KELLWOOD CO
424B3, 1999-01-19
WOMEN'S, MISSES', AND JUNIORS OUTERWEAR
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                                                                      Rule 424b3
                                                              File No. 333-68361

PROSPECTUS

                                 844,000 Shares

                                Kellwood Company

                                  Common Stock

                         -------------------------------


       This prospectus  relates to up to 844,000 shares (the "Shares") of Common
Stock,  par value $.01 per share of Kellwood  Company,  a Delaware  corporation,
which you, as a stockholder of Kellwood (the "Selling  Stockholders")  may offer
for sale. You may sell the Shares, from time to time, directly or through one or
more broker-dealers,  on stock exchanges on which the Shares may be listed (such
as the New York Stock Exchange),  in the over-the-counter  market, in negotiated
transactions or otherwise,  at prices related to the prevailing market prices or
at negotiated  prices.  For more detail about the process of selling your Shares
see the information under the caption "Plan of Distribution."

        Kellwood  will not  receive  any of the  proceeds  from the sale of your
Shares.  Kellwood will bear all expenses of the registration of the Shares,  but
you will  have to pay any  applicable  underwriting  commissions  and  expenses,
brokerage fees and transfer taxes,  and also the fees and costs of any attorneys
or  professional  advisors  that  you  choose  to hire as well as the  fees  and
disbursements of counsel to and experts for the Selling Stockholders.

        The Common  Stock is listed for  trading on the New York Stock  Exchange
under the symbol "KWD".

        Kellwood's mailing address is 600 Kellwood Parkway, P. O. Box 14374, St.
Louis, Missouri 63178, and its telephone number is 314-576-3100.

        See "Risk  Factors"  beginning  on page 1 for a  discussion  of  certain
factors that you should consider before purchasing any of the Shares.

                  --------------------------------------------


        Neither the Securities and Exchange Commission (the "SEC") nor any state
securities  commission  has  approved  or  disapproved  of these  securities  or
determined if this prospectus is truthful or complete. Any representation to the
contrary is a criminal offense.

        The  information in this  prospectus is not complete and may be changed.
We may not sell these securities until the registration statement filed with the
SEC is effective.  This prospectus is not an offer to sell these  securities and
it is not  soliciting  an offer to buy these  securities  in any state where the
offer or sale is not permitted.

                   -------------------------------------------

                The date of this prospectus is January 19, 1999.


<PAGE>


                                TABLE OF CONTENTS

Section                                                                Page

About this Prospectus.....................................................2
Where You Can Find More Information.......................................2
Special Note Regarding Forward-Looking Information........................3
Kellwood Company..........................................................4
Risk Factors..............................................................4

    Uncertainties in Integrating Business Operations......................4
    Increased Competition.................................................5
    Dependence on Retention and Integration of Key Employees..............5
    Challenge of Integrating Future Acquisitions..........................5

Use of Proceeds...........................................................5
Selling Stockholders......................................................6
Plan of Distribution......................................................6
Legal Opinions............................................................7
Experts...................................................................7

                              ABOUT THIS PROSPECTUS

        This  prospectus is part of a registration  statement filed with the SEC
using a "shelf" registration  process.  Under this process,  Shares described in
this  prospectus  may be  sold  in one or  more  transactions.  This  prospectus
provides  you with a general  description  of the  Shares.  You should read this
prospectus together with the additional  information described under the heading
"Where You Can Find More Information" below.

                       WHERE YOU CAN FIND MORE INFORMATION

        Kellwood files annual,  quarterly and special reports,  proxy statements
and other information with the SEC. You may read and copy reports, statements or
other  information at the SEC's public  reference rooms in Washington,  D.C. (at
Room 1024, 450 Fifth Street, N.W.,  Washington,  D.C. 20549), New York, New York
(at 7 World  Trade  Center,  Suite 1300,  New York,  New York 10048) or Chicago,
Illinois (at Suite 1400, 500 West Madison, Chicago, Illinois 60661). Please call
the SEC at 1-800-SEC-0330 for further information on the public reference rooms.
Kellwood's SEC filings are also available to the public from commercial document
retrieval  services and at the web site maintained by the SEC at  "www.sec.gov".
You can also  review  copies of or SEC  filings  at the  offices of the New York
Stock  Exchange,  20  Broad  Street,  New  York,  New  York  10005.   Additional
information about Kellwood can be found at its web site at "www.kwdco.com".

        As noted above,  Kellwood has registered the Shares with the SEC on Form
S-3. This prospectus is part of that registration statement and, as permitted by
the  SEC's  rules,  does  not  contain  all the  information  set  forth  in the
registration   statement.   For  further   information  you  may  refer  to  the
registration  statement and to the exhibits and  schedules  filed as part of the
registration  statement.  You can review and copy the registration statement and
its exhibits and schedules at the public reference facilities  maintained by the
SEC as described above. The registration  statement,  including its exhibits and
schedules, is also available on SEC's web site.

        The SEC allows  Kellwood to  "incorporate  by reference" the information
that  Kellwood  files with the SEC,  which  means  that  Kellwood  can  disclose
important  information  to  you  by  referring  you  to  those  documents.   The
information  incorporated  by  reference  is  considered  to  be  part  of  this
prospectus,  and the  information  that  Kellwood  files with the SEC later will
automatically  update and supersede this information.  Kellwood  incorporates by
reference the documents  listed below and any future filings Kellwood makes with
the SEC under Sections 13(a),  13(c), 14 or 15(d) of the Securities Exchange Act
of 1934, until all of the Shares registered are sold by you:

o       Annual Report on Form 10-K for the fiscal year ended April 30, 1998;

o       Quarterly  Reports on Form 10-Q for the quarterly periods ended July 31,
        1998 and October 31, 1998;

o       Current  Reports on Form 8-K dated  December 2, 1998,  December 3, 1998,
        December 18, 1998 and January 19, 1999;

o       The description of the Common Stock in Kellwood's registration statement
        filed pursuant to Section 12 of the Securities Exchange Act of 1934, and
        any  amendment  or  report  filed  for  the  purpose  of  updating  such
        description; and

o       The description of the Series A Junior  Preferred Stock and the Series A
        Junior  Preferred  Stock  purchase  rights  in  Kellwood's  registration
        statement filed pursuant to Section 12 of the Securities Exchange Act of
        1934, and any amendment or report filed for the purpose of updating such
        description.

You may request a copy of these filings, and any other information  incorporated
by  reference  in  this  registration  statement,  at  no  cost  by  writing  or
telephoning  Kellwood  at:  Kellwood  Company,  Attention:  Thomas H.  Pollihan,
Secretary,  600 Kellwood  Parkway,  P.O. Box 14374,  St. Louis,  Missouri 63178;
telephone number 314-576-3100.

        You should rely only on the  information  incorporated  by  reference or
provided in this prospectus or any prospectus supplement. We have not authorized
anyone  else to provide  you with any other  information.  You should not assume
that the  information in this prospectus or any supplement is accurate as of any
date other than the date on the front of those documents.

                Special note regarding forward-looking statements

        Certain  of  the  matters   discussed  in  this  prospectus  or  in  the
information incorporated by reference may constitute  forward-looking statements
within the meaning of the Private Securities Litigation Reform Act of 1995. This
information may involve known and unknown risks, uncertainties and other factors
that may cause our actual results,  performance or achievements to be materially
different  from any future  results,  performance or  achievements  expressed or
implied by any forward-looking statements.


<PAGE>






                                KELLWOOD COMPANY

        Kellwood is a leading designer, manufacturer and marketer of apparel and
camping soft goods with sales of over $1.7 billion in fiscal year 1998. Kellwood
is one of the largest providers of popular-to-moderate women's sportswear in the
United States,  servicing all channels of  distribution.  Additionally,  it is a
major  manufacturer  of men's  woven  shirts and a  supplier  of  outerwear  and
lingerie.

        Kellwood operates five strategic business portfolios:

o              Popular-to-Moderate Women's Sportswear,  which designs, contracts
               for the manufacture of, and markets a broad range of apparel with
               targeted  price  points of $50.00 and below under  brands such as
               Sag Harbor(R),  Kathie Lee(R),  Cricket Lane(R),  Studio Ease(R),
               MHM(R), and Plaza South(TM);

o              Better-to-Bridge Women's Sportswear, which designs, contracts for
               the  manufacture  of, and markets a broad  range of apparel  with
               targeted  price  points of over $50.00 under brands such as David
               Dart(R),  Bill Burns(R),  Northern Isles(R),  Robert Scott(R) and
               David Brooks(R);

o              Private Label,  which  manufactures  and markets a broad range of
               sportswear,    activewear,   outerwear   and   intimate   apparel
               principally  produced  in plants  operated  by the company in the
               United States or in the Caribbean Basin;

o              Smart  Shirts,  which  principally  manufactures  woven  and knit
               shirts in plants operated by the company in Hong Kong,  China and
               Sri Lanka for sales primarily in the United States; and

o              Recreational  Products,  which  manufactures  a  broad  range  of
               camping soft goods including tents, sleeping bags, back packs and
               technical   apparel  under  the  Sierra   Designs(R),   Kelty(R),
               Slumberjack(R) and Wenzel(R) brands.

        Kellwood sells its products through  multiple  channels of distribution,
including  national retail chains,  department  stores,  specialty stores,  mass
merchants,  mail order  houses,  sporting  goods stores,  discounters  and other
retailers.  Kellwood's  global  sourcing  capability  is diverse in terms of the
range of products  produced and sourced.  In order to enhance  responsiveness to
the changing needs of the customer,  to achieve flexibility and to reduce costs,
Kellwood maintains sourcing relationships with contract manufacturers around the
world. This network is supplemented by 32 company-operated plants located in the
United States,  Canada, the Caribbean Basin, Hong Kong, the People's Republic of
China, and Sri Lanka.

        Additional  information  concerning  Kellwood is included in  Kellwood's
reports  filed  with  the  SEC  that  are  incorporated  by  reference  in  this
Prospectus, which are described above under the heading "Where You Can Find More
Information."

                                  RISK FACTORS

        Before you buy any securities offered by this prospectus or a prospectus
supplement,  you should be aware that there are various risks,  including  those
described below. You should consider carefully these risk factors, together with
all of the other information in this prospectus,  any prospectus supplement, and
the documents incorporated by reference before you decide to acquire any Shares.

Uncertainties in Integrating Business Operations

        A successful  integration of the apparel  business of Fritzi  California
pursuant to the Fritzi  Purchase  Agreement (as  described  more fully under the
heading "Selling Stockholders") will require, among other things, integration of
the two companies':

o       respective technological expertise;
o       key personnel;
o       sales and distribution channels;
o       manufacturing and sourcing;
o       products and product development efforts; and
o       management information systems.

        There can be no  assurance  that the  integration  will be  successfully
accomplished.   Moreover,  the  integration  of  the  operations  following  the
acquisition of the Fritzi business will require the dedication of management and
other personnel which may distract their attention from the day-to-day  business
of Kellwood, the development or acquisition of new products and technologies and
the pursuit of other business  acquisition  activities.  Failure to successfully
accomplish the integration and development of the two companies'  operations and
technologies,  or a prolonged  delay in  accomplishing  a reasonable  measure of
integration, may have a material adverse effect on Kellwood Company.

Increased Competition

        Competition  in the apparel  industry is intense and is  dominated  by a
number of very large brands,  each of which is likely to have greater financial,
technical  and  marketing  resources,  greater  manufacturing  capacity and more
extensive and  established  customer  relationships  than the combined  company.
Kellwood believes the acquisition of Fritzi's business should enable Kellwood to
become a more  important  player in the global  apparel  industry.  As such, the
competitive   responses   encountered  by  Kellwood  from  these  larger,   more
established,  apparel  companies may be more aggressive and  comprehensive  than
those  faced by  either of  Kellwood  or  Fritzi  individually.  There can be no
assurance  that  Kellwood will be able to compete  successfully  with its larger
competitors or that aggressive  competitive  moves faced by the combined company
will not result in lower prices for the combined company's  products,  decreased
gross  profit  margins,  or  otherwise  have a  material  adverse  effect on its
business, financial condition and results of operations.

Dependence on Retention and Integration of Key Employees

        The  success of Kellwood  after  acquisition  of the Fritzi  business is
dependent  on the  retention  and  integration  of the  key  management,  sales,
manufacturing,  marketing,  engineering  and other  employees  of  Kellwood  and
Fritzi.  Competition for qualified personnel in the apparel industry is intense,
and competitors may use aggressive  tactics to recruit key employees  during the
integration phase following the acquisition of the Fritzi business. There can be
no assurance  that key  employees of either  Kellwood or Fritzi will remain with
Kellwood after the acquisition.

Challenge of Integrating Future Acquisitions

        Kellwood  has pursued  acquisitions  as an  important  component  of its
business  strategies,  and it is expected  that this  acquisition  strategy will
continue for the foreseeable  future.  There can be no assurance that attractive
acquisition candidates will be found or that after the acquisition of the Fritzi
business Kellwood will be successful at effectively  managing the integration of
acquired  businesses  into the existing  business.  If expected  synergies  from
acquisition  transactions  do not  materialize or the combined  company fails to
successfully  integrate  new  businesses,  the  combined  company's  results  of
operations could be adversely affected.

                                 USE OF PROCEEDS

        Kellwood will receive none of the proceeds from the offering and sale of
the Shares.


<PAGE>



                              SELLING STOCKHOLDERS

        You have  acquired the Shares under the  circumstances  described in the
notes to the following  table.  This table sets forth the number of Shares owned
by each of you,  and the number of Shares  that you may offer and sell from time
to time pursuant to this prospectus.

                                                                  Shares which
                                    Shares Beneficially Owned      may be Sold
                                    -------------------------      -----------
              Name(1)                       Number    Percent(2)     Number
              -------                       ------    ----------     ------

Fritzi Realty, f/k/a Fritzi                 844,000     3.75%         844,000
  California

- --------------

(1)     These Shares were  acquired  pursuant to the  Agreement for Purchase and
        Sale of Assets,  dated as of November 30, 1998,  by and among  Kellwood,
        Fritzi  California,   a  California  corporation  ("Fritzi"),   and  the
        stockholders of Fritzi (the "Fritzi  Purchase  Agreement").  Pursuant to
        the Fritzi Purchase  Agreement,  Kellwood acquired  substantially all of
        the  assets,  properties,  rights and claims of Fritzi in  exchange  for
        844,000 shares of Common Stock. In connection with the transaction,  the
        two principal officers of Fritzi,  Robert Samuel Tandler and Valli Diane
        Benesch,  entered  into  agreements  to provide  consulting  services to
        Kellwood.

(2)     Percentage  of  beneficial  ownership is based on  22,482,771  shares of
        Common Stock as of January 15,
        1999.


                              PLAN OF DISTRIBUTION

        If you sell Shares  pursuant to this  prospectus you will be selling the
Shares for your own accounts. Kellwood will not receive any of the proceeds from
the sale of the Shares.

        You may,  from time to time,  choose  to sell any or all of your  Shares
directly or through one or more  broker-dealers,  in one or more transactions on
stock  exchanges  on which the Common  Stock may be listed (such as the New York
Stock Exchange) pursuant to and in accordance with the rules of those exchanges,
in the  over-the-counter  market,  in negotiated  transactions or otherwise,  at
prices related to prevailing market prices or at negotiated prices. In the event
that  one or more  broker-dealers  agree  to sell  the  Shares,  it may do so by
purchasing  Shares as  principals  or by selling  the Shares as your  agents.  A
broker-dealer  may  receive  compensation  from you in the form of  underwriting
discounts or  commissions  and may receive  commissions  from  purchasers of the
Shares for whom it may act as agent.

        If any broker-dealer purchases the Shares as principal it may resell the
Shares  from  time  to time  or  through  other  broker-dealers,  and the  other
broker-dealers   may  receive   compensation  in  the  form  of  concessions  or
commissions  from you or  purchasers  of the  Shares  for  whom  they may act as
agents.  To the extent required at the time a particular  offer of the Shares is
made, a supplement to this prospectus  will be distributed  which will set forth
the  aggregate  principal  amount of Shares  being  offered and the terms of the
offering, including the name or names of any broker-dealers,  the purchase price
paid by any  underwriter  for the  Shares  purchased  from you,  any  discounts,
commissions  and  other  items  constituting   compensation  from  you  and  any
discounts,   commissions  or  concessions   allowed  or  reallowed  or  paid  to
broker-dealers, including the proposed selling price to the public.

        In addition and without  limiting the foregoing,  you will be subject to
applicable  provisions of the Securities  Exchange Act of 1934 and the rules and
regulations thereunder including, without limitation, Regulation M.

        In order to comply with certain states'  securities laws, if applicable,
the  Shares  will be sold in those  jurisdictions  only  through  registered  or
licensed brokers or dealers. In certain states the Shares may not be sold unless
the  Shares  have  been  registered  or  qualified  for sale in the  state or an
exemption from registration or qualification is available and is complied with.

        Kellwood will bear all expenses of the  registration of the Shares,  but
you will  have to pay any  applicable  underwriting  commissions  and  expenses,
brokerage  fees and transfer  taxes,  and the fees and costs of any attorneys or
professional advisors that you choose to hire.

        The Company has agreed to keep the Registration Statement, of which this
prospectus  is a part,  continuously  effective  and  usable for a period of the
earlier  of  one  year  from  the  date  of  the  closing  of  the  transactions
contemplated by the Fritzi Purchase  Agreement or when all of the Shares covered
by the Registration Statement have been sold by Fritzi.

                                 LEGAL OPINIONS

        The  validity  of the  Shares  offered  hereby  will be passed  upon for
Kellwood by  McDermott,  Will & Emery,  Chicago,  Illinois,  special  securities
counsel for  Kellwood.  Members of McDermott,  Will & Emery own Kellwood  Common
Stock.

                                     EXPERTS

        The consolidated financial statements  incorporated by reference in this
Prospectus  by reference to the Annual  Report on Form 10-K of Kellwood  Company
for the year ended April 30, 1998 have been so  incorporated  in reliance on the
report of  PricewaterhouseCoopers  LLP,  independent  accountants,  given on the
authority of the firm as experts in auditing and accounting.


<PAGE>





You should rely only on the information contained in this document, incorporated
by  reference  or provided in a prospectus  supplement.  We have not  authorized
anyone to provide you with information that is different.  You should not assume
that the  information in this prospectus or any supplement is accurate as of any
date other than the date on the front of these documents. This prospectus is not
an offer to sell  securities and is not soliciting an offer to buy securities in
any state where the offer or sale is not permitted.

                                 844,000 Shares

                                KELLWOOD COMPANY

                                  Common Stock

                                   PROSPECTUS

                                January 19, 1999



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