NIKE INC
8-K, 1995-07-20
RUBBER & PLASTICS FOOTWEAR
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                       SECURITIES AND EXCHANGE COMMISSION 
                            Washington, D.C. 20549 
 
 
                                  FORM 8-K 
 
                                CURRENT REPORT 
 
                     Pursuant to Section 13 or 15(d) of the 
                        Securities Exchange Act of 1934 
 
     Date of Report (Date of earliest event reported) July 11, 1995 
 
 
                                  NIKE, INC. 
           (Exact name of registrant as specified in its charter) 
 
         Oregon                  1-10635                93-0584541 
(State of incorporation)      (Commission File         (IRS Employer 
                                  Number)            Identification No.) 
 
One Bowerman Drive, Beaverton, Oregon                      97005-6453 
(Address of principal executive offices)                   (Zip Code) 
 
                                (503) 671-6453 
           (Registrant's telephone number, including area code) 
 
Item 5.  OTHER EVENTS 
 
The Registrant issued the following press release on July 11, 1995: 
 
Beaverton, OR (July 11, 1995) -- NIKE, Inc. (NYSE:NKE) today reported 
record revenues and earnings for the Company's fourth quarter and 
fiscal year ended May 31, 1995.  Fourth quarter net income totaled 
$113.4 million, or $1.56 per share, compared to $69.2 million, or 
$0.93 per share in the fourth quarter last year.  Fourth quarter 
revenues were $1.41 billion, compared to $1.00 billion last year.
 
For the fiscal year ended May 31, 1995, net income grew to a record 
$399.7 million or $5.44 per share, increases of 34 and 37 percent 
respectively, compared to $298.8 million or $3.96 per share in 
fiscal 1994.  Full year revenues totaled a record $4.76 billion, 
compared to $3.79 billion last year. 
 
The Company also reported worldwide orders for athletic footwear 
and apparel scheduled for delivery between June and November 1995 
total a record $2.49 billion, 35 percent higher than such orders 
for the same period last year.  Had the U.S. dollar remained 
constant at year-ago levels, worldwide futures orders would have 
increased 33 percent.  
 
NIKE Chairman Philip H. Knight stated, "Fiscal 1995 was a year 
which defined the power of the NIKE brand.  In the U.S., both our 
footwear and apparel business increased dramatically with each 
gaining significant market share.  Outside the U.S., our business 
grew as we compete to make NIKE the local brand of choice among 
consumers worldwide.  We met the challenge to make NIKE a better 
company in fiscal 1995 and our brand is extremely well-positioned 
for continued growth. 
 
"Our U.S. athletic footwear business shows great balance and strong 
momentum.  Our men's basketball business continues to dominate the 
category with revenues up 48 percent in the fourth quarter.  
Women's fitness was up 23 percent, men's cross-training was up 
39 percent and outdoor grew 32 percent in the quarter. 
 
"The outstanding fourth quarter results in our U.S. athletic 
apparel business illustrate the true strength of the NIKE brand.  
U.S. apparel grew 47 percent, reflecting our focus on the product 
and programs we believe will make NIKE the market leader in this 
segment. 
 
"We are encouraged by results in our international operations where 
fourth quarter revenues grew 29 percent.  Despite lower revenues 
in France and Germany, international revenues increased 9 percent, 
excluding new NIKE-owned subsidiaries in Korea, Austria and Argentina 
and the favorable effect of a weaker dollar.  We believe that France 
and Germany will show improved results in the new fiscal year, given 
the increase in futures orders in both countries for the first half 
of fiscal 1996. 
 
"All key U.S. footwear and apparel categories showed double digit 
increases in futures orders, illustrating the strength of the NIKE 
brand across the industry.  In footwear, men's basketball grew 16 
percent, outdoor grew 41 percent and women's fitness was up 16 
percent.  In addition, men's court and women's sport both showed 
dramatic growth." 
 
In the fourth quarter, U.S. athletic footwear and apparel revenues 
totaled $708.4 million, an increase of 40 percent.  International 
athletic footwear and apparel revenues increased 29 percent to $569.7 
million.  Revenues from other brands, which include Canstar Sports, 
Cole Haan(R), Tetra Plastics and Sports Specialties, increased 142 
percent to $133.9 million.  Excluding Canstar, revenues from other 
brands would have increased 4 percent. 
 
Consolidated gross margins for the quarter were 40.1 percent compared 
to 40.2 percent last year. Selling and administrative expenses were 
26.2 percent of fourth quarter revenues, compared with 27.9 percent 
last year.  NIKE's balance sheet remained very strong.  The current 
ratio at May 31, 1995, was 1.8 to 1.  Cash and short-term investments 
totaled $216.1 million.  Total U.S. footwear inventory units ended the 
quarter up 6 percent from May 31, 1994. 
 
As of May 31, 1995 the Company had purchased a total of 4.9 million 
shares of NIKE's Class B Common Stock for approximately $283 million 
in the open market in conjunction with the $450 million, three-year 
share repurchase program approved in July 1993.  During fiscal 1995, 
the Company purchased a total of 2.1 million shares for approximately 
$143 million.
 
For the full fiscal year, U.S. athletic footwear and apparel 
revenues increased 24 percent to $2.73 billion.  International 
athletic footwear and apparel revenues increased 27 percent to 
$1.72 billion.  Revenues from other brands increased 38 percent 
to $310.6 million.  Excluding Canstar, revenues from other brands 
would have increased 4 percent. 
 
Consolidated gross margins for 1995 increased to 39.8 percent of 
revenues compared to 39.3 percent last year.  Selling and administrative 
expenses were 25.4 percent of revenues compared with 25.7 percent last 
year. Spending in absolute dollars increased $235.7 million or 24 percent 
from last year.  New NIKE-owneds accounted for $80 million of the 
increase.  The Company's tax rate for the full year decreased to 38.5 
percent from 39.1 percent, primarily as a result of lower taxes from 
non-U.S. earnings. 
 
NIKE, Inc., based in Beaverton, Oregon, is the world's leading designer 
and marketer of authentic athletic footwear, apparel and accessories 
for a wide variety of sports and fitness activities.  In February, 
1995, NIKE completed the acquisition of Montreal-based Canstar Sports 
Inc., the world's largest hockey equipment manufacturer, making 
Canstar a wholly-owned subsidiary of NIKE.  The company also markets 
a line of high-quality men's and women's dress and casual shoes 
through its Cole Haan subsidiary based in Yarmouth, Maine and a 
full range of licensed headwear through its Sports Specialties 
subsidiary based in Irvine, California.  Total revenues for the fiscal year 
ended May 31, 1995, were $4.8 billion.


                           Three Months Ended        Twelve Months Ended 
                           May 31,     May 31,       May 31,   May 31, 
                            1995        1994          1995       1994 
                                (In thousands, except per share data) 
 
Revenues                   $1,412,036	  $1,004,156   $4,760,834 $3,789,668 
Net Income                 $  113,389	  $   69,164  	 $  399,664 $  298,794 
Net Income per Share       $     1.56  	$     0.93   $     5.44 $     3.96 
Avg. Common Shares             72,939	      74,278	       73,503     75,456 
 
 
  SIGNATURES 
 
Pursuant to the requirements of the Securities and Exchange Act 
of 1934, the Registrant has duly caused this report to be signed on its 
behalf by the undersigned hereunto duly authorized. 
 
                               NIKE, Inc. 
                               (Registrant) 
 
 
Date:  July 11, 1995 


                               By /s/ Robert S. Falcone 
                               Vice President and 
                               Chief Financial Officer  
 
 



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