HARTE HANKS INC
10-Q, 2000-11-14
MISCELLANEOUS PUBLISHING
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<PAGE>   1


                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                    FORM 10-Q


[X]  Quarterly report pursuant to Section 13 or 15(d) of the Securities Exchange
     Act of 1934


For the quarterly period ended September 30, 2000
                               ------------------


[ ]  Transition report pursuant to Section 13 or 15(d) of the Securities
     Exchange Act of 1934

For the transition period from __________ to __________

Commission File Number 1-7120
                       ------


                                HARTE-HANKS, INC.
                                -----------------
             (Exact name of registrant as specified in its charter)


               Delaware                                     74-1677284
  -------------------------------                      ---------------------
  (State or other jurisdiction of                        (I.R.S. Employer
   incorporation or organization)                      Identification Number)


             200 Concord Plaza Drive, San Antonio, Texas      78216
             ------------------------------------------------------
               (Address of principal executive offices)   (Zip Code)

Registrant's telephone number including area code -- 210/829-9000
                                                     ------------


Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding 12 months (or for such shorter period that the registrant was
required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days.


                                 Yes X   No
                                    ---    ---


Indicate the number of shares outstanding of each of the issuer's classes of
common stock: $1 par value, 67,160,214 shares as of October 31, 2000.



<PAGE>   2
                                       2


                       HARTE-HANKS, INC. AND SUBSIDIARIES
                                TABLE OF CONTENTS
                                FORM 10-Q REPORT
                               September 30, 2000


<TABLE>
<CAPTION>
                                                                         Page
<S>                                                                      <C>
Part I. Financial Information

        Item 1.  Interim Condensed Consolidated Financial
                 Statements (Unaudited)

                    Condensed Consolidated Balance Sheets -               3
                    September 30, 2000 and December 31, 1999

                    Consolidated Statements of Operations -               4
                    Three months ended September 30, 2000 and 1999

                    Consolidated Statements of Operations -               5
                    Nine months ended September 30, 2000 and 1999

                    Consolidated Statements of Cash Flows -               6
                    Nine months ended September 30, 2000 and 1999

                    Consolidated Statements of Stockholders' Equity -     7
                    Nine months ended September 30, 2000 and 1999

                    Notes to Interim Condensed Consolidated Financial     8
                    Statements

        Item 2.  Management's Discussion and Analysis of Financial       11
                 Condition and Results of Operations

Part II.        Other Information

        Item 6. Exhibits and Reports on Form 8-K                         16

             (a)    Exhibits

             (b)    Reports on Form 8-K

        Signature                                                        17
</TABLE>


<PAGE>   3
                                       3


Harte-Hanks, Inc. and Subsidiaries
Condensed Consolidated Balance Sheets (in thousands, except share amounts)
--------------------------------------------------------------------------
(Unaudited)



<TABLE>
<CAPTION>
                                                         September 30,    December 31,
                                                             2000             1999
                                                         ------------     ------------
<S>                                                      <C>              <C>
Assets
  Current assets
    Cash and cash equivalents .......................    $     40,585     $     35,196
    Accounts receivable, net ........................         162,283          154,030
    Inventory .......................................           6,262            7,099
    Prepaid expenses ................................          12,535           12,651
    Current deferred income tax asset ...............           7,408            6,848
    Other current assets ............................           4,723            4,309
                                                         ------------     ------------
      Total current assets ..........................         233,796          220,133

Property, plant and equipment, net ..................         110,553          106,250
Goodwill, net .......................................         408,320          409,791
Other assets ........................................          20,707           33,253
                                                         ------------     ------------
      Total assets ..................................    $    773,376     $    769,427
                                                         ============     ============


Liabilities and Stockholders' Equity
  Current liabilities
    Accounts payable ................................    $     45,105     $     64,812
    Accrued payroll and related expenses ............          27,515           25,511
    Customer deposits and unearned revenue ..........          38,074           35,622
    Income taxes payable ............................           8,803           13,667
    Other current liabilities .......................          20,018           14,405
                                                         ------------     ------------
      Total current liabilities .....................         139,515          154,017

Long-term debt ......................................           3,288            5,000
Other long-term liabilities .........................          39,025           32,792
                                                         ------------     ------------
      Total liabilities .............................         181,828          191,809
                                                         ------------     ------------

Stockholders' equity
  Common stock, $1 par value, 250,000,000 shares
    authorized. 76,761,490 and 76,392,063 shares
    issued at September 30, 2000 and December 31,
    1999, respectively ..............................          76,761           76,392
  Additional paid-in capital ........................         202,001          197,454
  Accumulated other comprehensive income (loss) .....            (500)          12,316
  Retained earnings .................................         548,544          493,362
                                                         ------------     ------------
                                                              826,806          779,524
  Less treasury stock: 9,616,389 and 8,285,966
    shares at cost at September 30, 2000 and
    December 31, 1999, respectively .................        (235,258)        (201,906)
                                                         ------------     ------------
    Total stockholders' equity ......................         591,548          577,618
                                                         ------------     ------------

    Total liabilities and stockholders' equity ......    $    773,376     $    769,427
                                                         ============     ============
</TABLE>



See Notes to Interim Condensed Consolidated Financial Statements.



<PAGE>   4
                                       4


Harte-Hanks, Inc. and Subsidiaries
Consolidated Statements of Operations (in thousands, except per share amounts)
--------------------------------------------------------------------------------
(Unaudited)

<TABLE>
<CAPTION>
                                                        Three Months Ended September 30,
                                                        --------------------------------
                                                              2000          1999
                                                            ---------     ---------
<S>                                                         <C>           <C>
Operating revenues .....................................    $ 243,205     $ 207,632
                                                            ---------     ---------
Operating expenses
     Payroll ...........................................       86,852        74,677
     Production and distribution .......................       86,047        75,336
     Advertising, selling, general and administrative ..       23,676        18,681
     Depreciation ......................................        7,394         6,097
     Goodwill and intangible amortization ..............        3,836         2,578
                                                            ---------     ---------
                                                              207,805       177,369
                                                            ---------     ---------
Operating income .......................................       35,400        30,263
                                                            ---------     ---------
Other expenses (income)
     Interest expense ..................................          275            67
     Interest income ...................................         (619)       (1,554)
     Other, net ........................................          312           280
                                                            ---------     ---------
                                                                  (32)       (1,207)
                                                            ---------     ---------
Income before income taxes .............................       35,432        31,470
Income tax expense .....................................       14,300        12,867
                                                            ---------     ---------
Net income .............................................    $  21,132     $  18,603
                                                            =========     =========

Basic:
     Earnings per common share .........................    $    0.31     $    0.27
                                                            =========     =========

     Weighted-average common shares outstanding ........       67,519        69,487
                                                            =========     =========

Diluted:
     Earnings per common share .........................    $    0.30     $    0.26
                                                            =========     =========

     Weighted-average common and common equivalent
       shares outstanding ..............................       69,782        71,715
                                                            =========     =========
</TABLE>



See Notes to Interim Condensed Consolidated Financial Statements.

<PAGE>   5
                                       5


Harte-Hanks, Inc. and Subsidiaries
Consolidated Statements of Operations (in thousands, except per share amounts)
------------------------------------------------------------------------------
(Unaudited)

<TABLE>
<CAPTION>
                                                        Nine months ended September 30,
                                                        -------------------------------
                                                              2000          1999
                                                            ---------     ---------
<S>                                                         <C>           <C>
Operating revenues .....................................    $ 704,955     $ 592,793
                                                            ---------     ---------
Operating expenses
     Payroll ...........................................      260,151       216,045
     Production and distribution .......................      242,761       217,521
     Advertising, selling, general and administrative ..       68,523        49,675
     Depreciation ......................................       21,050        17,362
     Goodwill and intangible amortization ..............       11,073         7,385
                                                            ---------     ---------
                                                              603,558       507,988
                                                            ---------     ---------
Operating income .......................................      101,397        84,805
                                                            ---------     ---------
Other expenses (income)
     Interest expense ..................................          749           157
     Interest income ...................................       (1,644)       (5,403)
     Other, net ........................................        1,125           637
                                                            ---------     ---------
                                                                  230        (4,609)
                                                            ---------     ---------
Income before income taxes .............................      101,167        89,414
Income tax expense .....................................       40,886        36,709
                                                            ---------     ---------
Net income .............................................    $  60,281     $  52,705
                                                            =========     =========

Basic:
     Earnings per common share .........................    $    0.89     $    0.75
                                                            =========     =========

     Weighted-average common shares outstanding ........       68,043        70,400
                                                            =========     =========

Diluted:
     Earnings per common share .........................    $    0.86     $    0.73
                                                            =========     =========

     Weighted-average common and common equivalent
       shares outstanding ..............................       70,192        72,700
                                                            =========     =========
</TABLE>


See Notes to Interim Condensed Consolidated Financial Statements.

<PAGE>   6
                                       6

Harte-Hanks, Inc. and Subsidiaries
Consolidated Statements of Cash Flows (in thousands)
--------------------------------------------------------------------------------
(Unaudited)

<TABLE>
<CAPTION>
                                                                         Nine months ended September 30,
                                                                         -------------------------------
                                                                               2000          1999
                                                                             ---------     ---------
<S>                                                                          <C>           <C>
Operating Activities
     Net income .........................................................    $  60,281     $  52,705
     Adjustments to reconcile net income to cash provided
          by operating activities:
          Depreciation ..................................................       21,050        17,362
          Goodwill and intangible amortization ..........................       11,073         7,385
          Amortization of option-related compensation ...................          418           494
          Deferred income taxes .........................................        3,878         7,220
          Other, net ....................................................          961           224
     Changes in operating assets and liabilities, net of acquisitions:
          Increase in accounts receivable, net ..........................       (6,220)       (3,274)
          Decrease in inventory .........................................          837           739
          Increase in prepaid expenses and other
               current assets ...........................................         (246)       (5,762)
          Increase (decrease) in accounts payable .......................      (12,874)        4,237
          Increase in other accrued expenses
               and other liabilities ....................................        2,524         8,266
          Other, net ....................................................       (5,406)       (2,095)
                                                                             ---------     ---------
               Net cash provided by operating activities ................       76,276        87,501
                                                                             ---------     ---------
Investing Activities
     Acquisitions .......................................................       (9,207)      (36,051)
     Purchases of property, plant and equipment .........................      (26,125)      (21,065)
     Proceeds from sale of property, plant and equipment ................          144           488
     Net sales and maturities of
          available-for-sale investments ................................           88       136,479
     Other ..............................................................           --        (3,000)
                                                                             ---------     ---------
               Net cash provided by (used in) investing
                 activities .............................................      (35,100)       76,851
                                                                             ---------     ---------
Financing Activities
     Long-term borrowings ...............................................        3,288            --
     Repayment of long-term borrowings ..................................       (5,000)           --
     Issuance of common stock ...........................................        4,369         5,916
     Purchase of treasury stock .........................................      (33,406)      (72,473)
     Issuance of treasury stock .........................................           61            66
     Dividends paid .....................................................       (5,099)       (4,210)
                                                                             ---------     ---------
               Net cash used in financing
                 activities .............................................      (35,787)      (70,701)
                                                                             ---------     ---------

     Net increase in cash ...............................................        5,389        93,651
     Cash and cash equivalents at beginning of year .....................       35,196        30,367
                                                                             ---------     ---------
     Cash and cash equivalents at end of period .........................    $  40,585     $ 124,018
                                                                             =========     =========
</TABLE>


See Notes to Interim Condensed Consolidated Financial Statements.

<PAGE>   7
                                       7


Harte-Hanks, Inc. and Subsidiaries
Consolidated Statements of Stockholders' Equity (in thousands)
--------------------------------------------------------------------------------
(Unaudited)

<TABLE>
<CAPTION>
                                                  Additional                                   Other           Total
                                      Common        Paid-In      Retained       Treasury    Comprehensive   Stockholders'
In thousands                          Stock         Capital      Earnings        Stock         Income          Equity
------------                        ----------    -----------   ----------     ----------   -------------   -------------
<S>                                 <C>           <C>           <C>            <C>            <C>            <C>
Balance at January 1, 1999 .....    $   75,789    $  189,698    $  425,999     $ (114,395)    $       --     $  577,091
Common stock issued-
   employee benefit plans ......           148         3,121            --             --             --          3,269
Exercise of stock options ......           379         2,268            --             --             --          2,647
Tax benefit of options
   exercised ...................            --         1,468            --             --             --          1,468
Dividends paid ($0.06 per
   share) ......................            --            --        (4,210)            --             --         (4,210)
Treasury stock repurchase ......            --            --            --        (72,473)            --        (72,473)
Treasury stock issued ..........            --            20            --             46             --             66
Comprehensive income, net of tax:
   Net income ..................            --            --        52,705             --             --         52,705
                                                                                                             ----------
Total comprehensive income .....                                                                                 52,705
                                    ----------    ----------    ----------     ----------     ----------     ----------
Balance at September 30, 1999 ..    $   76,316    $  196,575    $  474,494     $ (186,822)    $       --     $  560,563
                                    ==========    ==========    ==========     ==========     ==========     ==========


Balance at January 1, 2000 .....    $   76,392    $  197,454    $  493,362     $ (201,906)    $   12,316     $  577,618
Common stock issued-
   employee benefit plans ......           142         2,832            --             --             --          2,974
Exercise of stock options ......           227         1,168            --             --             --          1,395
Tax benefit of options
   exercised ...................            --           540            --             --             --            540
Dividends paid ($0.075 per
   share) ......................            --            --        (5,099)            --             --         (5,099)
Treasury stock repurchase ......            --            --            --        (33,406)            --        (33,406)
Treasury stock issued ..........            --             7            --             54             --             61
Comprehensive income, net of tax:
   Net income ..................            --            --        60,281             --             --         60,281
   Foreign currency
      translation adjustment ...            --            --            --             --         (1,512)        (1,512)
   Change in net unrealized
      gain (loss) on long-
      term investments (net
      of tax of $6,087) ........            --            --            --             --        (11,304)       (11,304)
                                                                                                             ----------
Total comprehensive income .....                                                                                 47,465
                                    ----------    ----------    ----------     ----------     ----------     ----------
Balance at September 30, 2000 ..    $   76,761    $  202,001    $  548,544     $ (235,258)    $     (500)    $  591,548
                                    ==========    ==========    ==========     ==========     ==========     ==========
</TABLE>


See Notes to Interim Condensed Consolidated Financial Statements.

<PAGE>   8
                                       8


                       Harte-Hanks, Inc. and Subsidiaries

          Notes to Interim Condensed Consolidated Financial Statements
                                   (Unaudited)

NOTE A - BASIS OF PRESENTATION

The accompanying unaudited Interim Condensed Consolidated Financial Statements
include the accounts of Harte-Hanks, Inc. and subsidiaries (the "Company").

The statements have been prepared in accordance with generally accepted
accounting principles for interim financial information and with the
instructions to Form 10-Q and Rule 10-01 of Regulation S-X. Accordingly, they do
not include all of the information and footnotes required by generally accepted
accounting principles for complete financial statements. In the opinion of
management, all adjustments (consisting of normal recurring adjustments)
considered necessary for a fair presentation have been included. Operating
results for the three months and nine months ended September 30, 2000 are not
necessarily indicative of the results that may be expected for the year ending
December 31. For further information, refer to the consolidated financial
statements and footnotes included in the Company's annual report on Form 10-K
for the year ended December 31, 1999.

Certain prior period amounts have been reclassified for comparative purposes.

NOTE B - INCOME TAXES

The Company's quarterly and nine month income tax provision of $14.3 million and
$40.9 million, respectively, was calculated using an effective income tax rate
of approximately 40.4%. The Company's effective income tax rate is derived by
estimating pretax income and income tax expense for the year ending December 31,
2000. The effective income tax rate calculated is higher than the federal
statutory rate of 35% due to the addition of state taxes and to certain expenses
recorded for financial reporting purposes (primarily goodwill amortization)
which are not deductible for federal income tax purposes.

NOTE C - EARNINGS PER SHARE

A reconciliation of basic and diluted earnings per share is as follows:

<TABLE>
<CAPTION>
                                                                     Three Months Ended
                                                                        September 30,
                                                                     ------------------
In thousands, except per share amount                                  2000       1999
                                                                     -------    -------
<S>                                                                  <C>        <C>
BASIC EPS
Net Income ......................................................    $21,132    $18,603
                                                                     =======    =======

Weighted-average common shares outstanding
  used in earnings per share computations .......................     67,519     69,487
                                                                     =======    =======

Earnings per common share .......................................    $  0.31    $  0.27
                                                                     =======    =======

DILUTED EPS
Net Income ......................................................    $21,132    $18,603
                                                                     =======    =======

Shares used in earnings per share computations ..................     69,782     71,715
                                                                     =======    =======

Earnings per common share .......................................    $  0.30    $  0.26
                                                                     =======    =======

Computation of shares used in earnings per share computations:
Average outstanding common shares ...............................     67,519     69,487
Average common equivalent shares -
  dilutive effect of option shares ..............................      2,263      2,228
                                                                     -------    -------
Shares used in earnings per share computations ..................     69,782     71,715
                                                                     =======    =======
</TABLE>

<PAGE>   9
                                       9


<TABLE>
<CAPTION>
                                                                     Nine Months Ended
                                                                        September 30,
                                                                     ------------------
In thousands, except per share amount                                  2000       1999
-------------------------------------                                -------    -------
<S>                                                                  <C>        <C>
BASIC EPS
Net Income ......................................................    $60,281    $52,705
                                                                     =======    =======

Weighted-average common shares outstanding
  used in earnings per share computations .......................     68,043     70,400
                                                                     =======    =======

Earnings per common share .......................................    $  0.89    $  0.75
                                                                     =======    =======

DILUTED EPS
Net Income ......................................................    $60,281    $52,705
                                                                     =======    =======

Shares used in earnings per share computations ..................     70,192     72,700
                                                                     =======    =======

Earnings per common share .......................................    $  0.86    $  0.73
                                                                     =======    =======

Computation of shares used in earnings per share computations:
Average outstanding common shares ...............................     68,043     70,400
Average common equivalent shares -
  dilutive effect of option shares ..............................      2,149      2,300
                                                                     -------    -------
Shares used in earnings per share computations ..................     70,192     72,700
                                                                     =======    =======
</TABLE>


NOTE D - BUSINESS SEGMENTS

Harte-Hanks is a highly focused targeted media company with operations in two
segments - direct and interactive marketing and shoppers.

Information about the Company's operations in different industry segments:

<TABLE>
<CAPTION>
                                                   Three Months Ended
                                                       September 30,
                                                 -----------------------
In thousands                                        2000         1999
------------                                     ---------     ---------
<S>                                              <C>           <C>
Operating revenues
     Direct Marketing .......................    $ 165,608     $ 137,639
     Shoppers ...............................       77,597        69,993
                                                 ---------     ---------
         Total operating revenues ...........    $ 243,205     $ 207,632
                                                 =========     =========

Operating income
     Direct Marketing .......................    $  21,544     $  18,898
     Shoppers ...............................       15,603        13,223
     Corporate Activities ...................       (1,747)       (1,858)
                                                 ---------     ---------
         Total operating income .............    $  35,400     $  30,263
                                                 =========     =========

Income before income taxes
     Operating income .......................    $  35,400     $  30,263
     Interest expense .......................         (275)          (67)
     Interest income ........................          619         1,554
     Other, net .............................         (312)         (280)
                                                 ---------     ---------
         Total income before income taxes ...    $  35,432     $  31,470
                                                 =========     =========
</TABLE>

<PAGE>   10
                                       10


<TABLE>
<CAPTION>
                                                    Nine months ended
                                                       September 30,
                                                 -----------------------
In thousands                                        2000         1999
------------                                    ---------     ---------
<S>                                              <C>           <C>
Operating revenues
     Direct Marketing .......................    $ 481,150     $ 391,588
     Shoppers ...............................      223,805       201,235
                                                 ---------     ---------
         Total operating revenues ...........    $ 704,955     $ 592,793
                                                 =========     =========

Operating income
     Direct Marketing .......................    $  65,094     $  54,706
     Shoppers ...............................       42,549        35,766
     Corporate Activities ...................       (6,246)       (5,667)
                                                 ---------     ---------
         Total operating income .............    $ 101,397     $  84,805
                                                 =========     =========

Income before income taxes
     Operating income .......................    $ 101,397     $  84,805
     Interest expense .......................         (749)         (157)
     Interest income ........................        1,644         5,403
     Other, net .............................       (1,125)         (637)
                                                 ---------     ---------
         Total income before income taxes ...    $ 101,167     $  89,414
                                                 =========     =========

</TABLE>


NOTE E - COMPREHENSIVE INCOME

The Company's total comprehensive income for the third quarter 2000 was $4.0
million less than net income, whereas comprehensive income for the third quarter
1999 was equal to net income. The majority of the difference in the third
quarter of 2000 was attributable to changes in the fair market value of
available-for-sale investments.


<PAGE>   11
                                       11


2.   Management's Discussion and Analysis of Financial Condition and Results of
     Operations
--------------------------------------------------------------------------------

RESULTS OF OPERATIONS

Operating results were as follows:

<TABLE>
<CAPTION>
                                     THREE MONTHS ENDED                           NINE MONTHS ENDED
In thousands                 SEPT. 30, 2000    SEPT. 30, 1999   CHANGE     SEPT. 30, 2000    SEPT. 30, 1999    CHANGE
------------                 --------------    --------------   ------     --------------    --------------    ------
<S>                           <C>                <C>              <C>       <C>                 <C>             <C>
Revenues                      $   243,205        $  207,632       17.1%     $   704,955         $  592,793      18.9%
Operating expenses                207,805           177,369       17.2%         603,558            507,988      18.8%
                              -----------        ----------                 -----------         ----------
Operating income              $    35,400        $   30,263       17.0%     $   101,397         $   84,805      19.6%
                              ===========        ==========                 ===========         ==========

Net income                    $    21,132        $   18,603       13.6%     $    60,281         $   52,705      14.4%
                              ===========        ==========                 ===========         ==========

Diluted earnings
   per share                  $      0.30        $     0.26       15.4%     $      0.86         $     0.73      17.8%
                              ===========        ==========                 ===========         ==========
</TABLE>

Consolidated revenues grew 17.1% to $243.2 million and operating income grew
17.0% to $35.4 million in the third quarter of 2000 when compared to the third
quarter of 1999. The Company's overall growth resulted from acquisitions,
increased business with both new and existing customers and from the sale of new
products and services. Overall operating expenses compared to 1999 increased
17.2% to $207.8 million.

Net income grew 13.6% to $21.1 million, or 30 cents per share, compared to 26
cents per share on a diluted basis. The net income growth resulted from the
growth in operating income, partially offset by a decrease of $0.9 million in
interest income.

DIRECT MARKETING

Direct and interactive marketing operating results were as follows:

<TABLE>
<CAPTION>
                                       THREE MONTHS ENDED                           NINE MONTHS ENDED
In thousands                 SEPT. 30, 2000    SEPT. 30, 1999   CHANGE     SEPT. 30, 2000    SEPT. 30, 1999    CHANGE
------------                 --------------    --------------   ------     --------------    --------------    ------
<S>                           <C>                <C>              <C>       <C>                 <C>             <C>
Revenues                      $   165,608        $  137,639       20.3%     $   481,150         $  391,558      22.9%
Operating expenses                144,064           118,741       21.3%         416,056            336,852      23.5%
                              -----------        ----------                 -----------         ----------
Operating income              $    21,544        $   18,898       14.0%     $    65,094         $   54,706      19.0%
                              ===========        ==========                 ===========         ==========
</TABLE>

Direct and interactive marketing revenues increased $28.0 million, or 20.3%, in
the third quarter of 2000 compared to 1999. Revenue increases were lead by
Customer Relationship Management (CRM) which had strong growth for the quarter.
CRM revenues increased due to increased business with existing customers and new
customer gains. CRM increases were also influenced by the October 1999
acquisition of ZD Market Intelligence, renamed Harte-Hanks Market Intelligence.
The traditional growth oriented business-to-business activities of CRM
experienced significant growth for the quarter compared to 1999. The
high-technology, mutual fund and healthcare industry sectors contributed
significantly to overall CRM revenue growth, offsetting continued slowdowns in
the insurance industry. Marketing services experienced increased revenues from
the banking, automotive and mutual fund industry sectors, offset by a slowdown
in the retail industry sector. Fourth quarter results could be affected by
continued softness in the retail industry, the largest industry sector served by
direct and interactive marketing.

Operating expenses increased $25.3 million, or 21.3%, in the third quarter of
2000 compared to 1999. Payroll costs increased $11.2 million due to expanded
hiring to support future revenue growth. Also contributing to the increased
operating expenses were additional production costs of $7.0 million due to

<PAGE>   12
                                       12


increased volumes. General and administrative expense increased $4.2 million due
to increased employee expenses and professional and business services fees.
Depreciation and amortization expense increased $2.5 million due to goodwill
associated with acquisitions and higher levels of capital investment to support
growth. Operating expenses were also impacted by the acquisitions noted above.

Direct and interactive marketing revenues increased $89.6 million, or 22.9%, in
the first nine months of 2000 compared to the first nine months of 1999. Both
CRM and marketing services experienced strong revenue growth in the first nine
months of 2000. Overall, revenue growth resulted from increased business with
both new and existing customers, particularly customers in the high-technology,
mutual fund and non-bank finance industries, and the acquisition noted above.

Operating expenses rose $79.2 million, or 23.5%, in the first nine months of
2000 compared to the first nine months of 1999. Payroll costs increased $38.5
million due to expanded hiring to support revenue growth. In addition,
production costs increased $18.1 million due to increased volumes. General and
administrative expense increased $14.6 million primarily due to increased
employee expenses and professional and business services fees. Depreciation and
amortization expense increased $7.2 million due to goodwill associated with
acquisitions and higher levels of capital investment to support growth. The
acquisition mentioned above also contributed to the increased operating
expenses.

SHOPPERS

Shopper operating results were as follows:

<TABLE>
<CAPTION>
                                       THREE MONTHS ENDED                           NINE MONTHS ENDED
In thousands                 SEPT. 30, 2000    SEPT. 30, 1999   CHANGE     SEPT. 30, 2000    SEPT. 30, 1999    CHANGE
------------                 --------------    --------------   ------     --------------    --------------    ------
<S>                           <C>                <C>              <C>       <C>                 <C>             <C>
Revenues                      $    77,597        $   69,993       10.9%     $   223,805         $  201,235      11.2%
Operating expenses                 61,994            56,770        9.2%         181,256            165,469       9.5%
                              -----------        ----------                 -----------         ----------
Operating income              $    15,603        $   13,223       18.0%     $    42,549         $   35,766      19.0%
                              ===========        ==========                 ===========         ==========
</TABLE>

Shopper revenues increased $7.6 million, or 10.9%, in the third quarter of 2000
compared to 1999. Revenue increases were the result of improved sales in
established markets as well as new year-over-year geographic expansions into new
neighborhoods in both California and Florida. From a product-line perspective,
Shoppers had growth in both its in-book products, primarily core sales and
employment and automotive related advertising, and its distribution products,
primarily preprinted inserts and 4-color glossy heatset flyers. Shoppers also
experienced continued success in up-selling ads onto its web-site. In the
quarter, Shoppers experienced softness in its real-estate and personals
advertising sectors.

Operating expenses increased $5.2 million, or 9.2%, in the third quarter of 2000
compared to 1999. The increase in operating expenses was primarily due to
increases in payroll costs of $1.4 million, increases in postage of $1.8 million
due to increased volumes, and increases in paper costs of $1.0 million due to
increased volumes and rate increases in newsprint and job paper.

Shopper revenues increased $22.6 million, or 11.2%, in the first nine months of
2000 compared to the first nine months of 1999. Revenue increases were the
result of improved sales in established markets as well as new year-over-year
geographic expansions into new neighborhoods in both California and Florida.
From a product-line perspective, Shoppers had growth in both its in-book
products, primarily employment and automotive related advertising and core
sales, and its distribution products, primarily 4-color glossy heatset flyers
and pre-printed inserts. Shoppers also experienced growth from up-selling ads

<PAGE>   13
                                       13


onto its web-site. In the first nine months of 2000, Shoppers experienced
slowdowns in its real-estate and personals advertising sectors.

Operating expenses increased $15.8 million, or 9.5%, in the first nine months of
2000 compared to the first nine months of 1999. The increase in operating
expenses was primarily due to increases in payroll costs of $5.5 million,
increases in postage of $3.9 million due to increased volumes, and increases in
paper costs of $1.6 due to increased volumes and paper rates.

Other Income and Expense

The Company realized a loss of approximately $1.0 million in the first nine
months of 2000 on the disposal of certain fixed assets. In addition, the Company
wrote off approximately $0.4 million of other assets in the first nine months of
2000. These expenses were partially offset by a $0.4 million gain in the third
quarter of 2000 on the sale of equity securities that were held in its
investment portfolio.

Interest Expense/Interest Income

Interest income decreased $0.9 million in the third quarter of 2000 and $3.8
million in the first nine months of 2000 when compared to the same periods in
1999. The decrease in the first nine months of 2000 when compared to the same
period in 1999 was due to larger cash and investment balances in the first nine
months of 1999. The Company sold substantially all of its short-term investments
throughout 1999 in order to fund acquisitions and repurchase the Company's
stock.

Income Taxes

The Company's income tax expense increased $1.4 million in the third quarter of
2000 and $4.2 million in the first nine months of 2000 compared to the same
periods in 1999. This increase was due primarily to the higher pre-tax income
levels. The effective tax rate was 40.4% for the third quarter and the first
nine months of 2000 compared to 40.9% for the third quarter of 1999 and 41.1%
for the first nine months of 1999.

Liquidity and Capital Resources

Cash provided by operating activities for the nine months ended September 30,
2000 was $76.3 million. Net cash outflows from investing activities were $35.1
million for the first nine months of 2000 compared to net cash inflows of $76.9
million for the first nine months of 1999. The cash outflows in 2000 primarily
relate to purchases of fixed assets. The cash inflows from investing activities
in 1999 were primarily attributable to sales and maturities of marketable
securities totaling $136.5 million, the proceeds of which were used to fund
acquisitions and to repurchase the Company's stock. Net cash outflows from
financing activities were $35.8 million in 2000 compared to net cash outflows of
$70.7 million in 1999. The cash outflows from financing activities in 2000 and
1999 are attributable primarily to the repurchase of the Company's stock of
$33.4 million and $72.5 million in the first nine months of 2000 and 1999,
respectively.

Capital resources are also available from and provided through the Company's two
unsecured credit facilities. These credit facilities, two $100 million variable
rate, revolving loan commitments, were put in place on November 4, 1999. All
borrowings under the $100 million revolving Three-Year Credit Agreement are to
be repaid by November 4, 2002. On November 2, 2000 the Company was granted a
364-day extension to its $100 million revolving 364-Day Credit Agreement. All
borrowings under the 364-Day Credit Agreement are to be repaid by November 1,
2001. As of September 30, 2000, the Company had $200

<PAGE>   14
                                       14


million of unused borrowing capacity under these two credit facilities. In
addition, capital resources are available to the Company through an unsecured
credit facility obtained for the purpose of financing the construction of a new
building in Belgium. This credit facility, a $3.3 million variable rate,
revolving loan commitment was put in place on November 29, 1999 and has no
stated maturity. No unused borrowing capacity is available from this credit
facility as of September 30, 2000. Management believes that its credit
facilities, together with cash provided from operating activities, will be
sufficient to fund operations and anticipated acquisitions and capital service
needs for the foreseeable future.

Recent Developments

On November 1, 2000, the Company acquired Detroit-based Information Resources
Group, a leading provider of business-to-business intelligence solutions to the
technology, communications and other industries. The Company utilized its
existing cash and cash equivalents to fund this acquisition.

Recent Accounting Pronouncements

In December 1999, the Securities and Exchange Commission issued Staff Accounting
Bulletin No. 101, REVENUE RECOGNITION IN FINANCIAL STATEMENTS ("SAB No. 101").
SAB No. 101 summarizes the SEC's staff's views in applying generally accepted
accounting principles to selected revenue recognition issues. To the extent that
SAB No. 101 ultimately changes revenue recognition practices, the Company will
adopt SAB No. 101 in the fourth quarter of fiscal year 2000 through a cumulative
effect adjustment. Any cumulative effect adjustment will be computed as of
January 1, 2000. The Company cannot determine the potential impact that SAB No.
101 may have on its consolidated financial position or results of operations at
this time.

In March 2000, the FASB issued Interpretation No. 44, ACCOUNTING FOR CERTAIN
TRANSACTIONS INVOLVING STOCK COMPENSATION: AN INTERPRETATION OF APB OPINION NO.
25. Among other issues, Interpretation No. 44 clarifies the application of
Accounting Principles Board Opinion No. 25 (APB No. 25) regarding (a) the
definition of employee for purposes of applying APB No. 25, (b) the criteria for
determining whether a plan qualifies as a noncompensatory plan, (c) the
accounting consequence of various modifications to the terms of a previously
fixed stock option or award, and (d) the accounting for an exchange of stock
options in a business combination. The provisions of Interpretation No. 44
affecting the Company have been applied on a prospective basis effective July 1,
2000. Through September 30, 2000 the provisions of Interpretation No 44 have had
no effect on the Company's results of operations.

Factors That May Affect Future Results and Financial Condition

From time to time, in both written reports and oral statements by senior
management, the Company may express its expectations regarding its future
performance. These "forward-looking statements" are inherently uncertain, and
investors should realize that events could turn out to be other than what senior
management expected. Set forth below are some key factors which could affect the
Company's future performance, including its revenues, net income and earnings
per share; however, the risks described below are not the only ones the Company
faces. Additional risks and uncertainties that are not presently known, or that
the Company currently considers immaterial, could also impair the Company's
business operations.

Legislation -- There could be a material adverse impact on the Company's direct
and interactive marketing business due to the enactment of legislation or
industry regulations arising from public concern over consumer privacy issues.
Restrictions or prohibitions could be placed upon the collection and

<PAGE>   15
                                       15


use of information that is currently legally available.

Data Suppliers -- The Company could suffer a material adverse effect if owners
of the data the Company uses were to withdraw the data. Data providers could
withdraw their data if there is a competitive reason to do so or if legislation
is passed restricting the use of the data.

Acquisitions -- In recent years the Company has made a number of acquisitions in
its direct and interactive marketing and shopper businesses, and it expects to
pursue additional acquisition opportunities. Acquisition activities, even if not
consummated, require substantial amounts of management time and can distract
from normal operations. In addition, there can be no assurance that the
synergies and other objectives sought in acquisitions will be achieved.

Competition -- Direct and interactive marketing is a rapidly evolving business,
subject to periodic technological advancements, high turnover of customer
personnel who make buying decisions, and changing customer needs and
preferences. Consequently, the Company's direct and interactive marketing
business faces competition in both of its sectors - CRM and marketing services.
The Company's shopper business competes for advertising, as well as for readers,
with other print and electronic media. Competition comes from local and regional
newspapers, magazines, radio, broadcast and cable television, shoppers and other
communications media that operate in the Company's markets. The extent and
nature of such competition are, in large part, determined by the location and
demographics of the markets targeted by a particular advertiser, and the number
of media alternatives in those markets. Failure to continually improve the
Company's current processes and to develop new products and services could
result in loss of the Company's customers to current or future competitors. In
addition, failure to gain market acceptance of new products and services could
adversely affect the Company's growth.

Qualified Personnel -- The Company believes that its future prospects will
depend in large part upon its ability to attract, train and retain highly
skilled technical, client services and administrative personnel. Qualified
personnel are in great demand and are likely to remain a limited resource for
the foreseeable future.

Postal Rates -- The Company's shoppers are delivered by standard mail, and
postage is the second largest expense, behind payroll, in the Company's shopper
business. The present standard postage rates went into effect in January 1999,
and a rate increase is expected in 2001. Postal rates also influence the demand
for the Company's direct and interactive marketing services even though the cost
of mailings is borne by the Company's customers and is not directly reflected in
the Company's revenues or expenses.

Newsprint Prices -- Newsprint represents a substantial expense in the Company's
shopper operations. In recent years newsprint prices have fluctuated widely, and
such fluctuations can materially affect the results of the Company's operations.

Economic Conditions -- Changes in national economic conditions can affect levels
of advertising expenditures generally, and such changes can affect each of the
Company's businesses. Revenues from the Company's shopper business are dependent
to a large extent on local advertising expenditures in the markets in which they
operate. Such expenditures are substantially affected by the strength of the
local economies in those markets. Direct and interactive marketing revenues are
dependent on national and international economics.


<PAGE>   16
                                       16


PART II. OTHER INFORMATION

Item 6.  Exhibits and Reports on Form 8-K

         (a)  Exhibits. See index to Exhibits on Page 18.

         (b)  No Form 8-K has been filed during the three months ended
              September 30, 2000.


<PAGE>   17
                                       17


                                    SIGNATURE


Pursuant to the requirements of the Securities Exchange Act of 1934, the Company
has duly caused this report to be signed on its behalf by the undersigned
hereunto duly authorized.




                                                   HARTE-HANKS, INC.





    November 13, 2000                           /s/ Jacques D. Kerrest
    -----------------                      ----------------------------------
          Date                                     Jacques D. Kerrest
                                           Senior Vice President, Finance and
                                                 Chief Financial Officer

<PAGE>   18
                                       18


                                 EXHIBIT INDEX

<TABLE>
<CAPTION>
Exhibit
  No.                          Description of Exhibit
-------   ---------------------------------------------------------------------
<S>       <C>
2(a)      Certificate of Ownership and Merger (filed as Exhibit 2(a) to the
          Company's Registration Statement No. 33-69202 and incorporated by
          reference herein).

2(b)      Agreement and Plan of Merger dated as of February 4, 1996 among
          Harte-Hanks Communications, Inc., HHD Acquisition Corp. and DiMark,
          Inc. (filed as Appendix A to the Company's Registration Statement No.
          333-02047 and incorporated by reference herein).

2(c)      Agreement and Plan of Merger and Reorganization, dated as of May 16,
          1997, by and between The E.W. Scripps Company and Harte-Hanks
          Communications, Inc. (filed as Exhibit 2.1 to the Company's Form 8-K
          dated May 22, 1997 and incorporated by reference herein).

2(d)      Acquisition Agreement, dated as of May 16, 1997, by and between The
          E.W. Scripps Company and Harte-Hanks Communications, Inc. (filed as
          Exhibit 2.2 to the Company's Form 8-K dated May 22, 1997 and
          incorporated by reference herein).

2(e)      Stock Purchase Agreement dated as of July 26, 1997 between ABC, Inc.
          and Harte-Hanks Communications, Inc. (filed as Exhibit 2(e) to the
          Company's Form 10-Q for the nine months ended September 30, 1997 and
          incorporated by reference herein).

3(a)      Amended and Restated Certificate of Incorporation (filed as Exhibit
          3(a) to the Company's Form 10-K for the year ended December 31, 1993
          and incorporated by reference herein).

3(b)      Amended and Restated Bylaws (filed as Exhibit 3(b) to the Company's
          Registration Statement No. 33-69202 and incorporated by reference
          herein).

3(c)      Amendment dated April 30, 1996 to Amended and Restated Certificate of
          Incorporation (filed as Exhibit 3(c) to the Company's Form 10-Q for
          the nine months ended September 30, 1996 and incorporated by reference
          herein).

3(d)      Amendment dated May 5, 1998 to Amended and Restated Certificate of
          Incorporation (filed as Exhibit 3(d) to the Company's Form 10-Q for
          the six months ended June 30, 1998 and incorporated by reference
          herein).

3(e)      Amended and Restated Certificate of Incorporation as amended through
          May 5, 1998 (filed as Exhibit 3(e) to the Company's Form 10-Q for the
          six months ended June 30, 1998 and incorporated by reference herein).

4(a)      364-Day Credit Agreement dated as of November 4, 1999 between
          Harte-Hanks, Inc. and the Lenders named therein [$100 million]. (filed
          as Exhibit 4(a) to the Company's form 10-Q for the nine months ended
          September 30, 1999 and incorporated by reference herein).
</TABLE>


<PAGE>   19
                                       19

<TABLE>
<CAPTION>
Exhibit
  No.                          Description of Exhibit
-------   ---------------------------------------------------------------------
<S>       <C>
4(b)      Three-Year Credit Agreement dated as of November 4, 1999 between
          Harte-Hanks, Inc. and the Lenders named therein [$100 million]. (filed
          as Exhibit 4(b) to the Company's form 10-Q for the nine months ended
          September 30, 1999 and incorporated by reference herein).

*4(c)     Amendment No. 2 dated October 30, 2000 to 364-Day Credit Agreement
          [$100 million].

4(d)      Other long term debt instruments are not being filed pursuant to
          Section (b)(4)(iii) of Item 601 of Regulation S-K. Copies of such
          instruments will be furnished to the Commission upon request.

10(a)     1984 Stock Option Plan (filed as Exhibit 10(d) to the Company's Form
          10-K for the year ended December 31, 1984 and incorporated herein by
          reference).

10(b)     Registration Rights Agreement dated as of September 11, 1984 among HHC
          Holding Inc. and its stockholders (filed as Exhibit 10(b) to the
          Company's Form 10-K for the year ended December 31, 1993 and
          incorporated by reference herein).

10(c)     Severance Agreement between Harte-Hanks Communications, Inc. and Larry
          Franklin, dated as of July 23, 1993 (filed as Exhibit 10(f) to the
          Company's Registration Statement No. 33-69202 and incorporated by
          reference herein).

10(d)     Form of Severance Agreement between Harte-Hanks Communications, Inc.
          and certain Executive Officers of the Company, dated as of July 7 or
          December 28,1997 (filed as Exhibit 10(f) to the Company's Form 10-K
          for the year ended December 31, 1997 and incorporated by reference
          herein).

10(e)     Form of Severance Agreement between Harte-Hanks, Inc. Richard M.
          Hochhauser, dated as of January 25, 2000 (filed as Exhibit 10(e) to
          the Company's Form 10-K for the year ended December 31, 1999 and
          incorporated by reference herein).

10(f)     Harte-Hanks, Inc. Amended and Restated Restoration Pension Plan dated
          as of January 1, 2000 (filed as Exhibit 10(f) to the Company's Form
          10-K for the year ended December 31, 1999 and incorporated by
          reference herein).

10(g)     Harte-Hanks Communications, Inc. 1996 Incentive Compensation Plan
          (filed as Exhibit 10(p) to the Company's Form 10-Q for the nine months
          ended September 30, 1996 and incorporated by reference herein).

10(h)     Harte-Hanks, Inc. Amended and Restated 1991 Stock Option Plan (filed
          as Exhibit 10(h) to the Company's Form 10-Q for the six months ended
          June 30, 2000 and incorporated by reference herein).
</TABLE>


<PAGE>   20
                                       20

<TABLE>
<CAPTION>
Exhibit
  No.                          Description of Exhibit
-------   ---------------------------------------------------------------------
<S>       <C>
10(i)     Harte-Hanks, Inc. 1998 Director Stock Plan (filed as Exhibit 10(h) to
          the Company's Form 10-Q for the six months ended June 30, 1998 and
          incorporated by reference herein).

10(j)     Harte-Hanks, Inc. Deferred Compensation Plan (filed as Exhibit 10(i)
          to the Company's Form 10-K for the year ended December 31, 1998 and
          incorporate by reference herein).

*11       Statement Regarding Computation of Net Income (Loss) Per Common Share.

*21       Subsidiaries of the Company.

*27       Financial Data Schedule.
</TABLE>

----------
* Filed herewith





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