WPL HOLDINGS INC
S-8, 1994-02-09
ELECTRIC & OTHER SERVICES COMBINED
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                                                     Registration No. 33-    
                                                                           

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C.  20549
                           ___________________________

                                    FORM S-8
                             REGISTRATION STATEMENT
                                      Under
                           THE SECURITIES ACT OF 1933
                               __________________

                               WPL Holdings, Inc.
             (Exact name of registrant as specified in its charter)

     Wisconsin                                     39-1380265
    (State or other jurisdiction                (I.R.S. Employer 
   of incorporation or organization)           Identification No.)
                        
       222 West Washington Avenue
              P.O. Box 2568
           Madison, Wisconsin                          53701-2568
(Address of principal executive offices)               (Zip Code)


                        Wisconsin Power and Light Company
                 Employees' Retirement Savings Plan A and Plan B
                            (Full title of the plans)

          Erroll B. Davis, Jr.                          Copy to:
 President and Chief Executive Officer
           WPL Holdings, Inc.                   Benjamin F. Garmer, III
       222 West Washington Avenue                   Foley & Lardner
             P.O. Box 2568                     777 East Wisconsin Avenue
     Madison, Wisconsin  53701-2568            Milwaukee, Wisconsin 53202
             (608) 252-4888                          (414) 271-2400
(Name, address and telephone number, including area
      code, of agent for service)
                           __________________________

                         CALCULATION OF REGISTRATION FEE
   <TABLE>
   <CAPTION>

          Title of            Amount         Proposed        Proposed
      Securities to be         to be         Maximum         Maximum       Amount of
         Registered        Registered(1)     Offering       Aggregate     Registratio
                                              Price         Offering         n Fee
                                            Per Share         Price
<S>                                         <C>           <C>                <C>
Common Stock, $.01 par
     value, with
     attached Common
     Stock Purchase       450,000 shares
     Rights   . . . . .   and rights        $29.375(2)    $13,218,750(2)     $4,559


   <FN>
   (1)      Each share of WPL Holdings, Inc. Common Stock issued will have
            attached thereto one Common Stock Purchase Right.

   (2)      Estimated pursuant to Rule 457(c) and (h) under the Securities
            Act of 1933 solely for the purpose of calculating the
            registration fee based on the average of the high and low prices
            for WPL Holdings, Inc. Common Stock as reported on the New York
            Stock Exchange on February 7, 1994.  The value attributable to
            the Rights is reflected in the price of the Common Stock.
   </TABLE>

                        _________________________________

            In addition, pursuant to Rule 416(c) under the Securities Act of
   1933, this Registration Statement also covers an indeterminate amount of
   interests to be offered or sold pursuant to the employee benefit plans
   described herein.

   <PAGE>

                                     PART I 

              INFORMATION REQUIRED IN THE SECTION 10(a) PROSPECTUS

             The document or documents containing the information specified
   in Part I are not required to be filed with the Securities and Exchange
   Commission (the "Commission") as part of this Form S-8 Registration
   Statement. 

                                     PART II

               INFORMATION REQUIRED IN THE REGISTRATION STATEMENT

   Item 3.   Incorporation of Documents by Reference.

             The following documents filed by WPL Holdings, Inc. (the
   "Company") or the Wisconsin Power and Light Company Employees' Retirement
   Savings Plan A and Plan B (the "Plans") with the Commission are hereby
   incorporated herein by reference:

             1.  The Company's Annual Report on Form 10-K for the year ended
   December 31, 1992, as amended by the Company's Form 10-K/A dated February
   7, 1994.

             2.  The Company's Quarterly Reports on Form 10-Q for the
   quarters ended March 31, 1993, June 30, 1993 and September 30, 1993.

             3.  The Company's Current Report on Form 8-K dated February 18,
   1993.

             4.  The description of the Company's Common Stock contained in
   Item 4 of the Company's Registration Statement on Form 8-B, dated as of
   April 1, 1988, including any amendment or report filed for the purpose of
   updating such description.

             5.  The description of the Company's Common Stock Purchase
   Rights contained in Item 1 of the Company's Registration Statement on Form
   8-A, dated February 27, 1989, including any amendment or report filed for
   the purpose of updating such description.

             All documents subsequently filed by the Company or the Plans
   pursuant to Sections 13(a), 13(c), 14 or 15(d) of the Securities Exchange
   Act of 1934, as amended, after the date of filing of this Registration
   Statement and prior to such time as the Company files a post-effective
   amendment to this Registration Statement which indicates that all
   securities offered hereby have been sold or which deregisters all
   securities then remaining unsold shall be deemed to be incorporated by
   reference in this Registration Statement and to be a part hereof from the
   date of filing of such documents.

   Item 4.   Description of Securities.

             Not applicable.

   Item 5.   Interests of Named Experts and Counsel.

             Not applicable.

   Item 6.   Indemnification of Directors and Officers.

             Pursuant to the Wisconsin Business Corporation Law and the
   Company's By-laws, directors and officers of the Company are entitled to
   mandatory indemnification from the Company against certain liabilities and
   expenses (i) to the extent such officers or directors are successful in
   the defense of a proceeding and (ii) in proceedings in which the director
   or officer is not successful in defense thereof, unless it is determined
   that the director or officer breached or failed to perform his or her
   duties to the Company and such breach or failure constituted:  (a) a
   willful failure to deal fairly with the Company or its shareowners in
   connection with a matter in which the director or officer had a material
   conflict of interest; (b) a violation of the criminal law unless the
   director or officer had reasonable cause to believe his or her conduct was
   lawful or had no reasonable cause to believe his or her conduct was
   unlawful; (c) a transaction from which the director or officer derived an
   improper personal profit; or (d) willful misconduct.  It should be noted
   that the Wisconsin Business Corporation Law specifically states that it is
   the public policy of Wisconsin to require or permit indemnification in
   connection with a proceeding involving securities regulation, as described
   therein, to the extent required or permitted as described above. 
   Additionally, under the Wisconsin Business Corporation Law, directors of
   the Company are not subject to personal liability to the Company, its
   shareowners or any person asserting rights on behalf thereof for certain
   breaches or failures to perform any duty resulting solely from their
   status as directors except in circumstances paralleling those in
   subparagraphs (a) through (d) outlined above.

             The indemnification provided by the Wisconsin Business
   Corporation Law and the Company's By-laws is not exclusive of any other
   rights to which a director or officer may be entitled.  The general effect
   of the foregoing provisions may be to reduce the circumstances which an
   officer or director may be required to bear the economic burden of the
   foregoing liabilities and expenses.

             The Company maintains a liability insurance policy for its
   directors and officers as permitted by Wisconsin law which may extend to,
   among other things, liability arising under the Securities Act of 1933, as
   amended.

   Item 7.   Exemption from Registration Claimed.

             Not Applicable.

   Item 8.   Exhibits.

             The following exhibits have been filed (except where otherwise
   indicated) as part of this Registration Statement:

   Exhibit No.                             Exhibit

     (4.1)        Wisconsin Power and Light Company Employees' Retirement
                  Savings Plan A, as amended to date.

     (4.2)        Wisconsin Power and Light Company Employees' Retirement
                  Savings Plan B, as amended to date.

     (4.3)        Trust Agreement relating to the Wisconsin Power and Light
                  Company Employees' Retirement Savings Plan A and Plan B, as
                  amended to date.

     (4.4)        Rights Agreement, dated as of February 22, 1989, between
                  WPL Holdings, Inc. and Morgan Shareholder Services Trust
                  Company (incorporated by reference to Exhibit 4 to WPL
                  Holdings, Inc.'s Current Report on Form 8-K dated February
                  27, 1989)

     (5)          Opinion of Foley & Lardner

     (23.1)       Consent of Arthur Andersen & Co.

     (23.2)       Consent of Foley & Lardner (contained in Exhibit (5))

     (24)         Power of Attorney relating to subsequent amendments
                  (included on the signature page to this Registration
                  Statement)

             The undersigned Registrant hereby undertakes to submit the
   Plans, as amended, to the Internal Revenue Service ("IRS") in a timely
   manner and will make all changes required by the IRS in order to continue
   the qualification of the Plans under Section 401 of the Internal Revenue
   Code of 1986, as amended.

   Item 9.   Undertakings.

             (a)  The undersigned Registrant hereby undertakes:

             (1)  To file, during any period in which offers or sales are
   being made, a post-effective amendment to this Registration Statement to
   include any material information with respect to the plan of distribution
   not previously disclosed in the Registration Statement or any material
   change to such information in the Registration Statement.

             (2)  That, for the purpose of determining any liability under
   the Securities Act of 1933, each such post-effective amendment shall be
   deemed to be a new registration statement relating to the securities
   offered herein, and the offering of such securities at that time shall be
   deemed to be the initial bona fide offering thereof.

             (3)  To remove from registration by means of a post-effective
   amendment any of the securities being registered which remain unsold at
   the termination of the offering.

             (b)  The undersigned Registrant hereby undertakes that, for
   purposes of determining any liability under the Securities Act of 1933,
   each filing of the Registrant's annual report pursuant to Section 13(a) or
   Section 15(d) of the Securities Exchange Act of 1934 (and, where
   applicable, each filing of an employee benefit plan's annual report
   pursuant to Section 15(d) of the Securities Exchange Act of 1934) that is
   incorporated by reference in this Registration Statement shall be deemed
   to be a new registration statement relating to the securities offered
   herein, and the offering of such securities at that time shall be deemed
   to be the initial bona fide offering thereof.

             (c)  Insofar as indemnification for liabilities arising under
   the Securities Act of 1933 may be permitted to directors, officers and
   controlling persons of the Registrant pursuant to the foregoing
   provisions, or otherwise, the Registrant has been advised that in the
   opinion of the Securities and Exchange Commission such indemnification is
   against public policy as expressed in the Act and is, therefore,
   unenforceable.  In the event that a claim for indemnification against such
   liabilities (other than the payment by the Registrant of expenses incurred
   or paid by a director, officer or controlling person of the Registrant in
   the successful defense of any action, suit or proceeding) is asserted by
   such director, officer or controlling person in connection with the
   securities being registered, the Registrant will, unless in the opinion of
   its counsel the matter has been settled by controlling precedent, submit
   to a court of appropriate jurisdiction the question whether such
   indemnification by it is against public policy as expressed in the Act and
   will be governed by the final adjudication of such issue.

   <PAGE>
                                   SIGNATURES

             The Registrant.  Pursuant to the requirements of the Securities
   Act of 1933, the Registrant certifies that it has reasonable grounds to
   believe that it meets all of the requirements for filing on Form S-8 and
   has duly caused this Registration Statement to be signed on its behalf by
   the undersigned, thereunto duly authorized, in the City of Madison, and
   State of Wisconsin, on this 9th day of February, 1994.

                                      WPL HOLDINGS, INC.



                                      By:  /s/ Erroll B. Davis, Jr.      
                                             Erroll B. Davis, Jr.
                                             President and 
                                             Chief Executive Officer


                                POWER OF ATTORNEY

             Pursuant to the requirements of the Securities Act of 1933, this
   Registration Statement has been signed below by the following persons in
   the capacities and on the date indicated.  Each person whose signature
   appears below constitutes and appoints Erroll B. Davis, Jr. and Edward M.
   Gleason, and each of them individually, his or her true and lawful
   attorneys-in-fact and agents, with full power of substitution and
   revocation, for him or her and in his or her name, place and stead, in any
   and all capacities, to sign any and all amendments (including post-
   effective amendments) to this Registration Statement and to file the same,
   with all exhibits thereto, and other documents in connection therewith,
   with the Securities and Exchange Commission, granting unto said attorneys-
   in-fact and agents, and each of them, full power and authority to do and
   perform each and every act and thing requisite and necessary to be done in
   connection therewith, as fully to all intents and purposes as he or she
   might or could do in person, hereby ratifying and confirming all that said
   attorneys-in-fact and agents, or either of them, or their or his
   substitute or substitutes, may lawfully do or cause to be done by virtue
   hereof.

             Signature                    Title               Date

    /s/ Erroll B. Davis, Jr.     President, Chief          February 9,
    Erroll B. Davis, Jr.         Executive Officer and        1994
                                 Director (Principal
                                 Executive Officer)


    /s/ Edward M. Gleason        Vice President,           February 9,
    Edward M. Gleason            Treasurer and Corporate      1994
                                 Secretary (Principal
                                 Financial Officer)

    /s/ Daniel A. Doyle          Controller                February 9,
    Daniel A. Doyle              Wisconsin Power and          1994
                                 Light Company
                                 (Principal Accounting
                                 Officer)


    /s/ Rockne G. Flowers                                  February 9,
    Rockne G. Flowers            Director                     1994


                                     
    /s/ Arnold M. Nemirow                                  February 9,
    Arnold M. Nemirow            Director                     1994


    /s/ Milton E. Neshek                                   February 9,
    Milton E. Neshek             Director                     1994



    /s/ Henry C. Prange                                    February 9,
    Henry C. Prange              Director                     1994



    /s/ Judith D. Pyle                                     February 9,
    Judith D. Pyle               Director                     1994


    /s/ James R. Underkofler                               February 9,
    James R. Underkofler         Director                     1994


   <PAGE>
             The Plans.  Pursuant to the requirements of the Securities Act
   of 1933, the Wisconsin Power and Light Company Pension and Employee
   Benefits Committee, which administers the Plans, has duly caused this
   Registration Statement to be signed on its behalf by the undersigned,
   thereunto duly authorized, in the City of Madison and State of Wisconsin,
   on this 9th day of February, 1994.

                                 WISCONSIN POWER AND LIGHT COMPANY
                                  EMPLOYEES' RETIREMENT SAVINGS PLAN 
                                  A AND PLAN B
    

                                 /s/ Pamela J. Wegner                      
                                      Pamela J. Wegner


                                 /s/ James W. Bindl                      
                                      James W. Bindl


                                 /s/ A. J. Amato                         
                                      A. J. Amato


                                 /s/ Norman E. Boys                       
                                      Norman E. Boys


                                 /s/ Susan J. Kosmo                 
                                      Susan J. Kosmo


                                 The foregoing persons are all of the members
                                 of the Wisconsin Power and Light Company
                                 Pension and Employee Benefits Committee
                                 which is the administrator of the Wisconsin
                                 Power and Light Company Employees'
                                 Retirement Savings Plan A and Plan B


   <PAGE>
                                  EXHIBIT INDEX

            Wisconsin Power and Light Company Employees' Retirement 
                              Savings Plan A and B

                                                     Page Number in
                                                      Sequentially
                                                       Numbered 
                                                      Registration
      Exhibit No.              Exhibit                  Statement  


        (4.1)      Wisconsin Power and Light
                   Company Employees' Retirement
                   Savings Plan A, as amended to
                   date.

        (4.2)      Wisconsin Power and Light
                   Company Employees' Retirement
                   Savings Plan B, as amended to
                   date.

        (4.3)      Trust Agreement relating to the
                   Wisconsin Power and Light
                   Company Employees' Retirement
                   Savings Plan A and Plan B, as
                   amended to date.

        (4.4)      Rights Agreement, dated as of
                   February 22, 1989, between WPL
                   Holdings, Inc. and Morgan
                   Shareholder Services Trust
                   Company (incorporated by
                   reference to Exhibit 4 to WPL
                   Holdings, Inc.'s Current Report
                   on Form 8-K dated February 27,
                   1989)
       (5)         Opinion of Foley & Lardner

       (23.1)      Consent of Arthur Andersen & Co.

       (23.2)      Consent of Foley & Lardner             -----  
                   (contained in Exhibit (5))
       (24)        Power of Attorney relating to
                   subsequent amendments (included
                   on the signature page to this          -----  
                   Registration Statement)





                        WISCONSIN POWER AND LIGHT COMPANY





                      EMPLOYEES' RETIREMENT SAVINGS PLAN A




                              Dated:  November 24, 1982
                              Revised as of October 17,1983
                              Revised as of July 18, 1984
                              Revised as of October 17, 1984
                              Revised and Restated as of
                                July 31, 1986
                              Revised as of July 1, 1987
                              Revised as of September 1, 1987
                              Revised and Restated as of
                                January 1, 1987 (including
                                amendments effective
                                January 1, 1988)
                              Revised and Restated as of
                                April 1, 1988
                              Revised as of October 18, 1989
                              Revised as of January 1, 1990
                              Revised as of June 26, 1990
                              Revised and Restated as of
                                January 1, 1991
                              Revised as of April 3, 1992
                              Revised as of September 11, 1992
                              Revised as of January 19, 1994

   <PAGE>

                                TABLE OF CONTENTS


   ARTICLE                                                    PAGE

       I   Establishment of the Plan . . . . . . . . . . . .    1
           1.1 Establishment and Purpose . . . . . . . . . .    1
           1.2 Legal Requirements  . . . . . . . . . . . . .    1
      II   Definitions . . . . . . . . . . . . . . . . . . .    2
     III   Participation . . . . . . . . . . . . . . . . . .   10
           3.1 Further Eligibility Requirements. . . . . . .   10
           3.2 Participation Requirements. . . . . . . . . .   11
           3.3 Duration of Participation . . . . . . . . . .   11
           3.4 Transfer Into an Eligible Employee Group. . .   11
           3.5 Transfer Out of an Eligible Employee Group. .   11
           3.6 Transfer of Accounts. . . . . . . . . . . . .   12
      IV   Deferred Cash Elections . . . . . . . . . . . . .   13
           4.1 Election. . . . . . . . . . . . . . . . . . .   13
           4.2 Effect of Election. . . . . . . . . . . . . .   14
           4.3 Change of Deferred Cash Election. . . . . . .   15
       V   Contributions . . . . . . . . . . . . . . . . . .   17
           5.1 Deferred Cash Contributions . . . . . . . . .   17
           5.2 Involuntary Contributions . . . . . . . . . .   17
           5.3 Conditional Acceptance of Involuntary
               Contributions . . . . . . . . . . . . . . . .   17
           5.4 Company Matching Contributions. . . . . . . .   18
           5.5 Actual Deferral Percentage. . . . . . . . . .   19
           5.6 Required Test and Adjustment. . . . . . . . .   19
           5.7 Form of Contributions . . . . . . . . . . . .   22
           5.8 Adjustment to Company Matching Contribution
               Accounts. . . . . . . . . . . . . . . . . . .   22
           5.9 Aggregation of Discrimination Tests . . . . .   25
           5.10 Additional Nondiscrimination Limitation. . .   25
           5.11 Rollover Contributions. . . . . . . . . . .    27
      VI   Accounts. . . . . . . . . . . . . . . . . . . . .   28
           6.1 Accounts. . . . . . . . . . . . . . . . . . .   28
           6.2 Valuation of Accounts . . . . . . . . . . . .   28
           6.3 Allocation of Contributions and Withdrawals .   29
           6.4 Allocation of Net Earnings or Losses. . . . .   29
           6.5 Allocation of Distributions . . . . . . . . .   30
           6.6 Limitation on Allocations . . . . . . . . . .   30
           6.7 Combination of Defined Contribution and
               Defined Benefit Plans . . . . . . . . . . . .   31
     VII   Investment of Funds . . . . . . . . . . . . . . .   34
           7.1 Investment Funds. . . . . . . . . . . . . . .   34

           7.2 Investment of Contributions . . . . . . . . .   35
           7.3 Prohibition on Investments. . . . . . . . . .   37
           7.4 Special Provisions Re:  WPL Holdings, Inc.
               Common Stock  . . . . . . . . . . . . . . . .   37
           7.5 Loans . . . . . . . . . . . . . . . . . . . .   39
    VIII   Nonforfeiture of Benefits . . . . . . . . . . . .   44
      IX   Distributions . . . . . . . . . . . . . . . . . .   44
           9.1 Distributions as a Result of Termination
               prior to Retirement . . . . . . . . . . . . .   44
           9.2 Distributions as a Result of Retirement or
               Disability. . . . . . . . . . . . . . . . . .   45
           9.3 Form of Distribution. . . . . . . . . . . . .   46
           9.4 Special Provision for Lump Sum Distribution .   46
           9.5 Direct Transfer of Eligible Rollover 
               Distribution. . . . . . . . . . . . . . . . .   47
           9.6 Payments to Beneficiary . . . . . . . . . . .   48
           9.7 Provision Regarding Unpaid Loans. . . . . . .   48
       X   Withdrawals During Employment . . . . . . . . . .   49
           10.1 Withdrawals. . . . . . . . . . . . . . . . .   49
           10.2 Mandatory Withdrawals. . . . . . . . . . . .   49
           10.3 Special Withdrawals. . . . . . . . . . . . .   49
           10.4 Minimum Withdrawals. . . . . . . . . . . . .   51
           10.5 Payments of Withdrawals. . . . . . . . . . .   52
      XI   Administration. . . . . . . . . . . . . . . . . .   53
           11.1 Plan Administered by Committee . . . . . . .   53
           11.2 Indemnity for Liability. . . . . . . . . . .   55
           11.3 Appeal from Denial of Claims . . . . . . . .   56
           11.4 Distribution to Five-Percent Owners. . . . .   57
      XII  Amendment and Termination . . . . . . . . . . . .   57
           12.1 Amendment. . . . . . . . . . . . . . . . . .   57
           12.2 Right to Terminate Plan. . . . . . . . . . .   58
     XIII  Miscellaneous . . . . . . . . . . . . . . . . . .   58
           13.1 Absence of Guarantee . . . . . . . . . . . .   58
           13.2 Employment Rights. . . . . . . . . . . . . .   59
           13.3 Participant's Interest Not Transferable. . .   59
           13.4 Facility of Payment. . . . . . . . . . . . .   59
           13.5 Gender and Number. . . . . . . . . . . . . .   60
           13.6 Litigation by Participants . . . . . . . . .   60
           13.7 Controlling Law. . . . . . . . . . . . . . .   60
           13.8 Merger or Consolidation of Plan and Trust
                Fund . . . . . . . . . . . . . . . . . . . .   61
      XIV  Top-Heavy Plan Requirements . . . . . . . . . . .   61
           14.1 General Rule . . . . . . . . . . . . . . . .   61
           14.2 Vesting Provisions . . . . . . . . . . . . .   61
           14.3 Minimum Contribution Provisions. . . . . . .   62

           14.4 Limitation on Compensation . . . . . . . . .   64
           14.5 Limitation on Contributions. . . . . . . . .   64
           14.6 Coordination with Other Plans. . . . . . . .   65
           14.7 Top-Heavy Plan Definition. . . . . . . . . .   65
           14.8 Key Eligible Employee. . . . . . . . . . . .   70
           14.9 Non-Key Eligible Employee. . . . . . . . . .   72
           14.10 Company . . . . . . . . . . . . . . . . . .   72
           14.11 Collective Bargaining Rules . . . . . . . .   72
           14.12 Distributions to Key Eligible Employees . .   73

   <PAGE>

                                    ARTICLE I

                            ESTABLISHMENT OF THE PLAN

           1.1  Establishment and Purpose.  The Wisconsin Power and Light
   Company does hereby establish an employee benefit plan, to be known as the
   "Wisconsin Power and Light Company Employees' Retirement Savings Plan A"
   (hereinafter called the "Plan"), and to become effective as of the
   Effective Date.  The purpose of the Plan is to encourage savings and to
   provide tax-effective compensation to Eligible Employees of the Wisconsin
   Power and Light Company and of companies with which Wisconsin Power and
   Light Company is affiliated.

           1.2  Legal Requirements.  The Plan is intended to constitute a
   qualified cash or deferred compensation arrangement within the meaning of
   Sections 401(k) and 402(a)(8) of the Internal Revenue Code of 1986, as
   amended, (the "Code").  The Trust Agreement providing for the investment
   of contributions made hereunder and for the payment of benefits to
   Participants, is intended to constitute a qualified trust within the
   meanings of Sections 401 and 501(a) of the Code.  Accordingly, the
   establishment of the Plan and Trust is conditioned upon the initial
   determination by the Internal Revenue Service (the "Service") that the
   Plan and Trust are qualified arrangements within the meaning of the
   aforesaid sections of the Code.  In the event the Plan and Trust, or
   either of them, are determined by the Service not to so qualify, then the
   Wisconsin Power and Light Company, may at any time within one year after
   receiving the Notice of Denial of initial qualification from the Service,
   either:

           (a)  amend the Plan and/or the Trust in such manner and to such
       extent as may be necessary to obtain the qualification; or

           (b)  terminate the Plan and Trust.

   In the event of termination, the Wisconsin Power and Light Company shall
   direct the Trustee to return all contributions made to the Trust, adjusted
   for the pro rata share of earnings, market gains or losses which accrued
   while such contributions were held by the Trustee, and less the Trustee's
   costs and expenses associated with such termination.  Upon receipt of such
   funds from the Trustee, the Wisconsin Power and Light Company, shall
   return all such contributions, adjusted as aforesaid, to the
   Participants according to their respective interests hereunder.

                                   ARTICLE II

                                   DEFINITIONS

           As used in this Plan, the following terms shall have the meanings
   set forth below, unless the context clearly indicates otherwise:

           2.1  Account or Accounts is defined in paragraph 6.1.

           2.2  Actual Deferral Percentage is defined in paragraph 5.5.

           2.3  Administrator  means the person or persons appointed by the
   Committee to perform the ministerial functions associated with the
   administration of the Plan.

           2.4  Affiliated Company means any corporation or other entity, the
   employees of which, together with the employees of the Companies, are
   required by Section 414(b), (c), (m) or (o) of the Internal Revenue Code
   to be treated as if they were employed by a single employer.

           2.5  Annual Addition is defined in paragraph 6.6.

           2.6  Beneficiary shall mean the Spouse, if then living, unless an
   alternative Beneficiary is designated by the Participant and such
   designation is consented to by the Spouse in accordance with procedures
   established by the Committee.  In the event the Participant is not married
   or has no living Spouse, Beneficiary shall mean any person designated as
   such by the Participant on a form supplied by the Administrator to receive
   the benefits payable upon the death of the Participant.  If no such
   designation is in effect at the time of the death of the Participant; or
   if no person is so designated with the consent of the Spouse, if so
   required hereby, shall survive the Participant, the Beneficiary shall be
   the Spouse, if then living; and if the Spouse is not living, then the
   surviving children in equal shares; or if the deceased Participant has no
   surviving Spouse or children, his estate.  A Participant may at any time
   change a designated Beneficiary; provided, however, that no such change
   shall be effective unless in writing on forms provided by the
   Administrator and provided any such designation is consented to by the
   Spouse.

           2.7  Committee means the Pension and Employee Benefits Committee
   appointed by the Board of Directors of the Corporation, such Committee has
   the responsibility for the administration of the Plan as provided in
   Article XI.

           2.8  Company means collectively, unless the context indicates
   otherwise, the Corporation and any Affiliated Company to which the Plan
   has been extended by the Board of Directors of the Corporation.

           2.9  Company Matching Contributions means the contributions made
   to the Plan by the Company on behalf of a Participant in accordance with
   paragraph 5.4.

           2.10  Company Matching Contribution Account means the Account
   defined in paragraph 6.1(c).

           2.11  Compensation means the gross compensation of a Participant
   during the Plan Year, for personal services performed for the Company,
   including the amount of contributions made by the Company on behalf of the
   Participant pursuant to a salary reduction agreement under any qualified
   plan meeting the requirements of Section 401(k) of the Code and under any
   cafeteria plan under Section 125 of the Code; but excluding:  worker's
   compensation payments for work time lost; travel allowances and
   reimbursements; moving expense reimbursements; disability benefits paid
   pursuant to the Corporation's Disability Plan A; imputed income under the
   Code with respect to excess life insurance contributions; income deferred
   by any Participant pursuant to any unqualified cash or deferred
   compensation arrangement maintained by the Company; and other special
   payments designated by the Board of Directors of the Corporation.  In
   addition to other applicable limitations which may be set forth in the
   Plan and notwithstanding any other contrary provision of the Plan,
   compensation taken into account under the Plan shall not exceed $150,000,
   adjusted for changes in the cost of living as provided in section
   401(a)(17) of the Internal Revenue Code, for any Plan Year commencing
   after December 31, 1993.

           2.12  Compensation Conversion Contributions means Deferred Cash
   Contributions and Involuntary Contributions as defined in paragraphs 5.1
   and 5.2, respectively.

           2.13  Corporation means Wisconsin Power and Light Company or any
   successor or successors.

           2.14  Deferred Cash Contributions means the contributions made to
   the Plan by the Company for a Participant in accordance with the
   Participant's Deferred Cash Election under Article IV.

           2.15  Deferred Cash Contribution Account means the Account defined
   in paragraph 6.1(a).

           2.16  Disability means the inability to engage in any substantial
   gainful activity by reason of any medically determinable physical or
   mental impairment, which impairment is or is anticipated to be total and
   permanent in the judgment of the Committee.  Any Participant who receives
   disability benefits pursuant to the Corporation's Disability Income Plan A
   is presumptively disabled for purposes of this Plan.

           2.17  Disability  Date is the date on which the Participant
   becomes disabled or the date the Participant begins to receive disability
   benefits pursuant to the Corporation's Disability Income Plan A, whichever
   date the Participant so elects.

           2.18  Effective Date means January 1, 1983.

           2.19  Eligible  Employee means any Employee of the Company, who is
   compensated on a salary basis for services performed and who satisfies the
   further eligibility requirements set forth in Article III, paragraph 3.1
   hereof.  The term does not include employees who are members of a
   collective bargaining unit represented by a bargaining agent or who are
   compensated on an hourly basis for services performed.

           2.20  Employee means any person who is a permanent full-time or
   permanent part-time employee, regularly engaged in providing personal
   services to the Company or an Affiliated Company.  A permanent part-time
   employee is one who renders services to the Company or an Affiliated
   Company on a basis equal to at least 50% of the time of a permanent
   full-time employee.  The term "employee" does not include any temporary or
   limited term employees.  Notwithstanding the foregoing, any permanent
   part-time employee, temporary employee or limited term employee who has
   provided personal services to the Company or an Affiliated Company for at
   least 1,000 "hours of service" during the preceding twelve months of
   employment, shall be considered as an "employee" herein, and shall
   continue to be such an "employee" for purposes of this Plan even though he
   may perform personal services to the Company or an Affiliated Company of
   less than 1,000 hours of service in succeeding twelve month periods of
   employment.  For purposes of this section, "hours of service" shall mean:

           (a)  each hour for which such employee is directly or indirectly
       paid, or entitled to payment, by the Company or an Affiliated Company
       for the performance of duties;

           (b)  each hour such employee is paid by the Company or an
       Affiliated Company for holidays, vacation or other time not worked;

           (c)  each hour such employee would have normally worked while he
       is on disciplinary suspension or on leave-of-absence approved by the
       Company or an Affiliated Company due to sickness, accident, military
       service, or government service during time of war, or other cause;
       provided however, that he returns to active employment with the
       Company or Affiliated Company at the expiration of such
       leave-of-absence, otherwise no hours of service shall be credited for
       such periods;

           (d)  each hour such employee would have worked while he is
       disabled and receiving payments under the terms of the Corporation's
       Sick Leave Plan or Disability Income Plan A; and

           (e)  each hour for which back pay, irrespective of mitigation of
       damages, is either awarded or agreed to by the Company or Affiliated
       Company, provided, however, that no more than 501 hours shall be
       credited for payments of back pay for a period of time during which
       the employee performed no duties.

   When computing hours of service, overtime hours shall be treated as
   straight time hours; and there shall be no duplication of credit for hours
   which might otherwise be creditable under more than one of the above
   listed categories.

           2.21  Fund or Trust Fund means the Trust Fund established pursuant
   to a Trust Agreement, for purposes of receiving and investing
   contributions made pursuant to this Plan and for the purpose of paying
   distributions hereunder.  Any such Trust shall be qualified under
   Section 501(a) of the Code.

           2.22  Highly Compensated Employee means for any Plan Year a highly
   compensated employee for such Plan Year as defined in Section 414(q) of
   the Code.

           2.23  Investment Funds means those funds defined in paragraph 7.1
   hereof.

           2.24  Involuntary Contributions means a Participant's
   contributions as determined under paragraph 5.2 hereof.

           2.25  Limitation Year shall mean the Plan year.

           2.26  Involuntary Contribution Account means the account defined
   in paragraph 6.1(b) hereof.

           2.27  Participant means an Employee who is Eligible and who has
   elected to make a Deferred Cash Election pursuant to paragraph 4.1 hereof.

           2.28  Plan means the "Wisconsin Power and Light Company Employees'
   Retirement Savings Plan A" as set forth in this document, and as amended
   from time to time.

           2.29  Plan Quarter means a three-month calendar period.

           2.30  Plan Year means a calendar year which begins on  January 1 
   and ends on December 31.

           2.31  Required Test and Adjustment means the test and  adjustment
   as defined in paragraph 5.6 hereof.

           2.32  Retirement means the termination of employment with the
   Company and Affiliated Companies by reason of retirement.

           2.33  Retirement Date means the date on which a Participant
   receives retirement benefits pursuant to the Corporation's Retirement
   Plan A or other applicable qualified retirement plan.

           The Corporation's Retirement Plan A defines Retirement Date as
   meaning a Normal, Early or Postponed Retirement Date, which in turn are
   defined as follows:

           (a)  Normal Retirement Date.  The Normal Retirement Date of a
       Member is the first day of the month coincident with or next following
       his 65th birthday.

           (b)  Early Retirement Date.  The Early Retirement Date of a Member
       is the first day of any month which;

                (1)  Follows his 55th birthday and precedes his Normal
           Retirement Date; and

                (2)  Is coincident with the date he retires; provided,
           however, that for a Member who was employed by the Company prior

           to January 1, 1967, and who received credited service attributable
           to employment for the period prior to January 1, 1967, the Early
           Retirement Date shall be the first day of any month within
           15 years preceding his Normal Retirement Date on which such Member
           retires with written notice to the Company.

           (c)  Postponed Retirement Date.  A Member's Postponed Retirement
       Date shall be the first day of any month after his Normal Retirement
       Date upon which the Member retires.

           2.34  Rollover Contributions means a Participant's contributions
   as determined under paragraph 5.11 hereof.

           2.35  Rollover Contribution Account means the account defined in
   paragraph 6.1(d) hereof.

           2.36  Spouse means the person who is legally married to the
   Participant as of any date of reference.

           2.37  Termination Date means the date on which the Participant
   ceases to be an Employee, for any reason other than by reason of
   Retirement or Disability.

           2.38  Trust Agreement means any written agreement establishing a
   trust for purposes of receiving, holding, investing, and disposing of the
   Trust Fund.

           2.39  Trustee means the person acting as Trustee under any Trust
   Agreement.

           2.40  Valuation Date means the Date that accounts are valued (end
   of each calendar month).

                                   ARTICLE III

                                  PARTICIPATION

           3.1  Further  Eligibility  Requirements.  An Eligible Employee
   shall become entitled to participate in the Plan, effective as of the
   March 1, June 1, September 1, or December 1  (whichever is applicable)
   following his date of employment by the Company; provided that prior to
   that date, he has attained his eighteenth (18th) birthday.

           3.2  Participation Requirements.  To  become  a Participant in the
   Plan, an Eligible Employee must either: 

           (a) affirmatively make a Deferred Cash Election under  paragraph
       4.1 hereof, or

           (b) elect to make a Rollover Contribution under paragraph 5.11
       hereof.

           3.3  Duration of Participation.  An Eligible Employee who has
   become a Participant shall continue to be a Participant in the Plan, until
   the first Valuation Date, on which no balance remains in any of his
   Accounts.

           3.4  Transfer Into An Eligible Employee Group.  An Employee who
   would become an Eligible Employee as a result of a promotion or job
   transfer within the Company or Affiliated Companies, shall be considered
   to be an Eligible Employee, entitled to participate in the Plan
   immediately following the date of such promotion or job transfer; provided
   the requirements of paragraphs 3.1 and 3.2 are satisfied.

           3.5  Transfer Out of an Eligible Employee Group.  An Eligible
   Employee who subsequently transfers to employment within the Company or
   Affiliated Companies so that he is no longer an Eligible Employee, shall
   no longer be entitled to make Deferred Cash Elections pursuant to
   Article IV hereof, effective as of the date of transfer.  Any Deferred
   Cash Election in effect at the time of such a Participant's transfer shall
   terminate as of the transfer date.  Notwithstanding such a transfer and
   termination of election, the said Employee shall continue to participate
   in the Plan as to contributions previously made, as described in
   paragraph 3.6.

           3.6  Transfer of Accounts.  Notwithstanding  the provisions of
   Sections 3.4 and 3.5, the following provisions shall apply as to the
   transfer of Participants' Accounts between this Plan and the Wisconsin
   Power and Light Company Employees' Retirement Savings Plan B (the "Other
   Plan").  With respect to any Employee who becomes an Eligible Employee for
   purposes of this Plan, as a result of a promotion or job transfer within
   the Company or Affiliated Companies and who previously participated in the
   Other Plan, the Accounts of such Employee in the Other Plan shall be
   transferred to this Plan, effective as of the Valuation Date next
   following such job transfer or promotion. With respect to any Participant
   in this Plan who transfers to employment within the Company or Affiliated
   Companies so that he is no longer an Eligible Employee for purposes of
   this Plan, but is an Eligible Employee for purposes of the Other Plan, the
   Accounts of such Participant shall be transferred to the Other Plan,
   effective as of the Valuation Date next following such job transfer, and
   such Participant shall be entitled to participate in the Other Plan
   subject to the terms thereof.

                                   ARTICLE IV

                             DEFERRED CASH ELECTIONS

           4.1  Election.  An Eligible Employee may make a Deferred Cash
   Election in an amount from 0% of his Compensation, up to a maximum percent
   specified by the Committee, in any multiple of 1%.  Deferred Cash
   Elections must be in writing on forms provided by the Plan Administrator
   and filed with the Plan Administrator at such time as the Committee
   determines; provided the same is filed prior to March 1, June 1,
   September 1, or December 1 of the Plan Year to which the election relates. 
   The Committee may limit or reduce the Deferred Cash Election of Highly
   Compensated Employees, as provided for in paragraph 5.6 hereof.  A
   Deferred Cash Election for any Plan Year may only be changed pursuant to
   paragraph 4.3 hereof.

           Notwithstanding the foregoing provisions of this paragraph 4.1,
   the maximum amount that a Participant may elect to have contributed for
   any Plan Year pursuant to a Deferred Cash Election shall not exceed
   $8,475.00 in 1991 and as adjusted for increases in the cost of living in
   accordance with Section 402(g)(5) of the Code for any Plan Year Commencing
   after December 31, 1991 reduced by the amount of any contributions made by
   the Company for such Plan Year on behalf of the Participant pursuant to a
   salary reduction agreement under any other qualified plan under Section
   401(k) of the Code maintained by the Company.  In the event such
   limitation is exceeded for a Plan Year, then, notwithstanding any other
   provision of the Plan or law, such excess, to the extent it has been
   contributed to the Plan, plus any income and minus any loss allocable
   thereto, shall be distributed to the Participant not later than April 15
   next following the end of such Plan Year.  Excess contributions to be
   distributed from a Deferred Cash Contribution Account, plus any income and
   minus any loss allocable thereto, shall be distributed from the Investment
   Funds in which such Account is invested at the time of distribution pro
   rata in accordance with the balance of the Account in each of the
   Investment Funds as of the Valuation Date next preceding the date of
   distribution but adjusted for any later loan made from the Account, except
   that no amount shall be distributed from the Account invested in the
   Participant Loan Fund until the balance in the other Investment Funds has
   been distributed.  For purposes of this paragraph, the income or loss
   allocable to the excess contributions to be distributed from a Deferred
   Cash Contribution Account for a Plan Year shall be determined by
   multiplying the total income or loss of the Account for such Plan Year by
   a fraction, the numerator of which is the excess contributions to be
   distributed from such account for such Plan Year and the denominator of
   which is the balance in such Account as of the end of such Plan Year.

           4.2  Effect of Election.  An Eligible Employee who has a Deferred
   Cash Election in effect for any Plan Year is a Participant in the Plan,
   and will have the elected portion of his Compensation deferred in order to
   have it contributed to the Plan by the Company on behalf of the
   Participant as a Deferred Cash Contribution.  A Deferred Cash Election
   shall become effective as of the first pay period, commencing on or after
   March 1, June 1, September 1, or December 1 (whichever is applicable), of
   each Plan Year.  Once effective, a Deferred Cash Election shall remain in
   effect until the earliest of the following events to occur:

           (a) The March 1, June 1, September 1, or December 1 immediately
       following receipt by the Company of a written notice from the
       Participant terminating his Deferred Cash Election;

           (b) The Participant's termination of employment by reason of
       death, retirement, or any voluntary or involuntary severance of
       employment;

           (c) The Disability Date of the Participant;

           (d) The Participant's transfer of employment such that he is no
       longer an Eligible Employee;

           (e) The application of the adjustment defined in paragraph 5.6 or
       the limitation provided in paragraph 4.1; or

           (f) The Participant's change of his Deferred Cash
       Election pursuant to paragraph 4.3 hereof.

           (g) The Participant receives a special withdrawal on account of
       financial hardship in accordance with paragraph 10.3.

           4.3 Change of Deferred Cash Election.  A Participant may further
   elect to either reduce or increase the amount of his      Deferred Cash
   Election then in effect, as provided for herein.  Any such reduction or
   increase shall be subject to the maximum and minimum percentages
   established in paragraph 4.1 hereof.  Such Participant must notify the
   Plan Administrator of such change on enrollment forms provided by the Plan
   Administrator at such time as the Committee determines; provided the same
   are filed prior to the effective date of such change.  Such change shall
   become effective as of March 1, June 1, September 1, or December 1 as
   provided for in paragraph 4.2.  The Committee, upon application by a
   Participant, may in its sole discretion authorize a reduction in a
   Participant's Deferred Cash Election from the rate then in effect to zero
   (0%) to alleviate a hardship; provided that such Participant has
   submitted, in writing, an application requesting such reduction and
   describing such hardship.  The Committee may request the applicant to
   provide satisfactory evidence to support such application.  Examples of
   acceptable hardships include but are not limited to:

           (a) A change from active employee status to permanent disability;

           (b) A severe financial hardship such as loss of family income or
       major illness.

           In determining whether or not such a reduction should be
   authorized, the Committee shall determine if the reduction is necessary in
   light of immediate and necessary financial needs of the Participant.

                                    ARTICLE V

                                  CONTRIBUTIONS

           5.1  Deferred Cash Contributions.  The Company shall periodically
   make Deferred Cash Contributions to this Plan, equal to the amounts
   elected by Participants in accordance with Section 4.1 hereof.  The
   Company shall periodically forward all Deferred Cash Contributions to the
   Trustee; provided all such contributions are so forwarded no later than
   thirty (30) days after the end of each Plan Year.  Company contributions
   made pursuant to this Section 5.1 shall be made only out of current or
   accumulated earnings and profits.  For the purpose of this Plan, current
   or accumulated earnings or profits shall mean the net income or profits
   determined from the Company's books of account in accordance with
   generally accepted accounting principles.

           5.2  Involuntary Contributions.  The amount by which Deferred Cash
   Contributions elected by a Participant must be reduced in order to satisfy
   the Required Test and Adjustment as defined in paragraph 5.6 or the
   limitations of paragraphs 6.6 or 6.7, shall be considered as an
   Involuntary Contribution made on behalf of such a Participant.   No
   supplemental contributions other than Rollover Contributions under
   paragraph 5.11 shall be made by any Participant.

           5.3  Conditional Acceptance of Involuntary Contributions. 
   Involuntary Contributions shall be accepted conditionally. In the event
   any limitation set forth in paragraphs 5.6, 6.6, or 6.7 is applicable,
   such Involuntary Contributions shall be deemed to have been made by mutual
   mistake of fact.  Where Involuntary Contributions under paragraph 5.6 are
   involved, such Involuntary Contributions shall be returned to the
   Participant as provided in paragraph 5.6.  As soon as practicable, the
   Committee shall cause such amounts as may be allocated to a Participant's
   Involuntary Contribution Account as the result of any limitation set forth
   in paragraph 6.6 or 6.7, to be returned to said Participant pursuant to
   paragraph 10.2 hereof.

           5.4  Company Matching Contributions.  Subject to the provisions of
   paragraphs 5.8 and 5.9, the Company shall make for each pay period
   commencing on or after January 1, 1988 Company Matching Contributions for
   each of its Participants in an amount equal to 25% of the Deferred Cash
   Contributions made on behalf of such Participant under paragraph 5.1 for
   such pay period; provided, however, that in no event shall Company
   Matching Contributions be made for any pay period on behalf of a
   Participant in excess of 25% of 6% of the Participant's Compensation for
   such pay period.  The Company shall periodically forward all Company
   Matching Contributions to the Trustee; provided that all Company Matching
   Contributions in respect of a pay period are so forwarded no later than
   the time for filing (including extensions thereof) the Company's Federal
   income tax return for the tax year in which such pay period occurs. 
   Company Matching Contributions shall be made only out of current profits
   or accumulated earnings.

           5.5  Actual Deferral Percentage.  The Actual Deferral Percentage
   for a specified group of Eligible Employees (as hereinafter described) for
   a Plan Year shall be the average of 100 times the result (calculated
   separately for each Eligible Employee in such group) obtained by dividing
   the amount of Deferred Cash Contributions actually paid to the Plan for
   each such Eligible Employee for such Plan Year by the Eligible Employee's
   Compensation for the portion of such Plan Year for which Deferred Cash
   Contributions were made or could have been made for such Eligible
   Employee.  For the purposes of this paragraph and the second paragraph of
   paragraph 5.8, the term "compensation" means compensation for services
   performed for the Company that is currently includable in the Eligible
   Employee's gross income and, if elected by the Company, any amounts
   contributed by the Company pursuant to a salary reduction agreement and
   which is not includable in the gross income of the Eligible Employee under
   either Section 125 or 402(a)(8) of the Code.  As soon as practicable after
   the end of the Plan Year, the Committee shall calculate the Actual
   Deferral Percentages for the Plan Year for the group of Eligible Employees
   who are Highly Compensated Employees for the Plan Year and for the group
   of Eligible Employees who are not Highly Compensated Employees for the
   Plan Year.

           5.6  Required Test and Adjustment.  Notwithstanding the provisions
   of paragraphs 4.1 and 5.1, if the Actual Deferral Percentage for the
   Eligible Employees who are Highly Compensated Employees for any Plan Year
   exceeds, or in the judgment of the Committee is likely to exceed, the
   greater of (a) or (b) as follows:

           (a)  The Actual Deferral Percentage for the Eligible Employees who
       are not Highly Compensated Employees for the Plan Year, multiplied by
       1.25, or

           (b)  The Actual Deferral Percentage for the Eligible Employees who
       are not Highly Compensated Employees for the Plan Year, multiplied by
       2; provided, however, that the Actual Deferral Percentage for the
       Eligible Employees who are Highly Compensated Employees for the Plan
       Year may not exceed the Actual Deferral Percentage for the Eligible
       Employees who are not Highly Compensated Employees by more than two
       percentage points;

   then amounts contributed, or to be contributed, to the Deferred Cash
   Contribution Accounts on behalf of Participants who are Highly Compensated
   Employees for such Plan Year shall be reduced at such time and in such
   manner as the committee shall determine under rules and regulations
   uniformly applied and consistent with the following provisions of this
   paragraph so that the Actual Deferral Percentage for the Eligible
   Employees who are Highly Compensated Employees for such Plan Year does not
   exceed the greater of (a) or (b) above.  If during the Plan Year a
   Participant who is a Highly Compensated Employee for such Plan Year also
   participated in any other plan of the Company which includes a cash or
   deferred arrangement qualifying under Section 401(k) of the Code, his
   compensation and contributions made pursuant to the cash or deferred
   arrangement under such other plan shall be taken into account for purposes
   of applying the tests under (a) or (b) above.  In order to accomplish the
   foregoing, the Committee, in its discretion, may reduce Deferred Cash
   Contributions previously made, or adjust the amount of Deferred Cash
   Elections authorized pursuant to the provisions of paragraph 4.1 for such
   period as may be required and shall do so by making such reductions or
   adjustments in the amounts contributed, or to be contributed, to the
   Deferred Cash Contributions Accounts on behalf of Participants who are
   Highly Compensated Employees for such Plan Year in the order of the
   Deferred Cash Elections authorized by Participants who are Highly
   Compensated Employees beginning with the highest of such percentages.  The
   amount by which Deferred Cash Contributions previously made on behalf of a
   Participant for a Plan Year is reduced shall be considered to be
   Involuntary Contribution and such amount, plus any income and minus anyu
   loss allocable thereto, shall be paid, notwithstanding any other provision
   of the Plan or law, to the Participant not later than two and one-half
   months after the end of such Plan Year.  Such distribution shall be made
   from the Investment Funds in which the Partcipant's Deferred Cash
   Contribution Account is invested at the time of distribution pro rata in
   accordance with the balance of such Account in each of the Investment
   Funds as the Valuation Date next preceding the date of distribution but
   adjusted for any later loan made from the Account, except that no amount
   shall be distributed from the Account invested in the Participant Loan
   Fund until the balance in the other Investment Funds has been distributed. 
   For purposes of this paragraph, the income or loss allocable to such
   contributions to be distributed from a particular Deferred Cash
   Contribution Account for a Plan Year shall be determined by multiplying
   the total income or loss of the Account for such Plan Year by a fraction,
   the numerator of which is the amount of contributions to be distributed
   from such Account for such Plan Year and the denominator of which is the
   balance in such Account as of the end of the Plan Year.

           5.7  Form of Contributions.  All Participant Contribu-tions and
   Company Matching Contributions shall be made in cash.

           5.8  Adjustment to Company Matching Contribution Accounts. 
   Notwithstanding the provisions of paragraph 5.4, if the Average
   Contribution Percentage for the Eligible Employees who are Highly
   Compensated Employees for any Plan year exceeds, or in the judgment of the
   Committee is likely to exceed, the greater of (a) or (b) as follows:

           (a)  The Average Contribution Percentage for the Eligible
       Employees who are not Highly Compensated Employees for the Plan Year,
       multiplied by 1.25, or

           (b)  The Average Contribution Percentage for the Eligible
       Employees who are not Highly Compensated Employees for the Plan Year,
       multiplied by 2; provided, however, that the Average Contribution
       Percentage for the Eligible Employees who are Highly Compensated
       Employees for the Plan Year may not exceed the Average Contribution
       Percentage for the Eligible Employees who are not Highly Compensated
       Employees by more than two percentage points; and provided 
       further that the provisions of this subparagraph (b) shall be
       inapplicable to the extent prescribed by Treasury regulations to
       prevent the multiple use of this alternative limitation.

           The amounts contributed, or to be contributed, to the Company
       Matching Contribution Accounts on behalf of Partici-pants who are
       Highly Compensated Employees for such Plan Year shall be reduced at
       such time and in such manner as the Committee shall determine under
       rules and regulations uniformly applied and consistent with the
       following provision of this paragraph so that the Average 
       Contribution Percentage for the Eligible Employees who are Highly
       Compensated Employees for such Plan Year does not exceed the greater
       of (a) or (b) above.  If during the Plan year a Participant who is a
       Highly Compensated Employee for such Plan Year also participated in
       any other plan of the Company to which employer matching contributions
       or employee contributions required to be taken into account herunder
       are made, his compensation and such contributions made under such
       other plan shall be taken into account for purposes of applying the
       tests under (a) or (b) above.  In order to accomplish the foregoing,
       the Committee, in its discretion, may reduce Company Matching
       Contributions previously made, or adjust the amount of such
       contributions to be made pursuant to the provisions of paragraph 5.4,
       for such period as may be required and shall do so by making such
       reductions or adjustments in the amounts contributed, or to be
       contributed to Company Matching Contribution Accounts on behalf of
       Participants who are Highly Compensated Employees for such Plan Year
       in the order of the contribution percentage (determined in accordance
       with the last paragraph of this paragraph 5.8) of such Participants
       beginning with the highest of such percentages.  The amount by which
       contributions previously made to a Participant's Company Matching
       Contribution Account for a Plan Year are so reduced, plus any income
       and minus any loss allocable thereto, shall be paid, notwithstanding
       any other provision of the Plan or law, to the Participant not later
       than two and one-half months after the end of such Plan Year.  In
       addition, if reductions in a Participant's Deferred Cash Contributions
       are made pursuant to paragraph 5.6, the Committee shall reduce Company
       Matching Contributions previously made with respect to any such
       contributions pursuant to the provisions of paragraph 5.4 and such
       amount, plus any income and minus any loss allocable thereto, shall be
       paid to the Participant not later than two and one-half months after
       the end of such Plan Year.  Such reductions in contributions from the
       Participant's Company Matching Contribution Account, plus any income
       and minus any loss allocable thereto, shall be made from the Company
       Common Stock Fund.  For purposes of this paragraph, the income or loss
       allocable to contributions for a Plan Year shall be determined by
       multiplying the total income or loss of the Company Matching
       Contribution Account for such Plan Year by a fraction, the numerator
       of which is the amount by which contributions to such Account are to
       be reduced for such Plan Year and the denominator of which is the
       balance in such Account as of the end of such Plan Year.

            For purposes of this paragraph 5.8, "Average Contribution
   Percentage" for a specified group of Eligible Employees for a Plan Year
   shall be the average of 100 times the result (calculated separately for
   each Eligible Employee in such group) obtained by dividing the amount
   actually contributed to the Account of each such Eligible Employee under
   paragraph 5.4 for such Plan Year by the Eligible Employees' compensation
   for the portion of such Plan Year for which Company Matching Contributions
   were made or could have been made for such Eligible Employee.

            5.9  Agqreqation of Discrimination Tests.  The Actual Deferral
   Percentage Test described in paragraph 5.6 and the Average Contribution
   Percentage Test described in paragraph 5.8 may be aggregated, at the
   election of the Company, and applied as provided in Section 401(k) of the
   Code and regulations thereunder.

            5.10  Additional Nondiscrimination Limitation.

        (a)  For any Plan Year, if the nondiscrimination requirements in
   paragraphs 5.6 and 5.8 are satisfied solely by using the limit set forth
   in subparagraph (b) in both paragraphs, then the following requirement
   must be satisfied:

   The sum of the Actual Deferral Percentage and the Average Contribution
   Percentage for Eligible Employees who are Highly Compensated Employees may
   not exceed the sum of

             (1)  One and twenty-five one-hundredths (1.25)
        times the greater of

        (i)  the Actual Deferral Percentage of the Eligible Employees who are
   not Highly Compensated Employees, and

        (ii)  the Average Contribution Percentage of the Eligible Employees
   who are not Highly Compensated Employees; and (2)  The lesser of (i)  Two
   (2) times the lesser of the Actual Deferral Percentage and the Average
   Contribution Percentage of the Eligible Employees who are not Highly
   Compensated Employees, and

        (ii)  Two percentage points (2%) plus the lesser of the Actual
   Deferral Percentage and the Average Contribution Percentage of the
   Eligible Employees who are not Highly Compensated Employees.

       (b)  If the nondiscrimination requirements under subparagraph (a) are
   not satisfied, the Actual Deferral Percentages of the Eligible Employees
   who are Highly Compensated Employees shall be reduced and Deferred Cash
   Contributions shall be distributed in accordance with paragraph 5.6 until
   the nondiscrimination requirements under subparagraph (a) are satisfied.

       (c) In the event that alternative tests are allowed by Treasury
   regulations, such tests may be utilized in place of those described in
   subparagraph (a).

             5.11  Rollover Contributions.  An Eligible Employee may elect to
   rollover into the Plan (a "Rollover Contribution")  part or all of any
   distribution received by him which is either a "qualified total
   distribution" as defined in Section 402(a)(5) (E)(i) of the Code, or a
   distribution meeting the requirements of Section 408(d)(3)(A)(ii) of the
   Code that is attributable to a qualified total distribution.  In addition,
   a rollover may be made from a "conduit" Individual Retirement Account
   (IRA).  A "conduit" IRA holds money previously distributed from a
   qualified plan.  In order to qualify for a rollover, the IRA must hold no
   assets other than the amounts previously distributed to such Eligible
   Employee from prior qualified plans.  However, such a Rollover
   Contribution will be allowed only if each of the following conditions is
   also met:

        (a) The Rollover Contribution is made within 60 days of the date that
   the Participant received the final distribution from the former employer
   or "conduit" IRA, as the case may be;

        (b) The Rollover Contribution is not in excess of the cash and
   property received in such distribution, less any part thereof attributable
   to employee contributions to such plan; and

        (c) The Rollover Contribution is in the form of cash only.


                                   ARTICLE VI

                                    ACCOUNTS

            6.1  Accounts.  The  following Accounts shall be maintained for
   each Participant:

            (a)  Deferred Cash Contribution Account  - an account reflecting
       the Participant's interest in the Plan, arising from Deferred Cash
       Contributions made under paragraph 5.1, as a result of the
       Participant's Deferred Cash Election made under paragraph 4.1.

            (b)  involuntary Contribution Account - an account reflecting the
       Participant's interest in the Plan, arising from Involuntary
       Contributions as described in paragraphs 5.2.

            (c)  Company Matching Contribution Account - an account
       reflecting the Participant's interest in the Plan, arising from
       Company Matching Contributions made under paragraph 5.4.

            (d)  Rollover Contribution Account - an account reflecting the
       Participant's interest in the Plan, arising from Rollover
       Contributions made under paragraph 5.11.

            6.2  Valuation of Accounts.  As of the end of each calendar month
   (or more frequently if the Committee so determines) the Account(s) of each
   Participant shall be valued, subject to the adjustments described in
   paragraphs 6.3 and 6.4 hereof. As of each Valuation Date, the value of
   each Account shall be adjusted in accordance with paragraphs 6.3, 6.4 and
   6.5.  As soon as practicable after the end of each Plan Quarter, the
   Trustee shall cause to be delivered to the Participant, a statement
   summarizing the activity in the Participant's Account during the previous
   quarter and showing the value of investment in the Account, broken down by 
   Investment Fund(s).

            6.3  Allocation of Contributions and Withdrawals.  As of each pay
   period, Compensation Conversion Contributions and Company Matching
   Contributions made by the Company on behalf of  each Participant pursuant
   to Article V, during the pay period  then ending, shall be added to the
   proper Account of each such  Participant.  All distributions pursuant to
   paragraphs 4.1, 5.6,  and 5.8 and withdrawals made by Participants during
   the pay period then ending, shall be deducted from the proper Account of
   each such Participant as of that date.

            6.4  Allocation of Net Earnings or Losses.  As of each  Valuation
   Date, there shall be determined the net earnings or  losses of each of the
   Investment Funds, other than the  Participant Loan Fund, described in
   paragraph 7.1, adjusted for  any costs or expenses payable from the Trust
   Fund pursuant to the Trust Agreement.  Such net earnings or losses
   determined as of the Valuation Date, shall be allocated as of that date to
   the Account(s) of all Participants in the proportion that each Account
   balance invested in such Investment Fund as of the preceding Valuation
   Date, adjusted for any withdrawals and distributions described in
   paragraph 6.3, Participant loans made from such Investment Fund described
   in paragraph 7.5, transfers to the Investment Fund, transfers from other
   Investment Funds, Rollover Contributions as described in paragraph 5.11
   made to such Investment Fund, and one-half of the Compensation Conversion
   Contributions, Company Matching Contributions and interest and loan
   repayments on Participant loans made since the last Valuation Date and
   invested in such Investment Fund, bears to the total of all such Account
   balances in each Investment Fund so adjusted.

            6.5  Allocation of Distributions.  As of each Valuation Date,
   after the allocations under paragraphs 6.3 and 6.4 have been made, any
   distributions to be made to a Participant under Article IX shall be
   deducted from the proper Accounts of the Participant.

            6.6  Limitations on Allocations.  For the purpose of this
   paragraph, "Annual Addition" means the sum for any year of: 1) Company
   contributions, if any; 2) the amount of the employee contributions, if
   any; and 3) forfeitures, if any.  There shall not be allocated to the
   Account(s) of any Participant for any Plan Year, an amount which would
   cause his Annual Addition to exceed the lesser of:

        (a)  $30,000 (or, if greater, 25% of the defined benefit dollar
   limitation in effect and under Section 415(b)(1)(A) of the Code for the
   Plan Year), or

        (b)  25% of the Participant's total taxable compensation for the Plan
   Year as reported on Form W2 for that year, total compensation being
   limited to $150,000.  The $150,000 limit specified in the preceding
   sentence shall be adjusted at the same time and in such manner as
   permitted under Code Section 401(a)(17).

   To the extent the Annual Addition of a Participant exceeds either of the
   foregoing limitations, the Committee shall, to the extent necessary to
   eliminate such excess, direct the Trustee to allocate all or a portion of
   the Participant's Deferred Cash Contributions to such Participant's
   Involuntary Contribution Account and then to the extent necessary, Company
   Matching Contributions shall be held unallocated in a suspense account for
   the Limitation Year and used to reduce Company Matching Contributions for
   all Participants for the next Limitation Year (and succeeding Limitation
   Years, as necessary).  For purposes of this limitation, all defined
   benefit plans of the Company and Affiliated Companies, whether or not
   terminated, are to be treated as one defined benefit plan and all defined
   contribution plans of the Company and Affiliated Companies, whether or not
   terminated, are to be treated as one defined contribution plan.

             6.7  Combination of Defined Contribution and Defined Benefit
   Plans.  If at any time a Participant in this Plan participates in a
   combination of one or more defined benefit plans maintained by the Company
   and Affiliated Companies and one or more defined contribution plans
   maintained by the Company and Affiliated Companies, the sum of the defined
   benefit plan fraction and the defined contribution plan fraction for any
   Plan Year may not exceed 1.0.  The defined benefit plan fraction for any
   Plan Year is a fraction, the numerator of which is the Participant's
   projected annual benefit under the Plan determined as of the close of the
   Plan Year, and the denominator is the lesser of:

            (a)  The maximum dollar limit for the Plan Year times 1.25 (or if
       greater, the Participant~s current accrued benefit under such plan as
       of December 31, 1986), or

            (b)  The percentage-of-compensation limit for such Plan Year
       times 1.4. 

   The defined contribution plan fraction for any Plan Year is a fraction,
   the numerator of which is the sum of the Annual Additions to the
   Participant's accounts for the Plan Year and all prior Plan Years (except
   that employee contributions made for any Plan Year prior to 1987 that were
   not treated as an Annual Addition for such year shall not be treated as an
   Annual Addition hereunder for any year after 1986) and the denominator of
   which is the sum of the lesser of the following amounts determined for
   such year and for each prior year of service with the Company and
   Affiliated Companies:

            (c)  The product of 1.25 multiplied by the dollar limitation in
       effect for such year (determined without regard to Section 415(c)(6)
       of the Code); or

            (d)  The product of 1.4 multiplied by the percentage-of-
       compensation limitation with respect to such Participant under the
       Plan for such year.

   The numerator of the defined contribution plan fraction shall be adjusted,
   where applicable, as prescribed by the Internal Revenue Service.  For
   purposes of this limitation, all defined benefit plans of the Company and
   Affiliated Companies, whether or not terminated, are to be treated as one
   defined benefit plan and all defined contribution plans of the Company and
   Affiliated Companies, whether or not terminated, are to be treated as one
   defined contribution Plan.  To the extent that a reduction of benefit is
   required, such reductions shall be made first from Wisconsin Power and
   Light Company Retirement Plan A, then from this Plan, then from any other
   defined contribution plan maintained by the Company.

                                   ARTICLE VII

                               INVESTMENT OF FUNDS

            7.1  Investment Funds.  Contributions made under this Plan shall
   be deposited in the Trust Fund for purposes of investment.  The Trust Fund
   may consist of three or more Investment Funds.  Investment Funds are not
   separate trust funds; but are funds reflecting various types of
   investments that the Trustee may from time to time establish upon
   direction of the Committee.  The Investment Funds may consist of an Equity
   Fund, a Fixed Income Fund, a Money Market Fund, a Company Common Stock
   Fund, and such other investment funds as shall be designated from time to
   time.  Each Participant's share in the Trust Fund shall consist of an
   undivided interest in the respective assets allocated to one or more of
   such Investment Funds; subject however to paragraph 7.2 hereof.  Except as
   otherwise provided, each Participant's share in each such Investment Fund
   as of any Valuation Date shall be that proportion of such Investment Fund
   that his Accounts in such Investment Fund as of such date bear to the
   total Accounts of all Participants in such Investment Fund as of the
   Valuation Date that such share is being determined. Amounts loaned to a
   Participant as provided in paragraph 7.5 shall be recorded in and
   considered a segregated investment by such Participant in a fund
   designated as the Participant Loan Fund.

            7.2  Investment of Contributions.  (a)  Company Matching
   Contributions made on behalf of a Participant pursuant to paragraph 5.4
   shall be invested and held solely in the Company Common Stock Fund.

            (b)  Compensation Conversion Contributions shall be invested in
       one or more of the Investment Funds, as may be directed in writing by
       the Participant; subject however to the following and to the
       provisions of paragraph 7.5:

                (1)  At the same time as a Participant makes a Deferred Cash
           Election pursuant to paragraph 4.1 hereof, the Participant may
           further elect that his Deferred Cash Contributions be allocated to
           one or more Investment Funds, other than the Participant Loan
           Fund, then or thereafter existing.

                (2)  Quarterly thereafter, a Participant may, in accordance
           with rules from time to time promulgated by the Committee, change
           any previous election of investment of Compensation Conversion
           Contributions in any such Investment Fund.  Such change may be
           with respect to amounts previously invested in the Investment
           Funds, other than the Participant Loan Fund, and to be invested as
           a result of future contributions. Such changes shall be effective
           as of March 1, June 1, September 1, or December 1 of any Plan
           Year.  In addition, a Participant who as of September 30, 1987 has
           amounts invested in the Company Common Stock Fund or has an
           election then in effect to invest future contributions in such
           Fund may change effective October 1, 1987 his election with
           respect to amounts invested in the Company Common Stock Fund as of
           September 30, 1987 and to be invested in such Fund as the result
           of future contributions, such change in election to be made prior
           to October 1, 1987 in accordance with rules promulgated by the
           Committee. Any change under this subparagraph shall be subject to
           the limitations, including percentage limitations, specified in
           subparagraph (1) above.  Notwithstanding anything to the contrary
           contained in this subparagraph, no change shall be made which
           would be contrary to the provisions of any Investment Fund or
           which would subject the fund to penalties or other charges.  An
           investment election, once in effect, shall continue until changed
           as provided above. 

           (c)  Rollover Contributions pursuant to paragraph 5.11 shall be
       invested as follows:

               (1) initially, the same investment selection as elected for
           the Compensation Conversion Contributions shall apply to the
           Rollover Contributions if the Eligible Employee is currently
           participating in this Plan.  Quarterly, thereafter, the
           Participant may change the investment allocation under the same
           conditions and procedures as outlined in paragraph 7.2(b), or

               (2) in one or more of the Investment Funds, as may be directed
       in writing by the Participant under the same conditions and 
       procedures as outlined in paragraph 7.2(b), if the Eligible Employee
       is not currently participating in this Plan.

               Investment elections shall be subject to the provisions of
       paragraph 7.5.

           7.3  Prohibition on Investments.  Notwithstanding anything to the
   contrary contained herein, contributions shall not be invested in
   purchasing life insurance policies on the Participant's life, unless the
   purchase of such life insurance is incidental in accordance with the
   requirements of any applicable statute, rule, regulation or revenue
   ruling.

            7.4  Special Provisions Re: WPL Holdings. Inc. Common Stock.

       A.  This Plan is intended to constitute an "eligible individual
   account plan" as defined in the Employee Retirement Income Security Act of
   1974, as amended from time to time ("ERISA"); and all provisions hereof,
   shall be so construed to that effect.  Prior to April 1, 1988, funds
   comprising the Company Common Stock Fund were invested only in common
   stock of Wisconsin Power and Light Company.  Pursuant to an Agreement and
   Plan of Merger and Reorganization effective April 1, 1988 and Articles of
   Merger effective April 1, 1988, WPL Holdings, Inc. became the parent
   holding company of Wisconsin Power and Light Company and the outstanding
   shares of Wisconsin Power and Light Company common stock, including those
   held in the Company Common Stock Fund, were changed and converted on a
   share-for-share basis into shares of common stock of WPL Holdings, Inc. 
   Accordingly, on and after April 1, 1988, the Company Common Stock Fund
   shall only be invested in WPL Holdings, Inc. common stock, which stock
   constitutes "qualifying employer securities" as defined in ERISA. Such
   qualifying employer securities shall be acquired, held and disposed of in
   accordance with the terms and provisions of this Plan; subject, however,
   to such limitations, if any, as may be  provided for in ERISA.  Any
   dividends received on WPL Holdings, Inc. Common Stock in this fund shall
   be periodically reinvested by the Trustee in Common Stock of WPL Holdings,
   Inc.

       B.  Each Participant, who has contributions invested in the Company
   Common Stock Fund pursuant to paragraph 7.2 hereof, shall have the right
   to direct the Trustee as to the exercise of all voting rights with respect
   to the Participant's proportional interest in WPL Holdings, Inc. common
   stock held in such Fund.  If the Trustee has not received directions as to
   the voting of any such WPL Holdings, Inc. stock by the fifth day before
   the meeting of shareholders at which such vote is to be taken, then the
   Trustee shall vote such non-voted shares in the same proportion as the
   voted shares received.  There shall be delivered to such Participant all
   reports, financial statements, proxies and proxy soliciting material which
   are delivered to holders of WPL Holdings, Inc. common stock in connection
   with each meeting of stockholders.

       C.  Purchases of WPL Holdings, Inc. Stock may be made by the Trustee
   on the open market or directly from WPL Holdings, Inc.  For each
   Investment Date, for shares purchased directly from WPL Holdings, Inc.,
   the price of all shares purchased under the Plan will be the weighted
   average purchase price determined as follows:  The price of original issue
   shares purchased from the Company will be the average of the high and low
   prices, carried to three decimal places, of the Company's Common Stock
   reported as New York Stock Exchange - Composite Transactions on the date
   of purchase by the Trustee, "the Investment Date" (or, if no trading in
   the Company's Common Stock occurs on such Exchange on the Investment Date,
   on the next preceding day on which the Common Stock is so traded).

   7.5  Loans.

       (a)  Upon the application of a Participant, the Committee, in
   accordance with a uniform and nondiscriminatory policy, may direct the
   Trustee to make a loan to such Participant in order to alleviate a
   hardship of the Participant.  Loans shall be made upon such terms as the
   Committee shall specify consistent with the provisions of this paragraph
   7.5.  The determination of the existence of a hardship shall be made by
   the Committee using the criteria for a hardship as set forth in paragraph
   10.3 with the exception of 10.3 (a)(3).  Solely for the purposes of this
   section a loan may be made for the payment of tuition for the next year of
   post-secondary education for the participant, his spouse, children or
   dependents.  Any loan approved by the Committee will be disbursed on such
   date as the Committee shall direct provided the Participant is then an
   Employee.  No loans may be made by the Trustee prior to January 1, 1988. 
   An application for a loan must be submitted in writing to the Committee
   and shall describe the hardship.  The Committee may request the
   Participant to provide satisfactory evidence to support his application. 
   A loan application fee, determined by the Committee from time to time on a
   uniform and nondiscriminatory basis without regard to the amount of the
   loan requested, shall be charged and shall be nonrefundable.

       (b)  The amount of any loan shall be charged against the Investment
   Fund, other than the Participant Loan Fund, in which the Participant's
   Deferred Cash Contribution Account and/or Rollover Contribution Account is
   invested pro rata in accordance with the balance of such Account(s) in
   each of such Investment Funds as of the second preceding Valuation Date
   prior to the date the loan is made, except that the Committee may adjust
   such allocation in such manner as it deems appropriate if the balance of
   the Participant's Account(s) in any Investment Fund is insufficient to
   reflect the charge at the time the loan is made.  The loan application fee
   ($50.00) shall be charged against the Participant's Deferred Cash
   Contribution Account and/or Rollover Contribution Account and shall be
   subtracted from the Investment Fund, other than the Participant Loan fund,
   in which such Account(s) has the largest balance as of the second
   preceding Valuation Date prior to the date the loan is made.

       (c)  No loan to any participant, when added to the outstanding balance
   of all other loans from the Plan made to the Participant, shall exceed the
   smallest of 

           (1)  $50,000, reduced by the excess, if any, of the highest
       outstanding balance of all loans from all qualified plans of the
       Company and Affiliated Companies, to the Participant during the
       one-year period ending on the day before the date on which the loan is
       made over the outstanding balance of loans from such plans to the
       Participant on the date the loan is made, 

           (2)  50% of the balance in the Participant's Account, as of the
       most recent Valuation Date for which a valuation is available, as
       adjusted for any distributions, withdrawals, contributions or loan
       payments made after such Valuation Date.  The Committee, in its
       discretion and upon consideration of developments known to it, may
       further limit the amount of any loan it may approve.  The Committee
       shall not approve a loan of less than $500 and no more than one loan
       shall be made to a Participant in any calendar year.  No loan may be
       made from a Participant's Company Matching Contribution Account or
       Involuntary Contribution Account.

       (d)  The rate of interest on a loan made in any given Plan Year, and
   for the duration of such loan, shall be the prevailing rate charged by
   commercial lenders + 2% for loans made under similar banking
   circumstances, as of the first day of the calendar month in which the loan
   is approved.

       (e)  Any loan to a Participant shall be repaid by the Participant in
   such manner as the Committee shall determine, subject to the limitations
   of this subparagraph 7.5(e).  The Committee shall require that the loan
   and interest thereon be repaid bimonthly by payroll deduction over a
   period which shall not exceed:

           (1)  10 years where the proceeds of the loan are to be applied to
       acquire a dwelling unit which within a reasonable time (determined at
       the time the loan is made) is to be used as the principal residence of
       the Participant, or

           (2)  five years for all other loans.  Each installment shall be
       paid by payroll deductions by the Company from the compensation of the
       Participant.  The Company shall deposit with the Trustee the sums so
       deducted or paid.  Any loan under the Plan may be prepaid without
       penalty.  Partial prepayments shall not be permitted.  Amounts
       received by the Trust Fund as a repayment of a loan to a Participant
       or as payment of interest on a loan to a Participant shall be added to
       the Participant's Deferred Cash Contribution Account and/or Rollover
       Contribution Account on a pro rata basis against which amounts were
       withdrawn and allocated to the Investment Funds in accordance with the
       Participant's election under paragraph 7.2 with respect to the
       investment of future Deferred Cash Contributions and/or Rollover
       Contribution Account in effect at the time.  Principal amounts
       received by the Trust Fund as a repayment of a loan to a Participant
       shall be subtracted from the Participant Loan Fund.

       (f)  Each loan to a Participant shall be evidenced by a Note, payable
   to the order of the Trustee, for the amount of the loan including interest
   thereon.  Each loan shall be secured by a pledge of the borrower's
   Account, which pledge shall give the Trustee a security interest in all of
   the Participant's then existing and thereafter acquired rights in his
   Account.  By accepting the loan, the Participant automatically assigns, as
   security for the loan, such rights in his Account. 

       (g)  If a loan installment is not fully paid within thirty days
   following the bi-weekly due date, the committee shall give written notice
   to the Participant (or former Participant).  If such loan installment
   payment is not made within sixty days thereafter, the Committee may direct
   the trustee to apply an amount equal to or less than 50% of the vested
   balance in the Participant's Account, to the extent permitted by law and
   applicable Internal Revenue Service regulations, by the amount of unpaid
   loan balance including interest then due.  This amount would be treated as
   having been received by the Participant as a distribution under the plan. 
   The Participant's interest in his/her Account shall be reduced in the
   following order: 

   i)   Deferred Cash Contribution and Involuntary Contributions,

   ii)  Rollover Contributions,

   iii) Matching Contributions.

       (h)  Loans shall be available to all Participants on an equivalent
   basis.

       (i)  The terms of all Participant loans are subject to the review and
   approval of the Committee and are subject to appeal by the Participant in
   accordance with paragraph 11.3.

                                  ARTICLE VIII

                            NONFORFEITURE OF BENEFITS

           Notwithstanding anything to the contrary contained in this Plan, a
   Participant's right to receive distributions from his Account(s) shall at
   all times be nonforfeitable.

                                   ARTICLE IX

                                  DISTRIBUTIONS

           9.1  Distributions as a Result of Termination prior to Retirement.

           (a)  If the balance in the Accounts of a Participant determined as
       of the Valuation Date immediately following his Termination Date is
       less than $3,500.00, the Participant shall receive a distribution
       equal to such value in a lump sum.  Such distribution shall be made
       within forty-five (45) days following such Valuation Date.

           (b)  If the balance in the Accounts of a Participant determined as
       of the Valuation Date immediately following his Termination Date is
       $3,500.00 or more, the Participant may make a written election, within
       30 days of such Valuation Date, to request distribution of his
       Accounts in accordance with Subparagraph 9.1(a). 

       If a written election is not made, the Participant's Accounts shall
       remain invested in the Plan.  The Participant shall retain the right
       to change investment allocation among the various Investment Funds in
       accordance with subparagraph 7.2(b) and 7.2(c).  Distribution of a
       terminated Participant's Accounts shall be made in a lump sum within
       forty-five (45) days after the Valuation Date following receipt of
       written notification from the Participant requesting distribution or,
       if earlier, the first Valuation Date following the Participant's 65th
       birthday.

           (c)  Any lump sum payment required to be made pursuant to
       Section 9.1(a) or (b) hereof, shall be made in cash, except that a
       Participant shall be entitled to elect to receive any amount in his
       Account which is invested in the Company Stock Fund, in whole shares
       of WPL Holdings, Inc. Common Stock.  In order to exercise such
       election, the Participant shall so notify the Plan Administrator in
       writing at least fifteen (15) days prior to the time the distribution
       is required to be made under Section 9.1(a) or (b), as the case may
       be.

           9.2  Distributions as a Result of Retirement or Disability.  A
   Participant shall receive a distribution equal to the value of his entire
   Account (in the manner provided for in paragraph 9.3 hereof), as of any
   Valuation Date selected by such participant following his retirement or
   Disability date.  Such distribution shall be made within forty-five (45)
   days following such Valuation Date.  In no event, however, shall
   distribution of a retired or disabled Participant's Account commence later
   than the first Valuation Date following the January 1 after attainment of
   age 70-1/2 by the Participant. A participant shall commence distribution
   of his Account as of the Valuation Date immediately following the January
   1 after attainment of age 70-1/2 whether or not he retires.  The preceding
   sentence shall not apply in the case of active Participants not separated
   from service, who attained age 70-1/2 prior to January 1, 1988 and who at
   the time were not five (5) percent owners.

           9.3  Form of Distribution.  Each Account shall be distributed to a
   Participant in a lump sum amount or, in the event the Participant has no
   unpaid loans outstanding under the Plan, in annual installments not to
   exceed 10 years.  At least forty-five (45) days prior to a distribution
   under paragraphs 9.1 or 9.2 hereof, the Participant shall notify the
   Administrator of his election as to the lump sum or annual payment method. 
   A failure to so affirmatively notify the Administrator by that date is
   deemed to be an election to receive a lump sum payment.  Where a
   Participant has elected an annual method of payment, any funds from time
   to time remaining in his Account shall be valued and adjusted as provided
   for in Article VI hereof.

           9.4  Special Provision for Lump Sum Distribution.  Notwithstanding
   anything to the contrary contained in paragraphs 9.1 or 9.2 hereof, in the
   event a Participant has elected to receive a distribution in a lump sum
   amount, such distribution shall be made within sixty (60) days following
   the end of the Plan Year in which the election has been made, unless the
   Committee should otherwise determine to make the distribution as provided
   for in paragraphs 9.1 or 9.2 above.  Such distribution shall be made in
   cash, except that a Participant shall be entitled to elect to receive any
   amount in his Account which is invested in the Company Common Stock Fund,
   in whole shares of WPL Holdings, Inc. Common Stock.  In order to exercise
   such election, the Participant shall so notify the Plan Administrator in
   writing at the same time the Participant gives the Administrator the
   notice required under paragraph 9.3 hereof.

           9.5  Direct Transfer of Eligible Rollover Distributions. 
   Effective January 1, 1993, notwithstanding any provision of the Plan to
   the contrary that would otherwise limit a Participant's election under
   this Section, a Participant may elect, at the time and in the manner
   prescribed by the Administrator, to have any portion of an eligible
   rollover distribution paid directly to an eligible retirement plan
   specified by the Participant in a direct rollover.  An eligible rollover
   distribution is any distribution of all or any portion of the balance to
   the credit of the Participant, except that an eligible rollover
   distribution does not include:  any distribution that is one of a series
   of substantially equal periodic payments (not less frequently than
   annually) made for the life (or life expectancy) of the Participant or the
   joint lives (or joint life expectancies) of the Participant and the
   Participant's designated beneficiary, or for a specified period of 10
   years or more; any distribution to the extent such distribution is
   required under section 401(a)(9) of the Code; and the portion of any
   distribution that is not includible in gross income (determined without
   regard to the exclusion for net unrealized appreciation with respect to
   employer securities).  An eligible retirement plan is an individual
   retirement account described in Section 408(a) of the code, an individual
   retirement annuity described in Section 408(b) of the Code, an annuity
   plan described in Section 403(a) of the Code, or a qualified trust
   described in Section 401(a) of the Code, that accepts the Participant's
   eligible rollover distribution.  However, in the case of an eligible
   rollover distribuiton to the surviving spouse, an eligible retirement plan
   is an individual retirement account or individual retirement annuity.  A
   Participant includes an employee or former employee.  In addition, the
   employee's or former employee's surviving spouse and the employee's or
   former employee's spouse or former spouse who is the alternate payee under
   a qualified domestic relations order, as defined in Section 414(p) of the
   Code, are Participants with regard to the interest of the spouse or former
   spouse.  A direct rollover is a payment by the Plan to the eligible
   retirement plan specified by the Participant.

           9.6  Payments to Beneficiary.  In the event of death of a
   Participant (who had not made an election under paragraph 9.3) prior to
   distribution in full of his Accounts, any amounts remaining in his
   Accounts shall be paid to such Participant's Beneficiary in a lump sum. 
   The value of such Accounts shall be determined as of the first Valuation
   Date following the Participant's date of death.  Such distribution shall
   be made within forty-five (45) days following such Valuation Date.

           9.7  Provision Regarding Unpaid Loans.  Notwithstanding the
   foregoing provisions of this Article IX, if a distribution under this
   Article IX of a Participant's Account is to be made in a lump sum prior to
   repayment of any outstanding loan to the Participant under the Plan, then
   the unpaid portion of all loans made to the Participant under the Plan,
   including accrued interest thereon, shall be deducted from the amount of
   his Account balance to be distributed to the Participant in cash or stock
   as provided in this Article IX.

                                    ARTICLE X

                          WITHDRAWALS DURING EMPLOYMENT

           10.1  Withdrawals.  As of any Valuation Date, a Participant may
   make withdrawals from his Account(s) in accordance with this Article.

           10.2  Mandatory Withdrawals.  A Participant shall be paid such
   amounts as may be allocated to his Involuntary Contribution Account
   because of the limitations of paragraph 6.6 or 6.7 (exclusive of plan
   earnings or subject to required withholdings), as provided for in
   paragraph 5.3 hereof.

           10.3  Special Withdrawals.

           (a)  To alleviate a hardship, the Committee, upon application by a
       Participant, may authorize a distribution equal to all or a part of
       the value of such Participant's Deferred Cash Contribution Account
       (determined as of the Valuation Date immediately preceding the
       Trustee's receipt of the Committee's authorization of distribution)
       less all unpaid loans, including interest accrued thereon, as of the
       date of withdrawal made to a Participant from such Account.  For
       purposes of this paragraph 10.3, the term "hardship" shall mean:

               (1)  Medical expenses described in Code Section 213(d)
           incurred by the Participant, the Participant's Spouse or any
           dependents of the Participant;

               (2)  Purchase (excluding mortgage payments) of a principal
           residence for the Participant;

               (3)  Payment of tuition for 12 months of post-secondary
           education and related educational fees for the Participant, his
           Spouse, children or dependents;

               (4)  The need to prevent the eviction of the Participant from
           his principal residence or foreclosure on the mortgage of the
           Participant's principal residence; and

               (5)  Any other circumstance that the Internal Revenue Service
           announces as qualifying as a "hardship" under Code Section 401(k).

           (b)  Before a special withdrawal is granted in accordance with
       this paragraph 10.3, the Participant shall be required to take the
       maximum loan available to him under paragraph 7.5.  If these amounts
       are insufficient to meet the hardship, the Participant shall then be
       permitted to make a hardship withdrawal of an amount sufficient to
       alleviate the hardship. 

           (c)  The amount necessary to fund the special withdrawal shall be
       debited on a prorata basis from the value of the Participant's
       Deferred Cash Contribution Account to the extent such debit does not
       exceed the Deferred Cash Contributions and earnings on such
       contributions accumulated prior to October 1, 1988, and rollover
       contibution account.

           (d)  A request for a special withdrawal under this paragraph 10.3
       shall be made on forms prescribed by the Committee.  The Committee
       shall establish a uniform and nondiscriminatory policy for reviewing
       withdrawal applications and any determination made by the Committee
       shall be final (but subject to appear under paragraph 11.3).

           (e)  The provisions of this subparagraph (e) shall apply to a
       Participant who receives a special withdrawal that consists in whole
       or in part of Deferred Cash Contributions or earnings on those
       Contributions and rollover contributions.  Notwithstanding paragraphs
       4.1 and 4.2, such a Participant shall not be permitted to have
       Deferred Cash Contributions made on his behalf to this Plan or any
       other plan qualified under Code Section 401(k) maintained by the
       Company or an Affiliated Company until after the second December 31
       following his receipt of such special withdrawal.

           (f)  No more than one such special withdrawal may be made in any
       Plan Year.

           10.4  Minimum Withdrawals.  Withdrawals permitted pursuant to
   paragraph 10.3, may not be made in amounts of less than two hundred
   dollars ($200), unless the maximum amount which may be withdrawn is less
   than two hundred dollars ($200), in which case the entire amount may be
   withdrawn.

       10.5  Payments of Withdrawals.  All withdrawals under paragraph 10.3 
   hereof shall be paid in a single lump sum as soon as practicable after
   application for a withdrawal is received and acted upon by the Committee. 
   Payments of withdrawals to a Participant shall reduce the applicable
   Accounts in each Investment Fund, other than the Participant Loan Fund,
   proportionately.  When a withdrawal has reduced the Account to a zero
   balance, any earnings or losses allocated to the Account for the period
   between the preceding Valuation Date and the date of withdrawal shall be
   credited to or charged against the Participant.

                                   ARTICLE XI

                                 ADMINISTRATION

           11.1  Plan Administered by Committee.  The Plan shall be
   administered by the Pension and Employee Benefits Committee consisting of
   such number of persons (not less than three or more than five) who shall
   be appointed by and serve at the pleasure of the Board of Directors.  No
   member of the Committee who is an Employee shall receive compensation for
   his services as a member of the Committee.  The Pension and Employee
   Benefits Committee shall have the duties specified hereunder, including,
   but not by way of limitation, the following:

           (a) to select investment managers;

           (b) to construe and interpret the Plan, decide all questions of
       eligibility and determine the amount, manner and time of payment of
       any benefits and loans under the Plan;

           (c) to prescribe procedures to be followed for the proper and
       efficient administration of the Plan;

           (d) to prepare and distribute information explaining the Plan to
       Participants;

           (e) to receive from the Company and from Participants such
       information as shall be necessary for the proper administration of the
       Plan;

           (f) to furnish the Company, upon request, such annual reports with
       respect to the administration of the Plan as are reasonable and
       appropriate;

           (g) to receive from the Trustee or other institutions or
       individuals, and to review and keep on file, reports of the financial
       condition and of the receipts and disbursements for the Plan;

           (h) to employ individuals to assist in the administration of the
       Plan;

           (i) to keep such accounts and records as necessary or proper in
       the performance of its duties under the Plan;

           (j) to establish and implement procedures necessary for
       determining whether an order is a Qualified Domestic Relations Order
       and to administer such procedures and any distributions under such
       order in a nondiscriminatory and consistent manner;

           (k) to establish and implement procedures necessary to determine
       whether or not a request for withdrawal or loan meets the hardship
       requirements specified in paragraph 10.3; provided, however, that in
       no instance is the Committee required to audit the actual use of such
       funds once the Committee has determined that the request met the 
       conditions  specified herein;

           (1) to direct the establishment of three or more Investment Funds;

           (m) to establish investment policies and objectives for each such
       Investment Fund; and

           (n) to appoint an Administrator as its agent.

   The Committee shall have no power to add to, subtract from or modify any
   of the terms of the Plan, or to change or add to any benefits provided by
   the Plan, or to waive or fail to apply any requirements of eligibility
   under the Plan except as hereinafter provided.  The Committee may enact
   nonsubstantive amendments to the Plan which are required exclusively for
   the purpose of either correcting administrative inefficiencies or of
   conforming the Plan with governmental laws, regulations, or requirements.

       The Committee may act at a meeting, or by writing without a meeting,
   by the vote or written assent of a majority of its members.  The Committee
   and any other person(s) to whom the Committee may delegate any duty or
   power in connection with the administration of the Plan, shall be entitled
   to rely conclusively upon, and shall be fully protected in any action
   taken in good faith in reliance upon any information, opinions or reports
   which shall be furnished to them by any accountant, counsel or other
   specialist, to the extent provided by law.

           11.2  Indemnity for Liability.  The Company shall indemnify the
   members of the Committee, and each fiduciary who is an Employee of the
   Company, against any and all claims, losses, damages, expenses, including
   counsel fees, incurred by said fiduciaries, and any liability including
   any amounts paid in settlement with such fiduciary's approval, arising
   from the fiduciary's action or failure to act; except when the same is
   judicially determined to be attributable to the gross negligence or
   willful misconduct of such fiduciary.

           11.3   Appeal from Denial of Claims.  If any claim for benefits
   under the Plan is wholly or partially denied by the Committee, the
   claimant shall be given notice in writing of such denial, by registered or
   certified mail.  Such notice shall be given as soon as reasonable after
   the denial; and the notice of denial shall set forth the specific reasons
   for such denial, specific reference to pertinent Plan provisions on which
   the denial is based, and a description of the Plan's claim review
   procedure.  The claimant shall be advised that such claimant or a duly
   authorized representative of the claimant may request a review by the
   entire Committee, of the decision denying the claim.  Such request for
   review must be in writing and filed with the Committee within 45 days
   after such notice of denial has been received by the claimant.  Any such
   claimant may review pertinent documents and submit issues and comments in
   writing within the same 45 day period.  If such a request is so filed, a
   review shall be made by the Committee within 60 days after receipt of such
   request.  The claimant may be present at such review, offer additional
   evidence, cross-examine witnesses and present arguments to the Committee
   to support the claim.  The claimant shall be given written notice of the
   final decision resulting from such review, which shall include specific
   reasons for the decision and specific references to the pertinent Plan
   provisions on which the final decision is based.

           11.4  Distribution to Five-Percent Owners.  For any Plan Year
   after the 1984 Plan Year, if a distribution under the Plan is made to a
   five-percent owner (as defined in Section 14.8(c)) before such Participant
   attains age 59-1/2, the Participant shall be advised by the Administrator
   that an additional income tax may be imposed equal to 10% of the portion
   of the amount so received which is

           (a) includible in the gross income for such taxable year, and

           (b) attributable to years in which the Participant was a
       five-percent owner, unless such distribution is made on account of
       death or disability.

                                   ARTICLE XII

                            AMENDMENT AND TERMINATION

           12.1  Amendment.  The Corporation shall have the sole and
   exclusive right to amend or modify the Plan at any time and for any
   reason, by the action of its Board of Directors.  Notwithstanding anything
   to the contrary, the Committee shall at all times administer the Plan in
   such fashion that the Plan is maintained as a benefit plan meeting the
   requirements of the Employee Retirement Income Security Act of 1974
   ("ERISA") and Sections 401(a), 401(k), and 404(a) of the Code as now in
   effect or hereafter amended, or any other applicable provisions of law.
   No amendment of the Plan shall cause any part of the Trust Fund or a
   Participant's Account(s) to be used for, or diverted to, purposes other
   than the exclusive benefit of the Participants or their beneficiaries. 
   Except to the extent necessary to produce conformity to the laws and
   regulations described above, no amendment shall operate, either directly
   or indirectly, to deprive any Participant of his nonforfeitable interest
   in his Account(s) as it is constituted at the time of the amendment.

           12.2  Right to Terminate Plan.  The Corporation contemplates that
   the plan shall be permanent.  Nevertheless, in recognition of the fact
   that future conditions and circumstances cannot now be entirely foreseen,
   the Corporation reserves unto its Board of Directors the sole and
   exclusive right to terminate the Plan for any reason and at any time. 
   Upon termination of the Plan, the Account(s) of each Participant shall be
   distributed to such Participant as a lump sum payment, unless applicable
   provisions of the Code or ERISA should otherwise require or permit an
   alternative method of payment.

                                  ARTICLE XIII

                                  MISCELLANEOUS

           13.1  Absence of Guarantee.  Neither the Committee, the Plan
   Administrator, the Trustee, the Corporation, nor the Company in any way
   guarantees the Fund against loss or depreciation.  The Company does not
   guarantee any payment to any person.  The liability of the Company, the
   Trustee, the Corporation, the Plan Administrator, and the Committee to
   make any payment under this Plan will be limited to the assets in the Fund
   which are available for that purpose.

           13.2  Employment Rights.  The Plan shall not constitute a contract
   of employment with any Eligible Employee or Participant; and participation
   in the Plan will not give any Participant the right to be retained in the
   employ of the Company, nor any right or claim to any distribution under
   the Plan, unless such claim has specifically accrued under the terms of
   the Plan.

           13.3  Participant's Interest Not Transferable.  Except as may be
   required by application of the tax withholding provisions of the Code or
   of a State's income tax laws or except as provided in paragraph 7.5 (f),
   the interests of Participants and their Beneficiaries under this Plan and
   Trust Agreement are not subject to the claims of creditors and may not be
   voluntarily or involuntarily sold, transferred, alienated or assigned. 
   Notwithstanding the preceding sentence, the Plan shall pay benefits to the
   person or persons named in a qualified domestic relations order, in
   accordance with procedures established by the Committee, in the amount and
   to the extent provided in such order.  Payment of benefits pursuant to a
   Qualified Domestic Relations Order shall not be considered a violation of
   the prohibition against assignment and alienation contained in this
   paragraph.

           13.4  Facility of Payment.  When a person entitled to
   distributions under the Plan is under legal disability, or, in the
   Committee's opinion, is in any way incapacitated so as to be unable to
   manage his financial affairs, the Committee may direct the Trustee to pay
   such distributions to such person's legal representative; or the Committee
   may direct the application of such distributions for the benefit of such
   persons.  Any payment made in accordance with the preceding sentence shall
   be a full and complete discharge of any liability for such payment under
   the Plan.

           13.5  Gender and Number.  Where the context permits, words in the
   masculine gender shall include the feminine and neuter genders, the single
   shall include the plural, and the plural shall include the singular.

           13.6  Litigation by Participants.  To the extent permitted by law,
   if a legal action begun against the Trustee, the Corporation, the Company,
   the Plan Administrator, or the Committee by or on behalf of any person,
   results in a decision adverse to that person; or if a legal action arises
   because of conflicting claims to a Participant's Account(s), the cost and
   expense incurred by the Trustee, the Corporation, the Company, the Plan
   Administrator, and the Committee of defending or participating in the
   action will be charged, to the extent permitted by law, to the sums, if
   any, which were involved in the action or were payable to the Participant
   or other person concerned.

           13.7  Controlling Law.  Except to the extent superseded by laws of
   the United States, the laws of Wisconsin shall be controlling in all
   matters relating to the Plan.

           13.8  Merger or Consolidation of Plan and Trust Fund.  Neither the
   Plan nor the Trust Fund may be merged or consolidated with, nor may its
   assets and liabilities be transferred to, any other plan or trust, unless
   each Participant would (if such plan then terminated) be entitled to a
   benefit immediately after the merger, consolidation or transfer which is
   equal to or greater than the benefit to which such Participant would have
   been entitled immediately before the merger, consolidation or transfer (if
   the Plan had then terminated).

                                   ARTICLE XIV

                           TOP-HEAVY PLAN REQUIREMENTS

           14.1  General Rule.  For any Plan Year for which this Plan is a
   "top-heavy plan" as defined in Section 14.7 below, any other provisions of
   this Plan to the contrary notwithstanding, this Plan shall be subject to
   the following provisions:   

           (a)  The vesting provisions of Section 14.2;

           (b)  The minimum contribution provisions of  Section 14.3;

           (c)  The limitation on compensation set by
       Section 14.4; and

           (d)  The limitation on contributions set by
       Section 14.5

           14.2  Vesting Provisions.  Each participant who

           (a) has completed at least three years of Vesting Service and

           (b) has completed an Hour of Service during any Plan Year in which
       the Plan is top-heavy, shall have a nonforfeitable right to the
       benefit accrued under this Plan derived from Employer contributions
       made pursuant to Section 14.3 hereof.

       This provision shall apply without regard to contributions or benefits
   under Social Security or any other Federal or State law.  For purposes of
   this section, an "Hour of Service" shall have the same meaning as provided
   for in Section 2.20 hereof, and a year of "Vesting Service" shall mean any
   Plan Year in which a Participant had in effect a Deferred Cash Election in
   an amount greater than 0%.

           14.3  Minimum Contribution Provisions.  Each Participant who

           (a) is an non-key Eligible Employee (as defined in Section 14.9,
       and

           (b) is employed on the last day of the Plan Year, even if such
       individual has failed to complete 1,000 Hours of Service during such
       Plan Year, and

           (c) was not a Member of the Wisconsin Power & Light Company
       Retirement Plan A for Salaried and non-represented Hourly Employees
       during such Plan Year, and

           (d) has a Deferred Cash Election in effect under Section 4.1
       hereof for such Plan Year of less than 3%, shall be entitled to have a
       contribution made on his behalf by the Company equal to the difference
       between 3% and the said Deferred Cash Election in effect (the "minimum
       contribution percentage") as applied to the Participant's
       Compensation; subject however, to the provisions of this Article XIV
       and further provided that

           (e) the Required Test and Adjustment provided for in Sections 4.1
       and 5.6 do not eliminate the "top heavy" features of this Plan; and

           (f) without such minimum contribution percentage, this Plan would
       be a "top-heavy plan" as hereinafter provided.  Only if all of the
       foregoing conditions precedent exist, shall the minimum contribution
       provisions of this Section 14.3 become effective.  The minimum
       contribution percentage set forth above shall be reduced to the
       percentage in any Plan Year to which the percentage at which Deferred
       Cash Contributions and Company Matching Contributions are made (or
       required to be made) under the Plan for the Plan Year for the key
       Eligible Employee for whom such percentage is the highest for such
       Plan Year.  For this purpose, the percentage with respect to a key
       Eligible Employee (as defined in Section 14.8 below) shall be
       determined by dividing the contributions made for such key Eligible
       Employees by so much of his total Compensation for the Plan Year as
       does not exceed $200,000.

       Such amount shall be adjusted in the same manner as the amount set
   forth in Section 14.4 below.

       Contributions taken into account under the immediately preceding
   sentence shall include Deferred Cash Contributions under this Plan and
   contributions under all other defined contribution plans required to be
   included in an aggregation group (as defined in Section 14.7(c) below) but
   shall not include any plan required to be included in such aggregation
   group if such plan enables a defined contribution plan required to be
   included in such group to meet the requirements of the Internal Revenue
   Code of 1986, as amended, which prohibit discrimination as to
   contributions or benefits in favor of Eligible Employees who are officers,
   shareholders, or the highly-compensated or prescribing the minimum
   participation standards.    Contributions taken into account under this
   Section shall not include any contributions under the Social Security Act
   or any other Federal or State law.
    
           The contribution determined in accordance with the foregoing
   provisions of this paragraph 14.3 shall be reduced to arrive at the amount
   of the required minimum contribution under this paragraph 14.3 by the
   amount of any Company Matching Contributions made on behalf of the
   Participant for such Plan Year.

           14.4  Limitation on Compensation.  Annual Compensation taken into
   account under this Section and under Section 2.11 for purposes of
   computing contributions under this Plan shall not exceed the first
   $200,000 for any Participant.  Such amount shall be adjusted automatically
   for each Plan Year to the amount prescribed by the Secretary of the
   Treasury or his delegate pursuant to regulations for the calendar year in
   which such Plan Year commences.

           14.5  Limitation on Contributions.  In the event that the Company
   also maintains a defined benefit plan providing benefits on behalf of
   Participants in this Plan, one of the two following provisions shall
   apply:

           (a) If for the Plan Year this Plan would not be a "top-heavy plan"
       as defined in Section 14.7 below if "90 percent" were substituted for
       "60 percent," then Section 14.3 shall apply for such Plan Year as if
       amended so that "four percent" were substituted for "three percent."

           (b) If for the Plan Year this Plan would continue to be a "top
       heavy plan" as defined in Section 14.7 below if "90 percent" were
       substituted for "60 percent", then the denominator of both the defined
       contribution plan fraction and the defined benefit plan fraction shall
       be calculated as set forth in Section 6.7 for the Limitation  Year 
       ending  in  such  plan  year  by substituting "1.0" for "1.25" in each
       place such figure appears, except with respect to any Participant for
       whom there are no employer contributions allocated or any accruals for
       such Participant under the defined benefit plan.

           14.6  Coordination with Other Plans.  In the event that another
   defined contribution or defined benefit plan maintained by the Company
   provides contributions or benefits on behalf of Participants in this Plan,
   such other plan shall be treated as part of this Plan pursuant to
   applicable principles (such as Rev. Rul. 81-202 or any successor ruling)
   in determining whether this Plan satisfies the requirements of
   Sections 14.2, 14.3 and 14.4.  Such determination shall be made upon the
   advice of counsel by the Committee.

           14.7  Top-Heavy Plan Definition.  This Plan shall be a "top-heavy
   plan" for any Plan Year, if, as of the determination date (as defined in
   Section 14.7(a)), the aggregate of the Accounts under the Plan for
   Participants (including former Participants) who are key Eligible
   Employees (as defined below) exceeds 60 percent of the present value of
   the aggregate of the Accounts for all Participants, excluding former key
   Eligible Employees, or if this Plan is required to be in an aggregation
   group (as defined in Section 14.7(b) below) which for such Plan Year is a
   top-heavy group (as defined in Section 14.7(d) below).

           (a) "Determination date" means for any Plan Year the last  day of
       the immediately preceding Plan Year except that for the first Plan
       Year of this Plan the determination date means the last day of such
       Plan Year.

           (b) The present value shall be the sum of

               (1) the Account balance determined as of the most recent
           Valuation Date that is within the twelve-month period ending on
           the determination date, and

               (2) the adjustment for contributions due as of the
           determination date, and as described in the regulations under the
           Internal Revenue Code as of 1986, as amended.

           (c) "Aggregation group" means the group of qualified plans, if
       any, that includes both the group of qualified plans that are required
       to be aggregated and the group of qualified plans that are permitted
       to be aggregated.

               (1)     The group of qualified plans that are required to be
           aggregated (the "required aggregation group") includes:

                  (i)  Each qualified plan of the Company in which a key
           Eligible Employee is a participant, including
           collectively-bargained plans, and

                  (ii) Each other qualified plan, including
           collectively-bargained plans of the Company, which enables a plan
           in which a key Eligible Employee is a participant to meet the
           requirements of the Internal Revenue Code of 1986, as amended,
           prohibiting discrimination as to contributions or benefits in
           favor of Eligible Employees who are officers, shareholders, or the
           highly-compensated or prescribing the minimum participation
           standards.

               (2)     The group of qualified plans that are permitted to be
       aggregated (the "permissive aggregation group") includes one or more
       plans of the Company that are not part of the required aggregation
       group and that the Committee certifies as constituting a plan within
       the permissive aggregation group.  Such plan or plans may be added to
       the permissive aggregation group only if, after the addition, the
       aggregation group as a whole continues not to discriminate as to
       contributions or benefits in favor of officers, shareholders, or the
       highly-compensated and to meet the minimum participation standards
       under the Internal Revenue Code of 1986, as amended.

           (d) "Top-heavy group" means the aggregation group, if as of the
       applicable determination date, the sum of the present value of the
       cumulative accrued benefits for key Eligible Employees under all
       defined benefit plans included in the aggregation group plus the
       aggregate of the accounts of key Eligible Employees under all defined
       benefit plans included in the aggregation group plus the aggregate of
       the accounts of key Eligible Employees under all defined contribution
       plans included in the aggregation group, exceeds 60% of the sum of the
       present value of the cumulative accrued benefits for all Eligible
       Employees, excluding former key Eligible Employees, under all such
       defined benefit plans plus the aggregate accounts, excluding former
       key Eligible Employees, for all Eligible Employees under such defined
       contribution plans.  If the aggregation group that is a top-heavy
       group is a required aggregation group, each plan in the group will be
       top-heavy.  If the aggregation group that is a top-heavy group is a
       permissive aggregation group, only those plans that are part of the
       required aggregation group will be treated as top-heavy.  If the
       aggregation group is not a top-heavy group, no plan within such group
       will be top-heavy.

           (e) In determining whether this Plan constitutes a "top-heavy
       plan", the Committee (or its agent) shall make the following
       adjustments in connection therewith:

               (1)     When more than one plan is aggregated, the Committee
           shall determine separately for each plan as of each plan's
           determination date the present value of the accrued benefit or
           account balance.  The results shall then be aggregated separately
           by adding the results of each plan as of the determination dates
           for such plans that fall within the same calendar year.

               (2)     In determining the present value of the cumulative
           accrued benefit or the amount of the account of any Eligible
           Employee, such present value or account shall include the amount
           in dollar value of the aggregate distributions made to such
           Eligible Employee and his Beneficiaries under the applicable plan
           during the five-year period ending on the determination date,
           unless reflected in the value of the accrued benefit or account
           balance as of the most recent valuation date.  Such amounts shall
           include distributions to Eligible Employees which represented the
           entire amount credited to their accounts under the applicable
           plan.

               (3)     Further, in making  such determination, such present
           value of such Account shall include any rollover contribution (or
           similar transfer) as follows:

                  (i)  If the rollover contribution (or similar transfer) is
               initiated by the employee and made to or from a plan
               maintained by another company, the plan providing the
               distribution shall include such distribution in the present
               value or such account; and the plan accepting the distribution
               shall not include such distribution in the present value or
               such account unless the plan accepted it before December 31,
               1983.

                  (ii) If the rollover contribution (or similar transfer) is
               not initiated by the employee or made from a plan maintained
               by another company, the plan accepting the distribution shall
               include such distribution in the present value or such
               account, whether the plan accepted the distribution before or
               after December 31, 1983; the plan making the distribution
               shall not include the distribution in the present value such
               account.

             (4)  Further, in making such determination, in any case, where
       an individual is a "non-key Eligible Employee", as defined below, with
       respect to an applicable plan but was a key Eligible Employee with
       respect to such plan for any prior Plan Year, any accrued benefit and
       any account of such employee shall be altogether disregarded.  For
       this purpose, to the extent that a key Eligible Employee is deemed to
       be a key Eligible Employee if he or she met the definition of key
       Eligible Employee within any of the four preceding Plan Years, this
       provision shall apply following the end of such period of time.

           14.8  Key Eligible Employee.  "Key Eligible Employee" shall mean
   any Employee or former Employee under this Plan who, at any time during
   the Plan Year containing the Determination Date (as defined in
   subparagraph 14.7(a) or during any of the four preceding Plan Years, is or
   was one of the following:

           (a) An officer of the Company.  Whether an individual is an
       officer shall be determined by the Administrator on the basis of all
       the facts and circumstances, such as the individual's authority,
       duties and term of office, not on the mere fact that the individual
       has the title of an officer.  For any such Plan Year, there shall be
       treated as officers no more than the lesser of:

               (1)     50 Employees, or

               (2)     the greater of three Employees or ten percent of the
           Employees.

           For this purpose, the officers with the highest annual
       Compensation shall be selected.

           Further, an Employee will not be considered an officer for a Plan
       Year after the 1983 Plan Year if the Employee earns less than 1.5
       times the maximum dollar limitation on contributions and other annual
       additions to a Participant's Account in a defined contribution plan
       under the Internal Revenue Code of 1986, as amended, as in effect for
       the calendar year in which the Determination Date falls.

           (b) One of the ten Employees owning (or considered as owning,
       within the meaning of the constructive ownership rules of the Internal
       Revenue Code of 1986, as amended) the largest interests in the
       Company.  An Employee who has some ownership interest is considered to
       be one of the top ten owners unless at least ten other Employees own a
       greater interest than that Employee.  However, an Employee will not be
       considered a top ten owner for a Plan Year after the 1983 Plan Year if
       the Employee earns less than the maximum dollar limitation on
       contributions and other annual additions to a Participant's Account in
       a defined contribution plan under the Internal Revenue Code of 1986,
       as amended, as in effect for the calendar year in which the
       Determination Date falls.

           (c) Any person who owns (or is considered as coming within the
       meaning of the constructive ownership rules of the Internal Revenue
       Code of 1986, as amended) more than five percent of the outstanding
       stock of the Company or stock possessing more than five percent of the
       combined total voting power of all stock of the Company.

           (d) A one percent owner of the Company having an annual
       compensation from the Company of more than $150,000.00, and possessing
       more than one percent of the combined total voting power of all stock
       of the Company.  For purposes of this subparagraph (d), compensation
       means a Member's W-2 earnings for the Plan Year.

   For purposes of Paragraph 14.8, a Beneficiary of a Key Employee shall be
   treated as a Key Employee.

           14.9  Non-Key Eligible Employee.  The term "non-key Eligible
   Employee" means any Eligible Employee (and any beneficiary of an Eligible
   Employee) who is not a key Eligible Employee.  For purposes of
   Section 14.8 the term Non-Key Eligible Employee specifically includes all
   former Employees who have not Employee specifically received Compensation
   from the Company during the Plan Year including the Determination Date and
   the four previous Plan Years.

           14.10  Company.  The term "Company" means the definition of
   Company in Section 2.8 of this Plan; and includes if not already taken
   into account, all members of the controlled group of corporations, a trade
   or business under common control or affiliated service group, of which the
   Company is a part, as required by the Internal Revenue Code of 1986, as
   amended.

           14.11  Collective Bargaining Rules.  The provisions of
   Sections 14.2, 14.3 and 14.4 above do not apply with respect to employees
   included in a unit of employees covered by a collective bargaining
   agreement unless the application of such Section has been agreed upon with
   the collective bargaining agent. 

           14.12  Distributions to Key Eligible Employees.  Any other
   provision of this Plan to the contrary notwithstanding, distribution of
   the entire interest in this Plan of each Participant who is or at any time
   has been a key Eligible Employee shall commence no later than the end of
   the taxable year of the Participant in which the Participant attains age
   70-1/2.






                        WISCONSIN POWER AND LIGHT COMPANY



                      EMPLOYEES' RETIREMENT SAVINGS PLAN B




            Dated:  May 21, 1984
            Revised and Restated as of July 31, 1986
            Revised as of July 1, 1987
            Revised as of September 1, 1987
            Revised and Restated as of January 1, 1988
                   (including amendments effective July 1, 1988)
            Revised and Restated as of April 1, 1988
            Revised as of October 18, 1989
            Revised as of January 1, 1990
            Revised and Restated as of January 1, 1991
            Revised as of April 3, 1992
            Revised as of September 11, 1992
            Revised as of January 19, 1994

   <PAGE>
                                TABLE OF CONTENTS

   ARTICLE                                                     PAGE
       I     Establishment of the Plan. . . . . . . . . . . . .   1
             1.1  Establishment and Purpose . . . . . . . . . .   1
             1.2  Legal Requirements  . . . . . . . . . . . . .   1

      II     Definitions. . . . . . . . . . . . . . . . . . . .   2

     III     Participation. . . . . . . . . . . . . . . . . . .  10
             3.1  Further Eligibility Requirements. . . . . . .  10
             3.2  Participation Requirements. . . . . . . . . .  11
             3.3  Duration of Participation . . . . . . . . . .  11
             3.4  Transfer Into an Eligible Employee Group. . .  11
             3.5  Transfer Out of an Eligible Employee Group. .  11
             3.6  Transfer of Accounts. . . . . . . . . . . . .  12

      IV     Deferred Cash Elections. . . . . . . . . . . . . .  13
             4.1  Election. . . . . . . . . . . . . . . . . . .  13
             4.2  Effect of Election. . . . . . . . . . . . . .  14
             4.3  Change of Deferred Cash Election. . . . . . .  15

       V     Contributions. . . . . . . . . . . . . . . . . . .  17
             5.1  Deferred Cash Contributions . . . . . . . . .  17
             5.2  Involuntary Contributions . . . . . . . . . .  17
             5.3  Conditional Acceptance of Involuntary
                  Contributions . . . . . . . . . . . . . . . .  17
             5.4  Company Matching Contributions. . . . . . . .  18
             5.5  Actual Deferral Percentage. . . . . . . . . .  19
             5.6  Required Test and Adjustment. . . . . . . . .  19
             5.7  Form of Contribution. . . . . . . . . . . . .  22
             5.8  Adjustment to Company Matching Contribution
                  Accounts. . . . . . . . . . . . . . . . . . .  22
             5.9  Applicability of Code to Required Test and
                  Adjustment. . . . . . . . . . . . . . . . . .  25
             5.10 Rollover Contribution . . . . . . . . . . . .  25

      VI     Accounts . . . . . . . . . . . . . . . . . . . . .  27
             6.1  Accounts. . . . . . . . . . . . . . . . . . .  27
             6.2  Valuation of Accounts . . . . . . . . . . . .  27
             6.3  Allocation of Contributions and Withdrawals .  28
             6.4  Allocation of Net Earnings or Losses. . . . .  28
             6.5  Allocation of Distributions . . . . . . . . .  29
             6.6  Limitation on Allocations . . . . . . . . . .  29
             6.7  Combination of Defined Contribution and
                  Defined Benefit Plans . . . . . . . . . . . .  30

     VII     Investment of Funds. . . . . . . . . . . . . . . .  32
             7.1  Investment Funds. . . . . . . . . . . . . . .  32
             7.2  Investment of Contributions . . . . . . . . .  33
             7.3  Prohibition on Investments. . . . . . . . . .  35
             7.4  Special Provisions Re:  WPL Holdings, Inc.
                  Common Stock  . . . . . . . . . . . . . . . .  36
             7.5  Loans . . . . . . . . . . . . . . . . . . . .  38

    VIII     Nonforfeiture of Benefits. . . . . . . . . . . . .  43

      IX     Distributions . . . . . . . . . . . . . . . . . .   43
             9.1  Distributions as a Result of Termination
                  Prior to Retirement . . . . . . . . . . . . .  43
             9.2  Distributions as a Result of Retirement or
                  Disability. . . . . . . . . . . . . . . . . .  44
             9.3  Form of Distribution. . . . . . . . . . . . .  45
             9.4  Special Provision for Lump Sum Distribution .  45
             9.5  Direct Transfer of Eligible Rollover
                  Distribution. . . . . . . . . . . . . . . . .  46
             9.6  Payments to Beneficiary . . . . . . . . . . .  47
             9.7  Provision Regarding Unpaid Loans  . . . . . .  47

       X     Withdrawals During Employment. . . . . . . . . . .  48
             10.1 Withdrawals . . . . . . . . . . . . . . . . .  48
             10.2 Mandatory Withdrawals . . . . . . . . . . . .  48
             10.3 Special Withdrawals . . . . . . . . . . . . .  48
             10.4 Minimum Withdrawals . . . . . . . . . . . . .  50
             10.5 Payments of Withdrawals . . . . . . . . . . .  51

      XI     Administration . . . . . . . . . . . . . . . . . .  52
             11.1 Plan Administered by Committee. . . . . . . .  52
             11.2 Indemnity for Liability . . . . . . . . . . .  54
             11.3 Appeal from Denial of Claims. . . . . . . . .  55
             11.4 Distribution to Five-Percent Owners . . . . .  56

      XII    Amendment and Termination. . . . . . . . . . . . .  56
             12.1 Amendment . . . . . . . . . . . . . . . . . .  56
             12.2 Right to Terminate Plan . . . . . . . . . . .  57

    XIII     Miscellaneous. . . . . . . . . . . . . . . . . . .  57
             13.1 Absence of Guarantee. . . . . . . . . . . . .  57
             13.2 Employment Rights . . . . . . . . . . . . . .  58
             13.3 Participant's Interest Not Transferable . . .  58
             13.4 Facility of Payment . . . . . . . . . . . . .  58
             13.5 Gender and Number . . . . . . . . . . . . . .  59
             13.6 Litigation by Participants. . . . . . . . . .  59
             13.7 Controlling Law . . . . . . . . . . . . . . .  59
             13.8 Merger or Consolidation of Plan and Trust
                  Fund. . . . . . . . . . . . . . . . . . . . .  60

   <PAGE>

                                    ARTICLE I

                            ESTABLISHMENT OF THE PLAN

             1.1  Establishment and Purpose.  The Wisconsin Power and Light
   Company does hereby establish an employee benefit plan, to be known as the
   "Wisconsin Power and Light Company Employees' Retirement Savings Plan B"
   (hereinafter called the "Plan"), and to become effective as of the
   Effective Date.  The purpose of the Plan is to encourage savings and to
   provide tax-effective compensation to Eligible Employees of the Wisconsin
   Power and Light Company and of companies with which Wisconsin Power and
   Light Company is affiliated.

             1.2  Legal Requirements.  The Plan is intended to constitute a
   qualified cash or deferred compensation arrangement within the meaning of
   Sections 401(k) and 402(a)(8) of the Internal Revenue Code of 1986, as
   amended, (the "Code").  The Trust Agreement providing for the investment
   of contributions made hereunder and for the payment of benefits to
   Participants, is intended to constitute a qualified trust within the
   meanings of Sections 401 and 501(a) of the Code.  Accordingly, the
   establishment of the Plan and Trust is conditioned upon the initial
   determination by the Internal Revenue Service (the "Service") that the
   Plan and Trust are qualified arrangements within the meaning of the
   aforesaid sections of the Code.  In the event the Plan and Trust, or
   either of them, are determined by the Service not to so qualify, then the
   Wisconsin Power and Light Company, may at any time within one year after
   receiving the Notice of Denial of initial qualification from the Service,
   either:

             (a)  amend the Plan and/or the Trust in such manner and to such
             extent as may be necessary to obtain the qualification; or

             (b)  terminate the Plan and Trust.

   In the event of termination, the Wisconsin Power and Light Company shall
   direct the Trustee to return all contributions made to the Trust, adjusted
   for the pro rata share of earnings, market gains or losses which accrued
   while such contributions were held by the Trustee, and less the Trustee's

   costs and expenses associated with such termination.  Upon receipt of such
   funds from the Trustee, the Wisconsin Power and Light Company, shall
   return all such contributions, adjusted as aforesaid, to the
   Participants according to their respective interests hereunder.

                                   ARTICLE II

                                   DEFINITIONS

             As used in this Plan, the following terms shall have the
   meanings set forth below, unless the context clearly indicates otherwise:

             2.1  Account or Accounts is defined in paragraph 6.1.

             2.2  Actual Deferral Percentage is defined in paragraph 5.5.

             2.3  Administrator  means the person or persons appointed by the
   Committee to perform the ministerial functions associated with the
   administration of the Plan.

             2.4  Affiliated Company means any corporation or other entity,
   the employees of which, together with the employees of the Companies, are
   required by Section 414(b), (c), (m) or (o) of the Internal Revenue Code
   to be treated as if they were employed by a single employer.

             2.5  Annual Addition is defined in paragraph 6.6.

             2.6  Beneficiary shall mean the Spouse, if then living, unless
   an alternative Beneficiary is designated by the Participant and such
   designation is consented to by the Spouse in accordance with procedures
   established by the Committee.  In the event the Participant is not married
   or has no living Spouse, Beneficiary shall mean any person designated as
   such by the Participant on a form supplied by the Administrator to receive
   the benefits payable upon the death of the Participant.  If no such
   designation is in effect at the time of the death of the Participant; or
   if no person is so designated with the consent of the Spouse, if so
   required hereby, shall survive the Participant, the Beneficiary shall be
   the Spouse, if then living; and if the Spouse is not living, then the
   surviving children in equal shares; or if the deceased Participant has no
   surviving Spouse or children, his estate.  A Participant may at any time
   change a designated Beneficiary; provided, however, that no such change
   shall be effective unless in writing on forms provided by the
   Administrator and provided any such designation is consented to by the
   Spouse.

             2.7  Committee means the Pension and Employee Benefits Committee
   appointed by the Board of Directors of the Corporation, such Committee has
   the responsibility for the administration of the Plan as provided in
   Article XI.

             2.8  Company means collectively, unless the context indicates
   otherwise, the Corporation and any Affiliated Company to which the Plan
   has been extended by the Board of Directors of the Corporation.

             2.9  Company Matching Contributions means the contributions made
   to the Plan by the Company on behalf of a Participant in accordance with
   paragraph 5.4.

             2.10  Company Matching Contribution Account means the Account
   defined in paragraph 6.1(c).

             2.11  Compensation means the gross compensation of a Participant
   during the Plan Year, for personal services performed for the Company,
   including the amount of contributions made by the Company on behalf of the
   Participant pursuant to a salary reduction agreement under any qualified
   plan meeting the requirements of Section 401(k) of the Code and under any
   cafeteria plan under Section 125 of the Code; but excluding:  worker's
   compensation payments for work time lost; travel allowances and
   reimbursements; moving expense reimbursements; disability benefits paid
   pursuant to the Corporation's Disability Plan B; imputed income under the
   Code with respect to excess life insurance contributions; income deferred
   by any Participant pursuant to any unqualified cash or deferred
   compensation arrangement maintained by the Company; and other special
   payments designated by the Board of Directors of the Corporation.  In
   addition to other applicable limitations which may be set forth in the
   Plan and notwithstanding any other contrary provision of the Plan,
   compensation taken into account under the Plan shall not exceed $150,000,
   adjusted for changes in the cost of living as provided in section
   401(a)(17) of the Internal Revenue Code, for any Plan Year commencing
   after December 31, 1993.

             2.12  Compensation Conversion Contributions means Deferred Cash
   Contributions and Involuntary Contributions as defined in paragraphs 5.1
   and 5.2, respectively.

             2.13  Corporation means Wisconsin Power and Light Company or any
   successor or successors.

             2.14  Deferred Cash Contributions means the contributions made
   to the Plan by the Company for a Participant in accordance with the

   Participant's Deferred Cash Election under Article IV.

             2.15  Deferred Cash Contribution Account means the Account
   defined in paragraph 6.1(a).

             2.16  Disability means the inability to engage in any
   substantial gainful activity by reason of any medically determinable
   physical or mental impairment, which impairment is or is anticipated to be
   total and permanent in the judgment of the Committee.  Any Participant who
   receives disability benefits pursuant to the Corporation's Disability
   Income Plan B is presumptively disabled for purposes of this Plan.

             2.17  Disability  Date is the date on which the Participant
   becomes disabled or the date the Participant begins to receive disability
   benefits pursuant to the Corporation's Disability Income Plan B, whichever
   date the Participant so elects.

             2.18  Effective Date means January 1, 1984.

             2.19  Eligible  Employee means any Employee of the Company, who
   is compensated on a hourly basis for services performed and who satisfies
   the further eligibility requirements set forth in Article III,
   paragraph 3.1 hereof.  The term excludes employees who are not members of
   the collective bargaining unit represented by Local Union Number 965 of
   the International Brotherhood of Electrical Workers or who are compensated
   on a salary basis for services performed.

             2.20  Employee means any person who is a permanent full-time or
   permanent part-time employee, regularly engaged in providing personal
   services to the Company or an Affiliated Company.  A permanent part-time
   employee is one who renders services to the Company or an Affiliated
   Company on a basis equal to at least 50% of the time of a permanent
   full-time employee.  The term "employee" does not include any temporary or
   limited term employees.  Notwithstanding the foregoing, any permanent
   part-time employee, temporary employee or limited term employee who has
   provided personal services to the Company or an Affiliated Company for at
   least 1,000 "hours of service" during the preceding twelve months of
   employment, shall be considered as an "employee" herein, and shall
   continue to be such an "employee" for purposes of this Plan even though he
   may perform personal services to the Company or an Affiliated Company of
   less than 1,000 hours of service in succeeding twelve month periods of
   employment.  For purposes of this section, "hours of service" shall mean:

             (a)  each hour for which such employee is directly or indirectly
             paid, or entitled to payment, by the Company or an Affiliated

             Company for the performance of duties;

             (b)  each hour such employee is paid by the Company or an
             Affiliated Company for holidays, vacation or other time not
             worked;

             (c)  each hour such employee would have normally worked while he
             is on disciplinary suspension or on leave-of-absence approved by
             the Company or an Affiliated Company due to sickness, accident,
             military service, or government service during time of war, or
             other cause; provided however, that he returns to active
             employment with the Company or Affiliated Company at the
             expiration of such leave-of-absence, otherwise no hours of
             service shall be credited for such periods;

             (d)  each hour such employee would have worked while he is
             disabled and receiving payments under the terms of the
             Corporation's Sick Leave Plan or Disability Income Plan B; and

             (e)  each hour for which back pay, irrespective of mitigation of
             damages, is either awarded or agreed to by the Company or
             Affiliated Company, provided, however, that no more than 501
             hours shall be credited for payments of back pay for a period of
             time during which the employee performed no duties.

   When computing hours of service, overtime hours shall be treated as
   straight time hours; and there shall be no duplication of credit for hours
   which might otherwise be creditable under more than one of the above
   listed categories.

             2.21  Fund or Trust Fund means the Trust Fund established
   pursuant to a Trust Agreement, for purposes of receiving and investing
   contributions made pursuant to this Plan and for the purpose of paying
   distributions hereunder.  Any such Trust shall be qualified under
   Section 501(a) of the Code.

             2.22  Highly Compensated Employee means for any Plan Year a
   highly compensated employee for such Plan Year as defined in Section
   414(q) of the Code.

             2.23  Investment Funds means those funds defined in
   paragraph 7.1 hereof.

             2.24  Involuntary Contributions means a Participant's
   contributions as determined under paragraph 5.2 hereof.

             2.25  Limitation Year shall mean the Plan year.

             2.26  Involuntary Contribution Account means the account defined
   in paragraph 6.1(b) hereof.

             2.27  Participant means an Employee who is Eligible and who has
   elected to make a Deferred Cash Election pursuant to paragraph 4.1 hereof.

             2.28  Plan means the "Wisconsin Power and Light Company
   Employees' Retirement Savings Plan B" as set forth in this document, and
   as amended from time to time.

             2.29  Plan Quarter means a three-month calendar period.

             2.30  Plan Year means a calendar year which begins on  January 1
   and ends on December 31.

             2.31  Required Test and Adjustment means the test and 
   adjustment as defined in paragraph 5.6 hereof.

             2.32  Retirement means the termination of employment with the
   Company and Affiliated Companies by reason of retirement.

             2.33  Retirement Date means the date on which a Participant
   receives retirement benefits pursuant to the Corporation's Retirement
   Plan B or other applicable qualified retirement plan.

             The Corporation's Retirement Plan B defines Retirement Date as
   meaning a Normal, Early or Postponed Retirement Date, which in turn are
   defined as follows:

             (a)  Normal Retirement Date.  The Normal Retirement Date of a
             Member is the first day of the month coincident with or next
             following his 65th birthday.

             (b)  Early Retirement Date.  The Early Retirement Date of a
             Member is the first day of any month which;

              (1)  Follows his 55th birthday and precedes his Normal
             Retirement Date; and

              (2)  Is coincident with the date he retires; provided, however,
             that for a Member who was employed by the Company prior to
             January 1, 1967, and who received credited service attributable
             to employment for the period prior to January 1, 1967, the Early
             Retirement Date shall be the first day of any month within
             15 years preceding his Normal Retirement Date on which such
             Member retires with written notice to the Company.

             (c)  Postponed Retirement Date.  A Member's Postponed
             Retirement Date shall be the first day of any month after his
             Normal Retirement Date upon which the Member retires.

             2.34  Rollover Contributions means a Participant's contributions
   as determined under paragraph 5.11 hereof.

             2.35  Rollover Contribution Account means the account defined in
   paragraph 6.1(d) hereof.

             2.36  Spouse means the person who is legally married to the
   Participant as of any date of reference.

             2.37  Termination Date means the date on which the Participant
   ceases to be an Employee, for any reason other than by reason of
   Retirement or Disability.

             2.38  Trust Agreement means any written agreement establishing a
   trust for purposes of receiving, holding, investing, and disposing of the
   Trust Fund.

             2.39  Trustee means the person acting as Trustee under any Trust
   Agreement.

             2.40  Valuation Date means the Date that accounts are valued
   (end of each calendar month).

                                   ARTICLE III

                                  PARTICIPATION

             3.1  Further  Eligibility  Requirements.  An Eligible Employee
   shall become entitled to participate in the Plan, effective as of the
   March 1, June 1, September 1, or December 1  (whichever is applicable)
   following his date of employment by the Company; provided that prior to
   that date, he has attained his eighteenth (18th) birthday.

             3.2  Participation Requirements.  To  become a Participant in
   the Plan, an Eligible Employee must either: 

             (a) affirmatively make a Deferred Cash Election under paragraph
             4.1 hereof, or

             (b) elect to make a Rollover Contribution under paragraph 5.11
             hereof.

             3.3  Duration of Participation.  An Eligible Employee who has
   become a Participant shall continue to be a Participant in the Plan, until
   the first Valuation Date, on which no balance remains in any of his
   Accounts.

             3.4  Transfer Into An Eligible Employee Group.  An Employee who
   would become an Eligible Employee as a result of a promotion or job
   transfer within the Company or Affiliated Companies, shall be considered
   to be an Eligible Employee, entitled to participate in the Plan
   immediately following the date of such promotion or job
   transfer; provided the requirements of paragraphs 3.1 and 3.2 are
   satisfied.

             3.5  Transfer Out of an Eligible Employee Group.  An Eligible
   Employee who subsequently transfers to employment within the Company or
   Affiliated Companies so that he is no longer an Eligible Employee, shall
   no longer be entitled to make Deferred Cash Elections pursuant to
   Article IV hereof, effective as of the date of transfer.  Any Deferred
   Cash Election in effect at the time of such a Participant's transfer shall
   terminate as of the transfer date.  Notwithstanding such a transfer and
   termination of election, the said Employee shall continue to participate
   in the Plan as to contributions previously made, as described in
   paragraph 3.6.

             3.6  Transfer of Accounts.  Notwithstanding  the provisions of
   Sections 3.4 and 3.5, the following provisions shall apply as to the
   transfer of Participants' Accounts between this Plan and the Wisconsin
   Power and Light Company Employees' Retirement Savings Plan A (the "Other
   Plan").  With respect to any Employee who becomes an Eligible Employee for
   purposes of this Plan, as a result of a promotion or job transfer within
   the Company or Affiliated Companies and who previously participated in the
   Other Plan, the Accounts of such Employee in the Other Plan shall be
   transferred to this Plan, effective as of the Valuation Date next
   following such job transfer or promotion. With respect to any Participant
   in this Plan who transfers to employment within the Company or Affiliated
   Companies so that he is no longer an Eligible Employee for purposes of
   this Plan, but is an Eligible Employee for purposes of the Other Plan, the
   Accounts of such Participant shall be transferred to the Other Plan,
   effective as of the Valuation Date next following such job transfer, and
   such Participant shall be entitled to participate in the Other Plan
   subject to the terms thereof.


                                   ARTICLE IV

                             DEFERRED CASH ELECTIONS

             4.1  Election.  An Eligible Employee may make a Deferred Cash
   Election in an amount from 0% of his Compensation, up to a maximum percent
   specified by the Committee, in any multiple of 1%.  Deferred Cash
   Elections must be in writing on forms provided by the Plan Administrator
   and filed with the Plan Administrator at such time as the Committee
   determines; provided the same is filed prior to March 1, June 1,
   September 1, or December 1 of the Plan Year to which the election relates. 
   The Committee may limit or reduce the Deferred Cash Election of Highly
   Compensated Employees, as provided for in paragraph 5.6 hereof.  A
   Deferred Cash Election for any Plan Year may only be changed pursuant to
   paragraph 4.3 hereof.

             Notwithstanding the foregoing provisions of this paragraph 4.1,
   the maximum amount that a Participant may elect to have contributed for
   any Plan Year pursuant to a Deferred Cash Election shall not exceed
   $8,475.00 in 1991 and as adjusted for increases in the cost of living in
   accordance with Section 402(g)(5) of the Code for any Plan Year Commencing
   after December 31, 1991 reduced by the amount of any contributions made by
   the Company for such Plan Year on behalf of the Participant pursuant to a
   salary reduction agreement under any other qualified plan under Section
   401(k) of the Code maintained by the Company.  In the event such
   limitation is exceeded for a Plan Year, then, notwithstanding any other
   provision of the Plan or law, such excess, to the extent it has been
   contributed to the Plan, plus any income and minus any loss allocable
   thereto, shall be distributed to the Participant not later than April 15
   next following the end of such Plan Year.  Excess contributions to be
   distributed from a Deferred Cash Contribution Account, plus any income and
   minus any loss allocable thereto, shall be distributed from the Investment
   Funds in which such Account is invested at the time of distribution pro
   rata in accordance with the balance of the Account in each of the
   Investment Funds as of the Valuation Date next preceding the date of
   distribution but adjusted for any later loan made from the Account, except
   that no amount shall be distributed from the Account invested in the
   Participant Loan Fund until the balance in the other Investment Funds has
   been distributed.  For purposes of this paragraph, the income or loss
   allocable to the excess contributions to be distributed from a Deferred
   Cash Contribution Account for a Plan Year shall be determined by
   multiplying the total income or loss of the Account for such Plan Year by
   a fraction, the numerator of which is the excess contributions to be
   distributed from such account for such Plan Year and the denominator of
   which is the balance in such Account as of the end of such Plan Year.

             4.2  Effect of Election.  An Eligible Employee who has a
   Deferred Cash Election in effect for any Plan Year is a Participant in the
   Plan, and will have the elected portion of his Compensation deferred in
   order to have it contributed to the Plan by the Company on behalf of the
   Participant as a Deferred Cash Contribution.  A Deferred Cash Election
   shall become effective as of the first pay period, commencing on or after
   March 1, June 1, September 1, or December 1 (whichever is applicable), of
   each Plan Year.  Once effective, a Deferred Cash Election shall remain in
   effect until the earliest of the following events to occur:

             (a)The March 1, June 1, September 1, or December 1 immediately
             following receipt by the Company of a written notice from the
             Participant terminating his Deferred Cash Election;

             (b)The Participant's termination of employment by reason of
             death, retirement, or any voluntary or involuntary severance of
             employment;

             (c)The Disability Date of the Participant;

             (d)The Participant's transfer of employment such that he is no
             longer an Eligible Employee;

             (e)The application of the adjustment defined in paragraph 5.6 or
             the limitation provided in paragraph 4.1; or

             (f)The Participant's change of his Deferred Cash

             Election pursuant to paragraph 4.3 hereof.

             (g)The Participant receives a special withdrawal on account of
             financial hardship in accordance with paragraph 10.3.

             4.3Change of Deferred Cash Election.  A Participant may further
   elect to either reduce or increase the amount of his Deferred Cash
   Election then in effect, as provided for herein.  Any such reduction or
   increase shall be subject to the maximum and minimum percentages
   established in paragraph 4.1 hereof.  Such Participant must notify the
   Plan Administrator of such change on enrollment forms provided by the Plan
   Administrator at such time as the Committee determines; provided the same
   are filed prior to the effective date of such change.  Such change shall
   become effective as of March 1, June 1, September 1, or December 1 as
   provided for in paragraph 4.2.  The Committee, upon application by a
   Participant, may in its sole discretion authorize a reduction in a
   Participant's Deferred Cash Election from the rate then in effect to zero
   (0%) to alleviate a hardship; provided that such Participant has
   submitted, in writing, an application requesting such reduction and
   describing such hardship.  The Committee may request the applicant to
   provide satisfactory evidence to support such application.  Examples of
   acceptable hardships include but are not limited to:

             (a)A change from active employee status to permanent disability;

             (b)A severe financial hardship such as loss of family income or
             major illness.

             In determining whether or not such a reduction should be
   authorized, the Committee shall determine if the reduction is necessary in
   light of immediate and necessary financial needs of the Participant.


                                    ARTICLE V

                                  CONTRIBUTIONS

             5.1  Deferred Cash Contributions.  The Company shall
   periodically make Deferred Cash Contributions to this Plan, equal to the
   amounts elected by Participants in accordance with Section 4.1 hereof. 
   The Company shall periodically forward all Deferred Cash Contributions to
   the Trustee; provided all such contributions are so forwarded no later
   than thirty (30) days after the end of each Plan Year.  Company
   contributions made pursuant to this Section 5.1 shall be made only out of
   current or accumulated earnings and profits.  For the purpose of this
   Plan, current or accumulated earnings or profits shall mean the net income
   or profits determined from the Company's books of account in accordance
   with generally accepted accounting principles.

             5.2  Involuntary Contributions.  The amount by which Deferred
   Cash Contributions elected by a Participant must be reduced in order to
   satisfy the Required Test and Adjustment as defined in paragraph 5.6 or
   the limitations of paragraphs 6.6 or 6.7, shall be considered as an
   Involuntary Contribution made on behalf of such a Participant.   No
   supplemental contributions other than Rollover Contributions under
   paragraph 5.11 shall be made by any Participant.

             5.3  Conditional Acceptance of Involuntary Contributions. 
   Involuntary Contributions shall be accepted conditionally. In the event
   any limitation set forth in paragraphs 5.6, 6.6, or 6.7 is applicable,
   such Involuntary Contributions shall be deemed to have been made by mutual
   mistake of fact.  Where Involuntary Contributions under paragraph 5.6 are
   involved, such Involuntary Contributions shall be returned to the
   Participant as provided in paragraph 5.6.  As soon as practicable, the
   Committee shall cause such amounts as may be allocated to a Participant's
   Involuntary Contribution Account as the result of any limitation set forth
   in paragraph 6.6 or 6.7, to be returned to said Participant pursuant to
   paragraph 10.2 hereof.

             5.4  Company Matching Contributions.  Subject to the provisions
   of paragraphs 5.8 and 5.9, the Company shall make for each pay period
   commencing on or after January 1, 1994 Company Matching Contributions for
   each of its Participants in an amount equal to 25% of the Deferred Cash
   Contributions made on behalf of such Participant under paragraph 5.1 for
   such pay period; provided, however, that in no event shall Company
   Matching Contributions be made for any pay period on behalf of a
   Participant in excess of 25% of 6% of the Participant's Compensation for
   such pay period.  The Company shall periodically forward all Company
   Matching Contributions to the Trustee; provided that all Company Matching
   Contributions in respect of a pay period are so forwarded no later than
   the time for filing (including extensions thereof) the Company's Federal
   income tax return for the tax year in which such pay period occurs. 
   Company Matching Contributions shall be made only out of current profits
   or accumulated earnings.

             5.5  Actual Deferral Percentage.  The Actual Deferral Percentage
   for a specified group of Eligible Employees (as hereinafter described) for
   a Plan Year shall be the average of 100 times the result (calculated
   separately for each Eligible Employee in such group) obtained by dividing
   the amount of Deferred Cash Contributions actually paid to the Plan for
   each such Eligible Employee for such Plan Year by the Eligible Employee's
   Compensation for the portion of such Plan Year for which Deferred Cash
   Contributions were made or could have been made for such Eligible
   Employee.  For the purposes of this paragraph and the second paragraph of
   paragraph 5.8, the term "compensation" means compensation for services
   performed for the Company that is currently includable in the Eligible
   Employee's gross income and, if elected by the Company, any amounts
   contributed by the Company pursuant to a salary reduction agreement and
   which is not includable in the gross income of the Eligible Employee under
   either Section 125 or 402(a)(8) of the Code.  As soon as practicable after
   the end of the Plan Year, the Committee shall calculate the Actual
   Deferral Percentages for the Plan Year for the group of Eligible Employees
   who are Highly Compensated Employees for the Plan Year and for the group
   of Eligible Employees who are not Highly Compensated Employees for the
   Plan Year.

             5.6  Required Test and Adjustment.  Notwithstanding the
   provisions of paragraphs 4.1 and 5.1, if the Actual Deferral Percentage
   for the Eligible Employees who are Highly Compensated Employees for any
   Plan Year exceeds, or in the judgment of the Committee is likely to
   exceed, the greater of (a) or (b) as follows:

             (a)  The Actual Deferral Percentage for the Eligible Employees
             who are not Highly Compensated Employees for the Plan Year,
             multiplied by 1.25, or

             (b)  The Actual Deferral Percentage for the Eligible Employees
             who are not Highly Compensated Employees for the Plan Year,
             multiplied by 2; provided, however, that the Actual Deferral
             Percentage for the Eligible Employees who are Highly Compensated
             Employees for the Plan Year may not exceed the Actual Deferral
             Percentage for the Eligible Employees who are not Highly
             Compensated Employees by more than two percentage points;

   then amounts contributed, or to be contributed, to the Deferred Cash
   Contribution Accounts on behalf of Participants who are Highly Compensated
   Employees for such Plan Year shall be reduced at such time and in such
   manner as the committee shall determine under rules and regulations
   uniformly applied and consistent with the following provisions of this
   paragraph so that the Actual Deferral Percentage for the Eligible
   Employees who are Highly Compensated Employees for such Plan Year does not
   exceed the greater of (a) or (b) above.  If during the Plan Year a
   Participant who is a Highly Compensated Employee for such Plan Year also
   participated in any other plan of the Company which includes a cash or
   deferred arrangement qualifying under Section 401(k) of the Code, his
   compensation and contributions made pursuant to the cash or deferred
   arrangement under such other plan shall be taken into account for purposes
   of applying the tests under (a) or (b) above.  In order to accomplish the
   foregoing, the Committee, in its discretion, may reduce Deferred Cash
   Contributions previously made, or adjust the amount of Deferred Cash
   Elections authorized pursuant to the provisions of paragraph 4.1 for such
   period as may be required and shall do so by making such reductions or
   adjustments in the amounts contributed, or to be contributed, to the
   Deferred Cash Contributions Accounts on behalf of Participants who are
   Highly Compensated Employees for such Plan Year in the order of the
   Deferred Cash Elections authorized by Participants who are Highly
   Compensated Employees beginning with the highest of such percentages.  The
   amount by which Deferred Cash Contributions previously made on behalf of a
   Participant for a Plan Year is reduced shall be considered to be
   Involuntary Contribution and such amount, plus any income and minus any
   loss allocable thereto, shall be paid, notwithstanding any other provision
   of the Plan or law, to the Participant not later than two and one-half
   months after the end of such Plan Year.  Such distribution shall be made
   from the Investment Funds in which the Participant's Deferred Cash
   Contribution Account is invested at the time of distribution pro rata in
   accordance with the balance of such Account in each of the Investment
   Funds as the Valuation Date next preceding the date of distribution but
   adjusted for any later loan made from the Account, except that no amount
   shall be distributed from the Account invested in the Participant Loan
   Fund until the balance in the other Investment Funds has been distributed. 
   For purposes of this paragraph, the income or loss allocable to such
   contributions to be distributed from a particular Deferred Cash
   Contribution Account for a Plan Year shall be determined by multiplying
   the total income or loss of the Account for such Plan Year by a fraction,
   the numerator of which is the amount of contributions to be distributed
   from such Account for such Plan Year and the denominator of which is the
   balance in such Account as of the end of the Plan Year.

             5.7  Form of Contributions.  All Participant Contribu-tions and
   Company Matching Contributions shall be made in cash.

             5.8  Adjustment to Company Matching Contribution Accounts. 
   Notwithstanding the provisions of paragraph 5.4, if the Average
   Contribution Percentage for the Eligible Employees who are Highly
   Compensated Employees for any Plan year exceeds, or in the judgment of the
   Committee is likely to exceed, the greater of (a) or (b) as follows:

             (a)  The Average Contribution Percentage for the Eligible
             Employees who are not Highly Compensated Employees for the Plan
             Year, multiplied by 1.25, or

             (b)  The Average Contribution Percentage for the Eligible
             Employees who are not Highly Compensated Employees for the Plan
             Year, multiplied by 2; provided, however, that the Average
             Contribution Percentage for the Eligible Employees who are
             Highly Compensated Employees for the Plan Year may not exceed
             the Average Contribution Percentage for the Eligible Employees
             who are not Highly Compensated Employees by more than two
             percentage points; and provided further that the provisions of
             this subparagraph (b) shall be inapplicable to the extent
             prescribed by Treasury regulations to prevent the multiple use
             of this alternative limitation.

             The amounts contributed, or to be contributed, to the Company
             Matching Contribution Accounts on behalf of Partici-pants who
             are Highly Compensated Employees for such Plan Year shall be
             reduced at such time and in such manner as the Committee shall
             determine under rules and regulations uniformly applied and
             consistent with the following provision of this paragraph so
             that the Average 

             Contribution Percentage for the Eligible Employees who are
             Highly Compensated Employees for such Plan Year does not exceed
             the greater of (a) or (b) above.  If during the Plan year a
             Participant who is a Highly Compensated Employee for such Plan
             Year also participated in any other plan of the Company to which
             employer matching contributions or employee contributions
             required to be taken into account hereunder are made, his
             compensation and such contributions made under such other plan
             shall be taken into account for purposes of applying the tests
             under (a) or (b) above.  In order to accomplish the foregoing,
             the Committee, in its discretion, may reduce Company Matching
             Contributions previously made, or adjust the amount of such
             contributions to be made pursuant to the provisions of paragraph
             5.4, for such period as may be required and shall do so by
             making such reductions or adjustments in the amounts
             contributed, or to be contributed to Company Matching
             Contribution Accounts on behalf of Participants who are Highly
             Compensated Employees for such Plan Year in the order of the
             contribution percentage (determined in accordance with the last
             paragraph of this paragraph 5.8) of such Participants beginning
             with the highest of such percentages.  The amount by which
             contributions previously made to a Participant's Company
             Matching Contribution Account for a Plan Year are so reduced,
             plus any income and minus any loss allocable thereto, shall be
             paid, notwithstanding any other provision of the Plan or law, to
             the Participant not later than two and one-half months after the
             end of such Plan Year.  In addition, if reductions in a
             Participant's Deferred Cash Contributions are made pursuant to
             paragraph 5.6, the Committee shall reduce Company Matching
             Contributions previously made with respect to any such
             contributions pursuant to the provisions of paragraph 5.4 and
             such amount, plus any income and minus any loss allocable
             thereto, shall be paid to the Participant not later than two and
             one-half months after the end of such Plan Year.  Such
             reductions in contributions from the Participant's Company
             Matching Contribution Account, plus any income and minus any
             loss allocable thereto, shall be made from the Company Common
             Stock Fund.  For purposes of this paragraph, the income or loss
             allocable to contributions for a Plan Year shall be determined
             by multiplying the total income or loss of the Company Matching
             Contribution Account for such Plan Year by a fraction, the
             numerator of which is the amount by which contributions to such
             Account are to be reduced for such Plan Year and the denominator
             of which is the balance in such Account as of the end of such
             Plan Year.

            For purposes of this paragraph 5.8, "Average Contribution
   Percentage" for a specified group of Eligible Employees for a Plan Year
   shall be the average of 100 times the result (calculated separately for
   each Eligible Employee in such group) obtained by dividing the amount
   actually contributed to the Account of each such Eligible Employee under
   paragraph 5.4 for such Plan Year by the Eligible Employees' compensation
   for the portion of such Plan Year for which Company Matching Contributions
   were made or could have been made for such Eligible Employee.

            5.9  Applicability of Code to Required Test and Adjustment. 
   Notwithstanding any contrary provisions contained in Sections 4.1, 5.5 and
   5.6 hereof, the determination of the Actual Deferral Percentage and Actual
   Contribution percentage and the application of the Required Test and
   Adjustment shall not be made unless required by applicable provisions of
   the Code, as amended form time to time.

             5.10  Rollover Contributions.  An Eligible Employee may elect to
   rollover into the Plan (a "Rollover Contribution")  part or all of any
   distribution received by him which is either a "qualified total
   distribution" as defined in Section 402(a)(5) (E)(i) of the Code, or a
   distribution meeting the requirements of Section 408(d)(3)(A)(ii) of the
   Code that is attributable to a qualified total distribution.  In addition,
   a rollover may be made from a "conduit" Individual Retirement Account
   (IRA).  A "conduit" IRA holds money previously distributed from a
   qualified plan.  In order to qualify for a rollover, the IRA must hold no
   assets other than the amounts previously distributed to such Eligible
   Employee from prior qualified plans.  However, such a Rollover
   Contribution will be allowed only if each of the following conditions is
   also met:

        (a) The Rollover Contribution is made within 60 days of the date that
   the Participant received the final distribution from the former employer
   or "conduit" IRA, as the case may be;

        (b) The Rollover Contribution is not in excess of the cash and
   property received in such distribution, less any part thereof attributable
   to employee contributions to such plan; and

        (c) The Rollover Contribution is in the form of cash only.

                                   ARTICLE VI

                                    ACCOUNTS

            6.1  Accounts.  The  following Accounts shall be maintained for
   each Participant:

                  (a)  Deferred Cash Contribution Account  - an account
             reflecting the Participant's interest in the Plan, arising from
             Deferred Cash Contributions made under paragraph 5.1, as a
             result of the Participant's Deferred Cash Election made under
             paragraph 4.1.

                  (b)  involuntary Contribution Account - an account
             reflecting the Participant's interest in the Plan, arising from
             Involuntary Contributions as described in paragraphs 5.2.

                  (c)  Company Matching Contribution Account - an account
             reflecting the Participant's interest in the Plan, arising from
             Company Matching Contributions made under paragraph 5.4.

                  (d)  Rollover Contribution Account - an account reflecting
             the Participant's interest in the Plan, arising from Rollover
             Contributions made under paragraph 5.11.

            6.2  Valuation of Accounts.  As of the end of each calendar month
   (or more frequently if the Committee so determines) the Account(s) of each
   Participant shall be valued, subject to the adjustments described in
   paragraphs 6.3 and 6.4 hereof. As of each Valuation Date, the value of
   each Account shall be adjusted in accordance with paragraphs 6.3, 6.4 and
   6.5.  As soon as practicable after the end of each Plan Quarter, the
   Trustee shall cause to be delivered to the Participant, a statement
   summarizing the activity in the Participant's Account during the previous
   quarter and showing the value of investment in the Account, broken down by 
   Investment Fund(s).

            6.3  Allocation of Contributions and Withdrawals.  As of each pay
   period, Compensation Conversion Contributions and Company Matching
   Contributions made by the Company on behalf of  each Participant pursuant
   to Article V, during the pay period  then ending, shall be added to the
   proper Account of each such  Participant.  All distributions pursuant to
   paragraphs 4.1, 5.6,  and 5.8 and withdrawals made by Participants during
   the pay period then ending, shall be deducted from the proper Account of
   each such Participant as of that date.

            6.4  Allocation of Net Earnings or Losses.  As of each  Valuation
   Date, there shall be determined the net earnings or  losses of each of the
   Investment Funds, other than the  Participant Loan Fund, described in
   paragraph 7.1, adjusted for  any costs or expenses payable from the Trust
   Fund pursuant to the Trust Agreement.  Such net earnings or losses
   determined as of the Valuation Date, shall be allocated as of that date to
   the Account(s) of all Participants in the proportion that each Account
   balance invested in such Investment Fund as of the preceding Valuation
   Date, adjusted for any withdrawals and distributions described in
   paragraph 6.3, Participant loans made from such Investment Fund described
   in paragraph 7.5, transfers to the Investment Fund, transfers from other
   Investment Funds, Rollover Contributions as described in paragraph 5.11
   made to such Investment Fund, and one-half of the Compensation Conversion
   Contributions, Company Matching Contributions and interest and loan
   repayments on Participant loans made since the last Valuation Date and
   invested in such Investment Fund, bears to the total of all such Account
   balances in each Investment Fund so adjusted.

            6.5  Allocation of Distributions.  As of each Valuation Date,
   after the allocations under paragraphs 6.3 and 6.4 have been made, any
   distributions to be made to a Participant under Article IX shall be
   deducted from the proper Accounts of the Participant.

            6.6  Limitations on Allocations.  For the purpose of this
   paragraph, "Annual Addition" means the sum for any year of: 1) Company
   contributions, if any; 2) the amount of the employee contributions, if
   any; and 3) forfeitures, if any.  There shall not be allocated to the
   Account(s) of any Participant for any Plan Year, an amount which would
   cause his Annual Addition to exceed the lesser of:

        (a)  $30,000 (or, if greater, 25% of the defined benefit dollar
   limitation in effect and under Section 415(b)(1)(A) of the Code for the
   Plan Year), or 

        (b)  25% of the Participant's total taxable compensation for the Plan
   Year as reported on Form W2 for that year, total compensation being
   limited to $150,000.  The $150,000 limit specified in the preceding
   sentence shall be adjusted at the same time and in such manner as
   permitted under Code Section 401(a)(17).

   To the extent the Annual Addition of a Participant exceeds either of the
   foregoing limitations, the Committee shall, to the extent necessary to
   eliminate such excess, direct the Trustee to allocate all or a portion of
   the Participant's Deferred Cash Contributions to such Participant's
   Involuntary Contribution Account and then to the extent necessary, Company
   Matching Contributions shall be held unallocated in a suspense account for
   the Limitation Year and used to reduce Company Matching Contributions for
   all Participants for the next Limitation Year (and succeeding Limitation
   Years, as necessary).  For purposes of this limitation, all defined
   benefit plans of the Company and Affiliated Companies, whether or not
   terminated, are to be treated as one defined benefit plan and all defined
   contribution plans of the Company and Affiliated Companies, whether or not
   terminated, are to be treated as one defined contribution plan.

             6.7  Combination of Defined Contribution and Defined Benefit
   Plans.  If at any time a Participant in this Plan participates in a
   combination of one or more defined benefit plans maintained by the Company
   and Affiliated Companies and one or more defined contribution plans
   maintained by the Company and Affiliated Companies, the sum of the defined
   benefit plan fraction and the defined contribution plan fraction for any
   Plan Year may not exceed 1.0.  The defined benefit plan fraction for any
   Plan Year is a fraction, the numerator of which is the Participant's
   projected annual benefit under the Plan determined as of the close of the
   Plan Year, and the denominator is the lesser of:

                  (a)  The maximum dollar limit for the Plan Year times 1.25
             (or if greater, the Participant~s current accrued benefit under
             such plan as of December 31, 1986), or

                  (b)  The percentage-of-compensation limit for such Plan
             Year times 1.4. 

   The defined contribution plan fraction for any Plan Year is a fraction,
   the numerator of which is the sum of the Annual Additions to the
   Participant's accounts for the Plan Year and all prior Plan Years (except
   that employee contributions made for any Plan Year prior to 1988 that were
   not treated as an Annual Addition for such year shall not be treated as an
   Annual Addition hereunder for any year after 1987) and the denominator of
   which is the sum of the lesser of the following amounts determined for
   such year and for each prior year of service with the Company and
   Affiliated Companies:

                  (c)  The product of 1.25 multiplied by the dollar
             limitation in effect for such year (determined without regard to
             Section 415(c)(6) of the Code); or

                  (d)  The product of 1.4 multiplied by the
             percentage-of-compensation limitation with respect to such
             Participant under the Plan for such year.

   The numerator of the defined contribution plan fraction shall be adjusted,
   where applicable, as prescribed by the Internal Revenue Service.  For
   purposes of this limitation, all qualified defined benefit plans of the
   Company and Affiliated Companies, whether or not terminated, are to be
   treated as one qualified defined benefit plan and all qualified defined
   contribution plans of the Company and Affiliated Companies, whether or not
   terminated, are to be treated as one qualified defined contribution plan. 
   The extent to which Annual Additions under this Plan shall be reduced, as
   compared with the extent to which annual benefits under any defined
   benefit plans or any other defined contribution plans shall be reduced in
   order to achieve compliance with the limitations of Section 415 of the
   Internal Revenue Code, shall be determined by the Committee in such manner
   as to maximize the aggregate benefits payable to such Participant from all
   such plans.  If such reduction is under this Plan, the Committee shall
   advise affected Participants of any additional limitations on their Annual
   Additions required by this paragraph.

                                   ARTICLE VII

                               INVESTMENT OF FUNDS

            7.1  Investment Funds.  Contributions made under this Plan shall
   be deposited in the Trust Fund for purposes of investment.  The Trust Fund
   may consist of three or more Investment Funds.  Investment Funds are not
   separate trust funds; but are funds reflecting various types of
   investments that the Trustee may from time to time establish upon
   direction of the Committee.  The Investment Funds may consist of an Equity
   Fund, a Fixed Income Fund, a Money Market Fund, a Company Common Stock
   Fund, and such other investment funds as shall be designated from time to
   time.  Each Participant's share in the Trust Fund shall consist of an
   undivided interest in the respective assets allocated to one or more of
   such Investment Funds; subject however to paragraph 7.2 hereof.  Except as
   otherwise provided, each Participant's share in each such Investment Fund
   as of any Valuation Date shall be that proportion of such Investment Fund
   that his Accounts in such Investment Fund as of such date bear to the
   total Accounts of all Participants in such Investment Fund as of the
   Valuation Date that such share is being determined. Amounts loaned to a
   Participant as provided in paragraph 7.5 shall be recorded in and
   considered a segregated investment by such Participant in a fund
   designated as the Participant Loan Fund.

            7.2  Investment of Contributions.  (a)  Company Matching
   Contributions made on behalf of a Participant pursuant to paragraph 5.4
   shall be invested and held solely in the Company Common Stock Fund.

                  (b)  Compensation Conversion Contributions shall be
             invested in one or more of the Investment Funds, as may be
             directed in writing by the Participant; subject however to the
             following and to the provisions of paragraph 7.5:

                  (1)  At the same time as a Participant makes a Deferred
             Cash Election pursuant to paragraph 4.1 hereof, the Participant
             may further elect that his Deferred Cash Contributions be
             allocated to one or more Investment Funds, other than the
             Participant Loan Fund, then or thereafter existing.

                  (2)  Quarterly thereafter, a Participant may, in accordance
             with rules from time to time promulgated by the Committee,
             change any previous election of investment of Compensation
             Conversion Contributions in any such Investment Fund.  Such
             change may be with respect to amounts previously invested in the
             Investment Funds, other than the Participant Loan Fund, and to
             be invested as a result of future contributions. Such changes
             shall be effective as of March 1, June 1, September 1, or
             December 1 of any Plan Year.  In  addition, a Participant who as
             of September 30, 1987 has amounts invested in the Company Common
             Stock Fund or has an election then in effect to invest future
             contributions in such Fund may change effective October 1, 1987
             his election with respect to amounts invested in the Company
             Common Stock Fund as of September 30, 1987 and to be invested in
             such Fund as the result of future contributions, such change in
             election to be made prior to October 1, 1987 in accordance with
             rules promulgated by the Committee. Any change under this
             subparagraph shall be subject to the limitations, including
             percentage limitations, specified in subparagraph (1) above. 
             Notwithstanding anything to the contrary contained in this
             subparagraph, no change shall be made which would be contrary to
             the provisions of any Investment Fund or which would subject the
             fund to penalties or other charges.  An investment election,
             once in effect, shall continue until changed as provided above. 

             (c)  Rollover Contributions pursuant to paragraph 5.11 shall be
             invested as follows:

             (1) initially, the same investment selection as elected for the
             Compensation Conversion Contributions shall apply to the
             Rollover Contributions if the Eligible Employee is currently
             participating in this Plan.  Quarterly, thereafter, the
             Participant may change the investment allocation under the same
             conditions and procedures as outlined in paragraph 7.2(b), or

             (2) in one or more of the Investment Funds, as may be directed
             in writing by the Participant under the same conditions and 
             procedures as outlined in paragraph 7.2(b), if the Eligible
             Employee is not currently participating in this Plan.
             Investment elections shall be subject to the provisions of
             paragraph 7.5.

             7.3  Prohibition on Investments.  Notwithstanding anything to
   the contrary contained herein, contributions shall not be invested in
   purchasing life insurance policies on the Participant's life, unless the
   purchase of such life insurance is incidental in accordance with the
   requirements of any applicable statute, rule, regulation or revenue
   ruling.

            7.4  Special Provisions Re: WPL Holdings. Inc. Common Stock.

             A.  This Plan is intended to constitute an "eligible individual
   account plan" as defined in the Employee Retirement Income Security Act of
   1974, as amended from time to time ("ERISA"); and all provisions hereof,
   shall be so construed to that effect.  Prior to April 1, 1988, funds
   comprising the Company Common Stock Fund were invested only in common
   stock of Wisconsin Power and Light Company.  Pursuant to an Agreement and
   Plan of Merger and Reorganization effective April 1, 1988 and Articles of
   Merger effective April 1, 1988, WPL Holdings, Inc. became the parent
   holding company of Wisconsin Power and Light Company and the outstanding
   shares of Wisconsin Power and Light Company common stock, including those
   held in the Company Common Stock Fund, were changed and converted on a
   share-for-share basis into shares of common stock of WPL Holdings, Inc. 
   Accordingly, on and after April 1, 1988, the Company Common Stock Fund
   shall only be invested in WPL Holdings, Inc. common stock, which stock
   constitutes "qualifying employer securities" as defined in ERISA. Such
   qualifying employer securities shall be acquired, held and disposed of in
   accordance with the terms and provisions of this Plan; subject, however,
   to such limitations, if any, as may be  provided for in ERISA.  Any
   dividends received on WPL Holdings, Inc. Common Stock in this fund shall
   be periodically reinvested by the Trustee in Common Stock of WPL Holdings,
   Inc.

             B.  Each Participant, who has contributions invested in the
   Company Common Stock Fund pursuant to paragraph 7.2 hereof, shall have the
   right to direct the Trustee as to the exercise of all voting rights with
   respect to the Participant's proportional interest in WPL Holdings, Inc.
   common stock held in such Fund.  If the Trustee has not received
   directions as to the voting of any such WPL Holdings, Inc. stock by the
   fifth day before the meeting of shareholders at which such vote is to be
   taken, then the Trustee shall vote such non-voted shares in the same
   proportion as the voted shares received.  There shall be delivered to such
   Participant all reports, financial statements, proxies and proxy
   soliciting material which are delivered to holders of WPL Holdings, Inc.
   common stock in connection with each meeting of stockholders.

             C.  Purchases of WPL Holdings, Inc. Stock may be made by the
   Trustee on the open market or directly from WPL Holdings, Inc.  For each
   Investment Date, for shares purchased directly from WPL Holdings, Inc.,
   the price of all shares purchased under the Plan will be the weighted
   average purchase price determined as follows:  The price of original issue
   shares purchased from the Company will be the average of the high and low
   prices, carried to three decimal places, of the Company's Common Stock
   reported as New York Stock Exchange - Composite Transactions on the date
   of purchase by the Trustee, "the Investment Date" (or, if no trading in
   the Company's Common Stock occurs on such Exchange on the Investment Date,
   on the next preceding day on which the Common Stock is so traded).

   7.5  Loans.

             (a)  Upon the application of a Participant, the Committee, in
   accordance with a uniform and nondiscriminatory policy, may direct the
   Trustee to make a loan to such Participant in order to alleviate a
   hardship of the Participant.  Loans shall be made upon such terms as the
   Committee shall specify consistent with the provisions of this paragraph
   7.5.  The determination of the existence of a hardship shall be made by
   the Committee using the criteria for a hardship as set forth in paragraph
   10.3 with the exception of 10.3 (a)(3).  Solely for the purposes of this
   section a loan may be made for the payment of tuition for the next year of
   post-secondary education for the participant, his spouse, children or
   dependents.  Any loan approved by the Committee will be disbursed on such
   date as the Committee shall direct provided the Participant is then an
   Employee.  No loans may be made by the Trustee prior to June 1, 1988.  An
   application for a loan must be submitted in writing to the Committee and
   shall describe the hardship.  The Committee may request the Participant to
   provide satisfactory evidence to support his application.  A loan
   application fee, determined by the Committee from time to time on a
   uniform and nondiscriminatory basis without regard to the amount of the
   loan requested, shall be charged and shall be nonrefundable. 

             (b)  The amount of any loan shall be charged against the
   Investment Fund, other than the Participant Loan Fund, in which the
   Participant's Deferred Cash Contribution Account and/or Rollover
   Contribution Account is invested pro rata in accordance with the balance
   of such Account(s) in each of such Investment Funds as of the second
   preceding Valuation Date prior to the date the loan is made, except that
   the Committee may adjust such allocation in such manner as it deems
   appropriate if the balance of the Participant's Account(s) in any
   Investment Fund is insufficient to reflect the charge at the time the loan
   is made.  The loan application fee ($50.00) shall be charged against the
   Participant's Deferred Cash Contribution Account and/or Rollover
   Contribution Account and shall be subtracted from the Investment Fund,
   other than the Participant Loan fund, in which such Account(s) has the
   largest balance as of the second preceding Valuation Date prior to the
   date the loan is made.

             (c)  No loan to any participant, when added to the outstanding
   balance of all other loans from the Plan made to the Participant, shall
   exceed the smallest of 

             (1)  $50,000, reduced by the excess, if any, of the highest
             outstanding balance of all loans from all qualified plans of the
             Company and Affiliated Companies, to the Participant during the
             one-year period ending on the day before the date on which the
             loan is made over the outstanding balance of loans from such
             plans to the Participant on the date the loan is made, 

             (2)  50% of the balance in the Participant's Account, as of the
             most recent Valuation Date for which a valuation is available,
             as adjusted for any distributions, withdrawals, contributions or
             loan payments made after such Valuation Date.  The Committee, in
             its discretion and upon consideration of developments known to
             it, may further limit the amount of any loan it may approve. 
             The Committee shall not approve a loan of less than $500 and no
             more than one loan shall be made to a Participant in any
             calendar year.  No loan may be made from a Participant's Company
             Matching Contribution Account or Involuntary Contribution
             Account.

             (d)  The rate of interest on a loan made in any given Plan Year,
   and for the duration of such loan, shall be the prevailing rate charged by
   commercial lenders + 2% for loans made under similar banking
   circumstances, as of the first day of the calendar month in which the loan
   is approved.

             (e)  Any loan to a Participant shall be repaid by the
   Participant in such manner as the Committee shall determine, subject to
   the limitations of this subparagraph 7.5(e).  The Committee shall require
   that the loan and interest thereon be repaid bimonthly by payroll
   deduction over a period which shall not exceed:

             (1)  10 years where the proceeds of the loan are to be applied
             to acquire a dwelling unit which within a reasonable time
             (determined at the time the loan is made) is to be used as the
             principal residence of the Participant, or

             (2)  five years for all other loans.  Each installment shall be
             paid by payroll deductions by the Company from the compensation
             of the Participant.  The Company shall deposit with the Trustee
             the sums so deducted or paid.  Any loan under the Plan may be
             prepaid without penalty.  Partial prepayments shall not be
             permitted.  Amounts received by the Trust Fund as a repayment of
             a loan to a Participant or as payment of interest on a loan to a
             Participant shall be added to the Participant's Deferred Cash
             Contribution Account and/or Rollover Contribution Account on a
             pro rata basis against which amounts were withdrawn and
             allocated to the Investment Funds in accordance with the
             Participant's election under paragraph 7.2 with respect to the
             investment of future Deferred Cash Contributions and/or Rollover
             Contribution Account in effect at the time.  Principal amounts
             received by the Trust Fund as a repayment of a loan to a
             Participant shall be subtracted from the Participant Loan Fund.

             (f)  Each loan to a Participant shall be evidenced by a Note,
   payable to the order of the Trustee, for the amount of the loan including
   interest thereon.  Each loan shall be secured by a pledge of the
   borrower's Account, which pledge shall give the Trustee a security
   interest in all of the Participant's then existing and thereafter acquired
   rights in his Account.  By accepting the loan, the Participant
   automatically assigns, as security for the loan, such rights in his
   Account. 

             (g)  If a loan installment is not fully paid within thirty days
   following the bi-weekly due date, the committee shall give written notice
   to the Participant (or former Participant).  If such loan installment
   payment is not made within sixty days thereafter, the Committee may direct
   the trustee to apply an amount equal to or less than 50% of the vested
   balance in the Participant's Account, to the extent permitted by law and
   applicable Internal Revenue Service regulations, by the amount of unpaid
   loan balance including interest then due.  This amount would be treated as
   having been received by the Participant as a distribution under the plan. 
   The Participant's interest in his/her Account shall be reduced in the
   following order: 

   i)   Deferred Cash Contribution and Involuntary Contributions,

   ii)  Rollover Contributions,

   iii) Matching Contributions.

             (h)  Loans shall be available to all Participants on an
   equivalent basis.

             (i)  The terms of all Participant loans are subject to the
   review and approval of the Committee and are subject to appeal by the
   Participant in accordance with paragraph 11.3.

                                  ARTICLE VIII

                            NONFORFEITURE OF BENEFITS

             Notwithstanding anything to the contrary contained in this Plan,
   a Participant's right to receive distributions from his Account(s) shall
   at all times be nonforfeitable.

                                   ARTICLE IX

                                  DISTRIBUTIONS

             9.1  Distributions as a Result of Termination prior to
   Retirement.

             (a)  If the balance in the Accounts of a Participant determined
             as of the Valuation Date immediately following his Termination
             Date is less than $3,500.00, the Participant shall receive a
             distribution equal to such value in a lump sum.  Such
             distribution shall be made within forty-five (45) days following
             such Valuation Date.

             (b)  If the balance in the Accounts of a Participant determined
             as of the Valuation Date immediately following his Termination
             Date is $3,500.00 or more, the Participant may make a written
             election, within 30 days of such Valuation Date, to request
             distribution of his Accounts in accordance with
             Subparagraph 9.1(a). 

             If a written election is not made, the Participant's Accounts
             shall remain invested in the Plan.  The Participant shall retain
             the right to change investment allocation among the various
             Investment Funds in accordance with subparagraph 7.2(b) and
             7.2(c).  Distribution of a terminated Participant's Accounts
             shall be made in a lump sum within forty-five (45) days after
             the Valuation Date following receipt of written notification
             from the Participant requesting distribution or, if earlier, the
             first Valuation Date following the Participant's 65th birthday.

             (c)  Any lump sum payment required to be made pursuant to
             Section 9.1(a) or (b) hereof, shall be made in cash, except that
             a Participant shall be entitled to elect to receive any amount
             in his Account which is invested in the Company Stock Fund, in
             whole shares of WPL Holdings, Inc. Common Stock.  In order to
             exercise such election, the Participant shall so notify the Plan
             Administrator in writing at least fifteen (15) days prior to the
             time the distribution is required to be made under
             Section 9.1(a) or (b), as the case may be.

             9.2  Distributions as a Result of Retirement or Disability.  A
   Participant shall receive a distribution equal to the value of his entire
   Account (in the manner provided for in paragraph 9.3 hereof), as of any
   Valuation Date selected by such participant following his retirement or
   Disability date.  Such distribution shall be made within forty-five (45)
   days following such Valuation Date.  In no event, however, shall
   distribution of a retired or disabled Participant's Account commence later
   than the first Valuation Date following the January 1 after attainment of
   age 70-1/2 by the Participant. A participant shall commence distribution
   of his Account as of the Valuation Date immediately following the January
   1 after attainment of age 70-1/2 whether or not he retires.  The preceding
   sentence shall not apply in the case of active Participants not separated
   from service, who attained age 70-1/2 prior to January 1, 1988 and who at
   the time were not five (5) percent owners.

             9.3  Form of Distribution.  Each Account shall be distributed to
   a Participant in a lump sum amount or, in the event the Participant has no
   unpaid loans outstanding under the Plan, in annual installments not to
   exceed 10 years.  At least forty-five (45) days prior to a distribution
   under paragraphs 9.1 or 9.2 hereof, the Participant shall notify the
   Administrator of his election as to the lump sum or annual payment method. 
   A failure to so affirmatively notify the Administrator by that date is
   deemed to be an election to receive a lump sum payment.  Where a
   Participant has elected an annual method of payment, any funds from time
   to time remaining in his Account shall be valued and adjusted as provided
   for in Article VI hereof.

             9.4  Special Provision for Lump Sum Distribution. 
   Notwithstanding anything to the contrary contained in paragraphs 9.1 or
   9.2 hereof, in the event a Participant has elected to receive a
   distribution in a lump sum amount, such distribution shall be made within
   sixty (60) days following the end of the Plan Year in which the election
   has been made, unless the Committee should otherwise determine to make the
   distribution as provided for in paragraphs 9.1 or 9.2 above.  Such
   distribution shall be made in cash, except that a Participant shall be
   entitled to elect to receive any amount in his Account which is invested
   in the Company Common Stock Fund, in whole shares of WPL Holdings, Inc.
   Common Stock.  In order to exercise such election, the Participant shall
   so notify the Plan Administrator in writing at the same time the
   Participant gives the Administrator the notice required under
   paragraph 9.3 hereof.

             9.5  Direct Transfer of Eligible Rollover Distributions. 
   Effective January 1, 1993, notwithstanding any provision of the Plan to
   the contrary that would otherwise limit a Participant's election under
   this Section, a Participant may elect, at the time and in the manner
   prescribed by the Administrator, to have any portion of an eligible
   rollover distribution paid directly to an eligible retirement plan
   specified by the Participant in a direct rollover.  An eligible rollover
   distribution is any distribution of all or any portion of the balance to
   the credit of the Participant, except that an eligible rollover
   distribution does not include:  any distribution that is one of a series
   of substantially equal periodic payments (not less frequently than
   annually) made for the life (or life expectancy) of the Participant or the
   joint lives (or joint life expectancies) of the Participant and the
   Participant's designated beneficiary, or for a specified period of 10
   years or more; any distribution to the extent such distribution is
   required under section 401(a)(9) of the Code; and the portion of any
   distribution that is not includible in gross income (determined without
   regard to the exclusion for net unrealized appreciation with respect to
   employer securities).  An eligible retirement plan is an individual
   retirement account described in Section 408(a) of the code, an individual
   retirement annuity described in Section 408(b) of the Code, an annuity
   plan described in Section 403(a) of the Code, or a qualified trust
   described in Section 401(a) of the Code, that accepts the Participant's
   eligible rollover distribution.  However, in the case of an eligible
   rollover distribution to the surviving spouse, an eligible retirement plan
   is an individual retirement account or individual retirement annuity.  A
   Participant includes an employee or former employee.  In addition, the
   employee's or former employee's surviving spouse and the employee's or
   former employee's spouse or former spouse who is the alternate payee under
   a qualified domestic relations order, as defined in Section 414(p) of the
   Code, are Participants with regard to the interest of the spouse or former
   spouse.  A direct rollover is a payment by the Plan to the eligible
   retirement plan specified by the Participant.

             9.6  Payments to Beneficiary.  In the event of death of a
   Participant (who had not made an election under paragraph 9.3) prior to
   distribution in full of his Accounts, any amounts remaining in his
   Accounts shall be paid to such Participant's Beneficiary in a lump sum. 
   The value of such Accounts shall be determined as of the first Valuation
   Date following the Participant's date of death.  Such distribution shall
   be made within forty-five (45) days following such Valuation Date.

             9.7  Provision Regarding Unpaid Loans.  Notwithstanding the
   foregoing provisions of this Article IX, if a distribution under this
   Article IX of a Participant's Account is to be made in a lump sum prior to
   repayment of any outstanding loan to the Participant under the Plan, then
   the unpaid portion of all loans made to the Participant under the Plan,
   including accrued interest thereon, shall be deducted from the amount of
   his Account balance to be distributed to the Participant in cash or stock
   as provided in this Article IX.

                                    ARTICLE X

                          WITHDRAWALS DURING EMPLOYMENT

             10.1  Withdrawals.  As of any Valuation Date, a Participant may
   make withdrawals from his Account(s) in accordance with this Article.

             10.2  Mandatory Withdrawals.  A Participant shall be paid such
   amounts as may be allocated to his Involuntary Contribution Account
   because of the limitations of paragraph 6.6 or 6.7 (exclusive of plan
   earnings or subject to required withholdings), as provided for in
   paragraph 5.3 hereof.

             10.3  Special Withdrawals.

             (a)  To alleviate a hardship, the Committee, upon application by
             a Participant, may authorize a distribution equal to all or a
             part of the value of such Participant's Deferred Cash
             Contribution Account (determined as of the Valuation Date
             immediately preceding the Trustee's receipt of the Committee's
             authorization of distribution) less all unpaid loans, including
             interest accrued thereon, as of the date of withdrawal made to a
             Participant from such Account.  For purposes of this paragraph
             10.3, the term "hardship" shall mean:

             (1)  Medical expenses described in Code Section 213(d) incurred
             by the Participant, the Participant's Spouse or any dependents
             of the Participant;

             (2)  Purchase (excluding mortgage payments) of a principal
             residence for the Participant;

             (3)  Payment of tuition for 12 months of post-secondary
             education and related educational fees for the Participant, his
             Spouse, children or dependents;

             (4)  The need to prevent the eviction of the Participant from
             his principal residence or foreclosure on the mortgage of the
             Participant's principal residence; and

             (5)  Any other circumstance that the Internal Revenue Service
             announces as qualifying as a "hardship" under Code Section
             401(k).

             (b)  Before a special withdrawal is granted in accordance with
             this paragraph 10.3, the Participant shall be required to take
             the maximum loan available to him under paragraph 7.5.  If these
             amounts are insufficient to meet the hardship, the Participant
             shall then be permitted to make a hardship withdrawal of an
             amount sufficient to alleviate the hardship. 

             (c)  The amount necessary to fund the special withdrawal shall
             be debited on a pro rata basis from the value of the
             Participant's Deferred Cash Contribution Account to the extent
             such debit does not exceed the Deferred Cash Contributions and
             earnings on such contributions accumulated prior to October 1,
             1988, and rollover contribution account.

             (d)  A request for a special withdrawal under this paragraph
             10.3 shall be made on forms prescribed by the Committee.  The
             Committee shall establish a uniform and nondiscriminatory policy
             for reviewing withdrawal applications and any determination made
             by the Committee shall be final (but subject to appear under
             paragraph 11.3).

             (e)  The provisions of this subparagraph (e) shall apply to a
             Participant who receives a special withdrawal that consists in
             whole or in part of Deferred Cash Contributions or earnings on
             those Contributions and rollover contributions.  Notwithstanding
             paragraphs 4.1 and 4.2, such a Participant shall not be
             permitted to have Deferred Cash Contributions made on his behalf
             to this Plan or any other plan qualified under Code Section
             401(k) maintained by the Company or an Affiliated Company until
             after the second December 31 following his receipt of such
             special withdrawal.

             (f)  No more than one such special withdrawal may be made in any
             Plan Year.

             10.4  Minimum Withdrawals.  Withdrawals permitted pursuant to
   paragraph 10.3, may not be made in amounts of less than two hundred
   dollars ($200), unless the maximum amount which may be withdrawn is less
   than two hundred dollars ($200), in which case the entire amount may be
   withdrawn.

             10.5  Payments of Withdrawals.  All withdrawals under
   paragraph 10.3  hereof shall be paid in a single lump sum as soon as
   practicable after application for a withdrawal is received and acted upon
   by the Committee.  Payments of withdrawals to a Participant shall reduce
   the applicable Accounts in each Investment Fund, other than the
   Participant Loan Fund, proportionately.  When a withdrawal has reduced the
   Account to a zero balance, any earnings or losses allocated to the Account
   for the period between the preceding Valuation Date and the date of
   withdrawal shall be credited to or charged against the Participant.


                                   ARTICLE XI

                                 ADMINISTRATION

             11.1  Plan Administered by Committee.  The Plan shall be
   administered by the Pension and Employee Benefits Committee consisting of
   such number of persons (not less than three or more than five) who shall
   be appointed by and serve at the pleasure of the Board of Directors.  No
   member of the Committee who is an Employee shall receive compensation for
   his services as a member of the Committee.  The Pension and Employee
   Benefits Committee shall have the duties specified hereunder, including,
   but not by way of limitation, the following:

             (a)to select investment managers;

             (b)to construe and interpret the Plan, decide all questions of
             eligibility and determine the amount, manner and time of payment
             of any benefits and loans under the Plan;

             (c)to prescribe procedures to be followed for the proper and
             efficient administration of the Plan;

             (d)to prepare and distribute information explaining the Plan to
             Participants;

             (e)to receive from the Company and from Participants such
             information as shall be necessary for the proper administration
             of the Plan;

             (f)to furnish the Company, upon request, such annual reports
             with respect to the administration of the Plan as are reasonable
             and appropriate;

             (g)to receive from the Trustee or other institutions or
             individuals, and to review and keep on file, reports of the
             financial condition and of the receipts and disbursements for
             the Plan;

             (h)to employ individuals to assist in the administration of the
             Plan;

             (i)to keep such accounts and records as necessary or proper in
             the performance of its duties under the Plan;

             (j)to establish and implement procedures necessary for
             determining whether an order is a Qualified Domestic Relations
             Order and to administer such procedures and any distributions
             under such order in a nondiscriminatory and consistent manner;

             (k)to establish and implement procedures necessary to determine
             whether or not a request for withdrawal or loan meets the
             hardship requirements specified in paragraph 10.3; provided,
             however, that in no instance is the Committee required to audit
             the actual use of such funds once the Committee has determined
             that the request met the conditions  specified herein;

             (1)to direct the establishment of three or more Investment
             Funds;

             (m)to establish investment policies and objectives for each such
             Investment Fund; and

             (n)to appoint an Administrator as its agent.

   The Committee shall have no power to add to, subtract from or modify any
   of the terms of the Plan, or to change or add to any benefits provided by
   the Plan, or to waive or fail to apply any requirements of eligibility
   under the Plan except as hereinafter provided.  The Committee may enact
   nonsubstantive amendments to the Plan which are required exclusively for
   the purpose of either correcting administrative inefficiencies or of
   conforming the Plan with governmental laws, regulations, or requirements.

             The Committee may act at a meeting, or by writing without a
   meeting, by the vote or written assent of a majority of its members.  The
   Committee and any other person(s) to whom the Committee may delegate any
   duty or power in connection with the administration of the Plan, shall be
   entitled to rely conclusively upon, and shall be fully protected in any
   action taken in good faith in reliance upon any information, opinions or
   reports which shall be furnished to them by any accountant, counsel or
   other specialist, to the extent provided by law.

             11.2  Indemnity for Liability.  The Company shall indemnify the
   members of the Committee, and each fiduciary who is an Employee of the
   Company, against any and all claims, losses, damages, expenses, including
   counsel fees, incurred by said fiduciaries, and any liability including
   any amounts paid in settlement with such fiduciary's approval, arising
   from the fiduciary's action or failure to act; except when the same is
   judicially determined to be attributable to the gross negligence or
   willful misconduct of such fiduciary.

             11.3   Appeal from Denial of Claims.  If any claim for benefits
   under the Plan is wholly or partially denied by the Committee, the
   claimant shall be given notice in writing of such denial, by registered or
   certified mail.  Such notice shall be given as soon as reasonable after
   the denial; and the notice of denial shall set forth the specific reasons
   for such denial, specific reference to pertinent Plan provisions on which
   the denial is based, and a description of the Plan's claim review
   procedure.  The claimant shall be advised that such claimant or a duly
   authorized representative of the claimant may request a review by the
   entire Committee, of the decision denying the claim.  Such request for
   review must be in writing and filed with the Committee within 45 days
   after such notice of denial has been received by the claimant.  Any such
   claimant may review pertinent documents and submit issues and comments in
   writing within the same 45 day period.  If such a request is so filed, a
   review shall be made by the Committee within 60 days after receipt of such
   request.  The claimant may be present at such review, offer additional
   evidence, cross-examine witnesses and present arguments to the Committee
   to support the claim.  The claimant shall be given written notice of the
   final decision resulting from such review, which shall include specific
   reasons for the decision and specific references to the pertinent Plan
   provisions on which the final decision is based.

             11.4  Distribution to Five-Percent Owners.  For any Plan Year
   after the 1984 Plan Year, if a distribution under the Plan is made to a
   five-percent owner (as defined in Section 14.8(c)) before such Participant
   attains age 59-1/2, the Participant shall be advised by the Administrator
   that an additional income tax may be imposed equal to 10% of the portion
   of the amount so received which is

             (a) includible in the gross income for such taxable year, and

             (b) attributable to years in which the Participant was a
             five-percent owner, unless such distribution is made on account
             of death or disability.


                                   ARTICLE XII

                            AMENDMENT AND TERMINATION

             12.1  Amendment.  The Corporation shall have the sole and
   exclusive right to amend or modify the Plan at any time and for any
   reason, by the action of its Board of Directors.  Notwithstanding anything
   to the contrary, the Committee shall at all times administer the Plan in
   such fashion that the Plan is maintained as a benefit plan meeting the
   requirements of the Employee Retirement Income Security Act of 1974
   ("ERISA") and Sections 401(a), 401(k), and 404(a) of the Code as now in
   effect or hereafter amended, or any other applicable provisions of law. 
   No amendment of the Plan shall cause any part of the Trust Fund or a
   Participant's Account(s) to be used for, or diverted to, purposes other
   than the exclusive benefit of the Participants or their beneficiaries. 
   Except to the extent necessary to produce conformity to the laws and
   regulations described above, no amendment shall operate, either directly
   or indirectly, to deprive any Participant of his nonforfeitable interest
   in his Account(s) as it is constituted at the time of the amendment.

             12.2  Right to Terminate Plan.  The Corporation contemplates
   that the plan shall be permanent.  Nevertheless, in recognition of the
   fact that future conditions and circumstances cannot now be entirely
   foreseen, the Corporation reserves unto its Board of Directors the sole
   and exclusive right to terminate the Plan for any reason and at any time. 
   Upon termination of the Plan, the Account(s) of each Participant shall be
   distributed to such Participant as a lump sum payment, unless applicable
   provisions of the Code or ERISA should otherwise require or permit an
   alternative method of payment.


                                  ARTICLE XIII

                                  MISCELLANEOUS

             13.1  Absence of Guarantee.  Neither the Committee, the Plan
   Administrator, the Trustee, the Corporation, nor the Company in any way
   guarantees the Fund against loss or depreciation.  The Company does not
   guarantee any payment to any person.  The liability of the Company, the
   Trustee, the Corporation, the Plan Administrator, and the Committee to
   make any payment under this Plan will be limited to the assets in the Fund
   which are available for that purpose.

             13.2  Employment Rights.  The Plan shall not constitute a
   contract of employment with any Eligible Employee or Participant; and
   participation in the Plan will not give any Participant the right to be
   retained in the employ of the Company, nor any right or claim to any
   distribution under the Plan, unless such claim has specifically accrued
   under the terms of the Plan.

             13.3  Participant's Interest Not Transferable.  Except as may be
   required by application of the tax withholding provisions of the Code or
   of a State's income tax laws or except as provided in paragraph 7.5 (f),
   the interests of Participants and their Beneficiaries under this Plan and
   Trust Agreement are not subject to the claims of creditors and may not be
   voluntarily or involuntarily sold, transferred, alienated or assigned. 
   Notwithstanding the preceding sentence, the Plan shall pay benefits to the
   person or persons named in a qualified domestic relations order, in
   accordance with procedures established by the Committee, in the amount and
   to the extent provided in such order.  Payment of benefits pursuant to a
   Qualified Domestic Relations Order shall not be considered a violation of
   the prohibition against assignment and alienation contained in this
   paragraph.

             13.4  Facility of Payment.  When a person entitled to
   distributions under the Plan is under legal disability, or, in the
   Committee's opinion, is in any way incapacitated so as to be unable to
   manage his financial affairs, the Committee may direct the Trustee to pay
   such distributions to such person's legal representative; or the Committee
   may direct the application of such distributions for the benefit of such
   persons.  Any payment made in accordance with the preceding sentence shall
   be a full and complete discharge of any liability for such payment under
   the Plan.

             13.5  Gender and Number.  Where the context permits, words in
   the masculine gender shall include the feminine and neuter genders, the
   single shall include the plural, and the plural shall include the
   singular.

             13.6  Litigation by Participants.  To the extent permitted by
   law, if a legal action begun against the Trustee, the Corporation, the
   Company, the Plan Administrator, or the Committee by or on behalf of any
   person, results in a decision adverse to that person; or if a legal action
   arises because of conflicting claims to a Participant's Account(s), the
   cost and expense incurred by the Trustee, the Corporation, the Company,
   the Plan Administrator, and the Committee of defending or participating in
   the action will be charged, to the extent permitted by law, to the sums,
   if any, which were involved in the action or were payable to the
   Participant or other person concerned.

             13.7  Controlling Law.  Except to the extent superseded by laws
   of the United States, the laws of Wisconsin shall be controlling in all
   matters relating to the Plan.

             13.8  Merger or Consolidation of Plan and Trust Fund.  Neither
   the Plan nor the Trust Fund may be merged or consolidated with, nor may
   its assets and liabilities be transferred to, any other plan or trust,
   unless each Participant would (if such plan then terminated) be entitled
   to a benefit immediately after the merger, consolidation or transfer which
   is equal to or greater than the benefit to which such Participant would
   have been entitled immediately before the merger, consolidation or
   transfer (if the Plan had then terminated).




                                 TRUST AGREEMENT



                Re:  Wisconsin Power and Light Company Employees'

                     Long Range Savings and Investment Plan


   <PAGE>
                                TABLE OF CONTENTS


   SECTION 1 - CREATION OF TRUST . . . . . . . . . . . . . . . . . . . .    1

   SECTION 2 - CONTRIBUTIONS TO THE TRUST FUND . . . . . . . . . . . . .    2

   SECTION 3 - DUTIES OF TRUSTEE . . . . . . . . . . . . . . . . . . . .    2

   SECTION 4 - INVESTMENT OF THE TRUST FUND  . . . . . . . . . . . . . .    3

   SECTION 5 - INVESTMENT ADVISORS . . . . . . . . . . . . . . . . . . .    4

   SECTION 6 - COMMINGLING OF FUNDS  . . . . . . . . . . . . . . . . . .    5

   SECTION 7 - POWERS OF TRUSTEE.  . . . . . . . . . . . . . . . . . . .    6

   SECTION 8 - PAYMENT OF COMPENSATION, EXPENSES AND TAXES;
        DISTRIBUTIONS FROM TRUST FUND  . . . . . . . . . . . . . . . . .    9

   SECTION 9 - PROTECTION OF TRUSTEE . . . . . . . . . . . . . . . . . .   11

   SECTION 10 - ACCOUNTING . . . . . . . . . . . . . . . . . . . . . . .   14

   SECTION 11 - RESIGNATION, REMOVAL, AND SUCCESSOR TRUSTEE  . . . . . .   15

   SECTION 12 - RELIANCE . . . . . . . . . . . . . . . . . . . . . . . .   16

   SECTION 14 - TERMINATION  . . . . . . . . . . . . . . . . . . . . . .   17

   SECTION 15 - MISCELLANEOUS  . . . . . . . . . . . . . . . . . . . . .   17

   15.01.    Non-Alienation of Benefits  . . . . . . . . . . . . . . . .   17

   15.02.    Construction of Trust . . . . . . . . . . . . . . . . . . .   18

   15.03.    Number and Headings . . . . . . . . . . . . . . . . . . . .   18

   15.06.    Protection of Persons Dealing with Trustee  . . . . . . . .   18

   15.07.    Tax Exemption of Trust  . . . . . . . . . . . . . . . . . .   19

   15.08.    Counterparts  . . . . . . . . . . . . . . . . . . . . . . .   19

   SECTION 16 - INTERNAL REVENUE SERVICE APPROVAL  . . . . . . . . . . .   19


   <PAGE>
                                 TRUST AGREEMENT


             THIS TRUST AGREEMENT made and entered into this 24th day of
   November, 1982, by and between the Wisconsin Power and Light Company, a
   Wisconsin corporation (hereinafter referred to as the "Company"), and
   First Wisconsin Trust Company, a Wisconsin banking corporation
   (hereinafter referred to as the "Trustee").

                                   WITNESSETH:

             WHEREAS, the Company has established a qualified cash or
   deferred compensation plan within the meaning of Sections 401(k) and
   402(a)(8) of the Internal Revenue Code of 1954, as amended, and known as
   the "Wisconsin Power and Light Company Long Range Savings and Investment
   Plan," for the benefit of the participants and their beneficiaries as
   therein defined (a copy of such Plan, as it may be amended from time to
   time, shall be identified by the Company and filed with the Trustee for
   purposes of reference only; and such Plan, as it may be amended, shall be
   called the "Plan"); and

             WHEREAS, it is necessary to provide for the investment of
   contributions made pursuant to the Plan and for the orderly administration
   of the Plan.

             NOW THEREFORE, the Company and the Trustee do hereby agree as
   follows:

             SECTION 1 - CREATION OF TRUST.

             1.01.     The Company hereby creates and establishes a qualified
   trust within the meaning of Sections 402 and 501(a) of the Internal
   Revenue Code of 1954, as amended, (the "Code"), to be known as the
   "Wisconsin Power & Light Company Long Range Savings and Investment Trust"
   (hereinafter called the "Trust") in order to implement and carry out the
   purposes of the Plan.  The terms defined in the Plan are similarly defined
   for the purpose of this Trust, unless the context clearly indicates
   otherwise.  Such Trust shall consist of such sums of money and such
   property as shall from time to time be paid or delivered to the Trustee,
   and the earnings and profits thereon.

             1.02.     The Trustee is hereby designated as Trustee to
   receive, hold, invest, administer and distribute the Trust Fund (as
   hereinafter defined) in accordance with the provisions of the Trust.  The
   rights, powers, titles, duties, discretion, and immunities of the Trustee
   shall be governed by this Agreement.  Except as hereinafter otherwise
   provided, title to such assets of the Trust Fund shall at all times be
   vested in the Trustee, subject to the right of the Trustee to hold title
   in bearer form or in the name of a nominee, and the interest of other
   persons in the assets of the Trust Fund shall be only the right to have
   such assets received, held, invested, administered, and distributed in
   accordance with the provisions of the Trust and Plan.

             1.03.     The Trustee hereby accepts the Trust subject to all of
   the terms and conditions of this Trust Agreement, and agrees to hold and
   administer the Trust Fund and to execute the Trust in accordance with the
   provision hereof.  The Trustee shall have no responsibility for the
   administration of the Plan.

             SECTION 2 - CONTRIBUTIONS TO THE TRUST FUND.  Subject to the
   provisions of the Plan, the Company will periodically contribute to the
   Trust Fund, cash and other property acceptable to the Trustee.  All
   contributions to the trust Fund received by the Trustee from the Company
   shall constitute one common fund and may be commingled as hereinafter
   provided.  Unless the context clearly implies or indicates to the
   contrary, the term "Trust Fund" comprises all property of every kind and
   nature held by the Trustee in accordance with this Trust.  The Trustee
   shall have no duty to compel any payment to be made to it by the Company
   and shall be accountable only for cash and other property actually
   received by it.  The Trust Fund shall be held by the Trustee in trust; and
   dealt with in accordance with this Agreement.

             SECTION 3 - DUTIES OF TRUSTEE.  It shall be the duty of the
   Trustee (a) to hold, to invest and to reinvest the Trust Fund and (b) to
   pay moneys to or on the written order of the Company, including when the
   Company shall so order, payments to the Plan Participants and their
   beneficiaries.  Such orders need not specify the application to be made of
   moneys so ordered, and the Trustee shall not be responsible in any way
   respecting such application or for the administration of the Plan.  The
   Trustee shall be under no duty to enforce payment of any contribution to
   the Trust Fund and shall not be responsible for the adequacy of the Trust
   Fund to meet and discharge liabilities under the Plan.

             SECTION 4 - INVESTMENT OF THE TRUST FUND.

             4.01.     The Trustee shall invest and reinvest the principal
   and income of the Trust Fund and keep the Trust Fund invested, without
   distinction between principal and income, in any and all common stocks,
   preferred stocks, bonds, notes, debentures, mortgages, equipment trust
   certificates, investment trust certificates, mutual fund investments,
   money market funds, real and personal property wherever situated, and in
   such other property, investments and securities of any kind, class or
   character as the Trustee may deem suitable for the Trust Fund; and such
   investment and reinvestment shall not be restricted to properties and
   securities authorized for investment by trustees under any present or
   future law.  However, insurance policies or annuity contracts shall be
   purchased by the Trustee only at the direction of the Company from
   insurance corporations chosen by the Company.  The Trustee in its
   discretion may keep such portion of the Trust Fund in cash or cash
   balances as the Trustee may from time to time deem to be in the best
   interests of the Trust Fund and the persons interested therein.  No
   investment shall be made which is contrary to the applicable provisions of
   ERISA, as amended, and the duly promulgated regulations interpreting or
   implementing such Act.

             4.02.     The Company may direct the Trustee to establish one or
   more separate funds (herein "investment funds") for purposes of investing
   the Trust Fund, pursuant to subparagraph 4.01 above.  Such separate funds
   shall not be considered as separate trust funds; but shall be established
   solely to facilitate investment of the Trust Fund and administration of
   the Plan.  The Company may designate that all or a portion of the
   contributions received by the Trustee pursuant to Section 2 hereof, be
   allocated to one or more investment funds; and the Company does hereby
   retain the right to direct, from time to time, the Trustee to change such
   allocations between investment funds.

             SECTION 5 - INVESTMENT ADVISORS.  Notwithstanding any other
   provision of this Trust Agreement, the Company may from time to time
   appoint one or more independent professional Investment Advisor(s) with
   respect to the total or any portion of the Trust Fund.  For purposes of
   this Agreement, the Company may appoint itself as an Investment Advisor;
   and in such event, all provisions of this Agreement applicable to such
   Investment Advisor shall be likewise applicable to the Company.  The
   Trustee shall not be required to be a party to any agreement appointing an
   investment Advisor except in the case where the Company requests the
   Trustee to enter into an agency and custody agreement with any Investment
   Advisor which will also be the depository and custodian of the Trust Fund
   assets allocated to its management; provided further that the terms and
   conditions of appointment, authority, retention, and removal of the
   Investment Advisor shall be the sole responsibility of the Company.  The
   Investment Advisor shall have and exercise all of the investment powers
   reserved to the Trustee under Section 4 during the period of such
   appointment.  Upon receipt of written notice from the Company of the
   appointment of such Investment Advisor, the Trustee shall perform such
   custodian and ministerial acts relating to investments as may be required
   to carry out the directions of the Investment Advisor and the
   administration of such portion of the Trust Fund for which an Investment
   Advisor is appointed, but shall be relieved of all responsibility for
   investment or failure to invest in accordance with Section 4 for such
   portion of the Trust Fund during the period of such appointment; except
   that the Trustee may invest and reinvest income and principal cash in U.S.
   treasury bills, commercial paper, money market certificates or other
   short-term investments, including, (subject to the provisions of Section
   6.01 hereof respecting commingled funds) an interest in any such fund that
   is created and maintained by the Trustee from time to time for the
   collective short-term investment of the cash reserves in trusts for
   employee benefit plans qualified under the applicable provisions of the
   Code, pending receipt of directions as to the investment or disposition of
   such cash.  The charges and expenses of the Investment Advisor shall
   constitute proper charges and expenses of the Trust and shall be paid as
   provided in Section 8 hereof.  The Trustee shall have no duty to review or
   recommend the sale, retention or other disposition of any asset purchased
   or retained at the direction of the Investment Advisor, nor shall the
   Trustee have any personal liability or responsibility for any loss to or
   depreciation of such portion of the Trust Fund for which an Investment
   Advisor is appointed, occasioned by reason of the purchase, sale or
   retention of any asset in accordance with the direction of the Investment
   Advisor, or by reason of not having sold such asset so purchased or
   retained in the absence of any direction from the Investment Advisor, to
   make such sale.  All directions given to the Trustee by the Investment
   Advisor, including Broker's confirmations, shall be given in writing or
   given orally and immediately confirmed in writing.

             SECTION 6 - COMMINGLING OF FUNDS.

             Section 6.01.  Notwithstanding any other provision of this Trust
   to the contrary, the Trustee may, if authorized by the Company, invest
   from time to time any part or all of the assets of this Trust in any
   collective investment fund or funds (hereinafter called "Commingled
   Funds") including common and group trust funds, which consist exclusively
   of assets of exempt pension and profit sharing trusts and individual
   retirement accounts, qualified and tax exempt under Sections 401(a) and
   501(a) of the Internal Revenue Code of 1954, as amended, including any
   such fund or funds presently in existence or hereafter established;
   notwithstanding that the Trustee of the fund or funds is the Trustee, an
   investment advisor, or is otherwise a party in interest of the plans
   funded thereby.  The assets so transferred by the Trustee and so invested
   shall be subject to all of the provisions of the instruments establishing
   such Commingled Funds as they may be amended from time to time.  The
   combining of money and other assets of the Trust with money and other
   assets of other qualifying trusts in such Commingled Funds is specifically
   authorized.  To the extent the equitable share of this Trust Fund are in
   the Commingled Funds, the Commingled Funds shall be part of the plans
   pursuant to which this Trust is administered.

             SECTION 6.02.  Notwithstanding Section 6.01 hereof to the
   contrary, the Trustee shall not invest the assets of this Trust in any
   Commingled Funds, to the extent such commingling of trust assets for
   investment purposes would not be permitted or allowed under the Code, as
   amended from time to time.

             SECTION 6.03.  In the annual written account filed by the
   Trustee pursuant to Section 10, the Trustee shall include a statement of
   all transfers to and receipts from the Commingled Funds and a copy of the
   latest annual report of the Commingled Funds.  In the final written
   account filed by the Trustee pursuant to Section 10 (relating to the
   removal or resignation of the Trustee), the Trustee shall include a
   statement of all transfers to and receipts from the Commingled Funds and a
   copy of the report of the Commingled Funds for the period from the close
   of the last fiscal year of the Commingled Funds to the date that the
   equitable share of this Trust is transferred to this Trust from the
   Commingled Funds.  The Trustee shall not be required to file any further
   accounts in respect of any part of the Fund held in the Commingled Funds. 
   The Company shall have the right, upon thirty days' notice to the Trustee,
   to direct the Trustee from time to time to withdraw all or any part of the
   equitable share of this Trust in the Commingled Funds as of the Valuation
   Date of the Commingled Funds next succeeding the expiration of such thirty
   day period and, in such event, the Trustee shall arrange for the transfer
   to it of such equitable share or part thereof in accordance with the
   provisions of the Commingled Funds.

             SECTION 7 - POWERS OF TRUSTEE.  The Trustee shall have all
   powers necessary for the performance of its duties under this Agreement
   and for the implementation of the purposes of this Trust.  Without
   limiting the foregoing, the Trustee shall have all power and authority as
   may be provided for by law; and the Trustee shall have the following power
   and authority with respect to the assets of the Trust Fund, which power
   and authority may be subject to the direction and control of an Investment
   Advisor so appointed in accordance with Section 5 hereof:

             (a)  to purchase, or subscribe for, any securities or other
        property.

             (b)  to sell, exchange, convey, transfer or otherwise dispose of
        any property held by it, by private contract or at public auction,
        and no person dealing with the Trustee shall be bound to see to the
        application of the purchase money or to inquire into the validity,
        expendiency or propriety of any such sale or other disposition;

             (c)  to make commitments either alone or in company with others
        to purchase at any future date any property, investments, or
        securities set forth under Section 4 hereof;

             (d)  to purchase part interests in real property or in mortgages
        on real property, wherever situated, with the right to take title in
        its name individually or as Trustee or in the name of a nominee
        either alone or jointly with the holders of other part interests
        therein or their nominees;

             (e)  to lease to others for any term without regard to the
        duration of this Trust any real property or part interest in real
        property held by it;

             (f)  to delegate to a manager or the holder or holders of a
        majority interest in any real property or mortgage on real property
        the management and operation of any part interest in such real
        property or mortgage held by the Trustee and the authority to sell
        such real property or mortgage or otherwise carry out the decisions
        of such manager or holder or holders of such majority interest;

             (g)  to vote upon any stocks, bonds or other securities; to give
        general or special proxies or powers of attorney with or without
        power of substitution; to exercise any conversion privileges,
        subscription rights or other options and to make any payments
        incidental thereto; to consent to or otherwise participate in
        corporate reorganizations or other changes affecting corporate
        securities and to delegate discretionary powers and to pay any
        assessments or charges in connection therewith, and generally to
        exercise any of the powers of an owner with respect to stocks, bonds,
        securities or other property held in the Trust Fund;

             (h)  to make, execute, acknowledge and deliver any and all
        documents of transfer and conveyance and any and all other
        instruments that may be necessary or appropriate to carry out the
        powers herein granted;

             (i)  to cause any investments of the Trust Fund in its custody
        to be registered in, or transferred into, its name as Trustee or
        other name of its nominees or to retain them unregistered or in form
        permitting transferability by delivery, or combine certificates
        representing such investments with certificates of the same issue
        held by the Trustee in other fiduciary capacities, or deposit or
        arrange for the deposit of such securities in a qualified central
        depository even though, when deposited, such securities may be merged
        and held in bulk in the name of the nominee of such depository with
        other securities deposited therein by and other person, or deposit or
        arrange for the deposit of any securities issued by the United States
        Government, or any agency or instrumentality thereof, with a federal
        reserve bank; but the books and records of the Trustee shall at all
        times show that all such investments are part of the Trust Fund;

             (j)  to employ suitable agents and counsel and to pay their
        reasonable expenses and compensation; (The Trustee shall not be
        liable for any neglect, omission or wrongdoing of such agents or
        counsel; provided the Trustee did not breach a fiduciary obligation,
        duty or responsibility in the selection and supervision of the agent
        or counsel.)

             (k)  from time to time, to borrow money from the Company or
        others for the purpose of this Trust on such terms and conditions as
        the Trustee, in its absolute discretion may deem advisable.

             (l)  to keep any portion of the Trust Fund in cash without
        liability for interest; provided, however, that such cash is not held
        by the Trustee for a period in excess of three (3) days.  Cash
        received or held by the Trustee in excess of three (3) days shall be
        deposited by the Trustee in savings deposit accounts or other short
        term investment which bear a reasonable rate of interest.

             SECTION 8 - PAYMENT OF COMPENSATION, EXPENSES AND TAXES;
   DISTRIBUTIONS FROM TRUST FUND.

             8.01.     The expenses incurred by the Trustee in the
   performance of its duties, including fees for regular legal services
   rendered to the Trustee; such fees for unusual legal services as may be
   agreed upon in writing from time to time between the Company and the
   Trustee; and all other proper charges and disbursements of the Trustee
   shall be paid from the Trust Fund, unless paid by the Company.  The
   Trustee shall receive reasonable compensation for the services performed
   by Trustee hereunder, in such amount as the Company and the Trustee may
   from time to time agree.  Such compensation shall be paid from the Trust
   Fund, unless paid by the Company.  All taxes of any and all kinds
   whatsoever that may be levied or assessed under existing or future laws
   upon or in respect of the Trust Fund or the income thereof shall be paid
   from the Trust Fund.

             8.02.     If the Trust is terminated, the Trustee may reserve in
   the Trust Fund with the direction or approval of the Company, such
   reasonable amount or amounts as it may deem necessary to provide for the
   payment of any of its expenses due or payable and the amount of any
   compensation thereunder due it, and any sums chargeable against the Trust
   Fund for which it may be liable; but if the amount reserved by the Trustee
   is insufficient for such purpose, the Trustee shall be entitled to
   reimbursement for such deficiencies from the Company.

             8.03.  At such time or times as the Company directs, the Trustee
   shall pay or provide such benefits as may be required by any Plan, return
   such supplemental employee contributions as may be requested, permit such
   withdrawals as are permitted by the Plan, and to make such other
   distributions as may be provided for in the Plan.  The Trustee shall make
   distributions of such funds as the Company shall direct in writing, or as
   such persons as the Company shall appoint for such purpose shall direct in
   writing; provided however, that no distribution, except a distribution of
   benefits in the ordinary course of business of the Plan, shall be made to
   the Company or to any person authorized to communicate directions of the
   Company to the Trustee.  The Trustee shall not be further accountable for
   such funds, or have any duty, responsibility, or liability to see to the
   application of such funds in accordance with the directions of the Company
   or persons appointed by the Company to give such directions or to
   ascertain that the application of such funds complies with the Plan.

             8.04.     The Trustee may withhold from any distribution it is
   directed to make such sum as the Trustee reasonably estimates to be
   necessary to cover any taxes for which the Trust may be liable, which are,
   or may be, assessed with regard to such distribution.  Upon discharge or
   settlement of such tax liability, the Trustee shall distribute the balance
   of such sum, if any, to the distributee from whom distribution was
   withheld or, if such distributee from whom distribution was withheld or,
   if such distributee is then deceased, to the beneficiary of the
   distributee from whose share it was withheld, as the Company shall direct. 
   Prior to the making of any distribution out of the Trust, the Trustee may
   require such releases or other documents from any taxing authority, or may
   require such indemnity and surety bond, as the Trustee shall deem
   reasonably necessary for its protection.

             SECTION 9 - PROTECTION OF TRUSTEE

             9.01.     The Trustee shall be fully protected in relying upon
   any written communications of an officer or agent of the Company and in
   continuing to rely upon such written communication until a subsequent
   written communication is filed with the Trustee.  The Trustee shall be
   fully protected in acting upon any instrument, written communication or
   paper believed by it to be genuine and to be signed by the proper person
   or persons, and the Trustee shall be under no duty to make any
   investigation or inquiry as to any statement contained in any such
   writing, but may accept the same as conclusive evidence of the truth and
   accuracy of the statements.  The Trustee may require the Company to
   provide specimen signatures and the name of those individuals who are
   authorized to communicate written directions to the Trustee.

             9.02.     The Trustee shall be under no duty to determine
   whether any contribution has been voted by the Board of Directors of the
   Company or authorized by any Plan participant; nor shall it have any duty
   or responsibility to collect any sum so voted or authorized; its
   responsibility being expressly limited to written communications, and
   receipt and proper disbursement of contributions actually received by it.

             9.03.     The Trustee shall not be obligated to inquire as to
   whether any payee of funds or any distributee of benefits designated by
   the Company is entitled thereto or as to whether any payment, allocation
   or distribution directed or authorized by the Company is proper or within
   the terms of the Plan and this Trust, or has been computed properly, or as
   to the manner of making the same, and shall be accountable only to the
   Company for any payment, allocation or distribution made by the Trustee in
   good faith on the order or direction of the Company.  The Trustee shall
   not be liable or responsible for any payment made by it in good faith
   without actual notice or knowledge of the changed condition or status of
   the payee or distributee.

             9.04.     The Trustee shall have no power, authority, or duty
   with respect to the determination of rights and interests of any person in
   and to the Trust Fund or under the Plan or to question or to examine the
   determination of any right or interest.

             9.05.     The Trustee shall not be liable for the making,
   retention, or sale of any investment or reinvestment made by it as herein
   provided nor for any loss to or diminution of the Trust Fund, except due
   to its own negligence, willful misconduct, or lack of good faith.  The
   Trustee may from time to time consult with legal counsel, who may be
   counsel to the Company, or in the employ of the Company, in respect to any
   of its rights, duties and obligations hereunder; and in such event, shall
   be fully protected in acting or refraining from acting in accordance with
   the advice of such counsel.

             9.06.     The Company agrees to indemnify the Trustee for any
   loss, expense, cost or liability it incurs or suffers resulting from or
   incident to any breach of fiduciary duty by the Trustee relating to any
   sale or investment made, or act done, pursuant to direction by the
   Investment Advisor or related to the retention of or failure to take any
   action with respect to any investment made, or act done, pursuant to
   direction by or in the absence of further directions by the Investment
   Advisor; and to indemnify the Trust Fund and the Trustee against any
   liability resulting from or incident to any interest in a benefit from the
   Trust Fund which may be asserted by any person or persons under the
   community property or other laws of any state where the Trustee has acted
   in good faith in reliance on a written direction of the Company.

             9.07.     The Trustee shall discharge its duties with respect to
   the Trust solely in the interest of the participants in the Plan, and
   their designated beneficiaries and with the care, skill, prudence, and
   diligence under the circumstances then prevailing that prudent persons
   acting in like capacity and familiar with such matters would use in the
   conduct of an enterprise of a like character and with like aims.

             9.08.     No "fiduciary" or "named fiduciary" (as such term are
   defined in Sections 3(21) and 402(a)(2), respectively, of the Employee
   Retirement Security Act of 1974 (the "Act" or "ERISA" or any successor
   statutory provision) under this Agreement shall be liable for an act or
   omission of another person in carrying out any fiduciary responsibility
   where such fiduciary responsibility is or may be allocated to such other
   person by this Agreement or pursuant to a procedure established in this
   Agreement except to the extent that:

             (a)  such fiduciary or named fiduciary participating knowingly
        undertook to conceal, an act or omission of such other person,
        knowing such act or omission to be a breach of fiduciary
        responsibility;

             (b)  such fiduciary or named fiduciary, by his failure to comply
        with Section 404(a)(1) of the Act (or any successor statutory
        provision) in the administration of his specific responsibilities
        which give rise to his status as a fiduciary or named fiduciary, has
        enabled such other person to commit a breach of fiduciary
        responsibility;

             (c)  such fiduciary or named fiduciary has knowledge of a breach
        of fiduciary responsibility by such other person, unless he makes
        reasonable efforts under the circumstances to remedy the breach; or

             (d)  such named fiduciary has violated his duties under Section
        404(a)(1) of the Act (or any successor statutory provision):

             (i)  with respect to the allocation of fiduciary
                  responsibilities among named fiduciaries or the designation
                  of persons other than named fiduciaries to carry out
                  fiduciary responsibilities under this Agreement;

             (ii) with respect to the establishment or implementation of
                  procedures for allocating fiduciary responsibilities among
                  named fiduciaries or for designating persons other than
                  named fiduciaries to carry out fiduciary responsibilities
                  under this Agreement; or

             (iii)     in continuing the allocation of fiduciary
                       responsibilities among named fiduciaries or the
                       designation of persons other than named fiduciaries to
                       carry out fiduciary responsibilities under this
                       Agreement.

             Notwithstanding the provisions of the immediately preceding
   paragraph, if one or more Investment Advisors have been appointed by the
   Company as referred to in Section 5 of this Agreement, the Trustee shall
   not be liable for the acts or omissions of any such Investment Advisor or
   be under any obligation to invest or otherwise manage any asset of the
   Trust which is subject to the management of an Investment Advisor, unless
   the Trustee participated knowingly in, or knowingly undertook to conceal,
   an act or omission of such Investment Advisor, knowing such act or
   omission to be a breach of fiduciary responsibility.  Except for its own
   actions as manager of the Trust Fund, the Trustee shall not be liable for
   any loss or lack of income sustained by reason of the purchase, retention
   or sale of any investment made by an Investment Advisor or pursuant to
   direction of an Investment Advisor or for the carrying out on the
   direction of an Investment Advisor and the Trustee shall not be liable by
   reason of its taking any action at the direction of an Investment Advisor
   or refraining from taking any action because of the failure of an
   Investment Advisor to give such direction.  Subject to the foregoing
   provisions, the Trustee shall not be liable if the assets held in the
   Trust Fund at any time are insufficient to pay all liabilities then
   outstanding of the Trust or of any Plan.  Anything in this Agreement to
   the contrary notwithstanding, no provision of this Agreement shall be so
   construed as to violate the requirements of Part 4 of the Act (or any
   successor statutory provisions).

             SECTION 10 - ACCOUNTING.  The Trustee shall keep accurate and
   detailed accounts of all investments, receipts, disbursements and other
   transactions hereunder, and all accounts, books and records relating
   thereto shall be open to inspection and audit at all reasonable times by
   any person designated by the Company.  Within ninety (90) days following
   the close of each fiscal year, (or more frequently if requested by the
   Company) and within ninety (90) days after the removal or resignation of
   the Trustee as provided in Section 11 hereof, the Trustee shall file with
   the Company a written account setting forth all investments, receipts,
   disbursements and other transactions affected by it during each such
   fiscal year or during the period from the close of the last fiscal year to
   the date of such request or such removal or resignation.  Upon the
   expiration of one hundred eighty (180) days from the date of filing such
   annual or other account, the Trustee shall be forever released and
   discharged from all liability and accountability to anyone with respect to
   the propriety of its acts and transactions shown in such account, except
   with respect to any such acts or transactions as to which the Company
   shall within such one hundred eighty (180) day period file with the
   Trustee written objections.  Nothing contained in this Section shall
   relieve the Trustee from responsibility or liability for any
   responsibility or obligation or duty under ERISA.

             SECTION 11 - RESIGNATION, REMOVAL, AND SUCCESSOR TRUSTEE.  The
   Trustee may be removed by the Company at any time and for any reason, upon
   sixty (60) days' notice in writing to the Trustee.  The Trustee may resign
   at any time upon sixty (60) days' notice in writing to the Company.  Upon
   such removal or resignation of the Trustee, the Company shall appoint a
   successor Trustee who shall have the same powers and duties as those
   conferred upon the Trustee hereunder and, upon acceptance of such
   appointment by the successor Trustee, the Trustee shall assign, transfer
   and pay over to such successor Trustee the funds and properties then
   constituting the Trust Fund.  The Trustee is authorized, however, to
   reserve such sum of money, as to the extent it may deem advisable, for
   payment of its fees and expenses in connection with the settlement of its
   account or otherwise, and any balance of such reserve remaining after the
   payment of such fees and expenses shall be paid over to the successor
   Trustee.  No successor Trustee shall be personally liable for any act or
   failure to act of any predecessor Trustee; and, with the approval of the
   Company, a successor Trustee may accept the account rendered and the
   property delivered to it by a predecessor Trustee as a full and complete
   discharge to such predecessor Trustee without incurring any liability or
   responsibility for so doing.

             SECTION 12 - RELIANCE.  Any action required or authorized to be
   taken by the Company pursuant to any of the provisions of this Agreement
   shall be in accordance with, or by representatives authorized by, a
   resolution of the Board of Directors of the Company.  The Company shall
   furnish the Trustee, from time to time, with certified copies of the
   resolutions of the Board of Directors of the Company pertaining to actions
   taken or to be taken by the Company pursuant to any provisions of this
   Agreement or pertaining to representatives authorized to take actions for
   the Company pursuant to any provisions of this Agreement.

             SECTION 13 - AMENDMENT.

             13.01.    Subject to the provisions of 13.02, the Company
   reserves the right at any time and from time to time, by action of its
   Board of Directors, to amend, in whole or in part, any or all of the
   provisions of this Agreement or to terminate this Trust, by notice thereof
   in writing delivered to the Trustee; provided however, that no such
   amendment which affects the rights, duties, or responsibilities of the
   Trustee may be made without its consent.

             13.02.    No amendment shall authorize or permit any part of the
   Trust Fund, other than such part as is required to pay taxes and
   administration expenses, to be used for or diverted to purposes other than
   for the exclusive benefit of the Plan Participants or their designated
   beneficiaries.  No amendment shall cause any reduction in the vested
   portion of any participant's proportionate interest in the Trust Fund, or
   cause or permit any portion of the Trust Fund to revert to or become the
   property of the Company.

             SECTION 14 - TERMINATION

             14.01.    Subject to the provisions of ERISA, the Trust shall be
   terminated upon the first occurrence of the following:

             (a)  Sixty days after receipt from the Company by the Trustee of
        written notice of such termination.

             (b)  The date the Company shall be judicially declared bankrupt
        or insolvent.

             (c)  The effective date of the dissolution, merger,
        consolidation, or reorganization of the Company or the sale by the
        Company of all or substantially all of its assets, unless provision
        for continuing this Trust is made by the Company, its successor or
        purchaser.

             (d)  In case no funds be left for administration in the Trust.

             14.02.    On termination of this Trust as provided for above,
   the Company shall have full responsibility for determination of the
   distribution of the Trust Fund in accordance with the provisions of the
   Plan and the Trustee shall dispose of the Trust Fund pursuant to written
   directions of the Company.  The Trustee may in its discretion first
   require Internal Revenue Service approval of the termination before making
   a distribution under this Section.

             SECTION 15 - MISCELLANEOUS.

             15.01.    Non-Alienation of Benefits.  Benefits or other sums
   payable from the Trust Fund shall not be subject in any manner to
   anticipation, alienation, sale, transfer, assignment, pledge, encumbrance,
   charge, garnishment, execution or levy of any kind, either voluntary or
   involuntary, including any liability which is for alimony or other payment
   for the support of a spouse or former spouse, or any relative of a
   Participant prior to actually being received by the person entitled to the
   benefit or sums under the terms of the Plan.  Any attempt to anticipate,
   alienate, sell, transfer, assign, pledge, encumber, charge or otherwise
   dispose of any right to benefits payable shall be void.  Neither this
   Trust Fund nor the Trustee shall in any manner be liable for or be subject
   to the debts, contracts, liabilities, engagements or torts of any person
   entitled to benefits.  If the terms of this Section are contrary to the
   law governing in a particular circumstance, then, as to that circumstance,
   any payment shall be exempt to the maximum extent permitted by law.

             15.02.    Construction of Trust.  This Trust shall be construed
   according to the laws of the State of Wisconsin, where not superseded by
   ERISA or other applicable Federal law.

             15.03.    Number and Headings.  Wherever any words are used in
   the singular form they shall be construed as though they were used in the
   plural form in all cases where they would so apply.  Headings of sections
   and subsections of this Trust are written for convenience or reference. 
   They constitute no part of this Trust and are not to be considered in its
   construction.

             15.04.    Diversion of Trust Fund Prohibited.  At no time
   (either by operation of law, natural termination of the Trust or of a
   Plan, amendment, revocation of the Trust or the Plan, the happening of any
   contingency, collateral agreement, or otherwise) shall any part of the
   Trust Fund (other than such part as is required to pay expenses, taxes,
   and charges in accordance with Section 8 or such part as results from
   erroneous computation) be used for, or diverted to, purposes other than
   for the exclusive benefit of the participants in the Plan and their
   designated beneficiaries.  Under no circumstances shall any part of the
   Trust Fund ever revert or be repaid to the Company, either directly or
   indirectly.

             15.05.    Legal Actions.  The Company shall have the authority
   to enforce the Trust on behalf of any and all persons having or claiming
   any interest in the Trust Fund.  In any legal action or equitable
   proceeding pertaining to the Trust or Trust Fund or any interest therein
   or the administration thereof, or for instructions to the Trustee, only
   the Company and the Trustee shall be necessary parties.

             15.06.    Protection of Persons Dealing with Trustee.  With
   exception of the Company, no person dealing with the Trustee shall be
   required or entitled to see to the application of any money paid or
   property delivered to the Trustee or to determine whether or not the
   Trustee is acting pursuant to the authority granted to it hereunder or
   authorization or directions herein required.

             15.07.    Tax Exemption of Trust.  The Trust is hereby
   designated as constituting part of the Plan which was adopted by the
   Company; and is intended to be a qualified and tax exempt trust within the
   meaning of Section 401 and Section 401(a) of the Code.

             15.08.    Counterparts.  The Trust may be executed in any number
   of counterparts, each of which shall be deemed to be an original, and no
   other counterpart need be produced.

             SECTION 16 - INTERNAL REVENUE SERVICE APPROVAL.  This Trust
   shall become effective upon its execution by the parties hereto and shall
   continue until terminated as provided for herein.  Notwithstanding the
   foregoing, in the event the Internal Revenue Service should determine that
   the Plan does not constitute a qualified cash or deferred compensation
   plan within the meaning of Sections 401(k) and 402(a)(8) of the Code, as
   amended, or that this Trust is not qualified within the meaning of Section
   501(a) of the Code, as amended, and in the further event the Company
   determines to terminate the Plan or this Trust or both, as a result
   thereof, then in such events, this Trust shall terminate; and the Trustee
   shall pay over to the Company, the entire Trust Fund (less expenses and
   compensation provided for in Section 8) for distribution to Plan
   Participants as provided for in the Plan.

             IN WITNESS WHEREOF, the Company and the Trustee have caused this
   Trust Agreement to be executed by their duly authorized officers the day
   and year first written above.


   Witnesses:                    WISCONSIN POWER AND LIGHT COMPANY



   ___________________________   By:  /s/________________________________


   ___________________________   Attest:   /s/___________________________

                                                (Corporate Seal)


                                 FIRST WISCONSIN TRUST COMPANY



   /s/________________________   By:  /s/______________________________


   /s/________________________   Attest:   /s/_________________________

                                                (Corporate Seal)

   <PAGE>
                         AMENDMENT #1 TO TRUST AGREEMENT

             THIS AGREEMENT made and entered into this 30th day of July,
   1984, by and between the Wisconsin Power and Light Company, a Wisconsin
   corporation (hereinafter referred to as the "Company"), and First
   Wisconsin Trust Company, a Wisconsin banking corporation (hereinafter
   referred to as the "Trustee").

                                   WITNESSETH:

             WHEREAS, the Company and Trustee have heretofore entered into
   that certain Trust Agreement made and entered into on November 24, 1982,
   which Trust Agreement relates to the investment of contributions made
   pursuant to the terms and provisions of a qualified cash or deferred
   compensation plan within the meaning of Sections 401(k) and 402(a)(8) of
   the Internal Revenue Code of 1954, as amended; and

             WHEREAS, the Company has established another qualified cash or
   deferred compensation plan within the meaning of the aforesaid Internal
   Revenue Code sections and desires to provide for the investment of
   contributions made pursuant to this plan for the orderly administration of
   said plan; and

             WHEREAS, the said Trust Agreement made as of November 24, 1982,
   reserves to the Company the right to amend the same.

             NOW THEREFORE, the Company and the Trustee do hereby agree to
   the amendment of the former Trust Agreement, effective as hereinafter
   provided, as follows:

             1.   The first "Whereas" clause appearing in the recitals to the
   former Trust Agreement is hereby deleted and the following substituted
   therefor:

        WHEREAS, the Company has established qualified cash or deferred
        compensation plans within the meaning of Sections 401(k) and
        402(a)(8) of the Internal Revenue Code of 1954, as amended,
        which plans are known as the "Wisconsin Power and Light Company
        Long Range Savings and Investment Plan A" and the "Wisconsin
        Power and Light Company Long Range Savings and Investment Plan
        B" for the benefit of participants and their beneficiaries as
        therein defined (a copy of such Plans as they may be amended
        from time to time shall be identified by the Company and filed
        with the Trustee for purposes of reference only; and such Plans,
        as they may be amended, shall hereafter be called collectively,
        the "Plan"); and

             2.   Whenever the term "Plan" is used in the former Trust
   Agreement, such term shall include the aforedescribed Plans A and B, it
   being the intent of the parties that the said Trust Agreement be construed
   in accordance with and subject to the provisions of each of these said
   plans.

             3.   This Amendment #1 shall become effective upon its execution
   by the parties hereto and shall continue until terminated as provided in
   the former Trust Agreement.  Notwithstanding the foregoing, in the event
   the Internal Revenue Service should determine that the said Plan B does
   not constitute a qualified cash or deferred compensation plan within the
   meaning of Section 401(k) and 402(a)(8) of the Code, as amended, or that
   the Trust Agreement, as amended hereby, shall not qualify within the
   meaning of Section 501(a) of the Code, as amended; and in the further
   event the Company determines to terminate Plan B or this Amendment, or
   both, as a result thereof, then in such events, this Amendment #1 shall
   terminate, and the Trustee shall pay over to the Company, that portion of
   the Trust Fund (less expenses and compensation provided for in Section 8
   of the Trust Agreement) allocable to the said Plan B, and shall disburse
   the same to Plan Participants as provided for in said Plan B.

             IN WITNESS WHEREOF, the Company and the Trustee have caused this
   Amendment #1 to be executed by their duly authorized officers the day and
   year first written above.


   Signed and Sealed in the           WISCONSIN POWER AND LIGHT
     Presence of:                     COMPANY





   ______________________________     By:  /s/ Edward M.Gleason



   ______________________________     Attest:/s/ Thomas A. Landgraf


                                      FIRST WISCONSIN TRUST COMPANY

   ____________________________       By:  /s/ James D. Huntz
                                           Vice President



   ____________________________       Attest:/s/ Shirley B. Klenke
                                             Asst. Secretary

   <PAGE>
                                RESOLUTION OF THE

                               BOARD OF DIRECTORS

                                       OF

                        WISCONSIN POWER AND LIGHT COMPANY


                          Re:  Removal of Trustees and

                        Appointment of Successor Trustees


             WHEREAS, the Wisconsin Power and Light Company (the "Company")
   has entered into the following described trust agreements with the
   following described trustees:

             (a)  Restated Trust Agreement, dated June 7, 1978, by and
                  between the Company and the First Trust Saint Paul relating
                  to the Company's Retirement Plans A and B (herein the
                  "Retirement Trust").

             (b)  Trust Agreement, dated November 24, 1982, and amended on
                  July 30, 1984, by and between the Company and the First
                  Trust Saint Paul, relating to the Company's Long Range
                  Savings and Investment Plans A and B (herein the "Savings
                  Trust").

             (c)  Trust Agreement, dated December 28, 1981, and amended
                  January 1, 1983, by and between the Company and the First
                  Trust Saint Paul, relating to the establishment of the
                  Wisconsin Power and Light Company Employees' Benefit Trust
                  (herein the "Benefit Trust"); and

             WHEREAS, the Company desires to remove the aforesaid Trustees
   and to appoint successor Trustees thereto.

             NOW, THEREFORE, BE IT RESOLVED by the Board of Directors of the
   Company as follows:

             1.   RESOLVED that First Trust Saint Paul be and hereby is
                  removed as Trustee of the Trust Fund created pursuant to
                  the Retirement Trust; and that Marshall & Ilsley Trust
                  Company, located in Milwaukee, Wisconsin be and hereby is
                  appointed the successor Trustee thereto, all pursuant to
                  Section 11 of the Retirement Trust.

             2.   RESOLVED that First Trust Saint Paul be and hereby is
                  removed as Trustee of the Trust Fund created pursuant to
                  the Savings Trust; and that Marshall & Ilsley Trust Company
                  located in Milwaukee, Wisconsin be and hereby is appointed
                  the successor Trustee thereto, all pursuant to Section 11
                  of the Savings Trust.

             3.   RESOLVED that First Trust Saint Paul be and hereby is
                  removed as Trustee of the Trust Fund created pursuant to
                  the Benefit Trust; and that Marshall & Ilsley Trust Company
                  located in Milwaukee, Wisconsin be and is hereby appointed
                  the successor Trustee thereto, all pursuant to Article X of
                  the Benefit Trust.

             4.   RESOLVED that the successor Trustees so appointed hereby
                  shall have the same powers and duties as those conferred
                  upon the predecessor Trustees pursuant to the aforesaid
                  trust agreements; and that upon acceptance of such
                  appointment by the successor Trustees, the predecessor
                  Trustees shall assign, transfer and pay over to the
                  successor Trustees the funds, properties and assets now
                  constituting the respective Trust Funds.

             5.   RESOLVED that the officers of the Company be and hereby are
                  authorized and directed to give such notices, to enter into
                  such agreements containing such terms and conditions as
                  they deem appropriate, and to take such actions as may be
                  reasonable and necessary to effectuate the foregoing
                  resolutions, all in accordance with applicable law.


   Adopted:  August 26, 1987.

   . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

             I, Thomas A. Landgraf, do hereby certify that I am the duly
   elected and acting Secretary of the Wisconsin Power and Light Company, a
   Wisconsin corporation, organized under the laws of the State, and that I
   have access to the corporate records of said Company, and as such
   Secretary, I do further certify that the above and foregoing Resolution
   was duly adopted at a meeting of the Board of Directors held August 26,
   1987.

             IN WITNESS WHEREOF I have hereunto set my hand and affixed the
   corporate seal of said Company this 11th day of September, 1987.



                                 /s/ Thomas A. Landgraf
                                 Thomas A. Landgraf, Secretary

   <PAGE>
                 ACCEPTANCE OF APPOINTMENT AS SUCCESSOR TRUSTEE



   To:          BOARD OF DIRECTORS OF WISCONSIN POWER & LIGHT COMPANY

           WHEREAS, we have been notified of our appointment as successor 
   trustee under the agreement establishing the Wisconsin Power and Light 
   Company Employees' Long Range Savings and Investment Trust; and

           WHEREAS, we have had an opportunity to review the agreements
   setting forth the Plan and Trust, copies of which, as amended to date, 
   having been furnished us with the notice of our appointment;

           WE HEREBY ACCEPT our appointment as Successor Trustee.

                                 MARSHALL & ILSLEY TRUST COMPANY



                                 By:  /s/______________________________


   Dated:    9/24/87

                                 By:  /s/______________________________



                                February 9, 1994




   WPL Holdings, Inc.
   222 West Washington Avenue
   Madison, Wisconsin  53703

   Gentlemen:

             We have acted as counsel for WPL Holdings, Inc., a Wisconsin
   corporation (the "Company"), in conjunction with the preparation of a Form
   S-8 Registration Statement (the "Registration Statement") to be filed by
   the Company with the Securities and Exchange Commission under the
   Securities Act of 1933, as amended (the "Securities Act"), relating to
   450,000 shares of the Company's Common Stock, $.01 par value (the "Common
   Stock"), rights to purchase shares of Common Stock accompanying each share
   of Common Stock (the "Rights"), and interests in the Wisconsin Power and
   Light Company Employees' Retirement Savings Plan A and Plan B, both as
   amended to date (the "Plans"), which may be issued or acquired pursuant to
   the Plans.  The terms of the Rights are as set forth in that certain
   Rights Agreement, dated as of February 22, 1989, by and between the
   Company and Morgan Shareholder Services Trust Company (the "Rights
   Agreement").

             We have examined:  (a) the Plans; (b) the Registration
   Statement; (c) the Company's Restated Articles of Incorporation and
   Restated By-laws, as amended to date; (d) resolutions of the Company's
   Board of Directors relating to the Plans and the issuance of securities
   thereunder; (e) the Rights Agreement; and (f) such other proceedings,
   documents and records as we deemed necessary for purposes of giving this
   opinion.  

             Based on the foregoing, we are of the opinion that:

             1.  The Company is a corporation validly existing under the laws
   of the State of Wisconsin.

             2.  It is presently contemplated that the shares of Common Stock
   to be acquired by the Plans will either be purchased in the open market or
   purchased directly from the Company.  To the extent the shares of Common
   Stock acquired by the Plans shall constitute shares issued by and
   purchased directly from the Company, such shares of Common Stock, when
   issued pursuant to the terms and conditions of the Plan, and as
   contemplated in the Registration Statement, will be validly issued, fully
   paid and nonassessable, except with respect to wage claims of, or other
   debts owing to, employees of the Company for services performed, but not
   exceeding six months' service in any one case, as provided in Section
   180.0622(2)(b) of the Wisconsin Business Corporation Law and as such
   section may be interpreted by a court of law.

             3.  The Rights when issued pursuant to the terms of the Rights
   Agreement will be validly issued.

             We consent to the use of this opinion as an exhibit to the
   Registration Statement and to the references to our firm therein.  In
   giving our consent, we do not admit that we are "experts" within the
   meaning of Section 11 of the Securities Act or within the category of
   persons whose consent is required by Section 7 of said Act.

                                 Very truly yours,




                                 FOLEY & LARDNER






                    CONSENT OF INDEPENDENT PUBLIC ACCOUNTANTS



   As independent public accountants, we hereby consent to the incorporation
   by reference in this registration statement of our reports dated February
   5, 1993 included and incorporated by reference in WPL Holdings, Inc.'s
   Form 10-K for the year ended December 31, 1992, and our reports dated
   April 23, 1993 incorporated by reference in WPL Holdings, Inc.'s Form 10-
   K/A for the year ended December 31, 1992, and to all references to our
   Firm included in this registration statement.



                                                        ARTHUR ANDERSEN & CO.


   Milwaukee, Wisconsin
   February 9, 1994. 


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