ACKERLEY COMMUNICATIONS INC
DEF 14A, 1996-03-28
ADVERTISING
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<PAGE>
                                 March 25, 1996
 
TO OUR SHAREHOLDERS:
 
    You  are cordially invited  to attend the Annual  Meeting of Shareholders of
Ackerley Communications, Inc. (the "Company"), which will be held at 9:00  a.m.,
Pacific  Daylight Savings Time on  Wednesday, May 1, 1996,  at The Rainier Club,
820 4th Avenue, Seattle, Washington. In that connection, please find enclosed  a
Notice  of Annual Meeting, a Proxy Statement, a  form of Proxy and a copy of the
Company's Annual Report on Form 10-K.
 
    At the Annual Meeting, you will be asked to elect directors of the  Company.
If  you do  not plan  to attend  this meeting,  we request  that you  return the
enclosed proxy promptly in the return envelope provided for your convenience, so
that as many  shares as  possible will  be represented  at the  meeting. If  you
attend the meeting, you may vote in person.
 
                                          Sincerely yours,
 
                                          DENIS M. CURLEY
                                          EXECUTIVE VICE PRESIDENT AND
                                          CHIEF FINANCIAL OFFICER,
                                          TREASURER AND SECRETARY
<PAGE>
                    NOTICE OF ANNUAL MEETING OF SHAREHOLDERS
 
    The  Annual Meeting of Shareholders of Ackerley Communications, Inc. will be
held at The Rainier Club, 820 4th Avenue, Seattle, Washington, on Wednesday, May
1, 1996  at  9:00  a.m., Pacific  Daylight  Savings  Time, for  the  purpose  of
considering and voting upon the following matters:
 
    1.   ELECTION  OF DIRECTORS.  Electing a Board  of Directors  to hold office
       until the next Annual Meeting of Shareholders and until their  successors
       have been elected and qualified.
 
    2.   APPROVAL OF NONEMPLOYEE-DIRECTORS'  EQUITY COMPENSATION PLAN. Approving
       the adoption by the Board of Directors of a Nonemployee-Directors' Equity
       Compensation Plan  providing  for  the optional  payment  to  nonemployee
       directors of directors' fees in Common Stock.
 
    3.   WHATEVER OTHER BUSINESS  properly may be brought  before the meeting or
       any adjournment thereof.
 
    Shareholders of record of Common Stock and Class B Common Stock at the close
of business on  March 22,  1996 are entitled  to notice  of and to  vote at  the
Annual  Meeting.  A  complete list  of  shareholders  entitled to  vote  will be
available  for  examination  at  the   Annual  Meeting  and  at  the   Company's
headquarters,  Suite  3770,  Seafirst  Fifth  Avenue  Plaza,  800  Fifth Avenue,
Seattle, Washington, for ten days before the meeting.
 
                                          By Order of the Board of Directors
 
                                          --------------------------------------
                                          DENIS M. CURLEY
                                          EXECUTIVE VICE PRESIDENT AND CHIEF
                                          FINANCIAL OFFICER, TREASURER AND
                                          SECRETARY
 
Seattle, Washington
March 25, 1996
 
PLEASE SIGN AND RETURN  THE ENCLOSED PROXY AS  PROMPTLY AS POSSIBLE, WHETHER  OR
NOT  YOU INTEND  TO ATTEND THE  MEETING IN PERSON.  THE PROXY MAY  BE REVOKED BY
DELIVERING WRITTEN NOTICE TO THE ASSISTANT SECRETARY OF THE COMPANY AT ANY  TIME
PRIOR TO ITS EXERCISE.
<PAGE>
                             [ACKERLEY LETTERHEAD]
 
                                PROXY STATEMENT
 
GENERAL
 
    This  Proxy Statement  and the  accompanying Proxy  are being  first sent or
given to shareholders on or about March 25, 1996, for use in connection with the
Annual Meeting of Shareholders of Ackerley Communications, Inc. (the  "Company")
to  be held  on Wednesday, May  1, 1996  at 9:00 a.m.,  Pacific Daylight Savings
Time.
 
VOTING SHARES
 
    Only those shareholders of record of the Company's voting common stock,  par
value  $.01, including Common  Stock and Class  B Common Stock,  at the close of
business on March 22, 1996,  shall be entitled to notice  of the meeting and  to
vote. The number of shares of voting common stock of the Company outstanding and
entitled  to vote  at the  Annual Shareholders'  Meeting is  9,849,669 shares of
Common Stock and 5,727,125 shares of Class B Common Stock. On each matter before
the meeting, including the election of  directors, holders of Common Stock  have
one vote for each share of Common Stock held and holders of Class B Common Stock
have  ten (10) votes for  each share of Class  B Common Stock held. Shareholders
are not entitled to cumulate their votes in the election of directors.
 
SOLICITATION OF PROXIES
 
    The enclosed Proxy is solicited by and  on behalf of the Board of  Directors
of  the Company, and the costs of solicitation  will be borne by the Company. In
addition to the use of the  mails, solicitation may be made, without  additional
compensation, by directors and officers and regular employees of the Company, by
telephone, telegraph and personal interview. The Company will reimburse brokers,
nominees  and similar  record holders for  reasonable expenses  in mailing proxy
material to beneficial owners.
 
APPOINTMENT AND REVOCATION OF PROXIES
 
    If the enclosed Proxy is duly executed and received in time for the meeting,
it is the intention of the persons named therein to vote the shares  represented
by the Proxy "FOR" the matter in question, unless otherwise indicated. Any proxy
given  by a  shareholder may  be revoked  before its  exercise by  notice to the
Secretary of the Company  in writing at  any time prior to  its use. The  shares
represented  by properly executed  proxies will be voted  in accordance with the
specifications therein, or, if  no preference is  specified, in accordance  with
the recommendation of management as specified above.
 
ANNUAL REPORT
 
    The Annual Report of the Company for the fiscal year ended December 31, 1995
accompanies this Proxy Statement.
 
                        ITEM 1 -- ELECTION OF DIRECTORS
 
    The  Company's Bylaws provide that the number  of directors to be elected at
the shareholders' meeting shall  be not less  than one (1)  nor more than  eight
(8),  as  determined by  the Board  of Directors.  The Company's  Third Restated
Certificate of Incorporation, as amended, provides that the Company's Board  may
change  the number  of directors  from time  to time,  and the  Company's Bylaws
provide that the Company's  Board may fill any  vacancies created. The Board  of
Directors has fixed the number of directors to be elected at this Annual Meeting
at five (5).
 
    If  any nominee should refuse or be unable to serve, the Proxy will be voted
for such person as shall be designated by the Board of Directors to replace  any
such  nominee. The Board of Directors presently has no knowledge that any of the
nominees will refuse or be unable to serve. The term of office for all the above
nominees will be for one  year and until their  successors are elected and  have
qualified. The nominees for election as directors are the current members of the
Board  of Directors: Barry A. Ackerley, Gail  A. Ackerely, Richard P. Cooley, M.
Ian Gilchrist and Michel C. Thielen.
 
    Each position on the Board of Directors is filled by the nominee receiving a
plurality of the  votes cast  with respect  to such  position. Abstentions  from
voting will have the practical effect of voting
<PAGE>
against the nominee because it is one less vote for approval. "Broker non-votes"
will  have no effect because they are not considered "shares present" for voting
purposes. Proxies cannot be voted for more than five persons.
 
    THE BOARD  OF DIRECTORS  RECOMMENDS THAT  YOU VOTE  FOR THE  NOMINEES TO  BE
ELECTED AS DIRECTORS.
 
SHARE OWNERSHIP BY DIRECTORS, EXECUTIVE OFFICERS AND PRINCIPAL SHAREHOLDERS
 
    The following table sets forth certain information, including the beneficial
ownership  of shares of  Common Stock and Class  B Common Stock  as of March 15,
1996, with  respect  to  the  nominees  for  director,  current  directors,  the
executive  officers named in the  table appearing under "Executive Compensation"
below, persons  known to  the Company  to beneficially  own more  than five  (5)
percent  of the outstanding Common Stock on March 15, 1996, and by the directors
and executive officers of the Company as a group.
 
<TABLE>
<CAPTION>
                                                                        SHARES OF THE COMPANY'S COMMON STOCK AND
                                                                 CLASS B COMMON STOCK AND PERCENT OF CLASS BENEFICIALLY
                                                                                       OWNED (1)
                                                                --------------------------------------------------------
                                                                                                CLASS B
NAME, AGE AND PRINCIPAL OCCUPATION DURING PAST FIVE YEARS        COMMON STOCK     PERCENT     COMMON STOCK     PERCENT
- --------------------------------------------------------------  --------------  -----------  --------------  -----------
<S>                                                             <C>             <C>          <C>             <C>
Barry A. Ackerley, 61 ........................................      5,431,438(2)      55.1%      5,691,217(2)      99.4%
 Chairman and Chief Executive Officer of the Company; Company
 Director since 1975
Gail A. Ackerley, 58 .........................................      5,431,438(3)      55.1%      5,691,217(3)      99.4%
 Chairman of Ackerley Corporate Giving (Company's charitable
 activities); Company Director since 1995
Richard P. Cooley, 72 ........................................          1,570        *                   0        *
 Retired, Chairman (1988-April 1994) and Chief Executive
 Officer (1988-1991), Seattle-First National Bank; director,
 PACCAR, Inc.; director, Egghead Software Inc.; Director since
 1995
M. Ian G. Gilchrist, 46 ......................................              0        *                   0        *
 Managing Director (May 1995-present), Salomon Brothers Inc.
 Managing Director (February 1991-May 1995), CS First Boston
 Corporation (investment banking -- media/
 telecommunications); Company Director since 1995
Michel C. Thielen, 61 ........................................              0        *                   0        *
 President, MCT Thielen and Associates (advertising agency);
 Vice President, Executive Wings, Inc. (airport operations
 company); Company Director since 1979
William N. Ackerley, 35 ......................................         11,715        *              10,074(4)      *
 President and Chief Operating Officer of the Company
Denis M. Curley, 48 ..........................................              1        *                   0        *
 Executive Vice President and Chief Financial Officer,
 Treasurer and Secretary of the Company
Keith W. Ritzmann, 43 ........................................            401        *                 100        *
 Vice President and Controller of the Company
</TABLE>
 
                                       2
<PAGE>
<TABLE>
<CAPTION>
                                                                        SHARES OF THE COMPANY'S COMMON STOCK AND
                                                                 CLASS B COMMON STOCK AND PERCENT OF CLASS BENEFICIALLY
                                                                                       OWNED (1)
                                                                --------------------------------------------------------
                                                                                                CLASS B
NAME, AGE AND PRINCIPAL OCCUPATION DURING PAST FIVE YEARS        COMMON STOCK     PERCENT     COMMON STOCK     PERCENT
- --------------------------------------------------------------  --------------  -----------  --------------  -----------
Gabelli Funds, Inc. (5% shareholder) .........................        935,900         9.5%               0        *
 One Corporate Center
 Rye, NY 10580
<S>                                                             <C>             <C>          <C>             <C>
All Directors and Executive Officers as a group
 (8 persons)..................................................      5,445,125        55.3%       5,701,391        99.6%
</TABLE>
 
- ------------------------
(1) Unless  otherwise  indicated,  represents shares  over  which  each  nominee
    exercises sole voting or investment power.
 
(2) Barry Ackerley and Gail Ackerley are husband and wife. Includes 3,632 shares
    of  Common Stock  and 132  shares of Class  B Common  Stock held  by Gail A.
    Ackerley, of which Mr. Ackerley disclaims beneficial ownership.
 
(3) Barry Ackerley  and Gail  Ackerley are husband  and wife.  The amount  shown
    includes  5,427,806 shares of  Common Stock and 5,691,085  shares of Class B
    Common Stock held  by Barry A.  Ackerley, of which  Mrs. Ackerley  disclaims
    beneficial ownership.
 
(4)  Includes 5,620 shares of  Class B Common Stock  held by his minor children,
    for which William  Ackerley exercises  sole voting and  investment power  as
    custodian under the Washington Uniform Transfer to Minor Act.
 
 *  Indicates amounts equal to less than 1% of the outstanding shares.
 
INFORMATION CONCERNING THE BOARD OF DIRECTORS
 
    Since  the election of directors at  the last annual shareholders meeting in
May 1995, the Board of Directors  met once. All directors attended that  meeting
of  the Board. Prior to that time, all business of the Board of Directors of the
Company during fiscal 1995 was conducted by unanimous written consent in lieu of
any meeting.
 
    The Board of  Directors of  the Company  established an  Audit Committee  in
September  13, 1995,  comprised of  Messrs. Cooley,  Gilchrist and  Thielen. The
Audit Committee  review  with  the auditors  the  scope  of the  audit  and  the
financial  statements. The Committee also is responsible for recommending to the
Board a  firm  of independent  auditors  to  act as  the  Company's  independent
auditor. The Audit Committee met for the first time on March 4, 1996.
 
    Under  the federal  securities laws,  the Company's  directors and executive
officers, and any persons  holding more than 10%  of the Company's Common  Stock
are  required to  report their  initial ownership  of the  Common Stock  and any
subsequent changes in that ownership  to the Securities and Exchange  Commission
(the "Commission") and the American Stock Exchange. Specific due dates for these
reports  have been established and  the Company is required  to disclose in this
Proxy Statement any failure to file by these dates. In 1995, Mr. Richard  Cooley
failed  to timely  file a  Form 3 within  ten days  following his  election as a
director of the  Company. In making  these disclosures, the  Company has  relied
solely  on written representations  of its directors  and executive officers and
copies of the reports that they have filed with Commission.
 
DIRECTORS' FEES
 
    As of May 1995, each director who is not an employee of the Company receives
a quarterly fee of $5,000. In addition, each director is reimbursed up to $1,500
per quarter for out-of-pocket expenses in connection with attendance at meetings
of the Board of Directors. Shareholders are being asked to approve a  Directors'
Equity  Compensation  Plan that  will allow  nonemployee  directors to  elect to
receive directors fees in shares of Common Stock rather than cash. See Item 2 --
Approval of Nonemployee-Directors' Compensation Plan, below.
 
                                       3
<PAGE>
EXECUTIVE COMPENSATION
 
    The following table sets  forth certain information concerning  compensation
paid  or accrued by the Company during the fiscal years ended December 31, 1995,
1994 and 1993, to or on behalf  of the Company's Chief Executive Officer and  to
or  on  behalf  of  each executive  officer  whose  aggregate  cash compensation
exceeded $100,000 for the prior fiscal year (the "Named Executives").
 
                           SUMMARY COMPENSATION TABLE
<TABLE>
<CAPTION>
                                                                                     LONG TERM COMPENSATION
                                                                                   --------------------------
                                                                                                                 ALL OTHER
                                                                                     AWARDS                    COMPENSATION
                                                  ANNUAL COMPENSATION              -----------                 -------------
                                      -------------------------------------------  SECURITIES      PAYOUTS      SAVINGS AND
                                                                  OTHER ANNUAL     UNDERLYING   -------------   RETIREMENT
   NAME AND PRINCIPAL                                             COMPENSATION       OPTIONS    LTIP PAYOUTS     PLAN ($)
        POSITION             YEAR     SALARY ($)    BONUS ($)        ($)(1)            (#)         ($)(2)           (3)
- -------------------------  ---------  -----------  -----------  -----------------  -----------  -------------  -------------
<S>                        <C>        <C>          <C>          <C>                <C>          <C>            <C>
Barry A. Ackerley,              1995   $ 500,016    $ 200,000             N/A               0     $       0      $   6,000
 Chairman of the Board          1994   $ 500,016    $ 200,000             N/A               0     $       0      $   6,000
 and Chief Executive            1993   $ 500,016    $ 200,000             N/A               0     $       0      $   8,994
 Officer
William N. Ackerley,            1995   $ 208,200    $  30,731             N/A          10,000     $       0      $   6,000
 President and Chief            1994   $ 187,500    $  62,500             N/A               0     $       0      $   6,000
 Operating Officer              1993   $ 150,000    $       0             N/A               0     $       0      $   5,600
Denis M. Curley,                1995   $ 192,500    $  28,248             N/A          15,000     $       0      $   6,000
 Executive Vice President       1994   $ 182,500    $  61,500             N/A               0     $       0      $   6,000
 and Chief Financial            1993   $ 175,000    $       0             N/A               0     $       0      $   8,000
 Officer, Treasurer and
 Secretary
Keith W. Ritzmann               1995   $ 106,800    $  10,168             N/A           2,500     $       0      $   4,272
 Vice President and             1994   $ 100,700    $  12,139             N/A               0     $       0      $   3,743
 Controller                     1993   $  95,000    $       0             N/A               0     $       0      $   3,911
 
<CAPTION>
 
   NAME AND PRINCIPAL       OTHER ($)
        POSITION               (4)
- -------------------------  -----------
<S>                        <C>
Barry A. Ackerley,          $  18,706
 Chairman of the Board      $  32,373
 and Chief Executive        $  26,152
 Officer
William N. Ackerley,        $     594
 President and Chief        $     486
 Operating Officer          $     432
Denis M. Curley,            $   1,566
 Executive Vice President   $   1,566
 and Chief Financial        $   1,044
 Officer, Treasurer and
 Secretary
Keith W. Ritzmann           $     552
 Vice President and         $     526
 Controller                 $     286
</TABLE>
 
- ------------------------------
(1) None  of  the  Named  Executives  received  perquisites  or  other  personal
    benefits,  in any  of the years  shown, in  an aggregate amount  equal to or
    exceeding the lesser  of (i) $50,000  or (ii) 10%  of the executive's  total
    annual salary and bonus for each year.
 
(2)  The amounts appearing in this column are the value as of December 31, 1995,
    1994 and  1993,  respectively, of  the  shares earned  under  the  Company's
    Employees Stock Option Plan.
 
(3)  The amounts appearing in this  column are Company contributions and credits
    on behalf of each named executive under the Company's Savings and Retirement
    Plan.
 
(4) Includes value of life insurance in excess of $50,000 for each of the  Named
    Executives and imputed interest on indebtedness to the Company in the amount
    of $12,388 incurred by Barry Ackerley.
 
OPTION GRANTS IN LAST FISCAL YEAR
 
    During  1995,  options for  shares of  Common Stock  were granted  under the
Employees Stock  Option  Plan to  the  following Named  Executives:  William  N.
Ackerley,  President and  Chief Operating  Officer --  10,000 shares;  Dennis M.
Curley,  Executive  Vice  President  --  15,000  shares;  Keith  Ritzmann,  Vice
President and Controller -- 2,500 shares.
 
AGGREGATED OPTION EXERCISES IN LAST FISCAL YEAR AND FISCAL YEAR-END OPTION
VALUES
 
    This  table includes  the number of  shares covered by  both exercisable and
non-exercisable stock  options  held by  each  of  the Named  Executives  as  of
December 31, 1995. Also reported are the values for "in-the-money" options which
represent  the positive spread  between the exercise price  of any such existing
stock options  and the  year-end price  of  the Common  Stock. No  options  were
exercised by named executive officers during 1995.
 
                                       4
<PAGE>
   AGGREGATED OPTION EXERCISES IN LAST FISCAL YEAR AND FISCAL YEAR-END OPTION
                                     VALUES
 
<TABLE>
<CAPTION>
                                                                                 NO. OF SHARES       VALUE OF
                                                                                   UNDERLYING     UNEXERCISED IN-
                                                                                  UNEXERCISED        THE-MONEY
                                                                                   OPTIONS AT       OPTIONS AT
                                                                                FISCAL YEAR-END   FISCAL YEAR-END
                                                  SHARES ACQUIRED     VALUE       EXERCISABLE/     EXERCISABLE/
NAME                                                ON EXERCISE    REALIZED ($) UNEXERCISABLE (#) UNEXERCISABLE ($)
- ------------------------------------------------  ---------------  -----------  ----------------  ---------------
<S>                                               <C>              <C>          <C>               <C>
Barry A. Ackerley...............................        N/A            N/A            N/A               N/A
William N. Ackerley.............................        N/A            N/A            0/25,000     0/$   208,125
Denis M. Curley.................................        N/A            N/A            0/35,000     0/$   361,250
Keith W. Ritzmann...............................        N/A            N/A             0/7,500     0/$    69,375
</TABLE>
 
LONG-TERM INCENTIVE PLANS -- AWARDS IN LAST FISCAL YEAR
 
    The Company did not grant any long-term incentive compensation to any of the
Named Executives during 1995.
 
BOARD REPORT ON EXECUTIVE COMPENSATION
 
    The  Company  has  no  separate  Compensation  Committee.  Consequently, all
compensation matters respecting the  Company's executive officers is  determined
by the Board of Directors acting as a whole.
 
    In  determining  the  compensation to  be  paid to  the  Company's executive
officers in 1995, the Board employed compensation policies designed to align the
compensation with the Company's overall business strategy, values and management
initiatives. These policies are intended to reward executives for enhancing  the
long-term  value  of the  Company's  assets, to  support  a performance-oriented
environment that rewards  achievement of internal  goals and recognizes  Company
performance  compared to performance levels of  companies in its industries, and
to attract and retain executives whose  abilities are critical to the  long-term
success  and competitiveness of the Company. The Board believes that by striving
to best obtain  these goals  the executive officers  should enhance  shareholder
value for the long-term.
 
    The  key components of executive officer  compensation are (i) salary, which
is based on factors such as the individual officer's level of responsibility and
comparisons to similar  positions in the  Company's subsidiaries and  comparable
media  and advertising  companies; (ii)  cash bonus  awards, which  are based on
individual performance and the performance of the Company, measured primarily in
terms of increases in  the Company's Operating Cash  Flow and accomplishment  of
the  Company's strategic goals; and (iii) stock option awards which are intended
to increase the motivation for an interest in the Company's long-term success as
measured by the Company's share price.
 
    The Board  based the  1995 compensation  of the  executive officers  on  the
policies  described  above. The  executives' salaries  in 1995  were based  on a
variety  of  factors  including  the  salaries  of  the  executive  officers  of
comparable  media  advertising companies.  Cash bonuses  were paid  to executive
officers at  year-end, primarily  in recognition  of the  progress made  by  the
Company during the year in improving its Operating Cash Flow, achieving a record
level  of  sales and  net income  and pursuing  the Company's  overall strategic
goals. Individual performance was also taken into account.
 
    The Board based the 1995 compensation of the Chief Executive Officer on  the
policies  described above. The Chief Executive Officer's salary in 1995 remained
at the same level  as last year's and  is believed to be  in the lower range  of
salaries  of  the  chief  executive  officers  of  comparable  media advertising
companies. The cash bonus which was paid to the Chief Executive Officer for 1995
was primarily in recognition of the record-level sales and net income as well as
the substantial progress, as
 
                                       5
<PAGE>
determined by the Board of Directors, made by the Company during the year toward
(i)  pursuing  the  Company's  overall   strategic  goals,  which  include   the
development of a new arena in Seattle and (ii) attaining the Company's long-term
goal of increasing the Company's earnings per share.
 
<TABLE>
<S>                         <C>
Barry A. Ackerley,          M. Ian G. Gilchrist,
Director                    Director
Gail A. Ackerley, Director  Michel C. Thielen, Director
Richard P. Cooley,
Director
</TABLE>
 
REPRICING, REPLACEMENT OR CANCELLATION AND REGRANT OF OPTIONS
 
    No  adjustments  or  amendments  to  the  exercise  price  of  stock options
previously awarded to any of the Named  Executives were made at any time  during
1995.
 
BOARD OF DIRECTORS INTERLOCKS AND INSIDER PARTICIPATION
 
    The Board of Directors as a whole determines the compensation to be paid the
Company's  executive officers as well as the options to be granted any executive
officer at  any time.  Mr.  Barry A.  Ackerley,  the Company's  Chief  Executive
Officer,  and his wife, Gail A. Ackerley,  have served on the Board of Directors
during the past fiscal year.
 
SHAREHOLDER RETURN PERFORMANCE PRESENTATION
 
    The SEC  requires  that  the  Company include  in  this  Proxy  Statement  a
line-graph  presentation comparing cumulative,  five-year shareholder returns on
an indexed  basis with  the S&P  500 Stock  Index or  other broad  market  index
performance  and either a nationally recognized industry standard or an index of
peer companies selected  by the Company.  The Company has  selected the S&P  500
Stock  Index and  the mutual fund,  Fidelity Select Multimedia  Portfolio, as an
index of peer companies.
 
                COMPARISON OF FIVE YEAR CUMULATIVE TOTAL RETURN
        AMONG ACKERLEY COMMUNICATIONS, INC., S&P 500 INDEX AND FIDELITY
                          SELECT MULTIMEDIA PORTFOLIO
 
                                [CHART]
 
SAVINGS AND RETIREMENT PLAN
 
    In 1978, the Company adopted its  Savings and Retirement Plan (the  "Savings
Plan").  The Savings Plan was amended, effective  January 1, 1985, to convert it
to one qualified under Section 401(k) of the Internal Revenue Code, as amended.
 
                                       6
<PAGE>
    All employees who have served at least  three months with the Company as  of
the  beginning of a calendar quarter, including employees of subsidiaries of the
Company  who  are  not  covered  by  a  collective  bargaining  agreement,   may
participate  in  the  Savings  Plan.  The Company  may  waive  the  exclusion of
employees subject to collective bargaining agreements in individual cases. As of
December 31, 1995,  all subsidiaries of  the Company were  participating in  the
Savings Plan.
 
    An  eligible employee may elect to have  his or her base salary reduced from
2% to 15%, up  to the statutory  limitation. This amount,  plus an equal  amount
provided by the Company up to a maximum of 4% of the participant's pre-reduction
monthly  salary, is then contributed by  the Company to an independently managed
trust established pursuant  to the Savings  Plan. The Company  also may make  an
additional  voluntary  contribution,  which  is  allocated  pro  rata  among all
participating employees based on the amount of their contributions for that same
Savings Plan year.
 
    The Company's contributions vest partially when a participant has  completed
three  years of service, with the  vested portion of the Company's contributions
increasing to 100% upon the employee having completed five years of service.  An
employee  also  becomes fully  vested when  he  or she  reaches age  65, becomes
totally disabled or  dies. All  amounts contributed  by an  employee, and  those
portions of the amounts contributed by the Company that have vested, are payable
in  a single lump sum or a qualified joint and survivor annuity upon retirement,
total disability,  death or  termination  of employment  with the  Company.  The
amounts  contributed to the Savings  Plan by the Company  on behalf of the named
executive officers during 1995  is disclosed in  the Summary Compensation  Table
under the column entitled "All Other Compensation."
 
STOCK PURCHASE AGREEMENTS
 
    In  1989,  the Company  entered into  amendments  to certain  Stock Purchase
Agreements dated 1981 with certain  of its key employees  to sell shares of  its
Common  Stock at a price per share equal  to the fair market value of such stock
at the time the agreements were executed. At any time ten years from the date of
the amended Stock Purchase Agreements, holders may purchase shares, in whole  or
in  part, by funds which  have been credited to  escrow accounts by such holders
subject to certain earlier termination provisions. Under certain  circumstances,
the  Company may  have a right  of first  refusal on the  sale of  any shares of
Common Stock and Class  B Common Stock acquired  pursuant to the Stock  Purchase
Agreements.  In connection with the Class B  Common Stock dividend in June 1987,
the  Company  amended  the  Stock   Purchase  Agreements  to  provide  for   the
distribution of one share of Class B Common Stock at no extra cost to the holder
for  each share of Common  Stock subject to the  Stock Purchase Agreement at the
time such Common Stock is purchased.
 
    As of December 31, 1995, there was  an aggregate of 26,250 shares of  Common
Stock  and an equal  number of shares of  Class B Common  Stock subject to Stock
Purchase Agreements at a weighted average purchase price per share of $4.00  per
share  of Common Stock. During 1995, Stock Purchase Agreements for 41,250 shares
of Common Stock and  41,250 shares of  Class B Common  Stock were exercised.  No
executive officers hold outstanding Stock Purchase Agreements.
 
STOCK OPTION PLAN
 
    The  Company's Employees Stock Option Plan  (the "Plan") was approved by the
Board of Directors and  the stockholders of  the Company in  1983. In 1994,  the
Plan was amended, with the approval of the shareholders, to, among other things,
extend  the term of the Plan and to  increase the number of shares available for
stock option  grants.  A total  of  500,000 shares  of  Common Stock  have  been
authorized and reserved for issuance under the Plan.
 
    The  Plan provides  for the  granting to  employees, including  officers, of
"incentive stock options"  within the  meaning of  Section 422  of the  Internal
Revenue  Code of 1986,  as amended, and  for the granting  of nonstatutory stock
options to employees, including  officers and directors.  The Plan is  currently
administered  by  the Board  of Directors,  which  determines the  recipients of
option grants and the terms of such  options, including the term of the  option,
exercise price, number of shares
 
                                       7
<PAGE>
subject  to the option  and the exercisability thereof.  No option granted under
the Plan is transferable by the holder other than by will or the laws of descent
and distribution, and  each option  is exercisable  during the  lifetime of  the
holder only by such holder.
 
    The  exercise price  of all incentive  stock options granted  under the Plan
must be at least equal to the fair market value of the Common Stock on the  date
of grant. The exercise price of all nonstatutory stock options granted under the
Plan  is determined  by the Board  at its  sole discretion. With  respect to any
participant who owns stock possessing more than 10% of the voting rights of  the
Company's  outstanding capital stock ("10%  shareholder"), the exercise price of
any incentive stock option granted must equal  at least 110% of the fair  market
value  on the grant date and the maximum term of the option must not exceed five
years. The  terms of  all options  granted under  the Plan,  other than  options
granted to a 10% shareholder, may not exceed ten years.
 
    The  Plan grants  the Board  of Directors  the discretion  to determine when
options granted thereunder shall become  exercisable and when such options  will
expire  (up to ten  years from grant).  Generally, such options  vest and become
exercisable five years from the date of  grant and terminate ten years from  the
date  of grant, subject to earlier  termination due to termination of employment
with the Company. In the event of a  merger of the Company with or into  another
corporation  or a sale of substantially all of the Company's assets, each option
shall  be  assumed  or  an  equivalent  option  substituted  by  the   successor
corporation,  or the  Board of Directors  may take  such other action  as it may
decide, including  the acceleration  of the  exercisability of  all  outstanding
options.
 
    As  of December  31, 1995,  the Company had  granted options  to purchase an
aggregate of 345,000 shares of Common Stock and all of which remain  outstanding
at  a weighted average exercise price of  $5.95 per share, leaving 89,250 shares
of Common Stock available for future  grants under the Plan. During 1995,  stock
options  for 10,000 shares of  Common Stock and 10,000  shares of Class B Common
Stock were  exercised, stock  options for  41,000 shares  of Common  Stock  were
cancelled and new stock options for 150,000 shares of Common Stock were issued.
 
CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS
 
    In  June  1990, a  corporation  owned by  the  Company's Chairman  and Chief
Executive  Officer,  Barry  A.  Ackerley,  entered  into  an  agreement  with  a
subsidiary of the Company to provide air transportation services for the Seattle
SuperSonics  and other Company purposes. The agreement calls for monthly fees of
approximately $63,000 for such  services and may be  terminated on December  31,
1998 at the option of either party.
 
    Kimberly  Cleworth, who is Barry and Gail Ackerley's daughter, began serving
as the Company's Vice President of Marketing  on January 1, 1994 and was paid  a
total of $106,000 for the year as compensation for such services.
 
    From  time to time the Company advances  funds to Mr. Barry Ackerley for his
personal use. Since January 1, 1993, the highest aggregate amount of such  loans
was  $350,000.  For  the years  ended  December  31, 1995,  1994  and  1993, the
aggregate outstanding principal amounts  of such loans  were $-0-, $150,000  and
$350,000,  respectively. Interest on this indebtedness accrues and is imputed at
the same rate as that charged to the Company on its senior bank debt.
 
                  ITEM 2 -- APPROVAL OF NONEMPLOYEE-DIRECTORS'
                            EQUITY COMPENSATION PLAN
 
    On November 14, 1995 the Board of Directors adopted a Nonemployee-Directors'
Equity Compensation  Plan ("Directors'  Plan") to  allow directors  who are  not
employees   of  the  Company  ("Nonemployee  Directors")  to  elect  to  receive
directors' fees in the form  of shares of Common Stock  instead of in cash.  For
this purpose the Board authorized and reserved for issuance under the Directors'
Plan 100,000 shares of Common Stock.
 
                                       8
<PAGE>
    Under  the terms of the Directors' Plan, a Nonemployee Director may elect to
have all or any part of his or her directors' fees, which is payable at the  end
of  a three-month period  ("Quarter"), applied toward the  purchase of shares of
Common Stock. To  exercise this option,  a Nonemployee Director  must submit  an
irrevocable,  written  election to  the  Company six  months  in advance  of the
payment date for directors fees accrued  during a Quarter (the "Payment  Date").
The  purchase price for shares of Common  Stock issued pursuant such election is
based on the per  share closing price  for the Common Stock  as reported on  the
American Stock Exchange on the last trading day before the Payment Date.
 
    The  Board of Directors believes it is  in the best interests of the Company
and its  shareholders to  adopt the  Directors'  Plan in  order to  promote  the
further  alignment of the interests of  nonemployee directors with the interests
of the Company shareholders.  Such alignment of  interests should contribute  to
the future success of the Company.
 
    Pursuant  to the terms of  the Directors' Plan, the  Directors' Plan must be
approved by a majority of the shares present or represented and entitled to vote
at the Annual Meeting.
 
    A full copy of the proposed Directors' Plan is attached as Exhibit A to this
Proxy Statement.
 
    THE BOARD UNANIMOUSLY RECOMMENDS THAT YOU VOTE FOR THIS PROPOSAL.
 
                            ITEM 3 -- OTHER MATTERS
 
    The Board of Directors knows of no  other matters to be brought before  this
Annual  Meeting.  However,  if other  matters  should properly  come  before the
meeting, it is the intention of the persons named in the Proxy to vote the Proxy
in accordance with the recommendations of management on such matters.
 
                RELATIONSHIP WITH INDEPENDENT PUBLIC ACCOUNTANTS
 
    The firm  of Ernst  & Young  LLP  performed the  audit of  the  consolidated
financial  statements for  the Company and  its subsidiaries for  the year ended
December 31, 1995. The  Board of Directors  has appointed Ernst  & Young LLP  as
independent  auditors of the Company and  its subsidiaries for the current year.
Shareholders are not required to take action on this selection.  Representatives
of  Ernst & Young LLP will be present  at the Annual Meeting. They will be given
the opportunity to present a statement if  they so desire and will be  available
to respond to appropriate questions.
 
                                       9
<PAGE>
                  INFORMATION CONCERNING SHAREHOLDER PROPOSALS
 
    Proposals  of shareholders intended to be presented at the Annual Meeting of
Shareholders of the Company scheduled  to be held May  1, 1997 must be  received
for  inclusion in the Proxy Statement and form of Proxy relating to that meeting
by November 30, 1996.
 
                                          By Order of the Board of Directors,
 
                                          --------------------------------------
                                          DENIS M. CURLEY
                                          EXECUTIVE VICE PRESIDENT AND CHIEF
                                          FINANCIAL OFFICER, TREASURER AND
                                          SECRETARY
 
Seattle, Washington
March 25, 1996
 
    THE COMPANY URGES YOU TO SIGN AND  RETURN THE ENCLOSED PROXY AS PROMPTLY  AS
POSSIBLE  WHETHER OR  NOT YOU PLAN  TO ATTEND THE  MEETING IN PERSON.  IF YOU DO
ATTEND THE MEETING, YOU MAY THEN WITHDRAW YOUR PROXY. ANY PERSON GIVING A  PROXY
MAY REVOKE IT PRIOR TO ITS EXERCISE.
 
                                       10
<PAGE>
                            EXHIBIT A

                  ACKERLEY COMMUNICATIONS, INC.

         NONEMPLOYEE-DIRECTORS' EQUITY COMPENSATION PLAN


1.   PURPOSE OF THE PLAN

The purpose of this Nonemployee-Directors' Equity Compensation Plan (the 
"Plan") is to provide for the optional payment to the nonemployee-directors 
of Ackerley Communications, Inc. (the "Company") of directors' fees in 
capital stock of the Company in order to encourage stock ownership by such 
directors. The objective is to promote the further alignment of the interests 
of such directors with the stockholders of the Company and, through such 
alignment, promote the long-term profits and growth of the Company.

2.   DEFINITIONS

(a)  "Share Price" means the closing price per share for Common Stock 
reported on the American Stock Exchange on the last trading day before the 
Quarter Date.

(b)  "Common Stock" means the Company's voting Common Stock, par value $.01 
per share.

(c)  "Director" means an individual duly elected or chosen as a director of 
the Company who is not also an employee of the Company or any of its 
subsidiaries.

(d)  "Directors' Fees" means the fees earned by the Directors for services 
rendered as directors of the Company as such amounts are established by 
resolution of the Company Board of Directors from time to time.

(e)  "Extraordinary Event" has the meaning set forth in Section 4.

(f)  "Quarter" means any of the following consecutive three-month periods:  
May through July, August through October, November through January, February 
through April.

(g)  "Quarter Date" means the date on which Directors' Fees for such Quarter 
are payable, which date is the last day of each Quarter with the following 
exception:  for the Quarter ended April 30, 1996 the Directors' fees are 
payable May 15, 1996.

(h)  "Rule 16b-3" means the new rule 16b-3 promulgated by the Securities and 
Exchange Commission under Section 16 of the Securities Exchange Act of 1934 
on May 1, 1991 (or any successor rule to the same effect), as in effect from 
time to time.

(i)  "Shares" means shares of Common Stock that are purchased voluntarily in 
accordance with Section 3.1.

(j)  "Voluntary Amount" has the meaning set forth in Section 3.1(a).

3.   PURCHASE OF SHARES

3.1  VOLUNTARY AMOUNT

(a)  DIRECTORS' ELECTION.  For any Quarter, a Director may elect to have up 
to 100% of his or her Directors' Fee payable for such Quarter (a "Voluntary 
Amount"), applied to the purchase of Shares pursuant to this Plan.  This 
election is subject to the following conditions:  (i) the Director must 
notify the Company in writing of such election not less than six months prior 
to the

                                     -1-

<PAGE>

end of the Quarter (or such later date as may be permitted under Rule 16b-3) 
and (ii) any such election will be irrevocable after the notification 
deadline.  The Company may use any such Voluntary Amount to purchase shares 
of Common Stock to fulfill its obligation to issue Shares to a Director 
pursuant to Section 3.1(c).

(c)  SHARE ISSUANCE.  Promptly following each Quarter Date, the Company will 
issue to each Director a number of whole Shares equal to such Director's 
Voluntary Amount for such Quarter divided by the Share Price.  To the extent 
that the application of the foregoing formulas would result in fractional 
Shares, no fractional shares of Common Stock will be issued by the Company 
pursuant to this Plan.  Instead, the Company will pay each Director in cash 
any portion of the Voluntary Amount not convertible into whole Shares.  
Shares will be fully paid, nonassessable shares of Common Stock.  Shares may 
be shares of original issuance or treasury shares or a combination of the 
foregoing.  Shares may also be shares purchased in the public market by the 
Company in compliance with applicable federal and state laws.  The Company 
will pay any fees and commissions incurred in connection with the issuance or 
purchase by the Company of shares of Common Stock that are to be Shares and 
the transfer of such Shares to Directors.

(d)  WITHHOLDING TAXES.  To the extent that the Company is required to 
withhold federal, state or local taxes in connection with any cash component 
of a Directors' Fee payable to a Director, and the amounts available to the 
Company for such withholding are insufficient, it is a condition to the 
receipt of any Shares that the Director make arrangements satisfactory to the 
Company for the payment of the balance of such taxes required to be withheld, 
which arrangements may include relinquishment of Shares.  The Company and 
Director also may make similar arrangements with respect to the payment of 
any other taxes derived from or related to the payment of Shares with respect 
to which withholding is not required.

3.2  RESTRICTIONS ON SHARES

(a)  DIVIDENDS, VOTING RIGHTS, EXCHANGES, ETC.  Except for any restrictions 
required by law, a Director on issuance of Shares to him or her has all 
rights of a stockholder with respect to such Shares.

(b)  RESTRICTIONS ON TRANSFER OF RIGHTS TO SHARES.  No rights to Shares may 
be assigned, pledged, hypothecated or otherwise transferred by a Director or 
any other person, voluntarily, or involuntarily, other than (i) by will or by 
the laws of descent and distribution or (ii) pursuant to a qualified domestic 
relations order as defined by the Internal Revenue Code of 1986, as amended.

4.   AMENDMENT AND TERMINATION

The Board of Directors of the Company may alter or amend this Plan from time 
to time or may terminate it in its entirety subject to the exceptions 
specified below.

(a)  CONSENT OF DIRECTOR.  No such action will, without the consent of a 
Director, affect the rights in any Shares issued or to be issued to such 
Director.

(b)  STOCKHOLDER APPROVAL.  Without further approval by the stockholders of 
the Company no such action will (i) increase the total number of shares of 
Common Stock to be issued under this Plan as specified in Section 5 (except 
that adjustments and additions expressly authorized by this Section 4 will 
not be limited by this Section 4(b)); (ii) change the provisions of Section 
3.1(c) that specify the timing of the issuance or the calculation of the 
number of Shares to be issued to a Director; or (iii) cause Rule 16b-3 to 
become inapplicable to this Plan.

(c)  ADJUSTMENTS FOR EXTRAORDINARY EVENTS.  The Board of Directors may make or

                                     -2-

<PAGE>

provide for such adjustments in the number and kind of shares of Common Stock 
specified in Section 5 as the Company Board of Directors, in its sole 
discretion, exercised in good faith, may determine is equitably required to 
reflect (i) any stock dividend, stock split, combination of shares, 
recapitalization or any other change in the capital structure of the Company; 
(ii) any merger, consolidation, spin-off, split-off, spin-out, split-up, 
reorganization, partial or complete liquidation or other distribution of 
assets, issuance of rights or warrants to purchase securities; or (iii) any 
other corporate transaction or event having an effect similar to any of the 
foregoing (the matters described in clauses (i), (ii) and (iii) (collectively 
referred to as an "Extraordinary Event").

5.   SHARES SUBJECT TO PLAN

Subject to adjustment as provided in Section 1(d) of this Plan, the total 
number of shares of Common Stock which may be issued under this Plan shall be 
100,000.

6.   PLAN APPROVAL BY STOCKHOLDERS

The Plan must be submitted for approval by the stockholders of the Company.  
If such approval has not been obtained by October 31, 1996, this Plan will be 
nullified.  In such case, all issuances of Shares and deliveries of 
certificates therefor will be rescinded and Directors will receive in cash 
all Voluntary Amounts previously paid under the Plan without interest.

7.   GENERAL PROVISIONS

(a)  NO CONTINUING RIGHT AS DIRECTOR.  Neither the adoption or operation of 
this Plan, nor any document describing or referring to this Plan, or any part 
thereof, confers upon any Director any right to continue as director of the 
Company or any subsidiary of the Company.

(b)  GOVERNING LAW.  The provisions of this Plan shall be governed by and 
construed in accordance with the laws of the State of Washington.

(c)  CASH IF SHARES NOT ISSUED.  Pending issuance of the Shares, all 
Voluntary Amounts are the property of the Directors and will be paid to them 
in cash in the event that the Shares are not issued.

(d)  MISCELLANEOUS.  Headings are given to the sections of this Plan solely 
as a convenience to facilitate reference.  Such headings, numbering and 
paragraphing are to be deemed material or relevant to the construction of 
this Plan or any its provisions. The use of the masculine gender also 
includes within its meaning the feminine.  The use of the singular also 
includes within its meaning the plural, and vice versa.

8.   EFFECTIVE DATE

The effective date of this Plan is as of October 31, 1995.

Adopted by the Board of Directors of Ackerley Communication, Inc. on November 
14, 1995.

                                     -3-
<PAGE>
                                     PROXY
 
       THIS PROXY IS BEING SOLICITED ON BEHALF OF THE BOARD OF DIRECTORS
                         ACKERLEY COMMUNICATIONS, INC.
                       PLEASE SIGN AND RETURN IMMEDIATELY
 
    KNOW  ALL  MEN BY  THESE  PRESENT, that  I,  the undersigned  Shareholder of
Ackerley Communications, Inc., Seattle,  Washington, (the "Company"), do  hereby
nominate, constitute and appoint Keith W. Ritzmann and Carmen L. Smith, and each
of  them (with full power  to act alone), my true  and lawful attorney with full
power of substitution, for me  and in my name, place  and stead to vote all  the
Common Stock, including Class B Common Stock, of the Company standing in my name
and  on its books on March 22, 1996, at the Annual Meeting of Shareholders to be
held at The Rainier Club, 820 4th Avenue, Seattle, Washington, on Wednesday, May
1, 1996, at  9:00 a.m.  Pacific Daylight Savings  Time, or  at any  adjournments
thereof,  with  all  the  powers the  undersigned  would  possess  if personally
present, as follows:
 
1.   ELECTION OF DIRECTORS.      / / FOR all nominees    / / WITHHOLD AUTHORITY
     The election of the         listed below              to vote for all
     persons listed below to       (Except as marked to    nominees listed
     serve as Directors for the    the contrary below):    below:
     ensuing year.
 
    Barry A. Ackerley    Gail A. Ackerley    Richard P. Cooley    M. Ian G.
                         Gilchrist    Michel C. Thielen
 
  INSTRUCTION: To withhold authority to vote for any individual nominee, write
                that nominee's name on the space provided below.
                                        ________________________________________
 
2.   APPROVAL OF NONEMPLOYEE-DIRECTORS'  EQUITY COMPENSATION  PLAN.   Approving
     the  adoption by the Board of Directors of a Nonemployee-Directors' Equity
     Compensation Plan  providing  for  the  optional  payment  to  nonemployee
     directors of directors' fees in Common Stock.
 
          / /  FOR         / /  AGAINST         / /  WITHHOLD AUTHORITY
<PAGE>
 
3.   WHATEVER OTHER BUSINESS may properly
     be brought before the meeting or any
     adjournment thereof.
    THIS  PROXY CONFERS AUTHORITY TO VOTE
"FOR"  AND  WILL   BE  VOTED  "FOR"   THE
PROPOSITIONS  LISTED UNLESS  AUTHORITY IS
WITHHELD, IN WHICH  CASE THIS PROXY  WILL
BE   VOTED   IN   ACCORDANCE   WITH   THE
SPECIFICATION SO MADE.
    Management knows of no other  matters
that may properly be, or which are likely
to   be   brought  before   the  meeting.
However,  if   any  other   matters   are
properly  presented at said meeting, this
proxy shall be  voted in accordance  with
the  recommendations  of  the management.
    The Board of  Directors recommends  a
vote "FOR" the listed propositions.
 
                                           DATED  , 1996
                                           WHEN  SIGNING AS ATTORNEY, EXECUTOR,
                                           ADMINISTRATOR, TRUSTEE OR  GUARDIAN,
                                           PLEASE GIVE FULL TITLE. IF MORE THAN
                                           ONE  TRUSTEE,  ALL SHOULD  SIGN. ALL
                                           JOINT OWNERS MUST SIGN.


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