This Pricing Supplement, filed
pursuant to Rule 424(b)(2), relates to
Registration Statement No. 33-49992
and to each Prospectus dated 5/7/93
and to each Prospectus Supplement
dated 5/7/93.
PRICING SUPPLEMENT TO PROSPECTUS SUPPLEMENT DATED
MAY 7, 1993 TO PROSPECTUS DATED MAY 7, 1993
Pricing Supplement 110 Dated 03/10/95
Sears, Roebuck and Co.
Medium-Term Notes Series VII
(Fixed Rate)
Due from 9 Months to 30 Years from Date of Issue
Interest payable each April 1 and October 1 and at Maturity
Principal Amount of Note: $15,000,000
Settlement Date (Original Issue Date): 03/17/95
Maturity Date: 03/17/98
Interest Rate Per Annum: 7.390%
Specified Currency: US $
(If Other than U.S. Dollars, see attached)
Redemption Commencement Date: NOT APPLICABLE
Redemption Price: If a Redemption Commencement Date is specified above,
the Redemption Price shall be - of the principal amount to be
redeemed and shall decline at each anniversary of the Redemption
Commencement Date by - of the principal amount to be redeemed
until the Redemption Price is 100% of such principal amount.