JAMES RIVER CORP OF VIRGINIA
4, 1996-08-05
PAPER MILLS
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U.S. SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C.
FORM 4
ANNUAL STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP
( ) Check box if no longer subject to Section 16. 
Form 4 or Form 5 obligations may continue. See Instructions 1(b).
1. Name and Address of Reporting Person
   Goodwin, James K.
   120 Tredegar Street
   Richmond, VA  23219
   USA
2. Issuer Name and Ticker or Trading Symbol
   James River Corporation of Virginia
   JR
3. IRS or Social Security Number of Reporting Person (Voluntary)
   
4. Statement for Month/Year
   July 1996
5. If Amendment, Date of Original (Month/Year)
   
6. Relationship of Reporting Person to Issuer (Check all applicable)
   ( ) Director ( ) 10% Owner (X) Officer (give title below) ( ) Other 
   (specify below)
   President, North American Consumer Products
<TABLE>
<CAPTION>
___________________________________________________________________________________________________________________________________
 Table I -- Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned                                                 |
___________________________________________________________________________________________________________________________________|
1. Title of Security       |2.    |3.    |4.Securities Acquired (A)         |5.Amount of        |6.Dir |7.Nature of Indirect       |
                           | Transaction |  or Disposed of (D)              |  Securities       |ect   |  Beneficial Ownership     |
                           |      |      |                                  |  Beneficially     |(D)or |                           |
                           |      |    | |                  | A/|           |  Owned at         |Indir |                           |
                           | Date |Code|V|    Amount        | D |    Price  |  End of Year      |ect(I)|                           |
___________________________________________________________________________________________________________________________________|
<S>                        <C>    <C>  <C><C>               <C> <C>         <C>                 <C>    <C>
common stock               |5/6/96|795 |V|795               |D  |$26.00     |                   |      |                           |
                           |      |(1) | |                  |   |           |                   |      |                           |
- -----------------------------------------------------------------------------------------------------------------------------------|
common stock               |6/14/9|561 |V|561               |D  |$25.88     |26,751             |D     |                           |
                           |6     |(2) | |                  |   |           |                   |      |                           |
- -----------------------------------------------------------------------------------------------------------------------------------|
common stock               |      |    | |                  |   |           |100                |I     |child                      |
- -----------------------------------------------------------------------------------------------------------------------------------|
common stock               |      |    | |                  |   |           |1,630              |I     |(3)                        |
- -----------------------------------------------------------------------------------------------------------------------------------|
___________________________________________________________________________________________________________________________________|
<CAPTION>
___________________________________________________________________________________________________________________________________
 Table II -- Derivative Securitites Acquired, Disposed of, or Beneficially Owned                                                   |
___________________________________________________________________________________________________________________________________|
1.Title of Derivative |2.Con-  |3.   |4.    |5.Number of De |6.Date Exer|7.Title and Amount  |8.Price|9.Number    |10.|11.Nature of|
  Security            |version |Transaction | rivative Secu |cisable and|  of Underlying     |of Deri|of Deriva   |Dir|Indirect    |
                      |or Exer |     |      | rities Acqui  |Expiration |  Securities        |vative |tive        |ect|Beneficial  |
                      |cise    |     |      | red(A) or Dis |Date(Month/|                    |Secu   |Securities  |(D)|Ownership   |
                      |Price of|     |      | posed of(D)   |Day/Year)  |                    |rity   |Benefi      |or |            |
                      |Deriva- |     |      |               |Date |Expir|                    |       |ficially    |Ind|            |
                      |tive    |     |      |           | A/|Exer-|ation|   Title and Number |       |Owned at    |ire|            |
                      |Secu-   |     |    | |           | D |cisa-|Date |   of Shares        |       |End of      |ct |            |
                      |rity    |Date |Code|V|  Amount   |   |ble  |     |                    |       |Year        |(I)|            |
___________________________________________________________________________________________________________________________________|
<S>                   <C>      <C>   <C>  <C><C>        <C> <C>   <C>   <C>          <C>     <C>     <C>          <C> <C>
deferred stock unit   |        |5/6/9|F   |V|795        |D  |(1)  |(1)  |common stock|795    |       |0           |D  |            |
                      |        |6    |    | |           |   |     |     |            |       |       |            |   |            |
- -----------------------------------------------------------------------------------------------------------------------------------|
deferred stock unit   |        |6/14/|F   |V|561        |D  |(2)  |(2)  |common stock|561    |       |0           |D  |            |
                      |        |96   |    | |           |   |     |     |            |       |       |            |   |            |
- -----------------------------------------------------------------------------------------------------------------------------------|
                      |        |     |    | |           |   |     |     |            |       |       |            |   |            |
___________________________________________________________________________________________________________________________________|
</TABLE>
Explanation of Responses:
(1)  Represents partial exempt distribution of award with original vesting 
schedule of 5/6/92 to 5/6/99.
(2)  Represents partial exempt distribution of award with orginal vesting 
schedule of 6/14/94 to 6/14/01.
(3)  Units held in the Company's 401K Plan as of 12/31/96.  Units approximate 
the number of shares attributable to 
the 
insider.
DATE
August 5, 1996



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