SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D.C. 20549
________________
FORM 8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(D) OF THE
SECURITIES EXCHANGE ACT OF 1934
DATE OF REPORT (DATE OF EARLIEST EVENT REPORTED) JULY 13, 1995
SUNAMERICA INC.
(EXACT NAME OF REGISTRANT AS SPECIFIED IN CHARTER)
MARYLAND 1-4618 86-0176061
(STATE OR OTHER JURISDICTION (COMMISSION (IRS EMPLOYER
OF INCORPORATION) FILE NUMBER) IDENTIFICATION NO.)
1 SUNAMERICA CENTER
LOS ANGELES, CALIFORNIA 90067-6022
(ADDRESS OF PRINCIPAL EXECUTIVE OFFICES) (ZIP CODE)
Registrant's telephone number, including
area code (310) 772-6000
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Item 5. Other Events
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On July 12, 1995, the Registrant issued the following press release:
SUNAMERICA CHANGES NAME OF LEADING SUBSIDIARY
Continues National Campaign to Enhance Brand Name Awareness
LOS ANGELES (July 12, 1995) -- As part of its ongoing effort to develop a
strong brand-name image and build upon its leadership in the retirement
savings market, SunAmerica Inc. today announced that the name of its
subsidiary, Sun Life Insurance Company of America, has been changed to
"SunAmerica Life Insurance Company."
According to Jana Waring Greer, executive vice president, SunAmerica
Marketing, the new name now positions SunAmerica Life Insurance Company to
capitalize on increased consumer awareness of "SunAmerica" as a major brand
name. "For the first time, our leading life insurer will be able to benefit
from SunAmerica's national corporate advertising campaign, which this week
featured sponsorship of Major League Baseball's All Star Game, as well as
prominent spots on "60 Minutes" and the ABC, CBS and NBC evening news."
SunAmerica Life Insurance Company is the largest of SunAmerica's four life
insurance companies. It was recently awarded an "A+ (Superior)" rating from
industry analysts A.M. Best Company, recognizing its 105-year tradition of
financial security for policyholders.
SunAmerica Inc. (NYSE:SAI) is a financial services company specializing in
the sale of long-term savings products and investments to the expanding
preretirement savings market. At March 31, 1995, the company held $25
billion of assets, including those on its balance sheet, in mutual funds and
in retirement trust accounts.
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