PRICE COMMUNICATIONS CORP
10-K, 1999-03-19
TELEVISION BROADCASTING STATIONS
Previous: MONEY MARKET PORTFOLIO/CT, DEFS14A, 1999-03-19
Next: BALCOR REALTY INVESTORS LTD 82, 10-K, 1999-03-19



================================================================================

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                               ------------------

                                    FORM 10-K
                  Annual Report Pursuant To Section 13 Or 15(d)
                     Of The Securities Exchange Act Of 1934

                               ------------------
(Mark One)
|X|    Annual Report pursuant to Section 13 or 15(d) of the Securities Exchange
       Act of 1934 [Fee Required]
       For the fiscal year ended December 31, 1998 or

|_|    Transition Report pursuant to Section 13 or 15(d) of the Securities
       Exchange Act of 1934 [No Fee Required]
       For the transition period from        to

                         Commission file number 1-8309.

                               ------------------

                        Price Communications Corporation
             (Exact name of registrant as specified in its charter)

          New York                                    13-2991700
(State or other jurisdiction of                      (IRS Employer
incorporation or organization)                   Identification Number)

                               ------------------

       45 Rockefeller Plaza,                             10020
        New York, New York                             (Zip code)
(Address of principal executive offices)

                               ------------------

       Registrant's telephone number, including area code (212) 757-5600

           Securities registered pursuant to Section 12(b) of the Act:

                                                   Name of each exchange
         Title of each class                        on which registered
         -------------------                        -------------------
Common Stock, par value $.01 per share            American Stock Exchange
                                                   Boston Stock Exchange
                                                  Chicago Stock Exchange
                                                  Pacific Stock Exchange

        Securities registered pursuant to Section 12(g) of the Act: None

      Indicate by check mark whether the registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or for such shorter period that the
registrant was required to file such reports); and (2) has been subject to the
filing requirements for the past 90 days. Yes |X| No |_|

      Indicate by check mark if disclosure of delinquent filers pursuant to Item
405 of Regulation S-K (229.405 of this chapter) is not contained herein, and
will not be contained, to the best of registrant's knowledge, in definitive
proxy or information statements incorporated by reference in Part III of this
Form 10-K or any amendment to the Form 10-K. |_|

                   AGGREGATE MARKET VALUE OF THE VOTING STOCK
                      HELD BY NONAFFILIATES OF THE COMPANY

      Aggregate market value of the Common Stock held by non-affiliates of the
Company, based on the last sale price on the American Stock Exchange ("AMEX") on
March 2, 1999 ($10.25 as reported in the Wall Street Journal): approximately
162.0 million.

The number of shares outstanding of the Company's common stock as of March 2,
1999 was 27,096,846

                      DOCUMENTS INCORPORATED BY REFERENCE:

      Part III of this Form 10-K incorporates certain information contained in
the registrant's definitive proxy statement to be filed by the registrant in
connection with its 1999 Meeting of Shareholders.

================================================================================
<PAGE>

                                     PART I

Item 1. Business

General

      Unless otherwise indicated, all references herein to "PCC" refer to Price
Communications Corporation and all references herein to the "Company" refer to
PCC and its subsidiaries and their respective predecessors. References herein to
the "Acquisition" refer to the acquisition by Price Communications Wireless,
Inc. ("PCW"), a wholly-owned indirect subsidiary of PCC, of Palmer Wireless,
Inc. ("Palmer") and the related sales of the Fort Myers and Georgia-1 systems of
Palmer, as described below under "The Acquisition." As used herein, the terms
"PCW" and "Palmer" include their respective subsidiaries and predecessors.
References to Holdings are to Price Communications Cellular Holdings, Inc., an
indirect wholly-owned subsidiary of PCC and the holder of 100% of the
outstanding capital stock of PCW. PCC was organized in New York in 1979 and
began active operations in 1981. Its principal executive offices are located at
45 Rockefeller Plaza, New York, New York 10020, and its telephone number is
(212) 757-5600. Except for historical financial information and unless otherwise
indicated, all information presented below relating to the Company and PCW,
including Pops, Net Pops and the systems, gives effect to the consummation of
the Acquisition (including the sales of the Fort Myers and Georgia-1 systems).
See "Certain Terms" for definitions of certain terms used herein.

      The Company has historically been a nationwide communications company
owning and then disposing of a number of television, radio, newspaper, cellular
telephone and other communications and related properties. The Company's
business strategy is to acquire communications properties at prices it considers
attractive, finance such properties on terms satisfactory to it, manage such
properties in accordance with its operating strategy and dispose of them if and
when the Company determines such dispositions to be in its best interests. Prior
to 1995 the Company owned a number of television, radio, newspaper and other
media and related properties which were disposed of pursuant to the Company's
long-standing policy of buying and selling media properties at times deemed
advantageous by the Company's Board of Directors. On October 6, 1997, PCW
acquired Palmer in the acquisition described below.

      The Company is currently engaged through PCW in the construction,
development, management and operation of cellular telephone systems in the
southeastern United States. At December 31, 1998, the Company provided cellular
telephone service to 381,977 subscribers in Georgia, Alabama, South Carolina and
Florida in a total of 16 licensed service areas composed of eight Metropolitan
Statistical Areas ("MSAs") and eight Rural Service Areas ("RSAs"), with an
aggregate estimated population of 3.3 million. The Company sells its cellular
telephone service as well as a full line of cellular products and accessories
principally through its network of retail stores. The Company markets all of its
products and services under the nationally recognized service mark CELLULARONE.

      The Company has developed its business through the acquisition and
integration of cellular telephone systems, clustering multiple systems in order
to provide broad areas of uninterrupted service and achieve certain economies of
scale, including centralized marketing and administrative functions as well as
multi-system capital expenditures. The Company devotes considerable attention to
engineering, maintenance, and improvement of its cellular telephone systems in
an effort to deliver high-quality service to its subscribers and to implement
new technologies as soon as economically practicable. Through its participation
in the North American Cellular Network ("NACN"), the Company is able to offer
seven-digit dialing access to its subscribers when they travel outside the
Company's service areas, providing them with convenient roaming access
throughout large areas of the United States, Canada, Mexico and Puerto Rico
served by other NACN participants. By marketing its products and services under
the CELLULARONE name, the Company also enjoys the benefits of association with a
nationally recognized service mark.


                                       2
<PAGE>

Markets and Systems

      The Company's cellular telephone systems serve contiguous licensed service
areas in Georgia, Alabama and South Carolina. The Company also has a cellular
service area in Panama City, Florida. The following table sets forth as of
December 31, 1998, with respect to each service area in which the Company owns a
cellular telephone system, the estimated population, the Company's beneficial
ownership percentage, the Net Pops and the date of initial operation of such
system by Palmer or a predecessor operator.

                                      Estimated
Service area                        population(1)      Percentage     Net pops
- ------------                        -------------      ----------     --------
Albany, GA .....................       117,984            86.5%        102,056
Augusta, GA ....................       440,864           100.0         440,864
Columbus, GA ...................       250,845            85.2         213,720
Macon, GA ......................       318,227            99.2         315,681
Savannah, GA ...................       288,736            98.5         284,405
Georgia-6 RSA ..................       203,899            96.3         196,355
Georgia-7 RSA ..................       135,121           100.0         135,121
Georgia-8 RSA ..................       157,912           100.0         157,912
Georgia-9 RSA ..................       118,111           100.0         118,111
Georgia-10 RSA .................       151,827           100.0         151,827
Georgia-12 RSA .................       215,935           100.0         215,935
Georgia-13 RSA .................       148,361            86.5         128,332
Dothan, AL .....................       133,618            94.6         126,403
Montgomery, AL .................       320,687            92.8         297,598
Alabama-8, RSA .................       173,677           100.0         173,677
                                     -----------                   -----------
     Subtotal ..................     3,175,804                       3,057,997
                                     -----------                   -----------
Panama City, FL ................       149,953            78.4         117,563
                                     -----------                   -----------
     Total .....................     3,325,757                       3,175,560
                                     -----------                   -----------

(1) Based on population estimates for 1998 from the DLJ 1998 Winter Book.

Georgia/Alabama

      In 1988, Palmer acquired controlling interests in the licenses to operate
cellular telephone systems in the four MSAs (Montgomery and Dothan, Alabama and
Columbus and Albany, Georgia) that make up the core of its Georgia/Alabama
cluster. The Company continued to increase its presence in this market by
acquiring additional cellular service areas in 1989 (Macon, Georgia MSA), 1992
(Georgia-9 RSA), 1993 (Alabama-8 RSA), 1994 (Georgia-7 RSA, Georgia-8 RSA,
Georgia-10 RSA and Georgia-12 RSA), 1995 (Savannah, Georgia MSA and Augusta,
Georgia MSA) and 1996 (Georgia-1 RSA and Georgia-6 RSA). The Augusta, Georgia
MSA includes Aiken County in South Carolina. In the aggregate, these markets now
cover a contiguous service area of approximately 38,000 square miles that
includes Montgomery, the state capital of Alabama, prominent resort destinations
in Jekyll Island, St. Simons Island and Sea Island, Georgia, and over 710 miles
of interstate highway, including most of 1-95 from Savannah, Georgia to
Jacksonville, Florida. The Company collects substantial roaming revenue from
cellular telephone subscribers from other systems traveling in these markets
from nearby population centers such as Atlanta and Birmingham, as well as from
vacation and business traffic in the southeastern United States. Due in part to
the favorable labor environment, moderate weather and relatively low cost of
land during the last several years, there has been an influx of new
manufacturing plants in this market. As of December 31, 1998 the Company
utilized 223 cell sites in this cluster.

Panama City

      The Company acquired control of the non-wireline cellular license for the
Panama City, Florida market in 1991. The Company collects substantial roaming
revenue in this market from subscribers from other systems who visit Panama
City, a popular spring and summer vacation destination. As of December 31, 1998,
the Company utilized 13 cell sites in this market.

Strategy

      The Company's four strategic objectives are to: (1) expand its revenue
base by increasing penetration in existing service areas and encouraging greater
usage among its existing customers, (2) provide high-quality customer service to
create and maintain customer loyalty, (3) enhance performance by aggressively
pursuing opportunities to increase operating efficiencies and (4) expand its
regional wireless communications presence by selectively acquiring additional
interests in cellular telephone


                                       3
<PAGE>

systems (including minority interests). Specifically, the Company strives to
achieve these objectives through implementation of the following:

      Aggressive, Direct Marketing. The Company employs a two-tier direct sales
force. A retail sales force handles walk-in traffic at the Company's 37 retail
outlets and a targeted sales staff solicits certain industry and government
subscribers. The Company's management believes that its internal sales force is
more likely than independent agents to successfully select and screen new
subscribers and select pricing plans that realistically match subscriber means
and needs.

      Flexible, Value-Oriented Pricing Plans. The Company provides a range of
pricing plans, each of which includes a monthly access fee and a bundle of
"free" minutes. Additional home rate minutes are charged at rates dependent on
the customer's usage plan and time of day. In addition, the Company offers wide
area home rate roaming in the Company's systems and low flat rate roaming in a
six state region in the Southeastern United States.

      The Company believes that its bundled minute offerings will encourage
greater customer usage. By increasing the number of minutes a customer can use
for one flat rate, subscribers perceive greater value in their cellular service
and become less usage sensitive, i.e.; they can increase their cellular phone
usage without seeing large corresponding increases in their cellular bill.

      Continually Adopting State of the Art System Design. The Company's network
allows the delivery of full personal communication services ("PCS")
functionality to its digital cellular customers, including primarily caller ID,
short message paging and extended battery life. The Company's network provides
for "seamless handoff" between digital cellular and PCS operators that, like the
Company, employ TDMA (Time Division Multiple Access) technology, one of three
industry standards and the one employed by AT&T, SBC and others; i.e. the
Company's customers may leave the Company's service area and enter an area
serviced by a PCS provider using TDMA technology without noticing the difference
and vice versa. The Company has a favorable agreement with AT&T with respect to
PCS roaming and expects that other PCS operators may choose, like AT&T, to
concentrate PCS buildout in urban centers rather than the more rural areas in
which the Company concentrates.

      Focusing on Customer Service. Customer service is an essential element of
the Company's marketing and operating philosophy. The Company is committed to
attracting new subscribers and retaining existing subscribers by providing
consistently high-quality customer service. In each of its cellular service
areas, the Company maintains a local staff, including a market manager, customer
service representatives, technical and engineering staff, sales representatives
and installation and repair facilities. Each cellular service area handles its
own customer-related functions such as credit evaluations, customer evaluations,
account adjustments and rate plan changes. To ensure high-quality service,
Cellular One Group authorizes a third-party marketing research firm to perform
customer satisfaction surveys of each of its licensees. Licensees must achieve a
minimum satisfaction level in order to continue using the Cellular One service
mark. The Company has repeatedly ranked number one in customer satisfaction
among all Cellular One operators (#l MSA in its category in 1998,1997, 1996,
1995, 1993, and 1992; #1 RSA in its category in 1995).

The Acquisition

      On May 23, 1997, PCC, PCW and Palmer entered into an Agreement and Plan of
Merger (the "Merger Agreement"). The Merger Agreement provided, among other
things, for the merger of PCW with and into Palmer with Palmer as the surviving
corporation (the "Merger"). On October 6, 1997, the Merger was consummated and
Palmer changed its name to "Price Communications Wireless, Inc." Pursuant to the
Merger Agreement, PCC acquired each issued and outstanding share of common stock
of Palmer for a purchase price of $17.50 per share in cash and purchased
outstanding options and rights under employee and director stock purchase plans
for an aggregate price of $486.4 million. In addition, as a result of the
Merger, the Company assumed all outstanding indebtedness of Palmer of
approximately $378.0 million ("Palmer Existing Indebtedness"), making the
aggregate purchase price for Palmer (including transaction fees and expenses)
approximately $880.0 million. The Company refinanced all of the Palmer Existing
Indebtedness concurrently with the consummation of the Merger.

      PCW entered into an agreement (the "Fort Myers Sale Agreement") to sell
Palmer's Fort Myers, Florida MSA covering approximately 382,000 Pops for $168.0
million (the "Fort Myers Sale"). On October 6, 1997, the Fort Myers Sale was
consummated, and generated proceeds to the Company of approximately $166.0
million. The proceeds of the Fort Myers Sale were used to fund a portion of the
acquisition of Palmer.

      On October 21, 1997, PCC and PCW entered into an Asset Purchase Agreement
with MJ Cellular Company, L.L.C. (the "Georgia Sale Agreement") which provided
for the sale by PCW, for $25.0 million, of substantially all of the assets of
the non-wireline cellular telephone system serving the Georgia-1-Whitfield Rural
Service Area ("Georgia-1"), including the FCC licenses to operate Georgia-1 (the
"Georgia Sale"). The sale of the assets of Georgia-1 was consummated on December
30, 1997 and 


                                       4
<PAGE>

generated proceeds to the Company of $24.2 million. A portion of the proceeds
from the Georgia Sale was used to retire a portion of the debt used to fund the
acquisition of Palmer. The Merger, the Fort Myers Sale, and the GA-1 Sale are
collectively referred to as the "Acquisition."

      In order to fund the Acquisition and pay related fees and expenses, PCW
issued $175.0 million aggregate principal amount of 11 3/4% Senior Subordinated
Notes due 2007 (the "11 3/4% PCW Notes") and entered into a syndicated senior
loan facility providing for term loan borrowings in the aggregate principal
amount of approximately $325.0 million and revolving loan borrowings of $200.0
million (the "Credit Facility"). On October 6, 1997, PCW borrowed all term loans
available thereunder and approximately $120.0 million of revolving loans.

      The Acquisition was also funded in part through a $44.0 million equity
contribution from the Company (the "PCC Equity Contribution") which was in the
form of cash and common stock of the Company. An additional amount of the
purchase price for the Acquisition was raised out of the proceeds from the
issuance and sale for $80.0 million of units consisting of $153.4 million
principal amount of 13 1/2% Senior Secured Discount Notes due 2007 of Holdings
(the "13 1/2% Holdings Notes") and warrants (the "Warrants") to purchase shares
of Common Stock of the Company, par value $.01 per share (the "PCC Shares").

Refinancing

      In June 1998, PCW issued $525.0 million of 9 1/8% Senior Secured Notes
(the "91/8% Notes") due December 15, 2006 with interest payable semi-annually
commencing December 15, 1998. The 9 1/8% Notes contain covenants that restrict
the payment of dividends, incurrence of debt and sale of assets. The proceeds of
these notes were used principally to replace the then existing Credit Facility.

      In August 1998, Holdings redeemed all of the outstanding 13 1/2% Holdings
Notes. The notes were redeemed at the redemption price per $1000 aggregate
principal amount of $711.61. The accreted value of the notes approximated $91.0
million. The redemption was financed out of the proceeds of a new $200.0 million
Holdings offering of 11 1/4% Senior Exchangeable Payable-in-Kind notes due 2008.
The notes are exchangeable, at the Exchange Price, in the event the daily high
price of the Company's shares equals or exceeds 115% of the Exchange Price for
10 out of 15 consecutive trading days. The current Exchange Price, after giving
effect to stock splits, is $16.00 per share.

Certain Considerations

      In addition to the other matters described herein, holders of PCC's Common
Stock should carefully consider the following risk factors.

      Leverage and Liquidity. The Company is highly leveraged which could limit
significantly its ability to make acquisitions, withstand competitive pressures
or adverse economic conditions, obtain necessary financing or take advantage of
business opportunities that may arise.

      The Company at year-end had approximately $205.0 million in cash or cash
equivalents. Its ability to borrow additional funds is limited by the covenants
contained in the three debt instruments. The Company's cash interest requirement
is approximately $68.5 million for the year ending December 31, 1999. The
Company expects to generate sufficient cash flow to meet its liquidity needs for
the next 12 months. The Company intends to use working capital for general
corporate purposes and funding of capital expenditures and if the Company's tax
planning strategy is unsuccessful, the financing for the tax payment which may
be due with respect to the Fort Myers Sale and Georgia Sale which liability
should be partially offset by losses generated by the Company in the period
subsequent to the Acquisition. See "Notes to Consolidated Financial Statements.
In addition, the Company intends to pursue opportunities to acquire additional
cellular telephone systems which, if successful, will possibly require the
Company to obtain additional equity or debt financing to fund such acquisitions.
There can be no assurances as to the availability or terms of any such financing
or that the terms of the Senior Subordinated Notes, the Senior Secured Notes or
the Senior Exchangeable Payable-in-Kind Notes will not restrict or prohibit any
such debt financing.

      The Company's ability to meet its debt service requirements will require
significant and sustained growth in the Company's cash flow. In addition, the
Company expects to fund its growth strategy with cash from operations. There can
be no assurance that the Company will be successful in improving its cash flow
by a sufficient magnitude or in a timely manner or in raising additional equity
or debt financing to enable the Company to meet its debt service requirements or
to sustain its growth strategy.

      Limitations on Access to Cash Flow of Subsidiaries. The Company does not
have, and may not in the future have, any significant assets other than the
common stock of its subsidiaries, all but $16.8 million of the cash and cash
equivalents reflected 


                                       5
<PAGE>

on the Consolidated Balance Sheets are held by the Company's subsidiaries. The
currently in place financing instruments to which the Company and its
subsidiaries are or may in the future be a party and in the future may impose
substantial restrictions on the ability of the Company's subsidiaries to pay
dividends to the Company. Any payment of dividends to the Company is subject to
the satisfaction of certain financial conditions set forth in the current
financing documents as well as restrictions under applicable state corporation
law. Under these financing documents, the Company's subsidiaries are currently
prohibited for the foreseeable future from dividending an aggregate of more than
$15.0 million to the Company. The Company has not in the past paid any dividends
to its common shareholders and does not expect to pay any dividends to common
shareholders in the foreseeable future. The ability of the Company and its
subsidiaries to comply with the conditions of its financial obligations may be
affected by events that are beyond the control of the Company. The breach of any
such conditions could result in a default under the financing agreements and in
the event of any such default, the lenders under the current financing
instruments could elect to accelerate the maturity of the loans under such
facility or such other indebtedness. In the event of such acceleration, all such
outstanding debt would be required to be paid in full before any cash could be
distributed to the Company. There can be no assurance that the assets of the
Company and its subsidiaries would be sufficient to repay all outstanding
indebtedness or meet other financial obligations.

      Net Losses. For the years ended December 31, 1998 and 1997, the Company
incurred net losses of approximately $41.6 million and $8.9 million,
respectively. The Company expects to incur net losses for several years. See
"Selected Consolidated Financial Data" and "Management's Discussion and Analysis
of Financial Condition and Results of Operations."

      Competition. Although current policies of the FCC authorize only two
licensees to operate cellular telephone systems in each cellular market, there
is, and the Company expects there will continue to be, competition from various
wireless technology licensees authorized to serve each market in which the
Company operates, as well as from resellers of cellular service. Competition for
subscribers between the two cellular licensees in each market is based
principally upon the services and enhancements offered, the technical quality of
the cellular telephone system, customer service, system coverage and capacity
and price. The Company competes with a wireline licensee in each of its cellular
markets, some of which are larger and have access to more substantial capital
resources than the Company.

      The Company also faces competition from other existing communications
technologies such as conventional mobile telephone service, specialized mobile
radio ("SMR") and enhanced specialized mobile radio ("ESMR") systems and paging
services and to a limited extent, satellite systems for mobile communications.
The Company also faces limited competition from and may in the future face
increased competition from PCS. Broadband PCS involves a network of small,
low-powered transceivers placed throughout a neighborhood, business complex,
community or metropolitan area to provide customers with mobile and portable
voice and data communications. PCS may be capable of offering, and PCS operators
claim they will offer, additional services not offered by cellular providers.
There can be no assurances that the Company will be able to provide nor that it
will choose to pursue, depending on the economics thereof, such services and
features. The FCC has also completed or announced plans for auctions in wireless
services such as narrowband PCS, local multipoint multichannel distribution
service ("LMDS"), interactive video distribution service ("IVDS"), wireless
communication service ("WCS") and general wireless communication service
("GWCS") spectrum. Some of this spectrum might be used for services competitive
in some manner with cellular service. The Company cannot predict the effect of
these proceedings and auctions on the Company's business. However the Company
currently believes that traditional tested cellular is economically proven
unlike many of these other technologies and therefore does not intend to pursue
such other technologies.

      Although the Company believes that the technology, financing and
engineering of these other technologies is not as advanced as their publicity
would suggest, there can be no assurance that one or more of the technologies
currently utilized by the Company in its business will not become obsolete at
some time in the future. See "Business of the Company--Competition."

      Potential for Regulatory Changes and Need for Regulatory Approvals. The
FCC regulates the licensing, construction, operation, acquisition, assignment
and transfer of cellular telephone systems, as well as the number of licensees
permitted in each market. Changes in the regulation of cellular activities could
have a material adverse effect on the Company's operations. In addition, all
cellular licenses in the United States are granted for an initial term of up to
10 years and are subject to renewal. The Company's cellular licenses expire in
the following years with respect to the following number of service areas: 2000
(two); 2001 (four); 2002 (two); 2006 (one); 2007 (four) and 2008 (three). While
the Company believes that each of these licenses will be renewed based upon FCC
rules establishing a renewal expectancy in favor of licensees that have complied
with their regulatory obligations during the relevant license period, there can
be no assurance that all of the Company's licenses will be renewed in due
course. In the event that a license is not renewed, the Company would no longer
have the right to operate in the relevant service area. The non-renewal of
licenses could have a material adverse effect on the Company's results of
operations. See "Business of the Company--Regulation."


                                       6
<PAGE>

      Fluctuations in Market Value of License. A substantial portion of the
Company's assets consists of its interests in cellular licenses. The assignment
of interests in such licenses is subject to prior FCC approval and may also be
subject to contractual restrictions, future competition and the relative supply
and demand for radio spectrum. The future value of the Company's interests in
its cellular licenses will depend significantly upon the success of the
Company's business. While there is a current market for the Company's licenses,
such market may not exist in the future or the values obtainable may be
significantly lower than at present. As a consequence, in the event of the
liquidation or sale of the Company's assets, there can be no assurance that the
proceeds would be sufficient to pay the Company's obligations and a significant
reduction in the value of the licenses could require a charge to the Company's
results of operations.

      Reliance on Use of Third Party Service Mark. The Company currently uses
the registered service mark CELLULARONE to market its services. The Company's
use of this is and has historically been governed by five-year contracts between
the Company and Cellular One Group, the owner of the service mark, for each of
the markets in which the Company operates. See "--Description of Cellular One
Agreements." Such contracts currently in effect are expiring at different times
through December 1, 2001. If for some reason beyond the Company's control, the
name CELLULARONE were to suffer diminished marketing appeal, the Company's
ability both to attract new subscribers and to retain existing subscribers could
be materially affected. AT&T Wireless Services, Inc., which has been the single
largest user of the CELLULARONE service mark, has significantly reduced its use
of the service mark as a primary service mark as has Centennial Cellular. There
can be no assurance that such reduction in use by any of such parties will not
have an adverse effect on the marketing appeal of the brand name.

      Dependence on Key Personnel. The Company's affairs are managed by a small
number of key management and operating personnel, the loss of whom could have an
adverse impact on the Company. The success of the Company's operations and
expansion strategy depends on its ability to retain and to expand its staff of
qualified personnel in the future.

      Radio Frequency Emission Concerns. Media reports have suggested that
certain radio frequency ("RF") emissions from portable cellular telephones may
be linked to certain types of cancer. In addition, recently a limited number of
lawsuits have been brought, not involving the Company, alleging a connection
between cellular telephone use and certain types of cancer. Concerns over RF
emissions and interference may have the effect of discouraging the use of
cellular telephones, which could have an adverse effect upon the Company's
business. As required by the Telecom Act, in August 1996, the FCC adopted new
guidelines and methods for evaluating RF emissions from radio equipment,
including cellular telephones. While the new guidelines impose more restrictive
standards on RF emissions from low power devices such as portable cellular
telephones, the Company believes that all cellular telephones currently marketed
and in use comply with the new standards.

      The Company carries $2.0 million in General Liability insurance and $25.0
million in umbrella liability coverage. This insurance would cover (subject to
coverage limits) any liability suits with respect to human exposure to radio
frequency emissions.

      Potential Antitakeover Effect of Class A Preferred Stock. Although the
Board of Directors and Compensation Committee of the Company believe that the
provisions of the Company's Series A Preferred Stock provide the Company's
President and Chief Executive Officer with incentive to maximize shareholder
value by providing such officer with significant profit upon the consummation of
various business combination transactions providing the holders of the Common
Stock with a payment per share (or upon the Common Stock trading at such prices
for certain periods) significantly in excess of the market price of the
Company's Common Stock at the time such Preferred Stock was issued, the Series A
Preferred Stock may be viewed as having the potential effect of discouraging a
bidder's proposal to acquire control of or merge with the Company in that such
Preferred Stock would increase the cost to a bidder of certain of such
transactions. In addition, the votes cast by such shares of Preferred Stock and
the President's Common Stock holdings together (a total of approximately 10.9
million votes including 3.6 million attributable to the preferred stock, or
35.6% of the total votes cast by all outstanding shares of Common Stock and
Preferred Stock as of March 2, 1999) would make it more difficult for a bidder
to elect directors or enact shareholder proposals opposed by management of the
Company.

      Equipment Failure, Natural Disaster. Although the Company carries
"business interruption" insurance, a major equipment failure or a natural
disaster affecting any one of the Company's central switching offices or certain
of its cell sites could have a significant adverse effect on the Company's
operations.


                                       7
<PAGE>

Operations

General

      The Company is currently engaged in the construction, development,
management and operation of cellular telephone systems in the southeastern
United States. At December 31, 1998, the Company provided cellular telephone
service to 381,977 subscribers in Georgia, Alabama, Florida and South Carolina
in a total of 16 licensed service areas composed of eight MSAs and eight RSAs
with an aggregate estimated population of 3.3 million. The Company sells its
cellular telephone service as well as a full line of cellular products and
accessories, including pagers, principally through its network of retail stores.
The Company markets all of its products and services under the nationally
recognized service mark CELLULARONE. The Company has developed its business
through the acquisition and integration of cellular telephone systems,
clustering multiple systems in order to provide broad areas of uninterrupted
service and achieve certain economies of scale, including centralized marketing
and administrative functions as well as multi-system capital expenditures. The
Company devotes considerable attention to engineering, maintenance and
improvement of its cellular telephone systems in an effort to deliver
high-quality service to its subscribers. Through its participation in the North
American Cellular Network ("NACN"), the Company is able to offer ten-digit
dialing access to its subscribers when they travel outside the Company's service
areas, providing them with convenient roaming access throughout large areas of
the United States, Canada, Mexico and Puerto Rico serves by other NACN
participants. By marketing its products and services under the CELLULARONE name,
the Company also enjoys the benefits of association with a nationally recognized
service mark.

      The following table sets forth information, at the dates indicated after
giving effect to the Acquisition, regarding the Company's subscribers,
penetration rate, cost to add a net subscriber, average monthly churn rate and
average monthly service revenue per subscriber.

<TABLE>
<CAPTION>
                                                                            Year ended December 31,
                                                                            -----------------------
                                                         1998           1997           1996           1995           1994
                                                         ----           ----           ----           ----           ----
<S>                                                     <C>            <C>            <C>            <C>             <C>   
Subscribers at end of period(1) .................       381,977        309,606        243,204        187,870         99,626
Penetration at end of period(2) .................         11.57%          9.40%          7.73%          6.61%          4.54%
Cost to add a net subscriber(3) .................   $       448    $       461    $       436    $       275    $       247
Average monthly churn(4) ........................          1.91%          1.88%          1.89%          1.51%          1.54%
Average monthly service revenue per subscriber(5)   $     51.67    $     52.06    $     52.20    $     56.68    $     60.02
</TABLE>
- ---------- 

(1)   Each billable telephone number in service represents one subscriber.

(2)   Determined by dividing the aggregate number of subscribers by the
      estimated population.

(3)   Determined for the periods, by dividing (i) all costs of sales and
      marketing, including salaries, commissions and employee benefits and all
      expenses incurred by sales and marketing personnel, agent commissions,
      credit reference expenses, losses on cellular telephone sales, rental
      expenses allocated to retail operations, net installation expenses and
      other miscellaneous sales and marketing charges for such period by (ii)
      the net subscribers added during such period.

(4)   Determined for the periods by dividing total subscribers discontinuing
      service by the average number of subscribers for such period, and divided
      by the number of months in the relevant period.

(5)   Determined for the periods by dividing the (i) sum of the access, airtime,
      roaming, long distance, features, connection, disconnection and other
      revenues for such period by (ii) the average number of subscribers for
      such period, divided by the number of months in the relevant period.

Subscribers and System Usage

      The Company's subscribers have increased to 381,977 at December 31, 1998.
Reductions in the cost of cellular telephone services and equipment at the
retail level have led to an increase in cellular telephone usage by general
consumers for non-business purposes. As a result, the Company believes that
there is an opportunity for significant growth in each of its existing service
areas. The Company will continue to broaden its subscriber base for basic
cellular telephone services as well as increase its offering of customized
services. The sale of custom calling features typically results in increased
usage of cellular telephones by subscribers thereby further enhancing revenues.
In 1998, cellular telephone service revenues represented 93.6% of the Company's
total revenues with equipment sales and installation representing the balance.


                                       8
<PAGE>

Marketing

      The Company's marketing strategy is designed to generate continued net
subscriber growth by focusing on subscribers who are likely to generate lower
than average deactivations and delinquent accounts, while simultaneously
maintaining a low cost of adding net subscribers. Management has implemented its
marketing strategy by training and compensating its sales force in a manner
designed to stress the importance of high penetration levels and minimum costs
per net subscriber addition. The Company's sales staff has a two-tier structure.
A retail sales force handles walk-in traffic, and a targeted sales staff
solicits certain industry and government subscribers.

      The Company believes its use of an internal sales force keeps marketing
costs low, both because commissions are lower and because subscriber retention
is higher than if it used independent agents. The Company believes its cost to
add a net subscriber will continue to be among the lowest in the cellular
telephone industry, principally because of its in-house direct sales and
marketing staff.

      The Company's sales force works principally out of retail stores in which
the Company offers its cellular products and services. As of December 31, 1998,
the Company maintained 37 retail stores and 3 offices. Retail stores, which
range in size up to 11,000 square feet, are fully equipped to handle customer
service and the sale of cellular services, telephones and accessories. Eight of
the newer and larger stores are promoted by the Company as "Superstores," seven
of which are located in the Company's Georgia/Alabama service areas and one in
the Panama City, Florida service area. Each Superstore has an authorized
warranty repair center and provides cellular telephone installation and
maintenance services. Most of the Company's larger markets currently have at
least one Superstore. In addition, to enhance convenience for its customers, the
Company has begun to open smaller stores in locations such as shopping malls.
The Company's stores provide subscriber-friendly retail environments-extended
hours, a large selection of phones and accessories, an expert sales staff, and
convenient locations-which make the sales process quick and easy for the
subscriber.

      The Company markets all of its products and services under the name
CELLULARONE. The national advertising campaign conducted by Cellular One Group
enhances the Company's advertising exposure at a fraction of what could be
achieved by the Company alone. The Company also obtains substantial marketing
benefits from the name recognition associated with this widely used service
mark, both with existing subscribers traveling outside the Company's service
areas and with potential new subscribers moving into the Company's service
areas. In addition, travelers who subscribe to CELLULARONE service in other
markets may be more likely to use the Company's service when they travel in the
Company's service areas. Cellular telephones of non-wireline subscribers are
either programmed to select the non-wireline carrier (such as the Company) when
roaming, unless the non-wireline carrier in the roaming area is not yet
operational, or the subscriber dials a special code or has a cellular telephone
equipped with an "A/B" (wireline/non-wireline) switch and selects the wireline
carrier.

      Through its membership in NACN and other special networking arrangements,
the Company provides extended regional and national service to its subscribers,
thereby allowing them to make and receive calls while in other cellular service
areas without dialing special access codes. This service distinguishes the
Company's call delivery features from those of many of its competitors.

Products and Services

      In addition to providing high-quality cellular telephone service in each
of its markets, the Company also offers various custom-calling features such as
voicemail, call forwarding, call waiting, three-way conference calling, no
answer and busy transfer. Several rate plans are presented to prospective
subscribers so that they may choose the plan that will best fit their expected
calling needs. Generally, these rate plans include a high user plan, a medium
user plan, a basic plan and an economy plan. Most rate plans combine a fixed
monthly access fee, per minute usage charges and additional charges for
custom-calling features in a package that offers value to the subscriber while
enhancing airtime use and revenues for the Company. In general, rate plans that
include a higher monthly access fee typically include a lower usage rate per
minute. An ongoing review of equipment and service pricing is maintained to
ensure the Company's competitiveness. As appropriate, revisions to pricing of
service plans and equipment are made to meet the demands of the local
marketplace. In addition, the Company has recently added Paging as an accessory
to its offered services.


                                       9
<PAGE>

      The following table sets forth a breakdown of PCW's revenues after giving
effect to the Fort Myers and Georgia Sales from the sale of its services and
equipment for the periods indicated.

<TABLE>
<CAPTION>
                                                              PCW                                    Predecessor (Palmer)
                                          --------------------------------------------      ----------------------------------------
                                                                                                For the Years Ended December 31,
                                                                                                --------------------------------
                                                        For the Period
                                            For the     October 1, 1997  For the Nine
                                           Year Ended       Through       Months Ended
                                          December 31,    December 31,   September 30,
                                              1998            1997            1997            1996            1995           1994
                                              ----            ----            ----            ----            ----           ----
                                                                                                         ($ in thousands)
<S>                                         <C>             <C>             <C>             <C>             <C>             <C>     
Service Revenue:
 Access and usage (1) ..............        $140,024        $ 31,786        $ 89,339        $105,006        $ 61,607        $ 37,063
 Roaming(2) ........................          27,029           5,691          14,447          13,099          11,157           5,844
 Long distance(3) ..................          13,045           2,014           5,949           6,632           3,634           2,218
 Other(4) ..........................           4,554             891           2,061           2,596           2,585           2,745
                                            --------        --------        --------        --------        --------        --------
 Total service revenue .............         184,652          40,382         111,796         127,333          78,983          47,870
 Equipment sales and installation(5)          12,677           2,308           6,242           7,027           6,830           6,381
                                            --------        --------        --------        --------        --------        --------
   Total ...........................        $197,329        $ 42,690        $118,038        $134,360        $ 85,813        $ 54,251
                                            ========        ========        ========        ========        ========        ========
</TABLE>
- ----------

(1)   Access and usage revenues include monthly access fees for providing
      service and usage fees based on per minute usage rates.

(2)   Roaming revenues are fees charged for providing services to subscribers of
      other systems when such subscribers or "roamers" place or receive a
      telephone call within one of the Company's service areas.

(3)   Long distance revenue is derived from long distance telephone calls placed
      by the Company's subscribers.

(4)   Other revenue includes, among other things, connect fees charged to
      subscribers for initial activation on the cellular telephone system and
      fees for feature services such as voicemail, call forwarding and call
      waiting.

(5)   Equipment sales and installation revenue includes revenue derived from the
      sale of cellular telephones and fees for the installation of such
      telephones.

      Reciprocal roaming agreements between each of the Company's cellular
telephone systems and the cellular telephone systems of other operators allow
their respective subscribers to place calls in most cellular service areas
throughout the country. Roamers are charged usage fees, which are generally
higher than a given cellular telephone system's regular usage fees, thereby
resulting in a higher profit margin on roaming revenue. Roaming revenue is a
substantial source of incremental revenue for the Company. In 1998, roaming
revenues accounted for 14.6% of the Company's service revenues and 13.7% of the
Company's total revenue. This level of roaming revenue is due in part to the
fact that the Company's market in Panama City, Florida is a regional shopping
and vacation destination and a number of the Company's cellular telephone
systems in the Georgia and Alabama market are located along major interstate
travel corridors.

      In order to develop the market for cellular telephone service, the Company
provides retail distribution of cellular telephones and maintains inventories of
cellular telephones. The Company negotiates volume discounts for the purchase of
cellular telephones and, in many cases, passes such discounts on to its
customers. The Company believes that earning an operating profit on the sale of
cellular telephones is of secondary importance to offering cellular telephones
at competitive prices to potential subscribers. To respond to competition and to
enhance subscriber growth, Palmer has historically sold cellular telephones
below cost.

      The Company is currently developing several new services, which it
believes will provide additional revenue sources. Packet-switching technology
will allow data to be transmitted much more quickly and efficiently than the
current circuit-switching technology. Packet-switching uses the intervals
between voice traffic on cellular channels to send packets of data instead of
tying up dedicated cellular channels. The packets of information, which may be
transmitted using several different channels, are subsequently reassembled and
directed to the correct party at the receiving end. It is expected that the
development of this technology will make it possible for cellular carriers to
offer a broad range of cost-effective wireless data services, including
facsimile and electronic mail transmissions, point-of-sale credit
authorizations, package tracking, remote meter reading, alarm monitoring and
communications between laptop computer units and local area computer networks or
other computer databases. During 1999, the Company intends to utilize minicells
to supplement capacity requirements in heavily populated areas, such as downtown
locales, shopping malls, business centers and other densely populated areas.
These minicells are low-


                                       10
<PAGE>

power, self-contained units that can be mounted on rooftops or small poles that
will be able to support areas approximating one mile of densely populated areas.

Customer Service

      The Company is committed to attracting new subscribers and retaining
existing subscribers by providing consistently high-quality customer service. In
each of its cellular service areas, the Company maintains a local staff,
including a store manager, customer service representatives, technical and
engineering staff, sales representatives and installation and repair facilities.
Each cellular service area handles its own customer-related functions such as
customer activations, account adjustments and rate plan changes. Local offices
and installation and repair facilities enable the Company to better service
customers, schedule installations and repairs and monitor the technical quality
of the cellular service areas.

      To ensure high-quality customer service, the Cellular One Group authorizes
a third-party marketing research firm to perform customer satisfaction surveys
of each of its licensees. Licensees must achieve a minimum customer satisfaction
level in order to be permitted to continue using the CELLULARONE service mark.
In 1998, the Company was awarded the #1 MSA in CELLULARONE's National Customer
Satisfaction Survey. The Company has held number one ranking in its category in
six out of the last seven years. The Company believes it has achieved this first
place ranking through effective implementation of its direct sales and customer
service support strategy.

      The Company has implemented a software package to combat cellular
telephone service fraud. This software system can detect counterfeit cellular
telephones while they are being operated and enable the Company to terminate
service to the fraudulent user of the counterfeit cellular telephone. The
Company also helps protect itself from fraud with pre-call customer validation
and subscriber profiles specifically designed to combat the fraudulent use of
subscriber accounts.

Networks

      The Company strives to provide its subscribers with virtually seamless
coverage throughout its cellular service market areas, thereby permitting
subscribers to travel freely within this region and have their calls and custom
calling features, such as voicemail, call waiting and call forwarding, follow
them automatically without having to notify callers of their location or to rely
on special access codes. The Company has been able to offer virtually seamless
coverage by implementing a switch interconnection plan to mobile telephone
switching offices ("MTSO") located in adjoining markets. The Company's equipment
is built by NORTEL, formerly Northern Telecom, Inc. ("NTI"), and interconnection
between MTSOs is achieved by using the IS-41, Rev.C, standard protocol.

      Through its participation in NACN since 1992 and other special networking
arrangements, the Company has pursued its goal of offering seamless regional and
national cellular service to its subscribers. NACN is the largest wireless
telephone network system in the world-linking non-wireline cellular operators
throughout the United States and Canada. Membership in NACN has aided the
Company in integrating its cellular telephone systems within its region and has
permitted the Company to offer cellular telephone service to its subscribers
throughout a large portion of the United States, Canada, Mexico and Puerto Rico.
NACN has provided the Company with a number of distinct advantages: (i) lower
costs for roaming verification, (ii) increased roaming revenue, (iii) more
efficient roaming service and (iv) integration of the Company's markets with
over 4,600 cities in more than 40 states in the United States, Canada, Mexico
and Puerto Rico.

System Development and Expansion

      The Company develops its service areas by adding channels to existing cell
sites and by building new cell sites. Such development is done for the purpose
of increasing capacity and improving coverage in direct response to projected
subscriber demand. Projected subscriber demand is calculated for each cellular
service area on a cell by cell basis. These projections involve a traffic
analysis of usage by existing subscribers and an estimation of the number of
additional subscribers in each such area. In calculating projected subscriber
demand, the Company builds into its design assumptions a maximum call "blockage"
rate of 2.0% (percentage of calls that are not connected on first attempt at
peak usage time during the day).


                                       11
<PAGE>

      The following table sets forth, by market, at the dates indicated, the
number of the Company's operational cell sites.

                                                 At December 31
                                                 --------------
                               1998       1997       1996       1995       1994
                                ---        ---        ---        ---        ---
Georgia/Alabama ........        223        207        181        121         70
Panama City, FL ........         13         12         11          9          7
                                ---        ---        ---        ---        ---
     Total .............        236        219        192        130         77
                                ===        ===        ===        ===        ===

      The Company constructed 17 cell sites in 1998 and plans to construct 30
additional cell sites with respect to its existing cellular systems during 1999
to meet projected subscriber demand and improve the quality of service. Cell
site expansion is expected to enable the Company to continue to add subscribers,
enhance use of its cellular telephone systems by existing subscribers, increase
services used by subscribers of other cellular telephone systems due to the
larger geographic area covered by the cellular telephone networks and further
enhance the overall efficiency of the network. The Company believes that the
increased cellular telephone coverage will have a positive effect on market
penetration and subscriber usage.

      Microwave networks enable the Company to connect switching equipment and
cell sites without making use of local landline telephone carriers, thereby
reducing or eliminating fees paid to landline carriers. During 1996, Palmer
spent $1.0 million to build additional microwave connections. In addition, in
1996, Palmer spent $2.6 million to build a fiber optic network between Dothan,
Alabama and Panama City, Florida. The installation of this network resulted in
savings to the Company from a reduction in fees paid to telephone companies for
landline charges, as well as giving the Company the ability to lease out a
significant portion of capacity.


Digital Cellular Technology

      Over the next decade, it is expected that cellular telephones will
gradually convert from analog to digital technology. This conversion is due in
part to capacity constraints in many of the largest cellular markets, such as
Los Angeles, New York and Chicago. As carriers reach limited capacity levels,
certain calls may be unable to be completed, especially during peak hours.
Digital technology increases system capacity and offers other advantages over
analog technology, including improved overall average signal quality, improved
call security, potentially lower incremental costs for additional subscribers
and the ability to provide data transmission services. The conversion from
analog to digital technology is expected to be an industry-wide process that
will take a number of years. The exact timing and overall costs of such
conversion are not yet known.

      The Company began offering Time Division Multiple Access ("TDMA") standard
digital service, one of three standards for digital service, during 1997. This
digital network allows the Company to offer advanced cellular features and
services such as caller-ID, short message paging and extended battery life.
Where cell sites are not yet at their maximum capacity of radio channels, the
Company is adding digital channels to the network incrementally based on the
relative demand for digital and analog channels. Where cell sites are at full
capacity, analog channels are being removed and redeployed to expand capacity
elsewhere within the network and replaced in such cell sites by digital
channels. The implementation of digital cellular technology over a period of
several years will involve modest incremental expenditures for switch software
and possible significant cost reductions as a result of reduced purchases of
radio channels and a reduced requirement to split existing cells. However, as
indicated above, the extent of any implementation of digital radio channels and
the amount of any cost savings ultimately to be derived therefrom will depend
primarily on subscriber demand. In the ordinary course of business, equipment
upgrades at the cell sites have involved purchasing dual mode radios capable of
using both analog and digital technology.

      The benefits of digital radio channels can only be achieved if subscribers
purchase cellular telephones that are capable of transmitting and receiving
digital signals. Currently, such telephones are more costly than analog
telephones. The widespread use of digital cellular telephones is likely to occur
only over a substantial period of time and there can be no assurance that this
technology will replace analog cellular telephones. In addition, since most of
the Company's existing subscribers currently have cellular telephones that
exclusively utilize analog technology, it will be necessary to continue to
support and if necessary, increase the number of analog radio channels within
the network for many years.


                                       12
<PAGE>

Acquisitions

      The Company will continue to evaluate expansion through acquisitions of
both (i) contiguous cellular properties and other strategically located RSAs and
small to mid-sized MSAs and (ii) minority interests in its existing cellular
properties. In evaluating acquisition targets, the Company considers, among
other things, demographic factors, including population size and density,
geographic proximity to existing service areas, traffic patterns, cell site
coverage and required capital expenditures.

      On June 20, 1996, Palmer acquired the cellular telephone system of USCOC
of Georgia RSA #1, Inc. ("USCOC") for an aggregate purchase price of $31.6
million including the cellular telephone system in the Georgia-1 RSA. The
cellular telephone system in the acquired RSA serves a geographic territory of
northwest Georgia between Chattanooga and Atlanta.

      On July 5, 1996, two of Palmer's majority-owned subsidiaries acquired the
cellular telephone system of Horizon Cellular Telephone Company of Spalding,
L.P. ("Horizon") for an aggregate purchase price of $36.0 million including the
cellular telephone system in the Georgia-6 RSA. The cellular telephone system in
the acquired RSA serves a geographic territory of west central Georgia adjacent
to Palmer's Macon and Columbus, Georgia MSAs.

      On January 31, 1997, a majority-owned subsidiary of Palmer acquired the
cellular telephone system serving the Georgia-13 RSA from Mobile Communications
Systems L.P. for a total purchase price of $31.5 million, which serves a
geographic territory of southwest Georgia adjacent to Palmer's Albany, Georgia
and Dothan, Alabama MSAs.

Competition

      The cellular telephone service industry in the United States is highly
competitive. Cellular telephone systems compete principally on the basis of
services and enhancements offered, the technical quality of the cellular system,
customer service, coverage capacity and price of service and equipment.
Currently, the Company's primary competition in each of its service areas is the
other cellular licensee-the wireline carrier. The table below lists the wireline
competitor in each of the Company's existing service areas:

                  Market                   Wireline Competitor
                  ------                   -------------------
     Albany, GA.........................   ALLTEL
     Augusta, GA........................   ALLTEL
     Columbus, GA.......................   Public Service Cellular
     Macon, GA..........................   BellSouth
     Savannah, GA.......................   ALLTEL
     Georgia-6 RSA......................   BellSouth
     Georgia-7 RSA......................   ALLTEL and BellSouth(1)
     Georgia-8 RSA......................   ALLTEL
     Georgia-9 RSA......................   ALLTEL and Public Service Cellular(1)
     Georgia-10 RSA.....................   ALLTEL
     Georgia-12 RSA.....................   ALLTEL
     Georgia-13 RSA.....................   ALLTEL
     Dothan, AL.........................   BellSouth (2)
     Montgomery, AL.....................   ALLTEL
     Alabama-8 RSA......................   Intercel (3)
     Panama City, FL....................   ALLTEL
- ----------

(1)   The purchasers of the authorization have subdivided the wireline service
      area into two service areas for the RSA.

(2)   Under contract to be acquired by ALLTEL.

(3)   Under contract to be acquired by Public Service Cellular.

      The Company also faces limited competition from and may in the future face
increased competition from broadband PCS. Broadband PCS involves a network of
small, low-powered transceivers placed throughout a neighborhood, business
complex, community or metropolitan area to provide customers with mobile and
portable voice and data communications. PCS subscribers communicate using
digital radio handsets.

      The FCC allocated 120 MHz of spectrum for licensed broadband PCS. The
allocations for licensed PCS services are split into six blocks of
frequencies--blocks "A" and "B" being two 30 MHz allocations for each of the 51
Major Trading Areas 


                                       13
<PAGE>

("MTAs") throughout the United States; block "C" being one 30 MHz allocation in
each of 493 Basic Trading Areas ("BTAs") in the United States; and blocks "D,"
"E" and "F" being three 10 MHz allocations in each of the BTAs. The FCC has
concluded the initial auction of all broadband PCS frequency blocks, although a
limited number of PCS licenses are from time to time reauctioned due to a
failure of the initial auction winner to complete the required payments for the
licenses.

      The Company also faces competition from other existing communications
technologies such as conventional mobile telephone service, SMR, and ESMR
systems and paging services.

      In addition, the FCC has licensed operators to provide mobile satellite
service in which transmissions from mobile units to satellites would augment or
replace transmissions to land-based stations. Although such a system is designed
primarily to serve remote areas and is subject to transmission delays inherent
in satellite communications, a mobile satellite system could augment or replace
communications with segments of land- based cellular systems. Based on current
technologies, however, satellite transmission services are not expected to be
competitively priced with cellular telephone services.

      In order to grow and compete effectively in the wireless market, the
Company plans to follow a strategy of increasing its bundled minute offerings.
By increasing the number of minutes a customer can use for one flat rate,
subscribers perceive greater value in their cellular service and become less
usage sensitive, i.e., they can increase their cellular phone usage without
seeing large corresponding increases in their cellular bill. These factors
translate into more satisfied customers, greater customer usage and lower churn
among existing subscribers. The perceived greater value also increases the
number of potential customers in the marketplace. The Company believes that this
strategy will enable it to increase its share of the wireless market.

Service Marks

      CELLULARONE is a registered service mark with the U.S. Patent and
Trademark Office. The service mark is owned by Cellular One Group, a Delaware
general partnership of Cellular One Marketing, Inc., a subsidiary of
Southwestern Bell Mobile Systems, Inc., together with Cellular One Development,
Inc., a subsidiary of AT&T and Vanguard Cellular Systems, Inc. The Company uses
the CELLULARONE service mark to identify and promote its cellular telephone
service pursuant to licensing agreements with Cellular One Group. In 1998, the
Company paid $290,000 in licensing and advertising fees under these agreements.
See "Risk Factors--Reliance on Use of Third-Party Service Mark."

Description of Cellular One Agreements

      The Company is currently party to sixteen license agreements with Cellular
One Group, which cover separate cellular telephone system areas. The terms of
each agreement (each, a "Cellular One Agreement") are substantially identical.
Pursuant to each Cellular One Agreement, Cellular One Group has granted a
license to use the "CELLULARONE" mark (the "Mark") in its FCC-licensed territory
(the "Licensed Territory") to promote its cellular telephone service. Cellular
One Group has agreed not to license such mark to any other cellular telephone
service provider in such territory during the term of the agreement.

      Each Cellular One Agreement has a term of five years and is renewable,
subject to the conditions described herein, at the option of the Company for
three additional five-year terms subject to provision of advanced written notice
by the Company. In connection with any renewal, the Company must execute
Cellular One Group's then-current form of license renewal agreement, which form
may contain provisions materially different than those in the Cellular One
Agreement.

      Cellular One Group may terminate the Cellular One Agreements at any time
without written notice to the Company upon certain events, including bankruptcy,
insolvency and dissolution of the Company.

      Cellular One Group may terminate the Cellular One Agreements if the
Company (i) fails to pay any amounts thereunder when due or fails to submit
information required to be provided pursuant to the Cellular One Agreement when
due or makes a false statement in connection therewith, (ii) fails to operate
its business in conformity with FCC directives, technical industry standards and
other standards specified from time to time by Cellular One Group, (iii)
misuses, makes unauthorized use of or materially impairs the goodwill of the
Mark, (iv) engages in any business under a name that is confusingly similar to
the Mark, or (v) permits a continued violation of any law or regulation
applicable to it, in each case subject to a thirty-day cure period.

      The Cellular One Agreements are terminable by the Company at any time
subject to 120 days' written notice.

      The Company has agreed to indemnify Cellular One Group and its employees
and affiliates, including its constituent partners, against all claims arising
from the operation of its cellular phone business and the costs, including
attorneys fees, of defending against them.


                                       14
<PAGE>

Regulation

      As a provider of cellular telephone services, the Company is subject to
extensive regulation by the federal government.

      The licensing, construction, operation, acquisition and transfer of
cellular telephone systems in the United States are regulated by the FCC
pursuant to the Communications Act of 1934, as amended (the "Communications
Act"). The FCC has promulgated rules governing the construction and operation of
cellular telephone systems and licensing and technical standards for the
provision of cellular telephone service ("FCC Rules"). For cellular licensing
purposes, the United States is divided into MSAs and RSAs. In each market, the
frequencies allocated for cellular telephone use are divided into two equal
blocks designated as Block A and Block B. Block A licenses were initially
reserved for non-wireline companies, such as Palmer, while Block B licenses were
initially reserved for entities affiliated with a local wireline telephone
company. Under current FCC Rules, a Block A or Block B license may be
transferred with FCC approval without restriction as to wireline affiliation,
but generally, no entity may own any substantial interest in both systems in any
one MSA or RSA. The FCC may prohibit or impose conditions on sales or transfers
of licenses.

      Initial operating licenses are generally granted for terms of up to 10
years, renewable upon application to the FCC. Licenses may be revoked and
license renewal applications denied for cause after appropriate notice and
hearing. The Company's cellular licenses expire in the following years with
respect to the following number of service areas: 2000 (two); 2001 (four); 2002
(two); 2006 (one); 2007 (four) and 2008 (three). The FCC has issued a decision
confirming that current licensees will be granted a renewal expectancy if they
have complied with their obligations under the Communications Act during their
license terms and provided substantial public service. A potential challenger
will bear a heavy burden to demonstrate that a license should not be renewed if
the licensee's performance merits renewal expectancy. The Company believes that
the licenses it controls will continue to be renewed in a timely manner.
However, in the event that a license is not renewed, the Company would no longer
have the right to operate in the relevant service area. A non-renewal of all
licenses that are currently pending would have a material adverse effect on the
Company's results of operations.

      Under FCC rules, each cellular licensee was given the exclusive right to
construct one of two cellular telephone systems within the licensee's MSA or RSA
during the initial five-year period of its authorization. At the end of such
five-year period, other persons are permitted to apply to serve areas within the
licensed market that are not served by the licensee and current FCC Rules
provide that competing applications for these "unserved areas" are to be
resolved through the auction process. The Company has no material unserved areas
in any of its cellular telephone systems that have been licensed for more than
five years.

      The Company also regularly applies for FCC authority to use additional
frequencies, to modify the technical parameters of existing licenses, to expand
its service territory and to provide new services. The Communications Act
requires prior FCC approval for acquisitions by the Company of other cellular
telephone systems licensed by the FCC and transfers by the Company of a
controlling interest in any of its licenses or construction permits, or any
rights thereunder. Although there can be no assurance that any future requests
for approval or applications filed by the Company will be approved or acted upon
in a timely manner by the FCC, based upon its experience to date, the Company
has no reason to believe such requests or applications would not be approved or
granted in due course.

      The Communications Act prohibits the holding of a common carrier license
(such as the Company's cellular licenses) by a corporation of which more than
20% of the capital stock is owned directly or beneficially by aliens. Where a
corporation such as the Company controls another entity that holds an FCC
license, such corporation may not have more than 25% of its capital stock owned
directly or beneficially by aliens, in each case, if the FCC finds that the
public interest would be served by such prohibitions. These limitations have
been relaxed with regard to certain foreign investors pursuant to a World Trade
Organization treaty and FCC actions implementing the treaty. Failure to comply
with these requirements may result in the FCC issuing an order to the Company
requiring divestiture of alien ownership to bring the Company into compliance
with the Communications Act. In addition, fines or a denial of renewal, or
revocation of the license are possible.

      From time to time, federal and state legislators may propose legislation,
which could potentially affect the Company, either beneficially or adversely. On
February 8, 1996, the Telecommunications Act of 1996 (the "Telecom Act") was
signed into law, revising the Communications Act to eliminate unnecessary
regulation and to increase competition among providers of communications
services. The Company cannot predict the future impact of this or other
legislation on its operations.


                                       15
<PAGE>

      The major provisions of the Telecom Act potentially affecting the Company
are as follows:

      Interconnection. The Telecom Act required state public utilities
commissions and the FCC to implement policies that mandate cost-based reciprocal
compensation between cellular carriers and local exchange carriers ("LEC") for
interconnection services.

      On August 8, 1996, the FCC released its First Report and Order in the
matter of Implementation of the Local Competition Provisions in the
Telecommunications Act of 1996 ("FCC Order") establishing the rules for the
costing and provisioning of interconnection services and the offering of
unbundled network elements by incumbent local exchange carriers. The FCC Order
established procedures for the Company's renegotiations of interconnection
agreements with the incumbent local exchange carrier in each of the Company's
markets. LECs and state regulators filed appeals of the FCC Order, which were
consolidated in the US Court of Appeals for the Eighth Circuit. The Court
rejected most of the rules promulgated in the FCC Order. However, on further
appeal, the United States Supreme Court reversed most of the Court's actions and
remanded the case to the Court and the FCC for further consideration. Pending
further court action, much of the FCC Order will take effect.

      The Company has renegotiated certain interconnection agreements with LECs
in most of the Company's markets. These negotiations have resulted in a
substantial decrease in interconnection expenses incurred by the Company.

      Facilities siting for personal wireless services. The siting and
construction of cellular transmitter towers, antennas and equipment shelters are
often subject to state or local zoning, land use and other regulation. Such
regulation may require zoning, environmental and building permit approvals or
other state or local certification.

      The Telecom Act provides that state and local authority over the
placement, construction and modification of personal wireless services
(including cellular and other commercial mobile radio services and unlicensed
wireless services) shall not prohibit or have the effect of prohibiting personal
wireless services or unreasonably discriminate among providers of functionally
equivalent services. In addition, local authorities must act on requests made
for siting in a reasonable period of time and any decision to deny must be in
writing and supported by substantial evidence. Appeals of zoning decisions that
fail to comply with the provisions of the Telecom Act can be made on an
expedited basis to a court of competent jurisdiction, which can be either
federal district or state court. The Company anticipates that, as a result of
the Telecom Act, it will more readily receive local zoning approval for proposed
cellular base stations. In addition, the Telecom Act codified the Presidential
memorandum on the use of federal lands for siting wireless facilities by
requiring the President or his designee to establish procedures whereby federal
agencies will make available their properties, rights of ways and other
easements at a fair and reasonable price for service dependent upon federal
spectrum.

      Environmental effect of radio frequency emissions. The Telecom Act
provides that state and local authorities cannot regulate personal wireless
facilities based on the environmental effects of radio frequency emissions if
those facilities comply with the federal standard.

      Universal service. The Telecom Act also provides that all communications
carriers providing interstate communications services, including cellular
carriers, must contribute to the federal universal service support mechanisms
established by the FCC. The FCC also provided that any cellular carrier is
potentially eligible to receive universal service support. The universal service
support fund will support telephone service in high-cost and low-income areas
and support access to telecommunications facilities by schools, libraries and
rural health care facilities. States will also be implementing requirements that
carriers contribute universal service funding from intrastate telecommunications
revenues. The Company has revised its customer billing to reflect additional
costs related to these universal service fund requirements. There can be no
guarantee that the Company will be able to continue to pass the costs of the
fund requirements on to its subscribers in the future.

      The FCC has eliminated its cellular-PCS cross ownership rule, but retained
a spectrum cap on aggregation of CMRS spectrum. A cellular licensee and its
affiliates may not hold an attributable interest in more than 45 MHz of licensed
cellular, broadband PCS and SMRS in a particular geographic area.

      The Communications Act preempts state and local regulation of the entry
of, or the rates charged by, any provider of cellular service.


                                       16
<PAGE>

Certain Terms

      Interests in cellular markets that are licensed by the FCC are commonly
measured on the basis of the population of the market served with each person in
the market area referred to as a "Pop." The number of Pops or Net Pops owned is
not necessarily indicative of the number of subscribers or potential
subscribers. As used herein, unless otherwise indicated, the term "Pops" means
the estimate of the 1998 population of an MSA or RSA, as derived from the 1998
Donaldson, Lufkin & Jenrette Market Information Service. The term "Net Pops"
means the estimated population with respect to a given service area multiplied
by the percentage interest that the Company owns in the entity licensed in such
service area. MSAs and RSAs are also referred to as "markets." The term
"wireline" license refers to the license for any market initially awarded to a
company or group that was affiliated with a local landline telephone carrier in
the market, and the term "non-wireline" license refers to the license for any
market that was initially awarded to a company, individual or group not
affiliated with any landline carrier. The term "System" means an FCC-licensed
cellular telephone system. The term "CTIA" means the Cellular Telecommunications
Industry Association.

Employees

      At December 31, 1998, the Company had approximately 572 full-time
employees, none of whom is represented by a labor organization. Management
considers its relations with employees to be good.

Item 2. Properties

      For each market served by the Company's operations, the Company maintains
at least one sales or administrative office and operates a number of cell
transmitter and antenna sites. As of December 31, 1998, the Company had
approximately 35 leases for retail stores used in conjunction with its
operations and 4 leases for administrative offices. The Company also had
approximately 142 leases to accommodate cell transmitters and antennas as of
December 31, 1998.

      The Company leases space for its headquarters in New York City. (See Note
14 of the Notes to Consolidated Financial Statements for information on minimum
lease payments by the Company and its subsidiaries for the next five years.)

Item 3. Legal Proceedings

      The Company is not currently involved in any pending legal proceedings
likely to have a material adverse impact on the Company.

Item 4. Submission of Matters to a Vote of Security Holders

      Not Applicable


Item 5. Market for Company's Common Stock and related Stockholder Matters

      (a) Market for Common Stock

      The Company's Common Stock is listed for trading on the American Stock
Exchange ("AMEX") under the ticker symbol "PR". The range of high and low last
sale prices for the Company's Common Stock on the AMEX as adjusted to reflect
its December 1997, April 1998 (2 in April), and January 1999 5 for 4 stock
splits and the August 1998 2 for 1 stock split for each of the four quarters of
1998 and 1997, as reported by the AMEX was:

                                     1999              1998             1997
                                     ----              ----             ----
     Quarter                    High      Low     High      Low     High    Low
     -------                    ----      ---     ----      ---     ----    ---
First (through March 2) .....  $12.90   $ 9.75   $ 4.21   $ 2.08  $ 2.05  $ 1.72
Second ......................                      6.30     4.13    1.98    1.29
Third .......................                      8.00     5.60    1.89    1.51
Fourth ......................                     10.35     4.90    2.28    1.63


                                       17
<PAGE>

      The Company's Common Stock has been afforded unlisted trading privileges
on the Pacific Stock Exchange under the ticker symbol "PR.P", on the Chicago
Stock Exchange under the ticker symbol "PR.M" and on the Boston Stock Exchange
under the ticker symbol "PR.B".

      (b) Holders

      On March 2, 1999, there were approximately 400 holders of record of the
Company's Common Stock. The Company estimates that brokerage firms hold Common
Stock in street name for approximately 1,700 persons.

      (c) Dividends

      The Company, to date, has paid no cash dividends on its Common Stock. The
Board of Directors will determine future dividend policy based on the Company's
earnings, financial condition, capital requirements and other circumstances. It
is not anticipated that dividends will be paid on its Common Stock in the
foreseeable future.

Item 6. Selected Consolidated Financial Data

      The following table contains certain consolidated financial data with
respect to the Company and for Palmer ("Predecessor") for the periods and dates
set forth below. This information has been derived from the audited consolidated
financial statements of the Company and Palmer.

      The following data should be read in conjunction with "Management's
Discussion and Analysis of Financial Condition and Results of Operations" and
the Consolidated Financial Statements and Notes thereto, included elsewhere
herein.

                     Consolidated Operating Statement Items

<TABLE>
<CAPTION>
                                                                                                Company
                                                                      -------------------------------------------------------------
                                                                                          Year ended December 31,
                                                                      -------------------------------------------------------------
                                                                         1998         1997         1996         1995         1994
                                                                      ---------    ---------    ---------    ---------    ---------
<S>                                                                   <C>          <C>          <C>          <C>          <C>      
Total Revenue .....................................................   $ 197,329    $  43,713    $   2,962    $  29,155    $  24,039
Engineering, Technical and Other Direct Expenses ..................      30,022        5,978           --           --           --
Cost of Equipment .................................................      23,710        5,259           --           --           --
Media Operating Expenses ..........................................          --           --        2,233       16,685       14,962
Selling, General and Administrative Expenses ......................      59,193       16,750        2,373        2,687        4,475
Depreciation and Amortization .....................................      43,625       11,107          467        3,919        3,958
                                                                      ---------    ---------    ---------    ---------    ---------
Operating Income (Loss) ...........................................      40,779        4,619       (2,111)       5,864          644
Other Income (Expense):
     Interest, net ................................................     (76,926)     (20,063)       4,367       (2,099)        (813)
     Other, net ...................................................      15,279        1,400       92,995        7,114       16,245
                                                                      ---------    ---------    ---------    ---------    ---------
          Total Other Income (Expense) ............................     (61,647)     (18,663)      97,362        5,015       15,432
Minority Interest .................................................      (2,178)        (414)          --           --           --
Extraordinary Item -Loss on early extinguishment of debt (net
   of tax benefit of $15,893) .....................................     (27,061)          --           --           --           --
Income Tax Benefit (Expense) ......................................       8,523        5,509      (24,584)          47       (1,652)
                                                                      ---------    ---------    ---------    ---------    ---------
Net Income (Loss) .................................................   $ (41,584)   $  (8,949)   $  70,667    $  11,126    $  14,424
                                                                      =========    =========    =========    =========    =========
Per Share Amounts (1):
Basic (Loss) Earning  Per Share ...................................   ($   1.49)   $    (.29)   $    1.54    $     .23    $    0.24
Diluted (Loss) Earning  Per Share .................................   ($   1.49)   $    (.29)   $    1.53    $     .22    $    0.24
</TABLE>

(1)   Per share amounts have been retroactively adjusted to reflect 5 for 4
      stock splits in January 1999, April 1998, April 1998, December 1997 and
      April 1995 and to reflect the 2 for 1 stock split in August 1998. All per
      share amounts prior to 1997 have been restated to comply with Statement of
      Financial Accounting Standards No. 128, "Earnings per Share." See notes to
      consolidated financial statements.


                                       18
<PAGE>

                        Consolidated Balance Sheet Items

<TABLE>
<CAPTION>
                                                                                   As of December 31,
                                                  ----------------------------------------------------------------------------------
                                                      1998              1997              1996              1995              1994
                                                  ----------        ----------        ----------        ----------        ----------
<S>                                               <C>               <C>               <C>               <C>               <C>       
Total Current Assets .....................        $  239,242        $   79,949        $  114,809        $   10,047        $    9,093
Total Assets .............................         1,287,652         1,173,608           115,888            95,985            90,852
Total Current Liabilities (2) ............            48,482            55,603             7,109            36,309             9,076
Long-Term Debt ...........................           909,432           690,300                --                --            21,310
Shareholders' Equity .....................             4,379            60,926           108,779            40,876            39,079
</TABLE>
- ----------

(2)   Includes in 1995 $28.0 million of a note payable to Bank of Montreal which
      was repaid upon the sale of three television stations on February 2, 1996.

<TABLE>
<CAPTION>
                                                             PCW                                 Predecessor
                                                      ------------------------------------------------------------------------------
                                                                  For the
                                                                  Period
                                                               May 29, 1997   For the Nine
                                                                  Through     Months Ended
                                                                December 31,  September 30,
                                                      1998          1997          1997         1996(3)      1995(2)        1994(1)
                                                      ----          ----          ----         ------       -------        -------
                                                               ($ In Thousands, Except Percentages and Subscriber Data)
<S>                                                <C>           <C>            <C>           <C>           <C>           <C>      
Consolidated statement of operations data:                                                             
Revenue:                                                                       
Service ........................................   $ 184,652     $  41,365      $ 134,123     $ 151,119     $  96,686     $  61,021
   Equipment sales and installation ............      12,677         2,348          7,613         8,624         8,220         7,958
                                                   ---------     ---------      ---------     ---------     ---------     ---------
     Total revenue .............................     197,329        43,713        141,736       159,743       104,906        68,979
                                                   ---------     ---------      ---------     ---------     ---------     ---------
   Engineering, technical and other                                            
     direct expenses ...........................      30,022         5,978         23,301        28,717        18,184        12,776
   Cost of equipment ...........................      23,710         5,259         16,112        17,944        14,146        11,546
   Selling, general administrative expenses ....      55,002        12,805         41,014        46,892        30,990        19,757
   Depreciation and amortization ...............      43,569        11,055         25,498        25,013        15,004         9,817
                                                   ---------     ---------      ---------     ---------     ---------     ---------
   Operating income ............................      45,026         8,616         35,811        41,177        26,582        15,083
                                                   ---------     ---------      ---------     ---------     ---------     ---------
   Other income (expense):                                                     
     Interest, net .............................     (77,510)      (22,198)       (24,467)      (31,462)      (21,213)      (12,715)
     Other, net ................................         (19)           15            208          (429)         (687)          (70)
                                                   ---------     ---------      ---------     ---------     ---------     ---------
       Total other expenses ....................     (77,529)      (22,183)       (24,259)      (31,891)      (21,900)      (12,785)
                                                   ---------     ---------      ---------     ---------     ---------     ---------
   Minority interest share of (income) .........      (2,178)         (414)        (1,310)       (1,880)       (1,078)         (636)
       Income tax benefit (expense) ............      12,831         5,129         (4,153)       (2,724)       (2,650)            0
                                                   ---------     ---------      ---------     ---------     ---------     ---------
       Net income (loss) before                                                
           extraordinary item ..................   $ (21,850)    $  (8,852)     $   6,089     $   4,682     $     954     $   1,662
                                                   =========     =========      =========     =========     =========     =========
                                                                               
Other Data:                                                                    
Capital expenditures ...........................   $  14,725     $  14,499      $  40,757     $  41,445     $  36,564     $  22,541
Operating income before depreciation and 
     Amortization ("EBITDA")(4) ................   $  88,595     $  19,671      $  61,309     $  66,190     $  41,586     $  24,900
EBITDA margin on service revenue ...............        48.0%         47.6%          45.7%         43.8%         43.0%         40.8%
Net cash provided by (used in):                                                
   Operating activities ........................   $  15,571     $  11,313      $  38,791     $  30,130     $  27,660     $   7,238
   Investing activities ........................     (12,725)     (321,030)       (73,759)     (110,610)     (196,610)     (116,850)
   Financing activities ........................      78,365       337,643         36,851        78,742       169,554       110,940
Penetration(5) .................................       11.60%         9.40%          8.60%         7.45%         6.41%         4.58%
Subscribers at the end of period(6) ............     381,977       309,606        337,345       279,816       211,985       117,224
Cost to add a net subscriber(7) ................   $     448     $     370      $     514     $     407     $     276     $     247
Average monthly service revenue                                                
     per Subscriber (8) ........................   $   51.67     $   50.59      $   53.99     $   52.20     $   56.68     $   60.02
Average monthly churn(9) .......................        1.91%         1.84%          1.89%         1.84%         1.55%         1.55%
Ratio of earnings to fixed charges (10) ........         N/A           N/A           1.45x         1.28x         1.21x         1.17x
</TABLE>                                                                      
- ----------

(1)   Includes the Georgia Acquisition (as defined herein), which occurred on
      October 31, 1994. For the two months ended December 31, 1994, the Georgia
      Acquisition resulted in revenues to Palmer of $1,803 and operating loss of
      $645.

(2)   Includes the GTE Acquisition (as defined herein), which occurred on
      December 1, 1995. For the one month ended December 31, 1995, the GTE
      Acquisition resulted in revenues to Palmer of $2,162 and operating income
      of $208.

(3)   Includes the acquisition of the cellular telephone systems of USCOC (as
      defined herein) (Georgia-1 RSA), which occurred on June 20, 1996, and
      Horizon (as defined herein) (Georgia-6 RSA), which occurred on July 5,
      1996. The acquisitions of USCOC and Horizon resulted in revenues to Palmer
      of $1,239 and $2,682, respectively, and operating (loss) income of $(278)
      and $743, respectively, during such year.

(4)   EBITDA should not be considered in isolation or as an alternative to net
      income (loss), operating income (loss) or any other measure of performance
      under GAAP. The Company believes that EBITDA is viewed as a relevant
      supplemental measure of performance in the cellular telephone industry.

(5)   Determined by dividing the aggregate number of subscribers by the
      estimated population.

(6)   Each billable telephone number in service represents one subscriber.


                                       19
<PAGE>

(7)   Determined for a period by dividing (i) costs of sales and marketing,
      including salaries, commissions and employee benefits and all expenses
      incurred by sales and marketing personnel, agent commissions, credit
      reference expenses, losses on cellular telephone sales, rental expenses
      allocated to retail operations, net installation expenses and other
      miscellaneous sales and marketing charges for such period, by (ii) the net
      subscribers added during such period.

(8)   Determined for a period by dividing (i) the sum of the access, airtime,
      roaming, long distance, features, connection, disconnection and other
      revenues for such period by (ii) the average number of subscribers for
      such period divided by the number of months in such period.

(9)   Determined for a period by dividing total subscribers discontinuing
      service by the average number of subscribers for such period, and dividing
      that result by the number of months in such period.

(10)  The ratio of earnings to fixed charges is determined by dividing the sum
      of earnings before interest expense, taxes and a portion of rent expense
      representative of interest by the sum of interest expense and a portion of
      rent expense representative of interest. The ratio of earnings to fixed
      charges is not meaningful for periods that result in a deficit. For the
      year ended December 31, 1993 the deficit of earnings to fixed charges was
      $7,435.

Item 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
        OF OPERATIONS

      The following discussion is intended to facilitate an understanding and
assessment of significant changes and trends related to the financial condition
and results of operations of the Company. This discussion should be read in
conjunction with the Company's Consolidated Financial Statements and related
Notes thereto. References to the Company also include its predecessor, Palmer.

      Results for the Predecessor for the year ended December 31, 1996 are based
solely on the historical operations of the Predecessor prior to the Merger. The
discussion for 1997 is based upon the results of the Predecessor through
September 30, 1997 and the results of the Company from May 29, 1997 to December
31, 1997. The comparison for the year ended December 31, 1998 versus December
31, 1997 is for the full twelve-month periods and combines the results of the
predecessor with the results for the Company in 1997. The audited financial
statements of the company do not include such combined financial statements, as
this would not be in conformity with GAAP.

Overview

      PCW, a wholly-owned subsidiary of Holdings, a wholly-owned subsidiary of
Price Communications Cellular, Inc., a wholly-owned subsidiary of PCC, was
incorporated on May 29, 1997 in connection with the purchase of Palmer.

      In May 1997, PCC, PCW and Palmer entered into an Agreement and Plan of
Merger (the "Merger Agreement"). The Merger Agreement provided, among other
things, for the merger of PCW with and into Palmer with Palmer as the surviving
corporation (the "Merger"). In October 1997, the Merger was consummated and
Palmer changed its name to "Price Communications Wireless, Inc." Pursuant to the
Merger Agreement, PCC acquired each issued and outstanding share of common stock
of Palmer for a purchase price of $17.50 per share in cash and purchased
outstanding options and rights under employee and direct stock purchase plans
for an aggregate price of $486.4 million. In addition, as a result of the
Merger, PCW assumed all outstanding indebtedness of Palmer of approximately
$378.0 million. As a result, the aggregate purchase price for Palmer (including
transaction fees and expenses) was approximately $880.0 million. PCW refinanced
all of the Palmer Existing Indebtedness concurrently with the consummation of
the Merger.

      PCW entered into an agreement to sell Palmer's Fort Myers, Florida MSA
covering approximately 382,000 Pops for $168.0 million (the "Fort Myers Sale").
In October 1997, the Fort Myers Sale was consummated and generated proceeds to
the Company of approximately $166.0 million. The proceeds of the Fort Myers Sale
were used to fund a portion of the acquisition of Palmer. Accordingly, no gain
or loss was recognized on the Fort Myers Sale.

      On October 21, 1997, PCC and PCW entered into an Asset Purchase Agreement
with MJ Cellular Company, L.L.C. which provided for the sale by PCW for $25.0
million of substantially all of the assets of the non- wireline cellular
telephone system serving the Georgia-1-Whitfield Rural Service Area
("Georgia-1"), including the FCC licenses to operate Georgia-1 (the "Georgia
Sale"). The sale of the assets of Georgia-1 was consummated on December 30, 1997
for $24.2 million. The proceeds from the Georgia Sale were used to retire a
portion of the debt used to fund the acquisition of Palmer. Accordingly, no gain
or loss was recognized on the Georgia Sale.

      In order to fund the Acquisition and pay related fees and expenses, in
July 1997, PCW issued $175.0 million aggregate principal amount of 11 3/4%
Senior Subordinated Notes due 2007 and entered into a syndicated senior loan
facility providing for term loan borrowings in the aggregate principal amount of
approximately $325.0 million and revolving loan borrowings of


                                       20
<PAGE>

$200.0 million. In October 1997, PCW borrowed all term loans available
thereunder and approximately $120.0 million of revolving loans.

      The acquisition of Palmer was also funded in part through a $44.0 million
equity contribution from the Company. An additional amount of approximately
$76.0 million was raised out of the proceeds from the issuance and sale by
Holdings for $80.0 million of units consisting of $153.4 million principal
amount of 13 1/2% Senior Secured Discount Notes due 2007 and warrants to
purchase shares of common stock of the PCC.

      The Company is engaged in the construction, development, management and
operation of cellular telephone systems in the southeastern United States. As of
December 31, 1998, the Company provided cellular telephone service to 381,977
subscribers in Alabama, Florida and Georgia in a total of 16 licensed service
areas, composed of eight MSA's and eight RSA's, with an aggregate estimated
population of 3.3 million. The Company sells its cellular telephone service as
well as a full line of cellular products and accessories principally through its
network of retail stores. The Company markets all of its products and services
under the nationally-recognized service mark CELLULARONE.

      As stated above, the Fort Myers and GA-1 markets were sold during the
latter part of 1997 thereby making operating results for PCW for the year ended
December 31, 1998 versus the year ended December 31, 1997 not comparable. The
following highlights compare the operations of PCW for the years ended December
31, 1998 and 1997 after adjusting 1997 for the results of these markets:

                                                        Years Ended December 31,
                                                        ------------------------
                                                            ($ in thousands)
                                                            ----------------
                                                           1998          1997
                                                           ----          ----
Service revenue (in thousands) ...................       $184,652      $152,178
Operating cash flow ("EBITDA") ...................         88,595        70,033
EBITDA % (% of service revenue) ..................           48.0%         46.0%
Subscriber growth ................................         72,385        55,632
Average monthly revenue per sub ..................       $  51.67      $  52.06
Average monthly operating costs per sub ..........       $  23.17      $  24.67
Local minutes of use (in thousands) ..............        768,707       506,097


                                       21
<PAGE>

Results of Operations

      The following table sets forth for PCW, for the periods indicated, the
percentage which certain amounts bear to total revenue.

<TABLE>
<CAPTION>
                                                                                   PCW                          Predecessor
                                                                         ------------------------               -----------
                                                                                      For the Period       For the
                                                                         For the       May 29, 1997      Nine Months      For the
                                                                       Year Ended         Through           Ended        Year Ended
                                                                       December 31,     December 31,    September 30,   December 31,
                                                                           1998             1997             1997           1996
                                                                          ------           ------           ------         ------
<S>                                                                       <C>              <C>              <C>            <C>  
Revenue:
     Service ...................................................            93.6%            94.6%            94.6%          94.6%
     Installation ..............................................             6.4              5.4              5.4            5.4
                                                                          ------           ------           ------         ------
Total revenue ..................................................           100.0            100.0            100.0          100.0
                                                                          ------           ------           ------         ------
Operating Expenses:
     Engineering, technical and other direct:
        Engineering and technical(1) ...........................             7.3              7.2              8.0            7.9
        Other direct costs of services(2) ......................             8.0              6.5              8.4           10.1
     Cost of equipment(3) ......................................            12.0             12.0             11.4           11.2
     Selling, general and administrative:
        Selling and marketing(4) ...............................             9.9              8.9              8.4            8.6
        Customer service(5) ....................................             6.3              6.2              6.3            5.9
        General and administrative(6) ..........................            11.6             14.2             14.2           14.9
     Depreciation and amortization .............................            22.1             25.3             18.0           15.7
                                                                          ------           ------           ------         ------
Total Operating Expenses .......................................            77.2             80.3             74.7           74.3
                                                                          ------           ------           ------         ------
Operating Income ...............................................            22.8%            19.7%            25.3%          25.7%
Operating Income Before Depreciation And
   Amortization(7) .............................................            44.9%            45.0%            43.3%          41.4%
</TABLE>

(1)   Consists of costs of cellular telephone network, including inter-trunk
      costs, span-line costs, cell site repairs and maintenance, cell site
      utilities, cell site rent, engineers' salaries and benefits and other
      operational costs.

(2)   Consists of net costs of roaming, costs of long distance, costs of
      interconnection with wireline telephone companies and other costs of
      services.

(3)   Consists primarily of the costs of the cellular telephones and accessories
      sold, sales and marketing personnel, employee and agent commissions.

(4)   Consists primarily of salaries and benefits of advertising and promotional
      expenses.

(5)   Consists primarily of salaries and benefits of customer service personnel
      and costs of printing and mailing billings generated in-house.

(6)   Includes salaries and benefits of general and administrative personnel and
      other overhead expenses.

(7)   Operating income before depreciation and amortization should not be
      considered in isolation or as an alternative to net income, operating
      income or any other measure of performance under generally accepted
      accounting principles. The Company believes that operating income before
      depreciation and amortization is viewed as a relevant supplemental measure
      of performance in the cellular telephone industry.

Year ended December 31, 1998 compared to Year ended December 31, 1997

      The results of operations for the Company for the year ended December 31,
1998 are not comparable to the results of the prior year principally due to the
fact that 1998 includes a full year of operations for the Acquisition, a full
year of interest to fund the Acquisition and certain extraordinary items net of
tax benefits, resulting from the refinancing in the current year. Included in
other income for the current year are the gains realized from the sale of common
stock and warrants of PriCellular Corporation (the total of which amounted to $
15.2 million). For the year ended December 31, 1998 the Company recorded a net
loss of $41.6 million principally because of the extraordinary item of $27.1
million related to the early extinguishment of debt and the additional interest
expense for the full year. Basic and diluted earnings per share for 1998 were a
loss of $1.49 compared to a loss of $0.29 for 1997.

Year ended December 31, 1997 compared to Year ended December 31, 1996


                                       22
<PAGE>

      The Company's revenues, operating expenses and interest expense for the
year ended December 31, 1997 are not comparable to the year ended December 31,
1996 due to the Merger between PCC, PCW and Palmer which took place on October
6, 1997, the issuance of the 11 3/4% Senior Subordinated Notes by PCW in July,
1997, the debt incurred by PCW under the syndicated loan facility and the
issuance by Holdings of the 13 1/2% Senior Secured Discount Notes in August
1997. During the first quarter of the year ended December 31, 1996, the Company
sold its four network affiliated television stations. The Company's revenue and
operating expenses for 1996 represent the results of those television stations
through their respective dates of sale. During 1996, the Company recognized a
$95.0 million pretax gain on the sale of the television stations, which is
included in other income (expense) and recorded tax expense related primarily to
the gain of approximately $25.6 million. The Company recorded net income of
$70.7 million in 1996 or $7.45 per share. For 1997, the Company recorded a net
loss of $8.9 million, primarily as a result of the increased depreciation and
amortization charges related to the assets acquired in the Merger, and interest
expense of $24.4 million for the year incurred to complete the Merger as
described above. Basic and diluted earnings per share for 1997 were a loss of
$0.29 after adjustment for stock splits through January 1999.

Results of Operations of Price Communications Wireless, Inc. and Subsidiaries
compared to Palmer Wireless, Inc. and Subsidiaries (Predecessor)

      The following discussion is intended to facilitate an understanding and
assessment of significant changes and trends related to the financial condition
and results of operations of the Company's indirectly wholly owned subsidiary.
This discussion should be read in conjunction with Price Communications
Wireless, Inc.'s Consolidated Financial Statements and related Notes thereto and
the Consolidated Financial Statements and Notes thereto of Palmer Wireless, Inc.
and Subsidiaries (the "Predecessor") included as a supplement to this report.
References to the Company where appropriate also include its subsidiaries, PCW,
Holdings and the Predecessor.

      Results for the Predecessor for the year ended December 31, 1996 and the
nine months ended September 30, 1997 are based solely on the historical
operations of the Predecessor prior to the Merger. The discussion for 1997 is
based on the combination of results of the Predecessor through September 30,
1997 and the results of PCW for the period May 29, 1997 through December 31,
1997. As a result, the combined information has not been prepared in accordance
with generally accepted accounting principles. The 1998 and 1997 results do not
include operations at the parent company level of PCC.

Price Communications Wireless and Predecessor Year Ended December 31, 1998
Compared To Year Ended December 31, 1997

      Revenue. Service revenues totaled $184.7 million for 1998, an increase of
5.2% over $175.5 million for 1997. The increase is primarily attributable to a
24.5% increase in the average number of subscribers to 345,490 for 1998 versus
277,487 for 1997 after adjusting for the sale of the Fort Myers and GA-1
markets. Substantially offsetting this increase is the loss of service revenue
of the cellular telephone systems resulting from the sale of Fort Myers and
GA-1, which approximated $21.1 million. The increase in subscribers is the
result of internal growth, which the Company attributes primarily to its strong
sales and marketing efforts. In addition to the subscriber base growth, service
revenues also increased because of a significant increase in the minutes of use
for the Company's subscribers.

      Average monthly revenue per subscriber decreased 2.5% to $44.54 for 1998
from $45.70 for 1997, which excluded incollect revenue. This modest decrease is
due to a common trend in the cellular telephone industry, where on average, new
customers use less airtime than existing subscribers. Therefore, service
revenues generally do not increase proportionately with the increase in
subscribers. In addition, the decline reflects more competitive rate plans
introduced into the Company's markets. The decrease however is below the
industry average.

      Equipment sales and installation revenue, which consists primarily of
cellular subscriber equipment sales, increased to $12.7 million for 1998 from
$10.0 million for 1997. As a percentage of total cellular revenue, equipment
sales and installation revenue increased to at 6.4% of service revenue from 5.4%
for 1997, reflecting the increased recurring revenue base as well as the ability
to obtain increased prices for our cellular equipment sold to customers.

      Operating Expenses. Engineering and technical expenses decreased slightly
by 2.1% to $14.3 million for 1997 from $14.6 million in 1997. As a percentage of
revenue, engineering and technical expenses decreased to 7.3 % of total revenue
from 7.9% for 1997. This reflects the increased costs associated with increased
minutes of usage by our subscribers offset by the expenses associated with the
markets sold which approximated $1.3 million.


                                       23
<PAGE>

      Other direct costs of services increased to $15.7 million in 1998 from
$14.7 million in 1997. As a percentage of revenue, other direct costs of service
was basically flat increasing from 7.9% in 1997 to 8.0% in 1998, reflecting the
increase in minutes of usage by our customers as they roam in other markets.
Other direct costs of service related to the Fort Myers and GA-1 markets
approximated $3.0 million.

      The cost of equipment increased 10.7% to $23.7 million for 1998 from $21.4
million for 1997, due primarily to the increase in gross subscriber activations.
Equipment sales resulted in losses of $11.0 million in 1998 versus $11.4 million
in 1997. The Company sells equipment below its costs in an effort to address
market competition and improve market share. The Company was able to reduce its
losses by obtaining better prices from its customers as well as obtaining better
prices from our suppliers.

      Selling, general and administrative expenses increased a modest 2.2% to
$55.0 million in 1998 from $53.8 million in 1997. These expenses are comprised
of (i) sales and marketing costs, (ii) customer service costs and (iii) general
and administrative expenses.

      Sales and marketing costs increased 23.4% to $19.5 million for 1998 from
$15.8 million for 1997. This increase is primarily due to an 8.0% increase in
gross subscriber activations (excluding prepaids) and the costs to acquire them
and higher advertising costs in response to market competition. As the level of
penetration increases, the sales and marketing costs associated with acquiring
additional subscribers increases. As a percentage of total revenue, sales and
marketing costs increased to 9.9% for 1998 compared to 8.5% for 1997. The
Company's cost to add a net subscriber, including loss on telephone sales,
decreased to $448 for 1997 from $469 for 1997. Sales and marketing expenses
associated with the Fort Myers and GA-1 markets approximated $1.2 million.

      Customer service costs increased 6.8% to $12.5 million for 1998 from $11.7
million for 1997. As a percentage of revenue, customer service costs amounted to
6.3% for 1998 and for 1997. The increase in actual dollars was due primarily to
an increase in license and maintenance costs for the Company's billing systems
due to the increase in the number of subscribers that receive invoices on a
monthly basis, partially offset by the expenses incurred for the Fort Myers and
GA-1 markets which approximated $1.1 million in 1997.

      General and administrative expenditures decreased 12.5% to $23.0 million
for 1998 from $26.3 million for 1997. General and administrative expenses
decreased as a percentage of total revenue to 11.7% in 1998 from 14.2% in 1997.
Payroll and its related fringe benefits were the largest line items that
reflected a decrease. General and administrative expenses attributable to the
cellular telephone systems sold in Fort Myers and GA-1 amounted to $1.8 million
in 1997. The Company continues to add more subscribers, and generates associated
revenue, general and administrative expenses should continue to decrease as a
percentage of total revenues. There can be no assurance, however, that this
forward-looking statement will not differ materially from actual results due to
unforeseen general and administrative expenses and other factors.

      Depreciation and amortization increased 19.1% to $43.6 million for 1998
from $36.6 million for 1997. This increase was primarily due to the depreciation
and amortization associated with the new carrying value of assets as a result of
the "push down" of the purchase price to PCW in October 1997. As a percentage of
revenue, depreciation and amortization increased to 22.1% for 1998 from 19.7%
compared to 1997.

      Operating income increased 1.4% to $45.0 million in 1998, from $44.4
million for 1997. This improvement in operating results is primarily due to
increases in revenue and on cost containment. The actual improvement in
operating income was negatively effected by the increase in the non-cash charges
for depreciation and amortization, which exceeded the 1997 amount, by
approximately $7.0 million.

      Net interest expense increased to $77.5 million in 1998 from $46.7 million
in 1997 primarily because of the additional borrowings incurred as a result of
the acquisition and the inclusion of interest for the debt associated with
Holdings.

      The income tax benefit for 1998 amounted to $12.8 million representing the
reduction of the accrued tax liability associated with the sale of the Ft.
Meyers and GA-1 properties, which was established as the result of purchase
accounting. The income tax benefit for 1997 approximately $1.0 million based on
the loss for the year.

      The net loss for the year ended December 31, 1998 was $47.2 million
compared to $2.8 million for the year ended December 31, 1997. The increased net
loss is a result of the additional interest expense, increased depreciation and
amortization expense and 25.3 million of extraordinary items (net of tax
benefit). These items are comprised of the write-off of deferred finance charges
and the premium associated with the early retirement of the Holdings notes and
interest paid for the early termination of the interest rate swap contracts


                                       24
<PAGE>

Price Communications Wireless and Predecessor
Year ended December 31, 1997 compared to Year ended December 31, 1996

      Revenue. Service revenues totaled $175.5 million for 1997, an increase of
16.1% over $151.1 million for 1996. This increase was due to a 29.8% increase in
the average number of subscribers to 313,042 for 1997 versus 241,255 for 1996.
The increase in subscribers is the result of internal growth, which the Company
attributes primarily to its strong sales and marketing efforts, and revenues
also increased because of a 35.3% increase in outcollect roaming revenues.

      Average monthly revenue per subscriber decreased 10.5% to $45.70 for 1997
from $52.20 for 1996. This is due to a common trend in the cellular telephone
industry, where on average, new customers use less airtime than existing
subscribers. Therefore, service revenues generally do not increase
proportionately with the increase in subscribers. In addition, the decline
reflects more competitive rate plans introduced into the Company's markets.

      Equipment sales and installation revenue, which consists primarily of
cellular subscriber equipment sales, increased to $10.0 million for 1997 from
$8.6 million for 1996. As a percentage of total cellular revenue, equipment
sales and installation revenue remained flat at 5.4% for both 1997 and 1996,
reflecting the increased recurring revenue base as well as lower cellular
equipment prices charged to customers.

      Operating Expenses. Engineering and technical expenses increased by 16.0%
to 14.6 million for 1997 from $12.6 million in 1996, due primarily to the
increase in subscribers and in cell site locations. As a percentage of revenue,
engineering and technical expenses remained flat at 7.9% for both 1997 and 1996.
This reflects the increased fixed costs associated with additional cell sites
constructed. As revenue grows the Company expects engineering and technical
expenses to decrease as a percentage of revenue due to its large component of
fixed costs. There can be no assurance, however, that this forward-looking
statement will differ materially from actual results due to unforeseen
engineering and technical expenses.

      Other direct costs of services declined to $14.7 million for 1997 from
$16.1 million in 1996. As a percentage of revenue, other direct costs of service
decreased to 7.9% in 1997 from 10.1% in 1996, reflecting the decrease in
interconnection costs as a result of the Company's renegotiations of
interconnection agreements with the local exchange carriers ("LECs") in most of
the Company's markets, offset somewhat by more competitive roaming rates for
Company's customer roaming in adjacent areas.

      The cost of equipment increased 19.1% to $21.4 million for 1997 from $17.9
million for 1996, due primarily to the increase in gross subscriber activations.
Equipment sales resulted in losses of $11.4 million in 1997 versus $9.3 million
in 1996. The Company sells equipment below its costs in an effort to address
market competition and improve market share. The Company sold more telephones
below cost in 1997 that in 1996.

      Selling, general and administrative expenses increased 14.8% to $53.8
million in 1997 from $46.9 million in 1996. These expenses are comprised of (i)
sales and marketing costs, (ii) customer service costs and (iii) general and
administrative expenses.

      Sales and marketing costs increased 15.5% to $15.8 million for 1997 from
$13.7 million for 1996. This increase is primarily due to a 13.5% increase in
gross subscriber activations and the costs to acquire them and higher
advertising costs in response to market competition. As a percentage of total
revenue, sales and marketing costs decreased to 8.5% for 1997 compared to 8.6%
for 1996. The Company's cost to add a net subscriber, including loss on
telephone sales, increased to $469 for 1997 from $407 for 1996 due primarily to
increased losses from the Company's sales of cellular telephones and an increase
in commissions.

      Customer service costs increased 23.6% to $11.7 million for 1997 from $9.4
million for 1996. As a percentage of revenue, customer service costs increased
to 6.3% for 1997 from 5.9% for 1996. The increase was due primarily to an
increase in license and maintenance costs for the Company's billing systems.

      General and administrative expenditures increased 10.8% to $26.3 million
for 1997 from $23.8 million for 1996. General and administrative expenses
decreased as a percentage of total revenue to 14.2% in 1997 from 14.9% in 1996.
As the Company continues to add more subscribers, and generates associated
revenue, general and administrative expenses should continue to decrease as a
percentage of total revenues. There can be no assurance, however, that this
forward-looking statement will not differ materially from actual results due to
unforeseen general and administrative expenses and other factors.


                                       25
<PAGE>

      Depreciation and amortization increased 46.1% to $36.6 million for 1997
from $25.0 million for 1996. This increase was primarily due to the depreciation
and amortization associated with the new carrying value of assets as a result of
the "push down" of the purchase price to the Company, recent acquisitions and
additional capital expenditures. As a percentage of revenue, depreciation and
amortization increased to 19.7% from 15.7% for 1997 compared to 1996.

      Operating income increased 7.9% to $44.4 million in 1997, from $41.2
million for 1996. This improvement in operating results is attributable
primarily to increases in revenue, which exceeded increases in operating
expenses.

      Net interest expense increased 48.3% to $46.7 million for 1997 from $31.5
million for 1996 primarily due to rate increases and additional borrowings
incurred as a result of the recent acquisition of Palmer.

      Income tax benefit was $976,000 in 1997 compared to income tax expense of
$2.7 million in 1996.

      Net loss for 1997 was $6.8 million compared to net income in 1996 of $4.7
million. The loss was due to increased interest and amortization incurred as a
result of the Merger.

Liquidity and Capital Resources

      The Company's long-term capital requirements consist of funds for capital
expenditures, acquisitions and debt service. Historically, the Company has met
its capital requirements primarily through equity contributions, long-term debt,
and to a lesser extent, operating cash flow.

      In 1998, the Company spent approximately $14.7 million for capital
expenditures. The Company expects to spend approximately $16 million for capital
expenditures for the year ended December 31, 1999. The Company expects to use
net cash provided by operating activities to fund such capital expenditures.

      In July 1997, PCW issued $175.0 million of $11.75% Senior Subordinated
Notes due July 15, 2007 with interest payable semi-annually commencing January
15, 1998. Such Notes contain covenants that restrict the payment of dividends,
incurrence of debt and sale of assets.

      In June 1998, PCW issued $525.0 million of 9.125% Senior Secured Notes due
June 15, 2002 with interest payable semi-annually commencing December 5, 1998.
These notes contain covenants that restrict the payment of dividends, incurrence
of debt and the sale of assets. These notes replaced the existing credit
facility.

      In August 1997, in connection with the Acquisition, Holdings issued
153,400 units consisting of Holdings' Notes and Warrants of PCC, in exchange for
$80.0 million. The Notes accrete at a rate of 13.5% compounded semi-annually, to
an aggregate principal amount of approximately $153.4 million by August 1, 2002.
In August 1998, the notes were redeemed at the redemption price per $1000
aggregate principal amount of $711.61. The accreted value of the notes
approximated $91.0 million. In addition, a premium of 20% of the outstanding
indebtedness or approximately $18.2 million was also paid. The redemption was
financed out of the net proceeds of a new Holdings offering of 11.25% Senior
Payable-in-Kind notes due 2008. Interest is payable semi-annually in arrears on
each February 15 and August 15. Cash interest will begin to accrue on the notes
on February 15, 2003 whereupon the interest rate will be reduced by 0.5%.
Commencing February 15, 1999 the Company may elect to pay cash interest
whereupon all future interest becomes cash pay and the interest rate will be
reduced by 0.5%.

      Accounting Policies

      For financial reporting purposes, the Company reports 100% of revenues and
expenses for the markets for which it provides cellular telephone service.
However, in several of its markets, the Company holds less than 100% of the
equity ownership. The minority stockholders' and partners' share of income or
losses in those markets are reflected in the consolidated financial statements
as "minority interest share of (income) losses," except for losses in excess of
their capital accounts and cash call provisions which are not eliminated in
consolidation. For financial reporting purposes, the Company consolidates each
subsidiary and partnership in which it has a controlling interest (greater than
50%) in each.


                                       26
<PAGE>

Year 2000 Impact

      The Company is in the process of reviewing the full impact that the Year
2000 could have on its operational and financial systems. The Company has chosen
our current billing provider to coordinate the testing of all of the operating
and financial systems that could affect the Company's operations. Several of
these systems such as the point of sale system, the prepaid calling system, wide
area network and local area network, and the general ledger system are currently
integrated into the billing system.

      The Company's current billing vendor has committed to test the compliance
of the above systems with the Year 2000 requirements by reviewing each system's
upgrade releases which these third party providers maintain will make them Year
2000 compliant. Most of these system party providers deal with other cellular
companies, which enables the Company to leverage the knowledge obtained from
servicing other cellular and telecommunications companies. The Company
anticipates that this will reduce the testing and validation time necessary for
a comprehensive review.

      In addition to the testing of third party provider systems, the current
billing provider will review their own internal operating systems to verify Year
2000 compliance. They will then test the integration of the updated Year 2000
versions with their upgraded version to ensure compliance.

      The Company, with the billing provider's guidance, has formulated its
strategy after analyzing all systems that could have an effect on our operations
and prioritizing the impact into high, medium, and low risk. The Company
estimates that the total costs of these testing and upgrading procedures will be
less than $2.0 million. However, the Company is unable to predict all of the
implications of the Year 2000 issue as it relates to its suppliers and other
entities. It is anticipated that the substantial portion of these costs will be
incurred during 1999 and will be expensed when incurred.

      The Company has investigated the possibility of establishing a contingency
plan in the event the above is not successful. Its dependence on a few key third
party providers for most companies in the industry and therefore the lack of
accessibility of alternative systems make a contingency plan impractical.

      Inflation

      The Company believes that inflation affects its business no more than it
generally affects other similar businesses.

Item 7a. Quantitative and Qualitative Disclosures About Market Risk

      The Company utilizes fixed rate debt instruments to fund its acquisitions.
Management believes that the use of fixed rate debt minimizes the Company's
exposure to market conditions and the ensuing increases and decreases that could
arise with variable rate financing. See notes to consolidated financial
statements for description and terms of long term debt.


                                       27
<PAGE>

Item 8. Financial Statements and Supplementary Data

                  See Index to Financial Statements on page 41.

Item 9. Changes in and Disagreements with Accountants on Accounting and
        Financial Disclosure

      Not Applicable. 

                                    PART III

      The information called for by Items 10, 11, 12 and 13 is incorporated
herein by reference from the following portions of the definitive proxy
statement to be filed by the Company in connection with its 1999 Meeting of
Shareholders.

<TABLE>
<CAPTION>
                                    Item                                    Incorporated from
                                    ----                                    -----------------
<S>            <C>                                             <C>
ITEM 10.      Directors and Executive Officers of the          "Directors and Executive Officers"
              Company                                          

ITEM 11.      Executive Compensation                           "Executive Compensation" and "Related
                                                               Transactions"

ITEM 12.      Security Ownership of Certain Beneficial         "Principal Shareholders" and "Security
              Owners and Management                            Ownership of Management"

ITEM 13.      Certain Relationships and Related Transactions   "Executive Compensation" and "Related
                                                                Transactions"
</TABLE>

                                     PART IV

Item 14. Exhibits, Financial Statement Schedules, and Reports on Form 8-k

(a)   (1) and (2) List of financial statements and financial statement
      schedules:

      See Index to Financial Statements on page 41.

      (Schedules other than those listed are omitted for the reason that they
      are not required or are not applicable or the required information is
      shown in the financial statements or notes thereto.)

      (3) Exhibits

      See Exhibit Index at page E-1, which is incorporated herein by reference.

(b)   Reports on Form 8-K.

      None.


                                       28
<PAGE>

                   INDEX TO CONSOLIDATED FINANCIAL STATEMENTS

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

                        CONSOLIDATED FINANCIAL STATEMENTS

<TABLE>
<S>                                                                                                                            <C>
Auditor's  Report .........................................................................................................     F-1
Consolidated Balance Sheets at December 31, 1998 and 1997 .................................................................     F-2
Consolidated Statements of Operations and Comprehensive Income for the Years Ended December 31, 1998, 1997 and 1996 .......     F-3
Consolidated Statements of Cash Flows for the Years Ended December 31, 1998, 1997 and 1996 ................................     F-4
Consolidated Statements of Shareholders' Equity for the Years Ended December 31, 1998, 1997 and 1996 ......................     F-5
Notes to Consolidated Financial Statements ................................................................................     F-6

                                        PALMER WIRELESS, INC. AND SUBSIDIARIES
                                          CONSOLIDATED FINANCIAL STATEMENTS
Auditors' Reports .........................................................................................................     F-20
Consolidated Statements of Operations for the Nine Months Ended September 30, 1997 and for the
   Year Ended December 31, 1996 ...........................................................................................     F-22
Consolidated Statements of Stockholders' Equity for the Nine Months Ended September 30, 1997 and
   for the Year Ended December 31, 1996 ...................................................................................     F-23
Consolidated Statements of Cash Flows for the Nine Months Ended September 30, 1997 and for the Year
   Ended December 31, 1996 ................................................................................................     F-24
Notes to Consolidated Financial Statements ................................................................................     F-26
Price Communications Corporation and Subsidiaries Financial Statement Schedules
Schedule No                                                                                                                 
I. Condensed Financial Information of Registrant ..........................................................................     F-33
II. Valuation and Qualifying Accounts .....................................................................................     F-37
</TABLE>


                                       29
<PAGE>

                    REPORT OF INDEPENDENT PUBLIC ACCOUNTANTS

To the Board of Directors and Shareholders of
Price Communications Corporation:

      We have audited the accompanying consolidated balance sheets of Price
Communications Corporation (a New York Corporation) and subsidiaries as of
December 31, 1998 and 1997, and the related consolidated statements of
operations and comprehensive income, shareholders' equity and cash flows for
each of the three years in the period ended December 31, 1998. These
consolidated financial statements and the schedules referred to below are the
responsibility of the Company's management. Our responsibility is to express an
opinion on these consolidated financial statements and schedules based on our
audits.

      We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.

      In our opinion, the financial statements referred to above present fairly,
in all material respects, the financial position of Price Communications
Corporation and subsidiaries as of December 31, 1998 and 1997, and the results
of their operations and their cash flows for each of the three years in the
period ended December 31, 1998, in conformity with generally accepted accounting
principles.

      Our audit was made for the purpose of forming an opinion on the basic
financial statements taken as a whole. The schedules listed in the index to
consolidated financial statements are presented for purposes of complying with
the Securities and Exchange Commission's rules and are not part of the basic
financial statements. These schedules have been subjected to the auditing
procedures applied in our audits of the basic financial statements and, in our
opinion, fairly state in all material respects the financial data required to be
set forth therein in relation to the basic financial statements taken as a
whole.


                                        /S/ ARTHUR ANDERSEN LLP

New York, New York
March 3, 1999


                                      F-1
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

                           CONSOLIDATED BALANCE SHEETS

                           DECEMBER 31, 1998 AND 1997
                       ($ in thousands except share data)

<TABLE>
<CAPTION>
                                                                                                              1998           1997
                                                                                                              ----           ----
<S>                                                                                                       <C>             <C>       
Current assets:
  Cash and cash equivalents ..........................................................................    $   204,999     $   29,451
  Accounts receivable, net of allowance for doubtful accounts of $1,596 in 1998 and $818 in 1997 .....         20,509         15,951
  Receivables from other cellular carriers ...........................................................          2,282          3,902
    Available for sale securities ....................................................................          5,608         22,849
  Inventory ..........................................................................................          3,940          1,280
  Deferred income taxes ..............................................................................          1,383          5,402
  Prepaid expenses and other current assets ..........................................................            521          1,114
                                                                                                          -----------     ----------
    Total current assets .............................................................................        239,242         79,949
                                                                                                          -----------     ----------
Property and equipment:
  Land and improvements ..............................................................................          6,767          6,438
  Buildings and improvements .........................................................................          8,831          8,834
  Equipment, communication systems and furnishings ...................................................        153,673        140,381
                                                                                                          -----------     ----------
                                                                                                              169,271        155,653
  Less accumulated depreciation ......................................................................         24,376          4,389
                                                                                                          -----------     ----------
    Net property and equipment .......................................................................        144,895        151,264
Licenses, net of accumulated amortization of $29,117 in 1998 and $6,016 in 1997 ......................        876,952        918,488
Other intangible and other assets, less accumulated amortization of $1,671 in 1998 and $818 in 1997...         26,563         23,907
                                                                                                          -----------     ----------
    Total assets .....................................................................................    $ 1,287,652     $1,173,608
                                                                                                          ===========     ==========

Current liabilities:
  Current installments of long-term debt .............................................................    $        --     $    2,812
  Accounts payable and accrued expenses ..............................................................         13,168         14,477
  Accrued interest payable ...........................................................................         11,779         11,361
  Accrued salaries and employee benefits .............................................................          3,256          2,977
  Deferred revenue ...................................................................................          5,535          3,755
  Customer deposits ..................................................................................            921            602
  Deferred income taxes ..............................................................................          1,655          1,156
  Other current liabilities ..........................................................................         12,168         18,463
                                                                                                          -----------     ----------
    Total current liabilities ........................................................................         48,482         55,603
Long-term debt, excluding current installments .......................................................        909,432        690,300
Accrued income taxes long-term .......................................................................         25,434         50,491
Deferred income taxes ................................................................................        290,370        308,901
Commitments and contingencies
Minority interests in cellular licenses ..............................................................          9,530          7,352
Redeemable preferred stock, Series A, par value $.01 per share; 728,133 shares authorized and
outstanding ..........................................................................................             25             25
Redeemable preferred stock, Series B, par value $.01 per share; 364,066 shares authorized and
outstanding ..........................................................................................             --             10
Shareholders' equity:
  Preferred stock, par value $.01 per share; authorized 18,907,801 shares; no
    shares outstanding................................................................................             --             --
  Common stock, par value $.01; authorized 60,000,000 shares; outstanding 27,111,751 
    shares in 1998 and 6,994,435 shares in 1997 ......................................................            218             70
  Additional paid-in-capital .........................................................................         (5,869)         9,930
  Unrealized gain on marketable equity securities, net of tax effect .................................          2,836          2,148
  Retained earnings ..................................................................................          7,194         48,778
                                                                                                          -----------     ----------
    Total shareholders' equity .......................................................................          4,379         60,926
                                                                                                          -----------     ----------
    Total liabilities and shareholders' equity .......................................................    $ 1,287,652     $1,173,608
                                                                                                          ===========     ==========
</TABLE>

          See accompanying notes to consolidated financial statements.


                                      F-2
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

         CONSOLIDATED STATEMENTS OF OPERATIONS AND COMPREHENSIVE INCOME

              FOR THE YEARS ENDED DECEMBER 31, 1998, 1997 AND 1996
                     ($ in thousands, except per share data)

<TABLE>
<CAPTION>
                                                                                     1998               1997               1996
                                                                                 ------------       ------------       ------------
<S>                                                                              <C>                <C>                         <C>
Revenue:
     Cellular operations:
          Service .........................................................      $    184,652       $     41,365       $         --
          Equipment sales and installation ................................            12,677              2,348                 --
     Net media revenue ....................................................                --                 --              2,962
                                                                                 ------------       ------------       ------------
               Total revenue ..............................................           197,329             43,713              2,962
Operating expenses:
     Engineering, technical and other direct ..............................            30,022              5,978                 --
     Cost of equipment ....................................................            23,710              5,259                 --
     Media operating expenses .............................................                --                 --              2,233
     Selling, general and administrative ..................................            59,193             16,750              2,373
     Depreciation and amortization ........................................            43,625             11,107                467
                                                                                 ------------       ------------       ------------
               Total operating expenses ...................................           156,550             39,094              5,073
                                                                                 ------------       ------------       ------------
Operating income (loss) ...................................................            40,779              4,619             (2,111)
                                                                                 ------------       ------------       ------------
Other income (expense)
     Interest income ......................................................             6,194              4,378              4,583
     Interest expense .....................................................           (83,120)           (24,441)              (216)
                                                                                 ------------       ------------       ------------
          Interest expense, net ...........................................           (76,926)           (20,063)             4,367
     Other income .........................................................            15,279              1,400             92,995
                                                                                 ------------       ------------       ------------
               Total other income (expense) ...............................           (61,647)           (18,663)            97,362
                                                                                 ------------       ------------       ------------
Income (loss) before minority interest and income taxes ...................           (20,868)           (14,044)            95,251
Minority interest .........................................................            (2,178)              (414)                --
                                                                                 ------------       ------------       ------------
Income (loss) before income taxes .........................................           (23,046)           (14,458)            95,251
Income tax benefit (expense) ..............................................             8,523              5,509            (24,584)
                                                                                 ------------       ------------       ------------
Income (loss) before extraordinary item ...................................           (14,523)            (8,949)            70,667
Extraordinary item -loss on early extinguishment of debt (net of
  income tax benefit of $15,893) ..........................................           (27,061)                --                 --
                                                                                 ------------       ------------       ------------
Net income (loss) .........................................................      $    (41,584)      $     (8,949)      $     70,667
                                                                                 ------------       ------------       ------------
Other comprehensive income, net of tax
          Unrealized gains (losses) on available for sale securities ......             2,836                211              1,937
          Reclassification adjustment .....................................            (2,148)                --                 --
                                                                                 ------------       ------------       ------------

Comprehensive income (loss) ...............................................      $    (40,896)      $     (8,738)      $     72,604
                                                                                 ============       ============       ============
Per share data:
     Basic (loss) earnings per share ......................................      $      (1.49)      $       (.29)      $       1.54
     Weighted average shares outstanding ..................................        27,953,000         30,665,000         45,811,000
     Diluted (loss) earnings per share ....................................      $      (1.49)      $       (.29)      $       1.53
     Weighted average shares outstanding ..................................        27,953,000         30,665,000         46,328,000
</TABLE>

          See accompanying notes to consolidated financial statements.


                                      F-3
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

                      CONSOLIDATED STATEMENTS OF CASH FLOWS

              FOR THE YEARS ENDED DECEMBER 31, 1998, 1997 AND 1996
                                ($ in thousands)

<TABLE>
<CAPTION>
                                                                                             1998            1997            1996
                                                                                          ---------       ---------       ---------
<S>                                                                                       <C>             <C>             <C>      
Cash Flows From Operating Activities:
Net income (loss) ..................................................................      $ (41,584)      $  (8,949)      $  70,667
                                                                                          ---------       ---------       ---------
Adjustments to reconcile net income to net cash provided by (used in)
   Operating activities:
     Deprecation and amortization ..................................................         45,830          11,107             467
     Minority interest share of income .............................................          2,178             414              --
     Deferred income taxes .........................................................         (8,945)         (2,505)             --
     Interest deferred and added to long-term debt .................................          9,432           4,400              --
     (Gain) loss on sale of investments ............................................        (15,659)            791           1,794
     Extraordinary item ............................................................         42,954              --              --
     (Increase) decrease in accounts receivable ....................................         (4,558)            (70)          3,191
     (Increase) decrease in other current assets ...................................         (1,040)            936             392
     (Decrease) increase in accounts payable and accrued expenses ..................         (1,309)          1,602            (937)
     Increase (decrease) in accrued interest payable ...............................            418           9,394            (510)
     (Decrease) increase in other current liabilities ..............................         (2,217)         (8,153)             53
     Increase (decrease) in deferred revenue .......................................          1,780          (1,046)             --
     Gain on sale of properties, net ...............................................             --              --         (94,998)
     (Purchase) of trading securities, net .........................................             --              --          (4,601)
     (Decrease) in accrued income tax long-term ....................................        (15,843)         (2,675)             --
     Other .........................................................................            929           1,205             334
                                                                                          ---------       ---------       ---------
          Total adjustments ........................................................         53,950          15,400         (94,815)
                                                                                          ---------       ---------       ---------
          Net cash provided by (used in) operating activities ......................         12,366           6,451         (24,148)
                                                                                          ---------       ---------       ---------
Cash Flows From Investing Activities:
Capital expenditures ...............................................................        (14,725)        (14,515)           (137)
Acquisition of cellular operation ..................................................          2,000        (497,856)             --
Proceeds from sales of businesses and equipment ....................................             --         193,799         155,706
Purchase of available-for-sale securities and long-term investments ................        (10,401)         (2,010)        (16,570)
Proceeds from sale of available-for-sale securities and long-term investments ......         44,487           8,097              --
Other ..............................................................................             --             (92)             --
                                                                                          ---------       ---------       ---------
          Net cash provided by (used in) investing activities ......................         21,361        (312,577)        138,999
                                                                                          ---------       ---------       ---------
Cash Flows From Financing Activities:
Repayment of long-term debt ........................................................       (518,112)       (385,000)        (28,000)
Proceeds from long-term debt .......................................................        725,000         695,712              --
Costs associated with early extinguishment of debt .................................        (28,080)             --              --
Payment of debt issuance costs .....................................................        (20,185)        (19,412)             --
Paid in kind preferred stock dividends .............................................             --          (1,176)             --
Issuance of warrants ...............................................................             --           4,288              --
Issuance of preferred stock ........................................................             --              35              --
Issuance of common stock ...........................................................             --           6,047              --
Repurchase of paid in kind preferred stock .........................................             --         (28,225)             --
Repurchase of Company common stock .................................................        (17,412)        (20,241)         (5,103)
Exercise of stock options and warrants .............................................            610             192             402
                                                                                          ---------       ---------       ---------
          Net cash provided by (used in) financing activities ......................        141,821         252,220         (32,701)
                                                                                          ---------       ---------       ---------
          Net increase (decrease) in cash and cash equivalents .....................        175,548         (53,906)         82,150
Cash and Cash Equivalents, beginning of year .......................................         29,451          83,357           1,207
                                                                                          ---------       ---------       ---------
Cash and Cash Equivalents, end of year .............................................      $ 204,999       $  29,451       $  83,357
                                                                                          =========       =========       =========
</TABLE>

          See accompanying notes to consolidated Financial statements.


                                      F-4
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

                 CONSOLIDATED STATEMENTS OF SHAREHOLDERS' EQUITY

              FOR THE YEARS ENDED DECEMBER 31, 1998, 1997 AND 1996
                       ($ and share amounts in thousands)

<TABLE>
<CAPTION>
                                                                                                 Unrealized
                                                                                                    Gain
                                        Preferred Stock            Common Stock                 on Marketable
                                    -----------------------     -----------------                  Equity
                                    Number                      Number              Additional   Securities,
                                      of                          of                  Paid-in       Net of     Retained
                                    Shares            Value     Shares      Value     Capital     Tax Effect   Earnings       Total
                                    ------            -----     ------      -----     -------     ----------   --------       -----
<S>                                 <C>               <C>       <C>        <C>       <C>              <C>     <C>         <C>      
Balance, December 31, 1995 ......       --         $    --      9,580      $   96     $16,935      $   --     $ 23,845     $ 40,876
  Net income ....................       --              --         --          --          --          --       70,667       70,667
  Net unrealized gain on                                                                                      
    marketable equity securities,                                                                             
    net of tax effect ...........       --              --         --          --          --       1,937           --        1,937
  Purchase and retirement of                                                                                
    Common stock ................       --              --       (644)         (7)     (5,096)         --           --       (5,103)
  Stock options exercised .......       --              --        103           1         401          --           --          402
                                    ------         -------     ------      ------     -------      ------      -------     --------
Balance, December 31, 1996 ......       --              --      9,039          90      12,240       1,937       94,512      108,779
  Net (loss) ....................       --              --         --          --          --          --       (8,949)      (8,949)
  Change in unrealized gain on                                                                                
    Marketable equity securities,                                                                             
    net of tax effect ...........       --              --         --          --          --         211           --          211
  Purchase and retirement of                                                                                  
    Common stock ................       --              --     (2,468)        (25)     (6,674)         --      (13,542)     (20,241)
  Exchange of preferred stock for                                                                             
    Common stock ................    1,129          28,225     (2,292)        (23)     (6,140)                 (22,062)          0
  Purchase of preferred stock ...   (1,129)        (28,225)        --          --          --          --           --      (28,225)
  Dividends on preferred stock ..       --              --         --          --          --          --       (1,176)      (1,176)
  Stock options exercised .......       --              --        456           5         192          --           (5)         192
  Issuance of common stock ......       --              --        750           8       6,039          --           --        6,047
  Issuance of warrants ..........       --              --         --          --       4,288          --           --        4,288
  Exercise of warrants ..........       --              --         78           1          (1)         --           --           --
  Five-for-four stock split .....       --              --      1,431          14         (14)         --           --           --
                                    ------         -------     ------      ------     -------      ------      -------     --------
Balance, December 31, 1997 ......       --              --      6,994          70       9,930       2,148       48,778       60,926
   Net (loss) ...................       --              --         --          --          --          --      (41,584)     (41,584)
  Change in unrealized gain on                                                                                
    Marketable equity securities,                                                                             
    Net of tax effect ...........       --              --         --          --          --         688           --          688
Purchase and retirement of                                                                                    
    Common stock ................       --              --     (2,249)        (22)    (17,390)         --           --      (17,412)
Exchange of preferred stock for                                                                               
    Common stock ................       --              --        411           4           6          --           --           10
  Stock options exercised .......       --              --        189           2         608          --           --          610
  Tax benefit of exercise of                                                                                  
    Stock options ...............       --              --         --          --         641          --           --          641
  Issuance of common stock for                                                                                
    Payment of bonus ............       --              --         62           1         499          --           --          500
  Issuance of warrants ..........       --              --        626           6          (6)         --           --           --
  Stock splits ..................       --              --     21,079         157        (157)         --           --           --
                                    ------         -------     ------      ------     -------      ------      -------     --------
Balance, December 31, 1998 ......       --         $    --     27,112      $  218     $(5,869)     $2,836      $ 7,194     $  4,379
                                    ======         =======     ======      ======     =======      ======      =======     ========
</TABLE>

          See accompanying notes to consolidated financial statements.


                                      F-5
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS

1. Acquisition

      Price Communications Corporation ("Price" or the "Company") owns 100% of
Price Communications Cellular, Inc., which owns 100% of Price Communications
Cellular Holdings, Inc. ("Holdings"), which owns 100% of Price Communications
Wireless, Inc. ("PCW"). In May 1997, Price and PCW entered into an Agreement and
Plan of Merger (the "Merger Agreement") with Palmer Wireless, Inc. ("Palmer").
The Merger Agreement provided, among other things, for the merger of PCW with
and into Palmer, with Palmer as the surviving corporation (the "Merger"). In
October 1997, the Merger was consummated and Palmer changed its name to "Price
Communications, Wireless, Inc." Pursuant to the Merger Agreement, Price acquired
each issued and outstanding share of common stock of Palmer for a purchase price
of $17.50 per share in cash and purchased outstanding options and rights under
employee and director stock purchase plans for an aggregate price of
approximately $486.4 million. In addition, as a result of the Merger, PCW
assumed all outstanding indebtedness of Palmer of approximately $378.0 million.
The aggregate purchase price for Palmer (including transaction fees and
expenses) was approximately $880.0 million. PCW refinanced all of the Palmer
existing indebtedness concurrently with the consummation of the Merger.

      In June 1997, PCW entered into an agreement to sell Palmer's Fort Myers,
Florida MSA as part of the financing of the Merger (the "Fort Myers Sale"). In
October 1997, the Fort Myers Sale was consummated, and generated proceeds to the
Company of approximately $166.0 million. The proceeds of the Fort Myers Sale
were used to fund a portion of the acquisition of Palmer. Accordingly, no gain
or loss was recognized on the Fort Myers Sale.

      Also in connection with the Merger, on October 21, 1997, Price and PCW
entered into an Asset Purchase Agreement which provided for the sale by PCW of
substantially all of the assets used in the operation of the non-wireline
cellular telephone system serving the Georgia Whitfield Rural Service Area
("Georgia-1"), including the FCC licenses to operate Georgia-1 (the "Georgia
Sale"). The Georgia Sale was consummated on December 30, 1997 for $24.2 million.
In January 1998, the proceeds from the Georgia Sale were used to retire a
portion of the debt used to fund a portion of the Palmer acquisition.
Accordingly, no gain or loss was recognized on the Georgia Sale.

      In order to fund the Merger and pay related fees and expenses, in July
1997, PCW issued $175.0 million aggregate principal amount of 11.75% Senior
Subordinated Notes due 2007 and entered into a syndicated senior loan facility
providing for term loan borrowings in the aggregate principal amount of
approximately $325.0 million and revolving borrowings of $200.0 million. In
October 1997, PCW borrowed all term loans available thereunder and approximately
$120.0 million of revolving loans. In August 1997, Holdings issued 153,400
units, consisting of notes and warrants of the Company, in exchange for $80.0
million. The remaining acquisition price of Palmer was funded through a $44.0
million equity contribution by the Company.

      The acquisition of Palmer was accounted for under the purchase method of
accounting. Accordingly, the results of operations of PCW are included in the
consolidated financial statements since the date of acquisition. The
consolidated financial statements as of December 31, 1997 and from the
acquisition date through December 31, 1997 reflected a preliminary allocation of
the purchase price to the assets acquired and liabilities assumed. Additional
purchase liabilities recorded include approximately $6.5 million for severance
and related costs and $6.0 million for costs associated with the shutdown of
certain acquired facilities. The preliminary allocation of the purchase price
resulted in licenses of approximately $924.5 million on the balance sheet, as of
December 31, 1997, which are being amortized on a straight-line basis over a
period of 40 years. During 1998, the purchase price allocation was finalized and
approximately $2.3 million of unused purchase accounting reserves accrued in
1997 were reversed against the licenses. In addition, $2.0 million was received
in 1998 from an escrow deposit made in 1997, which further reduced the value of
the licenses in 1998.


                                      F-6
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

      The following unaudited pro forma condensed consolidated financial
information was prepared assuming (i) Palmer was acquired on January 1, 1996,
(ii) Palmer's acquisition of the Georgia--1 RSA on June 20, 1996, the Georgia--6
RSA on July 5, 1996 and the Georgia-13 RSA on January 31, 1997 occurred on
January 1, 1996 and (iii) the Fort Myers Sale and Georgia Sale occurred on
January 1, 1996.

      The pro forma results may change as purchase price allocations change. Pro
forma information is presented for comparative purposes only and does not
purport to be indicative of the results which could have been achieved had this
acquisition occurred as of January 1, 1996, nor does it purport to be indicative
of results that may be achieved in the future.

                                                              Unaudited
                                                              Pro Forma
                                                       Year Ended December 31,
                                                       -----------------------
                                                           ($ in thousands)
                                                           ----------------
                                                       1997               1996
                                                       ----               ----
     Total Revenue ........................         $ 161,468          $ 148,605
                                                    ---------          ---------
     Income (Loss) Before Income Taxes ....         $ (52,009)         $  40,722
                                                    ---------          ---------
     Net Income (Loss) ....................         $ (44,008)         $  21,772
                                                    ---------          ---------
     Basic earnings (loss) per share ......         $   (1.43)         $    0.48
                                                    ---------          ---------
     Diluted earnings (loss) per share ....         $   (1.43)         $    0.47
                                                    ---------          ---------

2. Operations

      The Company has majority ownership in corporations and partnerships which
operate the non-wireline cellular telephone systems in eight Metropolitan
Statistical Areas ("MSA") in three states: Florida (one), Georgia (five) and
Alabama (two). The Company's ownership percentages in these entities range from
approximately 78 percent to 100 percent. The Company owns directly and operates
eight non-wireline cellular telephone systems in Rural Service Areas ("RSA") in
Georgia (seven) and Alabama (one).

3. Summary of Significant Accounting Policies

      Basis of Presentation

      The consolidated financial statements include the accounts of Price and
its subsidiaries. All significant intercompany balances and transactions have
been eliminated in the consolidated financial statements.

      Certain prior year amounts have been reclassified to conform to current
year presentation.

      Estimates

      The preparation of financial statements in conformity with generally
accepted accounting principles requires management to make estimates and
assumptions that affect the amounts reported in the financial statements and
accompanying notes. Actual results could differ from these estimates.

      Cash and Cash Equivalents

      The Company considers all highly liquid debt instruments, including
treasury bills, purchased with maturities of three months or less at the time of
purchase to be cash equivalents.

      Available for Sale Securities

      At December 31, 1998 and 1997, all of the Company's investment securities
were marketable equity securities classified as "Available-for-Sale Securities"
under the provisions of Statement of Financial Accounting Standards No. 115,
"Accounting for Certain Investments in Debt and Equity Securities".


                                      F-7
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

Unrealized holding gains and losses for Available-for-Sale Securities are
excluded from earnings and reported, net of taxes, as a separate component of
shareholders' equity.

      Inventory

      Inventory consisting primarily of cellular telephones and telephone parts
is stated at the lower of cost or market. Cost is determined using the first-in,
first-out (FIFO) method.

      Property and Equipment

      Property and equipment are stated at cost. The cost of additions and
improvements are capitalized while maintenance and repairs are charged to
expense when incurred. Depreciation is provided principally by the straight-line
method over the estimated useful lives, ranging from 5 to 20 years for buildings
and improvements and 5 to 10 years for equipment, communications systems and
furnishings.

      Acquisitions and Licenses

      The cost of acquired companies is allocated first to the identifiable
assets, including licenses, based on the fair market value of such assets at the
date of acquisition. The excess of the total consideration over the amounts
assigned to identifiable assets is recorded as goodwill. Licenses and goodwill
are amortized on a straight-line basis over a 40-year period.

      Subsequent to the acquisition of the licenses, the Company continually
evaluates whether later events and circumstances have occurred that indicate the
remaining estimated useful life of licenses might warrant revision or that the
remaining balance of the license rights may not be recoverable. The Company
utilizes projected undiscounted cash flows over the remaining life of the
licenses and sales of comparable businesses to evaluate the recorded value of
licenses. The assessment of the recoverability of the remaining balance of the
license rights will be impacted if projected cash flows are not achieved.

      Other Intangible Assets

      Other intangible assets consist principally of deferred financing costs.
These costs are being amortized by the straight-line method over the lives of
the related debt agreements, which range from 5 to 10 years.

      Interest Rate Swap Agreements

      The differential to be paid or received in connection with interest rate
swap agreements is accrued as interest rates change and is recognized over the
life of the agreements.

      Revenue Recognition

      Service revenue from cellular operations includes local subscriber revenue
and outcollect roaming revenue.

      Local subscriber revenue is earned by providing access to the cellular
network ("access revenue") or, as applicable, for usage of the cellular network
("airtime revenue"). Access revenue is billed one month in advance and is
recognized when earned. Airtime revenue is recognized when the service is
rendered.

      Outcollect roaming revenue represents revenue earned for usage of its
cellular network by subscribers of other cellular carriers. Outcollect roaming
revenue is recognized when the services are rendered.

      Equipment sales and installation revenues are recognized upon delivery to
the customer or installation of the equipment.


                                      F-8
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

      Operating Expenses - Engineering, Technical and Other Direct

      Engineering, technical and other direct operating expenses represent
certain costs of providing cellular telephone services to customers. These costs
include incollect roaming expense. Incollect roaming expense is the result of
the Company's subscribers using cellular networks of other cellular carriers.
Incollect roaming revenue, collected from the Company's subscribers, is netted
against the incollect roaming expense to determine net incollect roaming
expense.

      Comprehensive Income

      In June 1997, the Financial Accounting Standards Board issued Statement of
Accounting Standards No. 130 "Reporting Comprehensive Income" which is effective
for fiscal years beginning after December 15, 1997. Comprehensive income is the
total of net income (loss) and all other nonowner changes in a given period.
Reclassification of prior year's financial statements is required.

      Per Share Data

      In 1997, the Financial Accounting Standards Board issued Statement No.
128, "Earnings Per Share". SFAS No. 128 replaced the calculation of primary and
fully diluted earnings per share with basic and diluted earnings per share.
Basic earnings per share exclude the dilutive effects of options, warrants and
convertible securities. Diluted earnings per share gives effect to all dilutive
securities that were outstanding during the period. All earnings per share
amounts have been presented or restated to conform to the SFAS No. 128
requirements. The only difference between basic and diluted earnings per share
of the Company is the effect of dilutive stock options and warrants.

      Fair Market Value of Stock Options

      During 1996, Statement of Financial Accounting Standards No. 123
"Accounting for Stock-Based Compensation" ("SFAS 123") became effective. SFAS
123 requires that companies either (1) record, as compensation expense, the fair
market value, as defined, of stock options issued to employees, or (2) if the
Company elects to not record the fair market value of stock options granted as
compensation expense, to disclose the pro forma impact on net income and
earnings per share as if such compensation expense was recorded. The Company has
elected to adopt the disclosure requirements.

      Income Taxes

      The Company accounts for income taxes in accordance with the provisions of
Statement of Financial Accounting Standards No. 109, "Accounting for Income
Taxes" ("SFAS 109"). Under the asset and liability method of SFAS 109, deferred
tax assets and liabilities are recognized for the future tax consequences
attributable to differences between the financial statement carrying amounts of
existing assets and liabilities and their respective tax bases. Deferred tax
assets and liabilities are measured using enacted tax rates expected to apply to
taxable income in the years in which those temporary differences are expected to
be recovered or settled.

      Fair Value of Financial Instruments

      Fair value estimates, methods and assumptions used to estimate the fair
value of financial instruments are set forth below:

      For cash and cash equivalents, trade accounts receivable, receivables from
other cellular carriers, notes payable, accounts payable and accrued expenses,
the carrying value approximates fair value due to the short-term nature of those
instruments. Investment securities are recorded at fair value.

      Rates currently available for long-term debt with similar terms and
remaining maturities are used to discount the future cash flows to estimate the
fair value of long-term debt.


                                      F-9
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

      Fair value estimates are made as of a specific point in time, based upon
the relevant market information about the financial instruments. For financial
instruments where no market exists for fair value, estimates are based on
judgments regarding current conditions and other factors. These estimates are
subjective in nature and involve uncertainties and matters of judgment and,
therefore, cannot be determined with precision. Changes in assumptions could
significantly affect the estimates.

      Impact of new accounting pronouncements

      In June 1998, the Financial Accounting Standards Board issued Statement of
Financial Accounting Standards No. 133 ("Accounting for Derivative Instruments
and Hedging Activities"). This statement establishes accounting and reporting
standards requiring that all derivative instruments (including certain
derivative instruments embedded in other contracts) be recorded on the balance
sheet as an asset or a liability and measured at its fair value. This statement
requires that changes in the derivatives fair value be recognized currently in
earnings unless specific hedge accounting criteria are met. This statement is
effective for fiscal years beginning after June 15, 1999, but can be adopted
earlier. Management has not yet determined the timing of or method to be used in
adopting this statement. Management does not believe at this time that such
adoption would have a material impact on its consolidated financial statements.

4. Dispositions

      On February 2, 1996, the Company sold substantially all of the assets,
except cash and accounts receivable, together with certain liabilities, of its
three NBC affiliated television stations, for approximately $40.7 million in
cash. The Company recognized a pre-tax gain of approximately $29.4 million.

      On March 1, 1996, the Company sold substantially all of the assets except
cash and accounts receivable, together with certain liabilities of WHTM-TV, its
ABC affiliated television station serving the Harrisburg-Lancaster-Lebanon-York,
Pennsylvania television market, for $115.0 million in cash. The Company
recognized a pre-tax gain of approximately $65.6 million.

      The gains and losses on the dispositions outlined above have been included
in other (income) expense, net on the Company's Consolidated Statements of
Operations and Comprehensive Income.

5. Other Assets

      Included in other assets are investments in notes receivable, which
include the following:

      During 1996, the Company loaned $1.0 million to the Hamilton Group LLC
("Hamilton") in the form of a Promissory Note bearing interest at the rate of 6%
and payable on December 31, 1999. The maturity date is extendable at the Maker's
option until December 31, 2001. A Director of the Company is a participant in
Hamilton. During 1997, the Company set up a reserve for the full amount of this
note.

      During 1994, in connection with the sale of Eimar Realty Corporation, the
Company received a note from the buyer, TLM Corporation (a former subsidiary of
the Company), in the amount of $540,000. The note bears interest at the rate of
5% per annum, payable quarterly, with principal payable on May 20, 1998. During
the year ended December 31, 1998 the Company received the full proceeds of the
note.

      In connection with the sale in 1987 of seven radio stations to Fairmont
Communications Corporation ("Fairmont") for an aggregate sales price of $120.0
million, the Company loaned $50.0 million to Fairmont (the "Fairmont Notes") and
acquired a 27% equity interest in Fairmont. The Fairmont Notes were issued in
three series of 12.5% increasing rate subordinated notes due in 1992, extendible
at Fairmont's option to 1994. Interest on the notes was payable quarterly in
cash or additional notes at Fairmont's election.

      During 1992, Fairmont filed for voluntary relief under Chapter 11 of the
U.S. Bankruptcy Code. Accordingly, the Company wrote off its equity interest in
Fairmont and the Fairmont Notes.


                                      F-10
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

      During 1993, the United States Bankruptcy Court for the Southern District
of New York confirmed the Chapter 11 Plan of Reorganization (the "Fairmont
Plan") for Fairmont and its subsidiaries. Essentially, the Fairmont Plan
provided for the orderly liquidation of the assets of Fairmont and its
subsidiaries, and the distribution of the proceeds derived therefrom according
to the relative priorities of the parties asserting interests therein. In 1998,
1997 and 1996 the Company received net cash payments totaling approximately
$225,000, $250,000 and $63,000 from the proceeds of the liquidation of Fairmont,
respectively. This amount has been treated as income and included in other
income (expense) on the Company's Consolidated Statements of Operations and
Comprehensive Income.

6. Investment in Partially Owned Companies

      On December 21, 1995, the Company acquired warrants for $8.4 million to
purchase approximately 1.8 million shares of PriCellular Corporation's
("PriCellular") Class B Common Stock. During 1996, the Company purchased
1,726,250 shares of PriCellular Class A Common Stock for approximately $13.1
million. During 1997, the Company sold 640,500 of these shares for approximately
$5.5 million and recognized a gain of approximately $409,000. During 1998,
PriCellular was sold to American Cellular Corporation. The Company's warrants
and remaining Class A Common Stock were redeemed at $14.00 per share and in the
case of the Warrants net of the exercise price of $5.42 per warrant. The gains
on these transactions ($15.2 million) are included in Other income (expense) in
the Consolidated Statements of Operations and Comprehensive Income.

      The President of the Company was a director and Chairman of PriCellular.

7. Other Current Liabilities

      Other current liabilities consist of:

                                                               December 31,
                                                               ------------
                                                             ($ in thousands)
                                                             ----------------
                                                            1998           1997
                                                            ----           ----
     Accrued telecommunication expenses ..........        $ 1,861        $ 2,176
     Accrued local taxes .........................          1,368          3,973
     Accrued severance payments ..................             --          6,155
     Accrued shutdown and consolidation costs
          of certain acquired facilities .........             --          3,818
     Miscellaneous accruals ......................          8,939          2.341
                                                          -------        -------
                                                          $12,168        $18,463
                                                          =======        =======

8. Long-Term Debt

      Long-term debt consists of the following:

<TABLE>
<CAPTION>
                                                                                 December 31,
                                                                                 ------------
                                                                               ($ in thousands)
                                                                               ----------------
                                                                            1998               1997
                                                                            ----               ----
<S>                                                                       <C>                <C>     
     Credit Agreement ............................................        $     --           $438,000
     11.75% Senior Subordinated Notes ............................         175,000(b)         175,000(b)
     13.5% Senior Secured Discount Notes .........................              --             80,112(c)
     9.125% Senior Secured Notes .................................         525,000(d)              --
     11.25% Senior Exchangeable Payable-in-Kind Notes ............         209,432(e)              --
                                                                          --------           --------
                                                                           909,432            693,112
     Less current installments ...................................              --              2,812
                                                                          --------           --------
     Long-term debt, excluding current installments ..............        $909,432           $690,300
                                                                          ========           ========
</TABLE>


                                      F-11
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

(a)   In October 1997, PCW entered into a credit agreement ("Credit Agreement")
      with a syndicate of banks, financial institutions and other "accredited
      investors" providing for loans of up to $525.0 million. The Credit
      Agreement included a $325.0 million term loan facility and a $200.0
      million revolving credit facility. The term loan facility was composed of
      tranche A loans of up to $100.0 million, which were to mature on September
      30, 2005, and tranche B loans of up to $225.0 million, which were to
      mature on September 30, 2006. The revolving credit facility was to
      terminate on September 30, 2006. The Credit Agreement bore interest at the
      alternate base rate, as defined in the Credit Agreement, or at the reserve
      adjusted Euro-Dollar rate plus, in each case, applicable margins of (i) in
      the case of tranche A term loans and revolving loans (x) 2.5% for
      Euro-Dollar rate loans and (y) 1.5% for base rate loans and (ii) in the
      case of tranche B loans (x) 2.75% for Euro-Dollar rate loans and (y) 1.75%
      for base rate loans. As of December 31, 1997, the Credit Agreement was
      bearing interest at 8.5% for the tranche A loan and revolving credit
      facility and 8.7% for the tranche B loan. Holdings and all existing or
      future subsidiaries of PCW were guarantors of the Credit Agreement.

      The Credit Agreement also contained financial covenants which required PCW
      to maintain a minimum total debt service coverage test, a minimum EBITDA
      test, a minimum interest coverage test, a minimum fixed charge coverage
      test and a maximum leverage test.

(b)   In July 1997, PCW issued $175.0 million of 11.75% Senior Subordinated
      Notes ("11.75% Notes") due July 15, 2007 with interest payable
      semi-annually commencing January 15, 1998. The 11.75% Notes contain
      covenants that restrict the payment of dividends, incurrence of debt and
      sale of assets. The fair market value of these notes approximated $166.3
      million as of December 31, 1998.

(c)   In August 1997, Holdings issued 153,400 units, consisting of notes and
      warrants to purchase approximately 2.6 million shares of the Company's
      $.01 par common stock (the "Warrants"), in exchange for $80.0 million. The
      notes accrete at a rate of 13.5%, compounded semi-annually, to an
      aggregate principal amount of $153.4 million by August 1, 2002. The notes
      are redeemable, under certain circumstances, at the option of the Company,
      in whole or in part, at any time after August 1, 1998 in cash at the
      redemption price as defined, plus accrued and unpaid interest, if any,
      thereon to the redemption date. The notes mature on August 1, 2007 and
      contain covenants that restrict payments of dividends, incurrence of debt
      and sale of assets. The Warrants have been assigned a value of
      approximately $4.3 million, which amount is accounted for as original
      issue discount, resulting in an effective interest rate of 14.13% per
      annum.

      The Company entered into interest rate swap and cap agreements to reduce
      the impact of changes in interest rates on its floating rate debt. At
      December 31, 1997, the Company had outstanding seven interest rate swap
      agreements and one interest rate cap agreement having a total notional
      value of $370.0 million. All interest rate swap contracts were liquidated
      as of December 31, 1998. Included as an extraordinary item is
      approximately $3.7 million (net of taxes) of additional interest relating
      to the liquidation of these contracts.

(d)   In June 1998, the Company issued $525.0 million of 9.125% Senior Secured
      Notes due December 15, 2006 with interest payable semi-annually commencing
      December 15, 1998. The 9.125% notes contain covenants that restrict the
      payment of dividends, incurrence of debt and the sale of assets. The net
      proceeds of the notes were used to retire the outstanding indebtedness
      under the credit facility. In addition, the unamortized deferred finance
      costs relating to the credit agreement were written off and accordingly,
      approximately $6.2 million is included as an extraordinary item in the
      Consolidated Statements of Operations and Comprehensive Income. The fair
      market value of these notes approximated $535.5 million as of December 31,
      1998.

(e)   In August 1998, the Company redeemed all of Holdings outstanding 13.5%
      Senior Secured Discount Notes due 2007 (the "13.5% Notes"). The 13.5%
      Notes were redeemed at the redemption price per $1000 aggregate principal
      amount of $711.61. The accreted value of the 13.5% Notes approximated
      $91.0 million. In addition, the Company was required to pay a premium of
      20% of the outstanding balance or approximately $18.2 million. Included as
      an extraordinary item in the Consolidated Statements of Operations and
      Comprehensive Income is the premium, the write off of unamortized finance
      costs and additional interest relating to the carve out for accounting
      purposes of the value of the warrant. The total of these items
      approximated $24.5 million ($15.4 million after tax benefit).


                                      F-12
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

      The Company financed the redemption out of the proceeds of a new $200.0
million Holdings offering of 11.25% Senior Exchangeable Payable-in-Kind Notes
("the Payable-in-Kind Notes") due 2008. Cash interest will begin to accrue on
the Payable-in-Kind Notes on February 15, 2003 whereupon the interest rate will
be reduced by 0.5%. Commencing February 15, 1999 the Company may elect to pay
cash interest whereupon all future interest becomes cash pay and the interest
rate would be reduced by 0.5%. In the event the daily high price of the
Company's shares equals or exceeds 115.0% of the Exchange Price for 10 out of 15
consecutive trading days, each outstanding note will be mandatorily exchanged on
the fifth trading day immediately succeeding such 10th trading day (unless the
Company elects on or prior to the second trading day immediately succeeding such
10th trading day to permanently terminate this mandatory provision) for shares
of the Company's par value $.01 common stock. The current exchange price is $16
per share after giving effect to the 2 for 1 stock split in September 1998 and
the 5 for 4 stock split in January 1999.

     The aggregate maturities of long-term debt are as follows:

                                                                     Amount
                                                                     ------
December 31,                                                    ($ in thousands)
- ------------                                                    ----------------
1999 to 2003 ......................................                $     --
Thereafter ........................................                 909,432
                                                                   --------
                                                                   $909,432
                                                                   ========

9. Extraordinary Item

      In June and August 1998, the Company and Holdings retired the outstanding
      indebtedness under its credit facility and the 13 1/2% Notes. The
      additional costs incurred to retire the credit facility and the 13 1/2%
      Notes, as well as the write off of deferred financing costs associated
      with these financings resulted in an extraordinary loss of $27.1 million
      net of a tax benefit of $14.9 million.

10. Income Taxes

      Provision (benefit) for income taxes is approximately:

                                                     Year Ended December 31,
                                                     -----------------------
                                                        ($ in thousands)
                                                        ----------------
                                                  1998        1997        1996
                                                --------    --------    --------
     Current:
          Federal ...........................   $    364    $ (2,406)   $ 13,673
          State and local ...................         58        (432)     10,219
                                                --------    --------    --------
                                                     422      (2,838)     23,892
                                                --------    --------    --------
     Deferred:
          Federal ...........................     (7,713)     (2,090)        692
          State and local ...................     (1,232)       (415)         --
                                                --------    --------    --------
                                                  (8,945)     (2,505)        692
     Adjustment to valuation reserve ........         --        (166)         --
                                                --------    --------    --------
     Tax provision (benefit) ................   $ (8,523)   $ (5,509)   $ 24,584
                                                ========    ========    ========

      For the years ended December 31, 1998, 1997 and 1996, the provision for
income taxes differs from the amount computed by applying the federal income tax
rate (34%) because of the following items:


                                      F-13
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

<TABLE>
<CAPTION>
                                                                   Year Ended December 31,
                                                                   -----------------------
                                                                      ($ in thousands)
                                                                      ----------------
                                                                 1998        1997        1996
                                                               --------    --------    --------
<S>                                                            <C>         <C>         <C>     
     Tax at federal income tax rates .......................   $ (7,836)   $ (4,916)   $ 33,338
     State taxes, net of federal income tax benefit ........       (648)       (551)      7,487
     Non deductible interest expense .......................        234         155          --
     Benefits of utilization of operating loss carryforwards         --          --     (33,729)
     Basis difference and goodwill on sold properties ......         --          --      17,088
     Reversal of valuation reserve .........................         --        (166)         --
     Other .................................................       (273)        (31)        400
                                                               --------    --------    --------
                                                               $ (8,523)   $ (5,509)   $ 24,584
                                                               ========    ========    ========
</TABLE>

      Deferred tax assets and liabilities and the principal temporary
differences from which they arise are:

<TABLE>
<CAPTION>
                                                                                         December 31,
                                                                                         ------------
                                                                                       ($ in thousands)
                                                                                       ----------------
                                                                                       1998         1997
                                                                                       ----         ----
<S>                                                                                 <C>          <C>      
     Deferred tax assets:
          Accounts receivable, principally due to allowance for doubtful accounts   $     591    $     327
          Inventory reserve .....................................................         133          144
          Deferred revenue ......................................................          --          400
          Non-deductible accruals ...............................................       4,149        6,495
          Net operating loss carryforwards ......................................      30,500        3,638
          Reserve on long-term investments ......................................          --          490
                                                                                    ---------    ---------
               Total ............................................................      35,373       11,494
     Less valuation allowance ...................................................     (30,500)      (3,560)
                                                                                    ---------    ---------
               Total deferred tax assets ........................................       4,873        7,934
                                                                                    ---------    ---------
     Deferred tax liabilities:
          Accumulated depreciation ..............................................      12,808        8,559
          Licenses ..............................................................     281,052      302,306
          Unrealized gain on marketable equity securities .......................       1,655        1,156
                                                                                    ---------    ---------
               Total deferred tax liabilities ...................................     295,515      312,021
                                                                                    ---------    ---------
     Net deferred tax liabilities ...............................................   $ 290,642    $ 304,087
                                                                                    =========    =========
</TABLE>

      The net operating loss carryforwards applicable to the operations of the
Company and its subsidiaries totaled approximately $82.4 million at December 31,
1998 and expire in amounts ranging from approximately $300,000 to $70.0 million
through 2013. For these carryforwards, utilization is limited to the subsidiary
that generated the carryforwards, unless the Company utilizes alternative tax
planning strategies.

11. Other Income (Expense)

      Other income (expense) consists of the following:

<TABLE>
<CAPTION>
                                                                             Year Ended December 31,
                                                                             -----------------------
                                                                                ($ in thousands)
                                                                                ----------------
                                                                          1998        1997        1996
                                                                        --------    --------    --------
<S>                                                                          <C>         <C>    <C>     
     Gains on sales of properties, net ..............................   $     --    $     --    $ 94,998
     Loss on write-down of long-term investments and notes receivable         --      (1,400)     (1,000)
     Realized gain (loss) on marketable securities, net .............     15,767         609        (794)
     Other, net .....................................................       (488)      2,191        (209)
                                                                        --------    --------    --------
                                                                        $ 15,279    $  1,400    $ 92,995
                                                                        ========    ========    ========
</TABLE>


                                      F-14
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

12. Shareholders' Equity

      In October 1994, the Company declared a dividend distribution of one
Common Share Purchase Right (a "Right") for each outstanding share of the
Company's common stock. Until exercisable, the Rights will not be transferable
apart from the common stock. When exercisable, each Right will entitle its
holder to buy one share of the Company's common stock at an exercise price of
$3.69 until October 17, 2004. The Rights will become exercisable only if a
person or group acquires 20 percent of more of the Company's common stock. In
the event the Company is acquired in a merger, each Right entitles the holder to
purchase common stock of the surviving company having a market value of twice
the exercise price of the Rights. The Rights may be redeemed by the Company at a
nominal price prior to the acquisition of 20 percent of the outstanding shares
of the Company's common stock.

      In March 1995, at the Company's Annual Meeting, the shareholders
authorized the creation of 20 million shares of undesignated Preferred Stock for
acquisitions and other purposes. In May 1997, approximately 1.1 million shares
were issued to the President of the Company.

      The following represents the various stock splits authorized by the
Company's Board of Directors including the approximate number of shares issued.
In each case, the stated par value per share of $.01 was not changed.

<TABLE>
<CAPTION>
                                    Holders of                                                   Number
Date Authorized                     Record Date                        Type                      of Shares
- ---------------                     -----------                        ----                      ---------
<S>                                 <C>                                <C>                       <C>      
April 8, 1995                       March 27, 1995                     5 for 4                    2,000,000
December 4, 1997                    December 10, 1997                  5 for 4                    1,400,000
April 1, 1998                       March 19, 1998                     5 for 4                    1,815,000
April 30, 1998                      April 17, 1998                     5 for 4                    2,279,000
August 31, 1998                     August 17, 1998                    2 for 1                   11,561,000
</TABLE>

      Subsequent to December 31, 1998, the Company's Board of Directors
authorized a five for four stock spilt (see subsequent events note).

      All presentations of amounts per share have been restated for the above
stock splits including the January 1999 stock split.

      In March 1995, the Company's Board of Directors authorized the repurchase
by the Company of up to 1.3 million shares of its common stock. In February
1997, an additional 3.0 million shares were authorized for repurchase. The
Company is authorized to make such purchases from time to time in the market or
in privately negotiated transactions when it is legally permissible to do so or
believed to be in the best interests of its shareholders. Approximately 2.5
million, 644,000 and 1.7 million shares were purchased and retired in 1997, 1996
and 1995, respectively, under these new authorizations and previous
authorizations. During 1998 the Company's Board of Directors authorized the
repurchase of an additional 2.5 million shares of its common stock.
Approximately 2.1 million shares were repurchased at an average cost of $8.48
per share.

      In June 1997, the Company entered into a transaction with NatWest Capital
Markets Limited ("NatWest"), whereby the Company issued to NatWest 1,129 units
(the "PIK Units") of PIK Preferred Stock and warrants ("PIK Warrants") in
exchange for 2.3 million shares of common stock held by NatWest. On October 6,
1997, the Company repurchased the PIK Units.

      In August 1997, in connection with the issuance, by a subsidiary of the
Company, of the 13.5% Senior Secured Discount Notes, the Company issued Warrants
to purchase approximately 2.6 million shares of its common stock (adjusted for
all splits through January 1999) at an exercise price of less than $0.01 per
share. The Warrants expire on August 1, 2007. As of December 31, 1998,
approximately 2.0 million warrants remain unexercised.


                                      F-15
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

13. Redeemable Preferred Stock

      In May 1997, the Company's Board of Directors and Compensation Committee
authorized the issuance to Robert Price, President of the Company, of
approximately 728,000 shares of the Company's Series A Preferred Stock, in
respect of which, in the event of (i) a merger of the Company, the sale or
exchange of all or substantially all of the Company's assets or the occurrence
of any other transaction or events as a result of which the holders of common
stock receive at least $4.51 per share or (ii) the acquisition of more than 50%
of the voting power of the securities of the Company then outstanding by any
person, entity or group, provided the market value of the common stock of the
Company at such time is at least $4.51 per share (the amount per share received
by holders of common stock or the market price per share of common stock
described above being referred to as the "Transaction Price"), Mr. Price would
receive payments per each share of the Series A Preferred Stock which increase
as the Transaction Price per share increases.

      Each share of Series A Preferred Stock is entitled to 4.9 votes per share
and to receive dividends and liquidation distributions (other than in a
transaction resulting in a payment as described above) at the rate of 4.9% of
the dividends and liquidation distributions payable with respect to a share of
common stock.

      The shares of Series A Preferred Stock will be repurchased by the Company
upon Mr. Price's request, provided that the trading price of the Company's
common stock during any 10 consecutive trading days prior to such request was at
least $4.51 per share, for a purchase price equal to its then fair market value.
The Company's repurchase obligation may be satisfied, at the option of the
Company's Board of Directors, with common stock of the Company valued at its
then trading price, provided that (i) the Company's total indebtedness at such
time is at least $200.0 million and (ii) such transaction is a tax-free exchange
to Mr. Price. The shares of Series A Preferred Stock will be repurchased by the
Company in the event of Mr. Price's death or termination of employment prior to
a transaction resulting in payment as aforesaid, under certain conditions. The
Company estimates as of December 31, 1998, the value of the Series A Preferred
Stock to be approximately $14.0 million, based upon a closing price on that date
of $10.35 per share for the Company's common stock. Mr. Price has waived his
right to receive such value in cash. common stock to be issued in exchange for
the Series A Preferred Stock will vest over a ten-year period, or immediately
upon a change of control or other events.

      In May 1997, the Company's Board of Directors and Compensation Committee
authorized the issuance to Mr. Price of approximately 364,000 shares of the
Company's Series B Preferred Stock. In June 1998, Mr. Price notified the Company
that he was considering the exercise of his right to have redeemed by the
Company such shares of Series B Preferred Stock. Accordingly, the Company issued
411,423 shares (the equivalent of 1,028,557 shares after giving effect to the
Company's stock splits in August 1998 and January 1999) of its $.01 par value
common stock to Mr. Price in exchange for his shares of Series B Preferred
Stock. The common stock vests over a ten-year period or immediately upon a
change of control or other events.

      Both the Series A Preferred Stock (for 1998 and 1997) and the Series B
Preferred Stock (for 1997) have been shown outside of Shareholders' Equity as
the redemption of these issues are outside the control of the Company.


                                      F-16
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

14. Stock Option Plan

      The Company has a long-term incentive plan (the "1992 Long-Term Incentive
Plan"), which provides for granting incentive stock options, as defined under
current law, and other stock-based incentives to key employees and officers. The
maximum number of shares of the Company that are subject to awards granted under
the 1992 Long Term Incentive Plan is 1,562,500. The exercise of such options
will be at a price not less than the fair market value on the date of grant, for
a period up to ten years.

      In accordance with SFAS 123, the fair value of option grants is estimated
on the date of grant using the Black Scholes option pricing model for proforma
footnote purposes with the following assumptions used for grants; dividend yield
of 0% in all years; risk free interest rate of 5.70%, 5.85%, and 5.8% in 1998,
1997 and 1996, respectively; and an expected life of 7 years for all years.
Expected volatility was assumed to be 67.4%, 56.8%, and 43.7% in 1998, 1997 and
1996, respectively.

      A summary of plan transactions is presented in the table below:

<TABLE>
<CAPTION>
                                                                                          Weighted
                                                                          Number of        Average        Weighted Average
                                                                           Shares       Exercise Price        Fair Value
                                                                           ------       --------------        ----------
<S>                                                                       <C>               <C>                 <C>
     Outstanding at December 31, 1995.............................        4,025,928         $0.99                 
          Granted.................................................          107,423         $1.53               $.49
          Exercised...............................................         (501,300)        $0.44                 
          Canceled................................................         (190,888)        $1.15                 
                                                                         ----------                       
     Outstanding at December 31, 1996.............................        3,441,163         $1.01                 
          Granted.................................................        3,886,719         $2.03              $1.01
          Exercised...............................................       (3,226,319)        $0.64                 
                                                                         ----------                       
     Outstanding at December 31, 1997.............................        4,101,563         $1.98                 
          Granted.................................................           67,500         $5.20              $3.63
          Exercised...............................................         (371,916)        $1.64                 
          Canceled................................................       (2,519,529)        $2.00                 
                                                                        -----------                       
     Outstanding at December 31, 1998.............................        1,277,618         $2.21                 
</TABLE>

      The following table summarizes information about stock options outstanding
at December 31, 1998:

<TABLE>
<CAPTION>
                                                                                      Weighted                Weighted
                                                                           Number     Average      Number     Average
                                                                        Outstanding  Remaining  Exercisable   Exercise
         Exercise Price                                                 at 12/31/98     Life    at 12/31/98    Price
         --------------                                                 -----------     ----    -----------    -----
<S>                                                                      <C>           <C>        <C>           <C>  
      $1.06  .........................................................      13,828     6years      13,828       $1.06
      $2.15...........................................................   1,196,290     9years     488,283       $2.15
      $5.20...........................................................      67,500     9years      --           $5.20
</TABLE>


                                      F-17
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

      As permitted by FAS 123, the Company has chosen to continue accounting for
stock options at their intrinsic value. Accordingly, no compensation expense has
been recognized. Had the fair value method of accounting been applied, the
tax-effected impact would be as follows:

<TABLE>
<CAPTION>
                                                                                                  ($ in thousands)
                                                                                             1998      1997       1996
                                                                                             ----      ----       ----
<S>                                                                                        <C>        <C>       <C>    
     Net income (loss), as reported....................................................    $(41,584)  $(8,949)  $70,667
     Estimated fair value of the
        Years net option grants, net of tax............................................         (12)      372        50
     Proforma
     Net income (loss).................................................................    $(41,572)  $(9,321)  $70,617
     Proforma basic earnings (loss)
     Per share.........................................................................    $  (1.49)  $ (0.30)  $  1.54
     Proforma diluted earnings (loss)
     Per share.........................................................................    $  (1.49)  $ (0.30)  $  1.52
</TABLE>

15. Commitments and Contingencies

      The Company is involved in various claims and litigation in the ordinary
course of business. In the opinion of legal counsel and management, the ultimate
disposition of these matters will not have a material adverse effect on the
Company's consolidated financial statements.

      The Company has an employment agreement with its President covering base
salary and incentive compensation. The agreement has a term of three years
expiring in October 2000, at a base salary of $300,000 subject to adjustment,
and can be extended for periods of three years at the Company's option. Cash
performance bonuses and stock option awards are determined solely at the
discretion of the Board of Directors or the Stock Option Committee,
respectively.


                                      F-18
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

      The Company and its subsidiaries lease a variety of assets used in their
operations, including office space. Renewal options are available in the
majority of leases. The following is a schedule of the Company's minimum rental
commitment for operating leases of real and personal property for each of the
five years subsequent to 1998 and in the aggregate.

Year ending December 31,:                                       ($ in thousands)
      1999 ...................................................       $3,218
      2000 ...................................................        2,803
      2001 ...................................................        2,263
      2002 ...................................................        1,587
      2003 ...................................................        1,125
      Thereafter .............................................        1,746

      Rental expense, net of sublease income, for operating leases was
approximately $3.2 million, $4.2 million and $158,000 for the years ended
December 31, 1998, 1997 and 1996.

16. Subsequent Events

      In January 1999, the Company's Board of Directors approved a five-for-four
stock split of the Company's Common Stock to shareholders of record as of the
close of business on January 19, 1999. The stated par value of each share was
not changed from $.01.

17. Supplemental Cash Flow Information

      The following is supplemental disclosure cash flow information for the
years ended December 31, 1998, 1997 and 1996.

                                                         ($ in thousands)
                                                      1998      1997      1996
                                                     -------   -------   -------
     Cash paid for:
          Income taxes paid, net of refunds ......   $   780   $   136   $23,275
          Interest paid ..........................   $81,379   $25,150   $   713

18. Selected Quarterly Financial Data (Unaudited):

<TABLE>
<CAPTION>
                                                                        ($ in thousands Except Per Share Amounts)
                                                        First           Second            Third           Fourth
                                                       Quarter          Quarter          Quarter          Quarter            Total
                                                       -------          -------          -------          -------            -----
<S>                                                   <C>              <C>              <C>              <C>              <C>      
Year Ended December 31, 1997
     Total revenue ............................       $      --        $      --        $      --        $  43,713        $  43,713
     Operating income (loss) ..................       $    (921)       $    (433)       $    (553)       $   6,526        $   4,619
     Net income (loss) ........................       $     172        $     437        $  (2,332)       $  (7,226)       $  (8,949)
     Net income (loss) per share:
          Basic and Diluted ...................       $      --        $    0.01        $   (0.10)       $   (0.27)       $   (0.29)
Year Ended December 31, 1998
     Total revenue ............................       $  43,275        $  48,918        $  51,920        $  53,216        $ 197,329
     Operating income .........................       $   6,670        $  10,825        $  11,151        $  12,133        $  40,779
     Net income (loss) ........................       $  (6,845)       $  (7,164)       $ (18,858)       $  (8,076)       $ (40,943)
     Net income (loss) per share:
          Basic and Diluted ...................       $   (0.25)       $   (0.26)       $   (0.66)       $   (0.29)       $   (1.47)
</TABLE>

      Financial data for the fourth quarter in 1997 includes results from the
acquisition of Palmer.


                                      F-19
<PAGE>

                    REPORT OF INDEPENDENT PUBLIC ACCOUNTANTS

To the Board of Directors and Shareholders of
Palmer Wireless Inc.:

      We have audited the accompanying consolidated statement of operations,
stockholder's equity and cash flows of Palmer Wireless Inc. (a Delaware
Corporation) and subsidiaries for the nine-month period ended September 30,
1997. These financial statements are the responsibility of the Company's
management. Our responsibility is to express an opinion on these financial
statements based on our audit.

      We conducted our audit in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the statement of operations is free of
material misstatement. An audit includes examining, on a test basis, evidence
supporting the amounts and disclosures in the statement of operations. An audit
also includes assessing the accounting principles used and significant estimates
made by management, as well as evaluating the overall financial statement
presentation. We believe that our audit provides a reasonable basis for our
opinion.

      In our opinion, the financial statements referred to above presents
fairly, in all material respects, the results of operations and cash flows of
Palmer Wireless Inc. and subsidiaries for the nine month period ended September
30, 1997 in conformity with generally accepted accounting principles.


                                        /S/ ARTHUR ANDERSEN LLP

New York, New York
March 17, 1998


                                      F-20
<PAGE>

                          INDEPENDENT AUDITORS' REPORT

The Board of Directors and Shareholders of
Price Communications Wireless, Inc. (formerly Palmer Wireless, Inc.):

      We have audited the accompanying consolidated balance sheet of Palmer
Wireless, Inc. and subsidiaries (Predecessor) as of December 31, 1996, and the
related consolidated statements of operations, stockholders' equity, and cash
flows for each of the years in the two-year period ended December 31, 1996.
These consolidated financial statements are the responsibility of the Company's
management. Our responsibility is to express an opinion on these consolidated
financial statements based on our audits.

      We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.

      In our opinion, the consolidated financial statements referred to above
present fairly, in all material respects, the financial position of Palmer
Wireless, Inc. and subsidiaries as of December 31, 1996 and the results of their
operations and their cash flows for each of the years in the two-year period
ended December 31, 1996 in conformity with generally accepted accounting
principles.

Des Moines, Iowa
January 30, 1997


                                      F-21
<PAGE>

              PALMER WIRELESS, INC. AND SUBSIDIARIES (PREDECESSOR)

                      CONSOLIDATED STATEMENTS OF OPERATIONS
                                ($ in thousands)

<TABLE>
<CAPTION>
                                                                                    For the nine
                                                            For the year ended      months ended
                                                             December 31, 1996   September 30, 1997
                                                             -----------------   ------------------
<S>                                                             <C>                  <C>         
Revenue:
     Service ...........................................        $    151,119         $    134,123
     Equipment sales and installation ..................               8,624                7,613
                                                                ------------         ------------
          Total revenue ................................             159,743              141,736
Operating expenses:
     Engineering, technical and other direct ...........              28,717               23,301
     Cost of equipment .................................              17,944               16,112
     Selling, general and administrative ...............              46,892               41,014
     Depreciation and amortization .....................              25,013               25,498
                                                                ------------         ------------
          Total operating expenses .....................             118,566              105,925
                                                                ------------         ------------
          Operating income .............................              41,177               35,811
                                                                ------------         ------------
Other income (expense):
     Interest income ...................................                  62                   30
     Interest expense ..................................             (31,524)             (24,497)
                                                                ------------         ------------
          Interest expense, net ........................             (31,462)             (24,467)
     Other (expense) income, net .......................                (429)                 208
                                                                ------------         ------------
          Total other expense ..........................             (31,891)             (24,259)
                                                                ------------         ------------
     Income before minority interest share of income and
        income taxes ...................................               9,286               11,552
Minority interest share of income ......................               1,880                1,310
                                                                ------------         ------------
     Income before income tax expense ..................               7,406               10,242
Income tax expense .....................................               2,724                4,153
                                                                ------------         ------------
Net income .............................................        $      4,682         $      6,089
                                                                ============         ============
Earnings per share:
     Basic earnings per share ..........................        $       0.18         $       0.22
                                                                ============         ============
     Weighted average # shares outstanding .............          25,983,000           27,826,000
                                                                ============         ============
     Diluted earnings per share ........................        $       0.18         $       0.22
                                                                ============         ============
     Weighted average # shares outstanding .............          26,132,000           27,826,000
                                                                ============         ============
</TABLE>


          See accompanying notes to consolidated financial statements.


                                      F-22
<PAGE>

              PALMER WIRELESS, INC. AND SUBSIDIARIES (PREDECESSOR)

                 CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY
                                ($ in thousands)

<TABLE>
<CAPTION>
                                                               Common Stock          Common Stock
                                                                 Class A                Class B         Additional         
                                                                 -------                -------         Paid-in    Retained
                                                            Shares      Amount     Shares      Amount   Capital    Earnings
                                                            ------      ------     ------      ------   -------    --------
<S>                                                        <C>            <C>    <C>            <C>      <C>         <C>   
Balances at December 31, 1995..........................    6,095,772      $61    17,293,578     $173     $72,466     $1,853
Public offering, net of issuance costs of
   $5,826..............................................    5,000,000       50            --       --      94,124         --
Exercise of stock options..............................        6,666       --            --       --          95         --
Employee and non-employee director
   stock purchase plans................................       17,243       --            --       --         290         --
Treasury shares purchased..............................           --       --            --       --          --         --
Net income.............................................           --       --            --       --          --      4,682
                                                          ----------     ----    ----------     ----    --------    -------
Balances at December 31, 1996..........................   11,119,681      111    17,293,578      173     166,975      6,535
Exercise of stock options..............................       70,000        1            --       --         998         --
Net income.............................................           --       --            --       --          --      6,089
                                                          ----------     ----    ----------     ----    --------    -------
Balances at September 30, 1997.........................   11,189,681     $112    17,293,578     $173    $167,973    $12,624
                                                          ==========     ====    ==========     ====    ========    =======
</TABLE>

<TABLE>
<CAPTION>
                                                                                           Treasury Stock          Total
                                                                                           --------------       Stockholders'
                                                                                        Shares        Amount       Equity
                                                                                        ------        ------       ------
<S>                                                                                     <C>           <C>          <C>    
Balances at December 31, 1995...................................................             --            --      $74,553
Public offering, net of issuance costs of $5,826................................             --            --       94,174
Exercise of stock options.......................................................             --            --           95
Employee and non-employee director stock purchase plans.........................             --            --          290
Treasury shares purchased.......................................................        600,000       (8,864)       (8,864)
Net income......................................................................             --            --        4,682
                                                                                        -------      --------     --------
Balances at December 31, 1996...................................................        600,000       (8,864)      164,930
                                                                                        -------      --------     --------
Exercise of stock options.......................................................             --            --          999
Net income......................................................................             --            --        6,089
                                                                                        -------      --------     --------
Balances at September 30, 1997..................................................        600,000      $(8,864)     $172,018
                                                                                        =======      =======      ========
</TABLE>

          See accompanying notes to consolidated financial statements.


                                      F-23
<PAGE>


              PALMER WIRELESS, INC. AND SUBSIDIARIES (PREDECESSOR)

                      CONSOLIDATED STATEMENTS OF CASH FLOWS
                                ($ in thousands)

<TABLE>
<CAPTION>
                                                                                       For the nine
                                                                   For the year ended  months ended
                                                                      December 31,     September 30,
                                                                           1996            1997
                                                                           ----            ----
<S>                                                                     <C>               <C>     
Cash flows from operating activities:
     Net income ................................................        $   4,682         $  6,089
                                                                        ---------         --------
     Adjustments to reconcile net income to net cash provided by
        operating activities:
        Depreciation and amortization ..........................           25,013           25,498
        Minority interest share of income ......................            1,880            1,310
        Deferred income taxes ..................................            1,855            3,939
        Interest deferred and added to long-term debt ..........              355               --
        Payment of deferred interest ...........................           (1,080)          (1,514)
        Changes in current assets and liabilities:
        (Increase) decrease in trade accounts receivable .......           (1,561)             473
        Decrease (increase) in inventory .......................           (2,595)           2,800
        Increase (decrease) in accounts payable ................             (841)          (1,390)
        (Decrease) in accrued interest payable .................             (167)            (374)
        Increase in accrued salaries and employee benefits .....              165              251
        Increase (decrease) in other accrued liabilities .......             (507)           2,049
        Increase in deferred revenue ...........................              912                4
        (Decrease) increase in customer deposits ...............              134              (94)
        Other ..................................................            1,885             (250)
                                                                        ---------         --------
          Total adjustments ....................................           25,448           32,702
                                                                        ---------         --------
               Net cash provided by operating activities .......           30,130           38,791
                                                                        ---------         --------
Cash flows from investing activities:
     Capital expenditures ......................................          (41,445)         (40,757)
     Increase in other intangible assets and other assets ......           (2,180)            (778)
     Proceeds from sales of property and equipment .............                5              201
     Purchase of cellular systems ..............................          (67,588)         (31,469)
     Collection of purchase price adjustment ...................            2,452               --
     Purchases of minority interests ...........................           (1,854)            (956)
                                                                        ---------         --------
               Net cash used in investing activities ...........         (110,610)         (73,759)
                                                                        ---------         --------
Cash flows from financing activities:
     Payment on advances from Palmer Communications
        Incorporated ...........................................               --               --
     Increase (decrease) in short term notes payable ...........            1,366           (1,366)
     Repayment of long-term debt ...............................         (108,319)          (3,782)
     Proceeds from long-term debt ..............................          100,000           41,000
     Payment of debt issuance costs ............................               --               --
     Public offering proceeds, net .............................           95,000               --
     Proceeds from stock options exercised .....................               95              999
     Payment of deferred offering costs ........................             (826)              --
     Purchase of treasury stock ................................           (8,864)              --
     Proceeds from sales under stock purchase plans ............              290               --
                                                                        ---------         --------
               Net cash provided by financing activities .......           78,742           36,851
                                                                        ---------         --------
               Net increase (decrease) in cash and cash
                  equivalents ..................................           (1,738)           1,883
Cash and cash equivalents at the beginning of period ...........            3,436            1,698
                                                                        ---------         --------
Cash and cash equivalents at the end of period .................        $   1,698         $  3,581
                                                                        =========         ========
</TABLE>

          See accompanying notes to consolidated financial statements.


                                      F-24
<PAGE>

              PALMER WIRELESS, INC. AND SUBSIDIARIES (PREDECESSOR)

               CONSOLIDATED STATEMENTS OF CASH FLOWS--(Continued)

       Supplemental Schedule of Noncash Investing and Financing Activities

      During 1996, the Predecessor increased the purchase obligations related to
the final purchase price adjustment for the controlling interest in a
non-wireline cellular telephone system purchased in 1991. This increase amounted
to $899 and resulted in an increase in licenses.

      Acquisitions of non-wireline cellular telephone systems in 1996 and 1997:

<TABLE>
<CAPTION>
                                                For the year ended     For the nine
                                                    December 31,       months ended
                                                        1996        September 30, 1997
                                                        ----        ------------------
<S>                                                    <C>               <C>    
Cash payment ...................................       $67,588           $31,469
                                                       =======           =======
Allocated to:                                                        
     Fixed assets ..............................       $ 5,678           $ 3,197
     Licenses and goodwill .....................        61,433            27,738
     Deferred income taxes .....................            --                --
     Current assets and liabilities, net .......           477               534
                                                       -------           -------
                                                       $67,588           $31,469
                                                       =======           =======
</TABLE>

                Supplemental disclosure of cash flow information

                                         For the year ended     For the nine
                                             December 31,       months ended
                                                1996         September 30, 1997
                                                ----         ------------------
Income taxes paid (received), net .......     $  1,591           $   (736)
                                              ========           ========
Interest paid ...........................     $ 29,733           $ 25,102
                                              ========           ========

          See accompanying notes to consolidated financial statements.


                                      F-25
<PAGE>

              PALMER WIRELESS, INC. AND SUBSIDIARIES (PREDECESSOR)

                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
                                ($ in thousands)

(1) Summary of Significant Accounting Policies

Organization and Acquisition

      Basis of Presentation

      The consolidated financial statements reflect the historical cost of
assets and liabilities and results of operations of Palmer Wireless, Inc. and
Subsidiaries ("Palmer"). On October 6, 1997, Palmer was merged into Price
Communications Wireless, Inc., an indirect wholly owned subsidiary of Price
Communications Corporation ("PCC").

      Consolidation

      The accompanying consolidated financial statements include the accounts of
Palmer after the elimination of significant intercompany accounts and
transactions.

      Palmer was a Delaware corporation and was incorporated on December 15,
1993 to effect an initial public offering of its Class A Common Stock. At
December 31, 1996, Palmer Communications Incorporated ("PCI") owned 61 percent
of the Predecessor's outstanding stock and had 75 percent of its voting rights
and therefore the Predecessor was a subsidiary of PCI.

      Losses in subsidiaries, attributable to minority stockholders and
partners, in excess of their capital accounts and cash capital call provisions
are not eliminated in consolidation.

Operations

      Palmer has majority ownership in corporations and partnerships which
operate the non-wireline cellular telephone systems in nine Metropolitan
Statistical Areas ("MSA") in three states: Florida (two), Georgia (five) and
Alabama (two). The Company's ownership percentages in these entities range from
approximately 78 percent to 100 percent. The Company owns directly and operates
nine non-wireline cellular telephone systems in Rural Service Areas in Georgia
(eight) and Alabama (one).


Use of Estimates

      The preparation of financial statements in conformity with generally
accepted accounting principles requires management to make estimates and
assumptions that affect the amounts reported in the financial statements and
accompanying notes. Actual results could differ from these estimates.


Cash and Cash Equivalents

      For purposes of the statements of cash flows Palmer considers cash and
repurchase agreements with a maturity of three months or less to be cash
equivalents.


Inventory

      Inventory consisting primarily of cellular telephones and telephone parts
is stated at the lower of cost or market. Cost is determined using the first-in,
first-out (FIFO) method.

Property and Equipment

      Property and equipment are stated at cost. Depreciation is provided
principally by the straight-line method over the estimated useful lives, ranging
from 5 to 20 years for buildings and improvements and 5 to 10 years for
equipment, communications systems and furnishings.


                                      F-26
<PAGE>

              PALMER WIRELESS, INC. AND SUBSIDIARIES (PREDECESSOR)

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

Acquisitions and Licenses

      The cost of acquired companies is allocated first to the identifiable
assets, including licenses, based on the fair market value of such assets at the
date of acquisition (as determined by independent appraisers or management). The
excess of the total consideration over the amounts assigned to identifiable
assets is recorded as goodwill. Licenses and goodwill are being amortized on a
straight-line basis over a 40-year period.

      Subsequent to the acquisition of the licenses, Palmer continually
evaluates whether later events and circumstances have occurred that indicate the
remaining estimated useful life of licenses might warrant revision or that the
remaining balance of the license rights may not be recoverable. Palmer utilizes
projected undiscounted cash flows over the remaining life of the licenses and
sales of comparable businesses to evaluate the recorded value of licenses. The
assessment of the recoverability of the remaining balance of the license rights
will be impacted if projected cash flows are not achieved.

Other Intangible Assets

      Other intangibles consist principally of deferred financing costs and
other items. These costs are being amortized by the interest or straight- line
method over their respective useful lives, which range from 5 to 10 years.

Income Taxes

      Palmer accounts for income taxes under the asset and liability method of
accounting for deferred income taxes. Under the asset and liability method,
deferred tax assets and liabilities are recognized for the future tax
consequences attributable to differences between the financial statement
carrying amounts of existing assets and liabilities and their respective tax
bases and operating loss carryforwards. Deferred tax assets and liabilities are
measured using enacted tax rates expected to apply to taxable income in the
years in which those temporary differences are expected to be recovered or
settled. The effect on deferred tax assets and liabilities of a change in tax
rates is recognized in income in the period that includes the enactment date.

Interest Rate Swap Agreements

      The differential to be paid or received in connection with interest rate
swap agreements is accrued as interest rates change and is recognized over the
life of the agreements.

Revenue Recognition

      Service revenue includes local subscriber revenue and outcollect roaming
revenue.

      Local subscriber revenue is earned by providing access to the cellular
network ("access revenue") or, as applicable, for usage of the cellular network
("airtime revenue"). Access revenue is billed one month in advance and is
recognized when earned. Airtime revenue is recognized when the service is
rendered.

      Outcollect roaming revenue represents revenue earned for usage of its
cellular network by subscribers of other cellular carriers. Outcollect roaming
revenue is recognized when the services are rendered.

      Equipment sales and installation revenues are recognized upon delivery to
the customer or installation of the equipment.

Operating Expenses--Engineering, Technical and Other Direct

      Engineering, technical and other direct operating expenses represent
certain costs of providing cellular telephone service to customers. These costs
include incollect roaming expense. Incollect roaming expense is the result of
subscribers using cellular networks of other cellular carriers. Incollect
roaming revenue is netted against the incollect roaming expense to determine net
incollect roaming expense.


                                      F-27
<PAGE>

              PALMER WIRELESS, INC. AND SUBSIDIARIES (PREDECESSOR)

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

Per Share Data

      In 1997, the Financial Accounting Standards Board issued statement No.
128, "Earnings Per Share". SFAS No. 128 replaced the calculation of primary and
fully diluted earnings per share with basic and diluted earnings per share.
Basic earnings per share exclude the dilutive effects of options, warrants and
convertible securities. Diluted earnings per share give effect to all dilutive
securities that were outstanding during the period. All earnings per share
amounts have been presented or restated to conform to SFAS No. 128 requirements.
The only difference between basic and diluted earnings per share of Palmer is
the effect of dilutive stock options.

Stock Option Plans

      Prior to January 1, 1996, Palmer accounted for its stock option plans in
accordance with the provisions of Accounting Principles Board ("APB") Opinion
No. 25, Accounting for Stock Issued to Employees, and related interpretations.
As such, compensation expense would be recorded on the date of grant only if the
current market price of the underlying stock exceeded the exercise price. On
January 1, 1996, Palmer adopted Statement of Financial Accounting Standards
("SFAS") No. 123, Accounting for Stock-Based Compensation, which permits
entities to recognize as expense over the vesting period the fair value of all
stock-based awards on the date of grant. Alternatively, SFAS No. 123 also allows
entities to continue to apply the provisions of APB Opinion No. 25 and provide
pro forma net income and pro forma earnings per share disclosures for employee
stock option grants made in 1995 and future years as if the fair-value-based
method defined in SFAS No. 123 had been applied. Palmer elected to continue to
apply the provisions of APB Opinion No. 25 and provide the pro forma disclosure
provisions of SFAS No. 123.

(2) Trade Accounts Receivable

      Palmer granted credit to its customers. Substantially all of the customers
are residents of the local areas served. Generally, service is discontinued to
customers whose accounts are 60 days past due.

      The activity in Palmer's allowance for doubtful accounts for the year
ended December 31, 1996 and the nine months ended September 30, 1997 consisted
of the following:

<TABLE>
<CAPTION>
                                                             Balance at     Charged    Allowance at  Deductions,
                                                             beginning        to         dates of       net of     Balance at
                                                             of period     expenses    acquisitions  recoveries   end of period
                                                             ---------     --------    ------------  ----------   -------------
<S>                                                            <C>          <C>           <C>          <C>           <C>   
Year ended December 31, 1996.............................      $1,880       $3,946        $1,270       $(5,305)      $1,791
                                                               ======       ======        ======       =======       ======
Nine months ended September 30, 1997.....................      $1,791       $3,614        $  147       $(4,212)      $1,340
                                                               ======       ======        ======       =======       =======
</TABLE>

(3) Acquisitions and Purchase of Licenses

      On December 1, 1995, Palmer purchased all of the outstanding stock of
Augusta Metronet, Inc. and Georgia Metronet, Inc., which own either directly (or
in the case of Georgia Metronet, Inc., through its 97.9 percent interest in the
Savannah Cellular Limited Partnership) the licenses to operate the non-wireline
cellular telephone systems in the Savannah and Augusta, Georgia MSAs,
respectively, for an aggregate purchase price of $158,397. The acquisition was
accounted for by the purchase method of accounting. In connection with this
acquisition, $136,940 of the purchase price was allocated to licenses and
goodwill.

      On June 20, 1996, Palmer acquired the assets of and the license to operate
the non-wireline cellular telephone system serving the Georgia-1 RSA for an
aggregate purchase price of $31,616. The acquisition was accounted for by the
purchase method of accounting. In connection with the acquisition, $27,942 of
the purchase price was allocated to licenses.

      On July 5, 1996, two of Palmer's majority-owned subsidiaries acquired the
assets of and the license to operate the non-wireline cellular telephone system
serving the Georgia-6 RSA for an aggregate purchase price of $35,972. The
acquisition was accounted for by the purchase method of accounting. In
connection with the acquisition, $33,491 of the purchase price was allocated to
licenses.


                                      F-28
<PAGE>

              PALMER WIRELESS, INC. AND SUBSIDIARIES (PREDECESSOR)

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

      On January 31, 1997, a majority-owned subsidiary of Palmer acquired the
assets of and the license to operate the non-wireline cellular telephone system
serving the Georgia-13 RSA for an aggregate purchase price of $31,486. The
acquisition was accounted for by the purchase method of accounting. In
connection with the acquisition, $27,650 of the purchase price was allocated to
licenses.

(4) Income Taxes

Components of income tax expense consist of the following:

                                                   Federal     State      Total
                                                   -------     -----      -----
Year ended December 31, 1996:
          Current.................................  $   --       $869     $  869
          Deferred................................   1,795         60      1,855
                                                    ------       ----     ------
                                                    $1,795       $929     $2,724
                                                    ======       ====     ======
Period ended September 30, 1997:
          Current.................................  $   --       $214     $  214
          Deferred................................   3,553        386      3,939
                                                    ------       ----     ------
                                                    $3,553       $600     $4,153
                                                    ======       ====     ======

      The consolidated effective tax rate differs from the statutory United
States federal tax rate for the following reasons and by the following
percentages:

<TABLE>
<CAPTION>
                                                                                              Nine Months
                                                                               Year Ended        ended
                                                                               December 31,   September 30,
                                                                                  1996           1997
                                                                                  ----           ----
<S>                                                                               <C>            <C>  
Statutory United States federal tax rate ................................         34.0%          34.0%
Partnership loss prior to corporate status ..............................           --             --
License amortization not deductible for tax .............................         32.5             --
Net operating loss carryforwards ........................................        (42.8)            --
State taxes .............................................................          8.3            6.0
Recognition of deferred taxes related to the difference between financial
   statement and income tax bases of certain assets and liabilities in
   connection with the Exchange .........................................           --             --
Other ...................................................................          4.8            1.0
                                                                                  ----           ----
Consolidated effective tax rate .........................................         36.8%          41.0%
                                                                                  ====           ====
</TABLE>

      In 1997, Palmer recorded additional deferred tax liability and a
corresponding increase in licenses for timing differences attributable to
pre-1997 acquisitions.

(5) Common Stock and Stock Plans

      During 1994, Palmer amended its certificate of incorporation to increase
the number of authorized shares of common stock from 60,000,000 to 91,000,000
and to provide for Class A Common and Class B Common Stock. The Class A Common
Stock has one vote per share. The Class B Common Stock, which may be owned only
by PCI or certain successors of PCI and of which no shares may be issued
subsequent to the Offering, has five votes per share, provided, however, that,
so long as any Class A Common Stock is issued and outstanding, at no time will
the total outstanding Class B Common Stock have the right to cast votes having
more than 75 percent of the total voting power of the common stock in the
aggregate. Shares of Class B Common Stock shall be converted into Class A Common
Stock on a share-for share basis: (i) at any time at the option of the holder;
(ii) immediately upon the transfer of shares of Class B Common Stock to any
holder other than a successor of PCI; (iii) immediately if the shares of Class B
Common Stock held by PCI or its successors constitute 33 percent or less of the
outstanding shares of Palmer; (iv) at the end of 20 years from original issuance
of those shares of Class B Common Stock; or (v) if more than 50 percent of the
equity interests in PCI become beneficially owned by persons other than: (i)
beneficial owners of PCI as of


                                      F-29
<PAGE>

              PALMER WIRELESS, INC. AND SUBSIDIARIES (PREDECESSOR)

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

December 29, 1994 ("Current PCI Beneficial Owners"); (ii) affiliates of Current
PCI Beneficial Owners; (iii) heirs or devisees of any individual Current PCI
Beneficial Owners, successors of any corporation or partnership which is a
Current PCI Beneficial Owner and beneficiaries of any trust which is a Current
PCI Beneficial Owner; and (iv) any relative, spouse or relative of a spouse of
any Current PCI Beneficial Owner.

      Palmer adopted a Stock Option Plan in connection with the Offering, under
which options for an aggregate of 1,600,000 shares of Class A Common Stock are
available for grants to key employees. Palmer also adopted a Director's Stock
Option Plan in connection with the Offering, under which options for an
aggregate of 300,000 shares of Class A Common Stock are available for grants to
directors who are not officers or employees of Palmer. Stock options under both
plans are granted with an exercise price equal to the stock's fair value at the
date of grant. The stock options granted under the Stock Option Plan have
10-year terms and vest and become exercisable ratably over three years from the
date of grant. The stock options granted under the Director's Stock Option Plan
are vested and become fully exercisable upon the date of the grant. At December
31, 1996, there were options with respect to 693,334 and 45,000 shares of Class
A Common Stock outstanding under the Stock Option Plan and the Director's Stock
Option Plan, respectively. At December 31, 1996, there were 880,000 and 255,000
additional shares available for grant under the Stock Option Plan and the
Director's Stock Option Plan, respectively.

      Palmer applies APB Opinion No. 25 in accounting for its Stock Option Plan
and Director's Stock Option Plan ("the Plans") and accordingly, no compensation
cost has been recognized for its stock options in the consolidated financial
statements. Had Palmer determined compensation cost based on the net income
(loss) per share would have been reduced to the pro forma amounts indicated
below:

                                            Year Ended
                                            December 31,         Nine Months
                                                1996         September 30, 1997
                                                ----         ------------------
Net income-as reported ...............       $   4,682            $   6,089
Net (loss) income-pro forma ..........       $   2,850            $   4,753
Basic Earnings Per Share .............       $     .11            $     .17
Diluted Earnings Per Share ...........       $     .11            $     .17

      The fair value of each option grant is estimated on the date of grant
using the Black-Scholes option pricing model with the weighted-average
assumptions as follows: dividend yield of 0.0%; expected volatility of 101%;
risk-free interest rate of 5.5%; and expected lives of five years. The fair
value of the option grants in 1996 were $13.36 per share.

      Stock option activity during the periods indicated is as follows:

                                                          ($'s not in thousands)
                                               Number        Weighted Average
                                              Of Shares        Exercise Price
                                              ---------        --------------
Balance December 31, 1995 ..............       672,500              14.25
     Granted ...........................        72,500              17.25
     Exercised .........................        (6,666)             14.25
                                               ------- 
Balance December 31, 1996 ..............       738,334              14.54
     Exercised .........................       (70,000)             14.25
                                               ------- 
Balance September 30, 1997 .............       668,334              14.60
                                               ======= 

      At December 31, 1996, the range of exercise prices and weighted-average
remaining contractual life of outstanding options was $14.25--$17.25 ($'s not in
thousands) and 8.3 years, respectively.

      At December 31, 1996, the number of options exercisable was 250,000, and
the weighted average exercise price of those options was $14.34 ($'s not in
thousands).

      Palmer adopted a stock purchase plan for employees (the "Employee Stock
Purchase Plan") and a stock purchase plan for non-employee directors (the
"Non-Employee Director Stock Purchase Plan"). Under the Employee Stock Purchase
Plan, 160,000 shares of Class A Common Stock are available for purchase by
eligible employees of Palmer or any of its subsidiaries. Under the Non-Employee
Director Stock Purchase Plan, 25,000 shares of Class A Common Stock are
available for purchase by


                                      F-30
<PAGE>

              PALMER WIRELESS, INC. AND SUBSIDIARIES (PREDECESSOR)

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

non-employee directors of Palmer. The purchase price of each share of Class A
Common Stock purchased under the Employee Stock Purchase Plan or the
Non-Employee Director Stock Purchase Plan will be the lesser of 90 percent of
the fair market value of the Class A Common Stock on the first trading day of
the plan year or on the last day of such plan year; provided, however, that in
no event shall the purchase price be less than the par value of the stock. Both
plans will terminate in 2005, unless terminated at an earlier date by the board
of directors. During the year ended December 31, 1996, 15,541 shares were issued
under the Employee Stock Purchase Plan and 1,702 shares were issued under the
Non-Employee Director Stock Purchase Plan at a purchase price of $16.85 ($'s not
in thousands). Compensation cost computed under the provisions of SFAS No. 123
related to the shares issued under the Employee Stock Purchase Plan and the
Non-Employee Director Stock Purchase Plan is immaterial to the consolidated
financial statements.

(6) Related Party Transactions

      On January 1, 1997 Palmer purchased a building and certain towers from PCI
for $6,243. These assets were previously leased from PCI.

      Concurrently with the Offering and the Exchange, Palmer and PCI entered
into both a transitional management and administrative services agreement and a
computer services agreement that extended each December 31 for additional
one-year periods unless and until either party notified the other. The fees from
these arrangements amounted to a total of $534 and $88 for the year ended
December 31, 1996 and the nine months ended September 30, 1997, respectively,
and are include as a reduction of selling, general and administrative expenses.

      Concurrently with the Offering and the Exchange, Palmer and PCI entered
into a tax consulting agreement that extended each December 31 for additional
one-year periods unless and until either party notified the other. The fees for
tax consulting services amounted to a total of $120 and $97 for the year ended
December 31, 1996 and the nine months ended September 30, 1997, respectively,
and are included in selling, general and administrative expenses.

      PCI has a 401(k) plan with a noncontributory retirement feature and a
matching provision for employees who meet length of service and other
requirements. Palmer participated in this plan and was allocated 401(k)
retirement and matching expense of $696 and $544 for the year ended December 31,
1996 and the nine months ended September 30, 1997, respectively.

(7) Commitments and Contingencies

Leases

      Palmer occupies certain buildings and uses certain tower sites, cell sites
and equipment under noncancelable operating leases which expire through 2013.

      The operating leases for a building and certain tower sites and cell sites
are with related parties.

      Future minimum lease payments under noncancelable operating leases as of
December 31, 1996 are as follows:

                                                  Related parties         Others
                                                  ---------------         ------
1997 ...................................             $   285             $ 3,429
1998 ...................................                 285               2,899
1999 ...................................                  52               2,507
2000 ...................................                  14               2,011
2001 ...................................                  --               1,348
Later years through 2014 ...............                  --               4,522
                                                     -------             -------
                                                     $   636             $16,716
                                                     -------             -------

      Rental expense was $3,551 and $3,123 for the year ended December 31, 1996
and the nine months ended September 30, 1997, respectively of which $278 was
paid to related parties for 1996.


                                      F-31
<PAGE>

              PALMER WIRELESS, INC. AND SUBSIDIARIES (PREDECESSOR)

             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS--(Continued)

Contingencies

      Palmer is involved in various claims and legal actions arising in the
ordinary course of business. In the opinion of management, the ultimate
disposition of these matters will not have a material adverse effect on Palmer's
consolidated financial statements.

(8) Selected Quarterly Financial Data (Unaudited)

<TABLE>
<CAPTION>
                                                                       First      Second      Third       Fourth
     Year Ended December 31, 1996                                     Quarter    Quarter     Quarter      Quarter     Total
     ----------------------------                                     -------    -------     -------      -------     -----
<S>                                                                   <C>         <C>        <C>          <C>        <C>     
     Total Revenue(a)............................................     $36,950     $40,031    $41,171      $41,591    $159,743
                                                                      =======     =======    =======      =======    ========
     Operating Income............................................     $ 8,514     $11,281    $11,977      $ 9,405    $ 41,177
                                                                      =======     =======    =======      =======    ========
     Net Income (Loss)...........................................     $    76     $ 1,684    $ 2,976      $   (54)   $  4,682
                                                                      =======     =======    =======      =======    ========
<CAPTION>
                                                                                              First        Second      Third
     Nine Months Ended September 30, 1997                                                    Quarter      Quarter     Quarter
     ------------------------------------                                                    -------      -------     -------
<S>                                                                                          <C>          <C>         <C>    
     Total Revenue......................................................................     $44,683      $48,545     $48,508
                                                                                             =======      =======     =======
     Operating Income...................................................................     $ 9,805      $13,022     $12,984
                                                                                             =======      =======     =======
     Net Income.........................................................................     $ 1,177      $ 2,523     $ 2,389
                                                                                             =======      =======     =======
</TABLE>

- ----------

(a)   Certain reclassifications were made to conform to the current year
      presentation.


                                      F-32
<PAGE>

                        PRICE COMMUNICATIONS CORPORATION

            SCHEDULE I--CONDENSED FINANCIAL INFORMATION OF REGISTRANT

                                 BALANCE SHEETS
                           December 31, 1998 and 1997
                                ($ in thousands)

<TABLE>
<CAPTION>
                                                           1998           1997
                                                         --------       --------
<S>                                                      <C>            <C>     
ASSETS:
Cash and cash equivalents .........................      $ 16,781       $  1,525
Short-term investments ............................         5,608         22,848
Prepaid expenses and other current assets .........           219            224
                                                         --------       --------
     Total current assets .........................        22,608         24,597
Investments in and receivables from subsidiaries* .       (10,880)        33,851
Property and equipment ............................            67            123
Other Assets ......................................         1,243          4,406
                                                         --------       --------
                                                         $ 13,038       $ 62,977
                                                         ========       ========
LIABILITIES AND SHAREHOLDERS' EQUITY:
Accounts payable and accrued expenses .............      $    600       $    760
Other current liabilities .........................         8,034          1,256
                                                         --------       --------
     Total current liabilities ....................         8,634          2,016
Redeemable preferred stock ........................            25             35
Shareholders' equity ..............................         4,379         60,926
                                                         --------       --------
                                                         $ 13,038       $ 62,977
                                                         ========       ========
</TABLE>

* Eliminated in consolidation


                                      F-33
<PAGE>

                        PRICE COMMUNICATIONS CORPORATION

            SCHEDULE I CONDENSED FINANCIAL INFORMATION OF REGISTRANT

                            STATEMENTS OF OPERATIONS
                                ($ in thousands)

<TABLE>
<CAPTION>
                                                                                  Year Ended December 31,
                                                                                  -----------------------
                                                                             1998           1997           1996
                                                                             ----           ----           ----
<S>                                                                      <C>            <C>            <C>      
Corporate expenses ................................................      $ (4,191)      $ (3,946)      $ (2,373)
Other income (expense) ............................................          (361)           908         94,998
Interest income ...................................................           759          2,183          3,755
Interest expense ..................................................          (175)           (48)          (216)
Depreciation and amortization .....................................           (56)           (52)           (48)
Realized gain (loss) on marketable securities .....................        15,659            478           (794)
Loss of unconsolidated subsidiaries ...............................       (47,194)        (8,852)           (91)
                                                                         --------       --------       --------
     Income (loss) before income taxes ............................       (35,559)        (9,329)        95,251
Income tax benefit (expense) ......................................        (6,025)           380        (24,584)
                                                                         --------       --------       --------
     Net income (loss) ............................................      $(41,584)      $ (8,949)      $ 70,667
                                                                         ========       ========       ========
Other comprehensive income, net of tax:
     Unrealized gains (losses) on available for sale securities             2,836            211          1,937
     Reclassification adustment ...............................            (2,148)            --             --
                                                                         --------       --------       --------
Comprehensive income (loss) .......................................      $(40,896)      $ (8,738)      $ 72,604
                                                                         ======================================

Per share data:
     Basic earnings (loss) per share ..............................      $  (1.49)      $   (.29)      $   1.54
     Diluted earnings (loss) per share ............................      $  (1.49)      $   (.29)      $   1.53
</TABLE>


                                      F-34
<PAGE>

                        PRICE COMMUNICATIONS CORPORATION

            SCHEDULE I--CONDENSED FINANCIAL INFORMATION OF REGISTRANT

                            STATEMENTS OF CASH FLOWS
                                ($ in thousands)

<TABLE>
<CAPTION>
                                                                                                  Year Ended December 31,
                                                                                                  -----------------------
                                                                                          1998              1997             1996
                                                                                          ----              ----             ----
<S>                                                                                      <C>              <C>              <C>     
Cash flows from operating activities:
     Net income (loss) ..........................................................        $(41,584)        $ (8,949)        $ 70,667
                                                                                        ---------         --------         --------
Adjustments to reconcile net income to cash provided by (used in) operating
activities:
     Depreciation and amortization ..............................................              56               52               49
     Loss of unconsolidated subsidiaries ........................................          47,194            8,852               91
     Decrease (increase) in prepaid expenses and other assets ...................           3,169           (3,281)             (65)
     Increase (decrease) in accounts payable and accrued expenses ...............           4,600           (1,338)             480
     Increase (decrease) in other liabilities ...................................           2,659             (790)              --
     (Gain) loss on sale of securities, net .....................................         (15,659)             791            1,937
     Recovery on note receivable ................................................              --              250               --
                                                                                         --------         --------         --------
          Total adjustments .....................................................          42,019            4,536            2,492
                                                                                         --------         --------         --------
          Net cash provided by (used in) operating activities ...................             435           (4,413)          73,159
                                                                                         --------         --------         --------
Cash flows from investing activities:
     Purchase of Palmer Wireless ................................................              --          (44,015)              --
     Net sales of marketable securities .........................................          34,086            6,087           14,626
     Capital expenditures and other .............................................              --             (387)            (707)
     Advances to subsidiaries ...................................................          (2,463)             (25)              --
          Net cash provided by (used in) investing activities ...................          31,623          (38,340)          13,919
                                                                                         --------         --------         --------
Cash flows from financing activities:
     Issuance of preferred stock ................................................              --               35               --
     Payment of PIK Preferred Stock dividend ....................................              --           (1,176)              --
     Issuance and exercise of warrants ..........................................              --            4,288               --
     Issuance of common stock ...................................................              --            6,047               --
     Repurchase of paid in kind preferred stock .................................              --          (28,225)              --
     Purchase of common stock ...................................................         (17,412)         (20,241)          (5,103)
     Proceeds from stock options exercised ......................................             610              193              402
                                                                                         --------         --------         --------
          Net cash used in financing activities .................................         (16,802)         (39,079)          (4,701)
                                                                                         --------         --------         --------
Net (decrease) increase in cash and cash equivalents ............................          15,256          (81,832)          82,377
Cash and cash equivalents at beginning of year ..................................           1,525           83,357              980
                                                                                         ========         ========         ========
Cash and cash equivalents at end of year ........................................        $ 16,781         $  1,525         $ 83,357
                                                                                         ========         ========         ========
Supplemental disclosure of cash flow information:
  Cash paid during the year for:
     Income taxes, net of refunds ...............................................        $     --         $    872         $ 23,275
                                                                                         ========         ========         ========
     Interest ...................................................................        $     --         $     48         $    713
                                                                                         ========         ========         ========
</TABLE>


                                      F-35
<PAGE>

                        PRICE COMMUNICATIONS CORPORATION

            SCHEDULE I CONDENSED FINANCIAL INFORMATION OF REGISTRANT

                     NOTES TO CONDENSED FINANCIAL STATEMENTS

1. Basis of Presentation

      In the parent company-only financial statements, the Company's investment
in subsidiaries is stated at cost plus equity in undistributed earnings of
subsidiaries since the date of acquisition. The parent company-only financial
statements should be read in conjunction with the Company's consolidated
financial statements.

2. Acquisition

      In May 1997, the Company, through a wholly owned indirect subsidiary,
entered into an agreement to acquire Palmer Wireless, Inc. The transaction was
consummated on October 6, 1997. See Note 1 of Notes to Consolidated Financial
Statements.


                                      F-36
<PAGE>

                PRICE COMMUNICATIONS CORPORATION AND SUBSIDIARIES

                  SCHEDULE II VALUATION AND QUALIFYING ACCOUNTS

              FOR THE YEARS ENDED DECEMBER 31, 1997, 1996 AND 1995
                                ($ in thousands)

<TABLE>
<CAPTION>
                                                                                         Allowance
                                                            Balance at    Additions      at Dates                         Balance at
                                                            Beginning     Charged to  of Acquisitions    Deductions         at End
Description                                                 of Period      Expenses    (Dispositions)  Net of Recoveries   of Period
- -----------                                                 ---------      --------     ------------   -----------------   ---------
<S>                                                         <C>             <C>           <C>            <C>               <C>    
For the year ended December 31, 1997:                                                                                     
     Allowance for doubtful accounts ..............         $   474         $ 1,202       $ 1,134        $(1,992)          $   818
For the year ended December 31, 1996:                                                                                     
     Allowance for doubtful accounts ..............         $   295         $   179            --        $    --           $   474
For the year ended December 31, 1995:                                                                                     
     Allowance for doubtful accounts ..............         $   395         $    84            --        $  (184)          $   295
</TABLE>


                                      F-37
<PAGE>

                                   SIGNATURES

      Pursuant to the requirements of Sections 13 and 15(d) of the Securities
and Exchange Act of 1934, the Company has duly caused this report to be signed
on its behalf by the undersigned, thereunto duly authorized.

                                        PRICE COMMUNICATIONS CORPORATION


                                        By:        /S/ ROBERT PRICE
                                           -------------------------------------
                                                     Robert Price,
                                                      President

Dated: March 16, 1999

      Pursuant to the requirements of the Securities and Exchange Act of 1934,
this report has been signed below by the following persons on behalf of the
Company and in the capacities and on the dates indicated. Each person whose
signature appears below hereby authorizes and appoints Robert Price as his
attorney-in-fact to sign and file in his behalf individually and in each
capacity stated below any and all amendments to this Annual Report.

<TABLE>
<CAPTION>
                 Signature                                  Title                           Date
                 ---------                                  -----                           ----
<S>                                                 <C>                                   <C> 
BY:          /S/ ROBERT PRICE                       Director and President                March 16, 1999
    --------------------------------------          (Principal Executive
               Robert Price                         Officer)             


By:          /S/ GEORGE H. CADGENE                  Director                              March 16, 1999
    --------------------------------------
              George H. Cadgene


BY:          /S/ ROBERT F. ELLSWORTH                Director                              March 16, 1999
   ---------------------------------------
             Robert F. Ellsworth


BY:          /S/ KIM I. PRESSMAN                    Executive Vice President              March 16, 1999
   ---------------------------------------          And Principal Financial
               Kim I. Pressman                      and Accounting Officer  
</TABLE>


                                      II-1
<PAGE>

                                  EXHIBIT INDEX

Exhibit
  No.                              Description
  ---                              -----------
 2.1  Agreement and Plan of Merger with Palmer Wireless, Inc., incorporated by
      reference to Registration Statement on Form S-4 of Price Communications
      Wireless, Inc. ("Wireless") (File No. 333-36253)
 
 3.1  Restated Certificate of Incorporation of the Registrant as filed with the
      Secretary of State of the State of New York on December 29, 1992,
      incorporated by reference to Exhibit 3(a) to Registrant's Form 10-K for
      the year ended December 31, 1992
 
 3.2  Certificate of Amendment of the Certificate of Incorporation of the
      Registrant as filed with the Secretary of State of New York on March 17,
      1995, incorporated by reference to Exhibit 3(a)(2) to Registrant's Form
      10-K for the year ended December 31, 1996
 
 3.3  Certificate of Amendment of the Certificate of Incorporation of the
      Registrant as filed with the Secretary of State of New York on January 2,
      1996, incorporated by reference to Exhibit 3(a)(2) to Registrant's Form
      10-K for the year ended December 31, 1996
 
 3.4  Certificate of Amendment of the Certificate of Incorporation of the
      Registrant as filed with the Secretary of State of New York on October 29,
      1997
 
 3.5  Certificate of Amendment of the Certificate of Incorporation of the
      Registrant as filed with the Secretary of State of New York on January 12,
      1998
 
 3.6  Restated By-laws of the Registrant, incorporated by reference to Exhibit
      3(a)(2) to Registrant's Form 10-K for the year ended December 31, 1996
 
 4.1  Indenture to 13 1/2% Senior Secured Discount Notes due 2007 between Price
      Communications Cellular Holdings, Inc. ("Holdings"), Price Communications
      Cellular Inc. and Bank of Montreal Trust Company, as Trustee (including
      form of Note), incorporated by reference to Registration Statement on Form
      S-4 of Holdings (File No. 333-41227)
 
 4.2  Guarantee (included in Exhibit 4.1)
 
 4.3  Indenture to 11 3/4% Senior Subordinated Notes due 2007 between Wireless
      and Bank of Montreal Trust Company, as Trustee (including form of Note),
      incorporated by reference to Registration Statement on Form S-4 of
      Wireless (File No. 333-36254)
 
 10.1 Credit Agreement dated as of September 30, 1997 among Holdings, Wireless,
      the lenders listed therein, DLJ Capital Funding, Inc., as syndication
      agent and Bank of Montreal, Chicago branch, as administrative agent,
      incorporated by reference to Registration Statement on Form S-4 of
      Wireless (File No. 333-36253)
 
 10.2 Fort Myers Sale Agreement, incorporated by reference to Registration
      Statement on Form S-4 of Wireless (File No. 333-36253)
 
 10.3 Georgia Sale Agreement, incorporated by reference to Registration
      Statement on Form S-4 of Wireless (File No. 333-36253)
 
 10.4 Ryan Agreement, incorporated by reference to Registration Statement on
      Form S-4 of Wireless (File No. 333-36253)
 
 10.5 Wisehart Agreement, incorporated by reference to Registration Statement on
      Form S-4 of Wireless (File No. 333-36253)
 
 10.6 Meehan Agreement, incorporated by reference to Registration Statement on
      Form S-4 of Wireless (File No. 333-36253)
 
 10.7 The Registrant's 1992 Long Term Incentive Plan, incorporated by reference
      to Exhibit 10(a) to Registrant's Form 10-K for the year ended December 31,
      1992


                                      E-1


<TABLE> <S> <C>


<ARTICLE>                     5
<MULTIPLIER>                                 1000
       
<S>                             <C>
<PERIOD-TYPE>                   YEAR
<FISCAL-YEAR-END>                            DEC-31-1998
<PERIOD-START>                               JAN-01-1998
<PERIOD-END>                                 DEC-31-1998
<CASH>                                           204,999
<SECURITIES>                                       5,608
<RECEIVABLES>                                     20,509
<ALLOWANCES>                                           0
<INVENTORY>                                        3,940
<CURRENT-ASSETS>                                 239,242
<PP&E>                                           169,271
<DEPRECIATION>                                    24,376
<TOTAL-ASSETS>                                 1,287,652
<CURRENT-LIABILITIES>                             48,482
<BONDS>                                          909,432
                                  0
                                           25
<COMMON>                                               0
<OTHER-SE>                                         4,379
<TOTAL-LIABILITY-AND-EQUITY>                   1,287,652
<SALES>                                           12,677
<TOTAL-REVENUES>                                 197,329
<CGS>                                             23,710
<TOTAL-COSTS>                                    156,550
<OTHER-EXPENSES>                                  15,279
<LOSS-PROVISION>                                       0
<INTEREST-EXPENSE>                                76,926
<INCOME-PRETAX>                                  (23,046)
<INCOME-TAX>                                       8,523
<INCOME-CONTINUING>                              (14,523)
<DISCONTINUED>                                         0
<EXTRAORDINARY>                                  (27,061)
<CHANGES>                                              0
<NET-INCOME>                                     (46,584)
<EPS-PRIMARY>                                      (1.49)
<EPS-DILUTED>                                      (1.49)
        


</TABLE>


© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission