MEDIA SOURCE INC
10-Q, 2000-11-13
MISCELLANEOUS NONDURABLE GOODS
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                                 UNITED STATES
                       SECURITIES AND EXHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                  FORM 10-QSB

(Mark one)
[X]         QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
            OF THE SECURITIES EXCHANGE ACT OF 1934

               For the quarterly period ended: September 30, 2000

                                       OR

[   ]       TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)
            OF THE SECURITIES EXCHANGE ACT OF 1934
            For the transition period from __________ to __________
                         Commission File Number 0-10475

                               MEDIA SOURCE, INC.

             (Exact Name of Registrant as specified in its charter)

            DELAWARE                                 34-1297143
(State or other jurisdiction of                   (I.R.S. Employer
incorporation or organization)                    Identification No.)

      6360 Rings Road, Amlin, Ohio                    43002
(Address of principal executive offices)           (Zip Code)

                 Registrant's telephone number: (614) 793-8749

Indicate by check mark whether the Registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the  preceding 12 months (or for such  shorter  period that the  Registrant  was
required  to file  such  reports),  and  (2) has  been  subject  to such  filing
requirements for the past 90 days. YES X NO .

APPLICABLE ONLY TO CORPORATE ISSUERS:

State the number of share  outstanding of each of the issuer's classes of common
equity, as of the latest practical date: 328,200 common shares outstanding, each
with $0.01 par value, as of October 1, 2000.

Transitional Small Business Disclosure Format (Check one): YES  X  NO      .



<PAGE>


                               MEDIA SOURCE, INC.
                                  FORM 10-QSB
                                     INDEX


Part I - Financial Information

     Item 1 - Financial Statements (unaudited)

          Balance Sheets -  September 30, 2000 and December 31, 1999

          Statements  of  Operations  -  three  and  nine  month  periods  ended
          September 30, 2000 and 1999

          Statements of Cash Flows - nine month periods ended September 30, 2000
          and 1999

          Notes to Financial Statements

     Item 2 - Management's  Discussion  and Analysis of Financial  Condition and
          Results of Operations

Part II - Other information

Signatures




<PAGE>
<TABLE>
<CAPTION>

                         PART I - FINANCIAL INFORMATION

ITEM 1 - FINANCIAL STATEMENTS


                               MEDIA SOURCE, INC.
                      CONDENSED CONSOLIDATED BALANCE SHEETS

                                                     September 30,  December 31,
                                                           2000        1999
                                                      ------------   ----------
                                                       (unaudited)
ASSETS
<S>                                                     <C>             <C>

Current Assets:
     Cash and cash equivalents ......................   $  833,860   $  804,605
     Trading securities, at market ..................      510,976      355,907
     Accounts receivable, net of allowance for doubtful
       accounts of $94,000 and $94,000, respectively     1,257,142      863,117
     Inventory ......................................      892,003    1,003,695
     Prepaid expenses ...............................      289,374      206,214
                                                        ----------   ----------

Total Current Assets ................................    3,783,355    3,233,538



Equipment, net of accumulated depreciation
  of $176,127 and $155,406, respectively ............      118,929       94,264



Other Assets:
     Assets held for disposal (net) .................         --      1,189,189
     Cost in excess of net assets acquired, net of accumulated
       amortization of $1,091,156 and $1,055,000,
       respectively                                      1,630,747    1,666,902
     Securities available for sale, at market .........     73,900       73,900
     Other ............................................     28,756       10,042
                                                        ----------   ----------

Total Other Assets ....................................  1,733,403    2,940,033




                                                        ----------   ----------

Total Assets ........................................   $5,635,687   $6,267,835
                                                        ==========   ==========
</TABLE>


                             See accompanying notes

<PAGE>
<TABLE>
<CAPTION>

                               MEDIA SOURCE, INC.
                      CONDENSED CONSOLIDATED BALANCE SHEETS




                                                  September 30,    December 31,
                                                       2000           1999
                                                  -------------    ------------
                                                   (unaudited)
LIABILITIES AND STOCKHOLDERS' EQUITY
<S>                                                     <C>              <C>

Current Liabilities:
     Accounts payable ..........................   $    110,119    $    220,690
     Accrued liabilities .......................         42,539          97,294
     Accrued salary and interest - officer .....        474,099         329,917
     Accrued tax liabilities ...................        969,916       1,006,032
     Deferred revenue ..........................      1,905,002       1,794,385
     Current portion of long-term debt obligations      300,000         963,896
                                                   ------------    ------------

Total Current Liabilities ......................      3,801,675       4,412,214

Long-term debt .................................        325,000       1,082,001

                                                   ------------    ------------
Total Liabilities ..............................      4,126,675       5,494,215

Commitments

Stockholders' Equity:
     Preferred shares: $.01 par value; 300,000 shares authorized;
       no shares issued or outstanding
     Common shares: $.01 par value; 500,000 shares
       authorized; ..                                     3,431           3,431
       343,137 issued and outstanding
     Capital in excess of stated value ...........   21,974,029      21,974,029
     Notes receivable from stock sales ...........     (902,373)       (902,373)
     Unrealized losses on securities available for
      sale .........                                    (12,900)        (12,900)
     Accumulated deficit .........................  (19,312,052)    (20,047,444)
     Less 14,936 shares of common stock in treasury,
      at cost ....                                     (241,123)       (241,123)

                                                   ------------    ------------
Total Stockholders' Equity ......................     1,509,012         773,620

                                                   ------------    ------------

Total Liabilities and Stockholder's Equity ......  $  5,635,687    $  6,267,835
                                                   ============    ============
</TABLE>

                             See accompanying notes


<PAGE>
<TABLE>
<CAPTION>

                               MEDIA SOURCE, INC.
                 CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

                           Three Months Ended            Nine Months Ended
                               September 30                 September 30
                           2000           1999          2000            1999
                       -------------------------      -------------------------
<S>                        <C>            <C>           <C>            <C>

Revenues ...........   $ 1,051,540    $   756,064    $ 3,003,521    $ 2,471,046
Costs of goods sold        358,331        281,149      1,043,881        991,665
                       -----------    -----------    -----------    -----------
Gross profit ........      693,209        474,915      1,959,640      1,479,381

Operating expenses:
     Selling, general
      and administrative   451,951        327,175      1,491,757      1,381,573
     Depreciation and
      amortization          23,919         36,985         74,654        110,956
                       -----------    -----------    -----------    -----------
Total operating expenses   475,870        364,160      1,566,411      1,492,529

                       -----------    -----------    -----------    -----------
Income (loss) from
 operations ........       217,339        110,755        393,229        (13,148)

Other income (expense)
     Interest, net .        (7,334)       (46,443)       (30,051)      (148,731)
     Gain on the
      extinguishment of debt  --             --          102,847           --
     Gain on the sale of
      assets                  --             --          262,229           --
     Realized gain on
      investments ..        26,077           --          110,667           --
     Unrealized loss on
      investments ..      (121,375)          --          (91,660)          --
     Other ..............     --              497           --           49,169
                       -----------    -----------    -----------    -----------
Total other income
 (expense) .........      (102,632)       (45,946)       354,032        (99,562)

                       -----------    -----------    -----------    -----------
Income (loss) from continuing operations ......
     before taxes ...      114,707         64,809        747,261       (112,710)

Provision for income taxes    --             --             --             --
                       -----------    -----------    -----------    -----------

Income (loss) from
 continuing operations     114,707         64,809        747,261       (112,710)

Gain (loss) from
 discontinued operations    (9,015)       (65,990)       (11,869)        72,280
                       -----------    -----------    -----------    -----------

Net income (loss)...   $   105,692    $    (1,181)   $   735,392    $   (40,430)
                       ===========    ===========    ===========    ===========



Earnings per common share
     Income (loss)
      from continuing
      operations .     $      0.35    $      0.20    $      2.28    $     (0.34)
     Income (loss) from
      discontinued
      operations             (0.03)         (0.20)         (0.04)          0.22
                       -----------    -----------    -----------    -----------
     Net income (loss) $      0.32    $      0.00    $      2.24    $     (0.12)
                       ===========    ===========    ===========    ===========

Weighted average number of common
     Shares outstanding    328,200        328,200        328,200        328,200
                        ==========    ===========    ===========    ===========

</TABLE>


                             See accompanying notes
<PAGE>
<TABLE>
<CAPTION>
                               MEDIA SOURCE, INC.
                 CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

                                                 Nine Months Ended September 30,
                                                --------------------------------
                                                         2000            1999
                                                   -----------      -----------
                                                           (unaudited)
Cash flow from (used) in operations:
<S>                                                      <C>               <C>

Income (loss) from continuing operations .........   $   747,262    $  (112,710)
Reconciliation to net cash flow used in continuing operations:
     Depreciation and amortization ...............        74,654        110,956
     Gain on the sale of fixed assets ............      (262,229)          --
     Gain on the extinguishment of debt ..........      (102,847)          --
     Realized gain on investments ................      (110,667)          --
     Unrealized loss on investments ..............        91,660           --
Changes in working capital items of continuing operations:
     Accounts receivable ....................... .      (394,025)       329,165
     Inventory ..................................        111,693         29,106
     Prepaid expenses and other assets ............     (106,712)        35,883
     Accounts payable and accrued liabilities .....       68,814         (7,550)
     Deferred revenue .............................      110,617       (717,407)
                                                     -----------    -----------

Net cash provided by (used in) continuing operations     228,220       (332,557)

Net cash provided by (used in) discontinued operations   (58,330)        29,011
                                                     -----------    -----------

Net cash from (used in) operations ...............       169,890       (303,546)

Cash flow from (used in) investing activities:
     Payments for purchase of property and equipment     (57,073)        (4,008)
     Proceeds from the sale of property and equipment  1,448,400           --
     Payments for purchase of trading securities .... (1,249,907)          --
     Proceeds from the sale of  trading securities ..  1,113,842           --
                                                     -----------    -----------
Net cash from (used in) investing activities .....     1,255,262         (4,008)

Cash flow from (used in) financing activities:
     Proceeds from settlement of note receivable .          --          150,000
     Payments on debt obligations ................      (745,897)       (81,261)
     Payments on subordinated debt issued ........      (650,000)          --
                                                     -----------    -----------
Net cash from (used in) financing activities .....    (1,395,897)        68,739

Increase (decrease) in cash ......................        29,255       (238,815)

Cash, beginning of period ........................       804,605        998,432
                                                     -----------    -----------

Cash, end of period ..............................   $   833,860    $   759,617
                                                     ===========    ===========
</TABLE>


                             See accompanying notes
<PAGE>


                               MEDIA SOURCE, INC.
              NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS
                                  (unaudited)

Note 1.  Basis of Presentation

        The accompanying  condensed  consolidated  financial statements have not
been audited, but reflect all adjustments,  which, in the opinion of management,
are  necessary  for a  fair  presentation  of  financial  position,  results  of
operations and cash flows. All adjustments are of a normal and recurring nature,
except for those related to the  discontinued  operations of the Company's  book
fair business.

        Media Source, Inc. (the "Company"),  through MT Library Services,  Inc.,
its  wholly-owned  subsidiary,  operates  Junior  Library  Guild, a subscription
service that  distributes  first print,  award  winning  children's  books.  The
Company has its own  editorial  division  that reviews  books in the  manuscript
stage and makes selections for nine reading levels.  The Company markets most of
its products  directly to schools and public  libraries  but has plans to expand
into other segments.

        The  interim  consolidated  condensed  financial  statements  and  notes
thereto are presented as permitted by the Securities and Exchange Commission and
do not contain certain  information  included in the Company's  annual financial
statements and notes thereto.  The results of operations for the interim periods
are not necessarily  indicative of the results to be expected for the full year.
These  financial  statements  should be read in  conjunction  with the Company's
audited  financial  statements  and notes  thereto  for the  fiscal  year  ended
December 31, 1999.


Note 2.  Debt Obligations

        At  quarter  ended  September  30,  2000,  the  Company  had a  $200,000
subordinated  note payable bearing  interest at the lender's prime rate plus 1%,
due July 31, 2001, and $425,000 in subordinated  note payables  bearing interest
of 12% due in quarterly installments of $25,000 starting in April 2000.

        Subsequent to quarter ending September 30, 2000, the Company retired, at
face value, the $200,000 subordinated note payable originally due July 31, 2000.


Note 3.  Supplemental Cash Flow Information

        Cash payments  during the nine months ended September 30, 2000 and 1999,
included interest of $82,000 and $176,000,  respectively, and income taxes of $0
and $0, respectively.


Note 4.  Income Taxes

        There was no income tax  provision  for the nine months ended  September
30,  2000,  due to the  Company's  net  operating  loss  position  and the  full
valuation of any  resulting  deferred tax  benefit.  Estimated  income tax rates
based on annualized income were taken into consideration.

<PAGE>

Note 5. Earnings Per Share

        The following  table  represents  the  computation  of basic and diluted
earnings per share.
<TABLE>
<CAPTION>

                                                 Nine Months Ended September 30,
                                                -------------------------------
                                                         2000         1999
                                                    -----------     ---------
                                                            (unaudited)
<S>                                                      <C>           <C>

Basic and Diluted Earnings Per Share:
Weighted average number of common shares outstanding     328,200      328,200
                                                       =========    =========

Income (loss) from continuing operations ...........   $ 747,261    $(112,710)

Gain (loss) from discontinued operations ...........     (11,869)      72,280
                                                       ---------    ---------

Net income (loss) available to common stockholders .   $ 735,392    $ (40,430)
                                                       =========    =========


Income (loss) per common share:
Income (loss) from continuing operations ...........   $    2.28    $   (0.34)

Gain (loss) from discontinued operations ...........       (0.04)        0.22
                                                       ---------    ---------

Net income (loss) per share ........................   $    2.24    $   (0.12)
                                                       =========    =========
</TABLE>



     At September  30, 2000,  options and warrants were  outstanding  during the
periods but were not  exercisable  or  "in-the-money".  Therefore,  they are not
included in the  computation  of dilutive EPS. At September 30, 1999 options and
warrants  were  outstanding  during the  periods  but were not  included  in the
computation  of  dilutive  EPS  because  the  potential  common  stock  was  not
"in-the-money" and would have been antidilutive.


Note 6.  Assets Held For Disposal

        Assets  held  for  disposition  at  December  31,  1999  consisted  of a
warehouse, office facility and real estate in Worthington,  Ohio that were being
used by the Junior Library Guild on a temporary basis. These assets were sold on
January 25, 2000 for $1.4 million and the Company realized a gain on the sale of
$254,000.  The Junior  Library  Guild entered into a lease to rent the warehouse
and office facility  through  October 2000. At the expiration of the lease,  the
Junior  Library Guild will move and lease a new  warehouse  and office  facility
located in Union County, Ohio.


Note 7.  Related Party Transactions

        The  Junior   Library  Guild  entered  into  a  lease  with   Mid-States
Development Corp., which is 100% owned by the Company Chairman, S. Robert Davis,
to lease a warehouse and office facility in Union County, Ohio. The lease is for
twenty years commencing  November 1, 2000 with annual rents of $120,000 per year
in years one  through  five,  $132,000  per year during  years six through  ten,
$145,200 per year during years 11 through 15, and $159,700 per year during years
16 through 20.
<PAGE>

Note 8.  Notes Receivable from Stock Sales

        In the third and fourth  quarters of 1996,  certain  officers and former
employees  exercised  stock options for notes.  The notes were originally due in
September  1999 but were extended until August 2000. The notes are full recourse
promissory notes bearing interest at 7 percent.  Interest is only payable in the
event and only to the extent that the fair market  value of the common  stock at
the close of business in September  1999  exceeded the  exercise  price.  At the
close of  business in  September  1999,  the fair market  value of the shares of
common stock was less than the  exercise  price and  therefore no provision  for
interest was made.

        The Company  offered its former  employees,  which pledged as collateral
for the notes their  exercised  shares of common  stock as well as the  dividend
stock they received as part of the spin off of the former  subsidiary CASCO, the
option of canceling the notes and  transferring  their shares of common stock to
the Company in lieu of payment.  The former  employees  accepted  the  Company's
offer. The Company will rescind the notes,  will convert the Media Source shares
of common stock into the Company's name as treasury  stock,  and will retain the
CASCO shares of common stock as an investment. Using the stock closing prices at
September 30, 2000, the Company would record an approximate  loss of $166,000 in
retiring the notes.  The Company  hopes to have the notes retired by year ending
December 31, 2000.


Note 9.  Effects of Recent Accounting Pronouncements

In December 1999, the Securities and Exchange Commission issued Staff Accounting
Bulletin  ("SAB") No. 101,  "Revenue  Recognition in Financial  Statements." The
guidance in SAB 101 must be adopted during the fourth quarter of fiscal 2000 and
the  effects,  if any,  are  required  to be  recorded  through  a  retroactive,
cumulative-effect  adjustment  as of the  beginning of the fiscal  year,  with a
restatement of all prior interim quarters in the year.  Management has completed
its  evaluation  of the effects of SAB 101 and has  determined  that it will not
have an impact on its  income  statement  presentation,  operating  results,  or
financial position.


ITEM 2. MANAGEMENT'S  DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
OF OPERATIONS

Special Note Regarding Forward-Looking Statements

        Certain  statements  contained in this Form 10-QSB  under  "Management's
Discussion  and  Analysis of  Financial  Condition  and  Results of  Operations"
regarding matters that are not historical facts are "forward looking statements"
(as such term is  defined in the  Private  Securities  Litigation  Reform Act of
1995) and  because  such  statements  involve  risks and  uncertainties,  actual
results  may  differ   materially  from  those  expressed  or  implied  by  such
forward-looking  statements.  Those  statements  include  remarks  regarding the
intent,  belief, or current expectations of the Company,  its directors,  or its
officers  with  respect  to,  among  other  things:  (i) the  capability  of the
Company's existing  subscription sales organization to absorb additional volume;
(ii) the  expectation  of the Company with respect to the amount of the possible
judgement  in  the  sales  tax  litigation   described   under  "Item  3,  Legal
Proceedings";  (iii) the Company's opportunity to increase sales of its products
and its  market  share;  and  (iv)  trends  affecting  the  Company's  financial
condition or results of operations; (v) the Company's cash on hand and cash from
operations  should provide  sufficient  funds available for the Company's normal
business operations in the year 2000.  Prospective  investors are cautioned that
any such forward-looking statements are not guarantees of future performance and
involve risks and  uncertainties,  and that actual results may differ materially
from those projected,  anticipated or expected in the forward-looking statements
as a result of various factors,  many of which, such as the Company's ability to
raise  additional  capital,   are  beyond  the  control  of  the  Company.   The
accompanying  information  contained  in this Form  10-QSB,  including,  without
limitation, the information set forth under the heading "Management's Discussion
and  Analysis of  Financial  Condition  and Results of  Operations",  identifies
important factors that could cause such differences.

<PAGE>

Third Quarter 2000 Compared with Third Quarter 1999

        Revenues  for the three months ended  September  30, 2000,  approximated
$1.1  million  compared to  approximately  $756,000  for the three  months ended
September 30, 1999, an increase of 39% or approximately  $295,000.  The increase
in revenues is principally  attributable to an increase in the number of monthly
subscriptions,  a change in pricing  strategies,  and a  continued  emphasis  on
selling additional backlist book titles.

        Cost of goods sold was approximately $358,000 for the three months ended
September  30,  2000,  compared to  approximately  $281,000 for the three months
ended  September  30, 1999,  an increase of 27% or  approximately  $77,000.  The
increase  in  cost  of  goods  sold  is due to an  increase  in  revenues.  As a
percentage  of revenues,  cost of goods sold was 34% during the third quarter of
2000,  compared to 37% for the same period in 1999. The decrease in cost of sold
as a percentage of revenues  relate to a combination  of new pricing  strategies
and improved purchasing  strategies during the third quarter of 2000 compared to
1999.

        Selling,   general,  and  administrative   expenses  were  approximately
$452,000  for  the  three  months  ended   September   30,  2000,   compared  to
approximately  $327,000  for the three  months  ended  September  30,  1999,  an
increase of 38% or approximately $125,000.  Selling, general, and administrative
expenses  have  increased as cost  associated  to support the current and future
growth of the company have increased.

        Depreciation and amortization expense was approximately  $24,000 for the
three months ended September 30, 2000,  compared to $37,000 for the three months
ended  September  30,  1999,  a decrease of 35% or  approximately  $13,000.  The
decrease in  depreciation  and  amortization  expense is due to a  reduction  in
depreciable  assets as a result of the  selling of assets  that were  previously
held for disposal at December 31, 1999.

        Net interest expense was approximately $7,000 for the three months ended
September 30, 2000, compared to $46,000 for the three months ended September 30,
1999,  an decrease of 84% or $39,000.  The decrease in net  interest  expense is
primarily  attributable  to $1.3 million in debt  obligation that was retired in
the first  quarter of 2000.  The average  outstanding  debt for the three months
ended September 30, 2000, approximated $650,000 compared to $2.0 million for the
three months ended  September 30, 1999. The average  interest rate for the three
months ended September 30, 2000 and September  30,1999 was  approximately  10.2%
respectively.

        There was no income tax provision  for the three months ended  September
30,  2000,  due to the  Company's  net  operating  loss  position  and the  full
valuation of any  resulting  deferred tax  benefit.  Estimated  income tax rates
based on annualized income were taken into consideration.

        The third quarter ended Sept 30, 2000 resulted in income from continuing
operations of $115,000 compared to income from continuing  operations of $65,000
in the third  quarter  ended  September  30, 1999.  The  increase  over 1999 was
primarily attributable to an increase in gross profits.
<PAGE>

        The third  quarter  ended  September  30, 2000 resulted in net income of
$106,000  versus a net loss of $1,000 in the third quarter  ended  September 30,
1999. Included in the net income for 2000 is a loss from discontinued operations
of $9,000  compared to a loss from  discontinued  operations of $66,000 in 1999.
Current  quarter basic and diluted  income per share for the third quarter ended
September  30, 2000 was $0.32 versus $0.00 per share in the  comparable  quarter
last year.  The weighted  average  common and common  equivalent  shares for the
third quarters ended September 30, 2000 and 1999 were 328,200.


Nine Months Ended  September 30, 2000 Compared with Nine Months Ended  September
30, 1999

        Revenues for the nine months ended September 30, 2000, approximated $3.0
million  compared  to  approximately  $2.5  million  for the nine  months  ended
September 30, 1999, an increase of 22% or approximately  $532,000.  The increase
in  revenues  is  principally  attributable  to  increase  marketing  efforts in
obtaining  additional  monthly  subscriptions,  a continued  emphasis on selling
additional  backlist  book  titles,  and a change  in  pricing  strategies  that
continued through the third quarter ending September 30, 2000.

        Cost of goods sold was  approximately  $1.0  million for the nine months
ended September 30, 2000, compared to approximately $992,000 for the nine months
ended  September  30, 1999,  an increase of 5% or  approximately  $52,000.  As a
percentage  of  revenues,  cost of goods sold was 35% for the nine months  ended
September 30, 2000, compared to 40% for the same period in 1999. The decrease in
cost of  goods  sold as a  percentage  of  revenues  continues  to  relate  to a
combination of new pricing  strategies and improved  purchasing  strategies that
occurred during the nine months ended September 30, 2000 compared to 1999.

        Selling,  general,  and administrative  expenses were approximately $1.5
million for the nine months ended September 30, 2000 compared to $1.4 million in
September  30,  1999,  an increase  of 8% or  approximately  $110,000.  Selling,
general,  and  administrative  expenses  have  increased as cost  associated  to
support the current and future growth of the company have increased.

        Depreciation and amortization expense was approximately  $75,000 for the
nine months ended  September 30, 2000,  compared to $111,000 for the nine months
ended  September  30,  1999,  a decrease of 33% or  approximately  $36,000.  The
decrease in  depreciation  and  amortization  expense is due to a  reduction  in
depreciable  assets as a result of the  selling of assets  that were  previously
held for disposal at December 31, 1999.

        Net interest expense was approximately $30,000 for the nine months ended
September 30, 2000, compared to $149,000 for the nine months ended September 30,
1999,  an decrease of 80% or $119,000.  The decrease in net interest  expense is
primarily  attributable  to $1.3 million in debt  obligation that was retired in
the first  quarter of 2000.  The  average  outstanding  debt for the nine months
ended September 30, 2000, approximated $1.4 million compared to $2.1 million for
the nine months ended September 30, 1999. The average interest rate for the nine
months ended September 30, 2000 and September  30,1999 was  approximately  10.2%
respectively.

        There was no income tax  provision  for the nine  months  September  30,
2000, due to the Company's net operating loss position and the full valuation of
any  resulting  deferred  tax  benefit.  Estimated  income  tax  rates  based on
annualized income were taken into consideration.
<PAGE>

        The nine  months  ended  September  30,  2000  resulted  in income  from
continuing  operations of $747,000 compared to a loss from continuing operations
of $113,000 for the nine months ended September 30, 1999. The increase over 1999
was primarily  attributable to an increase in gross profits,  a reduction in net
interest  expense  associated  with the  retirement  of debt,  and  gains on the
extinguishment of debt, the sale of assets, and the sale of investments.

        The nine  months  ended  September  30,  2000  resulted in net income of
$735,000  versus a net loss of $40,000 for the nine months ended  September  30,
1999. Included in the net income for 2000 is a loss from discontinued operations
of $12,000 compared to a gain from  discontinued  operations of $72,000 in 1999.
Current  quarter  basic and diluted  income per share for the nine months  ended
September 30, 2000 was $2.24 versus a loss per share of $0.12 for the comparable
nine months last year. The weighted average common and common  equivalent shares
for the nine months ended September 30, 2000 and 1999 were 328,200.


Liquidity and Capital Resources

        The  Company  had a net  increase  in cash  for the  nine  months  ended
September  30, 2000, of $29,000,  compared to a net decrease for the  comparable
period in the prior year of $239,000.  Cash on hand was $834,000 and $760,000 at
September 30, 2000 and 1999, respectively.

        For the nine months  ended  September  30, 2000,  continuing  operations
provided  $228,000 in cash as compared to using $333,000  during the nine months
ended September 30, 1999. Income from continuing  operations for the nine months
ended September 30, 2000,  adjusted for non-cash items such as depreciation  and
amortization of $75,000 and total gains of $384,000,  provided  $438,000.  Other
primary  increases  in cash  flow from  continuing  operations  were a  $112,000
decrease  in  inventory,  a $69,000  increase  in  accounts  payable and accrued
liabilities,  and a $111,000 increase in deferred revenue.  Primary decreases in
cash flow from  continuing  operations  were a  $394,000  increase  in  accounts
receivable and a $107,000 increase in prepaid expenses and other assets.  Income
from  continuing  operations  for the nine  months  ended  September  30,  1999,
adjusted for non-cash  depreciation and  amortization of $111,000,  used $2,000.
Other primary  increases in cash flow from continuing  operations in 1999 were a
$329,000 decrease in accounts receivable,  a $29,000 decrease in inventory and a
$36,000 decrease in prepaid expenses and other assets. Primary decreases in cash
flow from continuing  operations were a $8,000 decrease in accounts  payable and
accrued liabilities, and a $717,000 decrease in deferred revenue.

        Net cash from investing  activities was $1.3 million for the nine months
ended  September  30, 2000.  Proceeds  from the sale of property  and  equipment
contributed  $1.4 million and the proceeds  from the sale of trading  securities
contributed $1.1 million. Cash used was $1.2 million for the purchase of trading
securities and $57,000 for the purchase of property and  equipment.  The Company
does not anticipate any material  expenditures for property and equipment during
the next twelve months.

        For the nine months  ended  September  30,2000,  cash used in  financing
activities was $1.4 million for the payment of debt  obligations.  This compares
to cash  provided by financing  activities  of $69,000 for the nine months ended
September 30, 1999,  which included  $150,000 in proceeds from the settlement of
notes receivable.
<PAGE>

        At September  30,  2000,  the Company had  negative  working  capital of
approximately $18,000 compared to negative working capital of approximately $1.2
million at December 31, 1999.  The  improvement  of $1.2 million during the nine
months ended September 30, 2000 partially relates to the decrease in the current
portion  of debt from the  retirement  of the $1.3  million in debt in the first
quarter of 2000 and the reclass, from short-term to long-term, of $325,000 of S.
Robert Davis' remaining $425,000 subordinated note payable.  Included in working
capital is $904,000 in  liabilities  that relate to the  Company's  discontinued
operations.  Cash  provided by  continuing  operations at September 30, 2000 was
$228,000.  The Company  believes that through a combination  of cash on hand and
available from continuing operations, there should be sufficient funds available
for the Company's normal business operations in the year 2000.

        During the third  quarter  ended  September  30,  2000,  S. Robert Davis
continues  to defer the  remainder  of his  $185,000  salary.  Had Mr. Davis not
deferred the remainder of his salary  during the first nine months of 2000,  the
$228,000  positive cash flow from continuing  operations would have been reduced
to $93,000.  Mr. Davis  intends to defer his salary for an additional 18 months.
The Board of Directors has the right to pay Mr. Davis' deferred  compensation in
stock or cash,  should the Company deem one more preferential than the other. It
continues to be the  Company's  intention to pay the  deferred  compensation  in
cash. The  re-location  of operations  and reduction of interest  should provide
additional funding to meet the future obligations.


Seasonality

        Although the children's  literature  business  correlates closely to the
school year, the majority of the sales force remains intact throughout the year.
However,  the entire sales force is reduced  around the Christmas  season.  As a
subscription  service,  however,  revenue  is  not  seasonal  and  shipments  of
inventory continue throughout the year. Cash receipts declines during the summer
months but do not cease, as public libraries remain, open.


Quantitative and Qualitative Disclosures about Market Risks

        The  Company is exposed to the impact of  interest  rate  changes on its
debt  obligations  and  investment  risk.  The Company is not exposed to foreign
currency exchange rate risk.

        Interest  Rate Risk.  The Company is not exposed to market rate risk for
changes in interest rates due to all remaining  debt  obligations of the Company
having fixed interest rates.


        Investment  Rate Risk.  At September  30, 2000,  the Company had trading
securities with a fair market value of $510,976 and cost value of $632,351.  The
Company is subject to  investment  rate risk.  The Company  could  benefit  from
increases in market rates or could be adversely  affected by decreases in market
rates.  The current 2000  positive  return on  investments  could be  increased,
reduced or offset by any future gains or losses.

        The Company has 29,560 shares of stock held for long-term  investment at
cost of $86,800.  These  available for sale  securities have a fair market value
based on new shares sold at $2.50 per share,  and thus are reported at September
30, 2000 with a fair market  value of $73,900.  The Company  would  experience a
loss of $12,900 if the shares were sold as of September 30, 2000.



<PAGE>


                          PART II - OTHER INFORMATION


ITEM 1:  LEGAL PROCEEDINGS

The Illinois Department of Revenue issued two assessments,  NTLSF980498870200 on
April 17, 1998 and  NTLSF9804988702001  on March 24,  1998,  against the Company
seeking  approximately  $478,000,  plus interest, in sales tax from 1993 through
1996.  The  Illinois  Department  of  Revenue  claimed  that there was an agency
relationship  between the Company and the schools and  therefore  the Company is
subject  to the  assessed  tax.  The  Company  denied  that such a  relationship
existed. A hearing was held before the State of Illinois, Department of Revenue,
at  the  Office  of  Administrative   Hearings  [Reg.  #2225-1251,   docket  no,
98-ST-0132]  which  recommended  to  the  Illinois  Department  of  Revenue  the
assessments be revised to reflect no tax liability due. The Illinois  Department
of Revenue  accepted the  Administrative  Law Judge's  decision on September 25,
2000  and the  final  revised  assessments  were  issued  on  October  17,  2000
indicating no tax liability due. The Company had reserved a liability, including
interest and anticipated legal fees, of $650,000. The Company,  therefore,  will
reverse the liability  that was reserved and report a gain on tax  settlement in
the fourth quarter 2000.


ITEM 2:  CHANGES IN SECURITIES AND USE OF PROCEEDS

                                      None.


ITEM 3:  DEFAULT UPON SENIOR SECURITIES

                                      None.


ITEM 4:  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

                                      None.


ITEM 5:  OTHER INFORMATION

                                      None.


ITEM 6:  EXHIBITS AND REPORTS ON FORM 8-K

(a)  Exhibits:

                       Exhibit
                       Number   Description of Document

                       10(ac)   Audit Committee Charter
<PAGE>

               10(ad) Lease dated  September  8, 2000 for Junior  Library  Guild
                    warehouse and office facility

               27   Financial Data Schedule (filed only  electronically with the
                    SEC)

     (b)  Reports on Form 8-K filed during the quarter ended September 30, 2000:

          None.




                                   SIGNATURE


Pursuant to the  requirements  of the  Securities  and Exchange Act of 1934, the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.


                                                Media Source, Inc.
                                                (Registrant)



Dated: November 13, 2000                        By:/s/Donald R. Hollenack
                                                   ----------------------
                                                      Donald R. Hollenack
                                                      Chief Financial Officer



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