EASTERN CO
DEFA14A, 1997-03-12
CUTLERY, HANDTOOLS & GENERAL HARDWARE
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                        SCHEDULE 14A INFORMATION

Proxy Statement Pursuant to Section 14(a) of the Securities Exchange Act of 1934

Filed by the Registrant  [ ]
Filed by a Party other than the Registrant [ ]

Check the appropriate box:

[ ]    Preliminary Proxy Statement
[ ]    Confidential, for Use of the Commission Only (as permitted by Rule
       14a-6(e)(2))
[ ]    Definitive Proxy Statement 
[x]    Definitive Additional Materials
[ ]    Soliciting Material Pursuant to section 240.14a-11(c) or section 
       240.14a-12

                               EASTERN
 ...............................................................................
           (Name of Registrant as Specified In Its Charter)

 ...............................................................................
    (Name of Person(s) Filing Proxy Statement if Other than the Registrant)

Payment of Filing Fee (Check the appropriate box):

[ ]    $125 per Exchange Act Rule 0-11(c)(1)(ii), 14a-6(i)(1), or 14a-6(j)(2).
[ ]    $500 per each party to the controversy pursuant to Exchange Act 
       Rule 14a-6(i)(3).
[ ]    Fee computed on table below per Exchange Act Rules 14a-6(i)(4) and 0-11.

    1)    Title of each class of securities to which transaction applies:

    2)    Aggregate number of securities to which transaction applies:

    3)    Per unit price or other underlying value of transaction computed 
          pursuant to Exchange Act Rule 0-11 (set forth the amount on which the
          filing fee is calculated and state how it was determined):

    4)    Proposed maximum aggregate value of transaction:

    5)    Total fee paid:

   [X]    Fee previously paid with preliminary materials.

[ ]    Check box if any part of the fee is offset as provided by Exchange Act 
       Rule 0-11(a)(2) and identify the filing for which the offsetting fee 
       was paid previously.  Identify the previous filing by registration 
       statement number, or the form or schedule and the date of its filing.


    1)    Amount Previously Paid:
            
          .....................................................................

    2)    Form, Schedule or Registration Statement No.:

          .....................................................................

    3)    Filing Party:
            
          .....................................................................

    4)    Date Filed:
            
          .....................................................................


<PAGE>
                                                      THE EASTERN COMPANY
- --------------------------------------------------------------------------------
 
                                                                  March 12, 1997
 
Dear Fellow Shareholder:
 
As we have previously written to you, millionaire politician John S. Dyson and
his affiliates, Millbrook Capital Management Inc. and MMI Investments, L.L.C.,
are trying to elect their nominees to Eastern's Board in order to put your
Company up for sale. Dyson and his group still have on the table a hostile,
highly leveraged offer to acquire Eastern at $15 per share--little more than the
recent market price of Eastern shares. Don't give Dyson your share of Eastern's
future value at a lowball price.
 
                      THE EASTERN TURNAROUND IS FOR REAL!
              ALL SHAREHOLDERS, NOT JUST DYSON, SHOULD SHARE IN IT
 
Management's strategic planning is producing results. After the anticipated
difficulties in First Quarter 1996 caused by downturns in two of our major
markets, normal operating profits (before deducting the costs of thwarting
Dyson's hostile takeover attempt) have steadily improved, as demonstrated by the
following chart:
 
     THE EASTERN COMPANY 1996 QUARTERLY NORMAL OPERATING PROFITS PER SHARE(1)


              First Quarter     Second Quarter    Third Quarter   Fourth Quarter
Net Income 
  Per Share      -0.07               0.13             0.22             0.24

 
Management is confident that this trend will continue in 1997. This is not the
time to sell the Company, just as we are beginning to see results. We believe
that putting Eastern on the block now, as Dyson wants, would only deprive you of
the future value of your investment!
 
       112 BRIDGE STREET, P.O. BOX 460, NAUGATUCK, CONNECTICUT 06770-0460
                PHONE (203) 729-2255    *    FAX (203) 723-8653
 <PAGE>
<PAGE>
               YOUR DIRECTORS BACK THEIR BELIEF IN THE TURNAROUND
                  WITH THEIR WALLETS--THEY WANT TO BE PAID IN
                           EASTERN STOCK, NOT CASH !
 
Unlike the Dyson/MMI nominees, your Board (seven of whom are not Eastern
officers) is not affiliated with any would-be purchaser of the Company. Board
members and executive officers own more than 11% of Eastern's stock. Our
executives and directors have put their money where their mouths are by buying
over 44,000 shares for their personal accounts since the beginning of this year.
Their interests lie in a successful future for the Company and the maximization
of value for all shareholders.
 
Your Board has backed its belief in Eastern's turnaround with its own wallet.
Our proposal to pay non-employee directors with Eastern stock, rather than cash,
is the true measure of the Board's confidence in Eastern's future.
 
                      KEEP THE FOX OUT OF THE CHICKEN COOP
 
Dyson/MMI would have you believe that the Dyson nominees, if elected, would not
necessarily try to sell Eastern to themselves. But they certainly would have a
strong incentive to do so. Buying and selling companies is what Millbrook does
for a living. REMEMBER, THE DYSON/MMI GROUP HAS NEVER WITHDRAWN ITS HOSTILE
OFFER FOR EASTERN.
 
You should also remember that Mr. Dyson cost the Company substantial expense and
reduced earnings by his attempt to call a Special Meeting in violation of
Connecticut law. THE CONNECTICUT SUPERIOR COURT, WHICH FOUND THAT MILLBROOK'S
"INTENTION [WAS] TO CONTROL THE BOARD AND FORCE APPROVAL OF ITS MERGER
PROPOSAL", RULED MILLBROOK'S REQUEST TO CALL A SPECIAL MEETING INVALID.
 
DO YOU REALLY BELIEVE DYSON'S EXPENSIVE ACTIONS WERE IN YOUR BEST INTERESTS
THEN? ARE THESE THE KIND OF PEOPLE YOU WANT ON YOUR BOARD NOW?
 
                            YOUR VOTE IS IMPORTANT--
                      SEND IN THE WHITE PROXY CARD TODAY!
 
We urge you to reject the Dyson/MMI group's continuing efforts to take control
of your Company. Discard any blue proxy card from Dyson/MMI. INSTEAD, PROTECT
YOUR INVESTMENT IN EASTERN'S FUTURE BY SIGNING, DATING AND RETURNING THE
ENCLOSED WHITE PROXY CARD TODAY.


<PAGE>
Even if you have already returned a blue proxy card, for any reason, there is
still time to change your vote by signing, dating and returning the enclosed
WHITE proxy card. Remember, only your latest dated proxy card counts.
 
Thank you for your continuing support.
 
                               On behalf of the Board of Directors,

                               Stedman G. Sweet
                               President & Chief Executive Officer
 
- -------------------------------------------------------------------------------

 IF YOU HAVE ANY QUESTIONS, OR NEED ASSISTANCE IN VOTING YOUR SHARES, PLEASE
                    CALL GEORGESON & COMPANY INC., WHO IS
                 ASSISTING US IN THE SOLICITATION OF PROXIES,
                         TOLL-FREE AT 1-800-223-2064.

                      INTERNET: HTTP://WWW.GEORGESON.COM
- -------------------------------------------------------------------------------
 
                            ADDITIONAL TRANSACTIONS
 
Ole K. Imset, a director of the Company, acquired 108 shares on December 16,
1996 as payment for 4th quarter 1996 director fees. Donald S. Tuttle, III, a
director of the Company, acquired 213 shares on December 16, 1996 as payment for
4th quarter 1996 director fees; acquired 2,000 shares on February 24, 1997
through exercise of option at $9.08 per share; and acquired 1,000 shares on
February 21, 1997 at $13.375 per share. Raymond L. Wright, a Vice President of
the Company owning 20,605 shares, acquired 5,000 shares of restricted stock on
December 12, 1996 on December 16, 1996 at no cost; restrictions to lift upon
achieving certain performance goals. Mr. Wright may also solicit proxies.
 
                        ------------------------------
 
1.    Quarter results reflect income before deducting the costs of defending the
      Company from Millbrook's takeover attempt. Fourth quarter results reflect
      earnings before the year-end abnormal adjustment to estimated accruals
      described on p.23 of the 1996 Annual Report. In 1996, such adjustments for
      continuing operations decreased income by $0.02 per share.

<PAGE>

- -------------------------------------------------------------------------------
                           PROTECT YOUR INVESTMENT!

                     DISCARD ANY BLUE PROXY CARD YOU MAY
                       RECEIVE FROM THE DYSON/MMI GROUP


                      INSTEAD--SIGN, DATE AND RETURN THE
                       ENCLOSED WHITE PROXY CARD TODAY!
- -------------------------------------------------------------------------------

<PAGE>

                 QUESTIONS AND ANSWERS ABOUT THE ANNUAL MEETING



Q:       WHO IS "MMI INVESTMENTS, L.L.C."?

A:       MMI  Investments,  L.L.C.  is the  personal  holding  company of  
         millionaire  politician  John S.  Dyson. Dyson's  business is buying 
         and selling  companies for a  profit-- which  explains to us why 
         Dyson wants to buy Eastern and pay as little as possible.

Q:       WHY IS DYSON TRYING TO REPLACE THREE OF EASTERN'S DIRECTORS?

A:       Dyson claims we wants to "maximize the value of our mutual
         investment"-- but he is also seeking to buy the Company. As a would-be
         buyer, doesn't Dyson want to pay a low price? We believe Dyson wants
         his hand-picked nomines to help him buy Eastern on the cheap --
         depriving shareholders like you of the true value of the Company.

Q:       WHAT SHOULD I DO IF I GET A BLUE PROXY CARD FROM MMI?

A:       Throw it in the trash!  Sign only WHITE proxy  cards.  Your vote on a 
         blue  card--even  if you withhold on MMI directors in protest--helps 
         Dyson because it revokes your previous vote on the WHITE card.

Q:       WHAT SHOULD I DO IF I ALREADY MAILED IN A BLUE CARD?

A:       Please  sign,  date and return the enclosed  WHITE card today.  A  
         later-dated  WHITE card will revoke any blue card you sent in earlier.

Q:       WHAT SHOULD I DO IF MY SHARES ARE HELD THROUGH A BANK OR BROKERAGE 
         FIRM?

A:       If your shares are held through a bank or brokerage firm, only that
         firm can execute a proxy card on your behalf. Please contact the person
         responsible for your account and give instructions for a WHITE proxy
         card to be voted FOR PROPOSALS 1-3 and AGAINST PROPOSAL 4.

Q:       HOW CAN I PROTECT MY INVESTMENT IN EASTERN FROM DYSON'S SCHEME?

A:       Your  directors  are  committed  to  protecting  your  interests.  
         Support  them by  signing,  dating  and returning the enclosed WHITE 
         proxy card today.

Q:       WHO CAN I CALL FOR FURTHER INFORMATION, OR IF I NEED HELP VOTING MY 
         SHARES?

A:       Please  call  Georgeson & Company  Inc.,  the  company  assisting  us 
         in the  solicitation,  toll-free  at 1-800-223-2064.




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