PRE PAID LEGAL SERVICES INC
8-K, 1999-01-14
INSURANCE CARRIERS, NEC
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                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549


                                    FORM 8-K

                                 CURRENT REPORT

     Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934






                       Date of Report - December 30, 1998
                        (Date of earliest event reported)




                          Pre-Paid Legal Services, Inc.
             (Exact name of registrant as specified in its charter)


                          (Commission File No. 1-9293)



            Oklahoma                                 73-1016728
  (State of Incorporation)               (IRS Employer Identification No.)



                 321 East Main Street
                     Ada, Oklahoma                             74821-0145
       (Address of principal executive offices)                (Zip Code)


Registrant's telephone number, including area code:          (580) 436-1234



<PAGE>



                                                            
Item 2.  Acquisition or Disposition of Assets.

         On October 5, 1998, Pre-Paid Legal Services,  Inc. ("Pre-Paid") entered
into a  Stock  Purchase  Agreement  (the  "Agreement")  with  Pioneer  Financial
Services ("Pioneer"),  a wholly-owned subsidiary of Conseco, Inc., providing for
the purchase  ("Stock  Purchase")  of all of the  outstanding  capital  stock of
Universal  Fidelity Life Insurance Company ("UFL"),  a life and health insurance
company domiciled in the State of Oklahoma.

         The Stock  Purchase was  consummated  December 30, 1998.  In accordance
with the  Agreement  and the purchase  price  calculation  provisions  contained
therein,  Pre-Paid  transferred $20.7 million in cash to Pioneer in exchange for
all of the  outstanding  capital stock of UFL, before  consideration  of a $12.5
million  extraordinary  dividend  payable  by  UFL  to  Pre-Paid  at  Pre-Paid's
discretion,  resulting in net consideration  paid of $8.2 million.  As a part of
the transaction  Pioneer Life Insurance  Company,  a wholly-owned  subsidiary of
Pioneer,  entered into a 100% coinsurance agreement with UFL assuming all of the
assets and  liabilities  relating to UFL's  Medicare  supplement and health care
business  written by UFL. UFL will retain its existing life  insurance  business
and will  continue  to provide  claims  processing  for the  coinsured  Medicare
supplement and health care policies and receive full cost reimbursement for such
services  pursuant to an Administrative  Services  Agreement entered into by UFL
and  Pioneer or an  affiliate  of  Pioneer.  Statutory  assets  and  liabilities
remaining  in UFL after the  purchase  but before  the  dividend  include  $25.6
million in cash and  investments,  $800,000  relating to real  estate,  computer
systems and  furniture  and  fixtures  (occupied  and  utilized by UFL) and $2.2
million of receivables generated in the ordinary course of business, including a
receivable of $571,000  from Pioneer that was paid to UFL at closing.  Statutory
liabilities  of UFL  remaining  after the  transaction  include  life  insurance
reserves  of  $8.5  million  and  other  ordinary  course  of  business  accrued
liabilities of $1.1 million.

         The  Stock  Purchase   consideration  and  related   transactions  were
determined by arm's-length  negotiation between Pre-Paid and Pioneer.  There was
no prior material  relationship between Pioneer and its officers,  directors and
shareholders  and Pre-Paid or its officers,  directors and  affiliates.  The UFL
capital stock was not publicly traded.

         UFL is a Duncan,  Oklahoma  based  life and  health  insurance  company
formed in 1935 and engaged in the  marketing  of  insurance  products  including
life, home health,  long term care, nursing  facilities and Medicare  supplement
insurance policies.



<PAGE>



Item 7.  Financial Statements and Exhibits.

         (a)      Financial Statements of Businesses Acquired.

         Financial  statements  of UFL are not  required  to be  filed  herewith
pursuant to Section 3-05(b) of Regulation S-X.

         (b)       Pro Forma Financial Information.

         Pro forma financial  information is not required to be presented herein
pursuant to Section 11-01 of Regulation S-X.

         (c)      Exhibits.



      Exhibit
        No.                          Description

       2.1    Stock  Purchase  Agreement  dated as of October 5, 1998,
              between Pre-Paid and Pioneer.

       2.2    Coinsurance Agreement dated as of December 30, 1998 between UFL 
              and Pioneer Life Insurance Company.

       2.3    Administrative Services Agreement and Amendment No. 1 thereto 
              dated as of December 30, 1998 between UFL and Pioneer.

      99.1    Press release dated October 6, 1998.


<PAGE>


                                   SIGNATURES

         Pursuant to the  requirements  of the Securities  Exchange Act of 1934,
the  registrant  has duly  caused  this report to be signed on its behalf by the
undersigned hereunto duly authorized.

                                             PRE-PAID LEGAL SERVICES, INC.


                                             By: /s/ RANDY HARP
                                                 -------------------------------
                                             Randy Harp, Chief Operating Officer
                                             and Chief Financial Officer

Date:  January 13, 1999


<PAGE>




                                INDEX TO EXHIBITS


  Exhibit                  Description
    No.

     2.1     Stock Purchase Agreement dated as of October 5, 1998, between 
             Pre-Paid and Pioneer.

     2.2     Coinsurance Agreement dated as of December 30, 1998 between UFL and
             Pioneer Life Insurance Company.

     2.3     Administrative Services Agreement and Amendment No. 1 thereto dated
             as of December 30, 1998 between UFL and Pioneer.

    99.1     Press release dated October 6, 1998.



                           STOCK PURCHASE AGREEMENT

                                     Between

                          PRE-PAID LEGAL SERVICES, INC.

                                       And

                        PIONEER FINANCIAL SERVICES, INC.


                           Dated as of October 5, 1998



<PAGE>



                                                        

                            STOCK PURCHASE AGREEMENT

         This Stock Purchase  Agreement (the  "Agreement") is entered into as of
October 5, 1998,  by and between  Pre-Paid  Legal  Services,  Inc.,  an Oklahoma
corporation  ("Buyer"),   and  Pioneer  Financial  Services,  Inc.,  a  Delaware
corporation ("Seller").


                                    RECITALS

         A.       Seller has the beneficial  interest in all of the  outstanding
                  capital stock of Universal  Fidelity Life Insurance Company, a
                  life and health  insurance  company  domiciled in the State of
                  Oklahoma  (the  "Company"),  which  stock  is held  in  escrow
                  pursuant to the terms of the Universal Fidelity Life Insurance
                  Company  Escrow  Agreement  dated  May 30,  1997 by and  among
                  Conseco,  Inc.,  an  Indiana  corporation,   Rock  Acquisition
                  Company,  a Delaware  corporation prior to its merger with and
                  into  Seller,   Seller,  and  Thomas  J.  Brophy,  Michael  A.
                  Cavataio,  Mark S.  Fischer,  Philip  J.  Fiskow,  Charles  R.
                  Scheper,  William  B. Van Vleet and David I.  Vickers,  as the
                  Escrow Agents (the "Escrow Agreement").

         B.       Subject to the terms and conditions of this  Agreement,  Buyer
                  desires to purchase,  and Seller  desires to sell,  all of the
                  outstanding stock of the Company.

                             STATEMENT OF AGREEMENT

         Now, therefore,  in consideration of the premises and the covenants and
agreements contained herein, and for other good and valuable consideration,  the
receipt and  sufficiency  of which are hereby  acknowledged,  the parties hereto
agree as follows.

                    ARTICLE ONE: PURCHASE AND SALE OF SHARES

         SECTION  1.1:  BASIC  TRANSACTION.

         On and subject to the terms and  conditions  of this  Agreement,  Buyer
agrees to purchase from Seller,  and Seller agrees to sell to Buyer,  all of the
outstanding  shares  (the  "Shares")  of the common  stock,  par value $1.00 per
share,  of the Company (the "Common Stock") for the  consideration  specified in
Exhibit A attached hereto (the "Consideration").

         SECTION 1.2: THE CLOSING.

         The closing of the  transactions  contemplated  by this  Agreement (the
"Closing")  shall take place at the offices of Buyer in Oklahoma,  commencing at
10:00 a.m.  local time on the third business day following the  satisfaction  or
waiver of all  conditions to the  obligations  of the parties to consummate  the
transactions  contemplated hereby (other than conditions with respect to actions
the  respective  parties will take at the Closing  itself) or such other date as
Buyer and Seller may mutually determine (the "Closing Date"); provided, however,
that the Closing Date shall be no later than  December  31, 1998 unless  further
extended by the mutual written agreement of the parties.

         SECTION   1.3:   PAYMENT  OF   CONSIDERATION.

         Buyer  shall pay the  Consideration  to Seller at  Closing,  in cash by
electronic  wire  transfer,  or, if  acceptable  to  Seller,  delivery  of other
immediately  available  funds  payable to Seller,  to an account  designated  by
Seller in writing to Buyer.

              ARTICLE TWO: REPRESENTATIONS AND WARRANTIES OF BUYER

         Buyer represents and warrants to Seller,  its successors and assigns as
follows:

         SECTION  2.1:  ORGANIZATION  OF  BUYER.

         Buyer is a corporation  duly  organized,  validly  existing and in good
standing under the laws of Oklahoma.

         SECTION 2.2:  AUTHORIZATION OF TRANSACTION.

         (A) Buyer has full corporate power and authority to execute and deliver
this  Agreement,  and  to  perform  its  obligations  hereunder.  Assuming  this
Agreement  constitutes the valid and legally binding obligation of Seller,  this
Agreement  constitutes  the  valid  and  legally  binding  obligation  of Buyer,
enforceable in accordance with their respective terms and conditions,  except to
the extent  that  enforceability  may be  impacted  by  bankruptcy,  insolvency,
moratorium or other laws  affecting  creditors'  rights  generally,  or by other
equitable principles.

         (B)  Except  for (i) the  filing  with  and  approval  by the  Oklahoma
Department  of Insurance of Buyer's Form A Statement  Regarding  Acquisition  of
Control of a Domestic  Insurer and such  filings  relating  to the  Co-Insurance
Agreement  (as  defined in Section  6.8 below)  and the  Service  Agreement  (as
defined  in  Section  6.7  below)  as may be  required  (collectively,  the "ODI
Approval");  (ii) the  approval  of the  extraordinary  dividend  referred to in
Section 7.1(F) and (iii) the filing of premerger  notification  and report forms
under the Hart-Scott-Rodino  Antitrust Improvements Act of 1976, as amended (the
"HSR Act"), no prior notice to, filing with,  authorization  of, exemption by or
consent  or  approval  of,  any  governmental  authority  is  necessary  for the
consummation by Buyer of the transactions contemplated by this Agreement.

         SECTION 2.3:  NONCONTRAVENTION.

         Neither  the  execution   and  delivery  of  this   Agreement  nor  the
consummation  of the  transactions  contemplated  hereby  will (a)  violate  any
constitution,  statute, regulation,  rule, injunction,  judgment, order, decree,
ruling, charge, or other restriction of any government,  governmental agency, or
court  known to Buyer to which Buyer is subject;  (b) violate any  provision  of
Buyer's  charter  or  bylaws;  or (c)  conflict  with,  result  in a breach  of,
constitute a default under,  result in the  acceleration of, create in any party
the right to accelerate,  terminate,  modify,  or cancel,  or require any notice
under any agreement,  contract, lease, license, instrument, or other arrangement
to which  Buyer is a party or by which it is bound or to which any of its assets
is  subject  (or  result  in the  imposition  of  any  mortgage,  pledge,  lien,
encumbrance, charge or other security interest upon any of its assets).

         SECTION  2.4:  BROKERS  AND  FINDERS.

         Neither  Buyer nor any of its  officers,  directors  or  employees  has
employed  any  broker or finder or  incurred  any  liability  for any  financial
advisory  fees,  brokerage  fees,  commissions  or finder fees, and no broker or
finder  has acted  directly  or  indirectly  for Buyer in  connection  with this
Agreement or the transactions contemplated hereby.

         SECTION 2.5: LITIGATION.

         There is no  action,  suit or  proceeding  pending  against,  or to the
Knowledge  (as  defined in Section  4.1  below) of Buyer  threatened  against or
affecting,  Buyer or any Affiliate (as defined in Section 4.1 below) of Buyer or
any of its properties  before any court or arbitrator or any governmental  body,
agency or official which in any manner  challenges or seeks to prevent,  enjoin,
alter or materially delay any of the transactions contemplated hereby.

         SECTION 2.6: INVESTMENT INTENT.

         Buyer  is not  acquiring  the  Shares  with a view  to or for  sale  in
connection  with any  distribution  thereof within the meaning of the Securities
Act of  1933,  as  amended,  and  the  rules  and  regulations  thereunder  (the
"Securities Act").


             ARTICLE THREE: REPRESENTATIONS AND WARRANTIES OF SELLER
                   CONCERNING THE TRANSACTIONS AND THE SHARES

         Seller  represents and warrants to Buyer, its successors and assigns as
follows:

         SECTION  3.1:  ORGANIZATION  OF SELLER.
         
Seller is a corporation  duly organized,  validly  existing and in good
standing under the laws of Delaware.

         SECTION 3.2:  AUTHORIZATION OF TRANSACTION.

         (A) Seller  has full  corporate  power and  authority  to  execute  and
deliver this Agreement and to perform its  obligations  hereunder,  Pioneer Life
Insurance  Company  ("Pioneer  Life") has full corporate  power and authority to
execute and deliver the  Co-Insurance  Agreement and to perform its  obligations
thereunder,  and Seller has full  corporate  power and  authority to execute and
deliver  the  Service  Agreement  and to  perform  its  obligations  thereunder.
Assuming this  Agreement  constitutes,  and the  Co-Insurance  Agreement and the
Service  Agreement when executed and delivered by the Company as provided herein
will  constitute,  the valid and  legally  binding  obligations  of Buyer or the
Company, as the case may be, this Agreement  constitutes,  and when executed and
delivered  by  Pioneer  Life or  Seller  as  provided  herein  the  Co-Insurance
Agreement  and the  Service  Agreement  will  constitute,  the valid and legally
binding  obligations of Seller or Pioneer Life, as the case may be,  enforceable
in accordance with their respective  terms and conditions,  except to the extent
that  enforceability  may be impacted by bankruptcy,  insolvency,  moratorium or
other  laws  affecting  creditors'  rights  generally,  or  by  other  equitable
principles.

         (B) Neither  Seller nor Pioneer Life is required to give any notice to,
make any filing with, or obtain any authorization,  consent,  or approval of any
government or  governmental  agency in order for the  consummation  by Seller or
Pioneer  Life,  as the case may be,  of the  transactions  contemplated  by this
Agreement  except for the ODI  Approval,  the  filing  under the HSR Act and any
actions  contemplated by Section 7.2(I) and such filings and approvals  relating
to the Co-Insurance Agreement or the Service Agreement as may be required.

         SECTION 3.3:  NONCONTRAVENTION.

         Neither  the  execution  and the  delivery of this  Agreement,  nor the
consummation  of the  transactions  contemplated  hereby,  will (a)  violate any
constitution,  statute, regulation,  rule, injunction,  judgment, order, decree,
ruling, charge, or other restriction of any government,  governmental agency, or
court known to Seller to which Seller or Pioneer  Life are subject;  (b) violate
any provision of Seller's or Pioneer Life's  charter or bylaws;  or (c) conflict
with,  result  in a  breach  of,  constitute  a  default  under,  result  in the
acceleration of, create in any party the right to accelerate, terminate, modify,
or cancel, or require any notice under any agreement,  contract, lease, license,
instrument,  or other  arrangement  to which Seller is a party or by which it is
bound or to which any of its assets is subject (or result in the  imposition  of
any mortgage, pledge, lien, encumbrance,  charge or other security interest upon
any of its assets) which should  adversely  affect the  performance by Seller of
its obligations, hereunder or thereunder.

         SECTION  3.4:  BROKERS  AND  DEALERS.

         Neither  Seller nor any of its officers,  directors or  employees,  has
employed  any  broker or finder or  incurred  any  liability  for any  financial
advisory  fees,  brokerage  fees,  commissions  or finder fees, and no broker or
finder has acted  directly  or  indirectly  for Seller in  connection  with this
Agreement or the transactions contemplated hereby.

         SECTION  3.5:  TITLE  TO AND  POWER  TO SELL THE  SHARES.

         Seller owns  beneficially all issued and outstanding  Shares,  free and
clear of any adverse  claims,  liens,  proxies,  voting trusts,  restrictions on
transfer or encumbrances with respect thereto, except for the Escrow Agreement.

         SECTION  3.6:  LITIGATION.

         Except as set forth in Section 3.6 of the Disclosure Schedule, there is
no action,  suit or proceeding  pending  against,  or to the Knowledge of Seller
threatened  against or  affecting,  Seller or any of its  properties  before any
court or arbitrator or any  governmental  body,  agency or official which in any
manner challenges or seeks to prevent,  enjoin, alter or materially delay any of
the transactions contemplated hereby.


             ARTICLE FOUR: REPRESENTATIONS AND WARRANTIES OF SELLER
                             CONCERNING THE COMPANY

         Seller  represents and warrants to Buyer, its successors and assigns as
follows:

         SECTION 4.1:  CERTAIN DEFINITIONS.

         As used herein, the following terms shall have the following meanings:

         (1)   An   "Affiliate"   of  a  person  shall  mean  any   corporation,
               partnership,    joint   venture,   limited   liability   company,
               association  or other  entity  which,  directly or through one or
               more  intermediaries,  controls,  is  controlled  by or is  under
               common control with such person.

         (2)   "Knowledge"  or  "known"  shall  mean  actual  knowledge  of  the
               officers of such entity.

         SECTION 4.2:  ORGANIZATION, QUALIFICATION AND CORPORATE POWER.

         The Company is a corporation  duly organized,  validly  existing and in
good standing under the laws of the State of Oklahoma.  The Company has the full
corporate  power,  right and authority to own its  properties  and assets and to
carry on its business as it is now being conducted.  The Company is not required
to qualify to do business in any state or foreign  jurisdiction  where it is not
already so  qualified  except  where the failure to so qualify  would not have a
Material Adverse Effect.  For the purposes of this Agreement  "Material  Adverse
Effect"  shall  mean  a  material  adverse  effect  on the  business,  financial
condition or results of operations of the Company. The Company has all necessary
governmental  authorizations  to own or lease  its  properties  and  assets,  to
underwrite  insurance  and to  otherwise  carry  on its  business  as now  being
conducted in each of the states listed on Section 4.2 of the disclosure schedule
delivered  by Seller to Buyer on the date  hereof (the  "Disclosure  Schedule"),
which is a complete list of all  jurisdictions in which the Company conducts any
insurance business or in which the Company is licensed to conduct business.  The
Company is in good standing with the applicable insurance regulatory authorities
in all of the  jurisdictions  listed on Section 4.2 of the Disclosure  Schedule,
and has capital and surplus in such  amounts as are  required by the  applicable
insurance  laws of  each  such  jurisdiction.  Copies  of each of the  Company's
existing licenses issued by each such jurisdiction  listed on Section 4.2 of the
Disclosure  Schedule have been or will be provided to Buyer prior to the Closing
Date.

         SECTION 4.3: SUBSIDIARIES.

         The Company  does not have any  Subsidiaries.  For the purposes of this
Agreement, a Subsidiary shall mean any corporation of which the Company directly
or indirectly  owns more than 50 % of the capital stock or other equity interest
or has the power to vote or direct the voting of sufficient  securities to elect
a majority of directors.

         SECTION  4.4:  CAPITALIZATION.

         The authorized  capital stock of the Company consists of 500,000 shares
of preferred  stock,  par value $1.00,  of which no shares are  outstanding  and
2,000,000 shares of common stock, par value $1.00, of which 1,000 are issued and
outstanding  and which  constitute the Shares.  All of the Shares have been duly
authorized,  are validly issued, fully paid, and nonassessable.  Except for this
Agreement,  there are no outstanding or authorized options,  warrants,  purchase
rights,  subscription  rights,  conversion  rights,  exchange  rights,  or other
contracts  or  commitments  that could  require the Company to issue,  sell,  or
otherwise  cause to become  outstanding,  any of its capital stock not presently
issued and  outstanding.  The Company has no  outstanding  or  authorized  stock
appreciation,  phantom stock, profit participation, or similar rights. There are
no voting trusts,  proxies, or other agreements or understandings other than the
Escrow Agreement with respect to the voting of the capital stock of the Company.
The Company has no liability to any former holder of any shares of capital stock
of the Company or to any other person or governmental  authority relating to the
purchase, sale, redemption, retirement or cancellation thereof.

         SECTION 4.5:  NONCONTRAVENTION.

         Neither  the  execution  and  the  delivery  of  this  Agreement,   the
Co-Insurance  Agreement or the Service  Agreement,  nor the  consummation of the
transactions  contemplated hereby or thereby, will (a) violate any constitution,
statute, regulation, rule, injunction,  judgment, order, decree, ruling, charge,
or other restriction of any government,  governmental  agency, or court known to
the Company to which the Company is subject;  (b) violate any  provision  of the
Company's  charter  or  bylaws;  or (c)  conflict  with,  result in a breach of,
constitute a default under,  result in the  acceleration of, create in any party
the right to accelerate,  terminate,  modify,  or cancel,  or require any notice
under any agreement,  contract, lease, license, instrument, or other arrangement
to which the  Company  is a party or by which it is bound or to which any of its
assets is subject (or result in the  imposition of any mortgage,  pledge,  lien,
encumbrance,  charge or other  security  interest  upon any of its assets) which
would result in a Material Adverse Effect.

         SECTION 4.6: BROKERS AND FINDERS.

         Neither the Company,  nor any of its officers,  directors or employees,
has employed any broker or finder or incurred any  liability  for any  financial
advisory  fees,  brokerage  fees,  commissions  or finder fees, and no broker or
finder has acted directly or indirectly for the Company in connection  with this
Agreement or the transactions contemplated hereby.

         SECTION 4.7: FINANCIAL  STATEMENTS.

         The statutory financial statements (including the notes thereto) of the
Company as of and for the years ended  December 31, 1995,  December 31, 1996 and
December  31,  1997  (the  "Annual  Statements")  and  the  statutory  financial
statements  including  the notes  thereto) of the Company for each of the fiscal
quarters ended March 31, 1998 and June 30, 1998 (the "Quarterly Statements") are
correct and  complete,  have been  prepared in  conformity  with both  statutory
accounting  principles ("SAP") and any other accounting principles prescribed or
permitted by the Oklahoma  Department  of Insurance  consistently  applied,  and
present  fairly the  admitted  assets,  liabilities  and capital and surplus and
results of operations of the Company at the dates stated  therein  except as set
forth or disclosed in the notes,  exhibits or schedules thereto, and except that
any unaudited  statements are subject to year-end and audit  adjustments and may
lack footnotes and other presentation items. Copies of the Annual Statements and
the Quarterly  Statements  have been  previously  provided to Buyer.  The Annual
Financial  Statements  and the  Quarterly  Financial  Statements  are  sometimes
referred to collectively herein as the "Company Financial Statements."

         SECTION 4.8: TITLE TO PROPERTIES.

         Except (1) as may be reflected in the Company Financial Statements, and
(2) for statutory  mechanic's or materialmen's liens and liens for current taxes
not yet  delinquent,  the Company has good and  marketable  title to, or a valid
leasehold  interest in, the properties and assets reflected in the June 30, 1998
Quarterly Statement or acquired after the date thereof (the "Assets"),  free and
clear of any  mortgage,  pledge,  lien,  encumbrance,  charge or other  security
interest, except for properties and assets disposed of in the ordinary course of
business.

         SECTION 4.9: REAL  PROPERTY.

         Except as set forth in  Section  4.9 of the  Disclosure  Schedule,  the
Company does not possess any beneficial or record interest in any real property,
or in  any  buildings,  structures  or  appurtenances  situated  upon  any  real
property.

         SECTION 4.10:  CONTRACTS.

         Section 4.10 of the Disclosure  Schedule lists the following  contracts
to which the Company is a party:

                  (A) Any  agreement  (or group of related  agreements)  for the
         lease of personal property,  by or to the Company,  providing for lease
         payments in excess of $25,000.00 per annum;

                  (B) Any agreement (or group of related agreements) (other than
         insurance  policies  issued by the Company) for the purchase or sale of
         raw  materials,  commodities,  supplies,  products,  or other  personal
         property, or for the furnishing or receipt of services, the performance
         of which will involve consideration in excess of $75,000.00;

                  (C) Any agreement concerning a partnership or joint venture;

                  (D) Any agreement (or group of related agreements) under which
         the  Company  has  created,   incurred,   assumed,  or  guaranteed  any
         indebtedness for borrowed money, or any capitalized  lease  obligation,
         in excess  of  $75,000.00  or under  which it has  imposed a  mortgage,
         pledge, lien, encumbrance,  charge or other security interest on any of
         its assets, tangible or intangible;

                  (E) Any  agreement  requiring  the  Company  to  refrain  from
         competition;

                  (F) Any agreement with Seller or its Affiliates;

                  (G) Any  agreement  under which the  Company  has  advanced or
         loaned  any amount to any of its  directors,  officers,  and  employees
         outside the ordinary course of business;

                  (H) Any agreement  (other than  agreements  with Seller or its
         Affiliates)  under which the  consequences  of a default or termination
         could reasonably be expected to have a Material Adverse Effect;

                  (I) Any agreement of  employment which is  not on an "at will"
         basis;

                  (J)  Any  agreement   with  an  employee  which  provides  for
         severance or termination benefits; and

                  (K) Any  other  agreement  (or  group of  related  agreements)
         (other than insurance  policies  issued by the Company) the performance
         of which involves consideration in excess of $75,000.00.

         The  Company  is in  compliance  in  all  material  respects  with  all
agreements  referred to in Section 4.10 of the  Disclosure  Schedule  except for
such defaults which could not reasonably be expected to have a Material  Adverse
Effect.

         SECTION 4.11: INSURANCE  COVERAGES.

         The Company is now covered  and has been  covered  during the past five
(5) years by  insurance in scope and amount  customary  and  reasonable  for the
business in which it has engaged during that period.

         SECTION 4.12:  TAX MATTERS.

         Except as disclosed on Section 4.12 of the Disclosure Schedule:

         (A) All  material  Tax Returns  (as defined in Section  4.12 (H) below)
required to be filed by the  Company  and all Tax  Returns of any  consolidated,
combined or unitary group which includes the Company have been timely filed, and
the Taxes (as defined in Section 4.12 (G) below) shown thereon as due to be paid
or withheld  have been paid or  withheld.  Complete  and  correct  copies of all
federal  income Tax Returns  filed by the Company for the calendar  years ending
December 31, 1996 and 1997 have been provided to Buyer.

         (B) All Taxes of the Company  required to be paid by the Company  prior
to the  Closing  Date have been (or at or prior to the  Closing  Date  shall be)
timely paid, and all Tax Returns  relating to all such Taxes have been (or at or
prior to the Closing  Date shall be) filed when and as required.  All  liability
for Taxes of the  Company  which  relate to or arise with  respect to any period
prior to the Closing Date,  whether or not they have become  payable,  have been
(or at or  prior  to the  Closing  Date  shall  be)  paid in full or  adequately
reserved  for in  accordance  with SAP on the Annual  Statements  and  Quarterly
Statements  through the dates thereof and thereafter on the books and records of
the Company,  and to the extent  liabilities for Taxes have been accrued but not
become  payable,  they are  adequately  reflected in accordance  with SAP on the
Annual  Statements  and  Quarterly  Statements  through  the dates  thereof  and
thereafter on the books and records of the Company.

         (C) There are no federal, state or local Tax liens upon any property or
assets of the Company.

         (D) Neither the Company nor any member of any consolidated, combined or
unitary group which includes the Company, has any current or pending request for
any extension of time within which to file any Tax Returns.

         (E) Neither the Company nor any consolidated, combined or unitary group
which  includes the Company has any pending or proposed audit of any Tax Returns
with respect to which the Company has or would have any material  liability.  No
deficiency or adjustment for Taxes has been claimed, proposed or assessed by any
taxing authority  against either the Company or any member of any  consolidated,
combined or unitary  group which  includes the Company with respect to which the
Company  would have any material  liability,  and there is no basis for any such
deficiency  or claim known to any of Seller and the  directors and officers (and
employees with  responsibility for employment  matters) of the Company for which
adequate  reserves  in  accordance  with SAP have  not been  established  on the
Company  Financial  Statements  through the date thereof and  thereafter  on the
books and records of the Company.

         (F) The Company  has not filed a consent  under  Section  341(f) of the
Internal Revenue Code of 1986, as amended (the "Code"),  concerning  collapsible
corporations.  The Company has not made any  payments,  is not obligated to make
any  payments,  and  is  not  a  party  to  any  agreement  that  under  certain
circumstances could obligate it to make any payments that will not be deductible
under Code Section 280G.  The Company has not been a United States real property
holding  corporation  within the meaning of Code  Section  897(c)(2)  during the
applicable  period specified in Code Section  897(c)(1)(A)(ii).  The Company has
disclosed on its federal  income Tax Returns all  positions  taken  therein that
could give rise to a substantial understatement of federal income Tax within the
meaning of Code Section 6662.  The Company is not a party to any Tax  allocation
or sharing agreement (not otherwise  disclosed in Section 4.12 of the Disclosure
Schedule).  The Company (a) has not been a member of an Affiliated Group (within
the meaning of Code  Section  1504)  filing a  consolidated  federal  income Tax
Return (other than a group the common  parent of which was the Company),  or (b)
has no  Liability  for the Taxes of any person  (other than any of the  Company)
under Treasury Regulation Sec.1.1502-6(or any similar provision of state, local,
or foreign law), as a transferee or successor,  by contract,  or otherwise  (not
otherwise disclosed in Section 4.12 of the Disclosure Schedule).

         (G)  "Taxes"  shall  mean all  taxes,  charges,  fees,  levies or other
assessments of whatever kind or nature,  including without  limitation,  all net
income, gross income, gross receipts, premium, sales, use, ad valorem, transfer,
franchise,   profits,  license,   withholding,   payroll,  employment,   excise,
estimated,  severance,  stamp, occupancy or property taxes, custom duties, fees,
assessments  or  charges  of any kind  whatever  (together  with  any  interest,
penalty, or addition to tax).

         (H)  "Tax   Returns"   shall  mean  all   returns,   amended   returns,
declarations, reports, estimates, information returns and statements required or
permitted  to be filed under  federal,  state,  local or foreign law relating to
Taxes by, or including, the Company.

         SECTION 4.13:  EMPLOYEES AND EMPLOYEE BENEFITS.

         (A) The Company is not a party to or bound by any collective bargaining
agreement,  nor, to the  Knowledge of Seller and the Company has it  experienced
any strikes,  grievances,  claims of unfair labor practices, or other collective
bargaining disputes. To the Knowledge of Seller and the Company, the Company has
not committed any unfair labor practice.  Neither Seller nor the Company has any
Knowledge of any organizational  effort presently being made or threatened by or
on behalf of any labor union with respect to employees of the Company.

         (B) Except as set forth on Section 4.13 of the Disclosure Schedule, the
Company does not maintain or contribute to any Employee  Benefit Plan.  The term
"Employee Benefit Plan" shall mean any (1) nonqualified deferred compensation or
retirement plan or arrangement  which is an Employee Pension Benefit Plan (which
term has the meaning set forth in the Employee  Retirement  and Income  Security
Act  of  1974  ("ERISA")  Section  3(2));  (2)  qualified  defined  contribution
retirement  plan or arrangement  which is an Employee  Pension Benefit Plan; (3)
qualified  defined benefit  retirement plan or arrangement  which is an Employee
Pension  Benefit Plan  (including  any  Multiemployer  Plan,  which term has the
meaning set forth in ERISA Section 3(37);  or (4) any Employee  Welfare  Benefit
Plan (which term has the  meaning set forth in ERISA  Section  3(1)) or material
fringe  benefit  plan or  program.  All such  Employee  Benefit  Plans are being
operated in compliance in all material respects with ERISA.

         SECTION 4.14:  INSURANCE POLICIES: REINSURANCE.

         (A) Section  4.14 (A) of the  Disclosure  Schedule  contains a complete
list of all types of  insurance  policies  issued by the  Company.  Prior to the
Closing  Seller shall make available to Buyer complete and correct copies of all
forms of insurance  policies currently being issued by the Company together with
all forms of endorsements thereto.

         (B) Except as set forth on Section 4.14 (B) of the Disclosure  Schedule
or in the  Company  Financial  Statements,  the  Company  is not a party  to any
reinsurance agreements.

         SECTION  4.15:  LITIGATION.  Except as set forth in Section 4.15 of the
Disclosure Schedule,  the Company (a) is not a party to any claim, action, suit,
investigation  or  proceeding,   pending  or  threatened,   which  if  adversely
determined would  reasonably be expected to have a Material Adverse Effect,  (b)
is not subject to any order, judgment or decree issued by any court of competent
jurisdiction  or  other  governmental  authority,  and (c) is not a party to any
claim,  action, suit or investigation  pending or, to the Knowledge of Seller or
the  Company,  threatened,  for any bad faith or extra  contractual  claims,  or
claims  giving rise to punitive  damages  (in each case,  excluding  any and all
damages based on amounts recoverable under the terms of the applicable insurance
policy or policies)  arising out of any action or inaction by the Company  which
action by the Company was taken, or, in the case of any inaction by the Company,
was required to be taken, prior to the date hereof by the Company,  with respect
to the denial of coverage under the Company's insurance policies,  in each case,
as  finally  determined  by a  court  of  competent  jurisdiction,  and,  to the
Knowledge  of Seller and the Company,  there does not exist any basis  therefor,
which  would  reasonably  be expected  to result in a Material  Adverse  Effect.
Neither the Seller nor the  directors and officers of the Company has any reason
to believe that any such action, suit, proceeding, hearing, or investigation may
be brought or threatened against the Company.

         SECTION  4.16:  REGULATORY  AGREEMENTS.  Except as set forth on Section
4.16 of the Disclosure  Schedule,  the Company is not a party to any supervisory
agreement,  memorandum of understanding,  consent order, cease and desist order,
or  condition  of any  regulatory  order  or  decree  with  or by  the  Oklahoma
Department of Insurance or any other  regulatory  authority  that relates to the
conduct of the business of the Company.

         SECTION  4.17:  CONSENTS.  Except as set forth on  Section  4.17 of the
Disclosure  Schedule,  no consents or  approvals  of parties  with whom  Seller,
Seller's Affiliates or the Company has or has had contractual  relationships are
or will be required to permit the consummation of the transactions  contemplated
by this Agreement.

         SECTION 4.18:  ENVIRONMENTAL, HEALTH AND SAFETY LAWS.

         (A) The Company  (1) has  complied in all  material  respects  with all
Environmental, Health and Safety Laws (as defined in Section 4.18(C) below), and
no action, suit, proceeding, hearing,  investigation,  charge, complaint, claim,
demand, or notice has been Filed or commenced against it alleging any failure to
comply with any such  Environmental,  Health or Safety Law; and (2) has obtained
and been in compliance in all material respects with the terms and conditions of
all permits,  licenses,  and other  authorizations which are required under, and
have complied in all material respects with all other limitations, restrictions,
conditions, standards, prohibitions,  requirements,  obligations, schedules, and
timetables which are contained in, all Environmental, Health and Safety Laws.

         (B) The Company has no liability (whether known or unknown, asserted or
unasserted,   absolute  or  contingent,  accrued  or  unaccrued,  liquidated  or
unliquidated, and whether due or to become due), and the Company has not handled
or disposed  of any  substance,  arranged  for the  disposal  of any  substance,
exposed any employee or other individual to any substance or condition, or owned
or operated any property or facility in any manner that could form the basis for
any valid present or future action, suit,  proceeding,  hearing,  investigation,
charge, complaint,  claim, or demand against the Company giving rise to any such
liability,  for  damages to any site,  location,  or body of water  (surface  or
subsurface),  for any  illness of or  personal  injury to any  employee or other
individual, or for any reason under any Environmental, Health and Safety Law.

          (C) The  term  "Environmental,  Health  and  Safety  Laws"  means  the
Comprehensive  Environmental  Response,  Compensation and Liability Act of 1980,
the Resource  Conservation and Recovery Act of 1976, and the Occupational Safety
and Health Act of 1970, each as amended, together with all other laws (including
rules,  regulations,  codes, plans,  injunctions,  judgments,  orders,  decrees,
rulings,  and  charges  thereunder)  of  federal,   state,  local,  and  foreign
governments (and all agencies thereof) concerning pollution or protection of the
environment,  public health and safety, or employee health and safety, including
laws  relating to emissions,  discharges,  releases,  or threatened  releases of
pollutants, contaminants, or chemical, industrial, hazardous, or toxic materials
or wastes into ambient air,  surface water,  ground water, or lands or otherwise
relating to the manufacture,  processing, distribution, use, treatment, storage,
disposal,  transport,  or handling of  pollutants,  contaminants,  or  chemical,
industrial, hazardous, or toxic materials or wastes.

         SECTION 4.19: LOSS RESERVES.

         The reserves with respect to insurance as  established  or reflected in
the Company Financial  Statements in the aggregate were determined in accordance
with SAP and the related life and health  insurance  annuity  contracts  and the
related reinsurance, coinsurance and other similar contracts of the Company, and
meet in all material  respects the  requirements  of the insurance  laws of each
applicable  jurisdiction;  provided,  however,  that no  representation  is made
pursuant to this Section 4.19 with respect to active life reserves.

         SECTION 4.20: CERTAIN PAYMENTS.

         All involuntary assessments relating to guaranty funds made against the
Company  prior to the Closing  have been paid or properly  reserved on the books
and records of the Company.

         SECTION 4.21:  RATE AND FORM  FILINGS.

         The Company has timely  made all  required  filings of rates and policy
forms as are required by  applicable  insurance  regulatory  authorities  having
jurisdiction over its affairs and the conduct of the business of the Company has
been  consistent  with such  filings  in all  material  respects  except in such
instances as would not reasonably be expected to have a Material Adverse Effect.

         SECTION  4.22:  UNDISCLOSED  LIABILITIES.

         The Company has no  liability  (whether  known or unknown,  asserted or
unasserted,   absolute  or  contingent,  accrued  or  unaccrued,  liquidated  or
unliquidated,  and whether due or to become due),  and there is no basis for any
present or future action,  suit,  proceeding,  hearing,  investigation,  charge,
complaint,  claim,  or  demand  against  the  Company  giving  rise to any  such
liability, except for (a) liabilities set forth on the face of the June 30, 1998
Quarterly Statements (or in any notes,  exhibits or schedules thereto),  and (b)
liabilities  which have  arisen  after June 30, 1998 in the  ordinary  course of
business  (none of which  results  from,  arises out of,  relates  to, is in the
nature of, or was caused by any breach of contract,  breach of  warranty,  tort,
infringement,  or violation of law, which would reasonably be expected to have a
Material Adverse Effect).

         SECTION  4.23:  BANK  ACCOUNTS  AND  POWERS OF  ATTORNEY.

         Set forth in Section 4.23 of the Disclosure Schedule is an accurate and
complete  list  showing:  (A) the name and  address  of each  bank in which  the
Company has an account or safe  deposit  box,  the number of any such account or
any such box and the names of all persons  authorized to draw thereon or to have
access  thereto;  and (B) the names of all persons,  if any,  holding  powers of
attorney from the Company  (other than customary  powers of attorney  granted to
governmental agencies) and a summary statement of the terms thereof.

        SECTION  4.24:  ABSENCE  OF  CERTAIN  CHANGES.

         Except as set forth on Section 4.24 of the Disclosure Schedule,  during
the period from June 30, 1998 through the Closing, the Company has not:

         (A)  Experienced  any change in its  business,  financial  condition or
operations,  financial or  otherwise,  which,  in any case or in the  aggregate,
would  reasonably be expected to have a Material  Adverse Effect,  including but
not limited to, any  material  change in  statutory  surplus of the Company as a
result of any catastrophic event;

         (B) Created or suffered to exist any lien,  claim or  encumbrance  with
respect to any property, business or assets, tangible or intangible,  other than
immaterial  liens,  claims or  encumbrances  created in the  ordinary  course of
business;

         (C) Suffered any material  damage,  destruction  or other casualty loss
(whether or not covered by insurance);

         (D) Forgiven or canceled any  material  debts or claims,  or waived any
material contractual or other rights;

         (E) Written off as uncollectible any notes or other receivables, except
as write-offs in the ordinary course of business charged to applicable reserves,
none of which  individually or in the aggregate would  reasonably be expected to
have a Material Adverse Effect;

         (F) Conducted its business except in the ordinary course of business;

         (G) Made any change in the  compensation  or other  direct or  indirect
remuneration  payable to any  director,  officer,  or agent of the  Company,  or
become  obligated or orally  promised to change any such  compensation,  in each
case except as consistent with past practice or custom;

         (H) Made or agreed to make any change in accounting practices;

         (I) Amended its charter or bylaws;

         (J) Declared,  set aside, or paid any dividend or made any distribution
with respect to its capital stock;

         (K) Redeemed, purchased or otherwise acquired any of its capital stock;
or

         (L) Entered into any contract or commitment,  or any preliminary letter
of intent, to do any of the things enumerated in this Section 4.24.


                       ARTICLE FIVE: PRE-CLOSING COVENANTS

         SECTION 5.1: GENERAL.

         Subject to the terms and conditions hereof,  each of the parties agrees
to cooperate with the other and use all reasonable  efforts to take, or cause to
be taken,  all actions,  and to do, or cause to be done,  all things  necessary,
proper  or  advisable  under  applicable   laws,   regulations  and  contractual
arrangements to consummate and make effective the  transactions  contemplated by
this  Agreement.  Seller shall promptly give to Buyer,  and Buyer shall promptly
give to Seller,  as the case may be,  written  notification  of the existence or
occurrence  of any  condition  of which such party may become  aware which might
make any  representation  or warranty  made by such party  herein then untrue or
which might prevent the consummation of the transactions contemplated hereby. No
disclosure by any party pursuant to this Section 5.1,  however,  shall be deemed
to amend or supplement any schedule or to prevent or cure any misrepresentation,
breach of warranty, or breach of covenant.

         SECTION 5.2:  REGULATORY  APPROVALS.

         Buyer, with the cooperation of Seller,  shall prepare and shall file as
soon as practicable (a) a Form A Statement Regarding Acquisition of Control of a
Domestic  Insurer  with the  Oklahoma  Department  of  Insurance,  and any other
documents  which Buyer  reasonably  deems  necessary  or  advisable  in order to
expeditiously  obtain the ODI  Approval;  and (b) such other forms,  notices and
applications in such other applicable  jurisdictions as may be required in order
to obtain any  approvals  necessary  for the  consummation  of the  transactions
contemplated  hereby and the maintenance of the Company's  insurance licenses in
effect on the date hereof after the Closing.

         SECTION  5.3:  OPERATION  OF  BUSINESS.

         During the period  between the execution and delivery of this Agreement
and the Closing,  Seller shall not take any action which could cause the Company
to  engage in any  practice,  take any  action,  or enter  into any  transaction
outside the ordinary course of business.

         SECTION  5.4:  ACCESS.

         During the period  between the execution and delivery of this Agreement
and the  Closing,  the Company  shall  permit  representatives  of Buyer to have
access,  upon  reasonable  prior notice,  during regular  business hours, to all
premises,  properties  and personnel of, and all books,  records  (including Tax
records), contracts, and documents of or pertaining solely to, the Company.


                       ARTICLE SIX: ADDITIONAL AGREEMENTS

         SECTION  6.1:  COOPERATION.

         In case at any time after the Closing any further  action is  necessary
or desirable to carry out the  purposes of this  Agreement,  each of the parties
hereto will take such further  action  (including  the execution and delivery of
such  further  instruments  and  documents)  as the other party  reasonably  may
request,  all at the sole cost and expense of the  requesting  party (unless the
requesting  party is entitled to  indemnification  therefor  under  Article Nine
below).  Buyer  acknowledges and agrees that from and after the Closing,  Seller
will be entitled to have  reasonable  access to, and Buyer and the Company shall
make  available to Seller and its  Affiliates,  such Company  personnel and such
Company  documents,  books,  records  (including Tax records),  agreements,  and
financial data as Seller or its  Affiliates  may reasonably  request in order to
satisfy their  respective  obligations  under this Agreement,  the  Co-Insurance
Agreement and the Service Agreement.

         SECTION 6.2: LITIGATION SUPPORT.

         In the event and for so long as Buyer,  Seller or the Company  actively
is  contesting  or  defending  against any action,  suit,  proceeding,  hearing,
investigation,  charge,  complaint,  claim, or demand in connection with (a) any
transaction contemplated under this Agreement, the Co-Insurance Agreement or the
Service Agreement, or (b) any fact, situation,  circumstance, status, condition,
activity,  practice, plan, occurrence,  event, incident, action, failure to act,
or transaction  on or prior to the Closing Date  involving the Company,  each of
the parties  hereto will cooperate with such other person and its counsel in the
contest or defense, make available its personnel, and provide such testimony and
access to its books and records as shall be  necessary  in  connection  with the
contest  or  defense,  all at the sole cost and  expense  of the  contesting  or
defending  party  (unless  the  contesting  or  defending  party is  entitled to
indemnification therefor under Article Nine below).

         SECTION 6.3:  CONFIDENTIALITY.

         (A) Seller and Buyer  shall,  except as required by law or requested by
any regulatory  authority,  each treat and hold as such all of the  Confidential
Information  (as  defined  in  6.3(B)  below),  refrain  from  using  any of the
Confidential  Information except in connection with this Agreement,  and deliver
promptly  to the other or destroy,  at the request and option of the other,  all
tangible embodiments (and all copies) of the Confidential  Information which are
in its  possession  or under its  control.  In the event  that  either  party is
requested by any  regulatory  authority or required (by oral question or request
for information or documents in any legal proceeding,  interrogatory,  subpoena,
civil  investigative  demand,  or similar  process) to disclose any Confidential
Information,  such party  shall  notify  the other  promptly  of the  request or
requirement so that the other may seek an appropriate  protective  order. If, in
the absence of a protective order or the receipt of a waiver  hereunder,  either
party is, so requested or  compelled  to disclose any  Confidential  Information
such party shall use its best efforts to obtain, at the request of the other, an
order or other  assurance that  confidential  treatment will be accorded to such
portion  of  the  Confidential   Information  to  be  disclosed.  The  foregoing
provisions  shall not apply to any Confidential  Information  which is generally
available to the public immediately prior to the time of disclosure, or which is
disclosed to a party by a person or entity not known by such party to be subject
to a confidentiality agreement relating to such Confidential  Information.  Each
party shall cause its  directors,  officers,  employees and  representatives  to
comply with the  provisions  of this  Section and shall be  responsible  for the
actions of such persons.

         (B) As used in this  Agreement,  the  term  "Confidential  Information"
shall  mean  information  in  whatever  form,   including   without   limitation
information which is written,  electronically  stored,  orally  transmitted,  or
memorized,  which is of commercial  value to the  recipient  including any idea,
knowledge,  know-how, process, system, formula, composition,  method, technique,
research and development, drawing, design, specification,  technology, software,
technical information,  trade secret, trademark,  copyrighted material,  report,
record,  documentation,  data, agent, policyholder,  customer or supplier lists,
pricing or cost information, tax or financial information, business or marketing
plan, proposal, strategy, or forecast and any information about the transactions
contemplated herein or the existence of a proposed transaction;  provided,  that
Confidential  Information  does not  include  information  which  is or  becomes
generally  known  within  Buyer's or the  Company's  industry  through no act or
omission by Seller.

         SECTION 6.5:  TAX MATTERS.

         The following Tax provisions shall apply after the Closing Date:

         (A) The  Company  does  not  have  any Tax  sharing  or Tax  allocation
agreements or arrangements with Seller or its Affiliates.  Seller, Buyer and the
Company shall cooperate fully, as and to the extent reasonably  requested by the
other party, in connection with the matters  referred to in this section and any
audit,  litigation or other  proceeding with respect to Taxes.  Such cooperation
shall include the  retention and (upon the other party's  request) the provision
of records  and  information  which are  reasonably  relevant to any such audit,
litigation  or other  proceeding  and making  employees  available on a mutually
convenient  basis to  provide  additional  information  and  explanation  of any
material provided hereunder.  Seller and Buyer agree (i) to retain all books and
records  with respect to Tax matters  pertinent  to the Company  relating to any
taxable  period  beginning  before the Closing Date until the  expiration of the
statute of  limitations  (and,  to the extent  notified by Seller or Buyer,  any
extensions  thereof)  of the  respective  Taxable  periods,  and to abide by all
record retention agreements entered into with any taxing authority,  and (ii) to
give the other party reasonable written notice prior to transferring, destroying
or  discarding  any such books and records  and, if the other party so requests,
Seller  or  Buyer,  as the case may be,  shall  allow  the  other  party to take
possession of such books and records.

         (B) Seller and Buyer further  agree,  upon  request,  to use their best
efforts  to obtain  any  certificate  or other  document  from any  governmental
authority  or any  other  person  as may be  necessary  to  mitigate,  reduce or
eliminate  any Tax that could be imposed  (including,  but not  limited to, with
respect to the transactions contemplated hereby).

         (C) Seller and Buyer further agree, upon request,  to provide the other
party with all information  that either party may be required to report pursuant
to Section 6043 of the Code and all Regulations promulgated thereunder.

         SECTION  6.6:  TAX  INDEMNIFICATION.

         Notwithstanding   anything  to  the  contrary   contained   herein,  in
calculating  the  amount  of any  claim  for  indemnification  pursuant  to this
Agreement,  Buyer's Losses (as hereinafter  defined) shall be reduced by any Tax
Benefit  attributable  to,  realized (or to be realized) in  connection  with or
relating to such indemnifiable claim. The term "Tax Benefit" means the amount by
which  any  Taxes  of  Buyer  or the  Company  or  any  affiliate  thereof  (the
"Benefitted  Party")  are or would be  reduced by any loss,  deduction,  refund,
credit or other Tax benefit and includes,  without limitation, an offsetting Tax
Benefit.  The term  "Offsetting Tax Benefit" means the amount of any Tax Benefit
realized or to be  realized  by the  Benefitted  Party in a  subsequent  taxable
period (including, without limitation, a taxable period ending after the Closing
Date)  attributable  to,  realized  (or to be realized)  in  connection  with or
relating to an adjustment with respect to Taxes in a prior taxable  period.  For
purposes  of the  determination  of the amount of any Tax  Benefit  which is not
currently realized, (i) the Benefitted Party shall be assumed to have sufficient
taxable  income to use any Tax Benefit in the taxable period or periods in which
such Tax Benefit will first arise;  (ii) the  effective tax rate of 41% shall be
treated as applying  to such Tax  Benefit to be realized in such future  taxable
period;  (iii) the amount of Tax  Benefits  shall be  discounted  to the present
value  of such Tax  Benefits,  determined  using a  discount  rate  equal to the
applicable  federal rate under  Section 1274 (d) of the Code for the period over
which such Tax  Benefits  are  assumed to be  realized  under  clause (i) above.
Interest will accrue on any Tax claims  beginning the earlier of (i) the date of
such amount was  received if owing to the other  party,  or (ii) 30 days after a
written claim has been made to the indemnifying party.  Interest shall accrue at
the applicable rate charged by the Internal Revenue Service for overpayments.

         SECTION 6.7: SERVICE  AGREEMENT.

         At or prior to the Closing  Seller and the Company  shall enter into an
administrative services agreement (the "Service Agreement") substantially in the
form of Schedule 6.7 attached hereto.

         SECTION 6.8: CO-INSURANCE AGREEMENT.

         At or prior to the Closing  Pioneer  Life and the  Company  shall enter
into a coinsurance agreement (the "Co-Insurance Agreement") substantially in the
form of Schedule 6.8 attached hereto.

                      ARTICLE SEVEN: CONDITIONS TO CLOSING

         SECTION 7.1:  CONDITIONS TO  OBLIGATIONS  OF BUYER.

         The  obligation of Buyer to consummate  the  transactions  contemplated
hereunder is subject to satisfaction of each of the following conditions, unless
satisfaction is waived by Buyer in writing at or prior to the Closing:

         (A) The  representations  and warranties of Seller set forth in Article
Three and Article Four above shall be true and correct in all material  respects
at and as of the Closing Date as though made at and as of the Closing Date.

         (B) Seller shall have  performed and complied in all material  respects
with all of its covenants  hereunder which are to be performed by it at or prior
to the Closing.

         (C) Seller shall have made all of the Closing deliveries required to be
made by it pursuant to Section 8.1 at or prior to the Closing.

         (D) No  action,  suit,  or  proceeding  shall be pending or known to be
threatened before any court or  quasi-judicial  or administrative  agency of any
federal,  state, local, or foreign jurisdiction or before any arbitrator wherein
an unfavorable injunction,  judgment, order, decree, ruling, or charge would (1)
prevent  the  consummation  of any  of the  transactions  contemplated  by  this
Agreement,  (2) cause any of the transactions  contemplated by this Agreement to
be rescinded following consummation,  or (3) adversely affect the right of Buyer
to own the Shares and to control the Company (and no such injunction,  judgment,
order, decree, ruling, or change shall be in effect).

         (E) Seller shall have delivered to Buyer a certificate of its President
and  Secretary to the effect that each of the  conditions  specified in Sections
7.1(A) and (B) above have been satisfied in all respects.

         (F) The ODI Approval and all other requisite regulatory approvals shall
have been  received  as well as an  approval  from the  Oklahoma  Department  of
Insurance of an extraordinary dividend by UFL in an amount reasonably acceptable
to Buyer.

         (G) All applicable  waiting periods (and any extensions  thereof) under
the HSR Act shall have expired or otherwise been terminated.

         (H) Seller shall have executed and delivered the Service Agreement, and
Pioneer Life shall have executed and delivered the Co-Insurance Agreement.

         SECTION 7.2:  CONDITIONS  TO OBLIGATION  OF SELLER.

         The  obligation of Seller to consummate the  transactions  contemplated
hereunder is subject to  satisfaction of each the following  conditions,  unless
satisfaction is waived in writing by Seller at or prior to the Closing:

         (A) The  representations  and  warranties of Buyer set forth in Article
Two shall be true and correct in all material  respects at and as of the Closing
Date as though made and as of the Closing Date.

         (B) Buyer shall have  performed  and complied in all material  respects
with all of its covenants  hereunder which are to be performed by it at or prior
to the Closing.

         (C) Buyer shall have made all of the Closing deliveries  required to be
made by it pursuant to Section 8.2 at or prior to the Closing.

         (D) No action,  suit,  or  proceeding  shall be  pending or  threatened
before any court or  quasi-judicial  or  administrative  agency of any  federal,
state,  local,  or  foreign  jurisdiction  or before any  arbitrator  wherein an
unfavorable  injunction,  judgment,  order, decree,  ruling, or charge would (1)
prevent consummation of any of the transactions  contemplated by this Agreement,
or (2)  cause  any of the  transactions  contemplated  by this  Agreement  to be
rescinded  following  consummation  (and no such  injunction,  judgment,  order,
decree, ruling, or charge shall be in effect).

         (E) Buyer shall have delivered to Seller a certificate of its President
and Secretary to the effect that each of the conditions  specified above in this
Section 7.2(A) and (B) has been satisfied in all respects.

         (F) The ODI Approval and all other requisite regulatory approvals shall
have been received.

         (G) All applicable  waiting periods (and any extensions  thereof) under
the HSR Act shall have expired or otherwise been terminated.

         (H) Buyer shall have executed and  delivered the Service  Agreement and
the Co-Insurance Agreement.

         (I) The order  with  respect  to the  Seller's  Form A filing  with the
Oklahoma Department of Insurance shall have been modified in a manner reasonably
acceptable to Seller.


                        ARTICLE EIGHT: CLOSING DELIVERIES

         SECTION 8.1:  DELIVERY  OBLIGATIONS OF SELLER.

         At the Closing,  Seller shall have delivered, or cause to be delivered,
each of the following items to Buyer:

         (A)  Stock  certificates  representing  all  of  the  Shares,  properly
endorsed in blank and accompanied by such stock powers and other  instruments of
assignment  as may  reasonably  be  requested  by Buyer,  in form and  substance
reasonably satisfactory to Buyer;

         (B) The officers' certificate required by Section 7.1(E); and

         (C) A duly executed original letter of resignation, effective as of the
Closing, of each of the directors of the Company.

         SECTION 8.2:  DELIVERY  OBLIGATIONS OF BUYER.

         At the Closing,  Buyer shall have delivered,  or cause to be delivered,
each of the following items to Seller:

         (A) The Consideration; and

         (B)  The  officers'  certificate  required  by  Section  7.2(E)  (to be
delivered to Seller).


           ARTICLE NINE: INDEMNIFICATION, ARBITRATION AND TERMINATION

         SECTION 9.1:  SURVIVAL OF  REPRESENTATIONS  AND WARRANTIES.

         All of the  representations  and warranties of the parties contained in
this  Agreement  shall survive the Closing  hereunder and shall expire 30 months
thereafter.

         SECTION  9.2:  SELLER'S   INDEMNIFICATION   OF  BUYER.

         Seller  hereby  indemnifies  and agrees to defend and hold  Buyer,  the
Company and their  respective  successors and assigns  harmless from and against
any and all claims,  losses,  damages,  liabilities  and legal or other expenses
(including,  without limitation,  reasonable  attorneys' fees,  witnesses' fees,
investigation  fees,  court  reporters' fees and other  out-of-pocket  expenses)
incurred by or asserted against Buyer or the Company (less the amount of any tax
benefits  received by Buyer,  the  Company or their  respective  successors  and
assigns in connection therewith ("Buyer's Losses")),  and directly or indirectly
resulting from, arising out of or relating to any misrepresentation or breach of
warranty  or  breach  or  nonperformance  of any  agreement,  covenant  or other
obligation of Seller (whether such  misrepresentation,  breach or nonperformance
is  actual  or  alleged  by a third  party)  contained  in this  Agreement,  the
schedules  hereto  or  any  other  instrument  or  document  furnished  or to be
furnished by Seller to Buyer in connection with the transactions contemplated by
this Agreement;  provided,  however,  that notwithstanding the foregoing,  there
shall be no liability  for  indemnification  by Seller  pursuant to this Article
Nine unless the aggregate  amount of Buyer's Losses  exceeds  $100,000 after the
application of Section 6.6 hereof.

         SECTION  9.3:   BUYER'S   INDEMNIFICATION   OF  SELLER.

         Buyer  hereby  indemnifies  and agrees to defend and hold  Seller,  its
successors  and assigns  harmless  from and against any and all claims,  losses,
damages, liabilities and legal or other expenses (including, without limitation,
reasonable   attorneys'  fees,   witnesses'  fees,   investigation  fees,  court
reporters'  fees and  other  out-of-pocket  expenses)  incurred  by or  asserted
against Seller,  its successors and assigns,  less any tax benefits  received by
Seller,  its  successors  and assigns in connection  therewith,  and directly or
indirectly resulting from or arising out of or relating to any misrepresentation
or breach of warranty or breach or nonperformance of any agreement,  covenant or
other   obligation  of  Buyer   (whether  such   misrepresentation,   breach  or
nonperformance  is actual or is  alleged  by a third  party)  contained  in this
Agreement or any other  instrument  or document  furnished or to be furnished by
Buyer to  Seller  in  connection  with  the  transactions  contemplated  by this
Agreement.

         SECTION 9.4: ARBITRATION

         (A) All claims,  disputes and other matters in question between parties
arising out of or  relating to the  Agreement  or the breach  thereof,  shall be
decided by arbitration with a panel of three  arbitrators in accordance with the
Rules of the American Arbitration Association then obtaining, unless the parties
mutually  agree  otherwise.  Each  party  to  this  Agreement  shall  select  an
arbitrator,  and  the  two  arbitrators  thus  selected  shall  select  a  third
arbitrator.  Such  arbitrators  must have  expertise in the field of life and/or
health insurance.  In the event that any party, or the two arbitrators,  fail to
select an arbitrator, selection of that arbitrator shall be made by the American
Arbitration  Association.  The arbitrators  shall reach their decision within 30
days following the close of the arbitration hearing.

         (B) The  foregoing  agreement to arbitrate  and any other  agreement to
arbitrate with an additional  person or persons duly consented to by the parties
to this  Agreement  shall  be  specifically  enforceable  under  the  prevailing
arbitration  law.  The  award  rendered  by the  arbitrators  shall be final and
judgment may be entered upon it in accordance  with  applicable law in any court
having jurisdiction thereof.

         (C) Notice of the demand for arbitration shall be filed in writing with
the other party to this Agreement and with the American Arbitration Association.
The demand for  arbitration  shall be made  within a  reasonable  time after the
claim,  dispute or other matter in question has arisen, and in no event shall it
be made after the date when institution of legal or equitable  proceedings based
on such  claim,  dispute  or other  matter  in  question  would be barred by the
applicable  statute of  limitation  in the State of  Oklahoma.  All  arbitration
proceedings shall be held in Oklahoma City, Oklahoma.

         (D) Notwithstanding the foregoing,  the parties agree that prior to the
Closing each party shall be entitled  institute  actions or  proceedings  in any
court of the United  States or any state  thereof to seek  injunctive  relief or
specific  enforcement of the terms of this Agreement,  it being  understood that
after the closing the  application  for such  relief  shall be made  through the
arbitration process.

         SECTION 9.5:  TERMINATION OF AGREEMENT.

         (A) Buyer and Seller may  terminate  this  Agreement by mutual  written
consent at any time prior to the Closing.

         (B) Buyer may  terminate  this  Agreement by giving  written  notice to
Seller (1) at any time prior to the Closing in the event Seller has breached any
material  representation,  warranty,  or covenant contained in this Agreement in
any material  respect,  Buyer has notified Seller of the breach,  and the breach
has  continued  without cure for a period of 15 days after the notice of breach;
(2) at the Closing,  by reason of the failure of any condition  precedent  under
Section 7.1 to be satisfied  (unless the failure  results  primarily  from Buyer
itself breaching any  representation,  warranty,  or covenant  contained in this
Agreement);  or (3) if the Closing shall not have occurred on or before December
31, 1998  (unless  extended as provided in Section 1.3 above),  by reason of the
failure of any condition precedent under Section 7.1 to be satisfied (unless the
failure  results  primarily  from Buyer  itself  breaching  any  representation,
warranty, or covenant contained in this Agreement); and

         (C) Seller may terminate  this  Agreement by giving  written  notice to
Buyer (1) at any time prior to the Closing in the event Buyer has  breached  any
material  representation,  warranty,  or covenant contained in this Agreement in
any material  respect,  Seller has notified Buyer of the breach,  and the breach
has  continued  without  cure for a period of 15 days after the notice of breach
(2) at the Closing,  by reason of the failure of any condition  precedent  under
Section 7.2 to be satisfied  (unless the failure  results  primarily from Seller
breaching  any   representation,   warranty,   or  covenant  contained  in  this
Agreement);  or (3) if the Closing shall not have occurred on or before December
31, 1998  (unless  extended as provided in Section 1.3 above),  by reason of the
failure of any condition precedent under Section 7.2 to be satisfied (unless the
failure results primarily from Seller breaching any representation, warranty, or
covenant contained in this Agreement).

         SECTION  9.6:  EFFECT  OF  TERMINATION.

         If this  Agreement  terminates  pursuant to Section 9.5, all rights and
obligations of the parties  hereunder shall  terminate  without any liability of
any party to any other party other than as expressly  set forth  herein  (except
for any  liability  of a party then in breach and then only with respect to such
breach).


                           ARTICLE TEN: MISCELLANEOUS

         SECTION 10.1: PRESS RELEASES AND PUBLIC  ANNOUNCEMENTS.

         No party shall issue any press release or make any public  announcement
directly or indirectly relating to the subject matter of this Agreement prior to
the Closing without the prior written approval of both parties.

         SECTION 10.2:  NOTICES.

         Any and all notices  required to be given under this Agreement shall be
given by, and be deemed given (a) when delivered by personal delivery; (b) three
business days after deposited in U.S.  first-class mail, postage prepaid; or (c)
when sent by facsimile with confirmation of receipt, addressed as follows:

If to Buyer:               Pre-Paid Legal Services, Inc.
                           320 East Main
                           Ada, OK 74821
                           Attention: Harland C. Stonecipher,
                           Chairman of the Board
                           and Chief Executive Officer
                           Telephone: (580) 436-1234
                           Facsimile: (580) 436-7409

If to Seller:              Pioneer Financial Services, Inc.
                           11825 N. Pennsylvania Street
                           Carmel, Indiana 46032
                           Attention: John J. Sabl, Executive Vice President,
                           General Counsel and Secretary
                           Telephone: (317) 817-6092
                           Facsimile: (317) 817-6327

or to such  other  address  as the party may  designate  in writing to the other
party from time to time.

         SECTION 10.3:  GOVERNING LAW.

         This  Agreement  shall be governed by and construed in accordance  with
the domestic laws of the State of Oklahoma  without  giving effect to any choice
or conflict of law  provision  or rule  (whether of the State of Oklahoma or any
other  jurisdiction)  that  would  cause  the  application  of the  laws  of any
jurisdiction other than the State of Oklahoma.

         SECTION 10.4: AMENDMENT AND WAIVER.

         This  Agreement  shall  not be  amended  or  modified,  and none of the
provisions  hereof shall be waived,  except in a writing  signed by both parties
hereto,  or, in the case of a waiver, by the party making a waiver. In the event
that any obligation, agreement or covenant contained in this Agreement should be
breached by either party and thereafter  waived by the other party,  such waiver
shall be limited to the particular  breach so waived and shall not be decreed to
waive any other breach hereunder.

         SECTION 10.5:  SECTION  HEADINGS.

         Section  headings  contained in this Agreement are for convenience only
and shall not be considered in construing any provision hereof.

         SECTION 10.6: ASSIGNMENT.

         This  Agreement  shall inure to the benefit of and be binding  upon the
parties named herein and their respective  successors and assigns.  No party may
assign either this  Agreement nor any of its rights,  interest,  or  obligations
hereunder without the prior written approval of the other party.

         SECTION 10.7: ENTIRE AGREEMENT.

         This Agreement (including the documents referred to herein) constitutes
the entire agreement among the parties and supersedes any prior  understandings,
agreements,  or representations by or among the parties, written or oral, to the
extent they related in any way to the subject matter hereof.

         SECTION  10.8:  SEVERABILITY.

         Any  term  or  provision  of  this   Agreement   which  is  invalid  or
unenforceable  in  any  situation  or in  any  jurisdiction  shall,  as to  such
situation or jurisdiction,  be ineffective only to the extent of such invalidity
or  unenforceability  without thereby  rendering  invalid or  unenforceable  the
remaining   terms  and   provisions   hereof  or   affecting   the  validity  or
enforceability  of any of the terms or provisions of this Agreement in any other
situation or in any other jurisdiction.

         SECTION  10.9:  EXPENSES.

         Each party shall bear its own costs and expenses  (including legal fees
and expenses)  incurred in connection  with this Agreement and the  transactions
contemplated  hereby;  provided  that Buyer and Seller  shall share  equally the
filing fee under the HSR Act.  Seller  agrees that the Company has not borne and
will not bear any of Seller's  costs and expenses  (including any legal fees and
expenses)  in  connection  with  this  Agreement  or  any  of  the  transactions
contemplated  hereby except those incurred in connection with the preparation of
the financial statements referred to herein.

         SECTION  10.10:  INCORPORATION  OF EXHIBITS AND SCHEDULES.

         The  Exhibits  and   Schedules   identified   in  this   Agreement  are
incorporated by reference and made a part hereof.

         SECTION 10.11: SPECIFIC  PERFORMANCE. 

         Each of the parties  acknowledges and agrees that the other party would
be damaged  irreparably in the event any of the provisions of this Agreement are
not performed in accordance with their specific terms or otherwise are breached.
Accordingly,  each of the parties  agrees that the other party shall be entitled
to  injunction  or  injunctions  to prevent  breaches of the  provisions of this
Agreement  and  to  enforce  specifically  this  Agreement  and  the  terms  and
provisions  hereof in any action instituted in any court of the United States or
any state thereof having jurisdiction over the parties and the matter or through
the arbitration process as contemplated by Section 9.4, in addition to any other
remedy to which each may be entitled whether at law or in equity.

         SECTION 10.12.  COUNTERPARTS.

         This  Agreement  may be executed in one or more  counterparts,  each of
which shall be deemed an original but all of which together will  constitute one
and the same instrument.

         SECTION  10.13:  GENERAL  RULES  OF  CONSTRUCTION.

         The parties have  participated  jointly in the negotiation and drafting
of this Agreement.  If a question concerning intent or interpretation arises, no
presumption or burden of proof shall arise favoring or disfavoring  any party by
virtue of  authorship.  Any  reference to any federal,  state,  local or foreign
statute  or law  shall  be  deemed  also  to  refer  to all  related  rules  and
regulations unless the context requires otherwise. Each representation, warranty
and covenant shall have independent significance,  and if any party has breached
any of them in any way,  the fact  that  there  exists  another  representation,
warranty or covenant relating to the same subject matter which the party has not
breached  shall not detract  from or mitigate the fact that the party is in such
breach.

         SECTION  10.14:  THIRD PARTY  BENEFICIARIES.

         This  Agreement  shall not confer any rights or  remedies on any person
other than the parties and their respective successors and permitted assigns.

         In Witness Whereof,  the parties have executed this Agreement as of the
date first set forth above.

                                              PRE-PAID LEGAL SERVICES, INC.


                                              By: /s/ HARLAND C. STONECIPHER
                                              ------------------------------
                                                  Harland C. Stonecipher
                                                  Chief Executive Officer





                                              PIONEER FINANCIAL SERVICES, INC.


                                              By: /s/ THOMAS J. KILIAN
                                              -------------------------------
                                                  Thomas J. Kilian
                                                  President



                                   Exhibit A

                          Calculation of Consideration


         The valuation date for the  Consideration  (the "Valuation Date") shall
be the month end  immediately  preceding the Closing  Date.  Except as otherwise
indicated  below,  the Calculation  shall be determined as of the Valuation Date
using  valuations   computed  in  accordance  with  SAP  consistently  with  the
principles  used in the  Quarterly  Statements.  The  Purchase  Price  shall  be
calculated  as follows  (references  to lines and pages refer to lines and pages
set forth in the Company's statutory financial statements):

         Capital and Surplus (line 38, page 3), plus             17,343,874

         Interest Maintenance Reserve (line 11.4, page 3), plus       6,366

         Asset Valuation Reserve (line 24.1, page 3), plus        1,630,010

         $1,000,000                                               1,000,000
                                                                 ----------
                                                                 19,980,250
                                                                 ----------

         plus or  minus  an  adjustment  as of the  Closing  Date for 65% of the
         increase/decrease in the market value of bonds and stock as compared to
         the statutory  value of the bonds (line 1, page 2) and stock (lines 2.1
         and 2.2, page 2) on the Valuation Date. This  calculation  will be made
         after giving effect to the transfer of assets and liabilities  pursuant
         to the Co-Insurance Agreement.

          The following is the market value calculation:

          Preliminary purchase price                            $19,980,250

          Market value adjustment                                   689,012
                                                                -----------
          Purchase Price                                        $20,669,262
                                                                ===========

                                   Book value     Market value   difference
                                   ----------     ------------   ----------

Bonds - total 11/30/98 portfolio   $31,880,993
Common stocks - 11/30/98 portfolio   4,947,501
                                   -----------    ------------   ----------
                                   $36,828,494    $37,888,512    $1,060,018
                                   ===========    ============   

                                                  Taxes at 35%     (371,006)
                                                                 ---------- 

Market value adjustment                                          $  689,012
                                                                 ==========

         The  undersigned  hereby  confirms that the terms of the Stock Purchase
Agreement dated as of October 5, 1998 between Pioneer Financial  Services,  Inc.
and Pre-Paid Legal Services, Inc. are acceptable to it.


Dated: October 5, 1998                        CONSECO, INC.

                                              By: /s/ THOMAS J. KILIAN
                                              -----------------------------
                                                  Thomas J. Kilian
                                                  Executive Vice President



                              COINSURANCE AGREEMENT


     This is a COINSURANCE  AGREEMENT entered into on December 30, 1998, between
PIONEER LIFE INSURANCE  COMPANY,  a corporation  organized under the laws of the
State of Illinois,  (hereinafter referred to as the "Reinsurer"),  and UNIVERSAL
FIDELITY  LIFE  INSURANCE  COMPANY,  a corporation  organized  under the laws of
Oklahoma (hereinafter referred to as the "Company").

                              W I T N E S S E T H:

                                    ARTICLE I

         It is hereby  agreed that  effective as of the close of business on the
month end  immediately  preceding  the  closing  date  under the Stock  Purchase
Agreement between Pre-Paid Legal Services,  Inc. and Pioneer Financial Services,
Inc. dated October 5, 1998 (the Closing Date), the Company does hereby cede, and
the Reinsurer does hereby assume by coinsurance, 100% of the Company's liability
for the insurance policies described in Exhibit A.

                                   ARTICLE II

                                   Accounting

         The  Reinsurer  agrees to provide the Company with  interim  accounting
reports  within  20 days  after  the end of each  three  month  period  or other
mutually agreed upon interval,  but not less than  quarterly,  setting forth the
collected premium income, policy benefits,  and expenses for agency compensation
paid,  any  statistical  information  pertaining  to the  policies  which may be
necessary  to  fulfill  statutory  or  regulatory  requirements,  and all  other
necessary  information on the business coinsured hereunder,  to be determined in
accordance with the practices  required to conform to the methods  prescribed by
the National Association of Insurance Commissioners (NAIC) for the completion of
the Convention Form Annual and Quarterly Statement Blank;  provided,  that while
the Administrative  Services Agreement dated as of December 30, 1998 between the
Company and Pioneer  Financial  Services,  Inc.  (the  "Administrative  Services
Agreement")  shall be in effect,  the Company shall provide all reports referred
to in this Article II to Reinsurer.

                                   ARTICLE III

                              Reporting and Payment
                                 to the Company

         With respect to each reinsured policy,  the Reinsurer shall collect all
premiums due under said policies and retain said premiums;  provided, that while
the Administrative  Services Agreement shall be in effect such premiums shall be
collected  by the Company on behalf of  Reinsurer  and  immediately  remitted to
Reinsurer. These amounts shall be the full amount of the reinsurance premium due
to the Reinsurer hereunder with respect to such policies.

        As a result of the ceding and acceptance of reinsurance,  the Reinsurer
also assumes and agrees to reimburse the Company for all of the  following  with
respect to the reinsured policies:

         (a)      Any guaranty fund assessments attributable to premiums written
                  on the reinsured  policies  except where such is eligible as a
                  credit against  premium or state income taxes or is attributed
                  to being  licensed to conduct  business in a state  (class A);
                  and

          (b)     Premium  taxes  relating  to  premiums  written by the Company
                  under the reinsured policies.

         At the end of each calendar  quarter,  the Reinsurer will determine the
cumulative gain or loss on the business  reinsured for the period  commencing on
the Closing Date of this  Agreement  and ending on the last day of such calendar
quarter in accordance  with Exhibit C. Within 30 days  following the end of each
calendar quarter,  the Reinsurer shall pay to the Company an amount equal to 10%
of any  cumulative  gain,  minus  all  amounts  previously  paid to the  Company
pursuant to this paragraph.

                                   ARTICLE IV

                               Transfer of Assets
                                       and
                          Any Remittances Due Hereunder

         The Company  will  transfer  assets on the Closing  Date (which must be
marketable securities or cash equivalents) to the Reinsurer having a fair market
value  on the  Closing  Date  equal to 100% of the  reserves  and  other  policy
liabilities as of the Closing Date on the business  coinsured  hereunder.  It is
understood that these assets are transferred to the Reinsurer for the purpose of
funding  and  maintaining  the  reserves  and other  policy  liabilities  on the
coinsurance  hereunder.  These assets shall include the applicable  deferred and
uncollected net premiums and securities for the remainder of the assets required
to fund the reserves and other policy liabilities.

         Prior to the date of such  transfers,  the Company will hold sufficient
funds for the benefit of the Reinsurer to cover the amount to be transferred.

         Reserves and other Policy  liabilities and assets to be transferred are
shown in Exhibit B.

                                    ARTICLE V

                                   Assignment

         The Company  hereby  assigns to the  Reinsurer  its  rights,  title and
interest in the following:

         (a)      Gross   premiums,    premium   adjustments   and   any   other
                  consideration  due  or to  become  due  to  the  Company  from
                  insureds and reinsurers on reinsured policies.

         (b)      Reinsurance  recoverables  relating  to or  arising  under any
                  certificate,  agreement  or treaty of  reinsurance  and ceding
                  commissions or other consideration due or to become due to the
                  Company under reinsured policies.

                                   ARTICLE VI

                                 Premium Rates;
                                   Cooperation

         The  Reinsurer  shall  determine  the  premium  rates for the  policies
reinsured  hereunder and the Company  authorizes  the Reinsurer to seek approval
from the applicable  Insurance  Departments or other regulatory body as required
by law of any rate  changes the  Reinsurer  feels are  necessary to maintain the
rates at an adequate level.

         The Company shall cooperate,  as reasonably necessary, in assisting the
Reinsurer in  obtaining  any  regulatory  approvals,  acquiescences  or consents
required to  properly  administer  the  business or  establish  appropriate  and
adequate rates. Such cooperation shall include, but not be limited to, review of
and comment upon proposed rate filings,  attendance at meetings with  regulators
and testimony at insurance  department  hearings which involve issues related to
the business reinsured.

                                   ARTICLE VII

                                   Insolvency

         In the event of insolvency  of the Company,  the  reinsurance  shall be
payable  directly to the  liquidator,  receiver or  statutory  successor  of the
Company,  on the basis of claims  allowed  against the insolvent  Company by any
court of competent jurisdiction or by any conservator,  liquidator, or statutory
successor  of the  Company  having  authority  to  allow  such  claims,  without
diminution  because of the insolvency of the Company or because the conservator,
liquidator  or  statutory  successor  has  failed to pay all of a portion of any
claims.

         It is further  agreed that the  liquidator,  or receiver,  or statutory
successor  of the Company  shall give  written  notice to the  Reinsurer  of the
pendency of any claim  against the Company on the  policies  reinsured  within a
reasonable time after such claim is filed in the insolvency proceeding, and that
during the pendency of such claim the Reinsurer may  investigate  such claim and
interpose,  at its  expense,  in the  proceeding  in which  such  claim is to be
adjudicated,  any defense or defenses which it may deem available to the Company
or to its  liquidator,  or receiver,  or statutory  successor.  The expense thus
incurred  by the  Reinsurer  shall be  chargeable,  subject  to court  approval,
against  the Company as part of the  expense of  liquidation  to the extent of a
proportionate  share of the benefit which may accrue to the Company  solely as a
result of the defense undertaken by the Reinsurer.

                                  ARTICLE VIII

                            Parties to the Agreement

         This  is a  Coinsurance  Agreement  for  indemnity  coinsurance  solely
between the Company and the Reinsurer,  their successors or assigns.  Subject to
the provisions of ARTICLE VII above, the coinsurance  hereunder shall not create
any right or  relationship  between  the  Reinsurer  and any  person or  entity,
including but not limited to the insured, owner, or beneficiary of any policy of
the Company which may be coinsured hereunder.

                                   ARTICLE IX

                              Errors and Omissions

         It is  expressly  understood  and agreed that if failure to comply with
any condition of this Coinsurance  Agreement is shown to be unintentional and as
a result of a  misunderstanding,  oversight,  or  clerical  error on the part of
either the Company or the Reinsurer, both the Company and the Reinsurer shall be
restored to the position they would have occupied had no such error or oversight
occurred.

                                    ARTICLE X

                                Other Reinsurance

         The Company agrees it will not sell,  reinsure or otherwise  attempt to
dispose of the business  coinsured under this Coinsurance  Agreement without the
express written consent of the Reinsurer.

                                   ARTICLE XI

                    Liability for Claims and Policy Benefits

         The Reinsurer shall be liable to the Company for the benefits coinsured
hereunder  to the same  extent as the  Company is liable to the insured for such
benefits,  and all  coinsurance  shall be subject to the terms and conditions of
the policy under which the Company shall be liable.

         The  Reinsurer  shall be liable for any  punitive  damages or any other
extra-contractual  amounts on  coinsurance  hereunder  which are incurred by the
Company  unless said damages or  extra-contractual  amounts are a consequence of
the Company's action following the Closing Date of this Agreement.

                                   ARTICLE XII

                            Commencement of Liability

         Except as provided in Article XI, the liability of the Reinsurer  shall
follow the Company in every case and shall be subject in all respects to all the
general and specific stipulations, clauses, waivers, extensions,  modifications,
and  endorsements  of the  Company's  policies  subject  to all other  terms and
conditions of this Agreement.

                                 ARTICLE XIII

                          Termination of this Agreement

         This  Agreement  shall  remain  in effect  for as long as any  policies
reinsured  hereunder  shall remain  outstanding and in effect.  However,  either
party may terminate  this  Agreement as to new business at any time upon 90 days
advance, written notice.

                                   ARTICLE XIV

                                    Security

         As long as this Agreement is in effect, the Reinsurer shall provide the
Company with security (by trust account,  letter of credit or other)  sufficient
to allow the Company to claim  reinsurance  credits equal to the total  reserves
and claim liabilities ceded under this Agreement.  Such security,  if necessary,
must be  satisfactory  to the Company and acceptable to the state of domicile of
the Company.

                                   ARTICLE XV

                                Entire Agreement

         This Agreement  represents the entire Agreement between the Company and
the Reinsurer and  supersedes any prior oral or written  agreements  between the
parties regarding its subject matter.

         No modification  of this Agreement shall be effective  unless set forth
in a written amendment executed by both parties.

                                   ARTICLE XVI

                                     Offset

         Any debts or credits, matured or unmatured, liquidated or unliquidated,
regardless of when they arose or were  incurred,  in favor of or against  either
the  Company  or the  Reinsurer  with  respect  to this  Agreement  or any other
reinsurance agreement between the parties,  shall be offset and only the balance
allowed or paid.  If either party is then under formal  insolvency  proceedings,
this  right of  offset  shall be  subject  to the laws of the  state  exercising
primary jurisdiction over such proceedings.

                                  ARTICLE XVII

                           Deferred Cost Tax Election

         The Reinsurer and the Company each  acknowledges  that it is subject to
taxation under Subchapter "L" of the Internal Revenue Code of 1986 (the "Code").

         With respect to this Agreement,  the Reinsurer and the Company agree to
the following  pursuant to Section  1.848-2(g)(8)  of the Income Tax Regulations
issued in December of 1992, whereby:

         (1)      Each party  agrees to attach a schedule to its federal  income
                  tax return which identifies this Agreement for which the joint
                  election under the regulation has been made;

         (2)      The party with net positive  consideration,  as defined in the
                  regulation  promulgated  under  Code  Section  848,  for  this
                  Agreement for each taxable year, agrees to capitalize specific
                  policy  acquisition  expenses  with respect to this  Agreement
                  without regard to the general deductions limitation of Section
                  848(c)(1);

         (3)      Each party agrees to exchange  information  pertaining  to the
                  amount of net consideration  under this Agreement each year to
                  ensure consistency; and

         (4)      This  election  shall  be  effective  for the year  that  this
                  Agreement was entered into and for all  subsequent  years that
                  this Agreement remains in effect.

                                  ARTICLE XVIII

                   Complaints, Litigation and Official Notices

         (a)      Both parties shall promptly  notify the other of any complaint
                  from any  insurance  department  of which it becomes  aware in
                  connection with any transaction under this Agreement.

         (b)      Both parties shall promptly notify the other of any litigation
                  of which it becomes aware in connection  with any  transaction
                  covered by this Agreement.

         (c)      Each party shall  cooperate  fully and assist the other in the
                  defense  of  any  lawsuit  or  administrative  action  brought
                  against  it  by  any  third  party  in  connection   with  any
                  transaction subject to this Agreement.

         (d)      Each party shall promptly  notify the other of and immediately
                  refer any and all official  notices  dealing with such matters
                  as   bankruptcies   and  levies   along  with  any   pertinent
                  information  providing  such  matters  arise from or relate to
                  transactions under this Agreement.

         (e)      Each party shall promptly  notify the other of any subpoena or
                  subpoena  duces tecum  directed to it in  connection  with any
                  transaction covered by this Agreement.

         (f)      Unless  expressly  authorized in this Agreement,  or otherwise
                  specifically  authorized in writing,  neither party shall have
                  authority  to bind the  other  by any  statement,  promise  or
                  representation.

         (g)      The parties shall have no authority to admit  liability on the
                  part of the other in any matter  arising  out of or subject to
                  the terms of this Agreement, unless specifically authorized in
                  writing.

         (h)      Neither party shall have  authority to institute any action or
                  legal  proceeding  on  behalf  of  the  other  party,   unless
                  authorized in writing by the other.

         (i)      Reinsurer shall have the sole responsibility for management of
                  litigation  resulting  from this  Agreement  and shall  retain
                  counsel,  reasonably acceptable to Company.  However,  Company
                  may, at its own expense, retain its own counsel in the defense
                  of any litigation.

                                   ARTICLE XIX

                                   Assurances

         The Company  and the  Reinsurer  agree to  refrain,  and to cause their
employees,  agents and affiliates (as identified in the organizational charts of
the annual  statements of the Company and Reinsurer as filed in their respective
states of domicile) and their  affiliates'  employees and agents to refrain from
utilizing  information  regarding  the  business  reinsured  hereunder  for  the
purposes of causing or  attempting  to cause any contract  holder to replace any
contract  reinsured  hereunder  with any  contract or policy of insurance of the
Company or any  affiliate of the Company,  the Reinsurer or any affiliate of the
Reinsurer or any other  company,  other than in the ordinary  course of business
and consistent with the past practices of the Company or Reinsurer.  The Company
and  Reinsurer  agree to use all  reasonable  efforts to conserve,  maintain and
assure the  persistency  of the  business  reinsured  and agree to refrain  from
taking any action  which might tend to have a materially  adverse  effect on the
persistency of the business reinsured hereunder,  other than the ordinary course
of business consistent with past practice,  without the prior written consent of
the other party.  The Company  agrees not to engage in any internal  replacement
program targeted towards the contracts reinsured  hereunder.  The Company agrees
not to solicit, and not to facilitate the solicitation of, any contractholder of
any contract reinsured hereunder for the sale of additional insurance.

                                   ARTICLE XX

                                     Notices

         All notices which are required to be in writing shall be deemed to have
been given at the time mailed in the general or branch United States Post Office
enclosed in a certified prepaid envelope  addressed to the respective parties at
the address  indicated  below or at such other  addresses  as may be required in
writing by any party as to its own address:

         If to Reinsurer:              Pioneer Life Insurance Company
                                       11815 N. Pennsylvania Street
                                       Carmel, IN  46032

         If to Company:                Universal Fidelity Life Insurance Company
                                       11815 N. Pennsylvania Street
                                       Carmel, IN  46032

         Provided,  however,  that any  notice  of  change  of  address  will be
effective only upon receipt.

                                   ARTICLE XXI

                                   Arbitration

          (a)     All claims,  disputes  and other  matters in question  between
                  Company  and  Reinsurer  arising  out  of or  relating  to the
                  Agreement or the breach  thereof,  whether  arising  before or
                  after the termination of this  Agreement,  shall be decided by
                  arbitration   with  a  panel  of  three  (3)   arbitrators  in
                  accordance   with  the  Rules  of  the  American   Arbitration
                  Association then obtaining,  unless the parties mutually agree
                  otherwise.  Each  party  to this  Agreement  shall  select  an
                  arbitrator, and the two arbitrators thus selected shall select
                  a third  arbitrator.  Such  arbitrators must have expertise in
                  the field of life and/or health  insurance.  In the event that
                  any  party,  or  the  two  arbitrators,   fail  to  select  an
                  arbitrator,  selection of that arbitrator shall be made by the
                  American Arbitration Association.  The arbitrators shall reach
                  their decision within forty five (45) days following the close
                  of the arbitration hearing.

         (b)      No arbitration shall include by  consolidation,  joinder or in
                  any other manner,  parties  other than Company and  Reinsurer,
                  and any  other  persons  substantially  involved  in a  common
                  question  of  fact or  law,  whose  presence  is  required  if
                  complete  relief  is to be  accorded  in the  arbitration.  No
                  person other than Company or Reinsurer shall be included as an
                  original   third  party  or  additional   third  party  to  an
                  arbitration whose interest or responsibility is insubstantial.
                  In no event shall any  insured who claims  benefits be subject
                  to such arbitration unless he/she consents in writing.

         (c)      The foregoing  agreement to arbitrate and any other  agreement
                  to  arbitrate  with  an  additional  person  or  persons  duly
                  consented  to by  the  parties  to  this  Agreement  shall  be
                  specifically enforceable under the prevailing arbitration law.
                  The  award  rendered  by the  arbitrators  shall be final  and
                  judgment may be entered upon it in accordance  with applicable
                  law in any court having jurisdiction thereof.

         (d)      Notice of the demand for arbitration shall be filed in writing
                  with the other party to this  Agreement  and with the American
                  Arbitration  Association.  The demand for arbitration shall be
                  made  within a  reasonable  time after the  claim,  dispute or
                  other matter in question has arisen,  and in no event shall it
                  be made after the date when  institution of legal or equitable
                  proceedings  based on such claim,  dispute or other  matter in
                  question  would  be  barred  by  the  applicable   statute  of
                  limitation   in  the  State  of  Oklahoma.   All   arbitration
                  proceedings shall be held in Oklahoma City, Oklahoma.

         (e)      In  addition,   the  obligations  of  the  parties  undertaken
                  pursuant to Article XVIII Complaints,  Litigation and Official
                  Notices shall be performed by the parties  during the pendency
                  of any arbitration proceeding under this Paragraph.

         IN WITNESS  WHEREOF,  the parties  hereto have caused this  Coinsurance
Agreement to be executed and signed by their respective duly authorized officers
to become effective as provided in this Coinsurance Agreement.

                                       PIONEER LIFE INSURANCE COMPANY


                                       By:  /s/ THOMAS J. KILIAN
                                       -----------------------------
                                       Thomas J. Kilian, President
                                             Name          Title

                                       Date:  December 30, 1998

Attest

/s/ JOHN J. SABL
- ------------------------------
    John J. Sabl, Secretary
       Name        Title

                                       UNIVERSAL FIDELITY LIFE INSURANCE COMPANY


                                       By:   /s/ RANDY HARP
                                       -----------------------------
                                             Randy Harp, CFO & COO
                                                Name        Title


                                       Date:  December 30, 1998


Attest

/s/ KATHLEEN S. PINSON
- ----------------------------------
    Kathleen S. Pinson, VP/Controller
          Name            Title


<PAGE>
                                    EXHIBIT A


         All health business including Medicare  supplement,  long term and home
health care business.



<PAGE>


                                    EXHIBIT B

                        STATUTORY ITEMS TO BE TRANSFERRED

                            AS OF December 30, 1998.


Asset Items:

1.  Deferred and Uncollected New Premiums:           $    271,161
2.  Remaining assets to be Transferred
         Securities having a market value at
         December 28, 1998                             12,610,703
3.  Cash                                                   78,550 
                                                     ------------ 
                                                     $ 12,960,414
                                                     ------------



Liability and Surplus Items:

1.  Aggregate Reserves for accident and health:      $  7,735,414
2.  Policy and contract claims: accident & health       5,225,000
3.  Premiums received in advance:                               0
4.  Liability for premium and other deposit funds:              0
5.  Policy and contract liabilities not included
         elsewhere:                                             0
                                                     ------------
                                                     $ 12,960,414
                                                     ------------



<PAGE>


                                    EXHIBIT C

Gain/Loss Formula

         The formula for determining the cumulative  gains/losses for any period
during the term of the Agreement is as follows:

         (1)      Net Gross Earned Premiums; plus
         (2)      Investment income; minus
         (3)      Incurred Claims; minus
         (4)      Commissions Incurred; minus
         (5)      Assumed Expense Allowance; minus
(6)      Reinsurer's Income Tax Allowance

         The above  items  shall be  determined  in each case for such period by
Reinsurer in  accordance  with the  definitions  below and items (1) through (4)
shall be determined in manner  consistent with Reinsurer's  statutory  financial
reporting for the business reinsured.

Definitions

         "Net Gross Earned  Premiums" shall mean an amount equal to the unearned
gross premium reserve and advance  premiums as of the beginning of the quarterly
computational period, plus collected premiums,  less any refunded premiums, less
the unearned  gross  premium  reserve and advance  premiums as of the end of the
quarterly computational period on business reinsured.

         "Investment  Income" shall mean an amount calculated on a per quarterly
computational  period basis and shall equal the interest rate  multiplied by the
sum of the average claim and active life reserves on business  reinsured for the
quarterly  computation  period. The interest rate shall equal the average of the
one-year Treasury  constant  maturities rate as of the last day of each month in
the quarterly computation period as published in the Federal Reserve Statistical
Releases.  The average  claim  reserve on business  reinsured  for the quarterly
computational  period  shall equal the average of the claim  reserve on business
reinsured at the beginning of the computational  period and the claim reserve at
the end of the computational period. The average active life reserve on business
reinsured for the quarterly  computational period shall equal the average of the
active life reserve at the beginning of the computational  period and the active
life reserve at the end of the computational period.

         "Incurred Claims" shall mean the amount equal to claims paid during the
quarterly  computational  period,  plus  the  claim  reserve  at the  end of the
computational   period,  plus  the  active  life  reserve  at  the  end  of  the
computational   period,  minus  the  claim  reserve  at  the  beginning  of  the
computational  period,  minus the active live  reserve at the  beginning  of the
computational period on business reinsured.

         "Commissions  Incurred" shall be the amount of commissions,  first year
and  renewal,  incurred  on the  business  reinsured  by  Reinsurer  during  the
quarterly   computational   period.   Commissions  Incurred  shall  include  all
commissions  earned by agents  which  are used to repay  any debit  balance  and
commissions paid directly to agents.

         "Assumed  Expense  Allowance"  shall mean an amount equal to 10% of Net
Gross Earned  Premiums and is the amount allotted to Reinsurer to administer the
reinsured policies and pay any premium taxes, assessments,  fines, penalties and
examination and regulatory fees related to such reinsured policies.

         "Reinsurer's Income Tax Allowance" shall mean an amount equal to 35% of
profits before income taxes on business  reinsured.  Profits before income taxes
shall equal Net Gross Earned Premiums,  plus Investment  Income,  minus Incurred
Claims, minus Commissions Incurred, minus Assumed Expense Allowance.




                       ADMINISTRATIVE SERVICES AGREEMENT


         This Administrative  Services Agreement ("Agreement") is made effective
as of the 30th day of December,  1998, by  and between  UNIVERSAL  FIDELITY LIFE
INSURANCE COMPANY, an Oklahoma insurer ("UFL"),  and PIONEER FINANCIAL SERVICES,
INC., a Delaware corporation ("PFS").

         WHEREAS,  PFS owns a number  of  insurance  subsidiaries  directly  and
indirectly (collectively, the "PFS Companies"); and

         WHEREAS,  PFS  desires  to appoint  and  retain UFL to perform  certain
claims  administrative  services  required  to support the  Medicare  Supplement
insurance  policies  issued by PFS  Companies,  identified  in Exhibit A of this
Agreement (the "PFS  Policies")  and policies  reinsured  under the  Coinsurance
Agreement between UFL and Pioneer Life Insurance Company dated December 30, 1998
(the "UFL  Policies",  the PFS Policies and the UFL Policies being  collectively
referred to as the  "Policies"),  and UFL desires to accept such  appointment on
the terms and conditions set forth herein.

         NOW,  THEREFORE,  in  consideration  of the  premises and of the mutual
promises set forth herein,  and for other good and valuable  consideration,  and
intending to be legally bound hereby, the parties agree as follows:

1.       CLAIMS ADMINISTRATION SERVICES

         1.1. Services. UFL shall perform the following services ("Services") in
connection  with the  administration  of claims  under the  Policies  timely and
accurately in all material respects:

         1.1.1. UFL agrees to process the PFS Company Part A and Part B Medicare
supplement insurance claims that are not automatically adjudicated.

         1.1.2.  UFL shall  bill PFS by the 20th day of each  month  for  claims
processed in the preceding month.

         1.1.3. UFL shall perform all administration of policies reinsured under
the Coinsurance Agreement except for rights reserved to Reinsurer as provided in
the Coinsurance Agreement.

2.       COMPENSATION

         PFS  shall  pay or cause  its  subsidiaries  to pay UFL its  reasonable
expenses attributable to or incurred for the benefit of PFS and its subsidiaries
within  twenty  (20) days  following  receipt of UFL's bill for  Services.  This
expense shall be all direct and directly allocable expenses, including overhead,
exclusive  of any  costs  associated  with  the  executive  management  of  UFL,
reasonably and equitably determined by UFL to be attributable to or incurred for
the benefit of administering the claims submitted under the Policies.

3.       PERSONNEL, FACILITIES, AND COSTS

         3.1.  Personnel.  UFL shall furnish all personnel  necessary to provide
the Services.  Such personnel shall at all times remain employees of UFL subject
solely to its  direction and control.  UFL shall alone retain full  liability to
such employees for their welfare,  salaries,  fringe benefits,  legally required
employer contributions and tax obligations.

         3.2. Facilities. The Services will be performed by UFL using furniture,
fixtures and  equipment  (including  computer  hardware)  owned or leased by UFL
(collectively,  the "Facilities").  All Facilities owned by UFL shall remain the
property  of UFL and PFS  acknowledges  and  agrees  that it shall  not have any
right, title or interest in or to the Facilities.

         3.3. Costs. UFL shall pay all personnel and other costs and expenses to
provide the Services.

4.       COMPLIANCE WITH APPLICABLE LAWS

         Each of the  parties  hereto  agrees  to  comply  with  all  applicable
statutes,  ordinances, rules, and regulations of any and all federal, state, and
municipal authorities (collectively, "Laws") as they apply to the performance of
such party's  obligations  under this  Agreement,  including  but not limited to
state laws/regulations governing the timely processing and payment of claims.

5.       LICENSING

         At all times during the term of this  Agreement,  UFL shall maintain in
full force and  effect all  licenses,  qualifications  and other  authorizations
necessary under  applicable Laws to provide the Services.  UFL agrees to provide
PFS with copies of any such documents upon request.

6.       SUPERVISION BY BOARD OF DIRECTORS

         UFL acknowledges  that the Boards of Directors of the PFS Companies are
vested with the power,  authority and  responsibility  for managing the business
and  affairs  of  the  PFS   Companies,   including   with   respect  to  claims
administrative  services. UFL acknowledges that any and all actions or services,
whether  supervisory  or  administerial,  taken  or  provided  pursuant  to this
Agreement by UFL shall be subject to the continuous supervision of the Boards of
Directors of the PFS Companies  and, to the extent  designated by such Boards of
Directors, the appropriate designated officers of the PFS Companies.

7.       MAINTENANCE OF RECORDS

         UFL  shall  maintain  during  the  term of this  Agreement  and for the
required period to satisfy record retention requirements, complete and accurate,
in all material respects,  books and records of all transactions between PFS and
its  subsidiaries,  and  claimants  including,  without  limitation  all  claims
submitted by individuals  under the Policies.  UFL shall  maintain  computerized
records of all claims administered under this Agreement and shall supply the PFS
Companies with summary  tabulations of pertinent  statistical data upon request.
All  records  shall be  maintained  in  accordance  with  prudent  standards  of
insurance record keeping and in accordance with any and all Laws.

8.       AUDIT

         PFS shall have the right, after providing  reasonable notice to UFL, to
audit the records and procedures of UFL pertaining to the Services  performed by
UFL under this Agreement.

9.       ERRORS AND OMISSIONS

         Inadvertent  delays,  errors  or  omissions  that  occur or are made in
connection  with  the  transactions  contemplated  by this  Agreement  shall  be
rectified by the party  making such error or omission as soon as possible  after
discovery thereof.

10.      TERMINATION

         This  Agreement  shall  remain in effect as long as any of the Policies
remain in force. However,  either party may terminate the Agreement with respect
to the PFS Policies or the UFL Policies or both, without cause, upon ninety (90)
days written  notice;  provided  that such  termination  does not occur prior to
December 31, 2003.

11.      INDEMNIFICATION

         11.1  Indemnification  of UFL by PFS. PFS shall  indemnify and hold UFL
harmless from any expenses, losses, claims, damages,  liabilities and reasonable
attorneys'  fees to which UFL becomes subject (except insofar as such arise from
the  failure of UFL to perform  any act  required  under this  Agreement)  which
results from a breach by PFS of any covenant contained in this Agreement.

         11.2  Indemnification  of PFS by UFL. UFL shall  indemnify and hold PFS
harmless  against  any  expenses,  losses,  claims,  damages,   liabilities  and
reasonable  attorneys' fees to which PFS becomes subject (except insofar as such
arise from (i) the specific instructions and direction of PFS to UFL or (ii) the
failure of PFS to perform any act required under this  Agreement)  which results
from a breach of any covenant of this Agreement by UFL; provided, however, UFL's
liability under this paragraph shall be limited to the aggregate  administrative
fees paid to it by the PFS Companies under this Agreement.

         11.3 Procedures for Receiving Indemnification.  After receipt by either
UFL or PFS of any written notice of the commencement of any action against it in
respect to which  indemnification  or  reimbursement  may be sought  against the
other party, the party seeking indemnification or reimbursement shall notify the
indemnifying  party in writing  within  thirty  (30) days  after its  receipt of
notification  of  the  commencement  of  action;  provided,  however,  that  the
obligation  of the  indemnifying  party  shall not be  reduced on account of the
failure  or delay of the  indemnified  party to give such  notice  except to the
extent that the indemnifying  party is damaged by such failure or delay. In case
any such action is brought against a party seeking  indemnity or  reimbursement,
and said party notifies the indemnifying party of the commencement  thereof, the
indemnifying  party shall be entitled to  participate in and, to the extent that
it may wish,  assume the defense thereof with counsel  satisfactory to the party
seeking  indemnity or  reimbursement.  In the event that the indemnifying  party
recommends a monetary  settlement  which is acceptable as full settlement by the
claimant bringing the action and such settlement is refused by the party seeking
indemnification, the indemnification hereunder shall be limited to the amount of
such recommended settlement. If a reasonable settlement is agreed to by both the
party seeking indemnification and the indemnifying party, the indemnifying party
shall pay all expenses,  losses,  claims,  damages,  liabilities  and reasonable
attorneys' fees incurred in the settlement of such action.

12.      CONFIDENTIALITY

         All claims, records and other material pertaining to this Agreement are
not  meant  for  public  dissemination  and  shall  be  held  by UFL  in  strict
confidence, except as explicitly provided under any Policy or as required by the
Laws.

13.      RELATIONSHIP OF THE PARTIES

         13.1 Contractual  Relationship.  The only relationship  between UFL and
PFS  is a  contractual  relationship  established  by  this  Agreement.  Nothing
contained in this  Agreement  shall be construed to create the  relationship  of
employer and employee or constitute a partnership  or joint venture  arrangement
between the parties. UFL's authority shall be limited to that which is expressly
stated in this Agreement.  PFS shall exercise no control over the hours,  office
location, rentals or employees of UFL.

         13.2  Assignment.  This Agreement shall be binding upon UFL and PFS and
their respective  successors and assigns.  This Agreement may not be assigned in
whole or in part by UFL or PFS  without the prior  written  consent of the other
party.

         13.3  Sub-Contracting  by UFL. UFL may not, without PFS's prior written
consent,  which consent shall not be unreasonably  withheld,  sub-contract  with
others for the  performance  of any services  which UFL is to provide under this
Agreement.  In the event that PFS consents to sub-contracting,  UFL shall remain
responsible for the proper performance of such services.

14.      AMENDMENTS

         This  Agreement  shall not be  modified  or  amended  except in writing
signed by an authorized officer of UFL and by an authorized officer of PFS.

15.      CONTROLLING LAW.

         This Agreement  shall be subject to and construed under the laws of the
state of Oklahoma.

16.      REFERENCES AND SECTION HEADINGS

         Any reference to the singular shall include reference to the plural and
vice versa.  Section  headings are intended for purposes of description only and
shall not be used for purposes of interpretation of this Agreement.

17.      ARBITRATION

         In the event any dispute  arises  between the parties with reference to
any aspect of this Agreement,  such dispute shall be submitted for resolution by
arbitration upon the written request of either party to the other party.  Within
thirty (30) days after receipt of such written request,  each party shall select
one arbitrator (for a total of two), and such selected  arbitrators shall select
a third arbitrator  within sixty (60) days after receipt of such written request
for  arbitration.  If either  party  fails to select an  arbitrator  within such
period,  the arbitrator  that was timely selected by the other party shall serve
as the sole arbitrator.  All arbitrators shall have had experience serving as an
arbitrator for claims administrative disputes or shall have served as an officer
of a life, accident or health insurance company. No arbitrators shall be or have
been  affiliated  with or  employed  by any  party  hereto  or their  respective
affiliates. The arbitration shall occur in a mutually acceptable location and be
governed  pursuant  to the  rules  of  commercial  arbitration  of the  American
Arbitration  Association and the laws of the state of Oklahoma.  The arbitrators
shall make their determination  within thirty (30) days after the appointment of
the last  arbitrator.  Judgement  may be entered upon the final  decision of the
arbitrators in any court having jurisdiction,  and notwithstanding any provision
in this Agreement to the contrary, such arbitration determination shall be final
and  conclusive  for all legal  purposes and may not be appealed to any court or
other  forum.  Each party shall pay the  expenses  incurred by it and by the one
arbitrator  selected by it. Each party shall pay one half of the fees and out of
pocket expenses of the American  Arbitration  Association (if any) and the third
arbitrator.

18.      SEVERABILITY

         If any  part,  term  or  provision  shall  be  held  void,  illegal  or
unenforceable, the validity of the remaining portions or provisions shall not be
effected thereby.

19.      ENTIRE AGREEMENT

         This Agreement contains the entire Agreement and understanding  between
the  parties  with  respect  to  the  transactions   contemplated  thereby,  and
supersedes  all prior  Agreements  and  understandings,  written  or oral,  with
respect thereto.


         IN WITNESS  WHEREOF,  the parties have executed this Agreement by their
duly authorized officers as of the date first set forth above.

                                   UNIVERSAL FIDELITY LIFE INSURANCE COMPANY

                                   BY:    /s/ RANDY HARP
                                   ---------------------------------------
                                   NAME:  Randy Harp
                                   TITLE: CFO & COO

                                   PIONEER FINANCIAL SERVICES, INC.

                                   BY:    /s/ THOMAS J. KILIAN
                                   ---------------------------------------
                                   NAME:  Thomas J. Kilian
                                   TITLE: President




                                    Exhibit A
                      to Administrative Services Agreement


     Pre-standardized  and standardized  Medicare  Supplement policies issued by
Health and Life  Insurance  Company of America,  National  Group Life  Insurance
Company and Pioneer Life Insurance Company




                               AMENDMENT NO. 1 TO
                        ADMINISTRATIVE SERVICES AGREEMENT


         This Amendment No. 1 to Administrative Services Agreement ("Amendment")
is made  and  entered  into  this  30th  day of  December,  1998 by and  between
UNIVERSAL  FIDELITY LIFE INSURANCE  COMPANY,  an Oklahoma insurer  ("UFL"),  and
PIONEER FINANCIAL SERVICES, INC., a Delaware corporation ("PFS").

         WHEREAS,  UFL and  PFS  are  parties  to  that  certain  Administrative
Services Agreement dated December 30, 1998 (the "Agreement"); and

         WHEREAS,  UFL and PFS desire to amend the Agreement to reflect  certain
changes to the Agreement and to provide for data processing services for certain
life  insurance  business  issued  by  UFL  and  business  reinsured  under  the
Coinsurance  Agreement  between UFL and Pioneer  Life  Insurance  Company  dated
December 30, 1998 ("UFL Policies").

         NOW,  THEREFORE,  in  consideration  of the  premises and of the mutual
promises set forth herein,  and for other good and valuable  consideration,  and
intending to be legally bound hereby, the parties agree as follows:

1.       DATA PROCESSING SERVICES.

         1.1.  Services.  PFS or its  affiliates  shall  perform  the  following
services  ("Services") in connection with the administration of claims under the
Agreement:

         1.1.1.  PFS or its  affiliates  shall  provide  all  telecommunications
services and electronic data processing services, including software programming
and  documentation,   hardware  utilization  and  software  licensing  that  are
necessary for UFL to perform the Services described in the Agreement.

         1.1.2.  PFS or its  affiliates  shall  provide  all  telecommunications
services and electronic data processing services, including software programming
and  documentation,   hardware  utilization  and  software  licensing  that  are
necessary for UFL to administer the UFL Policies and life business comparable to
those currently provided to UFL.

         1.1.3.  PFS shall cause its  affiliates  to bill UFL by the 20th day of
each month for the Services listed in this Amendment.

         1.1.4  The  parties   recognize  that  some  software   conversions  or
modifications  are necessary for the Services to be provided in a manner that is
year 2000 compliant.  It shall be the responsibility of PFS or its affiliates to
make such conversions and modifications, so that the Services may be provided by
PFS or its affiliates in a year 2000 compliant fashion.


2.       COMPENSATION

         PFS shall be entitled  to the  reasonable  expenses  of its  affiliates
attributable  to or incurred for the benefit of UFL.  This expense  shall be for
all direct and directly allocable expenses, including overhead, exclusive of any
costs  associated  with  the  executive  management  of PFS and its  affiliates,
reasonably and equitably  determined by PFS or its affiliates to be attributable
to or incurred for the benefit of providing  the  Services  rendered  under this
Amendment.

         PFS shall be entitled to offset the amount that its  affiliates are due
for Services rendered under this Amendment against the compensation  payable for
Services rendered by UFL under the Agreement. If compensation due PFS under this
Amendment exceeds that due UFL under the Agreement,  UFL shall pay the excess to
PFS or its affiliates within twenty (20) days of the receipt of the PFS bill.

3.       NO MODIFICATION

         Except  as set for  herein,  no other  provision  of the  Agreement  is
amended hereby.

4.       CONTROLLING LAW

         This Amendment  shall be subject to and construed under the laws of the
State of Oklahoma.

         IN WITNESS WHEREOF, this Amendment has been duly executed and delivered
as of the date first above written.

                                   UNIVERSAL FIDELITY LIFE INSURANCE COMPANY

                                   BY:    /s/ RANDY HARP
                                   ---------------------------------------
                                   NAME:  Randy Harp
                                   TITLE: CFO & COO

                                   PIONEER FINANCIAL SERVICES, INC.

                                   BY:    /s/ THOMAS J. KILIAN
                                   ---------------------------------------
                                   NAME:  Thomas J. Kilian
                                   TITLE: President




For Immediate Release
Tuesday, October 6, 1998

Company       Melanie Lawson
  Contact:    (580) 436-7462


                      CONSECO TO OFFER LEGAL PLANS THROUGH
                          PRE-PAID LEGAL SERVICES, INC.


         ADA, OK,  October 6, 1998 - Pre-Paid  Legal  Services,  Inc.  (ASE:PPD)
("Pre-Paid"),  and Conseco announced a marketing  alliance designed to allow the
160,000 agents who represent  Conseco's  insurance companies to offer Pre-Paid's
legal plans to their customers. It is expected that Conseco will focus primarily
on their existing group accounts.

         Separately,   Pre-Paid  Legal  Services  agreed  to  acquire  Universal
Fidelity Life  Insurance  Company from Conseco.  This  transaction is subject to
certain conditions, including insurance department approval.

         Harland C. Stonecipher,  Pre-Paid Chairman and Chief Executive Officer,
commented:  "We believe that the marketing  alliance with Conseco will create an
even  greater  awareness  of the need for  legal  service  memberships  and will
further  enhance our  opportunities  for growth.  The  acquisition  of Universal
Fidelity  will  give  us the  opportunity  to  manufacture  specialty  insurance
products for the benefit of our marketing associates which number in the tens of
thousands and is growing daily.  This will also assure that  Universal  Fidelity
remains a strong and vibrant Oklahoma company."

         Thomas J. Kilian, executive vice president and chief operations officer
of Conseco and president of Conseco Marketing,  LLC, said, "Our partnership with
Pre-Paid Legal  Services,  Inc. will allow our agents to expand the products and
services  they offer to the 9 million  middle-American  customers  served by the
Conseco insurance companies."

         Universal  Fidelity,  based in Duncan,  Oklahoma,  was a subsidiary  of
Pioneer Financial Services,  Inc., when Pioneer was acquired by Conseco in 1997.
The terms of the acquisition  transaction  contemplate that Universal Fidelity's
health  insurance  policies  will  be  reinsured  by a  subsidiary  of  Conseco.
Universal  will retain the existing life  business  with 1997 annual  premium of
approximately  $1  million.   Pre-Paid's   purchase  price  is  expected  to  be
approximately $7 million in cash, which is approximately 1.2 times the estimated
capital and surplus of Universal  after a planned  extraordinary  dividend.  The
transaction  is not expected to have a material  effect on Pre-Paid's  operating
results in the near term.

         Pre-Paid Legal Services develops, underwrites and markets legal service
plans  nationally.  The plans provide for or reimburse  legal service  benefits,
including unlimited attorney consultation,  will preparation,  traffic violation
defense,   automobile-related   criminal  charges,   letter  writing,   document
preparation and review and a general trial defense benefit.

         Headquartered  in  Carmel,  Indiana,  Conseco is a  financial  services
organization dedicated to providing its customers with solutions for both wealth
protection and wealth creation. Through its subsidiaries,  Conseco is one of the
nation's  leading  providers  of  supplemental   health  insurance,   retirement
annuities, universal life insurance and consumer and commercial finance products
and services.

                                       ###





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