HEILIG MEYERS CO
10-K405, 1997-05-29
FURNITURE STORES
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(page 1)


                                  UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549
                                    Form 10-K

(Mark One)
  X  Annual report pursuant to Section 13 or 15 (d) of the Securities Exchange
     Act of 1934 [Fee Required]

For the fiscal year ended February 28, 1997 or

     Transition  report  pursuant  to  Section  13 or 15 (d)  of the  Securities
     Exchange Act of 1934 [No Fee Required]

For the transition period from               to

Commission file number 1-8484
                              HEILIG-MEYERS COMPANY
(Exact name of registrant as specified in its charter)

                  Virginia                          54-0558861
         (State or other jurisdiction of        (I.R.S. Employer
         incorporation or organization)          Identification No.)

2235 Staples Mill Road, Richmond, Virginia           23230
(Address of principal executive offices)          (Zip Code)

Registrant's telephone number, including area code:  (804) 359-9171
Securities registered pursuant to Section 12(b) of the Act:

         Title of each Class         Name of each exchange on which registered
         Common Stock, $2.00               New York Stock Exchange
         Par Value                         Pacific Stock Exchange

         Rights to purchase Preferred      New York Stock Exchange
         Stock, Series A, $10.00           Pacific Stock Exchange
         Par Value

Securities registered pursuant to Section 12(g) of the Act:

                                              None
(Title of Class)

         Indicate by check mark whether the registrant (1) has filed all reports
required to be filed by Section 13 of 15(d) of the  Securities  Exchange  Act of
1934  during  the  preceding  12 months  (or for such  shorter  period  that the
registrant was required to file such  reports),  and (2) has been subject to the
filing requirements for at least the past 90 days.
  Yes   X   No      .

         Indicate by check mark if disclosure of delinquent  filers  pursuant to
Item 405 of  Regulation  S-K (Sec.  229.405 of this  chapter)  is not  contained
herein,  and will not be contained,  to the best of registrant's  knowledge,  in
definitive proxy or information statements incorporated by reference in Part III
of this Form 10-K or any amendment to this Form 10-K. [ X ]

         The aggregate  market value of the voting stock held by  non-affiliates
of the registrant as of May 1, 1997 was approximately $624,713,837.

(page 2)
         This figure was calculated by  multiplying  (i) the closing sales price
of the  registrant's  common stock on the New York Stock Exchange on May 1, 1997
by (ii) the number of shares of the  registrant's  common  stock not held by the
officers or directors of the  registrant or any persons known to the  registrant
to own more than five percent of the outstanding common stock of the registrant.
Such calculation does not constitute an admission or determination that any such
officer,  director or holder of more than five percent of the outstanding common
stock of the registrant is in fact an affiliate of the registrant.

         As of May 1, 1997,  there  were  outstanding  54,414,463  shares of the
registrant's common stock, $2.00 par value.

DOCUMENTS INCORPORATED BY REFERENCE

Portions  of  the  registrant's  Proxy  Statement  for  its  Annual  Meeting  of
Shareholders  scheduled for June 18, 1997,  are  incorporated  by reference into
Part III.


(page 3)
                                      INDEX

PART 1
ITEM 1.  BUSINESS                                                     Page
          A.  Introduction                                               4
          B.  Industry Segments                                          4
          C.  Nature of Business
                   General                                               4
                   Competition                                           5
          D.  Store Operations
                   General                                               5
                   Merchandising                                         6
                   Advertising and Promotion                             7
                   Credit Operations                                     7
                   Distribution                                          8
                   Customer Service                                      9
          E.  Corporate Expansion                                        9
          F.  Other Factors Affecting the Business of Heilig-Meyers
                   Suppliers                                            11
                   Service Marks, Trademarks and Franchise Operations   11
                   Seasonality                                          11
                   Employees                                            11
                   Foreign Operations and Export Sales                  11

ITEM 2.  PROPERTIES                                                     11

ITEM 3.  LEGAL PROCEEDINGS                                              13

ITEM 4.  SUBMISSION of MATTERS to a VOTE of SECURITY HOLDINGS           13

PART II
ITEM 5.  MARKET for REGISTRANT'S COMMON EQUITY and
                  RELATED STOCKHOLDER MATTERS                           16

ITEM 6.  SELECTED FINANCIAL DATA                                        17
ITEM 7.  MANAGEMENT'S DISCUSSION and ANALYSIS of
                   FINANCIAL CONDITION and RESULTS of OPERATIONS        19

ITEM 8.  FINANCIAL STATEMENTS and SUPPLEMENTARY DATA                    24

ITEM 9.  CHANGES in and DISAGREEMENTS with ACCOUNTANTS
                   on ACCOUNTING and FINANCIAL DISCLOSURE               43

PART III
ITEM 10.  DIRECTORS and EXECUTIVE OFFICERS of the REGISTRANT            44

ITEM 11.  EXECUTIVE COMPENSATION                                        44

ITEM 12.  SECURITY OWNERSHIP of CERTAIN BENEFICIAL OWNERS
                   and MANAGEMENT                                       44

ITEM 13.  CERTAIN RELATIONSHIPS and RELATED TRANSACTIONS                44

PART IV
ITEM 14.  EXHIBITS, FINANCIAL STATEMENT SCHEDULE, and
                   REPORTS on FORM 8-K                                  44

(page 4)
                                     PART 1

                                ITEM 1. BUSINESS

                                 A. Introduction

          Heilig-Meyers  Company (the  "registrant"),  which  together  with its
predecessors  and  subsidiaries,   sometimes  hereinafter  referred  to  as  the
"Company,"  is engaged  primarily  in the retail sale of home  furnishings.  The
Company's  predecessors are numerous  Virginia and North Carolina  corporations,
the first of which was  incorporated  in 1940, and all of which were merged into
Heilig-Meyers  Company,  a North Carolina  corporation,  in March 1970, which in
turn was merged into the registrant, a Virginia corporation, in June 1972.

          The Company has grown in recent  years,  in part,  through a series of
acquisitions.  Among  the  largest  recent  acquisitions  are the  January  1994
acquisition  of certain  assets  relating  to 92 stores of  McMahan's  Furniture
Company,  the  February  1995  acquisition  of certain  assets  relating  to the
operations of 17 stores owned by Berrios Enterprises of Caguas, Puerto Rico, the
October  1996  acquisition  of certain  assets  relating  to the 20 stores of J.
McMahan's  in Santa  Monica,  California  and the unrelated  acquisition  of
certain assets  relating to the 23 stores of Self-Service  Furniture  Company of
Spokane,   Washington  and  the  December  1996   acquisition  of  the  Atlanta,
Georgia-based Rhodes, Inc., a publicly traded home furnishings retailer with 105
stores in 15 states.  Most recently,  during February 1997, the Company acquired
certain assets  relating to the 10 stores of The  RoomStore,  Inc. of Ft. Worth,
Texas.  The Rhodes and  RoomStore  chains will  continue to operate  under their
respective  names and  formats.  The Company  also  acquired the assets of a 19-
store furniture chain based in North Carolina on February 28, 1997. These stores
began  operations March 1, 1997 and are,  therefore,  excluded from the February
28, 1997 store count.

          As of February 28, 1997,  Heilig-Meyers  Company operates stores under
four names and formats. The "Heilig-Meyers"  name is associated with the
Company's  historical  format with the  majority of the stores  operating in
smaller  markets with a broad line of merchandise.  All of the Company's  Puerto
Rican stores operate under the "Berrios"  name. The Berrios format is similar to
the stores operated under the "Heilig-Meyers" name. The "Rhodes" name is
used for the 105 stores  acquired  on  December  31,  1996.  The  Rhodes  format
retailing strategy is selling quality furniture to a broad base of middle income
customers.  "The RoomStore"  name and format is utilized  for 10 stores
acquired  in February  1997 that  display and sell  furniture  in complete  room
packages.  The rooms are arranged by professional  designers and sell at a value
if purchased as a group.

                              B. Industry Segments

          The  Company  considers  that it is engaged  primarily  in one line of
business, the sale of home furnishings, and has one reportable industry segment.
Accordingly,  data with  respect to industry  segments  has not been  separately
reported herein.

                              C. Nature of Business

General
          The  Company  is the  nation's  largest  specialty  retailer  of  home
furnishings  with 944 stores (as of February 28, 1997), 912 of which are located
in 32 states with the  remainder in Puerto Rico.  The Company's  Heilig-  Meyers
stores are primarily  located in small towns and rural markets in the southeast,
southcentral,  midwest, west, northwest and southwest Continental United States.
The 105  Rhodes  stores  are  primarily  located  in the  midsized  markets  and
metropolitan areas of 15 southern, midwestern and western states.


          The Company's operating strategies include: (1) offering a broad

(page 5)
selection of  competitively  priced home  furnishings,  including  furniture and
accessories,  and bedding, and in the Heilig-Meyers and Berrios stores, consumer
electronics,  appliances,  and other items such as jewelry, small appliances and
seasonal goods; (2) locating  Heilig-Meyers  stores primarily in small towns and
rural  markets  which  are at least 25 miles  from a  metropolitan  market;  (3)
offering credit  programs to provide  flexible  financing to its customers;  (4)
utilizing  centralized  inventory and distribution systems in strategic regional
locations to support store inventory and merchandise  delivery  operations;  (5)
emphasizing customer service, including free delivery on most major purchases in
the Heilig-Meyers  stores and repair service for consumer  electronics and other
mechanical  items.  As a result of the  acquisition of Rhodes and The RoomStore,
the  Company  now has the  ability to expand by  matching  operating  formats to
markets  with  appropriate  demographic  and  competitive  factors.  The Company
expects to expand these formats as appropriate markets are identified.

          The Company  believes  this  strategy of offering  selection,  credit,
delivery  and  service  generally  allows its  Heilig-Meyers  stores to have the
largest  market share among home  furnishings  retailers in most of their small-
town markets.

Competition
          The retail  home  furnishings  industry  is a highly  competitive  and
fragmented  market.  The  Company,  as a  whole,  competes  with  large  chains,
independent  stores,  discount stores,  furniture  stores,  specialty stores and
others,  some of  which  have  financial  resources  greater  than  those of the
Company,  and some of which derive revenues from the sale of products other than
home furnishings. The Company believes that the addition of the "Rhodes" and
"The  RoomStore"  names  and  formats  will  enhance  the  Company's
competitive  position.  The Company is now more  capable of  matching  the store
format with the local market environment.  The Company believes the "Rhodes"
and "The  RoomStore"  formats are better suited for larger  markets than
the Heilig-Meyers store format, which it believes better serves small towns.

          Due to volume purchasing, the Company believes it is generally able to
offer  merchandise at equal or lower prices than its  competitors,  particularly
local  independent  and regional  specialty  furniture  retailers.  In addition,
Management  believes that it offers a broader selection of merchandise than many
of its competitors.  The Company believes that locating its Heilig-Meyers stores
in small towns and rural markets  provides an important  competitive  advantage.
Currently,  approximately 80% of all  Heilig-Meyers  stores are located in towns
with  populations  under 50,000 that are more than 25 miles from a  metropolitan
market.  Competition in these small towns largely comes from locally-owned store
operations,  which generally lack the financial strength to compete  effectively
with the Company.  Consequently,  the Company  believes  that its  Heilig-Meyers
stores have the largest  market  share among home  furnishings  retailers in the
majority of their areas.

          Based  on  its  experience,   the  Company  believes  its  competitive
environment  is  comparable  in all  geographic  regions  in which it  operates.
Therefore,  the  Company  does  not  believe  that a  regional  analysis  of its
competitive market is meaningful at this time.

                               D. Store Operations

General
          The Company's Heilig-Meyers stores generally range in size from 10,000
to 35,000 square feet, with the average being approximately  20,000 square feet.
A store's  attached or nearby  warehouse  usually  measures  from 3,000 to 5,000
square feet. A typical store is designed to give the customer an urban  shopping
experience  in a rural  location.  During the last five  years,  the Company has
revised its Heilig-Meyers  prototype store construction  program.  The Company's
most recent  version of its prototype  stores opened in fiscal 1997. The Company
added 3 of these stores in fiscal 1994, 7 in fiscal 1995, 8 in fiscal 1996, 8 in
fiscal 1997 and plans to add up to 15 more for fiscal

(page 6)
1998. The prototype stores are 27,000 square feet and feature the latest display
techniques and  construction  efficiencies.  Certain features of these prototype
stores are  incorporated  into other  locations  through the  Company's  ongoing
remodeling program. The Company's existing store remodeling program, under which
stores are remodeled on a rotational basis,  provides the Company's older stores
with a fresh look and  up-to-date  displays on a periodic  basis.  During fiscal
1997, the Company  remodeled 75 existing stores and approximately 105 additional
remodelings  are planned for fiscal  1998.  The  existing  Rhodes and  RoomStore
formats average approximately 34,000 and 25,000 square feet, respectively.

          Each  store unit is managed  by an  on-site  manager  responsible  for
day-to-day store  operations  including,  if offered in that store,  installment
credit  extension and collection.  Stores are grouped into divisions and regions
for executive management purposes.

          The Company has an extensive  in-house  education program to train new
employees  in its  operations  and to keep  current  employees  informed  of the
Company's policies. This training program emphasizes sales productivity,  credit
extension  and  collection,  and  store  administration.  The  training  program
utilizes the publication of detailed store manuals, internally produced training
videotapes and Company-conducted  classes for employees. The Company also has an
in-store  manager training program which provides  potential  managers  hands-on
experience in all aspects of store  operations.  The Company's ongoing education
program is designed to provide a sufficient  number of qualified  personnel  for
its stores.

          In recent years,  Heilig-Meyers  has enhanced its operating systems to
increase the  availability and  effectiveness  of management  information and to
provide a foundation for planned future growth. In fiscal 1995, the Company made
improvements  to  inventory  management  by use  of  just-in-time  ordering  and
backhauling.  Also during  fiscal 1995,  the Company  completed a conversion  to
updated hardware,  providing a foundation for numerous system  enhancements.  In
fiscal 1996, the Company  completed the installation of a new satellite  system.
This system provides  immediate  communication  between the Company's  corporate
headquarters,  Heilig-Meyers  stores and distribution  centers. As a result, the
Company  believes   customer  service  has  been  improved  by  providing  store
management  more timely access to information  related to product  availability.
This  system  also  provided  the means for the  Company  to  implement  its new
inventory  reservation  system and enhanced  target  marketing  programs  during
fiscal 1997.  The Rhodes and The  RoomStore  formats have  operating  systems in
place that provide similar operating capabilities.

Merchandising
          The Company's Heilig-Meyers merchandising strategy is to offer a broad
selection of  competitively  priced home  furnishings,  including  furniture and
accessories,  consumer electronics,  appliances, bedding and other items such as
jewelry and seasonal goods.  During the fiscal year ended February 28, 1997, the
percentage   of   Heilig-Meyers   stores'   sales  derived  from  the  following
merchandising categories was as follows:

Furniture and accessories                                60%
Consumer electronics                                     10
Bedding                                                  12
Appliances                                                8
Other (e.g. jewelry and seasonal goods                   10

          These  percentages  have not varied  significantly  over the past five
fiscal years.  The RoomStore and Rhodes stores  primarily sell  mid-price  point
furniture and bedding. Historically, 89% of Rhodes' sales consisted of furniture
and accessories with bedding comprising the remaining 11%.

          The Company  carries a wide variety of items  within each  merchandise
category to appeal to individual  tastes and  preferences.  The Company believes
this broad selection of products has enabled it to expand its customer base

(page 7)
and  increase  repeat  sales  to  existing   customers.   By  carrying  seasonal
merchandise (heaters, air conditioners, lawn mowers, outdoor furniture, etc.) in
its  Heilig-Meyers  stores,  the Company has been able to moderate  the seasonal
fluctuations in its sales which are common to the industry.

          While the basic merchandise mix remained fairly constant during fiscal
1997, the Company  continued to refine its merchandise  selections to capitalize
on variations in customer preferences. During fiscal 1997, the Company continued
to  strengthen  its vendor  relationships.  In addition to providing  purchasing
advantages,   these   relationships   provide   warehousing   and   distribution
arrangements which improve inventory management.


Advertising and Promotion
          Direct  mail  circulars  are a key  part  of the  Company's  marketing
program.  The  Company  centrally  designs  its  direct  mail  circulars,  which
accounted for approximately 45% of the Company's  advertising expenses in fiscal
1997.  In fiscal  1997,  the Company  distributed  over 140 million  direct mail
circulars.  This  included  monthly  circulars  sent by direct mail to over nine
million  households  on the  Company's  mailing  list and special  private  sale
circulars mailed to approximately two million of these households each month, as
well as during special promotional periods.

          In addition to the  Company's  utilization  of direct mail  circulars,
television and radio  commercials are produced  centrally and aired in virtually
all of the Company's  markets.  Newspaper  advertising  is placed largely at the
store level. The Company also utilizes Spanish language  television and radio in
selected  markets  with  significant  Hispanic  populations.  The  Company  also
regularly conducts  approximately 40 Company-wide  promotional events each year.
In addition to these events,  individual stores periodically conduct promotional
events  locally.  Besides the  conventional  marketing  techniques  noted above,
Heilig-Meyers  has sought  alternative  methods to increase the  Company's  name
recognition  and customer  appeal.  In fiscal 1997,  the Company  continued  its
sponsorship of the Heilig-Meyers  NASCAR Racing Team as a means of enhancing the
Company's name recognition  among the millions of NASCAR fans in its current and
potential market areas.

          During  fiscal  1997,   the  Company   continued  to  utilize   market
segmentation techniques (begun in fiscal 1994) to identify prospective customers
by  matching  their  demographics  to those of  existing  customers.  Management
believes  ongoing market research and improved  mailing  techniques  enhance the
Company's  ability to place circulars in the hands of those potential  customers
most likely to make a purchase.  The Company  believes that the  availability as
well as the terms of credit are key determinants in the purchasing decision, and
therefore,  promotes credit  availability by disclosing monthly payment terms in
its circulars.

Credit Operations
          The Company  believes  that  offering  flexible  credit  options is an
important  part  of  its  business   strategy,   which  provides  a  significant
competitive advantage.  Because Heilig-Meyers installment credit is administered
at the store  level,  terms can  generally  be tailored  to meet the  customer's
ability to pay. Each  Heilig-Meyers  store has a credit  manager who,  under the
store  manager's  supervision,  is responsible for extending and collecting that
store's  accounts in  accordance  with  corporate  guidelines.  Because  Company
representatives  work with  customers  on a local  level,  they can often extend
credit,  without significantly  increasing the risk of nonpayment,  to customers
whose other credit sources may be limited.

          The Company  believes its credit program fosters  customer loyalty and
repeat business. Historically,  approximately 80% of sales in the Heilig- Meyers
stores have been made through the Company's installment credit program. Although
the Company extends credit for original terms up to 24 months,  the average term
of the  installment  obligation for the fiscal year ended February 28, 1997, was
approximately 17 months. The Company accepts major credit cards

(page 8)
in all of its  stores  and,  in  addition,  offers a  revolving  credit  program
featuring  its private label credit card.  The Company  promotes this program by
direct mailings to revolving  credit  customers of acquired stores and potential
new customers in targeted  areas.  Credit  extension and collection of revolving
accounts are handled  centrally  from the  Company's  Credit  Center  located in
Richmond, Virginia.

          The Company offers a revolving credit program in the recently acquired
Rhodes  stores  through a private label credit  facility  pursuant to an ongoing
merchant  agreement  with  Beneficial  National  Bank USA.  The Company does not
service or provide recourse on these accounts.  All credit applications,  sales,
and many payments on account are processed  electronically  through  Rhodes'
point-of-sale  system.  Approximately  70% of Rhodes  sales are made through the
revolving credit program.

          Revenue is  recognized on  installment  and credit sales upon approval
and  establishment  of a delivery date,  which does not differ  materially  from
recognition  at time of shipment.  The effect of sales returns prior to shipment
date have been immaterial. Finance charges are included in revenues on a monthly
basis as earned. During fiscal 1997, finance income amounted to $209,491,000, or
approximately 13.1% of total revenues.  Because credit operations are integrated
with  sales  and  store  administration,  management  does not  believe  that an
accurate  allocation  of various  costs and expenses of  operations  can be made
between retail sales and credit operations.  Therefore, the Company is unable to
estimate accurately the contribution of its financing operations to net income.

          The Company offers, but does not require, one or more of the following
credit  insurance  products  at the  time  of a  credit  sale:  property,  life,
disability and unemployment insurance.  The Company's employees enroll customers
under a master policy issued by an unrelated third-party insurer with respect to
these credit insurance products.

Distribution
          The  Company  currently  operates  eight  Heilig-Meyers   distribution
centers in the Continental U.S. and one center in Puerto Rico. These centers are
located  in  Orangeburg,   South   Carolina;   Rocky  Mount,   North   Carolina;
Russellville,  Alabama; Mount Sterling, Kentucky; Thomasville, Georgia; Moberly,
Missouri; Fontana, California; Athens, Texas; and Cidra, Puerto Rico. The Athens
distribution  center  was  completed  near the end of  fiscal  1997,  with  full
operations  commencing in March 1997.  During fiscal 1996, the Company  expanded
the Moberly distribution center with a 150,000 square foot addition.  Currently,
the  Company's  Heilig-Meyers  distribution  network has the capacity to service
over 900 stores in the  continental  U.S.  The  Company  plans to  relocate  the
Fontana,  CA distribution  center in July 1997 to a larger,  400,000 square foot
facility with highly mechanized operations including conveyor systems located in
Hesperia,  CA. The new  distribution  center  will also  contain  the  relocated
Fontana Service Center as well as an outlet store. The Company also operates the
eleven  Rhodes  distribution  centers,  which  collectively  have  more than 1.1
million square feet and include home delivery operations in certain markets. The
Company also operates The RoomStore's  200,000 square foot distribution  center.
Management is in the process of evaluating the distribution function in light of
recent  acquisitions  in  order  to  maximize   warehousing  and  transportation
efficiencies.

          The  Company  utilizes  several  sophisticated  design and  management
techniques to increase the operational  efficiency of its distribution  network.
These include cantilever racking and computer-controlled random-access inventory
storage.  Use of direct shipping and backhauling  from vendors has also enhanced
distribution  efficiency.  Backhauling  involves routing its trucks so that they
can transport  purchased  inventory from suppliers to the  distribution  centers
while   returning  from  normal  store   deliveries.   The  Company   backhauled
approximately  26% of its purchased  inventory in the Continental U.S. in fiscal
1997.

(page 9)
          Typically,  each of the  Company's  Heilig-Meyers  stores  is  located
within 250 miles of one of the eight distribution centers, and each Rhodes store
is within  100  miles of one of the  eleven  Rhodes  distribution  centers.  The
Company  operates a fleet of trucks which delivers  merchandise to each store at
least twice a week.  The Company  believes the use of the  distribution  centers
enables it to make  available  a broader  selection  of  merchandise,  to reduce
inventory  requirements at individual stores, to benefit from volume purchasing,
to provide prompt delivery to customers and to minimize freight costs.

Customer Service
          The Company believes that customer service is an important element for
success in the retail furniture business and therefore provides a broad range of
services to its  customers.  These include home  delivery and setup,  as well as
liberal policies with respect to exchanges and returns. In addition, the Company
offers service agreements on certain merchandise sold in its stores. The Company
sells  substantially all of its service policies to third parties and recognizes
service  policy  income  on  these at the time of  sale.  Revenue  from  service
policies and extended  warranty  contracts  retained by the Company are deferred
and recognized over the life of the contract period.

          In addition,  the Company  provides  repair  services on virtually all
consumer  electronics  and  mechanical  items sold in its  stores.  The  Company
operates service centers in Fayetteville,  North Carolina, Moberly, Missouri and
Fontana,  California.  The  Fayetteville  Service Center occupies  approximately
40,000 square feet and has the capacity to process 2,000 repair jobs a week. The
Moberly  Service  Center  occupies  35,000  square feet adjacent to the Moberly,
Missouri Distribution Center and has the capacity to process 2,000 repair jobs a
week.  The  Fontana  service  center  occupies  15,000  square  feet and has the
capacity to process 750 repair jobs a week.  The Fontana  service center will be
relocated  with the  distribution  center to a 35,000  square  foot  facility in
Hesperia,  CA. The service centers  provide service for all consumer  electronic
items,  most  mechanical  items  (except  major  appliances  which are  serviced
locally) and watches.  The service centers are also authorized to perform repair
work under certain manufacturers' warranties. Service center trucks visit stores
weekly, allowing one-week turnaround on most repair orders.


                             E. Corporate Expansion

          The  Company has grown from 374 stores at February  29,  1992,  to 944
stores at February  28, 1997.  Over this time  period,  the Company has expanded
from  its  traditional  southeast  operating  region  into  the  midwest,  west,
southwest,  northwest  and  southcentral  Continental  United  States as well as
Puerto Rico. In addition,  the Company has acquired new  operating  formats as a
result of the Rhodes and The RoomStore acquisitions.

(PAGE)




(page 10)
          The following  table discloses the  Company's  stores by state and
format as of February 28, 1997:

                            Heilig-
State                       Meyers               Rhodes


Alabama                         37                    9
Arizona                         15
Arkansas                         3
California                      89
Colorado                         4                    8
Florida                         39                   18
Georgia                         53                   18
Idaho                            4
Iowa                            20
Illinois                        41                    2
Indiana                         20                    1
Kansas                                                1
Kentucky                        28                    2
Louisiana                       12
Maryland                         1
Mississippi                     30                    1
Missouri                        29                    6
Montana                          2
North Carolina                  88                   11
Nevada                           5
New Mexico                       7
Ohio                            34                    8
Oklahoma                         7
Oregon                           6
Pennsylvania                    16
South Carolina                  44                    6
Tennessee                       54                    6
Texas                           20                    8
Virginia                        45
Washington                      14
West Virginia                   27
Wisconsin                        3

                               797                  105

The Company also operates 10 The  RoomStores  in Texas and 32 Berrios  stores in
Puerto Rico.

Growth in the number of stores comes  primarily from three sources:  acquisition
of chains or independent  stores,  refurbishing of existing retail space and new
construction. During the fiscal year ended February 28, 1997, the Company opened
or acquired 238 stores and closed 10 stores for a net  increase,  of 228 stores.
Of the 238 new  stores,  175 were  existing  furniture  stores  acquired  by the
Company in separate  transactions,  55 were  operations  begun by the Company in
vacant  existing  buildings and 8 were prototype  stores built  according to the
Company's specifications.

          The Company constantly  evaluates  opportunities for further expansion
of its business.  The Company plans to add  approximately 60 to 80 Heilig-Meyers
stores in the  Continental  U.S.  during fiscal 1998 by seeking  acquisitions of
existing   businesses,   obtaining  and  renovating  existing  retail  space  or
constructing  new  prototype  stores in selected  small towns.  Most fiscal 1998
expansion is expected to be focused in Texas,  Louisiana and Oklahoma due to the
proximity of the new Athens, Texas distribution center. In addition, the Company
plans to add two new stores in Puerto Rico during  fiscal 1998. In selecting new
Heilig-Meyers  locations, the Company intends to follow its established strategy
of generally locating stores within 250 miles of a

(page 11)
distribution  center and in towns with  populations  of 5,000 to 50,000 that are
over 25 miles from the closest metropolitan market. The Company believes that it
has  substantial  growth  potential in its present and contiguous  market areas.
Growth  opportunities of the recently acquired stores operating under the Rhodes
and The RoomStore formats are being evaluated. The Company plans to expand these
formats as the appropriate markets are identified.


             F.  Other Factors Affecting the Business of the Company

Suppliers
          During the fiscal year ended  February 28,  1997,  the  Company's  ten
largest suppliers accounted for approximately 35% of merchandise purchased.  The
Company has no long-term contracts for the purchase of merchandise. In the past,
the Company has not experienced  difficulty in obtaining satisfactory sources of
supply and believes  that adequate  alternative  sources of supply exist for the
types of merchandise sold in its stores. Neither the Company nor its officers or
directors  have an  interest,  direct or  indirect,  in any of its  suppliers of
merchandise other than minor investments in publicly held companies.

Service Marks, Trademarks and Franchise Operations
          The  marks  "Heilig-Meyers",   "MacSaver",   "MacSaver,  design  of  a
Scotsman",  other marks acquired through various  acquisitions and the Company's
distinctive  logo are federally  registered  service  marks of the Company.  The
Company has  registrations  for  numerous  other  trademarks  and service  marks
routinely used in the Company's  business.  These  registrations  can be kept in
force in perpetuity  through continued use of the marks and timely  applications
for renewal.

          The mark  "Berrios"  is a  federally  registered  service  mark of the
Company.  The Company has also applied for certain other  trademarks and service
marks for use in connection with its stores in Puerto Rico.

          The marks  "Rhodes" and "The  RoomStore" are federally
registered service marks of the Company which were acquired in fiscal year 1997.

Seasonality
          Quarterly fluctuations in the Company's sales are insignificant.

Employees
          As of February 28, 1997,  the Company  employed  approximately  18,200
persons  full-  or  part-time  in  the  Continental   United  States,   of  whom
approximately  17,200 worked in the Company's stores,  distribution  centers and
service  centers,  with the balance in the Company's  corporate  offices.  As of
February 28, 1997,  the Company  employed  approximately  1,000 persons full- or
part-time in Puerto  Rico,  of whom  approximately  800 worked in the stores and
distribution  center,  with the balance in the corporate office.  The Company is
not a party to any union contract and considers its relations with its employees
to be good.

Foreign Operations and Export Sales
          The Company has no foreign operations and makes no export sales.


                                      ITEM 2.  PROPERTIES

          As of February 28, 1997,  668 of the Company's  stores are on a single
level, with  approximately 80% of floor space devoted to sales and 20% used as a
warehouse  primarily for  merchandise  being prepared for delivery and for items
customers carry with them. The  Heilig-Meyers  stores are typically located away
from the center of town. The remaining 276 stores generally are in older two- or
three-level  buildings in downtown areas. Usually there is no warehouse space in
these  older  buildings,  and the  stores'  warehouses  are  located  in  nearby
buildings.

(page 12)
          As of February 28, 1997, the Company owned 71 of its Heilig-Meyers and
12 of its  Rhodes  stores,  three of its  Heilig-Meyers  and five of its  Rhodes
distribution  centers and the Fayetteville,  North Carolina Service Center.  The
Company leases the remaining stores,  the remaining  distribution  centers,  its
corporate headquarters located at 2235 Staples Mill Road, Richmond, Virginia and
other office  space.  Rentals  generally  are fixed  without  reference to sales
volume,  although  some leases  provide for  increased  rent due to increases in
taxes,  insurance  premiums or both. Some renewal options are tied to changes in
the Consumer  Price Index.  Total rental  payments for properties for the fiscal
year ended February 28, 1997, were approximately  $59,096,000.  Most vehicles, a
majority  of  the  distribution  centers'  material  handling  equipment,  and a
majority of the Company's data processing equipment are also leased. The Company
believes that its facilities are adequate at present levels of operations.

(page 13)
                                  ITEM 3. LEGAL PROCEEDINGS

      The Company  previously  reported  involvement in certain cases  regarding
non-filing  fees  charged by the Company on certain  credit  transactions.  Non-
filing fees are used to obtain insurance in lieu of filing a financing statement
to perfect a security  interest in  connection  with a credit  transaction.  The
plaintiffs  in the  cases  are  alleging  that  the  Company's  charging  of the
non-filing  fees  violates  certain  state and federal  statutes and are seeking
statutory  damages and  unspecified  punitive  damages.  Kirby et al v.  Heilig-
Meyers  Furniture  Company  and  Heilig-Meyers  Company  was filed in the United
States  District  Court for the Southern  District of  Mississippi  (Hattiesburg
District) on April 10, 1995. The plaintiffs in this case requested certification
of a class in all states except  Alabama and Georgia and  subsequently  moved to
substitute a Mississippi  class in its place. On February 3, 1997, this case and
Richardson v. Heilig-Meyers Company and Heilig-Meyers Furniture Company filed on
July 11,  1996 in the United  States  District  Court for the North  District of
Florida   (Tallahassee   Division)  (the  "Florida   District  Court")  (seeking
certification of a class of Florida residents and alleging  violation of federal
statutes) were  transferred by the panel on multi district  litigation (the "MDL
Panel") to the United States  District Court for the Middle District of Alabama.
The Company  has moved to return  these cases to the courts in which these cases
were  originally  filed.  There are also three  cases  pending in United  States
District Courts which seek to certify classes of residents in Georgia,  Illinois
and Virginia, respectively:  Eubanks v. Heilig- Meyers Company and Heilig-Meyers
Furniture  Company  (Southern  District  of  Georgia)  filed on March 5, 1997 in
Georgia State Court and  subsequently  removed to United States  District  Court
(alleges  violation  of Georgia  statutes);  Faulkner v.  Heilig-Meyers  Company
(Northern District of Illinois) filed on February 18, 1997 (alleges violation of
federal  and  Illinois   statutes);   and  Via  v.  Heilig-Meyers   Company  and
Heilig-Meyers  Furniture  Company (Western  District of Virginia) filed on April
23,  1997  (alleges  violation  of federal  statutes).  The  Company  intends to
vigorously  defend all of these cases. The Company has reached a settlement in a
case pending in the Florida District Court,  Pace v.  Heilig-Meyers  Company and
Heilig-Meyers  Furniture  Company,  which  sought  certification  of a class  of
Florida residents and alleged  violations of Florida  statutes.  The settlement,
which was approved by the Florida District Court in May 1997, is not expected to
have a  material  impact  on the  Company's  financial  statements.  In Jones v.
Heilig-Meyers Company and Heilig-Meyers Furniture Company (filed on February 23,
1996 in the Memphis, Tennessee Circuit Court seeking certification of a class of
Tennessee  residents and alleging violations of Tennessee  statutes),  the Court
granted the Company's  motion to deny class  certification on April 29, 1997 and
subsequently  granted the Company's motion to deny class  certification on April
29, 1997 and subsequently granted the Company's motion to dismiss the case.

      In  addition,   the  Company  is  party  to  various   legal  actions  and
administrative proceedings and subject to various claims arising in the ordinary
course of business,  including claims relating to its charges in connection with
credit sales.  Based on the best information  presently  available,  the Company
believes that the disposition of these matters will not have a material  adverse
impact on the financial statements of the Company.


            ITEM 4.  SUBMISSION of MATTERS to a VOTE of SECURITY HOLDERS


      None.

(page 14)
                             Executive Officers of the Registrant

        The following table sets forth certain  information  with respect to the
executive officers of the Company as of May 1, 1997:


                                             Positions with the Company
                                             or Principal Occupation for
                               Years with    the Past Five Years and
     Name             Age      the Company       Other Information
     ----             ---      -----------       -----------------

William C. DeRusha      47           28    Chairman  of the Board since
                                           April 1986.  Chief Executive
                                           Officer  since  April  1984.
                                           Director since January 1983.

Troy A. Peery, Jr.      51           25    President since  April 1986.
                                           Chief Operating Officer since
                                           December 1987. Director since
                                           April 1984.

James F. Cerza, Jr.     49            9    Executive  Vice  President,
                                           since April 1995. Executive
                                           Vice President, Operations
                                           from August 1989 to April 1995.

Joseph R. Jenkins       51            9    Executive Vice President and
                                           Chief Financial Officer since
                                           January 1988.

Irwin L. Lowenstein     61            -    Executive Vice President, Rhodes
                                           since April 1997. Executive Vice
                                           President, Rhodes, Inc. since
                                           January 1997. Chairman of the
                                           Board, Rhodes, Inc. from 1994 to
                                           December 1996. Chief Executive
                                           Officer, Rhodes, Inc. from 1989 to
                                           December 1996. President and Chief
                                           Operating Officer, Rhodes, Inc.
                                           from 1973 to 1994.

Frederick E. Meiser     53            -    Executive Vice President,
                                           Merchandising since December 1996.
                                           Executive Vice President,
                                           Montgomery Ward from March
                                           1996 to December 1996 (retail
                                           merchandising of electronics,
                                           appliances, furniture and jewelry).
                                           Chairman of the Board and Chief
                                           Executive Officer, Lechmere from
                                           November 1995 to December 1996
                                           (retail merchandising of
                                           home oriented products). Executive
                                           Vice President, Merchandising,
                                           Builders Square from 1994 to
                                           November 1995 (retail
                                           merchandising of home improvement
                                           and repair products). Senior Vice
                                           President, Marketing, Builders
                                           Square from 1992 to 1994.

(page 15)
James R. Riddle         55           12    Executive Vice President,
                                           since April 1995. Executive
                                           Vice President, Marketing
                                           from January 1988 to April
                                           1995.


George A. Thornton III  56            -    Executive Vice President, Rhodes
                                           since April 1997. Director from
                                           April 1980 to February 1997.
                                           Independent consultant to
                                           furniture manufacturers and
                                           Chairman, Tim Buck II, LTD (real
                                           estate development) for more than
                                           five years prior to April 1997.


William J. Dieter       57           24    Senior Vice President, Accounting
                                           since April 1986. Chief Accounting
                                           Officer since 1975.

(page 16)
                                     PART II

Item 5.   MARKET for REGISTRANT'S COMMON EQUITY and RELATED STOCKHOLDER
MATTERS



          The Company's common stock is traded on the New York and Pacific Stock
Exchanges  under the  symbol  HMY.  The table  below sets forth the high and low
prices as reported on the New York Stock Exchange  Composite  Tape, and dividend
information for each of the last eight fiscal quarters.

         Fiscal Year          High           Low        Dividends

    1997
         4th Quarter        $  16 1/8    $  12 3/4      $  .07
         3rd Quarter           17 1/4       12 5/8         .07
         2nd Quarter           24 1/8       16             .07
         1st Quarter           23 3/8       13 7/8         .07

          1996
         4th Quarter        $  20 7/8    $  13 1/2      $  .07
         3rd Quarter           24 1/8       17 1/2         .07
         2nd Quarter           27 1/4       21 1/2         .07
         1st Quarter           24 1/8       19 5/8         .07

          There were  approximately  3,100 shareholders of record as of February
28, 1997.

          The Company has paid cash  dividends  in every year since fiscal 1976.
The Board of Directors  intends to continue its present policy of paying regular
quarterly  dividends when  justified by the financial  condition of the Company.
The amount of future  dividends,  if any,  will  depend  upon  general  business
conditions,  earnings,  capital requirements and such other factors as the Board
may deem  relevant.  The  Company's  payment of dividends is  restricted,  under
certain  covenants in loan agreements,  to $150,293,000 plus 75% of net earnings
adjusted for dividend payouts subsequent to February 28, 1997.

          Recent Sales of Unregistered Securities.  During the past fiscal year,
the Company  issued  shares of its common  stock in the  transactions  described
below.  The sales of the  securities  were  exempt from  registration  under the
Securities  Act of 1933 ("the  Act") for  transactions  not  involving  a public
offering,  based on the fact that the private placements were made to accredited
investors and a limited number of nonaccredited  investors  permitted under Rule
506 of Regulation D under the Act.

          On February  18,  1997,  the Company  acquired  substantially  all the
assets  of  The  RoomStore,   Inc.  which  operated  10  stores  in  Texas.  The
shareholders  of The RoomStore,  Inc.  received  720,000 shares of the Company's
common stock as part of the transaction.

          On February  28,  1997,  the Company  acquired  substantially  all the
assets  of Star  Furniture  Company,  Incorporated  which  operated  a  19-store
furniture  chain based in North  Carolina.  The  shareholders  of Star Furniture
Company,  Incorporated  received 500,000 shares of the Company's common stock as
part of the transaction.

(page 17)
Item 6.  SELECTED FINANCIAL DATA

  FISCAL YEAR              1997      1996      1995      1994      1993
                      (Dollar amounts in thousands except per share data)

  Earnings Statement Data:
  Sales              $1,342,208 $1,138,506 $ 956,004 $ 723,633  $549,660
  Annual growth in sales   17.9%      19.1%     32.1%     31.7%     25.9%
  Other income       $  250,911  $ 220,843 $ 196,135 $ 140,156  $107,883
  Total revenues      1,593,119  1,359,349 1,152,139   863,789   657,543
  Annual growth in revenue 17.2%      18.0%     33.4%     31.4%     26.5%
  Costs of sales      $ 876,142  $ 752,317 $ 617,839 $ 460,284  $351,361
  Gross profit margin      34.7%      33.9%     35.4%     36.4%     36.1%
  Selling, general and
    administrative
    expense           $ 526,369  $ 436,361 $ 350,093 $  260,161 $200,071
  Interest expense       47,800     40,767    32,889     23,834   23,084
  Provision for doubtful
    accounts             80,908     65,379    45,419     32,356   24,185
  Provision for income
   taxes                 21,715     23,021    39,086     32,158   20,833
  Effective income tax
   rate                    35.1%      35.7%     36.9%      36.9%    35.4%
  Earnings margin           3.0%       3.7%      7.0%       7.6%     6.9%
  Cumulative effect of
    accounting change       ---        ---       ---        ---      ---
  Net earnings        $  40,185  $  41,504 $  66,813 $   54,996 $ 38,009
  Earnings per share:
    Primary                 .80        .84      1.34       1.12      .84
    Fully diluted           .80        .84      1.34       1.12      .83
  Net earnings per share:
    Primary                 .80        .84      1.34       1.12      .84
    Fully diluted           .80        .84      1.34       1.12      .83
  Cash dividends per share  .28        .28       .24        .20      .16

  Balance Sheet Data:
  Total assets       $1,837,158 $1,288,960$1,208,937 $1,049,633 $766,485
  Average assets per store1,946      1,800     1,869      1,841    1,803
  Accounts receivable,
   net                  596,959    518,969   538,208    535,437  397,974
  Inventories           433,277    293,191   253,529    184,216  131,889
  Property and equipment,
    net                 366,749    216,059   203,201    168,142  126,611
  Additions to property
    and equipment        84,137     40,366    49,101     36,252   27,426
  Short-term debt       256,413    207,812   167,925    210,318  163,171
  Long-term debt        561,489    352,631   370,432    248,635  176,353
  Average debt per store    866        783       832        805      799
  Stockholders' equity  642,621    518,983   490,390    433,229  305,555
  Stockholders' equity
    per share             11.81      10.69     10.10       8.95     6.87

  Other Financial Data:
  Working capital    $  550,137 $  527,849$  554,096 $  453,175 $322,796
  Current ratio             1.9        2.4       2.9        2.4      2.3
  Debt to equity ratio     1.27       1.08      1.10       1.06     1.11
  Debt to debt and equity  56.0%      51.9%     52.3%      51.4%    52.6%
  Rate of return on
    average assets (1)      4.6%       5.4%      7.8%       7.7%     7.5%
  Rate of return on
    average equity          6.9%       8.2%     14.5%      14.9%    13.3%
  Number of stores          944        716       647        570      425
  Number of employees    19,131     14,383    13,063     10,536    7,850
  Average sales
    per employee     $       84 $       83$       81 $       79 $     76

(page 18)
  SELECTED FINANCIAL DATA, cont.


  FISCAL YEAR             1997      1996      1995      1994     1993
                      (Dollar amounts in thousands except per share data)

  Weighted average common shares outstanding:
      (in thousands)
    Primary               50,146    49,604     49,954   49,103    45,356
    Fully diluted         50,157    49,645     49,954   49,281    45,644

  Price range on common stock per share:
         High           $ 24 1/8   $27 1/4    $36      $39       $22 3/8
         Low              12 5/8    13 1/2     23 1/4   19 3/8    10 5/8
         Close            14 1/8    14         23 5/8   33        19 7/8


  Per share amounts  reflect a  three-for-two  stock split  distributed  in July
  1993.

  (1) Calculated using earnings before interest, net of tax.

(page 19)
          Item 7.  MANAGEMENT'S DISCUSSION and ANALYSIS of FINANCIAL
CONDITION and RESULTS of OPERATIONS

RESULTS OF OPERATIONS

          Highlights  of  operations  expressed as a percentage  of sales are as
follows:

                                                 Fiscal Year
                                                1997     1996      1995

Other income                                    18.7%    19.4%     20.5%
Costs of sales                                  65.3     66.1      64.6
Selling, general and
          administrative expense                39.2     38.3      36.6
Interest expense                                 3.6      3.6       3.4
Provision for doubtful
          accounts                               6.0      5.7       4.8
Earnings before provision for
          income taxes                           4.6      5.7      11.1
Provision for income taxes                       1.6      2.0       4.1
Net earnings                                     3.0      3.7       7.0

Revenues
          Sales for fiscal 1997  compared to the two previous  periods are shown
below:

                                                Fiscal Year
                                     1997            1996        1995

Sales (in thousands)           $1,342,208      $1,138,506    $956,004
Percentage increase over
          prior period               17.9%           19.1%       32.1%
Portion of increase from existing
          (comparable) stores        (0.6)            0.3         6.1
Portion of increase from new stores  18.5            18.8        26.0

          The   growth   in  total   sales   of   Heilig-Meyers   Company   (the
"Company") for fiscal years 1997 and 1996 is primarily attributed to the
growth in operating  units.  An increased  number of operating  units as well as
increased  volume in  comparable  stores  caused the fiscal 1995  increase.  The
impact of price  changes on sales  growth over the last three  fiscal  years has
been  insignificant.  Expansion of the Heilig-Meyers  retail units during fiscal
1997 was primarily in the  southcentral,  southwestern and  northwestern  United
States.  The  Heilig-Meyers  units  contributed  86%, 92% and 99.6% of sales for
fiscal years 1997, 1996 and 1995,  respectively.  The Company's Puerto Rican
operations, which conduct business under the name "Berrios," contributed
8% of total sales for fiscals 1997 and 1996 and .4% for fiscal 1995. On December
31, 1996, Rhodes, Inc., a Georgia Corporation,  became a wholly-owned subsidiary
of the Company, and the acquisition was accounted for under the purchase method.
The Company  operates  these  stores  under the Rhodes name and format.  The 105
Rhodes  stores are  primarily  located  in  metropolitan  areas of 15  southern,
midwestern  and western  states.  Sales by the Rhodes  stores for the  two-month
period  ended  February  28,  1997   represented   approximately   5.8%  of  the
Company's  total sales for fiscal 1997. In late February  1997,  the Company
acquired  certain assets relating to 10 stores  operating in central Texas under
the name  "The  RoomStore."  The RoomStore  operates  under a "rooms
concept,"  displaying and selling  furniture in complete room packages.  The
Company  plans to maintain  The  RoomStore  name and  continue to operate  these
stores under this format.  Due to the timing of the  acquisition,  The RoomStore
contribution  to the  Company's  fiscal  1997  consolidated  sales  was  not
significant.  On February 28, 1997, the Company  acquired a 19-store chain based
in North  Carolina.  These stores will begin  operations in March 1997,  and are
excluded from the table below. A summary of retail locations in

(page 20)
operation at the end of the last three fiscal years follows:



                                        Fiscal Year
                             1997               1996               1995

Heilig-Meyers                 797                688                630
Rhodes                        105                  -                  -
The RoomStore                  10                  -                  -
Berrios                        32                 28                 17
TOTAL                         944                716                647

          The Company  plans to continue its strategy of locating  Heilig-Meyers
stores  primarily in small towns and rural  markets and expects to open 60 to 80
new stores in fiscal 1998.  Growth  opportunities  of the stores operating under
the Rhodes and The RoomStore names are being  evaluated.  The Company expects to
expand these formats as appropriate markets are identified.
          Management  attributes the recent trends in sales  primarily to a weak
overall  home  furnishings  retail  environment.  The  consumer  demand for home
furnishings  continued  to be sluggish  during  fiscal  1997,  which  management
believes  has been  impacted by an overall  rise in  consumer  debt  levels.  In
addition,  the Company's  operating strategy during fiscal 1997 was designed
to increase the quality of sales, as measured by increasing  margin  percentages
over the prior year, and to reduce the growth rate in the provision for doubtful
accounts as a percentage of sales.
          Other income decreased to 18.7% of sales for fiscal 1997 from 19.4% of
sales for fiscal  1996.  This  decrease  was due  primarily to the impact of the
addition of the Rhodes stores  acquired on December 31, 1996.  The Rhodes stores
generate  minimal  finance related  revenues  because they do not offer in-house
credit to their  customers.  The Rhodes stores offer a private label credit card
program  that is  serviced  by a third  party.  Other  income  for  fiscal  1996
decreased to 19.4% of sales from 20.5% of sales in fiscal 1995. This decrease is
primarily  attributed to a larger pool of securitized accounts receivable during
fiscal 1996 as compared to fiscal 1995.  Interest  costs related to  securitized
receivables,  which are based on the dollar value of accounts receivable sold to
third parties, are netted against finance income.
          The Company  plans to continue to offer the third party  private label
credit card  program by its Rhodes  stores in fiscal  1998,  and to continue its
program  of  periodically  securitizing  a portion of the  installment  accounts
receivable portfolio of its other stores.  Proceeds from securitized receivables
are generally used to lower debt levels.

Costs and Expenses
          In fiscal 1997, costs of sales decreased, as a percentage of sales, to
65.3%  from  66.1% in fiscal  year  1996.  The  reduction  in costs of sales was
primarily related to improved raw selling margins in the Heilig-Meyers stores. A
reduction in the use of aggressive,  price-cutting promotions and improvement in
day-to-day  pricing  policies were the primary  contributors  to the raw selling
margin results.  Additionally, as compared to fiscal 1996, the merchandise sales
mix for fiscal 1997 included a higher percentage of furniture and bedding, which
carry higher raw selling margins.  Costs of sales increased to 66.1% of sales in
fiscal 1996 from 64.6% in fiscal 1995.  This increase was due to  utilization of
promotional pricing in response to the sluggish sales environment experienced in
fiscal 1996 and increases in costs  associated with occupancy,  depreciation and
lease charges related to store and distribution operations.
          Selling,  general and  administrative  expenses  increased to 39.2% of
sales in fiscal  1997 from 38.3% in fiscal  1996 and 36.6% in fiscal  1995.  The
increase in fiscal  1997 is  primarily  the result of loss of sales  leverage on
fixed type expenses such as base salaries,  data processing and depreciation and
amortization,  given the modest  decline in  comparable  store sales  during the
year. Advertising costs in fiscal 1997 were slightly down as a

(page 21)
percentage of sales compared to fiscal 1996;  however,  expenditures  during the
year remained above the fiscal 1995  percentage.  In fiscal 1996 the increase in
selling,  general  and  administrative  expenses  as compared to fiscal 1995 was
primarily due to an increase in advertising  expense  associated with additional
promotional activities in response to the sluggish retail sales environment.
          Interest  expense was 3.6% of sales in fiscal  years 1997 and 1996 and
3.4% of sales in fiscal  1995.  The impact of an increase  in  weighted  average
long-term  debt of $93.5 million was offset by lower weighted  average  interest
rates, which decreased to 7.7% from 7.9% on long-term debt and to 5.8% from 6.3%
on short-term debt in fiscal years 1997 and 1996, respectively.  The increase as
a percentage of sales from fiscal 1995 to fiscal 1996 was due to a $96.7 million
increase in weighted  average  long-term  debt levels with no change in weighted
average  long-term  interest rates.  Although  weighted average  short-term debt
levels  declined  during fiscal 1996 by  approximately  $31.4 million,  weighted
average  short-term  interest rates  increased to 6.3% from 5.1% in fiscal 1995.
The  increase  in  long-term  debt  levels  in both  fiscal  1997  and  1996 was
consistent  with the  Company's  plan to  structure  its debt  portfolio  to
contain a higher  percentage  of long-term  fixed rate debt in order to minimize
the exposure to future short-term interest rate fluctuations.
          The provision  for doubtful  accounts was 6.0% of sales in fiscal 1997
compared to 5.7% and 4.8% of sales in fiscal years 1996 and 1995,  respectively.
The increase in the provision for doubtful  accounts as a percentage of sales is
a result of a rise in the portfolio loss rate and related write-offs experienced
during the last  three  fiscal  years.  The growth  rate of the  provision  as a
percentage  of  sales  decreased  in  fiscal  1997  as a  result  of  the  sales
contribution  of the Rhodes  stores and a more  disciplined  approach  to credit
extension and account  collection in Heilig-  Meyers stores during the year. The
Company plans to continue this approach in order to minimize the portfolio  loss
rate,  and continue to offer third party credit  without  recourse in the Rhodes
stores during fiscal 1998.
          Total  portfolio  write-offs for fiscal 1997, 1996 and 1995 were $77.4
million, $66.1 million and $51.7 million,  respectively.  Of these amounts, $6.9
million,  $8.9  million  and  $7.6  million  were  for  purchased   receivables,
respectively.  Management  believes that the allowance for doubtful  accounts at
February 28, 1997, is adequate.

Provision for Income Taxes and Net Earnings
          The effective tax rate for fiscal 1997 was 35.1% compared to 35.7% and
36.9% for fiscal  1996 and  fiscal  1995,  respectively.  This  decrease  in the
effective  tax rate was  primarily  the result of higher fixed dollar income tax
credits in the current year and lower levels of pretax earnings.
          Net  earnings for fiscal 1997  decreased  to $40.2  million from $41.5
million for fiscal 1996.  As a percentage of sales,  profit margin  decreased to
3.0% for  fiscal  1997  from 3.7% for  fiscal  1996.  The  decrease  was  mostly
attributable  to an increase as a  percentage  of sales in selling,  general and
administrative  expense  due to the  decline in  comparable  store  sales and an
increase in the  provision  for doubtful  accounts.  As a  percentage  of sales,
profit margin  decreased to 3.7% for fiscal 1996 from 7.0% for fiscal 1995.  The
decrease was mostly attributable to a decline in the gross margin percentage, an
increase in selling,  general and administrative  expense and an increase in the
provision for doubtful accounts.

LIQUIDITY AND CAPITAL RESOURCES

          The Company  decreased its cash position $1.0 million to $15.0 million
at February 28, 1997,  from $16.0  million at February 29, 1996.  As the Company
continued  to expand its store base,  cash flows used for  investing  activities
exceeded cash provided by operating  activities for fiscal years 1997,  1996 and
1995.  The  Company's  operating  activities  typically  use cash  primarily
because  the  significant  majority  of  customer  sales have been  through  the
Company's  in-house credit  program.  These uses of cash have been partially
offset by proceeds from the sale of accounts receivable and

(page 22)
financing activities.
          Operating  activities  used  cash  of $3.0  million  for  fiscal  1997
compared to cash provided of $92.5 million in fiscal 1996 and $114.2  million in
fiscal 1995. The Company's  investment in accounts receivable grew by $144.1
million in fiscal 1997 because of the continued extension of credit to customers
and a reduced amount of accounts sold during the year as compared to the amounts
sold in fiscal 1996.  The increase in inventory  levels has  primarily  been the
result of the  opening of 113 new  Heilig-Meyers  and  Berrios  stores in fiscal
1997, 69 in fiscal 1996 and 77 in fiscal 1995. Continued extension of credit and
related  increases  in customer  accounts  receivable,  as well as  increases in
inventory  related  to  new  stores,  are  expected  to be  negative  cash  flow
activities in future periods.  However, as noted above, the Company periodically
sells  accounts  receivable  to  provide a source of  positive  cash  flows from
operating activities.
          Investing activities produced negative cash flows of $146.5 million in
fiscal 1997,  $95.6 million in fiscal 1996,  and $179.9  million in fiscal 1995.
Cash used for acquisitions was relatively  consistent in fiscal 1997 compared to
fiscal 1996, at $58.8  million and $51.7  million,  respectively.  Cash used for
acquisitions in fiscal 1995 was $132.2 million  primarily due to the acquisition
of 17 stores  in  Puerto  Rico for $99.0  million.  Cash used for  additions  to
property and  equipment  resulted  from the opening of new store  locations  and
related support facilities as well as the remodeling and improvement of existing
and  acquired  locations.   The  increase  in  the  cash  required  for  capital
expenditures in fiscal 1997 is the result of a larger number of prototype stores
and support facilities  completed or under construction as of February 28, 1997,
compared to February 29, 1996.  This  includes  the  Company's  distribution
center located in Athens,  Texas which opened in late fiscal 1997. This facility
will support current and future stores located in Texas, Louisiana and Oklahoma.
During  fiscal  1998,  the  Company  plans  to open  approximately  60 to 80 new
Heilig-Meyers  stores as well as continue its existing store remodeling program.
Capital  expenditures will continue to be financed by cash flows from operations
and external sources of funds.
          Financing  activities  provided  a  positive  net cash  flow of $148.4
million in fiscal  1997 as  compared  to $8.8  million in fiscal  1996 and $69.8
million in fiscal 1995. In July 1996, the Company and a wholly-owned  subsidiary
filed a joint  Registration  Statement  on Form  S-3  with  the  Securities  and
Exchange  Commission relating to up to $400.0 million aggregate principal amount
of securities.  Long-term  notes payable with an aggregate  principal  amount of
$300.0  million  were issued to the public  during  fiscal 1997  leaving  $100.0
million  available to be issued in the future.  All  previously  issued debt had
been in private  placements  rather than public  markets.  Proceeds were used to
reduce long-term debt which matured in fiscal 1997 and short-term notes payable.
The Company has access to a variety of external capital sources to finance asset
growth and plans to continue to finance  accounts  receivable,  inventories  and
future  expansion  from operating  cash flows  supplemented  by other sources of
capital.  As of February 28, 1997,  the Company had a $400.0  million  revolving
credit  facility in place which  expires in July 2000.  This  facility  includes
fourteen banks and had $145.0 million  outstanding  and $255.0 million unused as
of February 28, 1997. The Company also had additional lines of credit with banks
totaling  $54.0  million of which $43.0  million  was unused as of February  28,
1997.
          Total debt as a  percentage  of debt and equity was 56.0% at  February
29,  1997,  compared to 51.9% and 52.3% at  February  29,  (28),  1996 and 1995,
respectively.  The current  ratio was 1.9 at February 28, 1997,  compared to 2.4
and 2.9 for February 29, (28), 1996 and 1995, respectively.  The decrease in the
current  ratio at February 28, 1997 is primarily  attributed to an $82.6 million
increase in long-term debt due within one year.

FORWARD-LOOKING STATEMENTS

          Certain  statements  included in this  Annual  Report are not based on
historical facts, but are  forward-looking  statements.  These statements can be
identified by the use of forward-looking terminology such as "believes,"

(page 23)
"expects,"    "may,"   "will,"    "should,"   or
"anticipates"  or the negative  thereof or other  variations  thereon or
comparable   terminology,   or  by   discussions   of   strategy.   See,   e.g.,
"Management's Discussion and Analysis of Financial Condition and Results
of  Operations."  These  statements  reflect  the  Company's  reasonable
judgments   with  respect  to  future  events  and  are  subject  to  risks  and
uncertainties that could cause actual results to differ materially from those in
the forward-looking  statements.  Such risks and uncertainties  include, but are
not limited to, the  customer's  willingness,  need and financial ability to
purchase home furnishings and related items, the Company's ability to extend
credit to its customers,  the costs and effectiveness of promotional activities,
the  Company's  ability to realize  cost  savings and other  synergies  from
recent  acquisitions  as well as the  Company's  access  to,  and  cost  of,
capital.  Other factors such as changes in tax laws,  recessionary  or expansive
trends in the  Company's  markets,  inflation rates and regulations and laws
which  affect the  Company's  ability to do business in its markets may also
impact the outcome of forward-looking statements.

(page 24)
Item 8.  FINANCIAL STATEMENTS and SUPPLEMENTARY DATA




                       CONSOLIDATED STATEMENTS OF EARNINGS
                  (Amounts in thousands except per share data)


FISCAL YEAR                               1997         1996         1995
                                     ----------   ----------    ---------
   Revenues:
     Sales                           $1,342,208   $1,138,506    $ 956,004
     Other income                       250,911      220,843      196,135
                                     ----------   ----------    ---------
        Total revenues                1,593,119    1,359,349    1,152,139

Costs and expenses:

     Costs of sales                     876,142      752,317      617,839
     Selling,general and administrative 526,369      436,361      350,093
     Interest                            47,800       40,767       32,889
     Provision for doubtful accounts     80,908       65,379       45,419
                                     ----------   ----------    ---------
        Total costs and expenses      1,531,219    1,294,824    1,046,240
                                     ----------   ----------    ---------

Earnings before provision for income
     taxes                               61,900       64,525      105,899
Provision for income taxes               21,715       23,021       39,086
                                     ----------   ----------    ---------
Net earnings                          $  40,185    $  41,504    $  66,813
                                     ==========   ==========    =========
Net earnings per share:
     Primary and fully diluted        $     .80    $     .84    $    1.34
                                     ==========   ==========    =========

Weighted average common shares outstanding:
     Primary                             50,146       49,604       49,954

     Fully diluted                       50,157       49,645       49,954
                                     ==========   ==========    =========
Cash dividends per share of common
     stock                            $     .28    $     .28    $     .24
                                     ==========   ==========    =========

                       See notes to consolidated financial statements.

(PAGE)




(page 25)
                              CONSOLIDATED BALANCE SHEETS
                       (Amounts in thousands except par value data)


FEBRUARY 28, (29)                            1997                   1996

Assets
Current assets:
     Cash                              $    14,959            $    16,017
     Accounts receivable, net              596,959                518,969
     Inventories                           433,277                293,191
     Other current assets                   88,862                 67,139
                                       -----------            -----------
          Total current assets           1,134,057                895,316

Property and equipment, net                366,749                216,059
Other assets                                42,262                 29,455
Excess costs over net
     assets acquired, net                  294,090                148,130
                                       -----------            -----------
                                       $ 1,837,158            $ 1,288,960
                                       ===========            ===========

Liabilities And Stockholders' Equity

Current liabilities:
     Notes payable                     $   156,000            $   190,000
     Long-term debt due within one year    100,413                 17,812
     Accounts payable                      160,857                 87,739
     Accrued expenses                      166,650                 71,916
                                       -----------            -----------
          Total current liabilities        583,920                367,467

Long-term debt                             561,489                352,631
Deferred income taxes                       49,128                 49,879

Stockholders' equity:
     Preferred stock, $10 par value             --                     --

     Common stock, $2 par value            108,828                 97,143
     Capital in excess of par value        195,352                120,769
     Unrealized gain on investments         10,797                     --
     Retained earnings                     327,644                301,071
                                       -----------            -----------
         Total stockholders' equity        642,621                518,983
                                       -----------            -----------
                                       $ 1,837,158            $ 1,288,960
                                       ===========            ===========






                     See notes to consolidated financial statements.

(page 26)
                        CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY
                                       (Amounts in thousands)


               Number of
               Common              Capital in                         Total
               Shares      Common  Excess of  Unrealized Retained Stockholders'
               Outstanding Stock   Par Value  Gain       Earnings     Equity
               -----------------   ---------  ----       --------     ------
Balances at
 March 1, 1994    48,423    $96,846   $118,400       $--   $217,983   $433,229
 Cash dividends       --         --         --        --    (11,631)   (11,631)
 Exercise of stock
  options, net       125        250      1,729        --         --      1,979
 Net earnings         --         --         --        --     66,813     66,813
                  -------------------------------------------------------------
Balances at
 February 28,1995 48,548     97,096    120,129        --    273,165    490,390
 Cash dividends       --         --         --        --    (13,598)   (13,598)
 Exercise of stock
  options, net        23         47        640        --         --        687
 Net earnings         --         --         --        --     41,504     41,504
                  -------------------------------------------------------------
Balances at
 February 29,1996 48,571     97,143    120,769        --    301,071    518,983
 Cash dividends       --         --         --        --    (13,612)   (13,612)
 Common stock
  issued for
  acquisitions     5,791     11,582     73,842        --         --     85,424
 Exercise of stock
  options, net        52        103        741        --         --        844
 Unrealized gain
  on investments      --         --         --    10,797         --     10,797
 Net earnings         --         --         --        --     40,185     40,185
                  -------------------------------------------------------------
Balances at
 February 28,1997 54,414   $108,828   $195,352   $10,797   $327,644   $642,621
                  =============================================================





                 See notes to consolidated financial statements.

(page 27)
                          CONSOLIDATED STATEMENTS OF CASH FLOWS
                                (Amounts in thousands)


FISCAL YEAR                                 1997       1996        1995
                                       ---------  ---------   ---------
Cash flows from operating activities:
 Net earnings                          $  40,185  $  41,504   $  66,813

  Adjustments to reconcile net earnings
   to net cash provided (used) by
   operating activities:
    Depreciation and amortization         33,874     29,460      23,878
    Provision for doubtful accounts       80,908     65,379      45,419
    Other, net                               588       (470)       (406)
    Change in operating assets and
     liabilities, net of the effects
     of acquisitions:
       Accounts receivable              (204,560)  (167,860)   (171,137)
       Sale of accounts receivable        60,500    150,000     178,778
       Inventories                       (35,154)   (24,015)    (44,206)
       Other current assets              (10,306)   (23,447)     (5,830)
       Accounts payable                   18,017        216      18,098
       Accrued expenses                   12,948     21,734       2,767
                                       ---------  ---------   ---------
        Net cash provided (used)
         by operating activities          (3,000)    92,501     114,174
                                       ---------  ---------   ---------
Cash flows from investing activities:
  Acquisitions, net of cash acquired     (58,842)   (51,658)   (132,158)
  Additions to property and equipment    (84,137)   (40,366)    (49,101)
  Disposals of property and equipment      3,423      6,348       4,583
  Miscellaneous investments               (6,907)    (9,942)     (3,184)
                                       ---------  ---------   ---------
         Net cash used by
          investing activities          (146,463)   (95,618)   (179,860)
                                       ---------  ---------   ---------
Cash flows from financing activities:
  Issuance of stock                          683        286       1,979
  Proceeds from long-term debt           299,444         --     230,000
  Increase (decrease) in notes
   payable, net                          (34,000)    50,200    (112,800)
  Payments of long-term debt            (104,110)   (28,114)    (37,797)
  Dividends paid                         (13,612)   (13,598)    (11,631)
                                       ---------  ---------   ---------
         Net cash provided by
          financing activities           148,405      8,774      69,751
                                       ---------  ---------   ---------
Net increase (decrease) in cash           (1,058)     5,657       4,065
Cash at beginning of year                 16,017     10,360       6,295
                                       ---------  ---------   ---------
Cash at end of year                    $  14,959  $  16,017    $ 10,360
                                       =========  =========    ========



                 See notes to consolidated financial statements.

(page 28)
Notes To Consolidated Financial Statements

(1)      Summary of Significant Accounting Policies

Nature of Operations

         Heilig-Meyers  is a retailer of home  furnishings  which  operated  944
stores as of February  28, 1997 of which 912 are located in 32 states and 32 are
located in Puerto Rico. The Company's  stores are primarily located in small
towns  and  rural  markets  in  the  southeast,  south-central,  midwest,  west,
northwest and southwest  continental United States. During the fourth quarter of
this fiscal year,  the Company  acquired  Rhodes,  Inc. of Atlanta,  Georgia and
certain assets of The RoomStore of Dallas,  Texas.  The Rhodes and The RoomStore
stores continue to operate under their respective names and formats.
         The  Company's   operating   strategy  includes  offering  a  broad
selection  of  home  furnishings  including  furniture,   consumer  electronics,
appliances, bedding and floor coverings. The Company offers in-house installment
and third party private  label credit card programs to provide  financing to its
customers.

Principles of Consolidation

         The consolidated  financial  statements include the accounts of Heilig-
Meyers Company and its subsidiaries  (the  "Company"),  all of which are
wholly owned.  All material  intercompany  balances and  transactions  have been
eliminated.

Fiscal Year

         Fiscal years are designated in the consolidated financial statements by
the calendar year in which the fiscal year ends. Accordingly, results for fiscal
years 1997, 1996 and 1995 represent the years ended February 28, 1997,  February
29, 1996 and February 28, 1995, respectively. Certain amounts in the fiscal 1996
consolidated  financial  statements  have been  reclassified  to  conform to the
fiscal 1997 presentation.

Segment Information

         The  Company  considers  that it is  engaged  primarily  in one line of
business,  the sale of home  furnishings.  Accordingly,  data  with  respect  to
industry segments have not been separately reported herein.

Use of Estimates in the Preparation of Financial Statements

         The  preparation of financial  statements in conformity  with generally
accepted  accounting  principles  requires  management  to  make  estimates  and
assumptions  that  affect  the  reported  amount of assets and  liabilities  and
disclosure of  contingent  assets and  liabilities  at the date of the financial
statements  and the  reported  amounts  of  revenues  and  expenses  during  the
reporting period. Actual results could differ from those estimates.

Accounts Receivable

         In  accordance  with  customary  trade  practice,  payments on accounts
receivable  due after one year are included in current  assets.  Provisions  for
doubtful  accounts  are  made  to  maintain  an  adequate   allowance  to  cover
anticipated losses. The Company reviews customer accounts on an individual basis
in reaching  decisions  regarding methods of collection or write-off of doubtful
accounts.  Generally,  accounts on which payments have not been received for six
months are charged to the allowance for doubtful accounts.  The Company has sold
a portion  of its  accounts  receivable.  These  sales are  accounted  for under
Statement of Financial Accounting Standards (SFAS) No.

(page 29)
125, "Accounting for Transfers and Servicing of Financial Assets and
Extinguishments of Liabilities."

Inventories

         Merchandise  inventories  are  stated at the lower of cost or market as
determined by the average cost method. Inventory costs include certain warehouse
and handling costs.

Property and Equipment

         Additions to property and  equipment,  other than capital  leases,  are
recorded at cost and, when  applicable,  include  interest  incurred  during the
construction period.  Capital leases are recorded at the lesser of fair value or
the discounted present value of the minimum lease payments.
         Depreciation is computed by the  straight-line  method.  Capital leases
and leasehold  improvements are amortized by the  straight-line  method over the
shorter of the estimated  useful life of the asset or the term of the lease. The
estimated  useful  lives  are 7 to 45 years  for  buildings,  3 to 10 years  for
fixtures, equipment and vehicles, and 10 to 15 years for leasehold improvements.

Excess Costs Over Net Assets Acquired

         Excess costs over net assets  acquired are being amortized over periods
not exceeding 40 years using the  straight-line  method.  The Company  evaluates
excess costs over net assets acquired for recoverability on the basis of whether
goodwill is fully  recoverable from projected,  undiscounted net cash flows from
operations of the related business unit. Impairment,  should any occur, would be
recognized  by a charge to  operating  results and a reduction  in the  carrying
value of excess costs over net assets acquired.

Stockholders' Equity

         The Company is authorized to issue  250,000,000  shares of $2 par value
common stock.  At February 28, (29),  1997 and 1996,  there were  54,414,000 and
48,571,000 shares outstanding,  respectively. The Company is authorized to issue
3,000,000 shares of $10 par value preferred stock. To date, none of these shares
have been issued.

New Accounting Standards

         Effective   March  1,  1996,   the  Company   adopted   SFAS  No.  121,
"Accounting  for the  Impairment  of  Long-Lived  Assets and for  Long-Lived
Assets to be  Disposed  Of."  The  adoption  of SFAS No.  121 did not have a
material impact on the financial  statements.  The Company also adopted SFAS No.
123, "Accounting for Stock-Based  Compensation." As provided for by SFAS
No. 123,  the Company  has  decided to continue to apply  Accounting  Principles
Board  (APB) No. 25  "Accounting  for Stock  Issued to  Employees,"  for
recognition and measurement purposes within the financial statements. During the
fiscal year, the Financial  Accounting Standards Board issued SFAS No. 125. This
statement was effective for applicable transactions after January 1, 1997.

Revenues and Costs of Sales

         Other income  consists  primarily of finance and other income earned on
accounts  receivable.  Finance  charges  were  $209,491,000,  $182,426,000,  and
$163,114,000  during  fiscal  1997,  1996 and  1995,  respectively.  Revenue  is
recognized on installment and credit sales upon approval and  establishment of a
delivery  date,  which does not  materially  differ from  recognition at time of
shipment. Finance charges are included in revenues on a monthly basis as earned.
The effect of sales returns prior to shipment date have

(page 30)
been immaterial.  The Company sells substantially all of its service policies to
third parties and recognizes service policy income on these at the time of sale.
Revenue from service policies and extended  warranty  contracts  retained by the
Company are deferred and recognized over the life of the contract period.  Costs
of sales includes occupancy and delivery expenses.


Earnings and Dividends Per Share

         Primary  and fully  diluted  earnings  per  share of  common  stock are
calculated  by dividing net earnings by the  weighted  average  number of common
shares and common stock equivalents (stock options) outstanding during the year.

Interest Rate Swap Agreements

         The Company has entered  into  several  interest  rate swap  agreements
("swap  agreements")  as a means of managing  its exposure to changes in
interest   rates.   These   agreements  in  effect  convert  a  portion  of  the
Company's  floating  rate debt and floating  rate asset  securitizations  to
fixed rates by exchanging  floating rate payments for fixed rate  payments.  The
differential  to be paid or  received  on these  agreements  is  accrued  and is
recognized as an adjustment to interest  expense.  The related amount of payable
to or  receivable  from  counterparties  is recorded as an adjustment to accrued
interest expense.


(2)      Expansion

         During  fiscal years 1997 and 1996,  the Company made the  acquisitions
described  below.  All  acquisitions  have been  accounted  for by the  purchase
method,  and accordingly,  operations  subsequent to the respective  acquisition
dates have been included in the  accompanying  financial  statements.  Pro forma
results of operations for certain  acquisitions  have not been presented because
the effects were not  significant.  Other  acquisitions  completed during fiscal
years 1997 and 1996 are not  discussed  below  because  they are not  considered
material to the financial statements.
         During October 1996, the Company  acquired certain assets related to 20
stores of J.  McMahan's in Santa Monica,  California.  The purchase price of
these assets was approximately  $20,021,000,  net of $26,989,000 of assets which
were subsequently  sold. The unamortized  excess of purchase price over the fair
market value of the net assets  acquired from J. McMahan as of February 28, 1997
was $16,333,000.
         During October 1996, the Company  purchased  certain assets relating to
23 stores of Self Service Furniture Company of Spokane, Washington. The purchase
price of these assets was approximately  $19,163,000.  The unamortized excess of
purchase  price over the fair market value of the net assets  acquired from Self
Service as of February 28, 1997 was $5,195,000.
         During  December 1996, the Company  acquired  Rhodes,  Inc., a publicly
traded  home  furnishings  retailer  with 105 stores in 15 states.  The  Company
issued  approximately  4,588,000  shares of its common stock in the  transaction
valued  at   $69,390,000,   assumed  debt  and  other  accrued   liabilities  of
$192,542,000  and  incurred  approximately  $1,400,000  in costs  related to the
acquisition. The Company assigned $107,782,000 of acquisition costs to excess of
purchase  price over the fair  market  value of the net assets  acquired.  As of
February 28, 1997, the purchase price  allocation was considered  preliminary as
certain  studies  related to the fair value of assets  acquired and  liabilities
assumed  have not been  completed.  However,  management  does  not  expect  the
resulting adjustments to be material.
         The unaudited  consolidated  results of operations on a pro forma basis
as though  Rhodes had been acquired as of the beginning of fiscal years 1997 and
1996 are as follows:

(page 31)
                                                     1997               1996
                                                     ----               ----
(Amounts in thousands except per share data)

Total revenues                                 $2,027,753         $1,795,015
Net earnings                                       33,829             48,674
Net earnings per share:
         Primary and fully diluted                   0.63               0.90

         The pro forma  information is presented for  comparative  purposes only
and is not  necessarily  indicative  of the  operating  results  that would have
occurred had the Rhodes  acquisition been consummated as of the above dates, nor
is it necessarily indicative of future operating results.
         During February 1997, the Company  acquired  certain assets relating to
10 stores of The RoomStore,  Inc. of Dallas,  Texas.  The Company issued 720,000
shares of its common stock in the transaction valued at $9,630,000,  and assumed
debt and other accrued  liabilities of  $5,984,000.  The  unamortized  excess of
purchase  price  over the fair  market  value of the net assets  acquired  as of
February 28, 1997 was $7,905,000.
         During fiscal 1996,  the Company  acquired  certain assets related to 9
stores of BWAC International located in Puerto Rico. The purchase price of these
assets was approximately  $39,196,000.  The unamortized excess of purchase price
over the fair market value of the net assets  acquired  from BWAC as of February
28, 1997 was $8,631,000.
         The Company  amortizes  the excess of  purchase  price over fair market
value of net assets acquired on a straight-line basis over periods not exceeding
40 years.  The  unamortized  excess of purchase price over the fair value of the
net assets acquired for all acquisitions was $294,090,000 and $148,130,000,  net
of accumulated amortization of $20,213,000 and $15,593,000, at February 28, 1997
and February 29, 1996, respectively.


(3)      Accounts Receivable

         As of February 28, 1997, accounts  receivable  consisted of amounts due
from customers of  $421,999,000,  a related  allowance for doubtful  accounts of
$41,120,000,  and the Company's $216,080,000 interest in a Master Trust (the
"Trust"),  which is more fully described below. As of February 29, 1996,
accounts receivable consisted of amounts due from customers of $573,683,000, and
an allowance for doubtful  accounts,  applicable to those accounts owned as well
as those sold with recourse, of $54,714,000.  Balances receivable from customers
are shown net of unearned  finance  income of  $44,356,000  and  $60,114,000  at
February 28, 1997,  and February  29, 1996,  respectively.  Accounts  receivable
having  balances  due after  one year  were  $139,233,000  and  $131,501,000  at
February 28, 1997 and February 29, 1996, respectively.
         Credit  operations  are generally  maintained at each store to evaluate
the credit  worthiness of its customers  and to manage the  collection  process.
Furthermore,  the Company  generally  requires down payments on credit sales and
offers credit insurance to its customers,  both of which lessen credit risk. The
Company  operates  its 944 stores  throughout  32 states  and  Puerto  Rico and,
therefore,  is not dependent on any given  industry or business for its customer
base and has no significant concentration of credit risk.
         As noted above,  the Company  participates  in an asset  securitization
agreement in which it sells interests in certain installment accounts receivable
from its customers to third parties.  The Company was required to apply SFAS No.
125 to all securitization  transactions  entered into after January 1, 1997. The
adoption of SFAS No. 125 had no impact on earnings.
         During fiscal 1997, the Company terminated its existing  securitization
programs and replaced them with a new securitization arrangement.  Under the new
arrangement,  all previously  securitized accounts and an additional $60,500,000
in aggregate  principal amount were  transferred  without recourse to the Trust.
The Trust issued certificates  representing undivided interests in the assets of
the Trust.  Senior Class  certificates  having an aggregate  principal amount of
$592,000,000 were sold

(page 32)
to  investors.  Subordinate  Class  certificates  and  the  remaining  undivided
interest in the Trust, which are subordinated to the Senior Class  certificates,
were retained by the Company.
         Cash flows  generated  from the  receivables  in the Trust are,  to the
extent allocable to holders of the Senior Class certificates and the Subordinate
Class  certificates,  applied to pay  interest on Senior  Class and  Subordinate
Class certificates,  cover credit losses, and pay servicing fees to the Company,
which will continue to service the  receivables  in the Trust.  The  receivables
were transferred  without recourse.  Excess cash flows revert to the Company and
have been  recorded as an  interest-only  strip.  No  servicing  asset  resulted
because  contractual  rates are at  estimated  market  rates and are  considered
adequate compensation for servicing.
         The interest rate in effect for the  certificates  issued under the new
securitization  agreement,  which is a variable  rate tied to  commercial  paper
indices,  was 5.7% at  February  28,  1997.  The term on the new  securitization
agreement  is 29  months.  The rates in effect for the  previous  securitization
agreements  were  variable,  either being tied to LIBOR or commercial  paper and
ranged  from 5.7% to 6.8% in fiscal  1996.  As a means of  managing  unfavorable
movements  in these  rates,  the  Company has entered  into  interest  rate swap
agreements  which fix rates on notional  amounts of $235,000,000 at February 28,
1997 and February  29, 1996.  The swap rates in effect at the end of fiscal 1997
and 1996  ranged  from 5.3% to 7.4%.  The terms on the  previous  securitization
agreements in effect during fiscal 1996 ranged from 29 to 54 months.
         The former  agreements in existence  during fiscal 1996 and  throughout
much of fiscal 1997  provided  third parties with limited  recourse  against the
Company. On a $140,000,000 pool of receivables,  recourse was limited each month
to 20%  of the  third  parties'  interest  in  the  pool  as of the  related
settlement  date.  Recourse on a $63,600,000  pool of receivables was limited to
approximately  15%  of  the  balance.  The  recourse  provisions  relating  to a
$392,000,000 pool were limited to 6% of the third  parties'  interest in the
pool as of the related settlement date.  Payments under all recourse  provisions
never  exceeded  established   reserves.   Earnings  from  securitizations  were
$4,250,000 and $8,771,000 in fiscal 1997 and 1996, respectively.
         The Company  offers certain of its customers  revolving  credit through
private label credit  facilities with  commercial  banks.  Heilig-Meyers  offers
revolving  credit to certain  customers  through an agreement with  NationsBank,
N.A. The Company  services these accounts and provides  recourse up to specified
limits. A second  revolving  credit program is offered by the recently  acquired
Rhodes stores  through a private label credit  facility  pursuant to an on-going
merchant  agreement  with  Beneficial  National  Bank USA.  The Company does not
service or provide recourse on these accounts.
         The  Company's  interest in the Trust and  interest-only  strip are
carried at fair value and consist of the following:

                                   Unrealized         Unrealized         Fair
                          Cost          Gains             Losses        Value
                          ----          -----             ------        -----
(Amounts in thousands)

Investment in
 receivables          $200,229        $15,851            $    -      $216,080
Interest-only strip     25,337          2,010                 -        27,347
         Total        $225,566        $17,861            $    -      $243,427



(4)      Property and Equipment

         Property and equipment consists of the following:

(page 33)
                                                         1997           1996
                                                         ----           ----
                                                      (Amounts in thousands)

Land and buildings                                   $133,049       $ 80,839
Fixtures, equipment and vehicles                      111,916         87,846
Leasehold improvements                                215,683        142,108
Construction in progress                               36,484         12,854
                                                      497,132        323,647
Less accumulated depreciation                         130,383        107,588
                                                     $366,749       $216,059


(5)      Notes Payable and Long-Term Debt

         The Company is currently in the second year of a five-year $400,000,000
revolving credit facility dated July 19, 1995.  Comprised of fourteen banks, the
facility had $145,000,000 outstanding and $255,000,000 unused as of February 28,
1997.  The Company  also has  additional  lines of credit  with banks,  totaling
$54,000,000,  $43,000,000  of which  was  unused at  February  28,  1997,  and a
$6,000,000  letter of credit,  of which all was unused at February 28, 1997. The
Company's maximum short-term borrowings were $321,000,000 during fiscal 1997
and $249,700,000 during fiscal 1996. The average short-term debt outstanding for
fiscal 1997 was  $186,281,000  compared to  $190,236,000  for fiscal  1996.  The
approximate  weighted  average interest rates were 5.8%, 6.3% and 5.1% in fiscal
1997, 1996 and 1995, respectively.
         At February  28,  1997,  the Company had  $156,000,000  of  outstanding
short-term borrowings compared to $190,000,000 at February 29, 1996. The average
interest rate on this debt was approximately 5.8% at February 28, 1997, and 5.6%
and 6.4% at February 29, 1996 and February 28, 1995, respectively. There were no
compensating balance requirements.
         Long-term debt consists of the following:

                                                    1997         1996
                                                    (Amounts in thousands)

Shelf registration issues:
         7.88% unsecured notes due 2003         $200,000    $       -
         7.40% unsecured notes due 2002          100,000            -

Other issues:
         Notes payable to insurance companies and banks,  maturing through 2002,
         interest ranging from 6.25% to 9.98%,
         unsecured                               343,400      365,371

         Notes,  collateralizing  industrial development revenue bonds, maturing
         through 2004,  interest ranging from a floating rate of 60% of prime to
         an
         8.50% fixed rate                          1,316       1,727

         Term loans, maturing through 2007,
         interest ranging to 9.80%, primarily
         collateralized by deeds of trust            505         599

         Capital lease obligations, maturing
         through 2006, interest ranging from
         76% of prime to 12.90%                   16,681       2,746
                                                 661,902     370,443

         Less amounts due within one year        100,413      17,812
                                                 561,489    $352,631

         Principal payments are due for the four years after February 28, 1998

(page 34)
as follows: 1999,  $20,943,000;  2000,  $165,659,000;  2001, $641,000; and 2002,
$160,200,000.  The  aggregate  net  carrying  value of  property  and  equipment
collateralization at February 28, 1997, was $11,091,000. The Company has on file
a shelf  registration to issue up to $400,000,000 of common stock,  warrants and
debt  securities.  The  $200,000,000  unsecured  7.88%  notes  due  2003 and the
$100,000,000  unsecured  7.40%  notes  due 2002  were  issued  under  the  shelf
registration with the remaining $100,000,000 unissued at February 28, 1997.
         Notes  payable  to  insurance  companies  contain  certain  restrictive
covenants.  Under these  covenants,  the payment of cash dividends is limited to
$150,293,000 plus 75% of net earnings  adjusted for dividend payouts  subsequent
to February 28,  1997.  Other  covenants  relate to the  maintenance  of working
capital, net earnings coverage of fixed charges, limitations on total and funded
indebtedness  and maintenance of  stockholders'  equity.  As of February 28,
1997, the Company is in compliance with its restrictive covenants.
         Interest  payments of  $46,710,000,  $40,710,000 and $30,303,000 net of
capitalized  interest of $2,360,000,  $2,141,000 and $1,751,000 were made during
fiscal 1997, 1996 and 1995, respectively.


(6)      Income Taxes

         The provision for income taxes consists of the following:

                                        1997          1996          1995
                                            (Amounts in thousands)

Current:
         Federal                     $ 5,481       $11,034       $23,282
         State                         3,006         1,988         3,595
         Puerto Rico                   2,160          (522)            -
Deferred:
         Federal                       7,758         6,012        10,242
         State                         1,618         1,293         1,967
         Puerto Rico                   1,692         3,216             -
                                      11,068        10,521        12,209
                                     $21,715       $23,021       $39,086

         The  income  tax  effects of  temporary  differences  that gave rise to
significant  portions of the net deferred tax  liability as of February 28, 1997
and February 29, 1996, consist of the following:

                                                  1997                1996
                                                   (Amounts in thousands)
Deferred tax assets:
         Accrued liabilities                   $25,198              $5,028
         Allowance for doubtful accounts         8,775               5,943
         Subsidiary net operating
                   loss carryforward             5,622                   -
         Puerto Rico alternative minimum
                   tax credit carryforward       3,014                   -
         Deferred revenues                       1,487                 711
         Other                                     435                   -
                                                44,531              11,682

(page 35)
Deferred tax liabilities:
         Excess costs over net
                   assets acquired              58,172              42,148
         Asset securitizations                  19,152              11,142
         Inventory                               7,469               4,148
         Property and equipment                  7,029               4,290
         Puerto Rico accounts receivable         6,813               4,286
         Costs capitalized on
                   constructed assets            5,767               5,480
         Other                                   2,547               1,338
                                               106,949              72,832
                                               $62,418             $61,150

Balance sheet classification:
         Other current liabilities             $13,290             $11,271
         Deferred income tax liability          49,128              49,879
                                               $62,418             $61,150

         A  reconciliation  of the  statutory  federal  income  tax  rate to the
Company's effective rate is provided below:

                                          1997         1996          1995

Statutory federal income tax rate         35.0%        35.0%         35.0%
State income taxes, net of federal
         income tax benefit                3.7          3.8           3.3
Tax credits                               (5.3)        (3.1)         (1.9)
Other, net                                 1.7            -            .5
                                          35.1%        35.7%         36.9%

         Income tax payments of $18,446,824,  $24,737,603  and $28,966,000  were
made during fiscal 1997, 1996 and 1995, respectively.
         A  wholly-owned  subsidiary  has a separate  company net operating loss
carryforward  in the amount of  $16,065,100  at February  28,  1997,  which will
expire in fiscal year 2012.


(7)      Retirement Plans

         The Company has a qualified profit sharing and retirement savings plan,
which includes a cash deferred  arrangement under Section 401(k) of the Internal
Revenue  Code (the  "Code")  and covers all  eligible  employees  of the
Company who have completed twelve months of employment and have attained the age
of 21. Eligible employees may elect to contribute specified percentages of their
compensation to the plan. The Company  guarantees a  dollar-for-dollar  match on
the first two  percent of the  employee's  compensation  contributed  to the
plan. The Company will make an additional  matching  contribution  if and to the
extent that four  percent of the  Company's  estimated  consolidated  income
before taxes exceeds the two percent  dollar-for-dollar  match described  above.
The Company may, at the  discretion of its Board of Directors,  make  additional
Company matching  contributions subject to certain limitations.  The plan may be
terminated  at the  discretion  of the  Board  of  Directors.  If  the  plan  is
terminated the Company will not be required to make any further contributions to
the plan and participants  will become 100% vested in any Company  contributions
made to the plan. The plan expense  recognized in fiscal 1997, 1996 and 1995 was
$2,507,000, $2,553,000 and $4,505,000, respectively.
         In addition, a non-qualified supplemental profit sharing and retirement
savings plan was  established  as of March 1, 1991, for the purpose of providing
deferred  compensation  for certain  employees whose benefits and  contributions
under the  qualified  plan are limited by the Code.  The  deferred  compensation
expense  recognized  in fiscal 1997,  1996 and 1995 was  $283,000,  $254,000 and
$386,000, respectively.
         The Company has an  executive  income  continuation  plan which  covers
certain executive officers. The plan is intended to provide certain supplemental
preretirement death benefits and retirement  benefits to its key executives.  In
the event an executive dies prior to age 65 in the

(page 36)
employment of the Company,  the executive's  beneficiary will receive annual
benefits of 100% of salary for a period of one to two years and/or 25% to 50% of
salary for a period of eight years.  If the executive  retires at age 65, either
the executive or his beneficiary will receive an annual retirement benefit of 6%
to 25% of the  executive's  salary  increased 4% annually for a period of 15
years.  This  plan  has been  funded  through  the  purchase  of life  insurance
contracts  covering the  executives  and owned by the Company.  For fiscal years
1997, 1996 and 1995, there was no charge to earnings.
         As of February 28,  1997,  the Company  continued  to operate  separate
employee benefit plans covering certain groups of employees of Rhodes, which was
acquired on December 31, 1996. These plans include a qualified  non-contributory
defined  benefit plan covering  substantially  all employees who are at least 21
years old, a  non-qualified  unfunded  defined  benefit  plan  covering  certain
officers who earn  compensation in excess of the limits imposed by the Code, and
a qualified defined contribution savings plan.
         A comparison  of  accumulated  plan  benefits and plan net assets as of
February 28, 1997 for the defined benefit plan follows(Amounts in thousands):

Actuarial present value of accumulated plan benefits:               $13,495
         Vested                                                         387
         Non-vested                                                 $13,882


Net assets available for plan benefits                              $12,972

         The  projected   benefit   obligation  of  the  unfunded  plan  totaled
$1,062,000 at February 28, 1997.  The assumed rate of return used in determining
the  actuarial  present  value of  accumulated  plan  benefits  for both defined
benefit  plans was 7.75%.  The expense  related to the  operation of these plans
during fiscal 1997 was insignificant.
         In connection with the acquisition of Rhodes,  the Company  developed a
plan to  potentially  terminate  these  separate  benefit  plans.  The estimated
additional  liability  associated with such  termination was recorded as part of
the purchase price allocation to the acquired assets and liabilities of Rhodes.


(8)      Stock Options

         The Company has elected to follow  Accounting  Principles Board Opinion
No. 25,  "Accounting for Stock Issued to Employees" (APB 25) and related
Interpretation  in accounting  for its employee  stock  options.  In electing to
account for its stock  options under APB 25, the Company is required by SFAS No.
123,  "Accounting  for  Stock-Based  Compensation"  to provide pro forma
information regarding net income and earnings per share.
         The 1983,  1990 and 1994 Stock Option Plans  provide that key employees
of the Company  are  eligible to receive  common  stock  options (at an exercise
price  of no less  than  fair  market  value  at the date of  grant)  and  stock
appreciation rights. Under these plans, approximately 8,094,000 shares have been
authorized to be reserved for issuance. All options granted have ten year terms.
The options vest on a graduated basis and become fully exercisable at the end of
two years of continued employment.
         Pro forma  information  regarding  net income and earnings per share as
required by SFAS No. 123 has been determined as if the Company had accounted for
its employee  stock options under the fair value method of that  statement.  The
fair  value  for  these  options  was  estimated  at the date of  grant  using a
Black-Scholes  option  valuation  model  with  the  following   weighted-average
assumptions for fiscal 1997 and 1996, respectively: risk- free interest rates of
6.1% and 5.2%;  a dividend  yield of 1.6%;  volatility  factors of the  expected
market price of the  Company's  common stock of 41%; and a  weighted-average
expected  option  life of 3.48 years and 3.50  years for  fiscal  years 1997 and
1996, respectively.

(page 37)
         The  Black-Scholes  option  valuation  model was  developed  for use in
estimating the fair value of traded  options which have no vesting  restrictions
and are fully  transferable.  In addition,  option  valuation models require the
input of highly  subjective  assumptions  including  the  expected  stock  price
volatility.    Because   the   Company's   employee   stock   options   have
characteristics  significantly  different  from  those of  traded  options,  and
because changes in the subjective  input  assumptions can materially  affect the
fair value estimate,  in  management's  opinion,  the existing models do not
necessarily  provide a reliable single measure of the fair value of its employee
stock options.
         For purposes of pro forma disclosures, the estimated fair value of
the options is amortized to expense over the options vesting period.  The
Company's pro forma information follows:
                                               1997               1996
                                (Amounts in thousands except per share data)

Pro forma net income                        $37,072            $36,524
Pro forma earnings per share:
         Primary                               $.74               $.74
         Fully diluted                         $.74               $.74

                                                            Weighted
                                                                         Average
                                                            Exercise
                                             Options           Price

Outstanding at March 1, 1994               3,603,272          $16.98
Granted                                      600,500          $26.18
Exercised                                   (128,043)         $11.52
Outstanding at February 28, 1995           4,075,729          $18.46
Granted                                    1,045,200          $17.25
Exercised                                    (23,525)         $12.17
Forfeited                                   (665,500)         $32.50
Outstanding at February 29, 1996           4,431,904          $18.49
Granted                                      816,480          $14.55
Exercised                                    (51,500)         $13.25
Outstanding at February 28, 1997           5,196,884          $15.55

         A summary  of the  Company's  stock  option  activity  and  related
information for the years ended February 28, 1997, 1996 and 1995 follows:

Range of                  $5.52          $10.01           $17.01      $27.01
Exercise                  to             to               to          to
Prices                    $10.00         $17.00           $27.00      $35.06

Options outstanding
at February 28, 1997   1,639,804        816,480        2,728,600      12,000

Weighted average
remaining contract life,
outstanding options         4.16           9.94             6.96        6.95

Weighted average
exercise price,
outstanding options        $8.58         $14.55           $20.54      $35.06

Options exercisable
at February 28, 1997   1,639,804        568,142        2,542,900      12,000

Weighted average
exercise price,
exercisable options        $8.58         $14.19           $20.36      $35.06

         Options  exercisable  at year end and the respective  weighted  average
exercise prices were 4,762,846 at $15.50, 4,017,290 at $18.06 and 3,334,019

(page 38)
at $16.80 for fiscal 1997, 1996 and 1995, respectively.
         The weighted average fair value of options granted during the year
was $4.88 for fiscal 1997 and $5.42 for fiscal 1996.


(9)      Commitments and Contingencies

Leases

         The Company has  entered  into  noncancellable  lease  agreements  with
initial terms ranging from 1 to 25 years for certain stores,  warehouses and the
corporate  office.  Certain leases include  renewal options ranging from 1 to 10
years  and/or  purchase  provisions,  both  of  which  may be  exercised  at the
Company's option. Most of the leases are gross leases under which the lessor
pays the taxes,  insurance and maintenance  costs. The following  capital leases
are included in the accompanying consolidated balance sheets:

                                                   1997              1996
                                                   (Amounts in thousands)

Land and buildings                              $12,098            $6,426
Fixtures and equipment                              675               675
                                                 12,773             7,101
Less accumulated depreciation
         and amortization                         3,724             3,307
                                                $ 9,049            $3,794


         Capitalized  lease  amortization is included in  depreciation  expense.
Future minimum lease  payments under capital leases and operating  leases having
initial  or  remaining  noncancellable  lease  terms  in  excess  of one year at
February 28, 1997, are as follows:

Fiscal Years                  Capital Leases             Operating Leases
                                        (Amounts in thousands)

1998                                 $ 3,411                     $ 79,791
1999                                   3,389                       74,643
2000                                   3,566                       65,980
2001                                   3,546                       59,001
2002                                   2,957                       50,188
After 2002                             7,351                      255,872
Total minimum lease payments         $24,220                     $585,475
Less:
         Executory costs                  99
         Imputed interest              7,440
Present value of minimum
         lease payments              $16,681

         Total rental expense under  operating  leases for fiscal 1997, 1996 and
1995 was  $83,888,000,  $67,509,000 and  $50,855,000,  respectively.  Contingent
rentals and sublease rentals are negligible.
         Payments to affiliated entities under capital and operating leases were
$314,000 for fiscal 1997,  which included  payments to limited  partnerships  in
which the Company has equity  interests.  Lease payments to affiliated  entities
for fiscal 1996 and 1995 were $625,000 and $856,000, respectively.

Litigation

(page 39)
         The  Company  is party to  various  legal  actions  and  administrative
proceedings  and subject to various  claims  arising in the  ordinary  course of
business.  Based  on the  best  information  presently  available,  the  Company
believes that the  disposition of these matters will not have a material  effect
on the financial statements.


(10)     Derivative Financial Instruments

         The  Company  uses  derivative  financial  instruments  in the  form of
interest  rate  swap  agreements  primarily  to manage  the risk of  unfavorable
movements in interest rates.  These convert floating rate notes payable to banks
and  floating  rates on asset  securitization  agreements  to fixed  rates.  The
notional amounts of these swap agreements at February 28, (29) were as follows:

                                                   1997                1996
                                                    (Amounts in thousands)

On notes payable and other                     $211,700            $231,100
On securitized receivables                     $235,000            $235,000

         Interest  rates that the Company paid per the swap  agreements  related
primarily to notes payable were fixed at an average rate of 6.7% at February 28,
1997. At February 29, 1996, rates were fixed at an average of 6.5%. The variable
rates received per these agreements were tied to LIBOR or commercial paper rates
and averaged  5.7% and 5.3% at February 28, (29),  1997 and 1996,  respectively.
The terms for these agreements range from 3 to 5 years.
         Interest  rates that the  Company  paid on swap  agreements  related to
securitized  receivables  were fixed at an average  rate of 6.5% at February 28,
1997. At February 29, 1996, rates were fixed at an average of 6.5%. The variable
rates received per these agreements were tied to LIBOR or commercial paper rates
and averaged  5.5% and 5.3% at February 28, (29),  1997 and 1996,  respectively.
The terms for these  agreements  range from 2 to 5 years.  Resulting  changes in
interest are recorded as increases or decreases to interest expense. The accrued
interest liability is correspondingly increased or decreased.
         The Company believes its risk of  credit-related  losses resulting from
nonperformance by a counterparty is remote. The amount of any such loss would be
limited to a small percentage of the notional amount of each swap. As a means of
reducing  this  risk,  the  Company  as a matter  of  policy  only  enters  into
transactions with counterparties rated "A" or higher.
         The Company  does not mark its swaps to market and  therefore  does not
record a gain or loss with interest  rate  changes.  Gains on disposals of swaps
are recognized over the remaining life of the swap.  Losses on disposals,  which
there have been none to date, would be recognized immediately.
         All swaps are held for purposes other than trading.


(11)     Fair Value of Financial Instruments

         The estimated fair values of financial instruments have been determined
by  using  available  market  information.  The  estimates  are not  necessarily
indicative  of the  amounts  the  Company  could  realize  in a  current  market
exchange.   The  use  of  different   market   assumptions   and/or   estimation
methodologies may have a material effect on the estimated fair value amounts.
         The estimated  fair values of the Company's  financial  instruments  at
February 28, 1997 and at February 29, 1996 are as follows:

(page 40)

                                       1997                      1996
                              Carrying      Fair        Carrying       Fair
                                Amount     Value          Amount      Value
Assets:
         Cash                  $14,959   $14,959         $16,017    $16,017
         Accounts receivable   596,959   596,959         518,969    518,969

Liabilities:
         Accounts payable      160,857   160,857          87,739     87,739
         Notes payable         156,000   156,000         190,000    190,000
         Long-term debt        645,221   661,940         370,443    390,745

Off-balance-sheet financial instruments:
         Interest rate swap agreements:
                   Assets            -       632               -      1,226
                   Liabilities       -     6,247               -     12,412

         The following  methods and  assumptions  were used to estimate the fair
value for each class of financial instruments shown above:

Cash and Accounts Receivable

         The carrying amount  approximates  fair value because of the short-term
maturity of these assets.

Accounts Payable and Notes Payable

         The carrying  value  approximates  fair value because of the short-term
maturity of these liabilities.

Long-Term Debt

         The fair  value  of the  Company's  long-term  debt is based on the
discounted cash flow of that debt, using current rates and remaining maturities.

Interest Rate Swap Agreements

         The fair value of the  Company's  interest rate swap  agreements is
the estimated  amount that the Company would receive or pay upon  termination of
the  agreements,  based on estimates  obtained  from the  counterparties.  These
agreements are not held for trading purposes,  but rather to hedge interest rate
risk.


(12)     Quarterly Financial Data (Unaudited)

         The following is a summary of quarterly  financial data for fiscal 1997
and 1996:

                                               Three months ended
                        May 31     August 31     November 30  February 28,(29)
                            (Amounts in thousands except per share data)

1997
Revenues              $357,914      $343,523        $413,474         $478,207
Gross profit (1)       106,977        95,784         123,614          139,692
Earnings before
 taxes                  19,208        12,085          14,701           15,907
Net earnings            12,371         7,747           9,492           10,576
Earnings per share of common stock:
 Primary and fully
  diluted                 0.25          0.16            0.19             0.20
Cash dividends per share
 of common stock          0.07          0.07            0.07             0.07

(page 41)
1996
Revenues              $318,971      $324,861        $375,479         $340,040
Gross profit (1)        96,364        90,503         108,439           90,885
Earnings before
 taxes                  29,211        17,678          12,849            4,789
Net earnings            18,466        11,316           8,757            2,961
Earnings per share of common stock:
 Primary and fully
  diluted                 0.37          0.23            0.18             0.06
Cash dividends per share
 of common stock          0.07          0.07            0.07             0.07

(1) Gross profit is sales less costs of sales.


(13)     MacSaver Financial Services

         MacSaver Financial Services ("MacSaver"),  is the Company's
wholly-owned subsidiary whose principal business activity is to obtain financing
for  the  operations  of  Heilig-Meyers  and  its  other  subsidiaries,  and  in
connection  therewith,  MacSaver  generally  acquires  and holds  the  aggregate
principal amount of installment  credit accounts  generated by the Company's
operating  subsidiaries,  and  issues  and  carries  substantially  all  of  the
Company's  notes payable and long-term  debt.  Substantially  all of the net
revenues  generated by MacSaver are  pursuant to operating  agreements  with the
Company and certain of its wholly-owned subsidiaries.  In July 1996, the Company
and  MacSaver  filed  a  joint  Registration  Statement  on Form  S-3  with  the
Securities  and Exchange  Commission  relating to up to  $400,000,000  aggregate
principal  amount of securities.  MacSaver has issued  $300,000,000 in aggregate
principal  amount of its notes;  $200,000,000 at 7.88% due 2003 and $100,000,000
at 7.40% due 2002. These notes are  unconditionally  guaranteed as to payment of
principal and interest by the Company.  The Company has not  presented  separate
financial   statements  and  other  disclosures   concerning   MacSaver  because
management  has determined  that such  information is not material to holders of
the debt  securities.  However,  as  required  by the 1934 Act,  the  summarized
financial information concerning MacSaver is as follows:

MacSaver Financial Services Summarized Statements of Earnings

                                   Twelve months ended February 28,(29),
                                   1997            1996            1995
                                      (Amounts in thousands)

Net revenues                   $158,306        $116,243         $91,001
Operating expenses              102,706          71,649          46,367
Earnings before taxes            55,600          44,594          44,634
Net earnings                   $ 36,140        $ 28,986         $29,012

MacSaver Financial Services Summarized Balance Sheets
                                               February 28, February 29,
                                               1997                   1996
                                               (Amounts in thousands)

Current assets                                 $ 36,401           $ 43,869
Accounts receivable, net                        454,774            423,105
Due from affiliates                             504,763            224,292
         TOTAL ASSETS                          $995,938           $691,266

Current liabilities                            $128,921           $ 33,785
Notes payable                                   156,000            190,000
Long-term debt                                  545,000            348,401
Stockholder's equity                            166,017            119,080
         TOTAL LIABILITIES AND
         STOCKHOLDER'S EQUITY                  $995,938           $691,266

(page 42)
Independent Auditors' Report

To the Stockholders and Board of Directors
Heilig-Meyers Company
Richmond, Virginia

We have audited the  accompanying  consolidated  balance sheets of Heilig-Meyers
Company and  subsidiaries as of February 28, 1997 and February 29, 1996, and the
related consolidated statements of earnings,  stockholders' equity, and cash
flows for each of the three years in the period ended  February  28,  1997.  Our
audits also included the  financial  statement  schedule  listed in the Index at
item 14(a)2. These financial statements and financial statement schedule are the
responsibility of the Company's management. Our responsibility is to express
an opinion on the financial statements and financial statement schedule based on
our audits.

We  conducted  our  audits  in  accordance  with  generally   accepted  auditing
standards.  Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement.  An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements.  An audit also includes
assessing the  accounting  principles  used and  significant  estimates  made by
management,  as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.

In our opinion,  such consolidated  financial  statements present fairly, in all
material  respects,   the  financial  position  of  Heilig-Meyers   Company  and
subsidiaries  as of February 28, 1997 and February 29, 1996,  and the results of
their  operations and their cash flows for each of the three years in the period
ended  February  28,  1997 in  conformity  with  generally  accepted  accounting
principles.  Also,  in our opinion,  such  financial  statement  schedule,  when
considered in relation to the basic consolidated financial statements taken as a
whole,  presents  fairly in all  material  respects  the  information  set forth
therein.


/s/ Deloitte & Touche LLP

Richmond, Virginia
March 25, 1997


(page 43)

  Item 9.  CHANGES in and DISAGREEMENTS with ACCOUNTANTS on ACCOUNTING

           and FINANCIAL DISCLOSURE


   None.

(page 44)
                              PART III

    In accordance  with general  instruction  G(3) of Form 10-K, the information
called for by Items 10, 11, 12 and 13 of Part III is  incorporated  by reference
from the  registrant's  definitive  Proxy  Statement  for its Annual  Meeting of
Shareholders  scheduled for June 18, 1997, except for information concerning the
executive  officers of the registrant which is included in Part I of this report
under the caption "Executive Officers of the Registrant."

                                PART IV

Item 14.  Exhibits, Financial Statement Schedules, and Reports on Form 8-K

      (a)  1.   Financial Statements

         The  following   consolidated  financial  statements  of  Heilig-Meyers
         Company  and  Subsidiaries  included  in the  registrant's  1997 Annual
         Report to Shareholders are included in item 8 herein:

             Independent Auditors' Report

             Consolidated Balance Sheets -
               February 28, 1997 and February 29, 1996

             Consolidated Statements of Earnings -
               Year Ended February 28, 1997,
               Year Ended February 29, 1996, and
               Year Ended February 28, 1995

             Consolidated Statements of Stockholders' Equity -
               Year Ended February 28, 1997,
               Year Ended February 29, 1996, and
               Year Ended February 28, 1995

             Consolidated Statements of Cash Flows -
               Year Ended February 28, 1997,
               Year Ended February 29, 1996, and
               Year Ended February 28, 1995

             Notes to Consolidated Financial Statements

(page 45)
      (a)  2. Financial Statement Schedules:   The  financial statement
              schedule required by this item is listed below.

              Independent  Auditors'  Report on  Schedule  II included in Item 8
              herein.

              Schedule II - Valuation and Qualifying Accounts

              Schedules  other than those listed above have been omitted because
              they  are  not  applicable  or are not  required  or  because  the
              required  information  is included in the financial  statements or
              notes thereto.

      (a)  3. Exhibits  required to be filed by Item 601  of Regulation
              S-K.

              See INDEX TO EXHIBITS

      (b)  1. Reports on Form 8-K Filed During Last Quarter of Year Ended
              February 28, 1997.

     There were two Current Reports on Form 8-K filed during the last quarter of
     the fiscal year ended  February 28, 1997.  On January 10, 1997,  Registrant
     filed a Form 8-K in which it reported that Registrant had acquired  Rhodes,
     Inc.  ("Rhodes") and including certain financial statements related
     thereto.  On February 24, 1997,  Registrant  filed  Amendment  No. 1 to its
     January  10,  1997  Form  8-K,  in  which  it  reported  certain  financial
     statements related to Rhodes.

(page 46)
                             SIGNATURES

    Pursuant  to the  requirements  of  Section  13 or 15(d)  of the  Securities
Exchange Act of 1934, the registrant has duly caused this report to be signed on
its behalf by the undersigned, thereunto duly authorized.

                                             HEILIG-MEYERS COMPANY


       Date:  May 27, 1997                by  /s/William C. DeRusha
                                          William C. DeRusha
                                          Chairman of the Board
                                          and Chief Executive Officer

    Pursuant to the  requirements  of the Securities  Exchange Act of 1934, this
report  has  been  signed  below  by the  following  persons  on  behalf  of the
registrant and in the capacities and on the dates indicated.


       Date:  May 27, 1997                /s/William C. DeRusha
                                          William C. DeRusha
                                          Chairman of the Board
                                          Principal Executive Officer
                                          Director


       Date:  May 27, 1997                /s/Joseph R. Jenkins
                                          Joseph R. Jenkins
                                          Executive Vice President
                                          Principal Financial Officer


       Date:  May 27, 1997                /s/William J. Dieter
                                          William J. Dieter
                                          Senior Vice President,
                                          Accounting and Principal
                                          Accounting Officer


       Date:  May 27, 1997                /s/Alexander Alexander
                                          Alexander Alexander, Director


       Date:  May 27, 1997                /s/Robert L. Burrus, Jr.
                                          Robert L. Burrus, Jr., Director



(page 47)
       Date:  May 27, 1997             /s/Beverley E. Dalton
                                       Beverley E. Dalton, Director


       Date:  May __, 1997             ___________________
                                       Charles A. Davis, Director


       Date:  May 27, 1997             /s/Benjamin F. Edwards, III
                                       Benjamin F. Edwards, III, Director


       Date:  May __, 1997             __________________
                                       Alan G. Fleischer, Director


       Date:  May 27, 1997             /s/Nathaniel Krumbein
                                       Nathaniel Krumbein, Director


       Date:  May 27, 1997             /s/Hyman Meyers
                                       Hyman Meyers, Director


       Date:  May 27, 1997             /s/S. Sidney Meyers
                                       S. Sidney Meyers, Director


       Date:  May 27, 1997             /s/Troy A. Peery, Jr.
                                       Troy A. Peery, Jr., Director


       Date:  May 27, 1997             /s/Lawrence N. Smith
                                       Lawrence N. Smith, Director


       Date:  May 27, 1997             /s/Eugene P. Trani
                                       Eugene P. Trani, Director

(page 48)
                     HEILIG-MEYERS COMPANY AND SUBSIDIARIES

                 SCHEDULE II - VALUATION AND QUALIFYING ACCOUNTS
                             (Amounts in thousands)



Column A     Column B      Column C                 Column D          Column E

                                         Write-off
            Balance at Charged  Charged   and       Purchased  Sold     Balance
            Beginning  To Costs To Other Repossession Accounts Accounts at Close
Description of Period &Expenses Accounts Losses Receivable Receivable of Period

Allowance for
 Doubtful Accounts:

Year Ended
 February 28,
 1997        $54,714   $80,908 $1,330(A) $70,438  $6,912(C)  $33,940  $41,120

                              $15,458(B)
Year Ended
 February 29,
 1996        $46,678   $65,379 $1,134(A) $57,231  $8,917(C)      $--  $54,714

                               $7,671(B)

Year Ended
 February 28,
 1995        $28,497   $45,419 $  806(A) $45,735  $7,595(C)      $--  $46,678
                              $25,286(B)


(A)  Represents  recoveries  on accounts  previously  written off. (B) Allowance
applicable  to  purchased  accounts  receivable.  (C)  Deductions  from  reserve
applicable to purchased accounts receivable, as
    follows:


                                            1997         1996          1995


Write-offs of Uncollectible Accounts        $6,912       $8,917        $7,595


(page 49)
                                Index to Exhibits

3.        Articles of Incorporation and Bylaws.

          a.       Registrant's Restated Articles of Incorporation filed as
                   Exhibit 3(a) to Registrant's Annual Report on Form 10-K for
                   the fiscal year ended February 28, 1990 (No. 1-8484) are
                   incorporated herein by this reference.

          b.       Articles of Amendment to Registrant's Restated Articles of
                   Incorporation filed as Exhibit 4 to Registrant's Form 8
                   (Amendment No. 5 to Form 8-A filed April 26, 1983) filed
                   August 6, 1992 (No. 1-8484) are incorporated herein by this
                   reference.

          c.       Articles of Amendment to Registrant's Restated Articles of
                   Incorporation filed as Exhibit 3(c) to Registrant's Annual
                   Report on Form 10-K for the fiscal year ended February 28,
                   1993 (No. 1-8484) are incorporated herein by this reference.

          d.       Articles of Amendment to Registrant's Restated Articles of
                   Incorporation, filed as Exhibit 3(d) to Registrant's Annual
                   Report on Form 10-K for the fiscal year ended February 28,
                   1995 (No. 1-8484), are incorporated herein by this reference.

          e.       Registrant's Amended Bylaws.

4.        Instruments defining the rights of security holders, including
          indentures.

          a.       Indenture  dated as of  August  1,  1996,  among  Registrant,
                   MacSaver Financial Services,  Inc.  ("MacSaver")  and
                   First Union National Bank of Virginia, as Trustee, filed with
                   the  Commission as Exhibit 4(a) to  Registrant's  Current
                   Report on Form 8-K dated September 11, 1996 (No. 1-8484),  is
                   incorporated herein by this reference.

          b.       Officer's  Certificate dated August 9, 1996,  relating to the
                   public  offering  by  MacSaver  of  $200  million   aggregate
                   principal amount of 7/8% Notes due August 1, 2003, guaranteed
                   as to payment of principal and interest by Registrant,  filed
                   with  the  Commission  as  Exhibit  4(b) to  Registrant's
                   Current   Report  on  Form  8-K  dated   September  11,  1996
                   (No.1-8484), is incorporated herein by this reference.

          c.       In addition to the foregoing, the long-term debt as shown on
                   the consolidated balance sheet of the Registrant at February
                   28, 1995 includes various obligations each of which is
                   evidenced by an instrument authorizing an amount that is less
                   than 10% of the total assets of the Registrant and its
                   subsidiaries on a consolidated basis.  The documents
                   evidencing these obligations are accordingly omitted pursuant
                   to Regulation S-K, Item 601(b)(4)(iii) and will be furnished
                   to the Commission upon request.

10.       Contracts

          a.       Three leases dated as of December 27, 1976 between Hyman
                   Meyers, Agent, and the Registrant, filed as Exhibit 10(a)(2)

(page 50)
                   and  Exhibit  10(a)(4)  - Exhibit  10(a)(5)  to  Registrant's
                   Annual Report on Form 10-K for the fiscal year ended February
                   28,  1989  (No.  1-8484),  are  incorporated  herein  by this
                   reference.

          b.       The following Agreements filed as Exhibits 10(b) through
                   10(f) to Registrant's Annual Report on Form 10-K for the
                   fiscal year ended February 28, 1991 (No. 1-8484) are
                   incorporated herein by this reference:

                   (1)       Lease dated as of January 1, 1980 between Hyman
                             Myers, Agent, and the Registrant.

                   (2)       Lease dated  November 1, 1970 between Hyman Meyers,
                             Agent,  and the Registrant as successor in interest
                             to Heilig-Meyers Company of Greenville, Inc.

                   (3)       Lease dated April 15, 1971 between Meyers-Thornton
                             Investment Co. and the Registrant as successor in
                             interest to Meyers-Thornton Corporation.

                   (4)       Lease dated June 28, 1971  between  Meyers-Thornton
                             Investment  Company and the Registrant as successor
                             in interest to Meyers-Thornton Corporation.

                   (5)       Lease dated December 1, 1972 between Meyers-
                             Thornton Investment Company and the Registrant.

          c.       The  following  Agreements  (originally  filed as exhibits to
                   Registrant's  Annual  Report on Form 10-K for the fiscal year
                   ended March 31, 1982) were  refiled as Exhibits  10(c)(1)-(3)
                   to  Registrant's  Annual  Report on Form 10-K for the  fiscal
                   year  ended   February   28,   1993  (No.   1-8484)  and  are
                   incorporated herein by reference:

                   (1)       Executive Employment and Deferred Compensation
                             Agreement made January 12, 1982 between Hyman
                             Meyers and the Registrant. *

                   (2)       Executive Employment and Deferred Compensation
                             Agreement made January 12, 1982 between S. Sidney
                             Meyers and the Registrant. *

                   (3)       Executive Employment and Deferred Compensation
                             Agreement made January 12, 1982 between Nathaniel
                             Krumbein and the Registrant. *

          d.       Employees'  Profit  Sharing   Retirement  Plan,  amended  and
                   restated,  effective  as of March 1,  1989  filed as  Exhibit
                   10(d) to  Registrant's  Annual  Report  on Form  10-K for the
                   fiscal  year  ended   February  28,  1993  (No.   1-8484)  is
                   incorporated herein by this reference.*

          e.       First  Amendment,  dated as of June 15, 1992,  to the Heilig-
                   Meyers Employees' Profit Sharing Retirement Plan, amended and
                   restated,  effective  as of March 1,  1989,  filed as Exhibit
                   10(e) to the Registrant's  Annual Report on Form 10-K for the
                   fiscal  year  ended   February  28,  1993  (No.   1-8484)  is
                   incorporated herein by this reference.*

          f.       Second Amendment, dated as of February 1, 1994, to the
                   Heilig-Meyers Employees' Profit Sharing Retirement Plan,
                   amended and restated, effective as of March 1, 1989. *

(page 51)
          g.       Third Amendment, dated as of May 1, 1995, to the Heilig-
                   Meyers Employees' Profit Sharing Retirement Plan, amended and
                   restated, effective as of March 1, 1989. *

          h.       Addendum to Lease and Contract dated February 26, 1973
                   amending Lease Contract dated April 15, 1971 between Meyers-
                   Thornton Investment Co. and the Company as successor in
                   interest to Meyers-Thornton Corporation (see Exhibit
                   10(c)(2)), filed as Exhibit 10(k) to Registrant's
                   Registration Statement on Form S-2 (No. 2-81775) is
                   incorporated herein by this reference.

          i.       The following Agreements filed as Exhibits 19(a) through
                   19(c) to Registrant's Quarterly Report on Form 10-Q for the
                   quarter ended June 30, 1984 (No. 1-8484) are incorporated
                   herein by this reference:

                   (1)       Agreement made as of May 4, 1984 to amend Executive
                             Employment and Deferred Compensation Agreement
                             between Hyman Meyers and Registrant.*

                   (2)       Agreement made as of May 4, 1984 to amend Executive
                             Employment and Deferred Compensation Agreement
                             between S. Sidney Meyers and Registrant.*


                   (3)       Agreement made as of May 4, 1984 to amend Executive
                             Employment and Deferred Compensation Agreement
                             between Nathaniel Krumbein and Registrant.*

          j.       Agreement  made as of September  15, 1989 to amend  Executive
                   Employment and Deferred Compensation  Agreement between Hyman
                   Meyers  and   Registrant   filed  as  Exhibit  10(i)  to  the
                   Registrant's  Annual  Report on Form 10-K for the fiscal year
                   ended February 28, 1990 (No.  1-8484) is incorporated  herein
                   by this reference.*

          k.       Agreement  made as of September  15, 1989 to amend  Executive
                   Employment  and Deferred  Compensation  Agreement  between S.
                   Sidney  Meyers and  Registrant  filed as Exhibit 10(j) to the
                   Registrant's  Annual  Report on Form 10-K for the fiscal year
                   ended February 28, 1990 (No.  1-8484) is incorporated  herein
                   by this reference.*

          l.       Agreement  made as of September  15, 1989 to amend  Executive
                   Employment  and  Deferred   Compensation   Agreement  between
                   Nathaniel  Krumbein and Registrant  filed as Exhibit 10(k) to
                   the  Registrant's  Annual  Report on Form 10-K for the fiscal
                   year ended  February  28,  1990 (No.  1-8484)is  incorporated
                   herein by this reference.*

          m.       Deferred Compensation Agreement between Robert L. Burrus, Jr.
                   and the Registrant filed as Exhibit 10(o) to the Registrant's
                   Annual Report on Form 10-K for the fiscal year ended February
                   28, 1987 (No. 1-8484) is incorporated herein by this
                   reference.*

          n.       Amendment dated September 15, 1989 to the Deferred
                   Compensation Agreement between Robert L. Burrus, Jr. and the
                   Registrant filed as Exhibit 10(m) to Registrant's Annual
                   Report on Form 10-K for the fiscal year ended February 28,
                   1990 (No. 1-8484) is incorporated herein by this reference.*

          o.       Deferred Compensation Agreement between Lawrence N. Smith and

(page 52)
                   the Registrant filed as Exhibit 10(p) to the Registrant's
                   Annual Report on Form 10-K for the fiscal year ended February
                   28, 1987 (No. 1-8484) is incorporated herein by this
                   reference.*

          p.       Amendment dated September 15, 1989 to Deferred Compensation
                   Agreement between Lawrence N. Smith and the Registrant filed
                   as Exhibit 10(o) to Registrant's Annual Report on Form 10-K
                   for the fiscal year ended February 28, 1990 (No. 1-8484) is
                   incorporated herein by this reference.*

          q.       Deferred Compensation Agreement between George A. Thornton,
                   III and the Registrant filed as Exhibit 10(q) to the
                   Registrant's Annual Report on Form 10-K for the fiscal year
                   ended February 28, 1987 (No. 1-8484) is incorporated herein
                   by this reference.*

          r.       Amendment dated September 15, 1989 to Deferred Compensation
                   Agreement between George A. Thornton, III and the Registrant
                   filed as Exhibit 10(q) to Registrant's Annual Report on Form
                   10-K for the fiscal year ended February 28, 1990 (No. 1-8484)
                   is incorporated herein by this reference.*

          s.       Employees Supplemental Profit-Sharing and Retirement Savings
                   Plan, adopted effective as of March 1, 1991, amended and
                   restated effective as of March 1, 1994. *

          t.       Registrant's 1983 Stock Option Plan, as amended, filed as
                   Exhibit C to Registrant's Proxy Statement dated May 9, 1988
                   (No. 1-8484) for its Annual Meeting of Stockholders held on
                   June 22, 1988 is incorporated herein by this reference.*

          u.       Amendments to registrant's 1983 Stock Option Plan, as
                   amended, filed as Exhibit 10(t) to Registrant's Annual Report
                   on Form 10-K for the fiscal year ended February 28, 1990 (No.
                   1-8484) is incorporated herein by this reference.*

          v.       Registrant's 1990 Stock Option Plan, as amended, filed as
                   Exhibit 10(t) to Registrant's Annual Report on Form 10-K for
                   the fiscal year ended February 28, 1993 (No. 1-8484) is
                   incorporated herein by this reference.*

          w.       Registrant's 1994 Stock Option Plan, as amended, filed as
                   Exhibit A to Registrant's Proxy Statement dated May 3, 1994
                   (No. 1-8484) for its Annual Meeting of Stockholders held on
                   June 15, 1994 is incorporated herein by this reference.*

          x.       Registrant's Executive Severance Plan effective as of
                   September 15, 1989 filed as Exhibit 10(v) to Registrant's
                   Annual Report on Form 10-K for the fiscal year ended February
                   28, 1990 (No. 1-8484) is incorporated herein by this
                   reference.*

          y.       Form of Executive Supplemental Retirement Agreement between
                   the Registrant and each of William C. DeRusha and Troy A.
                   Peery, Jr. dated January 1, 1996. *

          z.       Form of Executive Supplemental Retirement Agreement between
                   the Registrant and each of James F. Cerza, Jr., Joseph R.
                   Jenkins and James R. Riddle dated January 1, 1996. *

          aa.      Form of Executive Supplemental Retirement Agreement between
                   the Registrant and William J. Dieter dated January 1, 1996. *

(page 53)
          bb.      Employment Agreement made as of November 1, 1996
                   between William C. DeRusha and the Registrant. *

          cc.      Employment Agreement made as of November 1, 1996
                   between Troy A. Peery, Jr. and the Registrant. *

          dd.      The following Agreements filed as Exhibits 10 (ii) through 10
                   (kk) to the  Registrant's  Annual  Report  on Form  10-K  for
                   fiscal  year  ended  February  28,  1991  (No.   1-8484)  are
                   incorporated herein by this reference:

                   (1)       Employment Agreement dated April 10, 1991 between
                             Joseph R. Jenkins and the Registrant.*

                   (2)       Employment Agreement dated April 10, 1991 between
                             James C. Cerza, Jr. and the Registrant.*

                   (3)       Employment Agreement dated April 10, 1991 between
                             James R. Riddle and the Registrant.*

          ee.      Carve Out Life Insurance Plan filed as Exhibit 10(ff) to the
                   Registrant's Annual Report on Form 10-K for the fiscal year
                   ended February 28, 1993 (No. 1-8484) is incorporated herein
                   by this reference.*

          ff.      Amendment, dated as of August 18, 1993, to the Heilig-
                   Meyers Company Severance Plan filed as exhibit 10(hh) to the
                   Registrant's Annual Report on Form 10-K for the fiscal year
                   ended February 28, 1994 (No. 1-8484) is incorporated herein
                   by this reference.*

          gg.      1988 Deferred Compensation Agreement for Outside Directors
                   between George A. Thornton, III and the Registrant filed as
                   exhibit 10(ii) to the Registrant's Annual Report on Form 10-K
                   for the fiscal year ended February 28, 1994 (No. 1-8484) is
                   incorporated herein by this reference.*

          hh.      Amendment,  dated as of April 18,  1994,  to the 1986 Heilig-
                   Meyers Company  Deferred  Compensation  Agreement for Outside
                   Director  between George A. Thornton,  III and the Registrant
                   filed as exhibit 10(jj) to the Registrant's  Annual Report on
                   Form 10-K for the fiscal year ended February 28, 1994 (No. 1-
                   8484) is incorporated herein by this reference.*

          ii.      Amendment,  dated as of April 18,  1994,  to the 1990  Heilig
                   Meyers Company  Deferred  Compensation  Agreement for Outside
                   Director  between George A. Thornton,  III and the Registrant
                   filed as exhibit 10(kk) to the Registrant's  Annual Report on
                   Form 10-K for the fiscal year ended February 28, 1994 (No. 1-
                   8484) is incorporated herein by this reference.*

          jj.      Letter Agreement, dated August 26, 1993, amending employment
                   agreement between Joseph R. Jenkins and the Registrant filed
                   as exhibit 10(ll) to the Registrant's Annual Report on Form
                   10-K for the fiscal year ended February 28, 1994 (No. 1-8484)
                   is incorporated herein by this reference.*

          kk.      Letter Agreement, dated August 26, 1993, amending employment
                   agreement between James R. Riddle and the Registrant filed as
                   exhibit 10(mm) to the Registrant's Annual Report on Form 10-K
                   for the fiscal year ended February 28, 1994 (No. 1-8484) is
                   incorporated herein by this reference.*

          ll.      Letter Agreement, dated August 26, 1993, amending employment

(page 54)
                   agreement between James F. Cerza and the Registrant filed as
                   exhibit 10(nn) to the Registrant's Annual Report on Form 10-K
                   for the fiscal year ended February 28, 1994 (No. 1-8484) is
                   incorporated herein by this reference.*

          mm.      $400,000,000 Credit Agreement dated July 18, 1995 among
                   MacSaver Financial Services, Inc., as Borrower; the
                   Registrant, as Guarantor; and Wachovia Bank of Georgia, N.A.,
                   as Administrative Agent, as amended by the First Amendment
                   and Restatement of Credit Agreement dated May 14, 1996 filed
                   as exhibit 10 (pp) to the Registrant's Annual Report on Form
                   10-K for the fiscal year ended February 29, 1996 (No. 1-8484)
                   is incorporated herein by this reference.

          nn.      Rhodes, Inc. Employees' Savings Plan, filed with the
                   Commission as Exhibit 10.6 to Rhodes, Inc.'s Annual
                   Report on Form 10-K for the year ended February 28, 1986 (No.
                   0-08966) is incorporated herein by this reference.*

      oo.          Policy issued by Life Insurance Company of North America,
                   dated March 1, 1989 covering the Rhodes, Inc. Employee
                   Disability Plan, filed with the Commission as Exhibit 10.38
                   to Rhodes, Inc.'s Annual Report on Form 10-K for the year
                   ended February 28, 1991 (No. 0-08966) is incorporated herein
                   by this reference.*

      pp.          Form of Compensation (change in control) Agreement between
                   Irwin L. Lowenstein and Rhodes, Inc., filed with the
                   Commission as Exhibit 10.7 to Rhodes, Inc.'s Annual
                   Report on Form 10-K for the year ended February 28, 1995 (No.
                   1-09308) is incorporated herein by this reference.*

      qq.          Amended and Restated Merchant Agreement by and between
                   Beneficial National Bank USA, HMY RoomStore, Inc. and Rhodes,
                   Inc., dated as of May 9, 1997.

      rr.          Compensation Agreement entered into between Rhodes, Inc. and
                   Joel T. Lanham, filed with the Commission as Exhibit 10.10 to
                   Rhodes, Inc.'s. Annual Report on Form 10-K for the year
                   ended February 29, 1996 (No. 1-09308) is incorporated herein
                   by this reference.*

      ss.          Compensation Agreement entered into between Rhodes, Inc. and
                   Joel H. Dugan, filed with the Commission as Exhibit 10.11 to
                   Rhodes, Inc.'s Annual Report on Form 10-K for the year
                   ended February 29, 1996 (No. 1-09308) is incorporated herein
                   by this reference.*

(page 55)
11.                Computation of per share earnings for the fiscal years ended
                   February 28, (29), 1997, 1996 and 1995.


21.                Subsidiaries of Registrant.


23.                Consents of experts and counsel.

                   a.      Consent of Deloitte & Touche LLP to incorporation by
                           reference of Accountants' Reports into Registrant's
                           Registration Statements on Form S-8.

27.                Financial Data Schedule


*                  Management contract or compensatory plan or arrangement of
                   the Company required to be filed as an exhibit.


(page 56)


                                                                    EXHIBIT 3.e.



                                     BY-LAWS

                                       OF

                              HEILIG-MEYERS COMPANY

                               ARTICLE 1 - OFFICES


          A. The principal  office of the  Corporation  shall be at 2235 Staples
Mill Road,  Richmond,  Virginia.  The  Corporation may also have offices at such
other places, within or without the State of Virginia, as the Board of Directors
may, from time to time, appoint, or the business of the Corporation may require.
          B. The  registered  office  of the  Corporation  shall be its  initial
registered  office as shown in the  Articles of  Incorporation  or at such other
place in Virginia as the Board of Directors shall,  from time to time,  appoint,
and may, but need not, be at the principal office of the Corporation.

                     ARTICLE II - STOCK AND OTHER SECURITIES

          A.  Certificates  of Stock shall be in such form as is required by law
and approved by the Board of Directors.  Each stockholder shall be entitled to a
certificate  signed  by either  the  Chairman  of the Board and Chief  Executive
Officer  or a Vice  President,  and by  either  the  Treasurer  or an  Assistant
Treasurer  or the  Secretary  or an  Assistant  Secretary  or any other  officer
authorized by resolution of the Board of Directors.  Each  certificate  may (but
need not) be sealed with the seal of the Corporation or a facsimile thereof.
          B. The signatures of the officers upon a stock certificate, bond, note
or  debenture  issued  by  the  Corporation  may be  facsimiles  if  such  stock
certificate is  countersigned  by a transfer agent or registered by a registrar,
other than the Corporation itself or an employees of the Corporation, or if such
bond,  note or debenture is  countersigned  or  otherwise  authenticated  by the
signature  of a trustee.  If any  officer  who has  signed,  or whose  facsimile
signature has been placed upon, a stock  certificate,  bond,  note or debenture,
shall be  ceased to be such  officer  before  such  certificate,  bond,  note or
debenture is issued, or may be issued by the Corporation with the same effect as
if he were such officer at the date of its issue.
          C. Only  stockholders  of record  on the stock  transfer  books of the
Corporation shall be entitled to be treated by the Corporation as the holders of
the stock standing in their respective  names, and except to the extent, if any,
required  by law,  the  Corporation  shall not be  obligated  to  recognize  any
equitable  or other claim to, or interest in, any share on the part of any other
person, whether or not it shall have express or other notice thereof.
          D.  Transfers of stock shall be made on the stock  transfer books only
upon surrender of the certificate therefor, endorsed or accompanied by a written
assignment   signed  by  the  holder  of  record  or  by  his  duly   authorized
attorney-in-fact. The Board of Directors may, from time to time, make reasonable
regulations governing transfers of stock and other securities. No share shall be
transferred,  unless  otherwise  required by law, if such transfer would violate
the terms of any  written  agreement  to which the  Corporation,  and either the
transferor or transferee, is a party.
          E.       In case of the loss, mutilation or destruction of a stock
certificate, bond, note or debenture, a duplicate may be issued upon such
terms, and bearing such legend, if any, as the Board of Directors may
lawfully prescribe.
(page 57)


                       ARTICLE III - STOCKHOLDERS' MEETING

          A. Meetings of the stockholders  shall be held at the principal office
of the  Corporation,  or at such other  place,  within or  without  the State of
Virginia,  as the Board of Directors may  designate  from time to time. At least
ten (10) days before each meeting, a complete list of the stockholders  entitled
to vote at such meeting, or any adjournment thereof, with the address and number
of shares held by each, shall be prepared, kept on file subject to inspection by
any stockholder  during regular  business hours, at the principal  office of the
Corporation  or its  registered  office or the office of its  transfer  agent or
registrar.
          B. The annual meeting of the stockholders  shall be held on the second
Wednesday of July of each year (and if such day is a legal holiday,  on the next
business  day) or such other date as may be set by the Board of  Directors,  for
the purpose of electing  Directors and  transacting  such other  business as may
properly come before the meeting.
          C.       Special meetings of the stockholders may be called by the
Chairman of the Board and Chief Executive Officer, the President, the
Secretary or the Board of Directors.
          D. Written notice stating the place, day and hour of the meeting, and,
in the  case  of a  special  meeting  (or  required  by law or the  Articles  of
Incorporation  or these By-Laws),  the purpose or purposes for which the meeting
was called, shall be given to each stockholder entitled to vote at such meeting.
Such notice shall be given either  personally or by mail, by or at the direction
of the  officer or other  person or persons  calling  the  meeting not more than
fifty  (50)  days nor less  than ten (10) days  before  the date of the  meeting
(except  that such  notice  shall be given not less than  twenty-five  (25) days
before a  meeting  called to act on a plan of  merger  of  consolidation,  or on
proposal to amend the Articles of Incorporation or to reduce stated capital,  or
to sell,,  lease,  exchange,  mortgage or pledge for a consideration  other than
money,  all or substantially  all the property or assets of the Corporation,  if
not in the usual and regular  course of its  business  and such notice  shall be
accompanied by a copy of any proposed amendment or plan of reduction,  merger or
consolidation).  Notice to a stockholder shall be deemed given when deposited in
the United States mail,  with postage  prepaid,  addressed to the stockholder at
his address as it appears on the stock transfer books of the Corporation.
          Any  stockholder  who  attends a  meeting  shall be deemed to have had
timely and proper  notice of the  meeting,  unless the  attends  for the express
purpose of objecting to the  transaction of any business  because the meeting is
not lawfully called or convened.
          E. Notice of any meeting may be waived, and any action may be taken by
the  stockholders  without a meeting if a consent in writing,  setting forth the
action to be taken,  shall be signed by all the  stockholders  entitled  to vote
thereon,  in  accordance  with "  13.1-27  and  13.1-28  of the  Virginia  Stock
Corporation Act.
          F. The  stock  transfer  books  may be closed by order of the Board of
Directors  for not more than  fifty  (50) days for the  purpose  of  determining
stockholders  entitled  to  notice  of,  or to  vote  at,  any  meeting  of  the
stockholders or any  adjournment  thereof (or entitled to receive payment of any
dividend,  or in order to make a  determination  of  stockholders  for any other
purpose).  In lieu of closing  such  books,  the Board of  Directors  may fix in
advance,  as the record  date for any such  determination,  a date not more than
fifty (50) days  before  the date on which  such  meeting is to be held (or such
payment is to be made, or other action  requiring  such  determination  is to be
taken).  If the books are not thus  closed or the record date is not thus fixed,
then the date on

(page 58)
which the  notice of the  meeting  was  mailed  (or on which  such  dividend  is
declared or such other action  approved by the Board of Directors)  shall be the
record date.
          G. The  Chairman  of the  Board  and Chief  Executive  Officer  or the
President  shall  preside as  Chairman  over the  meetings of  stockholders.  If
neither the Chairman of the Board and Chief Executive  Officer nor the President
is present,  the  meeting  shall elect a  chairman.  The  Secretary,  or, in his
absence, an Assistant  Secretary,  shall act as Secretary of such meeting. If no
such  officer is  present,  the  chairman  shall  appoint the  Secretary  of the
meeting.
          H.  Two  inspectors  of  election  may be  appointed  by the  Board of
Directors  before each meeting of the  stockholders;  and if no such appointment
has been made,  or if any inspector  thus  appointed  shall not be present,  the
Chairman may, and if requested by stockholders holding in the aggregate at least
one-fifth (1/5) of the stock entitled to vote at the meeting shall, appoint such
an inspector  or  inspectors  to determine  the  qualifications  of voters,  the
validity  of proxies and the number of shares  represented  at the  meeting,  to
supervise voting, and to ascertain the results thereof.
          I. A  stockholder  may vote  either in person or by proxy  executed in
writing by the stockholder or by his duly authorized attorney-in-fact.  No proxy
shall be valid after eleven (11) months from its date unless otherwise  provided
in the proxy.  A proxy may be revoked at any time  before the shares to which it
relates are voted by written  notice,  which may be in the form of a  substitute
proxy to the secretary of the meeting.  A proxy apparently  executed in the name
of a partnership or other Corporation,  or by one of several fiduciaries,  shall
be presumed to be valid until challenged,  and the burden of proving  invalidity
shall rest upon the challenger.
          J.  The  procedure  at  each  meeting  of the  stockholders  shall  be
determined  by the Chairman of the meeting,  and (subject to paragraph H of this
Article III) the vote on all questions before any meeting shall be taken in such
manner as the  Chairman  prescribes.  However,  upon the demand of  stockholders
holding in the aggregate at least  one-fifth (1/5) of the stock entitled to vote
on any questions, such vote shall be by ballot.
          K. A quorum at any meeting of stockholders  shall be a majority of the
shares entitled to vote, represented in person or by proxy. The affirmative vote
of a majority  of such  quorum  shall be the act of the  stockholders,  unless a
greater vote is required by the Virginia Stock  Corporation  Act or the Articles
of  Incorporation  (except that in elections of directors,  those  receiving the
greatest  number  of  votes  shall be  elected  even  though  less  than  such a
majority).  Less than a quorum  may,  by the vote of a  majority  of the  shares
present  and  entitled  to vote,  adjourn the meeting to a fixed time and place,
without  further  notice;  and if a quorum shall then be present in person or by
proxy,  any business may be  transacted  which might have been  transacted  if a
quorum had been present at the meeting as originally called.
          L.       All committees of stockholders created at any meeting of the
stockholders shall be appointed by the Chairman of the meeting unless
otherwise directed by the meeting.

ARTICLE IV - BOARD OF DIRECTORS

          A. The Board of Directors shall consist of thirteen (13) persons, none
of whom need be  residents  of  Virginia  or  stockholders  of the  Corporation.
Nominations  for the  election of  directors  may be made by the  Directors or a
nominating  committee  appointed by the Board of Directors or by any stockholder
entitled to vote in the election of directors. A stockholder entitled to vote in
the election of directors

(page 59)
may  nominate  one or more  persons  for  election as a director at an annual or
special  meeting of  stockholders  only if written notice of such  stockholder's
intent to make such  nomination has been given,  either by personal  delivery to
the  Secretary  of the  Corporation  not later than the close of business on the
tenth day  following the date on which notice of such meeting is first mailed to
stockholders or by Untied States mail, postage prepaid,  to the Secretary of the
Corporation  postmarked not later than the tenth day following the date on which
notice of such meeting is first mailed to stockholders.  Each notice required by
this section shall set forth:  (1) the name and address of the  stockholder  who
intends to make the nomination;  (2) the name, address, and principal occupation
of each proposed nominee;  (3) a representation that the stockholder is entitled
to vote at such  meeting  and  intends  to  appear  in person or by proxy at the
meeting to nominate the person or persons  specified in the notice;  and (4) the
consent of each proposed nominee to serve as a director of the Corporation if so
elected. The Chairman of the meeting may refuse to acknowledge the nomination of
any person not made in compliance with the foregoing procedure.
          B.  Regular  meetings of the Board of  Directors  may be held  without
notice at such time and place as the Board of Directors may designate  from time
to time (and, in the absence of such designation, at the principal office of the
Corporation).  A regular meeting shall be held as soon as practicable after each
annual  meeting of the  stockholders  for the purpose of electing  officers  and
transacting such other business as may properly come before the meeting.
          C.       Special meetings of the Board of Directors may be called at
any time by the Chairman of the Board and Chief Executive Officer or by
any director.
          D. Notice of the time and place of each special meeting shall be given
to each director either by mail, telegraph,  or written communication  delivered
to the address of such director as it appears in the records of the Corporation,
at least twenty-four (24) hours before such meeting.  Neither the business to be
transacted at, nor the purpose of, any meeting of the Board of Directors need be
specified in the notice or any waiver of notice of such meeting.
                   A director who attends a meeting  shall be deemed to have had
timely and proper notice  thereof,  unless he attends for the express purpose of
objecting to the transaction of any business because the meeting is not lawfully
called or convened.
          E. Notice of any meeting may be waived, and any action may be taken by
the Board of  Directors  (or by any  committee  thereof)  without a meeting if a
consent in writing,  setting forth the action taken,  shall be signed by all the
directors (or members of the committee,  as the case may be), in accordance with
"13.1-41 and 13.1-41.1 of the Virginia Stock Corporation Act.
          F.  Each  director  shall be  elected  to hold  office  until the next
succeeding annual meeting,  and shall hold office until his successor shall have
been elected and qualifies,  or until such earlier time as he shall resign,  die
or be removed.  No decrease in the number of  directors  by  amendment  to these
By-Laws shall change the term of any incumbent director.
          G.       Any director may be removed, with or without cause, by a vote
of the holders of a majority of the number of shares entitled to vote at
an election of directors.
          H. Any  vacancy  in the  Board of  Directors  (including  any  vacancy
resulting  from an increase of not more than thirty  percent (30%) of the number
of directors last elected by the  shareholders) may be filled by the affirmative
vote of a majority of the remaining  directors,  even though less than a quorum,
unless filled by the stockholders.
          I.       A quorum at a meeting of the Board of Directors shall be a

(page 60)
majority  of the  number of  directors  fixed by these  By-Laws.  The act of the
majority  of the  directors  present  at a meeting  at which a quorum is present
shall be the act of the Board of Directors.
          J. An  Executive  Committee  consisting  of at  least  two (2) or more
directors may be designated by a resolution  adopted by a majority of the number
of directors fixed by these By-Laws.  To the extent provided in such resolution,
such Executive Committee shall have and may exercise all of the authority of the
Board  of  Directors   except  to  approve  an  amendment  to  the  Articles  of
Incorporation or a plan of merger or consolidation.
                   Other committees with limited  authority may be designated by
resolution  adopted by a majority of the directors present at a meeting at which
a quorum is present.
                   Regular  meetings of any committee may be held without notice
at such time and place as shall be fixed by a majority of the committee. Special
meetings of any  committee  may be called at the request of the  Chairman of the
Board and Chief Executive Officer or any member of the committee. Notice of such
special meetings shall be given by the Chairman of the Board and Chief Executive
Officer or any member of any such committee,  and shall be deemed duly given, or
may be  waived,  or  action  may be taken  without a  meeting,  as  provided  in
paragraphs  D and E of this Article IV. A majority of any such  committee  shall
constitute a quorum,  and the act of a majority of those  present at any meeting
at which a quorum is present shall be the act of the committee, unless otherwise
provided by the Board of Directors.

                   ARTICLE V - OFFICERS, AGENTS AND EMPLOYEES

          A. The  officers of the  Corporation  shall be a Chairman of the Board
and Chief Executive Officer, a President, a Secretary, and a Treasurer,  each of
whom shall be elected by the Board of  Directors  at the regular  meeting of the
Board of Directors to be held as soon as  practicable  after each annual meeting
of the stockholders,  and any officer may be elected at any meeting of the Board
of Directors. Any officer may hold more than one office and he may, but need not
be a director,  except that the same person may not be Chairman of the Board and
Chief Executive  Officer and Secretary,  and the Chairman of the Board and Chief
Executive  Officer  shall be a  director.  The  Board may elect one or more Vice
Presidents  and any  other  officers  and  assistant  officers  and may fill any
vacancies.  The officers  shall have such  authority  and perform such duties as
generally  pertain to their  offices  and as may  lawfully  be provided by these
By-Laws or by resolution of the Board of Directors not  inconsistent  with these
By-Laws.
          B. The Chairman of the Board and Chief  Executive  Officer  shall have
general supervision over, responsibility for, and control of the other officers,
agents,  and  employees  of the  Corporation  and shall  preside as  Chairman at
meetings of the  stockholders  and the directors.  The Chairman of the Board and
Chief Executive  Officer shall also perform such duties and shall also have such
authority as may  lawfully be required of or conferred  upon him by the Board of
Directors.
          C. The President and each Vice President shall perform such duties and
shall have such  authority as may be lawfully  required of or conferred upon him
by the  Chairman  of the  Board  and  Chief  Executive  Officer  or the Board of
Directors.  The  President  shall,  during  the  absence,  disqualification,  or
incapacity of the Chairman of the Board and Chief  Executive  Officer,  exercise
all the  functions  and perform all the duties of the  Chairman of the Board and
Chief Executive Officer.
          D.       The Secretary shall, as Secretary of the meeting, record all
proceedings at stockholders' meetings and directors' meetings, in books
kept for that purpose.  He shall maintain the record of stockholders of
the Corporation, giving the names and addresses of all stockholders and

(page 61)
the number, classes and series of the shares held by each; and, unless otherwise
prescribed  by the Board of  Directors,  he shall  maintain  the stock  transfer
books.
          E. The  Treasurer  shall have custody of all moneys and  securities of
the Corporation.  He shall deposit the same in the name and to the credit of the
Corporation in such depositories as may be designated by the Board of Directors,
disburse the funds of the  Corporation  as may be required,  and cause books and
records of account to be kept in accordance with generally  accepted  accounting
practices and principles.
          F. During the absence, disqualification,  or incapacity of any officer
of the  Corporation  other than the  Chairman  of the Board and Chief  Executive
Officer,  the Chairman of the Board and Chief  Executive  Officer may be written
order,  or the Board of Directors may by resolution,  delegate the power of each
such officer to any other officer or employee of the Corporation.
          G.  Each  officer  shall be  elected  to hold  office  until  the next
succeeding  regular  meeting  of the  Board of  Directors  to be held as soon as
practicable after each annual meeting of the stockholders, or for such longer or
shorter term as the Board of Directors may lawfully  specify;  and he shall hold
office until his successor shall have been elected and qualified,  or until such
earlier time as he shall resign, die or be removed.
          H. Any  officer  may be removed,  with or without  cause,  at any time
whenever the Board of Directors in its absolute  discretion  shall consider that
the best interests of the Corporation  would be served  thereby.  Any officer or
agent appointed  otherwise than by the Board of Directors may be removed with or
without  cause at any time by any officer  having  authority  to appoint such an
officer or agent, except as may be otherwise provided in these By-Laws, whenever
such officer in his absolute  discretion  shall consider that the best interests
of the  Corporation  will be served  thereby.  Any such removal shall be without
prejudice to the recovery of damages for breach of the contract rights,  if any,
of the person removed.  Election or appointment of an officer or agent shall not
of itself create contract rights.
          I. Checks,  drafts, notes and orders for the payment of money shall be
signed by such  officer or officers or such other person or persons as the Board
of Directors  may, from time to time,  authorize,  and any  endorsement  of such
paper in the ordinary  course of business shall be similarly  made,  except that
any officer or assistant  officer of the Corporation may endorse checks,  drafts
or notes  for  collection  or  deposit  to the  credit of the  Corporation.  The
signature of any such officer or other person may be a facsimile when authorized
by the Board of Directors.
          J. Unless otherwise  provided by resolution of the Board of Directors,
the Chairman of the Board and Chief  Executive  Officer may,  from time to time,
himself or by such proxies,  attorneys, or agents of the Corporation as he shall
designate in the name and on behalf of the Corporation,  cast the votes to which
the  Corporation  may be entitled as a  stockholder  or  otherwise  in any other
Corporation,  at  meetings,  or  consent  in  writing  to any action by any such
Corporation. He may instruct the person or persons so appointed as to the manner
of casting  such votes or giving  such  consent,  and may execute or cause to be
executed  on  behalf  of the  Corporation  and  under  its  corporate  seal,  or
otherwise,  such written proxies consents,  waivers,  or other instruments as he
may deem necessary or desirable in the premises.

                               ARTICLE VI - SEAL

          The seal of the  Corporation  shall be a  flat-face  circular  die, of
which there may any number of counterparts or facsimiles, in such form as

(page 62)
the Board of Directors shall,  from time to time, adopt as the corporate seal of
the Corporation.

                            ARTICLE VII - AMENDMENTS

          These By-Laws may be repealed or changed, and new By-Laws made, by the
stockholders  entitled to vote at any annual or special meeting, or by the Board
of Directors at any regular or special  meeting.  By-Laws made by the  directors
may be  repealed  or  changed  by  the  stockholders;  and  ByLaws  made  by the
stockholders may be repealed or changed by the directors,  except as, and to the
extent that,  the  stockholders  prescribe  that the By-Laws,  or any  specified
By-Law, shall not be altered, amended or repealed by the directors.


(page 63)
                                                                   Exhibit 10.f.
                                SECOND AMENDMENT

                                     TO THE

                     HEILIG-MEYERS EMPLOYEES' PROFIT-SHARING

                                       AND

                             RETIREMENT SAVINGS PLAN



SECOND AMENDMENT,  dated as of February 1, 1994, to the Heilig-Meyers Employees'
Profit-Sharing  and  Retirement  Savings  Plan  by  Heilig-Meyers  Company  (the
"Company").  The Company maintains the Heilig-Meyers  Employees'  Profit-Sharing
and  Retirement  Savings Plan, as amended and restated  effective as of March 1,
1989 (the  "Plan").  The Company now wishes to amend the Plan to change its plan
year and to make certain  other  changes  required  under  applicable  law. NOW,
THEREFORE,  the Plan is  amended  as  follows:  I.  Section  1.8 is  amended  by
inserting the following new subsection  (d) and by relettering  the remainder of
the section accordingly: (d) Heilig-Meyers Company Associates, Inc.

II.  Section  1.10(b)  is  amended  by  inserting  the  following  new  sentence
immediately after the first sentence thereof: Effective for Plan Years beginning
on or after  March 1,  1994,  the dollar  amount  referred  to in the  preceding
sentence shall be $150,000, or an adjusted amount as determined pursuant to Code
Sections 401(a)(17) and 415(d).

III.     Effective as of March 1, 1994, Section 1.11 is amended in its
entirety as follows:
1.11  Consolidated Income Before Income Taxes:  The Company's estimated
consolidated income before taxes for the fiscal year that begins in the
Plan Year for which such calculation is performed.  Consolidated Income
Before Income Taxes shall be determined in whatever manner the Board, in
its discretion, deems appropriate.

IV.      Effective for plan years beginning on or after January 1, 1995,
Section 1.16 is amended as follows:
    1.16           Entry Dates:  Each January 1 and July 1.

V.       Section 1.28 is amended in its entirety to read as follows:
    1.28           Plan Year:  Effective as of January 1, 1995, the calendar

(page 64)
year.  The Plan Year from March 1, 1994 to  December  31,  1994 shall be a short
Plan Year.

VI.      Section 4.10 is deleted in its entirety.

VII.     Section 6.6(b) is amended by deleting all but the first sentence
thereof and by substituting the following in place of the deleted
language:
The  Participant's  consent  must be given in writing on a form  provided by the
Committee.  Such form, and a notice which explains the optional forms of benefit
available to the  Participant  under the Plan and his right to defer the receipt
of his benefits  under  subsection  (c), will be provided to the  Participant no
less than 30 days and no more than 90 days before the Annuity Starting Date. For
the purposes of this  subsection,  Annuity  Starting Date shall mean the date on
which the  distribution to the Participant is to commence.  Notwithstanding  the
foregoing, a distribution may commence less than 30 days after the date on which
the notice described above is given to the Participant, provided that:

(1) The Committee  clearly  informs the  Participant  that the Participant has a
right to a period of at least 30 days after receiving the notice to consider the
decision  of whether  or not to elect a  distribution  (and,  if  applicable,  a
particular distribution option), and

(2)  The Participant, after receiving the notice, affirmatively elects a
distribution.

VIII.              Section 6.6 is further amended by adding the following new
subsection (c) and subsection (d), and by relettering the remainder of
the section accordingly:
(c) If a Participant who becomes entitled to a distribution under subsection (b)
does not consent to the distribution,  the Participant's  vested Account balance
will be held in the Trust and will not be  distributed  until the earlier of (i)
the date the Participant  consents to the  distribution,  (ii) the Participant's
Normal Retirement Date, or (iii) the Participant's death.

(d) If a  Participant's  vested  Account  balance is $3,500 or less, the Account
will be distributed in a single sum payment without the Participant's consent.

IX.      Section VI is amended by adding the following new Section 6.12:
    6.12           Eligible Rollover Distributions:

(a) This  Section  applies to  distributions  made on or after  January 1, 1993.
Notwithstanding  any provision of the Plan to the contrary that would  otherwise
limit a distributee's  election under this Section,  a distributee may elect, at
the time and in the manner  prescribed by the Committee,  to have any portion of
an eligible rollover distribution paid

(page 65)
directly to an eligible retirement plan specified by the distributee in a
direct rollover.

(b)      Definitions.

         (i) Eligible rollover  distribution:  An eligible rollover distribution
is any  distribution  of all or any  portion of the balance to the credit of the
distributee, except that an eligible rollover distribution does not include: any
distribution  that is one of a series of substantially  equal periodic  payments
(not less  frequently  than annually) made for the life (or life  expectancy) of
the  distributee  or  the  joint  lives  (or  joint  life  expectancies)  of the
distributee and the  distributee's  designated  beneficiary,  or for a specified
period of ten years or more; any distribution to the extent such distribution is
required under Code section 401(a)(9);  and the portion of any distribution that
is not  includible in gross income  (determined  without regard to the exclusion
for net unrealized appreciation with respect to Employer securities).

         (ii)  Eligible  retirement  plan:  An  eligible  retirement  plan is an
individual  retirement  account  described in Code section 408(a), an individual
retirement  annuity  described in Code section 408(b), an annuity plan described
in Code section  403(a),  or a qualified trust described in Code section 401(a),
that accepts the distributee's eligible rollover  distribution.  However, in the
case of an eligible  rollover  distribution to the surviving Spouse, an eligible
retirement  plan is an individual  retirement  account or individual  retirement
annuity.

         (iii)  Distributee:  A  distributee  includes  an  Employee  or  former
Employee. In addition,  the Employee's or former Employee's surviving Spouse and
the Employee's or former Employee's Spouse or former Spouse who is the Alternate
Payee under a qualified  domestic  relations  order,  as defined in Code section
414(p),  are  distributees  with regard to the  interest of the Spouse or former
Spouse.

         (iv)      Direct rollover:  A direct rollover is a payment by the Plan
to the eligible retirement plan specified by the distributee.

X.       Except where otherwise stated, this Amendment shall be effective as
of March 1, 1994.

XI.      In all respects not amended, the Plan is hereby ratified and
confirmed.

To record the adoption of the Second Amendment,  as set forth above, the Company
has caused this document to be signed on this 28th day of December, 1994.
         HEILIG-MEYERS COMPANY
         By:/s/ William J. Dieter


(page 66)
                                                                   Exhibit 10.g.


                                 THIRD AMENDMENT

                                     TO THE

                            HEILIG-MEYERS EMPLOYEES'

                   PROFIT SHARING AND RETIREMENT SAVINGS PLAN


THIRD AMENDMENT, dated as of May 1, 1995, to the Heilig-Meyers Employees' Profit
Sharing and Retirement  Savings Plan, by Heilig-Meyers  Company (the "Company").
The Company maintains the Heilig-Meyers Employees' Profit Sharing and Retirement
Savings Plan,  originally  effective as of March 31, 1969, most recently amended
and  restated  effective  as of March 1, 1989,  and  subsequently  amended  (the
"Plan").  The  Company  has the power to amend the Plan and now wishes to do so.
NOW, THEREFORE, the Plan is amended as follows:

I.       The last paragraph of Section 1.19 is amended in its entirety to
read as follows:

To the extent  required by law, the Plan will be administered in accordance with
the Family and Medical Leave Act of 1993 and the Uniformed  Services  Employment
and Reemployment Rights Act of 1994.

II.  Section 2.1 is amended by adding the  following new  subsection  (e) and by
relettering  current  subsections  (e) and (f): (e) Effective July 1, 1995, each
Employee who is not an Ineligible  Employee and who is not already a Participant
pursuant to the provisions of this Section 2.1, will become a Participant on the
first Entry Date after he has  satisfied the  following  requirements,  if he is
then an Employee:

(i)  He has completed a One-Year Period of Service.

(ii)  He has attained age 21.

(iii) He has  completed an election  form in the time  prescribed  under section
3.1.

Any  Employee  who was an  Ineligible  Employee  prior to July 1,  1995,  solely
because of his failure to satisfy the condition  contained in Section 2.1(d)(ii)
above shall no longer be considered an Ineligible Employee.

(page 67)
III. The second sentence of Section 4.2(c) is amended in its entirety to read as
follows:  The  allocation  shall  be  made  in the  proportion  that  each  such
Participant's Salary Reduction Contributions or Voluntary Employee Contributions
for the Plan Year, up to 6% of his  Compensation,  bear to the Salary  Reduction
Contributions and Voluntary Employee  Contributions of all such Participants for
the Plan Year, up to 6% of all such Participants' Compensation.

IV.      The first sentence of Section 9.1 is amended in its entirety to
read as follows:

This Plan shall be irrevocable and binding as to all  contributions  made by the
Company  to the  Trust,  but  this  Plan  may be  amended  from  time to time by
resolution  of the Board,  or by  resolution  of an Executive  Committee of such
Board, pursuant to the Company's bylaws.

V.       The first sentence of Section 9.2 is amended in its entirety to
read as follows:

This  Plan may be  terminated  at any time by  resolution  of the  Board,  or by
resolution  of an Executive  Committee of such Board,  pursuant to the Company's
bylaws.

VI.      This Amendment shall be effective as of July 1, 1995.

VII.     In all respects not amended, the Plan is hereby ratified and
confirmed.

To record the  adoption of the  Amendment  as set forth  above,  the Company has
caused this document to be signed on this 26th day of June, 1995.

HEILIG-MEYERS COMPANY


         By:/s/ William J. Dieter


(page 68)
                                                                   Exhibit 10.s.



                                  HEILIG-MEYERS

                     EMPLOYEES' SUPPLEMENTAL PROFIT-SHARING

                           AND RETIREMENT SAVINGS PLAN


         The Heilig-Meyers Employees' Supplemental Profit-Sharing and Retirement
Savings  Plan,  adopted  effective  as of March 1, 1991,  is hereby  amended and
restated effective as of March 1, 1994.

                                    SECTION I

                                     PURPOSE

         This Plan is  established  and  maintained  solely  for the  purpose of
providing  deferred  compensation  for  a  select  group  of  highly-compensated
management  employees  in excess of the  limitations  imposed  by Code  sections
401(a)(17),  402(g) and 415 on  benefits  payable to those  employees  under the
Heilig-Meyers  Employees'  Profit-Sharing and Retirement Savings Plan (including
such other  limitation  imposed by the Company  under Code  sections  401(k) and
401(m)).

                                   SECTION II

                                   DEFINITIONS

         Whenever  used in this  Plan,  unless  the  context  clearly  indicates
otherwise, the following terms shall have the following meanings:

         2.1       Adjustment Date:  The last day of each Plan Year.  The
Committee may establish more frequent Adjustment Dates, if the Committee
deems it appropriate.

         2.2  Beneficiary:  Any person  designated by a Participant or otherwise
entitled  to  receive  benefits  payable  upon  the  death  of the  Participant.
Beneficiary  designations shall be made on a Participant's Deferral Election and
may be changed by the  Participant  at any time before the date on which payment
of the Participant's  Benefits is to commence.  A Participant's  Benefits may be
paid only to one designated Beneficiary. A Participant may designate primary and
secondary Beneficiaries.

         2.3       Benefits:  The aggregate amount of all Deferrals credited to

(page 69)
a  Participant's  Deferrals  Account  under  Sections  4.1 and 4.4, all Matching
Credits  credited to and payable from a Participant's  Matching  Credits Account
under  Sections 4.2 and 4.5, and all Earnings with respect to such Deferrals and
Matching Credits.

         2.4       Board:  The Board of Directors of Heilig-Meyers Company.

         2.5  Code:  The  Internal  Revenue  Code of 1986,  as  amended,  or any
subsequently  enacted federal revenue law.  Reference to a particular section of
the Code shall include a reference to any  regulations  issued under the section
and to the  corresponding  section of any  subsequently  enacted federal revenue
laws.

         2.6       Committee:  The committee established pursuant to Section VII
of the Employees' Plan.

         2.7       Company:

                   (a)      Heilig-Meyers Company

                   (b)      MacSaver Financial Services, Inc.

                   (c)      Heilig-Meyers Furniture Company

                   (d)      Heilig-Meyers Company Associates, Inc.

                   (e)      Any other Related Company that adopts the Employees'
Plan with the consent of Heilig-Meyers Company.

"Company" shall include any other company or organization  that may be connected
with any of the foregoing corporations by merger, consolidation or otherwise and
which  succeeds  in  writing  to its  rights,  powers,  liabilities  and  duties
hereunder.

         2.8       Company Matching Contributions:  The Company contribution
that is made pursuant to the provisions of the Employees' Plan.

         2.9       Company Matching Contributions Account:  For any Participant,
that account maintained for the Participant in accordance with the
provisions of the Employees' Plan.

         2.10      Compensation:  For any Participant, total earnings paid by
the Company during the Plan Year as determined pursuant to the provisions
of the Employees' Plan.

         2.11       Deferral Election: An election filed with the Company
by a Participant to have Deferrals made under the Employees' Plan and
this Plan.  A Participant's Deferral Election shall specify the
percentage of Compensation that the Participant elects to contribute as

(page 70)
Deferrals to the Employees' Plan; the excess portion that may not be contributed
to the  Employees'  Plan as a result of the Tax  Limits  will  automatically  be
contributed to this Plan.

    2.12           Deferrals:  For any Participant, compensation deferrals
credited to such Participant's Account under Section 4.1.

    2.13           Deferrals Account:  The bookkeeping account established and
maintained for each Participant to record such Participant's Deferrals
and adjustments thereto pursuant to Section 4.4.

    2.14           Earnings:  The amount of earnings, if any, that accrue on the
investment of Participants' Deferrals and Matching Credits pursuant to
Section 4.6.

    2.15  Eligible  Employee:  Any  employee  (a)  who is a  participant  in the
Employees' Plan, (b) whose Salary Reduction  Contributions  under the Employees'
Plan are  limited by the  provisions  of that plan which are  designed to comply
with Code sections  401(a)(17),  402(g) and 415 or such other limitation imposed
by the Company under Code sections 401(k) and 401(m), (c) who is a management or
highly compensated employee within the meaning of section 201(2) of the Employee
Retirement Income Security Act of 1974, as amended, and (d) who is designated by
the Committee as eligible for participation in this Plan.

    2.16           Employee:  Any person employed by the Company as an employee,
other than as an independent contractor.

    2.17           Employees' Plan:  The Heilig-Meyers Employees' Profit-
Sharing and Retirement Savings Plan.

    2.18           Matching Credits:  For any Participant, amounts that are
credited by the Company to such Participant's Matching Credits Account
under Section 4.2.

    2.19           Matching Credits Account:  The bookkeeping account
established and maintained for each Participant to record such
Participant's Matching Credits and adjustments thereto pursuant to
Section 4.4.

    2.20           Participant:  Each Eligible Employee who is an active
participant in the Employees' Plan and who elects to participate in this
Plan.

    2.21           Payment Election:  An election filed with the Company by a
Participant that specifies the date on which the Participant wishes to
receive payment of all or a portion of his or her Benefits, and the form
in which such Benefits are to be paid.  The timing and form of benefit

(page 71)
selected by the Participant  must be consistent with the provisions of Section V
of the Plan and in no event may benefits commence before age 50.

    2.22           Plan:  The "Heilig-Meyers Employees' Supplemental Profit-
Sharing and Retirement Savings Plan," as set forth herein and as amended
from time to time.

    2.23           Plan Year:  The calendar year.  The period from March 1, 1994
(the effective date of the amended and restated Plan) to December 31,
1994 shall be a short plan year.

    2.24 Related Company: Any corporation or business organization that is under
common  control with the Company (as  determined  under Code  section  414(b) or
(c)); a member of an affiliated  service  group with the Company (as  determined
under Code section 414(m));  or an entity required to be aggregated  pursuant to
Code section 414(o) and the regulations thereunder.

    2.25           Retirement:  A Participant's retirement from the Company in
accordance with the Company's standard retirement policy.

    2.26           Retirement Date:  The date on which the Participant elects to
retire from the Company in accordance with the Company's standard
retirement policy.

    2.27           Salary Reduction Contributions:  Contributions made at the
election of a Participant by the Employer pursuant to the provisions of
the Employees' Plan.

    2.28           Salary Reduction Contributions Account:  For any Participant,
that account maintained for the Participant in accordance with the
provisions of the Employees' Plan.

    2.29 Tax Limits:  The  restrictions on Salary  Reduction  Contributions  and
Company  Matching  Contributions  under the  Employees'  Plan  required  by Code
sections  401(a)(17),  402(g) and 415 or as required  by the Company  under Code
sections 401(k) and 401(m).

    2.30           Termination Date:  The date on which a Participant terminates
employment with the Company other than on account of his/her Retirement.

    2.31           Termination of Employment:  A Participant's termination of
employment with the Company other than on account of his/her Retirement.

                                   SECTION III

                                  PARTICIPATION

(page 72)
         3.1       Election to Participate:

                   (a) An Eligible Employee may elect to become a Participant in
this Plan as of any January 1 by filing a Deferral  Election with the Company by
no later than the November 30  immediately  preceding the January 1 on which the
Eligible Employee's participation is to become effective.

                   (b) If an Employee  first becomes an Eligible  Employee after
January 1 of a Plan Year,  the  Eligible  Employee may become a  participant  by
filing a Deferral  Election  with the  Company  within 15 days after the date on
which he or she is notified that he or she has become an Eligible Employee.  The
Eligible  Employee shall become a Participant  effective as of the date on which
he or she files a Deferral Election with the Company.

    3.2            Deferral Elections:

                   (a) A  Participant's  Deferral  Election  shall apply only to
Compensation earned after the effective date of the Deferral Election.  Only one
Deferral  Election  may be made with respect to  Compensation  to be earned in a
single Plan Year.

                   (b) A  Participant's  Deferral  Election  shall  continue  in
effect  until the close of the Plan Year to which it  relates.  However,  if the
Participant  ceases to be an Eligible  Employee  during a Plan Year,  his or her
Deferral  Election  shall  terminate  as of the date on which he ceases to be an
Eligible Employee.

                   (c) Participants  may make Deferral  Elections for subsequent
Plan Years by filing a new Deferral  Election  with the Company by no later than
the November 30  immediately  preceding  the January 1 of the Plan Year to which
the Deferral Election will relate.  All Deferral  Elections shall  automatically
terminate as of the close of the Plan Year to which they relate.  A  Participant
may elect to no longer actively participate in the Plan in subsequent Plan Years
by not making Deferral Elections for such subsequent Plan Years.

         3.3 Termination of Participation;  Re-employment:  Participation  shall
cease upon a  Participant's  termination  of  employment  or if the  Participant
ceases to be an Eligible Employee. Upon re-employment as an Eligible Employee, a
former  Participant  may again become a Participant  in the Plan effective as of
the January 1 next  following  the date of his or her  reemployment  by filing a
Deferral  Election with the Company in accordance with the provisions of Section
3.1(a). If a Participant  elects not to become an active  Participant for a Plan
Year,  he or she may  become  an  active  Participant  effective  as of the next
following January 1, or any subsequent  January 1, by filing a Deferral Election
with the Company in accordance with the provisions of Section 3.1(a).

(page 73)
         3.4  Change  in  Status:  If a  Participant  ceases  to be an  Eligible
Employee or elects not to be an active Participant, but continues to be employed
by the Company, Deferrals and Matching Credits shall be suspended as provided in
Section 4.3. All other provisions of this Plan shall remain in effect, and he or
she shall  continue to be entitled to receive  credits  pursuant to Section 4.3,
and to receive  Earnings,  until his or her  Benefits are fully  distributed  as
provided in Section V.

                                   SECTION IV

                    DEFERRALS, MATCHING CREDITS AND ACCOUNTS

         4.1  Participant  Deferrals:  A  Participant  will be  entitled to make
Deferrals under this Plan in accordance with the Participant's  election to make
Salary Reduction Contributions pursuant to the terms of the Employees' Plan. Any
amounts  that  cannot  be  credited  to  the   Participant's   Salary  Reduction
Contributions  Account under the Employees' Plan because of the Tax Limits shall
be credited to his or her Deferrals Account maintained  pursuant to Section 4.4.
In no event may a Participant  make  Deferrals  during a Plan Year unless he has
made the maximum amount of Salary Reduction Contributions to the Employees' Plan
permitted under Section 402(g) of the Code and under the terms of the Employee's
Plan. The aggregate  amount of a Participant's  Deferrals under this Section 4.1
in any given Plan Year  shall not  exceed the excess of (a) the amount  that the
Participant  would have been able to  contribute  to such  Participant's  Salary
Reduction  Contributions  Account for such Year if there were no Tax Limits over
(b) the amount of any Salary Reduction  Contributions  actually credited to such
Participant's Salary Reduction Contributions Account for such Plan Year.

         4.2 Matching  Credits:  Each Plan Year, the Company shall credit to the
Matching  Credits  Account of each  Participant an amount equal to the excess of
(a) the amount of the Company Matching Contributions that the Company would have
made on  behalf  of  such  Participant  for  such  Plan  Year  (pursuant  to the
provisions  of the  Employees'  Plan)  if  there  were no Tax  Limits  and  such
Participant had made Salary Reduction Contributions to the Employees' Plan equal
to the  sum  of the  Salary  Reduction  Contributions  actually  made  plus  the
Deferrals  made  pursuant to this Plan for such Plan Year over (b) the amount of
any Company  Matching  Contributions  actually  made by the Company on behalf of
such  Participant  during such Plan Year.  Amounts  credited to a  Participant's
Matching  Credits  Account  shall  be  payable  to the  Participant  only if the
Participant  would  have had a vested  interest  in such  amounts  had they been
credited to the Participant's  Company Matching  Contributions Account under the
Employees' Plan.

         4.3 Change of Status: Participant Deferrals pursuant to Section 4.1 and
Matching  Credits  pursuant to Section 4.2 for a Participant  who changes his or
her status will be governed by the following provisions:

(page 74)
                   (a) A Participant  who elects not to  participate in the Plan
will be credited with Deferrals and Matching Credits through and ending with the
payroll  period  within  which the  Participant's  election  is  received by the
Company or until such other date as is administratively practicable.

                   (b) A Participant who ceases to be an Eligible  Employee will
be credited  with  Deferrals  and Matching  Credits  through and ending with the
payroll period within which he or she ceases to be an Eligible Employee or until
such other date as is administratively practicable.

         4.4 Deferrals  Accounts:  For  bookkeeping  purposes  only, the Company
shall  maintain  a  Deferrals   Account  for  each  Participant  to  which  each
Participant's  Deferrals  shall be  credited.  Deferrals  shall be credited to a
Participant's  Deferrals  Account  as of the  end  of the  month  in  which  the
Compensation  constituting  such  Deferral  is  earned.  Any  Earnings  shall be
credited to the Participant's Deferrals Account as of each Adjustment Date.

         4.5 Matching  Credits  Accounts:  For  bookkeeping  purposes  only, the
Company shall maintain a Matching  Credits Account for each Participant to which
Matching Credits made on behalf of such Participant shall be credited.  Matching
Credits shall be credited to a Participant's  Matching  Credits Account at least
annually.  Any Earnings shall be credited to the Participant's  Matching Credits
Account as of each Adjustment Date.

                                    SECTION V

                               PAYMENT OF BENEFITS

         5.1       Payment Elections:

                   (a) A Participant's Benefits shall be paid in accordance with
the terms of the Payment  Election  relating to such  Benefits and in accordance
with the  provisions  of this  Section  V. A  Participant  may elect to have the
Benefits  attributable to any single  Deferral  Election paid at a time and in a
form  different  from the time and form of payment  elected  with respect to the
Benefits  attributable  to any  other  Deferral  Election,  provided  that  such
election complies with the terms of this Section V. Each  Participant,  and each
former  Participant with Benefits under the Plan, must have at least one or more
Payment Elections on file with the Company at all times.

                   (b) A Payment Election shall become effective as of the first
day of the month immediately following the date on which the Payment Election is
filed with the Company.

(page 75)
                   (c) Subject to the  limitations  described in subsection  (d)
below,  a  Participant  may change a Payment  Election  by filing a new  Payment
Election with the Company.  Such new Payment  Election  shall be effective as of
the  first  day of the  month  immediately  following  the date on which the new
Payment Election is filed with the Company. The new Payment Election may specify
that a  Participant's  Benefits  be paid as of a date  different  from  the date
specified in the  Participant's  current Payment Election  provided that the new
payment date is at least 12 or more months after the  effective  date of the new
Payment  Election,  and (ii) the payment date  specified in the current  Payment
Election will not occur for at least 12 or more months after the effective  date
of the new Payment election.

                   (d) A Participant may change a Payment election relating to a
Deferral Election three (3) times;  provided,  however,  that a Payment Election
may not be changed in successive [Plan Years] and may be changed only once every
three (3) [Plan Years].

         5.2       Timing of Payment:

                   (a)  Generally,  a  Participant's  Benefits shall begin to be
distributed   as  of  the  January  1  following  the  date   specified  in  the
Participant's  Payment  Election.  The  specified  date  may be  either  the (i)
Participant's  Retirement  Date or (ii) the date on which the  Participant  will
attain age 50 or some later specified age.

                   (b) In the event a  Participant  fails to designate a date in
the  Payment  Election,   a  Participant's   Benefits   automatically  shall  be
distributed as of the earliest of the January 1 following (i) the  Participant's
death,  (ii) the  Participant's  Retirement  Date,  or (iii)  the  Participant's
Termination Date.

         5.3 Form of  Payment:  If a  Participant's  Benefits  are to be paid on
account of the Participant's Termination of Employment, the entire amount of the
Participant's  Benefits will be paid in the form of a single lump sum payment as
of the January 1 following the date of the  Participant's  Termination  Date. In
all  other  cases,  Benefits  shall  be  paid  in  the  form  designated  by the
Participant on the Payment  Election  relating to such  benefits.  The available
distribution forms are as follows:

                        (i)       A single lump sum payment.

                       (ii)           Annual installments over a term of five
(5), ten (10),  or fifteen (15) years,  as selected by the  Participant.  If the
Participant  dies before the completion of installment  payments,  any remaining
Benefits  shall  be  paid to his or her  Beneficiary.  If a  Beneficiary  who is
receiving  payments dies, any remaining  balance of the account shall be paid to
the personal representative of the Beneficiary's estate.

(page 76)
If a Participant has not designated the form in which his or her Benefits are to
be paid prior to the date on which the Benefits  become  payable,  such Benefits
will be  distributed  to the  Participant in a single lump sum payment as of the
date on which they are first payable.

         5.4       Method of Payment:  All payments to any Participant or
Beneficiary under this Plan shall be made in cash.

         5.5       Death Benefits:

                   (a) If a Participant's  Benefits become payable on account of
the Participant's  death, his or her Beneficiary shall receive Benefits equal to
the greater of (1)  seventy-five  percent (75%) of the total Benefits that would
have been paid to the  Participant  had the  Participant  survived to his or her
Retirement Date or (2) the Participant's total Benefits as of the date of death.
The Beneficiary shall be entitled to elect to receive such Benefits under one of
the forms described in Section 5.3.

                   (b)  Notwithstanding  the  foregoing,  if a Participant  dies
prior to the  second  December  31  following  the  effective  date of any given
Deferral  Election,  his or her Beneficiary  shall receive Benefits equal to the
total  Benefits  relating  to  that  Deferral  Election  as of the  date  of the
Participant's death.

         5.6  Disability:  If  Participant  becomes  permanently  disabled,  the
Participant  may elect to receive all or a portion of his or her Benefits before
the payment date specified in his or her Payment Election. A Participant will be
considered permanently disabled for purposes of this Section 5.6 only if (i) the
Participant has been determined to be permanently  disabled under the provisions
of the Employees' Plan and (ii) the Committee  determines that payment of all or
a portion of the  Participant's  Benefits is necessary  to  alleviate  financial
hardships caused by the permanent  disability of the Participant.  The amount of
Benefits available for payment to a permanently  disabled Participant under this
Section 5.6 are the total  Benefits to which the  Participant  is entitled as of
the  date  of the  Committee's  determination  that  he or  she  is  permanently
disabled.

                                   SECTION VI

                                  UNFUNDED PLAN

         There is no fund  associated  with  this  Plan.  The  Company  shall be
required  to  make  payments  only  as  Benefits  become  due  and  payable.  No
Participant  or  Beneficiary  shall have any  right,  other than the right of an
unsecured  general  creditor,  against  the  Company in respect to the  Benefits
payable, or which may be payable, to such Participant or Beneficiary  hereunder.
If the Company, acting in its sole discretion,

(page 77)
establishes a reserve or other fund associated with this Plan,  then,  except as
may  otherwise be provided in the  instrument  pursuant to which such reserve or
fund is  established,  no Participant or Beneficiary  shall have any right to or
interest in any  specific  amount or asset of such  reserve or fund by reason of
amounts  which may be payable  to such  person  under this Plan,  nor shall such
person have any right to receive  any  payment  under this Plan except as and to
the extent expressly provided in this Plan.

                                   SECTION VII

                            MISCELLANEOUS PROVISIONS

         7.1  Non-Guarantee of Employment:  Nothing contained in this Plan shall
be  construed  as  a  contract  of  employment   between  the  Company  and  any
Participant,  or as a right  of any  such  Participant  to be  continued  in the
employment of the Company or as a limitation of the right of the Company to deal
with any Participant, as to their hiring, discharge, layoff,  compensation,  and
all other  conditions  of employment in all respects as though this Plan did not
exist.

         7.2  Rights  Under  Employees'  Plan:  Nothing  in this  Plan  shall be
construed to limit,  broaden,  restrict,  or grant any right to a Participant or
Beneficiary under the Employees' Plan, nor in any way to limit,  modify,  repeal
or otherwise affect the Company's right to amend or modify the Employees' Plan.

         7.3 Amendments/Termination:  The Company reserves the right to amend or
terminate  this Plan by vote duly  adopted by the Board (or any duly  authorized
committee  thereof);  provided,  however,  that no such amendment or termination
shall adversely  affect the total Benefits to which a Participant is entitled as
of the date of amendment or termination of the Plan.

         7.4  Non-Assignability:  The Benefits payable under this Plan shall not
be subject to alienation,  assignment, pledge, garnishment, execution or levy of
any kind and any attempt to cause any such Benefits to be so subjected shall not
be recognized.

         7.5       Plan Administration:  This Plan shall be operated and
administered by the Committee whose decision on all matters involving the
interpretation and administration of this Plan shall be final and
binding.

         7.6 Withholding of Taxes,  etc.: All amounts payable hereunder shall be
reduced for the  amounts  required  to be  withheld  pursuant to any  applicable
governmental law or regulation with respect to taxes or any similar provisions.

         7.7  Successor  Company:  In  the  event  of the  dissolution,  merger,
consolidation or reorganization of the Company, provision may be made by which a
successor to all or a major portion of the Company's  property or business shall
continue this Plan, and the successor  shall have all of the powers,  duties and
responsibilities of the Company under this Plan.

         7.8       Governing Law:  This Plan shall be construed and enforced in
accordance with, and governed by, the laws of the Commonwealth of
Virginia.

         * * * * *
         IN WITNESS  WHEREOF,  Heilig-Meyers  Company has caused this Plan to be
executed the 5th day of December, 1995.



                                          HEILIG-MEYERS COMPANY

                                          By:/s/ William J. Dieter
                                          Title:  Sr. Vice President-Accounting


(page 78)
                                                                   Exhibit 10.y.


                              HEILIG-MEYERS COMPANY
                   EXECUTIVE SUPPLEMENTAL RETIREMENT AGREEMENT

         In June,  1986,__________  ("Executive")  and  Heilig-  Meyers  Company
("Company")  entered  into  an  Executive   Supplemental   Retirement  Agreement
("Agreement")  to provide  supplemental  retirement  income  payments  at normal
retirement or upon an earlier termination of employment.
         The  Agreement  was  subsequently   amended  and  restated,   effective
September 15, 1989, to reflect a change in the level of benefits provided and to
make certain other clarifying changes in the Agreement.  The Agreement is hereby
amendment and restated, effective as of January 1, 1996.
 1. Purpose. The purpose of this Agreement is to assist the Company in retaining
an Executive  whose  judgment,  abilities and experience  will contribute to its
continued  progress.   The  Agreement  provides  deferred  compensation  for  an
Executive considered by the Board to be a member of a select group of management
and highly compensated employees.  The Board has determined that the benefits to
be paid to the Executive under this Agreement constitute reasonable compensation
for the services rendered and to be rendered by the Executive. The Agreement was
originally  effective  as of June 1, 1986.  The  Company now wishes to amend and
restate the Agreement effective as of January 1, 1996.

 2.      Definitions.

                   (a)   Agreement.   This   Heilig-Meyers   Company   Executive
Supplemental  Retirement  Agreement,  as in  effect  on  June  1,  1986  and  as
subsequently amended.

                   (b)  Beneficiary.   A  person  or  persons  or  other  entity
designated by the Executive to receive the payment of the  Executive's  benefits
under this Agreement.  If there is no valid designation by the Executive,  or if
the designated  Beneficiary is not living or, if a trust, is not in existence at
the  time  of  the  Executive's  death,  the  Executive's   Beneficiary  is  the
Executive's estate.

                   (c)  Board.  The Board of Directors of the Company.

                   (d)  Committee.  The Compensation Committee of the Board.

                       (e) Company. Heilig-Meyers Company.

                   (f)  Executive._________________

                   (g)  Final Compensation. The Committee will compare
Executive's most recent base salary established by the Committee for each

(page 79)
of the three consecutive  12-month periods (Fiscal Years) immediately  preceding
the month in which  Executive  attains  age 65,  dies or  terminates  employment
before  attaining age 65, also  including any bonus paid or payable to Executive
on account of each of the Fiscal Years.  Executive's final compensation shall be
the highest amount paid or payable to Executive during (or on account of) one of
those three Fiscal Years.

 3.      Administration.

                   (a) This Agreement is administered by the Committee.  Subject
to the  Agreement's  provisions,  the Committee may adopt rules and  regulations
necessary to carry out the Agreement's purposes. Subject to subsection 3(b), the
Committee's  interpretation and construction of any Agreement provision is final
and conclusive.

                   (b) If for any reason a benefit due under this  Agreement  is
not paid when due, the person  entitled to such benefit may file a written claim
with the Committee.  If the claim is denied or no response is received within 90
days (in which  case the claim will be deemed to have been  denied),  the person
may appeal the denial to the Board within 60 days of the denial.  In pursuing an
appeal, an individual may request that a responsible  officer review the denial,
may review pertinent documents, and may submit issues and comments in writing. A
decision on appeal will be made within 60 days after the appeal is made,  unless
special  circumstances  require  the Board to extend the  period for  another 60
days.  The  decision  of the  Board  shall be final  and  binding  upon both the
Committee and the appellant.

 4.      Benefits.

                   (a)  Normal Retirement.

                        (i)  If the Executive retires at or after age 65, upon
his retirement he will be entitled to receive an annual retirement  benefit that
will be distributed in monthly  payments for a 15-year period.  The first annual
retirement benefit will be equal to twenty-five percent of the Executive's Final
Compensation. The amount of each subsequent annual retirement benefit will be an
amount equal to the previous year's annual retirement benefit increased by 4%.

                        (ii)  If the Executive dies after retirement at or after
age 65, but before he has received payments for a 15-year period, the balance of
the payments due to him shall be made to the Executive's  Beneficiary.  Payments
to the  Executive's  Beneficiary  shall be distributed on a monthly basis unless
the Committee selects another distribution method (for example,  annual payments
or a lump  sum  payment  equivalent  in value to the  unpaid  payments).  If the
Beneficiary  dies before he receives all of the payments due to him, the balance
of the payments due shall be paid to the Beneficiary's estate.

(page 80)
                   (b)  Pre-Retirement Death.

                        (i)  If the Executive continues to be employed by the
Company and dies  before  attaining  age 65, his  Beneficiary  shall  receive an
annual death benefit that will be distributed in monthly  payments for a 10-year
period. The first and second annual  pre-retirement  death benefit payments will
be equal to  one-hundred  percent of the  Executive's  Final  Compensation.  The
amount of each subsequent annual pre-retirement death benefit payment will be an
amount equal to fifty percent of the Executive's Final Compensation.

                        (ii)  If the Beneficiary dies before he receives all of
the  payments  due to him,  the balance of the payments due shall be paid to the
Beneficiary's  estate.  The  Committee,  in its sole  discretion,  may authorize
another distribution method (for example, a lump sum payment equivalent in value
to the unpaid payments).

                   (c) Termination of Employment Before Age 65. If the Executive
terminates  employment  with the Company or is terminated by the Company  before
attaining age 65 for any reason other than for "due cause," he shall be entitled
to  receive  in a lump  sum  within  30  days of such  termination  the  present
discounted  value of the annual benefit that would have been paid over a 15-year
period  under this  Agreement  if he had  retired at age 65 in  accordance  with
paragraph 4(a) above.  In determining the present  discounted  value of benefits
under Section 4(a)(i),  the interest rate employed shall be equal to 120% of the
Applicable  Federal Rate determined under Internal Revenue Code Section 1274(d),
compounded semi-annually.

                   For  purposes of this  Agreement,  "due cause" shall mean (i)
The commission of a crime of moral turpitude resulting in damage to the Company;
or (ii) The  commission  of a crime  against  the  property or person of another
employee.

         The Company's  Board of Directors or Compensation  Committee  shall, in
its discretion, determine whether "due cause" exists.

                   (d) Timing of Distributions.  Payments to the Executive begin
on the first day of the month after the Executive's retirement or termination of
employment.  Payments to a Beneficiary begin on a date selected by the Committee
within six months of the Executive's date of death.

 5.      Designation of Beneficiary.

                   (a) The Executive may designate a Beneficiary  to receive any
benefits due under this Agreement upon the  Executive's  death.  The Beneficiary
designation must be made by executing a Beneficiary designation form provided by
the Committee.

(page 81)
                   (b)  The   Executive   may  change  an  earlier   Beneficiary
designation  by  a  later  execution  of  a  Beneficiary   designation  form.  A
Beneficiary  designation is not binding on the Company until the Chief Financial
Officer receives the Beneficiary designation form.

 6.  Obligation of the Company.  The amounts payable under this Agreement are to
be satisfied solely out of the general assets of the Company that remain subject
to the claims of its  creditors.  A benefit  is at all times a mere  contractual
obligation of the Company.  The Executive and his  Beneficiaries  have no right,
title,  or interest in benefits or any claim against them.  The Company will not
segregate any funds for benefits nor issue any notes or security for the payment
of any benefits. No provision of this Agreement shall be construed as giving the
Executive any right to continue in the employ of the Company.

 7.  Restrictions  on  Transfer.  Any  benefits  to which the  Executive  or his
Beneficiary  is or may become  entitled  under this Agreement are not subject in
any manner to anticipation,  alienation,  sale,  transfer,  assignment,  pledge,
encumbrance,  or  charge,  and any  attempt to do so is void.  Benefits  are not
subject to attachment or legal  process for the debts,  contracts,  liabilities,
engagements,  or torts of the Executive or his Beneficiary.  This Agreement does
not give the Executive any interest,  lien, or claim against any specific  asset
of the Company.  The Executive and his  Beneficiaries  have only the rights of a
general creditor of the Company.

 8.      Assignments.  The Executive's interest in a benefit under this
Agreement is not assignable by the Executive or his Beneficiary.  The
Company may assign its responsibilities and obligations under this
Agreement to anyone with or without notice to the Executive or
Beneficiaries.

 9.      Amendment or Termination.

                   (a)  Subject to subsections 9(b) and (c) the Board may amend
or terminate this Agreement at any time.

                   (b) The Board may not amend or  terminate  this  Agreement if
that  action  would  reduce  the  benefit  payable  in the  future or suspend or
interrupt  the payment of  benefits to the  Executive  or a  Beneficiary  who is
receiving payments pursuant to Section 4.

                   (c) This  Agreement  may not be amended or  terminated if (i)
the Company's common stock is no longer publicly traded, or (ii) as a result of,
or in  connection  with,  any cash  tender or  exchange  offer,  merger or other
business  combination,  sale of assets or contested election, or any combination
of the  foregoing  transactions,  the persons who were  directors of the Company
before such  transaction  shall cease to  constitute  a majority of the Board of
Directors of the Company or any successor to the Company.

10. Successors and Assigns.  This Agreement shall be binding on the Company, its
successors,  and  assigns.  Should  there be a  consolidation  or  merger of the
Company with or into another corporation,  or a purchase of all or substantially
all of the asset of the Company by another  entity,  the  surviving or acquiring
corporation will succeed to the rights and obligations of the Company under this
Agreement.

11.  Enforcement by Executive.  If litigation shall be brought by the Company or
by  Executive  in good faith to  enforce  or  interpret  any  provision  of this
Agreement,  or if Executive shall have to institute  litigation  brought in good
faith to enforce  any of his  rights  under the  Agreement,  the  Company  shall
indemnify  Executive  for  his  reasonable  attorney's  fees  and  disbursements
incurred in any such litigation.

(page 82)
12.      Computations.  The computation of the amount of any payment or
benefit under this Agreement shall be made by the Company's then
independent accountants.

13.  Construction.  For  construction,  one gender  includes the other,  and the
singular and plural  include each other where the meaning would be  appropriate.
This Agreement is construed in accordance  with the laws of the  Commonwealth of
Virginia  (other than its  choice-of-law  rules),  except to the extent that the
laws of the United States of America have superseded those laws. The headings in
this Agreement  have been inserted for  convenience of reference only and are to
be  ignored  in any  construction  of the  provisions.  If a  provision  of this
Agreement is not valid, that invalidity does not affect other provisions.

                              HEILIG-MEYERS COMPANY


Date: ____________________                     By_______________________________



Date: ____________________                     _________________________________
                                               EXECUTIVE

(page 83)

                                                                   Exhibit 10.z.

                              HEILIG-MEYERS COMPANY
                   EXECUTIVE SUPPLEMENTAL RETIREMENT AGREEMENT

         ____________________    ("Executive")   and    Heilig-Meyers    Company
("Company") have previously  entered into an Executive  Supplemental  Retirement
Agreement  ("Agreement") to provide  supplemental  retirement income payments at
normal retirement or upon an earlier termination of employment.
         The Agreement was amended and restated,  effective  September 15, 1989,
to reflect a change in the level of benefits  provided and to make certain other
clarifying  changes  in the  Agreement.  The  Agreement  is hereby  amended  and
restated, effective as of January 1, 1996.

 1. Purpose. The purpose of this Agreement is to assist the Company in retaining
an Executive  whose  judgment,  abilities and experience  will contribute to its
continued  progress.   The  Agreement  provides  deferred  compensation  for  an
Executive considered by the Board to be a member of a select group of management
and highly compensated employees.  The Board has determined that the benefits to
be paid to the Executive under this Agreement constitute reasonable compensation
for the services rendered and to be rendered by the Executive. The Agreement was
originally  effective  as of June 1, 1986.  The  Company now wishes to amend and
restate the Agreement effective as of January 1, 1996.

 2.      Definitions.

                   (a)   Agreement.   This   Heilig-Meyers   Company   Executive
Supplemental  Retirement  Agreement,  as in  effect  on  June  1,  1986  and  as
subsequently amended.

                   (b)  Beneficiary.   A  person  or  persons  or  other  entity
designated by the Executive to receive the payment of the  Executive's  benefits
under this Agreement.  If there is no valid designation by the Executive,  or if
the designated  Beneficiary is not living or, if a trust, is not in existence at
the  time  of  the  Executive's  death,  the  Executive's   Beneficiary  is  the
Executive's estate.

                   (c)  Board.  The Board of Directors of the Company.

                   (d)  Committee.  The Compensation Committee of the Board.

                       (e) Company. Heilig-Meyers Company.

                   (f)  Executive.____________________

                   (g)  Final Compensation. The Committee will compare
Executive's most recent base salary established by the Committee for each

(page 84)
of the three consecutive  12-month periods (Fiscal Years) immediately  preceding
the month in which  Executive  attains  age 65,  dies or  terminates  employment
before  attaining age 65, also  including any bonus paid or payable to Executive
on account of each of the Fiscal Years.  Executive's final compensation shall be
the highest amount paid or payable to Executive during (or on account of) one of
those three Fiscal Years.

 3.      Administration.

                   (a) This Agreement is administered by the Committee.  Subject
to the  Agreement's  provisions,  the Committee may adopt rules and  regulations
necessary to carry out the Agreement's purposes. Subject to subsection 3(b), the
Committee's  interpretation and construction of any Agreement provision is final
and conclusive.

                   (b) If for any reason a benefit due under this  Agreement  is
not paid when due, the person  entitled to such benefit may file a written claim
with the Committee.  If the claim is denied or no response is received within 90
days (in which  case the claim will be deemed to have been  denied),  the person
may appeal the denial to the Board within 60 days of the denial.  In pursuing an
appeal, an individual may request that a responsible  officer review the denial,
may review pertinent documents, and may submit issues and comments in writing. A
decision on appeal will be made within 60 days after the appeal is made,  unless
special  circumstances  require  the Board to extend the  period for  another 60
days.  The  decision  of the  Board  shall be final  and  binding  upon both the
Committee and the appellant.

 4.      Benefits.

                   (a)  Normal Retirement.

                        (i)  If the Executive retires at or after age 65, upon
his retirement he will be entitled to receive an annual retirement  benefit that
will be distributed in monthly  payments for a 15-year period.  The first annual
retirement  benefit  will be equal to  twenty-two  and  one-half  percent of the
Executive's Final Compensation.  The amount of each subsequent annual retirement
benefit will be an amount equal to the previous year's annual retirement benefit
increased by 4%.

                        (ii)  If the Executive dies after retirement at or after
age 65, but before he has received payments for a 15-year period, the balance of
the payments due to him shall be made to the Executive's  Beneficiary.  Payments
to the  Executive's  Beneficiary  shall be distributed on a monthly basis unless
the Committee selects another distribution method (for example,  annual payments
or a lump  sum  payment  equivalent  in value to the  unpaid  payments).  If the
Beneficiary  dies before he receives all of the payments due to him, the balance
of the payments due shall be paid to the Beneficiary's estate.

                   (b)  Pre-Retirement Death.

                        (i)  If the Executive continues to be employed by the
Company and dies  before  attaining  age 65, his  Beneficiary  shall  receive an
annual death benefit that will be distributed  in monthly  payments for a 9-year
period. The first annual  pre-retirement  death benefit payment will be equal to
one-hundred  percent of the Executive's Final  Compensation.  The amount of each
subsequent annual  pre-retirement  death benefit payment will be an amount equal
to fifty percent of the Executive's Final Compensation.

                        (ii)  If the Beneficiary dies before he receives all of
the payments due to him, the balance of the payments due shall be paid to
the Beneficiary's estate.  The Committee, in its sole discretion, may
authorize another distribution method (for example, a lump sum payment

(page 85)
equivalent in value to the unpaid payments).

                   (c) Termination of Employment Before Age 65. If the Executive
terminates  employment  with the Company or is terminated by the Company  before
attaining age 65 under circumstances  entitling Executive to a payment under the
Company's Severance Plan he shall be entitled to receive in a lump sum within 30
days of such termination the present discounted value of the annual benefit that
would  have been  paid over a 15-year  period  under  this  Agreement  if he had
retired at age 65 in accordance  with paragraph 4(a) above.  In determining  the
present  discounted value of benefits under Section  4(a)(i),  the interest rate
employed shall be equal to 120% of the Applicable  Federal Rate determined under
Internal Revenue Code Section 1274(d), compounded semi-annually.

                   (d) Timing of Distributions.  Payments to the Executive begin
on the first day of the month after the Executive's retirement or termination of
employment.  Payments to a Beneficiary begin on a date selected by the Committee
within six months of the Executive's date of death.

 5.      Designation of Beneficiary.

                   (a) The Executive may designate a Beneficiary  to receive any
benefits due under this Agreement upon the  Executive's  death.  The Beneficiary
designation must be made by executing a Beneficiary designation form provided by
the Committee.

                   (b)  The   Executive   may  change  an  earlier   Beneficiary
designation  by  a  later  execution  of  a  Beneficiary   designation  form.  A
Beneficiary  designation is not binding on the Company until the Chief Financial
Officer receives the Beneficiary designation form.

 6.  Obligation of the Company.  The amounts payable under this Agreement are to
be satisfied solely out of the general assets of the Company that remain subject
to the claims of its  creditors.  A benefit  is at all times a mere  contractual
obligation of the Company.  The Executive and his  Beneficiaries  have no right,
title,  or interest in benefits or any claim against them.  The Company will not
segregate any funds for benefits nor issue any notes or security for the payment
of any benefits. No provision of this Agreement shall be construed as giving the
Executive any right to continue in the employ of the Company.

 7.      Restrictions on Transfer.  Any benefits to which the Executive or
his Beneficiary is or may become entitled under this Agreement are not
subject in any manner to anticipation, alienation, sale, transfer,
assignment, pledge, encumbrance, or charge, and any attempt to do so is
void.  Benefits are not subject to attachment or legal process for the
debts, contracts, liabilities, engagements, or torts of the Executive or
his Beneficiary.  This Agreement does not give the Executive any

(page 86)
interest,  lien,  or  claim  against  any  specific  asset of the  Company.  The
Executive and his  Beneficiaries  have only the rights of a general  creditor of
the Company.

 8.      Assignments.  The Executive's interest in a benefit under this
Agreement is not assignable by the Executive or his Beneficiary.  The
Company may assign its responsibilities and obligations under this
Agreement to anyone with or without notice to the Executive or
Beneficiaries.

9.       Amendment or Termination.

                   (a)  Subject to subsections 9(b) and (c) the Board may amend
or terminate this Agreement at any time.

                   (b) The Board may not amend or  terminate  this  Agreement if
that  action  would  reduce  the  benefit  payable  in the  future or suspend or
interrupt  the payment of  benefits to the  Executive  or a  Beneficiary  who is
receiving payments pursuant to Section 4.

                   (c) This  Agreement  may not be amended or  terminated if (i)
the Company's common stock is no longer publicly traded, or (ii) as a result of,
or in  connection  with,  any cash  tender or  exchange  offer,  merger or other
business  combination,  sale of assets or contested election, or any combination
of the  foregoing  transactions,  the persons who were  directors of the Company
before such  transaction  shall cease to  constitute  a majority of the Board of
Directors of the Company or any successor to the Company.

10. Successors and Assigns.  This Agreement shall be binding on the Company, its
successors,  and  assigns.  Should  there be a  consolidation  or  merger of the
Company with or into another corporation,  or a purchase of all or substantially
all of the asset of the Company by another  entity,  the  surviving or acquiring
corporation will succeed to the rights and obligations of the Company under this
Agreement.

11.  Enforcement by Executive.  If litigation shall be brought by the Company or
Executive in good faith to enforce or interpret any provision of this Agreement,
or if  Executive  shall have to  institute  litigation  brought in good faith to
enforce  any of his rights  under the  Agreement,  the Company  shall  indemnify
Executive for his reasonable  attorney's fees and disbursements  incurred in any
such litigation.

12.      Computations.  The computation of the amount of any payment or
benefit under this Agreement shall be made by the Company's then
independent public accountants.

(page 87)
13.  Construction.  For  construction,  one gender  includes the other,  and the
singular and plural  include each other where the meaning would be  appropriate.
This Agreement is construed in accordance  with the laws of the  Commonwealth of
Virginia  (other than its  choice-of-law  rules),  except to the extent that the
laws of the United States of America have superseded those laws. The headings in
this Agreement  have been inserted for  convenience of reference only and are to
be  ignored  in any  construction  of the  provisions.  If a  provision  of this
Agreement is not valid, that invalidity does not affect other provisions.

                              HEILIG-MEYERS COMPANY


Date: ____________________                     By_______________________________



Date: ____________________                     _________________________________
                                               EXECUTIVE


(page 88)

                                                                  Exhibit 10.aa.
                        HEILIG-MEYERS COMPANY
            EXECUTIVE SUPPLEMENTAL RETIREMENT AGREEMENT

         ____________________    ("Executive")   and    Heilig-Meyers    Company
("Company") have previously  entered into an Executive  Supplemental  Retirement
Agreement  ("Agreement") to provide  supplemental  retirement income payments at
normal retirement or upon an earlier termination of employment.
         The Agreement was amended and restated,  effective  September 15, 1989,
to reflect a change in the level of benefits  provided and to make certain other
clarifying  changes  in the  Agreement.  The  Agreement  is hereby  amended  and
restated, effective as of January 1, 1996.
 1. Purpose. The purpose of this Agreement is to assist the Company in retaining
an Executive  whose  judgment,  abilities and experience  will contribute to its
continued  progress.   The  Agreement  provides  deferred  compensation  for  an
Executive considered by the Board to be a member of a select group of management
and highly compensated employees.  The Board has determined that the benefits to
be paid to the Executive under this Agreement constitute reasonable compensation
for the services rendered and to be rendered by the Executive. The Agreement was
originally  effective  as of June 1, 1986.  The  Company now wishes to amend and
restate the Agreement effective as of January 1, 1996.

 2.      Definitions.

                   (a)  Agreement.  This Heilig-Meyers Company Executive
         Supplemental Retirement Agreement, as in effect on June 1, 1986 and
         as subsequently amended.

                   (b)  Beneficiary.   A  person  or  persons  or  other  entity
         designated by the  Executive to receive the payment of the  Executive's
         benefits under this Agreement.  If there is no valid designation by the
         Executive,  or if the  designated  Beneficiary  is not  living or, if a
         trust,  is not in existence at the time of the Executive's  death,  the
         Executive's Beneficiary is the Executive's estate.

                   (c)  Board.  The Board of Directors of the Company.

                   (d)  Committee.  The Compensation Committee of the Board.

                       (e) Company. Heilig-Meyers Company.

                   (f)  Executive.____________________

                   (g)  Final Compensation.  The Committee will compare
         Executive's most recent base salary established by the Committee
         for each of the three consecutive 12-month periods (Fiscal Years)

(page 89)
         immediately preceding the month in which Executive attains age 65, dies
         or terminates  employment  before  attaining age 65, also including any
         bonus  paid or payable  to  Executive  on account of each of the Fiscal
         Years.  Executive's final compensation shall be the highest amount paid
         or payable to  Executive  during (or on account  of) one of those three
         Fiscal Years.

 3.      Administration.

                   (a) This Agreement is administered by the Committee.  Subject
         to the  Agreement's  provisions,  the  Committee  may  adopt  rules and
         regulations necessary to carry out the Agreement's purposes. Subject to
         subsection 3(b), the Committee's interpretation and construction of any
         Agreement provision is final and conclusive.

                   (b) If for any reason a benefit due under this  Agreement  is
         not paid when due,  the  person  entitled  to such  benefit  may file a
         written claim with the Committee. If the claim is denied or no response
         is  received  within 90 days (in which case the claim will be deemed to
         have been denied), the person may appeal the denial to the Board within
         60 days of the denial. In pursuing an appeal, an individual may request
         that a  responsible  officer  review the denial,  may review  pertinent
         documents, and may submit issues and comments in writing. A decision on
         appeal  will be made  within 60 days after the  appeal is made,  unless
         special  circumstances  require  the Board to  extend  the  period  for
         another 60 days.  The  decision of the Board shall be final and binding
         upon both the Committee and the appellant.

 4.      Benefits.

                   (a)  Normal Retirement.

                        (i) If the  Executive  retires at or after age 65,  upon
                   his  retirement  he will be  entitled  to  receive  an annual
                   retirement  benefit  that  will  be  distributed  in  monthly
                   payments for a 15-year  period.  The first annual  retirement
                   benefit  will be equal to twenty  percent of the  Executive's
                   Final  Compensation.  The  amount of each  subsequent  annual
                   retirement  benefit  will be an amount  equal to the previous
                   year's annual retirement benefit increased by 4%.

                        (ii) If the Executive dies after  retirement at or after
                   age 65, but  before he has  received  payments  for a 15-year
                   period,  the balance of the payments due to him shall be made
                   to the Executive's  Beneficiary.  Payments to the Executive's
                   Beneficiary shall be distributed on a monthly basis unless

(page 90)
                   the  Committee  selects  another   distribution  method  (for
                   example,  annual payments or a lump sum payment equivalent in
                   value to the unpaid payments). If the Beneficiary dies before
                   he receives  all of the  payments  due to him, the balance of
                   the payments due shall be paid to the Beneficiary's estate.

                   (b)  Pre-Retirement Death.

                        (i) If the  Executive  continues  to be  employed by the
                   Company and dies  before  attaining  age 65, his  Beneficiary
                   shall   receive  an  annual   death   benefit  that  will  be
                   distributed  in monthly  payments for an 8-year  period.  The
                   amount of each annual  pre-retirement  death benefit  payment
                   will be an amount equal to fifty  percent of the  Executive's
                   Final Compensation.

                        (ii) If the  Beneficiary  dies before he receives all of
                   the  payments  due to him,  the balance of the  payments  due
                   shall be paid to the Beneficiary's estate. The Committee,  in
                   its  sole  discretion,  may  authorize  another  distribution
                   method (for example,  a lump sum payment  equivalent in value
                   to the unpaid payments).

                   (c) Termination of Employment Before Age 65. If the Executive
         terminates  employment with the Company or is terminated by the Company
         before attaining age 65 under  circumstances  entitling  Executive to a
         payment  under the  Company's  Severance  Plan he shall be  entitled to
         receive in a lump sum within 30 days of such  termination  the  present
         discounted value of the annual benefit that would have been paid over a
         15-year  period  under this  Agreement  if he had  retired at age 65 in
         accordance  with  paragraph  4(a)  above.  In  determining  the present
         discounted value of benefits under Section  4(a)(i),  the interest rate
         employed  shall  be  equal  to  120%  of the  Applicable  Federal  Rate
         determined  under  Internal  Revenue Code Section  1274(d),  compounded
         semi-annually.

                   (d) Timing of Distributions.  Payments to the Executive begin
         on the first  day of the month  after  the  Executive's  retirement  or
         termination  of employment.  Payments to a Beneficiary  begin on a date
         selected by the Committee  within six months of the Executive's date of
         death.

 5.      Designation of Beneficiary.

                   (a) The Executive may designate a Beneficiary  to receive any
         benefits  due under this  Agreement  upon the  Executive's  death.  The
         Beneficiary  designation  must  be  made  by  executing  a  Beneficiary
         designation form provided by the Committee.

(page 91)
                   (b)  The   Executive   may  change  an  earlier   Beneficiary
         designation by a later execution of a Beneficiary  designation  form. A
         Beneficiary  designation  is not binding on the Company until the Chief
         Financial Officer receives the Beneficiary designation form.

 6.      Obligation of the Company.  The amounts payable under this
         Agreement are to be satisfied solely out of the general assets of
         the Company that remain subject to the claims of its creditors.  A
         benefit is at all times a mere contractual obligation of the
         Company.  The Executive and his Beneficiaries have no right, title,
         or interest in benefits or any claim against them.  The Company
         will not segregate any funds for benefits nor issue any notes or
         security for the payment of any benefits.  No provision of this
         Agreement shall be construed as giving the Executive any right to
         continue in the employ of the Company.

 7.      Restrictions on Transfer.  Any benefits to which the Executive or
         his Beneficiary is or may become entitled under this Agreement are
         not subject in any manner to anticipation, alienation, sale,
         transfer, assignment, pledge, encumbrance, or charge, and any
         attempt to do so is void.  Benefits are not subject to attachment
         or legal process for the debts, contracts, liabilities,
         engagements, or torts of the Executive or his Beneficiary.  This
         Agreement does not give the Executive any interest, lien, or claim
         against any specific asset of the Company.  The Executive and his
         Beneficiaries have only the rights of a general creditor of the
         Company.

 8.      Assignments.  The Executive's interest in a benefit under this
         Agreement is not assignable by the Executive or his Beneficiary.
         The Company may assign its responsibilities and obligations under
         this Agreement to anyone with or without notice to the Executive or
         Beneficiaries.

 9.      Amendment or Termination.

                   (a)  Subject to subsections 9(b) and (c) the Board may amend
         or terminate this Agreement at any time.

                   (b) The Board may not amend or  terminate  this  Agreement if
         that action would  reduce the benefit  payable in the future or suspend
         or interrupt  the payment of benefits to the Executive or a Beneficiary
         who is receiving payments pursuant to Section 4.

                   (c) This  Agreement  may not be amended or  terminated if (i)
         the Company's common stock is no longer publicly  traded,  or (ii) as a
         result of, or in connection  with,  any cash tender or exchange  offer,
         merger or other  business  combination,  sale of  assets  or  contested
         election, or any combination of the foregoing

(page 92)
         transactions, the persons who were directors of the Company before such
         transaction  shall  cease to  constitute  a  majority  of the  Board of
         Directors of the Company or any successor to the Company.

10.      Successors and Assigns. This Agreement shall be binding on the Company,
         its successors,  and assigns. Should there be a consolidation or merger
         of the Company with or into another  corporation,  or a purchase of all
         or substantially all of the asset of the Company by another entity, the
         surviving  or  acquiring  corporation  will  succeed  to the rights and
         obligations of the Company under this Agreement.

11.      Enforcement by Executive. If litigation shall be brought by the Company
         or  Executive in good faith to enforce or  interpret  any  provision of
         this  Agreement,  or if Executive  shall have to  institute  litigation
         brought in good faith to enforce any of his rights under the Agreement,
         the Company shall  indemnify  Executive for his  reasonable  attorney's
         fees and disbursements incurred in any such litigation.

12.      Computations.  The computation of the amount of any payment or
         benefit under this Agreement shall be made by the Company's then
         independent public accountants.

13.      Construction.  For construction, one gender includes the other, and
         the singular and plural include each other where the meaning would
         be appropriate.  This Agreement is construed in accordance with the
         laws of the Commonwealth of Virginia (other than its choice-of-law
         rules), except to the extent that the laws of the United States of
         America have superseded those laws.  The headings in this Agreement
         have been inserted for convenience of reference only and are to be
         ignored in any construction of the provisions.  If a provision of
         this Agreement is not valid, that invalidity does not affect other
         provisions.
                                            HEILIG-MEYERS COMPANY
Date: ____________________                  By_______________________________

Date: ____________________                  _________________________________

                                                       Executive Name


(page 93)

                                                                  Exhibit 10.bb.

                              EMPLOYMENT AGREEMENT

         THIS  EMPLOYMENT  AGREEMENT (the "Agreement "), dated as of November 1,
1996, between William C. DeRusha (the "Executive") and Heilig-Meyers  Company, a
Virginia corporation (the "Company"), recites and provides as follows:

         WHEREAS,  the Board of Directors of the Company (the  "Board")  expects
that the Executive will continue to make substantial contributions to the growth
and prospects of the Company; and

         WHEREAS,  the Board desires that the Company retain the services of the
Executive,  and the  Executive  desires  to  continue  his  employment  with the
Company, all on the terms and subject to the conditions set forth herein.

         NOW,  THEREFORE,  in  consideration  of the foregoing  premises and the
mutual  covenants  herein  contained,  the  Company and the  Executive  agree as
follows:

     1. Employment  Period.  The Company hereby agrees to continue the Executive
in its employ,  and the  Executive  hereby agrees to remain in the employ of the
Company, in accordance with the terms and provisions of this Agreement,  for the
period  commencing  on the date of this  Agreement  (the  "Effective  Date") and
ending on the third anniversary of such date (the "Employment Period").  Subject
to the provisions of Section 3 hereof, the Employment Period shall be a constant
rolling period of three (3) years,  commencing on the Effective  Date,  with the
result  that,  for each day after the  Effective  Date the  Executive's  term of
employment  shall be  extended  for an  additional  day so that at all times the
remaining period of the Executive's term of employment shall be three (3) years.

     2.            Terms of Employment.

          (a) Position and Duties.

               (i) During the Employment  Period,  (A) the Executive's  position
(including  status,  offices,  titles and  reporting  requirements),  authority,
duties  and  responsibilities  shall be at least  commensurate  in all  material
respects with the most significant of those held,  exercised and assigned at any
time during the 90-day period  immediately  preceding the Effective Date and (B)
the Executive's  services shall be performed at the location where the Executive
was employed  immediately  preceding the  Effective  Date or any office which is
less than 35 miles from such location.

(page 94)
               (ii) The Board agrees that during the Employment  Period it shall
(A) nominate the Executive  for election to the Board at each annual  meeting of
shareholders  and use its best efforts to cause the Executive to be duly elected
to the Board at each such  meeting;  and (B) elect the Executive to the position
of Chairman of the Board.

               (iii) During the Employment  Period, and excluding any periods of
vacation and leave to which the Executive is entitled,  the Executive  agrees to
devote  reasonable  attention  and  time  during  normal  business  hours to the
business  and affairs of the Company  and, to the extent  necessary to discharge
the responsibilities assigned to the Executive hereunder, to use the Executive's
reasonable   best   efforts  to  perform   faithfully   and   efficiently   such
responsibilities.  During the  Employment  Period it shall not be a violation of
this Agreement for the executive to (A) serve on corporate,  civic,  charitable,
furniture industry association or professional  association boards or committees
(provided  the  Executive  obtains  prior  approval of the  Board),  (B) deliver
lectures,  fulfill speaking engagements or teach at educational institutions and
(C) manage personal investments, so long as such activities do not significantly
interfere  with  the  performance  of  the  Executive's  responsibilities  as an
employee of the  Company in  accordance  with this  Agreement.  It is  expressly
understood  and agreed  that to the extent  that any such  activities  have been
conducted by the Executive prior to the Effective Date, the continued conduct of
such  activities  (or the  conduct  of  activities  similar  in nature and scope
thereto)  subsequent  to the  Effective  Date shall not  thereafter be deemed to
interfere  with  the  performance  of the  Executive's  responsibilities  to the
Company.

          (b) Compensation.

               (i) Base Salary.  During the  Employment  Period,  the  Executive
shall receive an annual base salary ("Annual Base Salary"),  which shall be paid
in equal  installments  on a monthly  basis,  at least equal to twelve times the
highest  monthly base salary paid or payable to the Executive by the Company and
its  affiliated  companies  in respect of the  twelve-month  period  immediately
preceding the month in which the Effective  Date occurs.  During the  Employment
Period,  the Annual Base Salary shall be reviewed at least annually and shall be
increased at any time and from time to time as shall be substantially consistent
with  increases  in base  salary  generally  awarded in the  ordinary  course of
business to other peer  executives of the Company and its affiliated  companies.
Any  increase in Annual Base Salary shall not serve to limit or reduce any other
obligation to the Executive under this  Agreement.  Annual Base Salary shall not
be reduced  after any such  increase and the term Annual Base Salary as utilized
in this Agreement shall refer to Annual Base Salary as so increased.  As used in
this  Agreement,  the term  "affiliated  companies"  shall  include  any company
controlled by, controlling or under common control with the Company.

(page 95)
               (ii)  Annual  Bonus.  In  addition  to Annual  Base  Salary,  the
Executive  shall be awarded,  for each fiscal year ending during the  Employment
Period,  in cash an annual bonus (the "Annual Bonus") under the Company's Annual
Performance-Based  Bonus Plan or, if more favorable to the Executive,  under any
plans,  practices,  programs and policies of the Company and its  affiliates  in
effect generally at any time after the Effective Date with respect to other peer
executives of the Company and its affiliated companies.

               (iii)  Incentive,   Savings  and  Retirement  Plans.  During  the
Employment  Period,  the  Executive  shall be  entitled  to  participate  in all
incentive  (including,   without  limitation,  stock  incentive),   savings  and
retirement plans, practices, policies and programs applicable generally to other
peer  executives of the Company and its  affiliated  companies,  but in no event
shall such plans,  practices,  policies and programs  provide the Executive with
incentive  opportunities  (measured  with  respect to both  regular  and special
incentive  opportunities,  to the  extent,  if any,  that  such  distinction  is
applicable), savings opportunities and retirement benefit opportunities, in each
case,  less  favorable,  in the  aggregate,  than  the most  favorable  of those
provided by the Company and its  affiliated  companies for the  Executive  under
such plans, practices, policies and programs as in effect at any time during the
90-day period  immediately  preceding the Effective Date or if more favorable to
the Executive,  those provided generally at any time after the Effective Date to
other peer executives of the Company and its affiliated companies.

               (iv) Welfare  Benefit Plans.  During the Employment  Period,  the
Executive and/or the Executive's  family,  as the case may be, shall be eligible
for participation in and shall receive all benefits under welfare benefit plans,
practices,  policies  and  programs  provided by the Company and its  affiliated
companies  (including,   without  limitation,   medial,  prescription,   dental,
disability, salary continuance,  employee life, group life, accidental death and
travel accident insurance plans and programs) to the extent applicable generally
to other peer executives of the Company and its affiliated companies,  but in no
event shall such plans,  practices,  policies and programs provide the Executive
with  benefits  which  are  less  favorable,  in the  aggregate,  than  the most
favorable  of such plans,  practices,  policies  and  programs in effect for the
Executive  at any time  during  the  90-day  period  immediately  preceding  the
Effective Date or, if more favorable to the Executive,  those provided generally
at any time after the Effective Date to other peer executives of the Company and
its affiliated companies.

               (v) Expenses.  During the Employment  Period, the Executive shall
be  entitled  to receive  prompt  reimbursement  for all  reasonable  employment
expenses  incurred  by the  Executive  in  accordance  with the  most  favorable
policies,  practices and procedures of the Company and its affiliated  companies
in effect for the  Executive  at any time during the 90-day  period  immediately
preceding  the  Effective  Date or, if more  favorable to the  Executive,  as in
effect generally at any time thereafter with respect to other peer executives of
the Company and its affiliated companies.

(page 96)
               (vi) Fringe Benefits. During the Employment Period, the Executive
shall be  entitled  to fringe  benefits in  accordance  with the most  favorable
plans,  practices,  programs  and  policies of the  Company  and its  affiliated
companies  in effect for the  executive  at any time  during  the 90-day  period
immediately preceding the Effective Date or, if more favorable to the Executive,
as in  effect  generally  at any time  thereafter  with  respect  to other  peer
executives of the Company and its affiliated companies.

               (vii) Office and Support Staff. During the Employment Period, the
Executive  shall  be  entitled  to an  office  or  offices  of a size  and  with
furnishings and other  appointments,  and to exclusive personal  secretarial and
other assistance, at least equal to the most favorable of the foregoing provided
to the Executive by the Company and its affiliated  companies at any time during
the 90-day period immediately preceding the Effective Date or, if more favorable
to the Executive,  as provided  generally at any time thereafter with respect to
other peer executives of the Company and its affiliated companies.

               (viii)  Vacation.  During the  Employment  Period,  the Executive
shall be entitled to paid vacation in accordance with the most favorable  plans,
policies,  programs and practices of the Company and its affiliated companies as
in effect for the  Executive  at any time during the 90-day  period  immediately
preceding  the  Effective  Date or, if more  favorable to the  Executive,  as in
effect generally at any time thereafter with respect to other peer executives of
the Company and its affiliated companies.

     3. Termination of Employment.

          (a) Death or Disability.  The Executive's  employment  shall terminate
automatically  upon the Executive's  death during the Employment  Period. If the
Company  determines  in good  faith that the  Disability  of the  Executive  has
occurred during the Employment  Period (pursuant to the definition of Disability
set forth below), it may give to the Executive written notice in accordance with
Section 11(b) of its intention to terminate the Executive's employment.  In such
event, the Executive's  employment with the Company shall terminate effective on
the 30th day after  receipt of such  notice by the  Executive  (the  "Disability
Effective  Date"),  provided  that,  within the 30 days after such receipt,  the
Executive  shall not have returned to full-time  performance of the  Executive's
duties.  For purposes of this Agreement,  "Disability" shall mean the absence of
the Executive from the Executive's  duties with the Company on a full-time basis
for 180  consecutive  business days as a result of  incapacity  due to mental or
physical  illness  which is  determined to be total and permanent by a physician
selected by the Company or its insurers and  acceptable  to the Executive or the
Executive's legal  representative  (such agreement as to acceptability not to be
withheld unreasonably).

(page 97)
          (b) Cause. The Company may terminate the Executive's employment during
the Employment  Period for Cause. For purposes of this Agreement,  "Cause" shall
mean (i) a material breach by the Executive of the Executive's obligations under
Section  2(a)  (other than as a result of  incapacity  due to physical or mental
illness) which is demonstrably  willful and deliberate on the Executive's  part,
which is committed in bad faith or without reasonable belief that such breach is
in the best interests of the Company and which is not remediated in a reasonable
period of time after receipt of written notice from the Company  specifying such
breach or (ii) the  conviction  of the  Executive  of a felony  involving  moral
turpitude.

          (c) Notice of  Termination.  Any termination by the Company for Cause,
or by the Executive, shall be communicated by Notice of Termination to the other
party  hereto  given in  accordance  with  Section  11(b).  For purposes of this
Agreement,  a "Notice of Termination" means a written notice which (i) indicates
the specific  termination  provision in this Agreement  relied upon, (ii) to the
extent  applicable,  sets forth in reasonable detail the facts and circumstances
claimed to provide a basis for termination of the Executive's  employment  under
the  provision so  indicated  and (iii) if the Date of  Termination  (as defined
below)  is  other  than  the  date of  receipt  of such  notice,  specifies  the
termination  date (which date shall be not more than 15 days after the giving of
such  notice).  The failure by the  Executive or the Company to set forth in the
Notice of Termination any fact or circumstance  shall not waive any right of the
Executive or the Company hereunder or preclude the Executive or the Company from
asserting  such  fact  or  circumstance  in  enforcing  the  Executive's  or the
Company's rights hereunder.

          (d)  Date of  Termination.  "Date  of  Termination"  means  (i) if the
Executive's  employment  is  terminated  by the  Company  for  Cause,  or by the
Executive,  the date of receipt of the Notice of  Termination  or any later date
specified  therein,  as the case may be, (ii) if the  Executive's  employment is
terminated  by the  Company  other  than for  Cause or  Disability,  the Date of
Termination  shall be the date on which the Company  notifies  the  Executive of
such termination and (iii) if the Executive's employment is terminated by reason
of death or Disability,  the Date of  Termination  shall be the date of death of
the Executive or the Disability Effective Date, as the case may be.

     4. Obligations of the Company upon Termination.

          (a) Other  than for Cause or Death.  The  Company  may  terminate  the
Executive's  employment  during  the  Employment  Period for other than Cause or
Death.  If,  during the  Employment  Period,  the Company  shall  terminate  the
Executive's  employment  other  than for Cause or death or the  Executive  shall
terminate employment:

(page 98)
               (i) The Company  shall pay to the Executive in a lump sum in cash
within 30 days  after  the Date of  Termination  the sum of (1) the  Executive's
Annual Base Salary through the Date of Termination to the extent not theretofore
paid; (2) to the extent not theretofore  paid, the product of (A) the greater of
(x) the Annual Bonus paid or payable,  including by reason of any  deferral,  to
the Executive (and annualized for any fiscal year consisting of less than twelve
full months or for which the  Executive  has been  employed for less than twelve
full months) for the most recently  completed  fiscal year during the Employment
Period,  if any, and (y) the average  annualized (for any fiscal year consisting
of less than twelve full months or with respect to which the  Executive has been
employed for less than twelve full months)  bonus paid or payable,  including by
reason of any  deferral,  to the  Executive  by the Company  and its  affiliated
companies in respect of the three fiscal years immediately  preceding the fiscal
year in which the Date of  Termination  occurs  (such  greater  amount  shall be
hereinafter  referred to as the "Highest Annual Bonus") and (B) a fraction,  the
numerator of which is the number of days in the current  fiscal year through the
Date of Termination,  and the denominator of which is 365; (3) any  compensation
previously  deferred by the  Executive  (together  with any accrued  interest or
earnings  thereon)  to the  extent not  theretofore  paid;  and (4) any  accrued
vacation  pay,  to the  extent  not  theretofore  paid  (the sum of the  amounts
described in clauses (1), (2), (3) and (4) shall be  hereinafter  referred to as
the "Accrued Obligations"); and

               (ii) The Company shall pay to the Executive in a lump sum in cash
within 30 days after the Date of Termination the sum of the  Executive's  Annual
Base Salary and Highest  Annual Bonus payable to the Executive  from the Date of
Termination to the end of the Employment Period; and

               (iii) For the remainder of the Employment  Period, or such longer
period as any plan, program,  practice or policy may provide,  the Company shall
continue benefits to the Executive and/or the Executive's  family at least equal
to those which would have been  provided to them in  accordance  with the plans,
programs,   practices  and  policies   described  in  Section  2(b)(iv)  if  the
Executive's  employment  had not been  terminated  in  accordance  with the most
favorable  plans,  practices,  programs  or  policies  of the  Company  and  its
affiliated  companies  as in  effect  and  applicable  generally  to other  peer
executives and their families during the 90-day period immediately preceding the
Effective Date or, if more favorable to the Executive, as in effect generally at
any time thereafter with respect to other peer executives of the Company and its
affiliated  companies  and  their  families,  provided,  however,  that  if  the
Executive  becomes  reemployed with another  employer and is eligible to receive
medial or other welfare  benefits  under another  employer  provided  plan,  the
medial and other welfare  benefits  described herein shall be secondary to those
provided  under such other plan during  such  applicable  period of  eligibility
(such  continuation of such benefits for the applicable  period herein set forth
shall  be  hereinafter  referred  to as  "Welfare  Benefit  Continuation").  For
purposes of determining eligibility of the Executive

(page 99)
for retiree benefits pursuant to such plans,  practices,  programs and policies,
the Executive shall be considered to have remained employed until the end of the
Employment Period and to have retired on the last day of such period; and

               (iv) To the extent not theretofore paid or provided,  the Company
shall timely pay or provide to the Executive  and/or the Executive's  family any
other amounts or benefits required to be paid or provided or which the Executive
and/or the Executive's  family is eligible to receive pursuant to this Agreement
and under any plan, program,  policy or practice or contract or agreement of the
Company and its affiliated  companies as in effect and  applicable  generally to
other peer  executives and their families  during the 90-day period  immediately
preceding  the  Effective  Date or, if more  favorable to the  Executive,  as in
effect generally thereafter with respect to other peer executives of the Company
and its affiliated companies and their families (such other amounts and benefits
shall be hereinafter referred to as the "Other Benefits").

          (b) Death.  If the  Executive's  employment is terminated by reason of
the  Executive's  death  during the  Employment  Period,  this  Agreement  shall
terminate without further  obligations to the Executive's legal  representatives
under this Agreement, other than for payment of Accrued Obligations (which shall
be paid to the Executive's estate or beneficiary,  as applicable,  in a lump sum
in cash  within 30 days of the Date of  Termination)  and the timely  payment or
provision of the Welfare Benefit Continuation and Other Benefits.

          (c) Cause. If the Executive's employment shall be terminated for Cause
during the Employment  Period,  this Agreement shall  terminate  without further
obligations  to the Executive  other than the obligation to pay to the Executive
his Annual Base Salary  through the Date of  Termination  plus the amount of any
compensation  previously  deferred by the Executive,  in each case to the extent
theretofore unpaid.

          (d) Time of Payment.  The Company shall make all payments  required by
this Section 4 within the time periods provided in Sections 4(a), 4(b) and 4(c);
provided,  however,  that in the  event  that any  such  payments  would  become
non-deductible  to the Company  under the  provisions  of Section  162(m) of the
Internal  Revenue Code of 1986, as amended (the "Code"),  and the Executive is a
"covered  employee" as defined in Treas.  Reg.  Section  1.162-27(c)(2)  for the
taxable year of the Company during which the Date of Termination occurred or for
the  immediately  preceding  year,  the Company  shall make any such payment not
earlier  than 90 days  following  the end of the  Company's  taxable year during
which the Executive last was a "covered employee."

     5. Nonexclusivity of Rights.  Except as provided in Sections
4(a)(iii), 4(b) and 4(c), nothing in this Agreement shall prevent or
limit the Executive's continuing or future participation in any plan,

(page 100)
program,  policy or practice  provided  by the Company or any of its  affiliated
companies  and for which the Executive may qualify,  nor shall  anything  herein
limit or  otherwise  affect  such  rights as the  Executive  may have  under any
contract  or  agreement  with the  Company or any of its  affiliated  companies.
Amounts which are vested  benefits or which the Executive is otherwise  entitled
to receive  under any plan,  policy,  practice or program of or any  contract or
agreement with the Company or any of its  affiliated  companies at or subsequent
to the Date of  Termination  shall be  payable  in  accordance  with such  plan,
policy,  practice  or program or  contract  or  agreement  except as  explicitly
modified by this Agreement.

     6. Full Settlement; Resolution of Disputes.

          (a) The Company's  obligation to make the payment provided for in this
Agreement  and  otherwise  to perform  its  obligations  hereunder  shall not be
affected by any set-off, counterclaim, recoupment, defense or other claim, right
or action  which the Company may have  against the  Executive  or others.  In no
event shall the  Executive  be obligated  to seek other  employment  or take any
other action by way of mitigation of the amounts  payable to the Executive under
any of the  provisions  of this  Agreement  and,  except as  provided in Section
4(a)(iii)  with respect to Welfare  Benefit  Continuation  and Section 8(a) with
respect to non-competition, such amounts shall not be reduced whether or not the
Executive  obtains  other  employment.  The  Company  agrees to pay, to the full
extent  permitted  by law,  all  reasonable  legal  fees and  expenses  that the
Executive  may incur to enforce this  Agreement and that result from a breach of
this Agreement by the Company; provided, however, that the reasonableness of the
fees  and  expenses  must be  determined  by an  independent  arbitrator,  using
standard legal principles, mutually agreed upon by the Company and the Executive
in accordance with rules set forth by the American Arbitration Association.

          (b) If  there  shall  be any  dispute  between  the  Company  and  the
Executive in the event of any termination of the  Executive's  employment by the
Company  or  by  the  Executive,  then,  unless  and  until  there  is a  final,
nonappealable  judgment by a court of competent jurisdiction declaring that such
termination  was for Cause,  the Company shall pay all amounts,  and provide all
benefits, to the Executive and/or the Executive's family or other beneficiaries,
as the case may be,  that  the  Company  would  be  required  to pay or  provide
pursuant to Section 4(a) as though such  termination were by the Company without
Cause or by the  Executive;  provided,  however,  that the Company  shall not be
required to pay any  disputed  amounts  pursuant to this  paragraph  except upon
receipt  of an  undertaking  (which  may be  unsecured)  by or on  behalf of the
Executive  to repay  all such  amounts  to which  the  Executive  is  ultimately
adjudged by such court not to be entitled.

(page 101)
     7.  Confidential  Information.  The  Executive  shall  hold in a  fiduciary
capacity for the benefit of the Company all secret or confidential  information,
knowledge or data  relating to the Company or any of its  affiliated  companies,
and their respective businesses, which shall have been obtained by the Executive
during  the  Executive's  employment  by the  Company  or any of its  affiliated
companies and which shall not be or become public  knowledge (other than by acts
by the  Executive  or  representatives  of the  Executive  in  violation of this
Agreement).  After  termination of the Executive's  employment with the Company,
the Executive  shall not,  without the prior  written  consent of the Company or
except as may  otherwise  be required by law or legal  process,  communicate  or
divulge any such information, knowledge or data to anyone other than the Company
and those  designated  by it. In no event  shall an  asserted  violation  of the
provisions of this Section 7 constitute a basis for deferring or withholding any
amounts otherwise payable to the Executive under this Agreement.

     8. Non-Compete; Non-Solicitation.

          (a) Except as is set forth below, for a period  commencing on the date
hereof  and  ending  on the date 36  months  after  the  Executive  ceases to be
employed by the Company (the "Non-Competition  Period"), the Executive shall not
in the United States of America,  directly or indirectly,  either for himself or
any other person, own, manage,  control,  materially  participate in, invest in,
permit his name to be used by, act as consultant or advisor to, render  material
services for (along or in  association  with any person,  firm,  corporation  or
other business  organization)  or otherwise assist in any manner any entity that
engages in or owns,  invests in,  manages or controls any venture or  enterprise
engaged in the retail furniture industry (or any other business of the type that
constitutes  a  substantial  portion of the  Company's  business at the date the
Executive ceases to be employed by the Company ) (collectively, a "Competitor");
provided,  however,  that the  restrictions  set forth above  shall  immediately
terminate  and  shall be of no  further  force or  effect  (i) in the event of a
default by the Company in the payment of any  compensation  or benefits to which
the Executive is entitled hereunder,  which default is not cured within ten (10)
days after written notice  thereof,  or (ii) at the election of the Executive if
the  Executive's  employment  has been  terminated by the Company other than for
Cause and if the Executive (A) gives  written  notice to the Company  during the
Non-Competition  Period that he desires to accept  employment with a Competitor;
and (B) agrees that the severance  payment  specified in Section  4(a)(i) hereof
shall be mitigated by the amount of salary and pro rata target bonus  payable to
the  Executive by the  Competitor  and  attributable  to  employment  during the
Non-Competition  Period (it being  understood  that the amount of such mitigated
severance  shall be paid by the  Executive to the Company in a lump-sum  payment
within  thirty  (30) days  after the  Executive  commences  employment  with the
Competitor).  Nothing  herein shall  prohibit the Executive from being a passive
owner of

(page 102)
not more than 2% of the  equity  securities  of a  corporation  engaged  in such
business which is publicly traded, so long as he has no active  participation in
the business of such corporation.

          (b)  During  the  Non-Competition  Period,  the  Executive  shall not,
directly  or  indirectly,  (i)  induce or  attempt  to  induce or aid  others in
inducing an employee  of the Company to leave the employ of the  Company,  or in
any way interfere with the  relationship  between the Company and an employee of
the Company except in the proper exercise of the Executive's authority,  or (ii)
in any way interfere with the relationship between the Company and any customer,
supplier, licensee or other business relation of the Company.

          (c) If, at the time of  enforcement  of this  Section 8, a court shall
hold that the  duration,  scope,  area or other  restrictions  stated herein are
unreasonable  under  circumstances  then  existing,  the parties  agree that the
maximum  duration,  scope,  area or other  restrictions  reasonable  under  such
circumstances shall be substituted for the stated duration, scope, area or other
restrictions.

          (d) The  covenants  made in this  Section 8 shall be  construed  as an
agreement  independent  of any other  provisions  of this  Agreement,  and shall
survive the termination of this Agreement.  Moreover, the existence of any claim
or  cause  of  action  of  the  Executive  against  the  Company  or  any of its
affiliates,  whether or not predicated upon the terms of this  Agreement,  shall
not constitute a defense to the enforcement of these covenants.

     9.            Indemnity.  The Company will indemnify the Executive, in his
capacity as an officer and director of the Company, to the fullest extent
permitted by the Company's Articles of Incorporation and Bylaws.

     10.           Successors.

          (a) This  Agreement is personal to the Executive and without the prior
written  consent  of the  company  shall  not  be  assignable  by the  Executive
otherwise than by will or the laws of descent and  distribution.  This Agreement
shall  inure to the  benefit  of and be  enforceable  by the  Executive's  legal
representatives.

          (b) This  Agreement  shall inure to the benefit of and be binding upon
the Company and its successors and assigns.

          (c)  The  Company  will  require  any  successor  (whether  direct  or
indirect,   by  purchase,   merger,   consolidation  or  otherwise)  to  all  or
substantially  all of the  business  and/or  assets  of the  Company  to  assume
expressly and agree to perform this Agreement in the same manner and to the same
extent  that the Company  would be required to perform it if no such  succession
had taken place. As used in this Agreement, "Company"

(page 103)
shall mean the Company as hereinbefore defined and any successor to its business
and/or assets as aforesaid which assumes and agrees to perform this Agreement by
operation of law, or otherwise.

     11.           Miscellaneous.

          (a) This  Agreement  shall be governed by and  construed in accordance
with the laws of the Commonwealth of Virginia,  without  reference to principles
of  conflict  of  laws.  The  captions  of this  Agreement  are not  part of the
provisions  hereof and shall have no force or effect.  This Agreement may not be
amended  or  modified  otherwise  than by a written  agreement  executed  by the
parties hereto or their respective successors and legal representatives.

          (b) All notices and other communications hereunder shall be in writing
and shall be given by hand  delivery  to the  other  party or by  registered  or
certified mail, return receipt requested, postage prepaid, addressed as follows:

         If to the Executive to:                     If to the Company to:

         William C. DeRusha                          Heilig-Meyers Company
         South Ceres                                 2235 Staples Mill Road
         1686 Broad Street Road                      Richmond, Virginia  23230
         P.O. Box 212
         Oilville, Virginia 23129             Attention:  Corporate Secretary

or to such other  address as either  party shall have  furnished to the other in
writing in accordance  herewith.  Notice and  communications  shall be effective
when actually received by the addressee.

          (c)  The  invalidity  or  unenforceability  of any  provision  of this
Agreement shall not affect the validity or enforceability of any other provision
of this Agreement.

          (d) The  Company  may  withhold  from any  amount  payable  under this
Agreement such Federal, state or local taxes as shall be required to be withheld
pursuant to any applicable law or regulation.

          (e) The  Executive's  or the  Company's  failure to insist upon strict
compliance with any provision hereof or any other provision of this Agreement or
the failure to assert any right the Executive or the Company may have hereunder,
shall  not be  deemed  to be a waiver  of such  provision  or right or any other
provision or right of this Agreement.

          (f) Any entitlements to the Executive created under Section 2(b) shall
be contract  rights to the extent not  prohibited by law.  However,  the Company
shall not be required to amend, or refrain from amending, any of its plans to so
provide the contract rights.

(page 104)
          (g) The  Executive  and the Company  agree that as of the date hereof,
this Agreements  supersedes and terminates the Employment  Agreement between the
Company and the Executive dated September 11, 1989, as amended August 26, 1993.

         IN WITNESS WHEREOF, the Executive has hereunto set the Executive's hand
and, pursuant to the authorization from its Board of Directors,  the Company has
caused  these  presents to be executed in its name on its behalf,  all as of the
day and year first above written.

                                             HEILIG-MEYERS COMPANY
                                             By:/s/ Robert L. Burrus, Jr.
                                             Title:Chairman, Compensation
                                             Committee of the Board of Directors

                                             /s/ William C. DeRusha
                                             William C.DeRusha

(page 105)


                                                                  Exhibit 10.cc.

                              EMPLOYMENT AGREEMENT

         THIS EMPLOYMENT AGREEMENT (the "Agreement "), dated as of November
1, 1996, between Troy A. Peery, Jr. (the "Executive") and Heilig-Meyers
Company, a Virginia corporation (the "Company"), recites and provides as
follows:

         WHEREAS,  the Board of Directors of the Company (the  "Board")  expects
that the Executive will continue to make substantial contributions to the growth
and prospects of the Company; and

         WHEREAS,  the Board desires that the Company retain the services of the
Executive,  and the  Executive  desires  to  continue  his  employment  with the
Company, all on the terms and subject to the conditions set forth herein.

         NOW,  THEREFORE,  in  consideration  of the foregoing  premises and the
mutual  covenants  herein  contained,  the  Company and the  Executive  agree as
follows:

     1. Employment  Period.  The Company hereby agrees to continue the Executive
in its employ,  and the  Executive  hereby agrees to remain in the employ of the
Company, in accordance with the terms and provisions of this Agreement,  for the
period  commencing  on the date of this  Agreement  (the  "Effective  Date") and
ending on the third anniversary of such date (the "Employment Period").  Subject
to the provisions of Section 3 hereof, the Employment Period shall be a constant
rolling period of three (3) years,  commencing on the Effective  Date,  with the
result  that,  for each day after the  Effective  Date the  Executive's  term of
employment  shall be  extended  for an  additional  day so that at all times the
remaining period of the Executive's term of employment shall be three (3) years.

     2.            Terms of Employment.

          (a) Position and Duties.

               (i) During the Employment  Period,  (A) the Executive's  position
(including  status,  offices,  titles and  reporting  requirements),  authority,
duties  and  responsibilities  shall be at least  commensurate  in all  material
respects with the most significant of those held,  exercised and assigned at any
time during the 90-day period  immediately  preceding the Effective Date and (B)
the Executive's  services shall be performed at the location where the Executive
was employed  immediately  preceding the  Effective  Date or any office which is
less than 35 miles from such location.

(page 106)
               (ii) The Board agrees that during the Employment  Period it shall
nominate  the  Executive  for  election to the Board at each  annual  meeting of
shareholders  and use its best efforts to cause the Executive to be duly elected
to the Board at each such meeting.

               (iii) During the Employment  Period, and excluding any periods of
vacation and leave to which the Executive is entitled,  the Executive  agrees to
devote  reasonable  attention  and  time  during  normal  business  hours to the
business  and affairs of the Company  and, to the extent  necessary to discharge
the responsibilities assigned to the Executive hereunder, to use the Executive's
reasonable   best   efforts  to  perform   faithfully   and   efficiently   such
responsibilities.  During the  Employment  Period it shall not be a violation of
this Agreement for the executive to (A) serve on corporate,  civic,  charitable,
furniture industry association or professional  association boards or committees
(provided  the  Executive  obtains  prior  approval of the  Board),  (B) deliver
lectures,  fulfill speaking engagements or teach at educational institutions and
(C) manage personal investments, so long as such activities do not significantly
interfere  with  the  performance  of  the  Executive's  responsibilities  as an
employee of the  Company in  accordance  with this  Agreement.  It is  expressly
understood  and agreed  that to the extent  that any such  activities  have been
conducted by the Executive prior to the Effective Date, the continued conduct of
such  activities  (or the  conduct  of  activities  similar  in nature and scope
thereto)  subsequent  to the  Effective  Date shall not  thereafter be deemed to
interfere  with  the  performance  of the  Executive's  responsibilities  to the
Company.

          (b) Compensation.

               (i) Base Salary.  During the  Employment  Period,  the  Executive
shall receive an annual base salary ("Annual Base Salary"),  which shall be paid
in equal  installments  on a monthly  basis,  at least equal to twelve times the
highest  monthly base salary paid or payable to the Executive by the Company and
its  affiliated  companies  in respect of the  twelve-month  period  immediately
preceding the month in which the Effective  Date occurs.  During the  Employment
Period,  the Annual Base Salary shall be reviewed at least annually and shall be
increased at any time and from time to time as shall be substantially consistent
with  increases  in base  salary  generally  awarded in the  ordinary  course of
business to other peer  executives of the Company and its affiliated  companies.
Any  increase in Annual Base Salary shall not serve to limit or reduce any other
obligation to the Executive under this  Agreement.  Annual Base Salary shall not
be reduced  after any such  increase and the term Annual Base Salary as utilized
in this Agreement shall refer to Annual Base Salary as so increased.  As used in
this  Agreement,  the term  "affiliated  companies"  shall  include  any company
controlled by, controlling or under common control with the Company.

(page 107)
               (ii)  Annual  Bonus.  In  addition  to Annual  Base  Salary,  the
Executive  shall be awarded,  for each fiscal year ending during the  Employment
Period,  in cash an annual bonus (the "Annual Bonus") under the Company's Annual
Performance-Based  Bonus Plan or, if more favorable to the Executive,  under any
plans,  practices,  programs and policies of the Company and its  affiliates  in
effect generally at any time after the Effective Date with respect to other peer
executives of the Company and its affiliated companies.

               (iii)  Incentive,   Savings  and  Retirement  Plans.  During  the
Employment  Period,  the  Executive  shall be  entitled  to  participate  in all
incentive  (including,   without  limitation,  stock  incentive),   savings  and
retirement plans, practices, policies and programs applicable generally to other
peer  executives of the Company and its  affiliated  companies,  but in no event
shall such plans,  practices,  policies and programs  provide the Executive with
incentive  opportunities  (measured  with  respect to both  regular  and special
incentive  opportunities,  to the  extent,  if any,  that  such  distinction  is
applicable), savings opportunities and retirement benefit opportunities, in each
case,  less  favorable,  in the  aggregate,  than  the most  favorable  of those
provided by the Company and its  affiliated  companies for the  Executive  under
such plans, practices, policies and programs as in effect at any time during the
90-day period  immediately  preceding the Effective Date or if more favorable to
the Executive,  those provided generally at any time after the Effective Date to
other peer executives of the Company and its affiliated companies.

               (iv) Welfare  Benefit Plans.  During the Employment  Period,  the
Executive and/or the Executive's  family,  as the case may be, shall be eligible
for participation in and shall receive all benefits under welfare benefit plans,
practices,  policies  and  programs  provided by the Company and its  affiliated
companies  (including,   without  limitation,   medial,  prescription,   dental,
disability, salary continuance,  employee life, group life, accidental death and
travel accident insurance plans and programs) to the extent applicable generally
to other peer executives of the Company and its affiliated companies,  but in no
event shall such plans,  practices,  policies and programs provide the Executive
with  benefits  which  are  less  favorable,  in the  aggregate,  than  the most
favorable  of such plans,  practices,  policies  and  programs in effect for the
Executive  at any time  during  the  90-day  period  immediately  preceding  the
Effective Date or, if more favorable to the Executive,  those provided generally
at any time after the Effective Date to other peer executives of the Company and
its affiliated companies.

               (v) Expenses.  During the Employment  Period, the Executive shall
be  entitled  to receive  prompt  reimbursement  for all  reasonable  employment
expenses  incurred  by the  Executive  in  accordance  with the  most  favorable
policies,  practices and procedures of the Company and its affiliated  companies
in effect for the  Executive  at any time during the 90-day  period  immediately
preceding  the  Effective  Date or, if more  favorable to the  Executive,  as in
effect generally at any time thereafter

(page 108)
with respect to other peer executives of the Company and its affiliated
companies.

               (vi) Fringe Benefits. During the Employment Period, the Executive
shall be  entitled  to fringe  benefits in  accordance  with the most  favorable
plans,  practices,  programs  and  policies of the  Company  and its  affiliated
companies  in effect for the  executive  at any time  during  the 90-day  period
immediately preceding the Effective Date or, if more favorable to the Executive,
as in  effect  generally  at any time  thereafter  with  respect  to other  peer
executives of the Company and its affiliated companies.

               (vii) Office and Support Staff. During the Employment Period, the
Executive  shall  be  entitled  to an  office  or  offices  of a size  and  with
furnishings and other  appointments,  and to exclusive personal  secretarial and
other assistance, at least equal to the most favorable of the foregoing provided
to the Executive by the Company and its affiliated  companies at any time during
the 90-day period immediately preceding the Effective Date or, if more favorable
to the Executive,  as provided  generally at any time thereafter with respect to
other peer executives of the Company and its affiliated companies.

               (viii)  Vacation.  During the  Employment  Period,  the Executive
shall be entitled to paid vacation in accordance with the most favorable  plans,
policies,  programs and practices of the Company and its affiliated companies as
in effect for the  Executive  at any time during the 90-day  period  immediately
preceding  the  Effective  Date or, if more  favorable to the  Executive,  as in
effect generally at any time thereafter with respect to other peer executives of
the Company and its affiliated companies.

     3.            Termination of Employment.

          (a) Death or Disability.  The Executive's  employment  shall terminate
automatically  upon the Executive's  death during the Employment  Period. If the
Company  determines  in good  faith that the  Disability  of the  Executive  has
occurred during the Employment  Period (pursuant to the definition of Disability
set forth below), it may give to the Executive written notice in accordance with
Section 11(b) of its intention to terminate the Executive's employment.  In such
event, the Executive's  employment with the Company shall terminate effective on
the 30th day after  receipt of such  notice by the  Executive  (the  "Disability
Effective  Date"),  provided  that,  within the 30 days after such receipt,  the
Executive  shall not have returned to full-time  performance of the  Executive's
duties.  For purposes of this Agreement,  "Disability" shall mean the absence of
the Executive from the Executive's  duties with the Company on a full-time basis
for 180  consecutive  business days as a result of  incapacity  due to mental or
physical  illness  which is  determined to be total and permanent by a physician
selected by the

(page 109)
Company or its insurers and acceptable to the Executive or the Executive's legal
representative   (such  agreement  as  to  acceptability   not  to  be  withheld
unreasonably).

          (b) Cause. The Company may terminate the Executive's employment during
the Employment  Period for Cause. For purposes of this Agreement,  "Cause" shall
mean (i) a material breach by the Executive of the Executive's obligations under
Section  2(a)  (other than as a result of  incapacity  due to physical or mental
illness) which is demonstrably  willful and deliberate on the Executive's  part,
which is committed in bad faith or without reasonable belief that such breach is
in the best interests of the Company and which is not remediated in a reasonable
period of time after receipt of written notice from the Company  specifying such
breach or (ii) the  conviction  of the  Executive  of a felony  involving  moral
turpitude.

          (c) Notice of  Termination.  Any termination by the Company for Cause,
or by the Executive, shall be communicated by Notice of Termination to the other
party  hereto  given in  accordance  with  Section  11(b).  For purposes of this
Agreement,  a "Notice of Termination" means a written notice which (i) indicates
the specific  termination  provision in this Agreement  relied upon, (ii) to the
extent  applicable,  sets forth in reasonable detail the facts and circumstances
claimed to provide a basis for termination of the Executive's  employment  under
the  provision so  indicated  and (iii) if the Date of  Termination  (as defined
below)  is  other  than  the  date of  receipt  of such  notice,  specifies  the
termination  date (which date shall be not more than 15 days after the giving of
such  notice).  The failure by the  Executive or the Company to set forth in the
Notice of Termination any fact or circumstance  shall not waive any right of the
Executive or the Company hereunder or preclude the Executive or the Company from
asserting  such  fact  or  circumstance  in  enforcing  the  Executive's  or the
Company's rights hereunder.

          (d)  Date of  Termination.  "Date  of  Termination"  means  (i) if the
Executive's  employment  is  terminated  by the  Company  for  Cause,  or by the
Executive,  the date of receipt of the Notice of  Termination  or any later date
specified  therein,  as the case may be, (ii) if the  Executive's  employment is
terminated  by the  Company  other  than for  Cause or  Disability,  the Date of
Termination  shall be the date on which the Company  notifies  the  Executive of
such termination and (iii) if the Executive's employment is terminated by reason
of death or Disability,  the Date of  Termination  shall be the date of death of
the Executive or the Disability Effective Date, as the case may be.

     4.            Obligations of the Company upon Termination.

          (a) Other than for Cause or Death.  The Company may terminate
the Executive's employment during the Employment Period for other than
Cause or Death.  If, during the Employment Period, the Company shall

(page 110)
terminate  the  Executive's  employment  other  than  for  Cause or death or the
Executive shall terminate employment:

               (i) The Company  shall pay to the Executive in a lump sum in cash
within 30 days  after  the Date of  Termination  the sum of (1) the  Executive's
Annual Base Salary through the Date of Termination to the extent not theretofore
paid; (2) to the extent not theretofore  paid, the product of (A) the greater of
(x) the Annual Bonus paid or payable,  including by reason of any  deferral,  to
the Executive (and annualized for any fiscal year consisting of less than twelve
full months or for which the  Executive  has been  employed for less than twelve
full months) for the most recently  completed  fiscal year during the Employment
Period,  if any, and (y) the average  annualized (for any fiscal year consisting
of less than twelve full months or with respect to which the  Executive has been
employed for less than twelve full months)  bonus paid or payable,  including by
reason of any  deferral,  to the  Executive  by the Company  and its  affiliated
companies in respect of the three fiscal years immediately  preceding the fiscal
year in which the Date of  Termination  occurs  (such  greater  amount  shall be
hereinafter  referred to as the "Highest Annual Bonus") and (B) a fraction,  the
numerator of which is the number of days in the current  fiscal year through the
Date of Termination,  and the denominator of which is 365; (3) any  compensation
previously  deferred by the  Executive  (together  with any accrued  interest or
earnings  thereon)  to the  extent not  theretofore  paid;  and (4) any  accrued
vacation  pay,  to the  extent  not  theretofore  paid  (the sum of the  amounts
described in clauses (1), (2), (3) and (4) shall be  hereinafter  referred to as
the "Accrued Obligations"); and

               (ii) The Company shall pay to the Executive in a lump sum in cash
within 30 days after the Date of Termination the sum of the  Executive's  Annual
Base Salary and Highest  Annual Bonus payable to the Executive  from the Date of
Termination to the end of the Employment Period; and

               (iii) For the remainder of the Employment  Period, or such longer
period as any plan, program,  practice or policy may provide,  the Company shall
continue benefits to the Executive and/or the Executive's  family at least equal
to those which would have been  provided to them in  accordance  with the plans,
programs,   practices  and  policies   described  in  Section  2(b)(iv)  if  the
Executive's  employment  had not been  terminated  in  accordance  with the most
favorable  plans,  practices,  programs  or  policies  of the  Company  and  its
affiliated  companies  as in  effect  and  applicable  generally  to other  peer
executives and their families during the 90-day period immediately preceding the
Effective Date or, if more favorable to the Executive, as in effect generally at
any time thereafter with respect to other peer executives of the Company and its
affiliated  companies  and  their  families,  provided,  however,  that  if  the
Executive  becomes  reemployed with another  employer and is eligible to receive
medial or

(page 111)
other welfare  benefits  under another  employer  provided  plan, the medial and
other welfare  benefits  described  herein shall be secondary to those  provided
under  such  other plan  during  such  applicable  period of  eligibility  (such
continuation  of such benefits for the applicable  period herein set forth shall
be hereinafter referred to as "Welfare Benefit  Continuation").  For purposes of
determining  eligibility of the Executive for retiree benefits  pursuant to such
plans,  practices,  programs and policies,  the Executive shall be considered to
have  remained  employed  until  the end of the  Employment  Period  and to have
retired on the last day of such period; and

               (iv) To the extent not theretofore paid or provided,  the Company
shall timely pay or provide to the Executive  and/or the Executive's  family any
other amounts or benefits required to be paid or provided or which the Executive
and/or the Executive's  family is eligible to receive pursuant to this Agreement
and under any plan, program,  policy or practice or contract or agreement of the
Company and its affiliated  companies as in effect and  applicable  generally to
other peer  executives and their families  during the 90-day period  immediately
preceding  the  Effective  Date or, if more  favorable to the  Executive,  as in
effect generally thereafter with respect to other peer executives of the Company
and its affiliated companies and their families (such other amounts and benefits
shall be hereinafter referred to as the "Other Benefits").

          (b) Death.  If the  Executive's  employment is terminated by reason of
the  Executive's  death  during the  Employment  Period,  this  Agreement  shall
terminate without further  obligations to the Executive's legal  representatives
under this Agreement, other than for payment of Accrued Obligations (which shall
be paid to the Executive's estate or beneficiary,  as applicable,  in a lump sum
in cash  within 30 days of the Date of  Termination)  and the timely  payment or
provision of the Welfare Benefit Continuation and Other Benefits.

          (c) Cause. If the Executive's employment shall be terminated for Cause
during the Employment  Period,  this Agreement shall  terminate  without further
obligations  to the Executive  other than the obligation to pay to the Executive
his Annual Base Salary  through the Date of  Termination  plus the amount of any
compensation  previously  deferred by the Executive,  in each case to the extent
theretofore unpaid.

          (d) Time of Payment.  The Company shall make all payments  required by
this Section 4 within the time periods provided in Sections 4(a), 4(b) and 4(c);
provided,  however,  that in the  event  that any  such  payments  would  become
non-deductible  to the Company  under the  provisions  of Section  162(m) of the
Internal  Revenue Code of 1986, as amended (the "Code"),  and the Executive is a
"covered  employee" as defined in Treas.  Reg.  Section  1.162-27(c)(2)  for the
taxable year of the Company during which the Date of Termination occurred or for
the  immediately  preceding  year,  the Company  shall make any such payment not
earlier than 90 days

(page 112)
following the end of the Company's taxable year during which the
Executive last was a "covered employee."

     5. Nonexclusivity of Rights. Except as provided in Sections 4(a)(iii), 4(b)
and 4(c),  nothing in this  Agreement  shall  prevent  or limit the  Executive's
continuing  or future  participation  in any plan,  program,  policy or practice
provided by the  Company or any of its  affiliated  companies  and for which the
Executive may qualify,  nor shall anything herein limit or otherwise affect such
rights as the  Executive  may have  under any  contract  or  agreement  with the
Company or any of its affiliated companies. Amounts which are vested benefits or
which the  Executive is otherwise  entitled to receive  under any plan,  policy,
practice or program of or any contract or  agreement  with the Company or any of
its affiliated  companies at or subsequent to the Date of  Termination  shall be
payable in accordance with such plan, policy, practice or program or contract or
agreement except as explicitly modified by this Agreement.

     6.            Full Settlement; Resolution of Disputes.

          (a) The Company's  obligation to make the payment provided for in this
Agreement  and  otherwise  to perform  its  obligations  hereunder  shall not be
affected by any set-off, counterclaim, recoupment, defense or other claim, right
or action  which the Company may have  against the  Executive  or others.  In no
event shall the  Executive  be obligated  to seek other  employment  or take any
other action by way of mitigation of the amounts  payable to the Executive under
any of the  provisions  of this  Agreement  and,  except as  provided in Section
4(a)(iii)  with respect to Welfare  Benefit  Continuation  and Section 8(a) with
respect to non-competition, such amounts shall not be reduced whether or not the
Executive  obtains  other  employment.  The  Company  agrees to pay, to the full
extent  permitted  by law,  all  reasonable  legal  fees and  expenses  that the
Executive  may incur to enforce this  Agreement and that result from a breach of
this Agreement by the Company; provided, however, that the reasonableness of the
fees  and  expenses  must be  determined  by an  independent  arbitrator,  using
standard legal principles, mutually agreed upon by the Company and the Executive
in accordance with rules set forth by the American Arbitration Association.

          (b) If  there  shall  be any  dispute  between  the  Company  and  the
Executive in the event of any termination of the  Executive's  employment by the
Company  or  by  the  Executive,  then,  unless  and  until  there  is a  final,
nonappealable  judgment by a court of competent jurisdiction declaring that such
termination  was for Cause,  the Company shall pay all amounts,  and provide all
benefits, to the Executive and/or the Executive's family or other beneficiaries,
as the case may be,  that  the  Company  would  be  required  to pay or  provide
pursuant to Section 4(a) as though such  termination were by the Company without
Cause or by the  Executive;  provided,  however,  that the Company  shall not be
required to

(page 113)
pay any disputed  amounts  pursuant to this paragraph  except upon receipt of an
undertaking  (which may be  unsecured) by or on behalf of the Executive to repay
all such amounts to which the Executive is ultimately adjudged by such court not
to be entitled.

     7.  Confidential  Information.  The  Executive  shall  hold in a  fiduciary
capacity for the benefit of the Company all secret or confidential  information,
knowledge or data  relating to the Company or any of its  affiliated  companies,
and their respective businesses, which shall have been obtained by the Executive
during  the  Executive's  employment  by the  Company  or any of its  affiliated
companies and which shall not be or become public  knowledge (other than by acts
by the  Executive  or  representatives  of the  Executive  in  violation of this
Agreement).  After  termination of the Executive's  employment with the Company,
the Executive  shall not,  without the prior  written  consent of the Company or
except as may  otherwise  be required by law or legal  process,  communicate  or
divulge any such information, knowledge or data to anyone other than the Company
and those  designated  by it. In no event  shall an  asserted  violation  of the
provisions of this Section 7 constitute a basis for deferring or withholding any
amounts otherwise payable to the Executive under this Agreement.

     8.            Non-Compete; Non-Solicitation.

          (a) Except as is set forth below, for a period  commencing on the date
hereof  and  ending  on the date 36  months  after  the  Executive  ceases to be
employed by the Company (the "Non-Competition  Period"), the Executive shall not
in the United States of America,  directly or indirectly,  either for himself or
any other person, own, manage,  control,  materially  participate in, invest in,
permit his name to be used by, act as consultant or advisor to, render  material
services for (along or in  association  with any person,  firm,  corporation  or
other business  organization)  or otherwise assist in any manner any entity that
engages in or owns,  invests in,  manages or controls any venture or  enterprise
engaged in the retail furniture industry (or any other business of the type that
constitutes  a  substantial  portion of the  Company's  business at the date the
Executive ceases to be employed by the Company ) (collectively, a "Competitor");
provided,  however,  that the  restrictions  set forth above  shall  immediately
terminate  and  shall be of no  further  force or  effect  (i) in the event of a
default by the Company in the payment of any  compensation  or benefits to which
the Executive is entitled hereunder,  which default is not cured within ten (10)
days after written notice  thereof,  or (ii) at the election of the Executive if
the  Executive's  employment  has been  terminated by the Company other than for
Cause and if the Executive (A) gives  written  notice to the Company  during the
Non-Competition  Period that he desires to accept  employment with a Competitor;
and (B) agrees that the severance  payment  specified in Section  4(a)(i) hereof
shall be mitigated by the amount of salary and pro rata target bonus  payable to
the Executive by the Competitor and

(page 114)
attributable  to  employment  during  the   Non-Competition   Period  (it  being
understood  that the  amount of such  mitigated  severance  shall be paid by the
Executive to the Company in a lump-sum payment within thirty (30) days after the
Executive  commences  employment  with the  Competitor).  Nothing  herein  shall
prohibit  the  Executive  from being a passive  owner of not more than 2% of the
equity  securities of a corporation  engaged in such business  which is publicly
traded,  so long  as he has no  active  participation  in the  business  of such
corporation.

          (b)  During  the  Non-Competition  Period,  the  Executive  shall not,
directly  or  indirectly,  (i)  induce or  attempt  to  induce or aid  others in
inducing an employee  of the Company to leave the employ of the  Company,  or in
any way interfere with the  relationship  between the Company and an employee of
the Company except in the proper exercise of the Executive's authority,  or (ii)
in any way interfere with the relationship between the Company and any customer,
supplier, licensee or other business relation of the Company.

          (c) If, at the time of  enforcement  of this  Section 8, a court shall
hold that the  duration,  scope,  area or other  restrictions  stated herein are
unreasonable  under  circumstances  then  existing,  the parties  agree that the
maximum  duration,  scope,  area or other  restrictions  reasonable  under  such
circumstances shall be substituted for the stated duration, scope, area or other
restrictions.

          (d) The  covenants  made in this  Section 8 shall be  construed  as an
agreement  independent  of any other  provisions  of this  Agreement,  and shall
survive the termination of this Agreement.  Moreover, the existence of any claim
or  cause  of  action  of  the  Executive  against  the  Company  or  any of its
affiliates,  whether or not predicated upon the terms of this  Agreement,  shall
not constitute a defense to the enforcement of these covenants.

     9.            Indemnity.  The Company will indemnify the Executive, in his
capacity as an officer and director of the Company, to the fullest extent
permitted by the Company's Articles of Incorporation and Bylaws.

     10.           Successors.

          (a) This  Agreement is personal to the Executive and without the prior
written  consent  of the  company  shall  not  be  assignable  by the  Executive
otherwise than by will or the laws of descent and  distribution.  This Agreement
shall  inure to the  benefit  of and be  enforceable  by the  Executive's  legal
representatives.

          (b) This  Agreement  shall inure to the benefit of and be binding upon
the Company and its successors and assigns.

(page 115)
          (c)  The  Company  will  require  any  successor  (whether  direct  or
indirect,   by  purchase,   merger,   consolidation  or  otherwise)  to  all  or
substantially  all of the  business  and/or  assets  of the  Company  to  assume
expressly and agree to perform this Agreement in the same manner and to the same
extent  that the Company  would be required to perform it if no such  succession
had taken place. As used in this Agreement,  "Company" shall mean the Company as
hereinbefore  defined  and  any  successor  to its  business  and/or  assets  as
aforesaid  which  assumes and agrees to perform  this  Agreement by operation of
law, or otherwise.

     11.           Miscellaneous.

          (a) This  Agreement  shall be governed by and  construed in accordance
with the laws of the Commonwealth of Virginia,  without  reference to principles
of  conflict  of  laws.  The  captions  of this  Agreement  are not  part of the
provisions  hereof and shall have no force or effect.  This Agreement may not be
amended  or  modified  otherwise  than by a written  agreement  executed  by the
parties hereto or their respective successors and legal representatives.

          (b) All notices and other communications hereunder shall be in writing
and shall be given by hand  delivery  to the  other  party or by  registered  or
certified mail, return receipt requested, postage prepaid, addressed as follows:

         If to the Executive to:                    If to the Company to:
         Troy A. Peery, Jr.                         Heilig-Meyers Company
         14 Broad Run Road                          2235 Staples Mill Road
         Manakin Sabot, Virginia 23103              Richmond, Virginia  23230
                                              Attention:  Corporate Secretary

or to such other  address as either  party shall have  furnished to the other in
writing in accordance  herewith.  Notice and  communications  shall be effective
when actually received by the addressee.

                   (c) The  invalidity or  unenforceability  of any provision of
this  Agreement  shall not affect the  validity or  enforceability  of any other
provision of this Agreement.

                   (d) The Company may withhold  from any amount  payable  under
this  Agreement  such  Federal,  state or local taxes as shall be required to be
withheld pursuant to any applicable law or regulation.

                   (e) The  Executive's or the Company's  failure to insist upon
strict  compliance  with any  provision  hereof or any other  provision  of this
Agreement  or the failure to assert any right the  Executive  or the Company may
have hereunder, shall not be deemed to be a waiver of such provision or right or
any other provision or right of this Agreement.

(page 116)
                   (f) Any  entitlements to the Executive  created under Section
2(b) shall be contract rights to the extent not prohibited by law. However,  the
Company  shall not be required to amend,  or refrain from  amending,  any of its
plans to so provide the contract rights.

                   (g) The  Executive  and the Company agree that as of the date
hereof,  this  Agreements  supersedes and  terminates  the Employment  Agreement
between the Company and the  Executive  dated  September  11,  1989,  as amended
August 26, 1993.

         IN WITNESS WHEREOF, the Executive has hereunto set the Executive's hand
and, pursuant to the authorization from its Board of Directors,  the Company has
caused  these  presents to be executed in its name on its behalf,  all as of the
day and year first above written.

                                               HEILIG-MEYERS COMPANY

                                               By:/s/ William C. DeRusha
                                               Title:Chairman and CEO
                                               /s/ Troy A. Peery, Jr.
                                               Troy A. Peery, Jr.

(page 117)


                                                                  Exhibit 10.qq.

                     AMENDED AND RESTATED MERCHANT AGREEMENT

                            (REVOLVING CREDIT PLANS)


This AMENDED AND RESTATED  MERCHANT  AGREEMENT is entered into as of the 9th day
of May, 1997, by and between  BENEFICIAL  NATIONAL BANK USA, a national  banking
association  ("BNB USA"),  RHODES,  INC., a corporation  of the State of Georgia
("Rhodes")  and H Y ROOM STORES,  INC., a  corporation  of the State of Virginia
("Room Stores").  Rhodes and Room Stores may be hereinafter  referred to jointly
and severally as "Merchant."

WHEREAS,  BNB USA and Rhodes entered into a Merchant  Agreement  dated as of May
15,  1992 and amended by  amendments  dated as of August 15,  1992,  November 6,
1992,  September 28, 1993,  April 3, 1994, July 16, 1994,  December 31, 1996 and
February 25, 1997;

WHEREAS,  the  parties  wish to amend and  restate the  Merchant  Agreement  and
amendments in this Amended and Restated Merchant Agreement;

WHEREAS,  the  parties  desire  that BNB USA  shall be the  primary  lender  for
selected  Customers of Merchant who  participate  in a private  label  revolving
credit program for Merchant;

NOW, THEREFORE,  in consideration of the mutual covenants herein expressed,  the
parties mutually agree as follows:

1.       Definitions.  The following terms have the following meanings:

         (A) Amount  Financed - the total price paid for the  Merchandise  minus
the total down payment.

         (B) Authorization Facility - refers to the facility operated by BNB USA
to provide authorization to Merchant electronically or via a toll free telephone
number to permit  Customer to  purchase  Merchandise  under a  revolving  credit
account  opened for Customer by BNB USA, and for which  Merchandise  BNB USA has
agreed to extend credit.

         (C) BNB USA - an  abbreviation  for  Beneficial  National  Bank USA,  a
national banking association. BNB USA is a subsidiary of Beneficial Corporation.

         (D) Credit Slip - the document  used to record a credit;  the term also
includes its electronic data processing equivalent.

         (E)       Customer - any person who is obligated to pay for
Merchandise.

(page 118)
         (F)  Merchandise - property or services  sold to a Customer,  including
any accessories.

         (G)       Net Sales Slips - Sales Slips minus Credit Sips.

         (H) Rhodes - Rhodes,  Inc., trading as Rhodes,  Mark Fitzgerald's,  and
Fowler's and which may, in the future,  trade under other business names, is the
party which sells Merchandise to a Customer.

         (I) Room Stores - the party which sells  Merchandise  to a Customer and
is so identified in this Agreement.

         (J) Sales Slip - the  document  used to record a purchase  and the debt
evidenced  thereby;  the term  also  includes  its  electronic  data  processing
equivalent.

         (K) SNAP - the acronym for System for New Account  Processing  operated
by BNB USA and used to process applications for revolving credit accounts.

2. Scope.  Merchant  agrees that the terms and  conditions  of the private label
credit card program contemplated hereunder shall be in full force and effect for
the term of this  Agreement at all Rhodes  stores and at the Room Stores  stores
located in San Antonio,  El Paso, Temple,  Waco,  Austin, and Seguin,  Texas, as
well as any other Room Stores stores  hereafter  designated by the parties,  for
those  Customers  who choose to  participate  in the private  label  credit card
program  contemplated  hereunder on or after the Effective Date. Merchant agrees
that BNB USA shall be the primary lender for Merchant's  private label revolving
credit program at the aforementioned stores. Merchant agrees that it shall first
solicit and encourage  Customers to obtain a Merchant  credit card issued by BNB
USA,  and that it shall first submit all Sales Slips for purchase to BNB USA. If
BNB USA does not purchase  such Sales Slips,  Merchant may then submit the Sales
Slips to any other third party for purchase.

3. Compensation.  BNB USA agrees to purchase from Merchant,  and Merchant agrees
to sell and  assign to BNB USA,  Net Sales  Slips  acceptable  to BNB USA on the
terms and  conditions  contained in this  Agreement.  The purchase price for Net
Sales Slips under the standard  revolving  plan and under the special  revolving
plans and terms  governing other  compensation  and adjustments are set forth on
Schedule A attached hereto and by this reference made a part hereof.

4.       Credit Cards.  Private label credit cards, with either the name
"Rhodes," "Fowler's," "Mark Fitzgerald's," "Room Stores," or some other
trade name for Rhodes, Inc. or H Y Room Stores, Inc., embossed thereon,
will be issued by BNB USA in its discretion to certain creditworthy
Customers and also to those persons who have not yet purchased

(page 119)
Merchandise  from Merchant.  Merchant agrees to honor at its stores those credit
cards that are issued and used in accordance  with the terms of this  Agreement.
The  credit  cards  shall bear a name and a design  developed  by  Merchant  and
approved by BNB USA.

5. Refund and  Adjustment  Policy.  Rhodes shall continue to maintain its refund
and adjustment  policy as set forth in Schedule B and Room Stores shall maintain
a similar policy.  If Merchant accepts the return of Merchandise  which has been
or will be reflected as a debit to the Customer's  account,  Merchant shall make
no cash refund to the Customer,  and Merchant  shall  promptly (in no case later
than three (3) bank business days from the date the return is accepted) transmit
a Credit Slip with respect  thereto to BNB USA.  Merchant  shall  deliver a true
copy of the Credit  Slip to the  Customer  at the time of the  adjustment.  Such
transmission shall be made through normal channels by Merchant transmitting such
Credit Slip to BNB USA.  The  transmittal  of the Credit  Slip shall  constitute
authority  to BNB USA to charge the  amount of such  Credit  Slip to  Merchant's
account  with BNB USA or delivery of the Credit Slip shall be  accompanied  by a
cash  remittance.  Merchant shall maintain a policy that shall not  discriminate
against persons making purchases through use of a private-label revolving credit
card with respect to the exchange of, return of, or  adjustment  on  Merchandise
obtained through such purchases.

6.       Merchant's Representations.  Merchant makes the following
representations which shall survive any termination of this Agreement:

         (A) All  Merchandise  and  warranties  will be  provided  and have been
provided to the satisfaction of the Customer and in accordance with the terms of
the Sales Slip.

         (B) To the best of its knowledge,  all signatures purporting to be that
of the Customer on  applications,  sales slips,  or other documents are genuine,
not forged, unauthorized or fraudulent.

         (C) All documents are legible and filled in completely and, to the best
of Merchant's knowledge, correctly.

         (D) All  contracts  and  related  documents  utilized  by  Merchant  in
connection  with the  financing of  Merchandise  pursuant to this  Agreement are
those supplied by BNB USA, unless otherwise authorized by BNB USA.

         (E) Merchant will comply with and has complied with all applicable laws
and legal requirements of federal, state, and local governments or agencies with
respect  to  the  solicitation,  handling,  and  processing  of  credit  related
insurance  payments  made by its  Customers.  All  insurance  provided  has been
voluntarily  chosen by Customer and was not made a condition of granting  credit
to Customer.

(page 120)
         (F)  Merchant  presently  intends to stay in business  and  continue to
operate  its  business  in  substantially  the same  manner  as it has  operated
immediately prior to the date of this Agreement,  and it has no knowledge of any
facts which would  indicate  otherwise.  Merchant  presently  intends (a) not to
apply for or agree to the appointment of a receiver or trustee in liquidation of
Merchant  or any of its  assets,  (b) not to make a general  assignment  for the
benefit of  creditors,  (c) not to file a voluntary  petition in bankruptcy or a
petition  seeking  reorganization  or an arrangement  with  creditors  under any
bankruptcy  law, and (d) not to be  adjudicated a bankrupt  under any bankruptcy
law.  Merchant  also has no  knowledge  of any other  party that  intends or has
threatened to file an involuntary petition in bankruptcy against Merchant.

7.       Merchant's Covenants.  As long as there is any outstanding balance
due BNB USA from a Customer, Merchant shall:

         (A) Permit BNB USA  representatives  at any reasonable  time to examine
Merchant's books and records relating to transactions contemplated hereunder and
make copies of those books and records.

         (B) Deliver the  quarterly and annual  profit and loss  statements  and
balance sheets of Heilig-Meyers Company to BNB USA.

         (C) Comply with the terms, conditions, and guidelines of this Agreement
and any addenda  applicable to this  Agreement,  which addenda are hereby made a
part of this Agreement.

8.       Merchant's Warranties.  Merchant warrants, with respect to each
Sales Slip or Credit Slip, as the case may be, that:

         (A)  Merchant  has good  title to the  Sales  Slip and the  Sales  Slip
represents a bona fide  transaction in the ordinary  course of business in which
Merchant has given value, and, to Merchant's knowledge,  no defense,  set-off or
counterclaim exists as to such transaction.

         (B) The Sales  Slip or Credit  Sip  involves  no advance of cash and no
other transaction than described therein.

         (C) The  Sales  Slip or  Credit  Slip has not been  materially  altered
subsequent to its signature by Customer and, if any blanks in such Sales Slip or
Credit  Slip  were  completed  or  filled in by  Merchant,  they were  filled in
accordance with authority granted by Customer.

         (D) To  Merchant's  knowledge,  the  Customer  has no claim or  defense
against  Merchant  which said Customer may be entitled by law to assert  against
BNB USA.

         (E)   Merchant   has  no   knowledge   or  notice  that  would   impair
enforceability or collection thereof as against the named Customer.

(page 121)
         (F)  Merchant  will comply with and has  complied  with all  procedures
specified by BNB USA and  requirements  of this  Agreement  with respect to such
Sales Slip or Credit Slip and the transaction it evidences.

         (G) In the  transaction  represented  by the Sales Slip or Credit Slip,
Merchant  will  comply  with  and has  complied  with  all  applicable  laws and
regulations.

9.       Operational Guidelines: The Operational Guidelines established by
BNB USA with respect to the handling and processing of accounts submitted
to BNB USA by Merchant for purpose of approval and purchase are as
follows:

         (A)       New Account Processing with Initial Purchase.

                   (1) Merchant must verify the Customer's identification with a
valid form of picture identification acceptable to BNB USA.

                   (2) Merchant must confirm that the  information  given to and
recorded by BNB USA corresponds  with the information on the Customer's  written
application.

                   (3) Merchant must obtain new account credit  approval  either
through SNAP or the BNB USA Credit Processing Department.

                   (4) Merchant shall retain all hard copies of all applications
for the term of this Agreement. At BNB USA's request, Merchant shall forward the
hard copy of an application to BNB USA within ten (10) days of the request.

         (B)       Add-On Authorizations.

                   (1) Programming instructions for authorization terminals will
be provided by BNB USA, which instructions must be followed by Merchant.

                   (2) After an  account is opened,  the  minimum  amount of any
purchase of Merchandise added-on to the account shall be one dollar ($1).

                   (3)  Authorization  for any add-on  purchase must be obtained
electronically or through the Authorization Facility.

                   (4)  Before  requesting  an  add-on  purchase  authorization,
Merchant  must confirm that a valid credit card issued by BNB USA, with Merchant
named  thereon,  is being used by an  authorized  user of the BNB USA account in
connection with the purchase of Merchandise.

         (C)       Sales Slips and Credit Slips.

(page 122)
                   (1) Delivery and  acceptance of  Merchandise by the Customer,
as evidenced by a Sales Slip,  will usually occur within seven (7) days,  and in
no case more than thirty (30) days, after the date of sale.

                   (2) The Sales Slip must be legible and contain the following:

                   - Amount of Purchase
                   - Credit Plan Number
                   - Authorization Number
                   - Customer's Account Number
                   - Date of Purchase
                   - Description of the Purchased  Goods or Services,  including
model and serial number, if applicable.

                   (3) In the event a discrepancy exists between the purchase or
return amount  recorded on a Sales Slip or Credit Slip and the records of either
the SNAP Center or the  Authorization  Facility,  BNB USA's records will prevail
unless  the  discrepancy  results  from a  clear  error  made  by BNB USA or its
employees.

                   (4) On a daily basis within  thirty (30) days  following  the
completion  of  Merchant's  responsibilities  related to the sales,  sales draft
information  shall be transmitted to BNB USA. If sales draft  information is not
transmitted  to BNB USA  within  thirty  (30)  days,  BNB USA  will be  under no
obligation to purchase the affected  Sales Slip.  Merchant  shall maintain Sales
Slips for a period of twenty-five (25) months. Within ten (10) days of a request
by BNB USA for any reason,  including,  but not limited to,  Customer  disputes,
Merchant  shall  produce and give to BNB USA the Sales Slip  requested.  BNB USA
shall make a good faith effort to resolve all Customer disputes.  If Merchant is
unable to produce such Sales Slip within ten (10) days, Merchant agrees that BNB
USA may  automatically  credit the applicable  Customer account in the amount of
the purchase price,  charge  Merchant the amount of the purchase price,  and, if
the total dollar amount of all such Sales Slips exceeds a reasonable  amount, as
determined by BNB USA, BNB USA may charge Merchant  accrued interest on all such
Sales Slips.

         (D) Second Look Program. If a new account  application is declined,  it
may be reviewed for secondary  credit approval as part of a Second Look Program,
subject to the following special guidelines:

                   (1)  BNB USA and  Merchant  shall  mutually  agree  upon  the
criteria for Selecting the declined account  applications which will be included
in the Second Look Program.

                   (2) Declined account  applications in the Second Look Program
will be  placed  in a  separate  queue,  which  may be  accessed  by  Merchant's
employees.  Merchant's  employees may approve applications in this queue as they
deem  appropriate.  (Accounts  approved  under  the  Second  Look  Program  will
hereinafter be referred to as "Recourse Accounts").

(page 123)
                   (3) If a Recourse  Account  becomes one hundred  twenty (120)
days  delinquent  on a recency  basis,  if a bankruptcy  petition is filed by or
against a  Cardholder  with a  Recourse  Account,  or if a  Recourse  Account is
affected by fraud,  Merchant  will  purchase  the  Account  and the  receivables
thereon.  The purchase  amount will  include the total  balance,  including  any
accrued interest,  late fees and other fees,  whether accrued or assessed to the
Account, and may be implemented by BNB USA debiting the daily settlement payment
to Merchant for the amount of the purchase. If there are insufficient funds from
which to draw such  payment,  Merchant  must  reimburse BNB USA within three (3)
business  days.  If Merchant  does not  reimburse BNB USA, BNB USA may draw such
payment  from a reserve  or letter  of  credit as set forth in  Section  9(D)(7)
below.  On a quarterly  basis,  BNB USA will reimburse  Merchant for .75% of the
average receivables  outstanding from Recourse Accounts during each quarter, not
to exceed the amount purchased by Merchant pursuant to this Section 9(D)(3).

                   (4)  Recourse   Accounts  which  are  purchased  by  Merchant
pursuant to Section 9(D)(3) will be sent to the appropriate collection agencies,
and shall be  treated  in the same  manner and billed at the same rates as other
accounts  sent to  collection  agencies  by BNB USA.  Any  amount  collected  on
Recourse  Accounts  purchased  by Merchant  may be used by BNB USA to offset any
amounts owed to BNB USA by Merchant  under Section  9(D)(3).  Merchant  shall be
responsible for all expenses associated with the collection efforts described in
this Section 9(D)(4),  including BNB USA's expense for maintaining  files on the
Recourse Accounts which are in collection.

                   (5) Recourse  Accounts  will be subject to a credit limit not
to exceed the amount of the initial sale. Recourse Accounts will not be eligible
for automatic credit limit increases,  however,  Merchant or its Cardholders may
request  increases on particular  accounts through normal channels.  Upon such a
request,  if BNB USA deems a Recourse  Account  worthy of an increase based upon
BNB USA's  standard  underwriting  guidelines,  BNB USA will increase the credit
limit. If the credit limit on a Recourse Account is increased,  the account will
still be subject to the special guidelines in this Section 9(D).

                   (6) Merchant shall not contact any Cardholders  with Recourse
Accounts about any delinquency unless and until it has purchased the account.

                   (7) For  Recourse  Accounts  for both Rhodes and Room Stores,
Rhodes  shall  establish  and  maintain  a reserve  or secure  and  maintain  an
irrevocable  letter  of  credit  in  favor  of BNB USA for as long as a  balance
remains  on any  Recourse  Account  owned by BNB USA.  The  reserve or letter of
credit  must be in a form  acceptable  to BNB USA in the  amount of 2.5  million
dollars or 25% of the total  receivables  outstanding  from  Recourse  Accounts,
whichever is greater. The reserve or letter of credit shall be

(page 124)
reevaluated  on a  quarterly  basis,  and at  any  other  time  upon  BNB  USA's
reasonable  request,  and  if  necessary,   shall  be  immediately  adjusted  in
accordance  with this Section  9(D)(7).  BNB USA may also request an increase in
the reserve or letter of credit above 25% of the total  receivables  outstanding
from  Recourse  Accounts  to the extent its actual or  projected  losses for the
Second Look Program exceed 25%.

                   (8) Upon thirty (30) days advance written notice,  either BNB
USA or Merchant may elect to terminate the Second Look  Program.  If the Program
is terminated,  no declined account applications may be reviewed and approved on
a secondary basis. However,  existing Recourse Accounts will still be subject to
the special  guidelines in this Section 9(D),  which will remain in effect until
no Recourse Accounts are owned by BNB USA.

10.      Remedies for Breach of a Representation, Covenant, Warranty, or
Guideline by Merchant.  In addition to any remedies at law or equity,
upon the occurrence of a breach of a representation, covenant, warranty
or guideline by Merchant:

         (A)  Merchant  shall  hold BNB USA  harmless  from any  claim or demand
arising out of this Agreement. If any claim is asserted against BNB USA, BNB USA
may retain  attorneys of its own  selection to represent  BNB USA at  Merchant's
expense. BNB USA shall direct the defense of the claim; provided,  however, that
BNB USA shall not  compromise  or settle  any such claim or demand  without  the
prior written  approval of Merchant,  which approval  shall not be  unreasonably
withheld.

         (B) Merchant  shall  repurchase  at BNB USA's  request a Sales Slip not
paid or subject to a payment dispute because of the breach, by paying the unpaid
balance due from the Customer,  plus interest  equal to the rate that would have
been charged to the Customer, beginning on the thirtieth (30) day after the date
of the Sales Slip.

         (C) BNB USA may offset an amount  determined  by BNB USA from any funds
owed  Merchant by BNB USA after BNB USA first  requests that such amount be paid
voluntarily and Merchant does not pay such amount within seven (7) days.

         (D) BNB USA may  terminate  this  Agreement  if the breach is material;
provided,  however,  that BNB USA may only terminate this Agreement  pursuant to
this Section 10(D) after it has given Merchant notice of its intent to terminate
hereunder  and Merchant has failed to cure its breach within thirty (30) days of
said notice.

11.      BNB USA Covenants.

         (A) During the term of this Agreement, BNB USA will comply with and has
complied  with the terms and  conditions  of this  Agreement and any addenda and
schedules applicable to this Agreement.

(page 125)
         (B) During the term of this Agreement,  BNB USA shall permit Merchant's
representatives  at any  reasonable  time to examine  BNB USA books and  records
relating to transactions  contemplated  hereunder and make copies of those books
and records.

12.      BNB USA Warranties.

         (A) To BNB  USA's  knowledge,  the  Customer  has no claim  or  defense
against BNB USA which said  Customer  may be  entitled by law to assert  against
Merchant.

         (B) In connection  with its performance  under this Agreement,  BNB USA
has complied with all applicable laws and regulations.

         (C) BNB USA  presently  intends to stay in business  and to continue to
operate  its  business  in  substantially  the same  manner  as it has  operated
immediately prior to the date of this Agreement,  and it has no knowledge of any
facts which would indicate otherwise. BNB USA presently intends (a) not to apply
for or agree to the  appointment  of a receiver  or trustee  in  liquidation  of
Merchant  or any of its  assets,  (b) not to make a general  assignment  for the
benefit of  creditors,  (c) not to file a voluntary  petition in bankruptcy or a
petition  seeking  reorganization  or an arrangement  with  creditors  under any
bankruptcy  law, and (d) not to be  adjudicated a bankrupt  under any bankruptcy
law.  BNB USA also has no  knowledge  of any other  party  that  intends  or has
threatened to file an involuntary petition in bankruptcy against BNB USA.

13.      Remedies for Breach of a Covenant or Warranty by BNB USA.  In the
event of a breach of a covenant or warranty by BNB USA:

         (A) BNB USA  shall  hold  Merchant  harmless  from any  claim or demand
arising  out of this  Agreement.  If any  claim is  asserted  against  Merchant,
Merchant may retain attorneys of its own selection to represent  Merchant at BNB
USA's  expense.  Merchant  shall  direct the  defense  of the  claim;  provided,
however,  that Merchant  shall not compromise or settle any such claim or demand
without the prior  written  approval  of BNB USA,  which  approval  shall not be
unreasonably withheld.

         (B)  Merchant  may offset the amount due based on mutually  agreed upon
operating  procedures  from any funds owed BNB USA by  Merchant  after  Merchant
first requests that such an amount be paid  voluntarily and BNB USA does not pay
such amount within seven (7) days.

         (C) Merchant  may  terminate  this  Agreement if the breach is material
immediately  upon notice;  provided,  however,  that Merchant may only terminate
this Agreement pursuant to this Section 13(C), after it has given BNB USA notice
of its intent to terminate  hereunder  and BNB USA has failed to cure its breach
within thirty (30) days of said notice.

(page 126)
14. New Account  Approval by BNB USA. In the ordinary  course of business,  SNAP
will provide Merchant with credit decisions for purchases in typically less than
two minutes. Upon successful data entry of the required information by Merchant,
BNB USA's SNAP will perform functions similar to the following functions:

                   * Duplicate  screen  validation  file * Pre-bureau  guideline
                   screen * In-house credit scoring (CAP)
                   * Credit Bureau Bankruptcy model scoring (BAP) or other risk
model scoring
                   * Post-bureau guideline screen
                   * Credit limit assignment

15.      Credit Scoring.  Generally, the following provisions relating to
credit scoring will be followed by BNB USA.  These provisions, however,
may be modified by BNB USA over the term of the Agreement.

         (A)  BNB USA  shall  obtain  credit  reports  in  connection  with  all
applications passing the Operational Guidelines. Three major credit bureaus will
be used with each zip code being  assigned a primary,  secondary  and  emergency
back-up credit bureau.

         (B) All applications are credit scored using BNB USA's in-house scoring
model. BNB USA's scoring model, referred to as CAP, is comprised of 12 scoreable
characteristics,  eight of which are based on information  from the  application
and four of which are based upon information from the credit report. CAP cutoffs
will be  customized  for  Merchant  and will  differ  based  upon the age of the
applicant.

         (C) BNB USA shall utilize all three of the credit  bureaus'  bankruptcy
score  models or other risk  scoring  models.  BNB USA's risk  scoring  model is
referred to as FICO. FICO score cutoffs will be customized for Merchant and will
vary based upon the  applicant's  age, depth of credit file,  type of residence,
and/or other determining criteria.

16. Credit Limit Assignment.  Credit limits are assigned by BNB USA by utilizing
a matrix  approach that currently  considers the  applicant's  age,  credit file
depth, type of housing,  income, and the credit bureau bankruptcy score. For the
first ninety (90) days after the  Effective  Date, it is BNB USA's intent not to
change the credit limits solely as a result of the bankruptcy  score obtained on
the Customers;  provided,  however, that BNB USA may change the credit limits if
circumstances  warrant  such a change.  BNB USA will make a good faith effort to
approximate  Merchant's  matrix approach in assigning  credit limits;  provided,
however,  that BNB USA may change such approach if circumstances  warrant such a
change.  Applications  are  referred to a credit  analyst  when the  recommended
credit is less than the amount requested. When SNAP

(page 127)
approves  an  application,  an account  number and credit  limit is  immediately
established and returned to store personnel.

17.      Credit Line Processing.  Credit Line Processing by BNB USA is
available during the same hours as new account processing to handle
credit line increases and questions regarding credit decisions.

18.      Payment to Merchant.

         (A) BNB USA shall  transfer  funds in the  normal  course  of  business
through the Automated Clearing House (ACH) system to such bank account as may be
designated by Merchant in payment for Net Sales Slips,  net of  adjustments,  on
the date  following  the date of receipt of evidence  of the sales  transaction,
provided Merchant completes the transmission of sales data by 10:00 p.m. Eastern
Time.

         (B) A detailed  settlement  report by store number will  accompany  the
payment. The report will include the following:
                   -  Posted   transactions   detail  and   summary  -  Rejected
                   transactions    detail   and   summary   -    Reject/Re-entry
                   transactions  detail  and  summary -  Chargeback  detail  and
                   summary

Rejected  transactions  will  be  sent  directly  to  Merchant  for  correction;
corrected  entries  may be  retransmitted  to  BNB  USA  for  posting.  If  this
information  has  been  posted  successfully,  it  will  appear  on  the  Posted
Transaction Detail and Summary portion of the report.

19.      Settlement Processing.  BNB USA's Settlement Processing Staff is
available Monday through Friday, 9:00 a.m. to 5:00 p.m. Eastern Time, to
respond to Merchant's inquiries regarding settlement, reconciliation,
payment and program service.

20.      Customer Service for Cardholders.

         (A) The Customer  Service  Department  will service both  telephone and
written inquiries generated by Merchant's  cardholders.  Merchant's  cardholders
will utilize a unique toll-free  number.  Billing  statements for all cardholder
accounts  will be mailed  normally  within two days of statement  date.  BNB USA
Customer  Service  Representatives  are  trained  to  provide  service  in  both
telephone and written  inquiries,  with specific  representatives  designated to
perform certain functions within the department.

         (B)       Customer Service Representatives will be on duty to receive
cardholder calls from 8:00 a.m. until 8:00 p.m. Eastern Time, Monday
through Friday.  Automated account information, including account
balance, credit limit, available credit, date and amount of last payment,

(page 128)
amount due and due date of next payment, are available from 8:00 a.m.
until Midnight (Monday through Saturday) and 8:00 a.m. until 10:00 p.m.
Sundays.  This information is provided through a voice response system
which interfaces with BNB USA's operating system and accesses account
information after it has been entered through a touch tone telephone.

         (C) Service  response  levels are  tracked  through the use of the AT&T
Call  Management  System.  This system  provides for  reporting of  departmental
performance  at half hour  intervals  during the day and gives  updates every 10
seconds on current  performance  (number  of calls in queue,  agents  available,
oldest call waiting, number of calls abandoned,  etc.). The system also provides
daily statistical  information on each representative  including number of calls
handled,  average talk time,  percentage of time spent on calls, and total hours
staffed.  Reporting for virtually any time period is easily  accessible  through
the system.  Service  targets for the  department  are to answer each call in 25
seconds or less and to service a minimum of 95% of all agent  calls  received on
Mondays and 97% of all calls for the remainder of the week.

         (D) A  correspondence  and research item tracking system is utilized to
insure that any cardholder  dispute or inquiry which requires  investigation  is
tracked until resolved.  Basically,  any inquiry (either written or received via
telephone) which requires  research is entered into the system. It is assigned a
tracking  number which  identifies it by type of inquiry and date received.  The
item  remains  in the  system  until it has been  resolved.  Items  which do not
require research (account updates, insurance cancellation, etc.) are batched and
processed on a first-in,  first-out basis. At Merchant's request, an agreed upon
procedure will be put into place to allow designated representatives of Merchant
to handle customer disputes in conjunction with BNB USA.

         (E) If there is a Customer  dispute relating to the quality or quantity
of  Merchandise  or resulting from anything other than an act or omission of BNB
USA,  and interest is waived  because of that  Customer  dispute,  BNB USA shall
charge the  interest  waived,  which  Merchant  agrees to pay,  beginning on the
thirtieth  day  after  the  date of the  Sales  Slip and  ending  on the date of
payment.

21.      Marketing.

         (A)  Merchant  agrees to market the private  label  credit card program
contemplated  hereunder to its Customers in substantially  the same manner as it
has done for the two years  previous to the  Effective  Date of this  Agreement.
Examples of marketing  promotions to be performed by Merchant  include,  but are
not limited to, the "Not One Penny More"  Promotion,  the Credit Limit  Increase
Promotion and the Purchase Power Certificates Promotion.

         (B) At Merchant's  reasonable request, the following marketing services
will be provided by BNB USA at no additional cost to Merchant:

(page 129)
                   (1)  Customized  credit  cards,   credit  card  carriers  and
applications.  In  connection  therewith,  Merchant  will  provide  camera ready
artwork within size specifications.
                   (2) Lists  and/or  mailing  labels of  Merchant  cardholders.
These  lists  can be  provided  on  paper,  floppy  disk or  magnetic  tape.  As
requested, special criteria can be used to pull specific Customer groups such as
zero balance accounts or Customers with a specific line of credit available.

                   (3)  Customized  billing  statements  which host the Merchant
logo. A description of merchandise can be generated on the Customer statement if
department  codes  or SKU  descriptions  are  captured  and  provided  on  daily
transmissions.

                   (4)  Statement  messages,  including  messages  which  notify
Customers of sale dates,  sale items and special  features,  and also which send
good  wishes  for a  particular  holiday.  A message  may be sent with up to 220
characters.

                   (5) Statement inserts.  Two inserts per statement are
allowed.  Legal disclosures will take precedence over statements.

                   (6) An extensive series of management reports,  which include
monthly and year-to-date data. BNB USA will provide special management  reports,
such as zero-balance  activation  reports or frequent user reports.  Reports are
available in hard copy,  magnetic  tape, and floppy disk, and mailing labels can
also be provided.

         (C) BNB USA can  coordinate  a direct mail  program,  from  obtaining a
mailing list to processing  and tracking  responses.  The cost of such a program
will be paid as mutually agreed between the parties.

22.      Terms of Cardholder Agreements.

         (A) A factor  of not more  than  2.8% of the  amount  financed  or $10,
whichever is greater,  is used to determine a Customer's  monthly  payment.  The
Customer payment does not change in tandem with the balance.

         (B) An annual  percentage  rate of the  Prime  Rate of BNB USA plus not
more than  13.4% will be  charged  using the  two-cycle  average  daily  balance
method. The minimum annual percentage rate, however, shall be 18.9%.

23.      Term and Termination of the Agreement.

         (A) Term.  This  Agreement  shall become  effective on May 1, 1997 (the
"Effective Date") and shall terminate one hundred eighty (180) days after either
party  provides  notice to the other party of its  intention to  terminate.  The
termination of this Agreement shall not terminate, affect

(page 130)
or impair any rights,  obligations  or  liabilities of either party hereto which
may  accrue  prior  to such  termination  or  which,  under  the  terms  of this
Agreement, continue after the termination.

         (B) Notwithstanding the foregoing, if a bankruptcy filing is made by or
against Merchant,  all of Merchant's  obligations to BNB USA shall, at BNB USA's
option, become immediately due and payable, and BNB USA shall have the option to
terminate this Agreement  immediately.  Further, if there is any material change
in any law or regulation or in the operation,  assets,  condition  (financial or
otherwise),  business or  ownership  of  Merchant,  BNB USA may  terminate  this
Agreement upon written notice, such termination to be effective thirty (30) days
after delivery of such notice.  In the event of termination,  BNB USA shall have
no further obligation to Merchant and may cease purchasing Sales Slips.

         (C) Upon  termination,  BNB USA agrees to  purchase  those  Sales Slips
properly  generated  as a  result  of  transactions  prior  to  or  on  date  of
termination,   and  Merchant's   representations,   covenants,   warranties  and
undertakings  with  respect to all Sales Slips  purchased on or before such date
shall  remain in full  force and  effect.  Upon  termination,  all Sales  Slips,
cardholder  agreements,  and  other  documents  provided  by BNB  USA for use in
connection with the program contemplated hereunder then in Merchant's possession
shall be  returned  to BNB USA.  The right of  Merchant to make sales and to use
advertising  displays,  Sales Slips, and other items and materials developed for
use in the program  shall  continue  only so long as this  Agreement  remains in
effect  and  unterminated.  Termination  of this  Agreement  will not in any way
relieve Merchant of its obligations hereunder.

         (D) Merchant shall honor, unless BNB USA directs otherwise,  the credit
card for cardholders existing on the date of termination who are covered by this
Agreement after  termination of this Agreement until all accounts are liquidated
or until twelve (12) months after  termination of this  Agreement,  whichever is
sooner (the "Liquidation  Period").  If the credit card is so honored during the
Liquidation Period, the pertinent  provisions of this Agreement relating thereto
shall survive termination.

24.  Securitization.  BNB USA shall  have the right to  securitize  and sell the
portfolio or any part  thereof by itself or as part of a larger  offering at any
time;  provided,  however,  that BNB USA shall retain the  servicing  rights and
obligations of the portfolio  during the term of this  Agreement.  BNB USA shall
give prior notice to Merchant if it intends to securitize and sell the portfolio
hereunder.

25. Merger with, Consolidation with, or Purchase of, a Retailer of Furniture. If
Rhodes proposes to merge with, consolidate with, or purchase the stock or assets
of, another retailer of furniture,  Rhodes will first contact BNB USA to inquire
as to whether BNB USA would have an interest in purchasing  the  receivables  of
that  retailer of  furniture.  Rhodes will not contact any other third party for
the purpose of inquiring as to whether that party has an interest in  purchasing
such

(page 131)
receivables  until  notified  by BNB  USA  that  BNB  USA is not  interested  in
purchasing such  receivables.  If BNB USA proposes to purchase said  receivables
after  investigation,  BNB USA must so notify  Rhodes within thirty (30) days of
the date BNB USA was notified of the proposed  purchase by Rhodes. If BNB USA is
first notified of a possible  purchase of such receivables  through Rhodes,  BNB
USA agrees that it may only purchase such receivables through Rhodes.

26.      Credit Insurance.

         (A) Payment of Premiums.  Rhodes has entered  into an Agency  Agreement
with Union Security Life Insurance Company ("Union Security"), dated as of April
1, 1979, as amended, and another Agency Agreement with Union Security,  dated as
of April 1, 1979, as amended,  and an Agency Agreement with Union Security dated
as of August 1, 1984, as amended,  an Insurance Service Agreement with Bonnie S.
Connel,  dated as of August 1, 1984, as amended,  and an Agency  Agreement  with
American  Bankers  dated as of November 1, 1994  (collectively,  the  "Insurance
Agreements"), which are the only credit life insurance agreements between Rhodes
and any insurance  carriers in effect at the Effective  Date of this  Agreement,
under which Rhodes is obligated to remit credit insurance premiums received from
its Customers to Union  Security and American  Bankers.  After the Closing Date,
BNB USA shall remit any insurance  premiums received to Rhodes, and Rhodes shall
remit those premiums directly to Union Security and American Bankers.
         (B)  Right  of  First  Refusal.  BNB  USA is  affiliated  with  certain
corporations that provide  credit-related  insurance  ("Affiliates").  If Rhodes
proposes  to  terminate  any of the  Insurance  Agreements  and  enter  into  an
agreement  with a  third  party  to  provide  credit-related  insurance  for its
customers,  BNB USA's  Affiliates  shall  have the  right to enter  into such an
agreement on the same terms and conditions as offered to the third party. Within
fifteen (15) days after receipt of a bona fide offer from a third party,  Rhodes
shall  notify BNB USA's  Affiliates,  as then  designated  by BNB USA, and those
Affiliates  may exercise the right  granted  hereunder by written  notice within
fifteen (15) days after receipt of said notice from Rhodes.

27.      Miscellaneous.

         (A) Notices.  Notices are effective when mailed,  postage  prepaid,  by
registered  or  certified  mail,  return  receipt  requested,  to the last known
address of either Merchant or BNB USA.

         (B) Binding Effect.  This Agreement shall bind Merchant and BNB USA and
their successors or assigns;  provided,  however, that this Agreement may not be
assigned by either party without the written consent of the other parties.

(page 132)
         (C)  Attorney's  Fees.  In the  event  either  party  institutes  legal
proceedings to enforce its rights under this  Agreement,  the  successful  party
shall be entitled to reasonable attorney's fees from the other party.

         (D)  Changing  this  Agreement.  BNB USA shall have the right to change
this  Agreement and any  applicable  schedule at any time by mailing  Merchant a
written  notice at least  ninety  (90) days  before  the  changes  are to become
effective.  Merchant  hereby  agrees to abide by any  changes  made that are not
material.  Merchant  shall  only have the  right to  accept  or reject  material
changes within  forty-five  (45) days after receipt of notice.  If Merchant does
not respond in the forty-five (45) day period, such material changes will become
effective. In the event that Merchant rejects material changes in the forty-five
(45) day period,  such changes will not be made, and BNB USA may, at its option,
terminate this Agreement  immediately  upon notice at the end of the ninety (90)
day (or longer) notice period.

         (E) Grant of  Authority.  Merchant  authorizes  and grants its power of
attorney  to BNB USA to endorse  Merchant's  name upon  and/or to deposit in BNB
USA's  account  any check,  money  order,  or other  forms of payment  made by a
Customer on a BNB USA account.

         (F)  Entire  Agreement.  This  Agreement  (including  any  Addenda  and
Schedules)  expresses  the entire  agreement  of BNB USA and Merchant and may be
changed or supplemented only as set forth in Section 27(D) above.

         (G) Snap Center.  During the term of this Agreement,  BNB USA will make
SNAP available to Merchant seven (7) days a week during the following hours:

                   Monday - Saturday   8:00 a.m. - 12:00 Midnight Eastern Time
                   Sunday             10:00 a.m. - 9:00 p.m. Eastern Time

                   Should the SNAP  Center be  unavailable,  BNB USA will not be
held  responsible  for any  losses  that  Merchant  might  suffer as a result of
non-access to SNAP.

         (H) Authorization Facility.  During the term of this Agreement, BNB USA
will make the Authorization Facility available to Merchant. Merchant will remain
solely responsible for any appropriate maintenance service necessary to maintain
in working order the credit authorization  terminals and data processing systems
located in Merchant's branches.  Merchant will remain solely responsible for any
damage or loss borne by such  terminals  and systems.  Should any state or local
sales or use taxes, or taxes of a similar nature be levied on the access granted
by BNB USA to Merchant,  Merchant shall be responsible for payment of such taxes
whether directly to the taxing authority or as reimbursement to BNB

(page 133)
USA. BNB USA shall not be held  responsible  for any losses that Merchant  might
suffer  as a  result  of  non-access  to  the  Authorization  Facility.  If  the
Authorization Facility is unavailable, BNB USA shall provide authorization via a
toll  free  telephone  number.  A voice  response  authorization  system is also
available  as  a  back-up  to  the  electronic   authorization   process.  Voice
authorization is available seven days a week during the following hours:

                   Monday - Saturday   8:00 a.m. - Midnight Eastern Time
                   Sunday              9:00 a.m. - Midnight Eastern Time

         (I) BNB USA will  install a dedicated  line and a  connecting  modem at
Merchant's headquarters at no additional cost to Merchant.

         (J) Sale or  Exchange  of  Account  Information.  Merchant  shall  not,
without BNB USA's consent, sell, provide, or exchange account information in the
form of imprinted sales slips,  carbon copies of imprinted sales slips,  mailing
lists,  tapes, or any other media obtained by reason of a transaction  hereunder
to any  third  party  other  than to (i)  Merchant's  agent for the  purpose  of
assisting  Merchant in connection  with the BNB USA revolving  credit program or
pursuant to a government request, (ii) Bencharge or another third party pursuant
to Section 2, or (iii) the credit insurer(s) on the cardholders' accounts.

         (K)       Advertising and Promotional Material.

                   (1) Any  advertising  related to BNB USA credit programs that
is descriptive of terms must be reviewed and authorized in writing by BNB USA.

                   (2) Promotional  advertising materials should be displayed in
highly visible locations throughout the place(s) of business.

                   (3) Customization of promotional and advertising materials or
the use of BNB USA logos and service  marks must be reviewed and  authorized  in
writing by BNB USA and Merchant,  which  authorization by either party shall not
be unreasonably withheld.

                   (4) Customized  promotional and advertising materials must be
updated whenever updates to the related non-customized materials are made by BNB
USA.

         (L) Right to Remove An Account:  BNB USA reserves the right to remove a
Customer's revolving credit account from its system after a period of inactivity
of twenty-four (24) months or on any other reasonable basis.

         (M)       Acceptance of Payments: Merchant may solicit and accept a
payment made by a Customer on a BNB USA account; provided, however, that

(page 134)
if Merchant accepts such a payment,  Merchant shall either (i) notify BNB USA of
its acceptance of such payment, whereupon BNB USA shall deduct such payment from
the funds which would be  transferred  to Merchant in  accordance  with  Section
18(A); provided, however, that this option (i) may only be chosen by Merchant if
there are  sufficient  funds from which a deduction  may be made, or (ii) within
three (3) days of acceptance, remit to BNB USA such payments; provided, however,
that Merchant may no longer solicit and accept payments hereunder if notified to
cease doing so by BNB USA.

         (N) Effect of  Statutes  and  Regulations.  Notwithstanding  any of the
provisions of the Agreement to the contrary,  this Agreement  shall be deemed to
be amended to conform with the  applicable  laws of the State of Delaware and of
the United States, now or hereafter enacted or decided,  or as amended from time
to time, and all rules and regulations from time to time  promulgated  under the
authority of such laws.

         (O) Solicitation.  Merchant authorizes BNB USA to do the following:  1)
solicit a Customer for any other products or services BNB USA offers; 2) provide
information on a Customer's account, consumer report information,  and any other
information  BNB USA may have about a Customer to affiliates,  subsidiaries,  or
agents for possible  solicitation for financial products or services they offer.
However,  upon a Customer's  written request to the address shown on his monthly
billing  statement,  BNB USA will not make this type of  information  about that
Customer available to others.

         (P) Trademarks and Licenses. During the term of this Agreement, BNB USA
is authorized to use Merchant's tradenames,  trademarks,  or servicemarks in its
advertising,  signs, brochures,  credit cards, forms and the like, provided that
BNB USA uses such  tradenames,  trademarks,  or servicemarks  only in connection
with the financing program contemplated by this Agreement in a manner consistent
with the preservation of such rights under any applicable law, upon the approval
of  Merchant,  which  approval  shall  not be  unreasonably  withheld.  BNB  USA
recognizes that at the end of the Liquidation  Period, BNB USA shall immediately
cease  and  discontinue  to use any of  Merchant's  tradenames,  trademarks,  or
servicemarks  and  shall  have no  interest  or right  to use any of  Merchant's
tradenames, trademarks, or servicemarks for any purpose thereafter, except as to
collection of accounts.

         (Q)  Applicable  Law.  To the  extent  federal  law does not  otherwise
govern,  this Agreement will be governed by and  interpreted in accordance  with
the laws of the State of Delaware.

(PAGE)


Dated:    May 12, 1997

(page 135)
RHODES, INC.

By: /s/ Joel H. Dugan
         (signature of officer)

Title:
          Senior Vice President

Address:
          4370 Peachtree Rd.
          Atlanta, GA 30319


H Y ROOM STORES, INC.

By: /s/ Roy B. Goodman
         (signature of officer)

Title:
          Senior Vice President

Address:
          2235 Staples Mill Rd.
          Richmond, VA 23230


BENEFICIAL NATIONAL BANK USA

By: /s/ Richard Klesse
         (signature of officer)

Title:
          Executive Vice President

Address:
          200 Beneficial Center

          Peapack, NJ 07977

(page 136)
Schedule A

I.       Standard Plan.  The purchase price for Net Sales Slips under the
Standard Plan shall be the unpaid balance of the Amount Financed due from
a Customer to Rhodes plus a participation of 1.40%.

II.      90 Days - Same as Cash with Payments Plan.  The purchase price for
Net Sales Slips under the 90 Days - Same as Cash with Payments Plan shall
be the unpaid balance of the Amount Financed due from a Customer to
Rhodes less a discount of 1.05%.

III.     90 Days - Same as Cash without Payments Plan.  The purchase price
for Net Sales Slips under the 90 Days - Same as Cash without Payments
Plan shall be the unpaid balance of the Amount Financed due from a
Customer to Rhodes less a discount of 1.05%.

IV.      180 Days - Same as Cash with Payments Plan.  The purchase price for
Net Sales Slips under the 180 Days - Same as Cash with Payments Plan
shall be the unpaid balance of the Amount Financed due from a Customer to
Rhodes less a discount of 1.26%.

V.       180 Days - Same as Cash without Payments Plan.  The purchase price
for Net Sales Slips under the 180 Days - Same as Cash without Payments
Plan shall be the unpaid balance of the Amount Financed due from a
Customer to Rhodes less a discount of 1.64%.

VI.      12 Months - Same as Cash with Payments Plan.  The purchase price
for Net Sales Slips under the 12 Months - Same as Cash with Payments Plan
shall be the unpaid balance of the Amount Financed due from a Customer to
Rhodes less a discount of 5.94%.

VII.     12 Months - Same as Cash without Payments Plan.  The purchase price
for Net Sales Slips under the 12 Months - Same as Cash without Payments
Plan shall be the unpaid balance of the Amount Financed due from a
Customer to Rhodes less a discount of 4.24%.

VIII. 24 Months - Same as Cash with Payments  Plan.  The purchase  price for Net
Sales Slips under the 24 Months - Same as Cash with  Payments  Plan shall be the
unpaid  balance of the Amount  Financed  due from a  Customer  to Rhodes  less a
discount of 15.90%.

IX.      6 Months Deferred Payment and Interest Plan.  The purchase price
for Net Sales Slips under the 6 Months Deferred Payment and Interest Plan
shall be the unpaid balance of the Amount Financed due from a Customer to
Rhodes less a discount of 6.35%.

X.       90 Days - No Interest and No Payment Plan.  The purchase price for
Net Sales Slips under the 90 Days - No Interest and No Payment Plan shall
be the unpaid balance of the Amount Financed due from a Customer to
Rhodes less a discount of 1.59%.

(page 137)
XI.      120 Days - No Interest and No Payment Plan.  The purchase price for
Net Sales Slips under the 120 Days - No Interest and No Payment Plan
shall be the unpaid balance of the Amount Financed due from a Customer to
Rhodes less a discount of 2.12%.

XII.     180 Days - No Interest and No Payment Plan.  The purchase price for
Net Sales Slips under the 180 Days - No Interest and No Payment Plan
shall be the unpaid balance of the Amount Financed due from a Customer to
Rhodes less a discount of 6.35%.

XIII.  Payment  to BNB USA by  Rhodes  or to  Rhodes  by BNB USA Based on Volume
Generated  under the 12 Months - Same as Cash Plan.  On or around  July 1, 1995,
BNB USA shall calculate the volume  generated under the 12 Months - Same as Cash
Plan for June,  1994, and the percentage of volume under that Plan that has been
paid in full within the  specified  time period (12  months).  This  calculation
shall be repeated each  subsequent  month for volume  generated  under this plan
through  December 31, 1996.  After the  calculation is completed,  BNB USA shall
promptly  pay Rhodes the  following  amounts  rounded  off to the nearest of the
following percentages:

         A.        If the percentage of volume that has been paid in full is at
least 35% but less than 45%, neither party will be required to pay the
other party under this Section XIV.

         B. If the  percentage of volume that has been paid in full is less than
35%, BNB USA shall promptly pay Rhodes the following  amounts rounded off to the
nearest of the following percentages:

                   Percentage Payoff                         Amount Owed
                   30%                                        .96% of volume
                   20%                                       1.91% of volume
                   10%                                       2.86% of volume
                    0%                                       3.81% of volume

         C. If the  percentage  of  volume  that has been paid in full is 45% or
more,  Rhodes shall promptly pay BNB USA the following amount rounded off to the
nearest of the following percentages:

                   Percentage Payoff                         Amount Owed
                   100%                                      5.71% of volume
                    90%                                      4.75% of volume
                    80%                                      3.80% of volume
                    70%                                      2.85% of volume
                    60%                                      1.90% of volume
                    50%                                       .95% of volume

XIV.     Payment to BNB USA by Rhodes or to Rhodes by BNB USA Based on
Volume Generated under the 24 Months - Same as Cash Plan.  On or around
October 1, 1994, BNB USA shall calculate the volume generated under the

(page 138)
24 Months - Same as Cash Plan for September,  1992, and the percentage of volume
under that Plan that has been paid in full within the specified  time period (24
Months).  This  calculation  shall be repeated each subsequent  month for volume
generated  under this plan through  December 31, 1996.  After the calculation is
completed,  BNB USA shall promptly pay Rhodes the following  amounts rounded off
to the nearest of the following percentages:

                   Percentage Payoff                         Amount Owed
                   100%                                          0% of volume
                    90%                                       1.61% of volume
                    80%                                       3.23% of volume
                    70%                                       4.84% of volume
                    60%                                       6.45% of volume
                    50%                                       8.07% of volume
                    40%                                       9.68% of volume
                    30%                                      11.30% of volume
                    20%                                      12.91% of volume
                    10%                                      14.52% of volume

XV.   Adjustments  to  Credit  Criteria  or  Purchase  Price  for  Sales  Slips.
Periodically,  BNB USA  will  monitor  the  delinquency  roll  rates  and  score
distributions  to determine if net  charge-offs are projected to be greater than
5%  of  the  loans  outstanding.   If  the  delinquency  roll  rates  and  score
distributions are projected to be more than 5% of the loans outstanding, BNB USA
and  Merchant  shall  enter  into good  faith  discussions  to adjust the credit
criteria or the premium or discount percentages,  or a combination of both, that
apply to the purchase price for Net Sales Slips under Sections I through XII. If
the parties  cannot agree on an adjustment to the credit  criteria or premium or
discount  percentages  within  thirty  (30)  days  after  notice by BNB USA of a
proposed adjustment  hereunder,  BNB USA may change said criteria or percentages
in its discretion upon notice to Merchant.

XVI.     Accounting.  BNB USA shall provide to Rhodes an accounting of the
total purchase price paid for all Net Sales Slips submitted under each
Plan on a monthly basis.

XVII. Credit Card Enhancement Programs.  BNB USA may not contract with any third
party to provide credit card enhancement  programs to the  cardholders,  such as
travel programs and credit card registration programs, without the prior written
approval of Merchant, which approval shall not be unreasonably withheld. BNB USA
agrees to  negotiate  with  Merchant  on the amount of the net income  from such
programs that BNB USA will remit to Merchant if BNB USA contracts  with any such
third party in accordance with this Section XVII. If the parties cannot agree on
the amount to be remitted to  Merchant  by BNB USA,  BNB USA shall not  contract
with that third party or parties to provide said programs.

(page 139)
XVIII. Payment to Merchant for Approved Applications. BNB USA shall pay Merchant
the  amount  of $4.00  for  each  new  application  submitted  pursuant  to this
Agreement  which BNB USA  approves.  Within the first ten (10)  business days of
each month, BNB USA shall calculate and pay Merchant for the prior month's total
of such approved  applications.  Second Look applications are excluded from this
calculation.





(page 140)
                                                                      EXHIBIT 11

                  COMPUTATION OF PER SHARE EARNINGS


                                    FISCAL YEAR ENDED

                      February 28,      February 29,      February 28,
                             1997              1996              1995

Primary Earnings Per Share:

  Average number
   shares outstanding  49,360,120        48,559,901        48,458,905
  Net effect of stock
   options                786,119         1,043,736         1,494,894
  Average number of
   shares as adjusted  50,146,239        49,603,637        49,953,799

  Net earnings        $40,185,000       $41,504,000       $66,813,000
  Per share amount          $0.80             $0.84             $1.34


Fully Diluted Earnings Per Share:

  Average number of
   shares outstanding  49,360,120        48,559,901        48,458,905
  Net effect of stock
   options                796,990         1,084,671         1,494,894
  Average number of
   shares as adjusted  50,157,110        49,644,572        49,953,799

  Net earnings        $40,185,000       $41,504,000       $66,813,000
  Per share amount          $0.80             $0.84             $1.34


Earnings Per Common Share

Earnings  per common  share is computed by dividing  net income by the  weighted
number of shares of common stock and common stock equivalents outstanding during
each period. The Company has issued stock options,  which are the Company's only
common stock  equivalents,  at exercise  prices ranging  currently from $5.52 to
$35.06.

(page 141)


                                                                      EXHIBIT 21


                         SUBSIDIARIES OF THE REGISTRANT


   Heilig-Meyers Furniture Company, incorporated under the laws of
   North Carolina;

   HMPR, Inc., incorporated under the laws of Puerto Rico;

   MacSaver Financial Services, Inc., incorporated under the laws of
   Delaware;

   MacSaver Funding Corporation, Inc., incorporated under the laws of
   Delaware;

   MacSaver Insurance Company, Ltd., incorporated under the laws of
   Bermuda;

   Rhodes, Inc., incorporated under the laws of Georgia.



(page 142)


                                                                   EXHIBIT 23(a)

   INDEPENDENT AUDITORS' CONSENT

We consent to the incorporation by reference in (i) the Registration  Statements
No. 2-96961 and No. 33-28095 on Form S-8 and related Prospectus of Heilig-Meyers
Company relating to Common Stock issued and issuable under the 1983 Stock Option
Plan of the Company, (ii) the Registration Statements No. 33-35263, No. 33-50086
and No.  33-64616 on Form S-8 and related  Prospectus of  Heilig-Meyers  Company
relating to Common Stock issued and issuable under the 1990 Stock Option Plan of
the  Company and  related  Prospectus  of the  Company,  (iii) the  Registration
Statement  No.  33-43791  on Form  S-8  relating  to the  Heilig-Meyers  Company
Employee  Stock  Purchase  Plan and  related  Prospectus  of the  Company,  (iv)
Registration  Statement  No.  33-54261  on Form S-8 and  related  Prospectus  of
Heilig-Meyers  Company  relating to Common Stock  issued and issuable  under the
1994 Stock Option Plan of the Company,  and (v) the  Registration  Statement No.
333-07753  on Form S-3 of  Heilig-Meyers  Company of our report  dated March 25,
1997 on the  consolidated  financial  statements  and schedule of  Heilig-Meyers
Company  and  subsidiaries,  as  listed  under  Items  14(a)  (1) and (2),  both
appearing  in the Annual  Report on Form 10-K of  Heilig-Meyers  Company for the
year ended February 28, 1997.


   /s/ Deloitte & Touche LLP

   Richmond, Virginia
   May 27, 1997

(page 143)



<TABLE> <S> <C>

<ARTICLE> 5
       
<S>                             <C>
<PERIOD-TYPE>                  YEAR
<FISCAL-YEAR-END>                          FEB-28-1997
<PERIOD-END>                               FEB-28-1997
<CASH>                                        14959000
<SECURITIES>                                         0
<RECEIVABLES>                                638079000
<ALLOWANCES>                                  41120000
<INVENTORY>                                  433277000
<CURRENT-ASSETS>                            1134057000
<PP&E>                                       497132000
<DEPRECIATION>                               130383000
<TOTAL-ASSETS>                              1837158000
<CURRENT-LIABILITIES>                        583920000
<BONDS>                                      561489000
                                0
                                          0
<COMMON>                                     108828000
<OTHER-SE>                                   533793000
<TOTAL-LIABILITY-AND-EQUITY>                1837158000
<SALES>                                     1342208000
<TOTAL-REVENUES>                            1593119000
<CGS>                                        876142000
<TOTAL-COSTS>                                876142000
<OTHER-EXPENSES>                                     0
<LOSS-PROVISION>                              80908000
<INTEREST-EXPENSE>                            47800000
<INCOME-PRETAX>                               61900000
<INCOME-TAX>                                  21715000
<INCOME-CONTINUING>                           40185000
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                  40185000
<EPS-PRIMARY>                                      .80
<EPS-DILUTED>                                      .80
        

</TABLE>


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