MOORE BENJAMIN & CO
DEF 14A, 1994-03-28
PAINTS, VARNISHES, LACQUERS, ENAMELS & ALLIED PRODS
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                                  SCHEDULE 14A
                                 (RULE 14A-101)
                    INFORMATION REQUIRED IN PROXY STATEMENT
                            SCHEDULE 14A INFORMATION
                Proxy Statement Pursuant to Section 14(a) of the
               Securities Exchange Act of 1934 (Amendment No.  )

        Filed by the registrant                     [X]
        Filed by a party other than the registrant  [ ]
        Check the appropriate box:
        [ ] Preliminary proxy statement
        [X] Definitive proxy statement
        [ ] Definitive additional materials
        [ ] Soliciting material pursuant to Rule 14a-11(c) or Rule 14a-12

                               BENJAMIN MOORE & CO.
- --------------------------------------------------------------------------------
                (Name of Registrant as Specified in Its Charter)

                                      N/A
- --------------------------------------------------------------------------------
                   (Name of Person(s) Filing Proxy Statement)

Payment of filing fee (Check the appropriate box):

    [X]  $125 Exchange Act Rule 0-11(c)(1)(ii), 14a-6(i)(1), or 14a-6(j)(2).

    [ ]  $500 per each party to the controversy pursuant to Exchange Act Rule
14a-6(i)(3).

    [ ]  Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and
0-11.

    (1) Title of each class of securities to which transaction applies:

- --------------------------------------------------------------------------------

    (2) Aggregate number of securities to which transaction applies:

- --------------------------------------------------------------------------------

    (3) Per unit price or other underlying value of transaction computed
        pursuant to Exchange Act Rule 0-11:(1)

- --------------------------------------------------------------------------------

    (4) Proposed maximum aggregate value of transaction:

- --------------------------------------------------------------------------------

    [ ]  Check box if any part of the fee is offset as provided by Exchange Act
Rule 0-11(a)(2) and identify the filing for which the offsetting fee was paid
previously. Identify the previous filing by registration statement number, or
the form or schedule and the date of its filing.

    (1) Amount previously paid:

- --------------------------------------------------------------------------------

    (2) Form, schedule or registration statement no.:

- --------------------------------------------------------------------------------

    (3) Filing party:

- --------------------------------------------------------------------------------

    (4) Date filed:

- --------------------------------------------------------------------------------

- ---------------
(1) Set forth the amount on which the filing fee is calculated and state how it
    was determined.



<PAGE>

                                 Benjamin Moore & Co.

                             ___________________________

                       NOTICE OF ANNUAL MEETING OF SHAREHOLDERS
                             ___________________________


             The Annual Meeting of the Shareholders of Benjamin Moore &  Co.
          will be held on Thursday, the  21st day of April, 1994, at  11:00
          o'clock in  the morning, New  Jersey time, at the  Woodcliff Lake
          Hilton, Chestnut Ridge  Road and Tice Boulevard,  Woodcliff Lake,
          New Jersey, for the following purposes:

             1.     To  elect  six  (6) Class  III  Directors  to hold
               office for  three years, one  (1) Class II  Director to
               hold office for two years  and one (1) Class I Director
               to hold office for one year.

             2.     To amend the Certificate  of Incorporation of  the
               Company  so as  to increase  the  number of  authorized
               shares to  40,500,000 shares, consisting  of 40,000,000
               shares of Common Stock, par value Ten Dollars ($10) per
               share  and 500,000 shares of Preferred Stock, par value
               Ten  Dollars ($10)  per share,  as  recommended by  the
               Board of Directors.

             3.     To amend  the Bylaws  of the  Company relating  to
               committees   and  to   ratify  committee   actions,  as
               recommended by the Board of Directors.

             4.     To transact such other business as may properly be
               brought before the meeting, or any adjournment thereof.

             In accordance  with the  Bylaws of  the Company,  the Board  of
          Directors has fixed  the close of business  on March 1, 1994,  as
          the record date for the  meeting.  Accordingly, only shareholders
          of record  at the  close of business  on March  1, 1994,  will be
          entitled to notice of and to vote at the meeting.

             Whether  or not  you expect  to be  personally present  at  the
          meeting,  please complete,  date, sign  and  return the  enclosed
          proxy in the envelope which is provided.

             If you  attend, we  invite  you  to stay  for lunch  after  the
          meeting.  In order that we may plan for lunch, we request you  to
          please complete  and return the  enclosed card together  with the
          proxy.





<PAGE>

          Montvale, New Jersey
          March 28, 1994

                                      BY ORDER OF THE BOARD OF DIRECTORS

                                                             John T. Rafferty
                                                                 Secretary






                                   PROXY STATEMENT


          General

             This  Proxy  Statement  is  furnished  in  connection  with the
          solicitation by the Board of Directors of Benjamin Moore & Co., a
          New Jersey corporation (the "Company"),  of proxies to be used at
          the Annual Meeting of Shareholders to be held on the 21st  day of
          April, 1994, at 11:00 o'clock in the morning, New Jersey time, or
          at any adjournment or adjournments thereof.  Only shareholders of
          record at the  close of business  on March 1,  1994 (the  "Record
          Date") will be entitled to notice of and to vote at the Meeting.

             The principal executive offices of  the Company are  located at
          51 Chestnut Ridge  Road, Montvale, New Jersey 07645.   This Proxy
          Statement  and   the  related   Notice  of   Annual  Meeting   of
          Shareholders and proxy were first  sent or given to  shareholders
          on or about March 28, 1994.

             The Company's  Annual Report  to  Shareholders  for the  fiscal
          year  ended  December 31,  1993, including  financial statements,
          accompanies this Proxy Statement and the related Notice of Annual
          Meeting of Shareholders and proxy.

             The cost of  the solicitation of proxies  will be borne  by the
          Company.  In addition  to the solicitation of  proxies by use  of
          the mails, the  Company may use the services of  its officers and
          regular employees  (none of  whom will  receive any  compensation
          therefor  in addition to  their regular compensation)  to solicit
          proxies, personally or  by telephone.   Arrangements may also  be
          made  with banks, brokerage houses and other custodians, nominees
          and fiduciaries to forward the proxy materials  to the beneficial
          owners,  and  the  Company may  reimburse  such  banks, brokerage
          houses, custodians, nominees and fiduciaries for their reasonable
          expenses in connection therewith.   At the 1993 Annual Meeting of
          Shareholders,  more than  92%  of  the  outstanding  shares  were
          represented at the meeting in person or by proxy.


                                          1


<PAGE>


          Outstanding Shares

             As  of the  close of  business  on  March 1,  1994, there  were
          9,640,468  shares   of Common  Stock,  par value  $10 per  share,
          outstanding.  Each share of Common  Stock is entitled to one vote
          on all matters with respect to which holders thereof are entitled
          to  vote, as  set  forth  in the  accompanying  Notice of  Annual
          Meeting of Shareholders.

          Proxy Procedure

             The form  of proxy provides space  for a shareholder to vote in
          the election of Directors and  on the proposals described in this
          Proxy Statement or to  withhold authority to vote for  any or all
          nominees for the  Board of Directors or to abstain from voting on
          the   amendment  of  the  Certificate  of  Incorporation  or  the
          amendment of the Bylaws if the shareholder chooses to do so.  The
          election of Directors requires a  plurality of the votes cast and
          approval of the amendment of the Certificate of Incorporation and
          approval of  the amendment of  the Bylaws relating  to committees
          and  ratification of committee actions each requires for adoption
          the  affirmative vote  of 66  2/3% of  the outstanding  shares of
          Common  Stock of  the  Company  entitled to  vote  thereon.   For
          purposes of determining the number of votes cast, only those cast
          "FOR" or "AGAINST" are included.  A  proxy will be voted in favor
          of the  proposals to amend  the Certificate of  Incorporation and
          Bylaws  unless the proxies are otherwise instructed.  Abstentions
          and broker non-votes are counted only for purposes of determining
          whether  a quorum  is present  at the  Meeting.   Abstentions and
          broker  non-votes will  have the  effect  of a  vote against  the
          proposals to amend  the Certificate of Incorporation  and Bylaws.
          Votes  on  each of  the above  matters  will be  counted  by duly
          appointed inspectors of  election, whose responsibilities  are to
          ascertain  the number of shares  outstanding and the voting power
          of  each,  determine the  number  of  shares represented  at  the
          Meeting and the validity of  proxies and ballots, count all votes
          and report the results to the Company.

             A properly completed, signed and dated  proxy which is received
          prior  to the  Meeting  will  be voted  in  the manner  specified
          therein.  If  authority to vote for  one or more of  the nominees
          for  election as Director  has not been withheld  on the proxy in
          accordance with  the instructions  set forth  thereon, the  proxy
          will be voted for the election of all such nominees; if authority
          to vote for  one or more of  such nominees has been  so withheld,
          the proxy  will only be voted for the  election of the balance of
          such nominees.  The  proxy will be voted for not  more than eight
          (8) Directors.  

             At the  date of this  Proxy Statement, the  Board of  Directors
          does not know  of any  matters to be  brought before the  Meeting
          which  are not  set forth  in the  accompanying Notice  of Annual
          Meeting of Shareholders.  A proxy in  the accompanying form  will
          confer discretionary  authority with  respect to  any such  other
          matter.  If any such other matter or matters are properly brought
          before  the  Meeting or  any  adjournment(s) thereof,  it  is the
          intention of the persons named  in the accompanying form of proxy
          to vote the  shares represented thereby in  accordance with their
          best judgment.

             A shareholder  may revoke his  or her proxy  by giving  written
          notice of revocation  to the Secretary of the  Company before the
          proxy  is voted  at the  Meeting, by  executing and  delivering a
          later dated proxy, or by attending the Meeting  and voting his or
          her shares in person.

                                PRINCIPAL SHAREHOLDERS

             Set forth  below is certain  information, as of  March 1,  1994
          (or in the case of interests under the Company's Employees' Stock
          Ownership Benefit  Plan the  most recent  allocation date),  with
          respect to  each person who, to the knowledge of the Company, may
          be  deemed  to  own  beneficially  (within  the  meaning  of  the


                                          2


<PAGE>

          applicable rules and  regulations of the Securities  and Exchange
          Commission) more than five percent of the Company's Common Stock.
          In reviewing the following table, it should be noted that  as set
          forth in  the notes thereto,  a substantial number of  the shares
          are held in  trusts, the trustees of  which are more than  one of
          the  persons named below;  accordingly, the number  of shares set
          forth  opposite   the  name   of  each   such  person  (and   the
          corresponding percentage  ownership represented  thereby) refers,
          in several instances, to the same shares.

                                          Shares Owned      Approximate
                                          Beneficially     Percentage of
                                             as of          Outstanding
               Name and Address           March 1, 1994       Shares
               ----------------           -------------     ------------

               Benjamin M. Belcher, Jr.    1,313,240 (1)       13.6
               51 Chestnut Ridge Road
               Montvale, New Jersey 07645

               John C. Moore               1,359,318 (2)       14.1
               51 Chestnut Ridge Road
               Montvale, New Jersey 07645

               Richard Roob                1,168,039 (3)       12.1
               51 Chestnut Ridge Road
               Montvale, New Jersey 07645

               Maurice C. Workman            510,938 (4)        5.3
               51 Chestnut Ridge Road
               Montvale, New Jersey 07645

               Benjamin Moore & Co.          502,784 (5)        5.2
               Employees' Stock
               Ownership Benefit Plan Trust
               51 Chestnut Ridge Road
               Montvale, New Jersey 07645

          (1)  Includes 688,198 shares held by trusts of which Mr. Belcher,
             Jr. is  co-trustee.  The other  co-trustees of said trusts  are
             as  follows:   (a) trusts  holding a  total of  59,200 of  such
             shares--individuals  having no  affiliation with  the  Company;
             (b) trusts holding 24,000  of such shares--Mr. Vail; (c) trusts
             holding  596,998 of such  shares--Mr. Roob  and Mr.  Moore; and
             (d) a  trust holding 8,000  of such shares--Mrs.  Wardell.   In
             each  case, the co-trustees are empowered to make all decisions
             in respect of  the shares, including the voting and disposition
             thereof.   Also, Mr.  Belcher, Jr. is one  of three trustees of
             the   Company's   Employees'  Stock   Ownership  Benefit   Plan
             (described hereafter) which owns 502,784  shares.  Mr. Belcher,
             Jr. has an interest under  the Plan in 1,848 shares.  The other
             trustees are Mr. Maurice C. Workman and Mr. Richard Roob,  each
             of  whom is a Director of the Company.   Mr. Belcher Jr.'s wife
             owns 724 shares which  are not counted  above, and in which  he
             disclaims any beneficial interest.

          (2)  Includes  1,340,978 shares held by trusts of which Mr. Moore
             is  a co-trustee.  The  other co-trustees of said trusts are as
             follows:  (a)  trusts holding 596,998 of such shares--Mr.  Roob
             and  Mr.  Belcher,  Jr.;  (b)  trust holding  346,608  of  such
             shares--brothers of  Mr. Moore  who  are not  named above,  Mr.
             Moore's niece  and Mr. John C. Moore, Jr., Mr.  Moore's son who
             is  a  nominee for  election  as  a Director;  and  (c)  trusts
             holding   397,372  of   such  shares--an  attorney   having  no
             affiliation with  the Company.  In  each case, the  co-trustees
             are empowered to make  all decisions in respect of the  shares,


                                          3

<PAGE>

             including the voting and  disposition thereof.  Mr. Moore is  a
             second cousin, once removed,  of Mr. Belcher, Jr.  Mr.  Moore's
             wife owns  4,950 shares  which are  not counted  above, and  in
             which he disclaims any beneficial interest.

          (3)  Includes 626,757 shares held by  trusts of which Mr. Roob is
             a co-trustee.   The  other co-trustees  of said  trusts are  as
             follows:   (a) trusts holding 596,998 of such shares--Mr. Moore
             and  Mr.  Belcher, Jr.;   (b)  a trust  holding 19,200  of such
             shares--Mrs. Wardell  and Mr.  Vail; and  (c)  a trust  holding
             10,559 of  such shares -- an  individual having no  affiliation
             with  the Company and a  retiree of the Company.  Mr. Roob also
             is sole trustee of a  trust holding 6,852 of  such shares.   In
             each case, the trustees are empowered to make all decisions  in
             respect  of the  shares, including  the voting  and disposition
             thereof.   Also,  Mr.  Roob  is one  of three  trustees  of the
             Company's Employees'  Stock Ownership  Benefit Plan  (described
             hereafter)  which  owns  502,784  shares.    Mr.  Roob  has  an
             interest under  the Plan in 2,541  shares.  The other  trustees
             are Mr.  Benjamin M. Belcher, Jr.  and Mr. Maurice C.  Workman,
             each of  whom is a  Director of the Company.    Mr. Roob's wife
             owns  7,800 shares  and  each of  his  two daughters  owns  200
             shares, which are not counted above, and in which he  disclaims
             any beneficial interest.


          (4)  Mr.  Workman is  one  of  three  trustees of  the  Company's
             Employees' Stock Ownership  Benefit Plan  (described hereafter)
             which owns 502,784 shares of which Mr. Workman has an  interest
             under  the Plan in  3,469 shares.   The  other trustees are Mr.
             Benjamin  M. Belcher, Jr. and Mr. Richard Roob, each of whom is
             a  Director of  the Company.   Mr.  Workman's wife  owns  2,085
             shares which are not  counted above, and in which he  disclaims
             any beneficial interest.


          (5)  The  Company's  Employees'  Stock  Ownership  Benefit   Plan
             (described hereafter) owns these shares  and the three trustees
             are Mr.  Benjamin M.  Belcher, Jr.,  Mr. Richard  Roob and  Mr.
             Maurice C. Workman, each of whom is a Director of the Company.

                                    PROPOSAL NO. 1
                                ELECTION OF DIRECTORS

             Pursuant  to the  Company's  Certificate  of Incorporation  and
          Bylaws,  the Board  of Directors  is divided into  three classes.
          Each year the Directors in one  class are elected to serve  terms
          of three years.

             The Board of Directors has nominated Ward C. Belcher, Ralph  W.
          Lettieri, Lee C. McAlister, Richard Roob and Maurice C.  Workman,
          all of whom  were previously elected by the  shareholders and are
          currently Directors  of the  Company, for  election as  Class III
          Directors  at  the  1994  Annual  Meeting of  Shareholders.    In
          addition, the  Board of Directors  has nominated  John C.  Moore,
          Jr., the son of John C. Moore who currently is a Director and who
          will  retire  as  a  Director  at  the  1994  Annual  Meeting  of
          Shareholders, for  election as a  Class III Director at  the 1994
          Annual  Meeting.    These  nominees  for  election as  Class  III
          Directors,  if elected,  will each hold  office for  a three-year
          term until  the 1997 Annual  Meeting of Shareholders and  until a
          successor has been duly elected and qualified.   

             The Board  of Directors has  also nominated Frank  W. Burr  and
          Gerald W. Moore  for election as Class II and  Class I Directors,
          respectively.   Mr. Frank W.  Burr, if elected, will  hold office
          for a two-year term until the 1996 Annual Meeting of Shareholders
          and until his  successor has been duly elected  and qualified and
          Mr. Gerald W.  Moore, if elected, will hold office for a one-year
          term until the 1995 Annual  Meeting of Shareholders and until his
          successor has been duly elected and qualified.

                                          4

<PAGE>

             The persons named as proxies in the accompanying form of  proxy
          have  advised the Company that, unless otherwise instructed, they
          intend to  vote the shares  covered by duly executed  proxies for
          the  election of  Ward  C.  Belcher, Ralph  W.  Lettieri, Lee  C.
          McAlister, Richard Roob, Maurice C. Workman, John  C. Moore, Jr.,
          Frank W. Burr  and Gerald  W. Moore.   All of  the nominees  have
          agreed to serve if elected.  Should any such person become unable
          or unavailable  for election  as a Director,  an event  which the
          Board of Directors does not anticipate, the individuals appointed
          as proxies reserve the right to vote such shares for the election
          of such  substitute  nominee(s) as  the  Board of  Directors  may
          propose.

             The  following  table  sets  forth  certain  information   with
          respect  to  the six  (6)  nominees  for  election as  Class  III
          Directors to hold office for three years, the one (1) nominee for
          election as a Class II Director to hold office for two  years and
          the one (1)  nominee for election as  a Class I Director  to hold
          office for a term of one year,  and with respect to each Director
          whose term of  office will continue after the Meeting.   See also
          "Ownership of Securities by Nominees and Directors", below.

                                Nominees For Election


<TABLE><CAPTION>
                                                                                      Year Term       Served as
                                                                                      of Office      a Director
          Name                      Age               Principal Occupation           Will Expire        Since
          ----------------------   -----   ---------------------------------------   -----------     ----------
          <S>                      <C>     <C>                                       <C>             <C>       
          Class III Directors

          Ward C. Belcher           47     Vice President-Operations of the              1997            1988  
                                           Company since 1989 (1)

          Ralph W. Lettieri         74     Consultant to the Company since 1988;         1997            1967
                                           Executive Vice President of the Company
                                           from 1977 until retirement in 1988

          Lee C. McAlister          72     Consultant to the Company since 1982          1997            1967

          John C. Moore, Jr.        49     Employed by Electronic Data Systems (EDS)     1997             -- 
                                           Consulting Business Unit which consults
                                           on the use of information technology for the
                                           operational needs of business, since 1989

          Richard Roob*+            61     Chairman of the Board of Directors            1997            1979
                                           of the Company since 1984

          Maurice C. Workman*+      65     President of the Company since 1970           1997            1963


          Class II Director

          Frank W. Burr             57     Executive Vice President of Alliance          1996             --
                                           Capital Management, L.P., an investment
                                           management company, which is affiliated
                                           with Equitable Life Insurance Company,
                                           from 1989 until retirement in 1993; since
                                           retirement has been an advisor to pension
                                           funds and a private investor
</TABLE>

                                          5

<PAGE>

<TABLE><CAPTION>
                                                                                      Year Term       Served as
                                                                                      of Office      a Director
          Name                      Age               Principal Occupation           Will Expire        Since
          ----------------------   -----   ---------------------------------------   -----------     ----------
          <S>                      <C>     <C>                                       <C>             <C>       

          Class I Director

          Gerald W. Moore            61    Private investor from 1989 to the present.    1995            --
                                           Formerly Associate Editor of Equipment 
                                           Distribution magazine

                                           Directors Whose Terms of Office
                                           Will Continue After the Meeting

          Class II Directors

          Charles H. Bergmann*+Sec.  79    President, Palmer Display                     1996           1984
                                           Associates  since 1962 (2)

          Sara B. Wardell Sec.       51    Managing Director, Scoville Memorial Library, 1996           1987
                                           Salisbury, CT, from 1978 to 1993 and since
                                           then has been a library  consultant (1)

          Joseph Sobie               59    President of Benjamin Moore & Co., Limited    1996           1987
                                           since 1982

          Charles C. Vail            50    Vice President-Human Resources                1996           1986
                                           of the Company since 1988 

          Ward B. Wack +             62    Consultant to the Company since 1978 (1)      1996           1975


          Class I Directors

          Benjamin M. Belcher, Jr.*  59    Executive Vice President of the               1995           1975
                                           Company since 1991; Vice 
                                           President-Planning and Secretary
                                           of the Company from  1983 to 1991 (1)

          Yvan Dupuy                 42    Vice President-Sales and Marketing            1995           1990
                                           of the Company since 1988

          William J. Fritz*          63    Vice President-Finance and Treasurer of       1995           1980
                                           the Company since 1985 

          Michael C. Quaid +Sec.     67    Consultant to the Company since 1991;         1995           1973
                                           Executive Vice President
                                           of the Company from 1988 until
                                           retirement in 1991
</TABLE>
          ______________
              * Member of the Executive and Finance Committee.
              + Member of the Audit Committee.
           Sec. Member of the Stock Option Plan Committee.

             (1)    Messrs. B.  M.  Belcher,  Jr. and  W.  C.  Belcher  are
               brothers, Mrs. Wardell is their sister and Mr. Wack is their
               first cousin.

             (2)    Palmer  Display  Associates,   which  manufactures  and
               produces  advertising  and  promotional displays,  became  a
               division of Graphic Communications, Inc. in November 1993.

                                        6

<PAGE>

          Ownership of Securities by Nominees and Directors

             Set forth  below is certain  information, as of  March 1, 1994
          (or in the case of interests under the Company's Employees' Stock
          Ownership Benefit  Plan the  most recent  allocation date),  with
          respect to  the shares of Common  Stock of the Company,  and with
          respect to  the Common Shares  of its Canadian  subsidiary, which
          may be deemed to be beneficially owned (within the meaning of the
          applicable rules and  regulations of the Securities  and Exchange
          Commission), by  each nominee for  election as a Director  of the
          Company,  by each  of its  Directors,  by each  of the  executive
          officers  named in the Summary Compensation Table appearing below
          and by  its Directors and officers as a  group.  In reviewing the
          following  table, it  should be noted  that as  set forth  in the
          notes thereto,  a substantial  number of the  shares are  held in
          trusts, the trustees  of which are more  than one of  the persons
          named below; accordingly, the number of shares set forth opposite
          the  names of each such person  (and the corresponding percentage
          ownership presented below)  refers, in several instances,  to the
          same shares.

<TABLE><CAPTION>
                                                                                    Shares of
                                           Shares of            Approximate         Canadian            Approximate
                                            Company            Percentage of       Subsidiary          Percentage of
                                           Owned as of          Outstanding        Owned as of          Outstanding
          Name                               3/1/94                Shares             3/1/94              Shares
          ----                             -----------         -------------       -----------         ------------
          <S>                              <C>                 <C>                 <C>                 <C>         
          Benjamin M. Belcher, Jr.                  (1)                  (1)             8,270 (15)             .6 
          Ward C. Belcher                   236,945 (2)              2.5                 5,490 (16)           *    
          Charles H. Bergmann                84,145 (3)               .9
          Frank W. Burr
          Yvan Dupuy                          5,595 (4)                *                 1,000                *
          William J. Fritz                   14,385 (5)                *
          Ralph W. Lettieri                  13,950 (6)                *
          Lee C. McAlister                   25,000 (7)                *                   900                *
          Gerald W. Moore                    84,240 (8)               .9
          John C. Moore                             (1)                  (1)             4,800 (17)           *
          John C. Moore, Jr.                346,958 (9)              3.6
          Sara B. Wardell                   231,708 (10)             2.4                 3,060                *
          Michael C. Quaid                   20,000 (11)               *                 1,800                *
          Richard Roob                              (1)                  (1)             7,200 (18)             .6
          Joseph Sobie                          200                    *                34,465 (19)            2.7
          Charles C. Vail                   113,741 (12)             1.2
          Ward B. Wack                      250,226 (13)             2.6                 6,700                  .5
          Maurice C. Workman                        (1)                  (1)             1,000                *
          Directors and Officers          3,031,495 (14)            31.4                65,085 (14)            5.1
          as a group (18 persons, 
          including the above)

</TABLE>
                                        7

<PAGE>
          _________
             *      Represents .4%  or less  of the  outstanding shares  of
               Common Stock of the Company or its Canadian subsidiary.
             (1)    Reference  is made to  the information set  forth under
               the caption "Principal Shareholders" above, and to the table
               and the notes thereunder.
             (2)    Mrs.  Belcher owns 3,920 shares of the Company's Common
               Stock of which 2,196 shares  are held as Custodian under the
               Uniform Gifts  to Minors  Act.   Mr.  Belcher disclaims  any
               beneficial  interest in such  shares which are  not included
               above.  Includes 36,624 shares of the Company's Common Stock
               held by  trusts of which Mr.  Belcher is a co-trustee.   The
               co-trustees are empowered  to make all decisions  in respect
               of  the shares.   Also  includes 1,200  shares in  which Mr.
               Belcher has an interest under the Company's Employees' Stock
               Ownership  Benefit  Plan.    In  addition,  Mr.  Belcher  is
               Custodian of  28,803 of such  shares held under  the Uniform
               Gifts to Minors Act.
             (3)    Mrs.  Bergmann  owns  13,081  shares of  the  Company's
               Common  Stock.     Mr.  Bergmann  disclaims  any  beneficial
               interest in such shares.
             (4)    Includes 855 shares in which  Mr. Dupuy has an interest
               under the Company's Employees' Stock Ownership Benefit Plan.
             (5)    Includes  1,885  shares  in  which  Mr.  Fritz  has  an
               interest under  the  Company's  Employees'  Stock  Ownership
               Benefit Plan.
             (6)    Mrs. Lettieri owns 9,050 shares of the Company's Common
               Stock.   Mr. Lettieri  disclaims any beneficial  interest in
               such shares.
             (7)    Mrs.  McAlister  owns  2,000 shares  of  the  Company's
               Common  Stock.    Mr.  McAlister  disclaims  any  beneficial
               interest in such shares.
             (8)    Held by  two trusts of which  Mr. Gerald W. Moore  is a
               co-trustee.  The other co-trustees are:  (a) a trust holding
               49,416  of such shares a brother  of Mr. Gerald W. Moore and
               (b)  a trust  holding 34,824  of  such shares  a bank.   The
               co-trustees are empowered  to make all decisions  in respect
               of the shares, including the voting and disposition thereof.
             (9)    Includes 346,608  shares held by  a trust of  which Mr.
               John  C. Moore,  Jr. is  a co-trustee  with his  father, two
               uncles and cousin.   The co-trustees  are empowered to  make
               all decisions in respect of the shares, including the voting
               and disposition thereof.
            (10)    Includes 51,200  shares held  by trusts  of which  Mrs.
               Wardell  is a  co-trustee.   The  other co-trustees  of said
               trusts are  as follows:   (a) trust  holding 19,200  of such
               shares--Mr.  Roob and Mr. Vail;  (b) trust holding 24,000 of
               such shares--Mr. Vail;  and (c) trust holding  8,000 of such
               shares--Mr.  Belcher, Jr.   In addition, Mrs.  Wardell holds
               6,126 of such shares as Custodian under the Uniform Gifts to
               Minors  Act.   Mrs. Wardell's  daughter  owns 20,205  shares
               which are not counted above,  and in which she disclaims any
               beneficial interest.
            (11)  Mrs.  Quaid owns  3,800 shares  of  the Company's  Common
               Stock.   Mr. Quaid disclaims any beneficial interest in such
               shares.
            (12)    Mrs.  Vail  owns  200 shares  of  the  Company's Common
               Stock.  Mr. Vail disclaims  any beneficial interest in  such
               shares.   Includes 108,800  shares of  the Company's  Common
               Stock held by trusts of which Mr. Vail is a co-trustee.  The
               other co-trustees of said trusts are as follows:  (a) trusts
               holding 24,000 of  such shares--Mr. Belcher, Jr.;  (b) trust
               holding  19,200 of such  shares--Mr. Roob and  Mrs. Wardell;
               (c) trust holding  24,000 of such shares--Mrs.  Wardell; (d)
               trust holding 33,600  of such shares--an attorney  having no
               affiliation  with the  Company and  Mr. Wack; and  (e) trust


                                          8


<PAGE>

               holding  8,000  of  such  shares--an  individual  having  no
               affiliation with the Company.  The co-trustees are empowered
               to make  all decisions in  respect of the  shares, including
               the  voting and  disposition thereof.     Also  includes 641
               shares in which Mr. Vail has an interest under the Company's
               Employees' Stock Ownership Benefit Plan.
            (13)    Includes  33,600  shares of the Company's  Common Stock
               held by a  trust of  which Mr.  Wack is a  co-trustee.   The
               other co-trustees are an attorney having no affiliation with
               the Company and Mr. Vail.   The co-trustees are empowered to
               make all decisions in  respect of the shares,  including the
               voting and disposition thereof.   Mrs. Wack owns 200 shares,
               in which Mr. Wack disclaims any beneficial interest.
            (14)    Shares which may be deemed to be owned by more than one
               officer or Director have been counted only once for purposes
               of the group totals.
            (15)    Includes 4,800  shares held  by  a trust  of which  Mr.
               Belcher, Jr. is a co-trustee.  The co-trustees are empowered
               to make  all decisions in  respect of the  shares, including
               the voting and disposition thereof.
            (16)    Includes 1,230 shares held as custodian for children.
            (17)    Held by  a  trust of  which Mr. Moore  is a co-trustee.
               The  co-trustees  are  empowered to  make  all  decisions in
               respect  of the shares, including the voting and disposition
               thereof.
            (18)    Includes 4,800 shares held by a trust of which Mr. Roob
               is a co-trustee.  The  co-trustees are empowered to make all
               decisions in respect of the shares, including the voting and
               disposition thereof.  
            (19)    Includes 32,715 shares held by the subsidiary Company's
               Deferred  Profit  Sharing Plan,  of  which  Mr.  Sobie is  a
               co-trustee.   The  other trustees  are an  executive  of the
               subsidiary Company and an attorney  who serves as counsel to
               the subsidiary Company.  Mr. Sobie's wife  owns 1,750 shares
               which are not  counted above, and in which  he disclaims any
               beneficial interest.


             Shares owned  by the nominees  who currently  are not Directors
          and  the Directors' parents, spouses, adult children, brothers or
          sisters and their spouses (except  those who are Directors of the
          Company),  in which  beneficial  ownership  is disclaimed,  total
          1,542,815 shares, or 16% of the outstanding shares.


          Committees of the Board of Directors

             The Company  has an  Audit Committee, an Executive  and Finance
          Committee and a Stock Option Plan Committee, but does not have  a
          Nominating  or a Compensation  Committee.  The  Audit Committee's
          functions  include recommending  to the  Board  of Directors  the
          engagement of the independent public accountants for the Company,
          reviewing  with the independent  public accountants the  plan and
          results  of the  audit  engagement,  considering  the  effect  of
          non-audit services  upon  the independence  of  the  accountants,
          approving   the  fees  for  audit  and  non-audit  services,  and
          reviewing with the independent public accountants the adequacy of
          the  Company's  system  of   internal  accounting  controls.  The
          Executive and  Finance Committee may  exercise all powers  of the
          Board of  Directors with certain  exceptions as required  by law,
          and  is responsible for the approval of remuneration arrangements
          for  senior  management.     The  Stock  Option   Plan  Committee
          administers  the  Company's  Stock Option  Plan  approved  by the
          shareholders on April  15, 1993 and  is responsible for  granting
          options under that Plan.

             During  1993,  there  were   four  meetings  of  the  Board  of
          Directors, three meetings  of the Audit Committee,  five meetings
          of the  Executive and Finance  Committee and two meetings  of the

                                        9

<PAGE>

          Stock  Option  Plan  Committee.   Each  Director  of the  Company
          attended at least  75% of the meetings of  the Board of Directors
          and  the Committee  or  Committees  of which  such  person was  a
          member.

                                DIRECTOR COMPENSATION


             In 1993,  all Directors who were  not employees of the  Company
          were  paid an  annual fee  of $25,000  in consideration  of their
          services  as  such.     The  annual  fee  will   be  $25,000  for
          non-employee Directors in 1994. 

             Charles H.  Bergmann (who  is a  Director of  the Company)  was
          also paid  a fee of $5,000 for his  services on the Executive and
          Finance Committee  of the Board  of Directors during 1993.   Such
          arrangement will continue in effect during 1994.

             Ralph W. Lettieri (who is a  Director of the Company)  was also
          paid a fee for consulting services rendered to the Company during
          1993  at  an annual  rate  of  $40,000.   Such  arrangement  will
          continue in effect during  1994 and the fee will be  at an annual
          rate of $20,000.

             Lee C. McAlister  (who is a Director  of the Company)  was also
          paid a fee for consulting services rendered to the Company during
          1993  at  an annual  rate  of  $20,000.   Such  arrangement  will
          continue in effect during 1994.

             John C. Moore (who is  a Director of the Company) was also paid
          a  fee  at an  annual  rate of  $5,000  for his  services  on the
          Executive and  Finance Committee of the Board of Directors during
          1993.   Such arrangement will  terminate in April 1994,  upon Mr.
          John C. Moore's retirement from the Board of Directors.

              Michael C. Quaid (who  is a Director of  the Company) was also
          paid a fee for consulting services rendered to the Company during
          1993  at  an annual  rate  of  $40,000.   Such  arrangement  will
          continue in effect in 1994 and the fee will  be at an annual rate
          of $20,000.

             Ward B. Wack (who is  a Director of the  Company) was also paid
          a fee of $40,000 for marketing consulting services to the Company
          during 1993.   Such arrangement  will continue  in effect  during
          1994 and the fee will be at an annual rate of $20,000. 


                                EXECUTIVE COMPENSATION

             The following  table  sets  forth  information  concerning  the
          compensation earned by the Company's Principal Executive Officers
          and each of  the other  three most  highly compensated  executive
          officers of the Company for each of the last three fiscal years.


                                        10

<PAGE>


<TABLE><CAPTION>
                              Summary Compensation Table
                              --------------------------
                                                                        Long-Term
                                                       Annual         Compensation      All Other
                                                    Compensation         Awards       Compensation
                                                    ------------         ------       ------------
                                                                        Securities
                                                                        Underlying
           Name and                                    Salary            Options
           Principal Position               Year       ($) (1)              (#)          ($) (2)
           ---------------------------------------------------------------------------------------
           <S>                              <C>        <C>           <C>              <C>     
           Richard Roob                     1993       514,850            10,000           11,412
           Chairman of the                  1992       486,100              -0-            13,664
           Board of Directors               1991       470,652              -0-            14,233
           Principal Executive Officer 

           Maurice C. Workman               1993       503,286            10,000           11,412
           President                        1992       474,900              -0-            13,664
           Principal Executive Officer      1991       459,433              -0-            14,233

           Benjamin M. Belcher, Jr.         1993       258,914             8,000           11,412
           Executive Vice President         1992       245,000              -0-            13,664
                                            1991       218,668              -0-            14,042

           William J. Fritz                 1993       248,465             8,000           11,412
           Vice President - Finance         1992       237,000              -0-            13,664
           and Treasurer                    1991       225,000              -0-            14,228

           Charles C. Vail                  1993       186,200             6,000           10,756
           Vice President -                 1992       178,000              -0-            12,605
           Human Resources                  1991       169,000              -0-            13,024
</TABLE>

          (1)  Salary  includes   amounts  deferred   pursuant  to   salary
             reduction elections made  under the Company's Deferred  Savings
             and Investment  Plan (a "401(k)  Plan") which does  not have  a
             Company matching contribution.
          (2)  Includes imputed interest  pursuant to the  Internal Revenue
             Code of  1986 with respect  to promissory  notes without stated
             interest  delivered in  partial  payment  for  the purchase  of
             Common Stock  under the  Employees' Stock Purchase  Plan.   See
             caption   "Compensation  Committee   Interlocks   and   Insider
             Participation" below.  Also  includes the fair  market value of
             shares allocated under  the Employees' Stock Ownership  Benefit
             Plan.

          Revised Retirement Income Plan and Excess Benefit Plan

             The  following table shows, as of December  31, 1993, estimated
          annual  benefits payable  upon  retirement at  age  65 under  the
          Company's Revised Retirement Income  Plan (the "Retirement Plan")
          assuming that  an employee would be entitled  to receive benefits
          under  the Retirement  Plan  provisions  which  would  yield  the
          largest benefit.

<TABLE><CAPTION>
                                                              Pension Plan Table
                                                              ------------------
            Highest Average                                   Years of Credited Service
             Earnings Over       ---------------------------------------------------------------------------------------
          3 Consecutive Years     10 Years       20 Years       30 Years       35 Years         40 Years       45 Years
          -------------------    ---------      ----------     ----------     ----------       ----------     ----------
              <S>                 <C>            <C>            <C>            <C>              <C>           <C>      
              $200,000             28,474         56,948         85,423         99,660           114,660       129,660
               250,000             35,974         71,948        107,923        125,910           144,660       163,410
               300,000             43,474         86,948        130,423        152,160           174,660       197,160
               350,000             50,974        101,948        152,923        178,410           204,660       230,910
               400,000             58,474        116,948        175,423        204,660           234,660       264,660
               450,000             65,974        131,948        197,923        230,910           264,660       298,410
               500,000             73,474        146,948        220,423        257,160           294,660       332,160
               550,000             80,974        161,948        242,923        283,410           324,660       365,910
               600,000             88,474        176,948        265,423        309,660           354,660       399,660
               650,000             95,974        191,948        287,923        335,910           384,660       433,410
</TABLE>
             The  maximum number  of years  of  credited service  under  the
          Retirement Plan is capped at  35 years except for employees hired
          prior to January 1, 1970.

                                        11

<PAGE>
             Under   the    Company's   Retirement   Plan,    which   is   a
          non-contributory, qualified,  defined benefit  plan, the  Company
          makes actuarially  determined annual contributions  on behalf  of
          substantially  all  of  its  United  States  employees  who  have
          completed at least one  year of service with the Company.   As of
          December 31, 1993, Messrs. Roob, Workman, Belcher, Jr., Fritz and
          Vail had  respectively   17,  43, 32,  38 and  11 years  credited
          service  under  the  Plan.    The  compensation  covered  by  the
          Retirement Plan  is that described  under the "Salary"  column of
          the Summary  Compensation Table.   Benefits shown in  the Pension
          Plan Table are  computed on the basis of a  straight life annuity
          and are not subject to offset for Social Security.  To the extent
          that an employee's  retirement benefit as computed  in accordance
          with  the  Plan  exceeds  maximum  amounts  permitted  under  the
          Internal Revenue Code of 1986, the difference will be paid by the
          Company under the Company's unfunded Excess Benefit Plan approved
          by  the  Board   of  Directors  which  provides   a  compensating
          non-qualified annual retirement supplement.  
           

          Canadian Subsidiary Plans

             The  Company's  Canadian  subsidiary,  Benjamin  Moore  &  Co.,
          Limited,  maintains a  non-contributory  defined benefit  pension
          plan  which is  qualified  for  tax purposes  under  the laws  of
          Canada, as  well as an excess benefit plan and a qualified profit
          sharing plan.   The  plans provide benefits  to employees  of the
          Canadian  subsidiary similar to  those provided by  the Company's
          Retirement  Plan  and  Excess Benefit  Plan  described  above and
          Employees' Stock Ownership Benefit Plan described below.



                          COMPENSATION COMMITTEE INTERLOCKS
                              AND INSIDER PARTICIPATION

             The following persons  serve as  members of  the Executive  and
          Finance Committee,  which  establishes the  compensation  of  the
          Company's executives.

                    Benjamin M. Belcher, Jr.*
                    Charles H. Bergmann
                    William J. Fritz*
                    John C. Moore
                    Richard Roob*
                    Maurice C. Workman*

             *  Denotes Company officer/employee during 1993


             In 1993, the  Company had transactions  in the  ordinary course
          of  business with  Palmer  Display Associates  in  the amount  of
          $252,746 for the purchase of point of sale promotional materials.
          In  1994, the Company  anticipates making similar  purchases from
          them.    Mr. Bergmann (who is  a Director of the  Company) is the
          President of  Palmer Display  Associates.   The Company  believes
          that the amounts  paid by the Company for the  goods and services
          purchased  are  reasonable  and  competitive  with  those  prices
          offered by other vendors.

                                        12


<PAGE>

             The  following  officers  and  Directors  of  the  Company were
          indebted to the  Company in  amounts greater  than $60,000  since
          January 1, 1993 under full recourse promissory notes delivered in
          partial  payment  for the  purchase  of  Common  Stock under  the
          Employees'  Stock Purchase Plan  approved by the  shareholders of
          the Company.   The highest  amounts outstanding under  such notes
          for such persons since  January 1, 1993 were  on January 1,  1993
          and the amounts outstanding at March 1, 1994 were as follows:


                                        January 1, 1993    March 1, 1994
                                        ---------------    -------------
              Benjamin M. Belcher, Jr.     $125,574          $103,833
              Ward C. Belcher               155,524           123,603
              Richard H. Delventhal         117,602            95,933
              Yvan Dupuy                    121,714            88,446
              William J. Fritz               99,950            86,335
              John J. Oberle                 64,848            51,834
              John T. Rafferty              138,091           117,472
              Richard Roob                  154,358           123,603
              Charles C. Vail               112,286            86,335
              Maurice C. Workman            116,530            95,933

             The  foregoing   amounts  represent  the  aggregate   principal
          balances outstanding under interest bearing  promissory notes and
          promissory  notes without stated  interest.  The notes were given
          in connection  with the  purchase of the  Company's Common  Stock
          which generally occurred  on (a) February 28, 1986,  (b) July 22,
          1988 and (c)  January 1, 1991, respectively, at  the then current
          fair  value as  determined in  accordance with  the terms  of the
          Employees'  Stock Purchase Plan  approved by the  shareholders of
          the  Company.  The promissory notes  are secured by the shares to
          which  they  relate.    Effective October  1,  1993,  the  stated
          interest  rate  on  any outstanding  interest  bearing promissory
          notes was reduced  to 5%.  In  addition, on and after  January 1,
          1991,  all purchases  under the  Employees'  Stock Purchase  Plan
          under full  recourse promissory  notes have  been without  stated
          interest on the notes. 

             Messrs. Ward  C. Belcher,   Michael C. Quaid  and Richard  Roob
          were also indebted to the Company's Canadian subsidiary, Benjamin
          Moore & Co., Limited, under  full recourse promissory notes given
          in connection with the purchase  of Common Shares of the Canadian
          subsidiary on June 17, 1988 by each of such persons under similar
          circumstances.   Effective October  2, 1993, the  stated interest
          rate on these notes  was reduced to 5%.   The amount  outstanding
          under each  of such notes for  each such officer and  Director at
          March 1,  1994  was $11,411  ($15,414 Canadian)  and the  highest
          amount outstanding  under such  notes  for each  of such  persons
          since  January 1, 1993 was $15,451 ($19,573 Canadian).   Mr. Yvan
          Dupuy was also  indebted to Benjamin Moore & Co., Limited under a
          full  recourse promissory note  without stated interest  given in
          connection with the purchase of Common Shares of Benjamin Moore &
          Co.,  Limited on  February 3,  1992.   The amount  outstanding on
          March  1, 1994  in the  case  of Mr.  Dupuy was  $36,139 ($48,817
          Canadian)  and the  highest amount  outstanding  under such  note
          since January 1, 1993 was $44,546 ($55,831 Canadian).

                                        13

<PAGE>

                           REPORT ON EXECUTIVE COMPENSATION

             The   executive  compensation   program  of   the   Company  is
          administered  by the Executive and Finance Committee of the Board
          of Directors except that the Stock Option Plan is administered by
          the  Stock Option  Plan  Committee.   The  Executive and  Finance
          Committee  is composed of  Benjamin M.  Belcher, Jr.,  William J.
          Fritz,  Richard  Roob  and  Maurice  C.  Workman,  four  employee
          Directors who  are executive officers of the Company appearing in
          the  Summary Compensation Table, and Charles H. Bergmann and John
          C.  Moore who  are independent,  non-employee  Directors who  are
          substantial beneficial  owners of  shares of  Common Stock.   The
          Stock Option Plan Committee consists of Charles H. Bergmann, John
          C.  Moore, Michael C.  Quaid and Sara  B. Wardell, none  of which
          Directors is eligible to receive grants under that Plan.

          Base Salary

             The Company has a philosophy  that compensation should  provide
          a level of base compensation which allows the Company to attract,
          retain and  reward superior  talent.  As  a general matter,   the
          Company  carefully  reviews  the  performance  of  employees   in
          determining  annual compensation  increases.    This  performance
          evaluation is  normally made by the various levels of management.
          With  respect to management level employees whose compensation is
          less  than  $100,000  per  year,  any  compensation  increase  is
          approved by the  Chairman of  the Board and  the President.   All
          compensation  increases  of   management  level  employees  whose
          compensation will exceed  $100,000 are approved by  the Executive
          and Finance Committee.  Increases for the four employee Directors
          who  are members  of this  Committee  are determined  by the  two
          independent, non-employee Directors.

             It  is   intended  that  all   future  compensation  decisions,
          including those for  the Principal Executive Officers,  will take
          into account  individual services  rendered, level  and scope  of
          responsibility,  experience,  an  evaluation of  overall  Company
          performance,  the need for motivation and retention of executives
          of outstanding abilities, internal equity, and the requirement to
          be competitive.  This includes recognition of the continuing need
          for cost of  living adjustments.  The stability  of the Company's
          earnings in the recent  recession years and under the  conditions
          of modest economic recovery in 1993 have been favorable.  For the
          year  beginning January  1,  1994,  however,  the  Executive  and
          Finance  Committee determined  that all employees,  including the
          Principal Executive Officers and the  other individuals appearing
          in  the Summary Compensation Table,  should receive a base salary
          increase of approximately 3.25% by  way of a modest adjustment to
          reflect modest Company profit performance in 1993.

          Annual Incentives

             An  annual  incentive  program  was   adopted  by  the  Company
          effective January 1, 1993.  It  is intended to create a  positive
          link between increased value to shareholders and annual incentive
          compensation.    Incentive  payments  under  the  profit  sharing
          portion  of the  program are  available  to all  employees.   The
          incentive payment is based solely on the achievement of specified
          levels  of  increase  in  net  profits of  the  Company,  with  a
          threshold level  below which no  incentive payment is paid.   The


                                          14


<PAGE>





          Executive and Finance Committee has determined that the incentive
          opportunities correspond with the performance required to achieve
          increasing  levels of net income.  Target incentive opportunities
          are  not  established  for  each  individual.  Rather,  incentive
          opportunities,  as  an  increasing   percentage  of  base  salary
          directly related  to the level of increase of net income, are the
          same  for all  employees of  the  Company.   This profit  sharing
          opportunity is designed to foster a team based approach.

             In  addition,  approximately  70  employees  participate  in  a
          management  bonus   feature  and   approximately  30   employees,
          including  those   executive  officers   named  in   the  Summary
          Compensation  Table,   participate  in  a   management  incentive
          feature.  Both the management bonus and the management  incentive
          are based upon  the same levels of increase in net profits of the
          Company.   However,  these features  enable  the participants  to
          receive an additional incentive payment.

             Since  an increase  in net  profits is  used to  determine  the
          amount  of  the  annual  incentive,  the  program  is  positively
          correlated with the performance of  the Company.  No one received
          any incentive payment for 1993  since the target threshold  level
          was not exceeded.  

          Long- Term Incentives

             The  Company's  long-term   compensation  philosophy   is  that
          long-term  incentives should be related to increases in long-term
          shareholder value so  as to create a mutuality  of interest among
          the  Company,  employees  and  shareholders.    To  further  this
          objective the Company has awarded stock options  and provides for
          stock purchases.  It also maintains an Employees' Stock Ownership
          Benefit Plan.

          Stock Options

             Stock  options encourage  and  reward  efforts  that result  in
          corporate financial  success over  the long-term  as measured  by
          stock price appreciation.   The Stock Option Plan  of the Company
          was approved by the  shareholders on April 15, 1993.  Grants were
          made  under  this Plan  on  August  10,  1993 to  1,241  eligible
          employees.   Position responsibility, job performance  and salary
          level were principal factors considered  by the Stock Option Plan
          Committee in determining the size of such grants.  A stock option
          grant level  of 10,000 shares  was established for  the Principal
          Executive   Officers  by  relating  the  total  option  price  to
          approximately one and  one-half times current salary.  There have
          been no other grants under  the Plan.  For a summary of  the Plan
          and the  grants,  see the  discussion  below under  the  heading,
          "Proposal No. 3, Approval of Amendments of the Company Bylaws".

          Stock Purchases

             An  Employees'  Stock  Purchase  Plan   was  approved  by   the
          shareholders  of the  Company  on April  20,  1978.   This was  a
          continuation  of the  original  plan  established  in 1937.    It
          permits the  purchase by  employees and  Directors  of shares  of
          Common  Stock  at the  full fair  value  current at  the  time of
          purchase.  It  is believed that stock ownership  ensures a direct
          tie between the  interests of employees and shareholders.   For a
          summary of  the indebtedness  to the Company  under this  Plan of
          officers and Directors of the  Company who are employees, see the
          discussion  above  under  the  heading,  "Compensation  Committee
          Interlocks  and Insider Participation".   The Company   currently
          plans  to  make  an   offer  on  or  about  March  29,   1994  to
          approximately 1,200  employees, including the  executive officers
          named in  the Summary  Compensation Table,  under the  Employees'
          Stock Purchase Plan.


          Employees' Stock Ownership Benefit Plan

             The Company  maintains an  Employees'  Stock Ownership  Benefit
          Plan which is a qualified  plan covering substantially all of its
          United States employees.  Under the terms of this Plan, the Board
          of Directors of  the Company is authorized  to make contributions
          from time to time out of the  profits or retained earnings of the

                                        15

<PAGE>

          Company to the Plan  Trust fund; such  contributions to be in  an
          amount and in the  form of cash or shares of  Common Stock of the
          Company  as determined  by the  Board  of Directors  in its  sole
          discretion.    Contributions, which  are deductible  expenses for
          income tax purposes,  are allocated annually to  the participants
          in the  Plan in the ratio that  the eligible compensation of each
          bears   to  the  aggregate  eligible  compensation  of  all  such
          participants.  In 1993 the  Company contributed to the Plan Trust
          fund an amount necessary  to make the loan payment due  on a loan
          made on June  30, 1989, which was used to purchase shares for the
          Employees' Stock Ownership Benefit Plan.

          Policy Regarding Section 162(m) of the Internal Revenue Code

             Section  162(m)  of  the  Internal   Revenue  Code,  which  was
          recently enacted, generally limits the corporate deduction to one
          million dollars for  compensation paid to an employee  who on the
          last day of fiscal years beginning on or after January 1, 1994 is
          either the chief executive officer  or among the four most highly
          compensated officers  other  than the  chief  executive  officer,
          except  for  qualified performance-based  compensation.   Options
          granted under the  Company's Stock Option Plan  currently qualify
          as  performance-based  compensation  under  proposed  regulations
          issued  by the  Internal Revenue  Service.     The Executive  and
          Finance Committee and the  Stock Option Plan Committee intend  to
          take such  action as  they deem appropriate  to preserve  the tax
          deductibility of compensation paid by  the Company  to the extent
          practicable.


                                     JOINT REPORT
                           EXECUTIVE AND FINANCE COMMITTEE

             Benjamin M. Belcher, Jr.        William J. Fritz     Richard Roob
             Charles H. Bergmann        John C. Moore      Maurice C. Workman


                             STOCK OPTION PLAN COMMITTEE

                         Charles H. Bergmann           Michael C. Quaid
                         John C. Moore                 Sara B. Wardell




                                OPTION GRANTS IN 1993

             The  following  table  shows  all  individual  grants  of stock
          options  under  the  Company's Stock  Option  Plan  to the  named
          executive  officers of  the Company  during  calendar year  1993,
          which was the Company's fiscal year.  The options were granted on
          August  10,   1993  and   become  exercisable   in  three   equal
          installments   on  each   of  the   second,   third  and   fourth
          anniversaries of the date of grant.

                                        16

<PAGE>

<TABLE><CAPTION>
                                                                                                         Potential
                                                                                                         Realizable Value
                                                                                                         At Assumed
                                    Number of    Percent of                                              Annual Rates of
                                    Securities   Total                                                   Stock Price
                                    Underlying   Options                                                 Appreciation for
                                    Options      Granted to    Exercise or                               Option Term (2)
                                    Granted      Employees In  Base Price       Expiration
          Name                        (#)        Fiscal Year   ($/Sh)(1)        Date                  5%                   10%

- ---------------------------------------------------------------------------------------------------------------------------------
          <S>                         <C>           <C>          <C>              <C>              <C>                 <C>
          Richard Roob                10,000        4.2          73.26            8/10/2003        $461,500            $1,164,800
          Maurice C. Workman          10,000        4.2          73.26            8/10/2003         461,500             1,164,800
          Benjamin M. Belcher, Jr.     8,000        3.4          73.26            8/10/2003         369,200               931,840
          William J. Fritz             8,000        3.4          73.26            8/10/2003         369,200               931,840
          Charles C. Vail              6,000        2.5          73.26            8/10/2003         276,900               698,880
</TABLE>

          (1)  The  option exercise  or base  price per  share is  the fair
             value  of  a share  of  Common  Stock based  on  the  valuation
             determined by  Management Planning, Inc.,  101 Poor  Farm Road,
             Princeton,  New Jersey  08540, an  independent consulting  firm
             retained  since April 1988 to calculate the  current fair value
             of the Common Stock on a weekly basis.

          (2)  As required  by the  rules  of the  Securities and  Exchange
             Commission "(SEC"),  potential values stated  are based  on the
             prescribed  assumption  that  the Company's  Common  Stock will
             appreciate  in value from  the date of grant to  the end of the
             option term  (ten years from the  date of grant) at  annualized
             rates  of 5%  and 10%  (total appreciation  of 63%  and  159%),
             respectively.    They  are  not  intended  to  forecast  future
             appreciation,  if any,  in the  price of  the Company's  Common
             Stock.   The total of all  stock options granted to  employees,
             including  executive  officers,  during 1993  covering  233,785
             shares was less  than 2.5% of  total shares  outstanding during
             the year.  For  this reason, the potential realizable value  of
             such   options  for   all   optionees  under   the   prescribed
             assumptions  is less  than  2.5%  of  the potential  realizable
             value of  all shareholders for the  same period under the  same
             assumptions.  

                         AGGREGATED OPTION EXERCISES IN 1993 
                              AND YEAR END OPTION VALUES

             The  following  table  provides  information  concerning   each
          option  exercised  during the  last fiscal  year of  the Company,
          which  is the  calendar  year,  by each  of  the named  executive
          officers  and  the value  of  unexercised  options  held by  such
          executive officers at the end of the fiscal year.


                                          17

<PAGE>

NOTE:  Table Headings are unclear on Master.

<TABLE><CAPTION>
                                                                        Number of
                                                                        Securities
                                                                        Underlying Unexercised        Value of Unexercised
                                         Shares                         Options at                    In-the-Money Options at
                                       Acquired on        Value         Fiscal Year End (#)           Fiscal Year End ($) (1)
          Name                         Exercise (#)       Realized($)   Exercisable/Unexercisable     Exercisable/Unexercisable
          ---------------------------------------------------------------------------------------------------------------------
           <S>                             <C>             <C>             <C>                       <C>       
           Richard Roob                    -0-             -0-             -0-/10,000                -0-/$116,400
           Maurice C. Workman              -0-             -0-             -0-/10,000                -0-/$116,400
           Benjamin M. Belcher, Jr.        -0-             -0-             -0-/8,000                 -0-/$93,120
           William J. Fritz                -0-             -0-             -0-/8,000                 -0-/$93,120
           Charles C. Vail                 -0-             -0-             -0-/6,000                 -0-/$69,840
</TABLE>


          (1)  Values stated are based on the option exercise or base price
             per  share of  $73.26 and the fair  value of a  share of Common
             Stock on  December 31, 1993 of $84.90 per share, as  determined
             by Management  Planning, Inc., 101  Poor Farm  Road, Princeton,
             New  Jersey  08540, an  independent  consulting  firm  retained
             since April  1988 to calculate  the current fair  value of  the
             Common Stock on a weekly basis.

                                  PERFORMANCE GRAPH

             The  following   line graph  compares the  Company's cumulative
          total shareholder  return on the Common Stock with the cumulative
          total return of  (i) the Standard & Poor's 500 Stock  Index which
          is a broad based widely used index useful for comparison purposes
          and (ii) a  Peer Group of five  publicly traded companies in  the
          coatings business.    The  Peer  Group  of  companies  are  Lilly
          Industries,  Inc.,  Pratt   &  Lambert,  Inc.,  RPM,   Inc.,  The
          Sherwin-Williams  Company  and  The  Valspar  Corporation.    All
          returns  assume dividend  reinvestment and  are  weighted on  the
          basis of market  capitalization at the beginning of  each year of
          measurement.






         300 --
                                   [LINE GRAPH]
         250 --                                         == Benjamin Moore & Co.
                                                        -- S&P 500 Comp - LTD
         200 --                                         .. Peer Group

         150 --

         100 --
                 Base     1989  1990  1991  1992  1993
                (1988)



                                 CERTAIN TRANSACTIONS

             See  the  discussion  above  under  the  caption  "Compensation
          Committee Interlocks and Insider Participation".


                                          18

<PAGE>

                                    PROPOSAL NO. 2
                    AMENDMENT OF THE CERTIFICATE OF INCORPORATION

             On February  8, 1994,  the Board  of Directors  of the  Company
          approved,  subject to adoption  by shareholders, an  amendment of
          the Certificate of  Incorporation of the Company  as restated and
          amended  (the "Certificate  of  Incorporation")  to increase  the
          authorized Common  Stock by  an additional  20,000,000 shares  of
          Common Stock,  having a par value of Ten Dollars ($10) per share.
          As  of the  Record Date,  there are  20,000,000 shares  of Common
          Stock,  par value  Ten Dollars  ($10) per  share, authorized,  of
          which 9,640,468 are  issued and outstanding and  3,523,844 shares
          are  held  as  treasury  stock.    After  the  amendment  to  the
          Certificate of Incorporation, the Company would have an aggregate
          of 26,435,688 shares  of Common Stock which are  unissued and not
          reserved for issuance.

             The   Board   of   Directors  believes   that   the   increased
          authorization  of  Common Stock  is  advisable in  order  to make
          Common Stock available,  as needed, for use  for stock dividends,
          stock  splits,  employee  benefit   plans,  rights  offerings,  a
          dividend reinvestment  plan and other  lawful corporate purposes.
          The  Company has no  present arrangements, commitments,  plans or
          intentions with respect to the sale or issuance of any additional
          Common Stock except that the Company has reserved an aggregate of
          1,090,035 shares for issuance under its Employees' Stock Purchase
          Plan,  and an  aggregate of  400,000 shares  of Common  Stock for
          issuance  under its  Stock Option  Plan.   However, the  Board of
          Directors does consider the subject  of future stock dividends or
          stock splits  from time to time.  A  100% stock dividend was last
          declared in 1990 in  the form of a two-for-one stock  split.  The
          Board  of Directors  determined  at  that  time  that  the  stock
          dividend  reflected a capital structure for the Company which was
          more  appropriate and  suitable for  the  size and  scope of  its
          operations.   In  addition,  the Board  believed  that the  stock
          dividend would  result in  a more desirable  price range  for the
          Company's Common Stock.  If the proposed amendment is authorized,
          the additional  Common Stock would  be available for  issuance in
          the Board's discretion without the accompanying delay and expense
          involved in further action by shareholders, except as required by
          applicable laws or regulations.

             Action, if  taken, with respect to  a future stock dividend  or
          stock split will  not change any of the terms of the Common Stock
          nor  will it  effect any  change in  the percentage  ownership of
          outstanding shares  of Common Stock of any  shareholder and there
          would be no change  in shareholders' equity attributable to  such
          shares.  However, in  the event of  such a stock dividend,  there
          would be an increase in the stated  capital of Common Stock in an
          amount equal to the aggregate  par value of the additional shares
          distributed and a reduction in  the retained earnings by the same
          amount on the  Company's balance sheet.   Although the  aforesaid
          amount  transferred  to  stated capital  from  retained  earnings
          would,  as  a legal  matter,  not  be  available for  payment  of
          dividends, the Board  of Directors believes, on the  basis of the
          Company's  historical  policy  of paying  dividends  from current
          earnings, that  a stock dividend  would not adversely  affect the
          Company's ability to pay cash dividends on a similar basis in the
          future.  In the event of a stock split there would be no increase
          in  stated capital  since  the  par value  would  be adjusted  to
          provide for the increased shares.

             The  additional authorized Common Stock  could also conceivably
          be issued  to make any attempt to  acquire control of the Company
          more difficult.   For example,  additional Common Stock  could be
          sold  in private  placement transactions  to  persons, groups  or
          entities who are considered by the Board to support the Board and
          to be  opposed to  a takeover bid,  or under  other circumstances

                                        19

<PAGE>

          that  could make more difficult, and thereby discourage, attempts
          to  acquire  control of  the  Company.    The  additional  shares
          authorized by the amendment would  augment the Board's ability to
          issue existing  authorized but  unissued shares,  treasury shares
          and  up to  500,000 authorized but  unissued shares  of Preferred
          Stock in  one or more  series (with such rights,  preferences and
          limitations  as the  Board  may determine)  for  such a  purpose.
          Issuance of additional shares  on other than a pro  rata basis to
          all shareholders could have the effect of diluting  the ownership
          interest and voting power of existing shareholders and, depending
          on  the consideration  for which  the shares  were  issued, could
          dilute earnings per share.

             Except for employee benefit  plans and the present intention to
          continue to review  the subject of declaring a  stock dividend or
          stock  split, the  Company is  not now  a party to  any contract,
          arrangement or understanding  relative to the issuance or sale of
          any shares of Common Stock for a particular purpose.

             Each  additional  share  of  Common  Stock  authorized  by  the
          proposed amendment  will have the  same rights and  privileges as
          each share of  Common Stock currently authorized  or outstanding.
          With such exceptions as may exist under  the laws of the State of
          New Jersey (such as the issuance of shares under employee benefit
          plans), the holders of Common Stock have the pre-emptive right to
          subscribe for and purchase any  new or additional issue of shares
          of the Company's Common Stock, or of securities convertible into,
          or representing  the  right to  purchase,  shares of  its  Common
          Stock.

             To accomplish the  proposed change in the number of  authorized
          shares of Common Stock, it is proposed that the first sentence of
          Article THIRD of the Certificate of Incorporation of  the Company
          be amended to read as follows:

                  "The  aggregate   number   of   shares   which   the
               Corporation shall have authority to issue is 40,500,000
               shares,  consisting  of  40,000,000  shares  of  Common
               Stock,  par  value  ten dollars  ($10)  per  share, and
               500,000  shares  of  Preferred  Stock,  par  value  ten
               dollars ($10) per share."

             No financial statements are furnished  in connection with  this
          proposal inasmuch as they are not deemed material to the exercise
          of prudent judgment with respect thereto.

             The vote  required for the  adoption of the  amendment will  be
          the affirmative vote  of 66 2/3% of  the  outstanding   shares of
          Common Stock of the Company entitled to vote thereon.

             THE BOARD OF DIRECTORS RECOMMENDS A VOTE FOR APPROVAL OF THE
                                                      ---
                              AMENDMENT.


                                    PROPOSAL NO. 3

                     APPROVAL OF AMENDMENTS OF THE COMPANY BYLAWS

             Prior to  amendment, the  Company's  Bylaws  provided that  the
          Board may establish  a committee of the Board (in addition to the
          Executive and  Finance Committee)  consisting of  at least  three
          directors, but the Company's  Chairman ("Chairman") and President
          ("President")  were to  be  members of  each  such committee.  On
          August 10, 1993, the Board of Directors of the Company adopted an
          amendment to  the Company's Bylaws to provide  that the Company's
          Chairman  and President  are not  required to  be members  of the


                                          20


<PAGE>

          committee (the  "Committee") of  the Board  that administers  the
          Benjamin Moore &  Co. Stock Option Plan (the  "Plan") and similar
          plans.  On February 8, 1994, the Board further amended the Bylaws
          to specify that the Chairman and President need not be members of
          any committee  established with respect to any  plan, practice or
          arrangement  under  which  options, stock  or  similar  awards or
          compensation of any kind may be granted, and adopted a conforming
          amendment.  The amendments to  the Bylaws are subject to approval
          by the holders of at least  66 2/3% of the outstanding shares  of
          Common  Stock of  the  Company  entitled to  vote  thereon.   The
          shareholders are  being asked  to approve  the amendments to  the
          Bylaws and to  ratify all actions taken by the Committee prior to
          their approval of the amendments.

             The Plan provides  that each member of  the Committee will be a
          "disinterested  person"  within   the  meaning   of  Rule   16b-3
          promulgated under Section 16(b) of the Securities Exchange Act of
          1934.  The  Company believes that the Chairman  and President may
          not  be "disinterested persons" within the meaning of Rule 16b-3.
          Therefore,  the Chairman  and President  could not  serve  on the
          Committee or any  other committee established for  the purpose of
          administering   any  plan  which  was  intended  to  satisfy  the
          requirements of Rule 16b-3.

             As  a result, it was necessary to amend the Company's Bylaws in
          order  to permit the Board to  establish a committee of the Board
          which excluded the Chairman and President.   On August 10,  1993,
          the Board  amended the  Bylaws to permit  the establishment  of a
          committee, of  which  the  Chairman and  President  need  not  be
          members, for  the purpose of  administering any plan  under which
          options, stock  or similar  awards could be  granted.   The Board
          then  appointed a Stock  Option Plan Committee  (the "Committee")
          consisting of  Charles H.  Bergmann, John  C.  Moore, Michael  C.
          Quaid and Sara B. Wardell, none of which Directors is eligible to
          receive grants  under the  Plan.  The  Board further  amended the
          Bylaws on February 8, 1994 to permit  the establishment of such a
          committee  with  respect  to any  plan,  practice  or arrangement
          relative  to compensation of  any kind.   On that date  the Board
          also  amended  the  Bylaws  to conform  to  these  amendments  by
          providing that the  Executive and Finance Committee  may exercise
          (formerly, shall  exercise) all  authority  of the  Board in  the
          management of the Company.

             The Bylaws provide that  they may be amended by an  affirmative
          vote  of at  least 80% of  the Directors  then in office  and the
          holders of at  least 66 2/3% of the outstanding  shares of Common
          Stock of the  Company entitled to vote generally  in the election
          of Directors.

             ARTICLE VIII  of the  Bylaws  entitled  "Other Committees",  as
          amended  by unanimous action of the Board  on August 10, 1993 and
          February 8, 1994, now reads as follows:

                    The Board of Directors may by resolution adopted by
               a  majority of the  directors then in  office, establish
               one or more committees, in addition to the Executive and
               Finance  Committee,  each such  committee to  consist of
               three or more directors.   The chairman of the board and
               the president shall  be members of each  such committee,
               provided, however,  the chairman  of the  board and  the
               president need not be members of any committee which  is
               established  with  respect  to  any  plan,  practice  or
               arrangement  under  which  options,  stock,  or  similar
               awards or compensation of any kind may be granted.

                                        21

<PAGE>

             Section 2 of ARTICLE VII of the Bylaws entitled "Executive  and
          Finance Committee", as  amended by unanimous action  of the Board
          on February 8, 1994, now reads as follows:

               Section  2.  The  Executive and Finance  Committee shall
               have and may exercise  all the authority of the Board of
               Directors in  the management of  the Corporation, except
               as otherwise provided by law.

             On August 10, 1993, the Committee  granted options to  purchase
          233,785 shares of  the Company's Common Stock, par  value $10 per
          share, to 1,241 eligible employees  under the Plan.  Since August
          10, 1993,  the Committee has  acted as administrator of  the Plan
          but has taken  no other actions with  respect to the Plan  or any
          plan,  practice or  arrangement under  which  options, stock,  or
          similar awards or compensation of any kind may be granted.

             The principal  provisions of  the  Plan  are summarized  below.
          This summary,  however, does  not purport to  be complete  and is
          qualified in its  entirety by the terms  of the Plan,  the entire
          text of which is incorporated herein by reference.  A copy of the
          Plan is  available without charge  upon oral  or written  request
          from  John T. Rafferty,  Secretary and General  Counsel, Benjamin
          Moore & Co., 51 Chestnut  Ridge Road, Montvale, New Jersey 07645.
          His telephone number  is (201) 573-9600.  All  defined terms used
          below have  the meaning set  forth in the Plan,  unless otherwise
          indicated.

             The Plan  was approved by the  Company's shareholders on  April
          15, 1993.   The purpose of  the Plan is  to encourage and  enable
          officers and  key members of  management to increase  their share
          ownership  in the Company  commensurate with their accountability
          for and contribution  to Company performance, and also to provide
          additional opportunities  for share ownership  to other employees
          with at least  five years of service, so  as to increase employee
          identification   with  the  interests  of  the  Company  and  its
          shareholders.  Increased share ownership  will provide additional
          incentive  for  Participants  to achieve  long-range  performance
          goals.

             The Plan  is  administered by  the Committee  appointed by  the
          Board consisting of at least two Directors of the Company who are
          not  employees and  who are  "disinterested  persons" within  the
          meaning  of Rule  16b-3 promulgated  under Section  16(b) of  the
          Securities Exchange Act of 1934.  If  Proposal No. 3 to amend the
          Bylaws is not approved, the Company expects to  amend the Plan to
          permit the  Chairman  and President  to  serve on  the  Committee
          whether or not they are disinterested persons.  The Committee has
          full  and  final authority,  in  its  discretion, to  select  the
          eligible  Participants in the  Plan, to  determine the  number of
          shares  subject to  each Option  granted  under the  Plan and  to
          establish the terms and conditions of each grant.

             The  Plan  provides for  the granting  of  Options to  purchase
          Common Stock of  the Company.  Each such Option will be an option
          which is not  intended to qualify as an  "incentive stock option"
          under Section 422 of the Internal Revenue Code of 1986.

             The Committee will determine the number of shares that will  be
          subject to Options granted to each such Participant.  Each Option
          will be granted at  a per share exercise price equal  to the Fair
          Value of a  share of Company Common  Stock on the date  of grant.
          Each Option  will expire ten years  after the date  of the grant.
          No Option may be  exercised for a period  of two years  following

                                        22

<PAGE>

          the grant,  after which  each Option  will become  exercisable at
          such times and  pursuant to such conditions as  the Committee may
          establish.  For  Options granted August 10, 1993,  33 1/3% become
          exercisable  on each  of August  10,  1995, August  10, 1996  and
          August  10, 1997.   Options  granted on  August 10, 1993,  to the
          extent then exercisable,  will continue to  be exercisable for  a
          period of 90  days (but not beyond  the stated expiration of  the
          Option)  after  the  termination  of a  Participant's  employment
          (other than  for misconduct).   The 90-day period is  extended to
          six months in the case  of a termination of employment  by reason
          of a  Participant's death  or retirement,  and in  the case of  a
          termination by reason of disability, the Options will continue to
          be exercisable as if employment had not terminated.   In the case
          of a termination of employment  by reason of death or retirement,
          all Options will become immediately exercisable.   An Option will
          automatically  terminate  upon  a  Participant's  termination  of
          employment for misconduct.

             Payment for stock purchased  on the exercise of an Option  must
          be made in full  at the time the Option is  exercised.  To assist
          Participants  in exercising their  Options, the Company  may make
          loans available  to Participants up  to a maximum of  one-half of
          the  total exercise price of Options exercised by the Participant
          in any calendar  year.  The  term of  the loan may  be up to  ten
          years, except in cases of exercise after disability or retirement
          of the Participant,  in which case the term of the loan may be no
          more than five  years.   No loan  will be made  to a  Participant
          after  termination  of  employment  for  any  reason  other  than
          disability or retirement.

             The maximum number of shares of Company Common Stock which  may
          be the subject of Options granted pursuant to the Plan is 400,000
          shares.  However, in the event of a Change in Capitalization, the
          Committee  may adjust  the  maximum number  and  class of  shares
          available for Option grants, the number and class of shares which
          are subject  to outstanding  Options  and the  exercise price  of
          outstanding Options.   If  an Option  expires,  terminates or  is
          surrendered without having been fully  exercised, the unpurchased
          or forfeited shares of Common  Stock subject to Option will again
          become available for the purpose of the Plan.

             Participants wishing to sell, transfer  or otherwise dispose of
          shares of Common Stock acquired  through the Plan must offer such
          shares to  the Company  for repurchase at  the then  current Fair
          Value.

             The Board  may amend or  terminate the  Plan at any time.   The
          Board may not amend the Plan without shareholder approval if such
          amendment  will increase  the  number of  shares,  or change  the
          minimum Option price, of Common Stock which may be the subject of
          Options granted under the Plan.   Subject to prior termination by
          the Board, the Plan shall terminate on April 15, 2003.

             Under  present  Federal  tax  regulations,  there  will  be  no
          Federal income  tax consequences  to either  the  Company or  the
          Participant upon  the grant of  an Option.  The  Participant will
          realize  ordinary income  upon the  exercise of  an Option  in an
          amount equal to  the excess  of the  Fair Value  of the  acquired
          Common Stock on the date of exercise over the option price.   The
          Participant's tax basis  in shares acquired  upon exercise of  an
          Option will be  the fair market value  of the shares on  the date
          income is recognized,  and the Participant's holding  period will
          commence just  after that date.   If it complies  with applicable
          withholding  requirements,  the  Company will  be  entitled  to a
          business expense  deduction in  the same amount  and at  the same
          time as the Participant recognizes  ordinary income.  The gain or
          loss,  if  any,  realized   upon  the  Participant's   subsequent

                                        23

<PAGE>

          disposition  of such  Common  Stock  will  constitute  short-  or
          long-term  capital gain or  loss, depending on  the Participant's
          holding period.

             Options  in respect  of  the  following number  of shares  were
          granted on  August 10, 1993  to the individuals or  groups listed
          below.

                                  New Plan Benefits
                        Benjamin Moore & Co. Stock Option Plan

                                                   Number of Shares
          Name and Position                       Subject to Options
          -----------------                       ------------------

          Richard Roob                               10,000
          Chairman of the Board
          Principal Executive Officer
          Nominee for Election as Director

          Maurice C. Workman                         10,000
          President
          Principal Executive Officer
          Nominee for Election as Director

          Benjamin M. Belcher, Jr.                    8,000
          Executive Vice President

          William J. Fritz                            8,000
          Vice President-Finance and Treasurer

          Charles C. Vail                             6,000
          Vice President-Human Resources

          Executive Group (10 persons, including
          the above 5 persons)                       64,500

          Non-Executive Director Group                 -0-

          Frank W. Burr                                -0-
          Nominee for Election as Director

          Ralph W. Lettieri                            -0-
          Nominee for Election as Director

          Lee C. McAlister                             -0-
          Nominee for Election as Director

          Gerald W. Moore                              -0-
          Nominee for Election as Director

          John C. Moore, Jr.                           -0-
          Nominee for Election as Director

          Ward C. Belcher                             6,000
          Nominee for Election as Director
          Associate of Benjamin M. Belcher, Jr.

          Sara B. Wardell                              -0-
          Associate of Benjamin M. Belcher, Jr.

          All Employees, including Non-Executive    169,285
          Officers, as a Group


                                        24
<PAGE>

               The exercise price of all Options granted August 10, 1993 is
          $73.26 per share.  

             With respect to grants of Options other than those made  August
          10,  1993, the Committee has not made any determination as to any
          grants of Options.   The Committee intends to  review the current
          compensation and  incentives provided to  eligible employees from
          time   to  time  and  determine  the  appropriateness  of  awards
          thereunder in  connection with such  periodic reviews.   The fair
          market value of a share of Common Stock as of March  18, 1994 was
          $91.49.

             If approved,  the proposal to amend  the Bylaws and ratify  all
          actions  of the  Committee would  be effective  as of  August 10,
          1993. If the proposal is not approved, the Chairman and President
          will be included on  the Committee, and the Plan  will be amended
          accordingly.  In that event,  since the Company believes that the
          Chairman  and President  may not  at all times  be "disinterested
          persons",  certain options  granted  under the  Plan  may not  be
          eligible for the exemption provided under Rule 16b-3.

             THE BOARD  OF DIRECTORS RECOMMENDS A  VOTE FOR APPROVAL OF  THE
                                                        ---
          AMENDMENTS TO THE BYLAWS AND RATIFICATION OF ALL ACTIONS TAKEN TO
          DATE BY THE  COMMITTEE FOR THE BENJAMIN MOORE &  CO. STOCK OPTION
          PLAN.


                            INDEPENDENT PUBLIC ACCOUNTANTS


             The  Board  of  Directors  of  the  Company,  acting  upon  the
          recommendation  of the Audit  Committee, has selected  Deloitte &
          Touche as the  independent public accountants for  the Company in
          1994.  Deloitte & Touche and its predecessors, Deloitte Haskins &
          Sells  and Haskins  & Sells,  have acted  in such  capacity since
          1957.   A representative  of Deloitte & Touche  is expected to be
          present  at  the  Meeting.    The  representative  will  have  an
          opportunity to make a statement, and will be available to respond
          to appropriate questions.

                                    MISCELLANEOUS

          Shareholder Proposal Date

             Any shareholder proposal intended to be  presented at the  1995


                                          25








<PAGE>





          Annual Meeting of  Shareholders must be received by  the Company,
          directed  to the  attention of  the Secretary,  at  its principal
          executive offices at 51 Chestnut Ridge Road, Montvale, New Jersey
          07645  not later  than November  28,  1994 to  be considered  for
          inclusion in  the Company's  Proxy  Statement and  form of  proxy
          relating to  the 1995 Annual Meeting.    Any  such proposals must
          comply  in all  respects with  the rules  and regulations  of the
          Securities and Exchange Commission.

          Compliance with Section 16(a) of the Securities Exchange Act

             Section 16(a) of  the Securities Exchange Act of 1934  requires
          the  Company's officers and  directors, and persons  who own more
          than ten  percent of a  registered class of the  Company's equity
          securities, to  file reports of ownership with the Securities and
          Exchange  Commission.    Officers,  directors  and  greater  than
          ten-percent shareholders  are required by Securities and Exchange
          Commission regulations to furnish the Company with copies  of all
          Section 16(a) forms they file.

             Based on review of  the copies of  such forms furnished to  the
          Company, the  Company  believes that  during  the year  1993  all
          Section  16(a)  filing requirements  applicable to  its officers,
          directors  and greater  than ten-percent  beneficial  owners were
          met.

                           AVAILABILITY OF FORM 10-K REPORT

             Upon  written  request,  the   Company  will  furnish,  without
          charge, a copy  of its Form 10-K Annual Report for 1993, as filed
          with the Securities and Exchange  Commission, to any person  who,
          as of the close of business on  March 1, 1994, either held shares
          of the Company in his or her own name or was the beneficial owner
          of shares held  in the name of another person.  Such shareholders
          must make such  requests to the Secretary, Benjamin  Moore & Co.,
          51 Chestnut  Ridge Road, Montvale,  New Jersey 07645.   Owners of
          shares  held in the name of  another person must include in their
          requests a  representation that  they were  beneficial owners  of
          shares of  Benjamin Moore &  Co. as of  the close of  business on
          March 1, 1994.

                                          BY ORDER OF THE BOARD OF DIRECTORS
          

                                                            John T. Rafferty
                                                               Secretary
          Dated:  March 28, 1994


                                          26








<PAGE>

            Benjamin Moore & Co. -- Voting Instructions                   
                      51 Chestnut Ridge Road, Montvale, NJ 07645




                       EMPLOYEES' STOCK OWNERSHIP BENEFIT PLAN
           These Instructions Are Solicited by the Administrative Committee
          and the Trustees of the                                          
                                            
             Benjamin Moore & Co. Employees' Stock Ownership Benefit Plan
          Pursuant  to Article 9, Section 9.01 of  the Benjamin Moore & Co.
          Employees'   Stock  Ownership  Benefit  Plan  (the  "Plan"),  the
          undersigned hereby instructs the Administrative Committee and the
          Trustees of  the  Plan, and  each  or any  of  them, to  vote  as
          designated below, all shares of  Common Stock of Benjamin Moore &
          Co. held in the account of  the undersigned under the Plan as  of
          the close of business on March 1, 1994, at the Annual  Meeting of
          Shareholders to  be held  on April 21,  1994, or  any adjournment
          thereof.
          These Instructions when properly executed will be followed in the
          manner directed.  If no instructions are given on this form or if
          the form is not returned, all shares of Common Stock held in your
          account under the Plan will be voted in the election of Directors
          and  on  any other  proposals  before  the  meeting in  the  same
          proportion  as shares for  which instructions have  been received
          from Participants  in the Plan.  If authority  to vote for one or
          more nominees  is withheld,  the shares of  Common Stock  held in
          your account under the Plan will be voted only for the balance of
          such nominees, if any.
          1.   Election of six (6) Class III Directors; one (1) Class II
          Director and one (1) Class I Director:

                    FOR all nominees listed below           WITHHOLD
               AUTHORITY to vote for all               nominees listed
               below    
                                             (except as written below) 
          Ward C. Belcher               Ralph W. Lettieri   Lee C.
          McAlister      John C. Moore, Jr.
          Richard Roob   Maurice C. Workman       Frank W. Burr
          Gerald W. Moore

               (INSTRUCTION:  To withhold authority to vote for any
               individual  nominee write that nominee's name on the space
               provided below.)


          2.   To amend the Certificate of Incorporation of the Company so
               as to increase the number of authorized shares to 40,500,000
               shares consisting of 40,000,000 shares of Common Stock, par
               value Ten Dollars ($10) per share and 500,000 shares of
               Preferred Stock, par value ($10) per share, as recommended
               by the Board of Directors.
                  FOR this proposal                      AGAINST this
                  proposal                      ABSTAIN from             
                  voting












<PAGE>





          3.   To amend the Bylaws of the Company relating to committees and to
               ratify committee actions, as recommended by the Board of
               Directors.
                     FOR this proposal                      AGAINST this
                  proposal                      ABSTAIN from             
                  voting

          4.        In their discretion, the Administrative Committee and
             the Trustees are authorized to vote upon such other business
             as may properly be brought before the meeting, or any
             adjournment thereof.
          ____
                                   PLEASE MARK, DATE, SIGN AND RETURN
          PROMPTLY




          _________________________________________
                                   Dated:______________________________,

          1994
          ___                      The signature should agree with the name
          imprinted to the left.  


<PAGE>

                            Benjamin Moore & Co. -- Proxy

                      51 Chestnut Ridge Road, Montvale, NJ 07645
          _________________________________________________________________

             This Proxy Is Solicited On Behalf of the Board of Directors

          The undersigned hereby appoints Benjamin M. Belcher, Jr., Richard
          Roob and Maurice C. Workman as proxies  to vote all shares of the
          undersigned  at the  Annual Meeting  of Shareholders  to be  held
          April 21,  1994.  Each of the named  proxies shall have the power
          to appoint a  substitute proxy for himself.  The  proxies, or any
          one of them,  shall have the power to vote: (i) only those shares
          of the Common Stock of Benjamin Moore & Co. held of record by the
          undersigned as of the close of business on March 1, 1994; (ii) at
          any adjournment of the meeting;  and (iii) upon any subject which
          may properly be brought before the meeting.  The proxies may vote
          upon  all the matters described  in the proxy statement furnished
          with this proxy,  subject to any directions indicated  below.  If
          no  directions are  given, this  proxy  will be  voted "FOR"  the
          election of  the nominees  listed  below, "FOR"  the proposal  to
          amend the  Certificate of Incorporation and "FOR" the proposal to
          amend the Bylaws.

          1.   Election of six (6) Class III Directors; one (1) Class II
             Director and one (1) Class I Director:


               FOR all nominees listed below           WITHHOLD AUTHORITY
               to vote for all nominees      listed below    
                                        (except as written below) 


          Ward C. Belcher   Ralph W. Lettieri               Lee C.
          McAlister         John C. Moore, Jr.

          Richard Roob      Maurice C. Workman              Frank W. Burr
          Gerald W. Moore

               (INSTRUCTION:  To withhold authority to vote for any
               individual  nominee write that nominee's name on the space
               provided below.)


          2.                            To amend the Certificate of
             Incorporation of the Company so as to increase the number of
             authorized shares to 40,500,000 shares,  consisting of
             40,000,000 shares of Common Stock, par value Ten Dollars ($10)
             per share and 500,000 shares of Preferred Stock, par value Ten
             Dollars ($10) per share, as recommended by the Board of
             Directors.
                     FOR this proposal                      AGAINST this
                  proposal                      ABSTAIN from             
                  voting

          3.   To amend the Bylaws of the Company relating to committees and to
             ratify committee actions, as recommended by the Board of Directors.
                     FOR this proposal                      AGAINST this
                  proposal                      ABSTAIN from             
                  voting

          4.   In their discretion, the proxies are authorized to vote upon
             such other business as may properly be brought before the
             meeting, or any adjournment thereof.
                                   PLEASE MARK, DATE, SIGN AND RETURN

          PROMPTLY
          __________________________________________


          __________________________________________













<PAGE>





          __________________________________________

                                   Dated:  __________________________, 1994

                                   The signature(s)  should agree  with the
          name(s) imprinted to                         t h e      l e f t .
          Custodians, Executors, Administrators, Trustees, 
          Guardians, and Attorneys should so indicate when signing.

                                   Shares held on record
          date:_____________________
                                                              











































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