AFLAC INC
10-K, 1999-03-26
ACCIDENT & HEALTH INSURANCE
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<PAGE>
                     SECURITIES AND EXCHANGE COMMISSION
                           Washington, D.C.  20549

                                  FORM 10-K

                 ANNUAL REPORT PURSUANT TO SECTION 13 OR 15 (d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934


For the fiscal year ended December 31, 1998       Commission file no. 1-7434


                               AFLAC INCORPORATED
____________________________________________________________________________
             (Exact name of Registrant as specified in its charter)        

            Georgia                                     58-1167100     
________________________________________        ____________________________
    (State of Incorporation)                         (I.R.S. Employer  
                                                    Identification No.)   

1932 Wynnton Road, Columbus, Georgia                        31999           
________________________________________        ____________________________
(Address of principal executive offices)                 (Zip Code)        


       Registrant's telephone number, including area code 706-323-3431     

          SECURITIES REGISTERED PURSUANT TO SECTION 12(b) OF THE ACT:

                                                  Name of Each Exchange 
             Title of Each Class                   on Which Registered      
       ------------------------------           ------------------------- 
        Common Stock, $.10 Par Value             New York Stock Exchange
                                                 Pacific Stock Exchange
                                                 Tokyo Stock Exchange 

     SECURITIES REGISTERED PURSUANT TO SECTION 12(g) OF THE ACT:   NONE    


Indicate by check mark whether the registrant (1) has filed all reports 
required to be filed by Section 13 or 15(d) of the Securities Exchange Act 
of 1934 during the preceding 12 months (or for such shorter period that the 
registrant was required to file such reports), and (2) has been subject to 
such filing requirements for the past 90 days.  Yes  X   No     .
                                                    ----    ----

Indicate by check mark if disclosure of delinquent filers pursuant to Item 
405 of Regulation S-K (Section 229.405 of this chapter) is not contained 
herein, and will not be contained, to the best of registrant's knowledge, in 
definitive proxy or information statements incorporated by reference in Part 
III of this Form 10-K or any amendment to this Form 10-K. 
                                                          --------

The number of shares of the registrant's Common Stock outstanding at March 
15, 1999, with $.10 par value, was 266,461,648.  The aggregate market value 
of the voting stock held by non-affiliates of the registrant as of March 15, 
1999 was $12,890,573,866.

<PAGE>

                   DOCUMENTS INCORPORATED BY REFERENCE


PART I         Item 1         Exhibit 13 - pages 13-5 to 13-30 (Management's
                               Discussion and Analysis of Financial
                               Condition and Results of Operations (MD&A)),
                               pages 13-43 to 13-54 (Notes 2 and 3 of the
                               Notes to the Consolidated Financial
                               Statements), and pages 13-67 to 13-68 
                               (Note 10 of the Notes to the Consolidated
                               Financial Statements).  The applicable 
                               portions of the Company's Annual Report to
                               Shareholders for the year ended December 31,
                               1998, are included as Exhibit 13        


               Item 2         Exhibit 13 - page 13-57 (Note 5 of the Notes
                               to the Consolidated Financial Statements)


PART II        Item 5         Exhibit 13 - pages 13-1, 13-2 and 13-67
                               (Note 10 of the Notes to the Consolidated
                               Financial Statements)   


               Item 6         Exhibit 13 - pages 13-3 and 13-4


               Item 7         Exhibit 13 - pages 13-5 to 13-30


               Item 7A        Exhibit 13 - pages 13-7 to 13-8, and
                                13-17 to 13-21


               Item 8         Exhibit 13 - pages 13-31 to 13-75



PART III       Item 10        Incorporated by reference from the        
                               definitive Proxy Statement for the Annual 
                               Meeting of Shareholders to be held May 3,
                               1999 (the Proxy Statement)          


               Item 11        Incorporated by reference from the Proxy  
                               Statement                                 


               Item 12        Incorporated by reference from the Proxy  
                               Statement                                 


               Item 13        Incorporated by reference from the Proxy  
                               Statement                                 


                                    i
<PAGE>
                            AFLAC Incorporated
                        Annual Report on Form 10-K
                   For the Year Ended December 31, 1998


                             Table of Contents
                                                                      Page 

PART I

Item 1.   Business................................................     I- 1 

Item 2.   Properties..............................................     I-20 

Item 3.   Legal Proceedings.......................................     I-20 

Item 4.   Submission of Matters to a Vote of Security Holders.....     I-20 

Item 4A.  Executive Officers of the Company.......................     I-21 


PART II

Item 5.   Market for Company's Common Equity and Related                 
            Shareholder Matters...................................    II- 1 

Item 6.   Selected Financial Data.................................    II- 1 

Item 7.   Management's Discussion and Analysis of Financial              
            Condition and Results of Operations...................    II- 1 

Item 7A.  Quantitative and Qualitative Disclosures
            About Market Risk.....................................    II- 1

Item 8.   Financial Statements and Supplementary Data.............    II- 1 

Item 9.   Changes in and Disagreements with Accountants on               
            Accounting and Financial Disclosure...................    II- 1 


PART III

Item 10.  Directors and Executive Officers of the Company.........   III- 1 

Item 11.  Executive Compensation..................................   III- 1 

Item 12.  Security Ownership of Certain Beneficial Owners and            
            Management............................................   III- 1 

Item 13.  Certain Relationships and Related Transactions..........   III- 1 


PART IV

Item 14.  Exhibits, Financial Statement Schedules and Reports           
            on Form 8-K...........................................    IV- 1 


                                    ii
<PAGE>
                                   PART I

ITEM 1.   BUSINESS 

GENERAL DESCRIPTION

     AFLAC Incorporated was incorporated in 1973 under the laws of the State 
of Georgia.  AFLAC Incorporated is a general business holding company, and 
acts as a management company, overseeing the operations of its subsidiaries 
by providing management services and making capital available. Its primary 
business is supplemental health insurance, which is marketed and 
administered primarily through its subsidiary, American Family Life 
Assurance Company of Columbus (AFLAC).  Most of AFLAC's policies are 
individually underwritten and marketed at the worksite, with premiums paid 
by the employee.  Our operations in Japan (AFLAC Japan) and the United 
States (AFLAC U.S.) service the two markets for our insurance operations. 

     We believe AFLAC is the world's leading writer of cancer expense 
insurance.  In recent years, we have diversified our product offerings to 
include other types of supplemental health products in both the United 
States and Japan.  AFLAC Japan also sells care plans, supplemental general 
medical expense plans, medical/sickness riders to our cancer plan, and a 
living benefit life plan.  AFLAC U.S., in addition to cancer expense plans, 
sells other types of supplemental health insurance, including hospital 
intensive care, accident and disability, hospital indemnity, long-term care 
and short-term disability plans.  We also offer several life insurance plans 
in the United States and Japan.  

     The company is authorized to conduct insurance business in all 50 
states, the District of Columbia, and several U.S. territories and foreign 
countries.  Our only significant foreign operation is AFLAC Japan, which 
accounted for 80%, 79% and 82% of the company's total revenues for 1998, 
1997 and 1996, respectively, and 86% and 87% of total assets at December 31, 
1998 and 1997, respectively.

     For financial information relating to our foreign and U.S. operations, 
see Exhibit 13, pages 13-5 to 13-30 (Management's Discussion and Analysis of 
Financial Condition and Results of Operations (MD&A)) and page 13-43 (Note 2 
of the Notes to the Consolidated Financial Statements), which are 
incorporated herein by reference. 

     Three significant items affected net earnings during the three-year 
period ended December 31, 1998.

     First, due to a corporate income tax rate reduction in Japan during 
1998, the statutory tax rate for AFLAC Japan declined from 45.3% to 41.7%.  
This tax rate decline resulted in a reduction in our deferred income tax 
liability as of March 31, 1998, which increased net earnings by $121 million 
($.46 per basic share and $.44 per diluted share) in 1998.  For additional 
information on the income tax reduction, see Exhibit 13, page 13-61, Note 8 
of the Notes to the Consolidated Financial Statements.

     The second factor affecting net earnings was a policyholder protection 
fund system mandated by the Japanese government during the first quarter of 
1998.  The pretax charge for our obligation to the new protection fund was 
$111 million ($65 million after tax, or $.24 per both basic and diluted 


                                   I-1
<PAGE>
shares).  For further information regarding this policyholder protection 
fund, see Exhibit 13, page 13-43, Note 2 of the Notes to the Consolidated 
Financial Statements.

     Also affecting net earnings was the sale of our television business, 
which consisted of seven network-affiliated stations.  The total pretax gain 
from the sale was $327 million.  The sale of one station closed on December 
31, 1996.  The pretax and after-tax gains recognized in 1996 on this sale 
were $60 million and $48 million, respectively.  The effect of the after-tax 
gain on 1996 basic and diluted net earnings per share was $.17 and $.16, 
respectively.  The pretax and after-tax gains recognized during the second 
quarter of 1997 on the closing of the six remaining stations were $267 
million and $211 million, respectively.  The effect of the after-tax gain on 
1997 basic and diluted net earnings per share was $.77 and $.75, 
respectively.  For further information, see Exhibit 13, page 13-43, Note 2 
of the Notes to the Consolidated Financial Statements.

     The following discussion of earnings comparisons focuses on pretax 
operating earnings and excludes realized investment gains/losses, the charge 
for the mandated policyholder protection fund, the benefit of the Japanese 
tax rate reduction and the gains from the sale of the television business.  
Operating earnings per share referred to in the following discussion are 
based on the diluted number of average outstanding shares.

     Due to the relative size of AFLAC Japan, fluctuations in the yen/dollar 
exchange rate can have a significant effect on our reported results.  In 
years when the yen weakens, translating yen into dollars causes fewer 
dollars to be reported.  When the yen strengthens, translating yen into 
dollars causes more dollars to be reported.  

     The yen weakened in relation to the dollar throughout 1996, 1997 and 
most of 1998.  The average yen-to-dollar exchange rates were 130.89 in 1998, 
121.07 in 1997 and 108.84 in 1996.  The weakening of the yen during the 
three-year period lowered operating earnings by $.05 per share in 1998 
compared with 1997, $.09 per share in 1997 compared with 1996 and $.15 per 
share in 1996 compared with 1995.  Despite the weakening of the yen, 
operating earnings per share increased 17.3% to $1.56 in 1998, 10.8% to 
$1.33 in 1997, and 2.6% to $1.20 in 1996. 

     Our primary financial objective is the growth of operating earnings per 
share before the effect of foreign currency translations.  In 1996, we set 
this objective at an annual growth rate of 15% to 17% through the year 2000. 
In early 1998 we increased our goal for 1998 to 20% growth, which we 
exceeded.  Excluding the effect of currency fluctuations, operating earnings 
per share increased 21.1% in 1998, 18.3% in 1997 and 15.4% in 1996.

     In April 1998, we raised our 1999 objective for growth in operating 
earnings per share to 20% excluding the impact of currency fluctuation.  For 
further information, see Exhibit 13, pages 13-7 to 13-8 (Foreign Currency 
Translation section of MD&A).

     Insurance premiums and investment income from insurance operations are 
the major sources of revenues.  Our consolidated premium income was $5.9 
billion for each of the years in the three-year period ended December 31, 
1998.  For further information on our consolidated premiums earned by 
business segment, see Note 2 of the Notes to the Consolidated Financial 
Statements in Exhibit 13, page 13-43, incorporated herein by reference.  

                                   I-2
<PAGE>
     The following table sets forth the changes in annualized premiums in 
force for AFLAC's insurance business in Japan and the United States for the 
years ended December 31.

 (In millions)                        1998          1997          1996    
                                    --------      --------      -------- 
Annualized premiums in force, 
  at beginning of year              $  5,811      $  5,953      $  5,873
    New issues including
      policy conversions               1,061           921         1,056
    Change in unprocessed 
      policies                           (24)          (65)           39
    Lapses and surrenders               (552)         (479)         (423)
    Other                                 23            26             1
    Foreign currency translation
      adjustment                         612          (545)         (593)
                                     -------       -------       -------
Annualized premiums in force,
  at end of year                    $  6,931      $  5,811      $  5,953
                                     =======       =======       =======


INVESTMENTS AND INVESTMENT RESULTS 

     During the fourth quarter of 1998, we revised our investment management 
policy regarding the holding-period intent for certain of our private 
placement debt securities.  Our past practice was to hold these securities 
to their contractual or economic maturity dates.  We have now made this our 
formal policy.  Accordingly, debt securities carried at a fair value of $6.4 
billion were reclassified as of October 1, 1998, from the category  
"available for sale" to the category "held to maturity."  The related 
unrealized gain of $1.1 billion as of October 1, 1998, on these securities 
is being amortized over the remaining term of the securities.  Securities 
that are available for sale are reported in the balance sheet at fair value 
and securities that are held to maturity are reported at amortized cost.

     In recent years, AFLAC Japan has purchased perpetual debenture 
securities issued primarily by European and Japanese banks.  These 
securities are subordinated to other debt obligations of the issuer, but 
rank higher than equity securities.  Although these securities have no 
contractual maturity, the issue-date fixed-rate interest coupons 
subsequently increase to a market-interest rate plus 150 to 300 basis points 
and change to a variable-interest rate basis, generally by the 25th year 
after issuance, creating an economic maturity date.














                                   I-3
<PAGE>
     The following table shows an analysis of investment securities (at cost 
or amortized cost) at December 31:

                                      AFLAC Japan          AFLAC U.S.
(In millions)                        1998     1997       1998     1997
                                   -----------------   -----------------
Available for sale:
  Fixed-maturity securities        $12,886   $13,527   $ 2,813   $ 2,546
  Perpetual debentures               1,344     3,011        70        37
  Equity securities                     22         7        79        73
                                    ------    ------    ------    ------
    Total available for sale        14,252    16,545     2,962     2,656
                                    ------    ------    ------    ------
Held to maturity:
  Fixed-maturity securities          3,947         -         -         -
  Perpetual debentures               3,494         -         -         -
                                    ------    ------    ------    ------
    Total held to maturity           7,441         -         -         -
                                    ------    ------    ------    ------
      Total                        $21,693   $16,545   $ 2,962   $ 2,656
                                    ======    ======    ======    ======


     Net investment income was $1.1 billion in both 1998 and 1997, and $1.0 
billion in 1996.

     AFLAC primarily invests within the United States, Japan and Euroyen 
investment markets.   We maintain a strong portfolio by investing in 
investment grade securities that provide us with a predictable source of 
investment income.  When committing cash flows to new investments, we only 
purchase securities that are rated investment grade by the Securities 
Valuation Office of the National Association of Insurance Commissioners.  

     For information on the composition of our investment portfolio and 
investment results, see Exhibit 13, pages 13-13 and 13-17 to 13-30 
(discussions relating to investments, balance sheet and cash flow) and pages 
13-48 to 13-56 (Notes 3 and 4 of the Notes to the Consolidated Financial 
Statements), which are incorporated herein by reference.


INVESTMENTS - JAPAN

     Approximately 90.8% of the 332.1 billion yen ($2.9 billion) that AFLAC 
Japan had available for investment in 1998 was invested in yen-denominated 
securities at an average yield of 3.84%.  We invested 55.8% in longer-dated 
securities at an average rate of 4.72%.  The longer-dated sector includes 
purchases of dual-currency bonds (yen principal securities that pay a dollar 
coupon) at an average yield of 4.91%.  An additional 35.0% was invested in 
yen-denominated securities of various other sectors.  Dollar-denominated 
securities accounted for the remaining 9.2% of the purchases in 1998 at an 
average yield to maturity of 7.61%.

     We require that all private placement issuers have an initial rating of 
class 1 or 2 as determined by the Securities Valuation Office of the 
National Association of Insurance Commissioners.  Most of AFLAC's private 
placement issues are issued under medium-term note programs and have 
standard covenants commensurate with credit rankings, except when internal 

                                   I-4
<PAGE>
credit analysis indicates that additional protective and/or event risk 
covenants are required.

     Following is the composition of total investments and cash (at cost or 
amortized cost) for AFLAC Japan as of December 31:

                                         1998             1997
                                       --------         --------
Debt securities:
  Government and guaranteed              31.3%            36.7%
  Municipalities                          4.0              4.5
  Public utilities                       16.3             15.7
  Banks/financial institutions           35.9             31.9
  Other corporate                        10.9             10.0
Equity securities                          .1               .1
Cash and cash equivalents                 1.5              1.1
                                       ------           ------
                                        100.0%           100.0%
                                       ======           ======

     AFLAC invests primarily within the Japanese, U.S. and Euroyen fixed-
maturity markets.  We use specific criteria to judge the credit quality and 
liquidity of our investments, and use a variety of credit rating services to 
monitor these criteria.  Applying those various credit ratings to a 
standardized rating system based on the categories of a nationally 
recognized rating service, the percentages of AFLAC Japan's debt securities, 
at amortized cost, as of December 31 were as follows:

                                         1998             1997
                                        ------           ------
            AAA                          41.7%            47.8%
            AA                           16.6             17.4
            A                            28.0             26.8
            BBB                          13.7              8.0
                                        -----            -----
                                        100.0%           100.0%
                                        =====            =====

     As of December 31, 1998, we held no debt securities rated below "BBB." 
However, in January 1999, the credit ratings of several major Japanese 
financial institutions were downgraded.  We owned debt securities issued by 
a Japanese bank in the amount of $454 million, or 1.8% of total company debt 
securities at December 31, 1998.  Following the downgrade, these securities 
were rated "Ba1" by Moody's and "BB+" by Standard & Poor's.

     Japan's life insurance industry has contended with low investment 
yields for the last several years.  Despite a series of premium rate 
increases designed to help offset the effect of lower yields, the low 
interest rate environment took its toll in April 1997 when Nissan Mutual 
Life Insurance Company was declared insolvent.  As a result, more attention 
has been paid to the composition of the life insurance industry's assets.  
Our asset allocation is much different than the industry as a whole and, we 
believe, is better suited to a low interest rate environment.  Based on 
March 31, 1998, Japanese Financial Supervisory Agency (FSA) data, AFLAC had 
the highest portfolio yield among all of Japan's major life insurers.  AFLAC 
earned this distinction without sacrificing the quality of its portfolio.


                                   I-5
<PAGE>
     Our investments in the Japanese equity and investment real estate 
markets continued to be immaterial in 1998.


INVESTMENTS - U.S.

     Profits repatriated from AFLAC Japan to AFLAC U.S. totaled $154 million 
in 1998, compared with $347 million in 1997.  The profit transfer in 1997 
included $125 million of a non-recurring nature.  Including profit 
repatriation and bond swaps, AFLAC U.S. invested $1.1 billion in 1998.  Of 
that amount, approximately 6.2% was invested in U.S. government or agency 
securities at an average yield of 6.89%, and 90.3% was invested in corporate 
fixed-maturity securities at 7.26%.  The remaining 3.5% was invested in 
equities.  

     Following is the composition of total investments and cash (at cost or 
amortized cost) for AFLAC U.S. as of December 31:

                                         1998             1997
                                       --------         --------
Debt securities:
  U.S. Government                         4.0%             7.3%
  Municipalities                            -               .5
  Mortgage-backed securities               .9              9.0
  Public utilities                        6.2              4.2
  Sovereign and Supranational             4.0              4.0
  Banks/financial institutions           50.6             43.1
  Other corporate                        31.0             27.9
Equity securities                         2.6              2.7
Cash and cash equivalents                  .7              1.3
                                       ------           ------
                                        100.0%           100.0%
                                       ======           ======

     AFLAC U.S. debt securities, at amortized cost, as of December 31 were 
rated as follows:

                                         1998             1997
                                        ------           ------
            AAA                          11.2%            26.4%
            AA                           25.4             22.3
            A                            55.5             49.0
            BBB                           7.9              2.3
                                        -----            -----
                                        100.0%           100.0%
                                        =====            =====


INSURANCE - JAPAN

     AFLAC Japan's earned premiums by product lines are included in Note 2 
of the Notes to the Consolidated Financial Statements, in Exhibit 13, page 
13-43.





                                   I-6
<PAGE>
     The following table presents the changes in annualized premiums in 
force for AFLAC Japan health insurance for the years ended December 31:

(In millions)                           1998         1997         1996 
                                      --------     --------     --------
Annualized premiums in force,
  at beginning of year                $  4,595     $  4,893     $  4,919
    New issues including
      policy conversions                   579          520          729
    Change in unprocessed
      policies                             (25)         (62)          47
    Lapses and surrenders                 (212)        (193)        (187)
    Other                                  (11)         (18)         (22)
    Foreign currency translation
      adjustment                           612         (545)        (593)
                                      --------     --------     --------
Annualized premiums in force,
  at end of year                      $  5,538     $  4,595     $  4,893
                                      ========     ========     ========

     We are experiencing a slight increase in lapses and surrenders due to 
the poor economic conditions in Japan.


INSURANCE PLANS - JAPAN

     AFLAC's insurance is supplemental in nature and is designed to provide 
insurance to cover medical and nonmedical costs that are not reimbursed 
under Japan's national health insurance system.

     The cancer life insurance plans offered for sale in Japan provide a 
fixed daily indemnity benefit for hospitalization and outpatient services 
related to cancer and a lump-sum benefit upon initial diagnosis of internal 
cancer. The plans differ from the AFLAC U.S. cancer plans (described on page 
I-13) in that the Japanese policies also provide death benefits and cash 
surrender values (we estimate that approximately 32% of the premiums earned 
from all cancer life plans are associated with these benefits).  In January 
1997, AFLAC Japan introduced a new economy cancer life policy with lower 
premium rates and benefit levels. This plan was developed to mitigate the 
effect of premium rate increases due to low investment yields available in 
Japan.

     In 1992, we broadened our product line with the introduction of a new 
care product.  Care insurance provides periodic benefits to those who become 
bedridden, demented or seriously disabled due to illness or accident.  Prior 
to the introduction of this care plan, we marketed a plan that primarily 
provided dementia care benefits.  

     In 1995, we introduced two other products in Japan.  The first product 
is an improved medical expense policy.  It is similar to hospital indemnity 
insurance products in the United States and provides cash benefits to 
policyholders when they are hospitalized.  This product is widely available 
in the Japanese insurance marketplace, but AFLAC's policy is very 
competitive.  Our policy offers a maximum hospitalization benefit of 1,000 
days, which is the longest period offered in the industry.  Our medical 
expense coverage accounted for 2.7% of total sales in 1998, and 10.8% of 
total sales in 1997 compared with 3.1% in 1996. 

                                   I-7
<PAGE>
     AFLAC Japan also introduced a new living benefit life plan in late 
1995.  This product is a life insurance policy that provides lump-sum 
benefits when policyholders experience heart attack, cancer or stroke.  We 
are offering this product in two forms -- as a stand-alone policy or as a 
rider to the cancer life plan.  The rider adds heart attack and stroke 
benefits to the cancer life policy.  Marketing efforts for living benefit 
life primarily focus on the sale of the rider.  Sales of the living benefit 
life plan were $41 million and $146 million in new annualized premium in 
1998 and 1997, respectively.

     During 1997, AFLAC Japan began selling ordinary life products.  Sales 
for 1998 and 1997 were immaterial.

     In September 1997, the Japanese government increased copayments for the 
employer-sponsored health care program from 10% to 20% for the primary 
insured, thereby increasing the portion of the costs the insured must pay.  
Given the increase in copayments, we believe AFLAC's products and riders 
that provide supplemental medical benefits will be especially appealing to 
consumers.  As such, we began selling a new product called Rider MAX in 
1998.  Rider MAX provides accident and medical/sickness benefits to our 
popular cancer life policy.  

     AFLAC Japan's sales mix is changing, although cancer life still 
accounts for the majority of insurance in force.  Cancer life sales 
accounted for 49.4% of total new sales in yen in 1998, 52.5% in 1997 and 
46.7% in 1996.  We sold more than 948,000 riders of Rider MAX in 1998, which 
was its first year of availability.  Rider MAX accounted for 33.2% of our 
sales for the year, and 39.9% of our cancer life policies were sold with 
Rider MAX.  The rider we introduced in the fourth quarter of 1995, living 
benefit life, accounted for 7.2% of total new sales in 1998, 28.3% in 1997 
and 39.5% in 1996.  Care product sales represented 3.7% of total new sales 
in 1998, 6.8% in 1997 and 10.6% in 1996.

     Due to the continued low level of available investment yields in Japan, 
the industry regulators have directed insurers to increase premium rates on 
new policy issues in recent years.  The last industry-wide increase was in 
the fourth quarter of 1996.  At that time we increased premium rates by 
approximately 13% on new policy issues for all product lines.  As a result 
of continuing low yields, the government is again directing life insurers to 
raise rates on new policy issues.  We anticipate increasing premium rates in 
July 1999.


JAPANESE ECONOMY

     Japan's economy has been weak for several years.  The economic downturn 
has spread to several Asian countries since mid-1997.  The financial 
strength of many Japanese financial institutions has deteriorated, and some 
have experienced bankruptcy.  As we have indicated in the past, the weak 
economy in Japan has resulted in a difficult marketing environment for AFLAC 
Japan, declining available investment yields for new investments and 
decreased consumer confidence.

     Although the Japanese government has developed various economic 
stimulus packages, the time required for the Japanese economy to recover 
remains uncertain.


                                   I-8
<PAGE>
AGENCY FORCE - JAPAN

     The development of a "corporate agency" system has been important to 
the growth of AFLAC Japan.  Affiliated corporate agencies are formed when 
companies establish subsidiary businesses to sell AFLAC products to their 
employees, suppliers and customers.  These agencies help us reach the 
employees of almost all of Japan's large corporations.  We have no ownership 
interest in these corporate agencies.

     Our products are also sold through independent corporate agencies and 
individual agencies that are not affiliated with large companies.  As of 
December 31, 1998, there were 7,010 agencies in Japan with 32,622 licensed 
agents, compared with 5,427 agencies and 25,293 licensed agents in Japan in 
1997.  Agents' activities are principally limited to insurance sales, with 
policyholder service functions handled by the main office in Tokyo and 60 
offices located throughout Japan.


COMPETITION - JAPAN

     In 1974, AFLAC became the second foreign (non-Japanese) life insurance 
company to gain direct access to the Japanese insurance market by obtaining 
a license to do business in Japan.  Through 1981, we were the only company 
in Japan authorized to issue a cancer life insurance policy.  Now, 16 other 
life companies offer cancer insurance.  However, we remain the leading 
provider of cancer life insurance coverage in Japan, principally due to our 
lead time in the market, unique marketing system (see Agency Force - Japan), 
low-cost operations and product expertise developed in the United States.  
AFLAC has been very successful in the sale of cancer life policies in Japan, 
with 13.0 million cancer life policies in force at December 31, 1998.

     In 1998, AFLAC had a 89% market share of all stand-alone (non-rider) 
care insurance sold by life insurance companies.  We believe the future 
demand for this product will be fueled by the Japanese government's plan to 
introduce a national care insurance program of its own.  Given the current 
state of the Japanese economy, it is unlikely that the government can afford 
to pay for the entire program, and as a result, private care insurance will 
be an important aspect of the new program.

     In December 1996, the governments of the United States and Japan 
reached an agreement on deregulation of the Japanese insurance industry.  
The agreement calls for the gradual liberalization of the industry through 
the year 2001 and includes provisions to avoid "radical change" in the third 
sector of the insurance industry, which includes our supplemental insurance 
products.  AFLAC and other foreign-owned insurers, as well as some small-to- 
medium-sized Japanese insurers, operate primarily in the third sector.  One 
of the measures for avoiding radical change in the third sector is the 
prohibition of additional Japanese life and non-life insurance companies 
from selling cancer or medical insurance until January 1, 2001.  AFLAC has 
inherent competitive advantages through its distribution, products, 
administrative efficiency and financial soundness that should enable it to 
continue to grow, even in a more competitive environment.  The ultimate 
impact, however, of deregulation still isn't known.

     AFLAC's strategy for future growth in Japan centers on broadening its 
product line and expanding the distribution system.  Although the basic plan 
for growth is the same in Japan as in the United States, we have had to 

                                   I-9
<PAGE>
formulate a strategy specifically tailored for the Japanese insurance 
marketplace, which is very different from the United States.  There are only 
45 life insurance companies in Japan, compared with more than 2,000 in the 
United States.  In Japan, insurers have traditionally been restricted in the 
types of policies they could offer.  However, as Japan begins deregulating 
the insurance industry, the marketplace should become more competitive, with 
insurers able to offer more types of products, as they do in the United 
States.  When deregulation is complete, we believe we will be able to sell 
more products than we are currently offering.


REGULATION AND REMITTANCE OF FUNDS - JAPAN

     Payments are made from AFLAC Japan to the Parent Company for management 
fees and to AFLAC U.S. for allocated expenses and remittances of earnings. 
These payments totaled $192 million in 1998, $386 million in 1997 and $254 
million in 1996.  Management fees paid to the Parent Company are largely 
based on expense allocations.

     A portion of AFLAC Japan's annual earnings, as determined on a Japanese 
statutory accounting basis, can be remitted each year to AFLAC U.S. after 
satisfying various conditions imposed by Japanese regulatory authorities for 
protecting policyholders.  The Japanese Financial Supervisory Agency (FSA) 
imposes solvency standards that represent a form of risk-based capital 
requirements.  AFLAC Japan must meet these requirements to continue profit 
transfers to AFLAC U.S.  At this time, AFLAC Japan is in compliance with 
these standards, and we do not expect these requirements to adversely affect 
the repatriation of funds from Japan in the foreseeable future.

     Repatriated profits represent a portion of the after-tax earnings 
reported to the FSA on a March 31 fiscal year basis each year.  Such 
regulatory basis earnings are determined using accounting principles that 
differ materially from U.S. generally accepted accounting principles.  Such 
differences relate primarily to the valuation of investments, policy benefit 
and claim reserves, acquisition costs and deferred income taxes.  Among 
other items, fluctuations in currency translations of AFLAC Japan's U.S. 
dollar-denominated investments into yen also affect regulatory earnings.  
Japanese regulatory earnings and related profit repatriations may therefore 
vary materially from year to year because of these differences.  Management 
currently expects that 1999 profit repatriation will approximate 20 billion 
yen ($171 million using the December 31, 1998, exchange rate).

     During the second quarter of 1997, Nissan Mutual Life Insurance 
Company, a medium-sized Japanese insurer, was declared insolvent.  All life 
insurers doing business in Japan had previously agreed to contribute to a 
voluntary policyholder protection fund that would be used to help offset 
insurer insolvencies.  During the second quarter of 1997, AFLAC Japan 
recognized a pretax charge of 3.0 billion yen ($25 million) for its 
obligation to this policyholder protection fund.  The after-tax charge was 
$14 million ($.05 per basic and diluted share).  This assessment is payable 
semiannually over 10 years beginning in 1998.

     During the first quarter of 1998, the Japanese government enacted a 
mandatory policyholder protection fund system.  The life insurance industry 
is required to contribute $4.2 billion to this fund over a 10-year period.  
The total charge for our share of the contribution obligation was recognized 
in the first quarter of 1998 and decreased pretax earnings by $111 million

                                   I-10
<PAGE>
for the year ended December 31, 1998.  The after-tax charge was $65 million, 
or $.24 per basic and diluted share.

     Effective January 1, 1998, the Japanese government changed the income 
tax provisions for foreign companies operating in Japan, increasing income 
taxes on investment income and realized gains/losses from securities issued 
by entities located in their home country.  This change increases Japanese 
income taxes on the income from most of AFLAC Japan's dollar-denominated 
securities.  In addition, the Japanese government enacted a reduction in the 
Japanese corporate income tax rate in March 1998.  The statutory rate for 
AFLAC Japan declined from 45.3% to 41.7% beginning May 1, 1998.  The net 
effect of these two Japanese tax changes increased income tax expense on 
consolidated operating earnings by approximately $10 million for the year 
ended December 31, 1998 (an increase of approximately $22 million from 
increased taxes on AFLAC Japan's dollar-denominated investment income, less 
approximately $12 million from the benefit of the statutory tax rate 
reduction).

     The Japanese tax rate reduction also resulted in a benefit to 1998 
earnings of $121 million ($.46 per basic share, $.44 per diluted share) from 
the reduction of AFLAC Japan's deferred tax liability as of March 31, 1998 
(the date of enactment of the reduced tax rate).  The deferred tax reduction 
represented the effect of recalculating Japanese deferred income taxes at 
the new 41.7% rate on the temporary differences between the financial 
reporting basis and the Japanese income tax basis of AFLAC Japan's assets 
and liabilities.

     The Japanese income tax change in 1998 described above, relating to the 
income on AFLAC Japan's dollar-denominated securities issued by U.S. 
entities, also impacted income tax expense for the two other-comprehensive-
income components for the year ended December 31, 1998.  Deferred income tax 
expense on unrealized gains (losses) for 1998 on debt securities includes 
$76 million for AFLAC Japan's dollar-denominated securities, of which $59 
million related to accumulated unrealized gains existing as of January 1, 
1998 (the effective date of the tax law change).  The deferred income tax 
benefits of $29 million on changes in unrealized foreign currency 
translation gains for 1998 represent Japanese income taxes on currency 
translation gains that arise for Japanese tax purposes from conversion of 
AFLAC Japan's dollar-denominated investments into yen.  This tax benefit is 
net of a deferred income tax expense of $51 million on accumulated currency 
translation gains existing as of January 1, 1998.

     In late 1998, the Japanese government proposed a further reduction in 
the Japanese statutory income tax rate.  The proposal would reduce AFLAC 
Japan's income tax rate from 41.7% to 36.2% effective April 1, 1999.  The 
proposal is expected to be finalized in early 1999.  Such tax rate reduction 
is not expected to reduce AFLAC's future consolidated income tax expense.  
Instead, it will largely result in a shift of income tax expense from Japan 
to the United States as a result of the U.S. foreign tax credit provisions.

     The insurance business in Japan, which is conducted as a branch office 
of AFLAC, is subject to regulation by the FSA, similar to the regulation and 
supervision in the United States as described on pages I-16 and I-17 under 
"Regulation - U.S."  AFLAC Japan files annual reports and financial 
statements for the Japanese insurance operations based on a March 31 year-
end, prepared in accordance with Japanese regulatory accounting practices 


                                   I-11
<PAGE>
prescribed or permitted by the FSA.  Also, financial and other affairs of 
AFLAC Japan are subject to examination by the FSA.  

     Reconciliations of AFLAC Japan net assets on a GAAP basis to net assets 
determined on a Japanese regulatory accounting basis as of December 31 are 
as follows:

(In millions - unaudited)                           1998           1997 
                                                  --------       --------
Net assets on GAAP basis                          $  2,726       $  2,541
Elimination of deferred policy 
  acquisition costs                                 (2,340)        (1,940)
Elimination of unrealized gains and
  other adjustments to carrying value
  of debt securities                                (2,856)        (3,350)
Adjustment to policy liabilities                     1,384          1,612
Elimination of deferred income taxes                 1,478          1,635
Reduction in premiums receivable                      (128)          (114)
Policyholder protection fund                           175             29
Other, net                                             (42)           (13)
                                                  --------       --------
  Net assets on Japanese regulatory
    accounting basis                              $    397       $    400
                                                  ========       ========


     For additional information regarding AFLAC Japan's operations, see 
Exhibit 13, pages 13-10 to 13-14 (AFLAC Japan section of MD&A) and pages 13-
43 and 13-67 (Notes 2 and 10 of Notes to the Consolidated Financial 
Statements), which are incorporated herein by reference.


EMPLOYEES - JAPAN

     AFLAC Japan had 2,038 employees at December 31, 1998.  AFLAC Japan 
considers its employee relations to be excellent.


INSURANCE - U.S.

     AFLAC U.S.'s earned premiums by product line are summarized in Note 2 
of the Notes to the Consolidated Financial Statements in Exhibit 13, page 
13-43. 















                                   I-12
<PAGE>
     The following table sets forth the changes in annualized premiums in 
force for AFLAC U.S. insurance for the years ended December 31.

(In millions)                             1998        1997         1996 
                                         ------      ------       ------
Annualized premiums in force at
  beginning of year                     $ 1,216     $ 1,060      $   954
    New issues including policy
      conversions                           482         401          327
    Change in unprocessed policies            1          (3)          (8)
    Lapses                                 (340)       (286)        (236)
    Other                                    34          44           23
                                         ------      ------       ------
Annualized premiums in force at
  end of year                           $ 1,393     $ 1,216      $ 1,060
                                         ======      ======       ======


HEALTH INSURANCE PLANS - U.S.

     AFLAC's insurance is supplemental in nature and is designed for people 
who already have major medical or primary insurance coverage.  Our 
supplemental health insurance plans are guaranteed renewable for the 
lifetime of the policyholder.  We cannot cancel guaranteed-renewable 
coverage, but we can increase premium rates on existing and future policies 
by class of policy in response to claims experience higher than originally 
expected (subject to federal and state loss-ratio guidelines) on a uniform, 
nondiscriminatory basis.  Any premium rate increases are subject to state 
regulatory approval. 

     AFLAC's cancer plans are designed to provide insurance benefits for 
medical and nonmedical costs that are generally not reimbursed by major 
medical insurance.  We currently offer a series of three different cancer 
plans in the United States that vary by benefit amount.  All three plans 
provide a first occurrence benefit that pays an initial amount when internal 
cancer is first diagnosed, a fixed amount for each day an insured is 
hospitalized for cancer treatment, and benefits for medical, radiation, 
chemotherapy, surgery and a "wellness" benefit applicable toward certain 
diagnostic tests such as mammograms, pap smears, prostate exams, flexible 
sigmoidoscopy, etc.  These plans also contain benefits that reimburse the 
insured for nursing services, home health care, extended care facilities, 
hospice, second surgical opinion, experimental treatment, 
evaluation/consultation from the National Cancer Institute, bone marrow and 
stem cell transplant, family lodging, ambulance, transportation, anesthesia, 
prosthesis, blood, and plasma expenses related to cancer treatments.  We 
also issue several riders, including one that increases the amount of the 
first occurrence benefit on each rider anniversary date until the covered 
person reaches age 65 or until internal cancer is diagnosed.  AFLAC 
periodically introduces new forms of coverage, revising benefits and related 
premiums based upon the anticipated needs of the policyholders and our claim 
experience.  

     We offer an accident and disability policy to protect against losses 
resulting from accidents.  The accident portion of the policy includes lump-
sum benefits for accidental death, dismemberment and specific injuries.  
Fixed benefits for hospital confinement, emergency treatment, follow-up 
treatments, ambulance, transportation, family lodging, wellness, prosthesis, 

                                   I-13
<PAGE>
medical appliances and physical therapy are also provided.  Optional 
disability riders are available to the primary insured and include choices 
of a sickness disability rider, on-the-job disability rider and off-the-job 
disability rider.  These benefits are payable up to a maximum benefit period 
of one year and for one disability at a time.

     AFLAC also issues other supplemental health insurance, such as 
intensive care, which is a low-premium policy that provides protection 
against the high cost of intensive care facilities during hospital 
confinement, regardless of reimbursements from other insurers.  Other types 
of health insurance issued include qualified and non-qualified long-term 
care plans, short-term disability, and a hospital confinement indemnity 
policy.  


LIFE INSURANCE PLANS - U.S.

     AFLAC issues various life insurance policies including whole life, 
limited pay life, voluntary group term life and term life coverage. 


AGENCY FORCE AND MARKETING - U.S.

     Our sales force is comprised of independent sales agents who are 
licensed to sell accident and health insurance.  Many are also licensed to 
sell life insurance.  Most agents' efforts are directed toward selling 
supplemental health insurance at the worksite.  The average number of U.S. 
agents actively producing business monthly during 1998 was 7,918, compared 
with 7,376 in 1997 and 6,665 in 1996.

     Agents' activities are principally limited to sales, with policyholder 
service functions, including issuance of policies, premium collection, 
payment notices and claims handled by the staff at headquarters.  Agents are 
paid commissions based on first-year and renewal premiums from their sales 
of health and life insurance products.  The state, regional and district 
sales coordinators are also independent contractors, and are compensated by 
override commissions.  

     We have concentrated on the development of marketing at the worksite.  
This method offers policies to individuals through common media such as 
employment, trade and other associations.  This manner of marketing is 
distinct from "group" insurance sales in that each individual insured is 
directly contacted by the sales associate.  Policies are individually 
underwritten, with premiums generally paid by the employee.  Additionally, 
AFLAC supplemental policies are portable so that individuals may retain 
their full insurance coverage upon separation from employment or such 
affiliation, generally at the same premium.  A major portion of premiums on 
such sales are collected through payroll deduction or other forms of 
centralized billings.  Group-issued plans normally result in a lower average 
age of the insured at the time of policy issuance and also result in certain 
savings in administrative costs, a portion of which are passed on to the 
policyholder in the form of reduced premiums.  Marketing at the worksite 
enables the agency force to reach a greater number of prospective 
policyholders than individual solicitation and lowers distribution costs.  

     Another valuable marketing and sales tool is the flexible benefits 
program, or cafeteria plan, which allows an employee to pay for medical 

                                   I-14
<PAGE>
insurance using pretax dollars.  These programs help achieve increased 
penetration as agents are required to present the program to all employees. 
They also help improve overall persistency levels due to the limited changes 
allowed during the plan year.

     We continue to develop marketing arrangements with insurance brokers.  
Insurance brokers generally have better access to larger groups than 
independent agents.  The core of our distribution network will remain 
independent agents.

     In 1998, AFLAC's U.S. premiums collected were $1.2 billion, 7.2% of 
which was collected in Texas, 6.5% in Florida, 6.0% in Georgia, and 5.7% in 
North Carolina.  Premiums collected in all other states were individually 
less than 5% of AFLAC's U.S. premiums.


COMPETITION - U.S.

     The accident and health and life insurance industry in the United 
States is highly competitive.  AFLAC competes with a large number of other 
insurers, some of which have been in business for a longer period of time.  
In the United States, there are more than 2,000 life and accident and health 
insurance companies.

     Private insurers and voluntary and cooperative plans, such as Blue 
Cross and Blue Shield, provide insurance for meeting basic hospitalization 
and medical expenses.  Much of this insurance is sold on a group basis.  The 
federal and state governments also pay substantial costs of medical 
treatment through Medicare and Medicaid programs.  Such major medical 
insurance generally covers a substantial amount of the medical (but not 
nonmedical) expenses incurred by an insured as a result of cancer or other 
major illnesses.  AFLAC's policies are designed to provide coverage that is 
supplemental to coverage provided by major medical insurance.  Our benefits 
may also be used to defray nonmedical expenses.

     Since other insurers generally do not provide full coverage of medical 
expenses or any coverage of nonmedical expenses, our supplemental insurance 
is not an alternative to major medical insurance, but is sold to complement 
(supplement) major medical insurance by helping cover the gap between major 
medical insurance reimbursements and the total costs of an individual's 
health care.  Thus we compete only indirectly with major medical insurers in 
terms of premium rates and similar factors.  However, the scope of the major 
medical coverage offered by other insurers does represent a limitation on 
the market for our products.  Accordingly, expansion of coverage by other 
insurers or governmental programs could adversely affect our business 
opportunities.  Conversely, any reduction of coverages, such as increased 
deductibles and copayments, by other insurers or governmental programs could 
favorably affect our business opportunities.

     We compete directly with other insurers offering supplemental health 
insurance and believe that our policies and premium rates are generally 
competitive with those offered by other companies selling similar types of 
insurance.  

     For additional information regarding U.S. insurance operations, see 
Exhibit 13, pages 13-14 to 13-16 (AFLAC U.S. section of MD&A), which is 
incorporated herein by reference.

                                   I-15
<PAGE>
REGULATION - U.S.

     The Parent Company and its insurance subsidiaries are subject to state 
regulations in the United States as an insurance holding company system.  
Such regulations generally provide that transactions between companies 
within the holding company system must be fair and equitable.  In addition, 
transfer of assets among such affiliated companies, certain dividend 
payments from insurance subsidiaries and material transactions between 
companies within the system are subject to prior notice to, or approval by, 
state regulatory authorities.

     AFLAC and its subsidiaries, in common with all U.S. insurance 
companies, are subject to regulation and supervision in the states and other 
jurisdictions in which they do business.  In general, the insurance laws of 
the various jurisdictions establish supervisory agencies with broad 
administrative powers relating to, among other things: granting and revoking 
licenses to transact business, regulating trade practices, licensing agents, 
prior approval of forms of policies and premium rate increases, standards of 
solvency and maintenance of specified policy benefit reserves and minimum 
loss ratio requirements, capital for the protection of policyholders, 
limitations on dividends to shareholders, the nature of and limitations on 
investments, deposits of securities for the benefit of policyholders, filing 
of financial statements prepared in accordance with statutory insurance 
accounting practices prescribed or permitted by the regulatory authorities, 
and periodic examinations of the financial, market conduct, and other 
affairs of insurance companies. 

     Currently, prescribed or permitted statutory accounting principles 
(SAP) used by insurers for financial reporting to state insurance regulators 
may vary between states and between companies.  The National Association of 
Insurance Commissioners (NAIC) has recodified SAP to promote standardization 
throughout the industry.  These new accounting requirements are presently 
planned by the NAIC to be effective for 2001.  They must also be adopted by 
the individual state insurance departments.  The most significant change to 
AFLAC is the requirement that insurance companies establish a deferred 
income tax liability for statutory accounting purposes.  We estimate AFLAC's 
deferred tax liability would be approximately $165 million at December 31, 
1998, under the provisions of the recodified SAP.  AFLAC's capital and 
surplus, as determined on the present U.S. statutory accounting basis, was 
$1.6 billion at December 31, 1998.

     For further information concerning state regulatory and dividend 
restrictions, see Exhibit 13, page 13-67 (Note 10 - Statutory Accounting and 
Dividend Restrictions of Notes to the Consolidated Financial Statements), 
incorporated herein by reference.

     The NAIC risk-based capital formula for U.S. life insurance companies 
established capital requirements based on insurance risk, business risk, 
asset risk and interest rate risk.  These requirements are intended to 
facilitate identification by insurance regulators of inadequately 
capitalized insurance companies based upon the types and mixtures of risks 
inherent in the insurer's operations.  The formulas for determining the 
amount of risk-based capital specify various weighting factors that are 
applied to financial balances or various levels of activity based on the 
perceived degree of risk.  Regulatory compliance is determined by a ratio of 
the company's regulatory total adjusted capital to its authorized control 
level risk-based capital, as defined by the NAIC.  Companies below specific 

                                   I-16
<PAGE>
trigger points or ratios are classified within certain levels, each of which 
requires specified corrective action.  The levels are company action, 
regulatory action, authorized control and mandatory control.  Our NAIC risk-
based capital ratio exceeds all regulatory action levels and continues to 
reflect a very strong statutory capital and surplus position.

     Two states have laws, regulations or regulatory practices that either 
prohibit the sale of specified disease insurance, such as our cancer expense 
insurance, or make its sale impractical.  These states are Massachusetts and 
New Jersey.  Regulations in New York and Connecticut were recently changed 
to allow the sale of specified disease insurance.  We are now marketing 
cancer insurance in New York and Connecticut.  The remainder of the states 
do not impose prohibitions or restrictions that prevent us from marketing 
cancer expense insurance.  AFLAC U.S. is marketing several of its other 
products in Massachusetts and New Jersey.

     Under insurance guaranty fund laws in most U.S. states, insurance 
companies doing business in those states can be assessed for policyholder 
losses up to prescribed limits that are incurred by insolvent companies with 
similar lines of business.  Such assessments have not been material to us in 
the past.  We believe that future assessments relating to companies in the 
U.S. currently involved in insolvency proceedings will not materially impact 
the consolidated financial statements.


EMPLOYEES - U.S.

     In the U.S. insurance operations, we had 2,156 employees at December 
31, 1998.  We consider our employee relations to be excellent.


POLICY LIABILITIES - JAPAN AND U.S.

     The reserves for policy liabilities reported in the financial 
statements have been computed in accordance with generally accepted 
accounting principles (GAAP).  These reserves differ from those reflected in 
the various regulatory financial statements filed by the Company.  Such 
differences arise from the use of different mortality, morbidity, interest, 
lapse assumptions and actuarial reserving methods as required by the laws of 
the various states and Japan.


OTHER OPERATIONS

    In 1997, we sold our Canadian insurance subsidiary and on December 31, 
1998, we sold our insurance operation in Taiwan.  Both transactions produced 
nominal gains.  

     The Company's other operations had 256 employees at December 31, 1998. 


YEAR 2000

     The term "year 2000 issue" generally refers to incorrect date 
calculations that might occur in computer software and hardware as the year 
2000 approaches.  The use of computer programs that rely on two-digit date 
fields to perform computations and decision-making functions may cause

                                   I-17
<PAGE>
systems to malfunction when processing information involving dates after 
1999.  For example, any computer software that has date-sensitive coding 
might recognize a code of "00" as the year 1900 rather than the year 2000.

     Our efforts to address year 2000 issues began in 1997.  We established 
a Year 2000 Executive Steering Committee, made up of senior management and 
representatives of our information technology, financial, legal, internal 
audit and various operational areas to identify and address year 2000 issues 
throughout our U.S. and Japanese operations.  We also established a Year 
2000 Project Office consisting of department coordinators from Information 
Technology, Worldwide Headquarters business operations and AFLAC Japan.  The 
Project Office established both domestic and Japanese plans to address year 
2000 readiness and minimize the risk of business disruption caused by year 
2000 issues.  We also engaged third party consultants to assist AFLAC U.S. 
and AFLAC Japan with their year 2000 efforts.

     The plans contain five phases:  (1) the assessment phase, which 
includes creating awareness of the issue throughout the company and 
assessment of all systems, significant business processes, facilities and 
third party dependencies; (2) the remediation phase, which includes updating 
or modifying systems which are identified as critical to our efforts to 
become year 2000 ready; (3) the testing phase, which includes the testing of 
systems that have been updated or modified; (4) the implementation phase, 
which includes placing systems into the production environment, as well as 
additional comprehensive testing to identify and resolve any remaining year 
2000 issues; and (5) contingency planning.  

     We have remediated substantially all of our critical production systems 
in both the United States and Japan.  Verification that the critical 
production systems have been correctly remediated will continue through the 
third quarter of 1999 in a year 2000 test environment.  The additional 
testing may raise new issues that require further remediation and 
implementation activities, all of which are scheduled to be completed in the 
third quarter of 1999.  We intend to develop contingency plans for any 
critical systems that we determine may not be fully remediated during the 
second and third quarters of 1999 as testing is finalized.  Testing and any 
further remediation and implementation activities required for non-critical 
systems will continue through the end of 1999.

     We rely on a widely distributed customer base in the United States and 
Japan for continued payment of premiums.  Many of the systems utilized by 
our group accounts are automated and date dependent.  We randomly surveyed 
group accounts in the United States to determine their year 2000 readiness. 
AFLAC Japan depends heavily on substantial premium payments that are 
electronically transmitted by third-party payment agents from employers of 
the insured.  We have surveyed our more significant customers in Japan to 
determine whether such customers expect their ability to pay premiums or 
transmit policy and claims data in this fashion to be impacted by year 2000 
issues.  We have not yet conducted any tests with those customers in a year 
2000 test environment and have no assurance that they will achieve year 2000 
compliance.  We intend to contact certain significant Japanese customers 
during the first quarter of 1999 to recommend data transmission testing.  If 
a large number of customers (in the U.S. and/or Japan) are unable to submit 
premium payments in a timely or accurate manner due to year 2000 issues, the 
resulting delays could have a material adverse effect on our financial 
condition or results of operations.  It is not currently possible to predict 
the probability of any delays occurring or the extent of such delays.

                                   I-18
<PAGE>
     AFLAC owns publicly traded and privately placed fixed-maturity and 
equity securities in the U.S. and Japan, and other foreign countries.  If a 
material portion of such securities are adversely impacted by year 2000 
issues, our investment portfolio may also be adversely impacted.

     Since the inception of the year 2000 project, we had incurred costs of 
approximately $18 million for system upgrades or modifications through 
December 31, 1998.  Of this amount, approximately $6 million was 
capitalized.  The remaining cost to complete the various projects is 
currently estimated to be $14 million, of which $7 million is expected to be 
capitalized.  We may determine that additional expenditures are necessary as 
testing continues.  Company personnel have spent considerable time and 
effort on the project, and we intend to continue to devote additional 
internal resources and personnel to work on the project.  However, we 
believe that any deferral of information technology projects due to the year 
2000 effort will not have a material adverse effect on our operations or 
financial condition.

     Due to the uncertainty inherent in year 2000 issues, particularly with 
regard to Japanese customers' year 2000 readiness and the various 
governmental functions, public utilities, financial infrastructures and 
similar outside facilities on which we depend in both the United States and 
Japan, we are unable to determine at this time whether the consequences of 
external year 2000 failures will have a material impact on our financial 
condition or results of operations.  Although a year 2000 failure with 
respect to any single internal or external system may not have a material 
adverse effect on AFLAC, the failure of multiple systems may cause a 
material disruption to its business.

     All statements made herein regarding our year 2000 efforts are "Year 
2000 Readiness Disclosures" made pursuant to the Year 2000 Information and 
Readiness Disclosure Act, and to the extent applicable, are entitled to the 
protections of such act.


FORWARD-LOOKING INFORMATION

     The Private Securities Litigation Reform Act of 1995 provides a "safe 
harbor" to encourage companies to provide prospective information, so long 
as those informational statements are identified as forward-looking and are 
accompanied by meaningful, cautionary statements identifying important 
factors that could cause actual results to differ materially from those 
discussed.  We desire to take advantage of these provisions.  This report 
contains cautionary statements identifying important factors that could 
cause actual results to differ materially from those projected in this Form 
10-K, and in any other statements made by company officers in oral 
discussions with analysts and contained in documents filed with the 
Securities and Exchange Commission (SEC).  Forward-looking statements are 
not based on historical information and relate to future operations, 
strategies, financial results or other developments.  In particular, 
statements containing words such as "expect," "anticipate," "believe," 
"goal," "objective" or similar words as well as specific projections of 
future results generally qualify as forward-looking.  AFLAC undertakes no 
obligation to update such forward-looking statements.

     We caution readers that the following factors, in addition to other 
factors mentioned from time to time in our reports filed with the SEC, could 

                                   I-19
<PAGE>
cause actual results to differ materially: regulatory developments, 
assessments for insurance company insolvencies, competitive conditions, new 
products, ability to repatriate profits from Japan, general economic 
conditions in the United States and Japan, changes in U.S. and/or Japanese 
tax laws, adequacy of reserves, credit and other risks associated with 
AFLAC's investment activities, significant changes in interest rates, 
fluctuations in foreign currency exchange rates, and the ability of AFLAC, 
and third parties with whom it does business, to achieve year 2000 readiness 
for significant systems on a timely basis.


ITEM 2.  PROPERTIES

     AFLAC owns an 18-story office building, which is the worldwide 
headquarters, and a new five-story administrative office building, which was 
completed in 1998 at a cost of $17 million, located on approximately 14 
acres of land in Columbus, Georgia.  We also own a six-story parking garage, 
two additional buildings located on the same property and additional 
administrative office buildings located nearby.  An insurance subsidiary 
occupies leased office space in Albany, New York.

     In Tokyo, Japan, AFLAC owns an 11-story administrative office building, 
which was completed in April 1994.  AFLAC also leases office space in Tokyo 
along with regional sales offices located throughout the country, and owns a 
training facility in Tokyo.

     In conjunction with the sale of the broadcast business in 1996 and 
1997, the Company sold the land, buildings, transmission towers and other 
broadcast equipment in the cities where its television stations were 
located.


ITEM 3.  LEGAL PROCEEDINGS

     We are a defendant in various litigation considered to be in the normal 
course of business.  Some of this litigation is pending in Alabama, where 
large punitive damages bearing little relation to the actual damages 
sustained by plaintiffs have been awarded against other companies, including 
insurers, in recent years.  Although the final results of any litigation 
cannot be predicted with certainty, we believe the outcome of the litigation 
still pending will not have a material adverse effect on our financial 
position.


ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

     There were no matters submitted to the security holders for a vote in 
the fourth quarter ended December 31, 1998.










                                   I-20
<PAGE>
ITEM 4A.  EXECUTIVE OFFICERS OF THE COMPANY

        NAME                   PRINCIPAL OCCUPATION (*)               AGE
- -------------------       -------------------------------------       ---
Paul S. Amos              Chairman, AFLAC Incorporated and             72
                            American Family Life Assurance
                            Company of Columbus (AFLAC)


Daniel P. Amos            Chief Executive Officer of AFLAC             47
                            Incorporated and AFLAC; President,
                            AFLAC Incorporated and AFLAC;
                            Director, The CIT Group, Inc.,
                            Livingston, NJ; Director, Georgia
                            Power Company, Atlanta, GA   


William J. Bugg, Jr.      Senior Vice President, Corporate             59
                            Actuary of AFLAC


Monthon Chuaychoo         Vice President, Financial Services, of       55
                            AFLAC Incorporated and AFLAC 


Kriss Cloninger III       Executive Vice President, Chief              51
                            Financial Officer of AFLAC 
                            Incorporated and AFLAC, and
                            Treasurer of AFLAC Incorporated


Martin A. Durant, III     Senior Vice President, Corporate             50
                            Services, of AFLAC Incorporated 
                            and AFLAC 


Norman P. Foster          Executive Vice President, Corporate          64
                            Finance, of AFLAC Incorporated 
                            and AFLAC


Kenneth S. Janke Jr.      Senior Vice President, Investor              40
                            Relations, of AFLAC Incorporated


Akitoshi Kan              Executive Vice President of AFLAC Japan      51
                            since January 1998 and Deputy Chief
                            Financial Officer of AFLAC, Senior Vice 
                            President, AFLAC Japan, Accounting,
                            Information Systems, ABC and Legal 
                            Affairs since January 1997; Senior Vice
                            President, AFLAC Japan, Accounting,
                            Corporate Planning, Audit, and Legal 
                            Affairs until January 1997; Vice 
                            President, AFLAC Japan Accounting
                            Department until 1995


                                   I-21
<PAGE>
Nobuo Kawamura            Senior Vice President, AFLAC Japan,          54
                            ABC Promotion, Policy Maintenance,
                            Premium Accounting since January 1999;
                            Senior Vice President, AFLAC Japan,
                            Underwriting, Policy Maintenance, 
                            Premium Accounting, Customer Service, 
                            Administration Support until January 1999


Joseph P. Kuechenmeister  Senior Vice President, Director              57
                            of Marketing of AFLAC


Joey M. Loudermilk        Senior Vice President, General Counsel       45
                            and Corporate Secretary of AFLAC
                            Incorporated and AFLAC, and Director,
                            Legal and Governmental Relations of
                            AFLAC


Hidefumi Matsui           President, AFLAC Japan, since January        54
                            1995; Executive Vice President of AFLAC
                            Japan until 1995


Shoichi Matsumoto         Executive Vice President, Director           53
                            of Marketing, AFLAC Japan, since January
                            1998; Senior Vice President, Director of
                            Marketing, AFLAC Japan, until January
                            1998; Senior Vice President, AFLAC 
                            Japan, until July 1997; Vice President, 
                            Assistant Director of Marketing, AFLAC
                            Japan, until January 1996


Minoru Nakai              President of AFLAC International, Inc.       57


Yoshiki Otake             Chairman, AFLAC Japan, since January         59
                            1995; President, AFLAC Japan, until
                            December 1994; Vice Chairman, AFLAC
                            International, Inc.


E. Stephen Purdom         Executive Vice President,                    51
                            AFLAC, since October 1994; Medical
                            Director, Columbus Clinic, Columbus, GA,
                            until September 1994; Senior Vice
                            President and Medical Director, AFLAC,
                            until October 1994; Director,
                            Trust Company Bank, Columbus, GA 


Joseph W. Smith, Jr.      Senior Vice President, Chief Investment      45
                            Officer of AFLAC 



                                   I-22
<PAGE>
Gary L. Stegman           Senior Vice President, Assistant Chief       49
                            Financial Officer of AFLAC
                            Incorporated and AFLAC; Treasurer
                            and Assistant Secretary of AFLAC 

  (*)  Unless specifically noted, the respective executive officer has held
       the occupation(s) set forth in the table for at least five years. 
       Each executive officer is appointed annually by the board of
       directors and serves until his successor is chosen and qualified,
       or until his death, resignation or removal.
















































                                   I-23
<PAGE>

                                PART II

     Pursuant to General Instruction G to Form 10-K, Items 5 through 8 are 
incorporated by reference from the Company's 1998 Annual Report to 
Shareholders, the appropriate sections of which are included herein as 
Exhibit 13.
                                               Exhibit 13   Annual Report
                                                  Pages         Pages  
                                               ----------   --------------


ITEM 5.   MARKET FOR THE COMPANY'S COMMON      13-1; 13-2;  1; 54 (Note 10); 
          EQUITY AND RELATED SHAREHOLDER         13-67        59 and 62
          MATTERS                               (Note 10)      


ITEM 6.   SELECTED FINANCIAL DATA              13-3; 13-4       20 - 21


ITEM 7.   MANAGEMENT'S DISCUSSION AND          13-5 to          22 - 24;
          ANALYSIS OF FINANCIAL CONDITION       13-30           26 - 35
          AND RESULTS OF OPERATIONS 


ITEM 7A.  QUANTITATIVE AND QUALITATIVE         13-7 to          22 - 23; 
          DISCLOSURES ABOUT MARKET RISK         13-8, 13-17     29 - 30
                                                to 13-21


ITEM 8.   FINANCIAL STATEMENTS AND             13-31 to         36 - 59
          SUPPLEMENTARY DATA                    13-75


ITEM 9.   CHANGES IN AND DISAGREEMENTS           None            None
          WITH ACCOUNTANTS ON ACCOUNTING
          AND FINANCIAL DISCLOSURE             





















                                   II-1
<PAGE>
                                PART III

     Pursuant to General Instruction G to Form 10-K, Items 10 through 13 are 
incorporated by reference from the Company's definitive Proxy Statement 
relating to the Company's 1999 Annual Meeting of Shareholders, which was 
filed with the Securities and Exchange Commission on March 16, 1999, 
pursuant to Regulation 14A under the Securities Exchange Act of 1934.  

                                      Refer to the Information  Refer to
                                      Contained in the Proxy    Printed
                                      Statement under Captions    Proxy
                                       (filed electronically)   Statement
                                                                  Pages
                                      ------------------------  ---------

ITEM 10.  DIRECTORS AND EXECUTIVE     Security Ownership of       3 - 7
          OFFICERS OF THE COMPANY     Management.  1. Election
             Directors                of Directors
             Executive Officers -      
               see Part I, Item 4A
               herein  


ITEM 11.  EXECUTIVE COMPENSATION      Board and Committee         8 - 19
                                      Meetings and Directors
                                      Compensation; Summary 
                                      Compensation Table; De-
                                      fined Benefit Pension
                                      Plan; Retirement Plans
                                      for Key Executives; 
                                      Employment Contracts and
                                      Termination of Employ-
                                      ment Arrangements


ITEM 12.  SECURITY OWNERSHIP OF       Voting Securities and       2 - 7
          CERTAIN BENEFICIAL          Principal Holders 
          OWNERS AND                  Thereof. Security Owner-
          MANAGEMENT                  ship of Management.  
                                      1. Election of Directors


ITEM 13.  CERTAIN RELATIONSHIPS       Certain Transactions           19
          AND RELATED                 and Relationships
          TRANSACTIONS













                                  III-1
<PAGE>
                                 PART IV

ITEM 14.  EXHIBITS, FINANCIAL STATEMENT SCHEDULES AND REPORTS ON FORM 8-K

(a)  1.  FINANCIAL STATEMENTS                                   Page(s)   
                                                              -----------
         Included in Part II of this report and
         incorporated by reference to the following
         pages of Exhibit 13:
           AFLAC Incorporated and Subsidiaries:
             Consolidated Statements of Earnings, for            13-31
              each of the years in the three-year     
              period ended December 31, 1998           
             Consolidated Balance Sheets, at                     13-32 -
              December 31, 1998 and 1997                          13-33
             Consolidated Statements of Shareholders'            13-34
              Equity, for each of the years in the    
              three-year period ended December 31,
              1998                                       
             Consolidated Statements of Cash Flows,              13-35 -
              for each of the years in the three-year             13-36
              period ended December 31, 1998             
             Consolidated Statements of Comprehensive            13-37
              Income, for each of the years in the
              three-year period ended December 31, 1998        
             Notes to the Consolidated Financial                 13-38 to
              Statements                                          13-72
             Report of Independent Auditors                      13-74

     2.  FINANCIAL STATEMENT SCHEDULES

         Included in Part IV of this report:
           Auditors' Report on Financial Statement Schedules      IV-5
           Schedule II  -  Condensed Financial Information of    IV-6 -
                            Registrant, at December 31, 1998      IV-11
                            and 1997 and for each of the 
                            years in the three-year period 
                            ended December 31, 1998         
           Schedule III -  Supplementary Insurance Information    IV-12
                            for each of the years in the three-
                            year period ended December 31, 1998
           Schedule IV  -  Reinsurance, for each of the           IV-13
                            years in the three-year period 
                            ended December 31, 1998                


     Schedules other than those listed above are omitted because they are 
not required or are not applicable, or the required information is shown in 
the financial statements or notes thereto.  









                                   IV-1
<PAGE>
     3.  EXHIBITS

         3.0    - Articles of Incorporation, as amended - incorporated by
                  reference from Form 10-Q for March 31, 1997,
                  Commission file number 1-7434, Accession No. 0000004977-
                  97-000011, Exhibit 3.0; and Bylaws of the Company, as
                  amended - incorporated by reference from 
                  Form 10-Q for June 30, 1996, Commission file number
                  1-7434, Accession No. 0000004977-96-000012, Exhibit 3.0.
         4.0    - There are no long-term debt instruments in which the total
                  amount of securities authorized exceeds 10% of the total 
                  assets of AFLAC Incorporated and its subsidiaries on a
                  consolidated basis.  We agree to furnish a copy
                  of any long-term debt instruments to the Securities
                  and Exchange Commission upon request.
        10.0*   - American Family Corporation Incentive Stock Option Plan
                  (1982) - incorporated by reference from Registration
                  Statement No. 33-44720 on Form S-8 with respect to the 
                  AFLAC Incorporated (Formerly American Family 
                  Corporation) Incentive Stock Option Plan (1982) and
                  Stock Option Plan (1985).
        10.1*   - American Family Corporation Stock Option Plan (1985) -
                  incorporated by reference from Registration Statement
                  No. 33-44720 on Form S-8 with respect to the AFLAC
                  Incorporated (Formerly American Family Corporation) 
                  Incentive Stock Option Plan (1982) and Stock Option Plan
                  (1985).
        10.1.1* - AFLAC Incorporated Amended 1985 Stock Option Plan - 
                  incorporated by reference from 1994 Shareholders' Proxy 
                  Statement, Commission file number 1-7434, Accession No. 
                  0000004977-94-000003, Exhibit A.
        10.1.2* - AFLAC Incorporated Amended 1985 Stock Option Plan, as
                  amended August 8, 1995 - incorporated by reference from
                  Form 10-Q for September 30, 1995, Commission file number
                  1-7434, Accession No. 0000004977-95-000023, Exhibit 10.
        10.2*   - American Family Corporation Retirement Plan for Senior 
                  Officers, as amended and restated October 1, 1989 -
                  incorporated by reference from 1993 Form 10-K, Commission
                  file number 1-7434, Accession No. 0000004977-94-000006,
                  Exhibit 10.2.
        10.3*   - AFLAC Incorporated Supplemental Executive Retirement Plan,
                  as amended, effective January 1, 1998, filed with the 1998 
                  Form 10-K.
        10.4*   - AFLAC Incorporated Employment Agreement with Daniel P. 
                  Amos, dated August 1, 1993 - incorporated by reference
                  from 1993 Form 10-K, Commission file number 1-7434,
                  Accession No. 0000004977-94-000006, Exhibit 10.4.
        10.5*   - American Family Life Assurance Company of Columbus  
                  Employment Agreement with Yoshiki Otake, dated January 1,
                  1995 - incorporated by reference from 1994 Form 10-K,
                  Commission file number 1-7434, Accession No.
                  0000004977-95-000006, Exhibit 10.5.
        10.6*   - AFLAC Incorporated Employment Agreement with Kriss 
                  Cloninger, III, dated February 14, 1992, and as amended 
                  November 12, 1993 - incorporated by reference from 1993
                  Form 10-K, Commission file number 1-7434, Accession
                  No. 0000004977-94-000006, Exhibit 10.6.

                                   IV-2
<PAGE>
        10.7*   - American Family Life Assurance Company of Columbus
                  Employment Agreement with Hidefumi Matsui, dated
                  January 1, 1995 - incorporated by reference from 1994
                  Form 10-K, Commission file number 1-7434, Accession
                  No. 0000004977-95-000006, Exhibit 10.8.
        10.8*   - American Family Life Assurance Company of Columbus
                  Employment Agreement with Dr. E. Stephen Purdom, dated
                  October 25, 1994 - incorporated by reference from 1994
                  Form 10-K, Commission file number 1-7434, Accession
                  No. 0000004977-95-000006, Exhibit 10.9.
        10.9*   - AFLAC Incorporated Employment Agreement with Paul S. Amos,
                  dated August 1, 1995 - incorporated by reference from Form
                  10-Q for September 30, 1995, Commission file number
                  1-7434, Accession No. 0000004977-95-000023, Exhibit 10.1.
        10.10*  - AFLAC Incorporated Deferred Compensation Agreement with
                  Paul S. Amos, dated July 15, 1997 - incorporated by
                  reference from 1997 Form 10-K, Commission file
                  number 1-7434, Accession No. 0000004977-98-000006,
                  Exhibit 10.11.
        10.11*  - AFLAC Incorporated 1997 Stock Option Plan, incorporated
                  by reference from the 1997 Shareholders' Proxy Statement,
                  Commission file number 1-7434, Accession No. 0000004977-
                  97-000007, Appendix B.
        10.12*  - AFLAC Incorporated Executive Deferred Compensation Plan,
                  effective January 1, 1999 - incorporated by reference
                  from Form S-8 Registration Statement No. 333-69333,
                  Accession No. 0000004977-98-00024, Exhibit 4.
        13.0    - Selected information from the AFLAC Incorporated Annual
                  Report to Shareholders for 1998.
        21.0    - Subsidiaries.
        23.0    - Consent of independent auditor, KPMG LLP, to Form S-8
                  Registration Statement No. 33-44720 with respect to the
                  AFLAC Incorporated (Formerly American Family Corporation)
                  Incentive Stock Option Plan (1982) and Stock Option Plan
                  (1985).
                - Consent of independent auditor, KPMG LLP, to Form S-8
                  Registration Statement No. 33-53737 with respect to the
                  AFLAC Incorporated Amended 1985 Stock Option Plan.
                - Consent of independent auditor, KPMG LLP, to Form S-8
                  Registration Statement No. 333-01243 with respect to the
                  AFLAC Incorporated Amended 1985 Stock Option Plan.
                - Consent of independent auditor, KPMG LLP, to Form S-8
                  Registration Statement No. 33-41552 with respect to the
                  AFLAC Incorporated 401(k) Retirement Plan.
                - Consent of independent auditor, KPMG LLP, to Form S-3
                  Registration Statement No. 33-64535 with respect to the
                  AFL Stock Plan.
                - Consent of independent auditor, KPMG LLP, to Form S-3
                  Registration Statement No. 333-16533 with respect to the
                  AFLAC Associate Stock Bonus Plan, as Amended and Restated
                  as of January 1, 1999.
                - Consent of independent auditor, KPMG LLP, to Form S-8
                  Registration Statement No. 333-27883 with respect to the
                  AFLAC Incorporated 1997 Stock Option Plan.
                - Consent of independent auditor, KPMG LLP, to Form S-8 
                  Registration Statement No. 333-69333 with respect to the
                  AFLAC Incorporated Executive Deferred Compensation Plan.

                                   IV-3
<PAGE>
                - Consent of independent auditor, KPMG LLP, to Form S-3 
                  Registration Statement No. 333-69795 with respect to the
                  AFLAC New York Associate Stock Bonus Plan.
        27.0**  - Financial Data Schedule for December 31, 1998.

 * Management contract or compensatory plan or agreement.
** All Financial Data Schedules are submitted in the electronic filing only.

(b)  REPORTS ON FORM 8-K

     There were no reports filed on Form 8-K for the quarter ended
     December 31, 1998.

(c)  EXHIBITS FILED WITH CURRENT FORM 10-K

      10.3*   - AFLAC Incorporated Supplemental Executive Retirement Plan,
                as amended, effective January 1, 1998.
      13.0    - Selected information from the AFLAC Incorporated Annual 
                Report to Shareholders for 1998.
      21.0    - Subsidiaries.
      23.0    - Consent of independent auditor, KPMG LLP, to Form S-8
                Registration Statement No. 33-44720 with respect to the
                AFLAC Incorporated (Formerly American Family Corporation)
                Incentive Stock Option Plan (1982) and Stock Option Plan
                (1985).
              - Consent of independent auditor, KPMG LLP, to Form S-8
                Registration Statement No. 33-53737 with respect to the
                AFLAC Incorporated Amended 1985 Stock Option Plan.
              - Consent of independent auditor, KPMG LLP, to Form S-8
                Registration Statement No. 333-01243 with respect to the
                AFLAC Incorporated Amended 1985 Stock Option Plan.
              - Consent of independent auditor, KPMG LLP, to Form S-8
                Registration Statement No. 33-41552 with respect to the
                AFLAC Incorporated 401(k) Retirement Plan.
              - Consent of independent auditor, KPMG LLP, to Form S-3
                Registration Statement No. 33-64535 with respect to the
                AFL Stock Plan.
              - Consent of independent auditor, KPMG LLP, to Form S-3
                Registration Statement No. 333-16533 with respect to the
                AFLAC Associate Stock Bonus Plan, as Amended and Restated
                as of January 1, 1999.
              - Consent of independent auditor, KPMG LLP, to Form S-8
                Registration Statement No. 333-27883 with respect to the
                AFLAC Incorporated 1997 Stock Option Plan.
              - Consent of independent auditor, KPMG LLP, to Form S-8 
                Registration Statement No. 333-69333 with respect to the 
                AFLAC Incorporated Executive Deferred Compensation Plan.
              - Consent of independent auditor, KPMG LLP, to Form S-3 
                Registration Statement No. 333-69795 with respect to the 
                AFLAC New York Associate Stock Bonus Plan.
      27.0**  - Financial Data Schedule for December 31, 1998.

 * Management contract or compensatory plan or agreement.
** All Financial Data Schedules are submitted in the electronic filing only.




                                   IV-4
<PAGE>

INDEPENDENT AUDITORS' REPORT ON FINANCIAL STATEMENT SCHEDULES 


The Shareholders and Board of Directors  
AFLAC Incorporated:


Under date of January 28, 1999, we reported on the consolidated balance 
sheets of AFLAC Incorporated and subsidiaries as of December 31, 1998 and 
1997, and the related consolidated statements of earnings, shareholders' 
equity, cash flows, and comprehensive income for each of the years in the 
three-year period ended December 31, 1998, as contained in the 1998 annual 
report to shareholders.  These consolidated financial statements and our 
report thereon are incorporated by reference in the annual report on Form 
10-K for the year 1998.  In connection with our audits of the aforementioned 
consolidated financial statements, we also audited the related financial 
statement schedules as listed in Item 14.  These financial statement 
schedules are the responsibility of the Company's management.  Our 
responsibility is to express an opinion on these financial statement 
schedules based on our audits.

In our opinion, such financial statement schedules, when considered in 
relation to the basic consolidated financial statements taken as a whole, 
present fairly, in all material respects, the information set forth therein.




                                               KPMG LLP




Atlanta, Georgia
January 28, 1999






















                                   IV-5
<PAGE>
<TABLE>
                                 SCHEDULE II
                 CONDENSED FINANCIAL INFORMATION OF REGISTRANT
                          Condensed Balance Sheets
                      AFLAC Incorporated (Parent Only)
                   (In millions, except for share amounts)
<CAPTION>
                                                        December 31, 
                                                    1998            1997    
                                                  --------        -------- 
<S>                                               <C>             <C>
ASSETS:
Investments and cash:
  Investments in subsidiaries*                    $  4,614        $  4,205
  Mortgage loans and other                               3              11
  Cash and cash equivalents                             15               9
                                                  --------        --------
      Total investments and cash                     4,632           4,225
Due from subsidiaries*                                  29               7
Other receivables                                        3               3
Property and equipment, net                              7               8
Other assets                                             6               3
                                                  --------        --------
      Total assets                                $  4,677        $  4,246
                                                  ========        ========
LIABILITIES AND SHAREHOLDERS' EQUITY:
Liabilities:
  Due to subsidiaries*                            $      1        $      -
  Notes payable (note A)                               578             505
  Employee and beneficiary benefit plans               235             207
  Income taxes, primarily deferred                      68              58
  Other liabilities                                     25              46
                                                  --------        --------
      Total liabilities                                907             816
                                                  --------        --------
Shareholders' equity:
  Common stock of $.10 par value: (In thousands)
    Authorized 400,000 shares; issued
    317,971 shares in 1998 and 316,380  
    shares in 1997                                      32              16
  Additional paid-in capital                           235             227
  Retained earnings (note D)                         2,862           2,442
  Accumulated other comprehensive income:
    Unrealized foreign currency
      translation gains                                219             274
    Unrealized gains on investment securities        1,332           1,285
  Treasury stock, at average cost                     (910)           (813)
  Notes receivable for stock purchases                   -              (1)
                                                  --------        --------
    Total shareholders' equity                       3,770           3,430
                                                  --------        --------
    Total liabilities and
      shareholders' equity                        $  4,677        $  4,246
                                                  ========        ========
* Eliminated in consolidation.
See the accompanying Notes to Condensed Financial Statements.
See the accompanying Auditors' Report.
</TABLE>
                                   IV-6
<PAGE>
<TABLE>
                                   SCHEDULE II
                   CONDENSED FINANCIAL INFORMATION OF REGISTRANT

                        Condensed Statements of Earnings
                        AFLAC Incorporated (Parent Only)
                                 (In millions)
<CAPTION>
                                           Years ended December 31,
                                         1998         1997         1996    
                                       --------     --------     -------- 
<S>                                    <C>          <C>          <C>
Revenues:
  Dividends from subsidiaries*         $    173     $    118     $    138
  Management and service fees
    from subsidiaries*                       28           32           30
  Other income                                2            3            4
                                        -------      -------      -------
      Total revenues                        203          153          172
                                        -------      -------      -------
Operating expenses:
  Interest expense                           10           10           11
  Other operating expenses                   61           83           83
                                        -------      -------      -------
      Total operating expenses               71           93           94
                                        -------      -------      -------
  Earnings before income taxes and
    equity in undistributed earnings
    of subsidiaries                         132           60           78

Income tax expense (note C):
  Current                                     9            1            -  
  Deferred                                    -           14           13
                                        -------      -------      -------
      Total income taxes                      9           15           13
                                        -------      -------      -------
  Earnings before equity in
    undistributed earnings of
    subsidiaries                            123           45           65

Equity in undistributed earnings
  of subsidiaries                           364          540          329
                                        -------      -------      -------
     Net earnings                      $    487     $    585     $    394
                                        =======      =======      =======

* Eliminated in consolidation.

See the accompanying Notes to Condensed Financial Statements.
See the accompanying Auditors' Report.







</TABLE>
                                  IV-7
<PAGE>
<TABLE>
                                 SCHEDULE II
                CONDENSED FINANCIAL INFORMATION OF REGISTRANT
                      Condensed Statements of Cash Flows
                       AFLAC Incorporated (Parent Only)
<CAPTION>
                                                   Years ended December 31,
(In millions)                                       1998     1997     1996 
                                                   ------   ------   ------
<S>                                                <C>     <C>     <C>
Cash flows from operating activities:
  Net earnings                                     $  487   $  585   $  394
  Adjustments to reconcile net
    earnings to net cash provided
    from operating activities:
      Equity in undistributed
        earnings of subsidiaries*                    (364)    (540)    (329)
      Deferred income taxes                             -       14       12
      Change in income taxes payable                    9        -        -
      Increase in employee and
        beneficiary benefit plans                      27       24       36
      Other, net                                       (2)      30       16
                                                    -----    -----    -----
        Net cash provided by 
          operating activities                        157      113      129
                                                    -----    -----    -----
Cash flows from investing activities:
  Proceeds from sale of mortgage loans                 10        -        -
  Purchase of mortgage loans from subsidiary*           -      (10)       -
  Purchase of subsidiary (note B)                      (8)       -        -
                                                    -----    -----    -----
        Net cash provided (used) by 
          investing activities                          2      (10)       -
                                                    -----    -----    -----
Cash flows from financing activities:  
  Proceeds from borrowings                            124      409      136
  Assumption of debt from affiliate*                    -        -       15
  Principal payments under debt obligations          (115)    (191)     (58)
  Dividends paid to shareholders                      (67)     (61)     (54)
  Net change in amount due to/from subsidiaries*      (21)      (4)       -
  Purchases of treasury stock                        (125)    (314)    (204)
  Treasury stock reissued                              44       40       35
  Proceeds from exercise of stock options               7        5        7
  Other, net                                            -        -       (1)
                                                    -----    -----    -----
       Net cash used by financing activities         (153)    (116)    (124)
                                                    -----    -----    -----
       Net change in cash and cash equivalents          6      (13)       5
Cash and cash equivalents at beginning of year          9       22       17
                                                    -----    -----    -----
Cash and cash equivalents at end of year           $   15   $    9   $   22
                                                    =====    =====    =====

* Eliminated in consolidation.
See the accompanying Notes to Condensed Financial Statements.
See the accompanying Auditors' Report.

</TABLE>
                                   IV-8
<PAGE>
<TABLE>
                                  SCHEDULE II
                 CONDENSED FINANCIAL INFORMATION OF REGISTRANT

                  Condensed Statements of Comprehensive Income
                        AFLAC Incorporated (Parent Only)
                                (In millions)
<CAPTION>
                                             Years ended December 31,
                                            1998        1997        1996    
                                          --------    --------    --------
<S>                                      <C>         <C>         <C>
Net earnings                             $     487   $     585   $     394
                                          --------    --------    --------
Other comprehensive income,
 before income taxes:
  Foreign currency translation
   adjustments:
    Change in unrealized foreign
     currency translation gains
     during year - Parent only                 (64)         44          38
    Equity in change in unrealized
     foreign currency translation
     gains (losses) of subsidiaries
     during year                               (20)         (1)        (22)
    Reclassification adjustment for
     realized currency (gains) losses
     on sale of subsidiary included
     in net earnings - Parent only               -           1           -
  Equity in unrealized gains (losses)
   on investment securities held   
   by subsidiaries:
    Unrealized holding gains (losses)
     arising during year                       171       1,693        (314)
    Reclassification adjustment for
     realized (gains) losses included
     in net earnings                             3           4          (5)
                                          --------    --------    --------
      Total other comprehensive
       income, before income taxes              90       1,741        (303)
  Income tax expense (benefit) related
   to items of other comprehensive
   income                                       98         692        (117)
                                          --------    --------    --------
    Other comprehensive income, net
     of income taxes                            (8)      1,049        (186)
                                          --------    --------    --------
      Total comprehensive income         $     479   $   1,634   $     208
                                          ========    ========    ========

See the accompanying Notes to Condensed Financial Statements.
See the accompanying Auditors' Report.





</TABLE>
                                   IV-9
<PAGE>
                                 SCHEDULE II
                CONDENSED FINANCIAL INFORMATION OF REGISTRANT

                   Notes to Condensed Financial Statements
                       AFLAC Incorporated (Parent Only)


     The accompanying condensed financial statements should be read in 
conjunction with the consolidated financial statements and notes thereto of 
AFLAC Incorporated and Subsidiaries (see Part II - Item 8).

(A)  NOTES PAYABLE 

     A summary of notes payable at December 31, 1998 and 1997 follows:

(In millions)                                           1998         1997
                                                       ------       ------  
Unsecured, yen-denominated notes payable to banks:
  Reducing, revolving credit agreement, due
  annually through July 2001:
    2.29% fixed interest rate.....................     $  294       $  349
    Variable interest rate (.95% at
      December 31, 1998)..........................         35            -
  Revolving credit agreement due November 2002:
    1.24% fixed interest rate.....................        134          149
    Variable interest rate (.90% at 
      December 31, 1998)..........................        115            -
Other.............................................          -            7
                                                       ------       ------
    Total notes payable...........................     $  578       $  505
                                                       ======       ======


     The aggregate contractual maturities of the notes payable for each of 
the years after December 31, 1998, are as follows:

     (In millions)

         1999............................................  $ 79
         2000............................................   125
         2001............................................   125
         2002............................................   249


     For further information regarding notes payable, see Exhibit 13, page 
13-60 (Note 7 of the Notes to the Consolidated Financial Statements).


(B)  PURCHASE OF SUBSIDIARY 

     In 1998, we purchased a small Japanese insurance agency.  Its main 
functions will be policyholder-related services and direct marketing 
programs for AFLAC Japan.  





                                   IV-10
<PAGE>
(C)  INCOME TAXES

     The Company and its eligible U.S. subsidiaries file a consolidated U.S. 
federal income tax return.  Income tax liabilities or benefits are recorded 
by each principal subsidiary based upon separate return calculations, and 
any difference between the consolidated provision and the aggregate amounts 
recorded by the subsidiaries is reflected in the Parent Company financial 
statements.  

     For further information on income taxes, see Exhibit 13, page 13-61, 
Note 8 of the Notes to the Consolidated Financial Statements.


(D)  DIVIDEND RESTRICTIONS

     See Exhibit 13, page 13-67 (Note 10, Statutory Accounting and Dividend 
Restrictions, of Notes to the Consolidated Financial Statements) for 
information regarding dividend restrictions.


(E)  SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION

     Cash payments for interest on debt obligations were $10 million in each 
of the years during the three-year period ended December 31, 1998.


(F)  ACCOUNTING CHANGES

     For information concerning new accounting standards recently adopted, 
see page 13-42 of Exhibit 13, Note 1, section on Accounting Changes Adopted, 
of Notes to the Consolidated Financial Statements.


























                                   IV-11

<PAGE>
<TABLE>
                                                       SCHEDULE III
                                            AFLAC INCORPORATED AND SUBSIDIARIES

                                            Supplementary Insurance Information
                                                  Years Ended December 31,
<CAPTION>
                                                                                             
                                                                                               Amorti- 
                             Future                                                           zation of
                 Deferred    Policy                                                           Deferred 
                  Policy    Benefits               Other                  Net                  Policy     Other
                  Acqui-    & Unpaid              Policy-               Invest-    Benefits   Acquisi-    Opera-
                   sition    Policy    Unearned   holders'   Premium      ment       and        tion       ting     Premiums
(In millions)     Costs      Claims    Premiums    Funds     Revenue     Income     Claims     Costs     Expenses   Written
                 --------   --------   --------   --------   --------   --------   --------   --------   --------   --------
<S>              <C>        <C>        <C>        <C>        <C>        <C>        <C>        <C>        <C>        <C>
1998:
  AFLAC Japan    $  2,340   $ 21,507   $    217   $    229   $  4,738   $    917   $  4,119   $    111   $    924   $  4,756
  AFLAC U.S.          727      1,974         92         15      1,198        216        749         90        349      1,197
  All other             -          -          -          -          7          5          9          -        202          8
                 --------   --------   --------   --------   --------   --------   --------   --------   --------   --------
    Total        $  3,067   $ 23,481   $    309   $    244   $  5,943   $  1,138   $  4,877   $    201   $  1,475   $  5,961
                 ========   ========   ========   ========   ========   ========   ========   ========   ========   ========


1997:
  AFLAC Japan    $  1,940   $ 17,589   $    181   $    187   $  4,803   $    893   $  4,156   $    103   $    934   $  4,818
  AFLAC U.S.          641      1,773         92         11      1,062        180        667         77        315      1,065
  All other             1         48          4          -          9          5         10          -        124          9
                 --------   --------   --------   --------   --------   --------   --------   --------   --------   --------
    Total        $  2,582   $ 19,410   $    277   $    198   $  5,874   $  1,078   $  4,833   $    180   $  1,373   $  5,892
                 ========   ========   ========   ========   ========   ========   ========   ========   ========   ========


1996:
  AFLAC Japan    $  2,023   $ 18,095   $    194   $    189   $  4,952   $    896   $  4,294   $     98   $    924   $  4,973
  AFLAC U.S.          559      1,588         90         19        946        119        591         64        283        946
  Broadcast             -          -          -          -          -          -          -          -          7          -
  All other             1         53          5          1         12          7         11          -        178         13
                 --------   --------   --------   --------   --------   --------   --------   --------   --------   --------
    Total        $  2,583   $ 19,736   $    289   $    209   $  5,910   $  1,022   $  4,896   $    162   $  1,392   $  5,932
                 ========   ========   ========   ========   ========   ========   ========   ========   ========   ========





                                                          IV-12
</TABLE>
<PAGE>
<TABLE>
                                                        SCHEDULE IV
                                            AFLAC INCORPORATED AND SUBSIDIARIES

                                                        Reinsurance
                                       Years Ended December 31, 1998, 1997, and 1996
                                                       (In millions)
<CAPTION>
                                                                                                       Percentage
                                                     Ceded to         Assumed                           of amount
                                     Gross            other          from other                          assumed
                                     Amount         companies        companies       Net amount          to net    
                                  -----------      -----------      -----------      ----------        ----------
<S>                               <C>              <C>              <C>              <C>               <C>
Year ended December 31, 1998:
   Life insurance in force        $    28,182      $       566      $         -      $   27,616                 -
                                  ===========      ===========      ===========      ==========        ==========
   Premiums:
      Health insurance            $     5,435      $         -      $         -      $    5,435                 -
      Life insurance                      510                2                -             508                 - 
                                  -----------      -----------      -----------      ----------        ----------
         Total earned premiums    $     5,945      $         2      $         -      $    5,943                 -
                                  ===========      ===========      ===========      ==========        ==========

Year ended December 31, 1997:
   Life insurance in force        $    26,382      $       511      $         -      $   25,871                 -
                                  ===========      ===========      ===========      ==========        ==========
   Premiums:
      Health insurance            $     5,401      $         1      $         -      $    5,400                 -
      Life insurance                      475                1                -             474                 -
                                  -----------      -----------      -----------      ----------        ----------
         Total earned premiums    $     5,876      $         2      $         -      $    5,874                 -
                                  ===========      ===========      ===========      ==========        ==========

Year ended December 31, 1996:
   Life insurance in force        $    23,509      $       416      $         -      $   23,093                 -
                                  ===========      ===========      ===========      ==========        ==========
   Premiums:
      Health insurance            $     5,577      $         1      $         -      $    5,576                 -
      Life insurance                      335                1                -             334                 -
                                  -----------      -----------      -----------      ----------        ----------

         Total earned premiums    $     5,912      $         2      $         -      $    5,910                 -
                                  ===========      ===========      ===========      ==========        ==========

See the accompanying Auditors' Report.

                                                                IV-13
</TABLE>

<PAGE>

                               SIGNATURES 

Pursuant to the requirements of Section 13 or 15(d) of the Securities 
Exchange Act of 1934, the Registrant has duly caused this report to be 
signed on its behalf by the undersigned, thereunto duly authorized.


                                      AFLAC Incorporated


Date   MARCH 26, 1999                 By    /s/ PAUL S. AMOS               
      -----------------------            ---------------------------------
                                               (Paul S. Amos)
                                         Chairman of the Board of Directors


Pursuant to the requirements of the Securities Exchange Act of 1934, this 
Report has been signed below by the following persons on behalf of the 
Registrant and in the capacities and on the dates indicated.



/s/ DANIEL P. AMOS           Chief Executive Officer,     MARCH 26, 1999
- ------------------------     President and Vice           ----------------
   (Daniel P. Amos)          Chairman of the Board
                             of Directors
 




/s/ KRISS CLONINGER, III     Executive Vice President,    MARCH 26, 1999   
- ------------------------     Chief Financial Officer      ----------------
   (Kriss Cloninger, III)    and Treasurer
         




/s/ NORMAN P. FOSTER         Executive Vice President,    MARCH 26, 1999  
- ------------------------     Corporate Finance            ----------------
   (Norman P. Foster)          















                                   IV-14
<PAGE>



  /s/  J. SHELBY AMOS, II            Director             MARCH 26, 1999
- -----------------------------                             ----------------
      (J. Shelby Amos, II)  



                                                                         
- ------------------------------        Director            ----------------
      (Michael H. Armacost)




  /s/  M. DELMAR EDWARDS, M.D.        Director            MARCH 26, 1999
- ------------------------------                            ----------------
      (M. Delmar Edwards, M.D.)




  /s/  GEORGE W. FORD, JR.            Director            MARCH 26, 1999   
- ------------------------------                            ----------------
      (George W. Ford, Jr.)       




  /s/  JOE FRANK HARRIS               Director            MARCH 26, 1999   
- ------------------------------                            ----------------
      (Joe Frank Harris)



 /s/  ELIZABETH J. HUDSON                                 MARCH 26, 1999
- ------------------------------       Director             ----------------
      (Elizabeth J. Hudson)




  /s/  KENNETH S. JANKE, SR.          Director            MARCH 26, 1999
- ------------------------------                            ----------------
      (Kenneth S. Janke, Sr.)




  /s/  CHARLES B. KNAPP               Director            MARCH 26, 1999   
- ------------------------------                            ----------------
      (Charles B. Knapp)





                                   IV-15
<PAGE>



  /s/  HISAO KOBAYASHI                Director            MARCH 26, 1999
- ------------------------------                            ----------------
      (Hisao Kobayashi)



                                      Director                           
- ------------------------------                            ---------------- 
      (Yoshiki Otake)




  /s/  E. STEPHEN PURDOM              Director            MARCH 26, 1999
- -------------------------------                           ----------------
      (E. Stephen Purdom)



                                      Director                             
- -------------------------------                           ----------------
      (Barbara K. Rimer)



  /s/  HENRY C. SCHWOB                Director            MARCH 26, 1999   
- ------------------------------                            ----------------
      (Henry C. Schwob)



  /s/  J. KYLE SPENCER                Director            MARCH 26, 1999   
- ------------------------------                            ----------------
      (J. Kyle Spencer)



  /s/  GLENN VAUGHN, JR.              Director            MARCH 26, 1999   
- ------------------------------                            ----------------
      (Glenn Vaughn, Jr.)















                                   IV-16
<PAGE>
     3.  EXHIBITS

         3.0    - Articles of Incorporation, as amended - incorporated by
                  reference from Form 10-Q for March 31, 1997,
                  Commission file number 1-7434, Accession No. 0000004977-
                  97-000011, Exhibit 3.0; and Bylaws of the Company, as
                  amended - incorporated by reference from 
                  Form 10-Q for June 30, 1996, Commission file number
                  1-7434, Accession No. 0000004977-96-000012, Exhibit 3.0.
         4.0    - There are no long-term debt instruments in which the total
                  amount of securities authorized exceeds 10% of the total 
                  assets of AFLAC Incorporated and its subsidiaries on a
                  consolidated basis.  We agree to furnish a copy of any
                  long-term debt instruments to the Securities and Exchange
                  Commission upon request.
        10.0*   - American Family Corporation Incentive Stock Option Plan
                  (1982) - incorporated by reference from Registration
                  Statement No. 33-44720 on Form S-8 with respect to the 
                  AFLAC Incorporated (Formerly American Family 
                  Corporation) Incentive Stock Option Plan (1982) and
                  Stock Option Plan (1985).
        10.1*   - American Family Corporation Stock Option Plan (1985) -
                  incorporated by reference from Registration Statement
                  No. 33-44720 on Form S-8 with respect to the AFLAC
                  Incorporated (Formerly American Family Corporation) 
                  Incentive Stock Option Plan (1982) and Stock Option Plan
                  (1985).
        10.1.1* - AFLAC Incorporated Amended 1985 Stock Option Plan - 
                  incorporated by reference from 1994 Shareholders' Proxy 
                  Statement, Commission file number 1-7434, Accession No. 
                  0000004977-94-000003, Exhibit A.
        10.1.2* - AFLAC Incorporated Amended 1985 Stock Option Plan, as
                  amended August 8, 1995 - incorporated by reference from
                  Form 10-Q for September 30, 1995, Commission file number
                  1-7434, Accession No. 0000004977-95-000023, Exhibit 10.
        10.2*   - American Family Corporation Retirement Plan for Senior 
                  Officers, as amended and restated October 1, 1989 -
                  incorporated by reference from 1993 Form 10-K, Commission
                  file number 1-7434, Accession No. 0000004977-94-000006,
                  Exhibit 10.2.
        10.3*   - AFLAC Incorporated Supplemental Executive Retirement
                  Plan, as amended, effective January 1, 1998, filed with
                  the 1998 Form 10-K.
        10.4*   - AFLAC Incorporated Employment Agreement with Daniel P. 
                  Amos, dated August 1, 1993 - incorporated by reference
                  from 1993 Form 10-K, Commission file number 1-7434,
                  Accession No. 0000004977-94-000006, Exhibit 10.4.
        10.5*   - American Family Life Assurance Company of Columbus  
                  Employment Agreement with Yoshiki Otake, dated January 1,
                  1995 - incorporated by reference from 1994 Form 10-K,
                  Commission file number 1-7434, Accession No.
                  0000004977-95-000006, Exhibit 10.5.
        10.6*   - AFLAC Incorporated Employment Agreement with Kriss 
                  Cloninger, III, dated February 14, 1992, and as amended 
                  November 12, 1993 - incorporated by reference from 1993
                  Form 10-K, Commission file number 1-7434, Accession
                  No. 0000004977-94-000006, Exhibit 10.6.

                                   IV-17
<PAGE>
        10.7*   - American Family Life Assurance Company of Columbus
                  Employment Agreement with Hidefumi Matsui, dated
                  January 1, 1995 - incorporated by reference from 1994
                  Form 10-K, Commission file number 1-7434, Accession
                  No. 0000004977-95-000006, Exhibit 10.8.
        10.8*   - American Family Life Assurance Company of Columbus
                  Employment Agreement with Dr. E. Stephen Purdom, dated
                  October 25, 1994 - incorporated by reference from 1994
                  Form 10-K, Commission file number 1-7434, Accession
                  No. 0000004977-95-000006, Exhibit 10.9.
        10.9*   - AFLAC Incorporated Employment Agreement with Paul S. Amos,
                  dated August 1, 1995 - incorporated by reference from Form
                  10-Q for September 30, 1995, Commission file number
                  1-7434, Accession No. 0000004977-95-000023, Exhibit 10.1.
        10.10*  - AFLAC Incorporated Deferred Compensation Agreement with
                  Paul S. Amos, dated July 15, 1997 - incorporated by
                  reference from 1997 Form 10-K, Commission file
                  number 1-7434, Accession No. 0000004977-98-000006,
                  Exhibit 10.11.
        10.11*  - AFLAC Incorporated 1997 Stock Option Plan, incorporated
                  by reference from the 1997 Shareholders' Proxy Statement,
                  Commission file number 1-7434, Accession No. 0000004977-
                  97-000007, Appendix B.
        10.12*  - AFLAC Incorporated Executive Deferred Compensation Plan,
                  effective January 1, 1999 - incorporated by reference
                  from Form S-8 Registration Statement No. 333-69333,
                  Accession No. 0000004977-98-00024, Exhibit 4.
        13.0    - Selected information from the AFLAC Incorporated Annual
                  Report to Shareholders for 1998.
        21.0    - Subsidiaries.
        23.0    - Consent of independent auditor, KPMG LLP, to Form S-8
                  Registration Statement No. 33-44720 with respect to the
                  AFLAC Incorporated (Formerly American Family Corporation) 
                  Incentive Stock Option Plan (1982) and Stock Option Plan 
                  (1985).
                - Consent of independent auditor, KPMG LLP, to Form S-8     
                  Registration Statement No. 33-53737 with respect to the
                  AFLAC Incorporated Amended 1985 Stock Option Plan.
                - Consent of independent auditor, KPMG LLP, to Form S-8
                  Registration Statement No. 333-01243 with respect to the
                  AFLAC Incorporated Amended 1985 Stock Option Plan.
                - Consent of independent auditor, KPMG LLP, to Form S-8
                  Registration Statement No. 33-41552 with respect to the
                  AFLAC Incorporated 401(k) Retirement Plan.
                - Consent of independent auditor, KPMG LLP, to Form S-3
                  Registration Statement No. 33-64535 with respect to the
                  AFL Stock Plan.
                - Consent of independent auditor, KPMG LLP, to Form S-3
                  Registration Statement No. 333-16533 with respect to the
                  AFLAC Associate Stock Bonus Plan, as Amended and Restated
                  as of January 1, 1999.
                - Consent of independent auditor, KPMG LLP, to Form S-8
                  Registration Statement No. 333-27883 with respect to the
                  AFLAC Incorporated 1997 Stock Option Plan.
                - Consent of independent auditor, KPMG LLP, to Form S-8
                  Registration Statement No. 333-69333 with respect to the
                  AFLAC Incorporated Executive Deferred Compensation Plan.

                                   IV-18
<PAGE>
                - Consent of independent auditor, KPMG LLP, to Form S-3
                  Registration Statement No. 333-69795 with respect to the
                  AFLAC New York Associate Stock Bonus Plan.
        27.0**  - Financial Data Schedule for December 31, 1998.

 * Management contract or compensatory plan or agreement.
** All Financial Data Schedules are submitted in the electronic filing only.


EXHIBITS FILED WITH CURRENT FORM 10-K

      10.3*   - AFLAC Incorporated Supplemental Executive Retirement Plan,
                as amended, effective January 1, 1998.
      13.0    - Selected information from the AFLAC Incorporated Annual 
                Report to Shareholders for 1998.
      21.0    - Subsidiaries.
      23.0    - Consent of independent auditor, KPMG LLP, to Form S-8
                Registration Statement No. 33-44720 with respect to the
                AFLAC Incorporated (Formerly American Family Corporation)
                Incentive Stock Option Plan (1982) and Stock Option Plan
                (1985).
              - Consent of independent auditor, KPMG LLP, to Form S-8
                Registration Statement No. 33-53737 with respect to the
                AFLAC Incorporated Amended 1985 Stock Option Plan.
              - Consent of independent auditor, KPMG LLP, to Form S-8
                Registration Statement No. 333-01243 with respect to the
                AFLAC Incorporated Amended 1985 Stock Option Plan.
              - Consent of independent auditor, KPMG LLP, to Form S-8
                Registration Statement No. 33-41552 with respect to the
                AFLAC Incorporated 401(k) Retirement Plan.
              - Consent of independent auditor, KPMG LLP, to Form S-3
                Registration Statement No. 33-64535 with respect to the
                AFL Stock Plan.
              - Consent of independent auditor, KPMG LLP, to Form S-3
                Registration Statement No. 333-16533 with respect to the
                AFLAC Associate Stock Bonus Plan, as Amended and Restated
                as of January 1, 1999.
              - Consent of independent auditor, KPMG LLP, to Form S-8
                Registration Statement No. 333-27883 with respect to the
                AFLAC Incorporated 1997 Stock Option Plan.
              - Consent of independent auditor, KPMG LLP, to Form S-8
                Registration Statement No. 333-69333 with respect to the
                AFLAC Incorporated Executive Deferred Compensation Plan.
              - Consent of independent auditor, KPMG LLP, to Form S-3
                Registration Statement No. 333-69795 with respect to the
                AFLAC New York Associate Stock Bonus Plan.
      27.0**  - Financial Data Schedule for December 31, 1998.

 * Management contract or compensatory plan or agreement.
** All Financial Data Schedules are submitted in the electronic filing only.








                                   IV-19
 

 
 







<PAGE>























                                EXHIBIT 10.3


































                                  EXH 10.3
<PAGE>




















                              AFLAC INCORPORATED
                            SUPPLEMENTAL EXECUTIVE
                               RETIREMENT PLAN



































                                 EXH 10.3-i
<PAGE>
                               TABLE OF CONTENTS

                                                                      Page
                                                                      ----
ARTICLE I
     DEFINITIONS.....................................................   1
     1.1   Actuarial Equivalent......................................   1
     1.2   Administrative Committee..................................   1
     1.3   Affiliate.................................................   1
     1.4   Annual Compensation.......................................   1
     1.5   Annual Retirement Benefit.................................   1
     1.6   Average Annual Compensation...............................   1
     1.7   Benefit Commencement Date.................................   1
     1.8   Board.....................................................   1
     1.9   Cause.....................................................   1
     1.10  Change in Control.........................................   2
     1.11  Code......................................................   3
     1.12  Company...................................................   3
     1.13  Compensation Committee....................................   3
     1.14  Confidential Information..................................   3
     1.15  Delayed Early Retirement Date.............................   3
     1.16  Disability or Disabled....................................   3
     1.17  Early Retirement Date.....................................   4
     1.18  Effective Date............................................   4
     1.19  Eligible Employee.........................................   4
     1.20  Employment Date...........................................   4
     1.21  ERISA.....................................................   4
     1.22  Final Base Pay............................................   4
     1.23  Good Reason...............................................   4
     1.24  Grandfathered Participant.................................   5
     1.25  Joint and 50% Survivor Annuity............................   5
     1.26  Normal Retirement Date....................................   6
     1.27  Participant...............................................   6
     1.28  Participation Date........................................   6
     1.29  Pension Plan..............................................   6
     1.30  Pension Plan Benefit......................................   6
     1.31  Plan......................................................   6
     1.32  Qualifying Termination....................................   6
     1.33  Single Life Annuity.......................................   6
     1.34  Surviving Spouse..........................................   6
     1.35  Year of Employment........................................   6
     1.36  Total Payments............................................   7
     1.37  Trade Secret..............................................   7

ARTICLE II
     ELIGIBILITY AND PARTICIPATION...................................   7
     2.1   Selection of Participants.................................   7
     2.2   Cessation of Participation................................   7
     2.3   Termination of Employment Before Early Retirement
           Date; Removal from Participation..........................   8
           (a)  Termination Before Early Retirement Date.............   8
           (b)  Removal from Participation...........................   8






                                 EXH 10.3-ii
<PAGE>
ARTICLE III
     BENEFITS........................................................   8
     3.1   Eligibility for Benefits..................................   8
     3.2   Normal Retirement Benefit.................................   8
           (a)  General Formula......................................   8
           (b)  Grandfathered Benefits...............................   8
     3.3   Early Retirement Benefit..................................   9
           (a)  General Formula......................................   9
           (b)  Grandfathered Benefits...............................   9
     3.4   Delayed Early Retirement Benefit..........................   9
           (a)  General Formula......................................   9
           (b)  Grandfathered Benefits...............................   9
     3.5   Payment of Annual Retirement Benefit......................  10
           (a)  Commencement.........................................  10
           (b)  Normal Form of Payment...............................  10
           (c)  Optional Form of Payment.............................  10
           (d)  Cash Payments........................................  10
     3.6   Change in Control.........................................  10
           (a)  General..............................................  10
           (b)  Restriction on Changes...............................  10
           (c)  Termination Within Two Years of a Change in Control..  10
           (d)  Termination or Removal More than Two Years
                After a Change in Control............................  11
           (e)  Limitations on Payments..............................  11
     3.7   Noncompetition............................................  12
     3.8   Confidential Information..................................  12
     3.9   Consultation..............................................  12
     3.10  Death Benefit.............................................  12

ARTICLE IV
     CLAIMS..........................................................  13
     4.1   Claims....................................................  13
           (a)  Initial Claim........................................  13
           (b)  Appeal...............................................  13
           (c)  Satisfaction of Claims...............................  13

ARTICLE V
     SOURCE OF FUNDS.................................................  14
     5.1   Source of Funds...........................................  14
           (a)  Allocation among Affiliates..........................  14
           (b)  General Creditors....................................  14

ARTICLE VI
     ADMINISTRATIVE AND COMPENSATION COMMITTEES......................  14
     6.1   Action of Administrative Committee........................  14
     6.2   Rights and Duties of Administrative Committee.............  14
     6.3   Rights and Duties of Compensation Committee...............  15
     6.4   Compensation, Indemnity and Liability.....................  15
     6.5   Taxes.....................................................  15

ARTICLE VII
     AMENDMENT AND TERMINATION.......................................  15
     7.1   Amendments................................................  15
     7.2   Termination of Plan.......................................  16




                                  EXH 10.3-iii
<PAGE>
ARTICLE VIII
     MISCELLANEOUS...................................................  16
     8.1   Taxation..................................................  16
     8.2   No Employment Contract....................................  16
     8.3   Headings..................................................  16
     8.4   Gender and Number.........................................  16
     8.5   Successors................................................  16
     8.6   Legal Expenses............................................  17
     8.7   Assignment of Benefits....................................  17
     8.8   Legally Incompetent.......................................  17
     8.9   Governing Law.............................................  17















































                                 EXH 10.3-iv
<PAGE>
                              AFLAC INCORPORATED
                            SUPPLEMENTAL EXECUTIVE
                               RETIREMENT PLAN


     Effective as of the 1st day of January, 1998, AFLAC Incorporated, a 
corporation duly organized and existing under the laws of the State of 
Georgia (the "Company"), hereby amends and restates the AFLAC Incorporated 
Supplemental Executive Retirement Plan (formerly known as the American 
Family Corporation Supplemental Executive Retirement Plan (the "Plan").


                            BACKGROUND AND PURPOSE

     A.  PURPOSE.  The primary purpose of the Plan is to provide 
supplemental retirement income to selected executives of the Company and its 
affiliated companies. 

     B.  TYPE OF PLAN.  The Plan constitutes an unfunded, nonqualified 
deferred compensation plan that benefits certain designated employees who 
are within a select group of key management or highly compensated employees.


                             STATEMENT OF AGREEMENT

     To establish the Plan with the purposes and goals as hereinabove 
described, the Company hereby sets forth the terms and provisions as 
follows:






























                                 EXH 10.3-v
<PAGE>
                                  ARTICLE I
                                 DEFINITIONS


     For purposes of the Plan, the following terms, when used with an 
initial capital letter, shall have the meaning set forth below unless a 
different meaning plainly is required by the context.

     1.1  ACTUARIAL EQUIVALENT means an amount of equivalent value 
determined by applying the Unisex Pension 1984 Mortality Table and a 7% rate 
of interest; provided, consistent with the terms of Section 7.1, the 
Administrative Committee may, in its sole discretion from time to time, 
modify this rate of interest.

     1.2  ADMINISTRATIVE COMMITTEE means the committee designated by the 
Compensation Committee to act on behalf of the Company to administer the 
Plan.  If at any time the Compensation Committee has not designated an 
Administrative Committee, the Compensation Committee shall serve as the 
Administrative Committee.  Subject to the limitation in Section 6.1 relating 
to decisions which affect solely their own benefits under the Plan, 
individuals who are management level employees and/or Participants may serve 
as members of the Administrative Committee.

     1.3  AFFILIATE means (i) any corporation or other entity that is 
required to be aggregated with the Company under Code Sections 414(b), (c), 
(m) or (o), and (ii) any other entity in which the Company has an ownership 
interest and which the Company designates as an Affiliate for purposes of 
the Plan.

     1.4  ANNUAL COMPENSATION means the base salary and cash bonuses 
actually paid to a Participant during a relevant calendar year.

     1.5  ANNUAL RETIREMENT BENEFIT means the annual amount payable to a 
retired Participant as determined pursuant to the terms of Article III.

     1.6  AVERAGE ANNUAL COMPENSATION means, for each Participant, the 
average of his Annual Compensation for the 3-consecutive-calendar year 
period in the final 10-consecutive-calendar year period of employment with 
the Company and its Affiliates that yields the highest average.  For 
purposes hereof, the Participant's Annual Compensation for the calendar year 
in which the Participant terminates employment with the Company and all of 
its Affiliates shall be taken into account only if such termination occurs 
as of December 31 of such year.

     1.7  BENEFIT COMMENCEMENT DATE means the first day of the calendar 
month coinciding with or next following the date on which a Participant 
becomes entitled to receive or begin receiving an Annual Retirement Benefit 
under Section 3.2, 3.3 or 3.4.

     1.8  BOARD means the Board of Directors of the Company.

     1.9  CAUSE means, in connection with a Participant's termination of 
employment and/or removal from participation in the Plan (whether by action 
of his employer or the Compensation Committee, or by the Participant's 
resignation for other than Good Reason in anticipation of such action for 
Cause to terminate his employment or participation) (i) the continued 
failure by the Participant to substantially perform the Participant's duties 

                                 EXH 10.3-1
<PAGE>
with the Company or an Affiliate of the Company (other than any such failure 
resulting from the Participant's incapacity due to physical or mental 
illness or any such actual or anticipated failure after a Participant gives 
a notice of termination of employment for Good Reason) after a written 
demand for substantial performance is delivered to the Participant by the 
Board, which demand specifically identifies the manner in which the Board 
believes that the Participant has not substantially performed the 
Participant's duties; (ii) the engaging by the Participant in conduct that 
is demonstrably and materially injurious to the Company or its subsidiaries, 
monetarily or otherwise; or (iii) the Participant's conviction of, or plea 
of guilty or no contest to, a felony or crime involving moral turpitude. 
Notwithstanding the foregoing, a termination for Cause shall not be deemed 
to have occurred under clause (i) or (ii) unless and until there shall have 
been delivered to the Participant a copy of a resolution duly adopted by the 
affirmative vote of a majority of the entire membership of the Board at a 
meeting of the Board called and held for such purpose (after reasonable 
notice to the Participant and an opportunity for him, together with his 
counsel, to be heard before the Board), finding that, in the good faith 
opinion of the Board, the Participant engaged in conduct set forth above and 
specifying the particulars thereof in detail. 

     1.10  CHANGE IN CONTROL means the occurrence of any of the following 
events:

          (a)  Any Person is or becomes the beneficial owner, directly or 
indirectly, of securities of the Company representing 30% or more of the 
combined voting power of the Company's then outstanding securities; 
provided, for purposes of this subsection (a), securities acquired directly 
from the Company or its Affiliates shall not be taken into account as 
securities beneficially owned by such Person;

          (b)  During any period of 2 consecutive years, individuals who at 
the beginning of such period constitute the Board and any new director 
(other than a director designated by a Person who has entered into an 
agreement with the Company to effect a transaction described in subsection 
(a), (c) or (d) hereof) whose election by the Board or nomination for 
election by the Company' s shareholders was approved by a vote of at least 
two-thirds (2/3) of the directors then still in office who either were 
directors at the beginning of the period or whose election or nomination for 
election was previously so approved, cease for any reason to constitute a 
majority thereof;

          (c)  The shareholders of the Company approve a merger or 
consolidation of the Company with any other corporation, other than (i) a 
merger or consolidation which would result in the voting securities of the 
Company outstanding immediately prior thereto continuing to represent 
(either by remaining outstanding or by being converted into voting 
securities of the surviving entity), in combination with the ownership of 
any trustee or other fiduciary holding securities under an employee benefit 
plan of the Company, at least 75% of the combined voting power of the voting 
securities of the Company or such surviving entity outstanding immediately 
after such merger or consolidation; or (ii) a merger or consolidation 
effected to implement a recapitalization of the Company (or similar 
transaction) in which no Person acquires more than 50% of the combined 
voting power of the Company's then outstanding securities; or



                                 EXH 10.3-2
<PAGE>
          (d)  The shareholders of the Company approve a plan of complete 
liquidation of the Company or an agreement for the sale or disposition by 
the Company of all or substantially all the Company's assets.

     As used herein, the term "Person" shall have the meaning given in 
Section 3(a)(9) of the Securities Exchange Act of 1934, as modified and used 
in Sections 13(d) and 14(d) thereof; provided, a Person shall not include 
(i) the Company or any of its subsidiaries; (ii) a trustee or other 
fiduciary holding securities under an employee benefit plan of the Company 
or any of its subsidiaries; (iii) an underwriter temporarily holding 
securities pursuant to an offering of such securities; or (iv) a corporation 
owned, directly or indirectly, by the shareholders of the Company in 
substantially the same proportions as their ownership of stock of the 
Company.

     1.11  CODE means the Internal Revenue Code of 1986, as amended.

     1.12  COMPANY means AFLAC Incorporated, a Georgia corporation with its 
principal place of business in Columbus, Georgia.

     1.13  COMPENSATION COMMITTEE means the Compensation Committee of the 
Board.

     1.14  CONFIDENTIAL INFORMATION means (i) all Trade Secrets; and (ii) 
any other information that is material to the Company and not generally 
available to the public, including, without limitation, information 
concerning the Company's methods and plans of operation, production 
processes, marketing and sales strategies, research and development, know-
how, computer programming, style and design technology and plans, non-
published product specifications, patent applications, product and raw 
material costs, pricing strategies, business plans, financial data, 
personnel records, suppliers and customers (whether or not such information 
constitutes a Trade Secret).

     1.15  DELAYED EARLY RETIREMENT DATE means (i) for a Participant whose 
Participation Date occurred before August 11, 1992, the date the Participant 
attains age 60; and (ii) for a Participant whose Participation Date occurred 
on or after August 11, 1992, the latest of (A) the date the Participant 
attains age 60, (B) the date the Participant completes 15 Years of 
Employment, or (C) the date the Participant completes 5 consecutive years of 
participation in the Plan (that is, for a Participant who has continuously 
participated in the Plan since his Participation Date, the 5th anniversary 
of such date).

     1.16  DISABILITY OR DISABLED means that a Participant is, in the 
opinion of the Compensation Committee, wholly prevented from performing the 
duties assigned to such Participant by the Company or Affiliate employing 
such Participant, by reason of a medically determinable physical or mental 
impairment which can be expected to result in death or to be of long-
continued and indefinite duration.  In making such determination, the 
Compensation Committee, in its sole discretion, may require such medical 
proof as it deems necessary, including the certificate of one or more 
licensed physicians selected by the Compensation Committee.  The decision of 
the Compensation Committee as to Disability shall be final and binding.




                                 EXH 10.3-3
<PAGE>
     1.17  EARLY RETIREMENT DATE means (i) for a Participant whose 
Participation Date occurred before August 11, 1992, the date the Participant 
attains age 55; and (ii) for a Participant whose Participation Date occurred 
on or after August 11, 1992, the latest of (A) the date the Participant 
attains age 55, (B) the date the Participant completes 15 Years of 
Employment, or (C) the date the Participant completes 5 consecutive years of 
participation in the Plan (that is, for a Participant who has continuously 
participated in the Plan since his Participation Date, the 5th anniversary 
of such date).

     1.18  EFFECTIVE DATE means January 1, 1998, the date as of which this 
restatement shall be effective.  (The Plan was initially effective on 
October 1, 1989.)

     1.19  ELIGIBLE EMPLOYEE means an Employee who is a member of a select 
group of highly compensated or key management employees of the Company or an 
Affiliate.

     1.20  EMPLOYMENT DATE means, with respect to an Eligible Employee, the 
date his employment with the Company or an Affiliate first commenced 
(whether or not he was an Eligible Employee on such date); provided, if an 
individual ceases to be an employee of the Company and all Affiliates for 
any reason and subsequently is reemployed by the Company and/or an 
Affiliate, his Employment Date shall be the date his employment recommences 
(unless the Compensation Committee designates an earlier date).

     1.21  ERISA means the Employee Retirement Income Security Act of 1974, 
as amended.

     1.22  FINAL BASE PAY means the highest annual base salary (excluding 
bonuses) paid to a Participant during any of the 3 calendar years 
immediately preceding the calendar year in which the Participant terminates 
employment with the Company and all of its Affiliates.

     1.23  GOOD REASON means the occurrence after a Change in Control of any 
of the following circumstances, unless the Participant expressly consents to 
such circumstance in writing or, in the case of a circumstance described in 
subsection (a), (e) or (f) hereof, such circumstance is fully corrected 
prior to the date the Participant terminates employment:

          (a)  The assignment to the Participant of any duties inconsistent 
with the position he held in the Company (or any subsidiary or Affiliate of 
the Company) immediately prior to the Change in Control, or a significant 
adverse alteration in the nature or status of his responsibilities from 
those in effect immediately prior to such change;

          (b)  A reduction by the Company and all Affiliates in the 
Participant's annual base salary, or a reduction by the Company and all 
Affiliates in the Participant's total compensation, as in effect immediately 
prior to the Change in Control or as the same may be increased from time to 
time;

          (c)  The relocation of the Company's principal executive offices 
to a location outside the Columbus, Georgia Metropolitan Area (or, if 
different, the metropolitan area in which such offices are located 
immediately prior to the Change in Control); or the Company's requiring the 
Participant to be based anywhere other than the Company's principal 

                                 EXH 10.3-4
<PAGE>
executive offices except for required travel on the Company's business to an 
extent substantially consistent with the Participant's business travel 
obligations immediately prior to the Change in Control;

          (d)  The failure by the Company and all Affiliates to pay to the 
Participant any portion of his current compensation within 7 days of the 
date such compensation is due;

          (e)  The failure by the Company and all Affiliates to continue in 
effect any compensation plan in which the Participant participates 
immediately prior to the Change in Control and which is material to the 
Participant's total compensation, unless an equitable arrangement (embodied 
in an ongoing substitute or alternative plan) has been made with respect to 
such plan; or the failure by the Company and all Affiliates to continue the 
Participant's participation therein (or in such substitute or alternative 
plan) on a basis not materially less favorable, both in terms of the amount 
of benefits provided and the level of the Participant's participation 
relative to other participants, as existed at the time of the Change in 
Control; or

          (f)  The failure by the Company and all Affiliates to continue to 
provide the Participant with benefits substantially similar to those enjoyed 
by him under any of the Company's life insurance, medical, health and 
accident, or disability plans in which he was participating at the time of 
the Change in Control; the taking of any action by the Company or an 
Affiliate which would directly or indirectly materially reduce any of such 
benefits or deprive the Participant of any material fringe benefit enjoyed 
by him at the time of the Change in Control; or the failure by the Company  
and all Affiliates to provide the Participant with the number of paid 
vacation days to which he is entitled on the basis of years of service with 
the Company and all Affiliates in accordance with the Company's or 
Affiliate's normal vacation policy in effect at the time of the Change in 
Control.

     A Participant's right to terminate his employment for Good Reason shall 
not be affected by the Participant's incapacity due to physical or mental 
illness.  The Participant's continued employment shall not constitute 
consent to, or a waiver of rights with respect to, any act or failure to act 
constituting Good Reason hereunder.

     1.24  GRANDFATHERED PARTICIPANT means a Participant who was an active 
Participant in the Plan on December 31, 1997.

     1.25  JOINT AND 50% SURVIVOR ANNUITY means the Actuarial Equivalent of 
a Participant's Annual Retirement Benefit payable monthly during the 
Participant's lifetime (commencing as of his Benefit Commencement Date and 
ending with the payment due as of the first day of the month during which 
the Participant dies), with 50% of such monthly benefit amount continuing 
after his death (beginning as of the first day of the month following the 
month in which he dies) to his Surviving Spouse (if the Surviving Spouse 
survives the Participant) for such Surviving Spouse's remaining lifetime.  
Payments shall cease after the payment due on the first day of the month 
coinciding with or immediately preceding the later of the Participant's 
death or his Surviving Spouse's death.




                                 EXH 10.3-5
<PAGE>
     1.26  NORMAL RETIREMENT DATE means (i) for a Participant whose 
Participation Date occurred before August 11, 1992, the date the Participant 
attains age 65; and (ii) for a Participant whose Participation Date occurred 
on or after August 11, 1992, the latest of (A) the date the Participant 
attains age 65, (B) the date the Participant completes 15 Years of 
Employment, or (C) the date the Participant completes 5 consecutive years of 
participation in the Plan (that is, for a Participant who has continuously 
participated in the Plan since his Participation Date, the 5th anniversary 
of such date).

     1.27  PARTICIPANT means an active Participant or retired Participant 
who has a benefit payable under the Plan.

     1.28  PARTICIPATION DATE means, with respect to each Eligible Employee 
who is designated as a Participant, the date his participation in the Plan 
commences (see Section 2.1); provided, if an Eligible Employee ceases to be 
an active Participant for any reason and subsequently is again designated as 
a Participant, his Participation Date shall be the date his active 
participation recommences (unless the Compensation Committee designates an 
earlier date).

     1.29  PENSION PLAN means the AFLAC Incorporated Pension Plan, a defined 
benefit plan qualified under Code Section 401(a), as such plan may be 
amended from time to time.

     1.30  PENSION PLAN BENEFIT means the Actuarial Equivalent of a 
Participant's accrued benefit under the Pension Plan, calculated as if that 
benefit was payable annually for the life of the Participant commencing on 
the Participant's Benefit Commencement Date.

     1.31  PLAN means the AFLAC Incorporated Supplemental Executive 
Retirement Plan, as contained herein and all amendments hereto.  The Plan is 
intended to be an unfunded, nonqualified deferred compensation plan covering 
certain designated employees who are within a select group of key management 
or highly compensated employees.

     1.32  QUALIFYING TERMINATION means a Participant's termination of 
employment with the Company and all Affiliates following a Change in 
Control, unless such termination of employment is (i) because of the 
Participant's death or Disability, (ii) by the Company or an Affiliate for 
Cause, or (iii) by the Participant other than for Good Reason.

     1.33  SINGLE LIFE ANNUITY means the Actuarial Equivalent of a 
Participant's Annual Retirement Benefit payable monthly during the 
Participant's lifetime, commencing as of his Benefit Commencement Date and 
ending after the payment due on the first day of the month coinciding with 
or immediately preceding the date of his death.

     1.34  SURVIVING SPOUSE means, with respect to a Participant, the person 
who is treated as married to such Participant under the laws of the state in 
which the Participant resides.  The determination of a Participant's 
Surviving Spouse shall be made as of the date of such Participant's 
termination of employment.

     1.35  YEAR OF EMPLOYMENT means, with respect to an Eligible Employee, a 
12-month period, beginning on his Employment Date or on any anniversary 
thereof, during which such Eligible Employee remains continuously employed 

                                 EXH 10.3-6
<PAGE>
by, or engaged to provide full-time service to, the Company and/or an 
Affiliate.  If an individual ceases to be an employee of the Company and all 
Affiliates for any reason and subsequently is reemployed by the Company 
and/or an Affiliate, his previously earned Years of Employment shall be 
taken into account only to the extent (if any) specified by the Compensation 
Committee.

     1.36  TOTAL PAYMENTS has the meaning as defined in Section 3.6(e).

     1.37  TRADE SECRET means information of or about the Company that would 
be considered a trade secret under Georgia law; namely, that information 
which (i) derives economic value, actual or potential, from not being 
generally known to, and not being readily ascertainable through proper means 
by, other persons who can obtain economic value from its disclosure or use; 
and (ii) is the subject of efforts that are reasonable under the 
circumstances to maintain its secrecy.  Trade Secrets may include, but shall 
not be limited to, technical or nontechnical data, a formula, pattern, 
compilation, program, device, method, technique, drawing or process, 
financial data or plans, product plans, or a list of actual or potential 
customers or suppliers.



                                ARTICLE II
                        ELIGIBILITY AND PARTICIPATION

     2.1  SELECTION OF PARTICIPANTS.

          The Compensation Committee, in its sole discretion, shall 
designate which Eligible Employees shall become Participants in the Plan 
and, for each such Eligible Employee, his Participation Date.  The 
Administrative Committee then shall set forth the name of each Participant 
on Schedule A hereto.  Notwithstanding anything herein to the contrary, all 
aspects of the selection of Participants shall be in the sole discretion of 
the Compensation Committee and regardless of title, duties or any other 
factors, there shall be no requirement whatsoever that any individual or 
group of individuals be allowed to participate herein.

     2.2  CESSATION OF PARTICIPATION.

          Unless the Compensation Committee specifies otherwise, a 
Participant's active participation in the Plan shall cease at the time his 
employment with the Company and all Affiliates terminates for any reason.  
In addition, subject to Section 3.6(b), the Compensation Committee, in its 
sole discretion, may remove any Participant from participation in the Plan 
due to Cause.  Any such removal shall be effective as of the later of (i) 
the date that the Compensation Committee has taken such action, or (ii) the 
effective date that the Compensation Committee specifies for such action.  A 
Participant who remains entitled to benefits under the Plan after he 
terminates employment with the Company and its Affiliates shall remain a 
retired Participant as long as he is entitled to any portion of his benefits 
as described in the Plan.






                                 EXH 10.3-7
<PAGE>
     2.3  TERMINATION OF EMPLOYMENT BEFORE EARLY RETIREMENT DATE; REMOVAL
          FROM PARTICIPATION.

          (a)  TERMINATION BEFORE EARLY RETIREMENT DATE.  Except as provided 
in Section 3.6, upon a Participant's termination of employment with the 
Company and all Affiliates before his Early Retirement Date, neither the 
Participant nor his Surviving Spouse (if any) shall be entitled to any 
benefit or payment under the Plan.

          (b)  REMOVAL FROM PARTICIPATION.  Notwithstanding anything herein 
to the contrary, if the Compensation Committee determines, in its sole 
discretion, that either (i) a Participant's employment or participation in 
the Plan was terminated by the Company, an Affiliate or the Compensation 
Committee for Cause, or (ii) the Participant resigned for other than Good 
Reason in anticipation of such action for Cause to terminate his employment 
or participation, then the Participant and/or his Surviving Spouse shall 
forfeit all rights and entitlements under the Plan.  The decision of the 
Compensation Committee as to whether the Participant's discharge or removal 
was for Cause will be final and binding; provided, no dispute over the 
reason for such discharge shall affect the finality of the discharge of the 
Participant by the Company or Affiliate.



                               ARTICLE III
                                BENEFITS

     3.1  ELIGIBILITY FOR BENEFITS.

          Subject to the terms of Section 2.3, a Participant or Surviving 
Spouse shall be eligible to receive the amount, if any, determined in 
accordance with the terms of this Article. 

     3.2  NORMAL RETIREMENT BENEFIT.

          (a)  GENERAL FORMULA.  Upon a Participant's termination of 
employment with the Company and all Affiliates on or after his Normal 
Retirement Date for any reason other than Cause or death, the Participant 
shall be entitled to an Annual Retirement Benefit in an amount equal to the 
difference between the amount determined under subsection (a)(i) and the 
amount determined under subsection (a)(ii), as follows:

               (i)   60 % of the Participant's Average Annual Compensation; 
                     and

               (ii)  the Participant's Pension Plan Benefit.

          (b)  GRANDFATHERED BENEFITS.  Notwithstanding the terms of 
subsection (a) hereof, the Annual Retirement Benefit of any Grandfathered 
Participant who terminates employment on or after his Normal Retirement Date 
for any reason other than Cause or death shall be the greater of the amount 
determined under subsection (a) hereof or an amount equal to the difference 
between the amount determined under subsection (b)(i) and the amount 
determined under subsection (b)(ii), as follows:

               (i)   65 % of the Participant's Final Base Pay; and

               (ii)  the Participant's Pension Plan Benefit.
                                 EXH 10.3-8
<PAGE>
     3.3  EARLY RETIREMENT BENEFIT.

          (a)  GENERAL FORMULA.  Upon a Participant's termination of 
employment with the Company and all Affiliates on or after his Early 
Retirement Date but before his Delayed Early Retirement Date for any reason 
other than Cause or death, the Participant shall be entitled to an Annual 
Retirement Benefit in an amount equal to the difference between the amount 
determined under subsection (a)(i) and the amount determined under 
subsection (a)(ii), as follows:

               (i)   40% of the Participant's Average Annual Compensation; 
                     and

               (ii)  the Participant's Pension Plan Benefit.

          (b)  GRANDFATHERED BENEFITS.  Notwithstanding the terms of 
subsection (a), the Annual Retirement Benefit of any Grandfathered 
Participant who terminates employment on or after his Early Retirement Date 
but before his Delayed Early Retirement Date for any reason other than Cause 
or death shall be the greater of the amount determined under subsection (a) 
hereof or an amount equal to the difference between the amount determined 
under subsection (b)(i) and the amount determined under subsection (b)(ii), 
as follows:

               (i)   50% of the Participant's Final Base Pay; and

               (ii)  the Participant's Pension Plan Benefit.

     3.4  DELAYED EARLY RETIREMENT BENEFIT.

          (a)  GENERAL FORMULA.  Upon a Participant's termination of 
employment with the Company and all Affiliates on or after his Delayed Early 
Retirement Date but before his Normal Retirement Date for any reason other 
than Cause or death, the Participant shall be entitled to an Annual 
Retirement Benefit in an amount equal to the difference between the amount 
determined under subsection (a)(i) and the amount determined under 
subsection (a)(ii), as follows:

               (i)   50 % of the Participant's Average Annual Compensation; 
                     and

               (ii)  the Participant's Pension Plan Benefit.

          (b)  GRANDFATHERED BENEFITS.  Notwithstanding the terms of 
subsection (a), the Annual Retirement Benefit of any Grandfathered 
Participant who terminates employment on or after his Delayed Early 
Retirement Date but before his Normal Retirement Date for any reason other 
than Cause or death shall be the greater of the amount determined under 
subsection (a) hereof or an amount equal to the difference between the 
amount determined under subsection (b)(i) and the amount determined under 
subsection (b)(ii), as follows:

               (i)   50% of the Participant's Final Base Pay; and

               (ii)  the Participant's Pension Plan Benefit.



                                 EXH 10.3-9
<PAGE>
     3.5  PAYMENT OF ANNUAL RETIREMENT BENEFIT.

          (a)  COMMENCEMENT.  A Participant's Annual Retirement Benefit 
shall commence as soon as practicable after the Participant's Benefit 
Commencement Date.

          (b)  NORMAL FORM OF PAYMENT.  Except as provided in subsection (c) 
hereof, a Participant's Annual Retirement Benefit shall be paid in the form 
of a Single Life Annuity, commencing on the Participant's Benefit 
Commencement Date.

          (c)  OPTIONAL FORM OF PAYMENT.  A Participant may elect, not later 
than 6 months before his termination of employment with the Company and all 
Affiliates, to have his Annual Retirement Benefit paid in the form of a 
Joint and 50% Survivor Annuity, which shall be the Actuarial Equivalent of 
the Participant's Annual Retirement Benefit payable in the form of a Single 
Life Annuity.  Notwithstanding any such election, if a Participant who has 
elected a Joint and 50% Survivor Annuity is not married on the date of his 
termination of employment, his benefit shall be paid in the form of a Single 
Life Annuity.

          (d)  CASH PAYMENTS.  All benefit payments hereunder shall be made 
in cash.

     3.6  CHANGE IN CONTROL.

          (a)  GENERAL.  In the event of a Change in Control, the provisions 
of this Section shall apply to each Participant who was an active 
Participant in the Plan immediately preceding the date of the Change in 
Control.

          (b)  RESTRICTION ON CHANGES.  For a period of 3 years following a 
Change in Control, (i) no Participant may be removed from participation in 
the Plan pursuant to the terms of Section 2.2, and (ii) the Plan may not be 
terminated or amended in any manner which would adversely affect in any way 
the amount of, or the entitlement to, retirement benefits hereunder or 
remove a Participant from participation hereunder.  Notwithstanding any 
other provisions of the Plan, the foregoing provisions of this subsection 
may not be amended following a Change in Control without the written consent 
of a majority in both number and interest of the Participants who are 
actively employed by the Company or any Affiliate, both immediately prior to 
the Change in Control and at the date of such amendment.

          (c)  TERMINATION WITHIN TWO YEARS OF A CHANGE IN CONTROL.  If a 
Participant's employment with the Company and all Affiliates terminates 
during the 2-year period immediately following the Change in Control and 
such termination of employment constitutes a Qualifying Termination, the 
Company shall pay to the Participant, no later than the fifth day following 
the date of the Participant's Qualifying Termination, a lump-sum cash amount 
that is the Actuarial Equivalent (determined as of the date of the 
Qualifying Termination) of the Annual Retirement Benefit to which the 
Participant would have been entitled had he remained in the employ of the 
Company or an Affiliate as a Participant in the Plan (i) until he attained 
his Early Retirement Date, in the case of a Participant who had not yet 
attained his Early Retirement Date as of the date of his Qualifying 
Termination, (ii) until he had attained his Delayed Early Retirement Date, 
in the case of a Participant who had attained his Early Retirement Date but 

                                 EXH 10.3-10
<PAGE>
not his Delayed Early Retirement Date as of the date of the Qualifying 
Termination, or (iii) until he had attained his Normal Retirement Date, for 
a participant who had attained his Delayed Early Retirement Date but not his 
Normal Retirement Date as of the date of the Qualifying Termination.

          (d)  TERMINATION OR REMOVAL MORE THAN TWO YEARS AFTER A CHANGE IN 
CONTROL.  If after the 2-year period immediately following a Change in 
Control and before a Participant's Early Retirement Date (i) the 
Participant's employment with the Company and all Affiliates terminates and 
such termination constitutes a Qualifying Termination, or (ii) the 
Participant is removed from participation in the Plan (pursuant to the terms 
of Section 2.2 but subject to the terms of subsection (b) hereof), the 
Company shall pay to the Participant, no later than the fifth day following 
the date of the Participant's Qualifying Termination or removal from the 
Plan, a lump-sum cash amount that is the Actuarial Equivalent (determined as 
of the date of the Qualifying Termination or removal) of the product of (i) 
the Annual Retirement Benefit to which the Participant would have been 
entitled had he remained in the employ of the Company or an Affiliate as a 
Participant in the Plan until his Early Retirement Date, and (ii) a 
fraction, (A) the numerator of which is the number of complete and partial 
12-month periods of employment with the Company and its Affiliates completed 
by the Participant as of the date of the Qualifying Termination or removal 
from participation, and (B) the denominator of which is the number of 
complete and partial 12-month periods between the Participant's first day of 
employment with the Company and its Affiliates and the Participant's Early 
Retirement Date.

          (e)  LIMITATIONS ON PAYMENTS.  Notwithstanding any other 
provisions of the Plan, in the event that any payment or benefit received or 
to be received by a Participant in connection with a Change in Control or 
the termination of the Participant's employment, whether pursuant to the 
terms of the Plan or any other plan, arrangement or agreement with the 
Company or entity whose actions result in a Change in Control or any 
affiliate of the Company or such entity (all such payments and benefits, 
including the payments under this Section 3.6, being hereinafter called 
"Total Payments") would not be deductible (in whole or part) by the Company, 
an affiliate or entity making such payment or providing such benefit, as a 
result of Code Section 280G, then, to the extent necessary to make such 
portion of the Total Payments deductible (and after taking into account any 
reduction in the Total Payments made on account of Code Section 280G in such 
other plan, arrangement or agreement), the payment described in this Section 
shall be reduced (if necessary, to zero).  For purposes of this limitation 
(i) no portion of the Total Payments shall be taken into account which in 
the opinion of tax counsel selected by the Company's independent auditors 
and reasonably acceptable to the Participant does not constitute a 
"parachute payment" within the meaning of Code Section 280G(b)(2), including 
by reason of Code Section 280G(b)(4)(A); (ii) the payment under this Section 
shall be reduced only to the extent necessary so that the Total Payments are 
not subject to disallowance as deductions, in the opinion of the tax counsel 
referred to in clause (i); and (iii) the value of any non-cash benefit or 
any deferred payment or benefit included in the Total Payments shall be 
determined by the Company's independent auditors in accordance with the 
principles of Code Sections 280G(d) (3) and (4).





                                 EXH 10.3-11
<PAGE>
     3.7  NONCOMPETITION.

          The payment of Annual Retirement Benefits to a Participant under 
the Plan shall immediately cease and be forfeited if the Participant, 
without the prior consent of the Board, directly or indirectly renders 
advisory or any other services to, or becomes employed by, or participates 
or engages in any business competitive with any of the business activities 
of the Company (or any subsidiary or Affiliate of the Company) in any states 
or foreign countries in which the Company or any of its subsidiaries or 
Affiliates do business.  For purposes of this Section, "participates or 
engages" in means acting as an agent, consultant, representative, officer, 
director, member, independent contractor or employee; or as an owner, 
partner, limited partner, joint venturer, creditor or shareholder (except as 
a shareholder holding no more than a 1% interest in a publicly traded 
entity).  As a condition to receiving or continuing to receive benefit 
payments hereunder, the Compensation Committee, in its sole discretion and 
at any time, may require any Participant to enter into a noncompete and/or 
nonsolicitation agreement with such terms and provisions as the Compensation 
Committee may dictate.

     3.8  CONFIDENTIAL INFORMATION. 

          The payment of an Annual Retirement Benefit to a Participant under 
the Plan shall immediately cease and be forfeited if the Participant, at any 
time during or following the Participant's employment with the Company or 
its Affiliates, discloses any Confidential Information to any other person 
or entity (except employees of the Company and its Affiliates) without the 
prior written consent of the Board or Compensation Committee.

     3.9  CONSULTATION.  

          As a condition to the payment of Annual Retirement Benefits 
hereunder, a Participant shall, at the request of the Compensation 
Committee, make himself available for consultation to the Company and 
Affiliates, during the 10 years immediately following his Benefit 
Commencement Date.  In this regard, the Participant shall serve as an 
independent consultant at reasonable business hours, upon reasonable notice, 
and subject to the conditions of health.  He shall serve without further 
compensation except necessary and proper business or travel expenses 
required in connection with such consultation.

     3.10  DEATH BENEFIT.  

          In the event a Participant dies after attaining his Early 
Retirement Date but before his Benefit Commencement Date, his Surviving 
Spouse (if any) shall be entitled to receive, commencing as of the first day 
of the month coinciding with or immediately following the date of the 
Participant's death, an annual survivor benefit in an amount determined as 
if the Participant had retired on the day immediately preceding his death 
and had elected to receive a Joint and 50% Survivor Annuity.








                                 EXH 10.3-12
<PAGE>
                                 ARTICLE IV
                                   CLAIMS

     4.1  CLAIMS.

          (a)  INITIAL CLAIM.  Claims for benefits under the Plan may be 
filed in writing with the Compensation Committee.  The Compensation 
Committee shall furnish to the claimant written notice of the disposition of 
a claim within 90 days after the application therefor is filed; provided, if 
special circumstances require an extension, the Compensation Committee may 
extend such 90-day period by up to an additional 90 days, by providing a 
notice of such extension to the claimant before the end of the initial 90-
day period.  In the event the claim is denied, the notice of the disposition 
of the claim shall provide the specific reasons for the denial, citations of 
the pertinent provisions of the Plan, and, where appropriate, an explanation 
as to how the claimant can perfect the claim and/or submit the claim for 
review.

          (b)  APPEAL.  Any Participant or Surviving Spouse who has been 
denied a benefit shall be entitled, upon request to the Compensation 
Committee, to appeal the denial of his claim.  The claimant (or his duly 
authorized representative) may review pertinent documents related to the 
Plan and in the Compensation Committee's possession in order to prepare the 
appeal.  The request for review, together with a written statement of the 
claimant's position, must be filed with the Compensation Committee no later 
than 60 days after receipt of the written notification of denial of a claim 
provided for in subsection (a).  The Compensation Committee's decision shall 
be made within 60 days following the filing of the request for review; 
provided, if special circumstances require an extension, the Compensation 
Committee may extend such 60-day period by up to an additional 60 days, by 
providing a notice of such extension to the claimant before the end of the 
initial 60-day period.  If unfavorable, the notice of decision shall explain 
the reasons for denial and indicate the provisions of the Plan or other 
documents used to arrive at the decision.

          (c)  SATISFACTION OF CLAIMS.  Any payment to a Participant or 
Surviving Spouse shall to the extent thereof be in full satisfaction of all 
claims hereunder against the Compensation Committee, the Company, and all 
Affiliates, any of which may require such Participant or Surviving Spouse as 
a condition to such payment to execute a receipt and release therefor in 
such form as shall be determined by the Compensation Committee.  If receipt 
and release is required but the Participant or Surviving Spouse (as 
applicable) does not provide such receipt and release in a timely enough 
manner to permit a timely distribution in accordance with the general timing 
of distribution provisions in the Plan, the payment of any affected 
distribution(s) may be delayed until the Compensation Committee receives a 
proper receipt and release.











                                 EXH 10.3-13
<PAGE>
                                  ARTICLE V
                               SOURCE OF FUNDS

     5.1  SOURCE OF FUNDS.

          (a)  ALLOCATION AMONG AFFILIATES.  The obligation to pay benefits 
hereunder shall be the obligation of the Company and its Affiliates that 
participate in the Plan and whose employees are Participants entitled to 
benefits hereunder.  The Compensation Committee shall allocate the total 
liability to pay benefits under the Plan among the Company and its 
Affiliates that participate in the Plan in such manner and amount as the 
Compensation Committee in its sole discretion deems appropriate.

          (b)  GENERAL CREDITORS.  Each of the Company and its Affiliates 
shall provide the benefits described in the Plan and allocable to such 
entity pursuant to the terms of subsection (a) hereof from its general 
assets.  The Company's and Affiliates' obligations to pay benefits under the 
Plan constitute mere promises of the Company and its Affiliates to pay such 
benefits; and a Participant or Surviving Spouse shall be and remain no more 
than an unsecured, general creditor of the Company. 



                                ARTICLE VI
                 ADMINISTRATIVE AND COMPENSATION COMMITTEES

     6.1  ACTION OF ADMINISTRATIVE COMMITTEE.

          Action of the Administrative Committee may be taken with or 
without a meeting of committee members; provided, action shall be taken only 
upon the vote or other affirmative expression of a majority of the committee 
members qualified to vote with respect to such action.  If a member of the 
committee is a Participant or Surviving Spouse, he shall not participate in 
any decision which solely affects his own benefit under the Plan.  For 
purposes of administering the Plan, the Administrative Committee shall 
choose a secretary who shall keep minutes of the committee's proceedings and 
all records and documents pertaining to the administration of the Plan.  The 
secretary may execute any certificate or any other written direction on 
behalf of the Administrative Committee.

     6.2  RIGHTS AND DUTIES OF ADMINISTRATIVE COMMITTEE.

          The Administrative Committee shall administer the Plan and shall 
have all powers necessary to accomplish that purpose, including (but not 
limited to) the following:

          (a)  To maintain all the necessary records of the administration 
of the Plan;

          (b)  To maintain records regarding Participants' and Surviving 
Spouses' benefits hereunder;

          (c)  To effect all disbursements approved by the Compensation 
Committee pursuant to the Plan;

          (d)  To delegate to other individuals or entities from time to 
time the performance of any of its duties or responsibilities hereunder; and

                                 EXH 10.3-14
<PAGE>
          (e)  To hire agents, accountants, actuaries, consultants and legal 
counsel to assist in operating and administering the Plan.

     6.3  RIGHTS AND DUTIES OF COMPENSATION COMMITTEE.

          The Compensation Committee shall have the exclusive right to 
construe and to interpret the Plan, to decide all questions of eligibility 
for benefits and to determine the amount of such benefits, and its decisions 
on such matters shall be final and conclusive on all parties.  The 
Compensation Committee may establish rules for the regulation of the Plan as 
are not inconsistent with the terms hereof.

     6.4  COMPENSATION, INDEMNITY AND LIABILITY.

          The Compensation Committee, the Administrative Committee and their 
members shall serve as such without bond and without compensation for 
services hereunder.  All expenses of the Compensation Committee and the 
Administrative Committee shall be paid by the Company.  No member of either 
committee shall be liable for any act or omission of any other member of the 
committee, nor for any act or omission on his own part, excepting his own 
willful misconduct.  The Company shall indemnify and hold harmless the 
Compensation Committee, the Administrative Committee and each member thereof 
against any and all expenses and liabilities, including reasonable legal 
fees and expenses, arising out of his membership on the committee, excepting 
only expenses and liabilities arising out of his own willful misconduct.

     6.5  TAXES.

          If the whole or any part of any Participant's or Surviving 
Spouse's benefit hereunder shall become subject to any estate, inheritance, 
income or other tax which the Company or an Affiliate shall be required to 
pay or withhold, the Company and such Affiliate shall have the full power 
and authority to withhold and pay such tax out of any monies or other 
property in its hand for the account of the Participant or Surviving Spouse 
whose interests hereunder are so affected.  Prior to making any payment, the 
Company and Affiliates may require such releases or other documents from any 
lawful taxing authority as they shall deem necessary.



                                ARTICLE VII
                         AMENDMENT AND TERMINATION

     7.1  AMENDMENTS.

          Subject to Section 3.6(b), the Board or the Compensation Committee 
may amend the Plan in whole or in part at any time and from time to time.  
An amendment to the Plan may modify its terms in any respect whatsoever; 
provided, the Board may not amend the Plan to decrease the level of benefits 
which a Participant or Surviving Spouse would be entitled to receive under 
Article III, if he terminated employment with the Company and all Affiliates 
on the later of (i) the date such amendment is adopted, or (ii) the date 
such amendment is effective.





                                 EXH 10.3-15
<PAGE>
     7.2  TERMINATION OF PLAN.

          Subject to Section 3.6(b), the Board shall have the right to 
discontinue and terminate the Plan at any time, for any reason; provided, 
such discontinuance or termination shall not have the effect of decreasing 
the level of benefits which a Participant would be entitled to receive under 
Article III, if he terminated employment with the Company and all Affiliates 
on the later of (i) the date the resolution to terminate and discontinue the 
Plan is adopted, or (ii) the date the termination and discontinuance is 
effective.  Termination and discontinuance of the Plan shall be binding on 
all Participants and Surviving Spouses.



                              ARTICLE VIII
                              MISCELLANEOUS

     8.1  TAXATION.

          It is the intention of the Company and Affiliates that the 
benefits payable hereunder shall not be deductible by the Company or 
Affiliates nor taxable for federal income tax purposes to Participants or 
Surviving Spouses until such benefits are paid by the Company or Affiliates 
to such Participants or Surviving Spouses.  When such benefits are so paid, 
it is the intention of the Company and Affiliates that they shall be 
deductible by the Company and Affiliates under Code Section 162.

     8.2  NO EMPLOYMENT CONTRACT.

          Nothing herein contained is intended to be nor shall be construed 
as constituting a contract arrangement between the Company or any Affiliate 
and any Participant to the effect that the Participant will be employed by 
the Company or any Affiliate for any specific period of time.

     8.3  HEADINGS.

          The headings of the various articles and sections in the Plan are 
solely for convenience and shall not be relied upon in construing any 
provisions hereof.  Any reference to a section shall refer to a section of 
the Plan unless specified otherwise.

     8.4  GENDER AND NUMBER.

          Use of any gender in the Plan will be deemed to include all 
genders when appropriate, and use of the singular number will be deemed to 
include the plural when appropriate, and vice versa in each instance.

     8.5  SUCCESSORS.

          The Company and the Affiliates shall require any successor 
(whether direct or indirect, by purchase, merger, consolidation or 
otherwise) to all or substantially all of the business and/or assets of the 
Company and/or the Affiliates to expressly assume their obligations 
hereunder in the same manner and to the same extent that the Company and the 
Affiliates would be required to perform if no such succession had taken 
place.


                                 EXH 10.3-16
<PAGE>
     8.6  LEGAL EXPENSES.

          The Company shall pay or reimburse a Participant for all fees and 
disbursements of counsel, if any, incurred by the Participant in seeking to 
obtain or enforce any right or benefit provided by the Plan.

     8.7  ASSIGNMENT OF BENEFITS.

          The right of a Participant or any other person to receive payments 
under the Plan shall not be assigned, transferred, pledged or encumbered, 
except by will or by the laws of descent and distribution and then only to 
the extent permitted under the terms of the Plan.

     8.8  LEGALLY INCOMPETENT.

          The Administrative Committee, in its sole discretion, may direct 
that payment be made to an incompetent or disabled person, whether because 
of minority or mental or physical disability, to the guardian of such person 
or to the person having custody of such person, without further liability 
either on the part of the Company or the Affiliates for the amount of such 
payment to the person on whose account such payment is made.

     8.9  GOVERNING LAW.

          The Plan shall be construed, administered and governed in all 
respects in accordance with applicable federal law and, to the extent not 
preempted by federal law, in accordance with the laws of the State of 
Georgia.  If any provisions of this instrument shall be held by a court of 
competent jurisdiction to be invalid or unenforceable, the remaining 
provisions hereof shall continue to be fully effective.

     IN WITNESS WHEREOF, the Company has caused the Plan to be executed by 
its duly authorized officer as of the day and year first above written.

                                  AFLAC INCORPORATED



                                  By:   /s/ Daniel P. Amos
                                       ----------------------------------


                               Title:  Chief Executive Officer, President
                                       ----------------------------------














                                 EXH 10.3-17


<PAGE>























                                EXHIBIT 13


































                                    EXH 13
  <PAGE>
                                 EXHIBIT 13

     The following information is contained in the 1998 Annual Report to 
Shareholders.  The required information incorporated by reference to the 
preceding pages of this 1998 Form 10-K have been reproduced herein as 
Exhibit 13 for purposes of electronic filing of this Form 10-K.


                                  PART II

ITEM 5.  (a) Market Information:

     The Company's common stock is principally traded on the New York Stock 
Exchange.  The Company is also listed on the Pacific Stock Exchange and the 
Tokyo Stock Exchange.

     The high, low and closing quarterly sales prices for the Company's 
common stock, as published in the U.S. consolidated transaction reporting 
system, for the last three fiscal years ended December 31, 1998, are as 
follows:

                      Quarterly Common Stock Prices


        1998                  High              Low             Close
   --------------------------------------------------------------------
     4th Quarter          $  45.31          $  25.50         $  43.88
     3rd Quarter             38.25             25.13            28.56
     2nd Quarter             34.50             29.50            30.31
     1st Quarter             33.62             22.69            31.63



        1997                  High              Low             Close
   --------------------------------------------------------------------
     4th Quarter          $  28.16          $  22.13         $  25.56
     3rd Quarter             28.94             24.25            27.13
     2nd Quarter             25.69             19.19            23.63
     1st Quarter             21.75             18.75            18.75



        1996           
   ---------------------------------------------------------------------
     4th Quarter          $  22.00          $  17.88         $  21.38
     3rd Quarter             18.69             14.13            17.75
     2nd Quarter             16.44             14.50            14.94
     1st Quarter             16.50             14.42            15.63










                                  EXH 13-1
<PAGE>
ITEM 5.  (b)  Holders:  

                              1998             1997              1996
- ---------------------------------------------------------------------------
Number of common
 shares outstanding        265,684,034      266,436,020       275,769,774
Number of registered
 common shareholders            62,525           57,788            49,474
Approximate number of
 common shareholders           145,500          128,900           113,300



ITEM 5.  (c)  Quarterly cash dividends:

                                          1998             1997 
                                         ------           ------
             4th Quarter                 $.065            $.058 
             3rd Quarter                  .065             .058 
             2nd Quarter                  .065             .058
             1st Quarter                  .058             .05


     For information concerning dividend restrictions, see Management's 
Discussion and Analysis of Financial Condition, the section concerning 
shareholders' equity, presented in this Exhibit 13 on page 13-25, and Note 
10, Statutory Accounting and Dividend Restrictions, of the Notes to the 
Consolidated Financial Statements, also presented in this Exhibit 13 on page 
13-67. 




























                                  EXH 13-2

<PAGE>
<TABLE>
ITEM 6.  SELECTED FINANCIAL DATA
(In millions, except for per-share amounts):
<CAPTION>
                                                                   AFLAC INCORPORATED AND SUBSIDIARIES
For the Year                                         1998           1997           1996           1995           1994    
                                                   --------       --------       --------       --------       -------- 
<S>                                                <C>            <C>            <C>            <C>            <C>
Revenues:
    Premiums, principally supplemental
      health insurance                             $  5,943       $  5,874       $  5,910       $  6,071       $  5,181
    Net investment income                             1,138          1,078          1,022          1,025            839
    Realized investment gains (losses)                   (2)            (5)             2              -              -
    Gain on sale of television business                   -            267             60              -              -
    Other income                                         25             37            106             95             91
                                                   --------       --------       --------       --------       --------
            Total revenues                            7,104          7,251          7,100          7,191          6,111
                                                   --------       --------       --------       --------       --------
Benefits and expenses:
    Benefits and claims                               4,877          4,833          4,896          5,034          4,257
    Expenses                                          1,676          1,553          1,554          1,556          1,350
                                                   --------       --------       --------       --------       --------
            Total benefits and expenses               6,553          6,386          6,450          6,590          5,607
                                                   --------       --------       --------       --------       --------
            Pretax earnings                             551            865            650            601            504
Income taxes                                             64            280            256            252            211
                                                   --------       --------       --------       --------       --------
            Net earnings                           $    487(1)    $    585(2)    $    394(3)    $    349       $    293
                                                   ========       ========       ========       ========       ========

- ---------------------------------------------------------------------------------------------------------------------------
Per Common Share 
- ---------------------------------------------------------------------------------------------------------------------------
Net earnings (basic)                               $    1.83(1)   $    2.15(2)   $    1.41(3)   $    1.20      $     .97   
Net earnings (diluted)                                  1.76(1)        2.08(2)        1.36(3)        1.17            .95
Cash dividends                                           .253           .224           .194           .169           .149  
Shareholders' equity                                   14.19          12.88           7.71           7.53           5.86   
Price range:                  High                     45.31          28.94          22.00          14.92          12.04   
                              Low                      22.69          18.75          14.13          10.63           8.42   
                              Close                    43.88          25.56          21.38          14.50          10.67   
Price/earnings ratio:*        High                     29.0x          21.8x          18.3x          12.8x          12.7x   
                              Low                      14.5           14.1           11.8            9.1            8.9    
Common shares used for basic EPS (In thousands)      266,305        272,110        280,352        291,355        302,891
Common shares used for diluted EPS (In thousands)    275,872        281,596        288,922        298,984        309,297
- ---------------------------------------------------------------------------------------------------------------------------



                                                              EXH 13-3
</TABLE>
<PAGE>
<TABLE>
(In millions, except for share and per-share amounts):
<CAPTION>
                                                                   AFLAC INCORPORATED AND SUBSIDIARIES
At Year-End                                          1998           1997           1996           1995           1994    
                                                   --------       --------       --------       --------       -------- 
<S>                                                <C>            <C>            <C>            <C>            <C>
Assets:
    Investments and cash                           $ 26,994       $ 22,880       $ 20,744       $ 20,045       $ 15,994
    Other                                             4,189          6,574          4,276          5,172          4,293
                                                   --------       --------       --------       --------       --------
      Total assets                                 $ 31,183       $ 29,454       $ 25,020       $ 25,217       $ 20,287
                                                   ========       ========       ========       ========       ========
Liabilities and shareholders' equity:
    Policy liabilities                             $ 24,034       $ 19,885       $ 20,234       $ 19,514       $ 16,007
    Notes payable                                       596            523            354            327            185
    Income taxes                                      1,865          1,827          1,181          1,398          1,392
    Other liabilities                                   918          3,789          1,125          1,844            951
    Shareholders' equity                              3,770          3,430          2,126          2,134          1,752
                                                   --------       --------       --------       --------       --------
      Total liabilities and shareholders' equity   $ 31,183       $ 29,454       $ 25,020       $ 25,217       $ 20,287
                                                   ========       ========       ========       ========       ========
- --------------------------------------------------------------------------------------------------------------------------
Supplemental Data 
- --------------------------------------------------------------------------------------------------------------------------
Operating earnings**                               $    429       $    374       $    347       $    349       $    293
Operating earnings per share (basic)**                 1.61           1.38           1.24           1.20            .97
Operating earnings per share (diluted)**               1.56           1.33           1.20           1.17            .95
Pretax profit margin***                                9.3%           8.6%           8.4%           8.4%           8.3%
After-tax profit margin***                             6.0%           5.4%           4.9%           4.8%           4.8%
Operating return on equity****                        18.7%          18.8%          19.9%          22.0%          20.4%
Yen/dollar exchange rate at year-end                 115.70         130.10         116.10         102.95          99.85
Average yen/dollar exchange rate                     130.89         121.07         108.84          94.10         102.26

Notes:  (1)  Includes gain of $121 ($.46 per basic share, $.44 per diluted share) due to a reduction in deferred income
             tax liabilities from a tax rate cut in Japan and a charge of $65 ($.24 per basic and diluted share) for a
             mandated policyholder protection fund in Japan in 1998.
        (2)  Includes gain of $211 ($.77 per basic share, $.75 per diluted share) from the sale of the broadcast business
             in 1997.
        (3)  Includes gain of $48 ($.17 per basic share, $.16 per diluted share) from the sale of the broadcast business
             in 1996.
        (*)  Based on diluted operating earnings per share.
       (**)  Excludes realized investment gains/losses and in 1996 and 1997, the gains from the sale of the television 
             business.  Excludes the charge for the policyholder protection fund and the benefit of the tax rate
             reduction in 1998.
      (***)  Operating basis.
     (****)  Based on operating earnings and excluding unrealized gains on investment securities, net.

                                                              EXH 13-4
</TABLE>

<PAGE>
ITEM 7.  MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND
         RESULTS OF OPERATIONS


     AFLAC Incorporated is the parent company of American Family Life 
Assurance Company of Columbus, AFLAC.  Our principal business is 
supplemental health insurance, which is marketed and administered through 
AFLAC.  Most of AFLAC's policies are individually underwritten and marketed 
at worksites, with premiums paid by the employee.  Our operations in Japan 
(AFLAC Japan) and the United States (AFLAC U.S.) service the two markets for 
our insurance operations.


                             RESULTS OF OPERATIONS

     We paid a two-for-one stock split on June 8, 1998.  All share and per-
share amounts in this report have been restated for this split.

     Three significant items affected our net earnings during the three-year 
period ended December 31, 1998.

     First, due to a corporate income tax rate reduction in Japan during 
1998, the statutory tax rate for AFLAC Japan declined from 45.3% to 41.7%.  
This tax rate decline resulted in a reduction in our deferred income tax 
liability as of March 31, 1998, which increased net earnings by $121 million 
($.46 per basic share and $.44 per diluted share) in 1998.  For additional 
information on the income tax reduction, see Note 8 of the Notes to the 
Consolidated Financial Statements.

     The second factor affecting net earnings was a policyholder protection 
fund system mandated by the Japanese government during the first quarter of 
1998.  The pretax charge for our obligation to the new protection fund was 
$111 million ($65 million after tax, or $.24 per both basic and diluted 
shares).  For further information regarding this policyholder protection 
fund, see Note 2 of the Notes to the Consolidated Financial Statements.

     Also affecting net earnings was the sale of our television business, 
which consisted of seven network-affiliated stations.  The total pretax gain 
from the sale was $327 million.  The sale of one station closed on December 
31, 1996.  The pretax and after-tax gains recognized in 1996 on this sale 
were $60 million and $48 million, respectively.  The effect of the after-tax 
gain on 1996 basic and diluted net earnings per share was $.17 and $.16, 
respectively.  The pretax and after-tax gains recognized during the second 
quarter of 1997 on the closing of the six remaining stations were $267 
million and $211 million, respectively.  The effect of the after-tax gain on 
1997 basic and diluted net earnings per share was $.77 and $.75, 
respectively.  For further information, see Note 2 of the Notes to the 
Consolidated Financial Statements.










                                  EXH 13-5
<PAGE>
     The results of operations by business segment for the three-year period 
ended December 31, 1998, were as follows.

                SUMMARY OF OPERATING RESULTS BY BUSINESS SEGMENT
                   (In millions, except for per-share amounts)

                                   Percentage change        Years ended     
                                   over previous year       December 31,    
   
                                   ------------------  ---------------------
                                      1998     1997     1998    1997    1996
                                   ------------------  ---------------------
Operating earnings:
  AFLAC Japan.......................  (.4)%   (5.4)%  $ 502   $ 504   $ 533
  AFLAC U.S......................... 24.9     43.4      230     184     129
  Television operations.............                      -       4      26
  All other business segments.......                      2      (2)     (8)
                                                       ----    ----    ----
     Total business segments........  6.3      1.4      734     690     680
  Interest expense, non-insurance 
    operations......................  1.2     16.7      (10)    (10)    (13)
  Corporate and eliminations........ 23.4      4.9      (60)    (77)    (79)
                                                       ----    ----    ----
    Pretax operating earnings....... 10.1      2.6      664     603     588
  Income taxes......................  2.8     (4.9)     235     229     241
                                                       ----    ----    ----
    Operating earnings.............. 14.6      7.8      429     374     347

Non-operating items:
  Deferred tax benefit from
    Japanese tax rate reduction.....                    121       -       -
  Provision for the Japanese
    mandated policyholder 
    protection fund, net of tax.....                    (65)      -       -
  Gain on sale of television
   business, net of tax.............                      -     211      48
  Realized investment gains
   (losses), net of tax.............                      2       -      (1)
                                                       ----    ----    ----
    Net earnings.................... (16.8)% 48.3%    $ 487   $ 585   $ 394
                                      ====   ====      ====    ====    ====
Operating earnings per basic share..  16.7%  11.3%    $1.61   $1.38   $1.24
Operating earnings per diluted share  17.3   10.8      1.56    1.33    1.20
                                      ====   ====      ====    ====    ====
Net earnings per basic share........ (14.9)% 52.5%    $1.83   $2.15   $1.41
Net earnings per diluted share...... (15.4)  52.9      1.76    2.08    1.36
                                      ====   ====      ====    ====    ====
============================================================================

     The following discussion of earnings comparisons focuses on pretax 
operating earnings and excludes realized investment gains/losses, the charge 
for the mandated policyholder protection fund, the benefit of the Japanese 
tax rate reduction and the gains from the sale of the television business.  
Operating earnings per share referred to in the following discussion are 
based on the diluted number of average outstanding shares.



                                  EXH 13-6
<PAGE>
FOREIGN CURRENCY TRANSLATION

     Due to the relative size of AFLAC Japan, fluctuations in the yen/dollar 
exchange rate can have a significant effect on our reported results.  In 
years when the yen weakens, translating yen into dollars causes fewer 
dollars to be reported.  When the yen strengthens, translating yen into 
dollars causes more dollars to be reported.

     Throughout 1996, 1997 and most of 1998, the yen weakened in relation to 
the dollar.  The average yen-to-dollar exchange rates were 130.89 in 1998, 
121.07 in 1997 and 108.84 in 1996. The weakening of the yen during the 
three-year period lowered operating earnings by $.05 per share in 1998 
compared with 1997, $.09 per share in 1997 compared with 1996 and $.15 per 
share in 1996 compared with 1995.  Despite the weakening of the yen, 
operating earnings per share increased 17.3% to $1.56 in 1998, 10.8% to 
$1.33 in 1997 and 2.6% to $1.20 in 1996. 

     The following table illustrates the effect of foreign currency 
translation by comparing our reported results with pro forma results as if 
foreign currency rates had remained unchanged from the previous year.  

       SELECTED PERCENTAGE CHANGES FOR SUPPLEMENTAL CONSOLIDATED DATA*
                          (YEARS ENDED DECEMBER 31)

                            Including Foreign          Excluding Foreign 
                             Currency Changes          Currency Changes**   
                         ------------------------   ------------------------
                           1998    1997    1996      1998     1997     1996
                         ------   ------   ------   ------   ------   ------
Premium income              1.2%   (.6)%   (2.6)%     7.7%     8.5%    10.1%
Net investment income       5.6    5.5      (.3)     11.1     14.0     11.9
Total revenues              1.7    (.7)    (2.1)      8.0      8.2     10.4
Total benefits and 
  expenses                   .9   (1.0)    (2.1)      7.4      8.0     10.5
Operating earnings         14.6    7.8      (.4)     18.6     15.2     11.5

Operating earnings
  per share                17.3   10.8      2.6      21.1     18.3     15.4

- ----------------------------------------------------------------------------
 *  The amounts in this table are presented on an operating basis. 
**  Amounts excluding foreign currency changes were determined using the
    same yen/dollar exchange rate for the current year as each respective 
    prior year.
============================================================================

     The increases in operating earnings per share reflected earnings 
contributions in the functional currencies of our core insurance operations 
in Japan and the United States, our share repurchase program and in 1998 
lower income tax expense due to the tax rate reduction in Japan. 

     Our primary financial objective is the growth of operating earnings per 
share before the effect of foreign currency translations.  In 1996, we set 
this objective at an annual growth rate of 15% to 17% through the year 2000. 
In early 1998, we increased our goal for 1998 to 20% growth, which we 
exceeded.  Excluding the effect of currency fluctuations, operating earnings 
per share increased 21.1% in 1998, 18.3% in 1997 and 15.4% in 1996.

                                  EXH 13-7
<PAGE>
     In April 1998, we raised our 1999 objective for growth in operating 
earnings per share to 20% excluding the impact of currency translation.  If 
that objective is achieved, the following table shows the likely results for 
operating earnings per share in 1999 when the impact from various foreign 
currency translations is included.

Annual Average Yen    Annual Operating       % Growth           Yen Impact
  Exchange Rate         Diluted EPS          Over 1998            on EPS  
- ------------------    ----------------       ---------          ----------
  1999 @ 115.00           $ 1.98                26.9%            $  .11 
  1999 @ 120.00             1.94                24.4                .07
  1999 @ 125.00             1.91                22.2                .04
  1999 @ 130.89*            1.87                19.9                  -
  1999 @ 135.00             1.85                18.6               (.02)
  1999 @ 140.00             1.82                16.7               (.05)
  1999 @ 145.00             1.80                15.4               (.07)

   * Actual 1998 average exchange rate


PROFIT REPATRIATION

     Repatriated profits represent a portion of the after-tax earnings 
reported to the Japanese Financial Supervisory Agency (FSA) as of March 31 
each year.  Such regulatory basis earnings are determined using accounting 
principles that differ materially from U.S. generally accepted accounting 
principles.  The differences relate primarily to the valuation of 
investments, policy benefit and claim reserves, acquisition costs and 
deferred income taxes.  Japanese regulatory earnings and related profit 
repatriations may therefore vary materially from year to year because of 
these differences. 

     AFLAC Japan repatriated profits to AFLAC U.S. of $154 million in 1998, 
$347 million in 1997 and $217 million in 1996.  The profit transfer in 1997 
included $125 million of a non-recurring nature.  Since the first 
repatriation in 1989, AFLAC Japan has repatriated $1.2 billion, which has 
enhanced our flexibility and profitability.  We estimate that cumulative 
profit transfers from 1992 through 1998 have benefited consolidated net 
earnings by $57 million in 1998, $41 million in 1997 and $26 million in 
1996.

     We expect that the 1999 profit repatriation will be approximately 20 
billion yen ($171 million using the December 31, 1998, exchange rate).  In 
1999, a substantial portion of profit repatriation will be used for debt 
service.


SHARE REPURCHASE PROGRAM

     The shares purchased under the share repurchase program were financed 
with bank borrowings and available cash.  Interest expense related to the 
share repurchase program was $10 million in 1998, and $9 million in both 
1997 and 1996. Consolidated interest expense, including interest expense 
from insurance operations, was $13 million in 1998, $14 million in 1997 and 
$16 million in 1996.



                                  EXH 13-8
<PAGE>
     The difference between the percentage changes in net earnings and net 
earnings per share primarily reflects the impact of the share repurchase 
program.  As of December 31, 1998, we had approximately 7.4 million shares 
still available for purchase under current repurchase authorizations from 
the board of directors.  


INCOME TAXES

     Effective January 1, 1998, the Japanese government changed the income 
tax provisions for foreign companies operating in Japan, increasing income 
taxes on investment income and realized gains/losses from securities issued 
by entities located in their home country.  This change increased Japanese 
income taxes on the income from most of AFLAC Japan's dollar-denominated 
securities.  In addition, in March 1998, the Japanese government enacted a 
reduction in the Japanese corporate income tax rate.  The statutory rate for 
AFLAC Japan declined from 45.3% to 41.7% beginning May 1, 1998.  The net 
effect of these two Japanese tax changes increased income tax expense on 
consolidated operating earnings by approximately $10 million for the year 
ended December 31, 1998 (an increase of approximately $22 million from 
increased taxes on AFLAC Japan's dollar-denominated investment income, less 
approximately $12 million from the benefit of the statutory tax rate 
reduction).

     Our combined U.S. and Japanese effective income tax rates on operating 
earnings were 35.4% in 1998, 37.9% in 1997 and 40.9% in 1996.  Japanese 
income taxes on AFLAC Japan's operating results, which were taxed at Japan's 
corporate income tax rate of 45.3% through April 30, 1998, and 41.7% 
thereafter, accounted for most of our income tax expense.  The decline in 
the effective tax rates in 1998 and 1997 resulted primarily from:  the 
weakening of the yen; increased contributions in earnings from the U.S. 
business segment; and, in 1998, the Japanese tax rate reduction less the 
effect of increased taxes on AFLAC Japan's dollar-denominated investment 
income. 

     The most recent Japanese economic stimulus package announced in late 
1998, but not yet enacted, included proposals to further reduce the Japanese 
statutory corporate income tax rate.  Under the proposals being discussed, 
AFLAC Japan's statutory income tax rate would be reduced to 36.2% effective 
April 1, 1999.  We expect the proposals to be finalized in early 1999.  If 
the Japanese income tax rate decreases, we expect our combined effective 
income tax rate to remain relatively unchanged in 1999.  For further 
information on the Japanese corporate income tax rate, see Note 8 of the 
Notes to the Consolidated Financial Statements.














                                  EXH 13-9
<PAGE>

                     INSURANCE OPERATIONS, AFLAC JAPAN

     AFLAC Japan is a branch of AFLAC and the principal contributor to our 
earnings.  AFLAC Japan ranks number one in terms of premium income and 
profits among all foreign life and non-life insurance companies operating in 
Japan.  AFLAC Japan ranks second in terms of individual policies in force 
and 16th in assets among all life insurance companies operating in Japan.

     The transfer of profits from AFLAC Japan to AFLAC U.S. can distort 
comparisons of operating results between years.  Therefore, the AFLAC Japan 
summary of operations table on the following page presents investment 
income, total revenues and pretax operating earnings calculated on a pro 
forma basis in order to improve comparability between years.  The pro forma 
adjustment represents cumulative investment income foregone by AFLAC Japan 
on funds  transferred to AFLAC U.S. during 1992 through 1998.










































                                  EXH 13-10
<PAGE>
                                AFLAC JAPAN                               
                        SUMMARY OF OPERATING RESULTS                      

 (In millions)                             1998         1997        1996
                                         ----------------------------------
Premium income........................    $ 4,738      $ 4,803     $ 4,952
Investment income, as adjusted*.......        966          929         920
Other income                                    1            1           2
                                           ------       ------      ------
  Total revenues, as adjusted*........      5,705        5,733       5,874
                                           ------       ------      ------
Benefits and claims...................      4,119        4,156       4,294
Operating expenses....................      1,035        1,037       1,022
                                           ------       ------      ------
  Total benefits and expenses.........      5,154        5,193       5,316
                                           ------       ------      ------
  Pretax operating earnings, as
    adjusted*.........................        551          540         558
Investment income applicable to 
  profit repatriations................        (49)         (36)        (25)
                                           ------       ------      ------
  Pretax operating earnings...........   $    502      $   504     $   533
                                           ======       ======      ======
- ----------------------------------------------------------------------------
Percentage changes in dollars
 over previous year:
  Premium income......................       (1.4)%       (3.0)%      (4.7)%
  Investment income*..................        4.0           .9        (2.2)
  Total revenues*.....................        (.5)        (2.4)       (4.3)
  Pretax operating earnings*..........        2.0         (3.2)       (4.2)

  Pretax operating earnings...........        (.4)        (5.4)       (5.1)
- ----------------------------------------------------------------------------
Percentage changes in yen
 over previous year:
  Premium income......................        6.6%         7.9%       10.2%
  Investment income*..................       12.4         12.3        13.1
  Total revenues*.....................        7.6          8.6        10.7
  Pretax operating earnings*..........       10.2          7.8        10.9

  Pretax operating earnings...........        7.6          5.4         9.8
- ----------------------------------------------------------------------------
Ratios to total revenues, as adjusted:*
  Benefits and claims.................       72.2%        72.5%       73.1%
  Operating expenses..................       18.1         18.1        17.4
  Pretax operating earnings...........        9.7          9.4         9.5

Ratio of pretax operating earnings
  to total reported revenues..........        8.9%         8.9%        9.1%
============================================================================
* Adjusted investment income, total revenues and pretax operating earnings
  include estimates of additional investment income of $49 million in 1998, 
  $36 million in 1997 and $25 million in 1996 foregone due to profit 
  repatriations.
============================================================================



                                  EXH 13-11
<PAGE>
JAPANESE ECONOMY

     Japan's economy has been weak for several years.  The economic downturn 
has spread to several Asian countries since mid-1997.  The financial 
strength of many Japanese financial institutions has deteriorated, and some 
have experienced bankruptcy.  As we have indicated in the past, the weak 
economy in Japan has resulted in a difficult marketing environment for AFLAC 
Japan, declining available investment yields for new investments and 
decreased consumer confidence.  

     Although the Japanese government has developed various economic 
stimulus packages, the time required for the Japanese economy to recover 
remains uncertain.  


AFLAC JAPAN SALES

     AFLAC Japan produced strong sales results in 1998, despite the weak 
Japanese economy.  New annualized premiums from sales were: $575 million in 
1998, up 11.5%; $515 million in 1997, down 28.5%; and $721 million in 1996, 
down 4.8%.  New annualized premiums from sales in yen were:  74.9 billion 
yen in 1998, up 20.1%; 62.4 billion yen in 1997, down 20.4%; and 78.4 
billion yen in 1996, up 10.0%.

     AFLAC Japan's new policy sales in yen during 1998 approached their 1996 
level.  In 1997, new policy sales were adversely affected by a premium rate 
increase that AFLAC and the insurance industry implemented in the fourth 
quarter of 1996 as well as the decline of consumer confidence in the life 
insurance industry following the April 1997 collapse of Nissan Mutual Life 
Insurance Company.

     We have taken several actions to help mitigate the impact of the weak 
sales environment in Japan. Our newest product, Rider MAX, has become one of 
our most successful in a very short period of time.  This product provides 
accident and medical/sickness benefits as a rider to our cancer life policy. 
We also introduced a new economy cancer life policy in January 1997.  This 
plan, which has lower premium rates and benefit levels, was developed to 
combat the impact of increased premium rates for new issues.  In addition, 
AFLAC Japan increased the use of direct-mail marketing for its products as a 
supplemental distribution method.  

     In 1998, we purchased a small Japanese insurance agency.  Its main 
functions will be policyholder-related services and direct marketing 
programs for AFLAC Japan.

     We continue to invest in marketing to improve sales.  The incentive pay 
system for AFLAC Japan's employed sales managers was revised in 1997 to 
better reward them for improved sales performance.  We made additional 
expenditures in late 1997 and during 1998 for expanded sales promotion 
efforts in Japan.  In addition, we will continue our popular television 
advertising program.  We have also publicized our financial strength ratings 
in Japan and are recruiting more individual agencies.  In 1998, we recruited 
approximately 2,200 new agencies, most of which are individual agencies, 
compared with fewer than 700 in 1997.  Our goal is to recruit 3,000 new 
agencies in 1999.



                                  EXH 13-12
<PAGE>
     AFLAC Japan's sales mix is changing, although cancer life still 
accounts for the majority of insurance in force.  Cancer life sales 
accounted for 49.4% of total new sales in yen in 1998, 52.5% in 1997 and 
46.7% in 1996.  We sold more than 948,000 riders of Rider MAX in 1998, which 
was its first year of availability.  This product accounted for 33.2% of our 
sales for the year, and 39.9% of our cancer life policies were sold with 
Rider MAX.  The rider we introduced in the fourth quarter of 1995, living 
benefit life, accounted for 7.2% of total new sales in 1998, 28.3% in 1997 
and 39.5% in 1996.  Care product sales represented 3.7% of total new sales 
in 1998, 6.8% in 1997 and 10.6% in 1996.

     In September 1997, the Japanese government increased the copayments for 
the employer-sponsored health care program from 10% to 20% for the primary 
insured, thereby increasing the portion of the costs the insured must pay.  
Given the increase in copayments, we believe our products and riders that 
provide supplemental medical benefits will be especially appealing to 
consumers.  

     Our objectives for 1999 are to increase sales in yen by 10% to 15% 
compared with 1998 and to improve the profit margin.  We also expect 
revenues in yen to increase 6% to 6.5% and our strong policy persistency to 
continue.


AFLAC JAPAN INVESTMENTS

     Investment income is affected by available cash flow from operations, 
investment yields achievable on new investments and foreign currency 
exchange rates.  Investment income in dollars in 1998 and 1997 was affected 
by the weaker yen.  Despite a general decline in available investment 
yields, investment income in yen increased 11.0% in both 1998 and 1997. 
Funds available for investment during the three-year period 1996 through 
1998 were reduced by the annual profit repatriations previously discussed.  
Rates of return on debt securities in Japan remained low in 1998.  For 
instance, the yield on 20-year Japanese government bonds, as measured by a 
composite index, fluctuated to a low of 1.16% in October 1998 and closed 
1998 at a high of 2.97%.

     AFLAC Japan's new money rates for investments in debt securities 
(including dollar-denominated) were 4.19% for 1998, 5.20% for 1997 and 4.07% 
for 1996.  The improvement in AFLAC Japan's new money yield in 1997 resulted 
from restructuring portions of the existing dollar-denominated investment 
portfolio and a greater allocation of cash flow to private placement 
securities, which included dual-currency securities (yen-denominated bonds 
with a dollar coupon) and perpetual debentures.  However, the overall rate 
of return (net of investment expenses) on AFLAC Japan's average investments 
and cash at amortized cost has declined.  These returns, which were 5.26% in 
1998, 5.37% in 1997 and 5.55% in 1996, reflect the cumulative effect of 
lower investment yields available in Japan since the early 1990's.  

     By concentrating on selected sectors of the bond market, AFLAC Japan 
has secured higher yields than 20-year Japanese government bonds would have 
provided while still adhering to conservative standards for credit quality. 
We believe that we can invest new money in the near term at an adequate 
spread over policy premium pricing assumptions for new business and assumed 
interest rates for policy liabilities.  The premium rate increases recently 
implemented have a positive impact on investment margins and therefore 
should contribute to stability in the pretax operating profit margin.
                                  EXH 13-13
<PAGE>
INSURANCE DEREGULATION IN JAPAN

     In December 1996, the governments of the United States and Japan 
reached an agreement on deregulation of the Japanese insurance industry.  
The agreement calls for the gradual liberalization of the industry through 
the year 2001 and includes provisions to avoid "radical change" in the third 
sector of the insurance industry, which includes our supplemental insurance 
products.  AFLAC and other foreign-owned insurers, as well as some small to 
medium-sized Japanese insurers, operate primarily in the third sector.  One 
of the measures for avoiding radical change in the third sector is the 
prohibition of additional Japanese life and non-life insurance companies 
from selling cancer or medical insurance until January 1, 2001.  AFLAC has 
inherent competitive advantages through its distribution, products, 
administrative efficiency and financial soundness that should enable it to 
grow even in a more competitive environment.  However, the ultimate impact 
of deregulation isn't known.


AFLAC JAPAN - OTHER

     The percentage increases in premium income reflect the growth of 
premiums in force.  The increases in annualized premiums in force in yen of 
7.2% in 1998, 5.2% in 1997 and 12.2% in 1996 reflect the high persistency of 
AFLAC Japan's business and the sales of new policies.  Annualized premiums 
in force were: 640.8 billion yen ($5.5 billion) at December 31, 1998; 597.8 
billion yen ($4.6 billion) at December 31, 1997; and 568.1 billion yen ($4.9 
billion) at December 31, 1996.

     The slight decline of the benefit ratio during the three-year period 
ended December 31, 1998, is primarily attributable to newer products that 
have somewhat lower loss ratios than the cancer life plan.  Annual claims 
experience and persistency studies continue to support the current reserving 
assumptions.

     Even with Japan's depressed economic conditions, we believe the market 
for supplemental insurance remains bright.  The need for our products in 
Japan has continued, and we remain optimistic about increasing penetration 
within existing groups, selling new products, opening new accounts and 
developing additional supplemental products for the Japanese market.   


                     INSURANCE OPERATIONS, AFLAC U.S.

     AFLAC U.S. pretax operating earnings continued to benefit from 
additional investment income earned on profit transfers received from AFLAC 
Japan.  Estimated investment income earned from profits transferred to and 
retained by AFLAC U.S. from 1992 through 1998, along with estimated 
investment income earned from the sales proceeds of the television business, 
have been reclassified in the presentation on the following page in order to 
improve comparability between years.








                                  EXH 13-14
<PAGE>
                                 AFLAC U.S.                              
                        SUMMARY OF OPERATING RESULTS                     


(In millions)                              1998         1997         1996
                                         ----------------------------------
Premium income.........................   $ 1,198      $ 1,062     $   946
Investment income, as adjusted*........       112          104          86
Other income...........................         4            1           2
                                           ------       ------      ------ 
  Total revenues, as adjusted*.........     1,314        1,167       1,034
                                           ------       ------      ------
Benefits and claims....................       749          667         591
Operating expenses.....................       439          392         347
                                           ------       ------      ------
  Total benefits and expenses..........     1,188        1,059         938
                                           ------       ------      ------
    Pretax operating earnings, as
      adjusted*........................       126          108          96

Investment income applicable to 
  profit repatriations and proceeds
  from the sale of the television
  business.............................       104           76          33
                                           ------       ------      ------
    Pretax operating earnings..........   $   230      $   184     $   129
                                           ======       ======      ======
- ----------------------------------------------------------------------------
Percentage increases over previous year:
  Premium income.......................      12.8%        12.2%       10.0%
  Investment income*  .................       7.8         20.3        10.2
  Total revenues*......................      12.6         12.9        10.0
  Pretax operating earnings*...........      16.1         13.2        15.0

  Pretax operating earnings............      24.9         43.4        23.0
- ----------------------------------------------------------------------------
Ratios to total revenues, as adjusted:*
  Benefits and claims..................      57.0%        57.1%       57.1%
  Operating expenses...................      33.4         33.6        33.6
  Pretax operating earnings............       9.6          9.3         9.3

Ratio of pretax operating earnings to
  total reported revenues..............      16.2%        14.8%       12.1%

============================================================================
* Excludes estimated investment income of $104 million in 1998 and $76
  million in 1997 related to investment of profit repatriation funds 
  retained by AFLAC U.S. and investment of the proceeds from the sale of
  the television business, and $33 million in 1996 related to investment 
  of profit repatriation funds retained by AFLAC U.S.
============================================================================







                                  EXH 13-15
<PAGE>
AFLAC U.S. SALES

     The percentage increases in premium income reflect the growth of 
premiums in force.   The increases in annualized premiums in force of 14.6% 
in 1998, 14.7% in 1997 and 11.1% in 1996 were favorably affected by 
increased sales at the worksite primarily through cafeteria plans (Internal 
Revenue Code Section 125) and an improvement in the persistency of several 
products.  Annualized premiums in force were: $1.4 billion at December 31, 
1998; $1.2 billion at December 31, 1997; and $1.1 billion at December 31, 
1996.

     New annualized premiums from sales and policy conversions were: $482 
million in 1998, up 20.3%; $401 million in 1997, up 22.7%; and $327 million 
in 1996, up 17.0%.  Accident/disability coverage was the best-selling 
product for the fifth year in a row, accounting for more than 56% of new 
sales in 1998, 54% of new sales in 1997 and 48% of new sales in 1996.  
Cancer expense insurance accounted for more than 25% of new sales in 1998, 
24% of new sales in 1997 and 27% of new sales in 1996.


AFLAC U.S. - OTHER

     We expect the operating expense ratio, excluding discretionary 
advertising expenses, to decline in the future due to continued improvements 
in operating efficiencies.  State-of-the-art technology is one way we can 
control expense growth, and SmartApp is a good example.  SmartApp is a 
laptop-based, point-of-sale system we developed in the early 1990s.  Our 
sales associates use this system to input customer information, capture the 
customer's signature and electronically transmit the application to 
headquarters.  In some cases, the policy can be "jet-issued," which requires 
no human intervention.  In 1998, we processed approximately 58% of our 
business with SmartApp, and about 44% of those policies were jet-issued.  
Our goal for 1999 is to produce 70% of our business via SmartApp.  By 
improving administrative systems and controlling other costs, we have been 
able to redirect funds to national advertising programs without 
significantly affecting the operating expense ratio. 

     The aggregate benefit ratio has been relatively stable.  The mix of 
business has shifted towards accident and hospital indemnity policies, which 
have lower benefit ratios than other products.  We expect future benefit 
ratios for some of our supplemental products to increase slightly due to our 
ongoing efforts to improve policy persistency and enhance policyholder 
benefits. 

     We expect the pretax operating profit margin to remain approximately 
the same in 1999.

     We continue to believe that there are significant opportunities to 
market high-quality, affordable supplemental insurance products in the U.S. 
marketplace.








                                  EXH 13-16
<PAGE>
                               OTHER OPERATIONS

     Corporate operating expenses consist primarily of overhead expenses 
such as salary costs, provisions for retirement and litigation expenses and 
professional fees.  Corporate expenses have fluctuated in recent years 
primarily due to changes in the legal environment in certain states and to 
enhanced benefits, early retirements and revisions in actuarial assumptions 
for retirement accruals.

     On December 31, 1998, we sold our insurance operation in Taiwan, 
resulting in a nominal gain. 


               FINANCIAL ACCOUNTING STANDARDS BOARD STATEMENTS

     For information regarding new Statements of Financial Accounting 
Standards (SFAS), see Note 1 of the Notes to the Consolidated Financial 
Statements.


                       ANALYSIS OF FINANCIAL CONDITION
                                BALANCE SHEET

     During the last two years, our financial condition has remained strong 
in the functional currencies of our operations.  The investment portfolios 
of AFLAC Japan and AFLAC U.S. have continued to grow and consist of 
investment-grade securities.

     The yen/dollar exchange rate at the end of each period is used to 
translate yen-denominated balance sheet items to U.S. dollars for reporting 
purposes.  The exchange rate at December 31, 1998, was 115.70 yen to one 
U.S. dollar, 12.4% stronger than the December 31, 1997, exchange rate of 
130.10.  The stronger yen rate increased reported investments and cash by 
$2.4 billion, total assets by $2.8 billion and total liabilities by $2.7 
billion compared with the amounts that would have been reported for 1998 if 
the exchange rate had remained unchanged from year-end 1997.  For additional 
information on exchange rates, see Note 2 of the Notes to the Consolidated 
Financial Statements.


MARKET RISKS OF FINANCIAL INSTRUMENTS

     Our financial instruments are exposed primarily to three types of 
market risks:  interest rate, equity price and foreign currency exchange 
rate.


INTEREST RATE RISK

     Our primary interest rate exposure is a result of the effect of changes 
in interest rates on the fair value of our investments in debt securities.  
We use modified duration analysis, which provides a measure of price 
percentage volatility, to estimate the amount of sensitivity to interest 
rate changes in our debt securities.  For example, if the current duration 
of a debt security is five, then the market value of that security will 
increase by approximately 5% if market interest rates decrease by 100 basis 
points.  Likewise, the value of the debt security will decrease by 
approximately 5% if market interest rates increase by 100 basis points.
                                  EXH 13-17
<PAGE>
     The estimated effect of potential increases in interest rates on the 
fair values of our debt security investments and notes payable follows:

              SENSITIVITY OF FAIR VALUES OF FINANCIAL INSTRUMENTS
                            TO INTEREST RATE CHANGES
                                  DECEMBER 31

                                      1998                     1997
                               -------------------      -------------------
                                            +100                     +100
                                Market      Basis        Market      Basis
(In millions)                   Value       Points       Value       Points
                               -------------------      -------------------
Debt securities:
  Fixed-maturity securities:
    Yen-denominated            $ 16,748   $ 15,317      $ 14,906   $ 13,634
    Dollar-denominated            4,603      4,272         4,101      3,807
  Perpetual debentures:
    Yen-denominated               4,250      3,816         3,286      2,943
    Dollar-denominated              204        192           145        136
                                -------    -------       -------    ------- 
    Total                      $ 25,805   $ 23,597      $ 22,438   $ 20,520
                                =======    =======       =======    ======= 
Notes payable*                 $    578   $    587      $    505   $    520
                                =======    =======       =======    =======

* Excludes capitalized leases


     Should significant amounts of unrealized losses occur because of 
increases in market yields, we would not expect to realize significant 
losses because we have the ability to hold such securities to maturity.

     The unrealized gains and losses on debt securities, less amounts 
applicable to policy liabilities and deferred income taxes, are reported in 
accumulated other comprehensive income.  The portion of unrealized gains 
credited to policy liabilities represents gains that would not inure to the 
benefit of the shareholders if such gains were actually realized.  For 
further information, see Note 3 of the Notes to the Consolidated Financial 
Statements.


















                                  EXH 13-18
<PAGE>
     The following is a comparison of the actuarially assumed interest rates 
for policy reserves and investment yields (after investment expenses) for 
the years ended December 31:

               COMPARISON OF INTEREST RATES FOR POLICY RESERVES
                            AND INVESTMENT YIELDS
                        (Net of investment expenses)

                                   1998            1997            1996
                               ------------    ------------    ------------ 
                               U.S.   Japan*   U.S.   Japan*   U.S.   Japan*
                               -----  -----    -----  -----    -----  -----
Policies issued during year:
  Required interest on 
    policy reserves            6.81%   3.50%   6.80%   3.50%   6.81%   4.28%
  New money yield on
    investments                7.62    3.76    7.53    4.29    7.31    3.83

Policies in force at end
 of year:
  Required interest on                            
    policy reserves            6.41    5.38    6.40    5.46    6.38    5.53
  Investment yield             7.44    5.17    7.61    5.34    7.31    5.58

* Represents yen-denominated investments for Japan


     We attempt to match the duration of our assets with the duration of our 
liabilities.  For AFLAC Japan, the duration of policy benefit liabilities is 
longer than that of the related invested assets due to the unavailability of 
acceptable yen-denominated long-duration securities.  At December 31, 1998, 
the average duration of policy liabilities was approximately 13 years, 
unchanged from 1997.  The average duration of the yen-denominated debt 
securities was approximately nine years in 1998 and 1997.  When our debt 
securities mature, there is a risk that the proceeds will be reinvested at a 
yield below that of the interest required for the accretion of policy 
liabilities.  Over the next five years, $3.0 billion at amortized cost, or 
14.8%, of AFLAC Japan's yen-denominated debt securities are scheduled to 
mature.

     We have outstanding interest rate swaps on 49.6 billion yen ($428 
million) of our variable-interest-rate yen-denominated bank borrowings. 
These swaps reduce the impact of fluctuations in interest rates on our 
borrowing costs and effectively change our interest rates from variable to 
fixed. Therefore, movements in market interest rates should have no material 
effect on earnings. 

     At December 31, 1998, we also had yen-denominated bank borrowings in 
the amount of 17.3 billion yen ($150 million) with a variable interest rate 
of .87%.  The effect on net earnings in 1998 due to changes in market 
interest rates was immaterial.  For further information on our notes 
payable, see Note 7 of the Notes to the Consolidated Financial Statements.






                                  EXH 13-19
<PAGE>
EQUITY PRICE RISK

     Equity securities at December 31, 1998, totaled $177 million, or .7% of 
total investments and cash on a consolidated basis.  We use beta analysis to 
measure the sensitivity of our equity securities portfolio to fluctuations 
in the broad market.  The beta of our equity securities portfolio is 1.02.  
For example, if the overall stock market value changed by 10%, the value of 
AFLAC's equity securities would be expected to change by approximately 
10.2%, or $18 million.


CURRENCY RISK

     Most of AFLAC Japan's investments and cash are denominated in yen.  
When the yen-denominated financial instruments mature or are sold, the 
proceeds are generally reinvested in yen-denominated securities and are held 
to fund yen-denominated policy obligations rather than converted into 
dollars.  Therefore, there is no significant foreign currency transaction 
risk.  

     In addition to the yen-denominated financial instruments held by AFLAC 
Japan, AFLAC Incorporated has yen-denominated borrowings that have been 
designated as a hedge of our investment in AFLAC Japan. The unrealized 
foreign currency translation gains and losses related to these borrowings 
are reported in accumulated other comprehensive income.  

     We attempt to match our yen-denominated assets to our yen-denominated 
liabilities on a consolidated basis in order to minimize the exposure of our 
shareholders' equity to foreign currency translation fluctuations.





























                                  EXH 13-20
<PAGE>
     The following table compares the dollar values of our yen-denominated 
assets and liabilities at various exchange rates.

             DOLLAR VALUE OF YEN-DENOMINATED ASSETS AND LIABILITIES
                           AT SELECTED EXCHANGE RATES
                                   DECEMBER 31

                                  1998                        1997
(In millions)            -----------------------    -----------------------
                         100.70  115.70*  130.70    115.10  130.10*  145.10
                           Yen     Yen      Yen       Yen     Yen      Yen
                         -----------------------    -----------------------
Yen-denominated
financial instruments:
 Assets:
  Securities available
  for sale:   
   Fixed maturities      $15,001 $13,057 $11,558    $16,849 $14,906 $13,365
   Perpetual debentures    1,286   1,119     991      3,712   3,286   2,945
   Equity securities          26      23      20          9       7       7
  Securities held to
  maturity:
   Fixed maturities        4,534   3,947   3,494          -       -       -
   Perpetual debentures    4,014   3,494   3,093          -       -       -
  Cash and cash
   equivalents               351     306     270        185     164     147
  Securities held as
   collateral**                -       -       -      3,430   3,034   2,721
  Other financial
   instruments                12       8       8         10       8       8
                          ------  ------  ------     ------  ------  ------ 
      Total               25,224  21,954  19,434     24,195  21,405  19,193
                          ------  ------  ------     ------  ------  ------
  Liabilities:
   Payables for return
    of collateral**            -       -       -      3,430   3,034   2,721
   Notes payable             664     578     511        563     498     447
                          ------  ------  ------     ------  ------  ------
      Total                  664     578     511      3,993   3,532   3,168
                          ------  ------  ------     ------  ------  ------
Net yen-denominated
 financial instruments    24,560  21,376  18,923     20,202  17,873  16,025
Other yen-denominated
 assets                    3,600   3,133   2,774      2,964   2,622   2,351
Other yen-denominated
 liabilities             (27,767)(24,167)(21,395)   (22,614)(20,007)(17,938)
                          ------  ------  ------     ------  ------  ------
  Total yen-denominated
   net assets subject
   to foreign currency
   fluctuation           $   393 $   342 $   302    $   552 $   488 $   438
                          ======  ======  ======     ======  ======  ======

 * Actual year-end rate
** Off-balance sheet financial instruments in 1998



                                  EXH 13-21
<PAGE>
     For information regarding the effect of foreign currency translation on 
operating earnings per share, see Results of Operations on pages 13-5 
through 13-16 and Note 2 of the Notes to the Consolidated Financial 
Statements.


INVESTMENTS AND CASH 

     The continued growth in investments and cash reflects the substantial 
cash flows from operations.  Net unrealized gains of $1.3 billion on 
investment securities at December 31, 1998, consisted of $2.4 billion in 
gross unrealized gains and $1.1 billion in gross unrealized losses.

     AFLAC invests primarily within the Japanese, U.S. and Euroyen fixed-
maturity markets.  We use specific criteria to judge the credit quality and 
liquidity of our investments and use a variety of credit rating services to 
monitor these criteria.  Applying those various credit ratings to a 
standardized rating system based on the categories of a nationally 
recognized rating service, the percentages of our debt securities, at 
amortized cost, as of December 31 were as follows:

                                         1998          1997
                                        ------        ------
               AAA                       38.1%         44.9%
               AA                        17.6          18.1
               A                         31.2          29.7
               BBB                       13.1           7.3
                                        -----         -----
                                        100.0%        100.0%
                                        =====         =====

     As of December 31, 1998, we held no debt securities rated below "BBB." 
However, in January 1999, the credit ratings of several major Japanese 
financial institutions were downgraded.  We owned debt securities issued by 
a Japanese bank in the amount of $454 million, or 1.8% of total debt 
securities at December 31, 1998.  Following the downgrade, these securities 
were rated "Ba1" by Moody's and "BB+" by Standard & Poor's.

     Private placement investments accounted for 43.9% and 36.3% of our 
total debt securities as of December 31, 1998 and 1997, respectively.  AFLAC 
Japan has made investments in the private placement market to secure higher 
yields than those available from Japanese government bonds.  At the same 
time, we have adhered to historically conservative standards for credit 
quality.  We require that all private placement issuers have an initial 
rating of Class 1 or 2 as determined by the Securities Valuation Office of 
the National Association of Insurance Commissioners (NAIC).  Most of AFLAC's 
private placement issues are issued under medium-term note programs and have 
standard covenants commensurate with credit rankings, except when internal 
credit analysis indicates that additional protective and/or event-risk 
covenants are required. 

     During the fourth quarter of 1998, we revised our investment management 
policy regarding the holding-period intent for certain of our private 
placement debt securities.  Our past practice was to hold these securities 
to their contractual or economic maturity dates.  We have now made this our 
formal policy.  Accordingly, debt securities carried at a fair value of $6.4 
billion were reclassified as of October 1, 1998, from the 

                                  EXH 13-22
<PAGE>
category "available for sale" to "held to maturity."  The related unrealized 
gain of $1.1 billion as of October 1, 1998 on these securities is being 
amortized over the remaining term of the securities.  Securities that are 
available for sale are reported in the balance sheet at fair value and 
securities that are held to maturity are reported at amortized cost.

     The following table shows an analysis of investment securities (at cost 
or amortized cost) at December 31:

                                    AFLAC Japan               AFLAC U.S.
                                -------------------      -------------------
(In millions)                     1998       1997          1998       1997
                                -------------------      -------------------
Available for sale:
  Fixed-maturity securities     $12,886     $13,527      $ 2,813     $ 2,546
  Perpetual debentures            1,344       3,011           70          37
  Equity securities                  22           7           79          73
                                 ------      ------       ------      ------
   Total available for sale      14,252      16,545        2,962       2,656
                                 ------      ------       ------      ------
Held to maturity:
  Fixed-maturity securities       3,947           -            -           -
  Perpetual debentures            3,494           -            -           -
                                 ------      ------       ------      ------
    Total held to maturity        7,441           -            -           -
                                 ------      ------       ------      ------
      Total                     $21,693     $16,545      $ 2,962     $ 2,656
                                 ======      ======       ======      ======

     Mortgage loans on real estate and other long-term investments remained 
immaterial at both December 31, 1998 and 1997. Cash, cash equivalents and 
short-term investments totaled $384 million, or 1.4% of total investments 
and cash, as of December 31, 1998, compared with $279 million, or 1.2% of 
total investments and cash, at December 31, 1997.  

     For additional information concerning investments and fair values, see 
Notes 3 and 4 of the Notes to the Consolidated Financial Statements.  


POLICY LIABILITIES

     Policy liabilities increased $4.1 billion, or 20.9%, during 1998. AFLAC 
Japan policy liabilities increased $4.0 billion, or 22.2%, and AFLAC U.S. 
policy liabilities increased $205 million, or 10.9%.  Changes in policy 
liabilities were primarily due to the addition of new business, the aging of 
policies in force, the stronger yen and the effect of the market value 
adjustment for securities available for sale (see Note 3 of the Notes to the 
Consolidated Financial Statements).  The stronger yen at year-end 1998 
compared with 1997 increased reported policy liabilities by $2.4 billion.  
The weaker yen at year-end 1997 compared with 1996 decreased reported policy 
liabilities by $2.2 billion in 1997.

DEBT

     AFLAC Incorporated has an unsecured reducing revolving credit agreement 
that provides for bank borrowings through July 2001 in either U.S. dollars 
or Japanese yen.  At December 31, 1998, 38.1 billion yen ($329 million) were 
outstanding under this agreement.
                                  EXH 13-23
<PAGE>
     AFLAC Incorporated also has an unsecured revolving credit agreement 
that provides for bank borrowings through November 2002 in either U.S. 
dollars or Japanese yen.  At December 31, 1998, 28.8 billion yen ($249 
million) were outstanding.

     The proceeds from these loans were used to fund our share repurchase 
program.  When any portion of these loans is denominated in yen, the 
principal amounts of the loans in dollars will fluctuate due to changes in 
the yen/dollar exchange rate.

     We have entered into interest rate swaps that effectively change the  
interest rates on a portion of these loans from variable to fixed.  The 
variable rate on the 34.1 billion yen ($294 million) loan is .95%, and the 
fixed rate is 2.29% after the effect of the swaps (including loan costs of 
25 basis points).  The variable rate on the 15.5 billion yen ($134 million) 
loan is .90%, and the fixed rate is 1.24% after the effect of the swaps 
(including loan costs of 20 basis points).  We make interest payments to the 
bank based on variable interest rates, and we either pay to or receive from 
the swap counterparty an amount necessary to equal the fixed rate.  The 
variable interest rate at December 31, 1998, was based on the three-month 
Tokyo Interbank Offered Rate of .75%, plus loan costs.

     We have designated these yen-denominated borrowings as a hedge of our 
net investment in AFLAC Japan.  Foreign currency translation gains/losses on 
the borrowings are included in accumulated other comprehensive income.  
Outstanding principal and related accrued interest payable on the yen-
denominated borrowings are translated into dollars at end-of-period exchange 
rates.  

     Our ratio of debt to total capitalization (debt plus shareholders' 
equity, excluding the net unrealized gains on investment securities) was 
19.6% as of December 31, 1998 and 1997.  For further information concerning 
notes payable, see Note 7 of the Notes to the Consolidated Financial 
Statements.


SECURITY LENDING

     AFLAC Japan uses short-term security lending arrangements to increase 
investment income with minimal risk.  This program increased AFLAC Japan's 
investment income by approximately $1 million in both 1998 and 1997.  For 
further information regarding such arrangements, see Note 4 of the Notes to 
the Consolidated Financial Statements.


POLICYHOLDER GUARANTY FUNDS

     Under insurance guaranty fund laws in most U.S. states, insurance 
companies doing business in those states can be assessed for policyholder 
losses up to prescribed limits that are incurred by insolvent companies with 
similar lines of business.  Such assessments have not been material to us in 
the past.  We believe that future assessments relating to companies in the 
U.S. currently involved in insolvency proceedings will not materially impact 
the consolidated financial statements.  

     The Life Insurance Association of Japan, an industry organization, 
implemented a policyholder protection fund in 1996 to provide capital 

                                  EXH 13-24
<PAGE>
support to insolvent life insurers.  AFLAC Japan pledged investment 
securities to the Life Insurance Association of Japan under this program.  
During the first quarter of 1998, the Japanese government enacted a 
mandatory policyholder protection fund system.  The life insurance industry 
will contribute $6.0 billion over a 10-year period for these two funds.  We 
have recorded a liability for our share of these obligations.  (See Note 2 
of the Notes to the Consolidated Financial Statements.)


SHAREHOLDERS' EQUITY

     Our insurance operations continue to provide the primary sources of 
liquidity.  Capital needs can also be supplemented by borrowed funds.  The 
principal sources of cash from insurance operations are premiums and 
investment income.  Primary uses of cash in the insurance operations are 
policy claims, commissions, operating expenses, income taxes and payments to 
AFLAC Incorporated for management fees and dividends.  Both the sources and 
uses of cash are reasonably predictable.  Our investment objectives provide 
for liquidity through the ownership of high-quality investment securities.  
AFLAC insurance policies are generally not interest-sensitive and therefore 
are not subject to unexpected policyholder redemptions due to investment 
yield changes.  Also, the majority of our policies provide indemnity 
benefits rather than reimbursement for actual medical costs and thus are not 
subject to the risks of medical-cost inflation.

     The achievement of continued long-term growth will require growth in 
AFLAC's statutory capital and surplus.  We may secure additional statutory 
capital through various sources, such as internally generated statutory 
earnings or equity contributions by AFLAC Incorporated from funds generated 
through debt or equity offerings.  The disposition of the television 
business increased our capital resources.  We believe outside sources for 
additional debt and equity capital, if needed, will continue to be available 
for capital expenditures, business expansion and the funding of our share 
repurchase program.  

     AFLAC Incorporated capital resources are largely dependent upon the 
ability of AFLAC to pay management fees and dividends.  The Georgia 
Insurance Department imposes certain limitations and restrictions on 
payments of dividends, management fees, loans and advances by AFLAC to AFLAC 
Incorporated.  The Georgia Insurance Statutes require prior approval for 
dividend distributions that exceed the greater of statutory earnings for the 
previous year or 10% of statutory capital and surplus as of the previous 
year-end.  In addition, the Georgia Insurance Department must approve 
service arrangements and other transactions within the affiliated group.  
These regulatory limitations are not expected to affect the level of 
management fees or dividends paid by AFLAC to AFLAC Incorporated.  A life 
insurance company's statutory capital and surplus is computed according to 
rules prescribed by the NAIC, as modified by the insurance company's state 
of domicile.  Statutory accounting rules are different from generally 
accepted accounting principles and are intended to emphasize policyholder 
protection and company solvency.

     Currently, prescribed or permitted statutory accounting principles 
(SAP) used by insurers for financial reporting to state insurance regulators 
may vary between states and between companies.  The NAIC has recodified SAP 
to promote standardization throughout the industry.  These new accounting 
principles are presently planned by the NAIC to be effective for 2001.  The 

                                  EXH 13-25
<PAGE>
most significant change to AFLAC is the requirement that insurance companies 
establish a deferred income tax liability for statutory accounting purposes. 
We estimate AFLAC's deferred tax liability would be approximately $165 
million at December 31, 1998, under the provisions of the recodified SAP.  
AFLAC's capital and surplus, as determined on the present U.S. statutory 
accounting basis, was $1.6 billion at December 31, 1998.

     The NAIC uses a risk-based capital formula relating to insurance risk, 
business risk, asset risk and interest rate risk to facilitate 
identification by insurance regulators of inadequately capitalized insurance 
companies based upon the types and mixtures of risks inherent in the 
insurer's operations.  AFLAC's NAIC risk-based capital ratio remains high 
and reflects a very strong capital and surplus position.  Also, there are 
various ongoing regulatory initiatives by the NAIC relating to investments, 
reinsurance, limited-benefit insurance policies, revisions to the risk-based 
capital formula and other related matters.  

     In addition to restrictions by U.S. insurance regulators, the Japanese 
FSA may impose restrictions on  transfers of funds from AFLAC Japan.  
Payments are made from AFLAC Japan to AFLAC Incorporated for management fees 
and to AFLAC U.S. for allocated expenses and remittances of earnings.  Total 
funds received from AFLAC Japan were $192 million in 1998, $386 million in 
1997 and $254 million in 1996.  The FSA may not allow transfers of funds if 
the payment would cause AFLAC Japan to lack sufficient financial strength 
for the protection of policyholders.  The FSA maintains solvency standards, 
a version of risk-based capital requirements.  AFLAC Japan's solvency margin 
remains high and reflects a strong capital and surplus position.  For 
additional information on regulatory restrictions on dividends, profit 
transfers and other remittances, see Note 10 of the Notes to the 
Consolidated Financial Statements. 


RATING AGENCIES

     AFLAC is rated "AA" by Standard & Poor's and "Aa3" by Moody's for 
financial strength.  Duff & Phelps rates AFLAC "AA" in claims-paying 
ability.  A.M. Best, an independent rating service that analyzes the 
financial condition and operating performance of insurance companies, gives 
AFLAC an "A+" or superior rating.


OTHER

     For information regarding pending litigation, see Note 12 of the Notes 
to the Consolidated Financial Statements.


                                 CASH FLOW

     Operating cash flows for AFLAC Japan are translated using average 
monthly exchange rates for the year.  In years when the yen weakens, 
translating yen into dollars causes fewer dollars to be reported.  When the 
yen strengthens, translating yen into dollars causes more dollars to be 
reported.

     For additional information, see the Consolidated Statements of Cash 
Flows on pages 13-35 and 13-36.

                                  EXH 13-26
<PAGE>
OPERATING ACTIVITIES

     In 1998, consolidated cash flow from operations decreased 4.2% to $2.5 
billion, compared with $2.6 billion in 1997 and $2.7 billion in 1996.  Net 
cash flow from operations for AFLAC Japan decreased 5.8% (increased .3% in 
yen) to $2.2 billion in 1998, compared with $2.3 billion in 1997 and $2.5 
billion in 1996.  AFLAC Japan represented 89% of the consolidated net cash 
flow from operations in 1998 and 91% in both 1997 and 1996.  The decrease in 
cash flow from operations in 1998 and 1997 was due to the weaker yen.


INVESTING ACTIVITIES

     Consolidated cash flow used by investing activities decreased 7.8% to 
$2.2 billion in 1998, compared with $2.4 billion in 1997 and $2.5 billion in 
1996.  The sale of the television business generated cash flow of $351 
million in 1997 and $99 million in 1996.  AFLAC Japan accounted for 86% of 
the consolidated net cash used by investing activities in 1998, compared 
with 81% in 1997 and 93% in 1996.

     Operating cash flow is primarily used to purchase debt securities.  
When market opportunities arise, we dispose of selected debt securities 
available for sale to improve future investment yields or lengthen 
maturities.  Therefore, dispositions before maturity can vary significantly 
from year to year.  Dispositions before maturity ranged between 4% and 9% of 
the annual average investment portfolio of debt securities available for 
sale during the three years ended December 31, 1998.


FINANCING ACTIVITIES

     In 1998, net cash used by financing activities was $141 million, 
compared with $121 million in 1997 and $157 million in 1996.  Treasury stock 
purchases of $125 million in 1998 and $314 million in 1997 were funded by 
proceeds from new borrowings.  In 1996, treasury stock purchases of $204 
million were funded by proceeds from new borrowings of $136 million and 
available cash.  Debt repayments of $108 million in 1998, $55 million in 
1997 and $36 million in 1996 on yen-denominated loans were made from annual 
profit repatriations from Japan.  In addition to issuing treasury shares for 
AFLAC Japan stock options, we have sold treasury shares to our dividend 
reinvestment plan and to the AFLAC Associate Stock Bonus Plan.  These 
dispositions generated proceeds in the amounts of $44 million, $40 million 
and $35 million for the years 1998, 1997 and 1996, respectively.  Cash 
dividends paid to shareholders amounted to $67 million in 1998, an increase 
of 10.7% over 1997.  Cash dividends paid to shareholders in 1997 were $61 
million, an increase of 11.7% over the 1996 cash dividends of $54 million.  
The 1998 cash dividend of $.253 per share increased 12.9% over 1997.  The 
1997 cash dividend of $.224 per share represented an increase of 15.5% over 
the 1996 cash dividend of $.194 per share.


YEAR 2000

     The term "year 2000 issue" generally refers to incorrect date 
calculations that might occur in computer software and hardware as the year 
2000 approaches.  The use of computer programs that rely on two-digit date 
fields to perform computations and decision-making functions may cause 

                                  EXH 13-27
<PAGE>
systems to malfunction when processing information involving dates after 
1999.  For example, any computer software that has date-sensitive coding 
might recognize a code of "00" as the year 1900 rather than the year 2000.

     Our efforts to address year 2000 issues began in 1997.  We established 
a Year 2000 Executive Steering Committee, made up of senior management and 
representatives of our information technology, financial, legal, internal 
audit and various operational areas to identify and address year 2000 issues 
throughout our U.S. and Japanese operations.  We also established a Year 
2000 Project Office consisting of department coordinators from Information 
Technology, Worldwide Headquarters business operations and AFLAC Japan.  The 
Project Office established both domestic and Japanese plans to address year 
2000 readiness and minimize the risk of business disruption caused by year 
2000 issues.  We also engaged third party consultants to assist AFLAC U.S. 
and AFLAC Japan with their year 2000 efforts.

     The plans contain five phases:  (1) the assessment phase, which 
includes creating awareness of the issue throughout the company and 
assessment of all systems, significant business processes, facilities and 
third party dependencies; (2) the remediation phase, which includes updating 
or modifying systems which are identified as critical to our efforts to 
become year 2000 ready; (3) the testing phase, which includes the testing of 
systems that have been updated or modified; (4) the implementation phase, 
which includes placing systems into the production environment, as well as 
additional comprehensive testing to identify and resolve any remaining year 
2000 issues; and (5) contingency planning.  

     We have remediated substantially all of our critical production systems 
in both the United States and Japan.  Verification that the critical 
production systems have been correctly remediated will continue through the 
third quarter of 1999 in a year 2000 test environment.  The additional 
testing may raise new issues that require further remediation and 
implementation activities, all of which are scheduled to be completed in the 
third quarter of 1999.  We intend to develop contingency plans for any 
critical systems that we determine may not be fully remediated during the 
second and third quarters of 1999 as testing is finalized.  Testing and any 
further remediation and implementation activities required for non-critical 
systems will continue through the end of 1999.

     We rely on a widely distributed customer base in the United States and 
Japan for continued payment of premiums.  Many of the systems utilized by 
our group accounts are automated and date dependent.  We randomly surveyed 
group accounts in the United States to determine their year 2000 readiness. 
AFLAC Japan depends heavily on substantial premium payments that are 
electronically transmitted by third party payment agents from employers of 
the insured.  We have surveyed our more significant customers in Japan to 
determine whether such customers expect their ability to pay premiums or 
transmit policy and claims data in this fashion to be impacted by year 2000 
issues.  We have not yet conducted any tests with those customers in a year 
2000 test environment and have no assurance that they will achieve year 2000 
compliance.  We intend to contact certain significant Japanese customers 
during the first quarter of 1999 to recommend data transmission testing.  If 
a large number of customers (in the U.S. and/or Japan) are unable to submit 
premium payments in a timely or accurate manner due to year 2000 issues, the 
resulting delays could have a material adverse effect on our financial 
condition or results of operations.  It is not currently possible to predict 
the probability of any delays occurring or the extent of such delays.

                                  EXH 13-28
<PAGE>
     AFLAC owns publicly traded and privately placed fixed-maturity and 
equity securities in the U.S. and Japan, and other foreign countries.  If a 
material portion of such securities are adversely impacted by year 2000 
issues, our investment portfolio may also be adversely impacted.

     Since the inception of the year 2000 project, we had incurred costs of 
approximately $18 million for system upgrades or modifications through 
December 31, 1998.  Of this amount, approximately $6 million was 
capitalized.  The remaining cost to complete the various projects is 
currently estimated to be $14 million, of which $7 million is expected to be 
capitalized.  We may determine that additional expenditures are necessary as 
testing continues.  Company personnel have spent considerable time and 
effort on the project, and we intend to continue to devote additional 
internal resources and personnel to work on the project.  However, we 
believe that any deferral of information technology projects due to the year 
2000 effort will not have a material adverse effect on our operations or 
financial condition.

     Due to the uncertainty inherent in year 2000 issues, particularly with 
regard to Japanese customers' year 2000 readiness and the various 
governmental functions, public utilities, financial infrastructures and 
similar outside facilities on which we depend in both the United States and 
Japan, we are unable to determine at this time whether the consequences of 
external year 2000 failures will have a material impact on our financial 
condition or results of operations.  Although a year 2000 failure with 
respect to any single internal or external system may not have a material 
adverse effect on AFLAC, the failure of multiple systems may cause a 
material disruption to its business.

     All statements made herein regarding our year 2000 efforts are "Year 
2000 Readiness Disclosures" made pursuant to the Year 2000 Information and 
Readiness Disclosure Act, and to the extent applicable, are entitled to the 
protections of such act.


FORWARD-LOOKING INFORMATION

     The Private Securities Litigation Reform Act of 1995 provides a "safe 
harbor" to encourage companies to provide prospective information, so long 
as those informational statements are identified as forward-looking and are 
accompanied by meaningful, cautionary statements identifying important 
factors that could cause actual results to differ materially from those 
discussed.  We desire to take advantage of these provisions.  This report 
contains cautionary statements identifying important factors that could 
cause actual results to differ materially from those projected in this 
discussion and analysis, and in any other statements made by company 
officers in oral discussions with analysts and contained in documents filed 
with the Securities and Exchange Commission (SEC).  Forward-looking 
statements are not based on historical information and relate to future 
operations, strategies, financial results or other developments.  In 
particular, statements containing words such as "expect," "anticipate," 
"believe," "goal," "objective" or similar words as well as specific 
projections of future results generally qualify as forward-looking.  AFLAC 
undertakes no obligation to update such forward-looking statements.

     We caution readers that the following factors, in addition to other 
factors mentioned from time to time in our reports filed with the SEC, could 

                                  EXH 13-29
<PAGE>
cause actual results to differ materially:  regulatory developments, 
assessments for insurance company insolvencies, competitive conditions, new 
products, ability to repatriate profits from Japan,  general economic 
conditions in the United States and Japan, changes in U.S. and/or Japanese 
tax laws, adequacy of reserves, credit and other risks associated with 
AFLAC's investment activities, significant changes in interest rates, 
fluctuations in foreign currency exchange rates, and the ability of AFLAC, 
and third parties with whom it does business, to achieve year 2000 readiness 
for significant systems on a timely basis.

















































                                  EXH 13-30
<TABLE>
ITEM 8.  FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA
<CAPTION>
                      AFLAC INCORPORATED AND SUBSIDIARIES
                      CONSOLIDATED STATEMENTS OF EARNINGS
                            Years Ended December 31, 
(In millions, except for share             1998        1997        1996 
  and per-share amounts)                 --------    --------    -------- 
<S>                                      <C>         <C>         <C>
Revenues:
  Premiums, principally supplemental
    health insurance                     $  5,943    $  5,874    $  5,910
  Net investment income                     1,138       1,078       1,022
  Realized investment gains (losses)           (2)         (5)          2
  Gain on sale of television business           -         267          60
  Other income                                 25          37         106
                                          -------     -------     ------- 
        Total revenues                      7,104       7,251       7,100
                                          -------     -------     ------- 
Benefits and expenses:
  Benefits and claims                       4,877       4,833       4,896
  Acquisition and operating expenses:
    Amortization of deferred policy
      acquisition costs                       201         180         162
    Insurance commissions                     773         773         778
    Insurance expenses                        504         479         437
    Provision for mandated policyholder
      protection fund                         111           -           -
    Interest expense                           13          14          16
    Other operating expenses                   74         107         161
                                          -------     -------     ------- 
        Total acquisition and
          operating expenses                1,676       1,553       1,554
                                          -------     -------     ------- 
        Total benefits and expenses         6,553       6,386       6,450
                                          -------     -------     ------- 
        Earnings before income taxes          551         865         650
Income tax expense (benefit):
  Current                                     277         292         240
  Deferred -- operations                      (92)        (12)         16
  Deferred tax benefit from
    Japanese tax rate reduction              (121)          -           -
                                          -------     -------     ------- 
        Total income taxes                     64         280         256
                                          -------     -------     ------- 
        Net earnings                     $    487    $    585    $    394
                                          =======     =======     ======= 
Net earnings per share:
  Basic                                  $   1.83    $   2.15    $   1.41
  Diluted                                    1.76        2.08        1.36
                                          =======     =======     ======= 
Common shares used in computing
 earnings per share (In thousands):
  Basic                                   266,305     272,110     280,352
  Diluted                                 275,872     281,596     288,922
                                          =======     =======     =======
Share and per-share amounts reflect the 2-for-1 stock split paid on June 8, 
1998.  See the accompanying Notes to the Consolidated Financial Statements.
</TABLE>
                                  EXH 13-31
<PAGE>
<TABLE>
                      AFLAC INCORPORATED AND SUBSIDIARIES
                          CONSOLIDATED BALANCE SHEETS    
                                 December 31, 
<CAPTION>
(In millions)                                          1998         1997
                                                     --------     --------
<S>                                                 <C>          <C>
ASSETS:
  Investments and cash:
   Securities available for sale, at fair value:
     Fixed maturities (amortized cost
       $15,699 in 1998 and $16,073 in 1997)         $  17,660    $  19,007
     Perpetual debentures (amortized cost 
       $1,414 in 1998 and $3,048 in 1997)               1,323        3,431
     Equity securities (cost $101 in 1998
       and $80 in 1997)                                   177          146
   Securities held to maturity, at amortized cost:
     Fixed maturities (fair value $3,691)               3,947            -
     Perpetual debentures (fair value $3,131)           3,494            -
   Mortgage loans and other                                 9           17
   Short-term investments                                  10           43
   Cash and cash equivalents                              374          236
                                                     --------     --------
      Total investments and cash                       26,994       22,880
  Receivables, primarily premiums                         229          213
  Receivables for security transactions                    43            3
  Accrued investment income                               316          265
  Deferred policy acquisition costs                     3,067        2,582
  Property and equipment, at cost less
    accumulated depreciation                              427          386
  Securities held as collateral for 
    loaned securities                                       -        3,034
  Other                                                   107           91
                                                     --------     --------
      Total assets                                  $  31,183    $  29,454
                                                     ========     ========


See the accompanying Notes to the Consolidated Financial Statements.

(continued)















</TABLE>
                                  EXH 13-32
<PAGE>
<TABLE>
                     AFLAC INCORPORATED AND SUBSIDIARIES
                   CONSOLIDATED BALANCE SHEETS (continued)
                               December 31, 
<CAPTION>
(In millions, except for share amounts)                1998         1997  
                                                     --------     --------
<S>                                                 <C>          <C>
LIABILITIES AND SHAREHOLDERS' EQUITY:
  Liabilities:
    Policy liabilities:
      Future policy benefits                        $  22,218    $  18,399
      Unpaid policy claims                              1,263        1,011
      Unearned premiums                                   309          277
      Other policyholders' funds                          244          198
                                                     --------     --------
           Total policy liabilities                    24,034       19,885

    Notes payable                                         596          523
    Income taxes                                        1,865        1,827
    Payables for return of collateral
      on loaned securities                                  -        3,034
    Payables for security transactions                    173          216
    Other                                                 745          539
  Commitments and contingencies 
    (Notes 11 and 12)
                                                     --------     --------
           Total liabilities                           27,413       26,024
                                                     --------     --------

  Shareholders' equity:
    Common stock of $.10 par value. In thousands:
      authorized 400,000 shares; issued 317,971
      shares in 1998 and 316,380 shares in 1997            32           16
    Additional paid-in capital                            235          227
    Retained earnings                                   2,862        2,442
    Accumulated other comprehensive income:
      Unrealized foreign currency translation gains       219          274
      Unrealized gains on investment securities         1,332        1,285
    Treasury stock, at average cost                      (910)        (813)
    Notes receivable for stock purchases                    -           (1)
                                                     --------     -------- 
           Total shareholders' equity                   3,770        3,430
                                                     --------     -------- 
           Total liabilities and
             shareholders' equity                   $  31,183    $  29,454
                                                     ========     ========


Share and per-share amounts reflect the 2-for-1 stock split paid on 
June 8, 1998.

See the accompanying Notes to the Consolidated Financial Statements.




</TABLE>
                                  EXH 13-33
<PAGE>
<TABLE>
                    AFLAC INCORPORATED AND SUBSIDIARIES
              CONSOLIDATED STATEMENTS OF SHAREHOLDERS' EQUITY
                          Years Ended December 31,
<CAPTION>
(In millions, except for                     1998        1997        1996 
   per-share amounts)                      --------    --------    -------- 
<S>                                        <C>         <C>         <C>
Common stock:
  Balance at beginning of year             $     16    $     16    $     16
  Two-for-one stock split                        16           -           -
                                            -------     -------     ------- 
  Balance at end of year                         32          16          16
                                            -------     -------     ------- 
Additional paid-in capital:
  Balance at beginning of year                  227         209         197
  Exercise of stock options                       8           6           6
  Gain on treasury stock reissued                16          12           6
  Two-for-one stock split                       (16)          -           - 
                                            -------     -------     ------- 
  Balance at end of year                        235         227         209
                                            -------     -------     ------- 
Retained earnings:
  Balance at beginning of year                2,442       1,918       1,578
  Net earnings                                  487         585         394
  Cash dividends ($.253 per share
    in 1998, $.224 in 1997 and
    $.194 in 1996)                              (67)        (61)        (54)
                                            -------     -------     ------- 
  Balance at end of year                      2,862       2,442       1,918
                                            -------     -------     ------- 
Accumulated other comprehensive income:
  Balance at beginning of year                1,559         510         696
  Change in unrealized foreign 
    currency translation gains during
    year, net of income taxes                   (55)         44          16
  Unrealized gains (losses) on
    investment securities during year, 
    net of income taxes and 
    reclassification adjustments                 47       1,005        (202)
                                            -------     -------     -------
  Balance at end of year                      1,551       1,559         510
                                            -------     -------     -------
Treasury stock:
  Balance at beginning of year                 (813)       (527)       (352)
  Purchases of treasury stock                  (125)       (314)       (204)
  Cost of shares issued                          28          28          29
                                            -------     -------     ------- 
  Balance at end of year                       (910)       (813)       (527)
                                            -------     -------     ------- 
Notes receivable for stock purchases              -          (1)          -
                                            -------     -------     ------- 
  Total shareholders' equity               $  3,770    $  3,430    $  2,126
                                            =======     =======     ======= 

Per-share amounts reflect the 2-for-1 stock split paid on June 8, 1998.
See the accompanying Notes to the Consolidated Financial Statements.
</TABLE>
                                  EXH 13-34
<PAGE>
<TABLE>
                    AFLAC INCORPORATED AND SUBSIDIARIES
                   CONSOLIDATED STATEMENTS OF CASH FLOWS
                          Years Ended December 31, 
<CAPTION>
(In millions)                                1998        1997        1996  
                                           --------    --------    --------
<S>                                        <C>         <C>         <C>
Cash flows from operating activities:
  Net earnings                             $    487    $    585    $    394
  Adjustments to reconcile net
   earnings to net cash provided
   by operating activities:
    Increase in policy liabilities            2,173       2,310       2,483
    Deferred income taxes                      (213)        (12)         16
    Change in income taxes payable               16          68          15
    Increase in deferred policy
      acquisition costs                        (226)       (227)       (265)
    Change in receivables and
      advance premiums                            4           8         (32)
    Depreciation and amortization expense        43          45          48
    Gain on sale of television business           -        (267)        (60)
    Provision for mandated policyholder
      protection fund                           111           -           -
    Other, net                                   95          88          95
                                           --------    --------    -------- 
      Net cash provided by
        operating activities                  2,490       2,598       2,694
                                           --------    --------    -------- 
Cash flows from investing activities:
  Proceeds from investments sold 
  or matured:
   Securities available for sale:  
    Fixed-maturity securities sold              941       1,722       1,708
    Fixed-maturity securities 
     matured                                    698         422         560
    Equity securities                            57          64          17
   Securities held to maturity:
    Fixed-maturity securities matured             8           -           -
   Mortgage loans and other
    investments, net                              8           4           4
   Short-term investments, net                   34           6          (6)
  Proceeds from sale of television business       -         351          99
  Costs of investments acquired:
   Securities available for sale:
    Fixed-maturity securities                (2,966)     (4,141)     (3,942)
    Perpetual debentures                       (917)       (798)       (912)
    Equity securities                           (60)        (55)        (23)
  Additions to property and 
   equipment, net                               (40)         (9)        (10)
  Purchase of subsidiary                         (8)          -           -
                                           --------    --------    -------- 
      Net cash used by investing
        activities                         $ (2,245)   $ (2,434)   $ (2,505)
                                           --------    --------    -------- 

(continued)
</TABLE>
                                  EXH 13-35
<PAGE>
<TABLE>
                    AFLAC INCORPORATED AND SUBSIDIARIES
              CONSOLIDATED STATEMENTS OF CASH FLOWS (continued)
                          Years Ended December 31,
<CAPTION>

(In millions)                             1998         1997         1996 
                                        --------     --------     --------
<S>                                     <C>          <C>          <C>
Cash flows from financing activities:
  Proceeds from borrowings              $    124     $    409     $    136
  Principal payments under debt
    obligations                             (125)        (203)         (76)
  Dividends paid to shareholders             (67)         (61)         (54)
  Purchases of treasury stock               (125)        (314)        (204)
  Treasury stock reissued                     44           40           35
  Other, net                                   8            8            6
                                        --------     --------     -------- 
       Net cash used by
         financing activities               (141)        (121)        (157)
                                        --------     --------     -------- 
Effect of exchange rate changes
  on cash and cash equivalents                34          (16)         (13)
                                        --------     --------     -------- 
       Net change in cash and
         cash equivalents                    138           27           19
Cash and cash equivalents,
  beginning of year                          236          209          190
                                        --------     --------     -------- 
Cash and cash equivalents,
  end of year                           $    374     $    236     $    209
                                        ========     ========     ======== 


Supplemental disclosures of cash
  flow information:
   Cash payments during the year for:
     Interest on debt obligations       $     12     $     12     $     14
     Income taxes                            210          222          224


Non-cash financing activities included capital lease obligations incurred 
for computer equipment totaling $7 in 1998, $6 in 1997 and $9 in 1996.

See the accompanying Notes to the Consolidated Financial Statements.












</TABLE>
                                  EXH 13-36
<PAGE>
<TABLE>
                    AFLAC INCORPORATED AND SUBSIDIARIES
              CONSOLIDATED STATEMENTS OF COMPREHENSIVE INCOME
                          Years Ended December 31,
<CAPTION>

(In millions)                               1998        1997        1996
                                          --------    --------    --------
<S>                                       <C>         <C>         <C>
Net Earnings                              $    487    $    585    $    394
                                          --------    --------    --------
Other comprehensive income, before
 income taxes:
  Foreign currency translation
   adjustments:
     Change in unrealized foreign 
      currency translation gains
      during year                              (84)         43          16
     Reclassification adjustment for
      realized currency loss on sale
      of subsidiary included in
      net earnings                               -           1           -
  Unrealized gains (losses) on
   investment securities:
     Unrealized holding gains (losses)
      arising during year                      171       1,693        (314)
     Reclassification adjustment for
      realized (gains) losses included
      in net earnings                            3           4          (5)
                                          --------    --------    --------
        Total other comprehensive
         income, before income taxes            90       1,741        (303)

  Income tax expense (benefit)
   related to items of other
   comprehensive income                         98         692        (117)
                                          --------    --------    --------
        Other comprehensive income,
         net of income taxes                    (8)      1,049        (186)
                                          --------    --------    --------
        Total comprehensive income        $    479    $  1,634    $    208
                                          ========    ========    ========


See the accompanying Notes to the Consolidated Financial Statements.












</TABLE>
                                  EXH 13-37
<PAGE>
NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS

(1)  SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES


     DESCRIPTION OF BUSINESS:  AFLAC Incorporated (the Parent Company) and 
its subsidiaries (the Company) primarily sell supplemental health insurance 
in Japan and the United States.  The Company's insurance operations are 
conducted through American Family Life Assurance Company of Columbus 
(AFLAC), which operates in the United States (AFLAC U.S.) and as a branch in 
Japan (AFLAC Japan).  Most of our insurance policies are individually 
underwritten and marketed through independent agents at the worksite, with 
premiums paid by the employee.  AFLAC Japan, which conducts its insurance 
operations in Japanese yen, accounted for 80%, 79% and 82% of the Company's 
total revenues for 1998, 1997 and 1996, respectively, and 86% and 87% of 
total assets at December 31, 1998 and 1997, respectively. 

     BASIS OF PRESENTATION:  We prepare our financial statements in 
accordance with generally accepted accounting principles (GAAP).   These 
principles are established primarily by the Financial Accounting Standards 
Board (FASB) and the American Institute of Certified Public Accountants.  
The preparation of financial statements in conformity with GAAP requires us 
to make estimates when recording transactions resulting from business 
operations, based on information currently available.  The most significant 
items on our balance sheet that involve a greater extent of accounting 
estimates and actuarial determinations subject to changes in the future are: 
deferred policy acquisition costs, liabilities for future policy benefits 
and unpaid policy claims, accrued liabilities for unfunded retirement plans 
and contingent liabilities.  As additional information becomes available (or 
actual amounts are determinable), the recorded estimates may be revised and 
reflected in operating results.  Although some variability is inherent in 
these estimates, we believe the amounts provided are adequate.

     TRANSLATION OF FOREIGN CURRENCIES:  The functional currency of AFLAC 
Japan's insurance operations is the Japanese yen.  We translate financial 
statement accounts that are maintained in foreign currencies into U.S. 
dollars as follows.  Assets and liabilities denominated in foreign 
currencies are translated at end-of-period exchange rates.  Realized gains 
and losses on security transactions are translated at the exchange rate on 
the trade dates of the transactions.  Other revenues, expenses and cash 
flows are translated from foreign currencies into U.S. dollars using average 
exchange rates for the year.  The resulting currency translation adjustments 
are reported in accumulated other comprehensive income.  We include realized 
currency exchange gains and losses resulting from foreign currency 
transactions in earnings.  Realized currency exchange gains and losses were 
immaterial during the three-year period 1996 through 1998.

     AFLAC Japan maintains an investment portfolio of dollar-denominated 
securities on behalf of AFLAC U.S.  The functional currency is the dollar 
for these investments, the related investment income and realized/unrealized 
investment gains and losses.

     We have designated the yen-denominated notes payable (Note 7) held by 
the Parent Company as a hedge of our net investment in AFLAC Japan. 
Outstanding principal and related accrued interest payable on the yen-
denominated borrowings are translated into dollars at end-of-period exchange 
rates.  Currency translation adjustments are reported in accumulated other 
comprehensive income.  
                                  EXH 13-38
<PAGE>
     INSURANCE REVENUE AND EXPENSE RECOGNITION:  The supplemental health 
insurance policies we issue are classified as long-duration contracts.  The 
contract provisions generally cannot be changed or canceled during the 
contract period; however, we may adjust premiums for policies issued in the 
United States within prescribed guidelines and with the approval of state 
insurance regulatory authorities.

     Insurance premiums for health policies are recognized as earned income 
ratably over the terms of the policies.  When revenues are recorded, the 
related amounts of benefits and expenses are charged against such revenues, 
so as to result in recognition of profits in proportion to premium revenues 
during the period the policies are expected to remain in force.  This 
association is accomplished by means of annual additions to the liability  
for future policy benefits and the deferral and subsequent amortization of 
policy acquisition costs.

     The calculation of deferred policy acquisition costs and the liability 
for future policy benefits requires the use of estimates consistent with 
sound actuarial valuation techniques.  For new policy issues, we review our 
actuarial assumptions and deferrable acquisition costs each year and revise 
them when necessary to more closely reflect recent experience and studies of 
actual acquisition costs.  For policies in force, we evaluate deferred 
policy acquisition costs to determine that they are recoverable from future 
revenues and charge against earnings costs that are not recoverable.

     CASH AND CASH EQUIVALENTS:  Cash and cash equivalents include cash on 
hand, money market instruments and other debt instruments with a maturity of 
90 days or less when purchased.

     INVESTMENTS:   Our fixed-maturity securities and perpetual debentures 
(debt securities) are classified as either held to maturity or available for 
sale.  Securities classified as held to maturity are securities that we have 
the ability and intent to hold to maturity or redemption and are carried at 
amortized cost.  All other debt securities and our equity securities are 
classified as available for sale and are carried at fair value.  If the fair 
value is higher than the amortized cost for debt securities or the purchase 
cost for equity securities, the excess is an unrealized gain; and if lower 
than cost, the difference is an unrealized loss.  

     In 1998, we reclassified certain debt securities from "available for 
sale" to "held to maturity."  The related unrealized gains and losses at the 
date of transfer on these securities are being amortized over the remaining 
term of the securities.  These unamortized unrealized gains and losses, plus 
the net unrealized gains and losses on securities available for sale, less 
amounts applicable to policy liabilities and deferred income taxes, are 
reported in accumulated other comprehensive income.  The portion of 
unrealized gains credited to policy liabilities represents gains that would 
not inure to the benefit of shareholders if such gains were actually 
realized.  These amounts relate to policy reserve interest requirements and 
reflect the difference between market investment yields and estimated 
minimum required interest rates.

     Amortized cost of debt securities is based on the purchase price 
adjusted for accrual of discount or amortization of premium.  The amortized 
cost of debt securities purchased at a discount will equal the face or par 
value at maturity.  Debt securities purchased at a premium will have an 
amortized cost equal to face or par value at the earlier of a call date or 
maturity.
                                  EXH 13-39
<PAGE>
     Interest is recorded as income when earned and is adjusted for 
amortization of any premium or discount.  Dividends on equity securities are 
recorded as income on the ex-dividend dates.

     For the collateralized mortgage obligations portion of the fixed-
maturity securities portfolio, we recognize income using a constant 
effective yield based on anticipated prepayments and the estimated economic 
life of the securities.  When estimates of prepayments change, the effective 
yield is recalculated to reflect actual payments to date and anticipated 
future payments.  The net investment in the securities is adjusted to the 
amount that would have existed had the new effective yield been applied at 
the time of acquisition.  This adjustment is reflected in net investment 
income.

     We identify the cost of each individual investment so that when we sell 
any of them, we are able to record the gain or loss on that transaction in 
our Consolidated Statements of Earnings.  Effective January 1, 1997, we 
changed our method of determining the costs of investment securities sold 
from the first-in, first-out (FIFO) method to the specific identification 
method. This accounting change had no material effect on net earnings for 
the years ended December 31, 1997 and 1998.

     We continually monitor the difference between the cost and estimated 
fair value of our investments.  If any of our investments experience a 
decline in value that is other than temporary, we establish a valuation 
allowance for the decline and record a realized loss in the Consolidated 
Statements of Earnings.

     We loan fixed-maturity securities to financial institutions in short-
term security lending transactions.  These securities continue to be carried 
as investment assets on our balance sheet during the term of the loans and 
are not recorded as sales.  We receive other securities as collateral for 
such loans.  Beginning in 1998, the collateral was not recorded as either an 
asset or liability on our balance sheet due to a required change in 
accounting standards.  In prior years, the collateral was carried as an 
asset, and a liability was recorded for the return of the collateral.

     DEFERRED POLICY ACQUISITION COSTS:  The costs of acquiring new business 
and converting existing policies are deferred and amortized, with interest, 
over the premium payment periods in proportion to the ratio of annual 
premium income to total anticipated premium income.  Anticipated premium 
income is estimated by using the same mortality and withdrawal assumptions 
used in computing liabilities for future policy benefits.  In this manner, 
the related acquisition expenses are matched with revenues.  Costs deferred 
include first-year commissions in excess of renewal commissions and certain 
direct and allocated policy issue, underwriting and marketing expenses, all 
of which vary with and are primarily related to the production of new 
business.  Policy acquisition costs deferred were $436 million in 1998, $408 
million in 1997 and $427 million in 1996.  Of the policy acquisition costs 
deferred, commissions represented 69% in 1998, 70% in 1997 and 67% in 1996.

     INSURANCE LIABILITIES:  The liabilities for future policy benefits are 
computed by a net level premium method using estimated future investment 
yields, withdrawals and recognized morbidity and mortality tables modified 
to reflect our experience, with reasonable provision for possible future 
adverse deviations in experience.  


                                  EXH 13-40
<PAGE>
     Unpaid policy claims are estimates computed on an undiscounted basis 
using statistical analyses of historical claim experience adjusted for 
current trends and changed conditions.  The ultimate liability may vary 
significantly from such estimates.  We regularly adjust these estimates as 
new experience data emerges and reflect the changes in operating results in 
the year such adjustments are made.  

     INCOME TAXES:  Different rules are used in computing the U.S. and 
Japanese income tax expenses presented in the accompanying financial 
statements from those used in preparing the Company's income tax returns.   
Deferred income taxes are recognized for temporary differences between the 
financial reporting basis and income tax basis of assets and liabilities, 
based on enacted tax laws and statutory tax rates applicable to the periods 
in which the temporary differences are expected to reverse.

     DERIVATIVES:  We have only limited activity with derivative financial 
instruments.  We do not use them for trading purposes nor do we engage in 
leveraged derivative transactions.  In addition, we do not use derivatives 
to hedge the foreign-currency-denominated net assets of our foreign 
insurance operations, except for short-term hedges of our annual profit 
repatriations.  We currently use two types of derivatives -- interest rate 
swaps and foreign currency forward contracts.

     We use the accrual method to account for the interest rate swaps in 
connection with our bank borrowings.  The difference between amounts paid 
and received under such agreements is reported in interest expense in the 
Consolidated Statements of Earnings.  Changes in the fair value of the swap 
agreements are not recognized in the financial statements.  These swaps 
reduce the impact of changes in interest rates on our borrowing costs and 
effectively change our related interest exposure from variable to fixed.  

     We use short-term foreign currency forward contracts (usually five 
months or less) in connection with annual profit transfers from AFLAC Japan. 
These contracts are designated at inception as hedges of our investment in 
AFLAC Japan and are accounted for using the deferral method.  We record the 
gains and losses during the period that the contracts are outstanding and at 
termination of the contracts as unrealized foreign currency translation 
gains in accumulated other comprehensive income.

     EMPLOYEE STOCK OPTIONS:  We use the intrinsic value method to value 
employee stock options.  Under this method, compensation cost is recognized 
only for the excess, if any, of the market price of the stock at the grant 
date over the amount an employee must pay upon exercise to acquire the 
stock.  Our stock option plan requires that the exercise price be equal to 
100% of the fair market value at the date of grant; therefore, no 
compensation expense is recognized. 

     TREASURY SHARES:  We record treasury shares purchased at cost, which is 
the market value at the time of the transaction, and as a reduction of 
shareholders' equity.  We use the weighted-average purchase cost to 
determine the cost of treasury shares that are reissued.  We record realized 
gains or losses in additional paid-in capital when treasury shares are 
reissued.

     STOCK SPLIT:  We paid a two-for-one stock split on June 8, 1998.  All 
share and per-share amounts in the accompanying financial statements have 
been restated for this split.

                                  EXH 13-41
<PAGE>
     EARNINGS PER SHARE:  We are required to present two earnings per share 
(EPS) calculations -- basic EPS and diluted EPS -- in the Consolidated 
Statements of Earnings.  Basic EPS is computed by dividing net earnings by 
the weighted-average number of shares outstanding for the period.  Diluted 
EPS is computed by dividing net earnings by the weighted-average number of 
shares outstanding for the period plus the shares representing the dilutive 
effect of stock options and other common stock equivalents. 

     The components of the weighted-average shares used in the EPS 
calculations are as follows:

(In thousands of shares)                  1998         1997         1996
                                       ----------   ----------   ----------
Average outstanding shares used
  for calculating basic EPS               266,305      272,110      280,352
Effect of stock options                     9,567        9,486        8,570
                                       ----------   ----------   ----------
Average outstanding shares used
  for calculating diluted EPS             275,872      281,596      288,922
                                       ==========   ==========   ==========


     ACCOUNTING CHANGES ADOPTED:  We adopted Statement of Financial 
Accounting Standards (SFAS) No. 125, Accounting for Transfers and Servicing 
of Financial Assets and Extinguishments of Liabilities, on January 1, 1997. 
This Statement established criteria for determining whether transfers of 
financial assets are sales or secured borrowings and established reporting 
requirements for those transactions involving secured obligations and 
collateral.  Beginning in 1998, as required by this standard, we no longer 
recognize securities held as collateral as an asset, nor the related 
liability for the return of such collateral for security lending agreements 
entered into after December 31, 1997.  The adoption of SFAS No. 125 had no 
effect on our net earnings or shareholders' equity.

     As required, we adopted SFAS No. 131, Disclosures about Segments of an 
Enterprise and Related Information, in 1998.  This Statement requires that 
companies disclose business segment data on the basis that is used 
internally by management for evaluating segment performance and allocating 
resources to segments.  This Statement requires that a company report a 
measure of segment profit or loss, certain specific revenue and expense 
items, and segment assets.  It also requires various reconciliations of 
total segment information to amounts in the consolidated financial 
statements.  This information is presented in Note 2.

     We also adopted SFAS No. 132, Employer's Disclosures about Pensions and 
Other Postretirement Benefits, in 1998.  This Statement revises disclosures 
about pension and other postretirement benefit plans, but does not change 
the measurement or financial statement recognition of these plans.  This 
information is presented in Note 11. 

     As required, we adopted SFAS No. 128, Earnings per Share, in 1997 as 
described above in this Note under the caption, "Earnings Per Share."

     ACCOUNTING PRONOUNCEMENTS NOT YET ADOPTED:  SFAS No. 133, Accounting 
for Derivative Instruments and Hedging Activities, was issued in June 1998. 
This Statement establishes accounting and reporting standards for derivative 
instruments, including certain derivative instruments embedded in 

                                  EXH 13-42
<PAGE>
investment securities and other contracts, and for hedging activities.  It 
requires that an entity recognize all derivatives as either assets or 
liabilities in the balance sheet and measure those instruments at fair 
value.  The accounting for changes in the fair value of a derivative will be 
included in either earnings or other comprehensive income depending on the 
intended use of the derivative instrument.  We are currently evaluating this 
standard, which is effective January 1, 2000.

     The Accounting Standards Executive Committee issued Statement of 
Position (SOP) 97-3, Accounting by Insurance and Other Enterprises for 
Insurance-Related Assessments, in December 1997.  This SOP provides guidance 
for determining when an entity should recognize a liability for guaranty 
fund and other insurance-related assessments.  It also provides guidance on 
how to measure the liability.  This SOP is effective for 1999.  Our present 
accounting method for guaranty fund and other insurance-related assessments 
substantially conforms to the requirements of this SOP.

     In March 1998, SOP 98-1, Accounting for the Costs of Computer Software 
Developed or Obtained for Internal Use, was issued.  This SOP provides 
guidance for determining whether costs of software developed or obtained for 
internal use should be capitalized or expensed as incurred.  In the past, we 
have expensed all such costs when incurred.  This SOP is effective beginning 
in 1999.

     RECLASSIFICATIONS:  Certain prior-year amounts have been reclassified 
to conform to the current year presentation. 


(2)  FOREIGN INFORMATION AND BUSINESS SEGMENT INFORMATION

     The Company consists of three reportable business segments: AFLAC Japan 
insurance; AFLAC U.S. insurance; and prior to April 15, 1997, AFLAC 
Broadcast Division (the Company's television business in the United States). 
We primarily sell supplemental health insurance through the AFLAC Japan and 
AFLAC U.S. operations.  Most of our policies are individually underwritten 
and marketed through independent agents at the worksite, with premiums paid 
by the employee.  These operations also offer various life insurance 
policies.  We completed the sale of our television operations in early 1997, 
as discussed in this Note.

     Operating business segments that are not individually reportable are 
included in the "All other" category, which includes minor insurance 
operations in foreign countries other than Japan and our printing 
subsidiary.

     We evaluate our business segments based on GAAP pretax operating 
earnings.  We do not allocate corporate overhead expenses to business 
segments.










                                  EXH 13-43
<PAGE>
     Information regarding components of operations and lines of business 
for the years ended December 31 follows: 

(In millions)                           1998          1997          1996 
                                      --------      --------      -------- 
Total revenues:
 AFLAC Japan:
   Earned premiums: 
     Cancer life                      $  3,839      $  4,011      $  4,315
     Other accident and health             413           336           318 
     Life insurance                        486           456           319 
   Net investment income                   917           893           896
   Other income                              2             1             1
                                       -------       -------       -------
       Total AFLAC Japan revenues        5,657         5,697         5,849
                                       -------       -------       -------
 AFLAC U.S.:
   Earned premiums:
     Cancer                                489           456           429
     Other accident and health             686           586           501
     Life insurance                         23            20            16
   Net investment income                   216           180           119
   Other income                              4             1             1
                                       -------       -------       -------
        Total AFLAC U.S. revenues        1,418         1,243         1,066
                                       -------       -------       -------
 Television operations - U.S.                -            16            92
 All other business segments                39            34            36
                                       -------       -------       -------  
 
        Total business segments          7,114         6,990         7,043
 Realized investment
  gains (losses)                            (2)           (5)            2
 Gain on sale of television
  business                                   -           267            60
 Corporate                                  30            40            34
 Intercompany eliminations                 (38)          (41)          (39)
                                       -------       -------       -------  
 
        Total                         $  7,104      $  7,251      $  7,100
                                       =======       =======       =======  
 
















                                  EXH 13-44
<PAGE>
 (In millions)                          1998          1997          1996   
                                      --------      --------      -------- 

Earnings before income taxes:
  AFLAC Japan                         $    502      $    504      $    533
  AFLAC U.S.                               230           184           129
  Television operations - U.S.               -             4            26
  All other business segments                2            (2)           (8)
                                       -------       -------       -------
      Total business segments              734           690           680
  Provision for the Japanese mandated
    policyholder protection fund          (111)            -             -
  Realized investment
    gains (losses)                          (2)           (5)            2
  Gain on sale of television
    business                                 -           267            60
  Interest expense, non-insurance
    operations                             (10)          (10)          (13)
  Corporate                                (60)          (77)          (79)
                                       -------       -------       -------
      Total                           $    551      $    865      $    650
                                       =======       =======       =======  


Advertising expense:
  AFLAC Japan                         $     22      $     24      $     14
  AFLAC U.S.                                34            23            22
                                       -------       -------       -------
      Total                           $     56      $     47      $     36
                                       =======       =======       =======


Total assets at December 31 were as follows:

 (In millions)                                  1998             1997
                                              --------         --------
Total assets:  
  AFLAC Japan                                $  26,912        $  25,589
  AFLAC U.S.                                     4,212            3,763
  All other business segments                       59               75
                                              --------         --------
      Total business segments                   31,183           29,427
  Corporate                                      4,674            4,249
  Intercompany eliminations                     (4,674)          (4,222)
                                              --------         --------
      Total                                  $  31,183        $  29,454
                                              ========         ======== 











                                  EXH 13-45
<PAGE>
     Total depreciation and amortization expense was $45 million in 1998, 
$41 million in 1997 and $50 million in 1996.  AFLAC Japan accounted for $33 
million in 1998, $28 million in 1997 and $26 million in 1996.

     Total expenditures for long-lived assets were $47 million in 1998, $11 
million in 1997 and $18 million in 1996.  The increase in 1998 primarily 
relates to the construction of an administrative office building for AFLAC 
U.S.

     Receivables consisted primarily of monthly insurance premiums due from 
individual policyholders or their employers for payroll deduction of 
premiums.  At December 31, 1998, $139 million, or 60.5% of total receivables 
were related to AFLAC Japan's operations ($120 million at December 31, 
1997).

     SALE OF TELEVISION BUSINESS:  In 1997, we completed the sale of our 
television business, which consisted of seven network-affiliated television 
stations.  The total pretax gain from the sale of our television business 
was $327 million.  Cash sales proceeds received, after applicable selling 
expenses, were $449 million.  Total sales proceeds also included advertising 
credits to be used by the Company over a five-year period with a fair value 
of $6 million.  We also received cash for various current assets and 
liabilities.

     The sale of one station closed on December 31, 1996.  The pretax and 
after-tax gains recognized on this sale in the fourth quarter of 1996 were 
$60 million and $48 million, respectively.  The after-tax gain was $.17 per 
basic share and $.16 per diluted share in 1996.  The sale of the remaining 
six stations closed on April 15, 1997.  The pretax and after-tax gains 
recognized in the second quarter of 1997 were $267 million and $211 million, 
respectively. The 1997 after-tax gain was $.77 per basic share and $.75 per 
diluted share. 

     POLICYHOLDER PROTECTION FUND:  During the first quarter of 1998, the 
Japanese government enacted a mandatory policyholder protection fund system. 
The life insurance industry is required to contribute $4.2 billion to this 
fund over a 10-year period.  The total charge for our share of the 
contribution obligation was recognized in the first quarter of 1998 and 
decreased pretax earnings by $111 million for the year ended December 31, 
1998.  The after-tax charge was $65 million, or $.24 per basic and diluted 
share.

     During the second quarter of 1997, Nissan Mutual Life Insurance 
Company, a Japanese insurer, was declared insolvent.  All life insurers 
doing business in Japan had previously agreed to contribute to a voluntary 
policyholder protection fund that would be used to help offset insurer 
insolvencies.  During the second quarter of 1997, AFLAC Japan recognized a 
pretax charge of 3.0 billion yen ($25 million) for its obligation to this 
policyholder protection fund.  The after-tax charge was $14 million ($.05 
per  basic and diluted share).  This assessment is payable semiannually over 
10 years beginning in 1998.







                                  EXH 13-46
<PAGE>
     YEN-TRANSLATION EFFECTS:  AFLAC Japan owns U.S. dollar-denominated 
securities, which we have designated as an economic currency hedge of a 
portion of our investment in AFLAC Japan.  In addition, we have designated 
the Parent Company's yen-denominated bank borrowings (Note 7) as a hedge of 
our net investment in AFLAC Japan.  The dollar values of our yen-denominated 
net assets subject to foreign currency translation fluctuations for 
financial reporting purposes were as follows at December 31 (translated at 
end-of-year exchange rates):

(In millions)                               1998               1997  
                                          --------           --------
AFLAC Japan net assets                   $  2,726           $  2,541
Less:
 AFLAC Japan dollar-denominated
  net assets                                1,805              1,555
 Parent Company yen-denominated
  net liabilities                             579                498
                                          -------            ------- 
Total yen-denominated net assets
 subject to foreign currency 
 translation fluctuations                $    342           $    488
                                          =======            =======


     The following table shows the yen/dollar exchange rates used for the 
three-year period ended December 31, 1998, and their effect on selected 
financial data.

                                                 1998      1997      1996
                                                ------    ------    ------
Balance Sheets:
  Yen/dollar exchange rate at
    December 31                                 115.70    130.10    116.10
  Yen percent weakening (strengthening)         (12.4)%    10.8%     11.3%
  Exchange effect on total assets (billions)   $  2.8    $ (2.9)   $ (2.6)
  Exchange effect on total 
    liabilities (billions)                     $  2.7    $ (2.8)   $ (2.6)
Statements of Earnings:
  Average exchange rate for the year            130.89    121.07    108.84
  Yen percent weakening                           7.5%     10.1%     13.5%
  Exchange effect on net earnings (millions)   $  (20)   $  (24)   $  (43)
  Exchange effect on diluted EPS               $ (.07)   $ (.08)   $ (.15)


     OTHER:  Payments are made from AFLAC Japan to the Parent Company for 
management fees and to AFLAC U.S. for allocated expenses and remittances of 
earnings.  These payments totaled $192 million in 1998, $386 million in 1997 
and $254 million in 1996.  See Note 10 for information concerning 
restrictions on remittances from AFLAC Japan. 









                                  EXH 13-47
<PAGE>
(3)  INVESTMENTS

     During the fourth quarter of 1998, we revised our investment management 
policy regarding the holding-period intent for certain of our private 
placement debt securities.  Our past practice was to hold these securities 
to their contractual or economic maturity dates.  We have now made this our 
formal policy.  Accordingly, debt securities carried at a fair value of $6.4 
billion were reclassified as of October 1, 1998, from the category 
"available for sale" to "held to maturity."  The related unrealized gain of 
$1.1 billion as of October 1, 1998, on these securities is being amortized 
over the remaining term of the securities.

     The amortized cost for debt securities, cost for equity securities and 
the fair values of these investments at December 31 are shown in the 
following tables:
                                             December 31, 1998   
                                --------------------------------------------
                                 Cost or      Gross      Gross             
                                Amortized  Unrealized  Unrealized    Fair   
(In millions)                      Cost       Gains      Losses      Value 
                                ---------  ----------  ----------  ---------
Available for sale carried
  at fair value:
 Fixed-maturity securities:
  Yen-denominated:  
   Government and guaranteed     $  6,018    $  1,515    $     17   $  7,516
   Municipalities                     541          55           -        596
   Public utilities                 2,884         336         104      3,116
   Banks/financial institutions     1,447          30         140      1,337
   Other corporate                    518          11          37        492
                                  -------     -------     -------     ------
    Total yen-denominated          11,408       1,947         298     13,057
                                  -------     -------     -------     ------
  U.S. dollar-denominated:
   U.S. government                    221          14           -        235
   Municipalities                      10           1           -         11
   Mortgage-backed securities          95           4           -         99
   Sovereign and Supranational        161          14           -        175
   Banks/financial institutions     1,922         159           3      2,078
   Other corporate                  1,882         145          22      2,005
                                  -------     -------     -------    -------
    Total dollar-denominated        4,291         337          25      4,603
                                  -------     -------     -------    -------
     Total fixed-maturity
      securities                   15,699       2,284         323     17,660
                                  -------     -------     -------    -------
 Perpetual debentures: 
  Yen-denominated:
    Banks/financial institutions    1,216           1          98      1,119
  Dollar-denominated:
    Banks/financial institutions      198           6           -        204
                                  -------     -------     -------    -------
   Total perpetual debentures       1,414           7          98      1,323
 Equity securities                    101          82           6        177
                                  -------     -------     -------    -------
     Total securities
      available for sale         $ 17,214    $  2,373    $    427   $ 19,160 
                                  =======     =======     =======    ======= 
                                  EXH 13-48
<PAGE>
                                             December 31, 1998   
                                --------------------------------------------
                                 Cost or      Gross      Gross             
                                Amortized  Unrealized  Unrealized    Fair   
(In millions)                      Cost       Gains      Losses      Value 
                                ---------  ----------  ----------  ---------
Held to maturity, carried
 at amortized cost:
  Fixed-maturity securities:
   Yen-denominated:
    Government                    $    769   $      -    $     51   $    718
    Municipalities                     334          -          24        310
    Public utilities                   598          -          62        536
    Banks/financial institutions     1,148          2          66      1,084
    Other corporate                  1,098          7          62      1,043
                                   -------    -------     -------    -------
      Total fixed-maturity
       securities                    3,947          9         265      3,691
                                   -------    -------     -------    -------
  Perpetual debentures:
   Yen-denominated:
    Banks/financial institutions     3,494         12         375      3,131
                                   -------    -------     -------    -------
      Total perpetual debentures     3,494         12         375      3,131
                                   -------    -------     -------    -------
      Total securities held
       to maturity                $  7,441   $     21    $    640   $  6,822
                                   =======    =======     =======    =======






























                                  EXH 13-49
<PAGE>
                                             December 31, 1997
                                 -------------------------------------------
                                 Cost or      Gross      Gross             
                                Amortized  Unrealized  Unrealized    Fair   
(In millions)                      Cost       Gains      Losses      Value 
                                ---------  ----------  ----------  ---------
Available for sale carried
  at fair value:
 Fixed-maturity securities:
  Yen-denominated:  
   Government and guaranteed     $  6,031    $  1,696    $      3   $  7,724
   Municipalities                     759         124           -        883
   Public utilities                 2,538         469           -      3,007
   Banks/financial institutions     1,941         248           5      2,184
   Other corporate                    962         146           -      1,108
                                  -------     -------     -------     ------
    Total yen-denominated          12,231       2,683           8     14,906
                                  -------     -------     -------     ------
  U.S. dollar-denominated:
   U.S. government                    314          16           -        330
   Municipalities                      13           1           -         14
   Mortgage-backed securities         312          11           -        323
   Sovereign and Supranational        150          11           -        161
   Banks/financial institutions     1,505         115           -      1,620
   Other corporate                  1,548         112           7      1,653
                                  -------     -------     -------    -------
    Total dollar-denominated        3,842         266           7      4,101
                                  -------     -------     -------    -------
     Total fixed-maturity
      securities                   16,073       2,949          15     19,007
                                  -------     -------     -------    -------
 Perpetual debentures: 
  Yen-denominated:
    Banks/financial institutions    2,911         376           1      3,286
  Dollar-denominated:
    Banks/financial institutions      137           8           -        145
                                  -------     -------     -------    -------
   Total perpetual debentures       3,048         384           1      3,431
 Equity securities                     80          68           2        146
                                  -------     -------     -------    -------
     Total securities
      available for sale         $ 19,201    $  3,401    $     18   $ 22,584 
                                  =======     =======     =======    ======= 


     Fair values for debt securities were provided by outside securities 
consultants using market quotations, prices provided by market makers or 
estimates of fair values obtained from yield data relating to investment 
securities with similar characteristics.  The fair values for equity 
securities were determined using market quotations on the principal public 
exchange markets.







                                  EXH 13-50
<PAGE>
     The amortized cost and fair values of our investments in fixed-maturity 
securities at December 31, 1998, by contractual maturity are shown below:

(In millions)                      AFLAC Japan              AFLAC U.S.
                               --------------------    ---------------------
                               Amortized      Fair     Amortized     Fair
                                  Cost        Value      Cost        Value
                               ---------   ---------   ---------   ---------
Available for sale:          
  Due in one year or less      $     197   $     202   $      63   $      63
  Due after one year through
    five years                     2,265       2,578         221         234
  Due after five years through
    10 years                       1,532       1,761         238         256
  Due after 10 years               8,824      10,043       2,264       2,424
  U.S. mortgage-backed
    securities                        69          73          26          26
                               ---------   ---------   ---------   ---------
    Total fixed-maturity
      securities available
      for sale                 $  12,887   $  14,657   $   2,812   $   3,003
                               =========   =========   =========   =========

Held to maturity:            
  Due in one year or less      $      23   $      23           -           -
  Due after one year through
    five years                       417         413           -           -
  Due after five years through
    10 years                         399         385           -           -
  Due after 10 years               3,108       2,870           -           -
                               ---------   ---------   ---------   ---------
    Total fixed-maturity
      securities held
      to maturity              $   3,947   $   3,691   $       -   $       -
                               =========   =========   =========   =========


     Expected maturities may differ from contractual maturities because some 
issuers have the right to call or prepay obligations with or without call or 
prepayment penalties.


















                                  EXH 13-51
<PAGE>
     In recent years, AFLAC Japan has purchased subordinated perpetual 
debenture securities issued primarily by European and Japanese banks.  These 
securities are subordinated to other debt obligations of the issuer, but 
rank higher than equity securities.  Although these securities have no 
contractual maturity, the issue-date fixed-rate interest coupons 
subsequently increase to a market-interest rate plus 150 to 300 basis points 
and change to a variable-interest rate basis, generally by the 25th year 
after issuance, creating an economic maturity date.  The economic maturities 
of the perpetual debentures owned at December 31, 1998, were as follows:

                                AFLAC Japan               AFLAC U.S.
(In millions)              ----------------------    ----------------------
                           Amortized      Fair       Amortized      Fair
                             Cost         Value       Cost          Value
                           ---------    ---------    ---------    ---------
Available for sale:
  Due after five years
    through 10 years       $    160     $    162     $     70     $     73
  Due after 15 years          1,184        1,088            -            -
                           --------     --------     --------     -------- 
    Total perpetual
     debentures available
     for sale              $  1,344     $  1,250     $     70     $     73
                           ========     ========     ========     ========
Held to maturity:
  Due after one year
    through five years     $    160     $    155     $      -     $      -
  Due after five years
    through 10 years            578          548            -            -
  Due after 10 years
    through 15 years          1,117        1,033            -            -
  Due after 15 years          1,639        1,395            -            -
                           --------     --------     --------     --------
    Total perpetual
     debentures held
     to maturity           $  3,494     $  3,131     $      -     $      -
                           ========     ========     ========     ========


     For AFLAC Japan, the duration of policy benefit liabilities is longer 
than that of the related investment assets.  Therefore, there is a risk that 
the reinvestment of the proceeds at the maturity of such investments will be 
at a yield below that of the interest required for the accretion of policy 
liabilities.  At December 31, 1998, the average duration of the yen-
denominated policy liabilities was approximately 13 years, unchanged from 
1997.  The average duration of the yen-denominated debt securities was 
approximately nine years at both December 31, 1998 and 1997.  The weighted-
average period to maturity of debt securities of AFLAC Japan at December 31, 
1998, was 13.9 years, compared with 13.5 years at December 31, 1997.









                                  EXH 13-52
<PAGE>
     Realized and unrealized gains and losses from investments for the years 
ended December 31 were as follows:

 (In millions)                           1998         1997         1996   
                                       --------     --------     -------- 
Realized gains (losses) on sale
 or redemption of securities
 available for sale:
  Debt securities: 
    Gross gains from sales             $    16      $    24      $    21
    Gross losses from sales                (35)         (32)         (17)
    Net gains from redemptions               1            -            -
                                        ------       ------       ------ 
                                           (18)          (8)           4
  Equity securities:  
    Gross gains from sales                  20           16            2
    Gross losses from sales                 (5)         (12)          (1)
  Other long-term assets, net                1           (1)          (3)
                                        ------       ------       ------   
     Net realized gains (losses)       $    (2)     $    (5)     $     2
                                        ======       ======       ======    

Changes in unrealized gains (losses):
  Debt securities:                                  
    Available for sale                 $(1,447)     $   930      $  (184) 
    Unamortized unrealized gains
     on securities transferred  
     to held to maturity                 1,224            -            -
  Equity securities                         10           16           23
                                        ------       ------       ------   
     Net unrealized gains (losses)     $  (213)     $   946      $  (161)
                                        ======       ======       ======  


     The net effect on shareholders' equity of unrealized gains and losses 
from investment securities at December 31 was:

 (In millions)                                     1998            1997  
                                                 --------        --------  
Unrealized gains on securities available
 for sale                                        $  1,946        $  3,383
Unamortized unrealized gains on securities
 transferred to held to maturity                    1,224               -
Less: 
  Policy liabilities                                  885           1,272
  Deferred income taxes                               953             826
                                                 --------        -------- 
Shareholders' equity, net unrealized gains
  on investment securities                       $  1,332        $  1,285
                                                 ========        ========  








                                  EXH 13-53
<PAGE>
     The following debt securities individually exceeded 10% of 
shareholders' equity at December 31:

                                           1998                  1997    
                                   -------------------   -------------------
                                   Amortized    Fair     Amortized    Fair 
(In millions)                        Cost       Value      Cost       Value
                                   -------------------   -------------------
Japan National Government          $ 5,675     $ 7,157   $ 5,178     $ 6,715
The Tokyo Electric Power Co., Inc.     811         927       742         885
Chubu Electric Power Co., Inc.         698         714       444         518
Dai-Ichi Kangyo Bank                   454         420         *           *
Sumitomo Bank                          404         348         *           *
Credit Suisse First Boston             393         394         *           *

* Less than 10%


     AFLAC Japan's investments in Japanese government bonds (at amortized 
cost) constituted 23.9% and 28.3% of total debt securities at December 31, 
1998 and 1997, respectively.  Private placement investments held by AFLAC 
Japan at amortized cost accounted for 41.2% and 34.2% of total debt 
securities at December 31, 1998 and 1997, respectively.  Most of the 
securities classified as held to maturity and perpetual debentures 
classified as available for sale constitute private placement investments.

     In January 1999, the credit ratings of several major Japanese financial 
institutions were downgraded.  We owned debt securities issued by a Japanese 
bank in the amount of $454 million, 1.8% of total debt securities at 
December 31, 1998.  Following the downgrade, these securities were rated 
"Ba1" by Moody's and "BB+" by Standard & Poor's.

     The components of net investment income for the years ended December 31 
were as follows:

(In millions)                           1998          1997          1996  
                                      --------      --------      --------
Fixed-maturity securities             $    985      $    942      $    918
Perpetual debentures                       158           134           109
Equity securities                            2             2             2
Mortgage loans and other                     1             2             2
Short-term investments and 
  cash equivalents                           8            15             9
                                       -------       -------       -------
  Gross investment income                1,154         1,095         1,040
Less investment expenses                    16            17            18
                                       -------       -------       ------- 
  Net investment income               $  1,138      $  1,078      $  1,022
                                       =======       =======       ======= 


     At December 31, 1998, debt securities with a fair value of $12 million 
were on deposit with regulatory authorities.  As of December 31, 1998, $54 
million, at fair value, of AFLAC Japan's investment securities had been 
pledged to the Japan policyholder protection fund.  The Company retains 
ownership of all securities on deposit and receives the related investment 
income.

                                  EXH 13-54
<PAGE>
(4)  FINANCIAL INSTRUMENTS 

     NONDERIVATIVES:  The carrying amounts for cash and cash equivalents, 
receivables, accrued investment income, accounts payable and payables for 
security transactions approximated their fair values due to the short-term 
nature of these instruments.  Consequently, such instruments are not 
included in the table presented in this note.

     The methods of determining the fair values of our investments in debt 
and equity securities are described in Note 3.  The fair values for mortgage 
loans and notes payable with fixed interest rates were estimated using 
discounted cash flow analyses based on current rates for similar loans and 
borrowings.

     We use short-term security lending arrangements in AFLAC Japan to 
increase investment income with minimal risk.  At December 31, 1998 and 
1997, AFLAC Japan had security loans outstanding of $3.0 billion at fair 
value.  At December 31, 1998 and 1997, we held Japanese government bonds as 
collateral for these loaned securities. Prior to 1998, securities received 
as collateral for such loans were reported separately in assets, at fair 
value, with a corresponding liability of the same amount for the return of 
such collateral at termination of the loans.  Beginning in 1998, such 
collateral assets and the related liability are no longer included on the 
balance sheet under the accounting provisions of SFAS No. 125 (Note 1).  The 
Company's security lending policy requires that the fair value of the 
securities received as collateral be 105% or more of the fair value of the 
loaned securities as of the date the securities are loaned and not less than 
100% thereafter.  

     DERIVATIVES:  We have only limited activity with derivative financial 
instruments and do not use them for trading purposes nor engage in leveraged 
derivative transactions.  In addition, we do not use derivatives to hedge 
the foreign-currency-denominated net assets of our foreign insurance 
operations, except for short-term hedges of annual profit repatriations 
(none were outstanding at December 31, 1998 or 1997).  See Note 1 for a 
description of our accounting policies for derivative financial instruments. 
See Note 2 for additional information on our yen-denominated net assets.

     We have outstanding interest rate swaps on 49.6 billion yen ($428 
million) of our variable-interest-rate yen-denominated borrowings (Note 7). 
These swaps reduce the impact of changes in interest rates on our borrowing 
costs and effectively change our interest rate from variable to fixed.  The 
interest rate swaps have notional principal amounts that equal the 
anticipated unpaid principal amounts on a portion of these loans.  Under 
these agreements, the Company makes fixed-rate payments at 2.29% on one loan 
and 1.24% on another loan and receives floating-rate payments (.75% at 
December 31, 1998, plus loan costs of 25 or 20 basis points, respectively) 
based on the three-month Tokyo Interbank Offered Rate. 










                                  EXH 13-55
<PAGE>
     The fair value of interest rate swaps is the estimated amount that we 
would receive or pay to terminate the swap agreements at the reporting date. 
We are exposed to nominal credit risk in the event of nonperformance by 
counterparties to these interest rate swap agreements.  The counterparties 
are primarily Japanese banks with the following credit ratings as of 
December 31, 1998.

            Counterparty                    Notional Amount
            Credit Rating                    (In millions)
         -------------------             ---------------------
                 AA                            $      39
                 A                                   106
                 BBB                                 283
                                                --------
                       Total                   $     428
                                                ========



     The carrying values and estimated fair values of the Company's 
financial instruments as of December 31 were as follows:

                                   1998                        1997       
                        ------------------------    -----------------------
                          Carrying       Fair         Carrying      Fair    
(In millions)              Amount        Value         Amount       Value
                        ------------------------    -----------------------
Assets:
 Fixed-maturity 
   securities            $ 21,607       $ 21,351     $ 19,007      $ 19,007
 Perpetual debentures       4,817          4,454        3,431         3,431
 Equity securities            177            177          146           146
 Mortgage loans                 6              8           14            17
 Policy loans                   1              1            1             1
 Securities held as 
   collateral for 
   loaned securities            *          3,101        3,034         3,034

Liabilities:
 Notes payable (excluding
   capitalized leases)        578            578          505           505
 Derivatives - interest
   rate swaps                   *              7            *             8
 Payables for return of
   collateral on loaned
   securities                   *          3,101        3,034         3,034


* Off-balance sheet financial instrument









                                  EXH 13-56
<PAGE>
(5)  PROPERTY AND EQUIPMENT

     Property and equipment consisted of the following at December 31:

(In millions)                                   1998            1997
                                               ------          ------  
Land                                           $  131          $  111
Buildings                                         335             290
Equipment                                         159             147
                                                -----           ----- 
                                                  625             548
Less accumulated depreciation                     198             162
                                                -----           ----- 
  Net property and equipment                   $  427          $  386
                                                =====           =====  











































                                  EXH 13-57
<PAGE>
6)  POLICY LIABILITIES

     The liability for future policy benefits at December 31 consisted of 
the following:

(In millions)                   Liability Amounts      Interest Rates 
                               -------------------   -------------------
                      Policy                           Year             
                      Issue                             of       In 20  
                       Year       1998      1997       Issue     Years  
                      ------   --------   --------   --------  ---------
Health insurance:
  Japan:             1997-98   $   409    $    97        3.5%      3.5%
                     1995-96       111         67        4.0       4.0
                     1994-96     1,763      1,226        4.5       4.5
                     1990-94     9,392      7,595        5.5       5.5
                     1988-91       711        597        5.25      5.25
                     1987-88     1,238      1,043        5.5       5.5
                     1985-86     1,051        893        6.75      5.5
                     1978-84     2,757      2,391        6.5       5.5
                     1974-79       698        616        7.0       5.0

  U.S.:              1988-98       705        590        8.0       6.0
                     1986-98       542        489        6.0       6.0
                     1985-86        26         26        6.5       6.5
                     1981-86       258        261        7.0       5.5
                     Other         156        158                        

  Other foreign:                     -         41

Life insurance:      
  Japan:             1997-98       114         28        3.5       3.5    
                     1994-96       373        215        4.0       4.0
                     1988-93       652        489        5.25      5.25
                     1987-88       136        104        5.5       5.5
                     1985-87       210        172        5.65      5.65

  U.S.:              1956-98        31         29        4.0-6.0   4.0-6.0

Adjustment for
 unrealized gains on
 investments (Note 3)              885      1,272   
                                ------     ------   
                       Total   $22,218    $18,399    
                                ======     ======  













                                  EXH 13-58
<PAGE>
     The weighted-average interest rates reflected in the Consolidated 
Statements of Earnings for future policy benefits for Japanese policies were 
5.4% in 1998, and 5.5% in both 1997 and 1996; and for U.S. policies, 6.4% 
for each year in the three-year period ended December 31, 1998.     

     Changes in the liability for unpaid policy claims are summarized as 
follows for the years ended December 31:

(In millions)                              1998         1997         1996
                                         --------     --------     --------
Unpaid supplemental health claims -
  beginning of year                      $    987     $  1,025     $  1,011
                                          -------      -------      -------
Add claims incurred during the year
  related to:
    Current year                            2,460        2,346        2,366
    Prior years                              (136)        (159)        (156)
                                          -------      -------      ------- 
       Total incurred                       2,324        2,187        2,210
                                          -------      -------      ------- 
Less claims paid during the year:
  On claims incurred during 
    current year                            1,579        1,507        1,471
  On claims incurred during 
    prior years                               617          626          617
                                          -------      -------      ------- 
       Total paid                           2,196        2,133        2,088
                                          -------      -------      ------- 
Effect of foreign exchange rate
  changes on unpaid claims                    107          (92)        (108)
                                          -------      -------      -------
Unpaid supplemental health claims -
  end of year                               1,222          987        1,025
Unpaid life claims - end of year               41           24           14
                                          -------      -------      ------- 
       Total liability for 
        unpaid policy claims             $  1,263     $  1,011     $  1,039
                                          =======      =======      ======= 


     Amounts shown for prior-year claims incurred during the year primarily 
result from actual claim settlements at less than the original estimates.
















                                  EXH 13-59
<PAGE>
(7)  NOTES PAYABLE

     A summary of notes payable at December 31 follows:

(In millions)                                            1998        1997 
                                                       --------    --------
Unsecured, yen-denominated notes payable to banks:
  Reducing, revolving credit agreement, due
   annually through July 2001:
    2.29% fixed interest rate                          $   294     $   349
    Variable interest rate (.95% at
     December 31, 1998)                                     35           -
  Revolving credit agreement due November 2002:
    1.24% fixed interest rate                              134         149
    Variable interest rate (.90% at
     December 31, 1998)                                    115           -
Obligations under capitalized leases, due
 monthly through 2003, secured by computer
 equipment in Japan                                         18          18
Other                                                        -           7
                                                       -------     ------- 
    Total notes payable                                $   596     $   523
                                                       =======     ======= 


     The Company has a reducing, revolving credit agreement that provides 
for bank borrowings through July 2001 in either U.S. dollars or Japanese 
yen.  The current borrowing limit is $325 million.  Under the terms of the 
agreement, the borrowing limit will reduce to $250 million on July 15, 1999, 
and $125 million on July 15, 2000.  At December 31, 1998, 34.1 billion yen 
($294 million) was outstanding at a fixed interest rate and 4.0 billion yen 
($35 million) was outstanding at a variable interest rate under this 
agreement.

     We also have an unsecured revolving credit agreement that provides for 
bank borrowings through November 2002 with a borrowing limit of $250 
million, payable in either Japanese yen or U.S. dollars. At December 31, 
1998, 15.5 billion yen ($134 million) was outstanding at a fixed interest 
rate and 13.3 billion yen ($115 million) was outstanding at a variable 
interest rate under this agreement. 

     The principal amount of the loans at any date will fluctuate due to 
changes in the yen-to-dollar foreign currency exchange rate.

     Since most of these loans are with Japanese banks, we also incur the 
premium that Japanese banks are charged for short-term money, commonly 
referred to as the "Japan premium."  Interest rate swaps related to the 
2.29% and 1.24% (fixed rates after swaps) loans are described in Note 4.

     The aggregate contractual maturities of notes payable during each of 
the years after December 31, 1998, are: 1999, $86 million; 2000, $130 
million; 2001, $128 million; and 2002, $252 million.

     We were in compliance with all of the covenants of the credit 
agreements at December 31, 1998.



                                  EXH 13-60
<PAGE>
(8)  INCOME TAXES

     The income tax effects of the temporary differences that give rise to 
deferred income tax assets and liabilities as of December 31 were as 
follows:

(In millions)                                             1998        1997
                                                        --------    --------
Deferred income tax liabilities:
  Deferred acquisition costs                             $ 1,023     $   975
  Unrealized gains on investment securities                  461       1,332
  Other basis differences in investment securities           792           -
  Difference in tax basis of investment in AFLAC Japan         -          86
  Premiums receivable                                         67          73
                                                          ------      ------ 
    Total deferred income tax liabilities                  2,343       2,466
                                                          ------      ------
Deferred income tax assets:
  Other basis differences in investment securities             -         153
  Difference in tax basis of investment in AFLAC Japan        61           -
  Foreign tax credit carryforwards                             -          64
  Policy benefit reserves                                    440         498
  Policyholder protection fund                                49          18
  Unfunded retirement benefits                                71          72
  Other accrued expenses                                      33          63
  Other                                                      223         119
                                                          ------      ------
    Total gross deferred tax assets                          877         987
  Less valuation allowance                                    79         123
                                                          ------      ------
    Total deferred income tax assets                         798         864
                                                          ------      ------
      Net deferred income tax liability                    1,545       1,602
Current income tax liability                                 320         225
                                                          ------      ------
      Total income tax liability                         $ 1,865     $ 1,827
                                                          ======      ====== 


     A valuation allowance is provided when it is more likely than not that 
deferred tax assets will not be realized.  We have established valuation 
allowances primarily for foreign tax credit and non-insurance loss 
carryforwards that exceed projected future offsets.  Only 35% of non-
insurance losses can be offset against life insurance taxable income each 
year.  During 1998, the valuation allowance for deferred tax assets 
decreased by $44 million (decreased by $40 million in 1997) due to changes 
in carryforwards of foreign tax credits and non-insurance losses for U.S. 
federal income tax purposes.  No foreign tax credit carryforwards remained 
at December 31, 1998.  Alternative minimum tax credit carryforwards of 
approximately $10 million are available at December 31, 1998.








                                  EXH 13-61
<PAGE>
     The components of income tax expense (benefit) applicable to pretax 
earnings for the years ended December 31 were as follows:

 (In millions)                        Japan         U.S.        Total  
                                     -------      -------      -------  
  1998:
    Current                         $    252     $     25     $    277
    Deferred - operations                (88)          (4)         (92)
    Deferred tax benefit from
      Japanese tax rate reduction       (121)           -         (121)
                                     -------      -------      -------
      Total                         $     43     $     21     $     64
                                     =======      =======      =======

  1997:
    Current                         $    203     $     89     $    292 
    Deferred - operations                 (6)          (6)         (12) 
                                     -------      -------      -------  
      Total                         $    197     $     83     $    280 
                                     =======      =======      =======  

  1996:
    Current                         $    207     $     33     $    240 
    Deferred - operations                 14            2           16 
                                     -------      -------      ------- 
      Total                         $    221     $     35     $    256 
                                     =======      =======      =======  


     Income tax expense in the accompanying consolidated financial 
statements varies from the amount computed by applying the expected U.S. tax 
rate of 35% to pretax earnings.  The principal reasons for the differences 
and the related tax effects for the years ended December 31 are summarized 
as follows: 

(In millions)                          1998          1997          1996 
                                     --------      --------      --------
Income taxes based on U.S.
  statutory rates                    $   193       $   303       $   228
Deferred tax benefit from Japanese
  tax rate reduction                    (121)            -             -
U.S. alternative minimum tax              12            50            26
Utilization of foreign tax credits       (47)          (91)          (11)
Non-insurance losses generating
  no current tax benefit                   9             -            12
Other, net                                18            18             1
                                      ------        ------        ------
  Income tax expense                 $    64       $   280       $   256
                                      ======        ======        ====== 









                                  EXH 13-62
<PAGE>
     Income taxes are recorded in the Statements of Earnings and directly in 
certain shareholders' equity accounts.  Income tax expense (benefit) for the 
years ended December 31 was allocated as follows:

(In millions)                                    1998      1997      1996 
                                               --------  --------  --------
Statements of Earnings                         $    64   $   280   $   256
                                                ------    ------    ------
Other comprehensive income:
  Change in unrealized foreign currency
    translation gains on AFLAC Japan's
    dollar-denominated securities                  (29)        -         - 
  Unrealized gains on investment securities:
    Unrealized holding gains (losses)
      arising during the year                      129       688      (113)
    Reclassification adjustment
      for realized (gains) losses 
      included in net earnings                      (2)        4        (4)
                                                ------    ------    ------
    Total income taxes allocated to 
      other comprehensive income                    98       692      (117)
                                                ------    ------    ------
Additional paid-in capital(exercise
  of stock options)                                 (1)       (1)        -
                                                ------    ------    ------
      Total income taxes                       $   161   $   971   $   139
                                                ======    ======    ====== 


     Effective January 1, 1998, the Japanese government changed the income 
tax provisions for foreign companies operating in Japan, increasing income 
taxes on investment income and realized gains/losses from securities issued 
by entities located in their home country.  This change increases Japanese 
income taxes on the income from most of AFLAC Japan's dollar-denominated 
securities.  In addition, in March 1998, the Japanese government enacted a 
reduction in the Japanese corporate income tax rate.  The statutory rate for 
AFLAC Japan declined from 45.3% to 41.7% beginning May 1, 1998.  The net 
effect of these two Japanese tax changes increased income tax expense on 
consolidated operating earnings by approximately $10 million for the year 
ended December 31, 1998 (an increase of approximately $22 million from 
increased taxes on AFLAC Japan's dollar-denominated investment income, less 
approximately $12 million from the benefit of the statutory tax rate 
reduction).

     The Japanese tax rate reduction also increased 1998 net earnings by 
$121 million ($.46 per basic share, $.44 per diluted share) from the 
reduction of AFLAC Japan's deferred tax liability as of March 31, 1998, the 
date of enactment of the reduced tax rate.  The deferred tax reduction 
represented the effect of recalculating Japanese deferred income taxes at 
the new 41.7% rate on the temporary differences between the financial 
reporting basis and the Japanese income tax basis of AFLAC Japan's assets 
and liabilities.

     The Japanese income tax change in 1998, relating to the income on AFLAC 
Japan's dollar-denominated securities issued by U.S. entities, also impacted 
income tax expense for the two other-comprehensive-income components for the 
year ended December 31, 1998.  Deferred income tax 

                                  EXH 13-63
<PAGE>
expense on unrealized gains (losses) for 1998 on debt securities includes 
$76 million for AFLAC Japan's dollar-denominated securities, of which $59 
million related to accumulated unrealized gains existing as of January 1, 
1998, the effective date of the tax law change.  The deferred income tax 
benefits of $29 million on changes in unrealized foreign currency 
translation gains for 1998 represents Japanese income taxes on currency 
translation gains that arise for Japanese tax purposes from conversion of 
AFLAC Japan's dollar-denominated investments into yen.  This tax benefit is 
net of a deferred income tax expense of $51 million on accumulated currency 
translation gains existing as of January 1, 1998.

     In late 1998, the Japanese government proposed a further reduction in 
the Japanese income tax rate.  The proposal would reduce AFLAC Japan's 
income tax rate from 41.7% to 36.2% effective April 1, 1999.  The proposal 
is expected to be finalized in early 1999.  Such tax rate reduction is not 
expected to reduce AFLAC's future consolidated income tax expense.  Instead, 
it will largely result in a shift of income tax expense from Japan to the 
United States as a result of the U.S. foreign tax credit provisions.


(9)  SHAREHOLDERS' EQUITY

     On May 4, 1998, the board of directors declared a two-for-one stock 
split.  This split was payable to shareholders of record as of May 22, 1998, 
and the additional shares were issued on June 8, 1998.  All share and per-
share amounts in the accompanying financial statements have been restated 
for this split.

     The following is a reconciliation of the number of shares of the 
Company's common stock for the years ended December 31:

(In thousands of shares)                1998          1997          1996 
                                      --------      --------      -------- 
Common stock - issued:
  Balance at beginning of year         316,380       314,478       312,716
  Exercise of stock options              1,591         1,902         1,762
                                      --------      --------      --------
  Balance at end of year               317,971       316,380       314,478
                                      --------      --------      -------- 
Treasury stock:
  Balance at beginning of year          49,944        38,708        28,767
  Purchases of treasury stock:
    Open market                          3,806        12,737        11,849
    Received from employees for
     taxes on stock option exercises       212           390           280
  Shares issued to sales associates
    stock bonus plan and dividend
    reinvestment plan                   (1,218)       (1,526)       (1,874)
  Exercise of stock options               (457)         (365)         (314)
                                      --------      --------      --------
  Balance at end of year                52,287        49,944        38,708
                                      --------      --------      --------
Shares outstanding at end of year      265,684       266,436       275,770
                                      ========      ========      ========




                                  EXH 13-64
<PAGE>
     SHARE REPURCHASE PROGRAM:  Since the inception of the share repurchase 
program in February 1994, we have purchased 57.4 million shares.  
Approximately 7.4 million shares are still available for purchase under 
current authorizations.  

     STOCK OPTIONS:  The Company's stock option plan allows grants for both 
incentive stock options (ISO) and non-qualifying stock options (NQSO) to 
employees and NQSO to members of the board of directors.  The option period 
runs for a maximum of 10 years.  The exercise price must be equal to 100% of 
the fair market value at the date of grant; therefore, no compensation 
expense is recognized.  The options are exercisable immediately unless they 
are placed under a vesting schedule that is determined by the compensation 
committee of the board of directors at the time of the grant.  At December 
31, 1998, 10.6 million shares were available for future grants.

     The following table summarizes stock option activity:

                                                          Weighted-Average
                                           Option          Exercise Price 
(In thousands of shares)                   Shares            per Share
                                         ----------       ----------------
  Outstanding at December 31, 1995         16,403            $   7.31 
    Granted                                 3,660               16.40
    Canceled                                 (128)              12.60
    Exercised                              (2,333)               5.28
                                          -------
  Outstanding at December 31, 1996         17,602                9.43
    Granted                                 1,451               26.73
    Canceled                                  (40)              15.44
    Exercised                              (2,542)               5.78
                                          -------
  Outstanding at December 31, 1997         16,471               11.50
    Granted                                 1,953               30.18
    Canceled                                  (31)              23.74
    Exercised                              (2,148)               6.92
                                          -------
  Outstanding at December 31, 1998         16,245            $  14.33
                                          =======   



(In thousands of shares)              1998          1997          1996
                                   ----------    ----------    ----------
Shares exercisable at 
 end of year                         12,946        13,256        13,551
                                    =======       =======       =======












                                  EXH 13-65
<PAGE>
     The following table summarizes information about stock options 
outstanding at December 31, 1998:

(In thousands            Options Outstanding           Options Exercisable
  of shares)     -----------------------------------  ----------------------
                             Weighted- 
                             Average      Weighted-               Weighted-
                             Remaining    Average                 Average 
Range of         Number      Contractual  Exercise    Number      Exercise
Exercise Prices  Outstanding Life (Yrs)   Price       Exercisable Price 
- ---------------  ----------- ------------ ----------  ----------- ----------
$ 1.87 - $ 3.67       912        1.3      $  2.21          912      $  2.21
  3.73 -   8.07     1,823        2.1         5.34        1,823         5.34
  9.42              5,188        4.5         9.42        5,188         9.42
  9.60 -  14.10     1,518        5.9        12.57        1,512        12.56
 15.83              2,586        7.1        15.83        1,691        15.83
 16.97 -  27.69     2,280        8.3        23.54        1,532        23.53
 30.09 -  38.00     1,938        9.5        30.18          288        30.12
                   ------                               ------   
$ 1.87 - $38.00    16,245        5.7      $ 14.33       12,946      $ 11.67
                   ======                               ======


     As permitted by SFAS No. 123, we do not recognize compensation cost in 
the Consolidated Statements of Earnings for employee stock options.  Had 
compensation cost for stock options granted after 1994 been determined using 
the fair-value-based method, as described in SFAS No. 123, the effect on our 
net earnings and net earnings per share would approximate the following pro 
forma amounts:

                                        1998         1997         1996   
                                      --------     --------     --------
Decrease to:
  Net earnings (in millions)           $   13       $   12       $    8
  Net earnings per share - basic          .05          .04          .03
  Net earnings per share - diluted        .05          .04          .03



     The fair value of each option granted after 1994 was estimated on the 
date of grant using the Black-Scholes multiple option approach with the 
following assumptions for options granted during the three-year period ended 
December 31, 1998:

                                   1998            1997            1996
                                ---------       ---------       ---------
Expected life from vesting
  date (years)                   3.5-4.4         3.4-6.1         3.7-6.1
Dividend yield                        .6%            1.0%            1.0%
Expected volatility                 27.3%           20.2%           19.3%
Risk-free interest rate              5.5%            6.0%            7.0%







                                  EXH 13-66
<PAGE>
     The pro forma information presented above is not indicative of future 
amounts.  The provisions of SFAS No. 123 were applicable prospectively, and 
the above pro forma disclosures therefore do not include amortization of the 
fair value of awards prior to 1995.  Also, we expect that additional options 
will be granted in future years.

     VOTING RIGHTS:  In accordance with the Parent Company's Articles of 
Incorporation, shares of common stock are generally entitled to one vote per 
share until they have been held by the same beneficial owner for a 
continuous period of 48 months, at which time they become entitled to 10 
votes per share.


(10)  STATUTORY ACCOUNTING AND DIVIDEND RESTRICTIONS

     Net assets of the insurance subsidiaries aggregated $4.6 billion at 
December 31, 1998, on a GAAP basis.  AFLAC Japan accounted for $2.7 billion, 
or 59.4%, of these net assets.  

     Our insurance subsidiaries are required to report their results of 
operations and financial position to state insurance regulatory authorities, 
and in the case of AFLAC Japan, to the Japanese Financial Supervisory 
Agency, on the basis of statutory accounting practices prescribed or 
permitted by such authorities.  As determined on a U.S. statutory accounting 
basis, AFLAC's net income was $231 million in 1998, $335 million in 1997 and 
$257 million in 1996, and capital and surplus was $1.6 billion and $1.8 
billion at December 31, 1998 and 1997, respectively.

     Reconciliations of AFLAC's net assets on a GAAP basis to net assets 
determined on a U.S. statutory accounting basis as of December 31 were as 
follows:

 (In millions)                                           1998        1997
                                                       --------    --------
Net assets on GAAP basis                               $  4,591    $  4,175
Adjustment of debt securities from fair value
  to amortized cost                                      (3,094)     (3,316)
Elimination of deferred policy acquisition costs         (3,059)     (2,577)
Adjustment to policy liabilities                          1,788       2,111
Elimination of deferred income taxes                      1,578       1,642
Reduction in premiums receivable                            (77)        (84)
Establishment of asset valuation reserve                   (147)       (117)
Elimination of statutory non-admitted assets               (110)        (84)
Difference in foreign currency translation adjustment       (73)         68
Difference in accrued expenses                              139          24
Other, net                                                  112         (71)
                                                        -------     -------
  Net assets on U.S. statutory 
    accounting basis                                   $  1,648    $  1,771
                                                        =======     ======= 


     The Parent Company depends on its subsidiaries for cash flow, primarily 
in the form of dividends and management fees.  Consolidated retained 
earnings in the accompanying financial statements largely represent 
undistributed earnings of the insurance subsidiaries.  Dividends, management 
fees (see Note 2) and other payments to the Parent Company by its insurance 

                                  EXH 13-67
<PAGE>
subsidiary are subject to various regulatory restrictions and approvals 
related to safeguarding the interests of insurance policyholders.  One of 
the primary considerations is that the insurance subsidiary must maintain 
adequate risk-based capital.  Also, the maximum amount of dividends that can 
be paid to shareholders by insurance companies domiciled in the State of 
Georgia without prior approval of the Commissioner of Insurance is the 
greater of the net gain from operations for the previous year determined 
under statutory accounting principles or 10% of statutory equity as of the 
previous year-end.  Dividend payments by AFLAC during 1999 in excess of $213 
million would require such approval.  Dividends paid by AFLAC during 1998 
were $172 million.

     A portion of AFLAC Japan annual earnings, as determined on a Japanese 
statutory accounting basis, can be remitted each year to AFLAC U.S. after 
complying with risk-based capital provisions and satisfying various 
conditions imposed by Japanese regulatory authorities for protecting 
policyholders.  Profit remittances to the United States can fluctuate due to 
changes in the amounts of Japanese regulatory earnings. Among other items, 
factors affecting regulatory earnings include Japanese regulatory accounting 
practices and fluctuations in currency translations of AFLAC Japan's U.S. 
dollar-denominated investments into yen.  Earnings were remitted from AFLAC 
Japan to AFLAC U.S. in the amount of $154 million in 1998, $347 million in 
1997 and $217 million in 1996.    

     Net assets (unaudited) of AFLAC Japan, based on Japanese statutory 
accounting practices, aggregated $397 million and $400 million at December 
31, 1998 and 1997, respectively.  Japanese statutory accounting practices 
differ in many respects from U.S. GAAP.  Under Japanese statutory accounting 
practices, policy acquisition costs are charged off immediately, policy 
benefit and claim reserving methods are different, deferred income tax 
liabilities are not recognized, and investment securities are carried at 
cost less certain market value adjustments.


























                                  EXH 13-68
<PAGE>
(11)  BENEFIT PLANS

     Reconciliations of the funded status of the basic employee defined 
benefit pension plans with amounts recognized in the accompanying 
consolidated balance sheets as of December 31 were as follows:

                                           1998                  1997
                                     ----------------     ---------------- 
(In thousands)                        Japan     U.S.       Japan     U.S.  
                                     -------  -------     -------  ------- 
Projected benefit obligation: 
  Benefit obligation at   
   beginning of year                 $25,627  $50,465     $24,651  $45,492
  Service cost                         2,188    2,362       2,224    2,450
  Interest cost                          973    3,491         982    3,132
  Actuarial loss                      10,190    5,559       1,233    3,652
  Benefits paid                         (439)  (1,457)       (540)    (800)
  Effect of foreign exchange
   rate changes                        4,884        -      (2,923)       -
  Other:  termination of
   subsidiary plan                         -        -           -   (3,461)
                                      ------   ------      ------   ------
    Benefit obligation at 
     end of year                      43,423   60,420      25,627   50,465
                                      ------   ------      ------   ------
Plan assets:
  Fair value of plan assets at
   beginning of year                  18,547   45,530      18,445   37,574
  Actual return on plan assets           465    2,878         301    7,166
  Employer contribution                2,260    1,590       2,480    1,590
  Benefits paid                         (439)  (1,457)       (540)    (800)
  Effect of foreign exchange
   rate changes                        2,608        -      (2,139)       -
                                      ------   ------      ------   ------  
    Fair value of plan assets at
     end of year                      23,441   48,541      18,547   45,530
                                      ------   ------      ------   ------ 

    Funded status                    (19,982) (11,879)     (7,080)  (4,935)
Unrecognized net actuarial loss       12,144   10,308       1,160    3,539
Unrecognized transition
 obligation (asset)                      502     (840)        523     (961)
Unrecognized prior service cost          972      165         932      182
                                      ------   ------      ------   ------  
    (Accrued) prepaid benefit cost   $(6,364) $(2,246)    $(4,465) $(2,175)
                                      ======   ======      ======   ======












                                  EXH 13-69
<PAGE>
     The components of retirement expense and actuarial assumptions for the 
years ended December 31 are as follows:

                                  1998            1997            1996
                             --------------  --------------  --------------
(In thousands)                Japan   U.S.    Japan   U.S.    Japan   U.S.
                             ------  ------  ------  ------  ------  ------
Components of net periodic
 benefit cost:
  Service cost               $2,188  $2,362  $2,224  $2,450  $2,169  $2,591
  Interest cost                 973   3,491     982   3,132   1,031   3,142
  Expected return on plan
   assets                      (450) (4,086)   (429) (3,366)   (587) (2,911) 
  Recognized net actuarial 
   loss                           -       -       -     405       -     491
  Amortization of transition
   obligation (asset)            77    (122)     83    (122)     92    (122)
  Amortization of prior
   service cost                  67      16      72     (26)     80     (26)
  Net curtailment gain            -       -       -    (377)      -       -
                              -----   -----   -----   -----   -----   -----
  Net periodic benefit cost  $2,855  $1,661  $2,932  $2,096  $2,785  $3,165
                              =====   =====   =====   =====   =====   =====

Weighted-average actuarial
 assumptions as of fiscal
 year-end:
  Discount rate-net periodic  
   benefit cost                 4.0%    7.0%    4.0%    7.0%    4.0%    7.0%
  Discount rate-benefit
   obligations                  3.0     6.5     4.0     7.0     4.0     7.0 
  Expected return on plan
   assets                       2.5     9.0     2.5     9.0     2.5     9.0
  Rate of compensation
   increase                     3.5     4.0     3.5     4.0     3.5     5.0 



     In addition to the benefit obligations for funded employee plans, we 
also maintain unfunded supplemental retirement plans for certain officers 
and beneficiaries.  The expense recognized for these plans was $31 million 
in 1998, $29 million in 1997 and $37 million in 1996.  The accrued 
retirement liability for the unfunded supplemental retirement plans at 
December 31, 1998 and 1997, was $223 million and $195 million, respectively. 
The actuarial present value of projected benefit obligations was $226 
million and $199 million at December 31, 1998 and 1997, respectively.  The 
discount rates used were the same as for the funded plans.  Such 
supplemental retirement plans include a lifetime obligation to the surviving 
spouse of the Company's former chairman of the board.  Benefits are payable 
at .5% of the Company's pretax earnings, as defined in the agreement, for 
the previous year.







                                  EXH 13-70
<PAGE>
     Reconciliation of the benefit obligation of the unfunded retiree 
medical program and other postretirement benefits with amounts recognized in 
the accompanying consolidated balance sheets as of December 31 were as 
follows:

(In thousands)                                   1998              1997
                                               --------          --------
Benefit obligation:
  Benefit obligation at beginning of year      $ 10,062          $  9,353
  Service cost                                      320               313
  Interest cost                                     684               674
  Actuarial loss                                     95               275
  Benefits paid                                    (339)             (553)
                                                -------           -------
Unfunded benefit obligation at end of year       10,822            10,062
Unrecognized net actuarial gain                   1,032             1,157 
                                                -------           -------
    Accrued (prepaid) benefit cost             $ 11,854          $ 11,219 
                                                =======           =======


     The components of expenses for the retiree medical program and 
actuarial assumptions are as follows:

(In thousands)                           1998        1997        1996
                                       --------    --------    --------
Service cost                           $    320    $    313    $    296
Interest cost                               684         674         630
Recognized net actuarial loss (gain)        (30)        (34)        (41)
                                        -------     -------     -------
    Net periodic benefit cost          $    974    $    953    $    885
                                        =======     =======     =======
Discount rate:
  Net periodic cost                         7.0%        7.0%        7.0%
  Benefit obligations                       6.5         7.0         7.0

Effect of 1-percentage point increase
 in health care cost trend rate:
  On total of service and interest
   cost components                     $    102    $     93    $     86
  On postretirement benefit obligation      791         704         466
Effect of 1-percentage point decrease
 in health care cost trend rate:
  On total of service and interest
   cost components                          (97)        (80)        (75)
  On postretirement benefit obligation     (743)       (650)       (425)


     The projected health care cost trend rate used in 1998 was 10%, graded 
to 7% over three years.








                                  EXH 13-71
<PAGE>
     STOCK BONUS PLAN:  AFLAC U.S. maintains a stock bonus plan for eligible 
U.S. sales associates.  Contributions to the plan, which are determined 
based on sales of insurance policies, are made by AFLAC U.S. to a trust and 
are used to purchase the Parent Company's common stock for later 
distribution to the participants.  The vesting requirements are based on 
years of service.  Any shares forfeited reduce future contributions of AFLAC 
U.S.  The net costs of this plan, which are included in deferred policy 
acquisition costs, amounted to $10 million in both 1998 and 1997, and $9 
million in 1996.


(12)  COMMITMENTS AND CONTINGENCIES

     LITIGATION:  We are a defendant in various litigation considered to be 
in the normal course of business.  Some of this litigation is pending in 
Alabama, where large punitive damages bearing little relation to the actual 
damages sustained by plaintiffs have been awarded against other companies, 
including insurers, in recent years.  Although the final results of any 
litigation cannot be predicted with certainty, we believe the outcome of the 
litigation still pending will not have a material adverse effect on our 
financial position.





































                                  EXH 13-72
<PAGE>


MANAGEMENT'S RESPONSIBILITY FOR FINANCIAL STATEMENTS

     Management is responsible for the consolidated financial statements of 
AFLAC Incorporated and subsidiaries.  The statements have been prepared in 
accordance with generally accepted accounting principles and include amounts 
based upon management's best estimates and judgments.  Informed judgments 
and estimates are used for those transactions not yet complete or for which 
the ultimate effects cannot be measured precisely.  Financial information 
elsewhere in this annual report is consistent with the information in the 
financial statements.  

     The Company's internal controls are designed to reasonably assure that 
AFLAC Incorporated's books and records reflect the transactions of the 
Company, that assets are safeguarded, and that the Company's established 
policies and procedures are followed.  The effectiveness of the controls 
system is supported by the selection and training of qualified personnel, an 
organizational structure that provides an appropriate division of 
responsibility, and a comprehensive internal audit program.

     The Company engages KPMG LLP as independent auditors to audit its 
financial statements and express their opinion thereon.  Their audits 
include reviews and tests of the Company's internal controls to the extent 
they believe necessary to determine the audit procedures to be performed 
that support their opinion.  Members of that firm also have the right of 
full access to each member of management in conducting their audits.  The 
report of KPMG LLP appears on the following page.

     The audit committee of the board of directors, which is composed of 
outside directors, serves in an oversight role to assure the integrity and 
objectivity of the Company's financial reporting process.  The committee 
meets periodically with representatives of management, as well as the 
independent and internal auditors, to review matters of a material nature 
related to financial reporting and the planning, results and recommendations 
of audits.  The independent and internal auditors have free access to the 
audit committee, without management present, to discuss any matter they 
believe should be brought to the attention of the committee.  The committee 
is also responsible for making recommendations to the board of directors 
concerning the selection of the independent auditors.


 /s/ Daniel P. Amos
- ---------------------------------
Daniel P. Amos
President and Chief Executive Officer


 /s/ Kriss Cloninger III
- ---------------------------------
Kriss Cloninger III
Executive Vice President and Chief Financial Officer






                                  EXH 13-73
<PAGE>



INDEPENDENT AUDITORS' REPORT

The Shareholders and Board of Directors
AFLAC Incorporated:

     We have audited the accompanying consolidated balance sheets of AFLAC 
Incorporated and subsidiaries as of December 31, 1998 and 1997, and the 
related consolidated statements of earnings, shareholders' equity, cash 
flows and comprehensive income for each of the years in the three-year 
period ended December 31, 1998.  These consolidated financial statements are 
the responsibility of the company's management.  Our responsibility is to 
express an opinion on these consolidated financial statements based on our 
audits.

     We conducted our audits in accordance with generally accepted auditing 
standards.  Those standards require that we plan and perform the audit to 
obtain reasonable assurance about whether the financial statements are free 
of material misstatement.  An audit includes examining, on a test basis, 
evidence supporting the amounts and disclosures in the financial statements. 
An audit also includes assessing accounting principles used and significant 
estimates made by management, as well as evaluating the overall financial 
statement presentation.  We believe that our audits provide a reasonable 
basis for our opinion.

     In our opinion, the consolidated financial statements referred to above 
present fairly, in all material respects, the financial position of AFLAC 
Incorporated and subsidiaries at December 31, 1998 and 1997, and the results 
of their operations and their cash flows for each of the years in the three-
year period ended December 31, 1998, in conformity with generally accepted 
accounting principles.


                                       KPMG LLP


Atlanta, Georgia
January 28, 1999

















                                  EXH 13-74

<PAGE>
<TABLE>
                                          Unaudited Consolidated Quarterly Financial Data
                                             (In millions, except for per-share amounts)
<CAPTION>

Three Months ended,             March 31, 1998            June 30, 1998         September 30, 1998        December 31, 1998
- ----------------------------------------------------------------------------------------------------------------------------
                              Amount     % Change      Amount     % Change      Amount     % Change      Amount     % Change
- ----------------------------------------------------------------------------------------------------------------------------
<S>                          <C>         <C>          <C>         <C>          <C>         <C>          <C>         <C>
Total revenues               $ 1,757        2.9%      $ 1,704      (15.2)%     $ 1,700       (5.0)%     $ 1,944       11.4%
Net earnings                     160       77.9           103      (66.1)          108       12.0           116       21.0 
- ----------------------------------------------------------------------------------------------------------------------------
Per common share:
  Net earnings (basic)       $   .60       81.8%      $   .38      (65.8)%     $   .40       14.3%      $   .44       22.2%
  Net earnings (diluted)         .58       81.3           .37      (65.4)          .39       14.7           .42       20.0
  Cash dividends                 .058                     .065                     .065                     .065  
- ----------------------------------------------------------------------------------------------------------------------------


- ----------------------------------------------------------------------------------------------------------------------------
Three Months ended,             March 31, 1997            June 30, 1997         September 30, 1997        December 31, 1997
- ----------------------------------------------------------------------------------------------------------------------------
                              Amount     % Change      Amount     % Change      Amount     % Change      Amount     % Change
- ----------------------------------------------------------------------------------------------------------------------------

Total revenues               $ 1,708       (1.3)%     $ 2,009       15.3%      $ 1,790         .8%      $ 1,745       (5.8)%
Net earnings                      90        4.2           303      253.1            96        8.8            96      (28.2)
- ----------------------------------------------------------------------------------------------------------------------------
Per common share:
  Net earnings (basic)       $   .33       10.0%      $  1.11      270.0%      $   .35        9.4%      $   .36      (25.0)%
  Net earnings (diluted)         .32        6.7          1.07      256.7           .34        9.7           .35      (25.5)
  Cash dividends                 .05                      .058                     .058                     .058  
- ----------------------------------------------------------------------------------------------------------------------------














                                                              EXH 13-75
</TABLE>
 

 
 


77


<PAGE>























                                 EXHIBIT 21


































                                   EXH 21
<PAGE>

                            AFLAC INCORPORATED
                               SUBSIDIARIES 


The following list sets forth the subsidiaries of AFLAC Incorporated:

                 Company                                  Jurisdiction
                 -------                                  ------------

AFLAC Insurance Service                                     Japan  
AFLAC International, Inc.                                   Georgia
AFLAC Broadcast Group, Inc.                                 Georgia
AFLAC Real Estate Holdings, Inc.                            Georgia
American Family Life Assurance Company of
  Columbus (AFLAC)                                          Georgia
American Family Life Assurance Company 
  of New York (AFLAC-NY)                                    New York
Communicorp, Inc.                                           Georgia




The above subsidiaries are 100% directly owned by AFLAC Incorporated, 
except:

          AFLAC-NY is 100% directly owned by AFLAC.































                                   EXH 21-1
 

 
 






<PAGE>























                                 EXHIBIT 23


































                                   EXH 23
<PAGE>


KPMG LLP
Certified Public Accountants
303 Peachtree Street, N.E.
Suite 2000
Atlanta, GA 30308







                       INDEPENDENT AUDITORS' CONSENT



The Shareholders and The Board of Directors
AFLAC Incorporated


We consent to incorporation by reference in Registration Statement Nos. 
33-64535, 333-69795 and 333-16533 on Form S-3, and 33-41552, 33-44720, 
33-53737, 333-01243, 333-69333 and 333-27883 on Form S-8 of AFLAC 
Incorporated of our report dated January 28, 1999, relating to the 
consolidated balance sheets of AFLAC Incorporated and Subsidiaries as of 
December 31, 1998 and 1997, and the related consolidated statements of 
earnings, shareholders' equity, cash flows, and comprehensive income for 
each of the years in the three-year period ended December 31, 1998, which 
report appears in the 1998 annual report to shareholders and is incorporated 
by reference in the December 31, 1998, annual report on Form 10-K of AFLAC 
Incorporated.




                                         KPMG LLP




Atlanta, Georgia
March 26, 1999














                                   EXH 23-1
 

 
 






<TABLE> <S> <C>

<ARTICLE> 7
<LEGEND>
This schedule contains summary financial information extracted from the
Company's consolidated financial statements as filed in Form 10-K for the
year ended December 31, 1998, and is qualified in its entirety by
reference to such financial statements.
</LEGEND>
<MULTIPLIER> 1,000,000
       
<S>                             <C>
<PERIOD-TYPE>                   YEAR
<FISCAL-YEAR-END>                          DEC-31-1998
<PERIOD-START>                             JAN-01-1998
<PERIOD-END>                               DEC-31-1998
<DEBT-HELD-FOR-SALE>                            18,983
<DEBT-CARRYING-VALUE>                            7,441
<DEBT-MARKET-VALUE>                              6,822
<EQUITIES>                                         177
<MORTGAGE>                                           0
<REAL-ESTATE>                                        0
<TOTAL-INVEST>                                  26,620
<CASH>                                             374
<RECOVER-REINSURE>                                   0
<DEFERRED-ACQUISITION>                           3,067
<TOTAL-ASSETS>                                  31,183
<POLICY-LOSSES>                                 23,481
<UNEARNED-PREMIUMS>                                309
<POLICY-OTHER>                                       0
<POLICY-HOLDER-FUNDS>                              244
<NOTES-PAYABLE>                                    596
                                0
                                          0
<COMMON>                                            32
<OTHER-SE>                                       3,738
<TOTAL-LIABILITY-AND-EQUITY>                    31,183
                                       5,943
<INVESTMENT-INCOME>                              1,138
<INVESTMENT-GAINS>                                 (2)
<OTHER-INCOME>                                      25
<BENEFITS>                                       4,877
<UNDERWRITING-AMORTIZATION>                        201
<UNDERWRITING-OTHER>                             1,475<F1>
<INCOME-PRETAX>                                    551
<INCOME-TAX>                                        64<F2>
<INCOME-CONTINUING>                                487
<DISCONTINUED>                                       0
<EXTRAORDINARY>                                      0
<CHANGES>                                            0
<NET-INCOME>                                       487
<EPS-PRIMARY>                                     1.83<F3>
<EPS-DILUTED>                                     1.76<F3>
<RESERVE-OPEN>                                       0
<PROVISION-CURRENT>                                  0
<PROVISION-PRIOR>                                    0
<PAYMENTS-CURRENT>                                   0
<PAYMENTS-PRIOR>                                     0
<RESERVE-CLOSE>                                      0
<CUMULATIVE-DEFICIENCY>                              0
<FN>
<F1>Includes provision of $111 for mandated policyholder protection fund.
<F2>Includes ($121) deferred tax benefit from Japan tax rate reduction.
<F3>Adjusted for the two-for-one stock split issued June 8, 1998.  Prior
year financial data schedules have not been restated.
</FN>
        

</TABLE>


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