of SCC and its subsidiaries.

        4.22  Representations Complete. None of the representations or
warranties made by SCC herein or in any Schedule hereto, including the SCC
Disclosure Schedule, or certificate furnished by SCC pursuant to this Agreement,
or the SCC Financial Statements, contain or will contain at the Effective Time
any untrue statement of a material fact or omits or will omit at the Effective
Time to state any material fact necessary in order to make the statements
contained herein or therein, in light of the circumstances under which they were
made, not misleading. To the extent such representations permit omissions of
items otherwise required to be disclosed because they are not material or do not
or would not have a Material Adverse Effect on SCC, such omissions in the
aggregate would not and do not have a Material Adverse Effect on SCC.

        4.23  Takeover Statutes. No "fair price," "moratorium," "control share
acquisition" or other similar antitakeover statute (each, a "TAKEOVER STATUTE")
is applicable to the Merger, except for such statutes or regulations as to which
all necessary action has been taken by SCC and its Board of Directors to permit
the consummation of the Merger in accordance with the terms hereof.

                                  ARTICLE V
                   REPRESENTATION AND WARRANTIES OF COTTER

        Except as set forth in the disclosure letter delivered to SCC at or
prior to the execution of this Agreement ("COTTER DISCLOSURE SCHEDULE") or in
the Cotter SEC Reports (as hereinafter defined), Cotter represents and warrants
to SCC as of the date hereof as follows:




                                     A-21
<PAGE>   133

        5.1  Organization. Cotter is a corporation duly organized, validly
existing and in good standing under the laws of the State of Delaware and has
the corporate power to carry on its business as it is now being conducted.
Cotter is duly qualified as a foreign corporation to do business, and is in good
standing (to the extent the concept of good standing exists), in each
jurisdiction where the character of its properties owned or held under lease or
the nature of its activities makes such qualification necessary, except where
the failure to be so qualified or in good standing will not in the aggregate
have a Material Adverse Effect. Each subsidiary of Cotter is a corporation duly
organized, validly existing and in good standing (to the extent the concept of
good standing exists) under the laws of its jurisdiction of incorporation or
organization, has the corporate power to carry on its business as it is now
being conducted and is duly qualified to do business, and is in good standing
(to the extent the concept of good standing exists), in each jurisdiction where
the character of its properties owned or held under lease or the nature of its
activities makes such qualification necessary, except where the failure to be so
duly organized, validly existing and in good standing, to have such corporate
power or to be so qualified will not in the aggregate have a Material Adverse
Effect. Cotter has delivered to SCC or its counsel complete and correct copies
of its Certificate of Incorporation and Bylaws.

        5.2  Capitalization.

        (a) As of June 29, 1996, the authorized capital stock of Cotter
consisted of the following: 100,000 shares of Cotter Class A Common Stock and
2,000,000 shares of  Class B Common Stock.  As of such date, the issued and
outstanding capital stock of Cotter consisted of the following: 49,640 shares of
such Class A Common Stock and 1,079,508 shares of such Class B Common Stock. No
changes in such capitalization have occurred since June 30, 1996 that, in the
aggregate, would be material to Cotter.  All of the issued and outstanding
shares of Cotter Stock are validly issued, fully paid, nonassessable and free of
preemptive rights or similar rights created by statute, the Certificate of
Incorporation or By-Laws of Cotter or any agreement to which Cotter or any of
its subsidiaries is a party or by which Cotter or any of its subsidiaries is
bound.  All of the shares of Cotter  Stock issuable in exchange for shares of
SCC Stock at the Effective Time in accordance with this Agreement will be, when
so issued, duly authorized, validly issued, fully paid and nonassessable.

        (b) Except as set forth in the Cotter SEC Reports, there are not now,
and at the Effective Time there will not be, any shares of capital stock of
Cotter issued or outstanding or any options, warrants, subscriptions, calls,
rights, convertible securities or other agreements or commitments obligating
Cotter to issue, transfer or sell any shares of its capital stock.  Except as
provided in this Agreement, Cotter will have no obligation to issue, transfer or
sell any shares of its capital stock pursuant to an employee benefit plan or
otherwise. All outstanding shares of the capital stock of Cotter's subsidiaries
are validly issued, fully paid, non-assessable and owned by Cotter or one of its
subsidiaries free and clear of any liens, security interest, pledges,
agreements, claims, charges, or



                                     A-22
<PAGE>   134
encumbrances of any nature whatsoever. There are no voting trust or other 
agreements or understandings to which Cotter is a party with respect to
the voting of the capital stock of Cotter or any of its subsidiaries. None of
Cotter or its subsidiaries is required to redeem, repurchase or otherwise
acquire shares of capital stock of Cotter, or any of its subsidiaries,
respectively, as a result of the transactions contemplated by this Agreement.

        5.3  Authority Relative to this Agreement.   Cotter has the corporate
power to enter into this Agreement and to carry out its obligations hereunder.
The execution and delivery of this Agreement by Cotter and the consummation by
Cotter of the transactions contemplated hereby have been duly authorized by the
Board of Directors of Cotter and, except for the favorable vote of a majority of
the shares of outstanding capital stock of Cotter entitled to vote thereon in
accordance with Section 252 of the DGCL, no other corporate proceedings on the
part of Cotter are necessary to approve this Agreement or the transactions
contemplated hereby. This Agreement has been duly and validly executed and
delivered by Cotter and constitutes a valid and binding agreement of Cotter,
enforceable against Cotter in accordance with its terms.

        5.4  Consents and Approvals: No Violations.  Except for applicable
requirements of the HSR Act, Securities Act, Exchange Act, state or foreign laws
relating to takeovers, if applicable, state securities or blue sky laws, and the
filing and recordation of Articles or a Certificate of Merger as required by the
PBCL and the DGCL, no filing with, and no permit, authorization, consent or
approval of, any public or governmental body or authority is necessary for the
consummation by Cotter of the transactions contemplated by this Agreement,
except where a failure to make such filing or to obtain such permit,
registration, authorization, consent or approval will not in the aggregate have
a Material Adverse Effect. Neither the execution and delivery of this Agreement
by Cotter, nor the consummation by Cotter of the transactions contemplated
hereby, nor compliance by Cotter with any of the provisions hereof, will (a)
result in any breach of the Certificate of Incorporation or By-Laws of Cotter or
any of its subsidiaries, (b) result in a violation or breach of, or constitute
(with or without due notice or lapse of time or both) a default (or give rise to
any right of termination, cancellation, acceleration or change in the award,
grant, vesting or determination) under, or give rise to creation of any lien,
charge, security interest or encumbrance upon, any of the respective properties
or assets of Cotter or any of its subsidiaries under, any of the terms,
conditions or provisions of any note, bond, mortgage, indenture, deed of trust,
license, contract, lease, agreement, arrangement, or other instrument or
obligation to which Cotter or any of its subsidiaries is a party or by which any
of them or any of their properties or assets may be bound or affected, or (c)
violate any order, writ, injunction, decree, statute, rule or regulation of any
court or government authority applicable to Cotter, any of its subsidiaries, or
any of their properties or assets, except in the case of clauses (b) and (c) for
violations, breaches, defaults (or rights of termination, cancellation,
acceleration or change), liens, charges, security interests or encumbrances that
would not in the aggregate have a Material Adverse Effect.



                                     A-23
<PAGE>   135

        5.5  Reports and Financial Statements.  Cotter has filed all reports
required to be filed with the SEC pursuant to the Exchange Act since December
30, 1991, including, without limitation, an Annual Report on Form 10-K for the
years ended December 31, 1994 and December 30, 1995 and Quarterly Reports on
Form 10-Q for the quarters ended March 30 and June 29, 1996 and any subsequent
Quarterly Reports on Form 10-Q for quarterly periods ending after June 29, 1996
and prior to the execution of this Agreement (all such reports and amendments
thereto, collectively, the "COTTER SEC REPORTS"), and has previously furnished
or made available to SCC true and complete copies of all Cotter SEC Reports
filed with respect to periods beginning after December 31, 1992 (including any
exhibits thereto) and will promptly deliver to SCC any Cotter SEC Reports filed
between the date hereof and the Effective Time. None of such Cotter SEC Reports,
as of their respective dates (as amended through the date hereof), contained or,
with respect to the Cotter SEC Reports filed after the date hereof, will contain
any untrue statement of a material fact or omitted or, with respect to the
Cotter SEC Reports filed after the date hereof, will omit to state a material
fact required to be stated therein or necessary to make the statements therein,
in light of the circumstances under which they were made, not misleading. Each
of the balance sheets (including the related notes) included in the Cotter SEC
Reports fairly presents the consolidated financial position of Cotter and its
subsidiaries as of the date thereof, and the other related statements (including
the related notes) included therein fairly present the results of operations and
the changes in cash flows of Cotter and its subsidiaries for the respective
periods set forth therein, all in conformity with generally accepted accounting
principles consistently applied during the periods involved, except as otherwise
noted therein and subject, in the case of the unaudited interim financial
statements, to normal year-end adjustments which would not in the aggregate be
material in amount or effect.

        5.6  Absence of Certain Changes or Events. Except as disclosed in the
Cotter SEC Reports or otherwise disclosed in writing to SCC, since June 29,
1996,  neither Cotter nor any of its subsidiaries has: (a) taken any of the
actions prohibited in SECTION 6.1 or SECTION 6.2 hereof; (b) incurred any
material liability, except in the ordinary course of its business, consistent
with past practices; (c) suffered any change, or any event involving a
prospective change, in its business, assets, financial condition or results of
operation which has had, or is reasonably likely to have, in the aggregate a
Material Adverse Effect, or (d) subsequent to the date hereof, except as
permitted by SECTION 6.1 or SECTION 6.2 hereof, conducted its business and
operations other than in the ordinary course of business and consistent with
past practices.

        5.7  Information in Registration Statement and Joint Proxy Statement. 
The information relating to Cotter and its subsidiaries to be contained in the
Registration Statement and the Joint Proxy Statement will not contain any untrue
statement of a material fact or omit to state any material fact required to be
stated therein or necessary in order to make the statements therein, in light of
the circumstances under which they are made, not misleading.



                                     A-24
<PAGE>   136


        5.8  Litigation. As of the date of this Agreement, (a) there is no
material action, suit, judicial or administrative proceeding, arbitration or
investigation pending or, to the best knowledge of Cotter, threatened against or
involving Cotter or any of its subsidiaries; and (b) there is no judgment,
decree, injunction, rule or order of any court, governmental department,
commission, agency, instrumentality or arbitrator outstanding against Cotter or
any of its subsidiaries, except in each case for such thereof as would not
individually or in the aggregate have a Material Adverse Effect.

        5.9  Contracts.

        (a) Each of the material contracts, instruments, mortgages, notes,
security agreements, leases, agreements or understandings, whether written or
oral, to which Cotter or any of its subsidiaries is a party that relates to or
affects the assets or operations of Cotter or any of its subsidiaries or to
which Cotter or any of its subsidiaries or its or their respective assets or
operations may be bound or subject is a valid and binding obligation of Cotter
and in full force and effect with respect to Cotter or such subsidiary and, to
the knowledge of Cotter, with respect to all other parties thereto; except to
the extent that the consummation of the transactions contemplated by this
Agreement may require the consent of third parties, there are no existing
defaults by Cotter or any of its subsidiaries thereunder or, to the knowledge of
Cotter, by any other party thereto, and no event of default has occurred, and no
event, condition or occurrence exists, that (whether with or without notice,
lapse of time, the declaration of default or other similar event) would
constitute a default by Cotter or any of its subsidiaries thereunder, other than
defaults that would not in the aggregate have a Material Adverse Effect. SECTION
5.9(a) of the Cotter Disclosure Schedule lists all consents of third parties
required for the consummation of the transactions contemplated by this
Agreement, except where the failure to obtain such consent will not,
individually or in the aggregate, have a Material Adverse Effect.

        (b) Except for this Agreement, as of the date of this Agreement neither
Cotter nor any of its subsidiaries is a party to any oral or written agreement
that restricts any of them from engaging in a line of business.

        (c) Cotter has no agreements or arrangements to sell or otherwise
dispose of, or lease, acquire or otherwise invest in, any property, lines of
business or other assets that are in the aggregate material to the business of
Cotter and its subsidiaries taken as a whole other than agreements and
arrangements for such sale, disposition, lease, acquisition or investment that
are in the ordinary course of Cotter's business.

        (d) Copies of all documents referred to in this Agreement, furnished or
to be furnished by Cotter in connection with the transaction contemplated
hereby, are or will be true, correct and complete copies thereof in all material
respects and include all amendments, supplements and modifications thereto and
all waivers thereunder.



                                     A-25
<PAGE>   137


        5.10  Employee Benefit Plans.

        (a) Section 5.10(a) of the Cotter Disclosure Schedule sets forth a true
and complete list of each (i) employee benefit plan (including, without
limitation, any "employee benefit plan" as defined in Section 3 (3) of ERISA,
(ii) policy (iii) trust agreement or (iv) agreement (including, without
limitation, any employment agreement or severance agreement) that is maintained
(all of the foregoing, the "COTTER PLANS"), or is or was contributed to by
Cotter or pursuant to which Cotter is still potentially liable for payments,
benefits or claims. A copy of each Cotter Plan as currently in effect and, if
applicable, the most recent Annual Report, Actuarial Report or Valuation,
Summary Plan Description, Trust Agreement and a Determination Letter issued by
the IRS for each Cotter Plan have heretofore been delivered to SCC or its
counsel.  Neither Cotter nor any ERISA Affiliate, which together with Cotter
would be deemed a "single employer" within the meaning of Section 4001 of ERISA,
has maintained or contributed to any plan subject to Title IV of ERISA or
Section 412 of the Code (including any Multiemployer Plan) during the six
calendar years preceding the date of this Agreement.

        (b) Each Cotter Plan which is an "employee benefit plan," as defined in
Section 3(3) of ERISA, complies by its terms and in operation with all
applicable legal  requirements, including but not limited to ERISA and the Code,
and all reports, forms and other documents required to be filed with any
government entity (including without limitation, summary plan descriptions,
Forms 5500 and summary annual reports) have been timely filed and are accurate,
except for instances of noncompliance or failure to file that would not in the
aggregate have a Material Adverse Effect.  None of the officers, directors,
employees or agents of Cotter or any "disqualified persons" (as defined in
Section 3 of ERISA and Section 4975 of the Code)has engaged in or been a party
to any "prohibited transaction" (as such term is defined in Section 4975 of the
Code or Section 406 of ERISA with respect to any Cotter Plan, which is not
exempt under ERISA and the Code and which would result in material liability,
nor has any such party who is a "fiduciary" (as such term is defined in Section
3 of ERISA) committed any breach of any duty or responsibility imposed by ERISA
in connection with which Cotter, any director, officer, or employee of Cotter or
any Cotter Plan or related funding medium could be subject to any material
liability under Title 1 of ERISA or a tax imposed by Section 4975 of the Code.

        (c) Each Cotter Plan intended to qualify under Section 401 (a) of the
Code has been determined by the Internal Revenue Service to so qualify after
January 1, 1989, and each trust maintained pursuant thereto has been determined
by the Internal Revenue Service to be exempt from taxation under Section 501 of
the Code. Nothing has occurred since the date of the Internal Revenue Service's
favorable determination letter that could adversely affect the qualification of
the Cotter Plan and its related trust, except such adverse effects as would not
in the aggregate constitute a Material Adverse Effect. Cotter and each ERISA
Affiliate of Cotter have timely and properly applied for a written determination
by the Internal Revenue Service on the qualification of each such Cotter



                                     A-26
<PAGE>   138


Plan and its related trust under Section 401 (a) of the Code, as amended by the 
Tax Reform Act of 1986 and subsequent legislation enacted through the date 
hereof, and Section 501 of the Code.

        (d) All contributions or other amounts payable by Cotter or its
subsidiaries as of the Effective Time with respect to each Cotter Plan and in
respect of current or prior plan years have been or will be (prior to the
Effective Time) either paid or accrued on the financial statements of Cotter
contained in the SEC Reports in accordance with past practice and the
recommended contribution in any actuarial report.

        (e) Cotter has provided or has caused to be provided a true and accurate
summary to SCC of (i) all benefits, whether or not insured, provided by any
Cotter Plan; (ii) insurance payments paid with respect to the five preceding
plan years for all Cotter Plans, (iii) any benefit liabilities exceeding the
assets of any Cotter Plan, and (iv) any completely or partially terminated
Cotter Plan.  Cotter is not aware of any reason why the Cotter Plans cannot be
combined with the SCC Plans referred to in SECTION 4.10 below.

        (f) With respect to each Cotter Plan, (i) no prohibited transactions (as
defined in Section 406 or 407 of ERISA or Section 4975 of the Code) have
occurred for which a statutory exemption is not available and (ii) no reportable
event (as defined in Section 4043 of ERISA) has occurred as to which a notice
would be required to be filed with the Pension Benefit Guaranty Corporation.

        (g) Neither Cotter nor any ERISA Affiliate of Cotter has any liability
or is threatened with any liability (whether joint or several) (i) for the
termination of any single employer plan under Sections 4062 or 4064 of ERISA or
any multiple employer plan under Section 4063 of ERISA, (ii) for any lien
imposed under Section 302(f) of ERISA or Section 412(n) of the Code, (iii) for
any interest payments required under Section 302 (e) of ERISA or Section 412 (m)
of the Code, (iv) for any excise tax imposed by Sections 4971, 4972, 4975, 4976,
4977 or 4979 of the Code, (v) for any minimum funding contributions under
Section 302(c) (11) of ERISA or Section 412(c)(11) of the Code, (vi) to a fine
under Section 502 of ERISA, (vii) for any transaction within the meaning of
Section 4069 of ERISA,  (viii) any multiple group withdrawal liability under
Section 4063 of ERISA or (ix) any tax on reversion of qualified plan assets
under Section 4980 of the Code, except in each case for such liabilities that
would not in the aggregate have a Material Adverse Effect.

        (h) Cotter has not incurred any withdrawal liability with respect to any
Multiemployer Plan within the meaning of Sections 4201 and 4204 of ERISA, and no
liabilities exist with respect to withdrawals from any Multiemployer Plans which
could subject Cotter to any controlled group liability under Section 4001 (b) of
ERISA, except in each case for such liabilities that would not in the aggregate
have a Material Adverse Effect.


                                     A-27
<PAGE>   139

        (i) All of the Cotter Plans, to the extent applicable, are in compliance
with the continuation of group health coverage provisions contained in Section
4980B of the Code and Section 601 through 609 of ERISA, except for such
instances of noncompliance which would not in the aggregate have a Material
Adverse Effect.

        (j) Cotter has delivered copies of all employment and benefit contracts
and arrangements for its employees in effect as of the date hereof.

        (k) There is no lien in favor of the PBGC on any assets of any Cotter
Plan under Section 4068 of ERISA.

        (l) No multi-employer plan which includes any Cotter Plan is or has been
in reorganization under Section 418(A) through (E) of the Code.

        (m) None of the participants in any Cotter Plan have made any health or
welfare plan contribution in excess of the maximum amounts allowed therefor
under the limits imposed by Sections 419 or 419A of the Code.

        5.11 Tax Matters. Cotter makes the following representations and
warranties with respect to tax matters.

        (a) Definitions.  For purposes of this Section 5.11, the following
definitions shall apply:

           (i) The term "COTTER GROUP" shall mean, individually and
      collectively, (A) Cotter and (B) any individual, trust, corporation,
      partnership or any other entity as to which Cotter is liable for Taxes
      incurred by such individual or entity either as a transferee, or pursuant
      to Treasury Regulations Section 1.1502-6, or pursuant to any other
      provision of federal, territorial, state, local or foreign law or
      regulations.

           (ii) The term "TAXES" shall mean all taxes, however denominated,
      including any interest, penalties or other additions to tax that may
      become payable in respect thereof, imposed by any federal, territorial,
      state, local or foreign government or any agency or political subdivision
      of any such government, which taxes shall include, without limiting the
      generality of the foregoing, all income or profits taxes (including, but
      not limited to, federal income taxes and state income taxes), payroll and
      employee withholding taxes, unemployment insurance, social security
      taxes, sales and use taxes, ad valorem taxes, excise taxes, franchise
      taxes, gross receipts taxes, business license taxes, occupation taxes,
      real and personal property taxes, stamp taxes, transfer taxes, workers'
      compensation, Pension Benefit Guaranty Corporation premiums and other
      governmental charges, and other obligations of the same or of a similar
      nature to any of the foregoing, which the Cotter Group is required to
      pay, withhold or collect.



                                     A-28


<PAGE>   140


           (iii) The term "RETURNS" shall mean all reports, estimates,
      declarations of estimated tax, information statements and returns
      relating to, or required to be filed in connection with, any Taxes,
      including information returns or reports with respect to backup
      withholding and other payments to third parties.

        (b) Returns Filed and Taxes Paid.  (i) All Returns required to be filed
by or on behalf of members of the Cotter Group have been duly filed on a timely
basis and such Returns are true, complete and correct in all material respects,
(ii) all Taxes shown to be payable on the Returns or on subsequent assessments
with respect thereto have been paid in full on a timely basis, and (iii) no
other Taxes, the payment of which would have a Material Adverse Effect, are
payable by the Cotter Group with respect to items or periods covered by such
Returns (whether or not shown on or reportable on such Returns) or with respect
to any period prior to the Effective Time.  Each member of the Cotter Group has
withheld and paid over all Taxes required to have been withheld and paid over,
except for such Taxes which the failure to withhold or pay over would not in the
aggregate have a Material Adverse Effect on Cotter, and complied with all
information reporting and backup withholding requirements, including maintenance
of required records with respect thereto, in connection with amounts paid or
owing to any employee, creditor, independent contractor, or other third party.
There are no liens on any of the assets of any member of the Cotter Group with
respect to Taxes, other than liens for Taxes not yet due and payable or for
Taxes that a member of the Cotter Group is contesting in good faith through
appropriate proceedings and for which appropriate reserves have been
established.

        (c) Tax Reserves.  The amount of Cotter's liability for unpaid Taxes for
all periods ending on or before the date of this Agreement does not in the
aggregate exceed the amount of the current liability accruals for Taxes
(excluding reserves for deferred Taxes) reflected on the consolidated balance
sheet of Cotter included in the Cotter SEC Report for the quarter ending closest
to the date of this Agreement, and the amount of Cotter's liability for unpaid
Taxes for all periods ending on or before the Effective Time shall not in the
aggregate exceed the amount of the current liability accruals for Taxes
(excluding reserves for deferred Taxes), as such accruals are reflected on the
consolidated balance sheet of Cotter included in the Cotter SEC Report for the
quarter ending closest to the Effective Time (plus additions thereto accrued
through the Effective Time which are consistent with in the ordinary course),
except in each case for any excess which does not have a Material Adverse Effect
on Cotter.

        (d) Consolidated Returns Furnished.  SCC has been furnished by Cotter
true and complete copies of (i) income tax audit reports, statements of
deficiencies, closing or other agreements received by the Cotter Group or on
behalf of the Cotter Group relating to federal income taxes, and (ii) all
federal income tax returns for the Cotter Group, in each case for all periods
ending on and after June 30, 1993. Cotter has never been a member of an
affiliated group filing consolidated returns other than a group of which Cotter
was the common parent.




                                     A-29
<PAGE>   141


        (e) Tax Deficiencies; Audits; Statutes of Limitations.  No deficiencies
exist or have been asserted (either in writing or verbally, formally or
informally) or are expected to be asserted with respect to Taxes of the Cotter
Group that would cause Cotter's reserves for taxes to be understated by an
amount which would have a Material Adverse Effect on Cotter. No tax returns of
the Cotter Group are currently under audit, and no waiver or extension of the
statute of limitations is in effect with respect to any tax returns.

        (f) Tax Sharing Agreements.  Cotter is not (nor has it ever been) a
party to any tax sharing agreement.

        (g) Special Tax Status.  Cotter operates as a cooperative organization
under Subchapter T of the Code and is not aware of any reason why, after the
Effective Time of the Merger, TruServ will not continue to so operate.

        5.12  Compliance With Applicable Law.  Except as disclosed in the Cotter
SEC Reports filed prior to the date of this Agreement, Cotter and each of its
subsidiaries holds all licenses, franchises, permits, variances, exemptions,
orders, approvals and authorizations necessary for the lawful conduct of its
business under and pursuant to, and the business of each of Cotter and its
subsidiaries is not being conducted in violation of, any provision of any
federal, state, local or foreign statute, law, ordinance, rule, regulation,
judgment, decree, order, concession, grant, franchise, permit or license or
other governmental authorization or approval applicable to Cotter or any of its
subsidiaries, except to the extent that the failure or violation would not in
the aggregate have a Material Adverse Effect.

        5.13  Subsidiaries. EXHIBIT 5.13 hereto lists all the subsidiaries of
Cotter as of the date of this Agreement and indicates for each such subsidiary
the jurisdiction of incorporation or organization, its capitalization and share
ownership.

        5.14  Interested Party Transactions. Neither Cotter nor any of its
subsidiaries is indebted to any director, officer, employee or agent of Cotter
or any of its subsidiaries (except for amounts due as normal salaries and
benefits and in reimbursement of ordinary expenses), and no such person is
indebted to Cotter or any of its subsidiaries, except for amounts the failure of
which to pay or collect would not have a Material Adverse Effect.

        5.15  Labor and Employment Matters.

        (a) Except for such matters that would not in the aggregate have a
Material Adverse Effect, Cotter is and its subsidiaries are and have been in
compliance with all applicable laws respecting employment and employment
practices, terms and conditions of employment and wages and hours and are not
engaged in and have not engaged in any unfair labor practice.



                                     A-30
<PAGE>   142

        (b) Except for benefits provided under agreements and plans described in
the Cotter SEC Reports or the Cotter Disclosure Schedule, in the event of
termination of the employment of any officers, directors, employees or agents of
Cotter or any of its subsidiaries, neither Cotter, any of its subsidiaries,
Cotter, TruServ, nor any other subsidiaries of Cotter, will pursuant to any
agreement or by reason of anything done prior to the Effective Time by Cotter or
any of its subsidiaries be liable to any of said officers, directors, employees
or agents for so-called "severance pay" or any other similar payments or
benefits, including, without limitation, postemployment healthcare (other than
pursuant to COBRA) or insurance benefits.

        5.16  Insurance. As of the date hereof, Cotter and each of its
subsidiaries are insured by insurers reasonably believed by Cotter to be of
recognized financial responsibility against such losses and risks and in such
amounts as are customary in the businesses in which they are engaged.

        5.17  Contracts with Physicians, Hospitals, HMOs and Third Party
Providers.   Cotter has made available to representatives of SCC a list of all
outstanding agreements between Cotter or any of its subsidiaries and any
third-party health care provider that is material to its business.

        5.18  Environmental Protection.

        (a) To the knowledge of Cotter and its subsidiaries, none of Cotter,
Cotter's subsidiaries or any Cotter Property (as defined in subsection (d)
below) is or has been in violation of any Environmental Laws, the violation of
which would have a Material Adverse Effect on TruServ.

        (b) Neither Cotter nor any of its subsidiaries has reported any, or has
had knowledge of any circumstances giving rise to any reporting requirement
under applicable Environmental Laws as to any, spills or releases of any
Hazardous Material, nor has Cotter or any of its subsidiaries received any
notices of spills or releases of Hazardous Materials, the consequences of which
would have a Material Adverse Effect on TruServ.

        (c) To the knowledge of Cotter, there is no proceeding or investigation
pending or threatened by any governmental entity or other person with respect to
the presence of Hazardous Material on Cotter Properties or the migration thereof
from or to other property. Neither Cotter nor any of its subsidiaries has ever
been required by any governmental entity to treat, clean up, or otherwise
dispose of, remove or neutralize any Hazardous Material from or on any Cotter
Property.

        (d) Neither Cotter, any current or former subsidiary of Cotter, nor to
Cotter's knowledge, any other person, has engaged in any activity that might
reasonably be expected to involve the generation, use, manufacture, treatment,
transportation, storage



                                     A-31
<PAGE>   143
in tanks or otherwise, or disposal of Hazardous Material on or from any property
that Cotter or any of its current or former subsidiaries now owns or leases or
has previously owned or leased or in which Cotter or any such subsidiary now
holds or has previously held any security interest, mortgage, or other lien or
interest ("COTTER PROPERTY") which generation, use, manufacture, treatment,
transportation, storage or disposal would in the aggregate have a Material
Adverse Effect, and there is no failure to obtain any required permits or
approvals of any governmental entity or violation of any terms or conditions of
such permits, or any other violation of Environmental Laws other than those
that would not have a Material Adverse Effect.  There are no pending, or to
Cotter's knowledge, threatened  claims or investigations relating to any of the
foregoing.

        (e) To the knowledge of Cotter, there are no substances or conditions in
or on Cotter Property which may support claims or causes of action under any
applicable Environmental Law, which would, if adversely determined have a
Material Adverse Effect on TruServ.

        (f) For purposes of this SECTION 5.18, the term "MATERIAL ADVERSE
EFFECT" as defined in SECTION 10.12 hereof also includes (i) any material
injunction or criminal action or proceeding against or involving Cotter and (ii)
any requirement that executive officers of Cotter or SCC be subjected to a
consent decree or become individually involved in any proceeding in clause (i)
above.

        5.19  Intellectual Property Rights.

        (a) SECTION 5.19(A) of the Cotter Disclosure Schedule sets forth an
accurate and complete list of all (i) patents, applications for patents,
registrations of trademarks (including service marks) and applications therefor
and registrations of copyrights and applications therefor that are owned by
Cotter or any of Cotter's subsidiaries; (ii) other material Intellectual
Property Rights (as defined below) that are owned by Cotter or Cotter's
subsidiaries; (iii) unexpired licenses (other than to present or former Cotter
Members) relating to Cotter Intellectual Property Rights (as defined below) that
have been granted to or by Cotter or any of Cotter's subsidiaries; and (iv)
other material agreements relating to Intellectual Property Rights.

        (b) As used in this Agreement, the term "INTELLECTUAL PROPERTY RIGHTS"
means intellectual property rights, including, without limitation, patents,
patent applications, patent rights, trademarks, trademark applications, trade
names, service marks, service mark applications, copyrights, copyright
applications, publication rights, computer programs and other computer software
(including source codes and object codes), inventions, know-how, trade secrets,
technology, proprietary processes and formulae. As used in this Agreement, the
term "COTTER INTELLECTUAL PROPERTY RIGHTS" means all Intellectual Property
Rights that are part of the conduct of the business of Cotter.




                                     A-32
<PAGE>   144
        (c) Cotter and Cotter's subsidiaries collectively own and have the right
to use, and to license others to use, all Cotter Intellectual Property Rights,
free and clear of, and without liability under, all claims and rights of third
parties.

        (d) Neither Cotter nor any of Cotter's subsidiaries (i) is infringing in
the conduct of Cotter's business, and  the execution, delivery and performance
of this Agreement by Cotter, and the consummation by Cotter of the transactions
contemplated hereby, will not infringe, any right or claimed right of any other
party with respect to any Intellectual Property Rights known to Cotter, or (ii)
has knowledge of any alleged or claimed infringement by any product or process
manufactured, used, sold or under development by or for Cotter or Cotter's
subsidiaries in the conduct of their business.

        5.20  Real Property.

        (a) SECTION 5.20(A) of the Cotter Disclosure Schedule lists all of the
real property owned or currently used by Cotter or any subsidiary in the course
of its business (the "COTTER REAL PROPERTY").  SECTION 5.20(a) of the Cotter
Disclosure Schedule also lists all material real property owned or used by
Cotter in the course of Cotter's business at any time since December 30, 1993,
other than Cotter's Real Properly.

        (b) All Cotter Real Property, including without limitation, all
buildings, structures, fixtures and other improvements thereon, is in all
material respects suitable and adequate for the uses for which it is currently
devoted. Cotter has good and marketable title in fee simple absolute to Cotter
Real Property indicated on SECTION 5.20(a) of the Cotter Disclosure Schedule to
be owned by it, and to the buildings, structures and improvements thereon, and a
valid leasehold interest in all other Cotter Real Property, in each case free
and clear of all material claims, liens or encumbrances.

        5.21  Complete Copies of Requested Documents.  Cotter has delivered or
made available (through public sources or directly) true and complete copies of
each document that has been reasonably requested by SCC or its counsel in
connection with their legal and accounting review of Cotter and its
subsidiaries.

        5.22  Representations Complete.  None of the representations or
warranties made by Cotter herein or in any Schedule hereto, including the Cotter
Disclosure Schedule, or certificate furnished by Cotter pursuant to this
Agreement, or the Cotter SEC Reports, contain or will contain at the Effective
Time any untrue statement of a material fact or omits or will omit at the
Effective Time to state any material fact necessary in order to make the
statements contained herein or therein, in light of the circumstances under
which they were made, not misleading. To the extent such representations permit
omissions of items otherwise required to be disclosed because they are not
material or do not or would not have a Material Adverse Effect on Cotter, such
omissions in the aggregate would not and do not have a Material Adverse Effect
on Cotter.



                                     A-33
<PAGE>   145


        5.23  Certain Employee Benefit Plans Matters. It is Cotter's present
intent to provide to those employees of SCC and its subsidiaries immediately
prior to the Effective Time who continue in such capacity immediately
thereafter, employee benefit programs that in the aggregate are generally not
less favorable to such employees than those being provided to Cotter's employees
at the Effective Time.  All such qualified benefit programs are fully funded and
able to accept new participants. To the extent the Cotter employee benefit
programs provide medical or dental benefits after the Effective Time, Cotter
shall cause all pre-existing condition exclusions and actively at work
requirements to be waived, and Cotter shall provide that any expenses incurred
on or before the Effective Time shall be taken into account under the Cotter
employee benefit programs for purposes of satisfying the applicable deductible,
coinsurance and maximum out-of-pocket provisions for such employees and their
covered dependents. Cotter currently expects that it will cause the merger of
SCC's 401 (k) Plan with Cotter's 401 (k) Plan after the Merger.  Cotter
currently expects to make its two non-qualified benefit plans for its senior
executives available to those persons serving in equivalent positions with SCC
immediately prior to the Effective Time.

        5.24  Share Ownership. As of the date hereof, to Cotter's knowledge
there are no stockholders with beneficial ownership (as defined in the Exchange
Act) of more than 5% of the Cotter Stock.

                                  ARTICLE VI
                    CONDUCT OF BUSINESS PENDING THE MERGER

        6.1  Conduct of Business by SCC and Cotter Pending the Merger.  During
the period from the date of this Agreement and continuing until the Effective
Time, except as set forth in this Agreement, as agreed to in writing by the
other party hereto or as set forth in SECTION 6.1 of the SCC Disclosure Schedule
or Cotter Disclosure Schedule, Cotter and SCC shall conduct their respective
business in the ordinary, normal and usual course, consistent with past
practices.  Without in any way limiting the foregoing,

        (a) Neither Cotter nor SCC (i) shall make any amendment to its Bylaws or
Articles of Incorporation; (ii) change or agree to change its capitalization as
of the date hereof; (iii) dispose of any Intellectual Property Rights; (iv)
enter into any operating leases as lessor in excess of an aggregate of $750,000
per year and for more than five (5) years; (v) discharge or satisfy any claim,
liability or obligation in excess of $3 million  in any one case or $3 million
in the aggregate; or (vi) materially reduce the amount of any material insurance
coverage provided by existing insurance policies;

        (b) SCC shall use its best efforts to (i) preserve intact the business
organization of SCC and its subsidiaries and to keep available the services of
its and its subsidiaries' present officers and key employees; (ii)  preserve the
goodwill of those having business relationships with it and its subsidiaries;
(iii) pay and cause its subsidiaries to pay debts




                                     A-34
<PAGE>   146

and taxes when due subject to good faith disputes thereof, and pay or perform 
other obligations when due; and (iv) give all notices and other information 
required to be given to the employees of SCC, any collective bargaining unit
representing any group of employees of SCC, and any applicable government
authority under the WARN Act, the National Labor Relations Act, the Code, the
Consolidated Omnibus Budget Reconciliation Act, and other applicable law in
connection with the transactions provided for in this Agreement;

        (c) Cotter shall use its best efforts to (i) preserve intact the
business organization of Cotter and its subsidiaries and to keep available the
services of its and its subsidiaries' present officers and key employees; (ii) 
preserve the goodwill of those having business relationships with it and its
subsidiaries; (iii) pay and cause its subsidiaries to pay debts and taxes when
due subject to good faith disputes thereof, and pay or perform other obligations
when due; and (iv) give all notices and other information required to be given
by any applicable law in connection with the transactions provided for in this
Agreement;

        (d) Neither Cotter nor SCC nor any of their respective subsidiaries
shall (i)  acquire or agree to acquire by merging or consolidating with, or by
purchasing a substantial portion of the assets of, or by any other manner, any
business or any corporation, partnership, association or other business
organization or division thereof; (ii) make or change any material election in
respect of Taxes, adopt or change any accounting method in respect of Taxes,
file any material Return or any amendment to a material Return (except as
required by law), enter into any closing agreement, settle any claim or
assessment in respect of Taxes, or consent to any extension or waiver of the
limitation period applicable to any claim or assessment in respect to Taxes;
(iii)  revalue any of its assets, including without limitation, writing down the
value of inventory or writing off notes or accounts receivable; or change its
fiscal year or its methods of accounting in effect at June 30, 1996, except as
required by generally accepted accounting principles as concurred in by such
party's independent auditors; or (iv) make any material change in its accounting
principles;

        (e) During the time between the execution of this Agreement and the
Effective Time, the separate pre-merger methodologies of computing, determining
the payment date and distributing patronage dividends of each of the constituent
corporations for their respective members shall be maintained; and

        (f) SCC shall not purchase or dispose of any material long term assets.

        6.2  Compensation Plans. During the period from the date of this
Agreement and continuing until the Effective Time, SCC agrees as to itself and
its subsidiaries that it will not, without the prior written consent of Cotter
(except as required by applicable law or pursuant to existing contractual
arrangements or solely to the extent necessary to make compensation increases in
the ordinary course of business consistent with past practices




                                     A-35
<PAGE>   147

or make available existing benefit arrangements to new or promoted employees in 
the ordinary course of business consistent with past practice): (a) enter into,
adopt or amend any bonus, profit sharing, compensation, stock option, pension,
retirement, deferred compensation. employment, severance or other employee
benefit plan, agreement, trust, plan, fund or other arrangement between SCC and
one or more of its officers, directors or employees (collectively,
"COMPENSATION PLANS"), (b) institute any new employee benefit, welfare program
or Compensation Plan, (c) make any change in any Compensation Plan or other
employee welfare or benefit arrangement or enter into any written employment or
similar agreement or arrangement with any employee, or (d) enter into or renew
any contract, agreement, commitment or arrangement providing for the payment to
any director, officer or employee of compensation or benefits contingent, or
the terms of which are materially altered in favor of such individual, upon the
occurrence of any of the transactions contemplated by this Agreement.

        6.3  Current Information. From the date of this Agreement to the
Effective Time, each party will cause one or more of its designated
representatives to confer on a regular and frequent basis (not less than
semimonthly) with representatives of the other party and to report the general
status of its ongoing operations and to deliver to each other (not less than
quarterly) unaudited consolidated balance sheets and related consolidated
statements of income, changes in stockholders equity and changes in financial
position for the period since the last such report. Each party will promptly
notify the other of any material change in the normal course of its or its
subsidiaries' business or in its or its subsidiaries' properties.

        6.4  Letters of SCC's and Cotter's Auditors. SCC shall use all
reasonable efforts to cause to be delivered to Cotter a letter of C&L and Cotter
shall use all reasonable efforts to cause to be delivered to SCC a letter of
Ernst & Young LLP ("E&Y"), Cotter's independent auditors, each such letter dated
a date within two business days before the date on which the Registration
Statement shall become effective and addressed to Cotter or SCC, as applicable,
in form and substance reasonably satisfactory to such recipient, and in scope
and substance consistent with applicable professional standards for letters
delivered by independent public accountants in connection with registration
statements similar to the Registration Statement.  Each of SCC and Cotter shall
use reasonable efforts to cause to be delivered to the other an update, dated
the Closing Date, of the letter of its independent auditors described in the
preceding sentence.

        6.5  Advice of Changes; Government Filings.  Each party shall confer on
a regular and frequent basis with the other, report on operational matters and
shall promptly advise the other both orally and in writing of any change or
event having, or which, insofar as can reasonably be foreseen, could have, a
Material Adverse Effect on such party or which would cause or constitute a
material breach of any of the representations, warranties or covenants of such
party contained herein. Cotter and SCC shall make all UFOC filings, file all
reports required to be filed by each of them with the SEC between the date of
this


                                     A-36
<PAGE>   148

Agreement and the Effective Time and shall deliver to the other party copies of 
all such reports promptly after the same are filed. Except where prohibited by
applicable statutes and regulations, and subject to SECTION 7.1 hereof, each 
party shall promptly provide the other (or its counsel) with copies of all 
other filings made by such party with any state or federal government entity 
in connection with this Agreement or the transactions contemplated hereby.

        6.6  New Franchises.  Nothing herein contained shall restrict the
ability of either party to add new members and/or enter into licensing of
additional retail programs, consistent with historical practice.


                                 ARTICLE VII
                            ADDITIONAL AGREEMENTS

        7.1  Access and Information.

        (a) SCC and Cotter and their respective subsidiaries shall each afford
to the other and to the other's financial advisors, legal counsel, accountants,
consultants and other representatives access during normal business hours
throughout the period from the date hereof to the Effective Time to all of its
books, records, properties, facilities, personnel commitments and records
(including but not limited to Returns) and, during such period, each shall
furnish promptly to the other all information concerning its business,
properties and personnel as such other party may reasonably request. No
investigation pursuant to this SECTION 7.1 shall affect any representations or
warranties made herein or the conditions to the obligations of the respective
parties to consummate the Merger.

        (b) All information furnished by SCC to Cotter or furnished by Cotter to
SCC pursuant hereto shall be treated as the sole property of the party
furnishing the information until consummation of the Merger contemplated hereby.
The parties will hold any such information which is nonpublic in confidence.

        (c) SCC and Cotter and their respective subsidiaries shall each afford
to the other and its representatives the opportunity to perform such due
diligence with respect to environmental matters as it may determine, including
without limitation such Phase I and Phase II and other investigations and
examinations as each of them deems necessary or desirable.

        (d) Prior to the Effective Time, SCC will perform a physical inventory
and deliver a true, accurate and complete copy thereof.

        7.2  No Soliciation of Transactions.  Except as noted on SECTION 7.2 of
the SCC Disclosure Schedule or SECTION 7.2 of the Cotter Disclosure Schedule,
from the date



                                     A-37
<PAGE>   149
hereof until the earlier of termination of this Agreement or consummation 
of the Merger, neither SCC nor Cotter nor any of their subsidiaries will, 
directly or indirectly, whether through any director, officer, employee,
financial advisor, legal counsel, accountant, other agent or representative (as
used in this SECTION 7.2, "AFFILIATES") or otherwise, (a) initiate, solicit or
encourage, or take any other action to facilitate any inquiries or the making of
any proposal with respect to, or (b) except to the extent required in the
exercise of the fiduciary duties of its Board of Directors under applicable law
as advised by independent counsel in connection with an unsolicited proposal,
engage or participate in negotiations concerning, provide any nonpublic
information or data to, or have any discussions with, any person other than a
party hereto or their affiliates relating to, any (i) acquisition, (ii) tender
offer (including a self-tender offer), (iii) exchange offer, (iv) merger, (v)
consolidation, (vi) acquisition of beneficial ownership of (or the right to vote
securities representing) 10% or more of the total voting power of such entity or
any of its subsidiaries, (vii) dissolution, (viii) business combination, (ix)
purchase of all or any significant portion of the assets or any division of (or
any equity interest in) such entity or any subsidiary, or (x) any similar
transaction other than the Merger (such proposals, announcements, or
transactions being referred to as "ACQUISITION PROPOSALS").  Each party will
notify the other orally (within one business day) and in writing (as promptly as
practicable) if any such Acquisition Proposals (including the identity of the
persons making such proposals and, subject to the fiduciary duties of its Board
of Directors, the terms of such proposals) are received and furnish a copy of
any written proposal relating thereto.

        7.3  Registration Statement. As promptly as practicable after resolving
SEC comments on the preliminary Joint Proxy Statement/Prospectus, Cotter and SCC
shall cooperate and use reasonable efforts to have the Registration Statement
declared effective. Cotter shall also use reasonable efforts to take any action
required to be taken under state securities or blue sky laws in connection with
the issuance of the shares of TruServ stock pursuant hereto. SCC shall furnish
Cotter with all information concerning SCC and the holders of its capital stock
and shall take such other action as Cotter may reasonably request in connection
with such Registration Statement and issuance of shares of TruServ stock.

        7.4  Joint Proxy Statement: Stockholder Approval.  Each of SCC and
Cotter, acting through their respective Boards of Directors, shall, in
accordance with applicable law and their respective Certificates or Articles of
Incorporation and By-Laws:

        (a) promptly and duly call, give notice of, convene and hold as soon as
practicable following the date upon which the Registration Statement becomes
effective a meeting of its stockholders for the purpose of voting to approve and
adopt this Agreement and shall use its best efforts, except to the extent
required in the exercise of the fiduciary duties of the Board of Directors of
SCC or Cotter, as applicable, under applicable law as advised by independent
counsel, to obtain such stockholders approval;



                                     A-38
<PAGE>   150

        (b) except to the extent required in the exercise of the fiduciary
duties of the Board of Directors of SCC or Cotter, as applicable, under
applicable law as advised by independent counsel, recommend approval and
adoption of this Agreement by the stockholders of SCC or Cotter, as applicable,
and include in the Joint Proxy Statement such recommendations, and take all
lawful action to solicit such approvals.

        In addition, Cotter shall present to its stockholders such increase in
authorized Cotter Stock as may be necessary to consummate the transactions
contemplated hereby for the stockholders' approval. The vote of Cotter
stockholders required to approve this Agreement shall be the favorable vote of a
majority of the shares of outstanding capital stock of Cotter entitled to vote
thereon, and the vote of Cotter stockholders required to approve the increase in
authorized Cotter Stock shall be the favorable vote of a majority of the shares
of outstanding capital stock of Cotter entitled to vote thereon.

        As promptly as practicable, the parties shall prepare and file with the
SEC a preliminary Joint Proxy Statement and, after consultation with each other,
respond to any comments of the SEC with respect to the preliminary Joint Proxy
Statement and cause the definitive Joint Proxy Statement to be mailed to SCC and
Cotter stockholders.  Whenever any event occurs which should be set forth in an
amendment or a supplement to the Joint Proxy Statement or any filing required to
be made with the SEC, each party will promptly inform the other and will
cooperate in filing with the SEC and/or mailing to stockholders such amendment
or supplement. The Joint Proxy Statement, and all amendments and supplements
thereto, shall comply in all material respects with applicable law and be in
form and substance satisfactory to Cotter and SCC.

        7.5  Post Merger Signage, Etc. After the Effective Time of the Merger,
members of TruServ shall  continue to conduct their businesses under the True
Value, Servistar or Coast to Coast names and marks (or other affiliated names
and marks) used by such members immediately prior to the Effective Time, unless
use of a different name or mark is permitted by TruServ. Members of TruServ
shall be permitted, to the extent determined by TruServ to be feasible and
practical, to cross order merchandise manufactured or bearing any of the names
utilized by Cotter or SCC prior to the Merger and attendant services and systems
necessary thereto, provided however that use of each retail program's trade
labels for paint, mowers and outdoor power equipment will be limited to Members
either previously associated with that retail program or, if a new Member,
electing to affiliate with that retail program.

        7.6  Store Competition. SCC and Cotter acknowledge that in certain
areas, there will be both Cotter and SCC stores operating after the Effective
Time of the Merger and specifically acknowledge that none of such competing
stores will be required to relocate, terminate or otherwise alter or amend their
businesses, as a result of the Merger.



                                     A-39
<PAGE>   151

        7.7  Antitrust Laws. As promptly as practicable, SCC and Cotter shall
make all filings and submissions under the HSR Act as may be reasonably required
to be made in connection with this Agreement and the transactions contemplated
hereby. Subject to SECTION 7.1 hereof, SCC will furnish to Cotter, and Cotter
will furnish to SCC, such information and assistance as the other may reasonably
request in connection with the preparation of any such filings or submissions.
Subject to SECTION 7.1 hereof, SCC will provide Cotter, and Cotter will provide
SCC, with copies of all correspondence, filings or communications (or memoranda
setting forth the substance thereof) between such party or any of its
representatives, on the one hand, and any governmental agency or authority or
members of their respective staffs, on the other hand, with respect to this
Agreement and the transactions contemplated hereby, except to the extent that
Cotter or SCC is advised by independent counsel that the provision of such
information would be inadvisable under applicable antitrust laws.

        7.8  Takeover Statutes. If any Takeover Statute shall become applicable
to the transaction contemplated hereby, SCC and the members of the Board of
Directors of SCC shall grant such approvals and take such actions as are
necessary so that the Merger and the transactions contemplated hereby may be
commenced as promptly as practicable in the terms contemplated hereby and
otherwise act to eliminate or minimize the effects of such statute or regulation
in the transaction contemplated hereby, except, in each such case, as would not
be consistent with the fiduciary obligations of the Board of Directors as
determined by independent counsel.

        7.9  Director and Officer Indemnification Etc. Cotter agrees that for
acts occurring prior to the Effective Time, all rights to indemnification and
advancement of expenses existing in favor of the directors and officers of SCC
(the "INDEMNIFIED PARTIES") under the provisions existing on the date hereof of
the Articles of Incorporation, Bylaws and indemnification agreements of SCC and
its current and former subsidiaries shall survive the Effective Time, and Cotter
agrees to indemnify and advance expenses to the Indemnified Parties to the full
extent required or permitted under the provisions existing on the date hereof of
SCC's Articles of Incorporation and Bylaws and indemnification agreements of
SCC.  The provisions of this Section 7.9 shall be binding on Cotter's successors
and assigns.

        7.10  Public Announcements.  The initial press release relating to this
Agreement shall be a joint press release and thereafter, so long as this
Agreement is in effect, Cotter and SCC agree that they will each obtain the
approval of the other party prior to issuing any press release or any other
written communication (including any written communication to employees) and
that they will use their best efforts to consult with one another before
otherwise making any public statement or responding to any press inquiry with
respect to this Agreement or the transactions contemplated hereby, except as may
be required by law, any governmental agency or in connection with any lawsuit or
legal process in connections with this Agreement or the transactions
contemplated hereby.



                                     A-40
<PAGE>   152
        7.11  Expenses.  If the Merger is consummated, TruServ will pay up to $2
million of SCC's particular and peculiar expenses incurred in connection
therewith.  If the Merger is not consummated, all costs and expenses incurred in
connection with this Agreement and the transactions contemplated hereby shall be
paid by the party or parties incurring such expenses, except that Cotter and SCC
shall share equally the expenses incurred in connection with filings under the
HSR Act, printing and mailing the Joint Proxy Statement, all aspects of the
Registration Statement, including any registration or filing fees relating
thereto, both federal and state, the investment banking fee of William Blair &
Company, LLC, the human resources consulting fee of Towers, Perrin, and any
other expenses incurred for the mutual benefit of both parties to the
transaction.

        7.12  Additional Agreements.

        (a) Subject to the terms and conditions herein provided, each of the
parties hereto agrees to use all reasonable efforts to take, or cause to be
taken, all actions and to do, or cause to be done, all things necessary, proper
or advisable under applicable laws and regulations to consummate and make
effective the transactions contemplated by this Agreement, including using all
reasonable efforts to obtain all necessary waivers, consents and approvals, and
to effect all necessary registrations and filings.

        (b) Cotter and SCC each will cooperate with one another and use all
reasonable efforts to prepare all necessary documentation to effect promptly all
necessary filings and to obtain all necessary permits, consents, approvals,
orders and authorizations of or any exemptions by, all third parties and
governmental bodies necessary to consummate the transactions contemplated by
this Agreement.

        (c) Each party will keep the other party apprised of the status of any
inquiries made of such party by the Department of Justice, the Federal Trade
Commission, the SEC, or any other governmental agency or authority or members of
their respective staffs with respect to this Agreement or the transactions
contemplated herein.

        (d) If at any time after the Effective Time, any further assignments or
assurances in law or any other things are necessary or desirable to vest or to
perfect or confirm of record in TruServ the title to any property or rights of
SCC, or otherwise to carry out the provisions of this Agreement, the officers
and directors of TruServ are hereby authorized and empowered on behalf of SCC,
in the name of and on behalf of SCC, to execute and deliver any and all things
necessary or proper to vest or to perfect or confirm title to such property or
rights in TruServ, and otherwise to carry out the purposes and provisions of
this Agreement.

        7.13  FIRPTA. SCC shall, prior to the Effective Time, provide Cotter
with a properly executed Foreign Investment and Real Property Tax Act of 1980
("FIRPTA") Notification Letter which states that shares of capital stock of SCC
do not constitute "United



                                     A-41
<PAGE>   153

States real property interests" under Section 897(c) of the Code, for purposes
of satisfying Cotter's obligations under Treasury Regulation Section 1.1445-2(c)
(3). In addition, simultaneously with delivery of such Notification Letter, SCC
shall have provided Cotter, as agent for SCC, a form of notice to the Internal
Revenue Service in accordance with the requirements of Treasury Regulation
Section 1.897-2(h)(2) along with written authorization for Cotter to deliver
such notice form to the Internal Revenue Service on behalf of SCC upon the
Closing of the Merger.

                                 ARTICLE VIII
                   CONDITIONS TO CONSUMMATION OF THE MERGER

        8.1  Conditions to Each Party's Obligation to Effect the Merger. The
respective obligations of each party to effect the Merger shall be subject to
the satisfaction at or prior to the Effective Time of the following conditions,
any one of which may be waived by both SCC and Cotter:

        (a) Any waiting period applicable to the consummation of the Merger
under the HSR Act shall have expired or been terminated.

        (b) The Registration Statement shall have become effective in accordance
with the provisions of the Securities Act, and shall be effective at the
Effective Time, and no stop order suspending effectiveness of the Registration
Statement shall have been issued, no action, suit, proceedings or investigation
by the SEC to suspend the effectiveness thereof shall have been initiated and be
continuing, and all necessary approvals under state securities laws relating to
the issuance of the TruServ Stock to be issued to SCC stockholders in connection
with the Merger shall have been received.

        (c) This Agreement and the transactions contemplated hereby shall have
been approved and adopted (i) by the favorable vote of a majority of the votes
cast by the holders of each class or series of shares of outstanding capital
stock of SCC entitled to vote thereon at a stockholders meeting at which a
quorum is present in accordance with the PBCL, and (ii) by the favorable vote of
a majority of the shares of outstanding capital stock, or where applicable,
classes thereof, of Cotter entitled to vote thereon.

        (d) No preliminary or permanent injunction or other order by any
federal, state or foreign court of competent jurisdiction which prohibits the
consummation of the Merger shall have been issued and remain in effect. No
statute, rule, regulation, executive order, stay, decree, or judgment shall have
been enacted, entered, issued, promulgated or enforced by any court or
governmental authority which prohibits or restricts the consummation of the
Merger. Other than the filing of the Articles and Certificate of Merger with the
Secretaries of State of Delaware and Pennsylvania, all authorizations, consents,
orders or approvals of, or declarations or filings with, and all expirations of
waiting periods




                                     A-42
<PAGE>   154

imposed by, any governmental entity (all of the foregoing, "CONSENTS") which are
necessary for the consummation of the Merger, other than Consents the failure
to obtain which would not materially, adversely affect the consummation of the
Merger or in the aggregate have a Material Adverse Effect on TruServ and its
subsidiaries, taken as a whole, shall have been filed, occurred or been
obtained (all such permits, approvals, filings and consents and the lapse of
all such waiting periods being referred to as the "REQUISITE REGULATORY
APPROVALS") and all such Requisite Regulatory Approvals shall be in full force
and effect. Cotter shall have received all state securities or blue sky permits
and other authorizations necessary to issue the shares of TruServ stock in
exchange for the shares of SCC Stock and to consummate the Merger.

        (e) There shall not be any action taken, or any statute, rule,
regulation or order enacted, entered, enforced or deemed applicable to the
Merger, by any federal or state governmental entity which, in connection with
the grant of a Requisite Regulatory Approval, imposes any condition or
restriction upon TruServ or its subsidiaries (or, in the case of any disposition
of assets required in connection with such Requisite Regulatory Approval, upon
Cotter or its subsidiaries or SCC or its subsidiaries), including, without
limitation, requirements relating to the disposition of assets, which in any
such case would so materially adversely impact the economic or business benefits
of the transactions contemplated by this Agreement as to render inadvisable the
consummation of the Merger.

        (f) The parties have a received a letter from William Blair & Company to
the effect that, based upon and subject to certain assumptions, it is their
opinion as investment bankers that as of the date of such letter, the exchange
of TruServ stock for SCC Stock is fair from a financial point of view to the
holders of such Cotter Stock and SCC Stock.

        (g) SCC shall have received a favorable IRS private letter ruling to the
effect that the proposed Merger will comply with the continuity of interest
requirements for a tax free reorganization under Section 368 of the Code.

        8.2  Conditions to Obligation of SCC to Effect the Merger.  The
obligation of SCC to effect the Merger shall be further subject to the
satisfaction at or prior to the Effective Time of the following additional
conditions, which may be waived by SCC:

        (a) Cotter shall have performed in all material respects its obligations
under this Agreement required to be performed by it at or prior to the Effective
Time and the representations and warranties of Cotter contained in this
Agreement shall be true and correct in all material respects at and as of the
Effective Time as if made at and as of such time, except as contemplated by this
Agreement, and SCC shall have received a certificate of the President or an
Executive Vice President of Cotter as to the satisfaction of this condition.



                                     A-43
<PAGE>   155


        (b) SCC shall have received the opinion, dated the Closing Date, of
Arnstein & Lehr, counsel for Cotter, covering the matters set forth in EXHIBIT
8.2 (b).

        (c) There shall not have occurred following the date of this Agreement
and prior to the Closing Date any change, or any event involving a prospective
change, in Cotter's business assets, financial condition or results of operation
which has had, or is reasonably likely to have, in the aggregate a Material
Adverse Effect (other than as a result of changes or proposed changes in federal
or state health care (including health care reimbursement) laws or regulations
of general applicability or interpretations thereof, changes in generally
accepted accounting principles and changes that could, under the circumstances,
reasonably have been anticipated in light of disclosures made in writing by
Cotter to SCC prior to the execution of this Agreement).

        (d) The results of any environmental investigation performed by SCC
pursuant to SECTION 7.1(c) shall not have revealed any condition likely to have
a Material Adverse Effect on TruServ.

        8.3  Conditions to Obligation of Cotter to Effect the Merger.  The
obligation of Cotter to effect the Merger shall be further subject to the
satisfaction at or prior to the Effective Time of the following additional
conditions, which may be waived by Cotter:

        (a) SCC shall have performed in all material respects its obligations
under this Agreement required to be performed and complied with by it at or
prior to the Effective Time and the representations and warranties of SCC
contained in this Agreement shall be true and correct in all material respects
at and as of the Effective Time as if made at and as of such time, except as
contemplated by this Agreement, and Cotter shall have received a Certificate of
the President or a Vice President of SCC as to the satisfaction of this
condition.

        (b) (i) SCC shall have obtained the consent or approval of each person
whose consent or approval shall be required in order to permit the succession
by TruServ pursuant to the Merger to any obligation, right or interest of SCC
or any subsidiary under any loan or credit agreement, note, mortgage,
indenture, lease, license or other agreement or instrument, except those for
which failure to obtain such consents and approvals would not materially
adversely affect the consummation of the transactions contemplated hereby or in
the aggregate have a Material Adverse Effect on TruServ and its subsidiaries
taken as a whole; and (ii) Cotter shall have obtained the consent or approval
of each person whose consent or approval shall be required in order to permit
consummation of the Merger and the transactions contemplated hereby in
connection therewith,  except  those for which failure to obtain such consents
and approvals would not materially adversely affect the consummation of the
transactions contemplated hereby or in the aggregate have a Material Adverse
Effect on TruServ and its subsidiaries taken as a whole;



                                     A-44
<PAGE>   156

        (c) Cotter shall have received the opinion, dated the Closing Date, of
Springer, Bush & Perry, counsel for SCC, covering the matters set forth in
EXHIBIT 8.3(c).

        (d) There shall not have occurred following the date of this Agreement
and prior to the Closing Date any change, or any event involving a prospective
change, in SCC's business, assets, financial condition or results of operation
which has had, or is reasonably likely to have, in the aggregate a Material
Adverse Effect (other than as a result of changes or proposed changes in federal
or state health care (including health care reimbursement) laws or regulations
of general applicability or interpretations thereof, changes in generally
accepted accounting principles and changes that could, under the circumstances,
reasonably have been anticipated in light of disclosures made in writing by SCC
to Cotter prior to the execution of this Agreement).

        (e) The results of any environmental investigation performed by Cotter
pursuant to SECTION 7.1(c) shall not have revealed any condition likely to have
a Material Adverse Effect on TruServ.

                                  ARTICLE IX
                      TERMINATION, AMENDMENT AND WAIVER

        9.1  Termination.  This Agreement may be terminated and the Merger
contemplated hereby abandoned at any time prior to the Effective Time, whether
before or after approval by the stockholders of SCC or Cotter:

        (a) by mutual written consent of Cotter and SCC;

        (b) by either Cotter or SCC if the Merger shall not have been
consummated on or before December 31, 1997;

        (c) by SCC if there shall have been any material breach of a
representation or warranty or material obligation of Cotter hereunder and, if
such breach is curable, such default shall have not been remedied within 10 days
after receipt by Cotter of notice in writing from SCC specifying such breach and
requesting that it be remedied; provided, that such 10 day period shall be
extended for so long as Cotter shall be making all reasonable attempts to cure
such breach, unless the breach is not susceptible of a cure;

        (d) by Cotter if there shall have been any material breach of a
representation or warranty or material obligation of SCC hereunder and, if such
breach is curable, such default shall not have been remedied within 10 days
after receipt by SCC of notice in writing from Cotter specifying such breach and
requesting that it be remedied; provided, that such 10 day period shall be
extended for so long as SCC shall be making all reasonable attempts to cure such
breach, unless the breach is not susceptible of a cure;



                                     A-45
<PAGE>   157

        (e) (i) by Cotter if the Board of Directors of SCC shall have (1)
withdrawn or modified in a manner adverse to Cotter its approval or
recommendation (or failed to make such recommendation) of this Agreement or the
Merger, or shall have resolved to do any of the foregoing, or (2) recommended an
Acquisition Proposal other than the Merger; and (ii) by SCC if the Board of
Directors of Cotter shall have (1) withdrawn or modified in a manner adverse to
SCC its approval or recommendation (or failed to make such recommendation) of
this Agreement or the Merger, or shall have resolved to do any of the foregoing,
or (2) recommended an Acquisition Proposal other than the Merger.

        (f) by either Cotter or SCC if any court of competent jurisdiction in
the United States or other United States governmental body shall have issued an
order, decree or ruling or taken any other action restraining, enjoining or
otherwise prohibiting the Merger and such order, decree, ruling or any other
action shall have become final and non-appealable; provided, that the party
seeking to terminate this Agreement pursuant to this clause (f) shall have used
all reasonable efforts to remove such order, decree or ruling;

        (g) by Cotter or SCC, upon written notice to the other party, if any
approval of the stockholders of SCC required for the consummation of the Merger
submitted for approval shall not have been obtained by reason of the failure to
obtain the required vote at a duly held meeting of stockholders or at any
adjournment thereof; or

        (h) by SCC or Cotter, upon written notice to the other party, if any
approval of the stockholders of Cotter required for the consummation of the
Merger submitted for approval shall not have been obtained by reason of the
failure to obtain the required vote at a duly held meeting of stockholders or at
any adjournment thereof.

        9.2  Effect of Termination.  In the event of termination of this
Agreement as provided above, this Agreement shall forthwith become of no further
effect and, except for a termination resulting from a breach by a party to this
Agreement, there shall be no liability or obligation on the part of either
Cotter or SCC or their respective officers or directors (except as set forth in
SECTION 7.1 (b) hereof and except for SECTIONS 7.11,  10.2, 10.6, 10.7, 10.8,
10.9 AND 10.11 hereof which shall survive the termination). Moreover, in the
event of termination of this Agreement pursuant to SECTION 9.1 (c) OR 9.1(d),
nothing herein shall prejudice the ability of the non-breaching party from
seeking damages from any other party for any breach of this Agreement,
including, without limitation, attorneys' fees and the right to pursue any
remedy at law or in equity. Upon request therefor, each party will redeliver or,
at the option of the party receiving such request, destroy all documents, work
papers and other material of any other party relating to the transactions
contemplated hereby, whether obtained before or after the execution hereof, to
the party furnishing same.

        9.3  Amendment. This Agreement may be amended by action taken by Cotter
and SCC at any time before or after approval hereof by the stockholders of SCC
or


                                     A-46
<PAGE>   158

Cotter, but, after any such approval, no amendment shall be made which alters 
the terms of conversion of SCC and Cotter securities herein provided, which 
alters any term of the Certificate of Incorporation of TruServ as set forth on
Exhibit 2.1 hereto, or which in any way materially adversely affects the rights 
of such stockholders, without the further approval of such stockholders. This 
Agreement may not be amended except by an instrument in writing signed on 
behalf of each of the parties hereto.

        9.4  Extension: Waiver. At any time prior to the Effective Time, the
parties hereto may (a) extend the time for the performance of any of the
obligations or other acts of the other parties hereto, (b) waive any
inaccuracies in the representations and warranties contained herein or in any
document delivered pursuant hereto, and (c) waive compliance with any of the
agreements or conditions contained herein. Any agreement on the part of a party
hereto to any such extension or waiver shall be valid only if set forth in an
instrument in writing signed on behalf of such party. Such waiver shall not
operate as a waiver of, or estoppel with respect to, any subsequent or other
failure.

                                  ARTICLE X
                              GENERAL PROVISIONS

        10.1  Survival of Representations, Warranties and Agreements. No
representations or warranties contained herein shall survive beyond the
Effective Time.

        10.2  Brokers.

        (a) SCC represents and warrants to Cotter that no broker or  finder is
entitled to any brokerage, finder's or other fee or commission in connection
with the Merger or the transactions contemplated by this Agreement based upon
arrangements made by or on behalf of SCC.

        (b) Cotter represents and warrants to SCC that no broker or finder is
entitled to any brokerage, finder's or other fee or commission in connection
with the Merger or the transactions contemplated by this Agreement based upon
arrangements made by or on behalf of Cotter.

        10.3  Notices. Each notice, consent, request or other communication
required or permitted by this Agreement shall be in writing and shall be deemed
"given" to a party on the first to occur of any of the following: (i) when
delivered by hand to such party, (ii) on the third business day after deposit in
the U. S. Mail, postage prepaid and certified, addressed to the party to whom it
is to be given at the address set forth below or (iii) on the first business day
after proper and timely deposit, charges prepaid, with a nationally recognized
next day delivery service providing next day service to the location of the
recipient, to such party at the address set forth below:


                                     A-47
<PAGE>   159



                             (a) If to Cotter, to:

                                 Cotter & Company
                                 8600 W. Bryn Mawr Avenue
                                 Chicago, IL 60631-3505
                                 Attention: Daniel T. Burns, Esq.

                  with a copy to:

                                 Michael A. Stiegel, Esq.
                                 Arnstein & Lehr
                                 120 South Riverside Plaza
                                 Chicago, IL 60606

                             (b) If to SCC, to:

                                 Servistar Coast to Coast Corporation
                                 One Servistar Way
                                 East Butler, PA 16029
                                 Attention: Donald Hoye

                  with a copy to:

                                 Thomas P. Peterson, Esq.
                                 Springer, Bush & Perry
                                 Two Gateway Center
                                 15th Floor
                                 Pittsburgh, PA 15222

Any party at any time may change the address at which he, she or it is to be
given notice by giving notice to the other party thereof in the foregoing
manner.

        10.4  Descriptive Headings.  The headings contained in this Agreement
are for reference purposes only and shall not affect in any way the meaning or
interpretation of this Agreement.

        10.5  Entire Agreement.  This Agreement (including the Exhibits,
Schedules and other documents and instruments referred to herein) constitute the
entire agreement and supersede all other prior agreements and understandings,
both written and oral, among the parties or any of them, with respect to the
subject matter hereof and thereof; and (b) except for SECTIONS 5.23 and 7.9, is
not intended to confer upon any other person any rights or remedies hereunder.

        10.6  Governing Law.  This Agreement shall be governed by and construed
in accordance with the laws of the State of Delaware without giving effect to
the provisions thereof relating to conflicts of law.



                                     A-48
<PAGE>   160

        10.7  Jurisdication and Venue. Each party hereto hereby irrevocably
submits to the jurisdiction of any Illinois state court sitting in Cook County
or United States District Court sitting in Chicago, Illinois in any action or
proceeding arising out of or relating to this Agreement, and each hereby
irrevocably agrees that all claims in respect of such action or proceeding may
be heard and determined in any such state or federal court.  Each party hereto
hereby irrevocably waives any venue objection it may have to any such action or
proceeding arising out of or relating to this Agreement in any Illinois state or
United States District Court sitting in Chicago, Illinois and any objection on
the grounds that any such action or proceeding in any such court has been
brought in an inconvenient forum.

        10.8  Counterparts.  This Agreement may be executed in two or more
counterparts, each of which shall be deemed to be an original but all of which
shall constitute one and the same agreement.

        10.9  Validity.  The invalidity or unenforceability of any provision of
this Agreement shall not effect the validity or enforceability of any other
provisions of this Agreement, which shall remain in full force and effect.

        10.10  Investigation.  The respective representations and warranties of
Cotter and SCC contained herein or in the certificates or other documents
delivered prior to the Closing shall not be deemed waived or otherwise affected
by any investigation made by any party hereto.

        10.11  Consents.  For purposes of any provision of this Agreement
requiring, permitting or providing for the consent of Cotter or SCC, the written
consent of the Chief Executive Officer of Cotter or SCC, as the case may be,
shall be sufficient to constitute such consent.

        10.12  Material Adverse Effect Defined. As used in this Agreement, (a)
the term "MATERIAL ADVERSE EFFECT" means, with respect to SCC or Cotter, as the
case may be, a material adverse effect on the business, assets, operations or
results of operation or condition (financial or otherwise) of SCC or Cotter, in
each case including its subsidiaries taken as a whole, or on its ability to
perform its obligations hereunder, and (b) the word "SUBSIDIARY" when used with
respect to any party means any corporation or other organization, whether
incorporated or unincorporated, of which such party or any other subsidiary of
such party is a general partner (excluding partnerships the general partnership
interests of which held by such party or any subsidiary of such party do not
have a majority of the voting interests in such partnership) or of which at
least a majority of the securities or other interests having by their terms
ordinary voting power to elect a majority of the Board of Directors or others
performing similar functions with respect to such corporations or other
organizations is directly or indirectly owned or controlled by such party and/or
by any one or more of the subsidiaries.




                                     A-49
<PAGE>   161

        IN WITNESS WHEREOF, each of Cotter and SCC has caused this Agreement to
be executed on its behalf by its officers thereunto duly authorized, all as of
the date first above written.


COTTER & COMPANY                         SERVISTAR COAST TO COAST
                                         CORPORATION


By: /s/ Daniel A. Cotter                 By: /s/ Paul E. Pentz
    -------------------------            ----------------------------
    Name: Daniel A. Cotter               Name: Paul E. Pentz
    Title: President and                 Title: President and Chief
    Chief Executive Officer               Executive Officer







                                     A-50
<PAGE>   162
                                                                     EXHIBIT 2.1


                              Amended and Restated
                          CERTIFICATE OF INCORPORATION
                                       of
                               TRUSERV CORPORATION

FIRST.   The name of the Corporation is

                               TRUSERV CORPORATION

The Corporation filed its original Certificate of Incorporation on January 14,
1953.

SECOND. Its principal office in the State of Delaware is located at No. 1209
Orange Street in the City of Wilmington, County of New Castle. The name and
address of its resident agent is The Corporation Trust Company, 1209 Orange
Street, Wilmington, Delaware.

THIRD. The Corporation shall be organized and operated on a cooperative basis
for the benefit of the holders of shares of its Class A Common Stock (who are
its Members). The nature of the business, or objects or purposes to be
transacted, promoted or carried on are:

         1. To manufacture, purchase or otherwise acquire, invest in, own,
         mortgage, pledge, sell, assign and transfer or otherwise dispose of and
         trade and deal in and deal with goods, wares and merchandise and
         personal property of every class and description, including, but not
         limited to:

                  (a)      hardware, goods, tools and related products;
                  (b)      building materials and related products;
                  (c)      paints and paint sundries and related products;
                  (d)      lawn and garden products, supplies, and tools;
                  (e)      farming, home and garden maintenance supplies and
                           related products;
                  (f)      automotive and related products;
                  (g)      variety, crafts, houseware goods, appliances,
                           sporting goods, and related products; and
                  (h)      musical instruments and related products.

         2. To engage in any lawful act or activity for which corporations may
         be organized under the General Corporation Law of Delaware.

         3. To acquire, hold, use, sell, assign, lease, grant licenses in
         respect of, and otherwise deal in and dispose of letters patent of the
         United States or any 

<PAGE>   163

         other foreign country, patent rights, licenses and privileges,
         inventions, improvements and processes, copyrights, trademarks and
         trade names incident to or useful in connection with any business of
         this Corporation.

         4. To acquire the capital stock, bonds or other evidences of
         indebtedness, secured or unsecured, of any other corporation and to
         acquire the goodwill, rights, assets and property and to undertake and
         assume all or any part of the obligations or liabilities of any other
         corporation, firm, association or person.

         5. To acquire by purchase, subscription or otherwise, and to receive,
         hold, own, guarantee, sell, assign, exchange, transfer, mortgage,
         lease, pledge or otherwise dispose of or deal in and with any personal
         or real property, or any of the shares of the capital stock, or any
         voting trust certificates in respect of the shares of capital stock,
         scrip, warrants, rights, bonds, debentures, notes, trust receipts and
         other securities, obligations, choses in action and evidences of
         indebtedness or interest issued or created by any corporations, joint
         stock companies, syndicates, associations, firms, trusts or persons,
         public or private, or by the government of the United States of
         America, or by any foreign government, or by any state, territory,
         province, municipality or other political subdivision or by any
         governmental agency, and as owner thereof to possess and exercise all
         the rights, powers and privileges of ownership, including the right to
         execute consents and vote thereon, and to do any and all acts and
         things necessary or advisable for the preservation, protection,
         improvement and enhancement in value thereof.

         6. To enter into, make and perform contracts of every kind and
         description with any person, firm, association, corporation,
         municipality, county, state, body politic or government or colony or
         dependency thereof.

         7. To borrow or raise moneys for any of the purposes of the Corporation
         and, from time to time without limit as to amount, to draw, make,
         accept, endorse, execute and issue promissory notes, drafts, bills of
         exchange, warrants, bonds, debentures and other negotiable or
         non-negotiable instruments and evidences of indebtedness, and to secure
         the payment of any thereof and of the interest thereon by mortgage upon
         or pledge, conveyance or assignment in trust of the whole or any part
         of the property of the Corporation, whether at the time owned or
         thereafter acquired, and to sell, pledge or otherwise dispose of such
         bonds or other obligations of the Corporation for its corporate
         purposes.

         8. To purchase, hold, sell and transfer the shares of its own capital
         stock; provided it shall not use its funds or property for the purchase
         of its own shares of capital stock when such use would cause any
         impairment of its capital except as otherwise permitted by law, and
         provided further that shares 


                                       2
<PAGE>   164

         of its own capital stock belonging to it shall not be voted upon
         directly or indirectly.

The objects and purposes specified in the foregoing clauses shall, except where
otherwise expressed, be in nowise limited or restricted by reference to, or
inference from, the terms of any other clause in this Certificate of
Incorporation, but the objects and purposes specified in each of the foregoing
clauses of this article shall be regarded as independent objects and purposes.

FOURTH. The total number of shares of all classes of Common Stock which this
Corporation shall have the authority to issue is 4,750,000, consisting of:

                  750,000 shares of Class A Common Stock, $100 par value; and
                  4,000,000 shares of Class B Common Stock, $100 par value.

The designations and the powers, preferences and rights, and the qualifications,
limitations and restrictions of the Class A Common Stock and the Class B Common
Stock are as follows:

         1. Only the Class A Common Stock shall have voting rights. The holder
         of record of each outstanding share of Class A Common Stock shall be
         entitled to one vote on each matter submitted to a vote at a meeting of
         stockholders.

         2. Except as hereinabove provided with respect to voting rights,
         neither of the two classes of common stock shall be entitled to any
         preference or priority over the other. No dividend shall be declared or
         paid unless at the same rate per share on both classes of common stock
         at the same time, and in the event of the dissolution, liquidation or
         winding up of the Corporation, the shares of Class A Common Stock and
         Class B Common Stock shall be entitled to the same amounts per share
         without preference or priority of one class over the other.

         3. The Corporation shall have a lien upon the shares of Class A Common
         Stock and Class B Common Stock registered in the name of any
         stockholder and upon any dividends payable on such shares, to secure
         the payment of any indebtedness due to the Corporation from such
         stockholder. The Corporation shall not be required to transfer upon its
         records the shares of Class A Common Stock or Class B Common Stock of
         such stockholder or to pay any dividends declared on any such shares
         until such indebtedness shall have been fully paid, and the Corporation
         shall have the right to apply the dividends declared from time to time
         upon the stock of such stockholder to the liquidation, in whole or in
         part, of the said indebtedness. If the Corporation shall exercise its
         option as hereinafter in these articles provided to repurchase 

 


                                      3
<PAGE>   165

         shares of Class A Common Stock or Class B Common Stock owned by a
         stockholder who is then indebted to the Corporation, it shall have the
         right to offset the stockholder's indebtedness against the purchase
         price of such shares.

         4. The number of shares of Class A Common Stock which shall comprise a
         unit of ownership shall be fixed from time to time by the Board of
         Directors or in the By-Laws. No shares of Class B Common Stock shall be
         issued or sold except to persons who are, at the time of such issuance,
         holders of shares of Class A Common Stock.

         5. No holder of any class of stock of the Corporation shall have any
         preemptive or preferential right to subscribe to or purchase any shares
         of stock of the Corporation or shares or securities of any kind, either
         convertible into or evidencing the right to purchase any shares of
         stock of the Corporation, other than such thereof, if any, as the Board
         of Directors in its discretion may from time to time determine.

         6. Whenever, for any reason, any stockholder shall desire to dispose of
         any shares of Class A Common Stock or Class B Common Stock of the
         Corporation (whether by sale, transfer, assignment, gift or in any
         other manner), or whenever any stockholder shall die or shall suffer
         any other event by which any of such shares are voluntarily or
         involuntarily transferred by operation of law or otherwise, the
         Corporation shall have an option to purchase all shares of Class A
         Common Stock and Class B Common Stock owned by such stockholder, at the
         price, and upon the conditions, hereinafter stated. Such option may be
         exercised by the Corporation at any time within ninety (90) days
         following the date upon which the Corporation receives from the
         stockholder written notice of such stockholders' desire to dispose of
         any of the shares owned by the stockholder or within ninety (90) days
         following the receipt by the Corporation, from any party in interest,
         of written notice of the death of the stockholder or other fact giving
         rise to voluntary or involuntary transfer of any of the shares. The
         price to be paid by the Corporation upon exercise of its option to
         purchase such shares shall be an amount equal to the par value thereof;
         such purchase shall proceed upon such other terms and conditions as may
         be specified in the By-Laws.

         Any disposition or attempted disposition of the shares of Class A
         Common Stock or Class B Common Stock of the Corporation, voluntary or
         involuntary, by operation of law or otherwise, shall be null and void
         and no such disposition or attempted disposition shall entitle any
         person to have any of said shares transferred on the books of the
         Corporation or to claim or assert any of the rights of a stockholder of
         the Corporation, unless the Corporation shall have been afforded a
         proper opportunity to exercise its option for the purchase of 

 


                                      4
<PAGE>   166

         said shares as hereinbefore provided and shall have failed to exercise
         its option within the time limited.

         Nothing hereinbefore contained shall restrict the right of any
         stockholder:

                  (a) to pledge (or otherwise subject to a lien) any of the
                  shares of Class A Common Stock or Class B Common Stock of the
                  Corporation in a bona fide transaction as security for a debt
                  or other obligation of the stockholder, or affect the rights
                  which the pledgee or lienholder would otherwise have with
                  respect to said shares; provided, however, that if the pledge
                  or lien shall be foreclosed and the stockholder shall cease to
                  be the owner of said shares, such foreclosure shall be deemed
                  to be an involuntary transfer of the shares and the
                  Corporation shall thereupon have the option to purchase the
                  shares hereinabove provided which shall be exercisable within
                  ninety (90) days after receipt of written notice of the fact
                  of foreclosure; or

                  (b) to sell or otherwise dispose of all or any part of the
                  shares of Class B Common Stock (but not of Class A Common
                  Stock) to a person who is then a holder of shares of Class A
                  Common Stock of the Corporation.

         Should the Corporation fail or decline to exercise its option and a
         disposition be consummated, the stock shall be subject to all and the
         same rights and restrictions (including, without limitation the option
         set forth herein and any call or similar rights of the Corporation as
         may be set forth herein, in the By-Laws or elsewhere) in the hands of
         the new holder as in the hands of the former holder.

         7. The Corporation may be obligated or have the option to purchase or
         redeem its stock and stockholders may be obligated or have the right to
         sell their stock to the Corporation at par value in such circumstances
         and upon terms and conditions as may be specified in the By-Laws from
         time to time; provided, however, that the stockholders shall approve
         any such provision in the By-Laws. Without limiting the generality of
         the preceding sentence of this Paragraph 7 of ARTICLE FOURTH or
         compelling inclusion of any provision in the By-Laws, such right or
         obligation may be granted with respect to situations where the business
         relationship of a stockholder and the Corporation terminates.

         8.       As used in these articles, the term "person" shall mean and
                  include any individual, group or association of individuals
                  however organized, corporation, and any other natural or
                  artificial entity. The term 

 


                                      5
<PAGE>   167

                  "stockholder" shall mean any person, so defined, who is a
                  stockholder of the Corporation.

FIFTH. The minimum amount of capital with which the Corporation will commence
business is One Thousand Dollars ($1,000.00).

SIXTH.   The Corporation is to have perpetual existence.

SEVENTH. The private property of the stockholders of the Corporation shall not
be subject to the payment of corporate debts to any extent whatever.

EIGHTH. In furtherance and not in limitation of the powers conferred by statute,
the Board of Directors is expressly authorized:

         To make, alter, amend or repeal the By-Laws of the Corporation.

         To authorize and cause to be executed mortgages and liens upon the real
         and personal property of the Corporation.

         To set apart out of any of the funds of the Corporation available for
         dividends a reserve or reserves for any purpose specified in the
         By-Laws and to abolish any such reserve in the manner in which it was
         created.

         By resolution or resolutions passed by a majority of the whole board,
         to designate one or more committees, each committee to consist of three
         or more of the directors of the Corporation, which, to the extent
         provided in said resolution or resolutions or in the By-Laws of the
         Corporation, shall have and may exercise the powers of the Board of
         Directors in the management of the business and affairs of the
         Corporation, and may have power to authorize the seal of the
         Corporation to be affixed to all papers which may require it. Such
         committee or committees shall have such name or names as may be stated
         in the By-Laws of the Corporation or as may be determined from time to
         time by resolution adopted by the Board of Directors. A majority of the
         members of any such committee may determine its action and fix the time
         and place of its meetings unless the Board of Directors shall otherwise
         provide. The Board of Directors shall have power at any time to fill
         vacancies in, to change the membership of, or to dissolve any
         committee.

         When and as authorized by the affirmative vote of the holders of a
         majority of the Common Stock issued and outstanding given at a
         stockholders' meeting duly called for that purpose, or when authorized
         by the written consent of the holders of a majority of the voting stock
         issued and outstanding, to sell, lease or exchange all of the property
         and assets of the Corporation, including its goodwill and its corporate
         franchises, upon such terms and conditions and for 



                                       6
<PAGE>   168

         such consideration, which may be in whole or in part shares of stock
         in, and/or other securities of, any other corporation or corporations,
         as its Board of Directors shall deem expedient and for the best
         interests of the Corporation.

NINTH. Meetings of stockholders may be held outside the State of Delaware, if
the By-Laws so provide. The books of the Corporation may be kept (subject to any
provision contained in the statutes) outside the State of Delaware at such place
or places as may be designated from time to time by the Board of Directors or in
the By-Laws of the Corporation. Elections of directors need not be by ballot
unless the By-Laws of the Corporation shall so provide.

TENTH. The Corporation reserves the right to amend, alter, change or repeal any
provision contained in this Certificate of Incorporation, in the manner now or
hereafter prescribed by statute, and all rights conferred upon stockholders
herein are granted subject to this reservation.

ELEVENTH. The business of the Corporation shall be managed by a Board of
Directors, the number of which shall be such as from time to time shall be fixed
by, or in the manner provided in, the By-Laws, but in no case shall the number
be less than three. The directors may be divided into one, two or three classes
as may be provided in the By-Laws or in resolutions from time to time adopted by
the stockholders at any annual meeting or at any special meeting held for that
purpose; the term of office of those of the first class to expire at the annual
meeting next ensuing; of the second class one year thereafter; of the third
class two years thereafter, and at each annual election held after such
classification and election, directors shall be chosen for a full term, as the
case may be, to succeed those whose term expires.

TWELFTH:
                  (a) A director of the Corporation shall not be liable to the
                  Corporation or its stockholders for monetary damages for
                  breach of fiduciary duty as a director, except to the extent
                  such exemption from liability or limitation thereof is not
                  permitted under the Delaware General Corporation Law as the
                  same exists or may hereafter be amended.

                  (b) The Corporation shall indemnify, in accordance with and to
                  the full extent permitted by the Delaware General Corporation
                  Law as the same exists or may hereafter be amended, any person
                  who was or is a party or is threatened to be made a party to
                  any threatened, pending or completed action, suit or
                  proceeding, whether civil, criminal, administrative or
                  investigative (including, without limitation, an action by or
                  in the right of the Corporation), by reason of the fact that
                  such person is or was a director, officer, employee or agent
                  of the Corporation, or is or was serving at the request of the
                  Corporation as a director, officer, employee or agent of
                  another Corporation, partnership, joint venture, 




                                       7
<PAGE>   169

                  trust or other enterprise, against any liability or expense
                  actually and reasonably incurred by such person in respect
                  thereof. Such indemnification shall not be deemed exclusive of
                  any other right of such director, officer or employee to
                  indemnification provided by law or otherwise.

                  (c) Any repeal or modification of the foregoing paragraphs
                  shall not adversely affect any right or protection of any
                  person thereunder with respect to any act or omission
                  occurring prior to or at the time of such repeal or
                  modification.





                                       8


<PAGE>   170
                                                                     EXHIBIT 2.2

                                     BY-LAWS
                                       OF
                               TRUSERV CORPORATION

                             Effective July 1, 1997


                                    ARTICLE I
                                     OFFICES

SECTION 1. OFFICE IN DELAWARE. The registered office of the Corporation in the
State of Delaware shall be located at No. 1209 Orange Street in the City of
Wilmington, County of New Castle.

SECTION 2. ADDITIONAL OFFICES. The principal office of the Corporation in the
State of Illinois shall be located at 8600 West Bryn Mawr Avenue in the City of
Chicago, County of Cook. The Corporation may have such other office or offices
within or without the State of Illinois as the Board of Directors may from time
to time determine or the business of the Corporation may require.


                                   ARTICLE II
                                     PURPOSE

SECTION 1. PRINCIPAL PURPOSE. The principal purposes of the Corporation are to
benefit its members ("Members") through the manufacture, buying and selling of
merchandise and supplies as are or may be handled by retail hardware, retail
commercial and industrial supply, lumber and building supply, general rental and
home and garden center Members; the rendering of services and furnishing of
benefits as will be useful or beneficial to Members; the maintenance of offices,
facilities and warehouses to offer services and benefits and to stock and
deliver merchandise and supplies to Members; and to do any lawful act concerning
any or all lawful business for which corporations may be incorporated under the
Delaware General Corporation Law.


                                   ARTICLE III
                            MEETINGS OF STOCKHOLDERS

SECTION 1. PLACE OF MEETINGS. All meetings of the stockholders for the election
of directors or for any other purposes shall be held at such location, within or
without the State of Delaware, as the Board of Directors may from time to time
designate and shall

<PAGE>   171

be held at such time as shall be stated in the notice of the meeting, or in a
duly executed waiver of notice thereof.

SECTION 2. DATE OF ANNUAL MEETING. An annual meeting of stockholders shall be
held on the first Tuesday of April in each year, if not a legal holiday, and if
a legal holiday, then on the next business day following, at which the
stockholders shall elect by ballot a Board of Directors and transact such other
business as may properly be brought before the meeting.

SECTION 3. NOTICE OF ANNUAL MEETING. Written notice of the annual meeting shall
be served upon or mailed to each stockholder entitled to vote thereat at such
address as appears on the books of the Corporation, at least ten (10) days prior
to the meeting, or such longer period of time as may be required by law.

SECTION 4. LIST OF STOCKHOLDERS. At least ten (10) days before every election of
directors, a complete list of the stockholders entitled to vote at said
election, arranged in alphabetical order, with the address of each and the
number of voting shares held by each, shall be prepared by the secretary. Such
list shall be open at the place where the election is to be held for said ten
(10) days to the examination of any stockholder, and shall be produced and kept
at the time and place of election during the whole time thereof, and subject to
the inspection of any stockholder who may be present.

SECTION 5. SPECIAL MEETINGS. Special meetings of the stockholders, for any
purpose or purposes, unless otherwise prescribed by statute or by Certificate of
Incorporation, may be called by the chairman of the board with the approval of a
majority of the Board of Directors, or may be called by the chief executive
officer or president, and shall be called by the chief executive officer,
president or secretary at the request in writing of a majority of the Board of
Directors, or at the request in writing of stockholders owning at least ten
percent (10%) of the shares of voting stock of the Corporation issued and
outstanding and entitled to vote. Such request shall state the purpose or
purposes of the proposed meeting.

SECTION 6. NOTICE OF SPECIAL MEETINGS. Notice of a special meeting of
stockholders, stating the time and place and object thereof, shall be served
upon or mailed, at least twenty (20) days before such meeting, to each
stockholder entitled to vote thereat at such address as appears on the books of
the Corporation.

SECTION 7. BUSINESS AT SPECIAL MEETINGS. Business transacted at all special
meetings shall be confined to the objects stated in the call.

SECTION 8. QUORUM; ADJOURNMENTS. The holders of a majority of the stock issued
and outstanding and entitled to vote thereat, present in person or represented
by proxy, shall be requisite and shall constitute a quorum at all meetings of
the stockholders for the transaction of business, except as otherwise provided
by statute, by the Certificate of Incorporation or by these By-Laws. If,
however, a quorum shall not be present or



                                       2
<PAGE>   172

represented at any meeting of the stockholders, the stockholders entitled to
vote thereat, present in person or represented by proxy, shall have power to
adjourn the meeting from time to time, without notice other than announcement at
the meeting, until a quorum shall be present or represented. At such adjourned
meeting at which a quorum shall be present or represented any business may be
transacted which might have been transacted at the meeting as originally called.
When a quorum is present or represented at any meeting, the vote of the holders
of a majority of the stock having voting power present in person or represented
by proxy shall decide any question brought before such meeting, unless the
question is one upon which by express provision of the statutes or of the
Certificate of Incorporation or of these By-Laws a different vote is required,
in which case such express provision shall govern and control the decision of
such question.

SECTION 9. VOTING; NO PRE-EMPTIVE RIGHTS. At any meeting of the stockholders
every stockholder of record having the right to vote shall be entitled to vote
in person, or by proxy appointed by an instrument in writing subscribed by such
stockholder and bearing a date not more than three (3) years prior to said
meeting, unless said instrument provides for a longer period. Each share of
Class A Common Stock shall be entitled to one (1) vote for all purposes. No
holder of any class of stock of the Corporation shall have any pre-emptive or
preferential right to subscribe to or purchase any shares of stock of the
Corporation or shares or securities of any kind, either convertible into or
evidencing the right to purchase any shares of stock of the Corporation, other
than such thereof, if any, as the Board of Directors in its discretion may from
time to time determine.


                                   ARTICLE IV
                                    DIRECTORS

SECTION 1. NUMBER; TERM. The number of directors which shall constitute the
whole board shall be not less than nine (9) nor more than seventeen (17). Two
(2) of such directors shall be the Chief Executive Officer and the President of
the Corporation until the Chief Executive Officer and President's positions are
combined, whereupon the maximum number of directors shall be sixteen (16),
including one management representative who shall be the person holding the
position of President and Chief Executive Officer of the Corporation. The
directors shall be divided into three (3) classes, each class to consist, as
nearly as may be, of one-third of the number of directors then constituting the
whole board. To be eligible to serve as a director, except for executive
officers of the Corporation, a director must be a current Member of the
Corporation or possess an ownership interest and actively participate in the
business of a Member.

Within the limits above specified, the number of directors shall be determined
by resolution of the Board of Directors. The directors shall be elected at the
annual meeting of the stockholders to serve for a term of three (3) years,
except as provided in


                                       3
<PAGE>   173

section 4 of this Article, so that the term of office of one class of directors
shall expire in each year, and each director shall hold office for the term
elected and until a successor shall be elected and shall qualify, except in the
event of death, resignation, disqualification or removal of a director where
termination shall be immediate. Except in the case of executive officers of the
Corporation, no person shall serve more than three (3) full three-year terms as
a director of the Corporation. A director who serves as chairman for a period of
three (3) years shall be eligible for one (1) additional three (3) year term.
During this additional term, the director shall not be eligible to serve as the
chairman. Except in the case of executive officers of the Corporation, persons
over the age of seventy (70) shall not be eligible for election or re-election
to the Board of Directors after the calendar year 1997. An executive officer of
the Corporation shall be eligible for election or re-election or appointment as
a director at any time without regard to the period of time during which such
executive officer has previously served as a director.

SECTION 2. CHAIRMAN OF THE BOARD. The chairman shall serve a maximum of six (6)
terms as chairman. The chairman of the board shall preside at all meetings of
the stockholders and directors and shall be ex-officio a member of all standing
committees. The chairman shall perform all duties incident to the position of
chairman of the board and such other duties as may be prescribed by the Board of
Directors from time to time.

SECTION 3. PLACE OF MEETINGS. The directors may hold meetings and to the extent
permitted by law keep the books of the Corporation outside of Delaware, at such
places as they may from time to time determine.

SECTION 4. VACANCIES. If any vacancies occur in the Board of Directors, caused
by death, resignation, retirement, disqualification or removal from office of
any directors or otherwise, or any new directorship is created by any increase
in the authorized number of directors, a majority of the directors then in
office, though less than a quorum, may choose a successor or successors, or fill
the newly created directorship and the directors so chosen shall hold office for
the remainder of the unexpired term.

SECTION 5. GENERAL POWERS. The property and business of the Corporation shall be
managed by its Board of Directors which may exercise all such powers of the
Corporation and do all such lawful acts and things as are not by applicable law,
the Certificate of Incorporation or by these By-Laws directed or required to be
exercised or done by the stockholders.

SECTION 6. FIRST MEETING. The first meeting of each newly elected board shall be
held immediately following the annual meeting of stockholders, within or without
the State of Delaware and no notice of such meeting shall be necessary to the
newly elected directors in order legally to constitute the meeting, provided a
quorum shall be present, or they may meet at such place and time as shall be
fixed by the consent in writing of all the directors.


                                       4

<PAGE>   174

SECTION 7. REGULAR MEETING. Regular meetings of the board may be held without
notice at such time and place either within or without the State of Delaware as
shall from time to time be determined by the board.

SECTION 8. SPECIAL MEETINGS. Special meetings of the board may be called by the
chairman, chief executive officer or the president or any four (4) directors on
five (5) days' notice to each director, either personally, by telephone, by any
electronic communication, or by mail. Special meetings shall be called by the
chairman, chief executive officer, president or secretary in like manner and
with like notice on the written request of five (5) directors. Special board
meetings may take place by any means through which all participating directors
can hear each other, when properly called.

SECTION 9. QUORUM. At all meetings of the board a majority of the directors then
in office and entitled to vote shall constitute a quorum for the transaction of
business and the act of a majority of the directors present at any meeting at
which there is a quorum shall be the act of the Board of Directors, except as
may be otherwise specifically provided by statute or by the Certificate of
Incorporation or by these By-Laws. If a quorum shall not be present at any
meeting of directors the directors present thereat may adjourn the meeting from
time to time, without notice other than announcement at the meeting, until a
quorum shall be present.

SECTION 10. AGENDAS AND MINUTES. Agendas for all regular meetings shall be
mailed at least ten (10) days before the date of each such meeting. An item
proposed by a Director for the agenda shall be delivered to the chairman's and
secretary's offices fifteen (15) days before the meeting. Minutes of each
meeting of the Board of Directors shall be mailed to all directors and officers
no later than twenty-one (21) days following such meeting. They shall be
attested to by the chairman and the secretary.

SECTION 11. COMPENSATION. Directors shall not receive a salary for their
services as directors, but, by resolution of the board a fixed fee and expenses
of attendance will be paid; provided that nothing herein contained shall be
construed to preclude any director from serving the Corporation in any other
capacity and receiving compensation therefor.

SECTION 12. COMMITTEES. The Board of Directors may by resolution or resolutions
passed by a majority of the entire board designate one (1) or more committees,
each committee to consist of three (3) or more of the directors of the
Corporation, which, to the extent provided in said resolution or resolutions,
shall have and may exercise the powers of the Board of Directors in the
management of the business and affairs of the Corporation. Such committee or
committees shall have such name or names as may be determined from time to time
by resolution adopted by the Board of Directors. A majority of the members of
any such committee may determine its action and fix the time and place of its
meetings unless the Board of Directors shall otherwise provide. The Board of
Directors shall have power at any time to fill vacancies in, to change the



                                       5
<PAGE>   175

membership of, or to dissolve any committee. Each committee shall keep regular
minutes of its meetings and report the same to the Board of Directors when
required.

                                    ARTICLE V
                                     NOTICES

SECTION 1. FORM; DELIVERY. Whenever applicable law or the Certificate of
Incorporation or these By-Laws requires notice to any director or stockholder,
it shall not be construed to mean personal notice, but such notice may be given
in writing, by telephone, by any electronic communication, or by mail addressed
to such director or stockholder at such address as appears on the books of the
Corporation, and such notice shall be deemed to be given at the time when the
same shall be thus delivered, conveyed by telephone call, entered into the
electronic process or mailed.

SECTION 2. WAIVER. Whenever any notice is required, a waiver thereof in writing
signed by the person or persons entitled to said notice, whether before or after
the time stated therein, shall be deemed equivalent thereto.


                                   ARTICLE VI
                                    OFFICERS

SECTION 1. OFFICERS. The officers of the Corporation shall be chosen by the
Board of Directors at its first meeting after each annual meeting of
stockholders and shall be a chief executive officer, a president, a vice
president, a secretary and a treasurer. The Board of Directors may also choose
additional vice presidents and one (1) or more assistant secretaries and
assistant treasurers. Two (2) or more offices may be held by the same person.


SECTION 2. OTHER OFFICERS AND AGENTS. The board may appoint such other officers
as it shall deem necessary, who shall hold their offices for such terms and
shall exercise such powers and perform such duties as shall be determined from
time to time by the board. Officers shall have power to sign certificates for
shares of the Corporation, deeds, mortgages, bonds, contracts, loans, and any
other instruments which the Board of Directors has authorized to be executed.

SECTION 3. SALARIES. The salaries of the Chief Executive Officer and President
of the Corporation shall be fixed by the Board of Directors.

SECTION 4. TENURE AND REMOVAL. Any officer elected or appointed by the Board of
Directors may be removed at any time by the affirmative vote of a two-thirds
(2/3) majority of the entire Board of Directors, with or without cause, and
without prejudice to any of such officer's contract rights. If the office of any
officer becomes vacant, the vacancy may be filled by the Board of Directors.



                                       6
<PAGE>   176

SECTION 5. CHIEF EXECUTIVE OFFICER. The chief executive officer shall perform
all duties incident to the office of chief executive officer and such other
duties as shall from time to time be assigned by the Board of Directors, and
shall report to the Board of Directors on the affairs, performance and direction
of the Company.

SECTION 6. PRESIDENT. The President shall perform the duties and exercise the
powers of president, and shall perform such other duties as the Board of
Directors shall require.

SECTION 7. VICE PRESIDENTS. The vice presidents in the order of their seniority
shall perform the duties and exercise the powers of their offices, and shall
perform such other duties as the Board of Directors shall require.

SECTION 8. SECRETARY. The secretary shall attend all sessions of the board and
all meetings of the stockholders and record and preserve all votes and the
minutes of all proceedings for the corporation's records. The secretary shall
give, or cause to be given, notice of all meetings of the stockholders and
special meetings of the Board of Directors, and shall perform such other duties
as may be prescribed by the Board of Directors, chief executive officer, or
president, under whose supervision the secretary shall act.

SECTION 9. ASSISTANT SECRETARIES. The assistant secretaries in order of their
seniority shall, in the absence or disability of the secretary, perform the
duties and exercise the powers of the secretary and shall perform such other
duties as the Board of Directors shall require.

SECTION 10. TREASURER. The treasurer shall have the custody of the corporate
funds and securities and shall keep full and accurate accounts of receipts and
disbursements in books belonging to the Corporation and shall deposit all moneys
and other valuable effects in the name and to the credit of the Corporation in
such depositories as may be designated by the Board of Directors.

The treasurer shall manage the funds of the Corporation, and shall report at the
regular meetings of the Board of Directors, or whenever the board may require
it, an account of all transactions as treasurer and of the financial condition
of the Corporation.

If required by the Board of Directors, the treasurer shall give the Corporation
a bond (which shall be renewed every six (6) years) in such sum and with such
surety as shall be required for the full and faithful performance of the duties
of office, and for restoration to the Corporation of all books, papers, checks,
money and other property of whatever kind in the treasurer's possession or
control belonging to the Corporation.


                                       7
<PAGE>   177

SECTION 11. ASSISTANT TREASURERS. The assistant treasurers in the order of their
seniority shall, in the absence or disability of the treasurer, perform the
duties and exercise the powers of the treasurer and shall perform such other
duties as the Board of Directors shall prescribe.


                                   ARTICLE VII
                CERTIFICATES OF STOCK AND CERTAIN QUALIFICATIONS,
                  LIMITATIONS AND RESTRICTIONS OF CAPITAL STOCK

SECTION 1. STOCK CERTIFICATES. The certificates of stock of the Corporation
shall be consecutively numbered and shall be entered on the books of the
Corporation as they are issued. They shall exhibit the holder's name and number
of shares and shall be signed by an officer. The designations, preferences and
relative, participating, optional or other special rights of each class of stock
and the qualifications, limitations or restrictions of such preferences and/or
rights shall be set forth in full or summarized on the face or back of the
certificates which the Corporation shall issue to represent such class of stock.
If any stock certificate is signed (1) by a transfer agent or an assistant
transfer agent or (2) by a transfer clerk acting on behalf of the Corporation
and a registrar, the signature of any such officer may be by facsimile.

SECTION 2. LOST CERTIFICATES. The Board of Directors may direct a new
certificate or certificates to be issued in place of any certificate or
certificates theretofore issued by the Corporation alleged to have been lost or
destroyed, upon the making of an affidavit of that fact by the person claiming
the certificate of stock to be lost or destroyed. When authorizing such issue of
a new certificate or certificates, the Board of Directors may, in its discretion
and as a condition precedent to the issuance thereof, require the owner of such
lost or destroyed certificate or certificates, or the owner's legal
representative, to advertise the same in such manner as it shall require and/or
give the Corporation a bond in such sum as it may direct as indemnity against
any claim that may be made against the Corporation with respect to the
certificate alleged to have been lost or destroyed.

SECTION 3. TRANSFER OF SHARES. Subject to the qualifications, limitations and
restrictions set forth in the Certificate of Incorporation and these By-Laws,
upon surrender to the Corporation, or the transfer agent of the Corporation, of
a certificate for shares duly endorsed or accompanied by proper evidence of
succession, assignment or authority to transfer, it shall be the duty of the
Corporation to issue a new certificate to the person entitled thereto, cancel
the old certificate and record the transaction upon its books.

SECTION 4. CLOSING OF TRANSFER BOOKS. The Board of Directors shall have power to
close the stock transfer books of the Corporation for a period not exceeding
fifty (50) days preceding the date of any meeting of stockholders or the date
for payment of any dividend or the date for the allotment of rights or the date
when any change or


                                       8
<PAGE>   178
conversion or exchange of capital stock shall go into effect or for a period of
not exceeding fifty (50) days in connection with obtaining the consent of
stockholders for any purpose; provided, however, that in lieu of closing the
stock transfer books as aforesaid, the Board of Directors may fix in advance a
date, not exceeding fifty (50) days preceding the date of any meeting of
stockholders or the date for the payment of any dividend or the date for the
allotment of rights or the date when any change or conversion or exchange of
capital stock shall go into effect or a date in connection with obtaining such
consent, as a record date for the determination of the stockholders entitled to
notice of, and to vote at, any such meeting, and any adjournment thereof, or
entitled to receive payment of any such dividend, or to any such allotment or
rights, or to exercise the rights in respect of any such change, conversion or
exchange of capital stock, or to give such consent, and in such case such
stockholders and only such stockholders as shall be stockholders of record on
the date so fixed shall be entitled to such notice of, and to vote at such
meeting and any adjournment thereof, to receive payment of such dividend, to
receive such allotment of rights, to exercise such rights, or to give such
consent, as the case may be, notwithstanding any transfer of any stock on the
books of the Corporation after any such record date fixed as aforesaid.

SECTION 5. REGISTERED STOCKHOLDERS. The Corporation shall be entitled to treat
the holder of record of any share or shares of stock as the holder in fact
thereof and, accordingly, shall not be bound to recognize any equitable or other
claim to or interest in such share or shares on the part of any other person,
whether or not it shall have express or other notice thereof, except as
otherwise provided by the laws of Delaware.

SECTION 6.  REDEMPTION OF STOCK.

           (a) MANDATORY REDEMPTION. Upon termination of a Member Agreement (as
referred to in Article VIII hereof) for any reason whatsoever, the stockholder
shall sell to the Corporation and the Corporation shall redeem from the
stockholder all of its stockholder's capital stock in the Corporation for the
par value thereof upon the terms and conditions set forth in section 7 of this
Article VII.

           (b) OPTIONAL REDEMPTION BY BOARD. Whenever the Board of Directors
shall by the affirmative vote of two-thirds or more of the directors then in
office decide that it is in the best interests of the Corporation that any
stockholder shall cease to be associated with the Corporation in that capacity,
the Corporation shall have the right, upon written demand addressed to such
stockholder at the address as shown on the books of the Corporation, to purchase
all (but not less than all) of such stockholder's shares of capital stock of the
Corporation at a price equal to the par value of the capital stock.

           (c) NOTICE OF REPURCHASE RIGHTS. The right or obligation of purchase
or redemption hereby reserved to the Corporation may be stated in the
subscription agreement under which the Corporation's stock is sold, in the
Member Agreement and on any stock certificates.



                                       9
<PAGE>   179
           (d) REPURCHASE RIGHTS NOT EXCLUSIVE. The right or obligation of
purchase or redemption provided for in this section 6 of ARTICLE VII of the
By-Laws is in addition to, and not in derogation of, the rights reserved to the
Corporation by the provisions of Article Fourth of the Certificate of
Incorporation and any other rights to repurchase, redeem or otherwise acquire
its stock that the Corporation may now have or ever obtain.

SECTION 7. MECHANICS, TERMS AND CONDITIONS OF REDEMPTION. Any purchase or
redemption of shares of stock of this Corporation made pursuant to these By-Laws
or the Certificate of Incorporation, unless expressly provided otherwise, shall
proceed as follows:

           (a) TERMINATION OF RIGHTS AND PRIVILEGES AS STOCKHOLDER. Upon the
effective date of the termination of a Member Agreement or upon the date of
exercise of any option to repurchase or redeem stock or upon such other date set
by these By-Laws, the Certificate of Incorporation, or the Member and this
Corporation, whichever shall be appropriate in the circumstances, all of this
Corporation's stock owned by such stockholder (hereinafter referred to as
"Terminated Stockholder") shall be deemed to be and shall be and become the
property of this Corporation; from and after such date all rights and privileges
incident to the ownership of the shares (including but not limited to the right
to dividends thereon) shall cease, except only the right to receive the purchase
price (as hereinafter provided) plus a sum equal to any dividends declared but
unpaid at said date and accrued Patronage Dividends for the relevant year or
portion thereof (to be paid in the manner provided for payment of all Patronage
Dividends) all without interest and subject to the Corporation's liens and right
of setoff. The Terminated Stockholder shall promptly remit any certificates duly
endorsed in blank or with stock powers.

           (b) PAYMENT OF REDEMPTION PRICE. Immediately upon receipt of properly
endorsed certificates representing all of a Terminated Stockholder's stock of
the Corporation, the Corporation shall remit the redemption price to the
Terminated Stockholder in the following manner:

         (i) Cash equal to the par value of Terminated Stockholder's Class A
         Common Stock reduced by the amount of any lien or setoff to which the
         Corporation may be entitled; and

         (ii) A note in face amount equal to the par value of Terminated
         Stockholder's Class B Common Stock. The note shall be payable in five
         (5) equal annual installments of principal, the first of which shall be
         due on the December 31 next following termination of the Terminated
         Stockholder's rights and privileges as a stockholder (as provided in
         section 7(a) of this Article VII) and shall bear interest payable with
         the installments of principal from the date of the note at the rate per
         annum borne by the issue of this Corporation's



                                       10
<PAGE>   180

         Promissory (Subordinated) Notes ("Promissory Notes") distributed as
         Patronage Dividends most recently distributed prior to the date of the
         note. The note shall be dated as of the date upon which the Terminated
         Stockholder's rights as a stockholder terminated (as provided in
         section 7(a) of this Article VII) and shall be subject to any lien or
         right of setoff to which the Corporation may be entitled.

           (c) LEGAL AVAILABILITY OF FUNDS. Should the funds of the Corporation
legally available for such purpose be insufficient for immediate payment of all
or any part of the redemption price, an agreement for purchase and sale of the
stock shall be executed by the Corporation and the Terminated Stockholder
pursuant to which the Corporation shall unqualifiedly undertake to pay all or
the balance, as the case may be, of the redemption price as soon as funds are
legally available for that purpose and further that no dividends or Patronage
Dividends shall be declared and paid or set apart for payment to Members until
after payment to the Terminated Stockholder of the full purchase price for such
stock.

           (d) HARDSHIP. Notwithstanding the provisions of Paragraph 7(b) of
this Article VII, the Board of Directors in its discretion and with due regard
for the financial condition and requirements of the Corporation, may authorize
and cause payment in cash for all or part of the redemption price which would
otherwise be paid by a note if the Board of Directors determines that the
prescribed method of payment imposes an undue hardship upon the Terminated
Stockholder. The Board of Directors may implement this provision by delegating
authority to an officer or officers.

           (e) LIEN ON STOCK AND NOTES. The Corporation shall have a lien on,
and a right of setoff against, any stock or notes, including those issued as
Patronage Dividend and against any cash portion of such Patronage Dividend which
is in excess of twenty percent (20%) of the overall patronage dividend payable
in any year for such indebtedness of the Terminated Stockholder to the
Corporation as may, for whatever cause, exist. In the event that the Corporation
initiates proceedings to recover amounts due it by the Terminated Stockholder,
the Corporation shall be entitled to the recovery of all associated costs,
interest and reasonable attorney's fees.


                                  ARTICLE VIII
                                MEMBER AGREEMENTS

SECTION 1. CORPORATE PURPOSE. The Corporation shall be organized and operated on
a cooperative basis for the benefit of the holders of shares of its Class A
Common Stock (who are its Members).

SECTION 2. GENERAL TERMS. As a condition of Membership every prospective Member
shall enter into a contract (the "Member Agreement") with this Corporation, must
be actively engaged in buying, selling and/or renting merchandise, supplies
and/or


                                       11
<PAGE>   181
services as are handled by retail hardware dealers and/or dealers in lumber and
building supplies or dealers engaged in business as stated in Article II,
Section 1 hereof, must complete and receive approval of a Member Agreement in
form and manner adopted by the Board of Directors and must become and remain the
owner of such number of shares of stock of the Company as shall be established
from time to time by the Board of Directors or have subscribed to purchase such
shares by whatever plan of payment may be authorized by the Board of Directors.
The Member Agreement shall contain such terms, conditions and agreements as the
officers of this Corporation shall deem necessary or desirable or as shall be
required hereunder, pursuant to the Certificate of Incorporation or these
By-Laws, or pursuant to direction of the Board of Directors. The Member
Agreement shall specify the servicemark under which such member may conduct his
or her business. The Member Agreement shall not be assignable, or transferable,
in any manner whatsoever, without the express written consent of the Corporation
and shall contain, at a minimum, the following terms and provisions:

           (a) An express consent by the Member to the tax treatment and effects
specified in section 2(b) of Article IX hereof;

           (b) An express condition to operate the business at the specific
location stated in the Member Agreement. Member must apply for and obtain
Membership for each location at which such Member sells or rents hardware,
lumber and building supplies, and/or other merchandise or services received from
or through the Company.

           (c) A requirement that the Member notify the Corporation in writing
immediately upon any change in business name, form of organization
(proprietorship, partnership, corporation or whatever), ownership or control;

           (d) A requirement that the Member purchase qualifying shares of the
Corporation (as referred to in Article XII of these By-Laws) pursuant to a
subscription agreement; and

           (e) Automatic modification of the Member Agreement upon notice by the
Corporation to the Member of any relevant changes in the Certificate of
Incorporation, By-Laws, or by approval of the Board of Directors.

           (f) Necessary conditions regarding use of the True Value, Servistar,
Coast to Coast and any other Company owned trademarks which must be complied
with.

SECTION 3. TERMINATION. Each Member Agreement may be terminated as provided
therein.

SECTION 4. CHANGE IN FORM OF BUSINESS. In the event a Member changes a sole
proprietorship, partnership or joint venture to a corporate form, where the
Corporation has agreed to accept the corporate successor-in-interest as a
Member, then the


                                       12

<PAGE>   182

Member shall sell, transfer or otherwise assign to such successor-in-interest
all shares of stock of this Corporation owned by such Member. Such shares shall
remain subject to the Corporation's liens and right of setoff and all other
rights provided for in the Certificate of Incorporation, By-Laws or Member
Agreement.

SECTION 5. MECHANICS OF SETOFF. Notes issued by the Corporation, whether issued
incidental to the distribution of Patronage Dividend or to the redemption of
Class B Common Stock, shall provide that if the Corporation exercises its right
of setoff, the value of the note to be setoff against the holder's indebtedness
to the Corporation or one of its subsidiaries shall be determined at the time of
setoff as follows: The Corporation shall have the right to discount the note to
its then current cash value, which shall be in the lesser of the face amount of
the note or the yield to maturity of the note as discounted at a rate per annum
equal to the prime rate at the time of setoff at the Harris Trust and Savings
Bank, Chicago, Illinois, plus two (2) percentage points.


                                   ARTICLE IX
                               PATRONAGE DIVIDENDS

SECTION 1. PAYMENT OF PATRONAGE DIVIDENDS. The Corporation shall distribute
Patronage Dividends to Members annually on the basis of the volume of and
margins applicable to merchandise and/or services purchased by each Member,
which equal the excess (if any) of gross margins and other income from business
done with or for Members, after deducting therefrom the following:

        (a)  Expenses directly or indirectly related to such business;

        (b) Such reasonable reserves for necessary corporate purposes as may
from time to time be provided by the Board of Directors for depreciation and
obsolescence, state and federal taxes, bad debts, casualty losses, insurance and
other corporate and operating charges and expenses, all established and computed
in accordance with generally accepted accounting principles;

        (c) Such reasonable reserves for working capital necessary for the
operation of the Corporation and for deficits arising from such operation,
(including deficits from business other than business done with or for Members).

Any amount set aside for reserves shall first be set aside from net earnings, if
any, of the Corporation from business other than business done with or for
Members, and only the excess shall be deducted from gross margins from business
done with or for Members in the computation described above.

The amounts set aside for reserves in any year from gross margins of the
Corporation from business done with or for Members shall be allocated, to the
extent possible, to Members on the books of the Corporation on a patronage basis
for that year, or, in lieu


                                       13

<PAGE>   183

thereof, the books or records of the Corporation shall afford a means of doing
so at any time, so that in the event of a distribution of amounts formerly
carried in reserves each Member may receive, to the extent possible, Member's
pro rata share thereof.

SECTION 2.

        (a) METHOD AND TIMING OF PAYMENT. The Patronage Dividend to which
stockholder-Members become entitled for each fiscal year shall be distributed no
later than the fifteenth day of the ninth month following such fiscal year. The
Board of Directors may, in its discretion, determine to pay Patronage Dividends
either all in a form that will be treated as a deductible qualified written
notice of allocation within the meaning of section 1388(c) of the Internal
Revenue Code of 1986, as amended (hereinafter referred to as the "IRC"), all in
a form that will be treated as a nonqualified written notice of allocation
within the meaning of section 1388(d) of the IRC, or part in qualified form and
part in nonqualified form. At least twenty percent (20%) of any qualified
payment of Patronage Dividends shall be paid in cash. Subject to this limitation
with respect to qualified distributions, the Board of Directors may decide that
the balance of any Patronage Dividend be paid, in whole or in part, in cash,
property, Class B Common Stock, promissory notes or other evidences of
indebtedness, or in any other form of written notice of allocation (within the
meaning of section 1388(b) of the IRC).

        (b) TAX TREATMENT OF PATRONAGE DIVIDEND BY MEMBERS. Each person who is a
Member of the Corporation on the effective date of this section 2(b) of this
Article IX of the By-Laws and continues as a Member after such date and each
person who becomes a Member of the Corporation after such effective date shall,
by such act alone, consent and be deemed to have consented that the amount of
any distributions with respect to the Member's patronage which are made in
written notices of allocation (as defined in section 1388 of the IRC) and which
are received by the Member from the Corporation, will be taken into account by
the Member at their stated dollar amounts in the manner provided in section
1385(a) of the IRC in the taxable year in which such written notices of
allocation are received by the Member. This consent, however, shall not extend
to written notices of allocation received by the Member as part of a
nonqualified payment of patronage which clearly indicate on their face that they
are nonqualified. By way of illustration, the term "written notice of
allocation" shall include such items as the Promissory Notes, the shares of
Class B Common Stock, a notice or statement that such securities have been
deposited with a bank or other qualified agent on behalf of the Member, a notice
of credit to the account of the Member on the books of the Corporation (against
stock subscription or any other indebtedness as the Corporation may elect) and
such other forms of notice as the Board of Directors may determine, distributed
by the Corporation in payment, or part payment of the Patronage Dividends. The
stated dollar amount of the Promissory Notes is the principal amount thereof and
the stated dollar amount of the shares of Class B Common Stock is the par value
thereof.



                                       14
<PAGE>   184

SECTION 3. ISSUANCE OF CLASS B COMMON STOCK. In order to ensure the
Corporation's opportunity for healthy growth and expansion and in order to meet
the corresponding needs for additional working capital the following plan for
the investment by Members of part of the Patronage Dividend shall, subject to
modification or termination by the Board of Directors, be in effect:

        (a) ANNUAL ISSUANCE. With respect to the Patronage Dividend payable for
each fiscal year, the Corporation may pay each Member a portion of such
Patronage Dividend, not to exceed two percent (2%) of Member's net purchases
(computed to the nearest multiple of $100) from the Corporation during such
fiscal year, in shares of Class B Common Stock of the Corporation at the par
value thereof; provided, however, that at least twenty percent (20%) of such
Member's Patronage Dividend shall be paid in money or by qualified check.

SECTION 4. PROMISSORY NOTES. Subject only to the payment of at least twenty
percent (20%) of each Member's annual Patronage Dividend in cash and
distribution of Class B Common Stock as provided in section 3 of this Article
IX, the Corporation may pay each Member all or any portion of the annual
Patronage Dividend in Promissory Notes which shall bear interest at the rate
from time to time fixed by the Board of Directors and shall mature at the time
fixed by the Board of Directors not later than five (5) years from the date of
issuance, and may be subordinated to any liabilities or obligations of the
Corporation, existing, contingent or created after date of issuance. The
Corporation shall have a lien upon and a right of setoff against any said
Promissory Notes issued to a Member to secure payment of any indebtedness due
the Corporation or any of its subsidiaries by the Member.

SECTION 5. HARDSHIP. If, upon application by a Member, the Board of Directors
shall determine that payment of such Member's Patronage Dividend for any year by
the method herein provided or prescribed by the Board of Directors imposed an
undue hardship upon such Member, the Board of Directors, in its discretion and
with due regard for the financial condition and requirements of the Corporation,
may authorize and cause the payment of all or any additional part of such
Patronage Dividends in cash. The Board of Directors may implement this provision
by adopting hardship guidelines and delegating authority to an officer or
officers.


                                    ARTICLE X
                               GENERAL PROVISIONS

SECTION 1. DIVIDENDS. Dividends upon the capital stock of the Corporation,
subject to the provisions of the Certificate of Incorporation, may be declared
out of gross margins of the Corporation, other than gross margins from business
done with or for Members, after deducting therefrom all expenses directly or
indirectly allocable thereto, by the Board of Directors at any regular or
special meeting, pursuant to law. Dividends



                                       15
<PAGE>   185

may be paid in cash, property, Promissory Notes, or shares of the capital stock,
subject to the provisions of the Certificate of Incorporation.

SECTION 2. ANNUAL STATEMENT. The Board of Directors shall present at each annual
meeting and when called for by vote of the stockholders at any special meeting
of the stockholders, a full and clear statement of the business and conditions
of the Corporation.

SECTION 3. CHECKS. All checks or demands for money and notes of the Corporation
shall be signed by such officer or officers or as the Board of Directors may
from time to time designate.

SECTION 4. FISCAL YEAR. The fiscal year shall begin the first Sunday closest to
December 31, whether that day falls in December or in January.


                                   ARTICLE XI
                                BY-LAW AMENDMENTS

SECTION 1. BY-LAW AMENDMENTS. These By-Laws may be altered or repealed at any
annual meeting of the stockholders or at any special meeting of the stockholders
at which a quorum is present or represented, provided notice of the proposed
alteration or repeal be contained in the notice of such special meeting, or by
the affirmative vote of two-thirds of the Board of Directors then in office at
any regular meeting of the board or at any special meeting of the board if
notice of the proposed alteration or repeal be contained in the notice of such
special meeting; provided, however, that no change of time or place of the
meeting for the election of directors shall be made within sixty (60) days next
before the day on which such meeting is to be held, and that in case of any
change of such time or place, notice thereof shall be given to each stockholder
in person or by letter mailed to the stockholder's last known post office
address at least twenty (20) days before the meeting is held.



                                   ARTICLE XII
                       QUALIFYING SHARES OF CAPITAL STOCK

SECTION 1. QUALIFYING SHARES. The unit ownership of Class A Common Stock shall
consist of sixty (60) shares and no person shall be deemed to be a Stockholder
of the Corporation or shall exercise any of the rights of a Stockholder until
such person has become the holder of record of sixty (60) fully paid and
nonassessable shares of said Class A Common Stock, $100 par value, for each
store owned up to a maximum of 300 such shares, representing 5 or more stores.


                                       16
<PAGE>   186


                                  ARTICLE XIII
              INDEMNIFICATION OF DIRECTORS, OFFICERS AND EMPLOYEES

SECTION 1.  INDEMNIFICATION.

        (a) The Corporation shall indemnify any person who was or is a party or
is threatened to be made a party to any threatened, pending or completed action,
suit or proceeding, whether civil, criminal, administrative, or investigative
(other than an action by or in the right of the Corporation) by reason of the
fact that such person is or was a director, officer, employee or agent of the
Corporation, or is or was serving at the request of the Corporation as a
director, officer, employee or agent of another corporation, partnership, joint
venture, trust or other enterprise, against expenses for which such person has
not otherwise been reimbursed (including attorneys' fees, judgments, fines and
amounts paid in settlement) actually and reasonably incurred by such person in
connection with such action, suit or proceeding, if such person acted in good
faith and in a manner which was reasonably believed to be in or not opposed to
the best interests of the Corporation, and, with respect to any criminal action
or proceeding, had no reasonable cause to believe that the conduct in question
was unlawful. The termination of any action, suit or proceeding by judgment,
order, settlement, conviction, or upon a plea of nolo contendere or its
equivalent, shall not, of itself, create a presumption that the person did not
act in good faith and in a manner which was reasonably believed to be in or not
opposed to the best interest of the Corporation, and, with respect to any
criminal action or proceeding had reasonable cause to believe that the conduct
in question was unlawful.

        (b) The Corporation shall indemnify any person who was or is a party or
is threatened to be made a party to any threatened, pending or completed action
or suit by or in the right of the Corporation to procure a judgment in its favor
by reason of the fact that such person is or was a director, officer, employee
or agent of the Corporation, or is or was serving at the request of the
Corporation as a director, officer, employee or agent of another corporation,
partnership, joint venture, trust or other enterprise against expenses for which
such person has not otherwise been reimbursed (including attorneys' fees and
amounts paid in settlement) actually and reasonably incurred by such person in
connection with the defense or settlement of such suit or action if such person
acted in good faith and in a manner which was reasonably believed to be in or
not opposed to the best interests of the Corporation and except that no
indemnification shall be made in respect of any claim, issue or matter as to
which such person shall have been adjudged to be liable for negligence or
misconduct in the performance of such person's duty to the Corporation unless
and only to the extent that the Court of Chancery of Delaware or the court in
which such action or suit was brought shall determine upon application that,
despite the adjudication of liability but in view of all the circumstances of
the case, such person is fairly and reasonably entitled to indemnification for
such expenses which the Court of Chancery of Delaware or such other court shall
deem proper.


                                       17
<PAGE>   187

        (c) To the extent that a director, officer, employee or agent of the
Corporation has been successful on the merits or otherwise in defense of any
action, suit or proceeding referred to in Paragraphs 1(a) or (b) of this
Article, or in defense of any claim, issue or matter therein, such person shall
be indemnified against expenses (including attorneys' fees), actually and
reasonably incurred by such person in connection therewith.

        (d) Any indemnification under Paragraphs 1(a) or (b) of this Article
(unless ordered by a court) shall be made by the Corporation only as authorized
in the specific case upon a determination that indemnification of the director,
officer, employee or agent is proper in the circumstances because such person
has met the applicable standard of conduct set forth in such Paragraphs 1(a) or
(b) of this Article. Such determination shall be made (i) by the Board of
Directors by a majority vote of a quorum, consisting of directors who were not
parties to such action, suit or proceeding, or (ii) if such a quorum is not
obtainable, and a quorum of disinterested directors so directs, by independent
legal counsel in written opinion, or (iii) by the stockholders.

        (e) Expenses incurred by defending a civil or criminal action, suit or
proceeding may be paid by the Corporation in advance of the final disposition of
such action, suit or proceeding as authorized by the Board of Directors in the
specific case upon receipt of an undertaking by or on behalf of the director,
officer, employee or agent to repay such amount unless it shall ultimately be
determined that he is entitled to be indemnified by the Corporation.

        (f) The indemnification provided in this Article shall not be deemed
exclusive of any other rights to which those seeking indemnification may be
entitled under any by-law, agreement, vote of stockholders or disinterested
directors or otherwise, or of any other indemnification which may be granted to
any person apart from this Article, both as to action in its official capacity
and as to action in another capacity while holding office, and shall continue as
to a person who has ceased to be a director, officer, employee or agent and
shall inure to the benefit of the heirs, executors and administrators of such a
person.

SECTION 2. INSURANCE. The Corporation shall have power to purchase and maintain
insurance on behalf of any person who is or was a director, officer, employee or
agent of the Corporation or is or was serving at the request of the Corporation
as a director, officer, employee or agent of another corporation, partnership,
joint venture, trust or other enterprise, against any liability asserted against
and incurred by such person in any such capacity, or arising out of its status
as such, whether or not the Corporation would have the power to indemnify such
person against such liability under the provisions of this Article.



                                       18

<PAGE>   188
                                                                  EXHIBIT 2.3(a)



                          INITIAL DIRECTORS OF TRUSERV


J.W. (BILL) BLAGG - 47
Weakley-Watson True Value
Brownwood, TX
Term expires in 1998.  Eligible for reelection.

WILLIAM M. CLAYPOOL, III - 74
Claypool True Value
Needles, CA
Term expires in 2000.

DANIEL A. COTTER - 61
Chicago, IL
Term expires in 1998.  Eligible for reelection.
(The parties and their respective Directors have agreed that Mr. Cotter will be
renominated on an annual basis for Chairman of the Board until retirement).

JAY FEINSOD - 53 
Feinsod ServiStar Hardware, Inc.
Port Chester, NY
Term expires in 1998.  Eligible for reelection.

DAVE GUTHRIE - 44
Guthrie ServiStar Building Materials
Indianapolis, IN
Term expires in 2000.  Eligible for reelection.

WILLIAM M. HALTERMAN - 49
Halterman's True Value
Petersburg, WV  26847
Term expires in 1999.  Eligible for reelection.
<PAGE>   189

WILLIAM HOOD - 57
Coast to Coast
Emmett, ID
Term expires in 2000.  Eligible for reelection.

JAMES HOWENSTINE - 53
Coast to Coast
Decatur, IN
Term expires in 1999.  Eligible for reelection.

JERRALD T. KABELIN - 59
Kabelin True Value
LaPorte, IN
Term expires in 1999.  Eligible for reelection.

PETER G. KELLY - 53
Lunt & Kelly's ServiStar Home Center
Newburyport, MA
Term expires in 1999.  Eligible for reelection.

ROBERT J. LADNER - 50
Ladner's True Value
Granite Falls, MN
Term expires in 1999.  Eligible for reelection.

PAUL E. PENTZ - 56
Butler, PA
Term expires in 1999.  Eligible for reelection.

GEORGE V. SHEFFER - 44
Murdale True Value
Carbondale, IL
Term expires in 2000.  Eligible for reelection.

DENNIS A. SWANSON - 57
Steamboat True Value Hardware
Steamboat Springs, CO
Term expires in 1998.  Eligible for reelection.

<PAGE>   190

JOHN WAKE, JR. - 41
Tom Brown ServiStar Hardware, Inc.
Richmond, VA
Term expires in 2000.  Eligible for reelection.

JOHN M. (MITCH) WEST, JR. - 44
Gulf Coast True Value
Englewood, FL
Term expires in 1998.  Eligible for reelection.

BARBARA B. WILKERSON - 48
Blackhawk ServiStar Hardware
Charlotte, NC
Term expires in 1998.  Eligible for reelection.

<PAGE>   191
                                                                  EXHIBIT 2.3(b)





                               EXECUTIVE OFFICERS




DANIEL A. COTTER  - 61
Chief Executive Officer & Chairman of the Board


PAUL E. PENTZ  - 56
President & Chief Operating Officer


DONALD J. HOYE - 48
Executive Vice President - Business Development


EUGENE J. O'DONNELL - 50
Executive Vice President - Merchandising


KERRY J. KIRBY - 49
Executive Vice President & Chief Financial Officer


<PAGE>   192
                                                                  EXHIBIT 3.2(c)






                         B STOCK INVESTMENT REQUIREMENT


ANNUAL PURCHASE:

HANDLED (WAREHOUSE/STOCK & PAINT; POOL/RELAY)
0 - $499,999                                          14%
$500,000 TO $999,999                                   7%
$1,000,000 TO $1,499,999                               4%
$1,500,000 AND ABOVE                                   2%

DIRECT/DROP SHIP AND FACTORY
   DIRECT PAINT
0 - $1,499,999                                         3%
$1,500,000 AND ABOVE                                   2%

LUMBER AND BUILDING MATERIALS ("L/BM")
0 - $499,999                                           3%
$500,000 - $999,999                                    2%
$1,000,000 AND ABOVE                                   1%




NOTE:             . MINIMUM HARDWARE INVESTMENT IN NEW CO-OP IS
                    $25,000 IN B STOCK.
                  . MINIMUM L/BM INVESTMENT IS $15,000.
                  . THIS DOCUMENT MAY BE AMENDED OR MODIFIED FROM
                    TIME TO TIME BY THE TRUSERV BOARD OF DIRECTORS.

<PAGE>   193
                                                                     EXHIBIT 3.3


                           PATRONAGE DIVIDEND FORMULA

         A. Patronage dividends for SCC Members for the fiscal year ending June
30, 1997, and for Cotter Members for the stub period ending June 30, 1997, will
be calculated, in consultation with the respective auditors of SCC and Cotter,
in a manner consistent with prior practices for each Company, and will be
distributed by the Continuing Corporation to former SCC Members and former
Cotter Members in a manner consistent with the prior practices of each Company,
without regard to whether the determination, declaration or payment of such
dividends occurs after June 30, 1997 (the "Effective Date"). 

         B. Patronage dividends will be determined at the end of each fiscal
year of the Continuing Corporation after the Effective Date and distributed to
former SCC Members and to former Cotter Members, respectively, as follows: 

FIRST FISCAL YEAR-END AFTER EFFECTIVE DATE

         1. Management of the Continuing Corporation will determine the
patronage dividends for the first fiscal year by establishing four (4) separate
patronage dividend pools. The pools will be entitled Lumber, Direct Ship, SCC,
and TV.

         2. For each pool, earnings before interest and taxes ("EBIT") will be
determined using generally accepted accounting principles. For the Direct Ship
pool, this calculation will be the only and final calculation made.

<PAGE>   194
         3. From each remaining pool, there will then be:

            a) a transition expense deduction, representing the expenses,
including indirect expenses, incurred for integration and the development of
common operating systems and processes. The total year-end transition expense
will be allocated by determining the total such expenses incurred by the Company
during the fiscal year, and allocating these expenses to the respective pool in
proportion to its respective percentage of the total EBIT; and

            b) an interest expense deduction, which will be allocated by
determining the total such expenses incurred by the Company during the fiscal
year, and allocating these expenses to the respective pool in proportion to its
respective share of assets employed to derive patronage dividends for that year.
For the Lumber Pool, this will be the final calculation made and for SCC and TV,
this will be the base calculation.

         4. For the two remaining pools, SCC and TV, each base calculation will
then be allocated in proportion to paint, stock and relay sales, consistent with
prior practices for the respective Company. This will be the final calculation
made for SCC and TV.

SECOND FISCAL YEAR-END AFTER EFFECTIVE DATE

The above-mentioned procedure for calculating the first fiscal year-end
patronage dividend distribution will be followed, with an additional pool being
established. Such pool will be based upon manufactured paint sales and be
entitled Paint. The Paint pool will be calculated in the same manner as the
Lumber pool, and will no longer be considered as part of the SCC and TV
calculations.


<PAGE>   195



THIRD AND SUBSEQUENT FISCAL YEAR-ENDS AFTER EFFECTIVE DATE

The above-mentioned procedure for calculating the second fiscal year-end
patronage dividend distribution will be followed, with the following exceptions:

         a) the SCC and TV pools will be eliminated, and step 4 above will no
longer be necessary;

         b) two additional pools will be created, one entitled Stock and one
entitled Relay, each being based upon the fiscal year-end sales in the
respective categories.

         c) the additional pools will be calculated in the same manner as the
Lumber pool.

Note: The above-mentioned procedures may be amended or modified from time to
time by resolution of the TruServ Board of Directors.
<PAGE>   196
                                                                  EXHIBIT 3.8

                RETAIL MEMBER AGREEMENT WITH TRUSERV CORPORATION
                       AN INDEPENDENT RETAILER COOPERATIVE

THIS AGREEMENT between                        
                       ---------------------------------------------------------
d/b/a
      --------------------------------------------------------------------------

[ ] True Value    [ ] ServiStar      [ ] Coast to Coast   [ ] Taylor Rental  
[ ] Grand Rental  [ ] Home & Garden  [ ] Induserve        [ ] Other

of
  ------------------------------------------------------------------------------
                                 (Full Address)

the retail member hereinafter referred to as the "Member," and TRUSERV
CORPORATION, a Delaware Corporation, hereinafter referred to as the "Company."

The Company is an organization operated on a cooperative basis by and for
independent retailers who operate hardware stores, home or garden centers,
rental stores or similar retail operations.

WHEREBY it is agreed as follows:

THE COMPANY AGREES:

To sell merchandise of the type typically sold in retail hardware stores or home
and garden centers or rented at full service rental centers, to provide for
shipment or delivery of such merchandise to the Member's address indicated on
this Agreement, to permit use of the servicemark associated with the program
checked above ("Designated Mark") and other permitted Company owned
servicemarks, trademarks, collective membership marks, tradenames or brandnames
("Marks") under the conditions of this Agreement for so long as the Company has
a current registration, and to offer services to the Member.

To invoice at the Company's current prices in respect of the category of
merchandise and services involved, and to apply all payments by Member toward
final settlement of the Member's financial obligations. The excess, if any, of
the payments made, less any additional expenses due to non-conformance with
established payment policies or prescribed procedures, shall be paid or credited
to the Member.

To pay annually to the Member a Patronage Dividend on the basis of the volume of
and margins applicable to merchandise and services purchased by the Member from
the Company during each such year. Patronage Dividends shall be determined as of
the end of each fiscal year of the Company and shall be payable out of the
excess, if any, of gross margins from business done with or for Members, after
deducting therefrom the following:

          (a)  Expenses directly or indirectly related to such business;

          (b) Such reasonable reserves for necessary corporate purposes as may
from time to time be provided by the Board of Directors for depreciation and
obsolescence, state and federal taxes, bad debts, casualty losses, insurance and
other corporate and operating charges and expenses, all established and computed
in accordance with generally accepted accounting principles; and

          (c) Such reasonable reserves for working capital necessary for the
operation of the Corporation and for deficits arising from such operation,
including deficits from business other than business done with or for Members.

That within a reasonable time following but in no event later than the fifteenth
day of the ninth month after the close of each fiscal year, the Patronage
Dividends shall be computed in respect of such year and a proper allocation and
payment thereof made to the Member based on the volume and applicable margins of
merchandise and services purchased by the Member. Patronage Dividends are paid
in accordance with the Company's By-Laws (principally Article IX thereof) which
provide, in substance, as follows:

Re: Form of Patronage Distribution Generally
"The Board of Directors may, in its discretion, determine to pay Patronage
Dividends either all in a form that will be treated as a deductible qualified
written notice of allocation within the meaning of section 1388(c) of the
Internal Revenue Code of 1986, as amended (hereinafter referred to as the
"IRC"), all in a form that will be treated as a nonqualified written notice of
allocation within the meaning of section 1388(d) of the IRC, or part in
qualified form and part in nonqualified form. At least twenty percent (20%) of
any qualified payment of Patronage Dividends shall be


                                     C-1
<PAGE>   197
paid in cash. Subject to this limitation with respect to qualified
distributions, the Board of Directors may decide that the balance of any
Patronage Dividend be paid, in whole or in part, in cash, property, Class B
Common Stock, promissory notes or other evidences of indebtedness, or in any
other form of written notice of allocation (within the meaning of section
1388(b) of the IRC)." [IX section 2(a), in part.]

Re: Class B Common Stock
"With respect to the Patronage Dividend payable for each fiscal year, the
Company may pay each Member a portion of such Patronage Dividend, not to exceed
two percent (2%) of Member's net purchases (computed to the nearest multiple of
$100) from the Company during such fiscal year, in shares of Class B Common
Stock of the Company at the par value thereof; provided, however, that at least
twenty percent (20%) of such Member's Patronage Dividend shall be paid in money
or by qualified check." [IX section 3(a).]

Re: Promissory (Subordinated) Notes
"Subject only to the payment of at least twenty percent (20%) of each Member's
annual Patronage Dividend in cash and distribution of Class B Common Stock as
provided in section 3 of this Article IX, the Company may pay each Member all or
any portion of the annual Patronage Dividend in Promissory Notes which shall
bear interest at the rate from time to time fixed by the Board of Directors and
shall mature at the time fixed by the Board of Directors not later than five (5)
years from the date of issuance, and may be subordinated to any liabilities or
obligations of the Company, existing, contingent or created after date of
issuance." [IX section 4, in part.]

To hold Markets and other meetings from time to time for the purpose of keeping
Members better informed on trends in the industry, presenting merchandise or
services available and enabling Members to exchange ideas with fellow Members.

THE MEMBER AGREES:

Upon execution of this Agreement, to purchase sixty (60) qualifying shares of
the Company's Class A Common Stock at a purchase price of $100 per share for
each store owned by Member, to a maximum of three hundred (300) shares for five
(5 ) or more stores, as defined in the Subscription to Shares agreement,
attached hereto and made a part of this Agreement.

To establish, operate and maintain a retail hardware store, home or garden
center ("Retail Store") retailing merchandise and services to consumers if the
Designated Mark is True Value, ServiStar, Coast to Coast or Home & Garden
Showplace, or a full service rental store ("Rental Center") renting appropriate
merchandise if the Designated Mark is Taylor Rental or Grand Rental, or to carry
on related retail activities if using any other Designated Mark indicated above,
and to sell or rent merchandise carrying the Company's exclusive brands only at
the retail location indicated on this Agreement.

To utilize the Company as its primary supplier for the types of merchandise
offered by the Company under each Agreement for which a Member signs.

To buy from the Company in accordance with the Company procedures and practices
set forth in the Policies and Procedures Manual, which include entering
warehouse orders using electronic order entry equipment functionally compatible
with the Company's equipment, and entering all other orders using electronic
equipment whenever possible.

To comply with the Company's By-Laws as may be amended from time to time. To
notify the Company, in writing, immediately upon any change in business name,
form, ownership or control.

To pay on the date due all invoices on accounts receivable statements and any
other financial obligations to the Company and subsidiaries, and to pay a one
and one-half percent (1-1/2%) per month service charge, but not to exceed the
maximum amount permitted by law, on past due balance of accounts. Upon either
termination of this Agreement or Member's failure to pay on the date due all
invoices on accounts receivable statements and any other financial obligations
to the Company, to pay immediately all amounts due, including future dated
invoices, from the Member to the Company and its subsidiaries.

That all information and material furnished the Member, including without
limitation, bulletins, price lists, brands, services, illustrated catalogs,
merchandising and pricing options, computer hardware and software, electronic
data and the Policies and Procedures Manual is confidential property of the
Company, developed and promoted for the benefit of Members, and the Member
agrees not to divulge or display any of the information contained in this
material to anyone





                                     C-2

<PAGE>   198
who is not a Member, or not affiliated with the Company, and not to use such
information in a way which is detrimental to the Company or its Members. The
Member agrees to use such information and material only in connection with the
Member's purchases from the Company and for the purpose of promoting the
Member's retail business with the Member's retail customers. The Member
acknowledges and confirms that any dissemination or other disclosure of such
information and material for any other purpose, or to anyone not affiliated with
the Company, shall cause immediate and irreparable harm to fellow Members and
the Company. All such information and material shall be immediately returned to
the Company upon termination of this Agreement.

To review the By-Laws and prospectus of the Company, receipt of which is hereby
acknowledged, and which provide, in Article IX section 2(b) of the By-Laws, that
Membership in the Company constitutes consent to take written notices of
allocation into account at their stated dollar amount as provided in section
1385(a) of the IRC, unless such written notices clearly indicate on their face
that they are nonqualified, in the taxable year in which received. By entering
into this Agreement and becoming a member of this Company after receiving a copy
of the By-Laws and notification of the By-Law consent provision, Member agrees
and consents to be bound by Article IX, section 2(b) of the By-Laws. Such
"membership consent" (within the meaning of section 1388(c)(2)(B) of the IRC)
may be revoked by Member only by terminating its Membership in the Company in
the manner provided in this Agreement.

That the Board of Directors has the authority to set the composition of the
Patronage Dividend each year, provided that at least twenty percent (20%) of
each Member's share is paid in money or by qualified check.

That the Member may receive different services or charges based on the amount of
merchandise purchased by Member.

To the right and necessity of the Company to control the use of its Designated
Mark and other Marks and to maintain the reputation for quality products,
services and goodwill associated with such Marks. That the display and use of
the Designated Mark or any other Company owned Marks are permitted only on the
following conditions:

         (a) The Designated Mark and any other Marks permitted by the Company,
are the only servicemarks which Member is entitled to use, and the Company may,
at its sole discretion, sell specified exclusive brand merchandise only to
Members who are permitted to use a particular Designated Mark;

         (b) The Designated Mark or any other Company owned Marks cannot be used
with the trademark or servicemark of any hardware store, home or garden center,
building center, rental center or merchandising organization other than the
Company's, and may only be used at the retail location indicated on this
Agreement;

         (c) The Member's store and premises will be maintained in a clean and
orderly condition;

         (d) If a Retail Store, the Member will offer sufficient breadth and
depth of merchandise in the core retail departments to serve the needs of retail
consumers. For a hardware store, these departments include: Builders Hardware
and Supplies, Cleaning Supplies, Electrical Supplies, Lawn and Garden, Paint and
related Sundries, Plumbing, Tools and Home Decor;

         (e) If a Retail Store, the Member will maintain a retail inventory of
representative quantities of the Company's exclusive brand merchandise
(including, for example, paint and outdoor power equipment for hardware stores),
as offered, advertised and promoted by the Company;

         (f) If a Rental Center, the Member will offer sufficient breadth and
depth of rental merchandise to serve the needs of rental consumers;

         (g) The Member's business operations will be conducted in such a
fashion as to enhance the reputation of fellow Members and the Company; and

         (h) That Member shall not be entitled to use the Designated Mark or any
other Company owned Mark as part of its corporate or partnership name, with the
exception of any Member who was a Member and used it as such prior to January,
1997.

That during the term of this Agreement, Member shall not obtain any proprietary
rights in the Designated Mark or any other Company Marks by use thereof.
Licensee expressly acknowledges and agrees that the license granted under this
Agreement to use the Designated Mark or any other Company owned Mark is
non-exclusive and non-transferable, and that the Company has and retains the
right to grant other licenses without any limitations as to territory, product,





                                     C-3

<PAGE>   199
terms or otherwise. Within thirty days of termination of this Agreement, Member
shall cease the use of all Company owned Marks, including the Designated Mark,
and remove, at Member's expense, all store identification signs and decals which
contain any Marks owned by the Company, shall cease any display or advertising,
directly or indirectly, as a store using the Designated Mark, and shall delete
the Designated Mark and any other Company owned Marks from its business name
including, if applicable, Member's corporate name. That if Member fails to
comply with this paragraph within the time stated, Member authorizes and fully
empowers the Company, or its agent, at Member's expense, to enter upon its store
property and buildings, and remove all exterior and interior signs, decals and
other identification items specified in this paragraph, and also to withhold any
monies due Member until the terms of this paragraph are complied with.

That the Company has not made any representation or prediction as to the
profitability of Member's store.

THE COMPANY AND MEMBER AGREE:

That Member, as an independent retailer, is free to decide how to operate its
business, determine what merchandise it will stock, sell or rent and how its
store shall be identified.

That the amount of any distributions with respect to Member's patronage made in
written notices of allocation (as defined in section 1388 of the IRC) and which
are received by Member from the Company, will be taken into account by Member at
their stated dollar amounts in the manner provided in section 1385(a) of the IRC
in the taxable year in which such written notices of allocation are received by
Member; provided, however, that this Agreement shall not extend to written
notices of allocation received by Member as part of a Patronage Dividend which
clearly indicate on their face that they are nonqualified. The Member
understands and agrees that the Promissory Notes and the shares of Class B
Common Stock distributed by the Company in payment, or part payment, of the
Patronage Dividends are "written notices of allocation" within the meaning of
the statute and must be taken into account by Member. The stated dollar amount
of the Promissory Notes is the principal amount thereof and the stated dollar
amount of the shares of Class B Common Stock is the par value thereof. The first
sentence of this paragraph is intended to constitute "consent in writing" within
the meaning of section 1388(c)(2)(A) of the IRC and may be revoked as provided
in section 1388(c)(3)(B) of the IRC, provided, however, that, so long as Member
remains a member of the Company, revocation by Member of its "consent in
writing" shall not revoke Member's "membership consent."

That the Promissory Notes and Class B Common Stock need not be physically
distributed to the Member but may be held in safekeeping for the Member (either
in separate securities or as part of a bulk security) and that notices of the
Member's allocation of Promissory Notes and Class B Common Stock to be deposited
in safekeeping are "written notices of allocation" and shall be taken into
account as provided for in this Agreement.

That this Agreement is not assignable or transferable by the Member without the
written consent of the Company, but Company shall have the right to assign this
Agreement. Change in control or management of a corporate, partnership or
limited liability company Member must be approved in writing by the Company.

That this Agreement shall continue in force from year to year unless it is
terminated as follows:

The Company shall have the right to immediately terminate this Agreement by
written notice to the Member, (i) in the event and at the time or after the
Member becomes insolvent, commits any act of bankruptcy, files a voluntary
petition in bankruptcy, is adjudicated a bankrupt, or (ii) breaches any term,
condition or obligation under this Agreement or any other agreement with the
Company or one of its subsidiaries, which breach is not cured within thirty (30)
days (ten (10) days in case of nonpayment of accounts receivable statements or
any other financial obligations to the Company, or within the applicable cure
period in an agreement with the Company subsidiary) after the Member's receipt
of written notice of such breach from the Company.

This Agreement may be terminated unilaterally by the Member upon sixty (60) days
written notice mailed to any executive officer of the Company at the Company's
principal office.

This Agreement may be terminated unilaterally by the Company upon sixty (60)
days written notice mailed to the Member at the address shown on the books of
the Corporation; provided, however, that such termination by the Company shall
occur after the affirmative vote of two-thirds or more of the directors then in
office that such termination is in the best interests of the Company. Without
limiting the generality of the foregoing, the following events shall be deemed
to create situations in which it is prima facie in the best interests of the
Company to terminate an agreement with a Member: death or incapacity of a
Member, low or no participation, change in the nature, composition, management,
or control of a Member's business organization, or Member engages in a course of
conduct 





                                     C-4

<PAGE>   200


or undertakes actions which are reasonably determined by the Board of Directors
to be materially adverse to the interests of the Company, or any other reason
set forth in the By-Laws of the Company.

That this Agreement shall be automatically modified upon notice from the Company
to the Member of any relevant change in the Certificate of Incorporation and/or
By-Laws of the Company, or by resolution of the Board of Directors.

That this Agreement, and any other agreement which Member signs with the
Company, is the entire and complete Agreement between the Member and the Company
and that there are no prior agreements, representations, promises, or
commitments, oral or written, which are not specifically contained in this
Agreement or any other agreement which Member signs with the Company. That the
current form of the Company Member Agreement shall govern all past and present
relations, actions or claims arising between the Company and the Member.

That should any provision of this Agreement be declared invalid under or in
conflict with any existing or future law or regulation such provision shall be
modified to conform with that law and such modification shall not affect any
other provision of this Agreement which shall continue in full force and effect.

That failure on the part of the Company at any time or times to enforce any
breach by Member of the Membership Agreement, Certificate of Incorporation,
By-Laws, or Policies of the Company, or of any written agreements with Member
shall not constitute or be held to be a waiver of any succeeding breach thereof.

That the Company shall have a lien on and a right of setoff against any stock or
notes, including those issued as Patronage Dividends, and against any cash
portion of such Patronage Dividend which is in excess of twenty percent (20%) of
the overall Patronage Dividend payable in any year for such indebtedness of the
Member to the Company or its subsidiaries as may, for whatever cause, exist. In
the event that the Company initiates proceedings to recover amounts due it by
Member or for any breach of this Agreement or to seek equitable or injunctive
relief against the Member, the Company shall be entitled to the recovery of all
associated costs, interest and reasonable attorney's fees. This Agreement shall
be enforced against either Member or Company, only in courts located in Cook
County or any Illinois county contiguous to Cook County, Illinois, and only be
interpreted in accordance with the substantive laws of Illinois without giving
effect to its conflict of laws principles.

Prospective Member's signature on this Agreement constitutes an offer only and
this Agreement shall have no force or effect until duly accepted and signed by
the Company at its principal office and National Headquarters which is located
at 8600 West Bryn Mawr Avenue, Chicago, Illinois 60631-3505.

WITNESS the Member's hand and seal this         day of                19      
                                        -------        -------------,   ------.

      --------------------------------------------------------------------------
                          Member Entity
d/b/a
      --------------------------------------------------------------------------
check: [ ]sole proprietor [ ] partnership [ ] corporation [ ] limited liability
                                                              company

      Retail Location Address
                              --------------------------------------------------
                          City                       State        Zip
                              -----------------------     --------   -----------
                          By:
                              --------------------------------------------------
                          Title:
                                ------------------------------------------------

                     WITNESS
                            ----------------------------------------------------
                     Address
                            ----------------------------------------------------
                     City                           State         Zip
                         --------------------------      --------    -----------

ACCEPTED this            day of                19         at Chicago, Illinois
              ----------        -------------,   -------,

By TRUSERV CORPORATION, by its duly authorized agent.


                                                                (SEAL)
                  ----------------------------------------------
                                                     President
                  ----------------------------------


                                     C-5
<PAGE>   201
                                                                EXHIBIT 4.13


                              SUBSIDIARIES OF SCC
                                 AS OF 12/9/96
                      (ALL ARE PENNSYLVANIA CORPORATIONS)


Advocate Services, Inc.
Authorized:     1,000 shares common, par value $1.00
Issued:         100 shares common
Holder(s):      SCC


        Total Exposition Concepts, Inc.
        Authorized:     1,000 shares common, par value $1.00
        Issued:         300 shares common
        Holder(s):      Advocate Services, Inc.

        Advocate Retail Services, Inc.
        Authorized:     1,000 shares common, par value $1.00
        Issued:         1,000 shares common
        Holder(s):      Advocate Services, Inc.


KCI Coatings, Inc.
Authorized:     100,000 shares Class A Common, par value $100.00
                50,000 shares Common Preference, par value $100.00
                500,000 shares Preferred, par value $50.00
Issued:         10 shares Class A Common
Holder(s):      SCC


Speer Hardware Company (will merge into SCC 1/1/97)
Authorized:     100,000 shares Class A Common, par value $100.00
                50,000 shares Common Preference, par value $100.00
                500,000 shares Preferred Series A, par value $50.00
Issued:         13,000 shares Class A Common
                *2,244 shares Common Preference
                *11,259 shares Preferred, Series A
Holder(s):      Class A Common - SCC
                Common Preference and Preferred shares are held by Speer
                members (approximately 100 members)

                *As of 8/31/96
<PAGE>   202
SERVISTAR Commodities, Inc.
Authorized:     100,000 shares common
Issued:         100 shares common
Holder(s):      SCC


Taylor Rental Corporation
Authorized:     1,000 shares common, par value $1.00
Issued:         1,000 shares common
Holder(s):      SCC

<PAGE>   203
                                                                    EXHIBIT 5.13


COTTER & COMPANY WHOLLY-OWNED (UNLESS OTHERWISE NOTED) SUBSIDIARIES:

COTTER ACCEPTANCE CO., INC., AN ILLINOIS CORPORATION, AND ITS WHOLLY-OWNED
SUBSIDIARY:
         WARNER TRUE VALUE(R) HARDWARE, INC., A MINNESOTA CORPORATION
COTTER CANADA HARDWARE AND VARIETY COMPANY INC., A MANITOBA CORPORATION
         COTTER CANADA HARDWARE AND VARIETY COOPERATIVE INC.(1), A CANADIAN    
CORPORATION
TRUE VALUE(R) DE MEXICO, S.A. DE C.V.(2), A MEXICO CORPORATION
COTTER REAL ESTATE AGENCY, INC., AN ILLINOIS CORPORATION
GENERAL PAINT & MANUFACTURING COMPANY, AN ILLINOIS CORPORATION(3)
COTTER TRUCKING, INC., AN ILLINOIS CORPORATION



- --------
(1) Partially-owned subsidiary of Cotter Canada Hardware and Variety 
    Company, Inc.


(2) Majority-owned by Cotter & Company, minority owned by Cotter Acceptance Co.,
    Inc.


(3) Formerly Atlas Power Equipment Co. and Wheeler Manufacturing Co., also
    formerly Cotter Merchandising & Sales, Inc.
<PAGE>   204
                                                                 EXHIBIT 8.2(b)

1.      Cotter and each of its subsidiaries which will survive the Merger is
duly organized, validly existing and in good standing under the laws of its
state or other jurisdiction of incorporation and has the corporate power to
carry on its business as it is now being conducted.

2.      The Agreement and the Merger have been duly authorized by all necessary
corporate action.

3.      The Agreement constitutes the legal, valid and binding obligation of
Cotter and is enforceable against Cotter in accordance with its respective
terms (except as otherwise provided in opinion letter).

4.      No pending or threatened material litigation, etc., except as set forth
in the Cotter Disclosure Letter.

5.      No applicable dissenters rights under the DGCL.

<PAGE>   205
                                                                EXHIBIT 8.3(c)


1.      SCC and each of its subsidiaries which will survive the Merger is duly
organized, validly existing and in good standing under the laws of its
Commonwealth or state of incorporation and has the corporate power to carry on
its business as it is now being conducted.

2.      The Agreement and the Merger have been duly authorized by all necessary
corporate action.

3.      The Agreement constitutes the legal, valid and binding obligation of
SCC and is enforceable against SCC in accordance with its respective terms
(except as otherwise provided in opinion letter).

4.      No pending or threatened material litigation, etc., except as set forth
in the SCC Disclosure Letter.

5.      No applicable dissenters rights under the PBCL except with respect to
those shareholders of SCC who by reason of the Merger have their SCC Common
Stock representing their ownership interest in 6 or more stores canceled.
<PAGE>   206
                                  APPENDIX B

              FAIRNESS OPINIONS OF WILLIAM BLAIR & COMPANY, L.L.C.


                                     December 9, 1996

PRIVATE AND CONFIDENTIAL

Board of Directors
SERVISTAR COAST TO COAST Corporation
437 North Main Street
Butler, Pennsylvania 16001

Gentlemen:

You have requested our opinion as to the fairness, from a financial point of
view, to the shareholders of SERVISTAR COAST TO COAST Corporation ("SCC") of the
terms of the proposed merger (the "Merger") with Cotter & Company ("Cotter"),
subject to the Agreement and Plan of Merger by and between SCC and Cotter dated
December 9, 1996 (the "Merger Agreement"). The terms of the Merger Agreement
contemplate the exchange of SCC common stock, par value $100 per share, SCC
Series A Stock, par value $100 and SCC preferred (as to assets only)
non-participating stock, par value $50 per share (together, the "SCC Stock") for
Cotter Redeemable Voting Class A Common Stock par value $100 per share and 
Redeemable Non-Voting Class B Common Stock, par value $100 per share (together,
the "Cotter Stock"), all on a par value dollar for par value dollar basis. The 
Merger Agreement also contemplates maintenance of the methodologies of 
computing and distributing patronage dividends for not less than one year after
the effectiveness of the Merger [on a basis consistent with the past practices
of both SCC and Cotter.]

In connection with our review of the proposed Merger and the preparation of our
opinion herein, we have examined: (a) the Merger Agreement dated 12/09/96; 
(b) audited financial statements of SCC for each of the three fiscal years ended
June 30, 1996; (c) the unaudited financial statements of SCC for the quarter
ended September 1996; (d) certain internal financial information and forecasts
for SCC, prepared by management of SCC; and (e) certain other publicly available
information on SCC. We have also held discussions with members of the management
of SCC and Cotter to discuss the foregoing, and have considered other matters
which we have deemed relevant to our inquiry.

Although we have no reason to believe that any of the financial or other
information on which we have relied is not accurate or complete, we have assumed
the accuracy and completeness of all such information. With respect to financial
forecasts, we have assumed that such forecasts have been reasonably prepared on
bases reflecting the best currently available estimates and judgments of SCC
management, as the case may be, as to the future financial performance of SCC
and SCC together with Cotter following the Merger. Our opinion herein is based
upon circumstances existing and disclosed to us and can be evaluated as of the
date of this letter and further assumes that no material adverse change has
occurred, or will occur, subsequent to such date. We disclaim any responsibility
to revise our opinion or otherwise to comment upon events occurring after the
date of this letter or on any change in the conditions or circumstances relating
to SCC after such date.



                                      B-1

<PAGE>   207
Board of Directors                   - 2 -                      December 9, 1996
SERVISTAR COAST TO COAST Corporation

In conducting our investigation and analyses and in arriving at our opinion
expressed herein, we have taken into account such accepted financial and
investment banking procedures and considerations as we have deemed relevant
including (a) historical and forecasted revenues, operating earnings, operating
cash flows, net income and capitalization, as to SCC, Cotter and certain
publicly held companies; (b) the current financial position and results of
operation of SCC and Cotter, (c) the historical market prices of the common
stock of certain publicly held companies; (d) financial information concerning
selected business combinations which we believe to be relevant; and (e) the
general condition of the securities markets. We were not requested to, nor did
we, approach any potential alternate participants in the Merger. We also
considered the potential of the merged company to pay patronage dividends and to
provide its members with favorable prices for goods and favorable fees for
services. Finally, we also considered the limitation on transfer of both the SCC
Stock and Cotter Stock.

William Blair & Company has been engaged in the investment banking business
since 1935. We undertake the valuation of investment securities in connection
with public offerings, private placements, business combinations, estate and
gift tax valuations and similar transactions. For our services, SCC will pay us
a fee and indemnify us against certain liabilities. We have also rendered a
similar opinion to the Board of Directors of Cotter, which will pay us a fee and
indemnify us against certain liabilities.

Based upon and subject to the foregoing, it is our opinion as investment bankers
that, as of date hereof, the exchange of Cotter Stock for SCC Stock in the
Merger is fair, from a financial point of view, to the shareholders of SCC.

                                    Very truly yours,



                                    William Blair & Company, L.L.C.





                                      B-2
<PAGE>   208
 

                                  December 9, 1996


PRIVATE AND CONFIDENTIAL

Board of Directors
Cotter & Company
8600 West Bryn Mawr Avenue
Chicago, Illinois 60631-3505

Gentlemen:

You have requested our opinion as to the fairness, from a financial point of
view, to the shareholders of Cotter & Company ("Cotter") of the terms of the
proposed merger (the "Merger") with SERVISTAR COAST to COAST Corporation
("SCC"), subject to the Agreement and Plan of Merger by and between Cotter and
SCC dated December 9, 1996 (the "Merger Agreement"). The terms of the Merger
Agreement contemplate the exchange of SCC common stock, par value $100 per
share, SCC Series A Stock, par value $100 per share, and SCC preferred (as to
assets only) non-participating stock, par value $50 per share (together, the
"SCC Stock") for Cotter Redeemable Voting Class A Common Stock par value $100
per share and Redeemable Non-Voting Class B Common Stock, par value $100 per 
share (together, the "Cotter Stock"), all on a par value dollar for par value 
dollar basis. The Merger Agreement also contemplates maintenance of the 
methodologies of computing and distributing patronage dividends for not less 
than one year after the effectiveness of the Merger [on a basis consistent with
the past practices of both Cotter and SCC.]

In connection with our review of the proposed Merger and the preparation of our
opinion herein, we have examined: (a) the Merger Agreement dated 12/09/96; (b)
audited financial statements of Cotter for each of the three fiscal years ended
December 31, 1995; (c) the unaudited financial statements of Cotter for the
three quarters ended September 1996; (d) certain internal financial information
and forecasts for Cotter, prepared by management of Cotter; and (e) certain
other publicly available information on Cotter. We have also held discussions
with members of the management of Cotter and SCC to discuss the foregoing, and
have considered other matters which we have deemed relevant to our inquiry.

Although we have no reason to believe that any of the financial or other
information on which we have relied is not accurate or complete, we have assumed
the accuracy and completeness of all such information. With respect to financial
forecasts, we have assumed that such forecasts have been reasonably prepared on
bases reflecting the best currently available estimates and judgments of Cotter
management, as the case may be, as to the future financial performance of Cotter
and Cotter together with SCC following the Merger. Our opinion herein is based
upon circumstances existing and disclosed to us and can be evaluated as of the
date of this letter and further assumes that no material adverse change has
occurred, or will occur, subsequent to such date. We disclaim any responsibility
to revise our opinion or otherwise to comment upon events occurring after the
date of this letter or on any change in the conditions or circumstances relating
to Cotter after such date.



                                      B-3
<PAGE>   209



Board of Directors                   - 2 -                      December 9, 1996
Cotter & Company


In conducting our investigation and analyses and in arriving at our opinion
expressed herein, we have taken into account such accepted financial and
investment banking procedures and considerations as we have deemed relevant
including (a) historical and forecasted revenues, operating earnings, operating
cash flows, net income and capitalization, as to Cotter, SCC and certain
publicly held companies; (b) the current financial position and results of
operation of Cotter and SCC, (c) the historical market prices of the common
stock of certain publicly held companies; (d) financial information concerning
selected business combinations which we believe to be relevant; and (e) the
general condition of the securities markets. We were not requested to, nor did
we, approach any potential alternate participants in the Merger. We also
considered the potential of the merged company to pay patronage dividends and to
provide its members with favorable prices for goods and favorable fees for
services. Finally, we also considered the limitation on transfer of both the
Cotter Stock and SCC Stock.

William Blair & Company has been engaged in the investment banking business
since 1935. We undertake the valuation of investment securities in connection
with public offerings, private placements, business combinations, estate and
gift tax valuations and similar transactions. For our services, Cotter will pay
us a fee and indemnify us against certain liabilities. We have also rendered a
similar opinion to the Board of Directors of SCC, which will pay us a fee and
indemnify us against certain liabilities.

Based upon and subject to the foregoing, it is our opinion as investment bankers
that, as of date hereof, the exchange of Cotter Stock for SCC Stock in the
Merger is fair, from a financial point of view, to the shareholders of Cotter.

                                    Very truly yours,



                                    William Blair & Company, L.L.C.




                                      B-4
<PAGE>   210
                                   APPENDIX C

                      FORM OF NEW RETAIL MEMBER AGREEMENT



                RETAIL MEMBER AGREEMENT WITH TRUSERV CORPORATION
                       AN INDEPENDENT RETAILER COOPERATIVE

THIS AGREEMENT between                        
                       ---------------------------------------------------------
d/b/a
      --------------------------------------------------------------------------

[ ] True Value    [ ] ServiStar      [ ] Coast to Coast   [ ] Taylor Rental  
[ ] Grand Rental  [ ] Home & Garden  [ ] Induserve        [ ] Other

of
  ------------------------------------------------------------------------------
                                 (Full Address)

the retail member hereinafter referred to as the "Member," and TRUSERV
CORPORATION, a Delaware Corporation, hereinafter referred to as the "Company."

The Company is an organization operated on a cooperative basis by and for
independent retailers who operate hardware stores, home or garden centers,
rental stores or similar retail operations.

WHEREBY it is agreed as follows:

THE COMPANY AGREES:

To sell merchandise of the type typically sold in retail hardware stores or home
and garden centers or rented at full service rental centers, to provide for
shipment or delivery of such merchandise to the Member's address indicated on
this Agreement, to permit use of the servicemark associated with the program
checked above ("Designated Mark") and other permitted Company owned
servicemarks, trademarks, collective membership marks, tradenames or brandnames
("Marks") under the conditions of this Agreement for so long as the Company has
a current registration, and to offer services to the Member.

To invoice at the Company's current prices in respect of the category of
merchandise and services involved, and to apply all payments by Member toward
final settlement of the Member's financial obligations. The excess, if any, of
the payments made, less any additional expenses due to non-conformance with
established payment policies or prescribed procedures, shall be paid or credited
to the Member.

To pay annually to the Member a Patronage Dividend on the basis of the volume of
and margins applicable to merchandise and services purchased by the Member from
the Company during each such year. Patronage Dividends shall be determined as of
the end of each fiscal year of the Company and shall be payable out of the
excess, if any, of gross margins from business done with or for Members, after
deducting therefrom the following:

          (a)  Expenses directly or indirectly related to such business;

          (b) Such reasonable reserves for necessary corporate purposes as may
from time to time be provided by the Board of Directors for depreciation and
obsolescence, state and federal taxes, bad debts, casualty losses, insurance and
other corporate and operating charges and expenses, all established and computed
in accordance with generally accepted accounting principles; and

          (c) Such reasonable reserves for working capital necessary for the
operation of the Corporation and for deficits arising from such operation,
including deficits from business other than business done with or for Members.

That within a reasonable time following but in no event later than the fifteenth
day of the ninth month after the close of each fiscal year, the Patronage
Dividends shall be computed in respect of such year and a proper allocation and
payment thereof made to the Member based on the volume and applicable margins of
merchandise and services purchased by the Member. Patronage Dividends are paid
in accordance with the Company's By-Laws (principally Article IX thereof) which
provide, in substance, as follows:

Re: Form of Patronage Distribution Generally
"The Board of Directors may, in its discretion, determine to pay Patronage
Dividends either all in a form that will be treated as a deductible qualified
written notice of allocation within the meaning of section 1388(c) of the
Internal Revenue Code of 1986, as amended (hereinafter referred to as the
"IRC"), all in a form that will be treated as a nonqualified written notice of
allocation within the meaning of section 1388(d) of the IRC, or part in
qualified form and part in nonqualified form. At least twenty percent (20%) of
any qualified payment of Patronage Dividends shall be





                                     C-1
<PAGE>   211
paid in cash. Subject to this limitation with respect to qualified
distributions, the Board of Directors may decide that the balance of any
Patronage Dividend be paid, in whole or in part, in cash, property, Class B
Common Stock, promissory notes or other evidences of indebtedness, or in any
other form of written notice of allocation (within the meaning of section
1388(b) of the IRC)." [IX section 2(a), in part.]

Re: Class B Common Stock
"With respect to the Patronage Dividend payable for each fiscal year, the
Company may pay each Member a portion of such Patronage Dividend, not to exceed
two percent (2%) of Member's net purchases (computed to the nearest multiple of
$100) from the Company during such fiscal year, in shares of Class B Common
Stock of the Company at the par value thereof; provided, however, that at least
twenty percent (20%) of such Member's Patronage Dividend shall be paid in money
or by qualified check." [IX section 3(a).]

Re: Promissory (Subordinated) Notes
"Subject only to the payment of at least twenty percent (20%) of each Member's
annual Patronage Dividend in cash and distribution of Class B Common Stock as
provided in section 3 of this Article IX, the Company may pay each Member all or
any portion of the annual Patronage Dividend in Promissory Notes which shall
bear interest at the rate from time to time fixed by the Board of Directors and
shall mature at the time fixed by the Board of Directors not later than five (5)
years from the date of issuance, and may be subordinated to any liabilities or
obligations of the Company, existing, contingent or created after date of
issuance." [IX section 4, in part.]

To hold Markets and other meetings from time to time for the purpose of keeping
Members better informed on trends in the industry, presenting merchandise or
services available and enabling Members to exchange ideas with fellow Members.

THE MEMBER AGREES:

Upon execution of this Agreement, to purchase sixty (60) qualifying shares of
the Company's Class A Common Stock at a purchase price of $100 per share for
each store owned by Member, to a maximum of three hundred (300) shares for five
(5 ) or more stores, as defined in the Subscription to Shares agreement,
attached hereto and made a part of this Agreement.

To establish, operate and maintain a retail hardware store, home or garden
center ("Retail Store") retailing merchandise and services to consumers if the
Designated Mark is True Value, ServiStar, Coast to Coast or Home & Garden
Showplace, or a full service rental store ("Rental Center") renting appropriate
merchandise if the Designated Mark is Taylor Rental or Grand Rental, or to carry
on related retail activities if using any other Designated Mark indicated above,
and to sell or rent merchandise carrying the Company's exclusive brands only at
the retail location indicated on this Agreement.

To utilize the Company as its primary supplier for the types of merchandise
offered by the Company under each Agreement for which a Member signs.

To buy from the Company in accordance with the Company procedures and practices
set forth in the Policies and Procedures Manual, which include entering
warehouse orders using electronic order entry equipment functionally compatible
with the Company's equipment, and entering all other orders using electronic
equipment whenever possible.

To comply with the Company's By-Laws as may be amended from time to time. To
notify the Company, in writing, immediately upon any change in business name,
form, ownership or control.

To pay on the date due all invoices on accounts receivable statements and any
other financial obligations to the Company and subsidiaries, and to pay a one
and one-half percent (1-1/2%) per month service charge, but not to exceed the
maximum amount permitted by law, on past due balance of accounts. Upon either
termination of this Agreement or Member's failure to pay on the date due all
invoices on accounts receivable statements and any other financial obligations
to the Company, to pay immediately all amounts due, including future dated
invoices, from the Member to the Company and its subsidiaries.

That all information and material furnished the Member, including without
limitation, bulletins, price lists, brands, services, illustrated catalogs,
merchandising and pricing options, computer hardware and software, electronic
data and the Policies and Procedures Manual is confidential property of the
Company, developed and promoted for the benefit of Members, and the Member
agrees not to divulge or display any of the information contained in this
material to anyone





                                     C-2

<PAGE>   212
who is not a Member, or not affiliated with the Company, and not to use such
information in a way which is detrimental to the Company or its Members. The
Member agrees to use such information and material only in connection with the
Member's purchases from the Company and for the purpose of promoting the
Member's retail business with the Member's retail customers. The Member
acknowledges and confirms that any dissemination or other disclosure of such
information and material for any other purpose, or to anyone not affiliated with
the Company, shall cause immediate and irreparable harm to fellow Members and
the Company. All such information and material shall be immediately returned to
the Company upon termination of this Agreement.

To review the By-Laws and prospectus of the Company, receipt of which is hereby
acknowledged, and which provide, in Article IX section 2(b) of the By-Laws, that
Membership in the Company constitutes consent to take written notices of
allocation into account at their stated dollar amount as provided in section
1385(a) of the IRC, unless such written notices clearly indicate on their face
that they are nonqualified, in the taxable year in which received. By entering
into this Agreement and becoming a member of this Company after receiving a copy
of the By-Laws and notification of the By-Law consent provision, Member agrees
and consents to be bound by Article IX, section 2(b) of the By-Laws. Such
"membership consent" (within the meaning of section 1388(c)(2)(B) of the IRC)
may be revoked by Member only by terminating its Membership in the Company in
the manner provided in this Agreement.

That the Board of Directors has the authority to set the composition of the
Patronage Dividend each year, provided that at least twenty percent (20%) of
each Member's share is paid in money or by qualified check.

That the Member may receive different services or charges based on the amount of
merchandise purchased by Member.

To the right and necessity of the Company to control the use of its Designated
Mark and other Marks and to maintain the reputation for quality products,
services and goodwill associated with such Marks. That the display and use of
the Designated Mark or any other Company owned Marks are permitted only on the
following conditions:

         (a) The Designated Mark and any other Marks permitted by the Company,
are the only servicemarks which Member is entitled to use, and the Company may,
at its sole discretion, sell specified exclusive brand merchandise only to
Members who are permitted to use a particular Designated Mark;

         (b) The Designated Mark or any other Company owned Marks cannot be used
with the trademark or servicemark of any hardware store, home or garden center,
building center, rental center or merchandising organization other than the
Company's, and may only be used at the retail location indicated on this
Agreement;

         (c) The Member's store and premises will be maintained in a clean and
orderly condition;

         (d) If a Retail Store, the Member will offer sufficient breadth and
depth of merchandise in the core retail departments to serve the needs of retail
consumers. For a hardware store, these departments include: Builders Hardware
and Supplies, Cleaning Supplies, Electrical Supplies, Lawn and Garden, Paint and
related Sundries, Plumbing, Tools and Home Decor;

         (e) If a Retail Store, the Member will maintain a retail inventory of
representative quantities of the Company's exclusive brand merchandise
(including, for example, paint and outdoor power equipment for hardware stores),
as offered, advertised and promoted by the Company;

         (f) If a Rental Center, the Member will offer sufficient breadth and
depth of rental merchandise to serve the needs of rental consumers;

         (g) The Member's business operations will be conducted in such a
fashion as to enhance the reputation of fellow Members and the Company; and

         (h) That Member shall not be entitled to use the Designated Mark or any
other Company owned Mark as part of its corporate or partnership name, with the
exception of any Member who was a Member and used it as such prior to January,
1997.

That during the term of this Agreement, Member shall not obtain any proprietary
rights in the Designated Mark or any other Company Marks by use thereof.
Licensee expressly acknowledges and agrees that the license granted under this
Agreement to use the Designated Mark or any other Company owned Mark is
non-exclusive and non-transferable, and that the Company has and retains the
right to grant other licenses without any limitations as to territory, product,





                                     C-3

<PAGE>   213
terms or otherwise. Within thirty days of termination of this Agreement, Member
shall cease the use of all Company owned Marks, including the Designated Mark,
and remove, at Member's expense, all store identification signs and decals which
contain any Marks owned by the Company, shall cease any display or advertising,
directly or indirectly, as a store using the Designated Mark, and shall delete
the Designated Mark and any other Company owned Marks from its business name
including, if applicable, Member's corporate name. That if Member fails to
comply with this paragraph within the time stated, Member authorizes and fully
empowers the Company, or its agent, at Member's expense, to enter upon its store
property and buildings, and remove all exterior and interior signs, decals and
other identification items specified in this paragraph, and also to withhold any
monies due Member until the terms of this paragraph are complied with.

That the Company has not made any representation or prediction as to the
profitability of Member's store.

THE COMPANY AND MEMBER AGREE:

That Member, as an independent retailer, is free to decide how to operate its
business, determine what merchandise it will stock, sell or rent and how its
store shall be identified.

That the amount of any distributions with respect to Member's patronage made in
written notices of allocation (as defined in section 1388 of the IRC) and which
are received by Member from the Company, will be taken into account by Member at
their stated dollar amounts in the manner provided in section 1385(a) of the IRC
in the taxable year in which such written notices of allocation are received by
Member; provided, however, that this Agreement shall not extend to written
notices of allocation received by Member as part of a Patronage Dividend which
clearly indicate on their face that they are nonqualified. The Member
understands and agrees that the Promissory Notes and the shares of Class B
Common Stock distributed by the Company in payment, or part payment, of the
Patronage Dividends are "written notices of allocation" within the meaning of
the statute and must be taken into account by Member. The stated dollar amount
of the Promissory Notes is the principal amount thereof and the stated dollar
amount of the shares of Class B Common Stock is the par value thereof. The first
sentence of this paragraph is intended to constitute "consent in writing" within
the meaning of section 1388(c)(2)(A) of the IRC and may be revoked as provided
in section 1388(c)(3)(B) of the IRC, provided, however, that, so long as Member
remains a member of the Company, revocation by Member of its "consent in
writing" shall not revoke Member's "membership consent."

That the Promissory Notes and Class B Common Stock need not be physically
distributed to the Member but may be held in safekeeping for the Member (either
in separate securities or as part of a bulk security) and that notices of the
Member's allocation of Promissory Notes and Class B Common Stock to be deposited
in safekeeping are "written notices of allocation" and shall be taken into
account as provided for in this Agreement.

That this Agreement is not assignable or transferable by the Member without the
written consent of the Company, but Company shall have the right to assign this
Agreement. Change in control or management of a corporate, partnership or
limited liability company Member must be approved in writing by the Company.

That this Agreement shall continue in force from year to year unless it is
terminated as follows:

The Company shall have the right to immediately terminate this Agreement by
written notice to the Member, (i) in the event and at the time or after the
Member becomes insolvent, commits any act of bankruptcy, files a voluntary
petition in bankruptcy, is adjudicated a bankrupt, or (ii) breaches any term,
condition or obligation under this Agreement or any other agreement with the
Company or one of its subsidiaries, which breach is not cured within thirty (30)
days (ten (10) days in case of nonpayment of accounts receivable statements or
any other financial obligations to the Company, or within the applicable cure
period in an agreement with the Company subsidiary) after the Member's receipt
of written notice of such breach from the Company.

This Agreement may be terminated unilaterally by the Member upon sixty (60) days
written notice mailed to any executive officer of the Company at the Company's
principal office.

This Agreement may be terminated unilaterally by the Company upon sixty (60)
days written notice mailed to the Member at the address shown on the books of
the Corporation; provided, however, that such termination by the Company shall
occur after the affirmative vote of two-thirds or more of the directors then in
office that such termination is in the best interests of the Company. Without
limiting the generality of the foregoing, the following events shall be deemed
to create situations in which it is prima facie in the best interests of the
Company to terminate an agreement with a Member: death or incapacity of a
Member, low or no participation, change in the nature, composition, management,
or control of a Member's business organization, or Member engages in a course of
conduct 





                                     C-4
                                      

<PAGE>   214


or undertakes actions which are reasonably determined by the Board of Directors
to be materially adverse to the interests of the Company, or any other reason
set forth in the By-Laws of the Company.

That this Agreement shall be automatically modified upon notice from the Company
to the Member of any relevant change in the Certificate of Incorporation and/or
By-Laws of the Company, or by resolution of the Board of Directors.

That this Agreement, and any other agreement which Member signs with the
Company, is the entire and complete Agreement between the Member and the Company
and that there are no prior agreements, representations, promises, or
commitments, oral or written, which are not specifically contained in this
Agreement or any other agreement which Member signs with the Company. That the
current form of the Company Member Agreement shall govern all past and present
relations, actions or claims arising between the Company and the Member.

That should any provision of this Agreement be declared invalid under or in
conflict with any existing or future law or regulation such provision shall be
modified to conform with that law and such modification shall not affect any
other provision of this Agreement which shall continue in full force and effect.

That failure on the part of the Company at any time or times to enforce any
breach by Member of the Membership Agreement, Certificate of Incorporation,
By-Laws, or Policies of the Company, or of any written agreements with Member
shall not constitute or be held to be a waiver of any succeeding breach thereof.

That the Company shall have a lien on and a right of setoff against any stock or
notes, including those issued as Patronage Dividends, and against any cash
portion of such Patronage Dividend which is in excess of twenty percent (20%) of
the overall Patronage Dividend payable in any year for such indebtedness of the
Member to the Company or its subsidiaries as may, for whatever cause, exist. In
the event that the Company initiates proceedings to recover amounts due it by
Member or for any breach of this Agreement or to seek equitable or injunctive
relief against the Member, the Company shall be entitled to the recovery of all
associated costs, interest and reasonable attorney's fees. This Agreement shall
be enforced against either Member or Company, only in courts located in Cook
County or any Illinois county contiguous to Cook County, Illinois, and only be
interpreted in accordance with the substantive laws of Illinois without giving
effect to its conflict of laws principles.

Prospective Member's signature on this Agreement constitutes an offer only and
this Agreement shall have no force or effect until duly accepted and signed by
the Company at its principal office and National Headquarters which is located
at 8600 West Bryn Mawr Avenue, Chicago, Illinois 60631-3505.

WITNESS the Member's hand and seal this         day of                19      
                                        -------        -------------,   ------.

      --------------------------------------------------------------------------
                          Member Entity
d/b/a
      --------------------------------------------------------------------------
check: [ ]sole proprietor [ ] partnership [ ] corporation [ ] limited liability
                                                              company

      Retail Location Address
                              --------------------------------------------------
                          City                       State        Zip
                              -----------------------     --------   -----------
                          By:
                              --------------------------------------------------
                          Title:
                                ------------------------------------------------

                     WITNESS
                            ----------------------------------------------------
                     Address
                            ----------------------------------------------------
                     City                           State         Zip
                         --------------------------      --------    -----------

ACCEPTED this            day of                19         at Chicago, Illinois
              ----------        -------------,   -------,

By TRUSERV CORPORATION, by its duly authorized agent.


                                                                (SEAL)
                  ----------------------------------------------
                                                     President
                  ----------------------------------


                                      C-5
<PAGE>   215

                                   APPENDIX D

                               BY LAWS OF TRUSERV



                                     BY-LAWS
                                       OF
                               TRUSERV CORPORATION

                             Effective July 1, 1997


                                    ARTICLE I
                                     OFFICES

SECTION 1. OFFICE IN DELAWARE. The registered office of the Corporation in the
State of Delaware shall be located at No. 1209 Orange Street in the City of
Wilmington, County of New Castle.

SECTION 2. ADDITIONAL OFFICES. The principal office of the Corporation in the
State of Illinois shall be located at 8600 West Bryn Mawr Avenue in the City of
Chicago, County of Cook. The Corporation may have such other office or offices
within or without the State of Illinois as the Board of Directors may from time
to time determine or the business of the Corporation may require.


                                   ARTICLE II
                                     PURPOSE

SECTION 1. PRINCIPAL PURPOSE. The principal purposes of the Corporation are to
benefit its members ("Members") through the manufacture, buying and selling of
merchandise and supplies as are or may be handled by retail hardware, retail
commercial and industrial supply, lumber and building supply, general rental and
home and garden center Members; the rendering of services and furnishing of
benefits as will be useful or beneficial to Members; the maintenance of offices,
facilities and warehouses to offer services and benefits and to stock and
deliver merchandise and supplies to Members; and to do any lawful act concerning
any or all lawful business for which corporations may be incorporated under the
Delaware General Corporation Law.


                                   ARTICLE III
                            MEETINGS OF STOCKHOLDERS

SECTION 1. PLACE OF MEETINGS. All meetings of the stockholders for the election
of directors or for any other purposes shall be held at such location, within or
without the State of Delaware, as the Board of Directors may from time to time
designate and shall









                                     D-1
<PAGE>   216

be held at such time as shall be stated in the notice of the meeting, or in a
duly executed waiver of notice thereof.

SECTION 2. DATE OF ANNUAL MEETING. An annual meeting of stockholders shall be
held on the first Tuesday of April in each year, if not a legal holiday, and if
a legal holiday, then on the next business day following, at which the
stockholders shall elect by ballot a Board of Directors and transact such other
business as may properly be brought before the meeting.

SECTION 3. NOTICE OF ANNUAL MEETING. Written notice of the annual meeting shall
be served upon or mailed to each stockholder entitled to vote thereat at such
address as appears on the books of the Corporation, at least ten (10) days prior
to the meeting, or such longer period of time as may be required by law.

SECTION 4. LIST OF STOCKHOLDERS. At least ten (10) days before every election of
directors, a complete list of the stockholders entitled to vote at said
election, arranged in alphabetical order, with the address of each and the
number of voting shares held by each, shall be prepared by the secretary. Such
list shall be open at the place where the election is to be held for said ten
(10) days to the examination of any stockholder, and shall be produced and kept
at the time and place of election during the whole time thereof, and subject to
the inspection of any stockholder who may be present.

SECTION 5. SPECIAL MEETINGS. Special meetings of the stockholders, for any
purpose or purposes, unless otherwise prescribed by statute or by Certificate of
Incorporation, may be called by the chairman of the board with the approval of a
majority of the Board of Directors, or may be called by the chief executive
officer or president, and shall be called by the chief executive officer,
president or secretary at the request in writing of a majority of the Board of
Directors, or at the request in writing of stockholders owning at least ten
percent (10%) of the shares of voting stock of the Corporation issued and
outstanding and entitled to vote. Such request shall state the purpose or
purposes of the proposed meeting.

SECTION 6. NOTICE OF SPECIAL MEETINGS. Notice of a special meeting of
stockholders, stating the time and place and object thereof, shall be served
upon or mailed, at least twenty (20) days before such meeting, to each
stockholder entitled to vote thereat at such address as appears on the books of
the Corporation.

SECTION 7. BUSINESS AT SPECIAL MEETINGS. Business transacted at all special
meetings shall be confined to the objects stated in the call.

SECTION 8. QUORUM; ADJOURNMENTS. The holders of a majority of the stock issued
and outstanding and entitled to vote thereat, present in person or represented
by proxy, shall be requisite and shall constitute a quorum at all meetings of
the stockholders for the transaction of business, except as otherwise provided
by statute, by the Certificate of Incorporation or by these By-Laws. If,
however, a quorum shall not be present or



                                     D-2
<PAGE>   217

represented at any meeting of the stockholders, the stockholders entitled to
vote thereat, present in person or represented by proxy, shall have power to
adjourn the meeting from time to time, without notice other than announcement at
the meeting, until a quorum shall be present or represented. At such adjourned
meeting at which a quorum shall be present or represented any business may be
transacted which might have been transacted at the meeting as originally called.
When a quorum is present or represented at any meeting, the vote of the holders
of a majority of the stock having voting power present in person or represented
by proxy shall decide any question brought before such meeting, unless the
question is one upon which by express provision of the statutes or of the
Certificate of Incorporation or of these By-Laws a different vote is required,
in which case such express provision shall govern and control the decision of
such question.

SECTION 9. VOTING; NO PRE-EMPTIVE RIGHTS. At any meeting of the stockholders
every stockholder of record having the right to vote shall be entitled to vote
in person, or by proxy appointed by an instrument in writing subscribed by such
stockholder and bearing a date not more than three (3) years prior to said
meeting, unless said instrument provides for a longer period. Each share of
Class A Common Stock shall be entitled to one (1) vote for all purposes. No
holder of any class of stock of the Corporation shall have any pre-emptive or
preferential right to subscribe to or purchase any shares of stock of the
Corporation or shares or securities of any kind, either convertible into or
evidencing the right to purchase any shares of stock of the Corporation, other
than such thereof, if any, as the Board of Directors in its discretion may from
time to time determine.


                                   ARTICLE IV
                                    DIRECTORS

SECTION 1. NUMBER; TERM. The number of directors which shall constitute the
whole board shall be not less than nine (9) nor more than seventeen (17). Two
(2) of such directors shall be the Chief Executive Officer and the President of
the Corporation until the Chief Executive Officer and President's positions are
combined, whereupon the maximum number of directors shall be sixteen (16),
including one management representative who shall be the person holding the
position of President and Chief Executive Officer of the Corporation. The
directors shall be divided into three (3) classes, each class to consist, as
nearly as may be, of one-third of the number of directors then constituting the
whole board. To be eligible to serve as a director, except for executive
officers of the Corporation, a director must be a current Member of the
Corporation or possess an ownership interest and actively participate in the
business of a Member.

Within the limits above specified, the number of directors shall be determined
by resolution of the Board of Directors. The directors shall be elected at the
annual meeting of the stockholders to serve for a term of three (3) years,
except as provided in


                                     D-3
<PAGE>   218

section 4 of this Article, so that the term of office of one class of directors
shall expire in each year, and each director shall hold office for the term
elected and until a successor shall be elected and shall qualify, except in the
event of death, resignation, disqualification or removal of a director where
termination shall be immediate. Except in the case of executive officers of the
Corporation, no person shall serve more than three (3) full three-year terms as
a director of the Corporation. A director who serves as chairman for a period of
three (3) years shall be eligible for one (1) additional three (3) year term.
During this additional term, the director shall not be eligible to serve as the
chairman. Except in the case of executive officers of the Corporation, persons
over the age of seventy (70) shall not be eligible for election or re-election
to the Board of Directors after the calendar year 1997. An executive officer of
the Corporation shall be eligible for election or re-election or appointment as
a director at any time without regard to the period of time during which such
executive officer has previously served as a director.

SECTION 2. CHAIRMAN OF THE BOARD. The chairman shall serve a maximum of six (6)
terms as chairman. The chairman of the board shall preside at all meetings of
the stockholders and directors and shall be ex-officio a member of all standing
committees. The chairman shall perform all duties incident to the position of
chairman of the board and such other duties as may be prescribed by the Board of
Directors from time to time.

SECTION 3. PLACE OF MEETINGS. The directors may hold meetings and to the extent
permitted by law keep the books of the Corporation outside of Delaware, at such
places as they may from time to time determine.

SECTION 4. VACANCIES. If any vacancies occur in the Board of Directors, caused
by death, resignation, retirement, disqualification or removal from office of
any directors or otherwise, or any new directorship is created by any increase
in the authorized number of directors, a majority of the directors then in
office, though less than a quorum, may choose a successor or successors, or fill
the newly created directorship and the directors so chosen shall hold office for
the remainder of the unexpired term.

SECTION 5. GENERAL POWERS. The property and business of the Corporation shall be
managed by its Board of Directors which may exercise all such powers of the
Corporation and do all such lawful acts and things as are not by applicable law,
the Certificate of Incorporation or by these By-Laws directed or required to be
exercised or done by the stockholders.

SECTION 6. FIRST MEETING. The first meeting of each newly elected board shall be
held immediately following the annual meeting of stockholders, within or without
the State of Delaware and no notice of such meeting shall be necessary to the
newly elected directors in order legally to constitute the meeting, provided a
quorum shall be present, or they may meet at such place and time as shall be
fixed by the consent in writing of all the directors.


                                     D-4

<PAGE>   219

SECTION 7. REGULAR MEETING. Regular meetings of the board may be held without
notice at such time and place either within or without the State of Delaware as
shall from time to time be determined by the board.

SECTION 8. SPECIAL MEETINGS. Special meetings of the board may be called by the
chairman, chief executive officer or the president or any four (4) directors on
five (5) days' notice to each director, either personally, by telephone, by any
electronic communication, or by mail. Special meetings shall be called by the
chairman, chief executive officer, president or secretary in like manner and
with like notice on the written request of five (5) directors. Special board
meetings may take place by any means through which all participating directors
can hear each other, when properly called.

SECTION 9. QUORUM. At all meetings of the board a majority of the directors then
in office and entitled to vote shall constitute a quorum for the transaction of
business and the act of a majority of the directors present at any meeting at
which there is a quorum shall be the act of the Board of Directors, except as
may be otherwise specifically provided by statute or by the Certificate of
Incorporation or by these By-Laws. If a quorum shall not be present at any
meeting of directors the directors present thereat may adjourn the meeting from
time to time, without notice other than announcement at the meeting, until a
quorum shall be present.

SECTION 10. AGENDAS AND MINUTES. Agendas for all regular meetings shall be
mailed at least ten (10) days before the date of each such meeting. An item
proposed by a Director for the agenda shall be delivered to the chairman's and
secretary's offices fifteen (15) days before the meeting. Minutes of each
meeting of the Board of Directors shall be mailed to all directors and officers
no later than twenty-one (21) days following such meeting. They shall be
attested to by the chairman and the secretary.

SECTION 11. COMPENSATION. Directors shall not receive a salary for their
services as directors, but, by resolution of the board a fixed fee and expenses
of attendance will be paid; provided that nothing herein contained shall be
construed to preclude any director from serving the Corporation in any other
capacity and receiving compensation therefor.

SECTION 12. COMMITTEES. The Board of Directors may by resolution or resolutions
passed by a majority of the entire board designate one (1) or more committees,
each committee to consist of three (3) or more of the directors of the
Corporation, which, to the extent provided in said resolution or resolutions,
shall have and may exercise the powers of the Board of Directors in the
management of the business and affairs of the Corporation. Such committee or
committees shall have such name or names as may be determined from time to time
by resolution adopted by the Board of Directors. A majority of the members of
any such committee may determine its action and fix the time and place of its
meetings unless the Board of Directors shall otherwise provide. The Board of
Directors shall have power at any time to fill vacancies in, to change the



                                     D-5
<PAGE>   220

membership of, or to dissolve any committee. Each committee shall keep regular
minutes of its meetings and report the same to the Board of Directors when
required.

                                    ARTICLE V
                                     NOTICES

SECTION 1. FORM; DELIVERY. Whenever applicable law or the Certificate of
Incorporation or these By-Laws requires notice to any director or stockholder,
it shall not be construed to mean personal notice, but such notice may be given
in writing, by telephone, by any electronic communication, or by mail addressed
to such director or stockholder at such address as appears on the books of the
Corporation, and such notice shall be deemed to be given at the time when the
same shall be thus delivered, conveyed by telephone call, entered into the
electronic process or mailed.

SECTION 2. WAIVER. Whenever any notice is required, a waiver thereof in writing
signed by the person or persons entitled to said notice, whether before or after
the time stated therein, shall be deemed equivalent thereto.


                                   ARTICLE VI
                                    OFFICERS

SECTION 1. OFFICERS. The officers of the Corporation shall be chosen by the
Board of Directors at its first meeting after each annual meeting of
stockholders and shall be a chief executive officer, a president, a vice
president, a secretary and a treasurer. The Board of Directors may also choose
additional vice presidents and one (1) or more assistant secretaries and
assistant treasurers. Two (2) or more offices may be held by the same person.


SECTION 2. OTHER OFFICERS AND AGENTS. The board may appoint such other officers
as it shall deem necessary, who shall hold their offices for such terms and
shall exercise such powers and perform such duties as shall be determined from
time to time by the board. Officers shall have power to sign certificates for
shares of the Corporation, deeds, mortgages, bonds, contracts, loans, and any
other instruments which the Board of Directors has authorized to be executed.

SECTION 3. SALARIES. The salaries of the Chief Executive Officer and President
of the Corporation shall be fixed by the Board of Directors.

SECTION 4. TENURE AND REMOVAL. Any officer elected or appointed by the Board of
Directors may be removed at any time by the affirmative vote of a two-thirds
(2/3) majority of the entire Board of Directors, with or without cause, and
without prejudice to any of such officer's contract rights. If the office of any
officer becomes vacant, the vacancy may be filled by the Board of Directors.



                                     D-6
<PAGE>   221

SECTION 5. CHIEF EXECUTIVE OFFICER. The chief executive officer shall perform
all duties incident to the office of chief executive officer and such other
duties as shall from time to time be assigned by the Board of Directors, and
shall report to the Board of Directors on the affairs, performance and direction
of the Company.

SECTION 6. PRESIDENT. The President shall perform the duties and exercise the
powers of president, and shall perform such other duties as the Board of
Directors shall require.

SECTION 7. VICE PRESIDENTS. The vice presidents in the order of their seniority
shall perform the duties and exercise the powers of their offices, and shall
perform such other duties as the Board of Directors shall require.

SECTION 8. SECRETARY. The secretary shall attend all sessions of the board and
all meetings of the stockholders and record and preserve all votes and the
minutes of all proceedings for the corporation's records. The secretary shall
give, or cause to be given, notice of all meetings of the stockholders and
special meetings of the Board of Directors, and shall perform such other duties
as may be prescribed by the Board of Directors, chief executive officer, or
president, under whose supervision the secretary shall act.

SECTION 9. ASSISTANT SECRETARIES. The assistant secretaries in order of their
seniority shall, in the absence or disability of the secretary, perform the
duties and exercise the powers of the secretary and shall perform such other
duties as the Board of Directors shall require.

SECTION 10. TREASURER. The treasurer shall have the custody of the corporate
funds and securities and shall keep full and accurate accounts of receipts and
disbursements in books belonging to the Corporation and shall deposit all moneys
and other valuable effects in the name and to the credit of the Corporation in
such depositories as may be designated by the Board of Directors.

The treasurer shall manage the funds of the Corporation, and shall report at the
regular meetings of the Board of Directors, or whenever the board may require
it, an account of all transactions as treasurer and of the financial condition
of the Corporation.

If required by the Board of Directors, the treasurer shall give the Corporation
a bond (which shall be renewed every six (6) years) in such sum and with such
surety as shall be required for the full and faithful performance of the duties
of office, and for restoration to the Corporation of all books, papers, checks,
money and other property of whatever kind in the treasurer's possession or
control belonging to the Corporation.


                                     D-7
<PAGE>   222

SECTION 11. ASSISTANT TREASURERS. The assistant treasurers in the order of their
seniority shall, in the absence or disability of the treasurer, perform the
duties and exercise the powers of the treasurer and shall perform such other
duties as the Board of Directors shall prescribe.


                                   ARTICLE VII
                CERTIFICATES OF STOCK AND CERTAIN QUALIFICATIONS,
                  LIMITATIONS AND RESTRICTIONS OF CAPITAL STOCK

SECTION 1. STOCK CERTIFICATES. The certificates of stock of the Corporation
shall be consecutively numbered and shall be entered on the books of the
Corporation as they are issued. They shall exhibit the holder's name and number
of shares and shall be signed by an officer. The designations, preferences and
relative, participating, optional or other special rights of each class of stock
and the qualifications, limitations or restrictions of such preferences and/or
rights shall be set forth in full or summarized on the face or back of the
certificates which the Corporation shall issue to represent such class of stock.
If any stock certificate is signed (1) by a transfer agent or an assistant
transfer agent or (2) by a transfer clerk acting on behalf of the Corporation
and a registrar, the signature of any such officer may be by facsimile.

SECTION 2. LOST CERTIFICATES. The Board of Directors may direct a new
certificate or certificates to be issued in place of any certificate or
certificates theretofore issued by the Corporation alleged to have been lost or
destroyed, upon the making of an affidavit of that fact by the person claiming
the certificate of stock to be lost or destroyed. When authorizing such issue of
a new certificate or certificates, the Board of Directors may, in its discretion
and as a condition precedent to the issuance thereof, require the owner of such
lost or destroyed certificate or certificates, or the owner's legal
representative, to advertise the same in such manner as it shall require and/or
give the Corporation a bond in such sum as it may direct as indemnity against
any claim that may be made against the Corporation with respect to the
certificate alleged to have been lost or destroyed.

SECTION 3. TRANSFER OF SHARES. Subject to the qualifications, limitations and
restrictions set forth in the Certificate of Incorporation and these By-Laws,
upon surrender to the Corporation, or the transfer agent of the Corporation, of
a certificate for shares duly endorsed or accompanied by proper evidence of
succession, assignment or authority to transfer, it shall be the duty of the
Corporation to issue a new certificate to the person entitled thereto, cancel
the old certificate and record the transaction upon its books.

SECTION 4. CLOSING OF TRANSFER BOOKS. The Board of Directors shall have power to
close the stock transfer books of the Corporation for a period not exceeding
fifty (50) days preceding the date of any meeting of stockholders or the date
for payment of any dividend or the date for the allotment of rights or the date
when any change or


                                     D-8
<PAGE>   223
conversion or exchange of capital stock shall go into effect or for a period of
not exceeding fifty (50) days in connection with obtaining the consent of
stockholders for any purpose; provided, however, that in lieu of closing the
stock transfer books as aforesaid, the Board of Directors may fix in advance a
date, not exceeding fifty (50) days preceding the date of any meeting of
stockholders or the date for the payment of any dividend or the date for the
allotment of rights or the date when any change or conversion or exchange of
capital stock shall go into effect or a date in connection with obtaining such
consent, as a record date for the determination of the stockholders entitled to
notice of, and to vote at, any such meeting, and any adjournment thereof, or
entitled to receive payment of any such dividend, or to any such allotment or
rights, or to exercise the rights in respect of any such change, conversion or
exchange of capital stock, or to give such consent, and in such case such
stockholders and only such stockholders as shall be stockholders of record on
the date so fixed shall be entitled to such notice of, and to vote at such
meeting and any adjournment thereof, to receive payment of such dividend, to
receive such allotment of rights, to exercise such rights, or to give such
consent, as the case may be, notwithstanding any transfer of any stock on the
books of the Corporation after any such record date fixed as aforesaid.

SECTION 5. REGISTERED STOCKHOLDERS. The Corporation shall be entitled to treat
the holder of record of any share or shares of stock as the holder in fact
thereof and, accordingly, shall not be bound to recognize any equitable or other
claim to or interest in such share or shares on the part of any other person,
whether or not it shall have express or other notice thereof, except as
otherwise provided by the laws of Delaware.

SECTION 6.  REDEMPTION OF STOCK.

           (a) MANDATORY REDEMPTION. Upon termination of a Member Agreement (as
referred to in Article VIII hereof) for any reason whatsoever, the stockholder
shall sell to the Corporation and the Corporation shall redeem from the
stockholder all of its stockholder's capital stock in the Corporation for the
par value thereof upon the terms and conditions set forth in section 7 of this
Article VII.

           (b) OPTIONAL REDEMPTION BY BOARD. Whenever the Board of Directors
shall by the affirmative vote of two-thirds or more of the directors then in
office decide that it is in the best interests of the Corporation that any
stockholder shall cease to be associated with the Corporation in that capacity,
the Corporation shall have the right, upon written demand addressed to such
stockholder at the address as shown on the books of the Corporation, to purchase
all (but not less than all) of such stockholder's shares of capital stock of the
Corporation at a price equal to the par value of the capital stock.

           (c) NOTICE OF REPURCHASE RIGHTS. The right or obligation of purchase
or redemption hereby reserved to the Corporation may be stated in the
subscription agreement under which the Corporation's stock is sold, in the
Member Agreement and on any stock certificates.



                                     D-9
<PAGE>   224
           (d) REPURCHASE RIGHTS NOT EXCLUSIVE. The right or obligation of
purchase or redemption provided for in this section 6 of ARTICLE VII of the
By-Laws is in addition to, and not in derogation of, the rights reserved to the
Corporation by the provisions of Article Fourth of the Certificate of
Incorporation and any other rights to repurchase, redeem or otherwise acquire
its stock that the Corporation may now have or ever obtain.

SECTION 7. MECHANICS, TERMS AND CONDITIONS OF REDEMPTION. Any purchase or
redemption of shares of stock of this Corporation made pursuant to these By-Laws
or the Certificate of Incorporation, unless expressly provided otherwise, shall
proceed as follows:

           (a) TERMINATION OF RIGHTS AND PRIVILEGES AS STOCKHOLDER. Upon the
effective date of the termination of a Member Agreement or upon the date of
exercise of any option to repurchase or redeem stock or upon such other date set
by these By-Laws, the Certificate of Incorporation, or the Member and this
Corporation, whichever shall be appropriate in the circumstances, all of this
Corporation's stock owned by such stockholder (hereinafter referred to as
"Terminated Stockholder") shall be deemed to be and shall be and become the
property of this Corporation; from and after such date all rights and privileges
incident to the ownership of the shares (including but not limited to the right
to dividends thereon) shall cease, except only the right to receive the purchase
price (as hereinafter provided) plus a sum equal to any dividends declared but
unpaid at said date and accrued Patronage Dividends for the relevant year or
portion thereof (to be paid in the manner provided for payment of all Patronage
Dividends) all without interest and subject to the Corporation's liens and right
of setoff. The Terminated Stockholder shall promptly remit any certificates duly
endorsed in blank or with stock powers.

           (b) PAYMENT OF REDEMPTION PRICE. Immediately upon receipt of properly
endorsed certificates representing all of a Terminated Stockholder's stock of
the Corporation, the Corporation shall remit the redemption price to the
Terminated Stockholder in the following manner:

         (i) Cash equal to the par value of Terminated Stockholder's Class A
         Common Stock reduced by the amount of any lien or setoff to which the
         Corporation may be entitled; and

         (ii) A note in face amount equal to the par value of Terminated
         Stockholder's Class B Common Stock. The note shall be payable in five
         (5) equal annual installments of principal, the first of which shall be
         due on the December 31 next following termination of the Terminated
         Stockholder's rights and privileges as a stockholder (as provided in
         section 7(a) of this Article VII) and shall bear interest payable with
         the installments of principal from the date of the note at the rate per
         annum borne by the issue of this Corporation's



                                     D-10
<PAGE>   225

         Promissory (Subordinated) Notes ("Promissory Notes") distributed as
         Patronage Dividends most recently distributed prior to the date of the
         note. The note shall be dated as of the date upon which the Terminated
         Stockholder's rights as a stockholder terminated (as provided in
         section 7(a) of this Article VII) and shall be subject to any lien or
         right of setoff to which the Corporation may be entitled.

           (c) LEGAL AVAILABILITY OF FUNDS. Should the funds of the Corporation
legally available for such purpose be insufficient for immediate payment of all
or any part of the redemption price, an agreement for purchase and sale of the
stock shall be executed by the Corporation and the Terminated Stockholder
pursuant to which the Corporation shall unqualifiedly undertake to pay all or
the balance, as the case may be, of the redemption price as soon as funds are
legally available for that purpose and further that no dividends or Patronage
Dividends shall be declared and paid or set apart for payment to Members until
after payment to the Terminated Stockholder of the full purchase price for such
stock.

           (d) HARDSHIP. Notwithstanding the provisions of Paragraph 7(b) of
this Article VII, the Board of Directors in its discretion and with due regard
for the financial condition and requirements of the Corporation, may authorize
and cause payment in cash for all or part of the redemption price which would
otherwise be paid by a note if the Board of Directors determines that the
prescribed method of payment imposes an undue hardship upon the Terminated
Stockholder. The Board of Directors may implement this provision by delegating
authority to an officer or officers.

           (e) LIEN ON STOCK AND NOTES. The Corporation shall have a lien on,
and a right of setoff against, any stock or notes, including those issued as
Patronage Dividend and against any cash portion of such Patronage Dividend which
is in excess of twenty percent (20%) of the overall patronage dividend payable
in any year for such indebtedness of the Terminated Stockholder to the
Corporation as may, for whatever cause, exist. In the event that the Corporation
initiates proceedings to recover amounts due it by the Terminated Stockholder,
the Corporation shall be entitled to the recovery of all associated costs,
interest and reasonable attorney's fees.


                                  ARTICLE VIII
                                MEMBER AGREEMENTS

SECTION 1. CORPORATE PURPOSE. The Corporation shall be organized and operated on
a cooperative basis for the benefit of the holders of shares of its Class A
Common Stock (who are its Members).

SECTION 2. GENERAL TERMS. As a condition of Membership every prospective Member
shall enter into a contract (the "Member Agreement") with this Corporation, must
be actively engaged in buying, selling and/or renting merchandise, supplies
and/or


                                     D-11
<PAGE>   226
services as are handled by retail hardware dealers and/or dealers in lumber and
building supplies or dealers engaged in business as stated in Article II,
Section 1 hereof, must complete and receive approval of a Member Agreement in
form and manner adopted by the Board of Directors and must become and remain the
owner of such number of shares of stock of the Company as shall be established
from time to time by the Board of Directors or have subscribed to purchase such
shares by whatever plan of payment may be authorized by the Board of Directors.
The Member Agreement shall contain such terms, conditions and agreements as the
officers of this Corporation shall deem necessary or desirable or as shall be
required hereunder, pursuant to the Certificate of Incorporation or these
By-Laws, or pursuant to direction of the Board of Directors. The Member
Agreement shall specify the servicemark under which such member may conduct his
or her business. The Member Agreement shall not be assignable, or transferable,
in any manner whatsoever, without the express written consent of the Corporation
and shall contain, at a minimum, the following terms and provisions:

           (a) An express consent by the Member to the tax treatment and effects
specified in section 2(b) of Article IX hereof;

           (b) An express condition to operate the business at the specific
location stated in the Member Agreement. Member must apply for and obtain
Membership for each location at which such Member sells or rents hardware,
lumber and building supplies, and/or other merchandise or services received from
or through the Company.

           (c) A requirement that the Member notify the Corporation in writing
immediately upon any change in business name, form of organization
(proprietorship, partnership, corporation or whatever), ownership or control;

           (d) A requirement that the Member purchase qualifying shares of the
Corporation (as referred to in Article XII of these By-Laws) pursuant to a
subscription agreement; and

           (e) Automatic modification of the Member Agreement upon notice by the
Corporation to the Member of any relevant changes in the Certificate of
Incorporation, By-Laws, or by approval of the Board of Directors.

           (f) Necessary conditions regarding use of the True Value, Servistar,
Coast to Coast and any other Company owned trademarks which must be complied
with.

SECTION 3. TERMINATION. Each Member Agreement may be terminated as provided
therein.

SECTION 4. CHANGE IN FORM OF BUSINESS. In the event a Member changes a sole
proprietorship, partnership or joint venture to a corporate form, where the
Corporation has agreed to accept the corporate successor-in-interest as a
Member, then the


                                     D-12

<PAGE>   227

Member shall sell, transfer or otherwise assign to such successor-in-interest
all shares of stock of this Corporation owned by such Member. Such shares shall
remain subject to the Corporation's liens and right of setoff and all other
rights provided for in the Certificate of Incorporation, By-Laws or Member
Agreement.

SECTION 5. MECHANICS OF SETOFF. Notes issued by the Corporation, whether issued
incidental to the distribution of Patronage Dividend or to the redemption of
Class B Common Stock, shall provide that if the Corporation exercises its right
of setoff, the value of the note to be setoff against the holder's indebtedness
to the Corporation or one of its subsidiaries shall be determined at the time of
setoff as follows: The Corporation shall have the right to discount the note to
its then current cash value, which shall be in the lesser of the face amount of
the note or the yield to maturity of the note as discounted at a rate per annum
equal to the prime rate at the time of setoff at the Harris Trust and Savings
Bank, Chicago, Illinois, plus two (2) percentage points.


                                   ARTICLE IX
                               PATRONAGE DIVIDENDS

SECTION 1. PAYMENT OF PATRONAGE DIVIDENDS. The Corporation shall distribute
Patronage Dividends to Members annually on the basis of the volume of and
margins applicable to merchandise and/or services purchased by each Member,
which equal the excess (if any) of gross margins and other income from business
done with or for Members, after deducting therefrom the following:

        (a)  Expenses directly or indirectly related to such business;

        (b) Such reasonable reserves for necessary corporate purposes as may
from time to time be provided by the Board of Directors for depreciation and
obsolescence, state and federal taxes, bad debts, casualty losses, insurance and
other corporate and operating charges and expenses, all established and computed
in accordance with generally accepted accounting principles;

        (c) Such reasonable reserves for working capital necessary for the
operation of the Corporation and for deficits arising from such operation,
(including deficits from business other than business done with or for Members).

Any amount set aside for reserves shall first be set aside from net earnings, if
any, of the Corporation from business other than business done with or for
Members, and only the excess shall be deducted from gross margins from business
done with or for Members in the computation described above.

The amounts set aside for reserves in any year from gross margins of the
Corporation from business done with or for Members shall be allocated, to the
extent possible, to Members on the books of the Corporation on a patronage basis
for that year, or, in lieu


                                     D-13

<PAGE>   228

thereof, the books or records of the Corporation shall afford a means of doing
so at any time, so that in the event of a distribution of amounts formerly
carried in reserves each Member may receive, to the extent possible, Member's
pro rata share thereof.

SECTION 2.

        (a) METHOD AND TIMING OF PAYMENT. The Patronage Dividend to which
stockholder-Members become entitled for each fiscal year shall be distributed no
later than the fifteenth day of the ninth month following such fiscal year. The
Board of Directors may, in its discretion, determine to pay Patronage Dividends
either all in a form that will be treated as a deductible qualified written
notice of allocation within the meaning of section 1388(c) of the Internal
Revenue Code of 1986, as amended (hereinafter referred to as the "IRC"), all in
a form that will be treated as a nonqualified written notice of allocation
within the meaning of section 1388(d) of the IRC, or part in qualified form and
part in nonqualified form. At least twenty percent (20%) of any qualified
payment of Patronage Dividends shall be paid in cash. Subject to this limitation
with respect to qualified distributions, the Board of Directors may decide that
the balance of any Patronage Dividend be paid, in whole or in part, in cash,
property, Class B Common Stock, promissory notes or other evidences of
indebtedness, or in any other form of written notice of allocation (within the
meaning of section 1388(b) of the IRC).

        (b) TAX TREATMENT OF PATRONAGE DIVIDEND BY MEMBERS. Each person who is a
Member of the Corporation on the effective date of this section 2(b) of this
Article IX of the By-Laws and continues as a Member after such date and each
person who becomes a Member of the Corporation after such effective date shall,
by such act alone, consent and be deemed to have consented that the amount of
any distributions with respect to the Member's patronage which are made in
written notices of allocation (as defined in section 1388 of the IRC) and which
are received by the Member from the Corporation, will be taken into account by
the Member at their stated dollar amounts in the manner provided in section
1385(a) of the IRC in the taxable year in which such written notices of
allocation are received by the Member. This consent, however, shall not extend
to written notices of allocation received by the Member as part of a
nonqualified payment of patronage which clearly indicate on their face that they
are nonqualified. By way of illustration, the term "written notice of
allocation" shall include such items as the Promissory Notes, the shares of
Class B Common Stock, a notice or statement that such securities have been
deposited with a bank or other qualified agent on behalf of the Member, a notice
of credit to the account of the Member on the books of the Corporation (against
stock subscription or any other indebtedness as the Corporation may elect) and
such other forms of notice as the Board of Directors may determine, distributed
by the Corporation in payment, or part payment of the Patronage Dividends. The
stated dollar amount of the Promissory Notes is the principal amount thereof and
the stated dollar amount of the shares of Class B Common Stock is the par value
thereof.



                                     D-14
<PAGE>   229

SECTION 3. ISSUANCE OF CLASS B COMMON STOCK. In order to ensure the
Corporation's opportunity for healthy growth and expansion and in order to meet
the corresponding needs for additional working capital the following plan for
the investment by Members of part of the Patronage Dividend shall, subject to
modification or termination by the Board of Directors, be in effect:

        (a) ANNUAL ISSUANCE. With respect to the Patronage Dividend payable for
each fiscal year, the Corporation may pay each Member a portion of such
Patronage Dividend, not to exceed two percent (2%) of Member's net purchases
(computed to the nearest multiple of $100) from the Corporation during such
fiscal year, in shares of Class B Common Stock of the Corporation at the par
value thereof; provided, however, that at least twenty percent (20%) of such
Member's Patronage Dividend shall be paid in money or by qualified check.

SECTION 4. PROMISSORY NOTES. Subject only to the payment of at least twenty
percent (20%) of each Member's annual Patronage Dividend in cash and
distribution of Class B Common Stock as provided in section 3 of this Article
IX, the Corporation may pay each Member all or any portion of the annual
Patronage Dividend in Promissory Notes which shall bear interest at the rate
from time to time fixed by the Board of Directors and shall mature at the time
fixed by the Board of Directors not later than five (5) years from the date of
issuance, and may be subordinated to any liabilities or obligations of the
Corporation, existing, contingent or created after date of issuance. The
Corporation shall have a lien upon and a right of setoff against any said
Promissory Notes issued to a Member to secure payment of any indebtedness due
the Corporation or any of its subsidiaries by the Member.

SECTION 5. HARDSHIP. If, upon application by a Member, the Board of Directors
shall determine that payment of such Member's Patronage Dividend for any year by
the method herein provided or prescribed by the Board of Directors imposed an
undue hardship upon such Member, the Board of Directors, in its discretion and
with due regard for the financial condition and requirements of the Corporation,
may authorize and cause the payment of all or any additional part of such
Patronage Dividends in cash. The Board of Directors may implement this provision
by adopting hardship guidelines and delegating authority to an officer or
officers.


                                    ARTICLE X
                               GENERAL PROVISIONS

SECTION 1. DIVIDENDS. Dividends upon the capital stock of the Corporation,
subject to the provisions of the Certificate of Incorporation, may be declared
out of gross margins of the Corporation, other than gross margins from business
done with or for Members, after deducting therefrom all expenses directly or
indirectly allocable thereto, by the Board of Directors at any regular or
special meeting, pursuant to law. Dividends



                                     D-15
<PAGE>   230

may be paid in cash, property, Promissory Notes, or shares of the capital stock,
subject to the provisions of the Certificate of Incorporation.

SECTION 2. ANNUAL STATEMENT. The Board of Directors shall present at each annual
meeting and when called for by vote of the stockholders at any special meeting
of the stockholders, a full and clear statement of the business and conditions
of the Corporation.

SECTION 3. CHECKS. All checks or demands for money and notes of the Corporation
shall be signed by such officer or officers or as the Board of Directors may
from time to time designate.

SECTION 4. FISCAL YEAR. The fiscal year shall begin the first Sunday closest to
December 31, whether that day falls in December or in January.


                                   ARTICLE XI
                                BY-LAW AMENDMENTS

SECTION 1. BY-LAW AMENDMENTS. These By-Laws may be altered or repealed at any
annual meeting of the stockholders or at any special meeting of the stockholders
at which a quorum is present or represented, provided notice of the proposed
alteration or repeal be contained in the notice of such special meeting, or by
the affirmative vote of two-thirds of the Board of Directors then in office at
any regular meeting of the board or at any special meeting of the board if
notice of the proposed alteration or repeal be contained in the notice of such
special meeting; provided, however, that no change of time or place of the
meeting for the election of directors shall be made within sixty (60) days next
before the day on which such meeting is to be held, and that in case of any
change of such time or place, notice thereof shall be given to each stockholder
in person or by letter mailed to the stockholder's last known post office
address at least twenty (20) days before the meeting is held.



                                   ARTICLE XII
                       QUALIFYING SHARES OF CAPITAL STOCK

SECTION 1. QUALIFYING SHARES. The unit ownership of Class A Common Stock shall
consist of sixty (60) shares and no person shall be deemed to be a Stockholder
of the Corporation or shall exercise any of the rights of a Stockholder until
such person has become the holder of record of sixty (60) fully paid and
nonassessable shares of said Class A Common Stock, $100 par value, for each
store owned up to a maximum of 300 such shares, representing 5 or more stores.


                                     D-16
<PAGE>   231


                                  ARTICLE XIII
              INDEMNIFICATION OF DIRECTORS, OFFICERS AND EMPLOYEES

SECTION 1.  INDEMNIFICATION.

        (a) The Corporation shall indemnify any person who was or is a party or
is threatened to be made a party to any threatened, pending or completed action,
suit or proceeding, whether civil, criminal, administrative, or investigative
(other than an action by or in the right of the Corporation) by reason of the
fact that such person is or was a director, officer, employee or agent of the
Corporation, or is or was serving at the request of the Corporation as a
director, officer, employee or agent of another corporation, partnership, joint
venture, trust or other enterprise, against expenses for which such person has
not otherwise been reimbursed (including attorneys' fees, judgments, fines and
amounts paid in settlement) actually and reasonably incurred by such person in
connection with such action, suit or proceeding, if such person acted in good
faith and in a manner which was reasonably believed to be in or not opposed to
the best interests of the Corporation, and, with respect to any criminal action
or proceeding, had no reasonable cause to believe that the conduct in question
was unlawful. The termination of any action, suit or proceeding by judgment,
order, settlement, conviction, or upon a plea of nolo contendere or its
equivalent, shall not, of itself, create a presumption that the person did not
act in good faith and in a manner which was reasonably believed to be in or not
opposed to the best interest of the Corporation, and, with respect to any
criminal action or proceeding had reasonable cause to believe that the conduct
in question was unlawful.

        (b) The Corporation shall indemnify any person who was or is a party or
is threatened to be made a party to any threatened, pending or completed action
or suit by or in the right of the Corporation to procure a judgment in its favor
by reason of the fact that such person is or was a director, officer, employee
or agent of the Corporation, or is or was serving at the request of the
Corporation as a director, officer, employee or agent of another corporation,
partnership, joint venture, trust or other enterprise against expenses for which
such person has not otherwise been reimbursed (including attorneys' fees and
amounts paid in settlement) actually and reasonably incurred by such person in
connection with the defense or settlement of such suit or action if such person
acted in good faith and in a manner which was reasonably believed to be in or
not opposed to the best interests of the Corporation and except that no
indemnification shall be made in respect of any claim, issue or matter as to
which such person shall have been adjudged to be liable for negligence or
misconduct in the performance of such person's duty to the Corporation unless
and only to the extent that the Court of Chancery of Delaware or the court in
which such action or suit was brought shall determine upon application that,
despite the adjudication of liability but in view of all the circumstances of
the case, such person is fairly and reasonably entitled to indemnification for
such expenses which the Court of Chancery of Delaware or such other court shall
deem proper.


                                     D-17
<PAGE>   232

        (c) To the extent that a director, officer, employee or agent of the
Corporation has been successful on the merits or otherwise in defense of any
action, suit or proceeding referred to in Paragraphs 1(a) or (b) of this
Article, or in defense of any claim, issue or matter therein, such person shall
be indemnified against expenses (including attorneys' fees), actually and
reasonably incurred by such person in connection therewith.

        (d) Any indemnification under Paragraphs 1(a) or (b) of this Article
(unless ordered by a court) shall be made by the Corporation only as authorized
in the specific case upon a determination that indemnification of the director,
officer, employee or agent is proper in the circumstances because such person
has met the applicable standard of conduct set forth in such Paragraphs 1(a) or
(b) of this Article. Such determination shall be made (i) by the Board of
Directors by a majority vote of a quorum, consisting of directors who were not
parties to such action, suit or proceeding, or (ii) if such a quorum is not
obtainable, and a quorum of disinterested directors so directs, by independent
legal counsel in written opinion, or (iii) by the stockholders.

        (e) Expenses incurred by defending a civil or criminal action, suit or
proceeding may be paid by the Corporation in advance of the final disposition of
such action, suit or proceeding as authorized by the Board of Directors in the
specific case upon receipt of an undertaking by or on behalf of the director,
officer, employee or agent to repay such amount unless it shall ultimately be
determined that he is entitled to be indemnified by the Corporation.

        (f) The indemnification provided in this Article shall not be deemed
exclusive of any other rights to which those seeking indemnification may be
entitled under any by-law, agreement, vote of stockholders or disinterested
directors or otherwise, or of any other indemnification which may be granted to
any person apart from this Article, both as to action in its official capacity
and as to action in another capacity while holding office, and shall continue as
to a person who has ceased to be a director, officer, employee or agent and
shall inure to the benefit of the heirs, executors and administrators of such a
person.

SECTION 2. INSURANCE. The Corporation shall have power to purchase and maintain
insurance on behalf of any person who is or was a director, officer, employee or
agent of the Corporation or is or was serving at the request of the Corporation
as a director, officer, employee or agent of another corporation, partnership,
joint venture, trust or other enterprise, against any liability asserted against
and incurred by such person in any such capacity, or arising out of its status
as such, whether or not the Corporation would have the power to indemnify such
person against such liability under the provisions of this Article.



                                     D-18

<PAGE>   233

                                   APPENDIX E

            AMENDED AND RESTATED COTTER CERTIFICATE OF INCORPORATION



                              Amended and Restated
                          CERTIFICATE OF INCORPORATION
                                       of
                               TRUSERV CORPORATION

FIRST.   The name of the Corporation is

                               TRUSERV CORPORATION

The Corporation filed its original Certificate of Incorporation on January 14,
1953.

SECOND. Its principal office in the State of Delaware is located at No. 1209
Orange Street in the City of Wilmington, County of New Castle. The name and
address of its resident agent is The Corporation Trust Company, 1209 Orange
Street, Wilmington, Delaware.

THIRD. The Corporation shall be organized and operated on a cooperative basis
for the benefit of the holders of shares of its Class A Common Stock (who are
its Members). The nature of the business, or objects or purposes to be
transacted, promoted or carried on are:

         1. To manufacture, purchase or otherwise acquire, invest in, own,
         mortgage, pledge, sell, assign and transfer or otherwise dispose of and
         trade and deal in and deal with goods, wares and merchandise and
         personal property of every class and description, including, but not
         limited to:

                  (a)      hardware, goods, tools and related products;
                  (b)      building materials and related products;
                  (c)      paints and paint sundries and related products;
                  (d)      lawn and garden products, supplies, and tools;
                  (e)      farming, home and garden maintenance supplies and
                           related products;
                  (f)      automotive and related products;
                  (g)      variety, crafts, houseware goods, appliances,
                           sporting goods, and related products; and
                  (h)      musical instruments and related products.

         2. To engage in any lawful act or activity for which corporations may
         be organized under the General Corporation Law of Delaware.

         3. To acquire, hold, use, sell, assign, lease, grant licenses in
         respect of, and otherwise deal in and dispose of letters patent of the
         United States or any 









                                     E-1
<PAGE>   234

         other foreign country, patent rights, licenses and privileges,
         inventions, improvements and processes, copyrights, trademarks and
         trade names incident to or useful in connection with any business of
         this Corporation.

         4. To acquire the capital stock, bonds or other evidences of
         indebtedness, secured or unsecured, of any other corporation and to
         acquire the goodwill, rights, assets and property and to undertake and
         assume all or any part of the obligations or liabilities of any other
         corporation, firm, association or person.

         5. To acquire by purchase, subscription or otherwise, and to receive,
         hold, own, guarantee, sell, assign, exchange, transfer, mortgage,
         lease, pledge or otherwise dispose of or deal in and with any personal
         or real property, or any of the shares of the capital stock, or any
         voting trust certificates in respect of the shares of capital stock,
         scrip, warrants, rights, bonds, debentures, notes, trust receipts and
         other securities, obligations, choses in action and evidences of
         indebtedness or interest issued or created by any corporations, joint
         stock companies, syndicates, associations, firms, trusts or persons,
         public or private, or by the government of the United States of
         America, or by any foreign government, or by any state, territory,
         province, municipality or other political subdivision or by any
         governmental agency, and as owner thereof to possess and exercise all
         the rights, powers and privileges of ownership, including the right to
         execute consents and vote thereon, and to do any and all acts and
         things necessary or advisable for the preservation, protection,
         improvement and enhancement in value thereof.

         6. To enter into, make and perform contracts of every kind and
         description with any person, firm, association, corporation,
         municipality, county, state, body politic or government or colony or
         dependency thereof.

         7. To borrow or raise moneys for any of the purposes of the Corporation
         and, from time to time without limit as to amount, to draw, make,
         accept, endorse, execute and issue promissory notes, drafts, bills of
         exchange, warrants, bonds, debentures and other negotiable or
         non-negotiable instruments and evidences of indebtedness, and to secure
         the payment of any thereof and of the interest thereon by mortgage upon
         or pledge, conveyance or assignment in trust of the whole or any part
         of the property of the Corporation, whether at the time owned or
         thereafter acquired, and to sell, pledge or otherwise dispose of such
         bonds or other obligations of the Corporation for its corporate
         purposes.

         8. To purchase, hold, sell and transfer the shares of its own capital
         stock; provided it shall not use its funds or property for the purchase
         of its own shares of capital stock when such use would cause any
         impairment of its capital except as otherwise permitted by law, and
         provided further that shares 


                                     E-2
<PAGE>   235

         of its own capital stock belonging to it shall not be voted upon
         directly or indirectly.

The objects and purposes specified in the foregoing clauses shall, except where
otherwise expressed, be in nowise limited or restricted by reference to, or
inference from, the terms of any other clause in this Certificate of
Incorporation, but the objects and purposes specified in each of the foregoing
clauses of this article shall be regarded as independent objects and purposes.

FOURTH. The total number of shares of all classes of Common Stock which this
Corporation shall have the authority to issue is 4,750,000, consisting of:

                  750,000 shares of Class A Common Stock, $100 par value; and
                  4,000,000 shares of Class B Common Stock, $100 par value.

The designations and the powers, preferences and rights, and the qualifications,
limitations and restrictions of the Class A Common Stock and the Class B Common
Stock are as follows:

         1. Only the Class A Common Stock shall have voting rights. The holder
         of record of each outstanding share of Class A Common Stock shall be
         entitled to one vote on each matter submitted to a vote at a meeting of
         stockholders.

         2. Except as hereinabove provided with respect to voting rights,
         neither of the two classes of common stock shall be entitled to any
         preference or priority over the other. No dividend shall be declared or
         paid unless at the same rate per share on both classes of common stock
         at the same time, and in the event of the dissolution, liquidation or
         winding up of the Corporation, the shares of Class A Common Stock and
         Class B Common Stock shall be entitled to the same amounts per share
         without preference or priority of one class over the other.

         3. The Corporation shall have a lien upon the shares of Class A Common
         Stock and Class B Common Stock registered in the name of any
         stockholder and upon any dividends payable on such shares, to secure
         the payment of any indebtedness due to the Corporation from such
         stockholder. The Corporation shall not be required to transfer upon its
         records the shares of Class A Common Stock or Class B Common Stock of
         such stockholder or to pay any dividends declared on any such shares
         until such indebtedness shall have been fully paid, and the Corporation
         shall have the right to apply the dividends declared from time to time
         upon the stock of such stockholder to the liquidation, in whole or in
         part, of the said indebtedness. If the Corporation shall exercise its
         option as hereinafter in these articles provided to repurchase 

 


                                     E-3
<PAGE>   236

         shares of Class A Common Stock or Class B Common Stock owned by a
         stockholder who is then indebted to the Corporation, it shall have the
         right to offset the stockholder's indebtedness against the purchase
         price of such shares.

         4. The number of shares of Class A Common Stock which shall comprise a
         unit of ownership shall be fixed from time to time by the Board of
         Directors or in the By-Laws. No shares of Class B Common Stock shall be
         issued or sold except to persons who are, at the time of such issuance,
         holders of shares of Class A Common Stock.

         5. No holder of any class of stock of the Corporation shall have any
         preemptive or preferential right to subscribe to or purchase any shares
         of stock of the Corporation or shares or securities of any kind, either
         convertible into or evidencing the right to purchase any shares of
         stock of the Corporation, other than such thereof, if any, as the Board
         of Directors in its discretion may from time to time determine.

         6. Whenever, for any reason, any stockholder shall desire to dispose of
         any shares of Class A Common Stock or Class B Common Stock of the
         Corporation (whether by sale, transfer, assignment, gift or in any
         other manner), or whenever any stockholder shall die or shall suffer
         any other event by which any of such shares are voluntarily or
         involuntarily transferred by operation of law or otherwise, the
         Corporation shall have an option to purchase all shares of Class A
         Common Stock and Class B Common Stock owned by such stockholder, at the
         price, and upon the conditions, hereinafter stated. Such option may be
         exercised by the Corporation at any time within ninety (90) days
         following the date upon which the Corporation receives from the
         stockholder written notice of such stockholders' desire to dispose of
         any of the shares owned by the stockholder or within ninety (90) days
         following the receipt by the Corporation, from any party in interest,
         of written notice of the death of the stockholder or other fact giving
         rise to voluntary or involuntary transfer of any of the shares. The
         price to be paid by the Corporation upon exercise of its option to
         purchase such shares shall be an amount equal to the par value thereof;
         such purchase shall proceed upon such other terms and conditions as may
         be specified in the By-Laws.

         Any disposition or attempted disposition of the shares of Class A
         Common Stock or Class B Common Stock of the Corporation, voluntary or
         involuntary, by operation of law or otherwise, shall be null and void
         and no such disposition or attempted disposition shall entitle any
         person to have any of said shares transferred on the books of the
         Corporation or to claim or assert any of the rights of a stockholder of
         the Corporation, unless the Corporation shall have been afforded a
         proper opportunity to exercise its option for the purchase of 

 


                                     E-4
<PAGE>   237

         said shares as hereinbefore provided and shall have failed to exercise
         its option within the time limited.

         Nothing hereinbefore contained shall restrict the right of any
         stockholder:

                  (a) to pledge (or otherwise subject to a lien) any of the
                  shares of Class A Common Stock or Class B Common Stock of the
                  Corporation in a bona fide transaction as security for a debt
                  or other obligation of the stockholder, or affect the rights
                  which the pledgee or lienholder would otherwise have with
                  respect to said shares; provided, however, that if the pledge
                  or lien shall be foreclosed and the stockholder shall cease to
                  be the owner of said shares, such foreclosure shall be deemed
                  to be an involuntary transfer of the shares and the
                  Corporation shall thereupon have the option to purchase the
                  shares hereinabove provided which shall be exercisable within
                  ninety (90) days after receipt of written notice of the fact
                  of foreclosure; or

                  (b) to sell or otherwise dispose of all or any part of the
                  shares of Class B Common Stock (but not of Class A Common
                  Stock) to a person who is then a holder of shares of Class A
                  Common Stock of the Corporation.

         Should the Corporation fail or decline to exercise its option and a
         disposition be consummated, the stock shall be subject to all and the
         same rights and restrictions (including, without limitation the option
         set forth herein and any call or similar rights of the Corporation as
         may be set forth herein, in the By-Laws or elsewhere) in the hands of
         the new holder as in the hands of the former holder.

         7. The Corporation may be obligated or have the option to purchase or
         redeem its stock and stockholders may be obligated or have the right to
         sell their stock to the Corporation at par value in such circumstances
         and upon terms and conditions as may be specified in the By-Laws from
         time to time; provided, however, that the stockholders shall approve
         any such provision in the By-Laws. Without limiting the generality of
         the preceding sentence of this Paragraph 7 of ARTICLE FOURTH or
         compelling inclusion of any provision in the By-Laws, such right or
         obligation may be granted with respect to situations where the business
         relationship of a stockholder and the Corporation terminates.

         8.       As used in these articles, the term "person" shall mean and
                  include any individual, group or association of individuals
                  however organized, corporation, and any other natural or
                  artificial entity. The term 

 


                                     E-5
<PAGE>   238

                  "stockholder" shall mean any person, so defined, who is a
                  stockholder of the Corporation.

FIFTH. The minimum amount of capital with which the Corporation will commence
business is One Thousand Dollars ($1,000.00).

SIXTH.   The Corporation is to have perpetual existence.

SEVENTH. The private property of the stockholders of the Corporation shall not
be subject to the payment of corporate debts to any extent whatever.

EIGHTH. In furtherance and not in limitation of the powers conferred by statute,
the Board of Directors is expressly authorized:

         To make, alter, amend or repeal the By-Laws of the Corporation.

         To authorize and cause to be executed mortgages and liens upon the real
         and personal property of the Corporation.

         To set apart out of any of the funds of the Corporation available for
         dividends a reserve or reserves for any purpose specified in the
         By-Laws and to abolish any such reserve in the manner in which it was
         created.

         By resolution or resolutions passed by a majority of the whole board,
         to designate one or more committees, each committee to consist of three
         or more of the directors of the Corporation, which, to the extent
         provided in said resolution or resolutions or in the By-Laws of the
         Corporation, shall have and may exercise the powers of the Board of
         Directors in the management of the business and affairs of the
         Corporation, and may have power to authorize the seal of the
         Corporation to be affixed to all papers which may require it. Such
         committee or committees shall have such name or names as may be stated
         in the By-Laws of the Corporation or as may be determined from time to
         time by resolution adopted by the Board of Directors. A majority of the
         members of any such committee may determine its action and fix the time
         and place of its meetings unless the Board of Directors shall otherwise
         provide. The Board of Directors shall have power at any time to fill
         vacancies in, to change the membership of, or to dissolve any
         committee.

         When and as authorized by the affirmative vote of the holders of a
         majority of the Common Stock issued and outstanding given at a
         stockholders' meeting duly called for that purpose, or when authorized
         by the written consent of the holders of a majority of the voting stock
         issued and outstanding, to sell, lease or exchange all of the property
         and assets of the Corporation, including its goodwill and its corporate
         franchises, upon such terms and conditions and for 



                                     E-6
<PAGE>   239

         such consideration, which may be in whole or in part shares of stock
         in, and/or other securities of, any other corporation or corporations,
         as its Board of Directors shall deem expedient and for the best
         interests of the Corporation.

NINTH. Meetings of stockholders may be held outside the State of Delaware, if
the By-Laws so provide. The books of the Corporation may be kept (subject to any
provision contained in the statutes) outside the State of Delaware at such place
or places as may be designated from time to time by the Board of Directors or in
the By-Laws of the Corporation. Elections of directors need not be by ballot
unless the By-Laws of the Corporation shall so provide.

TENTH. The Corporation reserves the right to amend, alter, change or repeal any
provision contained in this Certificate of Incorporation, in the manner now or
hereafter prescribed by statute, and all rights conferred upon stockholders
herein are granted subject to this reservation.

ELEVENTH. The business of the Corporation shall be managed by a Board of
Directors, the number of which shall be such as from time to time shall be fixed
by, or in the manner provided in, the By-Laws, but in no case shall the number
be less than three. The directors may be divided into one, two or three classes
as may be provided in the By-Laws or in resolutions from time to time adopted by
the stockholders at any annual meeting or at any special meeting held for that
purpose; the term of office of those of the first class to expire at the annual
meeting next ensuing; of the second class one year thereafter; of the third
class two years thereafter, and at each annual election held after such
classification and election, directors shall be chosen for a full term, as the
case may be, to succeed those whose term expires.

TWELFTH:
                  (a) A director of the Corporation shall not be liable to the
                  Corporation or its stockholders for monetary damages for
                  breach of fiduciary duty as a director, except to the extent
                  such exemption from liability or limitation thereof is not
                  permitted under the Delaware General Corporation Law as the
                  same exists or may hereafter be amended.

                  (b) The Corporation shall indemnify, in accordance with and to
                  the full extent permitted by the Delaware General Corporation
                  Law as the same exists or may hereafter be amended, any person
                  who was or is a party or is threatened to be made a party to
                  any threatened, pending or completed action, suit or
                  proceeding, whether civil, criminal, administrative or
                  investigative (including, without limitation, an action by or
                  in the right of the Corporation), by reason of the fact that
                  such person is or was a director, officer, employee or agent
                  of the Corporation, or is or was serving at the request of the
                  Corporation as a director, officer, employee or agent of
                  another Corporation, partnership, joint venture, 




                                     E-7
<PAGE>   240

                  trust or other enterprise, against any liability or expense
                  actually and reasonably incurred by such person in respect
                  thereof. Such indemnification shall not be deemed exclusive of
                  any other right of such director, officer or employee to
                  indemnification provided by law or otherwise.

                  (c) Any repeal or modification of the foregoing paragraphs
                  shall not adversely affect any right or protection of any
                  person thereunder with respect to any act or omission
                  occurring prior to or at the time of such repeal or
                  modification.





                                     E-8


<PAGE>   241
                                  APPENDIX F
                                      
                         DISSENTERS RIGHTS PROVISIONS
                                      
                 SUBCHAPTER D.  DISSENTERS RIGHTS PROVISIONS

        1571 APPLICATION AND EFFECT OF SUBCHAPTER.--(a) General rule.--Except as
otherwise provided in subsection (b), any shareholder of a business corporation
shall have the right to dissent from, and to obtain payment of the fair value
of his shares in the event of, any corporate action, or to otherwise obtain
fair value for his shares, where this part expressly provides that a
shareholder shall have the rights and remedies provided in this subchapter.
See:
        Section 1906(c) (relating to dissenters rights upon special
        treatment).
        Section 1930 (relating to dissenters rights).
        Section 1931(d) (relating to dissenters rights in share exchanges).
        Section 1932(c) (relating to dissenters rights in asset transfers).
        Section 1952(d) (relating to dissenters rights in division).
        Section 1962(c) (relating to dissenters rights in conversion).
        Section 2104(b) (relating to procedure).
        Section 2324 (relating to corporation option where a restriction on
        transfer of a security is held invalid).
        Section 2325(b) (relating to minimum vote requirement).
        Section 2704(d) (relating to dissenters rights  upon election).
        Section 2705(c) (relating to dissenters rights upon renewal of
        election).
        Section 2907(a) (relating to proceedings to terminate breach of
        qualifying conditions).
        Section 7204(b)(3) (relating to procedure). 
        (b) Exceptions.--(1)  Except as otherwise provided in paragraph
(2), the holders of the shares of any class or series of shares that, at the
record date fixed to determine the shareholders entitled to notice of and to
vote at the meeting at which a plan specified in any of section 1930, 1931(d),
1932(c) or 1952(d) is to be voted on, are either:
        (i) listed on a national securities exchange; or
        (ii) held of record by more than 2,000 shareholders; shall not have
the right to obtain payment of the fair value of any such shares under this
subchapter.
        (2)  Paragraph (1) shall not apply to and dissenters rights shall
be available without regard to the exception provided in that paragraph in the
case of:
        (i) Shares converted by a plan if the shares are not converted solely 
into shares of the acquiring, surviving, new or other corporation or solely 
into such shares and money in lieu of fractional shares.
        (ii)  Shares of any preferred or special class unless the articles,
the plan or the terms of the transaction entitle all shareholders of the class
to vote thereon and require for the adoption of the plan or the effectuation
of the transaction the affirmative vote of a majority of the votes cast by all
shareholders of the class.
        (iii) Shares entitled to dissenters rights under section 1906(c)
(relating to dissenters rights upon special treatment).
        (3)  The shareholders of a corporation that acquires by purchase,
lease, exchange or other disposition all or substantially all of the shares,
property or assets of another corporation by the issuance of shares,
obligations or otherwise, with or without assuming the liabilities of the other
corporation and with or without the intervention of another corporation or
other person, shall not be entitled to the rights and remedies of dissenting
shareholders provided in this subchapter regardless of the fact, if it be the
case, that the acquisition was accomplished by the issuance of voting shares of
the corporation to be outstanding immediately after the acquisition sufficient
to elect a majority or more of the directors of the corporation.
        (c) Grant of optional dissenters rights.--The bylaws or a resolution of
the board of directors may direct that all or a part of the shareholders shall
have dissenters rights in connection with any corporate action or other
transaction that would otherwise not entitle such shareholders to dissenters
rights.
        (d) Notice of dissenters rights.--Unless otherwise provided by statute,
if a proposed corporate action that would give rise to dissenters rights under
this subpart is submitted to a vote at a meeting of shareholders, there shall
be included in or enclosed with the notice of meeting:
        (1) A statement of the proposed action and a statement that the
shareholders have a right to dissent and obtain payment of the fair value of
their shares by complying with the terms of this subchapter; and
        (2) a copy of this subchapter.
        (e) Other statutes.--The procedures of this subchapter shall also be
applicable to any transaction described in any statute other than this (1)part
that makes reference to this subchapter for the purpose of granting dissenters
rights.
        (f) Certain provisions of articles ineffective.--This subchapter may
not be relaxed by any provision of the articles.
        (g) Cross references.--See sections 1105 (relating to restriction on
equitable relief), 1904 (relating to de facto transaction doctrine abolished)
and 2512 (relating to dissenters rights procedure).  (Last amended by Act 198,
L '90.  eff. 12-19-90.)



                                       1
<PAGE>   242
        1572 DEFINITIONS.--The following words and phrases when used in this
subchapter shall have the meanings given to them in this section unless the
context clearly indicates otherwise:
        "Corporation."  The issuer of the shares held or owned by the dissenter
before the corporate action or the successor by merger, consolidation,
division, conversion or otherwise of that issuer.  A plan of division may
designate which of the resulting corporations is the successor corporation for
the purposes of this subchapter.  The successor corporation in a division shall
have sole responsibility for payments to dissenters and other liabilities under
this subchapter except as otherwise provided in the plan of division.
        "Dissenter."  A shareholder or beneficial owner who is entitled to and
does assert dissenters rights under this subchapter and who has performed every
act required up to the time involved for the assertion of those rights.
        "Fair value."  The fair value of shares immediately before the
effectuation of the corporate action to which the dissenter objects taking
into account all relevant factors, but excluding any appreciation or
depreciation in anticipation of the corporate action.
        "Interest."  Interest from the effective date of the corporate action
until the date of payment at such rate as is fair and equitable under all the
circumstances, taking into account all relevant factors including the average
rate currently paid by the corporation on its principal bank loans.  (Last
amended by Act 198, L.'90, eff. 12-19-90.)
- -------

        1573  RECORD AND BENEFICIAL HOLDERS AND OWNERS.--(a)  Record holders of
shares.--A record holder of shares of a business corporation may assert
dissenters rights as to fewer than all of the shares registered in his name
only if he dissents with respect to all the shares of the same class or series
beneficially owned by any one person and discloses the name and address of the
person or persons on whose behalf he dissents.  In that event, his rights shall
be determined as if the shares as to which he has dissented and his other
shares were registered in the names of different shareholders.
        (b)  Beneficial owners of shares. --A beneficial owner of shares of a
business corporation who is not the record holder may assert dissenters rights
with respect to shares held on his behalf and shall be treated as a dissenting
shareholder under the terms of this subchapter if he submits to the corporation
not later than the time of the assertion of dissenters rights a written
consent of the record holder.  A beneficial owner may not dissent with respect 
to some but less than all shares of the same class or series owned by the owner,
whether or not the shares so owned by him are registered in his name.  (Last
amended by Act 169, L. '92, eff. 2-16-93.)

        1574  NOTICE OF INTENTION TO DISSENT--If the proposed corporate action
is submitted to a vote at a meeting of shareholders of a business corporation,
any person who wishes to dissent and obtain payment of the fair value of his
shares must file with the corporation, prior to the vote, a written notice of
intention to demand that he be paid the fair value for his shares if the
proposed action is effectuated, must effect no change in the beneficial
ownership of his shares from the date of such filing continuously through the
effective date of the proposed action and must refrain from voting his shares in
approval of such action.  A dissenter who fails in any respect shall not
acquire any right to payment of the fair value of his shares under this
subchapter.  Neither a proxy nor a vote against the proposed corporate action
shall constitute the written notice required by this section.

        1575  NOTICE TO DEMAND PAYMENT.--(a)  General rule.--If the proposed
corporate action is approved by the required vote at a meeting of shareholders
of a business corporation, the corporation shall mail a further notice to all
dissenters who gave due notice of intention to demand payment of the fair value
of their shares and who refrained from voting in favor of the proposed action. 
If the proposed corporate action is to be taken without a vote of shareholders,
the corporation shall send to all shareholders who are entitled to dissent and
demand payment of the fair value of their shares a notice of the adoption of
the plan or other corporate action.  In either case, the notice shall:
        (1)  State where and when a demand for payment must be sent and
certificates for certificated shares must be deposited in order to obtain
payment.
        (2)  Inform holders of uncertificated shares to what extent transfer of
shares will be restricted from the time that demand for payment is received.
        (3)  Supply a form for demanding payment that includes a request for
certification of the date on which the shareholder, or the person on whose 
behalf the shareholder dissents, acquired beneficial ownership of the shares.
        (4)  Be accompanied by a copy of this subchapter.
        (b)  Time for receipt of demand for payment.--The time set for receipt
of the demand and deposit of certificated shares shall be not less than 30 days
from the mailing of the notice. 


                                       2
<PAGE>   243
        1576 FAILURE TO COMPLY WITH NOTICE TO DEMAND PAYMENT, ETC.--(a)  Effect
of failure of shareholder to act.--A shareholder who fails to timely demand
payment, or fails (in the case of certificated shares) to timely deposit
certificates, as required by a notice pursuant to section 1575 (relating to
notice to demand payment) shall not have any right under this subchapter to
receive payment of the fair value of his shares.
        (b)  Restriction on uncertificated shares.--If the shares are not
represented by certificates, the business corporation may restrict their
transfer from the time of receipt of demand for payment until effectuation of
the proposed corporate action or the release of restrictions under the terms of
section 1577(a) (relating to failure to effectuate corporate action).
        (c)  Rights retained by shareholder.--The dissenter shall retain all
other rights of a shareholder until those rights are modified by effectuation
of the proposed corporate action.  (Last amended by Act 198, L. '90, eff.
12-19-90.)

        1577 RELEASE OF RESTRICTIONS OR PAYMENT FOR SHARES.--(a)  Failure to
effectuate corporate action.--Within 60 days after the date set for demanding
payment and depositing certificates, if the business corporation has not
effectuated the proposed corporate action, it shall return any certificates
that have been deposited and release uncertificated shares from any transfer
restrictions imposed by reason of the demand for payment.
        (b)  Renewal of notice to demand payment.--When uncertificated shares
have been released from transfer restrictions and deposited certificates have
been returned, the corporation may at any later time send a new notice
conforming to the requirements of section 1575 (relating to notice to demand
payment), with like effect.
        (c)  Payment of fair value of shares.--Promptly after effectuation of
the proposed corporate action, or upon timely receipt of demand for payment if
the corporate action has already been effectuated, the corporation shall either
remit to dissenters who have made demand and (if their shares are certificated)
have deposited their certificates the amount that the corporation estimates to
be the fair value of the shares, or give written notice that no remittance
under this section will be made.  The remittance or notice shall be accompanied
by:
        (1)  The closing balance sheet and statement of income of the issuer of
the shares held or owned by the dissenter for a fiscal year ending not more
than 16 months before the date of remittance or notice together with the latest
available interim financial statements.
        (2)  A statement of the corporation's estimate of the fair value of the
shares.
        (3)  A notice of the right of the dissenter to demand payment or
supplemental payment, as the case may be, accompanied by a copy of this
subchapter.
        (d)  Failure to make payment.--If the corporation does not remit the
amount of its estimate of the fair value of the shares as provided by
subsection (c), it shall return any certificates that have been deposited and
release uncertificated shares from any transfer restrictions imposed by reason
of the demand for payment.  The corporation may make a notation on any such
certificate or on the records of the corporation relating to any such
uncertificated shares that such demand has been made.  If shares with respect
to which notation has been so made shall be transferred, each new certificate
issued therefor or the records relating to any transferred uncertificated shares
shall bear a similar notation, together with the name of the original
dissenting holder or owner of such shares.  A transferee of such shares shall
not acquire by such transfer any rights in the corporation other than those
that the original dissenters had after making demand for payment of their fair
value.  (Last amended by Act 198, L. '90, eff. 12-19-90.)
- --------

        1578  ESTIMATE BY DISSENTER OF FAIR VALUE OF SHARES.--(a)  General
rule.--If the business corporation gives notice of its estimate of the fair
value of the shares, without remitting such amount, or remits payment of its
estimate of the fair value of a dissenter's shares as permitted by section
1577(c) (relating to payment of fair value of shares) and the dissenter
believes that the amount stated or remitted is less than the fair value of his
shares, he may send to the corporation his own estimate of the fair value of
the shares, which shall be deemed a demand for payment of the amount or the
deficiency.
        (b)  Effect of failure to file estimate.--Where the dissenter does
not file his own estimate under subsection (a) within 30 days after the mailing
by the corporation of its remittance or notice, the dissenter shall be entitled
to no more than the amount stated in the notice or remitted to him by the
corporation.  (Last amended by Act 198, L. '90, eff. 12-19-90.) 

- --------------

                                       3
<PAGE>   244
        1579 VALUATION PROCEEDINGS GENERALLY.--(a)  General rule.--Within 60
days after the latest of:
        (1)  Effectuation of the proposed corporate action;
        (2)  Timely receipt of any demands for payment under section 1575
(relating to notice to demand payment); or
        (3)  Timely receipt of any estimates pursuant to section 1578 (relating
to estimate by dissenter of fair value of shares);

If any demands for payment remain unsettled, the business corporation may file
in court an application for relief requesting that the fair value of the shares
be determined by the court.
        (b)  Mandatory joinder of dissenters.--All dissenters, wherever
residing, whose demands have not been settled shall be made parties to the
proceeding as in an action against their shares.  A copy of the application
shall be served on each such dissenter.  If a dissenter is a nonresident, the
copy  may be served on him in the manner provided or prescribed by or pursuant
to 42 Pa.C.S. Ch. 53 (relating to bases of jurisdiction and interstate and
international procedure).
        (c)  Jurisdiction of the court.--The jurisdiction of the court shall be
plenary and exclusive.  The court may appoint an appraiser to receive evidence
and recommend a decision on the issue of fair value.  The appraiser shall have
such power and authority as may be specified in the order of appointment or in
any amendment thereof.
        (d)  Measure of recovery.--Each dissenter who is made a party shall be
entitled to recover the amount by which the fair value of his shares is found
to exceed the amount, if any, previously remitted, plus interest.
        (e)  Effect of corporation's failure to file application.--If the
corporation fails to file an application as provided in subsection (a), any
dissenter who made a demand and who has not already settled his claim against
the corporation may do so in the name of the corporation at any time within 30
days after the expiration of the 60-day period.  If a dissenter does not file
an application within the 30-day period, each dissenter entitled to file an
application shall be paid the corporation's estimate of the fair value of the
shares and no more, and may bring an action to recover any amount not
previously remitted.


        1580  COSTS AND EXPENSES OF VALUATION PROCEEDINGS.--(a)  General
rule.--The costs and expenses of any proceeding under section 1579 (relating
to valuation proceedings generally), including the reasonable compensation and
expenses of the appraiser appointed by the court, shall be determined by the
court and assessed against the business corporation except that any part of the
costs and expenses may be apportioned and assessed as the court deems
appropriate against all or some of the dissenters who are parties and whose
action in demanding supplemental payment under section 1578 (relating to
estimate by dissenter of fair value of shares) the court finds to be dilatory,
obdurate, arbitrary, vexatious or in bad faith.
        (b)  Assessment of counsel fees and expert fees where lack of good
faith appears.--Fees and expenses of counsel and of experts for the respective
parties may be assessed as the court deems appropriate against the corporation
and in favor of any or all dissenters if the corporation failed to comply
substantially with the requirements of this subchapter and may be assessed
against either the corporation or a dissenter, in favor of any other party, if
the court finds that the party against whom the fees and expenses are assessed
acted in bad faith or in a dilatory, obdurate, arbitrary or vexatious manner in
respect to the rights provided by this subchapter.
        (c)  Award of fees for benefits to other dissenters.--If the court
finds that the services of counsel for any dissenter were of substantial
benefit to other dissenters similarly situated and should not be assessed
against the corporation, it may award to those counsel reasonable fees to be
paid out of the amounts awarded to the dissenters who were benefited. 


                                       4
<PAGE>   245
        1906 SPECIAL TREATMENT OF HOLDERS OF SHARES OF SAME CLASS OR
SERIES.--(a)  General rule.-- Except as otherwise restricted in the
articles, an amendment or plan may contain a provision classifying the holders
of shares of a class or series into one or more separate groups by reference to
any facts or circumstances that are not manifestly unreasonable and providing
mandatory treatment for shares of the class or series held by particular
shareholders or groups of shareholders that differs materially from the
treatment accorded other shareholders or groups of shareholders holding shares
of the same class or series (including a provision modifying or rescinding
rights previously created under this section) if:
        (1)(i)  such provision is specifically authorized by a majority of the
votes cast by all shareholders entitled to vote on the amendment or plan, as
well as by a majority of the votes cast by any class or series of shares any
of the shares of which are so classified into groups, whether or not such class
or series would otherwise be entitled to vote on the amendment or plan; and
        (ii)  the provision voted on specifically enumerates the type and
extent of the special treatment authorized; or
        (2)  under all the facts and circumstances, a court of competent
jurisdiction finds such special treatment is undertaken in good faith, after
reasonable deliberation and is in the best interest of the corporation.
        (b)  Statutory voting rights upon special treatment.--Except as
provided in subsection (c), if an amendment or plan contains a provision for
special treatment, each group of holders of any outstanding shares of a
class or series who are to receive the same special treatment under the
amendment or plan shall be entitled to vote as a special class in respect to
the plan regardless of any limitations stated in the articles or bylaws on the
voting rights of any class or series.   
        (c)  Dissenters rights upon special treatment.--If any amendment or
plan contains a provision for special treatment without requiring for the
adoption of the amendment or plan the statutory class vote required by
subsection (b), the holder of any outstanding shares the statutory class voting
rights of which are so denied, who objects to the amendment or plan and
complies with Subchapter D of Chapter 15 (relating to dissenters rights), shall
be entitled to the rights and remedies of dissenting shareholders provided in
that subchapter.
        (d)  (5)Exceptions.--This section shall not apply to:
        (1)  The creation or issuance of securities, contracts, warrants or
other instruments evidencing any shares, option rights, securities having
conversion or option rights or obligations authorized by section 2513 (relating
to disparate treatment of certain persons).
        (2)  A provision of an amendment or plan that offers to all holders of
shares of a class or series the same option to elect certain treatment.
        (3)  An amendment or plan that contains an express provision that this
section shall not apply or that fails to contain an express provision that this
section shall apply.  The shareholders of a corporation that proposes an
amendment or plan to which this section is not applicable by reason of this
paragraph shall have the remedies contemplated by section 1105 (relating to
resriction on equitable relief).  (Last amended by Act 198, L. '90, eff.
12-19-90, retroactive to 10-1-89.) 
- ----------      

        1930 DISSENTERS RIGHTS.--(a)  General rule.--If any shareholder of a
domestic business corporation that is to be a party to a merger or
consolidation pursuant to a plan of merger or consolidation objects to the plan
of merger or consolidation and complies with the provisions of Subchapter D of
Chapter 15 (relating to dissenters rights), the shareholder shall be entitled to
the rights and remedies of dissenting shareholders therein provided, if any. 
See also section 1906(c) (relating to dissenters rights upon special
treatment).
        (b)  Plans adopted by directors only.--Except as otherwise provided
pursuant to section 1571(c) (relating to grant of optional dissenters rights),
Subchapter D of Chapter 15 shall not apply to any of the shares of a
corporation that is a party to a merger or consolidation pursuant to section
1924(b)(1)(i) (relating to adoption by board of directors).
        (c)  Cross references.--See sections 1571(b) (relating to exceptions)
and 1904 (relating to de facto transaction doctrine abolished).  (Last amended
by Act 169, L. '92, eff. 2-16-93.)


                                      5
<PAGE>   246
                                  APPENDIX G

                             FORM OF COTTER PROXY


PROXY                                                                      PROXY

                                COTTER & COMPANY

          THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS.

     The undersigned hereby appoints Samuel D. Costa, Jr., Leonard C. Farr,
Dennis A. Swanson, and each of them, as Proxies, with full power of
substitution, and hereby authorizes them to represent and to vote, as designated
below, all shares of Class A Common Stock and, solely with respect to the
proposal below to increase the maximum number of authorized Class B Common
Stock, all shares of Class B Common Stock, of Cotter & Company held of record by
the undersigned on February 10, 1997, at the Rosemont Convention Center, 9301
West Bryn Mawr Avenue, Rosemont, Illinois on Tuesday, April 1, 1997, at 10:00
a.m., local time, and at any adjournments thereof.

                   A COPY OF THE COMPANY'S 10-K ANNUAL REPORT
                           IS AVAILABLE UPON REQUEST.

              PLEASE MARK, SIGN, DATE, AND RETURN THE PROXY BALLOT
                     PROMPTLY USING THE ENCLOSED ENVELOPE.

                  (Continued and to be signed on reverse side.)




                                      G-1

<PAGE>   247
                                COTTER & COMPANY

PLEASE MARK VOTE IN OVAL IN THE FOLLOWING MANNER USING DARK INK ONLY

THE BOARD RECOMMENDS A VOTE FOR ALL OF THE FOLLOWING PROPOSALS.

           To be Voted Upon by Class A Common Stock and, to the extent
                    indicated, by Cotter Class B Common Stock,

1.  With respect to the undersigned's Class A Common Stock, on the Proposal to
approve the Agreement and Plan of Merger dated as of December 9, 1996 providing
for the merger of ServiStar Coast to Coast Corporation with and into Cotter &
Company, thereafter known as TruServ Corporation, including (i) additional
capital requirements, (ii) a new form of Retail Member Agreement, (iii) revised
By-Laws and (iv) restatement of the Certificate of Incorporation, including,
without limitation, (a) authorizing an increase in the maximum outstanding Class
A Common Stock to 750,000 shares, and also with respect to the undersigned's
Class B Common Stock, authorizing an increase in the maximum outstanding Class B
Common Stock to 4,000,000 shares, respectively, (b) elimination of cumulative
voting, (c) elimination of required uniform ownership of Class A Common Stock,
and (d) changing the corporate name. Upon approval of the proposed new form of
Retail Member Agreement, all prior Cotter & Company Retail Member Agreements
shall be automatically superseded by such new form of Retail Member Agreement.

     FOR _____               AGAINST ____                    ABSTAIN ____

2. In their discretion, the Proxies are authorized to vote upon such other
business as may properly come before the meeting, or any adjournment thereof.

     FOR _____               AGAINST ____                    ABSTAIN ____


This Proxy when properly executed will be voted in the manner directed herein by
the undersigned stockholder. If no direction is made, this Proxy will be voted
FOR Proposals 1 and 2.

                                              Dated:______________________, 1997

Signature(s) _____________________________________________________________

Please sign exactly as your name appears on your Common Stock certificate. If a
corporation, please sign in full corporate name by President or other authorized
officer. If a partnership, please sign in partnership name by authorized person.




                                      G-2
<PAGE>   248
                                  APPENDIX H

                              FORM OF SCC PROXY



                      SERVISTAR COAST TO COAST CORPORATION
       PROXY FOR SPECIAL MEETING OF SHAREHOLDERS TO BE HELD APRIL 1, 1997

The undersigned shareholder hereby appoints Donald J. Hoye, Donald C. Belt, and
Kenneth D. Durrett, or any of them, each with power of substitution, as proxies
for the undersigned shareholder to vote all shares of Common Stock, Series A
Stock and Preferred Stock of SERVISTAR COAST TO COAST Corporation which the
undersigned shareholder is entitled to vote at the Special Meeting of
Shareholders to be held on April 1, 1997, and any adjournments thereof, for the
purpose of considering and acting upon an Agreement and Plan of Merger, as
hereinafter specified, including the provision for special treatment of holders
of Common Stock in excess of forty (40) shares, as described in the Joint Proxy
Statement and upon such other matters as may properly come before the meeting.
The Agreement and Plan of Merger and the merger of SERVISTAR COAST TO COAST
Corporation with and into Cotter & Company, thereafter known as TruServ
Corporation, are described in the Proxy Statement and accompanying Exhibits
forwarded with this Proxy.

THE BOARD OF DIRECTORS UNANIMOUSLY RECOMMENDS THAT YOU VOTE FOR ADOPTION OF THE
PROPOSED MERGER.

ADOPTION OF THE AGREEMENT AND PLAN OF MERGER PROVIDING FOR THE MERGER OF
SERVISTAR COAST TO COAST CORPORATION WITH AND INTO COTTER & COMPANY, THEREAFTER
KNOWN AS TRUSERV CORPORATION, INCLUDING THE ACCEPTANCE OF THE TRUSERV RETAIL
MEMBERSHIP AGREEMENT IN CANCELLATION AND REPLACEMENT OF EXISTING RETAILER
MEMBERSHIP AGREEMENTS BETWEEN THE UNDERSIGNED AND SERVISTAR COAST TO COAST, AND
THE PROVISION FOR SPECIAL TREATMENT OF THE HOLDERS OF COMMON STOCK OF SERVISTAR
COAST TO COAST IN EXCESS OF FORTY SHARES BY THE CANCELLATION OF AND PAYMENT FOR
SUCH SHARES.

                 / / FOR         / / AGAINST       / / ABSTAIN

IF YOU RETURN YOUR PROXY WITHOUT INDICATING YOUR VOTE, IT WILL BE PRESUMED THAT
YOU VOTED FOR THE PROPOSED MERGER.

     TO BE EFFECTIVE, THE PROXY MUST BE SIGNED ON THE REVERSE SIDE AND RETURNED
TO THE COMPANY.


                                      H-1

<PAGE>   249
- --------------------------------------------------------------------------------
In their discretion, the above-named proxies are authorized to vote upon such
other business as may properly come before the meeting. This Proxy when
properly executed will be voted in the manner directed by the undersigned
shareholder. The undersigned hereby acknowledges receipt of a copy of the
accompanying Notice of Special Meeting and Joint Proxy Statement and
accompanying Exhibits.

                          Please sign exactly as your name appears hereon. When
                          shares are held by joint tenants, both should sign. If
                          a corporation, please specify the full corporate name
                          and have signed by the President or other authorized
                          officer. If a partnership, please specify the
                          partnership name and have signed by a general partner
                          or other authorized person.
                       
                          _____________________________________________________
Dated:_________, 1997     Name of Corporation or Partnership

PLEASE DATE AND RETURN   _____________________________________________________
THIS PROXY CARD           Signature             (Title if applicable)
PROMPTLY USING THE                                                              
ENCLOSED POSTAGE          _____________________________________________________
PREPAID ENVELOPE.         Signature, if held jointly


IMPORTANT - SHAREHOLDERS CAN HELP SERVISTAR COAST TO COAST CORPORATION AVOID
THE NECESSITY AND EXPENSE OF SENDING FOLLOW-UP LETTERS BY PROMPTLY RETURNING
THE ENCLOSED PROXY.

                                      H-2

<PAGE>   250

PART II

                     INFORMATION NOT REQUIRED IN PROSPECTUS

ITEM 20.  INDEMNIFICATION OF DIRECTORS AND OFFICERS

        The Registrant's Certificate of Incorporation, as amended, provides
that the Registrant shall indemnify, in accordance with and to the full extent
permitted by the Delaware General Corporation Law, any person who was or is a
party or is threatened to be made a party to any threatened, pending or
completed action, suit or proceeding, whether civil, criminal, administrative
or investigative (including, without limitation, an action by or in the right
of the Registrant), by reason of the fact that such person is or was a
director, officer, employee or agent of the Registrant, or is or was serving at
the request of the Registrant as a director, officer, employee or agent of
another company, partnership, joint venture, trust or other enterprise, against
any liability or expense actually and reasonably incurred by such person in
respect thereof.  Such indemnification is not exclusive of any other right of
such director, officer, or employee to indemnification provided by law or
otherwise.

        Additionally, pursuant to Section 145(a)-(g) of the Delaware General
Corporation Law which empowers a corporation to indemnify its directors,
officers, employees and agents, the Board of Directors of the Registrant on
July 23, 1973 adopted a By-Law (Article XII, Indemnification of Directors,
Officers and  Employees Exhibit 3-A to the Registrant's Form 10-K Annual Report
for the year ended January 1, 1994 and incorporated herein by reference)
providing for such indemnification.  The following is a summary of the most
significant provisions of said By-Law:

        As against third parties, the Registrant shall indemnify any director,
officer, employee or agent for any expenses (including attorneys' fees,
judgments, fines and amounts paid in settlement) actually and reasonably
incurred in defending any threatened, pending or completed suit or proceeding,
whether civil, criminal, administrative or investigative brought against such
person by reason of the fact that he was or is a director, officer, employee or
agent, if such person acted in good faith and in a manner he reasonably
believed to be in or not opposed to the best interest of the Registrant, and
with respect to any criminal action or proceeding if he had no reasonable cause
to believe his conduct unlawful.

        In any action or suit by or in the right of the Registrant, the
Registrant shall indemnify any director, officer, employee or agent who is or
was a party or threatened to be made a party to such threatened, pending or
completed action or suit, for expenses (including attorney's fees and amounts
paid in settlement) reasonably and actually incurred in connection with the
defense or settlement of such suit or action, if such person acted in good
faith and in a manner he reasonably believed to be in or not opposed to the
best interest of the Registrant, except that no indemnification shall be made
if such person has been adjudged to be liable for negligence or misconduct in
the performance of his duty to the Registrant unless and only to the extent
that the Court of






                                    II-1
<PAGE>   251

Chancery of Delaware or the court where the suit was brought finds that in view
of all the circumstances of the case, such person is entitled to
indemnification.

        Any indemnification, unless ordered by a court, shall be made by the
Registrant only as authorized in the specific case upon a determination that
indemnification is proper in the circumstances became the party to be
indemnified has met the applicable standard of conduct.  Such determination
shall be made by the Board of Directors by a majority vote of a quorum,
consisting of directors who were not parties of such action, suit or
proceeding, or if such a quorum is not obtainable, or even if obtainable, if a
quorum of disinterested directors so directs, by independent legal counsel in a
written opinion, or by the stockholders.

        Additionally, the shareholders of the Registrant have approved an
amendment to the Certificate of Incorporation to eliminate personal liability
of directors to the Registrant or its shareholders for monetary damages for
breach of fiduciary duty of care.  The amendment provides that a director of
the Registrant shall not be liable to the Registrant or its stockholders for
monetary damages for breach of fiduciary duty as a director, except to the
extent such exemption from liability or limitation thereof is not permitted
under the Delaware General Corporation Law as the same exists or may hereafter
be amended.

        Insofar as indemnification for liabilities arising under the Securities
Act of 1933 is concerned, see Item 22 "Undertakings" below.


ITEM 21.  EXHIBITS AND FINANCIAL STATEMENT SCHEDULES

EXHIBIT
NUMBER                                     DESCRIPTION

    3-A          Amended and Restated Certificate of Incorporation of 
                 Registrant. Incorporated by Reference -- Exhibit 3-A to
                 Registrant's Annual Report on Form 10-K for the fiscal year
                 ended December 30, 1995

    3-B          By-Laws of the Registrant, as amended and restated through
                 June 1, 1995. Incorporated by Reference -- Exhibit 3-B to
                 Registrant's Annual Report on Form 10-K for the fiscal year
                 ended December 30, 1995   

    2-A          Agreement and Plan of Merger dated as of December 9, 1996
                 between the Registrant and ServiStar Coast to Coast Corporation
                 ("SCC") (included as Appendix A to the Joint Proxy 
                 Statement/Prospectus).

   4-A           Article Fourth of the Certificate of Incorporation of the
                 Registrant, setting forth the designations and the powers,
                 preferences and rights, and the qualifications, limitations
                 and restrictions of the Class A common stock and Class B
                 common stock of the Registrant.  Article Twelfth of the
                 Certificate of Incorporation of the Registrant, setting forth
                 certain limitations on the rights of shareholders to bring an
                 action against





                                    II-2
<PAGE>   252

                 directors for breach of the duty of care.  Incorporated by
                 reference--Exhibit 3-A to the Registrant's Form 10-K Annual
                 Report for the year ended January 1, 1994.

   4-B           Articles VI, VII, VIII, IX and XI of the By-Laws of the
                 Registrant relating to: certain qualifications, limitations
                 and restrictions on the common stock of the Registrant; the
                 Member agreement between the Registrant and its shareholders;
                 the payment of patronage dividends; dividends; qualifying
                 shares; and valuation of Class B common stock of the
                 Registrant issued as part of the annual patronage dividend.
                 Incorporated by reference--Exhibit 3-B to the Registrant's
                 Form 10-K Annual Report for the year ended January 1, 1994.

   4-C           Specimen certificate of Class A common stock.  Incorporated by
                 reference--Exhibit 4-A to Registration Statement on Form S-2
                 (No.  2-82836).

   4-D           Specimen certificate of Class B common stock.  Incorporated by
                 reference--Exhibit 4-B to Registration Statement on Form S-2
                 (No.  2-82836).

   4-E           Promissory (subordinated) note form effective for the
                 year-ending December 31, 1986 and thereafter.  Incorporated by
                 reference--Exhibit 4-H to Registration Statement on Form S-2
                 (No.  33-20960).

   4-F           Installment note form.  Incorporated by reference--Exhibit 4-F
                 to Registration Statement on Form S-2 (No.  2-82836).

   4-G           Copy of Note Agreement with Prudential Insurance Company of
                 America dated April 13, 1992 securing 8.60% Senior Notes in
                 the principal sum of $50,000,000 with a maturity date of April
                 1, 2007.  Incorporated by reference--Exhibit 4-J to
                 Post-Effective Amendment No.  2 to Registration Statement on
                 Form S-2 (No.  33-39477).

   4-H           Cotter & Company $50,000,000 Private Shelf Agreement with
                 Prudential Insurance Company of America dated December 29,
                 1995 incorporating amendment on existing Note Agreement with
                 Prudential Insurance Company of America dated April 13, 1992
                 securing 8.60% Senior Notes in the principal sum of
                 $50,000,000 with a maturity date of April 1, 2007.
                 Incorporated by reference--Exhibit 4-H to Post-Effective
                 Amendment No.  5 to Registration Statement on Form S-2 (No.
                 33-39477).

   4-I           Trust Indenture between Cotter & Company and First Trust of
                 Illinois (formerly Bank of America).  Incorporated by
                 reference--Exhibit T3C to Cotter & Company Form T-3 (No.
                 22-26210).

   5             Opinion of Messrs.  Arnstein & Lehr.




                                    II-3
<PAGE>   253

   8-A           Tax Opinion of Ernst & Young LLP.

   8-B           Tax Opinion of Coopers & Lybrand LLP.

  10-A           Current Form of "Retail Member Agreement with Cotter & Company"
                 between the Registrant and its Members that offer primarily
                 hardware and related items.  

  10-B           Current form of "Subscription to Shares of Cotter & Company".
                 Incorporated by reference--Exhibit 10-H to Registration
                 Statement on Form S-2 (No.  2-82836).

  10-C           Cotter & Company Defined Lump Sum Pension Plan (As Amended and
                 Restated Effective As Of January 1, 1996).  Incorporated by
                 reference--Exhibit 10-C to Post-Effective Amendment No.  5 to
                 Registration Statement on Form S-2 (No.  33-39477).

  10-D           Cotter & Company Employees' Savings and Compensation Deferral
                 Plan (As Amended and Restated Effective April 1, 1994).
                 Incorporated by reference--Exhibit 10-D to Post-Effective
                 Amendment No.  4 to Registration Statement on Form S-2 (No.
                 33- 39477).

  10-E           Cotter & Company Supplemental Retirement Plan between Cotter &
                 Company and selected executives of the Registrant (As Amended
                 and Restated January 2, 1996 Effective As Of January 1, 1996).
                 Incorporated by reference--Exhibit 10-E to Post-Effective
                 Amendment No.  5 to Registration Statement on Form S-2 (No.
                 33-39477).

  10-F           Annual Incentive Compensation Program and Long-Term Incentive
                 Compensation Program between Cotter & Company and selected
                 executives of the Registrant.  Incorporated by
                 reference--filed as Exhibits A and B to Exhibit 10-N to
                 Registration Statement on Form S-2 (No.  33-39477).

  10-G           Cotter & Company Long-Term Incentive Compensation Program for
                 Executive Management (Amended) dated November 7, 1994.
                 Incorporated by reference--Exhibit 10-I to Post-Effective
                 Amendment No.  4 to Registration Statement on Form S-2 (No.
                 33- 39477).

  10-H           Employment Agreement between Cotter & Company and Daniel A.
                 Cotter dated October 15, 1984.  Incorporated by reference--
                 Exhibit 10-N to Post-Effective Amendment No.  2 to
                 Registration Statement on Form S-2 (No.  2-82836).




                                    II-4
<PAGE>   254

  10-I           Amendment No. 1 to Employment Agreement between Cotter &
                 Company and Daniel A.  Cotter dated October 15, 1984 effective
                 January I, 1991.  Incorporated by reference--Exhibit 10-N to
                 Registration Statement on Form S-2 (No.  33-39477).

  10-J           Contract between Daniel T. Burns and the Registrant.
                 Incorporated by reference--Exhibit 10-J to Post-Effective No.
                 5 to Registration Statement in Form S-2 (No. 33-39477).

  10-K           Contract between Kerry J.  Kirby and the Registrant.
                 Incorporated by reference--Exhibit 10-K to Post-Effective No.
                 5 to Registration Statement on Form S-2 (No.  33-39477).

  10-L           Retail Conversion Funds Agreement dated as of December 9, 1996
                 between the Registrant and SCC.  10-M Form of "Subscription to
                 Shares of TruServ Corporation".

  10-M           Form  of "Subscription to Shares of TruServ Corporation".


  12             Statement of Computation of Consolidated Ratio of earnings to
                 fixed charges of the Registrant for the Fiscal Years Ended
                 1995, 1994, 1993, 1992 and 1991 and the nine months ended
                 September 30, 1996.

  15             Letter re unaudited interim financial information.

  21-A           List of Subsidiaries of Registrant (incorporated by reference
                 to Exhibit 5.13 to the Agreement and Plan of Merger filed
                 herewith as Exhibit 3.

  23-A           Consent of Arnstein & Lehr (included in Exhibit 5).

  23-B           Consent of Ernst & Young LLP (included in Exhibit 8-A).

  23-C           Consent of Coopers & Lybrand LLP (included in Exhibit 8-B).

  23-D           Consent of Ernst & Young LLP.

  23-E           Consent of Coopers & Lybrand LLP.

  27             Financial Data Schedule

  99-A           Current Application Package for Cotter & Company Investment
                 Program.  Incorporated by reference--Exhibit 99 to
                 Registration Statement on Form S-2 (No.  33-64669).

 99-B            Informational Materials for True Value Members.

 99-C            Informational Materials for ServiStar and Coast to Coast 
                 Owners.






                                    II-5
<PAGE>   255



ITEM 22.         UNDERTAKINGS

         (1)     The undersigned Registrant hereby undertakes:

         (a)     To file, during any period in which offers or sales are being
made, a post-effective amendment to this Registration Statement:

         (i)  To include any prospectus required by Section 10(a)(3) of the
         Act;

         (ii)  To reflect in the prospectus any facts or events arising after
         the effective date of the Registration Statement (or the most recent
         post-effective amendment thereof) which, individually or in the
         aggregate, represent a fundamental change in the information set forth
         in the Registration Statement;

         (iii)  To include any material information with respect to the plan of
         distribution not previously disclosed in the Registration Statement or
         any material change to such information in the Registration Statement;

provided, however, that paragraph (a)(i) and (a)(ii) do not apply if the
registration statement is on Form S-3 or Form S-8 and the information required
to be included in a post-effective amendment by those paragraphs is contained
in periodic reports filed by the Registrant pursuant to section 13 or section
15(d) of the Securities Exchange Act of 1934 that are incorporated by reference
in the registration statement.

         (b)     That, for the purpose of determining any liability under the
Act, each such post-effective amendment shall be deemed to be a new
registration statement relating to the securities offered therein, and the
offering of such securities at that time shall be deemed to be the initial bona
fide offering thereof.

         (c)     To remove from registration by means of a post-effective
amendment any of the securities being registered which remain unsold at the
termination of the offering.


         (2)     The undersigned registrant hereby undertakes that, for
purposes of determining any liability under the Securities Act of 1933, each
filing of the registrant's annual report pursuant to Section 13(a) or 15(d) of
the Securities Exchange Act of 1934 (and, where applicable, each filing of an
employee benefit plan's annual report pursuant to Section 15(d) of the
Securities Exchange Act of 1934) that is incorporated by reference in the
registration statement shall be deemed to be a new registration statement
relating to the securities offered therein, and the offering of such securities
at that time shall be deemed to be the initial bona fide offering thereof.


         (3)     Insofar as indemnification for liabilities arising under the
Securities Act of 1933 may be permitted to directors, officers and controlling
persons of the registrant pursuant to the foregoing provisions, or otherwise,
the registrant has been advised that




                                    II-6
<PAGE>   256

in the opinion of the Securities and Exchange Commission such indemnification
is against public policy as expressed in the Act and is, therefore,
unenforceable.  In the event that a claim for indemnification against such
liabilities (other than the payment by the registrant of expenses incurred or
paid by a director, officer or controlling person of the registrant in the
successful defense of any action, suit or proceeding) is asserted by such
director, officer or controlling person in connection with the securities being
registered, the registrant will, unless in the opinion of its counsel the
matter has been settled by controlling precedent, submit to a court of
appropriate jurisdiction the question whether such indemnification by it is
against public policy as expressed in the Act and will be governed by the final
adjudication of such issue.


         (4)     The undersigned registrant hereby undertakes to respond to
requests for information that is incorporated by reference into the prospectus
pursuant to Item 4, 10(b), 11, or 13 of this form, within one business day of
receipt of such request, and to send the incorporated documents by first class
mail or other equally prompt means.  This includes information contained in
documents filed subsequent to the effective date of the registration statement
through the date of responding to the request.


         (5)     The undersigned registrant hereby undertakes to supply by
means of a post-effective amendment all information concerning a transaction,
and the company being acquired involved therein, that was not the subject of
and included in the registration statement when it became effective.








                                    II-7

<PAGE>   257

                                   SIGNATURES


        Pursuant to the requirements of the Securities Act of 1933, the
Registrant certifies that it has reasonable grounds to believe that it meets
all of the requirements for filing on Form S-4 and has duly caused this
Registration Statement to be signed on its behalf by the undersigned, thereunto
duly authorized, in the City of Pittsburgh, Commonwealth of Pennsylvania, on
the 9th day of December, 1996.



                                                COTTER & COMPANY


                                                By: /s/ Daniel A. Cotter
                                                   -----------------------------

                                                          Daniel A. Cotter
                                                President, Chief Executive 
                                                Officer and Director


        Pursuant to the requirements of the Securities Act of 1933, this
Registration Statement has been signed below by the following persons in the
capacities and on the dates indicated.




<TABLE>
<CAPTION>
          Signature                          Title                                   Date
          ---------                          -----                                   ----
<S>                               <C>                                         <C>
    /s/  Daniel A. Cotter
- ---------------------------        President, Chief Executive                      December 9, 1996
         Daniel A. Cotter          Officer and Director

    /s/ Steven J. Porter
- ---------------------------        Executive Vice President                        December 9, 1996
         Steven J. Porter          and Chief Operating Officer

     /s/ Kerry J. Kirby
- ---------------------------        Vice President, Treasurer and                   December 9, 1996
         Kerry J. Kirby            Chief Financial Officer  
                                   
     /s/ Robert J. Ladner
- ---------------------------        Chairman of the Board                           December 9, 1996
        Robert J. Ladner           and Director

/s/ William M. Claypool, III
- ----------------------------       Director                                        December 9, 1996
   William M. Claypool, III

  /s/ Samuel D. Costa, Jr.
- ---------------------------        Director                                        December 9, 1996
       Samuel D. Costa, Jr.

      /s/ Leonard C. Farr
- ---------------------------        Director                                        December 9, 1996
          Leonard C. Farr
</TABLE>




                                     II-8
<PAGE>   258



<TABLE>
<S>                               <C>                                        <C>
/s/ William M. Halterman
- ---------------------------       Director                                   December 9, 1996
     William M. Halterman

    /s/ Lewis D. Moore
- ---------------------------       Director                                   December 9, 1996
        Lewis W. Moore

   /s/  Kenneth M. Noble
- ---------------------------      Director                                    December 9, 1996
        Kenneth M. Noble

   /s/  Richard L. Schaefer
- ---------------------------       Director                                   December 9, 1996
        Richard L. Schaefer

/s/     George V. Sheffer
- --------------------------        Director                                   December 9, 1996
        George V. Sheffer

 /s/    Dennis A. Swanson
- --------------------------        Director                                   December 9, 1996
        Dennis A. Swanson

/s/     Jerrald T. Kabelin
- --------------------------        Director                                   December 9, 1996
        Jerrald T. Kabelin

/s/     J.W. (Bill) Blagg         Director                                   December 9, 1996
- -------------------------
        J.W. (Bill) Blagg
   
/s/   John F. Lottes, III          Director                                  December 9, 1996
- --------------------------
      John F. Lottes, III

/s/      John M. West, Jr.
- --------------------------        Director                                   December 9, 1996
         John M. West, Jr.
</TABLE>


                                     II-9
<PAGE>   259
                               INDEX TO EXHIBITS


<TABLE>
<CAPTION>
                                                                                                SEQUENTIALLY
                                                                                                NUMBERED
EXHIBIT NO.      DESCRIPTION OF EXHIBIT                                                         PAGE
- -----------      ----------------------                                                         ----
<S>              <C>                                                                            <C>

    3-A          Amended and Restated Certificate of Incorporation of 
                 Registrant. Incorporated by Reference -- Exhibit 3-A to
                 Registrant's Annual Report on Form 10-K for the fiscal year
                 ended December 30, 1995

    3-B          By-Laws of the Registrant, as amended and restated through
                 June 1, 1995. Incorporated by Reference -- Exhibit 3-B to
                 Registrant's Annual Report on Form 10-K for the fiscal year
                 ended December 30, 1995   

    2-A          Agreement and Plan of Merger dated as of December 9, 1996
                 between the Registrant and ServiStar Coast to Coast Corporation
                 ("SCC") (included as Appendix A to the Joint Proxy 
                 Statement/Prospectus).

   4-A           Article Fourth of the Certificate of Incorporation of the
                 Registrant, setting forth the designations and the powers,
                 preferences and rights, and the qualifications, limitations
                 and restrictions of the Class A common stock and Class B
                 common stock of the Registrant.  Article Twelfth of the
                 Certificate of Incorporation of the Registrant, setting forth
                 certain limitations on the rights of shareholders to bring an
                 action against directors for breach of the duty of care.  
                 Incorporated by reference--Exhibit 3-A to the Registrant's 
                 Form 10-K Annual Report for the year ended January 1, 1994.

   4-B           Articles VI, VII, VIII, IX and XI of the By-Laws of the
                 Registrant relating to: certain qualifications, limitations
                 and restrictions on the common stock of the Registrant; the
                 Member agreement between the Registrant and its shareholders;
                 the payment of patronage dividends; dividends; qualifying
                 shares; and valuation of Class B common stock of the
                 Registrant issued as part of the annual patronage dividend.
                 Incorporated by reference--Exhibit 3-B to the Registrant's
                 Form 10-K Annual Report for the year ended January 1, 1994.

   4-C           Specimen certificate of Class A common stock.  Incorporated by
                 reference--Exhibit 4-A to Registration Statement on Form S-2
                 (No.  2-82836).

   4-D           Specimen certificate of Class B common stock.  Incorporated by
                 reference--Exhibit 4-B to Registration Statement on Form S-2
                 (No.  2-82836).

   4-E           Promissory (subordinated) note form effective for the
                 year-ending December 31, 1986 and thereafter.  Incorporated by
                 reference--Exhibit 4-H to Registration Statement on Form S-2
                 (No.  33-20960).

   4-F           Installment note form.  Incorporated by reference--Exhibit 4-F
                 to Registration Statement on Form S-2 (No.  2-82836).

   4-G           Copy of Note Agreement with Prudential Insurance Company of
                 America dated April 13, 1992 securing 8.60% Senior Notes in
                 the principal sum of $50,000,000 with a maturity date of April
                 1, 2007.  Incorporated by reference--Exhibit 4-J to
                 Post-Effective Amendment No.  2 to Registration Statement on
                 Form S-2 (No.  33-39477).

   4-H           Cotter & Company $50,000,000 Private Shelf Agreement with
                 Prudential Insurance Company of America dated December 29,
                 1995 incorporating amendment on existing Note Agreement with
                 Prudential Insurance Company of America dated April 13, 1992
                 securing 8.60% Senior Notes in the principal sum of
                 $50,000,000 with a maturity date of April 1, 2007.
                 Incorporated by reference--Exhibit 4-H to Post-Effective
                 Amendment No.  5 to Registration Statement on Form S-2 (No.
                 33-39477).

   4-I           Trust Indenture between Cotter & Company and First Trust of
                 Illinois (formerly Bank of America).  Incorporated by
                 reference--Exhibit T3C to Cotter & Company Form T-3 (No.
                 22-26210).

   5             Opinion of Messrs.  Arnstein & Lehr.

</TABLE>





<PAGE>   260
                               INDEX TO EXHIBITS


<TABLE>
<CAPTION>
                                                                                                SEQUENTIALLY
                                                                                                NUMBERED
EXHIBIT NO.      DESCRIPTION OF EXHIBIT                                                         PAGE
- -----------      ----------------------                                                         ----
<S>              <C>                                                                            <C>
   8-A           Tax Opinion of Ernst & Young LLP.

   8-B           Tax Opinion of Coopers & Lybrand LLP.

  10-A           Current Form of "Retail Member Agreement with Cotter & Company"
                 between the Registrant and its Members that offer primarily
                 hardware and related items.  

  10-B           Current form of "Subscription to Shares of Cotter & Company".
                 Incorporated by reference--Exhibit 10-H to Registration
                 Statement on Form S-2 (No.  2-82836).

  10-C           Cotter & Company Defined Lump Sum Pension Plan (As Amended and
                 Restated Effective As Of January 1, 1996).  Incorporated by
                 reference--Exhibit 10-C to Post-Effective Amendment No.  5 to
                 Registration Statement on Form S-2 (No.  33-39477).

  10-D           Cotter & Company Employees' Savings and Compensation Deferral
                 Plan (As Amended and Restated Effective April 1, 1994).
                 Incorporated by reference--Exhibit 10-D to Post-Effective
                 Amendment No.  4 to Registration Statement on Form S-2 (No.
                 33- 39477).

  10-E           Cotter & Company Supplemental Retirement Plan between Cotter &
                 Company and selected executives of the Registrant (As Amended
                 and Restated January 2, 1996 Effective As Of January 1, 1996).
                 Incorporated by reference--Exhibit 10-E to Post-Effective
                 Amendment No.  5 to Registration Statement on Form S-2 (No.
                 33-39477).

  10-F           Annual Incentive Compensation Program and Long-Term Incentive
                 Compensation Program between Cotter & Company and selected
                 executives of the Registrant.  Incorporated by
                 reference--filed as Exhibits A and B to Exhibit 10-N to
                 Registration Statement on Form S-2 (No.  33-39477).

  10-G           Cotter & Company Long-Term Incentive Compensation Program for
                 Executive Management (Amended) dated November 7, 1994.
                 Incorporated by reference--Exhibit 10-I to Post-Effective
                 Amendment No.  4 to Registration Statement on Form S-2 (No.
                 33- 39477).

  10-H           Employment Agreement between Cotter & Company and Daniel A.
                 Cotter dated October 15, 1984.  Incorporated by reference--
                 Exhibit 10-N to Post-Effective Amendment No.  2 to
                 Registration Statement on Form S-2 (No.  2-82836).

</TABLE>




<PAGE>   261
                               INDEX TO EXHIBITS


<TABLE>
<CAPTION>
                                                                                                SEQUENTIALLY
                                                                                                NUMBERED
EXHIBIT NO.      DESCRIPTION OF EXHIBIT                                                         PAGE
- -----------      ----------------------                                                         ----
  <S>            <C>                                                                            <C>
  10-I           Amendment No. 1 to Employment Agreement between Cotter &
                 Company and Daniel A.  Cotter dated October 15, 1984 effective
                 January I, 1991.  Incorporated by reference--Exhibit 10-N to
                 Registration Statement on Form S-2 (No.  33-39477).

  10-J           Contract between Daniel T. Burns and the Registrant.
                 Incorporated by reference--Exhibit 10-J to Post-Effective No.
                 5 to Registration Statement in Form S-2 (No. 33-39477).

  10-K           Contract between Kerry J.  Kirby and the Registrant.
                 Incorporated by reference--Exhibit 10-K to Post-Effective No.
                 5 to Registration Statement on Form S-2 (No.  33-39477).

  10-L           Retail Conversion Funds Agreement dated as of December 9, 1996
                 between the Registrant and SCC.  10-M Form of "Subscription to
                 Shares of TruServ Corporation".

  10-M           Form  of "Subscription to Shares of TruServ Corporation".


  12             Statement of Computation of Consolidated Ratio of earnings to
                 fixed charges of the Registrant for the Fiscal Years Ended
                 1995, 1994, 1993, 1992 and 1991 and the nine months ended
                 September 30, 1996.

  21-A           List of Subsidiaries of Registrant (incorporated by reference
                 to Exhibit 5.13 to the Agreement and Plan of Merger filed
                 herewith as Exhibit 3.

  23-A           Consent of Arnstein & Lehr (included in Exhibit 5).

  23-B           Consent of Ernst & Young LLP (included in Exhibit 8-A).

  23-C           Consent of Coopers & Lybrand LLP (included in Exhibit 8-B).

  23-D           Consent of Ernst & Young LLP.

  23-E           Consent of Coopers & Lybrand LLP.

  99-A           Current Application Package for Cotter & Company Investment
                 Program.  Incorporated by reference--Exhibit 99 to
                 Registration Statement on Form S-2 (No.  33-64669).

 99-B            Informational Materials for True Value Members.

 99-C            Informational Materials for ServiStar and Coast to Coast 
                 Owners.


</TABLE>






<PAGE>   1
                                                                    Exhibit 5   

                          [ARNSTEIN & LEHR LETTERHEAD]


                                                     December 20, 1996



Cotter & Company
8600 W. Bryn Mawr Ave.
Chicago, IL 60631

Gentlemen:

         At your request, we have examined the Registration Statement on Form
S-4 dated December 20, 1996 filed with the Securities and Exchange Commission on
that date, in connection with the registration under the Securities Act of 1933,
as amended, of 692,230 shares of your Class A Common Stock, $100.00 par value
("Common Stock"), issuable in connection with the merger (the "Merger")
contemplated by the Agreement and Plan of Merger dated as of December 9, 1996 by
and between Cotter & Company, a Delaware corporation and SERVISTAR COAST TO
COAST Corporation, a Pennsylvania corporation (the "Merger Agreement").

         As your counsel in connection with the Registration Statement, we have
examined (i) the proceedings taken by you in connection with entering into the
Merger Agreement, (ii) the proceedings taken by you in connection with the
authorization of the issuance of the shares of your Common Stock to be issued in
the Merger (the "Shares"), and (iii) originals or copies, certified or otherwise
identified to our satisfaction, of such corporate records, certificates of
public officials and other documents as we have deemed necessary to render this
opinion.

         Based upon the foregoing, it is our opinion that the Shares, when
issued in the Merger following stockholder approval of the Merger and
consummation thereof in accordance with the Merger Agreement, will be validly
issued, fully paid and nonassessable shares of Common Stock.

         We express no opinion as to matters governed by any laws other than the
State of Delaware which are in effect as of the date hereof.

         We consent to the use of this opinion as an exhibit to the Registration
Statement and to the reference to us under the caption "Legal Matters" in the
Proxy Statement/Prospectus forming a part of the Registration Statement.

                                                     Very truly yours,



                                                     ARNSTEIN & LEHR
                                     

<PAGE>   1
                                                              EXHIBIT 8-A

                             [ERNST & YOUNG LLP LETTERHEAD]





December 20, 1996


Mr. Daniel A. Cotter
President and Chief Executive Officer
Cotter & Company
8600 West Bryn Mawr Avenue
Chicago, IL  60631-3505

Dear Mr. Cotter:

This letter is in response to your request that we provide you with our opinion
concerning certain federal income tax consequences which would arise from the
consummation of the proposed merger of Servistar Coast To Coast Corporation
("SCC") with and into Cotter & Company ("Cotter") and certain other related
transactions.

In rendering this opinion, we have relied upon the facts, summarized below, as
they have been presented to us orally by the management of Cotter and verified
in:  (1) the Statements of Facts and Representations dated December 20, 1996,
provided by the respective managements of Cotter and SCC ("Statement of Facts
and Representations"); (2) the Agreement and Plan of Merger made and entered
into by and between SCC and Cotter dated as of December 9, 1996 (the "Merger
Agreement"); and (3) the Registration Statement (Form S-4), as filed with the
Securities and Exchange Commission on December 20, 1996 and containing the
Joint Proxy Statement/Prospectus of SCC and Cotter dated December 20, 1996 (the
"Prospectus").  The Statement of Facts and Representations, the Merger
Agreement and the Prospectus are sometimes hereinafter referred to collectively
as the "Documents."

You have represented to us that the facts contained in the Documents provide an
accurate and complete description of the facts and circumstances concerning the
proposed Merger. We have relied upon the facts and representations in the
Documents for purposes of this letter.  We have made no independent
investigation of the factual matters and circumstances.  Any changes to the
facts or Documents may affect the conclusions stated herein.

We understand that reference to Ernst & Young LLP and our opinion is included
in the Prospectus relating to the issuance of the common stock in connection
with the proposed Merger and the special meeting of the SCC shareholders with
respect thereto.  We consent to such reference in the Prospectus under the
captions "Summary - Certain Federal Income Tax Consequences," "The Merger -
Certain Federal Income Tax Consequences," "The Merger Agreement - Conditions,"
and "Legal And Tax Matters."  Also, we consent to the inclusion of a copy of
this opinion as an exhibit to the Registration Statement (Form S-4) as filed
with the Securities and Exchange Commission.
<PAGE>   2
                         [ERNST & YOUNG LLP LETTERHEAD]



Mr. Daniel A. Cotter                                        Page 2
President and Chief Executive Officer                       December 20, 1996 
Cotter Corporation





FEDERAL INCOME TAX CONSEQUENCES

Based solely upon the Statements of Facts and Representations, the Merger
Agreement, and the Prospectus, it is our opinion that the following federal
income tax consequences will result from the Transaction:

(1)      The merger of SCC with and into Cotter and the TruServ Name Change
         will constitute a reorganization within the meaning of Section
         368(a)(1) of the Code.  SCC and Cotter ("TruServ") (1) will each be a
         party to the reorganization within the meaning of Section 368(b) of
         the Code.

(2)      Neither gain nor loss will be recognized by SCC upon the transfer of
         its assets to TruServ in exchange solely for TruServ Common Stock,
         cash for dissenters, if any, and the assumption by TruServ of the
         liabilities of SCC.  Cash for dissenters will be distributed to the
         SCC shareholders.

(3)      Neither gain nor loss will be recognized by TruServ or the Cotter
         members as a result of the merger and the TruServ Name Change.

(4)      The basis of SCC's assets in the hands of TruServ will, in each case,
         be the same as the basis of those assets in the hands of SCC
         immediately prior to the merger and the TruServ Name Change.

(5)      The holding period of SCC's assets in the hands of TruServ will, in
         each case, include the period for which such assets were held by SCC.

(6)      TruServ will succeed to and take into account those tax attributes of
         SCC described in Section 381(c) of the Code.  These items will be
         taken into account by TruServ subject to the conditions and
         limitations specified in Sections 381, 382, 383, 384 and 1502 of the
         Code and the Regulations thereunder.

(7)      TruServ will succeed to and take into account the earnings and
         profits, or deficit in earnings and profits, of SCC as of the date of
         transfer.  Any deficit in the earnings and





- ---------------

(1) Upon the effective date of The Merger, Cotter shall change its name (
TruServ Name Change ) to TruServ.  TruServ is the continuation of Cotter and all
references to TruServ shall be deemed to include a reference to Cotter.  The
TruServ Name Change should be treated as an event with no federal income
consequences, an  F  Reorganization (Section 368(a)(1)(F)), or a D
Reorganization (Section 368(a)(1)(D)).  Regardless of, the characterization, the
income tax consequences set-forth herein will not change.  (c.f. Rev. Rul.
69-516, 1969-2 C.B. 51; Rev. Rul. 79-250, 1979-2 C.B. 156 and Rev. Rul. 96-29,
1996-24 I.R.B.5.)
<PAGE>   3
                         [ERNST & YOUNG LLP LETTERHEAD]


Mr. Daniel A. Cotter                                          Page 3
President and Chief Executive Officer                         December 20, 1996
Cotter Corporation




         profits of SCC will be used only to offset the earnings and profits
         accumulated after the date of transfer.

(8)      The basis of the Cotter assets in the hands of TruServ will be the
         same as the basis of those assets in the hands of Cotter immediately
         before the merger and the TruServ Name Change.

(9)      The basis and holding period of the shares of the TruServ Common Stock
         held by the Cotter members immediately after the merger and the
         TruServ Name Change shall be the same as the basis and holding period
         of the Cotter Stock held prior to the merger and the TruServ Name
         Change.

(10)     TruServ shall be treated as Cotter with respect to all of Cotter's tax
         attributes existing prior to the merger and the TruServ Name Change.

(11)     An exchange of Shares of Class B Common Stock for TruServ Class A
         Common Stock in the Recapitalization(2) will constitute a
         reorganization within the meaning of Section 368(a)(1) of the Code.
         TruServ will be party to a reorganization within the meaning of Section
         368(b) of the Code.

(12)     No gain or loss will be recognized by the Cotter members upon the
         exchange, in each instance, of shares of Class B Stock for TruServ
         Class A Common Stock.

(13)     The basis of the TruServ Class A Common Stock to be received by the
         Cotter members who exchange Class B Common Stock in the
         Recapitalization will be, in each instance, the same as the basis of
         their Class B Common Stock surrendered in exchange therefor.

(14)     The holding period of the TruServ Class A Common Stock to be received
         by the Cotter members who surrender Class B Common Stock in exchange
         therefor will include in each instance the period during which the
         Cotter member held the Class B Common Stock surrendered in the
         exchange assuming that the Class B Common Stock was a capital asset in
         the hands of the holder.





- ---------------

(2) The Recapitalization is the required acquisition by the Cotter members of
additional Class A TruServ Stock in exchange for either Cotter Class B Common
Stock and/or Patronage Dividend Subordinated Notes.  Stock exchanges pursuant to
the Recapitalization are transactions described in Section 1036 of the Code.
The tax consequences as described herein shall be the same whether the
Recapitalization is deemed a reorganization or a Section 1036 transaction.
<PAGE>   4
                         [ERNST & YOUNG LLP LETTERHEAD]



Mr. Daniel A. Cotter                                          Page 4 
President and Chief Executive Officer                         December 20, 1996
Cotter Corporation




(15)     The Patronage Dividend Subordinated Notes should be treated as
         securities for federal income tax purposes,(3) and, as such, except for
         any amounts received allocable to accrued interest on the Patronage
         Dividend Subordinated Notes, (i) no gain or loss will be recognized by
         the holder, (ii) the holder's adjusted tax basis in the TruServ Class
         A Common Stock received in the exchange will, immediately after the
         exchange, be equal to the holder's aggregate tax basis in the
         Patronage Dividend Subordinated Notes exchanged therefor, and (iii)
         the holding period for the TruServ Class B Common Stock received in
         the exchange will include the period during which the Patronage
         Dividend Subordinated Notes were held, assuming that the Patronage
         Dividend Subordinated Notes were capital assets in the Cotter members
         hands immediately before the exchange.

(16)     Any amounts received by holders of the Patronage Dividend Subordinated
         Notes ("Notes") that are allocable to accrued interest will be
         includable as interest income.

(17)     To the extent that any exchanged Patronage Dividend Subordinated Note
         in the hands of a holder would be subject to the market discount
         rules, any disposition of the TruServ Class A Common Stock received in
         such exchange also would be subject to the market discount rules
         (Section 1276 of the Code).

(18)     The receipt of the contingent right to convert Patronage Dividend
         Subordinated Notes into TruServ Class B Common Stock during the 5 year
         period commencing on the effective date of the merger ("Rights"), by
         the former Cotter members should not result in the recognition of
         income or loss.  Pursuant to recently issued Regulations, a
         modification of the underlying terms of a debt instrument will be
         treated as an exchange of the "old" debt instrument for the modified
         debt instrument.  In general, modification will create an exchange
         only if the modification is significant.  The type of modification
         created by the Rights would be deemed significant only if the rights
         of the holder are altered in an economically significant manner.
         Since it is highly unlikely that the Rights would be exercised, it is
         unlikely that a holder's rights have been altered in an economically
         significant manner.  However, since these Regulations have been
         finalized within the last six months, it is possible that the IRS
         would contend that the Patronage Dividend Subordinated Notes were
         exchanged.  Further, a deemed exchange would be unlikely to create an
         adverse tax consequence to the members.  Since the Patronage Dividend





- ---------------
  
(3) The term  security  is not defined in either the Code on Regulations
promulgated thereunder, thus, the IRS might contend that the Patronage Dividend
Subordinated Notes are not securities.  If the IRS were successful in such
contention gain or loss would be recognized on the exchange.  Such gain or loss
should, in general, be treated as capital gain or loss.  However, if a Patronage
Dividend Subordinated Notes were acquired by the holder, other than a patronage,
at a discount, income if any could be treated as interest income pursuant to the
market discount obligation rules of the Code.
<PAGE>   5
                         [ERNST & YOUNG LLP LETTERHEAD]


Mr. Daniel A. Cotter                                          Page 5
President and Chief Executive Officer                         December 20, 1996
Cotter Corporation




         Subordinated Notes were issued as patronage, most holders should have a
         basis equal to the principal amount of the debt, and a taxable exchange
         would not create a gain.

(19)     The redemption of a Cotter member's TruServ Class B Common Stock
         should be nontaxable to the extent that the proceeds received with
         respect to each share equal the amount previously included in income
         as patronage pursuant to Subchapter T of the Code.

         To the extent that the proceeds are less than the amount previously
         included in income, the Cotter member should be entitled to an
         ordinary loss deduction.  If the redemption proceeds exceed the amount
         previously included in income, such excess will be subject to the
         normal rules of stock redemptions found in Subchapter C of the Code.

         Subchapter C generally treats redemption proceeds as distributions
         (dividends) unless the shareholder has a meaningful reduction in his
         ownership of the distributor.  If there has been a meaningful
         reduction, the transaction should be treated as a sale or exchange of
         a capital asset.


SCOPE OF OPINION

The scope of this opinion is expressly limited to the federal income tax issues
specifically addressed in (1) through (19) in the section entitled "Federal
Income Tax Consequences" above and is subject to the issuance of the Favorable
Ruling by the IRS specifically referred to in the section entitled
"Representations." Our opinion has not been requested and none is provided with
respect to any federal withholding, foreign, state or local tax consequences to
Cotter and SCC.  Further, our opinion has not been requested and none is
provided with respect to any other federal income tax issues, including, but
not limited to, any other Subchapter T or any other Subchapter C consequences.
Thus, we have made no determination nor provided any opinion as to whether 
Cotter would recognize gain or loss in connection with the Redemption, or as to 
the federal income tax consequences to Cotter and its shareholders of the Retail
Conversion Funds Arrangements.  In addition, we have made no determination nor
expressed any opinion as to any limitations, including those which may be
imposed under Section 382, on the availability of net operating loss carryovers
(or built-in gains or losses), if any, after the Merger, the application (if
any) of the alternative minimum tax to the Merger, nor the application of any
consolidated tax return or employee benefit issues which may arise as a result
of the Merger.  We have made no determination nor provided any opinion as to
the application, if any, of the golden parachute rules in connection with the
Merger.  We have made no determination nor provided any opinion as to the fair
market value of any of the assets being transferred in the Merger nor the stock
being exchanged in the Merger.  Our opinion has not been requested and none is
provided with regard
<PAGE>   6
                         [ERNST & YOUNG LLP LETTERHEAD]


Mr. Daniel A. Cotter                                           Page 6     
President and Chief Executive Officer                          December 20, 1996
Cotter Corporation




to the federal, foreign, state or local tax consequences for the shareholders
of SCC or with regard to the federal withholding, foreign, state or local tax
consequences for the shareholders of Cotter.

Our opinion, as stated above, is based upon the analysis of the Code, the
Regulations thereunder, current case law, and published rulings.  The foregoing
are subject to change, and such change may be retroactively effective.  If so,
our views, as set forth above, may be affected and may not be relied upon.
Further, any variation or differences in the facts or representations recited
herein, for any reason, might affect our conclusions, perhaps in an adverse
manner, and make them inapplicable.  In addition, we have undertaken no
obligation to, and will not, update this opinion for changes in facts or law
occurring subsequent to the date hereof.

This letter represents our views as to the interpretation of existing law and,
accordingly, no assurance can be given that the IRS or the courts will agree
with the above analysis.

Except with respect to the inclusion of this opinion in the Prospectus, this
opinion letter is not intended to be, and should not be, distributed or relied
upon by any entities or persons other than Cotter and Cotter's members without
the express written consent of Ernst & Young LLP.


                                                        Very truly yours,


                                                        ERNST & YOUNG LLP

<PAGE>   1
                                                              EXHIBIT 8-B


December 20, 1996

SERVISTAR COAST TO COAST Corporation
1 ServiStar Way
East Butler, PA  16029

Re:  Agreement and Plan of Merger by and betweeen
     Cotter & Company and SERVISTAR COAST TO COAST Corporation

Gentlemen:

We have acted as advisors to SERVISTAR COAST TO COAST Corporation, a
Pennsylvania corporation ("SERVISTAR"), in connection with the proposed merger
(the "Merger") of SERVISTAR with and into Cotter & Company, a Delaware
corporation ("Cotter"), pursuant to the terms of the Agreement and Plan of
Merger dated December 9, 1996 (the "Merger Agreement") by and between
SERVISTAR and Cotter, each as described in the Registration Statement on Form
S-4 to be filed by Cotter with the Securities and Exchange Commission today
(the "Registration Statement").  This opinion is being rendered pursuant to the
requirements of Item 4(b) of Form S-4 under the Securities Act of 1933, as
amended, and is conditioned upon receipt of a favorable private letter ruling
from the Internal Revenue Service ("IRS") meeting the requirements of Section
8.1(g) of the Merger Agreement.

In connection with this opinion, we have examined and are familiar with
originals or copies, certified or otherwise identified to our satisfaction, of
(i) the Merger Agreement; (ii) the Registration Statement and (iii) such other
documents as we have deemed necessary or appropriate in order to enable us to
render the opinions below.  In our examination, we have assumed the genuineness
of all signatures, the legal capacity of all natural persons, the authenticity
of all documents submitted to us as originals, the conformity to orginal
documents of all documents submitted to us as certified, conformed or
photostatic copies and the authenticity of the originals of such copies.  This
opinion is subject to the receipt by us prior to the Effective Date of certain
written representations and covenants of SERVISTAR and Cotter.

Based upon and subject to the foregoing, the discussion contained in the
prospectus included as part of the Registration Statement (the "Prospectus")
under the caption "Certain Federal Income Tax Consequences," except as
otherwise indicated, expresses our opinion as to the material Federal income
tax consequences applicable to SERVISTAR and holders of SERVISTAR stock.  You
should be aware, however, that the discussion under the caption "Certain
Federal Income Tax Consequences" in the Prospectus represents our conclusions
as to the application of existing law to the instant transactions.  There can
be no assurance that contrary positions may not be taken by the Internal
Revenue Service.

This opinion is furnished to you solely for use in connection with the
Registration Statement.  We hereby consent to the references to Coopers &
Lybrand, L.L.P. under the heading "Certain Federal Income Tax Consequences" in
the Registration Statement and the Prospectus.

Very truly yours,

Coopers & Lybrand, L.L.P.

<PAGE>   1
                                                                    EXHIBIT 10-A


                 RETAIL MEMBER AGREEMENT WITH COTTER & COMPANY


THIS AGREEMENT between_________________________________________________________
d/b/a__________________________________________________________________________
of_____________________________________________________________________________
                                 (Full Address)
the retail member hereinafter referred to as the "Member," and COTTER & COMPANY
a Delaware Corporation, hereinafter referred to as the "Company,"

WHEREBY it is agreed as follows:

THE COMPANY AGREES:

To sell merchandise of the type typically sold in retail hardware stores or
home centers, to provide for shipment or delivery of such merchandise to the
Member's address indicated on this Agreement, to permit use of the TRUE
VALUE(R) Trademark and other Company owned trademarks under the conditions of
this Agreement, and to offer services to the Member.

To invoice at the Company's current prices in respect of the category of
merchandise and services involved, and to apply all preliminary payments by
Member toward final settlement of the Member's financial obligations.  The
excess, if any, of the preliminary payments made, less any additional expenses
due to repeated non-conformance with established payment policies or prescribed
procedures, shall be paid or credited to the Member.

To pay annually to the Member a Patronage Dividend on the basis of the volume
of and margins applicable to merchandise and services purchased by the Member
from the Company during each such year.  Patronage Dividends shall be
determined as of the end of each fiscal year of the Company and shall be
payable out of the excess, if any, of gross margins from business done with or
for Members, after deducting therefrom the following:

     (a) Expenses directly or indirectly related to such business;

     (b) Such reasonable reserves for necessary corporate purposes as may from
time to time be provided by the Board of Directors for depreciation and
obsolescence, state and federal taxes, bad debts, casualty losses, insurance
and other corporate and operating charges and expenses, all established and
computed in accordance with generally accepted accounting principles;

     (c) Such reasonable reserves for working capital necessary for the
operation of the Corporation and for deficits arising from such operation,
including deficits from business other than business done with or for Members;

That within a reasonable time following but in no event later than the
fifteenth day of the ninth month after the close of each fiscal year, the
Patronage Dividends shall be computed in respect of such year and a proper
allocation and payment thereof made to the Member based on the volume and
applicable margins of merchandise and services purchased by the Member.
Patronage Dividends are paid in accordance with the Company's By-Laws
(principally Article VIII thereof) which provide, in substance, as follows:

Re: Form of Patronage Distribution Generally
"The Board of Directors may, in its discretion, determine to pay Patronage
Dividends either all in a form that will be treated as a deductible qualified
written notice of allocation within the meaning of section 1388(c) of the
Internal Revenue Code of 1986, as amended (hereinafter referred to as the
"IRC"), all in a form that will be treated as a nonqualified written notice of
allocation within the meaning of section 1388(d) of the IRC, or part in
qualified form and part in nonqualified form.  At least twenty percent (20%) of
any qualified payment of Patronage Dividends shall be paid in cash.  Subject to
this limitation with respect to qualified distributions, the Board of Directors
may decide that the balance of any Patronage Dividend be paid, in whole or in
part, in cash, property, Class B Common Stock, promissory notes or other
evidences of indebtedness, or in any other form of written notice of allocation
(within the meaning of section 1388(b) of the IRC)." [VIII Section  2(a), in
part].

Re: Class B Common Stock
"With respect to the Patronage Dividend payable for each fiscal year, the
Company may pay each Member a portion of such Patronage Dividend, not to exceed
two percent (2%) of Member's net purchases (computed to the nearest multiple of
$100) from the Company during such fiscal year, in shares of Class B Common
Stock of the Company at


<PAGE>   2

the book value thereof; provided, however, that at least twenty percent (20%)
of such Member's Patronage Dividend shall be paid in money or by qualified
check." [VIII Section  3(a)].

Re: Promissory (Subordinated) Notes
"Subject only to the payment of at least twenty percent (20%) of each Member's
annual Patronage Dividend in cash and distribution of Class B Common Stock as
provided in section 3 of this ARTICLE VIII, the Company may pay each Member all
or any portion of the annual Patronage Dividend in Promissory (Subordinated)
Notes which shall bear interest at the rate from time to time fixed by the
Board of Directors and shall mature at the time fixed by the Board of Directors
not later than seven (7) years from the date of issuance.  The Promissory
(Subordinated) Notes so issued may be subordinated to any liabilities or
obligations of the Company, existing, contingent or created after date of
issuance." [VIII Section  4, in part].

THE MEMBER AGREES:

Upon execution of this Agreement, to purchase qualifying shares of the
Company's Class A Common Stock as defined in the Subscription to Shares
agreement, attached hereto and made a part of this Agreement.

To establish, operate and maintain a retail hardware store or home center
retailing merchandise and services to consumers, and to sell merchandise
carrying the Company's exclusive brands only at the retail location indicated
on this Agreement.

To buy in accordance with the Company procedures and practices which include
entering warehouse orders using electronic order entry equipment functionally
compatible with the Company's equipment, and entering all other orders using
electronic equipment whenever possible.

To comply with the Company's By-Laws, Policies and Procedures Manual and other
programs and requirements promulgated by the Company from time to time.  To
notify the Company, in writing, immediately upon any change in business name,
form, ownership or control.

To pay on the date due all invoices on accounts receivable statements and any
other financial obligations to the Company, and subsidiaries, and to pay a one
and one-half percent (1-1/2%) per month service charge, but not to exceed the
maximum amount permitted by law, on past due balance of accounts.  Upon either
termination of this Agreement or Member's failure to pay on the date due all
invoices on accounts receivable statements and any other financial obligations
to the Company, to pay immediately all amounts due, including future dated
invoices, from the Member to the Company and its subsidiaries.

To attend Red Carpet Markets and other meetings which the Company may hold at
intervals as determined by its President for the purpose of keeping Members
better informed on trends in the industry, presenting merchandise or services
and enabling Members to exchange ideas with fellow Members.

That all information and material furnished the Member, including without
limitation, bulletins, price lists, brands, services, illustrated catalogs,
merchandising and pricing strategies, computer hardware and software, and the
Policies and Procedures Manual is confidential property of the Company,
developed and promoted for the benefit of Members, and the Member agrees not to
divulge or display any of the information contained in this material to anyone
who is not a Member, or not affiliated with the Company, and not to use such
information in a way which is detrimental to the Company or its Members.  The
Member agrees to use such information and material only in connection with the
Member's purchases from the Company and for the purpose of promoting the
Member's retail business with the Member's retail customers.  The Member
acknowledges and confirms that any dissemination or other disclosure of such
information and material for any other purpose, or to anyone not affiliated
with the Company, shall cause immediate and irreparable harm to fellow Members
and the Company.  All such information and material shall be immediately
returned to the Company upon termination of this Agreement.

To review the By-Laws and prospectus of the Company, receipt of which is hereby
acknowledged, and which provide, in Article VIII section 2(b) of the By-Laws,
that Membership in the Company constitutes consent to take written notices of
allocation into account at their stated dollar amount as provided in section
1385(a) of the IRC, unless such written notices clearly indicate on their face
that they are nonqualified, in the taxable year in which received, and that
Member consents to this taxation method.  Such consent may be revoked upon 60
days written notice to the Company and such revocation shall act to terminate
this Agreement.




                                    - 2 -



<PAGE>   3


That the Board of Directors has the authority to set the composition of the
Patronage Dividend each year, provided that at least twenty percent (20%) of
each Member's share is paid in money or by qualified check.

That the Member may receive different services or charges based on the amount
of merchandise purchased by Member.

To the right and necessity of the Company to control the use of its trademarks,
and to maintain the reputation for quality products, services and goodwill
associated with such trademarks.  That the display and use of the TRUE VALUE or
any other Company owned trademarks are permitted only on the following
conditions:

     (a) The TRUE VALUE or any other Company owned trademarks cannot be used
with the trademark or service mark of any hardware store, home center building
center, or merchandising organization other than the Company's, and may only be
used at the retail location indicated on this Agreement;

     (b) The Member's store and premises will be maintained in a clean and
orderly condition;

     (c) The Member will offer sufficient breadth and depth of merchandise in
the core retail departments to serve the needs of retail consumers.  These
departments include:  Builders Hardware and Supplies, Cleaning Supplies,
Electrical Supplies, Lawn and Garden, Paint Sundries, Plumbing, Tools, Home
Decor, and Consumer Lumber.

     (d) The Member will maintain a retail inventory of representative
quantities of the Company's exclusive brand merchandise (including, for
example, paint and outdoor power equipment for hardware stores), as offered,
advertised and promoted by the Company.

     (e) The Member's business operations will be conducted in such a fashion
as to enhance the reputation of fellow Members and the Company.

That during the term of the Agreement, Member shall not obtain any proprietary
rights in Company trademarks, trade names or brand names, including, without
limitations, "TRUE VALUE,"  or any other Company owned collective membership or
other trademarks, by use thereof.  Within thirty days of termination of this
Agreement, Member shall cease the use of all Company owned trademarks, trade
names and brand names and remove, at Member's expense, all store identification
signs and decals which contain any trademarks owned by the Company, shall cease
any display or advertising, directly or indirectly, as a TRUE VALUE Store, and
shall delete TRUE VALUE, and any other Company owned trademarks from its
business name including, if applicable, Member's corporate name.  That if
Member fails to comply with this paragraph within the time stated, Member
authorizes and fully empowers the Company, or its agent, at Member's expense,
to enter upon its store property and buildings, and remove all exterior and
interior signs, decals and other identification items specified in this
paragraph, and also to withhold any monies due Member until the terms of this
paragraph are complied with.

That the Company has not made any representation as to the profitability of
Member's store.

THE COMPANY AND MEMBER AGREE:

That the amount of any distributions with respect to Member's patronage made in
written notices of allocation (as defined in section 1388 of the IRC) and which
are received by Member from the Company, will be taken into account by Member
at their stated dollar amounts in the manner provided in section 1385(a) of the
IRC in the taxable year in which such written notices of allocation are
received by Member; provided, however, that this Agreement shall not extend to
written notices of allocation received by Member as part of a Patronage
Dividend which clearly indicate on their face that they are nonqualified.  The
Member understands and agrees that the Promissory (Subordinated) Notes and the
shares of Class B Common Stock distributed by the Company in payment, or part
payment, of the Patronage Dividends are "written notices of allocation" within
the meaning of the statute and must be taken into account by Member.  The
stated dollar amount of the Promissory (Subordinated) Notes is the principal
amount thereof and the stated dollar amount of the shares of Class B Common
Stock is the book value thereof.

That the Promissory (Subordinated) Notes and Class B Common Stock need not be
physically distributed to the Member but may be held in safekeeping for the
Member (either in separate securities or as part of a bulk security) and that
notices of the Member's allocation of Promissory (Subordinated) Notes and Class
B Common Stock to be deposited in safekeeping are "written notices of
allocation" and shall be taken into account as provided for in this Agreement.




                                    - 3 -



<PAGE>   4


That this Agreement is not assignable or transferable by the Member without the
written consent of the Company.  Change in control or management of a corporate
or partnership Member must also be approved in writing by the Company.

That this Agreement shall continue in force from year to year unless it is
terminated by either party giving sixty (60) or more days written notice at any
time to the other party of its intention to terminate this Agreement.
Termination by the Company upon sixty (60) days notice requires the approval of
two-thirds vote of the Board of Directors then in office.  This may occur when
in the best interests of the Company and may, for example, be for such reasons
as low or non-participation, death or incapacity of a Member, or change in the
nature, management, or control of a Member's business organization.  In some
circumstances the Company shall have the right to terminate immediately this
Agreement by written notice to the Member.  These circumstances are:  At any
time after the Member becomes insolvent, commits any act of bankruptcy, files a
voluntary petition in bankruptcy, is adjudicated a bankrupt, or breaches any
term, condition or obligation agreed to in this Agreement which breach is not
cured within ten (10) days after the Member's receipt of written notice of such
breach from the Company.

That this Agreement shall be automatically modified upon notice from the
Company to the Member of any relevant change in the Certificate of
Incorporation and/or By-Laws of the Company, or by approval of the Board of
Directors.

That this Agreement is the entire and complete Agreement between the Member and
the Company and that there are no prior Agreements, representations, promises,
or commitments, oral or written, which are not specifically contained in this
Agreement. That the current form of the Company Member Agreement shall govern
all past and present relations, actions or claims arising between the Company
and the Member.

That should any provision of this Agreement be declared invalid under or in
conflict with any existing or future law or regulation such provision shall be
modified to conform with that law and such modification shall not affect any
other provision of this Agreement which shall continue in full force and
effect.

That the Company shall have a lien on and a right of setoff against any stock
or notes, including those issued as Patronage Dividends, and against any cash
portion of such Patronage Dividend which is in excess of twenty percent (20%)
of the overall Patronage Dividend payable in any year for such indebtedness of
the Member to the Company or its subsidiaries as may, for whatever cause,
exist.  In the event that the Company initiates proceedings to recover amounts
due it by Member or for any breach of this Agreement or to seek equitable or
injunctive relief against the Member, the Company shall be entitled to the
recovery of all associated costs, interest and reasonable attorney's fees.
This Agreement shall be enforced against either Member or Company, only in
courts in Cook County or any Illinois county contiguous to Cook County,
Illinois, and only be interpreted in accordance with the laws of Illinois.

Member's signature on this Agreement constitutes an offer only and this
Agreement shall have no force or effect until duly accepted and signed by the
Company at its principal office and National Headquarters which is located at
8600 West Bryn Mawr Avenue, Chicago, Illinois 60631-3505.

WITNESS the Member's hand and seal this ___ day of ________ , 19______.
                   __________________________________________________________
                     Member Entity
     d/b/a___________________________________________________________________
check:           / / proprietorship         / / partnership   / / corporation


     Retail Location Address_________________________________________________
               City ______________ State__________ Zip_________________

               By: ______________________________________________

               Title: ___________________________________________

        WITNESS_________________________________________________________

        Address_________________________________________________________
        City _______________ State ___________________ Zip _____________


                                    - 4 -

<PAGE>   5

ACCEPTED this _________day of________________, 19_____, at Chicago, Illinois

By COTTER & COMPANY, by its duly authorized agent.


     ___________________________________________(SEAL)
              ________________President




                                    - 5 -


<PAGE>   1
                                                                EXHIBIT 10-L



                       RETAIL CONVERSION FUNDS AGREEMENT

     This Agreement, dated as of December 9, 1996, is made and entered into by
and among Cotter & Company, a Delaware corporation ("Cotter") and SERVISTAR
COAST TO COAST Corporation, a Pennsylvania corporation ("SCC").

     WHEREAS, the parties have entered into an Agreement and Plan of Merger of
even date herewith (the "Plan"), and

     WHEREAS, as a part of the consideration for entering the Plan, the parties
have agreed that TruServ will provide reimbursement for certain costs expected
to be incurred by shareholders in converting certain aspects of retail stores
systems and other costs related to the Merger.

     NOW, THEREFORE, in consideration of the foregoing, and of the terms set
forth herein, and intending to be legally bound, the parties agree as follows:

     1. The Plan is incorporated by reference in its entirety, and defined
terms in the Plan shall have the same meaning when used herein unless specified
to the contrary. References herein to "Cotter Members" and "SCC Members", when
relating to periods after the Effective Time, refer to members of TruServ who
were formerly members of Cotter or SCC, respectively.


                               A. CONVERSION FUND

     2. The parties agree that TruServ shall make available to SCC Members the
aggregate amount of $14,000,000 (an approximate average of $3,000 per store) to
assist in funding the conversion of certain store systems from the former SCC
systems to Cotter systems (the "Conversion Fund"), as more fully set forth
below.

     3. SCC Members will be eligible for allocation of a portion of the
Conversion Fund in an amount, per member store, equal to 2.14% of handled
hardware purchases, such determination to be based on purchases during the
twelve month period preceding application for disbursement from the Conversion
Fund. Notwithstanding the foregoing, the minimum allocation shall be $1,000 per
member store, until such time as the Conversion Fund has been exhausted. The
term "member store" shall not include warehouse locations owned by the SCC
Member, but rather relates only to retail locations.

     4. SCC Members may apply for conversion reimbursement from the Conversion
Fund, up to the amount of their allocation as calculated pursuant to paragraph
3 hereof, by completing and submitting a Conversion Fund Application Form and
Agreement in the form attached hereto as Exhibit "1" (the "Conversion
Application"). The Conversion Application must be submitted for preapproval
specifying or estimating the costs expected to be incurred in conversion of the
following:




<PAGE>   2




            (a)  Converting to Cotter six digit SKU system

            (b)  Changing lines of vendors not offering conversion
                 funds

            (c)  Upgrading of stores through merchandising and/or
                 signage arising out of the Merger.

            (d)  Other miscellaneous costs, to the extent that the
                 aggregate cost of the foregoing items is less than the $1,000
                 minimum allocation described above.

     5. If the Conversion Application is approved, it will be returned to the
applicant with written confirmation of such approval. After the project has
been completed and the expenses have been incurred, the applicant will receive
the appropriate reimbursement upon submission a copy of the previously approved
Conversion Application, together with invoices or other reasonable evidence of
the expenses; provided, however, that no documentation or evidence will be
required for the miscellaneous expenses described in paragraph 4(d), above.

     6. Conversion reimbursement must be applied for no later than one year
after the date that the distribution center servicing the applicant has been
converted and/or consolidated into the commonized TruServ system, unless such
period is extended by TruServ, in its discretion. TruServ will use its best
efforts to attain such commonization as promptly as is practical.


                          B. INFORMATION SYSTEMS FUND

     7. In addition to and not in lieu of the Conversion Fund, TruServ shall
make available to Cotter Members and to SCC Members the aggregate amount of
$10,000,000 (the "Information Systems Fund") to assist owners in defraying a
portion of the cost of software enhancements and/or new computer systems as are
made available by or through TruServ as a result of the Merger and the
commonizing of inventories, pricing, billing, payments, claims, ordering, bin
labels and price tickets, conversion of SKUs, and related business elements
(the "Systems").

     8. The Information Systems Fund shall be divided into two equal parts of
$5,000,000 each, one of such parts available to assist Cotter Members with such
expenses, and the other to be available to SCC Members to assist with such
expenses.


     9. The parties have not yet determined, as to each membership group,
whether the Information Systems Fund will be distributed via an
application/reimbursement system, such as that applicable to the other Funds
described in this Agreement, or whether a different procedure may be utilized
for either or both groups. The parties agree to pursue a final agreement on
this procedure diligently and in good faith (such agreement to be reached prior
to the Effective Time), and to revise or supplement the Applications as
appropriate based on such final agreement.


                                     -2-


<PAGE>   3



     10. If the application/reimbursement procedure is agreed upon for either
or both groups, then the members subject to such procedure shall be eligible
for reimbursement from the Information Systems Fund (until the Fund is
exhausted) only to the extent that they install such Systems and then only up
to the amount of any maximum, per member store as established by TruServ.


     11. Such members may apply for conversion reimbursement from the
Information Systems Fund by completing and submitting an Application Form and
Agreement in the form attached hereto as Exhibit "2" (the "Application"). The
Application must be submitted for preapproval specifying or estimating the
costs expected to be incurred in conversion of the applicant's information
systems.


     12. If the Application is approved, it will be returned to the applicant
with written confirmation of such approval. After the expenses have been
incurred, the applicant will receive the appropriate reimbursement upon
submission of a copy of the approved application together with invoices or
other reasonable evidence of the expenses.


     13. Information Systems Fund reimbursement, where applicable, must be
applied for no later than one year after the date that the distribution center
servicing the applicant has been converted or consolidated into the commonized
TruServ system, unless such period is extended by TruServ, in its discretion.
TruServ will use its best efforts to attain such commonization as promptly as
is practical.

                        C. RETAIL STORE DEVELOPMENT FUND

     14. In addition to and not in lieu of the foregoing, TruServ shall make
available to Cotter Members and SCC Members the aggregate amount of $16,000,000
(the "Retail Store Development Fund") to assist owners in defraying a portion
of the costs of retrofitting and/or expanding an existing store or opening a
new store.


     15. The Retail Store Development Fund shall be divided into two equal
parts of $8,000,000 each, one of such parts to be available for reimbursement
to Cotter Members, and the other to be available for reimbursement to SCC
Members.

     16. Reimbursements from the Retail Store Development Fund shall be made on
a first come, first served basis for preapproved projects which may include the
following:

                              - business plan
                              - new store floor plan
                              - new fixtures
                              - new signage
                              - merchandising assistance


                                     -3-

<PAGE>   4



     17. Funds for these projects would be made available as incentives for
owners to undertake preapproved improvements. Examples of the types of
incentives include:

          (a)  a subsidy of a portion of the interest on amounts financed
               by the owner to complete such improvements of 3% (e.g. if owner
               is paying 8% on financed portions of the approved project, the
               Fund would reduce the interest expense to 5%), and

          (b)  a reimbursement of 30% of the total down payment for
               approved project cost.

     18. Unless otherwise determined by management, and until such time as the
Fund is exhausted, members will be eligible for reimbursement, up to a maximum
of 10% of the project cost, plus the 3% interest subsidy described above if
the member finances the project.

     19. Members may apply for reimbursement from the Retail Store Development
Fund, up to the amount described in paragraph 18 hereof, by completing and
submitting an Application Form and Agreement in the form attached hereto as
Exhibit "2" (the "Application"). The Application must be submitted for
preapproval specifying or estimating the costs expected to be incurred in the
project.

     20. If the Application is approved, it will be returned to the applicant
with written confirmation of such approval. After the expenses have been
incurred, the applicant will receive the appropriate reimbursement upon
submission of a copy of the approved Application together with invoices or
other reasonable evidence of the expenses.

     21. Retail Store Development Fund reimbursement must be applied for no
later than one year after the date that the distribution center servicing the
applicant has been converted and consolidated into the commonized TruServ
system, unless such period is extended by TruServ, in its discretion. TruServ
will use its best efforts to attain such commonization as promptly as is
practical.

                            D. REPAYMENT OBLIGATION

     22. As further specified in the Conversion Application and the
Application, any members receiving reimbursement from any of the Funds
described herein shall be obligated to repay a portion of the amount received
if during the five full fiscal years after receipt thereof, such member (i)
ceases to be a member in good standing for any reason, and/or (ii) decreases
purchases from TruServ materially (i.e. reduction of 15% or more during any
such full fiscal year as compared to the member's purchases in the full fiscal
year preceding the submission of the Conversion Application and/or the
Application).

     23. The portion which must be repaid by the member in the event of a
default as described in Paragraph 22 shall be as follows:


                                     -4-

<PAGE>   5




Year of Default (Based Upon Number of                      Amount to be
Complete Fiscal Years After Receipt of Funds)                Refunded

                  0                                            120%
                  1                                            100%
                  2                                             80%
                  3                                             60%
                  4                                             40%
                  5                                            -0-


     24. In the event of a repayment obligation under Paragraphs 22 and 23
hereof, all amounts due shall be immediately due and payable, and shall be
added to all other amounts due under the member's membership agreement. In
addition to all rights of TruServ under such membership agreement, the member
will agree, in the Application, that TruServ may, but is not required to, set
off any obligations hereunder against any stock or notes issued or to be issued
to the member.

     25. The parties acknowledge that, if a procedure other than
application/reimbursement is used for Cotter Members and/or SCC Members for the
Information Systems Fund, then an equitable refund system will be jointly
developed promptly for such procedure.

     26. Upon written consent of TruServ, in its sole discretion, a Member may
assign his or her rights and obligations under the Application to a third party
who agrees to assume such obligations.

     WITNESS the due execution hereof as of the date first specified above.


                                         COTTER & COMPANY
                                    

                                         By  /s/Daniel A. Cotter
                                            ---------------------------------

                                         SERVISTAR COAST TO COAST CORPORATION
                                    

                                         By /s/Paul E. Pentz
                                            ---------------------------------

                                     -5-

<PAGE>   6



                APPLICATION AND AGREEMENT FOR CONVERSIONS FUNDS

     This Application and Agreement for Conversion Funds is submitted on    , 19
by the undersigned,    , a former member of SERVISTAR COAST TO COAST
Corporation, and a member in good standing of TruServ Corporation ("TruServ").

     1. The undersigned ("Applicant") hereby applies for pre-approval for
reimbursement from the Conversion Fund for the following expenses:

            (a)  Converting to Cotter six digit SKU system

            (b)  Changing lines of vendors not offering conversion
                 funds

            (c)  Upgrading of stores through merchandising and/or
                 signage arising out of the Merger.

            (d)  Other miscellaneous costs, to the extent that the
                 aggregate cost of the foregoing items is less than $1,000.

     2. Applicant has attached a description of the project for which approval
is sought including estimated costs and any other supporting materials as have
been requested by TruServ to support this Application.

     3. Applicant acknowledges that pre-approval of the project is required, and
that, after the project is completed, a copy of this Application, executed and
approved by TruServ where indicated below, must be forwarded to TruServ with
invoices or other documentation of expenses reasonably acceptable to TruServ;
provided, however, that no documentation will be required for the Conversion
Fund to the extent the aggregate total of documented expenses are less than
$1,000.

     4. Applicant agrees to refund to TruServ all or a portion of any
distribution from the Conversion Fund in the event that the Applicant, during
the first full five fiscal years following the date of this Application, either
(i) ceases to be a member in good standing of TruServ for any reason, and/or
(ii) decreases purchases from TruServ materially (i.e. more than 15% during any
given fiscal year as compared to purchases during the full fiscal year preceding
the date of this Application.)

     5. In the event of a default as described in the preceding paragraph,
Applicant agrees to repay to TruServ immediately that portion of the amounts
distributed hereunder as follows:

                                   EXHIBIT 1



<PAGE>   7




Date of Default (Based Upon Number of                Amount to be
Complete Fiscal Years After Receipt of Funds)          Refunded

          0                                               120%
          1                                               100%
          2                                                80%
          3                                                60%
          4                                                40%
          5                                               -0-


     6. In the event of any repayment obligation as described herein, the
amount due shall be immediately due and payable without demand, and shall be
added to all other amounts due under the Applicant's membership agreement. In
addition to all rights of TruServ under such membership agreement, Applicant
agrees that TruServ may, but is not required to, set off any obligations
hereunder against any stock or notes issued or to be issued to the Applicant by
TruServ.

     INTENDING TO BE LEGALLY BOUND, Applicant has duly executed this
Application and Agreement as of the date set forth above.

                                              APPLICANT:

Store Number: ______________________          _______________________________


Address: ___________________________          By_____________________________


Application Approved:
TruServ Corporation

By__________________________________
     Authorized Officer

Date: ______________________________                    



<PAGE>   8



                   APPLICATION AND AGREEMENT FOR INFORMATION
                   SYSTEMS FUND/RETAIL STORE DEVELOPMENT FUND

     This Application and Agreement for Information Systems Fund/Retail Store
Development Fund is submitted on                         ,19        by the
undersigned      , a former member of (CIRCLE ONE) (Cotter & Company/SERVISTAR
COAST TO COAST Corporation) , and a member in good standing of TruServ
Corporation ("TruServ").

     1. The undersigned ("Applicant") hereby applies for pre-approval for
reimbursement from the following Fund(s):

Check one or both, as applicable:

Information Systems Fund  ------
                        
Retail Store Development Fund ------

     2. As to each of the Funds for which Application is being made, the
Applicant has attached a description of the projects for which approval is
sought, including estimated costs and any other supporting materials as have
been requested by TruServ to support this Application.

     3. Applicant acknowledges that pre-approval of the project is required, and
that, after the project is completed, a copy of this Application, executed and
approved by TruServ where indicated below, must be forwarded to TruServ with
invoices or other documentation of expenses reasonably acceptable to TruServ.

     4. Applicant agrees to refund to TruServ all or a portion of any
distribution from either of the Funds described above in the event that the
Applicant, during the first full five fiscal years following the date of this
Application, either (i) ceases to be a member in good standing of TruServ for
any reason, and/or (ii) decreases purchases from TruServ materially (i.e. more
than 15% during any given fiscal year as compared to purchases during the full
fiscal year preceding the date of this Application.)

     5. In the event of a default as described in the preceding paragraph,
Applicant agrees to repay to TruServ immediately that portion of the amounts
distributed hereunder as follows:

                                  EXHIBIT 2


<PAGE>   9

Date of Default (Based Upon Number of                   Amount to be
Complete Fiscal Years After Receipt of Funds)             Refunded

                    0                                       120%
                    1                                       100%
                    2                                        80%
                    3                                        60%
                    4                                        40%
                    5                                       -0-


     6. In the event of any repayment obligation as described herein, the
amount due shall be immediately due and payable without demand, and shall be
added to all other amounts due under the Applicant's membership agreement. In
addition to all rights of TruServ under such membership agreement, Applicant
agrees that TruServ may, but is not required to, set off any obligations
hereunder against any stock or notes issued or to be issued to the Applicant by
TruServ.

     INTENDING TO BE LEGALLY BOUND, Applicant has duly executed this
Application and Agreement as of the date set forth above.




                                              APPLICANT:

Store Number: ______________________          _______________________________


Address: ___________________________          By_____________________________


Application Approved:
TruServ Corporation

By__________________________________
     Authorized Officer

Date: ______________________________                    

<PAGE>   1
                                                                    Exhibit 10-M
CLASS A COMMON STOCK

                  SUBSCRIPTION TO SHARES OF TRUSERV CORPORATION
               8600 W. BRYN MAWR AVE. CHICAGO, ILLINOIS 60631-3505
                               100% RETAILER-OWNED

                        THESE ARE SPECULATIVE SECURITIES

     The undersigned hereby subscribes and agrees to pay for sixty (60) shares
of the Class A Common Stock of TruServ Corporation, a Delaware corporation
(herein called the "Company") at the price of $100 per share, such purchase
price to be payable in accordance with the following terms:

     Said shares shall be issued to the undersigned when fully paid for.

     The undersigned acknowledges receipt of a copy of the currently effective
Prospectus, descriptive of the offering of said shares of Class A Common Stock.
Contemporaneously with the execution hereof, the undersigned is executing and
delivering a Member Agreement with the Company.

     The undersigned, in consideration of the acceptance by the Company of this
     subscription and in consideration of the subscriptions of other subscribers
     to shares of the Company upon like terms, agrees with the Company, and with
     the other subscribers and stock holders of the Company, to be bound by all
     of the provisions of the Certificate of Incorporation and By-laws of the
     Company, as from time to time amended, including the provisions thereof
     which state the designations and the powers, preferences and rights, and
     the qualifications, limitations and restrictions of the Class A Common
     Stock and Class B Common Stock of the Company, which include, without
     limiting the generality of the foregoing, provisions specifying the
     following rights and powers:

     (i)      the Company's right, by a two-thirds vote of its Directors, to
              repurchase, when in the best interests of the Company, all of the
              Class A and B Common Stock owned by any stockholder;
     (ii)     the obligation of the Company to buy and the obligation of any
              stockholder to sell all Class A and Class B Common Stock owned by
              a stockholder in the event of termination of the Member Agreement
              between the Company and the stockholder;
     (iii)    the Company's option to purchase, at par value, with respect to
              any proposed or attempted disposition of any common stock of the
              Company by any stockholder; and
     (iv)     the Company's lien upon and right of set-off against all the
              shares of every stockholder to secure payment of such indebtedness
              of any such stockholder to the Company as may from time to time
              exist for whatever reasons.

If the funds necessary to consummate any such purchase of a stockholder's shares
shall have been duly provided by the Company and shall be available to the
stockholder on the date of purchase fixed in the written demand addressed to the
stockholder, then from and after such date all rights and privileges incident to
the ownership of the shares (including, but not limited to, the right of
dividends thereon) shall cease, except only the right to receive the par value
plus a sum equal to any dividends declared but unpaid at said date and accrued
Patronage Dividends for the relevant year or a portion thereof (to be paid in
the manner provided for payment of all Patronage Dividends) all without interest
and subject to the Corporation's liens and right of setoff. The Terminated
Stockholder shall promptly remit any certificates duly endorsed in blank or with
stock powers, and from and after such date of purchase the Company shall be at
liberty to cancel the certificate or certificates representing said shares upon
the books of the Company.

     The undersigned understands and agrees that this subscription for shares
shall become effective only upon acceptance thereof by the Company, and further
agrees that all of the terms and provisions of the aforesaid-Prospectus are
incorporated herein by this reference thereto as if set forth herein verbatim.

     WITNESS the hand and seal of the undersigned this ___________ day of
_________________, 19_________.                               

WITNESS ____________________________________           (SEAL)________________
          First        Mid. Int.        Last

Address_____________________________________  d/b/a _________________________


City, State, Zip____________________________  Address _______________________


Accepted for TRUSERV Corporation              City, State, Zip_______________

This ___ day of________________, 19___   By_____________________________________
                                           First        Mid. Int.          Last

By______________________________________
      Signature and Title of Officer

Note:
(1)  If remittance is made by mail, check or money order should be enclosed
     payable to TRUSERV Corporation, 8600 W. Bryn Mawr Ave., Chicago, Illinois
     60631-3505. 
     Cash remittances should be made to this Corporation only through agents
     duly authorized in writing by TRUSERV Corporation to collect subscriptions.

(2)  Signature must correspond to the name in which the certificates are to be
     issued.


<PAGE>   1
                                                                  EXHIBIT 23D



                        Consent of Independent Auditors

We consent to the reference to our firm under the caption "Experts" in the
Registration Statement on Form S-4 and related Prospectus of Cotter & Company
for the registration of 692,230 shares of its common stock and to the
incorporation by reference therein of our report dated February 12, 1996, with
respect to the consolidated financial statements of Cotter & Company included
in its Annual Report (Form 10-K) for the year ended December 30, 1995, filed
with the Securities and Exchange Commission.



                                                ERNST & YOUNG LLP



Chicago, Illinois
December 20, 1996

<PAGE>   1
                                                                  EXHIBIT 23(e)


                       CONSENT OF INDEPENDENT ACCOUNTANTS

        We consent to the inclusion in this registration statement of Form S-4
(File No. 333-   ) of our report dated July 26, 1996 on our audits of the
combined financial statements of SERVISTAR Corporation and Coast to Coast
Stores, Inc. We also consent to the reference to our firm under the caption
"Experts".

/s/ Coopers & Lybrand, LLP
    Pittsburgh, Pennsylvania
    December 20, 1996

<PAGE>   1
                                                                  Exhibit 99B
                                                             December 9, 1996

Dear True Value Member:

Great news!

We are extremely pleased today to inform you that on Monday, December 9, your
Board of Directors approved a plan to merge Cotter & Company with ServiStar
Coast to Coast to form a stronger wholesale company called TruServ Corporation.

As you know, ServiStar Coast To Coast is a 5,000-Member cooperative
headquartered in Butler, Pennsylvania.  By joining forces with them, we will
create a cooperative that is nearly $4.5 billion and 10,000 retailers strong,
and we will achieve undisputed market dominance in the DIY wholesale industry.

In short, this move will level the competitive playing field for each of
you -- the independent retailers -- and provide all members a greater 
opportunity to compete at retail.

The executive committees and Boards of Directors from both companies have
carefully evaluated and weighed the benefits of such a merger before proceeding
on your behalf.  As a unified cooperative, your wholesaler will have
unparalleled strength which will be leveraged to give you greater operating
efficiencies, better prices, and unparalleled retail support.  This will
ultimately translate to stronger performance at retail, because we can give you
more of what you need to compete, particularly against the big box and national
chain stores that continue to threaten the independent retailer.

True Value Members will also benefit from the maturity of ServiStar Coast To
Coast's $800 million Lumber and Building Materials business which, combined
with ours, will exceed $1 billion.

With this letter, and the many subsequent meetings and communications we have
planned, we will present the facts and strategic insights that prompted us to
consider and support such a merger.  But before we outline the specific
benefits, you must know that this is a proposed merger, and that the final
decision rests with you and the rest of the Membership.  You will be asked to
vote by proxy in the first quarter of 1997, and should expect to receive the
proxy materials in mid-January.

<PAGE>   2

Between now and then, we will be working very hard to give you all the facts,
insights, and information you will need to weigh this decision objectively.

Right now, we know you have questions, so we've attached a comprehensive list
of questions and answers to help provide immediate insight.  We are also
enclosing a narrative version of the business plan which outlines the benefits
and goals of the merger in detail.

This weekend, your management team we will be meeting with your retail support
representatives to provide them with a thorough understanding of the merger
plan.  Knowing that they are often your most immediate source of information,
we want to prepare them to more completely answer all of your questions.

Beginning in January, after a government-required quiet period, we will be
scheduling face-to-face discussions, townhall meetings, and ongoing Member
communications, including video updates and CSN programs, all designed to
provide you with a solid understanding of this proposed merger.

We encourage you to read the enclosed materials carefully.  If you have
outstanding questions, please forward them to your Board representative, a
member of management, or your retail support person.  If we can't give you an
immediate response, we will get you an answer as quickly as possible.

We believe that the more clearly you understand the details and advantages of
this merger, the more eager you will be to get the process completed.

Thank you for your careful consideration of this opportunity.  As always, we
invite you to call on one of your management team or your board of directors if
you have concerns or ideas about this merger.



<TABLE>
<S>                                          <C>
Daniel A. Cotter                             Robert J. Ladner
President and Chief Executive Officer        Chairman
</TABLE>

<PAGE>   3




                                                               December 10, 1996


Dear TRUE VALUE Member:

In an effort to give you as much information as possible about this merger, I
am enclosing a narrative account of the merger plan -- its components and
benefits.  Your Board of Directors has asked that this narrative be included
with this mailing because they want communicated, specifically and succinctly,
the facts about what this merger can mean for each store owner.

The actual proxy, which will be distributed in January, is a lengthy legal
document that will meticulously detail every component of the merger plan.

The Board wants you to have a complete understanding of the specific objectives
that will be accomplished through this merger.  Primarily, that the goal of the
merger is to reduce the duplication of costs associated with distribution,
systems development, and retail services.  This merger is an outstanding
opportunity to reduce your co-op's cost of doing business and to improve the
productivity of the capital you have invested in the company.

The savings resulting from the consolidations and the synergies within
marketing and buying will be put to work to strengthen your ability to compete
and improve your market positions.  Your market identity (i.e. True Value) will
not be impacted and will be significantly strengthened by this merger.

The attached narrative is designed to help you understand how and where those
benefits are anticipated.  This is certainly not the only explanation you will
receive, but as we enter the government-required quiet period, we wanted to
give you the most complete and clear explanation of the decision you will be
making. Your Board of Directors and management team believe that the more
information you have pertaining to this merger, the more firmly you will
believe in its value to our cooperative and to each of our members.

<PAGE>   4

TruServ
Page 2




We will be holding townhall meetings in late January through early February of
this next year.  A schedule of the meetings will be sent at a later date.  We
will also address this merger at the Lumber/Home Center, Rental, and the
TruTrac conventions in January.

I encourage you to call your retail support person, a member of management or
Board of Directors, or me if you have questions concerning this document.


                              Sincerely,



                              Dan Cotter President and CEO COTTER & COMPANY





<PAGE>   5
                                                                        3




                       TRUSERV Corporation Business Plan


                                 Why Merge With
                           SERVISTAR COAST TO COAST?


                            An Information Document





                                                                COTTER & COMPANY
                                                                   December 1996

<PAGE>   6
                                                         4                      
                      


                             Why This And Why Now?

The DIY industry we operate in today is very different from the one we operated
in 10 ... five ... even one year ago.  You know better than anyone that the
growing number of warehouse box stores and national chains continue to eat up
DIY market share.  As it stands today, the top 100 retailers in the DIY
Industry control more than half the market.  We have to level the playing
field.  We have to narrow the gap between what you can provide customers at
retail and what the competition can offer.  And we have to do it now.

In July of 1996, Cotter & Company and ServiStar Coast To Coast each assigned
three corporate officers and an outside consultant to analyze the potential
value and viability of a merger.  This eight-member team has spent five months
arriving at their conclusions.

Initially, the teams exchanged information on the marketing and financial
status of their respective co-ops, and identified a list of possible
cost-saving and marketing efficiencies that could be realized through a merger.
The opportunities appeared so significant, in fact, the teams recommended that
a detailed study be pursued as soon as possible.

Over the next four months, while keeping the boards fully informed, the teams
completed that study and identified several areas where costs could be reduced
and efficiencies could be improved.  Those areas included better use of
distribution centers, common routing of trucks, consolidation of paint
production, lower operating costs at the administrative level, more efficient
use of inventory investment, streamlining of technological investments,
advantages of buying specific product types, and others.

With these advantages identified, the teams turned to carefully selected
outside analysts and experts who confirmed the fairness and value of the merger
at the wholesale and retail levels.

Next, a business plan was developed for the Board of Directors to evaluate. The
directors were given several weeks to thoroughly review the proposal. Finally,
they endorsed the merger plan on December 9, 1996.  They did so based on a
fundamental belief that the merger would achieve the following benefits for the
membership:


  1.  Enhanced market position and growth at retail.
  2.  Reduced need for capital -- less investment required by
      the owner.
  3.  Improved retail and wholesale technological support.
  4.  Greater purchasing power.
  5.  Stronger performance potential against the DIY Industry competition (i.e.
      Home Depot, Lowes, Sears, etc.)
  6.  Dominant wholesale market position for greater security and growth.


<PAGE>   7
                                                                         5




                                The Big Picture

Overall, this merger will offer eight major benefits to the retail members of
TRUE VALUE  and SERVISTAR COAST TO COAST.  As the merger teams determined,
those anticipated benefits are:

  1.  Improved retail market position and profitability for the members of the
      co-op.
      -  Lower pricing and a wider assortment to strengthen the retailers'
         competitiveness
  2.  Assistance (financial and otherwise) to update the owners' retail
      operations.
  3.  Dominant wholesale market position.
  4.  Lower cost of operation.
  5.  Greater financial strength of the co-op, which can subsequently offer
      higher profits and/or lower prices with improved asset utilization.
  6.  Greater efficiencies in manufacturing facilities.
  7.  Improved service levels (as we combine operations).
  8.  Faster development of retail and wholesale technology.

The new co-op will be the undisputed market leader in the DIY wholesale
industry.

                                  The New Name

The new company will be called TRUSERV Corporation, combining the identities of
TRUE VALUE and SERVISTAR COAST TO COAST.

The corporate name is also unique to the industry, and while it does not
reflect the identities inherent to the new cooperative (True Value, ServiStar,
Coast To Coast, Home & Garden Showplace, Grand Rental Station, Induserve
Supply, Coast To Coast Home & Auto, and Taylor Rental Centers, etc.), all of
the identities will be aggressively supported in the marketplace.

<PAGE>   8
                                                                             6



                What Can Retail Members Anticipate From TRUSERV
                                 Common Pricing

We will implement a common pricing strategy, which should be complete after two
years of gradual change.

                          Common Pricing Strategy Plan

<TABLE>
<CAPTION>
                                       TRUSERV WILL
                                     COMMONIZE WITH:
<S>                           <C>
Warehouse Prices              Due to greater volume,
                              purchasing synergies are
                              expected and will be passed
                              onto members in the form of
                              lower prices.
Promotional Price Levels      Remain at the 6% gross margin
                              level*

Broken Carton Charges         Remain at the 3% level

Freight                       Cotter's existing freight
                              schedule which is based on
                              purchase levels (see next
                              page)

EVP Retails                   Utilize existing True Value
                              everyday value pricing
                              philosophy

Drop Ship                     100% rebate of "drop ship"
                              adders with no processing
                              charges_the new adder
                              schedule will be reduced from
                              current levels (members who
                              are 100% vested will have no
                              adders)
</TABLE>

As you can see, when the common pricing strategy is fully implemented, True
Value retail members should obtain:
- -    Warehouse pricing lower than it is today,
- -    Joint promotional opportunities
- -    Reduction in drop ship adders
- -    100% rebate on drop ship adders
- -    The elimination of drop ship adders for vested owners
     (owners meeting their investment requirements)

*The buying team will be developing joint promotional opportunities that will
take advantage of the greater purchasing volume.


<PAGE>   9
                                                                          7



                                Freight Charges

As the chart below indicates, freight will be commonized under a TRUSERV
schedule and assigned based on purchase level.  As you can see from the chart
below, the rate assigned to each member decreases as the purchase level
increases.

                                 Freight Rates
<TABLE>
<CAPTION>
   Annual handled hardware             Freight Rate
          purchases                        (%)
    <S>                                    <C>
            0 - $ 215,000                  3.55
     $125,001 - $ 187,500                  3.10
      187,501 -   250,000                  2.80
      250,001 -   375,000                  2.60
      275,001 -   500,000                  2.20
      500,001 -   625,000                  2.10
      625,001 -   750,000                  1.95
      750,001 -   875,000                  1.80
      875,001 - 1,000,000                  1.70
    1,000,001 - 1,250,000                  1.60
    1,250,001 - 1,500,000                  1.40
    1,500,001 - 1,750,000                  1.20
    1,750,001 - 2,000,000                  1.10
  + 2,000,001                              0.90
</TABLE>


NOTE:

- - ServiStar Coast to Coast members will be charged the freight rates once their
  pricing is commonized with True Value price levels.  This will be completed
  starting the third year of TRUSERV operations.

- - ServiStar Coast to Coast pricing is currently freight prepaid.

<PAGE>   10
                                                                        8



                                Cost of Service

As soon as the merger is effective, the process of achieving common service
charges for all members will commence.  Here are the charges planned for
various services:

                                Cost Of Service

<TABLE>
<CAPTION>
      Service          TRUSERV Cost       Benefit/Change to
                                         TRUE VALUE Members
<S>               <C>
Catalog             $25/month            A modest increase

MSDS                Included in catalog  No change
                    costs

Telxon (electronic  Purchase new units   A significant
ordering)           for $350; $10/month  reduction in the
                    maintenance fee      monthly fee
                                         (currently $24.50
                                         per month)

Non-electronic      $0.10/line           Energized
ordering                                 electronic ordering

Minimum freight     $40 charged for      Increase in orders
                    orders under $1,000  under $1,000 to
                                         cover warehouse
                                         costs

Late Payment Fee    18%                  No change

Price Tickets       $0.026/line          No change

Purchase History    $77/month            No change
Report/Variable
Pricing
</TABLE>

You should also know that Cotter & Company had a minimum annual purchase of
$50,000 per member.  This requirement will not be applied to TRUSERV members
for at least five years.  Niche memberships are excluded from this requirement.
The common pricing goals for services outlined above will be implemented as
soon as support systems are in place.

Note:  The net impact of the above changes to True Value members is a $1.0 mils
reduction in cost of services.


<PAGE>   11
                                                                            9




                             Corporate Staffing And
                       Consolidation Of The Organization

The headquarters of TRUSERV will be located in Chicago, Illinois.

The merger will result in some duplication of functions at the corporate level,
which may necessitate some staff reductions.  These reductions will not occur
instantly, but some changes can be expected within six months of the merger.
There will also be relocation of certain functions and people from one location
to another.

Here is a general overview of where various departments will operate:

<TABLE>
     <S>                           <C>
     Chicago Headquarters               Butler, PA
     Merchandising                 Lumber/Building Materials
     Advertising                   Rental
     Marketing                     Commercial/Industrial
     Sales Management              Some functional MIS teams
     Human Resources
     Legal
     Accounting
     Inventory Control
     Distribution Management
     Store Design
     MIS
</TABLE>

Sales Staff
IMPORTANT: There will be no reductions to the sales force.  ServiStar Coast To
Coast will retain its 91-member sales team, and True Value will retain all of
its 128 sales people.  The sales forces will function separately but under
common management which will operate out of the Chicago headquarters.

TRUSERV will also develop an aggressive International Program to separately
pursue these important opportunities. The International Sales Staff will be
combined with the international operation of COTTER & COMPANY, headquartered in
PeachTree City, Georgia.

MIS 
The imperative need for common electronic systems at wholesale and retail
will accelerate the process of developing one Information Services team which
will be headquartered in Chicago.  MIS will include one team dedicated to
retail systems and another dedicated to wholesale systems.  As reflected above,
teams will remain in Butler and the headquarters in Chicago.


<PAGE>   12
                                                                     10



Merchandising/Advertising/Inventory Control


These staffs will be consolidated in the Chicago TRUSERV headquarters.  Proper
consideration is being given to the requirement of maintaining the ServiStar
Coast to Coast programs during the consolidation.  We plan to minimize
operational issues (i.e., low fill rate, product conversion problems, etc.)
during the merging of staffs and systems.

Trucking & Distribution

Effective with the merger date, one trucking and distribution network will be
implemented.  The Distribution Centers cannot be combined as quickly due to
different operating systems.  Commonization will be implemented over 2-3
years.

Distribution is an area where great efficiencies and cost reductions are
anticipated.  As the distribution functions are consolidated and improved, some
facilities will be closed and staff reduction will occur.  Distribution
processes are addressed more thoroughly later in this document.

Human Resources

Common Human Resources policies have been studied by an independent firm and
will be implemented as appropriate after the merger date.

These include:

- -    Pay Levels
- -    Vacation Policies
- -    Health Plans
- -    Retirement Plans
- -    Severance Arrangements
- -    Relocation Policies
- -    Retention Allowances
- -    Holidays
- -    Incentive Performance Plans

<PAGE>   13
                                                                  11



                                  Assortments

We plan to achieve a largely common assortment with more than 60,000 SKUs by
the beginning of the third year into the merger.

Additionally:

- -   A new central ship logistics plan will be implemented and utilized for
    25,000 slow-moving SKUs.
- -   Private-label SKUs will be maintained in key categories (i.e., paint, paint
    applicators, outdoor power equipment) to ensure market differentiation of
    the various store identities.
- -   Captive label lines (Green Thumb, Master Mechanic) will be available to all
    owner groups.  To oversee and manage this process, a private label/captive
    label Product Manager will be added to Merchandising staff.
- -   Commonizing assortment will continue without reducing TRUE VALUE niches
    (e.g., housewares, school supply, gifts, auto accessories,
    mega-appliances/TV, etc).  The Rental assortment will be synergized and
    expanded as it is combined with the TRUE VALUE offering.  Plans are also
    being developed to add commercial/industrial SKUs to the warehouse
    assortment.

                                     Paints

TRUSERV plans to take advantage of COTTER & COMPANY'S high quality paint
factory to bring you better prices and increased rebates as soon as possible.
Tru-Test paints, which have been repeatedly ranked by Consumer Reports among
the best paint lines on the market, are manufactured at a highly efficient,
Cotter-owned factory, making the paint as affordable as it is reliable.

We will begin to produce SERVISTAR paints at the TRUE VALUE factory shortly
after the merger is completed.  SERVISTAR owners will still have the same top
quality SERVISTAR brand of paint customers demand, but it will be manufactured
at a lower cost.

TRUSERV Members are expected to benefit from the production efficiencies
resulting from adding SERVISTAR paint volume in the current manufacturing
facilities.  These efficiencies will be passed on to TRUSERV Members in lower
prices and/or higher rebates.

Note:  Regarding the COAST TO COAST paint program, ServiStar Coast to Coast has
a contract with Valspar that is effective for two more years.


<PAGE>   14
                                                                       12



                              National Advertising

The TRUE VALUE national advertising program will continue as it is currently
being implemented.  In addition, the direct mail circular program will remain
differentiated by store identity.  All national advertising fees will remain in
place.

In time, we hope to combine the advertising resources of the two co-ops to
leverage volume and achieve lower prices on circulars.

When it is advantageous to the membership for us to do so, we will aggressively
pursue joint opportunities in national sponsorships or promotion events that
can maximize our consumer reach and/or buying leverage.

We do plan to synergize our Yellow Pages advertising with our supplier as well
as our circular printing sourcing of all identities.



                       Cause Marketing/Community Programs

The Tools For Tomorrow program, which currently connects SERVISTAR COAST TO
COAST owners to their local communities through vocational and technical
education, will continue with all components intact.

TRUE VALUE members currently participate in a community program called Field of
Dreams, an effort to rebuild deteriorating community baseball fields.  Through
local and national efforts, TRUE VALUE members actually participate in the
rehab, then sponsor dedication events.  Field of Dreams is a philanthropic
component of the Major League Baseball marketing sponsorship.

These programs will be continued and improved as opportunities permit.


<PAGE>   15
                                                                      13



                           Lumber/Building Materials

The $800 million  SERVISTAR COAST TO COAST lumber/building materials business
will be combined with the $226 million TRUE VALUE lumber/builder materials
business immediately.  The $1 billion resulting business -- the largest in the
hardware coop industry -- will operate according to the following plans:

- -    The program will be maintained by a common trading/buying staff
     headquartered in Butler.
- -    The Lumber/Building Materials conventions will be combined.
- -    All members will have equal access to year-end rebates and discounts that
     result from the combined market leverage.
- -    Additional revenue should result through the increasing penetration of
     existing members.
- -    New members should also be attracted to the program by the enhanced
     competency of the program and enhanced program offerings.
- -    Members of the TRUSERV co-op can expect improved communication and a
     broader range of services from the wholesaler.


                               The Rental Program

The rental program buying staff will be located in Butler.

The business will operate according to the following plans:

- -  The 660+ stand-alone rental stores (Grand Rental Station and Taylor Rental
   Centers) will continue to be aggressively supported.
- -  The rental staffs of both co-ops will be combined and headquartered in
   Butler
- -  The TRUE VALUE members will be offered access to the Grand Rental Station
   and Taylor Rental Center programs if they are interested and the market will
   support the addition of a stand-alone rental yard.
- -  The in-store rental programs, including the 59 SERVISTAR COAST TO COAST
   Renter Centers and the 325 TRUE VALUE Just-Ask Rental Departments, will be
   maintained and differentiated under separate management direction.
- -  We will leverage the combined volume of all rental programs to achieve
   purchasing synergies.  Prior to the impact of future purchasing synergies,
   TRUE VALUE members will benefit from the lower pricing developed for the
   ServiStar/CTC rental program.  Drop ship pricing will be reduced by
   approximately 11%, and warehouse pricing will be approximately 9% lower then
   current levels.
- -  The individual Rental Conventions will be combined.
- -  The TRUE VALUE training facilities in Chicago will be maintained and
   utilized for all rental owners.


<PAGE>   16
                                                                        14



                           The Lawn & Garden Business

The Home & Garden Showplace staff will be consolidated in Chicago due to the
close relationship it maintains with the Merchandising Department.

The business will operate according to the following plans:

- - The more than 225 stand-alone Home & Garden Showplace members will continue
  to be aggressively supported, as will the SERVISTAR COAST TO COAST exterior,
  store-connected nursery niche.
- - The TRUE VALUE members will be offered access to the Home & Garden Showplace
  and nursery programs if they are interested and the market will support the
  addition of such a business.
- - The combined purchasing power will be leveraged to obtain maximum discounts
  on nursery lines for all TRUSERV members.
- - The combined staff will be able to provide broader and deeper service,
  including stronger buying power and expanded communication.
- - TRUSERV Corporation will actively pursue the growth of the garden center
  niche, including the Home & Garden Showplace program.


                      The Commercial & Industrial Business

The TRUSERV Commercial and Industrial staff will be consolidated in Butler

The business will operate according to the following plans:

- - The more than 132 Induserve Supply distributors will continue to be
  aggressively supported.
- - The buying power of the more than 150 SERVISTAR COAST TO COAST Commercial
  Sales owners and 130 TRUE VALUE Commercial Supply Network Members will be
  combined, resulting in additional purchasing leverage.
- - SERVISTAR COAST TO COAST currently has 430 Commercial/Industrial vendor
  programs, and COTTER & COMPANY has 120.  The strength of these programs will
  be unmatched in our industry.
- - TRUE VALUE members will benefit from an expanded commercial/industrial vendor
  selection (an additional 301 not currently available), and the discounts and
  rebates on many of these vendors.


<PAGE>   17
                                                                      15



- - The SERVISTAR COAST TO COAST in-field and convention training will be
  combined with the one-week headquarters training courses offered by COTTER &
  COMPANY.  All training programs will be offered to all TRUSERV members.
- - All TRUSERV Members will be invited to participate in one
  Commercial/Industrial convention.
- - TRUSERV Corporation is committed to growing the Induserve Supply and in-store
  Commercial/Industrial programs.  Additional resources will be allocated as
  appropriate.

<PAGE>   18
                                       16
                       



                               Retail Automation

Both cooperatives have been dedicating substantial resources to the critical
development of a full line of retail automation products.  Because of this dual
effort and expense, the area of technology is identified as one with great
potential to maximize results while minimizing costs, as the resources of two
companies are combined to achieve one end goal.

The MIS department will be housed at the Chicago headquarters and the Butler
facility.

Initially, the department will support all existing systems: the SERVISTAR
COAST TO COAST ABC and RBS computer systems and INFOLINE electronic ordering
and the TruTrac and Triad systems and CIS modem currently utilized by TRUE
VALUE.  This support will ensure that there is no interruption to day-to-day
operations.

In time, however, we will combine the best features of these systems to achieve
an "industry-best" system which will be offered to all TRUSERV members.

The significant potential for retail automation to improve efficiencies and
lower operating costs will ultimately result in a TRUSERV initiative to
automate all member stores.  We intend to achieve this tremendous retail
advantage by providing an affordable, entry-level system to all existing
non-automated stores at a minimal, incremental cost to the retailer (if
possible, the cost will be covered under existing retailer charges, e.g.,
catalog, retail inventory systems, etc.).

The entry-level model we will use was developed by COTTER & COMPANY and Triad
Systems.  The system is called TruStart within the TRUE VALUE membership.  The
entry level computer system (ELS) has the capacity to automate the following
functions:
<TABLE>
<S>  <C>
_    price changes            _    promotional pricing
_    bin labels*              _    pool pricing
_    retail price maintenance _    ordering
_    reserve inventory        _    billing*
_    CD-ROM catalog           _    payments**
_    price tickets*           _    Return/damage
                                   maintenance
</TABLE>


Note: To achieve full membership compatibility, current users of RBS, ABC and
TruTrac will have access to software that will duplicate TruStart functions.

*These services will be provided in the second stage of this product.
**The service will be developed in the future with no timetable yet.

<PAGE>   19
                                                                     17 



Retail Automation (cont'd)
Overall, the goal of the retail automation developed and/or maintained by
TRUSERV will be to achieve the following:
- - Automated link to all stores:
- - Order/billing/payment
- - Claims
- - CD-ROM catalog
- - Price changes ... bin ticket printing
- - Menu of systems based on retail size, retail type
- - Leverage additional resources to generate competitive
  edge at retail
- - Reduce investment required of separate coops to develop retail advanced
  systems

                              Wholesale Automation

Both cooperatives are investing heavily in wholesale systems with Industrial
Engineering Standards for warehouse management and buying.  We anticipate that
the combined resources of the TRUSERV Corporation will:

- - Eliminate the duplication of expense and focus all resources on a common
  goal (greater efficiency and return on investment).
- - Reduce MIS expenses in the long term.
- - Develop new systems in both Butler and Chicago to support the operational
  and administrative functions; a single system will serve all functional 
  areas of the co-op.

                          Ordering Systems Transition

As technology systems are converted, upgraded, and/or installed, the primary
objective of TRUSERV is to ensure a smooth systems transition that will not
interrupt your day-to-day retail operations.

TRUSERV will develop an organizational plan blending both existing MIS teams.

The combined team may also enlist the help of an experienced consulting firm,
and together they will develop a plan to thoroughly address several issues:

- - In the short term, retailers will place orders using SERVISTAR, COAST TO
  COAST and TRUE VALUE SKU numbers, and/or the UPC numbers.
- - The TRUSERV operating system will mirror the current TRUE VALUE system, and
  we will instruct the transition managers to develop graduated steps to 
  convert the SERVISTAR COAST TO COAST owners from existing operating systems
  to the TRUSERV operating system.
- - We will implement a timetable for the transition utilizing input and ongoing
  feedback from the membership.


<PAGE>   20
                                                                             18 
                     What Retail Members Can Expect During
                           The Transition To TRUSERV

The following pages outline a number of support elements and processes that are
planned throughout the wholesale transition.

                             Retail Conversion Plan

At the store level, changes will be implemented gradually and carefully to
ensure a minimum disruption to your day-to-day businesses.  Here is what you
can expect:

     - During the first two to three years, SERVISTAR COAST TO COAST will adapt
       the current TRUE VALUE operating system, which includes a 6-digit SKU
       number.  The following actions are planned to support this transaction.
       
         - The bin labels will be printed with both the current 5- or 7-digit 
           SERVISTAR COAST TO COAST SKU number and 6-digit TRUE VALUE SKU
           number.

         - The software for the Entry-Level Computer System (ELS), ABC, and RBS
           systems will be adjusted to accept multiple SKU numbers.  This
           process will facilitate a gradual change-over to the TRUE VALUE
           system.

         - The TRUE VALUE operating system will be rolled out, one distribution
           center at a time.  Timing will be contingent upon our ability to
           convert the SERVISTAR COAST TO COAST operating system to the new
           TRUSERV system.

     - The timing of the assortment conversion for SERVISTAR COAST TO COAST is
       contingent upon successful completion of the system transition outlined
       above. 

     - The Merchandising Department will protect the integrity of the SERVISTAR
       COAST TO COAST assortment while systems are being developed to help
       simplify the conversion process.

         - All product categories will be supported; line eliminations that
           might impact sales will be avoided.

         - TRUE VALUE's captive label brands (Master Mechanic, Green Thumb,
           etc.) will be made available to SERVISTAR COAST TO COAST owners in
           conjunction with the vendor conversion schedule.

<PAGE>   21
                                                                           19
                          Retail Conversion Fund

One of the key advantages of the merger is a $40 million fund which will be
created to assist TRUSERV members in good standing who want to upgrade their
stores and improve their technology.

The fund has three components:

1.   ServiStar Coast to Coast members will be reimbursed for many of the costs
     associated with converting to the TRUSERV pricing system and change in
     vendors.
     - Owners can apply for conversion funds based on their need to 1) convert
       to the 6-digit SKU system; 2) change lines that don't offer conversion
       funds; and 3) upgrade store merchandise and/or signage.
     - All conversion funds will be claimed as members implement new systems.
     - The funds will also apply to the installation of the ELS system in
       non-automated stores.
2.   An information systems fund will be available to TRUSERV members to defray
     some of the costs of computerizing their store or to enhance software for
     the new systems.
3.   A TRUSERV retail store development fund of $16 million (divided evenly --
     $8 million for each co-op) will be available to assist all members in
     retrofitting, updating, improving or even opening a new store.  This retail
     conversion fund will be unique in the industry and is expected to add
     significant value to the merger, specifically for member retailers.
     - The fund will be made available to TRUE VALUE stores for fundamental
       retail improvements, including pre-approved store upgrades such as:
       - new store floor plan
       - new fixtures
       - new signage
       - additional inventory/niches (i.e., rental)

Details pertaining to the implementation of the Retail Conversion Fund will be
provided at a later date.

<PAGE>   22

                                                                      20


                 Distribution And Warehouse Consolidation Plan

The cost of warehousing and distributing merchandise are among the highest
expenses associated with two-step distribution.  In the past three or four
years, COTTER & CO.  has been working aggressively to reduce these costs.

This merger is expected to result in significant improvements to our
distribution process.  Because SERVISTAR COAST TO COAST and COTTER & COMPANY
have separate distribution systems (Distribution Centers, trucking fleets,
etc.), we can combine many resources and functions to serve a greater
membership at lower costs.  Here's how we expect to do this:

- - We will turn over the delivery system to TRUSERV almost immediately,
  initiating the development of a common delivery system.
- - We will consolidate SERVISTAR COAST TO COAST with the TRUE VALUE trucking
  system.  This allows us to develop common routes as we crossdock in early
  phases.
- - We have already identified certain geographic areas where miles can be
  eliminated through crossdocking:

<TABLE>
<CAPTION>
TO SERVISTAR        TO COAST TO COAST MEMBERS  TO TRUE VALUE MEMBERS
MEMBERS
<S>                 <C>                        <C>
Indianapolis        Indianapolis               Butler
Brookings           Corsicana                  Springfield
Kansas City         Kansas City                (Washington, Oregon,
                                               Idaho)
Corsicana
</TABLE>

- - We will identify Distribution Centers that can be consolidated into one
  location, and will close redundant and/or less efficient centers.
- - Our goal is that SERVISTAR COAST TO COAST Distribution Centers will be
  converted to the TRUSERV system within the first two years.

Central Ship

TRUSERV Corporation will adopt the new Central Ship program currently being
implemented by COTTER & COMPANY.  This system centralizes much of the co-ops'
slow-moving merchandise in one location for separate, more cost- efficient
handling.  Central Ship is expected to make it possible for the wholesaler to
improve service within the hardware and niche segments, and allow us greater
cost efficiencies in our overall distribution operation.


<PAGE>   23
                                                                         21



                             Who Will Run TRUSERV?

The world's largest and most efficient hardware cooperative will be run by a
management team comprised of COTTER & COMPANY and SERVISTAR COAST TO COAST
officers.

Dan Cotter will be Chairman of the Board and CEO.  Dan, a recognized leader in
the DIY industry, has been president of the Cotter organization for several
years.  Dan grew up in the co-op business and has led his cooperative of TRUE
VALUE stores to the top of the industry.  Eventually, upon his retirement, he
will be replaced by an elected retailer as Chairman of the Board, and the Board
will be reduced from 17 to 16 Directors (15 retail plus the President/CEO)

     Paul Pentz will serve as Director and President/COO.  Paul Pentz,
President and CEO of SERVISTAR COAST TO COAST, has a retailing background and
has been an officer at ServiStar for nearly 20 years.  He has been President
and CEO for the last four.  Paul will be President and Chief Operating Officer
of TRUSERV. The rest of the officer staff is outlined and included on the page
following this section (p 23).

     The Board of Directors

     The TRUSERV cooperative will be run by the Membership through an elected
Board of Directors representative of all owner segments and geographical
regions.

     During the transition to TRUSERV, seven Board members from the current
SERVISTAR COAST TO COAST board and eight board members for the COTTER & COMPANY
Board will serve on the new TRUSERV Board of Directors.  These director
nominees have been nominated by the existing, respective Boards.
     Both current co-ops are fully represented on the new TRUSERV co-op's Board
of Directors.

- -  All current Directors not being elected/appointed to the Board will
   participate on Transition Advisory Boards representing their original co-op.
   The Advisory Board Members will assist in the implementation of the merger
   process.

The Board of Directors will continue to be responsible for and approve:

- -  The corporate management organization
- -  The operating plans
- -  The capital budget
- -  Long-range strategic direction

<PAGE>   24
                                                                         22




Based on Board input, the corporate management team will develop these plans
and obtain the Board of Directors' approval.

Future Board Structure

In the future, annual elections will be held so all members can vote for their
board representatives. The TRUSERV Board of Directors will be structured as
follows:

- - 15 retail Board members with terms of three years
- - Five Retail Board members will be elected each year.
- - In the future, the President/CEO will always be a Board member.
- - Board members can serve a maximum of three terms (nine years).

Election Process

Elections will start in the first year with the election of five Board members.
The standard election process will commence thereafter.

- - The TRUSERV Chairman of the Board in cooperation with two retail vice
  chairmen will recommend for Board appointment a nominating committee
  composed of four retailers.  Directors:  Two from each former co-op until at
  least 2004.

- - The election process will include:
  1.   Biographical information about each candidate will be mailed separately
       to owners.
  2.   Proxies will be mailed to each co-op member, who can return proxies by
       mail or cast ballots at the meeting.
  3.   Proxies will be tabulated.

TRUSERV would follow the procedure that has been used by Cotter & Company,
which is the most common approach used by corporations.  The TRUSERV process
presents one nominee for each seat up for election by TRUSERV members.



<PAGE>   25
                                                                             23




                            The TRUSERV Organization
                                  At-A-Glance





<PAGE>   26



                                                                            24

        What The Merger Means To Your Stock Structure

The TRUSERV investment formula will begin to be commonized immediately after
the merger so that common voting value is $6,000 (par value $100 for 60 voting
shares).

     When this merger is approved, TRUE VALUE  will increase their common "A"
stock investment to $6,000 per location (up to five stores), up to a maximum
$30,000 total for multi-location members.  This is the same investment already
required for SERVISTAR COAST TO COAST members.

Here are other details:

- - All common and preferred stock will be exchanged at par value for the stock
  in the new co-op ... on a 1:1 basis.  NOTE:  no premium over par value will
  be given.
- - Owners who already exceed the new investment formula will be refunded the
  overage in five-year interest bearing notes.
- - Voting rights and investment requirements will be computed by location (and
  not by chain, as is currently TRUE VALUE's approach).  Five locations per
  member group will be the maximum number of stores allowed to vote.
- - TRUSERV members can expect a cash rebate minimum of 20% of total rebate.

True Value Stock Redemption

In order to reduce the impact of the new stock requirements on TRUE VALUE
members, the following actions will be taken:

1. A temporary cash redemption of 14% of each TRUE VALUE member's stock
   holdings will be given to each owner after the effective date of the merger.
   This cash redemption is worth $17 million.

2. The TRUE VALUE stock requirements are adjusted for the first five years of
   the merger so that this $17 million is not immediately re-invested in the
   co-op.  The formula will be commonzied in Year 6 so that these funds will be
   recaptured in Years 6 and 7.

<PAGE>   27
                                                                         25

                      New Formula for "B" Stock Investment

The following chart outlines the formula for TRUSERV "B" stock investment:

<TABLE>
<CAPTION>
Type Of Purchase  Amount of       Percent       Required
                  Purchase   x  Investment  =  Investment
                                 Required
<S>                               <C>
Handled
(warehouse/pool/
relay) Purchase:
1 - $499,000                        14%
$500,000 -                          7%
999,000                             4%
$1,000,000 and
above

Paint (purchased                    14%
from warehouse)

Drop                                4%
Ship/Direct/Pain
t purchased from
factory DIRECT
</TABLE>

- -  TRUSERV members will be required to make a minimum hardware investment of
   $25,000 in the new co-op.
- -  The intention is to phase out interest-bearing notes, unless unforeseen
   developments suggest otherwise.

The following chart outlines the formula for TRUSERV Lumber/Building Materials
Investment:

<TABLE>
<CAPTION>
 Size Of Annual   Amount of       Percent       Required
    Purchase      Purchase   x  Investment  =  Investment
                                 Required
<S>                               <C>
0 - $500,000                        3%

$500,000 -                          2%
$1,000,000

Greater than                        1%
$1,000,000
</TABLE>

  -  TRUSERV will require a minimum Lumber and Building Materials Investment of
     $15,000.

NOTE:  The investment schedule outlined above offers the lowest
investment-per-member of the four major hardware co- ops.


<PAGE>   28
                                                                            26 
The following is an example of the reduced investment of TRUSERV versus the old
SCC investment formula:

                   CURRENT TRUE VALUE STOCK and NOTE REQUIRED

<TABLE>
<CAPTION>
                   Current
   Hardware      True Value     TRUSERV     
Purchase Levels   Stock and     TRUSERV                  
                    Note         Stock       Increase/<Decrease>           
                 Required b)    Required        $          %
   <S>             <C>         <C>           <C>         <C>
    $200,000         37,101      31,000       <6,101>    <16.4>%
     400,000         73,208      46,600      <26,608>    <36.3>%
     600,000        109,312      66,900      <42,412>    <38.8>%
     800,000        145,416      85,800      <59,616>    <41.0>%
   1,000,000        181,520      97,000      <84,520>    <46,6>%
</TABLE>

b) includes seven year notes

NOTE:  True Value Members will lose the interest being paid out on their notes
under the new TRUSERV investment formula.

As the chart indicates, the investment requirement is significantly lowered.
When compared to investment requirements of other co-ops, TRUSERV has the
lowest.


<PAGE>   29
                                                                          27
                    How Will TRUSERV Manage Market Overlap?

TRUSERV Corporation will adopt the following policy on market conflict and
overlap:

- -  All current owner members will remain in the combined co-op without
   consideration as to location so long as they remain members in good
   standing.
- -  Multiple identities will be allowed in a market if the market is strong
   enough to support the added retail space.  This determination will be made
   by TRUSERV after reviewing relevant information. The salesforce and
   management will make these determinations, and the Board of Directors will
   provide an appeal process.
- -  For signings under the same license, a strict policy of one store per market
   will be maintained.  No protection will be guaranteed to members who:
     -    Maintain dual membership with TRUSERV and another coop,
     -    Operate under severe credit restrictions on a long term basis
     -    Commit violations of the membership agreement.
- -  During the first two or three years, changing market identities (i.e.,
   ServiStar to True Value or True Value to ServiStar) will be discouraged due
   to the system changes required.  In the future, retail identity changes will
   be available to members as long as the market overlap policy is not
   violated.


<PAGE>   30
                                                                          28



                 What Will TRUSERV Look Like After The Merger?


The following facts are presented for your information:

<TABLE>
<S>  <C>                                   <C>
1.   Total number of members:              10,500
</TABLE>

  Comprised of these member segments:
- -    True Value
- -    ServiStar
- -    Coast to Coast
- -    Coast to Coast Home & Auto
- -    General Rental Station
- -    Taylor Rental Center
- -    Home & Garden Showplace
- -    Induserve Supply

  Found in 50 countries

<TABLE>
<S>  <C>                                  <C>
1.   Market Position                      #1 among hardware
     co-ops

2.   Total Sales                          $4.6 billion

3.   Total Assets                         $1.4 billion

4.   Total Shareholders Equity            $319.1 million

5.   Distribution Centers                 23

6.   Lumber Business                      $1 billion

7.   Board Make-Up                        8 True Value
                                          7 ServiStar Coast To
                                            Coast
</TABLE>



<PAGE>   31
                                                                          29




                         Summary of Potential Benefits


The merger is expected to benefit your business in several
areas -- financial, marketing, and support services.

From a financial perspective:

- -    lower prices from the warehouse and on promotion
- -    higher rebates from the co-op
- -    lower investment in the co-op
- -    higher rebates and lower prices on True Value paint
- -    access to a $40 million conversion fund
- -    $17 million cash redemption of stock
- -    lower service fees
- -    lower prices in rental products
- -    rebates and lower pricing on Lumber/Building Materials
     purchases
- -    100% rebate in drop ship adders.

From a marketing viewpoint:

- -    bringing access to niche opportunities (central rental station,
     home/garden showplace, etc.)
- -    protecting and strengthening your retail identity 
     (i.e. True Value)
- -    offering broader assortments, including additional
     captive label products
- -    enhancing the effectiveness of promotional programs
- -    enhancing the buying power of the lumber/building
     material program
- -    offering greater opportunities in niche marketing
- -    bringing access to a broader commercial/industrial
     vendor selections

As to service and support:

- -    higher service/fill rate levels utilizing new
     distribution strategies
- -    faster development of retail technology
- -    reduced cost of services
- -    broaden at deeper services across many co-op programs.



<PAGE>   32

                                                                        30

                     How Will Ongoing Details Of The Merger
                             Be Communicated To Me?

The merger team has secured the help of Leo Burnett Company, the national
communications agency that handles TRUE VALUE, to assist in developing and
implementing a communications plan for the merger.

All audiences impacted by this merger are being addressed in
the communications plan:

- -    TRUE VALUE Members
- -    All SERVISTAR COAST TO COAST owners (including niche
     segments)
- -    Associates (both co-ops)
- -    Vendors
- -    Trade and national media
- -    Lending Institutions
- -    Local community (i.e., Butler)
- -    Industry at large
- -    Potential retail prospects (i.e., Ace, HWI, Our Own,
     etc.)
- -    Retail analysts

As we move forward, we will strive to communicate at every possible juncture
with all key audiences.  Communication vehicles will include:

- -    Letters
- -    Video
- -    Conventions: L/BM, Rental, COAST TO COAST; and Rental,
     Technology, L/BM for TRUE VALUE
- -    Proxy materials
- -    Associate meetings
- -    Hometown meetings
- -    Press releases
- -    Trade/Press interviews
- -    Newsline
- -    Internal news for both co-ops
- -    Informed retail support personnel.

<PAGE>   33
                                                                        31

Following is a general timetable of all major, merger- related events:

<TABLE>
<CAPTION>
            Event                          Date
<S>                                  <C>
1.  Board approval of merger         December 9, 1996
    plan

2.  Implement communications         December 9, 1996
    plan

3.  S.E.C. quiet period              December 9, 1996
    commences

4.  Initial announcement to all      December 10, 1996
    audiences

5.  National press                    December 11, 1996
    conference at Chicago
    headquarters


6.  Distribution of proxy
    documents, merger information      January 1997
    and selling package

7.  Convention presentation           January 12, 1997

8.  Field meetings                     Late January 1997 - Early
                                      February 1997

9.  Update video communication        February 1, 1997

10. Vote due                          April 1, 1997

11. Announcement of vote                 April 1997
    results

12. Effective date of merger            July 1, 1997
</TABLE>


As plans progress, we understand there will be questions, concerns, rumors, and
an ongoing need for more information.  The communications plan is designed to
over-communicate rather than under-communicate.  If at any time, however, you
feel you need an answer, clarification, or additional detail, you are
encouraged to contact any of the following people:

1.   Your retail area manager
2.   Any Cotter & Company corporate officer

We are committed to providing all the details you need to weigh the value of
this merger opportunity.

<PAGE>   34


                          MEMBER QUESTIONS AND ANSWERS

1.   What trends in the Do-It-Yourself industry drive this merger?

     The top 100 DIY retailers-led by Home Depot, Lowes, and others-have
     captured over 50 percent of the market. We can not let that trend
     continue.  These retailers employ aggressive pricing strategies funded by
     their low cost of doing business, and they offer huge assortments.  The
     Boards of Directors and the management teams believe the co-ops must
     attack these issues strategically and forcefully. Independent retailers
     need additional resources and assistance to maintain market share.

     This merger will allow us to provide that assistance.  For example: we can
     reduce costs from the two-step distribution process, and those savings can
     be passed on to you, the independent retailers, narrowing the gap between
     the chains and our members.

     Bottom line: a merger can enhance the independent retailers market
     position and therefore the long term survival of ServiStar Coast to Coast
     and Cotter & Company

2.   Is this an acquisition or a merger?

     It is a merger. The continuing company will be called TruServ.

3.   Why are we considering this merger?  Is our wholesaler struggling?

     Both co-ops-ServiStar Coast to Coast and Cotter & Company-are doing well.
     Cotter & Company and ServiStar Coast to Coast have repositioned their
     businesses in the marketplace.  Both co-ops have recently lowered
     wholesale and suggested retail prices to assist the independent retailer
     in competing. In addition, they have recently embarked on re-engineering
     programs that have brought improvements to their operations and cut costs.
     In many ways, both co-ops have never been better prepared to meet the
     future.

<PAGE>   35


     However, the two Boards of Directors saw potential for even greater growth
     through a merger, and formed independent teams to simultaneously
     investigate the value of such a move. The teams were so persuaded by the
     facts of their investigation, they agreed that the two co-ops could take a
     leadership role in the industry with this consolidation to deliver
     significant value to our retail members.

     By consolidating operations, we expect to provide members lower pricing,
     better services, greater profit potential and a greater capability to
     compete in your respective markets.  Your Boards of Directors have
     endorsed this merger as the right step for both memberships, ensuring a
     vital role for the independent retailer going forward.

4.   What is the sales growth and profit potential for ServiStar Coast to Coast
     and True Value?

     The new cooperative will emerge with a base of $4.5 billion in sales.
     Sales and profits are expected to grow because TruServ will be the largest
     and most efficient cooperative in the world. Its strength to leverage
     lower prices, offer opportunities for a more aggressive market position to
     our members, and achieve more efficient distribution, should enhance co-op
     profitability.

5.   What are the real advantages of the merger?

     The synergies created in merging these two co-ops should create tremendous
     savings in operating costs.  Since distribution accounts for more than 60
     percent of a cooperative's expense base, our objective is to reduce this
     expense by combining warehouse facilities and delivering on common trucks.
     In addition, the merger will help us to:
          -    Strengthen our retail position
          -    Utilize capital more efficiently
          -    Leverage our negotiating strength with manufacturers
          -    Fortify our multiple identities in the marketplace by
               sharing common support functions
          -    Assist in updating our members retail operations, and
          -    Utilize manufacturing facilities more efficiently.

<PAGE>   36

6.   As a store owner, what's in it for me?

     We expect the following results:
     -    Higher rebates to members
     -    Lower wholesale and retail pricing
     -    Broader and deeper lumber/building material programs with rebates.
     -    More niche marketing opportunities (i.e., Rental, Garden Center,
          Industrial/Commercial, etc.)
     -    Lower prices and/or greater rebates in paint
     -    Higher service level/fill rate
     -    Additional captive label products
     -    Joint promotional opportunities
     -    Automated link to all stores with a menu of systems based on niche 
          size and type
     -    Reduced cost of services
     -    Retail store development opportunities, and an
     -    Opportunity to expand retail assortments.

7.   Why are we always changing?

     Because the market around us is changing and we must do the same.  Change
     is smart, particularly when market forces (competition, customer behavior,
     etc) are driving it.  True Value and ServiStar Coast To Coast share
     similar attitudes about progress and change.  Each has grown through
     selective acquisitions and a continuous effort to move forward by making
     smart, progressive business decisions based on market conditions.

     The business philosophy of Cotter & Company is very close to the ServiStar
     Coast to Coast approach.  Both organizations are committed to building a
     sound future for their members through efforts to be a low-cost and
     long-term supplier of goods and services.






                                          3


                                   

 
<PAGE>   37

8.   How will this move strengthen the cooperative?

     Your new company, TruServ, will be strengthened in many ways.  We expect
     to lower operating costs, improve profit potential, gain better buying
     power, use our manufacturing facilities more productively, and give our
     store owners more support.  Under the combined management team we also
     expect to grow the $1 billion lumber and building materials business, use
     our capital and technology more efficiently, negotiate with greater
     leverage, improve our service levels, and gain more marketing niche
     opportunities and greater financial muscle.

9.   Why is ServiStar Coast to Coast making this move?
     What's in it for them?

     They gain what everyone in the unified organization gains:  a stronger
     cooperative that can make their members more competitive in the
     marketplace.  Among the benefits that ServiStar Coast to Coast hopes to
     achieve are:
     -    Lower pricing as synergies take hold over the next
          several years
     -    Higher volume rebate levels
     -    More rapid computerization of retail operations
     -    Technology enhancements at retail
     -    Lower retailer investment required in the new coop
     -    Higher paint rebates and lower paint price levels
     -    Reduced cost of services (for example, the catalog)
     -    Access to True Value captive label programs (for
          example, Master Mechanic)
     -    Access to the Retail Conversion Fund to help members
          upgrade and improve their stores, and
     -    More efficient distribution with enhanced services to
          the member.

10.  Why is True Value making this move?

     While the most important benefit is a unified cooperative with the
     strength of approximately 10,400 stores nationwide, True Value hopes to
     achieve these goals:
     -    Lower pricing as synergies take hold over the next several years
     -    Lower costs of some services
     -    Technology enhancements at retail





                                         4
<PAGE>   38


     -    Retail store development fund to help members upgrade and improve 
          their stores
     -    Access to ServiStar Coast to Coast lumber and building material 
          program and rebates
     -    Access to broader industrial commercial, rental and home & garden
          marketing opportunities, and
     -    Higher potential rebate levels.

11.  I understand that you will establish a Retail
     Conversion Fund.  What is it exactly?

     One of the key advantages of the merger is a $40 million fund set aside to
     assist members who want to upgrade their stores and improve their
     technology.  There are specific application procedures to access these
     funds, but TruServ will assist its members in making improvements that
     provide a more competitive retail advantage.

     The fund will assist ServiStar Coast to Coast and True Value members. It
     has three components.
     a.   ServiStar Coast to Coast members will be
          reimbursed for many of the costs associated with converting to the
          TruServ pricing system and change in vendors.
     b.   An information systems fund will be available to all TruServ members
          to defray some of the costs of computerizing their store or to
          enhance software for the new systems.
     c.   A retail store development fund of $16 million will be available to
          assist all TruServ members in updating, improving or even opening a
          new store.  This retail conversion fund will be unique in the
          industry and is expected to add significant value to the merger,
          specifically for member retailers.

12.  Will I be required to sign a new Member Agreement?

     No. When you vote in favor of this merger, you will also be agreeing to
     the new TruServ Corporation Member Agreement to govern your Membership.
     You will be a Member in the new organization and have a Member Agreement
     with the largest hardware cooperative in the world.





                                              5


<PAGE>   39

13.  What impact will the merger have on the lumber program?

     The combined lumber program is a $1 billion business, the largest by far
     in the co-op industry.  We expect lumber sales to increase as we offer
     True Value members the successful ServiStar lumber programs with these
     elements:

     -    annual rebate
     -    pass-through of quantity discounts and rebates
     -    an extensive customer service team with more than 80
          people
     -    specialty woods program
     -    complete national sourcing program (Georgia Pacific, PRIMESOURCE,
          MacMillan-Bloedel, etc.)
     -    millwork supplies program
     -    building materials commodity program, and a
     -    kitchen specialist program.

14.  Will both co-ops be charged the same prices for merchandise?

     Yes. We expect to get to common pricing over 2-3 years as we pursue a
     common assortment.  We are immediately implementing a less expensive drop
     ship adder program with no processing fees. In addition, 100% of the drop
     ship adders will be rebated to members.  At merger, the lumber program
     will be the same for all members.

15.  How will the warehouse assortment be affected?

     Our offering will include more than 60,000 SKUs.  It is one of our highest
     priorities to provide the products you rely upon, and get them to you
     without disruption to your customer service.


                                       6
<PAGE>   40

16.  Can the two organizations possibly merge after being
     competitors for so many years?

     Absolutely. The vision and leadership of your Boards of Directors and
     corporate management team are driving this merger for the benefit of the
     membership.  Your Boards of Directors have seen the growing costs of
     duplicate facilities, redundant distribution and duplication of
     technological development investments.  They recognize that these costs
     can be effectively reduced.

     Over the past several years, the four major co-ops developed several
     programs of mutual benefit for their members, including a common insurance
     co-op, cross- docking, and other common efforts.  Encouraged by the
     benefits of these efforts, the Boards took a leadership position and
     directed management to investigate the benefits of a merger.  Outside
     consultants had often pointed out the advantages and opportunities of a
     merger. It was the strategic and forward-looking action of your Board and
     management, based on verifiable benefits, that caused your leadership to
     put aside competitive differences to accomplish a merger.

17.  What happens to my stock in the old co-op?

     Your stock will be exchanged on a dollar-for-dollar basis for stock in the
     new co-op, TruServ Corporation.

18.  Are True Value members being required to raise A and B
     stock to cover the cost of the merger?

     Not as a result of this merger. In 1995, Cotter's Board approved raising
     the capitalization in the co-op, a decision which was to take effect in
     1997.  This merger was not on the table when that decision was made.  In
     connection with this transaction, True Value will increase their common
     "A" stock investment to $6,000 per location, up to a maximum $30,000
     total. This is the same investment already required for ServiStar Coast to
     Coast members, and when considering all forms of investment the new co-op
     will offer the lowest required investment of all the DIY co-ops.


                                       7
<PAGE>   41
19.  How and when will I have to pay for the additional "A"
     stock?

     The additional "A" stock for True Value Members will be funded by
     converting existing "B" stock to "A" stock.

     If a Member does not own enough "B" stock, the "A" stock requirement will
     be accumulated through future patronage dividends.  If at the end of five
     years the required "A" stock has not been met, the Member must make up the
     balance.

20.  How will the common stock and preferred stock investment  formulas be
     adjusted?

     The formula for preferred stock investment is based on purchases from the
     co-op. The hardware investment requirement is determined as follows:

     -    The amount of warehouse purchases is multiplied by 14% for purchases
          of $499,000 and less; 7% for purchases of $500,000 to $999,000; and
          4% for purchases over $1,000,000 to determine the required warehouse
          investment.

     -    In addition, the investment requirement for the drop ship purchases
          is calculated by multiplying 3% the annual drop ship purchases.

                                  For example:
          A store owner who purchases $800,000 annually-75% out of warehouse
          and 25% by drop ship-would have this investment requirement:
<TABLE>
               <S>                     <C>   <C>
               Warehouse $499,999 x 14% =    $70,000
                         $100,000 x  7% =    $ 7,000
               Drop Ship $200,000 x  3% =    $ 6,000
</TABLE>

          The calculations would reflect the same approach as reflected in the
          hardware example listed above.


                                       8
<PAGE>   42
     .    The minimum investment of preferred stock will be $25,000 of hardware
          and $15,000 of Lumber and Building Materials.  The minimum investment
          supersedes the above formulas. These requirements are used with
          members who have low purchase rates.  At this point, this investment
          formula is the lowest in the DIY co-op industry.

21.  What will the name of the organization be?

     The new, member-owned wholesaler will be known as TruServ Corporation.

22.  Will my store name change?

     No.  All identities will be maintained and supported.

23.  Will there be other TruServ members in my market?

     It is possible.  Regardless of location, no store will be forced to
     relocate or discontinue its affiliation due to other TruServ members in
     the market.

     Today, there are many markets where both True Value and ServiStar Coast to
     Coast members are jointly located.  The merger calls for full acceptance
     of these situations with no forced changes. Because these stores are
     already sharing markets, no increase in competitive activity will result.
     All current members will remain in TruServ without consideration as to
     location.

     In the future, multiple retail identities may be allowed in a market if
     the market is sufficiently large to add extra retail space.  For signage
     under the same type of identity (e.g. True Value, ServiStar, Coast To
     Coast, etc.), a strict policy of one store per market will be implemented.
     The sales force and management will resolve any problems associated with
     this policy.

     Please note, some of the branded stores (that is, rental) are so unique in
     nature, they are not judged to compete directly with a hardware store or
     lumberyard and may be allowed to enter a viable market.




                                       9

<PAGE>   43

24.  Are you going to sign new members in my territory?

     For signage under the same identity, one store per market is strictly
     enforced. Consideration will be given to additional stores if the market
     is big enough to sustain more than one store identity.

25.  What is the advertising plan?

     National advertising will remain separate and will be designed to build
     the respective store identities in the marketplace. However, we will
     investigate joint promotional opportunities. Such opportunities and
     potential joint sponsorships are a natural evolution in the scope of
     synergies this merger will create.

     Both circular and national advertising programs will continue to support
     the separate identities and remain differentiated from the other programs.

26.  Will the advertising charges of my store be used to
     build another store identity?

     No.  The advertising charges associated with your specific membership will
     be used to build your store's identity independently.

27.  Will the national advertising programs change?

     At this time, we anticipate no changes.  However like all programs, they
     will continuously be evaluated for ways to become more effective.

28.  How will hardware, lumberyard, and home center stores be differentiated in
     the marketplace? And how do I differentiate my store from others in the
     co-op?

     TruServ members will retain their retail identity in their communities as
     True Value, ServiStar, Coast to Coast, Home & Garden Showplace, Grand
     Rental Station, Taylor Rental Centers, Induserve Supply, or Coast To Coast
     Home & Auto stores. Members will continue to build on marketing elements
     that have made their stores successful in the past.





                                       10


<PAGE>   44


     In addition, the following elements will be used to differentiate members
     in the marketplace:
     -    separate national retail identity
     -    separate overall appearance of the store
     -    different store layouts
     -    individual signage--exterior and interior
     -    separate market position statements (i.e. good
          neighbor, good advice)
     -    different separate private label products (paint, power
          equipment)
     -    separate assortment mix reflecting your customer needs, and
     -    advertising and promotion.

     These marketing elements will reinforce each member's style of doing
     business and value-added for their customers. They of course will vary
     with each type of identity.

29.  Will Member Advisory Councils be continued?

     Yes.  Advisory Councils are used as sources of information and guidance
     for development of marketing strategies for each retail identity. The
     advisory councils, composed of members, have and will make real
     contributions to the success of TruServ.

     We expect to utilize the following types of member advisory councils in
     the future:
     -    One for each market identity to provide overall marketing advice (for
          example, True Value, ServiStar, Coast to Coast, Rental, Home & Garden
          Showplace and industrial/commercial.)
     -    Technology strategy at the retail level and
     -    Lumber, building materials.

30.  Will TruServ continue to grow rental, Home & Garden
     Showplace and Induserve Supply businesses?

     Yes, we expect these programs to be continued and combined with the
     current True Value programs and resources.  In addition, we intend to
     devote additional resources to these programs in order to achieve more
     rapid growth.  If it is appropriate.





                                         11
<PAGE>   45

31.  Will True Advantage apply to ServiStar and Coast to
     Coast?

     The concept of True Advantage is to improve performance at retail.  As
     equal members of TruServ Company, ServiStar Coast to Coast retailers will
     be offered a similar program.  The True Advantage program as it currently
     exists will continue to be an objective for True Value stores.

32.  What changes are planned for the utilization of private
     and captive label products*?

     Private label brands (paint, power equipment and, some other lines) will
     remain exclusive to each store identity.  Captive label brands are
     products that do not carry the retail store name, but are exclusive to the
     cooperative.  Examples are Master Mechanic, Master Electrician, and Master
     Plumber. These captive labels will be distributed across all stores for
     purchasing efficiency and brand recognition.

     *Please note a difference in terminology: True Value members refer to all
     privately owned brands as private label (Master Mechanic, Tru-Test, etc.),
     and SCC owners think of private label products as those limited to a
     specific store identity, while captive label brands are available across
     all ServiStar Coast To Coast retail identities.

33.  Will ServiStar members still offer ServiStar paint?

     Yes.  However, we believe that the greater efficiencies of the Cotter
     Paint Plant can be applied to ServiStar Paint to lower your costs while
     offering the same quality products and higher rebates.

34.  Will Valspar still make Coast To Coast paint?

     We have a contract with Valspar that is effective for several more years.
     If, at the time of expiration Valspar can match the cost and quality of
     our production, they will have an opportunity to continue as the Coast To
     Coast supplier. The Coast to Coast Paint Advisory Committee will be
     consulted in this decision.





                                        12


<PAGE>   46

35.  As True Value members, will Tru-Test paints still be
     sold exclusively to the membership?

     Yes.  The TruTest name is and will be exclusive to the True Value
     retailer.

36.  Will stores be required to honor returns from customer
     purchases made in other retail stores?

     No.  However, the most successful retailers accept the returns of
     competing stores in hopes of demonstrating their superior service and
     earning a new customer. Your return policies are your own business but
     cooperation within the cooperative family is encouraged.

37.  Do I have to change/expand my store layout and
     merchandise sets (i.e., Plan-o-gram)?

     Store identities, merchandising strategies, layout and store personalities
     will not be affected by the merger.

38.  Will there be store identity changes?

     No.

39.  Will product line conversions be required?

     To purchase and handle merchandise with the efficiency of the chain
     competition, there will be changes to merchandise lines.  As buyers
     negotiate better pricing and eliminate vendor duplications, some lines
     will be consolidated. These changes will evolve over a two or three year
     period.  Support from the manufacturers will be negotiated to assist in
     the retail conversions.







                                      13
<PAGE>   47
40.  Will my retail support contact or sales person change?
     And will the my rep call on both True Value and ServiStar
     Coast to Coast retailers?

     The sales force staffs will continue to function separately, but under
     common management. The same salesperson will not call on True Value and
     ServiStar Coast to Coast retailers.   This plan will ensure the long-term
     growth of all identities.  In addition, the sales force staffs will not be
     reduced due to the merger.  We want to continue the same high level of
     support you have traditionally received.

41.  Will the same trucks be unloading at all identities?

     Yes, TruServ trucks will be stopping at each of the store identities on
     the most efficient routes possible.  Therefore members will share trucks.
     Eventually, all retail identities will be reflected on all trucks.

     A logistics plan is being developed that will include some consolidation
     of warehouses, but details have not been determined at this point.  Our
     objective will be to lower the cost of distribution for the co-op.

42.  How will the various computer systems be affected by
     the merger?

     All four systems--RBS and ABC at ServiStar Coast to Coast and TruTrac and
     Triad at True Value--will be supported by the new organization.  In
     addition, the new co-op will develop one retail system that combines the
     best features of all four systems, plus utilizes the latest technology.

43.  How will the retail stores that are not computerized be affected by the
     merger?

     The new co-op will ensure that all owners will be computerized, either
     purchasing one of the current systems or a new low cost Entry Level
     System. The Entry Level System is capable of performing these functions:
     -    ordering
     -    reserving merchandise
     -    stock checks
     -    printing bin labels
     -    printing price tickets
     -    offering an electronic catalog and other data transfer
          functions, and between the co-op and its members.





                                       14

<PAGE>   48

44.  How will the ordering and the receiving process be
     changed?

     Changes can be expected over the first two or three years, but at this
     point they have not been determined.  Changes which do affect members will
     be well- communicated in advance.  Our objective is to make internal
     system changes transparent to the members.

     ServiStar Coast to Coast members will be slowly converted to the TruServ
     operating system.  The conversion will be completed over a period of time
     with minimal disruption to your operating system.

45.  Will there be any changes to the billing statements?

     True Value stores have just completed a change to new and simpler
     statements.  And currently, ServiStar Coast to Coast is in the process of
     implementing a new financial software package called PeopleSoft.  This new
     software system will improve the statements at ServiStar Coast to Coast.
     None of these changes are related to the merger.

     Information will be communicated as the new systems are developed and
     employed in the new co-op.  These changes will be thoroughly explained
     well in advance of implementation.

46.  What changes in facilities will the merger create?

     Since the Chicago offices of Cotter & Company will be the headquarters of
     new co-op, these offices will be significantly expanded. The
     Merchandising, Advertising and certain other departments will be located
     in Chicago.

     The East Butler office and warehouse of ServiStar Coast to Coast will be
     maintained and fully utilized. MIS, lumber and building materials, rental
     and possibly other functions will be located in the East Butler facility.

     The Butler distribution center will eventually be expanded as it assumes
     responsibility for some True Value distribution.

     ServiStar Coast to Coast's Main Street Butler office will remain in use
     but over the next two to three years, we may find this facility is not
     required and it may be sold.





                                             15


<PAGE>   49

     There will be some consolidation of distribution centers.  Plans have not
     been finalized at this point.  Announcements will be made as soon as
     decisions are finalized.

47.  Will the same vendor salesman call on my competitor's stores?

     Just as today with all national brands, the same vendor's sales people
     will call on all retail stores in defined geographic areas.

48.  Will vendor representation change at our conventions?

     Possibly.  Since the new co-op will be headquartered in Chicago, there may
     be some changes in sales representatives etc. at the conventions.  The new
     co-op will continue to work with manufacturers to obtain adequate local
     and convention sales coverage.

49.  What about pricing?  How will it be affected?

     We expect our cost of acquisition to be reduced by our greater volume and
     negotiating leverage.  These savings will be passed on to the members
     either in the form of lower prices or higher rebates, or both.  We will
     evolve to common pricing programs for all members within two to three
     years.

50.  When a manufacturer has a deal to offer, which group of stores will
     benefit from the deal?

     All stores will have an equal and simultaneous opportunity to participate
     in special deals.

51.  What will happen to the buying market?

     The market schedule will not change in the near future.  The unified
     company will be 10,000 members strong.  Until existing convention center
     contracts expire and a large enough facility can be secured, we will
     maintain separate conventions.  We plan to combine our buying markets
     within a few years.






                                         16
<PAGE>   50

52.  Do you really think that manufacturers are going to give you better prices
     because you are bigger?

     Yes. Manufacturers are governed by U.S. laws that allow for price
     differences based on specific efficiencies.  We expect the new co-op to
     receive discounts that are appropriate for our greater volume.

53.  What is the impact of the merger on the Board of Directors?

     Seven Board members from the current ServiStar Coast to Coast board and
     eight board members for the Cotter & Company Board will serve on the new
     TruServ Board of Directors.  These directors will be selected by the
     existing, respective Boards.  Current Board members who are not elected to
     the new TruServ Board will continue to play a vital role in the company
     through service on an Advisory Board for two years.  Two corporate
     officers, Dan Cotter and Paul Pentz, will also serve on the board of
     directors.

     Therefore, both current co-ops are fully represented on the new TruServ
     co-op's Board of Directors.  In the future, annual elections will be held
     so all members can vote for their board representatives.

54.  How will the Board of Directors' relations change with the new management
     structure?

     The Board of Directors will continue to be responsible for and approve:
     -    the corporate management organization
     -    the operating plans
     -    the capital budget
     -    long-range strategic direction, and
     -    policies related to members.

     Based on Board input, the corporate management team will develop these
     plans and obtain the Board of Director's approval.

     Initially, Dan Cotter will be the Chairman/CEO.  Eventually, upon his
     retirement, he will be replaced by an elected retailer as Chairman and
     will not be replaced on the Board.  Paul Pentz will serve as a Director
     and President/COO until his retirement.  The President will always be a
     member of the Board.





                                        17

<PAGE>   51

55.  Who are the key executives and what is their
     background?

     Dan Cotter will be Chairman of the Board and CEO.  Dan, a recognized
     leader in the DIY industry, has been president of the Cotter organization
     for several years.  Dan grew up in the co-op business and has led his
     cooperative of True Value stores to the top of the industry.

     Paul Pentz, President and CEO of ServiStar Coast To Coast has a retailing
     background and has been an officer at ServiStar for nearly 20 years.  He
     has been President and CEO for the last four years.  Paul will be
     President and Chief Operating Officer of TruServ.  The rest of the officer
     staff is outlined and included in this document.

56.  How will the cost of services be impacted?

     The cost of services is expected to decline.  For some services, like the
     catalog for True Value members or price tickets for ServiStar Coast to
     Coast members, the cost of services will increase.  Generally, the merger
     plan reflects lower cost of services for members.

57.  How will the merger affect the Coast to Coast program?

     The transition to a common ServiStar Coast to Coast program will continue
     for the next 18 months.  For example:

     -    common pricing between ServiStar and Coast will be established.
     -    joint ServiStar Coast to Coast convention will be held in October 1997
          in Baltimore, and
     -    commonizing assortment will continue without reducing the Coast 
          to Coast niches (e.g. housewares, gifts, auto accessories, mega-
          appliances/TV).  The True Value assortment will also enhance the
          housewares, school supply, gift, appliance, etc. offerings.






                                      18


<PAGE>   52

58.  How did Cotter & Company and ServiStar Coast to Coast approach the issue
     of merging?

     The Board of Directors of each co-op realized that duplication of
     investment and the cost of development of new systems is not efficient for
     two-step distribution. It would be in the best interests of independent
     retailers to reduce the cost of doing business for all the co-ops and to
     improve the productivity of the capital invested in the co-op.

     The Boards of Directors believe the merger accomplishes these objectives.
     In July of 1996, corporate management of Cotter & Company and ServiStar
     Coast to Coast were directed to explore the possibility of merging the two
     co-ops.

     This evaluation was approached systematically and analytically.  Each
     co-op assigned three corporate officers and an outside consultant to
     analyze the possibility of the merger. The first meeting was held in late
     July 1996.

     In this meeting, the teams exchanged information on the marketing and
     financial status of their respective co- ops and identified a list of
     possible cost-saving and marketing synergies that could be realized with a
     merger. The opportunities appeared so significant that the teams indicated
     to corporate management and the Boards of Directors that a detailed study
     should be pursued as soon as possible.

     Over the last four months, the teams have studied the opportunities and
     identified the following synergies:


<TABLE>
<S>                                 <C>
     Cost saving opportunities          Sales/Marketing opportunities
     -  Distribution center           -  Purchasing synergies
        consolidation                    from greater buying power
     -  Common routing of trucks      -  educed cost of services
     -  Production of ServiStar       -  Broader utilization of
        paint in Cotter factories        captive label brands
     -  Staff reduction in            -  Joint promotional
        administrative areas             opportunities and
     -  More efficient use of            sponsorships
        inventory investment          -  Broader and deeper L/BM
     -  New distribution                 programs
        strategies to improve         -  Niche marketing 
        service levels                   opportunities
     -  Elimination of duplicate      -  Common and universal
        MIS/system investment            retail systems.
     -  Merger of duplicate
        function i.e., print shop
     -  Reduced member capital
        investment.
</TABLE>





                                         19
<PAGE>   53

     Next, the teams developed the concept of the merger which entails the
     transfer of member stock investment on a one-to-one dollar basis. In order
     to ensure that this approach was fair to both owner groups, investment
     banking group William Blair was retained to determine a fair valuation for
     each co-op.

     In addition, the Board of Directors retained an auditing group to analyze
     the financial condition of the other co-op to ensure proper accounting
     procedures are being followed.

     Another outside consultant, Towers Perrin, was retained to assist in
     developing a plan to address human resource issues including severance and
     retention, and a plan to make the medical and other benefits common for
     both sets of employees.

     The Boards were updated frequently to allow full understanding of the
     opportunity and appropriate consideration of any issues.

     A business plan was developed for the Board of Directors evaluation of the
     merger. They were given several weeks to evaluate the proposal and ask
     questions. Finally, the Boards unanimously endorsed the merger plan on
     December 9, 1996.

59.  How did the investment banker William Blair & Company
     approach the valuation issue?

     William Blair & Company, an investment banking firm with extensive
     experience in mergers, approached their valuation opinion as follows:

     Step #1: A current situation analysis included the following aspects:
     -    history/background/financial  condition of each co-op 
     -    DIY industry: size and trends 
     -    competitive analysis at wholesale and retail 
     -    prospects for each co-op going forward

     Step #2: Prepare a valuation of each co-op, considering the information
     collection in Step #1.

     Step #3: Prepare an evaluation of the financial benefits of the potential
     merger.





                                             20

<PAGE>   54
     Step #4: Render an opinion as to the fairness to each companies
     stockholders of the consideration to be received.

     Step #5: Report to the corporate management and the Boards of Directors
     their findings.

     William Blair & Company responded to the Boards of Directors that in their
     opinion the merger was fair to both sets of stockholders.  The identified
     synergies were realistic and attainable.  The consideration given to both
     sets of stockholders was appropriate.

60.  Why did the co-ops audit each other from a financial perspective?

     In mergers of this size, audits of the other party are normal and
     appropriate. This is a normal process of due diligence required by
     management to protect the shareholders of both companies. The auditors
     evaluate the following:

     -    quality of the assets on the balance sheet
     -    fairness of the liabilities as stated
     -    profitability of each co-op, and
     -    existence of undisclosed risk.

61.  What were the findings of the audit?

     The audit findings reflected:

     -    both companies financial statements adequately reflect the financial
          condition of each co-op
     -    no significant risks were identified which would have a material
          effect on the merger rationale.

62.  Why is there a 17 million cash redemption payment to
     True Value members?

     A $17 million cash redemption of existing True Value stock is being made
     to True Value members to help equalize their investment in the co-op.  The
     cash redemption is considered temporary because it will be paid back to
     the co-op in 7 years, but it helps offset the impact of changes in the
     investment plan described below.





                                           21

<PAGE>   55

     True Value members will be experiencing several changes in their co-op
     investment: 
     1. True Value is "A" stock requirement is increased from $1,000 to $6,000 
        per location (minimum of 5 locations or $30,000 of common stock).
     2. Cotter & Companies practice of issuing notes is being phased out by
        Cotter & Company, and will not be continued by TruServ. Therefore, True
        Value Members will not be earning interest on part of their co-op
        investment.

     To reduce the impact of this common "A" stock requirement and the
     discontinued interest-bearing notes, 14% of each True Value members common
     stock holdings will be redeemed in cash after the merger is effective.

     In addition, True Value Members also have several options to build their
     common "A" stock investment:
     1. Transfer stock from their "B" stock holdings;
     2. Transfer from notes that have already been issued;
     3. Pay a fee for a 60-month period for any remaining deficiency; or
     4. Cash in full of the difference between their current $1,000 and the
        $6,000 required common "A" stock investment per location.

63.  Why should I vote for this merger?

     The merger will have both a financial, marketing, and improved
     support/service benefit on your business.  From a financial viewpoint the
     merger will:
     -    Reduce your cost of acquisition (ie warehouse and promotional pricing)
     -    Utilize capital more efficiently 
     -    Increase your rebates 
     -    Higher efficiencies in paint manufacturing 
     -    Offer $40 million retail conversion fund 
     -    Redeem stock for members exceeding investment requirement





                                      22
<PAGE>   56

     From a marketing perspective, the merger will:
     -    Protect and strengthen your retail identity
     -    Offer broader assortments of product and additional captive label
          products
     -    Enhanced promotional opportunities
     -    Create the largest lumber/building materials co-op and enhance
          building power
     -    Offer broader opportunities in niche marketing (i.e., rental,
          commercial/industrial, nursery, etc.).

     From a service and support, the merger will...
     -    Offer higher service/fill rate levels
     -    Faster development of retail technology
     -    Reduced cost of services
     -    Broader and deeper services across many programs.





                                         23


<PAGE>   57

DAN COTTER:
HELLO.  I'M COMING TO YOU TODAY WITH SOME INCREDIBLY IMPORTANT AND EXCITING
NEWS.  I'M HAPPY TO TELL YOU THAT MONDAY, DECEMBER 9, YOUR OARD OF DIRECTORS
APPROVED AN AGGRESSIVE STEP FORWARD FOR THIS ORGANIZATION.YESTERDAY, YOUR BOARD
APPROVED A PLAN TO MERGE COTTER & COMPANY WITH SERVISTAR COAST TO COAST
CORPORATION.I'M SURE YOU UNDERSTAND THAT THIS IS A MAJOR EVENT IN OUR INDUSTRY.
ONCE THE PLAN IS APPROVED BY THE RESPECTIVE MEMBERSHIPS, WE WILL CREATE A
WHOLESALER THAT IS $4.5 BILLION DOLLARS, AND 10,000 RETAILERS STRONG.

WHY ARE WE DOING THIS?  IN SHORT, WE'RE LEVELING THE PLAYING FIELD FOR ALL OF
YOU-_THE INDEPENDENT RETAILERS WHO HAVE BEEN BATTLING THE BIG BOX STORES AND
NATIONAL CHAINS FOR YEARS. WE'RE TAKING A BOLD STEP TO CHAMPION OUR MEMBERS.

LET ME TELL YOU HOW.YOU KNOW BETTER THAN ANYONE THAT THE GROWING NUMBER OF
WAREHOUSE BOX STORES AND NATIONAL CHAINS CONTINUE TO EAT UP DIY MARKET SHARE.
AS IT STANDS TODAY, THE TOP 100 RETAILERS IN THE DIY INDUSTRY CONTROL MORE THAN
HALF THE MARKET.THE LOCAL STORY IS NO DIFFERENT.  LOWE'S OR HOME DEPOT MOVE
INTO A NEW MARKET AND CAPTURE 25 PERCENT ALMOST OVERNIGHT.

THEN THERE'S SEARS, WHICH HAS DECIDED TO BATTLE US FOR THE HARDWARE CUSTOMERS,
AND THEY'RE OPENING UP ANOTHER 200 STORES IN THE NEXT THREE YEARS TO MAKE IT
HAPPEN.WE CAN'T SIT BACK AND JUST LET IT HAPPEN. WE HAVE TO CHANGE THE DYNAMICS
OF THE SITUATION AND FIGHT FOR THE INDEPENDENT RETAILER.WE NEED TO NARROW THE
GAP BETWEEN WAREHOUSE BOX STORE PRICES AND OURS.
- -    WE NEED TO DIFFERENTIATE OUR PRODUCT OFFERING.
- -    WE NEED TO REDUCE YOUR COST OF DOING BUSINESS SO YOU CAN SURVIVE 
     IN THIS ERA OF DECLINING GROSS MARGINS.  
- -    WE NEED TO HELP YOU MAKE YOUR STORE MORE PRODUCTIVE TO
     ENHANCE THE GROSS MARGIN DOLLARS YOU GENERATE.

AND YOU KNOW WHAT?  WE CAN DO IT.  LET ME TELL YOU HOW.

SERVISTAR COAST TO COAST HAS A VISION IDENTICAL TO OUR OWN.  FOR MANY YEARS,
OUR TWO ORGANIZATIONS HAVE BEEN SEPARATELY PURSUING IDENTICAL GOALS: GREATER
OPERATING EFFICIENCIES AT WHOLESALE, BROADER RETAIL SUPPORT SERVICES, LEADING
EDGE RETAIL TECHNOLOGY, AND A STRONGER CO-OP IN GENERAL.

THIS DECISION TO MERGE IS THE LATEST AND MOST DYNAMIC STEP IN THAT ONGOING
PROCESS OF GROWING OUR BUSINESS AND LEADING THE INDUSTRY.AS A COMBINED CO-OP,
WE WILL BE THE UNCONTESTED MARKET LEADER IN THE DIY WHOLESALE INDUSTRY.

<PAGE>   58

WE WILL STRENGTHEN OUR BUYING POWER AND IMPROVE OUR EFFICIENCIES.MOST
IMPORTANT, WE WILL ENHANCE OUR ABILITY TO PROVIDE INNOVATIVE SERVICES AND
SUPPORT THAT CAN HELP YOU PERFORM AND COMPETE MORE AGGRESSIVELY AT RETAIL.THE
MERGER OF THESE TWO ORGANIZATIONS MAKES SENSE AT EVERY LEVEL.  WE CAN
CONSOLIDATE OPERATIONS LIKE WAREHOUSING AND DISTRIBUTION.  WE CAN SAVE MONEY ON
BACK-ROOM OPERATIONS LIKE ORDER PROCESSING AND BILLING.  WE CAN LEVERAGE OUR
STRENGTH TO NEGOTIATE BETTER PRICES ON MERCHANDISE.AND EVERY ONE OF THESE
BENEFITS HAS A DIRECT AND SIGNIFICANT IMPACT ON YOUR STORE.

YOU CAN EXPECT BETTER RESPONSE, GREATER SERVICE, AND LOWER PRICES FROM YOUR
WHOLESALER.  AND LET'S FACE IT, YOU'LL BE PART OF THE BIGGEST AND BEST CO-OP IN
THE HISTORY OF THE HARDWARE WHOLESALE INDUSTRY.

PAUL PENTZ, PRESIDENT AND CEO OF SERVISTAR COAST TO COAST, IS HERE TODAY,
BECAUSE HE'S GOT SOME IMPORTANT THINGS TO SHARE WITH ALL OF YOU.BEFORE HE DOES
THAT, HOWEVER, LET ME TELL YOU A LITTLE MORE ABOUT PAUL'S
ORGANIZATION.SERVISTAR COAST TO COAST IS UNIQUE IN THE DIY CO-OP
INDUSTRY.UNLIKE OUR ORGANIZATION, SERVISTAR COAST TO COAST ENCOMPASSES SEVEN
MAJOR RETAIL IDENTITIES, EACH WITH A UNIQUE MARKET APPEAL.

IN ADDITION TO SERVISTAR AND COAST TO COAST HARDWARE STORES, THERE ARE
SERVISTAR LUMBER YARDS AND HOME CENTERS, GRAND RENTAL STATIONS, TAYLOR RENTAL
CENTERS, HOME AND GARDEN SHOWPLACE, INDUSERVE SUPPLY, AND COAST TO COAST HOME
AND AUTO STORES.THESE GROUPS FORM A FORMIDABLE ORGANIZATION THAT IS $1.7
BILLION STRONG.SERVISTAR COAST TO COAST IS A PROFITABLE OPERATION AND SHOULD
MAKE APPROXIMATELY $25 MILLION IN NET PROFITS THIS YEAR.

THEIR BALANCE SHEET IS VERY STRONG, WITH THE SAME DUNN & BRADSTREET RATING
ENJOYED BY COTTER & COMPANY.IN FACT, IF YOU WERE TO COMPARE THE TRUE VALUE AND
SERVISTAR COAST TO COAST PROGRAMS, YOU WOULD FIND THEM VERY SIMILAR TO US.

LIKE TRUE VALUE, THE SERVISTAR COAST TO COAST CO-OP IS BUILDING THE VALUE OF
THEIR RETAIL IDENTITIES THROUGH A STRONG NATIONAL ADVERTISING PROGRAM.SERVISTAR
COAST TO COAST HAS A HIGHLY SUCCESSFUL SUPER SALE PROMOTION THAT INCLUDES
NEWSPAPER CIRCULAR INSERTS AND NATIONAL TELEVISION SPOTS THAT AIR DURING FOUR,
MONTH-LONG PROMOTIONS EVERY YEAR.

<PAGE>   59

AS WE DO, SERVISTAR COAST TO COAST MAINTAINS AND SUPPORTS AN IMPRESSIVE LINE-UP
OF PRIVATE LABEL BRANDS--ABOUT 3,500 SKUS IN TOTAL.

LIKE COTTER & COMPANY, SERVISTAR COAST TO COAST MANUFACTURES ITS OWN PAINT
LINE.  WE BELIEVE THERE ARE SIGNIFICANT AND IMMEDIATE EFFICIENCIES TO BE GAINED
AS WE CONSOLIDATE THE PRODUCTION OF THE PAINT OPERATIONS INTO THE TRUE VALUE
FACTORY.

SERVISTAR COAST TO COAST SHARES OUR COMMITMENT TO EVERYDAY VALUE PRICING AT
RETAIL.  ABOUT THREE YEARS AGO, THEY LOWERED THEIR WAREHOUSE AND RETAIL PRICES
TO OBTAIN A MORE COMPETITIVE MARKET POSITION.  THEY OPERATE 8 DISTRIBUTION
CENTERS, FROM WHICH THEY MOVE MERCHANDISE TO THEIR 4,800 STORE OWNERS.

SERVISTAR IS PARTICULARLY STRONG IN THE EAST, AN IMPORTANT REGION HERE COTTER &
COMPANY CAN CLEARLY BENEFIT FROM AN EXPANDED MEMBER BASE.  AS WE DO, SERVISTAR
COAST TO COAST RETAILERS BELIEVE IN THE POWER OF A SOPHISTICATED STORE PLAN,
IMPULSE SALES STRATEGY, AND IN-STORE COMMUNICATIONS.  AND THEIR PLAN-O- GRAM
SYSTEM HAS MANY STRENGTHS IN COMMON WITH YOURS.  THEY ALSO HAVE A PROGRAM THAT
EVALUATES HOW EACH SKU PERFORMS AT RETAIL.
PERHAPS THE MOST IMPORTANT ADVANTAGE SERVISTAR COAST TO COAST COULD BRING TO
THIS ORGANIZATION IS ITS EXPERIENCE AND SUCCESS IN NICHE MARKETING.

SERVISTAR HAS DEVELOPED TERRIFIC, TURN-KEY PROGRAMS FOR SEVERAL OF ITS NICHE
CATEGORIES.  THESE PROGRAMS ALLOW STORE OWNERS TO ESTABLISH STAND-ALONE OR
IN-STORE SERVICES AND SPECIALTIES THAT APPEAL TO IMPORTANT DIY CUSTOMERS.

THEIR 660 GRAND RENTAL STATION STORES AND TAYLOR RENTAL CENTERS ARE STAND-ALONE
RENTAL LOCATIONS WHICH HAVE BECOME THE LARGEST, MOST SUCCESSFUL CHAIN IN THE
INDUSTRY.  THEY HAVE BUILT A STRONG CUSTOMER BASE IN THE RENTAL INDUSTRY, JUST
LIKE YOU ARE DOING WITH JUST-ASK RENTAL.

THE 220 HOME AND GARDEN SHOWCASE CENTERS ARE COMPRISED OF SOME OF THE MOST
PRESTIGIOUS GARDEN CENTERS IN THE U.S, AVERAGING OVER $2 MILLION IN RETAIL
SALES.

RELATIVELY NEW IDENTITY IS THE INDUSERVE SUPPLY PROGRAM, WHICH AVERAGES $5
MILLION PER STORE.  THIS RAPIDLY GROWING NETWORK OF INDUSTRIAL SUPPLY
DISTRIBUTORS PROMISES TO BE A HUGE BUSINESS FOR THE CO-OP.

<PAGE>   60

THE INDUSERVE SUPPLY PROGRAM HAS A 40,000-ITEM CATALOG, AND MORE THAN 300
SPECIALTY VENDOR PROGRAMS ...  MANY WITH SPECIAL YEAR-END REBATES.

SERVISTAR COAST TO COAST ALSO OFFERS A NICHE MARKETING PROGRAM CALLED
COMMERCIALS SALES WHICH IS SIMILAR TO YOUR COMMERCIAL SUPPLY NETWORK.

AND WHEN IT COMES TO LUMBER AND BUILDING SUPPLIES, SERVISTAR COAST TO COAST IS
A TRUE LEADER.  IT STARTED ITS LUMBER DIVISION IN 1972, AND HAS BUILT IT INTO
AN $800 MILLION BUSINESS, SUPPORTED BY SPECIALTY TRADERS AND BUYERS WHO SUPPLY
OUTSTANDING CUSTOMER SERVICE.

THE PROVEN SUCCESS OF THE SERVISTAR COAST TO COAST LUMBER BUSINESS IS SOMETHING
COTTER & COMPANY CAN LEVERAGE IMMEDIATELY TO ACHIEVE IMPROVED PERFORMANCE IN
THIS SEGMENT FOR ALL OF OUR LUMBER YARDS.

AS I SAID, SERVISTAR COAST TO COAST HAS DEMONSTRATED TREMENDOUS SUCCESS IN THE
NICHE BUSINESSES, AND THAT'S WHERE MUCH OF YOUR FUTURE SALES GROWTH AND
PROFITABILITY WILL ORIGINATE.

AND NOW, MY GOOD FRIEND AND COLLEAGUE, PAUL PENTZ, WILL TALK TO YOU MORE ABOUT
THE SPECIFIC ADVANTAGES OF THE MERGER.  PAUL?

(PAUL PENTZ):

DAN AND I KNOW THAT WHAT YOU REALLY WANT TO KNOW IS HOW THIS MERGER IS GOING TO
EFFECT YOUR STORE AND YOUR BUSINESS.

WE'VE BEEN ANALYZING THIS MATCH SINCE JULY OF 1996. WE'VE HAD INDEPENDENT
RETAIL EXPERTS, INVESTMENT BANKERS AND ACCOUNTING FIRMS EVALUATE THIS MERGER,
AND EVERYONE AGREES THAT IT WILL MAKE ALL OF US STRONGER AND MORE COMPETITIVE
AT RETAIL.
BUT WE UNDERSTAND THAT ANY CHANGE-- EVEN GREAT AND BENEFICIAL CHANGE-- CAN BE
CHALLENGING.  SO WE HAVE MAPPED OUT A CAREFUL AND DELIBERATE PLAN TO MAKE SURE
THIS MERGER DELIVERS MAXIMUM BENEFITS AND MINIMUM INTERRUPTION TO YOUR RETAIL
BUSINESSES.

SIGNIFICANTLY, AS WE PURSUE THE EFFICIENCIES OF COMMON SYSTEMS, WE WILL
ESTABLISH A $40 MILLION CONVERSION FUND TO HELP MEMBERS MAKE STORE
IMPROVEMENTS, IMPLEMENT LINE CONVERSIONS, AND CONVERT TO NEW ORDER PROCESSING
SYSTEMS.  THE FUND HAS THREE COMPONENTS.

<PAGE>   61

ONE--SERVISTAR COAST TO COAST MEMBERS WILL BE REIMBURSED FOR COSTS ASSOCIATED
WITH CONVERTING TO THE TRUSERVE PRICING SYSTEM AND POSSIBLE VENDORS
CONSOLIDATIONS.

TWO--AN INFORMATION SYSTEMS FUND WILL BE AVAILABLE TO ALL MEMBERS TO DEFRAY THE
COSTS OF COMPUTERIZING THEIR STORE OR ADDING SOFTWARE ENHANCEMENTS TO
COMMUNICATE WITH THE NEW OPERATING SYSTEMS.

AND FINALLY, A RETAIL STORE DEVELOPMENT FUND OF $16 MILLION WILL BE AVAILABLE
TO ASSIST ALL MEMBERS IN UPDATING, IMPROVING THEIR CURRENT OPERATION, OR EVEN
OPENING A NEW STORE.  THIS RETAIL CONVERSION FUND WILL BE UNIQUE IN THE
INDUSTRY AND IS EXPECTED TO ADD MEANINGFUL VALUE TO THE MERGER.

THE MERGER PLAN WILL HAVE A SIGNIFICANT IMPACT ON YOUR OPERATION.

FIRST OF ALL, WE EXPECT TO INCREASE YOUR GROSS MARGIN THROUGH LOWER EVERYDAY
WAREHOUSE PRICES AND HIGHER REBATES FROM THE CO-OP.  AND, AS THE BUYERS HAVE A
CHANCE TO NEGOTIATE LOWER COSTS FROM MANUFACTURERS, WE PLAN TO PASS THOSE
SAVINGS ON TO YOU IMMEDIATELY.

OUR COMMON BUYING STAFF WILL ALSO BE ABLE TO LEVERAGE OUR VOLUME BY NEGOTIATING
JOINT PROMOTIONAL OPPORTUNITIES FOR YOU.

SECOND, THE COMBINED LUMBER AND BUILDING MATERIALS PROGRAM WILL BE THE
INDUSTRY'S LARGEST.  TRUE VALUE MEMBERS WILL GET REBATES ON LUMBER AND BUILDING
MATERIALS PURCHASES FOR THE FIRST TIME.  YOU'LL ALSO BENEFIT FROM EXTRA
DISCOUNTS AND THE BREADTH OF SOURCING CURRENTLY OFFERED TO THE SERVISTAR COAST
TO COAST LUMBERYARDS.

AS DAN SAID EARLIER, TRUE VALUE MEMBERS WILL ALSO ENJOY THE OPPORTUNITY TO GET
MORE INVOLVED IN THE OTHER NICHE MARKETING OPPORTUNITIES, AS WELL.

THEN THERE ARE THE BENEFITS OF THE PAINT OPERATION.  AS THE SERVISTAR COAST TO
COAST PAINT PRODUCTION IS CONSOLIDATED INTO YOUR PAINT PLANT, THE EFFICIENCY OF
THE PLANT WILL INCREASE TREMENDOUSLY, AND THAT SHOULD PRODUCE HIGHER PAINT
REBATES FOR EVERYONE.

AND LET'S NOT FORGET ABOUT RETAIL AUTOMATION.  ONE OBJECTIVE OF THIS MERGER IS
TO ASSIST ALL STORES TO COMPUTERIZE.  AS A CONSOLIDATED ORGANIZATION, YOUR
COSTS FOR TECH WILL BE LOWERED.

ANOTHER OBJECTIVE OF THIS MERGER IS TO IMPLEMENT A COMMON LOW COST LOGISTICS
AND DISTRIBUTION SYSTEM.  WE ARE EXPLORING SEVERAL NEW CONCEPTS WITH A GOAL TO
IMPROVE YOUR BREADTH OF ASSORTMENT AND SERVICE LEVEL.

<PAGE>   62

NO MATTER HOW YOU LOOK AT IT, THIS MERGER IS A NATURAL AND FORWARD- LOOKING
STEP IN AN INDUSTRY THAT HAS CLEARLY RECOGNIZED THE VALUE OF, AND NEED FOR
CONSOLIDATION.

BUT WE'RE LEADING THE WAY.  THIS MERGER WILL CREATE THE MOST POWERFUL CO-OP IN
THE INDUSTRY.  THAT MEANS YOU WILL BE SERVED BY A FORTUNE 300 COMPANY THAT CAN
PROVIDE GREATER RETAIL SUPPORT, BETTER TECHNOLOGY, MORE POWERFUL PURCHASING
LEVERAGE, AND A WIDER RANGE OF PROGRAMS FOR YOU TO DEPLOY AT RETAIL.

(DAN COTTER):

THANKS PAUL.  THE POWER TO MAKE ALL OF THIS HAPPEN BEGINS WITH YOU.

IN EARLY-JANUARY, WE WILL BE DISTRIBUTING THE MERGER PLAN, PROXY DOCUMENTS, AND
OTHER INFORMATION TO EACH OF YOU AND THE MEMBERS OF SERVISTAR COAST TO COAST.
WE CAN'T DO IT SOONER, BECAUSE THE GOVERNMENT REQUIRES A QUIET PERIOD AFTER THE
ANNOUNCEMENT OF THIS MERGER.

THAT'S STANDARD PRACTICE, BUT UNFORTUNATELY, IT MEANS WE CAN'T AGGRESSIVELY
SOLICIT YOUR SUPPORT FOR THIS MERGER IN THE NEXT MONTH OR SO.

WHAT WE CAN DO IS ANSWER QUESTIONS AND OFFER ADDITIONAL INFORMATION.

AFTER THE PROXY DOCUMENTS ARE DISTRIBUTED, HOWEVER, WE HAVE JANUARY CONVENTIONS
AND MORE THAN 300 FIELD MEETINGS SET UP, SO WE CAN GIVE YOU ALL THE DETAILS AND
INSIGHT YOU NEED.  WE KNOW THAT THE MORE INFORMATION WE CAN PROVIDE, THE MORE
ANXIOUS YOU WILL BE TO GET THIS MERGER UNDERWAY.

ALL PROXY VOTES WILL BE DUE BY MARCH FIRST, 1997, AND WE WILL ANNOUNCE THE
RESULTS AT THAT TIME.

WE KNOW YOU HAVE MANY QUESTIONS, AND WE'RE GOING TO DO OUR BEST, TOGETHER WITH
THE REST OF THE MANAGEMENT TEAM, YOUR BOARD OF DIRECTORS, AND THE SALES FORCE,
TO GET YOU THE ANSWERS YOU NEED TO WEIGH THIS VOTE OBJECTIVELY.

AND WHEN YOU LOOK AT ALL THE FACTS, WEIGH THE PROS AND CONS, AND EVALUATE WHAT
THIS MERGER CAN MEAN FOR YOUR BUSINESS, THE VALUE OF THIS MERGER WILL BE
CRYSTAL CLEAR.

IT WILL BE EVIDENT, IF IT ISN'T ALREADY, THAT THIS MERGER IS OUR STRONGEST,
MOST EFFECTIVE, AND STRATEGICALLY SOUND OPPORTUNITY TO COMPETE AGAINST THE
CHAIN COMPETITION... AND SUCCEED.

SO UNTIL WE GET A CHANCE TO TALK FACE TO FACE, THINK ABOUT THIS: YOU ARE ABOUT
TO BECOME PART OF THE GREATEST HARDWARE CO-OP SINCE THE DO-IT- YOURSELF
INDUSTRY WAS BORN.  HISTORY IS BEING WRITTEN, AND YOU'RE THE AUTHOR.

TAKE THAT THOUGHT WITH YOU INTO A BRIGHT AND SUCCESSFUL HOLIDAY.



<PAGE>   1
                                                             EXHIBIT 99C

(LOGO)

December 9, 1996

Dear ServiStar Owner:

Great news!

We are extremely pleased today to inform you that on Monday, December 9, your
Board of Directors approved a plan to merge ServiStar Coast to Coast with Cotter
& Company to form a powerful new wholesale company called TruServ Corporation.

As you know, Cotter & Company is a 5,800-Member cooperative headquartered in
Chicago, Illinois. By joining forces with them, we will create a cooperative
that is nearly $4.5 billion and 10,000 retailers strong, and we will achieve
undisputed market dominance in the DIY wholesale industry.

In short, this move will level the competitive playing field for each of
you -- the independent retailers -- and provide all members a greater 
opportunity to compete at retail.

The executive committees and Boards of Directors from both companies have
carefully evaluated and weighed the benefits of such a merger before proposing
it to you. As a unified cooperative, your wholesaler will have unparalleled
strength which will be leveraged to give you greater operating efficiencies,
better prices, and unparalleled retail support. This will ultimately translate
to stronger performance at retail, because we can give you more of what you
need to compete, particularly against the big box and national chain stores
that continue to threaten the independent retailer.

ServiStar owners will also benefit from lower warehouse pricing over the next
two years, lower pool and promotional pricing, reduced broken carton charges, 
and the elimination of the drop ship adder and late payment fees.
<PAGE>   2
With this letter, and the many subsequent meetings and communications we have
planned, we will present the facts and strategic insight that prompted us to
consider and support such a merger. But before we outline the specific
benefits, you must know that this is a proposed merger, and that the final
decision rests with you and the rest of the Membership. You will be asked to
vote by proxy in the first quarter of 1996, and should expect to receive the
proxy materials in mid-January.

Between now and then, we will be working very hard to give you all the facts,
insight, and information you will need to weigh this decision objectively.

Right now, we know you have questions, so we've attached a comprehensive list
of questions and answers to provide immediate information. We are also enclosing
a narrative version of the business plan which outlines the benefits and goals
of the merger in detail.

This weekend, we will be meeting with your sales representatives to provide
them with a thorough understanding of the merger plan. Knowing that they are
often your most immediate source of information, we want to prepare them to
answer all of your questions.

Beginning in January, after a government-imposed quiet period, we will be
scheduling face-to-face discussions, home town meetings, and ongoing
communications, including video updates, all designed to provide you with a
solid understanding of this proposed merger.

We encourage you to read the enclosed materials carefully. If you have
outstanding questions, please forward them to your Board representative, a
member of management, or your retail support person. If we can't give you an
immediate response, we will get you an answer as quickly as possible.

We believe that the more clearly you understand the details and advantages of
this merger, the more eager you will be to get the process underway.

Thank you for your careful consideration of this opportunity. As always, we
invite you to call on one of us or your board of directors if you have concerns
or ideas about this merger.


- -------------------------------------            ---------------------------- 
Paul E. Pentz                                    Peter Kelly
President and Chief Executive Officer            Chairman
<PAGE>   3

(LOGO)

December 9, 1996

Dear Coast To Coast Owner:

Great news!

We are extremely pleased today to inform you that on Monday, December 9, your
Board of Directors approved a plan to merge ServiStar Coast to Coast with
Cotter & Company to form a powerful new wholesale company called TruServ
Corporation.

As you know, Cotter & Company is a 5,800-Member cooperative headquartered in
Chicago, Illinois.  By joining forces with them, we will create a cooperative
that is nearly $4.5 billion and 10,000 retailers strong, and we will achieve
undisputed market dominance in the DIY wholesale industry.

In short, this move will level the competitive playing field for each of
you -- the independent retailers -- and provide all members a greater 
opportunity to compete at retail.  This may seem like a lot of change in a 
short amount of time, but the advantages of this merger are too significant 
to postpone, particularly given the competitive climate we operate in.

The executive committees and Boards of Directors from both companies have
carefully evaluated and weighed the benefits of such a merger before proposing
it to you.  As a unified cooperative, your wholesaler will have unparalleled
strength which will be leveraged to give you greater operating efficiencies,
better prices, and unparalleled retail support.  This will ultimately translate
to stronger performance at retail because we can give you more of what you need
to compete, particularly against the big box and national chain stores that
continue to threaten the independent retailer.

Coast to Coast owners will also benefit from lower warehouse pricing over the
next two years, lower pool and promotional pricing, reduced broken carton
charges, and the elimination of the drop ship adder and late payment fees.

<PAGE>   4

With this letter, and the many subsequent meetings and communications we have
planned, we will present the facts and strategic insight that prompted us to
consider and support such a merger.  But before we outline the specific
benefits, you must know that this is a proposed merger, and that the final
decision rests with you and the rest of the Membership. You will be asked to
vote by proxy in the first quarter of 1996, and should expect to receive the
proxy materials in mid-January.

Between now and then, we will be working very hard to give you all the facts,
insights, and information you will need to weigh this decision objectively.

Right now, we know you have questions, so we#ve attached a comprehensive list
of questions and answers to provide immediate information.  We are also
enclosing a narrative version of the business plan which outlines the benefits
and goals of the merger in detail.

This weekend, we will be meeting with your sales representatives to provide
them with a thorough understanding of the merger plan.  Knowing that they are
often your most immediate source of information, we want to prepare them to
answer all of your questions.

Beginning in January, after a government-imposed quiet period, we will be
scheduling face-to-face discussions, home town meetings, and ongoing
communications, including video updates, all designed to provide you with a
solid understanding of this proposed merger.

We encourage you to read the enclosed materials carefully.  If you have
outstanding questions, please forward them to your Board representative, a
member of management, or your retail support person.  If we can#t give you an
immediate response, we will get you an answer as quickly as possible.

We believe that the more clearly you understand the details and advantages of
this merger, the more eager you will be to get the process underway.

Thank you for your careful consideration of this opportunity.  As always, we
invite you to call on one of us or your board of directors if you have concerns
or ideas about this merger.




<TABLE>
<S>                                     <C>
Paul E. Pentz                           Peter Kelly
President and Chief Executive Officer   Chairman
</TABLE>

<PAGE>   5

(LOGO)

December 9, 1996

Dear Grand Rental Station and Taylor Rental Center Owner:

Great news!

We are extremely pleased today to inform you that on Monday, December 9, your
Board of Directors approved a plan to merge ServiStar Coast to Coast with
Cotter & Company to form a powerful new wholesale company called TruServ
Corporation.

As you know, Cotter & Company is a 5,800-Member cooperative headquartered in
Chicago, Illinois.  By joining forces with them, we will create a cooperative
that is nearly $4.5 billion and 10,000 retailers strong, and we will achieve
undisputed market dominance in the DIY wholesale industry.

In short, this move will level the competitive playing field for each of
you -- the independent retailers -- and provide all members a greater 
opportunity to compete at retail.

The executive committees and Boards of Directors from both companies have
carefully evaluated and weighed the benefits of such a merger before proposing
it to you.  As a unified cooperative, your wholesaler will have unparalleled
strength which will be leveraged to give you greater operating efficiencies,
better prices, and unparalleled retail support.  This will ultimately translate
to stronger performance at retail because we can give you more of what you need
to compete.

This merger will allow us to combine our purchasing strength in rental with
that of Cotter & Company, which supports a growing Just-Ask Rental in-store
niche business.  This consolidated program will result in better prices,
greater resources to expand the business, and a larger convention.

<PAGE>   6

With this letter, and the many subsequent meetings and communications we have
planned, we will present the facts and strategic insight that prompted us to
consider and support such a merger.  But before we outline the specific
benefits, you must know that this is a proposed merger, and that the final
decision rests with you and the rest of the Membership. You will be asked to
vote by proxy in the first quarter of 1996, and should expect to receive the
proxy materials in mid-January.

Between now and then, we will be working very hard to give you all the facts,
insights, and information you will need to weigh this decision objectively.

Right now, we know you have questions, so we#ve attached a comprehensive list
of questions and answers to provide immediate information.  We are also
enclosing a narrative version of the business plan which outlines the benefits
and goals of the merger in detail.

This weekend, we will be meeting with your sales representatives to provide
them with a thorough understanding of the merger plan.  Knowing that they are
often your most immediate source of information, we want to prepare them to
answer all of your questions.

Beginning in January, after a government-imposed quiet period, we will be
scheduling face-to-face discussions, home town meetings, and ongoing
communications, including video updates, all designed to provide you with a
solid understanding of this proposed merger.

We encourage you to read the enclosed materials carefully.  If you have
outstanding questions, please forward them to your Board representative, a
member of management, or your retail support person.  If we can#t give you an
immediate response, we will get you an answer as quickly as possible.

We believe that the more clearly you understand the details and advantages of
this merger, the more eager you will be to get the process underway.

Thank you for your careful consideration of this opportunity.  As always, we
invite you to call on one of us or your board of directors if you have concerns
or ideas about this merger.



<TABLE>
<S>                                     <C>
Paul E. Pentz                           Peter Kelly
President and Chief Executive Officer   Chairman
</TABLE>

<PAGE>   7

(LOGO)

December 9, 1996


Dear Home & Garden Showplace Owner:

Great news!

We are extremely pleased today to inform you that on Monday, December 9, your
Board of Directors approved a plan to merge ServiStar Coast to Coast with
Cotter & Company to form a powerful new wholesale company called TruServ
Corporation.

As you know, Cotter & Company is a 5,800-Member cooperative headquartered in
Chicago, Illinois.  By joining forces with them, we will create a cooperative
that is nearly $4.5 billion and 10,600 retailers strong, and we will achieve
undisputed market dominance in the DIY wholesale industry.

In short, this move will level the competitive playing field for each of
you -- the independent retailers -- and provide all members a greater 
opportunity to compete at retail.

The executive committees and Boards of Directors from both companies have
carefully evaluated and weighed the benefits of such a merger before proposing
it to you.  As a unified cooperative, your wholesaler will have unparalleled
strength which will be leveraged to give you greater operating efficiencies,
better prices, and increased retail support.  This will ultimately translate to
stronger performance at retail because we can give you more of what you need to
compete.

This merger will allow us to leverage the combined volume of 10,600 retailers
to achieve lower pricing strategies from our vendors on important seasonal
merchandise.  You will also benefit from lower warehouse prices, broader
selection of nursery vendors and additional resources which can be used to grow
the Home & Garden Showplace segment of our business.

With this letter, and the many subsequent meetings and communications we have
planned, we will present the facts and strategic insight that prompted us to
consider and support such a merger.  But before we outline the specific
benefits, you must know that this is a proposed merger, and that the final
decision rests with you and the rest of the Membership.  You will be asked to
vote by proxy in the first quarter of 1996, and should expect to receive the
proxy materials in mid-January.

<PAGE>   8

Between now and then, we will be working very hard to give you all the facts,
insights, and information you will need to weigh this decision objectively.

Right now, we know you have questions, so we#ve attached a comprehensive list
of questions and answers to provide immediate information.  We are also
enclosing a narrative version of the business plan which outlines the benefits
and goals of the merger in detail.

This weekend, we will be meeting with your sales representatives to provide
them with a thorough understanding of the merger plan.  Knowing that they are
often your most immediate source of information, we want to prepare them to
answer all of your questions.

Beginning in January, after a government-required quiet period, we will be
scheduling face-to-face discussions, presentations at the Trim A Tree
convention, home town meetings, and ongoing communications, including video
updates, all designed to provide you with a solid understanding of this
proposed merger.

We encourage you to read the enclosed materials carefully.  If you have
outstanding questions, please forward them to your retail support person, your
Home & Garden Showplace staff,  a member of management, or your Board
representative.  If we can#t give you an immediate response, we will get you an
answer as quickly as possible.

We believe that the more clearly you understand the details and advantages of
this merger, the more eager you will be to get the process underway.  It's a
huge opportunity to grow the Garden Center business.

Thank you for your careful consideration of this opportunity.  As always, we
invite you to call on one of us or your board of directors if you have concerns
or ideas about this merger.




<TABLE>
<S>                                     <C>
________________________                ___________________________
Paul E. Pentz                           Peter Kelly
President and Chief Executive Officer   Chairman
</TABLE>





<PAGE>   9
(LOGO)

December 9, 1996

Dear Induserve Supply Owner:

Great news!

We are extremely pleased today to inform you that on Monday, December 9, your
Board of Directors approved a plan to merge ServiStar Coast to Coast with
Cotter & Company to form a powerful new wholesale company called TruServ
Corporation.

As you know, Cotter & Company is a 5,800-Member cooperative headquartered in
Chicago, Illinois. By joining forces with them, we will create a cooperative
that is nearly $4.5 billion and 10,000 retailers strong, and we will achieve
undisputed market dominance in the DIY wholesale industry.

In short, this move will level the competitive playing field for each of
you -- the independent retailers -- and provide all members a greater 
opportunity to compete at retail.

The executive committees and Boards of Directors from both companies have
carefully evaluated and weighed the benefits of such a merger before proposing
it to you. As a unified cooperative, your wholesaler will have unparalleled
strength which will be leveraged to give you greater operating efficiencies,
better prices, and unparalleled retail support. This will ultimately translate
to stronger performance at retail because we can give you more of what you need
to compete.

This merger will allow us to leverage the combined volume of 10,500 retailers
to achieve lower pricing strategies from our vendors on important seasonal
merchandise. You will also benefit from lower warehouse prices, and additional
resources which can be used to grow this important segment of our business and
the DIY industry.

With this letter, and the many subsequent meetings and communications we have
planned, we will present the facts and strategic insight that prompted us to
consider and support such a merger. But before we outline the specific
benefits, you must know that this is a proposed merger, and that the final
decision rests with you and the rest of the Membership. You will be asked to
vote by proxy in the first quarter of 1996, and should expect to receive the
proxy materials in mid-January.


<PAGE>   10
Between now and then, we will be working very hard to give you all the facts,
insights, and information you will need to weigh this decision objectively.

Right now, we know you have questions, so we've attached a comprehensive list
of questions and answers to provide immediate information. We are also
enclosing a narrative version of the business plan which outlines the benefits
and goals of the merger in detail.

This weekend, we will be meeting with your sales representatives to provide
them with a thorough understanding of the merger plan. Knowing that they are
often your most immediate source of information, we want to prepare them to
answer all of your questions.

Beginning in January, after a government-imposed quiet period, we will be
scheduling face-to-face discussions, home town meetings, and ongoing
communications, including video updates, all designed to provide you with a
solid understanding of this proposed merger.

We encourage you to read the enclosed materials carefully. If you have
outstanding questions, please forward them to your Board representative, a
member of management, or your retail support person. If we can't give you an
immediate response, we will get you an answer as quickly as possible.

We believe that the more clearly you understand the details and advantages of
this merger, the more eager you will be to get the process underway.

Thank you for your careful consideration of this opportunity. As always, we
invite you to call on one of us or your board of directors if you have concerns
or ideas about this merger.








- ----------------------------                 ------------------------------
Paul E. Pentz                                Peter Kelly
President and Chief Executive Officer        Chairman



<PAGE>   11
(LOGO)
                                         
                                                               December 10, 1996


Dear SERVISTAR COAST TO COAST Member:

In an effort to give you as much information as possible about this merger, 
I am enclosing a narrative account of the merger plan_its components and
benefits.  Your Board of Directors has asked that this narrative be included
with this mailing because they want communicated, specifically and succinctly,
the facts about what this merger can mean for each store owner.

The actual proxy, which will be distributed in January, is a lengthy legal
document that will meticulously detail every component of the merger plan.
Like most legal documents, it will be extremely thorough.

The Board wants you to have a complete understanding of the specific objectives
that will be accomplished through this merger.  Primarily, that the goal of the
merger is to reduce duplication of costs associated with distribution, systems
development, and retail services. This merger is an outstanding opportunity to
reduce your co-op's cost of doing business and to improve the productivity of
the capital you have invested in the company.

The savings anticipated from the consolidations and the synergies within
marketing and buying will be put to work to strengthen your ability to compete
and improve your market positions.  Your market identities will not be changed
but will be significantly strengthened by this merger.

The attached narrative is designed to help you understand how and where those
benefits will be achieved.  This is certainly not the only explanation you will
receive, but as we enter the government-required quiet period, we wanted to
give you the most complete and clear explanation of the decision you will be
making. Your Board of Directors and management team believe that the more
information you have pertaining to this merger, the more firmly you will
believe in its value to our cooperative and to each of our members.

<PAGE>   12
                                                                               2
TruServ
Page 2



We will be holding hometown meetings in late January through early February of
this next year. A schedule of the meetings will be sent at a later date.  We
will also address this merger at the Lumber/Home Center, Rental, and the COAST
TO COAST conventions in January, plus the Trim-A-Tree Convention in early
February.

I encourage you to call me, Don Hoye, Don Belt or Gene O'Donnell if you have
questions concerning this document.


                              Sincerely,


                              Paul E. Pentz
                              President and CEO
                              SERVISTAR COAST TO COAST

<PAGE>   13
                                                                               3



                       TruServ Corporation Business Plan


                                 Why Merge With
                               COTTER & COMPANY?


                            An Information Document





                                            SERVISTAR COAST TO COAST CORPORATION
                                                                   December 1996

<PAGE>   14
                                                                               4
                             Why This And Why Now?

The DIY industry we operate in today is very different from the one we operated
in 10 ... five ... even one year ago.  You know better than anyone that the
growing number of warehouse box stores and national chains continue to eat up
DIY market share.  As it stands today, the top 100 retailers in the DIY
Industry control more than half the market.  We have to level the playing
field.  We have to narrow the gap between what you can provide customers at
retail and what the competition can offer.  And we have to do it now.

In July of 1996, Cotter & Company and ServiStar Coast To Coast each assigned
three corporate officers and an outside consultant to analyze the potential
value and viability of the merger.  This eight-member team has spent 5 months
arriving at their conclusions.

Initially, the teams exchanged information on the marketing and financial
status of their respective co-ops, and identified a list of possible
cost-saving and marketing efficiencies that could be realized through a merger.
The opportunities appeared so significant, in fact, the teams recommended that
a detailed study be pursued as soon as possible.

Over the next four months, while keeping the boards fully informed, the teams
completed that study and identified several areas where costs could be reduced
and efficiencies could be improved.  Those areas included better use of
distribution centers, common routing of trucks, consolidation of paint
production, lower operating costs at the administrative level, more efficient
use of inventory investment, streamlining of technological investments,
advantages of buying specific product types, and others.

With these advantages identified, the teams turned to carefully selected
outside analysts and experts who confirmed the fairness and value of the merger
at the wholesale and retail levels.

Next, a business plan was developed for the Board of Directors to evaluate. The
directors were given several weeks to thoroughly review the proposal. Finally,
they endorsed the merger plan on December 9, 1996.  They did so based on a
fundamental belief that the merger would achieve the following benefits for the
membership:
  1.  Enhanced market position and growth at retail.
  2.  Reduced need for capital_less investment required by the owner.
  3.  Improved retail and wholesale technological support.
  4.  Greater purchasing power.
  5.  Stronger performance potential against the DIY Industry competition 
      (i.e. Home Depot, Lowes, Sears, etc.)
  6.  Dominant wholesale market position for greater security and growth.

<PAGE>   15
                                                                               5
                                The Big Picture

Overall, this merger will offer eight major benefits to the retail members of
TRUE VALUE  and SERVISTAR COAST TO COAST.  As the merger teams determined,
those anticipated benefits are:

  1.  Improved retail market position and profitability for the members of the
      co-op.
      -  Lower pricing and a wider assortment to strengthen the retailers'
         competitiveness
  2.  Assistance (financial and otherwise) to update the owners' retail
      operations.
  3.  Dominant wholesale market position.
  4.  Lower cost of operation.
  5.  Greater financial strength of the co-op, which can subsequently offer
      higher profits and/or lower prices with improved asset utilization.
  6.  Greater efficiencies in manufacturing facilities. 
  7.  Improved service levels (as we combine operations). 
  8.  Faster development of retail and wholesale technology.

The new co-op will be the undisputed market leader in the DIY wholesale
industry.

                                  The New Name

The new company will be called TRUSERV Corporation, combining the identities of
TRUE VALUE and SERVISTAR COAST TO COAST.

The corporate name is also unique to the industry, and while it does not
reflect the identities inherent to the new cooperative (True Value, ServiStar,
Coast To Coast, Home & Garden Showplace, Grand Rental Station, Induserve
Supply, Coast To Coast Home & Auto, and Taylor Rental Centers, etc), all of the
identities will be aggressively supported in the marketplace.

<PAGE>   16
                                                                               6

                What Can Retail Members Anticipate From TruServ

                                 Common Pricing

We will implement a common pricing strategy, which should be complete after two
years of gradual change.

                          Common Pricing Strategy Plan


<TABLE>
<S>                           <C>
                                       TRUSERV WILL
                                     COMMONIZE WITH:

Warehouse Prices              Everyday Low Pricing -- a 4.0 to
                              4.5% reduction from current
                              SCC levels

Promotional Price Levels      6% Gross Margins -- a 4%
                              reduction from current levels

Broken Carton Charges         3.0% -- a 3% reduction from
                              current levels

Freight                       Cotter's existing freight
                              schedule which is based on
                              purchase levels (see next
                              page)

EVP Retails                   ServiStar Coast To Coast's
                              existing EVP pricing
                              philosophy

Drop Ship                     100% rebate of adders with no
                              processing charges -- the new
                              adder schedule will be
                              reduced from current levels
                              (members who are 100% vested
                              will have no adders
</TABLE>

As you can see, when the common pricing strategy is fully implemented,
ServiStar Coast To Coast retail owners can expect:

- -    warehouse pricing 4.0 to 4.5% lower than it is today,
- -    lower gross margins on promotional programs,
- -    a 3% reduction in broken carton charges,
- -    the elimination of processing charges on drop ship invoices
- -    the elimination of drop ship adders for vested owners 
     (owners meeting their investment requirements)
- -    reduction of the drop ship adder schedule

<PAGE>   17
                                                                               7
                                Freight Charges

As the chart below indicates, freight will be commonized under a TRUSERV
schedule and assigned based on purchase level.  As you can see from the chart
below, the rate assigned to each member decreases as the purchase level
increases.

<TABLE>
<CAPTION>
                       Freight Rates
   Annual handled hardware             Freight Rate
          purchases                        (%)
    <S>                                    <C>
            0 - $ 215,000                  3.55
     $125,001 - $ 187,500                  3.10
      187,501 -   250,000                  2.80
      250,001 -   375,000                  2.60
      275,001 -   500,000                  2.20
      500,001 -   625,000                  2.10
      625,001 -   750,000                  1.95
      750,001 -   875,000                  1.80
      875,001 - 1,000,000                  1.70
    1,000,001 - 1,250,000                  1.60
    1,250,001 - 1,500,000                  1.40
    1,500,001 - 1,750,000                  1.20
    1,750,001 - 2,000,000                  1.10
  + 2,000,001                              0.90
</TABLE>


NOTE:  Freight charges will not be incurred until the 3rd year of TRUSERV
operations, or until common pricing is fully implemented.  Each member will be
assigned a freight rate based on prior year purchases.

<PAGE>   18
                                                                               8
                                Cost of Service

As soon as the merger is effective, the process of achieving common service
charges for all members will commence.  Here are the charges planned for
various services:

                                Cost Of Service

<TABLE>
<CAPTION>
      Service          TruServ Cost       Benefit/Change to
                                         SERVISTAR COAST TO
                                            COAST owners
<S>               <C>                    <C>
Catalog             $25/month            Reduction of $11
                                         per month

MSDS                Included in catalog  Eliminates a $25
                    costs                annual fee

Telxon (electronic  Purchase new units   No change in
ordering)           for $350; $10/month  purchase price for
                    maintenance fee      unit, a $5 per
                                         month increase in
                                         maintenance fee

Non-electronic      $0.10/line           No change
ordering

Minimum freight     $40 charged for      Increases minimum
                    orders under $1,000  order requirement
                                         by $200 over 1/1/97
                                         requirements

Late Payment Fee    18%                  Reduces fee by 6%

Price Tickets       $0.026/line          Change from $35
                                         flat fee, you pay
                                         only for use

Purchase History    $77/month            $2 increase per
Report/Variable                          month
Pricing
</TABLE>

You should also know that Cotter & Company requires a minimum annual purchase
of $50,000 per member.  This requirement will not be applied to non-True Value
members for at least five years.  Niche memberships are excluded from this
requirement.  The common pricing goals outlined above will be implemented as
soon as support systems are in place.

<PAGE>   19
                                                                               9

                             Corporate Staffing And
                       Consolidation Of The Organization

The headquarters of TRUSERV will be located in Chicago, Illinois.

The merger will result in some duplication of functions at the corporate level,
which will ultimately result in some staff reductions.  These reductions will
not occur instantly, but some changes can be expected within six months of the
merger.  There will also be relocation of certain functions and people from one
location to another.

Here is a general overview of where various departments will operate:
<TABLE>
<S>                                <C>
     Chicago Headquarters          Butler Lumber/
     Merchandising                 Building Materials
     Advertising                   Rental
     Marketing                     Commercial/Industrial
     Sales Management              Print Shop (expanded to include 
     Human Resources                 print shops from both co-ops) 
     Legal                         Some functional MIS teams
     Accounting
     Inventory Control
     Distribution Management
     Store Design
     MIS Management
</TABLE>

Sales Staff
IMPORTANT: There will be no reductions to the sales force.  ServiStar Coast To
Coast will retain its 91-member sales team, and True Value will retain all of
its 128 sales people.  The sales force will function separately but under
common management which will operate out of the Chicago headquarters.

TRUSERV will also develop an aggressive International Program to separately
pursue these important opportunities.  The International Sales Staff will be
combined with the international operation of COTTER & COMPANY, headquartered in
PeachTree City, Georgia.

MIS
The imperative need for common electronic systems at wholesale and retail will
accelerate the process of developing one Information Services team which will
be headquartered in Chicago.  MIS will include one team dedicated to retail
systems and another dedicated to wholesale systems.  As reflected above, teams
will remain in Butler and the headquarters in Chicago.

<PAGE>   20
                                                                              10

Merchandising/Advertising/Inventory Control

These staffs will be consolidated in the Chicago TruServ headquarters.  Proper
consideration is being given to the requirement of maintaining the ServiStar
Coast to Coast programs during the consolidation.  We plan to minimize
operational issues (i.e., low fill rate, product conversion problems, etc.)
during the merging of staffs and systems.

Trucking & Distribution
Effective with the merger date, one trucking and distribution network will be
implemented.  The Distribution Centers cannot be combined as quickly due to
different operating systems.  Commonization will be implemented gradually.

The Butler Distribution Center will continue to operate, and will eventually be
expanded as it assumes some TRUE VALUE distribution.

Distribution is an area where great efficiencies and cost reductions are
anticipated.  As the distribution functions are consolidated and improved, some
facilities will be closed and staff reduction will occur.  Distribution
processes are addressed more thoroughly later in this document.

Human Resources
Common Human Resources policies have been studied by an independent firm and
will be implemented as appropriate after the merger date.

These include:

   -  Pay Levels
   -  Vacation Policies
   -  Health Plans
   -  Retirement Plans
   -  Severance Arrangements
   -  Relocation Policies
   -  Retention Allowances
   -  Holidays
   -  Incentive Performance Plans

<PAGE>   21
                                                                              11
                                  Assortments

We plan to achieve a largely common assortment with more than 60,000 SKUs by
the beginning of the third year into the merger.  This is an increase of 13,000
to 18,000 SKUs for SERVISTAR and COAST TO COAST owners respectively.

Additionally:

  -    A new central ship logistics plan will be implemented and utilized for
       25,000 slow-moving SKUs.

  -    Private label SKUs will be maintained in key categories (i.e., paint,
       paint applicators, outdoor power equipment) to ensure market
       differentiation of the various store identities.

  -    Captive label lines (Green Thumb, Master Mechanic) will be available to
       all owner groups.  To oversee and manage this process, a private
       label/captive label Product Manager will be added to Merchandising
       staff.

  -    Commonizing assortment will continue without reducing the COAST TO COAST
       niches (e.g. housewares, gifts, auto accessories, mega- appliances/TV).
       The TRUE VALUE assortment will also enhance the housewares, school
       supply, gift, appliance, etc. offerings.  The Rental assortment will be
       synergized and expanded as it is combined with the TRUE VALUE offering.
       Plans are also being developed to add commercial/industrial SKUs to the
       warehouse assortment.

                                     Paints

We plan to take advantage of COTTER & COMPANY'S high quality paint factory to
bring you better prices and increased rebates as soon as possible. Tru-Test
paints, which have been repeatedly ranked by Consumer Reports among the best
paint lines on the market, are manufactured at a highly efficient, Cotter-owned
factory, making the paint as affordable as it is reliable.

We will begin to produce SERVISTAR paints at the TRUE VALUE factory shortly
after the merger is completed.  SERVISTAR owners will still have the same top
quality SERVISTAR brand of paint customers demand, but it will be manufactured
at a lower cost.  You will also be entitled to the high rebate and lower
pricing on paint purchases that TRUE VALUE members currently enjoy.

Regarding the COAST TO COAST paint program, we have a contract with Valspar
that is effective for two more years.  If, when the contract expires and
Valspar meets the cost and quality of our production, they will have an
opportunity to continue as the COAST TO COAST supplier.  The COAST TO COAST
Advisory committee will be involved in this decision.

<PAGE>   22
                                                                              12
                              National Advertising

The SERVISTAR COAST TO COAST national advertising programs will continue, as it
is currently being implemented.  National television spots will be tied to the
4 super sale promotions.  In addition the direct mail circular program will
remain differentiated as to store identity.  This plan will allow us to
maintain the existing SERVISTAR COAST TO COAST license fees to cover
advertising expenses.  In other words, there are no plans to increase your
$200/month advertising fee.

In time, we hope to combine the advertising resources of the two co-ops to
leverage volume and achieve lower prices on circulars.

When it is advantageous to the membership for us to do so, we will aggressively
pursue joint opportunities in national sponsorships or promotion events that
can maximize our consumer reach and/or buying leverage.

NOTE:  The TRUE VALUE advertising program will remain separate and distinct
from those of SERVISTAR COAST TO COAST.  TRUE VALUE members pay 0.9% of
purchases (with a $9,000 maximum) to fund their national advertising program.

We do plan to synergize our Yellow Pages advertising with our supplier as well
as our circular printing sourcing of all identities.

These programs will be continued and improved as opportunities permit.

                       Cause Marketing/Community Programs


The Tools For Tomorrow program, which currently connects SERVISTAR COAST TO
COAST owners to their local communities through vocational and technical
education, will continue with all components in tact.

TRUE VALUE members currently participate in a community program called Field of
Dreams, an effort to rebuild deteriorating community baseball fields.  Through
local and national efforts, TRUE VALUE members actually participate in the
rehab, then sponsor dedication events.  Field of Dreams is a philanthropic
component of the Major League Baseball marketing sponsorship.

These programs will be continued and improved as opportunities permit.

<PAGE>   23
                                                                              13

                           Lumber/Building Materials

The $800 million SERVISTAR COAST TO COAST lumber/building materials business
will be combined with the $226 million TRUE VALUE lumber/builder materials
business immediately.  The $1 billion resulting business -- the largest in the
hardware coop industry -- will operate according to the following plans:

  -    The program will be maintained by a common trading/buying staff
       headquartered in Butler.

  -    The Lumber/Building Materials conventions will be combined.

  -    All members will have equal access to year-end rebates and discounts
       that result from the combined market leverage.

  -    Additional revenue is expected to result through the increasing
       penetration of existing members.

  -    New members should also be attracted to the program by the enhanced
       competency of the program and enhanced program offerings.

  -    Members of the TRUSERV co-op can expect improved communication and a
       broader range of services from the wholesaler.


                               The Rental Program

The rental program buying staff will be located in Butler.

The business will operate according to the following plans:
  -    The 660+ stand-alone rental stores (Grand Rental Station and Taylor
       Rental Centers) will continue to be aggressively supported.

  -    The rental staffs of both co-ops will be combined and headquartered in
       Butler, PA.

  -    The TRUE VALUE members will be offered access to the Grand Rental
       Station and Taylor Rental Center programs if they are interested and the
       market will support the addition of a stand-alone rental yard.

  -    The in-store rental programs, including the 59 SERVISTAR COAST TO COAST
       Renter Centers and the 325 TRUE VALUE Just-Ask Rental Departments, will
       be maintained and differentiated under specific management direction.

  -    We will leverage the combined volume of all rental programs to achieve
       purchasing synergies.

  -    The individual Rental Conventions will be combined.

  -    The TRUE VALUE training facilities in Chicago will be maintained and
       utilized for all rental owners.

<PAGE>   24
                                                                              14

                           The Lawn & Garden Business

The Home & Garden Showplace staff will be consolidated in Chicago due to the
close relationship it maintains with the Merchandising Department.

The business will operate according to the following plans:

- -    The more than 225 stand-alone Home & Garden Showplace members will
     continue to be aggressively supported, as will the SERVISTAR COAST TO
     COAST exterior, store-connected nursery niche.

- -    The TRUE VALUE members will be offered access to the Home & Garden
     Showplace and nursery programs if they are interested and the market will
     support the addition of such a business.

- -    The combined purchasing power will be leveraged to obtain maximum
     discounts on nursery lines for all TruServ members.

- -    The combined staff will be able to provide broader and deeper service,
     including stronger buying power and expanded communication.

- -    TruServ Corporation will actively pursue the growth of the garden center
     niche, including the Home & Garden Showplace program.


                      The Commercial & Industrial Business

The TruServ Commercial and Industrial staff will be consolidated in Butler, PA.

The business will operate according to the following plans:
- -    The more than 132 Induserve Supply distributors will continue to be
     aggressively supported.

- -    The buying power of the more than 150 SERVISTAR COAST TO COAST owners who
     participate in Commercial Sales will be augmented by the 130 TRUE VALUE
     Commercial Supply Network Members, resulting in additional purchasing
     leverage.

- -    SERVISTAR COAST TO COAST currently has 430 Commercial/Industrial vendor
     programs, and COTTER & COMPANY has 120.  The strength of these programs
     will be unmatched in our industry.

- -    Catalogs and line cards will be continued and improved.

<PAGE>   25
                                                                              15

- -    The SERVISTAR COAST TO COAST in-field and convention training will be
     augmented by the one-week headquarters training courses offered by COTTER
     & COMPANY.  All training programs will be offered to all TRUSERV members.

- -    All TRUSERV Members will be invited to participate in one
     Commercial/Industrial convention.

- -    TRUSERV Corporation is committed to growing the Induserve Supply and
     in-store Commercial/Industrial programs.  Additional resources will be
     allocated as appropriate.

<PAGE>   26
                                                                              16

                               Retail Automation

Both cooperatives have been dedicating substantial resources to the critical
development of a full line of retail automation products.  Because of this dual
effort and expense, the area of technology is identified as one with great
potential to maximize results while minimizing costs, as the resources of two
companies are combined to achieve one end goal.

The MIS department will be housed at the Chicago headquarters and the Butler
facility.

Initially, the department will support all existing systems: the SERVISTAR
COAST TO COAST ABC and RBS computer systems and INFOLINE electronic ordering;
and the TruTrac and Triad systems and CIS modem currently utilized by TRUE
VALUE.  This support will ensure that there is no interruption to day-to-day
operations.

In time, however, we will combine the best features of these systems to achieve
an "industry-best" system which will be offered to all TRUSERV members.

The significant potential for retail automation to improve efficiencies and
lower operating costs will ultimately result in a TRUSERV initiative to
automate all member stores.  We intend to achieve this tremendous retail
advantage by providing an affordable, entry-level system to all existing
non-automated stores at a minimal, incremental cost to the retailer (if
possible, the cost will be covered under existing retailer charges e.g.
catalog, retail inventory systems, etc.).

The entry-level model we will use was developed by COTTER & COMPANY and Triad
Systems.  The system is called TruStart within the TRUE VALUE membership.  The
entry level computer system (ELS) has the capacity to automate the following
functions:

<TABLE>
<S>  <C>                           <C>
_    price changes                 _    promotional pricing
_    bin labels*                   _    pool pricing
_    retail price maintenance      _    ordering
_    reserve inventory             _    billing*
_    CD ROM catalog                _    payments**
_    price tickets*                _    Return/damage maintenance
</TABLE>


Note: To achieve full membership compatibility, current users of RBS, ABC and
TruTrac will have access to software that will duplicate TruStart functions.

 *These services will be provided in the second stage of this product.
**The service will be developed in the future with no timetable yet.

<PAGE>   27
                                                                              17

Retail Automation (cont'd)

Overall, the goal of the retail automation developed and/or maintained by
TRUSERV will be to achieve the following:

- -    Automated link to all stores:
     -   Order/billing/payment
     -   Claims
     -   CD ROM catalog
     -   Price changes ... bin ticket printing

- -    Menu of systems based on retail size, retail type

- -    Leverage additional resources to generate competitive edge at retail

- -    Reduce investment required of separate coops to develop retail advanced
     systems

                              Wholesale Automation

Both cooperatives are investing heavily in wholesale systems with Industrial
Engineering Standards for warehouse management and buying.  We anticipate the
combined resources of the TRUSERV Corporation will:

- -    Eliminate the duplication of expense and focus all resources on a common
     goal (greater efficiency and return on investment)

- -    Reduce MIS expenses in the long term.

- -    Develop new systems in both Butler and Chicago to support the
     operational and administrative functions...a single system will serve
     all functional areas of the co-op.

                          Ordering Systems Transition
As technology systems are converted, upgraded, and/or installed, the primary
objective of TRUSERV is to ensure a smooth systems transition that will not
interrupt your day-to-day retail operations.

TRUSERV will develop an organizational plan blending both existing MIS teams.

The combined team may also enlist the help of an experienced consulting firm,
and together they will develop a plan to thoroughly address several issues:

- -    In the short term, retailers will place orders using SERVISTAR, COAST TO
     COAST and TRUE VALUE SKU numbers, and/or the UPC numbers.

- -    The TRUSERV operating system will mirror the current TRUE VALUE system,
     and we will instruct the transition managers to develop graduated steps to
     convert the SERVISTAR COAST TO COAST owners from existing operating
     systems to the TRUSERV operating system.

- -    We will implement a timetable for the transition utilizing input and
     ongoing feedback from the membership.

<PAGE>   28
                                                                              18

                     What Retail Members Can Expect During
                           The Transition To TruServ

The following pages outline a number of support elements and processes that are
planned throughout the wholesale transition from SERVISTAR COAST TO COAST to
TRUSERV.

                             Retail Conversion Plan

At the store level, changes will be implemented gradually and carefully to
ensure a minimum disruption to your day-to- day businesses.  Here is what you
can expect:

     -    During the first two to three years, SERVISTAR COAST TO COAST will
          adapt the current TRUE VALUE operating system which includes a
          6-digit SKU number.  The following actions are planned to support
          this transaction.

          -    The bin labels will be printed with both the current 5- or
               7-digit SERVISTAR COAST TO COAST SKU number and 6-digit TRUE
               VALUE SKU number.

          -    The software for the Entry-Level Computer System (ELS), ABC, and
               RBS systems will be adjusted to accept multiple SKU numbers.
               This process will facilitate a gradual change-over to the TRUE
               VALUE system.

          -    The TRUE VALUE operating system will be rolled out, one
               distribution center at a time.  Timing will be contingent upon
               our ability to convert the SERVISTAR COAST TO COAST operating
               system to the new TRUSERV system.

     -    The timing of the assortment conversion for SERVISTAR COAST TO COAST
          is contingent upon successful completion of the system transition
          outlined above.

     -    The Merchandising Department will protect the integrity of the
          SERVISTAR COAST TO COAST assortment while systems are being developed
          to help simplify the conversion process.

          -    All product categories will be supported; line eliminations that
               might impact sales will be avoided.

          -    TRUE VALUE's captive label brands (Master Mechanic, Green Thumb,
               etc.) will be made available to SERVISTAR COAST TO COAST owners.

<PAGE>   29
                                                                              19

                             Retail Conversion Fund

One of the key advantages of the merger is a $40 million fund which will be
created to assist TruServ members in good standing who want to upgrade their
stores and improve their technology.

The fund has three components.

1.   ServiStar Coast to Coast members will be reimbursed for many of the costs
     associated with converting to the TruServ pricing system and change in
     vendors.

     -    Owners can apply for conversion funds based on their need to: 1)
          convert to the 6-digit SKU system; 2) change lines that don't offer
          conversion funds; and 3) upgrade store merchandise and/or signage.

     -    All conversion funds will be claimed as members implement new
          systems.

     -    The funds will also apply to the installation of the ELS system in
          non-automated stores.

2.   An information systems fund will be available to TRUSERV members to defray
     some of the costs of computerizing their store or to enhance software for
     the new systems.

3.   A TRUSERV retail store development fund of $16 million (divided evenly -- 
     $8 million for each co-op) will be available to assist all members in
     retrofitting, updating, improving or even opening a new store. This retail
     conversion fund will be unique in the industry and is expected to add
     significant value to the merger, specifically for member retailers.

     -    The fund will be made available to SERVISTAR COAST TO COAST stores
          for fundamental retail improvements, including pre-approved store
          upgrades such as:

          -    new store floor plan
          -    new fixtures
          -    new signage
          -    additional inventory/niches (i.e. rental)

Details pertaining to the implementation of the Retail Conversion Fund will be
provided at a later date.

<PAGE>   30
                                                                              20

                 Distribution And Warehouse Consolidation Plan

The cost of warehousing and distributing merchandise are among the highest
expenses associated with two-step distribution.  In the past three or four
years, SERVISTAR COAST TO COAST has been working aggressively to reduce these
costs.

This merger is expected to result in significant improvements to our
distribution process.  Because SERVISTAR COAST TO COAST and COTTER & COMPANY
have separate distribution systems (Distribution Centers, trucking fleets,
etc.), we can combine many resources and functions to serve a greater
membership at lower costs.  Here's how we expect to do this:

- -    We will turn over the delivery system to TRUSERV almost immediately,
     initiating a common delivery system, pay system, equipment, etc.

- -    We will consolidate Advocate Services with the TRUE VALUE trucking system.
     This allows us to develop common routes as we crossdock in early phases.

     -    We have already identified certain geographic areas where miles can
          be eliminated through crossdocking:

<TABLE>
     <S>                 <C>                 <C>
      SERVISTAR          COAST TO COAST      TRUE VALUE
      Indianapolis       Indianapolis        Butler
      Brookings          Corsicana           Springfield
      Kansas City        Kansas City         (Washington,
      Corsicana                               Oregon, Idaho)
</TABLE>

- -    We will identify Distribution Centers which can be consolidated into one
     location, and will close redundant and/or less efficient centers.

- -    Our goal is that SERVISTAR COAST TO COAST Distribution Centers will be
     converted to the TRUSERV system within the first two years.

Central Ship
TRUSERV Corporation will adopt the new Central Ship program currently being
implemented by COTTER & COMPANY.  This system centralizes much of the co-ops
slow-moving merchandise in one location for separate, more cost- efficient
handling.  Central Ship is expected to make it possible for the wholesaler to
improve service within the hardware and niche segments, and allow us greater
cost efficiencies in our overall distribution operation.

<PAGE>   31
                                                                              21

                             Who Will Run TRUSERV?

The world's largest and most efficient hardware cooperative will be run by a
management team comprised of COTTER & COMPANY and SERVISTAR COAST TO COAST
officers.

Dan Cotter will be Chairman of the Board and CEO.  Dan, a recognized leader in
the DIY industry, has been president of the Cotter organization for several
years.  Dan grew up in the co-op business and has led his cooperative of TRUE
VALUE stores to the top of the industry.  Eventually, upon his retirement, he
will be replaced by an elected retailer as Chairman of the Board, and the Board
will be reduced from 17 to 16 Directors (15 retail plus the President/CEO)

Paul Pentz will serve as Director and President/COO.  Paul Pentz, President 
and CEO of SERVISTAR COAST TO COAST , has a retailing background and has been 
an officer at ServiStar for nearly 20 years.  He has been President and CEO 
for the last four.  Paul will be President and Chief Operating Officer of 
TRUSERV. The rest of the officer staff is outlined and included on the page
following this section (23).

The Board of Directors
The TRUSERV cooperative will be run by the Membership through an elected
Board of Directors representative of all owner segments and geographical
regions.

During the transition to TRUSERV, seven Board members from the current 
SERVISTAR COAST TO COAST board and eight board members for the COTTER & COMPANY
Board will serve on the new TRUSERV Board of Directors.  These directors
nominees have been nominated by the existing, respective Boards.  Both current 
co-ops are fully represented on the new TRUSERV co-op's Board of Directors.

- -    All current Directors not being elected/appointed to the Board will
     participate on Transition Advisory Boards representing their original
     co-op.  The Advisory Board Members will assist in the implementation of
     the merger process.

The Board of Directors will continue to be responsible for and approve:
- -    the corporate management organization
- -    the operating plans
- -    the capital budget
- -    long-range strategic direction

<PAGE>   32
                                                                              22

Based on Board input, the corporate management team will develop these plans 
and obtain the Board of Director's approval.

Dan Cotter and Paul Pentz will also serve on the Board of Directors.

Future Board Structure
In the future, annual elections will be held so all members can vote for their
board representatives. The TRUSERV Board of Directors will be structured as
follows:

- -    15 retail Board members with terms of 3 years
     -    5 Retail Board members will be elected each year
- -    In the future, the President/CEO will always be a board member
- -    Board members can serve a maximum of three terms (9 years).

Election Process
Elections will start in the first year with the election of five Board members.
The standard election process will commence thereafter.

- -    The TRUSERV Chairman of the Board in cooperation with two retail vice
     chairmen will recommend for Board appointment a nominating committee
     composed of four retailers.  Directors...2 from each former co-op until at
     least 2004.

NOTE:  Initially, Dan Cotter will be CEO and Chairman of the Board of
Directors.  Upon his retirement, a retailer will be elected to that post.  Paul
Pentz will initially serve as President, COO and a member of the Board of
Directors.

- -    The election process will include:

     1.   Biographical information about each candidate will be mailed
          separately to owners.

     2.   Proxies will be mailed to each co-op member, who can return proxies
          by mail or cast ballots at the meeting.

     3.   Proxies will be tabulated.

NOTE:  This election process is a change from past SERVISTAR COAST TO COAST
practices in which two retail nominees ran for election to one board seat.

TRUSERV would follow the procedure that has been used by Cotter & Co. which is
the most common approach used by corporations.  The TRUSERV process presents
one nominee for each seat up for election to be confirmed by TRUSERV members.

<PAGE>   33

                            The TRUSERV Organization
                                  At-A-Glance


                                   (GRAPHIC)

<PAGE>   34


                 What The Merger Means To Your Stock Structure

The TruServ investment formula will begin to be commonized immediately after
the merger so that common voting value is $6,000 (par value $100 for 60 voting
shares).

     When this merger is approved, TRUE VALUE  will increase their common "A"
stock investment to $6,000 per location (up to five stores), up to a maximum
$30,000 total for multi- location members.  This is the same investment already
required for SERVISTAR COAST TO COAST members.

Here are other details:
- -    All common and preferred stock will be exchanged at par value for the
     stock in the new coop ... on a 1:1 basis.  NOTE:  no premium over par
     value will be given.
- -    Owners who already exceed the new investment formula will be refunded the
     overage in five-year interest bearing notes...$10 million is expected to
     be redeemed to SCC owners in these notes.
- -    ServiStar Coast To Coast Common stock will be known as "A" stock, and
     ServiStar Coast To Coast preferred stock will be known as "B" stock.
- -    Voting rights and investment requirement will be computed by location (and
     not by chain, as is currently TRUE VALUE's approach.)  Five locations per
     member group will be the maximum number of stores allowed to vote.
- -    TRUSERV members can expect a cash rebate minimum of 20% of total rebate.
 
                   New Formula for Preferred Stock Investment

The following chart outlines the formula for TRUSERV "B" stock investment:

<TABLE>
<CAPTION>
Type Of Purchase            Amount of       Percent       Required
                            Purchase   x  Investment  =  Investment
                                           Required
<S>                         <C>           <C>            <C> 
Handled
(warehouse/pool/relay
Purchase:
1 - $499,000                                  14%
$500,000 - 999,000                             7%
$1,000,000 and above

Paint (purchased                              14%
from warehouse)

Drop Ship/Direct/Paint                         4%
purchased from
factory DIRECT
</TABLE>

  -    TRUSERV members will be required to make a minimum hardware investment
       of $25,000 in the new co-op.
  -    The intention is to phase out interest bearing notes as a portion of
       rebate, unless unforeseen developments suggest otherwise.

<PAGE>   35
                                                                              25

The following chart outlines the formula for TRUSERV Lumber/Building Materials
Investment:

<TABLE>
<CAPTION>
   Size Of Annual           Amount of       Percent       Required
      Purchase              Purchase   x  Investment  =  Investment
                                           Required
<S>                         <C>           <C>            <C>   
           0 - $500,000                       3%

  $500,000 - $1,000,000                       2%

Greater than $1,000,000                       1%
</TABLE>

- -    TRUSERV will require a minimum Lumber and Building Materials Investment
     of $15,000.

NOTE:  The investment schedule outlined above offers the lowest
investment-per-member of the four major hardware co-ops.

The following is an example of the reduced investment of TruServ versus the old
SCC investment formula:

<TABLE>
<CAPTION>
     Hardware       Current     TruServ      Increase/(Decrease)
   Purchasing     SCC Stock      Stock           
     Levels        Required     Required         $         %
    <S>             <C>         <C>          <C>         <C>
     200,000        50,100      25,000       (25,100)    (50.1%)
     300,000        64,100      30,450       (33,650)    (52.5%)
     400,000        73,350      40,600       (32,750)    (44.6%)
     500,000        82,350      50,750       (31,600)    (38.4%)
     700,000        96,750      71,050       (25,700)    (26.6%)
   1,100,000       113,750      96,600       (17,150)    (15.1%) 
                                                 
</TABLE>


As the chart indicates, the investment requirement is significantly lowered.
When compared to investment requirements of other co-ops, TruServ has the
lowest.

The lumber/building materials comparisons for various stock investments is as
follows:

<TABLE>
<CAPTION>
Lumber/Building    Current     TruServ      Increase/(Decrease)
Material Retail   SCC Stock     Stock                  
   Purchases      Required    Required        $         %
   <S>             <C>         <C>          <C>         <C>      
     400,000        18,430      15,000      (3,430)      (18.6%)
     600,000        25,290      17,000      (8,290)      (32.8%)
     800,000        30,580      21,000      (9,580)      (31.3%)
   1,000,000        34,300      25,000      (9,300)      (27.1%)
   2,000,000        44,300      35,000      (9,300)      (21.0%)
</TABLE>

Just as in Hardware, TruServ's investment requirements are sharply reduced.

<PAGE>   36
                                                                              26

                    How Will TRUSERV Manage Market Overlap?

TRUSERV Corporation will adopt the following policy on market conflict and
overlap:
- -    All current owner members will remain in the combined coop without
     consideration as to location so long as they remain members in good
     standing.
- -    Multiple identities will be allowed in a market if the market is strong
     enough to support the added retail space.  This determination will be made
     by TRUSERV after reviewing relevant information.  The salesforce and
     management will make these determinations and the Board of Directors will
     provide an appeal process.
- -    For signings under the same license, a strict policy of one store per
     market will be maintained.  No protection will be guaranteed to members
     who:
     -    Maintain dual membership with TruServ and another coop,
     -    Operate under severe credit restrictions on a long term basis
     -    Commit violations of the membership agreement.
- -    During the first two or three years, changing market identities (i.e.
     ServiStar to True Value or True Value to ServiStar) will be discouraged
     due to the system changes required.  In the future, retail identity
     changes will be available to members as long as the market overlap policy
     is not violated.

<PAGE>   37
                                                                   27
               What will the TruServ Look Like After The Merger?


The following facts are presented for your information:

<TABLE>
<S>                                        <C>
1.   Total number of members:              10,500

     Comprised of these member segments:
     -    True Value
     -    ServiStar
     -    Coast to Coast
     -    Coast to Coast Home & Auto
     -    General Rental Station
     -    Taylor Rental Center
     -    Home & Garden Showplace
     -    Induserv Supply
     Found in 50 countries

2.   Total Sales                           $  4.6 billion

3.   Total Assets                          $  1.4 billion

4.   Total Shareholders Equity             $319.1 million

5.   Distribution Centers                  23

6.   Lumber Business                       $  1 billion

7.   Board Make-Up                         8 True Value
                                           7 ServiStar Coast To Coast

8.   Market Position                       #1 among hardware co-ops
</TABLE>

<PAGE>   38
                                                                            28
                         Summary of Potential Benefits


The merger is expected to benefit your business in several areas --- financial,
marketing, and support services.

From a financial perspective:

  -    lower prices from the warehouse and on promotion
  -    higher rebates from the co-op
  -    lower investment in the co-op
  -    higher rebates and lower prices on ServiStar paint
  -    access to a $40 million conversion fund
  -    reduced drop ship adder schedule
  -    reduced cost of services

From a marketing viewpoint:

  -    protecting and strengthening your retail identity
  -    offering broader assortments including additional captive label products
  -    enhancing the effectiveness of promotional programs
  -    enhancing the buying power of the lumber/building material program
  -    offering greater opportunities in niche marketing

As to service and support:

  -    higher service/fill rate levels utilizing new distribution strategies
  -    faster development of retail technology
  -    broaden at deeper services across many co-op programs.

<PAGE>   39
                                                                              29

                     How Will Ongoing Details of The Merger
                             Be Communicated To Me?

The merger team has secured the help of Leo Burnett Company, the national
advertising agency that handles TRUE VALUE, to assist in developing and
implementing a communications plan for the merger.

All audiences impacted by this merger are being addressed in the communications
plan:

- -    All SERVISTAR COAST TO COAST owners (including niche segments)
- -    TRUE VALUE Members
- -    Associates (both co-ops)
- -    Vendors
- -    Trade and national media
- -    Lending Institutions
- -    Local community (i.e., Butler)
- -    Industry at large
- -    Potential retail prospects (i.e., Ace, HWI, Our Own, etc.)
- -    Retail analysts

As we move forward, we will strive to communicate at every possible juncture
with all key audiences.  Communication vehicles will include:
- -    Letters
- -    Video
- -    Conventions: L/BM, Rental, COAST TO COAST; and Rental, Technology, L/BM
     for TRUE VALUE
- -    Proxy materials
- -    Associate meetings
- -    Hometown meetings
- -    Press releases
- -    Trade/Press interviews
- -    Newsline
- -    Internal news for both co-ops
- -    Informed retail support personnel

<PAGE>   40
                                                                              30

Following is a general timetable of all major, merger- related events:

<TABLE>
<CAPTION>
            Event                            Date
<S>                                   <C>
1.  Board approval of merger plan     December 9, 1996


2.  Implement communications plan     December 9, 1996

3.  National press conference         December 11, 1996
    at Chicago headquarters


4.  Initial announcement to all       December 10, 1996
    audiences

5.  S.E.C. quiet period               December, 1996
    commences

6.  Distribution of proxy
    documents, merger information     January 1997
    and selling package

7.  Convention presentation           LBM/Rental Jan. 6 `97, CTC - Jan. 17 `97, 
                                      Trim-A-Tree-Feb.  2 `97

8.  Field meetings                    Late January 1997 - 
                                      Early February 1997

9.  Update video communication        February 1, 1997

10. Vote due                          March 1, 1997

11. Announcement of vote              March 1997
    results

12. Effective date of merger          July 1, 1997
</TABLE>


As plans progress, we understand there will be questions, concerns, rumors, and
an ongoing need for more information.  The communications plan is designed to
over-communicate rather than under-communicate.  If at any time, however, you
feel you need an answer, clarification, or additional detail, you are
encouraged to contact any of the following people:
1.   Your retail area manager
2.   Any corporate officer in Butler, PA
3.   Any member of your Board of Directors

We are committed to providing all the details you need to weigh the value of
this merger opportunity.

<PAGE>   41

                          MEMBER QUESTIONS AND ANSWERS

1.   What trends in the Do-It-Yourself industry drive this
     merger?

     The top 100 DIY retailers-led by Home Depot, Lowes, and others-have
     captured over 50 percent of the market. We can not let that trend
     continue.  These retailers employ aggressive pricing strategies funded by
     their low cost of doing business, and they offer huge assortments.  The
     Boards of Directors and the management teams believe the co-ops must
     attack these issues strategically and forcefully. Independent retailers
     need additional resources and assistance to maintain market share.

     This merger will allow us to provide that assistance.  For example: we can
     reduce costs from the two-step distribution process, and those savings can
     be passed on to you, the independent retailers, narrowing the gap between
     the chains and our members.

     Bottom line: a merger can enhance the independent retailers market
     position and therefore the long term survival of ServiStar Coast to Coast
     and Cotter & Company

2.   Is this an acquisition or a merger?

     It is a merger. The continuing company will be called TruServ.

3.   Why are we considering this merger?  Is our wholesaler
     struggling?

     Both co-ops-ServiStar Coast to Coast and Cotter & Company-are doing well.
     Cotter & Company and ServiStar Coast to Coast have repositioned their
     businesses in the marketplace.  Both co-ops have recently lowered
     wholesale and suggested retail prices to assist the independent retailer
     in competing. In addition, they have recently embarked on re-engineering
     programs that have brought improvements to their operations and cut costs.
     In many ways, both co-ops have never been better prepared to meet the
     future.

<PAGE>   42

     However, the two Boards of Directors saw potential for even greater growth
     through a merger, and formed independent teams to simultaneously
     investigate the value of such a move. The teams were so persuaded by the
     facts of their investigation, they agreed that the two co-ops could take a
     leadership role in the industry with this consolidation to deliver
     significant value to our retail members.

     By consolidating operations, we expect to provide members lower pricing,
     better services, greater profit potential and a greater capability to
     compete in your respective markets.  Your Boards of Directors have
     endorsed this merger as the right step for both memberships, ensuring a
     vital role for the independent retailer going forward.

4.   What is the sales growth and profit potential for
     ServiStar Coast to Coast and True Value?

     The new cooperative will emerge with a base of $4.5 billion in sales.
     Sales and profits are expected to grow because TruServ will be the largest
     and most efficient cooperative in the world. Its strength to leverage
     lower prices, offer opportunities for a more aggressive market position to
     our members, and achieve more efficient distribution, should enhance co-op
     profitability.

5.   What are the real advantages of the merger?

     The synergies created in merging these two co-ops should create tremendous
     savings in operating costs.  Since distribution accounts for more than 60
     percent of a cooperative's expense base, our objective is to reduce this
     expense by combining warehouse facilities and delivering on common trucks.
     In addition, the merger will help us to:
          -    Strengthen our retail position
          -    Utilize capital more efficiently
          -    Leverage our negotiating strength with manufacturers
          -    Fortify our multiple identities in the marketplace by sharing
               common support functions
          -    Assist in updating our members retail operations, and
          -    Utilize manufacturing facilities more efficiently.

                                       2
<PAGE>   43

6.   As a store owner, what's in it for me?

     We expect the following results:
     -    Higher rebates to members
     -    Lower wholesale and retail pricing
     -    Broader and deeper lumber/building material programs with rebates.
     -    More niche marketing opportunities (i.e., Rental, Garden Center,
          Industrial/Commercial, etc.)
     -    Lower prices and/or greater rebates in paint
     -    Higher service level/fill rate
     -    Additional captive label products
     -    Joint promotional opportunities
     -    Automated link to all stores with a menu of systems based on niche
          size and type
     -    Reduced cost of services
     -    Retail store development opportunities, and an
     -    Opportunity to expand retail assortments.

7.   Why are we always changing?

     Because the market around us is changing and we must do the same.  Change
     is smart, particularly when market forces (competition, customer behavior,
     etc) are driving it.  True Value and ServiStar Coast To Coast share
     similar attitudes about progress and change.  Each has grown through
     selective acquisitions and a continuous effort to move forward by making
     smart, progressive business decisions based on market conditions.

     The business philosophy of Cotter & Company is very close to the ServiStar
     Coast to Coast approach.  Both organizations are committed to building a
     sound future for their members through efforts to be a low-cost and
     long-term supplier of goods and services.

                                       3
<PAGE>   44

8.   How will this move strengthen the cooperative?

     Your new company, TruServ, will be strengthened in many ways.  We expect
     to lower operating costs, improve profit potential, gain better buying
     power, use our manufacturing facilities more productively, and give our
     store owners more support.  Under the combined management team we also
     expect to grow the $1 billion lumber and building materials business, use
     our capital and technology more efficiently, negotiate with greater
     leverage, improve our service levels, and gain more marketing niche
     opportunities and greater financial muscle.

9.   Why is ServiStar Coast to Coast making this move?
     What's in it for them?

     They gain what everyone in the unified organization gains:  a stronger
     cooperative that can make their members more competitive in the
     marketplace.  Among the benefits that ServiStar Coast to Coast hopes to
     achieve are:
     -    Lower pricing as synergies take hold over the next several years
     -    Higher volume rebate levels
     -    More rapid computerization of retail operations
     -    Technology enhancements at retail
     -    Lower retailer investment required in the new coop
     -    Higher paint rebates and lower paint price levels
     -    Reduced cost of services (for example, the catalog)
     -    Access to True Value captive label programs (for example, Master
          Mechanic)
     -    Access to the Retail Conversion Fund to help members upgrade and
          improve their stores, and
     -    More efficient distribution with enhanced services to the member.

10.  Why is True Value making this move?

     While the most important benefit is a unified cooperative with the
     strength of approximately 10,400 stores nationwide, True Value hopes to
     achieve these goals:
     -    Lower pricing as synergies take hold over the next several years
     -    Lower costs of some services
     -    Technology enhancements at retail

                                       4
<PAGE>   45
     -    Retail store development fund to help members upgrade and improve
          their stores
     -    Access to ServiStar Coast to Coast lumber and building material
          program and rebates
     -    Access to broader industrial commercial, rental and home & garden
          marketing opportunities, and
     -    Higher potential rebate levels.

11.  I understand that you will establish a Retail
     Conversion Fund.  What is it exactly?

     One of the key advantages of the merger is a $40 million fund set aside to
     assist members who want to upgrade their stores and improve their
     technology.  There are specific application procedures to access these
     funds, but TruServ will assist its members in making improvements that
     provide a more competitive retail advantage.

     The fund will assist ServiStar Coast to Coast and True Value members. It
     has three components.  
     a.   ServiStar Coast to Coast members will be reimbursed for many of the
          costs associated with converting to the TruServ pricing system and
          change in vendors.
     b.   An information systems fund will be available to all TruServ members
          to defray some of the costs of computerizing their store or to
          enhance software for the new systems.
     c.   A retail store development fund of $16 million will be available to
          assist all TruServ members in updating, improving or even opening a
          new store.  This retail conversion fund will be unique in the
          industry and is expected to add significant value to the merger,
          specifically for member retailers.

12.  Will I be required to sign a new Member Agreement?

     No. When you vote in favor of this merger, you will also be agreeing to
     the new TruServ Corporation Member Agreement to govern your Membership.
     You will be a Member in the new organization and have a Member Agreement
     with the largest hardware cooperative in the world.

                                       5
<PAGE>   46

13.  What impact will the merger have on the lumber program?

     The combined lumber program is a $1 billion business, the largest by far
     in the co-op industry.  We expect lumber sales to increase as we offer
     True Value members the successful ServiStar lumber programs with these
     elements:

     -    annual rebate
     -    pass-through of quantity discounts and rebates
     -    an extensive customer service team with more than 80 people
     -    specialty woods program
     -    complete national sourcing program (Georgia Pacific, PRIMESOURCE,
          MacMillan-Bloedel, etc.)
     -    millwork supplies program
     -    building materials commodity program, and a
     -    kitchen specialist program.

14.  Will both co-ops be charged the same prices for
     merchandise?

     Yes. We expect to get to common pricing over 2-3 years as we pursue a
     common assortment.  We are immediately implementing a less expensive drop
     ship adder program with no processing fees. In addition, 100% of the drop
     ship adders will be rebated to members.  At merger, the lumber program
     will be the same for all members.

15.  How will the warehouse assortment be affected?

     Our offering will include more than 60,000 SKUs.  It is one of our highest
     priorities to provide the products you rely upon, and get them to you
     without disruption to your customer service.

                                       6
<PAGE>   47

16.  Can the two organizations possibly merge after being
     competitors for so many years?

     Absolutely. The vision and leadership of your Boards of Directors and
     corporate management team are driving this merger for the benefit of the
     membership.  Your Boards of Directors have seen the growing costs of
     duplicate facilities, redundant distribution and duplication of
     technological development investments.  They recognize that these costs
     can be effectively reduced.

     Over the past several years, the four major co-ops developed several
     programs of mutual benefit for their members, including a common insurance
     co-op, cross- docking, and other common efforts.  Encouraged by the
     benefits of these efforts, the Boards took a leadership position and
     directed management to investigate the benefits of a merger.  Outside
     consultants had often pointed out the advantages and opportunities of a
     merger. It was the strategic and forward-looking action of your Board and
     management, based on verifiable benefits, that caused your leadership to
     put aside competitive differences to accomplish a merger.

17.  What happens to my stock in the old co-op?

     Your stock will be exchanged on a dollar-for-dollar basis for stock in the
     new co-op, TruServ Corporation.

18.  Are True Value members being required to raise A and B
     stock to cover the cost of the merger?

     Not as a result of this merger. In 1995, Cotter's Board approved raising
     the capitalization in the co-op, a decision which was to take effect in
     1997.  This merger was not on the table when that decision was made.  In
     connection with this transaction, True Value will increase their common
     "A" stock investment to $6,000 per location, up to a maximum $30,000
     total. This is the same investment already required for ServiStar Coast to
     Coast members, and when considering all forms of investment the new co-op
     will offer the lowest required investment of all the DIY co-ops.

                                       7
<PAGE>   48

19.  How and when will I have to pay for the additional "A" stock?

     The additional "A" stock for True Value Members will be funded by
     converting existing "B" stock to "A" stock.

     If a Member does not own enough "B" stock, the "A" stock requirement will
     be accumulated through future patronage dividends.  If at the end of five
     years the required "A" stock has not been met, the Member must make up the
     balance.

20.  How will the common stock and preferred stock investment formulas 
     be adjusted?

     The formula for preferred stock investment is based on purchases from the
     co-op. The hardware investment requirement is determined as follows:

     .    The amount of warehouse purchases is multiplied by 14% for purchases
          of $499,000 and less; 7% for purchases of $500,000 to $999,000; and
          4% for purchases over $1,000,000 to determine the required warehouse
          investment.

     .    In addition, the investment requirement for the drop ship purchases
          is calculated by multiplying 3% the annual drop ship purchases.

                           For example:
          A store owner who purchases $800,000 annually-75% out of warehouse
          and 25% by drop ship-would have this investment requirement:

<TABLE>
               <S>                        <C>  <C>
               Warehouse $499,999  x 14%   =   $ 70,000
                         $100,000  x  7%   =   $  7,000
               Drop Ship $200,000  x  3%   =   $  6,000
</TABLE>

          The calculations would reflect the same approach as reflected in the
          hardware example listed above.

                                      8
<PAGE>   49

     .    The minimum investment of preferred stock will be $25,000 of hardware
          and $15,000 of Lumber and Building Materials.  The minimum investment
          supersedes the above formulas. These requirements are used with
          members who have low purchase rates.  At this point, this investment
          formula is the lowest in the DIY co-op industry.

21.  What will the name of the organization be?

     The new, member-owned wholesaler will be known as TruServ Corporation.

22.  Will my store name change?

     No.  All identities will be maintained and supported.

23.  Will there be other TruServ members in my market?

     It is possible.  Regardless of location, no store will be forced to
     relocate or discontinue its affiliation due to other TruServ members in
     the market.

     Today, there are many markets where both True Value and ServiStar Coast to
     Coast members are jointly located.  The merger calls for full acceptance
     of these situations with no forced changes. Because these stores are
     already sharing markets, no increase in competitive activity will result.
     All current members will remain in TruServ without consideration as to
     location.

     In the future, multiple retail identities may be allowed in a market if
     the market is sufficiently large to add extra retail space.  For signage
     under the same type of identity (e.g. True Value, ServiStar, Coast To
     Coast, etc.), a strict policy of one store per market will be implemented.
     The sales force and management will resolve any problems associated with
     this policy.

     Please note, some of the branded stores (that is, rental) are so unique in
     nature, they are not judged to compete directly with a hardware store or
     lumberyard and may be allowed to enter a viable market.

                                      9
<PAGE>   50

24.  Are you going to sign new members in my territory?

     For signage under the same identity, one store per market is strictly
     enforced. Consideration will be given to additional stores if the market
     is big enough to sustain more than one store identity.

25.  What is the advertising plan?

     National advertising will remain separate and will be designed to build
     the respective store identities in the marketplace. However, we will
     investigate joint promotional opportunities. Such opportunities and
     potential joint sponsorships are a natural evolution in the scope of
     synergies this merger will create.

     Both circular and national advertising programs will continue to support
     the separate identities and remain differentiated from the other programs.

26.  Will the advertising charges of my store be used to build another 
     store identity?

     No.  The advertising charges associated with your specific membership will
     be used to build your store's identity independently.

27.  Will the national advertising programs change?

     At this time, we anticipate no changes.  However like all programs, they
     will continuously be evaluated for ways to become more effective.

28.  How will hardware, lumberyard, and home center stores be differentiated 
     in the marketplace? And how do I differentiate my store from others 
     in the co-op?

     TruServ members will retain their retail identity in their communities as
     True Value, ServiStar, Coast to Coast, Home & Garden Showplace, Grand
     Rental Station, Taylor Rental Centers, Induserve Supply, or Coast To Coast
     Home & Auto stores. Members will continue to build on marketing elements
     that have made their stores successful in the past.

                                      10
<PAGE>   51

     In addition, the following elements will be used to differentiate members
     in the marketplace:
     -    separate national retail identity
     -    separate overall appearance of the store
     -    different store layouts
     -    individual signage--exterior and interior
     -    separate market position statements (i.e. good neighbor, good advice)
     -    different separate private label products (paint, power equipment)
     -    separate assortment mix reflecting your customer needs, and
     -    advertising and promotion.

     These marketing elements will reinforce each member's style of doing
     business and value-added for their customers. They of course will vary
     with each type of identity.

29.  Will Member Advisory Councils be continued?

     Yes.  Advisory Councils are used as sources of information and guidance
     for development of marketing strategies for each retail identity. The
     advisory councils, composed of members, have and will make real
     contributions to the success of TruServ.

     We expect to utilize the following types of member advisory councils in
     the future:
     -    One for each market identity to provide overall marketing advice (for
          example, True Value, ServiStar, Coast to Coast, Rental, Home & Garden
          Showplace and industrial/commercial.)
     -    Technology strategy at the retail level and
     -    Lumber, building materials.

30.  Will TruServ continue to grow rental, Home & Garden Showplace and 
     Induserve Supply businesses?

     Yes, we expect these programs to be continued and combined with the
     current True Value programs and resources.  In addition, we intend to
     devote additional resources to these programs in order to achieve more
     rapid growth.  If it is appropriate.

                                      11
<PAGE>   52

31.  Will True Advantage apply to ServiStar and Coast to Coast?

     The concept of True Advantage is to improve performance at retail.  As
     equal members of TruServ Company, ServiStar Coast to Coast retailers will
     be offered a similar program.  The True Advantage program as it currently
     exists will continue to be an objective for True Value stores.

32.  What changes are planned for the utilization of private and 
     captive label products*?

     Private label brands (paint, power equipment and, some other lines) will
     remain exclusive to each store identity.  Captive label brands are
     products that do not carry the retail store name, but are exclusive to the
     cooperative.  Examples are Master Mechanic, Master Electrician, and Master
     Plumber. These captive labels will be distributed across all stores for
     purchasing efficiency and brand recognition.

     *Please note a difference in terminology: True Value members refer to all
     privately owned brands as private label (Master Mechanic, Tru-Test, etc.),
     and SCC owners think of private label products as those limited to a
     specific store identity, while captive label brands are available across
     all ServiStar Coast To Coast retail identities.

33.  Will ServiStar members still offer ServiStar paint?

     Yes.  However, we believe that the greater efficiencies of the Cotter
     Paint Plant can be applied to ServiStar Paint to lower your costs while
     offering the same quality products and higher rebates.

34.  Will Valspar still make Coast To Coast paint?

     We have a contract with Valspar that is effective for several more years.
     If, at the time of expiration Valspar can match the cost and quality of
     our production, they will have an opportunity to continue as the Coast To
     Coast supplier. The Coast to Coast Paint Advisory Committee will be
     consulted in this decision.

                                      12
<PAGE>   53

35.  As True Value members, will Tru-Test paints still be sold exclusively 
     to the membership?

     Yes.  The TruTest name is and will be exclusive to the True Value
     retailer.

36.  Will stores be required to honor returns from customer purchases made 
     in other retail stores?

     No.  However, the most successful retailers accept the returns of
     competing stores in hopes of demonstrating their superior service and
     earning a new customer. Your return policies are your own business but
     cooperation within the cooperative family is encouraged.

37.  Do I have to change/expand my store layout and merchandise sets 
     (i.e., Plan-o-gram)?

     Store identities, merchandising strategies, layout and store personalities
     will not be affected by the merger.

38.  Will there be store identity changes?

     No.

39.  Will product line conversions be required?

     To purchase and handle merchandise with the efficiency of the chain
     competition, there will be changes to merchandise lines.  As buyers
     negotiate better pricing and eliminate vendor duplications, some lines
     will be consolidated. These changes will evolve over a two or three year
     period.  Support from the manufacturers will be negotiated to assist in
     the retail conversions.

                                      13
<PAGE>   54

40.  Will my retail support contact or sales person change?  And will the 
     my rep call on both True Value and ServiStar Coast to Coast retailers?

     The sales force staffs will continue to function separately, but under
     common management. The same salesperson will not call on True Value and
     ServiStar Coast to Coast retailers.   This plan will ensure the long-term
     growth of all identities.  In addition, the sales force staffs will not be
     reduced due to the merger.  We want to continue the same high level of
     support you have traditionally received.

41.  Will the same trucks be unloading at all identities?

     Yes, TruServ trucks will be stopping at each of the store identities on
     the most efficient routes possible.  Therefore members will share trucks.
     Eventually, all retail identities will be reflected on all trucks.

     A logistics plan is being developed that will include some consolidation
     of warehouses, but details have not been determined at this point.  Our
     objective will be to lower the cost of distribution for the co-op.

42.  How will the various computer systems be affected by the merger?

     All four systems -- RBS and ABC at ServiStar Coast to Coast and TruTrac and
     Triad at True Value -- will be supported by the new organization.  In
     addition, the new co-op will develop one retail system that combines the
     best features of all four systems, plus utilizes the latest technology.

43.  How will the retail stores that are not computerized be affected 
     by the merger?

     The new co-op will ensure that all owners will be computerized, either
     purchasing one of the current systems or a new low cost Entry Level
     System. The Entry Level System is capable of performing these functions:
     -    ordering
     -    reserving merchandise
     -    stock checks
     -    printing bin labels
     -    printing price tickets
     -    offering an electronic catalog and other data transfer functions, and
          between the co-op and its members.

                                      14
<PAGE>   55

44.  How will the ordering and the receiving process be changed?

     Changes can be expected over the first two or three years, but at this
     point they have not been determined.  Changes which do affect members will
     be well-communicated in advance.  Our objective is to make internal
     system changes transparent to the members.

     ServiStar Coast to Coast members will be slowly converted to the TruServ
     operating system.  The conversion will be completed over a period of time
     with minimal disruption to your operating system.

45.  Will there be any changes to the billing statements?

     True Value stores have just completed a change to new and simpler
     statements.  And currently, ServiStar Coast to Coast is in the process of
     implementing a new financial software package called PeopleSoft.  This new
     software system will improve the statements at ServiStar Coast to Coast.
     None of these changes are related to the merger.

     Information will be communicated as the new systems are developed and
     employed in the new co-op.  These changes will be thoroughly explained
     well in advance of implementation.

46.  What changes in facilities will the merger create?

     Since the Chicago offices of Cotter & Company will be the headquarters of
     new co-op, these offices will be significantly expanded. The
     Merchandising, Advertising and certain other departments will be located
     in Chicago.

     The East Butler office and warehouse of ServiStar Coast to Coast will be
     maintained and fully utilized. MIS, lumber and building materials, rental
     and possibly other functions will be located in the East Butler facility.

     The Butler distribution center will eventually be expanded as it assumes
     responsibility for some True Value distribution.

     ServiStar Coast to Coast's Main Street Butler office will remain in use
     but over the next two to three years, we may find this facility is not
     required and it may be sold.

                                      15
<PAGE>   56

     There will be some consolidation of distribution centers.  Plans have not
     been finalized at this point.  Announcements will be made as soon as
     decisions are finalized.

47.  Will the same vendor salesman call on my competitor's
     stores?

     Just as today with all national brands, the same vendor's sales people
     will call on all retail stores in defined geographic areas.

48.  Will vendor representation change at our conventions?

     Possibly.  Since the new co-op will be headquartered in Chicago, there may
     be some changes in sales representatives etc. at the conventions.  The new
     co-op will continue to work with manufacturers to obtain adequate local
     and convention sales coverage.

49.  What about pricing?  How will it be affected?

     We expect our cost of acquisition to be reduced by our greater volume and
     negotiating leverage.  These savings will be passed on to the members
     either in the form of lower prices or higher rebates, or both.  We will
     evolve to common pricing programs for all members within two to three
     years.

50.  When a manufacturer has a deal to offer, which group of
     stores will benefit from the deal?

     All stores will have an equal and simultaneous opportunity to participate
     in special deals.

51.  What will happen to the buying market?

     The market schedule will not change in the near future.  The unified
     company will be 10,000 members strong.  Until existing convention center
     contracts expire and a large enough facility can be secured, we will
     maintain separate conventions.  We plan to combine our buying markets
     within a few years.

                                       16
<PAGE>   57

52.  Do you really think that manufacturers are going to
     give you better prices because you are bigger?

     Yes. Manufacturers are governed by U.S. laws that allow for price
     differences based on specific efficiencies.  We expect the new co-op to
     receive discounts that are appropriate for our greater volume.

53.  What is the impact of the merger on the Board of
     Directors?

     Seven Board members from the current ServiStar Coast to Coast board and
     eight board members for the Cotter & Company Board will serve on the new
     TruServ Board of Directors.  These directors will be selected by the
     existing, respective Boards.  Current Board members who are not elected to
     the new TruServ Board will continue to play a vital role in the company
     through service on an Advisory Board for two years.  Two corporate
     officers, Dan Cotter and Paul Pentz, will also serve on the board of
     directors.

     Therefore, both current co-ops are fully represented on the new TruServ
     co-op's Board of Directors.  In the future, annual elections will be held
     so all members can vote for their board representatives.

54.  How will the Board of Directors' relations change with
     the new management structure?

     The Board of Directors will continue to be responsible for and approve:
     -    the corporate management organization
     -    the operating plans
     -    the capital budget
     -    long-range strategic direction, and
     -    policies related to members.

     Based on Board input, the corporate management team will develop these
     plans and obtain the Board of Director's approval.

     Initially, Dan Cotter will be the Chairman/CEO.  Eventually, upon his
     retirement, he will be replaced by an elected retailer as Chairman and
     will not be replaced on the Board.  Paul Pentz will serve as a Director
     and President/COO until his retirement.  The President will always be a
     member of the Board.

                                       17
<PAGE>   58

55.  Who are the key executives and what is their background?

     Dan Cotter will be Chairman of the Board and CEO.  Dan, a recognized
     leader in the DIY industry, has been president of the Cotter organization
     for several years.  Dan grew up in the co-op business and has led his
     cooperative of True Value stores to the top of the industry.

     Paul Pentz, President and CEO of ServiStar Coast To Coast has a retailing
     background and has been an officer at ServiStar for nearly 20 years.  He
     has been President and CEO for the last four years.  Paul will be
     President and Chief Operating Officer of TruServ.  The rest of the officer
     staff is outlined and included in this document.

56.  How will the cost of services be impacted?

     The cost of services is expected to decline.  For some services, like the
     catalog for True Value members or price tickets for ServiStar Coast to
     Coast members, the cost of services will increase.  Generally, the merger
     plan reflects lower cost of services for members.

57.  How will the merger affect the Coast to Coast program?

     The transition to a common ServiStar Coast to Coast program will continue
     for the next 18 months.  For example:

     -    common pricing between ServiStar and Coast will be established.
     -    joint ServiStar Coast to Coast convention will be held in October
          1997 in Baltimore, and
     -    commonizing assortment will continue without reducing the Coast to
          Coast niches (e.g. housewares, gifts, auto accessories, mega-
          appliances/TV).  The True Value assortment will also enhance the
          housewares, school supply, gift, appliance, etc. offerings.

                                      18
<PAGE>   59

58.  How did Cotter & Company and ServiStar Coast to Coast approach the 
     issue of merging?

     The Board of Directors of each co-op realized that duplication of
     investment and the cost of development of new systems is not efficient for
     two-step distribution. It would be in the best interests of independent
     retailers to reduce the cost of doing business for all the co-ops and to
     improve the productivity of the capital invested in the co-op.

     The Boards of Directors believe the merger accomplishes these objectives.
     In July of 1996, corporate management of Cotter & Company and ServiStar
     Coast to Coast were directed to explore the possibility of merging the two
     co-ops.

     This evaluation was approached systematically and analytically.  Each
     co-op assigned three corporate officers and an outside consultant to
     analyze the possibility of the merger. The first meeting was held in late
     July 1996.

     In this meeting, the teams exchanged information on the marketing and
     financial status of their respective co- ops and identified a list of
     possible cost-saving and marketing synergies that could be realized with a
     merger. The opportunities appeared so significant that the teams indicated
     to corporate management and the Boards of Directors that a detailed study
     should be pursued as soon as possible.

     Over the last four months, the teams have studied the opportunities and
     identified the following synergies:


<TABLE>
     <S>                                   <C>
     Cost saving opportunities             Sales/Marketing opportunities
     -    Distribution center              -    Purchasing synergies
          consolidation                         from greater buying power
     -    Common routing of trucks         -    Reduced cost of services
     -    Production of ServiStar          -    Broader utilization of
          paint in Cotter factories             captive label brands
     -    Staff reduction in               -    Joint promotional
          administrative areas                  opportunities and
     -    More efficient use of                 sponsorships
          inventory investment             -    Broader and deeper L/BM
     -    New distribution                      programs
          strategies to improve            -    Niche marketing
          service levels                        opportunities
     -    Elimination of duplicate         -    Common and universal
          MIS/system investment                 retail systems.
     -    Merger of duplicate
          function i.e., print shop
     -    Reduced member capital
          investment.
</TABLE>

                                       19
<PAGE>   60

     Next, the teams developed the concept of the merger which entails the
     transfer of member stock investment on a one-to-one dollar basis. In order
     to ensure that this approach was fair to both owner groups, investment
     banking group William Blair was retained to determine a fair valuation for
     each co-op.

     In addition, the Board of Directors retained an auditing group to analyze
     the financial condition of the other co-op to ensure proper accounting
     procedures are being followed.

     Another outside consultant, Towers Perrin, was retained to assist in
     developing a plan to address human resource issues including severance and
     retention, and a plan to make the medical and other benefits common for
     both sets of employees.

     The Boards were updated frequently to allow full understanding of the
     opportunity and appropriate consideration of any issues.

     A business plan was developed for the Board of Directors evaluation of the
     merger. They were given several weeks to evaluate the proposal and ask
     questions. Finally, the Boards unanimously endorsed the merger plan on
     December 9, 1996.

59.  How did the investment banker William Blair & Company
     approach the valuation issue?

     William Blair & Company, an investment banking firm with extensive
     experience in mergers, approached their valuation opinion as follows:

     Step #1: A current situation analysis included the following aspects:
     -    history/background/financial  condition of each co-op
     -    DIY industry: size and trends
     -    competitive analysis at wholesale and retail
     -    prospects for each co-op going forward

     Step #2: Prepare a valuation of each co-op, considering the information
     collection in Step #1.

     Step #3: Prepare an evaluation of the financial benefits of the potential
     merger.

                                       20
<PAGE>   61

     Step #4: Render an opinion as to the fairness to each companies
     stockholders of the consideration to be received.

     Step #5: Report to the corporate management and the Boards of Directors
     their findings.

     William Blair & Company responded to the Boards of Directors that in their
     opinion the merger was fair to both sets of stockholders.  The identified
     synergies were realistic and attainable.  The consideration given to both
     sets of stockholders was appropriate.

60.  Why did the co-ops audit each other from a financial
     perspective?

     In mergers of this size, audits of the other party are normal and
     appropriate. This is a normal process of due diligence required by
     management to protect the shareholders of both companies. The auditors
     evaluate the following:

     -    quality of the assets on the balance sheet
     -    fairness of the liabilities as stated
     -    profitability of each co-op, and
     -    existence of undisclosed risk.

61.  What were the findings of the audit?

     The audit findings reflected:

     -    both companies financial statements adequately reflect the financial
          condition of each co-op
     -    no significant risks were identified which would have a material
          effect on the merger rationale.

62.  Why is there a 17 million cash redemption payment to
     True Value members?

     A $17 million cash redemption of existing True Value stock is being made
     to True Value members to help equalize their investment in the co-op.  The
     cash redemption is considered temporary because it will be paid back to
     the co-op in 7 years, but it helps offset the impact of changes in the
     investment plan described below.

                                       21
<PAGE>   62

     True Value members will be experiencing several changes in their co-op
     investment:
     1.  True Value is "A" stock requirement is increased from $1,000 to $6,000
         per location (minimum of 5 locations or $30,000 of common stock).
     2.  Cotter & Companies practice of issuing notes is being phased out by
         Cotter & Company, and will not be continued by TruServ. Therefore,
         True Value Members will not be earning interest on part of their co-op
         investment.

     To reduce the impact of this common "A" stock requirement and the
     discontinued interest-bearing notes, 14% of each True Value members common
     stock holdings will be redeemed in cash after the merger is effective.

     In addition, True Value Members also have several options to build their
     common "A" stock investment:
     1.  Transfer stock from their "B" stock holdings;
     2.  Transfer from notes that have already been issued;
     3.  Pay a fee for a 60-month period for any remaining deficiency; or
     4.  Cash in full of the difference between their current $1,000 and the
         $6,000 required common "A" stock investment per location.

63.  Why should I vote for this merger?

     The merger will have both a financial, marketing, and improved
     support/service benefit on your business.  From a financial viewpoint the
     merger will:
     -    Reduce your cost of acquisition (ie warehouse and promotional
          pricing)
     -    Utilize capital more efficiently
     -    Increase your rebates
     -    Higher efficiencies in paint manufacturing
     -    Offer $40 million retail conversion fund
     -    Redeem stock for members exceeding investment requirement

                                       22
<PAGE>   63

     From a marketing perspective, the merger will:
     -    Protect and strengthen your retail identity
     -    Offer broader assortments of product and additional captive label
          products
     -    Enhanced promotional opportunities
     -    Create the largest lumber/building materials co-op and enhance
          building power
     -    Offer broader opportunities in niche marketing (i.e., rental,
          commercial/industrial, nursery, etc.).

     From a service and support, the merger will...
     -    Offer higher service/fill rate levels
     -    Faster development of retail technology
     -    Reduced cost of services
     -    Broader and deeper services across many programs.

                                       23
<PAGE>   64

                                  Great Lakes
                              Paul Pentz Video to
                            ServiStar Coast To Coast
                                    Members

<PAGE>   65

Paul Pentz:

HELLO. I'M COMING TO YOU TODAY WITH SOME INCREDIBLY IMPORTANT AND EXCITING
NEWS. I'M HAPPY TO TELL YOU THAT MONDAY, DECEMBER 9, YOUR BOARD OF DIRECTORS
APPROVED AN AGGRESSIVE STEP FORWARD FOR THIS ORGANIZATION.

YOUR BOARD APPROVED A PLAN TO MERGE SERVISTAR COAST TO COAST CORPORATION WITH
COTTER & COMPANY.

I'M SURE YOU UNDERSTAND THAT THIS IS A MAJOR EVENT IN OUR INDUSTRY. ONCE THE
PLAN IS APPROVED BY THE RESPECTIVE MEMBERSHIPS, WE WILL CREATE A WHOLESALER
THAT IS $4.5 BILLION DOLLARS, AND 10,000 RETAILERS STRONG.

IN ONE BOLD MOVE, WE WILL LEVEL THE PLAYING FIELD FOR ALL OF YOU--THE
INDEPENDENT RETAILERS WHO HAVE BEEN BATTLING THE BIG BOX STORES AND NATIONAL
CHAINS FOR YEARS. WE ARE PURSUING THIS MERGER TO CHAMPION OUR MEMBERS AND GIVE
YOU A STRONGER COMPETITIVE ADVANTAGE AT RETAIL.

WHETHER YOU OWN A HARDWARE STORE, HOME CENTER, LUMBER YARD, RENTAL CENTER, HOME
AND GARDEN CENTER, OR A COMMERCIAL/INDUSTRIA L DISTRIBUTORSHIP, THIS MOVE IS
THE SUREST WAY TO DELIVER REAL BENEFITS THAT CAN HELP YOU COMPETE IN YOUR
MARKETPLACE.

AND I CAN TELL YOU EXACTLY HOW.

LOOK AT THE MARKET YOU OPERATE IN RIGHT NOW. YOU KNOW BETTER THAN ANYONE THAT
THE WAREHOUSE BOX STORES AND CHAINS CONTINUE TO EAT UP DIY MARKET SHARE. IN
FACT, AS IT STANDS TODAY, THE TOP 100 RETAILERS IN THE DIY INDUSTRY CONTROL
MORE THAN HALF THE NATIONAL MARKET.

LOCALLY, THE STORY IS NO DIFFERENT. LOWE'S OR HOME DEPOT MOVE INTO A NEW MARKET
AND CAPTURE 25 PERCENT ALMOST OVERNIGHT.

THEN THERE'S SEARS, WHICH HAS DECIDED TO BATTLE US FOR OUR CUSTOMERS.  THEY'RE
OPENING UP ANOTHER 200 STORES IN THE NEXT THREE YEARS.

WE CAN'T JUST SIT BACK AND LET THE INDUSTRY GET AWAY FROM US. WE HAVE TO CHANGE
THE DYNAMICS OF THE MARKET AND FIGHT FOR THE INDEPENDENT

<PAGE>   66

RETAILER. --WE NEED TO NARROW THE GAP BETWEEN WAREHOUSE BOX STORE PRICES AND
OUR OWN PRICES.

- --WE NEED TO DIFFERENTIATE OUR PRODUCT OFFERING. --WE NEED TO REDUCE YOUR COST
OF DOING BUSINESS SO YOU CAN SURVIVE IN THIS ERA OF DECLINING GROSS MARGINS.
- --WE NEED TO HELP YOU MAKE YOUR STORE MORE PRODUCTIVE TO ENHANCE THE GROSS
MARGIN DOLLARS YOU GENERATE.

AND YOU KNOW WHAT? WE CAN DO IT.

WE CAN DO IT BECAUSE COTTER & COMPANY HAS A VISION IDENTICAL TO OUR OWN.  FOR
MANY YEARS, OUR TWO ORGANIZATIONS HAVE BEEN SEPARATELY PURSUING IDENTICAL
GOALS: GREATER OPERATING EFFICIENCIES AT WHOLESALE, BROADER RETAIL SUPPORT
SERVICES, LEADING EDGE RETAIL TECHNOLOGY, AND GENERALLY SPEAKING A STRONGER
COOPERATIVE.

THE BOARD MADE THE DECISION TO MERGE BECAUSE IT REPRESENTS THE MOST DYNAMIC
STEP IN OUR ONGOING PROCESS OF GROWING THE BUSINESS AND LEADING THE INDUSTRY.

AS A COMBINED COOPERATIVE, WE WILL BE THE UNCONTESTED MARKET LEADER IN THE DIY
WHOLESALE INDUSTRY. WE WILL STRENGTHEN OUR BUYING POWER AND IMPROVE OUR
EFFICIENCIES.

MOST IMPORTANT, WE WILL ENHANCE OUR ABILITY TO PROVIDE INNOVATIVE SERVICES AND
SUPPORT THAT CAN HELP YOU PERFORM AND COMPETE MORE AGGRESSIVELY AT RETAIL.

THE MERGER OF THESE TWO ORGANIZATIONS MAKES SENSE AT EVERY LEVEL. WE CAN
CONSOLIDATE FUNCTIONS LIKE WAREHOUSING AND DISTRIBUTION. WE CAN SAVE MONEY ON
BACK-ROOM OPERATIONS LIKE ORDER PROCESSING AND BILLING. WE CAN LEVERAGE OUR
STRENGTH TO NEGOTIATE BETTER PRICES ON MERCHANDISE.

AND EVERY ONE OF THESE BENEFITS WILL HAVE A DIRECT AND SIGNIFICANT IMPACT ON
YOUR STORE. YOU CAN EXPECT BETTER RESPONSE, GREATER SERVICE, AND LOWER PRICES
FROM YOUR WHOLESALER. AND LET'S FACE IT, YOU'LL BE PART OF THE BIGGEST AND BEST
COOPERATIVE IN THE HISTORY OF THE HARDWARE WHOLESALE INDUSTRY.

DAN COTTER, PRESIDENT AND CEO OF COTTER & COMPANY, IS HERE WITH ME TODAY,
BECAUSE HE'S GOT SOME IMPORTANT THINGS TO SHARE WITH ALL OF YOU.

<PAGE>   67

BEFORE HE DOES THAT, HOWEVER, LET ME TELL YOU A LITTLE MORE ABOUT DAN'S
ORGANIZATION.

THE TRUE VALUE COOPERATIVE IS 5,400 MEMBERS STRONG. THESE MEMBERS OPERATE ALL
SIZES AND TYPES OF STORES, FROM THE NEIGHBORHOOD HARDWARE STORE TO LARGE LUMBER
YARDS.

AND EVERY YEAR THOSE 5,400 MEMBERS POOL ABOUT $2.4 BILLION DOLLARS IN THEIR
COOPERATIVE, WHICH COTTER USES TO PURCHASE MERCHANDISE AT COSTS INDIVIDUAL
MEMBERS COULDN'T POSSIBLY MATCH.

COTTER'S 15 DISTRIBUTION CENTERS STOCK NEARLY 60,000 SKUS, INCLUDING THE WIDELY
ACCLAIMED CAPTIVE LABEL BRANDS LIKE MASTER MECHANIC AND GREEN THUMB.

TRUE VALUE ALSO HAS TRU-TEST PAINTS, WHICH HAVE BEEN REPEATEDLY RANKED BY
CONSUMER REPORTS AS ONE OF THE BEST PAINT LINES ON THE MARKET.

TRU-TEST PAINTS ARE MANUFACTURED AT A HIGHLY EFFICIENT, COTTER-OWNED FACTORY,
MAKING IT AS AFFORDABLE AS IT IS RELIABLE. AND MEMBERS WHO PURCHASE TRU-TEST
PAINTS FROM COTTER RECEIVE AN 11.9% REBATE ON THOSE PURCHASES.

WE PLAN TO TAKE ADVANTAGE OF THEIR HIGH QUALITY PAINT FACTORY RIGHT AWAY.
YOU'LL STILL HAVE THE SERVISTAR BRAND OF PAINT YOUR CUSTOMERS RELY ON, BUT IT
WILL BE MANUFACTURED AT A LOWER COST, AND YOU WILL RECEIVE THE COTTER REBATES.

LIKE SERVISTAR COAST TO COAST, COTTER IS COMMITTED TO AN EVERYDAY VALUE RETAIL
PRICING STRATEGY. THEY ALSO PROVIDE THE LOWEST POSSIBLE GROSS MARGINS ON
WHOLESALE MERCHANDISE. FOR EXAMPLE, THEY OFFER PROMOTIONAL MERCHANDISE WITH
WHOLESALE GROSS MARGINS OF 6 PERCENT... THAT'S 4 PERCENT BELOW OUR NORMAL
LEVELS.

I'M SURE MOST OF YOU ARE FAMILIAR WITH COTTER & COMPANY'S NATIONAL ADVERTISING
PROGRAMS. THEIR ADVERTISING EFFORT INCLUDES SEVERAL COMPONENTS DESIGNED TO
BUILD THE TRUE VALUE BRAND NAME AND THE IMAGE OF THE COOPERATIVE AS A HELPFUL
RESOURCE FOR DO-IT-YOURSELF PROJECTS.

TRUE VALUE IS ALSO THE OFFICIAL HARDWARE SPONSOR OF MAJOR LEAGUE BASEBALL, THE
NATIONAL FOOTBALL LEAGUE, AND NASCAR.

THESE SPONSORSHIPS TAKE THE MESSAGE OF TRUE VALUE TO MILLIONS OF

<PAGE>   68

DO-IT- YOURSELFERS DURING ALL THE MAJOR SEASONS.

TRUE VALUE HAS MANY UNIQUE PROGRAMS. THEY HAVE LAUNCHED A JUST- ASK RENTAL
PROGRAM TO ANSWER THE IMPORTANT AND GROWING RENTAL MARKET.

THEIR COMMERCIAL SUPPLY NETWORK IS AN EXPANDING IN-STORE APPROACH TO SERVING
THE INDUSTRIAL CONSUMER.

AND GENERALLY, TRUE VALUE HAS PUT A LOT OF RESOURCES INTO DEVELOPING A STORE
DESIGN THAT APPEALS TO OLD AND NEW DO-IT-YOURSELF CUSTOMERS ALIKE.

AND OF COURSE, THERE'S TRUE ADVANTAGE, A COMPREHENSIVE RETAIL PROGRAM DESIGNED
TO CREATE A COMMON, QUALITY STANDARD FOR ALL TRUE VALUE RETAILERS.

TRUE ADVANTAGE ENCOMPASSES 12 RETAIL INITIATIVES THAT COVER EVERYTHING FROM
STORE SIGNAGE TO RETURN POLICIES. MEMBERS WHO ACHIEVE THE TRUE ADVANTAGE
INITIATIVES ARE AWARDED A 5 PERCENT INCREMENTAL REBATE ON PURCHASES AND ACCESS
TO LOW-INTEREST LOANS FOR STORE IMPROVEMENTS AND CONVERSIONS. SO YOU SEE,
COTTER AND COMPANY IS AN IDEAL FIT FOR OUR ORGANIZATION.

BUT I KNOW YOU WANT SPECIFICS. SO HERE'S MY GOOD FRIEND AND COLLEAGUE, DAN
COTTER, WHO WILL OUTLINE SOME OF THE SPECIFIC ADVANTAGES OF THE MERGER. DAN?

DAN COTTER:

PAUL AND I KNOW THAT WHAT YOU REALLY WANT TO KNOW IS HOW THIS MERGER IS GOING
TO EFFECT YOUR STORE AND YOUR BUSINESS. WE DID EVERYTHING POSSIBLE TO MAKE SURE
THE IMPACT WOULD BE A POSITIVE ONE.

WE STARTED LOOKING AT THE BENEFITS OF A MERGER BACK IN JULY OF 1996. WE HAD
INDEPENDENT RETAIL EXPERTS, INVESTMENT BANKERS AND ACCOUNTING FIRMS EVALUATE
THIS MERGER. EVERYONE AGREES THAT IT WILL MAKE ALL OF US STRONGER AND MORE
COMPETITIVE AT RETAIL.

FIRST OF ALL, AS OUR BUYERS HAVE A CHANCE TO NEGOTIATE LOWER COSTS FROM
MANUFACTURERS, WE PLAN TO PASS THOSE SAVINGS ON TO YOU.

WE EXPECT TO PROVIDE LOWER EVERYDAY WAREHOUSE PRICES. OVERALL, WE EXPECT A
MINIMUM 2 PERCENT IMPROVEMENT AS WE COMMONIZE WAREHOUSE PRICING.

<PAGE>   69

IN ADDITION TO THE MUSCLE OF OUR COMMON BUYING STAFF, OUR BUYERS WILL BE ABLE
TO NEGOTIATE GREATER JOINT PROMOTIONAL OPPORTUNITIES FOR OUR MEMBERS.

THIS MERGER WILL STRENGTHEN THE WHOLESALE COMPANY, WHICH WILL ALLOW US TO
REDUCE THE CAPITAL YOU ARE CURRENTLY REQUIRED TO INVEST IN YOUR WHOLESALER.

WE WILL ALSO LOWER YOUR DROP SHIP ADDER AND PROCESSING FEES, REDUCE BROKEN
CARTON CHARGES, AND REDUCE YOUR SERVICE CHARGES.

ANOTHER OBJECTIVE OF THIS MERGER IS TO IMPLEMENT A COMMON LOW COST LOGISTICS
AND DISTRIBUTION SYSTEM. WE ARE EXPLORING SEVERAL NEW CONCEPTS WITH A GOAL TO
IMPROVE YOUR BREADTH OF ASSORTMENT AND SERVICE LEVEL.  YOU'LL NOT ONLY HAVE
ACCESS TO A BROADER ASSORTMENT, BUT YOU WILL ALSO GAIN ACCESS TO POPULAR
CAPTIVE LABEL LINES SUCH AS MASTER MECHANIC AND GREEN THUMB.

AND THAT'S JUST THE BEGINNING.

SO YOU SEE, THERE IS A LOT TO GAIN FROM THIS MERGER.

BUT WE UNDERSTAND THAT ANY CHANGE-- EVEN GREAT AND BENEFICIAL CHANGE-- CAN BE
DIFFICULT. SO WE HAVE MAPPED OUT A CAREFUL AND DELIBERATE PLAN TO MAKE SURE
THIS MERGER DELIVERS MAXIMUM BENEFITS AND MINIMUM INTERRUPTION TO YOUR RETAIL
BUSINESS.

SIGNIFICANTLY, AS WE PURSUE THE EFFICIENCIES OF COMMON SYSTEMS, WE WILL
ESTABLISH A $40 MILLION CONVERSION FUND TO HELP MEMBERS MAKE STORE
IMPROVEMENTS, IMPLEMENT LINE CONVERSIONS, AND CONVERT TO NEW ORDER PROCESSING
SYSTEMS.

PAUL PENTZ:
THE FUND HAS THREE COMPONENTS.ONE--SERVISTAR COAST TO COAST MEMBERS WILL BE
REIMBURSED FOR COSTS ASSOCIATED WITH CONVERTING TO THE TRUSERVE PRICING SYSTEM
AND POSSIBLE VENDOR CONSOLIDATIONS.

TWO--AN INFORMATION SYSTEMS FUND WILL BE AVAILABLE TO ALL MEMBERS TO DEFRAY THE
COSTS OF COMPUTERIZING THEIR STORE OR ADDDING SOFTWARE ENHANCEMENTS TO
COMMUNICATE WITH THE NEW OPERATING SYSTEMS.

A RETAIL STORE DEVELOPMENT FUND OF $16 MILLION WILL BE AVAILABLE TO ASSIST ALL
MEMBERS IN UPDATING, IMPROVING THEIR CURRENT OPERATION, OR

<PAGE>   70

EVEN OPENING A NEW STORE. THIS RETAIL CONVERSION FUND WILL BE UNIQUE IN THE
INDUSTRY AND IS EXPECTED TO ADD SIGNIFICANT VALUE TO THE MERGER.

AND LET'S NOT FORGET ABOUT RETAIL AUTOMATION. ONE OBJECTIVE OF THIS MERGER IS
TO ASSIST ALL STORES TO COMPUTERIZE. AS A COMBINED ORGANIZATION, YOUR COSTS
WILL BE LOWERED AS WE PURSUE THIS ESSENTIAL BUSINESSNO MATTER HOW YOU LOOK AT
IT, THIS MERGER IS A NATURAL AND FORWARD- LOOKING STEP IN AN INDUSTRY THAT HAS
CLEARLY RECOGNIZED THE VALUE AND IMPORTANCE OF CONSOLIDATION.

PAUL:

AND WE'RE LEADING THE WAY. THIS MERGER WILL CREATE THE MOST POWERFUL
COOPERATIVE IN THE INDUSTRY. THAT MEANS YOU WILL BE SERVED BY A FORTUNE 500
WHOLESALER THAT CAN PROVIDE GREATER RETAIL SUPPORT, BETTER TECHNOLOGY, MORE
POWERFUL PURCHASING LEVERAGE, AND A WIDER RANGE OF PROGRAMS FOR YOU TO DEPLOY
AT RETAIL..AND THE POWER TO MAKE ALL OF THIS HAPPEN BEGINS WITH YOU.

IN MID-JANUARY, WE WILL BE DISTRIBUTING THE MERGER PLAN, PROXY DOCUMENTS, AND
OTHER INFORMATION TO EACH OF YOU, THE MEMBERS OF SERVISTAR COAST TO COAST. WE
CAN'T DO IT SOONER, BECAUSE THE GOVERNMENT REQUIRES A QUIET PERIOD AFTER THE
ANNOUNCEMENT OF THIS MERGER.

THAT'S STANDARD PRACTICE, BUT UNFORTUNATELY, IT MEANS WE CAN'T AGGRESSIVELY
SOLICIT YOUR SUPPORT FOR THIS MERGER IN THE NEXT MONTH OR SO.

WHAT WE CAN DO IS ANSWER QUESTIONS AND OFFER ADDITIONAL INFORMATION, AND THIS
VIDEO ARRIVED WITH AN EXTENSIVE Q&A DOCUMENT THAT SHOULD HELP YOU UNDERSTAND
THE DETAILS OF THIS PLAN.

ONCE THE PROXY DOCUMENTS ARE MAILED IN JANUARY, WE'LL BE SPENDING LOTS OF TIME
WITH YOU IN THE FIELD AND AT THE JANUARY CONVENTIONS TALKING ABOUT THIS MERGER.
WE KNOW THAT THE MORE INFORMATION WE CAN PROVIDE, THE MORE ANXIOUS YOU WILL BE
TO GET THIS MERGER UNDERWAY.

ALL PROXY VOTES WILL BE DUE BY MARCH FIRST, 1997, AND WE WILL ANNOUNCE THE
RESULTS AT THAT TIME.


WE KNOW YOU HAVE MANY QUESTIONS, AND WE'RE GOING TO DO OUR BEST,

<PAGE>   71

TOGETHER WITH THE REST OF THE MANAGEMENT TEAM, YOUR BOARD OF DIRECTORS, AND THE
SALES FORCE, TO GET YOU THE ANSWERS YOU NEED TO WEIGH THIS VOTE EFFICIENTLY.

AND WHEN YOU LOOK AT ALL THE FACTS, WEIGH THE PROS AND CONS, AND EVALUATE WHAT
THIS MERGER CAN MEAN FOR YOUR BUSINESS, THE VALUE OF THIS MERGER WILL BE
CRYSTAL CLEAR.

IT WILL BE EVIDENT, IF IT ISN'T ALREADY, THAT THIS MERGER IS OUR STRONGEST,
MOST EFFECTIVE, AND STRATEGICALLY SOUND OPPORTUNITY TO COMPETE AGAINST THE
COMPETITION ... AND SUCCEED.

SO UNTIL WE GET A CHANGE TO TALK FACE TO FACE, THINK ABOUT THIS: YOU ARE ABOUT
TO BECOME PART OF THE GREATEST HARDWARE COOPERATIVE SINCE THE DO-IT- YOURSELF
INDUSTRY WAS BORN.

HISTORY IS BEING WRITTEN, AND YOU'RE THE AUTHOR.

TAKE THAT THOUGHT WITH YOU INTO A BRIGHT AND SUCCESSFUL HOLIDAY.



© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission