IHOP CORP
10-Q, 1998-04-30
PATENT OWNERS & LESSORS
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<PAGE>
 
                                   FORM 10-Q

                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

(Mark One)
[X]  QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
     OF THE SECURITIES EXCHANGE ACT OF 1934

  For the quarterly period ended March 31, 1998

                                       OR
[ ]  TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)
     OF THE SECURITIES EXCHANGE ACT OF 1934

For the transition period from _____________ to _____________

Commission File Number 0-8360

                                   IHOP CORP.
             (Exact name of registrant as specified in its charter)


          Delaware                            95-3038279
(State or other jurisdiction of            (I.R.S. Employer
incorporation or organization)            Identification No.)


           525 North Brand Boulevard, Glendale, California 91203-1903
              (Address of principal executive offices)  (Zip code)
                                 (818) 240-6055
              (Registrant's telephone number, including area code)

Indicate by check mark whether the registrant (1) has filed all reports required
to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during
the preceding 12 months (or for such shorter period that the registrant was
required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days.  Yes  X   No
                                        ---     ---

Indicate the number of shares outstanding of each of the issuer's classes of
common stock, as of the latest practicable date.

  Class                                         Outstanding as of March 31,1998
- ----------------------------                    -------------------------------
Common Stock, $.01 par value                                9,813,589
<PAGE>
 
PART I.  FINANCIAL INFORMATION

ITEM 1.  FINANCIAL STATEMENTS

<TABLE>
<CAPTION>
CONSOLIDATED BALANCE SHEETS                                                         IHOP CORP. AND SUBSIDIARIES
(In thousands, except share amounts)
- --------------------------------------------------------------------------------------------------------------------------

                                                                                  March 31,              December 31,
                                                                                    1998                     1997
                                                                            ---------------------   ----------------------
<S>                                                                         <C>                     <C>
Assets
Current assets
 Cash and cash equivalents                                                          $  9,556                 $  5,964
 Receivables                                                                          29,585                   30,490
 Reacquired franchises and equipment held for sale, net                                2,614                    2,321
 Inventories                                                                           1,290                    1,378
 Prepaid expenses                                                                        309                      629
                                                                                    --------                 --------
   Total current assets                                                               43,354                   40,782
                                                                                    --------                 --------
Long-term receivables                                                                173,687                  171,967
Property and equipment, net                                                          149,751                  142,751
Reacquired franchises and equipment held for sale, net                                14,812                   13,151
Excess of costs over net assets acquired, net                                         12,375                   12,481
Other assets                                                                           1,443                    1,461
                                                                                    --------                 --------
   Total assets                                                                     $395,422                 $382,593
                                                                                    ========                 ========
                                                                                   
Liabilities and Shareholders' Equity                                               
Current liabilities                                                                
 Current maturities of long-term debt                                               $  5,009                 $  4,973
 Accounts payable                                                                     18,681                   20,626
 Accrued employee compensation and benefits                                            3,523                    4,595
 Other accrued expenses                                                                6,326                    4,602
 Deferred income taxes                                                                 3,468                    3,468
 Capital lease obligations                                                             1,105                    1,062
                                                                                    --------                 --------
   Total current liabilities                                                          38,112                   39,326
                                                                                    --------                 --------
Long-term debt                                                                        55,046                   54,950
Deferred income taxes                                                                 30,287                   28,862
Capital lease obligations and other                                                  109,023                  103,271
Shareholders' equity                                                               
 Preferred stock, $1 par value, 10,000,000 shares authorized;                      
   None issued                                                                             -                        -
 Common stock, $.01 par value, 40,000,000 shares authorized;                       
   shares issued and outstanding:  March 31, 1998, 9,813,589                       
   shares (net of 3,080 treasury shares);  December 31, 1997,             
   9,709,261 shares (net of 1,539 treasury shares)                                        98                       97
 Additional paid-in capital                                                           57,732                   54,629
 Retained earnings                                                                   104,859                  100,158
 Contribution to ESOP                                                                    265                    1,300
                                                                                    --------                 --------
   Total shareholders' equity                                                        162,954                  156,184
                                                                                    --------                 --------
   Total liabilities and shareholders' equity                                       $395,422                 $382,593
                                                                                    ========                 ========
</TABLE>




See the accompanying notes to the consolidated financial statements.

                                       2
<PAGE>
 
<TABLE>
<CAPTION>
CONSOLIDATED STATEMENTS OF OPERATIONS               IHOP CORP. AND SUBSIDIARIES
(In thousands, except per share amounts)
- -------------------------------------------------------------------------------


                                                  Three Months Ended
                                                       March 31,
                                        ---------------------------------
                                               1998                 1997
                                        ------------         ------------
<S>                                     <C>                  <C>
Revenues                            
 Franchise operations               
   Rent                                      $ 8,984              $ 8,096
   Service fees and other                     21,816               18,833
                                             -------              -------
                                              30,800               26,929
 Company operations                           17,685               14,048
 Other                                         7,392                5,464
                                             -------              -------
     Total revenues                           55,877               46,441
                                             -------              -------
Costs and Expenses                          
 Franchise operations                       
   Rent                                        4,754                4,194
   Other direct costs                          8,830                7,721
                                             -------              -------
                                              13,584               11,915
 Company operations                           16,449               13,425
 Field, corporate and administrative           7,784                7,053
 Depreciation and amortization                 2,691                2,449
 Interest                                      4,109                3,506
 Other                                         3,554                2,273
                                             -------              -------
     Total costs and expenses                 48,171               40,621
                                             -------              -------
Income before income taxes                     7,706                5,820
Provision for income taxes                     3,005                2,270
                                             -------              -------
     Net income                              $ 4,701              $ 3,550
                                             =======              =======
Net Income Per Share                        
 Basic                                       $   .48              $   .37
                                             =======              =======
 Diluted                                     $   .47              $   .37
                                             =======              =======
                                            
Weighted Average Shares Outstanding         
 Basic                                         9,749                9,487
                                             =======              =======
 Diluted                                       9,916                9,568
                                             =======              =======
</TABLE>




See the accompanying notes to the consolidated financial statements.

                                       3
<PAGE>
 
<TABLE>
<CAPTION>
CONSOLIDATED STATEMENTS OF CASH FLOWS                                              IHOP CORP. AND SUBSIDIARIES
(In thousands)
- --------------------------------------------------------------------------------------------------------------


                                                                                 Three Months Ended
                                                                                     March 31,
                                                                      ----------------------------------------
                                                                             1998                 1997
                                                                      ------------------   -------------------
<S>                                                                   <C>                  <C>
Cash flows from operating activities
 Net income                                                                    $  4,701               $ 3,550
 Adjustments to reconcile net income to cash provided
   by operating activities
   Depreciation and amortization                                                  2,691                 2,449
   Deferred taxes                                                                 1,425                (1,041)
   Contribution to ESOP                                                             265                   220
   Change in current assets and liabilities
     Accounts receivable                                                          1,023                 3,949
     Inventories                                                                     88                  (104)
     Prepaid expenses                                                               320                   321
     Accounts payable                                                            (1,945)               (2,675)
     Accrued employee compensation and benefits                                  (1,072)                  296
     Other accrued expenses                                                       1,724                    69
   Other, net                                                                     1,044                 1,451
                                                                               --------               -------
         Cash provided by operating activities                                   10,264                 8,485
                                                                               --------               -------
 
Cash flows from investing activities
 Additions to property and equipment                                            (14,230)               (9,490)
 Proceeds from sale and leaseback arrangements                                    5,570                     -
 Additions to notes, equipment contracts and direct
   financing leases receivable                                                   (1,387)               (1,215)
 Principal receipts from notes, equipment contracts
   and direct financing leases receivable                                         2,260                 1,979
 Additions to reacquired franchises held for sale                                  (752)                   (8)
                                                                               --------               -------
         Cash used by investing activities                                       (8,539)               (8,734)
                                                                               --------               -------
 
Cash flows from financing activities
 Proceeds from issuance of long-term debt                                           235                    20
 Repayment of long-term debt                                                        (17)                  (30)
 Principal payments on capital lease obligations                                   (154)                 (156)
 Exercise of stock options                                                        1,803                   104
                                                                               --------               -------
         Cash provided (used) by financing activities                             1,867                   (62)
                                                                               --------               -------
 
Net change in cash and cash equivalents                                           3,592                  (311)
Cash and cash equivalents at beginning of period                                  5,964                 8,658
                                                                               --------               -------
         Cash and cash equivalents at end of period                            $  9,556               $ 8,347
                                                                               ========               =======
 
Supplemental disclosures
 Interest paid, net of capitalized amounts                                     $  2,910               $ 2,410
 Income taxes paid                                                                   18                   569
 Capital lease obligations incurred                                               6,058                   503
</TABLE>

See the accompanying notes to the consolidated financial statements.

                                       4
<PAGE>
 
IHOP CORP. AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
- --------------------------------------------------------------------------------


1.  The accompanying consolidated financial statements for the three months
    ended March 31, 1998 and 1997 have been prepared in accordance with
    generally accepted accounting principles ("GAAP"). These financial
    statements have not been audited by independent public accountants but
    include all adjustments, consisting of normal, recurring accruals, which in
    the opinion of management of IHOP Corp. and Subsidiaries ("IHOP" or the
    "Company") are necessary for a fair presentation of the financial position
    and the results of operations for the periods presented. The accompanying
    consolidated balance sheet as of December 31, 1997 has been derived from
    audited financial statements, but does not include all disclosures required
    by GAAP. The results of operations for the three months ended March 31,
    1998, are not necessarily indicative of the results to be expected for the
    full year ending December 31, 1998.

                                       5
<PAGE>
 
Item 2. Management's Discussion and Analysis of Financial Condition and Results
        of Operations 

Results of Operations

The following table sets forth certain operating data for IHOP restaurants:

 
<TABLE>
<CAPTION>
                                                                                     Three Months Ended
                                                                                          March 31,
                                                                          ------------------------------------------
                                                                              1998                        1997
                                                                          ---------------            ---------------
                                                                                   (Dollars in thousands)
<S>                                                                       <C>                        <C>
Restaurant Data
 Effective restaurants (a)
   Franchise                                                                     567                          533
   Company                                                                        74                           60
   Area license                                                                  144                          137
                                                                            --------                     --------
     Total                                                                       785                          730
                                                                            ========                     ========
                                                                          
System-wide                                                               
  Sales (b)                                                                 $247,412                     $216,459
   Percent increase                                                             14.3%                        14.2%
 Average sales per effective                                              
  restaurant                                                                $    315                     $    297
   Percent increase                                                              6.1%                         6.5%
 Comparable average sales                                                 
  per restaurant (c)                                                        $    322                     $    302
   Percent increase                                                              3.7%                         3.9%
Franchise                                                                 
 Sales                                                                      $194,549                     $168,547
   Percent increase                                                             15.4%                        14.8%
 Average sales per effective                                              
 Restaurant                                                                 $    343                     $    316
   Percent increase                                                              8.5%                         6.8%
 Comparable average sales                                                 
  per restaurant (c)                                                        $    334                     $    311
   Percent increase                                                              4.2%                         4.2%
Company                                                                   
 Sales                                                                      $ 17,685                     $ 14,048
   Percent increase                                                             25.9%                        22.7%
 Average sales per effective                                              
  Restaurant                                                                $    239                     $    234
   Percent increase                                                              2.1%                         6.4%
Area License                                                              
 Sales                                                                      $ 35,178                     $ 33,864
   Percent increase                                                              3.9%                         8.3%
 Average sales per effective                                              
  Restaurant                                                                $    244                     $    247
   Percent change                                                              (1.2)%                         4.2%
</TABLE>
- ----------------

(a)  "Effective restaurants" are the number of restaurants in a given fiscal
period adjusted to account for restaurants open only a portion of the period.
(b)  "System-wide sales" are retail sales of franchisees, area licensees and
Company-operated restaurants as reported to the Company.
(c)  "Comparable average sales" reflects sales for restaurants that are operated
for the entire fiscal period in which they are being compared. Comparable
average sales do not include data on restaurants located in Florida and Japan.

                                       6
<PAGE>
 
The following table summarizes IHOP's restaurant development and franchising
activity:
<TABLE>
<CAPTION>
                                                                              Three Months
                                                                            Ended March 31,
                                                                     -------------------------------
                                                                         1998               1997
                                                                     -------------     -------------
<S>                                                                  <C>               <C>
RESTAURANT DEVELOPMENT ACTIVITY (a)
- -----------------------------------
IHOP - beginning of period                                                787               729
 New openings                                                          
   IHOP-developed                                                           7                 4
   Investor program                                                         2                 -
   Area license                                                             1                 2
                                                                         ----              ----
 Total new openings                                                        10                 6
 Closings                                                              
   Company and franchise                                                   (4)               (1)
   Area license                                                            (1)                -
                                                                         ----              ----
IHOP - end of period                                                      792               734
                                                                         ====              ====
Summary - end of period                                                
 Franchise                                                                570               534
 Company                                                                   77                62
 Area license                                                             145               138
                                                                         ----              ----
   Total IHOP                                                             792               734
                                                                         ====              ====
RESTAURANT FRANCHISING ACTIVITY(a)                                     
- -----------------------------------                                    
IHOP-developed                                                              6                 5
Investor program                                                            2                 -
Rehabilitated and refranchised                                              1                 1
                                                                         ----              ----
 Total restaurants franchised                                               9                 6
Reacquired by Company                                                      (7)               (6)
Closed                                                                     (3)               (1)
                                                                         ----              ----
 Net decrease                                                              (1)               (1)
                                                                         ====              ====
</TABLE>
- --------------
(a)  The Company reports restaurants in Canada as franchise restaurants although
the eleven restaurants are operated under an area license agreement.

The following discussion and analysis provides information management believes
is relevant to an assessment and understanding of the Company's consolidated
results of operations and financial condition.  The discussion should be read in
conjunction with the consolidated financial statements and notes thereto
contained in the Company's Annual Report on Form 10-K for the fiscal year ended
December 31, 1997.  Certain forward-looking statements are contained in this
quarterly report. They use such words as "may," "will," "expect," "believe,"
"plan," or other similar terminology. These statements involve known and unknown
risks, uncertainties and other factors, which may cause the actual results to be
materially different than those expressed or implied in such statements.  These
factors include, but are not limited to: availability of suitable locations and
terms of the sites designated for development; legislation and government
regulation including the ability to obtain satisfactory regulatory approvals;
conditions beyond the Company's control such as weather or natural disasters;
availability and cost of materials and labor; cost and availability of capital;
competition; continuing acceptance of the International House of Pancakes brand
and concept by guests and franchisees; the Company's overall marketing,
operational and financial performance;

                                       7
<PAGE>
 
economic and political conditions; adoption of new, or changes in, accounting
policies and practices and other factors discussed from time to time in the
Company's filings with the Securities and Exchange Commission.  Forward-looking
information is provided by the Company pursuant to the safe harbor established
under the Private Securities Litigation Reform Act of 1995 and should be
evaluated in the context of these factors.  The Company disclaims any intent or
obligation to update these forward-looking statements.

IHOP's quarterly results are subject to seasonal fluctuation.  IHOP's results of
operations are impacted by the timing of additions of new restaurants, by the
timing of the franchising of those restaurants, and by the number and
profitability of restaurants in the Company's inventory of restaurants that are
available for refranchising.  Revenues from sales of franchises and equipment
and their associated costs of sales are affected by the mix and number of
restaurants franchised, as follows:  (i) franchise rights with respect to
restaurants newly developed by IHOP normally sell for a franchise fee of
$200,000 to $350,000, and such restaurants have little if any franchise cost of
sales and have equipment in excess of $300,000 that is usually sold at a price
that includes little or no profit margin; (ii) franchise rights with respect to
restaurants developed by franchisees normally sell for a franchise fee of
$50,000, and such restaurants have minor associated franchise cost of sales and
do not include an equipment sale; and (iii) previously reacquired franchises
normally sell for a franchise fee of $100,000 to $300,000, include an equipment
sale, and may have substantial costs of sales associated with both the franchise
and the equipment.  As a consequence of the foregoing factors, the results of
operations for the three months ended March 31, 1998, are not necessarily
indicative of the results to be expected for the full year ending December 31,
1998.

System-wide retail sales for the first quarter of 1998 grew 14.3% over system-
wide retail sales for the first quarter of 1997.  This was due to increases of
7.5% in the number of effective restaurants and 6.1% in average per unit
revenues.  System-wide comparable average sales per restaurant (exclusive of
area license restaurants) for the first quarter of 1998 grew by 3.7% over those
in the first quarter of 1997.  Management continues to pursue growth in sales
through the Company's restaurant development program, its advertising and
marketing efforts, improvements in customer service and operations, and the
Company's remodeling program.

Franchise operations revenues for the first quarter of 1998 grew 14.4% over
franchise operations revenues for the first quarter of 1997.  This was primarily
due to an increase in revenues per effective franchised restaurant of 8.5% and
an increase in the number of effective franchised restaurants of 6.4%. Franchise
operations costs and expenses for the first quarter of 1998 increased 14.0% over
costs and expenses for the first quarter of 1997.  As a result of franchise
revenues increasing in excess of franchise expenses, franchise margin increased
to 55.9% in the first quarter of 1998 versus 55.8% in the comparable 1997
period.

Company-operated restaurant revenues in the first quarter of 1998 grew 25.9%
over revenues for the first quarter of 1997.  This was primarily due to an
increase in the number of effective Company-operated restaurants of 23.3% and an
increase in revenues per effective Company-operated restaurant of 2.1%. Company-
operated restaurant costs and expenses for the first quarter of 1998 increased
22.5% from costs and expenses for the first quarter of 1997.  Margin at Company-
operated restaurants in the first quarter of 1998 increased to 7.0% compared
with 4.4% in the comparable 1997 period.  The change in margin was primarily due
to reductions in employee costs and operating expenses as a percentage of
revenues.

                                       8
<PAGE>
 
Other revenues in the first quarter of 1998 grew 35.3% over other revenues for
the first quarter of 1997. This was primarily due to an increase in revenues
from the sale of franchises and equipment to $4,047,000, from $2,924,000, and an
increase of 31.2% in interest income from direct financing leases. Other costs
and expenses in the first quarter of 1998 increased 56.4% over those in the
first quarter of 1997 primarily from the increase in franchise and equipment
cost of sales to $2,339,000, from $1,655,000, and a significant increase in
preopening expenses associated with opening more new IHOP restaurants than in
the comparable period. IHOP franchised nine restaurants in the first quarter of
1998 compared with six in the first quarter of 1997.

Field, corporate and administrative costs and expenses in the first quarter of
1998 increased 10.4% over costs and expenses in the first quarter of 1997,
principally due to increases in employee-related expenses, including salaries
and wages. Field, corporate and administrative expenses were 3.1% of system-wide
sales in the first quarter of 1998 compared to 3.3% in the first quarter of
1997.

Depreciation and amortization expense in the first quarter of 1998 increased
9.9% over that of the comparable 1997 period, primarily reflecting the addition
of new, larger restaurants, and an increase in the number of Company-operated
restaurants.

Interest expense increased 17.2% in the first quarter of 1998 over that of the
comparable 1997 period primarily due to interest associated with increased
capital lease obligations.

Provision for income taxes was 39.0% of income before income taxes in both the
first quarter of 1998 and the first quarter of 1997.

Liquidity and Capital Resources
- -------------------------------

The Company invests available funds into its business primarily through the
development of additional restaurants and, to a lesser extent, through the
remodeling of older Company-operated restaurants.

In 1998, IHOP and its franchisees and area licensees plan to develop and open
approximately 70 to 85 restaurants.  Included in that number are the development
of 50 to 60 new restaurants by the Company and the development of 20 to 25
restaurants by IHOP franchisees and area licensees. Capital expenditure
projections for 1998, which include IHOP's portion of the above development
program, are approximately $60 to $75 million.  In November 1998, the third
annual installment of $4.6 million in principal becomes due on the Company's
senior notes due 2002.  The Company expects that funds from operations, sale and
leaseback arrangements (estimated to be about $35 million) and its revolving
line of credit will be sufficient to cover its operating requirements, its
budgeted capital expenditures and its principal repayment on its senior notes in
1998.  At March 31, 1998, $20 million was available to be borrowed under the
Company's unsecured bank revolving credit agreement.

                                       9
<PAGE>
 
Item 3.  Quantitative and Qualitative Disclosures About Market Risk.

Not applicable.

Part II.  OTHER INFORMATION
- ---------------------------

Item 6.  Exhibits and Reports on Form 8-K.

(a)  Exhibits.


  Exhibits not incorporated by reference are filed herewith.  The remainder of
  the exhibits have heretofore been filed with the Commission and are
  incorporated herein by reference. Management contracts or compensatory plans
  or arrangements are marked with an asterisk.

   3.1  Certificate of Incorporation of IHOP Corp. Exhibit 3.1 to Form 10-K for
        the fiscal year ended December 31, 1997, Commission file number 0-8360,
        (the "1997 Form 10-K") is hereby incorporated by reference.

   3.2  Bylaws of IHOP Corp. Exhibit 3.2 to the 1997 Form 10-K is hereby
        incorporated by reference.

 *10.1  Revised IHOP Corp. Executive Incentive Plan effective January 1, 1998.
       
  11.0  Statement Regarding Computation of Per Share Earnings.
       
  27.0  Financial Data Schedule.

(b) No reports on Form 8-K were filed during the quarter ended March 31, 1998.

                                       10
<PAGE>
 
                                   SIGNATURES



Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned thereunto duly authorized.


                                                    IHOP Corp.
                                            ----------------------------------
                                                   (Registrant)


  April 30, 1998                       BY:  /s/  Richard K. Herzer
  --------------                            ----------------------------------
  (Date)                                    Richard K. Herzer
                                            Chairman of the Board,
                                            President and Chief Executive
                                            Officer (Principal Executive
                                            Officer)


  April 30, 1998                       BY:  /s/  Frederick G. Silny
  --------------                            ----------------------------------
  (Date)                                    Frederick G. Silny
                                            Vice President-Finance and
                                            Treasurer (Principal
                                            Financial Officer)

                                       11

<PAGE>
 
                                   IHOP CORP
                            EXECUTIVE INCENTIVE PLAN
                                        
                                        

                                       1
<PAGE>
 
EFFECTIVE DATE
The Executive Incentive Plan is effective January 1, 1998, and supersedes all
previously implemented plans.

MODIFICATION OF THE PLAN

IHOP CORP reserves the right to modify, terminate or make exceptions to the
Executive Incentive Plan at any time without prior notice.  The Plan will be
reviewed on an annual basis allowing for updates or revisions to be considered.
The Plan and this Plan Document do not constitute or imply an employment
contract, and participants accrue no interest, right or any benefit in the Plan,
except as specifically set forth in this document.

ELIGIBILITY

The Plan includes the President, Vice Presidents and all director level reports
to the Vice Presidents or President, including legal counsels of the IHOP
Corporation and its subsidiaries; except those otherwise covered by another
plan.  Any director level employee not qualifying to the previous conditions may
become eligible with the written approval of the President.  Participants must
be actively employed with IHOP Corp. and its subsidiaries through the plan year
of the bonus plan.  The last day worked is the last day an employee is
considered active.  In the case of termination, vacation or other payments can
not be used to extend the last day worked.

The incentive calculations are based on the position held at the end of the
fiscal year the incentive was earned, unless otherwise stated below.

NEW HIRES/RE-HIRES

New hires and re-hires eligible for the Plan will have the incentive amount
prorated based on the number of whole months worked in the fiscal year.  If the
participant begins work on the first calendar or workday of the month, they will
be credited for a whole month worked.  In the event an eligible employee is
terminated and re-hired in the same fiscal year, the re-hire date will be used
to determine the number of whole months to be prorated for the given year.  For
re-hired participants, incentive will not consider any time worked prior to the
re-hire date.

PROMOTIONS

Any employee promoted to an eligible position during the fiscal year will have
an incentive prorated based on the number of whole months in the fiscal year.
If the participant is promoted on the first calendar or workday of the month,
they will be credited for a whole month worked. The effective date of the
promotion will be used to determine the number of whole months worked.

DEMOTIONS

When an employee is demoted from one eligible position to another the incentive
will be calculated using the base pay at the end of the fiscal year.  The
percentage multiplier will be derived from the factor that relates to the
specific job at the end of the fiscal year.  Therefore, the calculations for the
incentive will be based on the attributes of the current job.  There will be no
prorated incentives for individuals demoted during the fiscal year to an
eligible position.

JOB CHANGE TO A NON-ELIGIBLE POSITION

Any employee changing from an eligible position to a non-eligible position
during the fiscal year will have an incentive prorated  based on the number of
whole months in the fiscal year.  The effective date of the job change will be
used to determine the number of whole months worked.  If the participant changed
positions on the first calendar or workday of the month, the previous month will
be used to determine the last whole month worked.

                                       2
<PAGE>
 
SHORT-TERM OR LONG-TERM DISABILITY, WORKERS' COMPENSATION AND OTHER LEAVES OF
ABSENCE

Any participant on leave of absence, or otherwise not actively working during
the fiscal year will have an incentive prorated excluding the period on leave.
The date the leave is effective and the date ending leave will be used to
calculate the number of whole months worked in the fiscal year.  This incentive
will only be paid upon the employees returning to active duty.

TERMINATION DUE TO DEATH OR RETIREMENT

Any incentive earned will be prorated for the fiscal year earned and awarded
with the normal distribution of incentives.  The incentive amount will be based
on the number of whole months worked in the fiscal year earned.

PLAN DESCRIPTION

The Executive Incentive Plan is an annual incentive based on the profitability
growth of IHOP Corp. and on the achievement of specific individual business
objectives of the participants.

DETERMINING INCENTIVE

The incentive award is a percentage of base salary which is dependent on the
position of the participant (see "Bonus Allocation Table").  The Target Payout %
multiplied by the participants base salary on the last day of the fiscal year is
the Target Incentive in dollars.  Any eligible participant that is not an
Officer will have an incentive based on the Directors Target Payout as a
percentage of Base Salary.  The incentive weighting for the CEO is solely based
on Company Performance.  The incentive weighting for Executive Vice President,
Vice Presidents, and Directors is 40% Individual Business Objectives and 60%
Company Performance.


<TABLE>
<CAPTION>
BONUS ALLOCATION TABLE
 ---------------------------------------------------------------------------------------------------
                                CEO          EXECUTIVE VICE       VICE PRESIDENTS        DIRECTORS
                                                PRESIDENT
 ---------------------------------------------------------------------------------------------------
<S>                           <C>            <C>                  <C>                    <C>
 TARGET PAYOUT AS A %
  OF BASE SALARY                60%                50%                 35%                  20%
 
- -----------------------------------------------------------------------------------------------------
</TABLE>
                                        
Incentive Payout Calculation

The incentive payout is based solely on performance, therefore no limiting
factors will be used in calculating the incentive. The Level of Performance is
always based on the last whole percentage actually achieved.

Examples of incentive calculations in various scenarios are attached to the Plan
Document.

COMPANY PERFORMANCE

The Company Performance is based on a comparison of the actual profit before
taxes and extraordinary items to the budgeted figure for the Plan Year.  To
determine the Profit Achievement for the organization divide the actual profit
before taxes, bonus and extraordinary items by the budgeted profit before taxes,
bonus and extraordinary items.  Refer to the "Company Payout Table" to determine
the bonus achieved for Company portion of the incentive. The bonus achieved is
multiplied by the percentage weighting for the respective position (see
"Determining Incentive") and then multiplied by the individual's base salary to
determine the company portion of the payout.

                                       3
<PAGE>
 
                               COMPANY PAYOUT TABLE
 
         Actual Profit Achieved                  % OF BONUS ACHIEVED
- --------------------------------------------------------------------------
             Less than 90 %                              0 %
- --------------------------------------------------------------------------
                  90 %                                  75.0%
- --------------------------------------------------------------------------
                  91 %                                  77.5%
- --------------------------------------------------------------------------
                  92 %                                  80.0%
- --------------------------------------------------------------------------
                  93 %                                  82.5%
- --------------------------------------------------------------------------
                  94 %                                  85.0%
- --------------------------------------------------------------------------
                  95 %                                  87.5%
- --------------------------------------------------------------------------
                  96 %                                  90.0%
- --------------------------------------------------------------------------
                  97 %                                  92.5%
- --------------------------------------------------------------------------
                  98 %                                   95.0%
- --------------------------------------------------------------------------
                  99 %                                   97.5%
- --------------------------------------------------------------------------
                 100 %                                  100.0%
- --------------------------------------------------------------------------
                 101 %                                  105.0%
- --------------------------------------------------------------------------
                 102 %                                  110.0%
- --------------------------------------------------------------------------
                 103 %                                  115.0%
- --------------------------------------------------------------------------
                 104 %                                  120.0%
- --------------------------------------------------------------------------
                 105 %                                  125.0%
- --------------------------------------------------------------------------
                 106 %                                  130.0%
- --------------------------------------------------------------------------
                 107 %                                  135.0%
- --------------------------------------------------------------------------
                 108 %                                  140.0%
- --------------------------------------------------------------------------
                 109 %                                  145.0%
- --------------------------------------------------------------------------
                 110 %                                  150.0%
- --------------------------------------------------------------------------
                 111 %                                  155.0%
- --------------------------------------------------------------------------
                 112 %                                  160.0%
- --------------------------------------------------------------------------
                 113 %                                  165.0%
- --------------------------------------------------------------------------
             114 % or more                              170.0%
- --------------------------------------------------------------------------



INDIVIDUAL BUSINESS OBJECTIVES

Annually, each eligible participant in the plan sets individual business
objectives in conjunction with his or her immediate supervisor in December of
each year.  During this process challenging, measurable objectives that
significantly impact the Company business objectives are to be mutually
determined.

After the fiscal year, a percentage of Achievement is then established by the
immediate supervisor and approved by the CEO.  This percentage of Achievement is
multiplied by the percentage weighting for the respective position (see
"Determining Incentive") and then multiplied by the individual's base salary to
determine the individual portion of the payout.

In addition to the calculated individual portion of the incentive, an award may
be granted at the discretion of  the President to individuals exceeding expected
levels of performance.

PAYMENT DISTRIBUTION

                                       4
<PAGE>
 
Incentive payouts will be distributed as soon as possible following the closing
of the fiscal year.  Payouts will be paid in a separate check from the regular
payroll check, and is subject to normal withholding deductions.

PLAN ADMINISTRATION

The Executive Incentive plan is administered by the IHOP Human Resources
Department.  This Plan Document and its provisions regulate all plan guidelines
and participant eligibility.  Any special circumstances must be submitted in
writing to the Human Resources Department and approved by the President at the
time of the exception.

                                       5
<PAGE>
 
                        INCENTIVE CALCULATION SCENARIOS
                        -------------------------------
                                        

                                       6
<PAGE>
 
EXAMPLE #1: LOW INDIVIDUAL ACHIEVER & LOW COMPANY

Assume a Vice President has a Base Salary of $170,000.

INDIVIDUAL COMPONENT
- --------------------
The Individual Performance was reviewed and found 1 out of 4 goals were
achieved. Assuming each goal was weighted equally, the Individual Component is
25%. Assume the EPS growth for the fiscal year was 11%.

COMPANY COMPONENT
- -----------------
Profit Before Taxes and Extraordinary Items for the year is 95% of the Target
Amount. Therefore, the Bonus Achieved is 87.5% for the Company Component (see
"Company Payout Table" on page 4 of the Plan).
 
Step # 1  - Target  Payout
- --------------------------
Base Salary * Target Payout % = Target Payout
 
$170,000 * (35%)   =     $59,500
 
Step # 2 - Individual Payout
- ----------------------------
Individual    *       Weighted as 40%  =    Individual Payout
 Component            of Target Payout
 
25%           *       (40% * $59,500)  =    $5,950
 
Step # 3 - Company Payout
- -------------------------
Company       *       Weighted as 60%  =    Company Target
 Component            of Target
 
 
87.5%         *       (60% * $59,500)  =    $31,237.50
 
Step # 4 - Incentive Payout
- ---------------------------
Individual Payout  +  Company Payout  =  Incentive Payout
 
$5,950               +    $31,237.50          =     $37,187.50
 

                                       7
<PAGE>
 
EXAMPLE #2: HIGH INDIVIDUAL ACHIEVER & HIGH COMPANY

Assume a Vice President has a Base Salary of $170,000.

INDIVIDUAL COMPONENT
- --------------------
The Individual Performance was reviewed and found 4 out of 4 goals were
achieved. Assuming each goal was weighted equally, the Individual Component is
100%. Assume the EPS growth for the fiscal year was 17%.

COMPANY COMPONENT
- -----------------
Profit Before Taxes and Extraordinary Items for the year is 108% of the Target
Amount. Therefore, the Bonus Achieved is 140% for the Company Component (see
"Company Payout Table" on page 4 of the Plan).
 
Step # 1  - Target  Payout
- --------------------------
Base Salary * Target Payout % = Target Payout
 
$170,000 * (35%)   =     $59,500
 
Step # 2 - Individual Payout
- ----------------------------
Individual    *       Weighted as 40%   =    Individual Payout
 Component            of Target Payout
 
100%          *       (40% * $59,500)   =           $23,800
 
Step # 3 - Company Payout
- -------------------------
Company       *       Weighted as 60%   =    Company Target
 Component            of Target
 
 
140%          *       (60% * $59,500)   =            $49,980
 
Step # 4 - Incentive Payout
- ---------------------------
Individual Payout  +  Company Payout  =  Incentive Payout
 
$23,800      +        $49,980         =              $73,780
 

                                       8

<PAGE>
 
                                  EXHIBIT 11.0
                          IHOP CORP. AND SUBSIDIARIES
             STATEMENT REGARDING COMPUTATION OF PER SHARE EARNINGS
                     (In thousands, except per share data)




<TABLE>
<CAPTION>
                                                                              Three Months Ended
                                                                                   March 31,
                                                                 ---------------------------------------------
                                                                         1998                    1997
                                                                 --------------------   ----------------------
                                                     
NET INCOME PER COMMON SHARE - BASIC                  
                                                     
<S>                                                               <C>                    <C>
 Weighted average shares outstanding                                     9,749                    9,487
                                                                        ======                   ======
                                                                      
 Net income available to common shareholders                            $4,701                   $3,550
                                                                        ======                   ======
                                                                      
 Net income per share - Basic                                           $  .48                   $  .37
                                                                        ======                   ======
                                                                      
NET INCOME PER COMMON SHARE - DILUTED                                 
                                                                      
 Weighted average shares outstanding                                     9,749                    9,487
 Net effect of dilutive stock options                                 
   based on the treasury stock method                                 
   using the average market price.                                         167                       81
                                                                        ------                   ------
        Total                                                            9,916                    9,568
                                                                        ======                   ======
                                                                      
 Net income available to common shareholders                            $4,701                   $3,550
                                                                        ======                   ======
                                                                      
 Net income per share - Diluted                                         $  .47                   $  .37
                                                                        ======                   ======
</TABLE>

<TABLE> <S> <C>

<PAGE>
 
<ARTICLE> 5
<LEGEND>
THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED FROM THE
CONSOLIDATED FINANCIAL STATEMENTS OF IHOP CORP. AND SUBSIDIARIES AND IS
QUALIFIED IN ITS ENTIRETY BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER> 1,000
       
<S>                             <C>
<PERIOD-TYPE>                   3-MOS
<FISCAL-YEAR-END>                          DEC-31-1998
<PERIOD-START>                             JAN-01-1998
<PERIOD-END>                               MAR-31-1998
<CASH>                                           9,556
<SECURITIES>                                         0
<RECEIVABLES>                                   29,585
<ALLOWANCES>                                         0
<INVENTORY>                                      1,290
<CURRENT-ASSETS>                                43,354
<PP&E>                                         149,751
<DEPRECIATION>                                       0
<TOTAL-ASSETS>                                 395,422
<CURRENT-LIABILITIES>                           38,112
<BONDS>                                        164,069
                                0
                                          0
<COMMON>                                            98
<OTHER-SE>                                     162,856
<TOTAL-LIABILITY-AND-EQUITY>                   395,422
<SALES>                                              0
<TOTAL-REVENUES>                                55,877
<CGS>                                                0
<TOTAL-COSTS>                                   33,587
<OTHER-EXPENSES>                                 2,691
<LOSS-PROVISION>                                     0
<INTEREST-EXPENSE>                               4,109
<INCOME-PRETAX>                                  7,706
<INCOME-TAX>                                     3,005
<INCOME-CONTINUING>                              4,701
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                     4,701
<EPS-PRIMARY>                                      .48<F1>
<EPS-DILUTED>                                      .47
<FN>
<F1> REPRESENTS BASIC EARNINGS PER SHARE.
</FN>
        

</TABLE>


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