KV PHARMACEUTICAL CO /DE/
DEF 14A, 2000-07-25
PHARMACEUTICAL PREPARATIONS
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                                  SCHEDULE 14A
                     INFORMATION REQUIRED IN PROXY STATEMENT
                    Proxy Statement Pursuant to Section 14(a)
                     of the Securities Exchange Act of 1934
                                (Amendment No. )

Filed by the registrant [X]

Filed by a party other than the registrant [  ]

Check the appropriate box:

[ ]   Preliminary proxy statement          [ ]  Confidential, for use of the
                                                Commission only (as permitted by
[X]   Definitive proxy statement                Rule 14a-6(e)(2))

[ ]   Definitive additional materials

[ ]   Soliciting material pursuant to Rule 14a-11(c) or Rule 14a-12

                           K-V Pharmaceutical Company
                (Name of Registrant as Specified in Its Charter)

      (Name of Person(s) Filing Proxy Statement, if Other Than Registrant)

Payment of Filing Fee (Check the appropriate box):

[X]      No fee required.

[ ]      Fee  computed on table below per Exchange Act Rules 14a-6(i)(1) and
         0-11.

         1)  Title to each class of securities to which transaction applies:

         2)  Aggregate number of securities to which transaction applies:

         3)  Per unit price or other  underlying  value of transaction  computed
             pursuant to  Exchange  Act Rule 0-11 (Set forth the amount on which
             the filing fee is calculated and state how it was determined):

         4)  Proposed maximum aggregate value of transaction:

         5)  Total fee paid:

[ ]      Fee paid previously with preliminary materials.

[ ]      Check box if  any  part of the fee is offset as  provided  by  Exchange
         Act Rule  0-11(a)(2)  and identify the filing for which the  offsetting
         fee was paid  previously.  Identify the previous filing by registration
         statement  number,  or the Form or Schedule and the date of its filing.

         1)  Amount Previously Paid:

         2)  Form, Schedule or Registration Statement No.:

         3)  Filing Party:

         4)  Date Filed:



<PAGE>

                           K-V PHARMACEUTICAL COMPANY
                             2503 South Hanley Road
                            St. Louis, Missouri 63144

                    NOTICE OF ANNUAL MEETING OF SHAREHOLDERS
                           TO BE HELD AUGUST 31, 2000


                                                             St. Louis, Missouri
                                                                   July 25, 2000


         The Annual Meeting of Shareholders of K-V  Pharmaceutical  Company will
be held on Thursday,  August 31, 2000,  at 9:00 A.M.,  Central  Daylight  Saving
Time,  at The  St.  Louis  Club  (Louisiana  Room,  14th  Floor),  7701  Forsyth
Boulevard, Clayton, Missouri 63105, for the following purposes:

         1.       To elect  two  Class B  directors,  to hold  office  for three
                  years; and

         2.       To transact  such other  business as may properly  come before
                  the meeting.

         Shareholders  of record at the close of business on July 14, 2000, will
be  entitled  to vote  at the  meeting  or at any  adjournment  or  adjournments
thereof. Lists of all holders of Class A Common Stock and all holders of Class B
Common  Stock  entitled  to  vote  at the  annual  meeting  will  be open to the
examination of any  shareholder,  for any purpose germane to the annual meeting,
for 10 days  prior to the date  thereof,  at the  office of the  Company at 2503
South Hanley Road, St. Louis, Missouri 63144.

         A copy of the 2000 Annual Report to Shareholders is enclosed.

                                            By Order of the Board of Directors


                                            Alan G. Johnson, Secretary


         Whether or not you intend to be present at the  meeting,  please  mark,
sign, date and return the accompanying proxy promptly so that your shares may be
represented and voted at the meeting.  A return  addressed  envelope is enclosed
for your convenience.

<PAGE>

                           K-V PHARMACEUTICAL COMPANY
                             2503 South Hanley Road
                            St. Louis, Missouri 63144

                                 PROXY STATEMENT

                             SOLICITATION OF PROXIES

         The  enclosed  proxy is  solicited  by the  Board of  Directors  of K-V
Pharmaceutical Company (the "Company").  Whether or not you expect to attend the
meeting in person,  please  specify  your choice by marking and  returning  your
executed proxy in the enclosed envelope and the shares represented  thereby will
be voted in  accordance  with your wish. If no election is made in the proxy the
Company  receives  from  you,  your  proxy  will be voted for the  nominees  for
director named in this proxy  statement.  This proxy statement and form of proxy
were first mailed to shareholders on or about July 25, 2000.


                               REVOCATION OF PROXY

         If, after sending in your proxy, you decide to vote in person or desire
to revoke  your  proxy  for any other  reason,  you may do so by  notifying  the
Secretary of the Company in writing,  provided that your notice of revocation is
actually received by the Secretary prior to the voting of the proxy.


                                   RECORD DATE

         Shareholders  of record at the close of business on July 14, 2000, will
be entitled to vote at the meeting.


                       ACTION TO BE TAKEN UNDER THE PROXY

         Unless otherwise  directed by the giver of the proxy, the persons named
in the enclosed form of proxy,  Victor M. Hermelin and Marc S. Hermelin,  or the
one of them who acts, will vote:

         1.       FOR the election of Victor M. Hermelin and Alan G. Johnson, as
                  the Class B directors of the Company, to hold office for three
                  years and until  their  respective  successors  have been duly
                  elected and qualified; and

         2.       In their  discretion on the transaction of such other business
                  as may  properly  come before the  meeting or any  adjournment
                  thereof.

         Victor M. Hermelin and Alan G. Johnson are presently directors.  Should
either  nominee  become  unavailable  or decline to serve for any reason,  it is
intended  that the persons named in the proxy will vote for the election of such
other  person  as may be  designated  by the  Board of  Directors.  The Board of
Directors is not aware of any circumstances likely to cause either nominee to be
unavailable for election or to decline to serve.

                                       2
<PAGE>

             SECURITY OWNERSHIP OF PRINCIPAL HOLDERS AND MANAGEMENT

         On July 14, 2000, there were 12,257,498  shares of Class A Common Stock
("Class A  Stock")  outstanding  and  6,945,500  shares of Class B Common  Stock
("Class B Stock")  outstanding,  which constitute all of the outstanding  voting
shares of the Company.  Each share of Class A Stock is entitled to one-twentieth
of one vote (or  612,875  votes if all  outstanding  shares of Class A Stock are
voted),  and each share of Class B Stock is  entitled to one vote on all matters
to come before the Annual Meeting.

         Under  applicable  state  law  and  the  provisions  of  the  Company's
Certificate of Incorporation and By-laws: (i) the vote required for the election
of a director is a plurality of the votes of the issued and  outstanding  shares
of Class A Stock  and Class B Stock,  as a single  class,  present  in person or
represented by proxy at the Annual Meeting of Shareholders  and entitled to vote
on the election of directors,  and (ii) the vote required for other matters that
may come before the meeting is the affirmative  vote of a majority of the issued
and outstanding shares of Common Stock present in person or represented by proxy
at a meeting of shareholders and entitled to vote. In all voting,  each share of
Class A Stock has  one-twentieth of one vote and each share of Class B Stock has
one vote,  and  votes  representing  Class A Stock  and Class B Stock  vote as a
single class.

         Brokers who hold shares for the accounts of their clients may vote such
shares  either  as  directed  by their  clients  or in their own  discretion  if
permitted by the stock exchange or other organization of which they are members.
Brokers are  permitted to vote proxies of any client in their own  discretion as
to the  non-contested  election  of  directors  if the client has not  furnished
voting instructions within 10 days of the meeting.  Certain proposals other than
the election of directors are "non-discretionary," and brokers who have received
no  instructions  from  their  clients do not have  discretion  to vote on those
items.  When  brokers  vote  proxies on some but not all of the  proposals  at a
meeting,  the missing  votes on matters on which they are not voted are referred
to as "broker  non-votes."  With respect to most votes by  shareholders,  shares
represented  by broker  non-votes  will be counted for  purposes of  determining
whether there is a quorum, but not in determining the number of shares necessary
for approval of a proposal.

         However,  when  shareholders  are  requested  to vote on certain  other
matters,  in  determining  whether such a proposal  has  received the  requisite
number of affirmative votes, abstentions and broker non-votes will have the same
effect as a vote against the proposal.

         Based on the above: (a) abstentions from voting and broker non-votes on
the issue of the election of directors  will operate as neither a vote for nor a
vote against any nominee;  and (b) abstentions  from voting and broker non-votes
on any other  proposal  that may come  before the  meeting  could have either no
effect  on the  outcome  of the  vote or could  operate  as a vote  against  the
proposal,  depending  on the nature of the  proposal  and vote  required for its
passage.

         Votes will be counted by duly appointed  inspectors of election,  whose
responsibilities  are to  ascertain  the  number of shares  outstanding  and the
voting power of each,  determine the number of shares represented at the meeting
and the validity of proxies and ballots,  count all votes and report the results
to the Company.

                                       3

<PAGE>

         The following table lists all shares of Class A Stock and Class B Stock
owned at July 14, 2000, by each person known to the Company to own  beneficially
5% or more of its  shares of either  Class A Stock or Class B Stock,  by each of
the Company's directors who is a shareholder, and by all directors and executive
officers as a group.  Except as indicated by the footnotes  following the table,
each person listed has sole voting and  investment  power over the shares listed
opposite the person's name:

<TABLE>
<CAPTION>

                                          Amount of                           Amount of
                                          Beneficial                         Beneficial
                                          Ownership-       Percent of        Ownership-       Percent of
          Name and Address             Class A Stock(a)     Class(b)      Class B Stock(a)     Class(b)
          ----------------             ----------------     --------      ----------------     --------
<S>                                <C>                   <C>            <C>                  <C>

Lawrence Brody,                         2,656,968(c)          21.7%         2,877,468(c)           41.4%
Minnette Hermelin and
Marc S. Hermelin Trustees
  One Metropolitan Square
  St. Louis, Missouri 63101

Minnette Hermelin                          13,218(d)            *              13,218(d)             *
  2503 S. Hanley Road
  St. Louis, Missouri 63144

Marc S. Hermelin                          107,673(e)            *             636,340(e)            8.8%
  2503 S. Hanley Road
  St. Louis, Missouri 63144

Alan G. Johnson                           235,750(f)           1.9%           229,750(f)            3.3%
  2503 S. Hanley Road
  St. Louis, Missouri 63144

Victor M. Hermelin                         16,043               *             162,300               2.3%
  2503 S. Hanley Road
  St. Louis, Missouri 63144

Garnet E. Peck, Ph.D.                          45               *                  45               *
  1336 Robert E. Heine
  Pharmacy Building
  West Lafayette, Indiana 47907

Norman D. Schellenger                           -               *               3,000               *
  2503 S. Hanley Road
  St. Louis, Missouri 63144

Raymond F. Chiostri                        24,000               *              24,000               *
  2503 S. Hanley Road
  St. Louis, Missouri 63144

Mitchell I. Kirschner                      22,500(g)            *              46,500(g)            *
  2503 S. Hanley Road
  St. Louis, Missouri 63144

Gerald R. Mitchell                         30,000               *              30,000               *
  2503 S. Hanley Road
  St. Louis, Missouri 63144

                                       4
<PAGE>

All current directors and executive     3,092,979(h)          25.1%         4,009,403(h)           54.5%
  officers as a group
  (8 individuals)

----------------

*Less than one percent


<FN>

(a)      Includes  the  following  shares  which  were not owned by the  persons
         listed but which  could be  purchased  from the Company  under  options
         exercisable  currently  or within 60 days  after the date of this Proxy
         Statement:

</FN>
</TABLE>
                                              Shares of            Shares of
                                               Class A              Class B
                                             Common Stock         Common Stock
                                             ------------         ------------
Marc S. Hermelin......................           50,000             250,000
Victor M. Hermelin....................              -0-             122,500
Alan G. Johnson.......................           13,000              10,000
Mitchell I. Kirschner.................              -0-              24,000
Gerald R. Mitchell....................            3,000               3,000
Norman D. Schellenger.................              -0-               3,000


(b)      In determining the percentages of shares deemed  beneficially  owned by
         each  director  and  officer,  the exercise of all options held by each
         person  which are  currently  exercisable  or will  become  exercisable
         within 60 days of the date of this Proxy Statement is assumed.

(c)      These  shares are held in four  irrevocable  trusts  created by another
         party, the beneficiaries of which are Arnold L. Hermelin (as to 885,500
         shares  of Class A Common  Stock and  925,500  shares of Class B Common
         Stock), Anne S. Kirschner (as to 792,750 shares of Class A Common Stock
         and 923,250  shares of Class B Common  Stock),  Marc S. Hermelin (as to
         574,218  shares each of Class A Common Stock and Class B Common Stock),
         and Minnette Hermelin,  the mother of the other three beneficiaries (as
         to 404,500 shares of Class A Common Stock and 454,500 shares of Class B
         Common Stock).

(d)      Does not  include  2,656,968  shares  each of Class A Common  Stock and
         2,877,468  shares of Class B Common Stock  referred to in footnote (c),
         over which Minnette  Hermelin shares voting and investment power as one
         of three trustees.

(e)      Does not include  176,250 shares each of Class A Common Stock and Class
         B Common  Stock held by Alan G.  Johnson  as trustee of an  irrevocable
         trust created by another party for the benefit of Marc S. Hermelin, who
         has no voting or  investment  power  over  such  shares.  Also does not
         include  2,656,968  shares of Class A Common Stock and 2,877,468 shares
         of Class B Common Stock held in  irrevocable  trusts created by another
         party  referred to in footnote  (c), over which Marc S. Hermelin is one
         of three trustees who shares voting and investment power.

                                       5
<PAGE>

(f)      Includes 176,250 shares each of Class A Common Stock and Class B Common
         Stock held as trustee of an irrevocable  trust created by another party
         for the benefit of Marc S. Hermelin.

(g)      Does not  include  792,750  shares of Class A Common  Stock and 923,250
         shares of Class B Common Stock  referred to in footnote (c),  which are
         held by an  irrevocable  trust in favor of Anne S.  Kirschner,  wife of
         Mitchell  I.  Kirschner.  Neither  Mitchell  I.  Kirschner  nor Anne S.
         Kirschner holds any voting or investment power over such shares.

(h)      All of such shares are owned,  or represented by shares  purchasable as
         set forth in footnote (a),  solely by such persons.  In determining the
         percentage  of shares  deemed  beneficially  owned by all directors and
         officers as a group,  the  exercise of all options  held by each person
         which are currently  exercisable or  exercisable  within 60 days of the
         date of this Proxy Statement is assumed. For such purposes,  12,323,498
         shares of Class A Common Stock and  7,358,000  shares of Class B Common
         Stock are deemed to be outstanding.


         Although  12,257,498 shares of the Class A Stock were outstanding as of
July 14,  2000,  holders of the 240,000  outstanding  shares of the 7% Preferred
Stock have the current right to convert such shares into 900,000 shares of Class
A Common Stock,  each of which will entitle the holder thereof to  one-twentieth
of one vote on all  matters to be voted upon by  shareholders.  Each share of 7%
Preferred Stock is convertible  into Class A Common Stock at a conversion  price
of $6.67 per share. If all such shares of Class A Common Stock were issued,  the
aggregate voting power thereof would be equivalent to the voting power of 45,000
shares of Class B Common Stock.

         In addition, all holders of Class B Common Stock have the right, at any
time,  to convert  their  Class B Common  Stock  into Class A Common  Stock on a
share-for-share  basis. If all shares of Preferred Stock and all shares of Class
B Common Stock were  converted into Class A Common Stock,  20,102,998  shares of
Class A Common Stock would be outstanding.  Each person included in the previous
table  would  hold the  number of shares  of Class A Common  Stock  equal to the
number of shares of Class B Common  Stock listed in the table plus the number of
shares  of  Class  A  Common  Stock  listed  in  the  table,  excluding  options
exerciseable currently or within 60 days after the date of this Proxy Statement.

                                       6
<PAGE>

                   PROPOSAL 1 - ELECTION OF CLASS B DIRECTORS

                       INFORMATION CONCERNING NOMINEES AND
                         DIRECTORS CONTINUING IN OFFICE

         Directors  Victor M.  Hermelin and Alan G. Johnson are the nominees for
election  as Class B  directors  for a  three-year  term  expiring at the annual
meeting in 2003.

         The  following  table lists,  for the nominees  for  directors  and for
present directors  continuing in office, each such person's principal occupation
for at least  the past five  years,  each  person's  present  position  with the
Company,  the  year  in  which  each  was  first  elected  as  a  director,  the
directorship  class  of  each  person,  each  person's  age  and  each  person's
directorships  with other  companies  whose  securities are registered  with the
Securities and Exchange Commission:

<TABLE>
<CAPTION>
                                                 Service
                                                  as a           Occupation; Position
                               Director         Director          with Company; Age;
     Name                     Class (a)          Since           Other Directorships
     ----                     ---------        --------          --------------------
<S>                          <C>             <C>           <C>

Victor M. Hermelin (b)          B              1946        Chairman of the Board of the Company since
(nominee)                                                  1972; Treasurer of the Company from 1971 to
                                                           2000; Director and Vice President of Particle
                                                           Dynamics, Inc. since 1974; Age 86.

Marc S. Hermelin                A              1973        Vice Chairman of the Board of the Company
                                                           since 1974; Chief Executive Officer from 1975
                                                           to February 1994 and since December 1994;
                                                           Director and Vice President of Particle
                                                           Dynamics, Inc. since 1974; Age 58.

Alan G. Johnson                 B              1976        Director and Secretary of the Company; Senior
(nominee)                                                  Vice President-Strategic Planning and
                                                           Corporate Growth of the Company since
                                                           September 27, 1999; Chairman and CEO of
                                                           Johnson Research & Capital Inc., an
                                                           investment banking firm, from January 1,
                                                           1999 to September 30, 1999; Attorney at
                                                           Law and prior to January 1, 1999, member
                                                           or partner since 1976 in the law firm of
                                                           Gallop, Johnson & Neuman, L.C. and its
                                                           predecessor, St. Louis, Missouri;
                                                           Director of Particle Dynamics, Inc.
                                                           since 1977; Director of ETHEX
                                                           Corporation since 1990; Director of
                                                           Ther-Rx Corporation since 1998; Director
                                                           of Siboney Corporation; Age 65.

Garnet E. Peck, Ph.D.           C              1994        Director; Professor of Industrial Pharmacy
                                                           and Director of the Industrial Pharmacy
                                                           Laboratory of Purdue University since 1975;
                                                           member of the faculty of Purdue University
                                                           since 1967; Age 70.

Norman D. Schellenger           C              1998        Director; Retired since 1997; President of
                                                           Whitby Pharmaceuticals 1992 to 1997; Age 68.

<FN>

(a)      Term for Class A directors  continuing in office expires in 2002;  Term
         for Class C directors continuing in office expires in 2001.

(b)      Victor  M.  Hermelin  is  the  father  of  Marc  S.  Hermelin  and  the
         father-in-law of Mitchell I. Kirschner,  Vice  President--New  Business
         Development.

</FN>
</TABLE>
                                       7
<PAGE>

                    INFORMATION CONCERNING BOARD OF DIRECTORS

         During fiscal 2000,  the Board of Directors  held four formal  meetings
and took action by unanimous written consent on various occasions.

         The  Company  has a standing  Stock  Option  Committee  of the Board of
Directors  consisting of Directors Alan G. Johnson and Garnet E. Peck, Ph.D. The
duties of the Stock Option  Committee are to determine the  individuals  to whom
options are to be granted and the terms and provisions of such options under all
stock option plans of the Company.  The  Company's  Director of Human  Resources
Administration  is an advisor to this  Committee.  This Committee took action by
unanimous  written  consent on various  occasions  during fiscal 2000 but had no
formal meetings.

         The Company has a standing  Audit  Committee  of the Board of Directors
consisting of Directors  Norman D.  Schellenger  and Garnet E. Peck,  Ph.D.  The
duties of the Audit  Committee  include  assisting  the  Board of  Directors  in
fulfilling  its  responsibility  for  the  Company's  accounting  and  financial
reporting  practices  and  facilitating  communications  between  the  Board  of
Directors and the Company's independent public accountants.  This committee held
two formal meetings in fiscal 2000.

         The full Board of Directors  acts as a compensation  committee,  acting
upon the  recommendation of a committee  consisting of the Vice Chairman,  Chief
Financial Officer, Director of Human Resources Administration and Vice President
of Human Resources.

         Directors Garnet E. Peck, Ph.D. and Norman  Schellenger  receive $1,000
each  per day for  attending  each  meeting  of the  Board  of  Directors,  plus
reimbursement of related  expenses.  No other director received any remuneration
in fiscal 2000 for service as a director.


             SECTION 16(a) BENEFICIAL OWNERSHIP REPORTING COMPLIANCE

         Section  16(a) of the  Securities  Exchange  Act of 1934,  as  amended,
requires the Company's  executive  officers and  directors,  and persons who own
more than 10% of a registered class of the Company's equity securities,  to file
periodic  reports of ownership and changes in ownership  with the Securities and
Exchange Commission.  Such individuals are required by SEC regulation to furnish
the Company with copies of all such forms they file. Based solely on a review of
the copies of all such forms furnished to the Company, the Company believes that
such persons complied with all Section 16(a) filing  requirements  applicable to
them with respect to transactions during fiscal 2000.

                                       8
<PAGE>

                             EXECUTIVE COMPENSATION

         The  following  table  reflects  compensation  paid or  payable  by the
Company and its subsidiary for fiscal years ended March 31, 1998, 1999 and 2000,
to the  Company's  Chief  Executive  Officer  and the  four  other  most  highly
compensated  executive officers whose combined salary and bonus earned in fiscal
2000 exceeded $100,000.

<TABLE>
<CAPTION>


                           Summary Compensation Table
                                                                 Annual Compensation
                                                                 -------------------
                                                                                           All Other
                                                                                         Compensation
      Name and Principal Position       Year          Salary($)          Bonus($)           ($)(1)
      ---------------------------       ----          ---------          --------           ------
<S>                                  <C>            <C>             <C>                 <C>

Marc S. Hermelin                        2000            773,508         1,130,120(2)       158,582
Vice Chairman of the Board              1999            705,013           986,429(3)       147,342
and Chief Executive Officer             1998            676,990           610,800(4)       133,169

Raymond F. Chiostri                     2000            259,439                 -            5,168
President and Chief Executive           1999            255,088                 -            7,284
Officer of Particle Dynamics, Inc.      1998            256,727             3,000            4,166

Mitchell I. Kirschner                   2000            212,633            30,000            4,829
Vice President,                         1999            202,781            30,000            5,457
New Business Development                1998            202,626                 -            3,951

Victor M. Hermelin                      2000            231,373            60,000                -
Chairman of the Board                   1999            187,503            75,000                -
                                        1998            184,804            40,000                -

Gerald R. Mitchell                      2000            163,255            25,000           20,233
Vice President, Treasurer               1999            155,359            25,000            5,475
and Chief Financial Officer             1998            146,669            25,000            4,017

---------------
<FN>

(1)      Consists of Company  contributions to the Company's profit sharing plan
         and 401(k) plan, and vacation earned, but not taken, and paid.

(2)      $105,800 of this amount was paid in the form of Class B Stock  options,
         which  were  elected  to be  taken  in lieu of  earned  incentive  cash
         compensation.

(3)      $57,000 of this  amount was paid in the form of Class B Stock  options,
         which  were  elected  to be  taken  in lieu of  earned  incentive  cash
         compensation

                                       9
<PAGE>

(4)      $316,000 of this amount was paid in the form of Class B Stock  options,
         which  were  elected  to be  taken  in lieu of  earned  incentive  cash
         compensation.


</FN>
</TABLE>

                         INFORMATION AS TO STOCK OPTIONS

         The  following  table lists the options to acquire  Class A and Class B
Stock issued during fiscal 2000 to the persons named in the Summary Compensation
Table.

<TABLE>
<CAPTION>

                      Option/SAR Grants in Last Fiscal Year
                                 (Class A Stock)

                                                Individual Grants
                                        -----------------------------------
                                            Number of        Percent of
                                           Securities      Total Options/
                                           Underlying     SARs Granted to   Exercise or                  Grant Date
                                          Options/SARs      Employees in    Base Price    Expiration       Present
              Name                         Granted (#)      Fiscal Year       ($/Sh)         Date         Value (1)
              ----                         -----------      -----------       ------         ----         ---------
<S>                                      <C>                <C>           <C>          <C>              <C>

Alan G. Johnson.............                 50,000             14%           15.250      10/13/2004       26,650


                      Option/SAR Grants in Last Fiscal Year
                                 (Class B Stock)

                                         Individual Grants
                                   ---------------------------------
                                     Number of        Percent of
                                    Securities      Total Options/
                                    Underlying     SARs Granted to   Exercise or                  Grant Date
                                   Options/SARs      Employees in    Base Price    Expiration       Present
              Name                  Granted (#)      Fiscal Year       ($/Sh)         Date         Value (1)
              ----                  -----------      -----------       ------         ----         ---------

Marc S. Hermelin..............       100,000             44%           16.500       8/16/2004       105,800

Marc S. Hermelin..............        75,000             34%           16.563       4/1/2004         79,700

Alan G. Johnson...............        50,000             22%           15.813      10/13/2004        18,300

<FN>

(1)      These  estimates  of value were  developed  solely for the  purposes of
         comparative  disclosure in accordance with the rules and regulations of
         the Securities and Exchange  Commission and are not intended to predict
         future  prices of the  Company's  Common Stock.  These  estimates  were
         developed using the Black-Scholes  option pricing model (as provided by
         Instruction  9 to Rule  402 of  Regulation  S-K  governing  disclosures
         regarding options) incorporating the following assumptions:  Volatility
         of .379 and  dividend  yield of 0%,  both based on the  actual  history
         since 1991 for the underlying Common Stock; risk-free rate of return of
         5.10% based on a five-year  treasury  rate and time of exercise of 5 to
         10 years,  being the term of the option grants. In addition,  the model
         assumed a 47.5% discount for lack of marketability.

</FN>
</TABLE>

                                       10
<PAGE>

         The  following  tables  list the value as of the end of fiscal  2000 of
options held by the persons listed in the Summary  Compensation Table to acquire
shares of Class A Stock and Class B Stock:

<TABLE>
<CAPTION>

             Aggregated Option/SAR Exercises in Last Fiscal Year and
                Fiscal Year-End Option/SAR Values (Class A Stock)

                                                                                               Value of
                                                                           Number of         unexercised
                                                                          unexercised        in-the-money
                                                                        options/SARs at      options/SARs at
                                                                        fiscal year-end      fiscal year-end
                                                                             (#)                  ($)
                                                                         -----------         ----------------
                             Shares acquired on     Value Realized       Exercisable/          Exercisable/
             Name               exercise (#)               ($)           unexercisable        unexercisable
             ----               ------------        --------------       -------------        -------------
<S>                           <C>                    <C>             <C>                 <C>

Alan G. Johnson..........              -                   -              13,000/49,000       175,113/641,589

Gerald R. Mitchell.......              -                   -               8,550/5,250         193,729/88,783

</TABLE>

<TABLE>
<CAPTION>

             Aggregated Option/SAR Exercises in Last Fiscal Year and
                Fiscal Year-End Option/SAR Values (Class B Stock)
                                                                                                    Value of
                                                                               Number of           unexercised
                                                                              unexercised          in-the-money
                                                                            options/SARs at        options/SARs at
                                                                            fiscal year-end       fiscal year-end
                                                                                   (#)                 ($)
                                                                            ----------------     ----------------
                                Shares acquired on     Value Realized       Exercisable/           Exercisable/
             Name                  exercise (#)               ($)           unexercisable         unexercisable
             ----                  ------------        --------------       -------------         -------------
<S>                             <C>                  <C>               <C>                 <C>

Marc S. Hermelin............         226,594            5,187,268          250,000/45,000      3,711,150/640,688

Mitchell I. Kirschner.......            -                   -              24,000/6,000        506,580/126,645

Victor M. Hermelin..........            -                   -              122,500/15,000      2,836,469/213,563

Gerald R. Mitchell..........            -                   -              8,550/5,250         217,206/103,071

Alan G. Johnson.............            -                   -              10,000/40,000       138,245/552,980

</TABLE>

                                       11
<PAGE>

             REPORT OF BOARD OF DIRECTORS ON EXECUTIVE COMPENSATION


Overview

         The Company's executive  compensation policy is to provide compensation
and benefit  programs to enable it to attract and retain talented key employees,
and to encourage the  enhancement of shareholder  value by providing  incentives
for  corporate  performance  and  individual  performance,  in terms of  current
achievements as well as significant initiatives with long-term implications.

         Decisions on compensation of the Company's  executive officers are made
by  the  Board  of  Directors,  with  any  member  who is an  executive  officer
abstaining  from the discussion and vote relating to his own  compensation.  The
full Board serves as a compensation committee,  acting upon recommendations of a
committee consisting of the Vice Chairman, Chief Financial Officer,  Director of
Human Resources Administration and Vice President of Human Resources.

         The Company's executive  compensation program is based upon experience,
tenure and a  pay-for-performance  philosophy.  The key  components of executive
officer compensation are: (1) salary, which is based on the individual's overall
experience,  Company  tenure,  level  of  responsibility,  and the  general  and
industry-specific  business environment;  (2) cash bonus awards, which are based
on individual performance and the performance of the Company,  measured in terms
of the attainment of both defined and general  objectives,  and (3) stock option
grants,  intended  to align  management's  interest in the  Company's  long-term
success with the interests of the Company's shareholders. The size of individual
awards is dependent upon the executive  officer's  position,  salary,  number of
vested options,  and both past and expected future contributions to the Company.
The  Board  applies  the  above-described  criteria  to each  executive  officer
subjectively,  based upon the Board's  perception  of each  executive  officer's
performance and value to the Company.

Executive Benefits

         In order to provide a  competitively  attractive  package to secure and
retain executive officers,  the Company  supplements  standard benefits packages
offered  to  all  employees  with  appropriate  executive  benefits,   sometimes
including car allowances,  additional insurance coverage and appropriate expense
reimbursements.

Chief Executive Officer

         Under an agreement  commencing in 1996 and expiring in March 2002, Marc
S.  Hermelin,   Vice  Chairman  and  Chief  Executive   Officer   received  base
compensation  of  $593,068,  increasing  annually by the greater of the consumer
price index (CPI)  increase or 8%. Mr.  Hermelin is insured under life insurance
policies  for which the  premium is loaned by the  Company,  to be repaid out of
policy proceeds.  In addition,  Mr. Hermelin is entitled to receive an incentive
bonus  decreasing  from 7% to 4% of net income based on a formula related to the
Company exceeding certain net income levels.

                                       12
<PAGE>

         In the event of voluntary  termination of full-time employment prior to
age 65, Mr. Hermelin's agreement provides for a consulting arrangement,  whereby
he would provide a minimum number of hours of consulting services to the Company
in return for 50% of his base salary  and/or  bonus or  additional  payments for
services in excess of the minimum.  Upon  retirement  or death after age 55, the
agreement  provides for consulting  payments of a maximum of 30% of average base
salary/bonus  and  retirement  benefits  of a  maximum  of 30% of  base  salary,
adjusted annually by the greater of CPI or 8% for a minimum of 10 years or life.
In the event of his death prior to age 65, a portion of the  preceding  benefits
are paid for a minimum  of ten years to his  beneficiaries.  In the event of his
termination,  other than by death or  disability,  the  agreement  provides  for
payment of an amount equal to his then base salary and 36 monthly payments equal
to 75% of his last monthly base salary. In the event of a change of control, Mr.
Hermelin  could  receive the above payment or elect a lump sum cash payment of 2
1/2 times his base salary,  acceleration of stock options, and employee benefits
for 30 months.  The  Company  has secured  its  obligations  to Mr.  Hermelin as
required by the agreement.

Other Officers

         Consistent  with  the  Board's  executive   compensation  program:  (a)
Mitchell I. Kirschner  receives a base salary and an incentive  bonus based upon
performance;  (b) Gerald R. Mitchell has an employment agreement (extending from
year to year)  establishing  base levels of compensation,  and subject to normal
compensation  reviews;  (c)  Raymond F.  Chiostri  has an  employment  agreement
(through March 31, 2002, with automatic renewal for successive two year periods)
providing base compensation and an incentive bonus based on performance; and (d)
Alan G.  Johnson  has an  employment  agreement  (extending  from  year to year)
establishing base levels of compensation, subject to normal compensation reviews
and an incentive bonus based on performance.

Compliance with Section 162(m) of the Internal Revenue Code

         Section 162(m) of the Internal  Revenue Code generally  disallows a tax
deduction to public  companies for  compensation  of over $1 million paid to the
chief  executive  officer and any one of the four other most highly  compensated
executive   officers   for  any  fiscal   year.   Qualifying   performance-based
compensation is not subject to the limitation if certain  requirements  are met.
Based on regulations  issued by the Internal  Revenue  Service,  the Company has
taken  the  necessary  actions  to  ensure  deductibility  of  performance-based
compensation paid to such officers.

                      Submitted by the Board of Directors:

         Marc S. Hermelin                            Victor M. Hermelin
         Alan G. Johnson                             Garnet E. Peck
         Norman D. Schellenger

                                       13
<PAGE>

                 COMPARISON OF FIVE YEAR CUMULATIVE TOTAL RETURN

         Set  forth  below is a  line-graph  presentation  comparing  cumulative
shareholder  returns for the last five fiscal years on an indexed basis with the
NYSE  Composite  Index,  the Amex  Market  Value  Index and the S&P Health  Care
(Drugs) Index,  which is a nationally  recognized  industry  standard index. The
graph  assumes the  investment  of $100 in K-V Class A and Class B Common Stock,
the NYSE  Composite  Index,  the Amex Market Value Index and the S&P Health Care
(Drugs) Index on March 31, 1995, and reinvestment of all dividends. There can be
no assurance that K-V's stock performance will continue into the future with the
same or similar trends depicted in the graph below.

                COMPARISON OF FIVE YEAR CUMULATIVE TOTAL RETURN
                        AMONG KV PHARMACEUTICAL COMPANY,
             THE NYSE COMPOSITE INDEX, THE AMEX MARKET VALUE INDEX
          AND THE S & P HEALTH CARE (DUGS-MAJOR PHARMACEUTICAL INDEX)

[GRAPH OMITTED]

<TABLE>
<CAPTION>

                                               For Fiscal Year Ended March 31
                                               ------------------------------
                                1996          1997          1998          1999          2000
                                ----          ----          ----          ----          ----
<S>                        <C>            <C>           <C>            <C>         <C>

KV PHARMACEUTICAL COMPANY       212.60        249.02        420.70        325.29        622.98

NYSE COMPOSITE                  128.00        147.04        211.33        222.69        238.97

AMEX MARKET VALUE               122.90        120.51        168.00        166.70        239.60

S&P HEALTH CARE                 159.01        204.36        362.81        492.53        383.91
(DRUGS-MAJOR
PHARMACEUTICAL)

</TABLE>
                                       14
<PAGE>

                RELATIONSHIP WITH INDEPENDENT PUBLIC ACCOUNTANTS

         BDO Seidman LLP served as the Company's  independent public accountants
for the fiscal year ended March 31, 2000 and has served in such  capacity  since
May 1996.  As of the date of this Proxy  Statement,  the process of selection of
the Company's  independent public accountants for the current fiscal year ending
March 31, 2001 has not been completed.

         Representatives  of BDO Seidman  LLP are  expected to be present at the
Annual  Meeting of  Shareholders  and to be available to respond to  appropriate
questions. Such representatives will have the opportunity to make a statement if
they desire to do so.

                                  ANNUAL REPORT

         The Annual  Report of the  Company  for fiscal  2000  accompanies  this
notice.


                      FUTURE PROPOSALS OF SECURITY HOLDERS

         Any shareholder who intends to submit a proposal for  consideration  at
the 2001  Annual  Meeting  of  Shareholders  under the  applicable  rules of the
Securities and Exchange Commission must send the proposal so that it reaches the
Company's  Secretary  not later than March 27,  2001.  All  proposals  should be
addressed to the Secretary,  K-V Pharmaceutical Company, 2503 South Hanley Road,
St. Louis, Missouri 63144.


                                 OTHER BUSINESS

         The Board of  Directors  knows of no business to be brought  before the
Annual  Meeting  other than as set out above.  If other  matters  properly  come
before the meeting,  it is the  intention of the persons  named in the solicited
proxy to vote the proxy thereon in accordance with the judgment of such persons.


                                  MISCELLANEOUS

         The  Company  will bear the cost of the  solicitation  of  proxies.  In
addition  to  solicitation  by use of the mails,  certain  officers  and regular
employees  of the  Company may  solicit  the return of proxies by  telephone  or
personal  contact and may request  brokerage  houses,  custodians,  nominees and
fiduciaries  to  forward  soliciting  material  to  their  principals  and  will
reimburse them for their reasonable out-of-pocket expenses.

         Shareholders  are urged to mark,  sign,  date and send in their proxies
without delay.

         A copy of the Company's  Annual Report on Form 10-K for the fiscal year
ended March 31,  2000,  as filed with the  Securities  and  Exchange  Commission
(including  related  financial  statements  and  schedules),   is  available  to
shareholders,  without  charge,  upon  written  request  to the  Secretary,  K-V
Pharmaceutical Company, 2503 South Hanley Road, St. Louis, Missouri 63144.


                                            ALAN G. JOHNSON
                                            Secretary


St. Louis, Missouri
July 25, 2000

<PAGE>
                                    P R O X Y
                              (Class A Shareholder)



                THIS PROXY IS SOLICITED BY THE BOARD OF DIRECTORS
                           K-V PHARMACEUTICAL COMPANY
                        2000 ANNUAL SHAREHOLDERS' MEETING


         The   undersigned   shareholder   of  Class  A  Common   Stock  of  K-V
PHARMACEUTICAL  COMPANY,  a  Delaware  corporation,  hereby  appoints  VICTOR M.
HERMELIN  and  MARC  S.  HERMELIN,   and  each  of  them,  with  full  power  of
substitution,  the true and lawful attorneys-in-fact,  agents and proxies of the
undersigned,  to  represent  the  undersigned  at  the  annual  meeting  of  the
shareholders  of K-V  PHARMACEUTICAL  COMPANY,  to be held at The St. Louis Club
(Louisiana Room, 14th Floor), 7701 Forsyth Boulevard,  Clayton,  Missouri 63105,
on August 31, 2000,  commencing at 9:00 A.M., Central Daylight Savings Time, and
at any adjournments  thereof,  and to vote, according to the number of votes the
undersigned would be entitled to vote if personally present,  upon the following
matters:

1.       ELECTION OF DIRECTORS:


         |_|      FOR both nominees         WITHHOLD AUTHORITY            |_|
                  listed below                 to vote for both nominees
                                               listed below


                               VICTOR M. HERMELIN
                                 ALAN G. JOHNSON

INSTRUCTION:  To  withhold  authority  to  vote for either  nominee, print  that
nominee's name on the line provided below:


2.       In their discretion with respect to the transaction of such other
         business as may properly come before the meeting or any adjournment
         thereof.

           _______________________________________________________________


         THIS  PROXY,  WHEN  PROPERLY  EXECUTED,  WILL BE  VOTED  IN THE  MANNER
DIRECTED  HEREIN BY THE UNDERSIGNED  SHAREHOLDER.  IF NO DIRECTION IS MADE, THIS
PROXY WILL BE VOTED FOR THE ELECTION OF THE ABOVE LISTED NOMINEES UNDER PROPOSAL
NO. 1.

         The undersigned hereby acknowledges receipt of Notice of Annual Meeting
of Shareholders and accompanying Proxy Statement, each dated July 25, 2000.


                                    Dated:  __________________, 2000



                                    --------------------------------------------
                                    Signature


                                    --------------------------------------------
                                    Signature


                                    --------------------------------------------
                                    Signature

                                    Please sign name(s) exactly as it appears on
                                    this proxy. In the case of joint holders all
                                    should sign.  If executed by a  corporation,
                                    the  proxy   should  be  signed  by  a  duly
                                    authorized   officer.   If   executed  by  a
                                    partnership,  this proxy should be signed by
                                    an    authorized     partner.     Executors,
                                    administrators   and   trustees   should  so
                                    indicate when signing.


         PLEASE  MARK,  SIGN,  DATE AND  RETURN  THIS  PROXY  CARD  PROMPTLY.  A
POSTAGE-PREPAID RETURN ADDRESSED ENVELOPE IS ENCLOSED FOR YOUR CONVENIENCE.

<PAGE>

                                    P R O X Y
                              (Class B Shareholder)

                THIS PROXY IS SOLICITED BY THE BOARD OF DIRECTORS
                           K-V PHARMACEUTICAL COMPANY
                        2000 ANNUAL SHAREHOLDERS' MEETING


         The   undersigned   shareholder   of  Class  B  Common   Stock  of  K-V
PHARMACEUTICAL  COMPANY,  a  Delaware  corporation,  hereby  appoints  VICTOR M.
HERMELIN  and  MARC  S.  HERMELIN,   and  each  of  them,  with  full  power  of
substitution,  the true and lawful attorneys-in-fact,  agents and proxies of the
undersigned,  to  represent  the  undersigned  at  the  annual  meeting  of  the
shareholders  of K-V  PHARMACEUTICAL  COMPANY,  to be held at The St. Louis Club
(Louisiana Room, 14th Floor), 7701 Forsyth Boulevard,  Clayton,  Missouri 63105,
on August 31, 2000,  commencing at 9:00 A.M., Central Daylight Savings Time, and
at any adjournments  thereof,  and to vote, according to the number of votes the
undersigned would be entitled to vote if personally present,  upon the following
matters:

1.       ELECTION OF DIRECTORS:


         |_|      FOR both the nominees        WITHHOLD AUTHORITY          |_|
                  listed below                     to vote for both nominees
                                                   listed below


                               VICTOR M. HERMELIN
                                 ALAN G. JOHNSON

INSTRUCTIONS:  To withhold authority to vote for either nominee, print that
nominee's name on the line provided below:

                 _____________________________________________


2.       In their  discretion with  respect  to  the transaction  of such  other
         business as  may properly  come before the  meeting or any  adjournment
         thereof.


THIS PROXY, WHEN PROPERLY EXECUTED,  WILL BE VOTED IN THE MANNER DIRECTED HEREIN
BY THE  UNDERSIGNED  SHAREHOLDER.  IF NO DIRECTION  IS MADE,  THIS PROXY WILL BE
VOTED FOR THE ELECTION OF THE ABOVE LISTED NOMINEES UNDER PROPOSAL NO. 1.

         The undersigned hereby acknowledges receipt of Notice of Annual Meeting
of Shareholders and accompanying Proxy Statement, each dated July 25, 2000.

                                    Dated:  __________________, 2000


                                    --------------------------------------------
                                    Signature


                                    --------------------------------------------
                                    Signature


                                    --------------------------------------------
                                    Signature

                                    Please sign name(s) exactly as it appears on
                                    this proxy. In the case of joint holders all
                                    should sign.  If executed by a  corporation,
                                    the  proxy   should  be  signed  by  a  duly
                                    authorized   officer.   If   executed  by  a
                                    partnership,  this proxy should be signed by
                                    an    authorized     partner.     Executors,
                                    administrators   and   trustees   should  so
                                    indicate when signing.


         PLEASE  MARK,  SIGN,  DATE AND  RETURN  THIS  PROXY  CARD  PROMPTLY.  A
POSTAGE-PREPAID RETURN ADDRESSED ENVELOPE IS ENCLOSED FOR YOUR CONVENIENCE.





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