AMERICAN CASINO ENTERPRISES INC /NV/
PRE 14A, 1996-01-12
MANAGEMENT SERVICES
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<PAGE>   1
SCHEDULE 14A


           Proxy Statement Pursuant to Section 14(a) of the Securities
                     Exchange Act of 1934 (Amendment No.  )


Filed by the Registrant /x/
Filed by a Party other than the Registrant / /

Check the appropriate box:
/x/  Preliminary Proxy Statement                           / / Confidential, for
                                                               use of
/ /  Definitive Proxy Statement                                the Commission
                                                               only

/ /  Definitive Additional Materials
/ /  Soliciting Material Pursuant to Rule 14a-ll(c) or Rule 14a-12

                        AMERICAN CASINO ENTERPRISES, INC.
                        ---------------------------------
                (Name of Registrant as Specified In Its Charter)

                        AMERICAN CASINO ENTERPRISES, INC.
                        ---------------------------------
                   (Name of Person(s) Filing Proxy Statement)

Payment of Filing Fee (Check the appropriate box):
/x/               $125 per Exchange Act Rule 0-ll(c)(l)(ii), 14a-6(i)(1), or
                  14a-6(i)(2).
/ /               $500 per each party to the controversy pursuant to Exchange
                  Act Rule 14a-6(i)(3).
/ /               Fee computed on table below per Exchange Act Rules 14a-6(i)(4)
                  and 0-11.
                  (1)     Title of each class of securities to which transaction
                          applies:
                  (2)     Aggregate number of securities to which transaction
                          applies:
                  (3)     Per unit price or other underlying value of
                          transaction computed pursuant to Exchange Act Rule
                          0-11:(1)
                  (4)     Proposed maximum aggregate value of transaction:
                  (5)     Total fee paid:

/ /               Check box if any part of the fee is offset as provided by
                  Exchange Act Rule 0-ll(a)(2) and identify the filing for which
                  the offsetting fee was paid previously. Identify the previous
                  filing by registration statement number, or the form or
                  schedule and the date of its filing.

                  (1)     Amount Previously Paid:$______________
                  (2)     Form, Schedule or Registration Statement No.:_________
                  (3)     Filing Party: _________________
                  (4)     Date Filed: __________________


_________________
(1)  Set forth the amount on which the filing fee is calculated and state how 
     it was determined.
<PAGE>   2
                           PRELIMINARY PROXY STATEMENT


                        AMERICAN CASINO ENTERPRISES, INC.
                              6243 Industrial Road
                             Las Vegas, Nevada 89118
                                 (702) 896-8888

                   ------------------------------------------

                    NOTICE OF ANNUAL MEETING OF STOCKHOLDERS
                                   TO BE HELD
                                  MARCH 4, 1996

To the stockholders of American Casino Enterprises, Inc.:

         You are cordially invited to attend the Annual Meeting (the "Annual
Meeting") of the Stockholders of American Casino Enterprises, Inc., which will
be held at the Holiday Inn Crown Plaza, 4255 South Paradise Road, Las Vegas,
Nevada 89108, at 10:00 a.m., Pacific time, on March 4, 1996, to consider and act
upon the following matters:

         (1)      To elect two Directors of the Company to serve for the ensuing
                  two years and until their successors are duly elected and
                  qualified.

         (2)      To approve the Company's 1996 Stock Option Plan.

         (3)      To ratify the appointment of Bradshaw, Smith & Co., as the
                  Company's independent public accountants for the year ended
                  July 31, 1996.

         (4)      The transaction of such other business as may properly come
                  before the Annual Meeting or any adjournments thereof.

Only stockholders of record at the close of business on January 12, 1996, will
be entitled to notice of, and to vote at, the Annual Meeting or any adjournments
thereof.

         Stockholders are cordially invited to attend the Annual Meeting.
Whether or not you expect to attend the Annual Meeting in person, please
complete, date and sign the accompanying proxy card and return it without delay
in the enclosed postage prepaid envelope. Your proxy will not be used if you are
present and prefer to vote in person or if you revoke the proxy.

Date:  Las Vegas Nevada                         By order of the Board of
       January 23, 1996                         Directors,

                                                Roy K. Keefer,
                                                Secretary
<PAGE>   3
                        AMERICAN CASINO ENTERPRISES, INC.
                              6243 Industrial Road
                             Las Vegas, Nevada 89118
                                 (702) 896-8888

                        -------------------------------

                                 Proxy Statement

                         Annual Meeting of Stockholders

                                  March 4, 1996

         These proxy materials are furnished in connection with the solicitation
of proxies by the Board of Directors of American Casino Enterprises, Inc., a
Nevada corporation (the "Company"), for use at the Annual Meeting of
Stockholders of the Company and for any adjournment or adjournments thereof (the
"Annual Meeting"), to be held at the Holiday Inn Crowne Plaza, 4255 South
Paradise Road, Las Vegas, Nevada 89108 at 10:00 a.m., Pacific time, on March 4,
1996, for the purposes set forth in the accompanying Notice of Annual Meeting of
Stockholders. A Board of Directors' proxy (the "Proxy") for the Annual Meeting
is enclosed herewith, by means of which you may indicate your votes as to each
of the proposals described in this Proxy Statement.

         All Proxies which are properly completed, signed and returned to the
Company prior to the Annual Meeting, and which have not been revoked, will be
voted in accordance with the stockholder's instructions contained in such Proxy.
The affirmative vote by holders of a majority of the Common Stock represented at
the Annual Meeting is required for the election of Directors and for the
ratification of Bradshaw, Smith & Co., as the Company's independent public
accountants. The affirmative vote by holders of a majority of the Common Stock
outstanding is required for ratification of the adoption of the Company's 1996
Stock Option Plan. If no specification is made, shares represented by such Proxy
will be voted FOR the election of the nominees for Directors as set forth
herein; FOR the adoption of the Company's 1996 Stock Option Plan; and FOR the
ratification of the appointment of Bradshaw, Smith & Co., as the Company's
independent public accountants. Shares represented by proxies which are marked
"abstain" for Items 2 and 3 on the proxy card and proxies which are marked to
deny discretionary authority on all other matters will not be included in the
vote totals, and therefore will have no effect on the vote. In addition, where
brokers are prohibited from exercising discretionary authority for beneficial
owners who have not provided voting instructions (commonly referred to as
"broker non-votes"), those shares will not be included in the vote totals.

         The Board of Directors does not anticipate that any of its nominees
will be unavailable for election and does not know of any other matters that may
be brought before the Annual Meeting. In
<PAGE>   4
the event that any other matter shall come before the Annual Meeting or any
nominee is not available for election, the persons named in the enclosed Proxy
will have discretionary authority to vote all Proxies not marked to the contrary
with respect to such matter in accordance with their best judgment.

         A stockholder may revoke his or her Proxy at any time before it is
exercised by filing with the Secretary of the Company at its executive offices
in Las Vegas, Nevada, either a written notice of revocation or a duly executed
Proxy bearing a later date, or by appearing in person at the Annual Meeting and
expressing a desire to vote his or her shares in person. All costs of this
solicitation are to be borne by the Company.

         A list of stockholders entitled to vote at the Annual Meeting will be
open to examination by any stockholder, for any purpose germane to the meeting,
at the executive offices of the Company, 6243 Industrial Road, Las Vegas, Nevada
89118, during ordinary business hours for ten days prior to the Annual Meeting.
Such list shall also be available during the Annual Meeting.

         This Proxy Statement and the accompanying Notice of Annual Meeting of
Stockholders, the Proxy, and the 1995 Annual Report to Stockholders are expected
to be mailed commencing on or about January 23, 1996, to stockholders of record
on January 12, 1996.

                                VOTING SECURITIES

         January 12, 1996 has been fixed as the record date for the
determination of stockholders entitled to notice of and to vote at the Annual
Meeting or any adjournment or adjournments thereof. As of that date, the Company
had outstanding 14,367,958 shares of Common Stock, the only outstanding voting
securities of the Company. Stockholders are entitled to one vote for each share
owned upon all matters to be considered at the Annual Meeting.

         The following table sets forth, as of January 10, 1996, certain
information concerning those persons known to the Company to be the beneficial
owners (as such term is defined in Rule 13d-3 under the Securities Exchange Act
of 1934 (the "Exchange Act") of more than five (5%) percent of the outstanding
shares of Common Stock of the Company; the number of shares of Common Stock of
the Company owned by all Directors of the Company, individually, and by all
Directors and executive officers of the Company as a group:


                                       2
<PAGE>   5
<TABLE>
<CAPTION>
Name and Address of
  Percent of                    Amount and Nature of            Percentage
 Beneficial Owner              Beneficial Ownership(1)          of Class (2)
- -------------------            -----------------------          ------------
<S>                            <C>                              <C>
Audrey K. Tassinari                 1,142,902(3)                     7.5%
6243 Industrial Road
Las Vegas, NV 89118

Ronald J. Tassinari                 1,696,582(4)                    10.7%
6243 Industrial Road
Las Vegas, NV 89118

Roy K. Keefer                         431,000(5)                     2.8%
6243 Industrial Road
Las Vegas, Nevada  89118

Douglas R. Sanderson                   81,000(6)                      .5%
2800 Crystal Cove Drive
Las Vegas, Nevada  89117

Jeanne Hood                           150,000(7)                     1.0%
2316 Timberline Way
Las Vegas, NV  89117

Jay H. Brown                        1,379,857(8)                     9.4%
520 South Fourth Street
Las Vegas, NV 89102

All executive officers and          3,501,484(9)                    20.3%
directors as a group (5 persons)
</TABLE>

- ---------------
(1)      Unless otherwise noted, all shares are beneficially owned and the sole
         voting and investment power is held by the persons indicated.

(2)      Based on 14,367,958 shares outstanding as of the date of this Report,
         except each beneficial owner's percentage ownership is determined by
         assuming that options or warrants that are held by such person and
         which are convertible or exchangeable within 60 days of the date hereof
         (pursuant to Rule 13d-3 under the Securities Exchange Act of 1934) have
         been converted or exercised.

(3)      Includes an aggregate of 710,666 shares issuable upon exercise of a
         like number of stock options at exercise prices of $.25, $.58, $.76 and
         $1.75 per share. Does not include options to acquire 171,334 shares at
         an exercise price of $.76, which are not currently exercisable. In
         addition, such shares exclude the following shares as to which Mrs.
         Tassinari disclaims beneficial ownership: 364,154 shares of Common
         Stock owned of record by Ronald J. Tassinari, Mrs. Tassinari's husband;
         11,094 shares owned of record by Mrs. Tassinari's husband as custodian
         for his son; and 1,321,334 shares issuable upon exercise of currently
         exercisable options owned by Mrs.

                                      3
<PAGE>   6
         Tassinari's husband.

(4)      Includes 11,094 shares owned of record by Mr. Tassinari as custodian
         for his son and 1,321,334 shares issuable upon exercise of a like
         number of options at exercise prices of $.25, $.58, $.76 and $1.75 per
         share. Does not include options to acquire 342,666 shares at an
         exercise price of $.76, which are not currently exercisable. Such
         shares exclude the following shares as to which Mr. Tassinari disclaims
         beneficial ownership: 432,236 shares of Common Stock owned of record by
         Audrey K. Tassinari, Mr. Tassinari's wife; and 710,666 shares issuable
         upon exercise of a like number of currently exercisable stock options
         owned of record by Mr. Tassinari's wife.

(5)      Includes 419,000 stock options to acquire a like number of shares at
         exercise prices of $.53, $.69 and $1.75 per share. Does not include
         options to acquire 188,000 shares at a price of $.69 per share which
         are not currently exercisable.

(6)      Includes 65,000 shares issuable upon exercise of a like number of
         options at prices of $.53, $.69 and $1.75 per share.

(7)      Represents options to acquire 150,000 shares at prices of $.69 and
         $1.75 per share.

(8)      Includes an aggregate of 23,167 shares of Common Stock and 324,074
         Warrants beneficially owned by Mr. Brown's son and 23,500 shares of
         Common Stock beneficially owned by Mr. Brown's wife.

(9)      Includes presently exercisable options to purchase an aggregate of
         2,666,000 shares of Common Stock referred to in notes 3, 4, 5, 6 and 7
         above.




PROPOSAL 1

                              ELECTION OF DIRECTORS

         The Company's Board of Directors consists of five persons. The
Company's two Class C Directors, Jeanne Hood and Douglas Sanderson, are standing
for re-election, each to serve for a term of three years and until their
successors are elected and qualified. The terms of the Company's remaining
Directors, Ronald J. Tassinari and Audrey K. Tassinari, both Class A Directors,
expire in 1998 and the term of Roy K. Keefer, a Class B Director, expires in
1997. Accordingly, no vote is being taken on their re-election at this Annual
Meeting. It is intended that the accompanying form of Proxy will be voted FOR
the election as

                                        4
<PAGE>   7
Directors of Ms. Hood and Mr. Sanderson, unless the Proxy contains contrary
instructions. Proxies which abstain and do not direct the Proxy holders to vote
for or withhold authority in the matter of electing Directors will be voted for
the election of Ms. Hood and Mr. Sanderson. Proxies cannot be voted for a
greater number of persons than the number of nominees named in the Proxy
Statement.

         Management has no reason to believe that any of the nominees will not
be a candidate or will be unable to serve. However, in the event that any of the
nominees should become unable or unwilling to serve as a Director, the Proxy
will be voted for the election of such person or persons as shall be designated
by the Directors.

         The persons listed in the table below are all currently serving as
Directors of the Company.

<TABLE>
<CAPTION>
      Name                Age      Position with the Company
      ----                ---      -------------------------
<S>                       <C>      <C>
Ronald J. Tassinari       52       President and Director
                                   (Class A)

Audrey K. Tassinari       57       Vice President
                                   and Director (Class A)

Roy K. Keefer             51       Chief Financial Officer,
                                   Secretary and Director
                                   (Class B)

Douglas R. Sanderson      49       Director (Class C)

Jeanne Hood               69       Director (Class C)
</TABLE>

         Ronald J. Tassinari has been President and a Director of the Company
since its inception in August 1979. From January to August 1979, he acted as a
founder of the Company prior to its formation.

         Audrey K. Tassinari has been a Director of the Company since March 1985
and Vice President since April 1986. Mrs. Tassinari is the wife of Ronald J.
Tassinari, the Company's President.

         Roy K. Keefer has been Chief Financial Officer of the Company since
April 1992. Mr. Keefer has been a Director of the Company since December 1992.
He served as Manager of Corporate Accounting for the Schulman Group, a major
residential and commercial real estate developer in Las Vegas, Nevada from June
1991 to April 1992. Prior thereto, he was an audit manager for more than three
years with Laventhol & Horwath, a national public accounting firm, and a
successor thereto, Piercy, Bowler, Taylor and Kern. Prior thereto, for five
years Mr. Keefer was a principal

                                        5
<PAGE>   8
of Cox Keefer & Company, a public accounting firm.

         Douglas R. Sanderson has been a Director of the Company since December
1992. Since April 1995, Mr. Sanderson has been President of Sega Gaming
Enterprises, Inc., an electronic games manufacturer located in Las Vegas,
Nevada. Prior thereto, from June 1994 until April 1995, Mr. Sanderson was Vice
President of Sales of Sega Gaming Enterprises, Inc. From November 1992 to June
1994, he was Director of National Casino Sales for Bally Gaming, Inc., where he
managed and directed sales in major gaming centers of the United States. From
October l990 to October l992 he was Sales Director for International Game
Technology, a Nevada based gaming equipment manufacturer.

         Jeanne Hood has been a Director of the Company since February 1994.
Since February 1994, Ms. Hood has served as a gaming consultant to the Company.
See "Certain Relationships and Related Transactions." From 1985 to 1993 Ms. Hood
served as President and Chief Executive Officer of Elsinore, Inc., a publicly
traded gaming company located in Las Vegas, Nevada. From 1977 to 1993, Ms. Hood
also served as President and Chief Executive Officer of Four Queens, Inc., a
wholly-owned subsidiary of Elsinore, Inc., the owner and operator of the Four
Queens Hotel Casino in Las Vegas, Nevada.

         Robert J. Michaels served as a Director of the Company from November
1982 until his death in November 1995.

Certain Information Concerning the Board of Directors

         Each Director will hold office until the next annual meeting of
Stockholders and until his or her successor has been elected and qualified.
Officers are appointed by and serve at the discretion of the Board of Directors.
The Board of Directors of the Company has audit and compensation committees,
each consisting of Douglas Sanderson and Jeanne Hood.

         The Company held six meetings of the Board of Directors during the
fiscal year ended July 31, 1995. Each member of the Board of Directors (at the
time of such meeting) attended all of the meetings either in person or
telephonically.

Executive Compensation

Summary Compensation Table

         The following table sets forth all compensation awarded to, earned by,
or paid for all services rendered to the Company, a small business issuer,
during the fiscal years ended July 31, 1993, 1994 and 1995, by the Company's
Chief Executive Officer and all other executive officers whose total
compensation exceeded $100,000.

                                        6
<PAGE>   9
<TABLE>
<CAPTION>
                                       Annual Compensation                                Long-Term Compensation
                            ---------------------------------------          -----------------------------------------------------
                                                                                   Awards                        Payouts
                                                                             -------------------         -------------------------
   (a)              (b)        (c)             (d)           (e)              (f)         (g)            (h)          (i)
                                                                                                         Long-
                                                                                                         term
                                                             Other           Restrict-                   incent-
Name                                                         Annual          ed                          ive          All
and                                                          Compen-         Stock       Options/        Plan         Other
Principal                                                    sation          Award(s)    SARs            Payouts      Compensation
Position            Year    Salary ($)       Bonus ($)        ($)             ($)        (#)             ($)          ($)
- ---------           ----    ----------       ---------       ------          --------    -------         -------      ------------  
<S>                 <C>     <C>              <C>             <C>             <C>         <C>             <C>          <C>
Ronald J.
 Tassinari,         1995    $222,749(1)       $135,000         -0-             -0-      764,000(2)(3)     -0-             -0-
Chief Executive     1994    $ 74,520(4)       $ 20,000         -0-             -0-      500,000(5)        -0-             -0-
Officer and         1993    $ 13,846(6)       $    -0-         -0-             -0-          -0-           -0-             -0-
President

Audrey K.
 Tassinari,         1995    $ 91,071(1)       $ 82,500         -0-             -0-      382,000(8)(3)     -0-             -0-
Vice President(7)

Roy K. Keefer       1995    $112,391          $ 40,000         -0-             -0-      407,000(9)(3)     -0-             -0-
Chief Financial
Officer(7)
</TABLE>

- -------------------


(1)      This amount does not include $12,000 fees paid to this person in Fiscal
         1995 for serving on the Table Mountain Casino board of directors.

(2)      Includes options to purchase 500,000 shares which were granted in
         December 1993 at $1.54 per share, cancelled and re-granted in November
         1994 at $.76 per share.

(3)      Such options were re-granted by the Board of Directors because the
         Board believed that the price upon re-grant better reflected the fair
         market value of the Company's Common Stock at the time of re-grant and
         as such would provide greater incentive for the optionee to better the
         Company's performance.

(4)      This amount does not include $35,703 in salary and $12,000 in fees for
         serving on the Table Mountain Casino board of directors paid to Ronald
         J. Tassinari by the Table Mountain Casino during Fiscal 1994. The
         salary payments from the Casino to Mr. Tassinari ceased in April 1994.
         In addition, this amount does not include the cost to the Company of
         the use of automobiles leased by the Company or the cost to the Company
         of health insurance benefits.

(5)      These options were granted in December 1993, cancelled in November 1994
         and re-granted as set forth in footnotes (2) and (3) above.

(6)      This amount does not include $48,620 in salary and Casino Board of
         Directors Fees paid to Ronald J. Tassinari by Table Mountain Casino
         during the year ended July 31, 1993. In addition, this amount does not
         include the cost to the Company of the use of automobiles leased by the
         Company or the cost to the Company of health insurance benefits.

(7)      This person received less than $100,000 in compensation from the
         Company for the fiscal years ended July 31, 1994 and 1993.

(8)      Includes options to purchase 250,000 shares which were re-granted in
         November 1994 at $.76 per share upon cancellation of a like number of
         options granted in December 1993 at $1.54 per share.

(9)      Includes options to purchase 275,000 shares which were re-granted in
         November 1994 at $.69 per share upon cancellation of a like number of
         options granted in December 1993 at $1.40 per share.

                                       7
<PAGE>   10
Individualized Option/SAR Grants in Last Fiscal Year

<TABLE>
<CAPTION>
                                         Individual Grants
                       ------------------------------------------------------------
   (a)                    (b)              (c)             (d)          (e)
                                       % of Total
                                       Options/SARs      Exercise
                       Options/        Granted to        or Sale
                       SARs            Employees in      Price           Expiration
Name                   Granted (#)     Fiscal Year       ($/SH)              Date
- ----                   -----------     ------------      --------    -------------------
<S>                    <C>             <C>             <C>        <C>
Ronald J.
   Tassinari            764,000           39.7%           $.76       11/23/99 - 11/23/02

Audrey K.
   Tassinari            382,000           19.8%           $.76       11/23/99 - 11/23/02

Roy K. Keefer           407,000           21.1%           $.69       11/23/99 - 11/23/02
</TABLE>

Aggregated Option/SAR Exercises in Last Fiscal Year and FY End Option/SAR Values

<TABLE>
<CAPTION>
   (a)                   (b)                 (c)               (d)                       (e)

                                                                                      Value of
                                                             Number of                Unexercised
                                                             Unexercised              In-The-Money
                       Shares                                Options/SARs at          Options/SARs
                       Acquired                              FY-End (#)               at FY-End ($)
                       on Exer-           Value              Exercisable/             Exercisable/
Name                   cise (#)           Realized           Unexercisable            Unexercisable (1)
- ----                   --------           --------           ---------------          -----------------
<S>                    <C>                <C>                <C>                      <C> 
Ronald J.
  Tassinari               0                 $0               921,334/342,666          $395,000/$125,440

Audrey K.
  Tassinari               0                 $0               460,666/171,334          $191,240/$35,980

Roy K. Keefer             0                 $0               269,000/188,000          $83,320/$52,640
</TABLE>

- ---------------
(1)      The closing price for the Company's Common Shares on July 31, 1995 was
         $.97 per share.


(d)      The Company has no long-term incentive plan awards.

(e)      Directors receive $1,000 for each meeting of the Board of Directors
they attend. They are also compensated for expenses incurred in attending the
meetings. Certain of the Company's directors have received stock options from
the Company. See "Certain Relationships and Related Transactions."

Employment Agreements

         On July 20, 1995, the Company entered into substantially similar
employment agreements with Ronald J. Tassinari, to serve as the Company's Chief
Executive Officer and President, Audrey K.

                                       8
<PAGE>   11
Tassinari, to serve as the Company's Vice President, and Roy K. Keefer to serve
as the Company's Chief Financial Officer (collectively, the "Employees"). The
employment agreements provide for a term which concludes on March 31, 2002. The
agreements provide for annual salaries of $300,000, $98,000, and $108,000,
respectively, for Mr. Tassinari, Mrs. Tassinari and Mr. Keefer. The agreements
further provide that the Employees are entitled to receive annual increases in
their salaries every December equal to no less than (i) the annual increases
provided to the Company's other salaried executives or (ii) the increase in the
Annual Average All Items Index of the U.S. City Average Consumer Price Index.
Under the agreements, the Employees are entitled to receive incentive stock
options under the Company's stock option plans and the Company is required to
reimburse Employees for their personal legal and financial consulting expenses,
subject to a maximum of three percent of their prior calendar year's base
salary. Mr. Tassinari is entitled to a term life insurance policy with a minimum
death benefit of $1,000,0000, payable to a beneficiary of Mr. Tassinari's
designation. Mrs. Tassinari and Mr. Keefer are entitled to policies with
$500,000 minimum death benefits, payable to beneficiaries of their designation.
The Company has agreed to provide the Employees with an automobile allowance or,
in lieu thereof, will pay them an equal monthly cash stipend. In the event that
the Company requires the Employee to relocate from Las Vegas, Nevada, the
Company has agreed to pay their relocation expenses and to provide second
mortgages on their new permanent residences of up to $100,000. The employment
agreements also provide for indemnification of the Employees in connection with
their service to the Company.

         If the employment of any of the Employees is terminated by reason of
death, the Company shall pay the balance of the monies due under the agreement
to the estate of the decreased Employee. If the employment of any of the
Employees is terminated by reason of disability, the Employee shall be entitled
to one year of severance pay at full salary and then severance pay at half
salary for the remainder of the term. If any of the Employees are terminated
without cause, or the Employees terminate their own employment following: (a) a
change in control (as defined below); (b) a significant change in the Employee's
duties under the agreements; (c) a removal of the Employee from the positions or
offices set forth in the agreements; (d) a substantial reduction in
compensation, unless all senior executives receive comparable reductions; (e) a
breach by the Company of the relocation provisions set forth in the agreements;
(f) if a successor to the Company refuses to assume the Company's obligations
under the agreements; (g) a relocation of the Company's executive offices
without the Employee's consent; (h) a failure by the Company to increase the
Employee's salary; or (i) the Employee remains employed following a change in
control, but then resigns within two years, then the Company shall pay as
liquidated damages, or severance pay, or both to the Employee on the fifth day
following

                                        9
<PAGE>   12
the termination date, a lump sum equal to the product of (i) an amount equal to
the sum of the annual base salary in effect as of the termination date plus any
incentive compensation most recently paid or payable to the Employees,
multiplied by (ii) two and ninety-nine one hundredths (2.99), (iii) plus any and
all accrued salary, accrued vacation pay and accrued bonus in addition to any
other consideration due under the agreements. In addition, the agreements
provide that in the event an Employee terminates his or her employment following
a change in control, the Company shall make a cash payment on the 91st day after
such termination to the Employee in an amount equal to the excess, if any, of
(1) the number of options then held by the Employee which have not terminated
other than as a result of termination of employment multiplied by the market
price of the Company's common stock as of the date of termination, over (2) the
aggregate exercise prices for all options then held by the Employee.

         For purposes of the employment agreements, a "change in control of the
Company" shall be deemed to have occurred if (i) a third Person becomes the
beneficial owner (as such term is defined in Rule 13d-3 promulgated pursuant to
the Securities Exchange Act of 1934, as amended (the "Act")) of the securities
of the Company having twenty percent (20%) or more of the combined voting power
of all classes of the Company's securities entitled to vote in an election of
Directors of the Company; (ii) there occurs a tender offer or exchange offer by,
a merger or other business combination with, or a sale of substantially all of
the assets of the Company to any third Person; (iii) a stockholder or
stockholders holding five percent (5%) or more of the outstanding common stock
of the Company proposes a reconstitution of additions to or deletions from the
Board and as a result, obtains a majority thereof; or (iv) during any period of
two consecutive years during the term of the agreements, individuals who at the
beginning of such period constitute the Board cease for any reason other than
death or disability to constitute at least a majority thereof.

Certain Relationships and Related Transactions

         On September 23, 1993, the Company repaid $18,000 of indebtedness
evidenced by a promissory note dated December 21, 1990 owed to a former director
of the Company, who had loaned the Company such amount for working capital
purposes during the year ended July 31, 1991.

         At July 31, 1995, the Company had revolving lines of credit totaling
$500,000 with two banks. One line for $250,000 expires in December 1995 and
bears interest at 3% above prime. The line is collateralized by 91,000 shares of
the Company's common stock owned and pledged by Ronald J. Tassinari, the
Company's President. The credit line is also guaranteed by Audrey K. Tassinari,
the Company's Vice President. The other $250,000 line

                                       10
<PAGE>   13
of credit is unsecured, expires in November 1995 and bears interest at 2% above
prime. At July 31, 1995, no funds were outstanding on the lines of credit.

         Jeanne Hood, a Director of the Company, has provided consulting
services to the Company since February 1994. Ms. Hood was compensated at the
rate of $2,500 per month for such services for the period from August 1994
through December 1994 and $3,000 per month for the period from January 1995
through July 1995.

         On November 23, 1994, the Board of Directors granted stock options to
Robert J. Michaels, Jeanne Hood and Douglas R. Sanderson, Directors of the
Company, to purchase 50,000, 50,000 and 12,500 shares of Common Stock,
respectively. The options were immediately exercisable at $.69 per share in
recognition of prior services rendered to the Company and expire on November 23,
1997.

         On December 4, 1994, the Company loaned $110,000 to Ronald J.
Tassinari, the Company's President and a Director. Such amount was repaid on
January 30, 1995, together with interest of $1,460, which had been accrued at
the rate of eight and one half percent (8.5%) per annum.

         On May 31, 1995, the Company loaned $125,000 to Ronald J. Tassinari,
the Company's President and a Director. Such amount was repaid on July 24, 1995,
together with interest of $2,109, which had been accrued at the rate of eleven
percent (11%) per annum.

         On October 19, 1995, the Board of Directors granted stock options to
Robert J. Michaels, Jeanne Hood and Douglas R. Sanderson, Directors of the
Company, to purchase 50,000, 100,000 and 15,000 shares of Common Stock,
respectively. The options were immediately exercisable at $1.75 per share in
recognition of prior services rendered to the Company and expire on October 18,
2005.

         On October 19, 1995, the Board of Directors granted stock options to
Ronald J. Tassinari, Audrey K. Tassinari and Roy K. Keefer, each an Officer and
Director of the Company, to purchase 400,000, 250,000 and 150,000 shares of
Common Stock, respectively. The options were immediately exercisable at $1.75
per share in recognition of prior services rendered to the Company and expire on
October 18, 2005.

         See "Executive Compensation" for the terms of Employment Agreements
between the Company and Ronald J. Tassinari, Audrey K. Tassinari and Roy K.
Keefer, each a Director and officer of the Company.

         See "Executive Compensation" for the terms of options granted during
Fiscal 1995 to Ronald J. Tassinari, Audrey K. Tassinari, Roy K. Keefer, each a
Director and officer of the Company.

                                       11
<PAGE>   14
               COMPLIANCE WITH SECTION 16(A) OF THE EXCHANGE ACT

         Section 16(a) of the Securities Exchange Act of 1934 requires the
Company's officers and directors, and persons who own more than ten percent of a
registered class of the Company's equity securities, to file reports of
ownership and changes in ownership with the Securities and Exchange Commission.
Officers, directors and greater than ten percent shareholders are required by
regulation to furnish the Company with copies of all Section 16(a) forms they
file.

         Based solely on its review of the copies of such forms received by it,
or written representations from certain reporting persons that no Form 5's were
required for those persons, the Company believes that, during the period from
August 1, 1994 through July 31, 1995, all filing requirements applicable to its
officers, directors, and greater than ten percent beneficial owners were
complied with.

                   THE BOARD OF DIRECTORS RECOMMENDS THAT THE
                 STOCKHOLDERS VOTE "FOR" ALL THE NOMINEES LISTED
                          IN THE FOREGOING PROPOSAL 1.


PROPOSAL 2

                  APPROVAL OF AMERICAN CASINO ENTERPRISES, INC.
                             1996 STOCK OPTION PLAN

         The Board of Directors of the Company, subject to the approval of
shareholders, adopted the American Casino Enterprises, Inc. 1996 Stock Option
Plan (the "Plan"), which authorizes the grant of options to purchase an
aggregate of 2,500,000 shares of Common Stock.

         The Board of Directors has deemed it in the best interest of the
Company to establish the Plan so as to provide employees and other persons
involved in the continuing development and successes of the Company and its
subsidiaries an opportunity to acquire a proprietary interest in the Company by
means of grants of options to purchase Common Stock. The Plan supplements the
1991 Officers Stock Option Plan, which presently has 468,734 shares remaining of
the 1,500,000 authorized thereunder for issuance, and the 1992 Employee Stock
Option Plan which has 191,266 shares of the 2,500,000 authorized thereunder
remaining for issuance. Both the 1991 Officers Stock Option Plan and the 1992
Employee Stock Option Plan were previously approved by the Company's
stockholders. It is

                                       12
<PAGE>   15
the opinion of the Board of Directors that by providing the Company's employees
and other individuals contributing to the Company and its subsidiaries the
opportunity to acquire an equity investment in the Company, the Plan will
maintain and strengthen their desire to remain with the Company, stimulate their
efforts on the Company's behalf, and also attract other qualified personnel to
the Company's employ. The affirmative vote of a majority of the voting
securities represented at the meeting, assuming a quorum is present, is required
for approval of the Plan.

         The following statements summarize certain provisions of the Plan. All
statements are qualified in their entirety by reference to the text of the Plan,
copies of which are available for examination at the Securities and Exchange
Commission and at the principal office of the Company, 6243 Industrial Road, Las
Vegas, Nevada 89118.

         The Plan allows the Company to grant incentive stock options ("ISOs"),
as defined in Section 422(b) of the Internal Revenue Code of 1986, as amended
(the "Code"), Non-Qualified Stock Options ("NQSOs") not intended to qualify
under Section 422(b) of the Code and Stock Appreciation Rights ("SARs"). The
Plan is intended to provide the employees, directors, independent contractors
and consultants of the Company with an added incentive to commence or continue
their services to the Company and to induce them to exert their maximum efforts
toward the Company's success. The Board has deemed it in the best interest of
the Company to establish the Plan so as to provide employees and the other
persons listed above the opportunity to acquire a proprietary interest in the
Company by means of grants of options to purchase Common Stock.

ELIGIBILITY FOR PARTICIPATION

         Under the Plan, ISOs or ISOs in tandem with SARs, subject to the
requirements set forth in Temp. Reg. Section 14a.422A-1, A-39 (a)-(e), may be
granted, from time to time, to employees of the Company, including officers, but
excluding Directors, who are not otherwise employees of the Company. ISOs, NQSOs
and SARs (collectively, "Options") may be granted from time to time, under the
Plan, to employees of the Company, officers, Directors, independent contractors,
consultants and other individuals who are not employees of, but are involved in
the continuing development and success of the Company (persons entitled to
receive ISOs, NQSOs, and/or SARs are hereinafter referred to as "Participants").
ISOs and ISOs in tandem with SARs may not be granted under the Plan to any
person for whom shares first become exercisable under the Plan or any other
stock option plan of the Company in any calendar year having an aggregate fair
market value (measured at the respective time of grant of such options) in
excess of $100,000. Any grant in excess of such amount shall be deemed a grant
of a NQSO. The maximum number of Options which can be granted to a Participant
in any calendar year is 350,000. To date, the Company

                                       13
<PAGE>   16
has seven employees (three of whom are also directors), who are eligible for
grants of one or more types of options under the Plan. The Company cannot
presently compute the number of non-employees who may be entitled to NQSOs.

ADMINISTRATION

         The Plan is to be administered by the Board of Directors of the Company
or by a Stock Option or Compensation Committee comprised of at least two
disinterested persons (the term "disinterested" having the meaning ascribed to
it by Rule 16b-3 of the Securities Exchange Act of 1934). Any Stock Option or
Compensation Committee cannot contain less than two disinterested directors. An
interested Director cannot be on such Committee. The Board of Directors or the
Committee will have the authority, in its discretion, to determine the persons
to whom, options shall be granted, the character of such options and the number
of Common Shares to be subject to each option. Presently, the Plan will be
administered by Jeanne Hood and Douglas Sanderson, the Company's two
disinterested Directors.

TERMS OF OPTIONS

         The terms of options granted under the Plan are to be determined by the
Board or its committee. Each option is to be evidenced by a stock option
agreement between the Company and the employee to whom such option is granted,
and is subject to the following additional terms and conditions:

                  (a) Exercise of the Option: The Board of Directors or its
         committee will determine the time periods during which options granted
         under the Plan may be exercised. An option must be granted within ten
         (10) years from the date the Plan was adopted or the date the Plan is
         approved by the stockholders of the Company, whichever is earlier.
         Options will be exercisable in whole or in part at any time during the
         period but will not have an expiration date later than ten (10) years
         from the date of grant. Unless otherwise provided in any option
         agreement issued under the Plan, any Option granted under the Plan may
         be exercisable in whole or in part at any time during the exercise
         period and must become fully exercisable within five years from the
         date of its grant, and no less than 20% of the Option shall become
         exercisable on an aggregate basis by the end of any of the first five
         years of the Option. The Board of Directors of or its Committee may, in
         its sole discretion, accelerate any such vesting period after the grant
         thereof. Notwithstanding the above, ISOs or SARs granted in tandem with
         ISOs, granted to holders owning directly or through attribution more
         than 10% of the Company's Common Shares are subject to the additional
         restriction that the expiration date shall not be later

                                       14
<PAGE>   17
         than five (5) years from the date of grant. An option is exercised by
         giving written notice of exercise to the Company specifying the number
         of full shares of Common Stock to be purchased and tendering payment of
         the purchase price to the Company in cash or certified check, or if
         permitted by the instrument of grant, with respect to an ISO, or at the
         discretion of the Board or its committee with respect to NQSOs, by
         delivery of Common Shares having a fair market value equal to the
         option price, by delivery of an interest bearing promissory note having
         an original principal balance equal to the Option Price and an interest
         rate not below the rate which would result in imputed interest under
         the Code or by a combination of cash, shares of Common Stock and
         promissory notes. Furthermore, in the case of a NQSO, at the discretion
         of the Board of Directors or its committee, the Participant may have
         the Company withhold from the Common Stock to be issued upon exercise
         of the Option that number of shares having a fair market value equal to
         the exercise price and/or the withholding amount due.

                  (b) Option Price: The option price of an NQSO or an SAR
         granted in tandem with an NQSO granted pursuant to the Plan, is
         determined by the Board of Directors or its committee at their sole
         discretion.

                  In no event may the option price of an ISO or SARs granted in
         tandem with ISOs be less than the fair market value on the date of
         grant. Such fair market value of an ISO shall be determined by the
         Board of Directors and, if the Common Shares are listed on a national
         securities exchange or traded on the over-the-counter market, the fair
         market value shall be the closing price on such exchange, or the mean
         of the reported bid and asked prices of the Common Shares on the
         over-the-counter market as reported by NASDAQ, the NASD OTC Bulletin
         Board or the National Quotation Bureau, Inc., as the case may be, on
         such date. ISOs or SARs granted in tandem with ISOs, granted to holders
         owning directly or through attribution, more than 10% of the Company's
         Common Stock are subject to the additional restriction that the option
         price must be at least 110% of the fair market value of the Company's
         Common Shares on the date of grant.

                  (c) Termination of Employment; Death: Except as provided in
         the Plan, or otherwise determined by the Board of Directors or its
         committee in its sole discretion, upon termination of employment with
         the Company for any reason, a holder of an Option under the Plan may
         exercise such Option to the extent such Option was exercisable as of
         the date of termination or at any time within thirty (30) days after
         the date of such termination. However, unless

                                       15
<PAGE>   18
         otherwise determined by the Board of Directors or its committee in its
         sole discretion, any options granted under the Plan shall immediately
         terminate in the event the optionee is convicted of a felony committed
         against the Company.

                  If the holder of an Option granted under the Plan dies (i)
         while employed by the Company or a subsidiary or parent corporation or
         (ii) within three (3) months after the termination of such holder's
         employment, such option may be exercised within twelve months, less one
         day, of death by a legatee or legatees of such option under such
         individual's last will or by such individual's estate, to the extent
         such option was exercisable as of the date of death or date of
         termination of employment, whichever date is earlier.

                  If the holder of an Option under the Plan becomes disabled
         within the definition of section 22(e)(3) of the Code while employed by
         the Company or a subsidiary or parent corporation, such Option may be
         exercised at any time within six months, less one day, after such
         holder's termination of employment due to the disability.

                  Except as otherwise determined by the Board of Directors or
         the Committee in its sole discretion, an Option may not be exercised
         except to the extent that the holder was entitled to exercise the
         option at the time of termination of employment or death, and in any
         event it may not be exercised after the original expiration date of the
         option.

                  (d) Nontransferability of Options; No Liens: An option is
         nontransferable and non-assignable by the optionee, other than by will
         or the laws of descent and distribution, and any ISO or SAR in tandem
         with an ISO is exercisable during the lifetime of the optionee and only
         by the optionee, or in the event of his or her death, by a person who
         acquires the right to exercise the option by bequest or inheritance or
         by reason of the death of the optionee.

         The option agreement may contain such other terms, provisions and
conditions not inconsistent with the Plan as may be determined by the Board of
Directors or its committee.

TERMINATION; MODIFICATION AND AMENDMENT

         The Plan (but not options previously granted under the Plan) shall
terminate ten years from the earlier of the date of its adoption by the Board of
Directors or the date the Plan is approved

                                       16
<PAGE>   19
by the Stockholders of the Company. No option will be granted after termination
of the Plan.

         The Board of Directors of the Company may terminate the Plan at any
time prior to its expiration date, or from time to time make such modifications
or amendments of the Plan as it deems advisable. However, the Board may not,
without the approval of a majority of the then outstanding shares of the Company
entitled to vote thereon, except under conditions described under "Adjustments
Upon Changes in Capitalization," increase the maximum number of shares as to
which options may be granted under the Plan or materially change the standards
of eligibility under the Plan.

         No termination, modification or amendment of the Plan may adversely
affect the terms of any outstanding options without the consent of the holders
of such options.

ADJUSTMENTS UPON CHANGES IN CAPITALIZATION

         In the event that the number of outstanding Common Shares of the
Company is changed by reason of recapitalization, reclassification, stock split,
stock dividend, combination, exchange of shares, or the like, the Board of
Directors of the Company will make an appropriate adjustment in the aggregate
number of Common Shares available under the Plan, in the number of Common Shares
reserved for issuance upon the exercise of then outstanding options and in the
exercise prices of such options. Any adjustment in the number of shares will
apply proportionately only to the unexercised portion of options granted under
the Plan. Fractions of shares resulting from any such adjustment shall be
revised to the next higher whole number of shares.

         In the event of the proposed dissolution or liquidation of
substantially all of the assets of the Company, all outstanding options will
automatically terminate, unless otherwise provided by the Board.

FEDERAL INCOME TAX CONSEQUENCES

         The following discussion is only a summary of the principal Federal
income tax consequences of the Options granted under the Plan and is based on
existing Federal law, which is subject to change, in some cases retroactively.
This discussion is also qualified by the particular circumstances of individual
optionees, which may substantially alter or modify the Federal income tax
consequences herein discussed.

         Generally, under present law, when an option qualifies as an ISO under
Section 422 of the Code (i) an employee will not realize taxable income either
upon the grant or the exercise of the option, (ii) the amount by which the fair
market value of the shares acquired by the exercise of the option at the time of


                                       17
<PAGE>   20



exercise exceeds the option price is included in alternative minimum taxable
income for purposes of determining the employee's alternative minimum tax, (iii)
any gain or loss (the difference between the net proceeds received upon the
disposition of the shares and the option price paid therefor) upon a qualifying
disposition of the shares acquired by the exercise of the option will be treated
as capital gain or loss if the stock qualifies as a capital asset in the hands
of the employee, and (iv) no deduction will be allowed to the Company for
Federal income tax purposes in connection with the grant or exercise of an
incentive stock option or a qualifying disposition of the shares. A disposition
by an employee of shares acquired upon exercise of an ISO will constitute a
qualifying disposition if it occurs after the holder's death or more than two
years after the grant of the option and one year after the issuance of the
shares to the employee. If such shares are disposed of by the employee before
the expiration of those time limits, the transfer would be a "disqualifying
disposition" and the employee, in general, will recognize ordinary income (and
the Company will receive an equivalent deduction) equal to the lesser of (i) the
aggregate fair market value of the shares as of the date of exercise less the
option price, or (ii) the amount realized on the disqualifying disposition less
the option price. Ordinary income from a disqualifying disposition will
constitute compensation for which withholding may be required under Federal and
state law. Currently under the Code, the maximum rate of tax on ordinary income
is greater than the rate of tax on long-term capital gains. Legislation has
passed the House of Representatives and the Senate to decrease the marginal rate
of tax on capital gains. It is unknown whether such legislation will eventually
be enacted into law. Furthermore, in the future, the rate of tax on such gains
may be increased. No assurance can be given of when, if ever, new tax
legislation will be enacted into law, and the effective date of any such
legislation.

         In the case of a non-qualified stock option granted under the Plan, no
income generally is recognized by the optionee at the time of the grant of the
option assuming such non-qualified stock option does not have a readily
ascertainable fair market value. The optionee generally will recognize ordinary
income when the non-qualified stock option is exercised equal to the aggregate
fair market value of the shares acquired less the option price. Ordinary income
from non-qualified stock options will constitute compensation for which
withholding may be required under Federal and state law, and the Company will
receive an equivalent deduction, subject to the limitations of Section 162(m) of
the Code which limits the amount a publicly held corporation may deduct with
respect to remuneration generally paid to an executive officer of the
Corporation to $1,000,000. Income recognized by such executive officer on the
exercise of a NQSO or SAR would be deemed remuneration. There are certain
exceptions including income from the exercise of a NQSO or SAR which the Company
may avail itself if the Plan is administered by two directors who are not
directly or

                                       18
<PAGE>   21


indirectly employed by the Company and certain other tests are met by the
Company. The Company does not currently have any such directors.

         Shares acquired upon exercise of non-qualified stock options will have
a tax basis equal to their fair market value on the exercise date or other
relevant date on which ordinary income is recognized and the holding period for
the shares generally will begin on the date of the exercise or such other
relevant date. Upon subsequent disposition of the shares, the optionee will
recognize capital gain or loss if the stock is a capital asset in his hands.
Provided the shares are held by the optionee for more than one year prior to
disposition, such gain or loss will be long-term capital gain or loss. As set
forth above, the maximum rate of tax on ordinary income is currently greater
than the rate of tax on long-term capital gains. To the extent an optionee
recognizes a capital loss, such loss may currently generally offset capital
gains and $3,000 of ordinary income. Any excess capital loss is carried forward
indefinitely.

         The grant of an SAR is generally not a taxable event for the optionee.
Upon the exercise of an SAR the optionee will recognize ordinary income in an
amount equal to the amount of cash and with respect to SARs granted in tandem
with NQSOs, the fair market value of any Common Shares received upon such
exercise, and the Company will be entitled to a deduction equal to the same
amount. However, if the sale of any shares received would be subject to Section
16(b) of the Securities Exchange Act of 1934, ordinary income attributable to
such shares received will be recognized on the date such sale would not give
rise to a Section 16(b) action, valued at the fair market value at such later
time, unless the optionee has made a Section 83(b) election within 30 days after
the date of exercise to recognize ordinary income as of the date of exercise
based on the fair market value at the date of exercise.

         The foregoing discussion is only a brief summary of the applicable
Federal income tax laws as in effect on this date and should not be relied upon
as being a complete statement. The Federal tax laws are complex, and they are
subject to legislative changes and new or revised judicial or administrative
interpretations at any time. In addition to the Federal income tax consequences
described herein, an optionee may also be subject to state and/or local income
tax consequences in the jurisdiction in which the grantee works and/or resides.

NEW PLAN BENEFITS

         As of January 10, 1996, no options have been granted or allocated under
the Plan. Accordingly, any benefits or amounts that will be received by
management of the Company under the Plan are not presently determinable.

                                       19
<PAGE>   22


                   THE BOARD OF DIRECTORS RECOMMENDS THAT THE
                STOCKHOLDERS VOTE "FOR" THE FOREGOING PROPOSAL 2

PROPOSAL 3

               RATIFICATION OF APPOINTMENT OF INDEPENDENT AUDITORS

                The Board of Directors has appointed Bradshaw, Smith & Co.,
independent public accountants, to continue as the Company's auditors and to
audit the books of account and other records of the Company for the fiscal year
ending July 31, 1996. The Board recommends that shareholders vote "FOR"
ratification of such appointment. Bradshaw, Smith & Co., Las Vegas, Nevada has
audited the Company's financial statements since the fiscal year ended July 31,
1993. They have no financial interests, either direct or indirect, in the
Company. Representatives of Bradshaw, Smith & Co. are expected to be present at
the Annual Meeting to respond to appropriate questions from stockholders and to
make a statement if they desire to do so.

                   THE BOARD OF DIRECTORS RECOMMENDS THAT THE
                SHAREHOLDERS VOTE "FOR" THE FOREGOING PROPOSAL 4.

                                  OTHER MATTERS

                The Board of Directors is not aware of any business to be
presented at the Annual Meeting except the matters set forth in the Notice and
described in this Proxy Statement. Unless otherwise directed, all shares
represented by Board of Directors' Proxies will be voted in favor of the
proposals of the Board of Directors described in this Proxy Statement. If any
other matters come before the Annual Meeting, the persons named in the
accompanying Proxy will vote on those matters according to their best judgment.

                                    EXPENSES

                The entire cost of preparing, assembling, printing and mailing
this Proxy Statement, the enclosed Proxy and other materials, and the cost of
soliciting Proxies with respect to the Annual Meeting, will be borne by the
Company. The Company will request banks and brokers to solicit their customers
who beneficially own shares listed of record in names of nominees, and will
reimburse those banks and brokers for the reasonable out-of-pocket expenses of
such solicitations. The original solicitation of Proxies by mail may be
supplemented by telephone and telegram by officers and other regular employees
of the

                                       20
<PAGE>   23

Company, but no additional compensation will be paid to such individuals.

                              STOCKHOLDER PROPOSALS

                No person who intends to present a proposal for action at a
forthcoming stockholders' meeting of the Company may seek to have the proposal
included in the proxy statement or form of proxy for such meeting unless that
person (a) is a record beneficial owner of at least 1% or $1,000 in market value
of shares of Common Stock, has held such shares for at least one year at the
time the proposal is submitted, and such person shall continue to own such
shares through the date on which the meeting is held, (b) provides the Company
in writing with his name, address, the number of shares held by him and the
dates upon which he acquired such shares with documentary support for a claim of
beneficial ownership, (c) notifies the Company of his intention to appear
personally at the meeting or by a qualified representative under Nevada law to
present his proposal for action, and (d) submits his proposal timely. A proposal
to be included in the proxy statement or proxy for the Company's next annual
meeting of stockholders, will be submitted timely only if the proposal has been
received at the Company's principal executive office no later than November 11,
1996. If the date of such meeting is changed by more than 30 calendar days from
the date such meeting is scheduled to be held under the Company's By-Laws, or if
the proposal is to be presented at any meeting other than the next annual
meeting of stockholders, the proposal must be received at the Company's
principal executive office at a reasonable time before the solicitation of
proxies for such meeting is made.

                Even if the foregoing requirements are satisfied, a person may
submit only one proposal of not more than 500 words with a supporting statement
if the latter is requested by the proponent for inclusion in the proxy
materials, and under certain circumstances enumerated in the Securities and
Exchange Commission's rules relating to the solicitation of proxies, the Company
may be entitled to omit the proposal and any statement in support thereof from
its proxy statement and form of proxy.

                       BY ORDER OF THE BOARD OF DIRECTORS

Las Vegas, Nevada                                              Roy K. Keefer
January 23, 1996                                               Secretary

                Copies of the Company's 1995 Annual Report on Form 10-KSB for
the fiscal year ended July 31, 1995 as filed with the Securities and Exchange
Commission, including the financial statements, can be obtained without charge
by stockholders (including beneficial owners of the Company's Common Stock) upon
written request to Roy K. Keefer, the Company's Secretary, American Casino
Enterprises, Inc., 6243 Industrial Road, Las Vegas, Nevada 89118.

                                       21
<PAGE>   24


                        AMERICAN CASINO ENTERPRISES, INC.
                              6243 Industrial Road
                             Las Vegas, Nevada 89118

PROXY

                The undersigned, a holder of Common Stock of American Casino
Enterprises, Inc. a Nevada corporation (the "Company"), hereby appoints Ronald
J. Tassinari and Roy K. Keefer, and each of them, the proxies of the
undersigned, each with full power of substitution, to attend, represent and vote
for the undersigned, all of the shares of the Company which the undersigned
would be entitled to vote, at the Annual Meeting of Stockholders of the Company
to be held on March 4, 1996 and any adjournments thereof, as follows:

                1. ELECTION OF DIRECTORS, as provided in the Company's Proxy
                   Statement:

                   [ ] FOR all nominees listed below
                   [ ] WITHHOLD AUTHORITY to vote for all nominees listed below.
                   (Instructions: TO WITHHOLD AUTHORITY TO VOTE FOR ANY
                   INDIVIDUAL NOMINEE, STRIKE A LINE THROUGH OR OTHERWISE STRIKE
                   OUT HIS OR HER NAME BELOW)

                   Douglas R. Sanderson and Jeanne Hood

                2. To act upon a proposal to adopt the Company's 1996 Stock
                   Option Plan.

                   [ ] FOR [ ] AGAINST [ ] ABSTAIN

                3. To ratify the appointment of Bradshaw, Smith & Co., as the
                   Company's independent auditors by the year ended July 31,
                   1996.

                   [ ] FOR [ ] AGAINST [ ] ABSTAIN

                4. Upon such other matters as may properly come before the
                   meeting or any adjournments thereof.

                The undersigned hereby revokes any other proxy to vote at such
Annual Meeting, and hereby ratifies and confirms all that said attorneys and
proxies, and each of them, may lawfully do by virtue hereof. With respect to
matters not known at the time of the solicitations hereof, said proxies are
authorized to vote in accordance with their best judgment.

                THIS PROXY, WHEN PROPERLY EXECUTED, WILL BE VOTED IN ACCORDANCE
WITH THE INSTRUCTIONS ON THE OTHER SIDE HEREOF. IF NO DIRECTION IS MADE, THIS
PROXY WILL BE VOTED FOR THE ELECTION OF THE TWO DIRECTORS NAMED IN PROPOSAL 1,
FOR THE ADOPTION OF PROPOSALS 2 and 3, AND AS SAID PROXIES SHALL DEEM ADVISABLE
ON SUCH OTHER 

<PAGE>   25

BUSINESS AS MAY COME BEFORE THE MEETING.

                The undersigned acknowledges receipt of a copy of the Notice of
Annual Meeting and accompanying Proxy Statement dated January 23, 1996 relating
to the Annual Meeting, and the 1995 Annual Report to Stockholders.

                                       ------------------------------

                                       ------------------------------
                                       Signature(s) of Stockholder(s)

        The signature(s) hereon should correspond exactly with the name(s) of
        the Stockholder(s) appearing on the Stock Certificate. If stock is
        jointly held, all joint owners should sign. When signing as attorney,
        executor, administrator, trustee or guardian, please give full title as
        such. If signer is a corporation, please sign the full corporate name,
        and give title of signing officer.

Date:                     , 1996
     ---------------------

              THIS PROXY IS SOLICITED BY THE BOARD OF DIRECTORS OF
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