FIRST REAL ESTATE INVESTMENT TRUST OF NEW JERSEY
DEF 14A, 1999-03-01
REAL ESTATE INVESTMENT TRUSTS
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                            SCHEDULE 14A INFORMATION
                    Proxy Statement Pursuant to Section 14(a)
                     of the Securities Exchange Act of 1934

[ X ] Filed by the registrant

[   ] Filed by a party other than the registrant      


Check the appropriate box:

[   ] Preliminary Proxy Statement

[   ] Confidential, for Use of the Commission Only
      (as permitted by Rule 14a-6(e)(2))

[ X ] Definitive Proxy Statement

[   ] Definitive Additional Materials

[   ] Soliciting Material Pursuant to ss. 240.14a-11(c) or ss. 240.14a-12


                FIRST REAL ESTATE INVESTMENT TRUST OF NEW JERSEY
- --------------------------------------------------------------------------------
                (Name of Registrant as Specified in Its Charter)
<PAGE>
                                 PROXY STATEMENT


                FIRST REAL ESTATE INVESTMENT TRUST OF NEW JERSEY
                                 505 Main Street
                          Hackensack, New Jersey 07601


                       -----------------------------------
                       NOTICE OF ANNUAL MEETING OF HOLDERS
                        OF SHARES OF BENEFICIAL INTEREST
                                  APRIL 7, 1999
                       -----------------------------------


TO THE HOLDERS OF SHARES OF BENEFICIAL INTEREST OF
FIRST REAL ESTATE INVESTMENT TRUST OF NEW JERSEY

         The Annual Meeting of the holders of shares of beneficial interest (the
"Shareholders")  of  First  Real  Estate  Investment  Trust of New  Jersey  (the
"Trust")  will be held on  Wednesday,  April 7, 1999,  at the Trust's  executive
offices, 505 Main Street,  Hackensack, New Jersey at 7:30 p.m., Eastern Daylight
Savings Time, for the following purposes:

         1. To elect three (3) Trustees, each for a term of three years or until
            their successors have been elected and qualify;

         2. To consider  and act upon a proposal to approve the  adoption of the
            First Real Estate  Investment  Trust of New Jersey Equity  Incentive
            Plan;

         3. To  transact  such other  business as may  properly  come before the
            meeting or any adjournment thereof.

         The  Shareholders  of record at the close of business  on February  23,
1999 are entitled to notice of and to vote at the meeting.



                                                       WILLIAM R. DELORENZO, JR.
                                                             Executive Secretary

Hackensack, New Jersey
March 1, 1999



YOU ARE CORDIALLY INVITED TO ATTEND THE MEETING.  TO ENSURE YOUR  REPRESENTATION
AT THE MEETING,  HOWEVER,  YOU ARE URGED TO SIGN AND DATE THE ACCOMPANYING PROXY
AND MAIL IT AT ONCE IN THE  ENCLOSED  ENVELOPE.  PROMPT  RESPONSE IS HELPFUL AND
YOUR COOPERATION WILL BE APPRECIATED.
<PAGE>
                FIRST REAL ESTATE INVESTMENT TRUST OF NEW JERSEY

                                 ---------------
                                 PROXY STATEMENT
                                 ---------------

General Information

         This Proxy  Statement is furnished to the holders (the  "Shareholders")
of shares of beneficial  interest without par value (the "Shares") of First Real
Estate  Investment  Trust of New Jersey  (the  "Trust") in  connection  with the
solicitation  of proxies for use at the annual  meeting of holders of beneficial
interests to be held on April 7, 1999, and any adjournment  thereof (the "Annual
Meeting"),  pursuant to the accompanying  Notice of Annual Meeting of Holders of
Shares of Beneficial Interest. Beneficial interests in the Trust are represented
by the Shares,  and the Shares are the only  authorized,  issued and outstanding
class of equity of the Trust.  A form of proxy for use at the Annual  Meeting is
also  enclosed.  The Trust  anticipates  mailing  this  Proxy  Statement  to its
Shareholders  beginning on March 5, 1999. The executive offices of the Trust are
located at 505 Main Street, Hackensack, New Jersey 07601.

         Shareholders  may revoke the  authority  granted by their  execution of
proxies at any time before the effective  exercise of proxies by filing  written
notice of such revocation with the Secretary of the Annual Meeting.  Presence at
the Annual Meeting does not of itself revoke the proxy.  All Shares  represented
by  executed  and  unrevoked  proxies  will be  voted  in  accordance  with  the
instructions therein. Proxies submitted without indication will be voted (i) FOR
the  nominees  for  Trustee  named  in this  Proxy  Statement,  and (ii) FOR the
proposal to approve the  adoption of the First Real Estate  Investment  Trust of
New Jersey Equity  Incentive Plan (the "Equity  Incentive  Plan").  The Board of
Trustees is not aware, at the date hereof, of any matters to be presented at the
Annual Meeting other than the matters described in (i) and (ii) above but if any
other matter incident to the Annual Meeting is properly  presented,  the persons
named in the proxy will vote thereon according to their best judgment.

         The cost of preparing,  assembling and mailing the proxy material is to
be borne by the Trust. Proxies for use at the Annual Meeting are being solicited
by the Board of  Trustees  of the Trust  (the  "Board of  Trustees").  It is not
anticipated  that any compensation  will be paid for soliciting  proxies and the
Trust does not intend to employ specially  engaged personnel in the solicitation
of proxies.  It is  contemplated  that  proxies  will be  solicited  principally
through the mail. Members of the Board of Trustees and executive officers of the
Trust ("Executive Officers") may also, without additional compensation,  solicit
proxies, personally or by mail, telephone,  telegraph, facsimile transmission or
special letter.


Voting Securities

         The only voting  securities  entitled to vote at the Annual Meeting are
the Shares.  Each Share  entitles its owner to one vote on an equal  basis.  The
number  of  outstanding  Shares  on  February  23,  1999  was  1,559,788.   Only
Shareholders  of record on the  books of the Trust at the close of  business  on
that date will be entitled to notice of and to vote at the Annual  Meeting.  The
holders  of  a  majority  of  the  outstanding  Shares,  present  in  person  or
represented  by  proxy,   will  constitute  a  quorum  at  the  Annual  Meeting.
Abstentions  and broker  non-votes  will be counted for purposes of  determining
whether a quorum is present at the Annual Meeting.

         Pursuant  to Article  III,  Section  3.4 of the  Amended  and  Restated
Declaration  of Trust of First Real Estate  Investment  Trust of New Jersey,  as
amended (the "Declaration of Trust"),  the only matter on which the Shareholders
are entitled to vote is the election of Trustees. However, the Board of Trustees
has  determined  that  it  is in  the  best  interests  of  the  Trust  and  its
Shareholders to permit the  Shareholders to vote with respect to the adoption of
the Equity Incentive Plan by the Trust. Trustees shall be elected by a plurality
of the votes cast at the  Annual  Meeting  by the  holders of Shares  present in
person or  represented  by proxy and entitled to vote.  The proxy card  provides
space for a Shareholder  to withhold  votes for any or all nominees to the Board
of Trustees. The proposal to adopt the Equity Incentive Plan must be approved by
a  majority  of the votes cast at the Annual  Meeting  on such  proposal  by the
holders of Shares  present in person or  represented  by proxy and  entitled  to
vote.

         All votes will be tabulated by the inspector of election  appointed for
the Annual Meeting who will  separately  tabulate  affirmative  votes,  negative
votes,  authority  withheld for any nominee for Trustee,  abstentions and broker
non-votes. Any proxy submitted and containing an abstention or a broker non-vote
will not be counted as a vote cast on any matter to which it relates.

                                       1
<PAGE>
Security Ownership of Certain Beneficial Owners and Management

         The following  table sets forth  information,  as of February 23, 1999,
with respect to beneficial ownership, as defined in Rule 13d-3 of the Securities
Exchange Act of 1934, as amended (the "Exchange  Act"), of beneficial  interests
in the Trust,  as  represented  by the  Shares,  for each  Trustee,  nominee for
Trustee,  and Executive  Officer of the Trust. The only persons who beneficially
own more than five percent (5%) of the Shares are two (2) Trustees  named in the
table below.
<TABLE>
<CAPTION>
Name of Beneficial Owner                   Amount and Nature of Beneficial Ownership (1) (2)                  Percent of Class
- ------------------------                   -------------------------------------------------                  ----------------
<S>                                        <C>                                                                <C>            
Robert S. Hekemian (3)                                          71,951 (4)                                           4.6%

Donald W. Barney (3)                                            56,153 (5)                                           3.6%

John B. Voskian, M.D. (3)                                      103,218 (6)                                           6.6%

Herbert C. Klein, Esq. (7)                                      59,378 (8)                                           3.8%

Nicholas A. Laganella (7)                                        3,625                                               (9)

Charles J. Dodge (7)                                               500                                               (9)

Ronald J. Artinian (7)                                          97,929 (10)                                          6.3%

Alan L. Aufzien (7)                                              1,500                                               (9)

William R. DeLorenzo, Jr., Esq. (11)                             3,563                                               (9)

All Trustees, Nominees for Trustee and
  Executive Officers as a group (9 persons)                    397,817 (4)(5)(6)(8)(10)                             25.5%
</TABLE>
- ------------------

(1)  Except as otherwise indicated,  all of the Shares are held beneficially and
     of record.

(2)  Excludes  options which were granted in fiscal 1998 to each of the Trustees
     and the  Executive  Officers of the Trust under the Equity  Incentive  Plan
     which was  approved  and  adopted by the Board of  Trustees  in fiscal 1998
     subject to the approval of the Trust's  Shareholders.  The number of Shares
     subject to options  granted to the persons  named in the table above are as
     follows:  Mr. Hekemian - 28,000; Mr. Barney - 28,000; Dr. Voskian - 16,000;
     Mr. Klein - 28,000; Mr. Laganella - 15,000; Mr. Dodge - 6,500; Mr. Artinian
     -  18,000;  Mr.  Aufzien  -  6,500;  and Mr.  DeLorenzo  -  13,000.  If the
     Shareholders  approve the adoption of the Equity  Incentive  Plan, all such
     options are immediately exercisable. If the Shareholders do not approve the
     adoption of the Equity  Incentive  Plan,  all such options  will  terminate
     immediately.

(3)  A Trustee and Executive Officer of the Trust.

(4)  Includes 18,598 Shares held by Mr.  Hekemian's  wife, with respect to which
     Mr.  Hekemian  disclaims  beneficial  ownership.  Also  includes (i) 18,368
     Shares  contributed  to the Hekemian & Co., Inc.  Pension Plan of which Mr.
     Hekemian is a trustee and a participant, (ii) an aggregate of 26,341 Shares
     which are held by certain  partnerships in which Mr. Hekemian is a partner,
     and (iii) 3,549 Shares held in certain  trusts for which Mr.  Hekemian is a
     trustee and one trust in which Mr. Hekemian is a beneficiary,  with respect
     to which Mr. Hekemian disclaims  beneficial  ownership except to the extent
     of his pecuniary interest in the pension plan, partnerships and trusts.

(5)  Includes 11,732 Shares held by Mr. Barney's wife and 3,440 Shares which are
     held in a trust  for Mr.  Barney's  daughter  of which  Mr.  Barney  is the
     trustee, with respect to which Mr. Barney disclaims beneficial ownership.

(6)  Includes 8,694 Shares held by Dr. Voskian's wife and 1,688 shares which Dr.
     Voskian holds as custodian for the benefit of his daughter, with respect to
     which  Dr.  Voskian  disclaims  beneficial  ownership.   Also  includes  an
     aggregate of 85,082 Shares held in various  trusts for which Dr. Voskian or
     his wife is trustee, with respect to which Dr. Voskian disclaims beneficial
     ownership.
     

(7)  A Trustee of the Trust.

(8)  Includes  6,938 Shares held by Mr.  Klein's wife and 4,250 Shares held in a
     trust for the  benefit  of Mr.  Klein's  son of which Mr.  Klein's  wife is
     trustee, with respect to which Mr. Klein disclaims beneficial ownership.

(9)  Shares  beneficially  owned do not exceed one  percent  (1%) of the Trust's
     issued and outstanding Shares.

(10) Includes  23,762  Shares  which are in a family trust with respect to which
     Mr. Artinian  disclaims  beneficial  ownership  except to the extent of his
     pecuniary  interest in such trust.  Also includes 900 Shares which are held
     by Mr.  Artinian as custodian  for the benefit of his son,  with respect to
     which Mr. Artinian disclaims beneficial ownership.

(11) An Executive Officer of the Trust.

                                       2
<PAGE>
                              ELECTION OF TRUSTEES
                             (Item 1 on Proxy Card)

         The Trust is  governed by the Board of  Trustees.  The  Declaration  of
Trust  provides that the Board of Trustees  shall consist of not fewer than five
(5) nor more than nine (9) Trustees. The Board of Trustees currently consists of
eight (8) members. Each Trustee is elected for a term of three (3) years and the
terms of at least two (2) Trustees expire every year.


Nominees

         The Board of Trustees  has  nominated  the  following  individuals  for
election at the Annual Meeting to three (3) year terms as Trustees:

                               Robert S. Hekemian

                              John B. Voskian, M.D.

                                Charles J. Dodge

         Each of the  nominees  is  currently  a member of the Board of Trustees
whose term is scheduled to expire on the date of the Annual Meeting.  Please see
the  section  of this  Proxy  Statement  captioned  "Board  of  Trustees"  for a
description of the business  experience of and other relevant  information  with
respect to each of the nominees.

         It is the intention of the persons named in the  accompanying  proxy to
vote,  unless  otherwise  instructed,  in favor of the election of the three (3)
nominees  named above as Trustees.  If any of the  nominees  should be unable to
serve,  the  proxies  will be voted for the  election  of such  other  person or
persons as shall be  determined  by the persons named in the proxy in accordance
with their judgment.  Management of the Trust is not aware of any reason why any
of the nominees, if elected, would be unable to serve as a Trustee.

         The Board of Trustees recommends a vote "FOR" the nominees for Trustee.


Board of Trustees

         The members of the Board of Trustees of the Trust are:
<TABLE>
<CAPTION>
Name                                           Age                            Year First Elected to the Board of Trustees
- ----                                           ---                            -------------------------------------------
<S>                                            <C>                                               <C> 
Robert S. Hekemian                             67                                                1980

Donald W. Barney                               58                                                1981

John B. Voskian, M.D.                          74                                                1968

Herbert C. Klein, Esq.                         68                                                1961

Nicholas A. Laganella                          80                                                1969

Charles J. Dodge                               55                                                1990

Ronald J. Artinian                             50                                                1992

Alan L. Aufzien                                69                                                1992
</TABLE>

         Robert S. Hekemian has been active in the real estate industry for more
than forty-five (45) years.  Mr. Hekemian has served as Chairman of the Board of
the Trust since 1991,  and as a Trustee since 1980. His current term as a member
of the Board of Trustees is scheduled  to expire in April 1999,  and he has been
nominated for another three (3) year term as a Trustee.  From 1981 to 1991,  Mr.
Hekemian  was  President  of  the  Trust.  Mr.  Hekemian  devotes  approximately
twenty-five  percent  (25%) of his time to execute  his  duties as an  Executive
Officer of the Trust. Since 1983, Mr. Hekemian has also been the Chief Executive
Officer  and  Chairman  of the Board of  Hekemian  & Co.,  Inc.,  a real  estate
brokerage and management company which manages the Trust's properties ("Hekemian
& Co.").  See the section  captioned  "Certain  Relationships  and Related Party
Transactions"  in this Proxy  Statement.  Mr.  Hekemian  is a director of Summit
Bank. He is also a director, partner and officer in numerous private real estate
corporations  and  partnerships.  Mr.  Hekemian  is  the  brother-in-law  of Dr.
Voskian.

                                       3
<PAGE>
         Donald W. Barney has served as President  of the Trust since 1993,  and
as a Trustee  since 1981.  His current term as a member of the Board of Trustees
is scheduled to expire in April 2001.  Mr.  Barney  devotes  approximately  five
percent  (5%) of his time to execute his duties as an  Executive  Officer of the
Trust. Mr. Barney has been associated with Union Camp Corporation, a diversified
manufacturer  of paper,  packaging  products,  chemicals and wood products since
1969,  most  recently,  and until  December  31,  1998,  as Vice  President  and
Treasurer.  Mr. Barney is also a director of Ramapo Financial  Corporation and a
partner and director in several other private real estate investment  companies.
Mr. Barney was formerly the brother-in-law of Mr. DeLorenzo.

         Dr. John B. Voskian has served as Secretary  and a Trustee of the Trust
since 1968.  His current  term as a member of the Board of Trustees is scheduled
to expire in April 1999, and he has been nominated for election to another three
(3) year term as a Trustee.  Dr.  Voskian  spends less than five percent (5%) of
his time with  respect to his  duties as an  Executive  Officer of the Trust.  A
physician, Dr. Voskian has retired from the practice of medicine. Dr. Voskian is
also a director and an officer of a number of private real estate companies. Dr.
Voskian is the brother-in-law of Mr. Hekemian.

         Herbert C. Klein,  Esq. has served as a Trustee since 1961. His current
term as a member of the Board of Trustees is  scheduled to expire in April 2000.
From 1991  through the end of 1992,  Mr. Klein served as President of the Trust.
Mr.  Klein has been an  attorney  since  1956 with a  practice  devoted  to real
estate,  corporate matters and government relations.  From March 1995 to January
1999,  Mr.  Klein was a director of the law firm of Hannoch  Weisman  located in
Roseland,  New Jersey.  In January  1999,  Mr. Klein became a partner in the law
firm of Nowell Amoroso Klein Bierman P.A.,  with offices  located in Hackensack,
New Jersey and New York City. See the section captioned  "Certain  Relationships
and Related Party  Transactions" in this Proxy  Statement.  From January 1993 to
January  1995,  Mr. Klein was a member of the United States  Congress,  House of
Representatives,  for the 8th Congressional District of New Jersey. Mr. Klein is
also a former member of the New Jersey Legislature.

         Nicholas A.  Laganella has served as a Trustee since 1969.  His current
term as a member of the Board of Trustees is  scheduled to expire in April 2000.
Since 1946, Mr.  Laganella has been President of P.T.&L.  Construction  Company.
Since 1998, Mr.  Laganella has also been associated with Paramus  Associates,  a
land developer.

         Charles J. Dodge has served as a Trustee  since 1990.  His current term
as a member of the Board of Trustees is scheduled  to expire in April 1999,  and
he has been  nominated for election to another three (3) year term as a Trustee.
Mr. Dodge has been associated with the David Cronheim Mortgage Corporation since
1973 and has been its  Chief  Executive  Officer  since  1980.  See the  section
captioned "Certain  Relationships and Related Party  Transactions" in this Proxy
Statement.

         Ronald J. Artinian has served as a Trustee since 1992. His current term
as a member of the Board of Trustees is scheduled to expire in April 2001.  From
1989 to 1998,  Mr.  Artinian was an investment  banker with Smith Barney,  Inc.,
including  positions as a Managing  Director and National Sales  Manager.  Smith
Barney is now Salomon  Smith Barney  Holdings,  Inc., a subsidiary  of Citigroup
Inc. Mr.  Artinian  retired from Smith Barney in January 1998 in order to pursue
other business interests as a private investor.

         Alan L. Aufzien has served as a Trustee since 1992. His current term as
a member of the Board of Trustees is  scheduled  to expire in April 2001.  Since
1986,  Mr.  Aufzien  has  been  Chairman  and  Managing  Partner  of the  Norall
Organisation,  an  investment  company.  From 1980 to 1998,  Mr.  Aufzien  was a
partner in the Meadowlands Basketball  Association,  t/a New Jersey Nets (Member
of the  National  Basketball  Association),  and  was  its  Chairman  and  Chief
Executive Officer, and then its Secretary and Treasurer,  as well as a member of
its Board of Directors. Mr. Aufzien is a minority stockholder following the sale
of the New Jersey Nets in the latter part of 1998.  Since 1986,  Mr. Aufzien has
also  been  the  Chairman  and  Chief  Executive  Officer  of New  York  Harbour
Associates,  a real estate developer.  Mr. Aufzien is a director of Rent A Wreck
of America, Inc.


Meetings of the Board of Trustees; Committees

         During the fiscal year ended  October 31,  1998,  the Board of Trustees
held five (5) meetings.  The Board of Trustees has two (2) standing  committees:
the Executive Committee and the Audit Committee. During fiscal 1998, each member
of the Board of Trustees  attended more than 75% of the aggregate  number of (i)
meetings of the Board of Trustees  and (ii)  meetings of the  committees  of the
Board of  Trustees on which he served.  The  Executive  Secretary  of the Trust,
William R. DeLorenzo, Jr., attends meetings of the Board of Trustees and each of
its committees in a nonvoting capacity.


Executive Committee

         The current members of the Executive Committee of the Board of Trustees
(the "Executive Committee") are Robert S. Hekemian,  Donald W. Barney, Ronald J.
Artinian, Herbert C. Klein and Charles J. Dodge. Mr. Hekemian is the Chairman of
the Executive  Committee.  The Executive  Committee is authorized to make policy
and certain business decisions during any interval between meetings of the Board
of Trustees.  All decisions of the Executive Committee are reported to the Board
of Trustees on a regular basis.  During fiscal 1998, the Executive Committee met
seven (7) times.

                                       4
<PAGE>
Audit Committee

         The  current  members of the Audit  Committee  of the Board of Trustees
(the  "Audit  Committee")  are  Donald W.  Barney,  Charles J. Dodge and Alan L.
Aufzien. Mr. Barney is the Chairman of the Audit Committee.  The Audit Committee
held one (1)  meeting  during  fiscal  1998.  The Audit  Committee  selects  and
recommends to the Board of Trustees the independent certified public accountants
to audit the books and accounts of the Trust.  In addition,  the Audit Committee
reviews and  approves the scope and cost of all  services  (including  non-audit
services)  provided by the  accounting  firm selected to conduct the audit.  The
Audit  Committee  also  monitors  the  effectiveness  of the  audit  effort  and
financial  reporting and inquires into the adequacy of the Trust's financial and
operating controls.


Executive Compensation

         The following table sets forth information  concerning the compensation
of all of the Executive  Officers of the Trust for services in all capacities to
the Trust for the fiscal years ended October 31, 1998, 1997 and 1996. Except for
the Chairman of the Board who devotes approximately twenty-five percent (25%) of
his business  activities to the Trust, no other  Executive  Officer devotes more
than ten percent  (10%) of his business  activities  to the Trust.  No Executive
Officer  of the Trust was  compensated  by the Trust in fiscal  1998,  or in any
previous fiscal year, in an amount in excess of $100,000.
<TABLE>
<CAPTION>
                                                     SUMMARY COMPENSATION TABLE

                                                              Annual                     Long-Term
                                                           Compensation                Compensation
                                                           ------------                ------------
                                                                                        Securities
                                                                                        Underlying                    All Other
Name and Principal Position          Year               Retainer Fee ($)(1)           Options (#) (2)            Compensation ($)(3)
- ---------------------------          ----               -------------------           ---------------            -------------------
<S>                                  <C>                     <C>                            <C>                        <C>
Robert S. Hekemian
Chairman of the Board                1998                    $ 5,000                        28,000                     $12,700
                                     1997                      5,000                            --                      11,500
                                     1996                      5,000                            --                       8,700

Donald W. Barney
President                            1998                      5,000                        28,000                      12,100
                                     1997                      5,000                            --                      12,300
                                     1996                      5,000                            --                       8,300

John B. Voskian, M.D.
Secretary                            1998                          0                        16,000                       8,500
                                     1997                          0                            --                       7,100
                                     1996                          0                            --                       7,900

William R. DeLorenzo, Jr., Esq.
Executive Secretary and Treasurer    1998                     10,500                        13,000                       7,000
                                     1997                     10,500                            --                       6,400
                                     1996                     10,500                            --                       2,800
</TABLE>
- ---------------

(1)  Retainer  fee  represents  payment  to the  Executive  Officers  for  their
     services as an Executive Officer of the Trust.

(2)  On September 10, 1998, options were granted to the Executive Officers under
     the Equity  Incentive  Plan which was  approved and adopted on that date by
     the Board of Trustees, subject to approval of the Trust's Shareholders. The
     options  granted to the  Executive  Officers are subject to the approval of
     the Equity  Incentive  Plan by the  Trust's  Shareholders.  If the  Trust's
     Shareholders  do not approve the Equity  Incentive  Plan,  then all options
     granted to the Executive  Officers will terminate without any consideration
     to them.

(3)  With respect to Mr.  Hekemian,  Mr.  Barney and Dr.  Voskian,  such amounts
     represent  annual  retainer fees and meeting and other fees paid to each of
     them as  consideration  for their  service on the Board of Trustees and, if
     applicable,  the Executive Committee and the Audit Committee.  With respect
     to  Mr.  DeLorenzo,  such  amounts  represent  fees  paid  to him  for  his
     attendance, as a nonvoting member, at the meetings of the Board of Trustees
     and at meetings of the  Executive  Committee and Audit  Committee.  See the
     section of this Proxy Statement captioned "Trustees' Compensation."

                                       5
<PAGE>
         In fiscal 1998, an annual retainer of $5,000 was paid to Mr.  Hekemian,
Mr.  Barney and Mr.  DeLorenzo for their  services as Executive  Officers of the
Trust.  Mr.  DeLorenzo also received a $5,500 retainer for services  rendered to
the Board of Trustees and its Executive  Committee and Audit  Committee.  Except
for the options which have been granted to the Executive Officers, the Trust has
not made available or paid any other  compensation  or benefits to its Executive
Officers,  whether it be in the form of bonus,  long-term  incentive or deferred
compensation, perquisites, rights, warrants, convertible securities, performance
units, performance shares or other similar instruments.  There are no employment
contracts between the Trust and any of the Executive Officers,  nor is there any
compensatory  plan or  arrangement  between  the Trust and any of the  Executive
Officers  pursuant to which an Executive  Officer would receive  payments as the
result of his resignation,  retirement or any other  terminating  event, or as a
result of a change in  control of the Trust.  The Trust  does not  maintain  any
employee benefit plans.


Option Grants

         Options  were granted in fiscal 1998 to the  Executive  Officers of the
Trust as well as to the Trustees and certain other individuals. The options were
granted under the Equity  Incentive  Plan which has been approved and adopted by
the Board of Trustees  subject to the approval of the Trust's  Shareholders.  If
the Equity  Incentive  Plan is not  approved  by the Trust's  Shareholders,  all
options granted will terminate without any consideration to the grantees.

         The following table shows,  for the fiscal year ended October 31, 1998,
certain  information  regarding  the  options  granted to each of the  Executive
Officers of the Trust.
<TABLE>
<CAPTION>
                                                  OPTION GRANTS IN LAST FISCAL YEAR

                                                          Individual Grants
                                                          -----------------


                                  Number of          % of Total
                                 Securities            Options
                                 Underlying          Granted in          Exercise or
                                   Options             Fiscal               Base           Expiration         Grant Date
Name                           Granted (#) (1)        Year (2)          Price ($/Sh)          Date          Present Value ($) (3)
- ----                           ---------------        --------          ------------          ----          ---------------------
<S>                                <C>                  <C>                  <C>             <C>               <C>     
Robert S. Hekemian                 28,000               14.9%                $30             9/10/08           $343,280

Donald W. Barney                   28,000               14.9%                 30             9/10/08            343,280

John B. Voskian, M.D.              16,000                8.5%                 30             9/10/08            196,160

William R. DeLorenzo, Jr. Esq.     13,000                6.9%                 30             9/10/08            159,380
</TABLE>

- -----------------
(1)  If the Trust's  Shareholders  approve the adoption of the Equity  Incentive
     Plan,  all of the  options  set  forth in this  table  will be  immediately
     exercisable.

(2)  Represents percentage of total options granted in fiscal 1998.

(3)  The estimated  present value at grant date of the options set forth in this
     table has been calculated using the Black-Scholes option pricing model. The
     following  assumptions were made for purposes of calculating the grant date
     present  value;  a risk free interest rate of 5.25%,  a volatility  rate of
     3.3%,  and  estimated  time until  exercise of ten (10)  years.  The actual
     value,  if any, an optionee  will realize  upon  exercise of an option will
     depend  on the  excess  of the fair  market  value of the  Shares  over the
     exercise price of the option on the date the option is exercised.

                                       6
<PAGE>
Fiscal Year-End Option Values

         The  following  table shows  certain  information  regarding the fiscal
year-end  values of the options  held by each of the  Executive  Officers of the
Trust.
<TABLE>
<CAPTION>
                                                 Number of Securities                            Value of Unexercised
                                                Underlying Unexercised                           In-The-Money Options
                                            Options at Fiscal Year-End (#)                     at Fiscal Year-End ($)(2)
                                        ---------------------------------------           -------------------------------------
Name                                    Exercisable (1)           Unexercisable           Exercisable             Unexercisable
- ----                                    ---------------           -------------           -----------             -------------
<S>                                         <C>                   <C>                     <C>                     <C>
Robert S. Hekemian                          28,000                    ---                    ---                      ---

Donald W. Barney                            28,000                    ---                    ---                      ---

John B. Voskian, M.D.                       16,000                    ---                    ---                      ---

William R. DeLorenzo, Jr., Esq.             13,000                    ---                    ---                      ---
</TABLE>

- ---------------
(1)  If the Trust's  Shareholders  approve the adoption of the Equity  Incentive
     Plan,  all of the  options  disclosed  in this  table  will be  immediately
     exercisable.  No option  may be  exercised  unless  and  until the  Trust's
     Shareholders approve the Equity Incentive Plan. Accordingly,  no option was
     exercised during fiscal 1998.

(2)  The value of  unexercised  in-the-money  options  represents the difference
     between an option's  exercise price and the fair market value of the Shares
     on October 31, 1998 ($30 per Share).  None of the options disclosed in this
     table were in the money on October 31, 1998,  since the exercise  price for
     all of these options is $30. If the adoption of the Equity  Incentive  Plan
     is approved  by the  Trust's  Shareholders,  the actual  value,  if any, an
     Executive  Officer may realize  upon the  exercise of an option will depend
     upon the excess of the fair market  value of the Shares  over the  exercise
     price on the date the option is exercised.


Trustees' Compensation

         In fiscal  1998,  each Trustee  received an annual  retainer fee in the
amount of $5,500 and a fee of $500 for each  meeting of the Board of Trustees or
of the Executive  Committee or Audit  Committee  attended.  Mr.  DeLorenzo,  the
Executive  Secretary,  receives  the same  meeting fee for each such  meeting he
attends. The Chairmen of the Executive Committee and the Audit Committee receive
a $600 meeting fee for each meeting attended. In addition,  the Trust pays a fee
in the amount of $600 to any Trustee and the Executive  Secretary for visiting a
site to inspect a property being reviewed by the Trust,  and will also reimburse
all actual and reasonable  out-of-pocket  expenses  incurred in connection  with
each such site visit.  In the fiscal year ended October 31, 1998, the Trust paid
total fees of $94,300 to the Trustees and Mr.  DeLorenzo  as  consideration  for
their service with respect to the Board of Trustees and the Executive  Committee
and Audit Committee.  For fiscal 1999, the annual retainer paid to Trustees will
increase to $7,000 and meeting  fees will  increase to $600 with the Chairman of
each of the  Executive  Committee and Audit  Committee  receiving a $700 meeting
fee.


Compensation Report

         The  full  Board of  Trustees  determines  the  amounts  of the  annual
retainer and meeting fees paid to the Executive  Officers and  Trustees.  As set
forth in the "Summary Compensation Table" included in this Proxy Statement,  the
Executive  Officers receive only a nominal  retainer fee as annual  compensation
for their  services as  Executive  Officers of the Trust.  The Board of Trustees
believes that the amounts of the retainer  fees paid to the  Executive  Officers
are reasonable, based on the amount of time devoted by each of them in executing
their  duties as  Executive  Officers  and since the  operation  of the  Trust's
business has been managed principally by Hekemian & Co., which received fees and
commissions  in  consideration  for its services.  See the section of this Proxy
Statement captioned "Certain Relationships and Related Party Transactions."

         With respect to the options granted under the Equity  Incentive Plan in
fiscal  1998 to the  Executive  Officers  and  Trustees,  the Board of  Trustees
considered the efforts expended and contributions  made by such individuals over
the course of their  involvement with the Trust. The Board of Trustees also took
into account the level of compensation  which has been paid to such  individuals
in  consideration  for  their  services  to the Trust and the fact that no other
long-term  incentive,  bonus or  deferred  compensation  program  has been or is
currently  available to  compensate  the  Executive  Officers or  Trustees.  The
options  granted  are  subject to the  approval  of the  adoption  of the Equity
Incentive Plan by the Trust's Shareholders at the Annual Meeting.

         Members of the Board of Trustees

         Robert S. Hekemian                                Nicholas A. Laganella
         Donald W. Barney                                  Charles J. Dodge
         John B. Voskian, M.D.                             Ronald J. Artinian
         Herbert C. Klein, Esq.                            Alan L. Aufzien

                                       7
<PAGE>
Performance Graph

         The graph below compares the cumulative  total return on the Shares for
the period  covering  the five  fiscal  years  ended  October  31, 1998 with the
performance of the Russell  2000(R) Index and the NAREIT Equity REIT Index.  The
graph assumes that $100 was invested on October 31, 1993 in the Trust's  Shares,
the Russell  2000(R)  Index,  and the NAREIT  Equity  REIT  Index,  and that all
dividends were reinvested.
<TABLE>
<CAPTION>
                                                                           Cumulative Total Return
                                                       -------------------------------------------------------
                                                       10/93     10/94     10/95     10/96     10/98     10/98
                                                       -----     -----     -----     -----     -----     -----
<S>                                                    <C>       <C>       <C>       <C>       <C>       <C>
First Real Estate Investment Trust of New Jersey       100       101       105       115       143       184

Russell 2000                                           100       100       118       137       178       160

NAREIT Equity REIT                                     100       94        106       132       175       152
</TABLE>

Certain Relationships and Related Party Transactions

         Mr. Hekemian and his brother,  Samuel,  and two sisters Marilyn Voskian
and Ann  Krikorian,  currently own all of the issued and  outstanding  shares of
Hekemian & Co.,  with Mr.  Hekemian  and his brother  each owning  approximately
47.5% of such shares and each of their sisters owning 2.5% of such shares.

         Pursuant to the terms of the Management  Agreement,  dated December 20,
1961,  between  Hekemian  & Co.  and the  Trust,  as  amended  (the  "Management
Agreement"),  Hekemian  & Co.  serves  as the  managing  agent  for the  Trust's
properties.  Robert S. Hekemian, Chairman of the Board of Trustees of the Trust,
is currently  the Chairman of the Board of Hekemian & Co. The  following  family
members of Robert S.  Hekemian are also  officers of Hekemian & Co. and serve in
the positions set forth opposite their names.

         Samuel P. Hekemian (brother) - President

         Robert S. Hekemian, Jr. (son) - Executive Vice President

         Bryan S. Hekemian (son) - Vice President and Secretary

         David B. Hekemian (son) - Vice President and Treasurer

         Serge Krikorian (brother-in-law) - Vice President-Insurance Department

                                       8
<PAGE>
         Pursuant  to the terms of the  Management  Agreement,  the  Trust  pays
Hekemian & Co. fees based on a percentage of rents collected as compensation for
its  management  services.  The Trust  also  reimburses  Hekemian  & Co. for the
salaries,  payroll taxes,  insurance  costs and certain other costs of personnel
employed  at the  Trust's  properties  by Hekemian & Co. on behalf of the Trust.
From  time to  time,  the  Trust  engages  Hekemian  & Co.  to  provide  certain
additional  services,  such as consulting  services  related to development  and
financing  activities of the Trust.  Separate fee  arrangements  are  negotiated
between Hekemian & Co. and the Trust with respect to such services.

         During the fiscal year ended October 31, 1998, the management fees paid
by the  Trust to  Hekemian  & Co.  were  approximately  $576,000  plus an office
overhead fee of approximately  $66,000.  In addition,  the Trust paid Hekemian &
Co. approximately  $718,000 in fees and commissions for the services provided by
Hekemian & Co. in connection  with the Trust's  acquisition of a retail property
in Patchogue,  New York and certain mortgage  financings and lease  transactions
completed by the Trust.

         Hekemian & Co.  has  notified  the Trust  that it is in the  process of
dissolving  the company and that it believes such  dissolution  proceedings  are
being and will continue to be conducted in an orderly manner. The Trust does not
believe  that  these  dissolution  proceedings  will cause a  disruption  in the
services provided to it by Hekemian & Co.

         Robert S. Hekemian serves on the Board of Directors of Summit Bank. The
Trust has an $8 million  line of credit with Summit Bank which is  scheduled  to
expire  on May 31,  1999.  At  February  23,  1999,  the  Trust did not have any
outstanding  borrowings  under the Summit  Bank  credit  facility.  The  Trust's
Franklin  Crossing  retail  property in  Franklin  Lakes,  New  Jersey,  and its
residential  apartment  properties  located  in  Lakewood,  Palisades  Park  and
Hasbrouck  Heights,  New Jersey serve as  collateral  for the Summit Bank credit
facility.  In  connection  with  the  Trust's  $10.9  million  purchase  of  the
Patchogue,  New York retail property in December 1997, the Trust obtained a $7.5
million  mortgage  loan from  Summit  Bank to finance a portion of the  purchase
price. The mortgage loan is payable in monthly installments of $54,816 including
interest  at an annual  rate of 7.375%  through  January  2005 at which time the
outstanding  balance is due. The mortgage loan is secured by the Patchogue,  New
York retail  property.  In  addition,  the Trust pays Summit Bank fees which are
customary for these types of loans.

         In fiscal 1998,  Cronheim  Mortgage  Co. acted as a mortgage  broker in
connection  with the  Trust's  refinancing  of the  Trust's  mortgage  debt with
respect to the Westwood Plaza Shopping Center in Westwood, New Jersey.  Cronheim
Mortgage Co.  received fees and  commissions in the aggregate  amount of $18,550
for such services.  Mr.  Charles J. Dodge, a Trustee of the Trust,  is the Chief
Executive Officer of Cronheim Mortgage Co.

         The law firm of Hannoch Weisman was retained by the Trust during fiscal
1998 to furnish legal  services and received  $62,436 in fees from the Trust for
its services.  Herbert C. Klein, a Trustee,  was a director of the law firm. The
law firm of Nowell  Amoroso,  P.A.  furnished legal services to the Trust during
fiscal 1998 and received $2,000 in fees from the Trust for its services. William
R. DeLorenzo,  Jr., an Executive  Officer of the Trust, was a partner in the law
firm.  The law firm of Nowell Amoroso Klein  Bierman,  P.A. has furnished  legal
services to the Trust  during  fiscal  1999.  Mr.  Klein and Mr.  DeLorenzo  are
partners in the law firm.

         The Trust  believes  that the terms of the foregoing  transactions  are
consistent with the usual trade terms for other  transactions  with unaffiliated
parties in the ordinary course of business.

         The Trust owns a forty  percent (40%)  membership  interest in Westwood
Hills,  LLC  ("Westwood  Hills")  which is the  owner of a 210 unit  residential
apartment complex in Westwood, New Jersey. In addition, certain Trustees (Robert
S. Hekemian,  Donald W. Barney,  Herbert C. Klein,  Esq. and Ronald J. Artinian)
and members of the immediate  families of certain  Trustees (Robert S. Hekemian,
John B. Voskian,  M.D. and Herbert C. Klein, Esq.) beneficially own thirty-eight
percent (38%) of the remaining membership interests in Westwood Hills.  Pursuant
to the terms of an  operating  agreement,  the Trust is the  managing  member of
Westwood  Hills.  Hekemian  & Co.  currently  serves as the  managing  agent for
Westwood Hills. During fiscal 1998,  Westwood Hills paid approximately  $131,000
in  management  fees to Hekemian & Co.  During the first quarter of fiscal 1999,
Westwood  Hills  completed  a  refinancing  of its  outstanding  mortgage  debt,
yielding net proceeds of approximately $4.9 million.  Pursuant to its 40% equity
investment in Westwood Hills,  the Trust received a $2 million  distribution out
of such proceeds.  In connection  with the  refinancing,  Robert S. Hekemian was
required to provide a personal guarantee in certain limited  circumstances.  The
Trust and all other  members of  Westwood  Hills have  agreed to  indemnify  Mr.
Hekemian  with respect to this  guaranty.  At October 31, 1998,  the Trust had a
$100,000 note  receivable from Westwood Hills that was due on demand and accrued
interest  at an annual  rate of 7%.  The note was paid in full  during the first
quarter of fiscal 1999.

                                       9
<PAGE>
          PROPOSAL TO APPROVE THE ADOPTION OF THE EQUITY INCENTIVE PLAN
                             (Item 2 on Proxy Card)

         General.  Effective  September 10, 1998, the Board of Trustees approved
and  adopted  the  Equity  Incentive  Plan,  subject  to  the  approval  of  the
Shareholders of the Trust.  The Board of Trustees  approved the Equity Incentive
Plan in order to  enhance  the  ability  of the Trust to  attract  and  maintain
Trustees,  Executive Officers and other persons or entities,  including, without
limitation,  consultants and employees of consultants,  who are in a position to
make significant contributions to the success of the Trust. The Equity Incentive
Plan is also designed to reward such persons or entities for their contributions
to the Trust and to encourage  such persons or entities to take into account the
long-term  interests of the Trust by providing a method  whereby such persons or
entities can share in the long-term growth of the Trust.

         230,000  Shares  have been  reserved  for  issuance  under  the  Equity
Incentive  Plan,  subject  to  adjustment  pursuant  to  the  terms  of  certain
anti-dilution provisions of the Equity Incentive Plan.

         Administration.  The Equity  Incentive Plan will be administered by the
Board of Trustees.  When the Board of Trustees  deems it to be  appropriate,  it
will take into account the  suggestions  and  recommendations  of the  Executive
Committee.  The  Board  of  Trustees  has  complete  authorization  to make  all
determinations  necessary  or  advisable  for the  administration  of the Equity
Incentive Plan, including who will participate;  the granting of awards; and the
number  and type of  awards as well as the  terms,  conditions  and  limitations
applicable to the awards.

         Effective   Date  and  Term  of  Plan.   If  approved  by  the  Trust's
Shareholders,  the Equity  Incentive  Plan will be effective as of September 10,
1998. The Equity  Incentive Plan will terminate on September 10, 2008.  While no
award will be granted under the Equity Incentive Plan following its termination,
any award  outstanding at the time of  termination of the Equity  Incentive Plan
will continue to exist pursuant to its terms.

         Eligibility.  The Board of Trustees  may grant  awards under the Equity
Incentive  Plan to members of the Board of Trustees,  the Executive  Officers of
the  Trust,  and such other  persons  or  entities,  including  consultants  and
employees of  consultants,  who, in the opinion of the Board of  Trustees,  have
made or are in a position to make a significant  contribution  to the success of
the Trust (each, a "Participant").

         Awards under the Equity  Incentive  Plan. The types of awards which can
be issued to  Participants  under the  Equity  Incentive  Plan  include  options
("Options"),  restricted  share awards  ("Restricted  Share Awards"),  and other
share based awards ("Other Share Based Awards").

                  (i)  OPTIONS.  An Option  granted to a  Participant  will be a
nonqualified  option which shall not qualify as an incentive  stock option under
Section 422 of the  Internal  Revenue  Code of 1986,  as amended  (the  "Code").
Options granted provide the optionee with the opportunity to acquire Shares upon
the exercise of the Options and the payment of the exercise  price to the Trust.
An Option  shall have an exercise  price  equal to the fair market  value of the
Shares  on the date of the  grant of the  Option.  For  purposes  of the  Equity
Incentive  Plan,  "fair market value" is defined as the  arithmetic  mean of the
highest and lowest selling prices of the Shares quoted on the OTC Bulletin Board
Service  provided  by NASD,  Inc.  or as  reported  by a  nationally  recognized
broker/dealer  which  makes a market  in the  Shares.  If there  are no sales of
Shares on the grant  date but there  were  sales on a date  within a  reasonable
period  before such date,  fair market  value is  determined  by taking the mean
between the highest and lowest  selling prices of the Shares on the nearest date
before the grant date.  If actual  sales are not  available  during a reasonable
period before the grant date,  the fair market value may be determined by taking
the mean  between the bona fide  closing bid and asked  prices for the Shares on
the grant date, or if such  information  is not available on such date, the mean
between  the bona fide  closing  bid and asked  prices for the Shares  which are
available  for the nearest date before the grant date,  if such date is within a
reasonable  period of the grant  date.  In the event that the Board of  Trustees
determines  that the fair market value of the Shares cannot be determined on the
basis of selling  prices or bid and asked prices  pursuant to any of the methods
set forth above,  then the best  estimate of the fair market value of the Shares
shall be established by the Board of Trustees acting in good faith and using all
available  financial data and other relevant  factors  affecting the fair market
value of the Shares.

                  (ii)  RESTRICTED   SHARE  AWARDS.  A  Restricted  Share  Award
provides a Participant  with an opportunity to acquire Shares subject to certain
restrictions,  conditions and forfeiture provisions as the Board of Trustees may
determine,   including,   without  limitation,   restrictions  on  transfer  and
conditions based on continuous  service with the Trust,  achievement of business
objectives,  and  individual  and Trust  performance.  Subject to the conditions
specified by the Board of Trustees,  a Participant  receiving a Restricted Share
Award will have all the rights of a Shareholder of the Trust with respect to the
Shares,  including  the right to vote the Shares  and the right to  receive  any
dividends  thereon.  The  consideration,  if  any,  required  to be  paid by the
Participant in exchange for  Restricted  Share Awards shall be determined by the
Board of Trustees,  but in no event shall any required  consideration be greater
than the fair market value of the Shares on the date of grant of the award.

                                       10
<PAGE>
                  (iii) OTHER SHARE BASED  AWARDS.  Other Share Based Awards may
include  the  grant  and  issuance  of  Shares  as  bonuses  or in  lieu of cash
compensation. The consideration,  if any, required to be paid by the Participant
in exchange  for Other Share Based Awards  shall be  determined  by the Board of
Trustees,  but in no event shall any required  consideration be greater than the
fair market value of the Shares on the date of grant of the award.

                  (iv) TRUSTEES'  FEES. A Trustee may request to receive payment
of all or a portion of the Trustee's annual retainer fee and meeting fees in the
form of Shares;  provided,  that such  request  must be approved by the Board of
Trustees.

         Other Information. The maximum number of Shares which may be awarded to
any  Participant  pursuant to all awards granted to such  Participant  under the
Equity  Incentive  Plan shall not exceed  thirty  percent (30%) of the number of
Shares  reserved  for  issuance.  The  maximum  number of Shares  awarded to any
Participant  pursuant to  Restricted  Share  Awards and Other Share Based Awards
shall not exceed ten percent (10%) of the number of Shares reserved for issuance
under the Equity Incentive Plan. There shall be no limit on the number of Shares
that a Trustee may acquire in lieu of Trustees'  fees.  The exercise price of an
Option or the consideration for any other award shall be paid in cash; provided,
that the Board of Trustees may allow,  in its sole  discretion,  payment through
the delivery of Shares owned by the grantee.

         In the event  there is any change in the Shares of the Trust  through a
split or combination of the Shares,  or by reason of a merger,  consolidation or
reorganization of the Trust,  including a change in the Trust's form of business
entity,  or if there is a Share dividend,  outstanding  awards granted under the
Equity  Incentive  Plan shall apply to the  securities of the Trust or any other
entity to which a holder of the number of Shares of the Trust  subject to awards
would  have  been  entitled  by  reason  of  any  such  action  or  transaction.
Outstanding  awards  shall  also be  amended  as to  price  and  other  terms if
necessary to reflect the  foregoing  events,  and the Board of Trustees,  in its
discretion,  may make  other  adjustments  to such  awards  and their  terms and
conditions  which the Board of Trustees  deems  necessary to protect such awards
from  dilution or diminution in value.  In the event of a cash  dividend,  there
shall be no  adjustment  to an award or its terms,  unless such cash dividend is
attributable  to the  sale by the  Trust of a  property  or  properties  or to a
refinancing  by  the  Trust,  in  which  case  the  Board  of  Trustees,  in its
discretion,  may amend an award and its terms and conditions in order to protect
such award from dilution or diminution in value.

         In the event of (i) a "change in  control"  (as such term is defined in
the Equity Incentive  Plan), or (ii) a sale of all or  substantially  all of the
Trust's assets (other than a sale of assets to a subsidiary or other  affiliated
entity of the Trust),  all outstanding  Options shall become exercisable (to the
extent not already exercisable) immediately before or contemporaneously with the
occurrence of the change in control or sale of all or  substantially  all of the
Trust's assets,  and each outstanding  Restricted Share Award shall  immediately
become free of all restrictions, conditions and forfeiture provisions.

         In the  event of the  dissolution  or  liquidation  of the  Trust,  all
outstanding  Options  shall  terminate  as of the  date  fixed  by the  Board of
Trustees;  provided, however, that not less than thirty (30) days written notice
of the date so fixed shall be given to each Participant who shall have the right
during such  period to  exercise  the Option as to all or any part of the Shares
covered by the Option. Each outstanding Restricted Share Award shall immediately
become free of all restrictions, conditions and forfeiture provisions.

         Certain Federal Income Tax  Consequences of the Equity  Incentive Plan.
The following  description  of certain  federal income tax  consequences  of the
Equity  Incentive  Plan  is  based  upon  current   statutes,   regulations  and
interpretations  and does not  include  state or local  income tax  consequences
applicable to a person who receives an award under the Equity Incentive Plan.

         The  grant of an Option  generally  will not  result in income  for the
Participant  or in a  deduction  for the Trust.  The  exercise of an Option will
result in ordinary income for the  Participant and a business  deduction for the
Trust  measured by the  difference  between the fair market  value of the Shares
received at the time of exercise and the Option's exercise price. The Trust will
have the right to deduct from any cash payment under the Equity  Incentive  Plan
taxes that are  required to be  withheld  and to  condition  the  obligation  to
deliver or vest  Shares  under the Equity  Incentive  Plan upon the  Participant
paying the Trust such amount as the Trust may  request to satisfy any  liability
for applicable withholding taxes.

         If the Shares issued  pursuant to a Restricted  Share Award are subject
to restrictions  resulting in a "substantial risk of forfeiture" pursuant to the
meaning of such term under Section 83 of the Code,  the grant of the  Restricted
Share  Award  will not  result  in income to the  Participant  or in a  business
deduction  for  the  Trust.  If  there  are no  such  restrictions,  conditions,
limitations or forfeiture  provisions,  the Participant will recognize  ordinary
income and the Trust will be entitled to a business  deduction  upon  receipt of
the Shares. Dividends paid to the Participant while the Shares remain subject to
any  restrictions   will  be  treated  as  ordinary  income.  At  the  time  the
restrictions lapse, the Participant will recognize ordinary income and the Trust
will be entitled to a business  deduction  measured by the fair market  value of
the Shares at the time of lapse less the amount of  consideration,  if any, paid
by the Participant for the Restricted Share Award.

                                       11
<PAGE>
         As to the Other Share Based Awards, any Participant who receives Shares
as bonus  compensation or in lieu of cash compensation  shall recognize ordinary
income and the Trust will be entitled to a business  deduction,  measured by the
fair market value of the Shares issued to the Participant.

         The Trust believes that  compensation  income  recognized by any of its
Executive  Officers  pursuant  to the  Equity  Incentive  Plan will  qualify  as
performance-based compensation and, for purposes of deduction by the Trust, will
be exempt from the $1 million  deduction  limit imposed by Section 162(m) of the
Code.

         The Equity  Incentive Plan is not a qualified plan under Section 401(a)
of the Code.

         Plan  Benefits.  The  following  table  sets  forth  information  as of
February 23, 1999 with respect to the number of options granted under the Equity
Incentive  Plan to the persons and groups of persons  identified  in this table.
Such options have been granted  subject to obtaining the approval of the Trust's
Shareholders  of the adoption of the Equity  Incentive  Plan.  As of the date of
this  Proxy  Statement,  the Board of  Trustees  has  granted a total of 188,500
options.
<TABLE>
<CAPTION>
                                                           Number of
Name and Position                                           Options
- -----------------                                           -------
<S>                                                         <C>
Robert S. Hekemian
   Chairman of the Board and Trustee ...................    28,000

Donald W. Barney
   President and Trustee ...............................    28,000

John B. Voskian, M.D.
   Secretary and Trustee ..............................     16,000

William R. DeLorenzo, Jr., Esq.
   Executive Secretary and Treasurer ..................     13,000

Executive Officer Group ...............................     85,000

Non-Executive Officer Trustee Group ...................     74,000

Non-Executive Officer and Non-Trustee Group (1) .......     29,500
</TABLE>

- ------------------

(1)  Represents options granted to employees of Hekemian & Co., all of whom have
     provided services to the Trust.

         Vote Required.  Approval by the Trust's Shareholders of the proposal to
adopt the Equity  Incentive Plan requires the affirmative  vote of a majority of
the votes cast at the Annual  Meeting by the holders of Shares present in person
or  represented by proxy.  If the proposal is not approved by the  Shareholders,
the Equity Incentive Plan will not be adopted by the Trust and all options which
have been granted will terminate  immediately  without any  consideration  being
paid to the holders of such options.

         Inasmuch as each of the  Trustees  will be a  participant  and has been
granted options under the Equity  Incentive Plan (subject to the approval of the
Equity Incentive Plan by the Trust's  Shareholders),  the Board of Trustees will
not make any recommendation to the Trust's Shareholders regarding their approval
of the adoption of the Equity Incentive Plan.

                                       12
<PAGE>
                                  OTHER MATTERS

         The Board of Trustees does not know of any other business which will be
presented  for  consideration  at the  Annual  Meeting.  Except  as the Board of
Trustees may otherwise permit,  only the business set forth and discussed in the
Notice  of  Meeting  and this  Proxy  Statement  may be  acted on at the  Annual
Meeting.  If any other  business  incident  to the Annual  Meeting  is  properly
presented at the Annual Meeting, or any adjournment  thereof,  the proxy holders
will  vote in regard  thereto  according  to their  discretion  insofar  as such
proxies are not limited to the contrary.


                    RELATIONSHIP WITH INDEPENDENT ACCOUNTANTS

         Selection of the independent  public  accountants for the Trust is made
by the  Board of  Trustees  and is based  upon the  recommendation  of the Audit
Committee.  J.H.  Cohn  L.L.P.  ("J.H.  Cohn") has been  selected as the Trust's
independent  public  accountants  for the current  fiscal  year.  J.H.  Cohn has
audited the books, records and accounts of the Trust since 1991 and has provided
both audit and  nonaudit  services to the Trust.  Audit  services  include:  (i)
regular examination of the Trust's financial statements, including work relating
to quarterly reviews,  SEC filings, and consultation on accounting and financial
reporting  matters,  and  (ii)  audit  of  specific  financial  and  statistical
information.  Nonaudit  services  include  income tax  consultation  and systems
consultation projects. All audit and nonaudit services provided by J.H. Cohn are
approved by the Audit Committee which gives due  consideration  to the potential
impact of nonaudit services on auditor independence.

         Representatives  of J.H. Cohn will be present at the Annual Meeting and
will have an opportunity to make a statement if the representatives desire to do
so and will be available to respond to appropriate questions.


                                  ANNUAL REPORT

         The Annual Report to Shareholders  (the "Annual Report") for the fiscal
year ended  October 31, 1998  accompanies  this Proxy  Statement.  J.H. Cohn has
audited the financial  statements of the Trust for the fiscal year ended October
31, 1998,  which financial  statements are contained in the Annual Report.  Such
Annual Report,  including the audited financial statements contained therein, is
not  incorporated  in this Proxy  Statement  and is not deemed to be part of the
proxy soliciting material.


          COMPLIANCE WITH SECTION 16(a) OF THE SECURITIES EXCHANGE ACT

         Section  16(a) of the  Exchange  Act  requires  the  Trust's  Executive
Officers and Trustees,  and persons who own more than ten percent of the Shares,
to file reports of  ownership  and changes in ownership on Forms 3, 4 and 5 with
the Securities and Exchange Commission ("SEC"). Executive Officers, Trustees and
greater than ten percent  shareholders are required by SEC regulation to furnish
the Trust with copies of all Forms 3, 4 and 5 they file.

         The Trust filed a Registration  Statement on Form 8-A ("Form 8-A") with
the SEC on November  6, 1998 to  register  the Shares  under the  Exchange  Act.
Accordingly,  during  the  fiscal  year  ended  October  31,  1998,  the  filing
requirements of Section 16(a) of the Exchange Act were not  applicable.  Each of
the  Trustees  and  Executive  Officers of the Trust filed a Form 3 with the SEC
contemporaneous with the filing of the Form 8-A.


                              SHAREHOLDER PROPOSALS

         Shareholder  proposals  for  presentation  at the  Trust's  next annual
meeting  must be received by the Trust at its  principal  executive  offices for
inclusion in its proxy  statement and form of proxy  relating to that meeting no
later than October 29, 1999.

                                       13
<PAGE>

         THE BOARD OF TRUSTEES  OF THE TRUST  RECOMMENDS  THAT THE  SHAREHOLDERS
VOTE IN FAVOR OF THE NOMINEES TO THE BOARD OF TRUSTEES.

         THE TRUST SUBMITS TO THE SECURITIES  AND EXCHANGE  COMMISSION AN ANNUAL
REPORT ON FORM 10-K.  COPIES OF THE REPORT WILL BE FURNISHED WITHOUT CHARGE UPON
WRITTEN REQUEST RECEIVED FROM ANY HOLDER OF RECORD OR BENEFICIAL OWNER OF SHARES
OF THE TRUST. REQUESTS SHOULD BE DIRECTED TO SHAREHOLDER  RELATIONS,  FIRST REAL
ESTATE  INVESTMENT  TRUST  OF  NEW  JERSEY,  505  MAIN  STREET,  P.O.  BOX  667,
HACKENSACK, NEW JERSEY 07602.

         ALL  SHAREHOLDERS  ARE URGED TO MARK, SIGN, DATE AND SEND THEIR PROXIES
WITHOUT DELAY TO REGISTRAR AND TRANSFER  COMPANY,  10 COMMERCE DRIVE,  CRANFORD,
NEW JERSEY  07016.  PROMPT  RESPONSE  IS HELPFUL  AND YOUR  COOPERATION  WILL BE
APPRECIATED.


                                                       William R. DeLorenzo, Jr.
                                                             Executive Secretary





March 1, 1999

                                       14
<PAGE>
                                 REVOCABLE PROXY
                First Real Estate Investment Trust of New Jersey

[ X ]  PLEASE MARK VOTES AS IN THIS EXAMPLE

                     Annual Meeting of Holders of Shares of
                       Beneficial Interest - April 7, 1999

           THIS PROXY IS SOLICITED ON BEHALF OF THE BOARD OF TRUSTEES

The undersigned  hereby nominates and appoints Robert S. Hekemian and William R.
DeLorenzo, Jr., Esq. and each of them, the true and lawful attorneys, agents and
proxies  of the  undersigned,  with  full  power of  substitution,  to vote with
respect to all of the shares,  representing  beneficial interests, of FIRST REAL
ESTATE INVESTMENT TRUST OF NEW JERSEY standing in the name of the undersigned at
the close of business on February 23, 1999, at the annual  meeting of holders of
shares of beneficial interest to be held at the Trust's  headquarters,  505 Main
Street,  Hackensack, New Jersey 07601, on April 7, 1999 at 7:30 p.m., and at any
and  all  adjournment  or  adjournments   thereof,  with  all  powers  that  the
undersigned  would possess if  personally  present and  especially  (but without
limiting the general  authorization and power hereby given) to vote as indicated
hereon.


1. ELECTION OF TRUSTEES:

Robert S. Hekemian,
John B. Voskian, M.D., and Charles J. Dodge

[   ] FOR            [   ] WITHHOLD            [   ] FOR ALL EXCEPT

INSTRUCTION:To  withhold authority to vote for any individual nominee, mark "For
All Except"and write that nominee's name in the space provided below.

- --------------------------------------------------------------------------------

2. EQUITY INCENTIVE PLAN:
To approve the adoption of the First Real Estate  Investment Trust of New Jersey
Equity Incentive Plan.

[   ] FOR            [   ] AGAINST            [   ] ABSTAIN

3. In their  discretion  upon such other matters as may properly come before the
meeting or any adjournment or adjournments thereof.

   The shares  represented  by this Proxy will be voted in the manner  directed,
and if no  instructions  to the  contrary are  indicated,  will be voted FOR the
election  of the  nominees  indicated  on this  Proxy,  and FOR the  proposal to
approve the  adoption of the First Real  Estate  Investment  Trust of New Jersey
Equity Incentive Plan as indicated on this Proxy.

   IMPORTANT:  Please  sign  exactly  as your  name  appears.  When  signing  as
attorney,  executor,  administrator,  trustee or guardian, please set forth your
full title. If signer is a corporation, please sign the full corporate name by a
duly authorized officer. Joint owners should each sign.
<PAGE>
                           Please be sure to sign and
                       date this Proxy in the box below.


                       ---------------------------------
                                      Date

                       ---------------------------------
                             Shareholder sign above

                       ---------------------------------
                         Co-holder (if any) sign above


    Detach above card, sign, date and mail in postage paid envelope provided.

                FIRST REAL ESTATE INVESTMENT TRUST OF NEW JERSEY

                               PLEASE ACT PROMPTLY
                     SIGN, DATE & MAIL YOUR PROXY CARD TODAY
<PAGE>
                       FIRST REAL ESTATE INVESTMENT TRUST
                                  OF NEW JERSEY
                              EQUITY INCENTIVE PLAN



1.       Name and Purpose of Plan.

         1.01     Name.  The  Name  of  this  Plan  is the  "First  Real  Estate
                  Investment Trust of New Jersey Equity Incentive Plan."

         1.02     Purpose.  The  purpose of this First  Real  Estate  Investment
                  Trust of New Jersey  Equity  Incentive  Plan is to advance the
                  interests of First Real Estate  Investment Trust of New Jersey
                  (the "Company") by enhancing the ability of the Company to (i)
                  attract and retain members of its Board of Trustees, executive
                  officers  and other  persons or entities,  including,  without
                  limitation,    employees,   consultants   and   employees   of
                  consultants,  who  are  in  a  position  to  make  significant
                  contributions to the success of the Company;  (ii) reward such
                  persons  or  entities  for  such   contributions;   and  (iii)
                  encourage  such  persons or entities to take into  account the
                  long-term interests of the Company.

2.       Definitions of Terms.

         2.01     General  Definitions.  The following  words and phrases,  when
                  used in the Plan,  unless  otherwise  specifically  defined or
                  unless the context clearly otherwise requires,  shall have the
                  following respective meanings:

                  (a)      "Award" means a grant in the form of (i) nonqualified
                           options to purchase Shares,  (ii) Restricted  Shares,
                           or (iii) other Share-based awards.

                  (b)      "Award  Agreement"  means an  agreement  between  the
                           Company and the Participant entered into with respect
                           to Awards granted under the Plan.

                  (c)      "Board" means the Board of Trustees of the Company.

                  (d)      "Code"  means the Internal  Revenue Code of 1986,  as
                           amended,  and the rules and  regulations  promulgated
                           thereunder.

                  (e)      "Change in Control" means (i) thirty percent (30%) or
                           more of the  Company's  Shares have been  acquired by
                           any  "person"  (as defined by Section  3(a)(9) of the
                           Securities  Exchange Act of 1934) other than directly
                           from the Company; or (ii) a merger,  consolidation or
                           reorganization  of the  Company  other than a merger,
                           consolidation or reorganization which would result in
                           the  Shares of the  Company  outstanding  immediately
                           prior  thereto  continuing  to  represent  (either by
                           remaining  outstanding  or by  being  converted  into
                           shares of the  surviving  entity)  more than  seventy
                           percent  (70%) of the  combined  voting  power of the
                           Shares  of  the  Company  or  such  surviving  entity
                           outstanding    immediately    after   such

                                       1
<PAGE>
                           merger, consolidation or reorganization;  except that
                           a merger, consolidation or reorganization effected to
                           implement  a  recapitalization  of  the  Company  (or
                           similar   transaction)   in  which  no  "person"  (as
                           hereinabove   defined)   acquires  more  than  thirty
                           percent  (30%) of the  combined  voting  power of the
                           Company's  outstanding  Shares shall not constitute a
                           Change in Control  of the  Company;  or (iii)  thirty
                           percent (30%) or more of the members of the Board who
                           were elected by the shareholders are persons who were
                           not nominated or elected at the three (3) most recent
                           annual meetings of the shareholders of the Company.


                  (f)      "Company" means First Real Estate Investment Trust of
                           New Jersey.

                  (g)      "Fair Market Value" on any date ("valuation date") is
                           defined as the  arithmetic  mean of the  highest  and
                           lowest selling prices of the Shares quoted on the OTC
                           Bulletin  Board(R) Service provided by NASD, Inc., or
                           as reported by a nationally recognized  broker/dealer
                           which makes a market in the Shares, or as reported by
                           equivalent  exchanges or markets as may heretofore be
                           utilized by the Company,  on such valuation  date. If
                           there are no sales of Shares  on the  valuation  date
                           but there  were sales on a date  within a  reasonable
                           period before the valuation  date,  Fair Market Value
                           is  determined by taking the mean between the highest
                           and  lowest  selling  prices  of  the  Shares  on the
                           nearest date before such  valuation  date.  If actual
                           sales are not  available  during a reasonable  period
                           before the valuation  date, the Fair Market Value may
                           be  determined  by taking the mean  between  the bona
                           fide  closing bid and asked  prices for the Shares on
                           the  valuation  date,  or if none exist on such date,
                           the mean  between the bona fide closing bid and asked
                           prices for the  Shares  which are  available  for the
                           nearest date before  valuation  date, if such date is
                           within a reasonable  period of the valuation date. In
                           the  event  that the Board  determines  that the Fair
                           Market Value of the Shares  cannot be  determined  on
                           the basis of selling or bid and asked prices pursuant
                           to any of the methods set forth above,  then the best
                           estimate of the Fair Market Value of the Shares shall
                           be  established by the Board acting in good faith and
                           using all available financial data and other relevant
                           factors affecting Fair Market Value.

                  (h)      "Just   Cause"  shall  mean:   (i)  a   Participant's
                           conviction  for  a  felony  or  for  fraud;   (ii)  a
                           Participant engaging in any conduct, by way of act or
                           omission,  which in the  opinion of the Board has the
                           potential to cause, or does cause, a material adverse
                           effect on the Company's business; (iii) a Participant
                           failing  to return  from  authorized  leave  from the
                           Company;  (iv) a Participant  being found to be under
                           the influence of, or to have distributed, any illegal
                           narcotic  substance while on the Company's  premises,
                           including  any property  site of the  Company;  (v) a
                           Participant acting dishonestly or committing theft of
                           Company  property;  or (vi) the work performance of a
                           Participant failing to meet Company standards.

                                       2
<PAGE>
                  (i)      "Option" means a nonqualified option (which shall not
                           qualify as an incentive  stock  option under  Section
                           422 of the Code) to purchase Shares.

                  (j)      "Participant"  means those  eligible  to  participate
                           under the Plan,  including  the  members of the Board
                           and the executive  officers of the Company,  and such
                           other   persons  or  entities,   including,   without
                           limitation,  employees, consultants, and employees of
                           consultants, who, in the opinion of the Board, are in
                           a position to make a significant  contribution to the
                           success of the  Company  or any of its  Subsidiaries,
                           and  who  have   been   selected   by  the  Board  to
                           participate under the Plan (each, a "Participant" and
                           collectively, the "Participants").

                  (k)      "Personal   Representative"   means  the  person  who
                           manages the affairs of another  because of incapacity
                           or death.

                  (l)      "Plan"  means First Real Estate  Investment  Trust of
                           New Jersey Equity Incentive Plan.

                  (m)      "Restricted Shares" means Shares as more specifically
                           defined in Section 5.01(b) herein.

                  (n)      "Retirement"  means retirement from service or active
                           employment  with the  Company at or after age 65. The
                           determination  of  the  Board  as to an  individual's
                           Retirement shall be conclusive on all parties.

                  (o)      "Share"   designates   beneficial   interest  in  the
                           Company,  and the Shares  represent the only class of
                           equity in the Company.

                  (p)      "Subsidiary"  means a present or future  corporation,
                           or other business organization,  of which the Company
                           owns or controls,  or will own or control,  more than
                           fifty  percent  (50%) of the  total  combined  voting
                           power  of  all  classes  of  stock  or  other  equity
                           interests.

                  (q)      "Trustee" means a member of the Board.

         2.02     Other  Definitions.  In  addition  to the  above  definitions,
                  certain  words  and  phrases  used in the Plan  and any  Award
                  Agreement  entered  into in  connection  with  the Plan may be
                  defined  in  other  portions  of the  Plan  or in  such  Award
                  Agreement.

3.       Administration of Plan.

         3.01     The Board. The Plan will be administered by the Board,  taking
                  into  account,   where   appropriate,   the   suggestions  and
                  recommendations of the Executive Committee of the Board.

                                       3
<PAGE>
         3.02     Powers of the Board.

                  (a)      The  Board  will  have  full and  exclusive  power to
                           interpret the Plan, to adopt rules,  regulations  and
                           guidelines  relating to the Plan, to grant waivers of
                           Plan   restrictions   and   to   make   all   of  the
                           determinations necessary for its administration. Such
                           determinations  and  actions  of the  Board,  and all
                           other determinations and actions of the Board made or
                           taken under authority granted by any provision of the
                           Plan will be conclusive and binding on all parties.

                  (b)      The Board has the  authority,  within  the limits set
                           forth in the Plan,  to (i)  determine  the persons to
                           whom Awards may be granted, (ii) determine the number
                           of  Shares  to  be  covered  by  each  Award,   (iii)
                           establish the terms, conditions and provisions of the
                           Award to be granted, and (iv) establish  restrictions
                           on  the  Awards  or  subsequently   waive  any  Award
                           restriction or permit any Award restriction to lapse.

         3.03     Effective Date and Term of Plan.

                  (a)      Effective  Date.  The Plan will become  effective  on
                           September  10,  1998,   subject  to  the  Plan  being
                           approved by the Company's shareholders.  Awards under
                           the Plan may be made  prior  to the  approval  of the
                           Plan by the Company's shareholders.

                  (b)      Termination   Date.   The  Plan  will   terminate  on
                           September 10, 2008, subject to earlier termination of
                           the Plan by the Board  pursuant to Section 10 herein.
                           No Award  may be  granted  under  the Plan  after the
                           termination  date of the Plan, but Awards  previously
                           granted may  continue and remain  outstanding  beyond
                           that  date  pursuant  to the  terms  of such  Awards.

4.       Shares Subject to the Plan.

         4.01     Shares  Subject to Plan.  Subject to adjustment as provided in
                  Section 8 herein,  the aggregate number of Shares reserved for
                  issuance under the Plan shall be 230,000.

         4.02     Limit Upon Number of Shares  Awarded.  The  maximum  number of
                  Shares  awarded  to any  Participant  pursuant  to all  Awards
                  granted  to such  Participant  under the Plan shall not exceed
                  thirty  percent  (30%) of the  number of Shares  reserved  for
                  issuance  hereunder.  The maximum  number of Shares awarded to
                  any  Participant  pursuant  to  Restricted  Shares  and  other
                  Share-based  awards shall not exceed ten percent  (10%) of the
                  number of Shares reserved for issuance hereunder.  There shall
                  be no limit on the number of Shares a Trustee  may  acquire in
                  lieu of Board fees as provided for in Section 11 of this Plan.

                                       4
<PAGE>
5.       Granting of Awards.

         5.01     Form of Award.

                  (a)      Options.  The  principal  form of Award granted under
                           the  Plan  shall be  Options  pursuant  to which  the
                           Participant  would  receive  Shares upon the exercise
                           thereof.

                  (b)      Restricted  Shares. The Board shall have the right to
                           grant  "Restricted  Shares"  which  shall  be  Shares
                           issued  subject to certain  restrictions,  conditions
                           and forfeiture provisions as the Board may determine,
                           including,   but  not  limited  to,  restrictions  on
                           transfer and conditions  based on continuous  service
                           with  the   Company  or  any  of  its   Subsidiaries,
                           achievement  of business  objectives,  and individual
                           and    Company    performance.    Subject   to   such
                           restrictions, conditions and forfeiture provisions as
                           may be  established  by the  Board,  any  Participant
                           receiving  Restricted Shares will have all the rights
                           of a  shareholder  of the Company with respect to the
                           Shares,  including  the right to vote the  Shares and
                           the right to receive any dividends thereon.

                  (c)      Other  Share-based  Awards.  The Board shall have the
                           right   to  grant   other   Share-based   awards   to
                           Participants under the Plan,  including the grant and
                           issuance  of  Shares  as  bonuses  or in lieu of cash
                           compensation.  

         5.02  Term of  Award.  

                           The  term of any  Award  shall be  determined  by the
                           Board;  provided,  that the maximum  term shall be no
                           longer  than ten (10) years from the date of grant of
                           the Award. Shares subject to Options and other Awards
                           granted under the Plan which expire, terminate or are
                           cancelled  without  having  been  exercised  in  full
                           become available again for grants pursuant to Options
                           or other Awards.

         5.03     Transfers.  No  Award  (other  than an  Award in the form of a
                  direct  issuance of Shares  without any  restrictions)  may be
                  assigned,  pledged or transferred other than by will or by the
                  laws of descent and distribution and, during the Participant's
                  lifetime,  will be exercisable  only by the Participant or, in
                  the event of a Participant's  incapacity, by the Participant's
                  Personal Representative.

6.       Vesting.

         6.01     Vesting.  Options  will be  exercisable  pursuant to the terms
                  fixed  by  the  Board.   Any   restrictions,   conditions  and
                  forfeiture provisions imposed on Restricted Shares shall lapse
                  or terminate pursuant to their terms or the terms of the Plan.

         6.02     Acceleration of Vesting Period. The applicable vesting periods
                  of   Options   will  be   accelerated,   and  the   applicable
                  restrictions,  conditions and forfeiture provisions imposed on
                  Restricted Shares may be terminated  earlier,  as provided for
                  in Sections 8 and 9 of the Plan, or as otherwise determined by
                  the Board, in its sole discretion.

                                       5
<PAGE>
7.       Exercise Price and Payment.

         7.01     Exercise  Price of Option.  An Option  shall have an  exercise
                  price equal to the Fair Market Value of the Shares on the date
                  of the grant of the Option.

         7.02     Price of Other Awards. With respect to other Awards granted by
                  the Board, the  consideration,  if any, required to be paid by
                  the Participant in exchange for such Award shall be determined
                  by the Board, but in no event shall any required consideration
                  be  greater  than the Fair  Market  Value of the Shares on the
                  date of grant of the Award.

         7.03     Form of  Payment.  Payment for the Options and any other Award
                  issued for consideration will be made in cash; provided,  that
                  the Board may allow, in its sole  discretion,  payment through
                  the  delivery  of Shares  owned by the Award  recipient,  duly
                  endorsed for transfer to the Company, with a Fair Market Value
                  on the date of  exercise  of an Option or date of  issuance of
                  any other Award equal to the aggregate  exercise  price of the
                  Options   or   exercised   portion   thereof,   or  the   full
                  consideration  to be paid for any other Award.  If payment for
                  the Shares  acquired is to be made in cash,  then full payment
                  will be made at the time of the  exercise  of an Option and at
                  the time of issuance of any other Award.  If the Board permits
                  payment for the Shares  acquired to be made in Shares owned by
                  the Award  recipient,  then the Company shall provide  written
                  notice to the Award  recipient  of the number of Shares  which
                  must be delivered in full payment of the Option exercise price
                  or the consideration  required to be paid for any other Award,
                  and the Award recipient shall deliver such number of Shares to
                  the  Company  within two (2)  business  days of the receipt of
                  such notice from the Company.

8.       Adjustment of Award.

         8.01     Adjustment of and Changes in the Shares. In the event there is
                  any  change in the  Shares of the  Company  through a split or
                  combination  of  the  Shares,   or  by  reason  of  a  merger,
                  consolidation or  reorganization  of the Company,  including a
                  change in the Company's form of business  entity,  or if there
                  is a Share dividend, outstanding Awards granted under the Plan
                  shall  apply to the  securities  of the  Company  or any other
                  entity  to which a  holder  of the  number  of  Shares  of the
                  Company  subject to Awards would have been  entitled by reason
                  of any such action or transaction. Outstanding Awards shall be
                  amended as to price and other  terms if  necessary  to reflect
                  the foregoing  events,  and the Board, in its discretion,  may
                  make other  adjustments  to such  Awards  and their  terms and
                  conditions  which the Board deems  necessary  to protect  such
                  Awards  granted  under the Plan from dilution or diminution in
                  value, or as may otherwise be deemed to be equitable under the
                  circumstances.

         8.02     Change in Control and Sale of All or Substantially  All of the
                  Assets.  In the  event of (i) a Change in  Control,  or (ii) a
                  sale  of all or  substantially  all  of the  Company's  assets
                  (other  than  a  sale  of  assets  to a  Subsidiary  or  other
                  affiliated  entity of the Company),  all  outstanding  Options
                  shall become exercisable

                                       6
<PAGE>
                  immediately before or contemporaneously with the occurrence of
                  a Change in Control or sale of all or substantially all of the
                  Company's assets, and each outstanding  Restricted Share shall
                  immediately  become free of all  restrictions,  conditions and
                  forfeiture  provisions  upon the  occurrence  of a  Change  in
                  Control or sale of all or  substantially  all of the Company's
                  assets.

         8.03     Dissolution  or  Liquidation  of Company.  In the event of the
                  dissolution  or liquidation  of the Company,  the  outstanding
                  Options  shall  terminate  as of the date  fixed by the Board;
                  provided, however, that not less than thirty (30) days written
                  notice of the date so fixed shall be given to each Participant
                  who shall have the right  during such  period to exercise  the
                  Participant's  Options  as to all or any  part  of the  Shares
                  covered thereby.  Further,  in the event of the dissolution or
                  liquidation of the Company, each outstanding  Restricted Share
                  shall immediately become free of all restrictions,  conditions
                  and forfeiture provisions.

         8.04     Adjustment of Exercise Price for Cash  Dividend.  In the event
                  of a cash  dividend,  there shall be no adjustment to an Award
                  or its terms, unless such cash dividend is attributable to the
                  sale  by the  Company  of a  property  or  properties  or to a
                  refinancing  by the Company,  in which case the Board,  in its
                  discretion, may amend an Award and its terms and conditions in
                  order to protect  such Award from  dilution or  diminution  in
                  value,  or as may  otherwise  be deemed to be equitable by the
                  Board under the circumstances.


9.       Death, Disability, Retirement and Termination of Participant.

         9.01     Death,  Retirement  or  Disability.  In  the  event  that  the
                  relationship between the Participant and the Company or any of
                  its Subsidiaries is terminated by reason of the  Participant's
                  death, Retirement, or "disability" (as such term is defined in
                  Section  22(e)(3)  of the  Code),  all  of  the  Participant's
                  Options shall become immediately exercisable. The Participant,
                  the Participant's Personal Representative or the Participant's
                  designated   beneficiary  or  estate,   shall  have  the  term
                  remaining on the Option from the date of death,  Retirement or
                  disability  to exercise all or any part of the Options.  As to
                  Restricted Shares, the Board, in its discretion, may waive any
                  restriction or permit any restriction to lapse.

         9.02     Resignation.  If the  Participant  resigns from the Company or
                  any Subsidiary,  the Participant shall have sixty (60) days to
                  exercise all or any part of an Option which is fully vested on
                  or before the date of  termination.  As to Restricted  Shares,
                  the Board,  in its  discretion,  may waive any  restriction or
                  permit any restriction to lapse.

         9.03     Termination  other  than  for  Just  Cause.  In  the  event  a
                  Participant's   employment  or  consulting   relationship   is
                  terminated  by the Company for any reason  other than for Just
                  Cause, each Option, or any part thereof,  scheduled to vest on
                  or before the succeeding  anniversary date of the grant of the
                  Option   following  the  date  of  termination   shall  become
                  immediately exercisable,  and the Participant shall have sixty
                  (60) days from the date of  termination to exercise all or any
                  part of such

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                  vested  Options.  As to Restricted  Shares,  the Board, in its
                  discretion,   may  waive  any   restriction   or  permit   any
                  restriction to lapse.

         9.04     Termination for Just Cause. If the Participant's employment or
                  consulting  relationship is terminated by the Company for Just
                  Cause,   all  Options  and  Restricted   Shares  held  by  the
                  Participant will be immediately  terminated and forfeited back
                  to the Company (other than those  Restricted  Shares where all
                  restrictions have lapsed and all other conditions of ownership
                  have been satisfied),  respectively.

         9.05     Removal of Trustee. If a Trustee is removed from the Board for
                  any  reason,  all Options  and  Restricted  Shares held by the
                  Trustee will be  immediately  terminated and forfeited back to
                  the Company  (other  than those  Restricted  Shares  where all
                  restrictions have lapsed and all other conditions of ownership
                  have been satisfied),  respectively.

         9.06     Failure  to  Nominate  or Elect  Trustee.  If a Trustee is not
                  nominated  for  re-election  to the  Board  or if a  nominated
                  Trustee  is  not  elected  to  the  Board  by  the   Company's
                  shareholders,  then any such  Trustee  shall have  thirty (30)
                  days  from the date  such  Trustee  receives  notice  from the
                  Company that he or she has not been nominated for  re-election
                  to the  Board  or has not  been  elected  to the  Board by the
                  Company's  shareholders  to exercise all or part of any Option
                  which is fully  vested on or  before  the  expiration  of such
                  thirty (30) day notice period.  As to Restricted  Shares,  the
                  Board, in its discretion,  may waive any restriction or permit
                  any restriction to lapse.

10.      Termination, Modification and Amendment of Plan.

         The Plan may be  terminated,  modified  or  amended by the Board at any
         time;  however,  (i)  any  modification  or  amendment  increasing  the
         aggregate  number of Shares  which may be issued under the Plan will be
         subject to shareholder approval, and (ii) any termination, modification
         or amendment of the Plan which will adversely affect or alter the terms
         of any then outstanding Options or Restricted Shares will be subject to
         the consent of the holders thereof.

11.      Trustee's Fees.

         Subject to the  limitations  contained  in Section 4.01 of this Plan on
         the number of Shares  which may be issued  pursuant  to this Plan,  the
         Board,  in its sole  discretion,  may permit any member of the Board to
         receive all or a portion of the  member's  annual Board  retainer  fee,
         Board meeting fees, and Board committee fees in the form of Shares. Any
         member of the  Board who  desires  to  receive  all or any part of such
         Board fees in Shares must provide the Company  with  written  notice of
         the member's  election to receive payment of Board fees in this form no
         later than five (5) business  days prior to the date of payment of such
         fees. If the Board agrees to pay such fees in the form of Shares,  then
         the  number  of  Shares  with an  aggregate  Fair  Market  Value on the
         scheduled  date(s) for payment of the annual Board  retainer fee and on
         the date of the Board or  committee

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<PAGE>
         meeting  for which  fees are  payable  which is equal to the  aggregate
         amount of such Board fees shall be issued to the Board  member no later
         than fifteen (15) days following the date of payment of such Board fees
         by the Company.  No fractional Shares will be issued in connection with
         any  election  pursuant  to this  Section to receive  Shares in lieu of
         Board fees.

12.      Miscellaneous.

         12.01    Governing Law. This Plan shall be governed by and construed in
                  accordance with the laws of the State of New Jersey.

         12.02    Successors  and Assigns.  The provisions of this Plan shall be
                  binding   upon  all   successors   and  assigns  of  any  such
                  Participant  including,  without  limitation,  the estate of a
                  Participant,  any Personal Representative of a Participant and
                  any receiver,  trustee in bankruptcy or  representative of the
                  creditors of a Participant.

         12.03    Tax  Withholding.  The  Company  will have the right to deduct
                  from any cash  payment  under the Plan taxes that are required
                  to be withheld and to condition  the  obligation to deliver or
                  vest Shares under this Plan upon the Participant's  paying the
                  Company such amounts as the Company may request to satisfy any
                  liability for applicable withholding taxes.

         12.04    Rights of a Shareholder.  Except as  specifically  provided by
                  the Plan,  the receipt of an Award will not give a Participant
                  rights as a shareholder of the Company.




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