FIRST FRANKLIN FINANCIAL CORP
10-Q, 2000-11-13
PERSONAL CREDIT INSTITUTIONS
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                      SECURITIES AND EXCHANGE COMMISSION

                           Washington, D.C.  20549

                        -----------------------------

                                  FORM 10-Q


(X)     QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
        EXCHANGE ACT OF 1934

                For the Quarterly Period Ended September 30, 2000

                                        OR

(  )    TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
        EXCHANGE ACT OF 1934

                For the transition period from  ________ to _______


                        ------------------------------

                        Commission File Number 2-27985

                        ------------------------------


                      1st Franklin Financial Corporation

     A Georgia Corporation                    I.R.S. Employer No. 58-0521233

                           213 East Tugalo Street
                            Post Office Box 880
                           Toccoa, Georgia  30577
                              (706) 886-7571
                        ------------------------------


Indicate by check mark whether the registrant:     (1)  has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or for such shorter period that the
registrant was required to file such reports), and  (2)  has been subject to
such filing requirements for the past 90 days.     Yes   X      No

Indicate the number of shares outstanding of each of the issuer's classes of
common stock, as of the latest practicable date.

                     Class                    Outstanding at October 31, 2000
--------------------------------------------- -------------------------------
Voting Common Stock, par value $100 per share             1,700 Shares
Non-Voting Common Stock, no par value                   168,300 Shares



                        PART I.  FINANCIAL INFORMATION

ITEM 1.  Financial Statements:
-----------------------------
         The following financial statements required hereunder are
         incorporated by reference from the Company's Quarterly Report to
         Investors for the Nine Months Ended September 30, 2000.
         See Exhibit 19

         Consolidated Statements of Financial Position:
           September 30, 2000 and December 31, 1999

         Consolidated Statements of Income and Retained Earnings:
           Quarter and Nine Months Ended September 30, 2000 and
           September 30, 1999

         Consolidated Statements of Cash Flows:
           Nine Months Ended September 30, 2000 and September 30, 1999

         Notes to Consolidated Financial Statements


ITEM 2.  Managements' Discussion and Analysis of Financial Condition and
         Results of Operations.
------------------------------------------------------------------------
         The information required hereunder is set forth under "Management's
         Letter" of the Company's Quarterly Report to Investors for the Nine
         Months Ended September 30, 2000.  See Exhibit 19.


ITEM 3.  Quantitative and Qualitative Disclosures About Market Risk.
-------------------------------------------------------------------
         The information required hereunder is set forth under "Management's
         Letter", "Market Risk" sub-heading, of the Company's Quarterly
         Report to Investors for the Nine Months Ended September 30, 2000.
         See Exhibit 19.



                               PART II.  OTHER INFORMATION

ITEM 6.  Exhibits and Reports on Form 8-K

          (a) Exhibits:
                19        Quarterly Report to Investors for the Nine
                             Months Ended September 30, 2000.

                27        Financial Data Schedule

          (b) Reports on Form 8-K:
                No reports on Form 8-K were filed during the quarter ended
                September 30, 2000.

                                SIGNATURES


Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.

                                     1st FRANKLIN  FINANCIAL CORPORATION
                                     -----------------------------------
                                                 Registrant

                                            /s/ Ben F. Cheek, III
                                     -----------------------------------
                                               Chairman of Board


                                             /s/ A. Roger Guimond
                                     -----------------------------------
                                        Vice President, Chief Financial
                                        Officer and Principal Accounting
                                        Officer


Date:  November 13, 2000






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