NIKE INC
10-Q, 1998-10-15
RUBBER & PLASTICS FOOTWEAR
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                   SECURITIES AND EXCHANGE COMMISSION 
 
                       Washington, D.C.  20549 
 
                              FORM 10-Q 
 
          FOR QUARTERLY REPORTS UNDER SECTION 13 OR 15 (d) OF 
              THE SECURITIES AND EXCHANGE ACT OF 1934 
 
  For the Quarter Ended August 31, 1998 Commission file number - 1-10635 
 
                               NIKE, Inc.         
 
        (Exact name of registrant as specified in its charter) 
 
           OREGON                                  93-0584541 
 
   (State or other jurisdiction of             (I.R.S. Employer 
    incorporation or organization)              Identification No.) 
 
        One Bowerman Drive, Beaverton, Oregon    97005-6453 
 
     (Address of principal executive offices)        (Zip Code) 
 
Registrant's telephone number, including area code (503) 671-6453 
 
Indicate by check mark whether the registrant (1) has filed all reports 
 
required to be filed by Section 13 or 15 (d) of the Securities Exchange 
 
Act of 1934 during the preceding 12 months (or for such shorter period 
 
that the registrant was required to file such reports), and (2) has been 
 
subject to such filing requirements for the past 90 days 
 
Yes  X   No     . 
    ___      ___ 
 
Common Stock shares outstanding as of August 31, 1998 were: 
                                  _________________ 

                    Class A         101,387,108 
 
                    Class B         184,930,119 
                                    ----------- 
                                    286,317,227 
                                    =========== 





PART 1 - FINANCIAL INFORMATION 
 
Item 1.  Financial Statements 
                                   NIKE, Inc. 
 
                      CONDENSED CONSOLIDATED BALANCE SHEET 
                                                       Aug. 31,      May 31, 
                                                         1998         1998 
                                                       ________      _______ 
                                                           (in millions) 

ASSETS 
                                                                 
Current assets: 
     Cash and equivalents                              $  167.8     $  108.6 
     Accounts receivable                                1,755.0      1,674.4 
     Inventories (Note 4)                               1,160.1      1,396.6 
     Deferred income taxes                                158.2        156.8 
     Prepaid expenses                                     168.0        196.2 
                                                       ________     ________ 

     Total current assets                               3,409.1      3,532.6 
 
Property, plant and equipment                           1,879.3      1,819.6 
     Less accumulated depreciation                        702.1        666.5 
                                                       ________     ________ 
 
                                                        1,177.2      1,153.1 
 
Identifiable intangible assets and goodwill               436.5        435.8 
Deferred income taxes and other assets                    281.8        275.9 
                                                       ________     ________ 
 
                                                       $5,304.6     $5,397.4 
                                                       ========     ======== 
             LIABILITIES AND SHAREHOLDERS' EQUITY 
Current liabilities: 
     Current portion of long-term debt                 $    1.3     $    1.6 
     Notes payable                                        348.3        480.2 
     Accounts payable                                     432.5        584.6 
     Accrued liabilities                                  638.5        608.5 
     Income taxes payable                                 112.3         28.9 
                                                       ________     ________ 
 
          Total current liabilities                     1,532.9      1,703.8 
Long-term debt                                            375.7        379.4 
Deferred income taxes and other liabilities                46.6         52.3 
Commitments and contingencies (Note 6)                       --           -- 
Redeemable Preferred Stock                                  0.3          0.3 
Shareholders' equity: 
     Common Stock at stated value (Note 3): 
          Class A convertible-101.4 and
            101.5 shares outstanding                        0.2          0.2 
          Class B-184.9 and 185.5 shares 
               outstanding                                  2.7          2.7 
     Capital in excess of stated value                    267.7        262.5 
     Accumulated other comprehensive income               (52.3)       (47.2) 
     Retained earnings                                  3,130.8      3,043.4 
                                                       ________     ________ 
 
                                                        3,349.1      3,261.6 
                                                       ________     ________ 
 
                                                       $5,304.6     $5,397.4 
                                                       ========     ======== 

The accompanying Notes to Condensed Consolidated Financial Statements are 
an integral part of this statement. 

NIKE, Inc. 
 
 
                     CONDENSED CONSOLIDATED STATEMENT OF INCOME 

                                      Three Months Ended  
                                           August 31, 
                                      __________________ 
 
                                         1998       1997   
                                         ____       ____ 

                              (in millions, except per share data) 

Revenues                               $2,504.8    $2,766.1 
                                       ________    ________ 
 
Costs and expenses: 
     Cost of sales                      1,562.6     1,665.5 
     Selling and administrative           652.6       658.9 
     Interest                              14.2        16.9 
     Other expense (income)                 4.6        13.2 
                                       ________    ________ 

                                        2,234.0     2,354.5 
                                       ________    ________ 
 
Income before income taxes                270.8       411.6 
 
Income taxes                              107.0       158.5 
                                       ________    ________ 
 
Net income                             $  163.8    $  253.1 
                                       ========    ======== 

Basic earnings per common share(Note 3)$   0.57    $   0.87 
                                       ========    ======== 
Diluted earnings per common share 
(Note 3)                               $   0.56    $   0.85 
                                       ========    ======== 
Dividends declared per common share    $   0.12    $   0.10 
                                       ========    ======== 

The accompanying Notes to Condensed Consolidated Financial Statements are 
an integral part of this statement. 

                                      NIKE, Inc. 
 
 
                   CONDENSED CONSOLIDATED STATEMENT OF CASH FLOWS 
 
                                                         Three Months Ended 
                                                              August 31,    
                                                          _________________ 
 
                                                          1998         1997 
                                                          ____         ____ 
 
                                                            (in millions) 

Cash provided (used) by operations: 
          Net income                                     $163.8       $253.1 
Income charges (credits) not 
          affecting cash: 
          Depreciation                                     57.2         43.8 
          Deferred income taxes                            (1.7)         3.9 
          Amortization and other                           (0.6)         4.6 
          Changes in other working capital 
            components                                    150.2       (168.0) 
                                                         _______      _______ 
  
          Cash provided by operations                     368.9        137.4 
                                                         _______      _______ 
Cash (used) provided by investing activities: 
          Additions to property, plant and
            equipment                                     (85.6)      (108.7) 
          Disposals of property, plant and 
            equipment                                       3.6          3.9 
          Increase in other assets                         (9.6)       (40.2) 
          Decrease in other liabilities                    (6.4)        (1.0) 
                                                          _______     _______ 
 
          Cash used by investing activities               (98.0)      (146.0) 
                                                          _______     _______ 
 
Cash provided (used) by financing activities: 
          Additions to long-term debt                         -        101.9 
          Reductions in long-term debt 
            including current portion                      (0.4)        (0.4) 
          Decrease in notes payable                      (131.9)      (124.5) 
          Proceeds from exercise of options                 6.4         14.2 
          Repurchase of stock                             (43.3)           - 
          Dividends - common and preferred                (34.4)       (28.9) 
                                                         _______       ______ 

          Cash used by financing activities              (203.6)       (37.7) 
                                                         _______      _______ 

Effect of exchange rate changes on cash                    (8.1)         4.0 
Net increase (decrease) in cash and equivalents            59.2        (42.3) 
Cash and equivalents, May 31, 1998 and 1997               108.6        445.4 
                                                         _______      _______ 

Cash and equivalents, August 31, 1998   
  and 1997                                               $167.8       $403.1 
                                                         =======      ======= 

The accompanying Notes to Condensed Consolidated Financial Statements are 
an integral part of this statement. 


                                   NIKE, Inc. 
 
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS 
 
NOTE 1 - Summary of significant accounting policies: 
         ___________________________________________ 
 
Basis of presentation: 
 
     The accompanying unaudited condensed consolidated financial statements 
reflect all adjustments (consisting of normal recurring accruals) which 
are, in the opinion of management, necessary for a fair presentation of 
the results of operations for the interim period(s).  The interim financial 
information and notes thereto should be read in conjunction with the 
Company's latest annual report to shareholders.  The results of operations 
for the three (3) months ended August 31, 1998 are not necessarily 
indicative of results to be expected for the entire year. 
 
Year 2000 costs:

     Costs associated with the Company's efforts around Year 2000 issues are 
expensed as incurred, unless they relate to the purchase of hardware and 
software, and software development, in which case they are capitalized.  
Capitalized software and hardware costs are depreciated from three to five 
years.
 
NOTE 2 - Accounting changes: 
         __________________ 
 
     In the first quarter of fiscal 1999, the Company adopted Statement of 
Financial Accounting Standards No. 130, "Reporting Comprehensive Income".
This statement establishes standards for reporting and display of 
comprehensive income and its components in a full set of general purpose 
financial statements.  Comprehensive income is generally defined as all changes
in shareholders' equity except those resulting from investments by and 
distributions to shareholders.  Comprehensive income, net of taxes, is as 
follows: 
 
                                           Three months ended 
                                               August 31, 
                                           __________________

                                           1998        1997 
                                           ____        ____ 

                                             (in millions)

Net Income                                 $163.8      $253.1 
Foreign Currency Translation Adjustment     (52.3)      (39.9) 
                                           _______     _______ 

Total Comprehensive Income                 $111.5      $213.2 
                                           =======     ======= 

NOTE 3 - Net income per common share: 
         ___________________________ 

SFAS 128, "Earnings per Share," replaces primary and fully diluted 
earnings per share with basic and diluted earnings per share.  Under the new 
requirements, the dilutive effect of stock options is excluded from the 
calculation of basic earnings per share.  Diluted earnings per share is 
calculated similarly to fully diluted earnings per share as required under 
APB 15.  SFAS 128 became effective for the Company's fiscal 1998 financial 
statements.  All prior period earnings per share data presented have been 
restated to conform to the provisions of this statement.  The following 
represents a reconciliation from basic earnings per share to diluted earnings 
per share: 

                                                   Three Months Ended 
                                                        August 31, 
                                                   __________________ 

                                                   1998         1997 
                                                   ____         ____ 

                                           (in millions, except per share data) 

Determination of shares:
   Average common shares outstanding               286.7        289.9 
Assumed conversion of stock options                  5.3          7.6 
                                                  ______       ______ 

Diluted average common shares outstanding          292.0        297.5 
                                                  ======       ====== 

Basic earnings per common share                    $0.57        $0.87 
                                                  ======       ====== 
Diluted earnings per common share                  $0.56        $0.85 
                                                  ======       ====== 


NOTE 4 - Inventories: 
         ___________ 
 
     Inventories by major classification are as follows: 
 
                                        Aug. 31,      May 31, 
                                          1998         1998 
                                        ________     ________ 
 
                                           (in millions) 
                    Finished goods      $1,091.1     $1,303.8 
                    Work-in-progress        32.8         34.7 
                    Raw materials           36.2         58.1 
                                        ________     ________ 
 
                                        $1,160.1     $1,396.6 
                                        ========     ======== 
 
NOTE 5 - Restructuring charge:
         _____________________

     During the fourth quarter of fiscal 1998 the Company recorded a 
restructuring charge of $129.9 million as a result of certain of the Company's 
actions to better align its cost structure with expected revenue growth rates. 
The restructuring activities (shown below in tabular format) primarily related 
to: 1) the elimination of job responsibilities company-wide, resulting in 
costs to sever employees and related asset write-downs and lease abandonments 
related to the affected employees; 2) the relocation of, and elimination of, 
certain job responsibilities of the Asia Pacific headquarters in Hong Kong, 
resulting in reduction in workforce, lease abandonments and other costs of 
downsizing the Hong Kong headquarters; 3) the downsizing of the Company's 
Japan distribution center, resulting in the write-down of assets no longer in 
use; 4) the cancellation of certain non-strategic long-term endorsement 
contracts, resulting in one-time termination fees; and 5) the decision to exit 
certain manufacturing operations of the Bauer subsidiary, resulting in the 
reduction in manufacturing related jobs, the write-down of assets no longer in 
use and the estimated loss on divestiture of certain manufacturing plants.

     No increases to the original estimated restructuring charge were made 
during the first quarter of fiscal 1999.  All activity during the quarter 
related to cash payments to settle severance agreements, lease commitments, 
endorsement contracts and other various items.

     As of August 31, 1998, there were a total of 1,208 employees terminated, 
with 1,135 having left the Company as of that date.


Detail of the restructuring charge is as follows:

<TABLE>
<CAPTION>
<S>                             <C>          <C>              <C>        <C>           <C>          <C>
(in millions)
DESCRIPTION                     CASH/NON-    RESTRUCTURING    ACTIVITY     RESERVE      ACTIVITY     RESERVE 
                                  CASH          CHARGE                    BALANCE AT                BALANCE AT 
                                                                           5/31/98                   8/31/98
______________________________________________________________________________________________________________ 

ELIMINATION OF JOB 
RESPONSIBILITES COMPANY-
WIDE                                           $(49.8)         $18.8      $(31.0)        $17.9      $(13.1)

Severance packages
Severance packages                cash          (29.1)           9.0       (20.1)         13.9        (6.2) 
Lease cancellations &
commitments                       cash          (10.8)           0.2       (10.6)          3.9        (6.7) 
Write-down of assets              non-cash       (9.6)           9.6          -             -           -   
Other                             cash           (0.3)            -         (0.3)          0.1        (0.2) 
______________________________________________________________________________________________________________ 

DOWNSIZING THE ASIA PACIFIC 
HEADQUARTERS IN HONG KONG                      $(13.1)           5.4       $(7.7)         $2.0       $(5.7) 

Severance packages                cash           (4.6)           2.3        (2.3)          0.9        (1.4) 
Lease cancellations &
commitments                       cash           (5.5)           0.1        (5.4)          1.1        (4.3) 
Write-down of assets              non-cash       (3.0)           3.0          -             -           -   
______________________________________________________________________________________________________________ 
DOWNSIZING THE JAPAN
DISTRIBUTION CENTER                            $(31.6)         $25.4       $(6.2)         $0.9       $(5.3) 

Write-off of assets               non-cash      (12.5)          12.5          -             -           -   
Software development costs        cash/non      (19.1)          12.9        (6.2)          0.9        (5.3) 
                                  cash
______________________________________________________________________________________________________________ 
CANCELLATION OF ENDORSEMENT 
CONTRACTS                         cash          $(5.6)          $0.6      $(5.0)          $3.2       $(1.8) 
______________________________________________________________________________________________________________ 
EXITING CERTAIN MANUFACTURING 
OPERATIONS AT BAUER                            $(22.7)         $19.9      $(2.8)          $0.2       $(2.6) 

Write-down of assets              non-cash      (14.7)          14.7         -              -           -   
Divestiture of manufacturing 
facilities                        non-cash       (5.2)           5.2         -              -           -   
Lease cancellations & 
commitments                       cash           (1.6)            -        (1.6)           0.1        (1.5) 
Severance packages                cash           (1.2)            -        (1.2)           0.1        (1.1) 
______________________________________________________________________________________________________________ 
OTHER                                           $(7.1)           2.4      $(4.7)          $0.3       $(4.4) 

Cash                              cash           (0.6)            -        (0.6)           0.1        (0.5) 
Non-cash                          non-cash       (6.5)           2.4       (4.1)           0.2        (3.9) 
______________________________________________________________________________________________________________ 
Effect of foreign currency 
translation                                        -            $1.8       $1.8          $(0.3)       $1.5 
______________________________________________________________________________________________________________ 
______________________________________________________________________________________________________________ 
TOTAL                                         $(129.9)         $74.3     $(55.6)         $24.2      $(31.4)
______________________________________________________________________________________________________________ 
</TABLE>



NOTE 6 - Commitments and contingencies: 
         _____________________________ 
 
     There have been no other significant subsequent developments 
relating to the commitments and contingencies reported on the 
Company's most recent Form 10-K.  



Item 2. MANAGEMENT'S DISCUSSION AND ANALYSIS OF RESULTS OF OPERATIONS AND 
FINANCIAL CONDITION 
 
Operating Results
_________________

     Net income for the first quarter of fiscal year 1999 was $163.8 million, a 
35% decrease compared to the $253.1 million in the prior year's first quarter. 
Results for the first quarter were driven by a 9% decrease in consolidated 
revenues, a gross margin percentage drop of 220 basis points, and selling and 
administrative expenses, that while decreased in terms of absolute dollars, 
increased as a percentage of revenue.  Operations continue to be affected by
the economic crisis in the Asia Pacific region.  In order to better align its 
overall cost structure and organization with planned revenue levels, the 
Company plans on making certain cost cutting measures, including the
elimination of an additional 300 positions throughout its Asia Pacific region in
fiscal 1999. 

     Consolidated revenues for the quarter decreased 9%, or $261.3 million. 
 U.S. brand revenues declined $152.5 million, or 10%, with a 13% decrease in 
footwear and a 5% decrease in apparel revenues.  The $138.6 million decline in 
U.S. footwear revenues was a result of an 11% decrease in pairs sold and a 3% 
reduction in average selling price.  Most core footwear categories showed 
decreases for the quarter, however, Brand Jordan was up 104%, and outdoor was 
up 35%.  U.S. apparel revenues decreased $20.0 million for the quarter.  While 
the core category of basketball was down 20%, men's training and women's 
fitness were up 21% and 61%, respectively.

     Total revenues in Europe were up 12%, or $71.1 million.  Had the dollar 
remained constant, revenues would have increased 9%.  Apparel revenues 
increased 42% over last year, where footwear revenues were down 8%.  France,
Italy, Spain and Germany all had double digit increases in the quarter.

     Revenues in the Asia Pacific region decreased 46%, or $168.4 million.  
Had the dollar remained constant, revenues would have decreased 35%.  Footwear 
and apparel revenues were down 58% and 20%, respectively.  Revenues in Japan 
declined 53% (45% on a constant dollar basis).

     The Americas region, which includes Canada, Mexico and South America, 
decreased 15% compared to last year.  The strengthening of the dollar, 
primarily in Canada, had a significant effect on the quarter, as revenues 
would have decreased 10% on a constant dollar basis.

     Other Brands, which includes Bauer Inc., Cole Haan, Sports Specialties, 
and NIKE IHM (which includes what was formally Tetra Plastics), increased 12% 
to $132.1 million.  The increase was primarily due to Bauer's increase in ice 
hockey sales. 

The breakdown of revenues follows:


                                               Three months ended 
                                                    August 31,    
                                               __________________ 

                                                                         % 
                                          1998          1997           change 
                                          ____          ____           ______ 

U.S.A. REGION    
    
   FOOTWEAR                               $917.4       $1,056.0         -13% 
   APPAREL                                 405.2          425.2          -5% 
   EQUIPMENT AND OTHER                      25.2           19.1          32% 
                                        _______________________ 
 
   TOTAL U.S.A.                          1,347.8        1,500.3         -10% 
    
EUROPE REGION    
    
   FOOTWEAR                                354.2          384.0          -8% 
   APPAREL                                 310.8          218.3          42% 
   EQUIPMENT AND OTHER                      15.9            7.5         112% 
                                        _______________________ 

     TOTAL EUROPE                          680.9          609.8          12% 
    
ASIA PACIFIC REGION    
    
   FOOTWEAR                                111.1          264.1         -58% 
   APPAREL                                  82.0          103.0         -20% 
   EQUIPMENT AND OTHER                       6.0            0.4        1400% 
                                        _______________________ 

     TOTAL ASIA PACIFIC                    199.1          367.5         -46% 
    
AMERICAS REGION    
    
   FOOTWEAR                                 97.8          121.5         -20% 
   APPAREL                                  44.3           45.6          -3% 
   EQUIPMENT AND OTHER                       2.8            3.3         -15% 
                                        _______________________ 

     TOTAL AMERICAS                        144.9          170.4         -15% 
                                        _______________________ 
    
    TOTAL NIKE BRAND                     2,372.7        2,648.0         -10% 
    
OTHER BRANDS                               132.1          118.1          12% 
    
                                        _______________________ 

TOTAL REVENUES                          $2,504.8       $2,766.1          -9% 
                                        ========       ========          === 

     The Company's gross margin percentage for the first quarter was 37.6%, 
down from 39.8% in the prior year.  Margins were adversely affected by 
continued efforts to liquidate the Company's closeout inventories around the 
world, particularly in Asia and in U.S. apparel.  In Europe margins were also 
affected by increased sales of lower priced product and the effect of the 
strengthening US dollar, inhibiting the Company's ability to price product 
competitively. 
 
     Selling and administrative expenses decreased 1% from last year's 
first quarter, but were up as a percentage of revenues, to 26.1% compared to 
23.8%.  While sports marketing expenses increased with significant 
expenditures surrounding the World Cup event in France, wage-related 
expenses were up less than 1% and advertising spending was down, more than 
offsetting the increase in sports marketing expenses.  Selling and 
administrative spending reflects management's continuing efforts to control 
expenditures in a changing industry and general economic environment while not 
jeopardizing long-term growth objectives.  Selling and administrative expenses 
for the full year are expected to be slightly higher than last year's levels 
as a percentage of revenue.

     Interest expense decreased in the first quarter compared to last year 
as less short term debt was needed to finance lower levels of inventories 
and accounts receivable.  Other expense also decreased from the prior 
year, mainly due to less foreign currency transaction losses, offset by 
decreased profit sharing expense and lower interest income.

     The Company's effective tax rate for the quarter was 39.5% compared to 
38.5% in the prior year.  The increase in the rate was primarily due to the 
non-deductibility of certain foreign entity losses. 

     Worldwide futures and advance orders for NIKE brand athletic footwear and 
apparel scheduled for delivery from September 1998 through January 1999 
totaled $3.2 billion, 15% lower than such orders for the same period last 
year.  These orders and the percentage change in these orders are not 
necessarily indicative of the change in revenues which the Company will 
experience for subsequent periods.  This is due to potential shifts in the mix 
of advance orders in relation to at once orders and varying cancellation 
rates.  Finally exchange rate fluctuations will also cause differences in the 
comparisons. 

     During the fourth quarter of fiscal 1998, the Company recorded a 
restructuring charge of $129.9 million as a result of certain of the Company's 
actions to better align its overall cost structure and organization with 
planned revenue levels. The restructuring activities (shown below in tabular 
format) primarily related to: 1) the elimination of job responsibilities 
company-wide, resulting in costs to sever employees and related asset write-
downs and lease abandonments related to the affected employees; 2) the 
relocation of, and elimination of, certain job responsibilities of the Asia 
Pacific headquarters in Hong Kong, resulting in reduction in workforce, lease 
abandonments and other costs of downsizing the Hong Kong headquarters; 3) the 
downsizing of the Company's Japan distribution center, resulting in the write-
down of assets no longer in use; 4) the cancellation of certain non-strategic 
long-term endorsement contracts, resulting in one-time termination fees; 
and 5) the decision to exit certain manufacturing operations of the Bauer 
subsidiary, resulting in the reduction in manufacturing related jobs, the 
write-down of assets no longer in use and the estimated loss on divestiture of 
certain manufacturing plants.

     A total of 1,208 employees were terminated due to the above activities, 
1,135 of which have left the Company as of August 31, 1998.

     No increases to the original estimated restructuring charge were made 
during the first quarter of fiscal 1999.  All activity during the quarter 
related to cash payments to settle severance agreements, lease commitments, 
endorsement contracts and other various items.  Future cash outlays are 
anticipated to be completed by the end of this fiscal year, excluding certain 
lease commitments that will continue through July 2001.



Detail of the restructuring charge is as follows:
<TABLE>
<CAPTION>
<S>                             <C>          <C>              <C>         <C>           <C>         <C>
(in millions)
DESCRIPTION                     CASH/NON-    RESTRUCTURING    ACTIVITY     RESERVE      ACTIVITY     RESERVE 
                                  CASH          CHARGE                    BALANCE AT                BALANCE AT 
                                                                           5/31/98                   8/31/98
______________________________________________________________________________________________________________ 

ELIMINATION OF JOB 
RESPONSIBILITES COMPANY-
WIDE                                           $(49.8)         $18.8      $(31.0)        $17.9      $(13.1)

Severance packages                cash          (29.1)           9.0       (20.1)         13.9        (6.2) 
Lease cancellations &
commitments                       cash          (10.8)           0.2       (10.6)          3.9        (6.7) 
Write-down of assets              non-cash       (9.6)           9.6          -             -           -   
Other                             cash           (0.3)            -         (0.3)          0.1        (0.2) 
______________________________________________________________________________________________________________ 

DOWNSIZING THE ASIA PACIFIC 
HEADQUARTERS IN HONG KONG                      $(13.1)           5.4       $(7.7)         $2.0       $(5.7) 

Severance packages                cash           (4.6)           2.3        (2.3)          0.9        (1.4) 
Lease cancellations &
commitments                       cash           (5.5)           0.1        (5.4)          1.1        (4.3) 
Write-down of assets              non-cash       (3.0)           3.0          -             -           -   
______________________________________________________________________________________________________________ 
DOWNSIZING THE JAPAN
DISTRIBUTION CENTER                            $(31.6)         $25.4       $(6.2)         $0.9       $(5.3) 

Write-off of assets               non-cash      (12.5)          12.5          -             -           -   
Software development costs        cash/non      (19.1)          12.9        (6.2)          0.9        (5.3) 
                                  cash
______________________________________________________________________________________________________________ 
CANCELLATION OF ENDORSEMENT 
CONTRACTS                         cash          $(5.6)          $0.6      $(5.0)          $3.2       $(1.8) 
______________________________________________________________________________________________________________ 
EXITING CERTAIN MANUFACTURING 
OPERATIONS AT BAUER                            $(22.7)         $19.9      $(2.8)          $0.2       $(2.6) 

Write-down of assets              non-cash      (14.7)          14.7         -              -           -   
Divestiture of manufacturing 
facilities                        non-cash       (5.2)           5.2         -              -           -   
Lease cancellations & 
commitments                       cash           (1.6)            -        (1.6)           0.1        (1.5) 
Severance packages                cash           (1.2)            -        (1.2)           0.1        (1.1) 
______________________________________________________________________________________________________________ 
OTHER                                           $(7.1)           2.4      $(4.7)          $0.3       $(4.4) 

Cash                              cash           (0.6)            -        (0.6)           0.1        (0.5) 
Non-cash                          non-cash       (6.5)           2.4       (4.1)           0.2        (3.9) 
______________________________________________________________________________________________________________ 
Effect of foreign currency 
translation                                        -            $1.8       $1.8          $(0.3)       $1.5 
______________________________________________________________________________________________________________ 
______________________________________________________________________________________________________________ 
TOTAL                                         $(129.9)         $74.3     $(55.6)         $24.2      $(31.4)
______________________________________________________________________________________________________________ 
</TABLE>


     In June 1998, the Financial Accounting Standards Board issued Statement 
of Financial Accounting Standards No. 133, "Accounting for Derivative 
instruments and Hedging Activities" (FAS 133).  FAS 133 is effective for all 
fiscal quarters of all fiscal years beginning after June 15, 1999 (June 1, 2000 
for the Company).  This statement will require the Company to recognize all 
derivatives on the balance sheet at fair value.  Changes in the fair value of 
derivatives will be recorded in current earnings or other comprehensive income, 
depending on the intended use of the derivative and the resulting designation.  
The ineffective portion of all hedges will be recognized in current-period 
earnings.  Management of the Company has not yet determined the impact that the 
adoption of FAS 133 will have on the Company's results from operations or its 
financial position.

Year 2000 issue
_______________

	The year 2000 issue is the result of computer programs using two digits 
rather than four to define the applicable year.  Such software may recognize a 
date using "00" as the year 1900 rather than the year 2000.  This could result 
in system failures or miscalculations leading to disruptions in the Company's 
activities and operations (the "year 2000" or "Y2K" issue).  If the Company or 
its significant suppliers or customers fail to make necessary modifications, 
conversions, and contingency plans on a timely basis, the year 2000 issue 
could have a material adverse effect on NIKE's business, operations, cash 
flow, and financial condition.  However, the effect cannot be quantified at 
this time because NIKE cannot accurately estimate the magnitude, duration, or 
ultimate impact of noncompliance by suppliers, customers, and third parties 
that have no direct relationship to NIKE.  The Company believes that its 
competitors face a similar risk.  Although not quantifiable, the disclosure 
below is intended to summarize NIKE's actions to minimize that risk.

	In May 1997, the Company established a corporate-wide project team to 
identify non-compliant software and complete the corrections or plans required 
to mitigate the year 2000 issue.  NIKE has identified three categories of 
software and systems that require attention:  

(1)	information technology ("IT") systems, such as mainframes, PCs, 
networks, and production control system, 

(2)	non-IT systems, such as equipment, machinery, climate control, and 
security systems, which may contain microcontrollers with embedded 
technology, and 

(3)	partner (supplier and customer) IT and non-IT systems.  

     The Company intends to fix or replace non-compliant IT and non-IT 
software and systems through the following project phases:

(1)	inventory systems, 

(2) 	assess risks and impact, 

(3)	prioritize projects, 

(4)	fix, replace, or develop contingency plans for non-compliant 
systems, 

(5)	test and on-going quality control, and 

(6)	audit results.  

Currently, NIKE's remediation projects are at different phases of completion.  
Remediation and testing activities are underway on all of the Company's core 
business applications. NIKE engages the services of independent consultants to 
analyze and develop testing standards, quality assurance, and contingency
plans. NIKE's internal auditing department audits the process and remediation
testing, and NIKE's independent auditors, PricewaterhouseCoopers LLP, will,
in turn, audit those results. 

	NIKE's assessments have identified 121 major internal I.T. remediation 
projects worldwide.  Forty-three of them have been completed (including 
testing).  NIKE has performed approximately 50 percent of the work believed to 
be required on the remaining projects.  The Company's current target is to 
resolve compliance issues in critical business information systems by December 
31, 1998.  This target date has not changed since NIKE's previous statement on 
the year 2000 issue in its 1998 Form 10-K. 

	The Company is also assessing the compliance of its major customers and 
suppliers.  NIKE has relationships with certain significant suppliers and 
customers in most of the locations in which it operates. The level of 
preparedness of significant suppliers and customers can very greatly from 
country to country.  These relationships are material to many local operations 
and, in the aggregate, are material to the Company.  NIKE relies on suppliers to
timely deliver a broad range of goods and services worldwide, including raw 
materials, footwear, apparel, accessories, equipment, advertising, 
transportation services, banking services, telecommunications and utilities.  
Moreover, NIKE's suppliers rely on countless other suppliers, over which NIKE 
may have little or no influence regarding year 2000 compliance.  NIKE believes 
that suppliers and customers presents  the area of greatest risk to the Company 
in part because of the Company's limited ability to influence actions of third 
parties, and in part because of the Company's inability to estimate the level 
and impact of noncompliance of third parties throughout the extended supply 
chain.

	NIKE is sending surveys to and conducting formal communications with its 
significant suppliers and customers to determine the extent to which it may be 
affected by those third parties' Y2K preparedness plans.  Some of NIKE's 
significant suppliers and customers have not responded to inquiries from NIKE, 
have refused to respond for liability reasons, or have not responded with 
sufficient detail for NIKE to determine (a) whether the supplier or customer is 
or timely will be Y2K compliant, or (b) if any noncompliance will have a 
material adverse effect on NIKE's business or financial condition.  In the 
absence of adequate responses and disclosures, NIKE is attempting to make 
independent assessments of significant vendors and customers.  However, a 
compliance failure by a major supplier or customer, or one of their suppliers or
customers, could have a material adverse effect on NIKE's business or financial 
condition.  The size of that effect cannot be quantified at this time because of
variables such as the type and importance of the non-responding suppliers and 
customers, the unknown level and duration of noncompliance of suppliers and 
customers (and their suppliers and customers), the possible effect on NIKE's 
operations, and NIKE's ability to respond.  Thus, there can be no assurance that
there will not be a material adverse effect on the Company if third party 
governmental or business entities do not convert or replace their systems in a 
timely manner and in a way that is compatible with the Company's systems. 

	As a result, in some cases NIKE will develop contingency plans that 
assume some estimated level of noncompliance by, or business disruption to, 
suppliers and customers.  The Company intends to have contingency plans 
developed by mid-1999 for significant suppliers and customers determined to be 
at high risk of noncompliance or business disruption.  The contingency plans 
will be developed on a case-by-case basis, and may include booking orders and 
producing products before anticipated business disruptions, manual intervention,
or finding alternative suppliers.  Even so, judgments regarding contingency 
plans - such as how to develop them and to what extent - are themselves subject 
to many variables and uncertainties.  There can be no assurance that NIKE will 
correctly anticipate the level, impact or duration of noncompliance by suppliers
and customers that provide inadequate information, or that its contingency plans
will be sufficient to mitigate the impact.  Thus, some material adverse effect 
to NIKE may result from one or more third parties regardless of defensive 
contingency plans.

	Costs related to the year 2000 issue are funded through operating cash 
flows.  Through the first quarter of fiscal 1999, the Company expended 
approximately $23 million in remediation efforts, including the cost of new 
software and modifying the applicable code of existing software.  Approximately 
$6.4 million of these expenditures was for new hardware and software, and has 
been capitalized.  The remainder has been expensed as incurred.  The Company 
estimates total costs related to the year 2000 issue will be in the range of
$45 to $50 million, approximately $10 million of which will be capitalized.  The
Company presently believes that the total cost of achieving year 2000 compliant 
systems is not expected to be material to NIKE's financial condition, liquidity,
or results of operations.

	Estimates of time, cost, and risk estimates are based on currently 
available information.  Developments that could affect estimates include, but 
are not limited to, the availability and cost of trained personnel; the ability 
to locate and correct all relevant computer code and systems; cooperation and 
remediation success of the Company's suppliers and customers (and their 
suppliers and customers); and the ability to correctly anticipate risks and 
implement suitable contingency plans in the event of system failures at NIKE or 
its suppliers and customers (and their suppliers and customers).

LIQUIDITY AND CAPITAL RESOURCES 
 
     The Company's financial position remained strong at August 31, 1998.  
Compared to May 31, 1998, total assets decreased 2%, or $92.8 million, to 
$5.3 billion.  Shareholder's equity increased $87.5 million, or 2.7%, 
remaining at $3.3 billion.  Working capital increased $47.4 million, to 
$1.9 billion, and the Company's current ratio was 2.22:1 at August 31, 1998 
compared to 2.07:1 at May 31, 1998. 

     Despite lower net income compared with the first quarter of fiscal 1998, 
cash provided by operations increased by $231.5 million to $368.9 million for 
the quarter ended August 31, 1998.  The most significant affect on cash 
provided by operations was the change in the Company's working capital.  At 
August 31, 1998, cash provided by operations was positively affected by changes 
in working capital, primarily the liquidation of inventory since May 31, 1998.
The decreased inventory levels reflect the Company's continued effort to 
reduce overall quantities, particularly closeout product.  Footwear closeout 
levels fell in nearly all regions, which more than offset the slight buildup 
of closeout apparel inventories in the U.S. and Europe.  

     Additions to property, plant and equipment for the first quarter of fiscal
1999 were $85.6 million, split evenly between the U.S. and non-U.S. 
operations, compared to $108.7 million for the first three months of fiscal 
1998.  Additions in the U.S. were comprised primarily of U.S. headquarters 
expansion, customer service distribution facilities, ongoing investment in 
systems infrastructure, and retail expansion. Outside the U.S., the majority 
of the increase related to expansion of the customer service distribution 
center in Europe and retail expansion in all regions. 
 
     Management believes that significant funds generated by operations, 
together with access to sufficient sources of funds, will adequately meet its 
anticipated operating, global infrastructure expansion and capital needs. 
Significant short- and long-term lines of credit are maintained with banks 
which, along with cash on hand, provide adequate operating liquidity. 
Liquidity is also provided by the Company's commercial paper program, under 
which there was $0.3 million outstanding at August 31, 1998. 
 
     Dividends per share of common stock for the first quarter of fiscal 1999 
was $.12 per share compared to $.10 per share for the first quarter of fiscal 
1998.

     As of August 31, 1998, the Company has purchased a total of 2.5 million 
shares of NIKE's Class B common stock for $105.9 million in the open market 
since the $1 billion share repurchase program was approved in December 
1997.  During the first quarter, the Company purchased a total of 1.3 million 
shares for $52.0 million.  Funding has, and is expected to continue to, come 
from operating cash flow in conjunction with short-term borrowings.  The 
timing and the amount of shares purchased will be dictated by working 
capital needs and stock market conditions. 

Special Note Regarding Forward-Looking Statements
and Reports Analyst Reports

     Certain written and oral statements made or incorporated by reference 
from time to time by NIKE or its representatives in this report, other 
reports, filings with the Securities and Exchange Commission, press releases, 
conferences, or otherwise, are "forward-looking statements" within the meaning 
of the Private Securities Litigation Reform Act of 1995 ("the Act").  Forward-
looking statements include, without limitation, any statement that may predict, 
forecast, indicate, or imply future results, performance, or achievements, and 
may contain the words "believe," "anticipate," "expect," "estimate," "project," 
"will be," "will continue," "will result," or words or phrases of similar 
meaning.  Forward-looking statements involve risks and uncertainties which may 
cause actual results to differ materially from the forward-looking statements.  
The risks and uncertainties are detailed from time to time in reports filed by 
NIKE with the S.E.C., including Forms 8-K, 10-Q, and 10-K, and include, among 
others, the following:  international, national and local general economic and 
market conditions (including the current Asian economic problems); the size and 
growth of the overall athletic footwear, apparel, and equipment markets; intense
competition among designers, marketers, distributors and sellers of athletic 
footwear, apparel, and equipment for consumers and endorsers; demographic 
changes; changes in consumer preferences; popularity of particular designs, 
categories of products, and sports; seasonal and geographic demand for NIKE 
products; the size, timing and mix of purchases of NIKE's products; fluctuations
and difficulty in forecasting operating results, including, without limitation, 
the fact that advance "futures" orders may not be indicative of future revenues 
due to the changing mix of futures and at-once orders; the ability of NIKE to 
sustain, manage or forecast its growth and inventories; new product development 
and introduction; the ability to secure and protect trademarks, patents, and 
other intellectual property; performance and reliability of products; customer 
service; adverse publicity; the loss of significant customers or suppliers; 
dependence on distributors; business disruptions; disruptions due to Year 2000 
noncompliance by NIKE, its suppliers or customers (or their suppliers or 
customers); increased costs of freight and transportation to meet delivery 
deadlines; changes in business strategy or development plans; general risks 
associated with doing business outside the United States, including, without 
limitation, import duties, tariffs, quotas and political and economic 
instability; changes in government regulations; liability and other claims 
asserted against NIKE; the ability to attract and retain qualified personnel; 
and other factors referenced or incorporated by reference in this report and 
other reports.  

     The risks included here are not exhaustive.  Other sections of this 
report may include additional factors which could adversely impact NIKE's 
business and financial performance.  Moreover, NIKE operates in a very 
competitive and rapidly changing environment.  New risk factors emerge from 
time to time and it is not possible for management to predict all such risk 
factors, nor can it assess the impact of all such risk factors on NIKE's 
business or the extent to which any factor, or combination of factors, may 
cause actual results to differ materially from those contained in any forward-
looking statements.  Given these risks and uncertainties, investors should not 
place undue reliance on forward-looking statements as a prediction of actual 
results.

     Investors should also be aware that while NIKE does, from time to time, 
communicate with securities analysts, it is against NIKE"s policy to disclose 
to them any material non-public information or other confidential commercial 
information.  Accordingly, shareholders should not assume that NIKE agrees with 
any statement or report issued by any analyst irrespective of the content of 
the statement or report.  Furthermore, NIKE has a policy against issuing or 
confirming financial forecasts or projections issued by others.  Thus, to the 
extent that reports issued by securities analysts contain any projections, 
forecasts or opinions, such reports are not the responsibility of NIKE.



                           Part II - Other Information 
 
 .
Item 1.   Legal Proceedings: 
 
     There have been no material changes from the information previously 
reported under Item 3 of the Company's Annual Report on Form 10-K for the 
fiscal year ended May 31, 1998. 
 
Item 4.  Submission of Matters to a Vote of Security Holders 
 
     The Company's annual meeting of shareholders was held on September 23, 
1998.  The shareholders elected for the ensuing year all of management's 
nominees for the Board of Directors and ratified the appointment of Price 
WaterhouseCoopers LLP as independent accountants for fiscal 1999.  Shareholder 
proposal 3 regarding independence standard and shareholder proposal 4 regarding 
executive compensation were defeated.
 
The voting results are as follows: 
 
 
Election of Directors 
 
                                       Votes Cast 
 
                           For          Withheld    Broker Non-Votes 
Directors 
Elected by holders of 
Class A Common Stock: 
 
Ralph D. DeNunzio       95,587,426        -0-           -0- 
Richard K. Donahue      95,587,426        -0-           -0- 
Douglas G. Houser       95,587,426        -0-           -0- 
John E. Jaqua           95,587,426        -0-           -0- 
Philip H. Knight        95,587,426        -0-           -0- 
Kenichi Ohmae           95,587,426        -0-           -0- 
Charles W. Robinson     95,587,426        -0-           -0- 
A. Michael Spence       95,587,426        -0-           -0- 
John R. Thompson, Jr.   95,587,426        -0-           -0- 
 
Elected by holders of 
Class B Common Stock: 
 
William J. Bowerman     157,194,260    3,705,820        -0- 
Thomas E. Clarke        157,599,867    3,300,213        -0- 
Jill K. Conway          157,791,013    3,109,067        -0- 
Delbert J. Hayes        157,588,017    3,312,063        -0-
 
                                                                    Broker 
                             For          Against      Abstain    Non-Votes 
Proposal 2 - 
Ratify the appointment 
of PricewaterhouseCoopers
as independent accountants:
 
Class A and Class B 
Common Stock Voting 
Together                 255,530,472       632,688    363,177         -0- 
 
 
Proposal 3 - 
Shareholder proposal 
independence standard: 
 
Class A and Class B 
Common Stock Voting 
Together                  33,355,696    182,910,111   1,605,329    38,655,201 
 
 
Proposal 4 - 
Shareholder proposal 
executive compensation 
 
Class A and Class B 
Common Stock Voting 
Together                   5,653,217    208,378,770   3,839,149    38,655,201 

Item 6.   Exhibits and Reports on Form 8-K: 
 
 
   (a)  EXHIBITS: 
 
    3.1 Restated Articles of Incorporation, as amended (incorporated by 
        reference from Exhibit 3.1 to the Company's Quarterly Report on 
        Form 10-Q for the fiscal quarter ended August 31, 1995). 
 
    3.2 Third Restated Bylaws, as amended (incorporated by reference 
        from Exhibit 3.2 to the Company's Quarterly Report on Form 10-Q for 
        the fiscal quarter ended August 31, 1995). 
 
    4.1 Restated Articles of Incorporation, as amended (see Exhibit 3.1). 
 
    4.2 Third Restated Bylaws, as amended (see Exhibit 3.2). 
 
    4.3 Form of Indenture between the Company and The First National Bank 
        of Chicago, as Trustee (incorporated by reference from Exhibit 
        4.01 to Amendment No. 1 to Registration Statement No. 333-15953 
        filed by the Company on November 26, 1996. 
 
   10.1 Credit Agreement dated as of September 15, 1995 among NIKE, Inc., 
        Bank of America National Trust & Savings Association, 
        individually and as Agent, and the other banks party thereto 
        (incorporated by reference from the Company's Quarterly Report 
        on Form 10-Q for the fiscal quarter ended August 31, 1995).
 
   10.2 Form of non-employee director Stock Option Agreement (incorporated 
        by reference from Exhibit 10.3 to the Company's Annual Report on 
        Form 10-K for the fiscal year ended May 31, 1993).* 
 
   10.3 Form of Indemnity Agreement entered into between the Company and 
        each of its officers and directors (incorporated by reference from 
        the Company's definitive proxy statement filed in connection with 
        its annual meeting of shareholders held on September 21, 1987).
 
   10.4 NIKE, Inc. Restated Employee Incentive Compensation Plan 
        (incorporated by reference from Registration Statement No. 33-29262 
        on Form S-8 filed by the Company on June 16, 1989).* 
 
   10.5 NIKE, Inc. 1990 Stock Incentive Plan (incorporated by reference 
        from the Company's definitive proxy statement filed in connection 
        with its annual meeting of shareholders held on September 22, 1997).* 
 
   10.6 NIKE, Inc. Executive Performance Sharing Plan (incorporated 
        by reference from the Company's definitive proxy statement filed 
        in connection with its annual meeting of shareholders held on 
        September 18, 1995).* 
 
   10.7 NIKE, Inc. Long-Term Incentive Plan (incorporated by reference 
        from the Company's definitive proxy statement filed in connection 
        with its annual meeting of shareholders held on September 22, 1997).* 
 
   10.8 Collateral Assignment Split-Dollar Agreement between NIKE, Inc. 
        and Philip H. Knight dated March 10, 1994 (incorporated by 
        reference from Exhibit 10.7 to the Company's Annual Report on 
        Form 10-K for he fiscal year ended May 31, 1994).*
 
   12.1 Computation of Ratio of Earnings to Charges. 
 
   27   Financial Data Schedule. 
 
* Management contract or compensatory plan or arrangement. 
 
 
                                   SIGNATURES 
 
     Pursuant to the requirements of the Securities Exchange Act of 1934, 
the Registrant has duly caused this report to be signed on its behalf by 
the  undersigned thereunto duly authorized. 
 
                              NIKE, Inc. 
                              An Oregon Corporation 
  
                              BY:/s/Robert E. Harold 
                                 ________________________ 
 
                                 Robert E. Harold 
                                 Interim Chief Financial Officer 
 
 
DATED:  October 15, 1998 
 
 

 
 
                                  NIKE, INC. 
                  COMPUTATION OF RATIO OF EARNINGS TO CHARGES 
 
                                         Three Months Ended 
                                             August 31, 
                                         __________________ 

                                        1998           1997 
                                        ____           ____ 
 
                                           (in millions) 
 
Net income                             $163.8         $253.1 
Income taxes                            107.0          158.5 
                                       ______         ______ 
 
      Income before income taxes        270.8          411.6 
                                       ______          _____ 
 
Add fixed charges 
      Interest expense (A)               15.6           17.2 
      Interest component of leases (B)   10.4           10.1 
                                       ______         ______ 
 
Total fixed charges                      26.0           27.3 
                                       ______         ______ 
 
Earnings before income taxes and 
      fixed charges (C)                $295.4         $438.6 
                                       ======         ====== 
Ratio of earnings to total fixed 
      charges                           11.36          16.07 
                                       ======         ======= 
 
(A) Interest expense includes both expensed and capitalized. 
(B) Interest component of leases includes one-third of rental expense, 
    which approximates the interest component of operating leases. 
(C) Earnings before income taxes and fixed charges is exclusive of 
    capitalized interest. 
  
 


<TABLE> <S> <C>
 
<ARTICLE> 5 
<LEGEND> 
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM 
THE AUGUST 31, 1998 FORM 10-Q AND IS QUALIFIED IN ITS ENTIRETY BY 
REFERENCE TO SUCH FINANCIAL STATEMENTS. 
</LEGEND> 
<MULTIPLIER> 1,000,000 
        
<S>                             <C> 
<PERIOD-TYPE>                   3-MOS 
<FISCAL-YEAR-END>                          MAY-31-1999 
<PERIOD-END>                               AUG-31-1998 
<CASH>                                             168 
<SECURITIES>                                         0 
<RECEIVABLES>                                    1,755 
<ALLOWANCES>                                        72 
<INVENTORY>                                      1,160 
<CURRENT-ASSETS>                                 3,409 
<PP&E>                                           1,879 
<DEPRECIATION>                                     702 
<TOTAL-ASSETS>                                   5,305 
<CURRENT-LIABILITIES>                            1,533 
<BONDS>                                            376 
<COMMON>                                             3 
                                0 
                                          0 
<OTHER-SE>                                       3,346 
<TOTAL-LIABILITY-AND-EQUITY>                     5,305 
<SALES>                                          2,505 
<TOTAL-REVENUES>                                 2,505 
<CGS>                                            1,563 
<TOTAL-COSTS>                                    1,563 
<OTHER-EXPENSES>                                   650 
<LOSS-PROVISION>                                     7 
<INTEREST-EXPENSE>                                  14 
<INCOME-PRETAX>                                    271 
<INCOME-TAX>                                       107 
<INCOME-CONTINUING>                                164 
<DISCONTINUED>                                       0 
<EXTRAORDINARY>                                      0 
<CHANGES>                                            0 
<NET-INCOME>                                       164 
<EPS-PRIMARY>                                      .57 
<EPS-DILUTED>                                      .56 
         

</TABLE>


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