FIRST AMERICAN FINANCIAL CORP
424B3, 1998-11-02
TITLE INSURANCE
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                                                     REGISTRATION NO. 333-53681
                                               FILED PURSUANT TO RULE 424(B)(3)
PROSPECTUS
                             3,000,000 COMMON SHARES
                    THE FIRST AMERICAN FINANCIAL CORPORATION

Acquisitions.
o    The  shares  will  be  offered  as full or  partial  consideration  for our
     acquisition  of the  assets or  ownership  interests  of  businesses  which
     primarily provide real estate-related financial and informational services.

o    The  specific   terms  of  an  acquisition   will  be  determined   through
     negotiations with the target business.

Share Price.
o    The shares  issued  pursuant  to an  acquisition  will be valued at a price
     reasonably related to their market value at one of the following times:

     o    When the terms of the acquisition  transaction are tentatively  agreed
          upon.

     o   When the acquisition transaction is closed.

     o   During the period or periods prior to delivery of the shares.

Underwriting.
o    Generally,  no  underwriting  discounts or commissions  will be paid by us.
     Underwriting   discounts  or  commissions   may  be  paid  by  the  Selling
     Shareholders. See "Selling Shareholders" beginning on page 11.

o    However,  any  recipient  of a finders  fee may be deemed an  "underwriter"
     under the  securities  laws.  

Resales.  

o    Shares  offered  pursuant  to this  Prospectus  may be  reoffered  by their
     holders pursuant to this Prospectus.  See "Selling Shareholders"  beginning
     on page 11. 

o    Reoffer share price may be negotiated,  fixed by formula  (possibly subject
     to change),  or determined by the market price of the shares at the time of
     reoffering.

Our Business.

o   We provide real estate-related  financial and informational services to real
    property buyers and mortgage lenders.

o    The trading  symbol for our Common shares on the New York Stock Exchange is
     "FAF." 

o    On October 29, 1998, the closing price of our Common shares on the New York
     Stock  Exchange was $30.25.  

o    Before making an investment in our company,  you should consider  carefully
     the "Risk Factors" beginning on page 1.

o    The address and  telephone  number of our  principal  offices are: 

                    114 East Fifth Street
                    Santa Ana, California 92701
                    (714) 558-3211

Neither  the  Securities  and  Exchange  Commission  nor  any  state  securities
commission has approved or  disapproved  of these  securities or passed upon the
adequacy or accuracy of this Prospectus. Any representation to the contrary is a
criminal offense. 

                The date of this Prospectus is November 1, 1998.


<PAGE>


                      WHERE YOU CAN FIND MORE INFORMATION;
                           INCORPORATION BY REFERENCE

         We file annual,  quarterly and current  reports,  proxy  statements and
other information with the Securities and Exchange  Commission (the "SEC").  You
may read and copy,  upon payment of a fee set by the SEC,  any document  that we
file with the SEC at its public  reference rooms in Washington,  D.C. (450 Fifth
Street,  N.W., 20549), New York, New York (Seven World Trade Center, 13th Floor,
Suite 1300,  10048) and Chicago,  Illinois  (Citicorp  Center,  500 West Madison
Street,  14th  Floor,  Suite  1400,  60661).  You  may  also  call  the  SEC  at
1-800-432-0330  for more  information on the public reference rooms. Our filings
are also  available  to the  public on the  internet,  through  the SEC's  EDGAR
database.  You  may  access  the  EDGAR  database  at  the  SEC's  web  site  at
http://www.sec.gov.

         The SEC allows us to  "incorporate  by reference"  into this Prospectus
the  information  we file with them.  This means that we can disclose  important
business, financial and other information in our SEC filings by referring you to
the documents  containing  this  information.  All  information  incorporated by
reference is part of this  Prospectus,  unless that  information  is updated and
superseded by the information contained in this Prospectus or by any information
filed  subsequently  that is  incorporated  by  reference  or by any  prospectus
supplement.  Any prospectus  supplement or any information  that we subsequently
file with the SEC that is incorporated by reference will automatically supersede
any prior  information  that is part of this Prospectus or any prior  prospectus
supplement.  We  incorporate  by reference  the  documents  listed below and any
future filings made with the SEC under Sections 13(a), 13(c), 14 or 15(d) of the
Securities  Exchange Act of 1934 (the  "Exchange  Act") until the earlier of (i)
the date on which all the  securities  offered with this  Prospectus are sold by
the Selling  Shareholders (as such term is defined below in the Section entitled
"Selling Shareholders") and (ii) the date that is one year following the date of
the issuance of the shares offered under this Prospectus:

o    Annual Report on Form 10-K for the fiscal year ended December 31, 1997.

o    Quarterly Reports on Form 10-Q for the fiscal quarters ended March 31, 1998
     and June 30, 1998.

o    Current Reports on Form 8-K dated January 23, 1998, January 27, 1998, March
     18,  1998,  March 31,  1998,  April 7, 1998,  June 26, 1998 and October 22,
     1998.

o    The  description  of our Common shares,  $1.00 par value,  contained in our
     Registration  Statement  on  Form  8-A,  dated  November  19,  1993,  which
     registers the shares under Section 12(b) of the Exchange Act.

o    The  description  of  Rights  to  Purchase  Series A  Junior  Participating
     Preferred  Shares,  which  may  be  transferred  with  our  Common  shares,
     contained  in our  Registration  Statement on Form 8-A,  dated  November 7,
     1997, which registers the rights under Section 12(b) of the Exchange Act.

         This  Prospectus is part of a  registration  statement (on Form S-4) we
have filed with the SEC  relating  to our Common  shares  registered  under this
Prospectus.  As permitted by SEC rules,  this Prospectus does not contain all of
the  information  contained  in  the  registration  statement  and  accompanying
exhibits and  schedules we file with the SEC. You may refer to the  registration
statement,  the exhibits and  schedules  for more  information  about us and our
Common  shares.  The  registration  statement,  exhibits and  schedules are also
available at the SEC's public  reference  rooms or through its EDGAR database on
the internet.

         You may obtain a copy of these  filings at no cost by writing to us at
The First  American  Financial  Corporation,  114 East Fifth Street,  Santa Ana,
California 92701-4642,  Attention: Mark R Arnesen, or by telephoning us at (714)
558-3211.

                        SPECIAL NOTE OF CAUTION REGARDING
                           FORWARD-LOOKING STATEMENTS

         Certain statements contained in (a) this Prospectus, (b) any applicable
prospectus supplement and (c) the documents  incorporated by reference into this
Prospectus,  may constitute  "forward-looking  statements" within the meaning of
the  federal  securities  laws.  Forward-looking  statements  are  based  on our
management's  beliefs,  assumptions,  and  expectations  of our future  economic
performance,  taking into account the information  currently  available to them.
These  statements  are  not  statements  of  historical  fact.   Forward-looking
statements  involve risks and  uncertainties  that may cause our actual results,
performance  or  financial  condition  to  be  materially   different  from  the
expectations of future results, performance or financial condition we express or
imply in any  forward-looking  statements.  Some of the  important  factors that
could cause our actual  results,  performance  or financial  condition to differ
materially from our expectations are:

o    General  volatility  of the  capital  markets  and the market  price of our
     shares.

o    Changes in the real estate market, interest rates or the general economy.

o    Our  ability  to  identify  and  complete   acquisitions  and  successfully
     integrate businesses we acquire.

o    Our ability to employ and retain qualified employees.

o    Our ability to achieve Year 2000 compliance.

o    Changes in government  regulations,  particularly  those  applicable to the
     insurance industry.

o    Changes in the demand for our products.

o    Degree and nature of our competition.

         When  used  in  our   documents  or  oral   presentations,   the  words
"anticipate,"  "estimate,"  "expect,"  "objective,"   "projection,"  "forecast,"
"goal," or similar words are intended to identify forward-looking statements. We
qualify  any  such  forward-looking  statements  entirely  by  these  cautionary
factors.

<PAGE>


                                  RISK FACTORS

         In addition to the other information contained in this Prospectus,  you
should  carefully  consider the following risk factors  before  investing in our
company.

Volatility of Share Price

         The  market  price  of our  shares  could  be  subject  to  significant
fluctuations in response to variations in financial  results or announcements of
material   events  by  ourselves  or  our   competitors.   Regulatory   changes,
developments  in the  real  estate  services  industry  or  changes  in  general
conditions in the economy or the financial  markets could also adversely  affect
the market price of our shares.

Cyclical Nature of the Real Estate Market

         Substantially  all of the revenues  from our title  insurance  and real
estate  information  services  segments result from resales and  refinancings of
real estate,  including  residential  and  commercial  properties,  and from the
construction and sale of new properties. Revenues from our home warranty segment
result   exclusively  from  residential   resales.   Accordingly,   resales  and
refinancings of real estate constitute the major source of our revenues.

         Real estate refinancings and resales go through periods of activity and
inactivity  based  largely on the cost and  availability  of long-term  mortgage
funds.  Periods of inactivity often result when interest rates are high or there
is a limited money supply.  As a result of the relationship  between real estate
refinancings   and  resales  and  our  revenues   (discussed  in  the  preceding
paragraph),  our revenue base may be  adversely  affected  during such  periods.
However,  we continue to  diversify  our  operations  into areas  outside of our
traditional title insurance business in order to mitigate this adverse effect.

Risks Associated with Acquisition Strategy

         We  acquire  other  companies  in  the  real  estate-related  financial
services  industry as a key component of our growth strategy.  Certain risks are
inherent in an  acquisition  strategy and could  adversely  affect our financial
position and operating results. These risks include:

     o    difficulty servicing debt incurred to facilitate acquisitions;

     o    difficulty in retaining key employees;

     o    difficulty  combining  disparate company  cultures,  personalities and
          facilities;

     o    the  possibility  that  suitable  acquisition  candidates  may  not be
          identified or available,

     o    the possibility that affordable financing may not be available;

     o    the possibility that suitable acquisition terms may not be negotiable;
          and

     o    the possibility that completed acquisitions may not be successful.

Dependence on Key Personnel

         We depend on the  continued  services  of our  executive  officers  and
senior management,  particularly our President,  Parker S. Kennedy, our Chairman
and  Director,  D. P.  Kennedy,  and our  Executive  Vice  President  and  Chief
Financial Officer,  Thomas A. Klemens.  The loss of the services of any of these
individuals could have a material adverse effect on our operations and financial
position.  We also  depend on our  ability to attract  and retain  other  highly
qualified managerial personnel and employees.

Year 2000 Problems

         What is the Year 2000 Problem?

         Much of today's  information  technology  (e.g.,  computer systems) and
embedded technology (e.g., microcontrollers) identifies a particular year on the
basis of the last two  digits of that  year.  For  example,  the year  "1998" is
recognized  by the digits "98." The  inability  of  information  technology  and
embedded  technology to properly  recognize a year that begins with "20" instead
of  "19," if not  corrected,  may  result  in the  failure  of  systems  (or the
production  of  erroneous  results)  which rely on  information  technology  and
embedded  technology.  This failure of systems,  production of erroneous results
and the resulting damages is commonly known as the "Year 2000 Problem."

         How Does the Year 2000 Problem Impact the Company?

         We are dependent,  to a substantial degree, upon the proper functioning
of our  computer  systems  as  well  as  those  of our  vendors,  suppliers  and
customers.  Most of our  products  and  services  rely on  information  and data
provided by others. Most of this information and data is provided electronically
and is dependent on information systems and telecommunications.  For example, we
rely on governmental  agencies to provide title and tax information.  Similarly,
we deliver most of our products and services  electronically.  The  inability of
our vendors and suppliers to provide  accurate  information  in a timely manner,
our inability to accurately and timely process such  information,  the inability
of our  customers to receive and use our products  and  services,  and a general
disruption  of  telecommunications  and  utilities  as a result of the Year 2000
Problem would most likely result in business interruption or shutdown, financial
loss,  potential  regulatory action,  harm to our reputation and potential legal
liability.

         What is our State of Readiness?

         With the help of an outside  consulting  firm,  we have  created a Year
2000 Program  Management Office and have adopted a five-step plan to address the
Year  2000  Problem.  The  five  steps  of our  plan  are:  (1)  awareness,  (2)
inventory/assessment,  (3) renovation,  (4) testing, and (5) implementation.  To
implement our plan, we have divided our company into "business  units" comprised
of (a) the  reporting  regions  of the  title  insurance  subsidiaries,  (b) the
subsidiary companies of our real estate information  services business,  (c) our
home warranty  subsidiaries,  (d) our trust and banking subsidiaries and (e) our
various other subsidiaries.

         Our "awareness"  phase involves  communicating  the nature and scope of
the Year  2000  Problem  to the  management  of the  business  units in order to
engender    strong    management    support    for    its    resolution.     Our
"inventory/assessment"  phase  involves the  identification  of our  information
systems and  non-information  systems which require renovation or replacement to
become Year 2000 compliant.  Our  "renovation"  phase involves the repair and/or
replacement of the systems  identified in the prior phase.  Our "testing"  phase
involves  the testing of repaired  and replaced  systems.  Our  "implementation"
phase involves the integration of tested systems into our daily operations.

         All phases of our plan are currently  active.  The awareness phase will
continue  throughout  1998 and  1999.  June 30,  1998  was the  target  date for
completion  of the  inventory/assessment  phase;  that  phase  is  substantially
complete.  However, all of the phases of the plan must be revisited each time we
acquire a new  business.  Accordingly,  the  inventory/assessment  phase remains
active. Based on our current knowledge, we have established the following target
dates:  (1) December 31, 1998 for completion of  renovation,  (2) April 30, 1999
for   completion  of  testing,   and  (3)  June  30,  1999  for   completion  of
implementation.  In each case,  completion of the applicable phase is subject to
the limitation noted above for newly acquired  businesses.  We make no assurance
that we will be able to meet these target dates.

         Our  efforts  to survey  the Year  2000  readiness  of our  significant
vendors,  suppliers  and  customers  continues.  To date,  we have not  received
sufficient information from these parties about their Year 2000 plans to predict
the outcome of their efforts. Even after responses are received, there can be no
assurance that the systems of our significant  vendors,  suppliers and customers
will be timely renovated.

         What will it cost to implement the Year 2000 Plan?

         To date we have spent approximately $5 million in implementing our Year
2000 plan. We expect to incur at least an additional  $25 million to $35 million
in  implementing  our Year 2000 plan.  About half the costs will be for hardware
and  software  replacement  and  about  half  will be for  labor.  The costs for
hardware and software will be  capitalized  and amortized  over their  estimated
useful lives. Labor costs will be expensed as incurred. Our Year 2000 plan costs
are being funded through operating cash flow.

         Do we have Contingency Plans?

         With the help of a professional disaster planner, we are in the process
of creating  company-wide  and business unit  contingency  plans for  unexpected
systems  failures  as a result  of the Year  2000  Problem.  We hope to have our
contingency plans in effect by the end of 1998.

         Will our Year 2000 Plan be reviewed?

         We have  engaged a consultant  to review our Year 2000 plan.  Under the
terms of this  engagement,  the consultant will (1) review the operations of the
Year 2000  Program  Management  Office,  (2) review our Year 2000 plan,  and (3)
review the implementation of the Year 2000 plan at selected locations. From time
to time during the review,  the consultant will report its findings to the Audit
Committee of our Board of Directors.

         No Assurances

         The costs to  implement  our Year 2000  plan and our  target  dates for
completion  of the  various  phases of our Year  2000 plan are based on  current
estimates.  These estimates  reflect numerous  assumptions  about future events,
including  the  continued  availability  of  certain  resources,  the timing and
effectiveness of third party renovation plans and other factors.  We can give no
assurance that these estimates will be achieved, and actual results could differ
materially from these estimates.

Government Regulation

         Various  governmental  agencies  regulate the title insurance  industry
extensively.  The laws applicable to the industry and their  interpretation vary
from  state to state and are  enforced  with broad  discretion.  A review of our
operations and business  relationships by courts or other regulatory authorities
could  result  in  an  adverse   determination.   Furthermore,   the  regulatory
environment  could change in a manner that would restrict our existing or future
operations.

                    THE FIRST AMERICAN FINANCIAL CORPORATION

Overview

         We organized in 1894 as Orange County Title Company,  succeeding to the
business of two title abstract companies founded in 1889 and operating in Orange
County,  California.  In 1924, we commenced issuing title insurance policies. In
1986, we began a diversification  program by acquiring and developing  financial
service  businesses  closely  related to the real  estate  transfer  and closing
process. We are a California  corporation.  Our executive offices are located at
114 East Fifth  Street,  Santa Ana,  California  92701-4642,  and our  telephone
number is (714) 558-3211.

         Through our  subsidiaries,  we are primarily engaged in the business of
providing  real  estate-related  financial  and  informational  services to real
property buyers and mortgage lenders. Our products and services include, but are
not limited to, title insurance, tax monitoring, credit reporting, property data
services,  flood certification,  field inspection services,  appraisal services,
mortgage loan servicing systems, mortgage document preparation and home warranty
services. We also provide investment, trust and thrift services.

         Through growth and  acquisitions,  we believe we have become the United
States'  largest  provider of real  estate-related  financial and  informational
services.  We have  assembled an array of  companies  which,  together,  provide
comprehensive services to the mortgage industry, commercial and residential real
estate developers, home buyers and other customers.

Business Segments

         Title Insurance

         Title  insurance  policies are insured  statements  of the condition of
title to real  property,  showing  priority of  ownership as indicated by public
records, as well as outstanding liens, encumbrances and other matters of record,
and certain other matters not of public  record.  Policies are issued based on a
title report prepared after a search of public records,  maps, and documents and
are typically issued when a title is transferred.

         Before issuing title policies,  title insurers seek to limit their risk
of loss by accurately  performing  title  searches and  examinations.  The major
expenses  of a title  company  relate to such  searches  and  examinations,  the
preparation of preliminary  reports or commitments  and the maintenance of title
plants,  and not from  claim  losses  as in the case of  property  and  casualty
insurers.

         Through our  subsidiary,  First American Title Insurance  Company,  and
other  subsidiaries,  we transact our title insurance business through a network
of more than 300 branch offices and more than 4,000 independent agents. In 1997,
our title insurance operations generated $1.46 billion in operating revenues.

         Real Estate Information Services

         In recent  years we have  developed a strategy  to become a  "one-stop"
real estate information  service company.  To that end, in 1991 we acquired what
we believe  was, at that time,  the second  largest  tax service  company in the
United States.  In 1995 acquired what we believe were, at that time, the largest
mortgage  credit  reporting  company  and the largest  flood zone  determination
company in the United States.

         In  general,  our real estate  information  service  products  generate
higher  margins  than our title  insurance  products.  The  majority  of pre-tax
profits  generated  from our non-title  business is derived from the real estate
services business,  which generated $45.3 million in pre-tax profits in 1997 and
$331.4 million in operating  revenues.  Approximately 29% of our pre-tax profits
in 1997 were derived from our real estate information services businesses. These
businesses are not regulated and hence are not constrained by dividend  statutes
enforceable by the states in which we operate our title insurance business or by
constraints imposed by California on our trust and banking business.

         Our  wholly-owned  subsidiary,  First American Real Estate  Information
Services,  Inc.  ("FAREIS")  has  grown  from  its tax  service  origins  into a
diversified  mortgage  services  company.  FAREIS  and  its  subsidiaries  serve
mortgage originators, mortgage servicers, title companies, real estate attorneys
and  consumers as well as  non-lending  entities.  The  business  was  initially
established in 1987 to advise mortgage  lenders as to the status of tax payments
on real property  securing  their loans.  Now FAREIS's  real estate  information
services  includes  mortgage and other  credit  reporting  services,  flood zone
determinations, mortgage loan servicing systems, property inspections, appraisal
services and mortgage document preparation.

         The tax service  business  includes  both real estate tax  reporting as
well as tax outsourcing  and tax  certification.  FAREIS's tax service  business
reports on  approximately  13 million  properties  annually  and works with over
22,000 taxing authorities  nationwide.  Overall,  we believe it to be the second
largest provider of tax services to the real estate market in the United States.

         The credit  reporting  business  processes over 800,000 mortgage credit
reports per month and is the largest provider of mortgage  reporting services in
the United States.  This business has recently expanded to include consumer risk
management,  providing tenant and pre-employment  screening  services,  business
reports,  credit  scoring  tools  and  personal  credit  reports  to  landlords,
employers, automobile dealers and consumers.

         We are the leading provider of flood zone  determinations in the United
States.  Flood  reporting  services  consist  of a broad  range  of  information
required by regulatory agencies regarding properties in relation to flood zones.
This business  currently  processes over 600,000 flood zone  determinations  per
month.

         The  property/field  services  business  consists of processing  single
family home inspections, conducting field interviews with delinquent mortgagors,
monitoring   the  condition  of   properties   and  assuring   timely   property
preservation.  Our  acquisition  in December 1996 of Ward  Associates  places us
among the leaders in this business.

         The appraisal  services business utilizes leading technology to provide
national  mortgage  lenders  with  property-relative   value  assessments.   The
appraisal  services business operates  throughout the United States.  Electronic
appraisals are supplemented with qualified local appraisers.

         In April 1996, we acquired the Excelis  Mortgage Loan Servicing  System
("Excelis MLS"), now known as Excelis, Inc. Excelis MLS is the only commercially
available  real-time on-line servicing system that has been developed since 1990
to  meet  increasingly   sophisticated  market  demands.  The  software  employs
rules-based  technology,  which  enables the user to customize the system to fit
its individual servicing criteria and policies.

         In May 1997, we purchased all of the  operations of Strategic  Mortgage
Services,  Inc. ("SMS"),  other than its flood zone determination  business. SMS
was a leading provider of real estate information  services to the U.S. mortgage
and  title  insurance  industries.  The  acquired  businesses,  which  have been
integrated into our existing operations,  included SMS's credit division,  which
we believe was the third largest provider of U.S.  mortgage credit  information;
SMS's  property  appraisal  division,  which we believe  was the second  largest
provider of U.S. appraisal services;  SMS's title division, which provided title
and closing services  throughout the United States,  servicing  primarily second
mortgage originators;  SMS's settlement services business,  which provides title
plant systems and accounting  services,  as well as escrow closing software,  to
the title  industry;  and a  controlling  interest  in what we  believe  was the
largest mortgage document preparation firm in the United States.

         On January 1, 1998,  together with our real estate information  service
subsidiaries   (other  than  Excelis   Inc.)  (the  "Real   Estate   Information
Subsidiaries"),  we  consummated  a  joint  venture  with  Experian  Information
Solutions,  Inc.  ("Experian"),  pursuant  to which First  American  Real Estate
Solutions LLC  ("FARES")  was  established.  Under the joint  venture,  the Real
Estate Information  Subsidiaries  contributed  substantially all of their assets
and liabilities to FARES in exchange for an 80% ownership  interest and Experian
transferred  substantially  all of the assets and liabilities of its Real Estate
Solutions division ("RES") to FARES in exchange for a 20% ownership interest. We
believe  that RES is the  nation's  foremost  supplier of core real estate data,
providing,   among  other  things,   property   valuation   information,   title
information,  tax  information and imaged title  documents.  As a result of this
joint  venture,  we believe that FARES is the nation's  largest and most diverse
provider of  information  technology  and  decision  support  solutions  for the
mortgage and real estate  industries.  See also our Current  Report on Form 8-K,
dated January 27, 1998, which is incorporated by reference in this Prospectus.

         On April 16, 1998, we acquired Contour  Software,  the largest supplier
of mortgage loan origination software to the mortgage industry. Contour offers a
complete  line of software  products for every facet of mortgage  lending,  from
qualification to servicing.

         On June 3, 1998,  we  acquired  Data Tree  Corporation,  a supplier  of
database  management and document  imaging  systems to county  recorders,  other
governmental  agencies and the title  industry.  See also our Current  Report on
Form 8-K,  dated March 31,  1998,  which is  incorporated  by  reference in this
Prospectus.

         Home Warranty

         We currently own 90.4% of our home warranty  business,  First  American
Home Buyers Protection  Corporation  ("Home Buyers"),  with the balance owned by
current and former  management of that  subsidiary.  The home warranty  business
issues one-year warranties which protect homeowners against defects in household
systems and  appliances,  such as plumbing,  water  heaters,  and furnaces.  The
warranties  issued are for household  systems and  appliances  only, not for the
homes  themselves.  Our home  warranty  business  currently  operates in certain
counties of Arizona, California,  Nevada, North Carolina, South Carolina, Texas,
Utah and  Washington  and is one of the  largest in the United  States  based on
contracts under service, with $46.9 million in operating revenues in 1997.

         Trust and Thrift

         Since  1960,  we have  conducted a general  trust  business in Southern
California.  In 1985, we formed a banking  subsidiary  into which our subsidiary
trust operation was merged.  As of December 31, 1997, the trust  operations were
administering  fiduciary and custodial assets having a market value in excess of
$1.3 billion.

         During  1988,  through a majority  owned  subsidiary,  we  acquired  an
industrial loan corporation (the "Thrift") that accepts thrift deposits and uses
deposited funds to originate and purchase loans secured by commercial properties
in Southern  California.  The loans made by the Thrift currently range in amount
from $20,000 to $1,105,000,  with an average loan balance of $270,500. Loans are
made only on a secured basis, at loan-to-value  percentages no greater than 75%.
The Thrift  specializes  in making  commercial  real estate loans and  financing
commercial  equipment leases. In excess of 93% of the Thrift's loans are made on
a variable rate basis.  The average  yield on the Thrift's loan  portfolio as of
December 31, 1997, was 11%. The Thrift's  average loan is 60 months in duration.
Current  deposits  total  $62.5  million  and the loan  portfolio  totals  $65.5
million.

         Recent Developments

         On July 31, 1998,  we acquired  ShadowNet  Mortgage  Technologies,  LLC
("ShadowNet").  In connection  therewith,  we issued 291,666  shares  registered
pursuant to this  Prospectus.  ShadowNet  is a provider of  electronic  mortgage
document  preparation and delivery  systems and now conducts  business under the
First American Nationwide Documents brand-name.

         On  August  31,  1998,  we  acquired  First  American  Loss  Mitigation
Services,  Inc.  ("FALMS").  In  connection  therewith,  we issued 31,837 shares
registered pursuant to this Prospectus. FALMS is in the business of limiting the
liability of a note holder's  financial losses on a loan, or the dollar value of
those losses in the event of such borrower's  default,  through negotiation with
the borrower for the reduction of credit liabilities, preservation of collateral
property, and management and marketing of such property.

         On August 31, 1998,  we acquired  Executive  Reporting  Services,  Inc.
("ERS") and 75% of the issued and outstanding stock of its affiliate,  CreditNet
Communications,  Inc. ("CNC").  In connection with such transactions,  we issued
169,491  shares and 58,953  shares,  respectively,  registered  pursuant to this
Prospectus.  ERS and CNC are both mortgage credit reporting companies.

         On August  31,  1998,  we  acquired  CIC Inc.  ("CIC").  In  connection
therewith, we issued 522,034 shares registered pursuant to this Prospectus.  CIC
provides   pre-employment   reporting   services,   including  prior  employment
verification,  criminal records searches, motor vehicle reports, credit reports,
educational  and  professional  license   verification,   workers'  compensation
records, and drug testing, for private and public employers.

         On September  30,  1998,  we acquired The  Registry,  Inc.,  Southcoast
Industries,  Inc.  ("SII"),  Trans  Registry  Corporations  ("TRC"),  Crim Check
America,  Inc.  and  Trans  Registry  Limited  (each  a  "Registry  Entity"  and
collectively  the  "Registry  Entities").  In  connection  therewith,  we issued
1,113,580 shares registered  pursuant to this Prospectus.  The Registry Entities
provide  landlords  with data on  prospective  tenants in order to allow them to
better make an  informed  screening  decision;  such data  typically  includes a
report of prior  unlawful  detainer  actions  against  the  prospective  tenant,
employment verification, a credit report and rental payment history.

         On September 30, 1998, we acquired  substantially  all of the assets of
the Kitsap County,  Jefferson County and Pacific County offices of Charter Title
Corporation (the "CTC Businesses").  In connection therewith,  we issued 105,896
shares  registered  pursuant to this Prospectus.  The CTC Businesses offer title
insurance in their respective Washington State counties.

         On September  30, 1998,  we acquired  all of the  outstanding  minority
interests in its partially-owned  subsidiary First American Nationwide Documents
LLP ("FAND").  In connection  therewith,  we issued  100,158  shares  registered
pursuant  to  this  Prospectus.  FAND  provides  mortgage  document  preparation
services.

         On November 1, 1998, we acquired 17.5% of Tower City Title Agency, Inc.
("Tower  City").  In connection  therewith,  we issued 55,168 shares  registered
pursuant to this Prospectus. Tower City offers titles insurance, with a focus on
the  non-conforming  loan market,  in the northern region of Ohio and the region
surrounding  the  Cleveland  metropolitan  area.  Tower  City  also  has a  loan
processing department which services small mortgage companies.

         On November 1, 1998, we acquired a 50% membership interest in RELS LLC.
In connection  therewith,  we issued 384,092 shares registered  pursuant to this
Prospectus.   RELS  LLC  does  business  through  its  subsidiaries,   Valuation
Information  Technologies  LLC ("VIT") and RELS  Reporting  Services  LLC ("RELS
Reporting").  VIT is a provider  of real  property  appraisals.  RELS  Reporting
provides  borrower  credit  reporting,  employment  and  income  information  to
mortgage lenders.

Summary Historical Consolidated Financial Data

         The  following  table  sets  forth  summary   historical   consolidated
financial and other data for The First American  Financial  Corporation  for the
five years ended December 31, 1997 and for the quarterly  periods ended June 30,
1997 and 1998.  The summary is  qualified  in its  entirety by  reference to the
financial  statements  and other  information  contained in our Annual Report on
Form 10-K for the year ended December 31, 1997 and our Quarterly  Report on Form
10-Q for the  quarter  ended June 30,  1998,  each of which is  incorporated  by
reference in this Prospectus.

           [The rest of this page has been intentionally left blank.]



<PAGE>
<TABLE>

                                                     Year Ended December 31,                                Six Months Ended
                                                                                                                June 30,

                           1993           1994            1995           1996           1997            1997         1998
<S>                        <C>            <C>             <C>            <C>            <C>             <C>          <C>
                                                              (Dollars in thousands, except per share data)
Income Statement Data:
Revenues:

   Operating revenues      $1,379,781     $1,356,946      $1,227,185     $1,571,168     $1,860,205      $819,872     $1,257,077
   Investment and other
   income                     $18,645        $19,447         $23,031        $26,398        $27,256       $13,379        $52,255
                           ----------     ----------      ----------     ----------     ----------     ---------     ----------
                           $1,398,426     $1,376,393      $1,250,216     $1,597,566     $1,887,461      $833,251     $1,309,332

Expenses:
   Salaries and other
   personnel costs           $397,902       $423,328        $431,984       $531,250       $647,750      $298,599       $418,189
   Premiums retained by
   agents                    $504,375       $533,598        $413,444       $516,593       $563,137      $251,155       $335,027
   Other operating
   expenses                  $222,934       $232,532        $257,823       $322,709       $411,319      $175,649       $284,336
   Provision for title
   losses and other claims   $125,588       $110,230         $90,387        $86,487        $90,323       $41,049        $59,531
   Depreciation and
   amortization               $16,333        $19,796         $20,790        $27,242        $38,149       $18,141        $28,303
   Interest                    $4,419         $6,267          $6,242         $4,796         $9,994        $3,660         $9,019
   Minority interest           $5,267         $2,944          $2,132         $2,624         $3,676        $1,294        $16,171
                           ----------     ----------      ----------     ----------     ----------      --------     ----------
                           $1,276,818     $1,328,695      $1,222,802     $1,491,701     $1,764,348      $789,547     $1,150,576

Income before premium
and income taxes             $121,608        $47,698         $27,414       $105,865       $123,113       $43,704       $158,756
Premium taxes                 $17,617        $15,453         $13,627        $16,676        $16,904        $8,722         $9,385
                           ----------     ----------      ----------     ----------     ----------      --------     ----------
Income before income
taxes                        $103,991        $32,245         $13,787        $89,189       $106,209       $34,982       $149,371
Income taxes                  $41,900        $13,300          $6,200        $35,600        $41,500       $13,600        $59,300
                           ----------     ----------      ----------     ----------     ----------      --------     ----------

Income before cumulative

effect of a change in
accounting for income         $62,091        $18,945          $7,587        $53,589        $64,709       $21,382        $90,071
taxes
Cumulative effect of a
change in accounting for       $4,200            --               --            --             --             --             --
                           ----------     ----------       ----------    ----------     ----------     ---------      ---------
income taxes
   Net income                 $66,291        $18,945          $7,587        $53,589        $64,709       $21,382        $90,071
Earnings Per Share
Data:
Basic (1)(2)                    $1.30          $0.37           $0.15          $1.04          $1.24         $0.41          $1.69
Diluted (1)(2)                  $1.30          $0.37           $0.15          $1.03          $1.21         $0.40          $1.63

- -----------------------
(1)  Based upon the weighted average number of common shares outstanding.
(2)  Adjusted to reflect our 3-for-2 stock split effected January 15, 1998 and our 3-for-1 stock split effected July 17, 1998.
</TABLE>

<PAGE>

<TABLE>

                                                     Year Ended December 31,                                 Six Months Ended
                                                                                                                  June 30,

                            1993            1994            1995           1996         1997                   1998
                                (Dollars in thousands, except per share data)
<S>                         <C>             <C>             <C>            <C>          <C>                    <C>

Balance Sheet Data:
Cash and invested assets    $359,127        $368,999        $340,089       $364,620      $411,014                $610,702
Total assets                $786,448        $828,649        $873,778       $979,794    $1,168,144              $1,598,282
Notes and contracts payable  $85,022         $89,600         $77,206        $71,257       $41,973                $145,032
Guaranteed preferred              --              --              --             --      $100,000                $100,000
beneficial interests
in our junior
subordinated deferrable
interested debentures
Total stockholders' equity  $283,718        $292,110        $302,767       $352,465      $411,412                $576,926
Other Data:
Loss ratio                      9.1%            8.1%            7.4%           5.5%          4.9%                    4.7%
Cash dividends per share (2)   $0.11           $0.13           $0.13          $0.15         $0.17                   $0.05
Ratio of debt to total
capitalization (3)             21.5%           22.1%           19.1%          16.0%          7.3%                   16.0%

- -----------------------
(2)  Adjusted to reflect our 3-for-2  stock split  effected  January 15, 1998 and our 3-for-1 stock split  effected  July 17, 1998.
(3)  Capitalization  includes minority interests and junior subordinated deferrable interest debentures.

</TABLE>


<PAGE>

                              SELLING SHAREHOLDERS

         The following table sets forth, as of the date of this Prospectus,  the
name of each holder of shares issued  pursuant to this  Prospectus (the "Selling
Shareholders"),  the number of shares that each such Selling Shareholder owns as
of such date, the number of shares owned by each Selling Shareholder that may be
offered for sale from time to time by this  Prospectus,  the number of shares to
be held by each such  Selling  Shareholder  assuming  the sale of all the shares
offered  hereby  and,  by  footnote,  any  position  or office  held or material
relationship  with us or any of our affiliates within the past three years other
than as a result of the  ownership of shares.  We may amend or  supplement  this
Prospectus from time to time to update the disclosure set forth therein.


<PAGE>

<TABLE>

                                                                                       Number of
                                                      Shares Owned of Record          Shares to be        Shares Owned of Record
                                                       Prior to the Offering        Offered for the      After Completion of the
                                                                                        Selling                  Offering
                                                                                     Shareholder's
 Name of Selling Shareholder                           Number         Percentage       Account            Number         Percentage
 <S>                                                   <C>            <C>            <C>                  <C>            <C>

 E. Kent Forest (1)                                      0               *             188,254              0             0.00%
 Julie B. Jensen                                         0               *              28,519              0             0.00%
 Kim C. Hills                                            0               *              2,481               0             0.00%
 Jerry W. Burns                                          0               *              3,195               0             0.00%
 Matt L. Evans                                           0               *              3,439               0             0.00%
 Jeff B. Davis                                           0               *              1,278               0             0.00%
 Tom D. Stubbs                                           0               *              1,278               0             0.00%
 Bruce Berg (2)                                          0               *             365,424              0             0.00%
 Joseph Namia                                            0               *              78,305              0             0.00%
 Ann T. Namia                                            0               *              78,305              0             0.00%
 Bruce J. Frey                                           0               *              31,837              0             0.00%
 Charter Title Corporation                               0               *              19,800              0             0.00%
 Lelia A. Hilmer                                         0               *               890                0             0.00%
 Lelia A. Hilmer Family Trust                            0               *              88,195              0             0.00%
 Samuel Trust                                            0               *              37,798              0             0.00%
 Wayne Hilmer                                            0              1.1%           642,025              0             0.00%
 Stephen Rabbitt                                         0               *             275,535              0             0.00%
 Evan Barnett (3)                                        0               *              18,778              0             0.00%
 Nevel DeHart (4)                                        0               *              12,803              0             0.00%
 Catherine MacPhaille (5)                                0               *              37,556              0             0.00%
 Shanks, Tritter & Associates, P.C. (6)                  0               *              6,500               0             0.00%
 Tower City Title Agency, Inc. (7)                       0               *              55,168              0             0.00%
 Norwest Mortgage, Inc.(8)                               0               *             384,092              0             0,00%
____________________________________
*    Less than one percent.
(1)  Mr.  Forest is the  Divisional  President of CNC, a direct,  partially-owned subsidiary.
(2)  Mr.  Berg  is the  Divisional  President  of CIC,  a  direct,  wholly-owned subsidiary.
(3)  Mr.  Barnett is the  Divisional  President of each Registry  Entity and a Director of SII and TRC, all of which are direct,
     wholly-owned subsidiaries.
(4)  Mr.  DeHart is a Senior Vice  President  and Sales Manger of each Registry  Entity,  all of which are direct,  wholly-owned
     subsidiaries.
(5)  Ms.  MacPhailler  is a  Senior  Vice  President  and  Divisional  Chief Financial  Officer of each  Registry  Entity,  all of
     which are direct, wholly-owned subsidiaries.
(6)  Shanks,  Tritter & Associates,  P.C. is currently paid a monthly  retainer for legal  services by FAND and purchases  goods
     and services therefrom.
(7)  We own 17.5% of Tower City.
(8)  Norwest Mortgage, Inc. directly or indirectly owns 50% of RELS LLC, a subsidiary.
</TABLE>

<PAGE>


                              PLAN OF DISTRIBUTION

          The shares  covered by this  Prospectus  may be offered  and sold from
time to time by the  Selling  Shareholders.  The Selling  Shareholders  will act
independently of us in making  decisions with respect to the timing,  manner and
price of each sale. The Selling  Shareholders  may sell the shares being offered
hereby on the New York Stock Exchange,  or otherwise,  at prices and under terms
then  prevailing  or at prices  related to the then  current  market  price,  at
varying  prices  or at  negotiated  prices.  The  shares  may be  sold,  without
limitation,  by one or more of the following means of distribution:  (a) a block
trade in which the  broker-dealer  so engaged  will  attempt  to sell  shares as
agent,  but may  position  and  resell a portion  of the block as  principal  to
facilitate the  transaction;  (b) purchases by a broker-dealer  as principal and
resale by such  broker-dealer  for its own account  pursuant to this Prospectus;
(c) a distribution  in accordance with the rules of the New York Stock Exchange;
(d)  ordinary  brokerage  transactions  and  transactions  in which  the  broker
solicits purchasers; and (e) in privately negotiated transactions. To the extent
required,  this Prospectus may be amended and supplemented  from time to time to
describe a specific plan of distribution.

          In  connection  with  distributions  of the shares or  otherwise,  the
Selling  Shareholders may enter into hedging transactions with broker-dealers or
other   financial   institutions.   In   connection   with  such   transactions,
broker-dealers or other financial  institutions may engage in short sales of the
shares  in the  course  of  hedging  the  positions  they  assume  with  Selling
Shareholders.  The  Selling  Shareholders  may also  sell the  shares  short and
deliver the shares offered hereby to close out such short positions. The Selling
Shareholders   may  also  enter   into   option  or  other   transactions   with
broker-dealers  or other  financial  institutions  which require the delivery to
such  broker-dealer  or other  financial  institution of shares offered  hereby,
which  hares  such  broker-dealer  or other  financial  institution  may  resell
pursuant  to this  Prospectus  (as  supplemented  or  amended  to  reflect  such
transaction). The Selling Shareholders may also pledge shares to a broker-dealer
or other financial institution, and, upon a default, such broker-dealer or other
financial  institution,  may effect sales of the pledged shares pursuant to this
Prospectus  (as  supplemented  or  amended  to  reflect  such  transaction).  In
addition,  any shares  that  qualify  for sale  pursuant to Rule 144 may, at the
option of the holder  thereof,  be sold under Rule 144 rather  than  pursuant to
this Prospectus.

          Any  broker-dealer  participating  in such  transactions  as agent may
receive commissions from the Selling Shareholder and/or purchasers of the shares
offered hereby (and, if it acts as agent for the purchaser of such shares,  from
such purchaser).  Usual and customary brokerage fees will be paid by the Selling
Shareholder.  Broker-dealers  may agree with the Selling  Shareholder  to sell a
specified number of shares at a stipulated  price per share,  and, to the extent
such a  broker-dealer  is  unable  to do so  acting  as  agent  for the  Selling
Shareholder, to purchase as principal any unsold shares at the price required to
fulfill the broker-dealer commitment to the Selling Shareholder.  Broker-dealers
who acquire shares as principal may  thereafter  resell such shares from time to
time in transactions  (which may involve cross and block  transactions and which
may involve sales to and through other broker-dealers, including transactions of
the  nature  described  above) in the  market,  in  negotiated  transactions  or
otherwise  at  market  prices  prevailing  at the time of sale or at  negotiated
prices,  and in  connection  with such  resales may pay to, or receive  from the
purchasers of such shares commissions computed as described above.

          In order to comply  with the  securities  laws of certain  states,  if
applicable, the shares will be sold in such jurisdictions only though registered
or licensed  brokers or dealers.  In addition,  in certain states the shares may
not be sold  unless  they  have been  registered  or  qualified  for sale in the
applicable  state  or  an  exemption  from  the  registration  or  qualification
requirement is available and is complied with.

          We have advised the Selling  Shareholders  that the  anti-manipulation
rules of Regulation M under the Exchange Act may apply to sales of shares in the
market and to the activities of the Selling  Shareholders and their  affiliates.
In  addition,  we will make copies of this  Prospectus  available to the Selling
Shareholders  and has  informed  them of the need for delivery of copies of this
Prospectus  to  purchasers  at or prior  to the  time of any sale of the  shares
offered hereby.  The Selling  Shareholders may indemnify any broker-dealer  that
participates  in  transactions  involving the sale of the shares against certain
liabilities, including liabilities arising under the Securities Act.

          At the time a  particular  offer of shares  is made,  if  required,  a
Prospectus  Supplement  will be  distributed  that will set forth the  number of
shares being  offered and the terms of the  offering,  including the name of any
underwriter,  dealer or agent, the purchase price paid by any  underwriter,  any
discount,  commission and other item  constituting  compensation,  any discount,
commission or concession  allowed or re- allowed or paid to any dealer,  and the
proposed selling price to the public.

          We have  agreed  to keep the  Registration  Statement  of  which  this
Prospectus  constitutes a part  effective in respect of shares  issued  pursuant
thereto  until  the  first to  occur  of (i) the date one year  from the date of
issuance  of such  shares  and (ii) such time as all of  shares  offered  by the
Selling  Shareholders  listed above have been sold; we intend to de-register any
of the shares not sold by the Selling Shareholders after such time.

                                  LEGAL MATTERS

          The validity of our Common shares  offered  hereby will be passed upon
for us by White & Case LLP, Los Angeles, California.

                                     EXPERTS

          The financial statements  incorporated in this Prospectus by reference
to the Annual  Report on Form 10-K for the year ended  December 31,  1997,  have
been so  included  in  reliance  on the  report of  PricewaterhouseCoopers  LLP,
independent  accountants,  given on the  authority  of said firm as  experts  in
auditing and accounting.

                                    *    *    *


<PAGE>

<TABLE>
<S>       <C>                                                                                  <C>

         (outside back cover page)

         o    We have not  authorized  anyone to give you
              any  information   that  differs  from  the
              information  in  this  Prospectus.  If  you                                      Prospectus
              receive  any  different  information,   you
              should not rely on it.

         o    The delivery of this Prospectus  shall not,
              under any circumstances, create an 3,000,000
              Common Shares implication that The First American
              Financial Corporation is operating under the                                3,000,000 Common Shares
              same conditions that it was operating under
              when this Prospectus was written.  Do not
              assume that the information contained in this
              Prospectus is correct at any time past the
              date indicated.

         o    This Prospectus does not constitute an offer to
              sell, or the solicitation of an offer to buy, 
              any securities other than the securities to which
              it relates.

          o   This Prospectus does not constitute an offer to 
              sell, or the solicitation of an offer to buy, the
              securities to which it relates in any circumstances
              in which such offer or solicitation is unlawful.


                                                                                           THE FIRST AMERICAN
                    __________________________                                           FINANCIAL CORPORATION





         Table of Contents

         Where You Can Find More Information;
         Incorporation by Reference.....................(i)
         Special Note of Caution Regarding
           Forward-Looking Statements..................(ii)
         Risk Factors....................................1                                   Dated     , 1998
         The First American Financial Corporation........4
         Selling Shareholders...........................11
         Plan of Distribution...........................12
         Legal Matters..................................14
         Experts........................................14
</TABLE>




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