NOODLE KIDOODLE INC
DEFA14A, 2000-06-27
MISC DURABLE GOODS
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                                  SCHEDULE 14A

                                 (Rule 14a-101)

                   INFORMATION REQUIRED IN PROXY STATEMENT

                            SCHEDULE 14A INFORMATION

               Proxy Statement Pursuant to Section 14(a) of the

                         Securities Exchange Act of 1934

Filed by the Registrant  |X|
Filed by a party other than the Registrant |_|

Check the appropriate box:
|_| Preliminary proxy statement
|_| Confidential, for Use of the Commission Only (as permitted by
    Rule 14a-6(e)(2))
|_| Definitive proxy statement
|X| Definitive additional materials
|_| Soliciting material pursuant to Rule 14a-11(c) or Rule 14a-12

                            NOODLE KIDOODLE, INC.
                            ---------------------
               (Name of Registrant as Specified in Its Charter)

       ----------------------------------------------------------------
   (Name of Person(s) Filing Proxy Statement, if other than the Registrant)

Payment of filing fee (Check the appropriate box):

   |X| No fee required.
   |_| Fee computed on table below per Exchange Act Rules 14a-6(i)(1) and 0-11.

      (1)   Title of each class of securities to which transaction applies:

      (2)   Aggregate number of securities to which transaction applies:

      (3)   Per unit price or other underlying value of transaction computed
            pursuant to Exchange Act Rule 0-11 (set forward the amount on which
            the filing fee is calculated and state how it was determined):

      (4)   Proposed maximum aggregate value of transaction:

      (5)   Total fee paid:

   |_| Fee paid previously with preliminary materials.

   |_| Check box if any part of the fee is offset as provided by Exchange
       Act Rule 0-11(a)(2) and identify the filing for which the offsetting
       fee was paid previously. Identify the previous filing by
       registration statement number, or the form or schedule and the date
       of its filing.

       (1)  Amount Previously Paid:

       (2)  Form, Schedule or Registration Statement No.:

       (3)  Filing Party:

       (4)  Date Filed:

<PAGE>

                       [Noodle Kidoodle, Inc. Logo]

Stanley Greenman
Chairman and Chief Executive Officer

                                                June 22, 2000

Dear Noodle Kidoodle Stockholder:

                  MERGER PROPOSED - PLEASE VOTE NOW!

      Zany Brainy, Inc. and Noodle Kidoodle, Inc. have agreed on a merger of
our two companies.  Enclosed is a joint proxy statement/prospectus that
provides you with detailed information about this proposed merger and a proxy
card for you to vote your Noodle Kidoodle shares.

      To vote, simply sign and date the enclosed proxy card and return it in the
postage-paid envelope that has been provided.

      For the merger to be approved, a majority of all outstanding Noodle
Kidoodle shares must be voted FOR the merger. Please note that if you support
the merger, you MUST actually vote your shares FOR the merger. If you take no
action at all, it will be considered as a vote against the merger.

      Regardless of the number of shares you own, your vote is VERY important.
We hope that you will take a moment to help us reach the required vote.

      I enthusiastically support this combination of Zany Brainy and Noodle
Kidoodle, and join with the members of our board of directors in recommending
that you vote FOR the merger.

                                                /s/ Stanley Greenman

                                   Questions?

      Call our proxy solicitor, Beacon Hill Partners, at 1-800-357-8212
            between 9:00 a.m. and 8:00 p.m. Eastern Standard Time.



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