KELLOGG CO
SC 13G/A, 1995-02-08
GRAIN MILL PRODUCTS
Previous: JOSTENS INC, SC 13G/A, 1995-02-08
Next: KIMBALL INTERNATIONAL INC, SC 13G, 1995-02-08



<PAGE>   1

                                UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                            Washington, D.C.  20549

                                SCHEDULE 13G                   

                   Under the Securities Exchange Act of 1934

                              (Amendment No. 16)*

                                KELLOGG COMPANY
    --------------------------------------------------------------------
                                (Name of Issuer)

                                Common Stock
    --------------------------------------------------------------------
                        (Title of Class of Securities)

                               487836 10 8
                       ---------------------------
                              (CUSIP Number)

Check the following box if a fee is being paid with this statement /  /.
(A fee is not required only if the filing person: (1) has a previous
statement on file reporting beneficial ownership of more than five percent
of the class of securities described in Item 1; and (2) has filed no
amendment subsequent thereto reporting beneficial ownership of five percent
or less of such class.) (See Rule 13d-7).

*The remainder of this cover page shall be filled out for a reporting
person's initial filing on this form with respect to the subject class of
securities, and for any subsequent amendment containing information which
would alter the disclosures provided in a prior cover page.

The information required in the remainder of this cover page shall not be
deemed to be "filed" for the purpose of Section 18 of the Securities
Exchange Act of 1934 ("Act") or otherwise subject to the liabilities of
that section of the Act but shall be subject to all other provisions of the
Act (however, see the Notes).






                                Page 1 of 4 pages


<PAGE>   2
- ---------------------                          -------------------
CUSIP No. 487836 10 8              13G          Page 2 of 4 Pages
- ---------------------                          -------------------
- --------------------------------------------------------------------------
1       NAME OF REPORTING PERSON
        S.S. OR I.R.S. IDENTIFICATION NO. OF ABOVE PERSON

                GEORGE GUND III
- --------------------------------------------------------------------------

2       CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP*
                                                                (a)  /   /
                                                                (b)  / X /
- --------------------------------------------------------------------------

3       SEC USE ONLY
- --------------------------------------------------------------------------

4       CITIZENSHIP OR PLACE OF ORGANIZATION

                UNITED STATES OF AMERICA
- --------------------------------------------------------------------------
                 5    SOLE VOTING POWER
                        112,000
  NUMBER OF      --------------------------------------------------------  
   SHARES        6    SHARED VOTING POWER
 BENEFICIALLY           25,133,200
  OWNED BY       --------------------------------------------------------
    EACH         7    SOLE DISPOSITIVE POWER
  REPORTING              -0-
   PERSON        --------------------------------------------------------
    WITH         8    SHARED DISPOSITIVE POWER
                         7,349,546
- --------------------------------------------------------------------------
9       AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON

                25,245,200
- --------------------------------------------------------------------------
10      CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (9) EXCLUDES CERTAIN
        SHARES*
- --------------------------------------------------------------------------
11      PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW 9

                11.4%
- --------------------------------------------------------------------------
12      TYPE OF REPORTING PERSON* IN The filing of this statement shall not
        be construed as an admission that the reporting person is, for the
        purposes of Section 13(d) or 13(g) of the Act, the beneficial
        owner of all of the securities covered by this statement.
- --------------------------------------------------------------------------
                    *SEE INSTRUCTION BEFORE FILLING OUT!

                           Page 2 of 4 pages

<PAGE>   3

                      SECURITIES AND EXCHANGE COMMISSION
                      ----------------------------------
                           Washington, D.C.  20549

                  Under the Securities Exchange Act of 1934
                  -----------------------------------------
                             TEXT OF SCHEDULE 13G

                               AMENDMENT NO. 16
                               ----------------

Item 1(a).       Name of Issuer:  Kellogg Company

Item 1(b).       Address of Issuer's Principal Executive Offices:
                 235 Porter Street, Battle Creek, Michigan  49106

Item 2(a).       Name of Person Filing:  George Gund III

Item 2(b).       Address of Principal Business Office, or, if none,
                 Residence:  1821 Union Street, San Francisco, 
                 California  94123

Item 2(c).       Citizenship:  U.S.A.

Item 2(d).       Title of Class of Securities:  Common Stock

Item 2(e).       CUSIP Number:  487836 10 8

Item 3.          Not applicable.

Item 4.          Ownership:

                 (a)      Amount Beneficially Owned:  25,245,200

                 (b)      Percent of Class:  11.4%

                 (c)      Number of shares as to which such persons has:

                          (i)    sole power to vote or to direct the vote:  
                                 112,000

                         (ii)    shared power to vote or to direct the vote:  
                                 25,133,200**

                        (iii)    sole power to dispose or direct the 
                                 disposition of:  -0-

                         (iv)    shared power to dispose or to direct the 
                                 disposition of:  7,349,546**

Item 5.          Ownership of five percent or less of a class.  Not 
                 applicable.

Item 6.          Ownership of more than five percent on behalf of 
                 another person.  Yes. Society National Bank, as 
                 Trustee of certain trusts.





                            Page 3 of 4 pages
<PAGE>   4


Item 7.         Identification and classification of the subsidiary 
                which acquired the security being reported on by the 
                parent holding company.  Not applicable.

Item 8.         Identification and classification of members of the 
                group.  Not applicable.

Item 9.         Notice of dissolution of group.  Not applicable.

Item 10.        Certification.  Not applicable.

                 The filing of this statement shall not be construed as an
admission that the reporting person is, for purposes of Section 13(d) or 13(g)
of the Act, the beneficial owner of all of the securities covered by this
statement.

                 After reasonable inquiry and to the best of my knowledge and
belief, I certify that the information set forth in this statement is true,
complete and correct.

**Note:  The number of shares noted in Items 4(c)(ii) and 4(c)(iv) includes
         6,291,200 shares held by a nonprofit foundation of which the reporting
         person is one of five trustees and one of nine members, as to which
         shares any beneficial ownership is hereby disclaimed.



Dated:  February 7, 1995            /s/ George Gund III             
                                    --------------------------------     
                                    GEORGE GUND III





                            Page 4 of 4 pages


© 2022 IncJournal is not affiliated with or endorsed by the U.S. Securities and Exchange Commission