INTERNATIONAL DAIRY QUEEN INC
8-K, 1997-10-28
GROCERIES & RELATED PRODUCTS
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                       SECURITIES AND EXCHANGE COMMISSION

                             Washington, D.C. 20549

                                    FORM 8-K

                                 CURRENT REPORT

                       Pursuant to Section 13 or 15(d) of

                       the Securities Exchange Act of 1934

       Date of Report (date of earliest event reported): OCTOBER 21, 1997

                         INTERNATIONAL DAIRY QUEEN, INC.

             (Exact name of registrant as specified in its charter)

                                    DELAWARE
                 (State or other jurisdiction of incorporation)

         0-6116                                            41-0852869
(Commission File Number)                       (IRS Employer Identification No.)

  7505 METRO BOULEVARD, MINNEAPOLIS, MN                      55439
(Address of principal executive offices)                   (Zip Code)

Registrant's telephone number, including area code:      (612) 830-0300
                                                         --------------



                                       N/A
          (Former name or former address, if changed since last report)

<PAGE>


ITEM 5.           OTHER EVENTS.

         On October 21, 1997, Berkshire Hathaway, Inc. ("Berkshire") and
International Dairy Queen, Inc. ("IDQ") executed a definitive Merger Agreement
pursuant to which IDQ will be acquired by Berkshire through a merger of IDQ into
a wholly-owned subsidiary of Berkshire. The Merger Agreement provides that the
holders of shares of Class A and Class B Common Stock of IDQ can elect to
receive for each of their shares either $27.00 in cash or $26.00 in Class A or
Class B Common Stock of Berkshire, for a total value of approximately
$585,000,000, subject to a limitation that the amount of cash to be issued in
the merger will not exceed 55% of the total value of the consideration to be
received in the merger. The number of shares of Berkshire to be received under
the stock election will be determined based on the market price for Berkshire
shares during the five-day trading period ending the day prior to the IDQ
shareholders' meeting to approve the merger. Consummation of the merger is
subject to the approval of the outstanding shares of Class B Common Stock of IDQ
and certain other customary conditions.

         It is anticipated that the merger will qualify under the Internal
Revenue Code as a tax-free reorganization. The Board of Directors of IDQ
unanimously approved the Merger Agreement and recommends it to the shareholders
for approval.

         On October 21, 1997, shareholders of IDQ who own approximately 30% of
the shares of Class B Common Stock entitled to vote on the merger signed a
Shareholders' Agreement, pursuant to which they have, among other things, agreed
to vote their shares in favor of the Merger Agreement, the merger and other
transactions contemplated by the Merger Agreement and against any alternative
transaction proposal which may be presented to the shareholders for their
approval.

         The foregoing description of the Berkshire acquisition of IDQ does not
purport to be complete and is qualified in its entirety by reference to the
Merger Agreement, a copy of which is attached hereto as Exhibit 1 and is
incorporated by reference herein.

ITEM 7.           FINANCIAL STATEMENTS AND EXHIBITS.

         (a)      Not applicable.
         (b)      Not applicable.
         (c)      Exhibits:
                           1. Agreement and Plan of Merger dated as of October
                  21, 1997, among Berkshire Hathaway, Inc., QDI, Inc. and
                  International Dairy Queen, Inc.
                           2. Shareholders' Agreement dated October 21, 1997, by
                  and between Berkshire Hathaway, Inc., John W. Mooty, Jane N.
                  Mooty, Luther Family Limited Partnership, David N. Mooty,
                  Bruce W. Mooty and Charles W. Mooty.

<PAGE>


                           3. Press Release dated October 21, 1997 of Berkshire
                  Hathaway, Inc. and International Dairy Queen, Inc.

                                   SIGNATURES

         Pursuant to the requirements of the Securities Exchange Act of 1934,
the Registrant has duly caused this report to be signed on behalf of the
undersigned thereunto duly authorized.

Dated:  October 27, 1997          INTERNATIONAL DAIRY QUEEN, INC.



                                  By /s/ Charles W. Mooty
                                         Charles W. Mooty
                                     Chief Financial Officer and Executive
                                         Vice President-Treasurer




                                                                       EXHIBIT 1
                          AGREEMENT AND PLAN OF MERGER

                          DATED AS OF OCTOBER 21, 1997

                                      AMONG

                             BERKSHIRE HATHAWAY INC.

                                    QDI, INC.

                                       AND

                         INTERNATIONAL DAIRY QUEEN, INC.

<PAGE>


<TABLE>
<CAPTION>
                                TABLE OF CONTENTS

<S>                                                                                                              <C>
ARTICLE 1: THE MERGER.............................................................................................1
   1.1 The Merger.................................................................................................1
   1.2 Closing....................................................................................................2
   1.3 Effective Time of the Merger...............................................................................2
   1.4 Effects of the Merger......................................................................................2
   1.5 Certificate of Incorporation; Bylaws.......................................................................2
   1.6 Directors..................................................................................................2
   1.7 Officers...................................................................................................2

ARTICLE 2: EFFECT OF THE MERGER ON THE CAPITAL STOCK..............................................................3
   2.1 Effect on Capital Stock....................................................................................3
   2.2 Company Common Stock Elections.............................................................................4
   2.3 Issuance of Stock Consideration and Payment of Cash Election Price.........................................6
   2.4 Stock Plans................................................................................................8
   2.5 Exchange of Certificates...................................................................................9

ARTICLE 3: REPRESENTATIONS AND WARRANTIES........................................................................12
   3.1 Representations and Warranties of the Company.............................................................12
   3.2 Representations and Warranties of Parent..................................................................21

ARTICLE 4: COVENANTS RELATING TO CONDUCT OF BUSINESS PRIOR TO MERGER.............................................25
   4.1 Conduct of Business of the Company........................................................................25

ARTICLE 5: ADDITIONAL AGREEMENTS.................................................................................27
   5.1 Preparation of Form S-4 and the Proxy Statement; Stockholder Meetings.....................................27
   5.2 Letter of the Company's Accountants.......................................................................28
   5.3 Parent Access to Information..............................................................................28
   5.4 Best Efforts..............................................................................................28
   5.5 Indemnification...........................................................................................29
   5.6 Expenses..................................................................................................30
   5.7 Public Announcements......................................................................................30
   5.8 Affiliates................................................................................................30
   5.9 Stock Exchange Listing....................................................................................30
   5.10 Takeover Statutes........................................................................................31
   5.11 No Solicitation..........................................................................................31
   5.12 Certain Agreements.......................................................................................32
   5.13 Employee Benefits........................................................................................32

ARTICLE 6: CONDITIONS PRECEDENT..................................................................................32
   6.1 Conditions to Each Party's Obligation To Effect the Merger................................................32
   6.2 Conditions to Obligation of Parent and Sub................................................................33
   6.3 Conditions to Obligation of the Company...................................................................35

ARTICLE 7: TERMINATION, AMENDMENT AND WAIVER.....................................................................36
   7.1 Termination...............................................................................................36
   7.2 Effect of Termination.....................................................................................37
   7.3 Amendment.................................................................................................37
   7.4 Extension; Waiver.........................................................................................37

ARTICLE 8: GENERAL PROVISIONS....................................................................................37
   8.1 Nonsurvival of Representations and Warranties.............................................................37
   8.2 Notices...................................................................................................37
   8.3 Definitions...............................................................................................38
   8.4 Interpretation............................................................................................39
   8.5 Counterparts..............................................................................................39
   8.6 Entire Agreement; No Third-party Beneficiaries............................................................39
   8.7 Governing Law.............................................................................................39

<PAGE>

   8.8 Assignment................................................................................................39
   8.9 Enforcement...............................................................................................39
   8.10 Severability.............................................................................................40

</TABLE>

<PAGE>


                          AGREEMENT AND PLAN OF MERGER

         THIS AGREEMENT AND PLAN OF MERGER (the "Agreement") is entered into as
of October 21, 1997, by and among Berkshire Hathaway Inc., a Delaware
corporation ("Parent"), QDI, Inc., a Delaware corporation and a direct wholly
owned subsidiary of Parent ("Sub"), and International Dairy Queen, Inc., a
Delaware corporation (the "Company").

                                    RECITALS

         WHEREAS, the Boards of Directors of Parent and the Company have
approved, and deem it advisable and in the best interests of their respective
companies and stockholders to consummate, a merger of the Company with and into
Sub (the "Merger"), with Sub as the surviving corporation in the Merger, upon
the terms and subject to the conditions set forth in this Agreement, pursuant to
which each share of Class A Common Stock, par value $.01 per share, of the
Company ("Company Class A Stock") and each share of Class B Common Stock, par
value $.01 per share, of the Company ("Company Class B Stock" and together with
the Company Class A Stock, "Company Common Stock") issued and outstanding
immediately prior to the Effective Time (as defined in Section 1.3), other than
shares of Company Common Stock owned, directly or indirectly, by the Company or
any subsidiary (as defined in Section 8.3) of the Company or by Parent, Sub or
any other subsidiary of Parent, will be converted into the right to receive, at
the elections of the holders of Company Common Stock, subject to the terms
hereof, a portion of a share of Class A Common Stock, $5.00 par value per share,
of Parent ("Parent Class A Stock"), or a portion of a share of Class B Common
Stock, $. 1667 par value per share, of Parent ("Parent Class B Stock," and
together with the Parent Class A Stock, "Parent Stock"), or cash;

         WHEREAS, the Merger and this Agreement require the vote of a majority
of the outstanding shares of Company Class B Common Stock entitled to vote
thereon for the approval thereof (the "Company Stockholder Approval");

         WHEREAS, in order to induce Parent to enter into this Agreement,
concurrently with the execution hereof, various shareholders of the Company have
entered into a Shareholders' Agreement (the "Shareholders' Agreement") with
Parent with respect to the Company Common Stock held by such shareholders; and

         WHEREAS, for United States Federal income tax purposes, it is intended
that the Merger shall qualify as a reorganization under the provisions of
Section 368 of the Internal Revenue Code of 1986, as amended (the "Code") and
this Agreement is intended to be and is adopted as a plan of reorganization
within the meaning of Section 368 of the Code.

         NOW, THEREFORE, in consideration of the representations, warranties,
covenants and agreements contained in this Agreement, the parties agree as
follows:

                              ARTICLE 1: THE MERGER

         1.1 The Merger. Upon the terms and subject to the conditions set forth
in this Agreement, and in accordance with the Delaware General Corporation Law
(the "DGCL"), the Company shall be merged with and into Sub at the Effective
Time. Upon the Effective Time, the 

<PAGE>


separate existence of the Company shall cease, and Sub shall continue as the
surviving corporation (the "Surviving Corporation") having the name
International Dairy Queen, Inc.

         1.2 Closing. Unless this Agreement shall have been terminated and the
transactions herein contemplated shall have been abandoned pursuant to Section
7.1, and subject to the satisfaction or waiver of the conditions set forth in
Article 6, the closing of the Merger (the "Closing") will take place at 10:00
a.m. Eastern time on the second business day after satisfaction of the
conditions set forth in Section 6.1 (or, if not satisfied or waived at that
time, as soon as practicable thereafter following satisfaction or waiver of the
conditions set forth in Sections 6.2 and 6.3) (the "Closing Date"), at the
offices of Gray, Plant, Mooty, Mooty, & Bennett, P.A., 3400 City Center, 33
South Sixth Street, Minneapolis, Minnesota, unless another date, time or place
is agreed to in writing by the parties hereto.

         1.3 Effective Time of the Merger. On the Closing Date, the parties
shall file a certificate of merger or other appropriate documents (in any such
case, the "Certificate of Merger") executed in accordance with the relevant
provisions of the DGCL and shall make all other filings or recordings required
under the DGCL. The Merger shall become effective at such time as the
Certificate of Merger is duly filed with the Secretary of State of the State of
Delaware, or at such other time as is permissible in accordance with the DGCL
and as Parent and the Company shall agree should be specified in the Certificate
of Merger (the time the Merger becomes effective being the "Effective Time").

         1.4 Effects of the Merger. The Merger shall have the effects set forth
in the DGCL.

         1.5      Certificate of Incorporation; Bylaws.

                  (a) The Certificate of Incorporation of the Company as in
         effect immediately prior to the Effective Time shall be the Certificate
         of Incorporation of the Surviving Corporation until thereafter changed
         or amended as provided therein or by applicable law.

                  (b) The Bylaws of the Company as in effect at the Effective
         Time shall be the Bylaws of the Surviving Corporation until thereafter
         changed or amended as provided therein or by applicable law.

         1.6 Directors. The directors of Sub at the Effective Time shall be the
directors of the Surviving Corporation, until the earlier of their resignation
or removal or until their respective successors are duly elected and qualified,
as the case may be.

         1.7 Officers. The officers of the Company at the Effective Time shall
be the officers of the Surviving Corporation, until the earlier of their
resignation or removal or until their respective successors are duly appointed
and qualified, as the case may be.

<PAGE>


              ARTICLE 2: EFFECT OF THE MERGER ON THE CAPITAL STOCK
                         OF THE CONSTITUENT CORPORATIONS

         2.1 Effect on Capital Stock. As of the Effective Time, by virtue of the
Merger and without any action on the part of the holder of any shares of Company
Common Stock or any shares of capital stock of Sub:

                  (a) Common Stock of Sub. Each share of common stock of Sub
         issued and outstanding immediately prior to the Effective Time shall be
         converted into one share of Class B Common Stock of the Surviving
         Corporation and shall be the issued and outstanding capital stock of
         the Surviving Corporation.

                  (b) Cancellation of Treasury Stock and Parent-Owned Company
         Common Stock. Each share of the Company Common Stock that is owned by
         the Company or by any subsidiary of the Company, and each share of
         Company Common Stock that is owned by Parent, Sub or any other
         subsidiary of Parent shall automatically be cancelled and retired and
         shall cease to exist, and no cash, Parent Stock or other consideration
         shall be delivered or deliverable in exchange therefor.

                  (c) Conversion of Company Common Stock. Except as otherwise
         provided herein and subject to Sections 2.3 and 2.5, each issued and
         outstanding share of Company Common Stock shall be converted into the
         following (the consideration described in (i), (ii), and (iii) below
         being the "Merger Consideration" and the consideration described in
         (ii) and (iii) below being the "Stock Consideration"):

                           (i) for each such share of Company Common Stock with
                  respect to which an election to receive cash has been
                  effectively made and not revoked pursuant to Sections 2.2(c),
                  (d) and (e) ("Cash Electing Shares"), the right to receive
                  $27.00 in cash from Parent (the "Cash Election Price"); or

                           (ii) for each share of Company Common Stock with
                  respect to which an election to receive Parent Class A Stock
                  has been effectively made and not revoked pursuant to Sections
                  2.2(c), (d) and (e) ("Parent Class A Electing Shares"), the
                  right to receive from Parent the portion of a fully paid and
                  nonassessable share of Parent Class A Stock determined by
                  dividing $26.00 by the Average Parent Class A Stock Price (as
                  defined below) and rounding to nine decimal places (the
                  "Parent Class A Exchange Ratio"); or

                           (iii) for each such share of Company Common Stock
                  with respect to which an election to receive Parent Class B
                  Stock has been effectively made and not revoked pursuant to
                  Sections 

<PAGE>


                  2.2(c), (d) and (e) or with respect to which none of
                  the elections permitted by this Section 2.1 has been
                  effectively made and not revoked ("Parent Class B Electing
                  Shares"), the right to receive from Parent the portion of a
                  fully paid and nonassessable share of Parent Class B Stock
                  determined by multiplying the Parent Class A Exchange Ratio by
                  30 and rounding to nine decimal places (the "Parent Class B
                  Exchange Ratio").

                  The "Average Parent Class A Stock Price" means the average of
         the high and low trading prices of the Parent Class A Stock on the New
         York Stock Exchange ("NYSE") Composite Tape for each of the five
         consecutive trading days ending on the trading day which is the last
         business day prior to the Stockholders Meeting (as defined in Section
         5.1(b)).

                  (d) Cancellation and Retirement of Company Common Stock. As of
         the Effective Time, all shares of Company Common Stock (other than
         shares referred to in Section 2.1(b) issued and outstanding immediately
         prior to the Effective Time, shall no longer be outstanding and shall
         automatically be cancelled and retired and shall cease to exist, and
         each holder of a certificate representing any such shares of Company
         Common Stock shall cease to have any rights with respect thereto,
         except the right to receive the applicable Merger Consideration in
         accordance with Section 2.1(c) and any cash in lieu of fractional
         shares of Parent Stock to be issued or paid in consideration therefor
         upon surrender of such certificate in accordance with Section 2.5.

         2.2      Company Common Stock Elections.

                  (a) Subject to Sections 2.3 and 2.5(e), each person who, on or
         prior to the Election Date referred to in (c) below, is a record holder
         of shares of Company Common Stock (and remains a record holder of such
         stock until the Effective Time) will be entitled, with respect to all
         or any portion of his shares, to make an unconditional election (a
         "Cash Election," a "Parent Class A Election," or a "Parent Class B
         Election" as the case may be) on or prior to such Election Date to
         receive the Cash Election Price, the Parent Class A Exchange Ratio, or
         the Parent Class B Exchange Ratio, respectively, on the basis
         hereinafter set forth.

                  (b) Prior to the mailing of the Proxy Statement (as defined in
         Section 3.1(d)), Parent shall appoint a bank or trust company
         designated by Parent and reasonably satisfactory to the Company to act
         as exchange agent (the "Exchange Agent") for the payment of the Merger
         Consideration.

                  (c) Parent shall prepare and mail a form of election (the
         "Form of Election") with the Proxy Statement to the record holders of
         Company Common Stock as of the record date for the Stockholders
         Meeting. The Form of Election shall be used by each record holder of
         shares of Company Common Stock who wishes to elect to receive the Cash
         Election Price, the Parent Class A Exchange

<PAGE>


         Ratio, or the Parent Class B Exchange Ratio for any or all shares of
         Company Common Stock held by such holder. On such Form of Election,
         such a holder may indicate his election. The Company will use its best
         efforts to make the Form of Election and the Proxy Statement available
         to all persons who become holders of Company Common Stock during the
         period between such record date and the Election Date referred to
         below. Any such holder's election to receive the Cash Election Price,
         the Parent Class A Exchange Ratio, or the Parent Class B Exchange Ratio
         shall have been properly made only if the Exchange Agent shall have
         received at its designated office, by 5:00 p.m., New York City time on
         the last business day (the "Election Date") prior to the date of the
         Stockholders Meeting, a Form of Election properly completed and signed
         and accompanied by certificates for the shares of Company Common Stock
         to which such Form of Election relates, duly endorsed in blank or
         otherwise in form acceptable for transfer on the books of the Company
         (or by an appropriate guarantee of delivery of such certificates as set
         forth in such Form of Election from a firm which is a member of a
         registered national securities exchange or of the National Association
         of Securities Dealers, Inc. or a commercial bank or trust company
         having an office or correspondent in the United States, provided such
         certificates are in fact delivered to the Exchange Agent within five
         NYSE trading days after the date of execution of such guarantee of
         delivery).

                  (d) Any Form of Election may be revoked only by duly executed
         written notice received by the Exchange Agent prior to 5:00 p.m., New
         York City time on the Election Date. In addition, all Forms of Election
         shall automatically be revoked if the Exchange Agent is notified in
         writing by Parent and the Company that the Merger has been abandoned.
         If a Form of Election is revoked, the shares of Company Common Stock to
         which such Form of Election relates shall be treated as Parent Class B
         Electing Shares.

                  (e) The determination of the Exchange Agent shall be binding
         as to whether or not elections to receive the Cash Election Price, the
         Parent Class A Exchange Ratio, or the Parent Class B Exchange Ratio
         have been properly made or revoked pursuant to this Section 2.2 with
         respect to shares of Company Common Stock, and as to the time when'
         elections and revocations were received by it. If the Exchange Agent
         determines that any election to receive the Cash Election Price, the
         Parent Class A Exchange Ratio, or the Parent Class B Exchange Ratio was
         not properly made with respect to shares of Company Common Stock, such
         shares shall be treated by the Exchange Agent as Parent Class B
         Electing Shares, and such shares shall be exchanged in the Merger for
         shares of Parent Class B Stock pursuant to Section 2.1(c)(iii). The
         Exchange Agent shall also make all computations contemplated by Section
         2.3, and any such computation shall be conclusive and binding on the
         holders of shares of Company Common Stock. Parent and the Company shall
         make such rules as are consistent with this Section 2.2 and Section 2.3
         for the implementation of the elections and computations provided for
         herein and therein as shall be necessary or' desirable fully to effect
         such elections and computations.

<PAGE>


         2.3 Issuance of Stock Consideration and Payment of Cash Election Price.
The manner in which each share of Company Common Stock (other than shares of
Company Common Stock to be cancelled as set forth in Section 2.1(b) shall be
converted as of the Effective Time into the right to receive the Stock
Consideration or the Cash Election Price shall be as set forth in this Section
2.3. All references to "outstanding shares of Company Common Stock" in this
Section 2.3 shall mean all shares of Company Common Stock outstanding
immediately prior to the Effective Time.

                  (a) In the event that, between the date of this Agreement and
         the Effective Time, the issued and outstanding shares of Parent Class A
         Stock or Parent Class B Stock, as the case may be, shall have been
         changed into a different number or class of shares as a result of a
         stock split, reverse stock split, stock dividend, spin-off,
         extraordinary dividend, recapitalization, reclassification or other
         similar transaction with a record date within such period, the Merger
         Consideration shall be appropriately adjusted.

                  (b) As is more fully set forth below, the Total Cash
         Consideration (as defined below) in the Merger pursuant to this
         Agreement shall not be more than [55] percent of the sum of (i) the
         Total Cash Consideration, and (ii) the Total Parent Class A Merger
         Consideration, and (iii) the Total Parent Class B Merger Consideration;
         such amount is referred to herein as the "Cash Limitation". "Total
         Parent Class A Merger Consideration" means the product of (i) the
         Parent Class A Exchange Ratio and (ii) the number of shares of Company
         Common Stock converted into Parent Class A Stock, after the
         application, if and to the extent necessary, of Section 2.5(e), and
         (iii) the average of the high and low trading prices of the Parent
         Class A Stock on the NYSE Composite Tape on the date on which the
         Effective Time occurs. "Total Parent Class B Merger Consideration"
         means the product of (i) the Parent Class B Exchange Ratio and (ii) the
         number of shares of Company Common Stock converted into Parent Class B
         Stock, after the application, if and to the extent necessary, of
         Sections 2.3(e) and 2.5(e), and (iii) the average of the high and low
         trading prices of the Parent Class B Stock on the NYSE Composite Tape
         on the date on which the Effective Time occurs. "Total Cash
         Consideration" means the sum (after the application, if and to the
         extent necessary, of Sections 2.3(e) and 2.5(e)) of (i) cash paid in
         connection with Cash Elections and (ii) cash paid in lieu of fractional
         shares.

                  (c) Each share of Company Common Stock that is a Parent Class
         A Electing Share shall be converted into the right to receive Parent
         Class A Stock pursuant to Section 2.1(c)(ii) and each share of Company
         Common Stock that is a Parent Class B Electing Share shall be converted
         into the right to receive Parent Class B Stock pursuant to Section
         2.1(c)(iii).

                  (d) If the Total Cash Consideration is equal to or less than
         the Cash Limitation, each share of Company Common Stock that is a Cash
         Electing Share shall be converted into the right to receive the Cash
         Election Price pursuant to Section 2.1(c)(i).

<PAGE>


                  (e) If the Total Cash Consideration is more than the Cash
         Limitation, the number of Cash Electing Shares shall be reduced, and
         the following shareholders of the Company who have made a Cash Election
         (a "Cash Electing Shareholder") shall instead receive one or more
         shares of Parent Class B Stock to the extent and in the order described
         below until the Total Cash Consideration is equal to or less than the
         Cash Limitation:

                           (i) Each Cash Electing Shareholder who holds a
                  sufficient number of shares of Company Common Stock covered by
                  a Cash Election to receive as part of the Merger Consideration
                  at least one whole share of Parent Class B Stock pursuant to
                  Section 2.1 (c)(iii) if such shares are treated as Parent
                  Class B Electing Shares, shall receive such one whole share of
                  Parent Class B Stock for such shares of Company Common Stock,
                  at the Parent Class B Exchange Ratio pursuant to Section
                  2.1(c)(iii), in lieu of receiving the Cash Election Price for
                  such shares pursuant to Section 2.1(c)(i), provided, however,
                  that if the application of this procedure to fewer than all of
                  such Cash Electing Shareholders is sufficient to reduce the
                  Total Cash Consideration to an amount equal to or less than
                  the Cash Limitation, the Exchange Agent will select by lot the
                  Cash Electing Shareholders whose Cash Elections will be
                  subject to the foregoing procedure;

                           (ii) If the application of Section 2.3(e)(i) is not
                  sufficient to reduce the Total Cash Consideration to an amount
                  equal to or less than the Cash Limitation, then, in addition
                  to the application of Section 2.3(e)(i), each Cash Electing
                  Shareholder who holds a sufficient number of shares of Company
                  Common Stock covered by a Cash Election to receive as part of
                  the Merger Consideration at least a second whole share of
                  Parent Class B Stock pursuant to Section 2.1(c)(iii) if such
                  shares are treated as Parent Class B Electing Shares, shall
                  receive such second whole share of Parent Class B Stock for
                  such shares of Company Common Stock, at the Parent Class B
                  Exchange Ratio pursuant to Section 2.1(c)(iii), in lieu of
                  receiving the Cash Election Price for such shares pursuant to
                  Section 2.1(c)(i), provided, however, that if the application
                  of this procedure to fewer than all of such Cash Electing
                  Shareholders is sufficient to reduce the Total Cash
                  Consideration to an amount equal to or less than the Cash
                  Limitation, the Exchange Agent will select by lot the Cash
                  Electing Shareholders whose Cash Elections will be subject to
                  the foregoing procedure; and

                           (iii) If the application of Section 2.3(e)(ii) is not
                  sufficient to reduce the Total Cash Consideration to an amount
                  equal to or less than the Cash Limitation, under the
                  principles of 

<PAGE>


                  Section 2.3(e)(i) and (ii), the Cash Electing Shares shall
                  continue to be reduced, and each Cash Electing Shareholder who
                  holds a sufficient number of shares of Company Common Stock
                  covered by a Cash Election to receive as part of the Merger
                  Consideration at least a third whole share and, to the extent
                  necessary, greater than three whole shares, of Parent Class B
                  Stock pursuant to Section 2.1(c)(iii) if such shares are
                  treated as Parent Class B Electing Shares, shall receive such
                  third or more whole shares of Parent Class B Stock for such
                  shares of Company Common Stock, at the Parent Class B Exchange
                  Ratio pursuant to Section 2.1(c)(iii), in lieu of receiving
                  the Cash Election Price for such shares pursuant to Section
                  2.1(c)(i), until the Total Cash Consideration is equal to or
                  less than the Cash Limitation.

                  (f) If the Exchange Agent shall determine that any Cash
         Election was not effectively made or was revoked, the shares of Company
         Common Stock covered by such Cash Election shall, for purposes hereof,
         be deemed to be Parent Class B Electing Shares.

                  (g) If, due to the amount of cash paid in cancellation of
         Company Stock Options (as defined in Section 2.4(a)), or any other
         uncertainty in the calculation of the Cash Limitation, it reasonably
         appears to Parent or Company that the Merger may potentially fail to
         satisfy continuity of interest requirements under applicable principles
         relating to reorganizations under Section 368(a) of the Code, the
         number of Cash Electing Shares shall be reduced, and Cash Electing
         Shareholders shall instead receive one or more shares of Parent Class B
         Stock in the order described in Section 2.3(e), to the extent necessary
         to enable the Merger to satisfy such requirements.

         2.4 Stock Plans. Prior to the mailing of the Proxy Statement, the Board
of Directors of the Company (or, if appropriate, any committee administering the
Stock Plans (as defined below)) shall adopt such resolutions or take such other
actions as may be required to effect the following:

                  (a) Adjust the terms of all outstanding employee stock options
         to purchase shares of Company Common Stock ("Company Stock Options")
         granted under either the Company's Restated 1982 Incentive Stock Option
         Plan or the Company's Stock Option Plan of 1993 (collectively, the
         "Option Plans") to provide that, at the Effective Time, each Company
         Stock Option outstanding immediately prior to the Effective Time,
         whether or not then exercisable, shall be cancelled and thereafter the
         former holder thereof shall be entitled by having held such Company
         Stock Option only to a payment from the Surviving Corporation (subject
         to any applicable withholding taxes) equal to the product of (i) the
         total number of shares of Company Common Stock subject to such Company
         Stock Option and (ii) the excess of $27.00 over the exercise price per
         share of Company Common Stock subject to such Company Stock Option,
         payable in cash 

<PAGE>


         immediately following the Effective Time; provided, however, that, at
         the request of any person subject to Section 16(a) of the Securities
         Exchange Act of 1934, as amended ("Exchange Act"), any such amount to
         be paid shall be paid as soon as practicable after the first date
         payment can be made without liability for such person under Section
         16(b) of the Exchange Act.

                  (b) Except as provided herein or as otherwise agreed to in
         writing by Parent, the Option Plans, the Company's Employee Stock
         Purchase Plan, as amended (the "Stock Purchase Plan"), and any other
         plan, program or arrangement providing for the issuance or grant of any
         interest in respect of the capital stock of the Company or any
         subsidiary (collectively, the "Stock Plans") shall terminate as of the
         Effective Time, and the Company shall ensure that following the
         Effective Time no holder of a Company Stock Option nor any participant
         in any of the Stock Plans shall have any right thereunder to acquire
         any equity securities of the Company or the Surviving Corporation.

         2.5      Exchange of Certificates.

                  (a) Exchange Agent. As soon as reasonably practicable as of or
         after the Effective Time, Parent shall deposit with the Exchange Agent,
         for the benefit of the holders of shares of Company Common Stock, for
         exchange in accordance with this Article 2, the Merger Consideration.

                  (b) Exchange Procedures. As soon as practicable after the
         Effective Time of the Merger, the Exchange Agent shall mail to each
         holder of an outstanding certificate or certificates which prior
         thereto represented shares of Company Common Stock that did not submit
         such certificate or certificates to the Exchange Agent with such
         holder's Form of Election (i) a letter of transmittal (which shall
         specify, as shall the Form of Election, that delivery shall be
         effected, and risk of loss and title to such certificate shall pass,
         only upon delivery of such certificates to such Exchange Agent), and
         (ii) instructions for use in effecting the surrender of the
         certificates for the Merger Consideration. Upon proper surrender to the
         Exchange Agent of such certificates for cancellation, the holder of
         such certificates shall after the Effective Time be entitled only to a
         certificate or certificates representing the number of full shares of
         Parent Stock, if any, and/or the amount of cash, if any, into which the
         aggregate number of shares of Company Common Stock previously
         represented by such certificate or certificates surrendered shall have
         been converted pursuant to this Agreement. The Exchange Agent shall
         accept such certificates upon compliance with such reasonable terms and
         conditions as the Exchange Agent may impose to effect an orderly
         exchange thereof in accordance with normal exchange practices. After
         the Effective Time, there shall be no further transfer on the records
         of the Company or its transfer agent of certificates representing
         shares of Company Common Stock and if such certificates are presented
         to the Company for transfer, they shall be cancelled against delivery
         of certificates for Parent Stock and/or cash as hereinabove provided.
         If any certificate for such Parent Stock is to be issued in, or if cash
         is to 

<PAGE>


         be remitted to, a name other than that in which the certificate for
         Company Common Stock surrendered for exchange is registered, it shall
         be a condition of such exchange that the certificate so surrendered
         shall be properly endorsed, with signature guaranteed, or otherwise in
         proper form for transfer and that the person requesting such exchange
         shall pay to Parent or its transfer agent any transfer or other taxes
         required by reason of the issuance of certificates for such Parent
         Stock in a name other than that of the registered holder of the
         certificate surrendered, or establish to the satisfaction of Parent or
         its transfer agent that such tax has been paid or is not applicable;
         Until surrendered as contemplated by this Section 2.5(b)), each
         certificate for shares of Company Common Stock shall be deemed at any
         time after the Effective Time of the Merger to represent only the right
         to receive upon such surrender the Merger Consideration. No interest
         will be paid or will accrue on any cash payable as Merger Consideration
         or in lieu of any fractional shares of Parent Stock.

                  (c) Distributions with Respect to Unexchanged Shares. No
         dividends or other distributions with respect to Parent Stock with a
         record date after the Effective Time shall be paid to the holder of any
         unsurrendered certificate for shares of Company Common Stock with
         respect to the shares of Parent Stock represented thereby and no cash
         payment in lieu of fractional shares shall be paid to any such holder
         pursuant to Section 2.5(e) until the surrender of such certificate in
         accordance with this Article 2. Subject to the effect of applicable
         laws, following surrender of any such certificate, there shall be paid
         to the holder of the certificate representing whole shares of Parent
         Stock issued in exchange therefor, without interest, (i) at the time of
         such surrender the amount of any cash payable in lieu of a fractional
         share of Parent Stock to which such holder is entitled pursuant to
         Section 2.5(e) and the amount of dividends or other distributions with
         a record date after the Effective Time theretofore paid with respect to
         such whole shares of Parent Stock, and (ii) at the appropriate payment
         date, the amount of dividends or other distributions with a record date
         after the Effective Time but prior to such surrender and a payment date
         subsequent to such surrender payable with respect to such whole shares
         of Parent Stock.

                  (d) No Further Ownership Rights in Company Common Stock. All
         shares of Parent Stock issued and cash paid upon the surrender for
         exchange of certificates representing shares of Company Common
         Stock in accordance with the terms of this Article 2 (including any
         cash paid pursuant to Section 2.5(e)) shall be deemed to have been
         issued (and paid) in full satisfaction of all rights pertaining to the
         shares of Company Common Stock theretofore represented by such
         certificates.

                  (e)      No Fractional Shares.

                           (i) No certificates or scrip representing fractional
                  shares of Parent Stock shall be issued upon the surrender for
                  exchange of certificates representing shares of Company Common

<PAGE>


                  Stock, and such fractional share interests will not entitle
                  the owner thereof to vote or to any rights of a stockholder of
                  Parent; and

                           (ii) Notwithstanding any other provision of this
                  Agreement, (A) each holder of shares of Company Common Stock
                  exchanged pursuant to the Merger who would have otherwise been
                  entitled to receive a fraction of a share of Parent Class A
                  Stock (after taking into account all Parent Class A Electing
                  Shares delivered by such holder or, as to a holder of record
                  who holds shares of Company Common Stock as nominee or in a
                  similar representative capacity, after taking into account all
                  Parent Class A Electing Shares delivered by such a
                  representative holder on behalf of a particular beneficial
                  owner) shall receive, in lieu thereof, the number of shares of
                  Parent Class B Stock determined by dividing (x) the product of
                  such fraction and the Average Parent Class A Stock Price by
                  (y) the quotient of the Average Parent Class A Stock Price
                  divided by 30, and (B) after application of Section
                  2.5(e)(ii)(A), each holder of shares of Company Common Stock
                  exchanged pursuant to the Merger who would have otherwise been
                  entitled to receive a fraction of a share of Parent Class B
                  Stock (after taking into account all shares of Company Common
                  Stock delivered by such holder, or by such a representative
                  holder on behalf of a particular beneficial owner, other than
                  Parent Class A Electing Shares and Cash Electing Shares) shall
                  receive, in lieu thereof, a cash payment (without interest)
                  equal to the product of (x) such fraction and (y) the quotient
                  of the Average Parent Class A Stock Price divided by 30.

                  (f) Termination of Exchange Fund. Any portion of the Merger
         Consideration deposited with the Exchange Agent pursuant to this
         Section 2.5 (the "Exchange Fund") which remains undistributed to the
         holders of the certificates representing shares of Company Common Stock
         for nine months after the Effective Time shall be delivered to Parent,
         upon demand, and any holders of shares of Company Common Stock who have
         not theretofore complied with this Article 2 shall thereafter look only
         to Parent and only as general creditors thereof for payment of their
         claim for cash, Parent Stock, any cash in lieu of fractional shares of
         Parent Stock and any dividends or distributions with respect to Parent
         Stock to which such holders may be entitled.

                  (g) No Liability. None of Parent, Sub, the Company or the
         Exchange Agent shall be liable to any person in respect of any shares
         of Parent Stock (or dividends or distributions with respect thereto) or
         cash from the Exchange Fund delivered to a public official pursuant to
         any applicable abandoned property, escheat or similar law. If any
         certificates representing shares of Company Common Stock shall not have
         been surrendered. prior to five years after the Effective Time (or
         immediately prior to such earlier date on which any cash, 

<PAGE>


         shares of Parent Stock, any cash in lieu of fractional shares of Parent
         Stock or any dividends or distributions with respect to Parent Stock in
         respect of such certificate would otherwise escheat to or become the
         property of any Governmental Entity (as defined in Section 3.1(d)), any
         such shares, cash dividends or distributions in respect of such
         certificate shall, to the extent permitted by applicable law, become
         the property of the Surviving Corporation, free and clear of all claims
         or interest of any person previously entitled thereto.

                  (h) Investment of Exchange Fund. The Exchange Agent shall
         invest any cash included in the Exchange Fund, as directed by Parent,
         on a daily basis. Any interest and other income resulting from such
         investments shall be paid to Parent.

                    ARTICLE 3: REPRESENTATIONS AND WARRANTIES

         3.1 Representations and Warranties of the Company. The Company
represents and warrants to Parent and Sub as follows:

                  (a) Organization, Standing and Corporate Power. Each of the
         Company and each of its Subsidiaries (as defined in Section 3.1(b)) is
         duly organized, validly existing and in good standing under the laws of
         the jurisdiction in which it is incorporated and has the requisite
         corporate power and authority to carry on its business as now being
         conducted. Each of the Company and each of its Subsidiaries is duly
         qualified or licensed to do business and is in good standing in each
         jurisdiction in which the nature of its business or the ownership or
         leasing of its properties makes such qualification or licensing
         necessary, other than in such jurisdictions where the failure to be so
         qualified or licensed (individually or in the aggregate) would not have
         a material adverse effect (as defined in Section 8.3) with respect to
         the Company. Attached as Section 3.1(a) of the disclosure schedule
         ("Disclosure Schedule") delivered to Parent by the Company at the time
         of execution of this Agreement are complete and correct copies of the
         Certificate of Incorporation and Bylaws of the Company.

                  (b) Subsidiaries. The only direct or indirect subsidiaries of
         the Company (the "Subsidiaries") and other ownership interests held by
         the Company in any other person are those listed in Section 3.1(b) of
         the Disclosure Schedule. Except as set forth in Section 3.1(b) of the
         Disclosure Schedule, all the outstanding shares of capital stock of
         each such Subsidiary which is a corporation have been validly issued
         and are fully paid and nonassessable and are owned (of record and
         beneficially) by the Company, by another Subsidiary (wholly owned) of
         the Company or by the Company and another such Subsidiary (wholly
         owned), free and clear of all pledges, claims, liens, charges,
         encumbrances and security interests of any kind or nature whatsoever
         (collectively, "Liens"). Except as set forth in Section 3.1(b) of the
         Disclosure Schedule, the Company does not own, directly or indirectly,
         any capital stock or other ownership interest in any corporation,
         partnership, business association, joint venture or other entity.

<PAGE>


                  (c) Capital Structure. The authorized capital stock of the
         Company consists of 32,000,000 shares of Company Class A Stock and
         10,000,000 shares of Company Class B Common Stock. Subject to any
         Permitted Changes (as defined in Section 4.1(b)) following the date of
         this Agreement, there are (i) 14,005,042 shares of Company Class A
         Stock issued and outstanding, (ii) 8,025,025 shares of Company Class B
         Stock issued and outstanding, (iii) 259,328 shares of Company Class A
         Stock and 97,644 shares of Company Class B Stock held in the treasury
         of the Company or held by any subsidiary of the Company; (iii) 147,431
         shares of Company Class A Stock reserved for issuance upon exercise of
         authorized but unissued Company Stock Options pursuant to the Option
         Plans; and (iv) 1,121,855 shares of Company Class A Stock issuable upon
         exercise of outstanding Company Stock Options. As of August 31, 1997,
         there was approximately $2,500 withheld from the Company's employees'
         salaries to purchase shares of Company Common Stock pursuant to and
         issuable under the Stock Purchase Plan. Except as set forth above, no
         shares of capital stock or other equity securities of the Company are
         issued, reserved for issuance or outstanding. All outstanding shares of
         capital stock of the Company are, and all shares which may be issued
         pursuant to the Stock Plans will be when issued, duly authorized,
         validly issued, fully paid and nonassessable and not subject to
         preemptive rights. There are no outstanding bonds, debentures, notes or
         other indebtedness or other securities of the Company having the right
         to vote (or convertible into, or exchangeable for, securities having
         the right to vote) on any matters on which stockholders of the Company
         may vote. Except as set forth above, there are no outstanding
         securities, options, warrants, calls, rights, commitments, agreements,
         arrangements or undertakings of any kind to which the Company or any of
         its subsidiaries is a party or by which any of them is bound obligating
         the Company or any of its subsidiaries to issue, deliver or sell, or
         cause to be issued, delivered or sold, additional shares of capital
         stock or other equity or voting securities of the Company or of any of
         its subsidiaries or obligating the Company or any of its subsidiaries
         to issue, grant, extend or enter into any such security, option,
         warrant, call, right, commitment, agreement, arrangement or
         undertaking. Other than the Company Stock Options, (i) there are no
         outstanding contractual obligations, commitments, understandings or
         arrangements of the Company or any of its subsidiaries to repurchase,
         redeem or otherwise acquire or make any payment in respect of or
         measured or determined based on the value or market price of any shares
         of capital stock of the Company or any of its subsidiaries and (ii) to
         the knowledge of the Company, other than as provided in the
         Shareholders' Agreement, there are no irrevocable proxies with respect
         to shares of capital stock of the Company or any subsidiary of the
         Company. There are no agreements or arrangements pursuant to which the
         Company is or could be required to register shares of Company Common
         Stock or other securities under the Securities Act of 1933, as amended
         (the "Securities Act").

                  (d) Authority; Noncontravention. The Company has the requisite
         corporate power and authority to enter into this Agreement and, subject
         to the

<PAGE>


         Company Stockholder Approval with respect to the consummation of the
         Merger, to consummate the transactions contemplated hereby. The
         execution and delivery of this Agreement by the Company and the
         consummation by the Company of the transactions contemplated hereby
         have been duly authorized by all necessary corporate action on the part
         of the Company, subject, in the case of the Merger, to the Company
         Stockholder Approval. This Agreement has been duly executed and
         delivered by the Company and constitutes a valid and binding obligation
         of the Company, enforceable against the Company in accordance with its
         terms. Except as disclosed in Section 3.1(d) of the Disclosure
         Schedule, the execution and delivery of this Agreement does not, and
         the consummation of the transactions contemplated hereby and compliance
         with the provisions hereof will not, conflict with, or result in any
         breach or violation of, or default (with or without notice or lapse of
         time, or both) under, or give rise to a right of termination,
         cancellation or acceleration of or "put" right with respect to any
         obligation or to loss of a material benefit under, or result in the
         creation of any Lien upon any of the properties or assets of the
         Company or any of its subsidiaries under, (i) the Certificate of
         Incorporation or Bylaws of the Company or the comparable charter or
         organizational documents of any of its subsidiaries, (ii) any franchise
         or other agreement with any franchisee of the Company or any of its
         subsidiaries, (iii) any loan or credit agreement, note, bond, mortgage,
         indenture, lease or other agreement, instrument, permit, concession,
         franchise or license applicable to the Company or any of its
         subsidiaries or their respective properties or assets or (iv) subject
         to the governmental filings and other matters referred to in the
         following sentence, any judgment, order, decree, statute, law,
         ordinance, rule, regulation or arbitration award applicable to the
         Company or any of its subsidiaries or their respective properties or
         assets, other than (A) in the case of clause (ii), any such conflicts,
         breaches, violations, defaults, rights, losses or Liens that could not
         affect franchise or other agreements relating, individually or in the
         aggregate, to 150 or more store locations, and (B) in the case of
         clauses (ii), (iii) and (iv), any such conflicts, breaches, violations,
         defaults, rights, losses or Liens that individually or in the aggregate
         could not have a material adverse effect with respect to the Company or
         could not prevent, hinder or materially delay the ability of the
         Company to consummate the transactions contemplated by this Agreement.
         No consent, approval, order or authorization of, or registration,
         declaration or filing with, or notice to, any Federal, state or local
         government or any court, administrative agency or commission or other
         governmental authority or agency, domestic or foreign (a "Governmental
         Entity"), is required by or with respect to the Company or any of its
         subsidiaries in connection with the execution and delivery of this
         Agreement by the Company or the consummation by the Company of the
         transactions contemplated hereby, except for (i) the filing of a
         premerger notification and report form by the Company under the
         Hart-Scott-Rodino Antitrust Improvements Act of 1976, as amended (the
         "HSR Act"), (ii) the filing with the SEC of (y) a proxy statement
         relating to the Company Stockholder Approval (such proxy statement as
         amended or supplemented from time to time, the "Proxy Statement"), and
         (z) such reports under the Exchange Act as may be 

<PAGE>


         required in connection with this Agreement and the transactions
         contemplated by this Agreement, (iii) the filing of the Certificate of
         Merger with the Secretary of State of the State of Delaware, and
         appropriate documents with the relevant authorities of other states in
         which the Company is qualified to do business and (iv) such other
         consents, approvals, orders, authorizations, registrations,
         declarations, filings or notices as are set forth in Section 3.1(d) of
         the Disclosure Schedule.

                  (e) SEC Documents; Undisclosed Liabilities. The Company has
         filed all required reports, schedules, forms, statements and other
         documents with the SEC since January 1, 1994, (collectively, and in
         each case including all exhibits and schedules thereto and documents
         incorporated by reference therein, the "SEC Documents"). As of their
         respective dates, the SEC Documents complied in all material respects
         with the requirements of the Securities Act or the Exchange Act, as the
         case may be, and the rules and regulations of the SEC promulgated
         thereunder applicable to such SEC Documents, and none of the SEC
         Documents (including any and all financial statements included therein)
         as of such dates contained any untrue statement of a material fact or
         omitted to state a material fact required to be stated therein or
         necessary in order to make the statements therein, in light of the
         circumstances under which they were made, not misleading. The
         consolidated financial statements of the Company included in the SEC
         Documents (the "SEC Financial Statements") comply as to form in all
         material respects with applicable accounting requirements and the
         published rules and regulations of the SEC with respect thereto, have
         been prepared in accordance with generally accepted accounting
         principles (except, in the case of unaudited consolidated quarterly
         statements, as permitted by Form 10-Q of the SEC) applied on a
         consistent basis during the periods involved (except as may be
         indicated in the notes thereto) and fairly present the consolidated
         financial position of the Company and its consolidated subsidiaries as
         of the dates thereof and the consolidated results of their operations
         and cash flows for the periods then ended (subject, in the case of
         unaudited quarterly statements, to normal year-end audit adjustments).
         Since November 30, 1996, neither the Company nor any of its
         subsidiaries, has incurred any liabilities or obligations of any nature
         (whether accrued, absolute, contingent or otherwise) except (i) as and
         to the extent set forth on the audited balance sheet of the Company and
         its subsidiaries as of November 30, 1996 (including the notes thereto),
         (ii) as incurred in connection with the transactions contemplated by
         this Agreement, (iii) as incurred after November 30, 1996 in the
         ordinary course of business and consistent with past practice, (iv) as
         described in the SEC Documents filed since November 30, 1996 (the
         "Recent SEC Documents"), or (v) as would not, individually or in the
         aggregate, have a material adverse effect with respect to the Company.

                  (f) Information Supplied. None of the information supplied or
         to be supplied by the Company for inclusion or incorporation by
         reference in (i) the registration statement on Form S-4 to be filed
         with the SEC by Parent in connection with the issuance of Parent Stock
         in the Merger (the "Form S-4") will, 

<PAGE>


         at the time the Form S-4 is filed with the SEC, and at any time it is
         amended or supplemented or at the time it becomes effective under the
         Securities Act, contain any untrue statement of a material fact or omit
         to state any material fact required to be stated therein or necessary
         to make the statements therein not misleading, and (ii) the Proxy
         Statement will, at the date it is first mailed to the Company's
         stockholders or at the time of the Stockholders Meeting, contain any
         untrue statement of a material fact or omit to state any material fact
         required to be stated therein or necessary in order to make the
         statements therein, in light of the circumstances under which they are
         made, not misleading. The Proxy Statement will comply as to form in all
         material respects with the requirements of the Exchange Act and the
         rules and regulations promulgated thereunder, except that no
         representation is made by the Company with respect to statements made
         or incorporated by reference therein based on information supplied by
         Parent for inclusion or incorporation by reference therein.

                  (g) Absence of Certain Changes or Events. Except as disclosed
         in the Recent SEC Documents or in Section 3.1(g) of the Disclosure
         Schedule, since November 30, 1996, the Company has conducted its
         business only in the ordinary course consistent with past practice, and
         there is not and has not been: (i) any material adverse change with
         respect to the Company; (ii) any condition, event or occurrence which,
         individually or in the aggregate, could reasonably be expected to have
         a material adverse effect or give rise to a material adverse change
         with respect to the Company; (iii) any event which, if it had taken
         place following the execution of this Agreement, would not have been
         permitted by Section 4.1 without the prior consent of Parent; or (iv)
         any condition, event or occurrence which would prevent, hinder or
         materially delay the ability of the Company to consummate the
         transactions contemplated by this Agreement.

                  (h)      Litigation; Labor Matters; Compliance with Laws.

                           (i) Except as disclosed in the Recent SEC Documents,
                  there is no suit, action or proceeding or investigation
                  pending or, to the knowledge of the Company, threatened
                  against or affecting the Company or any of its subsidiaries or
                  any basis for any such suit, action, proceeding or
                  investigation that, individually or in the aggregate, could
                  reasonably be expected to have a material adverse effect with
                  respect to the Company or prevent, hinder or materially delay
                  the ability of the Company to consummate the transactions
                  contemplated by this Agreement, nor is there any judgment,
                  decree, injunction, rule or order of any Governmental Entity
                  or arbitrator outstanding against the Company or any of its
                  subsidiaries having, or which, insofar as reasonably could be
                  foreseen by the Company, in the future could have, any such
                  effect.

                           (ii) Neither the Company nor any of its subsidiaries
                  is a party to, or bound by, any collective bargaining
                  agreement, contract 

<PAGE>


                  or other agreement or understanding with a labor union or
                  labor organization, nor is it or any of its subsidiaries the
                  subject of any proceeding asserting that it or any subsidiary
                  has committed an unfair labor practice or seeking to compel it
                  to bargain with any labor organization as to wages or
                  conditions of employment nor is there any strike, work
                  stoppage or other labor dispute involving it or any of its
                  subsidiaries pending or, to its knowledge, threatened, any of
                  which could have a material adverse effect with respect to the
                  Company.

                           (iii) The conduct of the business of each of the
                  Company and each of its subsidiaries complies with all
                  statutes, laws, regulations, ordinances, rules, judgments,
                  orders, decrees or arbitration awards applicable thereto,
                  except for violations or failures so to comply, if any, that,
                  individually or in the aggregate, could not reasonably be
                  expected to have a material adverse effect with respect to the
                  Company.

                  (i) Employee Matters. The Company has delivered to Parent full
         and complete copies or descriptions of each material employment,
         severance, bonus, profit sharing, compensation, termination, stock
         option, stock appreciation right, restricted stock, phantom stock,
         performance unit, pension, retirement, deferred compensation, welfare
         or other employee benefit agreement, trust fund or other arrangement
         and any union, guild or collective bargaining agreement maintained or
         contributed to or required to be contributed to by the Company or any
         of its ERISA Affiliates, for the benefit or welfare of any director,
         officer, employee or former employee of the Company or any of its ERISA
         Affiliates (such plans and arrangements being collectively the "Company
         Benefit Plans"). Each of the Company Benefit Plans is in material
         compliance with all applicable laws including ERISA and the Code. The
         Internal Revenue Service has determined that each Company Benefit Plan
         that is intended to be a qualified plan under Section 401(a) of the
         Code is so qualified and the Company is aware of no event occurring
         after the date of such determination that would adversely affect such
         determination. The liabilities accrued under each such plan are
         reflected on the latest balance sheet of the Company included in the
         Recent SEC Reports in accordance with generally accepted accounting
         principles applied on a consistent basis. No condition exists that is
         reasonably likely to subject the Company or any of its subsidiaries to
         any direct or indirect liability under Title IV of ERISA or to a civil
         penalty under Section 5029J) of ERISA or liability under Section 4069
         of ERISA or 4975, 4976, or 4980B of the Code or the loss of a federal
         tax deduction under Section 280G of the Code or other liability with
         respect to the Company Benefit Plans that would have a material adverse
         effect on the Company and that is not reflected on such balance sheet.
         No Company Benefit Plan (other than any Company Benefit Plan that is a
         "multiemployer plan" as such term is defined in Section 4001(a)(3) of
         ERISA) is subject to Title W of ERISA. There are no pending,
         threatened, or anticipated claims (other than routine claims for
         benefits 

<PAGE>


         or immaterial claims) by, on behalf of or against any of the Company
         Benefit Plans or any trusts related thereto. "ERISA Affiliate" means,
         with respect to any person, any trade or business, whether or not
         incorporated, that together with such person would be deemed a "single
         employer" within the meaning of Section 4001(a)(15) of the Employee
         Retirement Income Security Act of 1974, as amended ("ERISA").

                  (j) Tax Returns and Tax Payments. The Company and each of its
         subsidiaries has timely filed (or, as to subsidiaries, the Company has
         filed on its behalf) all Tax Returns (as defined below) required to be
         filed by it, has paid (or, as to subsidiaries, the Company has paid on
         its behalf) all Taxes (as defined below) shown thereon to be due and
         has provided (or, as to subsidiaries, the Company has made provision on
         its behalf of) adequate reserves in its financial statements for any
         Taxes that have not been paid, whether or not shown as being due on any
         Tax Returns. Except as set forth in Section 3.1(j) of the Disclosure
         Schedule: (i) no material claim for unpaid Taxes has been asserted by a
         Tax authority or has become a lien (except for liens not yet due and
         payable) against the property of the Company or any of its subsidiaries
         or is being asserted against the Company or any of its subsidiaries,
         (ii) no audit of any Tax Return of the Company or any of its
         subsidiaries is being conducted by a Tax authority, and (iii) no
         extension of the statute of limitations on the assessment of any Taxes
         has been granted by the Company or any of its subsidiaries and is
         currently in effect. Neither the Company nor any of its Subsidiaries is
         or has been a member of any consolidated, combined, unitary or
         aggregate group for Tax purposes except such a group consisting only of
         the Company and its subsidiaries. As used herein, "Taxes" shall mean
         all taxes of any kind, including, without limitation, those on or
         measured by or referred to as income, gross receipts, sales, use, ad
         valorem, franchise, profits, license, withholding, payroll, employment,
         excise, severance, stamp, occupation, premium, value added, property or
         windfall profits taxes, customs, duties or similar fees, assessments or
         charges of any kind whatsoever, together with any interest and any
         penalties, additions to tax or additional amounts imposed by any
         governmental authority, domestic or foreign. As used herein, "Tax
         Return" shall mean any return, report or statement required to be filed
         with any governmental authority with respect to Taxes.

                  (k) State Antitakeover Laws Not Applicable. The Board of
         Directors of the Company has approved this Agreement and the
         Shareholders' Agreement and the transactions contemplated hereby and
         thereby and such approval constitutes approval of the Merger and the
         Shareholders' Agreement and the other transactions contemplated hereby
         and thereby by the Board of Directors of the Company under the
         provisions of Section 203 of the DGCL such that Section 203 of the DGCL
         does not apply to this Agreement or the Shareholders' Agreement or the

<PAGE>


         transactions contemplated hereby or thereby. No other state takeover
         statute or similar statute or regulation of the State of Delaware (or,
         to the knowledge of the Company after due inquiry, of any other state
         or jurisdiction) applies or purports to apply to this Agreement or the
         Shareholders' Agreement or the transactions contemplated hereby or
         thereby and no provision of the Certificate of Incorporation, Bylaws or
         other governing instruments of the Company or any of its subsidiaries
         or the terms of any rights plan or agreement of the Company would,
         directly or indirectly, restrict or impair the ability of Parent to
         vote, or otherwise to exercise the rights of a stockholder with respect
         to, securities of the Company and its subsidiaries that may be acquired
         or controlled by Parent by virtue of this Agreement or the
         Shareholders' Agreement or the transactions contemplated hereby or
         thereby or permit any stockholder to acquire securities of the Company
         or of Parent or any of its subsidiaries on a basis not available to
         Parent in the event that Parent were to acquire securities of the
         Company.

                  (l) Environmental Matters. There are no legal, administrative,
         arbitral or other proceedings, claims, actions, causes of action,
         private environmental investigations or remediation activities or
         governmental investigations of any nature seeking to impose, or that
         reasonably could be expected to result in the imposition, on the
         Company or any of its subsidiaries of any liability or obligations
         arising under common law standards relating to environmental
         protection, human health or safety, or under any local, state, federal,
         national or supernational environmental statute, regulation or
         ordinance, including the Comprehensive Environmental Response,
         Compensation and Liability Act of 1980, as amended (collectively,
         "Environmental Laws"), pending or, to the knowledge of the Company,
         threatened, against the Company or any of its subsidiaries, which
         liability or obligation would have or would reasonably be expected to
         have a material adverse effect on the Company or any of its
         subsidiaries. To the knowledge of the Company or any of its
         subsidiaries, there is no reasonable basis for any such proceeding,
         claim, action or governmental investigation that would impose any
         liability or obligation that would have or would reasonably be expected
         to have a material adverse effect on the Company or any of its
         subsidiaries. To the knowledge of the Company, during or prior to the
         period of (i) its or any of its subsidiaries' ownership or operation of
         any of their respective current properties, (ii) its or any of its
         subsidiaries' participation in the management of any property, or (iii)
         its or any of its subsidiaries' holding of a security interest or other
         interest in any property, there was no release or threatened release of
         hazardous, toxic, radioactive or dangerous materials or other materials
         regulated under Environmental Laws in, on, under or affecting any such
         property which would reasonably be expected to have a material adverse
         effect on the Company or any of its subsidiaries. Neither the Company
         nor any of its subsidiaries is subject to any agreement, order,
         judgment, decree, letter or memorandum by or with any court,
         governmental authority, regulatory agency or third party imposing any
         material liability or obligations pursuant to or under any
         Environmental Law that would have or would reasonably be expected to
         have a material adverse effect on the Company or any of its
         subsidiaries.

                  (m) Properties. Except as disclosed in the Recent SEC
         Documents, each of the Company and its subsidiaries (i) has good, clear
         and marketable title to all the properties and assets reflected in the
         latest audited balance sheet included 

<PAGE>


         in such Recent SEC Documents as being owned by the Company or one of
         its subsidiaries or acquired after the date thereof which are,
         individually or in the aggregate, material to the Company's business on
         a consolidated basis (except properties sold or otherwise disposed of
         since the date thereof in the ordinary course of business), free and
         clear of (A) all Liens except (1) statutory liens securing payments not
         yet due and (2) such imperfections or irregularities of title or other
         Liens (other than real property mortgages or deeds of trust) as do not
         materially affect the use of the properties or assets subject thereto
         or affected thereby or otherwise materially impair business operations
         at such properties, and (3) all real property mortgages and deeds of
         trust and (ii) is the lessee of all leasehold estates reflected in the
         latest audited financial statements included in such Recent SEC
         Documents or acquired after the date thereof which are material to its
         business on a consolidated basis and is in possession of the properties
         purported to be leased thereunder, and each such lease is valid without
         default thereunder by the lessee or, to the Company's knowledge, the
         lessor.

                  (n) Brokers. No broker, investment banker, financial advisor
         or other person, other than William Blair & Company, LLC, the fees and
         expenses of which will be paid by the Company (pursuant to fee
         agreements, copies of which have been provided to Parent), is entitled
         to any broker's, finder's, financial advisor's or other similar fee or
         commission in connection with the transactions contemplated by this
         Agreement based upon arrangements made by or on behalf of the Company.

                  (o) Opinion of Financial Advisor. The Company has received the
         opinion of William Blair & Company, LLC, dated the date of this
         Agreement (which opinion shall be updated within five (5) days prior to
         the mailing of the Proxy Statement), to the effect that the Merger
         Consideration to be received in the Merger by the Company's
         stockholders is fair to the holders of the Company Common Stock from a
         financial point of view, a signed copy of which opinion has been
         delivered to Parent.

                  (p) Board Recommendation. The Board of Directors of the
         Company, at a meeting duly called and held, has by unanimous vote of
         those directors present (who constituted 100% of the directors then in
         office) (i) determined that this Agreement and the transactions
         contemplated hereby, including the Merger, are fair to and in the best
         interests of the stockholders of the Company, and (ii) resolved to
         recommend that the holders of the shares of Company Common Stock
         approve this Agreement and the transactions contemplated herein,
         including the Merger.

                  (q) Required Company Vote. The Company Stockholder Approval,
         being the affirmative vote of a majority of the outstanding shares of
         the Company Class B Stock, voting separately as a class, is the only
         vote of the holders of any class or series of the Company's securities
         necessary to approve this Agreement, the Merger and the other
         transactions contemplated hereby.

<PAGE>


         3.2 Representations and Warranties of Parent. Parent represents and
warrants to the Company as follows:

                  (a) Organization, Standing and Corporate Power. Each of
         Parent, Sub and the other Parent Subsidiaries (as defined in Section
         3.2(b)) is duly organized, validly existing and in good standing under
         the laws of the jurisdiction in which it is incorporated and has the
         requisite corporate power and authority to carry on its business as now
         being conducted. Each of Parent, Sub and the other Parent Subsidiaries
         is duly qualified or licensed to do business and is in good standing in
         each jurisdiction in which the nature of its business or the ownership
         or leasing of its properties makes such qualification or licensing
         necessary, other than in such jurisdictions where the failure to be so
         qualified or licensed (individually or in the aggregate) would not have
         a material adverse effect with respect to Parent.

                  (b) Subsidiaries. The only direct or indirect subsidiaries of
         Parent (other than such subsidiaries that would not constitute in the
         aggregate a Significant Subsidiary) are listed in Section 3.2(1)) of
         the disclosure schedule (the "Parent Disclosure Schedule") delivered to
         the Company by Parent at the time of execution of this Agreement
         (together with Sub, the "Parent Subsidiaries"). All the outstanding
         shares of capital stock of each such Parent Subsidiary which is a
         corporation have been validly issued and are fully paid and
         nonassessable and, except as set forth in Section 3.2(b) of the Parent
         Disclosure Schedule, are owned (of record and beneficially) by Parent,
         by another Parent Subsidiary (wholly owned) or by Parent and another
         such Parent Subsidiary (wholly owned), free and clear of all Liens.

                  (c) Capital Structure. The authorized capital stock of Parent
         consists of 1,500,000 shares of Parent Class A Stock, 50,000,000 shares
         of Parent Class B Stock, and 1,000,000 shares of preferred stock, no
         par value per share ("Parent Preferred Stock"). Subject to such changes
         as may occur after September 30, 1997, and subject in the case of
         clauses (i) and (iii) to adjustment as a result of conversions of
         Parent Class A Stock into Parent Class B Stock, there were, as of
         September 30, 1997: (i) 1,198,835 shares of Parent Class A Stock,
         1,058,650 shares of Parent Class B Stock, and no shares of Parent
         Preferred Stock issued and outstanding; (ii) 168,203 shares of Parent
         Class A Stock held by Parent in its treasury; (iii) 35,965,050 shares
         of Parent Class B Stock reserved for issuance upon conversion of Parent
         Class A Stock; (iv) 406 shares of Parent Class B Stock reserved for
         issuance upon exercise of authorized but unissued options under
         Parent's 1996 Stock Option Plan; and (v) 16,902 shares of Parent Class
         B Common Stock issuable upon exercise of outstanding options under
         Parent's 1996 Stock Option Plan. Except as set forth above, no shares
         of capital stock or other equity securities of Parent are issued,
         reserved for issuance or outstanding. All outstanding shares of capital
         stock of Parent are, and all shares of Parent Stock which may be issued
         pursuant to this Agreement 

<PAGE>


         will be, when issued, duly authorized, validly issued, fully paid and
         nonassessable and not subject to preemptive rights. All shares of
         Parent Stock issued pursuant to this Agreement will, when so issued, be
         registered under the Securities Act for such issuance and registered
         under the Exchange Act, be registered or exempt from registration under
         any applicable state securities laws, and be listed on the NYSE,
         subject to official notice of issuance. There are no outstanding bonds,
         debentures, notes or other indebtedness or other securities of Parent
         having the right to vote (or convertible into, or exchangeable for,
         securities having the right to vote) on any matters on which
         stockholders of Parent may vote. Except as set forth above, there are
         no outstanding securities, options, warrants, calls, or rights
         obligating Parent or any of its subsidiaries to issue, deliver or sell,
         or cause to be issued, delivered or sold, additional shares of capital
         stock or other equity securities of Parent or any of its subsidiaries
         or obligating Parent or any of its subsidiaries to issue, grant, extend
         or enter into any such security, option, warrant, call, or right. The
         authorized capital stock of Sub consists of 1,000 shares of common
         stock, $.01 par value per share, all of which have been validly issued,
         are fully paid and nonassessable and are owned directly by Parent, free
         and clear of any Lien.

                  (d) Authority; Noncontravention. Parent and Sub have all
         requisite corporate power and authority to enter into this Agreement
         and to consummate the transactions contemplated by this Agreement. The
         execution and delivery of this Agreement by Parent and Sub and the
         consummation by Parent and Sub of the transactions contemplated by this
         Agreement have been duly authorized by all necessary corporate. action
         on the part of Parent and Sub. No vote or consent of the stockholders
         of Parent or Sub, which has not been obtained, is required under
         applicable law or rule of the NYSE to approve the Merger, this
         Agreement or the transactions contemplated hereby. This Agreement has
         been duly executed and delivered by and constitutes a valid and binding
         obligation of each of Parent and Sub, enforceable against such party in
         accordance with its terms. The execution and delivery of this Agreement
         do not, and the consummation of the transactions contemplated by this
         Agreement and compliance with the provisions of this Agreement will
         not, conflict with, or result in any breach or violation of, or default
         (with or without notice or lapse of time, or both) under, or give rise
         to a right of termination, cancellation or acceleration of or "put"
         right with respect to any obligation or to loss of a material benefit
         under, or result in the creation of any Lien upon any of the properties
         or assets of Parent or any of its subsidiaries under, (i) the
         certificate of incorporation or by-laws of Parent or Sub or the
         comparable charter or organizational documents of any other subsidiary
         of Parent, (ii) any loan or credit agreement, note, bond, mortgage,
         indenture, lease or other agreement, instrument, permit, concession,
         franchise or license applicable to Parent, Sub or any other subsidiary
         of Parent or their respective properties or assets or (iii) subject to
         the governmental filings and other matters referred to in the following
         sentence, any judgment, order, decree, statute, law, ordinance, rule,
         regulation or arbitration award applicable to Parent, Sub or any other
         subsidiary of Parent or their respective properties or assets, other
         than, in the case of clauses (ii) and (iii), any such conflicts,
         breaches, violations, defaults, rights, losses or Liens that
         individually or in the aggregate could not have a material adverse
         effect with 

<PAGE>


         respect to Parent or could not prevent, hinder or materially delay the
         ability of Parent to consummate the transactions contemplated by this
         Agreement. No consent, approval, order or authorization of, or
         registration, declaration or filing with, or notice to, any
         Governmental Entity is required by or with respect to Parent, Sub or
         any other subsidiary of Parent in connection with the execution and
         delivery of this Agreement by Parent or Sub or the consummation by
         Parent or Sub, as the case may be, of any of the transactions
         contemplated by this Agreement, except for (i) the filing of a
         premerger notification and report form under the HSR Act, (ii) the
         filing with the SEC of (y) the Form S-4 and (z) such reports under the
         Exchange Act as may be required in connection with this Agreement and
         the transactions contemplated hereby, (iii) the filing of the
         Certificate of Merger with the Secretary of State of the State of
         Delaware and appropriate documents with the relevant authorities of
         other states in which the Company is qualified to do business, and (iv)
         such other consents, approvals, orders, authorizations, registrations,
         declarations, filings or notices as may be required under the
         "takeover" or "blue sky" laws of various states.

                  (e) SEC Documents; Undisclosed Liabilities. Parent has filed
         all required reports, schedules, forms, statements and other documents
         with the SEC since January 1, 1994 (collectively, and in each case,
         including all exhibits and schedules thereto and documents incorporated
         by reference therein, the "Parent SEC Documents"). As of their
         respective dates, the Parent SEC Documents complied in all material
         respects with the requirements of the Securities Act or the Exchange
         Act, as the case may be, and the rules and regulations of the SEC
         promulgated thereunder applicable to such Parent SEC Documents, and
         none of the Parent SEC Documents (including any and all financial
         statements included therein) as of such date contained any untrue
         statement of a material fact or omitted to state a material fact
         required to be stated therein or necessary in order to make the
         statements therein, in light of the circumstances under which they were
         made, not misleading. The consolidated financial statements of Parent
         included in the Parent SEC Documents comply as to form in all material
         respects with applicable accounting requirements and the published
         rules and regulations of the SEC with respect thereto, have been
         prepared in accordance with generally accepted accounting principles
         (except, in the case of unaudited consolidated quarterly statements, as
         permitted by Form 10-Q of the SEC) applied on a consistent basis during
         the periods involved (except as may be indicated in the notes thereto)
         and fairly present the consolidated financial position of Parent and
         its consolidated subsidiaries as of the dates thereof and the
         consolidated results of operations and changes in cash flows for the
         periods then ended (subject, in the case of unaudited quarterly
         statements, to normal year-end audit adjustments). Since December 31,
         1996, neither Parent nor any of its subsidiaries has incurred any
         liabilities or obligations of any nature (whether accrued, absolute,
         contingent or otherwise) except (i) as and to the extent set forth on
         the audited balance sheet of Parent and its subsidiaries as of December
         31, 1996 (including the notes thereto), (ii) as incurred in connection
         with the transactions contemplated by this 

<PAGE>


         Agreement, (iii) as incurred after December 31, 1996 in the ordinary
         course of business and consistent with past practice, (iv) as described
         in the SEC Documents filed since December 31, 1996 (the "Recent Parent
         SEC Documents"), or (v) as would not, individually or in the aggregate,
         have a material adverse effect with respect to Parent.

                  (f) Information Supplied. None of the information supplied or
         to be supplied by Parent or Sub for inclusion or incorporation by
         reference in (i) the Form S-4 will, at the time the Form S-4 is filed
         with the SEC, and at any time it is amended or supplemented or at the
         time it becomes effective under the Securities Act, contain any untrue
         statement of a material fact or omit to state any material fact
         required to be stated therein or necessary to make the statements
         therein not misleading, and (ii) the Proxy Statement will, at the date
         the Proxy Statement is first mailed to the Company's stockholders or at
         the time of the Stockholders Meeting, contain any untrue statement of a
         material fact or omit to state any material fact required to be stated
         therein or necessary in order to make the statements therein, in light
         of the circumstances under which they are made, not misleading. The
         Form S-4 will comply as to form in all material respects with the
         requirements of the Securities Act and the rules and regulations
         promulgated thereunder, except that no representation or warranty is
         made by Parent or Sub with respect to statements made or incorporated
         by reference therein based on information supplied by the Company for
         inclusion or incorporation by reference in the Form S-4.

                  (g) Absence of Certain Changes or Events. Except as disclosed
         in the Recent Parent SEC Documents, since the date of the most recent
         financial statements included in the Recent Parent SEC Documents,
         Parent has conducted its business only in the ordinary course
         consistent with past practice, and there is not and has not been (i)
         any material adverse change with respect to Parent; (ii) any condition,
         event or occurrence which, individually or in the aggregate, could
         reasonably be expected to have a material adverse effect or give rise
         to a material adverse change with respect to Parent; or (iii) any
         condition, event or occurrence which could reasonably be expected to
         prevent, hinder or materially delay the ability of Parent to consummate
         the transactions contemplated by this Agreement.

                  (h) Interim Operations of Sub. Sub was formed on October 10,
         1997 solely for the purposes of engaging in the transactions
         contemplated hereby, has engaged in no other business activities and
         has conducted its operations only as contemplated hereby.

                  (i) Brokers. No broker, investment banker, financial advisor
         or other person is entitled to or may be paid any broker's, finder's,
         financial advisor's or other similar fee or commission in connection
         with the transactions contemplated by this Agreement based upon
         arrangements made by or on behalf of Parent.

<PAGE>


      ARTICLE 4: COVENANTS RELATING TO CONDUCT OF BUSINESS PRIOR TO MERGER

         4.1 Conduct of Business of the Company. From the date of this Agreement
to the Effective Time (except as otherwise specifically required by the terms of
this Agreement), the Company shall, and shall cause its subsidiaries to, act and
carry on their respective businesses in the usual, regular and ordinary course
of business consistent with past practice and, to the extent consistent
therewith, use its best efforts to preserve intact their current business
organizations, keep available the services of their current officers and
employees and preserve their relationships with customers, suppliers,
franchisees, licensors, licensees, advertisers, distributors and others having
business dealings with them to the end that their goodwill and ongoing
businesses shall not be impaired in any material respect at the Effective Time.
Without limiting the generality of the foregoing, from the date of this
Agreement. to the Effective Time, the Company shall not, and shall not permit
any of its subsidiaries to, without the prior written consent of Parent:

                  (a) (i) declare, set aside or pay any dividends on, or make
         any other distributions in respect of, any of its capital stock, other
         than dividends and distributions by a direct or indirect wholly owned
         subsidiary of the Company to its parent, (ii) split, combine or
         reclassify any of its capital stock or issue or authorize the issuance
         of any other securities in respect of, in lieu of or in substitution
         for shares of its capital stock, or (iii) purchase, redeem or otherwise
         acquire any shares of capital stock of the Company or any of its
         subsidiaries or any other securities thereof or any rights, warrants or
         options to acquire any such shares or other securities, except, in the
         case of clause (iii), for the acquisition of shares of Company Common
         Stock from holders of Company Stock Options in full or partial payment
         of the exercise price payable by such holder or tax liability arising
         in connection therewith, upon exercise of Company Stock Options
         outstanding on the date of this Agreement in accordance with their
         present terms;

                  (b) authorize for issuance, issue, deliver, sell, pledge or
         otherwise encumber any shares of its capital stock or the capital stock
         of any of its subsidiaries, any other voting securities or any
         securities convertible into, or any rights, warrants or options to
         acquire, any such shares, voting securities or convertible securities
         or any other securities or equity equivalents (including without
         limitation stock appreciation rights), or contractual obligation valued
         or measured by the value or market price of Company Common Stock (other
         than the issuance of Company Common Stock upon the exercise of Company
         Stock Options outstanding on the date of this Agreement and in
         accordance with their present terms, such issuance, together with the
         acquisitions of shares of Company Common Stock permitted under clause
         (a) above, being referred to herein as "Permitted Changes");

                  (c) amend its certificate of incorporation, by-laws or other
         comparable charter or organizational documents;

<PAGE>


                  (d) acquire or agree to acquire by merging or consolidating
         with, or by purchasing a substantial portion of the stock or assets of,
         or by any other manner, any business or any corporation, partnership,
         joint venture, association, or other business organization or division
         thereof;

                  (e) sell, lease, license, mortgage or otherwise encumber or
         subject to any Lien or otherwise dispose of any of its properties or
         assets that are material, individually or in the aggregate, to the
         Company and its subsidiaries taken as a whole, except in the ordinary
         course of business consistent with past practice;

                  (f) (i) incur any indebtedness for borrowed money or guarantee
         any such indebtedness of another person, issue or sell any debt
         securities or warrants or other rights to acquire any debt securities
         of the Company or any of its subsidiaries, guarantee any debt
         securities of another person, enter into any "keep well" or other
         agreement to maintain any financial statement condition of another
         person or enter into any arrangement having the economic effect of any
         of the foregoing, except for short-term borrowings incurred in the
         ordinary course of business consistent with past practice, or (ii) make
         any loans, advances or capital contributions to, or investments in, any
         other person, other than to the Company or any direct or indirect
         wholly owned subsidiary of the Company;

                  (g) acquire or agree to acquire any assets that are material,
         individually or in the aggregate, to the Company and its subsidiaries
         taken as a whole, or make or agree to make any capital expenditures
         except in the ordinary course of business consistent with past
         practice;

                  (h) pay, discharge or satisfy any claims (including claims of
         stockholders), liabilities or obligations (absolute, accrued, asserted
         or unasserted, contingent or otherwise), except for the payment,
         discharge or satisfaction, of (i) liabilities or obligations in the
         ordinary course of business consistent with past practice or in
         accordance with their terms as in effect on the date hereof, (ii)
         liabilities reflected or reserved against in, or contemplated by, the
         most recent consolidated audited financial statements (or the notes
         thereof) of the Company included in the Recent SEC Documents, or waive,
         release, grant, or transfer any rights of material value or modify or
         change in any material respect any existing license, lease, contract or
         other document, other than in the ordinary course of business
         consistent with past practice;

                  (i) adopt or amend in any material respect (except as may be
         required by law or by this Agreement) any bonus, profit sharing,
         compensation, stock option, pension, retirement, deferred compensation,
         employment or other employee benefit plan, agreement, trust, fund or
         other arrangement (including any Company Benefit Plan) for the benefit
         or welfare of any employee, director or former director or employee or,
         other than increases for individuals (other than officers and
         directors) in the ordinary course of business consistent with past
         practice, increase the compensation or fringe benefits of any director,
         employee or 

<PAGE>


         former director or employee; pay any benefit not required by any
         existing plan, arrangement or agreement, grant any new or modified
         severance or termination arrangement or increase or accelerate any
         benefits payable under its severance or termination pay policies in
         effect on the date hereof, other than any such increase or acceleration
         provided for under such policies as in effect on the date of this
         Agreement;

                  (j) change any material accounting principle used by it,
         except for such changes as may be required to be implemented following
         the date of this Agreement pursuant to generally accepted accounting
         principles or rules and regulations of the SEC promulgated following
         the date hereof;

                  (k) take any action that would, or is reasonably likely to,
         result in any of its representations and warranties in this Agreement
         becoming untrue, or in any of the conditions to the Merger set forth in
         Article 6 not being satisfied;

                  (1) except in the ordinary course of business and consistent
         with past practice, make any tax election or settle or compromise any
         federal, state, local or foreign income tax liability; and

                  (m) authorize any of, or commit or agree to take any of, the
         foregoing actions.

                        ARTICLE 5: ADDITIONAL AGREEMENTS

         5.1 Preparation of Form S-4 and the Proxy Statement; Stockholder
Meetings.

                  (a) Promptly following the date of this Agreement, the Company
         shall prepare and file with the SEC the Proxy Statement, and Parent
         shall prepare and file with the SEC the Form S-4, in which the Proxy
         Statement will be included as a prospectus. Each of the Company and
         Parent shall use its reasonable best efforts as promptly as practicable
         to have the Form S-4 declared effective under the Securities Act as
         promptly as practicable after such filing. The Company will use its
         reasonable best efforts to cause the Proxy Statement to be mailed to
         the Company's stockholders as promptly as practicable after the Form
         S-4 is declared effective under the Securities Act. Parent shall also
         take any action (other than qualifying to do business in any
         jurisdiction in which it is not now so qualified) required to be taken
         under any applicable state securities laws in connection with the
         issuance of Parent Stock in the Merger, and the Company shall furnish
         all information concerning the Company and the holders of the Company
         Common Stock and rights to acquire Company Common Stock pursuant to the
         Stock Plans as may be reasonably requested in connection with any such
         action.

                  (b) The Company will, as promptly as practicable following the
         date of this Agreement, duly call, give notice of, convene and hold a
         meeting of its stockholders (the "Stockholders Meeting") for the
         purpose of approving this 

<PAGE>


         Agreement and the transactions contemplated by this Agreement. The
         Company will, through its Board of Directors, recommend to its
         stockholders approval of the foregoing matters, as set forth in Section
         3.1(p). Such recommendation, together with a copy of the opinion
         referred to in Section 3.1(o), shall be included in the Proxy
         Statement. The Company will use reasonable efforts to hold such meeting
         as soon as practicable after the date hereof.

                  (c) The Company will cause its transfer agent to make stock
         transfer records relating to the Company available to the extent
         reasonably necessary to effectuate the intent of this Agreement.

         5.2 Letter of the Company's Accountants. The Company shall use its best
efforts to cause to be delivered to Parent a letter of Ernst & Young LLP, the
Company's independent public accountants, dated a date within two business days
before the date on which the Form S-4 shall become effective and addressed to
Parent, in form and substance reasonably satisfactory to Parent and customary in
scope and substance for letters delivered by independent public accountants in
connection with registration statements similar to the Form S-4.

         5.3      Parent Access to Information.

                  (a) The Company shall, and shall cause its subsidiaries,
         officers, employees, counsel, financial advisors and other
         representatives to, afford to Parent and its representatives reasonable
         access during normal business hours during the period prior to the
         Effective Time to its properties, books, contracts, commitments,
         personnel and records and, during such period, shall, and shall cause
         its subsidiaries, officers, employees and representatives to, furnish
         promptly to Parent (i) a copy of each report, schedule, registration
         statement and other document filed by it during such period pursuant to
         the requirements of Federal or state securities laws and (ii) all other
         information concerning its business, properties, financial condition,
         operations and personnel as Parent may from time to time reasonably
         request. No investigation pursuant to this Section 5.3 shall affect any
         representations or warranties of the Company herein or the conditions
         to the obligations of the parties hereto.

                  (b) The Company shall report on operational matters and
         promptly advise Parent orally and in writing of any change or event
         having, or which, insofar as can reasonably be foreseen, could have, a
         material adverse effect on the Company and its Subsidiaries taken as a
         whole.

         5.4 Best Efforts. Each of the parties agrees to use its best efforts to
take, or cause to be taken, all actions, and to do, or cause to be done, and to
assist and cooperate with the other parties in doing, all things necessary,
proper or advisable to consummate and make effective, in the most expeditious
manner practicable, the Merger and the other' transactions contemplated by this
Agreement. Parent, Sub and the Company will use their best efforts and cooperate
with one another (i) in promptly determining whether any filings are required to
be made or consents, approvals, waivers, permits or authorizations are required
to be obtained under any applicable 

<PAGE>


law or regulation or from any governmental authorities or third parties in
connection with the transactions contemplated by this Agreement and (ii) in
promptly making any such filings, in furnishing information required in
connection therewith and in timely seeking to obtain any such consents,
approvals, waivers, permits or authorizations.

         5.5      Indemnification.

                  (a) The Company shall, and from and after the Effective Time
         Parent and the Surviving Corporation shall, indemnify, defend and hold
         harmless each person who is now, or has been at any time prior to the
         date of this Agreement or who becomes such prior to the Effective Time,
         an officer, director or employee of the Company or any of its
         subsidiaries (the "Indemnified Parties") against (i) all losses,
         claims, damages, costs, expenses, liabilities or judgments or amounts
         that are paid in settlement with the approval of the indemnifying party
         (which approval shall not be unreasonably withheld) of or in connection
         with any claim, action, suit, proceeding or investigation based in
         whole or in part on or arising in whole or in part out of the fact that
         such person is or was a director, officer or employee of the Company or
         any of its subsidiaries whether pertaining to any matter existing or
         occurring at or prior to the Effective Time and whether asserted or
         claimed prior to; or at or after, the Effective Time ("Indemnified
         Liabilities"), and (ii) all Indemnified Liabilities based in whole or
         in part on, or arising in whole or in part out of, or pertaining to
         this Agreement or the transactions contemplated hereby; provided, that
         in the case of the Company and the Surviving Corporation such
         indemnification shall only be to the fullest extent a corporation is
         permitted under the DGCL to indemnify its own directors, officers and
         employees, and in the case of Parent, such indemnification shall not be
         limited by the DGCL but such indemnification shall not be applicable to
         any claims made against the Indemnified Parties if a judgment or other
         final adjudication established that (A) their acts or omissions were
         committed in bad faith or were the result of active and deliberate
         dishonesty and were material to the cause of action so deliberated or
         (B) arising out of, based upon or attributable to the gaining in fact
         of any financial profit or other advantage to which they were not
         legally entitled. The Company, Parent and the Surviving Corporation, as
         the case may be, will pay all expenses of each Indemnified Party in
         advance of the final disposition of any such action or proceeding, in
         the case of the Company and the Surviving Corporation only to the
         fullest extent permitted by law upon receipt of any undertaking
         contemplated by Section 145(e) of the DGCL. Without limiting the
         foregoing, in the event any such claim, action, suit, proceeding or
         investigation is brought against any Indemnified Party (whether arising
         before or after the Effective Time), (i) the Indemnified Parties may
         retain counsel satisfactory to them and the Company (or them and Parent
         and the Surviving Corporation after the Effective Time), (ii) the
         Company (or after the Effective Time, the Surviving Corporation) shall
         pay all reasonable fees and expenses of such counsel for the
         Indemnified Parties promptly as statements therefor are received, and
         (iii) the Company (or after the Effective Time, Parent and the
         Surviving Corporation) will use all reasonable efforts to assist in the
         vigorous defense of any such matter, provided 

<PAGE>


         that none of the Company, Parent or the Surviving Corporation shall be
         liable for any settlement of any claim effected without its written
         consent, which consent, however, shall not be unreasonably withheld.
         Any Indemnified Party wishing to claim indemnification under this
         Section 5.5, upon learning of any such claim, action, suit, proceeding
         or investigation, shall notify the Company, Parent or the Surviving
         Corporation (but the failure so to notify an indemnifying party shall
         not relieve it from any liability which it may have under this Section
         5.5 except to the extent such failure prejudices such party), and shall
         deliver to the Company (or after the Effective Time, the Surviving
         Corporation (but not Parent)) the undertaking contemplated by Section
         145(e) of the DGCL. The Indemnified Parties as a group may retain only
         one law firm to represent them with respect to each such matter unless
         there is, under applicable standards of professional conduct, a
         conflict on any significant issue between the positions of any two or
         more Indemnified Parties.

                  (b) The provisions of this Section 5.5 are intended to be for
         the benefit of, and shall be enforceable by, each Indemnified Party,
         his or her heirs and representatives.

         5.6 Expenses. Whether or not the Merger is consummated, all costs and
expenses incurred in connection with this Agreement and the transactions
contemplated hereby shall be paid by the party incurring such expenses, except
that the expenses in connection with printing and mailing the Proxy Statement
and the Form S-4, as well as all SEC filing fees relating to the transactions
contemplated herein, shall be shared equally between Parent and the Company.

         5.7 Public Announcements. Parent and Sub, on the one hand, and the
Company, on the other hand, will consult with each other before issuing, and
provide each other the opportunity to review and comment upon, any press release
or other public statements with respect to the transactions contemplated by this
Agreement, including the Merger, and shall not issue any such press release or
make any such public statement prior to such consultation, except as may be
required by applicable law, court process or by obligations pursuant to any
listing agreement with any national securities exchange. The parties agree that
the initial press release or releases to be issued with respect to the
transactions contemplated by this Agreement shall be mutually agreed upon prior
to the issuance thereof.

         5.8 Affiliates. Prior to the Closing Date, the Company shall deliver to
Parent a letter identifying all persons who are, at the time this Agreement is
submitted for approval to the stockholders of the Company, "affiliates" of the
Company for purposes of Rule 145 under the Securities Act. The Company shall use
its best efforts to cause each such person to deliver to Parent on or prior to
the Closing Date a written agreement substantially in the form attached as
Exhibit A hereto.

         5.9 Stock Exchange Listing. Parent shall use its best efforts to cause
the shares of Parent Stock to be issued in the Merger to be approved for listing
on the NYSE, subject to notice of issuance, prior to the Closing Date.

<PAGE>


         5.10 Takeover Statutes. If any "fair price," "moratorium," "control
share acquisition" or other form of antitakeover statute or regulation shall
become applicable to the transactions contemplated hereby, the Company and the
members of the Board of Directors of the Company shall grant such approvals and
take such actions as are reasonably necessary so that the transactions
contemplated hereby may be consummated as promptly as practicable on the terms
contemplated hereby and otherwise act to eliminate or minimize the effects of
such statute or regulation on the transactions contemplated hereby.

         5.11 No Solicitation. Neither the Company nor any of its subsidiaries
shall, nor shall the Company or any of its subsidiaries authorize or permit any
of its or their officers, directors, agents, representatives, advisors or
subsidiaries to, (a) solicit, initiate or encourage (including by way of
furnishing information), or take any other action to facilitate the submission
of inquiries, proposals or offers from any person relating to any acquisition or
purchase of a substantial amount of assets of the Company or any of its
subsidiaries (other than in the ordinary course of business) or of over 20% of
any class of equity securities of the Company or any of its subsidiaries or any
tender offer (including a self tender offer) or exchange offer that if
consummated would result in any person beneficially owning 20% or more of any
class of equity securities of the Company or any of its subsidiaries, or any
merger, consolidation, business combination, sale of substantially all assets,
recapitalization, liquidation, dissolution or similar transaction involving the
Company or any of its subsidiaries, other than the transactions contemplated by
this Agreement, or any other transaction the consummation of which would or
could reasonably be expected to impede, interfere with, prevent or materially
delay the Merger or which would or could reasonably be expected to materially
dilute the benefits to Parent of the transactions contemplated hereby
(collectively, "Transaction Proposals") or agree to or endorse any Transaction
Proposal, or (b) enter into or participate in any discussions or negotiations
regarding any of the foregoing, or furnish to any other person any information
with respect to its business, properties or assets or any of the foregoing, or
otherwise cooperate in any way with, or assist or participate in, facilitate or
encourage, any effort or attempt by any other person to do or seek any of the
foregoing; provided, however, that the foregoing shall not prohibit the Company
from (i) furnishing information concerning the Company and its businesses,
properties or assets pursuant to an appropriate and customary confidentiality
agreement to a third party who has made an unsolicited Transaction Proposal,
(ii) engaging in discussions or negotiations with a third party who has made an
unsolicited Transaction Proposal, (iii) following receipt of an unsolicited
Transaction Proposal, taking and disclosing to its stockholders a position
contemplated by Rule 14e-2(a) under the Exchange Act or otherwise making
disclosure to its stockholders, and/or (iv) following receipt of an unsolicited
Transaction Proposal, failing to make or withdrawing or modifying its
recommendation referred to in Section 3.1(p), but in each case referred to in
the foregoing clauses (i) through (iv) only if and to the extent that the Board
of Directors of the Company shall have concluded in good faith, after consulting
with and considering the advice of outside counsel, that such action is required
by the Board of Directors of the Company in the exercise of its fiduciary duties
to the stockholders of the Company; provided, further, that the Board of
Directors of the Company shall not take any of the foregoing actions referred to
in clauses (i) through (iv) until after giving at least one business day's
advance written notice to Parent with respect to the actions specified in the
foregoing clauses (i) through (iv) that it shall take. In addition, if the Board
of Directors of the Company receives a 

<PAGE>


Transaction Proposal, then the Company shall promptly inform Parent in writing
of the material terms of such proposal and the identity of the person (or group)
making it. The Company will immediately cease and cause to be terminated any
existing activities, discussions or negotiations with any parties conducted
heretofore with respect to any of the foregoing. Without limiting the foregoing,
it is understood that any violation of the restrictions set forth in this
Section by any director or executive officer of the Company or any of its
subsidiaries or by any investment banker, financial adviser, attorney,
accountant, or other representative of the Company or any of its subsidiaries
shall be deemed to be a breach of this Section by the Company.

         5.12 Certain Agreements. Neither the Company nor any subsidiary of the
Company will waive or fail to enforce any provision of any confidentiality or
standstill or similar agreement to which it is a party without the prior written
consent of Parent.

         5.13     Employee Benefits.

                  (a) Parent and the Company agree that the Company Benefit
         Plans shall, to the extent practicable and except as otherwise provided
         in Section 2.4 hereof, remain in effect without material amendment
         until the Effective Time and that thereafter the Surviving Corporation
         will maintain, subject to such changes and modifications as may be
         necessary or desirable to facilitate compliance by Parent and its
         subsidiaries (including the Surviving Corporation) with applicable
         statutory and regulatory requirements, substantially similar plans
         (other than the Stock Plans) for a period of at least three years after
         the Effective Time.

                  (b) Parent will cause the Surviving Corporation to honor
         without material modification for a period of at least three years
         after the Effective Time all employee severance plans (or policies) and
         employment and severance agreements of the Company or any of its
         subsidiaries in existence on the date hereof.

                  (c) Parent and Company will use their reasonable best efforts
         to agree on compensation plans for the officers and employees of the
         Company after the Effective Time to provide them incentive compensation
         during the three-year period following the Effective Time that in the
         aggregate is reasonably comparable (without giving effect to any
         payments to them resulting from the Merger) to that historically
         provided by the Stock Plans, except that neither Parent nor the
         Surviving Corporation shall be required to issue any shares of its
         equity securities in connection with such compensation plans.

                         ARTICLE 6: CONDITIONS PRECEDENT

         6.1 Conditions to Each Party's Obligation To Effect the Merger. The
respective obligation of each party to effect the Merger is subject to the
satisfaction or waiver on or prior to the Closing Date of the following
conditions:

<PAGE>


                  (a) Company Stockholder Approval. The Company Stockholder
         Approval shall have been obtained.

                  (b) NYSE Listing. The shares of Parent Stock issuable to the
         Company's stockholders pursuant to this Agreement shall have been
         approved for listing on the NYSE, subject to notice of issuance.

                  (c) HSR Act. The waiting period (and any extension thereof)
         applicable to the Merger under the HSR Act shall have been terminated
         or shall have expired.

                  (d) No Injunctions or Restraints. No temporary restraining
         order, preliminary or permanent injunction or other order issued by any
         court of competent jurisdiction or other legal restraint or prohibition
         preventing the consummation of the Merger shall be in effect; provided,
         however, that the parties hereto shall use their best efforts to have
         any such injunction, order, restraint or prohibition vacated.

                  (e) Form S-4. The Form S-4 shall have become effective under
         the Securities Act and shall not be the subject of any stop order or
         proceedings seeking a stop order, and any material "blue sky" and other
         state securities laws applicable to the issuance of the Parent Stock
         shall have been complied with.

         6.2 Conditions to Obligation of Parent and Sub. The obligations of
Parent and Sub to effect the Merger are further subject to the following
conditions:

                  (a) Representations and Warranties. The representations and
         warranties of the Company set forth in this Agreement shall be true and
         correct in all material respects, in each case as of the date of this
         Agreement and as of the Closing Date as though made on and as of the
         Closing Date. Parent shall have received a certificate signed on behalf
         of the Company by the chief executive officer and the chief financial
         officer of the Company to such effect.

                  (b) Performance of Obligations of the Company. The Company
         shall have performed the obligations required to be performed by it
         under this Agreement at or prior to the Closing Date (except for such
         failures to perform as have not had or could not reasonably be
         expected, either individually or in the aggregate, to have a material
         adverse effect with respect to the Company or adversely affect the
         ability of the Company to consummate the transactions herein
         contemplated or perform its obligations hereunder), and Parent shall
         have received a certificate signed on behalf of the Company by the
         chief executive officer and the chief financial officer of the Company
         to such effect.

                  (c) Tax Opinion. Parent shall have received the opinion of
         Munger, Tolles & Olson LLP, counsel to Parent, dated the Closing Date,
         based on appropriate representations of the Company, its affiliates,
         and Parent, and such

<PAGE>


         other facts, representations, assumptions, and agreements as counsel
         may reasonably deem relevant, to the effect that for United States
         Federal income tax purposes the Merger will qualify as a reorganization
         within the meaning of Section 368 of the Code and that each of Parent,
         Sub and the Company will be a party to the reorganization within the
         meaning of Section 368(b) of the Code.

                  (d) Consents, etc. Parent shall have received evidence, in
         form and substance reasonably satisfactory to it, that such licenses,
         permits, consents, approvals, authorizations, qualifications and orders
         of governmental authorities and other third parties as are necessary in
         connection with the transactions contemplated hereby have been
         obtained, except such licenses, permits, consents, approvals,
         authorizations, qualifications and orders which are not, individually
         or in the aggregate, material to Parent or the Company or the failure
         of which to have been received would not (as compared to the situation
         in which such license, permit, consent, approval, authorization,
         qualification or order had been obtained) materially dilute the
         aggregate benefits to Parent of the Merger.

                  (e) Affiliate Letters. Parent shall have received the
         agreements referred to in Section 5.8.

                  (f) Continuity of Interest Agreement. Mr. John W. Mooty shall
         have executed and delivered, and shall have used his best efforts to
         cause the other members of his family and such other shareholders of
         the Company as may be necessary or desirable to facilitate issuance of
         the tax opinions referenced in Sections 6.2(c) and 6.3(c) to have
         executed and delivered, a Continuity of Interest Agreement in
         substantially the form attached as Exhibit B hereto.

                  (g) Opinion of Counsel to the Company. Parent shall have
         received, on and as of the Closing Date, an opinion of Gray, Plant,
         Mooty, Mooty & Bennett, P.A., counsel to the Company, in usual and
         customary form reasonably acceptable to Parent, to the effect that (i)
         the Company is a corporation duly incorporated, validly existing and in
         good standing under the laws of the State of Delaware, (ii) the
         execution and delivery of this Agreement by the Company and the
         consummation by the Company of the transactions contemplated hereby
         have been duly authorized by all necessary corporate and shareholder
         action, (iii) this Agreement has been duly executed and delivered by
         the Company and constitutes a valid and binding obligation of the
         Company, enforceable in accordance with its terms (subject to customary
         exceptions), and (iv) the execution and delivery of this Agreement does
         not, and the consummation by the Company of the transactions
         contemplated hereby will not, (A) violate the Certificate of
         Incorporation or Bylaws of the Company, or (B) to the best knowledge of
         such counsel based upon due inquiry of the Company, conflict with, or
         result in any breach or violation of, or default (with or without
         notice or lapse of time, or both) under, or give rise to a right of
         termination, cancellation or acceleration of or "put" right with
         respect to any obligation or to loss of a material benefit under, or
         result in the creation of any Lien upon any of the properties or assets
         of the 

<PAGE>


         Company or any of its subsidiaries under the terms of, any franchise or
         other agreement with any franchisee of the Company or any of its
         subsidiaries, other than any such conflicts, breaches, violations,
         defaults, rights, losses or Liens that could not (x) affect franchise
         or other agreements relating, individually or in the aggregate, to 150
         or more store locations, (y) individually or in the aggregate have a
         material adverse effect with respect to the Company or the Surviving
         Corporation, or (z) prevent, hinder or materially delay the ability of
         the Company to consummate the transactions contemplated by this
         Agreement.

         6.3 Conditions to Obligation of the Company. The obligation of the
Company to effect the Merger is further subjected to the following conditions:

                  (a) Representations and Warranties. The representations and
         warranties of Parent and Sub set forth in this Agreement shall be true
         and correct in all material respects, in each case as of the date of
         this Agreement and as of the Closing Date as though made on and as of
         the Closing Date. The Company shall have received a certificate signed
         on behalf of Parent by the chief executive officer and the chief
         financial officer of Parent to such effect.

                  (b) Performance of Obligations of Parent and Sub. Parent and
         Sub shall have performed the obligations required to be performed by
         them under this Agreement at or prior to the Closing Date (except for
         such failures to perform as have not had or could not reasonably be
         expected, either individually or in the aggregate, to have a material
         adverse effect with respect to Parent or adversely affect the ability
         of Parent to consummate the transactions herein contemplated or perform
         its obligations hereunder), and the Company shall have received a
         certificate signed on behalf of Parent by the chief executive officer
         and the chief financial officer of Parent to such effect.

                  (c) Tax Opinion. The Company shall have received the opinion
         of Faegre & Benson, tax counsel to the Company, or the opinion of other
         tax counsel of a prominent law firm designated by Parent and reasonably
         acceptable to the Company, dated the Closing Date, based on appropriate
         representations of the Company, its affiliates, and Parent and such
         other facts, representations, assumptions, and agreements as counsel
         may reasonably deem relevant, to the effect that for United States
         Federal income tax purposes the Merger will qualify as a reorganization
         within the meaning of Section 368 of the Code and that each of Parent,
         Sub and the Company will be a party to the reorganization within the
         meaning of Section 368(b) of the Code.

                  (d) Opinion of Counsel to Parent. The Company shall have
         received, on and as of the Closing Date, an opinion of Munger, Tolles &
         Olson LLP, counsel to Parent, in usual and customary form reasonably
         acceptable to the Company, to the effect that (i) Parent and Sub are
         corporations duly incorporated, validly existing and in good standing
         under the laws of the State of Delaware, (ii) the execution and
         delivery of this Agreement by Parent and Sub and the 

<PAGE>


         consummation by Parent and Sub of the transactions contemplated hereby
         have been duly authorized by all necessary corporate action, (iii) this
         Agreement has been duly executed and delivered by Parent and Sub and
         constitutes a valid and binding obligation of each of Parent and Sub,
         enforceable in accordance with its terms (subject to customary
         exceptions), and (iv) the execution and delivery of this Agreement does
         not, and the consummation by Parent and Sub of the transactions
         contemplated hereby will not violate the Certificate of Incorporation
         or Bylaws of Parent or Sub.

                  ARTICLE 7: TERMINATION, AMENDMENT AND WAIVER

         7.1 Termination. This Agreement may be terminated and abandoned at any
time prior to the Effective Time of the Merger, whether before or after approval
of the Merger by the stockholders of the Company:

                  (a) by mutual written consent of Parent and the Company; or

                  (b) by either Parent or the Company if any Governmental Entity
         shall have issued an order, decree or ruling or taken any other action
         permanently enjoining, restraining or otherwise prohibiting the Merger
         and such order, decree, ruling or other action shall have become final
         and nonappealable; or

                  (c) by either Parent or the Company if the Merger shall not
         have been consummated on or before March 31, 1998 (other than due to
         the failure of the party seeking to terminate this Agreement to perform
         its obligations under this Agreement required to be performed at or
         prior to the Effective Time of the Merger); or

                  (d) by Parent, if any required approval of the stockholders of
         the Company shall not have been obtained by reason of the failure to
         obtain the required vote upon a vote held at a duly held meeting of
         stockholders or at any adjournment thereof; or

                  (e) by Parent, (1) if the Company shall have (i) withdrawn,
         modified or amended in any respect adverse to Parent or Sub its
         approval or recommendation of this Agreement or the Merger, (ii) failed
         as soon as practicable to mail the Proxy Statement to its stockholders
         or failed to include in such statement such recommendation, (iii)
         recommended any Transaction Proposal, from a person other than Parent
         or (iv) resolved to do any of the foregoing, or (2) if (i) the Company
         shall have exercised a right specified in the first proviso to Section
         5.11 with respect to any Transaction Proposal and shall, directly or
         through agents or representatives, continue discussions with any third
         party concerning such Transaction Proposal for more than 10 business
         days after the date of receipt of such Transaction Proposal; or (ii)
         (A) a Transaction Proposal that is publicly disclosed shall have been
         commenced, publicly proposed or communicated to the Company which
         contains a proposal as to price (without 

<PAGE>


         regard to whether such proposal specifies a specific price or a range
         of potential prices) and (B) the Company shall not have rejected such
         proposal within 10 business days of its receipt or, if sooner, the date
         its existence first becomes publicly disclosed; or

                  (f) by the Company, if the Company exercises, pursuant to
         Section 5.11, the right specified in clause (iv) of the first proviso
         to Section 5.11; or

                  (g) by Parent, if the Company fails to perform any of its
         material obligations under this Agreement; or

                  (h) by the Company, if Parent or Sub fails to perform any of
         their respective material obligations under this Agreement.

         7.2 Effect of Termination. In the event of termination of this
Agreement by either the Company or Parent as provided in Section 7.1, this
Agreement shall forthwith become void and have no effect, without any liability
or obligation on the part of Parent, Sub or the Company, other than pursuant to
the provisions of Section 5.6 and this Section 7.2. Nothing contained in this
Section shall, however, relieve any party for any breach of the representations,
warranties, covenants or agreements set forth in this Agreement prior to any
such termination.

         7.3 Amendment. This Agreement may be amended by the parties at any time
before or after required approval of the Merger by the stockholders of the
Company; provided, however, that after such approval, there shall be made no
amendment that by law requires further approval by such stockholders without the
further approval of such stockholders. This Agreement may not be amended except
by an instrument in writing signed on behalf of each of the parties.

         7.4 Extension; Waiver. At any time prior to the Effective Time, the
parties may (a) extend the time for the performance of any of the obligations or
other acts of the other parties, (b) waive any inaccuracies in the
representations and warranties contained in this Agreement or in any document
delivered pursuant to this Agreement or (c) subject to the proviso of Section
7.3, waive compliance with any of the agreements or conditions contained in this
Agreement. Any agreement on the part of a party to any such extension or waiver
shall be valid only if set forth in an instrument in writing signed on behalf of
such party. The failure of any party to this Agreement to assert any of its
rights under this Agreement or otherwise shall not constitute a waiver of such
rights.

                          ARTICLE 8: GENERAL PROVISIONS

         8.1 Nonsurvival of Representations and Warranties. None of the
representations and warranties in this Agreement or in any instrument delivered
pursuant to this Agreement shall survive the Effective Time. This Section 8.1
shall not limit any covenant or agreement of the parties which by its terms
contemplates performance after the Effective Time.

         8.2 Notices. All notices, requests, claims, demands and other
communications under this Agreement shall be in writing and shall be deemed
given if delivered personally or sent by 

<PAGE>


overnight courier (providing proof of delivery) to the parties at the following
addresses (or at such other address for a party as shall be specified by like
notice):

                  (a)      if to Parent or Sub, to:

                           Berkshire Hathaway Inc.
                           1440 Kiewit Plaza
                           Omaha, Nebraska 68131
                           Attention:  Chairman of the Board

                           with a copy to:

                           Munger, Tolles & Olson LLP
                           355 South Grand Avenue, 35th Floor
                           Los Angeles, California 90071-1560
                           Attention:  John B. Frank

                  (b)      if to the Company, to:

                           International Dairy Queen, Inc.
                           7505 Metro Boulevard
                           Minneapolis, Minnesota 55439
                           Attention:  Chairman of the Board

                           with a copy to:

                           Gray, Plant, Mooty, Mooty & Bennett, P.A.
                           3400 City Center
                           33 South Sixth Street
                           Minneapolis, MN 55402
                           Attention:  John W. Mooty

         8.3      Definitions.  For purposes of this Agreement:

                  (a) an "affiliate" of any person means another person that
         directly or indirectly, through one or more intermediaries, controls,
         is controlled by, or is under common control with, such first person;

                  (b) "material adverse change" or "material adverse effect"
         means, when used in connection with the Company or Parent, any change
         or effect that either individually or in the aggregate with all other
         such changes or effects is materially adverse to the business, assets,
         properties, condition (financial or otherwise) or results of operations
         of such party and its subsidiaries taken as a whole; provided, however,
         that, (i) a decline in general economic conditions affecting the
         Company or Parent shall not be deemed to be a "material adverse change"
         or to have a "material adverse effect" with respect to either such
         party or 

<PAGE>


         its subsidiaries; and (ii) for purposes of Sections 3.2(g) and 6.3(a),
         in no event shall changes in the market prices of portfolio securities
         owned by Parent or its subsidiaries be deemed to be a "material adverse
         change" or to have a "material adverse effect" with respect to Parent
         or its subsidiaries;

                  (c) person means an individual, corporation, partnership,
         joint venture, association, trust, unincorporated organization or other
         entity; and

                  (d) a "subsidiary" of any person means another person, an
         amount of the voting securities, other voting ownership or voting
         partnership interests of which is sufficient to elect at least a
         majority of its board of directors or other governing body (or, if
         there are no such voting interests, 50% or more of the equity interest
         of which) is owned directly or indirectly by such first person.

         8.4 Interpretation. A reference made in this Agreement to a Section,
Exhibit or Schedule, shall be to a Section of, or an Exhibit or Schedule to,
this Agreement unless otherwise indicated. The table of contents and headings
contained in this Agreement are for reference purposes only and shall not affect
the meaning or interpretation of this Agreement. Whenever the words "include,"
"includes" or "including" are used in this Agreement, they shall be deemed to be
followed by the words "without limitation."

         8.5 Counterparts. This Agreement may be executed in one or more
counterparts, all of which shall be considered one and the same agreement and
shall become effective when one or more counterparts have been signed by each of
the parties and delivered to the other parties.

         8.6 Entire Agreement; No Third-party Beneficiaries. This Agreement
constitutes the entire agreement, and supersedes all prior agreements and
understandings, both written and oral, among the parties with respect to the
subject matter of this Agreement. Except as provided in Section 5.5, this
Agreement is not intended to confer upon any person other than the parties any
rights or remedies.

         8.7 Governing Law. This Agreement shall be governed by, and construed
in accordance with, the laws of the State of Delaware regardless of the laws
that might otherwise govern under applicable principles of conflicts of laws
thereof.

         8.8 Assignment. Neither this Agreement nor any of the rights, interests
or obligations under this Agreement shall be assigned, in whole or in part, by
operation of law or otherwise, by any of the parties without the prior written
consent of the other parties. Subject to the preceding sentence, this Agreement
will be binding upon, inure to the benefit of, and be enforceable by, the
parties and their respective successors and assigns.

         8.9 Enforcement. The parties agree that irreparable damage would occur
in the event that any of the provisions of this Agreement were not performed in
accordance with their specific terms or were otherwise breached. It is
accordingly agreed that the parties shall be entitled to an injunction or
injunctions to prevent breaches of this Agreement and to enforce specifically
the terms and provisions of this Agreement in any court of the State of Delaware
or of the United 

<PAGE>


States located in the State of Delaware in the event may dispute arises out of
this Agreement or any of the transactions contemplated by this Agreement, and
each party agrees (a) it will not attempt to deny or defeat personal
jurisdiction or venue in any such court by motion or other request for leave
from any such court and (b) it will not bring any action relating to this
Agreement or any of the transactions contemplated by this Agreement in any court
other than any such court.

         8.10 Severability. Whenever possible, each provision or portion of any
provision of this Agreement will be interpreted in such manner as to be
effective and valid under applicable law but if any provision or portion of any
provision of this Agreement is held to be invalid, illegal or unenforceable in
any respect under any applicable law or rule in any jurisdiction, such
invalidity, illegality or unenforceability will not affect any other provision
or portion of any provision in such jurisdiction, and this Agreement will be
reformed, construed and enforced in such jurisdiction as if such invalid,
illegal or unenforceable provision or portion of any provision had never been
contained herein, so long as the economic and legal substance of the
transactions contemplated hereby are not affected in a manner materially adverse
to any party hereto.


<PAGE>


         IN WITNESS WHEREOF, Parent, Sub, and the Company have caused this
Agreement to be signed by their respective officers thereunto duly authorized,
all as of the date first written above.

                                              BERKSHIRE HATHAWAY INC.

                                              By: _______________________
                                              Its: ______________________

                                              QDI, INC.

                                              By: _______________________
                                              Its: ______________________

                                              INTERNATIONAL DAIRY QUEEN, INC.

                                              By: _______________________
                                              Its: ______________________

<PAGE>


                                                                       EXHIBIT A


                        FORM OF COMPANY AFFILIATE LETTER

Gentlemen:

         The undersigned, a holder of shares of [Class A or Class B] Common
Stock, par value $.01 per share ("Company Stock"), of International Dairy Queen,
Inc., a Delaware corporation (the "Company"), is entitled to receive in
connection with the merger (the "Merger") of the Company with QDI, Inc., a
Delaware corporation ("Sub"), securities (the "Parent Securities") of Berkshire
Hathaway Inc., a Delaware corporation ("Parent"). The undersigned acknowledges
that the undersigned may be deemed an "affiliate" of the Company within the
meaning of Rule 145 ("Rule 145") promulgated under the Securities Act of 1933,
as amended (the "Act"), although nothing contained herein should be construed as
an admission of such fact.

         If the undersigned were an affiliate under the Act, the undersigned's
ability to sell, assign or transfer the Parent Securities received by the
undersigned in exchange for any shares of Company Stock pursuant to the Merger
may be restricted unless such transaction is registered under the Act or an
exemption from such registration is available. The undersigned understands that
such exemptions are limited and the undersigned has obtained advice of counsel
as to the nature and conditions of such exemptions, including information with
respect to the applicability to the sale of such securities of Rules 144 and
145(d) promulgated under the Act.

         The undersigned hereby represents to and covenants with the Company,
Sub, and Parent that the undersigned will not sell, assign or transfer any of
the Parent Securities received by the undersigned in exchange for shares of
Company Stock pursuant to the Merger except (i) pursuant to an effective
registration statement under the Act, (ii) in conformity with the volume and
other limitations of Rule 145 or (iii) in a transaction which, in the opinion of
independent counsel reasonably satisfactory to Parent, is not required to be
registered under the Act.

         In the event of a sale or other disposition by the undersigned of
Parent Securities pursuant to Rule 145, the undersigned will supply Parent with
evidence of compliance with such Rule. The undersigned understands that Parent
may instruct its transfer agent to withhold the transfer of any Parent
Securities disposed of by the undersigned pending receipt of such evidence of
compliance.

         The undersigned acknowledges and agrees that appropriate legends will
be placed on certificates representing Parent Securities received by the
undersigned in the Merger or held by a transferee thereof, which legends will be
removed by delivery of substitute certificates upon receipt of an opinion in
form and substance reasonably satisfactory to Parent from independent counsel
reasonably satisfactory to Parent to the effect that such legends are no longer
required for purposes of the Act.

<PAGE>


         The undersigned acknowledges that (i) the undersigned has carefully
read this letter and understands the requirements hereof and the limitations
imposed upon the distribution, sale, transfer or other disposition of Parent
Securities and (ii) the receipt by Parent of this letter is an inducement and a
condition to Parent's obligations to consummate the Merger.

                                                     Very truly yours,

Dated:

<PAGE>


                                                                       EXHIBIT B

                        CONTINUITY OF INTEREST AGREEMENT

         Berkshire Hathaway Inc., a Delaware corporation ("Parent"), QDI, Inc.,
a Delaware corporation and a direct wholly-owned subsidiary of Parent ("Sub")
and each of the undersigned shareholders (each, a "Shareholder" and
collectively, the "Shareholders") of International Dairy Queen, Inc., a Delaware
corporation (the "Company"), hereby enter into this Agreement on [DATE] for the
purposes hereinafter set forth (collectively, Parent, Sub and the Shareholders
are referred to as the "Parties").

         WHEREAS, Parent, Sub and the Company entered into an Agreement and Plan
of Merger dated as of October 21, 1997 (the "Merger Agreement");

         WHEREAS, pursuant to the Merger Agreement, Company will merge (the
"Merger") with and into Sub with Sub as the surviving corporation in the Merger
and pursuant to such Merger, it is intended that each Shareholder will surrender
all of such Shareholder's shares of Company Class A Common Stock and/or Company
Class B Common Stock (collectively, "Company Common Stock"), in exchange for
shares of Class A Stock of Parent and/or Class B Stock of Parent (collectively,
"Parent Shares");

         WHEREAS, the Parties wish to take certain steps to qualify the Merger
as a tax-free reorganization within the meaning of Section 368(a) of the
Internal Revenue Code of 1986, as amended (the "Code");

         NOW, THEREFORE, the Parties agree as follows:

         (a) Each Shareholder has all necessary power and authority to enter
into and perform all of such Shareholder's obligations hereunder. The execution,
delivery and performance of this Agreement by such Shareholder will not violate
any other agreement to which such Shareholder is a party, including any voting
agreement, shareholders' agreement, trust agreement or voting trust. This
Agreement has been duly and validly executed and delivered by such Shareholder
and constitutes a valid and binding agreement of such Shareholder, enforceable
against such Shareholder in accordance with its terms.

         (b) Each Shareholder is the beneficial owner or record holder of the
number of shares set forth on Schedule 1 attached hereto and, as of the date
hereof, the shares listed on Schedule 1, with respect to each Shareholder,
constitute all the shares of Company Common Stock owned of record or
beneficially by such Shareholder. Each Shareholder represents that such
Shareholder has not purchased, sold, exchanged, transferred by gift or otherwise
disposed of shares of Company Common Stock prior to the date hereof either in
contemplation of or as part, of the Merger.

         (c) Each Shareholder represents that such Shareholder does not have any
plan or intention to sell, exchange, transfer by gift or otherwise dispose of
(including by transactions which would have the ultimate economic effect of a
disposition including, but not limited to, 

<PAGE>


puts, short-sales and equity swap type of arrangements) (collectively, "dispose"
or "disposition") any Parent Shares to be received by such Shareholder pursuant
to the Merger.

         (d) Each Shareholder further agrees that for a period of two (2) years
after the Merger (the "Post-Merger Continuity Period"), such Shareholder will
not sell, exchange, transfer by gift or otherwise dispose of (including by
transactions which would have the ultimate economic effect of a disposition
including, but not limited to, puts, short-sales and equity swap type of
arrangements) any of the Parent Shares that such Shareholder receives in
exchange for shares of Company Common Stock pursuant to the Merger; provided,
however, each Shareholder (or the estate of such Shareholder) is expressly
permitted to transfer Parent Shares to beneficiaries, heirs or legatees upon
such Shareholder's death, or to a "grantor" trust created for such Shareholder's
benefit in which such Shareholder is treated as the owner pursuant to Sections
671 through 678 of the Code. Notwithstanding this paragraph 3, each Shareholder
may, prior to the end of the Post-Merger Continuity Period, sell, exchange,
transfer by gift or otherwise dispose of Parent Shares that such Shareholder
receives pursuant to the Merger, if, prior to the date of such disposition, the
Shareholder obtains the written opinion of Faegre & Benson (which opinion will
specifically set forth the facts and analysis forming the basis of such
opinion), which opinion is reasonably satisfactory to Munger, Tolles & Olson LLP
("Munger Tolles"), that such disposition will not prevent such Parent Shares
from qualifying as stock that satisfied the "continuity of interest" requirement
under Section 368 of the Code, generally on the ground that the Shareholder had
no intent to dispose of such Parent Shares at the time of the Merger and that
the Shareholder's decision to dispose of such Parent Shares was the result of an
unanticipated change in circumstances subsequent to the Merger, or otherwise.

         (e) Each Shareholder agrees that, during the Post-Merger Continuity
Period, such Shareholder will give notice to Parent, Faegre & Benson and Munger
Tolles at least 30 days prior to any proposed disposition of Parent Shares
received pursuant to the Merger, which notice shall describe (i) the number of
Parent Shares that will be subject to the proposed disposition, and (ii) the
manner of such disposition.

         (f) This Agreement shall be binding upon and inure solely to the
benefit of each party hereto and their respective successors, assigns, heirs,
executors, administrators and other legal representatives. Nothing in this
Agreement, express or implied, is intended to confer upon any other person any
rights or remedies of any nature whatsoever under or by reason of this
Agreement.

         (g) This Agreement shall not be modified, amended, altered or
supplemented except by a written agreement executed by all of the Parties
hereto. A Shareholder requesting the written opinion of Faegre & Benson to
dispose of Parent Shares, agrees to bear and pay all fees and expenses of Faegre
& Benson and Munger Tolles.

         (h) Each Shareholder is entering this Agreement to enable Faegre &
Benson and Munger Tolles to opine that the Merger constitutes a reorganization
within the meaning of Section 368(a) of the Code, and each Shareholder agrees
that both Faegre & Benson and Munger Tolles may rely upon this Agreement in
rendering their opinions.

<PAGE>


         (i) All notices to Parent shall be sent to:

                           Berkshire Hathaway Inc.
                           1440 Kiewit Plaza
                           Omaha, Nebraska 68131
                           Attention:  Chairman of the Board

         (j) All notices to Faegre & Benson should be sent to:

                           Faegre & Benson
                           2200 Norwest Center
                           90 South Seventh Street
                           Minneapolis, Minnesota 55402

         (k) All notices to Munger Tolles should be sent to:

                           Stephen Rose, Esq.
                           Munger, Tolles & Olson LLP
                           355 South Grand Avenue
                           Los Angeles, California 90071

         IN WITNESS WHEREOF, the Parties hereto have caused this Agreement to be
duly executed on the date first set forth above.

                                             ___________________________
                                             John W. Mooty

                                             BERKSHIRE HATHAWAY INC.

                                             By: _______________________

                                             Its: ______________________

                                             QDI, INC.

                                             By: _______________________

                                             Its: ______________________

                                             [Additional shareholder signatures]




                                                                       EXHIBIT 2
                             SHAREHOLDERS' AGREEMENT

         THIS SHAREHOLDERS' AGREEMENT ("Agreement") is made and entered into as
of October 21, 1997 by and between Berkshire Hathaway, Inc., a Delaware
corporation ("Parent"), and each of the other persons whose signature appears on
the signature page hereto (each a "Shareholder" and collectively the
"Shareholders").

         WHEREAS, concurrently with the execution and delivery of this
Agreement, Parent and International Dairy Queen Inc., a Delaware corporation
(the "Company"), are executing and delivering to each other that certain
Agreement and Plan of Merger (the "Merger Agreement"), dated as of the date
hereof, a copy of which each of the Shareholders has received and reviewed,
pursuant to which the Company will be merged with and into a direct, wholly
owned subsidiary of Parent (the "Merger") and each share of Class A Common
Stock, par value $.01 per share, of the Company ("Company Class A Stock") and
Class B Common Stock, par value $.01 per share, of the Company ("Company Class B
Stock" and together with the Company Class A Stock, the "Company Common Stock")
will be converted into the right to receive, at the election of the holder
thereof and subject to certain limitations stated in the Merger Agreement, a
portion of a share of Class A Common Stock, par value $5.00 per share, of Parent
("Parent Class A Stock"), a portion of a share of Class B Common Stock, par
value $1667 per share, of Parent ("Parent Class B Stock" and together with the
Parent Class A Stock, the "Parent Stock"), or cash; and

         WHEREAS, after considering the best interests of the Company and its
shareholders, reviewing the Merger Agreement, and weighing the possibilities of
acquisition proposals from parties other than Parent, each of the Shareholders
has determined that an acquisition of the Company by Parent is uniquely
advantageous to the Company and its shareholders, providing benefits not
available in an acquisition of the Company by any other reasonably foreseeable
acquiror of the Company; and

         WHEREAS, each of the Shareholders, after considering his own financial
interests. has determined that he wants to acquire Parent Stock through the
Merger in exchange for his Company Common Stock, and does not want to acquire
either cash or the stock of any other reasonably foreseeable acquiror of the
Company in exchange for his Company Common Stock; and

         WHEREAS, Parent is willing to execute and deliver the Merger Agreement
only if each of the Shareholders executes and delivers this Agreement and only
in reliance upon the agreements, representations, and warranties of each of the
Shareholders herein, and each of the Shareholders is willing to execute and
deliver this Agreement in order to induce Parent to execute and deliver the
Merger Agreement;

         NOW, THEREFORE, in consideration of the foregoing, and for other good
and valuable consideration, the receipt and sufficiency of which is hereby
acknowledged, the Shareholders hereby severally agree with Parent as follows:

         1. Representations and Warranties of the Shareholders. Each Shareholder
hereby severally represents and warrants to Parent as follows:

<PAGE>


                  (a) AUTHORITY; NO VIOLATION. Such Shareholder has all
         necessary power and authority to enter into and perform all of such
         Shareholder's obligations hereunder. The execution and delivery of this
         Agreement by such Shareholder and consummation by such Shareholder of
         the transactions contemplated hereby will not violate, conflict with,
         or constitute a default under any contract, commitment, restriction,
         arrangement, or other agreement to which such Shareholder is a party or
         by which such Shareholder is bound, including any proxy, proxy
         agreement, voting agreement, voting trust, shareholders' agreement, or
         trust agreement. There is no other person, including any beneficiary of
         or other holder of an interest under any trust of which such
         Shareholder is a trustee, whose consent is required for the execution
         and delivery of this Agreement or the consummation of the transactions
         contemplated hereby. This Agreement has been duly and validly executed
         and delivered by such Shareholder (and such Shareholder's spouse if
         such spouse's signature is required under applicable law in order to
         convey to Parent the full benefit of this Agreement), and constitutes a
         valid and binding agreement of such Shareholder (and such spouse if
         applicable), enforceable against such Shareholder (and such spouse) in
         accordance with its terms.

                  (b) OWNERSHIP OF SHARES. Such Shareholder is the beneficial
         owner or record holder of the number of each class of shares of Company
         Common Stock indicated under such Shareholder's name on the signature
         page hereto (the "Existing Shares", and together with any shares of the
         Company Common Stock acquired by Shareholder after the date hereof, the
         "Shares") and, as of the date hereof, the Existing Shares constitute
         all of the shares of Company Common Stock owned beneficially or of
         record by such Shareholder. With respect to the Existing Shares, such
         Shareholder has sole voting power, sole power to issue instructions
         with respect to the matters set forth in Section 2 hereof, sole power
         to dispose, sole power to demand a dissenting shareholder's appraisal
         rights and sole power to engage in the actions set forth in Section 2
         hereof, with no restriction on the voting rights, rights of disposition
         or otherwise, subject to applicable federal or state securities laws
         restricting "affiliates" of the Company.

                  (c) NO INTENTION TO SELL. Such Shareholder has no plan or
         intention to, directly or indirectly, sell, exchange or otherwise
         dispose of, reduce the risk of loss by short sale or otherwise, enter
         into any contract or other arrangement with respect to, or consent to
         the sale, exchange or other disposition of any interest in, the Parent
         Stock which such Shareholder receives in the Merger. Such Shareholder
         gives this representation to enable Faegre & Benson, tax counsel to the
         Company, and Munger, Tolles & Olson, tax counsel to Parent, to render
         their respective legal opinions at the Closing (as defined in the
         Merger Agreement) that the Merger qualifies as a reorganization within
         the meaning of Section 368 of the Internal Revenue Code of 1986, as
         amended. Such Shareholder understands that significant adverse tax
         consequences may result to Parent, the Company, and the Company's
         shareholders including such Shareholder, if such representation is not
         true and complete as of the Effective Time (as defined in the Merger
         Agreement) 

<PAGE>


         of the Merger and agrees to restate the foregoing representation on or
         about the Effective Time of the Merger.

         2. Voting Agreement, Proxy, and Agreement Not to Transfer or Convert.

                  (a) AGREEMENT TO VOTE FOR MERGER. Each Shareholder hereby
         severally and irrevocably agrees to vote all of the Shares as follows:
         (i) in favor of the Merger Agreement, the Merger, and the other
         transactions contemplated by the Merger Agreement; (ii) in favor of any
         other matter necessary to the consummation of the Merger and the other
         transactions contemplated by the Merger Agreement, (iii) against any
         Alternative Transaction Proposal (as defined in the Merger Agreement),
         and (iv) against any other action or agreement that would result in a
         breach in any material respect of any covenant, representation or
         warranty or any other obligation or agreement of the Company under the
         Merger Agreement or that is intended, or could reasonably be expected,
         to impede, interfere with, delay, postpone, discourage or adversely
         affect the consummation of the Merger or the other transactions
         contemplated by the Merger Agreement. Such Shareholder will not enter
         into any agreement or understanding prior to the Termination Date (as
         defined below) to vote after the Termination Date in any manner
         inconsistent with clauses (i), (ii), (iii), or (iv) of the preceding
         sentence.

                  (b) IRREVOCABLE PROXY. Each Shareholder hereby severally
         grants to, and appoints, Parent and Warren E. Buffett, Chairman of
         Parent, Charles T. Munger, Vice-Chairman of Parent, and Marc D.
         Hamburg, Chief Financial Officer of Parent, in their respective
         capacities as officers of Parent, and any individual who shall succeed
         to either such office of Parent, and any other designee of Parent, and
         each of them, such Shareholder's proxy and attorney-in-fact (with full
         power of substitution and resubstitution), to vote the Shares as stated
         in clauses (i), (ii), (iii), and (iv) of Section 2(a). This proxy is,
         and such Shareholder intends this proxy to be, irrevocable and coupled
         with an interest. This proxy will expire at the close of business on
         the Termination Date. Such Shareholder will take any and all further
         actions and will execute and deliver any and all further instruments
         (including a proxy separate from this Agreement) as may be necessary or
         desirable, in Parent's sole determination, to effectuate the intent of
         this proxy. Such Shareholder hereby revokes any and all proxies, voting
         agreements, voting trusts, or other arrangements of any kind previously
         granted by such Shareholder with respect to the voting of the Shares.

                  (c) NO TRANSFER OF SHARES. Each Shareholder hereby severally
         agrees not to (i) sell, transfer, assign, or otherwise dispose, by gift
         or otherwise, of any of the Shares or any interest therein, (ii)
         pledge, mortgage, hypothecate, or otherwise encumber any of the Shares
         or any interest therein, (iii) deposit the Shares or any interest
         therein into any voting trust, voting agreement, proxy, or other
         arrangement of any kind with respect to the voting of the Shares, or
         (iv) enter into any contract, option, or other arrangement with
         respect, directly or indirectly, to the foregoing, provided that
         nothing herein shall be deemed to prohibit (i) the 

<PAGE>


         pledge of any of the Shares pursuant to the terms of any bank credit
         agreement. or (ii) any Shareholder from making bona fide gifts of any
         of the Shares, if the donee of such Shares agrees in writing with
         Parent to be bound by the terms of this Agreement. Except as expressly
         set forth above, without the prior written consent of Parent, any
         purported sale, transfer, assignment, disposition, pledge, mortgage,
         hypothecation, encumbrance, or deposit of the Shares or any interest
         therein, or contract, option, or other arrangement with respect,
         directly or indirectly, thereto will be null, void, and unenforceable
         and will have no effect on the agreements, including the proxy,
         contained in this Agreement.

                  (d) CONVERSION; ELECTION OF MERGER CONSIDERATION; WAIVER OF
         APPRAISAL RIGHTS. With respect to any Shares that are Company Class B
         Stock, each Shareholder hereby severally agrees not to, directly or
         indirectly, convert any such Company Class B Stock into Company Class A
         Stock, pursuant to the Company's certificate of incorporation or
         otherwise, without the prior written consent of Parent. Any Company
         Class B Stock converted with Parent's consent into Company Class A
         Stock will continue to be subject to the terms and provisions of this
         Agreement to the same extent and manner as other Shares. Such
         Shareholder agrees that, to the extent that an election is available to
         such Shareholder with respect to the consideration available in the
         Merger, such Shareholder will elect to obtain the maximum number of
         shares of Parent Stock available in the Merger. Such Shareholder waives
         any rights of appraisal or rights to dissent from the Merger that such
         Shareholder may have.

                  (e) STOP TRANSFER. Each Shareholder hereby severally agrees
         that such Shareholder (i) will not request that the Company register
         the transfer (by book-entry or otherwise) of any certificate or
         uncertificated interest representing any of such Shareholder's Shares,
         unless such transfer is made with Parent's prior written consent, (ii)
         will tender to the Company, within fifteen business days of the date of
         this Agreement, all certificates representing such Shareholder's Shares
         for the Company to inscribe thereupon the following legend: "The shares
         of Class [A or B] Common Stock, $.0 1 par value per share, of [name of
         Company] (the "Company") represented by this certificate are subject to
         a Shareholders' Agreement dated as of [date], and may not be sold or
         otherwise transferred, except in accordance therewith. A copy of such
         Agreement is available for inspection at the principal executive office
         of the Company", and (iii) will, within fifteen business days of the
         date of this Agreement, no longer hold any Shares, whether certificated
         or uncertificated, in "street name" or in the name of any nominee.

         3.       Affiliate Status.

                  (a) Each Shareholder hereby severally acknowledges that such
         Shareholder may be deemed an "affiliate" of the Company within the
         meaning of Rule 145 ("Rule 145") promulgated under the Securities Act
         of 1993, as amended (the "Act"), although nothing contained herein
         should be construed as an admission of such fact. Shareholder
         represents to and covenants with Parent that 

<PAGE>


         such Shareholder will not sell, assign, transfer or otherwise dispose
         of, or offer to sell, transfer or otherwise dispose of, the Parent
         Shares, if any, that such Shareholder receives in the Merger except (i)
         in conformity with Rule 145, (ii) pursuant to an effective registration
         statement under the Act, or (iii) in a transaction that, in the opinion
         of independent counsel reasonably satisfactory to Parent, is exempt
         from registration under the Act.

                  (b) Shareholder severally acknowledges and agrees that,
         shortly before the Effective Time, such Shareholder will deliver to
         Parent a letter, in the form of Exhibit B to the Merger Agreement, that
         makes the representations set forth in Section 3(a) of this Agreement.

         4. No Solicitation. In such Shareholder's capacity as a record or
beneficial owner of Company Common Stock, each Shareholder severally agrees that
such Shareholder will not, and will not authorize or permit any of such
Shareholder's agents or advisers to, directly or indirectly solicit, initiate or
encourage (including by way of furnishing information) any Alternative
Transaction Proposal or take any other action to facilitate the submission from
any person of any Alternative Transaction Proposal.

         5. Stockholder Capacity. Each Shareholder is entering this Agreement in
his capacity as the record and beneficial owner of such Shareholder's Shares,
and not in his capacity as a director of the Company.

         6. Termination. The obligations of the Shareholders, other than those
set forth in the last sentence of Section 2(a) and those set forth in Section 3,
shall terminate upon the earlier to occur of (i) termination of the Merger
Agreement in accordance with Article 7 thereof, or (ii) consummation of the
Merger. The date of such termination is referred to herein as the "Termination
Date".

         7. Specific Performance. The Shareholders each acknowledge and agree
with Parent that irreparable damages would occur in the event that any provision
of this Agreement is not performed in accordance with the terms hereof, that
monetary damages would be an inadequate remedy to Parent, and that Parent shall
be entitled to specific performance of the terms hereof, in addition to any
other remedy at law or in equity.

         8. Indemnification. Parent shall indemnify, defend and hold harmless
each Shareholder against all losses, claims, damages, costs, expenses (including
reasonable attorneys' fees), liabilities or judgments or amounts that are paid
in settlement with the approval of Parent (which approval shall not be
unreasonably withheld) of or in connection with any third-party claim, action,
suit, proceeding or investigation arising out of such Shareholder's execution,
delivery or performance of this Agreement. Any Shareholder wishing to claim
indemnification under this Section 8, upon learning of any such claim, action,
suit, proceeding or investigation, shall notify Parent in writing as soon as
reasonably practicable (but the failure so to notify Parent shall not relieve
Parent from any liability which it may have under this Section 8 except to the
extent such failure prejudices Parent). The Shareholders as a group may retain
only one law firm to represent them with respect to each such matter unless
there is, under applicable standards of

<PAGE>


professional conduct, a conflict on any significant issue between the positions
of any two or more Shareholders.

         9.       Miscellaneous.

                  (a)      DEFINITIONAL MATTERS.

                           (i) "Person" means a corporation, association,
                  partnership, joint venture, organization, business,
                  individual, trust, estate or any other entity or group (within
                  the meaning of Section 1 3(d)(3) of the Securities Exchange
                  Act of 1934, as amended). In the event of a stock dividend or
                  distribution, or any change in the Company Common Stock, by
                  reasons of any stock dividend, split-up, recapitalization,
                  combination, exchange of shares, or the like, "Shares" shall
                  be deemed to refer to and include the Shares as well as all
                  such stock dividends and distributions and any shares into
                  which or for which any or all of the Shares may be changed or
                  exchanged. "Vote" (including "voting") means to vote in person
                  or by proxy at a meeting of shareholders, to grant a written
                  consent to any action to be taken by the written consent of
                  shareholders, or to give instructions to a proxyholder or any
                  other person with authority to vote shares.

                           (ii) Any capitalized terms used but not defined in
                  this Agreement shall have the respective meanings that the
                  Merger Agreement ascribes to such terms.

                           (iii) The descriptive headings herein are inserted
                  for convenience of reference only and are not intended to be
                  part of or to affect the meaning or interpretation of this
                  Agreement.

                           (iv) The phrase "including" shall be deemed to mean
                  "including without limitation".

                           (b) ENTIRE AGREEMENT. This Agreement constitutes the
                  entire agreement between the parties hereto with respect to
                  the subject matter hereof and supersedes any and all prior
                  agreements and understandings, written and oral, among the
                  parties, or any of them, with respect to the subject matter
                  hereof.

                           (c) PARTIES IN INTEREST. This Agreement shall be
                  binding upon and inure solely to the benefit of each party
                  hereto and their respective successors, assigns, heirs,
                  executors, administrators and other legal representatives.
                  Nothing in this Agreement, express or implied, is intended to
                  confer upon any 

<PAGE>


                  other person any rights or remedies of any nature whatsoever
                  under or by reason of this Agreement.

                           (d) ASSIGNMENT. This Agreement shall not be assigned
                  without the prior written consent of the other party hereto,
                  except that Parent may assign, in its sole discretion, all or
                  any of its rights, interests and obligations hereunder to any
                  direct or indirect wholly owned subsidiary of Parent, provided
                  that no such assignment shall relieve Parent of its
                  obligations under this Agreement.

                           (e) AMENDMENT. This Agreement shall not be amended,
                  altered or modified in any manner whatsoever, except by a
                  written instrument executed by the parties hereto.

                           (f) GOVERNING LAW. This Agreement shall be governed
                  in all respects, including validity, interpretation and
                  effect, by the laws of the State of Delaware (without giving
                  effect to the provisions thereof relating to conflicts of
                  law).

                           (g) SEVERABILITY. If any terms or other provision of
                  this Agreement is invalid, illegal or incapable of being
                  enforced by any rule of law or public policy, all other terms
                  and provisions of this Agreement shall nevertheless remain in
                  full force and effect so long as the economic or legal
                  substance of the transaction contemplated hereby is not
                  affected in any manner materially adverse to any party. Upon a
                  determination that any term or other provision is invalid,
                  illegal or incapable of being enforced, the parties hereto
                  shall negotiate in good faith to modify this Agreement so as
                  to effect the original intent of the parties as closely as
                  possible to the fullest extent permitted by applicable law in
                  an acceptable manner to the end that the transactions
                  contemplated hereby are fulfilled to the extent possible.

                           (h) COUNTERPARTS. This Agreement may be executed in
                  two or more counterparts, each of which shall be deemed to be
                  an original, but all of which shall constitute one and the
                  same agreement.

                           (i) NOTICES. Any notices or other communications
                  required or permitted hereunder shall be in writing and shall
                  be deemed duly given upon (i) transmitter's confirmation of a
                  receipt of a facsimile transmission, (ii) confirmed delivery
                  by Fed Ex or another standard overnight carrier or (iii) the
                  expiration of five business days after the day when mailed by
                  certified or registered mail, postage prepaid, addressed at
                  the following addresses (or at 

<PAGE>


                  such other address as the parties hereto shall specify by like
                  notice):

                  If to Parent, to:

                           Berkshire Hathaway, Inc.
                           1440 Kiewit Plaza
                           Omaha, Nebraska 68131
                           Telephone:  (402) 346-1400
                           Fax:  (402) 346-3375
                           Attention:  Mr. Marc Hamburg

                  If to any of the Shareholders, to the respective address noted
                  on the signature page hereto.

         10. FURTHER ASSURANCES. Each Shareholder will execute and deliver all
such further documents and instruments and take all such further actions as may
be necessary in order to consummate the transactions contemplated hereby.

         IN WITNESS WHEREOF, the parties hereto have executed this Agreement as
of the date first above written.

BERKSHIRE HATHAWAY INC.                           SHAREHOLDERS:

By:__________________________________             _____________________________
                                                  JOHN W. MOOTY

Its: ________________________________

                                                  Number of Shares of Company
                                                  Class A Stock: ______________

                                                  Number of Shares of Company
                                                  Class B Stock: ______________

                                                  Address: ____________________

                                                  _____________________________

                                                  Spouse: _____________________
                                                              Jane N. Mooty

<PAGE>


                                                  _____________________________
                                                  JANE N. MOOTY

                                                  Number of Shares of Company
                                                  Class A Stock: ______________

                                                  Number of Shares of Company
                                                  Class B Stock: ______________

                                                  Address: ____________________

                                                  _____________________________

                                                  Spouse: _____________________
                                                             John W. Mooty

                                                   LUTHER FAMILY LIMITED
                                                      PARTNERSHIP

                                                   By

                                                   Its

                                                   Number of Shares of Company
                                                   Class A Stock:

                                                   Number of Shares of Company
                                                   Class B Stock: 550,000

                                                   Address: ___________________

                                                   ____________________________

<PAGE>


                                                   ____________________________
                                                   DAVID N. MOOTY

                                                   Number of Shares of Company
                                                   Class A Stock:  19,540

                                                   Number of Shares of Company
                                                   Class B Stock:  142,502

                                                   Address: ___________________

                                                   ____________________________


                                                   Spouse: ____________________
                                                              Jeannie H. Mooty

                                                   ____________________________
                                                   BRUCE W. MOOTY

                                                   Number of Shares of Company
                                                   Class A Stock:  25,418

                                                   Number of Shares of Company
                                                   Class B Stock:  219,153

                                                   Address: ___________________

                                                   ____________________________


                                                   Spouse: ____________________


<PAGE>


                                                   ____________________________
                                                   CHARLES W. MOOTY

                                                   Number of Shares of Company
                                                   Class A Stock:  47,089

                                                   Number of Shares of Company
                                                   Class B Stock:  195,701

                                                   Address: ___________________

                                                   ____________________________


                                                   Spouse: ____________________




                                                                       EXHIBIT 3

FOR IMMEDIATE RELEASE

Berkshire Hathaway Inc.                 International Dairy Queen, Inc.
1440 Kiewit Plaza                       7505 Metro Boulevard
Omaha, Nebraska 68131                   Minneapolis, Minnesota 55439

                             BERKSHIRE HATHAWAY INC.
                                   TO ACQUIRE
                         INTERNATIONAL DAIRY QUEEN, INC.

         Omaha, Nebraska and Minneapolis, Minnesota. October 21, 1997 - -
Berkshire Hathaway Inc. (NYSE:BRK) and International Dairy Queen, Inc.
(NASDAQ:INDQ) announced today that they have executed a definitive merger
agreement pursuant to which Dairy Queen will be acquired by Berkshire Hathaway
through a merger into a wholly owned subsidiary of Berkshire Hathaway. In the
merger, the holders of shares of Class A and Class B Common Stock of Dairy Queen
can elect to receive for each of their shares either $27 in cash or $26 in Class
A or Class B Common Stock of Berkshire Hathaway, for a total value of
approximately $585 million, subject to a limitation that the amount of cash to
be issued in the merger will not exceed 55% of the total value of the
consideration to be received in the merger. The number of shares of Berkshire
Hathaway to be received under the stock election will be determined based on the
market price for Berkshire Hathaway shares during a 5-day trading period ending
the day prior to the Dairy Queen shareholders' meeting to approve the merger.
Consummation of the merger is subject to the approval of the outstanding shares
of Class B Common Stock of Dairy Queen and certain other customary conditions.

         It is anticipated that the merger will qualify under the Internal
Revenue Code as a tax-free reorganization for those Dairy Queen shareholders
electing to receive Berkshire Hathaway Common Stock.

         The Board of Directors of Dairy Queen has unanimously approved the
merger agreement and recommends it to the shareholders for approval. It is
anticipated that the merger will close near the end of 1997 or early 1998.

         Mr. John W. Mooty, Chairman of the Board of Dairy Queen, and one of its
principal shareholders, said "Our family will vote our entire 35% of the voting
shares of Dairy Queen in favor of the merger and will elect to receive Berkshire
Common Stock for all the Dairy Queen shares owned by us. We are not interested
in trading our Dairy Queen shares for any other securities. I personally
consider Berkshire shares to be one of the finest investments that our family
could make and we anticipate holding the shares indefinitely."

         "In considering this merger, we took into consideration the best
interests of the entire Dairy Queen system, consisting of our employees, our
franchisees, our territory operators, our suppliers, our customers and our
shareholders. The past success of the Dairy Queen system has depended on their
efforts and the future success of the Dairy Queen system will also depend on

<PAGE>


their efforts. I am pleased to have the opportunity to work with Warren Buffett
in further enhancing the Dairy Queen system and at the same time to be able to
continue to work with Michael Sullivan, Dairy Queen's President and Chief
Executive Officer, and all of the other people in this great organization," Mr.
Mooty concluded.

         Mr. Warren E. Buffett, Chairman of the Board of Berkshire Hathaway,
stated, "Dairy Queen is a business that I like, run by an outstanding management
team. Dairy Queen will be a great addition to the Berkshire family."

         Dairy Queen develops, licenses and services a system of more then 5,790
Dairy Queen stores in the United States, Canada and other foreign countries,
featuring hamburgers, hot dogs, various dairy desserts, and other beverages;
approximately 410 Orange Julius stores in the United States, Canada and other
foreign countries, featuring blended drinks from orange juice, fruits and other
fruit flavors, along with various snack items; and approximately 45 Karmelkorn
shoppes featuring popcorn and other treat items.

         Berkshire Hathaway and its subsidiaries engage in a number of diverse
business activities.

         For information, contact Marc Hamburg at Berkshire (telephone:
402-346-1400) and Chuck Mooty at Dairy Queen (telephone: 612-830-0364).

                                     --END--



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